The Art & Soul Show - Photography Podcast for Newborn and Family Photographers

This Contest Taught Me My Highest Value

Wed, 15 Apr 2026 01:00:00 -0700

“Sometimes losing is exactly what reveals your highest value.”

There was a time when a simple Facebook cover contest left me devastated. I wanted the win, the validation, the proof that I belonged. But when the results came in and I realized the winning photographer had bought likes, something unexpected happened. I discovered the deeper truth about what I value most in my business and in myself.

In this episode, I share the story that taught me my highest value and why integrity has outlasted every trend, contest, and moment of comparison. You will hear how this experience reshaped the way I measure success, why shortcuts never build long-term businesses, and how knowing your highest value can anchor you in every season of entrepreneurship.

What’s in this episode:

[00:35] The Facebook photography contest that sent me spiraling
[01:45] Why the competition loss hurt more than I expected
[04:25] The invisible contests photographers compete in every day
[05:10] Why shortcuts never build sustainable success
[06:00] Understanding what your highest value really is
[07:30] Reframing losing and defining success on your own terms

Integrity will carry your business farther than any contest, trend, or temporary win. When you root your work in what you value most, you build something no one can take from you.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

When Easy Feels Uncomfortable: Untangling the Belief That Working Harder = Success

Wed, 08 Apr 2026 01:00:00 -0700

“What if business feels easy and instead of celebrating it, you feel uncomfortable?”

So many of us carry the belief that the harder we work, the more successful we’ll be. We believe that worth equals hours, and that struggle is proof we’ve earned our success. But what if that’s not true?

In this episode, I’m unpacking the belief that success has to come from hard work and hustle. I’m even sharing how I’m learning to celebrate ease as a sign of growth and mastery, not something to feel guilty about, and why letting things feel light might actually be the goal.

What’s in this episode:

[00:30] Why “easy” can feel uncomfortable
[01:00] How we tie worth to hours and effort
[01:45] The editing example that revealed Lisa’s belief about value
[02:20] Why clients don’t care how long editing takes.
[03:00] When ease turns into self-sabotage
[03:45] Rewriting the story that struggle = success
[04:40] Celebrating ease as mastery

Ease doesn’t mean you’re lazy. It means you’ve grown into the kind of artist who can create with confidence and flow.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

My Math Isn't Your Own Math

Wed, 01 Apr 2026 01:00:00 -0700

“My math is not your own math.”

Every photographer has been told what they should charge, how they should structure their packages, and which business model is the only “real” or “professional” one. And for many of us, those formulas feel more like pressure than clarity.

In this episode, I’m sharing the hard truth I learned the long way: your math is not supposed to look like anyone else’s. Your expenses, your goals, your energy, and your definition of success are completely unique. The moment you stop trying to copy someone else’s formula is the moment your business starts to feel like yours again.

What’s in this episode:

[00:35] The moment pricing shame made me question everything
[01:40] Raising rates because you were told to and how it can backfire
[02:30] Why copying someone else’s formula rarely works
[03:50] The problem with one-size-fits-all pricing and business advice
[04:40] How IPS and other business models only work when they fit you
[05:20] The four pillars of your personal math
[06:00] How defining success changes everything
[07:00] Numbers, fear, shame, and the stories we attach to them
[08:10] What your business can look like when it aligns with your life

Your business does not need to follow someone else’s equation to be legitimate. When you build your pricing and structure around your life, your goals, and your energy, everything becomes more sustainable.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Is This Mine to Carry?

Wed, 25 Mar 2026 01:00:00 -0700

“We carry so much that was never ours to begin with.”

Photographers are natural caretakers. We carry emotions, expectations, tension, family dynamics, weather, naps, meltdowns, and even outcomes we cannot control. And without realizing it, we start walking around with armfuls of things that were never ours to hold.

In this episode, I share the question that changed everything for me: Is this mine to carry?

You will hear how this simple question can lift an invisible weight off your shoulders, help you stop absorbing other people’s stress, and allow you to focus on what is actually yours: your integrity, your consistency, your creativity, and your heart.

What’s in this episode:

00:35] Why photographers carry more than they realize
[01:40] How we absorb client stress and taking it on as your own
[02:50] When business outcomes feel personal even when they are not
[04:20] Putting down what was never yours to hold
[05:00] What is yours to carry in your business
[06:00] How carrying the wrong things leads to burnout
[07:00] Asking the question that helps you release what is too heavy

You are not meant to carry everything. When you begin putting down what is not yours, you finally have room to hold what truly matters.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Stop Playing Small: Shifting Mindset, Habits, and Confidence with Johl Dunn

Wed, 18 Mar 2026 01:00:00 -0700

Most photographers think better gear, stronger marketing, or a new strategy will fix what feels stuck in their business. But often, the real shift starts somewhere deeper.

In this episode, I’m sitting down with mindset and business coach Johl Dunn to talk about the beliefs, habits, and internal patterns that shape how photographers show up, grow, and succeed. Johl shares how comparison, fear, and old conditioning can quietly hold people back, even when they are doing everything “right” on the surface.

We talk about the role of daily habits, emotional energy, and aligned action, why marketing works best when it reflects who you actually are, and how confidence builds through awareness, not perfection. Johl also opens up about his own journey from photographer to coach and what finally led him to follow the work that felt most aligned.

This conversation is a reminder that growth in business rarely starts with tactics. It starts with how you think, how you show up, and what you believe is possible.

What’s in this episode:

[00:03:00] The first invisible problem most photographers face when they feel stuck
[00:06:30] Busy work vs the actions that actually move a business forward
[00:07:30] Building a sales and marketing engine that works today
[00:09:00] Why showing up as yourself attracts the right clients
[00:12:30] Identity shifts and letting go of old labels that hold you back
[00:14:30] Understanding trauma, beliefs, and how they shape confidence
[00:16:30] Habits and routines that create real momentum in business
[00:22:00] Subconscious beliefs that keep photographers playing small
[00:23:30] Comparison, confidence, and letting go of perfection
[00:26:30] Staying true to your style instead of chasing trends
[00:27:30] Curiosity, humility, and learning through failure
[00:29:00] Frequency, energy, and attracting aligned clients
[00:31:30] Handling difficult clients without losing confidence
[00:33:30] What makes someone coachable and ready for growth

If you have ever felt stuck, second-guessed your direction, or wondered why the “right strategies” are not working, this conversation will help you reconnect with the mindset, habits, and alignment that truly create momentum.

For full show notes, resources, links, and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

The Shock Absorber

Wed, 11 Mar 2026 01:00:00 -0700

“We’re the shock absorbers: women and especially mothers. We absorb everything so everyone else can keep going.”

When I heard Michelle Obama say those words, I had to pause and breathe. Because it named something I have been feeling for years: the invisible emotional labor of holding everything together, both at work and at home.

In this heartfelt episode, I’m sharing what it means to be the “shock absorber” in your family and business and how it slowly depletes your energy, creativity, and joy. I’m also exploring how to step back, set boundaries, and finally give yourself permission to rest.

What’s in this episode:

[00:40] What it means to be the “shock absorber”
[01:20] The invisible weight women carry every day
[02:10] Why overstimulation leads to shutdown
[03:00] The emotional cost of absorbing everyone’s moods
[04:00] Letting go of the need to fix everything
[05:10] You don’t need a breakdown to justify a break
[06:00] How to rest without guilt and reclaim your softness

Being dependable doesn’t mean being depleted. This episode is your reminder that you can be the soft place without being the shock absorber 24/7.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

The Psychology of Posing with Jodi Hendricks, Founder of Posers

Wed, 04 Mar 2026 02:00:00 -0800

Confidence is not just something you feel. It is something your clients feel from you.

This incredibly enjoyable episode features my conversation with Jodi Hendricks from Posers and J. Anne Photography. We talk all about the powerful connection between confidence, posing, and business growth. Jodi shares how the way you lead a session and make people feel affects everything from marketing word of mouth to pricing to how often clients come back.

We dive into the psychology behind posing, why emotional intelligence matters just as much as technical skill, and how photographers often underestimate the authority they already hold. Jodi opens up about building her studio, transitioning from weddings to portraits, and the surprising way confidence can snowball into more bookings, stronger referrals, and higher income.

This conversation is honest, funny, and deeply real. It is a reminder that your presence in the room matters just as much as your camera.

What’s in this episode:

[00:00:00] How posing confidence affects bookings, income, and word of mouth
[00:01:00] Introduction to Jodi and her psychology-driven approach to portrait work
[00:04:00] Transitioning from weddings into portraits and opening a studio
[00:05:00] Tripling income in the first year and what changed
[00:07:30] The authority photographers already have and often forget to use
[00:15:30] Emotional intelligence and helping clients feel safe and comfortable
[00:20:30] Why confidence shapes the entire client experience from start to finish
[00:27:00] Honest conversation about anxiety, pressure, and the emotional side of running a business

If you’ve ever felt the difference between a session that just “went fine” and one that truly lit a client up, this honest conversation with Jodi breaks down how to actually create that shift.

For full show notes, resources, links, and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Am I Invited or is My Camera?

Wed, 25 Feb 2026 01:00:00 -0800

Some invitations feel good. Others feel like a job you never agreed to.

If you have ever been asked to “bring your camera” to a gathering you hoped to simply enjoy, you know exactly what I mean.

In this solo episode, I am opening up about something many photographers keep quiet about. It is that sinking feeling when you realize you were invited because of what you can provide, not because they truly wanted you there. We talk about why this hits so hard, how easily resentment builds, and the quiet emotional labor photographers carry when our worth gets tied to our productivity.

I am also sharing simple boundary phrases that protect your peace, along with some honest encouragement if you have ever felt taken for granted. You deserve to be valued for who you are, not for the gear you own.

What’s in this episode:

[00:00] The quiet sting of being invited as the photographer instead of the friend
[01:00] Why these moments land deeper than people realize
[02:00] The emotional load photographers carry at family events
[03:00] Gear lending, prop borrowing, and feeling more “useful” than appreciated
[03:40] Why it is okay to say no without guilt
[05:00] Easy boundary scripts you can use right away
[06:00] How to handle pushback when you hold a limit
[06:45] A reminder that your presence matters, even when you are not producing

If you have ever felt invisible or taken advantage of as a photographer, this episode will help you step back into your worth.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Branding, Burnout & Breaking Free: How Understanding Money and Brand Archetypes Can Revitalize Your Photography Business with Stacey Owen

Wed, 18 Feb 2026 01:00:00 -0800

Your photography brand isn’t just about colors and logos—it’s a reflection of who you are. But what if you don’t fully understand yourself yet?

In this episode, branding expert Stacey dives into the different money and brand archetypes that shape many photographers and how these archetypes influence your business more than you realize. She’s sharing how, instead of boxing us in, these archetypes can help us expand our business, our creativity, and our branding, especially if things have felt a little stale lately.

Plus, she shares why photographers struggle with permission, how to break free from limiting beliefs, and why self-awareness is the foundation of a thriving brand.

If you’re ready to learn more about yourself to build a better, stronger photography brand, this episode with Stacey is one you can’t miss!

What’s in this episode:

[00:00] Intro

[02:24] How Stacey defines money and brand archetypes

[05:24] How these archetypes impact our photography businesses

[10:02] Permission and why many photographers are often looking to someone else to give it to us (instead of offering it to ourselves!)

[13:17] How to realign when we’re feeling disconnected from our brand and business

[19:15] Common archetype misconceptions and how we can use them to grow as artists instead of boxing ourselves in

[22:29] The biggest lessons photographers and artists need to hear about branding today

[27:00] Stacey’s lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Rising From the Rubble: When Your Business Feels Like It’s at Rock Bottom

Wed, 11 Feb 2026 01:00:00 -0800

“Rock bottom in business is not a sign of failure. It’s a signpost.”

At some point, every creative entrepreneur will face a season when business feels like it’s crumbling: the clients aren’t booking, the passion is gone, or life circumstances make it feel impossible to keep going.

In this episode, I share how to rise from those “rubble” seasons with honesty, clarity, and resilience. You’ll hear my perspective on why rock bottom isn’t the end; it’s often the beginning of building something more sustainable, aligned, and life-giving.

What’s in this episode:

[00:35] What hitting rock bottom in business can look like
[01:40] Why rock bottom is a signpost, not a failure
[03:00] The shame of rubble seasons and why no one posts about them
[03:45] First steps for rising: pausing, honesty, and simplification
[05:00] The role of support and community in rebuilding
[05:40] Returning to your why and redefining success on your terms

Rock bottom might feel like the end, but it can actually be the beginning, the moment you stop chasing someone else’s version of success and start building one that truly fits your life.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

When You Stop “Shoulding” and Start Listening with Fruzsina Jonas

Wed, 04 Feb 2026 01:00:00 -0800

There comes a moment in every photographer’s journey when the rules stop working, even though you are doing everything “right.”

The templates feel tight. The “right” way feels wrong. And the business advice you are trying to follow does not actually match the people sitting in front of you.

In this episode, I sit down with Fruzsina of Captured Magic to talk about what happens when you stop building your business around what you should do and start listening to what your clients are actually asking for. We talk honestly about pricing, packages, wall art, digitals, and the confidence it takes to trust your own judgment instead of chasing industry formulas.

Fruzsina shares how her pricing evolved over time, why she offers different options for different clients, and how learning to observe her clients’ behavior helped her shape a business that feels aligned instead of forced. We also talk about the emotional side of newborn photography, holding space for new parents, and why empathy and flexibility matter just as much as technique.

This conversation is a powerful reminder that you know your clients better than anyone else, even when you are second-guessing yourself. When you listen closely and build from that place, your business becomes calmer, clearer, and far more sustainable.

What’s in this episode:

[00:02:30] Fruzsina’s journey into newborn photography and building a business in a new country
[00:06:30] Why trends and props eventually stopped serving her clients
[00:09:00] Creating a studio experience that feels like home, not a showroom
[00:12:30] Home studio versus rented studio and why pricing does not depend on location
[00:14:00] Why pricing and packages are the hardest part of the business
[00:15:00] Offering different session types to meet different client needs
[00:16:00] Why prints lost value for many clients and how wall art shifted instead
[00:17:30] Letting go of “one right way” to run a photography business
[00:21:00] Supporting new parents emotionally during sessions
[00:24:00] Managing emotional energy and difficult dynamics during shoots
[00:29:00] A simple reset for photographers who feel stuck or overwhelmed

If you have ever felt torn between industry advice and your own instincts, this conversation with Fruzsina will remind you that you are not behind, and that building a business around your real clients is not only allowed. It is so powerful.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Building a Profitable Photography Studio Without Burnout with Talea Wright

Wed, 28 Jan 2026 01:00:00 -0800

Pricing is not just a numbers game. It is the foundation of a sustainable photography business.

In this episode, I chat with Talea Wright to have an honest conversation about pricing, cost of doing business, and what it truly takes to build a profitable studio that lasts. Talea shares her experience opening her first studio at twenty years old, navigating pricing mistakes early on, and learning how to charge in a way that supports both her clients and her life.

We talk about why so many photographers underprice their work, how studio expenses and overhead impact pricing decisions, and why selling products is not about being pushy but about serving clients well. Talea also shares how clarity, education, and confidence play a major role in helping clients understand the value of what they are investing in.

This conversation is a practical look at pricing from someone who has built a long-term business by doing the math, honoring her worth, and committing to sustainability over shortcuts.

What’s in this episode:

[03:30] How studio ownership impacts pricing decisions
[06:00] Common pricing mistakes photographers make early on
[09:30] Understanding the cost of doing business beyond session fees
[13:00] Why underpricing leads to burnout
[16:30] Selling products as part of client care, not pressure
[19:30] Educating clients so pricing feels clear and aligned
[23:30] Creating pricing that supports long-term sustainability
[27:30] Confidence, consistency, and standing behind your numbers

If pricing has ever felt confusing, uncomfortable, or overwhelming, the amazing advice in this episode from Talea will help you rethink how you charge and why it matters.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

The Art of Connection in Photography with Russell Jackson

Wed, 21 Jan 2026 01:00:00 -0800

Connection is what turns a photograph into a memory.

In this episode, I sat down with Russell Jackson to talk about the power of connection in photography and why the way your clients feel during a session matters just as much as the final images. Russell shares how prioritizing presence, emotional safety, and genuine interaction creates photographs that move people long after the session ends.

We talk about how connection shows up in subtle ways like touch, proximity, and quiet moments, why forced smiles often disconnect us from real emotion, and how slowing down allows photographers to capture something far more meaningful than perfection. Russell reflects on powerful sessions that changed the way he sees photography and the responsibility that comes with documenting life’s most meaningful moments.

This conversation is a reminder that photography is not just about light, lenses, or technique. It is about people, relationships, and the stories we are trusted to hold.

What’s in this episode:

[02:00] Russell’s photography beginnings in South Africa and how wildlife and documentary work shaped his eye
[07:00] Why Russell views newborn photography as family photography and the importance of celebrating connection
[12:00] Moving away from props and distractions to focus on emotion and relationships
[18:00] How physical closeness, touch, and proximity create stronger emotional images
[19:00] Helping reluctant dads feel comfortable and present during sessions
[20:00] The responsibility photographers carry when images become a family’s most important memories
[22:00] Why forced smiles disconnect emotion, and how Russell encourages natural expression
[35:00] Letting go of comparison and focusing on growth, confidence, and your own lane
[51:00] How curiosity keeps artists evolving

If you have ever worried about getting everything “right” during a session, this conversation with Russell will gently remind you that real connection, not perfection, is what creates photographs that last.

For full show notes, resources, links, and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Mind Your Own Business: Artistic Clarity with Victoria Burcusel

Wed, 14 Jan 2026 01:00:00 -0800

Simplicity is not just an aesthetic choice. It is a business approach that can give photographers more clarity, more consistency, and more confidence. For newborn photographer Victoria Burcusel, removing the excess helped her strengthen her style, streamline her process, and build a studio experience that truly reflects her values.

In this episode, Victoria shares her journey from Romania to New Zealand to Australia and how each chapter shaped her creative identity. We talk about choosing a niche, learning from trusted mentors, developing strong lighting skills, and the power of creating with intention instead of relying on every prop or trend that comes along.

Victoria opens up about the mistakes she made early in her career, the pressure she felt to buy everything, the studio redesign that changed everything for her clients, and the freedom that came when she stopped trying to please everyone. Her honesty about growth, refinement, and staying true to what she loves will resonate with photographers in every stage.

If you have ever felt overwhelmed by trends, props, comparison, or the pressure to do more, Victoria’s story will encourage you to simplify, trust your foundations, and create from a place of confidence.

What’s in this episode:

[02:15] Victoria’s journey from Romania to New Zealand to Australia
[05:10] How she discovered newborn photography and why it clicked
[08:20] The early overwhelm of buying too many props
[10:42] Learning from mentors and what truly moved the needle
[13:55] How simplifying her studio transformed her style
[16:20] Lighting foundations and why they matter more than props
[18:40] Creating a client experience that feels calm and intentional
[21:05] The moment she stopped trying to please everyone
[24:10] Why consistency creates confidence for both artist and client
[26:50] Advice for photographers who feel unsure of their style

If you have ever felt overwhelmed by trends, props, comparison, or the pressure to do more, this conversation with Victoria will reassure you that less can truly lead to more.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

From Trend Cycles to Original Creations: How the Newborn Nerds Built a Thriving Prop Brand

Wed, 07 Jan 2026 01:00:00 -0800

Props come and go. Trends cycle in and out. But creativity, craftsmanship, and connection are what truly make a photography brand last.

In this episode, I am joined by sisters Lindsey Stock and Amy Guenther of The Newborn Nerds. We talk about what really goes into designing timeless props, why color never goes out of style, how to use trends without losing yourself, and the details that elevate even the simplest setups.

Lindsey and Amy open up about embracing growth, navigating copycats, staying inspired as artists, and the leap of faith it took to expand their prop business. Their honesty about risk, creativity and longevity will inspire any photographer who wants to create art that truly stands out.

If you have ever wondered how to keep your style original in a fast-changing industry, this conversation is full of encouragement and practical wisdom.

What’s in this episode:

[02:40] Why props created by photographers hit differently
[06:20] Color theory and why single tones never go out of style
[09:45] The biggest mistakes photographers make when styling newborn sessions
[12:00] The tiny details that elevate a setup
[18:45] Challenging yourself creatively with unexpected prop requests
[20:15] Why you should experiment with models before trying new poses on clients
[22:00] Navigating copycats and staying rooted in originality
[25:00] The leap of faith behind scaling their prop business

If you want to create cleaner, stronger and more timeless images with fewer props and more intention, this episode with Lindsey and Amy will help you return to the heart of your craft.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

How to Build a High-End In-Home Newborn Brand with Chelsea Hickey

Wed, 31 Dec 2025 01:00:00 -0800

Photographers sometimes assume luxury is reserved for studios, but today’s guest proves that a high-end experience can thrive right inside your clients’ homes.

Chelsea Hickey, the award-winning photographer behind Chicky Little Photography, specializes in in-home newborn storytelling sessions outside of Boston. Averaging $7,000 newborn sales and $4,000 across all genres, she’s built a thriving luxury brand rooted in service, simplicity, and confident systems.

In this conversation, Chelsea shares how she made the leap from burnout-pricing to sustainable profit, why luxury is really about ease and service, and how to confidently guide clients through IPS without feeling “salesy.” She also breaks down money mindset, transparent pricing, outsourcing retouching, and why understanding your cost-of-doing-business will completely change your business.

If you’ve ever dreamed of higher sales, smoother sessions, and a brand that feels elevated without being overwhelming, this episode is a game-changer.

What’s in this episode:

[02:00] Chelsea’s start in photography and the burnout that forced a pivot
[04:00] Why she chose in-home newborn sessions over a traditional studio
[05:00] What luxury actually means (and why service is the foundation)
[06:00] How she structures her in-home newborn workflow from start to finish
[08:00] What Chelsea shifted to average $7K newborn sales
[10:00] Reframing IPS as service, not sales
[11:00] Overcoming money mindset, and pricing fears
[13:00] Working less, earning more, and taking 6–7 vacations a year
[17:00] Paying yourself and the tax lesson that changed everything
[20:00] Transparent pricing without overwhelming clients
[23:00] Outsourcing retouching + why “Who Not How” changed her workflow
[29:00] Gift certificates, portfolio building sessions & how to use them wisely
[30:00] The first small step toward the luxury market
[31:00] Chelsea’s courses & resources for photographers

If the luxury world has ever felt like something other photographers could access but not you, Chelsea’s guidance will help you see what’s possible and what you can start shifting right now.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

How Do I Know I'm Ready to Charge?

Wed, 24 Dec 2025 01:00:00 -0800

“You will never feel ready. Ready is not a feeling. It is a decision.”

Every photographer reaches a moment when they wonder if they are truly ready to charge. The doubt, the imposter syndrome, the fear of disappointing someone. It all shows up right when you are trying to step into the next version of your business.

In this episode, I share the honest truth about knowing when you are ready to charge, what actually matters before you take that leap, and what does not matter nearly as much as you think. You will hear how free work shaped my early years, why validation is not the same as growth, and how consistency will give you more confidence than waiting for permission ever will.

What’s in this episode:

[00:15] My story of charging before I felt ready
[01:00] The hidden pitfalls of staying in “free session” mode
[01:45] Validation versus genuine improvement
[02:50] Skills you actually need before you begin charging
[03:40] Simple business foundations that help you feel prepared
[04:20] Why the feeling of readiness never arrives
[05:10] The most common mistake new photographers make
[05:55] How to know if your work is consistent enough
[06:30] A gentle pep talk if you are scared to charge

Stepping into paid work is not about being perfect. It is about being trustworthy, consistent, and willing to learn as you go. If you have been waiting for the moment you finally feel ready, this episode will help you see that you may already be there.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Long Form Sessions, Audacious Self-Love & The Art of Noticing with Rachel Larsen Weaver

Wed, 17 Dec 2025 01:00:00 -0800

Some artists teach by accident. Others teach because they can’t help but pay attention: to connection, to people, and to themselves. Today’s guest, Rachel Larsen Weaver, is absolutely the latter.

Rachel is an artist, educator, and photographer whose work celebrates audacious self-love, body affirmation, and the beauty of everyday life. In this conversation, we explore long form sessions, the power of noticing, how motherhood shapes creativity, and why self-portraiture is often the key to accepting ourselves more fully.

Rachel also shares deeply encouraging insight about self-perception, authenticity, and why your energy and presence matter more than perfection.

If you’ve ever struggled with confidence, boundaries, or believing you belong in your own work, this episode is the gentle, grounding guide you need.

What’s in this episode:

[02:00] Rachel’s journey from writing to photography
[05:00] How teaching helped her reverse-engineer her creative process
[07:00] Personalizing sessions through deeper client connection
[08:00] What long form sessions are (and what makes them so powerful)
[11:00] Why “behind-the-scenes” isn’t always worth the distraction
[16:00] Representation, body diversity, and “finding myself in portraits”
[20:00] Audacious self-love and how our own baggage affects clients
[23:00] Self-portraiture as a pathway to seeing yourself with kindness
[26:00] Motherhood, interruptions, and using life as creative fuel
[29:00] The practice of noticing as a doorway to presence
[34:00] One small detail photographers miss in sessions
[36:00] Using thoughtful questions to shift energy and build trust
[38:00] Why clients want to feel heard, not just photographed

If you’ve ever wrestled with confidence or felt unsure about stepping into your own images, this conversation will show you how self-love and visibility can transform both your art and the way you move through the world.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

The Client That Lives Rent Free in Your Head

Wed, 10 Dec 2025 01:00:00 -0800

“We remember the handful of tough clients louder than the hundreds who adored us.”

Every creative knows this feeling. You have a mountain of glowing reviews, grateful clients, emotional gallery reveals, and people who sing your praises, yet your brain fixates on that one person who wasn’t happy.

In this episode, I talk about the clients who live rent free in your head and why our brains cling to negativity so fiercely. I share real stories from my own fifteen years in business, the painful lessons those clients taught me, and how to finally stop letting one unhappy client define your worth or your work.

You will hear how to reclaim your confidence, reinforce your boundaries, and release the emotional weight of people who were never meant to stay.

What’s in this episode:

[00:30] Why one unhappy client feels louder than ninety-nine good ones
[01:40] Real stories of clients who shook my confidence
[02:10] Why pain imprints deeper than praise
[04:00] When clients drain your energy and cross boundaries
[04:50] Why resentment is a warning sign
[05:20] The importance of policies, limits, and saying no
[06:00] Rewiring your brain to stop letting negativity lead
[07:15] How to evict a client from your mental real estate
[07:45] A mindset shift to reclaim your confidence and energy

The tough clients are not the full story. When you let them take up less space in your mind, you can finally focus on the clients who valued you, the work you are proud of, and the truth of the business you have built.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Creating with Intention: Artistry, AI & Authenticity with Olguta Goddard

Wed, 03 Dec 2025 01:00:00 -0800

Art is changing and very fast. But even as technology evolves, our creativity and human touch will always matter most.

In this episode, I’m joined by Olguta Goddard of Oh My Goddard Photography to talk about artistry, authenticity, and navigating creativity in the age of AI. Olguta shares how she’s stayed grounded in her artistic vision, protected her energy, and kept creating from the heart, even when trends, tools, and expectations shift around her.

We talk about finding your creative rhythm again, balancing rest and reinvention, and trusting your instincts when it feels like the industry is moving faster than ever.

If you’ve been questioning what creativity looks like in a world of AI and constant change, this episode is for you.

What’s in this episode:

[02:18] Why authenticity matters more than algorithms
[05:32] How AI is changing the conversation around art and inspiration
[10:07] Staying connected to your creative voice through rest and reflection
[13:45] When comparison creeps in and how to reclaim your energy
[17:58] Boundaries that protect your art and your sanity
[21:34] A reminder that your art is still needed in a changing world

If you’ve been craving permission to slow down, reconnect with your creativity, and trust your own artistic eye again, this conversation with Olguta will help you remember why your art still matters.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

When Raising Your Rates Backfires

Wed, 26 Nov 2025 07:00:00 -0800

“Everyone tells you to charge more. No one tells you what happens when you actually do.”

Photographers love success stories. The ones where raising your rates brings dream clients, bigger sales, and overnight growth. But what about the other side? The side no one talks about online. The side where you raise your prices and the inquiries slow to a halt, your confidence cracks, and you wonder if you just broke your business.

In this episode, I share what really happened when I raised my rates before I was ready. You’ll hear the emotional rollercoaster that followed, the pressure of industry expectations, and the mindset spiral that so many photographers silently go through.

More importantly, we’ll talk about why pricing is personal, why your math will never look like anyone else’s, and how to build a definition of success that actually fits your life, energy, and goals.

What’s in this episode:

[01:40] The shame and pressure photographers feel around pricing
[02:20] Photographer emotional math and why it wrecks confidence
[03:30] Why pricing is not one size fits all
[04:40] Understanding the real cost of your life and business
[06:20] How your definition of success evolves over time
[07:25] What it really means when inquiries slow after raising rates
[08:00] The four reminders you need before changing your prices

You’re allowed to define success in a way that fits your life, your energy, and the clients you want to serve. Your pricing doesn’t have to match anyone else’s to be valid.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

A Photographer’s Journey of Reinvention and Resilience with Kelsey Freeman

Wed, 19 Nov 2025 01:00:00 -0800

Creativity isn’t always loud. Sometimes, it’s the quiet seasons that bring us home to ourselves again.

In this episode, I’m joined by Kelsey Freeman of Kelsey Freeman Photography, and we’re diving into what it really looks like to show up online and take care of your creative energy at the same time. We talk about TikTok wins and the reality behind them, how to develop the confidence to post imperfectly, and the burnout that can sneak up when your creativity becomes “content”.

Kelsey generously shares how stepping back helped her step forward again with more clarity, healthier boundaries, and content rooted in connection rather than performance.

If you’ve ever felt torn between needing to “be visible” and needing to breathe, this episode is the permission slip you’ve been waiting for.

What’s in this episode:

[00:00] Kelsey shared how she grew through viral content
[02:20] The real-life impact of a post that took off
[04:50] Why going “viral” isn’t always victory
[07:15] Making content on social media that feels like you
[09:30] Building confidence on camera even if you feel cringey
[14:50] When creativity collapses into burnout
[18:40] Boundaries, rest, and coming back to joy
[24:10] A pep talk for artists afraid to return after a break

If you’ve ever felt torn between visibility and burnout, this conversation will show you a healthier, happier way to show up and be seen.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Table for One: The Hidden Loneliness When It Feels Like Your Clients Become Your Only Social Life

Wed, 12 Nov 2025 01:00:00 -0800

“Clients aren’t a social life.”

As photographers and creatives, we give so much of ourselves to our clients, creating joy and memories for their families. But if we’re not careful, our clients can become our only source of adult connection and the loneliness that creeps in is real.

In this episode, I’m sharing my honest reflections on hidden loneliness, why client interactions can’t replace real friendship, and how to start making space for joy and connection outside of business and family roles.

What’s in this episode:

[00:35] The hidden loneliness of working from home
[01:30] Why client interactions aren’t the same as friendship
[02:30] How loneliness shows up in sneaky ways
[03:20] The irony of creating joy for clients but not for ourselves
[04:45] Why fun and friendship have to be intentional
[05:40] A gentle reminder: you are more than your business and motherhood

This is your reminder that you’re allowed to have joy and connection outside of your work and motherhood — because you deserve it

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Patience, Props & Purpose: The Evolution of a Newborn Photographer with Johna Musarra

Wed, 05 Nov 2025 01:00:00 -0800

Newborn photography is part art and part patience, and no one embodies that balance like Johna Musarra of Three J’s Photography.

In this episode, Johna joins me to share her journey from 20 years at Starbucks to 13 years behind the camera as a full-time newborn photographer. We talk about how her style evolved through trial and error, the importance of patience (both with babies and yourself), and how she helps students bridge the gap between “good” and “great.”

She also reveals her approach to color harmony and client styling, how she handles unusual requests (grab your antlers and baby poop stories), and what she’ll be teaching at the 2025 Online Newborn Retreat. Johna also shares the moment she stopped chasing trends and started creating from her heart and it’s a lesson every artist needs to hear.

What’s in this episode:

[03:00] The story behind the name Three J’s Photography
[05:00] How her style evolved through trial and error
[06:00] Why patience matters more than perfection
[10:00] Teaching workshops and helping photographers grow
[11:00] Creating cohesive color harmony in every gallery
[13:00] Staying confident when clients request something different
[17:00] Following your creative instincts
[19:00] Avoiding trends and finding what makes your work unique
[20:00] Beating creative boredom without buying more props
[27:00] Owning your growth and celebrating how far you’ve come
[31:00] Johna’s 2025 Retreat class on wrapping and maximizing setups

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

The Business You Want Doesn’t Look Good on Instagram

Wed, 29 Oct 2025 01:00:00 -0700

“If your business looks amazing online but secretly drains the life out of you, that’s a problem.”

In a world obsessed with aesthetics, metrics, and viral posts, it’s easy to confuse visibility with success. But what if the business that truly supports your life doesn’t photograph well for Instagram?

In this episode, I’m getting honest about redefining success, setting boundaries, and building a business that feels aligned, not just impressive. I’m giving you a look into my own lessons about letting go of over-delivering, working weekends, and chasing trends, and inviting you to create a version of success that actually feels good inside your real life.

What’s in this episode:

[00:35] Why your business doesn’t need to look “impressive” online
[01:00] How Instagram rewards performance over peace
[01:45] What success really looks like behind the scenes
[02:30] The cost of over-delivering and over-working
[03:00] Why visibility isn’t the same as joy
[03:45] Redefining success on your own terms
[04:40] Choosing peace and alignment over aesthetics

You don’t need a business that wins the algorithm. You need one that gives you your life back.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Stretch, Strengthen, Shoot: The Secret to Longevity in Photography with Jamie Noyes

Wed, 22 Oct 2025 05:00:00 -0700

Newborn photography is an art—but it’s also a responsibility. Ensuring baby safety while ALSO protecting your own body is key to a long, successful career. But when it comes to caring for our own bodies, how can we actually fit that into our busy photographer lives?

Well, Jamie Noyes, a photographer with a background in physical therapy, is here with her best tips for caring for ourselves while we care for our infant clients.

In this episode, Jamie and I talk through baby safety and proper infant posing, how to build connections with clients during sessions, and the common mistakes she sees photographers making that can lead to injuries. Plus, she’s breaking down simple stretches and habits photographers can use to relieve pain that might already be bothering you.

If you’ve been interested in body mechanics (both for yourself and your clients), this episode with Jamie is one you can’t miss!

What’s in this episode:

[00:00] Intro

[01:51] Jamie’s unique history in physical therapy and how it’s influenced her photography career

[07:40] The safety concerns around certain photography poses for babies

[12:37] What photographers can do to prevent common injuries and pain from their profession

[18:09] Stretches and exercises that photographers can use to relieve pain from common injuries

[21:38] Small habits that photographers can incorporate to take care of their bodies

[25:08] A little pep talk for photographers that are doubting themselves or their abilities

[29:47] Jamie’s lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Your Energy Is a Luxury Item; Not Everyone Can Afford It

Wed, 15 Oct 2025 01:00:00 -0700

“Your energy is a luxury item—and not everyone can afford it.”

When Taylor Swift said this, it hit me right in the gut. Because it’s true: your energy, presence, and emotional labor aren’t disposable. They’re rare, valuable, and worth protecting.

In this episode, I share how I've learned to guard my energy in my photography business and life. From saying no to summer sessions that drained me, to slowing down during newborn shoots, to setting boundaries that honor my time and creativity, you’ll see how important it is to reframe the value of your energy for yourself and your clients.

What’s in this episode:

[00:35] Why your energy is not cheap or disposable
[02:12] How energy leaks show up in photography work and life
[06:45] A personal story about saying “no” to client sessions for rest
[12:20] How calming energy transformed a stressful newborn shoot
[16:40] Practical ways to protect your energy as a photographer

Tune in to learn how protecting your energy helps you show up more fully as a photographer, create sustainably in your business, and live with intention.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Big Moves, Big Changes: Reinventing Your Photography Style with Confidence with Natasha Sewell

Wed, 08 Oct 2025 05:00:00 -0700

What happens when a self-proclaimed perfectionist swaps carefully posed newborn photography for the chaos of in-home lifestyle sessions? For Natasha Sewell, it meant rethinking everything she knew about photography.

In this episode, Natasha tells the story of how she transitioned from posed newborn photography to in-home lifestyle sessions. She shares how she prepares for the unexpected, helps clients feel at ease, and ensures every session flows naturally.

Plus, she’s breaking down the biggest mistakes photographers make in client communication, how to use your website to bring in more business, and the lesson she wishes every photographer would learn earlier in their career.

If you want to communicate and create stronger connections with your clients, this episode with Natasha is for you!

What’s in this episode:

[00:00] Intro

[02:00] Why and how Natasha transitioned from newborn to in-home lifestyle photography

[05:36] How Natasha plans for the unexpected and prepares her clients ahead of time in each of her in-home sessions

[10:15] How Natasha helps her client to feel comfortable and creates opportunities for natural moments to occur

[11:30] How photographers can use their websites to create more business and client opportunities

[16:55] Some of the biggest mistakes Natasha sees other photographers making in their client communication

[18:55] Personal projects and other ways that Natasha reinvigorates her creativity

[26:15] One lesson that Natasha wishes photographers would learn earlier in their careers

[30:22] Natasha’s lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Burnout is not a badge of honor

Wed, 01 Oct 2025 03:00:00 -0700

“If I’m not tired and busy, I’m probably not doing enough.”

Sound familiar? So many of us as photographers are grinding ourselves down with work and stress because that’s just what it takes to run a successful business, right? And if we’re struggling with it, it’s because we’re just not dedicated enough?

No friends. That’s not right. Burnout is NOT a normal state of being.

And in this episode, I’m explaining why. I’m also sharing some of the sneaky ways that burnout can show, how we can come back from burnout, and what burnout actually says about us as photographers.

Let’s dig in!

What’s in this episode:

[00:00] Intro

[00:35] Why burnout isn’t a badge of success

[01:44] Some of the different ways that burnout can show up

[04:46] Some steps we can come back from burnout

[06:30] What burnout says about you and your life AND what it doesn’t

Tune in to this episode to learn what burnout does and doesn’t say about us as photographers and business owners!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Learning to Rest, Not Quit

Wed, 25 Jun 2025 05:00:00 -0700

Have you had this thought? “I’m so overwhelmed. Maybe it would be better just to walk away from this work entirely.”

If you have, you’re not alone. So many of us find ourselves in this position: overworked, overbooked, and with no end in sight. And we don’t know how to get ourselves out without giving up completely.

So in this episode, I’m sharing my own personal story of finding myself in this tough spot, what I did to climb out of the hole I’d dug for myself, and the steps I’m taking to avoid this in the future. Just because we need rest, it doesn’t mean that we’re a failure… and taking a break doesn’t mean that we have to be done forever.

Let’s dig in!

What’s in this episode:

[00:00] Intro

[00:35] That moment when we just want to quit and walk away and the gentle truth we need to hear about these moments

[01:39] A personal story about reaching my own breaking point

[03:35] What happened when I pressed pause on parts of my business

[05:00] How to tell if it’s time to rest or actually move on from certain parts of your business and steps you can take to find clarity

[08:35] Some personal news about my business (and this podcast!)

Tune in to this episode for advice on how to give ourselves time to rest instead of giving up!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Buckets, Boundaries, and Breathing Room: Creating a Business That Doesn’t Run You with Tiffany Crenshaw

Wed, 11 Jun 2025 05:00:00 -0700

Slowing down isn’t always easy—but for Tiffany Crenshaw, it’s become essential. As a photographer, mentor, and mom of four, Tiffany has learned how to build a business that aligns with her life instead of competing with it.

In this episode, she shares how her priorities have shifted in recent years and how she’s helping other women create businesses that actually support their families. Tiffany opens up about building sustainability into her schedule, why pricing is about more than numbers, and how she’s navigating slower seasons and a changing economy with creativity and care.

She also shares practical tools for automating and eliminating tasks, the power of community, and how she uses simple, personal marketing strategies that go far beyond Instagram.

If you’ve ever felt like hustle culture doesn’t work for your life—or your values—this conversation with Tiffany will feel like a breath of fresh air. Let’s dive in!

What’s in this episode:

[00:00] Intro

[01:51] How Tiffany’s life and priorities have been shifting lately

[03:51] How Tiffany finds ways to slow down and manage her life and business without regret

[09:52] Tiffany’s advice for time and schedule management

[11:34] How Tiffany thinks about navigating the difficulty in the current economic landscape

[18:51] How Tiffany helps other women find and create their own communities

[21:03] Tiffany’s thoughts on marketing without solely relying on Instagram

[25:02] Tiffany’s lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Family Retreat!

Navigating Creative Jealousy: When Someone Else Has Your Dream

Wed, 04 Jun 2025 05:00:00 -0700

We’ve all felt that pang—a new photographer that’s blowing up right in our home town, a beautiful session at a location you’re just dying to shoot, or maybe something small like seeing more comments or compliments on another creative’s work instead of yours.

This jealousy doesn’t often feel good, bringing shame, guilt, and resentment if we don’t address the root causes. But jealousy doesn’t mean that we’re bad or heartless. It’s an opportunity for us to grow and learn more about ourselves.

In this episode, I’m sharing why we all experience this jealousy at some point in our photography careers, how to harness our jealousy into something useful instead of harmful, and my own personal story of jealousy. We don’t have to let it take over our lives, friends.

Let’s dig in!What’s in this episode:

[00:00] Intro

[00:30] Why everyone—photographers included—experience jealousy sometimes

[01:42] The quote that shifted my perspective on jealousy

[03:18] How we can harness jealousy as a tool to grow instead of letting it turn into resentment

[04:49] How getting curious can help us pinpoint what’s underneath jealousy

[05:15] A personal story of navigating my own jealousy

Tune in to this episode for how to navigate these sticky, jealous feelings that come with comparison and creativity!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Love in Ordinary Places: Romantic Storytelling Through Photography with Melissa Barnes

Wed, 28 May 2025 05:00:00 -0700

We all come to photography from different angles, but for Melissa Barnes, loss and love cemented her affection for the medium. But photography isn’t her only love. Melissa is also a full-time architectural designer and doesn’t plan on giving up either career anytime soon.

In this tender episode, Melissa shares her family history, how it’s shaped her love of photography, why she has no plans to become a full-time photographer, and how her cultural heritage shapes her art and work. She also shares how she captures those tender, romantic moments for her clients and why these connections give her so much joy.

If you’re ready to give deep into capturing those romantic moments on camera, this episode with Melissa is one you can’t miss! Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:05] The family tragedies that propelled Melissa into her love of photography

[04:56] Why Melissa isn’t—and doesn’t want to be—a full-time photographer

[06:14] How Melissa captures love and romance in ordinary places

[09:46] How Melissa’s cultural heritage influences her photography work

[13:00] Where many styled shoots fall flat and how Melissa thinks they could be more equitable

[15:38] How being a multi-passionate person has affected Melissa and her work

[19:34] Melissa’s lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Family Retreat!

Booked and Balanced: How to Align Your Calendar with Your Capacity with Cally Petersen

Wed, 21 May 2025 05:00:00 -0700

Some photographers find their passion after becoming a parent—but for Cally Petersen, photography came first. And over the years, her love for it has only grown deeper. Now a decade into her business, Cally has built a creative life that reflects her values, honors her limits, and stays true to her “why.”

In this episode, Cally shares how she found photography before motherhood, how her confidence and presence have grown over time, and what helps her genuinely enjoy showing up online. She walks us through how she approaches branding sessions with intention, how she structures her calendar to align with her energy, and why certain sessions bring her back to the heart of her work.

If you’ve ever felt pulled between business growth and a slower, more grounded life, this episode with Cally is one you can’t miss! Let’s dive in.

What’s in this episode:

[00:00] Intro

[02:16] How Cally found photography pre-parenthood and how she has grown more grounded in her “why” over time

[09:14] What has helped Cally to enjoy showing up online

[13:56] How Cally approaches her branding photography sessions

[19:23] How Cally keeps her calendar aligned and stays booked throughout the year

[24:21] The types of sessions that remind Cally of her “why”

[30:00] Cally’s lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Family Retreat!

Messy Middles: How to Navigate the In-Between Stage When You’re Not Where You Were, But Not Yet Where You Want to Be

Wed, 14 May 2025 05:00:00 -0700

We’ve all had those moments of feeling stuck in-between something. Either we’re waiting for a new stage of life or we’re on the verge of a breakthrough and what we’re doing currently just isn’t working quite right.

It can be a deeply frustrating place to find ourselves both in life and in our photography businesses. But it doesn’t have to last forever, and we can come out the other side of this messy middle stage stronger and more invigorated.

So in this episode, I’m sharing what the messy middle is for many photographers, why it can be so overwhelming when we’re in it, and some practical steps for navigating through this stage just a little bit faster.

Let’s dig in!

What’s in this episode:

[00:00] Intro

[00:30] What the “messy middle” is when it comes to our businesses

[02:29] How this messy middle causes us to question ourselves and our businesses

[04:22] What this in-between stage actually means about our business

[05:00] Some steps you can take to move through this messy middle stage

[10:20] An encouragement for anyone currently navigating this stage

Tune in to this episode for how to navigate being in the messy middle of your photography business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Elevate, Educate, Inspire: Inside the Maternity & Newborn Photographers Summit with Cydnee Jex

Wed, 07 May 2025 05:00:00 -0700

In photography circles, influencer marketing sometimes gets a bad rap. From getting ghosted after photographing a session or having filters applied to your hard work, it can feel intimidating to step into this realm.

But in this episode, Cydnee Jex is here to walk through her whole process of working with influencers. She shares how she finds influencers to work with, how she sets expectations and boundaries, how she approaches the whole process from a very practical angle, and why, at the end of the day, she loves working with influencers!

Plus, she’s giving us a sneak peek at her upcoming Maternity and Newborn Summit, including why she loves making in-person connections and how potential educators can apply to teach.

If you’re ready to start adding influencers into the marketing plan for your photography business, this episode with Cydnee is one you can’t miss!

What’s in this episode:

[00:00] Intro

[02:12] All about the upcoming Maternity and Newborn Summit

[10:51] Why in-person connection is so important

[16:24] How Cydnee started working with influencers

[20:23] Common mistakes when photographers try out influencer marketing for the first time

[22:44] How to approach the dreaded “filters” conversation with influencers

[30:18] How to talk about payment in collaboration with influencers

[31:39] Cydnee’s lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Family Retreat!

Slow Down and Tune In: Photographing Families with Intention with Kim Hildebrand

Wed, 30 Apr 2025 05:00:00 -0700

After nearly two decades of working, it would be understandable for any photographer to feel a little less enthusiastic about their work. But not Kim Hildebrand! She’s still honing her skills and stoking her passion for capturing those tender real life moments.

In this episode, Kim shares how she’s managed to grow and find stability over her last 17 years as a photographer. She shares the lessons she learned early on, how systems have helped her find consistency and balance, and how she’s helping other photographers do the same.

Plus, she’s sharing what keeps her passion alive and why she loves photographing families so much. It’s the “why” that keeps her going. If you’re ready to lay the groundwork for a long and fulfilling photography career, this episode with Kim is one you can’t miss! Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:29] How Kim’s style has evolved over her long photography career

[09:11] How Kim puts families at ease during her in-home photography sessions

[12:34] Kim’s PhotoBoss Frameworks and how developing systems over her decades as a photographer changed her business for the better

[19:14] Common signs that tell photographers that they need more systems in place

[23:00] How Kim keeps the passion for her photography going after nearly two decades

[28:35] Kim’s early career mistake that ended up as an invaluable learning moment

[32:37] Kim's lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Family Retreat!

Dealing With Feedback in Photography: Pricing Criticism, Tough Clients, Constructive Critiques, and Handling Online Trolls

Wed, 23 Apr 2025 05:00:00 -0700

When it comes to… basically anything, everyone has an opinion, and our photography and businesses are rarely exempt. And because our work is often so personal, the feedback can hit hard.

But not all feedback is useful, relevant, or even true. It is just information, and we get to choose what to do with that information and how much we let it affect us.

In this episode, I’m sharing why feedback can feel so personal in creative businesses, how to navigate different types of feedback in our photography businesses, and how we can differentiate helpful feedback that can help us grow from the feedback that isn’t serving us.

Let’s dig in!

What’s in this episode:

[00:00] Intro

[00:53] Why feedback can cut so deep and how we can use it to grow

[01:39] How to handle feedback on your pricing

[03:30] How to navigate feedback from disappointed clients

[06:26] Navigating critiques, both from genuine feedback and from the trolls

[09:00] What feedback is… and what it’s not

Tune in to this episode for some advice on taking the feedback that serves your business and leaving what does not!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Crafting Content That Connects: Strategic Storytelling with Tania from Soulful Story Co.

Wed, 16 Apr 2025 05:00:00 -0700

Are you excited to create marketing and brand content for your photography business? If you’re saying to yourself, “Uuuhh, no. Not really…” You’re not the only one.

Creating the content to market our business when we really just want to create artwork for our clients can feel like such a chore. And that’s where Tania comes in.

In this episode, Tania Barbieri is sharing her wisdom on how we can build photography brands that we’re actually excited to show up for and how we can create messaging and content for that brand that showcases our unique perspective. Plus, she’s sharing how to prioritize and systematize content so that it can actually fit into our lives and business.

The way that Tania reframes brand-building and how we can connect with potential clients is truly inspirational. Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:00] What Tania has learned about creativity in each chapter of her career and how she landed in her current niche

[07:44] How Tania helps photographers build a brand they want to show up for

[10:58] How to keep going when your brand content isn’t landing how you hoped

[15:23] Mistakes that photographers are making with their content and messaging

[23:50] Tania’s advice for photographers who struggle to see their own magic

[27:37] How to create sustainable systems for content creation that fit into their lives and business

[35:03] The aha moment for photographers when they work with Tania

[41:25] Tania’s Lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

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Navigating Business When the World Feels Chaotic: Focusing on What You Can Control

Wed, 09 Apr 2025 05:00:00 -0700

There’s a lot going on in the world right now (and has been for a few years!)

Trying to stay productive and focused while the world feels so chaotic can be tough. The news, the economic worries… it can be so overwhelming. But you’re not alone in this struggle.

In this episode, I’m sharing all the ways I’ve found to stay grounded both in my life and my business. From connecting with friends to limiting my information intake to reconnecting with my purpose, this episode is full of ideas to help you cut through the noise and find your footing again.

What’s in this episode:

[00:00] Intro

[00:40] The uncertainty of the last few years and how I’ve stayed productive

[01:50] How reconnecting to my purpose has allowed me to stay grounded and how you can reconnect to yours too

[04:19] Why simplifying has been revolutionary for my life and business

[06:00] Why prioritizing self-care during uncertain times is so important

[09:34] Why you have to trust yourself and your resilience

Tune in to this episode for some encouragement that you’re not alone during these uncertain times!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

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Personality-Packed Portraits: Rebecca Hunnicutt’s Approach to Kids and Families for Lifestyle Family Photography

Wed, 26 Feb 2025 00:00:00 -0800

Do you ever get those moments, where you think back to your childhood, and wonder how much of your memory is accurate or if you just imagined certain details?

Rebecca Hunnicutt is in the business of capturing those memories for families and enshrining their happy moments forever, instead of leaving it up to guesswork years from now. Through her lifestyle family photography business, she captures the personalities, moods, and details that families can cherish for decades to come.

In this episode, Rebecca shares how she found her niche in lifestyle family photography, the common mistakes she sees photographers make when choosing locations to shoot, how to capture those extra details that make photographs pop, and why she loves more formal school photography sessions too.

If you’ve wanted to jump into lifestyle family photography, this episode with Rebecca will get you started!

What’s in this episode:

[00:00] Intro

[01:48] How Rebecca found her photography niche

[07:29] Common mistakes Rebecca sees when photographers choose locations to shoot

[11:47] Tips for photographers to improve their composition skills

[14:02] How Rebecca uses color to set the mood and influence the feel of her photographs

[17:22] How to manage photoshoots while respecting family dynamics

[22:18] Why Rebecca loves school photography and her advice for starting out in that niche

[27:49] How to find inspiration and avoid creative burnout as a photographer

[31:12] Rebecca’s best advice for brand new photographers

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Creativity as Self-care

Wed, 19 Feb 2025 05:00:00 -0800

As professional creatives, we can often get wrapped up in our creative output. Are we creating enough? Is it getting the attention we need? Is it leading to more revenue, a larger audience, etc?

But the truth is, our creativity at its core isn’t about that. It’s about play and experimentation and making space to just let things happen sometimes. Putting pressure on the outcome of creativity often stifles what could be a breakthrough and also puts unnecessary pressure on something that could be our safe recovery space.

So in this episode, I’m challenging you to rethink how you approach creativity, how you can take some of the pressure off of your creativity, and how you can start thinking about it through the lens of self-care. Let’s get started!

What’s in this episode:

[00:00] Intro

[00:30] How most creatives typically view creativity and why that can be detrimental

[02:36] How to stop putting pressure on our creativity and treating it like a safe space

[05:27] How we can come back to creativity in times of stress and burnout

[08:22] Why creativity can be its own form of self-care when we let it

Tune in to this episode for some encouragement to rethink the way you approach creativity in the new year!

For full show notes, resources, links and to download the transcript, visit our website: [LINK]

Grab your spot for the 2025 Online Newborn Retreat!

The Psychology of Sales: How to Guide Your Clients to In-Person Sales with Maggie Robinson of Tog Academy

Wed, 12 Feb 2025 05:00:00 -0800

It’s no secret that most photographers get uncomfortable around the selling process. They don’t want to feel pushy, salesy, or like they're pulling a bait-and-switch on their clients. And often, they don’t want to do sales in person, as it can heighten their discomfort.

But Maggie Robinson of Tog Academy is here to show us there is another way… a way to make in-person sales feel comfortable and where both clients and photographers leave happy! In her view, it’s all about the process of leading the clients to their final purchase through every touchpoint you have with them, instead of surprising them at the end.

In this episode, Maggie breaks down what in-person sales is, why it’s crucial to her business, how she designs and markets her photography packages, and how to get around the mindset blocks that many photographers face when it comes to sales.

If you’re thinking about in-person sales gives you a cold sweat as a photographer, you need this episode with Maggie.

What’s in this episode:

[00:00] Intro

[02:04] What in-person sales is and why Maggie is so passionate about it

[04:12] How avoid your clients being “surprised” by your pricing and leading them to sales instead

[13:04] The unique way Maggie builds her pricing packages and how less is more when it comes to your package offerings

[17:36] What the actual day of in-person sales looks like for Maggie

[22:27] How photographers can start implementing in-person sales and increasing their prices in their photography business

[30:37] Getting over the mindset block around attracting and working with high-price clients

[37:06] Why some photographers give up on IPS and Maggie’s advice on how to stick it out when implementing IPS

[42:51] How spirituality and psychology influence the way Maggie teaches and approaches pricing

[52:30] What success looks like for Maggie in her photography business currently

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Embracing Failure and Failing Forward

Wed, 05 Feb 2025 04:00:00 -0800

Failure comes for us all eventually, especially as creatives. Sometimes we try something new and exciting… and it just does not work. It can sting, it’s certainly a blow to the ego, and it can often leave us confused about where to go next.

But, in my experience, a failure is often an opportunity in disguise. It’s data that can help you reevaluate and move forward more successfully. So in this episode, we’re going to walk through how we can embrace failure and use these difficult experiences to build back even stronger.

Let’s dive in!

What’s in this episode:

[00:00] Intro

[00:26] The big F-word that all creatives experience

[02:05] The breakthroughs that can come after failure

[04:55] Some of the lessons that failure can teach us

[06:45] How we can reframe failure and use it to keep us moving forward

[09:31] What to do immediately after a failure

Tune in to this episode for a little kick in the pants to reframe that failure into something beneficial to your creative business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Making Waves: The Art & Business of Underwater Photography with Karen Bagley

Wed, 29 Jan 2025 04:00:00 -0800

Water holds a special place for many of us: it’s beautiful, mysterious, and potentially dangerous, if not treated with respect. Karen Bagley of Significant Moments is no stranger to this mix when it comes to photographing underwater.

She’s built her whole business on capturing the ethereal and majestic nature of underwater imagery through constant education and high safety standards.

In this episode, she’s sharing what it takes to dive into underwater photography, the education you need to have before jumping in, why safety is her top priority, and how to constantly learn and iterate in this unique environment. Her way of storytelling, both through photography and this episode, is so captivating.

If you want to try underwater photography, this episode will give you the roadmap to get started! Let’s dive in!

What’s in this episode:

[00:00] Intro

[03:06] Karen’s life-long relationship with water

[06:41] How Karen approaches planning underwater sessions with her clients

[10:46] The importance of safety and planning when it comes to underwater photography

[20:39] What appropriate training for underwater photography looks like and why you need to have training before starting photography like this

[29:03] How Karen chooses wardrobe pieces that will work underwater

[33:07] What an underwater photographer workshop looks like with Karen

[42:52] Karen’s take on pricing and her unique journey around her own money mindset

[1:01:18] Karen’s Lightning Round, including her favorite editing session snacks

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

How to “Find” Your Motivation When You’re Feeling Less Than Awesome About Your Business or Art

Wed, 22 Jan 2025 04:00:00 -0800

When you start out as a creative, you’re full of energy and motivation. You probably have a “why” that gets your adrenaline pumping and keeps you focused… at least for a little while.

But inevitably, that energy wanes. The motivation you once had to keep going in the tougher parts of your business is fading, and you might be wondering, how do I recapture that spark?

Well, in this episode, I’m going to walk you through my whole process of rediscovering my motivation to keep going in my photography business and sharing the questions I had to ask and answer for myself as I sorted through this process.

Grab a pen and notebook to write down these questions for later, and let’s get started!

What’s in this episode:

[00:00] Intro

[01:26] Remembering our “why” when we lose our motivation

[04:25] How to transition if your original “why” doesn’t fit anymore

[05:53] How to identify what’s working and what isn’t in our current situation

[09:01] Why it might be time to shake things up if nothing else is working

Tune in to this episode for a little pep talk on rediscovering your motivation as you begin this new year!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Lighting the Way: Building a Photography Style and Business with Marta Ponsko

Wed, 15 Jan 2025 05:00:00 -0800

Styles change, fashion has seasons, and photographers grow and evolve throughout their careers too. So, how do you navigate stylistic changes while staying true to yourself and without surprising clients?

Marta Ponsko is here to help! She’s navigated her own style as it’s grown and developed throughout the years. While her style is influenced by her love of fashion, Marta has spent years experimenting with styling and lighting techniques, eventually adopting a less-is-more approach when it comes to her closet of props and garments.

In this episode, she shares how that evolution has looked for her, how she’s documented her career through social media in a way that resonates with her clients, and how the brave leaps she has taken have paid off throughout her career.

If you need a little encouragement to do something out of the ordinary in your photography career, this episode with Marta Ponsko will give you the kick in the pants that you need!

What’s in this episode:

[00:00] Intro

[02:53] The family history that influenced Marta’s photography career

[08:27] How Marta’s photography style has evolved and how she incorporates fashion into her photography style

[12:26] Marta’s lighting preferences and how she plays with light and color in her photography

[23:20] How Marta uses social media to grow her photography brand

[33:56] How Marta handles the inevitable artistic block that comes her way

[43:27] The bravest leap Marta has taken in her career and how it’s paid off

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Sales Psychology, Strategy, and Soul: Unlocking Your Unique Magic with Eden Strader

Wed, 08 Jan 2025 05:00:00 -0800

As a photographer, you probably started taking photos because you loved some aspect of it, right? Maybe the artistry or the relationships you built, or the freedom that career seemed to offer you.

But at some point, many of us find ourselves overwhelmed, overworked, and out of love with the career we once dreamed of. So, if that’s where you find yourself today, how do you recover? How do you find your spark again?

Well, in this episode, Eden Strader is here to help. She’s a photographer turned business coach, helping other creatives rediscover their passion for their work, while building a life they love outside of work too.

If you’ve fallen out of love with photography and are trying to find your way back, this episode is just for you.

What’s in this episode:

[00:00] Intro

[01:58] How Eden began mentoring other photographers and creatives

[05:40] How to create a business of your dreams that also creates the life you want too

[08:27] The first step photographers can take to climb out of the pit of despair we sometimes find ourselves in

[16:04] The psychology of sales and how understanding this aspect can help you find more joy and balance in your work

[26:04] How to find passion for your work again as a photographer

[31:08] What success looks like to Eden

[41:06] How Eden channels her ADHD and builds her flexibility into her work patterns

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/

Grab your spot for the 2025 Online Newborn Retreat!

Setting Intentions for a New Year

Wed, 01 Jan 2025 10:00:00 -0800

It’s a new year, and a time for looking ahead. So, what do you want your next year to look like? Does the prospect of planning and setting intentions for the upcoming year feel overwhelming?

Well, if that’s been your experience, you’re in the right place, because in this episode, I’m going to walk you through how I think about intentions and my process for setting them that takes a little bit of the pressure off, while still offering clarity for the future.

Grab a pen and notebook and let’s get started!

What’s in this episode:

[00:00] Intro

[00:48] Why setting intentions can feel overwhelming sometimes

[03:03] How I approach setting intentions for the new year

[07:01] My perspective on intentions and how I’ve taken some of the pressure off of them

Tune in to this episode for a little walkthrough in setting intentions for the new year with confidence and without stress!

For full show notes, resources, links and to download the transcript, visit our website: [LINK]

Grab your spot for the 2025 Online Newborn Retreat!

The Season of Reflection Reset & Rest

Wed, 25 Dec 2024 05:00:00 -0800

The holiday season can be wild. Presents and events and finalizing projects can get overwhelming, and we might find ourselves stressed out and overworked.

But, the holidays also offer us the perfect moment to just… stop for a second. We have the opportunity to rest, reflect, and reset for the upcoming year.

So in this episode, I’m sharing a few questions you might want to ask yourself this holiday season, and six steps you can take as you reflect on the previous year. Let’s dive in!

What’s in this episode:

[00:00] Intro

[00:45] An important question to ask yourself this holiday season

[02:43] How to reflect on your business this holiday season

[04:08] 6 things we can reflect on for our business in the coming year

Tune in to this episode for a little kick in the pants about resetting for the upcoming year!

For full show notes, resources, links and to download the transcript, visit our website: [LINK]

Grab your spot for the 2025 Online Newborn Retreat!

Creating a Brand New Market: How to Build a Photography Niche That Fits Your Dreams with Paige Puglisi

Wed, 18 Dec 2024 05:00:00 -0800

When Paige first started out in senior photography, she spent… more time than you’d think explaining that it was for teenagers, not senior citizens. But that comes with the territory when you’re building a brand new niche in your area!

In this episode, Paige Puglisi sits down with me to explain what led her to senior photography in the first place. She shares her top tips for building a strong brand in a specific niche, what it’s like working with teens (including how she builds trust with them), and how she maintains the relationships she’s built throughout her client’s lifetimes.

If you’re thinking of diving into senior photography, this episode will get you started! Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:13] What led Paige down the path to senior photography

[06:56] How to build a strong brand in a niche market

[14:29] How to navigate potential pitfalls and connect with teenage clients at photoshoots

[20:17] How Paige incorporates a variety of locations into her photography business

[26:39] How Paige creates and maintains strong client relationships

[36:19] The best business advice Paige ever received

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/creating-a-brand-new-market-how-to-build-a-photography-niche-that-fits-your-dreams-with-paige-puglisi/

Grab your spot for the 2025 Online Newborn Retreat!

What’s Tripping You Up?

Wed, 11 Dec 2024 05:00:00 -0800

We all have that thing, perhaps we’ll call it a dumpster fire. This fire is something that we know we should take care of, put to rest, deal with, etc, but we just… don’t.

Maybe we’re scared or it just feels too big, but whatever the reason, this fire haunts us, saps our energy, and distracts us from the work that we could be doing.

So in this episode, I’m sharing four steps we can take to identify and address our dumpster fires, and avoid this kind of self-sabotage in the future! Let’s dive in!

What’s in this episode:

[00:00] Intro

[01:08] How little problems that we ignore instead of fix sap our energy over time

[02:49] How to identify where we’re losing time and energy

[05:20] My own story of facing the “dumpster fire” and taking back my time and energy

[08:20] How to identify self-sabotage and then do something about it

Tune in to this episode for a little pep talk on how to confront our problems head on and avoid self-sabotage!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/whats-tripping-you-up/

Grab your spot for the 2025 Online Newborn Retreat!

Simplicity, Systems, and Sustainability: How To Keep Your Photography Brand Stable and Consistent with Ingvild Kolnes

Wed, 04 Dec 2024 05:00:00 -0800

When it comes to our photography careers, things can get complicated fast. Adding more sessions, more price tiers, more options and locations, etc. And while that can be good for building your business in the short term, it can also be a fast-track to burnout.

In this episode, I’m joined by Ingvild Kolnes who is sharing how she keeps her business simple and sustainable. She is offering some great advice on how she sets (and holds) boundaries in her photography business, how she stays connected to the parts of photography that she loves the most, and how all of that helps her to avoid burnout.

She’s also sharing a little about her mentorship program and how she teaches other photographers to build stable business too!

If you feel like you’ve been getting lost in your photography business, this episode is for you. Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:03] How Ingvild found herself becoming a mentor to photographers

[05:41] Ingvild’s advice on not overcomplicating your photography business

[07:00] How to avoid burnout and find the joy in photography again

[15:10] How photographers can set boundaries and avoiding the “yes” trap

[19:04] Ingvild’s advice for building confidence in your photography work

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/simplicity-systems-and-sustainability-how-to-keep-your-photography-brand-stable-and-consistent-with-ingvild-kolnes/

Grab your spot for the 2025 Online Newborn Retreat!

Separating Work from Worth

Wed, 27 Nov 2024 05:00:00 -0800

As creatives, it’s so easy to fall into the trap of tying our self-worth to our work. Our creative work is so meaningful and special to us… But what happens when we have to step back from that work?

In this episode, I’m sharing how I’ve had to work through this myself, as I’ve stepped back from being a full-time photographer in the last few years. We’re diving into all facets of this: external validation, identity, balance, and more. Let’s dive in!

What’s in this episode:

[00:00] Intro

[00:30] How I’ve struggled with my identity as my life has changed in the past few years

[03:08] What happens when we don’t get external validation for our work

[05:46] What happens when you embrace being more than your job

Tune in to this episode for a little kick in the pants if you struggle with your identity outside of your work!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/separating-work-from-worth/

Grab your spot for the 2025 Online Newborn Retreat!

Tiny Posers: How to Build a Long-Lasting Newborn Photography Brand with Kristina Mack

Wed, 20 Nov 2024 05:00:00 -0800

When it comes to building a photography business, you need a camera, some clients, and a little bit of hustle, and you’re good, right?

Well, while you do need all those things, Kristina Mack would argue that you need one more essential piece: your business fundamentals. Planning your workflows, creating detailed and well-crafted experiences for your clients (even if you have a basic budget), and understanding how to price for profitability can make or break your business.

So today, Kristina is sharing the steps she took to create a sound, profitable photography business that has lasted decades–without burning out! She’s giving us her best tips for new photographers in the industry including how they can develop their own unique style and how other photographers can join her mentorship program and start making positive changes in the industry.

If you’ve been hustling, but never feeling like you’re getting anywhere in your photography career, you can’t miss this episode. Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:38] How Kristina’s career plan changed from commercial to newborn and maternity photography

[07:26] Kristina’s advice for photographers still trying to figure out their unique style and perspective

[16:42] Why new photographers have to spend time building their business fundamentals, from client management to pricing and workflows

[26:53] How Kristina thinks about outsourcing and the process she uses to find and train her editors

[30:46] The mindsets and philosophies that Kristina teaches in her photography business school

[34:53] Kristina’s lightning round

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/tiny-posers-how-to-build-a-long-lasting-newborn-photography-brand-with-kristina-mack/

Grab your spot for the 2025 Online Newborn Retreat!

Stop Putting Your Creativity on a Pedestal

Wed, 13 Nov 2024 01:00:00 -0800

If I can be frank for a moment: as creatives, we sometimes get too precious about our process of creating art. We need the right conditions, the best lighting, the perfect mindset, or else we feel like we can’t create because it might not be perfect or even good.

The problem is, we can get so hung up on this that we never end up creating at all as we wait for all the stars to align. So in this episode, I’m sharing how I’ve started letting go of this ideal standard of creativity to just get back to creating.

I’m sharing thoughts from some of my favorite authors on all the different ways they push through roadblocks and just start doing. Because at the end of the day, done is better than good. And to get there, sometimes we just have to start and let go of the outcome. Let’s get started!

What’s in this episode:

[00:00] Intro

[01:06] A common tendency that keeps creatives from creating

[03:00] How resistance keeps us from doing our work

[05:52] How to loosen our grip on perfectionism and get back to creating

Tune in to this episode for a little pep talk on taking our creative process off a pedestal and getting back to just creating!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/stop-putting-your-creativity-on-a-pedestal/

Grab your spot for the 2025 Online Newborn Retreat!

Expertly-Crafted Experiences and Top-Tier Service: How to Build a Luxury Photography Brand with Lindsay Walden

Wed, 06 Nov 2024 05:00:00 -0800

Have you ever caught yourself thinking, “I wish I could have a luxury brand, but…”

Well today, Lindsay Walden is here to address those “but”s. Because you’re probably not lacking talent or clientele or even location, the first thing you need to address is your trepidation. When it comes to luxury, confidence and willingness to step into the space in the first place is what keeps most photographers on the outside.

In this episode, Lisa chats with Lindsay all about her workflow for luxury clients, how she structures her sales, and why positioning in the luxury market matters as much (if not more) than anything else. We also dive deep into the money hang-ups that keep many women from even attempting to break into the luxury photography space.

If you’ve been trying to establish a luxury brand, but are struggling to find clients, this is the episode you need. Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:21] How Lindsay went from snapping scenes underwater to maternity photography and how the photography landscape has changed during her career

[06:37] What a luxury photography experience looks like with Lindsay (and why she focuses on digital image sales)

[11:14] The key elements you need to cultivate a luxury photography brand

[17:25] How Lindsay tailors each session to her clients

[22:12] How Lindsay structures her pricing to expenditures like props, wardrobe, etc

[25:17] Pricing mistakes that photographers make over and over

[34:57] The fears photographers make up for themselves (ie. luxury clients are harder to work with)

[40:10] The market doesn’t care and how that can be freeing for photographers

Tune in to this episode for the encouragement you need to start cultivating your luxury photography brand!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/expertly-crafted-experiences-and-top-tier-service-how-to-build-a-luxury-photography-brand-with-lindsay-walden/

Grab your spot for the 2025 Online Newborn Retreat!

What Are You Indulging In Right Now?

Wed, 30 Oct 2024 05:00:00 -0700

We all have thought patterns we fall into from time to time. Things like self-doubt, procrastination, perfection are all classics for many creatives. One might say we even indulge–or over-indulge–in some of these emotions to our own detriment.

Because while we can’t prevent ourselves from feeling the whispers of these emotions, letting them linger too long ultimately hurts our energy and creativity.

So in this episode, Lisa is sharing how she’s learned to break free from indulging in negative emotions and the positive impact it’s had in her life and career.

Let’s dive in!

What’s in this episode:

[00:00] Intro

[00:24] The different emotions we might be indulging in

[02:36] Why we indulge in these sometimes unhelpful emotions

[03:40] How to break the loop of overthinking

[05:43] Why we get stuck indulging in self-doubt and what positive self-talk can do for us

[07:12] How to start finding joy and excitement in creativity again

Tune in to this episode for a little pep talk on the emotions we should and shouldn’t be indulging in!

For full show notes, resources, links and to download the transcript, visit our website: [LINK]

Grab your spot for the 2025 Online Newborn Retreat!

Stop Selling Yourself Short: How to Price and Market Yourself to be a Profitable Photographer with Jenny Cruger and Alison Craig of The Profitable Portrait Society

Wed, 23 Oct 2024 05:00:00 -0700

Between the two of them, Jenny and Allison have decades of experience as luxury photographers. And this year, after being friends and colleagues for much of that time, they’ve finally launched a brand new program together to empower photographers to take control of the business side of their work.

In this episode, Lisa sits down with Jenny and Allison to chat all about what exactly The Profitable Portrait Society is, some of the biggest hurdles they see photographers face over and over again, and how to break through the pricing and marketing mindset issues that keep many photographers unprofitable.

No matter where you are in your photography career, this episode is going to give you some food for thought! Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:29] How Jenny and Allison started working together and how The Profitable Portrait Society was born

[05:38] How to break out of the head-in-the-sand mentality when it comes to your pricing as a photographer

[13:08] Why photographers get lost in “busy work” and how to break out of that cycle

[21:26] What marketing should actually look like for a photographer (hint: it’s not one boosted FB post)

[36:49] How creatives and photographers can avoid burnout while balancing the constant need to market and create content

[49:13] The best business advice Jenny and Allison have received

Tune in to this episode for a little kick in the pants to start running your photography business like a real business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/stop-selling-yourself-short-how-to-price-and-market-yourself-to-be-a-profitable-photographer-with-jenny-cruger-and-alison-craig-of-the-profitable-portrait-society/

Grab your spot for the 2025 Online Newborn Retreat!

Kneading Creativity: Sourdough and the Photographer's Journey

Wed, 16 Oct 2024 04:00:00 -0700

Baking often gets described as a science instead of an art, which might be true to some degree… But while we can get a recipe from someone else, we still have to adjust to the unique environment we’re working in, whether it’s dry, humid, using different brands of flour, etc. We have to experiment and test and trial it until we find the recipe that works best for our own environment.

And it’s not just baking that’s subject to this. As it turns out, creative success works pretty much the same way.

In this episode, Lisa sits down to address her recent podcast break, her success (finally!) at baking sourdough, and how that taught her that creativity is something we all have to hone through experimentation, trial and error, and persistence.

Let’s dive in!

What’s in this episode:

[00:00] Intro

[00:21] Why we needed a podcast break

[01:43] A personal baking success story (after a string of less successful experiments…)

[03:27] Why following someone else’s photography “recipe” won’t work for you

[05:20] Why practice and repetition are necessary for greatness when it comes to creativity

Tune in to this episode for a little pep talk on creative persistence!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/kneading-creativity-sourdough-and-the-photographers-journey/

Grab the replay for the 2024 Online Newborn Retreat!

Boss, Not Bossy: How Kellee Wynne Helps Others Fulfill Their Dreams by Sharing Her Knowledge (and Why You Should Too!)

Wed, 12 Jun 2024 03:00:00 -0700

When it comes to sharing her love of art, color, photography, and business, Kellee Wynne isn’t shy. But that openness and willingness to say what’s on her mind didn’t always feel like a good thing when she was growing up. Instead, it’s been a skill she’s spent more than a decade refining and cultivating through her various business ventures as an artist, author, business mentor, and podcaster.

In this episode, Kellee and I chat all about sharing knowledge and cultivating a community online. We dive into why speaking your mind is a gift to your audience (and it's not actually pushy or bossy!) We also chat about her brilliant marketing skills, from how she dives into the mind of her clients to streamlining her content creation process–and why even though we might be multi-passionate as creatives, we still need to niche down when it comes to business.

There is SO MUCH wisdom in this fun conversation! Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:26] Why Kellee Wynne founded her company, Color Crush Creative

[07:45] Why understanding your customer’s desires is the key to effective marketing

[11:52] The Primary Content Machine and how Kellee uses it to streamline her content creation

[17:32] How Kellee helps her clients to find clarity on what they want and need

[23:44] How Kellee is embracing AI and learning to integrate it into her business

[31:04] Why Kellee values “we over me” and incorporates community values into her mentoring business

[34:32] How multi-passionate artists can embrace their interests while also niching down to create a more sustainable business

[38:40] Kellee’s lightning round

Tune in to this episode to learn how Kellee Wynne takes mentoring creatives to the next level!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/boss-not-bossy-how-kellee-wynne-helps-others-fulfill-their-dreams-by-sharing-her-knowledge-and-why-you-should-too/

Grab your replay of the 2024 {online} Family Retreat!

Aftershoot: How Embracing an AI Workflow Can Help You Become a Better, More Efficient Photographer with Justin Benson

Wed, 05 Jun 2024 02:00:00 -0700

The age of AI is here… and that’s not a comforting realization for many of us working in the creative field. But the technology isn’t going away, so what if we could use AI tools to elevate our work, instead of replacing us?

That’s the future Justin Benson and the team at Aftershoot have in mind for AI in the photography field. In today’s episode, Justin shares just what Aftershoot is, why it can be a game-changing assistive technology for photographers, and how he hopes the creative world will adapt to the advent of AI.

If you’ve been struggling to make sense of AI’s introduction into photography, this conversation will be so uplifting and encouraging for you. Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:35] What Aftershoot is and how it can help photographers (especially if you’re an over-shooter)

[08:57] How Aftershoot is continuing to improve and add additional features

[11:08] How the concept for Aftershoot was developed and why it’s always had elevating photographers as a core ethos

[14:41] Some workarounds to use Aftershoot in a variety of workflows

[17:33] How Justin sees AI continuing to evolve in the photography field

[22:14] Justin’s best advice to photographers just starting to incorporate AI into their workflow

[28:31] Justin’s lightning round, including a few more tips for beginning photographers

Tune in to this episode to learn more about how we can grow with AI technology like Aftershoot as photographers!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/how-embracing-an-ai-workflow-can-help-you-become-a-more-efficient-photographer-with-justin-benson/

Get access to the 2024 Family Retreat, starting May 15th!

Take your shot: How to Find Your Unique Photography Voice with Valerie Eidson

Wed, 29 May 2024 02:00:00 -0700

Before Valerie Eidson found photography, she tried every other creative field first. Eventually, she found herself behind a camera with a new problem: how to learn and develop her own voice and style.

In today’s episode, Valerie and I sit down to chat about the key decisions that helped her create her own unique perspective when it comes to her photography. She shares her best advice for other photographers just starting out (spoiler: you just have to keep shooting), and how she navigates the balance between fostering creativity, her business, and her family!

This episode is full of amazing advice. Let’s jump in!

What’s in this episode:

[00:00] Intro

[02:20] Valerie shares all the creative careers she tried before finding photography

[07:00] How Valerie navigates her way out of creative droughts

[11:25] How Valerie manages the demands of her family and her business

[16:25] How Lisa and Valerie are both experimenting with AI (and navigating the pros and cons of these new systems)

[22:59] Valerie’s advice for finding your own unique creative voice

[25:17] How Valerie tries to balance shooting vs editing in a way that doesn’t feel totally overwhelming

[31:15] Valerie’s lightning round

Tune in to this episode to learn more about the unique way Valerie developed her voice as a photographer!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/take-your-shot-how-to-find-your-unique-photography-voice-with-valerie-eidson/

Get access to the 2024 Family Retreat, starting May 15th!

Love, Loss, and Legacies: Why Anna Kruse is So Passionate About Capturing Timeless Family Moments

Wed, 22 May 2024 02:00:00 -0700

While artistic interest runs in Anna Kruse’s family, she didn’t immediately take an interest in photography. In fact, she didn’t even begin photography until she became a mother, but it wasn’t until the loss of her father that she finally decided to make photography into her career, after truly understanding the gift of captured memories.

In today’s episode, Anna vulnerably shares her story of love, loss, and passing her family’s artistic legacy to another generation. She explains what photography means to her and why it’s drawn her into family photography. She also shares how these experiences have helped her to connect with her families and capture their own vulnerable, open moments on camera.

This episode is so tender and meaningful. Let’s jump in!

What’s in this episode:

[00:00] Intro

[02:31] The familial loss that propelled Anna into her photography career

[08:08] How Anna’s change in environment affected the way she approaches photography

[11:03] Why Anna is so passionate about capturing family connections

[17:20] The unique way Anna thinks about storytelling when capturing these sweet family moments

[23:19] The best piece of business advice Anna has ever received

[25:31] How Anna sets families at ease when capturing vulnerable moments on camera

[31:42] Anna’s lightning round

Tune in to this episode to learn how Anna Kruse’s unique family history has influenced her photography career!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/love-loss-and-legacies-why-anna-kruse-is-so-passionate-about-capturing-timeless-family-moments/

Get access to the 2024 Family Retreat, starting May 15th!

Ebb and Flow: The Myth of Finding Balance as a Mother and Business Owner with Aspen Dawn

Wed, 15 May 2024 02:00:00 -0700

When it comes to motherhood and business, there is no perfect balance. In some seasons, one takes precedence over the other… and that’s okay! Finding success in both requires holding space and giving ourselves grace when both parts of our life feel less than harmonious.

In this episode, family photographer Aspen Dawn shares how exactly she goes about navigating the ebb and flow of motherhood and her photography business. She shares the mental health struggles she’s faced and the ways she gives herself compassion to keep herself mentally well as she manages a thriving business.

This episode is SO raw and real. You can’t miss it!

What’s in this episode:

[00:00] Intro

[04:58] Aspen shares how motherhood propelled her into photography

[10:11] What inspired Aspen to focus on motherhood, family, and maternity photography

[13:14] How Aspen does (and doesn’t) find harmony between her family and her photography career

[21:19] Why Aspen is a passionate mental health advocate and how she prioritizes her well-being to stay mentally and physically healthy

[26:43] Aspen’s tips for capturing authentic family connections in photography

[30:00] Aspen’s lightning round

Tune in to this episode to learn how Aspen Dawn navigates motherhood and mental health while running a thriving photography business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/ebb-and-flow-the-myth-of-finding-balance-as-a-mother-and-business-owner-with-aspen-dawn/

Get on our waitlist for the 2024 Family Retreat, starting May 15th!

From Chaos to Keepsakes: The Joy of Photographing Large Families with Kristen Coberly

Wed, 08 May 2024 02:00:00 -0700

Sandy beaches, wind and waves, and small children everywhere… sounds like a recipe for chaos when it comes to a photoshoot, right? Well, to be honest, it is! And that’s okay with Kristen Coberly.

In this episode, Kristen shares how she’s learned to embrace the chaos of photographing large families by planning for multiple outcomes, going with the flow, and learning to turn toddler meltdowns into memorable keepsakes. She shares her very best tips for photographing big families, including the pre-session prep she does with each family.

This episode is so fun and chock-full of helpful tidbits! Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:03] How Kristen got her start in photography (and why she loves large families so much!)

[04:05] Kristen’s best tips for keeping photo sessions with large families fun and stress-free

[10:44] How Kristen stays flexible and fluid when it comes to her beach photography sessions

[17:44] Kristen’s unique take how she manages her shot lists

[20:21] How Kristen manages kiddos who just aren’t cooperating at her photo sessions and her “Sand, Nap, Snack” strategy

[26:00] Kristen’s Lightning Round

Tune in to this episode to learn how Kristen Coberly keeps her large family photo sessions fun and as stress-free as possible!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/from-chaos-to-keepsakes-the-joy-of-photographing-large-families-with-kristen-coberly/

Grab the replay for the 2024 Online Newborn Retreat!

Play, Prompts, and Passion: How Liz Devinny Creates Playful Photography Masterpieces

Wed, 01 May 2024 02:00:00 -0700

For Liz Devinny, photography isn’t her only interest. In fact, her passion for art and education (she’s a middle school and high school teacher!) led her into her photography career. Along the way, she’s developed her own playful, bright style by experimenting with color and using her teaching experiences to set all of the family members at her photo shoots at ease.

In this episode, Liz shares how she got started in photography, how she created her signature style and encourages her students to do the same, and how she gets older children to open up and feel more comfortable at her photo sessions.

If you’re looking to add more ease and fun into your family photography sessions, you can't miss this episode. Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:57] Liz introduces herself and her passions, including education, art, and photography

[05:09] How Liz helps her students develop their own signature style through experimentation and exploration

[09:20] The techniques Liz uses to help her clients loosen up so she can catch relaxed, fun feelings on camera

[14:48] Liz’s advice for how photographs can avoid and recover from burnout

[20:13] How to set boundaries for a photographer – and why you really need them

[24:22] Liz’s advice for getting older children to feel more comfortable and participate in photoshoots

[33:13] Details on Liz’s upcoming workshop in Ireland and how you can plan your own international workshops

Tune in to this episode to learn how Liz Devinny fosters a playful atmosphere at every photo session!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/play-prompts-and-passion-how-liz-devinny-creates-playful-photography-masterpieces/

Grab the replay for the 2024 Online Newborn Retreat!

Scroll-stopping Storytelling: Creating Fine Art Children's Portraits with Photographer Iwona Podlasinska

Wed, 24 Apr 2024 02:00:00 -0700

Iwona Podlasinska started her career as an architect, but once she became a mother, she discovered her newest inspiration: her children. That prompted her to pivot into the world of photography, and she’s been honing her creative craft ever since!

In today’s episode, Iwona and I chat about her incredible career as she’s focused on fine art children’s portraiture and educating other photographers. We dive into how she’s developed her own eye-catching style, how she thinks about composition, and the way she directs her clients to capture just the right mood in every portrait.

If you’ve ever wanted to dip your toes into fine art photography, you can't miss this episode. Let’s dive in!

What’s in this episode:

[00:00] Intro

[03:27] Iwona shares how she got her start in photography and why she focused on education early

[05:41] How Iwona uses social media and how she rebuilt after losing her Instagram account

[12:42] What inspires Iwona and how she’s created her signature style

[18:27] How Iwona manages traveling for her work as a photographer with two small children at home

[25:31] How Iwona sets the mood in her photography sessions through composition choices and direction for her clients and models

[41:09] The new teaching models Iwona is working on to continue educating other photographers

Tune in to this episode to learn how Iwona Podlasinska crafts her magical fine art children’s portraits!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/scroll-stopping-storytelling-creating-fine-art-childrens-portraits-with-photographer-iwona-podlasinska/

Grab the replay for the 2024 Online Newborn Retreat!

A Passion for Pet Portraits: Making Furry Friend Photography a Profitable Business with Nicole Begley

Wed, 17 Apr 2024 02:00:00 -0700

Nicole didn’t start her career as a photographer. She just had a love for animals and knew she wanted to work with them forever! When she finally did pick up a camera, it took her a few years before she niched down to just pet portraits, but since then, she’s created a thriving, profitable business doing just that!

In this episode, I chat with guest Nicole Begley on what got her into photography, why niching down was a scary, but necessary, choice for her business, and the mindset changes that allowed her to reach real profitability in her photography business. Nicole is also a brilliant educator (and teacher at our upcoming Family Photography Online Retreat), and she shares the four stages all of us as photographers go through and what we need to move forward in each stage.

This episode has something for everyone. Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:27] Nicole explains her life-long love of animals

[05:09] Why Nicole is a huge proponent of niching down and how niching down to pet photography elevated her own business

[10:49] How Nicole prepares for her pet photography sessions and interacts with her furry friends the day of the session

[16:35] How Nicole handles nervous pet owners

[20:28] The four stages of photography business that every photographer goes through

[26:09] The messaging shifts photographers need to make to move through each stage

[30:29] Nicole’s lightning round, including her best business advice!

Tune in to this episode to learn how niching down can help you create a thriving photography business, just like Nicole has done with pet portraits!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/a-passion-for-pet-portraits-making-furry-friend-photography-a-profitable-business-with-nicole-begley/

Grab the replay for the 2024 Online Newborn Retreat!

Contracts, Copyrights, and Copycats:The Must-Do Legal Tasks for Your Photography Business with Kiffanie Stahle

Wed, 10 Apr 2024 02:00:00 -0700

As creatives, the legal side of running a business can be really intimidating for us. What protection do we need? Can we just use a contract from the internet? What do we do when someone steals our photographs?!

Well, in today’s episode, I’m chatting with Kiffanie Stahle to answer all your burning legal questions and hopefully ease some of your fears around the legal process! Kiffanie is so gracious and takes her time explaining exactly what we need to know about contracts, copyrights, liabilities, and payment policies.

If you’ve been avoiding some of the legal tasks in your business because it’s felt too overwhelming, this episode is for you! Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:43] How Kiffanie created the magical life she is currently living in her RV

[05:00] Why contracts aren’t as scary as creatives make them seem, but why you should still have a lawyer create a custom one for you

[10:24] The kinds of clauses and additions you do –and don’t– need in your photography contract

[18:34] Everything you need to know about protecting your copyrights as a small business photographer

[33:07] What photographers should know when writing their pricing and payment policies

[39:24] How photographers can protect themselves from liability in a variety of situations

[43:55] The double-edged sword of social media for photographers

[47:48] Kiffanie’s lightning round, including some really creative business advice she has to share

Tune in to this episode to learn about the must-do legal tasks for your photography business to set yourself up for success!

For full show notes, resources, links and to download the transcript, visit our website: http://themilkyway.ca/contracts-copyrights-and-copycats-the-must-do-legal-tasks-for-your-photography-business-with-kiffanie-stahle/

Grab the replay for the 2024 Online Newborn Retreat!

Marketing Mindset Makeover: Why It’s Time for Photographers to Rethink Their Marketing Strategies with Carolina Guzik

Wed, 03 Apr 2024 02:00:00 -0700

As photographers, we’d love to spend all of our time just photographing and working with our clients. Unfortunately, in 2024, it takes a little more than that to attract new clients to your business, but cultivating a successful marketing mindset doesn’t always feel intuitive to creatives.

So in today’s episode, I’m talking to Carolina Guzik, expert photographer, host of the TOG Republic podcast and marketing genius, to discuss the way she successfully markets her own business. We cover so much ground here, including how we should reframe the way we present our marketing on Google, Pinterest, and social media, how we can use our unique interests to create connections with our clients, and how we’ve got to let go of how we feel about our marketing and use data as our guide instead.

This is such a good episode full of actionable tips. You’re going to love it. Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:22] The unique experiences that lead Carolina to her photography career

[04:49] How Carolina stays on top of the marketing for her business

[08:52] How Caroline plans her ideas for social media and marketing

[15:18] How Carolina’s love of reality TV helps her market her business

[22:10] How to boost your social media engagement as a photographer

[25:05] How to rethink the way you approach SEO and how this applies to both Google and Pinterest

[33:52] Why Pinterest and marketing for your business in general is a long game that pays off over time (like training for a marathon)

[40:50] Carolina’s lightning round where she dishes out advice for photographers just starting out and the creative pursuits she’s passionate about right now

Tune in to this episode to learn how you can shift your marketing mindset to attract more clients, both now and in the future.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/marketing-mindset-makeover-why-its-time-for-photographers-to-rethink-their-marketing-strategies-with-carolina-guzik/

Grab the replay for the 2024 Online Newborn Retreat!

The Profitable Photographer: Pricing for Profit in Your Photography Business with Jamie Devlin

Wed, 27 Mar 2024 02:00:00 -0700

Everywhere you look on the internet, you can find pricing guides, information, and others talking about the revenue their businesses generate. And that’s all fine and good, but at the end of the day, it doesn’t really matter when it comes to your individual business. What really matters is whether or not you’re pricing for profit in your business.

But “what about industry rates?” you may ask. Well, in today’s episode, my guest Jamie Devlin is here to remind us why we need to keep our eyes on our own paper and worry about what’s going to get us clients in our niche and make a profit in our own business.

She shares how she got started in the industry (and why she had to start making a profit right away), how marketing has changed in the photography industry in the last decade, and why it might be time to rethink the way you approach pricing. Let’s dive in!

What’s in this episode:

[00:00] Intro

[02:38] Jamie’s do or die start in the photography industry and how she’s pivoted since then

[08:36] Why pricing is so specific to your unique business and why you shouldn’t read too much into others’ revenue numbers

[12:01] How marketing in the photography industry has changed in the last decade and how Jamie finds clients currently

[23:51] Why you need to find your “real why” before you can run your business authentically

[28:28] Jamie’s advice for when you’re getting inquiries, but not closing sales

[35:33] How to crunch your numbers and set your pricing to have a profitable business

[42:54] How Jamie stays inspired in her business, even in the midst of her busy life

Tune in to this episode to learn how pricing for profit can transform your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-profitable-photographer-pricing-for-profit-in-your-photography-business-with-jamie-devlin/

Grab the replay for the 2024 Online Newborn Retreat!

The Procrastinating Robot with Lisa DiGeso: Strategies to Deal with Overwhelm & Procrastination

Wed, 20 Mar 2024 02:00:00 -0700

If you’re alive in 2024, I’m sure you’re familiar with the concept of overwhelm. It’s so common, little space robots on Mars are even feeling it (not a joke, this literally happened!) In fact, these feelings of overwhelm can be so powerful, that they paralyze us from getting anything done at all!

But with distractions, options, and ideas everywhere these days, how do we manage and cope with being overwhelmed?

Well, in today’s episode, Lisa is going to lay out a tried and true system for managing tasks in your business and avoiding the executive dysfunction that comes with having so much on our plates! She also shares common reasons we might feel overwhelmed, what context switching and executive dysfunction are and why they both contribute to overwhelm – and yes, the story of the little overwhelmed space robot. Let’s dive in!

What’s in this episode:

[00:00] Intro

[01:09] Why even space robots feel overwhelmed and how this leads to procrastination

[03:00] All the things that can contribute to overwhelm

[04:30] How to identify when you’re feeling overwhelmed

[07:05] How to organize and categorize the tasks causing you to feel overwhelmed

[15:17] What executive dysfunction is and how we can prevent it from paralyzing us

Tune in to this episode to learn how to avoid the overwhelm and keep procrastination from paralyzing your business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-procrastinating-robot-with-lisa-digeso-strategies-to-deal-with-overwhelm-procrastination/

Grab the replay for the 2024 Online Newborn Retreat!

Picture Perfect Productivity: Strategies for Streamlining Your Photography Business with Brittnie Renee

Wed, 13 Mar 2024 02:00:00 -0700

Does it ever feel like you’re working around the clock but still can’t seem to get anything done? There’s a common misconception that the more we work, the more productive and successful we’re going to be. But that’s simply not true!

In today’s episode, I’m interviewing Brittnie Renee, a professional family photographer and educator who helps her students leverage systems and intentional time blocking to streamline their businesses and optimize productivity in 15 hours per week or less! We cover her strategies for overcoming distractions, prioritizing tasks, setting healthy boundaries, and so much more! If you want to learn how to hone your focus and finally move your business forward without the burnout, then this is the episode for you!

What’s in this episode:

[02:17] How to embrace systems when you struggle with organization

[12:46] Time blocking a 15 hour work week and overcoming distractions

[19:01] Conquering overwhelm, decision fatigue, and how to prioritize tasks

[26:12] The importance of setting and maintaining boundaries to avoid burnout

[29:14] The ways self-care can look different for everyone

[38:19] Strategies for being more financially mindful

[40:32] Tools and resources for working efficiently

[44:42] Streamlining work with AI culling software

Tune in to this episode to learn how you can achieve more by working less.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/picture-perfect-productivity-strategies-for-streamlining-your-photography-business-with-brittnie-renee/

Grab the replay for the 2024 Online Newborn Retreat!

Countdown to Success: Using The Rocketship Blueprint to Propel Your Photography Business Forward with Senior Photographer Sean Brown

Wed, 06 Mar 2024 02:00:00 -0800

Does your photography business ever feel like it’s just too “heavy” to maintain? Is your messaging lacking a clear strategy that sets you apart from the competition? Are you struggling to attract your ideal clients on a consistent basis?

In today’s episode, I’m interviewing Sean Brown, a professional senior photographer and educator who has mastered the systems, strategy, and authenticity required to launch a successful photography business.

We cover so many important points from taking a leap of faith, to laying the foundation that’ll allow you to scale your business, to why the work that we do can be life changing for struggling youth. If you want to set your photography business up for long-term success, then this is the episode to help you do it!

What’s in this episode:

[02:53] Sean’s leap from the medical field into photography

[10:12] The power of branding and taking your business seriously

[16:36] How showing up with authenticity can help you attract more clients

[26:10] The 3 phase launch framework and where photographers get hung up the most

[38:23] The messaging blueprint for successfully promoting your business on social media

Tune in to this episode to learn how leveraging systems and authenticity can help you scale your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/countdown-to-success-using-the-rocketship-blueprint-to-propel-your-photography-business-forward-with-senior-photographer-sean-brown/

Grab the replay for the 2024 Online Newborn Retreat!

Focus on Inclusion: Empathy and Advocacy in Neurodivergent Family Photography with Stacey Feasel

Wed, 28 Feb 2024 02:00:00 -0800

When you’re a photographer, you learn that no session is quite the same as the last! That’s especially true when working with children and, in particular, children who are neurodivergent. So what can you do during those sessions to ensure your studio is a safe and inclusive environment for everyone? This guest has the answer!

In today’s episode, I’m interviewing Stacey Feasel, a professional family photographer and parent of a neurodivergent child herself. You’ll hear how her own experience has influenced her approach to photography, why it’s so important to be flexible and attuned to different needs, and her best advice on creating a seamless and memorable experience for every family. Want to feel more confident photographing neurodivergent children? Listen in now!

What’s in this episode:

[02:08] How being the parent of a neurodivergent child has influenced Stacey’s career

[07:20] How Stacey advocates for the neurodivergent community in her sessions

[14:36] How Stacey communicates her “why” message through photography

[18:07] How to work with neurodivergent children that are higher needs

[20:01] Important location scouting tips and special considerations

[26:11] Asking the right questions and creating seamless sessions

[31:14] Establishing an inclusive environment in your studio

Tune in to this episode to learn how to accommodate neurodivergent children in your photography sessions.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/focus-on-inclusion-empathy-and-advocacy-in-photographing-neurodivergent-hildren-with-stacey-feasel/

Grab the replay for the 2024 Online Newborn Retreat!

Learning Curves: How Maintaining a Lifetime Learner Mindset Can Help You Master Your Fine Art Maternity with Esther Kay

Wed, 21 Feb 2024 02:00:00 -0800

As photographers, many of us are guilty of spending thousands of dollars on equipment, gowns, and props that, at the surface, seem to offer endless variety. But are these things really what drive creativity? Could there be a better investment of your time and resources than the latest trend?

In today’s episode, I’m interviewing Esther Kay, a professional maternity photographer and educator who believes that lifetime learning is the best investment you can make in your business. You’ll hear how Esther’s own educational pursuits have helped her push the boundaries of creativity, often with just one or two lights and a strong grasp of how to pose her subjects. If you’ve ever wanted to do more with less and create beautiful, timeless photographs for your clients, then this episode is for you!

What’s in this episode:

[02:14] What inspired Esther to become a maternity photographer and educator

[09:00] Preventing boredom and making new and fresh photography every time

[11:44] Infusing your own creativity and identifying what methods work best for you

[19:45] Insight into Esther’s creative process with her clients and her business model

[27:07] The role of body positivity and being a good listener in maternity photography

Tune in to this episode to learn how you can become a maternity photographer that embraces lifetime learning.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/learning-curves-how-maintaining-a-lifetime-learner-mindset-can-help-you-master-your-fine-art-maternity-with-esther-kay/

Grab the replay for the 2024 Online Newborn Retreat!

A Kid at Heart: The Art & Business of Preschool Photography with Trina Julius

Wed, 14 Feb 2024 02:00:00 -0800

Preschool aged children are such a fun group to photograph! Just ask Trina Julius, a professional preschool photographer of 10 years who has photographed thousands of 4 to 5-year-olds over the course of her career.

In today’s episode, Trina shares how she discovered her passion for preschool photography and what she loves most about working with this endearing age group where every day is as unique as her subjects. From strategies for working with different personalities to overcoming challenges with critical parents, this episode is full of inspiration and insight into the exciting and often overlooked niche of preschool photography!

What’s in this episode:

[01:51] How Trina discovered her passion for preschool photography

[04:21] Strategies Trina has developed for working with 4 to 5-year-olds

[07:22] Packages Trina offers and advantages of having a large gallery

[11:58] How to photograph very shy children and the need to work efficiently

[17:12] How to overcome unique challenges and critical parents

[22:13] Tools, resources, and tips for staying organized

Tune in to this episode to learn how you can be successful as a preschool photographer.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-art-business-of-preschool-photography-with-trina-julius/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

The Business of Being Yourself: How Embracing Your Uniqueness Unlocks your Creativity & Helps You Stand Out in the Newborn Niche With Natasha Simpson

Wed, 07 Feb 2024 02:00:00 -0800

As photographers, it’s easy to stifle our own creativity with self-imposed limitations – whether that’s working solely within one particular style or losing sight of how important it is to experiment and embrace new opportunities. But here’s the thing, you don’t have to confine yourself to any one particular box.

In today’s episode, I’m interviewing Natasha Simpson, a professional newborn photographer known for her fun, colorful work and her skill when it comes to incorporating elements such as florals and props. Not only does Natasha give herself full creative freedom, she has mastered how to use originality to her advantage. From strategies for staying organized, to standing out in the industry, to overcoming creative burnout in your career, you’ll hear it all on this episode!

What’s in this episode:

[02:10] How Natasha manages being creative with staying organized

[03:44] Natasha’s story and how she discovered the newborn niche

[06:42] Incorporating a love for florals and props into photography

[11:46] Advice on standing out and being unique as a photographer

[13:40] Tips on balancing family and work and being 100% present

[23:25] Overcoming creative burnout and how to get out of a rut

[27:54] Experimenting and defining your own personal style

Tune in to this episode to learn how to embrace your creativity and stand out from the crowd.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/unlock-your-creativity-stand-out-in-the-newborn-niche-with-natasha-simpson/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

Better Together: How Hiring a Team of Associates Can Help You Grow Your Photography Business With Jill Smith

Wed, 31 Jan 2024 05:00:00 -0800

Do you wish that you could outsource some of your photography work? Hiring associates is a great way to say “yes” to more clients while still working less and focusing solely on your zone of genius!

In today’s episode, I’m interviewing Jill Smith, a professional family photographer who has been able to scale her business by building and training a small team of associates. We cover everything from having a community over competition mindset, to streamlining workflow, to how Jill’s own journey has influenced her approach to mentorship. If you want to work less, make more, and be able to channel all of your creative energy into a specific niche, then hiring an associate photographer might be for you!

What’s in this episode:

[02:30] Associate photographers and the community over competition mindset

[08:17] How to successfully hire, train, and pay associate photographers

[13:46] Leveraging associates and software to streamline workflow

[19:04] Strategies for navigating challenges and growing your team

[24:19] Insight into the details of mentorship and marketing

Tune in to this episode to learn how having a team of associates can help you scale your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/better-together-how-hiring-a-team-of-associates-can-help-you-grow-your-photography-business-with-jill-smith/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

From Scrubs to Shutter: Balancing Nursing, Photography, and Passion with Shannon McTighe

Wed, 24 Jan 2024 03:00:00 -0800

Are you a photographer with multiple passions? Balancing different areas of interest can feel like a challenge, especially when there’s only so much time in the day!

In today’s episode, I’m interviewing Shannon McTighe, pediatric emergency room nurse and self-taught photographer. Shannon shares how a love of art ignited her photography career and gave her a much-needed creative outlet where she could work with kids in a more positive setting.

We cover how Shannon’s use of Lightroom presets and Photoshop actions resulted in her unique style, how her nursing background has influenced her approach to photographing children and families, and even more on collaborations and continuous learning. If you want to hear Shannon’s take on successfully juggling two careers, then don’t miss this episode!

What’s in this episode:

[02:30] Shannon’s experience as a pediatric emergency room nurse and self-taught photographer

[03:21] Lightroom presets, Photoshop actions, and Shannon’s unique style

[05:52] Shannon’s business model and the packages she offers her clients

[07:54] How nursing has influenced Shannon’s approach to working with kids

[10:07] Capturing authenticity and helping families feel comfortable on camera

[16:52] Collaborations, continuous learning, and balancing multiple passions

Tune in to this episode to learn how a professional photographer balances multiple passions.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/balancing-nursing-photography-and-passion-with-shannon-mctighe/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

The Wild Side: Embracing the Beautiful Mess, and Capturing Authentic Connection with Tiffany Crenshaw from Animal House Photography

Wed, 17 Jan 2024 03:00:00 -0800

Does it ever feel like you’re running a zoo?? Maybe that’s because balancing photography and motherhood is a whole art in itself! Just take it from Tiffany Crenshaw, professional lifestyle photographer, mom of 3, and an embracer of chaos who knows the value of showcasing a person’s most authentic self.

In today’s episode, we’re interviewing Tiffany on her experience starting Animal House Photography and the importance of making every client feel seen. We cover everything from an emphasis on creating and documenting authentic connections to capturing underrepresented voices and diversifying your portfolio. If you’re tired of cookie-cutter lifestyle photography and want your clients to see themselves in your work, then this episode is for you!

What’s in this episode:

[02:26] Tiffany’s background and how she started Animal House Photography

[08:03] Tiffany’s philosophy on building relationships and her current business model

[11:54] Weaving in authentic aspects of motherhood and underrepresented voices

[19:16] Prioritizing self-care and leveraging tools and systems to streamline productivity

[26:50] Overcoming creative blocks and staying motivated during less creative times

Tune in to this episode to learn how to build meaningful relationships and make every one of your clients feel seen.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-wild-side-embracing-the-beautiful-mess-and-capturing-authentic-connection-with-tiffany-crenshaw-from-animal-house-photography/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

Golden Moments: Elevating & Nurturing Client Relationships with Maternity and Newborn Photographer Kellie Golden

Wed, 10 Jan 2024 03:00:00 -0800

Today’s guest is perhaps the most sought after maternity, newborn, and baby photographer in the Midwest… And for good reason! Kellie Golden has mastered not only photography but also the business systems and special touches that keep her clients coming back time and again. It’s no wonder she has photographed over a thousand babies during her career!

In today’s episode, Kellie and I discuss how she has built her reputation and what it takes to be successful as a full-time maternity photographer. We cover everything from designing an intentional business model, to navigating client relationships, to prioritizing self-care and avoiding burnout. Whether you’re a new or seasoned photographer, Kellie offers invaluable advice on working with the smallest clients and foraging your way in the industry!

What’s in this episode:

[02:15] Kellie’s background and how she found the maternity/newborn niche

[07:10] The details of Kellie’s current business model, packages, and software

[10:57] What the customer journey looks like including workflow and special touches

[16:29] Setting boundaries, navigating difficult situations, and developing client relationships

[20:17] Prioritizing self-care, mental health, and continuing to pursue personal projects

[23:08] Pricing your services to be able to outsource work and hire an editor

Tune in to this episode to learn how you can stand out as a luxury photographer.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/golden-moments-elevating-nurturing-client-relationships-with-maternity-and-newborn-photographer-kellie-golden/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

The Heart of Photography: Josie Tan's Approach to Client Connections & Building Relationships in your Photography Business

Wed, 03 Jan 2024 01:00:00 -0800

A photography career isn’t always linear, and sometimes, there’s a lot of “figuring it out as you go.” This was the case for Josie Tan, a former resident of LA who traded models and magazines for a new life in Oregon as a newborn and maternity photographer.

In today’s episode, Josie and I discuss those early years, the factors that prompted her career shift, and how she built her photography business into what it is today. You can expect to learn tips and tricks around marketing and IPS, pricing structure, studio spaces, and even maintaining strong connections with your photography clients. Plus, hear how Josie’s work has evolved and her best advice for aspiring photographers!

What’s in this episode:

[03:24] The early years of Josie’s photography career and working in LA

[07:53] Josie’s transition into newborn and maternity photography

[08:54] Growing a photography business through marketing and IPS

[17:26] Determining the right pricing structure for a photography business

[18:49] Operating a home photography studio versus a rented commercial space

[21:08] Building and maintaining strong connections with your photography clients

[26:05] How Josie’s work has evolved and her best advice for aspiring photographers

Tune in to this episode to learn how you can build a successful newborn and maternity photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/josie-tans-approach-to-building-relationships-in-your-newborn-and-maternity-photography-business/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

Advice From the Pros: Lessons and Reflections From 16 Photographers on What They Wish They Knew as Beginners

Wed, 27 Dec 2023 01:00:00 -0800

When you’re first starting out as a photographer, it can be tough! You don’t know what you don’t know. Wouldn’t it be incredible to pick the brains of some incredible, established photographers to give you advice as you start out of your photography career?

Well friends, you are in the right place, because we rounded up the best business advice for photographers from 16 of our newborn retreat teachers! That’s right, SIXTEEN amazing women are sharing what they wish they knew, how they think about running their business, and what they might do differently if they had to start all over again.

This episode is full of insightful, invaluable information for you as a new photographer, and I’m so honored to share it with you. Let’s dive in!

What’s in this episode:

[00:00] Lisa introduces the episode and the 2024 Online Newborn Retreat!

[02:10] Annie Nelson reminds us not to take our business too seriously

[04:21] Why Denise Jackson says we should never stop learning

[07:57] How Josie Tan decides where to spend money in her business

[12:52] Why Lela Richardson says we have to continue investing and nourishing our business

[17:19] How Olguta Goddard thinks about the non-monetary costs of business

[19:20] What Shannon McTighe considers when she posts on social media

[22:28] Why Tiffany Crenshaw never forgets where she started

Tune in to this episode so you can hear all the incredible business advice for photographers and creatives!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/lessons-and-reflections-from-16-photographers-on-what-they-wish-they-knew-as-beginners/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

Giving Up the Ghost: Releasing the Stories Holding You Back in Your Photography Business

Wed, 20 Dec 2023 03:00:00 -0800

A few years ago, I started my own process of reflection at the end of each year, looking at my successes… and maybe some of the things that didn’t go so well too. We all have those moments where a client interaction went badly, or we made another embarrassing business mistake that haunts us a little bit.

Part of my process of reflection is taking a look at those moments, learning what I need from them, and then letting them go or, as I like to call it, “giving up the ghost” of the things that haunt our creative businesses, whether it be uncomfortable experiences, business failures, or limiting beliefs.

So in today’s episode, I’m going to walk you through my five-step process so you can do just that! If you have those memories and beliefs that are causing you shame, you’re not alone. But it’s time to take what you need from them and then let go so you can grow and flourish in the new year. Let’s dive in!

What’s in this episode:

[00:00] What it means to “give up the ghost” and some of the beliefs you have that might be holding you back

[02:28] Why shame doesn’t serve us and why it’s time to let go of these old experiences and beliefs causing us shame and embarrassment

[03:59] My five step process for letting go of these old thoughts and beliefs, including acknowledging and reflecting on these experiences before moving on from them

[07:13] Why reflecting on your own limiting beliefs is such an important part of this process

[12:18] A few journal prompts to help you reflect on your last year and let go of limiting beliefs going into the new year

Tune in to this episode so you can reflect on your past year and embrace growth and confidence in the new year.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/giving-up-the-ghost-releasing-the-stories-holding-you-back-in-your-photography-business/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

Practicing Presence: The Healing Power of Slowing Down & Tuning into Mindfulness & Creativity in Photography with Joy Prouty

Wed, 13 Dec 2023 03:00:00 -0800

Do you struggle to feel present or embrace photography in your personal life? Just because something comes naturally to us as professionals doesn’t necessarily mean that the same is true at home. (Especially if you’re a mother of young children!) Sometimes taking photographs feels more like a chore or a nuisance than the beautiful and therapeutic art form that it’s meant to be.

In today’s episode, I’m discussing this exact topic with professional photographer and author, Joy Prouty. Joy is an expert when it comes to photography as a vehicle for wellbeing and self-compassion in our daily lives outside the studio. Together, we explore everything from getting kids on board with our love of photographs, to leveraging affirmations and intention, to overcoming those things that hold us back. How do you take care of yourself through the process of taking pictures? Now’s your chance to find out!

What’s in this episode:

[04:26] The inspiration for Joy’s book and how to embrace photography as a mother

[10:42] Kids as reluctant subjects and showcasing photography as an art form

[14:08] How photographers can learn to let go and overcome perfectionism

[20:57] Using affirmations and intention to tell your brain what to prioritize

[28:27] Slowing down and using the camera to promote mental health

[34:42] Finding the bravery to share your images with the world

[38:24] Avoiding comparison, procrastination, and self-doubt

Tune in to this episode to learn how to take care of yourself through the process of taking pictures.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/practicing-presence-the-healing-power-of-slowing-down-tuning-into-mindfulness-creativity-in-photography-with-joy-prouty/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

Inkpot Insights: Crafting Web Magic for Your Photography Business with KP and Jessie from Inkpot Creative

Wed, 06 Dec 2023 03:00:00 -0800

Photographers are busy people, and we sometimes let things slide that we shouldn’t. Namely, I’m talking about our photography websites. If I’m honest, I haven’t updated mine as much as I should and I bet you haven’t either. Websites are usually our primary marketing tools to find clients, so we can’t neglect them any longer. Here’s your reminder to dust off your website, start posting on your blog, and focusing on SEO. If you do it, I’ll do it, too!

In today’s episode, I’m interviewing KP and Jessie, the duo behind Inkpot Creative, a Showit website design studio. KP and Jessie share whether or not blogging is still worth it, the common blogging mistakes they see photographers make, and actionable tips for website conversions. You’ll definitely want to take notes on this episode.

What’s in this episode:

[02:00] Why photographers should consider making the switch from WordPress or other sites to a Showit website, plus how KP and Jessie met and started their business

[08:22] Whether or not blogging is still worth it, and the common blogging mistakes they see photographers make

[18:57] Five actionable tips on website conversions for photographers

[22:55] KP and Jessie share their thoughts on pricing, pop ups, and why photographers should let their personalities shine through on their websites

[32:21] Why SEO is crucial for photographers, and how to get started with it

Tune in to this episode for inspiration to get started with SEO and blogging on your photography website.

For full show notes, resources, links and to download the transcript, visit our website:
https://themilkyway.ca/crafting-web-magic-for-your-photography-business-with-kp-and-jessie-from-inkpot-creative/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say.

Creating or Consuming: Education as More Than Entertainment, Taking Intentional Action Towards Your Creative Goals

Wed, 29 Nov 2023 01:00:00 -0800

If you’re a photographer, you’re probably an education junkie, just like me. We sign up for courses, we watch tutorials, we follow other creators on Instagram. But the problem is we consume all this information and we don’t do anything with it. Even worse, we allow it to create doubt in our minds about our skills and talents. It’s something we need to stop (and I’m telling this to myself, too!).

In today’s solo episode, I’m sharing what active creation means, the reasons why we should actively use education as a catalyst for our creative goals, and some actionable steps you can take to embrace creative action in your own business as a photographer.

What’s in this episode:

[02:04] What active creation actually means and why it’s important to all photographers and creatives

[03:46] Why education should go beyond being just a source of entertainment

[06:36] The reasons why actively using education as a catalyst for our creative goals is essential for our growth and fulfillment

[08:19] Some actionable steps you can take to embrace active creation

Tune in to this episode for how you can embrace creative action as a photographer.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/creating-or-consuming-education-as-more-than-entertainment-taking-intentional-action-towards-your-creative-goals/

The Art of Elegance: Elevating Your Photography Business Through Client-Centric Strategies with Kayleigh Ashworth

Wed, 22 Nov 2023 01:00:00 -0800

When it comes to business, we all find ourselves in sticky situations sometimes. It’s just a part of running such human focused businesses. But what’s the best way to handle some of these tough client experiences?

Well, in today’s episode, Kayleigh Ashworth, renowned newborn and maternity photographer, shares some of her trickiest client situations and how she handled them with grace and flexibility, while not compromising her own business. She also lays out the way she thinks about pricing and profitability and why the customer experience is so important. This episode is packed full of heartfelt advice you won’t want to miss.

What’s in this episode:

[02:59] Kayleigh’s journey into photography and how motherhood influenced the niche she eventually chose for herself

[09:23] What you need to consider before branching out and paying for a separate studio space

[16:03] The pricing and profit structure Kayleigh uses to give her clients an amazing experience AND set aside for yourself too

[22:40] Why it’s so important to offer quality physical products and price them for profitability with confidence

[28:22] How to deal with difficulty in business and managing tough clients with grace (including when wives and husbands disagree)

[42:50] Why should only be discerning about the business advice your consume and who you take advice from

If you’re looking for some incredible advice on how to improve your client experience, this is one episode you can’t miss!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-art-of-elegance-elevating-your-photography-business-through-an-amazing-client-experience-with-kayleigh-ashworth/

Making Maternity Magic: Empowering Women, Staying Profitable, and Nurturing Creativity in Photography With Karli Braaten

Wed, 15 Nov 2023 01:00:00 -0800

Are you an aspiring maternity photographer? Curious to learn everything that’s involved in this unique and multi-faceted photography niche? Then you’ve come to the right place! Maternity photography is so special in that it requires all the skills of a photographer plus even more care and attention to make your clients feel at ease and look their best.

In today’s episode, I’m discussing this exact topic with professional maternity photographer, Karli Braaten of Studio Evergreen. Karli knows better than anyone what it takes to make women feel comfortable in their skin, how to direct their poses with confidence, and other strategies for creating stunning images (hint: when it comes to dresses and props, sometimes less is more)!

Plus, Karli and I cover common challenges and struggles of every photographer in this rewarding, and sometimes, demanding profession. If maternity photography has ever piqued your interest, then listen in to hear all of Karli’s strategies for success!

What’s in this episode:

[04:26] How you can make your clients feel comfortable as a maternity photographer

[11:54] Why it’s important to direct your clients’ poses and strategies to help you do it

[17:06] Balancing efficient client management with room to be creative and versatile

[24:38] Communicating clear expectations and healthy boundaries with your brand

[28:18] Establishing and sticking to a budget as a new or seasoned photographer

[38:27] Prioritizing self-care and wellbeing to avoid burnout in a demanding profession

Tune in to this episode for how you can be successful as a maternity photographer.

For full show notes, resources, links and to download the transcript, visit our website:
https://themilkyway.ca/making-maternity-magic-empowering-women-staying-profitable-and-nurturing-creativity-in-photography-with-karli-braaten/

Guiding Stars: 6 Truths from 14 Years in Business & Photography with Lisa DiGeso

Wed, 08 Nov 2023 01:00:00 -0800

As I reflect back on the past 14 years in the world of photography and business, I'm honestly filled with so much gratitude for the lessons, the memories, the relationships, and the beautiful art that I've had the opportunity to create. It’s been a journey filled with ups and downs, but I’ve learned so much along the way. I want to pass on some of my wisdom to you, dear friends, in the hopes that these lessons will bolster you in business and in life.

In today’s episode, I’m flying solo and sharing with you 6 simple truths I’ve learned in my photography and business career. I not only give you these truths, but some tips to put them into action in your own lives as well. Whether you’ve just embarked on your path to photography, or you’re in the thick of it, these truths will help you to remember what’s at the core of our art and creativity.

What’s in this episode:

[01:16] Truth #1: Trust your gut.

[04:30] Truth #2: Lead a heart-centered business.

[08:13] Truth #3: Don’t chase someone else’s definition of success.

[10:43] Truth #4: Don’t be afraid to pivot.

[12:43] Truth #5: Under-promise and over-deliver.

[14:05] Truth #6: Consistency is king.

Tune in to this episode for 6 valuable lessons you can use in your own photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/guiding-stars-6-truths-from-14-years-in-business-photography-with-lisa-digeso/

Prints with Purpose & Crafting a Luxury Studio: A Conversation with Photographer Ambreia Turner

Wed, 01 Nov 2023 01:00:00 -0700

Digital photos are great in terms of portability and immediacy. But tangible photos that you can hold in your hand have so much more meaning. Think about the difference between a forgotten USB stick languishing in a drawer somewhere and a photo album filled with photos that you can touch. It’s a whole different vibe, isn’t it?

In today’s episode, I’m interviewing Ambreia Turner, an award winning maternity and motherhood portrait photographer in the Washington, D.C. area. Ambreia shares why she chose the in person sales (IPS) model for her photography business, the value of tangible photos over digital ones, and her advice on setting and maintaining business boundaries in order to find true work/life balance.

What’s in this episode:

[05:21] How Ambreia got into motherhood and maternity photography and found her niche

[07:30] Why you should not only be creating incredible images, but you should also be creating an amazing photo experience for your clients

[09:50] Why Ambreia chose the in person sales (IPS) model for her business, plus the value of tangible photos over digital ones

[17:12] Ambreia’s advice on maintaining business boundaries and finding balance as a mother and business owner

[22:59] How to overcome client hesitation during the IPS meeting and makes sales easier

[26:51] How photographers can discover their zone of genius to create a life they’re excited about

Tune in to this episode for a reminder to have tangible photos printed out as keepsakes.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/prints-with-purpose-crafting-a-luxury-studio-a-conversation-with-photographer-ambreia-turner/

The Honest Lens: Capturing the Beauty of the Everyday with Documentary Photographer Amy Dangerfield

Wed, 25 Oct 2023 01:00:00 -0700

As creatives, we spend too much time focusing on “should”. We tell ourselves, “This is the way my photos should look, and this is the way my business should run,” etc. But what if we moved past what should be and just focused on what is? Finding your true, authentic voice as a photographer takes time, but it’s worth it to find out what your passions are and what you love doing most. And that free expression of creativity will come through so beautifully in your photos.

In today’s episode, I’m interviewing Amy Dangerfield, a documentary, lifestyle, and commercial photographer for newborns and families. Amy shares why she fell in love with documentary photography, her different approaches to lifestyle vs. documentary photos, and her advice on how photographers can find their authentic voice. Remember that real life is messy AND beautiful.

What’s in this episode:

[04:27] Amy explains the significance of documentary photography and why she fell in love with it, and how it differs from lifestyle photography

[06:41] How personality comes into play when creating your work, and how Amy’s photography and business changed after returning from China

[15:39] Amy’s approach to newborn and family photography in documentary style and lifestyle photos

[19:11] Tips for dealing with unknown lighting situations for photos, especially on location shoots

[23:24] How Amy prepares parents for documentary newborn sessions, and how her approach changes when documenting older children

[28:17] How Amy chose her mission behind her photography, plus her advice for new photographers struggling to find their authentic voice

Tune in to this episode to find your true, artistic voice as a photographer.

For full show notes, resources, links and to download the transcript, visit our website:
https://themilkyway.ca/the-honest-lens-capturing-the-beauty-of-the-everyday-with-documentary-photographer-amy-dangerfield/

Storytelling Films: Incorporating Family Legacy Video in Your Photography Business with Dorte Kjaerulff

Wed, 18 Oct 2023 01:00:00 -0700

Capturing photos and photo editing is second nature to us as photographers. Creating family films and doing video editing, however, can feel very overwhelming. But it doesn’t have to be! Just like anything else in life, start small, learn the basics, and give it a try. I bet you’ll be pleasantly surprised at the results.

In today’s episode, I’m interviewing Dorte Kjaerulff, a family photographer and filmmaker. Dorte shares how you can get started with video without getting overwhelmed, why you need B-roll footage, and how to select music for your family films.

What’s in this episode:

[08:46] How to get started with film (and not be overwhelmed!)

[15:34] How to move past the feeling of “not good enough” when it comes to family films

[20:36] The importance of capturing B-roll footage

[23:37] How to select the right music for your films (and stay legal!)

[31:02] The best piece of business advice Dorte has received

Tune in to this episode for tips on how to try family films without getting overwhelmed.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/storytelling-films-incorporating-family-legacy-video-in-your-photography-business-with-dorte-kjaerulff/

Finding Focus Amid the Chaos: The Importance of Nervous System Regulation and Self-Care for Photographers with Renee Bowen

Wed, 11 Oct 2023 01:00:00 -0700

Being a photographer, or any other kind of creative business owner, can be stressful. Deadlines, budgets, clients, imposter syndrome - all of these things can cause us to become dysregulated and mentally frazzled. But finding the calm in the chaos of entrepreneurial life is possible, my friends. You deserve a calm, successful business without the overwhelm.

In today’s episode, I’m interviewing Renee Bowen, a photographer and coach who specializes in NLP (Neuro-linguistic programming). Renee shares why it’s important to cultivate a calm nervous system as a business owner, how to find work/life balance without getting overwhelmed, and strategies for achieving your business goals while still feeling calm and fulfilled. Let’s try to reduce the stress and increase your overall sense of wellbeing.

What’s in this episode:

[01:12] How Renee became interested in NLP, neuroencoding, and hypnosis, plus what exactly these modalities are

[10:37] Why it's so important to cultivate a calm nervous system in order to run a smooth business, and how to get off autopilot in your business

[20:00] How to find work/life balance without feeling overwhelmed

[25:11] Renee shares some strategies for achieving your business goals while still having a sense of calm and fulfillment in your life

[31:24] The creative blocks that photographers can fall into

[40:25] Renee shares helpful resources to achieve calm and successful businesses

Tune in to this episode for how you can find calm amidst the chaos in your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/finding-focus-amid-the-chaos-the-importance-of-nervous-system-regulation-and-self-care-for-photographers-with-renee-bowen/

The Fine Print: Legal Tips Every Photographer Should Know with Paige Griffith from the Legal Paige

Wed, 04 Oct 2023 01:00:00 -0700

Contracts can seem scary. The language might feel complex or overwhelming. But you truly do need them for your photography business. You have to protect yourself and your business and having contracts in place help you do just that. This is your nudge to get legal, my friends.

In today’s episode, I’m interviewing Paige Griffith, founder of The Legal Paige, a virtual legal educational platform for small businesses. Paige and I discuss contracts, model releases, trademark infringement, privacy laws, and negative reviews. We’re diving deep into it all to encourage you to cover yourselves legally.

What’s in this episode:

[02:07] Paige shares how her love of photography led to finding her niche in entrepreneurship and law

[05:54] Why it’s important for photographers to have legit, professional contracts for their business, plus how often you should be updating your contracts

[11:56] Contracts can feel intimidating or too complex, but they don’t have to be

[15:04] Some examples of when you would need a model release document signed, and why you shouldn’t use copyrighted/trademarked characters, themes, and music in your work

[32:31] What photographers should know about data protection and privacy laws when handling their client's information, plus what photographers need to know about the legal issues surrounding negative reviews

Tune in to this episode for why you need to have professionally written contracts for your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-fine-print-legal-tips-every-photographer-should-know-with-paige-griffith-from-the-legal-paige/

Let’s Play: Advice for Fun, Playful, Child-Led Photo Sessions with Melissa Miller

Wed, 27 Sep 2023 01:00:00 -0700

Picture this scene: You’re shooting a children’s photo session and the kids are crying, their parents are frazzled, and no one is having a good time, especially not you. Maybe you’ve experienced this yourself, or you’ve at least heard horror stories about this happening. But it doesn’t have to be that way. There are strategies you can use to make it a more playful and fun photo session. Happy kiddos equal happy photos, after all.

In today’s episode, I’m interviewing Melissa Miller, a children and family photographer and educator. She shares why children-led photo sessions that incorporate play lead to better photos, why the pre-session questionnaire for kids is so important, and some tips for photographing shy or reserved children.

What’s in this episode:

[02:15] Melissa’s approach to children-led, playful photo sessions, and the importance of a pre-session questionnaire

[03:47] Her advice for photographers who might not naturally connect with children

[05:52] Melissa’s suggestions for a particularly tough session with kids who are upset or don’t want to be photographed

[09:16] What to do when you’re photographing children who are shy or introverted

[10:05] How honoring your child’s wishes of not wanting their photo posted online is important

[20:03] Something Melissa wishes every photographer knew about themselves

Tune in to this episode for tips on children-led, playful photo sessions that don’t end in tears.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/lets-play-advice-for-fun-playful-child-led-photo-sessions-with-melissa-miller

Let It Go: How to Stop Perfectionism From Holding You Back as a Photographer with Megan Boggs

Wed, 20 Sep 2023 01:00:00 -0700

It can be hard to realize that none of us are perfect. We get tired, we make mistakes, or we take on too many projects. But what we need to remember is that done is better than perfect. Spending 10 hours editing one photo serves no one. And honestly, our clients don’t expect perfection from us, they just want photos that capture their soul. That’s something we can definitely deliver!

In today’s episode, I’m interviewing Megan Boggs, founder of Hello Storyteller and a lifestyle and documentary photographer. She shares how we can break free from perfectionism, how to find balance as a photographer, and how an inquisitive mind is key in developing your photography skills.

What’s in this episode:

[02:26] An introduction to Megan and how her background as a private investigator with an inquisitive mind translated into becoming a photographer

[06:42] How Megan balances being a full-time photographer and running her photography education platform, Hello Storyteller

[12:08] Megan’s advice for anyone who is trying to figure out who they are as a photographer

[15:15] How to deal with your children getting older and being less willing to have their photos taken or published on social media

[21:15] The best business advice Megan has ever received

Tune in to this episode for how to break free from perfectionism in your photography.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/let-it-go-how-to-stop-perfectionism-from-holding-you-back-as-a-photographer-with-megan-boggs/

The Fearless Photographer: Your Art, Your Way with Bobbi Barbarich

Wed, 13 Sep 2023 01:00:00 -0700

Humans in general have a lot of limiting beliefs, but as photographers, so many doubts come into play. We’re unsure about our art, we doubt our value, we undercharge and overwork ourselves. It’s not healthy and it needs to change.

In today’s episode, I’m interviewing Bobbi Barbarich, a documentary wedding and family photographer. She shares how to find your voice as a photographer, what to do when you feel stuck, and how to uncover what’s holding you back in your photography.

What’s in this episode:

[02:59] Bobbi shares why she’s so passionate about documentary photography and how she found her voice as a photographer

[12:49] How Bobbi found herself in photography coaching and her advice on what to do if you’re feeling stuck as a photographer

[23:09] Bobbi explains what shoot shadowing is and why it’s so important to growth

[30:28] How to uncover what’s really holding you back as a photographer, and why there’s a limiting belief behind raising your rates

[39:20] How to stop self-sabotaging behaviors like procrastination

Tune in to this episode for how to find your voice as a photographer and get unstuck.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-fearless-photographer-your-art-your-way-with-bobbi-barbarich/

Profit & Purpose: Planning for Success in Your Photography Business with The Motherhood Anthology

Wed, 06 Sep 2023 01:00:00 -0700

Money is a topic that so many creatives try to ignore. We want to focus on the art, we tell ourselves. But not knowing what your expenses are, not having a budget, and not being able to pay yourself are all big problems when it comes to owning a business. Your time is worth money.

In today’s episode, I’m interviewing the ladies from The Motherhood Anthology (TMA): Jenny Cruger, Allison Craig, and Kim Fox. They share why TMA came to be, why you should create a brand that aligns with you and your values, and most importantly, why it’s imperative that you run your numbers and know the costs of doing business.

What’s in this episode:

[02:24] How The Motherhood Anthology came to be

[08:14] How to create a business brand that aligns with who you are

[11:54] Why it’s so imperative to know your costs of doing business and how to run your numbers

[19:54] How to incorporate paying yourself into your budget and pricing, and how to change the mindset that clients won’t pay what you charge

[27:55] The best business advice that Jenny, Allison, and Kim have received

Tune in to this episode for advice on why you need to know your numbers and the costs of doing business as a photographer.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/profit-purpose-planning-for-success-in-your-photography-business-with-the-motherhood-anthology/

Get access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Recalibrate Your Money Mindset: Empowering Insights from Photography Business Coach Dan Moyer

Wed, 30 Aug 2023 01:00:00 -0700

Creative people aren’t good at numbers. At least, that’s what we tell ourselves, and often it can lead to big financial problems in our businesses. Unfortunately, you can’t put your head in the sand and ignore your spending and expect to have a successful business.

In today’s episode, I’m interviewing Daniel Moyer, a photographer, podcaster, and photography business educator, who shares the money mindset pitfalls that many of us experience, how to shift into a healthy money mindset, and how to change your relationship with money. He reminds us that we actually do have to track where our money is going to have a successful business.

What’s in this episode:

[02:15] How to embrace being an empath, turn it into a superpower, and cultivate empathy in our children

[10:35] The common money mindset pitfalls that David encounters with photographers and how to shift those mindsets

[21:06] How photographers can change their relationship with money and plan for success in their businesses

[33:58] We talk a little shop about our favorite cameras and lenses

[40:49] The best piece of business advice David has ever received

Tune in to this episode for tips on how to shift your money mindset and plan for financial success in your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/recalibrate-your-money-mindset-empowering-insights-from-photography-business-coach-dan-moyer/

Get access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Focus on Visibility: Unlocking SEO Strategies for Photographers with Melissa Arlena

Wed, 23 Aug 2023 01:00:00 -0700

I don’t know if there are three letters more intimidating to photographers than SEO, but it’s something we all need to educate ourselves about. Photography businesses often rely on Google searches, among other things, to bring in clients, so don’t bury your head in the sand when it comes to SEO.

In today’s episode, I’m interviewing Melissa Arlena, an SEO educator and coach for photographers, who shares what SEO actually is, why it’s important for photographers, and tips for optimizing your website for Google rankings.

What’s in this episode:

[03:03] What SEO actually is, why it’s important for photographers, and Melissa’s advice to make it more user-friendly

[05:17] Where to begin with SEO as a newbie, and the biggest mistakes photographers are making with SEO

[12:22] How blogging has changed in recent years, and how to get started with a new blog today

[20:07] Tips for making your website SEO-friendly

[27:17] The metrics photographers should track to measure the success of their SEO efforts

Tune in to this episode for tips on how to optimize your website for SEO and improve your Google search rankings.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/focus-on-visibility-unlocking-seo-strategies-for-photographers-with-melissa-arlena/

Get access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Turning Frustration into Fuel: Harnessing Change and Growth in Your Photography Business with Fiona Margo

Wed, 16 Aug 2023 01:00:00 -0700

Pricing your business is about the numbers, sure, but it’s also about your emotions. Self-worth, imposter syndrome, uncertainty - all of those things can play a part when deciding on your pricing structure for your photography business. But what if there was a simple way to align your pricing?

In today’s episode, I’m interviewing Fiona Margo, an adventurous motherhood and newborn photographer in the Seattle area, who shares how she uses resentment to measure her pricing packages (yes, you read that right!), how to create a marketing plan that works, and whether or not Instagram is still a viable marketing tool.

What’s in this episode:

[03:47] Fiona is very specific about pricing and location on her website so that clients know exactly what they’re getting when they book a photo session

[08:44] Fiona’s advice on creating a marketing plan, how to tweak it when you’re not getting the results you wanted, and if Instagram is still worth the effort for creators

[12:46] How to get more involved in your community and boost your visibility as a local business

[14:02] How Fiona’s photography business works and how she makes it profitable (and the answer might surprise you!)

[18:15] Some advice for when you’re not getting inquiries or not serving your ideal clients and feeling stuck in your business, plus tips on pricing your business

[31:50] Fiona shares her best practices of building an email list

Tune in to this episode for tips on pricing and marketing your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/turning-frustration-into-fuel-harnessing-change-and-growth-in-your-photography-business-with-fiona-margo/

Get access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Manifesting Magic: Cultivating a Heart-Led Business as a Photographer & a Creative with Mollie Sommer

Wed, 09 Aug 2023 01:00:00 -0700

Every single one of us has faced limiting beliefs at some point in our lives. We’ve let other people dictate our worth and our success and it’s not healthy or sustaining. Instead, we have to remember the value we bring to the table and believe in ourselves.

In today’s episode, I’m interviewing Mollie Sommer, a certified Core Energy Coach who teaches manifestation, empowerment, and self-love. Mollie shares how to live from the heart, manifest the life you want, and let go of limiting beliefs.

What’s in this episode:

[03:21] For anyone who is overworked and exhausted, Mollie gives her advice on how to move through it and value yourself

[08:41] How to live from your heart and not from your head

[12:49] Scarcity and abundance mindset and how that can show up in photographers’ lives, and how to manifest more of what you want in life

[21:29] Mollie explains what the Law of Being is, how it works, and why you should let go of limiting beliefs

[28:16] How to stop tying your self-worth to how much someone is willing to pay you

[33:51] What goddess baths are and why you need them in your life (Mollie created an awesome freebie for you on this!)

[39:25] Mollie’s advice for someone just starting out as an entrepreneur

Tune in to this episode if you want to live from your heart and not your head - in life and in business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/manifesting-magic-cultivating-a-heart-led-business-as-a-photographer-a-creative-with-mollie-sommer/

Get ready access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Capturing Clicks: Navigating Advertising Strategies for Photographers with Ashleigh Taylor

Wed, 02 Aug 2023 01:00:00 -0700

If you’ve ever been intimidated by ad strategies for your business, you’re not alone. Click through, conversion rate, ad copy, lead generation, boosted ads - it’s enough to make your head spin if you aren’t sure what you’re doing or what it all means. It really doesn’t have to be so scary, though.

In today’s episode, I’m interviewing Ashleigh Taylor, an award winning portrait photographer and photography educator and speaker. Ashleigh shares what she’s learned about using ads to grow her business, why you need to diversify your ad strategy, and how to know if your ads are working.

What’s in this episode:

[03:18] How to build confidence as a creative and ask for what you’re worth

[09:50] Why photographers should diversify their ad strategy to include things like Google ads and not rely solely on social media

[17:26] How to know if you can afford ads and why most people don’t understand how ads really work

[25:46] How to know if your ads are really working for your business or not and how to improve your conversion rates

[30:13] Why we should be transparent about pricing and value

[39:08] How to attract the dreamy clients that you’re excited to serve

Tune in to this episode for how to diversify your marketing and ad strategy as a photographer.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/capturing-clicks-navigating-advertising-strategies-for-photographers-with-ashleigh-taylor/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

The Art of Connection: Infusing Emotion and Body Language in Photography with Denise Birdsong

Wed, 26 Jul 2023 01:00:00 -0700

As photographers, I bet many of us have experienced flat, uninteresting photos when we haven’t felt a connection with our clients, especially when we started out. That emotional connection is the magic sauce that makes your photos shine.

In today’s episode, I’m interviewing Denise Birdsong, an award-winning wedding portrait and boudoir photographer from the San Francisco Bay Area, who is a pioneer of emotive photography. Denise shares her advice for how to infuse your photos with real emotion, how to build trust and connection with your clients, and how photography itself is changing because of a greater emphasis on emotions.

What’s in this episode:

[02:48] What Denise is passionate about in photography and how her grandmother helped her find her voice as an artist

[11:08] The challenges Denise has faced as an artist, namely, being called an artist in the first place

[17:03] Denise is the master of infusing emotion into her work and she gives some advice for anyone who is drawn to it but might be scared to start

[24:00] Why trust is so incredibly important when it comes to creating connections with your clients

[28:51] Why there’s a renaissance of emotion in photos currently and how photography is evolving because of it

[31:34] The legacy that Denise’s mom has left on her creative work

Tune in to this episode for how to infuse emotion and connection into your next photo session.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-art-of-connection-infusing-emotion-and-body-language-in-photography-with-denise-birdsong/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Senior Moments: The Art of Photographing High School Seniors with Leslie Kerrigan

Wed, 19 Jul 2023 01:00:00 -0700

Senior portrait photography might seem intimidating, but it doesn’t have to be. Just like any other genre of photography, you’ve got to make your clients feel comfortable in order to make your photos shine.

In today’s episode, I’m interviewing Leslie Kerrigan, a senior portrait photographer from South Carolina. Leslie shares advice on how to start working with teens, how to bring out her clients’ personality during a shoot, and innovative ways to market teen photography and get your name out there.

What’s in this episode:

[05:06] Why Leslie decided to focus on senior photography and her advice for those who are intimidated to start working with teens

[09:24] How Leslie handles posing female teens in a way that doesn’t appear too sexy, and her thoughts on teens using filters on their photos

[13:38] Leslie’s process on how to extract a client’s personality during a shoot, especially when they are shy

[18:05] Leslie’s tips on how to enforce boundaries and provide clarity to ensure that a senior photo shoot doesn’t become an entire family reunion photo shoot

[23:30] Innovative ways to market for teen photography and get your name out there, including using a spokesmodel team

Tune in to this episode for how to incorporate senior photo shoots into your photography services.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/senior-portrait-the-art-of-photographing-high-school-seniors-with-leslie-kerrigan/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Artful Storytelling for the Wild Souls: Creating Heartfelt Photography with Sarah Havens

Wed, 12 Jul 2023 01:00:00 -0700

Having relaxed, comfortable clients is important for any photo session. It’s even more important when it comes to intimate connection photography. We want to alleviate any fears and stiffness our clients feel, and instead capture the genuine emotion and love.

In today’s episode, I’m interviewing Sarah Havens, an intimate connection photographer from southwest Germany. Sarah shares what it was like moving her business overseas, how to relax her clients before their intimate photo sessions, and why discussing boundaries beforehand is an absolute must.

And if you want to hear more from Sarah and how she's highlighting the intimate connections in her photography sessions, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[02:14] An introduction to Sarah, what she’s passionate about, and why she decided to pursue photography

[03:22] What it was like starting her photography in the States and then moving her business back home to Germany

[06:16] What Sarah thinks is the most important quality a photographer can bring to their work

[08:34] Why A.I. should be embraced as a tool in your photography and not as competition

[11:40] Sarah focuses on couples photography and gives her advice on how to relax her subjects so they don’t appear rigid

[18:11] How Sarah approaches photographing older couples

[19:46] Why it’s important to encourage your clients to discuss beforehand how intimate they want their photos to be

[23:51] Sarah shares her favorite prompts to use during photo sessions

[25:15] How Sarah handles uncooperative children during a session

Tune in to this episode for how to convey emotion and intimacy in your next photo session.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/artful-storytelling-for-the-wild-souls-creating-heartfelt-photography-with-sarah-havens/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

The Art of Community: Local Marketing Strategies for Photographers - A Conversation with Karina Beck

Wed, 05 Jul 2023 01:00:00 -0700

As photographers and business owners, the struggle to stay motivated and push our creativity is real. It can feel like everything has already been done before - poses, props, locations, etc. But what if we could examine that struggle from a new lens?

In today’s episode, I’m interviewing Karina Beck, a storytelling photographer from the Seattle area. Karina shares her advice for military spouses and others who’ve had to move around and restart their businesses, what intentional storytelling means to her, and how she’s been able to find inspiration by reframing creativity into problem-solving.

What’s in this episode:

[06:29] As a military spouse, Karina shares her advice for those who have to restart their business in different locations

[15:38] Karina is an intentional storyteller and she shares what that means to her

[21:09] How Karina stays inspired to develop her skills as a photographer and how she has reframed creativity with problem-solving

[25:20] How she stays organized and manages her time as a photographer

[35:59] The best piece of business advice Karina has ever been given

Tune in to this episode for how to build community connections and market your business offline.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-art-of-community-local-marketing-strategies-for-photographers-a-conversation-with-karina-beck

And if you want to hear more from Karina and how she's problem-solving in her photography business, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

Business Tip Road Trip: 7 Photography Experts Offer Heartfelt Advice to Improve Your Photography Business

Wed, 28 Jun 2023 01:00:00 -0700

Have you ever wanted to improve your photography business and learn from other experienced photographers? There’s a lot of information out there to sift through and it can be overwhelming, I get it. But what if we could compile our best, most effective tips in one place? Intrigued? Get ready for the Business Tip Road Trip!

Today’s episode is a bit different from what you would normally hear on the Art and Soul Show, but I know it’s one that will be so valuable. It’s a collaborative episode featuring 7 expert photography business owners (yours truly included!) who are offering tips and advice on how to improve and streamline your own business. Make sure to bookmark this episode and return to it again and again as you implement these strategies.

What’s in this episode:
[02:06] Sabrina Gebhardt (Shoot it Straight) kicks things off with a really important topic that many of us ignore: how to define success for ourselves (instead of letting others define it for us).
[10:13] Andrew Hellmich (Photo Biz X) shares a clever tip for how to use video content to give your SEO a mega boost!
[22:58] Colie James (Business First Creatives) shares tips for booking more clients with a simple (yet wildly effective!) two-step process.
[32:24] Daniel Moyer (Focused Photographers) talks about the ups and downs of finances as a service-based entrepreneur and shares a great tool for getting your finances in order.
[44:06] Lisa DiGeso (The Milky Way) talks about strategies for managing your time and creating the work/life balance that you've always wanted.
[56:02] Natalie Jennings (Photo Business Help) pulls back the curtain on tips & tricks to use Pic-Time that will improve your workflow and knock your client's socks off.
[59:36] And finally, Annemie Tonken (This Can't Be That Hard) shares the brilliance of using a "Back Pocket Offer" to give your revenue a boost this year... even in a slow economy!

Tune in to this episode for new tips to implement in your business from 7 expert photographers.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/business-tip-road-trip-7-photography-experts-offer-heartfelt-advice-to-improve-your-photography-business/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

The Empowered Artist: Embracing AI in Photography and Unleashing Creative Freedom with Twyla Jones

Wed, 21 Jun 2023 01:00:00 -0700

As creatives, we can sometimes let fear overwhelm our art, especially when we worry about what everyone else is (or isn’t!) doing. Like, should we try a new technology? Will we be left behind if we don’t use it? What if we don’t utilize it as well as someone else? But, if you put aside your fear, and allow yourself the freedom to create and play, you’ll see amazing results in your work.

In today’s episode, I’m interviewing Twyla Jones, a photographer, educator, and founder of Emotional Storytelling. Twyla shares why we should experiment with our creativity, how to embrace A.I. as a helpful tool, and how to create the art you love without fear.

And if you want to hear more from Twyla and how she's embracing AI as part of her photography business, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[03:26] Gamification and creating immersive experiences for photography courses and retreats

[08:36] The fear photographers have about A.I. replacing them and why we have nothing to worry about

[21:00] How we can use ChatGPT to improve our work

[25:29] The generative A.I. feature in the new basic Photoshop download and how it can make our lives easier

[31:18] Why it’s essential for our creativity to take breaks when we’re feeling uninspired and how to redirect our negative thoughts

[41:09] How to create without fear

Tune in to this episode for how to unleash your fearless creativity.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-empowered-artist-embracing-ai-in-photography-and-unleashing-creative-freedom-with-twyla-jones/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Reflections of Self: Exploring the Power of Self-Portraits in Photography with Alex Eischeid

Wed, 14 Jun 2023 01:00:00 -0700

Taking photos of other people comes with the job of being a photographer. But what happens when you turn the camera on yourself? If you find yourself feeling a bit silly, that’s OK. Embrace it. Self-portraits don’t have to be perfect. If you’ve been too scared to try self-portraiture, this is your permission slip to get started.

In today’s episode, I’m interviewing Alex Eischeid, a creative portrait photographer, mentor, and instructor. Alex shares advice on how to get started with self-portraits, where to find inspiration for these photos, and how to embrace your creativity and not take yourself so seriously.

And if you want to hear more from Alex and how she's exploring self-portraiture, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[02:21] Alex shares what she’s passionate about and how she got started in photography

[05:09] Why self-portraits are so meaningful to Alex and why she started a 29-day self-portrait project

[09:52] Alex’s tips for getting started with self-portraits

[12:28] Where Alex draws inspiration from in her photography

[16:37] How she gets her children involved in the photos and grown their bond

[19:58] Alex’s advice for not taking yourself too seriously and embracing creativity when doing self-portraits

[25:56] How she’s developed and evolved her sense of style in her photos

Tune in to this episode for advice on embracing the messiness of real life and trying self-portraits.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/reflections-of-self-exploring-the-power-of-self-portraits-in-photography-with-alex-eischeid/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Crafting Stories through Style: Exploring the Power of Storytelling in Photography with Missie Lafrenz

Wed, 07 Jun 2023 01:00:00 -0700

Whether it’s a client wardrobe, a location, or a pose, style is so important to foster that emotional connection in your photos that your clients want. Finding your style can lead to the comparison trap, though, so remember to set good boundaries around where you find your inspiration and which social media accounts you follow.

In today’s episode, I’m interviewing Missie Lafrenz, a family and maternity photographer from Iowa. Missie shares how her 30-acre farm has changed her clientele, how to incorporate more of a farm style into your own photos, and how to infuse your sessions with real emotional connection.

And if you want to hear more from Missie and why style is so important to storytelling, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[04:36] Missie’s advice to anyone who is bumping into creative resistance and how she stays focused

[08:11] Missie shares about her 30-acre family farm and how her clientele has changed with this experience

[12:11] How to infuse your photography sessions with connection so that your subjects don’t look and feel stiff

[15:41] What to do when you have uncooperative kids and your photo session starts to go sideways

[18:35] Why Missie doesn’t use prompts for encouraging emotional connection and how styling and a client wardrobe is important for Missie’s sessions

[22:44] How Missie overcomes creative burnout

Tune in to this episode for advice on infusing style and storytelling into your photos.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/crafting-stories-through-style-exploring-the-power-of-storytelling-in-photography-with-missie-lafrenz/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

From Click to Connection: Unveiling Your Visual Voice with Photographer Annie Nelson

Wed, 31 May 2023 01:00:00 -0700

If you’re struggling to find your voice as a photographer or other creative, it’s OK, it happens to all of us from time to time. Creativity and inspiration come from continually trying new things, so this is your permission slip to try it all.

In today’s episode, I’m interviewing Annie Nelson, a Minnesota-based award-winning photographer. Annie shares about her creative process and staying inspired, tips on how to break through creative resistance, and how to balance your personal vision and your clients’ expectations.

And if you want to hear more from Annie and how to infuse your creative voice into your work, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[02:02] An introduction to Annie Nelson, what she’ll be teaching at our upcoming family retreat (spoiler, it’s emotive motherhood!), and why it speaks to her

[03:35] Annie, a former hairstylist, shares her analogy about coloring her clients’ hair and editing photos

[05:23] Annie’s process on how she comes up with new ideas for her personal projects

[07:21] Creativity is a muscle that must be worked out, but Annie shares her tips on what to do when you feel resistant to that creativity

[10:29] How Annie balances her personal vision with the needs and expectations of her photography clients

[12:34] How Annie stays inspired and motivated to push herself as a photographer

[14:10] Annie’s advice for someone who is struggling to find their creative voice

Tune in to this episode for advice on trying new things and finding your creative voice!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/from-click-to-connection-unveiling-your-creative-voice-with-photographer-annie-nelson/

Get ready for the 2023 Family Retreat! Join the VIP list for early-bird prices and a little preview of what's in store: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Lights, Camera, Connection: The Secrets to Crafting Heartwarming Family Films with Colie James

Wed, 24 May 2023 01:00:00 -0700

Have you ever thought about dabbling in family filmmaking? If it felt intimidating or you didn’t understand the tech behind it, or maybe you haven’t even heard of it, it’s OK, we’ve got you covered.

In today’s episode, I’m interviewing Colie James, a photographer and family filmmaker, a podcast host, and a workflow and automations guru. Colie shares advice on the tech side of filmmaking, the mistakes she sees people make the most (and how to fix them!), and the importance of outsourcing tasks from your business so that you can do more of what you love.

And if you want to hear more from Colie and how makes the most amazing heart-warming family films, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[04:02] Colie shares about her love of filmmaking, family sessions, and how she paired it all together

[06:20] We get techy and discuss filmmaking equipment - gimbals, tripods, iPhones, cameras, external mics, and more

[16:46] Colie shares the 3 beginner mistakes she sees most often when it comes to filmmaking

[18:32] Colie’s advice for multi-passionate creatives and doing what makes you happy, and how outsourcing makes it all possible

[23:12] Colie shares the most fun filmmaking project she’s worked on and it’s not what you expect

Tune in to this episode for advice on getting into family filmmaking, and how outsourcing can streamline your business and your life!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast-template-newlights-camera-connection-the-secrets-to-crafting-heartwarming-family-films-with-colie-james/

Get ready for the 2023 Family Retreat! Join the VIP list for early-bird prices and a little preview of what's in store: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Follow your Heart: How to thrive as a Multi-passionate Creative Entrepreneur with Photographer Lucy Baber

Wed, 17 May 2023 01:00:00 -0700

As entrepreneurs, we hear this advice all the time: “Find your niche and stick to it.” But what if that doesn’t work for us? What if we have more than one passion? What if we don’t want to be stuck in a box creatively?

In today’s episode, I’m interviewing Lucy Baber, a photographer, podcaster, relationship coach, and more, and she offers meaningful advice on how to be a multi-passionate business owner. Her reminder that you can do and be more than one thing in life is one that will resonate with many of you. Embrace the messiness and the joy that comes with doing what lights you up inside.

And if you want to hear more from Lucy and how she thrives as a multi-passionate creative entrepreneur, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[02:52] Lucy’s advice on how to embrace being multi-passionate in our businesses

[05:05] How Lucy helps others discover their own superpowers

[08:04] How Lucy found her own photography style of being light and fun and less polished

[11:04] Lucy’s tips on how to find your niche as a photographer or other creative

[16:24] Why Lucy started her social justice project, 100 Black Dads, and the importance of that work for her

[20:42] Lucy’s podcast, Midlife Plot Twists, and how so many of us are all going through the same things

[30:06] Why Lucy felt the need to start a relationship coaching business

Tune in to this episode for advice on embracing the messiness of real life and pursuing your passions (all of them!)!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/follow-your-heart-how-to-thrive-as-a-multi-passionate-creative-entrepreneur-with-photographer-lucy-baber/

Get ready for the 2023 Family Retreat! Join the VIP list for early-bird prices and a little preview of what's in store: https://themilkyway.ca/2023-family-retreat/

And if you love this episode, share it with a friend! And if you have a comment or questions, send it our way! We might even feature it in a future episode! Thanks, beautiful friends!

If It’s Not a Hell Yes, It’s a Hell No: Intentional Decision-Making as a Creative & Photographer

Wed, 10 May 2023 01:00:00 -0700

As creatives, and especially as entrepreneurs, we often think we need to say yes to everything. But if you say yes to something that doesn’t align with your values and what you want for your business, you’re not going to feel fulfilled in the work that you do.

In today’s episode, I’m talking about embracing the mentality of only saying yes to things that really excite you and light you up. I’m sharing tips for learning how to say “no,” setting boundaries, and embracing and prioritizing the work that makes you go, “hell yes!”

What’s in this episode:

[01:37] How to know when you’ve had a “hell yes” moment, and why it’s important to say “no” when the opportunity just doesn’t feel right

[03:44] Tips for learning how to say “no” and setting boundaries in your creative work

[06:53] How to get started putting “if it’s not a hell yes, it’s a hell no” into practice

Tune in to this episode for tips on saying “hell yes” to what lights you up (and “hell no” to what doesn’t)!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/if-its-not-a-hell-yes-its-a-hell-no-intentional-decision-making-as-a-creative-photographer/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Discover what makes you stand out as a photographer with our free quiz, What’s YOUR Photography Superpower. Take this short quiz and let us know your results! We love hearing from you!

For the Love of Light: Reigniting the Creative Spark in Your Photography with D’Ann Boal

Wed, 03 May 2023 01:00:00 -0700

After moving to the Caribbean with her husband and young son, D’Ann Boal discovered photography and never looked back. And today, she’s a full-on fan of studio lighting and all the magic (and flexibility) it can bring to a photo shoot. She has inspired me to play around with different equipment in my own photography.

In today’s episode, D’Ann and I have a lovely chat about mobile photography, studio lighting, photography equipment, the importance of personal projects, and how to prioritize creativity. We also discuss breaking free from burn out, the guilt of missing important moments when you overwork, and how learning keeps you fresh in your business.

What’s in this episode:

[03:20] D’Ann’s experience with Pro Photo, and her advice for getting into studio lighting

[06:57] How D’Ann got into photography, and how she equates photography to cooking

[14:36] Thoughts on AI and how it could affect the photography industry

[18:05] Why personal projects are important to creativity

[24:16] D’Ann’s advice for someone feeling uninspired in their business and how to break free from burn out and get back to creativity

[33:02] The important of maintaining the mindset of a learner, and what D’Ann is currently interested in learning

Tune in to this episode with D’Ann Boal to get inspiration for reigniting your creativity and building a business of abundance!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/for-the-love-of-light-reigniting-the-creative-spark-in-your-photography-with-dann-boal/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

And if you love this episode, share it with a friend! Thanks, beautiful friends!

From Overthinking to Action: How Creatives and Photographers Can Overcome Limiting Beliefs with Erica Rooney

Wed, 26 Apr 2023 01:00:00 -0700

As entrepreneurs, we probably have more limiting beliefs than we care to admit. Today’s guest calls these beliefs that hold us back “sticky floors” and she has made it her mission to help women identify theirs, and, in turn, build a life filled with purpose and passion.

In this episode, I’m chatting with Erica Rooney, executive coach, chief people officer, and more, and she’s sharing how to break free of limiting beliefs by taking action instead of overthinking and by leading with your core values and authenticity. She also has great tips for staying true to yourself (and learning to say no).

What’s in this episode:

[04:02] What “sticky floors” are, according to Erica, and how you can identify yours

[11:07] How Erica coaches her clients to stop overthinking and start taking action, and the benefits of self-compassion

[18:40] How to overcome the fear of showing up authentically, and how to identify your core values (and understand that they can shift)

[24:36] Advice for ditching people-pleasing tendencies, tips for building confidence, and how rigid goals can lead to self-sabotage

[35:19] How to have more fun in your business

Tune in to this episode with Erica Rooney to get inspiration for replacing your limiting beliefs with confidence and authenticity!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/from-overthinking-to-action-how-creatives-and-photographers-can-overcome-limiting-beliefs-with-erica-rooney/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

And if you love this episode, share it with a friend! Thanks, beautiful friends!

No Limits: How Reframing Your Mindset Can Recharge Your Photography Business with Heather Lahtinen

Wed, 19 Apr 2023 01:00:00 -0700

Entrepreneurs, photographers included, tend to get in their own way. Doubt creeps in, limiting beliefs take over, burnout rears its ugly head, and you’re stuck. Not working the hours you want, not serving the clients you want, not making the money you want.

In today’s episode, I’m chatting with Heather Lahtinen, whose goal and passion is to help photographers make money doing what they love without succumbing to burnout and limiting beliefs. She’s sharing how to discover your limiting beliefs, five tips for avoiding burnout, how to change your mindset around stress, and the three beliefs that will help you take action toward a successful business.

What’s in this episode:

[02:25] How Heather started out, her passion for helping people make money doing what they love, and how she helps photographers get out of their own way

[13:31] How to discover your limiting beliefs, and how to build up your belief in your passions

[20:17] The circumstances that keep leading us to burnout and Heather’s five tips for avoiding it

[30:07] Why Heather doesn’t use the word “overwhelm,” how to move through stress and take action, and reframing your mindset to tell a different story about what stress means

[35:51] Heather’s belief triad that will help you run a successful business, and how these beliefs are interconnected

Tune in to this episode with Heather Lahtinen to get inspiration for beating burnout, overcoming limiting beliefs, and mastering your mindset for good!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/no-limits-how-reframing-your-mindset-can-recharge-your-photography-business-with-heather-lahtinen/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

And if you love this episode, share it with a friend! Thanks, beautiful friends!

Flexibility, Freedom, and Focus: Streamlining Your Photography Business with Noella Andres

Wed, 12 Apr 2023 01:00:00 -0700

Many photographers focus on the photography side of their business and don’t prioritize things like putting systems into place or building an email list from the beginning. This results in photographers treating their business as more of a side gig.

Today, I’m talking with Noella Andres, former photographer turned Online Business Manager for photographers, and she wants you to start treating your business like a business, and she has great advice for how to do just that.

She’s sharing tangible ways to set up systems that will give you more freedom and flexibility, how to stay consistent with those systems, important marketing approaches (that you may be avoiding), and why a business coach can help you not only focus on your goals but execute them, too.

What’s in this episode:

[02:27] Noella’s passion for helping photographers with their back end business

[07:03] Noella’s favorite tools for staying organized in business and her advice for staying consistent with systems

[13:26] How Noella helps her clients overcome tricky marketing challenges and how to take advantage of an overlooked marketing tool: the email list!

[17:26] How Noella’s definition of success has changed post burnout, her advice on setting goals, and why you might want to consider investing in a business coach

[28:17] Why it’s okay to pivot in your business, and how to treat your business like a business, not a side gig, whether you’re just starting out or years in

Tune in to this episode with Noella Andres to get inspiration for building systems and automation that bring flexibility to your business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/flexibility-freedom-and-focus-streamlining-your-photography-business-with-noella-andres/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Regroup & Reset: My 3-Step Process to get you Back on Track After a Setback in your Photography Business with Lisa DiGeso

Wed, 05 Apr 2023 01:00:00 -0700

When it comes to business, we all make mistakes sometimes. Scheduling errors, miscommunications, and even technical or hardware issues come up (yes, even for me), but they’re all opportunities to grow and to learn from.

So in today’s episode, I’m walking you through my process for how to get back on track once you’ve made a mistake, how to assess the situation, and then how to implement solutions so you don’t get stuck in the same situation again!

What’s in this episode:

[01:21] Why making a mistake is an learning opportunity

[02:24] Lisa’s mortifying experience of being unprepared for a client and how this was a catalyst for her to change her business systems to prevent a similar problem from happening again

[04:42] How to assess mistakes, miscommunications, and the circumstances that created them so you can keep a similar problem from happening again

[06:43] How to regroup, refocus, and look for growth opportunities (and NOT vent on a Facebook group)

[09:27] Why you need to take action by implementing new systems or pivoting your business, so you never have to repeat some of these tough situations

Tune in to this episode so the next time a mistake happens in your business, you’ll be ready to get back on track!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/process-to-get-you-back-on-track-after-a-setback-in-your-photography-business/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Discover what makes you stand out as a photographer with our free quiz, What’s YOUR Photography Superpower: https://themilkyway.ca/quiz/

The Dangerous Creative: Success Frameworks, Core Values, and Income Diversification for Your Photography Business with Kristin Sweeting

Wed, 29 Mar 2023 01:00:00 -0700

The ebbs and flows of entrepreneurial life are constant, and balancing them can often be tricky. Finding alignment in your career while generating profits that support your lifestyle—that’s the dream. And today’s guest helps her mentees and students to make that dream into a reality.

I’m chatting with Kristin Sweeting, wedding photographer turned coach for entrepreneurs and the founder of Dangerous Creatives. She’s sharing how to find fulfillment in your business by aligning it with your values, how passive income streams can be a boost to your business, how to recenter when things feel out of alignment, and the success frameworks that she has created for her students to stay true to themselves.

What’s in this episode:

[02:31] Kristin’s approach with her students to a fulfilled and aligned career that generates great profits, and the importance of normalizing burnout and making your health a priority

[07:32] Building a business as a single parent, how passive income streams can help diversify your income and take some pressure off

[15:20] How to overcome imposter syndrome and shift your mindset, and understanding what you can control (and what you can’t)

[20:03] Kristin’s definition of success, how a core values exercise will help you hone in on what’s most valuable to you, and what to do when things feel out of alignment

[32:12] How Kristin’s Dangerous Creatives framework helps her mentees grow

Tune in to this episode with Kristin Sweeting to get inspiration for generating multiple income streams while prioritizing your values!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-dangerous-creative-success-frameworks-core-values-and-income-diversification-for-your-photography-business-with-kristin-sweeting/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Discover what makes you stand out as a photographer with our free quiz, What’s YOUR Photography Superpower: https://themilkyway.ca/quiz/

Modern Marketing: Sustainable & Authentic Marketing for Your Photography Business with Stacey Owen from Meet Pepper

Wed, 22 Mar 2023 01:00:00 -0700

Today’s guest, Stacey Owen, started her marketing agency for photographers and creative entrepreneurs because she wanted to be able to share the education that she was seeking when she first started as a photographer. Her passion is very much about being behind the camera in her zone, but she wants photographers to be able to build a business that they love, too.

We’re chatting about how Stacey started her business, how prevalent burnout is in entrepreneurship, and some helpful marketing and branding tips and questions to help you find alignment and avoid burnout in your business.

What’s in this episode:

[02:48] Why Stacey pivoted from VA services to marketing for photographers and creative entrepreneurs

[05:10] A little tangent on why we have both chosen to quit drinking, and taking the step from acknowledging your burnout to doing something about it

[16:28] Stacey’s passion for noir stories told through photography

[19:15] The biggest marketing mistakes that Stacey sees from photographers and entrepreneurs, and her advice on where to begin when rebranding and important questions to ask yourself

[23:42] Stacey’s advice for me on creating marketing buzz around my business when I end my sabbatical (hint: I’m not ready for marketing yet)

[27:25] Where to start with SEO and why it’s important, and how a Google Business Profile (and keeping it updated) is an easy SEO win

[31:29] Information about Pepper U, the best piece of business advice she’s received, and her advice for photographers just starting out

Tune in to this episode with Stacey Owen to learn how to approach your branding and marketing from a place of alignment!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/modern-marketing-sustainable-authentic-marketing-for-your-photography-business-with-stacey-owen-from-meet-pepper/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Discover what makes you stand out as a photographer with our free quiz, What’s YOUR Photography Superpower: https://themilkyway.ca/quiz/

You Are a Writer: Creating Copy that Connects with Photography Clients with Jenny Roth

Wed, 15 Mar 2023 01:00:00 -0700

Photographers, and many other creative entrepreneurs, don’t often think of themselves as writers. It’s easy to get stuck in your head and think that if you’re a “bad” writer, you’ll never be able to write successful copy that draws in the clients you want to work with. The truth is that being a “good” writer just means being you.

In today’s episode, I’m talking with Jenny Roth, an email and website copywriter for coaches and creative service providers. She’s sharing how to embrace your uniqueness in your content creation, use client feedback to narrow in on your message, create a consistent tone that will catch someone’s eye, and what to avoid when it comes to crafting your message.

What’s in this episode:

[02:58] Jenny’s tips for writing a really great bio and elevator pitch and embracing your uniqueness in the process

[06:58] How to create copy that really connects with your ideal client, and the importance of doing market research and listening to client feedback to really hone in your market

[11:45] Jenny’s thoughts on ChatGPT and other AI writing tools as well as plagiarism in writing

[17:50] Why you should speak to your audience like you’re just talking to one person, and how to create a consistent tone in your copywriting

[20:33] Pitfalls and cliches photographers should avoid when it comes to their copy, and Jenny’s advice for finding your copywriter voice

[23:56] Jenny’s advice for how to get out of the limiting belief that you’re “not a good writer”

Tune in to this episode with Jenny Roth to learn how to find your unique voice and get out of your head when it comes to writing copy!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/you-are-a-writer-copy-that-connects-with-photography-clients-with-jenny-roth/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Discover what makes you stand out as a photographer with our free quiz, What’s YOUR Photography Superpower: https://themilkyway.ca/quiz/

Simplification, Sustainability, and Systems that Work for Your Photography Business with Leah O’Connell

Wed, 08 Mar 2023 01:00:00 -0800

How you approach your business and photo sessions doesn’t have to be complicated. And yet, for so many photographers it’s easy to overcomplicate things. Simplifying your business processes goes a long way to building a sustainable business that you love.

In today’s episode, I’m chatting with Leah O’Connell of Firefly Photography. She’s sharing her approach to sustainable client experiences, how she helps photographers untangle their business processes, how her current business model gives her the flexibility she wants for her family and personal life, and the importance of finding passion in your work.

What’s in this episode:

[05:03] How Leah approaches sustainable client experiences, and how photographers have to remember that they’re in charge of making sure they don’t get burnt out

[10:22] How Leah helps photographers untangle their business processes, how easy it is to make things more complicated, and how it takes intention to simplify

[17:09] Leah’s advice for getting out of your own way, and how her passion for in-home photo shoots has lead to more authenticity and openness in her photography

[26:14] Leah’s current business model, how she has simplified and aligned her processes along the way, and how a virtual model allows her to have flexibility

[34:59] Leah’s advice to new photographers to pay attention to what lights you up

Tune in to this episode with Leah O’Connell to learn how sustainable workflows can simplify your business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/simplification-sustainability-and-systems-that-work-for-your-photography-business-with-leah-oconnell/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

I would be so grateful if you would take a quick moment to leave a review in your podcast app! Your review helps other photographers discover the podcast and also lets me know what content you find most helpful. Thanks beautiful friends!

Balance, Burnout, and Boundaries: Creating a Fulfilling Photography Business with Dawn Charles

Wed, 01 Mar 2023 01:00:00 -0800

Burnout is an issue that plagues so many creative entrepreneurs. Juggling photo shoots and editing time with admin and social media while also making time for yourself and your family and cleaning the house … It can be a lot.

In today’s episode, I’m chatting with Dawn Charles, wedding photographer turned photography and business educator to talk about all the ways she’s pivoted her business to thwart burnout. She’s sharing how setting boundaries and outsourcing in her business has helped her to scale her business, avoid burnout, and spend her time more intentionally, in both her business and in her personal life.

What’s in this episode:

[03:28] Dawn’s advice for balancing entrepreneurship and motherhood, the importance of setting boundaries between family and work time, and her advice for

[09:54] Why Dawn chose to take on fewer weddings over time to prioritize the education side of her business

[16:01] How setting boundaries (yep, boundaries, again) helps you avoid burnout as a photographer and a creative, and how outsourcing gives you more time to do the things you love (in your business and in your personal life)

[26:24] Dawn’s Rise Academy membership which gives photographers access to a library of business and creative resources, and how her students have found success

[34:44] The best business advice Dawn has ever been given, and what she wishes more photographers knew

Tune in to this episode with Dawn Charles for some inspiration on setting boundaries and avoiding burnout!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/balance-burnout-and-boundaries-creating-a-fulfilling-business-with-dawn-charles/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Editorial Photography, Mindset Shifts, and Maintaining Consistency in Your Photography Business with KT Merry

Wed, 22 Feb 2023 01:00:00 -0800

Bringing passion to the work you do can strengthen your confidence and clarity in your business. For KT Merry, her passion for conservation and animals has allowed her to take beautiful editorial photographs everywhere from Miami to Mount Kilimanjaro. She has learned how to maintain passion and consistency in her business, something every photographer wants.

In today’s episode, KT shares how she got into editorial and luxury destination wedding photography, why your business should be sustainable and pay you what you’re worth, how to attract clients you align with, and the benefits of time management and a morning routine.

What’s in this episode:

[04:09] How KT got her start in editorial photography as a photographer’s assistant, and why she was drawn to go out on her own as a wedding photographer

[08:13] What it’s like working with celebrity clients, and her favorite location to shoot

[11:24] KT’s advice for the mindset shift photographers need to confidently raise their prices, the importance of creating a business that meets your needs and is sustainable

[15:49] How to handle when people inquire and then ghost you, building rapport with potential clients, and recommending fellow photographers when a potential client isn’t a good fit

[21:44] Why KT loves time blocking, how photographs can attract and keep clients they love, and how to maintain passion and consistency in your business

[31:50] How KT’s program, The Abundance Plan, is helping her students build a profitable and sustainable business and find alignment in their work

[33:51] How a solid morning routine benefits your business and your life

Tune in to this episode with KT Merry to be inspired to build your business on passion, sustainability, and consistency!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/editorial-photography-mindset-shifts-and-maintaining-consistency-in-your-photography-business-with-kt-merry/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Family, Feelings, and Photography: Capturing Moments of Connection with Megan Grace

Wed, 15 Feb 2023 01:00:00 -0800

Success looks a little different to each and every photographer, but for Megan Grace, it’s capturing the deep connections and creating memories to last a lifetime for her clients through beautiful depictions of their relationships. But capturing these moments on film isn’t just a product of chance.

In today’s episode, Megan walks us through the methods she uses to make her clients comfortable and build trust with her before she ever starts shooting. She’s also sharing how she uses those same principles to instill confidence in her photography coaching students to help them grow into their strengths – not just become a carbon-copy of her.

This conversation touched on everything, from family to success to rediscovering your inner confidence. There’s something for everyone, and I’m so excited to share it with you today.

What’s in this episode:

[04:06] How Megan’s definition of success aligns with her desire to give her clients a memorable experience and to give her coaching students the confidence to build their businesses

[09:32] Megan’s advice for photographers struggling for consistency in their work, and how she uses direction in her photo shoots to capture both posed and authentic moments

[14:49] How Megan encourages motion and movement in her images

[18:04] How Megan builds a relationship of trust with her clients and her students, and one of her favorite sessions that shows how special it is to get photos with your older children

[32:30] How to sign up for Megan’s coaching program

Tune in to this episode with Megan Grace to discover how you can capture deep, timeless moments of connection for your clients!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/family-feelings-and-photography-capturing-moments-of-connection-with-megan-grace/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Finding Success as a Stock Photography Superstar with Aubrey Westlund

Wed, 08 Feb 2023 01:00:00 -0800

As a photographer, there are so many niches that you can choose from for your business, and many times, that can be really helpful for marketing your photography and finding clients. But as we all saw back in 2020, it can also have a detrimental effect when times get tough or there’s an abrupt change in the world.

In today’s episode, I’m talking with Aubrey Westlund about how she diversified her income, got her start in stock photography, and how that helped her stay afloat in lean times. We’re chatting about trends in stock photography, various industries that use stock photos, how to prioritize categories of photos to upload, and how branching out in your work not only boosts your creativity but also diversifies your income streams to better weather difficult times.

What’s in this episode:

[03:37] How Aubrey got her start in stock photography, how to choose which photos you submit, and where to start if you’re interesting in pursuing this niche

[08:51] Pitfalls to watch out for when starting in stock photography, and how to choose and work with multiple agencies

[12:08] Trends in stock photography and how to stay on top of them, taking advantage of the need for iPhone photos and videos, and why you should keep your editing simple

[17:26] The importance of thinking about the various industries that use stock photography (flat lays are not a thing of the past!)

[19:11] Retaining the rights to your photos, how agencies set prices and commissions for stock photography, and choosing categories that are big sellers

[23:01] The importance of diversifying your income streams

[26:49] Aubrey’s advice for photographers to mix things up when it comes to your work

Tune in to this episode with Aubrey Westlund to learn about how to diversify your income streams with stock photography!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/finding-success-as-a-stock-photography-superstar-with-aubrey-westlund/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Branding & Business without Burnout: Growing a Sustainable Brand Photography Business with Meg McMillan

Wed, 01 Feb 2023 01:00:00 -0800

Whether your business goals include winning awards, making a certain amount of money, or working with dream clients, at the end of the day, we’re all trying to create businesses that feel sustainable above all else. Sustainability means that you’re charging enough to stay in business, you’re making a schedule that keeps you from burning out, and you’ve found alignment in your creative work and clientele.

In today’s episode, I’m chatting with Meg McMillan who has carved a niche for herself in the personal brand photography space and built her business in a way that’s sustainable for her and her family. She’s sharing why she loves brand photography, the importance of identifying your ideal clients and charging enough money to stay in business, and how to navigate creativity and expertise so she can feel energized and excited about her work.

What’s in this episode:

[04:41] How Megan discovered the need for personal brand photography and the biggest mistakes she sees from personal brand photographers just getting started

[10:36] How Instagram algorithm changes have affected brand photography and the importance of building trust with your clients (whether they tag you on social media or not)

[18:22] Learning who your ideal clients are and overcoming your scarcity mindset to stop being a people pleaser

[24:58] How brand photography is evolving and the importance of understanding your client’s vision and being able to deliver on it

[30:29] Understanding when and how to share your expertise

[36:34] Why you need to charge enough money to stay in business!

[49:12] The importance of taking messy action forward and not focusing on perfection

Tune in to this episode with Meg McMillan to learn about personal brand photography and how to build a sustainable business that pays you what you’re worth and aligns with your passions!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/branding-business-without-burnout-growing-a-sustainable-brand-photography-business-with-meg-mcmillan/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Motherhood & Magical Mamas: The Art of Maternity Photography with Lela Ruth

Wed, 25 Jan 2023 01:00:00 -0800

Expectant mothers want to feel pampered and beautiful, without worrying about societal expectations that are impossible to live up to. That’s why today’s guest Lela Ruth focuses on bringing out the natural beauty of expectant mothers in their maternity shoots.

In today’s episode, Lela Richardson of Lela Ruth Photography talks about how she has cultivated a client experience that helps her mamas-to-be to feel comfortable, confident, and beautiful. She also shares how she developed her business model, how she works with fabrics to level up her photo shoots, and a sneak peak of the session she’s teaching at the upcoming Milky Way Retreat.

What’s in this episode:

[03:47] How Lela has created a client experience that promotes comfortability and confidence (and leads to stunning portraits), and how she approaches conversations about Photoshopping with her clients

[11:14] Why Lela made the decision to be all IPS in her business model, her biggest product sellers, and her advice on finding a quality lab to work with

[18:05] How Lela evolved her business into a high-end studio experience, and why success isn’t linear

[26:30] How Lela gets her inspiration from fabrics and how they can transform a photo

[33:37] Lela’s current projects, which include a maternity workshop and a new academy she recently launched for fellow photographers

[36:51] A sneak peak of Lela’s session at the upcoming Milky Way Retreat

Tune in to this episode with Lela Ruth to learn about high-end studio portrait photography and how to create an experience that leaves your clients feeling comfortable and confident!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/motherhood-magical-mamas-the-art-of-maternity-photography-with-lela-ruth/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Home Is Where the Heart Is: In-Home Family Photography with Kelly Goggin

Wed, 18 Jan 2023 01:00:00 -0800

How do you picture the newborn phase? A laundry pile in a corner, formula spilled on sheets, and slightly overwhelmed parents? That might sound like a recipe for disaster when it comes to a beautiful, in-home photo shoot, but for family and newborn photographer Kelly Goggin, that’s her ideal working environment.

In today’s episode, Kelly Goggin shares amazing personal news and how that has inspired her to dive even deeper into her photography work. She explains how she preps for her in-home sessions with tired parents and how she helps clients feel connected and beautiful while they create life-long memories, even if their home isn’t Pinterest-perfect. The business and creative advice she shares is so thoughtful and down to earth, and I know you’re going to love this episode.

What’s in this episode:

[03:33] Kelly shares some amazing personal news and how that is affecting her business and work life

[09:16] A reminder that there’s not just one way to be an artist and why you need to evaluate what professional success means for your own unique life

[20:15] The unique challenges that come with in-home photography and how Kelly compensates for the ever-changing environments

[27:38] Kelly’s best advice for dealing with uncooperative kids (She’s the expert; she taught kindergarten for 10 years!)

[37:29] Why focusing on building relationships with clients is key to creating a fulfilling business and how to still charge a worthwhile amount for your sessions

Tune in to this episode with Kelly Goggin to get the best advice when it comes to shooting in-home and forging deep relationships with your clients!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/home-is-where-the-heart-is-in-home-family-photography-with-kelly-goggin/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

In the Wild: Adventure Family Photography with Rebecca Lueck

Wed, 11 Jan 2023 01:00:00 -0800

Adventure and family photography is a wild mix of amazing light, beautiful landscapes, lovely clients… and occasionally unpredictable weather and toddlers. When it comes to managing all of these elements and still getting the perfect shot, Rebecca Lueck is the expert, and she’s here today to share her wisdom with us.

In today’s episode, Rebecca Lueck explains her definition for adventure photography, why communication is critical for this style of photography, and how she maintains creative control of her sessions while still making each experience laidback and enjoyable for her families.

Becca’s passion for adventure photography is absolutely contagious, and this is one episode you won’t want to miss!

What’s in this episode:

[02:31] Rebecca explains what adventure photography is, how she explains it to her clients, and why communication is key for this type of photography

[08:19] How to develop a photography and editing style when you’re just starting out

[12:36] Why maintaining a client closet allows you more creative control over your photography sessions

[19:13] How Rebecca crafts an unforgettable experience for every client

[24:14] How to get unique and memorable photos everytime by giving your families instruction and then letting them do what feels natural as they get comfortable

[26:39] Rebecca’s lightning round where she quickly shares her best business advice, why she loves photography so much, and what lights up her soul

Tune in to this episode with Rebecca Lueck to learn more about running an adventure and family photography business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/in-the-wild-adventure-family-photography-with-rebecca-lueck/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Motherhood Unscripted: Capturing Natural Motherhood Moments that Matter with Laura Parkin-Warner

Wed, 04 Jan 2023 01:00:00 -0800

Breastfeeding is a natural way for mothers to feed their babies, a part of human biology, and a normal part of life for many families. So why is it that female nipples, images of breastfeeding, and breastfeeding discussions are viewed as taboo or offensive?

Today’s guest Laura Parkin-Warner is ready to rethink the way we view breastfeeding through her beautiful photographs of natural motherhood. Her breastfeeding photography project aims to normalize images of natural motherhood and remove the stigma around breastfeeding so we can feel more open about the ways we choose to nourish our children.

Laura is also passionate about capturing authentic emotion in the photographs she takes. She shares why her photography business is rooted in passion and connection, why she doesn’t pose her clients, and how she embraces creativity and finds her artistic voice. This conversation with Laura will leave you feeling bold and empowered, and I can’t wait to share it with you!

What’s in this episode:

[02:31] Laura’s passion for motherhood and nursing photography, and how and why she breaks some of the rules of photography

[07:38] How Laura develops connections with her clients, including getting to know them beforehand and not doing poses at photoshoots

[11:23] How Laura became passionate about motherhood and nursing photography, and the importance of normalizing breastfeeding

[14:00] Laura’s support for normalizing women’s nipples especially in light of gender disparity

[21:00] Her approach to clothes and colors in shoots, how and where she finds inspiration when she’s feeling stagnant in her work, and her advice on how to find your voice as an artist

[30:39] What Laura loves about self-portraiture, and what you can learn from employing another photographer to do a shoot for you

[37:35] Why it’s important for new photographers to learn business skills while honing their photography skills when starting out

Tune in to this episode with Laura to learn more about capturing natural motherhood moments and the importance of creating connections with your clients.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/motherhood-unscripted-capturing-natural-motherhood-moments-that-matter-with-laura-parkin-warner/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

The Voice Within: Tuning into your Creative Intuition and Using Photography to Heal with Paula Owen

Wed, 28 Dec 2022 01:00:00 -0800

Have you ever felt a calling? A voice outside of yourself telling you to help someone or share something? Paula Owen had this exact experience, and when she listened, she was able to help a fellow student in their moment of need. Since then, she’s been leaning into her intuition and honing her gift to connect with other people and help them heal themselves.

Paula Owen is now an international award-winning photographer, and she uses her intuition to tap into the physical and emotional trauma of others and to bring confidence and healing to her photography clients. Her gift not only allows Paula to help others find peace and comfort, but it’s also helped her come to terms with her place as a vessel for good in this world.

Paula shares why using her intuition along with her photography allows her to encourage self-compassion and self-love in others, her advice for how you can tap into your own intuition, and how she overcame fear around using her gift. She encourages all of us to be brave and listen a little more so we can tap into that quiet, creative, intuitive energy for ourselves!

What’s in this episode:

[02:20] Paula’s passion for helping people see themselves with compassion, her gift of intuition and insight, and how she uses this gift with her photography clients

[13:57] How she has learned to tap into feeling ailments and emotional trauma in others and how to help them give themselves grace, kindness, and forgiveness

[19:16] How Paula plans to continue incorporating her gift into her photography business, and how she’s overcome fear around sharing her gift

[24:05] Why listening closely and paying attention to the “little nudges” you feel is key to tapping into your intuition

[30:11] Why it’s okay to make mistakes, learn from them, and be kind to ourselves along the way

If you’re ready to start listening to the little nudges and lean into your intuition, you’ll love this episode with Paula!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-voice-within-tuning-into-your-creative-intuition-and-using-photography-to-heal-with-paula-owen/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Creativity, Consistency, and Kids: Cultivating a Successful Photography Business and Life with Nicole Ashley

Wed, 21 Dec 2022 01:00:00 -0800

Many of us as creative entrepreneurs struggle with managing the push and pull of parenthood and creativity. On one hand, we tend to throw ourselves into our creative work because we love it so much, but on the other, we don’t want to miss out on the fleeting moments with our littles.

Today’s guest Nicole Ashley shares how she manages the tension between parenthood and creativity and how the pandemic gave her time to reflect on how she balances the two. She explains why she thinks being a mother has made her a better artist and how her own experience with parenthood has let her connect deeper with her clients throughout the major milestones in their life.

She also shares how she is intentional about fostering her creativity through varied types of work and personal projects, breaking out of creative ruts, and why taking time for herself and her family helps fill up her cup and keeps her going. If you’re a parent with a creative career, this episode is for you!

What’s in this episode:

[02:42] Nicole’s passion for making people feel good on the other side of the camera

[04:30] How the pandemic helped her reevaluate her priorities, and why parenthood changes your perspective on how you spend your time

[09:14] How getting feedback from other artists can help you recognize and refine your personal style

[14:06] How Nicole got into shooting book covers, and why she gets so much joy from making people feel good during their sessions

[21:43] How Nicole uses personal projects to keep things feeling fresh and inspired

[30:09] Why being a mom has made her a better photographer and why, when you’re stuck in a creative rut, you just need to start shooting

If you’re trying to find a balance between parenthood and creativity, don’t miss this episode with Nicole!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/parenthood-and-creativity-cultivating-a-successful-photography-business-and-life-with-nicole-ashley/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Business, Boundaries, and Baby Photos with Angelica Sam

Wed, 14 Dec 2022 01:00:00 -0800

As a young mom, Angelica Sam wanted baby photos for her sweet little girl, but she was unable to afford a professional photographer. So instead, she bought a camera, started photographing, and never looked back.

Today, Angelica is a published photographer and educator hosting newborn and maternity workshops worldwide (including at our 2023 Online Newborn Retreat!) and she’s here to share her story and her top tips for getting those cute baby photos, even when those babies don’t want to sleep.

Angelica also explains how she gets creative and incorporates her clients props and ideas to make meaningful photos for her families, why she’s become more firm with her personal boundaries and prioritized her self-care, and how she’s found confidence in her business.

What’s in this episode:

[02:43] How Angelica got her start as a photographer and lessons she’s learned along the way, including how she build her confidence with newborns

[05:24] The details of how Angelica runs her studio, from her client closet to the prep guide she sends to keep her sessions running smoothly

[08:32] Angelica’s secret for keeping newborn sessions on track even when baby won’t sleep

[11:39] How Angelica incorporates her clients ideas into her photography to create the most meaningful photos for her families

[12:42] How the pandemic changed the way Angelica set boundaries around her personal time

[16:21] Angelica’s new course on mindset and creating financial security in your business

Don’t miss this amazing conversation of how Angelica went from shooting her own baby photos to becoming a published photographer and educator!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/business-boundaries-and-baby-photos-with-angelica-sam/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

All Things Baby: The Art of Newborn Photography with Megan Macdonald

Wed, 07 Dec 2022 01:00:00 -0800

Is there anything cuter than a squishy little baby wrapped up and surrounded by soft accessories? Their cute faces make photographing babies such a joy, even though their wiggly limbs and curious parents can make those newborn photography sessions hard work!

Today, Megan Macdonald shares just how much she loves photographing babies, shopping for the perfect props, and spending time with her own (not so little anymore) baby girl. She explains how becoming a mother herself influenced her career trajectory from fine artist to wedding photographer to newborn and maternity photographer.

In this episode, Megan tells us how she keeps her work feeling fresh and exciting through the way she manages her sessions and through teaching others, how she examines her work to continue improving her skills, and why, even with its challenges, newborn photography is so fun and exciting for her. And if you just can’t get enough from Megan, she’ll be teaching at our 2023 Online Newborn Retreat as well, so be sure to look for her there!

What’s in this episode:

[02:38] How motherhood influenced Megan’s journey into photography, from being an artist to photographing weddings and now babies

[05:14] Why Megan examines her art critically to improve her craft

[07:44] How Megan keeps her sessions fresh through the way she plans her workflows and manages parent’s input

[10:18] Megan’s inspiration and her artistic journey to the photography style she has today

[13:05] How the pandemic changed Megan’s priorities around her business and home life and led her to be more flexible with her business

If you love photographing babies, this conversation with Megan Macdonald will inspire you to try something new and get that perfect baby photo!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/all-things-baby-the-art-of-newborn-photography-with-megan-macdonald/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Babies, Business Advice, and Being Yourself with Newborn Photographer Sissi Wang

Wed, 30 Nov 2022 01:00:00 -0800

Even if you’ve done dozens of sessions, photographing a new baby can feel a little intimidating. What do you do if a baby doesn’t want to sleep? How do you get a rambunctious toddler to cooperate? And when do you finally start to feel confident as a newborn photographer?

When it comes to newborn photographers, Sissi Wang is one of the best, and she’s graciously joining us today to answer some of these tough questions. She gives us an overview of how she came into newborn photography, how she prepares for each session (flexibility is key), and her top tips for getting those cute baby photos in all kinds of circumstances.

In this episode, Sissi also shares some of her best business advice and online marketing tips, like how she shows up online as her authentic self and ignores the trolls, how she sticks to her belief in herself and what works for her business, and why being confident in your ability to learn, grow, and adjust will carry you through, even when you have ups and downs in your business.

What’s in this episode:

[05:46] How Sissi got started in newborn photography

[09:19] Why the way you lead and learn to roll with the punches during newborn photography sessions is more important than feeling like you have “everything figured out”

[13:45] Top tips for photographing toddlers and infants (#1 is keeping yourself relaxed!)

[21:24] Why showing up as her authentic self online – and brushing off any rude comments – has helped Sissi find her ideal clients

[24:27] How sticking to what she believes, not necessarily what everyone else is doing, has allowed Sissi to grow and develop her business

[27:17] Sissi’s story of navigating a terrifying health scare while traveling abroad

[35:11] Why cultivating confidence that you can keep going and keeping growing will carry you through normal business fluctuations

If you’re a newborn photographer looking for a little encouragement, this conversation with Sissi Wang will inspire and uplift you!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/babies-business-advice-and-being-yourself-with-newborn-photographer-sissi-wang/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Families, Fairy Tales, and Fine Art Photography: Capturing Timeless Images with Deborah Koch

Wed, 23 Nov 2022 01:00:00 -0800

When Deborah Koch first picked up a camera, she didn’t know she was starting a brand new career. She just wanted to document her family life with her husband and her two sweet kids. But, once she started diving into her photography education and discovering the creative possibilities of fine art photography, she fell in love with the medium.

Today, she brings that joy and passion for creating timeless, gorgeous images to the clients she photographs through a thoughtful, collaborative process with her families. She’s kind enough to share the wisdom she’s gathered from her career of crafting beautiful images while never undervaluing her own fine art photography with us.

In this episode, Deborah shares how she balances her creative with her client work, practical advice on setting up a workflow that puts her families at ease, how she streamlined her culling and editing process to create magical images without getting overwhelmed, and why it’s so important to never lose sight of the value photographers bring to the world with the beautiful imagery we create.

What’s in this episode:

[03:56] How Deb got started in photography and her journey to studying it more intensely

[07:32] How Deb plans out her creative projects seasonally, instead of trying to force those projects during busy seasons

[15:41] The workflow Deb has developed to help her families relax and to make sure she gets every shot without overshooting

[22:42] How developing her confidence and restructuring her business allowed Deb to be able to create higher quality fine art photos without overdelivering

[25:11] Why communicating and collaborating with her clients on styling and location play such a huge part in the works of art Deb creates for her clients

[36:34] Why learning to value yourself and your art is key to finding an equilibrium within your work and personal life

If you’ve always wanted to dive into the magical world of fine art photography but felt overwhelmed by the intensity of the process, tune in to this episode with Deborah Koch.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/fine-art-photography-capturing-timeless-images-with-deborah-koch/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Busting Through Artistic Resistance and Creating a Life You Love with Michelle Mckay

Wed, 16 Nov 2022 01:00:00 -0800

For many creatives, we can feel overwhelmed when faced with artistic resistance, even in work that otherwise excites us. Avoiding the things that make us feel creative resistance can lead to burnout or stagnation, but it’s so easy to find ways to keep ourselves busy with simple, but urgent tasks instead of finding ways to overcome this resistance.

Today, Michelle McKay reminds us that to break through that next ceiling and to make that next creative leap, we need to lean into the artistic resistance we feel, because it’s leading us to the important and fulfilling work that will actually move us forward. Her advice on how she structures her day to make sure that she prioritizes this important work was completely life-changing, for her and for me!

In this episode, Michelle shares why she loves documenting honest, raw stories, how she gets intentional for both her creative endeavors and her business tasks, and how this helps her work to stay fresh by not comparing herself to others. She gives us her best tips for avoiding creative burnout and encourages us to keep pushing into work that feels creatively challenging. This conversation with Michelle is such a game-changer if you’re looking to expand creatively and find your own unique creative voice!

What’s in this episode:

[05:51] Why it’s a challenging time to be an artist and how Michelle overcomes the comparison trap by getting clear on her intention, which is telling truthful, honest stories

[12:07] How to keep your photography feeling fresh and unique by embracing each shoot as a creative collaboration with your client

[19:54] Michelle’s tips for keeping your creative spark bright instead of falling into artistic burnout

[26:29] Why Michelle loves leaning in to artistic resistance and how she structures her day to make sure that she gets her most important – not urgent – artistic work done every day

[31:10] How Michelle gets clarity on which work is most important to her

[36:37] How Michelle is continuing to explore her passion for storytelling through her new membership program (coming soon!)

If you need that kick in the pants to break through artistic resistance and focus in on the work that will move you forward creatively, tune in to this inspiring episode with Michelle McKay.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/busting-through-artistic-resistance-and-creating-a-life-you-love-with-michelle-mckay/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Magical Maternity Moments: Balancing Fine Art Photography and Family with Olguta Goddard

Wed, 09 Nov 2022 01:00:00 -0800

There’s nothing quite like maternity photography. It’s a short time in a mother’s life, and it’s not an experience guaranteed to every woman who wants it. So when the moment finally arrives, being able to celebrate and commemorate this special experience is such an honor for maternity photographers.

For Olguta Goddard, it's very personal as well. Like many of her clients, she had a long journey to pregnancy and motherhood, so being able to provide beautiful memories of such a cherished time is extra special to her. She loves it so much that she’s niched down her whole photography business to only fine art maternity shoots, so she can focus her energy on her favorite type of art and her family as well.

On today’s episode, Olguta shares why she’s so passionate about maternity photography, some of her favorite moments with clients, how she manages her work and editing process to provide amazing images to her clients, and why it’s so important to her to protect her time and energy for herself, her family and her business and how she sets her prices with that in mind.

What’s in this episode:

[03:05] Why maternity photography is so personal for Olguta, and why she’s chosen to only focus on that type of photography

[09:17] How working with a model and doing personal projects helps Olguta fight creative burnout

[11:53] How Olguta coordinates styling for her sessions and why she loves that process so much (it feels like a celebration!)

[15:55] Why Olguta restructured her business to better accommodate both her clients and her family activities

[20:28] How Olguta manages the editing process for her fine art photography

[26:50]&[30:17] Why it’s so important for photographers to protect their own and energy and reflect that value in their pricing

[29:30] Why Olguta finds maternity photography so joyful and magical

[37:27] Why Olguta is so interested in videography as a complement to her fine art photography

If maternity photography is your jam, tune in to this magical episode with Olguta Goddard.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/magical-maternity-moments-balancing-fine-art-photography-and-family-with-olguta-goddard/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

For the Love of Babies: The Joy of Newborn Photography with Amy Haehl

Wed, 02 Nov 2022 01:00:00 -0700

When it comes to photographing babies and toddlers, you can never predict exactly how it’s going to go, depending on each babies’ mood and personality. The key is being able to read the emotions from both momma and baby, adjust based on their needs, and always, try to stay patient and calm above all else. Parents will love just about any picture of their sweet bundle of joy, but a peaceful, low-stress photography session can make the experience truly special.

In today’s episode, Amy Haehl shares her expertise from over a decade of newborn photography experience with us on how to do just that. She shares all her best tips to keep newborn photography sessions running smoothly and why she wishes she’d spent more time on her photography education when she first started out.

Amy also shares how the Covid pandemic made her rethink her pricing structure to better reflect the value of her time and expertise, so she wasn’t killing herself doing tons of sessions while missing out on time with her own family. At the end of the day, Amy just loves newborn photography and her passion for having fun and making each session truly memorable is infectious. I can’t wait for you to hear this amazing conversation!

What’s in this episode:

[03:47] Why babies aren’t as fragile as you might think and how to keep your cool when photographing them

[07:14] How to get on a toddler’s level to make their photography sessions as smooth as possible

[12:08] Why you’ll never regret investing in your photography education, instead of figuring everything out “the hard way”

[15:55] What to consider when posing babies during newborn photography

[18:37] How valuable newborn photography can be and why you should price accordingly – even if photographing babies doesn’t always feel like a “job”

[25:37] How bringing her creative visions to life continues to light up Amy’s soul

If you’re considering branching out into newborn photography, tune in to this joyful episode with Amy Haehl.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/for-the-love-of-babies-the-joy-of-newborn-photography-with-amy-haehl/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Be the CEO: Managing Your Photography Business on Your Terms with Dorie Howell

Wed, 26 Oct 2022 01:00:00 -0700

As photographers and entrepreneurs, we have the gift of flexibility and being able to adjust and manage our business in whatever way works best for us. We can either be just another employee in our business, stuck to the whims of wherever the business takes us on any given day, or we can take control and start stepping into the CEO mindset as a business owner and use that flexibility to our advantage.

Dorie Howell is on the podcast this week to remind all of us to do just that: approach our business from the standpoint of a CEO. She’s a photographer herself, and one of her passions is helping other photographers envision the future they want for their lives, and then plan their business in a way that will support that vision.

In today’s episode, Dorie tells us all about her passion for creating businesses that support her life and the lives of her students in their own unique situations. She takes us through her own health journey, and explains how it’s made her a better business owner. And she encourages us to keep stepping out of our comfort zone, making big decisions, and thinking like a CEO so we can protect our time and energy to keep doing what we love.

What’s in this episode:

[02:19] Dorie’s history with photography and how she’s pivoted her business

[07:22] How Dorie’s phase of life means that she’s extra focused on creating a business that works for her life, not the other way around

[09:22] How Dorie helps her students envision the life they want for themselves in the future, and then figure out how their business can support that

[13:47] Why change is uncomfortable but necessary for positive change in your life

[16:24] Why raising prices is such a multifaceted issue and how to soften the process for photographers

[21:07] How the process of Dorie’s health improvement allowed her to become a better business owner too

[27:39] How identifying which parts of photography you love – and which ones you don’t (and can outsource) – can help photographers protect their time and avoid burnout

[30:40] Why you should be handling your business as a CEO instead of “just a photographer”

[40:47] Why Dorie gets so much joy from teaching other photographers

If you’re ready to develop a CEO mindset and craft a business that supports the future you want for your life, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/be-the-ceo-managing-your-photography-business-on-your-terms-with-dorie-howell/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

Glitz, Glam, and the Gift of Art: Creating Luxury Photography Experiences with Jai Mayhew

Wed, 19 Oct 2022 01:00:00 -0700

Creating luxurious, glamorous moments for your clients, ones that let them tell their own stories while feeling beautiful and empowered, all comes down to the details. From the first point of contact to feeling comfortable at the photo shoot to the ease in which they get to choose their photos, crafting an experience that makes clients feel like a super-star on the entire journey is what makes a photography session truly unforgettable.

With a focus on crafting a luxurious session for every single client, photographer and storyteller Jai Mayhew helps her clients channel their self-love into beautiful works of art. At her studio, she offers an experience designed to make her clients feel pampered and empowered through every moment.

In today’s episode, Jai walks us through the ways in which she helps her clients tell their own unique stories through luxury photography, her obsession with storytelling, how she found herself in the luxury photography industry, why photographers need to be resilient and believe in the beautiful gifts they are creating for their clients, and so much more. Join us for this fascinating and fabulous conversation!

What’s in this episode:

[02:00] When Jai first fell in love with storytelling

[03:57] How Jai helps her clients lean into their own self-love to create empowering photography sessions

[07:00] Why luxury is all about the details, starting with communication

[12:04] How Jai’s focus on creating unforgettable experiences and prioritizing kindness positioned her to photograph some of her most famous clients

[16:40] How having a team has allowed Jai to create even better experiences for her clients

[17:53] Jai’s advice for breaking into editorial photography and the importance of just getting started

[23:45] Why photographers should understand the value in what they are creating: it’s art and an opportunity to create and document unforgettable moments!

[25:16] Jai’s #1 piece of advice for business and lifeIf you’re ready to start leaning into luxury and crafting unforgettable experiences for your own clients, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/glitz-glam-and-the-gift-of-art-creating-luxury-photography-experiences-with-jai-mayhew/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

Picture This: Crafting a Photography Business that Aligns with Your Life with Kate Hedje

Wed, 12 Oct 2022 01:00:00 -0700

When you first start building a photography business, it’s easy to get busy doing all the things all the time just to keep your business going. But if that’s how you run your business indefinitely, burnout will be waiting for you right around the corner. To build a sustainable business that can support you and grow with you over time, you have to lean into your zone of genius instead by figuring out what you are best at, what lights you up, and what you might be able to relinquish control of.

So today, we’re talking to Kate Hejde, who is running a business in a way that focuses on her zone of genius and how that allows her to block out what everyone else is doing and experiment to find what brings her the most joy while allowing time for her life and family outside of her photography business.

In this episode, Kate’s sharing how she found her own zone of genius and outsourced everything else, why it’s okay to prioritize the most important things in your life, and how leaning into her what gives her strength and energy has helped her build a business that feels sustainable.

What’s in this episode:

[01:55] How she started her photography business when her first child was born and why she’s an advocate of building a business slowly and with intention

[06:15] How finding your zone of genius can help you reclaim time and energy in your business

[09:55] Why prioritizing the most important things in your life will give you clarity on what you can relinquish control of in your business

[13:22] Why Kate made the switch to soft proofing and how outsourcing has given her time back

[17:37] How focusing on experience over price can help convert inquiries and give you confidence in what you charge

[26:21] Why understanding and speaking to your clients in ways that are familiar to them can be transformative to your business

If you’re ready to find your zone of genius and build a business that feels aligned and energizing, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/crafting-a-photography-business-with-your-zone-of-genius/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

Personalizing Your Business to Pay Yourself and Protect Your Mental Health with Lisa Kirkeberg

Wed, 05 Oct 2022 01:00:00 -0700

There are plenty of things that can make running your own photography business challenging, but being able to pay yourself a living wage shouldn’t be one of them.

Our guest today, Lisa Kirkeberg, has had her own struggles, from spending years just making enough in her business to get by to learning how to manage her mental health diagnosis and her business at the same time.

She’s sharing the tips that have helped her transform her photography business into a multiple six-figure venture, from leaning into her finely tuned processes to give each and every client their own personal touch, the lightbulb moment that changed the way she thought about how to pay herself, and how she’s built a business that can give her space to cope with her tougher mental health days.

What’s in this episode:

[03:26] The personal, customized process that allows Lisa K to make over six figures as a photographer

[05:49] How Lisa K learns from each interaction with her clients to communicate even better the next time

[08:50] How Lisa keeps burnout at bay by focusing on getting to know each individual client and leaning into her processes

[12:54] Why Lisa K is such a fan of therapy and how it’s helped her manage her business and her mental health diagnoses

[15:37] Lisa’s mindset shift that allowed to her start prioritizing her own paycheck

[17:17] Why knowing your numbers is the first step to making a profit and paying yourself

[19:56] Lisa’s unique booking system and why it works so well for converting inquiries into clients

If you want to build a business that supports your clients, your mental health, and allows you to pay yourself, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/pay-yourself-and-protect-your-mental-health-with-lisa-kirkeberg/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

Step into the Spotlight: Squash the Self-Limiting Beliefs and Embrace Your Inner Confidence with Maria Arellano

Wed, 28 Sep 2022 01:00:00 -0700

It’s time to stop letting imposter syndrome and self-limiting beliefs get in the way of our amazing businesses! Constantly comparing ourselves and our work to others instead of doing what we love with enthusiasm leaves us stuck in our heads and putting a version of ourselves out into the world that isn’t authentic.

In today’s episode, I’m chatting with award-winning artist and photographer Maria Arellano about how humility holds you back and why you should present yourself with authenticity and confidence. It’s not about “faking it until you make it,” you need to work on your own self-confidence first!

Putting yourself out there, stepping out of your comfort zone, and taking risks … This is what will attract the right people to your business. When you put limiting beliefs in the past, you can let the world see the rockstar you really are.

What’s in this episode:

Maria’s passion for how photography can lift up women and girls [02:51]

Maria’s advice for someone struggling to show up authentically in their life and business [05:53]

How humility can hold you back from showing up and presenting your best self [13:19]

Maria’s tips for growing a social media following on TikTok [18:19]

How comparing your work to others doesn’t serve you and actually keeps you from growing [22:00]

How to combat the pressure we put on ourselves [29:03]

How to move out of your comfort zone [32:48]

If you want to ditch the self-limiting beliefs, step into your self-confidence, and embrace your inner rockstar, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/step-into-the-spotlight-squash-the-self-limiting-beliefs-and-embrace-your-inner-confidence-with-maria-arellano/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

Systems for Success: The Power of Streamlining Your Photography Business with Annemie Tonken

Wed, 21 Sep 2022 01:00:00 -0700

Whether you’re a new or seasoned photographer, setting up systems that support your business is key. There are so many tools out there for streamlining, prioritizing, and delegating … It can be overwhelming to know where to start. And easy to bounce back and forth, never settling on a defined process.

In today’s episode, I’m chatting with Annemie Tonken, a photographer and business educator who helps other photographers set up simple systems that work for their needs and lifestyle, and she’ll be a teacher at our upcoming Online Business Retreat!

Annemie shares her advice for learning new systems, the importance of a supportive community, and how to determine the business model that’s right for you. She is chock full of wisdom on setting up a simple sales system and also reverse engineering how you think about and approach your business, from both execution and profitability perspectives.

What’s in this episode:

How Annemie learned that she is passionate about the education side of business [02:42]
How she systemazies being a photographer and running an education business/podcast [04:41]
Her advice for pushing through overwhelm to learn new systems [07:39]
Annemie shares about her recent Invisible to Irresistible Challenge [11:01]
Reverse engineering how much money you want to make and how many clients you’ll need to get there [13:37]
Finding supportive communities and embracing constructive feedback [16:43]
The three different business models that Annemie sees in the working world and understanding which is best for you [20:59]
Annemie’s simple sales system [26:19]
Annemie’s advice for photographers who need better systems but don’t know where to start [36:08]

If you want to create more ease in your life by setting up systems that will work for your unique business, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/systems-for-successful-photography-business-w-annemie-tonken/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

Marketing Mashup: Past Guests Share Their Best Advice on Marketing and Making an Unforgettable Experience for Your Clients

Wed, 14 Sep 2022 01:00:00 -0700

The way you market your photography business, from email and your website to the way you interact with your clients is crucial to growing a sustainable business. The client/photographer relationship starts long before you begin a session, and you can create an unforgettable experience through education, marketing, and nurturing your clients before and even after meeting face to face.

Today’s episode features advice on how to craft and approach your marketing with the client experience in mind with thoughts from Megan Di Piero, Julie Christie, Mark Rossetto, Maria Arellano, and Nate Grahek. They’re sharing why it’s so important to not just have a website, but one that works for your business and your clients, how education improves the client experience, and why nurturing your current clients creates repeat sessions to fuel sustainability in your business.

To hear more from these incredible teachers, join us for the virtual 2022 Online Business Retreat for portrait photographers! If you’re ready to elevate your business through marketing, sales, systems, pricing, and more, you can register at the link below!

What’s in this episode:

How focusing on sales and service creates sustainability and success in your photography business (Megan Di Piero) [00:00]
Why nurturing relationships with your current clients is one of the best marketing strategies (Julie Christie) [03:03]
Why an email list is crucial to growing your photography business (Julie Christie) [06:10]
Two stories of how marketing can completely transform your photography business, whether you’re just starting out or you’re ten years into your business (Mark Rossetto) [08:31]
The key to success in your business and how it’s related to your website (Mark Rossetto) [11:32]
How you can over-deliver on your client experience outside of your photos and sessions (Maria Arellano) [12:27]
Why your website is so important and how to tell if it’s working for your business (Nate Grahek) [15:01]
How a good email system can support your website marketing (Nate Grahek) [15:57]

If you want to hear thoughts on marketing and client experience from some incredible past guests, tune in to this episode.

ll show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/marketing-mashup-past-guests-share-their-best-advice-on-marketing-and-making-an-unforgettable-experience-for-your-clients/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

Words of Wisdom: How Systems and Pricing Can Transform Your Business with Past Guests

Wed, 07 Sep 2022 01:00:00 -0700

Whether you’re starting out as a photographer or you’re several years in and looking to grow your business, creating systems that work for you and setting prices that are sustainable can be transformative to your business.

Today’s episode is a compilation of some of my favorite pieces of advice on systems, pricing, and profitability from previous guests Ang McCabe, Annemie Tonken, Colie James, Jane Goodrich, Jenna Henderson and Julie Christie. They’re sharing common mistakes when it comes to setting up your systems, how to handle raising prices and why profitability is more important than your specific “price”, and mindset shifts that will help you be successful.

And some of these guests will be our incredible teachers at the upcoming virtual 2022 Online Business Retreat for portrait photographers! If you’re ready to elevate your business through marketing, sales, systems, pricing, and more, you can register at the link below!

What’s in this episode:

How learning the “business” side of a photography business can change your life (Ang McCabe) [00:00]
The biggest mistake most photographers make when setting up their systems (Colie James and Annemie Tonken) [02:00] [05:49]
Where to start with your CRM system (Colie James) [03:48]
Why a simple system, instead of overcomplicating your process, is more sustainable for your business (Annemie Tonken) [06:55]
How to keep up your confidence when changing your pricing (Jane Goodrich) [08:08]
How to define your market position instead of comparing yourself to other photographers when starting out (Julie Christie) [09:23]
Why price doesn’t matter nearly as much as profit (Julie Christie) [12:30]
What mindset shifts you need to confidently raise your prices (Jenna Henderson) [15:38]

If you want to hear sage advice on systems and pricing from some incredible past guests, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/how-systems-and-pricing-can-transform-your-business-with-past-guests/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

A Website That Works: Website Strategy for Photographers with Kelsey Christine

Wed, 31 Aug 2022 01:00:00 -0700

A great website should do more than look pretty. It should help you attract and convert your ideal clients, without driving you crazy in the design and maintenance processes. And while the design is important, your website strategy is about a lot more than looks. In fact, planning your site strategy starts long before you ever open a site builder.

In today’s episode, I’m chatting with Showit website designer and one half of Launch Your Daydream, Kelsey Christine, about web strategy for photographers. Kelsey shares her advice for photographers who want their websites to look great and function well. She explains her Showit template customization process and where you should start if you’re in need of a website. We also chat about our love-hate relationships with blogging and whether or not it’s still important for photographers.

What’s in this episode:

Where to start when designing your website [3:22]
How Kelsey’s clients can update their own websites long after working with her [6:30]
What Showit is and what sets it apart from other website platforms [8:25]
How to create a website that’s beautiful, functional, and effective [10:45]
How to utilize video on your website [12:29]
Whether or not you should list your prices on your website [14:39]
Common mistakes to avoid on your photography website [17:47]
The right way to use SEO as a photographer [19:26]
How to use blogging to keep your website relevant on Google [21:13]
Behind the scenes of the ‘done for you’ website design process at Launch Your Daydream [23:49]
How to keep your website secure and up-to-date [27:07]
Kelsey’s best business advice for photographers [28:29]

If you want a beautiful, functional, and effective website, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/a-website-that-works-website-strategy-for-photographers-with-kelsey-christine-from-launch-your-daydream/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Painting Your Path: Advice on Growth Mindset and Finding Passion in Your Business with Dr. Clarissa Castillo-Ramsey

Wed, 24 Aug 2022 01:00:00 -0700

When you’re passionate about a lot of things, you might sometimes have the feeling that you should just pick something already. That you can’t have multiple passions, that you can’t pivot in your career, that it’s better to just pick a path than to be truly happy. But that’s the opposite of a growth mindset!

These limiting beliefs often keep you from fully embracing your passions and from having the confidence and growth mindset to take your passions and your business to new heights.

In today’s episode, I’m chatting with self-proclaimed multi-passionate entrepreneur, Dr. Clarissa Castillo-Ramsey. She’s sharing a lot of great advice on overcoming limiting beliefs, the power of growth mindset, and why you should pivot when you feel stuck.

Don’t let societal norms dictate how you live your life. The truth is that you can have everything you want and more, and you don’t have to choose one, straight path. Embrace the winding journey of your many passions and explore positivity and curiosity in your life and in your business.

What’s in this episode:

Why Clarissa describes herself as a multi-passionate entrepreneur [02:18]
Engaging the power of visualization and disrupting your judgy thoughts [05:07]
How to uncover and move past your limiting beliefs [08:50]
How to overcome limiting beliefs related to pricing your services [11:10]
Clarissa’s Painting Your Path framework [12:59]
Talking to yourself with a positive mindset [16:24]
How Clarissa helps her coaching clients most past the stuck feeling in their business growth [18:10]
Clarissa’s advice for avoiding burnout [20:03]
Clarissa’s advice for pivoting when you feel stuck [22:52]
How to handle time management when you’re multi-passionate [25:31]
How to approach niches in your photography business [27:32]
Why being done is better than being perfect [28:55]
Clarissa’s advice for someone just starting out as an entrepreneur [30:28]
A favorite successful story of one of Clarissa’s students [33:56]
Questions you can ask yourself if you’re struggling to find your purpose [35:51]

If you want to get unstuck and embrace a growth mindset in your business, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/advice-on-growth-mindset-and-finding-passion-in-your-business-with-dr-clarissa-castillo-ramsey/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Get Found with Fuse: Demystifying SEO Marketing with Feuza Reis

Wed, 17 Aug 2022 01:00:00 -0700

Digital marketing is a powerful tool for your business. So powerful that the ins and outs of making it happen can feel overwhelming and complicated. Putting yourself and your services out into the world in the most effective way doesn’t necessarily mean that you have to be a marketing expert.

But understanding some user-friendly and easy ways to implement SEO marketing strategies into your business will ensure that you stand out when prospective clients find you online.

In this episode, I chat with Feuza Reis, a marketing photographer and SEO strategist, who helps creatives get found online using organic digital marketing tactics.

She shares why SEO is critical for photographers, how to optimize your website for SEO, and the importance of diversifying your marketing strategies. She also give some insight into the evolution of blogging and how Pinterest is a hidden gem for photography marketing.

What’s in this episode:

Feuza’s start as a photographer and how she learned the power of digital marketing [02:00]
Her pivot from photographer to digital marketer [04:15]
Why SEO is important for photographers [07:04]
Feuza’s user-friendly tips for optimizing your website for SEO [10:41]
How a Pinterest strategy can benefit you as a photographer [17:56]
The evolution of blogging and how you can use it to your advantage [20:17]
Why you need to diversify your marketing strategies [24:00]
Feuza’s favorite business advice [31:19]

If you want to understand how to use SEO to your advantage, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/get-found-with-fuse-demystifying-seo-marketing-with-feuza-reis/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Asked & Answered Shannon Squires

Wed, 10 Aug 2022 03:00:00 -0700

Conscious Creation : Embracing a Mindfulness Mindset in your Photography Business with Johl Dunn

Wed, 03 Aug 2022 01:00:00 -0700

Sometimes, the thing getting in your way… is you. Your mindset can be the difference between a business you love and one you resent. And in order to improve your mindset, you have to reconstruct your thoughts about yourself and your business.

In this episode, I chat with Johl Dunn, a mindset coach who helps photographers overcome their mindset blocks to build profitable, sustainable businesses. Johl explains how our limiting beliefs get between us and success, and he shares how you can identify yours. We talk about burnout and how to manage it as it comes. Johl also explains what it means to practice conscious creation and how you can do it yourself.

What’s in this episode:

How Johl coaches photographers through their mindset blocks [2:29]
How to bust through limiting beliefs around raising your prices [6:40]
How to uncover your own limiting beliefs so you can start deconstructing them [9:35]
Johl’s advice for avoiding and overcoming burnout [13:26]
How mindset and meditation affect your business, and how to start meditating if you’ve never tried it [17:42]
Why we procrastinate, and how to stop stalling and get our work done [20:07]
How your mindset might change as your business evolves, and why you should practice gratitude no matter what [22:29]
What it means to practice conscious creating and how to do it in your own life [32:09]
Johl’s advice for business owners struggling with mindset blocks [39:35]

If you want to overcome your mindset blocks and start achieving your goals, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/consious-creation-embracing-a-mindfulness-mindset-in-your-photography-business-with-johl-dunn/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Scheduling With Intention: How to Avoid Overwhelm & Burnout with Sabrina Gebhardt

Wed, 27 Jul 2022 01:00:00 -0700

It’s easy to get caught in the neverending cycle of scheduling, shooting, editing, repeat. While these tasks are important, this cycle can lead to burnout and overwhelm, causing you to lose sight of your passion for your craft. So how do you break the cycle and build a business you love?

In this episode, I chat with Sabrina Gebhardt, a business coach who helps fellow photographers minimize overwhelm and run their businesses with intention. Sabrina shares her tips for avoiding burnout and surviving periods of overwhelm. She explains how to set firm boundaries, both with your clients and with yourself. We also talk about the importance of taking breaks in order to fall back in love with your business.

What’s in this episode:

How to avoid burnout as a photographer and business owner [2:39]
How to survive periods of overwhelm and manage it as it comes [7:31]
How to set boundaries with your clients and learn to put yourself first [12:02]
Why it’s important to set boundaries now to protect your “future self” [16:16]
Sabrina’s tips and tricks for staying on task and managing your time [19:25]
How to reignite your passion when you get bogged down in the day-to-day [23:53]
How to work smarter, not harder [28:59]
Sabrina’s free training to teach you how to minimize overwhelm and run your business with intention [33:36]

If you want to ditch your overwhelm and create a business that fuels instead of drains you, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/scheduling-with-intention-how-to-avoid-overwhelm-burnout-with-sabrina-gebhardt/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Write the Right Copy: How to Craft Website Copy That Connects with Rachel Greiman

Wed, 20 Jul 2022 01:00:00 -0700

It might seem like your images sell themselves, but there’s a lot going on behind the scenes, not the least of which is your website copy. Even strong writers can struggle with copy. But once you understand your audience and your own voice, you’ll be able to connect with your readers and gently guide them to become clients.

In this episode, I chat with copywriter and owner of Green Chair Stories Rachel Greiman all about copy for photographers. We talk about finding your brand voice and keeping it consistent across your brand. Rachel shares her advice for photographers who aren’t natural writers but still want to show up authentically. Plus, she shares some common cliches and mistakes you should avoid in your website copy.

What’s in this episode:

How Rachel transitioned from photography to her copywriting business [2:22]
Common website copy mistakes to avoid [4:12]
Focusing on the “joy points” in addition to the pain points [5:54]
How to write creative copy that sets your business apart [8:43]
What to do if you find out your copy has been plagiarized [10:53]
How to find your voice and keep it consistent across your brand [12:44]
How to write about your packages and pricing without sounding salesy [15:43]
How to start writing if it doesn’t come naturally to you [18:13]
Why you should always start with research and data when writing copy [23:18]
Cliches and pitfalls to avoid in your copy [26:35]
Where to start when you decide to rework your website [29:11]
Rachel process for done for you vs. work with you services [32:36]
Rachel’s best advice for someone just starting out [38:30]

If you want to write website copy that connects with (and converts!) your dream clients, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/how-to-craft-website-copy-that-connects-with-rachel-greiman/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Spotlight on Senior Portraits: Cultivating Confidence in Teen Sessions with Ariel Perry

Wed, 13 Jul 2022 01:00:00 -0700

The connection between a photographer and their subject is never more important than when you’re shooting senior portraits. Not only are they at a pivotal moment in their lives, but many of them struggle with self-confidence and body image. If you can dig deep into their personalities and then show them their own beauty through your images, you can truly change lives.

In this episode, I chat with senior photographer and photography educator Ariel Perry about her process for connecting and working with seniors. Ariel shares how she fell in love with senior photography and decided to niche down. She explains how she goes about building a connection with a teen, even if they’re not entirely sold on the idea of a portrait session. We also talk about how a photoshoot can make a world of difference in a teen’s self-confidence.

What’s in this episode:

How Ariel found her passion for senior photography and made it her niche [2:17]
How to be assertive during a shoot and establish the creative direction [7:03]
How to get to know your client’s personality and pull that out of them during the shoot [10:32]
Working with teens who are shy or unsure about senior portraits [12:26]
Ariel’s favorite shoots, and her experience shooting in London and Rome [17:01]
Business advice for new and seasoned photographers [18:43]
How a portrait session can help a senior find their confidence [21:31]

If you want to create real connections with your clients and empower them through your work, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/spotlight-on-senior-portraits-cultivating-confidence-with-ariel-perry/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Find Your Flow: Creating a Business That Works For Your Family with Shannon Smith

Wed, 06 Jul 2022 01:00:00 -0700

Running a business looks different for everyone. And when you’re a business owner and mother, you have to get creative to balance work and life. However you find your flow, what matters most is that you let your passion–for your work and your family–drive your creativity.

In this episode, I chat with mother of two and family photographer Shannon Smith about how she creates flow to integrate her work and life. Shannon tells her story of becoming a single mother and finding her passion for family photography. She shares how she manages to find time for homeschooling her kids, traveling the country, and running her own business. She also shares the ways that her experience as a mom has helped her better connect with and get inspired by her clients.

What’s in this episode:

How Shannon’s passion for family and the outdoors translates into her work [2:00]
How Shannon manages single motherhood, homeschooling her kids, and running her business [5:18]
Finding flow in your life and work [8:41]
How to connect with uncooperative kids during a session [13:35]
Shannon’s system for styling her clients [15:24]
How to find inspiration and cultivate your personal style [16:15]
How to capture unique images for a family, even when you’re not feeling inspired [18:45]
Shannon’s favorite session and her best business advice [20:07]

If you want to create a business that works for your life and family, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/creating-a-business-that-works-for-your-family/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Service over Sales: Cultivating an Empathy Selling Mindset with Megan DiPiero

Wed, 29 Jun 2022 01:00:00 -0700

One of the hardest things for a professional photographer to do is raise their prices. But why is that? We get so caught up in charging according to our self-worth instead of charging for the value our clients see in the photography experience. Once you make that mindset shift, selling and scaling becomes so much easier.

In this episode, I chat with coach, speaker, and author Megan DiPeiro about selling with confidence and raising your prices. Megan shares the mindset shifts that have to happen before you can sell your work as a luxury service. She explains why luxe photography is about the experience, not just the final product. And we discuss advice for new photographers and those who want to scale their businesses past six figures.

What’s in this episode:

Why Megan loves sales, and how other photographers can learn to love it, too [2:19]
What mindset shift has to happen before you can raise your prices and increase your profit [5:51]
How to determine if you’re a good fit for your clients and make a deep connection from the get-go [10:45]
How to show clients that your work creates a meaningful experience, not just photos [16:54]
Why you shouldn’t “charge your worth” but instead “charge for your value” [20:40]
How to make the mindset shift towards seeing and marketing your work as a luxe service [23:58]
Why you should present your price, “shut your mouth,” and allow your clients to react to the number [33:14]
Megan’s advice for new photographers and those who want to scale their businesses [33:55]

If you want to shift your mindset, raise your prices, and scale your business, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/cultivating-an-empathy-selling-mindset-with-megan-dipiero/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

The Power of Personal Branding: Showing Up in Your Business Through Brand Photography with Angie McPherson

Wed, 22 Jun 2022 01:00:00 -0700

Are you a photographer who feels uncomfortable on the other side of the camera? It’s a bit of a cliche, but it’s true: Many photographers struggle showing up in their own businesses, especially in photos. But your personality is what sets you apart, and showing it off is key to attracting the kinds of clients you’ve been dreaming of.

In this episode, I chat with brand photographer and marketing strategist Angie McPherson about attracting your ideal clients through brand photography. Angie shares how she fell in love with brand photography and how she uses it in her own business. She explains how to find balance between your style and your clients’ brands. Plus, we break down the brand photo process and client experience–from finding beautiful locations to styling your clients.

What’s in this episode:

How to be yourself on social media and attract your dream clients [2:35]
How Angie steps into her clients’ shoes as a brand photographer [5:09]
Why you should prioritize your own style when looking for clients [8:01]
How to figure out pricing for brand photography packages [10:24]
How to style your clients or connect with local stylists [13:06]
Watermarks, tags, and photo credit for brand photography [14:16]
How to handle clients who want to edit their own brand photos [15:49]
How to attract your ideal clients by showing up online [17:05]
Angie’s tips for finding unique locations for brand photoshoots [19:57]
What Angie’s branding package and shoot process looks like [22:24]
Why shot lists are life savers during branding sessions [28:30]
Angie’s advice for fellow photographers and business owners [32:15]

If you want to show up as your most authentic self and attract your dream clients, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/showing-up-in-your-business-brand-photography-with-angie-mcpherson/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Niche Down, Scale Up: Diversifying Your Income Without Limiting Your Creativity with Hope Taylor

Wed, 15 Jun 2022 01:00:00 -0700

Should you niche down or generalize? There’s a lot of pressure for photographers to choose one area of interest. But just because you’ve found your passion doesn't mean you can’t be multipassionate! It’s totally possible (and honestly, preferable) to diversify your income, build up your passive income streams and create a well-rounded business.

In this episode, I’m chatting with coach and photographer Hope Taylor about niching down without limiting yourself. Hope is sharing how she found her passion for senior and wedding photography. Then, she’s explaining how she diversified her income streams through coaching and passive income. We’re also talking about showing up online and how to build your personal brand.

What’s in this episode:

How Hope found her passion for photography, business, and passive income [2:21]
How she found her passion for senior and wedding photography [4:23]
How to start niching down and learn to say “no” to work you don’t want [6:38]
Why your branding should be an extension of your natural personality and style [8:43]
Hope’s experience moving her business to another state – twice! [12:04]
How to get comfortable on the other side of the camera and start building your personal brand [15:34]
Hope’s journey to offering high-level mastermind coaching [19:59]
How you can use outsourcing to help you stay in your zone of genius [23:30]
Hope’s advice for seasoned and new business owners [29:02]

If you want to learn to diversify your income streams to create more freedom in your business, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/niche-down-without-limiting-your-creativity-with-hope-taylor/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Building Your Business Your Way: How to Ditch the Overwhelm & Find Alignment in Your Business with Krista Marie Lynch

Wed, 08 Jun 2022 01:00:00 -0700

Whether you’re brand new to photography or you’ve been in business for years, you’re probably familiar with feeling overwhelmed during busy seasons. The solution, as we’ve been told a thousand times, is to take a step back. But how do you slow down and press pause when you’re working 24/7?

In this episode, I’m chatting with coach and photographer Krista Marie about finding balance and alignment in your business. Krista is sharing her advice for minimizing overwhelm and pressing pause, even when you feel like you’re covered up with work. She’s explaining why it’s so important to find systems that work for you. We’re also opening up about showing up in our businesses and making our voices heard. Plus, we’re chatting about pricing and why it’s important to disconnect your rates from your self-worth.

What’s in this episode:

How Krista grew her business from a college side hustle to a full-time job [2:20]
How to prioritize your to-do list, minimize overwhelm, and find balance [3:55]
Shifting your mindset around content marketing and making it something you truly enjoy [10:30]
How to press pause and regroup when you’re feeling overwhelmed with work [15:07]
Disconnecting your prices from your sense of self-worth [19:31]
Why it’s important to reconnect with your creativity by pursuing passion projects [22:27]
Krista’s tips for managing your time effectively and setting goals [25:36]
Finding systems and strategies that work for you, even if they’re different from other business owners’ [29:40]
How Krista has worked through her challenges to create a business that aligns with her [32:57]
Accepting that not everyone’s going to like you, and committing to showing up anyway [34:53]

If you want to create a business that feels aligned with you, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/building-your-business-your-way-how-to-ditch-the-overwhelm-find-alignment-in-your-business-with-krista-marie-lynch/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

The Magic in Motherhood: Capturing the Mother-Child Connection with Brittany Grubbs

Wed, 01 Jun 2022 01:00:00 -0700

After a birth, all eyes are on the new baby. You take tons of pictures, make tons of memories, and try to soak up each moment before it passes. But as a baby grows, mom is also undergoing a life changing transformation, one that’s just as deserving of attention and documentation.

In this episode, I’m chatting with motherhood photographer Brittany Grubbs about capturing the natural beauty of the mother-child connection. Brittany is sharing how she found her passion for motherhood photography and how she turned it into the foundation of her business. She’s sharing her tips for helping clients feel comfortable and look natural on camera, as well as her process for styling her subjects. Plus, she’s explaining what to do when your subjects (children or adults) don’t want to cooperate.

What’s in this episode:

How Brittany found her passion for motherhood photography and turned it into a business [1:58]
Her secret for capturing the natural bond between mother and child [4:25]
How to help clients who arrive for a shoot nervous or stiff [5:13]
How to guide clients into slowing down, getting intimate, and being themselves [6:39]
Prepping for sessions and styling clients [9:50]
Brittany’s favorite stores for building her client closet [11:45]
What to do when clients don’t follow directions or kids don’t want to participate [12:17]
Brittany’s advice for photographers struggling to find their voice and style [14:01]
Why Brittany loves self-portrait sessions, and the project she’s most proud of [17:37]
How she wants to create even deeper connections with her clients [20:03]

If you want to learn to help your clients see the beauty in the little, intimate moments, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/capturing-the-mother-child-connection-through-motherhood-photography-with-brittany-grubbs/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Family First: Creating Space for Life and Family in her Photography Business with Shalonda Chaddock

Wed, 25 May 2022 01:00:00 -0700

If you’re anything like me, your first subjects were your own children. But eventually, those squishy babies become stone-faced teens, and it becomes more and more difficult to capture moments in your everyday life. So how do you stay inspired as your children (and your clients) grow up?

In this episode, I’m chatting with family photographer Shalonda Chaddock of Chubby Cheek Photography about embracing change and growth in your family and business. Shalonda is sharing what it’s been like for her to go from chasing her toddler around to taxiing teens, and how that shift has changed her business. She’s explaining the concept behind her Happy Place Sessions and why she’s shifted away from styled shoots. Plus, we’re talking about finding the balance between capturing memories and living in the moment.

What’s in this episode:

Where Shalonda is on her business journey and what she most loves to capture [2:45]
Dealing with burnout and staying creative when as your kids grow up [5:29]
How to balance capturing the moment with experiencing the moment [11:58]
Reconnecting with your “happy place” and rediscovering your passion [14:44]
Finding new ways to involve your kids in your passions as they grow [16:17]
How Shalonda shifted from styled sessions to her new Happy Place Sessions [17:45]
How to set your pricing without underselling yourself [22:36]
Communicating pricing and expectations with prospective clients [26:10]
Why blogging is so important for attracting and converting your dream clients [28:40]
Shalonda’s best piece of business advice [35:24]
Embracing change and flow in your business [37:27]

If you want to find inspiration in the in-between moments and embrace change in your business, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/family-first-creating-space-for-life-and-family-in-her-photography-business-with-shalonda-chaddock/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Copywriting for Creatives: Heartfelt Copy for Your Photography Business with Ashlyn Carter

Wed, 18 May 2022 01:00:00 -0700

As photographers, we engage with our clients visually. So when it’s time to write new website copy, a social post, or even an email, it can feel super intimidating to translate your thoughts into written words. With the right tools, though, you can connect with your audience, attract your dream clients, and grow your business.

In this episode, I’m chatting with copywriter and copywriting educator Ashlyn Carter about engaging with and converting your dream photography clients. Ashlyn is explaining why copy is so important, even for those of us in more visual pursuits. She’s sharing her process for discovering your brand voice and how you can use your clients’ own words to convert them. Plus, we’re talking about finding inspiration without copying other creatives.

What’s in this episode:

How Ashlyn combined her love of strategy with her creative spirit to launch her copywriting career [2:22]
Where photographers can start when writing copy that engages with their ideal clients [3:57]
How your website can help you work less and better connect with potential clients [7:08]
Why copy is so important for photographers, even though we’re in a visual industry [8:55]
Three things you can do today to start creating copy that connects and converts [11:10]
How to stretch your “writing muscles” even if it doesn’t come naturally to you [15:47]
How to avoid plagiarizing others and what to do if someone copies your work [18:23]
How emotions play in to marketing, and how to use emotions in your copy [21:56]
Which pitfalls and cliches you should avoid in your copy [24:37]
Ashlyn’s opinion on AI copywriting [26:26]
How to start finding your brand voice and creating your style guide [29:50]
Ashlyn’s course, Copywriting for Creatives [33:44]
Ashlyn’s best piece of business advice [39:53]

If you want to connect with and convert your ideal clients, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/copywriting-for-creatives-heartfelt-copy-for-your-photography-business-with-ashlyn-carter/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

The Beauty of Birth: The Art, Business, & Heart of Birth Photography with Tavia Redburn

Wed, 11 May 2022 01:00:00 -0700

In the photography world, there are few fields more intense and emotionally demanding as birth photography. You’re responsible for capturing a baby’s first moments of life and a couple’s first moments of parenthood. And in order to be there for those moments, you have to make adjustments in your own life. It’s taxing, it’s demanding, but it’s also incredibly rewarding.

In this episode, I’m chatting with birth photographer and photography educator Tavia Redburn about balancing her personal life and mental health with an emotionally demanding business. Tavia is sharing her process for communicating with clients and making arrangements for births. She’s explaining how she plans for and prices her services, and she’s also sharing her advice for protecting your energy while photographing such intense, emotional moments.

What’s in this episode:

Tavia’s unconventional path to becoming a birth photographer and photography educator [2:07]
How to balance your personal life and family’s needs with a birth photography business [3:33]
What happens when a birth doesn’t go as planned [6:09]
How to best communicate with your local hospitals and birth community [8:05]
How to protect your energy and take care of yourself in a high-intensity field [9:50]
Tavia’s stories from your career as a birth photographer [14:30]
How Tavia communicates with her family and childcare when births take longer than expected [16:00]
Tavia’s advice for shooting in terrible hospital lighting [16:41]
How to plan for a birth and what to do if you miss a birth [18:01]
Tavia’s funniest and most fun birth experiences [20:59]
How to price yourself for profit and sustainability in an emotionally taxing field [23:40]

If you’re curious about the life of a birth photographer, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-beauty-of-birth-the-art-business-heart-of-birth-photography-with-tavia-redburn/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

The Magic of Manifestation: Finding Your Soul Purpose & Path through Human Design with Ariana Joy

Wed, 04 May 2022 01:00:00 -0700

In my own life and business, I’m always on the lookout for tools I can use to better understand myself, my soul, and my purpose. Recently, I discovered human design, and I’ve been turning to my chart ever since for insight into who I am and permission to be my truest self.

In this episode, I’m chatting with human design reader and copywriter Ariana Joy about finding your path in life and business. Ariana is breaking down the basics of human design, a tool for understanding your soul’s purpose and path. She’s teaching you how to use your human design to set goals in your business. Plus, we’re chatting about our experiences manifesting our desires and how you can start doing the same.

What’s in this episode:

What human design is and what it can tell you about yourself [1:30]
The different energy types and authorities within human design and what each one means [3:22]
Why reflectors are the rarest type in human design [10:54]
How human design affects your physical body as well as your soul [13:40]
How understanding your human design can help you find ease and joy in your life and work [15:29]
How to use human design as you make plans and set goals for your business [18:09]
Why human design gives you permission to be yourself and live in a way that feels authentic [19:13]
How you can generate your human design chart and understand your type [21:56]
Ariana’s journey to understanding and eventually teaching human design [24:56]
How understanding my human design has helped me set healthy boundaries [30:12]
Why you should use your human design type when writing your copy [32:15]
Ariana’s business and copy tips for each energy type [34:55]
What manifestation means and how to use it in your life and business [39:36]
How your human design can determine how you can best manifest your desires [42:51]

If you want to discover your path and learn to manifest in your life and business, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/finding-your-soul-purpose-path-through-human-design-with-ariana-joy/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Money Mindset : Using Your Business to Bring Ease to Your Life with Erinn Bridgman

Wed, 27 Apr 2022 01:00:00 -0700

Wealthy women will change the world. This is the mission of today’s guest, money management and mindset coach Erinn Bridgman. Are you ready to change the world? Are you ready to reach your personal and professional money goals? If not, what’s holding you back? It’s likely your mindset around money.

In today’s episode, I’m chatting with Erinn about the importance of thinking positively about money and bringing that energy not only into the growth of your business but into your personal life as well.

Erinn shares five reasons that people avoid “money stuff” as well as five financial goals that will help you manifest the life you’ve always dreamed of. She also talks about the importance of listening to your intuition, putting financial self-sabotage in your past, and how manifestation brings about abundance. You’ll be inspired to take charge over your mindset and bring wealth into all facets of your life.

What’s in this episode:

Erinn shares what she thinks are biggest money mindset blocks for photographers [03:28]
The importance of having positive money energy in your personal life as well [06:39]
How to shift your mindset to believe that creating art can be profitable [ 08:38]
Money is a form of energy and the energy that you are giving to your clients is valuable [10:21]
Why it can be helpful to slow down and listen to your intuition to make sure you’re on the path you want to be on [11:42]
Erinn’s 5 reasons that people avoid numbers and acknowledging which category you fall into [13:42]
How having a solid understanding of what your money can do for you can help overcome financial self-sabotage [18:45]
How one of Erinn’s clients was able to retire her husband with her business growth and money mindset success [24:50]
How one of Erinn’s clients manifested her family’s dream home [25:55]
The five financial goals you need to identify and prioritize [28:13]
How Erinn and her husband’s real estate business is a long-term investment strategy [32:12]
Learning how to work smarter and not harder in your business [38:20]
How manifestation can bring abundance into your life [39:34]
Erinn’s advice for someone just starting out as an entrepreneur [45:22]

If you’re ready to shift your money mindset and reach your financial goals, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/money-mindset--using-your-business-to-bring-ease-to-your-lifewith-erinn-bridgman/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Alter Egos: Discover Your Super Hero Secret Identity with High Performance Coach Todd Herman

Wed, 20 Apr 2022 01:00:00 -0700

Remember when you were a kid and you spent hours playing creatively? Making up a persona for when you played house or when you pretended to be a business person, maybe wearing your mom’s too big heels or carrying dad’s briefcase around the playroom? Kids are naturally creative and playful, and we tend to lose that spirit as adults.

Enter the alter ego.

Today’s guest is Todd Herman, an award-winning performance expert and author, and he’s going to be sharing all about alter egos and how creating a secret identity can truly transform your business and its growth.

He shares the importance of an alter ego to achieving your vision, why totems are critical to ritualizing your alter ego, and how alter egos are actually a foundation of becoming your most authentic self. You’ll learn how creating alter egos really levels up your confidence and success in both personal and professional situations.

What’s in this episode:

How Todd’s peak performance coaching business translated from a focus on athletes to include business owners [02:55]
How Todd discovered his alter ego as a teenager struggling with his mental health [06:07]
How conversations with his clients about their alter egos helped him build his methodology [08:17]
How your alter ego is kind of like a costume that is an extension of you and how it helps you get over the hurdle of starting something new [11:23]
How your alter ego is contextual to the role you’re playing (you can have more than one alter ego) [13:13]
How multiple self theory has replaced single self theory in the world of psychology [13:56]
How the visual of an alter ego helps you achieve your vision, no matter what it is [14:44]
Self-doubt as part of the human experience [17:59]
Being honest with yourself about what you want, whether it’s starting something new or even stopping something that was previously important to you [19:46]
How to define the most authentic version of yourself [20:43]
The importance of totems (whether it’s something that you wear physically or a figurative item you “put on”) to your making your alter ego a ritual [22:46]
How the version of you now and the idealized version (alter ego) of yourself become one over time [27:24]
Todd shares how his book got made into a TV show called Alter Ego [29:58]
Todd’s advice on building relationships and community when you’re starting out as a new entrepreneur [35:16]
Todd’s current artistic curiosity [38:55]

If you’re ready to tap into your alter ego to transform the growth of your business, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/alter-egos-discover-your-super-hero-secret-identity-with-high-performance-coach-todd-herman/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

SEO for Photographers: Why You Need It & How to Get Started with Corey Potter

Tue, 12 Apr 2022 23:00:00 -0700

Does the term “SEO” give you the heebie jeebies? If so, you’re not alone! Tons of photographers neglect to optimize their websites because they aren’t sure where to start. But when you get down to it, SEO is more simple than you might think. Plus, with the right tools and resources, even the most SEO-averse photographers can get their sites ranking on Google.

In this episode, I’m chatting about SEO specifically for photographers with Corey Potter of Fuel Your Photos. Corey is explaining why SEO is so important for photography businesses and how to get started. He’s shedding some light on the best assets you can use to market your business and where you should devote your marketing energy. We’re also talking about the future of the internet and how it might affect all of us, both professionally and personally.

What’s in this episode:

How Corey found his passion for writing and sharing content in the online space [2:17]
Why Corey is a bit nervous about the turn that Facebook and other sites are taking [2:55]
What SEO is, why it’s so important for photographers, and how to get started [4:48]
Whether or not photographers should be blogging [8:26]
Which platforms you should invest your time and energy in for marketing [12:29]
The first steps towards making your website SEO-friendly and easily searchable [18:03]
Which website platform is best for SEO [20:55]
Other assets you can use to gain clients, and why it’s important to own your data [26:24]
Why you might not want to hire someone to do your SEO for you [28:23]
Why AI writing is sometimes more harmful than helpful, but how you can still use it to generate ideas [31:06]
Corey’s advice for anyone just starting out in professional photography [36:34]

If you want to optimize your website and start attracting more clients, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/seo-for-photographers-why-you-need-it-how-to-get-started-with-corey-potter/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Beyond the Body: Cultivating Self Love in Ourselves & Our Clients with Body Image Activist Teri Hofford

Wed, 06 Apr 2022 04:00:00 -0700

As photographers, we spend a lot of time interacting with the human body: posing it, photographing it, maybe even editing it. But sometimes, our feelings towards our own bodies can spill over into how we photograph others. As Teri explains in today’s episode, the trick to cultivating our own self love and empowering it in our clients isn’t to hyperfocus on the body but instead to capture our clients as whole, complex humans.

In this episode, I’m chatting about self love and liberation with inspirational speaker, award winning empowerment photographer, and body image activist Teri Hofford. She’s sharing how you can practice self love in your photography business and empower your clients to love their own bodies. We’re talking about setting boundaries as a form of self love, and Teri is explaining why we should strive to photograph our subjects as whole humans, not just their bodies.

What’s in this episode:

Teri’s passion for helping others improve their confidence and body image [2:28]
How a lack of boundaries can hurt your self esteem and sense of self love [3:32]
Understanding the root of your default behaviors and learning to say “no”[6:05]
How to create a plan before you have to turn potential clients away [8:54]
How a scarcity mindset about the future can lead to overworking yourself in the present [9:36]
Making big, scary changes in your business because you know they’re right for you [11:11]
Teri’s book about understanding body image and digging deeper into who you truly are [14:29]
How to create self portraits as an act of self love [17:12]
Why Teri took a step back from photographing clients and pivoted towards education [18:26]
Why we crave time for passion projects and then get uncomfortable when we get that time [25:05]
How to create systems for the things that are difficult but good for you [28:04]
How to address body image with clients and go into your sessions with intention [33:41]
Why “body positivity” is sometimes too focused on improving the body [39:45]

If you want to cultivate your own sense of self love and empower your clients to do the same, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/beyond-the-body-cultivating-self-love-in-ourselves-our-clients-with-body-image-activist-teri-hofford/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Family Filmmaking - Documentary-Style Family Films with Anja Poehlmann

Wed, 30 Mar 2022 01:00:00 -0700

Family photographers strive to capture a fleeting moment in time, a family as they are today before the kids grow out of this stage of life. One of the most magical ways to do that is to document a family through a documentary-style family film. While family films might seem intimidating to us photographers, they are a truly unique offering that your clients will cherish for years. And with practice, you can confidently offer family films in addition to your current photography packages.

In this episode, I’m chatting about branching out into family films with documentary-style photographer and filmmaker Anja Poehlmann. Anja is sharing how she discovered photography and filmmaking. We’re talking about what it means to be a documentary-style family filmmaker and how it can help you capture genuine moments for your clients. Plus, Anja is sharing her best advice for creating a business that’s both profitable and sustainable.

What’s in this episode:

How documentary-style family photography varies from traditional family photography [2:46]
How Anja found her passion for photography and filmmaking and then turned her passion into a business [5:07]
How to learn to make and start offering family films to your clients [7:40]
How to use your equipment during a family film session [10:34]
Where to find music you can legally use in your family films [11:39]
Anja’s idea of a “dream session” and her most memorable session [15:19]
Why business skills are just as important (if not moreso) as artistic talent [19:03]
How to create a business that’s both profitable and sustainable [22:51]

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/family-filmmaking-documentary-style-family-films-with-anja-poehlmann/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

The Power of Play: Pushing Yourself Out of Your Creative Comfort Zone with Craig Strong

Wed, 23 Mar 2022 01:00:00 -0700

Running a photography business can feel like a never ending cycle of shoots, edits, and scheduling. When you start to lose your creative spark, you have two choices: Keep going as you are or step outside of your creative comfort zone.

In this episode, I’m chatting about pushing yourself outside of your creative comfort zone with photographer and co-founder of Lensbaby Craig Strong. We’re chatting about the relationship between creativity and fear and how you can find your creative confidence by doing things that scare you. Plus, Craig is sharing his advice for new photographers looking to turn their passion into a business.

What’s in this episode:

How Craig got the idea for Lensbaby from his own experience as a photographer and consumer [3:08]
How to get started with your first Lensbaby lens [7:07]
Why we should keep looking for opportunities to experiment and play in our work [10:49]
How to find balance between your creative work and your family life [14:50]
How to shift your mindset and make self-care something you look forward to [18:25]
How to reignite your creative spark when your work starts feeling mundane [21:27]
How to find your creative voice and courage to stand out in a world where it feels safest to blend in [25:23]
Finding your flow state and using it in your work and passion projects [30:44]
Why it’s so important to force yourself out of your creative comfort zone [35:50]
Craig’s advice for professional photographers who are just starting out [39:08]

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-power-of-play-pushing-yourself-out-of-your-creative-comfort-zone-with-craig-strong/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Burn Brightly Without Burning Out : Aligning your passion, life and your business with Alice Park from NAPCP

Wed, 16 Mar 2022 03:00:00 -0700

For most of us, photography is a seasonal business. And with seasons of hustle comes seasons of burnout. When that happens, it’s best to trust the creative cycle and lean in to your purpose. When you live and work in alignment with your purpose, you’ll be amazed at all you can accomplish.

In this episode, I’m chatting with family photographer and co-founder of the National Association Professional Child Photographers Alice Park. She’s sharing how she found her passion for photography and how she finds ways to inspire creativity and confidence in girls and young women. Plus, she’s explaining why photographers should trust their creative cycles in order to avoid burnout.

What’s in this episode:

How Alice began her photography career and eventually founded the NAPCP [2:52]
How to juggle multiple businesses, a home life, and your passion projects [10:28]
How to work with your natural creative rhythm and internal clock [13:12]
Inspiring creativity and confidence in girls and young women [17:22]
How to avoid burnout, simplify your business, and protect your energy [22:38]
Making time for yourself and your passion projects [27:18]
Why photographers should invest time and energy in learning the business side of their work [30:24]
Doing the inner work and finding your true purpose in life [39:57]

For full show notes, resources, links and to download the transcript, visit our website:

https://themilkyway.ca/burn-brightly-without-burnout-in-your-photography-business-with-alice-park

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Pricing Strategies and Mindset Shifts for a Profitable Photography Business with Jane Goodrich

Wed, 09 Mar 2022 01:00:00 -0800

When was the last time you raised your prices? Many photographers are hesitant to raise their rates, but when you overcome the mindset blocks and give yourself permission to value your time, you’ll be shocked how much your business can grow.

In this episode, I’m chatting with family photographer and Picsello founder Jane Goodrich about mindset shifts photographers can make to enhance their businesses. She’s sharing her advice for pricing your services and simplifying your business. Plus, we’re chatting about her new venture, Picsello, an all-in-one software that helps photographers run their businesses and price their services.

What’s in this episode:

How to see the value in your services and price your work accordingly [4:20]
The mindset shift photographers must make in order to raise their prices [9:34]
Why so many photographers undervalue and discount mini sessions [10:54]
Why you shouldn’t try to compete to box store prices and major studios [16:05]
How to simplify your marketing and create a brand that works for you [17:56]
How charging your worth allows you to outsource the tasks you don’t enjoy [19:27]
Ways you can start treating your work like a true business [21:41]
How to start setting boundaries, even as a brand new photographer [25:53]
Jane’s new software, Picsello, for managing your photography business [27:40]

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/Pricing-Strategies-for-a-Profitable-Photography-Business-with-Jane-Goodrich/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Creating Balance & Ease in Your Photography Business with Dawn Potter

Tue, 01 Mar 2022 18:00:00 -0800

Whether you’re working with newborns, older kids, or even adults, you have to expect the unexpected. Late show-ups, last-minute additions, extreme messes–as photographers, we just have to roll with it! And while you can’t prepare yourself for everything, you can create systems in your business that help your clients get comfortable and help you maintain your work-life balance.

In this episode, I’m chatting with award-winning newborn photographer Dawn Potter about how she creates low-stress sessions for parents, babies, and herself. Dawn is sharing how she found her passion for newborn photography and how her business has changed over the years. She’s explaining how she plans low-stress sessions for both parents and babies and how she maintains a strong work-life balance.

What’s in this episode:

How Dawn found her passion for newborn photography [3:06]
How to break out of the boredom when your sessions start to feel repetitive [4:55]
Why you should find a balance between shooting for the client and shooting for social media [6:27]
How to handle criticism and “trolls” in the online space [7:46]
Why you should experiment with video content and behind-the-scenes on social media [12:17]
Why photographers should value their work and their work-life balance [17:23]
How to adapt your workflows to adjust for different scenarios with babies and families [20:07]
Dawn’s most memorable sessions and clients [25:18]
How to create a stress-free session for both parents and babies [29:40]

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/creating-balance-ease-in-your-photography-business-with-dawn-potter

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Finding Meaning in Connection with Jesh de Rox

Wed, 23 Feb 2022 04:00:00 -0800

As photographers, we’re witnesses to some of the most intimate moments in a person’s life: their wedding, their journey through pregnancy, their first tender moments with a newborn. And as humans, we have the choice every day to find, facilitate, and appreciate these moments in our own lives. The only question is whether or not you’ll open yourself up to new experiences and connections.

In this episode, I’m chatting with Jesh de Rox, photographer, writer, and cultural anthropologist behind Kindrêd meditation and Superfeel. He’s sharing how photography led him to his greater passion of understanding and facilitating human connection. Plus, he’s explaining how social media has been designed to limit us and how to break out of our addiction to our devices.

What’s in this episode:

How we’ve become addicted to and blinded by social media [4:40]
How you can create distance from social media and regain control of your life [14:10]
Why we search for meaning in online communities, whether or not it’s healthy [19:29]
How the creative process can open you up to new experiences and perspectives [22:41]
How to break out of the cycle of addiction to social media [26:27]
Jesh’s photography journey and how it led him to further self-exploration [32:49]
How Jesh used human connection to change the photography industry for good [36:15]
How to integrate the Kindrêd method of meditation into your daily life [37:44]
Jesh’s vision for sharing Kindrêd with the world [49:35]
How to create a business that feels authentic and aligned [52:23]
The value of honest conversation and self-exploration as a creative [1:00:21]

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/finding-meaning-with-connection/

Have your ticket to the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

How to Work Less, Live More, and Find Balance in Your Photography Business with Katie Lamb

Tue, 15 Feb 2022 19:00:00 -0800

It’s easy to get caught up in the day-to-day of running a photography business: schedule, shoot, edit, repeat. But most of us–myself included–didn’t start our businesses to hustle constantly. The key to avoiding the constant hustle and eventual burnout is creating systems that allow you to work less, live more, and spend your time doing what you love.

In this episode, I’m chatting with Katie Lamb, family photographer, mother of three, and mentor for passionate photographers. She’s sharing her tips for developing and sticking to your own style instead of getting caught up in the trends. Plus, she’s explaining how she’s used automation and intentional scheduling to create a business that she owns, not one that owns her.

What’s in this episode:

How Katie got her start in photography and eventually launched her own business [2:14]
Developing your own style and stay true to yourself [4:04]
Why it’s valuable to try different styles and learn the basics before specializing [5:40]
How to create a business that allows you to live the life you desire [8:15]
How to reignite your passion when you feel stuck in the daily grind [11:25]
Working smarter, not harder through automation and intentionality [14:56]
How to actually stick to the systems you create in your business [20:56]
Why your life priorities should inform your business decisions [25:25]
Taking a break from shooting to focus on other parts of your business [31:41]
How to stay consistent even when life and business get busy [32:54]

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/how-to-work-less-live-more-and-find-balance-in-your-business-with-katie-lamb/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

3 Steps To Get More Photography Clients That You Love, With Lisa Edwards from Photo Bacon

Wed, 09 Feb 2022 04:00:00 -0800

Lisa has developed a no-fail system for you to get more photography clients that make your heart sing, by simply answering 3 questions about your business.

Introduction (2:30)

Why Photo Bacon? (3:30)

Where should photographers start to get more photography clients that they want? (4:09)
Step 1: What is the benefit of what you bring, and where else do clients spend money on getting this benefit?

Step 2: What can you add to your business to bring more of that benefit to clients?

Step 3: How can you link your marketing verbiage to show how you bridge the gap?

How do you say yes to more of what you love, and no to what you don’t? (14:30)
I started cutting down on the sessions I didn’t love, and raising the prices for them. That way I didn’t have to quit cold turkey, and I was still making money from them, and I could focus on filling the gaps and getting more photography clients doing sessions I love. Eventually I was able to completely drop the sessions I didn’t love.

What to do when you’re struggling to get inquiries? (16:58)
Stop thinking of yourself as just a photographer. Rather think of yourself as a person who brings joy with your photography. Create marketing that is emotional.

How do you price yourself to create a profit? (18:06)
Confidence is key. You have to believe in the value that you bring. Then calculate the amount of money you need to make from each session.

What do you wish more photographers knew? (20:46)
Photography doesn’t define you. Rather identify who you are as a person and know you can show that value in many ways, not just as a photographer.

Lightning Round! (22:49)

What are you artistically curious about? (24:56)
I’m taking historic photos and melding them with current photos.

Discover more about Lisa Edwards
Website: www.photobacon.com
Facebook: https://www.facebook.com/photobacon
Instagram: https://www.instagram.com/lisawarehamphotography
Bio: Lisa Edwards wants to live in a world where dogs can talk and sleep isn't necessary

She's a portrait and editorial photographer at Lisa Wareham Photography, and a photographer marketing educator at photobacon.com. Her work has appeared in The Wall Street Journal, Montana Magazine, and Layers Magazine.

When she's not studying infomercials for marketing techniques, she's experimenting with lighting a scene with nothing but what's in the kitchen drawers. You can find her planning "awkward photo" charity events, exploring old speakeasies, and taking care of three tiny human beings she co-created.
Resources shared in this episode:
Competition Liquidator Method Worksheet - https://photobacon.com/milky/

The Photography Lessons That Shaped My Life and My Business, With Kelly Brown

Wed, 02 Feb 2022 04:00:00 -0800

Kelly reflects on a 17-year career as a newborn photographer and educator, and shares the photography lessons (and life lessons!) she has learned along the way.

How did you find your love for photography? (4:47)
I had to take photos around construction sites for my job as a PA, and realized I had a good eye for lines and composition. When my daughter was born, I wanted to stay home with her, and I started taking photography lessons, and within 6 months I had paying clients.

How did you find your way into education? (6:57)
As I was photographing more and more newborns, people saw my work, and wanted to know how to do it. There was a contest for potential teachers at CreativeLive that I was encouraged to enter, and I made it to the final 6. Before I could do the presentation in the final round though, I was approached by them to present newborn photography lessons in a 3-day recorded session.

How do you see your own value? (11:35)
I reached a low point in my business, where I had to sit down and write down what was and wasn’t working for me. In many ways it came down to my inability to get paid. I compared what it cost me in money and time to run my business and be away from my family I had to focus on getting paid for the time I was putting into it, compared to having a regular job.

How do you balance the passion for your client work and your personal work? (23:08)
Creating a structure for your business is the key. Knowing how much money you have to earn to cover your CODB and pay yourself a salary means you can schedule the clients to achieve that, and then structure time around that for your personal projects, without feeling guilty about it.

Advice for entering photography contests? (26:44)
A judging room is probably the best classroom you can be in, as judges have a list of topics they will evaluate. Being this thorough means you get amazing feedback. Lower marks will catapult your skill level if you see the feedback as photography lessons and go back to try and improve in those areas specifically.

Where do you find your inspiration? (30:50)
I’m inspired by light, by shape, by form – not just in photography but in any artform.

What is your dream session? (34:51)
A session where I can freely create, and that delights me. I write down all the ideas I have in my phone, and pull ideas from there all the time.

Which photography lessons do you wish more photographers knew? (37:06)
For experienced photographer: the value of what it is that they are doing. For new photographers, I wish they would be more patient with themselves and not compare themselves to others.

What is the best piece of business advice you’ve been given? (40:39)
Being asked WHY I am doing this. It made me question my reasons and focusing more on my own business.

What are you artistically curious about? (51:39)
Installation art

Discover more about Kelly Brown
Website: https://kellybrownonline.com
Facebook: https://www.facebook.com/kellybrownLPP
Instagram: https://www.instagram.com/kellybrownphotographer/
Bio: Kelly Brown is a newborn & portrait photographer, in Brisbane Australia. Since launching her first business Little Pieces Photography in 2004, Kelly now owns and operates The Baby Summit, Newbornposing.com, The Rise International Photography Awards, Spine Street Studios, Kelly Brown Online, and a growing property portfolio. Kelly’s reputation as a creative professional with commitment to quality has seen her named a Canon Master in Australia, Canson Infinity Ambassador and Graphistudio Ambassador.

Creating Photography Packages That Feed Your Artistic Soul (and Your Wallet!) with Maria Arellano

Wed, 26 Jan 2022 06:00:00 -0800

Today Maria shares her philosophy on creating photography packages that ensures her business is profitable, her clients feel pampered and her artistic soul is fulfilled.

Introduction (3:32)

Tips on being organized (5:52)
I have ADHD, so being organized is really hard. I recommend the book “The One Thing”. I try to remember that just because something is urgent, doesn’t mean it’s a priority. I choose one theme for a day: “Marketing Mondays”, “Finance Fridays”, etc. I also put non-negotiables onto my schedule first.

How have you structured your fine art photography packages to be both profitable and rewarding? (16:40)
Editing - I started physically setting a timer to limit the time spent editing each image. I also started editing from further away and not zooming in so close, rather focusing on impact.

I also structured my photography packages so I could charge well and have less clients, and give each client more quality time. I know exactly what my max clients per months are.

How many images do you provide? (25:43)
20.
My standard photography package includes an 8x8 album for $1800, and then digitals for $700 more. You can overdeliver in other ways than just providing more photos. You can perfectly prepare your clients for their sessions by creating structures in your business to best serve them. I create regular videos to keep the excitement levels up. It’s not about the number of pictures they get. There are clients out there who want a one-stop shop.

How do you draw inspiration when you’re feeling low? (32:47)
When I am planning the session with clients, I ask them to write down how they want to feel when they see their images. I draw inspiration and motivation from their answers and strive to create that for them. I always try to create at least one “goddess image” or a set of images I do just for myself.

What is your process when you have a new idea? (39:03)
I get a lot of ideas from music videos. These artists can take the story of a whole movie into a 3-minute video. I then see how I can take that video and translate it into one image, one photo that tells the whole story. I keep idea lists in Pinterest and on Youtube, and find that those ideas influence the end products I deliver.

Lightning Round! (42:02)

What are you artistically curious about? (47:48)
I want to make documentaries about the women that I photograph and how it changes how they see themselves.

Discover more about Maria Arellano

Website: http://www.maribellaportraits.com
Tiktok: https://www.tiktok.com/@maribella_portraits
Youtube: https://www.youtube.com/c/MaribellaPortraits
Instagram: https://www.instagram.com/maribella_portraits

Bio: Maria Arellano is a Fine Art Photographer who has a successful studio in Houston, Texas. She has been a photographer since 2015 and specializes in creating portrait artwork for families who want to be a part of the artistic development of their portraits.
Her specialty is children's fine art and women's portraiture. Whether in the studio or outdoors, Maria emphasizes the value of a great portrait experience, artistic portraiture, and fine luxury products.

Resources shared in this episode:
The One Thing Book - https://the1thing.com/

The Creative's Roadmap: Creating a Vision For Your Life and Your Business with Lisa DiGeso

Wed, 19 Jan 2022 05:00:00 -0800

You are the hero of your own story.

In today’s very special 100th episode we’re gonna be talking about creating a vision for your business and for your life. It has almost nothing to do with photography specifically but everything to do with you and your mindset.

We often forget we have the power over what we let into our lives, and what we tolerate. We have the opportunity to design how we spend our days, who we spend time with, how we react to situations, how we show up in life.

We often forget we truly have the power to change things

Today we chat about creating a vision for your business and life. There’s a saying that goes you can’t get to where you want to go unless you have a roadmap to get there.

Everyone has a very different definition of success. In this interactive episode, I’m going to have you pause it and write down (or copy below) the question, and then take the time to answer it for yourself. The goal is that by the end of this episode you will have a very solid vision and why that will help propel you through the next year.

Let's dive in :)

What part of my business and my life is really working for me right now?
What part of my business and my life is not working for me right now?
Where in my life am I leaking energy?
Where are the areas in my life that are bringing me joy?
What does success look like for me?
Where in my business or my life am I self-sabotaging?
How am I going to notice and be aware I am self-sabotaging and what am I going to do about it?
What could I do that could make every week amazing ?
What would my best year look like?
What is my big why? (my reason for having my photography business or the reasons I want to achieve my goals?)

I'm hoping that diving deeply into yourself and asking yourself some deep questions, will help you create that road map so you know exactly where you want to go.

If you haven’t already make sure you download our planner https://themilkyway.ca/yearly-planner

Discover more about Lisa DiGeso and the Milky Way

Website: https://themilkyway.ca/
Facebook: https://www.facebook.com/photographyresource
Facebook Group: https://www.facebook.com/groups/thejoyfulphotographer
Instagram: https://www.instagram.com/milkywayfun/
Youtube: https://www.youtube.com/channel/UCO2bV3uOR73lHJqqacdNzqA

Bio: Lisa DiGeso is the owner of Milk & Honey Photography and founder of The Milky Way - a photographer’s resources. Over the past 12 years, she’s photographed over 1,200 newborns and helped over 21,000 students through online classes + retreats.

Take The Leap – Submitting Your Images for Critique While Prioritizing Newborn Safety – with Cara and Steph from APNPI

Tue, 11 Jan 2022 20:00:00 -0800

Newborn safety should never be compromised for the sake of a pose. Cara and Steph talk about keeping your littlest clients safe while still challenging yourself as a creative newborn photographer.

Introduction (3:36)

What is APNPI? (6:45)
We started APNPI because there was very little training available specific to newborn photography. Our cornerstone is newborn safety and we now support photographers to be safe, to be skilled and work on their businesses.

How to get started with APNPI and what can you expect from membership? (9:43)
Our safety course is the first thing you gain access to, and once you pass the evaluation, it will open the pathway to learning. You submit images for review to ensure you meet the evaluation criteria, and then later you can apply for accreditation if you have an above average skill level in a certain aspect of newborn photography. You can also get a designation via merits received through courses, contests, etc.

Why is it important to submit your work for review? (16:13)
You have an emotional connection to your work, and you have to find a way to separate yourself from it. It is your artwork, but it isn’t you. You cannot process critique if you’re so personally attached to it. There is truth in every critique, and whether you accept all or some of it, it will push you to become better, whether you want to or not.

Mistakes people make when submitting images for review (22:04)
Lack of cohesiveness and lighting errors.

Any success stories you’d like to share? (23:53)
We had a student who was struggling to pass the evaluation. She revealed that she had a degenerative vision condition that was making it hard to see errors in lighting, but once we took extra time to review this with her more intensively, it was a lightbulb moment for her.

What advice do you have for beginners to be educated in newborn safety? (27:28)
Take a newborn safety course from practitioners who work in pediatrics and have expertise with newborns. Also, listen to science and their concerns. Know that sometimes the damage that you can cause is not something you can see, or that happens right at or after a newborn session. Don’t let your ego or desire to master a pose get in the way of newborn safety.

What is the one piece of advice for something starting with newborn photography (35:10)
Identify your business goals – decide what income you want to earn, and how many hours you want to work, and then decide on your business model.
Also, experiment and have fun and create your own look.

Discover more about Cara & Stephanie - APNPI
Website: http://apnpi.com
Facebook: http://facebook.com/apnpi
Instagram: https://www.instagram.com/apnpi
Bio:
Stephanie Robin is a physiotherapist, photographer, and co-founder of APNPI Inc. Stephanie was named Canon Canada's preferred newborn and baby photographer and was awarded Photographer of the Year by NAPCP in 2011. She holds many image competition titles from various rounds of competition through NAPCP and her work has been featured commercially by Canon Canada and JardHus Norway.

Cara started a part time photography business back in 2005 photographing pets and weddings, while teaching high school math and science during the day, and running the school photography club in the afternoons. A few years later that she fell in love with Newborn Photography. She earned her Accreditation in Newborn Photography with the PPOC in 2012, and in 2017 became a co-founder of APNPI along with Stephanie Robin.

Resources shared in this episode:
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7758610/

Defining Success and Setting Goals for Your Business (and Yourself!) with Jai Long

Wed, 05 Jan 2022 04:00:00 -0800

Setting goals – clear and challenging ones – can only happen after you have clearly defined what success means to you. And that can be negatively influenced by your own limiting beliefs. Business coach Jai Long, touches on some of obstacles creatives face when shaping their lives and businesses.

Explain your approach of being both successful and having an aligned mindset (2:54)
Neither hustling nor being passive are good for your business. Hustling is just like running on a treadmill – going faster still won’t get you anywhere. You have to get off and walk to success.

How do you manage you mind when you tend to self-sabotage (4:38)
Identify the feelings you have, and then dissect why you are feeling that way. Control the inputs in your life, by surrounding yourself with positive people, and limiting negativity, so you can better serve your client with the output you create.

What is a limiting belief, especially when setting goals? (7:22)
It is a belief that will stop our growth and our progress. The easiest way to overcome this is to find a way to break through that ceiling and prove to yourself that something is possible.

Has your enneagram influenced the way you do business? (12:49)
I ask my employees to do theirs, because that way I know how to manage them best, and what motivates them.

Tell me about the 6-Figure Business Map (16:57)
I teach this course to give creatives a cheat sheet to applying all the superpowers they already have as creatives in a way to make their business thrive. I teach them to lean more into the things they can do well because they can outsource the things they can’t.

Do you have a success story to share? (25:25)

What does success mean to you? (28:30)
The willingness to do and to fail.

How do I manage overwhelm when I have to make changes to my business? (31:53)
Overwhelm is the killer of all dreams. Start by setting goals and writing them down, then work backwards. But only one thing at a time. For every little thing you do, ask whether it brings you closer to the goal.

How do you let yourself enjoy multiple businesses or passions? (36:32)
If business is as creative as we think, then why can’t we be creative with what we do? It’s naïve to just choose one thing and think we will be creatively fulfilled for the rest of our lives. A ship doesn’t sink just because you aren’t on it – you can own multiple ships.

Lightning Round! (38:15)

What are you creatively curious about? (40:28)
I am going to be writing a book.

Discover more about Jai Long
Website: https://jailong.co
Facebook: https://www.facebook.com/jailong.co/
Instagram: https://www.instagram.com/jailong.co/
Bio: Business Coach helping photographers sail towards their success. Featured in Forbes, Junebug, Hello May, Together Journal, Rangefinder 30 rising star.
Resources shared in this episode:
Make Your Break Podcast - https://omny.fm/shows/make-your-break/playlists/podcast
Milky Way Yearly Planner - https://themilkyway.ca/yearly-planner/

Daring Greatly - Dealing with Criticism as a Creative with Lisa DiGeso

Wed, 29 Dec 2021 05:00:00 -0800

Have you ever suffered from an artistic identity crisis or received hurtful criticism about your art that left you struggling with your confidence as an artist?

In this episode, we chat about a lightbulb moment we had by reminding ourselves that it’s not the criticism that matters, rather how we handle that criticism that does.

Dive into this episode to learn more :)

Serve and Deserve: How Your Money Personality Could Be Impacting Your Photography Business with Denise Duffield-Thomas

Tue, 21 Dec 2021 15:00:00 -0800

Denise is known for her ability to help women charge premium prices, release fear and blocks around money and create first-class lives.

I was lucky enough to meet Denise in-person at a retreat a few years ago and I loved her take on dropping the need to "hustle."

If you've struggled charging a price that would allow you to be profitable, or get stuck in feeling like "being nice and pricing" are somehow related, you NEED to tune in to this episode!

Discover more about Denise Duffield-Thomas
Website: https://www.denisedt.com
Facebook: https://facebook.com/denisedt
Instagram: https://www.instagram.com/denisedt

Bio: Denise Duffield-Thomas is the money mentor for the new wave of online entrepreneurs who want to make money and change the world. She helps women charge premium prices, release the fear of money and create First Class lives.

She’s a lazy introvert, a Hay House author and an unbusy mother of 3. She owns a rose farm and lives by the beach in sunny Australia.

Resources shared in this episode:
Her books https://www.denisedt.com/books
Lucky Bitch, Get Rich, Chillpreneur
Money Bootcamp Course- https://www.denisedt.com/bootcamp
Sacred Money Archetypes Kendall Summerhawk - https://sacredmoneyarchetypes.com/
Money Archetypes -https://s.denisedt.com/smaquiz
Marie Folio - https://www.marieforleo.com
Randi Buckley - Boundaries for Kind People - https://www.randibuckley.com/healthy-boundaries-for-kind-people
Leoni Dawson - https://leoniedawson.com/

Choose Your Own Adventure: Effective and Authentic Social Media Strategies for Your Photography Business - with Tyler McCall

Mon, 13 Dec 2021 11:00:00 -0800

If you are someone who struggles on how to make social media work FOR your business...vs sucking you into a blackhole of endless scrolling, and you need a little permission to show up as yourself, this episode with Tyler McCall is for you!

How can we manage our social media authentically?

It takes a different approach. I call it the creator mentality versus the consumer mentality. Get into the creator vibe mentality of "I'm using these platforms, to find my dream customers, connect with people, build community, have conversations, using the foundation of it is creating really great content. It needs to be the right content for your audience at the right time. And doing that consistently is what's important.

How do we take a social media Sabbatical?

You have to get your nose out of your phone and the air pods out and be present. Even if you just delete the apps from your phone for the weekend, or, the holidays. Just practice that presence and look for opportunities where you can tell a story or an experience you could elaborate on that is inspiring and you can share with the world. You can still have content going up multiple times a week on social media, just use a scheduler and repurposed content.

How do we know whose advice to take on running an online business?

Ask yourself, am I making these decisions on my own, or am I letting someone else make these decisions for me? I think there's a difference between seeking out information and a proven process or system that you can implement in your own business or getting coaching from someone who has a proven track record and can help get you where you want to go. That's very different than being in an environment where it really seeds a lot of self-doubt about what you're doing

How can you reignite an Instagram profile?

It's really important to think about who our ideal follower is and what kind of content they want from you. Then we can start creating content that is personal and connects with other individuals and provides some kind of value and helps them in some way. It is either educational, inspirational, aspirational, beautiful or entertaining. When we think about why someone would follow us and then what they want to get out of following us, then we can let that start to influence our content strategy.

What are you currently curious or artistically curious about

Christmas cookies!

Discover more about Tyler McCall
Website: https://onlinebusinessowner.com
Facebook: https://www.facebook.com/tylerjustinmccall
Twitter: https://twitter.com/tylerjmccall
Instagram: https://www.instagram.com/tylerjmccall

Bio: Tyler J. McCall is the founder of OnlineBusinessOwner.com and host of The Online Business Show podcast. Since 2015, Tyler has helped thousands of entrepreneurs start and grow thriving online businesses they love through his digital products, virtual workshops, coaching and consulting, and in-person events. Before going full-time with his digital business, Tyler worked as a community and political organizer and non-profit director. He is based in Chicago, IL where he lives with his husband Eric.

Resources shared in this episode:
Tyler's Podcast The Online Business Show: https://www.tylerjmccall.com/podcast

Vendor Relationships in the World of Newborn Photography Props - A Chat with Trae Bohlen from Devoted Knits

Tue, 07 Dec 2021 13:00:00 -0800

Discover more about Trae Bohlen

Website: www.devotedknits.com
Facebook: https://www.facebook.com/devotedknits
Facebook Group:https://www.facebook.com/groups/devotedknitsvip
Instagram: https://www.instagram.com/devotedknits/

Bio: I love the prop industry and have been knitting and creating for newborns since 2010 with my knits being worn by both of Kelly Clarksons babies and featured in USWeekly, Entertainment Tonight and People.com. I coined the term "bump blanket" and made the first one back in 2011 and it just exploded. I am so thankful for this industry, and this opportunity to use the talents God gave me to help others businesses thrive.

Resources shared in this episode:

Subscription boxes https://www.devotedknits.com/subscription-boxes

Photography Business without Burnout: The Keys to Setting Yourself up for Sustainable Photography Success on Your Terms with Jenna Henderson

Tue, 30 Nov 2021 13:00:00 -0800

I'm not sure if you can relate, but I am a people-pleaser by nature, which often leads to overbooking, undercharging and…ultimately burnout.

In this episode, Jenna and I chat about the link between confidence and our ability to detach our identity from our business and also, getting SUPER clear on our why.

Jenna shares some of the keys to setting yourself up for a sustainable (and profitable) business… based on YOUR terms.

And this week's episode on the Art & Soul Show is PERFECTLY timed to go along with the yearly planner!

Our annual free planner for photographers is ready for you!
https://themilkyway.ca/yearly-planner

I hope it helps you as you reflect on what worked well (and maybe 'less well') in 2021 and to make some big plans for the year ahead.

As we like to say, "Have a plan. Have a life."

Discover more about Jenna Henderson
Website: https://www.jennaclicks.com/
Pinterest: https://www.pinterest.ca/jennaclicks/_created/
Instagram: https://www.instagram.com/jennahendersonphoto/

Bio: Jenna Henderson is a film wedding photographer + business coach, with more than 16 years experience in the photography industry. She's a permission-giving fixer who's all about helping women to confidently create a business on their terms. Jenna is a Tennessee native, wife of 16 years, and mom to two young boys.

Resources shared in this episode:
Boundary Boss Terri Cole - https://www.terricole.com
Core Values worksheet - https://jennahenderson.mykajabi.com/offers/mkUUU5gA

Reclaim Your Time - Using Automation Strategies to Create a Profitable and Sustainable Photography Business with Colie James

Tue, 23 Nov 2021 19:00:00 -0800

Colie joins me today on the podcast to talk about building a profitable and sustainable photography business.

We talk about automation + reclaiming your time with strategy and streamlining.

She also shares the benefits of doing automation early in your business so that you create the time and space to either work more ON your business or spend that quality time with your family that you are missing.

Discover more about Colie James
Website: https://coliejamesphotography.com/
Facebook: https://www.facebook.com/ColieJamesPhotography/
Instagram: https://www.instagram.com/coliejames
Bio: Colie James is a family filmmaker and photographer educator based outside Boulder, Colorado. In addition to making art that reflects the reality of parenthood, she helps family photographers create businesses that are sustainable and profitable.

Why Photography Matters - Remembering the Importance of What We Do with Russ Jackson

Tue, 16 Nov 2021 22:00:00 -0800

Discover more about Russ Jackson
Website: www.russjacksonphotography.co.uk
Facebook:https://www.facebook.com/russjacksonphotography
Instagram:https://www.instagram.com/russjacksonphotography/
Bio:
With 20 years of experience in photographing families, children, and newborn babies, Russ is considered one of the most experienced portrait photographers in the U.K. Russ has been teaching studio lighting and the art of newborn photography for the last seven years and regularly teaches at events and symposiums around the world. He is known for his relaxed and easy-going approach to teaching. Russ runs Russ Jackson Photography, a successful London portrait studio with his wife Val.

Resources shared in this episode:

Russ Jackson Academy https://www.russjacksonacademy.com/

Profit Over Hustle - The Importance of Being a Profitable Photographer with Tanya Smith

Tue, 09 Nov 2021 19:00:00 -0800

Discover more about Tanya Smith
Website: https://www.profitableportraits.com
Facebook Group: https://www.facebook.com/groups/tanyasmitheducation
Instagram: https://www.instagram.com/tanyalsmith.photography

Bio:
Tanya has been a women’s portrait photographer since 2011 and fell in love with how a boudoir session can change the way a woman sees herself.
She has a background in corporate banking and sales, but still, she tried to figure everything out on her own. After years of struggle, she started investing in her education and worked with mentors and took courses. She is constantly learning everything she can about running a successful boudoir business. She has grown her studio to bring in mid-6-figures in sales, and her average sale has grown to over $4900 per client.

Since 2017, she has been mentoring and coaching other boudoir photographers one-on-one who want to grow their business. Her online business course, called The Profitable Boudoir and Portrait Academy (PBPA) has helped hundreds of portrait photographers from all over the world, in every genre, grow and scale their own business

Resources shared in this episode:
Simple Sales Calculator - https://www.profitableportraits.com/simple-sales-calculator

The Secrets Behind a Successful Husband and Wife Photography Team with Christina Merez

Tue, 02 Nov 2021 19:00:00 -0700

Newborn photographer Christina Merez shares how her and husband Carlos make it work as a husband and wife photography team. From roles to boundaries to styles – there is a lot to unpack about this special dynamic.

Introduction (2:27)

How did you and Carlos become a husband and wife photography team? (3:02)
Carlos was looking for a new job, and when we added up all the costs of daycare, etc. it was actually expensive for him to go back to work, so I suggested he help with my photography.

What are your roles in the job? (4:19)
We determined that I was best at shooting, and he is amazing at assisting on set, putting babies into poses, and he also does all the editing.

How did you figure out editing that fits both your styles? (7:07)
I sat down and explained my creative vision to him until we have now developed a unique style.

Do you have business boundaries in a husband and wife photography team? (9:07)
Yes, we have been able to keep things separate. We were older when we met, so as a couple we have been able to communicate better and stay in our roles in the business.

What is your client workflow (12:33)
We used to have a prep guide, but found that people don’t read it. So now we focus on having a phone call and just letting people know what to expect the day of the session.

How long did it take for you to be confident in shooting newborns? (15:43)
About 3 years to feel good about our work. Once you have sessions consistently, that is when you learn the most, because you learn something at every session.

What is your go-to tip to get toddlers to cooperate in newborn sessions? (18:59)
I ask them to help me with small things and they start realizing that they are the big brother/sister and will be more inclined to help with baby too.

Do you have a client closet? (22:14)
Yes, we have dresses for new and expecting moms. They love that they don’t have to go shopping and everything they need is at the studio.

What is your favourite newborn pose? (24:36)
We are well known for our bowl shots, but it’s limited. On their back on the beanbag is my favourite because I can get so many different looks from it.

What do you do when baby gets fussy? (26:40)
Wrap! You can still get variety by showing legs and arms.

Do you have any funny stories from a session? (28:29)

What is your business selling structure? (29:29)
We do full IPS with newborns, but do mainly digitals for sitters with the option to purchase print products.

What do you wish you knew starting out? (32:10)
Don’t buy everything you see! Buy the right thing, not the cheapest.

Speed Round (34:44)

What do you wish more photographers knew? (37:08)
As long as you don’t quit, and you keep practicing, and you invest in education, you will get better and busier.

What are you artistically curious about? (38:51)
Lighting

Discover more about Christina Merez
Website: www.ccmerazphotography.com
Facebook: www.facebook.com/ccmerazphotography
Instagram: www.instagram.com/ccmerazphotography
Bio:
We are Cristina and Carlos a husband and wife photography team. We started photographing newborns in 2013, and opened our first very small studio in February 2016.

In 2018 we started to received mentoring/teaching inquiries and did a few 1:1. That same year we also got invited as speakers at HPP (Hispanic Professional Photographers).

Since 2019 we have had the opportunity to teach at workshops in Mexico, City, Guadalajara, Costa Rica and El Salvador,

Asked & Answered: How to capture authentic photos of your own children with Lindsey Shedd

Tue, 26 Oct 2021 19:00:00 -0700

Asked from Caroline is Chicago

Hi Lisa!

My biggest struggle is photographing my own kids. They want to just ham it up for the camera, make silly faces or run at me or climb all over me. They literally don't forget that I am there. What advice do you have that I can create connection and mood when they just want to be goofy and act up for the camera?

Answered! Have a listen! (1:26)

Discover more about Lindsey Shedd

Facebook: https://m.facebook.com/LindseySheddPhotography
Instagram: http://www.instagram.com/linds_shedd

Bio: Lindsey is a mama to half a dozen amazing kiddos. She loves all things photography and can't seem to learn enough! Her style is children's documentary and fine art. She has been published and has won numerous photography contests. She loves to tell a story through her work and through the eyes of her children. She uses color, composition, atmosphere, and the candidness of child play to convey a story to the viewer.

Photography Marketing … From The Heart with Julie Christie

Tue, 19 Oct 2021 19:00:00 -0700

Too many people think that creative entrepreneurs have to struggle with photography marketing. Julie Christie dispels that notion with thought-provoking, actionable tips to align your photography marketing and business processes with your own heart and personality.

Introduction (2:25)

How do you realize your worth as a photographer? (4:15)
I don’t like the saying “Charge what you’re worth”. Attaching your photography price to your self worth can be messy. The work we do is not priceless – it has a value, and it can change over time. Dig really deep into your money blocks, understand them, then put time in to minimize them.

How to price yourself profitably right from the start? (10:40)
Understand positioning – what it is about you or your brand that is a deal clincher for your ideal client? If you can think how you are better, it will help you psychologically put a good price on it. Also remember that it’s not about price – it’s about profit. You can charge a low price, but then don’t give away too much.

What are the 3 biggest photography marketing tips that you can implement right away? (21:11)
1. Nurture the relationships you already have. Give your clients an amazing customer experience.
2. Have and use an email list
3. Create and use key content

How do you make the business side of photography enjoyable? (30:42)
It happens when you create a business that aligns completely with your personality. When you start out, take a few personality tests and become really self-aware, and then build a business for YOUR personality.

Where do you start creating a photography marketing campaign? (34:48)
People will need to go on a journey and have touch points with you before they book you, so visibility is so important, and campaigns will give that buzz around your business. Decide what you want to achieve in the next quarter, build a campaign around that and focus all your energy on that one campaign.

What is the biggest lesson you’ve learnt in your business? (41:57)
Simplicity – to not over-complicate things.

Speed Round! (43:27)

What are you artistically curious about? (46:16)
I’m always curious about people.

Discover more about Julie Christie
Website: https://togsinbusiness.com
Facebook: https://www.facebook.com/JulieTogsinBusiness
Instagram: https://www.instagram.com/togsinbusiness/
Bio:
Julie Christie is a teacher, photographer and marketing geek who inspires and empowers photographers to become heroic marketers for their own business. She's also a lover of cheesy jokes and rum cocktails. Her idea of heaven is chilling on the couch with a full-size German Shorthaired Pointer on her lap.

Resources shared in this episode:
Playing Big - Tara Mohr - https://www.taramohr.com/
Denise Duffield Thomas https://www.denisedt.com/
Jen Sincero - https://jensincero.com/
Boundry Boss - Terri Cole - https://www.terricole.com
Dare to Lead - Brene Brown - https://daretolead.brenebrown.com

Masterclass - https://togsinbusiness.com/campaignclass/

Balancing Motherhood and Your Photography Business with Ashley Freehan

Tue, 12 Oct 2021 19:00:00 -0700

You don’t have to choose between being a good mother or a good business owner. Ashley shares strategies on balancing motherhood while still running a profitable and sustainable photography business.

Introduction (2:15)

What is the key to avoiding burnout? (2:56)
Self-care. Everyone needs some blank space, time for just you. It has to be something you intentionally seek, it won’t happen automatically.

Advice on handling distractions (7:37)
Give your kids the 4 things they need ahead of time, and they will give you the time you need. 1. A present and hands-on mom
2. Positive attention
3. Positive control
4. Boundaries and routines

How do you handle mom-guilt when balancing motherhood and your business? (13:18)
First acknowledge the guilt. Then identify the priority in that moment. Then check the guilt (and whether it is true) against the priority. Lastly, replace the guilt with thankfulness. Give yourself the same advice you would give to a friend.

How do you embrace the season you’re in and stay in your lane? (18:13)
“If you’re not content where you are right now, you’re not going to be content where you’re going.” Also, instead of being jealous of where someone else is in their journey, use it as inspiration and fuel to energize yourself.

How do you get your work done while having kids home for extended times? (23:06)
Having systems and routines will not stifle your creativity – it will create the space and time for you to be more creative. Balancing motherhood and business means that I have to do time blocking for work, family and personal.

What do wish you knew starting out? (26:52)
You have to love business more than photography. You have to invest in yourself before you believe in yourself.

Speed Round! (28:57)

What are you currently artistically curious about? (30:33)
Adding video to sessions.

Discover more about Ashley Freehan
Website: http://thepurposegathering.com
Facebook Group: https://www.facebook.com/groups/purposegatheringmamas
Instagram: https://www.instagram.com/thepurposegathering
Bio:
Ashley Freehan is a multi-passionate mompreneur. She is a business and motherhood coach, brand photographer, podcaster, wife and homeschooling mama saved by grace.
She is passionate about helping mom photographers take their business from a side hustle to a profitable and sustainable business, BUT without sacrificing their sanity or their family in the process.

Resources shared in this episode:
Her masterclass - https://thepurposegathering.com/productivity

Earn More Without Working More – The Simple Sales System with Annemie Tonken

Tue, 05 Oct 2021 19:00:00 -0700

A good system in your photography business is one that allows you to maximize your profits while making the best use of your time and talents. Enter: the Simple Sales System, a revolutionary way to run a profitable, sustainable business that you love.

Introduction (2:25)

What is the #1 mistake people make when creating systems? (3:46)
People over-complicate what a system is. A system is simply a repeatable, efficient workflow. The better you get at systems, the less thinking you have to do, you make fewer mistakes and you give a more consistent experience to your client.

How do you find time for organization? (6:19)
There is a misconception that you have to do everything yourself. Someone else may be able to do a task faster, more efficiently, and with less mistakes, which can make it cheaper than doing it yourself. Lean into the things you are good at, and outsource and automate the rest.

How did you overcome the mindset of “to earn more you have to work more”? (9:33)
After my divorce, I had to provide for my family, and I had to make more money without spending more time. So I mapped out the IPS process and figured out which aspects made it work so well, and then figured out how to do those things in an automated or remote way. That is how the Simple Sales System was born.

With your Simple Sales System, do people just order prints and albums online? (17:34)
Pic-time approached me when they saw I was making more money using their gallery software than their other family photographers. I shared my system with them and they then created a marketing automation based on it. So now the system to order products is really user-friendly and presented in a beautiful way.

How do you keep yourself from burning out as a photographer? (22:55)
The little things that need to get done take up so much of your time, but those are not the things that make your business great, like connection with clients, or the photos you make. Always be on the lookout for the next thing you can get off your plate.

How do you stay on track with systems you create? (25:39)
First and foremost, get a CRM.

How do you move past not knowing your numbers and creating a business you can be proud of? (28:35)
Give yourself grace – there are many businesses out there at this stage. But knowing your numbers will enable you to make decisions that make your business successful.

Other than the Simple Sales System, you also teach “Revenue on Repeat”. Tell us more. (32:09)
I found myself in a situation where I couldn’t work for a few months, and I needed to stabilize my income. I realized that a membership model where people pay a monthly fee towards their session was beneficial for both me and my client.

Do you have any success stories to share? (38:18)

Speed Round! (40.52)

What are you creatively curious about (44:36)
How other people run their businesses

Discover more about Annemie Tonken
Website: http://thiscantbethathard.com
Facebook Group: https://www.facebook.com/groups/thiscantbethathard
Instagram: https://www.instagram.com/thiscantbethat
Bio:
Annemie Tonken is a North Carolina-based family photographer, co-founder of The Family Narrative conference, and host of the top-rated photography business podcast, This Can’t Be That Hard. Her secret superpower is systems, which she believes hold the key to sustainability. She’s on a mission to help photographers systematize the business side of their businesses, so they can get back to doing what they love (and making a real living doing it).

The Importance Of Checking In With Your Inner Child, with Fine Art Photographer Tara Mapes

Tue, 28 Sep 2021 08:00:00 -0700

Growing up in nature with a mom who inspired and nurtured her creativity, Tara has developed a signature style as a fine art photographer that has clients clamouring for her art.

Introduction (3:05)

How did you become a fine art photographer? (7:50

Were your children your inspiration? (12:40)
Not specifically. My son is not the path to my creativity – he just opened the door to it.

What is your process for new ideas? (16:28)
I write out my shoot idea, then build on that with props, accessories and location scouting. I do a dry run first so I’m not under pressure at the shoot.

How do you attract clients who wants quality of art over quantity ? (19:45)
I don’t offer any traditional photos sessions like family sessions in the park or seniors or weddings. When people come to me, they want a piece of art, not a package.

Where do you source your fine art outfits? (24:56)
Sometimes I work with designers on custom outfits, and sometimes I buy on Amazon, or I buy themed couture.

What do you do with the outfits once you are done? (27:10)
I keep them in my storage units.

Tell us about your ancestry art (30:10)
They are aimed at men mainly because of the strong lighting, and I base the styling on their heritage.

How many images do you include? (32:22)
5 images for fine art, and 1 for composites.

Do you have a set process for every client? (32:46)
Yes, they reach out with their theme. Then I will style clothes, then accessories, then the location.

Where is you your dream shoot? (34:34)
Hollywood, because they have all the costumes and locations already there.

How much personal work do you do? (36:14)
About every 2 months.

What do you wish you knew when you started out ? (40:26)
Everything I have been through allows me to identify with the people that I teach today. I wouldn’t change anything, as it would change who I am today.

Speed Round! (42:04)

What are you currently artistically curious about? (43:20)
Animation

Discover more about Tara Mapes
Website: https://store.taramapes.com
Facebook: https://www.facebook.com/enchantedeyecreations
Instagram: https://www.instagram.com/enchantedeyecreations
Bio: Tara is an artist, photographer and educator. She began her photography journey a little over 10 years ago. As she grew and others expressed an interest in learning her editing style and photography techniques, she began sharing her knowledge via tutorials and recently released a masterclass this year.

Resources shared in this episode:
Mararte Workshop: https://www.facebook.com/mararteworkshop
Fairyshop https://www.facebook.com/fairyshopbyszilvia
Princess and Frog Boutique https://www.facebook.com/Princessandfrogboutique
Anna Triant Couture https://www.facebook.com/AnnaTriantCouture2015
DuchessA https://www.facebook.com/Duchesssaa
Stella Maris https://www.facebook.com/stellamaristutu/
Little Dreamers https://www.facebook.com/littledreamerstutus
My Masterclass: Painterly Pro Masterclass: https://painterlypro.thinkific.com/courses/intro

Asked & Answered: Ways to tell when it's time to fire a client with Sarah Gupta

Tue, 21 Sep 2021 21:00:00 -0700

Asked from Emily in Austin

Dear Lisa
At what point do you call it quits on a client? This client booked a session with me when I very first started. She is very short and delayed with correspondence. She isn't excited about this session at all, which in turn isn't making me excited. All she has told me is that she wants a photo of the men on her husband's side and that they are very hard to photograph and hate pictures.

We had to reschedule once due to weather, and I've been grasping at straws trying to get answers out of her for what else she wants from this and it's been really hard. The session is coming up yet she hasn't responded yet, even though I've asked twice now. . She was a previous client when my prices were very very cheap and I'm feeling like she doesn't value my time or my talent as a more advanced photographer. What would you do in this situation?

Answered! Have a listen! (3:39)

Discover more about Sarah Gupta

Website: http://www.sarahguptaphoto.com
Facebook: @sarahguptaphotography
Instagram: @sarahkossakgupta

Bio: Sarah lives in Rochester, Minnesota with her husband, son, and many furry kids.

She is a natural light photographer who uses dark and light contrasts to create depth. Sarah is attracted to the light, which was used by painters of the golden age.

In 2017 she became a Click Pro and in 2018 a Click & Company mentor and instructor. In 2019, Sarah released her first eBook: The Art of The Photograph.

Currently, Sarah is running a re-occurring workshop in collaboration with Click Photo School that is titled, Beauty In The Unexpected.

Asked and Answered: Do I have to choose a photography niche? with D'Ana Joi Spencer

Tue, 14 Sep 2021 19:00:00 -0700

Asked from Claudia in Oregon

Dear Lisa
I love photography, I love doing boudoir, newborn photography, and family sessions too. I keep hearing that I should just pick one and become the go-to person or expert for that, but that just makes me feel sad and I feel like I would just get bored. Can I still be successful if I don't pick a photography niche?

Answered! Have a listen! (3:18)

Discover more about D'Ana Joi Spencer

Website: https://joi-knows-how.com/
Facebook: Joi.Knows.How
Instagram: @joi.knows.how

Bio: D'Ana Joi, who goes by her middle name “Joi,” is a multi-passionate, educator, community builder, and content creator. She believes having many passions is a gift, not a burden, and she’s on a mission to rewrite the narrative around “choosing one thing” being the only path to success.

Through her content, live workshops, and online community, Joi teaches creatives how to make friends with focus, overcome overwhelm, and step into their Multi-Passionate Mastery.

She's had articles published nationally in Mantra Wellness magazine and has been a guest educator for the Showit community. Her email list has grown to 1,500 subscribers, and you may have even seen her welcome email featured on Flodesk for its 64% open rate and clever subject line!

8 Signs You’re Heading for Photography Burnout – with Lisa DiGeso

Tue, 07 Sep 2021 19:00:00 -0700

Photography burnout is caused by a culmination of daily stress, whether it be work, life, not enough alone or creative time, or doing work that just isn’t meaningful to you. Burnout is not about giving too much of yourself, it's about trying to give what you do not possess.

Today we chat about the signs that you are approaching burnout and what to do to avoid it.

1. Your to-do list feels like a mountain (6:46)
Simplify your work and when you are going to do it. Pick your Top 3 tasks and schedule them for the week. Give yourself permission to not get everything done perfectly.

2. You are utterly exhausted (7:39)
Rest is essential to restore our creativity, to create balance and to fuel us as humans. Check in with how well and how much you are sleeping. And when you are tired, everything feels more stressful and overwhelming. How is your nutrition? How about hydration?

3. You have stopped creating just for yourself (9:00)
When I get stuck in the rut of client work, I stop creating what I love, and doing personal projects. The quickest way to get me out of a place of creative photography burnout is to learn something new from someone who inspires me, or to cruise Pinterest for something that sparks my interest, or to do a model call.

4. Your inner mean girl is in the front seat and fear has taken the wheel (9:48)
Are you talking to yourself like a friend or are you in full on bully mode, picking yourself apart? When I let fear take the driver seat, I freeze. I stop creating, I stop doing all the things that light me up, and I get stuck.

5. You are too accessible (10:18)
You need to have boundaries and set expectations for clients as to when you will respond to messages, and when you will be working.

6. You’re comparing yourself to highlight reels on the Internet (10:44)
We forget that behind those perfectly curated feeds is someone who isn’t perfect. So if you need to turn it off, or just not watch those that might be particularly triggering, it is totally ok.

7. You’re not having any fun (11:30)
Get back in touch with what lights you up in a non-work way. Learn something new, join a club, plan time with friends. Life is no fun when it’s all work.

8. Everything feels like a chore (12:16)
A tell-tale sign of photography burnout for me is my attitude and how spicy I am. When I’m tired, cranky, and not my best self, I know it’s time to book less, charge more, and rest more.

Discover more about Lisa DiGeso and the Milky Way

Website: https://themilkyway.ca/
Facebook: https://www.facebook.com/photographyresource
Facebook Group: https://www.facebook.com/groups/thejoyfulphotographer
Instagram: https://www.instagram.com/milkywayfun/
Youtube: https://www.youtube.com/channel/UCO2bV3uOR73lHJqqacdNzqA

Bio: Lisa DiGeso is the owner of Milk & Honey Photography and founder of The Milky Way - a photographer’s resources. Over the past 12 years, she’s photographed over 1,200 newborns and helped over 21,000 students through online classes + retreats.

Mind Your Mind: Mindfulness for Creativity with Heidi Hope

Tue, 31 Aug 2021 09:00:00 -0700

Tending to both your business and your creative mind, and having both thrive, can be challenging for photographers. Heidi shows how practising mindfulness for creativity and love of self will result in a higher state of consciousness.

Introduction (3:47)

Advice on exploring multiple passions (6:15)
Your purpose isn’t one thing, it’s a tapestry of things. It’s unique to you, so tap into that place of power, and bring it into anything you’re doing.

Overcoming your fear of pivoting (12:40)
Learn how to listen to your inner voice, and discern what is fear holding you back that should be pushed through. Mindfulness for creativity comes though meditation.

How do you manifest, according to the laws of attraction? (14:59)
Have a clear intention and elevated emotion. You may have to trick your body – if you can put your body in a state of joy and gratitude, the chemical reaction will follow.

How does shadow work tie in? (18:25)
The more I was in an elevated state of consciousness, the more my shadow side was showing up. For me to get past this point of transcendence, I had to face all of that.

Which daily habits will achieve mindfulness for creativity? (29:34)
Start with meditation. Use an app, or use any method that aligns with your beliefs. It’s about finding stillness.

Advice on letting things go, evolving, and allowing change. (34:06)
Set a small boundary. It doesn’t have to be closing your business - it could just be something small like only taking 2 sessions a week.

Strategy to avoid burnout (42:32)
Write down every minute that goes into a session. Then look at your schedule, and put your personal and family time in first, then schedule sessions with remaining time.

Speed Round (45:13)

What are you artistically curious about? (48:17)
Writing

Discover more about Heidi Hope
Website: www.heidihope.com
Instagram: @heidi_hope @newenglandphotocollective
Facebook: @heidihopecreative @photographerrising @newenglandphotocollective

Bio:
Artist and Photographer Heidi Hope Guerard achieved international recognition with her whimsical and ethereal backdrops for children. Heidi is a multi-passionate entrepreneur founding multiple businesses while continuing public speaking and mentoring with a focus on education in the arts. Heidi currently photographs out of Rhode Island while hosting international photography workshops and public speaking to inspire and uplift creatives.

Resources shared:
The Big Leap Book - https://hendricks.com/resources/big-leaps/the-big-leap/
Joe Distenza - https://drjoedispenza.com/
The Shadow Effect (Debbie Ford): https://debbieford.com/
Gabby Bernstein - https://gabbybernstein.com/
A course in Miracles - https://acimi.com/
Calm (https://www.calm.com/)
Headspace (https://www.headspace.com/)
Insight Timer (https://insighttimer.com/)
Superhuman Walking Meditations App (https://www.superhuman.app/)

Say Yes to Scary Things – Getting Started in Family Films with Sarah Krieg

Tue, 24 Aug 2021 09:00:00 -0700

Making family films can be an intimidating venture when you’re just starting out, but in today’s episode, Sarah Krieg inspires us with her bold and fearless passion for new experiences.

Introduction (4:17)

How do you pair your love of filmmaking with your family sessions? (11:52)
I’m a storyteller, and some parts of the story just can’t be told with just photos. At every session, I just hit the record button once I get the photo, and I get little 1-minute family films of the family authentically engaging, laughing, and being themselves.

Were you trained in branding photography? (15:43)
Gosh no! But I say yes to things, even if they scare me.

Lesson you learned in making family films (20:12)
The biggest mistake is to be so afraid that you never do it. It’s a foreign language when you start. But you have to force yourself to keep trying. Keep learning. Don’t worry about it being perfect.

Advice for overthinking and taking ourselves so seriously (26:04)
Push yourself to grow, but don’t take yourself too seriously. Make a safe space for yourself where you can just create and where it’s ok to make mistakes and for it to be messy.

How do your variety of life experiences guide you in life? (30:17)
It’s a pattern of me saying yes to experiences. I’m not a planner, but I trust if I fail I will fall back on something else.

In your busy lifestyle, how do you get it all done? (34:05)
I just accept that my family life can be a mess at times. It is what it is.

What do you wish you knew when just starting out? (38:32)
I wish I knew that I didn’t have to be someone else, and that I bring something unique to the table.

What is the most fun project you’ve worked on? (40:11)
Just recently I shot music video for Peanut Butter Jams, a kids’ band, because they saw my stop-motion work with my son. I love when people want to collaborate and build on something that I had done. I also love all my personal projects.

Speed Round! (43:09)

What are you artistically curious about? (48:20)
What it would be like to work on a big movie set.

Discover more about Sarah Krieg

Website: www.sharedshutter.com
Instagram: https://www.instagram.com/sharedshutter
https://www.instagram.com/sarahkrieg

Bio: Sarah Krieg is a Commercial photographer/filmmaker out of Southern California who is passionate about honest storytelling and never taking herself too seriously. Sarah has created video content for brands big and small including Motherly, Buzzfeed, Scary Mommy, Huggies and more.

In addition, Sarah, along with her husband Dan, launched the Shared Shutter photography podcast earlier this year.
Sarah was named one of the top 100 female photographers to watch in 2020 and has been published in Click magazine and This Detailed Life Magazine.

Resources shared in this episode:

The Year of Yes Book - http://theyearofyesbook.com

Capturing the Magic of Motherhood - Maternity Photography with Ashly Collins

Tue, 17 Aug 2021 09:00:00 -0700

Inspired by her own struggles with pregnancy, Ashly has niched to maternity photography only, and has become an expert in finding, and creating, the magical moments of maternity for moms. Bring your tissues for this episode!

Introduction (4:15)

How did you discover your love for maternity photography? (5:57)
I know how hard it can be to get and be pregnant, through my own struggles. My goal is to always make a mom feel magical, because I know how special that time is.

How did you niche down to doing only maternity photography? (7:26)
I kept fighting it! But I was drawn to it continuously, and the more I pursued it, the more it loved me back.

What has been your favourite shoot and why? (8:24)
I did a maternity photography session for my friend who had gone through IVF after losing a baby. Nothing will ever change the way that photoshoot made me feel.

How do you balance having a client closet while staying profitable? (12:34)
If there is an expensive piece I really want, I will bank some sessions to be able to afford it. I see it as an investment. I consider the durability and how many sessions I can get from it. I also consider how the outfit makes me feel, and how it inspires me.

Who are your top vendors to shop from? (15:39)
Sew Trendy, Myrtle & Moss, Reclamation and Flutter. They are all amazing women in the industry.

How do you deal with partners who aren’t into the session? (17:31)
I don’t give them another choice! We also play a lot, and I give silly prompts. At worst, I ask the partner to just give me 5 minutes, as Mom deserves that.

How do you find your voice? (23:04)
Take 5 minutes at each session to shoot just for you. Share sneak peeks of what you want to shoot more of.

What is your dream session? (24:52)
Anything at Joshua Tree.

How do keep yourself from burning out? (25:25)
I have to turn it all off. I don’t look at photos, and I keep away from photography groups. I gravitate to books and music to decompress.

Website: www.ashlycollinsphotography.com
Facebook: https://www.facebook.com/AshlyCollinsPhotography
Instagram: https://www.instagram.com/ashlycollinsphotography

Bio: Ashly is exactly what you think, and nothing you expected. She has a kind heart, a sailor's mouth, and the skills of a magician. Real magic. Not illusions. She values her photography community, and her clients and works tirelessly for the betterment of both, fueled by the power of finding beauty in the everyday.

Shopping
https://www.sewtrendyaccessories.com
https://myrtleandmoss.com/collections/all/products/pre-order-the-original-inspired-gown-golden-brown
https://www.wearereclamation.com/
https://www.etsy.com/ca/shop/FlutterDresses?ref=simple-shop-header-name&listing_id=745150347
Books
https://www.elizabethgilbert.com/books/big-magic
https://hendricks.com/product/the-big-leap
https://stevenpressfield.com/books/the-war-of-art

Everyone Deserves To Have Their Story Told - Photographing Children with Special Needs with Iris Hu

Mon, 09 Aug 2021 10:00:00 -0700

Photographing children with special needs happened organically for Iris Hu, as parents were drawn to her natural, unposed way of documenting connection between family members. She shares her approach to family photography with us today, deeply connecting it to her “why” as a photographer.

Introduction (4:40)

How did you find your voice as a documentary-style photographer (6:08
It started with my own wedding – I discovered the photojournalistic style then. I never marketed my own business as such, I am just naturally drawn to the little moments that happen in families. Photographing children with special needs happened organically as parents came to me because traditional posed sessions have never worked for them.

Why is it important to educate yourself to be able to work with all families (10:08
I believe love is love. Every family is different, and they have their own story and their own look. My passion is to photograph good times and difficult times for all families because everyone is worthy of having photos of their lives. When I am photographing children with special needs, I especially strive to capture how parents comfort those kids, even when they can’t use physical affection.

How do you help families enjoy themselves when photographing children with special needs? (17:20)
I don’t come into the session with a shot list, so I’m never stressed about getting a specific shot. I thus set the tone of the session, staying calm and relaxed, and parents echo that. I still direct them into a specific area to explore, but then just document the moments that happen naturally. I also give directions to parents, and leave it to them to communicate that in the best way to their kids.

What do you do when connections are harder to find? (20:13)
Changing the scenery almost always works. Otherwise, if one kid is having a tough time, I will give them time to settle and focus on other connections in that time.

How do you find unique and magical locations (23:05)
I am very environment inspired. I often let clients choose a place that is meaningful to them. If they need help, I scout places around their house that I haven’t shot at before and we explore and have an adventure – that is an authentic family experience in my mind.

Advice for finding your voice as a photographer (28:00)
Know your why – for me it is all about feeling, and I want to bring families back to that moment when they look at their photos. Also, find your own voice – don’t just follow the trends.

What would you tell yourself as a beginner photographer? (31:56)
I would say to not to get the 24-70 zoom lens! I saved up a long time, but then realized I preferred prime lenses.

Speed Round (33:18)

What are you artistically curious about? (35:11)
Shooting with film, and videography.

Discover more about Iris Hu

Website: http://lightbyiris.com
Facebook: http://facebook.com/lightbyiris
Instagram: http://instagram.com/lightbyiris

Bio: Iris has been awarded the 30 pro award from the Lifestylephotographers association, recognized as top 25 Lifestyle Photographers in 2020, and 3 diamond awards from the Wedding journalist photographers association.
She is a click pro master in the click pro-community, the hello creative artist through hello storyteller community, and rated 1 of the top 9 lifestyle photographers in Nashville through peerspace.com.

Resources shared in this episode:
https://en.wikipedia.org/wiki/The_Hitchhiker%27s_Guide_to_the_Galaxy

Embracing Your Multi-Passionate Creative Self with D’Ana Joi Spencer

Tue, 03 Aug 2021 10:00:00 -0700

With the overwhelming majority of business leaders telling you to niche down, multi-passionate creative and entrepreneur D’Ana Joi Spencer offers an alternative view, where you can be creatively curious and see so much more possibility for yourself and your business.

Introduction (5:16)

Advice for people seeing being multi-passionate as a negative (11:40)
It starts with self-acceptance: your talents are a gift, not a burden. Don’t repress your passions. Your audience is perfectly capable of keeping up with you doing more than one thing, provided you present them with confidence.

What if you are feeling pressure to niche down? (14:53)
Relax into knowing that at some point you will organically arrive at your niche, but you don’t have to make one choice right from the beginning.

How to manage time as a multi-passionate (21:09)
I use Asana for day-to-day tasks. Having that structure actually gives me more freedom. I also operate under a 90-day season of focus, and audit the results at the end.

How to use social media as a tool and not a distraction (26:15)
We each need to take ownership over how much media we are consuming. There is a fine line between creating and consuming content. I schedule content out in advance, and then just delete the app. It forces me to think of other ways to connect.

How to nurture your artistry without being overwhelmed (32:45)
First thing I do is to unplug. Then I journal my 3 small victories at the end of every day. I focus on what I HAVE accomplished, in stead of what stayed undone. It helps with the overwhelm. Lastly, try a braindump organized by project, and then organize the project after that.

How to deal with imposter syndrome (38:36)
As a multi-passionate I often find myself thinking “How dare I try this.” To fight this, I evaluate the validity of my feelings and gather proof of the opposite – look at your testimonials, your compliments, etc. Ultimately, imposter syndrome will never leave you – so just wear it like a backpack and carry it up the mountain.

How to get out of a creative rut (43:55)
Sometimes instead of scheduling more things you feel you should be doing, you really just need to rest. Also change things up: rearrange your schedule, redecorate, switch up your energy, get moving physically.

What do you wish you knew when you started out (52:07)
I wish I was more confident with sales, and felt safe receiving money. I felt I had to just give everything away, especially as a woman of colour.

Discover more about D'Ana Joi Spencer
Website: https://joi-knows-how.com/
Facebook: Joi.Knows.How
Instagram: @joi.knows.how

Resources shared in this episode:

Joi's e-book, Finally Focused https://www.finally-focused.com/e-book

8 Ways to Get Out of a Creative Rut with Lisa DiGeso

Tue, 27 Jul 2021 09:00:00 -0700

When you are in a creative rut and you’re having an artistic identity crisis, our 8 tips will help you get rid of that self-doubt and confusion.

Artistic confidence does not come from external validation like thumbs up and likes. It comes from creating work that you truly love and align with.

Although it is easier to try to fit in than to stand out, it’s important that you create art to feed your soul, rather than art to fit in. Here are some ways to break out of that creative rut.

Tip 1: Stop taking yourself so seriously (6:00)

Tip 2: Nourish your creativity (7:00)

Tip 3: Let yourself take bad photos (7:43)

Tip 4: Stop putting so much pressure on yourself to create and produce (8:11)

Tip 5: Look for inspiration in unusual places (8:38)

Tip 6: Rest (9:14)

Tip 7: Take action (10:03)

Tip 8: Learn something new (10:16)

Discover more about Lisa DiGeso and the Milky Way

Website: https://themilkyway.ca/
Facebook: https://www.facebook.com/photographyresource
Facebook Group: https://www.facebook.com/groups/thejoyfulphotographer
Instagram: https://www.instagram.com/milkywayfun/
Youtube: https://www.youtube.com/channel/UCO2bV3uOR73lHJqqacdNzqA

Bio: Lisa DiGeso is the owner of Milk & Honey Photography and founder of The Milky Way - a photographer’s resources. Over the past 12 years, she’s photographed over 1,200 newborns and helped over 21,000 students through online classes + retreats.

Finding your Artistic Voice with Fine Art Photographer Shannon Squires

Tue, 20 Jul 2021 09:00:00 -0700

Shannon and I explore how to niche down as a fine art photographer, and stay true to your artistic vision while still servicing a client market.

Introduction (4:32)

How do you define a fine art photographer? (5:38)
When you have full control over the creative process and vision, and your clients trust you to create a piece of art.

How long does it take you to edit each piece? (6:41)
Composite pieces can be 8-15 hours. My studio fine art edits are typically 60-90 minutes.

How do you balance wanting to create fine art while still having lots of clients? (7:17)
When you show your fine art pieces, that is what clients will expect.

Where did you find your love of photography? (10:40)
I went to art school and was into fashion photography. I eventually specialized in child and family photography, and I started doing model shoots for children’s boutiques.

How did you strip away everything else to just niche? (15:42)
I only posted images that I wanted clients to book me for. Then they hire me specifically because I’m a fine art photographer.

What is your process when you have a new idea? (18:45)
I have a sketchbook where I write and sketch my ideas. Sometimes they sit there for hours, or for years!

Do you always know where you’re going to take your images? (19:51)
Yes, when I take a photo, I’m already pre-editing it!

How do you find your artistic voice? (21:23)
Stay authentic to who you are. Trends will come and go, and if you follow them all, you will always blend in and never stand out.

How do your Imagination Sessions work? (25:54)
I talk to clients about their story and their reason behind their art piece. I photograph all the images I need for the composite in an hour with them. My flat fee includes a 16x24 print. I don’t sell the digital files for composites.

How does styling, light and location play into the end product? (31:45)
They are the pillars of what I do. My clients trust my vision, and that starts with my client closet. I’m obviously fully in control of light and location.

About print competitions (32:56)
It’s a way to motivate me to great, and an incentive to show my clients that I’m a true fine art photographer. The feedback from many reputable competitions teaches me to fine-tune my images.

What would be your dream shoot? (36:36)
Probably somewhere in Italy or Greece, with fabulous dresses, perhaps with real animals.

Where do find inspiration when you’re stuck in a rut? (37:37)
I push myself to keep going. I also enrol in masterclasses and listen to the stories of other creatives outside my genre.

What do wish you knew starting out? (40:08)
More about business. I didn’t know my CODB when I started.

Speed round! (42:55)

What are you artistically curious about? (44:36)
Underwater photography

Discover more about Shannon Squires

Website: https://www.shannonsquiresphotography.com
Facebook: https://www.facebook.com/shannonsquiresphoto
Instagram: https://www.instagram.com/shannonsquiresphotography

Bio: Shannon grew up in a small town in Nevada. From a young age art was always something she enjoyed, and she would spend hours drawing or creating art in some form. As her love for photography grew, as did her portfolio, which she submitted to The Art Institute of Seattle. Which earned her a scholarship. After 2.5 years in Seattle, she graduated with an associate degree in commercial photography.
Shannon loves to teach and share her long journey with peers, and can be found teaching both online and in-person around the country through various other forums.

Break the Rules! The Key to Creative Photography with Joanne Widart

Tue, 13 Jul 2021 09:00:00 -0700

Overcoming the fear of failing creatively starts with building your own self-esteem. A true artist, Joanne Widart speaks to the process of creative photography and how she finds inspiration to empower women in her art.

Introduction (3:58)

How do you break the rules to create art? (4:53)
I’m like a child. Children are outside of their comfort zone all the time and they’re not afraid to fail. I’m not focused on the result - I enjoy the process. Don’t generalize the failure – identify exactly what went wrong and fix that.

How do you build creative photography sessions into your schedule? (9:01)
I book a creative photography session every month, complete with a mood board and a make-up artist. I try new lighting techniques, new posing, etc. I always learn something.

Overcoming your fear of being creative (13:51)
It’s like playing, and my photography tools are my toys. The real fear is the fear of being different, and the fear of being criticized.

How do you deal with criticism? (17:31)
Criticism from other photographers is often a mirror for their own shortcomings. I remind myself now that it’s not my business what everyone else thinks of me.

How did you find your passion for women’s portraits? (18:53)
It’s a slow and long process. I started in landscape photography, then moved to self-portraits. I started doing portraits when family members asked me to photograph them with their newborns. Now, I feel like I empower myself through empowering other women – it’s like a mirror.

What is your biggest inspiration? (20:12)
I don’t just have one thing, I have different levels. I think about mood, colours, light and intention. I don’t photograph what I see, I photograph what I want to see.

Do you play music when you photograph? (22:34)
No, I use music when I’m finding inspiration, but when I edit, I actually watch movies.

What are you artistically curious about? (23:51)
I’d like to work with a bigger team of creatives.

What challenges have you faced personally and professionally? (25:27)
My biggest challenge was to develop my self-esteem and self-confidence.

What advice do you have for brand new photographers? (27:12)
Calculate your overhead costs and make sure you cover that. Don’t overspend on props. And be kind to yourself.

What is your next creative photography project? (30:35)

Discover more about Joanne Widart

Website: https://www.joannewidartportraits.com
Facebook: https://www.facebook.com/joannewidartportraits
Instagram: https://www.instagram.com/joannewidartportraits

Bio: Joanne is a Belgian portrait photographer, an educator and a speaker based in Luxembourg. She is known for her elegant and modern women portraits. Her images are bold, dynamic and stylized.

Over the last years, Joanne won several awards such as the Overall Photographer of the Year 2017 and Digital Art Photographer of the Year 2017 in the Newborn and Portraits Show (UK), the 1st prize at Rangefinder Family Photography Awards in maternity category in 2018 (USA), winner of the 14th Julia Margaret Cameron Award for Women Photographers in Black and White Category in 2019 (Spain), and received some Gold distinctions in 2020 at the Societies of Photographers (UK) and at the International Federation of Photographic Art. She won the second place at WPPI second-half 2020 in maternity category and won the 1st place in studio maternity category, 3rd place in Fine Art category and in the top 10 in nude maternity category at the Maternity Photo Awards.

Connective Storytelling Photography … No Business Needed! with Lindsey Shedd

Tue, 06 Jul 2021 05:00:00 -0700

You can be a photographer creating storytelling photography without taking on clients. Lindsey Shedd shares how she uses her own kids to tell stories filled with movement, connection and atmosphere.

Introduction (4:21)

How did you discover your love of photography? (4:43)
After my 3rd son was born, I wanted to capture the bond and friendship that my boys share.

Do you take on clients, and do you feel pressure to do that? (5:40)
Not anymore. I pour my energy and focus into learning as much as I can about storytelling photography, and encouraging and teaching others along the way.

How do you use movement, atmosphere and connection in your storytelling photography? (8:33)
These elements all work together to bring the story to life. Elements like rain, snow and fog can also turn an ordinary photo into an extraordinary piece of art.

What is you biggest influence and inspiration? (9:33)
My kids. But I particularly love Norman Rockwell and Ansel Adams.

Do you have unusual places you find inspiration (10:22)
I frequent antique shops to find vintage trinkets that light up my creativity.

How do you get it all done, making the time to learn and edit. (11:35)
I don’t get it all done. I give myself pep talks to say that’s ok. That said, I do a lot of late nights with coffee!

Do you feel pressure to be posting on Instagram all the time? (12:30)
Yes! I have studied the algorithm, and the more you post, the more engagement you get, especially when you act with humility.

Do you feel pressure to show up in stories too? (14:15)
Yes, the more you can connect with your audience and show who you are, the better I can show them how much I appreciate them.

Do you always know where you want to take an image in editing? (15:43)
An image that speaks to me, and conveys emotion, even if it isn’t technically perfect, is the one I’m going to spend time on editing.

Do you edit to music? (17:03)
I like classical piano music. But I can also put on worship or oldies!

What is your favourite image and why? (18:33)
A picture of my son playing guitar next to a pond. The atmospheric elements created such a tranquil and peaceful mood.

What would be your dream location to shoot at? (20:27)
A farm with lots of trees and animals.

How do you discover your own voice? (21:19)
Shoot for you. Capture the world through your eyes, and with your vision, without falling into the trap of comparison.

What is your presentation about in the Family Retreat? (23:01)
Storytelling photography from the heart – my goal is to help photographers tell a story, create a composition that will make an extraordinary photograph, and elicit genuine emotion and expression from young children.

What do you wish you knew starting out (24:02)
Don’t be so hard on yourself and don’t expect perfectionism.

What are you artistically curious about? (26:48)
Street Photography

Discover more about Lindsey Shedd
Facebook: https://m.facebook.com/LindseySheddPhotography
Instagram: http://www.instagram.com/linds_shedd
Bio: Lindsey is a mama to half a dozen amazing kiddos. She loves all things photography and can't seem to learn enough! Her style is children's documentary and fine art. She has been published and has won numerous photography contests. She loves to tell a story through her work and through the eyes of her children. She uses color, composition, atmosphere, and the candidness of child play to convey a story to the viewer.

Resources shared in this episode:
https://themilkyway.ca/2021-family-retreat/
https://hellostoryteller.com/product/the-art-of-storytelling-with-lindsey-shedd/

The Art of Photography – Capturing Life in an Artistic Way with Sarah Gupta

Tue, 29 Jun 2021 09:00:00 -0700

Sarah Gupta approaches the art of photography with the wisdom of the painters who inspire her and creates fine art photography pieces that use simplicity, colour, light and depth to evoke strong emotions from viewers. Come and take a glimpse into her artistic process.

Introduction (5:02)

Setting boundaries in your business (6:49)
Focus on what makes you happy. I take a select few clients per year, and I focus on my voice as a photographer, my style, and my vision. For my clients and I, it’s not about the price, but rather about the art of photography.

When your kids don’t want to be your muse anymore (9:44)
When no one is having fun because you’re just trying to keep up with social media, and you’re not present in the moment anymore, it is time to stop.

Advice for those people who are struggling to slow down and tune in to the beauty (12:55)
Live simply and simplify your life. Take a step back, and use your eyes, and just focus on one thing about a scene that you like.

How your art of photography uses colour to enhance a mood (15:11)
I use colour in a therapeutic way, to make my viewers feel the same emotions I am in the moment. But I also use it manipulatively, to enhance a subject that I want to pull out in a frame.

Who are your biggest artist influences (19:10)
With artists like Frederic Church, I follow his simplistic style, rather than his architecture genre, Leonardo da Vinci at one time focused only on details. I also like depth and perspective, like John Singer Sargent, whose work is all about dramatic pulls of light and dark. And of course, much of my fine art reminds me of Vermeer. A lesser-known favourite is Carlton Alfred Smith who paints everyday life.

Advice to move past being in an artistic rut (25:18)
Again, simplify your life. Put yourself in situations, in light, or with subjects, that you don’t usually shoot.

What is your favourite piece you’ve ever created (29:41)
It’s a photo of my son on my husband’s shoulders, just connecting with each other and with nature. Everything fell together – my heartstrings, what mattered to me, and the light.

How to move past being bogged down artistically by client work (31:10)
I make sure to take 3-4 shots that can be an art piece, that are not part of the typical shot list. That way there’s a part of me in every session.

What do you do for fun when you’re not shooting? (36:00)
I’m an equestrian!

What do wish you knew when you started out? (40:34)
I put too much pressure on myself to keep up and emulate other photographers. I wish I could tell myself to not even look at anyone else, that the art of photography is about just photographing for myself.

What are you artistically curious about? (42:12)
Landscape photography

Discover more about Sarah Gupta

Website: http://www.sarahguptaphoto.com
Facebook: @sarahguptaphotography
Instagram: @sarahkossakgupta

Bio: Sarah lives in Rochester, Minnesota with her husband, son and many furry kids. She is a natural light photographer who uses dark and light contrasts to create depth. Sarah is attracted to the light, which was used by painters of the golden age. In 2017 she became a Click Pro and in 2018 a Click & Company mentor and instructor. In 2019, Sarah released her first eBook: The Art of The Photograph. Currently, Sarah is running a re-occuring workshop in collaboration with Click Photo School that is titled, Beauty In The Unexpected.

Resources shared in this episode:

https://themilkyway.ca/2021-family-retreat

It's a Zoo! Photographing Kids and Pets in Fun, Whimsical Portraits with Andrea Martin

Tue, 22 Jun 2021 09:00:00 -0700

Andrea Martin is known for photographing kids and pets together in gorgeous, intimate, and whimsical portraits. Today she reveals how she sources animals, creates portraits safely, and also how she supports community over competition.

Introduction (4:30)

How did you get started photographing with kids and pets? (5:02)
I was never allowed any pets other than a cat as a child. Since we now have animals, I started adding them into my own family photos, and then expanded that to my clients.

Do you live on a farm with tons of animals (6:45)
No! I live in the suburbs, but I have a big yard. I have 5 ducks, a pig, 4 dogs, 2 bunnies, 2 guinea pigs, 2 geckos and 2 turtles right now! And 4 kids, it's a zoo!

What advice do you have to keep everyone safe when photographing kids and pets? (7:32)
I first make sure the kids have been around animals before. I also make sure that the animals I photograph can not be hurt easily by kids, and they won’t hurt kids (they are often the clients’ own pets). I use my son as my assistant to be able to control the animals and help pose them.

What are your favourite animals to work with? (10:15)
Always the ducks! But it’s often seasonal, like when there are lambs around.

Where do find animals if you don’t have your own? (11:12)
Just typical networking! Someone I know through daycare had a petting zoo. And one of their babysitters own a bunch of exotic animals. I also do casting calls for specific animals to use in sessions. Sometime I also take website adoption pictures for the humane society in exchange for using an animal in a shoot.

As a busy mom of 4, how do you get it all done? (12:53)
You can’t! My husband has been able to help, but overall, you have to just prioritize. I schedule as much as I can, but usually just wing it! The house can wait!

What is the number one question you get asked about your photography? (14:38)
It’s always “Where do you get your animals?”! And “Are these animals all yours”, and “Do you live on a farm”.

What would you say would be your dream session? (15:33)
I would love to travel and photograph kids and pets in all different countries around the world.

Advice on building friendships with other photographers (16:20)
When I started, there were no workshops around, so I would reach out to a few photographers asking for advice. Some were incredibly rude and hateful and made me feel awful about contacting them. But some people were amazing, and one person even mentored me.

What do you wish you knew just starting out? (20:33)
I spent a lot of time comparing my work to established and experienced photographers. It was making me depressed because I didn’t have to skills to compete yet. I wish I knew to compare myself to myself, not to others.

What are you artistically curious about? (24:08)
I want to learn studio lighting.

Website: www.andreammartinphotography.com
Facebook: https://www.facebook.com/AndreaMphotography
Instagram: https://www.instagram.com/andreamartinphoto

Bio: Andrea is a child and family photographer In WV who specializes in shooting children with animals.
Andrea's accolades include
* Looks like film children photographer of the year 2019
* Nacap 1st and 2nd place children's category winner
* Featured on Bored Panda, My modern Met, and Good housekeeping

Resources shared in this episode:
https://themilkyway.ca/2021-family-retreat
https://www.egilphoto.com

The World Needs Your Lens: How to Stay Motivated and Inspired in Your Photography with Kelly Goggin

Tue, 15 Jun 2021 07:00:00 -0700

Family photographer Kelly Goggin tackles the tough parts of being a photographer in this inspiring interview filled with many laughs, but also deep moments of examining self doubt, burnout, and how to stay motivated through the ebbs and flow of the creative process.

Introduction (4:26)

How did you find your style? (5:14)
If we learn to use style on social media like a dictionary of a language people are speaking, we don’t have to master every single word in the dictionary to be a proficient speaker. You don’t need to master every single trend or technique to be an amazing creator.

Has photography always been your passion? (11:06)
I started out burnt out. I thought I had to do what everyone else was doing, and take every job. I took the time to be quiet and zone in on the things I love and am passionate about, and that set me alight.

How do you style your session and do you have a client closet? (16:42)
I carry a closet for women, and then newborns up to size 6T. I also use Style and Select. I created a lookbook for families if they want to use my clothing.

How to infuse sessions with connection? (20:43)
I tell my clients that we are going to pretend we’re going to shoot a movie about their family, and they are actors, and responsible for showing the world the family’s story.

Key tips to ensure motion and emotion happens (22:44)
1. Like your clients
2. At the beginning of the session and after I just observe the family and see how they interact.
3. I use prompts and not poses.

What is your go-to prompt that encourages emotional connections? (28:02)
For kids, I put them on mom’s lap, ask them to touch mom’s jaw, then ask mom what her favourite thing is about that child. There will be lots of emotion from both sides to capture.

How do have grace with yourself and set boundaries (31:30)
When you can’t take a break, is when you need to. I ask myself, what would be the worst thing that would happen if I don’t answer that email or return that message. If it’s not the world falling apart, walk away.

How to stay motivated when you feel stuck (36:24)
I get stuck when I lose my message. That often happens when I start comparing in stead of looking forward. So if you’re stuck, the best answer to how to stay motivated is to just do it anyway! If you’re scared of something, run to it.

What has been your favourite session and why? (41:13)

Speed round questions! (48:00)

Discover more about Kelly Goggin

Website: http://www.kellygogginphotography.com
Facebook: http://www.facebook.com/kellygogginphotography
Instagram: https://www.instagram.com/kellygogginphotography

Bio:
Kelly began her company 8 years ago with a simple goal: To capture beautiful memories for people NO MATTER how much they made. I believe that everyone’s story is precious, and it is my job to tell that story through our time together and the beautiful art we create.
The company has grown from 10 clients to over 300 annually and I am so honored to be a part of something this huge in southwest Florida.
She has shot for over 2500 different people, over cities and states, and has won many honors like Top 10 in Photography Contests such as Shoot& Share, Features in Jackie Acosta’s Blog, member of ApNPI, and even taught in the Milky Way Online Retreats.

Resources shared in this episode:
https://styleandselect.com

The Painterly Effect – The Creative Process of Fine Art Photography with Emily Williams

Wed, 19 May 2021 13:00:00 -0700

Emily Williams is known for creating a painterly effect in her photos, making her a sought-after fine art family photographer. She talks to us today about inspiration, style and creativity.

Introduction (3:58)

How has studying art impacted you as an artist? (5:03)
In art lessons, we learned about light, shadows and composition. As a photographer, those lessons all came back to me.

Is there a genre you are drawn to? (6:40)
I draw inspiration from just walking around a gallery and seeing works of art.

Do personal projects fuel your creativity? (7:43)
Yes, it’s important to do something for your own creative soul to stay refreshed and then give it back to your clients.

Are you doing fine art work for clients? (8:53)
My clients come to me specifically for my fine art style, so I can edit “regular” family photos with the painterly effect.

How did you find your painterly effect style? (11:02)
My painting background has influenced me to edit in a painterly style. I’ve also had inspiration from photographers.

Tips for having your own kids pose for you (13:58)
The more fun we can make it, the less awkward it will be.

What is your approach in pulling personality from kids? (17:24)
Give kids their space, and use a longer lens if needed. Let them be themselves, and you don’t need to pose them.

Do you have vision for a photo before you start editing? (19:48)
If I styled something, yes. But for client work, I just try to enhance the beauty that is already there.

Do you edit to music? (21:48)
Yes, or even a TV show.

What is your process when you have a brand new idea? (22:51)
I always jot down ideas I have on my phone, which I refer to when I have time for a creative shoot. I scout a location, decide on wardrobe, then find a model.

How do you feel styling, light and location play into the work you create? (24:01)
Lighting is the foundation of a photo and the most important to me.

Tell us about the location of “The Girl in the Window” on your Instagram feed? (25:40)

Where do draw creativity from when you are stuck and uninspired. (27:26)
When I feel uninspired, it usually means I’m burnt out. I then take some time off and spend time with my kids and in nature.

How do you keep your client work fresh? (30:17)
It may feel repetitive to you but for every client, your work for them is fresh.

Which Photoshop tool could you not live without? (31:52)
The Curve tool – I use it most of the time!

What, where and why would be your dream shoot? (32:44)
A shoot on the beach in Iceland.

Who has been the biggest inspiration and influence on you as an artist? (33:51)
My art teacher, Elena Shumilova, and photographers like Ansel Adams and Margaret Bourke-White

What do you wish you knew when you started out? (35:09)
Have patience and have fun with the process.

What are you artistically curious about? (36:43)
Film photography

Discover more about Emily Williams

http://www.instagram.com/emwillphotos
http://www.emwillphotos.com

Bio
Emily’s journey to photography really began over 25 years ago as a young child when she started oil painting classes. Learning how colors and shadows/light work together to create art helped form how she captures and edits her images today.
After her oldest son was born she bought her first DSLR in hopes of capturing every milestone. She spent years studying and practicing different techniques until finally, she took the leap to start offering her photography services to others. It became her passion to create beautiful photos for her clients to cherish!

How to Show Up Authentically - Social Media Strategies for Photographers with Elena Ringeisen

Tue, 18 May 2021 18:00:00 -0700

Elena is the driving force behind Modern Market, and today she shares social media strategies that photographers can use to keep their feeds consistent and authentic without losing their minds!

Introduction (3:54)

Share a little about your new Curated Captions project (5:16)
It’s a struggle for photographers to share their passion on social media. This membership provides social media strategies through new monthly content and new captions that they can customize.

How do you help students find their social media voice? (7:43)
We all have our own story to share that is unique. Simply tell your story and share the things you are passionate about.

How do you define exactly what your story is? (8:45)
Not one thing defines us. It is different things, and multiple interests, which all work in combination with each other.

Advice for someone in that transition between interests? (10:35)
You don’t have to tie yourself to one thing. It allows you to pivot when you’re not completely passionate in one area.

How do you really know what your passions are? (12:02)
The things you do in your free time, and the things that you are researching and are curious about, is a good indicator of where your passions lie.

How to find the sweet spot between being polished and being authentic? (13:39)
It’s hard when you’re balancing motherhood and entrepreneurship. But the messiness of the creative process is what resonates most with people.

What are your social media strategies when deciding what to post (16:34)
I found there were 5 topics that always do well on social media:

Personal
Passions
Education
Promotion
Engagement

What are the basic social media strategies for stories? (19:56)
Stories are great for behind the scenes – I can just show up without having to overthink it, and not have the pressure of it being on my feed forever.

How do you show up online but still protect your mental health? (22:00)
We all struggle with comparison. There are 2 things that will help:

Get busier! So you don’t have time to sit and compare.
Celebrate their success with them, rather than being envious.

How do you see social media as something to love and not loathe? (26:06)
Batching your social media work is super important. Do it all at once instead of trying to come up with something daily.

Why knowing your worth is so integral to showing up online. (27:34)
Creatives need to realize that their worth is not tied to likes or engagement. Undercharging will also bring in the wrong clients that will make you feel worse about yourself.

Where can listeners find out more about Modern Market and Curated Captions? (34:20)
See Resource Guide below.

What are you currently curious about? (34:36)
Creating our own community, and learning all about newsletters.

Discover more about Elena Ringeisen

Website: https://modernmarket.co
Facebook: https://www.facebook.com/modernmarket.co
Pinterest: https://www.pinterest.com/modernmarketco
Instagram: https://www.instagram.com/modernmarket.co/

Bio:
Photographer and business coach helping creative entrepreneurs with resources that lead to more profitable, sustainable business growth. I've focused on documenting motherhood as well as commercial photography and creating presets and then had a bit of a pivot to focus a little more on the business side of things.

Resources shared in this episode:
Presets and actions: https://modernmarket.co/preset-collections
Curated Captions: https://modernmarket.co/curated-captions

Rock Your Family Sessions: Inspiring Advice from Some of the World's Best Family Photographers

Tue, 18 May 2021 17:00:00 -0700

In this roundup episode, I select my favourite advice from some of the best family photographers I’ve had on the show. We touch on your photographer mindset, finding your style, the client experience, location scouting, working with kids, and much more!

Stormy Solis (1:51)
As one of the best family photographers, what advice would you give to someone struggling to find their voice?
Start by getting at least one shot each session that is just for you, according to your own vision. Then, when you cull, show the shots that make YOU feel something. You don’t need to know why it moved you. Now clients who feel the same as you will be attracted to you.
Also, do personal projects, where you can delete any shots you want, and you will be left over with the shots that define you and your style.

Twyla Jones (5:14)
What would you say to a photographer who is struggling to give directions to clients?
Dads and older kids are more self-aware, so it’s harder for them to let go and act naturally. You have to give them specific instructions, and then lots of encouragement.

Jessica Drossin (7:07)
How are you able to see and know that a location will be amazing?
I realized that, since I’m not moving, I will have to look deeper into making the most of the locations available to me. With good lens choice, positioning, perspective, and processing, so much can be transformed. I can see a lot in a little!

Kate Boggs (10:40)
How important is communication when styling a client?
Very important! Always style mom first. Be very intentional with the questions you ask. For example, I ask questions like whether they want movement, or whether they will be playing with their kids. Their answer will dictate whether I recommend a fitted or a flowy dress. Asking how she feels about her body after childbirth will alert me to areas she is self-conscious about.

Joanna Booth (13:30)
What is your secret ingredient to extracting the regalness of women in your portraits?
I tell my clients how to move for their body types and features. They know from their consult that I will instruct them to make small adjustments all the time until I get the shot I want.

Danielle Trina (16:10)
Are there specific prompts you use to help children relax?
I get to their level and their world before even introducing the camera. I ask them to show me around and ask about their interests. They have to be comfortable with me before prompts even come into play.
How do get the child to work within your vision instead of just getting silly faces?
Realize that the weird faces are part of it. It is often the thing that parents love because that is who they know their children to be. Also, capture the moments in between where they don’t even know you’re capturing them.

Sharon McMahon (19:00)
How do the best family photographers bust through personal resistance?
Most successful people are the ones who are resilient and keep on trying. I used to see resistance I feel as a sign that I should be doing something else, but in reality, most success happen at the point of you giving up. You just need to press on a little more. Often the bigger the resistance you feel, the bigger the win on the other side.

Show The Love: Capturing Connection in Intimate Couples Sessions with Ang McCabe

Tue, 11 May 2021 13:00:00 -0700

Ang from Myrtle & Moss reveals her top tips for capturing connection in couples authentically, and how she creates the intimate space for her clients to reveal their love for one another.

Introduction (2:12)
Where does the name Myrtle & Moss come from? (4:16)
Myrtle represents love between two people, and Moss represents maternal love - capturing this connection is what I do.
How do you ensure clients don’t appear stiff during poses? (5:59)
I know what I want to achieve, so I direct my couples accordingly. I also play music during the session.
What to do when guys are not into the session? (6:30)
I involve them in planning process, and make sure the session is true to them.
Tell me about your fav session and why. (11:00)
I photographed the intimate elopement of a couple, and I have now been with them through all their life milestones.
Do you ever feel awkward capturing connection during intimate moments? (13:38)
Show the couple examples of poses so they know what to expect, and leave the most intimate poses to the end.
How do you do location scouting? (16:05)
Lighting is most important factor, so know where the sun will be at different times of day and year.
Do you have a client closet? (18:42)
What is your go-to prompt that encourages emotional connection? (22:13)
"Hug the crap out of each other". Even if the shot is imperfect, it is easy capturing connection because the moment is totally natural.
Where do you draw inspiration from? (25:42)
My clients – they are all different, and I vibe off my clients, and the connection with them.
Advice to find your voice as an artist? (26:42)
Shoot what you love.
What’s next for your business? (31:10)
I am creatively challenged doing film stories. Videos move people in a beautiful way (and it’s great for Insta too!)
What do you wish you knew starting out? (34:41)
Learning more about business. Also, don’t compare yourself to others.
What is your secret to loosen up and enjoy the creative process? (40:40)
Keep some inspiration photos on your camera so you can just quickly refer to it. Feel free to take a break.
Do you edit to music? (44:38)
How often are you shooting? (48:16)
What are you artistically curious about? (49:32)

Discover more about Ang McCabe
Website: http://www.myrtleandmoss.com
Instagram: http://instagram.com/myrtleandmossphotography
Bio: Ang McCabe of Myrtle and Moss Photography is a Vancouver Island-based wedding and intimate couple photographer who focuses on storytelling and emotive imagery. Creating a safe and comfortable space to foster authentic moments, she uses her surroundings to further enhance the mood felt in her images.
The past few years she has dedicated much of her passion into the educational side of the industry, inspiring other artists to build their careers with purpose and create their art with passion.
Resources shared in this episode:
Inspired Gown- https://myrtleandmoss.com/blogs/news/announcing-the-original-inspired-gown
Style and Select - https://styleandselect.com/
DSLR Amazon phone holder- https://www.amazon.ca/Camera-Holder-Smartphone-Cellular-mobile/dp/B01DBKBMUM

How Shooting From Your Own Heart Evokes Emotion in Photography with Jyotsna Bhamidipati

Tue, 04 May 2021 07:00:00 -0700

Jyo creates breathtaking art by infusing so much of herself into her work. Today she shares how embracing your own truths allows you to capture connection and emotion in photography.

Introduction (2:30)

What do you look for when shooting to create mood? (3:26)
Light is always the number one factor. But I also keep an open mind to notice the little things, and connections happening around me.

Do your children like getting their photos taken? (5:29)
My oldest (at 13) is more willing to participate because I collaborate with her. I listen to their ideas and thoughts. And sometimes a no means no. Respect that.

Are you ever in a creative rut? (7:58)
It is normal to experience a rut. Don’t force it. Just go for a walk without a camera and recharge. Everything does not have to be productive.

How do you feel emotions and our senses enhances our creativity? (11:31)
We see and feel images through our senses. The more you’re able to relate to the human senses the better the impact. Images create an emotional response. Going back to your why will help you create images that evoke emotion in photography. There is always a part of you in the image as well.

Why is it important to embrace ALL the emotion in photography, not just the smiling ones? (18:32)
Everything cannot just be one dimensional, there are different emotions and they are all equal. It is ok to express something even when it’s not particularly happy.

How to deal with perfectionism (22:01)
I have more freedom to be myself in my personal work, and I know I’m not perfect. That shift in mentality and being tired of perfection helped me in delivering intentional photos to clients rather than perfect photos.

How do you step out of fear and be yourself? (25:29)
Photograph sentimental things around your house, and connect to the very basics of your story that is meaningful to you. Find out who you are authentically, and be ok with it always evolving.

Do you edit to music? (30:15)
I like complete silence to hear my own thoughts. If I don’t need to focus much, I watch a movie.

When you’re shooting, do you have a vision of how you will edit? (31:28)
I go in with a vision given the space and the light. But often I discover different directions in editing.

Do you find using different tools help keep things fresh? (32:32)
I take liberties with personal work, as there is less risk. But I do use it in client work too where appropriate.

What will you be teaching in the Family Retreat? (35:29)
Shooting from your heart – focusing on emotions and connections in the family unit.

What are you creatively curious about? (36:12)
OCF and food photography

Discover more about Jyotsna Bhamidipati

Website: momentsandphotographs.com
Facebook: @mbmphotographs
Instagram: @mbmphotographs

Bio: Jyo is a mom, an engineer and a published fine art lifestyle photographer and educator based in Sacramento, California. She is a huge lover of light, shadows and connections and often seeks to capture the perfectly imperfect beauty through her lens. She is the instructor of the highly popular creative workshop, The Imperfectionist over at Click Photo School.

Resources shared in this episode:

The Power of a Niche with Paulina Duczman
Inside Out Movie

Advising Clients What to Wear for a Photo Shoot Using Style and Select with Holly Mueller & Melissa Grindstaff

Tue, 27 Apr 2021 07:00:00 -0700

One of the first questions new clients ask is what to wear for a photo shoot. The Style and Select service makes styling your clients with carefully coordinated outfits easy and convenient.

Introduction (1:53)

How did Style and Select come to be? (4:46)
We always had to extensively guide our clients on what to wear for a photo shoot, so we knew helping other photographers to do this too would be useful.

How often are items refreshed? (10:14)
Constantly – we are scouring retailers and adding items every day.

How does the service help clients decide what to wear for a photo shoot? (12:55)
You can give clients a styling code and allow them to style themselves, or you can style a client yourself and send that as a guide to your clients. The client can shop from the results. You can also include your own client closet.

What are the essential items when starting a client closet? (17:46)
Start small with accessories – hats, headbands, etc. Then add items in neutral colours, like size medium dresses with tie waists that can accommodate a wide variety of sizes. Get neutral kids’ pieces from big box stores.

Which sites can you recommend that are budget-friendly? (21:10)
See resource guide.

Are there scam sites to avoid? (22:32)
There are lots. Check their social media and reviews for client feedback. Be wary of any sites with heads cut off.

How do you decide which clothing sites to include? (25:33)
We partner with both big box stores and boutiques. We choose retailers that can maintain stock levels, and that carry flattering clothing that photographs well.

Do people ask you to source clothing from photos? (28:56)
Yes, but the true value is discovering more stores, and seeing the choices together.

What is your pick for hit dress of the season? (32:39)
The Vici Anika dress is really popular right now with photographers because it is so versatile.

Do most of your male clients follow the suggestions? (36:33)
Men tend to want to stay in jeans. Have them wear one thing of their own, then style the rest.

Where can we find out more about Style and Select? (38:59)
Check out our website and IGTV.

What are you creatively curious about? (40:29)
Photography education, and creating balance in life.

Discover more about Holly Mueller & Melissa Grindstaff

Website: styleandselect.com
Instagram: @style_and_Select
Facebook: @styleandselect1

Bio: They are two midwest moms & photographers that turned their love of fashion into a styling business. Holly & Melissa saw a need for a styling resource in our industry and lead the charge by creating an interactive styling website for photographers and clients

Resources shared in this episode:

Style & Select 15-day trial
Baltic born maxi dresses
Free people dresses
Zara
H & M
Me and Henry
Roolee
Tree of Life
VICI Anika dress

Legal Advice for Photographers - Protecting Your Business Without Losing Your Heart with Rachel Brenke

Tue, 20 Apr 2021 07:00:00 -0700

The founder of TheLawTog shares her most valuable legal advice for photographers, and how to keep a personal connection with your client in the cold world of contracts, copyright and liability protection.

Introduction (2:18)

Which time management strategies do you recommend? (3:03)
Schedule your own and family activities, then schedule different days for different aspects of your business.

What do you wish you knew when you started out? (4:25)
Look at others you respect to see what is working for them, then adapt it to work for you.

How to make the most of the legal advice for photographers that you get in groups (6:02)
As an entrepreneur, you have to research for yourself.

What are the essential legal items to do first in your business? (7:13)
Legal Liability Protection (business structure, insurance, and contracts) and Copyright Protection.

Why is liability insurance so important (8:52)
If there is a claim against you, it’s one of the first things that can protect you.

Which preventable messes do you see most often with photographers? (10:06)
Not having contracts.

How to create a contract that is legally binding (12:37)
Research what the top issues are amongst photographers are, then find a contract attorney who can review it.

What if a client refuses to sign your contract? (15:13)
Say goodbye.

Advice for trademarking your logo and business name? (16:08)

Advice around photographers representing someone else’s work as their own (19:15)
If you’re a new photographer, don’t steal images. You can be sued for both copyright infringement, and breach of contract.

If you are an established photographer, register your photos (In the US), and then pursue people and corporations who infringe.

Should you always retain copyright? (22:54)
There may be situations where it’s beneficial to sell copyright and just retain portfolio marketing rights.

What is your legal advice for photographers whose clients edit their photos before posting? (25:38)
It is not worth destroying a whole relationship over.

Are there right and wrong ways to get testimonials? (28:43)
Yes, in the US, if you give a benefit to a client in exchange for a review, you have to legally reveal that every time .

How do you extract your unique story to connect with clients? (34:52)
Figure out who you are trying to reach – then visualize them in everything you do.

Why is it important to share more of your personal life? (37:25)
The technical specs of what you do is not what will sell – it’s the messaging and the story and connection that attracts people to you.

Discover more about Rachel Brenke

Website: Www.thelawtog.com www.rachelbrenke.com
Facebook: @rachelbrenke @thelawtog @fitlegally
Instagram: @rachelbrenke @thelawtog @fitlegally

Bio: Rachel Brenke is not your average entrepreneur. As a business consultant, intellectual property attorney, disabled Army veteran wife, mother to five, rescuer of puppy dogs and founder of multiple 7-figure brands.

Her mission to help women have a real business so they can have the real life they desire. This includes physical, emotional and financial freedom.

Rachel’s digital brands have gained more than $4 Rachel’s digital brands have gained more than $4 million dollars in revenue -serving 18,891 entrepreneurs in over 50 countr

No Compromises - Ensuring Newborn Baby Safety with Stephanie Robin

Tue, 13 Apr 2021 08:00:00 -0700

Stephanie Robin is one of the leading advocates for baby safety in the photography industry, and she shares her expertise on keeping newborns safe and secure during sessions.

Introduction (2:45)

How has your training as physiotherapist helped? (3:19)
In no other genre are you handling subjects like this, so it is important to have an understanding of how baby’s joints move.

Why is baby safety training so important? (4:52)
There are so many risks involved, especially with more complicated poses. Photographers should provide a safe environment and be able to handle baby safely.

What are the current posing trends in the industry? (7:53)
The industry is trending towards natural poses that focus on connection.

Have you found trends in which photos parents choose? (11:40)
Clients purchase what is most meaningful to them. Most often:

Eyes open
With parents
With siblings
Expressions
Real-life traits

What are the biggest safety mistakes you’ve seen? (14:30)
Unsupported heads – baby’s breathing tube is so tiny and can be cut off in almost every direction.

Is having a spotter training your competition? (18:10)
Stay unique, bring your personality into business, and you won’t have to worry about competition.

Advice for creating a safe studio environment (20:03)
Covid protocols produced some good ideas in general, like masks and handwashing. Watch for tripping hazards, check props for splinters and cracks. Also look for baby overheating.

Thoughts on the froggy pose? (25:17)
It is too much of a risk and not worth it. It involves the end range position for a lot of joints - wrists and necks and hips are extended.

How do you feel about posing tables? (30:12)

Tips for reading baby’s cues (34:10)
Subconscious learning through working with many newborns will help you recognize cues like yawns, poops, hunger, etc.

Additional resources to educate photographers (38:15)

The importance of insurance (42:43)
Do not photograph anyone, anywhere without it! You can lose your business or your possessions.

Tell us more about APNPI (46:10)

What are you artistically curious about? (50:45)

Discover more about Stephanie Robin

Website: www.apnpi.com
Facebook: APNPI
Facebook Group: @apnpi
Instagram: @apnpi

Bio: Stephanie Robin is a physiotherapist, photographer, and co-founder of APNPI Inc. Stephanie was named Canon Canada's preferred newborn and baby photographer and was awarded Photographer of the Year by NAPCP in 2011. She holds many image competition titles from various rounds of competition through NAPCP and her work has been featured commercially by Canon Canada and JardHus Norway.

Resources shared in this episode:
Russ Jackson
APNPI
Dunston Baby Language
The Happiest Baby on the Block - Five S’s
Hip dysplasia website
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Finding Passion, Profit, and Purpose in your Photography Business with Dr Tomayia Colvin

Tue, 06 Apr 2021 14:00:00 -0700

Dr Tomayia Colvin shares her strategies on running a photography business that feeds your personal why and embraces diversity, while staying profitable and fueled with a passion for your craft.

Introduction (3:04)

How did you get in photography? (4:01)

Why did you choose senior photography to specialize in? (4:38)
I was a middle and high school teacher, so it was a natural progression.

Do you have any time management tips? (6:22)
Make a schedule that works for you specifically. I go to bed late, and get up late, and that works for me.

How do you figure out who your ideal client is? (9:15)
Your ideal client is not the same as your competition’s ideal client. You want someone who is attracted to you.

How can photographers become leaders in their photography business or community (12:09)
Know that there are times when you should put on a leadership hat, and times when you put on your learner hat.

How do you raise your prices and see your value? (15:23)
Face the fear. The lower your prices are, the more you have to work which turns into burnout. Then you cannot enjoy the fruits of your labour.

How often should you reevaluate your prices? (17:26)
Every time you decide to do anything different.

How do you get over the embarrassment of your prices being too low? (18:43)
Realize that you’re not the only one. Make a start, and look at your numbers. If you see a problem, do something about it.

What do you do when you are feeling stagnant in your photography business? (21:44)
Take a step back from your photography business, do a personal project and find your love and fun again.

Why is having a purpose and a personal “why” so important? (23:24)
Knowing why you do something will drive you to do that thing every day.

What is “The Photo Cookout”? (25:03)
It is a conference tailored for black photographers. It was the result of a “what would you do if you weren’t scared” question.

What do you wish more photographers knew about showing diversity in their work? (28:10)
It starts at home. Know who your kids’ friends are. Make your own friend circle diverse.

What advice do you have for brand new photographers? (29:02)
Concentrate on your why. Keep dreaming. Keep learning.

What are you creatively curious about? (32:52)
I’m trying to figure out where my next passion is.

Discover more about Dr Tomayia Colvin

Website: tomayiacolvineducation.com
Instagram: @tomayiacolvin
Facebook: @tomayiacolvineducation
Pinterest: @tomayiacolvineducation

Bio: Dr. Tomayia Colvin has been photographing high school seniors for more than nine years and was a classroom teacher for more than 10 years. She is also the founder of Tomayia Colvin Education, an online photography community created to empower photographers of color, the LGBTQ+ community, and be a safe haven of inclusion and diversity. She's been an educator on Creative Live, WPPI, Imaging USA, B&H Depth of Field, United hosted by Showit, and a host of others. Dr. Col

Your Editing Style - Finding Your Voice In Photoshop with Morgan Burks

Tue, 30 Mar 2021 07:00:00 -0700

Photographic artist Morgan Burks chats to me today about how developing an editing style through experimentation will empower you to edit confidently and creatively in Photoshop.

Introduction (2:27)

What is your editing process? (2:46)
I have standard steps to create a clean base edit for each photo (exposure, white balance, noise reduction). Then I will experiment and have fun with editing.

How do you decide what to do creatively? (5:01)
Because I’m hired for my creativity, I can experiment freely, depending on what is suited to each different photo.

What are your thoughts on retouching? (6:45)
I don’t change anything that is permanent, unless requested. I want to flatter and enhance, much like contouring in makeup. Always ask clients what they want.

How do you feel about Instagram filters? (9:16)
I usually ignore it - people are not doing it with malicious intent. I trust people will come to my website to see my work, and not book me based on one Instagram photo.

How to find time to be playful and creative? (11:52)
Set business hours for doing all the necessary client activities. Then you’re able to play creatively outside of those hours. Also make time to shoot just for yourself.

What’s your favourite new Adobe feature update? (14:31)
The sky replacement feature creates one-click replacements. It’s not perfect, but a great start.

How to find your editing style (15:40)
Start with a clean base edit. Style is then just experimenting with one or two extra editing steps to see what appeals to you.

How to apply what you’ve learned to your own images (17:20)
Just experiment and try things, and accept that not everything will stick. You may discover new things.

How to deal with self-doubt (18:32)
Know that even self-doubt is still thinking about yourself. So just turn it around and think about how the things you are doing for people are making a huge difference in their lives.

What’s your ultimate favourite Photoshop tool? (21:04)
The brush tool. It’s so versatile – I use it for dodging/burning, painting sunlight, changing colour of objects, etc.

How can you be both efficient and creative with client images? (22:03)
It all comes down to workflow. Some things need to be mechanical to be efficient, but then you can have fun with more creative edits.

Favourite music to edit to? (23:08)
Coffee shop, bluesy, folk.

What’s the most transformative lesson you’ve learned? (23:46)
There isn’t one thing – rather just learn the tools and how you can use them.

What your favourite image you’ve created and why? (25:36)
My favourite images are usually the ones with connected couples and big skies.

Where to learn more about you? (26:25)

What are you artistically curious about? (26:39)
All the things I don’t do in my own workflow.

Discover more about Morgan Burks

Website: www.morganburks.com
Facebook: @MorganBurksPhotography
Instagram: @morgan_burks

Bio: Morgan is a sky-obsessed portrait photographer and Photoshop instructor living in Manhattan, KS. She creates and sells editing tools and educational resources for photographers, including her free weekly Tutorial Tuesday videos and online e-Course, The Photoshop Fanatic. When not spending time with her husband and two kids, she can usually be found perusing the depths of Photoshop with an iced coffee in hand and a true-crime podcast playing in the background.

Knowing Your Numbers - Bookkeeping for Photographers with Tanya Hirschy

Tue, 23 Mar 2021 07:00:00 -0700

Knowing your numbers is an essential part of running a successful photography business. Today, I chat with Tanya about challenges, tips and overcoming fears when it comes to bookkeeping for photographers.

Introduction (1:52)

What are the common business pitfalls for photographers? (2:46)

Procrastination and embarrassment. Bookkeeping for photographers is all about being able to assess your numbers and strategize to push your business forward.

Why knowing your numbers is empowering (5:14)

Most people assume they were not successful and are surprised when they find out they made money. This knowledge boosts confidence and provides validation that they actually are doing good business.

How to change the relationship with bookkeeping for photographers? (8:03)

Small business owners are usually reactive rather than proactive. It is better to make sure you have an organizational system in place and a workflow tracking income and expenses, then to analyze the numbers and learn from them.

How to think about paying yourself (9:37)

Separate business and personal expenses. This will show you how much you can pay yourself, and allow you to get paid what you deserve.

How to treat your business like a business (13:10)

Get your business level of professionalism to the same level as your creative level of professionalism. Organizing will take time and it may look worse before it gets better, but once system are in place, things will run smoothly.

Advice for putting systems in place and staying with it (15:30)

Accountability! Outsourcing will automate that accountability when someone is asking you for information on a regular basis.

The services that Tidy Books provide (17:36)

1. Monthly services – Day to day bookkeeping for photographers
2. DIY – We set up and launch you, follow up with accountability call
3. Course - Specifically for photographers to set up and maintain bookkeeping

How to determine what a successful system means (20:34)

Determine what your goals are. Ask what will life look like if you outsource bookkeeping, and if nothing changes, what will happen.

Advice for feeling embarrassed about your bookkeeping systems (21:35)

Face the truth of where you are. Change your mindset of fear and doubt and know you can deal with this professionally.

Resources to learn more about business and bookkeeping (26:08)

What are you curious about? (27:21)

Discover more about Tanya Hirschy

Website: tidybooksboutique.com
Facebook: @tidybooksboutique
Instagram: @tidybooksboutique

Bio: Tanya is the owner of Tidy Books, a virtual bookkeeping firm for photographers. She's a Quickbooks ProAdvisor and loves to help photographers find financial clarity and peace of mind. She has a background in photography, and considers it a great privilege to have a front row seat to the success of awesome, talented photographers.

Resources shared in this episode:

Profit First book

The Personal MBA book

The Business Boutique book

Photographers Guide to Bookkeeping

Enneagram

From Frazzled to Focused - Creating Photography Workflows and Systems with Iris-Works Founder Meredith Gradle

Tue, 16 Mar 2021 14:00:00 -0700

Meredith shows how mastering photography workflows and systems allow you to bring the fun back to your business, and connect to the reason you got into this industry in the first place: taking beautiful photos.

Introduction (2:28)

How did Iris Works come to be? (4:34)

I had an unhappy client after forgetting to send important communication, so I realized that I needed to do better. Iris Works was built around my brain, after finding other systems too complex and too technical. It is built by photographers, for photographers.

Advice on getting organized and creating photography workflows? (9:35)

The hardest part is to know where to start, so start with pen and paper, and write down every step you need to take with a client. Then it is easy to translate it to a system.

What do you wish more photographer knew about running a business? (13:59)

Most of us get into this business because we love creating art, not because we love business. I wish they would know that just as much education and investment needs to be put into the business side as knowing how to shoot and edit.

Why is clear communication integral to creating happy client relationships? (16:51)

What we do as photographers is relational. We want clients to trust us. We want to give a client experience, which starts with communication, well before actually taking the photos. Communication also continues and pushes the relationship forward, allowing clients to come back, and you to have more money in your pocket.

How do you stick with the systems you create? (19:14)

Once you have a CRM set up, with photography workflows, you can actually be lazy because you don’t have to come back to the steps.

What is an automated email and how do they save time? (22:07)

The emails you sent to clients are typically the same, just slightly personalized. In a CRM, you can say when you want an email to go out, and add customization before sending. The beauty of automation is that you don’t forget to do it.

How to get over the embarrassment of not having any systems in place? (25:47)

There will be more embarrassment when things go wrong because you forgot vitals steps in workflow. So there is no shame in saying things are not running most effectively, but then take action and create workflows.

How do you find time to make these business upgrades? (32:38)

Easy to get stuck in the Shoot-Edit-Deliver cycle. Have a hard conversation with yourself and know that it takes hard work to keep the clients coming. Other photographers who are successful in the long run all have systems in place. It just takes energy and focus.

Where do you start when you have no photography workflows in place? (35:26)

YouTube is a great resource for free education. Then, try a system like Iris Works, which has a free trial, as well as starting points with templates that you can keep or modify.

What are you creatively curious about? (38:24)

Creating creative solutions for other creatives based on how they like to do things.

Discover more about Meredith Gradle:

Website: www.iris-works.com
Facebook: @IrisWorks
Instagram: @iris_works

Bio: Meredith Gradle is the Founder and CEO of Iris Works. She created Iris Works out of necessity, not only for herself at the time, but for many of her colleagues and counterparts in the professional photography industry. Iris Works is now known for being the simplest studio management platform available, serving thousands of photographers.

Magical Motherhood Photography with Sherida Rae Taylor

Tue, 09 Mar 2021 22:00:00 -0800

Discover more about Sherida Rae Taylor
Website: www.sheridaraephotography.ca
Facebook: @SheridaRaePhotography
Instagram: @sherida_rae_photography

Bio:
Sherida is a motherhood photographer living on Vancouver Island in BC, Canada with her husband and four children.
She is a ClickPro, Offset Artist, and a volunteer photographer with Spectrum Inspired, which is a non-profit organization that gives free sessions to families touched by autism.
Sherida's work has graced the cover of Click Magazine.
She has been named one of the Top 100 Female Photographers to Watch list in 2019.
Sherida has been a finalist in the VOICE collection gallery -- twice.
She has been on the LooksLikeFilm Best of Birth, family, and maternity lists and featured in Huff Post.

Resources shared in this episode:
Myrtle and moss

Reclamation

Authentic Relationship Building in a Digital World with Trista Smith

Free people

Jen's pirate booty

Staying Creative - Handling Slow Times in Business with Tamarind Spender

Tue, 02 Mar 2021 08:00:00 -0800

Today, Tamarind shares some valuable advice on what to do with those slow times in business, especially during the lockdowns and restrictions we have to deal with these days.

Introduction (2:20)

What drew you to newborn photography? (4:00)

I’ve always enjoyed photography, but was envious when I saw other people starting businesses. I asked myself what I would want my daughter to do – take the risk or not?

How long did it take for you to feel confident in your work (7:24)

4-5 years. I still identify new things to try, and will still feel unsure about those.

What tricks do you have to get toddlers to cooperate? (9:35)

I start with family shots, then encourage toddlers to leave. If toddler isn’t cooperative, I send them to the park with a parent and ask them to come back at the end to try again.

How to deal with dads that are not engaged? (13:27)

Take control of the situation, in a nice way. Talk a lot, and find something to connect on.

What’s your favourite newborn pose? (15:20)

It changes. I tend to obsess about one pose at a time, and then will work on it until I perfect it and move on to the next thing.

Tell us about your most memorable session (17:31)

I photographed a big baby who lost it after being wrapped. I only later figured out that he had a rash, and the sweat from being wrapped up made him itchy. It was challenging to think on the fly and come up with ways to work through the session.

Biggest posing mistake you see (20:21)

Posing in the wrong direction to the lighting.

What business model do you follow (22:54)

I used to include both digital and prints so clients would have reference prints. Lately I switched back to all digital, with option to print.

Your worth shouldn’t be tied up in how you offer your products. You should do what works for you.

What is your client onboarding process? (30:48)

Enquiries through my website goes straight into CRM (17hats). I then send them to a Pixieset gallery that has all pricing info so I can track when they’ve looked at it.

Do you have special touches to make your sessions unique? (32:20)

I dabble in composites with digitals for clients.

Advice on how to grow creatively while also growing your business (33:53)

Keep track of new ideas. When you have slow times in business, do model calls to try new things.

Which activities can you pursue during slow times in business? (36:04)

When we were shut down recently, I also shut down my business in my head. I took the time to do self portraits, and enjoyed figuring it out.

What are you creatively curious about? (38:54)

Fine art portraits of children

Discover more about Tamarind Spender

Website: www.azurephotography.ca
Facebook: @azurephotography3
Instagram: @azurephotog

Bio: Tamarind is the owner and photographer behind Azure Photography.
She has had a camera in her hands since she was 17 years old and has been so excited to grow her amazing business in Guelph, ON since the summer of 2013.
Photography to her is capturing moments, from the beauty of her client's pregnancy to the fun-loving connections within a family and everything in between.

Resources shared in this episode:
17 hats

Brooke Shaden

Leanna Azzolini - podcast

Creating Living Poetry Through Connection in Family Photos with Jodi Lynn Photography

Tue, 23 Feb 2021 08:00:00 -0800

Creating connection in family photos is Jodi Lynn’s superpower! She shares her thoughts and tips on capturing the emotions and stories of families in your sessions.

Introduction (3:00)

What does “creating living poetry through imagery” mean to you? (3:31)

Creating real images and movements that showcase movement and showcase emotion.

Tips for infusing your sessions with connection? (4:50)

Cultivate connection with people in your own life, building in touch points throughout the process and then creating a safe space where they feel comfortable and relaxed.

Dealing with uncooperative Dads (5:56)

Moving from a posed style to creating art filled with connection in family photos (7:16)

Learn and use prompts, remind clients of connections, and only show what you want to shoot.

What is your favourite prompt to use to encourage connection in family photos? (8:52)

Everybody get close and touching, closing eyes gently, and then envision yourself somewhere beautiful.

How to capture motion in family photos (10:08)

Make the motion! Give clients prompts to move, walk, hold hands, sway, etc.

What is your favourite lens (11:29)

How to scout for the best locations? (15:29)

Ask the client what they envision, and whether there is a place that is special and meaningful.

Do you use one location or multiple? (19:30)

What to do when kids are uncooperative? (26:36)

How important is styling for you sessions? (32:34)

Styling makes mom feel relaxed, so I stay continually in touch about clothing choices.

Favourite clothing stores for women and kids (35:15)

Advice on finding your voice as an artist in posing, styling and editing (37:49)

Do model calls and shoots just for you.

What are you artistically curious about? (44:13)

Discover more about Jodi Lynn Buckles

Website: www.jodi-lynnphotography.com
Facebook: Jodi Lynn Photography
Instagram: @jodilynnphotography

Bio: Jodi Lynn is a Family + Motherhood Photographer who is captivated by dreamy light, emotive connection and landscapes that move her soul.

She is passionate about creating living poetry with her imagery and nothing fills her heart more than producing art that share unique, tangible stories of connection, beauty and absolute truth.

Resources shared in this episode:

Sun scout app.
The Power Of A Niche With Paulina Duczman
Big Magic by Elizabeth Gilbert book
Artists Way book

Where Jodi loves to shop

Style & Select

Free People - Spell and Gypsy Collective, Hazel and Folk, Bohemian Traders, Reclamation
Rylee and Cru, Finn and Vince, Zara, The Simple Folk
QpghRFBniPrpExNwrv

Cultivating a Work Life Balance with Balance Coach & Photographer Jenna Henderson

Tue, 16 Feb 2021 08:00:00 -0800

Today, Balance Coach Jenna touches on key elements in maintaining a work life balance as creatives, enabling us to truly show up as the best version of ourselves, both in business and our personal lives.

Intro (2:02)

Work life balance is especially hard for photographers who are also parents, as you are pulled in many directions.

The power of giving yourself permission for a work life balance (2:52)

Know that as a business owner, you have permission to do whatever you want, based on what you need and what you value.

Walk away from the fear around saying no. When we say no to something we don’t want, we are simply saying yes to what we do want and making space for it in our lives.

A mindshift for people-pleasers and mom-guilters (5:51)

People pleasing is often disguised as serving clients, but question who you are really serving. When you say yes to something you’re not good at, or not committed to, you certainly are not serving your clients, or yourself, well.

Does success have to be hard work? (8:23)

Just because there is hard work that goes into success, it doesn’t mean that it can’t be fun and enjoyable. As long as you center your work around your core values, you can maintain a healthy work life balance.

How do you define success for yourself? (10:44)

It starts with self-awareness: knowing what drives you, and what are your core values. Use this as a lens to question whether what you’re doing is in line with your values.

The struggle between being a business person and an artist (11:34)

Business IS personal. If we run business in ways that aligns ourselves with core values, there is no struggle.

What to do when you don’t have a work life balance and you’re tired (16:30)

Stop and rest! Figure out your own capacities, recognize what you need to reset and make it happen for yourself.

Does being busy define success? (19:38)

Many people create busy work to feel successful. Let go of the idea that worth is based on productivity.

How to overcome procrastination (21:24)

First examine, and question deeply why you are procrastinating. Your answers may show that you need to make a change.

When you are too scared to look at your profitability (27:40)

Clarity is empowering, because you can then take control and be proactive. You need to figure out where it felt good to spend, and where it felt good to earn.

The Top 3 time management tips (37:02)

1. Block off time
2. Create a dedicated workspace
3. Touch tasks only once

More info about the Bright Boss Academy (41:20)

The academy is a hybrid program with both one-on-one coaching and mastermind group work.

What are you artistically curious about? (43:42)

How other people live – their routines, finances, etc.

Discover more about Jenna Henderson

Website: www.jennaclicks.com
Instagram: @jennahendersonphoto
Clubhouse: @jennahenderson

Bio: Jenna Henderson is a balance coach and photographer, with more than 15 years of experience in the photography industry. Her superpowers are giving creative women permission to feel empowered within their business journey and helping them create a life of balance and peace.

Jenna believes in validating creative careers and identities other than motherhood for women. A Tennessee native, Jenna is a wife of 16 years and a mom to two young boys.

Resources shared in this episode:

Enneagram Personality Test
Bright Boss Academy

10 Things I Wish I Knew When I Was Getting Started With Newborn Photography with Your Host Lisa DiGeso

Tue, 09 Feb 2021 08:00:00 -0800

In today's solo episode I share with you the 10 lessons that I have learned over the years since getting started with newborn photography, that have made the biggest changes in my business and my life.

1. It takes time to get comfortable with babies
Confidence with anything requires practice and tenacity. If you keep practicing, you will get it.

2. Invest in education & never stop
The learning never stops, and happens mostly from the repeated failures, because no one was born a master. You just have to keep going and keep trying.

3. Get solid on your big WHY, and evaluate regularly
Your big why is that reason you are getting started with newborn photography in the first place, and frequently reevaluating is the fuel that keeps you going.

4. You are the boss - not your clients
Learning to create boundaries and say no to my clients was essential. A no to someone else wasn’t saying that I didn't like them. It was just saying yes to me.

5. Charge what you are worth
Crunch the numbers. Really look at your bottom line, and see whether you are as profitable as you should be, given what you put into your business.

6. Be mindful of the time & energy you give people
Identify and release the people who seems to suck the life out of you, people who, in stead of inspiring you, uplifting you and filling you with positive energy, leave you feeling drained, stressed, and demotivated.

7. You don't need everything
You can't shop your way to e a better for photographer. Poor posing, lighting & editing dressed up with pretty props, doesn't make it any better. Learning the skills will.

8. If you need help, ask for it
Be kind to yourself. Be aware of what you can & can't do, what you want to do, and what success actually looks like for you.

9. You are not the photographer for everyone
You get to choose the photography services that you want to offer. And you get to change and re-evaluate at any time.

10. Don't compare yourself to strangers on the Internet
Comparison truly is the thief of joy, especially when you're just getting started with newborn photography.

BONUS TIP: There are Seasons of Creativity
All creatives have an ebb and flow to creativity…and you wont run out.

Discover more about Lisa DiGeso and the Milky Way

Website: www.themilkyway.ca
Facebook: @photographyresource
Facebook Group: Learn the Art of Newborn and Family Photography - by The Milky Way
Instagram: @milkywayfun
Youtube: The Milky Way

Bio: Lisa DiGeso is the owner of Milk & Honey Photography and founder of The Milky Way - a photographer’s resources. Over the past 12 years, she’s photographed over 1,200 newborns and helped over 21,000 students through online classes + retreats.

Resources shared in this episode:

Introducing…The Art & Soul Show

Unlocking The Power Of A Creative Community That Benefits Everyone With Malia B

The Art & Soul Academy

Worth Every Penny...with Photography Marketing Queen Sarah Petty

Tue, 02 Feb 2021 08:00:00 -0800

Today we speak with photography marketing guru Sarah Petty about her goal of providing photographers with the toolkits, mindsets, and skillsets to take their photography business to the next level.

Introduction (2:21)

How to get over “I'm not good enough” (4:05)

Reframe: In stead of focusing on how your photos aren’t technically as good as others, realize that what you are giving a client in the form of photos of their children is something precious.

The fear of switching to product sales (7:07)

Realize that product sales is not about selling, but about serving. It’s not that families don’t want products – our systems are just not set up to provide that service for them.

Advice for photographers who are burnt out and want to give up (10:25)

Give the boutique model a try. What do you have to lose. You can make unlimited amounts of money from just one session if you take really good care of people.

What if you don’t get enquiries? (14:22)

If you’re unclear on your model, even the right marketing activities will not bring the right leads. Realize that clients are not problem-aware. Educate those people who have never thought of putting big pieces of art on their walls.

How to deal with price negotiators (19:11)

In the absence of value, price is an issue. Get on the phone, and let people know what makes you different.

Thoughts on mini-sessions (21:43)

Overcoming the “my family is not complete” objection to artwork (24:48)

Use the “Feel, Felt, Found” method:

I understand how you feel. Other customers have felt the same. What we have found, is that most people don’t swap out images, they add more.

When you are getting enquiries, but not booking them (26:10)

You may just be missing the selling skillset. Photography marketing is to make the phone ring, selling is the skill to book them.

Follow the 7 B’s of Booking:

1. Be optimistic

2. Build rapport

3. Be inquisitive and find affinity

4. Bring up what makes you different

5. Believe in your prices

6. Break down objections

7. Book consultation

How to price boutique photography without comparing to others (31:52)

Budgeting advice to not overspend (35:06)

Ask yourself whether it is going to make you money.

How to balance a business brain and an artist brain (38:20)

The Go Boutique event, a peek into the swag box, and news about 5 scholarships available to listeners. (41:16)

Discover more about Sarah Petty

Website: Joy Of Marketing
Website: Go Boutique Live
Facebook: @thejoyofmarketing
Pinterest: Joy Of Marketing
Instagram: @Sarah.Petty
Podcast: Joy Of Marketing

Bio: Sarah is a highly-acclaimed marketing speaker, best- selling marketing author of ‘‘Worth Every Penny: Build a Business that Thrills Your Customers and Still Charge What You’re Worth,’ MBA and photography marketing teacher who has inspired thousands of boutique photography business owners to use beautiful marketing to take their business to the next level.

Resources shared in this episode:

Sandy Puc

https://www.goboutiquelive.com/scholarship

The Lady Behind the Lens - Interview with Denise Urness from Appleseed Photography

Mon, 25 Jan 2021 07:00:00 -0800

What is your big why as a photographer?

In today’s episode we speak to Denise Urness, who started her journey as a newborn photographer as a Milky Way student, and has now come full circle by returning as a teacher.

She is solid on her big why as a photographer, and encourages us all to evaluate the reasons we do what we do, and to discover what it is that gives us energy to keep going even in those hard times.

Introduction to Denise, her family and her why as a photographer (1:58)

Being a newborn photographer allows you to be part of that magical experience, the special energy, and the high that parents are on when they first have a baby … and to then have that over and over.

The therapeutic nature of newborn sessions (5:28)

How long does it take to gain confidence? (6:58)

It can take a year or two to feel that you’re finally knowing what you’re doing. When you’re just starting out, you’re literally thinking of every single part of a session.

Tricks to get toddlers to cooperate in sessions (9:31)

You have to consider the huge life change that toddlers have just experienced, and realize that they may be struggling to figure out where they belong in the new family dynamic.

So it’s important to make accommodations for them to succeed. When they enter the studio, don't fawn over the newborn, give the toddler space to observe you and your energy. Music, and a big basket of toys right at the entrance will help them feel more at ease.

Favourite newborn pose (17:20)

The bum-up pose is a favourite because it is so classic and timeless. It is also very comfortable and most babies will settle into that pose.

When a session goes sideways (18:00)

The first step is to always review your checklist – is the studio warm, are you calm, is mom calm, is baby hungry, is baby gassy, etc. If nothing is wrong, simply wrap baby and carry on with the session!

Often, you can do an entire gallery worth of wrapped and awake shots, and then after baby feeds and falls asleep, you can attempt a beanbag flow with no pressure.

When babies refuse to sleep (20:32)

If baby is having a really hard time, perhaps because of colic or feeding issues, assure the parents that it is normal, and not their fault. Check your own energy - babies will pick up on any negative energy.

If parents are willing to wait, the session can simply go on as long as needed, but if not, there is the option to reschedule.

How big is an average newborn gallery? (27:48)

Your most memorable session (29:25)

Advice for the new newborn photographer (31:03)

Learn something new every day, no matter how big or small. In a year, that’s 365 new things that you’ve learned towards your craft.

Do model calls, and actually watch your training videos with a model baby right there – you don’t have to memorize everything and pretend like you know it all. It’s not shameful to look new when you’re new.

When things go wrong, you’re not failing, you’re learning.

What are you creatively curious about (39:49)

Discover more about Denise Urness
Website & Presets: http://www.appleseedphotography.ca
Facebook: @AppleseedPhotographyLtd
Facebook Group: Inspired by Newborn Photography (Appleseed Photography/Olive & Lace)
Instagram: @appleseedphotographynewborns

Resources shared in this episode:
2021 {online} Newborn Retreat

The Luxury Fine Art Studio with Joanna Booth from Sanguine Portraiture

Mon, 18 Jan 2021 07:00:00 -0800

“Do unto others as you would want done to yourself … but take it up a notch.”

This approach to her luxury fine art studio portraiture has ensured Joanna Booth’s clients walk away with museum quality works of art, allowing them to remember their strength, grace, and confidence during poignant life experiences.

The Story behind Sanguine Portraiture (3:11)

The journey to find your own artistic niche (4:44)

The process of getting featured in Vogue Italia (6:29)

The secret ingredient to extracting the beauty, strength and power in subjects (9:49)

Joanna doesn’t like working with models, much preferring her own direction with the client to dictate how they move. It's often the images taken in between poses that become the iconic ones.

Editing: pre-planned or evolving? (13:57)

Joanna starts by knowing what she wants an image to look like overall. A set is preplanned, but the session unfolds as it happens. Editing the first image in a series will typically take 3-5 hours.

How to position your brand as a luxury fine art experience (18:51)

With a love language of gifts, Joanna's luxury experience currently includes clients' favourite foods in the studio, wine, champagne, gift bags, etc.

How can photographers define their niche (25:53)

Do what you love and brings you joy. It is not uncommon to get bored creatively – in that case, simply add a new challenge for yourself.

The dream photoshoot … (28:50)

The mindset shift required to establish yourself as a luxury brand (31:58)

You need to full understand your own value. Everything in your business has to match this luxury style. Don’t just provide luxury – make your clients FEEL a certain way.

The team needed to create a luxury fine art experience (36: 27)

The evolution of luxury fine art as a maternity style (38:10)

Joanna was inspired by the thrown fabric style of Lola Melani, but evolved her own style to draped fabrics, especially those weighted, heavier fabrics that create form.

Discover more about Joanna Booth

Website: www.sanguineportraiture.com
Facebook: @sanguineportraiture
Instagram: @sanguineportraiture
Bio: Joanna has won several silver awards in several prestigious world-renowned image competitions. She has achieved her associate photographer accreditation for both WPPI and PM and is working towards a master photographer designation. Her work has been featured
over 20 times in Vogue Italia, and can be seen in online magazines and articles from all over the world. In addition, Joanna has taught on the Tomaiya Colvin Education platform and has been interviewed by several leading industry icons.

Resources shared in this episode:
Vogue Italia
Actions:
Erin Tole
Pure
Totally Rad
Musea Lab
Lola Melani
Annie Mitova
Tiffany's
2021 {online} Newborn Retreat

The Art of Storytelling Photography with Michelle McKay

Mon, 11 Jan 2021 11:00:00 -0800

Michelle shares her storytelling mindset, and how she creates artful images for her in-home lifestyle newborn clients that catch those beautiful, ordinary, moments that ultimately make up the sum of our lives.

Discovering a love for lifestyle newborn photography (4:17)

Carve your own path as a lifestyle photographer (5:16)

Get past the fear of uncertain circumstances and low light (6:33)

Understand light
Be the leader
Recognize that babies are going to be babies.

Overcoming the fear of not being able to control the environment (13:29)

Client preparation is super important.
Assess which part of the mess is part of the story.

Why is profitability so important? (16:10)

Do lifestyle photographers have to be all-inclusive ? (18:12)

All families are different in terms of their needs. Provide different options that can meet different needs.

How to not fall into a photography rut (21:05)

The Family Historian Scavenger Hunt (23:13)

Figure out your artistic style (30:02)

Slow it down so you can really listen to yourself. Shoot every single day. Find what makes your heart excited and do more of that.

Value your time as an artist (31:37)

Make time to set clear goals. You will stay on track, allow you to say no, and filter out the noise.

Creating a storytelling narrative (33:38)

The first few weeks with a newborn can pass in a way where a mom doesn’t feel she was present in that time.

Discover more about Michelle McKay

Websites: michellemckayphotographer.com wearememorycatchers.com
Facebook: michellemckayphotographer
Facebook Group: wearememorycatchers thebeautifulordinarypresets
Instagram: michellemckayphotographer wearememorycatchers

Bio: Michelle McKay happily runs a thriving and profitable lifestyle photography business, specializing in in-home newborns in Geelong, Australia. Her style is artful, organic and nostalgic, and her work aims to catch the memories of now for new mamas, for whom life with a newborn can feel like a beautiful yet somewhat hazy blur.

She is also the creator of The Beautiful Ordinary presets, which are used by Lightroom and ACR photographers worldwide on their indoor and outdoor photographic art. It has a super active and engaged preset group, and it's in this space where the concept of the Memory Catchers was born - a phrase that describes photographic artists who strive to bring an element of storytelling or narrative to their imagery.

Earlier this year, she established an online space called We Are Memory Catchers, which is a space for artists, heart-ists, and photographic business builders to learn, grow, get inspired, and hone their skills. It was from this space she launched her first course called Telling Stories and Making Meaning - Learning the Language of Photographic Art, and the first round of students are currently mid-way through, and learning so much about how to create intentional storytelling images, and possibly even more about themselves as artists, and business folk.

Resources shared in this episode:
2021 {online} Newborn Retreat

The Business of Babies with Erin Elizabeth Hoskins

Tue, 05 Jan 2021 10:00:00 -0800

In this episode, Erin from Erin Elizabeth Photography, hits us up with some hard truths about running a profitable photography business, that makes enough money to warrant her taking time away from her family.

1. Figure out what you need to be a profitable photography business (4:35)

Once you realize everything that needs to be deducted from your session fee (expenses, taxes, overheads, etc.), it can come as a shock that you may actually be paying your client to work for them.

2. How to raise your prices to be profitable (6:40)

Charging more is just one way to raise your prices, but certainly not the only way to become more profitable. Rearranging what you offer in your different packages is another smart strategy.

3. Communicate with clients to ensure no confusion about expectations and prices (12:06)

It is important to have some transparency on your website about pricing. You don’t need to list all your prices, but a price range and/or starting prices will qualify your leads. Then asking them to get in touch for the full price list opens up the lines of communication for them to discover more about your and your services, beyond just a price.

4. Advice to save money by setting and sticking to a prop budget (18:32)

A good rule is to only buy props that will actually bring people to you and generate business. A few quality items, especially gender-neutral ones, is all you need.

5. How does a “shoot to sell” mindset work? (23:59)

When you pay attention to what clients buy, and then create a posing list based on that, you become more productive and can actually shorten your sessions considerably.

6. Getting better at the business side of photography (27:33)

Take advantage of all the business-related groups on social media. Use them to learn about different sales models, productivity, profitability, etc.

7. How to see your own value as a creative individual (29:10)

Photographers often think that “I’m not worth it”. What they don’t realize is that it is not your decision – it is a client’s decision whether you are worth it.

8. Erin’s biggest business lesson learnt over the years (35:56)

Work/life balance is the most challenging to maintain, but also the most rewarding.

This no-nonsense approach to business has helped Erin run a profitable business for more than a decade. Now it is time for you to clean up your mindset, and run your business to its full potential.

Discover more about Erin Elizabeth Hoskins

Website: www.erinelizabeth.com
Facebook: www.facebook.com/erinelizabeth.com.au
Instagram: @erin_elizabeth_photography

Bio: Voted the number one family photographer in the world in 2017, and one of the world’s most recognized newborn photographers and photography educators, Erin Elizabeth is a major industry leader and one of Australia’s best newborn, maternity and family photographers.

She has taught thousands of photographers from around the globe and featured as a keynote speaker and presenter at dozens of photography conferences on six continents.

Her images have been featured on Good Morning America, People Magazine, Huffington Post, and newspapers and magazines in all corners of the earth.

Resources shared in this episode:

2020 {online} Newborn Retreat

Helping Your Clients Find Their Inner Goddess with Natasha Ince

Mon, 28 Dec 2020 07:00:00 -0800

Learn how to create an incredible experience for your maternity clients that leaves them feeling empowered and amazing in their images.

In this episode, Natasha shares her insight on how to inspire confidence in your clients (and yourself) and how her mindset about self-care has changed her own outlook and inspired others.

Discover more about Natasha Ince

Website: www.PhotographyByNatasha.co.uk
Facebook: @photographybynatashaince
Instagram: @photographybynatashaince

Bio:
Natasha has been named Maternity Photographer of the year a few times with Guild Of Photographers (2018 &2019) WPPI (1st half 2020) and The Rise Awards 2020.

She strives to empower women and make them feel amazing. She is drawn to photographing women because since becoming a Mother herself 5 years ago, it dawned on her that women rarely exist in their photo albums, so it made her push for more women to be in front of her camera. I also love to be glamorous and sexy and I felt there was something missing for us women who aren't models in the industry but still love that fashionable, fine art style.

There is something so powerful about a pregnant woman. I am humbled to create imagery surrounding her.

I have had a camera since I was 11 years old. I have always photographed and videoed people, made films and had an interest in editing. I was a singer/songwriter before I started my own photography business so performing on stage and being theatrical has heavily influences my images.

Creating my style took a few years but I knew the moment I cracked it and it has just grown over time into this. I now only really photograph Maternity, Newborns and Families, focusing on Mamma & Me. These are things I am most passionate about and I think it shows in my work.

I just want to find the Goddess in any woman who walks through my door. The studio is their stage and I am there to direct their performance.

Resources shared in this episode:

Paulina Duczman The Power Of a Niche episode

Sparking Creativity with Natalie Houlding

Mon, 21 Dec 2020 07:00:00 -0800

Ever find your creative spark fizzling out? When was the last time you gave yourself a true break? And how can you use everyday life to find inspiration for your photography sessions?

I'm joined by Natalie Houlding, a digital artist and newborn photographer who realized creating digital backdrops would allow her to create incredible artwork for her clients without the stress of creating the setups during each individual session.

Discover her process for finding inspiration for her work, how she captures it and the biggest mistake she sees photographers make when creating art with digital backgrounds.

Discover more about Natalie Houlding

Website: newborndigitalbackdrop.com
Facebook: @Photographer.Natalie.Houlding
Instagram: @nataliehouldingphotography

Bio: Natalie began her journey as a photographer in 2010. Winning multiple awards, she specializes in fine-art newborn and maternity photography. Her career has taken (literally) her around the world. Starting in England, before moving to Australia with her husband and 2 beautiful daughters. Natalie was one of the first to create digital backdrops for newborns and offers workshops in Australia as well as her home country of Israel. When she is not behind the camera, Natalie is a keen vegan food blogger and loves to play the drums.

2021 {Online} Newborn Retreat

Instagram & Brand Marketing Your Newborn & Family Photography Business with Zakeya Smith

Mon, 14 Dec 2020 13:00:00 -0800

Ever find yourself overcomplicating things when it comes to marketing your photography studio? Especially when it comes to social media?

If so, tune in to today’s episode where Zakeya Smith breaks down the simple steps she’s taken to see big results when it comes to social (especially Instagram) to book newborn sessions.

Learn the simple steps you can take to connect with future clients, without the need to overshare every single thing happening in your personal life.

You’ll also discover how your photography clients are using Instagram right now to find their photographer (without turning to Google) - and how skipping this step could be costing you clients.

Discover more about Zakeya Smith

Website: www.zakeyalaniquephotography.com
Facebook: @zakeyalaniquephotography
Instagram: @zakeyalaniquephotography

Bio: Zakeya is an Atlanta-based Newborn, Maternity, Milestone, and Family photographer. Her passion lies with newborns but loves seeing families come back time and time again to document the growth of their baby, updating family photos, or even capturing the expectant mother again.

Zakeya also loves providing her clients with timeless heirloom products that her clients can cherish forever. Seeing her clients react to viewing their images for the first time or seeing their images printed for the first time is a heartwarming experience.

Zakeya previously worked in the corporate world while balancing her growing business. With the help of Instagram, her business has blossomed into her full-time job. She recently received her Masters in Marketing and certificate in Customer and Brand Management.

She has been growing her business for almost three years and is proud of her achievements in this short period of time, such as speaking on podcasts and being a teacher in the 2021 Newborn Retreat by the Milky Way. She looks forward to what her business grows into next.

Resources shared in this Episode:

Do you ever struggle with deciding what to post on social media?

(...and find yourself wasting waaaay too much time on it!)

If your hand's up, you aren't alone!

And that's exactly why we created The Social Fix - a social media toolkit and calendar created specifically for newborn and family photographers.

Inside you'll get access to a collection of 275 questions, prompts, quotes, and story ideas for Facebook, Instagram, and even your email marketing!

Imagine planning out your entire month of social posts over a cup of coffee! #YesPlease!

Bellies Babies and Branding with Jessica Nip

Mon, 07 Dec 2020 08:00:00 -0800

Jessica Nip is a lifestyle portrait photographer specializing in maternity, newborn, and family work. She is an ambassador for the Association of Professional Newborn Photographers International.

Jessica works in both her home studio and in client homes, and she is able to problem-solve her way around any lighting situation to ensure the final images match what her clients expect in her brand, which is simple and soft imagery filled with beautiful, natural-looking light.

I wanted to share Jessica with you because she is a perfect example of someone who decided to carve out her own style when it comes to newborn photography. Instead of putting herself in a box and copying what she saw on the internet, she created her own niche, leaned into what she loved, and redefined what newborn photography meant to her.

Discover more about Jessica Nip

Website: www.jessicanip.com

Facebook: @jessicanipphotography

Instagram: @jessicanip

Bio:
Jessica is a lifestyle portrait photographer specializing in maternity, newborn, and family work. She is an ambassador for the Association of Professional Newborn Photographers International, which provides support and education for photographers about safety, business, and creating photographic art. Jessica has also presented workshops for The Milky Way photography school and the Uncommon Creative Collective. She lives in Toronto with her two loves - her husband and 9-year-old son.

2020 marks the seventh year that Jessica has been working as a full-time photographer. Her previous career as an elementary school teacher means she has lots of experience working with young children and she never shies away from engaging in epic fart-sound-battles with her littlest clients. Jessica works in both her home studio and in client homes, and she is able to problem-solve her way around any lighting situation to ensure the final images match what her clients expect, which is simple and soft imagery filled with beautiful, natural-looking light.

Resources shared in this episode:

Beyond the Pose, the Power and Joy in Capturing Moments that Can't be Replicated with Kristen Cook

Dana Pugh

Lola Melani

Secrets From a Baby Whisperer with Charlotte Gamache

Wed, 25 Nov 2020 13:00:00 -0800

Have you ever wondered what goes into being a baby whisperer? Some photographers seem to make those posed newborn sessions look absolutely effortless.

Charlotte Gamache is known for her excellence in newborn posing, wrapping, and safely educating newborn photographers around the world.

In this episode, we chat about her advice for new photographers, how confidence is something that we gain with repeated practice and time, and how wrapping can save a session from going sideways.

Have a listen to learn what it takes to be a baby whisperer.

Discover more about Charlotte Gamache

Website: charlottegamachephotography.com/

Facebook: @charlottegamachephotography

Instagram: @charlottegamachephotography

Bio:
As a Vancouver newborn & maternity photographer, Charlottle has over 20 years of experience in the Photography Industry. Originally from Leicestershire in the UK, she immigrated to Vancouver with her family 21 years ago and Maple Ridge, BC is now where she calls home.

Having been involved in many different areas of photography over the years, she soon discovered her passion was for newborn and baby photography when she had her first son 8 years ago. She is now an accredited Vancouver newborn photographer providing portrait photography services in Vancouver, Maple Ridge, and the Lower Mainland. Over the past few years, she has photographed over 700 newborn babies and she now travels throughout Canada mentoring other photographers in this specialty.

Resources shared in this episode:

Keri Meyers

Nicole Smith Photography

Charlotte's Newborn Academy App

Baby as Art

Preparation is the Key to Success - With Mark Rossetto

Mon, 16 Nov 2020 09:00:00 -0800

Mark Rosetto, is one of the kindest & knowledgeable business masters that wholeheartedly cares about his students and helping them succeed.

I love how he combines his love for life & business coaching and how that plays out in how he runs his business.

Mark Rossetto is an international award-winning Double Master Photographer with the Australian Institute of Professional Photography (AIPP), an international keynote speaker, and a qualified Life and Photography Business Coach.

In this episode, we talk about marketing, anxiety & mindset, burnout & the power of preparation, and how it can change your business and your life.

Discover more about Mark Rossetto

Website: www.markrossetto.com

Email: mark@markrossetto.com

FB Page: Mark Rossetto Coaching

FB Group: The Photography Business Coach

Bio:
Mark Rossetto is an international award-winning double master photographer (AIPP), a highly sought-after public speaker and a qualified Life and Photography Business Coach.

At just 25 years of age, Mark transformed his passion for photography from a hobby into one of Melbourne's most successful family and wedding photographic studios. Each year Mark and his team photographed over 500 families and were consistently booked at capacity with weddings.
Mark now dedicates his time to teaching photographers the skills needed to build successful businesses. His systems and processes for increasing sales and profits, combined with his extensive marketing and industry knowledge have resulted in hundreds of success stories for both aspiring and seasoned professional photographers all over the world.

His passion for helping people succeed and thrive in their business is only overshadowed by his charismatic and outgoing personality. Mark's zest for life, business and photography make him an in-demand speaker for workshops and events such as WPPI, NZIPP, SWPP, The Baby Summit and AIPP events. Mark has also featured on IPS Mastermind, Photobizx, the Milky Way Retreat and The Pet Photographers Club.

Resources shared in this episode:

WPPI

Jacinta Dal Ben

Ashley K

Offer for Listeners

Website: https://www.markrossetto.com/the-photography-business-benchmark/

Coupon Code: MILKYWAY2020

Expire: Nov 30th

Business Tune Up Advice with the Marketing Queen - Julia Kelleher

Mon, 09 Nov 2020 09:00:00 -0800

Julia Kelleher is quite literally the queen of marketing your photography business. I knew when it comes to sharing advice on marketing and mindset, she was the perfect guest to have on the show.

In this episode, we unpack how self-worth, marketing & mindset are all interconnected.

Julia Kelleher is a PPA Master Photographer, Artist, Craftsman, and certified with the organization. She holds the prestigious Diamond Photographer of the Year title - earning it twice in PPA print competition.

She is also a Master of WPPI and holds numerous top national and international awards for her newborn and children's work. She is a Nikon® Ambassador and is the only newborn photographer in the world sponsored by Nikon®

Julia is a master marketer and business guru, lending her strengths in business and creativity to other studio owners. She offers online classes, private mentoring, and national workshops.

We had such a fantastic conversation, about how her own personal transformation over the last few years has changed how she does business and life.

Discover more about Julia Kelleher

Websites:
www.jewel-images.com
www.jewel-education.com
WWW.5CCOLLECTIVE.COM

Facebook: @JewelImages

Facebook Group: www.facebook.com/groups/juliakelleher

Instagram: @juliakelleher

Pinterest: @jewelimages

Bio: Portrait Photographer & Nikon Ambassador, Julia Kelleher, is world-renowned for her moving, sentimental, and emotional portraits of pregnant women and children, and the bonds children have with their parents. Specializing in fine art portraiture of newborns, maternity, children, and family, she runs her thriving retail studio, Jewel Images, Inc., in her hometown of Bend, OR, and educates other professional photographers worldwide on how to create unique imagery and build profitable studios.

Her work has been featured in multiple publications including Professional Photographer, Digital Photographer, ISO 1200, Extreme Makeover: Home Edition, Marathon Press, and ABC News. She has twice been named Diamond Photographer Of The Year through Professional Photographers of America and has won numerous international awards for her work, including the WPPI newborn and maternity international titles, and industry awards thorough Kodak, Lexjet and the American Society of Photographers.

Host of her business and creativity podcast, Focus & Facets, a 13-time Creative Live instructor, WPPI instructor and 7x Imaging USA platform speaker, Julia has spent her over a decade-long professional career helping other photographers hone their craft. She is passionate about business — teaching pros through her business mastermind, the 5 Carat Collective, to break into in-person sales, to master valuing their work, to market their art, and create systematized efficiency in their businesses. She teaches on the international stage multiple times per year and holds private creative workshops, offers her online membership, and personal mentoring sessions with students in her studio.

Resources shared in this episode:

Brooke Castillo - Monday hour one

Neill Williams Life Coach&l

Luxury Branding & Artistic Value with Scott Robert Lim

Mon, 02 Nov 2020 09:00:00 -0800

In this episode, we dive into topics on confidence and advice from Scott's mentor that helped him become the world-renowned photographer and speaker he is today.

Sony Artisan and international master photographer Scott Robert Lim is a certified educator and has over 70 international awards to his name, including Top Ten Most Influential, Kodak Award, and World's Top Wedding Photographers. He has also been a judge at many international photography competitions and his work has been published and viewed by thousands all over the world.

We talk about the importance of valuing yourself as an artist, learning to find your confidence, creating a luxury brand, and learning how to be directive as a photographer.

Discover more about Scott Robert Lim

Website: www.alphaweddingphotos.com

Facebook: Scott Robert Lim

Instagram: @scottrobertlim

Bio: Sony Artisan and international master photographer Scott Robert Lim is a certified educator and has over 70 international awards to his name, including Top Ten Most Influential, Kodak Award, World's Top Wedding Photographers, and has been a judge at many international photography competitions. His work has been published and viewed by thousands all over the world and is a popular speaker around the world. For the last decade, he has dedicated his career to developing world-class photographers and loves teaching photographers of all levels. He has an energetic and charismatic speaking style and is an industry leader in photography education.

Resources shared in this episode:

Creative Live Crazy Stupid Light

Light and motion

Sony Artisan

Finding Your Voice with Caroline Jensen

Mon, 26 Oct 2020 06:00:00 -0700

If you're someone that feels like you can't find your voice & gets a little lost on your artistic journey from time to time.. you are absolutely not alone.

In this episode, I chat with Caroline Jensen, a Sony Artisan of Imagery, who is an award-winning photographic artist that lives on the wild prairie.

Her passion for storytelling and creating art from her world around her has led her to photograph a wide range of subjects in her signature artistic style.

In this episode, we unpack uncovering your authenticity & creating from your artist's heart. Looking for inspiration in unusual places, the difference between your style & your voice, and ways to bust through resistance & fear.

It's an episode filled with loads of laughter and chock-full of great advice on growing yourself as an artist.

Discover more about Caroline Jensen

Websites:
www.carolinejensen.com
www.creativephotographynetwork.com

Instagram: @carolinej

Facebook: Creative Photography Network

Youtube: carolinejensen

Bio: Caroline Jensen is a Sony Artisan of Imagery and an award winning creative artist. While
she adores making all sorts of photographic art, her biggest passion is
guiding other people to success, whatever that may be. She loves nothing
more than watching creatives fearlessly express themselves through
photography and its many offshoots.
Her images always strive to take the viewer one step out of reality, be that
through digital painting, moving photos (cinemagraphs, time-lapse, or stop-
motion) or creative editing. She is always looking to expand her repertoire
of techniques. Photography can be therapeutic in many ways and making
the connection between this art form and stress relief is a huge part of her
work. She doesn’t only care about the work you create, but how you feel
making it.

Resources shared in this episode:

Understanding Exposure Brian Peterson

Jessica Drossin

Charlotte Mason

The Social Dilemma

There Isn't Just One Way to Run a Business - The In Person Sales Business Model with Shannon Morton

Mon, 19 Oct 2020 07:00:00 -0700

Shannon Morton Photography is a professional portrait studio located in the Bryan/College Station, TX area. She runs a portrait studio with another photographer, as well as has a very profitable IPS business model.

I wanted to share Shannon with you because she is a photographer with a successful IPS business model, and I firmly believe that there is no universal business model that will work for everyone.

As business owners, we get to choose the one that works for us. My goal is to bring you, great photographers, to share with you as many success stories of varying models.

We cover the importance of creating a great client experience & how to start to shift your mindset around sales.

If you have wondered if IPS might be a great addition to your business then this episode is for you.

Discover more about Shannon Morton:

Website: www.shannonmorton.net/
Facebook: @ShannonMortonPhotography
Instagram: @shannonmortonphoto
Pinterest: shannonmortonphotography

Bio: Shannon graduated from Texas A&M in 1997 with a degree in English and a certificate to teach. After teaching for 6 years, she had her first daughter and decided to spend time at home with her. With the upcoming birth of her second daughter in 2008, she wanted a camera that could take quick and beautiful pictures, that's when she got her first DSLR camera.

In 2009, she started taking photography classes and workshops. With a love for babies and expert training in how to safely and beautifully pose newborns and families, she launched a business with the intent to create incredible keepsakes for the families of the Brazos Valley.

She now teaches classes and workshops for other aspiring newborn photographers, creatives who want to grow their businesses, and hobbyists who want to learn how to use their camera. She is a member of the Professional Photographers of America (PPA), pursuing her certification as a professional photographer, and an award-winning photographer.

The Power of a Niche with Paulina Duczman

Mon, 12 Oct 2020 08:00:00 -0700

"You gotta keep trying to find your niche and trying to fit into whatever slot that's left for you or to make one of your own." ~ Dolly Parton

Fine art children Portrait photographer Paulina Duczman has taken the world by storm, with her soulful images of children. She carved out a Niche with her stunning images, winning multiple awards and competitions.

She shares that narrowing her service to a niche she was able to create momentum around being an expert in an area, instead of a jack of all trades.

Paulina is the perfect example of the power of having a Niche market. Focusing on an area of doing what she loves, and creating her business around it.

Discover more about Paulina Duczman

Website: https://paulinaduczman.com/
Facebook: @paulinaduczmanphotography
Instagram: @paulinaduczman
Pinterest: paulina-duczman-photography

Bio: Paulina is a multi-award-winning portrait photographer and artist, who specializes in modern fine art portraits of children of all ages and families.
She creates captivating and pure, soul-searching photographic portraits for discerning private clients. She serves them by creating stylish and modern fine art portraits that are simple yet elegant, and are meticulously composed and lit. She loves to capture mood and emotion and her favorite thing in the world is to capture her client’s eyes which she believes is the way to touch and find their soul.
She has received praise and international acclaim for her work from SWPP, MPA, WPPI, Rangefinder as well as a significant online following.

Resources shared in this episode:

Awards

It's Ok to Ask For Help - Hiring a Virtual Assistant with Abbey Ashley

Tue, 06 Oct 2020 09:00:00 -0700

“If you want to go fast, go alone. If you want to go far, go together” ~ African Proverb

We get so caught up in I can do it all myself, and there is almost shame in asking for help, or admitting you can not do it all.

There are a couple of options, either settling into the realization that you are swamped and stay there, or start reaching out and asking for help.

Abbey Ashley helps aspiring Virtual Assistants start their business from scratch with www.thevirtualsavvy.com. She’s been featured on NBC News, Smart Passive Income & Teachable, now she teaches & trains hundreds of VAs to start their own VA business to help entrepreneurs like us. I knew she would be the perfect expert to share with you on hiring virtual help.

In this episode, we cover how to identify only things we can do as "the boss”, and understanding things we can start to outsource, what to look for in a good VA - and certain red flags to watch out for.

If you are someone how has ever struggled with doing it all yourself, then this episode is for you.

Discover more about Abbey Ashley

Website: www.thevirtualsavvy.com

Facebook: VA Savvies Facebook Group, The Virtual Savvy Facebook Biz Page

Pinterest: thevirtualsavvy

Instagram: @thevirtualsavvy

YouTube: abbeyashley

LinkedIn: thevirtualsavvy

Twitter: thevirtualsavvy

Bio: Abbey Ashley is the Founder of The Virtual Savvy. She helps aspiring virtual assistants launch and grow their own at-home business from scratch. Abbey started her own virtual assistant business as a new mom and was able to double the salary from her full-time corporate job, working only 20 hours a week... in just 30 days! She's since gone on to grow a seven-figure business and retire her husband ALL from her at-home business. It's now her passion to help others start their own VA business so they can taste the freedom and flexibility of entrepreneurship as well.

Resources shared in this episode:

https://www.thevirtualsavvy.com/hire/

Toggl

Hustling with Heart & Authenticity - with Michelle Harris

Mon, 28 Sep 2020 07:00:00 -0700

Michelle Harris is a destination wedding photographer based in the DC area. She is the owner and lead photographer at M Harris Studios in addition to her associate team, Laila Chanel Studios where she manages 15+ freelance photographers.

Along with her photography services, she is a leader and educator for the online community M Harris Hustlers that inspire and educate wedding photographers.

Michelle hosts a wedding photography conference called Hustle in Heels, where once a year, this conference is held in a major city around the country. This conference is all about empowering women and wedding photographers!

She's also a mama of 2 gorgeous little girls & a sigma brand ambassador.

I have been following her on Facebook for ages and love her positivity and inspiration encouraging wedding photographers to create a business & life they love.

We dive into a huge range of great topics so grab a notebook! We cover Cultivating a success mindset, creating boundaries to avoid burnout, developing relationships for life with clients, time management tips, the importance of a gratitude practice & showing up as our authentic selves.

For those go-getters and business babes, this one is for you.

Discover more about Michelle Harris

Website: mharrisstudios.com

Facebook: @mharrisstudios15

Facebook Group: @HustleInHeels

Instagram: @mharris_studios

Bio: Michelle Harris is a destination wedding photographer based out of the DC area. She is the owner of M Harris Studios and Laila Chanel Studios. Michelle has been featured in magazines such as People, Style Me Pretty, Martha Stewart, and Munaluchi.

Along with being a wedding photographer, Michelle is a mentor and educator for wedding photographers throughout the world.

She is the owner of Hustle-in-Heels which hosts a wedding photography conference once a year in different cities throughout the country. Her education is based on helping other photographers achieve their full business potential.

Resources shared in this episode:

Hustle in Heels

Sigma ambassador

Sal Cincotta Creative Live

Celebration selfies - tag #milkywayfun & #mharris_studios

Multi-Passionate Creativity & Finding Your Value as an Artist with Elisha Weger

Mon, 21 Sep 2020 11:00:00 -0700

Elisha Weger joins me today with her whole heart to chat about her journey with accreditation and why it is so important to her as well as her perspective on becoming a multi-faceted entrepreneur.

She shares advice about how to get started with accreditation, finding her value as an artist, and about how important lifelong learning is to her, and how changes in her personal life have lead to her finding her unique path as an artist and not holding back to follow her dreams.

Discover more about Elisha Weger

Website: Www.elishaandco.com
Instagram: @elishaandcompany
Facebook: @elishaandcompany

Bio:
Elisha has always been a dreamer with a strong vision. 10 years ago, Elisha set out to create a thriving, boutique photography studio in the heart of Regina's warehouse district. She left her corporate accounting job and took the leap of faith to build her dream business! Elisha specializes in maternity, newborn, and children custom portraiture. Elisha has mentored with photographers across the globe to have a well-rounded approach in her business and create her very own unique style.

This entrepreneurial journey has been one of the wildest rides she could have ever imagined. While raising three little boys Elisha built her business from the ground up. In 2018, after 6 years of dedication, Elisha completed her masters of photographic arts. The next thought was what is my next purpose? What will be my next achievement? With a business background in accounting, a master of photographic arts she began to think of ways she could help other creative entrepreneurs thrive. Elisha's new mission is to empower entrepreneurs to escape the ordinary, discover their bliss & find freedom within their creative business. Her biggest motto in life is always to follow your heart. Your determination and courage will lead you to the most beautiful destinations. ❤

ACCREDITATION & AWARDS

• Master of Photographic Arts (MPA) designation in 2018;

• Craftsman of Photographic Arts (CPA) designation in 2017;

• Accredited in Birth, Maternity, Newborn and Infant and Children Portraiture (2013/2014)

through the Professional Photographers of Canada;

• International, national and provincial photography award-winner. (2013 to 2019)

• Photography competition judging training in 2017

Resources shared on this episode:

Jessica Green - Body Talk

Steal like an artist book

Building a Brand with Intention & Alignment with Bernel Westbrook

Mon, 14 Sep 2020 07:00:00 -0700

With a background deeply rooted in fine art and a degree in web development, she lives by her motto "to obsess over the details so you don't have to."

Bernel Westbrook works with creative entrepreneurs to build brands and websites that establish a foundation of trust. Since she started her business in 2016, Bernel has served the creative industry with high energy, tell-it-like-it-is honesty, and a passion for inspiring others.

She's a hugger, a world traveler, and a design enthusiast. Branding is more than just a logo, or the colors you use, or even the font you use. Bernal shares with us her approach of holistic branding and creating a brand that aligns with who you are as a person.

Bernel shares why identifying who your ideal client is so important in building an aligned brand, her advice on subconscious brand recognition & how you can start to incorporate your core values into your branding.

For those wanting to really connect with clients that light you up to work with, this episode is for you.

Discover more about Bernel Westbrook

Website: Brandedbybernel.com

Facebook: @brandedbybernel

Instagram: @brandedbybernel

Bio: Bernel is the owner and lead designer of Branded by Bernel, a design boutique based in Charlotte, North Carolina. She works with creative entrepreneurs to build brands and websites that establish a foundation of trust. Since starting her business in 2016, she has had the pleasure of serving the creative industry with high energy, tell-it-like-it-is honesty, and a passion for inspiring others.

Resources shared in this episode:

Joseph Campbell The Hero's Journey Book

Showit Template Shop

Beyond a Selfie - Creating Fine Art Self Portraits with Intention, Connection & Love with Leanna Azzolini

Mon, 07 Sep 2020 07:00:00 -0700

LeAnna Azzolini is an adventure-seeking, outdoor enthusiast based in a small beach town in Southern California called Dana Point. Motherhood is her main muse, she is known in the industry for her stunning self-portraits and she enjoys mentoring and guiding other photographers through their own journey in finding their artistic voice.

In this episode, we dive into the power & the purpose behind her intention to create legacy portraits for her daughter. And we unpack her advice on silencing your inner mean girl to get in front of the camera, getting over other people's opinions & creating art for yourself, and how self-portraits truly are an act of self-love.

I loved this conversation and felt like it was my own permission slip to get over my own perfectionism, to take the foot off the gas, and let myself go create and be messy.

If you are someone who has struggled with your own perfectionism procrastination you are going to love this episode.

Discover more about LeAnna Azzolini

Website: www.leannaazzoliniphoto.com

Facebook: @LeAnnaAzzoliniPhotography

Instagram: @leanna_azzolini_photography

Bio: LeAnna is an adventure-seeking, outdoor enthusiast based in a small beach town in Southern California called Dana Point. Motherhood is her main muse and she enjoys mentoring and guiding other photographers through their own journey in finding their artistic voice.

She was named one of the Looks Like Film Artists of the Year in 2018 and 2019, a Voice Collection Finalist in 2018 and 2019, and is also the host of the new podcast called Curating the Curious.

Resources shared in this episode:

Keep an eye out for her new podcast called Curating the Curious

Fine Art Children's Portraits with Lisset Perrier

Mon, 31 Aug 2020 14:00:00 -0700

Her work is both ethereal, storytelling, and completely fine art. Lisset Perrier's photography journey began 6 years ago. She found her vocation in art at an early age and has been drawing and painting ever since.

She has never taken a photography class however did grow up around cameras and photographs, and has a degree in graphic design. What inspired her about her photography is memories of her childhood …the art of telling a story and the way she is able to freeze a moment in time.

I have actually been a student of hers for the past couple of years and love her whimsical children's portraits. I always leave with fresh inspiration to ret anew editing technique.

I knew she would be a great person to talk to about getting through creative ruts, creating fine art that aligns with your passion & working with kids.

Discover more about Lisset Perrier

Website: www.lissetperrier.com

Facebook: @LissetPerrierartistry

Instagram:@lisset.perrier.artistry

Youtube: Lisset Perrier

Facebook Group

Resources shared in this episode:

Subscription plan ONLINE CLASSES ELEARNING AND TOOLS

Shooting From the Soul - Connecting with Your Work & Clients with Visual Artist Jasmin Jade

Mon, 24 Aug 2020 08:00:00 -0700

She is the powerhouse behind Jasmin Jade photography & Embrace presets. Her work is full of soul & heart. As soon as I read on Jasmin's website that she was also a believer in community over competition and the power of working together, I knew we were going to be 2 peas in a pod!

She is ultra-talented in her boudoir work, creating work that is both emotional and storytelling, and an incredible leader for her boudoir community, preset community and an all-around great human!

The reason I wanted to share Jasmin with you is that you can tell she is an artist that truly connects with her work. This is something that I have often struggled with personally. We dive into building client relationships, overcoming fear and her tips & techniques on finding your authentic voice & style.

This episode is chock-full of takeaways that will leave you inspired to reconnect with your big why.

Discover more about Jasmin Jade

Website: jasminjade.com

Client Website sugarandlacestudio.com

Facebook @sugar.and.lace.studio

Instagram @sugar_and_lace_studio

Instagram @thejasminjade

Youtube - Jasmin Jade

Embrace presets Facebook Group @embracepresets

Bio: Jasmin is an Arizona based Boudoir & Portrait photographer from Germany. She currently lives in a small town in southern Arizona with her two boys and husband.

She didn't always want to be a photographer, she sort of fell into photography when she moved to Hawaii with her husband. It was then, on that magical Island of Oahu when it all began.

She is completely self-taught and puts every inch of her soul into her craft. She say "It feeds me, I need it. It's an addiction and it's healing. I cannot imagine my life without photography and I do not know how I ever could."

Resources shared in this episode:

Wild at heart

Embrace presets

Sue Bryce Boudoir Photographer

Free people

For love and lemons

ASOS

Forever 21

Storytelling Children's Portraiture with Danielle Trina

Mon, 17 Aug 2020 07:00:00 -0700

Danielle's journey toward becoming her authentic self, began 10 years ago when she fought a battle with cancer that invaded her pancreas. She won that battle and became a survivor. She feels she survived more than cancer, she became a survivor of life & began to understand the true value of living in the moment; each and every precious moment because our time here is not guaranteed.

Danielle Trina began her career as a photographer and was fascinated by the raw emotion she was able to get clients to express during her portrait sessions.

As someone who has always been fascinated with spoken craft and poetry, she discovered she is a storyteller.

She learned the rules, creatively broke some of them and created a style of her own, and created a following of people who love the way she uses her lens and creativity to share the way she see beauty in the world, in odd angles, crooked lines, blurred vision, in THE IMPERFECTIONS!

Her goal is to inspire others to be “leaders, adventurous, brave, relentless, unstoppable, inspired, lighter, passionate, faster, bold, greater…” to choose to be MORE

Discover more about Danielle Trina

Website: www.danielletrina.com
Instagram: @danielletrinaphotography
Facebook: @danielletrinaphotography

Bio: Danielle Trina is a daydreamer and night thinker.

She has always been creative by nature. Her journey toward becoming her authentic self, began 10 years ago when she fought a battle with cancer that invaded her pancreas. She won that battle, & became a survivor! She feels she survived more than cancer, she became a survivor of life & began to understand the true value of living in the moment; each and every precious moment because our time here is not guaranteed.

Danielle Trina began her career as a photographer, & was fascinated by the raw emotion she was able to get clients to express during her portrait sessions! As someone who has always been fascinated with spoken craft and poetry, she discovered she is a storyteller!

She learned the rules, creatively broke some of them and created a style of her own, and created a following of people who love the way she uses her lens and creativity to share the way she sees beauty in the world, in odd angles, crooked lines, blurred vision, in THE IMPERFECTIONS! Her goal is to inspire others to be “leaders, adventurous, brave, relentless, unstoppable, inspired, lighter, passionate, faster, bold, greater…” to choose to be MORE!

I fell in love with Danielles work on instagram, and just knew I had to bring her on the show. We can often get in our own heads and stop ourselves from playing and creating, and slowing down. I loved Danielles perspective on slowing down, and being intentional and present and creating something for yourself in each and every session.
If you are someone who has ever struggled to get out of the self imposed creative box you may have found yourself in.. well this episode is for you.

Resources shared on this episode:

Teresa Vick Photography

Rainey’s closet

Bentley and lace

Intimate Artistry Photography & Self-Love with Keshia Rice

Mon, 10 Aug 2020 10:00:00 -0700

I stumbled across Keshia Rice’s stunning work earlier this year. She is a boudoir photographer based in Hawaii. She focuses on mental health, and empowerment and believes boudoir is for all shapes & sizes.

She focuses on the experience for her clients leaving them feeling empowered safe and celebrated in their own bodies.

In this episode, we discuss how growing up in a world that taught us to be ashamed of our bodies if they didn't fit within a certain mold leads to mental health and confidence challenges, and how Keshia is working on unpacking that and dismantling those belief systems to help her as an artist and a woman.

Keshia Shares how she goes out of her way to leave little drops of kindness where-ever she goes, and how together we can all make the world a kinder place.

If you are someone who has felt held back, by your appearance or struggled with self-worth and your own body love.. this one is for you.

Discover more about Keshia Rice

Website: www.intimateartistry.com
Instagram: @keshiarice_intimate artistry
Facebook: @intimateartistry
Facebook Group

Bio: Keshia Rice is 33 years old, married to a spouse in the military, she has two children and a bonus child that she adores. She started her photography career in 2009 at Sears Portrait Studio and worked there until 2014 when they went bankrupt.
A few years later she became a school photographer for Lifetouch. From there she branched out on her own trying all the genres, had success with a few images going viral, but boudoir is where her heart is and what gives her butterflies before each session.

Resources shared on this episode:

Berne brown vulnerability

Teri Hoffard confidence course

Managing Your Energy in Alignment with Your Creative Process with Hannah Fitzgibbon

Mon, 03 Aug 2020 07:00:00 -0700

Do you find yourself judging when you have an off-day? Have you been frustrated by the feeling that your creativity is gone? Or have you struggled with sticking to a time-management system that feels good to you?

If so, don't miss this conversation with Hannah Fitzgibbon.

As a coach for creatives, she shares incredible insights around...

self-compassion (vs judgement)
ideas on using your daily energy wave to build out your daily schedule (not just a timesheet with random blocks of time),
and tips on moving past procrastination using her S.T.A.R.T. model.

Tune in and learn how to bring more flow into your life.

Discover more about Hannah Fitzgibbon

Website: Hannahfitzgibbon.com
Instagram: @hanfitz.creates
Facebook: @hfitzgibbon.nz
Email: hfitzgibbon.nz@gmail.com

Bio: Hannah Fitzgibbon, she is a creativity coach, that helps visual artists, and creatives to find their ability, creativity & worthiness to create work & art they are passionate about She helps people like you & me develop and trust in our creativity to find more joy and flow in the work we love. She empowers her students to be able to confidently communicate the value of their work, attract clients, and charge what they are worth.

Resources shared on this episode:

Steal like an artist book

Climbing Your Own Family Tree

Jack London

Big Magic

Jonathan Fields Sparketypes

Jim Fortin podcast

Stephen Pressfiled book

Going Beyond the Expectation - The Importance of Creating an Experience for Clients with Donatella Nicolini

Mon, 27 Jul 2020 07:00:00 -0700

“At the end of the day people won't remember what you said or did, they will remember how you made them feel.” Maya Angelou

Donatella Nicolini is known for her stunning Fine Art portraits of motherhood & expectant mamas. She has positioned herself as a high-end luxury photography studio based in Milan Italy and knows first hand on the power of creating a Niche.

She purposefully creates an incredible client experience with thoughtful touches from start to finish. She goes out of her way to not only create incredible portraits but also make the entire experience luxurious and memorable… I was in awe of how she spoils her clients and knew she would have so many great tips for photographers to be able to create a luxury experience on a budget too.

This conversation is for you if you have wondered how to move your business from shoot & burn into the luxury brand photography business, and how to create an experience that keeps clients coming back & referrals rolling in.

Website: www.donatellanicolini.it
Instagram: @donatellanicolinistudio
Facebook: @donatellanicolinistudio
Pinterest: donatellanicolinistudio

Bio: Donatella Nicolini is an Italian photographer, speaker, and specialized international educator known for her exclusive, luxurious and elegant maternity portraits that blend a fashion-forward style with fine art portraits, published and awarded worldwide.
She also participates as a speaker at numerous international photography conferences as well as teaching courses for professionals from all over the world.

Donatella was featured multiple times on FStoppers, Shutter Magazine (twice as guest editor), Chiiz Magazine, PPA, Infinite Color Panel, Profoto USA & Italy.
Her work was also exhibited at Agora’s Gallery in Manhattan, New York.

She has been a jury member for international photography awards in France, Russia, Kazakhstan, and India.

Awards: SWPP Gold Award, Nikon Talents, Portrait Photo Awards, Monochrome Photography Awards

Emotional Storytelling with Twyla Jones

Mon, 20 Jul 2020 07:00:00 -0700

After her second baby was born she picked up a camera and now travels the world doing what she loves. Twyla Jones creates & preserves beautiful memories for others while simultaneously sharing her incredible talent teaching photographers.
She is a master at her craft of creating emotive storytelling images and creating images that stir your soul, and I am beyond excited to share her with you today. Twyla shares with her techniques and advice on creating connection and evoking emotion in photography. She shares her key ingredients for ensuring her images are powerful and infused with emotion. She also shares how she works through creative ruts, to stay inspired and creating work she loves.

Discover more about Twyla Jones:

Website: emotionalstorytelling.com
Instagram: @somethingrad
Facebook: @twylajonesphotography
Youtube: Emotional Storytelling

Bio: I'm a Kansas born biologist turned photographer and educator. I currently reside on the beautiful east coast of Florida with my husband and three little boys. I am passionate about sharing my knowledge and the way I see the world with other creatives in a way that inspires them to discover their own unique path to success. I have been a Click Pro since 2016, founder of Emotional Storytelling: community, education, and resources for photographers and am co-founder of The Traveling Dress Collective. Recent awards include Artist of the Year with Lookslikefilm, Winner of Love and Connection, and a finalist for Beautiful Light in The Voice competition.

Resources shared in this episode:

It's Always Sunny in Philadelphia S 13 E 10 Dance scene

Embracing the storm - Editing Course

Navigate the wild - Marketing Course

Blog articles

Resources

There Isn't Just One Way to Run a Business - All Inclusive Model with Brigette Schaffarzick

Mon, 13 Jul 2020 07:00:00 -0700

It can sometimes feel like there is only 1 way to run a business… and that may be how you are doing it is wrong. #nottrue

In this Episode with Brigette Schaffarzick from Penguin Pictures based in Seattle, we discuss why she decided to have an all-inclusive photography business model.

I wanted to share Brigette with you because she has such great insight on also moving cities with her business and maintaining her clientele, and she shares some really great insight on why she has an all-inclusive business model and loves it. I love being able to bring on guests to share with you that there is no one universal business model and to give you insight on how many successful photographers run their businesses

Discover more about Brigette Schaffarzick:

Website: www.penguin-pictures.com
Instagram: @penguin_pictures_seattle
Facebook: @pengpics

Bio:
Brigette has been a guest teacher for the Milky Way Retreats for 5 online retreats (2 Newborn, Maternity, Family, and Business). A guest teacher for two classes on Rachel Vanoven's Collective. She has spoken at several conferences around the country, is a former Clickin Moms pro and an NAPCP pro member. When she's not shooting she's playing "farmer" tending to her horses, goats, and chickens on her 6-acre hobby farm near Seattle.

Building Lifetime Client Friendships - with Hailey Faria

Mon, 06 Jul 2020 07:00:00 -0700

“Be genuinely interested in everyone you meet and everyone you meet will be genuinely interested in you”
― Rasheed Ogunlaru

She approaches each session as if she and her clients are old friends catching up, not looking at it like a paycheque, but expanding her circle larger and larger every time. Focusing on building relationships and creating lifetime friends.

Hailey Faria infuses each session with connection, moods, sexiness, and laughter.

Her sessions invoke carefree days, frolicking through grass, hiking to a location that may get your feet a little dirty, doing weird dance moves with your offspring, and letting your significant other get handsy. All while watching the sun disappear too quickly.

What I love about Hailey is as a mentor and a photographer she goes all in. She has figured out her recipe for the ingredients to make art that she is truly passionate about, how to create lifetime friendships with her clients, and how to help others figure out their secret ingredients to create work they are passionate about too.

Discover more about Hailey Faria

Website: www.haileyfariaphotography.com
Instagram: @haileyfaria
Facebook: @Hailey Faria Photography

Bio:
Hailey Faria has been photographing families and couples since 2012. She has had the incredible experience of living in and traveling to places around the world to photograph others. She has also successfully hosted 14 workshops under Reverie Workshop and countless 1:1 mentorships. Education and photographing families have been my heart and hope to continue this for years to come.

Resources shared on this episode:

Smallable

Ladida

Workshops

Mentorships

Styling Your Clients

Styling with Intention - with Kate Boggs

Mon, 29 Jun 2020 07:00:00 -0700

Figuring out your own style can be a challenge on its own, but then figuring out how to communicate through wardrobe choices to your clients, can feel super overwhelming.

Kate Boggs shares with us her process of styling her clients, including some of her favorite places to shop.

She shares advice on creating your own client closet, tips for those that styling doesn't come naturally to, and how proper styling can make or break an image.

If you have ever felt clueless or just struggle with what clothing to put your clients in, this episode is for you.

Discover more about Kate Boggs

Website: www.kateboggsphotography.com
Instagram: @kateboggsphotography
Facebook: @KateBoggsPhotography

Bio
Kate Boggs has been shooting since 2011 when she went from a "mom tog" into a full time photography career. Prior to that she was a teacher and transitioned once she had her first baby. She now is the mother to three children and she shoots from her soul with a boho hippie style and a LOT of hair and dimples. She shoots with canon and nikon and will talk to you all day about styling and her client closet.
She specializes in maternity and families and has been featured on Sew Trendy Accessories, Looks Like Film, and Unraveled Artist, as well as Emotional Storytelling.

Resources shared in this episode

Sew Trendy

Putting Down the Camera & Making a Pivot - How to Use Adaptability as a Super Power with Molly Keyser

Mon, 22 Jun 2020 07:00:00 -0700

“Change is scary… but what is even scarier - regret”
- unknown

Molly Marie Keyser was the owner of Boudie Shorts, and walked away to start something brand new in the entrepreneurial space.

Molly grew a photo studio to multiple 6 figures and others were asking her how she did it. She turned her steps into a profitable online course, grew her online boudoir photography education company to two million per year, and was able to help thousands of photographers around the world in the process!

More recently Molly felt a pull to serve on a larger level and pivoted her business to now help service-based business owners add a profitable online course to their business.

I wanted to share Molly with you because I respect and admire that she not only a successful photography business but also a massive online boudoir education platform, and she made the brave decision to walk away, hang up her camera, close her studio and start something new.

I know personally, that fear can often get in the way of making changes "what will people think” and ignoring your inner feelings.

In today's episode, we unpack so much goodness, on listening to your inner voice about when to pivot, and how you can make adaptability your superpower.

Discover more about Molly Keyser

Website: www.profitablecourses.com
Instagram: @mollymkeyser

Resources shared on this episode:

Free PDF on how to choose your course idea

Personal Brand Photography & Creating Super Fans with Jamie Swanson

Mon, 15 Jun 2020 10:00:00 -0700

You may have heard about a new genre of photography for Entrepreneurs, Small businesses & Influencers. Consumable photography to help clients, connect & build their Personal Brands.

Marketing powerhouse Jamie Swanson saw the potential in this new industry and made it her mission to educate photographers on how they can add in this service, or pivot their entire business to a profitable and rewarding new genre.

Personal branding photography is beyond headshots or glamour photography. It's about understanding and connecting with your ideal client, building relationships, and creating ongoing revenue for photographers.

I wanted to share Jamie with you because I know from first-hand experience how hard it can be to get your own personal brand photos, and how the Personal Branding Photography industry is still just in its infancy with the online business space still growing, with so much potential for photographers. But even more, I love Jamies' ability to assess situations, see an opportunity, and then take action on trying new things and pivoting.

This episode is chock-full of tips and advice if you are someone who has been curious about how it all works, mind-set shifts that photographers need to consider, and where to start.

Discover more about Jamie Swanson

Website: https://www.personalbrandphotography.com
Facebook: @jamiemswansononline
Facebook Group: Personal Brand Photography
Instagram: @jamiemswanson
Podcast: Personal Brand Journey with Jamie M Swanson

Bio: Jamie M Swanson, the founder of The Modern Tog (www.themoderntog.com), is leading the Personal Brand Photography movement by teaching photographers how to work with entrepreneurs and influencers to grow their personal brand, which she believes is the future of the professional photography industry.

She has 6 young kids, and she shamelessly loves eating, quilting bright rainbow quilts, playing her clarinet, cross-country skiing, and being out in nature.

Resources shared in this episode

Lacy Davillier's video

Phillipa Maitland's video

Restart Your Business Guide

Jayson Gaignard - Community Made Podcast

Beyond the Pose: the Power & Joy in Capturing Moments that Can't be Replicated with Kristen Cook

Mon, 01 Jun 2020 07:00:00 -0700

If you are someone who has ever felt bored or stuck in your photography, and that your sessions start to blend together, then this conversation is for you.

I absolutely loved this conversation with Kristen Cook - the incredible Melbourne based photographer known for moving images, filled with emotion & storytelling.

She shares her journey from a posed photographer to a baby-led photographer, then redefined what newborn photography was to her, carving out her own path.

She shares her advice on shooting with intention & connection and getting really curious with yourself on what sparks your joy, as well as the power of having a personal project involving your own children.

This episode is for anyone who has struggled to find their own unique voice, with advice on walking your own path as an artist.

Discover more about Kristen Cook

Website: www.kristencook.com.au
Facebook: Kristen Cook | Photographer
Instagram: @kristencook1

Bio: Kristen Cook describes herself as a Love Chaser | Light Painter | Storyteller and she does not use these words flippantly.

They all form part of who she is and her duty of being a memory maker. She is proud to document love – new relationships built of love and new tiny humans built of love. Beautiful, messy, honest, brilliant love.

APP M.Photog – Master of Photography
Newborn Retreat (Milky Way) – Speaker 2017, 2018, 2019
Insight (for Canon) – Speaker 2017
The Baby Summit – Speaker 2015, 2016, 2017
Family Retreat (Milky Way) – Speaker 2017
Head On Portrait Prize – Semi-Finalist 2015
NZIPP InFocus Conference – Speaker 2015
Canada Photo Convention – Speaker 2015
Clickaway Conference – Speaker 2014
VOICE Competition – Category Winner 2014
Click Magazine Cover – Issue 4, 2013
VIC Family Photographer of the Year – Runner Up 2012
AIPP Hair of the Dog – Speaker 2012
VIC Creative Photographer of the Year 2011
VIC Professional Photographer of the Year – Runner Up 2011
VIC Portrait Photographer of the Year – Runner Up 2011
AIPP The Event – Speaker 2011

Resources shared in this episode

Personal Project - Babies - Mine

Cultivating Copy That Connects with Kim Anderson

Mon, 25 May 2020 07:00:00 -0700

We’ve probably all been there... staring at the blinking cursor and not quite knowing what to say or write.

She hung up her camera in 2016 after a 20-year career as a wedding photographer vowing as to never eat saucy chicken again on a Saturday, but she can write to your audience in a way you wish you could.

Kim Anderson is the powerhouse behind Red Curl Creative & Write Better Words.

In today's episode, She shares her wisdom, on creating copy that connects.

We chat about going beyond lattes & leggings when crafting your about me page, The Art of Storytelling & connecting with your ideal client with your copy, and psychology behind selling.

If you are someone who has ever struggled with what to write or say, you are going to love this episode.

Discover more about Kimberely Anderson

Website: Red Curl Creative
Facebook: @kimatredcurlcreative
Facebook Group: @writebetterwords
Instagram: @redcurlcreativekim

Authentic Relationship Building in a Digital World with Trista Smith

Mon, 18 May 2020 20:00:00 -0700

Trista Smith is the designer from Reclamation design company. Those dreamy flowy lace dresses with a boho feel from a company that focuses on sustainability and intentional fashion.

She creates dresses infused with purpose, intention, and joy with a brand aligned with those same values. Her intention is to build a culture that understands and cherishes the value of quality craftsmanship, community, and service.

What I love about Trista is she is so intentional about running a profitable business with heart. She has an incredible ability to build relationships with her audience and is super savvy on social media.

This conversation has so many fun nuances, we chat about mindset, branding, the power of intention setting & manifesting through visualization and actionable tips for Instagram, and your social media strategy.

Discover more about Trista Smith

Website: We Are Reclamation
Instagram: @reclamationdesigncompany
Etsy:

WeAreReclamation

Resources shared in this episode

Jasmine Star

Big Magic Book

Brook Castillo - The Model

Terri Hoffard Episode

Sincere Storytelling - Unpacking the Creative Process with Jessica Drossin

Mon, 11 May 2020 10:00:00 -0700

Have you ever wondered what goes into the incredible Art that Fine Art Portrait photographer, Jessica Drossin creates?

In this episode we unpack Jessica’s creative process and what truly goes into creating Authentic storytelling art.

We talk about how she comes up with concepts, and the importance of big picture thinking when it comes to your photography.

Jessica shares her advice and wisdom on the importance of creating art from an authentic place, the power of personal projects, action-shaming, and why it is imperative to look within to learn and grow.

She shares that what makes you different might just be your superpower, and that by creating interesting & intriguing art, there is room for everyone.

If you find you are someone that struggles between the dance of standing out & fitting in, this episode is for you.

Discover more about Jessica Drossin

Website: www.JessicaDrossin.com
Facebook Group: JessicaDrossinEducation
Instagram: @Jessica_Drossin
Twitter: jdrossin
Pinterest: jessicadrossin
Flickr: jessicafressica

Bio: Jessica is a portrait photographer obsessed with stories. I also create actions, textures and overlays to help other photographers realize their creative visions.

She is self-taught in Photography, Jessica has had her work published internationally in magazines, books and with entertainment clients including Lucas Arts. Jessica has a Bachelor's Degree in Fine Art (Painting), and has worked for video game companies such as Blizzard Entertainment. A professional photographer for eleven years, she has won numerous awards, including the 2013 Emerging Professional Fine Art Photographer from Digital Photo Pro Magazine. Her projects range from documenting a scoring session for the film, "Red Tails" in Prague to creating book cover art worldwide. Her work has been featured in issues of such magazines as Digital Photo Pro, Wedding Nouveau, and Practical Photography magazines. She shoots with a Canon 5DSr, and specializes in capturing and retouching portraits with natural light using her own presets, actions, overlays and textures.

How to Move from Worker Bee to CEO Mode - The Power of Planning & Process with Bryan Capporrici

Mon, 04 May 2020 07:00:00 -0700

We love our photography businesses, but sometimes it feels like we spend so much of our time shooting, editing, emailing, and we don't prioritize the other aspects of running a business.

On this week's episode, my guest Bryan Caporrici and I tackle some big topics
- why client experience can become your secret weapon
- Worker Bee vs CEO mode
- wearing busy as a badge
- the power of a mindset shift from a sales mindset to a service mindset
- the danger of wrapping up your identity in your business.

If you are finding you struggle with finding the time to work on your business because you seem to spend so much time in worker bee mode working on your business, this episode is for you.

Discover more about Bryan Capporrici

Website: www.GetSproutStudio.com or www.bcapphoto.com
Instagram: @getsproutstudio or @bcapphoto
Facebook: @getsproutstudio

Bio: Bryan Caporicci is an award-winning wedding and portrait photographer based out of Fonthill, Canada. In 2014, he was awarded his Masters of Photographic Arts (MPA) designation by the Professional Photographers of Canada (PPOC), making him one of the youngest Canadian photographers to receive this level of achievement.

Bryan is the host of the Business of Photography podcast. He teaches at workshops across North America, including industry-leading conventions and conferences such as WPPI, Shutterfest and Canada Photo Convention. Bryan is also the CEO and Founder of Sprout Studio.

Resources shared in this episode

Building a Story Brand book by Donal Miller

Using the Charcuterie Board Theory to Show up Authentically Online with Cyrissa Carlson

Mon, 27 Apr 2020 07:00:00 -0700

A charcuterie board? … yes, that’s right friends! Cyrissa provides the best analogy for how to set up your social media platform beginning with the platter and then carefully selecting the meats, cheeses, and accouterments to appeal to all your unique follower's personalities.

So if you’ve ever found yourself stuck on what to post to appeal to everyone, stop right there because today’s show is for you.

Discover more about Cyrissa Carlson

Website: sparklesocietyworkshops.com
Instagram: @sparklesociety
Facebook: @sparklesociety
Pinterest: Sparklesocietyworkshops
YouTube: SparkleSocietyWorkshops

Bio: Cyrissa Carlson is a photographer and business coach, located in the heart of Ohio! She has built three six-figure companies, exclusively with social media, and is passionate about helping other female entrepreneurs do the same. She helps her clients create smart and strategic marketing strategies; allowing them to spend less time hustling, and more time with their families! Cyrissa has empowered thousands of women feel heard and get seen on social media.... now it’s your turn!

Resources shared in this episode

Freebie Business Quiz

Atomic Habits Book by James Clear

How to Stay Front of Mind to Your Clients During This Pandemic (and Why it's Essential for Your Business) with Easton Reynolds

Mon, 20 Apr 2020 09:00:00 -0700

There is so much uncertainty in the world right now but one thing we do know for certain is that this will not be our forever new normal.

Fact: Taking photos only makes up about 10-20% of the time you spend on your photography business. Today's guest, Easton Reynolds of 6 Figure Photography (is that his company name?), shares tips on what you should focus on during this pause in sessions that involve the other 80-90% of your business.

Life will return to normal and when it does will you be ready to capture it all?

Discover more about Easton Reynolds

Website: theartofsixfigures.com

Facebook: @theartofsixfigures
Facebook Group: The Art of Six Figures - Learn The Business of Photography
Instagram: @theartofsixfigures

Bio:
Easton Reynolds is the Founder of The Art of Six Figures, a business-changing marketing education platform for photographers. 2017, he launched The Art of Six Figures Facebook Ads course, through which he has helped hundreds of photographers around the world. Easton has been seen on the stage as a keynote speaker at Inspire and has taught classes for PPA in New Jersey, Pennsylvania, and Vermont. He has also taught at WPPI 2017, 2018, 2019 and he's been featured in RangeFinder, Shutter Magazine, SLR Lounge and many more. In addition to working with photographers and vendors, Easton also works with small businesses outside the photography industry to provide coaching and Done For You marketing services.

Resources shared in this episode

Brene Brown

Cultivating An Attitude Of Adaptability with Heidi Hope

Mon, 13 Apr 2020 08:00:00 -0700

Heidi Hope truly embodies courage, kindness, and faith in herself. Her ability to listen to her inner voice and pivot when her heart tells her it’s time is so powerful.

She shares advice on staying inspired, finding passion when you’re burned out and teaches us that imperfect action is better than staying stuck in fear.

Discover more about Heidi Hope

Website: www.heidihope.com
Instagram: @heidi_hope @newenglandphotocollective
Facebook: @heidihopecreative @photographerrising @newenglandphotocollective

Bio:
Artist and Photographer Heidi Hope Guerard is a former high school art and photography teacher who achieved international recognition with her whimsical and ethereal backdrops for children created out of her world-renown family portrait studio in Cranston, RI. Heidi's creative style of studio photography combined with her business and social media savvy helped the Heidi Hope Photography studio quickly grow to become one of the country's most successful since opening in 2009. Often referred to as a “baby whisperer”, Heidi’s most celebrated work is creating artistic portraits of babies from their first days of life through their first days of school. Heidi is a multi-passionate entrepreneur founding Heidi Hope Photography®, Photographer Rising®, Heidi Hope Backdrops, and New England Photo Collective® while continuing public speaking and mentoring with a focus on education in the arts. Heidi currently photographs out of Rhode Island while hosting international photography workshops and public speaking to inspire and uplift creatives.

Resources shared in this episode

Heidi Hope Backdrops

The Key to Empowering Your Clients (and Yourself) with Teri Hofford

Mon, 06 Apr 2020 09:00:00 -0700

Teri is an incredible body empowerment photographer who goes beyond just taking photos of her clients.

In this episode, she highlights the important distinction between body neutrality vs body positivity and how to use these concepts and the power of photography to renew your clients' self-confidence.

Teri also shares how she’s making the best of her time right now - and recognizing that even without her camera - she can still show up in powerful ways for her village.

You’ll also discover the critical difference between resilience and positivity and how understanding each will put you in a better position to navigate these uncertain times.

Be sure to grab the free download to help you manage your thoughts and put you back in the driver seat on the things you can control.

Discover more about Teri Hofford

Website: www.terihofford.com
Instagram: @terihofford
Facebook: @terihoffordstudios
Twitter: @terihofford
EveryBodies Education
BODY IMAGE BOOTCAMP

Bio: Teri Hofford is an inspirational speaker, award-winning empowerment photographer and body image activist based out of Winnipeg, Manitoba. After having been at both ends of the weight spectrum herself, Teri realized that achieving the "perfect" body was not the answer, but rather, finding contentment with the size and shape that one is at in the present is the key to feeling complete and confident. From this, Teri created an empowerment empire, which includes her photography business Teri Hofford Photography, BODY IMAGE BOOTCAMP (™), and everyBODIES Education, 3 resources which help women and photographers overcome their body image issues, so they can shift their focus from changing their bodies, to changing the world.

Resources shared in this episode

Downloadable PDF for stress

Body Respect by Dr. Linda Bacon Book

Embrace - documentary

RainDove Model - Instagram

Domore photographers

Heather Walker - Columbus Boudoir

Ego Is The Enemy by Ryan Holiday

Brene Brown

Why Perfectionism Is Holding You Back (and What You Should Do Instead) with Sharon McMahon

Sun, 29 Mar 2020 08:00:00 -0700

You cannot THINK your way into being successful. But what do you do when you find yourself paralyzed on which direction to head?

You’ll love the wisdom from today’s guest, Sharon McMahon who shares the best way out of perfectionism and the importance of being willing to do it messy.

We dive deep into how consuming info can actually halt the creative process (if you aren’t careful), why managing your mindset is critical and how resistance can be a great signal you’re going in the right direction.

Discover more about Sharon McMahon

Website: threeirishgirlsphotography.com
Instagram: @sharonsaysso
Facebook: @ThreeIrishGirlsPhotography

Bio: Sharon Mcmahon is a photographer based in Minnesota on the shores of Lake Superior and runs ThreeIrishGirlsPhotography. She has been published in many magazines, including the cover of Time, ABC News, and Huff Post, and named a Senior Photography Icon.

If you follow her on Facebook or Instagram you will know what a funny lady she is. She shows up authentically online and belives big on the importance of mindset and relationship building with her clients.

Resources shared in this episode

Enneagram Personality Test

Steven Presfield Book - The War Of Art

It's Ok to Not Feel Ok Right Now with Tiffany Burke

Sat, 28 Mar 2020 17:00:00 -0700

Struggling with how to feel, what to do, who to be during the COVID-19 pandemic?

You are not alone, and in today’s episode, Tiffany Burke shares her personal experiences on how she’s trying to care for her mental well-being (and not always succeeding).

Grace, my friends, is what we all need to offer ourselves and one another right now. Having days of despair doesn't mean you are broken and it doesn't mean that's going to be your final feeling.

Together we’ll find our new normal.

Discover more about Tiffany Burke

Website: tiffanyburkephotography.com
Instagram: @tiffanyburkephotography
Facebook: @TiffanyBurkePhotography

Bio: Tiffany Burke is a commercial and portrait photographer. She photographs a lot of maternity, families, boudoir, and businesses. She finds joy in all the milestone moments in life, from engagements to births, to newborn photos. Photography is her full-time job, and she wakes up each day excited to go to work and tell your story through the art of photographs. Sheis also a speaker, teacher, and mentor. She teaches social media marketing to small business owners and she mentors other photographers worldwide. She is based out of Tacoma, Washington and she travels all over for photoshoots.

Resources shared in this episode

Brook Castillo's - The Life Coach School Podcast - Handling Chaos Series

The Value Of Leading With Love (and How It Keeps You Moving Forward) with Jadah Sellner

Sat, 28 Mar 2020 09:00:00 -0700

Make no mistake, as a business owner metrics and money matter if you want a sustainable business. But in today’s show, our guest, Jadah Sellner makes the case as to why she believes that people matter more.

She shares why she passionately believes in following your truth, finding clarity and living a life with hearts wide open.

So if you’ve ever found yourself feeling disenchanted with your business because it doesn’t feel like a reflection of you, today’s show is for you.

Discover more about Jadah Sellner

Website: JadahSellner.com
Instagram: @jadahsellner

Bio: Jadah Sellner is the host of the Lead with Love® podcast, creator of the Love Over Metrics Incubator, and a TEDx speaker redefining the way we work and scale love in business.
As the co-founder of Simple Green Smoothies (featured in Oprah's O Magazine, the Wall Street Journal and CBS's The Doctors TV Show.), serial entrepreneur and online community growth strategist, Jadah built a community of 355,000 email subscribers and 415,000 Instagram followers.
With a simple and inspiring model, Jadah dedicates her time consulting companies and personal brands to build communities with love, service, and impact.

Resources shared in this episode

Derek Silvers Now Now Now page

Hipline Dance Studio

Rebecca McLoughlin

Creating Connection In Your Sessions with Stormy Solis

Fri, 27 Mar 2020 20:00:00 -0700

You hear it all the time, “Try to capture authentic moments” - but how do you actually do that?

Stormy Solis joins me on the show today to share her insight on how she captures such poetic moments in epic locations around the world.

Her photography is all heart and I know you are going to love her advice on how to shift to creating work you truly love and how personal projects can be instrumental in freeing your creative soul.

Discover more about Stormy Solis

Website: www.stormysolis.com
Instagram: @stormysolis
Facebook: @stormysolisphotography

Bio: Stormy Solis is an award-winning family photographer based out of Denver, Colorado. She captures poetic moments in epic locations around the world. Her photography is full of heart and imperfect like people. Her deep-rooted love of nature and honest moments are reflected in her work.

• 2018 & 2019 Looks Like Film "Artist of the Year: Best Family Photographer"
• 2019 Keynote Speaker at the Unraveled Retreat in Provo, Utah
• Click Pro
• Unraveled Expert Artist
• 2019 Instructor at Dear Photographer's Elevate + Grow in Austin, Texas
• 2018 Unraveled Academy Instructor & part of their Expert Panel
• 2018 & 2019 Instructor on the Milky Way Online Retreat
• 2016 VOICE Collection winner
• Evolve Workshops Instructor, San Francisco, February 2020
• Has taught since 2016, hosting 15+ workshops all over the world

Resources shared in this episode

All-trails Map App

Joy Prouty

New Presets launching April 1

Using Unique Portrait Ideas To Boost Your Visibility (and Go Viral) with Sujata Setia

Thu, 26 Mar 2020 09:00:00 -0700

Have you ever wondered how some photographers seem to get featured and go viral?

Sujata Setia has done exactly that - several times over - and in today’s show, she shares her simple process on how she achieves that.

You’ll also discover how she started creating generational portraits and the unique considerations when it comes to working with the elderly.

We dive into the importance of personal projects, and how that can actually improve your bottom line.

Discover more about Sujata Setia

Website: butnaturalphotography.com
Instagram: @butnaturalphotography
Facebook: @butnaturalphotography

Bio: Sujata is a London, UK based, internationally renowned children, newborn, pregnancy/maternity and family photographer.

In a span of just over two years, Sujata has achieved immense international recognition in terms of awards and publishing of her works and story in Forbes, The Daily Mail, CNN, ABC News, HuffPost, Vanity Fair, Good Housekeeping Magazine and Country Living Magazine, Insider amongst others.

Sujata is also a professor of photography at Spain’s most reputable photography institute EFTI.

Resources shared in this episode

Bored Panda

Kamloops Workshop

How You Can Confidently Sell Your Work (and Not Your Soul) with Chris Scott

Wed, 25 Mar 2020 08:00:00 -0700

Want to sell more to your clients without feeling uncomfortable?

Today’s guest, Chris Scott of the Printmaker System by Swift Galleries is passionate about helping other photographers realize our role as photographers is so much more than ‘taking the shot.’

When you can truly shift your mindset away from selling and into serving your client, magic can happen.

Discover how increasing your confidence will result in better service for your clients - and better results for your bottom line).

Discover more about Chris Scott

Website: theprintmakersystem.com
Instagram: @swiftgalleries
Facebook: @swiftgalleries
Facebook Group: ipsredefined

Bio: Chris is the CEO and the primary teacher at The Printmaker System by Swift Galleries. He and his wife Adrienne were full-time, internationally published wedding and portrait photographers before founding Preveal and, later, Swift Galleries and The Printmaker System. He’s into skiing, music and hanging out with his smokin’ hot wife, Adrienne, and their two kids in and around their home in Colorado Springs, CO.

Resources shared in this episode

Picked Price Profit

The Printmaker Podcast

Unlocking The Power Of A Creative Community That Benefits Everyone with Malia Battilana

Tue, 24 Mar 2020 07:00:00 -0700

You may have heard the saying ‘collaboration over competition’ - but what does that actually mean? And how do you even connect with other photographers in your local community? (And is there actually a benefit?)

Today's guest, Malia Battilana shares her experience in how building local community was instrumental in her own creative growth and confidence.

Being able to see how everyone was all taking pictures of the same thing but looked completely different at the end of the day, just proved how unique we all are and how we all have something to give.

Her advice - don't overthink it. Create an opportunity, invite the community and think of it all as a joyful experiment.

Discover more about Malia Battilana

Website: www.maliabphotography.com
Instagram: @maliabphoto
Facebook: @maliabphotography

Bio: Malia is a dreamer and doer creative that helps other photographers who crave to add meaning into their business and life make a greater impact. She shows them how to
have a greater impact through mindset practices and community involvement. Malia lives in sunny Peoria, Arizona she's a seasoned mom of three (14, 17 & 21) a wife and that friend you'd call in the middle of the night with no questions asked. Her guilty pleasures are huckleberry ice cream, any new crystal from the crystal shop, and pulling small but funny pranks on her kids. She has run a full-time baby photography studio that doubles as a creative coworking space for the past 3yrs. She's mentored privately and in group workshops in the United States as well as Japan and several popular online creative communities for the past 6yrs. Her creative coworking studio has been featured in her local town paper along with award recognition for her maternity and baby photography in Shoot & Share contest and featured articles in Lemonade & Lenses and The Photographers Element.

Resources shared in this episode

The Collective Studio

Flipping The Script On Using Email Marketing - It's About Serving, Not Selling - with Nate Grahek

Mon, 23 Mar 2020 06:00:00 -0700

Is email dead? Or can it actually help you build relationships and book more clients?

Yes! But we’re not talking about impersonal random sales messages littering up your subscribers' inboxes.

Nate Grahek of Sticky Marketing joins me on the show today to help flip the script on email marketing (and marketing in general).

It’s not about you - it’s about your clients - and when you truly can embody and live that, your clients are going to feel seen, understood and cared for.

Discover more about Nate Grahek

Website: stickymarketingtools.com
Instagram: @stickyalbums
Facebook: @stickyfolios

Bio: Nate Grahek Founded Sticky Albums in 2012; he is a former portrait photographer and corporate trainer; loves anything radio-controlled.

Resources shared in this episode

Building A Story Brand book

Simon Sinek - Start With Why video

Watch Brené Brown: The Call to Courage only on Netflix:

Send Nate an email at nate@stickyemail.com telling him what was the best take away from this podcast, and he will respond back with his best training and best offers.

Introducing...The Art & Soul Show

Thu, 12 Mar 2020 15:00:00 -0700

Welcome to the Art & Soul Show, where we dive heart-opening chats on photography, business, life & that messy in-between.

The goal of the podcast is to help you create a photography business and life you are passionate about and to help you get clarity around questions like...

how do I get my passion back when I feel like I'm burned out?
how can I charge what I am worth?
how can I get more clients?
how can I feel confident about my work?
how can I feel good in my business and my life?

If we haven't met yet, I'm Lisa DiGeso, a mom, photographer and educator for our online photography school + community, The Milky Way.

In this intro episode, I wanted to share a little bit about how the podcast came to be and how I hope it will become part of your weekly routine where you can discover refreshingly honest conversations and tactical advice to create a business and life you love.

Over the last 10 years I have had the incredible opportunity to get to know, mastermind with, and interview incredible, artists, business leaders, business owner and other photographers.

We'll dive into topics on mindset, entrepreneurship, productivity, photography and creativity, success, health, and inspiration.

Because you are more than a photographer, you are an artist, a dreamer, a business boss, and a creative.