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  <title>The Visibility Effect Podcast w/ Jay Lapointe</title>

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  <copyright>© 2026 The Visibility Effect Podcast w/ Jay Lapointe</copyright>
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  <description><![CDATA[<p>What became possible once you stopped hiding your work?<br><br>That's the question at the center of every conversation on The Visibility Effect. Hosted by Jay LaPointe of J. August Media, this series goes deep with entrepreneurs, creatives, and business leaders on what shifted when they chose visibility over silence.<br><br>The work does not speak for itself. You have to give it a voice.<br><br>Hosted by Jay Lapointe | Visibility Strategist | J. August Media</p>]]></description>
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    <itunes:title>The One Thing Missing From Your Social Media (And It&#39;s Costing You Clients)</itunes:title>
    <title>The One Thing Missing From Your Social Media (And It&#39;s Costing You Clients)</title>
    <itunes:summary><![CDATA[Struggling to close quotes, or wondering why clients ghost you after you send a price? The problem usually isn't your number. It's that they never saw your thinking. In this episode, visibility strategist Jay (J. August Media) breaks down why showing your process, not just your polished final product, is the single biggest trust builder for service providers, consultants, and coaches in 2026. What you'll learn: Why leaders who show their decision-making build more trust than leaders who only ...]]></itunes:summary>
    <description><![CDATA[<p><b>Struggling to close quotes, or wondering why clients ghost you after you send a price?</b></p><p>The problem usually isn&apos;t your number. It&apos;s that they never saw your thinking.</p><p>In this episode, visibility strategist Jay (J. August Media) breaks down why showing your process, not just your polished final product, is the single biggest trust builder for service providers, consultants, and coaches in 2026.</p><p><b>What you&apos;ll learn:</b></p><ul><li>Why leaders who show their decision-making build more trust than leaders who only share finished work</li><li>The real reason quotes get ghosted, and how to fix it before you ever send an invoice</li><li>Simple content ideas you can post today: one behind-the-scenes decision per project, narrating a choice and why, and walking prospects through your process before the pitch</li></ul><p>If you&apos;ve ever felt like you&apos;re posting consistently but not converting, or you keep getting ghosted after sending a quote, this episode will change how you think about what you share next.</p><p>Jay is a visibility strategist based in Atlanta, Georgia, and the owner of J. August Media, helping business owners and creatives become more visible online through content strategy.</p><p>Send this to someone who&apos;s second-guessing everything they post, or who keeps getting ghosted after sending a quote.</p><p>Follow the show and save this one for later.</p><p>Explore more about our visibility strategy and content services at <a href='https://www.iamjaugust.com'>https://www.iamjaugust.com</a>.</p><p><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p><b>Struggling to close quotes, or wondering why clients ghost you after you send a price?</b></p><p>The problem usually isn&apos;t your number. It&apos;s that they never saw your thinking.</p><p>In this episode, visibility strategist Jay (J. August Media) breaks down why showing your process, not just your polished final product, is the single biggest trust builder for service providers, consultants, and coaches in 2026.</p><p><b>What you&apos;ll learn:</b></p><ul><li>Why leaders who show their decision-making build more trust than leaders who only share finished work</li><li>The real reason quotes get ghosted, and how to fix it before you ever send an invoice</li><li>Simple content ideas you can post today: one behind-the-scenes decision per project, narrating a choice and why, and walking prospects through your process before the pitch</li></ul><p>If you&apos;ve ever felt like you&apos;re posting consistently but not converting, or you keep getting ghosted after sending a quote, this episode will change how you think about what you share next.</p><p>Jay is a visibility strategist based in Atlanta, Georgia, and the owner of J. August Media, helping business owners and creatives become more visible online through content strategy.</p><p>Send this to someone who&apos;s second-guessing everything they post, or who keeps getting ghosted after sending a quote.</p><p>Follow the show and save this one for later.</p><p>Explore more about our visibility strategy and content services at <a href='https://www.iamjaugust.com'>https://www.iamjaugust.com</a>.</p><p><br/><br/></p>]]></content:encoded>
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    <itunes:author>Jason Lapointe </itunes:author>
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