Most people treat personal branding as a last-minute job-search tool. Renita Käsper, the global HR and recruiting leader who has lived in Berlin, Lisbon, and Barcelona, shows why that approach costs you opportunities, credibility, and connections - and how to build a global brand before you need it. 

From location-free living with just a 23-kilo suitcase to navigating local communities as a globally known professional, Renita shares the practical side of staying visible, relevant, and connected wherever you land. You'll discover how she uses LinkedIn to create real opportunities, and what to post when you want your voice to feel authentic instead of AI-generated. 

The episode also goes deeper into cultural intelligence, silence, and the invisible rules that shape communication across countries. Renita explains why talented people often struggle not because of skill gaps, but because teams misunderstand each other, and why curiosity is the most underrated global skill. 

If you work internationally, want to grow your career across borders, or need a sharper approach to LinkedIn, networking, and personal brand strategy, this conversation is essential listening. 

Connect with Renita via LinkedIn: https://www.linkedin.com/in/renitakasper/

Listen to Renita's podcast Leadership Kitchen: https://www.youtube.com/@leadershipkitchenpodcast

Subscribe to GoGlobal for weekly deep dives with international CEOs, founders, and C-suite leaders on global expansion, career mobility, and brand engineering! 

#GoGlobal #GlobalTalent #TalentAcquisition #Leadership #PersonalBranding #LinkedIn

She moved countries for love, got rejected by 100+ employers, and still built a global career and personal brand that gets her invited onto stages in Berlin, Amsterdam, New York, and beyond. Manjuri Sinha reveals her real strategy for shifting from Accenture in India to the Berlin startup ecosystem.

If you’re an expat, a global professional, or someone trying to grow your influence across borders, this episode is packed with hard-won lessons you can use immediately. 

Host: Tatiana Koval (https://www.linkedin.com/in/kovaltatiana/)

hosts Podcast Go Global - Personal Branding Beyond Borders, where she explores cross-cultural career stories and the secrets behind international success.

Guest: Manjuri Sinha (https://www.linkedin.com/in/manjurisinha/)

is a talent acquisition and employer branding leader known for building a visible, values-driven personal brand across Europe and the US, with speaking experience at major industry events including Unleash, Transform, and WeAreDevelopers.

Timecodes:

00:00 — Intro
00:32 — Moving from India to Europe and restarting a career
04:04 — Finding internationally minded employers and roles
07:20 — Cultural adaptation: building support systems and local networks
11:39 — Building an authentic professional network
16:04 — Becoming visible through events, meetups, and speaking
24:57 — Taking your personal brand from Europe to the US
28:14 — How personal branding can strengthen an employer brand
33:47 — Three principles for building a global personal brand

Subscribe to GoGlobal for weekly deep dives with international CEOs, founders, and C-suite leaders on global expansion, career mobility, and brand engineering! 

#GoGlobal #GlobalTalent #ExecutiveVisibility #Leadership #PersonalBranding #career