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  <title>PR in Progress</title>

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  <copyright>© 2026 Oleksii Baidatskyi</copyright>
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  <description><![CDATA[<p>PR in Progress is a podcast about public relations, communications, and the ideas shaping the industry. Oleksii Baidatskyi, the podcast’s host and a PR manager, talks to leading professionals from PR, media, marketing, business, technology, and beyond to learn from their experience, explore new ideas, and become a better PR practitioner along the way.</p>]]></description>
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    <itunes:title>The Press Release Episode</itunes:title>
    <title>The Press Release Episode</title>
    <itunes:summary><![CDATA[In the very first episode of PR in Progress, Oleksii explores one of the most basic but crucial formats of communication: the press release. But this episode isn't about how to write one. Instead, Oleksii speaks with Oleksandra Malichenko about whether your company can be sued because of the wrong wording in a press release, with Rami Kallas about whether the press release is still relevant as a format, and with Tom Clarke about the best ways to distribute one. Three experts, three perspectiv...]]></itunes:summary>
    <description><![CDATA[<p>In the very first episode of PR in Progress, Oleksii explores one of the most basic but crucial formats of communication: the press release. But this episode isn&apos;t about how to write one. Instead, Oleksii speaks with Oleksandra Malichenko about whether your company can be sued because of the wrong wording in a press release, with Rami Kallas about whether the press release is still relevant as a format, and with Tom Clarke about the best ways to distribute one.</p><p>Three experts, three perspectives, and one question: does the press release still matter?</p><p>Oleksii&apos;s LinkedIn: <a href='https://www.linkedin.com/in/baydackiy/'>https://www.linkedin.com/in/baydackiy/</a></p>]]></description>
    <content:encoded><![CDATA[<p>In the very first episode of PR in Progress, Oleksii explores one of the most basic but crucial formats of communication: the press release. But this episode isn&apos;t about how to write one. Instead, Oleksii speaks with Oleksandra Malichenko about whether your company can be sued because of the wrong wording in a press release, with Rami Kallas about whether the press release is still relevant as a format, and with Tom Clarke about the best ways to distribute one.</p><p>Three experts, three perspectives, and one question: does the press release still matter?</p><p>Oleksii&apos;s LinkedIn: <a href='https://www.linkedin.com/in/baydackiy/'>https://www.linkedin.com/in/baydackiy/</a></p>]]></content:encoded>
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    <pubDate>Wed, 26 Aug 2026 21:00:00 +0200</pubDate>
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