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  <title>Patients + Profitability™</title>

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  <copyright>© 2026 Patients + Profitability™</copyright>
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  <itunes:author>Patrick R. Coyle</itunes:author>
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  <description><![CDATA[<p><b>Patients + Profitability™ explores a simple idea: better outcomes for patients and better outcomes for business should move in the same direction. Join Patrick R. Coyle for conversations with healthcare leaders, innovators, and patient advocates exploring access, affordability, innovation, commercialization, and the journey from scientific discovery to treatment. Because when we understand healthcare through the eyes of the patient, we can build a better system for everyone.</b></p><p><b>Better Access. Better Outcomes. Better Business.™</b></p>]]></description>
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    <itunes:title>Safety as a Culture with Joe Gilliland</itunes:title>
    <title>Safety as a Culture with Joe Gilliland</title>
    <itunes:summary><![CDATA[Send us Fan Mail In "Safety as a Culture with Joe Gilliland," Patrick R. Coyle and Joe Gilliland discuss safety, patient care and the choices organizations make every day. Joe shares how a fatal workplace incident early in his career reinforced his commitment to preventing harm. He explains why safety depends on more than written procedures or low incident rates.  In this episode How a workplace tragedy shaped Joe's approach to safety and investigationWhy safety should be foundational, not a ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>In &quot;Safety as a Culture with Joe Gilliland,&quot; Patrick R. Coyle and Joe Gilliland discuss safety, patient care and the choices organizations make every day. Joe shares how a fatal workplace incident early in his career reinforced his commitment to preventing harm. He explains why safety depends on more than written procedures or low incident rates.<br/><br/><b>In this episode</b></p><ul><li>How a workplace tragedy shaped Joe&apos;s approach to safety and investigation</li><li>Why safety should be foundational, not a priority that competes with other goals</li><li>How listening to employees can reveal risks that might otherwise be missed</li><li>What incident-rate metrics can and cannot tell us about risk</li><li>Why patient-first thinking and worker safety belong in the same conversation</li><li>Joe&apos;s perspective on volunteerism and giving back to the community</li></ul><p>Joe&apos;s views are his own and are not presented on behalf of his employer or any other organization.</p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>In &quot;Safety as a Culture with Joe Gilliland,&quot; Patrick R. Coyle and Joe Gilliland discuss safety, patient care and the choices organizations make every day. Joe shares how a fatal workplace incident early in his career reinforced his commitment to preventing harm. He explains why safety depends on more than written procedures or low incident rates.<br/><br/><b>In this episode</b></p><ul><li>How a workplace tragedy shaped Joe&apos;s approach to safety and investigation</li><li>Why safety should be foundational, not a priority that competes with other goals</li><li>How listening to employees can reveal risks that might otherwise be missed</li><li>What incident-rate metrics can and cannot tell us about risk</li><li>Why patient-first thinking and worker safety belong in the same conversation</li><li>Joe&apos;s perspective on volunteerism and giving back to the community</li></ul><p>Joe&apos;s views are his own and are not presented on behalf of his employer or any other organization.</p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></content:encoded>
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    <pubDate>Wed, 07 Oct 2026 06:00:00 -0400</pubDate>
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    <itunes:duration>2105</itunes:duration>
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    <itunes:season>1</itunes:season>
    <itunes:episode>5</itunes:episode>
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    <itunes:title>Closing the Last Mile in Healthcare with Melissa Dragic Swoope</itunes:title>
    <title>Closing the Last Mile in Healthcare with Melissa Dragic Swoope</title>
    <itunes:summary><![CDATA[Send us Fan Mail In this episode of Patients + Profitability, Patrick R. Coyle sits down with Melissa Dragic Swoope, certified specialty pharmacist, healthcare executive, and founder and managing principal of TROJE Health Strategies, to talk about closing the last mile in healthcare. Melissa shares how an early patient encounter as a pharmacist in Hawaii shaped the way she listens to patients, and what she learned building specialty pharmacy and patient experience programs, including founding...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>In this episode of Patients + Profitability, Patrick R. Coyle sits down with Melissa Dragic Swoope, certified specialty pharmacist, healthcare executive, and founder and managing principal of TROJE Health Strategies, to talk about closing the last mile in healthcare. Melissa shares how an early patient encounter as a pharmacist in Hawaii shaped the way she listens to patients, and what she learned building specialty pharmacy and patient experience programs, including founding the Walmart Healthcare Research Institute and training frontline teams with the Disney Institute. The conversation explores where strategy and operations meet, why patient experience is an undervalued signal of operational failure, how injection training and direct-to-consumer models help patients start and stay on therapy, and why patients and profitability must remain part of the same conversation.</p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>In this episode of Patients + Profitability, Patrick R. Coyle sits down with Melissa Dragic Swoope, certified specialty pharmacist, healthcare executive, and founder and managing principal of TROJE Health Strategies, to talk about closing the last mile in healthcare. Melissa shares how an early patient encounter as a pharmacist in Hawaii shaped the way she listens to patients, and what she learned building specialty pharmacy and patient experience programs, including founding the Walmart Healthcare Research Institute and training frontline teams with the Disney Institute. The conversation explores where strategy and operations meet, why patient experience is an undervalued signal of operational failure, how injection training and direct-to-consumer models help patients start and stay on therapy, and why patients and profitability must remain part of the same conversation.</p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></content:encoded>
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    <pubDate>Wed, 30 Sep 2026 06:00:00 -0400</pubDate>
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    <itunes:duration>3240</itunes:duration>
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    <itunes:title>Hope is More Powerful Than Fear with Suzanne Morgan</itunes:title>
    <title>Hope is More Powerful Than Fear with Suzanne Morgan</title>
    <itunes:summary><![CDATA[Send us Fan Mail Full episode, transcript and clips: patrickrcoyle.com/podcast-by-patrick/episode-3-suzanne-morgan/   In this episode of Patients + Profitability, Patrick R. Coyle sits down with pharmaceutical and rare disease leader Suzanne Morgan to explore the human side of patient access and healthcare innovation. Suzanne shares insights from more than three decades in the pharmaceutical industry, discussing her journey from big pharma to rare disease, the deep connection between patient ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>Full episode, transcript and clips: <a href='https://patrickrcoyle.com/podcast-by-patrick/episode-3-suzanne-morgan/'>patrickrcoyle.com/podcast-by-patrick/episode-3-suzanne-morgan/</a></p><p><br/></p><p>In this episode of Patients + Profitability, Patrick R. Coyle sits down with pharmaceutical and rare disease leader Suzanne Morgan to explore the human side of patient access and healthcare innovation. Suzanne shares insights from more than three decades in the pharmaceutical industry, discussing her journey from big pharma to rare disease, the deep connection between patient services and advocacy, and why access to therapy is about far more than processes and programs. The conversation explores the importance of human connection in healthcare, the role of AI, raising awareness for rare diseases, supporting patients and families throughout their journey, and finding purpose through leadership, service, and faith. A thoughtful conversation about patient impact, innovation, advocacy, and why patients and profitability must remain part of the same conversation.</p><p>Go deeper at NextGen GTN™: <a href='https://nextgengtn.com/prior-authorization-abandonment/'>You Bought Coverage. You Did Not Buy a Start.</a></p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>Full episode, transcript and clips: <a href='https://patrickrcoyle.com/podcast-by-patrick/episode-3-suzanne-morgan/'>patrickrcoyle.com/podcast-by-patrick/episode-3-suzanne-morgan/</a></p><p><br/></p><p>In this episode of Patients + Profitability, Patrick R. Coyle sits down with pharmaceutical and rare disease leader Suzanne Morgan to explore the human side of patient access and healthcare innovation. Suzanne shares insights from more than three decades in the pharmaceutical industry, discussing her journey from big pharma to rare disease, the deep connection between patient services and advocacy, and why access to therapy is about far more than processes and programs. The conversation explores the importance of human connection in healthcare, the role of AI, raising awareness for rare diseases, supporting patients and families throughout their journey, and finding purpose through leadership, service, and faith. A thoughtful conversation about patient impact, innovation, advocacy, and why patients and profitability must remain part of the same conversation.</p><p>Go deeper at NextGen GTN™: <a href='https://nextgengtn.com/prior-authorization-abandonment/'>You Bought Coverage. You Did Not Buy a Start.</a></p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></content:encoded>
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    <pubDate>Wed, 23 Sep 2026 06:00:00 -0400</pubDate>
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    <itunes:title>One Row is a Patient with Dilip Raghunathan</itunes:title>
    <title>One Row is a Patient with Dilip Raghunathan</title>
    <itunes:summary><![CDATA[Send us Fan Mail Full episode, transcript and clips: patrickrcoyle.com/podcast-by-patrick/episode-2-dilip-raghunathan/   In this episode of Patients + Profitability™, Patrick R. Coyle sits down with Dilip Raghunathan, a healthcare technology leader with deep expertise in AI, data, biometrics, and clinical development. Dilip shares his perspective on how technology and responsible AI can remove friction from clinical development and help therapies reach patients faster. Together, Patrick and D...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>Full episode, transcript and clips: <a href='https://patrickrcoyle.com/podcast-by-patrick/episode-2-dilip-raghunathan/'>patrickrcoyle.com/podcast-by-patrick/episode-2-dilip-raghunathan/</a></p><p><br/></p><p>In this episode of <em>Patients + Profitability™</em>, Patrick R. Coyle sits down with Dilip Raghunathan, a healthcare technology leader with deep expertise in AI, data, biometrics, and clinical development. Dilip shares his perspective on how technology and responsible AI can remove friction from clinical development and help therapies reach patients faster.</p><p>Together, Patrick and Dilip explore the evolving role of AI and data in healthcare, the importance of scalable and compliant technology, and how smarter innovation can improve patient outcomes while creating greater efficiency across the healthcare ecosystem.</p><p>LinkedIn: <a href='https://www.linkedin.com/in/dilipraghunathan/'>https://www.linkedin.com/in/dilipraghunathan/</a></p><p> </p><p>Disclaimer: The views and opinions expressed in this episode are those of the individual speakers and do not necessarily reflect the views, positions, or policies of their employers, organizations, or affiliated entities </p><p>Go deeper at NextGen GTN™: <a href='https://nextgengtn.com/why-your-forecast-population-was-never-real/'>The Patients You Never Found</a>.</p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>Full episode, transcript and clips: <a href='https://patrickrcoyle.com/podcast-by-patrick/episode-2-dilip-raghunathan/'>patrickrcoyle.com/podcast-by-patrick/episode-2-dilip-raghunathan/</a></p><p><br/></p><p>In this episode of <em>Patients + Profitability™</em>, Patrick R. Coyle sits down with Dilip Raghunathan, a healthcare technology leader with deep expertise in AI, data, biometrics, and clinical development. Dilip shares his perspective on how technology and responsible AI can remove friction from clinical development and help therapies reach patients faster.</p><p>Together, Patrick and Dilip explore the evolving role of AI and data in healthcare, the importance of scalable and compliant technology, and how smarter innovation can improve patient outcomes while creating greater efficiency across the healthcare ecosystem.</p><p>LinkedIn: <a href='https://www.linkedin.com/in/dilipraghunathan/'>https://www.linkedin.com/in/dilipraghunathan/</a></p><p> </p><p>Disclaimer: The views and opinions expressed in this episode are those of the individual speakers and do not necessarily reflect the views, positions, or policies of their employers, organizations, or affiliated entities </p><p>Go deeper at NextGen GTN™: <a href='https://nextgengtn.com/why-your-forecast-population-was-never-real/'>The Patients You Never Found</a>.</p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></content:encoded>
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    <pubDate>Wed, 16 Sep 2026 06:00:00 -0400</pubDate>
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    <itunes:duration>2194</itunes:duration>
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    <itunes:title>The Human Side of Healthcare Innovation with Charlotte Rocker</itunes:title>
    <title>The Human Side of Healthcare Innovation with Charlotte Rocker</title>
    <itunes:summary><![CDATA[Send us Fan Mail Full episode, transcript and clips: patrickrcoyle.com/podcast-by-patrick/episode-1-charlotte-rocker/    In this episode of Patients and Profitability, Patrick R. Coyle sits down with Charlotte Rocker, a life sciences leader with nearly 20 years of experience spanning clinical research, healthcare communications, consulting, startups, health data, and pharmaceuticals. Charlotte shares her perspective on connecting patient outcomes with financial sustainability, the import...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>Full episode, transcript and clips: <a href='https://patrickrcoyle.com/podcast-by-patrick/episode-1-charlotte-rocker/'>patrickrcoyle.com/podcast-by-patrick/episode-1-charlotte-rocker/</a></p><p><br/></p><p> In this episode of Patients and Profitability, Patrick R. Coyle sits down with Charlotte Rocker, a life sciences leader with nearly 20 years of experience spanning clinical research, healthcare communications, consulting, startups, health data, and pharmaceuticals. Charlotte shares her perspective on connecting patient outcomes with financial sustainability, the importance of humanizing healthcare data, and how innovation, technology, and AI can help patients access treatments faster. Together, Patrick and Charlotte explore the difference between surviving and truly living, treatment-free remission, patient access, leadership, and why putting patients first can ultimately strengthen the entire healthcare ecosystem.</p><p><b>Linkedin  :</b><a href='https://www.linkedin.com/in/charlotte-rocker-bb99945/'> ⁠linkedin.com/in/charlotte-rocker-bb99945⁠</a> </p><p><br/></p><p><b>Disclaimer:</b> The views and opinions expressed in this episode are those of the individual speakers and do not necessarily reflect the views, positions, or policies of their employers, organizations, or affiliated entities</p><p><br/></p><p><br/></p><p>Go deeper at NextGen GTN™: <a href='https://nextgengtn.com/educations/gtn-philosophy/'>The NextGen GTN™ Philosophy</a>.</p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>Full episode, transcript and clips: <a href='https://patrickrcoyle.com/podcast-by-patrick/episode-1-charlotte-rocker/'>patrickrcoyle.com/podcast-by-patrick/episode-1-charlotte-rocker/</a></p><p><br/></p><p> In this episode of Patients and Profitability, Patrick R. Coyle sits down with Charlotte Rocker, a life sciences leader with nearly 20 years of experience spanning clinical research, healthcare communications, consulting, startups, health data, and pharmaceuticals. Charlotte shares her perspective on connecting patient outcomes with financial sustainability, the importance of humanizing healthcare data, and how innovation, technology, and AI can help patients access treatments faster. Together, Patrick and Charlotte explore the difference between surviving and truly living, treatment-free remission, patient access, leadership, and why putting patients first can ultimately strengthen the entire healthcare ecosystem.</p><p><b>Linkedin  :</b><a href='https://www.linkedin.com/in/charlotte-rocker-bb99945/'> ⁠linkedin.com/in/charlotte-rocker-bb99945⁠</a> </p><p><br/></p><p><b>Disclaimer:</b> The views and opinions expressed in this episode are those of the individual speakers and do not necessarily reflect the views, positions, or policies of their employers, organizations, or affiliated entities</p><p><br/></p><p><br/></p><p>Go deeper at NextGen GTN™: <a href='https://nextgengtn.com/educations/gtn-philosophy/'>The NextGen GTN™ Philosophy</a>.</p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></content:encoded>
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    <pubDate>Wed, 29 Jul 2026 15:13:01 -0400</pubDate>
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    <itunes:title>Patients + Profitability™ - where healthcare leaders explore</itunes:title>
    <title>Patients + Profitability™ - where healthcare leaders explore</title>
    <itunes:summary><![CDATA[Send us Fan Mail Every episode, with transcripts and clips: patrickrcoyle.com/podcast-by-patrick/   Patients + Profitability™ is where healthcare leaders explore what it really takes to improve patient outcomes while building financially sustainable organizations. In every episode, we go beyond industry buzzwords and unpack the strategies, insights, and lessons shaping the future of patient access, commercialization, market access, healthcare economics, and innovation. Our guests share real-w...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>Every episode, with transcripts and clips: <a href='https://patrickrcoyle.com/podcast-by-patrick/'>patrickrcoyle.com/podcast-by-patrick/</a></p><p><br/></p><p>Patients + Profitability™ is where healthcare leaders explore what it really takes to improve patient outcomes while building financially sustainable organizations.</p><p>In every episode, we go beyond industry buzzwords and unpack the strategies, insights, and lessons shaping the future of patient access, commercialization, market access, healthcare economics, and innovation. Our guests share real-world experiences, breakthrough ideas, and practical approaches that help organizations create better outcomes for both patients and business.</p><p>If you&apos;re a pharmaceutical, biotechnology, finance, market access, or patient services leader looking to navigate a rapidly changing healthcare landscape, you&apos;re in the right place.</p><p><br/></p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/2639041/fan_mail/new">Send us Fan Mail</a></p><p>Every episode, with transcripts and clips: <a href='https://patrickrcoyle.com/podcast-by-patrick/'>patrickrcoyle.com/podcast-by-patrick/</a></p><p><br/></p><p>Patients + Profitability™ is where healthcare leaders explore what it really takes to improve patient outcomes while building financially sustainable organizations.</p><p>In every episode, we go beyond industry buzzwords and unpack the strategies, insights, and lessons shaping the future of patient access, commercialization, market access, healthcare economics, and innovation. Our guests share real-world experiences, breakthrough ideas, and practical approaches that help organizations create better outcomes for both patients and business.</p><p>If you&apos;re a pharmaceutical, biotechnology, finance, market access, or patient services leader looking to navigate a rapidly changing healthcare landscape, you&apos;re in the right place.</p><p><br/></p><p>Explore the frameworks behind Patients + Profitability™: The 10 Exits of Therapy™ at <a href='https://patrickrcoyle.com/10-exits-of-therapy/'>patrickrcoyle.com</a> and The 5 Layers of GTN™ at <a href='https://nextgengtn.com/educations/5-layers-of-gtn/'>nextgengtn.com</a>.</p>]]></content:encoded>
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    <itunes:author>Patrick Coyle</itunes:author>
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    <pubDate>Sat, 27 Jun 2026 06:51:39 -0400</pubDate>
    <itunes:duration>71</itunes:duration>
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    <itunes:episodeType>full</itunes:episodeType>
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