Thu, 13 Aug 2026 16:41:41 -0400 en-us © 2026 The Measured Advertising Podcast yes d2bc9983-6d53-56f4-b731-6d76cad95a55 info@measuredadvertising.com 79dd7680-9754-11f1-ae70-03965b9f7b1b Measuredadvertising.com episodic false A podcast that is dedicated to the topic of "response based" advertising. That is, advertising that is designed to generate specific, and measurable results.

]]> Buzzsprout (https://www.buzzsprout.com) Measuredadvertising.com info@measuredadvertising.com https://storage.buzzsprout.com/antkzwt01q02okv604ih896zv66i?.jpg Knowing Your Numbers In this episode, Colin is going to break down the topic of how you can come to figure out what your business might be able to afford to acquire another customer.

Hope you enjoy!

]]> In this episode, Colin is going to break down the topic of how you can come to figure out what your business might be able to afford to acquire another customer.

Hope you enjoy!

]]> Measuredadvertising.com Buzzsprout-19643916 Thu, 13 Aug 2026 15:00:00 -0500 1895 1 5 full false A "Real Life" Case Study Of Applying Measured Advertising In this episode, Colin is going to break down a "real life" case study of applying the principles of measured advertising to a brand new business.

What is looks like going from having no business, to having a business launched and generating customer flow using advertising that is held to accountable metrics.

Sneak peak: The brand new business and the advertising ends up working well =) 

Hope you enjoy this episode!

]]> In this episode, Colin is going to break down a "real life" case study of applying the principles of measured advertising to a brand new business.

What is looks like going from having no business, to having a business launched and generating customer flow using advertising that is held to accountable metrics.

Sneak peak: The brand new business and the advertising ends up working well =) 

Hope you enjoy this episode!

]]> Measuredadvertising.com Buzzsprout-19643913 Thu, 13 Aug 2026 15:00:00 -0500 1485 1 4 full false Salesmanship In Print In this podcast episode, Colin is going to do a deep dive on a topic that Claude Hopkins felt was probably the most important in the entire "Scientific Advertising" book. 

Understanding what advertising actually is. 

What makes for good advertising? 

We'll also briefly talk about one of the "pioneers" who officially defined what proper advertising is. 

As always, we'll focus on how these concepts can apply to your business. 

Hope you enjoy!

]]> In this podcast episode, Colin is going to do a deep dive on a topic that Claude Hopkins felt was probably the most important in the entire "Scientific Advertising" book. 

Understanding what advertising actually is. 

What makes for good advertising? 

We'll also briefly talk about one of the "pioneers" who officially defined what proper advertising is. 

As always, we'll focus on how these concepts can apply to your business. 

Hope you enjoy!

]]> Measuredadvertising.com Buzzsprout-19643911 Thu, 13 Aug 2026 15:00:00 -0500 1750 1 3 full false Scientific Advertising In this episode, Colin is going to talk about one of the most important foundational principles taken from the book "Scientific Advertising".

]]> In this episode, Colin is going to talk about one of the most important foundational principles taken from the book "Scientific Advertising".

]]> Measuredadvertising.com Buzzsprout-19643907 Thu, 13 Aug 2026 15:00:00 -0500 1508 1 2 full false Intro: What This Podcast Is About, Who It's For, And Who I Am On the first episode of "The Measured Advertising Podcast", Colin is going to breakdown what this podcast will be about, who it's made for, and who Colin is!

This episode will help you decide if it makes sense to continue to listen to this podcast, or not.

Either way is cool! =)

Happy to have you here friend!

]]> On the first episode of "The Measured Advertising Podcast", Colin is going to breakdown what this podcast will be about, who it's made for, and who Colin is!

This episode will help you decide if it makes sense to continue to listen to this podcast, or not.

Either way is cool! =)

Happy to have you here friend!

]]> Measuredadvertising.com Buzzsprout-19643889 Thu, 13 Aug 2026 15:00:00 -0500 1296 1 1 full false