Why My Post Got Zero Clicks

Wed, 11 Mar 2026 03:38:49 -0400

If your messaging is vague, it won’t convert and you might not even realise why - because why would you? You're a teacher, not a trained marketeer!

In this episode, I squirm my way through a self-dissection of an old post that got zero clicks. I’ll break down exactly what went wrong, why it didn’t land, and what it taught me about speaking to your Perfect Pupil.

If you’ve ever written something you were so sure would work and you got, well, crickets….. this one’s for you.

Check out the first of the Post Roast series here: https://tinyurl.com/postroast1

Book a Pinned Post audit here: http://subscribepage.io/postaudit

This is a messaging episode.

The pod works like this:

Each episode comes under the following categories

Messaging - pretty self-explanatory, really

Business Buzzwords - what do they really, actually mean?

Internal Work - no-nonsense nuggets and making sure your mind is in the right place

Unlearn ELT - let’s not teach like it’s 1982

Connect with me: www.instagram.com/everythingeflteacher

www.linkedin.com/in/erin-o-byrne-for-language-teachers

Email me: erin@refreshyourteaching.com

It all starts with your perfect pupil: subscribepage.io/PerfectPupil

Subscribe. Review. Give 5 stars. Tell another freelance teacher. And look after yourself.

Never Mind Your Students - Who Do YOU Want To Work With?

Tue, 03 Mar 2026 09:34:01 -0500

Welcome to the first episode. I'm happy you're here.

Clear messaging doesn’t begin with what you do. It begins with who you actually want to work with (and yes, that is YOUR decision).

In this episode, I’ll walk you through why talking about your credentials and generic “benefits” isn’t enough, and how choosing your Perfect Pupil changes everything.

If your posts feel vague, if you’re attracting people who don’t quite light you up, or if you’re tired of posting and hearing crickets, this is your starting point.