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  <title>The Law Firm Advisory Room -  Where Consultants and Lawyers Explore What Really Moves Firms Forward   </title>

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  <description><![CDATA[<p><b>The Law Firm Advisory Room</b> is a podcast created by <b>Consultants2Lawyers (L2C)</b>—a consortium of experienced consultants who work with law firms and law departments across strategy, operations, technology, finance, talent, and succession.</p><p>Each episode brings voices from this advisory community together with legal leaders to examine the real challenges facing modern law firms, including AI adoption, billing and pricing pressure, performance metrics, growth, leadership, and transition.</p><p>The conversations go beyond surface solutions to explore why smart strategies stall and what actually helps firms move forward—balancing <b>outside-in advisory insight</b> with the <b>inside realities of legal practice</b> that rarely make it into formal plans.</p><p>The podcast is hosted by <b>Dave Gold</b>, a former trial lawyer and succession advisor, who helps bridge consultant perspective with lived legal experience—keeping the dialogue grounded, candid, and practical.</p>]]></description>
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    <itunes:title>The Numbers Aren’t a Judgment: CPA/CFO Danielle Pendant on Money, Survival Mode, and Making Better Decisions</itunes:title>
    <title>The Numbers Aren’t a Judgment: CPA/CFO Danielle Pendant on Money, Survival Mode, and Making Better Decisions</title>
    <itunes:summary><![CDATA[Some law firm owners know exactly how much money is coming in. Far fewer know what the numbers are actually trying to tell them. Danielle Pendant is a CPA and fractional CFO who works with law firms, helping owners understand the financial reality underneath the busyness: what the firm actually costs to run, how much runway it has, whether its people are being used profitably, and whether its pricing and revenue streams are really working. But that’s only part of what interested Dave Gold. Da...]]></itunes:summary>
    <description><![CDATA[<p>Some law firm owners know exactly how much money is coming in.</p><p>Far fewer know what the numbers are actually trying to tell them.</p><p>Danielle Pendant is a CPA and fractional CFO who works with law firms, helping owners understand the financial reality underneath the busyness: what the firm actually costs to run, how much runway it has, whether its people are being used profitably, and whether its pricing and revenue streams are really working.</p><p>But that’s only part of what interested Dave Gold.</p><p>Danielle believes the numbers are never a judgment. They’re a story.</p><p>And when that story gets uncomfortable, something very human happens.</p><p>Lawyers tighten up.</p><p>Their field of vision gets smaller.</p><p>They move into scarcity and survival thinking—and sometimes make decisions that may put one dollar in the bank today while costing them two tomorrow. </p><p>Dave and Danielle quickly discover that they approach the same problem from two different directions.</p><p>Danielle looks at the financial reality: What does the firm actually need? What’s the monthly nut? What’s the runway? Are the people and pricing models really working?</p><p>Dave looks at the person behind those numbers: What’s fear saying? What’s habit saying? What are you holding onto? And are you making decisions from where you want to go—or merely trying to survive where you are?</p><p>Their conversation moves from practical questions about run rate, people costs, bookkeeping, pricing and profitability into something deeper.</p><p>What happens when financial pressure becomes personal judgment?</p><p>Why do smart people wait so long to get help?</p><p>How do you create enough financial space to create mental space?</p><p>And how do you stop beating yourself up over old decisions long enough to make a better one now?</p><p>Danielle also shares stories of firms that moved from serious financial pressure to having choices again—including owners who were finally able to ask not just, “Can I afford this?” but “Do I even want this anymore?” </p><p>Underneath it all is a simple idea:</p><p><b>A business can be in survival mode without the person running it having to live in survival mode.</b></p><p>This isn’t really a conversation about accounting.</p><p>It’s about what becomes possible when you can see the financial truth and the human truth at the same time.</p><p>You can reach Danielle at <b>danielle@4cornerscfo.com</b>. </p><p>To learn more about Consultants2Lawyers or to contact any of our guests email <b>rees@reesmorrison.com</b>. If you want to contact host Dave Gold email <b>dave@davegold.com</b> or visit <b>davegold.com</b>.</p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Some law firm owners know exactly how much money is coming in.</p><p>Far fewer know what the numbers are actually trying to tell them.</p><p>Danielle Pendant is a CPA and fractional CFO who works with law firms, helping owners understand the financial reality underneath the busyness: what the firm actually costs to run, how much runway it has, whether its people are being used profitably, and whether its pricing and revenue streams are really working.</p><p>But that’s only part of what interested Dave Gold.</p><p>Danielle believes the numbers are never a judgment. They’re a story.</p><p>And when that story gets uncomfortable, something very human happens.</p><p>Lawyers tighten up.</p><p>Their field of vision gets smaller.</p><p>They move into scarcity and survival thinking—and sometimes make decisions that may put one dollar in the bank today while costing them two tomorrow. </p><p>Dave and Danielle quickly discover that they approach the same problem from two different directions.</p><p>Danielle looks at the financial reality: What does the firm actually need? What’s the monthly nut? What’s the runway? Are the people and pricing models really working?</p><p>Dave looks at the person behind those numbers: What’s fear saying? What’s habit saying? What are you holding onto? And are you making decisions from where you want to go—or merely trying to survive where you are?</p><p>Their conversation moves from practical questions about run rate, people costs, bookkeeping, pricing and profitability into something deeper.</p><p>What happens when financial pressure becomes personal judgment?</p><p>Why do smart people wait so long to get help?</p><p>How do you create enough financial space to create mental space?</p><p>And how do you stop beating yourself up over old decisions long enough to make a better one now?</p><p>Danielle also shares stories of firms that moved from serious financial pressure to having choices again—including owners who were finally able to ask not just, “Can I afford this?” but “Do I even want this anymore?” </p><p>Underneath it all is a simple idea:</p><p><b>A business can be in survival mode without the person running it having to live in survival mode.</b></p><p>This isn’t really a conversation about accounting.</p><p>It’s about what becomes possible when you can see the financial truth and the human truth at the same time.</p><p>You can reach Danielle at <b>danielle@4cornerscfo.com</b>. </p><p>To learn more about Consultants2Lawyers or to contact any of our guests email <b>rees@reesmorrison.com</b>. If you want to contact host Dave Gold email <b>dave@davegold.com</b> or visit <b>davegold.com</b>.</p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></content:encoded>
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    <itunes:title>Too Much? Susan Lambreth on Energy, Opportunity, and Refusing to &quot;Turn Down the Thermostat&quot;</itunes:title>
    <title>Too Much? Susan Lambreth on Energy, Opportunity, and Refusing to &quot;Turn Down the Thermostat&quot;</title>
    <itunes:summary><![CDATA[Some people make a plan and follow it. Susan Lambreth seems to notice where life is opening a door—and walk through it. She left the practice of law, became one of the country’s pioneering law-firm consultants, and repeatedly reinvented her work as she saw new needs and opportunities emerge. Along the way, Susan became a partner at Altman Weil and Hildebrandt, worked with roughly half of the Am Law 200, wrote nine books, trained tens of thousands of lawyers, and created professional roundtabl...]]></itunes:summary>
    <description><![CDATA[<p>Some people make a plan and follow it.</p><p>Susan Lambreth seems to notice where life is opening a door—and walk through it.</p><p>She left the practice of law, became one of the country’s pioneering law-firm consultants, and repeatedly reinvented her work as she saw new needs and opportunities emerge.</p><p>Along the way, Susan became a partner at <b>Altman Weil and Hildebrandt</b>, worked with <b>roughly half of the Am Law 200</b>, wrote <b>nine books</b>, trained <b>tens of thousands of lawyers</b>, and created professional roundtables that have helped develop hundreds of law-firm leaders—including some 30 who went on to become law-firm COOs. </p><p>But that&apos;s only part of what fascinated Dave Gold.</p><p>Within minutes of meeting Susan, Dave recognized a kindred spirit: enormous energy, curiosity, optimism, a tendency to see opportunity everywhere—and the occasional experience of being told you&apos;re simply <b>too much</b>.</p><p>Their conversation quickly leaves the résumé behind.</p><p>They talk about knowing when to move on, seeing possibility where others see risk, learning when to turn down your thermostat—and when absolutely not to—trusting what you can&apos;t yet see, and making service rather than achievement the through-line of a life. </p><p>Underneath it all is a question neither of them has completely stopped asking:</p><p><b>How much of a meaningful life do we create—and how much do we discover by paying attention to where life is trying to take us?</b></p><p>This isn&apos;t really a conversation about law-firm consulting.</p><p>It&apos;s about what can happen when you stop needing to know exactly where you&apos;re going.</p><p>You can reach Susan Lambreth at <a href='https://lawvision.com/team/lambreth/'>https://lawvision.com/team/lambreth/</a> or via email at  <a href='mailto:slambreth@lawvision.com'>slambreth@lawvision.com</a></p><p><br/></p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Some people make a plan and follow it.</p><p>Susan Lambreth seems to notice where life is opening a door—and walk through it.</p><p>She left the practice of law, became one of the country’s pioneering law-firm consultants, and repeatedly reinvented her work as she saw new needs and opportunities emerge.</p><p>Along the way, Susan became a partner at <b>Altman Weil and Hildebrandt</b>, worked with <b>roughly half of the Am Law 200</b>, wrote <b>nine books</b>, trained <b>tens of thousands of lawyers</b>, and created professional roundtables that have helped develop hundreds of law-firm leaders—including some 30 who went on to become law-firm COOs. </p><p>But that&apos;s only part of what fascinated Dave Gold.</p><p>Within minutes of meeting Susan, Dave recognized a kindred spirit: enormous energy, curiosity, optimism, a tendency to see opportunity everywhere—and the occasional experience of being told you&apos;re simply <b>too much</b>.</p><p>Their conversation quickly leaves the résumé behind.</p><p>They talk about knowing when to move on, seeing possibility where others see risk, learning when to turn down your thermostat—and when absolutely not to—trusting what you can&apos;t yet see, and making service rather than achievement the through-line of a life. </p><p>Underneath it all is a question neither of them has completely stopped asking:</p><p><b>How much of a meaningful life do we create—and how much do we discover by paying attention to where life is trying to take us?</b></p><p>This isn&apos;t really a conversation about law-firm consulting.</p><p>It&apos;s about what can happen when you stop needing to know exactly where you&apos;re going.</p><p>You can reach Susan Lambreth at <a href='https://lawvision.com/team/lambreth/'>https://lawvision.com/team/lambreth/</a> or via email at  <a href='mailto:slambreth@lawvision.com'>slambreth@lawvision.com</a></p><p><br/></p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></content:encoded>
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    <pubDate>Fri, 21 Aug 2026 09:00:00 -0400</pubDate>
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    <itunes:title>Life After Success Tom Smith on Reinvention, Music, Friendship, and Building a Meaningful Life</itunes:title>
    <title>Life After Success Tom Smith on Reinvention, Music, Friendship, and Building a Meaningful Life</title>
    <itunes:summary><![CDATA[Many professionals spend decades building successful careers. Far fewer successfully build lives they don't want to retire from. In this episode, Dave Gold sits down with his friend Tom Smith—publisher, entrepreneur, musician, and community builder—for a conversation that begins with Tom's publishing career but quickly turns toward the deeper questions that shape a meaningful life. Together they explore reinvention, creativity, friendship, music, community, and the surprising freedom that can...]]></itunes:summary>
    <description><![CDATA[<p>Many professionals spend decades building successful careers. Far fewer successfully build lives they don&apos;t want to retire from.</p><p>In this episode, Dave Gold sits down with his friend Tom Smith—publisher, entrepreneur, musician, and community builder—for a conversation that begins with Tom&apos;s publishing career but quickly turns toward the deeper questions that shape a meaningful life.</p><p>Together they explore reinvention, creativity, friendship, music, community, and the surprising freedom that can come after professional success. Tom shares the lessons he learned through multiple careers, why music has remained a constant throughout his life, and how intentionally creating spaces where people connect can become one of life&apos;s greatest accomplishments.</p><p>At its heart, this episode asks:</p><p><b>What if success isn&apos;t the destination—but simply one chapter in building a life filled with purpose, creativity, and connection?</b></p><p>Whether you&apos;re contemplating a career transition, searching for greater fulfillment, or simply wondering what comes after success, this conversation offers both practical wisdom and quiet encouragement that some of life&apos;s richest chapters may still lie ahead.</p><p><b>Check out photos and songs from  Tom and The Song Circle </b><a href='https://www.davegold.com/songcircle'><b>here</b></a></p><p>About Tom Smith</p><p>Tom Smith is an entrepreneur, publisher, publishing consultant, musician, and lifelong community builder.</p><p>After a successful career in publishing, Tom chose not simply to retire but to reinvent himself. Today he continues to bring people together through his monthly music circle at Merry Band  Farm, where musicians of every level gather to create music, friendship, and community in an atmosphere that reflects his philosophy of &quot;organic, curated creation.&quot;</p><p>Contact Information</p><p><b>Tom Smith</b><br/>olecowboy@gmail.com</p><p><b>Dave Gold</b><br/>dave@davegold.com</p><p>For information about Consultants2Lawyers, contact Rees Morrison at <b>rees@reesmorrison.com</b>.</p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Many professionals spend decades building successful careers. Far fewer successfully build lives they don&apos;t want to retire from.</p><p>In this episode, Dave Gold sits down with his friend Tom Smith—publisher, entrepreneur, musician, and community builder—for a conversation that begins with Tom&apos;s publishing career but quickly turns toward the deeper questions that shape a meaningful life.</p><p>Together they explore reinvention, creativity, friendship, music, community, and the surprising freedom that can come after professional success. Tom shares the lessons he learned through multiple careers, why music has remained a constant throughout his life, and how intentionally creating spaces where people connect can become one of life&apos;s greatest accomplishments.</p><p>At its heart, this episode asks:</p><p><b>What if success isn&apos;t the destination—but simply one chapter in building a life filled with purpose, creativity, and connection?</b></p><p>Whether you&apos;re contemplating a career transition, searching for greater fulfillment, or simply wondering what comes after success, this conversation offers both practical wisdom and quiet encouragement that some of life&apos;s richest chapters may still lie ahead.</p><p><b>Check out photos and songs from  Tom and The Song Circle </b><a href='https://www.davegold.com/songcircle'><b>here</b></a></p><p>About Tom Smith</p><p>Tom Smith is an entrepreneur, publisher, publishing consultant, musician, and lifelong community builder.</p><p>After a successful career in publishing, Tom chose not simply to retire but to reinvent himself. Today he continues to bring people together through his monthly music circle at Merry Band  Farm, where musicians of every level gather to create music, friendship, and community in an atmosphere that reflects his philosophy of &quot;organic, curated creation.&quot;</p><p>Contact Information</p><p><b>Tom Smith</b><br/>olecowboy@gmail.com</p><p><b>Dave Gold</b><br/>dave@davegold.com</p><p>For information about Consultants2Lawyers, contact Rees Morrison at <b>rees@reesmorrison.com</b>.</p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></content:encoded>
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    <pubDate>Tue, 07 Jul 2026 11:00:00 -0400</pubDate>
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    <itunes:title>Why “Just Being Yourself” Is a Lawyer’s Superpower in Marketing with Michelle Calcote King</itunes:title>
    <title>Why “Just Being Yourself” Is a Lawyer’s Superpower in Marketing with Michelle Calcote King</title>
    <itunes:summary><![CDATA[Most lawyers assume their expertise should speak for itself. But today, it has to be seen, understood, and trusted. In this episode, Dave Gold speaks with Michelle Calcote King, founder of Reputation Ink, about how lawyers can turn expertise into influence through authentic marketing and storytelling. Michelle explains why many attorneys struggle to communicate their value, how fear shapes their messaging, and why effective marketing isn’t about polish—it’s about clarity and being human.&nbsp...]]></itunes:summary>
    <description><![CDATA[<p>Most lawyers assume their expertise should speak for itself.</p><p>But today, it has to be seen, understood, and trusted.</p><p>In this episode, Dave Gold speaks with Michelle Calcote King, founder of Reputation Ink, about how lawyers can turn expertise into influence through authentic marketing and storytelling.</p><p>Michelle explains why many attorneys struggle to communicate their value, how fear shapes their messaging, and why effective marketing isn’t about polish—it’s about clarity and being human. </p><p>At its core, this episode asks:</p><p>What happens when you stop trying to sound impressive—and start being yourself?</p><p>If you’re looking to grow your practice or connect more meaningfully with clients, this episode offers both practical insight and a shift in perspective.</p><p><b>About Michelle Calcote King</b></p><p>Michelle Calcote King is the founder and president of Reputation Ink, a marketing and PR agency she launched in 2011 to help professional services firms turn expertise into influence.</p><p>Her career spans London’s tech PR scene during the dotcom era and senior roles advising law firms across the U.S. Today, she leads a team serving law firms and B2B consultancies, helping them build visibility and credibility through strategic storytelling.</p><p>Michelle has been named to Lawdragon Global’s 100 Leaders in Legal Strategy &amp; Consulting for three consecutive years and hosts the <em>Spill the Ink</em> podcast.</p><p>You can reach Michelle at michelle@rep-ink.com</p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Most lawyers assume their expertise should speak for itself.</p><p>But today, it has to be seen, understood, and trusted.</p><p>In this episode, Dave Gold speaks with Michelle Calcote King, founder of Reputation Ink, about how lawyers can turn expertise into influence through authentic marketing and storytelling.</p><p>Michelle explains why many attorneys struggle to communicate their value, how fear shapes their messaging, and why effective marketing isn’t about polish—it’s about clarity and being human. </p><p>At its core, this episode asks:</p><p>What happens when you stop trying to sound impressive—and start being yourself?</p><p>If you’re looking to grow your practice or connect more meaningfully with clients, this episode offers both practical insight and a shift in perspective.</p><p><b>About Michelle Calcote King</b></p><p>Michelle Calcote King is the founder and president of Reputation Ink, a marketing and PR agency she launched in 2011 to help professional services firms turn expertise into influence.</p><p>Her career spans London’s tech PR scene during the dotcom era and senior roles advising law firms across the U.S. Today, she leads a team serving law firms and B2B consultancies, helping them build visibility and credibility through strategic storytelling.</p><p>Michelle has been named to Lawdragon Global’s 100 Leaders in Legal Strategy &amp; Consulting for three consecutive years and hosts the <em>Spill the Ink</em> podcast.</p><p>You can reach Michelle at michelle@rep-ink.com</p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></content:encoded>
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    <pubDate>Tue, 07 Apr 2026 12:00:00 -0400</pubDate>
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    <itunes:title>Law Firm Succession, Culture, and the Challenge of Letting Go with Steve Daitch</itunes:title>
    <title>Law Firm Succession, Culture, and the Challenge of Letting Go with Steve Daitch</title>
    <itunes:summary><![CDATA[Description Lawyers are trained to plan and control—yet many struggle to plan their own transition. In this episode, Dave Gold speaks with legal industry consultant Steve Daitch about why succession is so often delayed, and what it really takes for law firms to navigate it successfully. Steve shares insights on the fears that drive resistance—loss of identity, control, and financial security—and why culture plays a central role in whether a firm can transition effectively. The conversation hi...]]></itunes:summary>
    <description><![CDATA[<p><b>Description</b></p><p>Lawyers are trained to plan and control—yet many struggle to plan their own transition.</p><p>In this episode, Dave Gold speaks with legal industry consultant Steve Daitch about why succession is so often delayed, and what it really takes for law firms to navigate it successfully.</p><p>Steve shares insights on the fears that drive resistance—loss of identity, control, and financial security—and why culture plays a central role in whether a firm can transition effectively. The conversation highlights how leadership, mentoring, and long-term sustainability are all shaped by the firm’s underlying culture.</p><p>At its core, this episode explores a deeper question:</p><p><b>What remains when the role you’ve built your life around begins to change?</b></p><p>If you’re thinking about succession, leadership transition, or the future of your firm, this episode offers both practical insight and a broader perspective.</p><p><b>About Steve Daitch</b></p><p>Steve Daitch is a consultant to the legal industry who has spent many years advising law firms, legal publishers, and law schools on strategy, growth, culture, and succession-related issues.</p><p>His work focuses especially on helping firms assess culture, prepare for leadership transition, and navigate the complex emotional and operational realities of succession planning.</p><p><b>Resources &amp; Links</b></p><p><b>For Steve Daitch:</b><br/>spdaitch@daitchconsulting.com  <a href='https://www.evolve-law.com/bios/steve-daitch'>//www.evolve-law.com/bios/steve-daitch</a></p><p><b>For Dave Gold:</b><br/>dave@davegold.com     <a href='https://www.davegold.com/unstuck'>https://www.davegold.com/unstuck</a><br/><br/>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com<br/><br/></p><p><br/><br/></p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p><b>Description</b></p><p>Lawyers are trained to plan and control—yet many struggle to plan their own transition.</p><p>In this episode, Dave Gold speaks with legal industry consultant Steve Daitch about why succession is so often delayed, and what it really takes for law firms to navigate it successfully.</p><p>Steve shares insights on the fears that drive resistance—loss of identity, control, and financial security—and why culture plays a central role in whether a firm can transition effectively. The conversation highlights how leadership, mentoring, and long-term sustainability are all shaped by the firm’s underlying culture.</p><p>At its core, this episode explores a deeper question:</p><p><b>What remains when the role you’ve built your life around begins to change?</b></p><p>If you’re thinking about succession, leadership transition, or the future of your firm, this episode offers both practical insight and a broader perspective.</p><p><b>About Steve Daitch</b></p><p>Steve Daitch is a consultant to the legal industry who has spent many years advising law firms, legal publishers, and law schools on strategy, growth, culture, and succession-related issues.</p><p>His work focuses especially on helping firms assess culture, prepare for leadership transition, and navigate the complex emotional and operational realities of succession planning.</p><p><b>Resources &amp; Links</b></p><p><b>For Steve Daitch:</b><br/>spdaitch@daitchconsulting.com  <a href='https://www.evolve-law.com/bios/steve-daitch'>//www.evolve-law.com/bios/steve-daitch</a></p><p><b>For Dave Gold:</b><br/>dave@davegold.com     <a href='https://www.davegold.com/unstuck'>https://www.davegold.com/unstuck</a><br/><br/>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com<br/><br/></p><p><br/><br/></p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></content:encoded>
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    <pubDate>Mon, 30 Mar 2026 18:00:00 -0400</pubDate>
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    <itunes:title>Authentic Legal Marketing: Helping Lawyers Find Their Voice with Jeff Lantz</itunes:title>
    <title>Authentic Legal Marketing: Helping Lawyers Find Their Voice with Jeff Lantz</title>
    <itunes:summary><![CDATA[Most lawyers were never taught marketing — yet today it’s an essential part of building a successful law practice. In this conversation, Dave Gold sits down with attorney and marketing strategist Jeff Lantz, founder of Esquire Interactive, to talk about what authentic legal marketing actually looks like. Jeff shares how lawyers can move beyond generic marketing tactics and instead communicate who they truly are, what they care about, and the kinds of clients they want to serve. The discussion...]]></itunes:summary>
    <description><![CDATA[<p>Most lawyers were never taught marketing — yet today it’s an essential part of building a successful law practice.</p><p>In this conversation, Dave Gold sits down with attorney and marketing strategist <b>Jeff Lantz</b>, founder of <b>Esquire Interactive</b>, to talk about what authentic legal marketing actually looks like.</p><p>Jeff shares how lawyers can move beyond generic marketing tactics and instead communicate who they truly are, what they care about, and the kinds of clients they want to serve. The discussion also explores why many lawyers struggle with marketing, the power of video, and how law firms can build sustainable practices without trying to do everything themselves.</p><p>The conversation also turns toward a deeper question many lawyers quietly face:<br/><b>What do you really want your practice — and your life — to look like?</b></p><p>If you&apos;re a lawyer trying to grow your practice, refine your voice, or rethink your relationship with marketing, this episode offers practical insights and a refreshing perspective.</p><p>eff Lantz is an attorney and the founder of <b>Esquire Interactive</b>, a digital marketing company that helps law firms grow through strategic websites, SEO, video, and online marketing.</p><p>His work combines legal experience with marketing strategy to help attorneys attract the types of clients and cases they truly want.</p><p>Resources &amp; Links</p><p>For Jeff Lantz:</p><p>Website: <a href='https://www.esquireinteractive.com/'>https://www.esquireinteractive.com</a><br/><br/>Email: jeff@esquireinteractive.com</p><p><br/>For Dave Gold</p><p>https://www.davegold.com/unstuck</p><p>dave@davegold.com</p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Most lawyers were never taught marketing — yet today it’s an essential part of building a successful law practice.</p><p>In this conversation, Dave Gold sits down with attorney and marketing strategist <b>Jeff Lantz</b>, founder of <b>Esquire Interactive</b>, to talk about what authentic legal marketing actually looks like.</p><p>Jeff shares how lawyers can move beyond generic marketing tactics and instead communicate who they truly are, what they care about, and the kinds of clients they want to serve. The discussion also explores why many lawyers struggle with marketing, the power of video, and how law firms can build sustainable practices without trying to do everything themselves.</p><p>The conversation also turns toward a deeper question many lawyers quietly face:<br/><b>What do you really want your practice — and your life — to look like?</b></p><p>If you&apos;re a lawyer trying to grow your practice, refine your voice, or rethink your relationship with marketing, this episode offers practical insights and a refreshing perspective.</p><p>eff Lantz is an attorney and the founder of <b>Esquire Interactive</b>, a digital marketing company that helps law firms grow through strategic websites, SEO, video, and online marketing.</p><p>His work combines legal experience with marketing strategy to help attorneys attract the types of clients and cases they truly want.</p><p>Resources &amp; Links</p><p>For Jeff Lantz:</p><p>Website: <a href='https://www.esquireinteractive.com/'>https://www.esquireinteractive.com</a><br/><br/>Email: jeff@esquireinteractive.com</p><p><br/>For Dave Gold</p><p>https://www.davegold.com/unstuck</p><p>dave@davegold.com</p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></content:encoded>
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    <pubDate>Thu, 12 Mar 2026 14:00:00 -0400</pubDate>
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    <itunes:title>The 5-Year Handoff: Design Your Exit Before It Designs You</itunes:title>
    <title>The 5-Year Handoff: Design Your Exit Before It Designs You</title>
    <itunes:summary><![CDATA[In this episode, Dave Gold and international legal succession consultant Norman K. Clark discuss why law firm succession should never be left to improvisation. Drawing on decades of global advisory experience, they outline the cornerstones of an effective transition: Early, deliberate planningClear leadership decisionsPreparation of the next generationStructured client transferBreaking down silos before they fracture the firmWithout a defined succession plan, firms often lose up to half of tr...]]></itunes:summary>
    <description><![CDATA[<p>In this episode, Dave Gold and international legal succession consultant <b>Norman K. Clark</b> discuss why law firm succession should never be left to improvisation.</p><p>Drawing on decades of global advisory experience, they outline the cornerstones of an effective transition:</p><ul><li>Early, deliberate planning</li><li>Clear leadership decisions</li><li>Preparation of the next generation</li><li>Structured client transfer</li><li>Breaking down silos before they fracture the firm</li></ul><p>Without a defined succession plan, firms often lose up to half of transitioned client relationships within 18–24 months of a senior partner’s departure.</p><p>The conversation also previews their upcoming live session:</p><p><b>The 5-Year Handoff: Designing Your Exit Before It Designs You</b><br/>A free 30-minute webinar introducing a practical five-year framework for succession planning — before urgency limits your options.</p><p>Registration <a href='https://www.davegold.com/post/the-5-year-handoff-designing-your-exit-before-it-designs-you'>details:</a><br/><br/></p><p>Connect with Norman Clark  <a href='https://www.walkerclark.com/norman-clark'>https://www.walkerclark.com/norman-clark</a><br/>norman.clark@walkerclark.com<br/>Connect with Dave Gold h<a href='https://www.davegold.com/'>ttps://www.davegold.com</a></p><p>dave@davegold.com</p><p>Connect with Consultants2Lawyers   rees@reesmorrison.com</p><p><br/><br/></p><p><br/></p><p><br/><br/></p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p>In this episode, Dave Gold and international legal succession consultant <b>Norman K. Clark</b> discuss why law firm succession should never be left to improvisation.</p><p>Drawing on decades of global advisory experience, they outline the cornerstones of an effective transition:</p><ul><li>Early, deliberate planning</li><li>Clear leadership decisions</li><li>Preparation of the next generation</li><li>Structured client transfer</li><li>Breaking down silos before they fracture the firm</li></ul><p>Without a defined succession plan, firms often lose up to half of transitioned client relationships within 18–24 months of a senior partner’s departure.</p><p>The conversation also previews their upcoming live session:</p><p><b>The 5-Year Handoff: Designing Your Exit Before It Designs You</b><br/>A free 30-minute webinar introducing a practical five-year framework for succession planning — before urgency limits your options.</p><p>Registration <a href='https://www.davegold.com/post/the-5-year-handoff-designing-your-exit-before-it-designs-you'>details:</a><br/><br/></p><p>Connect with Norman Clark  <a href='https://www.walkerclark.com/norman-clark'>https://www.walkerclark.com/norman-clark</a><br/>norman.clark@walkerclark.com<br/>Connect with Dave Gold h<a href='https://www.davegold.com/'>ttps://www.davegold.com</a></p><p>dave@davegold.com</p><p>Connect with Consultants2Lawyers   rees@reesmorrison.com</p><p><br/><br/></p><p><br/></p><p><br/><br/></p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></content:encoded>
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    <pubDate>Tue, 24 Feb 2026 21:00:00 -0500</pubDate>
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    <itunes:title>The Analyst and the Alchemist:  Where Metrics Meet Meaning in the Business of Law </itunes:title>
    <title>The Analyst and the Alchemist:  Where Metrics Meet Meaning in the Business of Law </title>
    <itunes:summary><![CDATA[In the inaugural episode of The Law Firm Advisory Room, host Dave Gold sits down with Rees Morrison, founder of Consultants2Lawyers (C2L) and one of the legal industry’s most respected voices on performance metrics, benchmarking, and survey-based insight. Drawing on more than 75 years of combined experience working with lawyers, law firms, and law departments, Dave and Rees explore Rees’s unconventional path—from practicing law to decades as a management consultant advising general counsel an...]]></itunes:summary>
    <description><![CDATA[<p>In the inaugural episode of <em>The Law Firm Advisory Room</em>, host <b>Dave Gold</b> sits down with <b>Rees Morrison</b>, founder of Consultants2Lawyers (C2L) and one of the legal industry’s most respected voices on performance metrics, benchmarking, and survey-based insight.</p><p>Drawing on more than <b>75 years of combined experience working with lawyers, law firms, and law departments</b>, Dave and Rees explore Rees’s unconventional path—from practicing law to decades as a management consultant advising general counsel and firm leadership around the world. Along the way, they discuss the role of curiosity, chance, and disciplined analysis in building a meaningful consulting career.</p><p>The conversation traces Rees’s deep commitment to data and measurement, including his work creating influential legal surveys and translating complex metrics into usable knowledge for decision-makers. </p><p>The episode title, <b>“The Analyst and the Alchemist,”</b> reflects the balance at the heart of the conversation: Rees’s disciplined, data-driven approach to understanding law firms—and Dave’s focus on the less visible, transformative inner work that ultimately determines whether insight turns into real change.</p><p>This opening episode sets the tone for the podcast and introduces the vision behind Consultants2Lawyers: a growing consortium of advisors, consultants, and legal professionals committed to honest dialogue, shared learning, and helping firms move forward—both structurally and humanly.</p><p>You can contact Rees at rees@reesmorrison.com</p><p>Dave can be reached at a dave@davegold.com</p><p><br/></p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p>In the inaugural episode of <em>The Law Firm Advisory Room</em>, host <b>Dave Gold</b> sits down with <b>Rees Morrison</b>, founder of Consultants2Lawyers (C2L) and one of the legal industry’s most respected voices on performance metrics, benchmarking, and survey-based insight.</p><p>Drawing on more than <b>75 years of combined experience working with lawyers, law firms, and law departments</b>, Dave and Rees explore Rees’s unconventional path—from practicing law to decades as a management consultant advising general counsel and firm leadership around the world. Along the way, they discuss the role of curiosity, chance, and disciplined analysis in building a meaningful consulting career.</p><p>The conversation traces Rees’s deep commitment to data and measurement, including his work creating influential legal surveys and translating complex metrics into usable knowledge for decision-makers. </p><p>The episode title, <b>“The Analyst and the Alchemist,”</b> reflects the balance at the heart of the conversation: Rees’s disciplined, data-driven approach to understanding law firms—and Dave’s focus on the less visible, transformative inner work that ultimately determines whether insight turns into real change.</p><p>This opening episode sets the tone for the podcast and introduces the vision behind Consultants2Lawyers: a growing consortium of advisors, consultants, and legal professionals committed to honest dialogue, shared learning, and helping firms move forward—both structurally and humanly.</p><p>You can contact Rees at rees@reesmorrison.com</p><p>Dave can be reached at a dave@davegold.com</p><p><br/></p><p>To learn more about Consultants2Lawyers or to contact any of our guests email rees@reesmorrison.com. If you want to contact the host Dave Gold email dave@davegold.com or visit https://davegold.com/</p><p><br/></p>]]></content:encoded>
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    <pubDate>Mon, 02 Feb 2026 20:00:00 -0500</pubDate>
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