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  <title>The Iron Dentist</title>

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  <description><![CDATA[<p><b>The Iron Dentist: A Dental CEO Podcast</b></p><p><em>It's More Than Just the Practice, It's Life and Legacy</em></p><p>Hosted by Dr. Bobby Grossi, The Iron Dentist is the podcast for dental professionals who refuse to settle. Dr. Grossi brings a unique perspective as both a successful dental practice owner and an Ironman triathlete—proving that the same discipline, endurance, and strategic thinking that conquers a 140.6-mile race can transform your dental business.</p><p>Each episode dives deep into the mindset, systems, and strategies that separate good dentists from great dental CEOs. From scaling your practice and leading high-performing teams to optimizing your health and building a lasting legacy, The Iron Dentist covers it all.</p><p>Whether you're a solo practitioner dreaming bigger or a multi-location owner seeking that next level, this podcast delivers actionable insights wrapped in real-world experience.</p><p><b>Swim. Bike. Run. Lead.</b></p><p>New episodes weekly. Subscribe now and join the movement.</p>]]></description>
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    <itunes:title>Iron Limits The Power of Commitment </itunes:title>
    <title>Iron Limits The Power of Commitment </title>
    <itunes:summary><![CDATA[ summary  Dr Bobby J Grossi shares his journey from registering for his first triathlon to completing Ironman races while managing multiple businesses. He explores the power of commitment, identity, and systems in achieving extraordinary goals, drawing parallels between athletic and entrepreneurial pursuits.    ]]></itunes:summary>
    <description><![CDATA[<p> summary<br/><br/>Dr Bobby J Grossi shares his journey from registering for his first triathlon to completing Ironman races while managing multiple businesses. He explores the power of commitment, identity, and systems in achieving extraordinary goals, drawing parallels between athletic and entrepreneurial pursuits.<br/><br/><br/></p>]]></description>
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    <itunes:title>Facing The Ocean A New Challenge </itunes:title>
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    <itunes:summary><![CDATA[The night before his first Ironman, Dr. Bobby J Grossi got in the ocean for a practice swim. It was the first time he'd ever swam in open ocean water in his life. His heart rate hit 185bpm. He couldn't finish 500 meters . He sat on the beach and almost called his daughter to tell her not to come to the race. He started anyway. In this premiere episode of The Iron Dentist Podcast, a 52-year-old dentist and triathlete opens up about the panic, the preparation, and what happened when race day fi...]]></itunes:summary>
    <description><![CDATA[<p>The night before his first Ironman, Dr. Bobby J Grossi got in the ocean for a practice swim. It was the first time he&apos;d ever swam in open ocean water in his life. His heart rate hit 185bpm. He couldn&apos;t finish 500 meters . He sat on the beach and almost called his daughter to tell her not to come to the race.</p><p>He started anyway.</p><p>In this premiere episode of The Iron Dentist Podcast, a 52-year-old dentist and triathlete opens up about the panic, the preparation, and what happened when race day finally arrived — including a marathon bonk that cost him his goal time despite months of structured training with coach Tony Washington.</p><p>And then he draws a line straight from that experience to your dental practice — because the gap between being prepared and being willing to fully execute shows up in the operatory just as often as it does on the course.</p><p>This episode is about the plan. What it is, why it matters, and why having one isn&apos;t enough if you won&apos;t trust it when it counts.</p>]]></description>
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    <itunes:title>Converting High Value Treatment Plans</itunes:title>
    <title>Converting High Value Treatment Plans</title>
    <itunes:summary><![CDATA[ In this high-impact training, Dr. Bobby Grai breaks down the real driver behind case acceptance, perceived value and patient trust, not price. You’ll learn his framework for converting “no” into “yes,” the problem–possibility–path–pitch method, how to handle objections with “feel, felt, found,” why knowing your numbers changes everything, and how to train your team to deliver a premium patient experience that increases revenue, retention, and profitability.  ]]></itunes:summary>
    <description><![CDATA[<p> In this high-impact training, Dr. Bobby Grai breaks down the real driver behind case acceptance, perceived value and patient trust, not price. You’ll learn his framework for converting “no” into “yes,” the problem–possibility–path–pitch method, how to handle objections with “feel, felt, found,” why knowing your numbers changes everything, and how to train your team to deliver a premium patient experience that increases revenue, retention, and profitability. </p>]]></description>
    <content:encoded><![CDATA[<p> In this high-impact training, Dr. Bobby Grai breaks down the real driver behind case acceptance, perceived value and patient trust, not price. You’ll learn his framework for converting “no” into “yes,” the problem–possibility–path–pitch method, how to handle objections with “feel, felt, found,” why knowing your numbers changes everything, and how to train your team to deliver a premium patient experience that increases revenue, retention, and profitability. </p>]]></content:encoded>
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    <itunes:author>Bobby</itunes:author>
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    <pubDate>Thu, 29 Jan 2026 02:00:00 -0500</pubDate>
    <itunes:duration>2841</itunes:duration>
    <itunes:keywords>dental practice growth, case acceptance, treatment plan presentation, dental sales, patient communication, dental coaching, dentistry leadership, dental practice profitability, patient experience, overcoming objections, dental team training, fee-for-servi</itunes:keywords>
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