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  <title>Voices of Vacation Ownership</title>

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  <copyright>© 2026 Voices of Vacation Ownership</copyright>
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  <itunes:author>Canadian Resort and Travel Association</itunes:author>
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  <description><![CDATA[<p><b>Voices of Vacation Ownership</b> explores the transformation of one of the travel industry’s most misunderstood and rapidly evolving sectors. As shifting guest expectations, technology, and new ownership models reshape how people vacation, operators, resorts, and service providers are being forced to rethink everything - from sales philosophies to guest experience and long-term value.</p><p><br></p><p>Hosted by Gaetan Babin, the undisputed leader in vacation ownership with over three decades of direct industry experience, this show delivers conversations that go far beyond surface-level trends. Gaetan brings his deep operational insight, real-world perspective, and unfiltered curiosity to every episode, elevating each discussion with the kind of clarity only true leadership can provide.</p><p><br></p><p>Powered by the Canadian Resort and Travel Association (CRTA), a trusted authority dedicated to transparency, education, and consumer confidence across Canada and North America, <em>Voices of Vacation Ownership</em> connects listeners with the people behind the business - resort leaders, innovators, executives, and frontline professionals - who are redefining what vacation ownership means today.</p><p><br></p><p>Whether you’re an industry veteran, a resort operator, or a curious traveller, this podcast gives you rare, first-hand access to the stories, strategies, and thinking shaping the future of vacation ownership.</p>]]></description>
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    <itunes:title>The Evolution of Vacation Ownership: Insights from Rob Webb</itunes:title>
    <title>The Evolution of Vacation Ownership: Insights from Rob Webb</title>
    <itunes:summary><![CDATA[What does it take for an industry to survive decades of legal battles, regulatory overhauls, and a complete reinvention of its core product...and still come out standing?   In this episode, Gaetan Babin sits down with industry veteran Rob Webb for a wide-ranging conversation on how vacation ownership got to where it is today, where the law has shaped (and sometimes saved) the industry, and what's coming next.  From the shift away from deeded models toward trust-based products, to the quiet bu...]]></itunes:summary>
    <description><![CDATA[<p>What does it take for an industry to survive decades of legal battles, regulatory overhauls, and a complete reinvention of its core product...and still come out standing?<br/><br/><br/>In this episode, Gaetan Babin sits down with industry veteran Rob Webb for a wide-ranging conversation on how vacation ownership got to where it is today, where the law has shaped (and sometimes saved) the industry, and what&apos;s coming next.<br/><br/>From the shift away from deeded models toward trust-based products, to the quiet but critical role associations like ARTA and CRTA play in keeping independent developers in the game - Rob brings the kind of perspective you only get from decades inside the industry.<br/><br/>They also dig into AI&apos;s growing footprint in hospitality and what consolidation trends mean for the future of vacation ownership as we know it.<br/>In this episode:<br/><br/>- How the timeshare industry evolved from deeded ownership to trust-based products<br/>- The role of regulation and consumer protection in shaping the modern industry<br/>- Why small independent developers need association support to survive<br/>- What AI means for the future of vacation ownership<br/>- Why collaboration - not competition - is the industry&apos;s best bet for sustainable growth<br/><br/><br/><br/>#VacationOwnership #Timeshare #LegalFrameworks #IndustryEvolution #AIinHospitality #CRTA #RobWebb</p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></description>
    <content:encoded><![CDATA[<p>What does it take for an industry to survive decades of legal battles, regulatory overhauls, and a complete reinvention of its core product...and still come out standing?<br/><br/><br/>In this episode, Gaetan Babin sits down with industry veteran Rob Webb for a wide-ranging conversation on how vacation ownership got to where it is today, where the law has shaped (and sometimes saved) the industry, and what&apos;s coming next.<br/><br/>From the shift away from deeded models toward trust-based products, to the quiet but critical role associations like ARTA and CRTA play in keeping independent developers in the game - Rob brings the kind of perspective you only get from decades inside the industry.<br/><br/>They also dig into AI&apos;s growing footprint in hospitality and what consolidation trends mean for the future of vacation ownership as we know it.<br/>In this episode:<br/><br/>- How the timeshare industry evolved from deeded ownership to trust-based products<br/>- The role of regulation and consumer protection in shaping the modern industry<br/>- Why small independent developers need association support to survive<br/>- What AI means for the future of vacation ownership<br/>- Why collaboration - not competition - is the industry&apos;s best bet for sustainable growth<br/><br/><br/><br/>#VacationOwnership #Timeshare #LegalFrameworks #IndustryEvolution #AIinHospitality #CRTA #RobWebb</p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></content:encoded>
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    <pubDate>Mon, 15 Jun 2026 07:00:00 -0400</pubDate>
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    <itunes:duration>1628</itunes:duration>
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    <itunes:season>1</itunes:season>
    <itunes:episode>4</itunes:episode>
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    <itunes:title>The Power of In-Person Networking at GNEX</itunes:title>
    <title>The Power of In-Person Networking at GNEX</title>
    <itunes:summary><![CDATA[This episode features Paul Mattimoe, CEO of Perspective Group, discussing the enduring value of face-to-face events in the digital age. Explore how industry leaders leverage in-person networking to build relationships, accelerate deals, and foster trust in the vacation ownership industry.   Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/# ]]></itunes:summary>
    <description><![CDATA[<p>This episode features Paul Mattimoe, CEO of Perspective Group, discussing the enduring value of face-to-face events in the digital age. Explore how industry leaders leverage in-person networking to build relationships, accelerate deals, and foster trust in the vacation ownership industry.</p><p><br/></p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></description>
    <content:encoded><![CDATA[<p>This episode features Paul Mattimoe, CEO of Perspective Group, discussing the enduring value of face-to-face events in the digital age. Explore how industry leaders leverage in-person networking to build relationships, accelerate deals, and foster trust in the vacation ownership industry.</p><p><br/></p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></content:encoded>
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    <itunes:author>Canadian Resort and Travel Association</itunes:author>
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    <pubDate>Mon, 01 Jun 2026 07:00:00 -0400</pubDate>
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    <itunes:duration>1470</itunes:duration>
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    <itunes:episode>3</itunes:episode>
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    <itunes:title>The Power of Mindset in High Performance Leadership</itunes:title>
    <title>The Power of Mindset in High Performance Leadership</title>
    <itunes:summary><![CDATA[Jim Madrid, a resilience expert and mindset coach who overcame stage four cancer, shares insights on leadership, mindset, and creating a positive organizational culture in the vacation ownership industry. Discover how high performers leverage belief, vision, and contagious positivity to excel under pressure.   Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://ca...]]></itunes:summary>
    <description><![CDATA[<p>Jim Madrid, a resilience expert and mindset coach who overcame stage four cancer, shares insights on leadership, mindset, and creating a positive organizational culture in the vacation ownership industry. Discover how high performers leverage belief, vision, and contagious positivity to excel under pressure.</p><p><br/></p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></description>
    <content:encoded><![CDATA[<p>Jim Madrid, a resilience expert and mindset coach who overcame stage four cancer, shares insights on leadership, mindset, and creating a positive organizational culture in the vacation ownership industry. Discover how high performers leverage belief, vision, and contagious positivity to excel under pressure.</p><p><br/></p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></content:encoded>
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    <itunes:author>Canadian Resort and Travel Association</itunes:author>
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    <pubDate>Mon, 18 May 2026 07:00:00 -0400</pubDate>
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    <itunes:duration>1519</itunes:duration>
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    <itunes:season>2</itunes:season>
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    <itunes:title>Reimagining Exchange with RCI: Collaboration, Member Value, and the Future of Ownership</itunes:title>
    <title>Reimagining Exchange with RCI: Collaboration, Member Value, and the Future of Ownership</title>
    <itunes:summary><![CDATA[In this episode, Gaetan Babin interviews Tara Bergeron, Senior Director of Business Development at RCI, about the evolution of the vacation ownership industry, the role of exchange companies, and how they enhance owner experiences through innovation and collaboration. Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/# ]]></itunes:summary>
    <description><![CDATA[<p>In this episode, Gaetan Babin interviews Tara Bergeron, Senior Director of Business Development at RCI, about the evolution of the vacation ownership industry, the role of exchange companies, and how they enhance owner experiences through innovation and collaboration.</p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></description>
    <content:encoded><![CDATA[<p>In this episode, Gaetan Babin interviews Tara Bergeron, Senior Director of Business Development at RCI, about the evolution of the vacation ownership industry, the role of exchange companies, and how they enhance owner experiences through innovation and collaboration.</p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></content:encoded>
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    <pubDate>Mon, 04 May 2026 06:00:00 -0400</pubDate>
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    <itunes:duration>1237</itunes:duration>
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    <itunes:title>Structuring an Industry for Engagement: Policies, Partnerships &amp; Scale. Episode 2</itunes:title>
    <title>Structuring an Industry for Engagement: Policies, Partnerships &amp; Scale. Episode 2</title>
    <itunes:summary><![CDATA[In this episode, Gaetan Babin and Jonathan Stoker, industry experts, discuss the evolving landscape of vacation ownership, emphasizing the importance of customer engagement, the integration of technology like AI, and the need for a shift in sales mindset. They explore marketing strategies that prioritize experiences over sales, the challenges faced by legacy resorts, and the impact of COVID-19 on consumer behaviour. The discussion also touches on the future of the industry, including franchis...]]></itunes:summary>
    <description><![CDATA[<p>In this episode, Gaetan Babin and Jonathan Stoker, industry experts, discuss the evolving landscape of vacation ownership, emphasizing the importance of customer engagement, the integration of technology like AI, and the need for a shift in sales mindset. They explore marketing strategies that prioritize experiences over sales, the challenges faced by legacy resorts, and the impact of COVID-19 on consumer behaviour. The discussion also touches on the future of the industry, including franchise models and the growing demand for all-inclusive travel options.</p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></description>
    <content:encoded><![CDATA[<p>In this episode, Gaetan Babin and Jonathan Stoker, industry experts, discuss the evolving landscape of vacation ownership, emphasizing the importance of customer engagement, the integration of technology like AI, and the need for a shift in sales mindset. They explore marketing strategies that prioritize experiences over sales, the challenges faced by legacy resorts, and the impact of COVID-19 on consumer behaviour. The discussion also touches on the future of the industry, including franchise models and the growing demand for all-inclusive travel options.</p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2572158/episodes/18492665-structuring-an-industry-for-engagement-policies-partnerships-scale-episode-2.mp3" length="43048538" type="audio/mpeg" />
    <itunes:author>Canadian Resort and Travel Association</itunes:author>
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    <pubDate>Mon, 12 Jan 2026 06:00:00 -0500</pubDate>
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    <itunes:title>The Member Experience Imperative. Episode 1</itunes:title>
    <title>The Member Experience Imperative. Episode 1</title>
    <itunes:summary><![CDATA[In this premier episode of Voice of Vacation Ownership,  Gaetan Babin and Jonathan Stoker discuss the evolving landscape of the vacation ownership industry, emphasizing the shift from a sales-first mindset to one focused on customer engagement and post-sale experiences. They explore the complexities of ownership, the importance of proactive customer service, and the challenges faced by travel clubs. The discussion also highlights the role of associations in consumer protection and the ch...]]></itunes:summary>
    <description><![CDATA[<p>In this premier episode of Voice of Vacation Ownership,  Gaetan Babin and Jonathan Stoker discuss the evolving landscape of the vacation ownership industry, emphasizing the shift from a sales-first mindset to one focused on customer engagement and post-sale experiences. They explore the complexities of ownership, the importance of proactive customer service, and the challenges faced by travel clubs. The discussion also highlights the role of associations in consumer protection and the changing expectations of different generations in the travel market.</p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></description>
    <content:encoded><![CDATA[<p>In this premier episode of Voice of Vacation Ownership,  Gaetan Babin and Jonathan Stoker discuss the evolving landscape of the vacation ownership industry, emphasizing the shift from a sales-first mindset to one focused on customer engagement and post-sale experiences. They explore the complexities of ownership, the importance of proactive customer service, and the challenges faced by travel clubs. The discussion also highlights the role of associations in consumer protection and the changing expectations of different generations in the travel market.</p><p>Voices of Vacation Ownership is part of CRTA, Furthering vacation ownership in Canada and throughout the world. Learn more about CRTA and the benefits of being a member here: https://canadianrta.org/#</p>]]></content:encoded>
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    <pubDate>Mon, 12 Jan 2026 06:00:00 -0500</pubDate>
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