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  <title>Inside Freight</title>

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  <copyright>© 2026 Inside Freight</copyright>
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  <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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  <description><![CDATA[<p>Inside Freight breaks down the complex world of logistics into simple, practical conversations. Each episode explores the realities of moving freight, from preventing problems before they happen to building trust across the supply chain.</p>]]></description>
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    <itunes:title>Inside Get Joy&#39;s supply chain: Reefer trucks, dry ice, and on-time delivery</itunes:title>
    <title>Inside Get Joy&#39;s supply chain: Reefer trucks, dry ice, and on-time delivery</title>
    <itunes:summary><![CDATA[How do you get fresh, freeze-dried dog food across the country without it spoiling, and what happens when the reefer truck breaks down on the way to a trade show?  Greg Meyers, VP of Operations and Strategy at Get Joy, joins Inside Freight to break down the real logistics behind shipping fresh pet food. Greg managed supply chain at Bark (the company behind BarkBox) before joining Get Joy, a Connecticut-based dog wellness brand built around gut health. In this episode, he covers the diffe...]]></itunes:summary>
    <description><![CDATA[<p>How do you get fresh, freeze-dried dog food across the country without it spoiling, and what happens when the reefer truck breaks down on the way to a trade show? </p><p>Greg Meyers, VP of Operations and Strategy at Get Joy, joins Inside Freight to break down the real logistics behind shipping fresh pet food. Greg managed supply chain at Bark (the company behind BarkBox) before joining Get Joy, a Connecticut-based dog wellness brand built around gut health. In this episode, he covers the difference between shipping ambient, frozen, and refrigerated product; why frozen LTL barely exists as an economical option; what it actually takes to launch into 350+ Sprouts locations; and the two qualities he looks for in every broker and carrier relationship. </p><p>If you&apos;ve ever wondered why reefer freight is a different &quot;animal&quot; than dry van, this one&apos;s for you.</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></description>
    <content:encoded><![CDATA[<p>How do you get fresh, freeze-dried dog food across the country without it spoiling, and what happens when the reefer truck breaks down on the way to a trade show? </p><p>Greg Meyers, VP of Operations and Strategy at Get Joy, joins Inside Freight to break down the real logistics behind shipping fresh pet food. Greg managed supply chain at Bark (the company behind BarkBox) before joining Get Joy, a Connecticut-based dog wellness brand built around gut health. In this episode, he covers the difference between shipping ambient, frozen, and refrigerated product; why frozen LTL barely exists as an economical option; what it actually takes to launch into 350+ Sprouts locations; and the two qualities he looks for in every broker and carrier relationship. </p><p>If you&apos;ve ever wondered why reefer freight is a different &quot;animal&quot; than dry van, this one&apos;s for you.</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></content:encoded>
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    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Wed, 15 Jul 2026 09:00:00 -0400</pubDate>
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    <itunes:duration>1914</itunes:duration>
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    <itunes:episode>12</itunes:episode>
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    <itunes:title>Why freight sales might be the best sales career you haven&#39;t considered with FWF Sales Executive, Nate Graham</itunes:title>
    <title>Why freight sales might be the best sales career you haven&#39;t considered with FWF Sales Executive, Nate Graham</title>
    <itunes:summary><![CDATA[Nate Graham started his career loading UPS trucks to pay for college. Seven years later, he walked away from a full-time operations management role with no plan, and landed at Fifth Wheel Freight. Now, three years in, he's leading his own team, just closed on his first house, and hasn't looked back. In this episode, Nate breaks down what it's really like to build a career in freight sales: the misconceptions about working with carriers and customers, the biggest rookie mistake he thinks new b...]]></itunes:summary>
    <description><![CDATA[<p>Nate Graham started his career loading UPS trucks to pay for college. Seven years later, he walked away from a full-time operations management role with no plan, and landed at Fifth Wheel Freight. Now, three years in, he&apos;s leading his own team, just closed on his first house, and hasn&apos;t looked back.</p><p>In this episode, Nate breaks down what it&apos;s really like to build a career in freight sales: the misconceptions about working with carriers and customers, the biggest rookie mistake he thinks new brokers make, and what he believes it actually takes to make serious money in logistics.</p><p>We also dig into what surprised him most about commission culture, why freight sales deserves a seat at the table next to tech and medical sales, and the one piece of advice he&apos;d give every new rep starting out.</p><p>Whether you&apos;re early in your career, considering a jump into sales, or just curious about what life inside a 3PL actually looks like, this one&apos;s worth the listen.</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></description>
    <content:encoded><![CDATA[<p>Nate Graham started his career loading UPS trucks to pay for college. Seven years later, he walked away from a full-time operations management role with no plan, and landed at Fifth Wheel Freight. Now, three years in, he&apos;s leading his own team, just closed on his first house, and hasn&apos;t looked back.</p><p>In this episode, Nate breaks down what it&apos;s really like to build a career in freight sales: the misconceptions about working with carriers and customers, the biggest rookie mistake he thinks new brokers make, and what he believes it actually takes to make serious money in logistics.</p><p>We also dig into what surprised him most about commission culture, why freight sales deserves a seat at the table next to tech and medical sales, and the one piece of advice he&apos;d give every new rep starting out.</p><p>Whether you&apos;re early in your career, considering a jump into sales, or just curious about what life inside a 3PL actually looks like, this one&apos;s worth the listen.</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></content:encoded>
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    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Tue, 30 Jun 2026 13:00:00 -0400</pubDate>
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    <itunes:duration>716</itunes:duration>
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    <itunes:season>1</itunes:season>
    <itunes:episode>11</itunes:episode>
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    <itunes:title>Inside the DC: How lululemon Moves Millions with Los Mejia</itunes:title>
    <title>Inside the DC: How lululemon Moves Millions with Los Mejia</title>
    <itunes:summary><![CDATA[What does it actually take to run one of lululemon's largest U.S. distribution centers?  In this episode of Inside Freight, we hear from Los Mejia, Director of Distribution Operations at lululemon's Columbus, Ohio Distribution Center, to talk carrier strategy, peak season realities, and why culture might be the most underrated competitive advantage in logistics. We cover how Columbus handles retail, e-commerce, and wholesale freight (and why each mode requires a different approach), what...]]></itunes:summary>
    <description><![CDATA[<p>What does it actually take to run one of lululemon&apos;s largest U.S. distribution centers? </p><p>In this episode of Inside Freight, we hear from Los Mejia, Director of Distribution Operations at lululemon&apos;s Columbus, Ohio Distribution Center, to talk carrier strategy, peak season realities, and why culture might be the most underrated competitive advantage in logistics.</p><p>We cover how Columbus handles retail, e-commerce, and wholesale freight (and why each mode requires a different approach), what lululemon looks for in a carrier partner, the story behind 144,000 units picked in a single day, last-mile complexity in dense markets like New York City, and how Los has built a people-first operation serving a workforce from 32 different countries.</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></description>
    <content:encoded><![CDATA[<p>What does it actually take to run one of lululemon&apos;s largest U.S. distribution centers? </p><p>In this episode of Inside Freight, we hear from Los Mejia, Director of Distribution Operations at lululemon&apos;s Columbus, Ohio Distribution Center, to talk carrier strategy, peak season realities, and why culture might be the most underrated competitive advantage in logistics.</p><p>We cover how Columbus handles retail, e-commerce, and wholesale freight (and why each mode requires a different approach), what lululemon looks for in a carrier partner, the story behind 144,000 units picked in a single day, last-mile complexity in dense markets like New York City, and how Los has built a people-first operation serving a workforce from 32 different countries.</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></content:encoded>
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    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Tue, 09 Jun 2026 11:00:00 -0400</pubDate>
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    <itunes:duration>2481</itunes:duration>
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    <itunes:title>How to read freight market data like an insider with FWF Director of Analytics, Matthew McGavin</itunes:title>
    <title>How to read freight market data like an insider with FWF Director of Analytics, Matthew McGavin</title>
    <itunes:summary><![CDATA[What freight market data should brokers actually be paying attention to, and what's just noise?  In this episode, FWF Director of Analytics Matthew "Shooter" McGavin walks through the freight market indicators that brokers should be tracking daily, weekly, and monthly. He explains how to translate that data into meaningful conversations with shippers and carriers and shares his personal favorite underrated indicator. Matthew also covers why two brokers can look at the same data and walk ...]]></itunes:summary>
    <description><![CDATA[<p>What freight market data should brokers actually be paying attention to, and what&apos;s just noise? </p><p>In this episode, FWF Director of Analytics Matthew &quot;Shooter&quot; McGavin walks through the freight market indicators that brokers should be tracking daily, weekly, and monthly. He explains how to translate that data into meaningful conversations with shippers and carriers and shares his personal favorite underrated indicator. Matthew also covers why two brokers can look at the same data and walk away with completely different takeaways. </p><p>If you&apos;re a newer broker trying to make sense of freight data, this episode gives you a practical starting point.</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></description>
    <content:encoded><![CDATA[<p>What freight market data should brokers actually be paying attention to, and what&apos;s just noise? </p><p>In this episode, FWF Director of Analytics Matthew &quot;Shooter&quot; McGavin walks through the freight market indicators that brokers should be tracking daily, weekly, and monthly. He explains how to translate that data into meaningful conversations with shippers and carriers and shares his personal favorite underrated indicator. Matthew also covers why two brokers can look at the same data and walk away with completely different takeaways. </p><p>If you&apos;re a newer broker trying to make sense of freight data, this episode gives you a practical starting point.</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></content:encoded>
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    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Wed, 27 May 2026 15:00:00 -0400</pubDate>
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    <itunes:duration>483</itunes:duration>
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    <itunes:title>Freight cycles 101: Supply, demand, and everything in between with FWF Director of Analytics, Matthew McGavin</itunes:title>
    <title>Freight cycles 101: Supply, demand, and everything in between with FWF Director of Analytics, Matthew McGavin</title>
    <itunes:summary><![CDATA[What causes freight market cycles, and why are rate shifts so "surprising" even when everyone sees them coming? In this episode, FWF Director of Analytics Matthew "Shooter" McGavin answers both.  We cover how supply and demand interact with fuel costs, federal policy, and interest rates to move the market, why the freight cycle can't really be reliably predicted until it's already happening, and what newer brokers should focus on to avoid misreading macro trends at the lane level. Inside...]]></itunes:summary>
    <description><![CDATA[<p>What causes freight market cycles, and why are rate shifts so &quot;surprising&quot; even when everyone sees them coming? In this episode, FWF Director of Analytics Matthew &quot;Shooter&quot; McGavin answers both. </p><p>We cover how supply and demand interact with fuel costs, federal policy, and interest rates to move the market, why the freight cycle can&apos;t really be reliably predicted until it&apos;s already happening, and what newer brokers should focus on to avoid misreading macro trends at the lane level.</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></description>
    <content:encoded><![CDATA[<p>What causes freight market cycles, and why are rate shifts so &quot;surprising&quot; even when everyone sees them coming? In this episode, FWF Director of Analytics Matthew &quot;Shooter&quot; McGavin answers both. </p><p>We cover how supply and demand interact with fuel costs, federal policy, and interest rates to move the market, why the freight cycle can&apos;t really be reliably predicted until it&apos;s already happening, and what newer brokers should focus on to avoid misreading macro trends at the lane level.</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></content:encoded>
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    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Wed, 27 May 2026 15:00:00 -0400</pubDate>
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    <itunes:duration>418</itunes:duration>
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    <itunes:title>Beauty logistics, compliance, and shipper-broker relationships with Cherylann Welch-Frazer of Tarte Cosmetics</itunes:title>
    <title>Beauty logistics, compliance, and shipper-broker relationships with Cherylann Welch-Frazer of Tarte Cosmetics</title>
    <itunes:summary><![CDATA[What does it take to manage global logistics for one of the most recognizable names in beauty? What do shippers really think about their broker partnerships? In this episode, we sit down with Cherylann Welch-Frazer, Senior Global Logistics Manager at Tarte Cosmetics, to talk through the realities of freight in the beauty and cosmetics industry, from ocean and air to OTR, customs compliance, and everything in between.  With over 25 years of experience in international logistics spanning fine a...]]></itunes:summary>
    <description><![CDATA[<p>What does it take to manage global logistics for one of the most recognizable names in beauty? What do shippers really think about their broker partnerships?</p><p>In this episode, we sit down with Cherylann Welch-Frazer, Senior Global Logistics Manager at Tarte Cosmetics, to talk through the realities of freight in the beauty and cosmetics industry, from ocean and air to OTR, customs compliance, and everything in between.<br/><br/>With over 25 years of experience in international logistics spanning fine art, luxury goods, fashion, tech, and e-commerce, Cherylann brings a rare mix of operational depth and compliance expertise to the conversation. </p><p>We cover what makes cosmetics uniquely challenging to ship, how viral social media moments create real supply chain pressure, and what shippers wish their broker partners understood. Whether you&apos;re a broker, carrier, or logistics professional, you&apos;ll walk away with a sharper view of what great shipper relationships actually look like.</p><p><b>In this episode:</b> shipper-broker relationships, beauty industry supply chain, customs and trade compliance, international logistics, social commerce and TikTok Shop logistics, building a compliance team, servant leadership in supply chain</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p><p><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>What does it take to manage global logistics for one of the most recognizable names in beauty? What do shippers really think about their broker partnerships?</p><p>In this episode, we sit down with Cherylann Welch-Frazer, Senior Global Logistics Manager at Tarte Cosmetics, to talk through the realities of freight in the beauty and cosmetics industry, from ocean and air to OTR, customs compliance, and everything in between.<br/><br/>With over 25 years of experience in international logistics spanning fine art, luxury goods, fashion, tech, and e-commerce, Cherylann brings a rare mix of operational depth and compliance expertise to the conversation. </p><p>We cover what makes cosmetics uniquely challenging to ship, how viral social media moments create real supply chain pressure, and what shippers wish their broker partners understood. Whether you&apos;re a broker, carrier, or logistics professional, you&apos;ll walk away with a sharper view of what great shipper relationships actually look like.</p><p><b>In this episode:</b> shipper-broker relationships, beauty industry supply chain, customs and trade compliance, international logistics, social commerce and TikTok Shop logistics, building a compliance team, servant leadership in supply chain</p><p><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p><p><br/><br/></p>]]></content:encoded>
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    <pubDate>Mon, 18 May 2026 14:00:00 -0400</pubDate>
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    <itunes:duration>1777</itunes:duration>
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    <itunes:season>1</itunes:season>
    <itunes:episode>7</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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    <itunes:title>AI Isn&#39;t the Enemy with VP of Tech, Nick Beukema</itunes:title>
    <title>AI Isn&#39;t the Enemy with VP of Tech, Nick Beukema</title>
    <itunes:summary><![CDATA[What does it actually take to stay relevant as AI reshapes the workforce? In this episode of Inside Freight by Fifth Wheel Freight, we explore a simple but critical mindset shift: you won't be replaced by AI, but you may be replaced by someone who knows how to use AI well. Nick Beukema, VP of Technology at Fifth Wheel Freight, breaks down how professionals across freight, logistics, and beyond can stop fighting AI and start directing it. He discusses how to identify which parts of your job ar...]]></itunes:summary>
    <description><![CDATA[<p>What does it actually take to stay relevant as AI reshapes the workforce? In this episode of <b>Inside Freight</b> by Fifth Wheel Freight, we explore a simple but critical mindset shift: you won&apos;t be replaced by AI, but you may be replaced by someone who knows how to use AI well.</p><p>Nick Beukema, VP of Technology at Fifth Wheel Freight, breaks down how professionals across freight, logistics, and beyond can stop fighting AI and start directing it. He discusses how to identify which parts of your job are at risk of automation, practical first steps for getting comfortable with AI tools, why creativity will become the competitive bottleneck, and more.</p><p>Whether you&apos;re a broker, shipper, carrier, or logistics professional, this episode gives you an honest, practical take on working <em>with</em> AI rather than against it.<br/><br/><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></description>
    <content:encoded><![CDATA[<p>What does it actually take to stay relevant as AI reshapes the workforce? In this episode of <b>Inside Freight</b> by Fifth Wheel Freight, we explore a simple but critical mindset shift: you won&apos;t be replaced by AI, but you may be replaced by someone who knows how to use AI well.</p><p>Nick Beukema, VP of Technology at Fifth Wheel Freight, breaks down how professionals across freight, logistics, and beyond can stop fighting AI and start directing it. He discusses how to identify which parts of your job are at risk of automation, practical first steps for getting comfortable with AI tools, why creativity will become the competitive bottleneck, and more.</p><p>Whether you&apos;re a broker, shipper, carrier, or logistics professional, this episode gives you an honest, practical take on working <em>with</em> AI rather than against it.<br/><br/><b><em>Inside Freight</em></b><em> is produced by Fifth Wheel Freight, a third-party logistics provider based in Grand Rapids, Michigan, offering truckload, LTL, drayage, rail, over-dimensional, and expedited freight services across the US and Canada. Learn more at </em><a href='https://www.fwf.com/'><em>fwf.com</em></a><em>. </em> </p>]]></content:encoded>
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    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Mon, 11 May 2026 11:00:00 -0400</pubDate>
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    <itunes:duration>198</itunes:duration>
    <itunes:keywords>AI, Logistics, Brokerage, 3PL</itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>6</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>Full Court Freight: Sales vs. College Hoops featuring Isaac Hernandez</itunes:title>
    <title>Full Court Freight: Sales vs. College Hoops featuring Isaac Hernandez</title>
    <itunes:summary><![CDATA[What does basketball have to do with a freight brokerage? More than you'd think. In this episode, we sit down with Isaac, a nine-year veteran Sales Rep at Fifth Wheel Freight, who went from walking on at Grand Valley State University's basketball program to becoming a top freight broker...without ever planning to work in logistics. Isaac breaks down how the lessons he learned on the court like handling rejection, staying adaptable, and competing in a crowded field directly translate to succes...]]></itunes:summary>
    <description><![CDATA[<p>What does basketball have to do with a freight brokerage? More than you&apos;d think.</p><p>In this episode, we sit down with Isaac, a nine-year veteran Sales Rep at Fifth Wheel Freight, who went from walking on at Grand Valley State University&apos;s basketball program to becoming a top freight broker...without ever planning to work in logistics. Isaac breaks down how the lessons he learned on the court like handling rejection, staying adaptable, and competing in a crowded field directly translate to success in one of the most competitive industries out there.</p><p>We dig into what separates the brokers who thrive from the ones who wash out, why over-communication is his secret weapon, and why he&apos;d rather have a customer yell at him than ghost him any day.</p><p>Whether you&apos;re an athlete exploring a career in sales, a logistics pro looking for some fresh perspective, or just curious what the freight world actually looks like from the inside, this one&apos;s for you.</p>]]></description>
    <content:encoded><![CDATA[<p>What does basketball have to do with a freight brokerage? More than you&apos;d think.</p><p>In this episode, we sit down with Isaac, a nine-year veteran Sales Rep at Fifth Wheel Freight, who went from walking on at Grand Valley State University&apos;s basketball program to becoming a top freight broker...without ever planning to work in logistics. Isaac breaks down how the lessons he learned on the court like handling rejection, staying adaptable, and competing in a crowded field directly translate to success in one of the most competitive industries out there.</p><p>We dig into what separates the brokers who thrive from the ones who wash out, why over-communication is his secret weapon, and why he&apos;d rather have a customer yell at him than ghost him any day.</p><p>Whether you&apos;re an athlete exploring a career in sales, a logistics pro looking for some fresh perspective, or just curious what the freight world actually looks like from the inside, this one&apos;s for you.</p>]]></content:encoded>
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    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Thu, 23 Apr 2026 15:00:00 -0400</pubDate>
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    <itunes:duration>677</itunes:duration>
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    <itunes:season>1</itunes:season>
    <itunes:episode>5</itunes:episode>
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    <itunes:title>AI is Raising the Floor in Freight with VP of Technology, Nick Beukema</itunes:title>
    <title>AI is Raising the Floor in Freight with VP of Technology, Nick Beukema</title>
    <itunes:summary><![CDATA[In this episode of Inside Freight, Fifth Wheel Freight’s VP of Technology, Nick Beukema, shares his perspective on how AI is widening the gap between average and great brokerages. Not necessarily through bigger budgets, but through better implementation, creativity, and operational agility. We also dive into the future of freight technology, including cheaper SaaS tools, AI voice, workflow automation, self-driving trucks, and the mindset shift professionals need to stay relevant as AI becomes...]]></itunes:summary>
    <description><![CDATA[<p>In this episode of Inside Freight, Fifth Wheel Freight’s VP of Technology, Nick Beukema, shares his perspective on how AI is widening the gap between average and great brokerages. Not necessarily through bigger budgets, but through better implementation, creativity, and operational agility.</p><p>We also dive into the future of freight technology, including cheaper SaaS tools, AI voice, workflow automation, self-driving trucks, and the mindset shift professionals need to stay relevant as AI becomes more embedded in daily work.</p>]]></description>
    <content:encoded><![CDATA[<p>In this episode of Inside Freight, Fifth Wheel Freight’s VP of Technology, Nick Beukema, shares his perspective on how AI is widening the gap between average and great brokerages. Not necessarily through bigger budgets, but through better implementation, creativity, and operational agility.</p><p>We also dive into the future of freight technology, including cheaper SaaS tools, AI voice, workflow automation, self-driving trucks, and the mindset shift professionals need to stay relevant as AI becomes more embedded in daily work.</p>]]></content:encoded>
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    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Wed, 08 Apr 2026 09:00:00 -0400</pubDate>
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    <itunes:duration>777</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>4</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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    <itunes:title>Automation is &quot;Lovely&quot; with VP of Tech, Nick Beukema</itunes:title>
    <title>Automation is &quot;Lovely&quot; with VP of Tech, Nick Beukema</title>
    <itunes:summary><![CDATA[Automation is changing freight brokerage...but not everything should be automated. In this episode of Inside Freight, VP of Technology Nick Beukema breaks down where AI and automation can make the biggest impact in logistics, from back-office processes to document processing and operational efficiency. He also explains the areas that he believes should remain human. We explore how freight companies can use technology to eliminate repetitive work while protecting the human relationships that p...]]></itunes:summary>
    <description><![CDATA[<p>Automation is changing freight brokerage...but not everything should be automated.</p><p>In this episode of <b>Inside Freight</b>, VP of Technology <b>Nick Beukema</b> breaks down where AI and automation can make the biggest impact in logistics, from back-office processes to document processing and operational efficiency. He also explains the areas that he believes should remain human.</p><p>We explore how freight companies can use technology to eliminate repetitive work while protecting the human relationships that power the industry. If you’re curious about <b>AI in logistics, automation in freight brokerage, and the future of freight tech,</b> this episode dives into what’s possible, and what may benefit from staying human.</p>]]></description>
    <content:encoded><![CDATA[<p>Automation is changing freight brokerage...but not everything should be automated.</p><p>In this episode of <b>Inside Freight</b>, VP of Technology <b>Nick Beukema</b> breaks down where AI and automation can make the biggest impact in logistics, from back-office processes to document processing and operational efficiency. He also explains the areas that he believes should remain human.</p><p>We explore how freight companies can use technology to eliminate repetitive work while protecting the human relationships that power the industry. If you’re curious about <b>AI in logistics, automation in freight brokerage, and the future of freight tech,</b> this episode dives into what’s possible, and what may benefit from staying human.</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2562537/episodes/18856501-automation-is-lovely-with-vp-of-tech-nick-beukema.mp3" length="11187329" type="audio/mpeg" />
    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Mon, 16 Mar 2026 15:00:00 -0400</pubDate>
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    <itunes:duration>913</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>3</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>Staying Ahead of the Brokerage Tech Curve with VP of Tech, Nick Beukema</itunes:title>
    <title>Staying Ahead of the Brokerage Tech Curve with VP of Tech, Nick Beukema</title>
    <itunes:summary><![CDATA[In this episode of Inside Freight, Fifth Wheel Freight’s VP of Technology, Nick Beukema, shares how technology is transforming the modern freight brokerage. From building proprietary software inside a brokerage to navigating the rapid rise of AI, Nick discusses how logistics companies can stay ahead of the technology curve. We cover the role of internal tech teams, how brokerages are approaching automation and data infrastructure, and what it takes to implement meaningful tech in a fast-movin...]]></itunes:summary>
    <description><![CDATA[<p>In this episode of <b>Inside Freight</b>, Fifth Wheel Freight’s <b>VP of Technology, Nick Beukema</b>, shares how technology is transforming the modern freight brokerage. From building proprietary software inside a brokerage to navigating the rapid rise of AI, Nick discusses how logistics companies can stay ahead of the technology curve.</p><p>We cover the role of internal tech teams, how brokerages are approaching automation and data infrastructure, and what it takes to implement meaningful tech in a fast-moving logistics environment. If you’re interested in freight tech, logistics innovation, and the future of brokerage technology, this episode is a must-listen.</p>]]></description>
    <content:encoded><![CDATA[<p>In this episode of <b>Inside Freight</b>, Fifth Wheel Freight’s <b>VP of Technology, Nick Beukema</b>, shares how technology is transforming the modern freight brokerage. From building proprietary software inside a brokerage to navigating the rapid rise of AI, Nick discusses how logistics companies can stay ahead of the technology curve.</p><p>We cover the role of internal tech teams, how brokerages are approaching automation and data infrastructure, and what it takes to implement meaningful tech in a fast-moving logistics environment. If you’re interested in freight tech, logistics innovation, and the future of brokerage technology, this episode is a must-listen.</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2562537/episodes/18856079-staying-ahead-of-the-brokerage-tech-curve-with-vp-of-tech-nick-beukema.mp3" length="5763005" type="audio/mpeg" />
    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Mon, 16 Mar 2026 15:00:00 -0400</pubDate>
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    <itunes:duration>455</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>2</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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    <itunes:title>How to Be a &quot;Go-To&quot; Carrier with Director of Carrier Relations, Dakota Knechtel</itunes:title>
    <title>How to Be a &quot;Go-To&quot; Carrier with Director of Carrier Relations, Dakota Knechtel</title>
    <itunes:summary><![CDATA[What makes a carrier a broker’s first call? In this episode of Inside Freight, we sit down with Dakota, Director of Carrier Relations at Fifth Wheel Freight, to break down how carriers can stand out in today’s freight market. From communication and transparency to reliability and service, Dakota explains what separates good carriers from the ones brokers call again and again. Whether you’re a truckload carrier, dispatcher, freight broker, or logistics professional, this episode explores how s...]]></itunes:summary>
    <description><![CDATA[<p>What makes a carrier a broker’s first call?</p><p>In this episode of <b>Inside Freight</b>, we sit down with <b>Dakota, Director of Carrier Relations at Fifth Wheel Freight</b>, to break down how carriers can stand out in today’s freight market. From communication and transparency to reliability and service, Dakota explains what separates good carriers from the ones brokers call again and again.</p><p>Whether you’re a truckload carrier, dispatcher, freight broker, or logistics professional, this episode explores how strong relationships and clear communication lead to better freight partnerships and more consistent business.</p>]]></description>
    <content:encoded><![CDATA[<p>What makes a carrier a broker’s first call?</p><p>In this episode of <b>Inside Freight</b>, we sit down with <b>Dakota, Director of Carrier Relations at Fifth Wheel Freight</b>, to break down how carriers can stand out in today’s freight market. From communication and transparency to reliability and service, Dakota explains what separates good carriers from the ones brokers call again and again.</p><p>Whether you’re a truckload carrier, dispatcher, freight broker, or logistics professional, this episode explores how strong relationships and clear communication lead to better freight partnerships and more consistent business.</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2562537/episodes/18855981-how-to-be-a-go-to-carrier-with-director-of-carrier-relations-dakota-knechtel.mp3" length="12728161" type="audio/mpeg" />
    <itunes:author>Fifth Wheel Freight (FWF)</itunes:author>
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    <pubDate>Mon, 16 Mar 2026 15:00:00 -0400</pubDate>
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    <itunes:duration>1032</itunes:duration>
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    <itunes:episode>1</itunes:episode>
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