<?xml version="1.0" encoding="UTF-8" ?>
<?xml-stylesheet href="https://rss.buzzsprout.com/styles.xsl" type="text/xsl"?>
<rss version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:podcast="https://podcastindex.org/namespace/1.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:psc="http://podlove.org/simple-chapters" xmlns:atom="http://www.w3.org/2005/Atom">
<channel>
  <atom:link href="https://feeds.buzzsprout.com/2510873.rss" rel="self" type="application/rss+xml" />
  <atom:link href="https://pubsubhubbub.appspot.com/" rel="hub" xmlns="http://www.w3.org/2005/Atom" />
  <title>Mastering the Machine with Frank Lamb |  Strategies for Automation, Technology and Entrepreneurship</title>

  <lastBuildDate>Wed, 04 Mar 2026 21:49:25 -0500</lastBuildDate>
  <link>https://masteringthemachine.buzzsprout.com</link>
  <language>en-us</language>
  <copyright>© 2026 Mastering the Machine with Frank Lamb |  Strategies for Automation, Technology and Entrepreneurship</copyright>
  <podcast:locked>yes</podcast:locked>
    <podcast:guid>185a5e52-7536-57d5-9b96-69e3d17b7e33</podcast:guid>
  <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
  <itunes:type>episodic</itunes:type>
  <itunes:explicit>false</itunes:explicit>
  <description><![CDATA[<p>In today’s age of rapid technological advancement, many find themselves navigating the complex world of automation and control systems, often feeling overwhelmed and disconnected from the ever-changing landscape. Here’s the truth: You’re not alone.&nbsp;</p><p><br></p><p>Join host Frank Lamb, an automation expert, and the author of “PLC Hardware and Programming - Multi-Platform”, “Maintenance and Troubleshooting in Industrial Automation”and ”Industrial Automation: Hands On” (just to mention just a few).&nbsp; Frank will break down the multifaceted world of industrial automation and empower you to master the technology of tomorrow.</p><p><br></p><p>Each episode of "Mastering the Machine with Frank Lamb" offers engaging discussions filled with expertise, innovation, and inspiration. Together, we'll dive into the essential components of Industrial Control Systems, Machine Automation, and the development of cutting-edge Automation Skills. Explore the dynamic roles of Programmable Logic Controllers (PLCs), Controls Engineers, and Technicians as they shape the future of Machine Design and Control Engineering.</p><p><br></p><p>Whether you're tackling the intricacies of modern Manufacturing processes or honing your skills in Instrumentation, we provide an informative platform tailored to Automation Enthusiasts eager to bridge the skills gap. Our conversations with industry leaders and specialists will provide clarity and direction on advancing your career and optimizing industrial systems.</p><p><br></p><p>Tune in for insightful answers to top industry questions, including:</p><p><br></p><ul><li>How can Industrial Control Systems transform my operations?&nbsp;</li><li>What are the latest trends in Machine Automation I should be aware of?</li><li>How do I leverage PLCs for enhanced process control?</li><li>What skills should a Controls Engineer prioritize for future growth?&nbsp;</li><li>How can I integrate Machine Design with Control Engineering effectively?</li></ul><p><br></p><p>Join us weekly as we dissect the complexities of automation and share strategies for success. With each episode, you'll gain invaluable insights, feel more connected to the automation community, and be reminded that navigating technology's evolution is a shared journey. Let’s embark on this path of innovation and mastery—because the future of automation is here, and it's waiting for you to lead it.</p>]]></description>
  <generator>Buzzsprout (https://www.buzzsprout.com)</generator>
  <itunes:keywords>Automation, Technology, Industrial Control Systems, Machine Automation, Entrepreneurship, Programmable Logic Controllers (PLCs), Skills Development, Control Engineering, Innovation, Manufacturing, Career Growth, Industrial Trends</itunes:keywords>
  <itunes:owner>
    <itunes:name>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:name>
  </itunes:owner>
  <image>
     <url>https://storage.buzzsprout.com/5fu0vnuekb8tj1mlwpvsbbn0ckjr?.jpg</url>
     <title>Mastering the Machine with Frank Lamb |  Strategies for Automation, Technology and Entrepreneurship</title>
     <link></link>
  </image>
  <itunes:image href="https://storage.buzzsprout.com/5fu0vnuekb8tj1mlwpvsbbn0ckjr?.jpg" />
  <itunes:category text="Technology" />
  <itunes:category text="Business">
    <itunes:category text="Entrepreneurship" />
  </itunes:category>
  <itunes:category text="Education" />
  <podcast:person role="host" href="https://automationllc.com/" img="https://storage.buzzsprout.com/p39txm9jmkw8kqovqmdytdzhcrkt">Frank Lamb</podcast:person>
  <item>
    <itunes:title>#15: Decoding 2025 and a Roadmap for 2026</itunes:title>
    <title>#15: Decoding 2025 and a Roadmap for 2026</title>
    <itunes:summary><![CDATA[Fifteen years ago I was inspired by Chris Guillebeau (https://chrisguillebeau.com/) and accomplished some life goals over just a few years. One of his methods of working on multiple goals simultaneously is to do an annual review of the previous year and make plans for the next. It has been a while since I have done this, so I decided to do mine this year on my podcast. TAKEAWAYS The influence of Chris Guillebeau and the Annual Review (01:00 – 3:00) In 2010 I bought Chris Guillebeau’s book “Th...]]></itunes:summary>
    <description><![CDATA[<p>Fifteen years ago I was inspired by Chris Guillebeau (<a href='https://chrisguillebeau.com/'>https://chrisguillebeau.com/</a>) and accomplished some life goals over just a few years. One of his methods of working on multiple goals simultaneously is to do an annual review of the previous year and make plans for the next. It has been a while since I have done this, so I decided to do mine this year on my podcast.</p><p><b>TAKEAWAYS</b></p><p><b>The influence of Chris Guillebeau and the Annual Review (01:00 – 3:00)</b></p><p>In 2010 I bought Chris Guillebeau’s book “The Art of Non-Conformity”, which influenced me to accomplish a few bucket list items over the following couple of years. Every year he does an annual review, so I am using this in part to motivate myself.</p><p><b>My past year (03:20 – 19:00)</b></p><p>I did some things on purpose, and some other things just kind of happened. The year started well, but kind of got off track with acquiring a bunch of old equipment. I did take some fun trips and started this podcast, but didn’t accomplish many of the things I had planned on.</p><p><b>Next Year’s Goals: Marketing (19:00 – 20:40)</b></p><p>I have taken on a marketing intern and hope to do better with that aspect of my business this year.</p><p><b>My Calendar (20:40 – 22:40)</b></p><p>I can look back over the past 12 years and see the work I have done since 2012, this has been a useful tool.</p><p><b>More on the Roadmap and Marketing (22:40 – 32:20)</b></p><p>Successes and failures in goalsetting. Mixed results on extracurricular activities, some awesome trips but I am starting to feel my age. What are your goals for next year?</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, <a href='http://www.automationllc.com'>www.automationllc.com</a>, <a href='https://chrisguillebeau.com/'>https://chrisguillebeau.com/</a> </p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>Fifteen years ago I was inspired by Chris Guillebeau (<a href='https://chrisguillebeau.com/'>https://chrisguillebeau.com/</a>) and accomplished some life goals over just a few years. One of his methods of working on multiple goals simultaneously is to do an annual review of the previous year and make plans for the next. It has been a while since I have done this, so I decided to do mine this year on my podcast.</p><p><b>TAKEAWAYS</b></p><p><b>The influence of Chris Guillebeau and the Annual Review (01:00 – 3:00)</b></p><p>In 2010 I bought Chris Guillebeau’s book “The Art of Non-Conformity”, which influenced me to accomplish a few bucket list items over the following couple of years. Every year he does an annual review, so I am using this in part to motivate myself.</p><p><b>My past year (03:20 – 19:00)</b></p><p>I did some things on purpose, and some other things just kind of happened. The year started well, but kind of got off track with acquiring a bunch of old equipment. I did take some fun trips and started this podcast, but didn’t accomplish many of the things I had planned on.</p><p><b>Next Year’s Goals: Marketing (19:00 – 20:40)</b></p><p>I have taken on a marketing intern and hope to do better with that aspect of my business this year.</p><p><b>My Calendar (20:40 – 22:40)</b></p><p>I can look back over the past 12 years and see the work I have done since 2012, this has been a useful tool.</p><p><b>More on the Roadmap and Marketing (22:40 – 32:20)</b></p><p>Successes and failures in goalsetting. Mixed results on extracurricular activities, some awesome trips but I am starting to feel my age. What are your goals for next year?</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, <a href='http://www.automationllc.com'>www.automationllc.com</a>, <a href='https://chrisguillebeau.com/'>https://chrisguillebeau.com/</a> </p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/18438108-15-decoding-2025-and-a-roadmap-for-2026.mp3" length="23327752" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18438108</guid>
    <pubDate>Wed, 31 Dec 2025 15:00:00 -0600</pubDate>
    <itunes:duration>1939</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>15</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#14: Drop Into the Deep End: Navigating Unfamiliar Processes with Familiar Tools</itunes:title>
    <title>#14: Drop Into the Deep End: Navigating Unfamiliar Processes with Familiar Tools</title>
    <itunes:summary><![CDATA[How does a typical subcontracting job work in system integration? You have a scope of work and you are about to visit a plant for the first time, not knowing what to expect. Join me as I walk you through a trip to a fresh application. TAKEAWAYS Subcontracting to Patrick Bunn and BAC (01:00 – 3:20) Patrick is a familiar face from a previous podcast. The Scope of Work (SOW) and an overview of the application. Communications and other items on the SOW (3:20 – 6:00) Fixing a communications issue ...]]></itunes:summary>
    <description><![CDATA[<p>How does a typical subcontracting job work in system integration? You have a scope of work and you are about to visit a plant for the first time, not knowing what to expect. Join me as I walk you through a trip to a fresh application.</p><p><b>TAKEAWAYS</b></p><p><b>Subcontracting to Patrick Bunn and BAC (01:00 – 3:20)</b></p><p>Patrick is a familiar face from a previous podcast. The Scope of Work (SOW) and an overview of the application.</p><p><b>Communications and other items on the SOW (3:20 – 6:00)</b></p><p>Fixing a communications issue and how previous experience with unknown applications at ABD helped provide confidence.</p><p><b>More on the process. How important is it to understand it? (6:00 – 12:10)</b></p><p>The hydrogen process and layout of the facility, reformers and the control systems. The purpose of the visit. Changes to the code, and information on the SCADA systems.</p><p><b>Mapping and documentation (12:10 – 13:20)</b></p><p>Why mapping and written documentation is important for both the customer and future integrators.</p><p><b>Leveraging what you know (15:00 – 20:00)</b></p><p>Where to start? The discovery process and organizing a plan. When you aren’t familiar with a plant, procedures and where things are, it’s important to start with what you already know. Some of the things that you need to know in system integration jobs, drawing on previous experiences.</p><p><b>You will not understand everything immediately! (20:00 – 26:30)</b></p><p>Learning on the fly. Again, documentation. Who to talk to and ask questions? Lesson learned on toggling pushbuttons. More on how to approach unfamiliar applications. Starting with the basics can lead to more complex design jobs.</p><p><b>Building trust, interfacing with customers. (26:30 – 30:15)</b></p><p>Some advice on working with new customers, making things reversible, asking questions.</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, <a href='http://www.automationllc.com'>www.automationllc.com</a>, <a href='https://www.bunnautomation.com/'>https://www.bunnautomation.com/</a></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>How does a typical subcontracting job work in system integration? You have a scope of work and you are about to visit a plant for the first time, not knowing what to expect. Join me as I walk you through a trip to a fresh application.</p><p><b>TAKEAWAYS</b></p><p><b>Subcontracting to Patrick Bunn and BAC (01:00 – 3:20)</b></p><p>Patrick is a familiar face from a previous podcast. The Scope of Work (SOW) and an overview of the application.</p><p><b>Communications and other items on the SOW (3:20 – 6:00)</b></p><p>Fixing a communications issue and how previous experience with unknown applications at ABD helped provide confidence.</p><p><b>More on the process. How important is it to understand it? (6:00 – 12:10)</b></p><p>The hydrogen process and layout of the facility, reformers and the control systems. The purpose of the visit. Changes to the code, and information on the SCADA systems.</p><p><b>Mapping and documentation (12:10 – 13:20)</b></p><p>Why mapping and written documentation is important for both the customer and future integrators.</p><p><b>Leveraging what you know (15:00 – 20:00)</b></p><p>Where to start? The discovery process and organizing a plan. When you aren’t familiar with a plant, procedures and where things are, it’s important to start with what you already know. Some of the things that you need to know in system integration jobs, drawing on previous experiences.</p><p><b>You will not understand everything immediately! (20:00 – 26:30)</b></p><p>Learning on the fly. Again, documentation. Who to talk to and ask questions? Lesson learned on toggling pushbuttons. More on how to approach unfamiliar applications. Starting with the basics can lead to more complex design jobs.</p><p><b>Building trust, interfacing with customers. (26:30 – 30:15)</b></p><p>Some advice on working with new customers, making things reversible, asking questions.</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, <a href='http://www.automationllc.com'>www.automationllc.com</a>, <a href='https://www.bunnautomation.com/'>https://www.bunnautomation.com/</a></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/18304632-14-drop-into-the-deep-end-navigating-unfamiliar-processes-with-familiar-tools.mp3" length="22253884" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18304632</guid>
    <pubDate>Tue, 16 Dec 2025 00:00:00 -0600</pubDate>
    <itunes:duration>1850</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#13: Automation Marketing Tips with Emily Merritt of Clearlead Marketing </itunes:title>
    <title>#13: Automation Marketing Tips with Emily Merritt of Clearlead Marketing </title>
    <itunes:summary><![CDATA[How does marketing work for industrial system integrators? Emily Merritt of Clearlead Marketing discusses the ins and outs of marketing for companies and service providers in industrial automation. TAKEAWAYS Current projects (01:00 – 2:10) What Emily and Clearlead have been working on since OT SCADA CON this Summer How Emily got started in marketing (2:30 – 8:40) From technical writing and data analysis to the study of marketing in system integration. How  experiments form the marketing ...]]></itunes:summary>
    <description><![CDATA[<p>How does marketing work for industrial system integrators? Emily Merritt of Clearlead Marketing discusses the ins and outs of marketing for companies and service providers in industrial automation.</p><p><b>TAKEAWAYS</b></p><p><b>Current projects (01:00 – 2:10)</b></p><p>What Emily and Clearlead have been working on since OT SCADA CON this Summer</p><p><b>How Emily got started in marketing (2:30 – 8:40)</b></p><p>From technical writing and data analysis to the study of marketing in system integration. How  experiments form the marketing message. How she met her first system integrator client.</p><p><b>Service marketing (8:40 – 16:35)</b></p><p>The niche of industrial automation services. How does the initial message get created? Are potential customers responding to the message? How does marketing make sense for small companies? Booking appointments is different than creating a quality message.</p><p><b>Working with customers to create Linked In content</b> <b>(18:15 – 21:20)</b></p><p>Marketing requires effort from the customer. Some of the things that are required in creating a marketing campaign and message.</p><p><b>Newsletters and e-mail lists</b> <b>(21:20 - 28:00)</b></p><p>How to communicate with potential customers. Reuse of content, using AI. Should these be outsourced?</p><p><b>There’s no wrong way to market</b> <b>(28:15-31:30)</b></p><p>Try different methods, all methods have effects. Make sure you have a call to action!</p><p><b>How this podcast evolved and whether I should have a newsletter</b> <b>(31:30-35:00)</b></p><p>Emily’s advice on what to put in a newsletter. Is everything promotional and all content a marketing tool? Will it enhance the chances of making a sale? Is it good “bait”?</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, <a href='http://www.automationllc.com'>www.automationllc.com</a>, <a href='https://www.linkedin.com/in/emilymerritt-clearlead-marketing/'>https://www.linkedin.com/in/emilymerritt-clearlead-marketing/</a>, <a href='https://clearleadmarketing.com/'>https://clearleadmarketing.com/</a>, <a href='https://www.youtube.com/@Clearlead'>youtube.com/@Clearlead </a></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>How does marketing work for industrial system integrators? Emily Merritt of Clearlead Marketing discusses the ins and outs of marketing for companies and service providers in industrial automation.</p><p><b>TAKEAWAYS</b></p><p><b>Current projects (01:00 – 2:10)</b></p><p>What Emily and Clearlead have been working on since OT SCADA CON this Summer</p><p><b>How Emily got started in marketing (2:30 – 8:40)</b></p><p>From technical writing and data analysis to the study of marketing in system integration. How  experiments form the marketing message. How she met her first system integrator client.</p><p><b>Service marketing (8:40 – 16:35)</b></p><p>The niche of industrial automation services. How does the initial message get created? Are potential customers responding to the message? How does marketing make sense for small companies? Booking appointments is different than creating a quality message.</p><p><b>Working with customers to create Linked In content</b> <b>(18:15 – 21:20)</b></p><p>Marketing requires effort from the customer. Some of the things that are required in creating a marketing campaign and message.</p><p><b>Newsletters and e-mail lists</b> <b>(21:20 - 28:00)</b></p><p>How to communicate with potential customers. Reuse of content, using AI. Should these be outsourced?</p><p><b>There’s no wrong way to market</b> <b>(28:15-31:30)</b></p><p>Try different methods, all methods have effects. Make sure you have a call to action!</p><p><b>How this podcast evolved and whether I should have a newsletter</b> <b>(31:30-35:00)</b></p><p>Emily’s advice on what to put in a newsletter. Is everything promotional and all content a marketing tool? Will it enhance the chances of making a sale? Is it good “bait”?</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, <a href='http://www.automationllc.com'>www.automationllc.com</a>, <a href='https://www.linkedin.com/in/emilymerritt-clearlead-marketing/'>https://www.linkedin.com/in/emilymerritt-clearlead-marketing/</a>, <a href='https://clearleadmarketing.com/'>https://clearleadmarketing.com/</a>, <a href='https://www.youtube.com/@Clearlead'>youtube.com/@Clearlead </a></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/18251259-13-automation-marketing-tips-with-emily-merritt-of-clearlead-marketing.mp3" length="26544325" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18251259</guid>
    <pubDate>Tue, 02 Dec 2025 00:00:00 -0600</pubDate>
    <itunes:duration>2208</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#12: Industrial Automation Products: An Overview</itunes:title>
    <title>#12: Industrial Automation Products: An Overview</title>
    <itunes:summary><![CDATA[What kind of products are used in Industrial Automation and manufacturing? Are computers used to control machines? Why are industrial components so expensive compared to commercial products? A look at some of the items used in manufacturing. TAKEAWAYS Controllers (01:00 – 7:20) Types of controllers: PLC, DCS, process and microcontrollers, timers and counters, computers, even pneumatic! Sensors (7:20 – 18:25) What do industrial sensors detect? Photoelectrics, Inductive and capacitive proximity...]]></itunes:summary>
    <description><![CDATA[<p>What kind of products are used in Industrial Automation and manufacturing? Are computers used to control machines? Why are industrial components so expensive compared to commercial products? A look at some of the items used in manufacturing.</p><p><b>TAKEAWAYS</b></p><p><b>Controllers</b> <b>(01:00 – 7:20)</b></p><p>Types of controllers: PLC, DCS, process and microcontrollers, timers and counters, computers, even pneumatic!</p><p><b>Sensors (7:20 – 18:25)</b></p><p>What do industrial sensors detect? Photoelectrics, Inductive and capacitive proximity switches, limit switches, buttons and switches are examples of “discrete” sensors. Analog sensors, linear current and voltage, thermocouples are examples of analog sensors. Color detection, encoders and resolvers, machine vision are examples of sensors that don’t fall cleanly into analog and discrete categories.</p><p><b>Actuators (20:10 – 23:20)</b></p><p>Things that move, fluid power and motors. Servos and steppers. Indicators…</p><p><b>Actuator Controllers</b> <b>(23:20 – 29:20)</b></p><p>fluid power accessories, VFDs and other motor controls. </p><p><b>Associated Devices</b> <b>(29:20-33:30)</b></p><p>Transformers, fuses and breakers, power supplies, wire distribution, relays, enclosures, wire, labels etc.</p><p><b>Software</b> <b>(33:30-34:20)</b></p><p>SCADA, CAD, programming, sizing</p><p><b>Machinery Types</b> <b>(34:20-37:50)</b></p><p>A few of the types of machines you might see in a typical factory, process control and utilities.</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, www.automationllc.com</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>What kind of products are used in Industrial Automation and manufacturing? Are computers used to control machines? Why are industrial components so expensive compared to commercial products? A look at some of the items used in manufacturing.</p><p><b>TAKEAWAYS</b></p><p><b>Controllers</b> <b>(01:00 – 7:20)</b></p><p>Types of controllers: PLC, DCS, process and microcontrollers, timers and counters, computers, even pneumatic!</p><p><b>Sensors (7:20 – 18:25)</b></p><p>What do industrial sensors detect? Photoelectrics, Inductive and capacitive proximity switches, limit switches, buttons and switches are examples of “discrete” sensors. Analog sensors, linear current and voltage, thermocouples are examples of analog sensors. Color detection, encoders and resolvers, machine vision are examples of sensors that don’t fall cleanly into analog and discrete categories.</p><p><b>Actuators (20:10 – 23:20)</b></p><p>Things that move, fluid power and motors. Servos and steppers. Indicators…</p><p><b>Actuator Controllers</b> <b>(23:20 – 29:20)</b></p><p>fluid power accessories, VFDs and other motor controls. </p><p><b>Associated Devices</b> <b>(29:20-33:30)</b></p><p>Transformers, fuses and breakers, power supplies, wire distribution, relays, enclosures, wire, labels etc.</p><p><b>Software</b> <b>(33:30-34:20)</b></p><p>SCADA, CAD, programming, sizing</p><p><b>Machinery Types</b> <b>(34:20-37:50)</b></p><p>A few of the types of machines you might see in a typical factory, process control and utilities.</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, www.automationllc.com</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/18171202-12-industrial-automation-products-an-overview.mp3" length="28016328" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18171202</guid>
    <pubDate>Tue, 18 Nov 2025 00:00:00 -0600</pubDate>
    <itunes:duration>2330</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>12</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#11: Starting a Small Business in Industrial Automation</itunes:title>
    <title>#11: Starting a Small Business in Industrial Automation</title>
    <itunes:summary><![CDATA[Do you have experience in manufacturing or industrial automation? Have you ever thought of starting your own business? This episode is for you!  TAKEAWAYS Product Sales   (01:00 – 12:00) Distributors, Manufacturers Reps and Online sales Services (12:00 – 19:30) Industrial electricians, panel fabrication, system integration, training and mechanical trades Machines and Systems (21:10 – 29:40) It can be difficult to organize small companies into categories Marketing Methods (29:40 – 32...]]></itunes:summary>
    <description><![CDATA[<p>Do you have experience in manufacturing or industrial automation? Have you ever thought of starting your own business? This episode is for you! </p><p><b>TAKEAWAYS</b></p><p><b>Product Sales   (01:00 – 12:00)</b></p><p>Distributors, Manufacturers Reps and Online sales</p><p><b>Services (12:00 – 19:30)</b></p><p>Industrial electricians, panel fabrication, system integration, training and mechanical trades</p><p><b>Machines and Systems (21:10 – 29:40)</b></p><p>It can be difficult to organize small companies into categories</p><p><b>Marketing Methods</b> <b>(29:40 – 32:50)</b></p><p>Different ways of advertising and selling your product or service</p><p><b>Funding</b> <b>(32:50-36:00)</b></p><p>Different ways of funding your startup</p><p><b>Six Tips on Starting a Business</b> <b>(36:00-41:30)</b></p><p>Learn about business and your industry, start small, don’t borrow, network and other advice.</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, www.automationllc.com</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>Do you have experience in manufacturing or industrial automation? Have you ever thought of starting your own business? This episode is for you! </p><p><b>TAKEAWAYS</b></p><p><b>Product Sales   (01:00 – 12:00)</b></p><p>Distributors, Manufacturers Reps and Online sales</p><p><b>Services (12:00 – 19:30)</b></p><p>Industrial electricians, panel fabrication, system integration, training and mechanical trades</p><p><b>Machines and Systems (21:10 – 29:40)</b></p><p>It can be difficult to organize small companies into categories</p><p><b>Marketing Methods</b> <b>(29:40 – 32:50)</b></p><p>Different ways of advertising and selling your product or service</p><p><b>Funding</b> <b>(32:50-36:00)</b></p><p>Different ways of funding your startup</p><p><b>Six Tips on Starting a Business</b> <b>(36:00-41:30)</b></p><p>Learn about business and your industry, start small, don’t borrow, network and other advice.</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, www.automationllc.com</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/18044114-11-starting-a-small-business-in-industrial-automation.mp3" length="30650112" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18044114</guid>
    <pubDate>Tue, 04 Nov 2025 00:00:00 -0600</pubDate>
    <itunes:duration>2550</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>11</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#10: Small system integrator and machine builder resource list</itunes:title>
    <title>#10: Small system integrator and machine builder resource list</title>
    <itunes:summary><![CDATA[This episode was extracted from an open Zoom webinar held in September, 2025. The topic included a list created for possible subcontracting. Please contact me at www.automationllc.com if you want to be included. TAKEAWAYS Workshop Business Model   (01:55 – 4:40) How Automation Workshops work, large system integrators What happens if projects aren’t bid? (4:40 – 6:00) Some of the items that may come up for bid About the list, categorizing integrators. (6:00 – 12:30) It can be difficult to...]]></itunes:summary>
    <description><![CDATA[<p>This episode was extracted from an open Zoom webinar held in September, 2025. The topic included a list created for possible subcontracting. Please contact me at <a href='http://www.automationllc.com'>www.automationllc.com</a> if you want to be included.</p><p><b>TAKEAWAYS</b></p><p><b>Workshop Business Model   (01:55 – 4:40)</b></p><p>How Automation Workshops work, large system integrators</p><p><b>What happens if projects aren’t bid? (4:40 – 6:00)</b></p><p>Some of the items that may come up for bid</p><p><b>About the list, categorizing integrators. (6:00 – 12:30)</b></p><p>It can be difficult to organize small companies into categories</p><p><b>Machine builders </b> <b>(14:50 – 16:00)</b></p><p>Fabrication and machine builder resources</p><p><b>What should be private?</b> <b>(16:00-23:00)</b></p><p>Not everything should be made public</p><p><b>Qualifying and vetting</b> <b>(21:50-25:30)</b></p><p>How do you know a company has expertise in a field? Peer ratings and project resumes would be valuable. </p><p><b>The value of a list</b> <b>(28:30-31:30)</b></p><p>What is the purpose of this list and how might it work?</p><p><b>Status of my stuff…</b> <b>(34:40-39:30)</b></p><p>I have lots of old PLC components to sell, contact me if interested!</p><p><b> </b></p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, www.automationllc.com</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>This episode was extracted from an open Zoom webinar held in September, 2025. The topic included a list created for possible subcontracting. Please contact me at <a href='http://www.automationllc.com'>www.automationllc.com</a> if you want to be included.</p><p><b>TAKEAWAYS</b></p><p><b>Workshop Business Model   (01:55 – 4:40)</b></p><p>How Automation Workshops work, large system integrators</p><p><b>What happens if projects aren’t bid? (4:40 – 6:00)</b></p><p>Some of the items that may come up for bid</p><p><b>About the list, categorizing integrators. (6:00 – 12:30)</b></p><p>It can be difficult to organize small companies into categories</p><p><b>Machine builders </b> <b>(14:50 – 16:00)</b></p><p>Fabrication and machine builder resources</p><p><b>What should be private?</b> <b>(16:00-23:00)</b></p><p>Not everything should be made public</p><p><b>Qualifying and vetting</b> <b>(21:50-25:30)</b></p><p>How do you know a company has expertise in a field? Peer ratings and project resumes would be valuable. </p><p><b>The value of a list</b> <b>(28:30-31:30)</b></p><p>What is the purpose of this list and how might it work?</p><p><b>Status of my stuff…</b> <b>(34:40-39:30)</b></p><p>I have lots of old PLC components to sell, contact me if interested!</p><p><b> </b></p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, www.automationllc.com</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17900437-10-small-system-integrator-and-machine-builder-resource-list.mp3" length="30368317" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17900437</guid>
    <pubDate>Tue, 21 Oct 2025 00:00:00 -0500</pubDate>
    <itunes:duration>2526</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>10</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#09: Interview with Patrick Bunn, System Integrator and owner of Bunn Automation Consulting</itunes:title>
    <title>#09: Interview with Patrick Bunn, System Integrator and owner of Bunn Automation Consulting</title>
    <itunes:summary><![CDATA[Patrick Bunn has had an inspiring career, moving from plant maintenance into system integration, taking on ever more advanced roles solving problems and designing process controls. Hear how he started his company by subcontracting and picking up new customers.  TAKEAWAYS How Pat got his start in technology    (01:10 – 3:10) Patrick started his industrial automation journey as an intern at a railroad company in 2002 After graduation, Patrick worked at a steel plant for 9 years (...]]></itunes:summary>
    <description><![CDATA[<p>Patrick Bunn has had an inspiring career, moving from plant maintenance into system integration, taking on ever more advanced roles solving problems and designing process controls. Hear how he started his company by subcontracting and picking up new customers. </p><p><b>TAKEAWAYS</b></p><p><b>How Pat got his start in technology    (01:10 – 3:10)</b></p><p>Patrick started his industrial automation journey as an intern at a railroad company in 2002</p><p><b>After graduation, Patrick worked at a steel plant for 9 years (3:15 – 5:00)</b></p><p>First job after college as an electrical technician.</p><p><b>Working at Revere and learning to develop systems (5:30 – 7:35)</b></p><p>Patrick moves into integration and design for 7 years.</p><p><b>Moving into Process Controls and DCS</b> (7:40 – 8:50)</p><p>Moving on to Hargrove and Distributed Control Systems.</p><p><b>Contracting and Subcontracting</b> (9:00-10:30)</p><p>Patrick builds a side business.</p><p><b>Networking is Everything</b> (11:00-13:30)</p><p>Meeting customers and vendors through networking.</p><p><b>Vetting your Vendors, Organizations and Certifications</b> (13:30-18:00)</p><p>Qualifications of subcontractors and the value of outside certifications or recommendations</p><p><b>Getting experience and Patrick’s future plans</b> (20:00-23:40)</p><p>Discussion of customer needs, functional specs and more.</p><p><b>A bit on Rockwell PlantPax</b> (23:40-29:00)</p><p>How PlantPax works in the Rockwell ecosystem, Honeywell DCS, more on starting out.</p><p><b> </b></p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, www.bunnautomation.com</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>Patrick Bunn has had an inspiring career, moving from plant maintenance into system integration, taking on ever more advanced roles solving problems and designing process controls. Hear how he started his company by subcontracting and picking up new customers. </p><p><b>TAKEAWAYS</b></p><p><b>How Pat got his start in technology    (01:10 – 3:10)</b></p><p>Patrick started his industrial automation journey as an intern at a railroad company in 2002</p><p><b>After graduation, Patrick worked at a steel plant for 9 years (3:15 – 5:00)</b></p><p>First job after college as an electrical technician.</p><p><b>Working at Revere and learning to develop systems (5:30 – 7:35)</b></p><p>Patrick moves into integration and design for 7 years.</p><p><b>Moving into Process Controls and DCS</b> (7:40 – 8:50)</p><p>Moving on to Hargrove and Distributed Control Systems.</p><p><b>Contracting and Subcontracting</b> (9:00-10:30)</p><p>Patrick builds a side business.</p><p><b>Networking is Everything</b> (11:00-13:30)</p><p>Meeting customers and vendors through networking.</p><p><b>Vetting your Vendors, Organizations and Certifications</b> (13:30-18:00)</p><p>Qualifications of subcontractors and the value of outside certifications or recommendations</p><p><b>Getting experience and Patrick’s future plans</b> (20:00-23:40)</p><p>Discussion of customer needs, functional specs and more.</p><p><b>A bit on Rockwell PlantPax</b> (23:40-29:00)</p><p>How PlantPax works in the Rockwell ecosystem, Honeywell DCS, more on starting out.</p><p><b> </b></p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, www.bunnautomation.com</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17900102-09-interview-with-patrick-bunn-system-integrator-and-owner-of-bunn-automation-consulting.mp3" length="27697929" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17900102</guid>
    <pubDate>Tue, 07 Oct 2025 00:00:00 -0500</pubDate>
    <itunes:duration>2304</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>9</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#08: Vlad Romanov, Adventures in System Integration and Entrepreneurship</itunes:title>
    <title>#08: Vlad Romanov, Adventures in System Integration and Entrepreneurship</title>
    <itunes:summary><![CDATA[Vlad Romanov has had an extensive career in industry from system integration in large companies to startups and entrepreneurship. He has built training platforms, created a successful podcast and now does digital transformation consulting. This episode provides tactical insights on automation-related business and serial entrepreneurship. TAKEAWAYS How Vlad got his start in technology    (01:00 – 2:10) As a child Vlad learns hands-on electronics with his Dad. Electrical Engineering (...]]></itunes:summary>
    <description><![CDATA[<p>Vlad Romanov has had an extensive career in industry from system integration in large companies to startups and entrepreneurship. He has built training platforms, created a successful podcast and now does digital transformation consulting. This episode provides tactical insights on automation-related business and serial entrepreneurship.</p><p><b>TAKEAWAYS</b></p><p><b>How Vlad got his start in technology    (01:00 – 2:10)</b></p><p>As a child Vlad learns hands-on electronics with his Dad.</p><p><b>Electrical Engineering (2:15 – 5:30)</b></p><p>How does engineering school really apply to your eventual career?</p><p><b>Working in Industry (5:30 – 16:30)</b></p><p>How Vlad gained experience at Mitsubishi, Proctor and Gamble and Kraft/Heinz</p><p><b>Creating PLC Videos </b> (16:30 – 18:50)</p><p>Vlad creates PLC training videos on the side, founding SolisPLC</p><p><b>Why Vlad pursued an MBA</b> (20:00-23:00)</p><p>Vlad decides to learn more about the business side of industry</p><p><b>The Manufacturing Hub</b> (23:45-28:50)</p><p>The Manufacturing Hub Podcast is created with Dave Griffith</p><p><b>What Vlad is doing now in Joltek</b> (29:00-36:00)</p><p>Starting a Digital Transformation &amp; Industrial Automation Consulting company</p><p><b>Other ways small integrators can get jobs</b> (36:00-43:40)</p><p>Frank discusses a hypothetical small integration marketing model with Vlad, referrals and the dangers of subcontracting.</p><p><b>Are certifications valuable?</b> (43:40-48:50)</p><p>Vlad expounds on the value of course and skill certifications</p><p><b> </b></p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, <a href='http://www.solisplc.com'>www.solisplc.com</a>, <a href='http://www.joltek.com'>www.joltek.com</a>,</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>Vlad Romanov has had an extensive career in industry from system integration in large companies to startups and entrepreneurship. He has built training platforms, created a successful podcast and now does digital transformation consulting. This episode provides tactical insights on automation-related business and serial entrepreneurship.</p><p><b>TAKEAWAYS</b></p><p><b>How Vlad got his start in technology    (01:00 – 2:10)</b></p><p>As a child Vlad learns hands-on electronics with his Dad.</p><p><b>Electrical Engineering (2:15 – 5:30)</b></p><p>How does engineering school really apply to your eventual career?</p><p><b>Working in Industry (5:30 – 16:30)</b></p><p>How Vlad gained experience at Mitsubishi, Proctor and Gamble and Kraft/Heinz</p><p><b>Creating PLC Videos </b> (16:30 – 18:50)</p><p>Vlad creates PLC training videos on the side, founding SolisPLC</p><p><b>Why Vlad pursued an MBA</b> (20:00-23:00)</p><p>Vlad decides to learn more about the business side of industry</p><p><b>The Manufacturing Hub</b> (23:45-28:50)</p><p>The Manufacturing Hub Podcast is created with Dave Griffith</p><p><b>What Vlad is doing now in Joltek</b> (29:00-36:00)</p><p>Starting a Digital Transformation &amp; Industrial Automation Consulting company</p><p><b>Other ways small integrators can get jobs</b> (36:00-43:40)</p><p>Frank discusses a hypothetical small integration marketing model with Vlad, referrals and the dangers of subcontracting.</p><p><b>Are certifications valuable?</b> (43:40-48:50)</p><p>Vlad expounds on the value of course and skill certifications</p><p><b> </b></p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, <a href='http://www.solisplc.com'>www.solisplc.com</a>, <a href='http://www.joltek.com'>www.joltek.com</a>,</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17762132-08-vlad-romanov-adventures-in-system-integration-and-entrepreneurship.mp3" length="38024513" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17762132</guid>
    <pubDate>Tue, 23 Sep 2025 00:00:00 -0500</pubDate>
    <itunes:duration>3164</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>8</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#07: Stephen Gates and the creation of myPLCtraining</itunes:title>
    <title>#07: Stephen Gates and the creation of myPLCtraining</title>
    <itunes:summary><![CDATA[How does a successful online training and coaching company get started? Hear how Stephen learned to program PLCs and turned a side hustle into a full-time job! TAKEAWAYS Where Stephen learned his automation skills   (00:54 – 7:55) Stephen’s journey through university and his early experience working with PLCs .  The founding of myPLCtraining (8:10 – 17:10) How a side hustle became a full-time job. Stephen’s marketing methods and teamwork (17:20 – 18:45) myPLCtraining organization ev...]]></itunes:summary>
    <description><![CDATA[<p>How does a successful online training and coaching company get started? Hear how Stephen learned to program PLCs and turned a side hustle into a full-time job!</p><p><b>TAKEAWAYS</b></p><p><b>Where Stephen learned his automation skills   (00:54 – 7:55)</b></p><p>Stephen’s journey through university and his early experience working with PLCs . </p><p><b>The founding of myPLCtraining (8:10 – 17:10)</b></p><p>How a side hustle became a full-time job.</p><p><b>Stephen’s marketing methods and teamwork (17:20 – 18:45)</b></p><p>myPLCtraining organization evolution and marketing.</p><p><b>IACET Certification</b> <b>(20:30 – 24:30)</b></p><p>How does a training program get certified?</p><p><b>Coaching and the accelerated program</b> <b>(26:10-32:30)</b></p><p>Stephen goes beyond the recorded content into coaching and job assistance.</p><p><b>Other suggested PLC books and platforms</b> <b>(32:30-45:25)</b></p><p>Frank and Stephen discuss additional PLC resources.</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, www.myplctraining.com</p><p><b>How to reach Stephen?</b></p><p>Linked In <a href='https://www.linkedin.com/in/stephen-gates-myplctraining'>linkedin.com/in/stephen-gates-myplctraining</a>, <a href='https://www.myplctraining.com/'>https://www.myplctraining.com/</a>, <a href='mailto:stephen@myplctraining.com'>stephen@myplctraining.com</a>, www.youtube.com/@myplctraining1238 </p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>How does a successful online training and coaching company get started? Hear how Stephen learned to program PLCs and turned a side hustle into a full-time job!</p><p><b>TAKEAWAYS</b></p><p><b>Where Stephen learned his automation skills   (00:54 – 7:55)</b></p><p>Stephen’s journey through university and his early experience working with PLCs . </p><p><b>The founding of myPLCtraining (8:10 – 17:10)</b></p><p>How a side hustle became a full-time job.</p><p><b>Stephen’s marketing methods and teamwork (17:20 – 18:45)</b></p><p>myPLCtraining organization evolution and marketing.</p><p><b>IACET Certification</b> <b>(20:30 – 24:30)</b></p><p>How does a training program get certified?</p><p><b>Coaching and the accelerated program</b> <b>(26:10-32:30)</b></p><p>Stephen goes beyond the recorded content into coaching and job assistance.</p><p><b>Other suggested PLC books and platforms</b> <b>(32:30-45:25)</b></p><p>Frank and Stephen discuss additional PLC resources.</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, www.myplctraining.com</p><p><b>How to reach Stephen?</b></p><p>Linked In <a href='https://www.linkedin.com/in/stephen-gates-myplctraining'>linkedin.com/in/stephen-gates-myplctraining</a>, <a href='https://www.myplctraining.com/'>https://www.myplctraining.com/</a>, <a href='mailto:stephen@myplctraining.com'>stephen@myplctraining.com</a>, www.youtube.com/@myplctraining1238 </p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17751143-07-stephen-gates-and-the-creation-of-myplctraining.mp3" length="36640506" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17751143</guid>
    <pubDate>Tue, 16 Sep 2025 00:00:00 -0500</pubDate>
    <itunes:duration>3049</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>7</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#06: Nikki Gonzales: Interview with an Automation Lady</itunes:title>
    <title>#06: Nikki Gonzales: Interview with an Automation Lady</title>
    <itunes:summary><![CDATA[Technical careers don’t always stem from an engineering background. Nikki Gonzales grew up working with embedded controllers and exposure to a startup mentality, going on to a career in technical sales, product management and the founding of Automation Ladies.  *On August 18, 2025, only two days after this podcast was recorded, Nikki suffered the unexpected tragic loss of her husband, Nathan Gonzales. You can help Nikki by donating to mealtrain or gofundme at the links shown below. https...]]></itunes:summary>
    <description><![CDATA[<p>Technical careers don’t always stem from an engineering background. Nikki Gonzales grew up working with embedded controllers and exposure to a startup mentality, going on to a career in technical sales, product management and the founding of Automation Ladies. </p><p><em>*On August 18, 2025, only two days after this podcast was recorded, Nikki suffered the unexpected tragic loss of her husband, Nathan Gonzales. You can help Nikki by donating to mealtrain or gofundme at the links shown below.</em></p><p><a href='https://www.mealtrain.com/trains/3y99e0'>https://www.mealtrain.com/trains/3y99e0</a></p><p><a href='https://gofund.me/83222a97'>https://gofund.me/83222a97</a></p><p><b>TAKEAWAYS</b></p><p><b>An Automation Lady’s Path to Success    (01:50 – 26:00)</b></p><p>Nikki’s career path and training winds through technical sales, marketing and software startups. </p><p><b>The Automation Ladies    (27:45 – 34:00)</b></p><p>How and why the Automation Ladies organization was started.</p><p><b>Linked In and Professional Networking (34:00 – 36:30)</b></p><p>The value of Linked In as a marketing and networking tool.</p><p><b>The Value of Trade Shows</b> <b>(36:30 – 39:30)</b></p><p>Are trade shows still relevant? In-person connections and hands-on experiences.</p><p><b>OT SCADA CON</b> <b>(40:45-52:30)</b></p><p>Where did the idea for this conference come from, how it has evolved and what it can become.</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, automationladies.io and otscada.com</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>Technical careers don’t always stem from an engineering background. Nikki Gonzales grew up working with embedded controllers and exposure to a startup mentality, going on to a career in technical sales, product management and the founding of Automation Ladies. </p><p><em>*On August 18, 2025, only two days after this podcast was recorded, Nikki suffered the unexpected tragic loss of her husband, Nathan Gonzales. You can help Nikki by donating to mealtrain or gofundme at the links shown below.</em></p><p><a href='https://www.mealtrain.com/trains/3y99e0'>https://www.mealtrain.com/trains/3y99e0</a></p><p><a href='https://gofund.me/83222a97'>https://gofund.me/83222a97</a></p><p><b>TAKEAWAYS</b></p><p><b>An Automation Lady’s Path to Success    (01:50 – 26:00)</b></p><p>Nikki’s career path and training winds through technical sales, marketing and software startups. </p><p><b>The Automation Ladies    (27:45 – 34:00)</b></p><p>How and why the Automation Ladies organization was started.</p><p><b>Linked In and Professional Networking (34:00 – 36:30)</b></p><p>The value of Linked In as a marketing and networking tool.</p><p><b>The Value of Trade Shows</b> <b>(36:30 – 39:30)</b></p><p>Are trade shows still relevant? In-person connections and hands-on experiences.</p><p><b>OT SCADA CON</b> <b>(40:45-52:30)</b></p><p>Where did the idea for this conference come from, how it has evolved and what it can become.</p><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC, automationladies.io and otscada.com</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17716586-06-nikki-gonzales-interview-with-an-automation-lady.mp3" length="43336843" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17716586</guid>
    <pubDate>Tue, 09 Sep 2025 00:00:00 -0500</pubDate>
    <itunes:duration>3607</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>6</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#05: How Industrial Automation Powers American Beverage Depot</itunes:title>
    <title>#05: How Industrial Automation Powers American Beverage Depot</title>
    <itunes:summary><![CDATA[What happens when a bottle plant puts its faith in relationships, grassroots innovation, and learning-by-doing instead of pricey, off-the-shelf solutions? Join Frank Lamb on Mastering the Machine as he chronicles a remarkable 12-year evolution at American Beverage Depot, where language barriers, aging hardware, and resourceful engineers become catalysts for creative upgrades—from pioneering PLC migrations to building one of the industry’s largest single-server Ignition platforms. It’s a real-...]]></itunes:summary>
    <description><![CDATA[<p>What happens when a bottle plant puts its faith in relationships, grassroots innovation, and learning-by-doing instead of pricey, off-the-shelf solutions?</p><p>Join Frank Lamb on Mastering the Machine as he chronicles a remarkable 12-year evolution at American Beverage Depot, where language barriers, aging hardware, and resourceful engineers become catalysts for creative upgrades—from pioneering PLC migrations to building one of the industry’s largest single-server Ignition platforms. It’s a real-world lesson in how continuous improvement and trust can transform not only software, but also teams and business possibilities.</p><p>Are you ready to discover what’s possible when you make not just technology, but real collaboration, the heartbeat of your progress?</p><p><b>TAKEAWAYS</b></p><ol><li><b>The Challenge of Legacy Systems in Manufacturing   (03:26 – 13:41)<br/></b>Frank illustrates how American Beverage Depot struggled with outdated PLCs, mixed-language programs, and vendor lock-in—highlighting the importance of understanding both the technology and process before attempting large upgrades.</li><li><b>Strategic Migration Pays Off   (13:41 – 16:29)<br/></b>Migrating from legacy Slick 500 hardware and RSView32 SCADA to modern ControlLogix and Ignition platforms enabled ABD to scale operations and take control of its own system modifications.</li><li><b>Building In-House Expertise Spurs Innovation   (16:29 – 24:40)<br/></b>With Juan Pablo and emerging talent learning PLC and Ignition development, the plant reduced its reliance on outside integrators—demonstrating the power of investing in internal skill-building.</li><li><b>Continuous Improvement Over Perfection   (33:18 – 35:14)<br/></b>ABD’s journey wasn’t about adopting the flashiest tech, but rather making incremental, practical improvements that fit their unique needs and budget—proof that success comes from adaptability, not just big spending.</li><li><b>Community and Collaboration Are Key   (35:14 – 36:51)<br/></b>Sustained results came from trust, friendships, and knowledge-sharing: from plant managers to maintenance to a global network of integrators, ABD’s culture of collaboration fueled its transformation.</li></ol><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC &amp; The Automation Academy:<a href='https://www.automationllc.com/'> www.automationllc.com</a></p><p><br/><br/></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>What happens when a bottle plant puts its faith in relationships, grassroots innovation, and learning-by-doing instead of pricey, off-the-shelf solutions?</p><p>Join Frank Lamb on Mastering the Machine as he chronicles a remarkable 12-year evolution at American Beverage Depot, where language barriers, aging hardware, and resourceful engineers become catalysts for creative upgrades—from pioneering PLC migrations to building one of the industry’s largest single-server Ignition platforms. It’s a real-world lesson in how continuous improvement and trust can transform not only software, but also teams and business possibilities.</p><p>Are you ready to discover what’s possible when you make not just technology, but real collaboration, the heartbeat of your progress?</p><p><b>TAKEAWAYS</b></p><ol><li><b>The Challenge of Legacy Systems in Manufacturing   (03:26 – 13:41)<br/></b>Frank illustrates how American Beverage Depot struggled with outdated PLCs, mixed-language programs, and vendor lock-in—highlighting the importance of understanding both the technology and process before attempting large upgrades.</li><li><b>Strategic Migration Pays Off   (13:41 – 16:29)<br/></b>Migrating from legacy Slick 500 hardware and RSView32 SCADA to modern ControlLogix and Ignition platforms enabled ABD to scale operations and take control of its own system modifications.</li><li><b>Building In-House Expertise Spurs Innovation   (16:29 – 24:40)<br/></b>With Juan Pablo and emerging talent learning PLC and Ignition development, the plant reduced its reliance on outside integrators—demonstrating the power of investing in internal skill-building.</li><li><b>Continuous Improvement Over Perfection   (33:18 – 35:14)<br/></b>ABD’s journey wasn’t about adopting the flashiest tech, but rather making incremental, practical improvements that fit their unique needs and budget—proof that success comes from adaptability, not just big spending.</li><li><b>Community and Collaboration Are Key   (35:14 – 36:51)<br/></b>Sustained results came from trust, friendships, and knowledge-sharing: from plant managers to maintenance to a global network of integrators, ABD’s culture of collaboration fueled its transformation.</li></ol><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC &amp; The Automation Academy:<a href='https://www.automationllc.com/'> www.automationllc.com</a></p><p><br/><br/></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17612970-05-how-industrial-automation-powers-american-beverage-depot.mp3" length="26645843" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17612970</guid>
    <pubDate>Tue, 02 Sep 2025 00:00:00 -0500</pubDate>
    <itunes:duration>2216</itunes:duration>
    <itunes:keywords>industrial automation, control systems, PLC programming, automation engineering, programmable logic controllers, machine design, controls engineer, instrumentation, manufacturing technology, automation training, engineering podcast, process control, autom</itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>5</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#04: Mastering Industrial Automation with Practical Learning Methods </itunes:title>
    <title>#04: Mastering Industrial Automation with Practical Learning Methods </title>
    <itunes:summary><![CDATA[Do you find yourself lost in a sea of automation jargon, unsure how it all connects to real-world expertise? This episode of Mastering the Machine is your roadmap: Frank Lamb outlines the foundational pyramid every industrial automation pro should know and shows exactly how to apply it to both new technologies and daily problem-solving. Through his immersive story of self-paced online courses, notebook hacks, and trial-by-fire learning, you’ll discover how to turn repetition into mastery—and ...]]></itunes:summary>
    <description><![CDATA[<p>Do you find yourself lost in a sea of automation jargon, unsure how it all connects to real-world expertise?</p><p>This episode of Mastering the Machine is your roadmap: Frank Lamb outlines the foundational pyramid every industrial automation pro should know and shows exactly how to apply it to both new technologies and daily problem-solving. Through his immersive story of self-paced online courses, notebook hacks, and trial-by-fire learning, you’ll discover how to turn repetition into mastery—and why hands-on projects are the key to breaking free from the monotony of repetitive task work. </p><p>Are you prepared to elevate your skills and own your future in the world of automation?</p><p><b>TAKEAWAYS</b></p><ol><li><b>Understanding the Automation Pyramid Sets the Foundation for Expertise   (03:42 – 11:14)<br/></b>Frank introduces the &quot;building blocks&quot; pyramid for industrial automation, explaining how foundational knowledge like reading and math grows into specialized disciplines like PLCs, SCADA, databases, AI, and ultimately industry-specific expertise.</li><li><b>Layering Learning Methods Improves Retention and Mastery   (12:13 – 17:59)<br/></b>Frank contrasts online self-paced courses, in-person classes, self-study with books, and on-the-job training, showing how using a combination of these methods and active techniques (reading, writing, testing) can deepen memory and skill.</li><li><b>Practice and Real-World Application Matter Most   (14:25 – 26:12)<br/></b>Repetition alone isn’t enough—whether in classes, projects, or labs, practicing on real equipment (even just briefly and regularly) bridges the gap from learning to proficiency and keeps skills sharp long-term.</li><li><b>Project-Based Learning Builds Lasting Capability Beyond Tasks   (31:38 – 39:25)<br/></b>Drawing inspiration from Seth Godin, Frank makes the case that working on meaningful projects, not just discrete tasks, drives deeper motivation, career growth, and human creativity even in highly automated environments.</li><li><b>Keeping a Learning Log or Engineering Notebook Supercharges Recall   (36:05 – 39:25(<br/></b>Frank emphasizes the power of detailed note-taking—dating, numbering, and organizing everything in a bound notebook or digital folder—to create an “auxiliary memory” and quickly refresh skills as automation technology evolves.</li></ol><p><b>Links mentioned in this episode</b></p><ol><li>Inductive Automation &amp; Inductive University<br/><a href='https://inductiveautomation.com/'>https://inductiveautomation.com<br/></a>(For Ignition SCADA software training)</li><li>Automation Consulting LLC &amp; The Automation Academy<br/><a href='https://www.automationllc.com/'>https://www.automationllc.com<br/></a>(Comprehensive automation training and resources)</li></ol><p><b>ChatGPT, MidJourney, Jasper AI, and DALL-E are mentioned as learning tools.</b></p><p><br/><br/></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>Do you find yourself lost in a sea of automation jargon, unsure how it all connects to real-world expertise?</p><p>This episode of Mastering the Machine is your roadmap: Frank Lamb outlines the foundational pyramid every industrial automation pro should know and shows exactly how to apply it to both new technologies and daily problem-solving. Through his immersive story of self-paced online courses, notebook hacks, and trial-by-fire learning, you’ll discover how to turn repetition into mastery—and why hands-on projects are the key to breaking free from the monotony of repetitive task work. </p><p>Are you prepared to elevate your skills and own your future in the world of automation?</p><p><b>TAKEAWAYS</b></p><ol><li><b>Understanding the Automation Pyramid Sets the Foundation for Expertise   (03:42 – 11:14)<br/></b>Frank introduces the &quot;building blocks&quot; pyramid for industrial automation, explaining how foundational knowledge like reading and math grows into specialized disciplines like PLCs, SCADA, databases, AI, and ultimately industry-specific expertise.</li><li><b>Layering Learning Methods Improves Retention and Mastery   (12:13 – 17:59)<br/></b>Frank contrasts online self-paced courses, in-person classes, self-study with books, and on-the-job training, showing how using a combination of these methods and active techniques (reading, writing, testing) can deepen memory and skill.</li><li><b>Practice and Real-World Application Matter Most   (14:25 – 26:12)<br/></b>Repetition alone isn’t enough—whether in classes, projects, or labs, practicing on real equipment (even just briefly and regularly) bridges the gap from learning to proficiency and keeps skills sharp long-term.</li><li><b>Project-Based Learning Builds Lasting Capability Beyond Tasks   (31:38 – 39:25)<br/></b>Drawing inspiration from Seth Godin, Frank makes the case that working on meaningful projects, not just discrete tasks, drives deeper motivation, career growth, and human creativity even in highly automated environments.</li><li><b>Keeping a Learning Log or Engineering Notebook Supercharges Recall   (36:05 – 39:25(<br/></b>Frank emphasizes the power of detailed note-taking—dating, numbering, and organizing everything in a bound notebook or digital folder—to create an “auxiliary memory” and quickly refresh skills as automation technology evolves.</li></ol><p><b>Links mentioned in this episode</b></p><ol><li>Inductive Automation &amp; Inductive University<br/><a href='https://inductiveautomation.com/'>https://inductiveautomation.com<br/></a>(For Ignition SCADA software training)</li><li>Automation Consulting LLC &amp; The Automation Academy<br/><a href='https://www.automationllc.com/'>https://www.automationllc.com<br/></a>(Comprehensive automation training and resources)</li></ol><p><b>ChatGPT, MidJourney, Jasper AI, and DALL-E are mentioned as learning tools.</b></p><p><br/><br/></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17612915-04-mastering-industrial-automation-with-practical-learning-methods.mp3" length="29096249" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17612915</guid>
    <pubDate>Tue, 26 Aug 2025 00:00:00 -0500</pubDate>
    <itunes:duration>2420</itunes:duration>
    <itunes:keywords>industrial automation, control systems, PLC programming, automation engineering, programmable logic controllers, machine design, controls engineer, instrumentation, manufacturing technology, automation training, engineering podcast, process control, autom</itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>4</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#03: OT SCADA CON 2025 Conference Recap</itunes:title>
    <title>#03: OT SCADA CON 2025 Conference Recap</title>
    <itunes:summary><![CDATA[What is OT SCADA CON? On Mastering the Machine, Frank Lamb talks to some of the speakers and attendees of the second annual OT SCADA CON networking technical event held in Houston, Texas July 23-25, 2025. Hear how this conference breaks the mold of dry trade shows by providing opportunities to meet some of the drivers of industrial automation technology in person and learn a wide range of automation topics. Not to mention the awesome swag and raffle prizes! Avoid the FOMO. Are you planning to...]]></itunes:summary>
    <description><![CDATA[<p>What is OT SCADA CON?</p><p>On Mastering the Machine, Frank Lamb talks to some of the speakers and attendees of the second annual OT SCADA CON networking technical event held in Houston, Texas July 23-25, 2025. Hear how this conference breaks the mold of dry trade shows by providing opportunities to meet some of the drivers of industrial automation technology in person and learn a wide range of automation topics. Not to mention the awesome swag and raffle prizes!</p><p>Avoid the FOMO. Are you planning to attend next year’s OT SCADA CON?</p><p><b>TAKEAWAYS</b></p><ul><li><b>Conference Speakers and Topics    03:30 – 9:40<br/></b>Who presented at the conference and what did they talk about?</li><li><b>Emily Merritt – Behind the Scenes    10:30 – 15:30<br/></b>How the Automation Ladies organized the conference and others who pitched in.</li><li><b>Highlights from Karaoke   15:40 – 17:15<br/></b>Some of the people who performed at the after event karaoke Thursday night.</li><li><b>Patrick Bunn  15:40 – 18:40<br/></b>Patrick’s take on presenting with little notice.</li><li><b>Ricardo Santos 19:00 – 21:05</b><br/>Ricardo gives his take on the value of attending, networking and learning.</li><li><b>Some Definitions 22:50 – 24:00 </b><br/>What do some of these terms mean?</li><li><b>Nick Murray 30:35 – 32:30 </b><br/>What Nick got out of the conference.</li></ul><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC &amp; The Automation Academy:<a href='https://www.automationllc.com/'> www.automationllc.com</a></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>What is OT SCADA CON?</p><p>On Mastering the Machine, Frank Lamb talks to some of the speakers and attendees of the second annual OT SCADA CON networking technical event held in Houston, Texas July 23-25, 2025. Hear how this conference breaks the mold of dry trade shows by providing opportunities to meet some of the drivers of industrial automation technology in person and learn a wide range of automation topics. Not to mention the awesome swag and raffle prizes!</p><p>Avoid the FOMO. Are you planning to attend next year’s OT SCADA CON?</p><p><b>TAKEAWAYS</b></p><ul><li><b>Conference Speakers and Topics    03:30 – 9:40<br/></b>Who presented at the conference and what did they talk about?</li><li><b>Emily Merritt – Behind the Scenes    10:30 – 15:30<br/></b>How the Automation Ladies organized the conference and others who pitched in.</li><li><b>Highlights from Karaoke   15:40 – 17:15<br/></b>Some of the people who performed at the after event karaoke Thursday night.</li><li><b>Patrick Bunn  15:40 – 18:40<br/></b>Patrick’s take on presenting with little notice.</li><li><b>Ricardo Santos 19:00 – 21:05</b><br/>Ricardo gives his take on the value of attending, networking and learning.</li><li><b>Some Definitions 22:50 – 24:00 </b><br/>What do some of these terms mean?</li><li><b>Nick Murray 30:35 – 32:30 </b><br/>What Nick got out of the conference.</li></ul><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC &amp; The Automation Academy:<a href='https://www.automationllc.com/'> www.automationllc.com</a></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17647119-03-ot-scada-con-2025-conference-recap.mp3" length="33975990" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17647119</guid>
    <pubDate>Tue, 19 Aug 2025 00:00:00 -0500</pubDate>
    <itunes:duration>2827</itunes:duration>
    <itunes:keywords>ot scada con, networking, trade shows</itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>3</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#02: The History of PLCs and the Automation Evolution</itunes:title>
    <title>#02: The History of PLCs and the Automation Evolution</title>
    <itunes:summary><![CDATA[How did programmable logic controllers (PLCs) revolutionize industrial automation, transforming factory floors worldwide?  On Mastering the Machine, Frank Lamb pulls the curtain back on the untold history of PLCs, tracing their origins from a General Motors brainstorm through global expansion, industry shakeups, and the relentless pursuit of reliability. He unpacks the technical prowess, daring design choices, and even the international standards that redefined how we build, connect, and...]]></itunes:summary>
    <description><![CDATA[<p>How did programmable logic controllers (PLCs) revolutionize industrial automation, transforming factory floors worldwide? </p><p>On Mastering the Machine, Frank Lamb pulls the curtain back on the untold history of PLCs, tracing their origins from a General Motors brainstorm through global expansion, industry shakeups, and the relentless pursuit of reliability. He unpacks the technical prowess, daring design choices, and even the international standards that redefined how we build, connect, and optimize factories worldwide. This isn’t just a story of circuits and code; it’s about how engineers, inventors, and visionaries bent the future to their will. </p><p>Are you ready to master the ever-evolving language of the machine—or risk being left behind?</p><p><b>TAKEAWAYS</b></p><ul><li><b>Birth of the PLC: The GM Challenge and Modicon’s Breakthrough    03:19 – 12:24<br/></b>General Motors’ quest for a change-friendly, rugged electronic controller led to a specification that inspired the first Modicon 084 PLC by Bedford Associates—ushering in an era of programmable, easily reconfigurable automation.</li><li><b>Expansion, Rivalry, and Standardization   13:50 – 00:38:46<br/></b>Competition from Allen Bradley, Siemens, Omron, and others led to rapid innovation, while the IEC 61131-3 standard, established in 1994, unified programming practices and set the stage for the modern, interoperable PLC landscape.</li><li><b>Evolution in Hardware and Programming Paradigms   40:22 – 00:53:46<br/></b>PLC platforms shrank in size but grew in power, with controller memory and network capabilities soaring; programming transitioned from mnemonic codes to user-friendly graphical languages and multi-language standards.</li><li><b>The Ongoing Revolution: Openness, Affordability, and the Future   43:46 – 00:53:54<br/></b>With the spread of Codesys-based and PC-driven systems, plus low-cost options like Raspberry Pi and Arduino PLC engines, automation has never been more accessible—or rapidly evolving. The question now is not if, but how PLCs will keep adapting to next-gen industrial needs.</li></ul><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC &amp; The Automation Academy:<a href='https://www.automationllc.com/'> www.automationllc.com</a></p><p><br/><br/></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>How did programmable logic controllers (PLCs) revolutionize industrial automation, transforming factory floors worldwide? </p><p>On Mastering the Machine, Frank Lamb pulls the curtain back on the untold history of PLCs, tracing their origins from a General Motors brainstorm through global expansion, industry shakeups, and the relentless pursuit of reliability. He unpacks the technical prowess, daring design choices, and even the international standards that redefined how we build, connect, and optimize factories worldwide. This isn’t just a story of circuits and code; it’s about how engineers, inventors, and visionaries bent the future to their will. </p><p>Are you ready to master the ever-evolving language of the machine—or risk being left behind?</p><p><b>TAKEAWAYS</b></p><ul><li><b>Birth of the PLC: The GM Challenge and Modicon’s Breakthrough    03:19 – 12:24<br/></b>General Motors’ quest for a change-friendly, rugged electronic controller led to a specification that inspired the first Modicon 084 PLC by Bedford Associates—ushering in an era of programmable, easily reconfigurable automation.</li><li><b>Expansion, Rivalry, and Standardization   13:50 – 00:38:46<br/></b>Competition from Allen Bradley, Siemens, Omron, and others led to rapid innovation, while the IEC 61131-3 standard, established in 1994, unified programming practices and set the stage for the modern, interoperable PLC landscape.</li><li><b>Evolution in Hardware and Programming Paradigms   40:22 – 00:53:46<br/></b>PLC platforms shrank in size but grew in power, with controller memory and network capabilities soaring; programming transitioned from mnemonic codes to user-friendly graphical languages and multi-language standards.</li><li><b>The Ongoing Revolution: Openness, Affordability, and the Future   43:46 – 00:53:54<br/></b>With the spread of Codesys-based and PC-driven systems, plus low-cost options like Raspberry Pi and Arduino PLC engines, automation has never been more accessible—or rapidly evolving. The question now is not if, but how PLCs will keep adapting to next-gen industrial needs.</li></ul><p><b>Links mentioned in this episode</b></p><p>Automation Consulting, LLC &amp; The Automation Academy:<a href='https://www.automationllc.com/'> www.automationllc.com</a></p><p><br/><br/></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17612819-02-the-history-of-plcs-and-the-automation-evolution.mp3" length="39254192" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17612819</guid>
    <pubDate>Tue, 12 Aug 2025 00:00:00 -0500</pubDate>
    <itunes:duration>3267</itunes:duration>
    <itunes:keywords>industrial automation, control systems, PLC programming, automation engineering, programmable logic controllers, machine design, controls engineer, instrumentation, manufacturing technology, automation training, engineering podcast, process control, autom</itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>2</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#01: Mastering Industrial Automation from Novice to Expert  </itunes:title>
    <title>#01: Mastering Industrial Automation from Novice to Expert  </title>
    <itunes:summary><![CDATA[Have you ever wondered how an unconventional start can lead to mastery in industrial automation and control systems? Frank Lamb shares his decades-long journey through the ever-evolving world of PLC programming, machine building, and automation training. From his early days without a high school diploma to becoming a leading expert in hands-on learning and industrial control systems, Frank’s story is packed with real-world insights and pivotal moments that showcase both the challenges and rew...]]></itunes:summary>
    <description><![CDATA[<p>Have you ever wondered how an unconventional start can lead to mastery in industrial automation and control systems?</p><p>Frank Lamb shares his decades-long journey through the ever-evolving world of PLC programming, machine building, and automation training. From his early days without a high school diploma to becoming a leading expert in hands-on learning and industrial control systems, Frank’s story is packed with real-world insights and pivotal moments that showcase both the challenges and rewards of an automation career. </p><p>What if your unconventional journey is the secret to your next innovation?</p><p><b>TAKEAWAYS</b></p><p><b>1. The Power of Hands-On Learning and Mentorship  (09:02 – 13:06)                              </b>Gaining real-world experience and working with mentors was critical in Frank&apos;s transition from novice to expert in industrial controls and automation.     </p><p><b>2. Adapting to Industry Changes and Technology  (18:34 – 24:22)                                    </b>Frank embraced rapid shifts in technology by continuously seeking new learning, whether through manufacturer schools, learning CAD, or experimenting with Raspberry Pis and Arduinos.   <b>  </b></p><p><b>3. Building and Rebuilding—Both Machines and Careers  (24:22 – 26:48)                    </b>From founding his own automation companies to overcoming setbacks like losing his facility to a tornado and pandemic challenges, resilience is an ongoing theme. <b> </b></p><p><b>4. Legacy Through Teaching and Training  (20:32 – 29:42)                                                    </b>Frank’s transition into teaching, building training labs, and creating open resources highlights his commitment to developing the next generation of automation professionals.  </p><p><b>5. Staying Relevant Means Embracing Change  (28:46 – 33:39)                                          </b>Frank continues to adapt—taking on new contracts, self-publishing books, and supporting up-to-date technology training—demonstrating that staying curious is essential for longevity in the field.  </p><p><b>LINKS MENTIONED IN THIS EPISODE</b></p><p>Automation Consulting, LLC &amp; The Automation Academy:                                              <a href='https://www.automationllc.com'>https://www.automationllc.com</a></p><p>Frank Lamb’s Blog – The Automation Primer:                                                                      <a href='https://www.automationprimer.com'>https://www.automationprimer.com </a></p><p><br/><br/></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>Have you ever wondered how an unconventional start can lead to mastery in industrial automation and control systems?</p><p>Frank Lamb shares his decades-long journey through the ever-evolving world of PLC programming, machine building, and automation training. From his early days without a high school diploma to becoming a leading expert in hands-on learning and industrial control systems, Frank’s story is packed with real-world insights and pivotal moments that showcase both the challenges and rewards of an automation career. </p><p>What if your unconventional journey is the secret to your next innovation?</p><p><b>TAKEAWAYS</b></p><p><b>1. The Power of Hands-On Learning and Mentorship  (09:02 – 13:06)                              </b>Gaining real-world experience and working with mentors was critical in Frank&apos;s transition from novice to expert in industrial controls and automation.     </p><p><b>2. Adapting to Industry Changes and Technology  (18:34 – 24:22)                                    </b>Frank embraced rapid shifts in technology by continuously seeking new learning, whether through manufacturer schools, learning CAD, or experimenting with Raspberry Pis and Arduinos.   <b>  </b></p><p><b>3. Building and Rebuilding—Both Machines and Careers  (24:22 – 26:48)                    </b>From founding his own automation companies to overcoming setbacks like losing his facility to a tornado and pandemic challenges, resilience is an ongoing theme. <b> </b></p><p><b>4. Legacy Through Teaching and Training  (20:32 – 29:42)                                                    </b>Frank’s transition into teaching, building training labs, and creating open resources highlights his commitment to developing the next generation of automation professionals.  </p><p><b>5. Staying Relevant Means Embracing Change  (28:46 – 33:39)                                          </b>Frank continues to adapt—taking on new contracts, self-publishing books, and supporting up-to-date technology training—demonstrating that staying curious is essential for longevity in the field.  </p><p><b>LINKS MENTIONED IN THIS EPISODE</b></p><p>Automation Consulting, LLC &amp; The Automation Academy:                                              <a href='https://www.automationllc.com'>https://www.automationllc.com</a></p><p>Frank Lamb’s Blog – The Automation Primer:                                                                      <a href='https://www.automationprimer.com'>https://www.automationprimer.com </a></p><p><br/><br/></p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17612782-01-mastering-industrial-automation-from-novice-to-expert.mp3" length="25385380" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17612782</guid>
    <pubDate>Tue, 05 Aug 2025 00:00:00 -0500</pubDate>
    <itunes:duration>2111</itunes:duration>
    <itunes:keywords>industrial automation, control systems, PLC programming, automation engineering, programmable logic controllers, machine design, controls engineer, instrumentation, manufacturing technology, automation training, engineering podcast, process control, autom</itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>1</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>Welcome to Mastering the Machine: Your Guide to Automation Mastery</itunes:title>
    <title>Welcome to Mastering the Machine: Your Guide to Automation Mastery</title>
    <itunes:summary><![CDATA[Ready to take control of automation’s future? In this short trailer, host Frank Lamb—automation expert and author of PLC Hardware and Programming and Industrial Automation: Hands On—introduces Mastering the Machine, a podcast for engineers, technicians, and automation professionals who want to stay ahead of the curve. Each week, you'll hear engaging conversations, expert insights, and practical strategies to sharpen your skills and navigate the complex world of industrial automation—from PLCs...]]></itunes:summary>
    <description><![CDATA[<p>Ready to take control of automation’s future?</p><p>In this short trailer, host Frank Lamb—automation expert and author of <em>PLC Hardware and Programming</em> and <em>Industrial Automation: Hands On</em>—introduces <em>Mastering the Machine</em>, a podcast for engineers, technicians, and automation professionals who want to stay ahead of the curve.</p><p>Each week, you&apos;ll hear engaging conversations, expert insights, and practical strategies to sharpen your skills and navigate the complex world of industrial automation—from PLCs and instrumentation to machine design and control systems.</p><p>Hit “Follow” and join us as we bridge the skills gap and master the tech of tomorrow—together.</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></description>
    <content:encoded><![CDATA[<p>Ready to take control of automation’s future?</p><p>In this short trailer, host Frank Lamb—automation expert and author of <em>PLC Hardware and Programming</em> and <em>Industrial Automation: Hands On</em>—introduces <em>Mastering the Machine</em>, a podcast for engineers, technicians, and automation professionals who want to stay ahead of the curve.</p><p>Each week, you&apos;ll hear engaging conversations, expert insights, and practical strategies to sharpen your skills and navigate the complex world of industrial automation—from PLCs and instrumentation to machine design and control systems.</p><p>Hit “Follow” and join us as we bridge the skills gap and master the tech of tomorrow—together.</p><p><b>CONNECT WITH FRANK</b></p> <p><b>Website: </b><a href='https://www.automationllc.com'><b>https://www.automationllc.com </b></a><b> </b></p> <p><b>Facebook: </b><a href='https://www.facebook.com/AutomationConsultingLlc/'><b>@AutomationConsultingLlc/</b></a></p> <p><b>LinkedIn: </b><a href='http://inkedin.com/in/franklamb'><b>@company/automation-consulting-llc</b></a></p> <p><b>YouTube: </b><a href='https://www.youtube.com/@automationllc'><b>@automationllc </b></a></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2510873/episodes/17484733-welcome-to-mastering-the-machine-your-guide-to-automation-mastery.mp3" length="910643" type="audio/mpeg" />
    <itunes:author>Frank Lamb, Automation Business Consultant &amp; Trainer</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17484733</guid>
    <pubDate>Thu, 10 Jul 2025 11:00:00 -0500</pubDate>
    <itunes:duration>71</itunes:duration>
    <itunes:keywords>industrial automation, control systems, PLC programming, automation engineering, programmable logic controllers, machine design, controls engineer, instrumentation, manufacturing technology, automation training, engineering podcast, process control, autom</itunes:keywords>
    <itunes:episodeType>trailer</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
</channel>
</rss>
