You might have been wondering why it's been a few weeks since a new episode dropped. Well, I've been keeping a secret... Tune in to hear the update.

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If you're looking for support with motorsports marketing and operations, I'm still taking clients for this fall. If you're an event organizer, racer, or industry company, we can work together to elevate brand recognition, improve operations, and increase revenue. Contact me at HighGearSuccess.com

A few of my favorite motorsports podcasts:

• Moto Adventurer Unscripted
• Féroce 
• The Racer on Demand Show
• Tallboys and Trackmasters
• Motorcycle Men

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Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Lauren Swanson has been around motorcycles since she was a baby before eventually buying her own bike in her twenties. Today, she serves as Marketing Manager, Americas and Global PR Manager for Cardo Systems, where she helps lead regional marketing, product launches, PR efforts and industry partnerships across the motorcycle space.

In this episode, Lauren talks with host Heather Wilson Schiltz about how her riding journey evolved from street bikes to adventure riding, dual sport and single-track. She talks about learning off-road skills on a Harley-Davidson Pan America, finding confidence on smaller dirtbikes, getting involved with Wisconsin Dual Sport Riders and helping make the sport more welcoming for newer riders.

Lauren also reflects on her time at Harley-Davidson, where she worked in experiential marketing and helped introduce new riders, women riders and community groups to motorcycling. She and Heather discuss the importance of rider retention, creating authentic motorcycle marketing, riding communities and why communication systems can be especially valuable.

🎧 What You’ll Hear in This Episode:

• How Lauren’s motorcycle story started with her dad’s Heritage Softail
• What she learned riding the Harley-Davidson Pan America off-road
• Why bike setup and suspension matter, especially for smaller riders
• How Wisconsin Dual Sport Riders is working to welcome newer and younger riders
• The role community plays in keeping people engaged in motorcycling
• Lauren’s path from nonprofit marketing to Harley-Davidson and Cardo Systems
• How Cardo is expanding into integrated helmet communication systems
• Why communication can be so useful in all segments of riding
• How women’s riding communities and industry networking continue to grow

📲 Connect with Lauren Swanson on Instagram or LinkedIn

📲 Follow Cardo Systems on Instagram, Facebook or YouTube

🌐 Learn more at CardoSystems.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Mark Scherrens, Moto Adventurer Unscripted Podcast Co-Host, joins host Heather Wilson Schiltz to talk about the early days on ADV Rider forums, paper maps and building friendships through the DOGS (Dual Sporters of Georgia). 

Mark talks about the evolution of adventure motorcycling, the value of talking to locals and how social media has changed the way riders discover places. He also shares stories from working at a motorcycle dealership where he organized rides and events, co-hosting Moto Adventurer Unscripted and bringing his creative side into the industry through illustration and event shirt design.

🎧 What You’ll Hear in This Episode:

• Why he believes learning in the dirt can make riders better on the street
• The early days of ADV Rider forums 
• A memorable gas station encounter involving the KTM brand, Long Way Around and an unexpected fan
• Mark’s take on how adventure riding has changed over the last 20-plus years
• What dealerships can gain from hosting rides, bike nights and community events
• How Mark became co-host of Moto Adventurer Unscripted with Drew Faulkner
• Why he feels long-form podcasting can create better conversations
• Mark’s freelance illustration work
• What Mark is riding now, including his Norden 901 Expedition and upcoming BMW 1200 GSA

📲 Connect with Mark Scherrens on Instagram

🌐 Listen to Moto Adventurer Unscripted podcast at MotoAdventurer.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Erik Stephens, Director of eCommerce at BWI (parent company of brands like Twisted Throttle, DENALI Electronics and more), shares the evolution of rider-focused lighting products. 

In this episode, host Heather Wilson Schiltz talks with Erik about how real-world rider experiences and customer feedback influence product development, from forward lighting to side visibility and CANbus-controlled accessories. He also breaks down homologation, why some aftermarket lights can be dangerous when improperly designed or installed, and what riders should understand before upgrading their motorcycle lighting.

The conversation also explores the business side of scaling enthusiast brands, including international growth, localized marketing, distribution, fulfillment and the importance of listening directly to customers at events like the BMW MOA National Rally and Touratech Rally.

🎧 What You’ll Hear in This Episode:

• How Twisted Throttle started from a motorcycle accessory group buy
• How DENALI Electronics grew out of a need for better vehicle-specific lighting solutions
• Why rider safety is a major motivator behind DENALI product development
• The difference between seeing better and being seen by other drivers
• Why side and rear visibility are becoming bigger priorities for motorcyclists
• What homologation means and why street-legal lighting standards matter
• How CANbus technology changed motorcycle accessory installation
• Why real-world demonstrations help riders understand lighting performance
• What DENALI learns from customers at motorcycle rallies and events
• The challenges of scaling motorcycle and off-road brands internationally
• How rider needs differ between the U.S., Europe and Australia
• Practical starting points for riders who want to improve motorcycle visibility

📲 Connect with Erik Stephens via email

🌐 Learn more at DENALIelectronics.com

🌐 Learn more at VisionXOffRoad.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Chase Bailey, an independent sales rep in the powersports industry, shares how racing dirtbikes as a kid led him into dealership work, where he learned the value of relationships, product knowledge and connecting with customers. In this episode, host Heather Wilson Schiltz chats with Chase about the role of independent sales reps, how the Powersports Rep Association helps open doors in the industry, and what it takes to represent multiple brands while supporting dealerships in a meaningful way. 

From dealer-direct sales and merchandising advice to social media, customer experience and the realities of working on commission, this conversation gives listeners a behind-the-scenes look at an often unspoken part of the powersports business.

🎧 What You’ll Hear in This Episode:

• Lessons learned from working in dealership parts departments
• What an independent sales rep does and how the role differs from working for one brand
• How the Powersports Rep Association helps individuals break into the professional side of the industry
• Why relationships and communication matter so much in sales
• Tips dealerships can use to better sell parts, accessories and apparel
• Why product knowledge, merchandising and social media can make a big difference
• Chase’s advice for anyone wanting to build a career in powersports

📲 Connect with Chase Bailey on Instagram

🌐 Learn more about the PRA at PowersportsRepAssociation.org

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

David Zelma, SW-MOTECH USA Country Manager, has built a career around motorcycles, marketing and the aftermarket industry. In this episode, host Heather Wilson Schiltz talks with him about his path from the custom Harley side of the industry to the adventure touring market.

David shares how an early piece of advice helped him choose a career tied to something he loved. The conversation also explores dealer education, motorcycle setup, the growth of smaller-displacement bikes, emerging e-bike riders and why hands-on product knowledge still matters in sales, marketing and leadership.

🎧 What You’ll Hear in This Episode:

• How David turned his love of motorcycles into a long career in powersports
• Lessons learned from the Harley, custom and performance aftermarket segments
• Why adventure touring became an exciting next chapter
• How bike fitment can make a major difference
• What sets SW-MOTECH apart in luggage, crash protection and rider accessories
• How dealer education supports both dealerships and riders
• David’s perspective on small-displacement motorcycles, Chinese brands and future riders
• Why technical product knowledge strengthens marketing and storytelling
• The role technology plays in modern motorcycles
• David’s favorite SW-MOTECH product and how he uses it every day

📲 Follow SW-MOTECH on Instagram, Facebook and YouTube

🌐 Learn more at SW-MOTECH.us

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Adventure riding is about more than dirt roads, gravel routes and challenging terrain. It’s about the people you meet along the way. In this episode, host Heather Wilson Schiltz talks with Kane Wagner, owner of Appalachian ADV and host of the Appalachian ADV Community Podcast.

Kane shares the story behind the Fool’s Ride, how it has grown from a small gathering into Appalachian ADV’s flagship event and why he wants his rides to feel more like a reunion than just another motorcycle event. He also talks about building routes, managing permits, creating safety plans, leading clinics and helping riders gain confidence on adventure and dual sport bikes.

From community-building and coaching to calculated risk and the phrase “Have fun, take chances”, this conversation gives a behind-the-scenes look at what it takes to create meaningful riding experiences.

🎧 What You’ll Hear in This Episode:

• How the Fool’s Ride grew from a small early-season event into a 150+ rider gathering
• Why unpredictable spring weather is part of the challenge and appeal
• What riders can expect from Appalachian ADV events, clinics and guided rides
• The behind-the-scenes work involved in scouting routes, permits, insurance and safety planning
• How Kane approaches coaching riders from different backgrounds and skill levels
• Why community is at the center of Appalachian ADV
• The story behind the phrase: “Have fun. Take chances.”
• Where riders can connect with Appalachian ADV and follow upcoming events

📲 Connect with Kane Wagner on Instagram, Facebook and YouTube

🌐 Learn more at AppalachianADV.com

🌐 Listen to the Appalachian ADV Community Podcast

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From watching Supercross on TV to standing on top of the podium at Loretta Lynn’s MX, Carter Gray is already building a serious motocross résumé at just 13 years old. In this episode, host Heather Wilson Schiltz talks with Carter about how he got started in racing, what it felt like to finally win at Loretta’s after years of chasing that goal, and the work that happens behind the scenes to compete at a high level.

They also talk about racing for Team USA in France, learning how to stay calm under pressure and the role his coach and training program have played in his success. Plus, he provides insight into what recovery looks like after a back injury. Carter also shares what he enjoys outside of racing and which pros he looks up to.

🎧 What You’ll Hear in This Episode:

• How Carter got his start in riding and racing
• What it meant to win Loretta Lynn’s (AMA Amateur National Motocross Championship) with his family waiting at the finish line
• His experience racing for Team USA in France and how different that track felt
• Why breathing and staying calm are such a big part of how he races smart
• What fans do not always see about the training and work behind the big moments
• How Driven MX and his support system have helped shape him as a racer
• What recovery looks like after breaking his back and having surgery
• The goals keeping him motivated as he works to get back on the bike
• Why Jett Lawrence and Eli Tomac are two riders he studies closely
• What Carter likes to do when he is not racing, from golf to basketball

📲 Connect with Carter Gray on Instagram and YouTube

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Grant Harlan has built a professional racing career through persistence, adaptability and a deep understanding of what it takes to keep showing up. In this episode, host Heather Wilson Schiltz talks with Grant about his path from amateur racing to Supercross and Pro Motocross, what life looks like as a privateer racer and how he manages the mental and physical demands of competition.

They also talk about bike setup, suspension, recovery from injury, and the behind-the-scenes reality of making a racing program work with limited resources. Grant also shares how his perspective on success has evolved and why seeing Supercross in person gives fans a completely different appreciation for the sport.

🎧 What You’ll Hear in This Episode:

• How Grant went from riding in Hawaii to chasing a professional racing career
• What it’s really like living the privateer lifestyle in Supercross
• Why suspension setup matters so much, especially in Supercross
• How Grant manages confidence swings, bad weekends and long recoveries
• What success looks like for him now compared to earlier in his career
• Why he considers himself an outdoor motocross guy at heart
• What fans may not realize about the work it takes to keep a team going
• A look at what Grant enjoys outside of racing, including time around horses

📲 Connect with Grant Harlan on Instagram

📲 Follow KMR on Instagram

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Larry Lawrence has spent decades documenting the people, moments and milestones that shaped motorcycle racing in the United States. In this episode, host Heather Wilson Schiltz talks with the longtime journalist, historian and RiderFiles.com owner about preserving the sport’s past, the challenges of keeping records accessible, and why so much of racing history is still at risk of being lost. 

They also dig into the evolution of media, the value of physical archives, and Larry’s newly released book: The Immortals of American Motocross.

🎧 What You’ll Hear in This Episode:

• How Larry’s work writing AMA Motorcycle Hall of Fame bios launched his deep dive into motorcycle history
• Why Rider Files started with digitizing Larry's own race photos and grew into a much bigger archive project
• What it takes to identify and organize decades of racing images and why social media has helped fill in missing details
• How race coverage changed from print deadlines and airport film handoffs to today’s nonstop digital cycle
• The difference between feeding the content machine and creating journalism that lasts
• Why Larry believes more motorcycle racing history needs to be preserved before it disappears
• How local and regional racing communities can start documenting their own history
• The challenge of ranking motocross legends for his new book: The Immortals of American Motocross

📲 Follow Rider Files on Facebook and Instagram

🌐 Learn more at RiderFiles.com

🌐 Find The Immortals of American Motocross book

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From early memories of seeing a turquoise and white Harley-Davidson as a child to hosting more than 465 episodes of Motorcycle Men Podcast, Ted Kettler has built a life around motorcycles, storytelling and staying curious. 

In this episode, host Heather Wilson Schiltz talks with Ted about his connection to Harley-Davidson, what he has learned through podcasting and why he decided to write The Road Most Traveled.

They also talk about the challenges of booking podcast guests, what makes an interview work, and why documenting an interstate motorcycle trip felt worth turning into a book.

🎧 What You’ll Hear in This Episode:

• Buying his first bike while serving in Guantanamo Bay
• The story behind working 18 months in exchange for a Harley-Davidson Sportster
• What inspired him to start Motorcycle Men Podcast
• Lessons learned from recording more than 465 podcast episodes
• How his ride from New Jersey to the Florida Keys became The Road Most Traveled

📲 Follow Ted Kettler on YouTube and Facebook

🌐 Learn more at Motorcycle Men Podcast: motomenpc.com

🌐 Find The Road Most Traveled on Amazon and Audible

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Instead of host Heather Wilson Schiltz interviewing a guest on Momentum: A Motorsports Podcast, she joins The Visible CEO Crissy Conner on The Visibility Impact Show for a conversation centered on motorsports event organizers. 

They dig into why great events still struggle, where marketing and operations often fall apart, and what organizers can do to build more sustainable, memorable events. From branding and budgeting to surveys, staffing, photography and implementation, this episode gives event organizers a practical look at how stronger systems and better visibility can support long-term success.

🎧 What You’ll Hear in This Episode:

• The common issues Heather sees when motorsports events are struggling to survive
• How outdated pricing and lack of budgeting can hurt event sustainability
• What poor branding looks like and why memorable event identity matters
• Heather’s four-step process for evaluating, planning, implementing and assessing an event
• Why post-event surveys are a most valuable tool that organizers can use
• How testimonials and participant feedback can strengthen future marketing
• Why trust matters when event organizers are deciding whether to invest in outside help
• The difference between strategy and implementation and why both matter
• Why marketing and operations work best as part of a full ecosystem, not in isolation

📲 Follow High Gear Success on YouTube, Instagram and Facebook

🌐 Learn more at HighGearSuccess.com

🌐 Sign up for Fuel for Thought virtual meetups for event organizers

📲 Follow Crissy Conner, Visible CEO, on YouTube, Instagram and Facebook

🌐 Listen to Crissy’s podcast: The Visibility Impact Show

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Backcountry Discovery Routes has become one of the most recognizable names in adventure riding, but behind every route is years of planning, volunteer efforts and a bigger mission tied to access, education and community. 

In this episode, host Heather Wilson Schiltz talks with Inna Thorn, Executive Director and VP of the Backcountry Discovery Routes Board, and Tim James, Board President and Creative Director, about how BDR grew from one route into a nationwide network of backcountry motorcycle adventures. They also share how routes are developed, how the films and dealer screenings help grow the sport and why protecting public lands is a critical part of the organization’s future.

🎧 What You’ll Hear in This Episode:

• How Backcountry Discovery Routes got started in 2010 
• The difference between a traditional cross-state BDR and a shorter BDR-X loop
• What goes into route development, from early map research to final filming expeditions
• How riders can download GPS tracks, use maps and tap into route-specific resources
• Why BDR routes are making a real economic impact in small rural communities
• How documentary films, dealer screenings and live broadcasts have helped grow awareness and community
• The challenges tied to public land access and why advocacy partnerships matter
• What new BDR routes and projects riders can look forward to next

📲 Follow Backcountry Discovery Routes on YouTube, Instagram and Facebook

🌐 Learn more at RideBDR.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

When Kristen Almer lost her 11-year-old nephew Logan in a tragic ATV accident, her family’s life changed forever. She then turned unimaginable grief into a mission to help prevent similar tragedies for other families. In this episode, host Heather Wilson Schiltz talks with Kristen about how that devastating loss led to years of research, difficult questions, and eventually the creation of the RideSafe Foundation.

This conversation goes far beyond statistics. Kristen explains the common patterns she has uncovered in youth ATV and UTV tragedies, why so many families don’t recognize the risks until it’s too late, and how RideSafe is working to reach kids directly through schools and community partnerships. From industry blind spots to practical ways communities can help, this episode offers an honest look at a problem that affects far more families than many realize.

🎧 What You’ll Hear in This Episode:

• The story of Logan and the tragedy that changed Kristen’s life
• What Kristen uncovered after years of researching youth ATV and UTV incidents
• Why many families using these vehicles recreationally don’t see themselves in traditional powersports safety messaging
• The common mistakes and overlooked factors that show up again and again in youth tragedies
• How RideSafe Foundation works with schools and communities to create hands-on educational events
• Why racers, athletes, and the broader powersports industry may be part of the solution
• How parents, schools, companies, and local communities can support the mission

📲 Connect with Kristen Almer and the RideSafe Foundation on LinkedIn

🌐 Learn more at RideSafeFoundation.org

🌐 Follow the RideSafe Foundation on YouTube, Instagram and Facebook

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Trevor Schoonover and James Wright have lived the kind of stories that make dual sport riding (and podcasting) so addictive. In this episode, host Heather Wilson Schiltz sits down with the co-hosts of Tallboys & Trackmasters and members of Fairmont Dual Sport Riders (FDSR) to talk about how their club grew from a loose Facebook group into one of the most engaged dual sport riding communities in West Virginia.

They also dive into Adventure Travel Day at the West Virginia State Capitol, why tourism matters to West Virginia’s economy, and what it meant to record their 100th episode live onsite. 

Plus, hear how the 304 Detour event evolved and some trail etiquette that keeps group rides fun, safe and welcoming.

🎧 What You’ll Hear in This Episode:

• How Adventure Travel Day / Motorsports Day showcases the impact of motorsports tourism at the WV State Capitol
• Their favorite Tallboys & Trackmasters Podcast interviews
• How both guys got into riding and how FDSR friendships changed their lives
• The origin story of Fairmont Dual Sport Riders and how the club became a major force in WV dual sport riding
• Inside the club’s signature event: the 304 Detour 
• Route planning and trail layout lessons: why you can’t please everyone and how events improve over time
• Trail etiquette that matters
• “Leave it better than you found it” — why FDSR prioritizes cleanup and partners with Tread Lightly!
• Trevor’s moto-camping must-haves and why pepperoni rolls are the ultimate WV trail food

📲 Connect with James Wright on Instagram

🌐 Follow Tallboys and Trackmasters Podcast on YouTube, Instagram and Facebook

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From GNCC mudders to Arenacross under the lights, Zac Herrin has built a career giving motorsports athletes a voice — and he’s doing it across some of the biggest stages in off-road and stadium racing. 

In this episode, host Heather Wilson Schiltz chats with Zac about how he unexpectedly had a microphone put in his hand, what it’s like calling GNCC with 45-minute lap gaps versus 20-second Arenacross laps, and how announcers balance storytelling, professionalism and real emotion when races don’t go to plan. They also dig into podium interviews as a skill riders should practice just like starts and corners.

🎧 What You’ll Hear in This Episode:

• The moment that launched Zac’s announcing career
• Why GNCC families endure tight turnarounds and brutal conditions
• The key differences between calling GNCC and Arenacross
• Why riders should practice interviews like they practice racing and how that ties directly to value for sponsors
• The behind-the-scenes reality of live production: what’s in the headset, what’s on the screen, and what’s not
• How announcers can influence perception and why personality matters
• How Zac protects his voice and energy across long race weekends and a heavy travel schedule

📲 Connect with Zac Herrin on Instagram

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

This episode offers up a change of pace from traditional episodes of Momentum: A Motorsports podcast. 

Motorcycle podcasts collide for a laid-back, laugh-heavy round of "Motorcycle Jeopardy." Hear questions ranging from MSRP to roadside oddities, Airbnb stays, and U.S. highway trivia. Test your own knowledge as you listen or watch, or simply enjoy the show.

Host Heather Wilson Schiltz (Momentum: A Motorsports Podcast) is joined by Drew Faulkner and Mark Scherrens (Moto Adventurer Unscripted), Ted Kettler (Motorcycle Men Podcast + Ride With Ted), and Trevor Schoonover + James Wright (Tallboys and Trackmasters) for a friendly “Hollywood Squares” style showdown.

🎧 What You’ll Hear in This Episode:

• Quick intros, each host’s favorite bike, and a few hilarious fun facts
• Ted’s game rules
• MSRP guesses that expose who shops bikes “for fun”
• Learn OEM colorways and paint names: It’s not red. It’s Candy Ardent Red.
• Roadside attractions you may want to add to your next route
• Coast-to-coast interstate knowledge
• Post-game banter and ideas for future categories (tires, beer and event marketing)

📲 Connect with Moto Adventurer Unscripted on Instagram, Facebook, YouTube and website.

📲 Connect with Motorcycle Men Podcast on Instagram, Facebook, YouTube and website.

📲 Connect with Tallboys and Trackmasters on Facebook, YouTube and website.

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Preston Campbell grew up in the back of a box van traveling to races with his dad, Johnny Campbell. Today, he’s built a racing career of his own -- contesting in National Hare and Hound races for JCR Honda and international rally competitions for Honda HRC. In this episode, host Heather Wilson Schiltz sits down with Preston to talk about his progression from NHHA to finishing runner-up in the Rally2 class at the legendary Dakar Rally.

Preston shares what it’s really like to race nearly 5,000 miles over two weeks in Saudi Arabia, what road book navigation is like, and why slowing down to regroup was his strategy when mistakes happened. From 4 a.m. starts and 12-hour days on the bike to sleeping in desert bivouacs to riding at average speeds of 60+ mph, this conversation gives an honest look at what Dakar demands physically and mentally.

🎧 What You’ll Hear in This Episode:

• How National Hare and Hound racing prepared him for high-speed rally competition
• What Dakar actually looks like — 13 stages, almost 5,000 miles, one rest day and nonstop navigation
• How road book navigation works and why it feels like “texting and driving” at race pace
• The physical and mental grind of 12-hour days
• Managing mistakes without turning one error into two
• What marathon bivouacs are like (including sleeping in motorhomes or even tents in the dunes)
• The behind-the-scenes support system of the Monster Energy Honda HRC team
• How he decompressed after returning home — and what’s next in rally racing

📲 Connect with Preston Campbell on Instagram

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Amanda Van Den Elzen didn’t enter motorsports through racing herself. She got pulled in when her husband decided to trade drifting and rally racing for short course off-road. Since then, they’ve built VDE Racing from the ground up, learned sponsorship through trial and error, and developed a “partner-first” mindset that’s helped fund their program beyond race results.

In this episode, host Heather Wilson Schiltz chats with Amanda about what a brand really is (hint: it’s not just your logo), why “winning” isn’t the main value you bring to partners, and how racers can stand out from others in the lineup through story, consistency, and real data. 

Amanda also shares how Racer On Demand’s print-on-demand merch model helps racers generate income without the headache of inventory. Plus, they share a simple homework assignment that racers can use this week to start clarifying their brand.

🎧 What You’ll Hear in This Episode:

• The moment VDE Racing had to shift from a “sportsman mindset” to a pro partnership strategy
• What a brand actually is
• Why partners don’t always care if you win... and what they do care about instead
• The “bigger pie” analogy: how racers, series and tracks can grow motorsports funding together
• The value of the fan demographic data that VDE Racing collected
• Racer On Demand’s merch program: print-on-demand storefronts + monthly payouts with no inventory
• What keeps partners coming back year after year: meaningful relationships, not transactions
• One small step racers can take this week to define and show up with a stronger brand

📲 Connect with Amanda Van Den Elzen on LinkedIn

📲 Connect with VDE Racing on Instagram or Facebook

📲 Connect with Racer on Demand on Instagram or Facebook

🌐 Get more info about Racer on Demand: RacerOnDemand.us

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Big dreams don’t start under bright lights. They start in the paddock, surrounded by family, mentors, and opportunity. And behind every rising racer is a grassroots program building skills, confidence and community long before the spotlight.

In this episode, host Heather Wilson Schiltz chats with Mike Correa, founder and operator of South Florida MiniGP (SFLminiGP), a youth road racing series that’s now heading into its 11th season. Mike shares how the organization grew from a simple goal — getting his son into the sport — into one of the largest mini organizations in the United States, with dozens of alumni racing in MotoAmerica and competing overseas.

They also talk about how SFLminiGP removes barriers for new families with rental bikes and gear, what the paddock culture looks like on a typical weekend, and why insurance is the toughest challenge event organizers face in today’s motorsports world.

🎧 What You’ll Hear in This Episode:

• How Mike launched SFLminiGP in 2015
• How rentals and gear make it easier for families to try road racing
• What makes SFLminiGP’s paddock feel like a big family
• How teen coaches help younger riders learn in a way that actually clicks
• The 2026 season structure
• The basics of the bike progression for kids
• What it took to earn FIM MotoMini Cup approval
• Why Florida venue options have shrunk post-COVID and how insurance impacts where they can race
• Mike’s advice for new families
• What’s next: growing the nonprofit MiniSBK USA to support riders financially

📲 Connect with SFLminiGP on Instagram or Facebook

🌐 Get more info about the series: sflminigp.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Motorcycle coaching is about so much more than speed. It’s about safety, confidence, mentorship, and keeping riders in the sport for life. In this episode, host Heather Wilson Schiltz sits down with Lindsey Scheltema, Executive Director of the United States Motorcycle Coaching Association (USMCA), to talk about how her career has come “full circle” from racing and live event operations to leading a national organization focused on professional standards for coaching motorcyclists.

Lindsey shares how USMCA was born out of a surprising gap discovered during an effort to bring back high school motocross, what the certification process includes, and why coaching is becoming a key part of sustaining motorcycling across disciplines -- from motocross to adventure riding to track days. 

They also discuss what truly makes a coach impactful and how USMCA’s next chapter is expanding through coach calls, an in-person summit, and its acquisition by the Motorcycle Industry Council (MIC).

🎧 What You’ll Hear in This Episode:

• Why AIMExpo was a networking goldmine—and how relationships drive business in motorsports
• Lindsey’s “full circle” journey from racer to Arenacross/Supercross operations to connector and leader at USMCA
• The surprising moment that sparked USMCA’s creation
• What USMCA certification includes: background screening, CPR/first aid, concussion/heat/cardiac training, reference checks, and more
• How coaching supports lifelong riding across multiple disciplines and at every experience level
• The role of follow-up and mentorship in building rider confidence and long-term success
• Online coaching growth: why it helps, and why it can’t fully replace in-person instruction
• The biggest misconception Lindsey wants to clear up: great rider ≠ great coach
• What’s next for USMCA: coach calls, an in-person Coach Summit, and expanded opportunities through MIC

🌐 Get info about USMCA and becoming a coach: USMCA.org

🌐 Find a coach: MotorcycleCoaching.org

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From pyro booms you can feel in the stands to the cinematic opening ceremonies that set the tone for the night, Kat Voiles is part of the team responsible for turning Monster Energy SMX World Championship race weekends into a full-scale live experience. 

In this episode, host Heather Wilson Schiltz chats with Kat about her eight-season journey with Feld Entertainment -- from coordinating interviews in media operations to overseeing what fans watch and hear inside the stadium. Kat shares what goes into pre-season content capture, how storylines evolve week to week, why the touring schedule demands constant adaptability, and what it’s like calling the show in her headset.

🎧 What You’ll Hear in This Episode:

• What a Senior Live Event Manager oversees on race weekend
• How pre-season media sessions capture hours of athlete content that fuels storytelling across all 31 SMX rounds
• The behind-the-scenes work that brings opening ceremonies to life, including video, timing and pyro
• Touring series realities: how planning for upcoming rounds happens while you’re still executing the current one
• How stadium tech changes from venue to venue
• Weather contingency planning: building Plan B, C, and D and making real-time calls when conditions aren’t safe
• Why Kat thrives in show control, what “a good day” sounds like in her headset, and how she’s learned to roll with chaos

🌐 Learn more & get event tickets: SuperMotocross.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

At just 18 years old, Kade Johnson has already built a résumé that most racers only dream of. With more than 70 career championships, an AMA Supercross SMX Next win and his first Pro Motocross start under his belt, Kade joins host Heather Wilson Schiltz to share the mindset, sacrifices and support system that have shaped his journey so far.

Kade reflects on his family’s decision to move across the country to support his motocross goals and what it’s really like stepping into the spotlight of SMX Next. He opens up about racing under the lights, adjusting to a last-minute bike switch, training at the Dog Pound alongside top professionals, and why “Keep On Keeping On” has become both his life philosophy and personal brand.

🎧 What You’ll Hear in This Episode:

• What makes SMX Next different from amateur racing — and why it’s such a valuable stepping stone
• Kade's first Pro Motocross start and what surprised him most
• Training at the Dog Pound and the culture that sets it apart
• Making the switch from a Yamaha to joining Kawasaki Team Green
• The technical skills he’s focused on to reach the next level
• The story behind “KOKO – Keep On Keeping On” and how it became his personal brand
• Why giving back and staying humble matters as his platform grows

📲 Connect with Kade Johnson on Instagram

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Hey Momentum listeners!

Momentum: A Motorsports Podcast will not be releasing new episodes on Christmas or New Year's Day. However, I have been busy pre-recording content for Jan. 

I wish you happy holidays and a fantastic start to 2026! 

The next new episode will drop on Jan 8. Until next time -- keep the momentum rolling!

-Heather Wilson Schiltz

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Larry Mills and his family have spent more than three decades building DP Brakes into a performance-driven, rider-first brand. Host Heather Wilson Schiltz sits down with Larry to explore the family history behind DP Brakes, the aviation roots that shaped its technology, and why being present at the track still matters in today’s digital world.

Larry shares what actually goes into producing a high-quality brake pad, why sintered metal technology remains the gold standard, and how DP Brakes balances performance, durability and rider feel across motorcycles, ATVs, and UTVs. 

The conversation also dives into sponsorship from a brand perspective, long-standing racer relationships, and what Larry looks for when deciding who to support. It’s an honest, technical, and relationship-driven look at how one company has earned decades of trust in motorsports.

🎧 What You’ll Hear in This Episode:

• How Larry’s father’s work with Dunlop Tires led to the founding of DP Brakes in North America
• The aviation roots behind DP’s sintered metal brake pad technology
• What actually goes into designing and manufacturing a brake pad
• Why ceramic backing plates matter for heat management and brake feel
• How DP Brakes balances performance, longevity and real-world conditions
• Why Larry prioritizes being at races
• How racer feedback directly influences R&D and product improvement
• What brands really look for when sponsoring racers
• Why loyalty and long-term relationships still matter in motorsports
• Where DP Brakes is focusing its growth heading into 2026

📲 Connect with Larry Mills on Instagram

🌐 Learn more about DP Brakes:

• Website: https://www.dp-brakes.com
• Instagram
• Facebook

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

This episode with Adam McGill gets real. Host Heather Wilson Schiltz sits down with one of ATV racing’s most recognizable personalities to talk about how he built his 20-plus-year professional career from faxing resumes to landing lifetime contracts with sponsors and why fan relationships and youth riders matter so much to him.

Adam opens up about his most meaningful win with his dad by his side, the heart behind Vintage for Vets and his military support, and what he has up his sleeve for the 2026 GNCC season.

🎧 What You’ll Hear in This Episode:

• Adam’s perspective on building decades-long brand relationships with sponsors
• How his fan-first mindset and youth outreach have kept him in the sport longer than performance alone
• The emotional backstory of one his favorite trophies: a custom guitar gifted by families
• The origins of the McGill Mafia and what “family” really means under the tent
• How his mom accidentally inspired the “Gator” nickname and why it fits his racing style and personality
• Why supporting veterans through events like Vintage for Vets has become a core part of his purpose
• The powerful story behind his most meaningful win with his dad
• A HUGE announcement that you'll have to tune in for

📲 Connect with Adam McGill on Instagram, Facebook and YouTube

🌐 Shop apparel and accessories at ShopMcGill521.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Mark Long, host and producer of Driven to Ride Podcast and Director of Media Operations for Flint Rock, shares how a childhood spent in an automotive household, a career in radio, and a lifelong love of motorcycles all converged into his current work creating rider-focused stories. 

Host Heather Wilson Schiltz sits down with Mark to talk about his transition from being on-air talent to behind-the-scenes production, then eventually stepping back into the spotlight on his own terms. They also discuss the motorcycle memories and trips that have shaped who he is.

🎧 What You’ll Hear in This Episode:

• Why daily on-air radio life wasn’t the right long-term fit and how Mark found his sweet spot in production and storytelling
• The moment he decided to create Driven to Ride Podcast and build something that blended his creative skills with his passion for motorcycles
• How years as a production director taught him to interview people
• The family roots of his riding story, from a Sears minibike and a Honda Elite 80 scooter to dirtbike days with friends
• Lessons learned from demo rides on powerful sportbikes and a trial-by-fire experience on big Harley touring bikes
• Two trips that stand out as especially meaningful: a Wisconsin ride with his dad and a Yellowstone adventure out of Boise
• What life looks like when he’s not riding or recording

📲 Connect with Mark Long on Instagram

🌐 Learn more about Driven to Ride Podcast:

• Website: DrivenToRidePodcast.com
• Instagram
• Facebook
• YouTube

🎧 Listen to the episode of Driven to Ride Podcast where Heather was a guest 

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From rebuilding vintage Hondas with high-schoolers to teaching adults how to wrench with confidence, Steve Knoble has turned mechanical know-how into a mission. In this episode, Heather Wilson Schiltz sits down with the creator behind Knoble Moto to talk about his journey from millwright and NASA fabricator to YouTube educator, hands-on instructor, and advocate for bringing shop class back to schools through MotoGo Cleveland.

Steve shares how his early days of trial-and-error when wrenching on bikes led to a passion for creating accessible repair tutorials, teaching problem solving through failure, and building community at places like Skidmark Garage. They also dig into V-twin projects, tool preferences, the realities of filming useful how-to content, and what’s next for the Knoble Moto brand.

🎧 What You’ll Hear in This Episode:

• How Steve went from industrial machine repair to building a motorcycle education brand
• The mission behind MotoGo Cleveland and why shop class changes how kids learn
• What inspired the Knoble Moto YouTube channel — and the biggest challenges with filming
• Why simple maintenance tutorials often outperform complex builds online
• How in-person classes boost confidence for new DIY riders
• The most common repair mistakes riders make
• Steve’s go-to tools, favorite project bikes and why torque wrenches matter
• What makes community garages like Skidmark so valuable
• Dream projects, current bikes, and future plans for Knoble Moto
• How he’s expanding into technical writing and install-video production

📲 Connect with Steve Knoble on YouTube, Instagram and Facebook

🌐 Learn more at https://knoblemoto.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Fred Bramblett has built one of the most consistent, rider-focused series of street and adventure getaways in the U.S. In this episode, host Heather Wilson Schiltz sits down with Fred to break down how Rides4Fun came to life, how he chooses venues, and why consistency is the foundation of every event he organizes.

Fred shares how he structures routes for both street and ADV riders, the amenities he looks for when selecting properties, and what it really takes to create a “Driveway-to-Driveway” experience for guests through his partnership with REVER. He also reflects on his decades-long career as an agent for top athletes like Scott Summers, Chad Reed, Grant Langston, and Ben Bostrom and more. 

They also talk about the incredible destinations included in the newly released 2026 schedule of Weekend Getaways, sponsored by BMW MOA, that boasts eight events.

🎧 What You’ll Hear in This Episode:

• The inspiration behind Rides4Fun
• Why consistency is at the heart of every Rides4Fun event
• Street vs. adventure routes (and how Fred ensures ADV rides stay big-bike friendly)
• How he chooses event destinations and what amenities matter most
• The mission behind Backroads of Appalachia and why Rides4Fun partners with them
• What makes the “Driveway-to-Driveway” REVER experience so valuable
• How routes are scouted — including Fred’s “friends rides” strategy
• AMA Gypsy Tours, BMW MOA Getaways (and why these partnerships matter)
• 2026 event highlights across six states (including Peaks of Otter on the Blue Ridge Parkway)
• Fred’s most memorable rides: Alaska, Copper Canyon and Appalachian favorites
• His career journey from mechanic to agent to event organizer
• What makes Rides4Fun special for riders (and even their non-riding partners)

📲 Connect with Rides4Fun on Instagram and Facebook

🌐 Learn more at Rides4FunSeries.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

As the first-ever American -- male or female -- to win an FIM Enduro World Championship, Rachel Gutish knows what it means to grind for a goal. In this episode, host Heather Wilson Schiltz talks with Rachel about racing across Europe on a shoestring budget to juggling multiple championships on both sides of the Atlantic. 

Rachel shares the highs and lows of a season defined by grit, travel and a few lucky breaks. She opens up about landing her factory ride with Rieju, how it felt to finally clinch a National Enduro title after more than a decade in the series, and what motivates her to keep pushing the limits of what’s possible in off-road racing. They also dive into her long career in the sport, including her 10 appearances at the International Six Days Enduro and her X Games experiences. Plus, they touch on what she’s doing to keep women’s EnduroCross alive in the U.S.

🎧 What You’ll Hear in This Episode:

• How Rachel captured the 2025 AMA National Enduro Women’s Elite Championship
• What it took to win the FIM Enduro World Championship and travel the globe on a tight schedule
• The challenges of racing multiple series across continents and managing fatigue
• Her decade-long journey with the U.S. Women’s ISDE Trophy Team and how the program evolved
• Why she loves the challenge of EnduroCross and hard enduro 
• The story behind her surprise factory deal with Rieju and how it saved her professional racing career
• Honest talk about the opportunities women need in motorsports and what's changed throughout the years (and still needs to change)

📲 Connect with Rachel Gutish on Instagram and Facebook

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

For nearly a decade, Mikey Waynes has been the comedic voice that fans associate with the energy, excitement, and heart of GNCC Racing. His quick wit and genuine passion for storytelling have made him one of the most recognizable voices not only in GNCC, but also in Pro Motocross, Loretta Lynn’s, Mini O’s, and beyond.

But behind the humor and race-day energy is a story of transformation. Mikey’s journey didn’t begin on a bike -- it started on a comedy stage. What began as a passion for stand-up evolved into an unexpected career behind the mic, where his love for people and storytelling found a new home at the track. Over time, that role became much more than announcing -- it became an outlet.

In this heartfelt conversation, host Heather Wilson Schiltz sits down with Mikey to talk about his path from local off-road events to national broadcasts, how racing gave him purpose during some of life’s most challenging moments, and what it means to step back from GNCC announcing after nine incredible years.

🎧 What You’ll Hear in This Episode:

• How a stand-up comedy background prepared Mikey for live race announcing
• The hilarious story of how his wife (a 30-second card girl) led him into motorsports
• What it’s like to call a GNCC race when you can’t actually see the action
• Behind-the-scenes chaos of a typical race weekend and how announcers stay on cue
• Funny “hot mic” mishaps and the nerves that come with live broadcasting
• Emotional race moments — from Walker Fowler’s comeback to Kailub Russell’s 2025 John Penton win
• How racing gave Mikey purpose through a challenging time in his life
• The importance of mental health and community within the racing world
• Why now was the right time to step back from GNCC and what comes next for him

📲 Connect with Mikey Waynes

Instagram: @mikeywaynes

Facebook: Mikey Waynes

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From college football player to professional sportbike freestyle rider, Ian Gaines has built a career that blends athletic discipline, creativity and showmanship. In this episode, host Heather Wilson Schiltz talks with Ian about how a chance encounter in a Nashville parking lot changed the course of his life and how he’s stayed at the top of his game for nearly two decades.

They dive into everything from bike setup and training routines to performing through injury, building sponsor relationships, and balancing family life with a demanding travel schedule. Ian also shares what drives him to keep learning, performing, and inspiring the next generation of riders.

🎧 What You’ll Hear in This Episode:

• How Ian transitioned from football to freestyle riding and what hooked him instantly
• His intense daily routine balancing fitness, training and fatherhood
• Why setup and precision are everything for professional stunt riders
• The mental toughness behind performing live shows (even with broken legs)
• His philosophy on sponsorships, professionalism and brand partnerships
• How his family supports and shares his passion for motorcycles
• The story behind the Gaines family YouTube channel, The Gainesters
• What’s next for Ian as he evolves from full-time rider to mentor and media creator

📲 Connect with Ian Gaines on Instagram and YouTube

🌐 Learn more at IanGaines.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

What’s it like to juggle school, siblings and a stacked race schedule at just 11 years old? In this episode, host Heather Wilson Schiltz chats with rising star Cole Peterman and his mom, Kristen, about life behind the scenes of youth roadracing. Cole races in the South Florida MiniGP and WERA series and already has multiple wins and championships under his belt.

From managing race-day nerves to wild battles on the track with friends, Cole shares what he’s learned on (and off) the track. 

Kristen gives a candid look at what it takes to support a young racer, including the chaos of her and her husband, Nick, hauling four kids, a dog, and a trailer full of motorcycles around the Southeast. If you’ve ever wondered how kids get started in roadracing, or what it’s like to be a motorsports parent with no racing background, this episode delivers.

🎧 What You’ll Hear in This Episode:

• Cole’s first race experience
• How he stays calm during a packed race day
• Friends, rivalries and crashes
• Cole's favorite track to compete at
• His mom’s perspective on managing family and a busy racing schedule
• Advice for parents who want to get their kids into racing
• Cole’s goals for the rest of the season and beyond
• A science fair project focused on tire pressure and temperature

📲 Connect with Cole Peterman on Instagram: @PetermanRacing

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Keith Willcome, Manager of Product Strategy and Business Development at Bridgestone Motorcycle, joins host Heather Wilson Schiltz to break down tire development, technology and performance. From his early days as a field engineer to overseeing product strategy across North America, Keith shares how rider feedback, testing, and racing all shape the rubber that keeps us rolling.

Whether you’re riding motocross, trails or street, this episode will help you better understand tire construction, pressure tips, and what truly sets a high-performance tire apart. Plus, Keith gives a peek at his personal dirtbike collection and why he still loves riding old-school bikes like his ’88 KTM.

🎧 What You’ll Hear in This Episode:

• How rider input shapes tire design and development at Bridgestone
• Understanding tire compound, carcass construction and tread pattern
• Tips for changing tires: how proper lubrication of the bead and the rim will make your life so much easier
• Bridgestone’s testing: Ulitmat Eye technology and Formula 1/MotoGP heritage
• How pro racing tech trickles down into tires for everyday riders
• Keith’s mechanical engineering background and career longevity at Bridgestone Motorcycle
• Proper tire storage tips for winter or long-term downtime
• Keith’s favorite dirtbikes and why he’s eyeing an AHRMA race

📲 Connect with Keith Willcome on Instagram

🌐 Learn more about Bridgestone:

• Website: BridgestoneMotorcycleTires.com
• Instagram
• Facebook
• YouTube

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

After a 22-year of professional career in ATV motocross, Chad Wienen officially closed out his racing career in 2025 with eight AMA Pro ATV Motocross National Championships, 67 career wins, and six appearances representing Team USA at the FIM Quadcross of Nations.

In this episode, host Heather Wilson Schiltz talks with Chad about what it took to stay competitive for more than two decades, his mindset through injuries and pressure, and the unique experience of racing for the U.S. team on foreign soil. 

Chad also shares insights on sponsorship relationships, the evolution of ATV technology, and what comes next as he transitions from full-time racer to mentor and coach, plus more time as a family man.

🎧 What You’ll Hear in This Episode:

• How it felt to officially say goodbye to professional racing
• The discipline, motivation, and mental toughness required to stay at a championship level
• How ATV technology and track design have evolved since his rookie days
• Building his Wienen Motorsports program through the years
• The bike setup challenges the U.S. team faced in the Netherlands at Quadcross of Nations
• His approach to sponsorship and keeping partners year after year
• Advice for up-and-coming racers on professionalism and communication
• What he hopes his legacy will be for the next generation of ATV racers
• How he plans to stay connected to the sport through coaching and mentoring
• The father-son projects and downtime he’s most looking forward to next

📲 Connect with Chad Wienen on Instagram or Facebook

🌐 Learn more at WienenMotorsports.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From racing a ’32 Ford Roadster in Australia to operating one of the most legendary events in motorcycling, Delvene Reber has spent over two decades shaping the Bonneville Motorcycle Speed Trials. In this episode, host Heather Wilson Schiltz sits down with Delvene to talk about what it takes to run the AMA Land Speed Grand Championship, also known as Bonneville Motorcycle Speed Trials, on the ever-changing Utah salt flats.

You’ll hear how her background in education and event planning prepared her for the unique challenges of promoting a world-record-eligible event, the evolution of salt conditions over time, and why Bonneville is still one of the last truly open-access motorcycle competitions around.

🎧 What You’ll Hear in This Episode:

• How Delvene went from a hot rod–loving family in Australia to organizing land speed racing on the salt in America
• The intense planning and logistics behind building a racecourse in the middle of nowhere
• How record-setting runs are timed and what it takes to get an AMA or FIM-certified record
• Why Delvene calls Bonneville “the slowest fastest racing in the world”
• The thrill of witnessing the astonishing speeds that racers are clocking
• A culture that fosters camaraderie -- even between rivals
• Fitting racers inside streamliners that are only 22 inches wide
• How the salt itself has become one of the biggest opponents to record‑breaking speeds -- insight into conditions through the decades
• Why Bonneville’s pit area is one of the most welcoming and accessible in motorsports
• Ways to get involved as a spectator, volunteer or land speed racer

📲 Connect with Bonneville Motorcycle Speed Trials:

•  BonnevilleMST.com
•  Bonneville Motorcycle Speed Trials on Facebook
• FIM Land Speed Records: fim-moto.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From grassroots motorcycle rides to nationwide corporate partnerships, Ride for Kids has been making a charitable impact for over 40 years. In this episode, host Heather Wilson Schiltz sits down with Alissa Karas, Director of Peer-to-Peer Fundraising at the Pediatric Brain Tumor Foundation (PBTF), to explore how the powersports community has raised more than $70 million to fight the deadliest form of childhood cancer: brain cancer.

They discuss the legacy of Ride for Kids, why adding a charitable component to motorsports events is a win-win for organizers and the community, and practical tips for anyone looking to get started in fundraising, whether you’re an individual rider, a local club, or a major brand.

🎧 What You’ll Hear in This Episode:

• How the Pediatric Brain Tumor Foundation started in the motorcycle industry and grew into a national nonprofit
• The 41-year legacy of Ride for Kids and the $70 million riders have raised for research and family support
• Honda, Comoto, Progressive, and other powersports leaders setting the standard for corporate giving
• Creative, family-friendly ways that Ride for Kids engages families they support at races and community events
• Best practices for integrating charity into your motorsports event and why it matters for PR
• Easy fundraising tools, software and ideas to help riders and organizers get started
• Why storytelling and personal connection are key to successful fundraising
• How to evaluate charities with resources like Charity Navigator before donating
• The vision for Ride for Kids and the role of the next generation of riders in continuing the mission

📲 Connect with Alissa Karas and PBTF

• Pediatric Brain Tumor Foundation: curethekids.org
• Ride for Kids: rideforkids.org
• Facebook: https://www.facebook.com/rideforkids
• Instagram: @RideforKids

✅ Want More Resources?

Check out High Gear Success' Fuel For Thought training for motorsports event organizers on Generating Positive PR

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

What started as a small Etsy shop making custom moto tees has transformed into a standout lifestyle brand in the motorsports world. In this episode, host Heather Wilson Schiltz sits down with Kelsey McNeil, owner and founder of Strictly Wild, to talk about what it takes to build a business that’s both creatively fulfilling and operationally sustainable.

Kelsey opens up about her evolution from pressing shirts at home to managing a full-scale warehouse of multiple product lines with a dedicated team. She shares how burnout, design theft, and mental fatigue pushed her to step back, reassess and ultimately relaunch under a bold new brand identity. Through all the challenges, Kelsey has stayed true to her vision: creating products that not only look good, but mean something to the people wearing them.

From the creative spark behind new designs to her relentless focus on quality, community and customer experience, this conversation offers insight into what it means to grow a lifestyle brand that truly resonates.

🎧 What You’ll Hear in This Episode:

• The evolution from D8 Apparel and Just Ride Customs to founding Strictly Wild
• How burnout, design theft and mental exhaustion led Kelsey to pivot and rebuild
• How Strictly Wild built a loyal customer base through authenticity and quality standards
• Kelsey’s product development process: from initial ideas to hands-on testing, supplier sampling and real-world customer feedback
• Products that unexpectedly became bestsellers
• Upcoming product launches, including riding gear and more pajama drops
• What it means to create a lifestyle brand that sparks connection at the track—and beyond

📲 Connect with Kelsey McNeil on Instagram

🌐 Learn more about Strictly Wild:

• Website: StrictlyWildCo.com
• Instagram: @strictlywildco
• TikTok: @strictlywild
• Facebook: Strictly Wild
• VIP Group: Strictly Wild VIP

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From track days at Loudon Speedway to solo moto adventures, Annick Magac has built a brand and podcast that showcases her approach to living fiercely. In this episode, host Heather Wilson Schiltz chats with Annick about launching FÉROCE Podcast years after the idea came to mind and how her YouTube audience has helped to shape her content.

They also dive into riding Harleys for the first time, brand design strategy, showing up on camera even when you don’t feel perfect, and the joy in unexpected moto friendships.

🎧 What You’ll Hear in This Episode:

• Why Annick sat on her podcast idea for 6+ years (and what finally made her start)
• Her journey from vintage bikes to roadracing
• What it’s like growing a podcast and YouTube channel from scratch
• Riding a variety of motorcycles to learn what you like
• Motorcycle culture insights: unspoken rules and how different backgrounds influence people's opinions and actions
• Developing the FÉROCE brand
• How YouTube comments reveal just how different each rider’s lens can be
• Embracing imperfection on camera and letting go of perfectionism as a creator
• How motorcycle events help to create community 
• Sharing stories on the FÉROCE podcast: "MotoGo Cleveland" program by Skidmark Garage

📲 Connect with Annick Magac on Instagram 

🌐 Learn more about FÉROCEon YouTube or connect on Instagram

🎧 Listen to the episode of FÉROCE where Heather was a guest 

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

As co-founder/owner of Wild Ass Motorcycle Seats, host of the Wild Ass PodcASSt, and self-described “guy who did a long-distance ride,” Craig Johnson joins host Heather Wilson Schiltz to talk about building a recognizable brand and what the Hoka Hey Challenge taught him about preparation, grit and focus.

Craig has heard stories of riders who thought their days on two wheels were over until a Wild Ass cushion gave them back their freedom. From a young woman recovering from a devastating crash to a Spyder rider in a wheelchair finding his way back on the road, these moments fuel Craig’s passion to keep innovating. 

In this episode, he shares how feedback from riders shapes the product, why vending at motorcycle rallies is key to connecting with customers, and how a simple seat cushion has made a life-changing difference for so many.

🎧 What You’ll Hear in This Episode:

• How riding minibikes and racing locally led Craig into his first dealership job (and the pitch that got him hired)
• Launching Wild Ass: a lawsuit, a business partner’s health fight and fully taking the reins in 2019
• How the name “Wild Ass” came to be
• Vending at Daytona Bike Week, Arizona Bike Week, Americade, the BMW Rally, Sturgis Motorcycle Week, Milwaukee’s Homecoming, Bikes Blues & BBQ, and more
• The tech in the cushions: interconnected air cells 
• Customer stories that stick: from a young rider with a smashed pelvis to a Spyder rider in a wheelchair getting back on the road
• The Wild Ass PodcASSt: sharing riders’ stories, pausing during a busy season, and gearing up to record again
• Riding 10,293 miles in 11 days 9 hours during the Hoka Hey Challenge 
• Entrepreneurship talk: shedding distractions, handling stress, and treating setbacks as lessons—not failures

📲 Connect with Craig Johnson on Instagram

🌐 Learn more about Wild Ass

• Website: Wild-Ass.com
• Wild Ass on Facebook, Instagram and YouTube

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

When Drew Faulkner first picked up motorcycling after his military service, he didn’t imagine it would lead to organizing a grassroots adventure and dual sport rally. As the creator of Red River Scramble and host of the Moto Adventurer Unscripted podcast, Drew blends his love of maps, Appalachian riding, and community-building into a passion project that’s drawn riders from more than 20 states.

Drew shares with host Heather Wilson Schiltz how Red River Scramble grew from a handful of Instagram friends into a 300+ rider gathering, why navigation and communication are central to safe adventure riding, and what keeps him motivated to organize a free event year after year. He also discusses his personal riding style, most memorable trips, and how podcasting connects the adventure and dual sport community.

🎧 What You’ll Hear in This Episode:

• How Drew got into motorcycling after the military and the story of his first bike
• The grassroots beginnings of Red River Scramble and how it’s grown to hundreds of riders
• Why communication is the biggest lesson he’s learned as an event organizer
• The role of mapping and GPS and why he still loves old-school methods
• Balancing challenging routes with accessibility for newer riders
• Drew’s most memorable trip (and what it taught him about letting go of detailed plans)
• The story behind starting Moto Adventurer Unscripted and keeping it going for 5 years and 115+ episodes
• Why Drew prefers riding solo (or a duo) over large group rides
• His favorite piece of gear that’s been with him since his Army days

📲 Connect with Drew Faulkner on Instagram

🌐 Learn more:

• Drew's Website: motoadventurer.com (including link to podcast)
• Red River Scramble: redriverscramble.com
• Listen to Heather's guest episode on MotoAdventurer Unscripted in Dec 2023

Support the show

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Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

When fans walk into a stadium for Monster Energy AMA Supercross, they see the dirt, the lights, and the action. But what does it take to make that show happen? Bill Heras, Director of Operations for AMA Supercross, promoted by Feld Entertainment, joins host Heather Wilson Schiltz to share his journey from Arenacross crew member and truck driver to leading the Supercross operations team. 

From sourcing dirt in every city to covering tracks before a storm, Bill pulls back the curtain on the logistics, challenges, and problem-solving that keeps Supercross operational.

🎧 What You’ll Hear in This Episode:

• How Bill got his start in Arenacross and worked his way up
• What goes into pre-season planning for Supercross events, even years in advance
• Where the dirt comes from and how it's stored
• How the operations crew battled weather at the Philadelphia round with tarps and teamwork
• The role of DirtWurx and Feld in designing tracks with safety and logistics in mind
• Crazy behind-the-scenes stories, from broken skid loaders to a stuck finish line structure
• What the operations team does during the race that most fans don’t notice
• Bill’s motocross background, first race at Englishtown and passion for two wheels
• Favorite cities and food stops along the tour—and why Seattle is at the top of his list
• A look ahead at the unique tracks for the SMX Playoffs

📲 Connect with Bill Heras on Instagram

🌐 Learn more & get event tickets: SuperMotocross.com

Support the show

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Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From holding a CBS mic for the first time at a Snocross race to interviewing legends like Chad Reed and other Supercross stars, Haley Shanley’s journey is proof that persistence, preparation and passion can open some pretty epic doors. A lifelong fan turned respected commentator, reporter and host, Haley has worked for Championship Off-Road, Snocross, AMA Supercross and Pro Motocross to bring fans closer to the action.

In this episode, Haley joins host Heather Wilson Schiltz to talk about how she got her start in the pits and in the booth, why rapport with racers matters, and how she prepares her voice and mind for long weekends in sometimes extreme conditions. Whether you’re dreaming of a motorsports media career or simply curious what happens behind the camera, this conversation is packed with insight and inspiration.

🎧 What You’ll Hear in This Episode:

• How Haley’s high school broadcasting class sparked a lifelong career pursuit
• The full-circle moment of interviewing her childhood idols: Chad Reed
• What it really takes to break into motorsports media
• How she transitioned from a social media role to on-camera commentary
• Why building trust with racers is critical to great interviews
• Her preparation rituals for Supercross, including vocal care on the road
• How she avoids repetitive questions and keeps interviews fresh
• Advice for women looking to break into motorsports careers

📲 Connect with Haley Shanley on Instagram

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

David Gay, Senior ORV Development Technician at Polaris and 2024 Champ Off-Road Pro-Am Side-by-Side Champion, joins host Heather Wilson Schiltz for a conversation on racing multiple disciplines, working in a technical field, and having a winning mindset. 

From early days on dirtbikes to long nights building race-ready machines, David shares how his full-time role at Polaris directly fuels his success on the short course. Tune in for insights on side-by-side racing, CVT development, and what it really takes to compete at a high level with a small but mighty team.

🎧 What You’ll Hear in This Episode:

• His wild ride at four years old
• How David chose a technical career path
• What a CVT development technician does at Polaris
• The methods behind clutch calibration and testing
• The culture shock moving from ATVMX Nationals to Championship Off-Road
• Differences between Pro-Am SxS and Pro Stock SxS racing
• His mindset shift moving up to a more competitive class
• How he approaches setup on his machine
• Why 2025 is a “development year” and what’s next for David on the track

📲 Connect with David on Instagram and Facebook

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Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Bob Weber, Co-Founder and CEO of 6D Helmets, joins host Heather Wilson Schiltz for a deep dive into motorcycle rider safety, education and helmet innovation. Bob shares his insights on what makes a safer helmet and why rotational energy management is critical. 

🎧 What You’ll Hear in This Episode:

• The origin story of 6D Helmets and the creation of its ODS technology
• Why some traditional helmet standards may no longer reflect real-world crash scenarios
• The difference between budget helmets and premium designs
• Pros and cons of buckles vs. D-rings in helmet straps
• How 6D’s rebuildable helmet liner helps riders save money and stay protected
• The challenges of concussion prevention and why rotational energy matters
• Why youth rider education and proper chest protection are more important than ever
• A sneak peek at 6D’s upcoming adventure and mountain bike helmet releases
• The story behind 6D’s memorial ride honoring co-founder Robert Reisinger

📲 Follow 6D Helmets on Facebook and Instagram

🌐 Learn more: 6Dhelmets.com

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Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Scott Newby, Communications Manager for Yamaha’s ATV and Side-by-Side division, joins host Heather Wilson Schiltz to talk about what it takes to authentically share a brand’s story on a farm, in the field, or on the trail. From the “Realize Your Adventure” campaign to the long-running Outdoor Access Initiative, Scott shares how Yamaha highlights outdoor recreation and advocates for responsible land use across the country. Plus, he gets back to his racing roots and discusses competing on a Yamaha Grizzly at the Snowshoe GNCC.

🎧 What You’ll Hear in This Episode:

• How Scott's outdoor lifestyle has supported his communications role at Yamaha
• Yamaha SMASH: blending hunting, target shooting, and machine performance into one wild off-road experience
• Bringing rider/driver stories to life through the “Realize Your Adventure” campaign 
• Why Yamaha invests in the Outdoor Access Initiative and how it’s making an impact for more than just motorsports users
• Scott’s GNCC racing experiences and why he keeps going back
• How the Destination Yamaha program connects riders/drivers with rental machines across the country. 

📲 Connect with Scott Newby on Instagram

🌐 Learn more:
• Yamaha Motorsports: yamahamotorsports.com
• Yamaha Outdoor Access Initiative: yamahaoai.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From national championships to building better race programs, Cory Texter is shaping the future of flat track.  In this episode, host Heather Wilson Schiltz chats with the two-time American Flat Track Production Twins Champion, race promoter, and Tank Slappin’ Podcast host about life after pro racing.

Cory shares what it takes to run successful amateur flat track events, how he’s shaping the next generation of racers, and why he’s not afraid to speak his mind on the mic. You’ll also hear about coaching rising stars like Bodi Paige, working with MotoAmerica’s Mini Cup, and balancing it all with raising a racing family.

🎧 What You’ll Hear in This Episode:

• Growing up in a Harley-Davidson dealership

• From racer to promoter: how Cory started the CTR Flat Track Series

• Behind-the-scenes of amateur racing events, track prep & scheduling

• Coaching the next generation: Bodi Paige & the MotoAmerica Talent Cup

• What goes into building better racing for kids, families, and grassroots racers

• The Tank Slappin’ Podcast: racing talk without the filter

📲 Follow Cory Texter Promotions on Instagram

🎙️ Check out the Tank Slappin’ Podcast on Instagram

🌐 Learn more: https://corytexterpromotions.com/

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

From dirtbikes to Banshees to Baja, Jeff Henson has lived the evolution of the powersports world. In this episode, host Heather Wilson Schiltz chats with the Dirt Wheels Magazine editor about his wild first race, where ATVs and UTVs fit into today’s powersports world, and what it’s really like behind the scenes of industry media. Plus, get the scoop on his latest project: Quad-cast, a new podcast focused on grassroots racing and OEM insights.

🎧 What You’ll Hear in This Episode:

• Jeff’s first ride on a Yamaha Banshee—and how it changed everything
• The story behind his first race ever... in Baja
• Life inside Dirt Wheels Magazine and powersports journalism
• What ATV and UTV fans want and how the industry is responding
• Why Quad-cast is bringing much-needed attention to amateur racing and insider stories
• Old-school nostalgia, new tech, and where the future of powersports is headed

📲 Connect with Dirt Wheels Magazine on Instagram and Facebook

🌐 Learn more at dirtwheelsmag.com

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Corey MacDonald, longtime mechanic and now team manager at AmPro Yamaha, joins host Heather Wilson Schiltz to talk about life behind the scenes of one of off-road racing’s most established teams. Owned by AMA Hall of Famer Randy Hawkins, the team competes in the GNCC, National Enduro, U.S. Sprint Enduro, and J-Day Offroad series. From racing to wrenching on championship bikes, Corey shares what goes into supporting elite riders on their path to the podium.

🎧 What You’ll Hear in This Episode:

• Corey’s path from racer to mechanic to team manager
• How technology like e-bicycles and radios have changed race day strategy
• The importance of loyalty, mentorship and finding joy in the job
• Funny stories, hunting tales and reflections on building a racing family

📲 Connect with Corey MacDonald on Instagram

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started. 

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers. 

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook

Heather Wilson Schiltz shares her journey from a dirtbike kid to a motorsports marketing consultant. Hear how a simple phrase from her dad became the inspiration for Momentum: A Motorsports Podcast, and the type of guests and topics you can expect for future episodes.

What You’ll Hear in This Episode:

• Heather’s motorsports roots and career path
• The meaning behind the name Momentum
• What to expect in upcoming episodes: stories and strategies that keep the world of motorsports moving forward
• Mini-trainings on sponsorship, branding, event promotion and more
• How to connect or recommend a future guest

Support the show

-------------------------------------

Momentum: A Motorsports Podcast, powered by High Gear Success

👉 Want to connect or recommend a guest? Visit: MomentumMotorsportsPodcast.com

🔔 Subscribe on YouTube for more motorsports stories and strategies

📸 Follow @MomentumMotorsportsPodcast on Instagram + Facebook