Easy Peasy Books Tue, 02 Jun 2026 17:57:48 -0400 https://podcast.easypeasybooks.com en-us © 2026 Easy Peasy Books yes 9d856187-b5a8-5325-ae69-eb7b04c9d049 Gillian Whitney episodic false This podcast is hosted by Gillian Whitney — Business Book Coach, Author Visibility Strategist, and 6x published author.


– For more information visit:  EasyPeasyBooks.com

– Connect with her at:  linkedin.com/in/gillianwhitney


Easy Peasy Books: From Author to Authority is the inspiring and practical podcast for business professionals looking to transform their expertise into published works.


This show features weekly conversations with successful writers who've navigated the journey from expertise to influence. Gillian also interviews industry experts in writing, publishing, and marketing to provide valuable insights.


The podcast explores three key pillars: crafting your manuscript, navigating self-publishing in the digital age, and implementing marketing strategies to attract your target audience. Whether you're penning your first draft or seeking to leverage your published book, Easy Peasy Books offers simple strategies to turn your literary work into your ultimate business card — opening doors to new opportunities, speaking engagements, and more clients.

]]> Buzzsprout (https://www.buzzsprout.com) Gillian Whitney https://storage.buzzsprout.com/y0bk76jaixjhxhb9s60sg0mv4zrh?.jpg Easy Peasy Books 092: Your Story Is Your Best Sale: Writing, Publishing, and Selling Yourself with Joey Himelfarb 092: Your Story Is Your Best Sale: Writing, Publishing, and Selling Yourself with Joey Himelfarb What does painting your kitchen have to do with writing a book? More than you might think. In this episode, Gillian sits down with Joey Himelfarb, an author, speaker, and ghostwriter on a mission to help humans sell themselves and write their story. His debut book "Don't Paint Your Kitchen: How to Sell Yourself and Get the Job You Want" started not as a manuscript, but as a pile of Post-it notes, voice memos, and accordion folders stuffed with years of presentation material. Joey spent decades telling job seekers that looking for work is really about selling yourself, and after years of audiences asking "where's your book?", he finally sat down and wrote it. The result is a book that readers consistently say feels less like a job search guide and more like a roadmap for leading a positive-minded life.

In this conversation, Joey pulls back the curtain on what it actually took to go from presenter to published author, including finding an editor, figuring out who his audience really was, and landing a blurb from bestselling author Mike Michalowicz. He also shares how his 25-plus years in sales shaped the way he marketed his book, why speaking and writing are two sides of the same coin, and how he has recently stepped into ghostwriting to help others finally get their stories out of their heads and onto the page. If you have been sitting on a book idea and talking yourself out of it, Joey's story just might be the nudge you needed.


]]> What does painting your kitchen have to do with writing a book? More than you might think. In this episode, Gillian sits down with Joey Himelfarb, an author, speaker, and ghostwriter on a mission to help humans sell themselves and write their story. His debut book "Don't Paint Your Kitchen: How to Sell Yourself and Get the Job You Want" started not as a manuscript, but as a pile of Post-it notes, voice memos, and accordion folders stuffed with years of presentation material. Joey spent decades telling job seekers that looking for work is really about selling yourself, and after years of audiences asking "where's your book?", he finally sat down and wrote it. The result is a book that readers consistently say feels less like a job search guide and more like a roadmap for leading a positive-minded life.

In this conversation, Joey pulls back the curtain on what it actually took to go from presenter to published author, including finding an editor, figuring out who his audience really was, and landing a blurb from bestselling author Mike Michalowicz. He also shares how his 25-plus years in sales shaped the way he marketed his book, why speaking and writing are two sides of the same coin, and how he has recently stepped into ghostwriting to help others finally get their stories out of their heads and onto the page. If you have been sitting on a book idea and talking yourself out of it, Joey's story just might be the nudge you needed.


]]> Gillian Whitney Buzzsprout-19269765 Tue, 02 Jun 2026 12:00:00 -0500 2248 EP092,Joey Himelfarb 3 22 full false 091: It's Never Too Late to Write Your Book with Gillian Whitney 091: It's Never Too Late to Write Your Book with Gillian Whitney If you've been wanting to write a book for years and are now thinking it's too late, this episode is for you. Gillian Whitney gets personal in this solo conversation, sharing stories from her own family that illustrate exactly what is at stake when we write our stories down and what we lose when we don't.

Because here is the truth. There is no one else on the planet with your exact combination of experience, perspective, and insight. Your wisdom has been simmering for decades, and now it is ready. A business book does not just reach the people at your dinner table. It reaches strangers around the world who need exactly what you know. The only question is whether you are going to write it down.

]]> If you've been wanting to write a book for years and are now thinking it's too late, this episode is for you. Gillian Whitney gets personal in this solo conversation, sharing stories from her own family that illustrate exactly what is at stake when we write our stories down and what we lose when we don't.

Because here is the truth. There is no one else on the planet with your exact combination of experience, perspective, and insight. Your wisdom has been simmering for decades, and now it is ready. A business book does not just reach the people at your dinner table. It reaches strangers around the world who need exactly what you know. The only question is whether you are going to write it down.

]]> Gillian Whitney Buzzsprout-19239143 Tue, 26 May 2026 12:00:00 -0500 1194 EP091 3 21 full false 090: From Cheerleader to Author: Stepping Into Your Own Spotlight with Val Roskens Tews 090: From Cheerleader to Author: Stepping Into Your Own Spotlight with Val Roskens Tews If you have ever found it easier to cheer for everyone else than to step into the spotlight yourself, this episode is going to feel very familiar. This week I am talking with a content creation expert and newly published author who spent years helping other people share their message, and then had to figure out how to do exactly that for herself. From her very first LinkedIn Live to showing up on podcasts to simply letting people celebrate her and her book, she shares what it really looks like to go from behind the scenes to center stage.

Val Roskens Tews is the founder of Butterfly Copywriting and author of "The Butterfly Strategy," a book all about building a community of business friends, collaborators, and clients through the power of genuine connection. In our conversation, Val takes us through her author origin story, the mindset shifts that made stepping outside her comfort zone possible, and the one piece of advice she would give every author who is still happily writing and not yet thinking about what comes next. Spoiler: start building your community now, long before the book comes out.

BOOK: The Butterfly Strategy: Transform Online Connections Into Community and Clients

]]> If you have ever found it easier to cheer for everyone else than to step into the spotlight yourself, this episode is going to feel very familiar. This week I am talking with a content creation expert and newly published author who spent years helping other people share their message, and then had to figure out how to do exactly that for herself. From her very first LinkedIn Live to showing up on podcasts to simply letting people celebrate her and her book, she shares what it really looks like to go from behind the scenes to center stage.

Val Roskens Tews is the founder of Butterfly Copywriting and author of "The Butterfly Strategy," a book all about building a community of business friends, collaborators, and clients through the power of genuine connection. In our conversation, Val takes us through her author origin story, the mindset shifts that made stepping outside her comfort zone possible, and the one piece of advice she would give every author who is still happily writing and not yet thinking about what comes next. Spoiler: start building your community now, long before the book comes out.

BOOK: The Butterfly Strategy: Transform Online Connections Into Community and Clients

]]> Gillian Whitney Buzzsprout-19158497 Tue, 19 May 2026 12:00:00 -0500 2019 EP090, Val Roskens Tews 3 20 full false 089: Maybe Good, Maybe Bad, Who Knows: Every Chapter Tells a Story with Gillian Whitney 089: Maybe Good, Maybe Bad, Who Knows: Every Chapter Tells a Story with Gillian Whitney What if the book you picked up at the lowest point in your life turned out to be written by someone whose life made yours look calm by comparison? In this solo episode, Gillian shares the story of a book that found her at exactly the right moment, and the extraordinary woman who wrote it. A woman who survived unimaginable loss and still managed to produce some of the most quietly powerful writing of the twentieth century. All while feeling like she never wrote enough.

We have a tendency to look at our favorite authors and assume they had it easy. That their lives were one long, uninterrupted chapter of creativity and inspiration. But every author's life, just like every book, is made up of many chapters. And this episode will gently shatter the assumption that the words came naturally, that the time appeared magically, and that their lives were somehow more conducive to writing than yours. Because behind some of the most beloved books ever written are real people, with real struggles, who wrote anyway.

]]> What if the book you picked up at the lowest point in your life turned out to be written by someone whose life made yours look calm by comparison? In this solo episode, Gillian shares the story of a book that found her at exactly the right moment, and the extraordinary woman who wrote it. A woman who survived unimaginable loss and still managed to produce some of the most quietly powerful writing of the twentieth century. All while feeling like she never wrote enough.

We have a tendency to look at our favorite authors and assume they had it easy. That their lives were one long, uninterrupted chapter of creativity and inspiration. But every author's life, just like every book, is made up of many chapters. And this episode will gently shatter the assumption that the words came naturally, that the time appeared magically, and that their lives were somehow more conducive to writing than yours. Because behind some of the most beloved books ever written are real people, with real struggles, who wrote anyway.

]]> Gillian Whitney Buzzsprout-19158424 Tue, 12 May 2026 12:00:00 -0500 1144 EP089 3 19 full false 088: Why Authors Need Referrals Not Just Connections with Frank Agin 088: Why Authors Need Referrals Not Just Connections with Frank Agin You've heard about the power of networking. You're showing up, making connections, and building relationships. But here's what nobody tells you: connections alone won't grow your business or sell your book. In this episode, Gillian sits down with Frank Agin, president of AmSpirit Business Connections and author of "Foundational Networking," to talk about the next step most authors completely overlook. Referrals. Because according to Frank, being networked is nice. But if it's not generating referrals, it's just a list of names.

Frank shares why most people have the wrong idea about referrals and how something as simple as reaching out to five people a week can completely transform your business over time. He also digs into how authors can use their book to open doors, build credibility, and position themselves as someone others genuinely want to introduce to their network. If your networking efforts don't seem to be going anywhere, this episode is going to change the way you think about it.

BOOK:
Foundational Networking: Building Know, Like and Trust to Create a Lifetime of Extraordinary Success - by Frank Agin

PODCAST:
Networking Rx Podcast

]]> You've heard about the power of networking. You're showing up, making connections, and building relationships. But here's what nobody tells you: connections alone won't grow your business or sell your book. In this episode, Gillian sits down with Frank Agin, president of AmSpirit Business Connections and author of "Foundational Networking," to talk about the next step most authors completely overlook. Referrals. Because according to Frank, being networked is nice. But if it's not generating referrals, it's just a list of names.

Frank shares why most people have the wrong idea about referrals and how something as simple as reaching out to five people a week can completely transform your business over time. He also digs into how authors can use their book to open doors, build credibility, and position themselves as someone others genuinely want to introduce to their network. If your networking efforts don't seem to be going anywhere, this episode is going to change the way you think about it.

BOOK:
Foundational Networking: Building Know, Like and Trust to Create a Lifetime of Extraordinary Success - by Frank Agin

PODCAST:
Networking Rx Podcast

]]> Gillian Whitney Buzzsprout-19125256 Tue, 05 May 2026 12:00:00 -0500 2289 EP088,Frank Agin 3 18 full false 087: The Labyrinth, Flip Flops, and the Writing Lesson I Didn't See Coming with Gillian Whitney 087: The Labyrinth, Flip Flops, and the Writing Lesson I Didn't See Coming with Gillian Whitney What happens when you spend Friday walking a labyrinth in slow, intentional peace, and Saturday wiping out on your sister's patio steps in flip flops? You end up on crutches with a lot of time to think. And if you're me, you start looking for the writing lessons.

In this solo episode, I'm sharing the story of a long weekend in Central Texas that took an unexpected turn, and the four takeaways I pulled from it about writing your book with intention, letting go of the shoulds, asking for help, and what happens when the universe decides to slow you down whether you're ready or not.

]]> What happens when you spend Friday walking a labyrinth in slow, intentional peace, and Saturday wiping out on your sister's patio steps in flip flops? You end up on crutches with a lot of time to think. And if you're me, you start looking for the writing lessons.

In this solo episode, I'm sharing the story of a long weekend in Central Texas that took an unexpected turn, and the four takeaways I pulled from it about writing your book with intention, letting go of the shoulds, asking for help, and what happens when the universe decides to slow you down whether you're ready or not.

]]> Gillian Whitney Buzzsprout-19090062 Tue, 28 Apr 2026 12:00:00 -0500 1129 EP087 3 17 full false 086: How Self-Editing Can Make You a Better Writer with Katie Chambers 086: How Self-Editing Can Make You a Better Writer with Katie Chambers If you think self-editing just means fixing typos and checking your grammar, think again. In this episode, I sit down with editorial agency owner and newly published author Katie Chambers to talk about why self-editing is one of the most powerful things you can do for your manuscript, and for your growth as a writer. Katie shares why most authors know they should self-edit but have no idea how to actually do it well, and how that gap ends up costing them both time and money.

Katie walks us through her four-pass self-editing system, covering content, organization, writing, and technical, and explains why trying to edit for everything at once is the biggest mistake authors make. We also talk about the importance of giving yourself distance from your manuscript, knowing when good enough really is good enough, and how handing your editor a stronger draft means they can take your book so much further. If you have a manuscript sitting on your desk waiting for a polish, this episode is your sign to stop stalling and start editing with purpose.

]]> If you think self-editing just means fixing typos and checking your grammar, think again. In this episode, I sit down with editorial agency owner and newly published author Katie Chambers to talk about why self-editing is one of the most powerful things you can do for your manuscript, and for your growth as a writer. Katie shares why most authors know they should self-edit but have no idea how to actually do it well, and how that gap ends up costing them both time and money.

Katie walks us through her four-pass self-editing system, covering content, organization, writing, and technical, and explains why trying to edit for everything at once is the biggest mistake authors make. We also talk about the importance of giving yourself distance from your manuscript, knowing when good enough really is good enough, and how handing your editor a stronger draft means they can take your book so much further. If you have a manuscript sitting on your desk waiting for a polish, this episode is your sign to stop stalling and start editing with purpose.

]]> Gillian Whitney Buzzsprout-19001404 Tue, 21 Apr 2026 12:00:00 -0500 2220 EP086,Katie Chambers 3 16 full false 085: Marketing Your Book Should Be Fun with Janine Coombes 085: Marketing Your Book Should Be Fun with Janine Coombes What if marketing your book didn't have to feel like a chore? Janine Coombes is a marketing strategist who helps coach-shaped people position their services as obvious must-haves for their ideal clients. She's also the author of "The Easy Yes," a micro book packed with practical wisdom on turning maybes into heartfelt yeses. In this episode, Janine shares the backstory of how a dense workshop became a book, what her live book launch felt like (spoiler: it reminded her of her wedding day), and the Amazon shenanigans that nearly derailed her plans for getting copies into readers' hands.

Janine is also known for bringing humor into everything she does, and her book marketing was no exception. From a now-classic spoof video where she kept "casually" showing off her book on a mock Zoom call to carrying copies in her bag wherever she goes, Janine proves that when you make marketing fun, you actually do more of it. She also opens up about what's next, including a potential second book tackling the Friend Zone from her Easy Yes model. Whether you're about to launch your first book or looking for fresh energy around one that's already out in the world, this conversation will leave you with a smile and a whole new perspective on getting your book noticed.

]]> What if marketing your book didn't have to feel like a chore? Janine Coombes is a marketing strategist who helps coach-shaped people position their services as obvious must-haves for their ideal clients. She's also the author of "The Easy Yes," a micro book packed with practical wisdom on turning maybes into heartfelt yeses. In this episode, Janine shares the backstory of how a dense workshop became a book, what her live book launch felt like (spoiler: it reminded her of her wedding day), and the Amazon shenanigans that nearly derailed her plans for getting copies into readers' hands.

Janine is also known for bringing humor into everything she does, and her book marketing was no exception. From a now-classic spoof video where she kept "casually" showing off her book on a mock Zoom call to carrying copies in her bag wherever she goes, Janine proves that when you make marketing fun, you actually do more of it. She also opens up about what's next, including a potential second book tackling the Friend Zone from her Easy Yes model. Whether you're about to launch your first book or looking for fresh energy around one that's already out in the world, this conversation will leave you with a smile and a whole new perspective on getting your book noticed.

]]> Gillian Whitney Buzzsprout-18933823 Tue, 14 Apr 2026 12:00:00 -0500 1965 EP085,Janine Coombes 3 15 full false 084: The After the Podcast Playbook Every Author Needs with Gillian Whitney 084: The After the Podcast Playbook Every Author Needs with Gillian Whitney You said goodbye, the recording stopped, and you're feeling great about your podcast appearance. But here's the thing: the real work is just getting started. In this final episode of the podcast guesting series, Gillian walks you through everything you should be doing once the mic goes off, from thanking your host and being a true co-marketer, to asking for the assets that most guests never think to request. She also shares a candid story about a guest who barely acknowledged their appearance, and why that's not just bad manners, it's a missed marketing opportunity.

Once you've got those files in hand, the content possibilities are enormous. Gillian breaks down how to turn one podcast appearance into blog posts, LinkedIn articles, audiograms, video shorts, slider posts, and even future book content. She shares her favorite tools for transcription and clip creation, explains how to build a Spotify playlist and YouTube channel showcasing your guest appearances, and gives you full permission to promote that episode you did six months ago and never shared. If you've been sitting on podcast gold, this episode will get you moving.

]]> You said goodbye, the recording stopped, and you're feeling great about your podcast appearance. But here's the thing: the real work is just getting started. In this final episode of the podcast guesting series, Gillian walks you through everything you should be doing once the mic goes off, from thanking your host and being a true co-marketer, to asking for the assets that most guests never think to request. She also shares a candid story about a guest who barely acknowledged their appearance, and why that's not just bad manners, it's a missed marketing opportunity.

Once you've got those files in hand, the content possibilities are enormous. Gillian breaks down how to turn one podcast appearance into blog posts, LinkedIn articles, audiograms, video shorts, slider posts, and even future book content. She shares her favorite tools for transcription and clip creation, explains how to build a Spotify playlist and YouTube channel showcasing your guest appearances, and gives you full permission to promote that episode you did six months ago and never shared. If you've been sitting on podcast gold, this episode will get you moving.

]]> Gillian Whitney Buzzsprout-18933817 Tue, 07 Apr 2026 12:00:00 -0500 1743 EP084,Gillian Whitney 3 14 full false 083: Writing Your Book When English Isn't Your First Language with Linda Jayne Turner 083: Writing Your Book When English Isn't Your First Language with Linda Jayne Turner What if the language barrier is the only thing standing between you and publishing your book? In this episode, I sit down with Linda Jayne Turner, an academic editor based in Prague who has spent over 25 years helping non-native English speakers get their work published internationally. Born in Yorkshire, educated in Scotland, and now a dual UK/Czech citizen, Linda brings a unique perspective to the conversation about writing and editing across languages and cultures.

We explore the most common fears non-native English speakers face when writing a book in English, and Linda shares practical strategies for overcoming them. From the importance of preserving author voice during the editing process to knowing when to write originally in English versus translating, Linda breaks down what it really takes to turn your expertise into a credible, professional book. I also share my own experience co-authoring "Your Voice Matters" with Tiina Järvet, whose Estonian background created fascinating word choice challenges during editing. If you've been letting language hold you back from writing your book, this episode will show you that your message matters more than perfect English.

]]> What if the language barrier is the only thing standing between you and publishing your book? In this episode, I sit down with Linda Jayne Turner, an academic editor based in Prague who has spent over 25 years helping non-native English speakers get their work published internationally. Born in Yorkshire, educated in Scotland, and now a dual UK/Czech citizen, Linda brings a unique perspective to the conversation about writing and editing across languages and cultures.

We explore the most common fears non-native English speakers face when writing a book in English, and Linda shares practical strategies for overcoming them. From the importance of preserving author voice during the editing process to knowing when to write originally in English versus translating, Linda breaks down what it really takes to turn your expertise into a credible, professional book. I also share my own experience co-authoring "Your Voice Matters" with Tiina Järvet, whose Estonian background created fascinating word choice challenges during editing. If you've been letting language hold you back from writing your book, this episode will show you that your message matters more than perfect English.

]]> Gillian Whitney Buzzsprout-18933675 Tue, 31 Mar 2026 10:00:00 -0500 1771 EP083,Linda Jayne Turner 3 13 full false 082: Networking Without the Cringe: From Stranger to Client with Debbie Wemyss 082: Networking Without the Cringe: From Stranger to Client with Debbie Wemyss Most authors would rather face a blank page than a room full of strangers. But what if the key to your next big opportunity isn't your book launch strategy or your social media presence, but the person standing next to you in line at the post office? In this episode, Gillian sits down with LinkedIn specialist and first-time author Debbie Wemyss to talk about her new book, "Networking From the Ground Up: Planting Seeds in a Digital Landscape." Debbie shares why real networking has nothing to do with collecting business cards or perfecting your elevator pitch, and everything to do with genuine curiosity, patience, and showing up as a human being first.

From chamber of commerce events to chance encounters on airplanes, Debbie reveals how asking simple questions and listening with real interest has led to paid speaking gigs, lasting professional friendships, and referrals she never saw coming. She also offers practical advice for introverts who dread walking into a room full of strangers, and explains why building your network is something you should never stop doing, whether you're launching your first book or your fifth. If you've ever thought networking isn't for you, this conversation might just change your mind.

]]> Most authors would rather face a blank page than a room full of strangers. But what if the key to your next big opportunity isn't your book launch strategy or your social media presence, but the person standing next to you in line at the post office? In this episode, Gillian sits down with LinkedIn specialist and first-time author Debbie Wemyss to talk about her new book, "Networking From the Ground Up: Planting Seeds in a Digital Landscape." Debbie shares why real networking has nothing to do with collecting business cards or perfecting your elevator pitch, and everything to do with genuine curiosity, patience, and showing up as a human being first.

From chamber of commerce events to chance encounters on airplanes, Debbie reveals how asking simple questions and listening with real interest has led to paid speaking gigs, lasting professional friendships, and referrals she never saw coming. She also offers practical advice for introverts who dread walking into a room full of strangers, and explains why building your network is something you should never stop doing, whether you're launching your first book or your fifth. If you've ever thought networking isn't for you, this conversation might just change your mind.

]]> Gillian Whitney Buzzsprout-18889119 Tue, 24 Mar 2026 12:00:00 -0500 1910 EP082,Debbie Wemyss 3 12 full false 081: The Author's Guide to Being a Great Podcast Guest with Gillian Whitney 081: The Author's Guide to Being a Great Podcast Guest with Gillian Whitney So you've been invited to be a guest on a podcast. Now what? In this solo episode, Gillian walks you through everything you need to know to show up like a pro, from getting your tech sorted out to preparing what you're actually going to talk about. She covers the essentials of webcams, microphones, lighting, and internet, and explains why being "Zoomable plus" is the standard you should aim for. She also shares why you shouldn't panic if the host doesn't send you questions in advance, and how to prepare your talking points, stories, and book sound bites so you're ready for anything.

But being a great podcast guest isn't just about what you say. Gillian digs into the things most people overlook: making eye contact with your webcam (not the screen), using body language to engage with your host, and why checking your phone mid-interview is the podcasting equivalent of looking over someone's shoulder at a party. She also shares a hilarious story involving her dog Max and a stash of emergency dog cookies. Whether this is your first podcast appearance or your fiftieth, this episode is packed with practical tips to help you make a lasting impression.

]]> So you've been invited to be a guest on a podcast. Now what? In this solo episode, Gillian walks you through everything you need to know to show up like a pro, from getting your tech sorted out to preparing what you're actually going to talk about. She covers the essentials of webcams, microphones, lighting, and internet, and explains why being "Zoomable plus" is the standard you should aim for. She also shares why you shouldn't panic if the host doesn't send you questions in advance, and how to prepare your talking points, stories, and book sound bites so you're ready for anything.

But being a great podcast guest isn't just about what you say. Gillian digs into the things most people overlook: making eye contact with your webcam (not the screen), using body language to engage with your host, and why checking your phone mid-interview is the podcasting equivalent of looking over someone's shoulder at a party. She also shares a hilarious story involving her dog Max and a stash of emergency dog cookies. Whether this is your first podcast appearance or your fiftieth, this episode is packed with practical tips to help you make a lasting impression.

]]> Gillian Whitney Buzzsprout-18858624 Tue, 17 Mar 2026 12:00:00 -0500 1917 EP081 3 11 full true 080: From Terrified to Toastmaster: Public Speaking Secrets Every Author Needs with Joyce Feustel 080: From Terrified to Toastmaster: Public Speaking Secrets Every Author Needs with Joyce Feustel If you've written a book but freeze at the thought of talking about it in public, this episode is for you. Joyce Feustel is a Distinguished Toastmaster, LinkedIn coach, and podcast guest veteran who has been honing her communication and leadership skills through Toastmasters for nearly 30 years. She knows firsthand what it takes to walk into a room of 150 people and own it, and she's here to show you how to do the same.

Joyce and Gillian dig into why public speaking is a skill any author can learn, how Toastmasters builds confidence through practice and community, and why impromptu speaking is the secret ingredient to nailing any podcast interview or live Q and A. Whether you're preparing for your first speaking engagement or trying to get comfortable on camera, this conversation will give you practical tools and a whole lot of encouragement to show up and be seen.

]]> If you've written a book but freeze at the thought of talking about it in public, this episode is for you. Joyce Feustel is a Distinguished Toastmaster, LinkedIn coach, and podcast guest veteran who has been honing her communication and leadership skills through Toastmasters for nearly 30 years. She knows firsthand what it takes to walk into a room of 150 people and own it, and she's here to show you how to do the same.

Joyce and Gillian dig into why public speaking is a skill any author can learn, how Toastmasters builds confidence through practice and community, and why impromptu speaking is the secret ingredient to nailing any podcast interview or live Q and A. Whether you're preparing for your first speaking engagement or trying to get comfortable on camera, this conversation will give you practical tools and a whole lot of encouragement to show up and be seen.

]]> Gillian Whitney Buzzsprout-18812413 Tue, 10 Mar 2026 12:00:00 -0500 2143 EP080,Joyce Feustel 3 10 full false 079: The Hidden Cost of Typos: Proofreading Beyond Your Manuscript with Jennie Jolly 079: The Hidden Cost of Typos: Proofreading Beyond Your Manuscript with Jennie Jolly Think proofreading ends with your manuscript? Think again. In this eye-opening conversation, professional proofreader and copy editor Jennie Jolly (author of the popular Fowl Language newsletter and co-author of Becoming Unstoppable) reveals why authors need to think beyond the book when it comes to creating a clean, credible author brand. From Amazon descriptions and author pages to social media profiles and websites, your words are working 24/7, and every typo chips away at your credibility. Jennie shares the psychology behind why mistakes matter, the difference between forgivable one-off typos and damaging pattern errors, and why even the best writers can't catch their own mistakes. Spoiler alert: your brain fills in what you meant to say, not what you actually typed.

Whether it's a missing letter on your homepage or a misspelled word in your evergreen email sequence, small errors create friction that pulls readers out of the experience and makes them question your authority. Drawing from her diverse background as a teacher, paralegal, and editorial assistant, Jennie offers practical tips for DIY proofreading, explains when to call in professional help, and reminds authors that while one typo makes you human, repeated mistakes damage trust. If you're serious about building your authority through your book, this episode is a must-listen. Your words deserve to make the best first impression everywhere they appear.

]]> Think proofreading ends with your manuscript? Think again. In this eye-opening conversation, professional proofreader and copy editor Jennie Jolly (author of the popular Fowl Language newsletter and co-author of Becoming Unstoppable) reveals why authors need to think beyond the book when it comes to creating a clean, credible author brand. From Amazon descriptions and author pages to social media profiles and websites, your words are working 24/7, and every typo chips away at your credibility. Jennie shares the psychology behind why mistakes matter, the difference between forgivable one-off typos and damaging pattern errors, and why even the best writers can't catch their own mistakes. Spoiler alert: your brain fills in what you meant to say, not what you actually typed.

Whether it's a missing letter on your homepage or a misspelled word in your evergreen email sequence, small errors create friction that pulls readers out of the experience and makes them question your authority. Drawing from her diverse background as a teacher, paralegal, and editorial assistant, Jennie offers practical tips for DIY proofreading, explains when to call in professional help, and reminds authors that while one typo makes you human, repeated mistakes damage trust. If you're serious about building your authority through your book, this episode is a must-listen. Your words deserve to make the best first impression everywhere they appear.

]]> Gillian Whitney Buzzsprout-18775893 Tue, 03 Mar 2026 12:00:00 -0600 1928 EP079,Jennie Jolly 3 9 full false 078: Get Booked, Get Heard: Why Podcast Guesting is a Must for Authors with Gillian Whitney 078: Get Booked, Get Heard: Why Podcast Guesting is a Must for Authors with Gillian Whitney Podcast guesting is one of the most underutilized — and completely free — marketing strategies available to authors. But getting booked on the right shows doesn't happen by accident. In this solo episode, Gillian breaks down exactly how to set yourself up as a podcast guest, drawing on her experience from both sides of the mic — as a guest on dozens of shows and as host of nearly 250 episodes across two podcasts.

From her very first appearance on the Marketing Study Lab (landed through a warm introduction, not a cold pitch) to the one time she did pitch cold and never heard back, Gillian shares the real lessons that most people learn the hard way. You'll find out why relationships will always outperform pitching tools, how to find shows where your ideal reader is already listening, and what a ninja tip involving podcast reviews can do for your visibility before you even send a message.

Plus, Gillian puts her host hat on to share the mistakes that guarantee she won't book you — including the ones you probably didn't even know you were making. Your homework is waiting at the end.

]]> Podcast guesting is one of the most underutilized — and completely free — marketing strategies available to authors. But getting booked on the right shows doesn't happen by accident. In this solo episode, Gillian breaks down exactly how to set yourself up as a podcast guest, drawing on her experience from both sides of the mic — as a guest on dozens of shows and as host of nearly 250 episodes across two podcasts.

From her very first appearance on the Marketing Study Lab (landed through a warm introduction, not a cold pitch) to the one time she did pitch cold and never heard back, Gillian shares the real lessons that most people learn the hard way. You'll find out why relationships will always outperform pitching tools, how to find shows where your ideal reader is already listening, and what a ninja tip involving podcast reviews can do for your visibility before you even send a message.

Plus, Gillian puts her host hat on to share the mistakes that guarantee she won't book you — including the ones you probably didn't even know you were making. Your homework is waiting at the end.

]]> Gillian Whitney Buzzsprout-18736548 Tue, 24 Feb 2026 12:00:00 -0600 1960 EP078,Gillian Whitney 3 8 full false 077: Audiobook Advantage: Expand Your Reach and Impact as an Author with Shari Biery 077: Audiobook Advantage: Expand Your Reach and Impact as an Author with Shari Biery Ready to amplify your author voice and reach more readers? In this episode, Shari Biery—bestselling author, keynote speaker, and National Board Certified Health & Wellness Coach—shares her transformative journey into the world of audiobooks. With over two decades navigating high-demand environments as a military spouse and empowering women through her signature C.A.L.M. Method™, Shari brings a wealth of expertise to the art of authentic communication.

Discover the behind-the-scenes process of turning her book, "It's Your Turn", into a powerful audio experience—from choosing the right production partner to delivering a captivating narration that truly connects with listeners. Whether you're an aspiring or seasoned author, you'll gain eye-opening insights into the importance of professional production quality, maintaining your unique voice while collaborating with editors, and the surprising emotional impact of narrating your own work.

If you've been considering an audiobook to expand your impact as an author, this episode will give you the clarity and confidence to take that leap. Packed with practical wisdom and heartfelt storytelling, Shari's journey will inspire you to step into the power of your own voice and create an unforgettable audio experience for your readers.


]]> Ready to amplify your author voice and reach more readers? In this episode, Shari Biery—bestselling author, keynote speaker, and National Board Certified Health & Wellness Coach—shares her transformative journey into the world of audiobooks. With over two decades navigating high-demand environments as a military spouse and empowering women through her signature C.A.L.M. Method™, Shari brings a wealth of expertise to the art of authentic communication.

Discover the behind-the-scenes process of turning her book, "It's Your Turn", into a powerful audio experience—from choosing the right production partner to delivering a captivating narration that truly connects with listeners. Whether you're an aspiring or seasoned author, you'll gain eye-opening insights into the importance of professional production quality, maintaining your unique voice while collaborating with editors, and the surprising emotional impact of narrating your own work.

If you've been considering an audiobook to expand your impact as an author, this episode will give you the clarity and confidence to take that leap. Packed with practical wisdom and heartfelt storytelling, Shari's journey will inspire you to step into the power of your own voice and create an unforgettable audio experience for your readers.


]]> Gillian Whitney Buzzsprout-18696462 Tue, 17 Feb 2026 12:00:00 -0600 1956 077, Shari Biery 3 7 full false 076: Your Book Is Your Backstage Pass: How Authors Land Speaking Opportunities with Gina Balarin 076: Your Book Is Your Backstage Pass: How Authors Land Speaking Opportunities with Gina Balarin You've written your book. Now what? If you're dreaming of taking your message from the page to the stage, this conversation with professional speaking coach and TEDx speaker Gina Balarin will change how you think about your book's next chapter. Gina breaks down the real relationship between authorship and speaking opportunities—spoiler alert: it's not about pitching your book, it's about giving your audience a gift they can actually use. She shares her "simplify and amplify" framework for distilling a whole book into a powerful talk, explains why Daniel Pink's keynote disappointed her (and what he could have done differently), and reveals the surprising truth about whether you should write the book first or get on stage first.

Whether you're eyeing a TEDx stage, local chamber events, or panel discussions, Gina gets brutally honest about what it really takes to land speaking gigs—including the 50 hours she spent rehearsing for a 15-minute talk. You'll discover how to tell your book's stories on stage without boring people who've already read them, why "leaving them wanting more" is your secret weapon for book sales, and how speaking becomes the most natural (non-salesy) way to put your book in readers' hands. This episode is packed with practical wisdom for any author ready to amplify their authority and turn doubt into applause.

]]> You've written your book. Now what? If you're dreaming of taking your message from the page to the stage, this conversation with professional speaking coach and TEDx speaker Gina Balarin will change how you think about your book's next chapter. Gina breaks down the real relationship between authorship and speaking opportunities—spoiler alert: it's not about pitching your book, it's about giving your audience a gift they can actually use. She shares her "simplify and amplify" framework for distilling a whole book into a powerful talk, explains why Daniel Pink's keynote disappointed her (and what he could have done differently), and reveals the surprising truth about whether you should write the book first or get on stage first.

Whether you're eyeing a TEDx stage, local chamber events, or panel discussions, Gina gets brutally honest about what it really takes to land speaking gigs—including the 50 hours she spent rehearsing for a 15-minute talk. You'll discover how to tell your book's stories on stage without boring people who've already read them, why "leaving them wanting more" is your secret weapon for book sales, and how speaking becomes the most natural (non-salesy) way to put your book in readers' hands. This episode is packed with practical wisdom for any author ready to amplify their authority and turn doubt into applause.

]]> Gillian Whitney Buzzsprout-18653873 Tue, 10 Feb 2026 12:00:00 -0600 2014 EP076,Gina Balarin 3 6 full false 075: Mining Discovery Calls for Book Content Gold with Gillian Whitney 075: Mining Discovery Calls for Book Content Gold with Gillian Whitney Ever wonder what questions your ideal readers actually have? The answer might be sitting in your discovery call recordings. In this solo episode, Gillian reveals how those 15-minute conversations are secretly revealing exactly what needs to go in your book—from the questions people ask to the assumptions you're making about their knowledge.

Gillian shares real examples from her own calls, including the client who had no idea what Print on Demand was and the one who'd never heard of ISBNs. Plus, she shares her ninja tip for using AI to analyze call transcripts and spot patterns you might be missing.

If you're doing discovery calls anyway, why not turn them into content that writes your book for you? This episode shows how.

]]> Ever wonder what questions your ideal readers actually have? The answer might be sitting in your discovery call recordings. In this solo episode, Gillian reveals how those 15-minute conversations are secretly revealing exactly what needs to go in your book—from the questions people ask to the assumptions you're making about their knowledge.

Gillian shares real examples from her own calls, including the client who had no idea what Print on Demand was and the one who'd never heard of ISBNs. Plus, she shares her ninja tip for using AI to analyze call transcripts and spot patterns you might be missing.

If you're doing discovery calls anyway, why not turn them into content that writes your book for you? This episode shows how.

]]> Gillian Whitney Buzzsprout-18614571 Tue, 03 Feb 2026 08:00:00 -0600 957 EP075 3 5 full false 074: Launching a Best Selling Book Despite the Trademark Lawyers with Louise Brogan 074: Launching a Best Selling Book Despite the Trademark Lawyers with Louise Brogan Louise Brogan spent months perfecting her book about LinkedIn only to discover she'd need permission from LinkedIn's trademark team to actually publish it. What followed was a nightmare of deleted blog posts, redesigned YouTube thumbnails, banned blue colors, and emails that made her cry. For a LinkedIn trainer whose entire business revolves around the platform, complying wasn't optional. She jumped through every hoop, changed her book cover at Gatwick Airport, and somehow survived what could have derailed the entire project. Then came the accidental early launch when she uploaded the corrected Kindle version, which somehow led to bestseller status within 24 hours.

But here's where the story gets really good. This author turned her business book into the ultimate networking tool, hosting multiple in-person launches across the UK that felt more like celebrations than sales events. She strategically gifted copies at conferences in Boston and San Diego, handed them to anyone who might benefit, and used every speaking engagement as an opportunity to get her book into the right hands. The payoff? Her book is now on the recommended reading list at Boston University's marketing course, all because she took a copy to a coffee meeting with someone in her LinkedIn network. Listen as she shares the real costs of self-publishing, why she writes her newsletter every Sunday morning, and the "just keep swimming" mindset that got her through trademark hell and into bookstores worldwide.

]]> Louise Brogan spent months perfecting her book about LinkedIn only to discover she'd need permission from LinkedIn's trademark team to actually publish it. What followed was a nightmare of deleted blog posts, redesigned YouTube thumbnails, banned blue colors, and emails that made her cry. For a LinkedIn trainer whose entire business revolves around the platform, complying wasn't optional. She jumped through every hoop, changed her book cover at Gatwick Airport, and somehow survived what could have derailed the entire project. Then came the accidental early launch when she uploaded the corrected Kindle version, which somehow led to bestseller status within 24 hours.

But here's where the story gets really good. This author turned her business book into the ultimate networking tool, hosting multiple in-person launches across the UK that felt more like celebrations than sales events. She strategically gifted copies at conferences in Boston and San Diego, handed them to anyone who might benefit, and used every speaking engagement as an opportunity to get her book into the right hands. The payoff? Her book is now on the recommended reading list at Boston University's marketing course, all because she took a copy to a coffee meeting with someone in her LinkedIn network. Listen as she shares the real costs of self-publishing, why she writes her newsletter every Sunday morning, and the "just keep swimming" mindset that got her through trademark hell and into bookstores worldwide.

]]> Gillian Whitney Buzzsprout-18575222 Tue, 27 Jan 2026 08:00:00 -0600 2061 EP074,Louise Brogan 3 4 full false 073: Shushing the Fear Monster: Why Authors Struggle and How to Keep Moving with Gillian Whitney 073: Shushing the Fear Monster: Why Authors Struggle and How to Keep Moving with Gillian Whitney Let's talk about the thing nobody wants to admit: writing and publishing a book is scary. Like, sick-to-your-stomach, can't-hit-the-publish-button scary. In this honest solo episode, Gillian gets real about the fear that showed up at every stage of her author journey—from the blank page to the marketing that came after. She shares the uncomfortable truth about hovering over that publish button with her mouse, being too afraid to tell anyone about her first book, and the surprising backlash that came from keeping it all secret.

But here's the good news: fear doesn't have to stop you. Gillian walks you through practical strategies for dealing with fear at each stage—writing, publishing, and marketing. Plus, she shares a powerful reframe from Elizabeth Gilbert's "Big Magic" that changes everything about how you think about fear. Spoiler alert: fear gets a seat in the car, but it absolutely does not get to drive. If you've ever felt like an imposter, worried about who you think you are to write a book, or struggled to tell people about your work, this episode is your permission slip to keep going anyway.

]]> Let's talk about the thing nobody wants to admit: writing and publishing a book is scary. Like, sick-to-your-stomach, can't-hit-the-publish-button scary. In this honest solo episode, Gillian gets real about the fear that showed up at every stage of her author journey—from the blank page to the marketing that came after. She shares the uncomfortable truth about hovering over that publish button with her mouse, being too afraid to tell anyone about her first book, and the surprising backlash that came from keeping it all secret.

But here's the good news: fear doesn't have to stop you. Gillian walks you through practical strategies for dealing with fear at each stage—writing, publishing, and marketing. Plus, she shares a powerful reframe from Elizabeth Gilbert's "Big Magic" that changes everything about how you think about fear. Spoiler alert: fear gets a seat in the car, but it absolutely does not get to drive. If you've ever felt like an imposter, worried about who you think you are to write a book, or struggled to tell people about your work, this episode is your permission slip to keep going anyway.

]]> Gillian Whitney Buzzsprout-18537250 Tue, 20 Jan 2026 08:00:00 -0600 1600 EP073 3 3 full false 072: From Cruise Missiles to Coaching: Self-Publishing 13 Communication Books with Diane Windingland 072: From Cruise Missiles to Coaching: Self-Publishing 13 Communication Books with Diane Windingland Ever feel like you know too much to write a clear, compelling book? Communication coach and 13-time author Diane Windingland understands that struggle intimately. In this episode, Diane shares her remarkable journey from designing cruise missiles as an engineer to becoming a Distinguished Toastmaster and the Virtual Speech Coach—all because her teenage son needed public speaking experience. Her latest book, The Clarity Code: How to Communicate Complex Ideas with Simplicity and Power, tackles the curse of knowledge that plagues so many business professionals trying to transform their expertise into published authority.

Diane pulls back the curtain on her entire self-publishing journey, from her first book (published in just three months using repurposed blog content) to navigating the evolution from doing everything herself to strategically investing in professional editing and design. She shares practical strategies for simplifying without dumbing down, leveraging AI as your "very smart, very patient assistant" for fresh perspective, and why authors should think about book marketing before they start writing. Whether you're wrestling with your first manuscript or you're a veteran author looking to sharpen your message, Diane's insights on clarity, self-publishing control, and using books as your ultimate business card will help you move from expertise to published authority with confidence.

]]> Ever feel like you know too much to write a clear, compelling book? Communication coach and 13-time author Diane Windingland understands that struggle intimately. In this episode, Diane shares her remarkable journey from designing cruise missiles as an engineer to becoming a Distinguished Toastmaster and the Virtual Speech Coach—all because her teenage son needed public speaking experience. Her latest book, The Clarity Code: How to Communicate Complex Ideas with Simplicity and Power, tackles the curse of knowledge that plagues so many business professionals trying to transform their expertise into published authority.

Diane pulls back the curtain on her entire self-publishing journey, from her first book (published in just three months using repurposed blog content) to navigating the evolution from doing everything herself to strategically investing in professional editing and design. She shares practical strategies for simplifying without dumbing down, leveraging AI as your "very smart, very patient assistant" for fresh perspective, and why authors should think about book marketing before they start writing. Whether you're wrestling with your first manuscript or you're a veteran author looking to sharpen your message, Diane's insights on clarity, self-publishing control, and using books as your ultimate business card will help you move from expertise to published authority with confidence.

]]> Gillian Whitney Buzzsprout-18497173 Tue, 13 Jan 2026 08:00:00 -0600 1911 EP072,Diane Windingland 3 2 full false 071: Sales Training Meets Dr. Seuss: Writing a Children's Book for Professionals with Tom Whalen 071: Sales Training Meets Dr. Seuss: Writing a Children's Book for Professionals with Tom Whalen What happens when a seasoned sales director with 20+ years of Fortune 500 experience writes a children's book? You get The ABC Book of Professional Selling—a rhyming, illustrated guide that Tom Whalen uses with everyone from his college students at VCU to his own sales team at McKesson. In this episode, Tom shares his unconventional three-year journey of creating a book that serves dual audiences: kids learning their ABCs and early career professionals learning the fundamentals of selling. He gets refreshingly honest about the self-publishing challenges he faced, from PowerPoint formatting disasters to copyright rabbit holes, and why selling your own work feels different than selling someone else's product.

Tom drops knowledge bombs on the power of creating something tangible that becomes your legacy, working on passion projects in the cracks of a busy life, and why he's not worried about becoming a New York Times bestseller. Whether you're considering writing a book, struggling with how to market yourself, or just curious about how to package your expertise in unexpected ways, this episode will inspire you to think differently about your own author journey. Plus, find out what Tom's planning next—from audiobooks to merchandise to his next ABC adventure in sales leadership.

]]> What happens when a seasoned sales director with 20+ years of Fortune 500 experience writes a children's book? You get The ABC Book of Professional Selling—a rhyming, illustrated guide that Tom Whalen uses with everyone from his college students at VCU to his own sales team at McKesson. In this episode, Tom shares his unconventional three-year journey of creating a book that serves dual audiences: kids learning their ABCs and early career professionals learning the fundamentals of selling. He gets refreshingly honest about the self-publishing challenges he faced, from PowerPoint formatting disasters to copyright rabbit holes, and why selling your own work feels different than selling someone else's product.

Tom drops knowledge bombs on the power of creating something tangible that becomes your legacy, working on passion projects in the cracks of a busy life, and why he's not worried about becoming a New York Times bestseller. Whether you're considering writing a book, struggling with how to market yourself, or just curious about how to package your expertise in unexpected ways, this episode will inspire you to think differently about your own author journey. Plus, find out what Tom's planning next—from audiobooks to merchandise to his next ABC adventure in sales leadership.

]]> Gillian Whitney Buzzsprout-18458833 Tue, 06 Jan 2026 08:00:00 -0600 1999 EP071,Tom Whalen 3 1 full false 070: Your Book in Hand: A Year from Now with Gillian Whitney 070: Your Book in Hand: A Year from Now with Gillian Whitney As we close out 2025, this episode invites you to step into your time machine and envision where you want to be one year from now. Building on last week's conversation about gifting business books, Gillian challenges you to consider: Could you be giving YOUR book to clients this time next year?

Whether you're a prospective author who's been rolling that book idea around for years, an existing author whose book needs a fresh coat of paint, or someone ready to transform their signature content into their own published work, this episode offers a powerful framework for thinking about your 2026 author journey.

Gillian shares her own 21-year journey as "queen of the unfinished manuscripts" and the catalyst that finally got her book written. She breaks down realistic timelines (spoiler: it doesn't need to take two years), explores different paths to authorship from dictation to repurposing existing content, and reminds us that books are more than marketing tools—they're bridges that connect you with readers and keep you top of mind long after the final page.

This reflective episode serves as both a gentle nudge and a practical roadmap for making 2026 the year your book becomes reality.


]]> As we close out 2025, this episode invites you to step into your time machine and envision where you want to be one year from now. Building on last week's conversation about gifting business books, Gillian challenges you to consider: Could you be giving YOUR book to clients this time next year?

Whether you're a prospective author who's been rolling that book idea around for years, an existing author whose book needs a fresh coat of paint, or someone ready to transform their signature content into their own published work, this episode offers a powerful framework for thinking about your 2026 author journey.

Gillian shares her own 21-year journey as "queen of the unfinished manuscripts" and the catalyst that finally got her book written. She breaks down realistic timelines (spoiler: it doesn't need to take two years), explores different paths to authorship from dictation to repurposing existing content, and reminds us that books are more than marketing tools—they're bridges that connect you with readers and keep you top of mind long after the final page.

This reflective episode serves as both a gentle nudge and a practical roadmap for making 2026 the year your book becomes reality.


]]> Gillian Whitney Buzzsprout-18428504 Tue, 30 Dec 2025 08:00:00 -0600 991 EP070 2 52 full false 069: The Gift of Learning: Why Business Books Make Perfect Presents with Gillian Whitney 069: The Gift of Learning: Why Business Books Make Perfect Presents with Gillian Whitney Inspired by a recent LinkedIn post about the season of light and learning, Gillian shares why giving business books is one of the most meaningful ways to connect with colleagues, clients, and friends—not just during the holidays, but all year round. She explores how sending someone a book says "I was thinking of you" in a deeply personal way, and reveals practical tips like drop-shipping books internationally through Amazon, adding gift receipts, and even creating custom 12-book collections as a year-long gift of learning.

Beyond the mechanics of book-giving, Gillian makes a passionate case for supporting self-published authors in your network. She explains how Amazon reviews, book selfies on LinkedIn, and simply purchasing books directly impact authors who don't have big marketing budgets behind them. Whether you're looking for last-minute holiday gifts, want to strengthen client relationships, or simply want to share knowledge that could help someone level up their business, this episode shows you how book-giving creates that magical one-plus-one-equals-three connection.

]]> Inspired by a recent LinkedIn post about the season of light and learning, Gillian shares why giving business books is one of the most meaningful ways to connect with colleagues, clients, and friends—not just during the holidays, but all year round. She explores how sending someone a book says "I was thinking of you" in a deeply personal way, and reveals practical tips like drop-shipping books internationally through Amazon, adding gift receipts, and even creating custom 12-book collections as a year-long gift of learning.

Beyond the mechanics of book-giving, Gillian makes a passionate case for supporting self-published authors in your network. She explains how Amazon reviews, book selfies on LinkedIn, and simply purchasing books directly impact authors who don't have big marketing budgets behind them. Whether you're looking for last-minute holiday gifts, want to strengthen client relationships, or simply want to share knowledge that could help someone level up their business, this episode shows you how book-giving creates that magical one-plus-one-equals-three connection.

]]> Gillian Whitney Buzzsprout-18402814 Tue, 23 Dec 2025 09:00:00 -0600 884 EP069,Gillian Whitney 2 51 full false 068: From Book Buyer to Published Author: Working with a Niche Publisher with Sarah Dodd 068: From Book Buyer to Published Author: Working with a Niche Publisher with Sarah Dodd What happens when you buy a book that's so helpful, you decide to write one yourself? That's exactly what Sarah Dodd, CEO and founder of Tree Law and self-proclaimed "Tree Hugging Lawyer," did. After spending 20 years hearing colleagues say "someone should write a book about tree root subsidence claims," Sarah discovered Law Brief Publishing as a customer first—and that discovery changed everything. In this episode, Sarah shares her complete journey from clicking a "submit a book proposal" link to holding her finished book just six months later, revealing how working with a niche legal publisher provided the structure and support that made an "enormous project feel not insurmountable."

Sarah gets refreshingly honest about the realities of niche publishing: their strict guidelines (no pictures, no diagrams, specific word counts), the collaborative editing process, copyright concerns for professional authors, and balancing book writing with a full-time law practice. Whether you're a business professional considering writing in your specialized field or curious about alternatives to traditional and self-publishing, Sarah's story proves that the right publisher match can turn a decades-long dream into reality—and she shares what's next, including plans for an audiobook and a second book on protected trees in the UK.

]]> What happens when you buy a book that's so helpful, you decide to write one yourself? That's exactly what Sarah Dodd, CEO and founder of Tree Law and self-proclaimed "Tree Hugging Lawyer," did. After spending 20 years hearing colleagues say "someone should write a book about tree root subsidence claims," Sarah discovered Law Brief Publishing as a customer first—and that discovery changed everything. In this episode, Sarah shares her complete journey from clicking a "submit a book proposal" link to holding her finished book just six months later, revealing how working with a niche legal publisher provided the structure and support that made an "enormous project feel not insurmountable."

Sarah gets refreshingly honest about the realities of niche publishing: their strict guidelines (no pictures, no diagrams, specific word counts), the collaborative editing process, copyright concerns for professional authors, and balancing book writing with a full-time law practice. Whether you're a business professional considering writing in your specialized field or curious about alternatives to traditional and self-publishing, Sarah's story proves that the right publisher match can turn a decades-long dream into reality—and she shares what's next, including plans for an audiobook and a second book on protected trees in the UK.

]]> Gillian Whitney Buzzsprout-18360388 Tue, 16 Dec 2025 12:00:00 -0600 1912 EP068,Sarah Dodd 2 50 full false 067: Mastering Intellectual Property for Authors: Insights from a Branding Expert with Michelle B Griffin 067: Mastering Intellectual Property for Authors: Insights from a Branding Expert with Michelle B Griffin In this must-listen episode for authors and thought leaders, intellectual property expert Michelle B. Griffin joins me for an in-depth discussion on safeguarding your creative work. As a keynote speaker, visibility strategist, and personal branding advisor, Michelle shares her experience with helping clients navigate the complex world of trademarks, copyrights, and brand identity.

Together, we explore the critical steps authors should take to protect their intellectual property, from researching titles and securing domain names to registering copyrights and trademarks. We also delve into the nuances of ISBN ownership and the implications of various publishing paths on creative control.

Michelle emphasizes the importance of developing a distinctive brand architecture that encompasses your books, speaking engagements, courses, and consulting services.  We discuss the increasing role of AI in content creation and the need for authors to differentiate themselves through their own IP.

Whether you're a first-time author or a seasoned creator looking to expand your authority, this episode arms you with the knowledge and tools to confidently protect and leverage your intellectual property.

]]> In this must-listen episode for authors and thought leaders, intellectual property expert Michelle B. Griffin joins me for an in-depth discussion on safeguarding your creative work. As a keynote speaker, visibility strategist, and personal branding advisor, Michelle shares her experience with helping clients navigate the complex world of trademarks, copyrights, and brand identity.

Together, we explore the critical steps authors should take to protect their intellectual property, from researching titles and securing domain names to registering copyrights and trademarks. We also delve into the nuances of ISBN ownership and the implications of various publishing paths on creative control.

Michelle emphasizes the importance of developing a distinctive brand architecture that encompasses your books, speaking engagements, courses, and consulting services.  We discuss the increasing role of AI in content creation and the need for authors to differentiate themselves through their own IP.

Whether you're a first-time author or a seasoned creator looking to expand your authority, this episode arms you with the knowledge and tools to confidently protect and leverage your intellectual property.

]]> Gillian Whitney Buzzsprout-18320427 Tue, 09 Dec 2025 12:00:00 -0600 1882 EP067,Michelle B Griffin 2 49 full false 066: Empowering Students to Get Unstuck: A Career Coach's Author Journey with Sarah Burgess 066: Empowering Students to Get Unstuck: A Career Coach's Author Journey with Sarah Burgess In this insightful episode, career coach and LinkedIn expert Sarah Burgess shares how she's on a mission to help students navigate those challenging transitions with her new "And Stuck?" workbook series.

Tune in to discover the personal experiences and client stories that inspired Sarah to create accessible resources for students feeling lost or pressured about their next steps. We discuss the unique format of her workbooks, filled with practical exercises, engaging narrative elements, and a dynamic QR code strategy. Sarah also shares her innovative approach to self-publishing and selling the series exclusively through a dedicated website, as well as how she's leveraging her LinkedIn presence and other platforms to reach parents, students, and schools.

Whether you're a student searching for direction, a parent looking to support your child, or an author curious about innovative publishing paths, you'll find motivation and wisdom in Sarah's journey from expertise to creative expression. From the logistical learnings to the creative surprises she encountered throughout the book creation process, Sarah's insights will inspire you to take action. Learn how this workbook series is making it easy peasy for students to get unstuck and confidently step into their next chapter.

]]> In this insightful episode, career coach and LinkedIn expert Sarah Burgess shares how she's on a mission to help students navigate those challenging transitions with her new "And Stuck?" workbook series.

Tune in to discover the personal experiences and client stories that inspired Sarah to create accessible resources for students feeling lost or pressured about their next steps. We discuss the unique format of her workbooks, filled with practical exercises, engaging narrative elements, and a dynamic QR code strategy. Sarah also shares her innovative approach to self-publishing and selling the series exclusively through a dedicated website, as well as how she's leveraging her LinkedIn presence and other platforms to reach parents, students, and schools.

Whether you're a student searching for direction, a parent looking to support your child, or an author curious about innovative publishing paths, you'll find motivation and wisdom in Sarah's journey from expertise to creative expression. From the logistical learnings to the creative surprises she encountered throughout the book creation process, Sarah's insights will inspire you to take action. Learn how this workbook series is making it easy peasy for students to get unstuck and confidently step into their next chapter.

]]> Gillian Whitney Buzzsprout-18282181 Tue, 02 Dec 2025 12:00:00 -0600 1925 EP066,Sarah Burgess 2 48 full false 065: Not Just for Business: Leveraging LinkedIn to Launch a Children's Book with Felipe Cofiño 065: Not Just for Business: Leveraging LinkedIn to Launch a Children's Book with Felipe Cofiño In this enchanting episode, Gillian sits down with Felipe Cofiño, a seasoned HR executive, thought leader, and now children's book author, to explore how he's using his heartwarming tale "Miranda & Max's Adventure" to captivate audiences on LinkedIn and beyond. Felipe shares his unconventional approach to marketing a children's book on a business-focused platform, how he's leveraging multimedia with a QR code linking to a YouTube cartoon, and the surprising ways his HR expertise shaped his storytelling.

Tune in for a master class in creative book promotion, personal branding, and expanding your authority as an author, no matter your genre. Whether you're a kidlit creator or a business author, you'll walk away inspired and equipped with fresh ideas for reaching your ideal readers in unexpected places.

]]> In this enchanting episode, Gillian sits down with Felipe Cofiño, a seasoned HR executive, thought leader, and now children's book author, to explore how he's using his heartwarming tale "Miranda & Max's Adventure" to captivate audiences on LinkedIn and beyond. Felipe shares his unconventional approach to marketing a children's book on a business-focused platform, how he's leveraging multimedia with a QR code linking to a YouTube cartoon, and the surprising ways his HR expertise shaped his storytelling.

Tune in for a master class in creative book promotion, personal branding, and expanding your authority as an author, no matter your genre. Whether you're a kidlit creator or a business author, you'll walk away inspired and equipped with fresh ideas for reaching your ideal readers in unexpected places.

]]> Gillian Whitney Buzzsprout-18226360 Tue, 25 Nov 2025 12:00:00 -0600 2007 EP065,Felipe Cofiño 2 47 full false 064: Revising Your Book for a Shifting Landscape: Lessons from Updating "Business Gold" with Lynnaire Johnston 064: Revising Your Book for a Shifting Landscape: Lessons from Updating "Business Gold" with Lynnaire Johnston How do you keep your nonfiction book relevant when the landscape is constantly shifting? Lynnaire Johnston, LinkedIn expert and co-author of "Business Gold," reveals the behind-the-scenes process of revising and updating the ultimate guide to LinkedIn Company Pages.

As Lynnaire and co-author Michelle J Raymond prepare the third edition, she shares valuable insights on why they decided a new edition was necessary to reflect LinkedIn's latest changes, the nuts and bolts of the revision process, and how "Business Gold" caters to both small businesses and larger companies.

Whether you're contemplating a second edition or starting your first book, Lynnaire's experiences will give you a realistic peek at the world of nonfiction writing and publishing in an ever-evolving digital landscape. She also offers sage advice for aspiring authors, stressing the importance of writing with a clear end goal and target reader in mind and reminding us that a book is an ongoing project requiring continued marketing long after publication.

]]> How do you keep your nonfiction book relevant when the landscape is constantly shifting? Lynnaire Johnston, LinkedIn expert and co-author of "Business Gold," reveals the behind-the-scenes process of revising and updating the ultimate guide to LinkedIn Company Pages.

As Lynnaire and co-author Michelle J Raymond prepare the third edition, she shares valuable insights on why they decided a new edition was necessary to reflect LinkedIn's latest changes, the nuts and bolts of the revision process, and how "Business Gold" caters to both small businesses and larger companies.

Whether you're contemplating a second edition or starting your first book, Lynnaire's experiences will give you a realistic peek at the world of nonfiction writing and publishing in an ever-evolving digital landscape. She also offers sage advice for aspiring authors, stressing the importance of writing with a clear end goal and target reader in mind and reminding us that a book is an ongoing project requiring continued marketing long after publication.

]]> Gillian Whitney Buzzsprout-18207609 Tue, 18 Nov 2025 12:00:00 -0600 1962 EP064,Lynnaire Johnston 2 46 full false 063: From Author to Speaker: Leveraging Conference Panels to Boost Your Visibility with Claire E. Jones 063: From Author to Speaker: Leveraging Conference Panels to Boost Your Visibility with Claire E. Jones In this insightful episode, I sit down with Claire E. Jones, a multi-talented author, speaker, mentor, and podcaster. Claire shares her journey of transitioning from an author to a sought-after speaker and reveals how aspiring writers can do the same by strategically leveraging conference panel opportunities. She dives into the nitty-gritty of landing your first panel gig, from researching conferences aligned with your genre and values to crafting a compelling application.

Claire emphasizes the power of conference panels in expanding your reach, growing your author platform, and establishing yourself as an expert in your field. She provides practical tips on making the most of these speaking engagements, from capturing content for your own marketing to connecting with fellow panelists and attendees. Whether you're an aspiring author or a seasoned writer ready to take your career to the next level, this episode is packed with actionable insights to help you confidently step into the spotlight and make a lasting impact on your audience.

]]> In this insightful episode, I sit down with Claire E. Jones, a multi-talented author, speaker, mentor, and podcaster. Claire shares her journey of transitioning from an author to a sought-after speaker and reveals how aspiring writers can do the same by strategically leveraging conference panel opportunities. She dives into the nitty-gritty of landing your first panel gig, from researching conferences aligned with your genre and values to crafting a compelling application.

Claire emphasizes the power of conference panels in expanding your reach, growing your author platform, and establishing yourself as an expert in your field. She provides practical tips on making the most of these speaking engagements, from capturing content for your own marketing to connecting with fellow panelists and attendees. Whether you're an aspiring author or a seasoned writer ready to take your career to the next level, this episode is packed with actionable insights to help you confidently step into the spotlight and make a lasting impact on your audience.

]]> Gillian Whitney Buzzsprout-18165515 Tue, 11 Nov 2025 12:00:00 -0600 1904 EP063,Claire E. Jones 2 45 full false 062: Behind the Mic: Swapping Stories on The Hydrant Podcast with Jim Cooper 062: Behind the Mic: Swapping Stories on The Hydrant Podcast with Jim Cooper In this special episode, the tables are turned as I join Jim Cooper as a guest on his podcast, The Hydrant. This conversation, recorded before Jim's recent appearance on my show last week, features the talented voice actor and author taking the reins to interview me about my own creative journey.

We dive into a variety of engaging topics, including the challenges and rewards of carving out a fulfilling career path, reflections on impactful books and influential authors across genres, the craft of writing and the process of honing one's unique voice, insights into the world of podcasting and tips for aspiring hosts, and thoughts on creativity, resilience, and pursuing your passions.

Even if you didn't catch Jim's appearance on my show last week, you won't want to miss this lively back-and-forth between two book lovers and authors. Tune in for a dose of inspiration, humor, and honest talk about the trials and triumphs of the creative life.

]]> In this special episode, the tables are turned as I join Jim Cooper as a guest on his podcast, The Hydrant. This conversation, recorded before Jim's recent appearance on my show last week, features the talented voice actor and author taking the reins to interview me about my own creative journey.

We dive into a variety of engaging topics, including the challenges and rewards of carving out a fulfilling career path, reflections on impactful books and influential authors across genres, the craft of writing and the process of honing one's unique voice, insights into the world of podcasting and tips for aspiring hosts, and thoughts on creativity, resilience, and pursuing your passions.

Even if you didn't catch Jim's appearance on my show last week, you won't want to miss this lively back-and-forth between two book lovers and authors. Tune in for a dose of inspiration, humor, and honest talk about the trials and triumphs of the creative life.

]]> Gillian Whitney Buzzsprout-18132910 Tue, 04 Nov 2025 12:00:00 -0600 2545 EP062,Jim Cooper 2 44 full false 061: From Corporate World to Creative Calling: One Book Nerd's Journey with Jim (VO Big Dog) Cooper 061: From Corporate World to Creative Calling: One Book Nerd's Journey with Jim (VO Big Dog) Cooper Jim Cooper, voice actor, author, and self-proclaimed "book nerd", shares his multifaceted journey from the corporate world to a fulfilling creative career. Discover the inspiration behind Jim's mystery thriller and his heartfelt non-fiction book, chronicling his experience supporting his wife through her triumphant battle with brain cancer.

As the host of "The Hydrant" podcast, Jim has interviewed a diverse array of authors and creatives. He offers an insider's perspective on the audiobook industry, drawing from his experience narrating over 45 titles across various genres. Aspiring authors will appreciate Jim's candid advice on deciding between self-narration and hiring a professional, as well as his thoughts on the impact of AI-generated audiobooks.

An eclectic and passionate reader, Jim reflects on the books that have left an indelible mark on his life, spanning genres from writing advice to humorous, offbeat novels. Join us for an engaging conversation that celebrates the power of the written word to inspire, entertain, and transform lives, both on and off the page.

]]> Jim Cooper, voice actor, author, and self-proclaimed "book nerd", shares his multifaceted journey from the corporate world to a fulfilling creative career. Discover the inspiration behind Jim's mystery thriller and his heartfelt non-fiction book, chronicling his experience supporting his wife through her triumphant battle with brain cancer.

As the host of "The Hydrant" podcast, Jim has interviewed a diverse array of authors and creatives. He offers an insider's perspective on the audiobook industry, drawing from his experience narrating over 45 titles across various genres. Aspiring authors will appreciate Jim's candid advice on deciding between self-narration and hiring a professional, as well as his thoughts on the impact of AI-generated audiobooks.

An eclectic and passionate reader, Jim reflects on the books that have left an indelible mark on his life, spanning genres from writing advice to humorous, offbeat novels. Join us for an engaging conversation that celebrates the power of the written word to inspire, entertain, and transform lives, both on and off the page.

]]> Gillian Whitney Buzzsprout-18085704 Tue, 28 Oct 2025 12:00:00 -0500 2005 EP061,Jim Cooper 2 43 full false 060: From Shirley Valentine to Solo Adventure: Lessons from a Grown Up's Gap Year with Monique van Tulder 060: From Shirley Valentine to Solo Adventure: Lessons from a Grown Up's Gap Year with Monique van Tulder Monique van Tulder, author of "A Grown Up's Gap Year: Put YOU in the picture", shares the inspiring story behind her midlife memoir and self-help book. Discover what prompted Monique's "Shirley Valentine moment" of running away from home at 57 to embark on an 8-month solo journey of self-discovery and reinvigoration.

Monique discusses the challenges of vulnerable personal storytelling, working with experts to enrich her book's message, and the importance of self-care during the writing and publishing process. She also shares a peek into her upcoming book project aimed at helping men navigate their own midlife transitions.

Whether you're contemplating a midlife reset, struggling to balance writing with self-care, or simply seeking inspiration to put yourself back in the picture, you'll find wisdom, wit and relatability in Monique's transformative tale.

RESOURCES:


]]> Monique van Tulder, author of "A Grown Up's Gap Year: Put YOU in the picture", shares the inspiring story behind her midlife memoir and self-help book. Discover what prompted Monique's "Shirley Valentine moment" of running away from home at 57 to embark on an 8-month solo journey of self-discovery and reinvigoration.

Monique discusses the challenges of vulnerable personal storytelling, working with experts to enrich her book's message, and the importance of self-care during the writing and publishing process. She also shares a peek into her upcoming book project aimed at helping men navigate their own midlife transitions.

Whether you're contemplating a midlife reset, struggling to balance writing with self-care, or simply seeking inspiration to put yourself back in the picture, you'll find wisdom, wit and relatability in Monique's transformative tale.

RESOURCES:


]]> Gillian Whitney Buzzsprout-18051149 Tue, 21 Oct 2025 12:00:00 -0500 2122 EP060,Monique van Tulder 2 42 full false 059: From Reader to Author: Building Your Authority One Book at a Time with Gillian Whitney 059: From Reader to Author: Building Your Authority One Book at a Time with Gillian Whitney Think you don't have time or money to read? In this solo episode, I'm tackling the uncomfortable truth a friend confided in me: they dream of being an author but have only read a handful of books since college. Here's my hot take: authors can't afford NOT to be readers. How can we expect anyone to buy and read OUR books if we don't believe reading is valuable? I'm showing you exactly how to slip reading into the cracks of your life – no cabin in the woods required – and how to access incredible books without spending a single penny.

I walk you through free resources that will transform your reading life: maximizing your library card with apps like Libby and Overdrive, unlocking Amazon Prime Reading (it's already included with your membership!), discovering Rebecca Wilson's Business Book Bites YouTube channel for curated business book recommendations, and exploring Amazon's "100 Books to Read in a Lifetime" list. Every book you read is a masterclass in storytelling, structure, and craft. If you've been using time or money as excuses, this episode eliminates every obstacle standing between you and becoming the kind of reader who writes books other people actually want to read. Building your authority starts with turning one page at a time. Easy peasy!

RESOURCES MENTIONED


]]> Think you don't have time or money to read? In this solo episode, I'm tackling the uncomfortable truth a friend confided in me: they dream of being an author but have only read a handful of books since college. Here's my hot take: authors can't afford NOT to be readers. How can we expect anyone to buy and read OUR books if we don't believe reading is valuable? I'm showing you exactly how to slip reading into the cracks of your life – no cabin in the woods required – and how to access incredible books without spending a single penny.

I walk you through free resources that will transform your reading life: maximizing your library card with apps like Libby and Overdrive, unlocking Amazon Prime Reading (it's already included with your membership!), discovering Rebecca Wilson's Business Book Bites YouTube channel for curated business book recommendations, and exploring Amazon's "100 Books to Read in a Lifetime" list. Every book you read is a masterclass in storytelling, structure, and craft. If you've been using time or money as excuses, this episode eliminates every obstacle standing between you and becoming the kind of reader who writes books other people actually want to read. Building your authority starts with turning one page at a time. Easy peasy!

RESOURCES MENTIONED


]]> Gillian Whitney Buzzsprout-18010313 Tue, 14 Oct 2025 12:00:00 -0500 1835 EP059 2 41 full false 058: Stepping Off the Merry-Go-Round: My Summer of Renewal with Gillian Whitney 058: Stepping Off the Merry-Go-Round: My Summer of Renewal with Gillian Whitney Feeling like you're running on fumes but can't seem to hit the pause button? In this solo episode, I'm getting vulnerable about my summer working vacation – and why I desperately needed one after living in 30+ apartments in three years and livestreaming every single Tuesday for four years straight without a break. Spoiler alert: I was this close to buying a school bus and turning it into a traveling bookstore just to escape the grind! I walk you through my summer of "sharpening the saw" (thank you, Stephen Covey!) including swapping Netflix binges for virtual coffee dates with friends, rediscovering that reading renews me, and doing a massive content audit. Plus, the terrifying story of "losing" all my Scrivener manuscripts and the backup lesson every author needs to hear.

But this episode isn't just about me taking a break. It's about the big decisions that came from that pause: shutting down my Las Vegas LLC, opening Easy Peasy Books LLC in Texas, switching from weekly livestreams to monthly masterclasses, and recommitting to book coaching with fresh intention. If you've been fantasizing about doing something completely different with your business, or if you're running so hard that you can't remember why you started in the first place, this conversation will give you permission to step off the merry-go-round and rediscover your why.

]]> Feeling like you're running on fumes but can't seem to hit the pause button? In this solo episode, I'm getting vulnerable about my summer working vacation – and why I desperately needed one after living in 30+ apartments in three years and livestreaming every single Tuesday for four years straight without a break. Spoiler alert: I was this close to buying a school bus and turning it into a traveling bookstore just to escape the grind! I walk you through my summer of "sharpening the saw" (thank you, Stephen Covey!) including swapping Netflix binges for virtual coffee dates with friends, rediscovering that reading renews me, and doing a massive content audit. Plus, the terrifying story of "losing" all my Scrivener manuscripts and the backup lesson every author needs to hear.

But this episode isn't just about me taking a break. It's about the big decisions that came from that pause: shutting down my Las Vegas LLC, opening Easy Peasy Books LLC in Texas, switching from weekly livestreams to monthly masterclasses, and recommitting to book coaching with fresh intention. If you've been fantasizing about doing something completely different with your business, or if you're running so hard that you can't remember why you started in the first place, this conversation will give you permission to step off the merry-go-round and rediscover your why.

]]> Gillian Whitney Buzzsprout-17974470 Tue, 07 Oct 2025 12:00:00 -0500 2079 EP058,Gillian Whitney 2 40 full false 057: Kindle Book Publishing: What We Wish We'd Known with Sue Allen Clayton 057: Kindle Book Publishing: What We Wish We'd Known with Sue Allen Clayton Thinking about self-publishing but terrified of the reality behind those "write a Kindle book in a weekend" promises? Four-time author Sue Allen Clayton and I pull back the curtain on what it really takes to write and market a successful Kindle book in this masterclass "from the vault"! Sue shares her brutal awakening when her editor told her that her 200-page manuscript "sounded like a bunch of blog posts mushed together" – ouch! We dive deep into the four types of editors you actually need (spoiler: it's not just one person), the document management nightmares that can derail your launch, and why Amazon's promotional system feels designed to trip up first-time authors.

If you've been putting off your book project because you suspect it's harder than the gurus make it seem, this conversation will validate your instincts while giving you a realistic roadmap forward. We cover everything from the critical 30-day Amazon window to the secret sauce of category research, plus why investing in professional help isn't just recommended – it's essential. This episode is longer than usual, but we couldn't bear to cut the hard-won wisdom that could save you months of frustration and thousands of dollars in mistakes.

]]> Thinking about self-publishing but terrified of the reality behind those "write a Kindle book in a weekend" promises? Four-time author Sue Allen Clayton and I pull back the curtain on what it really takes to write and market a successful Kindle book in this masterclass "from the vault"! Sue shares her brutal awakening when her editor told her that her 200-page manuscript "sounded like a bunch of blog posts mushed together" – ouch! We dive deep into the four types of editors you actually need (spoiler: it's not just one person), the document management nightmares that can derail your launch, and why Amazon's promotional system feels designed to trip up first-time authors.

If you've been putting off your book project because you suspect it's harder than the gurus make it seem, this conversation will validate your instincts while giving you a realistic roadmap forward. We cover everything from the critical 30-day Amazon window to the secret sauce of category research, plus why investing in professional help isn't just recommended – it's essential. This episode is longer than usual, but we couldn't bear to cut the hard-won wisdom that could save you months of frustration and thousands of dollars in mistakes.

]]> Gillian Whitney Buzzsprout-17898266 Tue, 30 Sep 2025 12:00:00 -0500 3059 EP057,Sue Allen Clayton 2 39 full false 056: The Grammar Goddess's Guide to Working with Editors with Susan Rooks 056: The Grammar Goddess's Guide to Working with Editors with Susan Rooks Wondering what an editor actually does and why the process takes so much longer (and costs more) than you expected? Grammar expert Susan Rooks and my sister Janet and I dive deep into the editing world in this "from the vault" LinkedIn Live replay! Susan, known as the Grammar Goddess, reveals the four different types of editors you need to know about – and why most authors need more than one kind of help to get their manuscript publication-ready.

If you've ever been shocked by editing timelines or wondered why you can't just get a quick grammar check, this conversation will open your eyes. We explore the collaborative editing process that takes 2-4 months, common mistakes that waste your time and money (like inconsistent quotation marks and overused words), and why Susan charges by the hour instead of by the page. Susan shares her practical pre-editing checklist that can save you hundreds of dollars and explains the difference between developmental editing, content editing, line editing, and proofreading – knowledge that will help you hire the right professional for your specific needs.

]]> Wondering what an editor actually does and why the process takes so much longer (and costs more) than you expected? Grammar expert Susan Rooks and my sister Janet and I dive deep into the editing world in this "from the vault" LinkedIn Live replay! Susan, known as the Grammar Goddess, reveals the four different types of editors you need to know about – and why most authors need more than one kind of help to get their manuscript publication-ready.

If you've ever been shocked by editing timelines or wondered why you can't just get a quick grammar check, this conversation will open your eyes. We explore the collaborative editing process that takes 2-4 months, common mistakes that waste your time and money (like inconsistent quotation marks and overused words), and why Susan charges by the hour instead of by the page. Susan shares her practical pre-editing checklist that can save you hundreds of dollars and explains the difference between developmental editing, content editing, line editing, and proofreading – knowledge that will help you hire the right professional for your specific needs.

]]> Gillian Whitney Buzzsprout-17898234 Tue, 23 Sep 2025 12:00:00 -0500 2099 EP056,Susan Rooks 2 38 full false 055: From Sales Expert to Author Authority: LinkedIn Groups for Authors with Tracey Bedwell 055: From Sales Expert to Author Authority: LinkedIn Groups for Authors with Tracey Bedwell Think LinkedIn groups are just digital tumbleweeds rolling around with no real value? Sales training expert Tracy Bedwell is about to change your mind in this "from the vault" LinkedIn Live replay! Tracy reveals her systematic approach to leveraging LinkedIn groups and events that grows her audience by 100 people every single Wednesday – and authors, these strategies are pure gold for building your platform. She breaks down her "big fish, small pond" strategy of mixing large communities with niche groups where you can quickly become the go-to expert, sharing why 99.9% of people are missing out on the low-hanging fruit that groups represent and how one strategic post per week generates between 200,000 to 600,000 views consistently.

If you've been struggling to gain traction on LinkedIn or wondering how to turn your expertise into authority, Tracy's "give to get" philosophy and foundation-first approach will transform how you think about platform building. We explore how joining strategic groups instantly gives you access to thousands of potential readers, why Wednesday mornings are Tracy's secret weapon, and how she uses LinkedIn events to fill 50% of her meetings without even attending them. This isn't about spamming or self-promotion – it's about becoming a thought leader through genuine value and strategic community engagement.

]]> Think LinkedIn groups are just digital tumbleweeds rolling around with no real value? Sales training expert Tracy Bedwell is about to change your mind in this "from the vault" LinkedIn Live replay! Tracy reveals her systematic approach to leveraging LinkedIn groups and events that grows her audience by 100 people every single Wednesday – and authors, these strategies are pure gold for building your platform. She breaks down her "big fish, small pond" strategy of mixing large communities with niche groups where you can quickly become the go-to expert, sharing why 99.9% of people are missing out on the low-hanging fruit that groups represent and how one strategic post per week generates between 200,000 to 600,000 views consistently.

If you've been struggling to gain traction on LinkedIn or wondering how to turn your expertise into authority, Tracy's "give to get" philosophy and foundation-first approach will transform how you think about platform building. We explore how joining strategic groups instantly gives you access to thousands of potential readers, why Wednesday mornings are Tracy's secret weapon, and how she uses LinkedIn events to fill 50% of her meetings without even attending them. This isn't about spamming or self-promotion – it's about becoming a thought leader through genuine value and strategic community engagement.

]]> Gillian Whitney Buzzsprout-17756522 Tue, 16 Sep 2025 12:00:00 -0500 2086 EP055, Tracey Bedwell 2 37 full false 054: Why Authors Need Confidence More Than Credentials with Marianne Avery 054: Why Authors Need Confidence More Than Credentials with Marianne Avery Hesitant to engage on LinkedIn but know you need it for your author platform? LinkedIn Confidence Coach Marianne Avery and I tackle the fears that keep authors standing at the back of the digital room in this "from the vault" LinkedIn Live replay! Marianne reveals that building confidence on LinkedIn isn't about having all the answers – it's about educating yourself on the "rules of the game" and then taking small, consistent actions to build your presence.

If you're an author who's been lurking on LinkedIn without engaging, or if you feel like everyone else knows something you don't about networking online, this conversation will shift your perspective. We explore why your LinkedIn profile is like your author bio (it needs to show personality, not just credentials!), how commenting strategically can grow your network faster than posting, and why thinking of LinkedIn like a networking party – not a sales pitch – changes everything. Marianne shares her practical approach to turning confusion into confidence, including how to audit your own presence and why testing small changes can lead to big results.

]]> Hesitant to engage on LinkedIn but know you need it for your author platform? LinkedIn Confidence Coach Marianne Avery and I tackle the fears that keep authors standing at the back of the digital room in this "from the vault" LinkedIn Live replay! Marianne reveals that building confidence on LinkedIn isn't about having all the answers – it's about educating yourself on the "rules of the game" and then taking small, consistent actions to build your presence.

If you're an author who's been lurking on LinkedIn without engaging, or if you feel like everyone else knows something you don't about networking online, this conversation will shift your perspective. We explore why your LinkedIn profile is like your author bio (it needs to show personality, not just credentials!), how commenting strategically can grow your network faster than posting, and why thinking of LinkedIn like a networking party – not a sales pitch – changes everything. Marianne shares her practical approach to turning confusion into confidence, including how to audit your own presence and why testing small changes can lead to big results.

]]> Gillian Whitney Buzzsprout-17756330 Tue, 09 Sep 2025 12:00:00 -0500 1944 EP054, Marianne Avery 2 36 full false 053: From Stories to Authority: Building Thought Leadership with Craig Allan 053: From Stories to Authority: Building Thought Leadership with Craig Allan Struggling to connect with readers through your writing but know storytelling is the key to building author authority? Business coach and LinkedIn storyteller Craig Allan and I dive deep into the art of transformative storytelling in this engaging "from the vault" LinkedIn Live replay! Craig reveals that you don't need to be a natural performer or have dramatic life experiences to become a compelling storyteller – instead, you can mine your everyday moments, family anecdotes, and business experiences for powerful content that resonates. If you're an author who thinks "I don't have any good stories" or you've been intimidated by video content creation, this conversation will completely shift your perspective.

We explore Craig's systematic approach to organizing stories (hint: it involves one-line email reminders!), the crucial difference between telling stories for entertainment versus authority building, and why the takeaway is just as important as the tale itself. Craig shares his "Friday storyteller" strategy and explains how consistent narrative content has become his ultimate relationship-building tool. Whether you're crafting your manuscript or marketing your published book, you'll discover how to turn your personal experiences into your most powerful business card.

Craig Allan: linkedin.com/in/craig-allan

]]> Struggling to connect with readers through your writing but know storytelling is the key to building author authority? Business coach and LinkedIn storyteller Craig Allan and I dive deep into the art of transformative storytelling in this engaging "from the vault" LinkedIn Live replay! Craig reveals that you don't need to be a natural performer or have dramatic life experiences to become a compelling storyteller – instead, you can mine your everyday moments, family anecdotes, and business experiences for powerful content that resonates. If you're an author who thinks "I don't have any good stories" or you've been intimidated by video content creation, this conversation will completely shift your perspective.

We explore Craig's systematic approach to organizing stories (hint: it involves one-line email reminders!), the crucial difference between telling stories for entertainment versus authority building, and why the takeaway is just as important as the tale itself. Craig shares his "Friday storyteller" strategy and explains how consistent narrative content has become his ultimate relationship-building tool. Whether you're crafting your manuscript or marketing your published book, you'll discover how to turn your personal experiences into your most powerful business card.

Craig Allan: linkedin.com/in/craig-allan

]]> Gillian Whitney Buzzsprout-17756312 Tue, 02 Sep 2025 12:00:00 -0500 2136 EP053,Craig Allan 2 35 full false 052: Become a Master Talk Author: Conquer Your Fear of Public Speaking with Brenden Kumarasamy 052: Become a Master Talk Author: Conquer Your Fear of Public Speaking with Brenden Kumarasamy Struggling to promote your book because the thought of speaking about it publicly makes your palms sweat? Executive communication coach Brenden Kumarasamy and I tackle the fear that keeps so many authors silent in this energizing "from the vault" LinkedIn Live replay! Brenden reveals that public speaking anxiety often stems from school experiences where presentations were mandatory, on topics we didn't choose, and tied to punishment. But here's the breakthrough: when you're speaking about your book, you're talking about something you genuinely care about.

We explore Brenden's game-changing "random word exercise" that takes just 5 minutes daily to build speaking confidence, plus his "jigsaw puzzle approach" to preparing for presentations and podcast interviews. If you've been avoiding speaking opportunities because of nerves, this conversation will shift your perspective. Brenden shares why your message needs to win the "boxing match" against your fear, and how practicing communication like a skill can transform you from a nervous author into a confident authority who opens doors through speaking.

]]> Struggling to promote your book because the thought of speaking about it publicly makes your palms sweat? Executive communication coach Brenden Kumarasamy and I tackle the fear that keeps so many authors silent in this energizing "from the vault" LinkedIn Live replay! Brenden reveals that public speaking anxiety often stems from school experiences where presentations were mandatory, on topics we didn't choose, and tied to punishment. But here's the breakthrough: when you're speaking about your book, you're talking about something you genuinely care about.

We explore Brenden's game-changing "random word exercise" that takes just 5 minutes daily to build speaking confidence, plus his "jigsaw puzzle approach" to preparing for presentations and podcast interviews. If you've been avoiding speaking opportunities because of nerves, this conversation will shift your perspective. Brenden shares why your message needs to win the "boxing match" against your fear, and how practicing communication like a skill can transform you from a nervous author into a confident authority who opens doors through speaking.

]]> Gillian Whitney Buzzsprout-17737710 Tue, 26 Aug 2025 12:00:00 -0500 2173 EP52,Brenden Kumarasamy 2 34 full false 051: From 8 to 3: Why Your Expertise Isn't Translating (And How to Fix It) with Lavinia Thanapathy 051: From 8 to 3: Why Your Expertise Isn't Translating (And How to Fix It) with Lavinia Thanapathy Ready to amplify your authority as an author but terrified of public speaking? LinkedIn Top Voice and TEDx speaker Lavinia Thanapathy and I explore why most experts are performing at an 8 out of 10 in their field but only communicating at a 3 out of 10 in this powerful "from the vault" LinkedIn Live replay! Lavinia reveals that your expertise means nothing if you can't unleash your voice to share it with the world. We dive into the real psychology behind speaking fears, from why your body thinks every presentation is a saber-tooth tiger attack to how shifting from self-focus to service transforms your entire presence.

If you've been avoiding speaking opportunities because you think you're "not ready," or if you're sabotaging your authority by staying safely silent in meetings and events, this conversation is your wake-up call. Lavinia breaks down her game-changing three-step formula for confident speaking, why memorizing everything is actually hurting you, and how to tell stories from your scar instead of your wound. Perfect for writers who are ready to stop playing small and start leveraging their voice as the ultimate business card for building their platform and growing their influence.

]]> Ready to amplify your authority as an author but terrified of public speaking? LinkedIn Top Voice and TEDx speaker Lavinia Thanapathy and I explore why most experts are performing at an 8 out of 10 in their field but only communicating at a 3 out of 10 in this powerful "from the vault" LinkedIn Live replay! Lavinia reveals that your expertise means nothing if you can't unleash your voice to share it with the world. We dive into the real psychology behind speaking fears, from why your body thinks every presentation is a saber-tooth tiger attack to how shifting from self-focus to service transforms your entire presence.

If you've been avoiding speaking opportunities because you think you're "not ready," or if you're sabotaging your authority by staying safely silent in meetings and events, this conversation is your wake-up call. Lavinia breaks down her game-changing three-step formula for confident speaking, why memorizing everything is actually hurting you, and how to tell stories from your scar instead of your wound. Perfect for writers who are ready to stop playing small and start leveraging their voice as the ultimate business card for building their platform and growing their influence.

]]> Gillian Whitney Buzzsprout-17695726 Tue, 19 Aug 2025 12:00:00 -0500 2258 051,Lavinia Thanapathy 2 33 full false 050: The LinkedIn Whisper: Building Authority Without the Overwhelm with Kim Ribich 050: The LinkedIn Whisper: Building Authority Without the Overwhelm with Kim Ribich Feeling overwhelmed by LinkedIn but know you need to be there to build your author platform? Career transition coach Kim Ribich and I explore the refreshing concept of being "quietly social" on LinkedIn in this "from the vault" LinkedIn Live replay! Kim reveals that you don't need to be a LinkedIn influencer posting daily content to build meaningful authority – instead, you can create powerful connections behind the scenes through strategic commenting, thoughtful direct messaging, and intentional privacy settings.

If you're an introvert author who's been pressured to "show up big" on social media, or if you've considered quitting LinkedIn because of overwhelm, this conversation will be a game-changer. We dive into LinkedIn features you probably didn't know existed, like custom search filters to curate your feed and privacy toggles that let you research without being seen. Kim shares her "people-first" approach to building genuine relationships through DMs and explains why the consumer-to-commenter-to-creator progression might be exactly what you need to sustainably grow your platform.

]]> Feeling overwhelmed by LinkedIn but know you need to be there to build your author platform? Career transition coach Kim Ribich and I explore the refreshing concept of being "quietly social" on LinkedIn in this "from the vault" LinkedIn Live replay! Kim reveals that you don't need to be a LinkedIn influencer posting daily content to build meaningful authority – instead, you can create powerful connections behind the scenes through strategic commenting, thoughtful direct messaging, and intentional privacy settings.

If you're an introvert author who's been pressured to "show up big" on social media, or if you've considered quitting LinkedIn because of overwhelm, this conversation will be a game-changer. We dive into LinkedIn features you probably didn't know existed, like custom search filters to curate your feed and privacy toggles that let you research without being seen. Kim shares her "people-first" approach to building genuine relationships through DMs and explains why the consumer-to-commenter-to-creator progression might be exactly what you need to sustainably grow your platform.

]]> Gillian Whitney Buzzsprout-17620029 Tue, 12 Aug 2025 12:00:00 -0500 2206 EP050,Kim Ribich 2 32 full false 049: Ruby Slippers and Red Pens: Using The Wizard of Oz to Craft Stories That Sell with Katherine Ledger 049: Ruby Slippers and Red Pens: Using The Wizard of Oz to Craft Stories That Sell with Katherine Ledger Struggling to transform your storytelling and connect with your audience? Business storyteller Katherine Ledger and I unlock the secret to magnetic content using wisdom from The Wizard of Oz in this "from the vault" LinkedIn Live replay! Katherine reveals that before you worry about perfecting your prose or finding your voice, you need to understand the real framework behind every compelling story. We explore why most authors and entrepreneurs are positioning themselves as the hero when they should be the guide, and how this simple shift changes everything about your content strategy.

If you've been creating content that feels flat or wondering why your expertise isn't translating into engagement, this conversation will revolutionize your approach. Katherine breaks down the four-part story arc hidden in Dorothy's journey, why vulnerability without strategy backfires, and how to use the "what if" moment to hook your ideal clients. She even shares her step-by-step framework for crafting customer stories that lead to meaningful conversations and sales. Perfect for authors who want to stop being the best-kept secret in their industry and start using storytelling as their ultimate business card to attract the right readers and clients.

]]> Struggling to transform your storytelling and connect with your audience? Business storyteller Katherine Ledger and I unlock the secret to magnetic content using wisdom from The Wizard of Oz in this "from the vault" LinkedIn Live replay! Katherine reveals that before you worry about perfecting your prose or finding your voice, you need to understand the real framework behind every compelling story. We explore why most authors and entrepreneurs are positioning themselves as the hero when they should be the guide, and how this simple shift changes everything about your content strategy.

If you've been creating content that feels flat or wondering why your expertise isn't translating into engagement, this conversation will revolutionize your approach. Katherine breaks down the four-part story arc hidden in Dorothy's journey, why vulnerability without strategy backfires, and how to use the "what if" moment to hook your ideal clients. She even shares her step-by-step framework for crafting customer stories that lead to meaningful conversations and sales. Perfect for authors who want to stop being the best-kept secret in their industry and start using storytelling as their ultimate business card to attract the right readers and clients.

]]> Gillian Whitney Buzzsprout-17620014 Tue, 05 Aug 2025 12:00:00 -0500 2218 EP049, Katherine Ledger 2 31 full false 048: The Author's LinkedIn Paradox: How to Network When You Don't Know Anyone with Beth Kirk 048: The Author's LinkedIn Paradox: How to Network When You Don't Know Anyone with Beth Kirk Ready to build your author platform but feeling stuck on LinkedIn? LinkedIn marketer Beth Kirk and I dive deep into why most authors are approaching LinkedIn completely backwards in this "from the vault" LinkedIn Live replay! Beth reveals that before you worry about optimizing your profile or crafting the perfect post, you need to tackle the real roadblock: your mindset. We explore why so many successful professionals freeze up on LinkedIn, from perfectionism paralysis to the "I don't know anyone" myth, and how shifting your psychology is the key to authentic visibility.

If you've been lurking on LinkedIn wondering why it's not working for you, or if you're terrified to hit "post" because it might not be profound enough, this conversation will change everything. Beth breaks down her fifteen-minute, three-times-a-week formula for consistent engagement, why comparing your metrics to others is sabotaging your success, and how to be proactive about building meaningful connections without feeling salesy. Perfect for authors who want to stop standing in the corner at the networking party and start showing up as the thought leaders they already are.

]]> Ready to build your author platform but feeling stuck on LinkedIn? LinkedIn marketer Beth Kirk and I dive deep into why most authors are approaching LinkedIn completely backwards in this "from the vault" LinkedIn Live replay! Beth reveals that before you worry about optimizing your profile or crafting the perfect post, you need to tackle the real roadblock: your mindset. We explore why so many successful professionals freeze up on LinkedIn, from perfectionism paralysis to the "I don't know anyone" myth, and how shifting your psychology is the key to authentic visibility.

If you've been lurking on LinkedIn wondering why it's not working for you, or if you're terrified to hit "post" because it might not be profound enough, this conversation will change everything. Beth breaks down her fifteen-minute, three-times-a-week formula for consistent engagement, why comparing your metrics to others is sabotaging your success, and how to be proactive about building meaningful connections without feeling salesy. Perfect for authors who want to stop standing in the corner at the networking party and start showing up as the thought leaders they already are.

]]> Gillian Whitney Buzzsprout-17583877 Tue, 29 Jul 2025 12:00:00 -0500 2051 EP048, Beth Kirk 2 30 full false 047: From Bland to Brand: Why Your Book Marketing Needs More Seasoning with Krista Mollion 047: From Bland to Brand: Why Your Book Marketing Needs More Seasoning with Krista Mollion Think your book is enough to attract readers? Marketing strategist Krista Mollion (founder of Unignorable Brands Agency) and I discuss a deliciously different approach to author marketing in this "from the vault" LinkedIn Live replay! Using the perfect food analogy, Krista reveals why most people are approaching content creation completely backwards by trying to serve seven-course meals to people who are just walking by the restaurant window. We explore the buyer's journey from "completely unaware" to "diehard fan," and why your book is the main course but your social media content should be those irresistible appetizers that make people hungry for more.

If you've been leading with "buy my book" in every social media post wondering why no one's biting, or if you're struggling to stand out in a sea of other experts in your field, this conversation will change how you think about building your author platform. Krista breaks down exactly how to find your unique "flavor" as a writer, why your LinkedIn profile is your restaurant storefront, and how to create bite-sized content that moves people through each stage of getting to know, like, and trust you. Perfect for authors who want to stop being bland, flavorless content creators and start serving up their authentic expertise in ways that leave readers craving more without stuffing everything down their throats since the sentence works perfectly without it.

]]> Think your book is enough to attract readers? Marketing strategist Krista Mollion (founder of Unignorable Brands Agency) and I discuss a deliciously different approach to author marketing in this "from the vault" LinkedIn Live replay! Using the perfect food analogy, Krista reveals why most people are approaching content creation completely backwards by trying to serve seven-course meals to people who are just walking by the restaurant window. We explore the buyer's journey from "completely unaware" to "diehard fan," and why your book is the main course but your social media content should be those irresistible appetizers that make people hungry for more.

If you've been leading with "buy my book" in every social media post wondering why no one's biting, or if you're struggling to stand out in a sea of other experts in your field, this conversation will change how you think about building your author platform. Krista breaks down exactly how to find your unique "flavor" as a writer, why your LinkedIn profile is your restaurant storefront, and how to create bite-sized content that moves people through each stage of getting to know, like, and trust you. Perfect for authors who want to stop being bland, flavorless content creators and start serving up their authentic expertise in ways that leave readers craving more without stuffing everything down their throats since the sentence works perfectly without it.

]]> Gillian Whitney Buzzsprout-17548830 Tue, 22 Jul 2025 12:00:00 -0500 2207 EP047,Krista Mollion 2 29 full false 046: LinkedIn for Authors: Why Your Profile is Working 24/7 (Even When You're Not) with Judy Parsons 046: LinkedIn for Authors: Why Your Profile is Working 24/7 (Even When You're Not) with Judy Parsons Think LinkedIn is just for job seekers and corporate types? LinkedIn strategist Judy Parsons (aka "The LinkedIn Lady") and I dive deep into the power of strategic planning for maximizing your LinkedIn impact as an author! Known for her philosophy that "it's not how long you spend on LinkedIn, it's what you DO in the time you have," Judy reveals why most authors are approaching LinkedIn completely backwards and how a simple three-step framework can transform your entire online presence. We'll explore why LinkedIn is actually a database (not social media!), how your profile works 24/7 even when you're sleeping, and why the order of profile-then-prospecting-then-posting changes everything for authors looking to build authority.

If you've been posting into the void wondering why LinkedIn "doesn't work," or if you're one of those authors who joined years ago but never really understood how to use it strategically, this conversation will completely shift how you think about building your author platform. Judy breaks down exactly how to stop scrolling aimlessly and start using LinkedIn as the powerful networking and lead generation tool it really is – perfect for authors ready to turn their expertise into real connections and opportunities.

]]> Think LinkedIn is just for job seekers and corporate types? LinkedIn strategist Judy Parsons (aka "The LinkedIn Lady") and I dive deep into the power of strategic planning for maximizing your LinkedIn impact as an author! Known for her philosophy that "it's not how long you spend on LinkedIn, it's what you DO in the time you have," Judy reveals why most authors are approaching LinkedIn completely backwards and how a simple three-step framework can transform your entire online presence. We'll explore why LinkedIn is actually a database (not social media!), how your profile works 24/7 even when you're sleeping, and why the order of profile-then-prospecting-then-posting changes everything for authors looking to build authority.

If you've been posting into the void wondering why LinkedIn "doesn't work," or if you're one of those authors who joined years ago but never really understood how to use it strategically, this conversation will completely shift how you think about building your author platform. Judy breaks down exactly how to stop scrolling aimlessly and start using LinkedIn as the powerful networking and lead generation tool it really is – perfect for authors ready to turn their expertise into real connections and opportunities.

]]> Gillian Whitney Buzzsprout-17511287 Tue, 15 Jul 2025 12:00:00 -0500 2066 EP046,Judy Parsons 2 28 full false 045: Building Your Author Platform: A TEDx Speaker's Insider Guide with Shannon Malkin Daniels 045: Building Your Author Platform: A TEDx Speaker's Insider Guide with Shannon Malkin Daniels Ever dreamed of that iconic red circle moment but thought TEDx speaking was reserved for the ultra-famous? Communication expert and TEDx speaker Shannon Malkin Daniels and I are here to shatter that myth! Known as a "communication nerd" and total "mic-dropper," Shannon reveals the insider secrets of landing your first TEDx talk – and why this platform is pure gold for building your author authority. We'll explore Shannon's step-by-step application strategy (spoiler: it's not about having connections!), why your "big idea" needs to fit the conference theme, and how one of her clients turned a TEDx talk into a million-view sensation.

Plus, Shannon shares her game-changing approach to speech preparation that ditches memorization for authentic storytelling – the same techniques that make compelling books! Whether you're an author looking to go from page to stage or someone with expertise ready to self-publish your way from stage to page, this conversation proves that TEDx speaking isn't just achievable – it's one of the most powerful ways to establish yourself as the go-to authority in your field.

]]> Ever dreamed of that iconic red circle moment but thought TEDx speaking was reserved for the ultra-famous? Communication expert and TEDx speaker Shannon Malkin Daniels and I are here to shatter that myth! Known as a "communication nerd" and total "mic-dropper," Shannon reveals the insider secrets of landing your first TEDx talk – and why this platform is pure gold for building your author authority. We'll explore Shannon's step-by-step application strategy (spoiler: it's not about having connections!), why your "big idea" needs to fit the conference theme, and how one of her clients turned a TEDx talk into a million-view sensation.

Plus, Shannon shares her game-changing approach to speech preparation that ditches memorization for authentic storytelling – the same techniques that make compelling books! Whether you're an author looking to go from page to stage or someone with expertise ready to self-publish your way from stage to page, this conversation proves that TEDx speaking isn't just achievable – it's one of the most powerful ways to establish yourself as the go-to authority in your field.

]]> Gillian Whitney Buzzsprout-17472825 Tue, 08 Jul 2025 12:00:00 -0500 2100 EP045,Shannon Malkin Daniels 2 27 full false 044: Your Book is Your Signature Talk (And Vice Versa) with Jackie Goddard 044: Your Book is Your Signature Talk (And Vice Versa) with Jackie Goddard Ever wondered how your life experiences could become the foundation of unshakeable authority? Speaker and acting coach Jackie Goddard and I explore the powerful concept of crafting your "signature talk" – and why every author needs one! Known for helping people get excited about stepping in front of their audience, Jackie reveals how your personal stories can be woven together into a compelling narrative that serves your readers and listeners alike.

We'll dive into Jackie's unique approach to extracting stories from your life (hint: it starts with getting everything out of your head!), why your 9-year-old self holds the key to your authority, and how the same storytelling principles that make great books also create magnetic presentations. If you've been struggling to identify what makes you unique or wondering how to connect your writing to speaking opportunities, this conversation will show you how your ordinary experiences become extraordinary when viewed through the lens of serving your audience.

]]> Ever wondered how your life experiences could become the foundation of unshakeable authority? Speaker and acting coach Jackie Goddard and I explore the powerful concept of crafting your "signature talk" – and why every author needs one! Known for helping people get excited about stepping in front of their audience, Jackie reveals how your personal stories can be woven together into a compelling narrative that serves your readers and listeners alike.

We'll dive into Jackie's unique approach to extracting stories from your life (hint: it starts with getting everything out of your head!), why your 9-year-old self holds the key to your authority, and how the same storytelling principles that make great books also create magnetic presentations. If you've been struggling to identify what makes you unique or wondering how to connect your writing to speaking opportunities, this conversation will show you how your ordinary experiences become extraordinary when viewed through the lens of serving your audience.

]]> Gillian Whitney Buzzsprout-17432169 Tue, 01 Jul 2025 12:00:00 -0500 2046 EP044,Jackie Goddard 2 26 full false 043: Protect Your Work: The Real Perils Authors Face with Book Theft with Gillian Whitney 043: Protect Your Work: The Real Perils Authors Face with Book Theft with Gillian Whitney Calling all authors, aspiring writers, publishing professionals, AND anyone who cares about protecting their creative work.

In this episode I reveal some of the ways scammers are stealing and profiting from the work of authors. From simple schemes to sophisticated operations, I'll break down the tactics being used against us AND share practical strategies to protect yourself.

]]> Calling all authors, aspiring writers, publishing professionals, AND anyone who cares about protecting their creative work.

In this episode I reveal some of the ways scammers are stealing and profiting from the work of authors. From simple schemes to sophisticated operations, I'll break down the tactics being used against us AND share practical strategies to protect yourself.

]]> Gillian Whitney Buzzsprout-17391865 Tue, 24 Jun 2025 12:00:00 -0500 2158 EP043,Gillian Whitney 2 25 full false 042: Work in Progress: The Confidence to Keep Writing with Cat Williams 042: Work in Progress: The Confidence to Keep Writing with Cat Williams Ever wondered how authors find the courage to tackle life's most difficult topics on the page? Clinical Hypnotherapist, TEDx speaker, and author Cat Williams and I will unpack how confidence can play a crucial role in writing a book.

Known as "Confidence Cat," my guest, a Clinical Hypnotherapist, Rapid Transformational Therapist, and author will share her journey from writing her first book "Stay Calm and Content: No Matter What Life Throws at You" to her current work-in-progress "Break the Invisible Cage."

TEDx TALK
Your Mind is a Stallion - Learn to Ride it | Cat Williams | TEDxUoChester
youtu.be/vqLcCOnfDWo

]]> Ever wondered how authors find the courage to tackle life's most difficult topics on the page? Clinical Hypnotherapist, TEDx speaker, and author Cat Williams and I will unpack how confidence can play a crucial role in writing a book.

Known as "Confidence Cat," my guest, a Clinical Hypnotherapist, Rapid Transformational Therapist, and author will share her journey from writing her first book "Stay Calm and Content: No Matter What Life Throws at You" to her current work-in-progress "Break the Invisible Cage."

TEDx TALK
Your Mind is a Stallion - Learn to Ride it | Cat Williams | TEDxUoChester
youtu.be/vqLcCOnfDWo

]]> Gillian Whitney Buzzsprout-17354590 Tue, 17 Jun 2025 12:00:00 -0500 2000 EP042,Cat Williams 2 24 full false 041: Be Effective on LinkedIn: Putting Your Profile to Work for Your Book with Jeff Young 041: Be Effective on LinkedIn: Putting Your Profile to Work for Your Book with Jeff Young Is your book the best-kept secret on LinkedIn? Most authors miss all of the FREE opportunities hiding in plain sight to shine a light on their book. Join me as I welcome back Jeff Young, known as #TheLinkedInGuru, for a deep dive into transforming your LinkedIn profile into a powerful book marketing machine.

Jeff is the author of "Be Effective on LinkedIn® With #TheLinkedInGuru," the ultimate guide to mastering LinkedIn's features, algorithm, and networking strategies for business professionals at any level. Discover how to put every section of your profile to work for your book's success.

]]> Is your book the best-kept secret on LinkedIn? Most authors miss all of the FREE opportunities hiding in plain sight to shine a light on their book. Join me as I welcome back Jeff Young, known as #TheLinkedInGuru, for a deep dive into transforming your LinkedIn profile into a powerful book marketing machine.

Jeff is the author of "Be Effective on LinkedIn® With #TheLinkedInGuru," the ultimate guide to mastering LinkedIn's features, algorithm, and networking strategies for business professionals at any level. Discover how to put every section of your profile to work for your book's success.

]]> Gillian Whitney Buzzsprout-17315584 Tue, 10 Jun 2025 12:00:00 -0500 2165 EP041,Jeff Young 2 23 full false 040: Own Your Words: Lessons Learned From Taylor Swift with Gillian Whitney 040: Own Your Words: Lessons Learned From Taylor Swift with Gillian Whitney Calling all authors, aspiring writers, AND anyone considering the traditional vs. self-publishing path. Whether you're just starting your publishing journey or you're a seasoned author evaluating your options... this session is for you.

In this solo live I break down Taylor Swift's $360 million lesson and discuss why self-publishing is the smartest way to protect your creative work and intellectual property. We'll explore the hidden dangers of traditional publishing contracts and celebrate the freedom that comes with owning your words from day one.

]]> Calling all authors, aspiring writers, AND anyone considering the traditional vs. self-publishing path. Whether you're just starting your publishing journey or you're a seasoned author evaluating your options... this session is for you.

In this solo live I break down Taylor Swift's $360 million lesson and discuss why self-publishing is the smartest way to protect your creative work and intellectual property. We'll explore the hidden dangers of traditional publishing contracts and celebrate the freedom that comes with owning your words from day one.

]]> Gillian Whitney Buzzsprout-17278299 Tue, 03 Jun 2025 12:00:00 -0500 1601 EP040,Gillian Whitney 2 22 full false 039: Community-Driven Publishing: Being Mentored by a World-Renowned Author with Laura Doman 039: Community-Driven Publishing: Being Mentored by a World-Renowned Author with Laura Doman Laura Doman, video communications trainer, voice actor, and content creator, was one of 36 contributors who made publishing history by creating the first book entirely developed by a Web3 community. Under Mark Schaefer's guidance, this team of marketing professionals from 15 time zones transformed 750+ years of combined experience into truly original insights.

This conversation is perfect for both aspiring and veteran authors exploring collaborative publishing opportunities. If you've ever wondered what it's like to work alongside established thought leaders or contribute to publishing projects, Laura's journey will show you the power of community-driven creativity.

]]> Laura Doman, video communications trainer, voice actor, and content creator, was one of 36 contributors who made publishing history by creating the first book entirely developed by a Web3 community. Under Mark Schaefer's guidance, this team of marketing professionals from 15 time zones transformed 750+ years of combined experience into truly original insights.

This conversation is perfect for both aspiring and veteran authors exploring collaborative publishing opportunities. If you've ever wondered what it's like to work alongside established thought leaders or contribute to publishing projects, Laura's journey will show you the power of community-driven creativity.

]]> Gillian Whitney Buzzsprout-17235625 Tue, 27 May 2025 12:00:00 -0500 1980 EP039,Laura Doman 2 21 full true 038: Strategic Book Publishing in a Digital World: Multi-Format Strategies with Daniel Hall 038: Strategic Book Publishing in a Digital World: Multi-Format Strategies with Daniel Hall Join Gillian Whitney & Daniel Hall as we explore the innovative publishing strategies behind one of his latest books, "Top 100 List of Lies on Social Media: The Truth", and what business authors can learn from his multi-format, multi-author approach.

Daniel Hall, a 5X author and tech entrepreneur, is redefining how books reach their audience in 2025. His latest work has sold over 7,000 copies by embracing flexibility - through multiple formats (print, ebook, audio), multiple launch dates, and collaborating with multiple co-authors and foreword contributors to expand reach.

For business authors, this conversation offers insights into strategic publishing. Beyond the innovative release strategy, we'll dive into the book's revealing content about social media deceptions - crucial knowledge for authors who rely on these platforms to market their business books.

This conversation will be of interest to anyone writing or marketing a business book in today's complex digital landscape. Daniel's practical experience offers valuable insights you can apply to your own publishing journey.

]]> Join Gillian Whitney & Daniel Hall as we explore the innovative publishing strategies behind one of his latest books, "Top 100 List of Lies on Social Media: The Truth", and what business authors can learn from his multi-format, multi-author approach.

Daniel Hall, a 5X author and tech entrepreneur, is redefining how books reach their audience in 2025. His latest work has sold over 7,000 copies by embracing flexibility - through multiple formats (print, ebook, audio), multiple launch dates, and collaborating with multiple co-authors and foreword contributors to expand reach.

For business authors, this conversation offers insights into strategic publishing. Beyond the innovative release strategy, we'll dive into the book's revealing content about social media deceptions - crucial knowledge for authors who rely on these platforms to market their business books.

This conversation will be of interest to anyone writing or marketing a business book in today's complex digital landscape. Daniel's practical experience offers valuable insights you can apply to your own publishing journey.

]]> Gillian Whitney Buzzsprout-17198999 Tue, 20 May 2025 12:00:00 -0500 1259 EP038,Daniel Hall 2 20 full false 037: From Series to Multi-Genre: Expanding Your Author Brand Beyond One Book with Bonnie Daneker 037: From Series to Multi-Genre: Expanding Your Author Brand Beyond One Book with Bonnie Daneker Have you ever worried about limiting your creative expression as an author? Multi-titled author and content strategist Bonnie Daneker reveals how to successfully navigate both series writing and multi-genre publishing to build a diverse and engaging author platform.

While many authors find themselves boxed into a single category, Bonnie will share insights for developing compelling book series that keep readers returning while also exploring how to confidently cross genre boundaries to reach new audiences. We'll dive into her experience creating successful content extensions (like her relationship cards that go with "Stoplights Are for Kissing") and discuss how to manage multiple creative paths.

This conversation is perfect for aspiring and existing authors wondering how to expand their literary footprint through both series development and genre exploration. If you've ever questioned whether you should stick to one lane or diversify your writing portfolio, Bonnie's insights may provide the blueprint you need.

]]> Have you ever worried about limiting your creative expression as an author? Multi-titled author and content strategist Bonnie Daneker reveals how to successfully navigate both series writing and multi-genre publishing to build a diverse and engaging author platform.

While many authors find themselves boxed into a single category, Bonnie will share insights for developing compelling book series that keep readers returning while also exploring how to confidently cross genre boundaries to reach new audiences. We'll dive into her experience creating successful content extensions (like her relationship cards that go with "Stoplights Are for Kissing") and discuss how to manage multiple creative paths.

This conversation is perfect for aspiring and existing authors wondering how to expand their literary footprint through both series development and genre exploration. If you've ever questioned whether you should stick to one lane or diversify your writing portfolio, Bonnie's insights may provide the blueprint you need.

]]> Gillian Whitney Buzzsprout-17154436 Tue, 13 May 2025 12:00:00 -0500 1905 EO037,Bonnie Daneker 2 19 full false 036: Banish Boring Book Marketing: Creating Content That Captivate Readers with Ryan Anderson 036: Banish Boring Book Marketing: Creating Content That Captivate Readers with Ryan Anderson Have you ever wondered why most book marketing puts potential readers to sleep? Join us as creative content specialist Ryan Anderson shares his innovative approach to creating book marketing that truly engages audiences.

While many authors stick to traditional promotional methods, Ryan will enlighten us on how custom music, video, and humor can transform your book marketing strategy and help you stand out in a crowded marketplace. We'll explore his successful book parody projects, creative video content, and discuss the "Purple Cow" mindset that both Ryan and I share from Seth Godin's influential work.

This conversation is perfect for business professionals looking to market their books in ways that capture attention and drive real engagement. If you've ever questioned whether your promotional strategy is compelling enough or how to make your book marketing truly memorable, Ryan's creative expertise may just provide the inspiration you need.

]]> Have you ever wondered why most book marketing puts potential readers to sleep? Join us as creative content specialist Ryan Anderson shares his innovative approach to creating book marketing that truly engages audiences.

While many authors stick to traditional promotional methods, Ryan will enlighten us on how custom music, video, and humor can transform your book marketing strategy and help you stand out in a crowded marketplace. We'll explore his successful book parody projects, creative video content, and discuss the "Purple Cow" mindset that both Ryan and I share from Seth Godin's influential work.

This conversation is perfect for business professionals looking to market their books in ways that capture attention and drive real engagement. If you've ever questioned whether your promotional strategy is compelling enough or how to make your book marketing truly memorable, Ryan's creative expertise may just provide the inspiration you need.

]]> Gillian Whitney Buzzsprout-17110697 Tue, 06 May 2025 12:00:00 -0500 2175 EP036,Ryan Anderson 2 18 full false 035: Be a Book Launch Buddy: How to Support Authors with Gillian Whitney 035: Be a Book Launch Buddy: How to Support Authors with Gillian Whitney Calling all bookworms, social media enthusiasts, supportive friends, AND authors preparing to launch your own books.

In this practical session where I'll share actionable ways to support authors (even on a tight budget) AND show authors how to effectively ask for the help they need during launch.

Whether you're supporting an author in your network or you're an author looking to mobilize your own support team - this session is for you.

]]> Calling all bookworms, social media enthusiasts, supportive friends, AND authors preparing to launch your own books.

In this practical session where I'll share actionable ways to support authors (even on a tight budget) AND show authors how to effectively ask for the help they need during launch.

Whether you're supporting an author in your network or you're an author looking to mobilize your own support team - this session is for you.

]]> Gillian Whitney Buzzsprout-17072895 Tue, 29 Apr 2025 12:00:00 -0500 1733 EP035,Gillian Whitney 2 17 full false 034: Amazon Live: Turning Book Conversations into Multi-Platform Content with Tim Lewis 034: Amazon Live: Turning Book Conversations into Multi-Platform Content with Tim Lewis What if you could create content ONCE and have it work for you across Amazon, YouTube, and all your social platforms? Join me as I welcome Tim Lewis, creator of "Book Chat Live," who embodies this philosophy through his innovative approach to interviewing authors and book lovers about their favorite reads while viewers can purchase featured books in real time.

Despite his humble claim of 'never mastering learning how to sell books using social media,' Tim, a 10 time author himself, has leveraged these conversations into a powerful networking tool. In addition, Tim shares his recent experience as a beta tester for Amazon's new AI audio book narration feature.

]]> What if you could create content ONCE and have it work for you across Amazon, YouTube, and all your social platforms? Join me as I welcome Tim Lewis, creator of "Book Chat Live," who embodies this philosophy through his innovative approach to interviewing authors and book lovers about their favorite reads while viewers can purchase featured books in real time.

Despite his humble claim of 'never mastering learning how to sell books using social media,' Tim, a 10 time author himself, has leveraged these conversations into a powerful networking tool. In addition, Tim shares his recent experience as a beta tester for Amazon's new AI audio book narration feature.

]]> Gillian Whitney Buzzsprout-17023100 Tue, 22 Apr 2025 12:00:00 -0500 2033 EP034,Tim Lewis 2 16 full false 033: The 15-Minute Author: Building Authority Through Bite-Sized Writing with Ashley Leeds 033: The 15-Minute Author: Building Authority Through Bite-Sized Writing with Ashley Leeds What if you could transform your professional knowledge into a published book using the same consistent, bite-sized approach that works for social media content?

Join me as I welcome Ashley Leeds, known as "The 15-Minute Guy," who embodies this philosophy through his book "101 Ideas for LinkedIn - Content Made Easy." Ashley has created a resource that doesn't just tell you what to do—it actually gives you space to track your progress and see real results.

Unlike LinkedIn experts who offer complex strategies that can overwhelm, Ashley teaches how small, consistent actions create momentum toward both content creation AND authorship."

]]> What if you could transform your professional knowledge into a published book using the same consistent, bite-sized approach that works for social media content?

Join me as I welcome Ashley Leeds, known as "The 15-Minute Guy," who embodies this philosophy through his book "101 Ideas for LinkedIn - Content Made Easy." Ashley has created a resource that doesn't just tell you what to do—it actually gives you space to track your progress and see real results.

Unlike LinkedIn experts who offer complex strategies that can overwhelm, Ashley teaches how small, consistent actions create momentum toward both content creation AND authorship."

]]> Gillian Whitney Buzzsprout-16984297 Tue, 15 Apr 2025 12:00:00 -0500 1965 EP033,Ashley Leeds 2 15 full false 032: Writing to Serve, Not to Sell with Jeff Young 032: Writing to Serve, Not to Sell with Jeff Young What if the true purpose of authorship was to serve readers rather than to build your own brand? Join me as I welcome Jeff Young, known as #TheLinkedInGuru, who embodies this philosophy through his book designed to help as many people as possible master LinkedIn—not to promote himself or generate leads, but to genuinely educate and empower others.

Unlike many authors who write books primarily for profit or lead generation, Jeff took a different approach. His book "Be Effective on LinkedIn®: With #TheLinkedInGuru" was created with accessibility as the core mission—priced at the lowest possible point on Amazon and strategically enrolled in KDP Select to offer free access periods and availability to Kindle Unlimited subscribers.

]]> What if the true purpose of authorship was to serve readers rather than to build your own brand? Join me as I welcome Jeff Young, known as #TheLinkedInGuru, who embodies this philosophy through his book designed to help as many people as possible master LinkedIn—not to promote himself or generate leads, but to genuinely educate and empower others.

Unlike many authors who write books primarily for profit or lead generation, Jeff took a different approach. His book "Be Effective on LinkedIn®: With #TheLinkedInGuru" was created with accessibility as the core mission—priced at the lowest possible point on Amazon and strategically enrolled in KDP Select to offer free access periods and availability to Kindle Unlimited subscribers.

]]> Gillian Whitney Buzzsprout-16940245 Tue, 08 Apr 2025 12:00:00 -0500 2059 EP032,Jeff Young 2 14 full false 031: Serious Advice for Authors on LinkedIn Visibility, Engagement, & Connecting with Debbie Wemyss, Kevin D. Turner, & Jeff Young 031: Serious Advice for Authors on LinkedIn Visibility, Engagement, & Connecting with Debbie Wemyss, Kevin D. Turner, & Jeff Young Have you ever wanted to learn the insider secrets of LinkedIn from those who've mastered the platform?

Here's the deal - apparently, scheduling a guest for April 1st, 2025 proved to be surprisingly challenging. Rather than cancel my regular LinkedIn Live, I've cleverly arranged for THREE LinkedIn experts to join me... through the magic of a previously recorded session!

Who are these mysterious guests? Debbie Wemyss, Kevin D. Turner, & Jeff Young

This conversation is perfect for self-published authors, business professionals, and anyone looking to leverage LinkedIn more effectively.

]]> Have you ever wanted to learn the insider secrets of LinkedIn from those who've mastered the platform?

Here's the deal - apparently, scheduling a guest for April 1st, 2025 proved to be surprisingly challenging. Rather than cancel my regular LinkedIn Live, I've cleverly arranged for THREE LinkedIn experts to join me... through the magic of a previously recorded session!

Who are these mysterious guests? Debbie Wemyss, Kevin D. Turner, & Jeff Young

This conversation is perfect for self-published authors, business professionals, and anyone looking to leverage LinkedIn more effectively.

]]> Gillian Whitney Buzzsprout-16902316 Tue, 01 Apr 2025 12:00:00 -0500 2083 EP031,Debbie Wemyss,Kevin D. Turner,Jeff Young 2 13 full false 030: Beyond Spell Check: What Authors Need to Know About Proofreading with Lezlee Alexander 030: Beyond Spell Check: What Authors Need to Know About Proofreading with Lezlee Alexander Have you ever wondered if your manuscript is truly ready for publication? Proofreading expert Lezlee Alexander joins my show to share her insights on this critical final step in the book creation process that many authors overlook or misunderstand.

While many first-time authors confuse editing and proofreading or believe spell check is sufficient, Lezlee will clarify the distinct role proofreaders play in elevating your business book to professional standards. We'll discuss realistic timelines, budgeting considerations, and the costly mistakes that proper proofreading helps you avoid.

]]> Have you ever wondered if your manuscript is truly ready for publication? Proofreading expert Lezlee Alexander joins my show to share her insights on this critical final step in the book creation process that many authors overlook or misunderstand.

While many first-time authors confuse editing and proofreading or believe spell check is sufficient, Lezlee will clarify the distinct role proofreaders play in elevating your business book to professional standards. We'll discuss realistic timelines, budgeting considerations, and the costly mistakes that proper proofreading helps you avoid.

]]> Gillian Whitney Buzzsprout-16860625 Tue, 25 Mar 2025 12:00:00 -0500 2119 EP030,Lezlee Alexander 2 12 full false 029: Narrow Focus, Wider Impact: Writing for a Niche Audience with Sarah Clay 029: Narrow Focus, Wider Impact: Writing for a Niche Audience with Sarah Clay Have you ever felt overwhelmed trying to write a book that appeals to everyone? LinkedIn expert Sarah Clay joins my show to share her journey writing "Employee Advocacy on LinkedIn" - and why targeting a specific audience became her winning strategy.

While many LinkedIn trainers write books trying to reach EVERYONE in the business world, Sarah made the deliberate choice to address companies looking to implement employee advocacy programs. We discuss how this specialized approach yielded greater impact and better results than a broader message ever could.

]]> Have you ever felt overwhelmed trying to write a book that appeals to everyone? LinkedIn expert Sarah Clay joins my show to share her journey writing "Employee Advocacy on LinkedIn" - and why targeting a specific audience became her winning strategy.

While many LinkedIn trainers write books trying to reach EVERYONE in the business world, Sarah made the deliberate choice to address companies looking to implement employee advocacy programs. We discuss how this specialized approach yielded greater impact and better results than a broader message ever could.

]]> Gillian Whitney Buzzsprout-16817218 Tue, 18 Mar 2025 12:00:00 -0500 1973 EO029,Sarah Clay 2 11 full false 028: From Success to Sequel: Writing Book #2 & Expanding Your Brand with Sarah Townsend 028: From Success to Sequel: Writing Book #2 & Expanding Your Brand with Sarah Townsend Have you ever wondered what happens after writing a successful first book? How to avoid being a one-hit wonder? Award-winning author Sarah Townsend returns to my show to share her journey from her multi-award-winning "The Little Book of Confusables" to creating the highly anticipated sequel. 

Sarah brings 25+ years of experience to our discussion on the creative process, expanding a book concept, and building a cohesive author brand that resonates with your audience. She'll also share insights on navigating book award nominations and what it takes to create award-winning content.

]]> Have you ever wondered what happens after writing a successful first book? How to avoid being a one-hit wonder? Award-winning author Sarah Townsend returns to my show to share her journey from her multi-award-winning "The Little Book of Confusables" to creating the highly anticipated sequel. 

Sarah brings 25+ years of experience to our discussion on the creative process, expanding a book concept, and building a cohesive author brand that resonates with your audience. She'll also share insights on navigating book award nominations and what it takes to create award-winning content.

]]> Gillian Whitney Buzzsprout-16775873 Tue, 11 Mar 2025 12:00:00 -0500 1862 EP028,Sarah Townsend 2 10 full false 027: The Author's Ascent: Navigating Every Level of the Publishing Mountain with Gehan "G" Haridy-Ardanowski 027: The Author's Ascent: Navigating Every Level of the Publishing Mountain with Gehan "G" Haridy-Ardanowski There are different paths to seeing your name in print – from honorable mentions to solo authorship. Gehan ""G"" Haridy-Ardanowski, the author of "FROM SATAN TO SENSATIONAL HR! 7 Ways to Humanize 'Evil' Human Resources," joined me to discuss her experiences across the full authorship spectrum. Her publication journey extends from being mentioned in HR publications all the way up to summiting the authorship mountain with her own bestselling book.

Together we discuss how each level of the author's journey demonstrates growing expertise, strengthens your professional brand, and represents increasing investments of creativity and hard work. Whether you're curious about how being mentioned in others' books differs from contributing a chapter, or want to understand the unique challenges and rewards of solo authorship, this conversation is for you.

]]> There are different paths to seeing your name in print – from honorable mentions to solo authorship. Gehan ""G"" Haridy-Ardanowski, the author of "FROM SATAN TO SENSATIONAL HR! 7 Ways to Humanize 'Evil' Human Resources," joined me to discuss her experiences across the full authorship spectrum. Her publication journey extends from being mentioned in HR publications all the way up to summiting the authorship mountain with her own bestselling book.

Together we discuss how each level of the author's journey demonstrates growing expertise, strengthens your professional brand, and represents increasing investments of creativity and hard work. Whether you're curious about how being mentioned in others' books differs from contributing a chapter, or want to understand the unique challenges and rewards of solo authorship, this conversation is for you.

]]> Gillian Whitney Buzzsprout-16734669 Tue, 04 Mar 2025 12:00:00 -0600 2198 EP27,Gehan "G" Haridy-Ardanowski 2 9 full false 026: Cracking the ISBN Code: An Essential Step in Your Publishing Journey with Gillian Whitney 026: Cracking the ISBN Code: An Essential Step in Your Publishing Journey with Gillian Whitney Calling all authors embarking on their publishing journey! Have you ever wondered about those mysterious numbers on the back of every book? They're not just random digits - they're ISBNs, and getting them right is crucial to your publishing success.

Join me for a deep dive into the world of ISBNs that could save you countless headaches down the road. Let me help you master this essential aspect of publishing with clear, actionable insights that will serve you throughout your author journey.

]]> Calling all authors embarking on their publishing journey! Have you ever wondered about those mysterious numbers on the back of every book? They're not just random digits - they're ISBNs, and getting them right is crucial to your publishing success.

Join me for a deep dive into the world of ISBNs that could save you countless headaches down the road. Let me help you master this essential aspect of publishing with clear, actionable insights that will serve you throughout your author journey.

]]> Gillian Whitney Buzzsprout-16692602 Tue, 25 Feb 2025 12:00:00 -0600 2081 EP026,Gillian Whitney 2 8 full false 025: The Power of Collaborative Publishing for Business Professionals with Deanna Russo 025: The Power of Collaborative Publishing for Business Professionals with Deanna Russo Deanna Russo, who co-wrote "The Small Business Growth Guidebook" alongside 20+ other authors, brings her unique perspective on how writing a single chapter can be the first step to becoming a published author.

Whether you're considering dipping your toes into authorship through a collaborative project, want to understand how multiple authors create marketing synergy, or are curious about how a book chapter can enhance your visibility, this conversation will provide valuable insights into the power of collaborative publishing.

]]> Deanna Russo, who co-wrote "The Small Business Growth Guidebook" alongside 20+ other authors, brings her unique perspective on how writing a single chapter can be the first step to becoming a published author.

Whether you're considering dipping your toes into authorship through a collaborative project, want to understand how multiple authors create marketing synergy, or are curious about how a book chapter can enhance your visibility, this conversation will provide valuable insights into the power of collaborative publishing.

]]> Gillian Whitney Buzzsprout-16650417 Tue, 18 Feb 2025 12:00:00 -0600 1863 EO025,Deanna Russo 2 7 full false 024: Personal Blanding™ to Personal Branding: Booking Your AUTHORity on [in] with Kevin D. Turner 024: Personal Blanding™ to Personal Branding: Booking Your AUTHORity on [in] with Kevin D. Turner Kevin D. Turner, known as the Personal Blanding™ Eliminator, shares proven LinkedIn strategies to help authors break free from profile invisibility and build a magnetic author platform. His innovative approach can transform ordinary LinkedIn profiles into powerful book marketing assets that create meaningful connections with your target audience.

As the Managing Partner of TNT Brand Strategist LLC, Kevin has optimized over 5,000 LinkedIn profiles while helping authors, executives, and industry leaders develop authentic personal brands that drive results. Whether you're a newly published author looking to build your platform or a seasoned writer wanting to leverage LinkedIn more effectively, you won't want to miss his expert insights on transforming your profile from bland to brand.

]]> Kevin D. Turner, known as the Personal Blanding™ Eliminator, shares proven LinkedIn strategies to help authors break free from profile invisibility and build a magnetic author platform. His innovative approach can transform ordinary LinkedIn profiles into powerful book marketing assets that create meaningful connections with your target audience.

As the Managing Partner of TNT Brand Strategist LLC, Kevin has optimized over 5,000 LinkedIn profiles while helping authors, executives, and industry leaders develop authentic personal brands that drive results. Whether you're a newly published author looking to build your platform or a seasoned writer wanting to leverage LinkedIn more effectively, you won't want to miss his expert insights on transforming your profile from bland to brand.

]]> Gillian Whitney Buzzsprout-16604891 Tue, 11 Feb 2025 12:00:00 -0600 2045 EP024,Kevin D. Turner 2 6 full false 023: From Sisters to Co-Authors: The Journey of Writing a Business Book with Kristína Cichý Kováčiková 023: From Sisters to Co-Authors: The Journey of Writing a Business Book with Kristína Cichý Kováčiková Kristína Cichý Kováčiková, co-author of "The Magic of Employee Influence" and co-founder of SUNDAYFLIES, shares her journey of collaborating with her sister to create both a groundbreaking book and Slovakia's first LinkedIn agency.

Whether you're considering writing a book with a family member, curious about the dynamics of creative collaboration with siblings, or simply interested in hearing an inspiring story of sisters turning their shared vision into reality, you won't want to miss this unique conversation about family bonds, creativity, and entrepreneurial success.

]]> Kristína Cichý Kováčiková, co-author of "The Magic of Employee Influence" and co-founder of SUNDAYFLIES, shares her journey of collaborating with her sister to create both a groundbreaking book and Slovakia's first LinkedIn agency.

Whether you're considering writing a book with a family member, curious about the dynamics of creative collaboration with siblings, or simply interested in hearing an inspiring story of sisters turning their shared vision into reality, you won't want to miss this unique conversation about family bonds, creativity, and entrepreneurial success.

]]> Gillian Whitney Buzzsprout-16563384 Tue, 04 Feb 2025 12:00:00 -0600 1900 EP023,Kristína Cichý Kováčiková 2 5 full false 022: Video Brochures: The Game-Changing Tool for Author & Business Marketing with Roy Kowarski 022: Video Brochures: The Game-Changing Tool for Author & Business Marketing with Roy Kowarski Roy Kowarski, who's known as a Promotional Product Disrupter, shares a game-changing marketing tool that harnesses the power of video to help you stand out from the crowd. His innovative approach transforms cold outreach into warm conversations that create lasting impressions with decision makers.

Whether you're an author seeking innovative ways to market your book or a business professional looking to capture attention in a noisy world, you won't want to miss Roy's unique insights and strategies.

]]> Roy Kowarski, who's known as a Promotional Product Disrupter, shares a game-changing marketing tool that harnesses the power of video to help you stand out from the crowd. His innovative approach transforms cold outreach into warm conversations that create lasting impressions with decision makers.

Whether you're an author seeking innovative ways to market your book or a business professional looking to capture attention in a noisy world, you won't want to miss Roy's unique insights and strategies.

]]> Gillian Whitney Buzzsprout-16524115 Tue, 28 Jan 2025 12:00:00 -0600 2203 EP022,Roy Kowarski 2 4 full false 021: From Career Expert to Published Author with Hannah Morgan 021: From Career Expert to Published Author with Hannah Morgan Hannah Morgan, known widely as the Career Sherpa, shares her unique path to becoming a published author with McGraw Hill.

As pioneer in modern job search strategies, Hannah transformed her expertise into "The Infographic Resume: How to Create a Visual Portfolio that Showcases Your Skills and Lands the Job." Through her company CareerSherpa.net, she's guided countless job seekers to success through innovative career development approaches. Hannah shares valuable insights about working with a traditional publisher and how this experience has enhanced her ability to help job seekers worldwide.

]]> Hannah Morgan, known widely as the Career Sherpa, shares her unique path to becoming a published author with McGraw Hill.

As pioneer in modern job search strategies, Hannah transformed her expertise into "The Infographic Resume: How to Create a Visual Portfolio that Showcases Your Skills and Lands the Job." Through her company CareerSherpa.net, she's guided countless job seekers to success through innovative career development approaches. Hannah shares valuable insights about working with a traditional publisher and how this experience has enhanced her ability to help job seekers worldwide.

]]> Gillian Whitney Buzzsprout-16480230 Tue, 21 Jan 2025 12:00:00 -0600 1751 EP021,Hannah Morgan 2 3 full false 020: Essential Publishing Myths Authors Need to Know with W. Terry Whalin 020: Essential Publishing Myths Authors Need to Know with W. Terry Whalin Meet W. Terry Whalin, a creative business professional, prolific author, and Acquisitions Editor at Morgan James Publishing. Drawing from his experience on both sides of the publishing desk, W. Terry Whalin is the author of "10 Publishing Myths."

Whether you're an aspiring author seeking to understand the publishing landscape, a published author looking to enhance your success, or a professional interested in the evolving world of publishing, this enlightening discussion about the myths and realities of the publishing world.

]]> Meet W. Terry Whalin, a creative business professional, prolific author, and Acquisitions Editor at Morgan James Publishing. Drawing from his experience on both sides of the publishing desk, W. Terry Whalin is the author of "10 Publishing Myths."

Whether you're an aspiring author seeking to understand the publishing landscape, a published author looking to enhance your success, or a professional interested in the evolving world of publishing, this enlightening discussion about the myths and realities of the publishing world.

]]> Gillian Whitney Buzzsprout-16437815 Tue, 14 Jan 2025 12:00:00 -0600 2056 EP020,W. Terry Whalin 2 2 full false 019: To Be or Not to Be... In Bookstores with Gillian Whitney 019: To Be or Not to Be... In Bookstores with Gillian Whitney Calling all self-published authors and aspiring writers! Join me for an eye-opening discussion about the realities of getting your book into brick-and-mortar bookstores. As someone who once dreamed of seeing my book on those store shelves, I'll share what I discovered that completely changed my perspective.

Let's demystify the bookstore journey together and ensure your publishing decisions align with your true goals.

]]> Calling all self-published authors and aspiring writers! Join me for an eye-opening discussion about the realities of getting your book into brick-and-mortar bookstores. As someone who once dreamed of seeing my book on those store shelves, I'll share what I discovered that completely changed my perspective.

Let's demystify the bookstore journey together and ensure your publishing decisions align with your true goals.

]]> Gillian Whitney Buzzsprout-16398580 Tue, 07 Jan 2025 12:00:00 -0600 2226 EP019,Gillian Whitney 2 1 full false 018: LinkedIn Year in Review - What Business Authors Need to Know with Gillian Whitney & AI friends 018: LinkedIn Year in Review - What Business Authors Need to Know with Gillian Whitney & AI friends Ring in the New Year with a unique twist! Join Gillian Whitney for a special episode where she experiments with AI technology to deliver key insights from her recent LinkedIn Live 2024 Year in Review. Instead of a traditional recap, listen in as two AI voices engage in an enlightening conversation about LinkedIn's evolving role for business book authors. From verification benefits to newsletter innovations, discover how LinkedIn has transformed from a simple job-hunting platform into an author's secret weapon for building readership. Whether you're a published author or aspiring writer, this innovative deep dive reveals game-changing strategies for leveraging LinkedIn in 2025. Plus, hear expert tips from LinkedIn royalty like Debbie Wemyss, Jeff Young, and Kevin D Turner on everything from content management to engaging with potential readers. Don't miss this creative blend of human expertise and AI technology that's packed with practical insights to boost your author platform!

SHOW NOTES:

Watch the full live on LinkedIn: linkedin.com/posts/gillianwhitney_thelinkedinguru-linkedinlive-linkedin-activity-7269421248370065408-xeT5

Watch the full live on YouTube: youtube.com/live/tLgchzlcuGY

]]> Ring in the New Year with a unique twist! Join Gillian Whitney for a special episode where she experiments with AI technology to deliver key insights from her recent LinkedIn Live 2024 Year in Review. Instead of a traditional recap, listen in as two AI voices engage in an enlightening conversation about LinkedIn's evolving role for business book authors. From verification benefits to newsletter innovations, discover how LinkedIn has transformed from a simple job-hunting platform into an author's secret weapon for building readership. Whether you're a published author or aspiring writer, this innovative deep dive reveals game-changing strategies for leveraging LinkedIn in 2025. Plus, hear expert tips from LinkedIn royalty like Debbie Wemyss, Jeff Young, and Kevin D Turner on everything from content management to engaging with potential readers. Don't miss this creative blend of human expertise and AI technology that's packed with practical insights to boost your author platform!

SHOW NOTES:

Watch the full live on LinkedIn: linkedin.com/posts/gillianwhitney_thelinkedinguru-linkedinlive-linkedin-activity-7269421248370065408-xeT5

Watch the full live on YouTube: youtube.com/live/tLgchzlcuGY

]]> Gillian Whitney Buzzsprout-16364599 Tue, 31 Dec 2024 12:00:00 -0600 1288 EP018,Debbie Wemyss,Jeff Young,Kevin D Turner 1 18 full false 017: The Best Gift You Can Give an Author with Gillian Whitney 017: The Best Gift You Can Give an Author with Gillian Whitney Calling all book lovers and reading enthusiasts! Join us for a doubly magical live event as Christmas Eve meets Hanukkah Eve, with Bitmo Gillian making a special holiday appearance to share in the gift-giving spirit!

Are you wracking your brain trying to find the perfect gift for the author in your life? Whether you're browsing bookstore shelves or scrolling through writing gadgets online, this live event will reveal a surprising truth about what authors truly treasure most!

]]> Calling all book lovers and reading enthusiasts! Join us for a doubly magical live event as Christmas Eve meets Hanukkah Eve, with Bitmo Gillian making a special holiday appearance to share in the gift-giving spirit!

Are you wracking your brain trying to find the perfect gift for the author in your life? Whether you're browsing bookstore shelves or scrolling through writing gadgets online, this live event will reveal a surprising truth about what authors truly treasure most!

]]> Gillian Whitney Buzzsprout-16337759 Tue, 24 Dec 2024 12:00:00 -0600 2074 EP017,Gillian Whitney 1 17 full false 016: Writing a Legacy Book: Turning Experience Into Impact with Mel Stanley 016: Writing a Legacy Book: Turning Experience Into Impact with Mel Stanley Mel Stanley is the author of Success without Compromise: Empowering the next generation of female leaders to achieve success on their terms. Together, we'll explore the art of creating a leadership legacy and why sharing our career wisdom through books can shape the future for aspiring leaders.

Every career journey holds valuable lessons worth sharing. Mel has transformed her 25 years of leadership experience into the book she wishes she had when starting her own career. Through her company FirstWoman, she's helped countless mid-career women reclaim their professional paths and build authentic leadership presence.

]]> Mel Stanley is the author of Success without Compromise: Empowering the next generation of female leaders to achieve success on their terms. Together, we'll explore the art of creating a leadership legacy and why sharing our career wisdom through books can shape the future for aspiring leaders.

Every career journey holds valuable lessons worth sharing. Mel has transformed her 25 years of leadership experience into the book she wishes she had when starting her own career. Through her company FirstWoman, she's helped countless mid-career women reclaim their professional paths and build authentic leadership presence.

]]> Gillian Whitney Buzzsprout-16297122 Tue, 17 Dec 2024 12:00:00 -0600 1965 EP016,Mel Stanley 1 16 full false 015: Leaders Who Read: Turning Business Books into Action with Rebecca Wilson 015: Leaders Who Read: Turning Business Books into Action with Rebecca Wilson Meet Rebecca Wilson, the driving force behind Business Book Bites, a business operations expert who has mastered the art of turning reading into real-world results.

As the creator of Business Book Bites with 127 and counting video reviews on YouTube, Rebecca transforms business books into actionable insights. Her bi-weekly deep dives go beyond "should you read this?" to show exactly how concepts translate to real-world impact. She doesn't just summarize - she shares what she actually implemented, what changed in her thinking, and the tangible results she achieved.

]]> Meet Rebecca Wilson, the driving force behind Business Book Bites, a business operations expert who has mastered the art of turning reading into real-world results.

As the creator of Business Book Bites with 127 and counting video reviews on YouTube, Rebecca transforms business books into actionable insights. Her bi-weekly deep dives go beyond "should you read this?" to show exactly how concepts translate to real-world impact. She doesn't just summarize - she shares what she actually implemented, what changed in her thinking, and the tangible results she achieved.

]]> Gillian Whitney Buzzsprout-16255782 Tue, 10 Dec 2024 12:00:00 -0600 2033 EP015,Rebecca Wilson 1 15 full false 014: Writing With Purpose: Books That Build Your Business with Annette Richmond 014: Writing With Purpose: Books That Build Your Business with Annette Richmond Sometimes the most powerful business transformations are reflected in what we choose to write about. That's exactly what happened with Annette Richmond, content marketing strategist and author of Mastering Short Form Video Content, whose publishing journey mirrors her own business evolution from resume writing expert to video marketing authority.

Annette, known for helping B2B professionals leverage content strategies that build trust and shorten the path to 'yes', will share her authentic journey through multiple books and business transformations.

]]> Sometimes the most powerful business transformations are reflected in what we choose to write about. That's exactly what happened with Annette Richmond, content marketing strategist and author of Mastering Short Form Video Content, whose publishing journey mirrors her own business evolution from resume writing expert to video marketing authority.

Annette, known for helping B2B professionals leverage content strategies that build trust and shorten the path to 'yes', will share her authentic journey through multiple books and business transformations.

]]> Gillian Whitney Buzzsprout-16216664 Tue, 03 Dec 2024 12:00:00 -0600 2124 EP014,Annette Richmond 1 14 full false 013: Navigating Career Crossroads: How Publishing My Book Transformed My Coaching Business with Jane Jackson 013: Navigating Career Crossroads: How Publishing My Book Transformed My Coaching Business with Jane Jackson Ever wondered how a single book can transform not just careers, but lives? In this episode, I speak with Jane Jackson: career coach, LinkedIn Top Voice, and author of the Amazon #1 bestseller Navigating Career Crossroads: How to Thrive When Changing Direction (and finalist in The Australian Career Book Awards!).

With 20+ years of experience spanning 5 countries, Jane has guided thousands through career transitions, but her story goes beyond coaching. Join us for this candid conversation about how publishing became her gateway to creating an impact world-wide, and how one book can create ripples of change—from enhancing credibility to touching lives globally.

]]> Ever wondered how a single book can transform not just careers, but lives? In this episode, I speak with Jane Jackson: career coach, LinkedIn Top Voice, and author of the Amazon #1 bestseller Navigating Career Crossroads: How to Thrive When Changing Direction (and finalist in The Australian Career Book Awards!).

With 20+ years of experience spanning 5 countries, Jane has guided thousands through career transitions, but her story goes beyond coaching. Join us for this candid conversation about how publishing became her gateway to creating an impact world-wide, and how one book can create ripples of change—from enhancing credibility to touching lives globally.

]]> Gillian Whitney Buzzsprout-16181332 Tue, 26 Nov 2024 12:00:00 -0600 2010 EP013,Jane Jackson 1 13 full false 012: Recalculating the Book Writing Journey: Power & Payoff of When to Publish with Michelle B Griffin 012: Recalculating the Book Writing Journey: Power & Payoff of When to Publish with Michelle B Griffin Sometimes the best decisions in publishing aren't about writing faster—they're about knowing when to pause and recalculate your route. That's exactly what happened when Michelle B Griffin, professional speaker and co-author of The LinkedIn Branding Book, made the bold choice to delay her anticipated book Own Your Lane to ensure her readers get maximum value.

Michelle, known for empowering professionals to become visible authorities through her P.Y.O.T. (Put Yourself Out There) philosophy, will share her candid insights.

]]> Sometimes the best decisions in publishing aren't about writing faster—they're about knowing when to pause and recalculate your route. That's exactly what happened when Michelle B Griffin, professional speaker and co-author of The LinkedIn Branding Book, made the bold choice to delay her anticipated book Own Your Lane to ensure her readers get maximum value.

Michelle, known for empowering professionals to become visible authorities through her P.Y.O.T. (Put Yourself Out There) philosophy, will share her candid insights.

]]> Gillian Whitney Buzzsprout-16135681 Tue, 19 Nov 2024 12:00:00 -0600 2053 EP012, Michelle B Griffin 1 12 full false 011: From Stage to Page: How a 5-min DisruptHR Talk Sparked a Book with Gehan "G" Haridy-Ardanowski 011: From Stage to Page: How a 5-min DisruptHR Talk Sparked a Book with Gehan "G" Haridy-Ardanowski When you think of writing a book, you might imagine months or years of solitary writing. But sometimes, the most impactful books start with a simple speech! That's exactly what happened when Gehan "G" Haridy-Ardanowski took the stage for a 5-minute TEDx-style talk at Tucson's inaugural DisruptHR event.

That's why I've invited "G" , known as the "Transition Magician" and bestselling author of FROM SATAN TO SENSATIONAL HR! 7 Ways to Humanize 'Evil' Human Resources, to share her unique journey from speaker to author.

]]> When you think of writing a book, you might imagine months or years of solitary writing. But sometimes, the most impactful books start with a simple speech! That's exactly what happened when Gehan "G" Haridy-Ardanowski took the stage for a 5-minute TEDx-style talk at Tucson's inaugural DisruptHR event.

That's why I've invited "G" , known as the "Transition Magician" and bestselling author of FROM SATAN TO SENSATIONAL HR! 7 Ways to Humanize 'Evil' Human Resources, to share her unique journey from speaker to author.

]]> Gillian Whitney Buzzsprout-16094451 Tue, 12 Nov 2024 12:00:00 -0600 2034 EP011,Gehan "G" Haridy-Ardanowski 1 11 full false 010: The Yellow Brick Road to Publishing: Which Path Will You Choose? with Gillian Whitney 010: The Yellow Brick Road to Publishing: Which Path Will You Choose? with Gillian Whitney Calling all aspiring authors! Are you feeling caught in a tornado of publishing options? Whether you're clutching your manuscript like Dorothy clutched Toto, or feeling as lost as Kansas in a tornado, this live event will sweep you away to the magical world of publishing!

We'll explore:
-Traditional Publishing (The Emerald City) - where mighty gatekeepers stand guard like the Great and Powerful Oz himself, offering the dream of advances and bookstore distribution
- Hybrid Publishing (The Scarecrow's Path) - where you'll need brains to navigate a partnership that requires both your investment and the publisher's expertise
- Self-Publishing Wide (The Tin Man's Way) - where you'll need heart and determination to spread your books across multiple platforms, from Amazon to Barnes & Noble and beyond
- Self-Publishing Amazon Exclusive (The Lion's Den) - where courage meets strategy in Amazon's territory, trading wide distribution for focused promotional opportunities

]]> Calling all aspiring authors! Are you feeling caught in a tornado of publishing options? Whether you're clutching your manuscript like Dorothy clutched Toto, or feeling as lost as Kansas in a tornado, this live event will sweep you away to the magical world of publishing!

We'll explore:
-Traditional Publishing (The Emerald City) - where mighty gatekeepers stand guard like the Great and Powerful Oz himself, offering the dream of advances and bookstore distribution
- Hybrid Publishing (The Scarecrow's Path) - where you'll need brains to navigate a partnership that requires both your investment and the publisher's expertise
- Self-Publishing Wide (The Tin Man's Way) - where you'll need heart and determination to spread your books across multiple platforms, from Amazon to Barnes & Noble and beyond
- Self-Publishing Amazon Exclusive (The Lion's Den) - where courage meets strategy in Amazon's territory, trading wide distribution for focused promotional opportunities

]]> Gillian Whitney Buzzsprout-16054103 Tue, 05 Nov 2024 12:00:00 -0600 1836 EP010,Gillian Whitney 1 10 full false 009: Writing Without Borders: How 2 Books Spanned 3 Countries with Michelle J Raymond 009: Writing Without Borders: How 2 Books Spanned 3 Countries with Michelle J Raymond Ever wondered how authors collaborate across continents to create bestsellers? In this special episode, I sit down with Michelle J Raymond, a powerhouse LinkedIn trainer and accidental author (her words!) who has co-authored not one, but TWO successful books with partners from different countries.

Michelle, who co-authored Business Gold with Lynnaire Johnston (New Zealand) and The LinkedIn Branding Book with Michelle Griffin (Florida), serves as a LinkedIn Coach for B2B teams and consultants, with expertise in company pages and business growth strategies.

]]> Ever wondered how authors collaborate across continents to create bestsellers? In this special episode, I sit down with Michelle J Raymond, a powerhouse LinkedIn trainer and accidental author (her words!) who has co-authored not one, but TWO successful books with partners from different countries.

Michelle, who co-authored Business Gold with Lynnaire Johnston (New Zealand) and The LinkedIn Branding Book with Michelle Griffin (Florida), serves as a LinkedIn Coach for B2B teams and consultants, with expertise in company pages and business growth strategies.

]]> Gillian Whitney Buzzsprout-16014532 Tue, 29 Oct 2024 12:00:00 -0500 1919 EP009,Michelle J Raymond 1 9 full false 008: Demystifying Editing: What New Authors Must Know with Lisa de Caux 008: Demystifying Editing: What New Authors Must Know with Lisa de Caux Calling all first-time authors! Are you writing your first book and feeling overwhelmed by the thought of editing? You're not alone!

Many new authors have questions about what editing involves and how it all works. That's why I've invited Lisa de Caux, a professional copyeditor and proofreader who specializes in business books and fiction, to share her expertise.

Together, we'll break down the editing process and answer the questions you didn't even know you had!

]]> Calling all first-time authors! Are you writing your first book and feeling overwhelmed by the thought of editing? You're not alone!

Many new authors have questions about what editing involves and how it all works. That's why I've invited Lisa de Caux, a professional copyeditor and proofreader who specializes in business books and fiction, to share her expertise.

Together, we'll break down the editing process and answer the questions you didn't even know you had!

]]> Gillian Whitney Buzzsprout-15971346 Tue, 22 Oct 2024 12:00:00 -0500 1942 EP008,Lisa de Caux 1 8 full false 007: The Art of Brand Building Through Books: An Artist's Perspective with Volta Voloshin-Smith 007: The Art of Brand Building Through Books: An Artist's Perspective with Volta Voloshin-Smith When you think of professionals writing books to build their brand, coaches and consultants might come to mind first. But the world of brand-building through publishing is far more diverse! Artists, too, are harnessing the power of books to showcase their creativity, share their expertise, and elevate their personal brands.

That's why I've invited Volta Voloshin-Smith, a Brand Builder and Creative Digital Marketer, to share her insights. Together, we'll delve into the art of brand building through book publishing, with a special focus on art books. Volta recently released her second art book, Watercolor 101 Pocket Guide, making her insights particularly timely and relevant.

]]> When you think of professionals writing books to build their brand, coaches and consultants might come to mind first. But the world of brand-building through publishing is far more diverse! Artists, too, are harnessing the power of books to showcase their creativity, share their expertise, and elevate their personal brands.

That's why I've invited Volta Voloshin-Smith, a Brand Builder and Creative Digital Marketer, to share her insights. Together, we'll delve into the art of brand building through book publishing, with a special focus on art books. Volta recently released her second art book, Watercolor 101 Pocket Guide, making her insights particularly timely and relevant.

]]> Gillian Whitney Buzzsprout-15932251 Tue, 15 Oct 2024 12:00:00 -0500 1934 EP007,Volta Voloshin-Smith 1 7 full false 006: Authentic Writing: Unleashing Your True Voice with Niraj Kapur 006: Authentic Writing: Unleashing Your True Voice with Niraj Kapur Are you a writer looking to make a stronger impact with your words? Or perhaps you're struggling to find your unique voice in your writing? In today's world, where content is abundant, authentic writing has become the key to standing out and truly connecting with your readers. That's why I've invited Niraj Kapur, an author renowned for his candid and engaging approach, to share his insights. Together, we delve into the art of authentic writing and how it can transform your connection with your audience.

]]> Are you a writer looking to make a stronger impact with your words? Or perhaps you're struggling to find your unique voice in your writing? In today's world, where content is abundant, authentic writing has become the key to standing out and truly connecting with your readers. That's why I've invited Niraj Kapur, an author renowned for his candid and engaging approach, to share his insights. Together, we delve into the art of authentic writing and how it can transform your connection with your audience.

]]> Gillian Whitney Buzzsprout-15892004 Tue, 08 Oct 2024 12:00:00 -0500 1971 EP006,Niraj Kapur 1 6 full false 005: The Good, The Bad, and The Ugly of Amazon Book Reviews with Gillian Whitney 005: The Good, The Bad, and The Ugly of Amazon Book Reviews with Gillian Whitney Calling all book lovers and authors! Are you passionate about supporting your favorite writers but unsure about the dos and don'ts of Amazon book reviews? Or are you an author looking to ethically encourage readers to leave reviews? This episode is for you! Whether you're an avid reader or an aspiring author, this session will equip you with the knowledge to navigate Amazon's guidelines and act with integrity in the book review world.

Understanding Customer Reviews and Ratings
amazon.com/gp/help/customer/display.html/ref=cm_cr_dp_d_omni_lm_btn?nodeId=G8UYX7LALQC8V9KA

Community Guidelines
amazon.com/gp/help/customer/display.html?nodeId=GLHXEX85MENUE4XF

How Amazon is using AI to ensure authentic customer reviews
aboutamazon.com/news/policy-news-views/how-ai-spots-fake-reviews-amazon

]]> Calling all book lovers and authors! Are you passionate about supporting your favorite writers but unsure about the dos and don'ts of Amazon book reviews? Or are you an author looking to ethically encourage readers to leave reviews? This episode is for you! Whether you're an avid reader or an aspiring author, this session will equip you with the knowledge to navigate Amazon's guidelines and act with integrity in the book review world.

Understanding Customer Reviews and Ratings
amazon.com/gp/help/customer/display.html/ref=cm_cr_dp_d_omni_lm_btn?nodeId=G8UYX7LALQC8V9KA

Community Guidelines
amazon.com/gp/help/customer/display.html?nodeId=GLHXEX85MENUE4XF

How Amazon is using AI to ensure authentic customer reviews
aboutamazon.com/news/policy-news-views/how-ai-spots-fake-reviews-amazon

]]> Gillian Whitney Buzzsprout-15851278 Tue, 01 Oct 2024 12:00:00 -0500 2205 EP005,Gillian Whitney 1 5 full false 004: Why LinkedIn® Book Marketing is More Effective Today with Lynnaire Johnston 004: Why LinkedIn® Book Marketing is More Effective Today with Lynnaire Johnston Are you an author looking to promote your book? Or perhaps you're thinking about writing one? In today's digital age, LinkedIn has become an increasingly powerful platform for book marketing. That's why I've invited Lynnaire Johnston, a LinkedIn expert and author, to share her insights. Together, we explore how LinkedIn has evolved as a book marketing tool and why it's more effective than ever.

]]> Are you an author looking to promote your book? Or perhaps you're thinking about writing one? In today's digital age, LinkedIn has become an increasingly powerful platform for book marketing. That's why I've invited Lynnaire Johnston, a LinkedIn expert and author, to share her insights. Together, we explore how LinkedIn has evolved as a book marketing tool and why it's more effective than ever.

]]> Gillian Whitney Buzzsprout-15810994 Tue, 24 Sep 2024 12:00:00 -0500 1954 EP004,Lynnaire Johnston 1 4 full false 003: Breaking Barriers: LinkedIn Recruitment Advice Goes Spanish with Tiina Jarvet 003: Breaking Barriers: LinkedIn Recruitment Advice Goes Spanish with Tiina Jarvet Have you ever wondered what it takes to bring career-changing advice to a new audience? In our globalized world, translating valuable content can open doors for professionals across language barriers.

That's why I invited TIINA JARVET, a multilingual career coach and "Headhunter on Your Side," to share her experience. Together, we explore the process of translating her book How to Be Found By Recruiters on LinkedIn into Spanish, from the initial decision to the challenges and rewards of reaching a new market.

Here is the link for the FREE Kindle edition of TIINA JARVET's book in Spanish  (Offer expires: Wed, Sept 18th, 2024, at 11:59 pm Pacific Time)
amazon.com/Hacer-Reclutadores-Encuentren-LinkedIn®-Spanish-ebook/dp/B0CZJW6KSP

]]> Have you ever wondered what it takes to bring career-changing advice to a new audience? In our globalized world, translating valuable content can open doors for professionals across language barriers.

That's why I invited TIINA JARVET, a multilingual career coach and "Headhunter on Your Side," to share her experience. Together, we explore the process of translating her book How to Be Found By Recruiters on LinkedIn into Spanish, from the initial decision to the challenges and rewards of reaching a new market.

Here is the link for the FREE Kindle edition of TIINA JARVET's book in Spanish  (Offer expires: Wed, Sept 18th, 2024, at 11:59 pm Pacific Time)
amazon.com/Hacer-Reclutadores-Encuentren-LinkedIn®-Spanish-ebook/dp/B0CZJW6KSP

]]> Gillian Whitney Buzzsprout-15769342 Tue, 17 Sep 2024 12:00:00 -0500 2002 EP003,Tiina Jarvet 1 3 full false 002: Crafting Content DNA: A Self-Publishing Journey with John Espirian 002: Crafting Content DNA: A Self-Publishing Journey with John Espirian Have you ever wondered what it takes to bring a book from concept to reality? In today's digital age, self-publishing has opened up new avenues for authors, but it's not without its challenges.

That's why I invited John Espirian, a successful self-published author, to share his experience. Together, we explore the process of creating and publishing a book, from the initial writing stages to the final product in readers' hands.

John Espirian is the author of Content DNA: Using consistency and congruence to be the same shape everywhere, a book aimed at helping business owners create a memorable online presence. His journey from concept to published author took two years and involved numerous steps, including manuscript writing, editing, cover design, typesetting, and even audiobook production.

]]> Have you ever wondered what it takes to bring a book from concept to reality? In today's digital age, self-publishing has opened up new avenues for authors, but it's not without its challenges.

That's why I invited John Espirian, a successful self-published author, to share his experience. Together, we explore the process of creating and publishing a book, from the initial writing stages to the final product in readers' hands.

John Espirian is the author of Content DNA: Using consistency and congruence to be the same shape everywhere, a book aimed at helping business owners create a memorable online presence. His journey from concept to published author took two years and involved numerous steps, including manuscript writing, editing, cover design, typesetting, and even audiobook production.

]]> Gillian Whitney Buzzsprout-15731103 Tue, 10 Sep 2024 12:00:00 -0500 1917 EP002,John Espirian 1 2 full false 001: A New Chapter Unfolds: Gillian's Special Announcement 001: A New Chapter Unfolds: Gillian's Special Announcement After three years of empowering professionals through the LinkedIn Easy Peasy Podcast, I’m ready to embark on an exciting new journey. But what could it be? Listen to podcast where I reveal the game-changing shift in my podcasting journey.

I share the motivation behind the decision, offer a sneak peek into the new venture, and explain how it aims to help business professionals approach thought leadership. Tune in to hear more about this new direction that promises to open doors to greater visibility and success.

Also check out Michelle J Raymond's specific podcast episode about:
LinkedIn™️ Legal Trouble. Don't Make These Same Mistakes with Your Brand

]]> After three years of empowering professionals through the LinkedIn Easy Peasy Podcast, I’m ready to embark on an exciting new journey. But what could it be? Listen to podcast where I reveal the game-changing shift in my podcasting journey.

I share the motivation behind the decision, offer a sneak peek into the new venture, and explain how it aims to help business professionals approach thought leadership. Tune in to hear more about this new direction that promises to open doors to greater visibility and success.

Also check out Michelle J Raymond's specific podcast episode about:
LinkedIn™️ Legal Trouble. Don't Make These Same Mistakes with Your Brand

]]> Gillian Whitney Buzzsprout-15691568 Tue, 03 Sep 2024 12:00:00 -0500 1914 EP001,Gillian Whitney 1 1 full false TRAILER: Easy Peasy Books Podcast TRAILER: Easy Peasy Books Podcast Attention business professionals and aspiring authors! This trailer introduces "Easy Peasy Books: From Author to Authority," a new podcast hosted by Gillian Whitney, a Livestream & Author Brand Strategist and three-time published author. In the podcast, we will explore the three pillars of becoming a published author: writing, publishing, and marketing your book in the digital age. Each week, Gillian will feature guests who've successfully made this journey, sharing insights and strategies to help you turn your expertise into influence and your ideas into impact. Get ready to make your book journey as easy peasy as possible!

]]> Attention business professionals and aspiring authors! This trailer introduces "Easy Peasy Books: From Author to Authority," a new podcast hosted by Gillian Whitney, a Livestream & Author Brand Strategist and three-time published author. In the podcast, we will explore the three pillars of becoming a published author: writing, publishing, and marketing your book in the digital age. Each week, Gillian will feature guests who've successfully made this journey, sharing insights and strategies to help you turn your expertise into influence and your ideas into impact. Get ready to make your book journey as easy peasy as possible!

]]> Gillian Whitney Buzzsprout-15626151 Thu, 22 Aug 2024 15:00:00 -0500 184 trailer trailer false