DELIVERED

Focus on your customers' goals, not your products with Felipe Camara

Tue, 13 Oct 2026 05:00:00 -0400

IKEA is one of the most consumer-centric brands in the world, and one of the most successful retail

businesses in history. But its enduring popularity isn’tjust about furniture. A big part of IKE A’s success comes from understanding that customers don’t come in just to buy a new chair.

What they’re ultimately trying to accomplish might be a cozier home. Understanding that bigger goal gives IKEA more opportunities to create value for both the customer and the business. That’s why IKEA invests heavily in understanding its customers’ goals and the journeys they take, and designs both the customer experience and the organization behind it around those goals.

We sat down with Felipe Camara, Design Director of Digital Customer Relationships at IKEA, whose role is to deepen customer relationships and uncover new growth opportunities. In this role, Felipe leads the development of IKEA’s Journey Atlas, a framework that gives the organization a systemic view of its interconnected customer journeys. He shares how the Journey Atlas works at the scale and complexity of IKEA, and how businesses of any size can apply customer-centric design principles to better serve their customers.

Key learnings:

Discover how the way a company is organized can shape the experience customers receive
Understand the difference between customer journey mapping and customer journey management
Learn what IKE A's Journey Atlas is and how to apply its principles to your own organization
Find out how to build strong, long-term relationships with customers
Explore how AI could reshape the customer experience

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Delivered is brought to you by a leading digital product agency, Infinum. We've been consulting, workshopping, and delivering advanced digital solutions since 2005.

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When great products become the baseline, brand becomes the moat with Amanda Gandolpho

Wed, 02 Sep 2026 06:00:00 -0400

“Build it, and they will come” is one of the most expensive myths in business. As AI makes it easier than ever to build products, features that once felt differentiating can be replicated almost overnight.

The harder thing to build is what happens in people’s minds: the emotional connection, associations, and memories they develop around a brand. That’s why the strongest brands don’t just compete on what their product does. They work to become part of the mental shortlist people return to when they think about a category.

Amanda Gandolpho, Head of Content & Design at Rituals and a brand leader with 15+ years of experience, joined us on Delivered to unpack how to build that kind of brand.

In this episode, she shares her unique brand-building framework, explains why seeing meaningful results could take longer than you think, and makes the case for why brands need to resist the temptation to simply produce more in an AI-saturated world.

Key learnings:

Learn what a brand really is and how to build one from scratch
Understand which metrics actually matter when measuring brand and content performance
Discover how to connect with Gen Z without falling into the “cringe trap”
Find out what will make brands stand out in the AI-saturated world
Explore where AI strengthens creative work, and the ethical line Amanda refuses to cross

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Your biggest cybersecurity risk is also your best defense with Kam Karaji

Fri, 31 Jul 2026 07:00:00 -0400

95% of cybersecurity breaches involve a human factor. It’s why many organizations build security programs around minimizing human error, adding more controls, more monitoring, and more restrictions.

Kam Karaji, the NFL’s Director of Cybersecurity & Risk Management, believes that’s the wrong starting point.

Drawing on his experience as both a cybersecurity leader and a former police commander and firearms instructor, Kam argues that exceptional security begins with an exceptional understanding of people. Some individuals pose risk; others are your biggest advocates. The difference lies in how organizations train, support, and empower them.

At the NFL, employees aren’t treated as the weakest link; they’re the human firewall. Security awareness is tailored to each person’s role, access, and exposure to risk, so the people protecting the organization’s most valuable assets receive the guidance they need to succeed.

In this episode of Delivered, Kam shares how he protects one of the world’s most high-profile global brands against both external and insider threats, the lessons he brought into cybersecurity from law enforcement, and the cybersecurity risks most businesses today are still underestimating.

Key learnings:

Learn how the NFL protects against cyber threats from outside and within
Understand what organizations get wrong when designing security programs around human behavior
Explore the leadership lessons Kam carried from law enforcement into modern cyber risk management
Find out who is winning the AI arms race, attackers or defenders
Discover why quantum computing is the next frontier of cybersecurity

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AI didn't kill SaaS, it raised the bar with Tomislav Car

Thu, 09 Jul 2026 08:00:00 -0400

Every day, someone on LinkedIn declares SaaS dead. A shiny new coding tool drops, and the story going around is: why pay big money for software when you can just vibe code your own?

Tomislav Car, a tech entrepreneur with 20+ years of experience and CEO of Productive, isn’t buying the whole SaaS-Pocalypse narrative, at least not the way it's usually told.

The buy-vs-build dilemma is older than AI. Enterprises have always weighed building their own tools against buying one. AI just made building faster and more accessible, even for people who can’t code. But building and maintaining your own platform still costs time, effort, and money. At the same time, SaaS companies have access to the same technology. They can ship faster, offer more functionality, and provide a better user experience. The bar goes up on both sides. The biggest threat to SaaS isn't enterprises building custom in-house tools. It's falling behind competitors who use AI more effectively.

Drawing on decades of industry experience, Tomislav shares lessons on how your business can survive in an AI-first world, the playbook behind Productive's success, and what kind of leader you need to be to pull it off.

Key learnings:

Explore how AI is reshaping the SaaS landscape and how to adapt
Understand why so few side-project SaaS ventures make it on their own
Find out what it takes to be a successful leader
Learn how Productive built AI agents customers actually want to use
Discover the key decisions that grew Productive from 5 to 150 people

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Accessibility as an advantage, not a compliance checkbox with Rebecca Pakin

Mon, 15 Jun 2026 08:00:00 -0400

Roughly 16% of the global population lives with some form of disability. Yet despite growing awareness and regulatory pressure, 95% of the world's most-visited homepages still fail basic accessibility standards. Inaccessible digital products pose challenges not only for the billions of people living with permanent or short-term disabilities but also for anyone who finds themselves using a device in less-than-ideal conditions, such as bright sunlight.

Accessibility is often treated as a legal burden, an ethical imperative, or even a creative constraint. But done right, it can become a powerful strategic advantage. When organizations make their products and services accessible to all users, they open doors to new audiences, make a positive impact, and strengthen their brand.

Tune in to our conversation with Rebecca Pakin, Head of Product Marketing at Accessiway, to explore why inclusive design is simply good design and how accessibility can create value beyond compliance.

Key learnings:

Understand what digital accessibility means in practice
Learn why accessibility and great design aren't competing priorities
Explore the most common accessibility failures in digital products
Find out if AI is making accessibility better or worse
Discover what it looks like when accessibility is embedded into company culture

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AI gave designers superpowers but they’re misused with Alexander Zeh

Wed, 27 May 2026 08:00:00 -0400

Design teams have never had more raw power. Thanks to AI, prototypes that once took weeks now take hours, and the line between designers and engineers is blurring.

But faster execution doesn’t automatically lead to better products. Many teams are simply building the wrong things faster, wasting time, energy, and tokens in the process.

When almost anything can be built, the real challenge becomes deciding what’s actually worth building. That still depends on research, judgment, vision, and the messy upstream work of understanding people.

In this episode of Delivered, Alexander Zeh, Head of Product Design at Manychat, joins us to discuss how design leaders can help teams avoid the trap of mistaking speed for progress.

Key learnings:

Discover how AI is changing product design and what your focus should be
Understand the role of the design leader in the AI-accelerated world
Learn what the most underrated design leadership skill is
Find out why hiring for job titles is the wrong approach, and what to do instead

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The best project managers are servant leaders with Yann Thézénas

Mon, 04 May 2026 07:00:00 -0400

Project management has a branding problem. The word ‘manager’ implies authority and control, someone who directs, decides, and delegates from the top. But the best PMs don’t operate like that. They create a safe and productive environment for others to do their best work.

In 2026, as teams become more autonomous and AI accelerates delivery, the human dimension of the job matters more than ever. The biggest challenge is applying this philosophy under the pressure of complex projects with multiple teams and stakeholders, and tight deadlines.

Yann Thézénas has spent the last decade doing exactly that, across telecom, logistics, SaaS, and international sport. As Senior Digital Projects Expert at FIBA, the world’s governing body for basketball, he faced his biggest test yet: a two-and-a-half-year overhaul of the federation’s global digital ecosystem, coordinating teams across multiple regions for a hard launch at the Paris 2024 Olympics.

In this episode, Yann shares what works, what doesn’t, and why a great PM has more in common with a basketball captain than a traditional manager.

Key learnings:

Understand what servant leadership means in practice
Learn why knowing what not to build is as important as knowing what to build
Find out how AI is reshaping the PM role, and which part of it will never be automated
Discover the lessons Yann took away from the biggest project of his career

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Modern product thinking inside a 270-year-old brand with Sam McCarthy

Wed, 15 Apr 2026 08:00:00 -0400

Unlike most tech companies, Sotheby’s doesn’t ship fast and break things. The auction house has been selling rare art and luxury objects for almost 270 years, and their clients expect a white-glove experience at every touchpoint. When your buyer pool is small and consists of ultra-high-net-worth individuals, you can’t afford to lose their trust with a feature rollout that’s a little buggier than it should be. At Sotheby’s, trust took centuries to build.

So how do you run a product team inside a company like that? Join our conversation with Sam McCarthy, VP of Product at Sotheby’s, to find out.

Key learnings:

Understand the challenges of building complex digital products inside a non-technical, legacy organization
Learn how Sotheby’s balances tradition with the speed of modern product development
Discover how Sotheby’s leverages technology to improve client experience and stay ahead
Find out what’s most difficult to modernize in a legacy company: systems, processes, or mindset
Explore how Sotheby’s leverages AI and data to track artworks and verify provenance across decades

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ZEST: Framework for design leaders with Joost Huver

Mon, 09 Mar 2026 10:00:00 -0400

In this episode of Delivered, Joost Huver shares ZEST, a practical cheat sheet born from his decade-long journey from junior designer to design director. Where most leadership frameworks focus on hierarchy, process, or performance metrics, ZEST reframes it around creative energy, taste, and human connection, the elements that elevate good work into meaningful work.

If you’re a designer stepping into leadership, or already there, wondering if you’re doing it right, this conversation offers something rare: An honest reflection on 13 years of trial and error, and a practical leadership lens built from the studio floor, not the boardroom.

Key learnings:

Explore four dimensions of creative leadership that the ZEST framework is built on
Learn practical ways to apply the ZEST framework in your daily work
Discover small leadership habits that compound into a strong creative culture
Find out how to hire for taste and look beyond industry awards

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Can human creativity survive the AI era? with Jesse Feister

Mon, 09 Feb 2026 09:00:00 -0500

In this episode of Delivered, you can learn learn what happens to human creativity when AI enters the creative process.

Can it thrive in a world shaped by speed and algorithms? When everyone has access to the same tools, what truly sets great creative work apart? And what can artists bring to an efficiency-driven business world?

We sat down with Jesse Feister, executive director at the Webby Media Group, to explore these questions. Drawing on his experience as a musician, entrepreneur, and former Head of Creator Marketing at Twitch, Jesse shares his perspective on the evolving relationship between human creativity and emerging technologies.

Key learnings:

Understand the impact of AI on creativity, from opportunities to trade-offs
Discover what makes creators succeed beyond talent alone
Learn how creative skills translate to business success
Explore key lessons from Jesse’s journey from artist to entrepreneur
Find out how they’re approaching AI at the 30th Webby Awards

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Build an ugly MVP and watch your startup win with Taylor Halliday

Tue, 16 Dec 2025 10:00:00 -0500

In this episode of Delivered, you can learn why speed and customer feedback matter more for startup success than building the perfect product.

We sat down with Taylor Halliday, co-founder and CEO of Ravenna, and a serial entrepreneur. Under his leadership, Ravenna raised $15 million in funding and gained recognition for its innovative Slack-native platform that streamlines support for IT, HR, and revenue operations teams. Before Ravenna, Taylor founded multiple companies, served as Director of AI Engineering at Zapier, and completed a Y Combinator fellowship.

Taylor believes a startup’s only real advantage is speed. Instead of building in stealth, he advocates shipping an early MVP, learning directly from customers, and proving value fast. In a candid conversation with our host, Taylor shares hard-earned lessons that every early-stage team building in AI, SaaS, or operations tech should hear.

Key learnings:

Understand the advantages of a lean startup over a stealth startup strategy
Learn how Taylor raised $15M and built Ravenna through rapid iteration and customer focus
Discover how to structure your startup to move faster and stay focused
Explore how Ravenna is reinventing internal support with AI

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AI won’t save your gym, leadership will with Jon Brady

Wed, 01 Oct 2025 03:00:00 -0400

In this episode of Delivered, you can learn what’s next in fitness and how to position your business for success.

We sat down with Jon Brady, a lifelong athlete and global leader with over 30 years of experience in fitness. As the president of Midtown Athletic Clubs, Jon led the transformation of their flagship Chicago club into one of the world’s best luxury health clubs. Known for his innovative approach to leadership, he’ll share his hard-earned lessons on adopting technology with purpose, building winning teams, and the trends that he believes will shape the future of fitness.

Key learnings:

Discover the major trends defining the next decade of fitness
Explore how tech is changing fitness and what is worth adopting
Understand where AI can add value and how to implement it successfully
Learn about organizational health and key leadership decisions that made Midtown Athletic Clubs a success

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Hello AI, goodbye UX as we know it with Constantine Gavrykov

Thu, 03 Jul 2025 03:00:00 -0400

In this episode of Delivered, you can learn how to successfully navigate the future of UX and product design as AI agents take on the role of the user.

We sat down with Constantine Gavrykov, a design leader with 20+ years of experience in product and UX design. As a Senior Director of Product Design at Decathlon, he focuses on creating product and user experiences that turn heads, drop jaws, and deliver impactful business results. With previous experience in gaming and e-commerce, Constantine brings a unique perspective on what’s coming next, from AI agents to brain-computer interfaces (BCI).

Key learnings:

Find out how AI is transforming UX and product design
Learn how to design interfaces that serve both humans and AI agents
Explore why personalization-first is replacing the mobile-first paradigm
Understand why AI literacy is now a core competency for design leaders
Discover the top three trends that will shape the next decade of UX

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Why your next hire should be an AI agent with Ivan Burazin

Wed, 04 Jun 2025 09:00:00 -0400

In this episode of Delivered, you can learn how to prepare your business for the next chapter in the AI evolution.

We sat down with Ivan Burazin, co-founder and CEO of Daytona, a fast-growing startup providing a secure infrastructure for running AI-generated code. His vision for Daytona is to make software development more accessible, efficient, and enjoyable for developers of all backgrounds. Ivan previously founded Codeanywhere, one of the first cloud IDEs, and launched Shift, now one of Europe’s top developer conferences. More recently, he served on the executive board of the first Croatian unicorn company, Infobip.

Key learnings:

Learn what AI agents are, what they’re capable of, and where they fall short
Find out where AI agents can drive real business value & how to get your business AI agent-ready
Understand the adoption risks and how to avoid the hype
Discover what the future holds for AI agents and their impact on society

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Startup ending the EV charger chaos with Kameale C. Terry

Mon, 24 Mar 2025 10:00:00 -0400

In this episode of Delivered, you can learn how one founder turned the issue of unreliable EV charging infrastructure into a thriving business.

We sat down with Kameale C. Terry, co-founder and CEO of ChargerHelp!, a tech-driven EV charging station repair and maintenance company. Kameale’s innovative approach blends real-world data, predictive analytics, and machine learning to tackle the biggest roadblock to mass EV adoption.

Key learnings:

Understand how EV charging technology works
Find out why over 25% of public EV chargers in the U.S. are broken
Learn how ChargerHelp! is redefining the industry with Reliability as a Service
Explore Kameale’s journey to becoming a leader in cleantech
Discover how mission-driven leadership fuels startup success

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Recycling starts with design with Pia Baker

Tue, 04 Mar 2025 04:00:00 -0500

In this episode of Delivered, you can learn why recycling starts with package design and how this can benefit your brand, your consumers, and the planet.

We sat down with Pia Baker, Director of Marketing at Association of Plastic Recyclers (APR), an international non-profit focused on improving recycling. With 20+ years of brand experience, she previously led sustainability marketing at Nestlé Waters North America and held marketing leadership roles at Timex, Unilever, and Charles Schwab.

Key learnings:

Understand how plastics recycling works and why it’s important
Learn the common misconceptions about recycling
Discover why recycling starts with package design
Stay ahead of upcoming regulations
Find out ways to reduce your organization’s environmental impact

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Improve meetings using workshop principles with Rebecca Courtney

Fri, 20 Dec 2024 11:00:00 -0500

In this episode of Delivered, you can learn how to turn your meetings into engaging sessions that deliver results using proven workshop principles.

We sat down with Rebecca Courtney, a facilitation coach and collaboration designer at the award-winning product design and strategy studio AJ&Smart. For 10+ years, she’s been leading workshops for some of the most well-known companies.

Key learnings:

Identify the root cause of poor collaboration and learn how to fix it
Find out why workshops ‘work’ and help teams achieve more
Explore the surprising benefits of workshops across industries
Understand why idea validation is crucial before launching a product
Get practical strategies to improve your group sessions

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The AI honeymoon is over with Josh Harguess

Tue, 12 Nov 2024 06:00:00 -0500

In this episode of Delivered, you can learn what’s beyond the hype and where AI will take us next.

We sat down with Dr. Josh Harguess, the AI Security Chief at Cranium, a leading AI security and trust platform that spun out of KPMG. With 60+ publications, three best paper awards, and five issued patents, Josh has been on the frontlines of AI safety and effectiveness for over a decade.

Key learnings:

Discover how to tackle the biggest challenges in AI adoption today
Learn about securing AI systems and the practice of AI red-teaming
Find out how to assess AI risks and set realistic expectations
Explore the future of AI and its most promising applications

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Trailer

Tue, 09 Jul 2024 01:00:00 -0400

In a world where 95% of digital products fail, we’re on a mission to find out what sets the 5% apart, bringing you insights from change-makers — business owners, company executives, creatives, tech experts, and other brilliant minds.

Brought to you by Infinum, a leading digital product agency, and hosted by Chris Bradshaw, Infinum’s product strategy director.

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Navigating AI security and governance in 2024 with Jonathan Dambrot

Tue, 09 Jul 2024 01:00:00 -0400

In this episode of Delivered, you can learn how to adopt secure and compliant AI practices and build a thriving business.

We sat down with Jonathan Dambrot, the CEO and co-founder of Cranium AI, a leading AI security and trust platform that spun out of KPMG. Tap into Jonathan’s 20 years of experience in IT, cybersecurity, and third-party risk management to successfully navigate the complexities of the AI landscape.

Key learnings:

Learn how to address the biggest AI security threats companies are facing today
Discover the steps to successful, secure, and compliant AI implementation
Find out the key business decisions that turned Cranium into an AI security leader
Understand the role of user feedback in shaping a product’s success and how to get the most out of your product team
Get inspired by advice on successful leadership and building a culture of innovation

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Protecting your business from cyber threats with Bojan Belušić

Tue, 09 Jul 2024 00:00:00 -0400

In this episode of Delivered, you can learn about the best practices for safeguarding your organization from cyber threats.

We sat down with Bojan Belušić, a seasoned cybersecurity expert, to discuss how to identify and prevent the most common types of cyberattacks today, the impact of emerging technologies on cybercrime, cybersecurity regulations, and the Security by Design approach to product development.

Key learnings:

Learn how to identify and prevent the most common types of cyberattacks today
Discover the impact of emerging technologies on cybercrime
Explore the Security by Design approach to product development
Understand the importance of external penetration testing
Get familiar with the most important cybersecurity regulations and standards

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Creating digital experiences for the future with Nico Köhler

Tue, 09 Jul 2024 00:00:00 -0400

In this episode of Delivered, you can learn about building innovative digital products customers will love for years to come.

We sat down with Nico Köhler, the head of product experience at the legendary Leica Camera, to discuss his approach to product management and Leica’s track record of launching innovative products.

Key learnings:

Learn from Leica Camera’s digital transformation journey and how they became a market leader
Discover the key to creating a great product experience with a focus on connected devices
Understand the concept of minimum lovable product and how it can benefit your business
Identify and avoid the common mistakes businesses make in digital product development
Stay ahead with insights into future trends in the digital product space

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Innovating through design thinking with Jason Grant

Mon, 08 Jul 2024 10:00:00 -0400

In this episode of Delivered, you can learn about the innovative problem-solving approach of design thinking and its role in building human-centric products and companies.

We sat down with Jason Grant, a UX designer and design coach with over 15 years of experience whose expertise lies at the intersection of business, design, psychology, and technology.

Key learnings:

Find out what design thinking is and which business areas it can improve
Get inspired by real-life examples of businesses transformed with design thinking
Learn about the concept of Designed Companies

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Balancing innovation and responsibility in AI adoption with Tim Daines

Mon, 08 Jul 2024 10:00:00 -0400

In this episode of Delivered, you can learn how to unlock the full potential of AI for your business with a responsible and data-driven approach.

We sat down with Tim Daines, a data and AI product expert with over 15 years of experience, who helped major brands like McKinsey & Company, AWS, and Hitachi discover and deliver innovative product solutions.

Key learnings:

Discover the opportunities and challenges in AI adoption
Understand the crucial role of data in a successful AI product strategy
Learn about the ethical implications of AI and responsible data management
Gain insights into the future development of AI and its impact on humanity

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Grow a thriving business through storytelling with Gareth Dimelow

Mon, 08 Jul 2024 09:00:00 -0400

In this episode of Delivered, you can learn how to unlock your brand’s full potential with business storytelling.

We sat down with Gareth Dimelow, chief storyteller and co-founder of Inside Stories. Gareth’s unique approach was born out of frustration with the marketing industry’s over-reliance on content over story. He’s now on a mission to help business owners authentically engage with their target audience through storytelling.

Key learnings:

Find out what business storytelling is and the science behind its effectiveness
Understand the difference between storytelling and content creation
Learn Gareth’s three M’s of compelling storytelling: meaningful, memorable & moving
Get inspired by real-life examples of impactful business storytelling

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Standout branding in the digital era with Laura Weldon

Mon, 08 Jul 2024 08:00:00 -0400

In this episode of Delivered, you can learn about branding that drives business growth and how to get your message across all channels and touchpoints in the digital-first economy.

We sat down with Laura Weldon, founder and creative director at Studio LWD. With over 15+ years of experience, she’s helped build some of the world’s most iconic brands, such as Virgin, Nike, Tesco, Aldi, and British Council.

Key learnings:

Learn what a brand is and its lesser-known elements
Find out how to establish a brand presence in the digital world
Understand why brand and product strategy go hand in hand
Get inspired by real-world success stories and trends in branding

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Building a successful SaaS product with Mark McDermott

Mon, 08 Jul 2024 06:00:00 -0400

In this episode of Delivered, you can learn about the role of UX, user feedback, product strategy, and leadership in the journey of building a successful SaaS business.

We sat down with Mark McDermott, a true trailblazer in the digital signage industry. As the co-founder and CEO of ScreenCloud, Mark shares his journey of transforming his company into a globally trusted platform serving over 9000 businesses worldwide.

Key learnings:

Discover the key business decisions that turned ScreenCloud into a market leader
Understand the pivotal role of UX and user feedback in shaping a product’s success
Explore the importance of a customer-centric product strategy and embracing flexibility to drive innovation
Learn how to get the best results from your product team

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Workshops as catalysts for innovation with Brittni Bowering

Mon, 08 Jul 2024 05:00:00 -0400

In this episode of Delivered, you can learn how workshops can serve as powerful catalysts for creating winning digital products.

We sat down with Brittni Bowering, a master workshop designer, facilitator, trainer, and event host with a background in B2B content strategy and standup comedy. Her superpower is bringing people together to achieve great things, and she helped notable brands such as Twitter, Lufthansa, and Procter & Gamble do just that.

Key learnings:

Understand the benefits and different formats of workshops
Discover how different workshop setups lead to different outcomes for your team
Find out how workshops help brands like LEGO overcome challenges
Learn how to deliver memorable experiences with a peak moments strategy

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