SEO for Established Entrepreneurs: The Basic B

What's the Best Way to Improve SEO for a Website?

Fri, 10 Jul 2026 01:00:00 -0400

One of my monthly SEO support clients shared something that I have got to share with you! Especially if you are convinced that SEO gets more difficult over time…

Because SEO does not in fact get more difficult. It gets easier.

But you need to move through things thoughtfully, strategically, and they simply work out better if you go in a specific order. So that's what I'm going to be sharing with you today.

Thing 1: is what my SEO client realized. Thing 2: the fastest way to improve SEO for your website.

→ SEO Sprint (Aug): https://brittanyherzberg.com/seo-sprint
→ SEO Sprint (async): https://copybyb.mvsite.app/products/courses/view/1196357

→ Get the full show notes here!
https://brittanyherzberg.com/blog/the-best-way-to-improve-seo-for-a-website

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO vs. Instagram Marketing: You Don't Have to Choose

Fri, 03 Jul 2026 01:00:00 -0400

You don't have to quit Instagram. You just have to stop needing it to be your ENTIRE marketing strategy.

That's exactly where so many of my clients are when they find me.

→ Either Instagram isn't working at all, or it's working just fine & they're just SO over it. They’re looking for a marketing strategy that will bring clients TO them!

In this episode, I'm sharing what happened when I took an 18-month break from posting on the ‘gram, how SEO supported me, & what it looked like for my client Elli, too! (Spoiler: her website & blogs are now doing the heavy lifting while she builds out a van with her hubby.)

→ Get the full show notes here:
https://brittanyherzberg.com/blog/seo-vs-instagram-marketing-you-do-not-have-to-choose

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Optimize Blogs for SEO & Still Sound Like You

Fri, 26 Jun 2026 01:00:00 -0400

"SEO sucks the soul out of blog posts." I keep seeing this on Threads & I’ve decided we need to talk about it!

In this episode, I'm pushing back on that take AND giving you a doable workflow you can use to optimize your blog posts for SEO without sounding robotic or dry.

Whether you've got existing posts to refresh or you're starting fresh, this one's packed with practical steps & a few hot takes.

→ Get the full show notes here:

https://brittanyherzberg.com/blog/how-to-optimize-blog-posts-for-seo-and-still-sound-like-you

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Results You Can Expect With Good SEO (and How Fast)

Fri, 19 Jun 2026 01:00:00 -0400

"SEO takes 6 months." You've heard it. I've said it. You’ve gotten discouraged by it. But that’s not my answer anymore—because it's not what I've seen happen with my clients.

In this episode, I'm breaking down what SEO results actually look like, why the "6 months" rule doesn't apply when you start from the right place, & I’m sharing 2 client stories that'll have you rethinking everything you thought you knew about an SEO timeline.

Spoiler: one of them even went from "I'm not a blogger" to making digital product sales from her blog. 👀

→ Join the next SEO Sprint (starts June 22): https://brittanyherzberg.com/seo-sprint

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Get Started With SEO (The Right Way)

Fri, 12 Jun 2026 01:00:00 -0400

Everyone wants to jump straight to keywords. I get it—it feels productive! But skipping the prep work first is one of the biggest SEO mistakes I see.

In this episode, I'm breaking down exactly how to get started with SEO the right way—including the 3 questions you have to answer before you touch a single keyword. This is literally the order of operations I walk people through in the SEO Sprint!

Whether you're brand new to SEO or you've tried it before and it didn't stick, this one's for you.

→ Join the next SEO Sprint (starts June 22): https://brittanyherzberg.com/5-day-seo-sprint-intensive

→ Keysearch (*affiliate link): https://keysearch.co/?via=copybyb

→ Get the full show notes here: https://brittanyherzberg.com/blog/how-to-get-started-with-seo-the-right-way

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

2026 SEO Offer Suite Walkthrough w/ Brittany Herzberg

Fri, 05 Jun 2026 01:00:00 -0400

My brain has been in overdrive lately—website copy is shifting, my positioning is getting sharper, & my offer suite just got a full revamp. So it felt like the right time to walk you through every single way you can work with me to improve your SEO in 2026!

Whether you're a DIY-er, you want someone in the trenches with you, or you're ready to hand it off entirely—there's something here for you. And it all leads back to my SEO & Grow Method.

→ Explore all SEO offers: https://brittanyherzberg.com/services

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

From Page 3 to Page 1: An SEO Case Study w/ Heidi Thompson

Fri, 29 May 2026 01:00:00 -0400

“You always stood out to me because you explain SEO in a very down-to-earth way. You make it so practical & doable.”

I’m BACK with another former SEO & Grow grad & another epic case study episode—and this one has me doing a happy dance!

Heidi Thompson, wedding industry marketing expert and SEO program grad, is here sharing exactly what's changed in her business since getting her SEO strategy locked in.

Spoiler: her average Google position went from 30 to 8. That's page 3 to page 1—across ALL her keywords. 👀

In this episode with Heidi, you get a behind-the-scenes look of what it's like to do SEO when you help a LOT of different types of clients, how SEO fits perfectly into her "life first" business style, & why her next project has her even more excited about SEO!

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Is NOT That Techy—Here's What It Really Takes

Fri, 22 May 2026 01:00:00 -0400

"I'm not a techy person, Brittany." I heard this SO many times recently—on coaching calls, in DMs, everywhere! And every single time, I want to shake them (lovingly 😂) and say: “NEITHER AM I!” That's a huge part of why I went into SEO in the first place.

But I also hear what's underneath that statement. You don't want to mess it up. You don't want to break your website. You don't want to do something you can't undo. I see you, I hear you, & I've got you.

In this episode, I'm breaking down what SEO actually requires (hint: it's not a bunch of dashboards or coding skills) so you can stop letting the tech fear keep you stuck.

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO is Not the Place to Ditch Your Personality

Fri, 15 May 2026 01:00:00 -0400

Fresh brand photos just landed in my inbox—and they've got me ALL the way in my feels about identity, confidence, & showing up as the realest version of you. So naturally, I had to record this episode.

SEO is NOT the place to ditch your personality. In fact, it might be the most important place to let it shine!

In this episode, I'm calling out the "polished professional" trap & giving you simple, doable tips to bring your vibe into your SEO strategy so you attract the most aligned clients (and actually enjoy your business while you're at it)!

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Perfection Isn’t Why Your SEO Isn’t Done—Avoidance Is

Fri, 08 May 2026 01:00:00 -0400

I'm calling it out today—with love, of course. 😄

If you've been side-eyeing your SEO, kicking the can down the road, & telling yourself you'll deal with it "someday"... this episode is for you. I get it. I've been there. But the avoidance stops here!

In this episode, I'm getting real about WHY so many entrepreneurs (perfectionists especially) keep putting SEO off & what it's actually costing you to stay stuck on the social media hamster wheel.

⚡ 5-Day SEO Sprint—(Use code PODCASTSPRINT at checkout for a special discount exclusive to podcast listeners!) starts May 11th!

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

My First In-Person SEO Workshop—Mastermind Retreat Recap

Fri, 01 May 2026 01:00:00 -0400

Tears, Triumphs, & Teaching My Very First In-Person SEO Workshop

I just got back from the most incredible mastermind retreat (hosted by none other than Megan Yelaney in Piermont, New York)—and I have SO much to share with you! Between the tears, the breakthroughs, & my first in-person SEO workshop, this week was everything.

In this episode, I'm giving you a full BTS look at what we covered in that 90-minute workshop—because honestly? The stuff that came up is stuff YOU need to hear, too!

Grab a notebook & press play ▶️

⚡ 5-Day SEO Sprint—(Use code PODCASTSPRINT at checkout for a special discount exclusive to podcast listeners!) starts May 11th!

→ Get the full show notes & all the mentioned links here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The 3-Step Process I’m Following to Get Found on Google

Fri, 24 Apr 2026 01:00:00 -0400

Colie James flipped the script & interviewed ME on my own podcast—and honestly?! It might be one of the most real conversations I've had about SEO, business growth, & doing the work I tell everyone else to do (but haven't always done myself 😬).

We're celebrating 5 years of SEO being a game-changer in my business & life. In this episode, Colie & I get into the messy, honest, exciting truth of what it actually looks like to build a business on SEO—including the parts I'm still figuring out!

You’ll even hear a sneak peek at a new offer I'm cooking up 👀

If you've ever thought "I should really do something about my SEO"—this is your sign. The bat signal IS up 🦇 & that “play” button is waiting for you.

→ Get the full show notes here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Optimize Your Core Website Pages—NO Keyword Research Required

Fri, 17 Apr 2026 01:00:00 -0400

One thing I see too often in my work as a Lead Gen Strategist & SEO Coach are missed SEO opportunities.

Everything from social media bios without a keyword, headshots that aren’t titled appropriately, & blog posts with no focus keyword.

But the worst offender is the one I’m guiding you through today.

→ Ineffective (or missing) on-page SEO strategies for your “core website pages.”

In this episode, you’ll discover what your 7 “core website pages” are, the 3 easiest SEO strategy pieces to optimize for each page, & how to optimize those core pages for SEO—without spending even one second doing keyword research.

→ Get the full show notes (with all the links) here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Blogging isn’t Dead—You’ve Been Doing it Wrong

Fri, 10 Apr 2026 01:00:00 -0400

“A blog that gets you found online gets you PAID.”

I have a MAJOR announcement: Blogging isn’t dead! You’ve just been doing it wrong.

Not only is blogging NOT dead, it can actually make you money—IF you do it correctly.

A blog full of only “how to” articles is a really bad blogging strategy…

Because blogs can be—should be—SO much more.

Your blogs are part of your SEO strategy. They should be getting you found AND booked, making money.

So… here are 5 things you need to do to achieve that.

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Best Practice #5: Meta Descriptions 📲

Fri, 03 Apr 2026 01:00:00 -0400

As an SEO copywriter & strategist, there’s a tight rope of copywriting best practices and SEO best practices that I know and am particularly skilled in helping you walk. Meta descriptions are one of those elements.

You may not know what a “meta description” is called, but I guarantee you know what it is.

You’ve seen it before in the wild—follow me...
→ You go to Google
→ You type something in the search bar
→ You hit enter & see all those websites & blogs

The couple of grey sentences is called a "meta description." And every website has a spot on the backend where you can plug in one of these descriptions.

Meta descriptions play a critical role in your online visibility. In this episode, I’m explaining how they can help or hurt your visibility, mistakes to avoid, and sharing 2 tips to help you craft an effective meta description for your Home page.

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Substack ain’t it—Not if You Want to Get Started with SEO

Fri, 27 Mar 2026 01:00:00 -0400

“There's a very strategic, super simple way to approach blogs on your website that allows you to be creative AND get found in the process.”

I’ve got a bone to pick with Substack.

Well… not with Substack, but with the stupid Substack craze that’s going on right now.

Everyone—maybe you—is losing their ever loving mind over this platform.

I get it, but there are some yellow flags that are obvious to me as an SEO expert.

Specifically SEO pitfalls that you’ll want to consider IF you’re a business owner… who has a website… AND the content you’re creating is, in fact, related to your business.

Tune in & take notes so you make sure you’re going with the best & most aligned choice for your business.

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

I Ignored My Own SEO—Here’s How I’m Fixing It

Fri, 20 Mar 2026 01:00:00 -0400

“I prioritized client work, and my SEO strategy paid the price.”

It's probably surprising that an SEO would ignore her own SEO, but here we are.

And you know what? There's that saying about cobbler's kids, and I just keep seeing how true that is.

You're really skilled in XYZ and you help your clients with that, but then 9 times out of 10, it happens to be a hot mess express on the back end of your own business.

The great news is that hope is NOT lost! There’s a way to fix it & I’m talking you through that 3-step process in this episode.

→ Follow along on the journey on Instagram: https://www.instagram.com/brittany_herzberg/

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Fix Your Lead Gen Problem with SEO in 4 Steps

Fri, 13 Mar 2026 01:00:00 -0400

“Has anyone ever used a lead gen specialist?”

This week in one of the groups I’m a member of, someone asked that question. And let me tell you—I could not respond fast enough. That's literally what I do.

I mean, how many times have you heard me say SEO is the easiest way to bring in new leads consistently? A lot!

I shared some advice with her so she can get more people coming to her new lead magnet, which is really what her question was all about.

Because you can—and should—be weaving in SEO into every single page on your website, social media profile, etc.

And that got me thinking about steps I could share with you that you can take if you also feel like you have a bit of a lead gen problem. So, here you are!

→ Get the full show notes here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO and Website Design Are Sisters, NOT Frenemies

Fri, 06 Mar 2026 01:00:00 -0500

After 7 years of running a referral-based business, Brand & Squarespace Website Designer Jena Thielges decided to explore SEO as a more sustainable marketing strategy.

Constantly showing up on social media was just NOT it.

Even though she had “low-key studied SEO for years,” it wasn’t until she implemented a clear strategy that everything started clicking.

And leading to keyword rankings & even new clients! 🎉

As you’ll hear in this latest case study interview…

It’s never too late to start SEO!

The right strategy will help the right clients find you—even if you don’t have a physical location or local business presence!

Quick Links:

🔗Say hi to Jena!

🔗SEO & Grow (no, you’re not too late!)

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The SEO Shift Every Podcaster (and Business Owner) Needs

Fri, 27 Feb 2026 01:00:00 -0500

Liz Chapman was already super familiar with SEO—for podcasts.

She’s a podcast manager (and a wickedly good launch strategist!) who happened to fall into the trap that SO many of us service providers do.

Y’know… prioritizing everyone else's businesses while watching yours slip further & further down the “To Do” list. 👀

Enough was enough! She was ready to focus on her own business growth—and she knew that needed to include SEO.

Liz is another recent SEO & Grow graduate (my 3-month group coaching program). We chatted recently about her experience & now you get to tune in!

Discover how she navigated answering those BIG 3 Q’s, what Liz enjoyed most about the live group coaching calls, & how she’s already using data to make informed marketing decisions.

You’ll especially enjoy this conversation if you, too:

Always optimize your clients’ stuff, but not so much your own
Enjoy email marketing and/or podcasting—but NOT social
Are a mom and business owner

Quick Links:

🔗SEO & Grow (party starts March 4th!)

🔗Say hi to Liz!

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO & Keyword Research: The Ultimate Confidence Booster

Fri, 20 Feb 2026 01:00:00 -0500

As a money coach, the foundational pieces are VERY important to Dalene Higgins.

She supports people with their financial foundations, and when it came time to focus on her SEO foundations—she knew just who to go to!

(Me! She came to me. 🤭)

Dalene is one of the recent SEO & Grow graduates (my 3-month group coaching program). And we chatted recently about her experience!

Discover everything from how she first heard about me to what she started optimizing for SEO first to why in the world she updated her SEO strategy twice in the program!

You’ll especially enjoy this conversation if you, too:

Have an analytical brain
Love a good process you can follow
Are in a season of transition (personally or professionally)

Quick Links:

🔗SEO & Grow (party starts March 4th!)

🔗Wealthy After 40 Podcast

→ Get the full show notes here!

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Love Intentionally as an Entrepreneur Couple

Fri, 13 Feb 2026 01:00:00 -0500

We’re deviating a bit from the normal conversations that focus specifically on SEO. But… you’re a whole human. And part of that is made up of your professional life & strategies. The other part is your personal life & fulfillment.

As Angela shares—

“It's great to build a business, but you don't want it to be at the expense of your relationship and your personal life.”

I mean, exactly! So then the age-old question comes up… is it even possible to have both a thriving professional AND personal life?

James has this to say—

“Our main focus is on the marriage and how the marriage is the catalyst and the foundation for growing the booming business.”

I don't know if I've shared on the podcast before, but my boyfriend and I are both entrepreneurs. We are intimately familiar with just what it can look like for the business, or businesses, to be the priority.

But with awareness + tools (like Angela & James share in this conversation, including their book Married & Magnetic), we’re able to have a much more intentional & balanced approach to both.

And while this isn’t exactly an SEO-focused episode, Angela attended one of my 🆓 workshops & I just about shouted when I heard what happened for them the very next week!

Buckle up—you’re gonna love this one!

→ Get the full show notes here!

Listen to Angela & James' new Podcast: Married & Magnetic on Apple or Spotify

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

No Such Thing as “Ready”: BTS of Julia’s Mini SEO Audit

Fri, 06 Feb 2026 01:00:00 -0500

There are various hesitations that show up when a business owner is thinking about doing SEO, but isn’t quite ready to do so.

Time, money, and…

Not feeling “ready.” 👀

I hate to break it to you—but there is no such thing as “ready” when it comes to SEO.

There’s having a website that’s set up to work for you and… not.

I have this conversation a lot, so I know it’s an important thing to speak to.

To really paint the picture of what can happen in a YEAR, I’m introducing you to Julia, a nutrition coach for women & moms who also weaves in mindset! And taking you behind-the-scenes of her recent Mini SEO Audit.

Tune in, take notes, & with this one—remember you’re so not alone.

Get the full show notes here!: https://brittanyherzberg.com/blog/behind-the-scenes-of-julias-mini-seo-audit

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Create a Case Study Blog Post (w/ SEO)

Fri, 30 Jan 2026 01:00:00 -0500

“If you’ve got a blog post that’s optimized with SEO to basically raise your virtual hand FOR YOU, then your client success story can show up whenever, wherever, for whoever is looking for it!”

That is the power of an SEO optimized case study!

Which is surprisingly easy to create—you’ve just got to know what to include, how to organize it, & why SEO is a critical component to a high-converting case study.

And that just so happens to be exactly what I’m walking you through in this episode!

Tune in to discover:

What case studies are & where they fit in your funnel
Why case studies are SO much more powerful when they have SEO incorporated
How long case studies should be & how frequently you should aim to create them
What it actually looks like to create a case study with SEO—I’ll share my process & favorite tools
I’m even going to share a few examples with you!

🔗 Get the full show notes here!: https://brittanyherzberg.com/blog/how-to-create-an-seo-case-study-blog-post

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Q+A: Blogging, Coaching, & Podcast Guesting

Fri, 23 Jan 2026 01:00:00 -0500

Questions like “can SEO help me rank in a way that helps business growth?” & “am I allowed to blog about a podcast interview?” & “can I make this headline better to make the Google gods happy?” come up all the time in my conversations! And I want you to hear the answers, too.

I’ve had no less than 16 calls since the start of 2026—and while this introvert may be melting, it’s all going to your benefit!

I had so many actual questions asked by actual entrepreneurs just like you that I got to pull from for this Q+A episode.

Please know if YOU ever have questions, you can send them to me on Instagram.

For now, play & be sure to save this episode so you can easily reference it in the future!

🔗Get the full show notes here!: https://brittanyherzberg.com/blog/seo-q-and-a-blogging-coaching-and-podcast-guesting

——

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How SEO Actually Helped Erin Rewrite Her Website Copy

Fri, 16 Jan 2026 01:00:00 -0500

“I actually wasn't even thinking about SEO until I ran across your profile. I thought—this is what I need to make my website findable!”

If you’re feeling like Instagram is completely overwhelming & unpredictable for business marketing… you’re not alone!

You met Erin in a recent case study mashup episode, but there was, of course, more to share! So today, you’re getting the FULL conversation with Online Mat Pilates Instructor, Erin Wilson.

Erin, like several other SEO & Grow students, opted to rewrite her website copy while in the program.

Her SEO journey wasn’t just about finding a sustainable marketing stragetgy—it was about setting the foundation for the success of her new online business!

You’ll discover why Erin found SEO to be a helpful tool for rewriting her website, what it was like going through the SEO & Grow program, & you’ll hear results she’s experiencing only about a month after implementation! 🎉

→ Get the full show notes here!: https://brittanyherzberg.com/blog/seo-can-help-with-website-copy-rewrite

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Top 5 Lies About Blogging & SEO: EXPOSED 🔎

Fri, 09 Jan 2026 01:00:00 -0500

Let’s get right to it because—we desperately need to talk about blogging.

Specifically SEO and blogging and how they can benefit your business (much more than social media marketing!).

Look—I know (and I continue to see it on Threads) that there are LOTS of questions/doubts/thoughts/concerns you have about the topic.

That’s totally fair. Despite the fact that it’s been around for years, there are still a lot of unknowns about the strategy because everyone has been so focused on social media.

So I want to address these 5 common lies about blogging. I see them roaming around the internet pretty frequently—and that’s just not necessary OR helpful to you as a business owner!

Get the full show notes here!: https://brittanyherzberg.com/blog/exposing-lies-all-about-seo-blogging

———

👉 Save a seat for the January blogging workshop

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Your 2026 Lead Gen Strategy: 5 Diff Ways to Get Found by SEO

Fri, 02 Jan 2026 01:00:00 -0500

I love a fresh start, a clean slate, & I’m a huge fan of the start of a new year. If that’s not your vibe—still love ya! And…

I’ve got a great episode that’s perfect for the new year, or really anytime you’re looking for what to do next with SEO.

→ 5 things you can do with SEO to help you get found online in 2026.

There’s a little bit of everything in here—quick tasks, a little more time consuming tasks, things for podcasts and blogs and websites.

Tune in, take notes, & be sure to check out the blog post linked below for the full list of resources I mention ⤵️

→ Get the full show notes here: https://brittanyherzberg.com/blog/2026-lead-gen-strategy-to-get-found-online-with-seo

👉 DM Brittany on Instagram: https://www.instagram.com/brittany_herzberg/

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

3 Steps to Get Found on Google (NO Posting on Social for Sales Req’d)

Fri, 26 Dec 2025 01:00:00 -0500

If you’ve been with me & the podcast through 2025, you might’ve noticed this shift—I’ve gotten really clear on what the process is that I take my clients through, the results they get, AND just how quickly this process works.

And today? We’re digging in deeper so I can show you the exact 3 steps my clients & I are taking to get found on Google—ZERO posting on social required!

Remember → DM me “SEO” to see which is the best fit for you & your needs! (You’re not locked into anything by DMing me.)

And yes, I have a no-charge discovery call which you can get booked by going to my Contact page & filling out the form.

📝 Note:

Prices are going up on January 1, 2026—BUT—you can lock in 2025 rates when you book your support before then!

→ Get the full show notes here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Why SEO & Grow Students are FINALLY Getting Leads from Google

Fri, 19 Dec 2025 01:00:00 -0500

In SEO & Grow 🌱, I get to work closely with business owners to help them understand, implement, and learn how to maintain their SEO, so it can actually be that sustainable marketing strategy it's built to be.

I really love teaching! It's the biggest reason why I started this SEO group coaching program.

And the peeps in the program? They ask really good questions. In this episode, I'm sharing some of the questions and answers with you so you can get a taste of the experience.

Buckle up, grab a notebook, and save this episode so you can come back to it easily in the future!

Get the full show notes here!

💬 I’d love to know what aha moments you had during this episode. DM me on Instagram or use the text button below to share them with me!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Best Practice #4: Use Headings to Get Found via AI Search 🔍

Fri, 12 Dec 2025 01:00:00 -0500

I hate to break it to you, but… you’ve been doing headlines all wrong. ❌

I know we tend to go vague with our headings & use them almost as a throw away in copywriting, but this is NOT the place to do either of those things!

Headings don’t just matter on blog posts—they matter on main website pages, too. Think: Home, About, Services... even your Freebie pages, Sales pages, & other Landing pages.

Those cute lil robots 🤖 that scour the internet when someone asks a question in Google or ChatGPT—they’re helpful, but they’re not the most intelligent. They need things to be SIMPLE. And that especially applies to headlines.

The better they can understand something quickly, the more likely they are to serve your site up on a silver platter to that person who’s searching for you.

In this episode, I’m sharing everything you need to know about heading hierarchy, how to optimize headlines, & I’m even walking you through an actual example from a coaching call!

Get the full show notes here!

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Follow This 3-Step SEO Framework to Get Found on Google

Fri, 05 Dec 2025 01:00:00 -0500

You may or may not be aware that I also have a private SEO podcast. But I want to change that, so I’m sharing the first episode here on The Basic B podcast!

Whether you enter my world for DFY SEO support or mentorship or DIY help—these are the exact steps I’ll be taking you through.

In this episode, discover my unique 3-phase approach to SEO, how it works, & the benefits of SEO my clients have experienced in 2025 and are taking with them into 2026! 🚀

More specifically, you’ll learn:

What it actually takes to have content that will market for you
How this 3-step approach to SEO generates leads QUICKLY
If it’s better to opt for DFY SEO or learn to do it yourself
How SEO marketing impacts a business’ growth
Which entrepreneurs SEO is most supportive for

The SEO & Grow 🌱 Method works! It’s exactly why my clients have → 5x’d their podcast downloads, increased their website traffic to 16k visits per month, grown their niche memberships, gotten consistent leads while they’ve been sick for 4 months—and so. much. more!

Sit back, relax, and get ready to soak up the magical goodness of SEO! ✨

Access the rest of this 4-part podcast series: Private SEO Podcast

Get the full show notes here!

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Live SEO Coaching in the Midst of a Pivot w/ Donna Piper

Fri, 28 Nov 2025 01:00:00 -0500

“I have this paralysis when I have to commit to these words.”

My friend, Donna Piper shared that^^ and it’s why I asked her to come back on the podcast!

This is a Q+A / Hot Seat type of episode where we take a look at Donna’s website. I point out opportunities I notice & share what she could do to take advantage of them—and—answer her questions along the way.

We stop to review her:

-Home page

-Blog page

-Podcast page

If you’ve picked up & put down this SEO thing in the past, tune in! This might just be the episode that makes it all click 😉

Because, as you’ll hear, even the teeniest, TINIEST of tweaks can impact your visibility & lead gen in a big way!

Get the full show notes here!

Connect w/ Donna:
Website
Podcast

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Client Success Story: Leadership Coach, Michelle Pollack

Fri, 21 Nov 2025 01:00:00 -0500

"I haven’t had a whole lot of people randomly find me on the internet up to this point. But now, this is really a possibility.”

Entering the world of SEO can be a shock to the system—especially if your journey begins by realizing your website is ranking for… what?! 👀

You met Michelle in the recent case study mashup episode, but there was so much more to share with you! So today, you’re getting the FULL conversation with Executive Leadership Coach, Michelle Pollack.

And I’ve even added in a very special mini masterclass you’re not going to want to miss!

Tune in to discover:

What was so shocking Michelle bumped SEO up on the priority list
How Michelle’s blog posts were actually hurting her business
What’s been the most surprising to Michelle about SEO
A mini lesson about image SEO optimization
Insight for anyone who’s a beginner with SEO

Get the full show notes here!

Connect w/ Michelle:
Website | Instagram

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO for Astrology Seasons: Libra | Scorpio | Sagittarius

Fri, 14 Nov 2025 01:00:00 -0500

I’ve returned with another SEO for different astrology seasons episode! You’ve seen the shorter versions in Instagram posts, but these episodes allow me to dive deeper with you.

In these SEO-meets-astrology episodes I’m focusing on:

What season we’re in according to astrology
The main themes at play
And most importantly—how you can maximize these moments as an entrepreneur with a focus on your SEO

For this episode, we’re exploring the “last set” of astrology signs for the calendar year, if you will. That includes: Libra, Scorpio, & Sagittarius.

You’ll get 1-3 tasks for each season & you’ll also hear about different ways you can get support you with your SEO.

Tune in, take notes, & get ready to grow with SEO!

Get the full show notes here!

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO & Grow 🌱 Case Study Interview: Dr Cecily Moore

Fri, 07 Nov 2025 01:00:00 -0500

“I feel like a savvier business owner because of SEO.”

If you:

Consider yourself a chronic learner
Have ADHD or even ADHD tendencies
Feel like you already have a lot of balls in the air
AND have been burned before by service providers
Wonder if programs actually deliver on what they say they will
Want to feel like a savvier business owner who makes strategic investments
Are ready to tighten things up & get serious with your business

…this episode is for YOU!

You met Dr Cecily in last week’s case study mashup episode (she was the first interview clip). But there was, naturally, SO MUCH MORE to the conversation. And now—you get to hear it!

Cecily is a mom, a professor, a military spouse, a therapist, & an amazing human with a spunky personality which I just adore. She was in the last round of SEO & Grow—and I’m so glad because all I want to do with this SEO thing is help more people help more people!

You’ll discover what drew Cecily to SEO, what her experience has been working with me & being in the SEO & Grow group coaching program, AND what she’s up to next!

→ Get the full show notes here!

Connect w/ Cecily:

Website

Instagram

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO & Grow 🌱 Case Study & Testimonial Mashup

Fri, 31 Oct 2025 01:00:00 -0400

Welcome to the Case Study Mashup Episode!

I could obvs talk ALL day long about this program, but things hit different when you hear from actual humans who went through the experience.

There’s a mixture of stories & insights from some of those who went through this last round of SEO & Grow. We had all kinds of entrepreneurs… coaches, photographers, therapists, astrologers, herbalists, bookkeepers, copywriters, & more!

You’ll meet someone who has ADHD, someone who’s a teacher, someone who went through this program with her assistant, a couple people who felt SO motivated they did things like rewrite their website copy, & EVEN someone who really doesn’t like group programs—but loved this one! We’re going a bit deeper with 3 students & you’ll also get to hear a clip from our final group call.

👉 As you’re listening, you can explore SEO & Grow 🌱 & if you have questions—use the text button in the show notes or DM me on Instagram.

Get the full show notes here!

Connect w/:

Cecily, Erin, Michelle, Val, Elli

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Google Me, Baby! 3-Day SEO Series Recap

Fri, 24 Oct 2025 01:00:00 -0400

“I made this entire series very action-oriented because I want you to see that you CAN do SEO!”

With the right, results-producing process AND a guide who speaks your language, SEO is a very doable & impactful marketing strategy for your business—and your life.

I’m coming to you fresh off the 3-day SEO series Google Me, Baby!, THE place to start to get SEO off your someday list, simplify SEO, & learn how to get leads straight from Google.

It was SUCH a blast & I want to make sure no one misses it, so... this episode is a recap of the last few days! Everything from what was covered to questions that were asked & SEO tools I recommended.

👉 Save a seat for SEO & Grow 🌱

👉 Watch the Google Me, Baby! replays

→ Get the full show notes here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Q+A :: Get Good Leads and What to Optimize on Websites

Fri, 17 Oct 2025 01:00:00 -0400

I’m back with another very popular Q+A episode. This is where I pull Q’s I’ve been answering in Voxer/DMs/coaching calls/emails & answer them for the whole class!

If you like this type of question-answer situation & you want to do this in a 1:1 or even a group capacity, take a look at my SEO Strategy Session for 1:1 or explore SEO & Grow 🌱 (enrolling for Nov) for the group vibes.

Get the full show notes here!

Ask your own question!
👉 Send a DM on Instagram
…or click the button up top to “text me”

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The Energetics & Intention Behind Your SEO Strategy

Fri, 10 Oct 2025 01:00:00 -0400

I’m going to throw you for a loop today. Instead of focusing so hard on strategy, I’m shining a light on a less tangible but equally as important aspect—the energetics of SEO.

No one is talking about this! Yet it plays such an important role in SEO actually being an effective strategy for you.

2025 has truly been my year to come out of the spiritual closet! And that includes 1. becoming aware of the energetics of SEO & 2. figuring out how to talk about them with business owners.

In this episode, you’ll discover what I mean when I say “the energetics of SEO,” how to align your frequency to be the MOST supportive of your SEO strategy, & what happens to your business when you do align your energy with your strategy.

You’ll also hear a snippet from a recent coaching call with Andrea Tessier. (Permission was asked for and granted 😉)

Get the full show notes here!

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

BTS Peek at SEO & Grow: My 3-mo. Group Coaching Program

Fri, 26 Sep 2025 01:00:00 -0400

We’re entering the final phase of SEO & Grow—my 3 month group coaching program for entrepreneurs who are ready to stop relying on Instagram for leads—and I want to take you BTS.

I’ve got a few lessons I’ve already learned, tweaks I’ve made to the program, & aha’s from the business owners in the group!

In this episode, you’ll learn what we’ve already done, upcoming tasks, & what surprised these business owners the most about SEO.

Get the full show notes here!

SEO & Grow

SEO Dashboard (20% off w/ code BRITT20)

GBP Episode w/ Lydia Fine

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Importance & Benefits of Image Optimization (with Tutorial)

Fri, 19 Sep 2025 01:00:00 -0400

I find myself constantly answering this question: “Is it actually that important to optimize images?”

This is something that comes up in coaching conversations, DMs, & especially anytime I talk with photographers.

And while I haven’t always been the best at putting this into practice myself—so YES you will see places where I’ve made mistakes—taking the time to optimize your images can GREATLY impact your business.

In this episode, I’m going to get into all the ways image optimization can support your business, as well as what you actually need to do to optimize your images.

Get the full show notes here!

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Entrepreneurship as a Healing Journey w/ Amy Babish

Fri, 12 Sep 2025 01:00:00 -0400

Entrepreneurship is actually this healing journey that we’ve signed up for—whether we knew it at the time or not! Very personal—let’s call them challenges—play out in sometimes very intense ways in our businesses. Maybe months with 0 new clients or a flopped launch or nightmare clients who do sign on. (Yikes!)

Being a business owner brings things up that we’re able to work through & actually clear. And Amy has helped me discover a really powerful way to do just that. Plus having her on the show gives me an amazing opportunity to shout out one of my clients. You know I can’t turn that down!

Even if this feels a little out of left field, I strongly encourage you to tune in & just listen. You’ll hear where I was just a few months ago & how working with Amy has helped me see the light at the end of the tunnel after a really painful year (2024). You’ll also discover other modalities you maybe haven’t heard of or haven’t considered if you, too, feel like you’re “doing everything right, but nothing is working.”

Get the full show notes here!

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Best Practice #3: Start SEO Before You Feel “Ready”

Fri, 05 Sep 2025 01:00:00 -0400

You may know I’m in the middle of running my 3-month group coaching program—SEO & Grow. I’m also just getting started with my 6-week mentorship, SEO Foundations. And I’m already noticing themes popping up—in my DMs and in these programs.

And like the good Brittany that I am, once I connect the dots, I’ve got to spread the word & point out not only patterns that YOU may also be getting caught up in, but also what to do about it (because we’re solution-oriented around here 🤓).

With that—we’re diving into the 3rd edition of SEO Best Practices. This time focused largely on starting before you're ready or before you deem it “good enough.”

Buckle up, take notes, & save this episode to come back to any time you feel yourself avoiding SEO.

Get the full show notes here!

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Q+A :: Podcasts, Websites, Images, Authors, & More!

Fri, 29 Aug 2025 01:00:00 -0400

Whether you’re newer to SEO or it feels a little old hat by now, it’s never a bad time to brush up on the basics! And what better way to do that than with a good ol’ Q+A episode?

In this solo episode, I’m pulling questions out of my DMs, emails, & group coaching calls so I can share these insights & tips with you, too!

Tune in, take notes, & return to this episode whenever you need 😉

→ Get the full show notes here!

Ask your own question!
👉 Send a DM on Instagram
…or click the button up top to “text me” anonymously

Mentioned:
SEO Foundations

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Tips to Show up in AI Search Results | Nina Clapperton [Pt 2]

Fri, 22 Aug 2025 01:00:00 -0400

“We’re not just doing this for sh*ts & giggles—we’re doing this to actually make money in our businesses.”

Nina Clapperton, a fellow SEO specialist and Thriend of mine (translation: we met on Threads), is baaaack!

———

If you haven’t listened to Part 1 of our conversation, you’re gonna want to do that first! We recorded this in one go, so it will make much more sense with both parts. 😉

———

We're digging even deeper into all things AI, SEO, & content creation.

You’ll discover our favorite tools, workflows to follow (whether you’re just getting started or you’ve been doing this for a hot minute), & Nina even proposes a challenge for us all…

It’s a juicy one! Tune in, take notes, & save this episode for future reference. 📝

→ Go to the full show notes!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Tips to Show up in AI Search Results | Nina Clapperton [Pt 1]

Fri, 15 Aug 2025 01:00:00 -0400

“Even someone at Google said, ‘it’s just SEO to get into AI overviews…’”

Today I'm joined by Nina Clapperton, a fellow SEO specialist and Thriend of mine. Yes—translation—we met on threads.

We're talking about AI, SEO, all the things. Because AI is going nowhere. We know that. That has been clearly established.

But if you're hearing or seeing AIO, AEO, SGE, GEO—all these other acronyms & you're feeling confused… maybe even a little unsure that SEO even matters anymore, this episode is for you!

Tune in, take notes, & save this episode for future reference. 📝

And make sure to join us for Part 2 of our conversation! Yep, it was so good we just kept on talking & got a whole other episode out of this.

→ Go to the full show notes!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO for Astrology Seasons: Cancer | Leo | Virgo

Fri, 08 Aug 2025 01:00:00 -0400

We know I’m a HUGE fan of not relying on the ‘gram, but that doesn’t mean I’m not over there actually having fun. Because I am!

One of the things I’ve been doing this year is… playing around with astrology posts.

Shockingly, people are eating them up! So I’m bringing the content to you here, but in an expanded version.

Specifically… I’m talking about the SEO for different astrology seasons.

I’ll be focusing on today & in these type of episodes:

What season we’re in according to astrology
The main themes at play
And most importantly—how you can make the most of these moments as an entrepreneur with a focus on SEO

You’ll get 1-3 tasks for each season & you’ll hear about different SEO support options to help you do the dang thing.

Tune in, take notes, & get ready to grow with SEO!

→ Get the full show notes!

Resources:

Free 3-Step Website SEO Audit

BrokenLinkCheck.com

SEO Dashboard (use code BRITT20 for 20% off)

Related Episodes:

EFT for Perfectionist Entrepreneurs w/ Jacqui

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Know if SEO is Actually Helping Your Podcast Grow

Fri, 01 Aug 2025 01:00:00 -0400

I joke that I live in my Instagram DMs, but… I really do! And I get to answer questions like this one from Anne about my Podcast SEO Download:

“How will I know if SEO is actually helping the podcast? How will I know it’s working?”

Which brings me to today’s episode. I’m sharing the bonus lesson I just recorded to include in the Podcast SEO Download.

You can actually hear what the teachings are like, you can take a look at your own podcast, & you’ll be able to use this practice—whether you’ve already downloaded & implemented the podcast SEO tips OR I’ve done podcast optimization for some of your episodes.

We’re looking at:

What metrics do you need to check
What “good” numbers/metrics are (when applicable)
And how frequently should you be looking at these metrics

Tune in, take notes, save this episode for later, & know I’m cheering you on on your SEO journey!

→ Go to the full show notes!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Pinterest & SEO (with a side of AI) w/ Meagan Williamson

Fri, 25 Jul 2025 01:00:00 -0400

In the age of AI, I’ve seen far too many entrepreneurs start to doubt if what they have to say is worth sharing.

If that’s you—this conversation with Meagan Williamson is a MUST listen.

Yes, there’s a strong focus on Pinterest in this episode, but it’s packed with advice on why you need not be scared or intimidated because AI’s on the scene.

You’ll also discover which keyword research tool you need for Pinterest, how to properly title images for Pinterest, & which pages you might not want to link to anymore.

→ Get the full show notes!

Connect w/ Meagan

Website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Best Practice #2: Create Content 📝

Fri, 18 Jul 2025 01:00:00 -0400

We need to talk about 2 tiny emotionally-packed words: Content Creation

When I first started doing SEO for people, I knew I wanted them to have their website SEO solid, AND I knew it was important for them to create content like blog posts on their website.

But I was so eager for them to “do” any kind of SEO that I wasn’t focused on a streamlined approach. Things have changed. Now I see how critical it is to approach SEO in a strategic way AND I’m no longer like “yeah, it’s fine if you don’t have a blog, your website SEO will be enough to support you.”

Nope. I’ve been proven wrong. So first—I want to apologize for ever saying that.

And now I want to talk through what you might be noticing—slower website traffic, less inquiries, etc.—& what to do about it. Let’s go!

→ Get the full show notes here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Q+A: SEO & Grow Group Coaching Program

Thu, 10 Jul 2025 01:00:00 -0400

Your questions—answered ✅

I’ve been having SO many good conversations where I’ve been asked some amazing questions. So of course, I want to bring that over to the podcast as well!

In this solo episode, I’m sharing questions I’m being asked about my SEO & Grow 🌱 group coaching program that’s currently enrolling.

You’ll hear my responses to questions like:

“How is this program structured?”
“Can I send my VA through the program?”
“Should I wait to do SEO until I’ve rewritten my website copy?”

I promised you lots of links! Here they are:

👉 Secure your spot in SEO & Grow

👉 SEO Strategy Session

👉 Run a free SEO Audit on your site

👉 Watch the SEO Audit video tutorial

👉 DM Brittany on Instagram

Related Episodes:

🎙️ SEO Group Coaching Program Tour

🎙️ SEO Workshop (Audio Experience)

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How a Google Business Profile Supports SEO w/ Lydia Fine

Fri, 04 Jul 2025 01:00:00 -0400

Raise your hand if you claimed your Google Business Profile, filled it out once, and never looked at it again. (Yeah… same.)

In this episode, I’m joined by Lydia Fine, a marketing strategist and photographer who gets it. We’re diving deep into why this free tool is wildly underrated—and how it’s becoming even more important with the rise of AI search!

If you’ve ever set it and forget it (🙋‍♀️ guilty), this is your sign to give it a second look. It’s not just another box to check—it’s your first impression on Google. And it’s time to make it count.

→ Get the full show notes!

Take a peak at your GBP profile

Connect w/ Lydia:

Website

—

Want to take action on these Google Business Profile best practices? Perhaps with someone who can answer your questions?

Lydia is joining us inside SEO & Grow for a guest expert session on this topic!

→ Explore the program here

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO & Grow Group Coaching Program Tour

Fri, 27 Jun 2025 01:00:00 -0400

I can’t believe it but as I record this episode, SEO Foundations is almost over. There’s only 1 more week to go! We’ve covered keyword research, how to use keywords, how to optimize content for SEO, how (and why) to do link building, finding & fixing SEO errors, & our last week is all about tracking metrics.

These entrepreneurs have learned SO much! AND… a few of them have already secured their spots in SEO & Grow 🌱. Which is today’s topic of conversation. You all seem to LOVE when I do these program tours (and I’m not just saying that! I’m seeing it in the data, hah!), so—here we are!

→ The main goal of SEO & Grow 🌱 is to help you create your SEO strategy AND implement it with guidance & support every step of the way.

This is THE place to be if you had “website SEO optimization” on your 2025 business bingo card.

In this episode you’ll:

Discover what to expect inside SEO & Grow 🌱
Learn how SEO can support your business goals
See how easy it is to unlock the ultimate lead gen strategy

SEO & Grow 🌱

(the group coaching program begins on 7/16)

Success With SEO in 2025 Workshop

(🆓 & happening on 6/30 @ 2pm ET — sign up to get the replay!)

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Financial Self-Care for Entrepreneurs w/ Lindsey Konchar

Fri, 20 Jun 2025 01:00:00 -0400

It’s so easy to keep avoiding money, but when you start taking care of yourself by focusing on your money—your whole life changes!

I’ve lived it (am still living it, if I’m being honest). And this is something my guest today also knows intimately.

Meet: Lindsey Konchar. AKA: Financial Therapist Lindsey—who has this interesting concept of “financial self-care” that we’re diving into today.

In this episode, you’ll discover the biggest beliefs about money that you need to kick (like, yesterday), one thing to start doing every time you make a purchase, & the first step to start to transform your financial health.

Buckle up & thank me later 😘

Get the full show notes here!

Connect w/ Lindsey:
Website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Best Practice #1: Give It Time ⏰

Fri, 13 Jun 2025 01:00:00 -0400

Feeling like your SEO just isn’t working? You’re not alone, and it’s likely NOT because you’re doing it wrong.

SEO takes time, strategy, & a plan that actually supports your business goals (not just a random list of keywords).

In this episode, I’m breaking down the top SEO mistake I see business owners making, like constantly changing URL slugs or ghosting your blog—and what to do instead.

If you’re ready for leads to come to you—without dancing & pointing on social—this episode is your roadmap.

Get the full show notes here!

LINKS:

→ Join the SEO & Grow 🌱 Waitlist

→ Get Done-For-You Website SEO

→ Tutorial: Submit a Page to GSC for Indexing (jump to the 2-min mark)

→ Play along on Threads

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Everyone’s Leaving Instagram—Now is the Time to do SEO

Fri, 06 Jun 2025 01:00:00 -0400

While me saying that “everyone is leaving Instagram” might sound dramatic… I’m seeing this play out with business owners & potential clients.

People are TIRED of social media. But when that’s all you’ve ever focused on for marketing your business, what are you supposed to do?

Fear not, friend! Here’s what’s happening, what you can do about it, & what to expect once you make those changes!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

EFT Tapping Technique for Perfectionism w/ Jacqui Acree

Fri, 30 May 2025 01:00:00 -0400

Many entrepreneurs fall into the categories of “high-achiever” or “perfectionist.” I 1000% do! And one beautiful Fall day when I was doing a 1:1 EFT tapping session with my friend, I said something about being a “recovering perfectionist.”

That statement cracked open a whole conversation! And it’s one I want to make sure you hear. Which is why I’ve invited my friend & EFT practitioner, Jacqui Acree, to join me for this podcast episode.

In this episode, you’ll discover the 5 types of perfectionists, why EFT is so effective for perfectionism, and why it shouldn’t be a goal to “recover” from perfectionism—especially as an entrepreneur. I can’t wait for you to hear all the nitty gritty details we packed into this one!

Get full show notes here!

Connect w/ Jacqui:

Website

👉 Feel Good Goals (EFT for free!) (Save a seat for June 2, 3, or 4)

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Why Story = Sales w/ Megan Yelaney

Fri, 23 May 2025 01:00:00 -0400

Story is THE thing that gives you content that leads to conversions—NOT just conversations. (Read that again)

It’s such an ego boost to be called “inspirational”—but inspiration doesn’t pay the bills.

Sharing your story, building instant trust, & establishing your expertise quickly—that’s what generates leads!

And that’s what leads to sales, friend!

For this hugely impactful topic, Meg Yelaney is baaaaack!

Take us for a walk or pop us in those AirPods while you’re making dinner. This is the conversation about storytelling, authenticity, & content creation that you didn’t even know you needed.

Go to full show notes here!

CONNECT W/ MEG:

Website

Define Your Edge to Attract Clients on Repeat 3-Day Workshop goes from June 2-4 at 12:30PM EST daily with replays avail! It's a 3-day series to clarify your brands message and make selling simple again!

Join here: https://meganyelaney.com/define-your-edge

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Consistent Leads With SEO—Despite Being Sick For 3 Months

Wed, 14 May 2025 01:00:00 -0400

What would happen to your business if you were sick with illness after illness for months in a row? Well… Courtney didn’t get to answer that question before it actually happened to her Q1 of this year.

But! She magically had 1:1 coaching clients continuing to find her for those 3 months. Wanna guess why that was? Yep! SEO.

SEO can be your support system that continues to market your business for you—but you have to have it in place before you actually need it.

Tune in to hear what Courtney’s experience has been like from answering those 3 BIG questions to plugging SEO in her site to deciding to even tackle podcast SEO. And you gotta stick around to hear about the other successes she’s had with SEO in 2025!

Get the full show notes here!

Connect w/ Courtney:

Website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

My SEO Approach: The SEO & Grow Method

Fri, 09 May 2025 01:00:00 -0400

I don’t care who you are! If you’re a business owner entering my world for SEO support—you’re going to follow the same path that all my clients & students have taken.

Because The SEO & Grow Method works! It’s exactly why my clients have 5x’d their podcast downloads, increased their traffic to 16k visits per month, gotten consistent leads while they’ve been sick for the first 4 months of the year—and so. much. more.

In this episode—which is from my Private SEO Podcast—you’ll discover why my approach to SEO is so unique, how it works, & the benefits of SEO my clients are experiencing in 2025!

Links:

SEO Workshop (replay available til 5/18)

Access the rest of this 4-part series: Private SEO Podcast

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Celebrating 100 Episodes 🎉 w/ My Podcast Producer, Leah Bryant

Fri, 02 May 2025 01:00:00 -0400

For the 100th episode of The Basic B Podcast, I wanted to have a conversation about everything that’s gone into this podcast and what I’m seeing work for podcasts in general. There was literally no better person to bring on for this interview than Leah Bryant—the production ninja behind The Basic B podcast!

Leah makes me AND my guests sound good, brings my last-minute ideas to life, & is always sharing her wealth of podcasting knowledge with me. This conversation has a focus around podcast launches & rebrands as well as SEO for podcasts—because yes it is a thing!

Tune in & do a lil happy dance with us as we celebrate 100 episodes of The Basic B Podcast 🎉

Thank you so much for being with me on this wild journey! Leah & I would love to hear from you—you’ll find our contact info below and/or in the accompanying blog post.

Get the full show notes here!

Connect w/ Leah:

Website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

A Content Repurposing Strategy for SEO w/ Krystle Straub

Fri, 25 Apr 2025 01:00:00 -0400

Content repurposing has gotten lots of praise, while simultaneously being extremely misunderstood. It’s not simply copy+pasting the same thing from this platform to that. But… how can solopreneurs create content in the first place then repurpose it to ALL the places without losing their minds or spending thousands of dollars on coffee?

Krystle Straub is here to spill all the secrets! After I saw her posting her process on Threads, I instantly jumped into her DMs to invite her on to share her hot tips for this content creation strategy. In this episode, you’ll hear why it’s actually a great thing to repeat yourself, mistakes entrepreneurs are making with their content, & step-by-step how to repurpose 1 piece of content. (You’re gonna want to save this episode!)

Get the full show notes here!

Connect w/ Krystle:

Website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Should You Switch From HoneyBook to Dubsado? w/ Colie James

Fri, 18 Apr 2025 01:00:00 -0400

In late 2024, HoneyBook shook the world of many entrepreneurs—yours truly included—when they announced a rather hefty price increase.

That got me thinking… is HoneyBook really providing what I need from a CRM?

Almost instantly, I found myself in the Voxer streets with my business systems strategist bestie, Colie James.

We decided to move everything she’d worked so hard to create in HoneyBook over to Dubsado. But don’t assume that means that’s the right move for you!

In this episode, Colie’s sharing what she loves about both HoneyBook & Dubsado, how often you should review your systems, & what you really need to weigh when considering switching from HoneyBook to Dubsado.

Get the full show notes here!

Connect w/ Colie:

Website

Related Episodes:

SEO is Everywhere

HoneyBook vs Dubsado

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Simple Businesses Despite Busy Brains w/ Diann Wingert

Fri, 11 Apr 2025 02:00:00 -0400

Having too many ideas & a busy brain is a burden. And entrepreneurs know this all too well.

The idea hits you & you immediately want to act on it!

But that’s just not sustainable especially for anyone who’s a solopreneur. So… what can you do instead?

Diann Wingert, host of the ADHD-ish Podcast, joins me for an enlightening conversation! I was fortunate enough to be a guest on her podcast, & we knew we had to keep the party going.

In this episode, Diann shares her theory about entrepreneurs & ADHD, how business owners can uncomplicate their businesses, & strategies to help solopreneurs get more ish done!

Get the full show notes here!

Connect w/ Diann:

Website

ADHD-ish Podcast

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Walkthrough: SEO Foundations Mentorship

Fri, 04 Apr 2025 01:00:00 -0400

I know that you know that what you really want is to have clients flocking to your website without needing to constantly post on social media. And I also know the thing that will easily get you there and leave a smile on your face…

SEO Foundations ⛰️ is the 5-week mentorship experience for entrepreneurs who want to bring in new leads—without burning out on social media.

This SEO mentorship experience is for business owners who know the value of SEO & want to deepen their understanding of it. Because they know that SEO is the easiest way to grow their business and bank account.

Real talk—I wasn’t always this knowledgeable about SEO. But I got so tired of not being able to be a part of conversations, of not understanding why my website was working, and frankly… of feeling like an idiot when I knew darn well that I wasn’t!

Everyone deserves to have a better understanding of the magic that is SEO! Bonus points if it’s also a place to ask their questions and grow alongside like-minded business owners who are in the same boat.

If you're ready to go from hunting for clients on social media → to being found through SEO…

From not knowing what to post → to having your content actually work for you...

From business owner burnout → to true attraction marketing…

You’re gonna want to listen to this episode!

Psst! Got questions? DM me on Instagram.

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Tools & Mindset Tips for Entrepreneurs w/ Matt Diamante

Fri, 28 Mar 2025 01:00:00 -0400

There are loads of SEO tools out on the interwebs. But which ones does a small business owner really need to invest in?

And what advice can the experts share with you when it comes to those mentally challenging days—in business and with SEO? (Spoiler: plenty!)

It’s been a year since Matt Diamante was on the podcast! To say we’re pumped would be a gross understatement.

Tune in for a conversation about what your SEO strategy requires in 2025, mindset tips for entrepreneurs, & the best SEO tools for business owners!

(Note: you’re definitely gonna need your notepad or Notes App for this one.)

Get the full show notes here!

Connect w/ Matt:

Website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Marketing Ecosystems for Sustainable Growth w/ Mallory Musante

Fri, 21 Mar 2025 01:00:00 -0400

If you’ve been dreaming of a marketing brain you could borrow for your business, you’re in luck! Mallory Musante is a Fractional CFO dedicated to helping businesses grow through data-driven, research-backed marketing. (She also happens to be my first IRL friend in Connecticut!)

In our first ever video chat, we break down the big topic of creating a simple marketing ecosystem that supports sustainable business growth. Mallory shares the different types of marketing channels entrepreneurs should consider, what data to start collecting, the marketing strategy most of us are overlooking, & a super important mindset shift for all business owners. Grab your coffee, a notebook, & let’s get to it!

Get the full show notes here!

Connect w/ Mallory:

Website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Boost Productivity by Seeking Support w/ Meridith McCarty

Fri, 14 Mar 2025 01:00:00 -0400

Your daily/weekly plan as an entrepreneur is very similar to a blog outline—hear me out! It gives you a starting point. But one that can ebb & flow with you.

Because let’s be real—plans change. Outlines shift. Life happens. And nothing will keep that from happening.

Meridith McCarty joins me for this episode of The Basic B Podcast where we get into everything time management, planning, & productivity for business owners.

You’ll learn how often you should do braindumps, what to do instead of creating your thousandth To Do List, how to prepare to bring on a VA, & mistakes entrepreneurs make when hiring.

You do NOT want to miss this one, friend! Happy listening ☺️

Get the full show notes here!

Connect w/ Meridith

Website

Instagram

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Jordan Gill: Experimentation as an Entrepreneur

Fri, 07 Mar 2025 01:00:00 -0500

Entrepreneurship is a wild ride! One shock you get time & time again are the personal things that greatly impact your business. Could include, but not limited to: fear of judgement, chronic illness, & perfectionism.

Those are just a few of the things Jordan Gill shared about on today’s episode. The throughline? Experimenting out loud as an entrepreneur. Opening yourself up to experimentation can actually be so supportive in each of the above scenarios—it can help you move past the fear of judgement, allow you to come up with creative solutions to be a business owner and a human experiencing a chronic illness, etc.

In this conversation, you’ll learn the biggest benefit to bringing play into your business, how to make the most of trends, & how Jordan is managing in-person speaking events with a chronic disease. Let’s dive in!

Get the full show notes here!

Connect w/ Jordan:

Website

Related Episodes:

Human Design in Marketing w/ Rachael Weaver

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Digital Communications Etiquette w/ Michelle A. Whyte

Fri, 28 Feb 2025 01:00:00 -0500

If you’ve ever wondered how you could be handling communication better—listen up! Michelle A. Whyte joins me for a deep dive into communication styles, how etiquette has evolved with technology, what capacity has to do with etiquette, & why you must take it professionally before taking it personally.

This episode is jam packed! We touch on everything from networking events to DMs to emails to autoresponders and so much more. Want a little sneaky peak? One of my favorite quotes:

“Being able to approach it from a place of discernment and responding versus reacting really gives you a lot of power and confidence in how you navigate all your communications.”

- Michelle A. Whyte

→ Get full show notes here!

Connect w/ Michelle:

Website

Related Episodes:

CRMs with Colie James

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Storytelling on LinkedIn w/ Tania Bhattacharyya

Fri, 21 Feb 2025 01:00:00 -0500

Ever thought about sharing more stories on LinkedIn? I know—it can sound almost counterintuitive to think of bringing personality to a platform that’s thought of as “boring,” “professional,” even “stuffy.” Newsflash! LinkedIn isn’t just a place recruiters go to post open jobs.

Tania Bhattacharyya is here to spill storytelling best practices for LinkedIn! In this episode, you’ll hear what drew her to the platform in the first place, how storytelling on LinkedIn transformed her business, & the most doable first step in the history of ever you can take to begin to share more stories.

It’s more important than ever to showcase your personality & sharing stories—whether personal or professional—is a perfect way to do that!

→ Get the full show notes here!

Connect w/ Tania:

Website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Marketing Strategies for Authors w/ Penn Cole

Fri, 14 Feb 2025 01:00:00 -0500

Growing up, most of my friends were found between the crisp pages of a new book. I moved. A lot. But my friends always got to go with me.

Now, as an adult, I still find myself pulled into different worlds & connecting with characters who feel like family.

Which is why I squealed with joy when Penn Cole said she’d join me for this podcast conversation! And yet—we kept it 99% about book marketing for authors.

You may or may not know that my boyfriend is a nonfiction book editor. So when I tell you I hear lots of tips, strategies, advice, & avoidable mistakes—I mean it!

This is a conversation I’m delighted to bring you because there simply aren’t enough conversations being had about book marketing for authors.

Join Penn & I as we discuss marketing strategies for indie authors, how marketing has changed since she became traditionally published, tips to build lasting connections with readers, & so much more!

→ Access the full show notes here

Connect w/ Penn:

Website

Instagram

Links:

The Kindred's Curse Saga

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Repurposing Emails as SEO-Friendly Blogs w/ Eman Ismail

Fri, 07 Feb 2025 01:00:00 -0500

Eman Ismail is well-known for her work as email conversion strategist and copywriter. And this conversation demonstrates that! But… the main objective was to explore something she doesn’t feel strong in—SEO & blogging.

I can’t thank Eman enough for joining me for this Hot Seat / Q+A style conversation! Her transparency opened up a great dialogue about exactly how we can come back to blogging after a bit of a hiatus, what steps to take to repurpose an email as a blog (or vice versa), & even explore SEO terms like “domain authority” & “backlinks.” Grab a notebook & let’s get into it!

→ Access the full show notes!

Connect w/ Eman:

Website

Links:

Plausible Analytics

Podcast SEO Download

Keysearch.co

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Using Case Studies as Lead Magnets w/ Chelsea Wallace

Fri, 31 Jan 2025 01:00:00 -0500

Case studies as PDFs? Sales pages? Lead magnets? Emails? In multiple formats?! Hold on to your party hats because I’ve got a special guest here with me & we’re in full geek-out mode about all things case studies!

Chelsea Wallace may be known as Queen Bee when it comes to launch copywriting, but she’s secretly a data lover—and—way ahead of the curve when it comes to making smart use of case studies.

In this conversation, we dig into adding SEO to existing case studies, the first step to take to create your next case study, and the benefits of creating case studies for different learning styles. You’re 1000% gonna to need to bookmark this episode & return to it in the future. You’ve been warned 😉

Connect w/ Chelsea:
Case Studies Page

→ Get the full show notes here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Storytelling & Branding as an Artist & Mom w/ Rubeena Ianigro

Fri, 24 Jan 2025 01:00:00 -0500

Storytelling doesn’t just happen with words—it can happen through other artistic mediums. For Rubeena Ianigro, card making & enamel pins have been some of those creations.

I remember meeting Rubeena way back in 2019! We hadn’t caught up in about 5 years *gasp*

Tune in to hear how inner work, creativity, & listening to her intuition has been deeply impactful for Rubeena to build the life & business of her dreams—while being a mom and taking care of herself. It’s beyond inspirational!

Connect w/ Rubeena:
Instagram
The Gray Muse

➡️ Get the full show notes here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Storytelling, SEO, & Somatics w/ Alexandra Granato-Garcia

Fri, 17 Jan 2025 01:00:00 -0500

This episode is going to really tie my 2 worlds together—SEO & spirituality. And I’m so excited! But things are always better with friends…

Meet: Alexandra Granato-Garcia 🪩

I’ve been fortunate enough to work with Alexandra several times over the last year with a variety of her offers—including somatic therapy!

I wanted to have her on the podcast because somatic therapy can be deeply healing—on a personal and generational level—but it can also be pretty intimidating if you’re newer to this idea.

In today’s conversation, Alexandra & I get into what somatic therapy is, how we’ve both found it to be supportive during intense life moments, & how it can be an incredible modality for business owners! We’ll see you on the other side!

Connect w/ Alexandra:
Website

➡️ Get the full show notes here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The Legal Side of Collaborations w/ Nicole Cheri Oden

Wed, 08 Jan 2025 01:00:00 -0500

About 2 minutes after I opened Nicole Oden’s email—I asked her to join me on the podcast! I’d never had anyone bring up the legal considerations for collaborations. Besides, we were long overdue for a catch up conversation (about 4 years 👀 overdue to be exact).

Nicole & I met years ago in a networking group (quite fitting given the topic of today’s episode!) & never fell out of touch. See… I’m super picky about who I choose to do collaborations with—including guests I introduce you to on this podcast—and today you’re going to learn why that is so critical to the health & success of your business. And other legal considerations you should take into consideration for various types of collaboration opportunities!

Connect w/ Nicole:
Website

➡️ Get the full show notes!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Spinal Energetics for Business & Personal Growth w/ Jen Donlin

Fri, 27 Dec 2024 01:00:00 -0500

You’ve heard me share that 2024 has been an incredibly intense year… Today, I want to introduce you to one of the people who’s supported me during this part of my journey in the hopes that you find healing—or at least hope.

Jen Donlin is a Tarot Reader, Reiki Master, & Spinal Energetics Practitioner. I’ve only known her for a few months, but you wouldn’t guess that by the impact she’s had on my personal and professional growth! In this episode, we dive into Jen’s work, what a Spinal Energetics session is like (from my perspective), specific examples of the shifts that happened because of this work, & what it’s like to be a spiritual entrepreneur.

Connect w/ Jen:
Instagram

➡️ Get the full show notes!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

2024 Year-End Professional & Personal Wrap Up

Wed, 18 Dec 2024 01:00:00 -0500

Welcome to the end of 2024, friend. We made it! Whatever in the world you’ve experienced this year—good, bad, somewhere in the middle—you’ve arrived.

Personally, I tend to share more once things have happened. I typically stay quiet as things are trucking along & then share once everything has come to a close.

So that’s what this episode is! I’m giving you a vulnerable peek BTS—personally & professionally—of what went down in 2024.

My hope is that, if you’ve felt any of these feelings or experienced anything similar this year, you feel less alone. ❤️

I mention some amazing people, programs, & products in the episode, you can find them all here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
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(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

12 Days of Christmas for Business Owners

Wed, 11 Dec 2024 01:00:00 -0500

There's a lil bit of everything in here—Social media, SEO, blogging, copywriting, mindset, nervous system, legal, case study, client experience, branding. I’m sharing the ep. + timestamps to go to for the actionable tip mentioned…

These are in NO particular order!

Find the 12 episodes of The Basic B Podcast to revisit from 2024 here! I hope you take the time to at least go back & revisit ONE episode.

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Business Pivots & Identity Shifts w/ Meg Yelaney

Wed, 04 Dec 2024 01:00:00 -0500

Change is scary AF. But change as a business owner? Triple the scary factor! And yet… there are times when it is so painfully obvious that this. ain’t. it. anymore.

So how can we as entrepreneurs 1. be more aware of what’s not working & what that means, and 2. embrace changes like business pivots & identity shifts?

Allow me to introduce my friend & very first business coach, Meg Yelaney! Business remodels are her jam—and not only that—she’s experienced several transformations of her own business. Her entrepreneurship journey has shockingly NOT been a straight line & she wants to normalize that bumpy ride.

Most of all, Meg wants to support you in creating a business that supports the life of your dreams! Bust out the notepad friend, you’re gonna need it. 😉

➡️ Get the full show notes!

Connect w/ Meg:
Instagram (business coaching)
Instagram (twin motherhood)

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Bringing Intention to Your Client Experience w/ Gisell Paula

Wed, 27 Nov 2024 01:00:00 -0500

You’ve heard it on the show before—the importance of intention. Wherever you place your focus, that will blossom. Putting your focus & intention on all the problems you expect to have? Cool—you just watered that patch of grass. Want to plan for the good? Yay! You’re going to love this conversation with Gisell Paula James! She’s sharing how we can begin optimizing for the most amazing client experience using this concept of intentionality. Even better, she walks us through what those opportunities look like for social proof and storytelling and SEO. (Word to the wise → this is a thought-provoking episode, so more than likely you’ll want to revisit this conversation!)

➡️ Get the full show notes here!

Connect w/ Gisell:
LinkedIn

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Branding + Mind-Body-Spirit Connection w/ Erin Davis

Wed, 20 Nov 2024 01:00:00 -0500

You may be surprised to read that the Mind-Body-Spirit connection can show up and support your branding. (I know I was!) But once I sat down to discuss the topic with Erin Davis, it all clicked into place & made perfect sense! Erin shares how a strong brand strategy supports marketing on days you’re just not feeling it, how it makes content marketing easier, & even walks you through an exercise to identify or go deeper with your why-how-what of business. You know authenticity is critical to business success in 2024 & beyond—this conversation is the bridge that’ll help you embrace & embody what makes you you faster!

➡️ Get the full show notes here!

Connect w/ Erin:
Website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Next-Level SEO Strategies w/ Laura Jawad

Wed, 13 Nov 2024 01:00:00 -0500

Admittedly, I’m not the best at keeping up with all of the changes in the SEO world as they unfold. In just the last year, there have been Google updates, AI has taken off, & so much more. My happy place is in supporting CEO’s as they solidify their SEO basics, which is why I’m so grateful to have SEO pros like Laura Jawad around me! Laura joins me to share how generative AI is reshaping the SEO landscape, what we need to be paying attention to with user engagement, the importance of a robust digital ecosystem, & where to go once you’ve taken care of those SEO basics on your site. You’re not gonna want to miss this jam-packed conversation!

➡️ Get the full show notes here!

Connect w/ Laura:
Website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Prioritize Tasks to Improve SEO w/ Sarah Light

Fri, 08 Nov 2024 01:00:00 -0500

Knowing what to tasks to prioritize in order to improve your SEO sounds… daunting. (I felt the same way when I jumped into SEO!) For those of us (🙌) with never-ending to do lists—both personally and professionally—adding something else like SEO doesn’t sound appealing in the least. Well… that’s before you hear my conversation with Sarah Light! That’s because as a mom of five & a business of her own, Sarah knows a thing or two about prioritization & productivity. (She also knows the power of SEO.) Not only is she joining me inside SEO & Grow 🌱 as a guest expert, we created this podcast episode so everyone could have access to a timeless SEO resource.

➡️ Get the full show notes here!

Connect w/ Sarah:
Instagram

Join SEO & Grow 🌱 — the group coaching program for CEO's who want to monetize their magic & stop giving ALL their precious time to the algorithm! (Join us for Month 1 & ensure your website SEO strategy is solid for just $400 🎉)

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Q+A & Benefits of SEO Optimization w/ Laura Litwiller

Wed, 06 Nov 2024 01:00:00 -0500

There are so many benefits to business owners who take the time to optimize their website SEO strategy! It can help them spend less time on social media, attract more ideal clients, grow their email list—the list goes on & on. And that’s exactly why I want to introduce you to Laura Litwiller! She’s a Career Coach for Teachers and one of my recent SEO clients. In this conversation, you’ll hear why Laura decided it was time to improve her SEO, what she learned about keyword research, & how things look just 3 months later! Then Laura turns the tables & asks me questions about SEO!

➡️ Get the full show notes here!

Connect w/ Laura:
LinkedIn

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO & Grow 🌱 Group Coaching Program Tour

Thu, 31 Oct 2024 15:00:00 -0400

You’re wondering what exactly this SEO & Grow group coaching experience is all about & what to expect—and I’m here to tell you! In this quick lil solo episode, I’m taking you BTS of my newest SEO experience for entrepreneurs. This is a time-sensitive episode, so I suggest you throw me in 2x & click below to join the waitlist! I would love to see you inside 🎉

➡️ Get more info about SEO & Grow 🌱!

Mentioned Links:
Private SEO Podcast
SEO Sprint
Blogging email course
Podcast SEO Download
DFY SEO Optimization
SEO 1-off Call

Contact Brittany:
Voxer @beehere
Telegram @brittany_herzberg
Instagram
Email

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Case Study Copywriting & Tracking Metrics w/ Erin Ollila

Wed, 30 Oct 2024 01:00:00 -0400

Case studies are an incredibly powerful marketing tool—especially for service providers. Think about it… it’s the one way someone gets to “try before they buy” with a service. Joining me today is Erin Ollila, a fellow SEO strategist & copywriter! She’s sharing the best ways to use case studies for your business, how to optimize them for SEO, if it’s better to create a case study as a blog post or web page, AND what data you should be tracking after you hit “publish.”

Connect w/ Erin:
Instagram

➡️ Grab all the links & resources mentioned in this episode here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Authenticity, Hypnosis, & Entrepreneurship w/ Leo Max

Wed, 23 Oct 2024 01:00:00 -0400

What do SEO & spiritual hypnotherapy have in common? Although they seem far apart, both exist to support entrepreneurs. All sorts of “issues” show up in business that are impacting our personal lives—and vice versa. If this is the first time you’re hearing about hypnotherapy, I hope you’ll stay & join me in this conversation with Leo Max! We touch on authenticity, marketing strategies, getting referrals, & what I’ve experienced during hypnotherapy with Leo.

➡️ Sign up for the next Group Hypnosis with Leo!

Connect w/ Leo:
Instagram

➡️ Grab all the links & resources mentioned in this episode here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Transform Your Money Mindset w/ Natalia Benson

Wed, 16 Oct 2024 01:00:00 -0400

Having a safe, approachable, fun way to put your focus on money will completely change your relationship to it! And that will show up in your bank account, personal life, and business. I would know—I’ve done this with support from Natalia Benson & her MWMM membership!

Finding a money mentor who spoke my language & was excited to hold my hand through the process has been life-changing. Truly! I’ve hit my highest revenue generating month while working with Natalia. But most importantly—I’ve completely transformed my relationship with money. I’ve addressed subconscious beliefs, stopped fearing my finances, & been able to learn about money through the lens of astrology.

I read all the books, but having a supportive space full of like-minded women was the catalyst I never knew I needed. Maybe it’s just the thing for you, too… Join Natalia Benson & I for this dual interview—I ask her Q’s about MWMM’s origin and methods & she turns the table to ask me about my experience inside the MWMM membership!

Connect w/ Natalia:
Instagram
Website

➡️ Grab all the links and resources mentioned in this episode here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Find the Fun in Marketing w/ Latesha Lynch

Wed, 09 Oct 2024 01:00:00 -0400

Have you been feeling like the fun got zapped out of your marketing activities? I mean, not only did we not get the memo that as entrepreneurs we would need to get good at marketing—we felt pressured to do ALL the things! But according to Latesha Lynch, we can reevaluate our marketing channels & efforts based on our energy and the amount of fun we’re having.

Grab all the links and resources mentioned in this episode at: https://brittanyherzberg.com/blog/how-to-find-the-fun-marketing-strategies

Connect w/ Latesha:
Threads

Connect w/ Brittany:
Threads

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Use Social Proof for Launches w/ Grace Fortune

Wed, 02 Oct 2024 01:00:00 -0400

Specificity is Queen 👑 when it comes to social proof—especially during an online launch! You can get specific with testimonials, case studies, and hard data. That’s right! We’re talking cold, hard numbers, friend! And for this in-depth convo, I’ve got my fellow copywriter friend, Grace Fortune with me. She’s sharing what good, realistic testimonials look like, where to sprinkle in social proof during launches, and how to add personality to your social proof! Keep your notebook handy for this one!

With this episode you’ll be able to:

Discover why you should bother with testimonials, hard data, & case studies for a launch.
Uncover language Grace sees in testimonials that waves a great big red flag.
Learn how you can add personality to your social proof.

Get the full show notes here: https://brittanyherzberg.com/blog/using-social-proof-for-a-launch

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Best Practices for Social Proof w/ Chantelle Andercastle

Wed, 25 Sep 2024 01:00:00 -0400

Social proof is one thing every entrepreneur needs—but also kinda dreads. (Possibly more than SEO…) But think about what happens if you have SEO in place → your ICA gets to your site & there’s no testimonial from a client. 👀 They’re gonna click away so fast, friend! Chantelle Andercastle is here to help you make sure that does NOT happen. She’s giving us the full 411 on all things social proof: what it is, how to ask for it, & what to do with it. This is a great conversation you’re not gonna want to sleep on!

With this episode you’ll be able to:

Discover how to make it less awkward to ask for client testimonials.
Uncover if you should even ask for testimonials or reviews.
Learn the best way to phrase questions for testimonials or case studies.

Get the full show notes here: https://brittanyherzberg.com/blog/best-practices-for-social-proof

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Why Your USP isn’t Enough to Get You Booked w/ Belinda Weaver

Wed, 18 Sep 2024 09:00:00 -0400

Sharing your unique selling proposition (USP) is not enough to get hired, friend. So… what are you supposed to share instead? Well—think about your own vetting & buying behavior. What do you like seeing from a person you want to work with? And if you’re drawing a blank—don’t worry! Belinda Weaver is here to help! She’s sharing why USP’s aren’t enough to help you land clients, what the 5 P’s are, & how to use them in your marketing. Break out your notebook, buddy!

With this episode you’ll be able to:

Discover what clients actually need to see & hear in order to book with you.
Uncover how to talk about yourself & share your personality.
Learn how to find your 5 P’s and use them in your marketing.

Get the full show notes here: https://brittanyherzberg.com/blog/usp-marketing-to-book-clients

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Design the Best DIY Website w/ Rebekah Read

Tue, 17 Sep 2024 01:00:00 -0400

If you’re anything like me, you just want to get an aesthetically pleasing, functional website up & running fast for your business! Good news—that’s totally doable! Better news—SEO will make that website work even better for you! Best news—Rebekah Read is here to share all about creating a website from scratch! She’s sharing mistakes to avoid, best practices to implement right off the bat, & a lil something special just for us.

With this episode you’ll be able to:

Discover the importance of website SEO.
Uncover mistakes most website DIY’ers make.
Learn best practices to design a website from scratch.

Join Bekah for her 30-min masterclass!

Get the full show notes here: https://brittanyherzberg.com/blog/how-to-design-the-best-diy-website

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Networking Events as an Introverted Entrepreneur w/ Angela Tan

Wed, 11 Sep 2024 01:00:00 -0400

As introverted entrepreneurs, networking events can feel super intimidating! Which one should you go to? How can you make friends? And the dreaded—what if something embarrassing happens? Lucky for us, Angela Tan is here to give us the scoop on everything from virtual events to in-person conferences, travel plans, & even how to handle that unfortunate event. 👀 Tune in & get ready to book your next business vacay—err… networking event!

With this episode you’ll be able to:

Discover how to decide which in-person & virtual conferences to attend.
Uncover how to approach conferences strategically for your business.
Learn how to make the most out of events as an introverted entrepreneur.

Get the full show notes here: https://brittanyherzberg.com/blog/networking-events-as-an-introverted-entrepreneur

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Walkthrough of SEO Mentorship w/ Brittany Herzberg

Tue, 10 Sep 2024 01:00:00 -0400

SEO mentorship with me is liiiiive! But what does that even mean? What can you actually get help with & what are the details? 🧐 I’m sharing all of that & more in this episode! Because not all SEO pros are created equal. And I can almost guarantee no one else makes SEO as doable or fun as I do!

With this episode you’ll be able to:

Discover what SEO mentorship is like with Brittany.
Uncover what improving your SEO actually takes.
Learn what’s possible when you have an SEO strategy.

Interested in SEO mentorship or coaching?
→ Check out SEO Foundations and/or SEO & Grow!

Links:
Instagram Post

Related Episodes:
DFY SEO with Brittany
How Much does SEO Help Cost

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Email Marketing Mistakes to Avoid w/ Allison Hardy

Wed, 04 Sep 2024 01:00:00 -0400

Look, there are mistakes we have got to stop making in our email marketing campaigns! We’re making it SO much more complicated than it needs to be. Allison Hardy joins me to share what we’ve been doing wrong & what we can do better with our emails! From not selling to overgiving to self doubt (kinda wild how lots of these things have to do with us, right?)—let us all be done with the negative email marketing practices & make Allison proud! Psst: do not forget your notebook with this one!

With this episode you’ll be able to:

Discover how often you should be sending emails to your list.
Uncover how to use emails to get more visible online.
Learn the mistakes we’re making in our email marketing funnels.

Get the full show notes here: https://brittanyherzberg.com/blog/email-marketing-mistakes-to-avoid

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Storytelling in Email Marketing w/ Breanna Owen

Wed, 28 Aug 2024 01:00:00 -0400

Email marketing & storytelling go together like summer nights & fireflies. (Bet you thought I would say PB&J 😜) But let’s say—hypothetically—that email writing is not your favorite thing. In fact, you STRONGLY dislike it. What do you do? What do you need to know? Breanna Owen is back, but this time I get to interview her! She’s sharing where to find inspiration for stories, the best way to structure stories in emails, & a raw truth about subject lines. We’ll see you inside!

With this episode, you’ll be able to:

Discover how to spice up emails for a boring/dry industry.
Uncover how storytelling helps establish your authority.
Learn the best way to structure stories in your emails.

Get the full show notes here: https://brittanyherzberg.com/blog/storytelling-in-email-marketing

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Tips for Instagram w/ Attaliah Strubel

Wed, 21 Aug 2024 01:00:00 -0400

If you’re looking for practical and simple ways to include SEO in your Instagram profile—you’re in the right place! Instagram is the first place I really learned to market my business. Because of that, I’m always on the hunt for best practices & helpful insights into the platform. Today, you’ll hear from social media manager, Attaliah Strubel! Instagram SEO brought us together—and we want you to know exactly what to do to make your profile more findable & higher-converting. You’re definitely gonna need a notebook for this one!

With this episode you’ll be able to:

Discover which elements of your Instagram profile to optimize for SEO.
Uncover the best ways to increase genuine engagement on IG.
Learn a super hot tip 🔥 for including SEO in your Reels & Stories.

Grab The SEO Bundle by August 23rd!

Get the full show notes here: https://brittanyherzberg.com/blog/seo-for-instagram

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Authenticity in Social Media Marketing w/ Jera Bean

Wed, 14 Aug 2024 01:00:00 -0400

The word “authenticity” shows up a lot online—and especially in relation to marketing. But what the h-e-double-hockey-sticks does that even mean in a practical sense?! After seeing this Instagram post by the one & only Jera Bean, I asked her to join me for this very conversation. And OMG, she delivered in this episode! She gets into showing up through the suck, things we need to normalize as entrepreneurs marketing on social media, and her Four Quadrants of Secret Sauce. If you’ve ever been on the struggle bus with social media as an entrepreneur—DO NOT SLEEP on this episode!

With this episode you’ll be able to:

Discover actual examples of types of authentic, “truly you” content to share.
Uncover how to get comfortable with recording videos of yourself (like Stories or Reels).
Learn what The Four Quadrants of Secret Sauce are—and how they can help you be more authentic.

Get the full show notes here: https://brittanyherzberg.com/blog/authenticity-in-social-media-marketing

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Social Media Marketing, Blogs, & SEO w/ Kristina Hall

Wed, 07 Aug 2024 01:00:00 -0400

Marketing—especially social media marketing—can be intimidating AF as an entrepreneur. Whether you’re a new business owner or a seasoned one, there are always things to learn & do! Which is exactly why you need to meet the ONLY social media manager I run to (literally) with all my questions! Kristina Hall is a marketing badass, a dear friend, and a client-slash-collaborator. You’re definitely gonna want to take notes on this one, boo!

With this episode you’ll be able to:

Discover the BTS of being a solo podcast host.
Uncover the real magic of social media marketing for entrepreneurs.
Learn what it’s like to work with Brittany for SEO blog writing.

Grab The SEO Bundle (feat. Brittany) this August!

Get the full show notes here: https://brittanyherzberg.com/blog/social-media-marketing-blogs-and-seo

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Audit Report Example (Video & Audio Tour)

Fri, 02 Aug 2024 01:00:00 -0400

This week, we heard from Robyn Graham about building & growing a business without social media. When entrepreneurs come into my world, their journey often begins with an SEO Audit (as part of their SEO Packet). Today, I’ve volunteered myself as tribute & created an example of an SEO Audit report featuring my website! I’m going to walk you through this audit example in a very high-level way. (Know that there’s this audio version and a video version of this walkthrough. 😉)

With this episode you’ll be able to:

Learn what an SEO Audit Report can include.
Discover what an SEO Audit can reveal about your site.
Uncover Brittany’s unique way of sharing her SEO Audit Reports.

Get the full show notes here: https://brittanyherzberg.com/blog/seo-audit-report-example

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Digital Marketing Without Social Media w/ Robyn Graham

Wed, 31 Jul 2024 01:00:00 -0400

Growing a business without social media seems to be a common desire in 2024. But everyone makes you feel like it’s NOT doable or wise. Not Robyn Graham! She’s been growing her businesses (yes, plural!) without social media marketing for quite some time. And she’s here to share everything from her blogging workflows to tips for podcast guests to how SEO can actually be a wise choice for your mental health! Press play—and don’t forget that notepad.

With this episode you’ll be able to:

Discover the importance of using keywords for business growth.
Uncover how SEO marketing actually benefits your mental health.
Learn what podcast guests can do to make the most of an interview.

Grab The SEO Bundle (feat. Brittany & Robyn) this August!

Get the full show notes here: https://brittanyherzberg.com/blog/digital-marketing-without-social-media
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Mission, Vision, & Life Updates at Copy by B.®

Fri, 26 Jul 2024 01:00:00 -0400

After an incredibly intense start to 2024, Brittany’s SEO copywriting business, Copy by B.®, is transforming. Big life moments usher in change—and it’s time for some updates!

With this episode you’ll be able to:

Learn what big life changes have taken place.
Uncover how Brittany does SEO differently—and who she supports.
Discover how Brittany is using these messaging updates as part of her SEO strategy.

Get the full show notes here: https://brittanyherzberg.com/blog/mission-vision-and-life-updates-at-copy-by-b

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Feminine Leadership & Business Energetics w/ Raechelle Embrey

Wed, 24 Jul 2024 01:00:00 -0400

Marketing your business (especially as a woman) isn’t only about creating systems & workflows. It’s about embodying the energy of that strong, supportive, & sensitive badass. (Sounds like a lot to balance while running a business & holding down the fort for the family, right?) This is where I’ve had fun learning with Raechelle Embrey! She’s become many things to me—guide, friend, mentor, & intuitive channel.

In this conversation we get to the heart of business energetics & feminine leadership. We touch on astrology, Human Design, & (*gasp*) money. Conversations like this light me up! And work like I’ve done with Rae has quite literally shifted my life path. As “weird” as this all may sound, I hope you’ll join us for this powerful episode!

With this episode you’ll be able to:

Discover what happens when we don’t share our needs or ask for help.
Uncover where we go wrong with setting boundaries.
Learn the one astrology placement you must look at.

Get the full show notes here: https://brittanyherzberg.com/blog/feminine-leadership-and-business-energetics

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

My Epic SEO Case Study Failure

Tue, 23 Jul 2024 01:00:00 -0400

Raise your hand if you’ve ever had a failed project. (👋) Now raise your hand if you shared that failure as a case study. Oh, no? Do not skip this conversation with my client, Ashleigh Chanél! People are desperate for real—and that includes vulnerable, transparent, & trustworthy.

By sharing your “failures,” you get to showcase how you navigate challenging situations.

And that, my friend, can be the difference between connecting with dream clients and… not. Press play to hear what a case study interview can sound like, what Ashleigh loved about Brittany’s process, & how Ashleigh was able to get a completed case study!

With this episode you’ll be able to:

Discover unique case study uses and why Ashleigh chose to work with Brittany.
Learn the failed project moment & how Brittany learned from it for future clients.
Uncover what Ashleigh wanted to showcase in this case study.

Links & Mentioned Resources:
DFY Case Study Copywriting
Ashleigh’s case study
SEO Case Study Strategy Session

Related Episodes:
Different Types of Case Studies
Dallas’ Case Study Interview

Connect w/ Ashleigh:
Instagram
Website
Podcast

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Questions About SEO w/ Brittany Wong

Wed, 17 Jul 2024 01:00:00 -0400

If you’re new here—hi! I’m Brittany & I love answering questions you are wondering about SEO. Which is why I was SO thrilled that my web & brand designer name twin, Brittany Wong, jumped at the chance to join me for a SEO Q+A podcast episode! Definitely grab a notebook & look below for everything that we mentioned.

With this episode you’ll be able to:

Discover tons of “secret” tips & tricks for keyword research.
Uncover how to use image titles & Alt text correctly.
Learn what happens to your SEO ranking when you update website copy.

→ Get the full show notes here: https://brittanyherzberg.com/blog/questions-and-answers-about-seo

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How Much Does SEO Help Cost?

Fri, 12 Jul 2024 01:00:00 -0400

There is so much that factors into when & where you might invest in SEO services. I recently got tagged in a Thread which 1000% inspired this episode! Today, I’m sharing my thoughts on who should outsource SEO support, which services you truly need, the 1 thing that absolutely angers me about SEO agencies, & how to choose the right SEO provider and offer to support your business growth. Get ready for a sassy one, friend!

With this episode you’ll be able to:

Uncover how much certain SEO offers & services cost.
Learn my bone to pick with SEO agencies & their services.
Discover the best time to invest in SEO & your options.

Get the full show notes here: https://brittanyherzberg.com/blog/how-much-does-seo-cost

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Blogging with SEO for Visibility & Growth w/ Dolly DeLong

Wed, 10 Jul 2024 01:00:00 -0400

Blogging is an unsung hero of SEO. It increases your visibility, helps grow your business, and brings the right clients in the door—IF you do it strategically! Dolly DeLong knows all too well the intricacies of blogging and SEO. She joins me today to share her journey with SEO, blogging, & keyword research. Dolly has even been through my blogging email course—twice! Be sure to stick around as she shares her aha moments & favorite resources from the training! (You’re gonna want your notebook for this one, friend.)

With this episode you’ll be able to:

Discover how to write blogs that people are searching for—guaranteed!
Uncover how to tie together the client journey & keyword research.
Learn from Dolly’s journey with SEO & SEO trainings.

Get the full show notes here: https://brittanyherzberg.com/blog/blogging-with-seo-for-visibility-and-growth

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Turn an Email into a Blog Post w/ Breanna Owen

Fri, 05 Jul 2024 01:00:00 -0400

I’ll get right to it—yes, it is possible to repurpose emails as blog posts! But there’s definitely some strategy you want to consider before copy+pasting that text from your email service provider (ESP) to your website. My friend & email strategist extraordinaire, Breanna Owen, joins me for this jam packed Q+A episode! Breanna’s asking me the Q’s so you learn the exact steps to take to wisely identify, optimize, & share your email-turned-blog post. Grab a notebook!

With this episode, you’ll be able to:

Discover how to select which emails to turn into blog.
Uncover how to optimize your blog posts.
Learn how this process supports your SEO & marketing.

Get the full show notes here: https://brittanyherzberg.com/blog/how-to-turn-an-email-into-a-blog-post
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Organic Marketing—the Laura Belgray Way

Wed, 03 Jul 2024 01:00:00 -0400

Laura Belgray is nailing SEO, storytelling, and social proof marketing—and she didn’t even know it! In fact, she called herself “terrible” at it. Funny thing is—many of us think organic marketing isn’t doable, is too challenging, or simply isn’t for us. Tune in to this coaching session of sorts to hear what Laura is doing extremely well & what opportunities for improvement are available to her. Oh, and trust me when I say you’re gonna come back to this conversation multiple times—break out the notebook & save this somewhere!

With this episode, you’ll be able to:

Discover (along with Laura) what she’s doing well with SEO, storytelling, & social proof on her Shrimpmukkah page.
Uncover hidden opportunities Laura is now taking advantage of with organic marketing.
Learn simple tweaks you can make to your blogs to make them perform even better as marketing tools!

⭐ Book an SEO Strategy Session w/ Brittany

Get the full show notes here: https://brittanyherzberg.com/blog/organic-marketing-the-laura-belgray-way
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Walkthrough of DFY Offers w/ Brittany Herzberg

Fri, 28 Jun 2024 01:00:00 -0400

It can be tricky knowing who to trust when you want SEO or copywriting help. Luckily, you’ve already met her! 😉 I dedicated this episode to giving you a Grand Tour of my DFY offers. You’ll learn what those packages are, which business owners benefit the most, & the exact process I take clients through. (The entire client experience is thanks to everything Colie James did to help me get my HoneyBook automations set up! Check out that episode if you missed it.) Enjoy!

With this episode you’ll be able to:

Discover what DFY SEO & case study copywriting offers Brittany has.
Uncover what the client experience is like for business owners.
Learn who Brittany works with & how to initiate a project.

Got a question? Say hi on Voxer!

Get the full show notes here: https://brittanyherzberg.com/blog/seo-and-case-study-copywriting-package
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The Best CRM: HoneyBook vs Dubsado w/ Colie James

Wed, 26 Jun 2024 01:00:00 -0400

The best CRM softwares are thought to be Dubsado & HoneyBook. But… which one is better for your service-based or creative business? Well, that’s what we’re here to discuss today! I’ve got my very own business systems strategist, Colie James, with me for this convo. In fact… shortly after we recorded this episode, Colie completely overhauled my HoneyBook automations. I feel like a brand new woman with a whole new sexy workflow & client experience situation! We discuss that in Part 2 of this podcast series. ↓

Make sure you listen to Part 2 of this conversation on The Business-First Creatives Podcast.

Get the full show notes here: https://brittanyherzberg.com/blog/the-best-crm-honeybook-vs-dubsado

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Guided Tour of the Blogging w/ SEO Email Course

Fri, 21 Jun 2024 01:00:00 -0400

One of the best things you can do to combine SEO + copywriting + content to help you get found online by those warm-to-hot leads is… blogging! Before you roll your eyes or scroll away—hear me out. I’ve taken my SEO knowledge, blog copywriting experience, understanding of best practices, & rolled them into a SUPER easy-to-follow email course. (*happy dance*) I’m dedicating this episode to walking you through exactly what you can expect up in here!

With this episode you’ll be able to:

Discover the benefits of SEO-rich blogs.
Uncover the best ways to bust writer’s block—using keyword research.
Learn the reason this bite-sized training works so well for business owners.

Got a question? Say hi on Voxer!

Get the full show notes here: https://brittanyherzberg.com/blog/blog-with-seo-email-course-tour

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Copywriting: Business Basics + Best Practices w/ Sara Gillis

Wed, 19 Jun 2024 01:00:00 -0400

I’ve been wanting to take a whole episode to talk about the ins & outs of the business of copywriting (as well as best copywriting practices). And don’tcha know… my friend Sara Gillis felt the same way! We took different roads to get here, but we’ve learned some similar lessons & we want to pass on that wisdom to you. Whether you’re a copywriter getting started in business or a business owner writing your own copy & wanting to learn more about how to actually do that—you’re gonna get lots out of this conversation! Grab a pen & thank me later.

With this episode you’ll be able to:

Discover Sara’s copywriting journey & evolution.
Learn some simple copywriting & optimization tips for websites & blogs.
Uncover the best business advice Sara & Brittany have for copywriters.

Get the full show notes here: https://brittanyherzberg.com/blog/copywriting-business-basics-and-best-practices

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

[Quick Win] How to Submit a Sitemap to Google Search Console

Fri, 14 Jun 2024 01:00:00 -0400

Submitting a sitemap to Google Search Console (GSC) is ridiculously simple! (Take it from me who avoided the task for SO long simply because it sounded complicated...) I mean, just look at how short this episode is. In just a few minutes, you can easily improve your SEO ranking and make yourself more findable. Sounds like a win to me! Press play & let's check off this task that's been on your To Do list for far too long.

With this episode you’ll be able to:

Learn the exact steps to take to submit a sitemap to Google Search Console.
Uncover what to do once you've submitted your sitemap.
Learn one other key task you can accomplish in Google Search Console.

Get the full show notes here: https://brittanyherzberg.com/blog/how-to-submit-a-sitemap-to-google-search-console

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Sitemaps & How to Find a Good SEO Expert w/ Samantha Mabe

Wed, 12 Jun 2024 01:00:00 -0400

Improving your SEO includes things like meta descriptions, sitemaps, and sometimes hiring an SEO expert. But… how can you ensure you’re hiring the right person & they’re actually doing what they say they’ll do—without micromanaging? Fear not, Samantha Mabe is here to help us talk through this conundrum! She’s providing the web designer perspective, while Brittany is sharing tips as an SEO copywriter. After listening, you’ll have a better understanding of what type of SEO expert you need to call as well as how to do some SEO improvements on your own (like submitting a sitemap to Google Search Console)!

With this episode you’ll be able to:

Discover what a sitemap is and how it impacts your SEO.
Uncover how to vet providers to find the best SEO expert for your needs.
Learn a couple actionable things you can do today to improve your website SEO.

Get the full show notes here: https://brittanyherzberg.com/blog/sitemaps-and-how-to-find-a-good-seo-expert

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

What’s Possible When You Improve Your SEO

Fri, 07 Jun 2024 01:00:00 -0400

Improving your website SEO (especially as a small business) has so many amazing benefits! And while you’ve heard some sprinkled throughout various SEO Case Study Interviews on this podcast (linked below 😉), I wanted to bring them all together in one place for you. Tada! This episode will show you exactly how to give people a good user experience on your site, show up in the right Google searches, and clarify your messaging!

With this episode, you’ll be able to:

Learn the importance of, transformation that's possible, & results you can see from improving SEO.
Uncover how SEO even impacts your copy & clarifies your brand messaging.
Discover how SEO follows you around online and how it increases your conversions.

Get the full show notes here: https://brittanyherzberg.com/blog/what-is-possible-when-you-improve-your-seo

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The Best Way to Learn SEO in 2024 w/ Matt Diamante

Wed, 05 Jun 2024 01:00:00 -0400

The best way to learn SEO is to spend years experimenting. The second best way is to listen to two SEO pros chat about the topic. 😉 That way you get to hear what works, what doesn’t, which tools are the best, & more—all without expending your own time, money, & energy! And that’s precisely why I asked Matt Diamante of HeyTony to join me on the podcast. I regularly find myself DMing Matt SEO questions of my own. So… I asked him if he’d be up for answering some popular Q’s, he said yes, & here we are! Join us—a couple of SEO experts who love making SEO approachable, simple, & worthwhile.

With this episode you’ll be able to:

Learn how to set up Google Search Console.
Discover the best SEO tools for business owners.
Learn the best time to work with an SEO agency.

Have any SEO aha moments? Share them with us! Find Matt & me on Instagram—links below.

Get the full show notes here: https://brittanyherzberg.com/blog/best-way-to-learn-seo

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How Justin Finally Got Headlines w/ Personality and SEO

Tue, 04 Jun 2024 01:00:00 -0400

If you lean too far to one side—brand voice or SEO copywriting—you really lose something special. Copywriting is such a science and an art form, and luckily—you’ve got 2 really scientifically minded artists over here as guides. My conversation with Justin Blackman is structured like this…

In this fan favorite case study interview, walk through Justin’s journey to update his headlines so they have both personality and keywords!

With this episode you’ll be able to:

Learn why copy needs BOTH personality & keywords.
Discover how to know when it’s time to work with an SEO expert
Uncover what it’s like to work with Brittany on an SEO Packet.

Connect w/ Justin:
Website
Justin’s (free) eBook

Mentioned Resources:
SEO Basics Checklist
DFY SEO Packet

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

[Quick Win] Image Optimization for Blogs & Podcast Guest Headshots

Fri, 31 May 2024 01:00:00 -0400

Image optimization—I’ve been hinting at this episode for a long time, friend! And I’m finally here to give you the goods. I’m sharing my very own 3-step process along with my favorite time-saving tools—and—an in-depth look at how to create thoughtful Alt text! This is the PERFECT episode to tune into whether you’re applying to be a podcast guest in 2024 OR you’re just looking for tips to efficiently & effectively optimize images for SEO in your blog posts. Grab your MacBook & press play!

With this episode, you’ll be able to:

Learn how to optimize your images for SEO—in just 3 steps!
Uncover the importance of renaming your images (for blogs & podcast guesting).
Discover how to write Alt text for different types of images (headshots vs screenshots, etc.).

Get the full show notes here: https://brittanyherzberg.com/blog/image-optimization-for-blogs-and-podcast-guest-headshots

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Accessibility in SEO & Podcast Marketing w/ Erin Perkins

Wed, 29 May 2024 01:00:00 -0400

You’ve heard of accessibility, but what about “digital accessibility?” It’s something we all talk about, but rarely call by the right name. And! Often feel overwhelmed & defeated by.

But when it comes to podcast & website accessibility—it’s NOT optional.

We’ve got to start implementing best practices. And Erin Perkins is here to help us! (And to remind us that it’s Progress Over Perfection.) Tune in (or read the transcript) to learn more about how you can bring more empathy into your marketing.

With this episode you’ll be able to:

Discover why digital accessibility is important—even for people with no disabilities.
Uncover SEO practices that can actually hinder accessibility.
Learn what Erin has to say about the new Apple auto-generated transcripts.

Get the full show notes here: https://brittanyherzberg.com/blog/accessibility-in-seo-and-podcast-marketing

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Figure Out Who You are & Do it on Purpose

Fri, 24 May 2024 01:00:00 -0400

This week we heard from Sarah Weiss on what it’s like to be on this entrepreneurial journey—and what personal growth looks like for business owners. So today, I want to highlight the importance of figuring out who exactly you are at this point in your life. Because you are special, you are talented, you are exactly who someone wants to work with! But if you’re not clear about who you are—not only are you unable to help those looking for you—you’re missing out on your full potential!

With this episode, you’ll be able to:

Discover why it’s important to figure out who you are & how to use these insights as an entrepreneur.
Uncover how to spot your core childhood characteristics that are now reflected in your business.
Learn questions to ponder or journal on to help you get back to your truest self.

Get the full show notes here: https://brittanyherzberg.com/blog/figure-out-who-you-are-and-do-it-on-purpose

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The Entrepreneur Journey & Personal Growth w/ Sarah Weiss

Wed, 22 May 2024 01:00:00 -0400

The entrepreneur journey sounds like such an easy & luxurious one—until you’re in it. And then, at every single turn, you’re faced with your… stuff. Your thoughts about your curly hair, your weight, your smarts, etc. You start to make yourself smaller and smaller and smaller. Until one day, you hear two really cool chicks talking about how they took their power back & started taking up space again. This lil story is about you! And you’re about to press play & hear all about it!

With this episode you’ll be able to:

Discover how to separate your identity from external factors (like business success).
Uncover what Sarah has to say about the “fake it til you make it” philosophy.
Learn how to navigate identity shifts—personally & professionally.

If you need ANY help changing that Instagram bio—you better get in our DMs ASAP!

Get the full show notes here: https://brittanyherzberg.com/blog/the-entrepreneur-journey-and-personal-growth

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Heal Your Relationship with Money (+ Money Mindset Tips)

Fri, 17 May 2024 01:00:00 -0400

Healing your money mindset or relationship to money may make you roll your eyes. But what if I told you doing these things will get you to that next level—with more money, more time freedom, & more peace? Well… that’s exactly what it does. I’m taking this episode to share my journey with money & what people, tools, & programs have supported me along the way. Don’t skip this one friend—even & especially if it feels uncomfortable. ❤️

With this episode, you’ll be able to:

Uncover the benefit of healing your relationship with money.
Discover what it looks like to shift your money mindset as an entrepreneur.
Learn about B’s favorite people, tools, & programs for this journey with money.

Get the full show notes here: https://brittanyherzberg.com/blog/heal-realationship-with-money-and-money-mindset

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The Sacred Money Archetypes w/ Kelly Marshall

Wed, 15 May 2024 01:00:00 -0400

Ever heard of The Sacred Money Archetypes? Yeah, me neither—but it’s changed my life. Money was a big, bad, scary topic for me—until I got the right people & tools in my corner. And today you get to meet my incredible bookkeeper (who’s SO much more than “just a bookkeeper”), Kelly Marshall! Tune in to learn about the various money archetypes & how this info can even assist you in your business & personal life.

With this episode you’ll be able to:

Get an in-depth look at the 8 Sacred Money Archetypes.
Uncover the positives and pitfalls of each money archetype.
Learn how to use the info about your money archetypes in other areas of your life.

Let us know your top 3 sacred money archetypes! Find Kelly or me on Instagram & share with us!

Get the full show notes here: https://brittanyherzberg.com/blog/the-sacred-money-archetypes

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Self-Care Tips & Tools for Entrepreneurs

Fri, 10 May 2024 01:00:00 -0400

You must take care of YOU in order to take care of anything or anyone else—especially your business. Period. End of story. Everything mentioned in the show is linked below, which is why I’m keeping this part of the show description nice & short. 😉

Get the full show notes here: https://brittanyherzberg.com/blog/self-care-tips-and-tools-for-entrepreneurs

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Nervous System Regulation for Business Owners w/ Kathleen Booker

Wed, 08 May 2024 01:00:00 -0400

Breathwork for business owners? Really, B? Yes! And it’s not just because I understand the importance of breathwork since I’m a licensed massage therapist. It’s because I, as an entrepreneur, have learned I must take care of me in order to take care of business. Ya feel me? And that is precisely why I’m so stoked to have Kathleen Booker (AKA Jedi of Calm) with us on the podcast today! I know you’re going to enjoy this real, raw, & relatable conversation about stress, anxiety, grief, & a whole host of other tough emotions that we all face. (Don’t miss the very special treat at the end of the show!) Go on—get your calm on!

With this episode you’ll be able to:

Discover the power & benefits of the breath in your business.
Learn the subtle signs of a dysregulated nervous system.
Learn a simple nervous system regulation technique you can use 24/7!

Get the full show notes here: https://brittanyherzberg.com/blog/nervous-system-regulation-for-business-owners

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Improve These 4 Important On-Page SEO Factors

Fri, 03 May 2024 01:00:00 -0400

There are 4 critical pieces you must have in place on every single page on your site in order to improve your SEO ranking. Following best practice guidelines enables you to show up in search results—right where your ideal clients are looking for you! With these quick fixes, you’ll elevate your copy, market more easily, & convert people more easily (to podcast listeners, blog readers, paying clients, & more)! Get your notebooks ready—and press play!

With this episode you’ll be able to:

Learn what 4 parts of EVERY website page are absolutely necessary for SEO.
Discover how to incorporate keywords in these SEO factors.
Uncover how to prioritize your time & effort with these important SEO factors.

Get the full show notes here: https://brittanyherzberg.com/blog/important-seo-factors

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

LinkedIn Frequently Asked Questions w/ Salina Yeung

Wed, 01 May 2024 01:00:00 -0400

Spoiler: LinkedIn does NOT need to be such a scary social platform! It’s actually a really powerful place to be—once you know what to do. In this episode, I’m asking Salina some Frequently Asked Questions—some submitted by you, some Qs she gets on the daily, & some questions I not-so-secretly wanted to ask her for myself. (What? You can’t blame me! 😂) Plan to listen to this one twice, friend! You’re gonna want to take notes. Ok—press play!

With this episode you’ll be able to:

Discover the 3 ways to build relationships on LinkedIn—in a genuine way.
Learn which 5 questions to ask yourself to determine if you should accept a Connection Request.
Uncover how frequently you really should be posting on LinkedIn.

Get the full show notes here: https://brittanyherzberg.com/blog/linkedin-frequently-asked-questions

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Jess Brooks’ Case Study Training Experience as a Copywriter

Fri, 26 Apr 2024 10:00:00 -0400

UX & Conversion Copywriter Jess Brooks is the reason we’re all here. Early one November morning in 2022 I got a message from Jess.

“I’m about to hop on this interview for a copywriting project & I want to know—what questions should I ask? By the way… ever thought of creating a training to show other business owners how to do what you do & write case studies?”

The rest is history. (And is called The Case Study Training Program.) If you’re curious about offering DFY case studies as a copywriter—press play now to hear about it from Jess!

With this episode you’ll be able to:

Learn which case study resource is Jess' favorite.
Discover how to use case studies on sales pages (2 examples).
Learn how Jess wrote a case study in less than 1 week!
Uncover why case studies are the ultimate show note tell.

Get the full show notes here: https://brittanyherzberg.com/blog/case-study-course-review-with-copywriter-jess-brooks

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

[Case Study] DFY Case Study Copywriting w/ Ashleigh Chanél

Fri, 26 Apr 2024 01:00:00 -0400

One type of case study we haven’t featured on the podcast is the “Failure” Case Study. (That’s in quotes for a reason!) But that’s exactly why I’m introducing you to my client, Ashleigh Chanél. You might be surprised to see 1. That I'm inviting her on to discuss this “fail” and 2. That there’s a completed case study for you to check out. Yeah—the project wasn’t a complete bust after all and I was able to take what I learned & use it to improve my client experience. But you gotta press play to get the goods!

With this episode you’ll be able to:

Learn what was different about how Brittany was creating case studies.
Discover what epic fail during Ashleigh’s case study Brittany was able to learn from.
Uncover how Ashleigh has used her case study in her marketing funnel.

Get the full show notes here: https://brittanyherzberg.com/blog/case-study-copywriting-ashleigh-chanel

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

[Case Study] Amanda Walker’s SEO Packet

Wed, 24 Apr 2024 01:00:00 -0400

This is a case study interview I’ve been teasing for weeks. I’m so excited for you to meet my incredible client, Amanda Walker! She’s a coach, a podcast host, & a lover of client results—like moi. Amanda shares how she heard about me, why she decided to hire me, what results & support she was hoping for, & what her SEO processes look like now. Whether you’ve worked with an SEO pro before or you’re just thinking about doing it someday in the future—don’t skip this one!

With this episode you’ll be able to:

Learn the benefits of improving your blog, website, & podcast SEO.
Discover the importance of highlighting client results in your marketing.
Uncover what it’s like to get SEO help from Brittany.

Get the full show notes here: https://brittanyherzberg.com/blog/podcast-seo-help-case-study-interview-with-amanda-walker

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Everything You Need to Know About the Case Study Training Program

Fri, 19 Apr 2024 01:00:00 -0400

You’ve heard me tease The Case Study Training Program for weeks now, but… you’ve got questions. Good news! This is THE episode where I’m sharing all the nitty gritty details. I’m talking: what the case study training program is, how it works, why I created it, who it’s for, AND—next steps. Let’s get to it!

With this episode you’ll be able to:

Learn what The Case Study Training Program is all about.
Discover how case studies help grow your business (& bank account).
Uncover next steps & what to expect.

Get the full show notes here: https://brittanyherzberg.com/blog/case-study-course
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO For YouTube Case Study Videos w/ Jamar Diggs

Wed, 17 Apr 2024 01:00:00 -0400

This episode is a selfish one because I want to learn how to optimize my case studies on YouTube. And Jamar—knows YouTube (specifically SEO for YouTube)! We connected on Threads recently & I saw he was crafting his first ever case studies! I had an idea, I pitched it to Jamar, & here we are. What you get to look forward to is a ridiculously open back-n-forth conversation about how to optimize your case studies on both your site and YouTube! Get out your notepad—you’re gonna need it.

With this episode you’ll be able to:

Learn the best way to do keyword research for YouTube.
Discover the overlap between optimizing for YouTube & blogs.
Uncover the secret spots to include your keywords on YouTube.

Get the full show notes here: https://brittanyherzberg.com/blog/optimize-youtube-videos
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Human Design Marketing & Messaging Strategies w/ Rachael Weaver

Fri, 12 Apr 2024 01:00:00 -0400

As a 3/5 Manifesting Generator, this podcast is a living, breathing embodiment of my unique Human Design. But… what even is Human Design, what do you need to know about it, & how can it simplify your marketing strategy? My friend Rachael Weaver is here to tell us all about how to use our Human Design charts to have more authentic & aligned business! Warning: Be prepared to take notes, friend. 😉

With this episode you’ll be able to:

Discover the power of using your Human Design chart to market for your business.
Uncover what lies & misinformation we’ve been sold about Human Design.
Learn how Rachael is helping Case Study Training students get good at content marketing.

Get the full show notes here: https://brittanyherzberg.com/blog/human-design-for-marketing

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Mindi Trimble's Experience in The Case Study Training Program

Wed, 10 Apr 2024 01:00:00 -0400

There’s nothing quite like hearing about the experience from the actual person. Which is exactly why Mindi & I battled the tech turmoil of Mercury Retrograde to get this interview recorded. If you’ve been thinking about writing your own case studies, but you want to hear from someone who’s actually done the dang thing—press play now! In this episode, Mindi & I discuss her experience in The Case Study Training Program, what she thought of the program format, & how she managed to work through the material during her busy season!

With this episode you’ll be able to:

Discover how Mindi is using case studies in her content marketing strategy.
Learn what the Case Study Training Program student experience is really like.
Uncover what surprised Mindi the most in the process of interviewing her clients.

Get the full show notes here: https://brittanyherzberg.com/blog/mindi-trimble-case-study-training-interview
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Increase Sales—and NOT Feel Salesy

Fri, 05 Apr 2024 01:00:00 -0400

Each week you hear me ask guests which they think is the most important to sales—SEO, storytelling, or social proof. I thought it would be fun to share my thoughts on the topic! Because, of course there’s thought & intention behind the question. (I wouldn’t be who I am if I wasn’t thoughtful & intentional!) Sales can absolutely come from each one of these marketing pieces—but they happen much more easily, more quickly, and with more confidence when you do this 1 thing!

With this episode you’ll be able to:

Discover the 3 marketing tools that build Know Like Trust—fast!
Uncover the easiest way to improve your sales (skills and numbers).
Learn how you can implement these selling techniques ASAP.

Get the full show notes here: https://brittanyherzberg.com/blog/how-to-increase-sales-and-not-feel-salesy
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Choose a Case Study Subject w/ Lindsay Padilla

Wed, 03 Apr 2024 01:00:00 -0400

It doesn’t have to feel like such a daunting task to identify who you want to feature in a case study. In fact, Lindsay Padilla (CEO of Hello Audio) has tons of ideas for you! We chatted about everything from how to pick your case study person, to how to repurpose those case study interviews (especially if you’re a podcaster *hint hint, nudge nudge*). Stay til the end because I dropped a HUGE tip about how to position your case study. 😉 Go ahead—jump in! And make sure you bring a notebook!

With this episode you’ll be able to:

Learn how to choose unique clients or customers to feature.
Discover the best way to structure case study interviews or podcast episodes.
Uncover ALL the ways you can easily repurpose case studies for years to come.

Get the full show notes here: https://brittanyherzberg.com/blog/case-study-subject

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

BONUS: Case Study Client Call w/ Dallas Travers

Fri, 29 Mar 2024 01:00:00 -0400

This Bonus episode is a repurposed wrap up call with my DFY case study client, Dallas Travers. We spent the first half of the call talking through some questions she had about the final case study copy & the SEO strategy. There weren’t many, so we had extra time which I used to ask her about her experience working with me to create this case study.

With this episode you’ll be able to:

Discover the value of case studies as a lead generator.
Learn questions you can ask during a case study interview or wrap up call.
Uncover Dallas’ approach to using case studies for her podcast and program.

Get the full show notes here: https://brittanyherzberg.com/blog/case-study-client-call-with-dallas-travers

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The 5 Most Important Parts of a Case Study

Fri, 29 Mar 2024 01:00:00 -0400

It doesn’t matter if you’re writing your own case study or if you’re hiring a copywriter—every single case study desperately needs these 5 parts. Without these elements, a case study won’t be able to do a job for you. Whether that’s confusing or not engaging your reader, not showing up in a Google Search, or not popping off the page—those are all missed opportunities! And I, as a case study copywriter, don’t want you to miss any of them.

With this episode you’ll be able to:

Discover how to optimize case studies with SEO.
Uncover how to avoid having a boring, lifeless case study.
Discover if you can just have a case study as a PDF vs web page.

Get the full show notes here: https://brittanyherzberg.com/blog/parts-of-a-case-study
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Case Study Web Page Design w/ Steph O'Keefe

Wed, 27 Mar 2024 01:00:00 -0400

When it comes to case study web page design, I call in backup! Don’t get me wrong—I absolutely love a beautifully designed web page, but it’s not the part of the process that makes me happy. So… once I’m done writing a case study, what happens? Who can help bring this thing to life? Should it be a blog post or a web page? I’ve got Steph O’Keefe (who designed my favorite case study page to-date) here to answer all these questions!

With this episode you’ll be able to:

Learn which design elements & SEO pieces that all case studies need.
Discover how case study design compares to sales page design.
Uncover best practices for working with a web designer.

Get the full show notes here: https://brittanyherzberg.com/blog/case-study-web-page-design

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The 5 Different Types of Case Studies

Fri, 22 Mar 2024 01:00:00 -0400

It might surprise you to learn there are different types of case studies. In this Short-n-Sassy episode, I’m sharing the 5 most common types of case studies I write for myself & clients. (Examples are mentioned and linked below!) Which case study you choose to write totally depends on why you want to write it—so identify your “why” first & then see which case study type works best!

With this episode you’ll be able to:

Discover the 5 most common types of case studies.
Uncover examples of these different case study types.
Learn which type of case study to write (and how many to have on your site).

Get the full show notes here: https://brittanyherzberg.com/blog/different-types-of-case-studies

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Have a Successful Business w/ Celi Arias

Wed, 20 Mar 2024 01:00:00 -0400

What’s it like to work with business growth strategist, Celi Arias? That’s what I thought to myself before I asked Celi to join me for this interview! I’ve never worked with a business and mindset coach before—and maybe you haven’t either. It’s one thing to tell you about the people I love working with, but it’s a whole other experience to introduce you to them. Grab some popcorn & a pen and let’s get to the show!

With this episode you’ll be able to:

Learn what pieces every single business needs to be successful.
Discover how to create a business vision unique to you.
Uncover the biggest advantage of combining business and mindset coaching.

Get the full show notes here: https://brittanyherzberg.com/blog/how-to-have-a-successful-business

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Clearly Communicate What You Do: An Exercise

Fri, 15 Mar 2024 01:00:00 -0400

If your ideal client doesn’t understand what you do—they’re not going to pay for it. So… if you’ve ever found yourself tongue tied or staring into blank faces when you tried to explain the work you do, this episode is for you! From replacement window sales, to massage therapy modalities, to SEO copywriting—I share several examples to help bring this exercise to life. You’ll end the episode knowing exactly what to do to improve your messaging!

With this episode you’ll be able to:

Discover the step-by-step method that will help you create a clear message.
Learn the importance of using your clients’ words to explain what you do.
Uncover how easy it is to create simple 1-liners for your marketing.

Get the full show notes here: https://brittanyherzberg.com/blog/how-to-clearly-communicate-what-you-do

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

[Case Study] SEO + Brand Voice Copywriting w/ Justin Blackman

Wed, 13 Mar 2024 01:00:00 -0400

We’ll walk you through Justin’s journey to update his headlines so they had both personality and keywords.

Part 2: The Brand Voice Copywriting Q+A

In the remaining 16-ish minutes, I ask Justin rapid-fire questions about brand voice copywriting.

With this episode you’ll be able to:

Learn why copy needs BOTH personality & keywords.
Discover how to know when it’s time to work with an SEO expert
Uncover what it’s like to work with Brittany on an SEO Packet.
Discover the importance (for your business) of having an opinion *and* sharing it.

Get the full show notes here: https://brittanyherzberg.com/blog/seo-and-brand-voice-copywriting
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Red Flags of a Cold Pitch Email for SEO Services

Fri, 08 Mar 2024 01:00:00 -0500

Raise your hand if you’ve ever received a cold email pitching you to book SEO services with someone. You know… the ones that say “I’m from Wix/Squarespace/Wordpress blah, blah, blah.” Wouldn’t it be nice if you could ask someone if these emails are legit or a scam? That’s exactly what this episode is all about! I’m using a real life email example (thanks to my friend Mindi) to walk you through the exact steps to determine if emails like this are spammy or actually require your attention.

With this episode you’ll be able to:

Learn what red flags to look for in cold emails about SEO services.
Discover what to do when you’re ready to work on your website’s SEO.
Learn what to do when you get these unsolicited emails in your inbox.

Get the full show notes here: https://brittanyherzberg.com/blog/red-flags-of-cold-emails-for-seo-services

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Pre-Launches, Storytelling, & Case Studies w/ Brenna McGowan

Wed, 06 Mar 2024 01:00:00 -0500

How could a pre-launch change the way you feel about launching? Pre-launch marketing is a growing trend—but it’s been in my line of sight for years thanks to Brenna McGowan. Brenna is not only a friend & mentor, she was my very first DFY case study client! In this interview, we get into what you can pre-launch (hint: more than just courses), how case studies support pre-launches, & how often you should ideally be doing market research. If you’re resistant to launching or wanting to make launches feel enjoyable—don’t miss this conversation!

With this episode you’ll be able to:

Learn what a pre-launch is and when to use this strategy.
Discover the role market research (or VOC) plays in a pre-launch.
Uncover how case studies and pre-launch marketing work together.

Get the full show notes here: https://brittanyherzberg.com/blog/prelaunch-marketing-and-storytelling

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Tips for Better Interviews

Fri, 01 Mar 2024 06:00:00 -0500

Interviewing podcast guests? Planning for case study interviews? I get it! After interviewing podcast guests, summit hosts, & case study “subjects”—not to mention all the interviews I’ve watched—I’ve learned a few things. And I want to share them with you! Whether you feel comfortable with interviewing or you’re looking for tips to improve your communication skills, I know you’ll find this episode helpful!

With this episode you’ll be able to:

Discover the #1 thing you should never do as an interviewer.
Learn what to say at the beginning of an interview.
Uncover the best way to ask interview questions.

Get the full show notes here: https://brittanyherzberg.com/blog/tips-for-better-interviews
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Importance of Business Contracts w/ Yasmine Salem Hamdan

Wed, 28 Feb 2024 01:00:00 -0500

You know those not-so-fun situations with clients where you wish you included something in the contract? Maybe you’re newer to business & wondering when you should get a contract, which type(s), or even how & where to find a good one—without breaking the bank? My guest Yasmine has you covered! In this episode, we get into ALL things contracts for small businesses & service providers.

With this episode you’ll:

Learn what inspired Yasmine to start Coaches & Co.
Uncover how contracts benefit you and your clients, employees, & others.
Discover the first step entrepreneurs should take to legally protect themselves.

*Disclaimer (because, duh): The information presented in this podcast & on any affiliated platforms are for educational, informational, & entertainment purposes only. Consuming this content does not create an attorney-client relationship. If you need legal advice pertaining to your particular situation, consult one-on-one with an attorney.

Mentioned Resources:
FREE Legally Launch Guide & Legal Checklist
Coaches & Co. legal templates (use code: BASICB for $50 off)

Get the full show notes here: https://brittanyherzberg.com/blog/importance-of-business-contracts

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Quick Win: SEO Title + Meta Descriptions

Fri, 23 Feb 2024 01:00:00 -0500

What are SEO titles and meta descriptions? What goes in them? And how long should they be? There’s a lot to know about these 2 seemingly innocent meta tags, but much of the information out there seems like a bunch of jargon. Lucky for you, I absolutely love breaking the complicated down into easy-to-digest basics! In this episode, I’m going deep into SEO titles + meta descriptions—where they show up, how to write them, & more!

With this episode you’ll be able to:

Learn what SEO titles + meta descriptions are.
Discover which web pages need SEO titles + meta descriptions.
Uncover best practices for these meta tags.

Get the full show notes here: https://brittanyherzberg.com/blog/best-practices-seo-title-and-meta-descriptions
———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO Client [Case Study Interview] w/ Donna Piper

Wed, 21 Feb 2024 01:00:00 -0500

Ever wanted to be a fly on the wall for one of my case study interviews? Or wishing there was some way you could learn more about what it’s like to work with me to improve your site’s SEO? Well… this episode tackles both topics! Meet: Donna Piper—Akashic records reader, former therapist, & SEO client. Tune in to hear why Donna wanted to improve her SEO strategy, why she decided to work with me, & what her SEO Packet experience was like. Whether you’ve got SEO or case studies on the brain, this episode is sure to be a helpful resource!

With this episode you’ll be able to:

Learn the benefits of improving your website SEO.
Discover what it’s like to work with an SEO pro like Brittany.
Uncover the easiest way to conduct a powerful case study interview.

Get the full show notes here: https://brittanyherzberg.com/blog/seo-client-case-study-interview-with-donna-piper

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Ask for (and Get) Optimized Client Testimonials

Fri, 16 Feb 2024 01:00:00 -0500

My copywriting career began with social proof. I spent lockdown gathering testimonials from my massage clients & adding them to my website. So testimonials have a special place in my heart. But not everyone finds gathering testimonials to be an easy or enjoyable process. If you want to learn how to get good client testimonials, ways to optimize testimonials for SEO, & the different types of testimonials I recommend business owners have—you’re not going to want to miss this jam-packed solo episode!

With this episode you’ll be able to:

Learn what a testimonial is & how to ask clients for them.
Discover ways to optimize testimonials for SEO.
Uncover what separates the ok testimonials from the great ones.

Get the full show notes here: https://brittanyherzberg.com/blog/how-to-ask-for-and-get-optimized-client-testimonials

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO + Blogs: A Love Story

Wed, 14 Feb 2024 01:00:00 -0500

Ever wondered how SEO really works & why everyone says you should be blogging? The short version: you must include SEO in blogs and you must write blogs for SEO. But there’s more to it than that… In today’s special Valentine’s Day episode, I’m peeling back the curtain on the epic love story between blogging & search engine optimization. You’ll learn how to turn Google into your personal business matchmaker, avoid 1 major SEO mistake, & master blogging best practices. Let’s get to it!

With this episode you’ll be able to:

Learn why blogs & SEO are a match made in marketing heaven.
Uncover the biggest mistake bloggers are making in 2024.
Discover blogging best practices for service providers.

Get the full show notes here: https://brittanyherzberg.com/blog/seo-and-blogs-a-love-story

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Avoid These 3 Killer SEO Mistakes

Fri, 09 Feb 2024 01:00:00 -0500

You’ve heard me say that SEO is the equivalent of “extra credit” for business owners. But the truth is… you aren’t just born with this knowledge! You have to go out and learn this new skill or hire someone with this skill set. But what red flags should you be looking for? What mistakes should you be aware of? And how can you avoid them? Don’t worry, friend! I’ve got you. I’m using this podcast episode to highlight the 3 SEO mistakes I see way too often & how you can avoid them. Without further ado—click that play button!

With this episode you’ll be able to:

Learn what SEO metrics you *should* be aiming for to increase traffic.
Discover questions you need to be asking your SEO agency or provider.
Uncover the hidden truth about blogging, SEO, sales, and conversions.

Get the full show notes here: https://brittanyherzberg.com/blog/how-to-avoid-seo-mistakes

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

The Top 3 Podcast Trends for 2024 w/ Rosa Sarmento

Wed, 07 Feb 2024 01:00:00 -0500

What’s trending in the podcasting industry? Have listeners gotten more savvy with audio quality? What tools are waiting for you to “pick them, choose them, love them” to help grow your audience? All that—plus 1 topic I thought I’d never talk about on the podcast—are waiting for you in this episode w/ podcast manager, Rosa Sarmento! Whether you’re starting a podcast or looking to deliver the highest-quality show for your audience, this episode is a must-listen!

With this episode you’ll be able to:

Discover podcast trends and predictions for 2024.
Learn what free and paid tools you can use to support your podcast quality.
Uncover podcast producer tips to help you create a binge-worthy podcast.

Get the full show notes here: https://brittanyherzberg.com/blog/top-3-podcast-trends-for-2024

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Write Case Studies—Easily!

Fri, 02 Feb 2024 01:00:00 -0500

“Why is writing case studies the hardest business task to ever exist?” That was the very question from Threads that inspired this episode. The question that opened the door to me spilling ALL my case study copywriting secrets—in the shortest amount of time ever! I’m sharing my framework and the process I use to get them written in just 10 days! If you’ve wondered how to write a great case study as part of your business marketing strategy, or you find yourself lacking motivation to get the fluffing thing written—you’re not gonna want to miss this episode. (And if you consume this while driving or walking—you're gonna to need to listen to it again so you can take notes!)

With this episode you’ll be able to:

Discover an easy-to-follow case study format (framework).
Learn how to get motivated to write a case study.
Uncover the secret to writing the best case study for marketing.

Get the full show notes here: https://brittanyherzberg.com/blog/how-to-write-case-studies-easily

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Data-Driven Marketing Tips w/ Fractional CMO, Rachael Woods

Wed, 31 Jan 2024 01:00:00 -0500

What do 9 grids for Instagram & SEO have in common? They’re both things that a fractional CMO can help business owners with! With a variety of marketing channels, tools, & platforms available—how are you supposed to know where you should be & what to say? Rachael Woods joins me to talk about data-driven marketing. We go deep into what that means, how to analyze the data, & what tools and support are available to you. No matter if you call yourself a solopreneur or supported CEO—this episode will help you make smarter marketing moves in 2024 & beyond!

With this episode you’ll be able to:

Learn what a fractional CMO is & how they can support your business.
Discover the 3 questions you need to ask to make smarter marketing decisions.
Uncover what data-driven marketing means & which data you need to gather.
Learn how to create a 9-grid for your Instagram profile.

Get the full show notes here: https://brittanyherzberg.com/blog/data-driven-marketing-tips

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO for Button Copy & CTAs

Wed, 24 Jan 2024 01:00:00 -0500

Do you ever find yourself wondering if SEO is important for button copy? Let me skip to the helpful part: yes. SEO plays a role in just about every single piece of copy and buttons are no exception. If nothing else, including keywords in your CTAs makes them pop more—makes them more fun to read—and therefore makes more people want to click on them! This is a short-n-sassy one, so press play & let’s get this show on the road!

With this episode you’ll be able to:

Uncover the hidden benefits of focusing on SEO with your calls-to-action.
Discover the most basic way to include more keywords in button copy.
Learn which CTAs are the most overused.

Get the full show notes here: https://brittanyherzberg.com/blog/seo-for-button-copy-and-ctas

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Book Review: Stories That Stick

Wed, 24 Jan 2024 01:00:00 -0500

Today: is book review day for Stories that Stick. So I shall begin with… a story. I grew up surrounded by old people—who happen to be AMAZING storytellers! But my stories… always lacked a little somethin’ somethin’. When I cracked into the world of copywriting—I was determined to not be a crappy storyteller! And this book, Stories that Stick, is one I wish I had many years earlier. In this book review, I’m paying special attention to what Kindra Hall shares about stories that I like to pull into my case studies. You’re not gonna want to miss it!

With this episode you’ll be able to:

Uncover the 4 elements all stories need (and the 4 story types all businesses need).
Discover the framework I created to take me from scattered to stellar storytelling.
Learn which elements & story type you should focus on when writing a case study.

Get the full show notes here: https://brittanyherzberg.com/blog/book-review-stories-that-stick

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How to Become a Copywriter w/ Sanjana Behera

Wed, 24 Jan 2024 01:00:00 -0500

Entering the copywriting world can feel simultaneously exciting & intimidating! There are best practices to learn, loads of courses to possibly join, & Imposter Syndrome always seems to want to perch on your shoulder for the best view. Today I’m joined by my friend & fellow copywriter, Sanjana Behera! We met long long ago in the DMs of Instagram—shocking, I know. But the thing that never left me about that initial exchange with Sanjana is how thrilled she was that I responded to her message. The online business world can feel incredibly isolating—but all it takes is one message to shift the trajectory of your career & your perspective on the whole thing. Sanjana & I care deeply about welcoming new copywriters & sharing our experiences with them. So—copywriter or not—push play & get ready for a fantastic conversation!

With this episode you’ll be able to:

Discover how to break into the world of copywriting.
Identify what type of copywriting you should start with.
Learn how copywriters deal with Imposter Syndrome.

Get the full show notes here: https://brittanyherzberg.com/blog/how-to-become-a-copywriter

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

Build Relationships & Humanize Your Marketing w/ TaVona Denise

Wed, 24 Jan 2024 01:00:00 -0500

I don’t ever want to lose touch with the part of me that’s excited to shine a light on someone else—and that is precisely what we’re diving into in this episode. Meet my friend: TaVona Denise. Building quality relationships with people in the online world is an art form. It’s also a skill that can be learned. And sometimes… that relationship gets its start in the DMs of Instagram. Yes, that’s exactly how TaVona & I connected! And then went on to learn that we share a nickname because of our people-ing skills! Today, we are on a mission to share the best practices of connecting with other business owners, humanizing your marketing, & the benefit (to you and your clients) of a quality referral network. Tap that play button & let’s go!

With this episode you’ll be able to:

Learn how to harness the power of relationship marketing in this online world.
Discover the nickname that TaVona & Brittany share (and why).
Uncover why it’s so important to be open to meeting people in 2024.

Find TaVona & me on Instagram—share with us what you loved from the show & what you’re motivated to try next to humanize your marketing!

Get the full show notes here: https://brittanyherzberg.com/blog/build-relationships-and-humanize-your-marketing

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How SEO is a Soulful Experience for Entrepreneurs

Wed, 24 Jan 2024 01:00:00 -0500

How is it that SEO (search engine optimization) can be a soulful experience? It starts at the very beginning—where I ask 3 very important questions. You’d think it would be simple enough to answer these questions, yet this is where some of my SEO clients get stuck. Even I got stuck here very recently! I’ve learned that SEO can be an intimidating process for many business owners—it’s why we put it off for so long. We don’t feel smart enough or we feel ashamed that we didn’t address the issue sooner. In reality—it’s never too soon or too late to get your SEO ducks in a row! So get comfy & tune in to hear how not only soulful & healing, but how powerful an experience SEO can be!

With this episode you’ll be able to:

Discover why most business owners put off doing their SEO.
Uncover the importance of having a vision for your business & how SEO helps.
Learn how keyword research actually begins with social proof.

Get the full show notes here: https://brittanyherzberg.com/blog/seo-is-a-soulful-experience-for-entrepreneurs

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

How I Became an SEO & Case Study Copywriter

Wed, 24 Jan 2024 01:00:00 -0500

How in the world does someone go from being a massage therapist to becoming an SEO & case study copywriter? Well… the story is a lot longer than just that 1 leap! And I’m spilling all the coffee beans in this episode. I want you to know where I’ve been so you can get a better understanding of how all these dots connect together—and why you might want to stick around for a little while. I say this all the time when I guest teach, but please let me know if we have anything in common! Anything at all. I’d love to hear from you.

With this episode you’ll be able to:

Discover how a massage therapist became an SEO copywriter.
Uncover Brittany’s mission now that she’s a copywriter & podcaster.
Learn fun facts Brittany rarely shares on any other podcast!

Get the full show notes here: https://brittanyherzberg.com/blog/how-brittany-herzberg-became-an-seo-and-case-study-copywriter

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
DM Brittany → Instagram, Threads, LinkedIn

Join the next SEO Sprint 💨
Download the SEO Playbook 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

———

SEO for Established Entrepreneurs: The Basic B

What's the Best Way to Improve SEO for a Website?

SEO vs. Instagram Marketing: You Don't Have to Choose

How to Optimize Blogs for SEO & Still Sound Like You

Results You Can Expect With Good SEO (and How Fast)

How to Get Started With SEO (The Right Way)

2026 SEO Offer Suite Walkthrough w/ Brittany Herzberg

From Page 3 to Page 1: An SEO Case Study w/ Heidi Thompson

SEO Is NOT That Techy—Here's What It Really Takes

SEO is *Not* the Place to Ditch Your Personality

Perfection Isn’t Why Your SEO Isn’t Done—Avoidance Is

My First In-Person SEO Workshop—Mastermind Retreat Recap

The 3-Step Process I’m Following to Get Found on Google

Optimize Your Core Website Pages—NO Keyword Research Required

Blogging isn’t Dead—You’ve Been Doing it Wrong

SEO Best Practice #5: Meta Descriptions 📲

Substack ain’t it—Not if You Want to Get Started with SEO

I Ignored My Own SEO—Here’s How I’m Fixing It

Fix Your Lead Gen Problem with SEO in 4 Steps

SEO and Website Design Are Sisters, NOT Frenemies

The SEO Shift Every Podcaster (*and* Business Owner) Needs

SEO & Keyword Research: The Ultimate Confidence Booster

How to Love Intentionally as an Entrepreneur Couple

No Such Thing as “Ready”: BTS of Julia’s Mini SEO Audit

How to Create a Case Study Blog Post (w/ SEO)

SEO Q+A: Blogging, Coaching, & Podcast Guesting

How SEO Actually *Helped* Erin Rewrite Her Website Copy

Top 5 Lies About Blogging & SEO: EXPOSED 🔎

Your 2026 Lead Gen Strategy: 5 Diff Ways to Get Found by SEO

3 Steps to Get Found on Google (NO Posting on Social for Sales Req’d)

Why SEO & Grow Students are FINALLY Getting Leads from Google

SEO Best Practice #4: Use Headings to Get Found via AI Search 🔍

Follow This 3-Step SEO Framework to Get Found on Google

Live SEO Coaching in the Midst of a Pivot w/ Donna Piper

SEO Client Success Story: Leadership Coach, Michelle Pollack

SEO for Astrology Seasons: Libra | Scorpio | Sagittarius

SEO & Grow 🌱 Case Study Interview: Dr Cecily Moore

SEO & Grow 🌱 Case Study & Testimonial Mashup

Google Me, Baby! 3-Day SEO Series Recap

SEO Q+A :: Get Good Leads and What to Optimize on Websites

The Energetics & Intention Behind Your SEO Strategy

BTS Peek at SEO & Grow: My 3-mo. Group Coaching Program

Importance & Benefits of Image Optimization (with Tutorial)

Entrepreneurship as a Healing Journey w/ Amy Babish

SEO Best Practice #3: Start SEO Before You Feel “Ready”

SEO Q+A :: Podcasts, Websites, Images, Authors, & More!

SEO Tips to Show up in AI Search Results | Nina Clapperton [Pt 2]

SEO Tips to Show up in AI Search Results | Nina Clapperton [Pt 1]

SEO for Astrology Seasons: Cancer | Leo | Virgo

How to Know if SEO is Actually Helping Your Podcast Grow

Pinterest & SEO (with a side of AI) w/ Meagan Williamson

SEO Best Practice #2: Create Content 📝

Q+A: SEO & Grow Group Coaching Program

How a Google Business Profile Supports SEO w/ Lydia Fine

SEO & Grow Group Coaching Program Tour

Financial Self-Care for Entrepreneurs w/ Lindsey Konchar

SEO Best Practice #1: Give It Time ⏰

Everyone’s Leaving Instagram—Now is the Time to do SEO

EFT Tapping Technique for Perfectionism w/ Jacqui Acree

Why Story = Sales w/ Megan Yelaney

Consistent Leads With SEO—Despite Being Sick For 3 Months

My SEO Approach: The SEO & Grow Method

Celebrating 100 Episodes 🎉 w/ My Podcast Producer, Leah Bryant

A Content Repurposing Strategy for SEO w/ Krystle Straub

Should You Switch From HoneyBook to Dubsado? w/ Colie James

Simple Businesses Despite Busy Brains w/ Diann Wingert

Walkthrough: SEO Foundations Mentorship

SEO Tools & Mindset Tips for Entrepreneurs w/ Matt Diamante

Marketing Ecosystems for Sustainable Growth w/ Mallory Musante

Boost Productivity by Seeking Support w/ Meridith McCarty

Jordan Gill: Experimentation as an Entrepreneur

Digital Communications Etiquette w/ Michelle A. Whyte

Storytelling on LinkedIn w/ Tania Bhattacharyya

Marketing Strategies for Authors w/ Penn Cole

Repurposing Emails as SEO-Friendly Blogs w/ Eman Ismail

Using Case Studies as Lead Magnets w/ Chelsea Wallace

Storytelling & Branding as an Artist & Mom w/ Rubeena Ianigro

Storytelling, SEO, & Somatics w/ Alexandra Granato-Garcia

The Legal Side of Collaborations w/ Nicole Cheri Oden

Spinal Energetics for Business & Personal Growth w/ Jen Donlin

SEO is Not the Place to Ditch Your Personality

The SEO Shift Every Podcaster (and Business Owner) Needs

How SEO Actually Helped Erin Rewrite Her Website Copy

How Justin Finally Got Headlines w/ Personality and SEO