Called to Both - Balancing Motherhood and Business for Photographers

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

What to Do When You’ve Outgrown Your Business

Mon, 05 Oct 2026 06:00:00 -0400

It's not that you hate your business—you might have just outgrown it. This week, I’m sharing a deeply honest conversation inspired by a Voxer message from one of my clients who realized that she no longer wants her current business to be her reality five years from now. If you’ve ever felt disconnected from your own work or unsure how to pivot, this episode is for you.

I walk you through the first three steps to take when you realize it’s time to make a shift—without throwing everything away or burning out. Whether you're staring down a total reinvention or a subtle shift, this episode will help you ground your pivot with clarity and direction.

In this episode:

How to determine if your pivot is a tweak or a total overhaul
Why understanding your income dependency is essential before making moves
The role of support and accountability when everything feels uncertain

Find It Quickly

02:11 - Welcome to Pivoting School 101

04:28 - Step 1: Establishing the Nature of Your Pivot

05:50 - Step 2: Assessing Income Dependency

08:12 - Step 3: Seeking Support and Accountability

10:00 - Client Success Story: From Weddings to Dog Photography

Mentioned in this Episode

Accelerator Coaching

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Why Successful Photographers Should Diversify Their Income Before They Need To

Mon, 28 Sep 2026 06:00:00 -0400

What if your booked-out calendar and successful photography business weren’t the final destination, but the launchpad to something even better?

The truth is, wanting to diversify your income isn’t a sign that you're falling out of love with your photography business. It’s the next evolution of it. If you're a photographer who has reached mastery in your craft and built a stable, respected brand, then adding new revenue streams isn’t a pivot—it’s a power move.

Let’s talk about what happens after you "make it." Your calendar is full. Your pricing is solid. Your work is consistent. Clients are raving, and from the outside, everything looks perfect. And yet, there’s this quiet nudge that maybe you’re meant for something more.

In this Episode:

Why diversification is a power move, not a pivot
The difference between reactive and strategic income expansion
How to expand beyond client work without losing your identity or burning everything down

Find It Quickly:

00:00 - Why diversifying your income can feel uncomfortable (and totally normal)

02:16 - Wanting more money ≠ falling out of love with photography

07:11 - How one income stream can quietly drain your creativity

13:31 - Protecting your energy, boundaries, and joy

20:11 - Aligned ways photographers can diversify without burning out

26:46 - Seeing diversification as growth, not quitting

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

186: Business is SLOW, you’re spiraling, now what?

Mon, 21 Sep 2026 06:00:00 -0400

I know the feeling: bookings are slow, inquiries aren’t converting, and business just feels down. You start to wonder, now what? Should you create a new offer or even make a major pivot? It’s easy to start spiraling. In today’s episode, I’m hoping to meet you mid-spiral and pull you out.

In This Episode You’ll:

Recognize what I call the “seven-year itch” in business
Get my pep talk on how to stop spiraling
Learn where in your business you might need to pivot

Find it quickly:

The seven-year itch (2:13)

You need someone to sort through it with you (5:39)

Be open about the pieces that don’t work anymore (10:01)

It might be time to pivot (10:55)

Mentioned in this Episode:

Episode 185: Ambition Is A Trap Keeping You Stuck: podcasts.apple.com/us/podcast/185-ambition-is-a-trap-keeping-you-stuck

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Want to Be the Go-To Expert in Your Industry? Start With These 3 Brand Strategies

Mon, 14 Sep 2026 06:00:00 -0400

What would it look like if you could be seen as the go-to expert in your field? Brand authority and credibility helps you become seen as that go-to expert, but does take a bit of work. The payoff includes more and better clients, higher rates, and peace of mind in your marketing efforts. In today's episode, I'm sharing how you can position yourself as a brand of authority and credibility.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

In This Episode You'll:

Explore building a visibility plan.
Understand brand authority.
Take three steps to building brand authority.

Find it quickly:

2:17 - Two Key Factors of an In-Demand Brand

4:08 - Three Ways to Build Your Brand Authority Online

4:38 - #1: Decide what you want your brand to be remembered and known for.

5:55 - #2: Build brand authority through your brand visuals.

7:30 - #3: Build social proof for your brand authority.

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

185: Ambition Is A Trap Keeping You Stuck

Mon, 07 Sep 2026 06:00:00 -0400

Can you achieve your dream business off of ambition alone? In today’s episode, I’m sharing how I often see creative women caught in the trap of ambition. Plus, my own experience with getting stuck in my business and the key to getting unstuck.

In This Episode You’ll:

Learn about the ambition trap
Recognize the two camps that I see ambitious women get stuck in
Hear about my own experience getting stuck in my business

Find it quickly:

Ambitious women can start to reach a ceiling (2:32)

You’re spread way too thin (4:45)

You’re stuck doing what used to work (6:10)

You’re wondering why you haven’t made it yet (7:10)

What makes the biggest difference when you’ve hit this point (8:11)

Mentioned in this Episode:

1:1 Accelerator Coaching: joymichelle.co/coaching

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Finding the Real Problems Behind Your Slow Bookings [3 Business Coaching Case Studies]

Mon, 31 Aug 2026 06:00:00 -0400

I’m pulling back the curtain on real coaching conversations—and what I found might surprise you.

This week, I did something I’ve never done before: I’m walking you through three real client case studies from inside my coaching sessions. These are experienced photographers—talented, established, and doing so many things right—but still hitting frustrating plateaus.

What’s fascinating? The problems they thought they had weren’t the real problems at all. In this episode, I break down how we identified the true blind spots in their businesses and the strategic shifts that led to immediate breakthroughs.

This episode originally aired as episode 174.

In this episode:

Why more traffic won’t fix a conversion problem (and what will)
How generosity can actually accelerate your authority—not dilute it
The key to raising your prices without just saying “luxury”

Find It Quickly:

02:48 - Case Study #1: A wedding photographer stuck in a booking plateau

08:50 - Case Study #2: “Is my freebie too good to give away for free?”

13:04 - Case Study #3: Raising prices without just saying “luxury”

Mentioned in this Episode

joymichelle.co/coaching

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

5 Questions I Would Ask You If I Were Your Business Coach

Mon, 24 Aug 2026 06:00:00 -0400

What if the clarity you’ve been looking for in your business was just a few powerful questions away? Today I’m bringing you to a coffee shop with big mugs filled to the brim and walking you through the questions that help reveal what’s holding you back and what’s possible next. Join me for 10 minutes to sit, breathe, and reflect as I walk you through each of these questions.

In this Episode:

Why asking questions is one of the most powerful clarity tools in business
Five reflection prompts to realign with your goals and eliminate overwhelm
How to shift from emotional decision-making to data-driven confidence

Find It Quickly:

0:00 - The power in a good question.

4:40 - What feels the most heavy in your business right now?

5:14 - Kick the bottlenecks to the curb.

5:53 - Where are you making things harder than they need to be?

9:53 - What can future you thank you for?

11:18 - Trusting yourself completely can change your business

Mentioned in this Episode:

www.joymichelle.co/call

joymichelle.co/streamlined-schedule-20-hour-work-week

joymichelle.co/reboot-better-decisions-in-business

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

5 Signs You Have a Growth Mindset

Mon, 17 Aug 2026 06:00:00 -0400

There is so much value in finding success in our lives and business, but what is the driving factor and number 1 predictor in your success? Having a growth mindset. In today's episode, we're walking through 5 signs of a growth mindset and how you can adjust your approach to a growth mindset if you're struggling through any of these signs.

This episode originally aired as episode 31 on September 26, 2022.

In This Episode You'll:

Understand the importance of a growth mindset.
Learn the value of planning ahead.
Review 5 signs of a growth mindset.

Find it quickly:

0:46 - What is a Growth Mindset?

1:52 - Make space to slow down and evaluate.

5:12 - You ask for help and are open to feedback.

7:52 - You identify your shortcomings to grow from those things and not to shame yourself.

9:07 - Make time for yourself and your business.

10:16 - You see failure as a crucial part of growth.

Links + Resources mentioned in this episode:

Watch Joy's Vlog on Planning
Download The Strategic Business Planning Guide
Read More than a Mom

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

184: How to Start Journaling for Business Growth (The Complete Guide For the High Achieving Creative)

Mon, 10 Aug 2026 06:00:00 -0400

Don’t have time for journaling? Trust me, I’ve been there. But, as entrepreneurs, we're constantly searching for the next tactic, marketing strategy, AI tool, or productivity hack that will move our businesses forward. But sometimes the biggest shift doesn't come from consuming more information. It comes from creating space to hear our own thoughts.

For years, I thought journaling simply wasn't for me. I wasn't naturally drawn to writing pages about my feelings, and honestly, I thought I was too busy. But once I discovered a different approach to journaling—one focused on processing rather than documenting—it completely changed the way I lead my business, coach my clients, and make decisions.

In today’s episode, I’m sharing how I finally became dedicated to journaling and why I’m such a huge proponent of it for each of my coaching clients. Plus, how you can use it as a tool for business growth.

In This Episode You’ll:

Get my approach for getting started with journaling
Learn of the unexpected results that can come from regular journaling
Hear 3 prompts for personal and business growth

Find it quickly:

Why I needed to record this episode (2:02)

My approach to journaling (4:00)

Find a journal and pen that you love (9:03)

Capture some ideas for later (10:07)

Follow prompts for business growth (11:38)

Mentioned in this Episode:

The Artist's Way by Julia Cameron

Your Dream Life Starts Here by Kristina Karlsson

Your Dream Life Starts Here Workbook

Pens

Pen Subscription

Fringe Journals: fringestudio.com

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

You Can Build a New Revenue Stream in Less Than 90 Days

Mon, 03 Aug 2026 06:00:00 -0400

What if building a new revenue stream in your photography business didn’t take two years, but instead took 90 days or less? In this episode, I’m answering a question a client asked me this week: How long does it really take to start seeing consistent revenue from a new income stream?

If you’ve been craving more freedom, more flexibility, and more stability in your business, but you’re worried about how long it will take or how much it will demand from you—this conversation is for you.

Listen in as I share why I don’t believe it should take years to see results, how mindset and decision-making dramatically impact your timeline, and the two foundational moves that will speed up your success.

Find It Quickly:

00:00 - Diversifying your revenue streams doesn’t have to be hard.

2:12 - It doesn’t take long to see results.

3:57 - The effort is worth the outcome.

5:56 - The timeline is up to you.

6:48 - Build trust with your audience.

8:11 - Build your authority.

10:17 - Your business is like a car.

Mentioned in this Episode:

Brand authority blueprint: https://learn.joymichellephotography.com/Brand-authority

Brand Authority Series:

Episode 36: How to Become Seen as the Go-To Expert At What You Do: joymichelle.co/go-to-expert

Episode 37: Your Brand Messaging: joymichelle.co/your-brand-messaging

Episode 38: What Your Visual Brand is Telling Your Audience: joymichelle.co/your-visual-brand

Episode 39: How to Create Social Proof in Your Business: joymichelle.co/how-to-create-social-proof

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

How to Keep Growing When Self-Doubt & Criticism Creep In

Mon, 27 Jul 2026 06:00:00 -0400

When others doubt you, it makes it hard to want to keep going, but I believe entrepreneurs are resilient. In today's episode, we're discussing overcoming critics, haters, negativity, self doubt and what it looks like to have resiliency in your entrepreneurship journey.

If you've ever felt like you are an outsider in your own industry or have face criticism and gossip that wasn't kind, you are in good company and this episode is for you.

In This Episode You'll:

Hear my own struggles with doubts and critics.
Learn how to overcome those negative thoughts and opinions.
Determine who is worth paying attention to.

Find it quickly:
00:20 - Overcoming Doubt & Critics
00:53 - Navigating Negativity and Self-Doubt
03:35 - The Entrepreneurial Journey: Doubts, Pivots, and Resilience
06:36 - The Importance of Mental Fortitude in Business
07:47- Navigating Criticism and Embracing Your Path
10:13 - The Power of Being Misunderstood and Staying True to Your Calling

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

183: What Would Future-You Do Today?

Mon, 20 Jul 2026 06:00:00 -0400

Have you ever felt like your business is working, but deep down you know it's time to shake things up?

This week, I'm sharing a simple experience that completely shifted the way I think about growth in business. After returning from vacation, I realized I didn't need to work harder—I needed to work differently. That realization led me to step outside my normal routine, work from a beautiful coffee lounge instead of my home office, and discover just how much our environment influences our creativity, confidence, and decision-making.

If you've been craving your next level but keep repeating the same routines, this episode is your reminder that sometimes the biggest breakthroughs begin with the smallest intentional changes.

In This Episode You’ll:

Why doing what's already working may not be enough if you want exponential growth.
How changing your physical environment can unlock creativity, fresh ideas, and renewed motivation.
Practical ways to intentionally break routines that are keeping you comfortable instead of helping you grow.

Find it quickly:

The chat that pushed me to get out of the house (0:53)

The split-second decision to go in (5:34)

Making the change now in how I’m showing up (7:33)

What can you do to intentionally break the pattern today? (9:12)

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

182: How to Get Booked More Even When You Don’t Have Much Time [Summer Marketing Made Easy]

Mon, 13 Jul 2026 06:00:00 -0400

Does it feel like summer is pulling you away from your business? You don't have to choose between making memories and making money.

In this episode, I'm sharing the simple marketing routine I rely on when life gets busy, schedules change, and I have less time to devote to my business. As a business owner and homeschooling mom, I know what it's like to juggle family vacations, changing routines, and the desire to keep bookings coming in without working around the clock.

Instead of trying to do everything, I'm walking you through the three marketing activities that consistently generate leads, conversations, and sales (even during slower seasons). If you only have 30 minutes a day or a couple of focused hours each week, this framework will help you prioritize the work that actually moves your business forward.

In this episode, you'll learn:

Why visibility should always be your first marketing priority and what to focus on when creating new content feels overwhelming.
How intentional follow-up conversations can dramatically improve your inquiry-to-booking conversion rate.
Why discovery calls continue to be one of the most effective ways for service providers to increase bookings and uncover what's really preventing potential clients from saying yes.

Find it quickly:

03:03 - Summer Marketing

04:36 - Visibility First

06:21 - Build a Visibility Plan

09:45 - Conversations and Follow Up

12:41 - Track Leads Simply

13:41 - Sales Calls That Convert

Mentioned in this Episode:

Episode 154: Homeschooling While Building a Business: My Real‑Life Schedule & Curriculum Choices - joymichelle.co/homeschooling-while-building-a-business

Episode 131: 7 Content Ideas to Boost Your Visibility & Brand Authority - joymichelle.co/7-content-ideas-visibility

Episode 34: Creating a Visibility Plan For Your Business Marketing - joymichelle.co/visibility-plan

Episode 167: The Invisible Sales Leak: Why Your Clients Stop Paying Attention After They Inquire - joymichelle.co/why-your-clients-stop-paying-attention-after-they-inquire

Rise Collective: learn.joymichellephotography.com/Rise-collective-Waitlist

Coaching: joymichelle.co/coaching

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Avoid the Burnout & Diversify Your Business Revenue Streams

Mon, 06 Jul 2026 06:00:00 -0400

When we begin our businesses, we often get caught in the cycle of trading time for money, especially when it comes to service-based businesses. In this new series, we’re chatting all about growing your business beyond services so that you can break this cycle and mindset. Today, we’re discussing how you can build diverse revenue streams as an entrepreneur.

This episode originally aired on July 31, 2023 as the kickoff to a diversify your revenue series. Check out the following episodes within that series:

Today's episode is brought to you by my Affiliate Marketing Jumpstart Guide. I've developed an affiliate marketing strategy that has brought me freedom in my business and I'm sharing this strategy in my free guide!

📩 Download Now >> 📩

In This Episode You'll:

Explore why you should diversify your revenue.
Find the right revenue streams for you.
Understand the drawbacks of diversifying revenue streams.

Find it quickly:

1:44 - Why diversify revenue?

4:30 - Characteristics of Active Income

4:10 - Potential Revenue Streams

10:51 - Revenue Streams in My Business

16:28 - The Drawbacks of Additional Revenue Streams

Mentioned in This Episode:

Episode 72

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

How to Diversify Revenue Streams in a Service-Based Business

Mon, 29 Jun 2026 06:00:00 -0400

Being a business owner requires you to be flexible, and sometimes that means changing your methods in order to continue to grow and stay relevant. Having more than one way to generate revenue can be a game-changer in your business and a key part of revenue diversification and maintaining consistent cash flow.

In today’s episode, I’m sharing how diversifying my revenue allowed me to build an entirely new business focused on multiple revenue streams and long-term stability and opened doors I used to only dream about.

Mentioned in this Episode:

Connect with Joy:

Instagram: instagram.com/joyymichelle
Youtube: youtube.com/channel/UC-Ou6jRKxcjMrVMxWxLO_fQ
Facebook: facebook.com/joymichellephotography
Coach with Joy: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

181: Your Standards Are Too Low. Here's What It's Costing You and How to Fix It.

Mon, 22 Jun 2026 06:00:00 -0400

Think back to the last big investment you made in your business. Did it elevate your business the way you wanted it to? If not, the problem might not be the investment. It might be that you need to raise your standards. In today’s episode, I’m sharing how to know if your standards are too low and how to fix them.

In This Episode You’ll:

Identify where your standards are falling far too low
Learn how to set down an old standard before picking up a new one

Find it quickly:

Signs your standards are too low (3:26)

Putting on a new standard requires shedding an old one (5:50)

How I raised my standards as a wedding photographer (8:29)

If this is speaking to you, you’re in great company(10:13)

Mentioned in this Episode:

The Rise Collective: learn.joymichellephotography.com/Rise-collective-Waitlist

Episode 178: Inside The Rise Collective: What Photographers Are Actually Working On: joymichelle.co/rise-collective-for-photographers

1:1 Photography Business Coaching: joymichelle.co/coaching

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

180: You Don't Have to Choose Between Summer and Momentum: 3 Strategies That Help Me Stay Productive

Mon, 15 Jun 2026 06:00:00 -0400

How do you successfully run a business in the summer while also being a present mom? In today’s episode, I’m sharing 3 strategies that help me to stay productive while also spending intentional time with my kids.

In This Episode You’ll:

Learn how I help my clients stay intentional and productive during the summer
Get 3 strategies that I use to keep my business momentum going while still spending time with my kids

Find it quickly:

How to have a productive summer (2:10)

What do you need to make space for? (4:11)

Get real about what the summer will look like (5:11)

Advocate for your business (6:10)

Resource yourself well (7:19)

Mentioned in this Episode:

The Rise Collective: learn.joymichellephotography.com/Rise-collective-Waitlist

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

A Simple Marketing Strategy to Attract More Clients Without Burnout

Mon, 08 Jun 2026 06:00:00 -0400

It's time to attract your ideal clients and convert more in 2025. In this episode, I'm sharing the marketing plan that is going to get you there with more intention and less work. Listen in as I walk you through the three strategies I use to attract and convert paying clients.

In This Episode You'll:

Hear my own marketing plan.
Explore content, visibility, and conversion for your business.
Know what to avoid in your marketing plan.

Find it quickly:
02:37 - The Three-Part Marketing Plan
02:53 - Content Plan: Building a Strong Foundation
08:38 - Visibility Plan: Expanding Your Reach
11:45 - Conversion Plan: Turning Leads into Clients
15:52 - Common Marketing Mistakes to Avoid
18:51 - Leveraging Tools and AI for Efficient Marketing

Mentioned in this Episode:
Showit
Episode 21: Get More Visibility On Your Content With This 1 Shift Episode
75: Affiliate Marketing for Content Creators
PitchPower Email Templates
HoneyBook
Riverside
Metricool
Google Search Console
ChatGPT

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Why Your Website Isn’t Converting Every Type of Buyer

Mon, 01 Jun 2026 06:00:00 -0400

What if your website is turning away the very people who want to buy from you? This week, I’m sharing a behind-the-scenes conversation I had with one of my coaching accelerator clients all about aligning your brand and website with different buyer personalities. The reality is that you don’t have just one type of ideal client. You have many and they all shop and inquire differently.

We’re diving into practical ways to accommodate analytical, relationship-driven, impulsive, and skeptical buyers within your current website and content.

In this episode:

The most common buyer personalities (and what each needs to say “yes”)
How different buyer types prefer to reach out and why ignoring DMs is costing you money
The key contact options every creative service provider needs to offer

Find It Quickly

02:24 - Understanding Different Buyer Types

04:27 - How Buyers Reach Out

07:16 - Optimizing Your Website for All Buyers

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

179: Building a Coaching Empire: The Tools I Depend On As An Educator

Mon, 25 May 2026 06:00:00 -0400

What if the right tools could help you scale your business without adding more chaos to your life? In this episode, I’m pulling back the curtain on the exact digital and non-digital tools I use to run my coaching and education business—from course platforms and AI tools to productivity systems, banking, podcasting, and content creation.

After nearly 10 years of creating content online, I’ve refined the systems that actually save me time, simplify my workflow, and help me serve clients better. I’m sharing the platforms I personally use every day, the mistakes I made early on (yes, including trying to avoid paying for Zoom 😅), and the tools I recommend most often to photographers and creatives who want to step into coaching, mentorship, courses, or education.

In This Episode You’ll:

Get my list of top tools that I recommend to my clients who are branching into education
Learn to use the tools to save time and make your coaching business more effective
Learn what it takes to bridge the gap between being a service provider and being an educator

Find It Quickly:

Zoom (3:37)

Notion (6:08)

Youtube (7:23)

Kajabi (7:36)

Riverside (9:41)

Canva (10:56)

Honeybook (11:10)

Buzzsprout (11:43)

Claude (12:14)

Manychat (14:16)

Relay (14:42)

Planner (15:54)

Timer cube (17:31)

Ring light (18:39)

Camera (19:23)

Joby light (20:25)

Mentioned in this Episode:

Riverside: joymichelle.co/riverside

Kajabi: joymichelle.co/kajabi

YouTube: youtube.com

Zoom: zoom.com

Canva: canva.com

Honeybook: joymichelle.co/honeybook

Buzzsprout: joymichelle.co/buzzpsprout

Claude AI: claude.ai

Relay: joymichelle.co/relay

Manychat: manychat.com

My Amazon List: joymichelle.co/amazon (Zen & Flow, Timer Cube, Ring Light, Nikon Z30, Joby Light)

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

178: Inside The Rise Collective: What Photographers Are Actually Working On

Mon, 18 May 2026 06:00:00 -0400

How are established photographers refining their business? Today I’m sharing a peek behind the curtain into the Rise Collective, my group coaching program. Listen in to hear what kinds of questions are coming up in our coaching sessions, and how the photographers in the program are building their authority and visibility.

In This Episode You’ll:

Get an inside look into my group coaching program, the Rise Collective
Learn about the results that have come from the program so far
Gain insight into how photographers are refining their business for better visibility

Find it quickly:

What we’re focusing on inside this Rise Collective cohort (2:57)

The results from the Rise Collective so far (6:02)

Where to focus visibility efforts (6:53)

Refining the client journey (8:37)

A group visibility sprint (11:34)

Having better conversations (15:40)

Mentioned in this Episode:

Waitlist: learn.joymichellephotography.com/Rise-collective-Waitlist

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

How I Make Passive Income with Affiliate Marketing Without Being an Influencer

Mon, 11 May 2026 06:00:00 -0400

If you’ve been dabbling in affiliate marketing and you’re ready to make more money with it, this episode is for you. I’m sharing my top three advanced tips and strategies to help you get to the next level with affiliate marketing. These affiliate marketing tips are designed for creatives and service providers ready to turn casual links into a consistent revenue stream and grow their affiliate marketing business with intentional affiliate relationships.

In This Episode You'll:

Learn three advanced strategies for affiliate marketing
Use these strategies to save time in your business

Find it quickly:

2:46 - Use a link shortener

5:43 - Use your email welcome sequence to highlight your links

7:34 - Never link away from your website unless it’s an affiliate

Links:

Affiliate Boss: joymichelle.co/affiliate-boss

Read the full show notes from today’s episode HERE.

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

You're Aiming For Your Highest Revenue Year in Business, But Growth Feels Flat. Try This 4-Step Business Reset Plan

Mon, 04 May 2026 06:00:00 -0400

What if the growth you’re chasing doesn’t require doing more—but rebuilding what’s underneath it? Today we're replaying an episode that originally aired two years ago as part of our four-part Business Reboot series.

This series was designed to help you step out of reaction mode and back into the CEO seat of your business. We talk about resetting your foundation, clarifying your direction, increasing visibility, and making intentional moves that support long-term growth.

We’re bringing this episode back now because every business owner hits seasons where what once worked no longer feels aligned. Sometimes the answer isn’t to push harder—it’s to pause, reassess, and rebuild stronger. So if you’re ready for more clarity, more momentum, and a business that actually supports the life you want, let’s get into it.

In This Episode You'll:

Reset the foundations of your business.
Assess and reflect on what's working.
Explore what you'll bring with you in the future of business.

Find it quickly:

4:40 - Setting the Foundation
5:18 - Assess
6:08 - Reflect
8:48 - Clarity
10:26 - Homework

Mentioned in this Episode:

Listen to the Full Business Reboot Series:

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

How to Build a Sustainable Business: 3 Growth Practices That Actually Work

Mon, 27 Apr 2026 06:00:00 -0400

If you take your business growth seriously and you also like having a life and having margin very intentionally built into your life, then you are actually going to be a big fan of this episode. Today I'm sharing intentional growth practices for a sustainable business.

In This Episode You'll:

Explore the importance of radical honesty and accountability.
Be challenged to establish your dream schedule today.
Learn the power of systems and softwares.

Find it quickly:
:53 - The Power of Accountability in Business
4:48 - Radical Honesty and Accountability
8:42 - Establishing Your Schedule
13:04 - Systems & Softwares

Mentioned in this Episode:
Episode 10: The Softwares, Tools, and Apps I Use to Run My Business
Episode 102: Ask Joy: Team Building, Delegation, & Running Multiple Brands
Jasmine Star
HoneyBook
Book a Call with me!

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

177: Building a Business You Actually Enjoy, Feels Fun, & Brings Contentment

Mon, 20 Apr 2026 06:00:00 -0400

If your business doesn’t feel fun anymore, this episode is your reset button. Today, I’m talking about a theme that’s been coming up again and again with the women I coach: how to build a business that actually feels good to run. Because here’s the truth—your business can feel aligned, joyful, and deeply fulfilling.

In this episode, I’m reflecting on my own sabbatical I took when I realized I had lost the spark in my business, along with the exact questions and shifts that helped me rebuild something I truly love.

You’ll walk away with a new lens for evaluating your business and practical ways to bring more joy, contentment, and alignment into your work right now.

In this Episode:

How to identify what actually brings you joy in your business
The powerful questions that helped me realign my work and life
Why “someday” thinking is keeping you stuck—and how to change it

Mentioned in this Episode:

Your Dream Life Starts Here

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

176: Here’s What Separates Photographers Who Rise to The TOP From Photographers Who Plateau

Mon, 13 Apr 2026 06:00:00 -0400

If you’ve ever felt like you’re doing everything right, but you're still not seeing the growth you expected—this episode is going to shift everything. In today’s episode, I’m unpacking the real reason some photographers continue to grow year after year while others plateau.

Spoiler alert: it’s not talent, effort, or even how much you want it.

I’m sharing what I’ve observed after years of coaching photographers and building my own business—and the truth might surprise you. If you’re someone who wants to raise your prices, attract better clients, and build a thriving business without sacrificing your life, this episode is for you.

In this Episode:

Why working harder isn’t the answer to breaking through your current level
The hidden ceiling that comes from building your business alone
The three growth accelerators that actually move the needle

Find It Quickly:

2:23 - Why Some Photographers Stall
3:40 - Stop Building in Isolation
5:30 - Perspective Changes Everything
6:22 - Sequencing Your Investments
7:45 - Accountability to Break Blocks
9:11 - Momentum From the Right Room

Mentioned in this Episode:

DM for Rise Collective information: instagram.com/joyymichelle

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

175: Stop Working Like a Photographer. Start Thinking Like a CEO.

Mon, 06 Apr 2026 06:00:00 -0400

There is one shift that will completely change the way you run your business—and it has nothing to do with strategy. In today’s episode, I’m diving into a powerful identity shift that I’ve been seeing come up again and again in my coaching conversations. It’s not about doing more, working harder, or tweaking your pricing—it’s about how you see yourself.

I’m breaking down the difference between operating as a photographer who runs a business versus stepping into the role of a CEO who happens to be a photographer. This shift can unlock growth, clarity, and sustainability in ways that strategy alone never could.

In this episode:

The key differences between a photographer mindset and a CEO mindset
Why so many creatives hit a plateau and how to move past it
What it actually looks like to operate like a CEO in your day-to-day business

Find It Quickly

00:00 - Introducing the identity shift that changes everything
01:56 - Are you thinking like a photographer or a CEO?
03:00 - How each mindset approaches growth, pricing, and slow seasons
04:54 - What it actually looks like to operate like a CEO
07:08 - Why the rooms you’re in shape your growth
10:00 - Questions to help you shift your mindset

Mentioned in this Episode:

DM for Rise Collective information: instagram.com/joyymichelle

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

The Real Strategy Behind Audience Engagement That Actually Converts

Mon, 30 Mar 2026 06:00:00 -0400

How do I get my audience to respond to my content so it feels more like a dialogue and less like a one sided conversation? There’s a real reason we want our audience to respond, as it's an essential part of the sales process. In today's episode, I'm highlighting how you can get the responses you're looking for by training your audience to talk to you!

This episode originally aired as episode 127 on December 23, 2024.

In This Episode You'll:

Explore the value of an audiences' response.
Learn the key to training your audience to respond.
Understand the key prompts that encourage your audience to talk to you.

Find it quickly:
1:42 - The Importance of Audience Engagement
4:23 - Choosing the Right Platform for Engagement
6:46 - Creating Content that Invites Dialogue
9:07 - Handling Initial Quietness and Building Relationships
10:37 - Responding to Engagement and Being Active
13:45 - Understanding Different Audience Types

Mentioned in this Episode:
Episode 45: Pushing Past Perfectionism in Your Content, Business, and Beyond

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

174: 3 Problems I Coached My Clients On This Week (What Really Happens Inside My Coaching Calls)

Mon, 23 Mar 2026 06:00:00 -0400

I’m pulling back the curtain on real coaching conversations—and what I found might surprise you.

In this episode:

Why more traffic won’t fix a conversion problem (and what will)
How generosity can actually accelerate your authority—not dilute it
The key to raising your prices without just saying “luxury”

Find It Quickly:

02:48 - Case Study #1: A wedding photographer stuck in a booking plateau

08:50 - Case Study #2: “Is my freebie too good to give away for free?”

13:04 - Case Study #3: Raising prices without just saying “luxury”

Mentioned in this Episode

joymichelle.co/coaching

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

How Photographers Can Create Passive Income Through Their Content with Affiliate Marketing

Mon, 16 Mar 2026 06:00:00 -0400

Ever wondered if there’s a way to make money in your photography business without taking on more clients or working more hours? In this episode, I’m diving into one of my favorite revenue streams—affiliate marketing. I'm breaking down exactly how photographers can start earning commission by recommending tools and products they already use.

Affiliate marketing has brought over $100,000 into my business, and the best part is that it’s never been my main focus. It’s simply a strategic layer on top of the content and trust I’m already building with my audience.

If you’ve ever thought affiliate marketing was only for big influencers or that you need a massive audience to make it work, this episode will change your perspective.

This episode originally aired on February 24, 2025 as episode 133.

Today’s episode is brought to you by Affiliate Boss:

You’re already recommending tools you love, so why not get paid for it?
Affiliate Boss is my step-by-step course for creatives who want to add passive income through affiliate marketing that actually feels aligned. You don’t need a huge audience—just the right strategy.
Let me show you how.

Enroll Now>>

Find It Quickly:

00:37 – The Cost of Perfectionism

03:36 – Identifying the Root Causes

06:24 – Strategies to Overcome Perfectionism

11:28 – Affiliate Marketing for Creatives

12:32 – Batch Creating Content

15:00 – Setting Deadlines and Time Constraints

17:02 – Podcast Recommendations and Wrap-Up

Mentioned in this Episode:

Affiliate Boss

Everyday Magic by Mattie James

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

173: Building Stability for Photographers in 2026 ft. Laura Esmond

Mon, 09 Mar 2026 06:00:00 -0400

What do you do when your industry feels different, inquiries feel slower, and the strategies that used to work don’t hit the same way anymore?

In this episode, I’m sharing a conversation that originally aired on Laura Esmond’s podcast, where we talked honestly about what’s working in marketing in 2026, how photographers can build more stability in uncertain seasons, and why diversification matters more than ever. We go beyond surface-level strategy and into the real mindset shifts required to keep moving when business feels unpredictable.

Laura and I talk about the trust gap that many business owners are feeling right now, why buyers need more touch points before they say yes, and how building a personal brand creates deeper connection than polished marketing alone. We also dive into affiliate marketing, evergreen content, Pinterest, in-person community building, and the importance of taking action instead of waiting to feel fully clear.

In this Episode:

Trust takes more touch points now.
Diversification creates stability.
Clarity comes from action.

Find It Quickly:

00:00 - Why this conversation feels timely for photographers

04:32 - What’s changing in buyer behavior and trust

07:17 - The importance of real-life connection and trust touchpoints

14:53 - What diversification really means (and where to start)

15:50 - Affiliate marketing as a scalable revenue stream

22:56 - Brand authority and building optional income paths

32:47 - Evergreen content, Pinterest, and long-term strategy

41:10 - The most stabilizing next step during a slow season

Mentioned in this Episode:

PitchPower Email Templates

Walking Pad

Connect with Laura:

Website: lauraesmond.com

Podcast: With Laura Esmond

Instagram: instagram.com/reeseandcoportraits

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

172: Ambitious Motherhood: The Rhythms Powering My Business as a Mom of 3

Mon, 02 Mar 2026 06:00:00 -0500

What if your business could actually support you in your hardest seasons instead of draining you even more? In this episode, I’m sharing what I’m leaning on this year to show up, get paid, and stop feeling like I’m constantly on the struggle bus.

After having my third baby, I’ve had to find new rhythms in both life and business. Instead of trying to force my old routines to work, I’ve simplified, clarified, and doubled down on what truly moves the needle. Listen in as I walk you through my current non-negotiables and the daily habits that are helping me feel energized, focused, and profitable in a season where my time is more limited than ever.

Find It Quickly:

02:45 - Finding New Rhythms

04:18 - Non-Negotiable Basics

07:51 - Mindset And Metrics

11:52 - Four Cs Revenue Focus

13:25 - Long Form Over Scrolling

16:59 - Planner Meets Notion

Mentioned in this Episode:

Mary Ruth's Vitamins: maryruthorganics.com

Zen & Flow Wellbeing and Productivity Planner: amzn.to/4tGOtrm

The Artist's Way by Julia Cameron: amzn.to/400DhIN

Pens: amzn.to/4kCqOnU

Walking Pad

Standing Desk

More Amazon Favorites: joymichelle.co/amazon

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

171: How Long Will It Take To Add A New Revenue Stream To Your Business?

Mon, 23 Feb 2026 06:00:00 -0500

Find It Quickly:

00:00 - Diversifying your revenue streams doesn’t have to be hard.

2:12 - It doesn’t take long to see results.

3:57 - The effort is worth the outcome.

5:56 - The timeline is up to you.

6:48 - Build trust with your audience.

8:11 - Build your authority.

10:17 - Your business is like a car.

Mentioned in this Episode:

Brand authority blueprint: https://learn.joymichellephotography.com/Brand-authority

Brand Authority Series:

Episode 36: How to Become Seen as the Go-To Expert At What You Do: joymichelle.co/go-to-expert

Episode 37: Your Brand Messaging: joymichelle.co/your-brand-messaging

Episode 38: What Your Visual Brand is Telling Your Audience: joymichelle.co/your-visual-brand

Episode 39: How to Create Social Proof in Your Business: joymichelle.co/how-to-create-social-proof

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

How I Built a 20-Hour Work Week: 7 Scheduling Changes That Actually Worked

Mon, 16 Feb 2026 06:00:00 -0500

If you work less than full-time hours in your business, than you are in good company today. Five years ago, when my daughter was born, I made an intentional decision to scale back on how much I worked. Now my hours are half of what they were before, but the good news is that even on part-time hours, you can still make an impact and an income. In today's episode, I'm sharing 7 ways I streamlined my schedule while working just 20 hours per week for better time management and work life balance.

In This Episode You'll:

Understand the productivity of parenthood.
Find out the 7 ways I streamlined my productivity.
Explore the tools I use for productivity.

Find it quickly:
0:53 - Embracing Part-Time Entrepreneurship
2:27 - Maximizing Efficiency: A Personal Journey
4:29 - Seven Strategies for a Streamlined Schedule
4:38 - 1: Theme Days
7:44 - 2: No Call Days
9:32 - 3: Content Creation Days/Blocks
10:35 - 4: Selling and income producing activities
13:15 - 5: Outsourcing
13:15 - 6: Knowing When to Wait on Projects
16:15- 7: Saying “No” A Lot
19:04 Time-Saving Tools for Busy Entrepreneurs
23:21 Wrapping Up and How to Stay Connected

Mentioned in this Episode:
102: Ask Joy: Team Building, Delegation, & Running Multiple Brands
Toggle
Time Cube
Honeybook - Get 50% off!

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

The Photographer’s Guide to More Predictable Income

Mon, 09 Feb 2026 06:00:00 -0500

When you run a service-based business, especially one that is seasonal, managing your cashflow can be a struggle. In today's episode, we're exploring the importance of financial stability, how to diversify your revenue, and creating accountability in your business.

In This Episode You'll:

Explore revenue diversification.
Learn about potential revenue streams.
Hear common obstacles you may face.

Find it quickly:
01:36 - Challenges of a Seasonal Photography Business
02:20 - Financial Stability and Diversification
02:46 - Personal Experience
05:41 - Leveraging Your Brand for Additional Revenue
06:45 - Diversifying Without Abandoning Core Services
07:20 - Common Obstacles to Creating New Revenue Streams
07:44 - Overcoming Stagnation in Your Business
08:18 - Acknowledging the Challenges of Diversification
09:49 - Building Accountability for Success
10:38 - Resources for Diversification

Mentioned in this Episode:
Episode 75: Affiliate Marketing for Content Creators
Episode 74: Growing Beyond Services: Diversifying Revenue Streams
joymichelle.co/coaching

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Expanding Beyond Photography: How I Diversified My Revenue and Repositioned My Brand

Mon, 02 Feb 2026 06:00:00 -0500

Feeling curious about how to make money outside of photography? Maybe you love your role as a photographer, but you're curious about diversifying your income and creating endless revenue potential. In today’s episode, I’m sharing my story of growing my business to become a business coach with diversified income.

This episode originally aired on February 17, 2025.

In This Episode You'll:

Get my story of adding additional streams of income to my business
Hear about the three distinct shifts that needed to happen in my business
Learn how affiliate marketing has changed the game for me as a business owner

Today’s episode is brought to you by my Affiliate Marketing Jumpstart Guide. I’ve developed an affiliate marketing strategy that has brought me freedom in my business and I’m sharing this strategy in my free guide!

Find it quickly:

3:16 - The shift in my heart and mind

5:17 - The books that helped me to shift

5:57 - The shift in my content

9:43 - The shift in my offers

16:45 - The power of affiliate marketing

Mentioned in this Episode:

Ep 121: Why Every Photographer Should Have Multiple Income Streams + How to Get Started

The Affiliate Marketing Jumpstart Guide: joymichellephotography.com/affiliate-marketing

Read the full show notes from today’s episode HERE.

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

170: Why Diversifying Revenue Is a Power Move (Not a Sign You’re Falling Out of Love With Photography)

Mon, 26 Jan 2026 06:00:00 -0500

What if your booked-out calendar and successful photography business weren’t the final destination, but the launchpad to something even better?

In this Episode:

Why diversification is a power move, not a pivot
The difference between reactive and strategic income expansion
How to expand beyond client work without losing your identity or burning everything down

Find It Quickly:

00:00 - Why diversifying your income can feel uncomfortable (and totally normal)

02:16 - Wanting more money ≠ falling out of love with photography

07:11 - How one income stream can quietly drain your creativity

13:31 - Protecting your energy, boundaries, and joy

20:11 - Aligned ways photographers can diversify without burning out

26:46 - Seeing diversification as growth, not quitting

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

169: Too Many Ideas, Not Enough Time: How to Decide What to Work on Next

Mon, 19 Jan 2026 06:00:00 -0500

Every day in business and life, we make hundreds of decisions, both big and small. If you’ve ever wondered how to choose what truly matters when everything feels important, this episode is for you. I’m unpacking exactly how I make choices in my business and life from a place of clarity, confidence, and alignment (without burnout or guilt).

Today’s episode was inspired by an audience question about how to decide what to say yes to when so many things feel worthy of our attention. I walk through the internal process I use, from defining priorities and identifying seasons to journaling, praying, and even sleeping on decisions before choosing. I share personal stories about opportunities I passed on because they weren’t aligned with where I was going or the season I was in, and how those choices shaped who I’m becoming.

In this Episode:

Explore a framework for choosing what truly matters
Hear questions to ask yourself before saying yes
A mindset shift that removes perfection and replaces it with direction

Find It Quickly

0:59 - Listener's Question: What to Focus On?
02:52 - Personal Stories: Making Tough Choices
07:30 - Defining Priorities and Values
19:19 - Practical Steps for Decision Making

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

168: What’s Working, What’s Not: A Business Audit for Established Photographers

Mon, 12 Jan 2026 06:00:00 -0500

If you’re booked, busy, and still not seeing the income you want, It’s time to pause and take a closer look at your business. In today’s episode, we’re taking you on a guided audit to help you identify what’s working, what’s not, and where small shifts could make the biggest difference. We’ll look at the core areas of your business so you can focus your time and energy on what actually moves the needle in this next season.

In this episode:

The #1 revenue mistake I see creatives make and how to fix it
Why leads aren’t converting (and what to audit in your content)
The invisible systems draining your energy and time

In this Episode:

0:00 - Welcome to your 2026 guided business audit!
1:27 - You’re doing a lot right, but…
3:23 - Your revenue check
5:44 - Go to where your leads and client flow point you
6:56 - Where and how are you showing up
10:26 - Build clarity around your packages
13:43 - Don’t ignore your systems and processes.
17:58 - What discoveries have you made in your business?

Mentioned in this Episode:

121: Why Every Photographer Should Have Multiple Income Streams + How to Get Started: joymichelle.co/photographer-multiple-income-streams
160: The 3 Revenue Streams Every Creative Should Have in 2026 (Beyond Your Core Offer): joymichelle.co/3-revenue-streams-2026
167: The Invisible Sales Leak: Why Your Clients Stop Paying Attention After They Inquire: joymichelle.co/why-your-clients-stop-paying-attention-after-they-inquire
53: 10 Tips for Using Instagram Stories to Attract Clients and Grow Your Small Business: https://joymichelle.co/10-tips-for-instagram-stories/
131: 7 Content Ideas to Boost Your Visibility & Brand Authority: https://joymichelle.co/7-content-ideas-visibility/
HoneyBook: joymichelle.co/honeybook
Notion: joymichelle.co/notion

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

167: The Invisible Sales Leak: Why Your Clients Stop Paying Attention After They Inquire

Mon, 05 Jan 2026 06:00:00 -0500

If you've ever said, “I just need more visibility,” this episode is for you. What if your problem isn’t in your reach, but instead it’s what happens after someone reaches out?

You don’t just need more eyeballs on your brand. You need a process that converts the eyeballs into bookings. In this episode, we're talking about the invisible sales leak that could be quietly costing you thousands in lost revenue and how to fix it today.

Find It Quickly

2:53 - The five reasons a sales leak happens
3:11 - Reason #1: Response time is too long
4:00 - Reason #2: A meh response
4:26 - Reason #3: There is no nurture sequence or follow up
5:09 - Reason #4: No call to action
5:58 - Reason #5: Lack of personalization
7:29 - The prompts to seal your sales leak
8:19 - The three step fix to keeping your leads warm and booking them
10:44 - Here’s how you sharing your pricing
11:42 - Always respond to questions

Mentioned in this Episode:

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

166: 5 Minute Mindset Reset: For When You Feel Stuck Under Old Expectations of You

Mon, 29 Dec 2025 06:00:00 -0500

Feeling stuck under the weight of old content expectations? Let’s reset that. If you’ve been creating content for a while, you’ve likely evolved—personally, professionally, and energetically. Your business may have shifted. Your offers may have changed. Maybe your voice has gotten bolder, wiser, or simply more you. And yet, your content? It still feels stuck in the past.

This tension between who you are now and how you're still showing up online is something I see constantly with my coaching clients. They’ve grown, but their content hasn’t. When we dig a little deeper, it’s rarely about strategy. It’s about mindset.

Let’s talk about why that happens, what it really means, and how to start showing up again in a way that feels fresh, aligned, and deeply authentic.

In this episode:

Why your current audience might be the reason you’re hesitating to show up differently.
A mindset shift to help you reset and experiment with your content confidently.
Three truths to help you create consistent, creative content without needing permission.

Find It Quickly:

0:00 - The five minute mindset reset episode is here!

0:42 - The mindset pieces showing up in your content

2:38 - Shift your mindset to show up in a new way

4:07 - Final reminders to rethink your content for 2026

5:21 - The last three questions

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

165: The Emotion Nobody Talks About: Creative Resentment — and How to Reset Before a New Year

Mon, 22 Dec 2025 06:00:00 -0500

You’re not burnt out. If anything, you’re probably resentful. There’s an emotion many creative business owners carry into the new year without even realizing it: creative resentment. It comes from the quiet frustration that grows when you’re underpaid, overbooked, and undervalued—and no one is talking about it.

In this episode, I break down what creative resentment actually is, how it creeps in, and how to release it so you can move into 2026 with clarity and confidence. Listen in as I share the three key reflection questions that every creative entrepreneur should ask themselves before setting goals or pricing for the new year.

In this episode:

How creative resentment shows up—and why it’s not your fault.
The boundary leaks and unsaid expectations that fuel resentment.
Three powerful reflection questions to reset your mindset and business for the new year.

Find It Quickly:

01:26 - Defining Creative Resentment

02:25 - Identifying the Causes of Resentment

03:19 - Reflecting on the Past Year

04:15 - Three Questions to Release Resentment

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

164: 2025 Year in Review: Highs, Lows, Lessons, and What’s Coming Up Next

Mon, 15 Dec 2025 06:00:00 -0500

This year taught me more than I ever expected. There were wins, challenges, business growth, motherhood, maternity leave, and more. In this episode, I’m walking you through my full Year in Review, highlighting what worked, what didn’t, the surprising lessons learned, and what I’m taking into 2026 with renewed clarity and intentional focus.

Listen in as I share insights from a year that included launching a new offer, scaling systems, taking a 12‑week paid maternity leave, and showing up again with more resilience than ever. Whether you’re wrapping up your year or beginning your planning, this episode is your invitation to take meaningful stock of your own business.

In this Episode:

Big wins in business and strategy that moved the needle in 2025
Honest lessons from things that fell flat
Why reviewing your year matters — not just for numbers, but for perspective

Today's episode is brought to you by Forewarn:

If you often meet clients in private homes or unfamiliar places, FOREWARN helps you verify identities and assess risk before meeting in person. Just enter a phone number for instant identity information — visit forewarn.com to learn how you can prepare and stay safe.

Find It Quickly:

00:46 - Reflecting on Business Practices

01:41 - Podcast Introduction and Personal Journey

03:33 - CEO Review and Yearly Reflection

05:17 - Wins and Successes of 2025

12:14 - Challenges and Lessons Learned

18:06 - Highs and Lows of the Year

24:04 - Looking Forward to 2026

Mentioned in this Episode:

Affiliate Boss

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

163: If I Were Coaching You Today, Here’s What I’d Ask…

Mon, 08 Dec 2025 06:00:00 -0500

In this Episode:

Why asking questions is one of the most powerful clarity tools in business
Five reflection prompts to realign with your goals and eliminate overwhelm
How to shift from emotional decision-making to data-driven confidence

Today's episode is brought to you by Forewarn:

Find It Quickly:

0:00 - The power in a good question.

4:40 - What feels the most heavy in your business right now?

5:14 - Kick the bottlenecks to the curb.

5:53 - Where are you making things harder than they need to be?

9:53 - What can future you thank you for?

11:18 - Trusting yourself completely can change your business

Mentioned in this Episode:

www.joymichelle.co/call

joymichelle.co/streamlined-schedule-20-hour-work-week

joymichelle.co/reboot-better-decisions-in-business

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

162: Is It Time to Work With a Business Coach? Here Are 7 Signs You Are Ready

Mon, 01 Dec 2025 06:00:00 -0500

What if the thing holding your business back isn’t strategy, but the fact that you’re trying to build it alone? Whether you're bumping up against an income ceiling, drowning in ideas, or craving clarity in your next season, there are real signs that you’re ready for support in your business.

In this episode, we’re diving into the seven signs you might be ready to work with a business coach. I’m breaking down what to look for, how to know if it’s the right time, and the shifts that become possible when you stop trying to piece everything together yourself.

In this Episode:

Why coaching is less about your revenue and more about your goals.
The exact signs to look for if you're considering hiring a coach.
How my clients are hitting five-figure months and sold-out sessions through strategic support.

Find It Quickly:

0:38 - What it really means to be ready for a business coach

1:22 - Why this conversation matters for creatives and service providers

2:10 - How coaching changed the trajectory of my own business

3:05 - What you’ll learn in this episode

5:00 - Hitting an income or booking ceiling.

5:52 - Tired of piecing together strategies from free content.

8:07 - Accountability and making business decisions with someone else

8:45 - The overwhelm from all of your ideas

9:25 - You want to raise your prices

10:04 - Increase your take home pay

11:48 - Your business can fit your season of life

12:48 - Recap of the seven signs you need a business coach

13:40 - Investing in yourself with consistency

14:11 - Work with me in 2026

14:29 - Client wins

Mentioned in this Episode:

www.joymichelle.co/call

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

161: The Perfectionist’s Guide to Actually Hitting Publish and Gaining More Visibility Online

Mon, 24 Nov 2025 06:00:00 -0500

Feeling stuck in draft mode again? If you're constantly tweaking, editing, and saving your content for “later,” only to never hit publish, you’re not alone. Today we’re diving into the very real cost of perfectionism in your content strategy and what it’s stealing from your business.

I’m sharing tangible strategies, mindset shifts, and personal insights on how to get out of your own way and actually publish. From setting "good enough" benchmarks to leveraging team support and time-blocking hacks, this episode will help you create more, publish more, and grow your visibility.

Today's episode is brought to you by Affiliate Boss:

Enroll Now >>

Find It Quickly:

00:37 - The Cost of Perfectionism

03:36 - Identifying the Root Causes

06:24 - Strategies to Overcome Perfectionism

11:28 - Affiliate Marketing for Creatives

12:32 - Batch Creating Content

15:00 - Setting Deadlines and Time Constraints

17:02 - Podcast Recommendations and Wrap-Up

Mentioned in this Episode:

Affiliate Boss

Everyday Magic by Mattie James

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

160: The 3 Revenue Streams Every Creative Should Have in 2026 (Beyond Your Core Offer)

Mon, 17 Nov 2025 06:00:00 -0500

What if the only way you were making money in your business was about to shift and you didn’t have to say yes to one more client to do it? As a service provider I got comfortable: one offer, bookings flowing, dream clients, but I also knew there was a cap. If I didn’t add something, I was stuck trading time for money forever.

So I took action. And you can too. In today's episode, I'm sharing 3 revenue streams that every creative should have in their business! Plus, you'll hear a bonus revenue stream that I've included in my own business.

In this Episode:

How affiliate income can plug into your existing content and audience for a quick and real boost.
Why digital products are still a win, how to start small, and how they scale without you being in every session.
Mentorship/consulting: how you bring your expertise forward, test it gently, and build something new without abandoning your core service.

Find It Quickly:

00:45 - Understanding the Need for Diversification

01:43 - Creating Predictable Income in Seasonal Work

03:17 - Personal Journey and Goals

05:14 - Revenue Stream 1: Affiliate Income

08:20 - Revenue Stream 2: Digital Products

14:48 - Revenue Stream 3: Mentorship and Consulting

17:04 - Bonus Revenue Stream: Paid Partnerships

21:19 - Podcast Recommendation

Mentioned in this Episode:

Episode 78: Stepping into the World of Selling Digital Products: Getting Started

Episode 79: Navigating Sponsorships and Brand Deals: Are They Worth It? A Guide to More Successful Brand Collaborations

Episode 133: Affiliate Marketing for Photographers: Where to Start and What to Promote

Episode 134: The Biggest Mistakes Creatives Make with Affiliate Marketing (and Fixes!)

Affiliate Boss - Get 20% Off with code PODCAST

Jereshia Said

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

159: My Wall Calendar Method for Staying on Track with my Business Goals as a Busy Mom

Mon, 10 Nov 2025 06:00:00 -0500

What if your wall calendar transformed the way you run your business? I know a wall calendar might not sound thrilling, but hear me out. In this episode, I’m walking you through how I made the big wall calendar in my office become one of the most helpful tools I’ve used all year in my business. As a mom of three navigating maternity leave, shifting seasons, and ambitious business goals, this simple, low-tech solution gave me clarity and traction in a chaotic year.

In this Episode:

How I tracked business metrics visually to stay grounded during transitions
Why documenting wins and published content helped me feel more accomplished
The specific ways I used my wall calendar to stay aligned with my goals

Today's episode is brought to you by Forewarn:

Find It Quickly:

02:23 - Challenges of Planning as a Business Owner and Mom

05:13 - The New Wall Calendar System for 2025

07:38 - Specific Uses of the Wall Calendar

11:16 - Tracking Metrics and Celebrating Wins

16:49 - Planning Ahead with Notion and Low-Tech Tools

Mentioned in this Episode:

Episode 136: Planning For a Maternity Leave as a Self-Employed Business Owner

Episode 99: How to Prepare as a Small Business Owner for Maternity Leave or Time Off

Amazon Wall Calendars

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Why Waiting for Inspiration Is Holding You Back

Mon, 03 Nov 2025 06:00:00 -0500

Have you ever found yourself saying, "I can't create today because I'm just not feeling it." You may have bought into the lie that you need to be inspired to create. Maybe it's not as obvious, but it could be that you're putting off non-creatives tasks as well.

Inspiration is fickle and you can't wait for it to show up for you to work in your business. Your business needs you whether you're inspired or not. In today's episode, I'm sharing two stories in my own business around inspiration.

In This Episode You'll:

Learn why inspiration isn't a requirement for success.
Explore the story behind naming Photoboss.
Hear why I think a coach can help you take action.

Find it quickly:
:55 - The Lie of Needing Inspiration
2:03 - The Birth of Photo Boss
4:10 - Taking Uninspired Action
4:59 - Hiring a Business Coach

Mentioned in this Episode:
Photoboss® Facebook group

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

158: How to Plan Your Week When Every Day Looks Different [Productivity for Working Moms]

Mon, 27 Oct 2025 06:00:00 -0400

Are you stuck trying to plan with an unpredictable schedule? Being both a mom and an entrepreneur, every day can be different. That’s why today I am sharing a few solutions that have made a world of difference in my productivity and business.

Today's episode is brought to you by Forewarn:

As photographers and creatives, we often walk into sessions with little to no background on the people we're meeting. That changes with Forewarn.

With just a phone number, you can instantly verify someone’s identity and access public records like property ownership and criminal history, giving you the clarity and peace of mind you need before any in-person meeting. Don’t leave your safety to chance.

joymichelle.co/start-of-day-work-routine

In This Episode You’ll:

Hear how to shift your mindset around what your schedule should look like and let go of beliefs that are holding you back.
Discover a flexible framework built for the “call to both” life.
Explore concrete tactics to make the most of the scattered pockets of time you do have.

Find It Quickly:

2:04 - Traditional planning methods just don’t work

4:43 - Adjusting our expectations around our schedules

9:50 - Weekly priorities vs. a daily to-do

11:07 - Digital dashboard over a paper planner

14:12 - Plan in shorter timespans

16:14 - Blocking my days by categories

17:18 - Creating buffer blocks

18:56 - Building your goals into a theme day

20:33 - Making the most of my childcare time

Mentioned in this Episode:

Episode 150 How to Reclaim Your Energy with Kim Perez: joymichelle.co/reclaim-your-energy-focus

Episode 60 How to Create an End-Of-Day Work Routine: joymichelle.co/end-of-day-work-routine

Episode 59 How to Create a Start-Of-Day Work Routine:

Episode 14 3 Steps to Reset Your Mindset: joymichelle.co/3-steps-to-reset-your-mindset

Forewarn

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

157: 3 Productivity Traps That Keep Creative Business Owners Stuck (and How to Fix Them)

Mon, 20 Oct 2025 06:00:00 -0400

Feeling scattered, overwhelmed, or stuck in your business, even though you’re doing all the things? In today’s episode, I’m sharing the 3 productivity traps that myself and other business owners commonly fall into. If you’re feeling more busy than productive and unsure how to get out of it, this episode is for you.

In This Episode You’ll:

Learn the 3 common productivity traps that business owners fall into
Learn the common symptoms of each trap
Get fixes to implement and finally get unstuck

Find It Quickly:

3:24 - The busyness equals productivity trap

10:02 - The perfection paralysis trap

14:58 - The over-researcher and scroller trap

20:31 - The 3 productivity traps and fixes summary

Mentioned in this Episode

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

How I Turn Every Piece of Content Into Profit

Mon, 13 Oct 2025 06:00:00 -0400

Have you ever felt like creating content in your business was a complete waste of time? Whether you're not seeing the payoff or you're simply discouraged in your content creation cycle, this episode will help ensure that your content makes you money! When your content strategy starts with income, you'll see the results you're looking for.

Want to make more money in your business without taking on more clients? Affiliate Boss is my signature course designed specifically for photographers and creatives who want to turn content into passive income through affiliate marketing. Learn how to start, grow, and maximize affiliate income—even with a small audience.

In This Episode You'll:

Hear which types of content you can easily make money from.
Explore monetization opportunities for your content.
Understand a simple strategy for making money from your content.

Find it quickly:

1:10 - Creating Intentional Content
4:31 - Building an Email List
6:49 - Use affiliate links
8:04 - Build a community
9:57 - Talk about your own products & services

Mentioned in this Episode:
Flodesk
Kajabi
Affiliate Marketing Jumpstart Guide
Episode 74: Growing Beyond Services: Building Diverse Revenue Streams
Episode 75: Affiliate Marketing for Content Creators
Episode 28: Growing a Facebook Group to 10k Members and My Best Community Growth Tips
Hobby to Pro Toolkit
Coaching & mentorship
PitchPower Email Templates

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

156: I Don’t Like My Business Anymore… Now What?—How to Pivot a Photography Business

Mon, 06 Oct 2025 06:00:00 -0400

In this episode:

How to determine if your pivot is a tweak or a total overhaul
Why understanding your income dependency is essential before making moves
The role of support and accountability when everything feels uncertain

Find It Quickly

02:11 - Welcome to Pivoting School 101

04:28 - Step 1: Establishing the Nature of Your Pivot

05:50 - Step 2: Assessing Income Dependency

08:12 - Step 3: Seeking Support and Accountability

10:00 - Client Success Story: From Weddings to Dog Photography

Mentioned in this Episode

Accelerator Coaching

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

155: Appealing to Different Buyer Types on Your Website and Within Your Marketing Strategy

Mon, 29 Sep 2025 06:00:00 -0400

We’re diving into practical ways to accommodate analytical, relationship-driven, impulsive, and skeptical buyers within your current website and content.

In this episode:

The most common buyer personalities (and what each needs to say “yes”)
How different buyer types prefer to reach out and why ignoring DMs is costing you money
The key contact options every creative service provider needs to offer

Find It Quickly

02:24 - Understanding Different Buyer Types

04:27 - How Buyers Reach Out

07:16 - Optimizing Your Website for All Buyers

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

154: Homeschooling While Building a Business: My Real‑Life Schedule & Curriculum Choices

Mon, 22 Sep 2025 06:00:00 -0400

I’ve been getting lots of DMs lately asking: How do you homeschool your kids while growing a business? In today's episode, I peel back the curtain on my life as a 2nd generation homeschool mom, including the decisions, curriculums, schedule, and mindset I use so both my business and my kids can thrive. Since I grew up homeschooled, this path has always felt familiar, but now I’m doing it in a unique-to-me season, with a baby, young learners, client calls, and deadlines.

In This Episode You'll:

How I chose which curriculum to use.
What a week in our homeschool and business life actually looks like.
How I juggle my role as teacher, business owner, mom.

Find it quickly:

02:19 - Personal Homeschooling Journey

04:49 - Homeschooling Q&A

12:54 - Choosing the Right Curriculum

25:06 - Weekly Schedule and Balancing Entrepreneurship

Mentioned in this Episode:

The Homeschool Hive

Thrive Homeschool & Christy Faith

The Brave Learner by Julie Bogart

In Vital Harmony: Charlotte Mason and the Natural Laws of Education by Karen Glass

The Good and The Beautiful

Treehouse Schoolhouse

100 Easy Lessons to Teach Your Child to Read

My Homeschool Amazon Storefront

Nature Study Supplement

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

5 Books About Business & Money You Should Read as an Entrepreneur

Mon, 15 Sep 2025 06:00:00 -0400

What’s on your reading list for your business? Today’s episode features five of my top recommendations for business books to read over the next year.

In This Episode You'll:

Find 5 new books to add to your reading list for your business.
Explore the different styles of business finance books available.
Hear why I recommend each of these for every entrepreneur!

Find it quickly:
:41 Top 5 Business and Money Books for 2025
2:17 - Book 1
4:46 - Book 2
5:59 - Book 3
7:33 - Book 4
9:01 - Book 5

Mentioned in this Episode:
Free Money by Austin L. Church
Out of the Maze by Spencer Johnson
The Psychology of Money by Morgan Housel
Undistracted: Bob Goff
10x is Easier than 2x: by Dan Sullivan

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Visibility Made Simple: A Marketing Plan You’ll Stick To

Mon, 08 Sep 2025 06:00:00 -0400

Are you hoping for more clients in your business? Whether you're new to your business or you've been in the gam for a while, you know that unless you have customers, you can't have a successful business. So what's the answer to getting in front of those potential customers? A visibility plan.

Our visibility marketing activities are often the first to get dropped in our business when we get busy, which slows down our inquiries and leads to less new clients. In today's episode, I am highlighting the timeline of your marketing efforts and how you can create a visibility marketing plan in your business.

In This Episode You'll:

Learn about Visibility Marketing
Explore Visibility Marketing Activities
Set Aside Time for Your Visibility Plan

Find it quickly:

3:13 - What is Visibility Marketing?

6:06 - Visibility Marketing Activities for Your Business

7:21 - Repurpose and Share Older Content that Performed Really Well in the Past

9:23 - Pitch Yourself to Collaborate with Another Business Owner

10:52 - Show Up in Facebook Groups

11:21 - Optimize for SEO

12:37 - Keep Evergreen & Video-Based Content Top of Mind

14:06 - Schedule Your Visibility Activities

Links + Resources mentioned in this episode:

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Capacity, Confidence, & Cashflow: Pricing Strategies That Work for Creatives

Mon, 01 Sep 2025 06:00:00 -0400

The power in entrepreneurship is that we get to determine our own pricing, but then we're faced with our potential clients being the ones who determine if they're willing to pay that price. In today's episode, we're discussing pricing strategies for creatives so that you can determine how to set or raise your prices!

In This Episode You'll:

Learn how to raise your prices.
Four ways to approach your pricing.
Three things you need to review in your business.

Find it quickly:
01:58 - Why Pricing Matters for Your Business
3:33 - Personalizing Your Pricing Strategy
4:06 - Four Key Pricing Reminders
13:43 - Three Steps to Raise Your Rates

Mentioned in this Episode:
Free Money by Austin L. Church
Episode 113: Top 3 Ways to Improve Your Google Business Profile & SEO
Affiliate Marketing Jumpstart Guide

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

153: The 5 Most Common Mistakes Moms Make When Balancing Business & Family

Mon, 25 Aug 2025 06:00:00 -0400

If you’ve ever felt stuck trying to grow your business while being the present mom you want to be, this episode is for you. I’m diving into the five most common mistakes I see over and over again in my coaching work with entrepreneurial moms. These are the traps that keep us spinning our wheels, feeling like we’re failing in both motherhood and business, and I want to help you avoid them.

I'm sharing these five pitfalls not to call you out, but to offer you clarity, peace, and practical steps forward. From failing to adapt your schedule to following the wrong voices online, we’re getting honest about what’s holding you back and how to move forward with more purpose.

In this Episode:

Why rigid plans are sabotaging your progress—and what to do instead.
How delegating tasks is a leadership skill, not a weakness.
The power of going deep instead of wide with your time and energy.

Find It Quickly:

00:55 - Common Mistakes in Balancing Business and Motherhood
01:13 - Introduction to the Host and Podcast
02:05 - Mistake 1: Failing to Adapt
06:18 - Mistake 2: Not Delegating Tasks
09:49 - Mistake 3: Going Wide Instead of Deep
12:59 - Mistake 4: Following the Wrong People
16:36 - Mistake 5: Lacking Clear Goals

Free Resources:

Profit Planning Guide

Called to Both Guest Hosted Episodes:

Other Episodes Mentioned in this Episode:

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

The Introvert’s Guide to Growing Your Business

Mon, 18 Aug 2025 06:00:00 -0400

Being an introvert comes with its own challenges, but can you build a business and be successful as an introvert? As a business owner who identifies as an introvert, I'm here to tell you YES! In today's episode, I'm sharing how you can grow a business as an introvert by using it to your advantage, without letting it get in the way of your success.

In this Episode:

Why “introvert” is a descriptor, not a limitation—and how to shift your mindset.
The subtle power of perceptiveness and listening in sales and client work.
Simple substitutions to make uncomfortable business tasks work for your personality.

Find It Quickly

Introverts Can Be Successful Business Owners (:55)
Don’t Let Being an Introvert Restrict You (3:08)
Serving Over Selling (7:55)
Your Unique Gifts as an Introvert (11:54)
Flip the Script Against Your Discomfort (12:14)
Do Difficult Things (16:30)

Mentioned in this Episode

Traction

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

152: Time, Talent, Tools - Which should you invest in?

Mon, 11 Aug 2025 06:00:00 -0400

When the options for investing in your business feel endless, how do you actually choose the right one? From hiring a team member or coach to buying new software, there are so many places to spend your money.

In this episode, I'm sharing the exact 3 T’s Framework I use to figure out where my next investment should go and how I’ve applied it to my own business. This approach will help you assess what’s out of balance in your business and make strategic, confident investment decisions that drive real growth.

In this Episode:

How to know if your business is “tipping” out of balance and which of the 3 T’s is causing it
The difference between investing in your time, your team/talent, and your tools—and when each matters most
Practical ways to free up resources so you can invest in what truly moves the needle

Find It Quickly

00:27 - Listener Question: How to Choose Investments
01:05 - Host Background and Podcast Overview
02:01 - The Three T's Framework
03:46 - First T: Time Management
06:14 - Second T: Team and Talent
12:13 - Third T: Tools and Technology
17:47 - Recap and Final Thoughts

Mentioned in this Episode

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

How to Become Every Podcast Host’s Favorite Guest

Mon, 04 Aug 2025 06:00:00 -0400

If you're thinking about being a guest on more podcasts this year, you're in the right place! In today's episode, I'm sharing how you can become a favorite podcast guest that is remembered and asked back! From creating a wonderful experience for the host, providing unique and valuable education to their listeners, and going above and beyond to stand out, it's time to get visible through podcast guesting this year!

[This episode is a re-run. It originally aired on February 5th, 2024.]

In This Episode You'll:

Explore the value of visibility through podcast guesting.
Understand the three phases of being a good podcast guest.
Learn the importance of collaboration as a podcast guest.

Find it quickly:

1:11 - Podcast Guesting
2:07 - Phase 1 - The Pitch
6:16 - Phase 2 - The Recording
11:22 - Phase 3 - The Promotion

Mentioned in this Episode:
Episode 6: Your Business Needs a "Power Hour"
Shure MV7 Mic (What I use for the podcast currently)
Logitech Blue Yeti Mic (I’ve used this for podcasting and courses)
Logitech Web Cam

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

151: My Home Birth Story

Mon, 28 Jul 2025 06:00:00 -0400

I’m back—and this time, I’ve got a new baby in my arms and a whole birth story to share. This episode is a deeply personal one. I’m pulling back the curtain on my third maternity leave, giving you an honest look into my home birth with baby Wesley, and talking about what postpartum has looked and felt like this time around.

It’s my first time experiencing birth while also being a podcast host, so I figured it was finally my turn to share what I’ve listened to so many other women do: tell their birth story. Grab your coffee and come hang out with me in this behind-the-scenes, heart-on-my-sleeve solo catch-up.

Three things you’ll take away:

What actually helped in postpartum recovery (from freezer meals to childcare)
How I mentally prepped for another unmedicated home birth
The emotional rollercoaster of newborn feeding issues and finding your spark for work again

Find It Quickly

04:36 - Birth Story Begins
07:11 - Labor Progresses: Water Breaks
08:49 - Preparing for Home Birth: Midwife and Family Support
13:39 - Active Labor: Coping Strategies and Mindset
22:17 - Midwife Arrives and Pushing Begins
24:52 - The Birth of My Baby
26:27 - Post-Birth Reflections and Midwifery Care
29:16 - Breastfeeding Challenges and Tongue Tie Revision
32:57 - Postpartum Recovery and Childcare
39:53 - Returning to Work and Finding Balance

Mentioned in this Episode

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

150: How to Reclaim Your Energy & Focus as a Mom & Entrepreneur with Kim Perez

Mon, 21 Jul 2025 06:00:00 -0400

Feel like you're running on fumes? You’re not alone. As a newly postpartum mom of three, this episode could not have come at a better time—and I know it’ll meet you where you are too. I invited functional nutritionist Kim Perez of Root and Branch Nutrition to walk us through why mom entrepreneurs are especially prone to exhaustion and how to reclaim our energy without adding more to our plate.

We dig into the physiological side of burnout and Kim shares incredibly actionable steps to support your energy, nourish your body, and show up with more focus, presence, and joy.

In this Episode:

Four overlooked reasons you’re exhausted (hint: it’s not just lack of sleep)
How to stabilize your blood sugar and eat for energy
The role of minerals and hydration in your mood and mental clarity

Find It Quickly

2:44 - Kim Perez on Energy and Burnout
4:05 - Understanding the Impact of Fatigue
7:26 - Four Overlooked Energy Drains
19:45 - Nourishment Hacks for Busy Moms

Connect With the Guest

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

149: How to Turn Your Slow Season into Revenue with Rachel Lee

Mon, 14 Jul 2025 06:00:00 -0400

What if your slow season could become your most profitable one? In this episode, guest host Rachel Lee take the mic to share her journey from booked-out creative to strategically building a business that runs beyond her physical presence. We talk about the mindset shift from service provider to systems creator, and how motherhood pushed her to rethink her work and time.

In this Episode:

How to “buy back” your time with freelancers and SOPs.
Why packaging what you already use (like templates) can become your first digital product.
How teaching just one small transformation can lead to impactful educational offers

Mentioned in this Episode

Affiliate Marketing Jumpstart

Connect With the Guest

narleefilms.com

instagram.com/rachelleefilms

instagram.com/rachellee.mov

youtube.com/rachellee

payhip.com/RachelLeeCo

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

148: Let It Go to Grow: The Real ROI of Delegation for Entrepreneurs with Nata Salvatori

Mon, 07 Jul 2025 06:00:00 -0400

There is one skill could change everything—and you might be resisting it. we're handing the mic to Nata Salvatori, a photographer, business coach, and podcast host who is diving into one of the most essential and misunderstood strategies for sustainable business growth: delegation.

Listen in as she shares her personal journey from working in healthcare with a full support team to building her own business as a solopreneur. Spoiler: trying to do it all nearly burned her out.

I know delegation brings up resistance—frustration, fear, even past trauma from hiring gone wrong. Here's the truth: delegation is a skill, not a personality trait. In this episode, she's showing us how to develop it.

If you’ve ever said, “It’s just faster if I do it myself,” or “I’m not big enough to need help,” this episode is for you.

In this episode:

The 5 most damaging myths about delegation—and the mindset shifts to overcome them.
A simple 3-step framework to start delegating effectively today.
How to separate your self-worth from your workload and step into true leadership.

Mentioned in this Episode

Connect With the Guest

accidentalceo.co

accidentalceo.co/podcast

instagram.com/accidentalceo.co

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

147: Burnout, Boundaries & Business: How Slowing Down Can Help You Thrive Again ft. Sabrina Gebhardt

Mon, 30 Jun 2025 06:00:00 -0400

Ever feel like you're running your business on fumes and calling it success? This week, we're handing the mic to Sabrina Gebhardt, longtime photographer, business coach, and mom of three, who shares her personal story of burnout and the radical shifts that brought her back to life and creativity.

You'll hear how Sabrina recognized she was in survival mode, the “fixes” that didn’t work, and the deep mindset shifts that finally did. She shares the systems, boundaries, and mindset reframe that helped her move from burnout to sustainable success and how you can start that process too.

Three key takeaways:

Why doing more won’t fix burnout—and what will.
How to recognize when you’re stuck in survival mode.
Practical strategies to reintroduce ease, clarity, and dreaming into your business.

Connect With the Guest Host

sabrinagebhardt.com

instagram.com/sabrinagebhardtphotography

sabrinagebhardt.com/podcast

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Showing Up In Your Business—Even When You're Not at 100%

Mon, 23 Jun 2025 06:00:00 -0400

As an ambitious mom running a business, finding the balance between meeting your goals and managing life’s demands can be downright exhausting. If you’re feeling uninspired yet grappling with deadlines, projects, and ambitions, you’re not alone. In this episode, I’m sharing the systems I use when I have to show up for my business despite how I’m feeling.

In This Episode You'll:

Explore avenues of inspiration.
Hear systems for productivity.
Understand what to do when it's time to work.

Find it quickly:
:02 - Balancing Business and Burnout
1:09 - Host Introduction and Podcast Overview
2:02 - Planning for Uninspired Times
3:51 - Creating a Business Hub
6:26 - Mission Statements and Income Activities
9:32 - Working Uninspired and Avoiding Perfectionism
15:52 - Client Care and Visibility
18:35 - Motivation and Rewards

Mentioned in this Episode:
Episode 105: The Business Reboot Pt. 3 | 3 Ways to Boost Your Visibility
Episode 87: Notion for Business: How I Use Notion to Organize My Business, Content Creation Process, & Team
Episode 53: 10 Tips For Using Instagram Stories to Attract Clients and Grow Your Small Business
Episode 45: Pushing Past Perfectionism in Your Content, Business, and Beyond

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

146: Adjusting to New Motherhood and Entrepreneurship ft. Julie Fried

Mon, 16 Jun 2025 06:00:00 -0400

The first month of motherhood broke her—yet rebuilt her into someone new and even more beautiful.

If you’re struggling to adjust to motherhood and running your business, you aren’t alone. In this episode of the Called to Both podcast, guest host Julie Fried shares about her first life-changing month of motherhood. Julie became a mother through adoption, and her story perfectly captures the tension that women feel between their families and their work.

In This Episode You'll:

The emotional rollercoaster of NICU life and why “survival mode” is an understatement
How ambition and work look radically different after motherhood
The power of outsourcing and accepting help (and why that’s not failure)

Connect With the Guest

Instagram: instagram.com/dallasgirlfriday

The Entrepreneur’s Death Folder

The System For Everything podcast

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

145: How to Transform Your Business and Motherhood through Tiny Habits® ft. Tara Whitaker

Mon, 09 Jun 2025 06:00:00 -0400

Want to know the secret to creating sustainable habits that actually work? It’s not about repetition or motivation, it’s about your emotions.

In this episode, Tara Whitaker takes over the mic to unpack the real secret to creating habits that stick—no, it’s not 30 days of repetition, and no, you don’t need more willpower. She introduces the concept of Tiny Habits® and how starting small can lead to major momentum.

If you’re feeling the overwhelm of trying to “do it all,” this episode will be your permission slip to slow down and build success one tiny action at a time.

In This Episode You'll:

Why “go big or go home” doesn’t work for moms and entrepreneurs
The ABC formula to start your own tiny habit today
How emotion—not repetition—actually creates habits that last

Find It Quickly:

01:28 - Meet Tara Whitaker: Editor and Coach
02:29 - The Power of Tiny Habits®
07:35 - Creating Your Tiny Habits® Recipe
11:30 - Emotions and Habit Formation

Resources Mentioned

Tiny Habits® Method

Connect With the Guest Host

Website: tarawhitaker.com
Instagram: instagram.com/taramqwhitaker

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Blog: joymichelle.co/blog

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

The 1% Rule: A Smarter Way to Grow Your Business This Summer

Mon, 02 Jun 2025 06:00:00 -0400

Could doing less be the secret to staying sane this summer? In this episode, I’m sharing how the pressure to do more impacts business owners and how simplicity can lead to less, but better.

[This episode is a re-run. It originally aired on June 17th, 2024.]

In This Episode You'll:

Find the power of simplicity.
Explore the value of less is more.
Why 1% improvements can lead to 68% growth in a year.

Find it quickly:

1:25 - Pressure to do more

2:55 - Cut out what’s not a main lead generator

5:25 - Track your time

6:39 - Improve by 1%

9:18 - My challenge to you

Mentioned in this Episode:

Episode 111 Less, But Better: joymichelle.co/less-but-better

Hobby to Pro Toolkit: joymichelle.co/hobby-to-pro-toolkit

Dieter Rams: en.wikipedia.org/wiki/Dieter_Rams

Toggl: toggl.com

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Work with Joy as your coach: joymichelle.co/ways-to-work-together

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

144: How to Plan a Month of Content in Just 6 Hours (Without Burning Out) ft. Carli LeBlanc

Mon, 26 May 2025 06:00:00 -0400

Reality check: Content creation doesn’t have to feel overwhelming. There are 720 hours in a month, and you only need six quality hours to plan, create, and schedule an entire month’s worth of content.

In this episode of Called to Both, guest host Carli LeBlanc walks us through her exact six-hour content creation plan. Not only does this plan save you time and energy, but it’s effective. Her strategy will position you as an expert in your field and make social media work for you.

Ready to get off the content creation hamster wheel? Listen in to learn how to take the stress out of content creation with a simple yet powerful plan.

In This Episode You'll:

Meet Carli LeBlanc
Learn one of the most impactful skills for mompreneurs
Hear Carli’s advice for creating a month’s worth of content in six hours

Find it quickly:

1:35 - Meet Carli

3:53 - Start with your brainstorming session

6:25 - Choosing what type of content to create

7:34 - Create your content in three hours or less

10:15 - Hacking the editing process

12:12 - Captions, hashtags, and scheduling

Connect with Carli LeBlanc:

30 Days of Done-For-You Social Media Prompts: cdcreativecoagency.com/content

Website: cdcreativecoagency.com

Instagram: instagram.com/cd.creativeco

Podcast:.cdcreativecoagency.com/podcast

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Blog: joymichelle.co/blog

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

143: Working from Home During Summer Break: Mom Business Tips & Encouragement with Cait Howard

Mon, 19 May 2025 06:00:00 -0400

With school almost out of session for the year, your routine is about to go through an upheaval. How do you balance your business and family life during the summer months?

Today’s episode continues the guest host series, where inspiring women entrepreneurs take over the podcast while I am on maternity leave. Cait Howard of Amplify Boutique offers tangible tips that will help you create a summer schedule that prioritizes presence, not stress.

In This Episode You'll:

Learn Cait’s approach to navigating the summer months with kids at home.
Explore your capacity.
Prioritize self-care while balancing motherhood.

Find it quickly:

0:56 - Meet Cait Howard

1:47 - Know your capacity

6:38 - Get clear on your rocks, pebbles, and sand

8:25 - Lowering your expectations

15:11 - Prioritizing and taking care of yourself

Connect with Cait Howard

Website: amplifyboutique.com

Instagram: instagram.com/heycaithoward

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Blog: joymichelle.co/blog

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

142: Systems That Actually Work: Thrive in Business and at Home ft. Lydia Fine

Mon, 12 May 2025 06:00:00 -0400

As a business owner and mom, do you feel like you’re juggling a million responsibilities and dropping half of them? Do you lack systems that help your business and home life thrive? If so, this episode is for you.

Listen in as guest host Lydia Fine shares the tried-and-true systems that allow her to run a successful business and show up as a mom. Lydia is the founder of Apollo and Ivy Photography, as well as a business coach and editor.

You’re going to learn so much from this jam-packed episode, and after it’s over, you’ll feel equipped and excited to build your own systems to make your life and business run smoothly.

In This Episode You'll:

Meet Lydia Fine
Learn Lydia’s systems for business and home life
Know Lydia’s process for determining what tasks should be made into a system

Find it quickly:

0:57 - Meet Lydia Fine

1:50 - Systems that support my business

7:08 - Systems that support my home life

11:10 - Prioritization, time management, and scheduling

Resources Mentioned

Connect with Lydia Fine

Website: apolloandivy.com
Instagram: instagram.com/lydia_apolloandivy

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

141: 3 Ways to Optimize Your Business (WITHOUT Overworking) So You Can Spend More Time With Your Kids ft. Elizabeth McCravy

Mon, 05 May 2025 06:00:00 -0400

Want more time to spend with your kids? Today’s episode continues the guest host series, where inspiring women entrepreneurs take over the podcast while I am on maternity leave. In this episode, Elizabeth McCravy shares three of her tips for optimizing your business to create meaningful time with both your business and your family.

In This Episode You'll:

Meet Elizabeth McCravy
Learn three tips for optimizing your business to spend more time with your kids

Meet Our Guest Host: Elizabeth McCravy

Elizabeth McCravy is a Showit website designer, online business educator, and host of the Breakthrough Brand Podcast. She’s the creator of the popular courses, Booked Out Designer and Podcast Success Blueprint, and she's the web designer behind Elizabeth McCravy Shop templates. Elizabeth is a wife, boy mama times two, and believer based in Franklin, Tennessee.

Find it quickly:

1:10 - Meet Elizabeth McCravy

3:16 - Decide what you want for your current season

7:32 - Set everything up to be evergreen

10:18 - Learn how to delegate and let some things slide

Connect with Elizabeth McCravy

Website: elizabethmccravy.com

Instagram: instagram.com/elizabethmccravy

Breakthrough Brand Podcast: elizabethmccravy.com/podcast

Breakthrough Brand Ep 195: If Being a Mom and a Business Owner Feels Really Hard, Listen to This with Joy Michelle

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Blog: joymichelle.co/blog

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

140: 4-Step P.L.A.N. to DOUBLE Your Productivity with Littles at Home ft. KyAnn Molina

Mon, 28 Apr 2025 06:00:00 -0400

Want to know how to get more done without working more hours? This episode of Called to Both is the first one in a new series. As I step away for maternity leave with my third little one, I thought it’d be fun to invite guest hosts to take over the podcast. These are women that I have admired and learned from for a long time, and I’m so excited for you to get to know them.

This week’s guest host is Kyann Molina, a podcast host, systems strategist, mom of three, homesteader, and homeschooler. She’s here to share how you can double your productivity with little ones at home through simple rhythms. She drops some serious gems about how we can be called to both and what this season looks like as moms.

In This Episode You'll:

Meet KyAnn Molina
Hear KyAnn’s story of the challenges that come with business and motherhood
Learn the four-step P.L.A.N. to double your productivity

Meet Our Guest Host: Kyann Molina

KyAnn Molina is a wife, mom of three kids five and under, and the host of the top one percent globally ranked podcast Simple Rhythms for Busy Moms. KyAnn helps entrepreneur moms create intentional daily rhythms and systems to help them feel balanced in managing motherhood, homemaking, and business.

She is passionate about helping moms calm the chaos and grow in finding their identity in Christ, not their to-do list. When she isn't coaching moms to help them slow down and simplify, you can find her sipping on iced coffee pretty much any time of the year.

Find it quickly:

3:12 - Meet KyAnn Molina

7:19 - KyAnn’s challenges in business and motherhood

12:38 - Starting the day with prayer

15:41 - The four-step P.L.A.N. to double your productivity

21:33 - What rhythms give back to your life

Connect with KyAnn Molina:

Website: kyannmolina.com

Podcast: podcasts.apple.com/us/podcast/simple-rhythms

Facebook Community: facebook.com/groups

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Blog: joymichelle.co/blog

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

139: Turn 1 Piece of Content Into 10 | Content Repurposing

Mon, 21 Apr 2025 06:00:00 -0400

Are you curious about content repurposing, but worried it will add a ton of work to your plate? In this episode, I’m going to show you how to save time and energy with a sustainable content repurposing plan. These are the exact strategies, tools, and templates I use to turn one piece of content into 10 for my business.

This episode is part two of my content repurposing series, so make sure to check out part one if you missed it. Ready to make your content work harder for you? Let’s dive in with my six steps to create an effective content repurposing plan.

In This Episode You'll:

Learn to create a content repurposing plan for your business
Hear the six steps to repurposing content

Find it quickly:

2:06 - Choose your primary platform

3:15 - Selecting your secondary platforms

5:29 - Know what comes after “publish”

8:08 - Create supporting templates and systems

9:12 - Identify which tools best support your content

12:27 - Make it fresh and new

17:18 - Repurposing outside of primary content

18:36 - Turning one piece of content into ten

Mentioned in this Episode:

Episode 138: How to Repurpose Your Content Like a Pro: joymichelle.co/repurpose-your-content

Flodesk free trial: joymichelle.co/flodesk

Metricool: metricool.com

Canva: joymichelle.co/canva

Riverside: joymichelle.co/riverside | Use code JOY for 15% off.

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Blog: joymichelle.co/blog

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

138: How to Repurpose Your Content Like a Pro

Mon, 14 Apr 2025 06:00:00 -0400

Ready to maximize your reach, engagement, and bookings with your content? You don’t have to churn out new posts constantly. You can learn to recreate your content like a pro so that it works harder for your business.

This episode of the Called to Both podcast is the first in a new series that is all about content repurposing. We’re going to break down what repurposing content is, what it isn’t, and why it’s so important for your business.

Listen in as I answer the top questions I get asked about content repurposing and sharing what I’ve learned from over ten years as a content creator.

In This Episode You'll:

Learn where to get started with content repurposing to make it most effective
Hear the most common myths about repurposing
Build a repurposing plan for your business

Find it quickly:

3:04 - Why you should be repurposing your content

8:05 - Where to get started with repurposing to make it effective

11:43 - Myths and misconceptions around repurposing

17:00 - Building a repurposing plan for your business

In next week’s episode…

Creating your content repurposing cadence and plan
Repurposing tools to save you time (software and templates)
How 1 piece of content can become 10

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Become the Expert Everyone Recommends By Building Your Brand Authority

Mon, 07 Apr 2025 06:00:00 -0400

What would it take to become the go-to expert in your field? In today’s episode, I’m sharing how you can develop a visibility plan and build brand authority.

[This episode is a re-run. It originally aired on October 31st, 2022.]

In This Episode You'll:

Explore building a visibility plan.
Understand brand authority.
Take three steps to building brand authority.

Find it quickly:

3:36 - Two Key Factors of an In-Demand Brand

5:27 - Three Ways to Build Your Brand Authority Online

5:57 - #1: Decide what you want your brand to be remembered and known for.

7:14 - #2: Build brand authority through your brand visuals.

8:49 - #3: Build social proof for your brand authority.

Mentioned in this Episode:

Episode 36: How to Become Seen as the Go-To Expert At What You Do | Brand Authority Series: joymichelle.co/go-to-expert

Episode 34: Creating a Visibility Plan For Your Business Marketing: joymichelle.co/visibility-plan

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Work with Joy as your coach: joymichelle.co/ways-to-work-together

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

3 Ways To Scale Your Business Without Increasing Your Work Hours

Mon, 31 Mar 2025 06:00:00 -0400

Ready to unlock unlimited business growth? In today’s episode, I’m sharing the three primary characteristics of successful businesses, which allow business owners real balance in their lives.

[This episode is a re-run. It originally aired on September 25th, 2023.]

In This Episode You'll:

Explore the three things successful business owners do to unlock growth.
Understand how successful business owners navigate their time and resources.
Learn the type of content you should focus on for growth

Find it quickly:

2:57 - Build Automations in Your Business

8:29 - Buy Back Your Time

12:42 - Create Evergreen, Long-form Content

Mentioned in this Episode:

Honeybook: joymichelle.co/honeybook

Zapier: zapier.com

Episode 82: Unlocking Business Growth: 3 Things Successful People Do

ChatGPT: chat.openai.com

Fiverr: fiverr.com

Canva: partner.canva.com

Buy Back Your Time: amzn.to/3rhKENU

Episode 47: Ready to Hire a VA in Your Business? Here’s Where to Start!

Episode 3: How a Youtube Channel Could Fit into Your Business

Episode 11: 3 Tips for Creating Video in Your Business as a Busy Entrepreneur

Episode 21: Get More Visibility On Your Content With This 1 Shift

Episode 51: Ways to Create More Time and Space in Your Days

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Work with Joy as your coach: joymichelle.co/ways-to-work-together

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

137: Introducing… Affiliate Boss: A Step-by-Step Course for Affiliate Income

Mon, 24 Mar 2025 06:00:00 -0400

I’m beyond excited to finally share the details of my new course: Affiliate Boss—the ultimate course for service providers and personal brands looking to generate affiliate income.

This launch has been two years in the making, and I know many of you have been eagerly waiting for it's release. The doors are officially open, so let’s dive into what you can expect inside the program.

If you join by March 31st 2025, you’ll get the biggest discount I’ll ever offer on this course. Doors close on April 1st, and since my third baby is due in April, I can’t guarantee when this program will be available again.

Ready? ➡️ Click here to: Enroll Now 🎉

In This Episode You'll:

Get the inside scoop on my brand new Affiliate Boss course
Learn the special reason why you need to sign up today

Find it quickly:

4:18 - Why I created an affiliate marketing course specifically

6:31 - Why it is the right time in my business for this course

7:48 - Why you need to sign up for Affiliate Boss now

Links:

Read the full show notes from today’s episode HERE.

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

136: Planning For My Third Maternity Leave as a Self-Employed Business Owner: What I’m Doing This Time Around

Mon, 17 Mar 2025 06:00:00 -0400

Are you planning an upcoming maternity leave as a self-employed business owner? In today’s episode, I’m sharing my plans for my third maternity leave: what I’ve learned from the past, what I’m doing differently this time, and what you can do to prepare your own business for your leave.

Listen in as I walk through the steps you need to take and the decisions you need to make to be able to walk away from your business for an extended time. Whether you’re planning a maternity leave right now or simply planning ahead, this episode is for you.

Today's episode is brought to you by Mama Meals. As a busy business owner and a soon to be mom of three, preparing for my maternity leave has been no small task between the managing the day to day at home and at work. The last thing that I want to think about is what's for dinner, much less when I've given birth—that is why I am stocking up on Mama Meals, organic nourishing meals designed for postpartum recovery specifically. Mama Meals are based off of traditional healing practices, feature only the highest quality ingredients and get delivered straight to your front door. Give Mama Meals a try today and get a discount on your first box when you use the code JOY.

TRY NOW>>

In This Episode You'll:

Learn from my past two maternity leave experiences
Take a look into how I’m planning for my upcoming maternity leave
Get my advice for planning a leave of your own

Find it quickly:

3:25 - My previous two maternity leaves

5:10 - What to think about when planning your maternity leave

6:48 - How I’m planning for my third maternity leave

Links:

74: Growing Beyond Services: Building Diverse Revenue Streams

Mama Meals - Use code JOY for a discount!

Read the full show notes from today’s episode HERE.

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

135: 3 Advanced Affiliate Marketing Tips That Will Make You More Income

Mon, 10 Mar 2025 06:00:00 -0400

As you know, I’m in the process of creating my course on affiliate marketing right now, so all of these things are fresh on my mind as I write the modules, record, and distill everything I know about affiliate marketing and how I have made hundreds of thousands on affiliate marketing (while also being a service provider and having other offers) into a course.

In This Episode You'll:

Learn three advanced strategies for affiliate marketing
Use these strategies to save time in your business

Find it quickly:

2:46 - Use a link shortener

5:43 - Use your email welcome sequence to highlight your links

7:34 - Never link away from your website unless it’s an affiliate

Links:

Affiliate Course Waitlist: joymichelle.co/affiliate-course

Read the full show notes from today’s episode HERE.

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

134: Why You Aren’t Making Much Affiliate Income and How to Fix It

Mon, 03 Mar 2025 06:00:00 -0500

Is your affiliate marketing bringing in less income than you’d hope? In today’s episode, we're diving into some of the common pitfalls or mistakes creatives make with affiliate marketing. I’ll also share some simple fixes so you can get your affiliate marketing business back on track.

In This Episode You'll:

Learn the five most common mistakes that I see with affiliate marketing
Learn simple fixes to getting back on track with your affiliate marketing

Find it quickly:

1:56 - You’re not aware of the possibilities

3:37 - Posting your affiliate link only one time

4:54 - Thinking that you have to be an influencer

6:48 - Picking the wrong programs

9:24 - Lack of organization around affiliate opportunities

Links:

Affiliate Course Waitlist: joymichelle.co/affiliate-course

The Affiliate Marketing Jumpstart Guide: joymichellephotography.com/affiliate-marketing

Ep 133: Affiliate Marketing for Photographers: Where to Start and What to Promote

Read the full show notes from today’s episode HERE.

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

133: Affiliate Marketing for Photographers: Where to Start and What to Promote

Mon, 24 Feb 2025 06:00:00 -0500

If you’re a photographer who isn’t taking advantage of affiliate marketing, you’re leaving money on the table. In this episode, I’m sharing my experience with affiliate marketing and why I think it’s the best way for photographers to diversify their income.

We’re diving into all the basics and I’m giving you a step-by-step guide to get started with affiliate marketing. You’re going to want to grab a pen and paper for this episode because it’s full of tangible tips that you can use to make more money for your business.

In This Episode You'll:

Learn the steps to make affiliate marketing work for you
Make affiliate marketing a possible stream of revenue for your business
Debunk a common myth around affiliate marketing that holds photographers back from starting

Find it quickly:

2:22 - What is affiliate marketing?

3:02 - My affiliate marketing story

5:42 - Low risk, high reward

7:03 - You’re already doing content marketing

7:54 - You’re already providing education

8:26 - You’re already driving traffic to your business

8:56 - Why affiliate marketing is better than other types of promotions

12:04 - Relieving financial pressure on other services

13:45 - The affiliate marketing myth

15:50 - Where to start with affiliate marketing

Links:

The Affiliate Marketing Jumpstart Guide: joymichellephotography.com/affiliate-marketing

Read the full show notes from today’s episode HERE.

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

132: How I Started to Become Known For (and Make Money From) Things Beyond Photography Services

Mon, 17 Feb 2025 06:00:00 -0500

In This Episode You'll:

Get my story of adding additional streams of income to my business
Hear about the three distinct shifts that needed to happen in my business
Learn how affiliate marketing has changed the game for me as a business owner

Find it quickly:

3:16 - The shift in my heart and mind

5:17 - The books that helped me to shift

5:57 - The shift in my content

9:43 - The shift in my offers

16:45 - The power of affiliate marketing

Mentioned in this Episode:

Ep 121: Why Every Photographer Should Have Multiple Income Streams + How to Get Started

The Affiliate Marketing Jumpstart Guide: joymichellephotography.com/affiliate-marketing

Read the full show notes from today’s episode HERE.

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Your Confidence Blueprint: 3 Steps to Boss-Level Business Success

Mon, 10 Feb 2025 06:00:00 -0500

Do you want to feel like a total boss in your business? In today’s episode, I’m talking about building confidence in your business, stepping into that role of really feeling like the boss, and some key areas to cultivate confidence in your business.

[This episode is a re-run. It originally aired on February 27th, 2023.]

In This Episode You'll:

Learn how to step into the role of boss in your business.
Build confidence in the important areas of leadership.
Find resources for gaining confidence and knowledge as a business owner.

Find it quickly:

2:51 - Joy’s Journey to Being a Boss

3:23 - Three Areas to Be a Boss

3:37 - Money

8:36 - Your Ability to Bring in Clients and Market Effectively

13:47 - Expert Status and Building Authority

16:46 - Bonus Step

Mentioned in this Episode:

Episode 24: Master Your Business Finances & Money Mindset with Val Duvick

Book: Overcoming Underearning

Book: You Are a Badass at Making Money: Master the Mindset of Wealth Jen Sincero

Book: Profit First

Profit First Bank (What I use and love!): Relay Bank

Episode 21: Get More Visibility on Your Content with this One Shift

Episode 11: 3 Tips for Creating Video in Your Business as a Busy Entrepreneur

Episode 36: How to Become the Go-To Expert at What You Do [Brand Authority Series Pt 1]

Episode 37: Your Brand Messaging [Brand Authority Series Pt 2]

Episode 38: What Your Visual Brand is Telling Your Audience [Brand Authority Series Pt 3]

✨ Free Guide! The Brand Authority Blueprint

🔎 All my fave biz tools and resources: My Resources

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Work with Joy as your coach: joymichelle.co/ways-to-work-together

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

How to Handle Unsupportive Friends & Family as an Entrepreneur

Mon, 03 Feb 2025 06:00:00 -0500

What do you do when your support system doesn’t support your business? In today’s episode, I’m sharing how to handle unsupportive loved ones as an entrepreneur.

[This episode is a re-run. It originally aired on January 16th, 2023.]

In This Episode You'll:

Identify how lack of support shows up in others.
Learn two mindset shifts to help you handle the lack of support.
Explore how to set boundaries with those closest to you.
Hear three steps to help you gain support from your spouse.

Find it quickly:

2:28 - What to do when the people closest to you don’t support your business

6:39 - Establishing yourself as a business owner to your loved ones

9:49 - Mindset shifts for you to handle the lack of support

12:12 - Boundaries to draw with friends and family

17:47 - Gaining support from your spouse

Mentioned in this Episode:

Boundaries In Your Business: joymichelle.co/boundaries-from-your-business

Boundaries With Your Clients: joymichelle.co/client-boundaries-101

Episode 24 Master Your Business Finances with Val Duvick: joymichelle.co/master-your-business

More ways to connect:

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Website: joymichelle.co

Work with Joy as your coach: joymichelle.co/ways-to-work-together

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

131: 7 Content Ideas to Boost Your Visibility & Brand Authority

Mon, 27 Jan 2025 06:00:00 -0500

Are you stuck trying to figure out what to post? In today’s episode, I’m sharing seven content ideas for boosting your visibility and brand authority. This is the episode for when you have “nothing” to post!

In This Episode You'll:

Learn why content is crucial for your brand
Get my seven content ideas for boosting visibility & brand authority
Hear my last BONUS tip!

Find it quickly:

5:32 - Social proof

8:43 - Flip one domino

10:57 - Answer a question

12:51 - Share a tool or resource

13:58 - Your Google Business profile

15:06 - Resend to unopens

15:49 - Go live with someone else

17:00 - Tell one piece of your story

Mentioned in this Episode:

The Affiliate Marketing Jumpstart Guide: learn.joymichellephotography.com/affiliate-marketing-jumpstart

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

130: Personal Branding: Your Secret Weapon to Standing Out

Mon, 20 Jan 2025 06:00:00 -0500

How do you differentiate your business in a crowded market? In today’s episode, I’m sharing what I believe is the secret weapon for standing out. I’m diving into my top seven tips for strengthening your personal brand, and how to use it for long-term success.

In This Episode You'll:

Learn why a personal brand is so powerful
Get my seven tips on how to strengthen and clarify your brand
Become a market of one

Find it quickly:

1:57 - What is a personal brand?

3:14 - The benefits of having a personal brand

7:14 - Share your story

9:25 - Define your mission

10:22 - Clarify your values

12:05 - Showcase your personality

14:41 - Highlight your talents and superpowers

16:05 - Your method, approach, and process

18:06 - Sprinkle you into your marketing

21:33 - Implementing personal branding

More ways to connect:

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Website: joymichelle.co

Joy Michelle Coaching: joymichelle.co/coaching

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

129: Raising Your Prices: Overcoming Fear and Adding Value as a Service Provider

Mon, 13 Jan 2025 06:00:00 -0500

Are you hesitant to raise your rates? In today’s episode, I’m discussing the double-edged sword that is setting your own prices as a business owner. Plus, I’m sharing my advice for evaluating your current business and building a confident money mindset.

In This Episode You'll:

Evaluate your current business
Get tips on increasing your rates
Dive into your money mindset

Find it quickly:

2:03 - Why you might want to raise your rates

5:12 - The two reasons you might fear raising your prices

5:53 - Evaluating your current business

12:07 - Building a confident money mindset

18:22 - Communicating your pricing changes

Mentioned in this Episode:

Episode 11: 3 Tips For Creating Video

Episode 21: Get More Visibility On Your Content

Episode 124: 5 Books About Business & Money

Episode 128: Your 2025 Marketing Plan: The 3 Strategies you Need to Attract + Convert More Clients

My Amazon Storefront

More ways to connect:

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Website: joymichelle.co

Joy Michelle Coaching: joymichelle.co/coaching

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

128: Your 2025 Marketing Plan: The 3 Strategies you Need to Attract + Convert More Clients

Mon, 06 Jan 2025 06:00:00 -0500

Hear my own marketing plan.
Explore content, visibility, and conversion for your business.
Know what to avoid in your marketing plan.

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

10X Your Visibility: How to Make Video Content Work for You

Mon, 30 Dec 2024 06:00:00 -0500

Video content is one of the most valuable tools you can use in your business to connect with your audience and market to potential customers! But you have a never-ending to-do list in your business, so how are you supposed to add video content on top of the day-to-day tasks? In today's episode, I'm sharing three tips for creating video in your business as a busy entrepreneur!

[This episode is a re-run. It originally aired on May 9th, 2022]

In This Episode You'll:

Learn why video does well.
Explore three tips for using video in your business.
Understand the tools to use for video.

Find it quickly:
00:34 - Why Video Content is Essential for Visibility
1:01 - Personal Success Stories with Video Content
1:30 - Rebroadcast of a Popular Episode
3:01 - The Power of Video Content: Statistics and Reach
3:59 - Why Video Outperforms Other Content Types
4:54 - Understanding Evergreen Content
8:41 - Three Key Strategies for Effective Video Content
8:53 - Pre-Planning Your Video Content
11:00 - Giving Your Video a Searchable Home
14:32 - Repurposing Video Content for Maximum Reach
17:50 - Software Recommendations for Video Editing
19:01 - Using Video in Client Follow-Up

Mentioned in this Episode:
Episode 3: How a Youtube Channel Could Fit into Your Business
iMovie for apple users
Descript
InShot
Canva
Bonjoro

More ways to connect:

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Website: joymichelle.co

Work with Joy as your coach: joymichelle.co/ways-to-work-together

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

127: Training Your Audience to Engage with Your Content and Talk Back to You

Mon, 23 Dec 2024 06:00:00 -0500

Explore the value of an audiences' response.
Learn the key to training your audience to respond.
Understand the key prompts that encourage your audience to talk to you.

Mentioned in this Episode:
Episode 45: Pushing Past Perfectionism in Your Content, Business, and Beyond

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Business Growth] Fail-Proof Goal Setting: The Secrets to Success

Mon, 16 Dec 2024 06:00:00 -0500

Are you ready to make next year one of your best years in business? In today’s replay episode, I’m sharing how to go about setting goals in your business plus resources that I recommend to get the most out of your planning session.

[This episode is a re-run. It originally aired on December 12th, 2022]

In This Episode You'll:

Learn how to set goals in your business.
Explore tips for winning with your business goals.
Find tools & resources for setting goals.
Plan on how to wrap up your goal setting and planning days to ensure success.

Find it quickly:

2:12 - Simple Tips for Winning with Goals

9:45 - SMARTER Goals with Michael Hyatt

10:40 - Putting Your Goals on a Calendar

12:45 - Wrap Up Activities

Mentioned in this Episode:

Michael Hyatt’s Goal Setting Blog: https://fullfocus.co/goal-setting/

Michael Hyatt’s Goat Setting Download Sheet: https://fullfocus.co/secrets/

Michael Hyatt’s Book: amazon.com/Your-Best-Michael-Hyatt-author

More ways to connect:

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Website: joymichelle.co

Work with Joy as your coach: joymichelle.co/ways-to-work-together

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Annual Planning] Mastering Your CEO Weekend: A Guide to Your Year-End Review

Mon, 09 Dec 2024 06:00:00 -0500

Are you ready to make next year one of your best years in business? In today’s replay episode, I’m sharing my own goal setting and planning process with you to help you get ready for the year ahead.

[This episode is a re-run. It originally aired on December 5th, 2022]

In This Episode You'll:

Plan your best business year yet.
Know what data points you need for planning.
Map out your next CEO planning day.

Find it quickly:

2:42 - Planning Your Best Business Year Yet

3:45 - Set Aside Dedicated Time to Review & Plan for Your Business

5:52 - Gather all of the Materials and Data that You Will Need

8:46 - Set Your Planning Agenda

11:41 - Conducting a Planning Day in Your Business

Mentioned in this Episode:

CEO Day on Youtube: youtube.com/watch?v=8VBar-9qZ0Q
Notion

More ways to connect:

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Website: joymichelle.co

Work with Joy as your coach: joymichelle.co/ways-to-work-together

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

126: Tired & uninspired? Systems to have in place so you can still get things done!

Mon, 02 Dec 2024 06:00:00 -0500

Are you feeling tired and uninspired, but still needing to work? In this episode, I’m sharing the systems I use when I have to show up for my business despite how I’m feeling.

In This Episode You'll:

Explore avenues of inspiration.
Hear systems for productivity.
Understand what to do when it's time to work.

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

125: The Secret to Working Less So You Can Make More with Shay Cochrane ft. Independent Business

Mon, 25 Nov 2024 06:00:00 -0500

Can you build a successful business without constantly working? In this episode, Shay Cochrane shares how she has built multiple six-figure businesses while only working 16 hours a week.

This episode originally aired on Honeybook’s Independent Business podcast.

In This Episode You'll:

How to earn more by working less
Making your business work with your life
How to conduct an 80/20 analysis of your business

Connect with Shay:

Website: elevaevisuals.com

Instagram: instagram.com/elevaevisuals

Élevae Visual’s Guide to Working Less: elevaevisuals.com/freebie-guide-to-working-less

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

124: 5 Books About Business & Money You Should Read in 2025

Mon, 18 Nov 2024 06:00:00 -0500

What’s on your reading list for 2025? Today’s episode features five of my top recommendations for business books to read next year.

In This Episode You'll:

Find 5 new books to add to your reading list for 2025.
Explore the different styles of business finance books available.
Hear why I recommend each of these for every entrepreneur!

Find it quickly:
:41 Top 5 Business and Money Books for 2025
2:17 - Book 1
4:46 - Book 2
5:59 - Book 3
7:33 - Book 4
9:01 - Book 5

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

123: Your Roadmap to a Profitable 2025

Mon, 11 Nov 2024 06:00:00 -0500

Do you have financial goals for 2025? Today’s episode dives into planning for profitability in your business. I’m sharing my best tips and steps that I take in my own business to plan for profit.

In This Episode You'll:

Explore my plans for a profitable 2025.
Learn the key elements of a profitable business plan.
Find ways to explore untapped potential in your business.

Find it quickly:
2:09 - Setting Profit Goals for 2025
4:02 - Reflect and assess your current place in business
4:20 - Understand your goals.
8:34 - Identifying Best Clients and Revenue Streams
11:58- Long-Term Growth vs. Short-Term Gains
14:26 - Implementing CEO Days
16:09 - Checking for Untapped Revenue
18:39 - Creating a Spending Plan
20:56 - Scheduling Money Check-Ins

Mentioned in this Episode:
The Family Goals Podcast with Shay & Graham Cochran
Book a Coaching Call

More ways to connect:

Read the full show notes from today’s episode HERE.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

122: Life Update: Pregnant with Baby #3!

Mon, 04 Nov 2024 06:00:00 -0500

I’m pregnant! Today’s episode is a personal life update. I’m sharing how my pregnancy is going, plus my plans for the end of the year and how we are getting ready to have another baby join our family.

In This Episode You'll:

Hear an update on our lives!
Explore this season of rest.
Find out what's coming up.

Find it quickly:
2:35 - Navigating a Year of Change
4:19 Pregnancy Journey and Challenges
10:41 Planning for the Future
13:21 Maternity Leave and Business Plans
13:51 End of Year Reflections and Opportunities

Mentioned in this Episode:
Episode 88: An Inside Look at My Year-End Planning & Goal Setting Process As a Business Coach & Creative Business Owner

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

121: Why Every Photographer Should Have Multiple Income Streams + How to Get Started

Mon, 28 Oct 2024 06:00:00 -0400

When you run a service based business, especially one that is seasonal, managing your cashflow can be a struggle. In today's episode, we're exploring the importance of financial stability, how to diversify your revenue, and creating accountability in your business.

In This Episode You'll:

Explore revenue diversification.
Learn about potential revenue streams.
Hear common obstacles you may face.

Mentioned in this Episode:
Episode 75: Affiliate Marketing for Content Creators
Episode 74: Growing Beyond Services: Diversifying Revenue Streams
joymichelle.co/coaching

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Visibility Strategies] Leveraging Other Audiences for More Brand Visibility

Mon, 21 Oct 2024 06:00:00 -0400

If you're looking to add more visibility to your business, one of the fastest ways to do this is by borrowing audiences. When you get yourself in front of other people's audiences, you're able strategically share your knowledge, your offerings, and meet them where they're at. In today's episode, I'm walking you through four steps to borrowing audiences!

[This episode is a re-run. It originally aired as episode 6 on October 2, 2023]

Today’s episode is brought to you by my PitchPower email template pack, you’ll find 10 email pitches to get you the visibility and collaborations you want in your biz. This email template pack includes emails for reaching out cold and a template for turning free product or affiliate collaboration offers into paid deals.

PitchPower email template pack

In This Episode You'll:

The power of visibility marketing.
Explore examples of borrowing audiences.
Four steps to borrowing audiences.

Find it quickly:

2:05 - Get Visible Fast By Borrowing Audiences

2:30 - Three Examples of Borrowing Audiences

5:03 - Four Steps to Get Visible Fast By Borrowing Audiences

05:15 - Step 1. Decide who you want to get in front of and why.

7:05 - Step 2. Identify where your audience is already hanging out.

9:27 - Step 3. Choose your speaking topics or the value you want to add.

12:40 - Step 4. Pitch yourself with a specific ask.

Mentioned in this Episode:

Rephonic Graph

Episode 37: Your Brand Messaging | Brand Authority Series

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Productivity] Does Your Business Need a Power Hour?

Mon, 14 Oct 2024 06:00:00 -0400

If you're like me and love hearing what others are doing with their time inside their business, today's episode is for you! What can you get done in 60 minutes in your business? In today's episode, I'm sharing a concept that has changed my work days—the power hour.

Listen in as I share about this concept, how I'm managing my time with timers, and how I build out my task list.

[This episode is a re-run. It originally aired as episode 6 on April 4, 2022]

In This Episode You'll:

Learn what a power hour is.
Explore tasks to include in your power hour.
Hear how I approach my own power hours.

Find it quickly:

01:04 - What is a Power Hour?

02:19 - Reasons to Implement a Power Hour

04:12 - Tasks for Your Power Hour

06:50 - Tips for Effective Power Hours

You can view full show notes and transcript at joymichelle.co/5.

Mentioned in Today's Episode:

Power Hour Template for Notion

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Business Podcasts] Pivoting in Business: When It's Time & Strategies for Success

Mon, 30 Sep 2024 06:00:00 -0400

Is it time for a pivot in your business? Whether you're contemplating a pivot or ready to make it, this episode is for you! Listen in as I highlight the signs that indicate you might be ready to pivot, along with 5 ways to make your pivot ahead more successful!

[This episode is a re-run. It originally aired as episode 80 on September 11, 2023]

In This Episode You'll:

Understand the challenges that come with pivoting.
See the signs that indicate it's time to pivot.
Learn 5 steps to successfully pivot.

Find it quickly:

1:42 - How to Know When It's Time to Pivot

3:41 - Examples of Pivots

7:49 - 5 Steps to Successfully Pivot

Mentioned in This Episode:

Episode 74: Growing Beyond Services: Building Diverse Revenue Streams

Episode 75: Affiliate Marketing for Content Creators

Episode 76: 3 Ways to Know If Your New Offer Will Sell Before You Create It

Episode 77: How a YouTube Channel Can Help Diversify Your Business Revenue

Episode 78: Stepping into the Digital Product World: Getting Started

Episode 79: Navigating Sponsorships and Brand Deals: Are They Worth It? A Guide to More Successful Brand Collaborations

Your Dream Life Starts Here

Days Since App

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

120: Never Stop Growing as an Entrepreneur: Navigating Setbacks and Challenges

Mon, 23 Sep 2024 06:00:00 -0400

If growth is something you're after in your business, you have to be willing to face the discomfort that comes with it. In today's episode, I'm sharing a conversation I had with Dan Moyer about my own experience with growth and how we as business owners can sustainably build a business we love while living a life we want.

[This episode is a re-run. It originally aired on Dan Moyer's podcast on November 15, 2022]

In This Episode You'll:

Explore the concept of growth for business owners.
Learn to face and overcome setbacks and challenges.
Listen to my own experiences.

Find it quickly:
5:31 Joy's Journey: From College to Photography
8:59 The Grit and Determination Behind Success
15:15 Mindset and Overcoming Challenges
24:03 The Tipping Point and The Compound Effect
25:55 Balancing Motherhood and Entrepreneurship
27:21 Transforming Business with Parenthood
31:00 Outsourcing and Team Building
41:10 Strategies for Starting Over
43:30 Mindset and Persistence

Mentioned in this Episode:
The Compound Effect
The E-Myth Revisited
Profit First for Contractor s

Connect with Dan:
Instagram: @danielmoyercoaching
Website: danielmoyercoaching.com

More ways to connect:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Marketing] 3 Tips for Marketing to Multiple Audiences

Mon, 16 Sep 2024 06:00:00 -0400

Calling all multi-passionate entrepreneurs! You can have and market to multiple audiences and still be successful. This is an opinion that I actually spent a long time not believing—yet here I am, doing exactly that. In today's episode, I'm giving you the permission to do more in your business and sharing the tools you need to do it!

[This episode is a re-run. It originally aired as episode 30 on September 19, 2022]

In This Episode You'll:

Find where there is overlap in your audiences.
Understand the disadvantages of the tutorial trap.
Not let being multi-passionate hold you back.

Find it quickly:

2:21 - Behind Joy's Business

3:47 - Why Marketing to Multiple Audiences is Hard

6:07 - One Content Medium

7:59 - Consistent Content Creation

10:09 - Permission

12:30 - Repurpose Content

15:56 - Leverage Your Personal Brand

17:47 - Avoid the Tutorial Trap

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

119: Unlocking Rapid Business Growth with Education with Angie McPherson

Mon, 09 Sep 2024 06:00:00 -0400

I'm often having conversations with fellow entrepreneurs about all the things we don't hear talked about publicly, but in today's episode, you're going to hear what one of those conversations sounds like. Angie McPherson invited me to chat about our own educational investments on her podcast and it was just too good not to air here! Listen in as we share the wins, the lessons learned from less-than-perfect investments, and how we’ve used education as self-investment to propel our businesses forward.

[This episode is a re-run. It originally aired on Angie McPherson's podcast on August 22, 2024]

In This Episode You'll:

Explore the power of educational investments.
Determine which investment options to consider based on where you are in business.
Understand why you should have an education budget for growth.

Find it quickly:
:25 - The Power of Educational Investments
4:51 - The Journey of Investing in Education
12:51 - Types of Educational Investments
20:26 - Creating Offers with Clarity
21:28 - Investing in Education
22:06 - The Course Graveyard
22:53 - Budgeting for Growth
24:01 - The Value of Mentorship
33:13 - The Importance of Self-Belief
33:50 - Advice for Entrepreneurs at Different Stages

Mentioned in this Episode:
Voxer
CreativeLive

Connect with Angie:

Instagram: instagram.com/angiejanine

Website: angiemcpherson.com

Work with Angie: angiemcpherson.com/marketingmastery

More ways to connect:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Marketing] 5 Folders You Need for Faster Social Media Posting

Mon, 02 Sep 2024 06:00:00 -0400

If you've ever found yourself scrolling and scrolling through your phone to find a specific photo to post on social media, scroll no more. This episode is for you—I'm sharing the exact system I use to organize my photos and videos on my phone! This eliminates the headache of not knowing what to post, but also saves you time and effort when picking your content!

[This episode is a re-run. It originally aired as episode 98 on March 4, 2024]

Today’s episode is brought to you by my PitchPower email template pack, you’ll find 10 email pitches to get you the visibility and collaborations you want in your biz. This email template pack includes emails for reaching out cold and a template for turning free product or affiliate collaboration offers into paid deals.

Buy Now >>

In This Episode You'll:

Understand the value of cohesive, branded content.
Explore the system I use for posting to social media.
Get organized within the folders in your camera roll.

Find it quickly:
2:35 - Folder with Headshots and Brand Photos
3:55 - Folder with PNG Logo Files
4:38 - Folder with Testimonials and Social Proof
5:18 - Stock Video Folder
6:11 - Portfolio Folder

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

118: Pricing Your Services as a Creative

Mon, 26 Aug 2024 06:00:00 -0400

In This Episode You'll:

Learn how to raise your prices.
Four ways to approach your pricing.
Three things you need to review in your business.

Find it quickly:
01:58 - Why Pricing Matters for Your Business
3:33 - Personalizing Your Pricing Strategy
4:06 - Four Key Pricing Reminders
13:43 - Three Steps to Raise Your Rates

Mentioned in this Episode:
Free Money by Austin L. Church
Episode 113: Top 3 Ways to Improve Your Google Business Profile & SEO
Affiliate Marketing Jumpstart Guide

More ways to connect:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

117: What Marketing is Working Best in 2024 for Photographers?

Mon, 19 Aug 2024 06:00:00 -0400

As a business coach, I get a front row seat to so many businesses to see what's working and not working! In today's episode, I want to share what I see working for photographers in 2024 in their marketing! Listen in to snag some of my best marketing tips this year!

In This Episode You'll:

Explore what's working for photographers.
Narrow down where to invest your marketing efforts.
Hear where my clients are seeing success!

Find it quickly:
1:35 - Building Referral and Loyalty Programs
4:11 - SEO for Photographers
5:56 - The Power of Email Marketing
8:20 - Optimizing Your Google Business Profile
8:52 - Leveraging Instagram Reels

Mentioned in this Episode:
The 3 Secrets to a Client Experience that Will Keep You Booked Solid
Youtube: How to Get Started With an Email List
Youtube: Email Marketing for Photographers
Flodesk
Kajabi
Episode 113: Top 3 Ways to Improve Your Google Business Profile & SEO

More ways to connect:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

116: Have You Been Believing This Lie About Inspiration?

Mon, 12 Aug 2024 06:00:00 -0400

In This Episode You'll:

Learn why inspiration isn't a requirement for success.
Explore the story behind naming Photoboss.
Hear why I think a coach can help you take action.

Find it quickly:
:55 - The Lie of Needing Inspiration
2:03 - The Birth of Photo Boss
4:10 - Taking Uninspired Action
4:59 - Hiring a Business Coach

Mentioned in this Episode:
Photoboss® Facebook group

More ways to connect:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Business Coaching] Reset Your Business with a Mid-Year Review

Mon, 05 Aug 2024 06:00:00 -0400

Are you looking for clarity in your business and where you're going? A great time to do that is in the middle of the year by reflecting on what you've accomplished, resetting goals, and building a better plan for the next six months based on that data! In today's episode, I'm sharing exactly how I approach my mid-year business review process.

[This episode is a re-run. It originally aired as episode 18 on June 27, 2022]

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 4 of Called to Both

In This Episode You'll:

Hear the importance of a mid-year review.
Explore the three phases of my own review process.
Get started with your own mid-year review.

Find it quickly:

4:12 - The Gathering Phase

8:48 - Reflecting Phase

9:40 - Mid-Year Review Questions & Prompts

15:04 - Future Planning Phase

Mentioned in This Episode:

Affiliate Marketing Freebie

Traction

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

115: Growing Your Sustainable Business: 3 Essential Practices

Mon, 29 Jul 2024 06:00:00 -0400

Explore the importance of radical honesty and accountability.
Be challenged to establish your dream schedule today.
Learn the power of systems and softwares.

Find it quickly:
:53 - The Power of Accountability in Business
4:48 - Radical Honesty and Accountability
8:42 - Establishing Your Schedule
13:04 - Systems & Softwares

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

114: Pay Yourself First: My Journey with Profit First and Consistent Income

Mon, 22 Jul 2024 06:00:00 -0400

Are you paying yourself consistently in your business? This is an issue that many entrepreneurs face. For me, Profit First truly shifted the way I do business. Listen in as I share how implementing Profit First allowed me to become the CEO of my business and pay myself consistently while also giving purpose to my work.

This conversation originally took place on my friend Val Marlene's podcast and I can’t wait for you to hear this episode.

Ad here

In This Episode You'll:

Explore how Profit First can change your business.
Learn the three common misconceptions photographers have about money.
Hear my own Profit First percentages.

Find it quickly:
3:44 – My Profit First Journey
11:14 – Transitioning to the Profit First Method With Your Spouse
13:16 – Separating Yourself From Your Business With the Profit First Method
17:17 – My Percentages
21:42 – Three Common Misconceptions Photographers Have About Money
27:19 – Money Advice for Photographers

Mentioned in this Episode:
Profit First
Creative Income Cure with Val Marlene

Connect with Val:
valmarlene.com
valmarlene.com/podcast
instagram.com/valmarlene

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Content Creation] Are You in A Content Rut? 5 Must-Know Tips For Creating Better Content

Mon, 15 Jul 2024 06:00:00 -0400

Content creation can be a time-consuming, yet valuable marketing strategy in your business. After years of creating content, I'm sharing 5 tips to boost ease and engagement with your content! Listen in as I share the secrets I've found to mastering content creation as a business owner!

[This episode is a re-run. It originally aired as episode 65 on May 29, 2023]

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 4: Affiliate Marketing

In This Episode You'll:

Explore the power of content marketing.
Find your own way to master content creation.
Learn 5 tips for creating content with ease.

Find it quickly:

0:29 - Mastering Content Creation

3:32 - Tip 1: Use a Content Writing or Outline Template

6:04 - Tip 2: Think About the Type of Content YOU Consume

7:37 - Tip 3: Add Your Own Insight

8:55 - Tip 4: Become a Student of the Platform You are Building Content On

11:11 - Tip 5: Add Images, Stats, and Enrichment to the Content

Mentioned in This Episode:

Episode 33: Content Marketing

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Marketing] 10 Tips for Using Instagram Stories to Get Clients and Reach

Mon, 08 Jul 2024 06:00:00 -0400

Are you using Instagram stories to attract and nurture clients? Whether you love or hate Instagram, it's a social tool that you can make work for you! For me, Instagram stories is where I engage with my audience, but also see the most conversions as well! In today's episode, I'm sharing 10 tips for using instagram to attract clients and grow your small business!

[This episode is a re-run. It originally aired as episode 53 on March 6, 2023]

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Learn how to use instagram's key story features.
Explore data points to help you make decisions.
Get 10 tips to using Instagram stories to attract clients and grow your small business.

Today's episode is brought to you by my free resource, The Brand Authority Blueprint! If you are ready to become seen as the go to expert in your field, and you want to build authority and credibility behind your name, then you're going to love this guide. It has actionable advice on becoming an in-demand brand and decide what you want to be know and remembered for.

Find it quickly:

1:41 - 1. Think of your story as a story.

3:50 - 2. Let your stories expire.

5:50 - 3. Be intentional about the 1st story you post.

7:20 - 4. Use engagement stickers as much as possible.

8:27 - 5. Don’t only post about your business.

12:09 - 6. Share your feed content to your stories, but not right away.

13:57 - 7. Use your Instagram message flags to mark leads or people to follow up with.

15:14 - 8. Use Instagram story captions!

16:14 - 9. Save your best stories to highlights so they live beyond 24 hours.

17:51 - 10. Use your account analytics to see what your audience likes.

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

113: Top 3 Ways to Improve Your Google Business Profile & SEO

Mon, 01 Jul 2024 06:00:00 -0400

If you set up your Google Business profile when you first started your business, but haven't touched it since, you might be missing out on visibility opportunities in your business! From optimizations in your search rankings to potential inquiries in your business, your Google Business profile plays a vital role in how you could potentially rank on Google. In today's episode, I'm sharing three ways you can improve your Google Business profile!

In This Episode You'll:

Understand how to strategically optimize your Google Business profile.
Learn how to repurpose your content as posts on Google.
Get my go-to strategy for Google reviews to increase your rankings.

Find it quickly:
1:27 - Introduction to Google Business Profiles
4:02 - Step-by-Step Guide to Optimizing Your Profile
7:00 - Leveraging Google Reviews for Better Visibility
10:41 - Analyzing Your Google Business Profile Performance

Mentioned in this Episode:
Google Business

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

112: 5 Tips for Staying Organized in a Creative Business

Mon, 24 Jun 2024 06:00:00 -0400

I believe that there is a direct correlation between your level of organization in the systems in your business and your level of profitability. A lot of creatives look a lot more professional on the outside than they are actually organized for on the backend. In today's episode, I'm sharing five organization tips for your photography business—it is possible to run a creative business while staying organized.

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.
Learn More >>

In This Episode You'll:

Explore the importance of organization in a creative business.
Find tools that will streamline your business.
Hear five tips to getting organized.

Find it quickly:
03:10 - Five Pillars for Organizing Your Creative Business
03:56 - Pillar 1: Systematize Your Creative Process
10:10 - Pillar 2: Manage Your Finances Effectively
12:45 - Pillar 3: Embrace the Rule of One
14:24 - Pillar 4: Schedule Regular Cleanups
18:45 - Pillar 5: Prioritize Creative Time

Mentioned in this Episode:
HoneyBook
Notion
The Artist's Way

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

111: Less, But Better

Mon, 17 Jun 2024 06:00:00 -0400

Our time is limited, especially during the summer months. Doing less, but with more intention could be the secret to staying sane this summer while also growing your business without burning out. The pressure to do more and create more is just a constant as a business owner. The truth is oftentimes you don't actually need to add something new to your plate in order to see success in your business. In today's episode, we're exploring how you can do less, but better.

In This Episode You'll:

Find the power of simplicity.
Explore the value of less is more.
Understand where to put your efforts.

Find it quickly:
1:25 - Pressure to do more
2:55 - Cut out what's not a main lead generator
5:25 - Track your time
6:39 - Improve by 1%
9:18 - My challenge to you

Mentioned in this Episode:

Dieter Rams

Toggl

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

110: 5 Things I’m Doing to (Hopefully) Double My Take Home Pay

Mon, 10 Jun 2024 06:00:00 -0400

Can I let you in on a little secret? This year, I have a goal of doubling my take-home pay in my business. Through using the Profit First method, I'm hoping to increase my revenue and increase my take home pay! Listen in as I'm sharing a few things I'm doing to strategically support this goal of doubling my profitability.

In This Episode You'll:

Explore why it's important to know your numbers.
Learn 5 strategies for more take-home pay.
Understand the value of profit in your business.

Find it quickly:
00:54 - The Importance of Take Home Pay

3:39 - Introduction to the Podcast

4:34 - Hiring a Coach

5:21 - Creating a New Vision Board

8:31 - Narrowing Focus to High Income Offers

13:10 - Daily Repeating Marketing Activities

16:12 - Creating a Realistic Budget

Mentioned in this Episode:

24: Master Your Business Finances & Money Mindset with Val Duvick

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

109: 3 Surprising Things I Learned Growing a YouTube Channel to 60k Subscribers

Mon, 03 Jun 2024 06:00:00 -0400

I recently hit 60k subscribers on Youtube and as I reflect on my time creating content on the platform, there are a lot of things I've learned along the way. In today's episode, I'm sharing three surprising lessons I've learned while growing my Youtube channel!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.
Learn More >>

In This Episode You'll:

Explore why Youtube is powerful for businesses.
Three lessons I've learned while creating on Youtube.
How to choose your focus on monetization.

Find it quickly:
2:40 - Journey and Focus of the YouTube Channel
3:35 - Educational vs. Entertainment Channels
4:26 - Monetization Strategies on YouTube Aren't for Everyone
8:48 - Subscribers Don’t Equal Income
10:50 - Youtube Videos Do the Selling

Mentioned in this Episode:

Episode 3: How a Youtube Channel Could Fit into Your Business

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Business Coaching] How to Build Your Brand Authority: 5 Essential Steps

Mon, 27 May 2024 06:00:00 -0400

If you are ready to start attracting dream clients who see your trustworthiness and credibility, it might be time to look at how you're presenting yourself online. Say goodbye to haggling over your pricing, long lead times for bookings, and bad clients. In today's episode, I'm sharing 5 ways you are losing authority online and how to fix it.

[This episode is a re-run. It originally aired as episode 86 on November 6, 2023]

Now if building authority is something that you want to dive even deeper into, trust me I've got you! I have a whole series of episodes on this and I a free guide for you to take a step closer to this today. You can download the Brand Authority Blueprint for free!

Download Now >>

In This Episode You'll:

Learn the value of brand authority.
Establish trustworthiness and credibility.
Review 5 mistakes you may be making online.

Find it quickly:

1:29 - The Importance of Brand Authority

3:29 - Using an Unprofessional Email address

4:31 - Enhance Your Email Signature

6:35 - Linking Away from Yourself

7:36 - Your Old Instagram Highlights

9:54 - Website Footer

Mentioned in this Episode:

Brand Authority Series: Episode 36, Episode 37, Episode 38, Episode 39

Brand Authority Blueprint

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

108: Overcoming Doubt & Critics: Resilient Entrepreneurship

Mon, 20 May 2024 06:00:00 -0400

If you've ever felt like you are an outsider in your own industry or have face criticism and gossip that wasn't kind, you are in good company and this episode is for you.

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.
Learn More >>

In This Episode You'll:

Hear my own struggles with doubts and critics.
Learn how to overcome those negative thoughts and opinions.
Determine who is worth paying attention to.

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

107: 7 Ways I Streamlined My Schedule for a 20-Hour Work Week | Time Management

Mon, 13 May 2024 06:00:00 -0400

Understand the productivity of parenthood.
Find out the 7 ways I streamlined my productivity.
Explore the tools I use for productivity.

Mentioned in this Episode:
102: Ask Joy: Team Building, Delegation, & Running Multiple Brands
Toggle
Time Cube
Honeybook - Get 50% off!

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

106: The Business Reboot Part 4 | How You Can Start Making Better Decisions in Your Business

Mon, 06 May 2024 06:00:00 -0400

Are you using data to make informed and aligned decisions in your business? In today's episode, we're diving into how you can make data-driven decisions that improve your business, along with what types of data you should consider tracking!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Explore the value of data-driven decisions.
Find a balance in making informed & aligned decisions in your business.
Understand what types of data you should track

Find it quickly:
1:14 - The Importance of Data in Decision Making
2:40 - Recapping the Business Reboot Series
4:46 - Data-Driven Decision Making: A Deep Dive
7:50 - Practical Tips for Tracking and Analyzing Your Business Data
13:26 - Concluding Thoughts and Next Steps

Mentioned in this Episode:
Part 1 | Assess & Reflect: Setting the Foundation
Part 2 | Building Your Strategic Roadmap
Part 3 | 3 Ways to Boost Your Visibility
Free Notion Template Notion
Book a Discovery Call

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

105: The Business Reboot Part 3 | 3 Ways to Boost Your Visibility

Mon, 29 Apr 2024 06:00:00 -0400

As a part of this business reboot series, one of my goals is to help you get more clients. I think a big part of that is through being seen by new people—it's time to amplify your presence! In today's episode, we're exploring three methods of visibility!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

I believe that you need a visibility marketing strategy in your business. Having more visibility can lead to new revenue streams, new opportunities, and of course, making more sales. Inside of my three month coaching accelerator, we work one on one to craft a custom strategy for your business so that you can not only get that insane visibility, but build the brand authority and sell more of your offers at the same time. Apply to work with me inside of this visibility coaching program below!

Learn More >>

In This Episode You'll:

Explore the value of visibility.
Hear three methods to boost your visibility.
Find resources to help your visibility strategy!

Find it quickly:
1:57 - Content Creation
7:58 - Pitching
10:16 - Networking

Mentioned in this Episode:
Part 1 | Assess & Reflect: Setting the Foundation
Part 2 | Building Your Strategic Roadmap
PitchPower Templates

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

104: The Business Reboot Part 2 | Building Your Strategic Roadmap

Mon, 22 Apr 2024 06:00:00 -0400

As we dive into part two of the business reboot series, it's time to talk about your roadmap. In today's episode, we are creating a roadmap so you feel clear and organized in your plan.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Today’s episode is brought to you by Hobby to Pro Toolkit. I know just how many steps it takes to set up a photography business that you can feel confident in. Hobby to Pro Toolkit is your one-stop solution where you’ll find every tool, template, and guide that you need to confidently go pro in your business.

Enroll Now >>

In This Episode You'll:

Build a strategic roadmap for your business.
Understand what to put in your content plan.
See the benefits of having a plan.

Find it quickly:
:57 - Part 1 Recap
1:48 - Why Planning is Important
2:54 - Creating Your Strategic Roadmap
7:45 - Content Plan

Mentioned in this Episode:
Part 1 | Assess & Reflect: Setting the Foundation
12 Week Year
Notion

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

103: NEW SERIES 🎉 The Business Reboot Part 1 | Assess & Reflect: Setting the Foundation

Mon, 15 Apr 2024 06:00:00 -0400

Welcome to our brand new series, The Business Reboot! Over the next four episodes, we're going to hit the reset button on our businesses to gain clarity, attract new clients, and fall back in love with your business. In today's episode, we're exploring the foundation of your business through assessing, reflecting, and clearing out the clutter!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

Learn More >>

In This Episode You'll:

Reset the foundations of your business.
Assess and reflect on what's working.
Explore what you'll bring with you in the future of business.

Find it quickly:
4:40 - Setting the Foundation
5:18 - Assess
6:08 - Reflect
8:48 - Clarity
10:26 - Homework

Mentioned in this Episode:
Notion
Giant Post-It Notes

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Time Management] 3 Ways to Maximize Your Time and Build More Margin Into Your Day

Mon, 08 Apr 2024 06:00:00 -0400

When you’re called to both, it can feel like you are being pulled in one million directions at all times. Not only do you have to make an unreasonable amount of decisions in a day, but we’re also distracted by both physical and digital clutter in our everyday lives. In this episode, I’m sharing how you can create more time and space in your days by building more margin and whitespace.

[This episode is a re-run. It originally aired as episode 51 on February 20, 2023]

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Take Back Your Time by Christy Wright

In This Episode You'll:

Learn how to declutter digital and physical spaces.
Create rules around boundaries.
Simplify decisions and task in your daily life.

Find it quickly:

2:27 - Ways to Create More Time and Space in Your Days

3:33 - Declutter Your Space

7:20 - Digital Declutter

9:16 - Set a New Rule Custom to You

16:45 - The Rule of One

Mentioned in this Episode:

Photoboss Method

Slack

Blog: Softwares and tools

Honeybook

Factor

Robot Vacuum

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

102: 💬 Ask Joy: Team Building, Delegation, & Running Multiple Brands

Mon, 01 Apr 2024 06:00:00 -0400

Welcome back to our Ask Joy series, where I'm answering your listener-submitted questions here on the podcast! In today's episode, we're discussing team building, delegation, and running multiple brands. Listen in as I share a little behind the scenes of my business and how it operates day to day!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

Learn More >>

In This Episode You'll:

Learn where you can find ideal team members.
Explore how to delegate.
Balance two businesses.

Find it quickly:
2:09 - Where did you find your team members?
7:11 - How do you learn to delegate?
10:59 - How do you manage running two business focuses?

Mentioned in this Episode:
Buy Back Your Time
HoneyBook
Kajabi
Episode 47: Ready to Hire a VA in Your Business? Here’s Where to Start!
Episode 31: Growth Mindset: The Number 1 Predictor of Your Success

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

101: 3 Ways to End “Spray and Pray” Marketing and Get Steady Leads and Clients

Mon, 25 Mar 2024 06:00:00 -0400

If you're ready to stop making up your marketing each week or month as you go along, this episode is going to be your guide. It's time to end the "spray and pray" marketing strategy you've been piecing together and focus on how you can consistently gain steady leads that turn into clients. In today's episode, I'm sharing three ways to end the "spray and pray" marketing method, along with how to determine which platforms you should incorporate into your plan.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

Learn More >>

In This Episode You'll:

Define spray and pray marketing.
Explore the three ways to stop the spray and pray marketing method.
Learn the types of platforms you need in your marketing plan.

Find it quickly:
2:47 - What is Spray & Pray Marketing?
5:14 - 3 Ways to End Spray & Pray Marketing
6:22 -Set the Target
8:18 - Know Your Strengths and Weaknesses
10:34 - Think Campaign, Not Posts
13:15 - Which platforms should I use?

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

100: Celebrating 100 Episodes with a Huge Giveaway 🎉

Mon, 18 Mar 2024 06:00:00 -0400

Today we're celebrating 100 episodes of Called to Both, the podcast for the ambitious woman raising both children and growing a business that she loves. As we celebrate, I want to share some of the best parts of hosting a podcast, my favorite episodes, and how you can celebrate with us! Plus you can enter our 100th episode giveaway!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 5: What to Do When Your Ambitions Don’t Match the Time and Energy You Have | The Energy/Ambition Mismatch

In This Episode You'll:

Explore the Called to Both podcast milestones.
Hear my favorite episode!
Learn how to enter the 100th episode giveaway.

Find it quickly:
Enter the 100th Episode Giveaway (2:29)
Reflecting on 100 Episodes of Called to Both (5:51)
Trademarking Called to Both (6:49)
What's My Favorite Episode? (7:56)
Behind the Scenes of Producing a Podcast (11:18)
My Favorite Thing About Content Creation (13:12)

Mentioned in this Episode:

Indie Law

Podcast Application Form

Gaffin Creative

More ways to Connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

99: How to Prepare Your Small Business for Maternity Leave or Time Off

Mon, 11 Mar 2024 06:00:00 -0400

From maternity leaves to sabbaticals, taking time off from your business takes a lot of thought and intentional planning. As entrepreneurs and self-employed business owners, we don't have PTO or company policies that cover these important details. In today's episode, I asked four of my fellow podcast hosts who are called to both to share their own advice on how to prepare your small business for time off. Listen in as Caitlin Howard, Jordan Jones, Val Duvick, and Jillian Dolberry share their advice on business finance, content planning, and having team members in place to support you, plus more!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

Learn More >>

In This Episode You'll:

Hear from entrepreneurs who have successfully taken time off in their business.
Explore different considerations for maternity leave.
Find new podcasts to listen to!

Find it quickly:
3:07 - Advice from Val Duvick
8:34 - Advice from Cait Howard
17:20 - Advice from Jillian Dolberry
24:25 - Advice from Jordan Jones
33:13 - Advice & Wrap Up with Joy

Connect with Val: valmarlene.com | Creative Income Cure Podcast
Connect with Caitlin: amplifyboutique.com | Ambitious Moms Club Podcast
Connect with Jillian: jilliandolberry.com | The Grace Filled CEO Podcast
Connect with Jordan: jordanjones.co | Work + Worship Podcast

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

98: The System I Use to Organize the Photos and Videos on my Phone for Faster Social Media Posting

Mon, 04 Mar 2024 06:00:00 -0500

Today’s episode is brought to you by my PitchPower email template pack, you’ll find 10 email pitches to get you the visibility and collaborations you want in your biz. This email template pack includes emails for reaching out cold and a template for turning free product or affiliate collaboration offers into paid deals.

Buy Now >>

In This Episode You'll:

Understand the value of cohesive, branded content.
Explore the system I use for posting to social media.
Get organized within the folders in your camera roll.

Find it quickly:
2:35 - Folder with Headshots and Brand Photos
3:55 - Folder with PNG Logo Files
4:38 - Folder with Testimonials and Social Proof
5:18 - Stock Video Folder
6:11 - Portfolio Folder

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

97: 💬 Ask Joy: Balancing Client Work, Slow Seasons, Affiliate Marketing, & 8 Hour Work Weeks

Mon, 26 Feb 2024 06:00:00 -0500

While there are so many topics we cover here on the podcast, I wanted to answer the questions of our listeners! I recently put a poll up on my Instagram stories asking you all what you wanted to know about business, motherhood, balance, and everything in between! In today's episode, I'm answering a few of those questions about balancing client work, dealing with slow seasons, finding success in affiliate marketing, and how I manage part-time work weeks.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

HoneyBook is the client management software that I use to send contracts, get paid, and keep track of my clients, inquiries, and projects. You can get 50% off HoneyBook at the link below!

Learn More >>

In This Episode You'll:

Learn how to balance admin work and client work.
Explore at-home services for your business.
Ensure your affiliate marketing aligns with you.
Learn how to scale to part-time hours.

Find it quickly:
2:26 - How can I start to prioritize my own business over a heavy client work load?
7:33 - If you were a single homeschooling mom and needed to make $60K, what would you do?
11:33 - I find affiliate marketing boring… send help!! Motivational advice?
13:30 - If you could only work 8-10 hours a week in your business, what would you focus on to move the needle and make the most of that time so you could eventually make full time income?

Mentioned in this Episode:
HoneyBook
Notion
Affiliate Marketing Jumpstart
Profit First
Episode 24 Master Your Business Finances & Money Mindset with Val Duvick

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

96: How to Make Sure Your Content Makes You Money 💰

Mon, 19 Feb 2024 06:00:00 -0500

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

In This Episode You'll:

Hear which types of content you can easily make money from.
Explore monetization opportunities for your content.
Understand a simple strategy for making money from your content.

Find it quickly:

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Entrepreneurship]: 3 Simple Habits for Winning the Day, Everyday

Mon, 12 Feb 2024 06:00:00 -0500

Does every day feel like a win to you? Everyone has rough days, but I've created three simple hacks for winning the day, every day. In this episode, I'm sharing how to create a more favorable life and business by making very small changes in your day to day!

(This episode is a re-run. Original airdate was April 1, 2022)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Join Now >>

In This Episode:

Identify what makes each day feel like a win for you.
Be better prepared heading into each day.
Find ways to reward and care for yourself.
Implement three hacks for winning the day.

Find it quickly:

0:08 - 3 Hacks for Winning the Day

1:36 - Create an End-of-Day Next Actions List

3:41 - Do Tasks that Tomorrow's Version of You Will Appreciate

6:03 - Celebrate Really Small Things

10:38 - Recap

Links + Resources mentioned in this episode:

Get organized with Notion
Connect with teammembers on Slack
Start reading Business Made Simple
Grab a pen subscription with Cloth & Paper

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
CALLED TO BOTH COMMUNITY

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

95: How to Become a Podcast Guest that is Remembered and Asked to Come Back Again

Mon, 05 Feb 2024 06:00:00 -0500

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

In This Episode You'll:

Explore the value of visibility through podcast guesting.
Understand the three phases of being a good podcast guest.
Learn the importance of collaboration as a podcast guest.

Find it quickly:

1:28 - Podcast Guesting
3:30 - Phase 1 - The Pitch
7:30 - Phase 2 - The Recording
12:30 - Phase 3 - The Promotion

Mentioned in this Episode:
Episode 6: Your Business Needs a "Power Hour"
Shure MV7 Mic (What I use for the podcast currently)
Logitech Blue Yeti Mic (I’ve used this for podcasting and courses)
Logitech Web Cam

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

94: Instagram Called Me. Here’s What I Learned

Mon, 29 Jan 2024 06:00:00 -0500

Have you ever wanted to jump on a call with the team from Meta & Instagram? I recently got that call and had the chance to ask all of the burning questions we're dying to have answered! From the importance of the blue check mark to understanding what features are meant for growth and which for engagement, they answered it all. Listen in to get all the details from a content strategist at Instagram!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

In This Episode You'll:

Get behind the scenes details on my call with Instagram.
Learn the difference in features meant for growth vs. engagement.
Explore the importance of Broadcast channels and how to use them.

Find it quickly:

2:41 - Instagram Called Me
5:37 - Instagram Stories
9:50 - Broadcast Channels
11:39 - The Blue Check Mark
14:28- Hashtags on Reels
15:33 - Consistency & Engagement
16:49 - Instagram Lives
17:34 - Growing on Instagram

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Business Tools] The Software, Tools, and Apps I Use to Run My Business

Mon, 22 Jan 2024 06:00:00 -0500

Have you streamlined your business with the right tools, softwares, and apps? As a business owner, there are so many things to consider, so when it comes to optimizing the behind the scenes of your business! In today’s episode, I'm sharing the tools I use in my business, what I use them for, why I use them, and the cost for each. I always enjoy episodes like these when other creatives do them, and just really like knowing what other creatives use to run the day-to-day operations in their businesses.

(This episode is a re-run. Original airdate was May 2, 2022)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Explore what tools you should consider for your business.
Hear how to get the most our of your tools.
Determine which you should invest in.

Find it quickly:

3:18 - About My Business & Tools

4:33 - Communication Tools

10:24 - Website Tools

12:43 - Teach Tools

24:23 - Personal Tools

26:02 - MileIQ

27:02 - Focus & Snapseed

Mentioned in this Episode:
Try Honeybook >>
Try Notion >>
Try Slack >>
Try Voxer >>
Try G Suite >>
Try Google Drive >>
Try Showit >>
Try Yoast >>
Try Tailwind >>
Try Tubebuddy >>
Try Planoly >>
Try Kajabi >>
Try Flodesk >>
Try Canva Pro >>
Try LR Classic >>
Try Pixieset >>
Try Zoom >>
Try Audible >>
Check Out My Shop >>
Try Toggl >>
Try MileIQ >>
Try Focus >>
Try Snapseed >>

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Business Coaching] How Perfectionism is Holding You Back from Success and What To Do About It

Mon, 15 Jan 2024 06:00:00 -0500

Is perfectionism holding you back? Maybe you haven't even realized that you're a perfectionist. In today's episode, I'm sharing a few tell-tale signs of a perfectionist, how to distinguish standards vs. perfectionism, and four affirmations to help you overcome perfectionism.

Today's episode is brought to you by Honeybook, my favorite client management software, where I send contracts, get paid, and keep track of client inquiries and projects! HoneyBook allows me to send questionnaires, invoices, see easy to understand a detailed financial reports, set up meetings and appointments through their built in scheduler tool, and so much more! Try Honeybook for free and get 35% off your first year.

(This episode is a re-run. Original airdate was January 9, 2023)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Learn about perfectionism vs. high standards.
Explore the tell-tale signs of a perfectionist.
Pull four affirmations to help you overcome perfectionism.

Find it quickly:

2:26 - Perfectionism as a Business Owner

4:28 - Tell-Tale Signs of Perfectionism

11:32 - Perfectionism Holds Us Back

12:46 - Standards vs. Perfectionism

15:32 - Affirmations

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

93: Diversify Your Revenue Streams: 3 Steps You Can Take This Month

Mon, 08 Jan 2024 06:00:00 -0500

Being a business owner requires you to be flexible and sometimes that means changing your methods in order to continue to grow and stay relevant. Having more than one way to generate revenue can be a game changer in your business. In today's episode, I'm sharing how diversifying my revenue allowed me to build an entirely new business and opened doors I used to only dream about.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Today’s episode is brought to you by Kajabi! I use Kajabi to house my freebies, my email list, my coaching pages, and client replay calls. Kajabi also offers podcast hosting, communities, and memberships. This all-in-one tools helps streamline my admin and marketing efforts! You can try Kajabi for free today with the link below!

Try Kajabi >>

In This Episode You'll:

Diversify Your Revenue
Build Brand Authority
Explore and Expand Your Offerings

Find it quickly:

2:28 - Building Brand Authority
4:33 - Identify Complementary Offers and Passive Income Opportunities
10:10 - Talk to your Clients, Customers, and/or Buyers

Mentioned in this Episode:

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

92: Stay Consistent at Content Creation With These Simplification Tips

Mon, 01 Jan 2024 06:00:00 -0500

Content marketing is one of the top mediums that small businesses can utilize in order to grow their brand. In today's episode, I'm chatting with my dear friend Jordan Jones about simplifying your content creation process and making it a consistent piece of your marketing strategy this year. If you've needed help and guidance around your content creation process, this episode is for you!

This conversation originally took place on my friend Jordan Jones's podcast and I can’t wait for you to hear this episode.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Buy Now >>

In This Episode You'll:

Learn the value of creating consistent content to build brand authority.
Explore how to get started with content creation for your business.
Take the first steps to building your content strategy.

Find it quickly:

4:54 - Content Creation & Brand Authority
10:27 - Strategy & Simplification
14:55 - Consistency
20:21 - Getting Started with Content Creation
41:58 - Rapid Fire Questions

Mentioned in this Episode:

Connect with Jordan:

Website: jordanjones.co

Instagram: instagram.com/jordanjones.co

Podcast: jordanjones.co/podcast

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!

Book now: joymichelle.co/coaching

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Sustainable Business] My Husband Interviews Me On My 10 Year Business Journey

Mon, 25 Dec 2023 06:00:00 -0500

It's been a full year of podcasting here on Called to Both! To celebrate, my husband Felipe, is joining me for a conversation about our journey, my business, and what it looks like to be called to both. Listen in as he asks me some of your questions (and his own), but then answers some of my own questions about being married to an entrepreneur!

(This episode is a re-run. Original airdate was March 13, 2023)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Meet my husband, Felipe!
Learn how partners can support their entrepreneurial spouses.
Hear my advice to younger, newer moms who are called to both.

Find it quickly:

:52 - Meet Felipe

1:25 - Felipe's Involvement in Joy Michelle Co

3:42 - Felipe's Support in My Business

6:09 - Advice for Spouses on a Similar Journey

7:24 - Top Moments as a Mom and Business Owner

10:30 - Advice to Pregnant Joy

12:11 - Owning a Business with One Kid vs. Two

16:28 - The Transition into Entrepreneurship in a Relationship

19:12 - What it's like to be married to a dreaming entrepreneur?

21:34 - Does he wish I would go get a job?

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

91: Highs & Lows of 2023 and The Lessons I’m Taking Into 2024

Mon, 18 Dec 2023 06:00:00 -0500

So much can happen in just one year—this year felt like so much changed. In today's episode, I'm sharing the highs and lows of 2023, along with the lessons I'll be taking into 2024. From mindset shifts to challenges faced, I'm sharing it all.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 72: Sabbatical Recap: Reflections from Taking a Month Off from My Business

Buy Now >>

In This Episode You'll:

Hear the challenges I faced in 2023.
Explore the highlights that came from those challenges.
Learn so key takeaways and lessons that I'm bringing into 2024.

Find it quickly:

2:39 - Challenges & Lessons Learned in 2023

13:20 - Highlights of 2023

17:30 - Thoughts & Takeaways

Mentioned in this Episode:

Episode 79: Navigating Sponsorships and Brand Deals: Are They Worth It? A Guide to More Successful Brand Collaborations

Episode 16: How to Live a Simple Yet Rich Life with Kayla Brint

Episode 49: Investing in In-Person Education: Elevate 2023 Recap

Visibility Coaching

PitchPower Templates

The Photoboss® Method

The Artist's Way

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Work Life Balance] How to Get More Done as a Working Mom

Mon, 11 Dec 2023 06:00:00 -0500

One of the biggest shifts that has happened in my business since becoming a mom has been the fact that I cut my work hours in half (probably more than half. In this episode (that originally aired on the Business Babes Collective Podcast), I'm walking you through my journey of entrepreneurship, the transition into education, becoming a mom, and how I'm productive as a mom who is Called to Both.

This conversation originally aired on The Business Babes Collective with Danielle Wiebe. Danielle was kind enough to let me re-air this episode here on the Called to Both Podcast!

(This episode is a re-run. Original airdate was April 10, 2023)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

The Business Babes Collective with Danielle Wiebe

In This Episode You'll:

Hear my own journey to motherhood while being a business owner.
Explore what it means to feel called to both.
Find productivity tips for limited work hours.

Find it quickly:

3:38 - My Start to Entrepreneurship

10:07 - The Transition of Being Called to Both

21:09 - Productivity in Half the Hours

Mentioned in this Episode:

https://learn.joymichellephotography.com/biz-planning-guide

https://learn.joymichellephotography.com/power-hour-checklist

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

90: Someone Tried to Steal My Brand

Mon, 04 Dec 2023 06:00:00 -0500

Earlier this year, I got a message that someone was using my trademarked brand name as their own. I was devastated. I've worked so hard to establish Photoboss® as a brand and community and to see someone else using it really hurt. In today's episode, I'm sharing how I navigated it from a legal standpoint and the lessons I learned from it that I also took into my other brands.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

In This Episode You'll:

Hear how someone tried to steal my brand.
Learn what action steps I took to stop it.
Explore lessons in trademarks every business owner should know.

Find it quickly:

2:19 - Trademark Infringement & Protection

4:12 - Trademark Ownership

6:25 - Lesson 1

9:11 - Lesson 2

9:43 - Lesson 3

11:06 - Lesson 4

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

89: I’M MOVING!! A Personal Life Update

Mon, 27 Nov 2023 06:00:00 -0500

I'm thrilled to announce something that's been on my heart for years and is finally coming to fruition—I'm moving! My family and I are packing up at the end of the year to move south to Florida and in today's episode, I'm sharing all of the details!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

In This Episode You'll:

Hear where I'm moving!
Learn why we're moving.
Explore what this means for my business!

Find it quickly:

2:53 - Where We're Moving: Tampa

7:55 - When We're Moving: December

12:41 - Packing, Deculttering, and Moving

17:51 - Business Updates

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

88: An Inside Look at My Year-End Planning & Goal Setting Process As a Business Coach & Creative Business Owner

Mon, 20 Nov 2023 06:00:00 -0500

How do you end a year with intention? There is so much value in reflecting on what the last year brought you through a year end review. To help guide you through this process, in today's conversation with my friend Laylee, I'm walking you through my exact year-end planning and goal setting process in what I like to call a CEO weekend.

This conversation originally took place on my friend Laylee Emadi's podcast and I can’t wait for you to hear this episode.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

In This Episode You'll:

Determind how a CEO Weekend can serve you.
Plan out your CEO weekend.
Understand how to plan and set goals.

Find it quickly:

1:15 - CEO Weekend

3:11 - Planning & Setting Goals

9:05 - Reviewing Data & Goals

17:43 - Goals, Planning, and Productivity

25:15 - Unpopular Opinion

Mentioned in this Episode:

Michael Hyatt’s Goal Setting Method
Printed Quarterly Calendar by Ashley Profit & Post-It Notes
Notion
Episode 95 of So, Here's the Thing
Episode 97 of So, Here's the Thing
Episode 41: Planning & Goal Setting for Your Business Part 1
Episode 42: Planning & Goal Setting for Your Business Part 2
VIDEO: Notion Introduction Youtube Video
VIDEO: How you can plan and set goals in your photography business
VIDEO: How to Plan Your Year
VIDEO: How I Plan My Content

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

87: How I Use Notion to Organize My Business, Content Creation Process, & Team

Mon, 13 Nov 2023 06:00:00 -0500

Over the last few years, I've created some really powerful systems to stay organized in my business inside of Notion. Notion is the project management tool and database that houses every single detail, plan, and task for my brand and team! In today's episode, I've giving you a peak inside what I use it for, how it's organized, and why I chose it over other tools!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Riverside is what we use to record our interviews for this show. Visit Riverside.fm and use code JOY for 15% off.

In This Episode You'll:

Learn how to use Notion in your business.
Get a peak inside my Notion database.
Explore the features that make Notion powerful.

Find it quickly:

2:20 - Using Notion for Project Management & Business Organization

7:16 - Getting Organized in Notion

12:02 - Using Notion for Personal Use

14:33 - Notion for Teams

19:48 - Features of Notion

Mentioned in this Episode:

Getting Things Done by David Allen

Local Creative Co

More ways to connect:

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

86: 5 Ways You Are Losing Authority Online Right Now (Are You Making These Mistakes?)

Mon, 06 Nov 2023 05:00:00 -0500

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Brand Authority Blueprint

Download Now >>

In This Episode You'll:

Learn the value of brand authority.
Establish trustworthiness and credibility.
Review 5 mistakes you may be making online.

Find it quickly:

1:29 - The Importance of Brand Authority

3:29 - Using an Unprofessional Email address

4:31 - Enhance Your Email Signature

6:35 - Linking Away from Yourself

7:36 - Your Old Instagram Highlights

9:54 - Website Footer

Mentioned in this Episode:

Brand Authority Series: Episode 36, Episode 37, Episode 38, Episode 39

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

85: Are you Building Momentum or are you Hustling?

Mon, 30 Oct 2023 06:00:00 -0400

How do you know if you're building true momentum in your business? Are you simply stuck in a cycle of hustle? In today's episode, Laura Esmond joins us to share her own journey and experience in realizing that hustling without focused intention is not productive. Listen in as she shares how she built a business that works on her behalf—giving her the freedom that she needs as a mother.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

instagram.com/reeseandcoportraits

If you're not sure how to pitch or what to say, check out my PitchPower email template pack, where you’ll find 10 email pitches to get you the visibility and collaborations you want in your biz. This email template pack includes emails for reaching out cold and a template for turning free product or affiliate collaboration offers into paid deals.

Buy Now >>

In This Episode You'll:

Differentiate momentum from hustle.
Explore the value of intention setting.
Learn 3 steps to momentum for your business.

Find it quickly:

2:11 - Building Momentum

11:24 - Setting Intentions

22:27 - 3 Steps for Building Momentum in Your Creative Business

22:42 - 1. Get quiet and allow yourself time to visualize what you want.

23:08 - Five Questions to Ask Yourself

28:59 - 2. Get action-oriented.

30:38 - 3. Have an end in sight.

34:44 - Rapid-Fire Questions

Connect with Laura:

lauraesmond.com

Get Rooted

reeseandcoportraits.com

Freebie

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Business Coaching] 4 Ways to Align Your Time & Energy with Your Ambitions

Mon, 23 Oct 2023 06:00:00 -0400

One of the biggest complaints I hear from busy entrepreneurs is that they don't have energy or creativity when they sit down to work or that it comes in the most inconvenient times. I like to refer to this as the energy/ambition mismatch, when your ambitions don't match the time and energy you have. In today's episode, I'm sharing four ways I combat the energy/ambition mismatch to allow me to focus on the work at hand and have really productive days.

Called to Both is brought to you by Joy Michelle, mom of two and multi-passionate entrepreneur who's on a mission to help others find balance between the worlds of motherhood and business. Called to Both is the podcast for women who have big business ambitions and also want to be intentional and present moms. At Called to Both, we truly don't believe you have to choose between these two worlds tugging at your heart You can be Called to Both.

(This episode is a re-run. Original airdate was March 28, 2022)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Explore the Energy/Ambition Mismatch
Find four ways to align your energy and ambition.
Understand the value of routines and energy.

Mentioned in Today's Episode:

At Your Best by Carey Neiuwhof

Find it quickly:

1:35 - The Energy/Ambition Mismatch

3:45 - 1. Set an Intention Ahead of Time

5:55 - 2. Utilize a Project Management Tool

7:44 - 3. Have a Startup Routine and End of Day Routine

11:25 - 4. Pay Attention to Your Personal Energy Levels Throughout a Given Day or Week

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

[Best of Balancing Motherhood and Business] 3 Essential Mindset Shifts for Those Who are Called to Both

Mon, 16 Oct 2023 06:00:00 -0400

If you're juggling the pressures and the tugging that come with trying to run a business and raise a family, I know exactly how you feel. When I had children, I quickly realized that my business wouldn't run the same as before, but I also had to implement a few mindset shifts to better thrive. In today's episode, I'm sharing three essential mindset shifts for those who are called to both parenthood and entrepreneurship.

(This episode is a re-run. Original airdate was March 10, 2022)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Understand ambitious achiever patterns.
Explore three mindset shifts for those called to both.
Protect the golden goose.

Find it quickly:

0:48 - Being An Ambitious Achiever

2:01 - My Journey to Being Called to Both

2:38 - 3 Essential Mindset Shifts for Those Who are Called To Both

3:16 - 1. Embrace being on your own timeline / Patience with your growth

5:25 - 2. You are the golden goose.

13:50 - 3. Turn down the volume on the “Should’s” and instead focus on the “Could’s”.

Mentioned in this Episode:

The Artist’s Way

Soundtracks by Jon Acuff

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

84: Reframe your Mindset, Finish 2023 Strong

Mon, 09 Oct 2023 06:00:00 -0400

As we round out the end of the year, many of us are finishing up projects, exploring ways to meet our goals, and planning for the new year. This is the perfect time to check your mindset, reframe it, and finish 2023 strong!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 59: How to Create a Start-of-Day Work Routine

Is it time for you to add a visible marketing strategy in your business? Inside of my three-month coaching accelerator, we work together to build a custom strategy for your business that gets you visibility and sales. Apply to work with me inside this Visibility Coaching Container.

Work With Me >>

In This Episode You'll:

Learn about the importance of your mindset.
Explore three mindset shifts for the end of year.
Understand the value of habits and routines for your mindset.

Find it quickly:

2:12 - Unlink Time from Success

6:05 - Decide On the Story You're Going to Tell Yourself

9:23 - Revisit Your Daily Routines to Support Your Mindset

Mentioned in this Episode:

Episode 60: How to Create an End-of-Day Work Routine

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

83: Get Visible Fast By Borrowing Audiences: A Step By Step Guide

Mon, 02 Oct 2023 06:00:00 -0400

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

PitchPower email template pack

In This Episode You'll:

The power of visibility marketing.
Explore examples of borrowing audiences.
Four steps to borrowing audiences.

Find it quickly:

2:05 - Get Visible Fast By Borrowing Audiences

2:30 - Three Examples of Borrowing Audiences

5:03 - Four Steps to Get Visible Fast By Borrowing Audiences

05:15 - Step 1. Decide who you want to get in front of and why.

7:05 - Step 2. Identify where your audience is already hanging out.

9:27 - Step 3. Choose your speaking topics or the value you want to add.

12:40 - Step 4. Pitch yourself with a specific ask.

Mentioned in this Episode:

Rephonic Graph

Episode 37: Your Brand Messaging | Brand Authority Series

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

82: 3 Ways to Scale Your Business Without Increasing Your Work Hours

Mon, 25 Sep 2023 06:00:00 -0400

When reviewing the successful businesses that I look up to, I've notice three primary themes they have in common that have helped guide their success. In today's episode, I'm helping you unlock the business growth you've been looking for to find that same success!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 47: Ready to Hire a VA in Your Business? Here’s Where to Start!

In This Episode You'll:

Explore the three things successful business owners do to unlock growth.
Understand how successful business owners navigate their time and resources.
Learn the type of content you should focus on for growth.

Find it quickly:

2:31 - Build Automations in Your Business

8:03 - Buy Back Your Time

12:16 - Create Evergreen, Long-form Content

Mentioned in this Episode:

Episode 3: How a Youtube Channel Could Fit into Your Business

Episode 11: 3 Tips for Creating Video in Your Business as a Busy Entrepreneur

Episode 21: Get More Visibility On Your Content With This 1 Shift

Episode 51: Ways to Create More Time and Space in Your Days

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

81: Scaling Your Business as a Busy Mom With Limited Work Hours

Mon, 18 Sep 2023 06:00:00 -0400

You can't take on any more work in your business, but you're ready to scale—what should you work on? In this guided self-coaching style episode, I'm breaking down the three questions you should ask yourself to determine exactly what you should be working on in order to scale your business.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 74: Growing Beyond Services: Building Diverse Revenue Streams

In This Episode You'll:

Explore what's working in your business.
Find what you're good at.
Determine where you're making money.

Find it quickly:

1:23 - Getting Started

1:38 - What is already working?

3:11 - What am I really good at?

5:30 - What is making you money?

Mentioned in This Episode:

Episode 75: Affiliate Marketing for Content Creators

Episode 76: 3 Ways to Know If Your New Offer Will Sell Before You Create It

Episode 77: How a YouTube Channel Can Help Diversify Your Business Revenue

Episode 78: Stepping into the Digital Product World: Getting Started

Episode 79: Navigating Sponsorships and Brand Deals: Are They Worth It? A Guide to More Successful Brand Collaborations

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

80: Pivoting: How to Know When It’s Time + Strategies for Success

Mon, 11 Sep 2023 06:00:00 -0400

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 74: Growing Beyond Services: Building Diverse Revenue Streams

Today’s episode is brought to you by Kajabi! I use Kajabi to house my freebies, my email list, my coaching pages, and client replay calls. Kajabi also offers podcast hosting, communities, and memberships. This all-in-one tools helps streamline my admin and marketing efforts! You can try Kajabi for free today with the link below!

Try Kajabi >>

In This Episode You'll:

Understand the challenges that come with pivoting.
See the signs that indicate it's time to pivot.
Learn 5 steps to successfully pivot.

Find it quickly:

1:42 - How to Know When It's Time to Pivot

3:41 - Examples of Pivots

7:49 - 5 Steps to Successfully Pivot

Mentioned in This Episode:

Episode 75: Affiliate Marketing for Content Creators

Episode 76: 3 Ways to Know If Your New Offer Will Sell Before You Create It

Episode 77: How a YouTube Channel Can Help Diversify Your Business Revenue

Episode 78: Stepping into the Digital Product World: Getting Started

Episode 79: Navigating Sponsorships and Brand Deals: Are They Worth It? A Guide to More Successful Brand Collaborations

Your Dream Life Starts Here

Days Since App

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

79: Navigating Sponsorships and Brand Deals: Are They Worth It? A Guide to More Successful Brand Collaborations [Revenue Streams Series - Part 6]

Mon, 04 Sep 2023 06:00:00 -0400

To wrap up our series on diversified revenue streams, we’re diving into the topic of getting sponsors and brand deals. In this episode, I’m sharing some insider tips, insights, and cautions for you so that you can make more brand deals, maximize each opportunity, and understand the steps to securing these kinds of collaborations.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Today’s episode is brought to you by my Pitchpower email template pack, you'll find 10 email pitches to get you the visibility and collaborations you want in your biz. This email template pack includes emails for reaching out cold and a template for turning free product or affiliate collaboration offers into paid deals.

Episode 74: Growing Beyond Services: Building Diverse Revenue Streams

In This Episode You'll:

Learn how business owners can explore brand collaborations.
Explore what to consider when you're getting started with brand collaborations.
Find tips for pricing yourself.

Find it quickly:

3:19 - Create a Media Kit

7:10 - Use Contracts

9:06 - Build Your Pitching Knowledge So You Can Pitch Yourself

12:27 - Know What You Should Get Pay

14:20 - Tips for pricing your brand collaboration rates and getting paid

17:24 - Understanding that Negotiations Are Expected

Mentioned in This Episode:

Episode 75: Affiliate Marketing for Content Creators

Episode 76: 3 Ways to Know If Your New Offer Will Sell Before You Create It

Episode 77: How a YouTube Channel Can Help Diversify Your Business Revenue

Episode 78: Stepping into the Digital Product World: Getting Started

Pitch Power Email Template Pack

Never Split the Difference

More ways to connect:

Read the full show notes from today’s episode HERE

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

78: Stepping into the Digital Product World: Getting Started [Revenue Streams Series - Part 5]

Mon, 28 Aug 2023 06:00:00 -0400

Selling digital products is another powerful way to diversify your revenue streams as we expand on this series! In today's episode, I'm walking you through the initial steps you should take when stepping into the digital world! Listen in as I share some of the things I wish I'd known early on and what I recommend you do starting today!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 74: Growing Beyond Services: Building Diverse Revenue Streams

Try Kajabi >>

In This Episode You'll:

Find the value of digital products in diversifying your revenue.
Explore four steps to getting started with digital products.
Hear the lessons I learned in my own journey!

Find it quickly:

:39 - Getting Started in Digital Products

3:16 - Grow Your Email List

5:12 - Go Lean & Simple with Softwares

8:34 - Consider a Mini Course or Smaller Product

10:54 - Co-Create with Your Audience

Mentioned in This Episode:

Episode 75: Affiliate Marketing for Content Creators

Episode 76: 3 Ways to Know If Your New Offer Will Sell Before You Create It

Episode 77: How a YouTube Channel Can Help Diversify Your Business Revenue

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

77: How a YouTube Channel Can Help Diversify Your Business Revenue [Revenue Streams Series - Part 4]

Mon, 21 Aug 2023 06:00:00 -0400

Have a Youtube channel been on your list of things to do in your business for a long time? If you're interested in diversifying your business revenue, Youtube offers a variety of options for you! In today's episode, I'm helping you explore how Youtube can be a valuable tool to get you moving towards diversifying your revenue streams in your business and why it's a great tool for content marketing.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 74: Growing Beyond Services: Building Diverse Revenue Streams

Try Kajabi >>

In This Episode You'll:

Explore 3 reasons that Youtube is great for content marketing.
Learn the benefits of content creation on Youtube.
Find ways to monetize on Youtube

Find it quickly:

1:34 - Why Create Content in Your Business

2:12 - 3 Reasons to Use Youtube

12:02 - Making Money on Youtube

Mentioned in This Episode:

Episode 75: Affiliate Marketing for Content Creators

Episode 76: 3 Ways to Know If Your New Offer Will Sell Before You Create It

Cubicle to CEO

Episode 3: How a Youtube Channel Could Fit Into Your Business

Kajabi

Flodesk

More ways to connect:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

76: How to Test Out New Offers in Your Business [Revenue Streams Series - Part 3]

Mon, 14 Aug 2023 06:00:00 -0400

Diversifying your revenue could mean various things, but creating new offers is a compelling way to diversify the revenue in your business. The intimidation of creating new offers feels a little scary though, as you never know if your new offer will sell. In today's episode, we're exploring how to know if your idea will sell before you ever turn it into an offer.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

If you’re ready to up-level your business’ visibility, it might be time to bring in a visibility marketing strategist! In my three-month accelerator program, we’ll strategize to get your business visible! Let’s work together to take your business and marketing to the next level!

In This Episode You'll:

Three ways to know if an offer will sell.
Why your past offers have failed.
How to follow through with your business ideas.

Find it quickly:

2:33 - Gather Data through Polls and Surveys

5:31 - Build a Waitlist

7:18 - Presell with an Actual Check Out Cart

9:48 - Testing in Your Business

12:04 - Two Reasons Your Offer Failed

Mentioned in This Episode:

Episode 74

Episode 75

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

75: Affiliate Marketing for Content Creators [Revenue Streams Series - Part 2]

Mon, 07 Aug 2023 06:00:00 -0400

If you've ever thought about diversifying your revenue with affiliate marketing, today's episode is the deep dive you've been looking for. From understanding the ins and outs of being an affiliate to exploring the different pay structures, you'll learn how to get started and get paid! Listen in for three tips to finding success as an affiliate marketer.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Affiliate Marketing Jumpstart Guide

Download Now >>

In This Episode You'll:

Determine if affiliate marketing is something you want to explore.
Explore the different types of affiliate marketing pay structures.
Learn 3 tips for success.

Find it quickly:

2:37 - What is affiliate marketing?

7:55 - What you can become an affiliate for?

8:44 - Amazon Influencer vs. Amazon Associates

18:25 - Three Tips for Success

22:03 - Payouts for Affiliates

24:10 - Disclosure & Transparency

Mentioned in This Episode:

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

74: Growing Beyond Services: Building Diverse Revenue Streams [New Series!]

Mon, 31 Jul 2023 06:00:00 -0400

When we begin our businesses, we often get caught in the cycle of trading time for money, especially when it comes to service-based businesses. In this new series, we're chatting all about growing your business beyond services so that you can break this cycle and mindset. Today, we're discussing how you can build diverse revenue streams as an entrepreneur.

📩 Download Now >> 📩

In This Episode You'll:

Explore why you should diversify your revenue.
Find the right revenue streams for you.
Understand the drawbacks of diversifying revenue streams.

Find it quickly:

1:44 - Why diversify revenue?

4:30 - Characteristics of Active Income

4:10 - Potential Revenue Streams

10:51 - Revenue Streams in My Business

16:28 - The Drawbacks of Additional Revenue Streams

Mentioned in This Episode:

Episode 72

More ways to connect:

FACEBOOK COMMUNITY

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

73: 10 Lessons After 10 Years in Business

Mon, 24 Jul 2023 06:00:00 -0400

After ten years in business, there have been so many impactful lessons I've learned! In today's episode, I'm sharing the top ten lessons I've learned since turning this passion of mine into a business. These ten lessons are the things I wish I could go back and tell myself early on in my business!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

If you're ready to up-level your business' visibility, it might be time to bring in a visibility marketing strategist! In my three-month accelerator program, we'll strategize to get your business visible! Let's work together to take your business and marketing to the next level!

Learn More Now >>

In This Episode You'll:

Learn from my 10 years in business.
Explore the 10 things I wish I could go back and tell myself when I first started.
Learn that not everything in business is linear.

Find it quickly:

2:11 - Lesson 1: Spending money to make money isn’t always the case.

4:50 - Lesson 2: It all adds up and catches up.

7:26 - Lesson 3: Decisions made in fear or out of FOMO rarely work out.

8:50 - Lesson 4: Failure is not fatal.

11:46 - Lesson 5: Grit and determination have taken me further than talent or skills.

15:55 - Lesson 6: Businesses fail for 1 reason: Not enough money. Cashflow is king.

17:42 - Lesson 7: If you are excited about your content, it’s 10x better and your audience will engage more.

19:36 - Lesson 8: Your past client is your most likely future clients.

20:58 - Lesson 9: Nothing lasts forever ….so think about the end now,

23:39 - Lesson 10: Success is an average Tuesday.

Mentioned in This Episode:

The Compound Effect

Episode 47

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

72: Sabbatical Recap: Reflections from Taking a Month Off from My Business

Mon, 17 Jul 2023 06:00:00 -0400

Are you ready for a break from your business? Whether you're feeling burnt out, want to spend a little extra quality time with your family, or looking for clarity, a sabbatical might be the right fit for you! In today's episode, I'm sharing about my own sabbatical experience: including the good, bad, and ugly.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Affiliate Marketing Jumpstart Guide

Before we dive into today’s episode, I wanted to share about The Business Babes Collective Podcast by my friend Danielle Wiebe. This podcast is for women entrepreneurs wanting to scale a profitable business. You can even hear me in episode 110. Make sure that you find Danielle's podcast on your favorite podcast player and give it a listen!

Listen Now >>

Grab Your Guide Now >>

In This Episode You'll:

Hear a recap of my sabbatical.
Grab my tips for planning your own.
Explore how your business can run without you.

Find it quickly:

1:30 - Taking a Sabbatical

9:01 - Expectations vs. Reality

11:49 - What I'd Do Differently

14:46 - Post-Sabbatical Plan

Mentioned in This Episode:

Your Dream Life Starts Here

Dream Life Journal

The Joy of Missing Out

Walking Pad

Standing Desk

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

71: Level Up Your Side Hustle: 3 Essential Steps to Going Pro

Mon, 10 Jul 2023 06:00:00 -0400

Whether your business is a side hustle, a hobby, or your profession this episode is for you if you're ready to level it up to go pro. I'm sharing the factors that are the most important elements to focus on when you're making that crucial shift from hobbyist to confident professional. Listen in as I highlight the three factors to focus on in your business and what this can actually look like when you're strategizing going pro in your business.

This conversation originally took place on my friend Amanda Warfield’s podcast and I can’t wait for you to hear this episode.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Today's episode is brought to you by Hobby to Pro Toolkit. I know just how many steps it takes to set up a photography business that you can feel confident in. Hobby to Pro Toolkit is your one-stop solution where you'll find every tool, template, and guide that you need to confidently go pro in your business.

In This Episode You'll:

Confidently call yourself a pro.
Explore three zones to level-up your business.
Understand the importance of business education.

Find it quickly:

2:07 - Bridging the Gap: Hobbyist vs. Professional

10:57 - Three Zones to Focus On

18:13 - Outsourcing

21:41 - Being a Life-Long Student

29:36 - Sprint vs. Marathon

Mentioned in This Episode:

HoneyBook

Chasing Simple: Episode 132

Who Moved My Cheese

Connect with Amanda Warfield:

Chasing Simple Podcast

amandawarfield.com

instagram.com/mrsamandawarfield

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the c

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

70: Elevate Your Funnel Game: Insider Tips with Jordan Jones on the $30k Strategy

Mon, 03 Jul 2023 06:00:00 -0400

Are you ready to turn your service-based offers into a scalable course? You can do so with evergreen funnels! Whether you're active or intentional in how you build your funnels, every business has and operates with them. In today's episode, Jordan Jones joins us to share how you can elevate your funnel game and scale your business!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Learn about marketing funnels!
Explore the three stages of a funnel.
Find out what your funnel could include!

Find it quickly:

2:28 - Meet Jordan

4:50 - Exploring Funnels as a Strategy

8:07 - The Future of Funnels

10:14 - Building Funnels in Business

14:58 - Conversions for Funnels

20:52 - Funnel Example

22:43 - Current State of Funnels

28:02 - Funnel and Automation Tips

33:30 - Listening to Your Audience

38:41 - Tools for Automation

42:10 - Rapid Fire Questions

Mentioned in This Episode:

https://jordanjones.co/podcast

Connect with Jordan Jones:

https://jordanjones.co/

https://www.instagram.com/jordanjones.co/

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

69: Mid-Year Reboot: Resetting Your Goals and Vision for the Second Half of 2023

Mon, 26 Jun 2023 06:00:00 -0400

As we approach the second half of 2023, it's time to see how we're moving toward our goals or if they're even still in alignment with our business. In today's episode, I'm walking you through a mid-year reboot to reset your goals and vision for the second half of the year!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Breakthrough Brand Podcast Episode 195

Before we dive into today's episode, I wanted to share about The Breakthrough Brand Podcast by my friend Elizabeth McCravy. This podcast is for you if you are looking for honest conversations on how our faith in Christ impacts our businesses, homes, and lives. Make sure that you find Jordan's podcast on your favorite podcast player and give it a listen!

Listen Now >>

In This Episode You'll:

Explore the data you need to review your business.
Reflect, refocus, and recalibrate your business goals.
Plan ahead for your next review!

Find it quickly:

1:46 - Mid-Year Goal Reboot

3:37 - Preparing for Your Review

7:29 - Reflection

9:06 - Refocus

11:32 - Recalibrate

15:12 - Review Your Schedule

18:00 - Additional Resources

Mentioned in This Episode:

Breakthrough Brand Podcast Episode 205

Episode 42: Planning and Goal Setting

Episode 62: Top 3 Hacks for Working 20 Hours Per Week

Episode 59: Start-of-Day Routine

Episode 60: End-of-Day Routine

Join me for coaching!

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

68: The Power of Ease: Simplifying Your Business with Elizabeth Henson

Mon, 19 Jun 2023 06:00:00 -0400

Does your business feel complicated and all over the place? It's time to simplify your business! In today's episode, Elizabeth Henson joins me to discuss the concept of simplifying your business, where to start, and how to know if you're making things more difficult than they need to be!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

facebook.com/groups/thecommunitybuilder

In This Episode You'll:

Understand the value in simplifying your business.
Explore growing a team with simplicity.
Learn how to strategically map and block your calendar.

Find it quickly:

1:32 - Meet Elizabeth

3:40 - Simplifying Your Business

4:39 - One Bridge at a Time

5:36 - Elizabeth's Client Acquisition

6:59 - Can You Oversimplify?

11:55 - Build a Machine that Works

13:17- Hobby to Pro Toolkit

14:27 - Building a Team for Simplicity

15:49 - The First Steps of Hiring

18:37 - Deciding Your Next Steps & Tools

21:41 - Time Mapping and Planning

28:35 - Understand Your Work Hours

29:42 - Rapid Fire Questions

Mentioned in This Episode:

Connect with Elizabeth:

elizabethhenson.co

instagram.com/elizabeth.henson

The Messy Success Podcast

More ways to connect:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

67: 9 Must-Read Books for Success in Business and Life

Mon, 12 Jun 2023 06:00:00 -0400

Are you looking for a great read that will help empower you in your life and business? This episode is a roundup of the best books that I've read this year! From changing the way I do business, how I operate my home, my money mindset, and more—these are all books that were recommended to me and that I love.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Eat that Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time

Before we dive into today's episode, I wanted to share about Work and Worship by my friend Jordan Jones. This podcast is for you if you are looking for honest conversations on how our faith in Christ impacts our businesses, homes, and lives. Make sure that you find Jordan's podcast on your favorite podcast player and give it a listen!

Listen Now >>

In This Episode You'll:

Explore the best books I've read this year.
Find books for both business and life.
Hear about a podcast I've been loving lately!

Find it quickly:

2:22 - Eat that Frog!

3:29 - The 5 Second Rule

4:31 - Who Moved My Cheese?

6:12 - Overcoming Underearning

7:38 - You Are a Badass at Making Money

9:23 - Clockwork, Revised and Expanded

12:15 - Finding Water

14:52 - More than a Mom

15:34 - Your Dream Life Starts Here

Mentioned in This Episode:

Joy's Amazon Storefront

Joy's Amazon Books

The 5 Second Rule: Transform your Life, Work, and Confidence with Everyday Courage

Who Moved My Cheese?: An A-Mazing Way to Deal with Change in Your Work and in Your Life

Overcoming Underearning: A Five-Step Plan to a Richer Life

You Are a Badass at Making Money: Master the Mindset of Wealth

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

66: The 2 Systems You Need to Bring Freedom and Magic to Your Business with Dolly DeLong

Mon, 05 Jun 2023 06:00:00 -0400

Systems and workflows are something most of us know we need, but they can be intimidating (and honestly a little boring). I love that systems can bring freedom, flexibility, and an elevated client experience to your business! In this episode, Dolly DeLong joins us to share candidly about what it has looked like to implement systems into her business so that she can lead a call to both life!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Explore the importance of systems for your business.
Learn about the two most valuable systems for business owners.
Audit your own systems to create a better experience.

Find it quickly:

3:05 - Get to Know Dolly

4:25 - The Seasons of Business

6:24 - The Importance of Systems

8:55 - Dolly's Wake Up Call

12:08 - Two Systems You Need

16:06 - Financial Systems

27:42 - Client Experience Systems

34:29 - Auditing Your Systems

44:53 - The Summit

Mentioned in This Episode:

Systems and Workflow Magic Summit

Episode 24

Free Download: 5 SOPs for Photographers

Connect with Dolly:

dollydelongphotography.com

instagram.com/dollydelongphoto

dollydelongphotography.com/podcast

Free Download: 5 SOPs for Photographers

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

65: Mastering Content Creation: 5 Expert Tips to Boost Ease and Engagement

Mon, 29 May 2023 06:00:00 -0400

Before we dive into today's episode, I wanted to share about The Messy Success Podcast by my friend Elizabeth Henson. The Messy Success Podcast combines business tips with real life experiences of being a creative entrepreneur. This podcast will leave you feeling confident, but it also normalizes the day-to-day struggles we all experience as business owners. Make sure that you find Elizabeth's podcast on your favorite podcast player and give it a listen!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

The Messy Success Podcast

In This Episode You'll:

Explore the power of content marketing.
Find your own way to master content creation.
Learn 5 tips for creating content with ease.

Find it quickly:

1:29 - Mastering Content Creation

4:32 - Tip 1: Use a Content Writing or Outline Template

7:04 - Tip 2: Think About the Type of Content YOU Consume

8:37 - Tip 3: Add Your Own Insight

9:55 - Tip 4: Become a Student of the Platform You are Building Content On

12:11 - Tip 5: Add Images, Stats, and Enrichment to the Content

Mentioned in This Episode:

Episode 4: Affiliate Marketing

Episode 33: Content Marketing

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

64: 3 Areas to Leverage Video in Your Business to Grow in 2023

Mon, 22 May 2023 06:00:00 -0400

We've statistically been seeing video become the prioritized content type in marketing strategies over the last few years and this is expected to continue. When it comes to the amount of video on the internet and how important it is for you to start utilizing video in your business, I want to share how you should go about creating video content to grow your business.

In today's episode, I'm sharing three areas where you can leverage video to grow your business in 2023 and beyond. Listen in as I share about evergreen content, how to repurposing existing content, and how you can overcome perfectionism if it's holding you back!

This conversation originally took place on my friend Ashley Freehan's podcast and I can’t wait for you to hear this conversation.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

The Purpose Gathering Podcast

In This Episode You'll:

Learn How to Leverage Video
Explore Content Creation Ideas
Push Past Perfectionism

Find it quickly:

4:31 - How to Leverage Video in Your Business.

9:26 - Getting Started with Video

34:59 - The Gear

40:29 - Overcoming Perfectionism

Mentioned in this Episode:

My Amazon Shop: joymichelle.co/amazon

Bonjoro

Joy's Amazon Gear List

Mojo

Inshot

Descript

Connect with Ashley:

thepurposegathering.com

instagram.com/thepurposegathering

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook commun

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

63: The Hidden Reason Why You Aren’t Getting Visible—It’s NOT What You Think

Mon, 15 May 2023 06:00:00 -0400

Do you ever feel like you're the best kept secret in your industry? We often hold ourselves back from visibility in our brand due to limiting beliefs. In today's episode, I'm sharing how mindset and limiting beliefs impact your content and visibility, plus how to know if you have limiting beliefs that are holding you back in your business. Listen in as I share a few steps to take and what you can actually do to shift your mindset!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Explore potential limiting beliefs that are holding you back.
Pinpoint they why behind your visibility plan.
Shift your visibility mindset!

Find it quickly:

3:34 - Identify Limiting Beliefs

8:47 - Mindset Shift for Results

11:47 - Your Next Step for Visibility

Mentioned in this Episode:

My Amazon Shop: joymichelle.co/amazon

Two-Week Coaching

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

62: My Top 3 Hacks for Working Just 20 Hours Per Week

Mon, 08 May 2023 06:00:00 -0400

I only work 20 hours per week in my business—can you believe it? As my life has changed over the last few years, I've had to learn how to get more done in less hours! In this episode, I'm sharing 3 hacks that I've found to help with making those 20 hours even more productive and beneficial to my business!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Today’s episode is brought to you by Honeybook! HoneyBook is the client management software that I’ve been using for years to send contracts, get paid, and keep track of all of my client inquiries and projects. Inside of HoneyBook, I can see at a glance exactly where my projects are in a timeline! I love that I can use this for sending questionnaires, setting up recurring invoices, and book calls through their built in scheduler tool and so much more! You can try Honeybook for 35% off your first year with the link below!

Episode 51: Ways to Create More Time and Space in Your Days

In This Episode You'll:

Hear why I work 20 hours per week.
Explore the 3 hacks that make those hours productive.
Find resources for productivity in business.

Find it quickly:

2:20 - Theming your days

7:55 - No-Call days

10:16 - The Four D's

14:49 - Additional Resources

Mentioned in this Episode:

My Amazon Shop: joymichelle.co/amazon

Getting Things Done

Episode 45: Pushing Past Perfectionism In Your Content, Business, and Beyond

Goal Setting Series: Episode 41 and Episode 42

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

61: My Best Advice for Building a Community Around Your Brand

Mon, 01 May 2023 06:00:00 -0400

One of the most powerful things you can do for longevity and growth in your business is to build a community! Whether you have a community you want to make better or you want to start one from scratch, in this episode you’ll hear my best tips for growing a community! Listen in as I share what to do when it feels like you are the only one talking in your community, how to pick a focus and direction for your community, and how to grow it from ground zero.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

https://brookejefferson.com/

In This Episode You'll:

The benefits of a community.
Three tips for building community.
How your business can serve your community.

Find it quickly:

2:28 - Communities are Valuable

4:05 - Benefits of Building a Community

6:24 - Where Communities are Built

8:08 - The Original Called to Both Community

9:54 - Starting a Community from Zero

11:06 - 3 Tips for Building/Improving Community

15:55 - Choosing a Focus

21:14 - Exclusive Content

24:38 - Engaging Audiences

25:30 - Serve Your Business

31:26 - My Hot Take

Mentioned in this Episode:

My Amazon Shop: joymichelle.co/amazon

Coach with Joy: joymichelle.co/coaching

Connect with Brooke:

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

60: How to Create an End-of-Day Work Routine

Mon, 24 Apr 2023 06:00:00 -0400

When it's time to wrap up you're workday, but how are you closing down your day to prepare yourself for the next time you work? Before you officially clock out, there are a few things you probably need to do first. This is where a shut down or end-of-day routine can help you mentally transition out of work mode and back into mom life for the rest of the day! In this episode, I'm sharing what my own routine looks like, along with a few tips to help you build your end-of-day routine!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Today's episode is brought to you by Indie Law! Did you know you don't legally own your brand without a trademark? Just because your name is available, doesn't mean that you have the legal right to use it. If you don't secure your trademark, you could be accidentally infringing on someone else's. Getting trademark can be a complicated journey, but with Indie Law, it is simple! They even promise results by offering your next trademark free if your application isn't successful. Book your free consultation today!

Episode 59: Start-of-Day Work Routine

In This Episode You'll:

Learn about end-of-day work routines.
Hear about my current wrap up routine.
Get tips and prompts for building out your own end-of-day routine.

Find it quickly:

4:06 - The Importance of an End-od-Day Work Routine

5:49 - Why You Need an End-of-Day Routine

7:58 - My End-of-Day Routine

10:39 - Key Elements for an End-of-Day Routine

Mentioned in this Episode:

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

59: How to Create a Start-Of-Day Work Routine

Mon, 17 Apr 2023 06:00:00 -0400

What if you could be your most productive and focused self when you sit down to work? That’s what I want for my days. Somedays I’m naturally clear-minded and ready to go, while other days I’m practically still asleep, waiting for my coffee to start working, and not sure where to start. In today's episode, I'm sharing how my start-of-day work routine allows for me to get more out of my work by preparing myself for focused and productive time.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Hear about my personal start-of-day-routine.
Learn the elements of a start-of-day routine.
Get tips for creating a routine that serves you!

Find it quickly:

2:57 - What is a start-of-day routine?

5:36 - My Start-of-Day Routine

10::08 - Elements of a Start-of-Day Routine

14:44 - Tips for Creating Your Start of Day Routine

Mentioned in this Episode:

Timer Cube

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

58: Productivity and How I Cut My Work Hours in Half with Danielle Wiebe

Mon, 10 Apr 2023 06:00:00 -0400

This conversation originally aired on The Business Babes Collective with Danielle Wiebe. Danielle was kind enough to let me re-air this episode here on the Called to Both Podcast!

Today's episode is brought to you by Honeybook, my favorite client management software, where I send contracts, get paid, and keep track of client inquiries and projects! HoneyBook allows me to send questionnaires, invoices, see easy to understand a detailed financial reports, set up meetings and appointments through their built in scheduler tool, and so much more! Try Honeybook for free and get 35% off your first year.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

The Business Babes Collective with Danielle Wiebe

In This Episode You'll:

Hear my own journey to motherhood while being a business owner.
Explore what it means to feel called to both.
Find productivity tips for limited work hours.

Find it quickly:

3:38 - My Start to Entrepreneurship

10:07 - The Transition of Being Called to Both

21:09 - Productivity in Half the Hours

Mentioned in this Episode:

https://learn.joymichellephotography.com/biz-planning-guide

https://learn.joymichellephotography.com/power-hour-checklist

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

57: What’s Saving My Life Right Now as a Working Mom in a Busy Season - The Real BTS

Mon, 03 Apr 2023 06:00:00 -0400

Is there such a thing as a slow season in motherhood? I don't think so, but right now I’m in a busier season as a mom and a business owner than normal. The level of stress and the amount of things on my plate can vary throughout the year, so I want to pull back the curtain on what’s helping me get through these busy weeks and months. Listen in as I share what I’m doing right now in my business and what I’m working towards, along with the things, tools, subscriptions, and people I have in place to help make this possible.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Try Factor and get $50 off your first box

In This Episode You'll:

Hear about my upcoming sabbatical!
Learn what I'm doing to plan for it.
Explore the 10 things that are saving me during busy season.

Find it quickly:

1:39 - Planning a Sabbatical

7:10 - Factor Meals

9:02 - Having a cleaning lady and a robot vacuum.

10:27 - Support from my husband.

11:40 - Our nanny / childcare.

12:29 - My new walking pad.

15:13 - Morning pages.

17:05 - My team.

17:43 - Subscriptions and general convenience options.

19:07 - My start of day and end of day routines.

21:46 - My coach and fellow women who support me as they are also on a Called to Both journey.

Mentioned in this Episode:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

56: Breaking Down Ambitious Goals and Overcoming Burn Out with Rachel Traxler

Mon, 27 Mar 2023 06:00:00 -0400

In our Called to Both community, we do not shy away from the fact that we are ambitious women. We have big goals and want to accomplish big things in our lives. In this special episode (that originally aired on the Gold Biz Podcast), we are breaking those goals down, especially for those of you who are just teetering right on the edge of burnout.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Today's episode is brought to you by The Photoboss Method! We are about to open doors to the second round and I would love to see you inside! The Photoboss Method was created to help you grow your business in just eight weeks by booking out your highest packages, getting visibility online, and building your name in the industry without sacrificing your freedom or working insane hours. If you're ready to get that spark and joy back in your business, make sure you join the waitlist for The Photoboss Method!

In This Episode You'll:

Explore productivity tips for ambitious women.
Learn how to set goals and evaluate them.
Understand the importance of self-awareness in avoiding burnout.

Find it quickly:

3:21 - Productivity Tips for Ambitious Women

7:53 - The Importance of Self-Awareness in Productivity

14:39 - Breaking Down Ambitious Goals and Overcoming Burn Out

16:50 - How to Plan & Evaluate Your Goals

24:34 - Steps to Taking Action on Your Goals

36:11 - Final Advice

Mentioned in this Episode:

Soundtracks by Jon Acuff

Connect with Rachel:

Website: racheltraxler.com

Instagram: @racheltraxler

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

55: Marketing Chat! Can You Launch a Service?

Mon, 20 Mar 2023 06:00:00 -0400

Are you a service based business looking to market a full launch of that service? We hear all about launching products and programs, but what about a service? In today's episode, I'm sharing my thoughts on launching a service-based offering for your business!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Learn about launching a service.
Get three steps to plan for your next launch.
Explore how to plan your marketing promotional period.

Find it quickly:

1:57 - What is a launch?

3:44 - 3 Things to do for Your Launch

4:39 - Pick a Timeframe

5:39 - Pick a Marketing Boost

7:44 - Map Out a Plan

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

54: My Husband Interviews Me to Celebrate 1 Year of Podcasting 🎉

Mon, 13 Mar 2023 07:00:00 -0400

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Meet my husband, Felipe!
Learn how partners can support their entrepreneurial spouses.
Hear my advice to younger, newer moms who are called to both.

Find it quickly:

:52 - Meet Felipe

1:25 - Felipe's Involvement in Joy Michelle Co

3:42 - Felipe's Support in My Business

6:09 - Advice for Spouses on a Similar Journey

7:24 - Top Moments as a Mom and Business Owner

10:30 - Advice to Pregnant Joy

12:11 - Owning a Business with One Kid vs. Two

16:28 - The Transition into Entrepreneurship in a Relationship

19:12 - What it's like to be married to a dreaming entrepreneur?

21:34 - Does he wish I would go get a job?

More ways to connect:

CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

53: 10 Tips for Using Instagram Stories to Attract Clients and Grow Your Small Business

Mon, 06 Mar 2023 06:00:00 -0500

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Learn how to use instagram's key story features.
Explore data points to help you make decisions.
Get 10 tips to using Instagram stories to attract clients and grow your small business.

Today's episode is brought to you by my free resource, The Brand Authority Blueprint! If you are ready to become seen as the go to expert in your field, and you want to build authority and credibility behind your name, then you're going to love this guide. It has actionable advice on becoming an in-demand brand and decide what you want to be know and remembered for.

Find it quickly:

1:41 - 1. Think of your story as a story.

3:50 - 2. Let your stories expire.

5:50 - 3. Be intentional about the 1st story you post.

7:20 - 4. Use engagement stickers as much as possible.

8:27 - 5. Don’t only post about your business.

12:09 - 6. Share your feed content to your stories, but not right away.

13:57 - 7. Use your Instagram message flags to mark leads or people to follow up with.

15:14 - 8. Use Instagram story captions!

16:14 - 9. Save your best stories to highlights so they live beyond 24 hours.

17:51 - 10. Use your account analytics to see what your audience likes.

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

52: 3 Keys to Building Your Business Confidence and Feeling like a Boss

Mon, 27 Feb 2023 06:00:00 -0500

Do you feel like a boss in your business? While you may hold that title, sometimes it feels like you're anything but a boss, right? When I think about a boss, I think about a confident leader of a group, a visionary, a creative director, a person with answers, or someone who is always there the lend a helping hand. Most importantly, I think of someone who embodies the word confident. In today's episode, I'm talking about building confidence in your business, stepping into that role of really feeling like the boss of your business, and some key areas to cultivate confidence in your business

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Called to Both Episode 24 with Val Duvick - Master your business finances

In This Episode You'll:

Learn how to step into the role of boss in your business.
Build confidence in the important areas of leadership.
Find resources for gaining confidence and knowledge as a business owner.

Find it quickly:

2:36 - Joy's Journey to Being a Boss

3:08 - Three Areas to Be a Boss

3:22 - Money

8:21 - Your Ability to Bring in Clients and Market Effectively

13:32 - Expert Status and Building Authority

16:31 - Bonus Step

Mentioned in This Episode:

Overcoming Underearning

You Are a Badass at Making Money: Master the Mindset of Wealth Jen Sincero

Called to Both Episode 21

Called to Both Episode 11

Called to Both Episode 36: Brand Authority Series Pt 1

Called to Both Episode 37: Brand Authority Series Pt 2

Called to Both Episode 38: Brand Authority Series Pt 3

My Resources

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s ke

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

51: Time Management: Ways to Create More Time and Space in Your Days

Mon, 20 Feb 2023 06:00:00 -0500

When you're called to both, it can feel like you are being pulled in one million directions at all times. Not only do you have to make an unreasonable amount of decisions in a day, but we're also distracted by both physical and digital clutter in our everyday lives. Let's review our time management strategy! In this episode, I'm sharing how you can create more time and space in your days by building more margin and whitespace.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Take Back Your Time by Christy Wright

In This Episode You'll:

Learn how to declutter digital and physical spaces.
Create rules around boundaries.
Simplify decisions and task in your daily life.

Find it quickly:

2:27 - Ways to Create More Time and Space in Your Days

3:33 - Declutter Your Space

7:20 - Digital Declutter

9:16 - Set a New Rule Custom to You

16:45 - The Rule of One

Mentioned in this Episode:

Photoboss Method

Slack

Blog: Softwares and tools

Honeybook

Factor

Robot Vacuum

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

50: Momentous Messaging: Crafting a Brand that Reaches Multiple Audiences

Mon, 13 Feb 2023 06:00:00 -0500

As a multi-passionate entrepreneur, you may have a hard time not only crafting your brand message to speak to multiple audiences, but also ensuring that it's an impactful one. In today's special conversation, I'm sharing an exclusive episode from Jess Jordana's Pop Up Podcast! Jess brought me on to share about building an impactful brand message, especially when you talk to more than one audience, or sell more than one thing or service!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Episode 15 with Jess Jordana

In This Episode You'll:

Learn how to craft a momentous message.
Explore what marketing to two different audiences looks like.
Hear my own experience in successfully connecting with two audiences.

Find it quickly:

2:01 - The Pop Up Podcast

6:30 - Challenges in Serving Two Audiences

8:33 - Things that Have Made Serving Two Audiences Easier

26:03 - My Tip to Crafting a Momentous Message

33:27 - What Momentous Message Means to Me

Mentioned in this Episode:

Jess' Free Video Series

Connect with Jess:

Website: jessicajordana.com

Shop: jessicajordana.com/shop

Instagram: @jessjordana

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

49: Investing in In-Person Education: Elevate 2023 Recap with Kayla Brint

Mon, 06 Feb 2023 06:00:00 -0500

Educational opportunities like conferences are a great way to take a step back and really focus on your business, which is exactly what happened for Kayla Brint and me at the Elevate Conference in January! In today's episode, we're recapping our biggest takeaways, some of the raw and real moments of leaving our families at home, and what's going to be changing moving forward in our businesses as a result of this conference.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Learn about in-person education.
Explore what preparing for a conference looks like.
Gather our biggest takeaways from Elevate 2023.

Find it quickly:

4:13 - Our Business Bestie Story

7:33 - What made you decide to attend a business conference?

11:01 - Leading up to the conference, how did you feel, what did you expect, and how did you prepare?

17:00 - What’s one thing that surprised you about the conference?

19:51 - What’s something you learned about yourself or as a result of the conference?

24:33 - Do you have a top takeaway or quote you learned as a result of elevate?

31:09 - What’s something you’ll be doing DIFFERENTLY because of something you learned during this conference?

Mentioned in this Episode:

letselevatetogether.co

Episode 16 with Kayla

Overcoming Underearning

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

48: How Getting Accountability in Your Business Will Lead to Growth

Mon, 30 Jan 2023 06:00:00 -0500

Is there sommething keeping you from hitting your goals or allowing you to grow at the pace you expect? You might be missing accountability in your business. In this episode, I'm sharing all about the value of accountability, investing in your growth, and a few specific paths to get there.

Today's episode is brought to you by Honeybook! HoneyBook is the client management software that I've been using for years to send contracts, get paid, and keep track of all of my client inquiries and projects. Inside of HoneyBook, I can see at a glance exactly where my projects are in a timeline! I love that I can use this for sending questionnaires, setting up recurring invoices, and book calls through their built in scheduler tool and so much more! You can try Honeybook for 50% off today with the link below!

If you're a photographer, make sure you check out our Photoboss Group Coaching Method Program! This intimate group coaching program will last 8 weeks and transform your photography business!

LEARN MORE >>

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Understand the importance of accountability.
Explore places to find accountability.
Get insight on two keys to accountability.

Find it quickly:

2:21 - Accountability is Key to Success in Business

4:47 - Peer to Peer Masterminds

5:51 - Group + 1:1 Business Mentorship

7:35 - Conferences and Workshops

10:34 - Two Keys to Accountability

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

47: Before You Hire a Virtual Assistant Listen to This

Mon, 23 Jan 2023 06:00:00 -0500

Building your team along with your business is more nuanced than just outsourcing and getting the help, right? In this episode, I'm sharing where you should start, the questions to ask yourself before you hire, and how to actually find your first team member!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Determine if you need a VA or a new software.
Decide what tasks you want to hand off in your business.
Walk through the steps to making your first hire in business.

Find it quickly:

2:21 - Growing a Team for Your Business

3:40 - Is hiring the right fit?

8:21 - Your Guide to Hiring for Your Business

11:55 - Finding Potential Hires for Your Business

Mentioned in This Episode:

Episode 10

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

46: What to Do When the People Closest to You Don’t Support Your Business

Mon, 16 Jan 2023 06:00:00 -0500

Support from those closet to you is something we all long for in our businesses, but unfortunately that's not always the case. Whether it's unpleasant remarks, disrespect towards your business, or even just an obvious lack of support, coming from your loved ones hurts a little deeper. In today's episode, I'm share what you can do when that happens to you.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Boundaries in Your Business

In This Episode You'll:

Identify how lack of support shows up in others.
Learn two mindset shifts to help you handle the lack of support.
Explore how to set boundaires with those closest to you.
Hear three steps to help you gain support from your spouse.

Find it quickly:

2:56 - What to Do When the People Closest to You Don’t Support Your Business

7:07 - Establishing Yourself as a Business Owner to Your Loved Ones

10:17 - Mindset Shifts for YOU to Handle the Lack of Support

12:42 - Boundaries to Draw with Friends and Family

18:05 - Gaining Support from Your Spouse

Mentioned in This Episode:

Boundaries with Your Clients

Val Duvick's Episode

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

45: Pushing Past Perfectionism In Your Content, Business, and Beyond

Mon, 09 Jan 2023 06:00:00 -0500

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Learn about perfectionism vs. high standards.
Explore the tell-tale signs of a perfectionist.
Pull four affirmations to help you overcome perfectionism.

Find it quickly:

2:26 - Perfectionism as a Business Owner

4:28 - Tell-Tale Signs of Perfectionism

11:32 - Perfectionism Holds Us Back

12:46 - Standards vs. Perfectionism

15:32 - Affirmations

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

44: 3 Simple Habits for Living a Called to Both Life

Mon, 02 Jan 2023 06:00:00 -0500

With a new year, comes the opportunity to cultivate high impact habits in your life. In this episode, I'm sharing a few habits that have made a huge impact on my life both personally and professionally! Through implementing these simple and easy habits, you'll find yourself living a Called to Both life.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Learn three simple habits for living Called to Both.
Understand the value of habits and routines.
Explore new resources for habits.

Find it quickly:

:40 - 3 Simple Habits for Living a Called to Both Life

3:40 - A Daily Journaling Habit

7:24 - An End-of-the-Workday Wrap Up

10:34 - Weekly Walks

Mentioned in This Episode:

Atomic Habits

The Artist's Way

Walking in this World

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

A Message for You

Mon, 26 Dec 2022 06:00:00 -0500

A little note from me to you!! Here’s what’s coming up in 2023 on the podcast: In January we’re going to be discussing cultivating better habits, dealing with unsupportive family members in your business, and keys to overcoming perfectionism in your content and on social media.

Let’s keep the conversation going! Join the CTB Facebook community here.

More ways to connect:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

43: Diversify Your Income 2023 with These 5 Steps

Mon, 19 Dec 2022 06:00:00 -0500

To kick of the year, let's talk through 5 ways that you can diversify your income! By diversifying your income, you're able to relieve the stress that comes in your business during slower seasons by building revenue streams outside of your primary offering! In this episode, I'll be giving you passive and active revenue opportunities in your business!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Part 1: How to Get Started with an Email List

In This Episode You'll:

Explore both passive and active income streams.
Embrace your role as a content creator and educator.
Strategically implement revenue streams that serve you.
Build a community with purpose.

Find it quickly:

2:22 - Diversify Your Income 2023 with These 5 Steps

4:08 - 1. Embrace a Content Creator Role

5:44 - 2. Grow Your Email List

7:15 - 3. Add Affiliate Marketing to Your Strategy

9:18 - 4. Create a Digital Course or Download

10:57 - 5. Consult or Mentor

12:10 - Bonus: Build a Community

Mentioned in This Episode:

Part 2: Email Marketing for Photographers

Episode 4

The Affiliate Marketing Jumpstart Guide

Kajabi

Episode 28

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

42: Planning & Goal Setting for Your Business | Part 2

Mon, 12 Dec 2022 06:00:00 -0500

I'm a huge proponent of setting aside time for planning and goal setting, so today I'm exploring how to go about setting goals in your business and resources I recommend to getting the most out of your planning session! Plus, I'm even sharing how you should wrap up any session of planning and goal setting for your business to ensure you follow through with it!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Ashley Profit's Printable Calendar

In This Episode You'll:

Learn how to set goals in your business.
Explore tips for winning with your business goals.
Find tools & resources for setting goals.
Plan on how to wrap up your goal setting and planning days to ensure success

Find it quickly:

2:12 - Simple Tips for Winning with Goals

9:45 - SMARTER Goals with Michael Hyatt

10:40 - Putting Your Goals on a Calendar

12:45 - Wrap Up Activities

Mentioned in This Episode:

Episode 41

Michael Hyatt's Goal Setting Blog

Michael Hyatt's Goal Setting Download Sheet

Michael Hyatt's Book: Your Best Year Ever

VIDEO: How to Use Notion

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

41: Yearly Planning and Goal Setting | 10 Years of Business Edition | Part 1

Mon, 05 Dec 2022 06:00:00 -0500

As I approach my 10th year in business, I am humbled and honored by my journey, yet reminded of just how important goal setting & planning is for your business. In today's episode, I want to share my own goals setting and planning process with you!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Plan your best business year yet.
Know what data points you need for planning.
Map out your next CEO planning day!

Find it quickly:

2:42 - Planning Your Best Business Year Yet

3:45 - Set Aside Dedicated Time to Review & Plan for Your Business

5:52 - Gather all of the Materials and Data that You Will Need

8:46 - Set Your Planning Agenda

11:41 - Conducting a Planning Day in Your Business

Mentioned in This Episode:

CEO Day on Youtube

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

40: Scaling Your Business in Part-Time Hours with Rachel Traxler

Mon, 28 Nov 2022 06:00:00 -0500

Are you looking for advice on how to scale your business into part-time hours without losing revenue? In today's episode, Rachel Traxler joins us to share how she's built a business that she runs on limited hours each week with the support of her team! She shares the mindset shift she had to make around time management, what team members she currently works with, and how her business is centered around her faith!

Today's episode is brought to you by Kajabi! I use Kajabi to house my freebies, my email list, my coaching pages, and client replay calls. Kajabi also offers podcast hosting, communities, and memberships. This all-in-one tools helps streamline my admin and marketing efforts! You can try Kajabi for free today with the link below!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Learn the mindset shift to working less and making more.
Understand the value of team members and their roles.
Discover the difference between income producing activities vs. lead generating activities.

Find it quickly:

4:25 - The Overlap of Motherhood & Business

7:26 - Scaling Your Business in Part-Time Hours

12:40 - Building a Team to Scale Your Business

16:54 - Income Producing vs Lead Generating Activities

21:18 - Your Next Step to Scaling Back on Hours without Losing Revenue

27:14 - Faith in Business

33:20 - Rapid Fire Interview Questions

Connect with Rachel:

@racheltraxler

racheltraxler.com

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

39: How to Create Social Proof in Your Business | Brand Authority Series

Mon, 21 Nov 2022 06:00:00 -0500

You have the power to build your own brand authority, especially after you understand, prioritize, and create social proof for your business. Social proof enables you to build influence and brand power. In today's episode, I'm sharing what social proof offers and ways that you can build it in your business.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Influence by Robert Cialdini

In This Episode You'll:

Understand what social proof is.
Implement three types of social proof into your business.
Create social proof for your business.

Find it quickly:

2:11 - What is social proof?

4:31 - Examples of Social Proof

6:19 - How to Build Social Proof

6:35 - Review & Testimonials

9:55 - Press & Endorsements

13:10 - Speaking

Everything that we chatted about in today's episode is actually included in my free guide, The Brand Authority Blueprint. You'll see everything we discuss in this series on becoming an in-demand brand and decide what you want to be know and remembered for.

DOWNLOAD NOW >>

Mentioned in This Episode:

Adorama

HARO

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

38: What Your Visual Brand is Telling Your Audience | Brand Authority Series

Mon, 14 Nov 2022 12:20:00 -0500

What is your visual brand telling your potential clients without you even realizing? There are a few important elements to consider in your brand visuals that can help elevate your brand to look more professional, trustworthy, and valuable. In today's episode, we're exploring those elements, a few red flags for keep you from looking like an amateur, and a quick exercise to ensure you have a consistent visual brand.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Understand the value of visual design.
Explore four ways to elevate your brand.
Review common pitfalls of amateurs in visual design.

Find it quickly:

2:00 - Control Your Visual Brand

6:22 - 4 Ways to Elevate Your Visual Brand

10:33 - Pitfalls of Amateurs in Visual Design

DOWNLOAD NOW >>

Mentioned in This Episode:

HEX color Finder

Brand Brilliance

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

37: Your Brand Messaging | Brand Authority Series

Mon, 07 Nov 2022 05:00:00 -0500

Do your potential clients see you as the valued and professional brand that you are? In the second episode of our Brand Authority Series, we're exploring the essential elements of building a credible and in-demand brand. Listen in as I share how you can determine what you want to be known for and build messaging that resonates with your potential clients!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Determine what you want to be known for.
Build your brand messaging.
Learn how to communicate the benefits of your brand.
Grab a guide to brand authority.

Find it quickly:

2:45 - What do you want to be known for?

3:42 - What do you do and how is it benefiting the customer

8:15 - Build your brand messaging prompt

9:36 - Highlight your uniqueness

12:19 - Review client reviews and testimonials

- The Brand Authority Blueprint

Mentioned in This Episode:

Building a Storybrand

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

36: How to Become Seen as the Go-To Expert At What You Do

Mon, 31 Oct 2022 06:00:00 -0400

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Explore building a visibility plan.
Understand brand authority.
Take three steps to building brand authority.

Find it quickly:

2:17 - Two Key Factors of an In-Demand Brand

4:08 - Three Ways to Build Your Brand Authority Online

4:38 - #1: Decide what you want your brand to be remembered and known for.

5:55 - #2: Build brand authority through your brand visuals.

7:30 - #3: Build social proof for your brand authority.

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

35: 3 Tips for Strategic Collaborations with Danielle Wiebe

Mon, 24 Oct 2022 06:00:00 -0400

It's so fun to collaborate with other brands and businesses, but what goes into that? Community leader, Danielle Wiebe of Business Babes Collective joins us to talk about making big business decisions, exploring collaborations and connections, and how to handle rejections from your pitches!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

businessbabescollective.com

In This Episode You'll:

Explore making big business decisions.
Understand how to craft pitches and handle rejection.
Learn three tips for strategic collaborations.

Find it quickly:

2:13 - Get to Know Danielle

6:20 - Impact of COVID

9:29 - Making Business Decisions

14:29 - Connect & Collaborate

22:23 - Handling Rejection

29:38 - 3 Tips for Strategic Collaboration

32:08 - Rapid Fire Questions

Connect with Danielle:

Business Babes Collective Podcast

Free Workshop

Instagram @danilivinglife

Instagram: @businessbabesco

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

34: Creating a Visibility Plan For Your Business Marketing

Mon, 17 Oct 2022 06:00:00 -0400

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Learn about Visibility Marketing
Explore Visibility Marketing Activities
Set Aside Time for Your Visibility Plan

Find it quickly:

3:13 - What is Visibility Marketing?

6:06 - Visibility Marketing Activities for Your Business

7:21 - Repurpose and Share Older Content that Performed Really Well in the Past

9:23 - Pitch Yourself to Collaborate with Another Business Owner

10:52 - Show Up in Facebook Groups

11:21 - Optimize for SEO

12:37 - Keep Evergreen & Video-Based Content Top of Mind

14:06 - Schedule Your Visibility Activities

Links + Resources mentioned in this episode:

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

33: Is Content Marketing Worth It? Here’s What They Don’t Tell You

Mon, 10 Oct 2022 06:00:00 -0400

We're told by all of the marketing gurus that content marketing is the most valuable way to get more visibility on your brand. As a content creator, I can say that content marketing works, but today I want to share what those experts aren't telling you about content marketing—to help you get beyond the hard days where you want to quit.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Explore the benefits of content marketing.
Understand how content mediums can impact your success.
Compare evergreen content to other content.
Highlight the value behind marketing your content and services.

Find it quickly:

2:06 - What is Content Marketing?

3:39 - What to Determine Before You Implement Content Marketing Into Your Strategy

3:55 - Content Medium

5:46 - Consistency

6:36 - Email List

7:32 - Evergreen Content

9:22 - Marketing

9:42 - Your Excitement

Links + Resources mentioned in this episode:

Apply for Joy's Coaching Intensive

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

32: Boundaries From Your Business | How to Keep Your Business from Being a 24/7 Thing

Mon, 03 Oct 2022 06:00:00 -0400

Are you constantly reaching for your phone when it dings to answer another email? Maybe you're struggling to find time for vacation because you've overbooked yourself! It's so easy to stay mentally clocked into your work when you have set boundaries for yourself to keep you from being in your business 24/7. In today's episode, I'm sharing seven ways you can create boundaries for you from your business.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

Today's episode is brought to you by Descript, my favorite tool for content creation! I use Descript to share smaller cut down pieces of my podcast, repurpose Youtube videos, and create on-screen captions in my reels. If you create content in your business, you need to check out this simple, easy-to-use tool!

In This Episode You'll:

Find a balance between your work and your life.
Set boundaries that protect your peace and mental health.
Build systems and create rules for yourself in business.
Earn passive income.

Find it quickly:

1:03 - Ways to Build Boundaries FROM Your Business

3:01 - Set your vacation time before you schedule the client work and launches in your business.

5:32 - Decide your hours and your reachability.

8:20 - Mentally clock in and clock out.

12:50 - Read books and listen to podcasts that are NOT business related.

15:31 - Make “Rules” for how weekends and family time will look

17:00 - Build systems, templates, and automations to make yourself replaceable.

18:45 - Build Passive Revenue streams.

Links + Resources mentioned in this episode:

Listen to Episodes 22 and 4
Check out Elizabeth McCravy

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

31: The Number 1 Predictor of Your Success

Mon, 26 Sep 2022 06:00:42 -0400

In This Episode You'll:

Understand the importance of a growth mindset.
Learn the value of planning ahead.
Review 5 signs of a growth mindset.

Find it quickly:

0:46 - What is a Growth Mindset?

1:52 - Make space to slow down and evaluate.

5:12 - You ask for help and are open to feedback.

7:52 - You identify your shortcomings to grow from those things and not to shame yourself.

9:07 - Make time for yourself and your business.

10:16 - You see failure as a crucial part of growth.

Links + Resources mentioned in this episode:

Watch Joy's Vlog on Planning
Download The Strategic Business Planning Guide
Read More than a Mom

More ways to connect:

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

30: How Multi-Passionate Entrepreneurs Can Market to Multiple Audiences

Mon, 19 Sep 2022 06:00:03 -0400

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode You'll:

Find where there is overlap in your audiences.
Understand the disadvantages of the tutorial trap.
Not let being multi-passionate hold you back.

Find it quickly:

2:21 - Behind Joy's Business

3:47 - Why Marketing to Multiple Audiences is Hard

6:07 - One Content Medium

7:59 - Consistent Content Creation

10:09 - Permission

12:30 - Repurpose Content

15:56 - Leverage Your Personal Brand

17:47 - Avoid the Tutorial Trap

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

29: 3 Step Method for Making Better Business Decisions with Brooke Jefferson

Mon, 12 Sep 2022 06:00:49 -0400

Is there a business decision you're struggling with and you're not sure what to do? Brooke Jefferson joins us in today's episode to share a three step method for making better business decisions. Listen in as she walks through some valuable and actionable steps to help you get started today!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

In This Episode:

Learn about making informed decisions.
Get the three step method to making better business decisions.
Understand what to do when you've lost motivation.

Find it quickly:

4:05 - Get to Know Brooke

5:49 - Make Better Decisions

6:34 - Set a Vision

11:49 - Set Your Goals and Work Backwards from Your Vision

17:50 - Automate & Outsource in Your Business

31:09 - Encouragement

Links + Resources mentioned in this episode:

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

28: Growing a Facebook Group to 10k Members and My Best Community Growth Tips

Mon, 05 Sep 2022 06:00:42 -0400

If you are thinking about starting a Facebook group for your business or you're looking to grow an existing one, this episode was created for you! In today's episode, I'm sharing how I grew my own Facebook group to 10k members and a few tips and tricks you can implement today for faster growth!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!

JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
CALLED TO BOTH COMMUNITY

In This Episode:

You'll hear about the value of Facebook groups for businesses.
Learn a few tips for growing your Facebook group faster.
Understand hoot to get the most out of your Faceboook group.
Hear what I'm doing in my Facebook group for this podcast.

Find it quickly:

1:02 - Why Facebook Groups are Important

3:25 - My First Facebook Group

7:36 - Tips for Facebook Groups

11:47 - Get the Most Out of Your Group

14:48 - My New Facebook Group

Links + Resources mentioned in this episode:

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

27: Followers Don’t Equal Income: How to Stop Relying on Social Media to get clients with Mary Shelton

Mon, 29 Aug 2022 06:00:10 -0400

There are so many ways to marketing your business, but the most valuable thing you can do for yourself is build a marketing strategy that you won't get burnt out on. In today's episode, Mary Shelton joins us to share about her experience in taking a break from social media to reassess her business after falling into the trap that she had to focus all of her time and attention on it. Listen in as she shares how she revisited the why behind her business, built a new approach to marketing that better served her clients and herself, and shares a few tactics to getting clients today without burning yourself out.

JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
CALLED TO BOTH COMMUNITY

In This Episode:

You'll learn how to prioritize client experience and connection.
Grab growth strategies for getting clients quickly.
Understand marketing tactics for millenials vs. Gen Z.

Find it quickly:

2:51 - Get to Know Mary

6:28 - Your Follower Count Doesn't Matter

12:35 - Being a Part of Your Client's Experience

16:14 - Getting Excited for Your Client's Event

18:25 - Creating Open Communication with Your Clients

24:14 - Finding Holes in Your Communication Process

28:25 - Audit Your Process

30:40 - Marketing Tactics to Get Clients

38:08 - Rapid Fire Questions

Links + Resources mentioned in this episode:

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

26: Simple Ways to Feel Motivated in Your Business Again

Mon, 22 Aug 2022 06:00:18 -0400

Burnout is a real thing and when you're feeling distracted, tired, and simply not motivated in your business, it's easy to want to give up. Instead, I've found seven ways to help reignite that motivation! Listen in as I walk through each of these activities and practices to help you get more motivated in your work!

JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
CALLED TO BOTH COMMUNITY

In This Episode:

You'll hear about 7 ways to motivate yourself!
Learn simple hacks to stay productive
Reflect on what's working & how you're winning.

Find it quickly:

2:00 - Close the Loop

3:19 - Stream of Conciousness Journaling

4:06 - Move Your Body

5:26 - Connect with Someone & Get Accountable

6:20 - Descript

7:12 - Build a Vision Board

8:54 - Know Your Motivators

10:02 - Trick Yourself into 5 Minutes of What You've Been Avoiding

11:02 - Bonus Tip

Links + Resources mentioned in this episode:

Read The Artist's Way

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

25: The Mindset On Time That Is Holding You Back

Mon, 15 Aug 2022 06:00:58 -0400

There never seems to be enough time in the day for you to get everything done in your business, right? What if I told you that a few simple mindset shifts could completely change the trajectory of your business success? In today's episode, we're talking all about mindsets around time, how they hold you back, and how you can take control of them!

JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
CALLED TO BOTH COMMUNITY

In This Episode:

Learn about Parkinson's Law.
Shift your mindset around time.
Audit what you're doing with your time.

Find it quickly:

0:58 - Mindset Shifts on Time in Your Business

1:55 - Unlink Time from Success

2:45 - Parkinson's Law

6:33 - Determine Your Desired Outcome

9:40 - You Determine Time Commitments

11:40 - Audit Your Time

17:58 - Tools & Resources

Links + Resources mentioned in this episode:

Get organized with Notion
Track your time with Toggl
Focus with Background Noise
Stay Productive with a Timing Cube

Three Episodes You'll Love:

More ways to connect:

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

24: Master Your Business Finances & Money Mindset with Val Duvick

Mon, 08 Aug 2022 06:00:56 -0400

Even if you're not a money savvy person, there are steps that you can take to feel more confident when it comes to your business finances and your pricing! In today's episode, Val Duvick joins us to share money mindsets and misconceptions that many entrepreneurs face and how we can overcome them.

In This Episode:

Learn how to plan for profit first.
Overcome money mindset blocks.
Master your business finances

Find it quickly:

1:40 - Get to know Val

9:37 - Set your business finances & money mindset

14:22 - Profit First

29:03 - Common Money Mindset Blocks

40: 10 - Rapid Fire Questions

Links + Resources mentioned in this episode:

Get access to Val's Profit First for Creative Entrepreneurs
Grab Val's Google Drive Financial Spreadsheet Template
Check out Val's Creative Income Cure
Learn more about the Profit First Book
Read Business Made Simple
See more of Joy's Favorite Books & Tools

More ways to connect:

JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
CALLED TO BOTH COMMUNITY

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

23: 3 Simple Hacks for Winning the Day

Mon, 01 Aug 2022 06:00:47 -0400

In This Episode:

Identify what makes each day feel like a win for you.
Be better prepared heading into each day.
Find ways to reward and care for yourself.
Implement three hacks for winning the day.

Find it quickly:

0:08 - 3 Hacks for Winning the Day

1:36 - Create an End-of-Day Next Actions List

3:41 - Do Tasks that Tomorrow's Version of You Will Appreciate

6:03 - Celebrate Really Small Things

10:38 - Recap

Links + Resources mentioned in this episode:

Get organized with Notion
Connect with teammembers on Slack
Start reading Business Made Simple
Grab a pen subscription with Cloth & Paper

More ways to connect:

JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
CALLED TO BOTH COMMUNITY

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

22: Client Boundaries 101

Mon, 25 Jul 2022 06:00:18 -0400

A good business boundary will teach your clients how to treat you and communicate with you. If you're not setting these boundaries, you're not protecting your time, your peace, or your personal life. In today's episode, I'm sharing why boundaries are important, how to set them with your clients, and what types of boundaries you should be setting.

In This Episode:

You'll recognize when your boundaries are being crossed.
Set realistic boundaries for your business.
Communicate your boundaries with your clients.
Maintain your boundaries to protect your peace.

Find it quickly:

2:53 - When boundaries are needed
3:43 - Boundaries you should set
7:25 - Where to put your boundaries to communicate them

Links + Resources mentioned in this episode:

Create a business number with Google Voice
Use Notion for client communication
Episode 20: Overcoming Business Burnout

More ways to connect:

JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
CALLED TO BOTH COMMUNITY

Read the full show notes from today’s episode HERE.

Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

21: Get More Visibility On Your Content With This 1 Shift

Mon, 18 Jul 2022 06:00:34 -0400

Is your content getting the traction and audience that you're expecting? Maybe you're creating content, but only hearing crickets after hitting publish. By shifting your content creation mindset into creating generous content, you'll gain more visibility, and grow your brand! In today's episode, we're discussing what it means to create generous content, why it's important, and a few ways to be generous in your content.

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

You can review the full show notes and transcript at joymichelle.co/21

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

20: Overcoming Business Burnout

Mon, 11 Jul 2022 06:00:07 -0400

Is the pressure of being called to both causing you to burnout in your business? It's so easy to let the overwhelm of every responsibility in your life create that feeling of burnout, yet finding the source and tackling it at its core can help you eliminate future burnout. In today's episode, I'm sharing how you can find the source of your burnout, overcome it, and create habits that help prevent burnout.

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

You can view the full show notes and transcript at joymichelle.co/20

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

19: Get Your Time Back with a Better Marketing Strategy (with Amanda Shuman)

Mon, 04 Jul 2022 06:00:42 -0400

Marketing your business can feel like a never-ending cycle of needing to do more—show up more, be on more platforms, and create more content. In today’s episode, Amanda Shuman of Carry Love Designs shares her secrets and tips for having more impactful marketing without adding more to your to-do list. Listen in to hear where Amanda's journey started, along with the hiccups she came across in becoming a successful business owner while also growing her family.

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

Review the show notes and transcript at joymichelle.co/19

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

18: My Mid-Year Business Review Process

Mon, 27 Jun 2022 06:00:42 -0400

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

Review the show notes and transcript at joymichelle.co/18

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

17: Work-from-Home Productivity Hacks

Mon, 20 Jun 2022 06:00:09 -0400

Are you being as productive in your business as you could be? Maybe it feels like finding a balance feels impossible, because you have so much to do. In today's episode, I have invited four amazing guests that are going to share their perspective on time management and productivity as a working mom. Not only will each share their current working situations, but they're giving you the best productivity hacks, habits, and tools that have helped them move towards their business goals. Listen in as Elizabeth McCravy, Stephanie Kase, Ashlyn Carter, and Ashley Freehan share their own valuable experiences!

Review the show notes and transcript at joymichelle.co/17

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

16: How to Live a Simple Yet Rich Life with Kayla Brint

Mon, 13 Jun 2022 06:00:35 -0400

Are you constantly juggling the priorities that come being a mother, owning a business, and running a household? In today's episode, Kayla Brint joins me to chat about how you can live a simple yet rich life while balancing it all. Listen in as she shares some practical tips for self-care and finding the time to incorporate it!

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

Review the full show notes and transcript at joymichelle.co/16.

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

15: Secrets to Writing Words People Care About with Jess Jordana

Mon, 06 Jun 2022 06:00:40 -0400

Are your words connecting with your ideal audience? As you sit down to write posts for Instagram, newsletters, or website copy, finding the right things to say is tough, especially with writer's block. Jess Jordana of Jess XO and the Promptlate Shop joins us to share the secrets to writing words that people care about. Listen in as she highlights how you can connect with your audience, batch your content, and get the most out of your time and work.

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

You can view the full show notes and transcript at joymichelle.co/15

Mentioned in this Episode:

jessicajordana.com/writersblock

https://littlezsleep.com/

The No BS Small business Book by Casey Graham

Connect with Jess:

Website: jessicajordana.com

Shop: jessicajordana.com/shop

Instagram: @jessjordana

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

14: 3 Steps to Reset Your Mindset

Mon, 30 May 2022 06:00:41 -0400

Are there days where you need to reset your mindset? Maybe you're not in the right headspace and it's effecting how you're engaging in your work and personal life—let's reset that mindset. In today's episode, I'm sharing a few tools you can use to quickly reset your mindset.

Review the full show notes and transcript at joymichelle.co/14

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

13: Getting It All Done | Weekly Scheduling, Outsourcing, & Productivity Tips

Mon, 23 May 2022 06:00:20 -0400

Are you struggling to get it all done in your business? If you're not batching, not tracking your time, or maybe you're still doing it alone, that might be part of the problem! In this episode, I'm sharing my weekly schedule, what I outsource, and my best tips for productivity!

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

Review full show notes and transcript at joymichelle.co/13

Mentioned in this Episode:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

12: How I Pivoted My Business from Photographer to Educator and 5 Lessons I Learned by Pivoting

Mon, 16 May 2022 06:00:27 -0400

As we grow within our businesses, we may see a pivot in clients, services, or even industry! I certainly did when I pivoted from being a photographer to being an educator! In today's episode, I'm sharing 5 lessons I learned by pivoting in my business, plus join me as I highlight my entrepreneurship journey!

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

You can review show notes and transcript at joymichelle.co/12

Mentioned in this Episode:

My First Youtube Video

Photoboss Facebook Group

Called to Both Facebook Group

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

11: 3 Tips for Creating Video in Your Business as a Busy Entrepreneur

Mon, 09 May 2022 06:00:51 -0400

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

Video full show notes and transcript at joymichelle.co/11

Mentioned in this Episode:

Episode 3

iMovie for apple users

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

10: The Softwares, Tools, and Apps I Use to Run My Business

Mon, 02 May 2022 06:00:43 -0400

Review the full Show Notes and transcript at https://joymichelle.co/10

Try the Tools:

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

9: Building a Business as an Introvert

Mon, 25 Apr 2022 06:00:06 -0400

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

Review the full show notes and transcript at joymichelle.com/9

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

8: 3 Steps to Creating Your Own Definition of Balance

Mon, 18 Apr 2022 06:00:14 -0400

We hear so much about balance in entrepreneurship and finding that balance between work and life, but have you defined what balance means for you? In today's episode, I'm sharing three steps that you can take to help you create your own definition of balance.

Today's episode was inspired by Christy Wright's book, Take Back Your Time. If you're ready to dive deeper into the topic of time and balance, I highly recommend this book!

You can review the full show notes and transcript at joymichelle.co/8

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

7: A Candid Conversation About Loneliness as an Entrepreneur and Mom

Mon, 11 Apr 2022 06:00:13 -0400

Loneliness in motherhood and entrepreneurship has been weighing heavy on my heart since launching this podcast, so in today's episode, I opted to have a more candid conversation with you all. In today's episode, I'm sharing a few resources for those who are facing loneliness in either motherhood, entrepreneurship, or both.

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

Review the full show notes and transcript at joymichelle.co/7

Join the Facebook Groups:

Photoboss Facebook Group

Called to Both Facebook Group

Connect with Joy:

Youtube: youtube.com/channel/UC-Ou6jRKxcjMrVMxWxLO_fQ

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

6: Your Business Needs A “Power Hour”

Mon, 04 Apr 2022 06:00:12 -0400

Listen in as I share about this concept, how I'm managing my time with timers, and how I build out my task list.

You can stay up to date with the Called to Both Podcast by subscribing on Apple Podcast App, Spotify, or your favorite podcast player!

You can view full show notes and transcript at joymichelle.co/5.

Mentioned in Today's Episode:

Power Hour Template for Notion

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

5: What to Do When Your Ambitions Don’t Match the Time and Energy You Have | The Energy/Ambition Mismatch

Mon, 28 Mar 2022 06:00:18 -0400

One of the biggest complaints I hear from busy entrepreneurs is that they don't have energy or creativity when they sit down to work or that it comes in the most inconvenient times. I like to refer to this as theenergy/ambition mismatch, when your ambitions don't match the time and energy you have. In today's episode, I'm sharing four ways I combat the energy/ambition miss-match to allow me to focus on the work at hand and have really productive days.

You can find full show notes and transcript at joymichelle.co/5

Mentioned in Today's Episode:

At Your Best by Carey Neiuwhof

Connect with Joy:

Youtube: youtube.com/channel/UC-Ou6jRKxcjMrVMxWxLO_fQ

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

4: How to Diversify Your Revenue with Affiliate Marketing

Mon, 21 Mar 2022 06:00:31 -0400

Have you considered adding additional revenue streams to your service-based business? Your time is so valuable, so why not incorporate a revenue stream that doesn't require your time? A great option is affiliate marketing. In today's episode, I'm sharing how you can use affiliate marketing in your business, even if you don't have a large following! Listen in as I highlight how I'm using it in my business, plus some of the tools I use as well!

You can find full show notes and transcript at joymichelle.co/4

Mentioned in Today's Episode:

Quick Start Guide to Affiliate Marketing

Connect with Joy:

Youtube: youtube.com/channel/UC-Ou6jRKxcjMrVMxWxLO_fQ

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

3: How a Youtube Channel Could Fit into Your Business

Mon, 14 Mar 2022 07:10:14 -0400

Is a Youtube Channel the right next step in your business? I'm asked all the time about why I started my Youtube channel and if I think it's a good fit for others. In today's episode, I'm sharing my own backstory with Youtube, including some of the things I've never shared before about my YouTube journey, plus simple and effective ways you could utilize YouTube in your business today!

You can view full show notes and transcript at joymichelle.co/3

Mentioned in Today's Episode:

Photo Boss with Joy Michelle Facebook Group

Fiverr

Amazon Shop.

Connect with Joy:

Youtube: youtube.com/channel/UC-Ou6jRKxcjMrVMxWxLO_fQ

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

2: How Having Kids Made Me A Better Business Owner

Mon, 14 Mar 2022 07:00:14 -0400

When we plan for children, we're always warned about the rough things that change, but what about the good? In today's episode, I'm sharing how my life and business have improved since having kids. Listen in as I share how having kids even made me a better business owner.

You can review full show notes and transcript at joymichelle.co/2

Mentioned in this Episode:

Youtube video about Notion

Connect with Joy:

Youtube: youtube.com/channel/UC-Ou6jRKxcjMrVMxWxLO_fQ

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

1: 3 Essential Mindset Shifts for Those Who Are Called to Both

Thu, 10 Mar 2022 06:00:00 -0500

Review the full show notes and transcript at joymichelle.co/1

Mentioned in this Episode:

The Artist’s Way

Soundtracks by Jon Acuff

Connect with Joy:

Youtube: youtube.com/channel/UC-Ou6jRKxcjMrVMxWxLO_fQ

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

Trailer | Welcome to the Called to Both Podcast

Wed, 02 Mar 2022 10:54:43 -0500

Called To Both is the podcast for women who have big business ambitions and also want to be intentional and present moms. On this podcast Joy Michelle will be talking about what it takes to pursue both Motherhood and entrepreneurship, balance these two worlds, and provide you with tools and lessons to help you thrive in both areas of life–your business and your motherhood. While learning about business is so valuable, one thing missing in it all is where motherhood and the rest of life fits into this equation—where is the business advice for women doing BOTH?

At Called to Both, we truly don’t believe you have to choose between these two worlds tugging at your heart. You can be Called to Both.

Called to Both Podcast will leave you feeling refreshed and inspired with new episodes each week, walking away with tangible yet simple steps to make your business and life work for you. If you feel Called To Both you’re in the right place.

You can find show notes, links, and resources mentioned in each episode at calledtoboth.com.