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  <title>Mindful Drinking &amp; Moderation in Midlife: How to Drink Less, On Your Terms</title>

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  <description><![CDATA[<p>**A Spotify 'Rising Star' show** <b>How do I drink less without quitting completely? What's the difference between low, no and light alcohol drinks? Why can't I drink like I used to? Why do alcohol-free drinks cost so much?</b></p><p><br></p><p><br></p><p>If you're in your 30s, 40s, 50s or beyond and asking these questions, this is your podcast.</p><p><br></p><p><br></p><p>Welcome to the essential show for midlife adults who want to drink less, on their own terms—without the pressure to quit completely, follow rigid rules, or label themselves as sober.</p><p><br></p><p><br></p><p>I'm Denise Hamilton-Mace, your mindful drinking mentor, magazine editor, writer and public speaker on all things low, no and light. Each week, I help stressed parents and busy midlife adults navigate their relationship with alcohol through practical approaches grounded in real-world experience and behaviour change strategy, not willpower or wellness culture</p><p><br></p><p><br></p><p><b>What you'll get:</b></p><p><b>Mindful Moderation Solo Episodes</b> – Deep-dives answering the questions that matter to sophisticated drinkers who want to moderate smartly:</p><ul><li>How do I cut back when my partner still drinks at home?</li><li>Why do premium alcohol-free drinks cost the same as full-strength versions?</li><li>How do I navigate social situations when I'm the only one moderating?</li><li>What really works: willpower vs. strategy?</li></ul><p><br></p><p><br></p><p><b>Drinks 101 Mini-Series</b> – Short educational episodes demystifying the confusing world of low and no alcohol drinks:</p><ul><li>What does ABV actually mean?</li><li>What's the real difference between non-alcoholic, alcohol-free, low alcohol, and light beer?</li><li>How are alcohol-free drinks made?</li><li>Which drinks are safe for pregnancy, driving, or recovery?</li></ul><p><br></p><p><br></p><p><b>Meet the Makers</b> – Intimate conversations with the founders, brewers, distillers, and visionaries creating the premium drinks and experiences that support your moderation goals.</p><p><br></p><p><br></p><p><b>This podcast is for you if:</b></p><ul><li>You want drinks that taste like the ones you already love</li><li>You're looking for practical advice that fits your demanding life, not another wellness overhaul</li><li>You recognise that coasting with mid-strength drinks, zebra-striping, or bookending your evening with something non-alcoholic are all valid strategies</li><li>You want better mornings without giving up celebrating life's special moments</li></ul><p><br></p><p><br></p><p>This isn't about going completely dry or reinventing yourself. It's about keeping energy for what matters most: family, health, career, and living life on your own terms.</p><p><br></p><p><br></p><p>Join the moderation revolution happening in midlife – because while Gen Z gets the headlines, you're the one actually doing it.</p>]]></description>
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    <itunes:title>165. Not Ready to Drink Mindfully Yet? Sometimes It Takes A Year</itunes:title>
    <title>165. Not Ready to Drink Mindfully Yet? Sometimes It Takes A Year</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Have you ever dipped a toe into the world of mindful drinking, decided it wasn't for you, and quietly slipped back to your old habits — only to find yourself here again, months or even a year later? That's exactly what happened to H. She found this podcast, subscribed, then walked away. A year on, she came back — and this time, something had shifted. Her story isn't unique. It might actually be yours. This episode explores the part of the mindful drinking journey that nobody...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Have you ever dipped a toe into the world of mindful drinking, decided it wasn&apos;t for you, and quietly slipped back to your old habits — only to find yourself here again, months or even a year later?</p><p>That&apos;s exactly what happened to H. She found this podcast, subscribed, then walked away. A year on, she came back — and this time, something had shifted. Her story isn&apos;t unique. It might actually be yours.</p><p>This episode explores the part of the mindful drinking journey that nobody really talks about: the waiting room. That in-between place where you&apos;re not quite ready to commit, but something keeps pulling you back. The repeated dry Januarys with no real plan for February. The &quot;failed&quot; attempts that weren&apos;t really failures at all. And the quiet but growing awareness that alcohol might not be serving you the way it once did.</p><p>Mindful drinking isn&apos;t a quick fix or a personality transplant. It&apos;s a tool — and knowing how and when to pick it up is half the battle. </p><p>Whether you&apos;re somewhere between sober curious and not-bloody-likely-yet, your journey has already started, whether you&apos;re ready to admit it or not.</p><p>2:13 H&apos;s story</p><p>3:46 Not the only one</p><p>5:16 Mindful Drinking As a Tool</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Have you ever dipped a toe into the world of mindful drinking, decided it wasn&apos;t for you, and quietly slipped back to your old habits — only to find yourself here again, months or even a year later?</p><p>That&apos;s exactly what happened to H. She found this podcast, subscribed, then walked away. A year on, she came back — and this time, something had shifted. Her story isn&apos;t unique. It might actually be yours.</p><p>This episode explores the part of the mindful drinking journey that nobody really talks about: the waiting room. That in-between place where you&apos;re not quite ready to commit, but something keeps pulling you back. The repeated dry Januarys with no real plan for February. The &quot;failed&quot; attempts that weren&apos;t really failures at all. And the quiet but growing awareness that alcohol might not be serving you the way it once did.</p><p>Mindful drinking isn&apos;t a quick fix or a personality transplant. It&apos;s a tool — and knowing how and when to pick it up is half the battle. </p><p>Whether you&apos;re somewhere between sober curious and not-bloody-likely-yet, your journey has already started, whether you&apos;re ready to admit it or not.</p><p>2:13 H&apos;s story</p><p>3:46 Not the only one</p><p>5:16 Mindful Drinking As a Tool</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <pubDate>Wed, 11 Mar 2026 06:00:00 +0000</pubDate>
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    <itunes:duration>488</itunes:duration>
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    <itunes:title>164. Drinks 101: Why Do Alcohol-Free Drinks Cost So Much?</itunes:title>
    <title>164. Drinks 101: Why Do Alcohol-Free Drinks Cost So Much?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Ever picked up a bottle of alcohol-free wine or a non-alcoholic spirit and wondered why it costs as much — or more — than the full-strength version? You're not alone, and the answer is more interesting than you might think.   Alcohol does a lot more heavy lifting in a drink than most people realise, and replacing all of those functions doesn't come cheap.   Find out everything you need to know in this five-minute listen.  Dive deeper with:  108: Costs Pt1: What You’re Really...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Ever picked up a bottle of alcohol-free wine or a non-alcoholic spirit and wondered why it costs as much — or more — than the full-strength version? You&apos;re not alone, and the answer is more interesting than you might think. <br/><br/>Alcohol does a lot more heavy lifting in a drink than most people realise, and replacing all of those functions doesn&apos;t come cheap. <br/><br/>Find out everything you need to know in this five-minute listen.<br/><br/><b>Dive deeper with:<br/><br/>108: Costs Pt1: What You’re Really Paying For <br/></b>On Apple - https://podcasts.apple.com/us/podcast/108-costs-pt1-what-youre-really-paying-for/id1701338793?i=1000723671858<br/><br/>&amp; <br/><br/><b>109: Costs Pt2: £62,899 Burnout<br/></b>On Spotify - https://open.spotify.com/episode/1YDnvrKmgOEwCeP2b6U5NK?si=f092962e1999409e <br/><br/><b>&amp;</b> Feel free to email me any topics or questions you’d like me to answer for you on another episode of Drinks 101.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Ever picked up a bottle of alcohol-free wine or a non-alcoholic spirit and wondered why it costs as much — or more — than the full-strength version? You&apos;re not alone, and the answer is more interesting than you might think. <br/><br/>Alcohol does a lot more heavy lifting in a drink than most people realise, and replacing all of those functions doesn&apos;t come cheap. <br/><br/>Find out everything you need to know in this five-minute listen.<br/><br/><b>Dive deeper with:<br/><br/>108: Costs Pt1: What You’re Really Paying For <br/></b>On Apple - https://podcasts.apple.com/us/podcast/108-costs-pt1-what-youre-really-paying-for/id1701338793?i=1000723671858<br/><br/>&amp; <br/><br/><b>109: Costs Pt2: £62,899 Burnout<br/></b>On Spotify - https://open.spotify.com/episode/1YDnvrKmgOEwCeP2b6U5NK?si=f092962e1999409e <br/><br/><b>&amp;</b> Feel free to email me any topics or questions you’d like me to answer for you on another episode of Drinks 101.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <pubDate>Mon, 09 Mar 2026 06:00:00 +0000</pubDate>
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    <itunes:duration>383</itunes:duration>
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    <itunes:title>163. 5 Questions to Ask Yourself About the Pros &amp; Cons of Different Moderation Techniques</itunes:title>
    <title>163. 5 Questions to Ask Yourself About the Pros &amp; Cons of Different Moderation Techniques</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 If you ever find yourself stuck in the planning phase, endlessly researching moderation techniques but never quite knowing which one to actually try, this episode is for you.  From zebra striping to bookending to coasting, the sheer number of approaches to cutting back can feel overwhelming—especially when you're not sure if what worked (or didn't work) for someone else will work for you. I'm breaking down the most popular active moderation techniques, complete with hon...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>If you ever find yourself stuck in the planning phase, endlessly researching moderation techniques but never quite knowing which one to actually try, this episode is for you. </p><p>From zebra striping to bookending to coasting, the sheer number of approaches to cutting back can feel overwhelming—especially when you&apos;re not sure if what worked (or didn&apos;t work) for someone else will work for you.</p><p>I&apos;m breaking down the most popular active moderation techniques, complete with honest pros and cons for each. But more importantly, I&apos;m giving you five critical questions to ask yourself that will help you identify which approach might actually fit your life, your personality, and your drinking goals.</p><p>We&apos;ll explore the difference between active and passive moderation, why one failed attempt doesn&apos;t mean you&apos;re doomed, and how to build sustainable habits instead of white-knuckling your way through rigid rules. </p><p>Whether you thrive on structure or need maximum flexibility, there&apos;s a moderation technique that can work for you—you just need to know which questions to ask first.</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>2:22</b></a> The Low No Drinker Quiz - The Thinker</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>3:43</b></a> Active &amp; Passive Moderation</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>5:41</b></a> Dry Month Challenges: Pros And Cons</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>7:11</b></a><b> </b>Zebra Striping Explained</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>8:53</b></a> Bookending Your Night</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>9:53</b></a> Coasting With Mid-Strength Drinks</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>10:58</b></a> Personal Rules And Boundaries</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>13:45</b></a> Mixing And Matching Approaches</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>14:34</b></a> Five Questions To Choose Your Method</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>17:12</b></a> Question 2</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>18:13</b></a> Question 3</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>19:22</b></a> Question 4</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>21:24</b></a> Question 5</p><p> </p><p>ep#114: £800 Million Lost, Over-55s Join In &amp; Why &quot;Drinking Less&quot; Is the Wrong Term</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>If you ever find yourself stuck in the planning phase, endlessly researching moderation techniques but never quite knowing which one to actually try, this episode is for you. </p><p>From zebra striping to bookending to coasting, the sheer number of approaches to cutting back can feel overwhelming—especially when you&apos;re not sure if what worked (or didn&apos;t work) for someone else will work for you.</p><p>I&apos;m breaking down the most popular active moderation techniques, complete with honest pros and cons for each. But more importantly, I&apos;m giving you five critical questions to ask yourself that will help you identify which approach might actually fit your life, your personality, and your drinking goals.</p><p>We&apos;ll explore the difference between active and passive moderation, why one failed attempt doesn&apos;t mean you&apos;re doomed, and how to build sustainable habits instead of white-knuckling your way through rigid rules. </p><p>Whether you thrive on structure or need maximum flexibility, there&apos;s a moderation technique that can work for you—you just need to know which questions to ask first.</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>2:22</b></a> The Low No Drinker Quiz - The Thinker</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>3:43</b></a> Active &amp; Passive Moderation</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>5:41</b></a> Dry Month Challenges: Pros And Cons</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>7:11</b></a><b> </b>Zebra Striping Explained</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>8:53</b></a> Bookending Your Night</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>9:53</b></a> Coasting With Mid-Strength Drinks</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>10:58</b></a> Personal Rules And Boundaries</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>13:45</b></a> Mixing And Matching Approaches</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>14:34</b></a> Five Questions To Choose Your Method</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>17:12</b></a> Question 2</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>18:13</b></a> Question 3</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>19:22</b></a> Question 4</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18671408'><b>21:24</b></a> Question 5</p><p> </p><p>ep#114: £800 Million Lost, Over-55s Join In &amp; Why &quot;Drinking Less&quot; Is the Wrong Term</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18671408-163-5-questions-to-ask-yourself-about-the-pros-cons-of-different-moderation-techniques.mp3" length="18846716" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/moderation-techniques-pros-and-cons</link>
    <itunes:image href="https://storage.buzzsprout.com/ltgvd7wdvviacqow3jf7olka6i84?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18671408</guid>
    <pubDate>Wed, 04 Mar 2026 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18671408/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18671408/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="163. 5 Questions to Ask Yourself About the Pros &amp; Cons of Different Moderation Techniques" />
  <psc:chapter start="2:59" title="The Low No Drinker Quiz - The Thinker" />
  <psc:chapter start="4:20" title="Active &amp; Passive Moderation" />
  <psc:chapter start="6:18" title="Dry Month Challenges: Pros And Cons" />
  <psc:chapter start="7:48" title="Zebra Striping Explained" />
  <psc:chapter start="10:47" title="Bookending Your Night" />
  <psc:chapter start="11:47" title="Coasting With Mid-Strength Drinks" />
  <psc:chapter start="12:52" title="Personal Rules And Boundaries" />
  <psc:chapter start="15:39" title="Mixing And Matching Approaches" />
  <psc:chapter start="16:28" title="Five Questions To Choose Your Method" />
  <psc:chapter start="19:06" title="Question 2" />
  <psc:chapter start="20:07" title="Question 3" />
  <psc:chapter start="21:16" title="Question 4" />
  <psc:chapter start="23:18" title="Question 5" />
</psc:chapters>
    <itunes:duration>1567</itunes:duration>
    <itunes:keywords>moderation techniques, zebra striping, bookending alcohol, coasting, midlife drinking, active moderation, passive moderation, dry January alternatives, mindful drinking strategies, alcohol moderation methods, how to moderate drinking, moderation vs abstin</itunes:keywords>
    <itunes:episode>163</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>162. Drinks 101: CBD in Alcohol-Free Drinks</itunes:title>
    <title>162. Drinks 101: CBD in Alcohol-Free Drinks</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Worried CBD drinks will get you high or trigger a case of the munchies? I'm clearing up the confusion around cannabidiol—the non-psychoactive ingredient from cannabis that's showing up in supermarket-friendly brands like Trip and GoodRays. From how it actually works in your brain to why it won't cause intoxication, I'll explain what CBD drinks really do and whether they're worth adding to your alcohol-free rotation.   Dive deeper with: ep#47. Psychotropic-Curious with H...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Worried CBD drinks will get you high or trigger a case of the munchies? I&apos;m clearing up the confusion around cannabidiol—the non-psychoactive ingredient from cannabis that&apos;s showing up in supermarket-friendly brands like Trip and GoodRays. From how it actually works in your brain to why it won&apos;t cause intoxication, I&apos;ll explain what CBD drinks really do and whether they&apos;re worth adding to your alcohol-free rotation.</p><p> </p><p><b>Dive deeper with: ep#47. Psychotropic-Curious with High &amp; Dry Founder Daniel Rowntree</b></p><p>On Apple – <a href='https://podcasts.apple.com/gb/podcast/47-psychotropic-curious-with-high-dry-founder-daniel/id1701338793?i=1000678626373'>https://podcasts.apple.com/gb/podcast/47-psychotropic-curious-with-high-dry-founder-daniel/id1701338793?i=1000678626373</a> </p><p>On Spotify – <a href='https://open.spotify.com/episode/5Hse5wHNPIFcbeABPRdUz7?si=4c1cfa1a6f02485d'>https://open.spotify.com/episode/5Hse5wHNPIFcbeABPRdUz7?si=4c1cfa1a6f02485d</a> </p><p>On Overcast – <a href='https://overcast.fm/+BDZGsWqbTU'>https://overcast.fm/+BDZGsWqbTU</a> </p><p> </p><p><b>&amp;</b> Feel free to email me any topics or questions you’d like me to answer for you on another episode of Drinks 101.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Worried CBD drinks will get you high or trigger a case of the munchies? I&apos;m clearing up the confusion around cannabidiol—the non-psychoactive ingredient from cannabis that&apos;s showing up in supermarket-friendly brands like Trip and GoodRays. From how it actually works in your brain to why it won&apos;t cause intoxication, I&apos;ll explain what CBD drinks really do and whether they&apos;re worth adding to your alcohol-free rotation.</p><p> </p><p><b>Dive deeper with: ep#47. Psychotropic-Curious with High &amp; Dry Founder Daniel Rowntree</b></p><p>On Apple – <a href='https://podcasts.apple.com/gb/podcast/47-psychotropic-curious-with-high-dry-founder-daniel/id1701338793?i=1000678626373'>https://podcasts.apple.com/gb/podcast/47-psychotropic-curious-with-high-dry-founder-daniel/id1701338793?i=1000678626373</a> </p><p>On Spotify – <a href='https://open.spotify.com/episode/5Hse5wHNPIFcbeABPRdUz7?si=4c1cfa1a6f02485d'>https://open.spotify.com/episode/5Hse5wHNPIFcbeABPRdUz7?si=4c1cfa1a6f02485d</a> </p><p>On Overcast – <a href='https://overcast.fm/+BDZGsWqbTU'>https://overcast.fm/+BDZGsWqbTU</a> </p><p> </p><p><b>&amp;</b> Feel free to email me any topics or questions you’d like me to answer for you on another episode of Drinks 101.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18680249-162-drinks-101-cbd-in-alcohol-free-drinks.mp3" length="3549175" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/will-cbd-drinks-get-me-high</link>
    <itunes:image href="https://storage.buzzsprout.com/hsxdk1jmvp2so6fnriybse325c7j?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18680249</guid>
    <pubDate>Mon, 02 Mar 2026 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18680249/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18680249/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="162. Drinks 101: CBD in Alcohol-Free Drinks" />
  <psc:chapter start="0:55" title="CBD Basics And Market Growth" />
  <psc:chapter start="1:36" title="Will CBD Get Me High" />
  <psc:chapter start="1:57" title="How CBD Works In The Body" />
  <psc:chapter start="2:29" title="Dosage Limits And Personal Factors" />
  <psc:chapter start="2:56" title="Brands, Expert Reference, And Next Topic" />
</psc:chapters>
    <itunes:duration>292</itunes:duration>
    <itunes:keywords>CBD drinks, cannabidiol, CBD explained, non-psychoactive CBD, CBD vs THC, functional drinks, Trip drinks, GoodRays, CBD relaxation, stress relief drinks, CBD benefits, alcohol-free drinks, mindful drinking, low no alcohol, CBD in UK, cortisol reduction, C</itunes:keywords>
    <itunes:episode>162</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>161. The Real Reason Your Friends Can’t Take ‘No’ for an Answer</itunes:title>
    <title>161. The Real Reason Your Friends Can’t Take ‘No’ for an Answer</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 You've made a clear decision about your drinking trajectory for the night, you’re feeling comfortable and confident about it, yet some people can’t quite seem to accept “No thanks” for an answer. It’s not about you. This is their issue… but why? These are the five personality types you'll encounter when you start drinking differently. From the Validator to the Controller, and once you understand what each type actually needs from you, their reactions make a lot more sense. A...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>You&apos;ve made a clear decision about your drinking trajectory for the night, you’re feeling comfortable and confident about it, yet some people can’t quite seem to accept “No thanks” for an answer.</p><p>It’s not about you. This is their issue… but why?</p><p>These are the five personality types you&apos;ll encounter when you start drinking differently. From the Validator to the Controller, and once you understand what each type actually needs from you, their reactions make a lot more sense. And more importantly, you&apos;ll know that you never need to compromise your choices to manage their discomfort.</p><p><br/></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>1:59</b></a> Selfish in the Right Way</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>3:41</b></a> The Validator</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>5:28</b></a> The Includer</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>7:02</b></a> The Traditionalist</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>8:49</b></a> The Host</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>10:10</b></a> The Controller</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>11:32</b></a> Make No Mean No</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>13:02</b></a> Compassion Without Compromise</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>You&apos;ve made a clear decision about your drinking trajectory for the night, you’re feeling comfortable and confident about it, yet some people can’t quite seem to accept “No thanks” for an answer.</p><p>It’s not about you. This is their issue… but why?</p><p>These are the five personality types you&apos;ll encounter when you start drinking differently. From the Validator to the Controller, and once you understand what each type actually needs from you, their reactions make a lot more sense. And more importantly, you&apos;ll know that you never need to compromise your choices to manage their discomfort.</p><p><br/></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>1:59</b></a> Selfish in the Right Way</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>3:41</b></a> The Validator</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>5:28</b></a> The Includer</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>7:02</b></a> The Traditionalist</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>8:49</b></a> The Host</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>10:10</b></a> The Controller</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>11:32</b></a> Make No Mean No</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674312-pushers'><b>13:02</b></a> Compassion Without Compromise</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18674312-161-the-real-reason-your-friends-can-t-take-no-for-an-answer.mp3" length="12486887" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/why-your-friends-cant-take-no-for-an-answer</link>
    <itunes:image href="https://storage.buzzsprout.com/7kk1m0d4e6yj1zdtaestx7j3mtr0?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18674312</guid>
    <pubDate>Wed, 25 Feb 2026 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18674312/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18674312/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="161. The Real Reason Your Friends Can’t Take ‘No’ for an Answer" />
  <psc:chapter start="2:36" title="Selfish in the Right Way" />
  <psc:chapter start="4:18" title="The Validator" />
  <psc:chapter start="6:05" title="The Includer" />
  <psc:chapter start="7:39" title="The Traditionalist" />
  <psc:chapter start="10:43" title="The Host" />
  <psc:chapter start="12:04" title="The Controller" />
  <psc:chapter start="13:26" title="Make No Mean No" />
  <psc:chapter start="14:56" title="Compassion Without Compromise" />
</psc:chapters>
    <itunes:duration>1037</itunes:duration>
    <itunes:keywords>social pressure drinking, alcohol peer pressure, friends pressuring you to drink, mindful drinking boundaries, saying no to alcohol, drinking differently socially, moderation social situations, alcohol free social life, handling drinking pressure, mindful</itunes:keywords>
    <itunes:episode>161</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>160. Drinks 101: What Are Nootropics?</itunes:title>
    <title>160. Drinks 101: What Are Nootropics?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Think coffee is your only pick-me-up? I'm unpacking nootropics—the brain-boosting compounds showing up in your alcohol-free drinks that enhance everything from memory to concentration. From the caffeine in your morning brew to lesser-known ingredients like L-tyrosine and ginkgo biloba, I'll explain what these cognitive enhancers actually do and why you definitely don't want to drink them before bed.   Go deeper with: ep#69. The Fungi Consultant: Do Functional Mushrooms ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Think coffee is your only pick-me-up? I&apos;m unpacking nootropics—the brain-boosting compounds showing up in your alcohol-free drinks that enhance everything from memory to concentration. From the caffeine in your morning brew to lesser-known ingredients like L-tyrosine and ginkgo biloba, I&apos;ll explain what these cognitive enhancers actually do and why you definitely don&apos;t want to drink them before bed.</p><p> </p><p><b>Go deeper with: ep#69. The Fungi Consultant: Do Functional Mushrooms Work in Low/No Drinks?</b> </p><p>On Apple – <a href='https://podcasts.apple.com/gb/podcast/69-the-fungi-consultant-do-functional-mushrooms-work/id1701338793?i=1000698034459'>https://podcasts.apple.com/gb/podcast/69-the-fungi-consultant-do-functional-mushrooms-work/id1701338793?i=1000698034459</a> </p><p>On Spotify – <a href='https://open.spotify.com/episode/3ZLJayoZfdzS1775yTaUwJ?si=150266b3fd824799'>https://open.spotify.com/episode/3ZLJayoZfdzS1775yTaUwJ?si=150266b3fd824799</a> </p><p>On Overcast – <a href='https://overcast.fm/+BDZGumjchM'>https://overcast.fm/+BDZGumjchM</a> </p><p> </p><p><b>&amp;</b> Feel free to email me any topics or questions you’d like me to answer for you on another episode of Drinks 101.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Think coffee is your only pick-me-up? I&apos;m unpacking nootropics—the brain-boosting compounds showing up in your alcohol-free drinks that enhance everything from memory to concentration. From the caffeine in your morning brew to lesser-known ingredients like L-tyrosine and ginkgo biloba, I&apos;ll explain what these cognitive enhancers actually do and why you definitely don&apos;t want to drink them before bed.</p><p> </p><p><b>Go deeper with: ep#69. The Fungi Consultant: Do Functional Mushrooms Work in Low/No Drinks?</b> </p><p>On Apple – <a href='https://podcasts.apple.com/gb/podcast/69-the-fungi-consultant-do-functional-mushrooms-work/id1701338793?i=1000698034459'>https://podcasts.apple.com/gb/podcast/69-the-fungi-consultant-do-functional-mushrooms-work/id1701338793?i=1000698034459</a> </p><p>On Spotify – <a href='https://open.spotify.com/episode/3ZLJayoZfdzS1775yTaUwJ?si=150266b3fd824799'>https://open.spotify.com/episode/3ZLJayoZfdzS1775yTaUwJ?si=150266b3fd824799</a> </p><p>On Overcast – <a href='https://overcast.fm/+BDZGumjchM'>https://overcast.fm/+BDZGumjchM</a> </p><p> </p><p><b>&amp;</b> Feel free to email me any topics or questions you’d like me to answer for you on another episode of Drinks 101.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18680248-160-drinks-101-what-are-nootropics.mp3" length="3797972" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/what-are-nootropics</link>
    <itunes:image href="https://storage.buzzsprout.com/5ney7y8p1ukkh3jpesmrwdzttqnm?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18680248</guid>
    <pubDate>Mon, 23 Feb 2026 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18680248/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18680248/transcript.json" type="application/json" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18680248/transcript.srt" type="application/x-subrip" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18680248/transcript.vtt" type="text/vtt" />
    <podcast:chapters url="https://www.buzzsprout.com/2229527/18680248/chapters.json" type="application/json" />
    <psc:chapters>
  <psc:chapter start="0:00" title="160. Drinks 101: What Are Nootropics?" />
  <psc:chapter start="0:40" title="Welcome And Episode Focus" />
  <psc:chapter start="0:52" title="What Nootropics Actually Mean" />
  <psc:chapter start="1:41" title="Everyday Nootropics You Already Use" />
  <psc:chapter start="2:15" title="Key Ingredients And Their Benefits" />
  <psc:chapter start="3:06" title="Personal Variation And Timing Tips" />
  <psc:chapter start="3:38" title="Related Episode, Links, And Next Topic" />
  <psc:chapter start="4:07" title="Sign Off And Teaser" />
</psc:chapters>
    <itunes:duration>313</itunes:duration>
    <itunes:keywords>nootropics, brain boosting drinks, cognitive function, caffeine, L-tyrosine, B vitamins, ginkgo biloba, ginseng, lion&#39;s mane, functional drinks, alcohol-free drinks, mental performance, memory enhancement, concentration drinks, nootropic ingredients, mind</itunes:keywords>
    <itunes:episode>160</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>159. INSIDE THE MINDFUL DRINKING RESET: Can You Really Change Your Drinking in 4 Weeks?</itunes:title>
    <title>159. INSIDE THE MINDFUL DRINKING RESET: Can You Really Change Your Drinking in 4 Weeks?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Ever wondered what actually goes into making lasting change with your drinking habits, or why some programmes work while others leave you right back where you started? I'm pulling back the curtain on my 4-Week Midlife Mindful Drinking Reset and showing you exactly what happens inside—from the daily touchpoints to the honest self-assessment that helps people transform their relationship with alcohol without labels, rules, or pressure to quit forever. This isn't recovery, it's...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Ever wondered what actually goes into making lasting change with your drinking habits, or why some programmes work while others leave you right back where you started? I&apos;m pulling back the curtain on my 4-Week Midlife Mindful Drinking Reset and showing you exactly what happens inside—from the daily touchpoints to the honest self-assessment that helps people transform their relationship with alcohol without labels, rules, or pressure to quit forever.</p><p>This isn&apos;t recovery, it&apos;s not a challenge, and it&apos;s definitely not just about ticking boxes. </p><p>It&apos;s a real-life reset for real-life drinkers navigating the muddle of midlife—the careers, kids, hormones, and social expectations that make moderating feel so challenging. </p><p>I walk you through all four weeks, from unpacking your current habits and setting boundaries without apologising, to managing stress triggers and building sustainable change that lasts. </p><p>Plus, I share honest feedback from students who&apos;ve discovered why they were really drinking, learned to navigate social pressure, and found freedom in drinking differently on their own terms.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>0:00</b></a> A Look Inside The 4-Week Reset</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>2:54</b></a> Moderation Misconceptions</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>6:47</b></a> What The Reset Is &amp; Is Not</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>9:09</b></a> Daily Support</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>11:30</b></a> Week One: Awareness Is Everything</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>15:49</b></a> Week Two: Boundaries And Confidence</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>16:49</b></a> Week Three: Stress, Energy, And Sleep</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>19:11</b></a> Week Four: Building Your New Normal</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>20:27</b></a> Real Feedback From Learners</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>23:37</b></a> How To Join And Get Your Discount</p><p><br/></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Ever wondered what actually goes into making lasting change with your drinking habits, or why some programmes work while others leave you right back where you started? I&apos;m pulling back the curtain on my 4-Week Midlife Mindful Drinking Reset and showing you exactly what happens inside—from the daily touchpoints to the honest self-assessment that helps people transform their relationship with alcohol without labels, rules, or pressure to quit forever.</p><p>This isn&apos;t recovery, it&apos;s not a challenge, and it&apos;s definitely not just about ticking boxes. </p><p>It&apos;s a real-life reset for real-life drinkers navigating the muddle of midlife—the careers, kids, hormones, and social expectations that make moderating feel so challenging. </p><p>I walk you through all four weeks, from unpacking your current habits and setting boundaries without apologising, to managing stress triggers and building sustainable change that lasts. </p><p>Plus, I share honest feedback from students who&apos;ve discovered why they were really drinking, learned to navigate social pressure, and found freedom in drinking differently on their own terms.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>0:00</b></a> A Look Inside The 4-Week Reset</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>2:54</b></a> Moderation Misconceptions</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>6:47</b></a> What The Reset Is &amp; Is Not</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>9:09</b></a> Daily Support</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>11:30</b></a> Week One: Awareness Is Everything</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>15:49</b></a> Week Two: Boundaries And Confidence</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>16:49</b></a> Week Three: Stress, Energy, And Sleep</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>19:11</b></a> Week Four: Building Your New Normal</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>20:27</b></a> Real Feedback From Learners</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18674546-reset'><b>23:37</b></a> How To Join And Get Your Discount</p><p><br/></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18674546-159-inside-the-mindful-drinking-reset-can-you-really-change-your-drinking-in-4-weeks.mp3" length="18216769" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/inside-the-4-week-midlife-mindful-drinking-reset</link>
    <itunes:image href="https://storage.buzzsprout.com/wriuivg5rgxlncg7e13j7u5x4i2y?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 18 Feb 2026 06:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="A Look Inside The 4-Week Reset" />
  <psc:chapter start="3:31" title="Moderation Misconceptions" />
  <psc:chapter start="7:24" title="What The Reset Is &amp; Is Not" />
  <psc:chapter start="9:46" title="Daily Support" />
  <psc:chapter start="12:07" title="Week One: Awareness Is Everything" />
  <psc:chapter start="15:09" title="Week Two: Boundaries And Confidence" />
  <psc:chapter start="16:09" title="Week Three: Stress, Energy, And Sleep" />
  <psc:chapter start="18:31" title="Week Four: Building Your New Normal" />
  <psc:chapter start="19:47" title="Real Feedback From Learners" />
  <psc:chapter start="22:57" title="How To Join And Get Your Discount" />
</psc:chapters>
    <itunes:duration>1514</itunes:duration>
    <itunes:keywords>mindful drinking programme, alcohol moderation midlife, four week drinking reset, mindful drinking course, drinking less without quitting, moderation vs sobriety, midlife drinking habits, stress drinking solutions, parenting and alcohol, setting drinking </itunes:keywords>
    <itunes:episode>159</itunes:episode>
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  <item>
    <itunes:title>158. Drinks 101: What Are Adaptogens?</itunes:title>
    <title>158. Drinks 101: What Are Adaptogens?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Ever wondered what all those mushroom-infused drinks are actually doing for you? I'm breaking down adaptogens—the ancient herbs, fungi, and botanicals showing up in your favourite alcohol-free drinks—and explaining why ingredients like lion's mane and ashwagandha are becoming the go-to for achieving that sense of ease you once got from alcohol.    More: ep#94. Lifted: The UK's First High Protein, Alcohol-Free Lager On Apple – https://podcasts.apple.com/gb/podcast/94-lif...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Ever wondered what all those mushroom-infused drinks are actually doing for you? I&apos;m breaking down adaptogens—the ancient herbs, fungi, and botanicals showing up in your favourite alcohol-free drinks—and explaining why ingredients like lion&apos;s mane and ashwagandha are becoming the go-to for achieving that sense of ease you once got from alcohol. </p><p><br/></p><p><b>More: ep#94. Lifted: The UK&apos;s First High Protein, Alcohol-Free Lager<br/></b>On Apple – <a href='https://podcasts.apple.com/gb/podcast/94-lifted-the-uks-first-high-protein-alcohol-free-lager/id1701338793?i=1000711117476'>https://podcasts.apple.com/gb/podcast/94-lifted-the-uks-first-high-protein-alcohol-free-lager/id1701338793?i=1000711117476</a> </p><p>On Spotify – <a href='https://open.spotify.com/episode/6U4FMuCeLp7aOEydLEgqYB?si=pQVuoR-RTXO25-7-HU2JXA'>https://open.spotify.com/episode/6U4FMuCeLp7aOEydLEgqYB?si=pQVuoR-RTXO25-7-HU2JXA</a> </p><p>On Overcast – <a href='https://overcast.fm/+BDZGvGrj9s'>https://overcast.fm/+BDZGvGrj9s</a> </p><p><br/></p><p>&amp; feel free to email me any topics or questions you’d like me to answer for you on another episode of Drinks 101.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Ever wondered what all those mushroom-infused drinks are actually doing for you? I&apos;m breaking down adaptogens—the ancient herbs, fungi, and botanicals showing up in your favourite alcohol-free drinks—and explaining why ingredients like lion&apos;s mane and ashwagandha are becoming the go-to for achieving that sense of ease you once got from alcohol. </p><p><br/></p><p><b>More: ep#94. Lifted: The UK&apos;s First High Protein, Alcohol-Free Lager<br/></b>On Apple – <a href='https://podcasts.apple.com/gb/podcast/94-lifted-the-uks-first-high-protein-alcohol-free-lager/id1701338793?i=1000711117476'>https://podcasts.apple.com/gb/podcast/94-lifted-the-uks-first-high-protein-alcohol-free-lager/id1701338793?i=1000711117476</a> </p><p>On Spotify – <a href='https://open.spotify.com/episode/6U4FMuCeLp7aOEydLEgqYB?si=pQVuoR-RTXO25-7-HU2JXA'>https://open.spotify.com/episode/6U4FMuCeLp7aOEydLEgqYB?si=pQVuoR-RTXO25-7-HU2JXA</a> </p><p>On Overcast – <a href='https://overcast.fm/+BDZGvGrj9s'>https://overcast.fm/+BDZGvGrj9s</a> </p><p><br/></p><p>&amp; feel free to email me any topics or questions you’d like me to answer for you on another episode of Drinks 101.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinker.com/lndpodcast/what-are-adaptogens</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Mon, 16 Feb 2026 06:00:00 +0000</pubDate>
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    <itunes:duration>255</itunes:duration>
    <itunes:keywords>adaptogens, functional drinks, lion&#39;s mane, ashwagandha, adaptogenic ingredients, alcohol-free drinks, functional mushrooms, reishi mushrooms, L-theanine, ginseng, stress relief drinks, nootropic drinks, mindful drinking, low no alcohol, functional bevera</itunes:keywords>
    <itunes:episode>158</itunes:episode>
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    <itunes:title>157. 8 Things I’d Tell You About Mindful Drinking If I Wasn&#39;t Afraid to Hurt Your Feelings</itunes:title>
    <title>157. 8 Things I’d Tell You About Mindful Drinking If I Wasn&#39;t Afraid to Hurt Your Feelings</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Today, I'm ditching the kid gloves to share eight brutal truths about changing your drinking habits in midlife that you need to hear.  From romanticising your wild nights out to waiting for rock bottom before taking action, I’m tackling the stories we tell ourselves that keep us stuck.  I’ll explore why your social circle might need to shift, why moderation isn't the right path for everyone, and how most online sobriety content completely misses the mark for midlif...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Today, I&apos;m ditching the kid gloves to share eight brutal truths about changing your drinking habits in midlife that you need to hear. </p><p>From romanticising your wild nights out to waiting for rock bottom before taking action, I’m tackling the stories we tell ourselves that keep us stuck. </p><p>I’ll explore why your social circle might need to shift, why moderation isn&apos;t the right path for everyone, and how most online sobriety content completely misses the mark for midlife drinkers. </p><p>This episode also addresses all the elephants in the room. If you&apos;re ready for some tough love without the sugar-coating, this one&apos;s for you.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>0:00</b></a> Why the Tough Love Today</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>2:06</b></a> Stop Romanticising Your Drinking Past</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>3:33</b></a> Don’t Wait For Rock Bottom</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>4:41</b></a> It&apos;s Not the Booze, it&apos;s Your Social Identity</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>7:06</b></a> Your Friend Group Will Need to Change</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>10:30</b></a> Moderation Might Not Be Your Path</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>13:28</b></a> Impatiently Patient</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>15:59</b></a> Sober Instagram Isn&apos;t For You</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>19:22</b></a> Some Alcohol-Free Drinks Suck</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>21:12</b></a> No More Excuses, Start Today</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Today, I&apos;m ditching the kid gloves to share eight brutal truths about changing your drinking habits in midlife that you need to hear. </p><p>From romanticising your wild nights out to waiting for rock bottom before taking action, I’m tackling the stories we tell ourselves that keep us stuck. </p><p>I’ll explore why your social circle might need to shift, why moderation isn&apos;t the right path for everyone, and how most online sobriety content completely misses the mark for midlife drinkers. </p><p>This episode also addresses all the elephants in the room. If you&apos;re ready for some tough love without the sugar-coating, this one&apos;s for you.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>0:00</b></a> Why the Tough Love Today</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>2:06</b></a> Stop Romanticising Your Drinking Past</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>3:33</b></a> Don’t Wait For Rock Bottom</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>4:41</b></a> It&apos;s Not the Booze, it&apos;s Your Social Identity</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>7:06</b></a> Your Friend Group Will Need to Change</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>10:30</b></a> Moderation Might Not Be Your Path</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>13:28</b></a> Impatiently Patient</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>15:59</b></a> Sober Instagram Isn&apos;t For You</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>19:22</b></a> Some Alcohol-Free Drinks Suck</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603813'><b>21:12</b></a> No More Excuses, Start Today</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinker.com/lndpodcast/8-Truths-About-Mindfull-Drinking</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 11 Feb 2026 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Why the Tough Love Today" />
  <psc:chapter start="2:43" title="Stop Romanticising Your Drinking Past" />
  <psc:chapter start="4:10" title="Don’t Wait For Rock Bottom" />
  <psc:chapter start="5:18" title="It&#39;s Not the Booze, it&#39;s Your Social Identity" />
  <psc:chapter start="7:43" title="Your Friend Group Will Need to Change" />
  <psc:chapter start="11:07" title="Moderation Might Not Be Your Path" />
  <psc:chapter start="14:05" title="Impatiently Patient" />
  <psc:chapter start="16:36" title="Sober Instagram Isn&#39;t For You" />
  <psc:chapter start="19:59" title="Some Alcohol-Free Drinks Suck" />
  <psc:chapter start="21:49" title="No More Excuses, Start Today" />
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    <itunes:duration>1416</itunes:duration>
    <itunes:keywords>mindful drinking tough love, brutal truths about drinking less, midlife drinking reality check, stop romanticising drinking, alcohol rock bottom, drinking and identity, changing friendships alcohol, moderation not for everyone, alcohol-free drinks honest </itunes:keywords>
    <itunes:episode>157</itunes:episode>
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    <itunes:title>156. Drinks 101: Functional Drinks </itunes:title>
    <title>156. Drinks 101: Functional Drinks </title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 What actually is a functional drink – and why are they suddenly everywhere in low, no and light? I'm kicking off the Drinks 101 mini-sodes with a four-part mini-series exploring functional beverages – drinks designed to do more than just quench your thirst.  From coffee (the original functional drink) to the adaptogens, nootropics, and CBD-infused options flooding the low/no market, functional drinks have been around for centuries but are now experiencing a serious glow...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>What actually is a functional drink – and why are they suddenly everywhere in low, no and light?</p><p>I&apos;m kicking off the Drinks 101 mini-sodes with a four-part mini-series exploring functional beverages – drinks designed to do more than just quench your thirst. </p><p>From coffee (the original functional drink) to the adaptogens, nootropics, and CBD-infused options flooding the low/no market, functional drinks have been around for centuries but are now experiencing a serious glow-up. </p><p>I explain how some brands are investing thousands in creating alcohol-free drinks that target your brain&apos;s GABA receptors – the same ones that light up when you drink alcohol – to replicate that one or two drink feeling without the booze. </p><p>But do they work for everyone? Does anything?</p><p>If you’re curious but cautious about functional drinks, this episode gives you the grounding you need before we dive deeper into specific ingredients in the episodes to come.</p><p> </p><p><b>Dive deeper with: ep#45. 5 New Functional Spirits from Smiling Wolf</b></p><p>On Apple - <a href='https://podcasts.apple.com/gb/podcast/45-5-new-functional-spirits-from-smiling-wolf/id1701338793?i=1000676998877'>https://podcasts.apple.com/gb/podcast/45-5-new-functional-spirits-from-smiling-wolf/id1701338793?i=1000676998877</a></p><p>On Spotify - <a href='https://open.spotify.com/episode/17IVpcbwpPUYuQtDMU6WuC?si=70bb4a1587414f61'>https://open.spotify.com/episode/17IVpcbwpPUYuQtDMU6WuC?si=70bb4a1587414f61</a> </p><p><b> </b>On Overcast - <a href='https://overcast.fm/+BDZGsjXgI4'>https://overcast.fm/+BDZGsjXgI4</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>What actually is a functional drink – and why are they suddenly everywhere in low, no and light?</p><p>I&apos;m kicking off the Drinks 101 mini-sodes with a four-part mini-series exploring functional beverages – drinks designed to do more than just quench your thirst. </p><p>From coffee (the original functional drink) to the adaptogens, nootropics, and CBD-infused options flooding the low/no market, functional drinks have been around for centuries but are now experiencing a serious glow-up. </p><p>I explain how some brands are investing thousands in creating alcohol-free drinks that target your brain&apos;s GABA receptors – the same ones that light up when you drink alcohol – to replicate that one or two drink feeling without the booze. </p><p>But do they work for everyone? Does anything?</p><p>If you’re curious but cautious about functional drinks, this episode gives you the grounding you need before we dive deeper into specific ingredients in the episodes to come.</p><p> </p><p><b>Dive deeper with: ep#45. 5 New Functional Spirits from Smiling Wolf</b></p><p>On Apple - <a href='https://podcasts.apple.com/gb/podcast/45-5-new-functional-spirits-from-smiling-wolf/id1701338793?i=1000676998877'>https://podcasts.apple.com/gb/podcast/45-5-new-functional-spirits-from-smiling-wolf/id1701338793?i=1000676998877</a></p><p>On Spotify - <a href='https://open.spotify.com/episode/17IVpcbwpPUYuQtDMU6WuC?si=70bb4a1587414f61'>https://open.spotify.com/episode/17IVpcbwpPUYuQtDMU6WuC?si=70bb4a1587414f61</a> </p><p><b> </b>On Overcast - <a href='https://overcast.fm/+BDZGsjXgI4'>https://overcast.fm/+BDZGsjXgI4</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18618837-156-drinks-101-functional-drinks.mp3" length="3491381" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/drinks-101-functional-drinks</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Mon, 09 Feb 2026 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="156. Drinks 101: Functional Drinks " />
  <psc:chapter start="0:38" title="Welcome And Series Setup" />
  <psc:chapter start="0:50" title="What Functional Drinks Are" />
  <psc:chapter start="1:15" title="Everyday Examples In The Aisle" />
  <psc:chapter start="1:40" title="Adaptogens And Nootropics In Low No" />
  <psc:chapter start="2:22" title="Replicating The Two-Drink Feel" />
  <psc:chapter start="2:59" title="Variability And How To Trial" />
  <psc:chapter start="3:25" title="Where To Learn More And Next Topic" />
</psc:chapters>
    <itunes:duration>287</itunes:duration>
    <itunes:keywords>functional drinks, adaptogens, nootropics, alcohol-free drinks, mindful drinking, GABA receptors, functional beverages, alcohol alternatives, CBD drinks, functional spirits, low alcohol drinks, alcohol-free buzz, sober curious, Three Spirit, Sentia, Smili</itunes:keywords>
    <itunes:episode>156</itunes:episode>
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    <itunes:title>155. Identity Crisis: Does Drinking Less Mean Becoming Less You?</itunes:title>
    <title>155. Identity Crisis: Does Drinking Less Mean Becoming Less You?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 When you're changing your drinking habits in midlife, the challenge isn't just about the alcohol itself—it's about the identity you've built around it.  In today’s episode, I explore the deep-rooted connection between alcohol and how we see ourselves, from the drinks we choose to project confidence to the role booze plays in our closest relationships.  This tackles the fear that reducing alcohol intake means reducing who you are, and why that's simply not true. I d...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>When you&apos;re changing your drinking habits in midlife, the challenge isn&apos;t just about the alcohol itself—it&apos;s about the identity you&apos;ve built around it. </p><p>In today’s episode, I explore the deep-rooted connection between alcohol and how we see ourselves, from the drinks we choose to project confidence to the role booze plays in our closest relationships. </p><p>This tackles the fear that reducing alcohol intake means reducing who you are, and why that&apos;s simply not true. I discuss how to reframe identity shifts from loss to growth, recognising that different doesn&apos;t mean worse. </p><p>Whether it&apos;s the Old Fashioned that made me feel powerful and confident, or the prosecco that signalled your arrival at every party, understanding why we use alcohol to express ourselves is the first step to reclaiming choice without losing who we are.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603839-identity-without-the-glass'><b>1:20</b></a> Fear Of Losing Your Self</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603839-identity-without-the-glass'><b>3:15</b></a> Alcohol &amp; Your Persona</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603839-identity-without-the-glass'><b>7:50</b></a> Change, Growth, And Evolving Identity</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603839-identity-without-the-glass'><b>11:00</b></a> Reframing From Loss To Learning</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603839-identity-without-the-glass'><b>14:00</b></a> 4-Week Mindful Drinking Reset And Substack</p><p><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>When you&apos;re changing your drinking habits in midlife, the challenge isn&apos;t just about the alcohol itself—it&apos;s about the identity you&apos;ve built around it. </p><p>In today’s episode, I explore the deep-rooted connection between alcohol and how we see ourselves, from the drinks we choose to project confidence to the role booze plays in our closest relationships. </p><p>This tackles the fear that reducing alcohol intake means reducing who you are, and why that&apos;s simply not true. I discuss how to reframe identity shifts from loss to growth, recognising that different doesn&apos;t mean worse. </p><p>Whether it&apos;s the Old Fashioned that made me feel powerful and confident, or the prosecco that signalled your arrival at every party, understanding why we use alcohol to express ourselves is the first step to reclaiming choice without losing who we are.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603839-identity-without-the-glass'><b>1:20</b></a> Fear Of Losing Your Self</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603839-identity-without-the-glass'><b>3:15</b></a> Alcohol &amp; Your Persona</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603839-identity-without-the-glass'><b>7:50</b></a> Change, Growth, And Evolving Identity</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603839-identity-without-the-glass'><b>11:00</b></a> Reframing From Loss To Learning</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18603839-identity-without-the-glass'><b>14:00</b></a> 4-Week Mindful Drinking Reset And Substack</p><p><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18603839-155-identity-crisis-does-drinking-less-mean-becoming-less-you.mp3" length="12953302" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/alcohol-identity-crisis</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 04 Feb 2026 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="155. Identity Crisis: Does Drinking Less Mean Becoming Less You?" />
  <psc:chapter start="1:57" title="Fear Of Losing Your Self" />
  <psc:chapter start="3:52" title="Alcohol &amp; Your Persona" />
  <psc:chapter start="9:44" title="Change, Growth, And Evolving Identity" />
  <psc:chapter start="12:54" title="Reframing From Loss To Learning" />
  <psc:chapter start="15:54" title="Invitation To Reset And Substack" />
</psc:chapters>
    <itunes:duration>1076</itunes:duration>
    <itunes:keywords>alcohol and identity, drinking identity, midlife drinking changes, changing drinking habits in your 40s, alcohol-free identity, who am I without alcohol, mindful drinking and self-image, drinking persona, alcohol and social identity, redefining yourself w</itunes:keywords>
    <itunes:episode>155</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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    <itunes:title>154. Introducing Drinks 101: Making Low/No Make Sense</itunes:title>
    <title>154. Introducing Drinks 101: Making Low/No Make Sense</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Choosing low, no and light drinks to support your mindful drinking lifestyle shouldn’t feel like an exam.  And yet here we are — staring at menus, shelves and online shops trying to work out what *any* of it actually means. So this is a quick heads-up episode to introduce *Drinks 101* A new short-form mini-series coming to the Mindful Drinking &amp; Moderation in Midlife podcast. Rather than replacing our regular Wednesday mindset time together, Drinks 101 will be an ex...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Choosing low, no and light drinks to support your mindful drinking lifestyle shouldn’t feel like an exam. </p><p>And yet here we are — staring at menus, shelves and online shops trying to work out what *any* of it actually means.</p><p>So this is a quick heads-up episode to introduce *Drinks 101*</p><p>A new short-form mini-series coming to the Mindful Drinking &amp; Moderation in Midlife podcast.</p><p>Rather than replacing our regular Wednesday mindset time together, Drinks 101 will be an extra mini-sode each week where we get practical.</p><p>Each episode will be less than 5 minutes and will focus on one specific thing you keep bumping into when you’re trying to drink differently, such as:</p><p>* What does “de-alcoholised” actually mean?</p><p>* What are functional drinks, adaptogens, and nootropics?</p><p>* Are 0.5 drinks still alcohol-free</p><p>And, of course,</p><p>* Why do alcohol-free drinks cost so much?</p><p><br/></p><p>No judgment about when, how or why you drink. Just clear explanations so you can:</p><p>* Order without feeling awkward</p><p>* Buy without second-guessing yourself</p><p>* Choose drinks because they *taste good* — not because you feel you “should”</p><p> </p><p>Think of Drinks 101 as a reference library you can dip into whenever you need it — especially if you’re new to low, no or light drinking and everything still feels unnecessarily complicated.</p><p>You’ll see these episodes clearly marked in the feed as ‘Drinks 101’.</p><p>Hit follow or subscribe so you don’t miss them.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Choosing low, no and light drinks to support your mindful drinking lifestyle shouldn’t feel like an exam. </p><p>And yet here we are — staring at menus, shelves and online shops trying to work out what *any* of it actually means.</p><p>So this is a quick heads-up episode to introduce *Drinks 101*</p><p>A new short-form mini-series coming to the Mindful Drinking &amp; Moderation in Midlife podcast.</p><p>Rather than replacing our regular Wednesday mindset time together, Drinks 101 will be an extra mini-sode each week where we get practical.</p><p>Each episode will be less than 5 minutes and will focus on one specific thing you keep bumping into when you’re trying to drink differently, such as:</p><p>* What does “de-alcoholised” actually mean?</p><p>* What are functional drinks, adaptogens, and nootropics?</p><p>* Are 0.5 drinks still alcohol-free</p><p>And, of course,</p><p>* Why do alcohol-free drinks cost so much?</p><p><br/></p><p>No judgment about when, how or why you drink. Just clear explanations so you can:</p><p>* Order without feeling awkward</p><p>* Buy without second-guessing yourself</p><p>* Choose drinks because they *taste good* — not because you feel you “should”</p><p> </p><p>Think of Drinks 101 as a reference library you can dip into whenever you need it — especially if you’re new to low, no or light drinking and everything still feels unnecessarily complicated.</p><p>You’ll see these episodes clearly marked in the feed as ‘Drinks 101’.</p><p>Hit follow or subscribe so you don’t miss them.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18597399-154-introducing-drinks-101-making-low-no-make-sense.mp3" length="2828610" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/drinks-101-making-sense-of-low-no</link>
    <itunes:image href="https://storage.buzzsprout.com/y0ar2j4dy9rkh9kq6fot16v3qmku?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Mon, 02 Feb 2026 06:00:00 +0000</pubDate>
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    <itunes:duration>232</itunes:duration>
    <itunes:keywords>mindful drinking, low alcohol drinks, alcohol free drinks, no alcohol drinks, low no drinks, drinking less, moderation in midlife, mindful drinking podcast, alcohol free podcast, sober curious, non alcoholic drinks, alcohol free lifestyle, how to drink le</itunes:keywords>
    <itunes:episode>154</itunes:episode>
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  <item>
    <itunes:title>153. Are You Too Old For Mindful Drinking?</itunes:title>
    <title>153. Are You Too Old For Mindful Drinking?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Midlife drinking habits can feel set in stone after decades of established routines, but that doesn't mean change is impossible.  In this episode, I explore whether you're ever too old to start moderating your drinking, tackling the unique challenges we face in our 40s, 50s, and beyond. From breaking ingrained habits to navigating peer pressure with long-established friend groups.  I share the inspiring story of Eamon, a 77-year-old Irishman who removed alcohol fro...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Midlife drinking habits can feel set in stone after decades of established routines, but that doesn&apos;t mean change is impossible. </p><p>In this episode, I explore whether you&apos;re ever too old to start moderating your drinking, tackling the unique challenges we face in our 40s, 50s, and beyond.</p><p>From breaking ingrained habits to navigating peer pressure with long-established friend groups. </p><p>I share the inspiring story of Eamon, a 77-year-old Irishman who removed alcohol from his life after six decades of drinking, proving that neuroplasticity and the ability to make positive change don&apos;t disappear with age. </p><p>We look at what mindful drinking actually means (spoiler: it&apos;s not meditation before every sip), how to communicate your choices to partners and friends without needing their permission, and why the challenges we face around alcohol are fundamentally different from those of the so-called “mindful-drinking generation”.</p><p>Gen Z ain’t got nothing on us Gen Xers!</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>0:00</b></a> Going Live Gone Wrong<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>3:48</b></a> We&apos;re Not 20 Anymore<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>5:03</b></a> Back To Basics: What Mindful Drinking Means<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>8:54</b></a> Drink &amp; Let Drink<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>11:42</b></a> Old Dog; New Tricks<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>15:10</b></a> Midlife Peer Pressure Looks Different<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>17:33</b></a> Telling Friends &amp; Family<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>19:35</b></a> You Don&apos;t Need Permission, But You Do Need To Share Your Why<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>23:47</b></a> The 5pm Fix</p><p><br/></p><p>Download the 5pm Fix - <a href='https://mindfuldrinkinginmidlife.com'>https://mindfuldrinkinginmidlife.com</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Midlife drinking habits can feel set in stone after decades of established routines, but that doesn&apos;t mean change is impossible. </p><p>In this episode, I explore whether you&apos;re ever too old to start moderating your drinking, tackling the unique challenges we face in our 40s, 50s, and beyond.</p><p>From breaking ingrained habits to navigating peer pressure with long-established friend groups. </p><p>I share the inspiring story of Eamon, a 77-year-old Irishman who removed alcohol from his life after six decades of drinking, proving that neuroplasticity and the ability to make positive change don&apos;t disappear with age. </p><p>We look at what mindful drinking actually means (spoiler: it&apos;s not meditation before every sip), how to communicate your choices to partners and friends without needing their permission, and why the challenges we face around alcohol are fundamentally different from those of the so-called “mindful-drinking generation”.</p><p>Gen Z ain’t got nothing on us Gen Xers!</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>0:00</b></a> Going Live Gone Wrong<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>3:48</b></a> We&apos;re Not 20 Anymore<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>5:03</b></a> Back To Basics: What Mindful Drinking Means<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>8:54</b></a> Drink &amp; Let Drink<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>11:42</b></a> Old Dog; New Tricks<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>15:10</b></a> Midlife Peer Pressure Looks Different<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>17:33</b></a> Telling Friends &amp; Family<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>19:35</b></a> You Don&apos;t Need Permission, But You Do Need To Share Your Why<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18562254-153-are-you-too-old-for-mindful-drinking'><b>23:47</b></a> The 5pm Fix</p><p><br/></p><p>Download the 5pm Fix - <a href='https://mindfuldrinkinginmidlife.com'>https://mindfuldrinkinginmidlife.com</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 28 Jan 2026 06:00:00 +0000</pubDate>
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  <psc:chapter start="5:40" title="Back To Basics: What Mindful Drinking Means" />
  <psc:chapter start="9:31" title="Drink &amp; Let Drink" />
  <psc:chapter start="12:19" title="Old Dog; New Tricks" />
  <psc:chapter start="15:47" title="Midlife Peer Pressure Looks Different" />
  <psc:chapter start="18:10" title="Telling Friends &amp; Family" />
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    <itunes:duration>1630</itunes:duration>
    <itunes:keywords>mindful drinking midlife, breaking drinking habits, moderation over 40, neuroplasticity alcohol, changing drinking habits later life, peer pressure midlife drinking, alcohol moderation 40s 50s 60s, mindful drinking definition, sober curious midlife, quitt</itunes:keywords>
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    <itunes:title>152. Reduce, Replace, R… The Third R of Mindful Drinking</itunes:title>
    <title>152. Reduce, Replace, R… The Third R of Mindful Drinking</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Everyone bangs on about the first two Rs of mindful drinking – reduce and replace. But what about the third?  This week, I'm tackling the missing piece of the moderation puzzle that nobody talks about: remove. I'm not talking about removing alcohol entirely (unless that's your goal).  I'm talking about removing all the negative rubbish that comes with choosing to drink differently – the shame, the embarrassment, the social pressure, and that perfectionist trap that...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Everyone bangs on about the first two Rs of mindful drinking – reduce and replace. But what about the third? </p><p>This week, I&apos;m tackling the missing piece of the moderation puzzle that nobody talks about: remove. I&apos;m not talking about removing alcohol entirely (unless that&apos;s your goal). </p><p>I&apos;m talking about removing all the negative rubbish that comes with choosing to drink differently – the shame, the embarrassment, the social pressure, and that perfectionist trap that tells you one slip-up means total failure. </p><p>Because without all three Rs working together, you&apos;re trying to balance on a two-legged stool, and we all know how that ends.</p><p><br/></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>0:01</b></a> The Problem With A Two-Legged Stool</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>1:36</b></a> The First R: Reduce</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>2:47</b></a> The Second R: Replace</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>5:18</b></a> The Third R: Remove</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>6:56</b></a> Ditching Shame And Embarrassment</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>7:57</b></a> Can&apos;t Drink Like A 20 Year Old</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>9:54</b></a> Social Pressure And Changing Friendships</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>11:48</b></a> Escaping Perfectionism And Binary Thinking</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>14:00</b></a> Flexible Choices On A Night Out</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>16:21</b></a> The Three Rs &amp; Meaningful Change</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>17:05</b></a> Get More From Me On Substack</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Everyone bangs on about the first two Rs of mindful drinking – reduce and replace. But what about the third? </p><p>This week, I&apos;m tackling the missing piece of the moderation puzzle that nobody talks about: remove. I&apos;m not talking about removing alcohol entirely (unless that&apos;s your goal). </p><p>I&apos;m talking about removing all the negative rubbish that comes with choosing to drink differently – the shame, the embarrassment, the social pressure, and that perfectionist trap that tells you one slip-up means total failure. </p><p>Because without all three Rs working together, you&apos;re trying to balance on a two-legged stool, and we all know how that ends.</p><p><br/></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>0:01</b></a> The Problem With A Two-Legged Stool</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>1:36</b></a> The First R: Reduce</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>2:47</b></a> The Second R: Replace</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>5:18</b></a> The Third R: Remove</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>6:56</b></a> Ditching Shame And Embarrassment</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>7:57</b></a> Can&apos;t Drink Like A 20 Year Old</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>9:54</b></a> Social Pressure And Changing Friendships</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>11:48</b></a> Escaping Perfectionism And Binary Thinking</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>14:00</b></a> Flexible Choices On A Night Out</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>16:21</b></a> The Three Rs &amp; Meaningful Change</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18502489-the-missing-third-r'><b>17:05</b></a> Get More From Me On Substack</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinker.com/lndpodcast/reduce-replace-remove</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 21 Jan 2026 06:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="152. Reduce, Replace, R… The Third R of Mindful Drinking" />
  <psc:chapter start="0:38" title="The Problem With A Two-Legged Stool" />
  <psc:chapter start="2:13" title="The First R: Reduce" />
  <psc:chapter start="3:24" title="The Second R: Replace" />
  <psc:chapter start="5:55" title="The Third R: Remove" />
  <psc:chapter start="7:33" title="Ditching Shame And Embarrassment" />
  <psc:chapter start="8:34" title="Can&#39;t Drink Like A 20 Year Old" />
  <psc:chapter start="10:31" title="Social Pressure And Changing Friendships" />
  <psc:chapter start="12:25" title="Escaping Perfectionism And Binary Thinking" />
  <psc:chapter start="14:37" title="Flexible Choices On A Night Out" />
  <psc:chapter start="16:58" title="The Three Rs &amp; Meaningful Change" />
  <psc:chapter start="17:42" title="Get More From Me On Substack" />
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    <itunes:duration>1201</itunes:duration>
    <itunes:keywords>mindful drinking, moderation techniques, reduce replace remove, alcohol-free alternatives, drinking less, midlife drinking, sober curious, alcohol moderation, social pressure drinking, shame free drinking, moderation perfectionism, drinking habits, low no</itunes:keywords>
    <itunes:episode>152</itunes:episode>
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    <itunes:title>151. Beating Quitter’s Day! The Dry January Myths That Sabotage Your Success</itunes:title>
    <title>151. Beating Quitter’s Day! The Dry January Myths That Sabotage Your Success</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 We're smack bang between Quitter's Day and Blue Monday - that dreaded mid-January slump when Dry January motivation nosedives and everything feels a bit meh.   You’re not alone. In this episode, I’m diving into the top Dry January myths that make the challenge feel harder than it needs to be—like thinking you have to be completely sober, believing one drink means you’ve failed, or assuming your social life is over.  Discover how these all-or-nothing beliefs can sabotage...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>We&apos;re smack bang between Quitter&apos;s Day and Blue Monday - that dreaded mid-January slump when Dry January motivation nosedives and everything feels a bit meh. <br/><br/>You’re not alone. In this episode, I’m diving into the top Dry January myths that make the challenge feel harder than it needs to be—like thinking you have to be completely sober, believing one drink means you’ve failed, or assuming your social life is over.<br/><br/>Discover how these all-or-nothing beliefs can sabotage your motivation, and learn practical tips for bouncing back and resetting Dry January without guilt or going back to day one. <br/><br/>If you’re ready to challenge these Dry January myths and reclaim your motivation, this episode is for you!</p><p><br/></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>0:01</b></a> Quitter’s Day And Blue Monday</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>2:52</b></a> Why All Or Nothing Backfires</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>4:29</b></a> Damp January</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>7:14</b></a> Reframing Slip Ups As Data</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>9:11</b></a> What Success Looks Like After January</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>10:22</b></a> Keeping Your Social Life Alive</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>13:23</b></a> When You Do Drink More - Reset Now, Not Next Monday</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>16:22</b></a> Reconnect to Your Why</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>18:49</b></a> Listener Milestones</p><p> </p><p><b>Also mentioned:<br/></b>ep#63: What Are Zebra Striping and Bookending (&amp; Do They Work)?<br/>ep#150: Dry January: The Pros, The Cons &amp; The Sunnyside Perspective</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>We&apos;re smack bang between Quitter&apos;s Day and Blue Monday - that dreaded mid-January slump when Dry January motivation nosedives and everything feels a bit meh. <br/><br/>You’re not alone. In this episode, I’m diving into the top Dry January myths that make the challenge feel harder than it needs to be—like thinking you have to be completely sober, believing one drink means you’ve failed, or assuming your social life is over.<br/><br/>Discover how these all-or-nothing beliefs can sabotage your motivation, and learn practical tips for bouncing back and resetting Dry January without guilt or going back to day one. <br/><br/>If you’re ready to challenge these Dry January myths and reclaim your motivation, this episode is for you!</p><p><br/></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>0:01</b></a> Quitter’s Day And Blue Monday</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>2:52</b></a> Why All Or Nothing Backfires</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>4:29</b></a> Damp January</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>7:14</b></a> Reframing Slip Ups As Data</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>9:11</b></a> What Success Looks Like After January</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>10:22</b></a> Keeping Your Social Life Alive</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>13:23</b></a> When You Do Drink More - Reset Now, Not Next Monday</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>16:22</b></a> Reconnect to Your Why</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18499269-151-don-t-quit-on-quitter-s-day-3-dry-january-myths-that-make-it-harder'><b>18:49</b></a> Listener Milestones</p><p> </p><p><b>Also mentioned:<br/></b>ep#63: What Are Zebra Striping and Bookending (&amp; Do They Work)?<br/>ep#150: Dry January: The Pros, The Cons &amp; The Sunnyside Perspective</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18499269-151-beating-quitter-s-day-the-dry-january-myths-that-sabotage-your-success.mp3" length="17588419" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/quitters-day-dry-january-myths</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18499269</guid>
    <pubDate>Wed, 14 Jan 2026 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="151. Beating Quitter’s Day! The Dry January Myths That Sabotage Your Success" />
  <psc:chapter start="0:38" title="Quitter’s Day And Blue Monday" />
  <psc:chapter start="3:29" title="Why All Or Nothing Backfires" />
  <psc:chapter start="5:06" title="Damp January" />
  <psc:chapter start="9:08" title="Reframing Slip Ups As Data" />
  <psc:chapter start="11:05" title="What Success Looks Like After January" />
  <psc:chapter start="12:16" title="Keeping Your Social Life Alive" />
  <psc:chapter start="15:17" title="When You Do Drink More - Reset Now, Not Next Monday" />
  <psc:chapter start="18:16" title="Reconnect to Your Why" />
  <psc:chapter start="20:43" title="Listener Milestones" />
</psc:chapters>
    <itunes:duration>1462</itunes:duration>
    <itunes:keywords>dry January tips, damp January, dry January slip up, alcohol-free January, mindful drinking challenges, dry January myths, moderation strategies, quitting alcohol temporarily, dry January motivation, alcohol-free lifestyle, January sobriety, dry January s</itunes:keywords>
    <itunes:episode>151</itunes:episode>
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    <itunes:title>150. Dry January: The Pros, The Cons &amp; The Sunnyside Perspective</itunes:title>
    <title>150. Dry January: The Pros, The Cons &amp; The Sunnyside Perspective</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Nick Allen, co-founder and CEO of Sunnyside, joins me to explore why traditional Dry January might be setting us up to fail—and what we can do about it.   We discuss Sunnyside's "dry-ish January" approach that prioritises sustainable habit change over perfectionism, examining why February often sees people drinking more than ever after a month of white-knuckling through abstinence.   Nick shares insights on breaking decades-long drinking patterns, the limitations of willpowe...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Nick Allen, co-founder and CEO of Sunnyside, joins me to explore why traditional Dry January might be setting us up to fail—and what we can do about it. <br/><br/>We discuss Sunnyside&apos;s &quot;dry-ish January&quot; approach that prioritises sustainable habit change over perfectionism, examining why February often sees people drinking more than ever after a month of white-knuckling through abstinence. <br/><br/>Nick shares insights on breaking decades-long drinking patterns, the limitations of willpower, and why having a system matters more than having goals. <br/><br/>We also touch on emerging medical options like Naltrexone for those struggling with biochemical cravings, and how bringing awareness to your drinking triggers during January can create lasting change throughout the year.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>0:00</b></a> New Year, New Listeners<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>4:05</b></a> Nick and the Sunnyside story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>6:46</b></a> Dry January Pros<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>10:19</b></a> Dry January Cons<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>12:00</b></a> The Willpower, Habits &amp; Perfection Challenge<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>19:00</b></a> You Don&apos;t Have to Start on the 1st<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>21:24</b></a> Taking it forward<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>27:47</b></a> Breaking Decades Of Habit<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>29:53</b></a> Medication As Another Tool<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>35:22</b></a> The BBQ-Q<br/><br/><b>WE CHAT ABOUT </b>Sunnyside <a href='https://get.sunnyside.co/new3/'>https://get.sunnyside.co/new3/</a> <br/><br/><b>WE ALSO TALK ABOUT: </b>Best Days Brewing <a href='https://bestdaybrewing.com/'>https://bestdaybrewing.com/</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Nick Allen, co-founder and CEO of Sunnyside, joins me to explore why traditional Dry January might be setting us up to fail—and what we can do about it. <br/><br/>We discuss Sunnyside&apos;s &quot;dry-ish January&quot; approach that prioritises sustainable habit change over perfectionism, examining why February often sees people drinking more than ever after a month of white-knuckling through abstinence. <br/><br/>Nick shares insights on breaking decades-long drinking patterns, the limitations of willpower, and why having a system matters more than having goals. <br/><br/>We also touch on emerging medical options like Naltrexone for those struggling with biochemical cravings, and how bringing awareness to your drinking triggers during January can create lasting change throughout the year.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>0:00</b></a> New Year, New Listeners<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>4:05</b></a> Nick and the Sunnyside story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>6:46</b></a> Dry January Pros<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>10:19</b></a> Dry January Cons<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>12:00</b></a> The Willpower, Habits &amp; Perfection Challenge<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>19:00</b></a> You Don&apos;t Have to Start on the 1st<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>21:24</b></a> Taking it forward<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>27:47</b></a> Breaking Decades Of Habit<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>29:53</b></a> Medication As Another Tool<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective'><b>35:22</b></a> The BBQ-Q<br/><br/><b>WE CHAT ABOUT </b>Sunnyside <a href='https://get.sunnyside.co/new3/'>https://get.sunnyside.co/new3/</a> <br/><br/><b>WE ALSO TALK ABOUT: </b>Best Days Brewing <a href='https://bestdaybrewing.com/'>https://bestdaybrewing.com/</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18456147-150-dry-january-the-pros-the-cons-the-sunnyside-perspective.mp3" length="28312834" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/sunnyside</link>
    <itunes:image href="https://storage.buzzsprout.com/37plx5o935ms954ft1p3rp8yups6?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 07 Jan 2026 06:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="New Year, New Listeners" />
  <psc:chapter start="4:42" title="Nick And the Sunnyside story" />
  <psc:chapter start="7:23" title="Dry January Pros" />
  <psc:chapter start="10:56" title="Dry January Cons" />
  <psc:chapter start="12:37" title="The Willpower, Habits &amp; Perfection Challenge" />
  <psc:chapter start="19:37" title="You Don&#39;t Have to Start on the 1st" />
  <psc:chapter start="22:01" title="Taking it forward" />
  <psc:chapter start="27:37" title="Breaking Decades Of Habit" />
  <psc:chapter start="29:43" title="Medication As Another Tool" />
  <psc:chapter start="35:12" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>2356</itunes:duration>
    <itunes:keywords>dry January, mindful drinking, alcohol moderation, sober curious, drinking habits, midlife drinking, habit change, willpower, sustainable moderation, dry-ish January, moderation vs abstinence, breaking drinking habits, Sunnyside app, alcohol alternatives,</itunes:keywords>
    <itunes:episode>150</itunes:episode>
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  <item>
    <itunes:title>Mindful Drinking New Year’s Eve: End the Year on Your Terms</itunes:title>
    <title>Mindful Drinking New Year’s Eve: End the Year on Your Terms</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ This New Year’s Eve episode closes out a full season of festive mayhem with one simple message: the night only matters if it feels right to you.  Whether December was dry, mindful, lighter, messier than planned, or somewhere in between, what counts is how it compares to your own intentions — not anyone else’s highlight reel.  Tonig...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>This New Year’s Eve episode closes out a full season of festive mayhem with one simple message: the night only matters if it feels right to <em>you</em>. </p><p>Whether December was dry, mindful, lighter, messier than planned, or somewhere in between, what counts is how it compares to your own intentions — not anyone else’s highlight reel. </p><p>Tonight isn’t about FOMO or mythology or doing it “properly.” It’s about choosing how you want to celebrate, honouring how you want to feel tomorrow, and stepping into the new year knowing the night didn’t happen <em>to</em> you — you chose it.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>This New Year’s Eve episode closes out a full season of festive mayhem with one simple message: the night only matters if it feels right to <em>you</em>. </p><p>Whether December was dry, mindful, lighter, messier than planned, or somewhere in between, what counts is how it compares to your own intentions — not anyone else’s highlight reel. </p><p>Tonight isn’t about FOMO or mythology or doing it “properly.” It’s about choosing how you want to celebrate, honouring how you want to feel tomorrow, and stepping into the new year knowing the night didn’t happen <em>to</em> you — you chose it.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-new-years-eve</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 31 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>399</itunes:duration>
    <itunes:keywords>New Year’s Eve pressure, FOMO mindset, choice and agency, end-of-year reflection, intentional celebration, January 1st clarity, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differentl</itunes:keywords>
    <itunes:episode>149</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 26: Boxing Day: The Second Coming of Christmas</itunes:title>
    <title>Mindful Drinking Advent 26: Boxing Day: The Second Coming of Christmas</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On this surprise bonus Day Twenty-Six of the Mindful Drinking Advent, we talk about Boxing Day — the often-forgotten second wave of Christmas.  Whether you’re feeling a bit rough after yesterday or quietly proud of how you handled it, today is about kindness, not punishment.  This episode gives you permission to slow down, hydrate,...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On this surprise bonus Day Twenty-Six of the Mindful Drinking Advent, we talk about Boxing Day — the often-forgotten second wave of Christmas. </p><p>Whether you’re feeling a bit rough after yesterday or quietly proud of how you handled it, today is about kindness, not punishment. </p><p>This episode gives you permission to slow down, hydrate, move gently, eat something real, and choose rest without guilt. </p><p>If you’re feeling great, it’s also a reminder to protect that momentum — without pressure, rules, or expectations. Sofa optional. Self-compassion required.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On this surprise bonus Day Twenty-Six of the Mindful Drinking Advent, we talk about Boxing Day — the often-forgotten second wave of Christmas. </p><p>Whether you’re feeling a bit rough after yesterday or quietly proud of how you handled it, today is about kindness, not punishment. </p><p>This episode gives you permission to slow down, hydrate, move gently, eat something real, and choose rest without guilt. </p><p>If you’re feeling great, it’s also a reminder to protect that momentum — without pressure, rules, or expectations. Sofa optional. Self-compassion required.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-26</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 26 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>458</itunes:duration>
    <itunes:keywords>Boxing Day recovery, gentle reset, post-Christmas fatigue, permission to rest, momentum without pressure, self-compassion, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, al</itunes:keywords>
    <itunes:episode>148</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 25: Merry Christmas — Enjoy the Day!</itunes:title>
    <title>Mindful Drinking Advent 25: Merry Christmas — Enjoy the Day!</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Twenty-Five of the Mindful Drinking Advent, we’ve made it to Christmas Day, and the message is simple: enjoy yourself.  There’s nothing to track, nothing to analyse, and nothing to fix.  This episode is a reminder to be present, grateful, and kind to yourself after everything you’ve navigated this December.  Whether you...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty-Five of the Mindful Drinking Advent, we’ve made it to Christmas Day, and the message is simple: enjoy yourself. </p><p>There’s nothing to track, nothing to analyse, and nothing to fix. </p><p>This episode is a reminder to be present, grateful, and kind to yourself after everything you’ve navigated this December. </p><p>Whether you’re surrounded by family, catching up with friends, or enjoying a quiet day on your own, today is about laughter, connection, and doing whatever genuinely brings you joy.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty-Five of the Mindful Drinking Advent, we’ve made it to Christmas Day, and the message is simple: enjoy yourself. </p><p>There’s nothing to track, nothing to analyse, and nothing to fix. </p><p>This episode is a reminder to be present, grateful, and kind to yourself after everything you’ve navigated this December. </p><p>Whether you’re surrounded by family, catching up with friends, or enjoying a quiet day on your own, today is about laughter, connection, and doing whatever genuinely brings you joy.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-25</link>
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    <pubDate>Thu, 25 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>179</itunes:duration>
    <itunes:keywords>Christmas Day, letting go, festive joy, presence, no rules day, mindful celebration low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcohol-free, midlife drinking, moderatio</itunes:keywords>
    <itunes:episode>147</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 24: Christmas Eve - Rest Now, Enjoy Tomorrow</itunes:title>
    <title>Mindful Drinking Advent 24: Christmas Eve - Rest Now, Enjoy Tomorrow</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Twenty-Four of the Mindful Drinking Advent, it’s time to stop, breathe, and slow everything down.  Christmas Eve is charged with excitement, pressure, nostalgia, and logistics — but it doesn’t need to be fuelled by exhaustion or overdoing it.  This episode is a gentle reminder to rest, enjoy something you genuinely love, and...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty-Four of the Mindful Drinking Advent, it’s time to stop, breathe, and slow everything down. </p><p>Christmas Eve is charged with excitement, pressure, nostalgia, and logistics — but it doesn’t need to be fuelled by exhaustion or overdoing it. </p><p>This episode is a gentle reminder to rest, enjoy something you genuinely love, and protect tomorrow by keeping tonight calm and intentional. </p><p>No tasks. No plans. Just permission to pause before the big day arrives.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty-Four of the Mindful Drinking Advent, it’s time to stop, breathe, and slow everything down. </p><p>Christmas Eve is charged with excitement, pressure, nostalgia, and logistics — but it doesn’t need to be fuelled by exhaustion or overdoing it. </p><p>This episode is a gentle reminder to rest, enjoy something you genuinely love, and protect tomorrow by keeping tonight calm and intentional. </p><p>No tasks. No plans. Just permission to pause before the big day arrives.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-24</link>
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    <pubDate>Wed, 24 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>364</itunes:duration>
    <itunes:keywords>Christmas Eve calm, festive slowdown, pre-Christmas rest, mindful moderation, protecting tomorrow, holiday presence, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcohol-</itunes:keywords>
    <itunes:episode>146</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 23: Travel Tactics for a Clear Arrival</itunes:title>
    <title>Mindful Drinking Advent 23: Travel Tactics for a Clear Arrival</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Twenty-Three of the Mindful Drinking Advent, we focus on travel days — one of the most overlooked trigger points of Christmas.  From packed trains and traffic jams to airport bars and trolley services, this episode explains why planning ahead matters if you want to arrive feeling energised rather than depleted.  You’ll hear ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty-Three of the Mindful Drinking Advent, we focus on travel days — one of the most overlooked trigger points of Christmas. </p><p>From packed trains and traffic jams to airport bars and trolley services, this episode explains why planning ahead matters if you want to arrive feeling energised rather than depleted. </p><p>You’ll hear practical travel tactics, from bringing your own “journey juice” to setting expectations with hosts in advance, so the festivities don’t start with exhaustion before you’ve even unpacked.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty-Three of the Mindful Drinking Advent, we focus on travel days — one of the most overlooked trigger points of Christmas. </p><p>From packed trains and traffic jams to airport bars and trolley services, this episode explains why planning ahead matters if you want to arrive feeling energised rather than depleted. </p><p>You’ll hear practical travel tactics, from bringing your own “journey juice” to setting expectations with hosts in advance, so the festivities don’t start with exhaustion before you’ve even unpacked.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <pubDate>Tue, 23 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>499</itunes:duration>
    <itunes:keywords>travel day triggers, journey juice, festive travel stress, arriving clear-headed, travel planning, energy protection low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcohol-</itunes:keywords>
    <itunes:episode>145</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 22: Hosting with Ease and Inclusion</itunes:title>
    <title>Mindful Drinking Advent 22: Hosting with Ease and Inclusion</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Twenty-Two of the Mindful Drinking Advent, we talk about hosting — and how to do it with ease, generosity, and inclusion.  This episode shows you how to set up your drinks space so low, no and light options carry the same weight as alcoholic ones, making everyone feel welcome without creating more work for yourself.  From st...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty-Two of the Mindful Drinking Advent, we talk about hosting — and how to do it with ease, generosity, and inclusion. </p><p>This episode shows you how to set up your drinks space so low, no and light options carry the same weight as alcoholic ones, making everyone feel welcome without creating more work for yourself. </p><p>From stocking variety to making drinks self-serve, it’s about thoughtful preparation that lets you enjoy your own Christmas too.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty-Two of the Mindful Drinking Advent, we talk about hosting — and how to do it with ease, generosity, and inclusion. </p><p>This episode shows you how to set up your drinks space so low, no and light options carry the same weight as alcoholic ones, making everyone feel welcome without creating more work for yourself. </p><p>From stocking variety to making drinks self-serve, it’s about thoughtful preparation that lets you enjoy your own Christmas too.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <pubDate>Mon, 22 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>378</itunes:duration>
    <itunes:keywords>Christmas hosting, inclusive hosting, low no guests, drinks station setup, hosting without stress, festive hospitality, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcoh</itunes:keywords>
    <itunes:episode>144</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 21: Redefining “Treat Yourself”</itunes:title>
    <title>Mindful Drinking Advent 21: Redefining “Treat Yourself”</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Twenty-One of the Mindful Drinking Advent, we rethink what “treat yourself” really means.  This episode challenges the idea that indulgence has to involve alcohol, and asks a simpler question: Does it actually make you feel better? You’ll explore how to choose treats that restore rather than deplete — from low/no drinks and bette...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty-One of the Mindful Drinking Advent, we rethink what “treat yourself” really means. </p><p>This episode challenges the idea that indulgence has to involve alcohol, and asks a simpler question: Does it actually make you feel better? You’ll explore how to choose treats that restore rather than deplete — from low/no drinks and better sleep to time alone, movement, rest, and saying no when you mean no. </p><p>A reminder that the best treats give something back.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty-One of the Mindful Drinking Advent, we rethink what “treat yourself” really means. </p><p>This episode challenges the idea that indulgence has to involve alcohol, and asks a simpler question: Does it actually make you feel better? You’ll explore how to choose treats that restore rather than deplete — from low/no drinks and better sleep to time alone, movement, rest, and saying no when you mean no. </p><p>A reminder that the best treats give something back.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-20</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Sun, 21 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>400</itunes:duration>
    <itunes:keywords>redefining treats, restorative habits, indulgence without alcohol, self-care boundaries, depletion vs restoration, festive self-care, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking diff</itunes:keywords>
    <itunes:episode>143</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 20: Surviving the Chaos of Family Without Drinking Christmas Away</itunes:title>
    <title>Mindful Drinking Advent 20: Surviving the Chaos of Family Without Drinking Christmas Away</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Twenty of the Mindful Drinking Advent Series, we talk about family pressure — the noise, the mess, the emotional labour, and the temptation to use alcohol just to take the edge off.  This episode is a reminder that presence matters more than perfection. You’ll explore how letting go of impossible standards, taking micro-escapes, ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty of the Mindful Drinking Advent Series, we talk about family pressure — the noise, the mess, the emotional labour, and the temptation to use alcohol just to take the edge off. </p><p>This episode is a reminder that presence matters more than perfection. You’ll explore how letting go of impossible standards, taking micro-escapes, and choosing to join in rather than control the chaos can transform the next few days. </p><p>Be kind to yourself. This season doesn’t need you flawless — it needs you there.</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Twenty of the Mindful Drinking Advent Series, we talk about family pressure — the noise, the mess, the emotional labour, and the temptation to use alcohol just to take the edge off. </p><p>This episode is a reminder that presence matters more than perfection. You’ll explore how letting go of impossible standards, taking micro-escapes, and choosing to join in rather than control the chaos can transform the next few days. </p><p>Be kind to yourself. This season doesn’t need you flawless — it needs you there.</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <pubDate>Sat, 20 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>391</itunes:duration>
    <itunes:keywords>family pressure, festive overwhelm, presence over perfection, micro escapes, coping with family at Christmas, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcohol-free, m</itunes:keywords>
    <itunes:episode>142</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 19: Set Yourself Up to Succeed at Home</itunes:title>
    <title>Mindful Drinking Advent 19: Set Yourself Up to Succeed at Home</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Nineteen of the Mindful Drinking Advent Series, we focus on preparation — the difference between struggling through December and genuinely enjoying it at home.  As work parties wind down and family time ramps up, this episode explains why stocking your fridge, upgrading your glassware, and thinking like a bar rather than relying ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Nineteen of the Mindful Drinking Advent Series, we focus on preparation — the difference between struggling through December and genuinely enjoying it at home. </p><p>As work parties wind down and family time ramps up, this episode explains why stocking your fridge, upgrading your glassware, and thinking like a bar rather than relying on willpower makes drinking differently feel effortless. </p><p>Being prepared turns good intentions into easy, satisfying choices — especially when everything else slows down.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Nineteen of the Mindful Drinking Advent Series, we focus on preparation — the difference between struggling through December and genuinely enjoying it at home. </p><p>As work parties wind down and family time ramps up, this episode explains why stocking your fridge, upgrading your glassware, and thinking like a bar rather than relying on willpower makes drinking differently feel effortless. </p><p>Being prepared turns good intentions into easy, satisfying choices — especially when everything else slows down.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:duration>429</itunes:duration>
    <itunes:keywords>home drinking habits, preparation mindset, alcohol-free at home, festive downtime, drink setup, alcohol free home bar, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcoho</itunes:keywords>
    <itunes:episode>141</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 18: Wake Up Winning (But Don’t Be That Guy)</itunes:title>
    <title>Mindful Drinking Advent 18: Wake Up Winning (But Don’t Be That Guy)</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Eighteen of the Mindful Drinking Advent Series, we talk about morning wins — those glorious, clear-headed starts after a night where you stuck to your intentions.  This episode is a reminder to enjoy that feeling without turning it into a sermon.  Not everyone is ready for the same choices at the same time, and no one ever c...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Eighteen of the Mindful Drinking Advent Series, we talk about morning wins — those glorious, clear-headed starts after a night where you stuck to your intentions. </p><p>This episode is a reminder to enjoy that feeling without turning it into a sermon. </p><p>Not everyone is ready for the same choices at the same time, and no one ever changed because they were shamed. </p><p>Lead by example, lend a hand, grab the coffees, and let your calm confidence do the talking.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Eighteen of the Mindful Drinking Advent Series, we talk about morning wins — those glorious, clear-headed starts after a night where you stuck to your intentions. </p><p>This episode is a reminder to enjoy that feeling without turning it into a sermon. </p><p>Not everyone is ready for the same choices at the same time, and no one ever changed because they were shamed. </p><p>Lead by example, lend a hand, grab the coffees, and let your calm confidence do the talking.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-18</link>
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    <pubDate>Thu, 18 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>313</itunes:duration>
    <itunes:keywords>morning wins, hangover-free mornings, leading by example, quiet confidence, no judgement, workplace mornings low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcohol-free, mi</itunes:keywords>
    <itunes:episode>140</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 17: You Don’t Need Dutch Courage</itunes:title>
    <title>Mindful Drinking Advent 17: You Don’t Need Dutch Courage</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Seventeen of the Mindful Drinking Advent, we tackle festive exhaustion and the myth of Dutch courage.  When you’re tired, overstretched, and running on fumes, alcohol can feel like the thing that helps you keep going — but this episode questions whether it was ever really doing the work.  You’ll explore the difference betwee...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Seventeen of the Mindful Drinking Advent, we tackle festive exhaustion and the myth of Dutch courage. </p><p>When you’re tired, overstretched, and running on fumes, alcohol can feel like the thing that helps you keep going — but this episode questions whether it was ever really doing the work. </p><p>You’ll explore the difference between energy and permission, how alcohol masks social fatigue, and why choosing the right people (or choosing rest) can be more powerful than pushing through another event.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Seventeen of the Mindful Drinking Advent, we tackle festive exhaustion and the myth of Dutch courage. </p><p>When you’re tired, overstretched, and running on fumes, alcohol can feel like the thing that helps you keep going — but this episode questions whether it was ever really doing the work. </p><p>You’ll explore the difference between energy and permission, how alcohol masks social fatigue, and why choosing the right people (or choosing rest) can be more powerful than pushing through another event.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-17</link>
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    <pubDate>Wed, 17 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>327</itunes:duration>
    <itunes:keywords>social energy, Dutch courage myth, festive exhaustion, introvert drinking, social fatigue, energy boundaries, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcohol-free, m</itunes:keywords>
    <itunes:episode>139</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 16: Finding Alcohol-Free Drinks You Genuinely Love</itunes:title>
    <title>Mindful Drinking Advent 16: Finding Alcohol-Free Drinks You Genuinely Love</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator On Day Sixteen of the Mindful Drinking Advent, we’re talking about just how far low, no and light alcohol drinks have come — and why if you’ve tried one, you definitely haven’t tried them all. This episode encourages you to keep an open mind, experiment like you once did w...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Sixteen of the Mindful Drinking Advent, we’re talking about just how far low, no and light alcohol drinks have come — and why if you’ve tried one, you definitely haven’t tried them all.</p><p>This episode encourages you to keep an open mind, experiment like you once did with full-strength drinks, and treat low/no as exploration rather than restriction. </p><p>From pubs and supermarkets to specialist online retailers, there’s never been more choice — and plenty that genuinely tastes fantastic.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Sixteen of the Mindful Drinking Advent, we’re talking about just how far low, no and light alcohol drinks have come — and why if you’ve tried one, you definitely haven’t tried them all.</p><p>This episode encourages you to keep an open mind, experiment like you once did with full-strength drinks, and treat low/no as exploration rather than restriction. </p><p>From pubs and supermarkets to specialist online retailers, there’s never been more choice — and plenty that genuinely tastes fantastic.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-16</link>
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    <itunes:duration>426</itunes:duration>
    <itunes:keywords>low no drinks quality, alcohol-free exploration, taste testing mindset, drink discovery, mindful alternatives, alcohol free drinks, non alcoholic drinks,  low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Chr</itunes:keywords>
    <itunes:episode>138</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 15: Protect Your Sleep, Protect Yourself</itunes:title>
    <title>Mindful Drinking Advent 15: Protect Your Sleep, Protect Yourself</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator On Day Fifteen of the Mindful Drinking Advent, we focus on sleep — the foundation that quietly holds everything else together.  This episode explains why the nightcap myth persists, how alcohol interferes with REM sleep and recovery, and why poor sleep makes every dri...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Fifteen of the Mindful Drinking Advent, we focus on sleep — the foundation that quietly holds everything else together. </p><p>This episode explains why the nightcap myth persists, how alcohol interferes with REM sleep and recovery, and why poor sleep makes every drinking decision harder the next day. </p><p>You’ll learn simple, practical ways to protect your rest this December, from tracking sleep quality to timing your last drink, so you can wake up clearer, calmer, and more resilient.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Fifteen of the Mindful Drinking Advent, we focus on sleep — the foundation that quietly holds everything else together. </p><p>This episode explains why the nightcap myth persists, how alcohol interferes with REM sleep and recovery, and why poor sleep makes every drinking decision harder the next day. </p><p>You’ll learn simple, practical ways to protect your rest this December, from tracking sleep quality to timing your last drink, so you can wake up clearer, calmer, and more resilient.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18342577-mindful-drinking-advent-15-protect-your-sleep-protect-yourself.mp3" length="4576368" type="audio/mpeg" />
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    <pubDate>Mon, 15 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>377</itunes:duration>
    <itunes:keywords>sleep and alcohol, REM sleep disruption, nightcap myth, sleep hygiene, decision fatigue, energy management, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcohol-free, mid</itunes:keywords>
    <itunes:episode>137</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 14: Your Mid-Month Check-In</itunes:title>
    <title>Mindful Drinking Advent 14: Your Mid-Month Check-In</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗  YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator On Day Fourteen of the Mindful Drinking Advent, it’s time for a mid-December check-in.  This episode invites you to pause, take stock, and notice what’s genuinely different for you this year — better sleep, clearer mornings, fewer regrets, or simply fewer moment...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b> YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Fourteen of the Mindful Drinking Advent, it’s time for a mid-December check-in. </p><p>This episode invites you to pause, take stock, and notice what’s genuinely different for you this year — better sleep, clearer mornings, fewer regrets, or simply fewer moments you wish you could rewind. </p><p>You’ll reflect on what’s working, tweak what isn’t, and remind yourself that small changes still count. </p><p>No pressure, no perfection — just honest awareness and smarter adjustments for the rest of the season.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b> YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Fourteen of the Mindful Drinking Advent, it’s time for a mid-December check-in. </p><p>This episode invites you to pause, take stock, and notice what’s genuinely different for you this year — better sleep, clearer mornings, fewer regrets, or simply fewer moments you wish you could rewind. </p><p>You’ll reflect on what’s working, tweak what isn’t, and remind yourself that small changes still count. </p><p>No pressure, no perfection — just honest awareness and smarter adjustments for the rest of the season.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-14</link>
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    <pubDate>Sun, 14 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>347</itunes:duration>
    <itunes:keywords>mid-month reflection, festive check-in, habit adjustment, celebrating small wins, progress tracking, December reset, progress over perfection, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drin</itunes:keywords>
    <itunes:episode>136</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 13: What To Do When Last Night Went Off-Piste</itunes:title>
    <title>Mindful Drinking Advent 13: What To Do When Last Night Went Off-Piste</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator On Day Thirteen of the Mindful Drinking Advent, we’re talking about the morning after the night before — the headache, the anxiety, the “I’m never drinking again” moment — and why shame is the least helpful thing you can reach for today.  This episode encourages you t...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Thirteen of the Mindful Drinking Advent, we’re talking about the morning after the night before — the headache, the anxiety, the “I’m never drinking again” moment — and why shame is the least helpful thing you can reach for today. </p><p>This episode encourages you to choose recovery over regret: hydrate, nourish yourself, move gently, forgive what happened, and reflect honestly on what triggered you so you can handle it differently next time. </p><p>One night doesn’t define your December. Your next choice starts now.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Thirteen of the Mindful Drinking Advent, we’re talking about the morning after the night before — the headache, the anxiety, the “I’m never drinking again” moment — and why shame is the least helpful thing you can reach for today. </p><p>This episode encourages you to choose recovery over regret: hydrate, nourish yourself, move gently, forgive what happened, and reflect honestly on what triggered you so you can handle it differently next time. </p><p>One night doesn’t define your December. Your next choice starts now.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18336673-mindful-drinking-advent-13-what-to-do-when-last-night-went-off-piste.mp3" length="4525909" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-13</link>
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    <pubDate>Sat, 13 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>373</itunes:duration>
    <itunes:keywords>morning-after anxiety, self-forgiveness, setback recovery, reflection tools, compassionate moderation, bounce-back strategies, hangxiety, alcohol anxiety, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Chr</itunes:keywords>
    <itunes:episode>135</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 12: The Truth About That First Drink</itunes:title>
    <title>Mindful Drinking Advent 12: The Truth About That First Drink</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator On Day Twelve of the Mindful Drinking Advent Series, we explore the magic of that first sip — the exhale, the shoulder-drop, the tiny moment of relief we’ve spent years associating with alcohol.  This episode explains why the first and second drinks do the heavy lifti...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Twelve of the Mindful Drinking Advent Series, we explore the magic of that first sip — the exhale, the shoulder-drop, the tiny moment of relief we’ve spent years associating with alcohol. </p><p>This episode explains why the first and second drinks do the heavy lifting, and why everything after that is just chasing a feeling your brain can no longer deliver. </p><p>Learn to slow down, savour, stop at one or two, and switch to low/no or functional drinks that keep the ritual without the consequences. </p><p>A practical, science-backed guide to staying in control while still enjoying the moment. </p><p><a href='https://www.lownodrinker.com/lndpodcast/smilingwolf'>Ep#45 - 5 brand new functional spirits from Smiling Wolf</a></p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Twelve of the Mindful Drinking Advent Series, we explore the magic of that first sip — the exhale, the shoulder-drop, the tiny moment of relief we’ve spent years associating with alcohol. </p><p>This episode explains why the first and second drinks do the heavy lifting, and why everything after that is just chasing a feeling your brain can no longer deliver. </p><p>Learn to slow down, savour, stop at one or two, and switch to low/no or functional drinks that keep the ritual without the consequences. </p><p>A practical, science-backed guide to staying in control while still enjoying the moment. </p><p><a href='https://www.lownodrinker.com/lndpodcast/smilingwolf'>Ep#45 - 5 brand new functional spirits from Smiling Wolf</a></p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-12</link>
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    <pubDate>Fri, 12 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>478</itunes:duration>
    <itunes:keywords>first sip moment, first drink feeling, diminishing returns, GABA response, slowing down, functional drinks, switching to AF, mindful pacing, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinki</itunes:keywords>
    <itunes:episode>134</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 11: How to Handle Those “Just Have One” Moments</itunes:title>
    <title>Mindful Drinking Advent 11: How to Handle Those “Just Have One” Moments</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator   On Day Eleven of the Mindful Drinking Advent, we get into the festive pressure cooker — the well-meaning but relentlessly annoying “go on, it’s Christmas” comments.  This episode shows you how to stand in your power, stay confident in your choices, and respond ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p> </p><p>On Day Eleven of the Mindful Drinking Advent, we get into the festive pressure cooker — the well-meaning but relentlessly annoying “go on, it’s Christmas” comments. </p><p>This episode shows you how to stand in your power, stay confident in your choices, and respond in ways that feel natural <em>to you</em>, not scripted or apologetic. </p><p>Learn simple responses, ways to deflect, and the subtle tricks that stop people pushing drinks into your hand. </p><p>A calm, grounded guide to making drinking decisions that actually belong to <em>you</em>.</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p> </p><p>On Day Eleven of the Mindful Drinking Advent, we get into the festive pressure cooker — the well-meaning but relentlessly annoying “go on, it’s Christmas” comments. </p><p>This episode shows you how to stand in your power, stay confident in your choices, and respond in ways that feel natural <em>to you</em>, not scripted or apologetic. </p><p>Learn simple responses, ways to deflect, and the subtle tricks that stop people pushing drinks into your hand. </p><p>A calm, grounded guide to making drinking decisions that actually belong to <em>you</em>.</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <pubDate>Thu, 11 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>424</itunes:duration>
    <itunes:keywords>festive peer pressure, saying no confidently, drink-pushing, social triggers, boundary setting, “just have one” responses, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, al</itunes:keywords>
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    <itunes:title>Mindful Drinking Advent 10: Mull Everything — Festive Is a Feeling, Not an ABV</itunes:title>
    <title>Mindful Drinking Advent 10: Mull Everything — Festive Is a Feeling, Not an ABV</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator   On Day Ten of the Mindful Drinking Advent Series, we dive into the sensory joy of mulled everything — wine, apple cider, even tonic water if you’re feeling experimental.  Mulled drinks are one of the simplest wins for low/no drinkers because the craving isn’t f...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p> </p><p>On Day Ten of the Mindful Drinking Advent Series, we dive into the sensory joy of mulled everything — wine, apple cider, even tonic water if you’re feeling experimental. </p><p>Mulled drinks are one of the simplest wins for low/no drinkers because the craving isn’t for alcohol at all; it’s the cosy warmth, the spices, and that unmistakable festive aroma. </p><p>This episode shows you how to create the full Christmas-market feeling at home, and why mulled drinks are the ultimate December hack for staying mindful without missing out.</p><p>Eisberg Wines - https://www.instagram.com/eisbergwine/</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p> </p><p>On Day Ten of the Mindful Drinking Advent Series, we dive into the sensory joy of mulled everything — wine, apple cider, even tonic water if you’re feeling experimental. </p><p>Mulled drinks are one of the simplest wins for low/no drinkers because the craving isn’t for alcohol at all; it’s the cosy warmth, the spices, and that unmistakable festive aroma. </p><p>This episode shows you how to create the full Christmas-market feeling at home, and why mulled drinks are the ultimate December hack for staying mindful without missing out.</p><p>Eisberg Wines - https://www.instagram.com/eisbergwine/</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-10</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 10 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>296</itunes:duration>
    <itunes:keywords>mulled drinks, festive drinks, cosy winter drinks, alcohol-free mulled wine, mindful festive rituals, Christmas drinks, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcoh</itunes:keywords>
    <itunes:episode>132</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 9: The Long Lunch Survival Guide</itunes:title>
    <title>Mindful Drinking Advent 9: The Long Lunch Survival Guide</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator On Day Nine of the Mindful Drinking Advent Series, we dive into the beautifully chaotic world of December long lunches — the ones that start innocently at 1pm and somehow end at midnight.  This episode helps you enjoy the fun without losing the whole day (and tomorrow...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Nine of the Mindful Drinking Advent Series, we dive into the beautifully chaotic world of December long lunches — the ones that start innocently at 1pm and somehow end at midnight. </p><p>This episode helps you enjoy the fun without losing the whole day (and tomorrow) by using simple tools like the ‘hard out’.</p><p>A practical, honest guide to surviving the midday tipple trap on your terms.</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p>On Day Nine of the Mindful Drinking Advent Series, we dive into the beautifully chaotic world of December long lunches — the ones that start innocently at 1pm and somehow end at midnight. </p><p>This episode helps you enjoy the fun without losing the whole day (and tomorrow) by using simple tools like the ‘hard out’.</p><p>A practical, honest guide to surviving the midday tipple trap on your terms.</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-9</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Tue, 09 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>353</itunes:duration>
    <itunes:keywords>long lunch survival, midday drinking, hard out strategy, festive work lunches, soft drink options, Christmas lunch drinking, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, </itunes:keywords>
    <itunes:episode>131</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 8: Your Moderation Techniques for December</itunes:title>
    <title>Mindful Drinking Advent 8: Your Moderation Techniques for December</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator   On Day Eight of the Mindful Drinking Advent, we unpack the practical side of moderation — the techniques that help you drink less without relying on willpower alone.    This episode explains the difference between active and passive moderation, and breaks ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p> </p><p>On Day Eight of the Mindful Drinking Advent, we unpack the practical side of moderation — the techniques that help you drink less without relying on willpower alone. </p><p> </p><p>This episode explains the difference between active and passive moderation, and breaks down four simple techniques you can use during the festive season: zebra striping, bookending, coasting, and pacing. </p><p> </p><p>If you&apos;re not going fully alcohol-free but want to feel more in control this December, this toolkit gives you structure, strategy, and genuine choice.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p> </p><p>On Day Eight of the Mindful Drinking Advent, we unpack the practical side of moderation — the techniques that help you drink less without relying on willpower alone. </p><p> </p><p>This episode explains the difference between active and passive moderation, and breaks down four simple techniques you can use during the festive season: zebra striping, bookending, coasting, and pacing. </p><p> </p><p>If you&apos;re not going fully alcohol-free but want to feel more in control this December, this toolkit gives you structure, strategy, and genuine choice.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <pubDate>Mon, 08 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>434</itunes:duration>
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    <itunes:episode>130</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 7: The Sunday Night Calendar Audit You Actually Need</itunes:title>
    <title>Mindful Drinking Advent 7: The Sunday Night Calendar Audit You Actually Need</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator   On Day Seven of the Mindful Drinking Advent Series, it’s time for a Sunday night calendar audit — a simple but powerful way to cut overwhelm, create breathing room, and avoid drinking on autopilot.    This episode walks you through reviewing the week ahead...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p> </p><p>On Day Seven of the Mindful Drinking Advent Series, it’s time for a Sunday night calendar audit — a simple but powerful way to cut overwhelm, create breathing room, and avoid drinking on autopilot. </p><p> </p><p>This episode walks you through reviewing the week ahead, spotting the plans that energise you, and confidently ditching the ones that don’t. </p><p> </p><p>You’ll also learn how to add buffer days, escape routes, and boundaries so December stops running your life — and you get to run it instead.</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p> </p><p>On Day Seven of the Mindful Drinking Advent Series, it’s time for a Sunday night calendar audit — a simple but powerful way to cut overwhelm, create breathing room, and avoid drinking on autopilot. </p><p> </p><p>This episode walks you through reviewing the week ahead, spotting the plans that energise you, and confidently ditching the ones that don’t. </p><p> </p><p>You’ll also learn how to add buffer days, escape routes, and boundaries so December stops running your life — and you get to run it instead.</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:duration>410</itunes:duration>
    <itunes:keywords>calendar audit, December overwhelm, saying no gracefully, social boundaries, buffer days, festive scheduling, energy management, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking different</itunes:keywords>
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    <itunes:title>Mindful Drinking Advent 6: The Luxury of a Hangover-Free Saturday</itunes:title>
    <title>Mindful Drinking Advent 6: The Luxury of a Hangover-Free Saturday</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator   On Day Six of the Mindful Drinking Advent, we talk about reclaiming your weekends — especially the first Saturday of December, when hangovers usually steal the show.    This episode digs into why a clear-headed Saturday is one of the biggest gifts you can ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p> </p><p>On Day Six of the Mindful Drinking Advent, we talk about reclaiming your weekends — especially the first Saturday of December, when hangovers usually steal the show. </p><p> </p><p>This episode digs into why a clear-headed Saturday is one of the biggest gifts you can give yourself this month, and how a bit of upfront motivation can help you make better choices the night before. </p><p> </p><p>A simple, practical nudge to enjoy the weekend you actually want.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>YOUR DATA, YOUR CHOICE: WEIGH UP THE TRUE IMPACT OF DRINKING FROM LIGHT – MEDIUM – HEAVY DAYS WITH THE DRINKING IMPACT CALCULATOR AT </b><a href='https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator'><b>https://mindfuldrinkinginmidlife.com/products/drinking-impact-calculator</b></a></p><p> </p><p>On Day Six of the Mindful Drinking Advent, we talk about reclaiming your weekends — especially the first Saturday of December, when hangovers usually steal the show. </p><p> </p><p>This episode digs into why a clear-headed Saturday is one of the biggest gifts you can give yourself this month, and how a bit of upfront motivation can help you make better choices the night before. </p><p> </p><p>A simple, practical nudge to enjoy the weekend you actually want.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <pubDate>Sat, 06 Dec 2025 06:00:00 +0000</pubDate>
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    <itunes:duration>333</itunes:duration>
    <itunes:keywords>hangover-free mornings, weekend drinking habits, Saturday motivation, morning-after choices, reclaim your weekend, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcohol-fr</itunes:keywords>
    <itunes:episode>128</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 5: When Every Night Feels Like Friday Night</itunes:title>
    <title>Mindful Drinking Advent 5: When Every Night Feels Like Friday Night</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Five of the Mindful Drinking Advent Series, we talk about that classic Friday feeling — the end-of-week exhale that’s been glued to booze for as long as you can remember.  This episode is about keeping the ritual, the reward, and the right to switch off, without automatically reaching for alcohol every time someone says “it’s Fri...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Five of the Mindful Drinking Advent Series, we talk about that classic Friday feeling — the end-of-week exhale that’s been glued to booze for as long as you can remember. </p><p>This episode is about keeping the ritual, the reward, and the right to switch off, without automatically reaching for alcohol every time someone says “it’s Friday” or “go on, it’s Christmas.” </p><p>You’ll get practical advice on saying no to the pub if you need a breather, or walking in with a few solid low/no go-to drinks in mind so you can enjoy the night and still like yourself on Saturday.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Five of the Mindful Drinking Advent Series, we talk about that classic Friday feeling — the end-of-week exhale that’s been glued to booze for as long as you can remember. </p><p>This episode is about keeping the ritual, the reward, and the right to switch off, without automatically reaching for alcohol every time someone says “it’s Friday” or “go on, it’s Christmas.” </p><p>You’ll get practical advice on saying no to the pub if you need a breather, or walking in with a few solid low/no go-to drinks in mind so you can enjoy the night and still like yourself on Saturday.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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  <psc:chapter start="4:16" title="Go with a plan" />
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    <itunes:duration>470</itunes:duration>
    <itunes:keywords>Friday feeling, pub culture, go-to alcohol-free drinks, weekend drinking habits, Everleaf, end-of-week ritual, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcohol-free, </itunes:keywords>
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    <itunes:title>Mindful Drinking Advent 4: Surviving the First Big Christmas Party — The ‘Ready, Steady, Go’ Plan</itunes:title>
    <title>Mindful Drinking Advent 4: Surviving the First Big Christmas Party — The ‘Ready, Steady, Go’ Plan</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/   On Day Four of the Mindful Drinking Advent Series, we hit the first big party of the season — the night where excitement, pressure, and expectation collide.  Today’s episode gives you a simple Ready–Steady–Go plan to help you eat, hydrate, pace yourself, and leave when you’re done, without falling into “might as well” drinking sp...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p> </p><p>On Day Four of the Mindful Drinking Advent Series, we hit the first big party of the season — the night where excitement, pressure, and expectation collide. </p><p>Today’s episode gives you a simple Ready–Steady–Go plan to help you eat, hydrate, pace yourself, and leave when you’re done, without falling into “might as well” drinking spirals. </p><p>Whether you’re easing into party season or going full Wham-and-Mariah, this gives you the tools to stay in control.</p><p><b> </b></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p> </p><p>On Day Four of the Mindful Drinking Advent Series, we hit the first big party of the season — the night where excitement, pressure, and expectation collide. </p><p>Today’s episode gives you a simple Ready–Steady–Go plan to help you eat, hydrate, pace yourself, and leave when you’re done, without falling into “might as well” drinking spirals. </p><p>Whether you’re easing into party season or going full Wham-and-Mariah, this gives you the tools to stay in control.</p><p><b> </b></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:duration>596</itunes:duration>
    <itunes:keywords>party pressure, Christmas parties, pacing drinks, big night out tips, ready steady go framework, office party drinking, festive socialising, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinki</itunes:keywords>
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    <itunes:title>Mindful Drinking Advent 3: The After-Work Wind Down (Without Reflex-Drinking)</itunes:title>
    <title>Mindful Drinking Advent 3: The After-Work Wind Down (Without Reflex-Drinking)</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/ On Day Three of the Mindful Drinking Advent Series, we dive into that classic 6pm moment — frazzled, overstretched, and desperate to switch off.  This mini episode shows you how to decompress after work without slipping straight into autopilot drinking. From clearing your mind to switching off notifications to giving yourself a proper p...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Three of the Mindful Drinking Advent Series, we dive into that classic 6pm moment — frazzled, overstretched, and desperate to switch off. </p><p>This mini episode shows you how to decompress after work without slipping straight into autopilot drinking. From clearing your mind to switching off notifications to giving yourself a proper physical reset, learn how to reclaim your evening, breathe again, and actually unwind in a way that serves you.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a></p><p>On Day Three of the Mindful Drinking Advent Series, we dive into that classic 6pm moment — frazzled, overstretched, and desperate to switch off. </p><p>This mini episode shows you how to decompress after work without slipping straight into autopilot drinking. From clearing your mind to switching off notifications to giving yourself a proper physical reset, learn how to reclaim your evening, breathe again, and actually unwind in a way that serves you.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 03 Dec 2025 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Day Three: Afterwork Wind Down" />
  <psc:chapter start="2:37" title="Alternative after work wind downs" />
  <psc:chapter start="6:37" title="Reset Rituals: Walk, Change, Breathe" />
</psc:chapters>
    <itunes:duration>465</itunes:duration>
    <itunes:keywords>after-work routine, evening wind down, drinking triggers, 6pm craving, transition drinks, functional drinks for stress, low and no alcohol, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcoh</itunes:keywords>
    <itunes:episode>125</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 2: Bubbles Done Right</itunes:title>
    <title>Mindful Drinking Advent 2: Bubbles Done Right</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 On Day Two of our Mindful Drinking Audio Advent Calendar, we dive into the sparkle, shine, and pure festive joy of alcohol-free bubbles.  Learn why AF sparkling wines replicate the “real thing” so well, and why the celebration has always been about the ritual — not the alcohol.  This episode is all about how to enjoy the full festive experience, from the pop of the cork to the clink of the glass, without the next-day hangover.  === You can email me at denise@lownod...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>On Day Two of our Mindful Drinking Audio Advent Calendar, we dive into the sparkle, shine, and pure festive joy of alcohol-free bubbles. </p><p>Learn why AF sparkling wines replicate the “real thing” so well, and why the celebration has always been about the ritual — not the alcohol. </p><p>This episode is all about how to enjoy the full festive experience, from the pop of the cork to the clink of the glass, without the next-day hangover.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>On Day Two of our Mindful Drinking Audio Advent Calendar, we dive into the sparkle, shine, and pure festive joy of alcohol-free bubbles. </p><p>Learn why AF sparkling wines replicate the “real thing” so well, and why the celebration has always been about the ritual — not the alcohol. </p><p>This episode is all about how to enjoy the full festive experience, from the pop of the cork to the clink of the glass, without the next-day hangover.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-2</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Tue, 02 Dec 2025 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Sparkling Wine Success in Alcohol Free" />
  <psc:chapter start="3:56" title="Why Alcohol-Free Sparkling Wines Matter" />
</psc:chapters>
    <itunes:duration>546</itunes:duration>
    <itunes:keywords>alcohol-free sparkling wine, AF bubbles,  low and no alcohol, celebration drinks, sparkling wine alternatives, savyll Beverage Co, champagne alternatives, mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking dif</itunes:keywords>
    <itunes:episode>124</itunes:episode>
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    <itunes:title>Mindful Drinking Advent 1: Design Your Christmas (Before December Does It for You)</itunes:title>
    <title>Mindful Drinking Advent 1: Design Your Christmas (Before December Does It for You)</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 On Day One of our Mindful Drinking Advent Series, learn how to set a clear, grounded intention for Christmas so you can navigate parties, pressure, and festive chaos on your own terms.  Today’s episode helps you pause before December sweeps you away, reduce drinking on autopilot, and choose a more mindful, meaningful season. 0:00 Welcome To the Advent Series 4:33 Why Intentions Matter This Month 7:23 Craft Your Personal Guiding Sentence  === You can email me at denise@l...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>On Day One of our Mindful Drinking Advent Series, learn how to set a clear, grounded intention for Christmas so you can navigate parties, pressure, and festive chaos on your own terms. </p><p>Today’s episode helps you pause before December sweeps you away, reduce drinking on autopilot, and choose a more mindful, meaningful season.</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18257130-mindful-december-on-your-terms'>0:00</a> Welcome To the Advent Series</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18257130-mindful-december-on-your-terms'>4:33</a> Why Intentions Matter This Month</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18257130-mindful-december-on-your-terms'>7:23</a> Craft Your Personal Guiding Sentence</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>On Day One of our Mindful Drinking Advent Series, learn how to set a clear, grounded intention for Christmas so you can navigate parties, pressure, and festive chaos on your own terms. </p><p>Today’s episode helps you pause before December sweeps you away, reduce drinking on autopilot, and choose a more mindful, meaningful season.</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18257130-mindful-december-on-your-terms'>0:00</a> Welcome To the Advent Series</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18257130-mindful-december-on-your-terms'>4:33</a> Why Intentions Matter This Month</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/18257130-mindful-december-on-your-terms'>7:23</a> Craft Your Personal Guiding Sentence</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18257130-mindful-drinking-advent-1-design-your-christmas-before-december-does-it-for-you.mp3" length="7743758" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-advent-day-1</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Mon, 01 Dec 2025 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Welcome To The Advent Series" />
  <psc:chapter start="4:33" title="Why Intentions Matter This Month" />
  <psc:chapter start="7:23" title="Craft Your Personal Guiding Sentence" />
</psc:chapters>
    <itunes:duration>641</itunes:duration>
    <itunes:keywords>mindful drinking, sober curious, Christmas drinking, festive season, mindful Christmas, drinking differently, alcohol-free, midlife drinking, intention setting, moderation, December stress, holiday drinking tips, Christmas drinking advent</itunes:keywords>
    <itunes:episode>123</itunes:episode>
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    <itunes:title>122: 18 Quick-Fire, Awkward (&amp; Sometimes Funny) Truths About Your Sober-ish Christmas</itunes:title>
    <title>122: 18 Quick-Fire, Awkward (&amp; Sometimes Funny) Truths About Your Sober-ish Christmas</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/  Eighteen uncomfortable truths about mindful drinking at Christmas that nobody talks about.   From managing social pressure and family dynamics to handling drunk friends and awkward questions, I'm preparing you for the reality of festive drinking culture when you're choosing moderation or sobriety with 18 real-world quick-fire scenarios.   From FOMO &amp; boundaries, to peer pressure &amp; ho...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a><b><br/><br/></b>Eighteen uncomfortable truths about mindful drinking at Christmas that nobody talks about. <br/><br/>From managing social pressure and family dynamics to handling drunk friends and awkward questions, I&apos;m preparing you for the reality of festive drinking culture when you&apos;re choosing moderation or sobriety with 18 real-world quick-fire scenarios. <br/><br/>From FOMO &amp; boundaries, to peer pressure &amp; how to navigate Christmas parties, work dos and family gatherings with less alcohol on your own terms.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>3:40</a> They won&apos;t stop asking<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>4:33</a> Assumptions<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>5:07</a> People will make it weird<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>6:02</a> They&apos;ll call you brave<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>7:03</a> Just one<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>8:11</a> You&apos;ll become boring<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>9:34</a> Your BS tolerance tumbles<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>10:56</a> You might not like your friends<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>12:10</a> Some things will be worse sober<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>13:05</a> You will feel left out<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>14:25</a> Nostalgia is a bitch<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>16:30</a> Feeling self-righteous<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>18:27</a> Awkward silences<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>19:42</a> Your mum will worry<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>20:55</a> Dad jokes<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>23:24</a> The designated everything</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a><b><br/><br/></b>Eighteen uncomfortable truths about mindful drinking at Christmas that nobody talks about. <br/><br/>From managing social pressure and family dynamics to handling drunk friends and awkward questions, I&apos;m preparing you for the reality of festive drinking culture when you&apos;re choosing moderation or sobriety with 18 real-world quick-fire scenarios. <br/><br/>From FOMO &amp; boundaries, to peer pressure &amp; how to navigate Christmas parties, work dos and family gatherings with less alcohol on your own terms.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>3:40</a> They won&apos;t stop asking<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>4:33</a> Assumptions<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>5:07</a> People will make it weird<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>6:02</a> They&apos;ll call you brave<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>7:03</a> Just one<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>8:11</a> You&apos;ll become boring<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>9:34</a> Your BS tolerance tumbles<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>10:56</a> You might not like your friends<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>12:10</a> Some things will be worse sober<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>13:05</a> You will feel left out<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>14:25</a> Nostalgia is a bitch<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>16:30</a> Feeling self-righteous<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>18:27</a> Awkward silences<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>19:42</a> Your mum will worry<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>20:55</a> Dad jokes<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18198653-sober-ish-christmas-real-talk'>23:24</a> The designated everything</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18198653-122-18-quick-fire-awkward-sometimes-funny-truths-about-your-sober-ish-christmas.mp3" length="20205266" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/Awkward-Funny-Truths-About-Sober-Christmas</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18198653</guid>
    <pubDate>Wed, 26 Nov 2025 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18198653/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Quick-fire Christmas" />
  <psc:chapter start="3:13" title="5 Categories" />
  <psc:chapter start="3:40" title="They won&#39;t stop asking" />
  <psc:chapter start="4:33" title="Assumptions get made" />
  <psc:chapter start="5:07" title="People will make it weird" />
  <psc:chapter start="6:04" title="They&#39;ll call you brave" />
  <psc:chapter start="7:03" title="Just one" />
  <psc:chapter start="8:11" title="You&#39;ll become boring" />
  <psc:chapter start="9:34" title="Your BS tolerance tumbles" />
  <psc:chapter start="10:56" title="You might not like your friends" />
  <psc:chapter start="12:10" title="Some things will be worse sober" />
  <psc:chapter start="13:05" title="You will feel left out" />
  <psc:chapter start="14:25" title="Nostalgia is a bitch" />
  <psc:chapter start="16:50" title="Feeling self-righteous" />
  <psc:chapter start="17:41" title="Time moves slower" />
  <psc:chapter start="18:47" title="Awkward silences" />
  <psc:chapter start="20:02" title="Your mum will worry" />
  <psc:chapter start="21:15" title="Dad jokes" />
  <psc:chapter start="22:35" title="You could be the only one" />
  <psc:chapter start="23:44" title="You&#39;ll be the designated everything" />
  <psc:chapter start="25:22" title="Two things" />
</psc:chapters>
    <itunes:duration>1680</itunes:duration>
    <itunes:keywords>Christmas drinking, festive season drinking, mindful drinking at Christmas, family gatherings, social pressure, alcohol-free Christmas, moderation during holidays, setting boundaries, sober Christmas, sober curious, FOMO, family dynamics, Christmas partie</itunes:keywords>
    <itunes:episode>122</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>121: Fat Jabs 2. A Gateway to Sobriety or A Dangerous Shortcut?</itunes:title>
    <title>121: Fat Jabs 2. A Gateway to Sobriety or A Dangerous Shortcut?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Sign up to the Low No Drinker Mindful Drinking Advent Calendar for free and get ready for your best (adult) Christmas yet! - https://www.lownodrinker.com/mindfuladvent  Hamish Renton returns to discuss the latest developments in FAT JAB agonists—those increasingly ubiquitous fat jabs that are reshaping not just waistlines but drinking habits too.   With 5% of the UK population now using these compounds, they're silencing "drink noise," changing socialising patterns, and crea...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>Sign up to the Low No Drinker Mindful Drinking Advent Calendar for free and get ready for your best (adult) Christmas yet! - </b><a href='https://www.lownodrinker.com/mindfuladvent'><b>https://www.lownodrinker.com/mindfuladvent</b></a><b><br/><br/></b>Hamish Renton returns to discuss the latest developments in FAT JAB agonists—those increasingly ubiquitous fat jabs that are reshaping not just waistlines but drinking habits too. <br/><br/>With 5% of the UK population now using these compounds, they&apos;re silencing &quot;drink noise,&quot; changing socialising patterns, and creating opportunities for functional beverages and nootropic drinks. <br/><br/>We explore the triple action of the latest compounds, the risks and benefits, and crucially, why these drugs aren&apos;t a substitute for doing the mental work around your relationship with alcohol.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>3:21</b></a> What fat jabs do for drinkers?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>5:01</b></a> 5% of people<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>7:08</b></a> Triple impact on drinking?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>11:10</b></a> Permanent change or temporary salve?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>15:19</b></a> Dosage &amp; Side Effects<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>23:26</b></a> Still &quot;fat&quot; inside: You need to do the work<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>32:20</b></a> The &apos;bad breath&apos; problem<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>33:28</b></a> Where&apos;s the joy?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>34:39</b></a> Boost to midlife sober clubbing<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>38:36</b></a> Finding Hamish &amp; HRA-Global<br/><br/>HRA Global - <a href='https://hra-global.com/'>https://hra-global.com/</a><br/>Hamish&apos;s LinkedIn - <a href='https://www.linkedin.com/in/hamishrenton/'>https://www.linkedin.com/in/hamishrenton/</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b>Longbottom - https://collabs.shop/5x4jom<br/>Bloody Ben’s - https://amzn.to/4pc8OBP*<br/>Big Tom - https://amzn.to/4qYtYoV<br/>Ep#13 Fat Jabs &amp; Drinking Low/No - https://www.lownodrinker.com/lndpodcast/fatjabs<br/>Nazcal - https://nazcal.co.uk/</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>Sign up to the Low No Drinker Mindful Drinking Advent Calendar for free and get ready for your best (adult) Christmas yet! - </b><a href='https://www.lownodrinker.com/mindfuladvent'><b>https://www.lownodrinker.com/mindfuladvent</b></a><b><br/><br/></b>Hamish Renton returns to discuss the latest developments in FAT JAB agonists—those increasingly ubiquitous fat jabs that are reshaping not just waistlines but drinking habits too. <br/><br/>With 5% of the UK population now using these compounds, they&apos;re silencing &quot;drink noise,&quot; changing socialising patterns, and creating opportunities for functional beverages and nootropic drinks. <br/><br/>We explore the triple action of the latest compounds, the risks and benefits, and crucially, why these drugs aren&apos;t a substitute for doing the mental work around your relationship with alcohol.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>3:21</b></a> What fat jabs do for drinkers?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>5:01</b></a> 5% of people<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>7:08</b></a> Triple impact on drinking?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>11:10</b></a> Permanent change or temporary salve?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>15:19</b></a> Dosage &amp; Side Effects<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>23:26</b></a> Still &quot;fat&quot; inside: You need to do the work<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>32:20</b></a> The &apos;bad breath&apos; problem<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>33:28</b></a> Where&apos;s the joy?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>34:39</b></a> Boost to midlife sober clubbing<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18197839-glp-1s-drinking-and-midlife-choices'><b>38:36</b></a> Finding Hamish &amp; HRA-Global<br/><br/>HRA Global - <a href='https://hra-global.com/'>https://hra-global.com/</a><br/>Hamish&apos;s LinkedIn - <a href='https://www.linkedin.com/in/hamishrenton/'>https://www.linkedin.com/in/hamishrenton/</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b>Longbottom - https://collabs.shop/5x4jom<br/>Bloody Ben’s - https://amzn.to/4pc8OBP*<br/>Big Tom - https://amzn.to/4qYtYoV<br/>Ep#13 Fat Jabs &amp; Drinking Low/No - https://www.lownodrinker.com/lndpodcast/fatjabs<br/>Nazcal - https://nazcal.co.uk/</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18197839-121-fat-jabs-2-a-gateway-to-sobriety-or-a-dangerous-shortcut.mp3" length="30865718" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/fat-jabs-2</link>
    <itunes:image href="https://storage.buzzsprout.com/0wob29o3kgxf2tbesfeuuo4vprbr?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18197839</guid>
    <pubDate>Wed, 19 Nov 2025 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18197839/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18197839/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Welcome Back Hamish" />
  <psc:chapter start="3:21" title="What do fat jabs do for drinkers?" />
  <psc:chapter start="5:01" title="5% of people are using GLP-1s" />
  <psc:chapter start="7:08" title="Triple impact on your desire to drink?" />
  <psc:chapter start="11:10" title="Permanent change or temporary salve?" />
  <psc:chapter start="15:39" title="Dosage, Side Effects, And Timeframes" />
  <psc:chapter start="16:52" title="Empowering change" />
  <psc:chapter start="19:57" title="Risks &amp; Unknowns" />
  <psc:chapter start="23:46" title="Still &quot;fat&quot; inside: You need to do the work" />
  <psc:chapter start="26:36" title="GLP‑1s &amp; the social drinking impact" />
  <psc:chapter start="30:57" title="Functional Drinks, Nootropics, And Flavour" />
  <psc:chapter start="32:40" title="The &#39;bad breath&#39; problem" />
  <psc:chapter start="33:48" title="Where&#39;s the enjoyment?" />
  <psc:chapter start="34:59" title="Boost to midlife sober clubbing" />
  <psc:chapter start="38:56" title="Finding Hamish &amp; HRA-Global" />
  <psc:chapter start="40:02" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>2568</itunes:duration>
    <itunes:keywords>FAT JAB agonists, weight loss drugs, fat jabs, Ozempic, Wegovy, Mounjaro, retatrutide, alcohol reduction, drink noise, mindful drinking midlife, naltrexone, functional beverages, nootropic drinks, adaptogenic drinks, drinking behaviour change, alcohol alt</itunes:keywords>
    <itunes:episode>121</itunes:episode>
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  <item>
    <itunes:title>120: Willpower Won&#39;t Get You Through Christmas: 4 Steps to Change Your Drinking Beliefs</itunes:title>
    <title>120: Willpower Won&#39;t Get You Through Christmas: 4 Steps to Change Your Drinking Beliefs</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/  The festive season isn't one massive willpower test—it's death by a thousand shots. With six weeks of relentless celebrations from Thanksgiving through New Year's, willpower alone won't cut it.   In this episode, I unpack why beliefs, not willpower, are the real key to changing your drinking habits.   I share a four-step framework for gathe...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a><b><br/><br/></b>The festive season isn&apos;t one massive willpower test—it&apos;s death by a thousand shots. With six weeks of relentless celebrations from Thanksgiving through New Year&apos;s, willpower alone won&apos;t cut it. <br/><br/>In this episode, I unpack why beliefs, not willpower, are the real key to changing your drinking habits. <br/><br/>I share a four-step framework for gathering evidence to challenge limiting beliefs about alcohol, celebrations, and what fun actually means. <br/><br/>From assessing your self-talk to testing new behaviours at family gatherings, this episode gives you practical tools to navigate the season&apos;s cumulative exhaustion and build a Christmas that serves you on your own terms, not some outdated template from the past.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>0:00</a> Death by a Thousand Shots<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>1:40</a> Willpower Explained<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>3:17</a> What Are Beliefs?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>4:47</a> Thoughts, Actions, Outcomes, Beliefs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>8:07</a> Gathering Evidence<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>8:35</a> Step One: Evidence From The Past<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>10:53</a> Step Two: Look to the Future<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>13:57</a> Step Three: Field Test<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>16:49</a> Step Four: Rebuild Your Beliefs System<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>20:07</a> What Truly Sustains Change<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>21:11</a> December Dailies And Advent Calendar<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>22:15</a> Power Hour Coaching</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a><b><br/><br/></b>The festive season isn&apos;t one massive willpower test—it&apos;s death by a thousand shots. With six weeks of relentless celebrations from Thanksgiving through New Year&apos;s, willpower alone won&apos;t cut it. <br/><br/>In this episode, I unpack why beliefs, not willpower, are the real key to changing your drinking habits. <br/><br/>I share a four-step framework for gathering evidence to challenge limiting beliefs about alcohol, celebrations, and what fun actually means. <br/><br/>From assessing your self-talk to testing new behaviours at family gatherings, this episode gives you practical tools to navigate the season&apos;s cumulative exhaustion and build a Christmas that serves you on your own terms, not some outdated template from the past.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>0:00</a> Death by a Thousand Shots<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>1:40</a> Willpower Explained<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>3:17</a> What Are Beliefs?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>4:47</a> Thoughts, Actions, Outcomes, Beliefs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>8:07</a> Gathering Evidence<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>8:35</a> Step One: Evidence From The Past<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>10:53</a> Step Two: Look to the Future<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>13:57</a> Step Three: Field Test<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>16:49</a> Step Four: Rebuild Your Beliefs System<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>20:07</a> What Truly Sustains Change<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>21:11</a> December Dailies And Advent Calendar<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18172253-holiday-burnout-beliefs-and-better-choices'>22:15</a> Power Hour Coaching</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18172253-120-willpower-won-t-get-you-through-christmas-4-steps-to-change-your-drinking-beliefs.mp3" length="18596966" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/beliefsnotwillpower</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18172253</guid>
    <pubDate>Wed, 12 Nov 2025 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Death by a Thousand Shots" />
  <psc:chapter start="1:40" title="Willpower Explained" />
  <psc:chapter start="3:17" title="What Are Beliefs?" />
  <psc:chapter start="4:47" title="Thoughts, Actions, Outcomes, Beliefs" />
  <psc:chapter start="8:07" title="Gathering Evidence" />
  <psc:chapter start="9:52" title="Step One: Evidence From The Past" />
  <psc:chapter start="12:10" title="Step Two: Look to the Future" />
  <psc:chapter start="15:14" title="Step Three: Field Test" />
  <psc:chapter start="18:06" title="Step Four: Rebuild Your Beliefs System" />
  <psc:chapter start="21:24" title="What Truly Sustains Change" />
  <psc:chapter start="22:28" title="December Dailies And Advent Calendar" />
  <psc:chapter start="23:32" title="Power Hour Coaching Invitation" />
</psc:chapters>
    <itunes:duration>1546</itunes:duration>
    <itunes:keywords>mindful drinking, willpower vs beliefs, Christmas drinking, festive season moderation, Thanksgiving alcohol, holiday drinking tips, behaviour change, sober curious, belief systems, drinking habits, self-talk, family drinking pressure, alcohol-free Christm</itunes:keywords>
    <itunes:episode>120</itunes:episode>
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  <item>
    <itunes:title>119: Going Daily for December</itunes:title>
    <title>119: Going Daily for December</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/  This December, I'm taking the podcast daily throughout the festive season.  From December 1st, I'll be delivering short, focused episodes created to support your mindful drinking journey through what can be the most challenging time of year for mindful drinkers.   Each bite-sized episode will give you practical tips, motivation, and st...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a><b><br/><br/></b>This December, I&apos;m taking the podcast daily throughout the festive season.<br/><br/>From December 1st, I&apos;ll be delivering short, focused episodes created to support your mindful drinking journey through what can be the most challenging time of year for mindful drinkers. <br/><br/>Each bite-sized episode will give you practical tips, motivation, and strategies to navigate Christmas parties, family gatherings, and New Year celebrations on your terms. <br/><br/>If you&apos;ve been dreading another booze-heavy festive season, this daily dose of support is exactly what you need. <br/><br/>Sign up for the companion Mindful Drinking Advent Calendar at mindfuldrinkingadvent.com for exclusive drink recommendations and discounts too.</p><p><b> </b></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a><b><br/><br/></b>This December, I&apos;m taking the podcast daily throughout the festive season.<br/><br/>From December 1st, I&apos;ll be delivering short, focused episodes created to support your mindful drinking journey through what can be the most challenging time of year for mindful drinkers. <br/><br/>Each bite-sized episode will give you practical tips, motivation, and strategies to navigate Christmas parties, family gatherings, and New Year celebrations on your terms. <br/><br/>If you&apos;ve been dreading another booze-heavy festive season, this daily dose of support is exactly what you need. <br/><br/>Sign up for the companion Mindful Drinking Advent Calendar at mindfuldrinkingadvent.com for exclusive drink recommendations and discounts too.</p><p><b> </b></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18164019-119-going-daily-for-december.mp3" length="3468243" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/december</link>
    <itunes:image href="https://storage.buzzsprout.com/06d4q51qa2ki3gsj4oz9296hn6q7?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18164019</guid>
    <pubDate>Tue, 11 Nov 2025 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18164019/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/18164019/transcript.json" type="application/json" />
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    <itunes:duration>285</itunes:duration>
    <itunes:keywords>mindful drinking, sober Christmas, alcohol-free festive season, mindful drinking advent calendar, dry December, Christmas without alcohol, moderation tips, festive drinking alternatives, alcohol-free Christmas, mindful drinking tips, reducing alcohol Chri</itunes:keywords>
    <itunes:episode>119</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>118: Why You Can’t Drink Like You Used To</itunes:title>
    <title>118: Why You Can’t Drink Like You Used To</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗  GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT http://mindfuldrinkingadvent.com/  If you've ever wondered why that glass of wine or pint of beer hits differently now than it did ten years ago, this episode breaks down the reality behind why midlife drinking hits differently.   I explore three critical body changes that make alcohol more potent as we age: declining water content (dropping from 60% to 50% by our 50s)...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p> <b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a><b><br/><br/></b>If you&apos;ve ever wondered why that glass of wine or pint of beer hits differently now than it did ten years ago, this episode breaks down the reality behind why midlife drinking hits differently. <br/><br/>I explore three critical body changes that make alcohol more potent as we age: declining water content (dropping from 60% to 50% by our 50s), hormonal shifts during menopause and andropause, and how alcohol sabotages the restorative sleep our bodies desperately need. <br/><br/>From practical pacing strategies to adaptogenic alternatives and sleep hygiene tips, I offer actionable ways to work with your changing body rather than fight against it. Because you&apos;re not broken – you&apos;re just not 18 anymore.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>0:00</a> Listener Question Inspo<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>2:42</a> Body Water And Alcohol Intensity<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>5:47</a> Hormones, Menopause And Andropause<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>8:27</a> Weight gain, adaptogens &amp; nootropics<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>10:21</a> The Nightcap Myth And REM Sleep<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>13:34</a> Sleep Hygiene And Alcohol-Free Nightcaps<br/><br/><b>Also mentioned:<br/></b><a href='https://www.healthy-metal.com/DENISE73182'>Healthy Metal</a>*<br/><a href='https://amzn.to/3JfQWXF'>Trip Magnesium drinks</a>*<br/><br/><b>Best episode to listen to next: <br/></b>#78 How Your Tastes Change When You Start Drinking Low/No</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p> <b>GET READY FOR YOUR BEST (ADULT) CHRISTMAS YET &amp; GET YOUR FREE MINDFUL DRINKING ADVENT CALENDAR AT </b><a href='http://mindfuldrinkingadvent.com/'><b>http://mindfuldrinkingadvent.com/</b></a><b><br/><br/></b>If you&apos;ve ever wondered why that glass of wine or pint of beer hits differently now than it did ten years ago, this episode breaks down the reality behind why midlife drinking hits differently. <br/><br/>I explore three critical body changes that make alcohol more potent as we age: declining water content (dropping from 60% to 50% by our 50s), hormonal shifts during menopause and andropause, and how alcohol sabotages the restorative sleep our bodies desperately need. <br/><br/>From practical pacing strategies to adaptogenic alternatives and sleep hygiene tips, I offer actionable ways to work with your changing body rather than fight against it. Because you&apos;re not broken – you&apos;re just not 18 anymore.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>0:00</a> Listener Question Inspo<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>2:42</a> Body Water And Alcohol Intensity<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>5:47</a> Hormones, Menopause And Andropause<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>8:27</a> Weight gain, adaptogens &amp; nootropics<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>10:21</a> The Nightcap Myth And REM Sleep<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18125626-why-alcohol-feels-different-now'>13:34</a> Sleep Hygiene And Alcohol-Free Nightcaps<br/><br/><b>Also mentioned:<br/></b><a href='https://www.healthy-metal.com/DENISE73182'>Healthy Metal</a>*<br/><a href='https://amzn.to/3JfQWXF'>Trip Magnesium drinks</a>*<br/><br/><b>Best episode to listen to next: <br/></b>#78 How Your Tastes Change When You Start Drinking Low/No</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18125626-118-why-you-can-t-drink-like-you-used-to.mp3" length="14423597" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/cant-drink-like-you-used-to</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 05 Nov 2025 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Listener Question Inspo" />
  <psc:chapter start="2:42" title="Body Water And Alcohol Intensity" />
  <psc:chapter start="7:04" title="Hormones, Menopause And Andropause" />
  <psc:chapter start="9:44" title="Weight gain, adaptogens &amp; nootropics" />
  <psc:chapter start="11:38" title="The Nightcap Myth And REM Sleep" />
  <psc:chapter start="14:51" title="Sleep Hygiene And Alcohol-Free Nightcaps" />
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    <itunes:duration>1198</itunes:duration>
    <itunes:keywords>midlife drinking, why can&#39;t I drink like I used to, alcohol tolerance declining, menopause and alcohol, andropause and alcohol, perimenopause drinking, alcohol and sleep quality, body composition changes, alcohol metabolism aging, hormones and alcohol, dr</itunes:keywords>
    <itunes:episode>118</itunes:episode>
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    <itunes:title>117: Inside the Asahi / Peroni 15% Alcohol-Free Mission</itunes:title>
    <title>117: Inside the Asahi / Peroni 15% Alcohol-Free Mission</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Sign up to the Low No Drinker Mindful Drinking Advent Calendar for free and get ready for your best (adult) Christmas yet! - https://www.lownodrinker.com/mindfuladvent  This week, I’m joined by Andy Wingate, Asahi UK’s Director of Category, for a fascinating deep dive into the world of big beer and its growing commitment to the alcohol-free market for the companies leading alcohol-free beers, Peroni 0.0 &amp; Asahi Super Dry 0.0.  We get into the real-world challenges the br...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>Sign up to the Low No Drinker Mindful Drinking Advent Calendar for free and get ready for your best (adult) Christmas yet! - </b><a href='https://www.lownodrinker.com/mindfuladvent'><b>https://www.lownodrinker.com/mindfuladvent</b></a><b><br/><br/></b>This week, I’m joined by Andy Wingate, Asahi UK’s Director of Category, for a fascinating deep dive into the world of big beer and its growing commitment to the alcohol-free market for the companies leading alcohol-free beers, Peroni 0.0 &amp; Asahi Super Dry 0.0.<br/><br/>We get into the real-world challenges the brand faces in bringing 0.0 beer to pubs on draught, as well as the impact of competitor marketing.<br/><br/>We also tackle some of the thornier questions, including whether &quot;Big Alcohol’s&quot; involvement helps or hinders the category. And Andy is refreshingly candid about the balance between commercial goals, genuine cultural change and competitor impact.<br/><br/>You’ll hear how Peroni 0.0 and Asahi 0.0 were created to match their full-strength counterparts as closely as possible, and why Asahi has set itself an ambitious goal of 15% of its global revenue to come from non-alcoholic products.<br/><br/>It’s an honest, insight-packed conversation that shines a light on how even the biggest players are facing challenges adapting to the mindful drinking movement, but why that’s good news overall for all of us who want more choice when we drink differently.<br/><br/><b>WE CHAT ABOUT<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>0:00</b></a> Andy&apos;s story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>5:37</b></a> Why did Asahi/Peroni join the non-alc space?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>8:17</b></a> 15% target low/no target<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>12:15</b></a> Balancing 0% marketing &amp; full-strength promotion<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>14:44</b></a> The impact of Heineken&apos;s ad spend<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>21:26</b></a> The future of alcohol-free Asahi &amp; Peroni in pubs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>25:35</b></a> Asahi/Peroni 0.0 on draught?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>35:37</b></a> European-inspired market potential<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>38:37</b></a> The BBQ-Q<br/><br/><a href='https://www.asahibeer.co.uk/'>https://www.asahibeer.co.uk/</a><br/><br/><b>Try Asahi Super Dry 0.0 - </b><a href='https://collabs.shop/jnmcmp'><b>https://collabs.shop/jnmcmp</b></a><b>*<br/>Try Peroni 0.0 - </b><a href='https://collabs.shop/jgsnbk'></a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>Sign up to the Low No Drinker Mindful Drinking Advent Calendar for free and get ready for your best (adult) Christmas yet! - </b><a href='https://www.lownodrinker.com/mindfuladvent'><b>https://www.lownodrinker.com/mindfuladvent</b></a><b><br/><br/></b>This week, I’m joined by Andy Wingate, Asahi UK’s Director of Category, for a fascinating deep dive into the world of big beer and its growing commitment to the alcohol-free market for the companies leading alcohol-free beers, Peroni 0.0 &amp; Asahi Super Dry 0.0.<br/><br/>We get into the real-world challenges the brand faces in bringing 0.0 beer to pubs on draught, as well as the impact of competitor marketing.<br/><br/>We also tackle some of the thornier questions, including whether &quot;Big Alcohol’s&quot; involvement helps or hinders the category. And Andy is refreshingly candid about the balance between commercial goals, genuine cultural change and competitor impact.<br/><br/>You’ll hear how Peroni 0.0 and Asahi 0.0 were created to match their full-strength counterparts as closely as possible, and why Asahi has set itself an ambitious goal of 15% of its global revenue to come from non-alcoholic products.<br/><br/>It’s an honest, insight-packed conversation that shines a light on how even the biggest players are facing challenges adapting to the mindful drinking movement, but why that’s good news overall for all of us who want more choice when we drink differently.<br/><br/><b>WE CHAT ABOUT<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>0:00</b></a> Andy&apos;s story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>5:37</b></a> Why did Asahi/Peroni join the non-alc space?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>8:17</b></a> 15% target low/no target<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>12:15</b></a> Balancing 0% marketing &amp; full-strength promotion<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>14:44</b></a> The impact of Heineken&apos;s ad spend<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>21:26</b></a> The future of alcohol-free Asahi &amp; Peroni in pubs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>25:35</b></a> Asahi/Peroni 0.0 on draught?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>35:37</b></a> European-inspired market potential<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18082489-big-beer-meets-mindful-drinking'><b>38:37</b></a> The BBQ-Q<br/><br/><a href='https://www.asahibeer.co.uk/'>https://www.asahibeer.co.uk/</a><br/><br/><b>Try Asahi Super Dry 0.0 - </b><a href='https://collabs.shop/jnmcmp'><b>https://collabs.shop/jnmcmp</b></a><b>*<br/>Try Peroni 0.0 - </b><a href='https://collabs.shop/jgsnbk'></a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18082489-117-inside-the-asahi-peroni-15-alcohol-free-mission.mp3" length="31782059" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/asahi00-peroni00</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18082489</guid>
    <pubDate>Wed, 29 Oct 2025 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Andy&#39;s story" />
  <psc:chapter start="5:37" title="Why did Asahi/Peroni join the non-alc space?" />
  <psc:chapter start="8:17" title="15% target low/no target" />
  <psc:chapter start="12:15" title="Balancing 0% marketing &amp; full-strength promotion" />
  <psc:chapter start="14:44" title="The impact of Heineken&#39;s ad spend" />
  <psc:chapter start="22:43" title="The future of alcohol-free Asahi &amp; Peroni in pubs" />
  <psc:chapter start="26:52" title="Asahi/Peroni 0.0 on draught?" />
  <psc:chapter start="36:54" title="European inspired market potential" />
  <psc:chapter start="39:54" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>2645</itunes:duration>
    <itunes:keywords>Peroni 0.0, Asahi Super Dry 0.0, alcohol-free beer, non-alcoholic lager, big beer brands, draft alcohol-free beer, zero-alcohol beer, mindful drinking, sober curious, alcohol-free pubs, UK alcohol-free market, zebra-striping, moderation, alternating drink</itunes:keywords>
    <itunes:episode>117</itunes:episode>
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    <itunes:title>116: Mindful Drinking Nights Out: The 3-Stage Strategy for Success</itunes:title>
    <title>116: Mindful Drinking Nights Out: The 3-Stage Strategy for Success</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Take the 90-second quiz to find out your midlife drinking motivators + get your free bonus https://www.lownodrinker.com/ ===   If you’ve decided to drink differently but still want to enjoy your social life, this episode is your ultimate guide to mindful nights out.   I walk you through how to plan before, during, and after your evening so you can stay in control and still have fun.  From setting clear intentions and managing expectations with friends, to communicating with ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>Take the 90-second quiz to find out your midlife drinking motivators + get your free bonus </b><a href='https://www.lownodrinker.com/'><b>https://www.lownodrinker.com/</b></a><b><br/>===<br/><br/><br/></b>If you’ve decided to drink differently but still want to enjoy your social life, this episode is your ultimate guide to mindful nights out. <br/><br/>I walk you through how to plan before, during, and after your evening so you can stay in control and still have fun.<br/><br/>From setting clear intentions and managing expectations with friends, to communicating with the bar staff and why staying hydrated is so important as we age, if you do decide to drink. <br/><br/>We’ll look at practical moderation techniques like zebra striping and coasting, plus, importantly, how to reflect without judgment the next day. <br/><br/>Because drinking less in midlife shouldn’t mean missing out on good times with good friends.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>0:00</a> Before, During, After: The Plan<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>3:03</a> Set Intentions That Aren’t About Alcohol<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>7:13</a> Manage Expectations<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>9:32</a> Research Venues And Low/No Menus<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>10:37</a> Moderation Methods And Personal Rules<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>12:29</a> At The Venue: Quality Over Quantity<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>14:28</a> Slow Down, Pause, And Check In<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>17:24</a> Mindfully low, no and light<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>19:57</a> The Morning After The Night Before<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>21:39</a> No Failure, Only Learning<br/><br/><br/><b>Also mentioned:<br/></b>ep#114 KAM Insights<br/>ep#63 Zebra Striping &amp; Bookending<br/>ep#74 Coasting</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>Take the 90-second quiz to find out your midlife drinking motivators + get your free bonus </b><a href='https://www.lownodrinker.com/'><b>https://www.lownodrinker.com/</b></a><b><br/>===<br/><br/><br/></b>If you’ve decided to drink differently but still want to enjoy your social life, this episode is your ultimate guide to mindful nights out. <br/><br/>I walk you through how to plan before, during, and after your evening so you can stay in control and still have fun.<br/><br/>From setting clear intentions and managing expectations with friends, to communicating with the bar staff and why staying hydrated is so important as we age, if you do decide to drink. <br/><br/>We’ll look at practical moderation techniques like zebra striping and coasting, plus, importantly, how to reflect without judgment the next day. <br/><br/>Because drinking less in midlife shouldn’t mean missing out on good times with good friends.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>0:00</a> Before, During, After: The Plan<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>3:03</a> Set Intentions That Aren’t About Alcohol<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>7:13</a> Manage Expectations<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>9:32</a> Research Venues And Low/No Menus<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>10:37</a> Moderation Methods And Personal Rules<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>12:29</a> At The Venue: Quality Over Quantity<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>14:28</a> Slow Down, Pause, And Check In<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>17:24</a> Mindfully low, no and light<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>19:57</a> The Morning After The Night Before<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18052484-mindful-nights-out-in-midlife'>21:39</a> No Failure, Only Learning<br/><br/><br/><b>Also mentioned:<br/></b>ep#114 KAM Insights<br/>ep#63 Zebra Striping &amp; Bookending<br/>ep#74 Coasting</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/18052484-116-mindful-drinking-nights-out-the-3-stage-strategy-for-success.mp3" length="19085759" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindful-drinking-nights-out</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-18052484</guid>
    <pubDate>Wed, 22 Oct 2025 06:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Before, During, After: The Plan" />
  <psc:chapter start="3:03" title="Set Intentions That Aren’t About Alcohol" />
  <psc:chapter start="7:13" title="Manage Expectations" />
  <psc:chapter start="9:32" title="Research Venues And Low No Menus" />
  <psc:chapter start="10:37" title="Moderation Methods And Personal Rules" />
  <psc:chapter start="12:29" title="At The Venue: Quality Over Quantity" />
  <psc:chapter start="14:28" title="Slow Down, Pause, And Check In" />
  <psc:chapter start="18:41" title="Mindfully low, no and light" />
  <psc:chapter start="21:14" title="The Morning After The Night Before" />
  <psc:chapter start="22:56" title="No Failure, Only Learning" />
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    <itunes:duration>1587</itunes:duration>
    <itunes:keywords>mindful drinking, moderation techniques, socialising sober, sober curious, drinking differently, zebra striping, bookending drinks, coasting alcohol, midlife drinking, alcohol alternatives, night out tips, drinking boundaries, quality over quantity, alcoh</itunes:keywords>
    <itunes:episode>116</itunes:episode>
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    <itunes:title>115: Why Your Partner Struggles When You Start Drinking Less</itunes:title>
    <title>115: Why Your Partner Struggles When You Start Drinking Less</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Take the 90-second quiz to find out your midlife drinking motivators + get your free bonus https://www.lownodrinker.com/  Changing your drinking habits doesn't just affect you – it impacts your partner too.   Today, I'm exploring why your other half might be struggling with your decision to drink less, even when they have the best intentions.   From fears about losing shared rituals to worries about their own drinking habits being challenged, I break down nine key concerns p...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>Take the 90-second quiz to find out your midlife drinking motivators + get your free bonus </b><a href='https://www.lownodrinker.com/'><b>https://www.lownodrinker.com/</b></a><b><br/><br/></b>Changing your drinking habits doesn&apos;t just affect you – it impacts your partner too. <br/><br/>Today, I&apos;m exploring why your other half might be struggling with your decision to drink less, even when they have the best intentions. <br/><br/>From fears about losing shared rituals to worries about their own drinking habits being challenged, I break down nine key concerns partners face and, crucially, how to navigate these conversations with honesty and compassion.<br/><br/>Whether you&apos;re worried your relationship can&apos;t survive your mindful drinking journey or you&apos;re facing resistance from your partner, this episode offers practical strategies for getting on the same page and building a stronger relationship together.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>0:00</b></a> Why drinking changes can rock relationships<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>1:56</b></a> No blame allowed<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>3:49</b></a> Relationship fears: Will our dynamic change?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>6:23</b></a> Losing shared drinking rituals<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>8:26</b></a> Uncertainty about what’s next<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>9:52</b></a> Emotional vulnerability<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>11:07</b></a> The impact on shared spending<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>12:19</b></a> Fears about themself: Holding up a mirror<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>13:17</b></a> Judgement &amp; Pressure to change<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>14:19</b></a> Genuine concern for your well-being<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>14:59</b></a> Why you need their support<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>16:26</b></a> Managing your partner&apos;s fears with compassion<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>20:42</b></a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>Take the 90-second quiz to find out your midlife drinking motivators + get your free bonus </b><a href='https://www.lownodrinker.com/'><b>https://www.lownodrinker.com/</b></a><b><br/><br/></b>Changing your drinking habits doesn&apos;t just affect you – it impacts your partner too. <br/><br/>Today, I&apos;m exploring why your other half might be struggling with your decision to drink less, even when they have the best intentions. <br/><br/>From fears about losing shared rituals to worries about their own drinking habits being challenged, I break down nine key concerns partners face and, crucially, how to navigate these conversations with honesty and compassion.<br/><br/>Whether you&apos;re worried your relationship can&apos;t survive your mindful drinking journey or you&apos;re facing resistance from your partner, this episode offers practical strategies for getting on the same page and building a stronger relationship together.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>0:00</b></a> Why drinking changes can rock relationships<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>1:56</b></a> No blame allowed<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>3:49</b></a> Relationship fears: Will our dynamic change?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>6:23</b></a> Losing shared drinking rituals<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>8:26</b></a> Uncertainty about what’s next<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>9:52</b></a> Emotional vulnerability<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>11:07</b></a> The impact on shared spending<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>12:19</b></a> Fears about themself: Holding up a mirror<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>13:17</b></a> Judgement &amp; Pressure to change<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>14:19</b></a> Genuine concern for your well-being<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>14:59</b></a> Why you need their support<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>16:26</b></a> Managing your partner&apos;s fears with compassion<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/18008970-115-will-drinking-less-ruin-your-relationship'><b>20:42</b></a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/relationships</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 15 Oct 2025 06:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Why drinking changes can rock relationships" />
  <psc:chapter start="1:56" title="No blame allowed" />
  <psc:chapter start="3:49" title="Relationship fears: Will our dynamic change?" />
  <psc:chapter start="6:23" title="Losing shared drinking rituals" />
  <psc:chapter start="8:26" title="Uncertainty about what’s next" />
  <psc:chapter start="9:52" title="Emotional vulnerability" />
  <psc:chapter start="11:07" title="The impact on shared spending" />
  <psc:chapter start="12:19" title="Fears about themself: Holding up a mirror" />
  <psc:chapter start="13:17" title="Judgement &amp; Pressure to change" />
  <psc:chapter start="14:19" title="Genuine concern for your well-being" />
  <psc:chapter start="14:59" title="Why you need their support" />
  <psc:chapter start="16:26" title="Managing your partner&#39;s fears with compassion" />
  <psc:chapter start="20:42" title="More support" />
</psc:chapters>
    <itunes:duration>1378</itunes:duration>
    <itunes:keywords>mindful drinking, partner still drinking, midlife drinking changes, alcohol-free relationship advice, moderation and marriage, drinking less with partner, relationship dynamics alcohol, partner support mindful drinking, couple drinking habits, alcohol-fre</itunes:keywords>
    <itunes:episode>115</itunes:episode>
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    <itunes:title>114: £800 Million Lost, Over-55s Join In &amp; Why &quot;Drinking Less&quot; Is the Wrong Term</itunes:title>
    <title>114: £800 Million Lost, Over-55s Join In &amp; Why &quot;Drinking Less&quot; Is the Wrong Term</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Katy Moses, founder of KAM Insight, joins me to unpack the latest findings from their groundbreaking "Drinking Differently" report, produced in partnership with Lucky Saint.   Katie reveals why moderation—not abstinence—is the real story driving the low and no revolution, with 76% of UK adults actively employing tactics to reduce alcohol intake.   We explore the £800 million opportunity pubs are missing by defaulting to tap water, why the over-55s are finally joining younger...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Katy Moses, founder of KAM Insight, joins me to unpack the latest findings from their groundbreaking &quot;Drinking Differently&quot; report, produced in partnership with Lucky Saint. <br/><br/>Katie reveals why moderation—not abstinence—is the real story driving the low and no revolution, with 76% of UK adults actively employing tactics to reduce alcohol intake. <br/><br/>We explore the £800 million opportunity pubs are missing by defaulting to tap water, why the over-55s are finally joining younger generations in moderating, and how terms like &quot;zebra striping&quot; and &quot;bookending&quot; have helped the industry understand changing consumer behaviour. <br/><br/>Katy shares crucial insights on what venues need to do to capture this growing market and why flexibility has become the defining word of our drinking culture.<br/><br/><br/>0:00 Katy&apos;s story<br/>5:27 Why &apos;drinking differently&apos;?<br/>9:57 It&apos;s not all about Gen-Z<br/>12:13 Flexibility &amp; choice<br/>18:26 Welcome to the over 55s<br/>25:19 The Health Halo<br/>30:47 The language of moderation<br/>36:49 Where to find the report<br/>38:57 The BBQ-Q<br/><br/><a href='https://kaminsight.com/insights/low-and-no-2025/'>Get the KAM Insights Low+No Report <br/></a><br/><b>Also mentioned:<br/></b><a href='https://collabs.shop/6irtge'>Trip</a>*<br/><a href='https://collabs.shop/ctqeiw'>Lucky Saint Lemon</a>*<br/><a href='https://collabs.shop/eds41x'>Everleaf</a>*</p><p> </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Katy Moses, founder of KAM Insight, joins me to unpack the latest findings from their groundbreaking &quot;Drinking Differently&quot; report, produced in partnership with Lucky Saint. <br/><br/>Katie reveals why moderation—not abstinence—is the real story driving the low and no revolution, with 76% of UK adults actively employing tactics to reduce alcohol intake. <br/><br/>We explore the £800 million opportunity pubs are missing by defaulting to tap water, why the over-55s are finally joining younger generations in moderating, and how terms like &quot;zebra striping&quot; and &quot;bookending&quot; have helped the industry understand changing consumer behaviour. <br/><br/>Katy shares crucial insights on what venues need to do to capture this growing market and why flexibility has become the defining word of our drinking culture.<br/><br/><br/>0:00 Katy&apos;s story<br/>5:27 Why &apos;drinking differently&apos;?<br/>9:57 It&apos;s not all about Gen-Z<br/>12:13 Flexibility &amp; choice<br/>18:26 Welcome to the over 55s<br/>25:19 The Health Halo<br/>30:47 The language of moderation<br/>36:49 Where to find the report<br/>38:57 The BBQ-Q<br/><br/><a href='https://kaminsight.com/insights/low-and-no-2025/'>Get the KAM Insights Low+No Report <br/></a><br/><b>Also mentioned:<br/></b><a href='https://collabs.shop/6irtge'>Trip</a>*<br/><a href='https://collabs.shop/ctqeiw'>Lucky Saint Lemon</a>*<br/><a href='https://collabs.shop/eds41x'>Everleaf</a>*</p><p> </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17971844-114-800-million-lost-over-55s-join-in-why-drinking-less-is-the-wrong-term.mp3" length="31779469" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/kam</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 08 Oct 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Katy&#39;s story" />
  <psc:chapter start="5:27" title="Why &#39;drinking differently&#39;?" />
  <psc:chapter start="9:57" title="It&#39;s not all about Gen-Z" />
  <psc:chapter start="12:13" title="Flexibility &amp; choice" />
  <psc:chapter start="19:43" title="Welcome to the over 55s" />
  <psc:chapter start="26:36" title="The Health Halo" />
  <psc:chapter start="32:04" title="The language of moderation" />
  <psc:chapter start="38:06" title="Where To Find The Report" />
  <psc:chapter start="40:14" title="The BBQ-Q" />
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    <itunes:duration>2645</itunes:duration>
    <itunes:keywords>mindful drinking, moderation, KAM Insight, Drinking Differently, Lucky Saint, alcohol-free beer, low and no drinks, non-alcoholic options, zebra striping, bookending, coasting, flexible drinking, midlife moderation, alcohol alternatives, pub culture, hosp</itunes:keywords>
    <itunes:episode>114</itunes:episode>
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    <itunes:title>113: Thinking of Doing Sober October? There&#39;s a Better Way</itunes:title>
    <title>113: Thinking of Doing Sober October? There&#39;s a Better Way</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 With Sober October starting today, I'm exploring when (and if) you should take a break from alcohol.   Why designated challenges like Dry January and Sober October get criticism, particularly when people restrict their entire social life and end up miserable, and share what actually makes these alcohol-free breaks successful.   The truth? There's never a perfect time to take a break, so stop waiting for your calendar to magically clear.   I reveal why white-kn...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>With Sober October starting today, I&apos;m exploring when (and if) you should take a break from alcohol. <br/><br/>Why designated challenges like Dry January and Sober October get criticism, particularly when people restrict their entire social life and end up miserable, and share what actually makes these alcohol-free breaks successful. <br/><br/>The truth? There&apos;s never a perfect time to take a break, so stop waiting for your calendar to magically clear. <br/><br/>I reveal why white-knuckling through 30 days only to binge afterwards defeats the purpose, and share alternative approaches to mindful drinking and moderation that don&apos;t involve counting every drink. <br/><br/>Whether you&apos;re considering a complete alcohol break or exploring different moderation techniques, this episode will help you take back the power of choice on your own terms and finally take a real step towards resetting your drinking.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>2:10</a> The critique of dry months challenges</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>7:10</a> How to make the most of your month off</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>8:43</a> What happens after your month off</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>11:51</a> Taking your own break</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>13:16</a> Is there ever a perfect time to take a booze break?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>15:41</a> The 3 things that make a successful alcohol reset</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>With Sober October starting today, I&apos;m exploring when (and if) you should take a break from alcohol. <br/><br/>Why designated challenges like Dry January and Sober October get criticism, particularly when people restrict their entire social life and end up miserable, and share what actually makes these alcohol-free breaks successful. <br/><br/>The truth? There&apos;s never a perfect time to take a break, so stop waiting for your calendar to magically clear. <br/><br/>I reveal why white-knuckling through 30 days only to binge afterwards defeats the purpose, and share alternative approaches to mindful drinking and moderation that don&apos;t involve counting every drink. <br/><br/>Whether you&apos;re considering a complete alcohol break or exploring different moderation techniques, this episode will help you take back the power of choice on your own terms and finally take a real step towards resetting your drinking.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>2:10</a> The critique of dry months challenges</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>7:10</a> How to make the most of your month off</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>8:43</a> What happens after your month off</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>11:51</a> Taking your own break</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>13:16</a> Is there ever a perfect time to take a booze break?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17932916-pause-without-punishment'>15:41</a> The 3 things that make a successful alcohol reset</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/soberoctober</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 01 Oct 2025 06:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="113: Thinking of Doing Sober October? There&#39;s a Better Way" />
  <psc:chapter start="2:17" title="The critique of dry months challenges" />
  <psc:chapter start="7:17" title="How to make the most of your month off" />
  <psc:chapter start="8:50" title="What happens after your month off" />
  <psc:chapter start="11:58" title="Taking your own break" />
  <psc:chapter start="13:23" title="Is there ever a perfect time to take a booze break?" />
  <psc:chapter start="15:48" title="The 3 things that make a successful alcohol reset" />
</psc:chapters>
    <itunes:duration>1315</itunes:duration>
    <itunes:keywords>sober October, dry January, taking a break from alcohol, mindful drinking, alcohol-free challenges, moderation techniques, active moderation, passive moderation, alcohol break, stopping drinking, drinking less, alcohol-free lifestyle, sober curious, midli</itunes:keywords>
    <itunes:episode>113</itunes:episode>
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  <item>
    <itunes:title>112: Rejected For Moderating by Friends, Family or Colleagues </itunes:title>
    <title>112: Rejected For Moderating by Friends, Family or Colleagues </title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Rejection stings, especially when you're changing your drinking patterns and facing family expectations or shifting friendship dynamics.  After being turned down by a podcast host because of my moderation stance, I dive into how the fear of rejection holds us back from making choices that truly serve us. In this episode, we’ll unpack how family expectations, workplace pressure, and the subtle shifts in friendship dynamics can challenge your resolve to drink differently....]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Rejection stings, especially when you&apos;re changing your drinking patterns and facing family expectations or shifting friendship dynamics. </p><p>After being turned down by a podcast host because of my moderation stance, I dive into how the fear of rejection holds us back from making choices that truly serve us. In this episode, we’ll unpack how family expectations, workplace pressure, and the subtle shifts in friendship dynamics can challenge your resolve to drink differently. </p><p>Tune in to learn why some people resist your new drinking patterns—and how staying true to yourself is worth the discomfort.</p><p><br/></p><p>1:43 Why I got rejected recently</p><p>5:07 Workplace Rejection</p><p>7:12 Rejection from Friends</p><p>9:31 Family Resistance to Changing Habits</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Rejection stings, especially when you&apos;re changing your drinking patterns and facing family expectations or shifting friendship dynamics. </p><p>After being turned down by a podcast host because of my moderation stance, I dive into how the fear of rejection holds us back from making choices that truly serve us. In this episode, we’ll unpack how family expectations, workplace pressure, and the subtle shifts in friendship dynamics can challenge your resolve to drink differently. </p><p>Tune in to learn why some people resist your new drinking patterns—and how staying true to yourself is worth the discomfort.</p><p><br/></p><p>1:43 Why I got rejected recently</p><p>5:07 Workplace Rejection</p><p>7:12 Rejection from Friends</p><p>9:31 Family Resistance to Changing Habits</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17891487-112-rejected-for-moderating-by-friends-family-or-colleagues.mp3" length="11534382" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/rejection</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 24 Sep 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="112: Rejected For Moderating by Friends, Family or Colleagues " />
  <psc:chapter start="1:38" title="Why I got rejected recently" />
  <psc:chapter start="5:02" title="Workplace Rejection" />
  <psc:chapter start="8:24" title="Rejection from Friends" />
  <psc:chapter start="10:43" title="Family Resistance to Changing Habits" />
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    <itunes:duration>957</itunes:duration>
    <itunes:keywords>Rejected for drinking differently, social pressure, changing drinking habits, friendship changes moderation, workplace drinking culture, family pressure alcohol, peer pressure and drinking, fear of rejection alcohol, mindful drinking challenges, alcohol-f</itunes:keywords>
    <itunes:episode>112</itunes:episode>
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    <itunes:title>111: Drinking on Autopilot: How Daily Stress Fuels Your Evening Habits </itunes:title>
    <title>111: Drinking on Autopilot: How Daily Stress Fuels Your Evening Habits </title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Breaking decades of drinking habits in midlife isn’t about willpower – it’s about understanding triggers, actions, and rewards, and then reshaping them to work in your favour.  In this episode, I explore why habits form, why they’re so hard to undo, and how stress plays such a big role in keeping us stuck.  I share practical steps to help you swap old autopilot behaviours for new actions that actually bring relief and joy, and why progress, not perfection, is the k...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Breaking decades of drinking habits in midlife isn’t about willpower – it’s about understanding triggers, actions, and rewards, and then reshaping them to work in your favour. </p><p>In this episode, I explore why habits form, why they’re so hard to undo, and how stress plays such a big role in keeping us stuck. </p><p>I share practical steps to help you swap old autopilot behaviours for new actions that actually bring relief and joy, and why progress, not perfection, is the key.</p><p> </p><p>0:00 Setting the scene<br/>1:52 Moderating in midlife<br/>3:04 Understanding the habit cycle<br/>7:31 The trouble with stress<br/>8:16 Step 1 - Reduce stress<br/>9:36 Step 2 - Take new actions<br/>12:41 Step 3 - Be prepared<br/>15:22 Will it work every time?</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Breaking decades of drinking habits in midlife isn’t about willpower – it’s about understanding triggers, actions, and rewards, and then reshaping them to work in your favour. </p><p>In this episode, I explore why habits form, why they’re so hard to undo, and how stress plays such a big role in keeping us stuck. </p><p>I share practical steps to help you swap old autopilot behaviours for new actions that actually bring relief and joy, and why progress, not perfection, is the key.</p><p> </p><p>0:00 Setting the scene<br/>1:52 Moderating in midlife<br/>3:04 Understanding the habit cycle<br/>7:31 The trouble with stress<br/>8:16 Step 1 - Reduce stress<br/>9:36 Step 2 - Take new actions<br/>12:41 Step 3 - Be prepared<br/>15:22 Will it work every time?</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17853665-111-drinking-on-autopilot-how-daily-stress-fuels-your-evening-habits.mp3" length="14677051" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/habits</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 17 Sep 2025 06:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Setting the scene" />
  <psc:chapter start="1:47" title="Moderating in midlife" />
  <psc:chapter start="2:59" title="Understanding the habit cycle" />
  <psc:chapter start="7:26" title="The trouble with stress" />
  <psc:chapter start="9:28" title="Step 1 - Reduce stress" />
  <psc:chapter start="10:48" title="Step 2 - Take new actions" />
  <psc:chapter start="13:53" title="Step 3 - Be prepared" />
  <psc:chapter start="16:34" title="Will it work every time?" />
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    <itunes:duration>1219</itunes:duration>
    <itunes:keywords>Habits, triggers, midlife drinking habits, mindful drinking, breaking drinking habits, stress and alcohol, alcohol moderation, mindful drinking in midlife, habit loop alcohol, drinking triggers, low alcohol lifestyle, sober curious midlife, moderation not</itunes:keywords>
    <itunes:episode>111</itunes:episode>
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    <itunes:title>110: 7 Myths About Moderation That Stop You Drinking Mindfully</itunes:title>
    <title>110: 7 Myths About Moderation That Stop You Drinking Mindfully</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 In this episode of the Mindful Drinking &amp; Moderation in Midlife Podcast, I’m busting seven of the biggest myths about moderation and mindful drinking. From the nonsense that drinking has to be “all or nothing,” to the idea that you have to count every single drink forever, or that moderation won’t do anything for your health — I’m setting the record straight.   I’ll share why drinking ‘less’ is still real change, how we can reshape decades of midlife habits, and why...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this episode of the <em>Mindful Drinking &amp; Moderation in Midlife Podcast</em>, I’m busting seven of the biggest myths about moderation and mindful drinking. From the nonsense that drinking has to be “all or nothing,” to the idea that you have to count every single drink forever, or that moderation won’t do anything for your health — I’m setting the record straight. <br/><br/>I’ll share why drinking ‘less’ is still real change, how we can reshape decades of midlife habits, and why moderation isn’t just for the young or for people or those with “a problem.” <br/><br/>If you’re exploring low, no or light alcohol options, curious about mindful drinking, or just want to build a healthier relationship with alcohol, this one’s for you — packed with truths to help you live a life less intoxicated, on your own terms.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>0:00</a> Busting Moderation Myths Wide Open</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>2:14</a> Myth 1: Moderation Isn&apos;t Real Change</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>4:30</a> Myth 2: Counting Every Drink Forever</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>7:57</a> Myth 3: Always Falling Back to Old Habits</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>15:02</a> Myth 4: You Won&apos;t Improve Your Health Unless You&apos;re Sober</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>18:57</a> Myth 5: Only For Problem Drinkers</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>22:18</a> Myth 6: Just Another Trend</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>25:44</a> Myth 7: Only For Young People</p><p><br/></p><p>Find me on LinkedIn https://www.linkedin.com/in/denisehamiltonmace/</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this episode of the <em>Mindful Drinking &amp; Moderation in Midlife Podcast</em>, I’m busting seven of the biggest myths about moderation and mindful drinking. From the nonsense that drinking has to be “all or nothing,” to the idea that you have to count every single drink forever, or that moderation won’t do anything for your health — I’m setting the record straight. <br/><br/>I’ll share why drinking ‘less’ is still real change, how we can reshape decades of midlife habits, and why moderation isn’t just for the young or for people or those with “a problem.” <br/><br/>If you’re exploring low, no or light alcohol options, curious about mindful drinking, or just want to build a healthier relationship with alcohol, this one’s for you — packed with truths to help you live a life less intoxicated, on your own terms.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>0:00</a> Busting Moderation Myths Wide Open</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>2:14</a> Myth 1: Moderation Isn&apos;t Real Change</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>4:30</a> Myth 2: Counting Every Drink Forever</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>7:57</a> Myth 3: Always Falling Back to Old Habits</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>15:02</a> Myth 4: You Won&apos;t Improve Your Health Unless You&apos;re Sober</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>18:57</a> Myth 5: Only For Problem Drinkers</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>22:18</a> Myth 6: Just Another Trend</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17815853-busting-moderation-myths'>25:44</a> Myth 7: Only For Young People</p><p><br/></p><p>Find me on LinkedIn https://www.linkedin.com/in/denisehamiltonmace/</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17815853-110-7-myths-about-moderation-that-stop-you-drinking-mindfully.mp3" length="21016233" type="audio/mpeg" />
    <link>https://www.lownodrinker.com/lndpodcast/7myths</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17815853</guid>
    <pubDate>Wed, 10 Sep 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Busting Moderation Myths Wide Open" />
  <psc:chapter start="2:09" title="Myth 1: Moderation Isn&#39;t Real Change" />
  <psc:chapter start="4:25" title="Myth 2: Counting Every Drink Forever" />
  <psc:chapter start="7:52" title="Myth 3: Always Falling Back to Old Habits" />
  <psc:chapter start="14:34" title="Myth 4: You Won&#39;t Improve Your Health Unless You&#39;re Sober" />
  <psc:chapter start="18:29" title="Myth 5: Only For Problem Drinkers" />
  <psc:chapter start="21:50" title="Myth 6: Just Another Trend" />
  <psc:chapter start="25:16" title="Myth 7: Only For Young People" />
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    <itunes:duration>1747</itunes:duration>
    <itunes:keywords>moderation myths, mindful drinking myths, alcohol moderation, drinking less, sober curious, mindful drinking, alcohol myths, moderation vs abstinence, reducing alcohol intake, alcohol free lifestyle, drinking habits, midlife drinking, alcohol alternatives</itunes:keywords>
    <itunes:episode>110</itunes:episode>
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    <itunes:title>109: £62,899 on Booze in a Lifetime</itunes:title>
    <title>109: £62,899 on Booze in a Lifetime</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This is part two of my mini-series on the true cost of alcohol-free drinks.   Last week, we pulled back the curtain on the industry economics — from research and development to supermarket shelf space.   This week, I’m shifting the focus to you as the drinker. Yes, an AF pint might cost the same as a full-strength one, but what about the money saved on late-night taxis, hangover takeaways, or rounds of shots?   Beyond that, I dig into the personal costs: lost sleep, low mood...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This is part two of my mini-series on the true cost of alcohol-free drinks. <br/><br/>Last week, we pulled back the curtain on the industry economics — from research and development to supermarket shelf space. <br/><br/>This week, I’m shifting the focus to you as the drinker. Yes, an AF pint might cost the same as a full-strength one, but what about the money saved on late-night taxis, hangover takeaways, or rounds of shots? <br/><br/>Beyond that, I dig into the personal costs: lost sleep, low mood, missed workouts, strained relationships, and even burnout. Choosing alcohol-free isn’t just about the price of one drink — it’s about the long-term gains for your financial, emotional and physical health.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>0:00</b></a> The Cost of Drinking Alcohol-Free pt 2<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>3:48</b></a> Drinking with friends<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>8:07</b></a> Next day costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>10:52</b></a> £62,899 in a lifetime<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>12:54</b></a> Personal costs: hangovers &amp; sleep<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>15:58</b></a> Social &amp; emotional costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>16:35</b></a> Work life costs &amp; burnout<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>19:23</b></a> Physical costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>20:42</b></a> Cost withdrawal vs deposits<br/><br/><b>Also mentioned:<br/></b><a href='https://alcoholchange.org.uk/'>alcoholchange.org.uk</a><br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/costs1'>#108: Costs of Drinking AF Pt1: What You’re Really Paying For</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This is part two of my mini-series on the true cost of alcohol-free drinks. <br/><br/>Last week, we pulled back the curtain on the industry economics — from research and development to supermarket shelf space. <br/><br/>This week, I’m shifting the focus to you as the drinker. Yes, an AF pint might cost the same as a full-strength one, but what about the money saved on late-night taxis, hangover takeaways, or rounds of shots? <br/><br/>Beyond that, I dig into the personal costs: lost sleep, low mood, missed workouts, strained relationships, and even burnout. Choosing alcohol-free isn’t just about the price of one drink — it’s about the long-term gains for your financial, emotional and physical health.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>0:00</b></a> The Cost of Drinking Alcohol-Free pt 2<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>3:48</b></a> Drinking with friends<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>8:07</b></a> Next day costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>10:52</b></a> £62,899 in a lifetime<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>12:54</b></a> Personal costs: hangovers &amp; sleep<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>15:58</b></a> Social &amp; emotional costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>16:35</b></a> Work life costs &amp; burnout<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>19:23</b></a> Physical costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17731060-pt2'><b>20:42</b></a> Cost withdrawal vs deposits<br/><br/><b>Also mentioned:<br/></b><a href='https://alcoholchange.org.uk/'>alcoholchange.org.uk</a><br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/costs1'>#108: Costs of Drinking AF Pt1: What You’re Really Paying For</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/costs2</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 03 Sep 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="The Cost of Drinking Alcohol-Free pt 2" />
  <psc:chapter start="4:25" title="Drinking with friends" />
  <psc:chapter start="8:44" title="Next day costs" />
  <psc:chapter start="11:29" title="£62,899 in a lifetime" />
  <psc:chapter start="13:31" title="Personal costs: hangovers &amp; sleep" />
  <psc:chapter start="16:35" title="Social &amp; emotional costs" />
  <psc:chapter start="17:12" title="Work life costs &amp; burnout" />
  <psc:chapter start="20:00" title="Physical costs" />
  <psc:chapter start="21:19" title="Cost withdrawal vs deposits" />
</psc:chapters>
    <itunes:duration>1442</itunes:duration>
    <itunes:keywords>alcohol-free costs, hangover costs, drinking expenses, alcohol spending, midlife drinking costs, productivity loss alcohol, burnout drinking, alcohol-free savings, drinking vs not drinking costs, hangover productivity, alcohol financial impact, mindful dr</itunes:keywords>
    <itunes:episode>109</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>108: Costs Pt1: What You’re Really Paying For</itunes:title>
    <title>108: Costs Pt1: What You’re Really Paying For</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Time to tackle the question that comes up again and again: why do alcohol-free drinks cost so much when there’s no alcohol in them?   This is part one of a two-part mini-series on the true cost of drinking alcohol-free.   Today I’m breaking down the industry economics behind your favourite low and no drinks — from the surprising truth that alcohol is often the cheapest ingredient, to the eye-watering costs of research, development, small batch production, and simply getting ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Time to tackle the question that comes up again and again: why do alcohol-free drinks cost so much when there’s no alcohol in them? <br/><br/>This is part one of a two-part mini-series on the true cost of drinking alcohol-free. <br/><br/>Today I’m breaking down the industry economics behind your favourite low and no drinks — from the surprising truth that alcohol is often the cheapest ingredient, to the eye-watering costs of research, development, small batch production, and simply getting bottles onto supermarket shelves. <br/><br/>Next time, I’ll flip the script and look at what it costs you personally to drink alcohol-free, and the impact that choice has on your life. <br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>0:00</a> Why Alcohol-Free Costs the Same<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>2:19</a> Alcohol is cheap<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>3:26</a> Tradition, research &amp; development<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>6:20</a> The technicalities of taste<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>9:12</a> Preservation and Shelf-Life Issues<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>11:20</a> Small batch production<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>13:20</a> Costs of dealcoholisation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>17:42</a> Marketing &amp; promotion<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>20:19</a> Distribution: supermarkets &amp; online<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>25:13</a> Recouping the costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>26:36</a> Speculate to accumulate great drinks<br/><br/><b>Also mentioned:<br/></b><a href='https://collabs.shop/ozz0y7'>Days</a>*<br/><a href='https://collabs.shop/n86g5c'>Lucky Saint</a>*<br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/athletic-brewing'>#102. &quot;No one wanted to work with me&quot; Athletic Brewing&apos;s Bill Shufelt</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/lyres'>#98. Lyre’s: The Honest Truth</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/seedlip-to-sylva-with-ben-branson-'></a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Time to tackle the question that comes up again and again: why do alcohol-free drinks cost so much when there’s no alcohol in them? <br/><br/>This is part one of a two-part mini-series on the true cost of drinking alcohol-free. <br/><br/>Today I’m breaking down the industry economics behind your favourite low and no drinks — from the surprising truth that alcohol is often the cheapest ingredient, to the eye-watering costs of research, development, small batch production, and simply getting bottles onto supermarket shelves. <br/><br/>Next time, I’ll flip the script and look at what it costs you personally to drink alcohol-free, and the impact that choice has on your life. <br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>0:00</a> Why Alcohol-Free Costs the Same<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>2:19</a> Alcohol is cheap<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>3:26</a> Tradition, research &amp; development<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>6:20</a> The technicalities of taste<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>9:12</a> Preservation and Shelf-Life Issues<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>11:20</a> Small batch production<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>13:20</a> Costs of dealcoholisation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>17:42</a> Marketing &amp; promotion<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>20:19</a> Distribution: supermarkets &amp; online<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>25:13</a> Recouping the costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17730908-demystifying-the-price-why-alcohol-free-drinks-cost-so-much'>26:36</a> Speculate to accumulate great drinks<br/><br/><b>Also mentioned:<br/></b><a href='https://collabs.shop/ozz0y7'>Days</a>*<br/><a href='https://collabs.shop/n86g5c'>Lucky Saint</a>*<br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/athletic-brewing'>#102. &quot;No one wanted to work with me&quot; Athletic Brewing&apos;s Bill Shufelt</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/lyres'>#98. Lyre’s: The Honest Truth</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/seedlip-to-sylva-with-ben-branson-'></a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17730908-108-costs-pt1-what-you-re-really-paying-for.mp3" length="21649296" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/costs1</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17730908</guid>
    <pubDate>Wed, 27 Aug 2025 06:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/17730908/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Why Alcohol-Free Costs the Same" />
  <psc:chapter start="2:56" title="Alcohol is cheap" />
  <psc:chapter start="4:03" title="Tradition, research &amp; development" />
  <psc:chapter start="6:57" title="The technicalities of taste" />
  <psc:chapter start="9:49" title="Preservation and Shelf-Life Issues" />
  <psc:chapter start="11:57" title="Small batch production" />
  <psc:chapter start="13:57" title="Costs of dealcoholisation" />
  <psc:chapter start="17:56" title="Marketing &amp; promotion" />
  <psc:chapter start="20:33" title="Distribution: supermarkets &amp; online" />
  <psc:chapter start="25:27" title="Recouping the costs" />
  <psc:chapter start="26:50" title="Speculate to accumulate great drinks" />
</psc:chapters>
    <itunes:duration>1800</itunes:duration>
    <itunes:keywords>why alcohol-free drinks cost more, cost of non-alcoholic drinks, alcohol-free beer price, alcohol-free wine cost, mindful drinking, midlife moderation, non-alcoholic spirits price, alcohol-free brands, supermarket alcohol-free drinks, supporting low and n</itunes:keywords>
    <itunes:episode>108</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>107: Masculinity, Mental Health, and Moderation with Performance Coach Ben Hill</itunes:title>
    <title>107: Masculinity, Mental Health, and Moderation with Performance Coach Ben Hill</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week I’m joined by Ben Hill, founder of Ask More, a performance Coaching service for professional men looking to up their game across the board, to talk about masculinity, midlife, and moderation.   We dive into why so many men still struggle to open up, how beer o’clock has quietly become the male equivalent of “mummy wine culture,” and the surprising amount of time and clarity Ben reclaimed when he stepped back from drinking.   From breaking outdated norms to learning...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week I’m joined by Ben Hill, founder of Ask More, a performance Coaching service for professional men looking to up their game across the board, to talk about masculinity, midlife, and moderation. <br/><br/>We dive into why so many men still struggle to open up, how beer o’clock has quietly become the male equivalent of “mummy wine culture,” and the surprising amount of time and clarity Ben reclaimed when he stepped back from drinking. <br/><br/>From breaking outdated norms to learning how to “stand in your power,” Ben shares practical strategies for creating a life you don’t want to escape from – whether or not alcohol is in it.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>0:00</b></a> Ben&apos;s story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>4:19</b></a> Is it toxic masculinity?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>8:20</b></a> Questioning marketing messages<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>12:10</b></a> Daddy beer culture<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>15:32</b></a> Standing in your power<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>18:26</b></a> Is midlife moderation the answer?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>21:34</b></a> How to get the most of your booze break<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>27:17</b></a> Reclaiming your time<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>31:16</b></a> Peeling back the filter<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>34:29</b></a> Find Ben<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>36:17</b></a> The BBQ-Q<br/><br/><br/><a href='https://www.linkedin.com/IN/BENHILL1/'>HTTPS://WWW.LINKEDIN.COM/IN/BENHILL1/</a><br/><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/1pzfdu'>Lucky Saint</a>*<br/><a href='https://collabs.shop/rk9wjd'>Cerona Cero</a>*<br/><a href='https://collabs.shop/jgsnbk'>Peroni 0.0</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/no-one-tells-you-this-about-drinking-less-in-midlife'>#103. No One Tells You This About Drinking Less in Midlife</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week I’m joined by Ben Hill, founder of Ask More, a performance Coaching service for professional men looking to up their game across the board, to talk about masculinity, midlife, and moderation. <br/><br/>We dive into why so many men still struggle to open up, how beer o’clock has quietly become the male equivalent of “mummy wine culture,” and the surprising amount of time and clarity Ben reclaimed when he stepped back from drinking. <br/><br/>From breaking outdated norms to learning how to “stand in your power,” Ben shares practical strategies for creating a life you don’t want to escape from – whether or not alcohol is in it.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>0:00</b></a> Ben&apos;s story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>4:19</b></a> Is it toxic masculinity?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>8:20</b></a> Questioning marketing messages<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>12:10</b></a> Daddy beer culture<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>15:32</b></a> Standing in your power<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>18:26</b></a> Is midlife moderation the answer?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>21:34</b></a> How to get the most of your booze break<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>27:17</b></a> Reclaiming your time<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>31:16</b></a> Peeling back the filter<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>34:29</b></a> Find Ben<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17696643-beyond-the-bottle'><b>36:17</b></a> The BBQ-Q<br/><br/><br/><a href='https://www.linkedin.com/IN/BENHILL1/'>HTTPS://WWW.LINKEDIN.COM/IN/BENHILL1/</a><br/><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/1pzfdu'>Lucky Saint</a>*<br/><a href='https://collabs.shop/rk9wjd'>Cerona Cero</a>*<br/><a href='https://collabs.shop/jgsnbk'>Peroni 0.0</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/no-one-tells-you-this-about-drinking-less-in-midlife'>#103. No One Tells You This About Drinking Less in Midlife</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17696643-107-masculinity-mental-health-and-moderation-with-performance-coach-ben-hill.mp3" length="28894591" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/benhill</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17696643</guid>
    <pubDate>Wed, 20 Aug 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Ben&#39;s story" />
  <psc:chapter start="4:56" title="Is it toxic masculinity?" />
  <psc:chapter start="8:57" title="Questioning marketing messages" />
  <psc:chapter start="12:47" title="Daddy beer culture" />
  <psc:chapter start="15:46" title="Standing in your power" />
  <psc:chapter start="18:40" title="Is midlife moderation the answer?" />
  <psc:chapter start="21:48" title="How to get the most of your booze break" />
  <psc:chapter start="27:31" title="Reclaiming your time" />
  <psc:chapter start="31:30" title="Peeling back the filter" />
  <psc:chapter start="34:43" title="Find Ben" />
  <psc:chapter start="36:31" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>2405</itunes:duration>
    <itunes:keywords>male drinking culture, midlife moderation, men&#39;s mental health, corporate drinking, alcohol-free coaching, standing in your power, lad culture, beer o&#39;clock, male peer pressure, moderation vs abstinence, alcohol free performance, masculine wellness, midli</itunes:keywords>
    <itunes:episode>107</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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    <itunes:title>106: Introvert, Extrovert, Ambivert: 4 Steps to Match Your Drinking Style to Your Social Energy</itunes:title>
    <title>106: Introvert, Extrovert, Ambivert: 4 Steps to Match Your Drinking Style to Your Social Energy</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Changing the way we drink can reveal who we really are. In this episode, I explore how introverts, extroverts, and ambiverts approach alcohol differently – and how understanding your personality type can help you drink in ways that genuinely suit you.   I introduce my Four I’s Framework (Identify, Investigate, Implement, Iterate) to help you match your social energy to your drinking style, so you can enjoy your nights out (or nights in) without draining your social battery o...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Changing the way we drink can reveal who we really are. In this episode, I explore how introverts, extroverts, and ambiverts approach alcohol differently – and how understanding your personality type can help you drink in ways that genuinely suit you. <br/><br/>I introduce my <em>Four I’s Framework</em> (Identify, Investigate, Implement, Iterate) to help you match your social energy to your drinking style, so you can enjoy your nights out (or nights in) without draining your social battery or relying on Dutch courage to get you through.<br/><br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>0:00</a> Dutch courage<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>2:29</a> Personality types spectrum<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>4:22</a> Ambiverts<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>8:00</a> Discovering my type<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>11:47</a> The Four I&apos;s Framework<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>15:29</a> Mindful drinking for your personality type<br/><br/><br/><b>Best episode to check out to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/no-one-tells-you-this-about-drinking-less-in-midlife'>#103. No One Tells You This About Drinking Less in Midlife</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Changing the way we drink can reveal who we really are. In this episode, I explore how introverts, extroverts, and ambiverts approach alcohol differently – and how understanding your personality type can help you drink in ways that genuinely suit you. <br/><br/>I introduce my <em>Four I’s Framework</em> (Identify, Investigate, Implement, Iterate) to help you match your social energy to your drinking style, so you can enjoy your nights out (or nights in) without draining your social battery or relying on Dutch courage to get you through.<br/><br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>0:00</a> Dutch courage<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>2:29</a> Personality types spectrum<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>4:22</a> Ambiverts<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>8:00</a> Discovering my type<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>11:47</a> The Four I&apos;s Framework<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17658482-drinking-your-true-self'>15:29</a> Mindful drinking for your personality type<br/><br/><br/><b>Best episode to check out to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/no-one-tells-you-this-about-drinking-less-in-midlife'>#103. No One Tells You This About Drinking Less in Midlife</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17658482-106-introvert-extrovert-ambivert-4-steps-to-match-your-drinking-style-to-your-social-energy.mp3" length="16307526" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/socialenergy</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 13 Aug 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Dutch courage" />
  <psc:chapter start="3:06" title="Personality types spectrum" />
  <psc:chapter start="4:59" title="Ambiverts" />
  <psc:chapter start="8:37" title="Discovering my type" />
  <psc:chapter start="12:24" title="The Four I&#39;s Framework" />
  <psc:chapter start="16:06" title="Mindful drinking for your personality type" />
</psc:chapters>
    <itunes:duration>1355</itunes:duration>
    <itunes:keywords>mindful drinking, drinking personality types, introvert, drinking habits, extrovert, social drinking, ambivert, alcohol habits, four I’s framework, midlife drinking, moderation, dutch courage, sober curious, social anxiety, moderation techniques, personal</itunes:keywords>
    <itunes:episode>106</itunes:episode>
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    <itunes:title>105: Defending Your Right to Moderate in an All-or-Nothing World </itunes:title>
    <title>105: Defending Your Right to Moderate in an All-or-Nothing World </title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 In this solo episode, I’m diving into the loaded topic of moderation — and why it’s not the dirty word so many in the alcohol-free space make it out to be.  I’m sharing my own experience with passive moderation, why I never said “I’m quitting alcohol forever,” and how that gentler, more flexible approach led me to a place where I barely drink at all — without feeling deprived or like I’d failed.  This episode is for anyone who’s been told moderation doesn’t work, or that tak...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this solo episode, I’m diving into the loaded topic of <em>moderation</em> — and why it’s not the dirty word so many in the alcohol-free space make it out to be.<br/><br/>I’m sharing my own experience with passive moderation, why I never said “I’m quitting alcohol forever,” and how that gentler, more flexible approach led me to a place where I barely drink at all — without feeling deprived or like I’d failed.<br/><br/>This episode is for anyone who’s been told moderation doesn’t work, or that taking a break from booze only counts if it ends in total abstinence. I don’t believe that. I believe in finding what works for <em>you</em>, on <em>your</em> terms — and giving yourself the space to figure it out.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17613643-105-defending-moderation-in-an-all-or-nothing-world'>0:00</a> Moderation Isn&apos;t a Zero-Sum Game<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17613643-105-defending-moderation-in-an-all-or-nothing-world'>3:38</a> Active &amp; Passive Moderation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17613643-105-defending-moderation-in-an-all-or-nothing-world'>7:15</a> Taking a break from alcohol is powerful<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17613643-105-defending-moderation-in-an-all-or-nothing-world'>12:12</a> &apos;Learning&apos; not &apos;failure&apos;</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this solo episode, I’m diving into the loaded topic of <em>moderation</em> — and why it’s not the dirty word so many in the alcohol-free space make it out to be.<br/><br/>I’m sharing my own experience with passive moderation, why I never said “I’m quitting alcohol forever,” and how that gentler, more flexible approach led me to a place where I barely drink at all — without feeling deprived or like I’d failed.<br/><br/>This episode is for anyone who’s been told moderation doesn’t work, or that taking a break from booze only counts if it ends in total abstinence. I don’t believe that. I believe in finding what works for <em>you</em>, on <em>your</em> terms — and giving yourself the space to figure it out.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17613643-105-defending-moderation-in-an-all-or-nothing-world'>0:00</a> Moderation Isn&apos;t a Zero-Sum Game<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17613643-105-defending-moderation-in-an-all-or-nothing-world'>3:38</a> Active &amp; Passive Moderation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17613643-105-defending-moderation-in-an-all-or-nothing-world'>7:15</a> Taking a break from alcohol is powerful<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17613643-105-defending-moderation-in-an-all-or-nothing-world'>12:12</a> &apos;Learning&apos; not &apos;failure&apos;</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17613643-105-defending-your-right-to-moderate-in-an-all-or-nothing-world.mp3" length="12428102" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/defendingmoderation</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 06 Aug 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Moderation Isn&#39;t a Zero-Sum Game" />
  <psc:chapter start="5:32" title="Active &amp; Passive Moderation" />
  <psc:chapter start="9:09" title="Taking a break from alcohol is powerful" />
  <psc:chapter start="14:06" title="&#39;Learning&#39; not &#39;failure&#39;" />
</psc:chapters>
    <itunes:duration>1032</itunes:duration>
    <itunes:keywords>moderation, mindful drinking, dry January, sober October, alcohol break, passive moderation, active moderation, alcohol free, reducing alcohol intake, mindful drinking journey, alcohol use disorder, taking a break from alcohol, drinking less, alcohol alte</itunes:keywords>
    <itunes:episode>105</itunes:episode>
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    <itunes:title>104: 5 Secrets to Better Mocktails at Home with Lila Volkas</itunes:title>
    <title>104: 5 Secrets to Better Mocktails at Home with Lila Volkas</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week I’m joined by certified nutrition consultant and booze-free mixology expert Lila Volkas, who shares her brilliant five-element framework for making better alcohol-free drinks at home.  We get into why creating complexity is trickier without alcohol (and how to work around it), plus how ingredients like apple cider vinegar and citrus peels can completely transform your drink — no fancy kit required.  From her early days brewing kombucha in a student flat to leading ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week I’m joined by certified nutrition consultant and booze-free mixology expert Lila Volkas, who shares her brilliant five-element framework for making better alcohol-free drinks at home.<br/><br/>We get into why creating complexity is trickier without alcohol (and how to work around it), plus how ingredients like apple cider vinegar and citrus peels can completely transform your drink — no fancy kit required.<br/><br/>From her early days brewing kombucha in a student flat to leading workshops for global companies, Lila&apos;s approach blends flavour, function and a touch of wellness in every glass.<br/><br/>If you’re looking to elevate your weeknight wind-down or serve something special at your next get-together, this chat is packed with practical tips to help you make drinks worth savouring — booze or no booze.</p><p><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>0:00</b></a> Lila&apos;s story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>4:05</b></a> A choice for health<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>6:21</b></a> Kombucha: Weird, slimy &amp; I want some<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>14:59</b></a> Connecting nutrition &amp; alcohol-free drinks<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>19:31</b></a> Five elements of non-alcoholic cocktails<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>26:57</b></a> Functionality in cocktails<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>29:59</b></a> Add some funk to your glass<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>34:30</b></a> Making things easy<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>39:33</b></a> Virtual &amp; IRL classes with Lila Volkas<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>44:51</b></a> The BBQ-Q<br/><br/><a href='https://www.lilavolkas.com/'><b>LILAVOLKAS.COM</b></a><b>  //  </b><a href='https://www.themocktailschool.com/#/'><b>THEMOCKTAILSCHOOL.COM</b></a><b><br/><br/>WE ALSO TALK ABOUT:<br/></b><a href='https://perfectpuree.com/'><b>Perfect Puree</b></a><b> <br/></b><a href='https://allthebitter.com/'><b>All the Bitter</b></a><b><br/><br/>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/the-sober-bartender'>#71 The Award-Winning Sober Bartender&apos;s Guide to Non-Alc Spirits</a> </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week I’m joined by certified nutrition consultant and booze-free mixology expert Lila Volkas, who shares her brilliant five-element framework for making better alcohol-free drinks at home.<br/><br/>We get into why creating complexity is trickier without alcohol (and how to work around it), plus how ingredients like apple cider vinegar and citrus peels can completely transform your drink — no fancy kit required.<br/><br/>From her early days brewing kombucha in a student flat to leading workshops for global companies, Lila&apos;s approach blends flavour, function and a touch of wellness in every glass.<br/><br/>If you’re looking to elevate your weeknight wind-down or serve something special at your next get-together, this chat is packed with practical tips to help you make drinks worth savouring — booze or no booze.</p><p><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>0:00</b></a> Lila&apos;s story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>4:05</b></a> A choice for health<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>6:21</b></a> Kombucha: Weird, slimy &amp; I want some<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>14:59</b></a> Connecting nutrition &amp; alcohol-free drinks<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>19:31</b></a> Five elements of non-alcoholic cocktails<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>26:57</b></a> Functionality in cocktails<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>29:59</b></a> Add some funk to your glass<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>34:30</b></a> Making things easy<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>39:33</b></a> Virtual &amp; IRL classes with Lila Volkas<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17577623-mixology-beyond-alcohol'><b>44:51</b></a> The BBQ-Q<br/><br/><a href='https://www.lilavolkas.com/'><b>LILAVOLKAS.COM</b></a><b>  //  </b><a href='https://www.themocktailschool.com/#/'><b>THEMOCKTAILSCHOOL.COM</b></a><b><br/><br/>WE ALSO TALK ABOUT:<br/></b><a href='https://perfectpuree.com/'><b>Perfect Puree</b></a><b> <br/></b><a href='https://allthebitter.com/'><b>All the Bitter</b></a><b><br/><br/>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/the-sober-bartender'>#71 The Award-Winning Sober Bartender&apos;s Guide to Non-Alc Spirits</a> </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17577623-104-5-secrets-to-better-mocktails-at-home-with-lila-volkas.mp3" length="36084621" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/mocktail-school</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17577623</guid>
    <pubDate>Wed, 30 Jul 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Lila&#39;s story" />
  <psc:chapter start="4:42" title="A choice for health" />
  <psc:chapter start="6:58" title="Kombucha: Weird, slimy &amp; I want some" />
  <psc:chapter start="15:36" title="Connecting nutrition &amp; alcohol-free drinks" />
  <psc:chapter start="20:08" title="Five elements of non-alcoholic cocktails" />
  <psc:chapter start="27:34" title="Functionality in cocktails" />
  <psc:chapter start="30:36" title="Add some funk to your glass" />
  <psc:chapter start="35:07" title="Making things easy" />
  <psc:chapter start="40:10" title="Virtual &amp; IRL classes with Lila Volkas" />
  <psc:chapter start="45:28" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3003</itunes:duration>
    <itunes:keywords>non-alcoholic cocktails, alcohol-free mixology, mocktail recipes, sober curious, mindful drinking, wellness, kombucha brewing, functional beverages, alcohol alternatives, home bartending, nutrition consultant, corporate wellness workshops, alcohol-free en</itunes:keywords>
    <itunes:episode>104</itunes:episode>
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    <itunes:title>103: No One Tells You This About Drinking Less in Midlife</itunes:title>
    <title>103: No One Tells You This About Drinking Less in Midlife</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Let’s dive into some little-discussed truths about changing your relationship with alcohol that nobody talks about. From disrupted sleep and mood swings in those first crucial weeks, to navigating shifting friendships and social dynamics, I'm not sugarcoating anything.   I explore how your taste buds will literally change, why you'll discover more about yourself than ever before, and how this journey impacts everyone around you - not just you.   Most importantly, I address w...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Let’s dive into some little-discussed truths about changing your relationship with alcohol that nobody talks about. From disrupted sleep and mood swings in those first crucial weeks, to navigating shifting friendships and social dynamics, I&apos;m not sugarcoating anything. <br/><br/>I explore how your taste buds will literally change, why you&apos;ll discover more about yourself than ever before, and how this journey impacts everyone around you - not just you. <br/><br/>Most importantly, I address why midlife drinkers need different support and advice than the twenty-something wellness influencers dominating social media.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>0:00</b></a><b> Truths About Life Less Intoxicated<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>1:29</b></a><b> It&apos;s not about the booze<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>3:22</b></a><b> It takes time<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>8:27</b></a><b> The impact on your friends and family<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>17:04</b></a><b> You&apos;re Not the Only One Drinking Less<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>22:03</b></a><b> You will get to know yourself like never before<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>28:29</b></a><b> It Doesn&apos;t Have to Be All or Nothing<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>32:37</b></a><b> How you feel about alcohol will change<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>37:47</b></a><b> You need a different type of support in midlife<br/><br/>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/active-passive-moderation'>#66 Active vs Passive Moderation</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/changing-tastes'>#78 How Your Tastes Change When You Start Drinking Low/No</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Let’s dive into some little-discussed truths about changing your relationship with alcohol that nobody talks about. From disrupted sleep and mood swings in those first crucial weeks, to navigating shifting friendships and social dynamics, I&apos;m not sugarcoating anything. <br/><br/>I explore how your taste buds will literally change, why you&apos;ll discover more about yourself than ever before, and how this journey impacts everyone around you - not just you. <br/><br/>Most importantly, I address why midlife drinkers need different support and advice than the twenty-something wellness influencers dominating social media.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>0:00</b></a><b> Truths About Life Less Intoxicated<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>1:29</b></a><b> It&apos;s not about the booze<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>3:22</b></a><b> It takes time<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>8:27</b></a><b> The impact on your friends and family<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>17:04</b></a><b> You&apos;re Not the Only One Drinking Less<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>22:03</b></a><b> You will get to know yourself like never before<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>28:29</b></a><b> It Doesn&apos;t Have to Be All or Nothing<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>32:37</b></a><b> How you feel about alcohol will change<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17546300-the-unseen-side-of-sobriety'><b>37:47</b></a><b> You need a different type of support in midlife<br/><br/>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/active-passive-moderation'>#66 Active vs Passive Moderation</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/changing-tastes'>#78 How Your Tastes Change When You Start Drinking Low/No</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17546300-103-no-one-tells-you-this-about-drinking-less-in-midlife.mp3" length="34059773" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/no-one-tells-you-this-about-drinking-less-in-midlife</link>
    <itunes:image href="https://storage.buzzsprout.com/gbf5yjy8k3mfkkapvb6rxfh193o1?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17546300</guid>
    <pubDate>Wed, 23 Jul 2025 06:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/17546300/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Truths About Life Less Intoxicated" />
  <psc:chapter start="2:06" title="It&#39;s not about the booze" />
  <psc:chapter start="3:59" title="It takes time" />
  <psc:chapter start="9:04" title="The impact on your friends and family" />
  <psc:chapter start="17:41" title="You&#39;re Not the Only One Drinking Less" />
  <psc:chapter start="22:40" title="You will get to know yourself like never before" />
  <psc:chapter start="29:06" title="It Doesn&#39;t Have to Be All or Nothing" />
  <psc:chapter start="33:14" title="How you feel about alcohol will change" />
  <psc:chapter start="38:24" title="You need a different type of support in midlife" />
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    <itunes:duration>2834</itunes:duration>
    <itunes:keywords>midlife drinking, alcohol-free lifestyle, sober curious, mindful drinking, changing relationship with alcohol, social anxiety without alcohol, friendship changes, taste buds, sleep disruption quitting alcohol, moderation vs sobriety, midlife wellness, alc</itunes:keywords>
    <itunes:episode>103</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>102: &quot;No One Wanted to Work with Me&quot; - Athletic Brewing&#39;s Bill Shufelt</itunes:title>
    <title>102: &quot;No One Wanted to Work with Me&quot; - Athletic Brewing&#39;s Bill Shufelt</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Bill Shufelt, co-founder of Athletic Brewing, joins me to share the remarkable journey behind America's leading non-alcoholic beer brand.  From his personal decision to stop drinking 13 years ago to building a business that's now outselling major breweries, Bill's story is one of identifying a genuine market gap and relentlessly pursuing quality.  We explore Athletic's brewing philosophy, their expansion into the UK market (including that exciting Arsenal partnership), and w...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Bill Shufelt, co-founder of Athletic Brewing, joins me to share the remarkable journey behind America&apos;s leading non-alcoholic beer brand.<br/><br/>From his personal decision to stop drinking 13 years ago to building a business that&apos;s now outselling major breweries, Bill&apos;s story is one of identifying a genuine market gap and relentlessly pursuing quality.<br/><br/>We explore Athletic&apos;s brewing philosophy, their expansion into the UK market (including that exciting Arsenal partnership), and why Bill believes non-alcoholic drinks could eventually claim 50% of the adult beverage market.<br/><br/>With insights on everything from draft beer challenges to their impressive charitable giving programme, this conversation reveals why Athletic Brewing has become such a force in reshaping how we think about beer.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>5:58</b></a> No one wanted to work with me<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>10:16</b></a> When did we change the way we drink<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>15:31</b></a> The Athletic Brewing range UK/USA<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>23:26</b></a> Cocktail beers<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>26:05</b></a> Draught beer challenges<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>31:03</b></a> Big brands &amp; big sport <br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>33:17</b></a> Arsenal partnership<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>37:43</b></a> Two for the trails<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>44:08</b></a> The BBQ-Q<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>45:50</b></a> Bill&apos;s industry predictions<br/><br/><a href='https://collabs.shop/vozvd3'><b>TRY ATHLETIC BREWING</b></a><b>  //  </b><a href='https://www.instagram.com/athleticbrewing/'><b>@ATHLETICBREWING</b></a><b><br/><br/>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/ls9sge'><b>The Pathfinder</b></a><b>*<br/></b><a href='https://www.ritualzeroproof.com/'><b>Ritual Zero Proof</b></a><b> <br/><br/>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/alcohol-free-world'>#28 - 1,500 AF Beers &amp; Counting, with Martin Dixon</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Bill Shufelt, co-founder of Athletic Brewing, joins me to share the remarkable journey behind America&apos;s leading non-alcoholic beer brand.<br/><br/>From his personal decision to stop drinking 13 years ago to building a business that&apos;s now outselling major breweries, Bill&apos;s story is one of identifying a genuine market gap and relentlessly pursuing quality.<br/><br/>We explore Athletic&apos;s brewing philosophy, their expansion into the UK market (including that exciting Arsenal partnership), and why Bill believes non-alcoholic drinks could eventually claim 50% of the adult beverage market.<br/><br/>With insights on everything from draft beer challenges to their impressive charitable giving programme, this conversation reveals why Athletic Brewing has become such a force in reshaping how we think about beer.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>5:58</b></a> No one wanted to work with me<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>10:16</b></a> When did we change the way we drink<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>15:31</b></a> The Athletic Brewing range UK/USA<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>23:26</b></a> Cocktail beers<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>26:05</b></a> Draught beer challenges<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>31:03</b></a> Big brands &amp; big sport <br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>33:17</b></a> Arsenal partnership<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>37:43</b></a> Two for the trails<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>44:08</b></a> The BBQ-Q<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17510298-athletic-brewing-crafting-a-non-alcoholic-revolution'><b>45:50</b></a> Bill&apos;s industry predictions<br/><br/><a href='https://collabs.shop/vozvd3'><b>TRY ATHLETIC BREWING</b></a><b>  //  </b><a href='https://www.instagram.com/athleticbrewing/'><b>@ATHLETICBREWING</b></a><b><br/><br/>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/ls9sge'><b>The Pathfinder</b></a><b>*<br/></b><a href='https://www.ritualzeroproof.com/'><b>Ritual Zero Proof</b></a><b> <br/><br/>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/alcohol-free-world'>#28 - 1,500 AF Beers &amp; Counting, with Martin Dixon</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 16 Jul 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Bill Shufelt&#39;s Athletic Brewing story" />
  <psc:chapter start="6:35" title="No one wanted to work with me" />
  <psc:chapter start="8:12" title="No playbook" />
  <psc:chapter start="10:53" title="When did we change the way we drink" />
  <psc:chapter start="16:08" title="The Athletic Brewing range UK/USA" />
  <psc:chapter start="24:03" title="Cocktail beers" />
  <psc:chapter start="26:42" title="Draught beer challenges" />
  <psc:chapter start="31:40" title="Big brands &amp; big sport" />
  <psc:chapter start="33:54" title="Arsenal partnership" />
  <psc:chapter start="38:20" title="Two for the trails" />
  <psc:chapter start="43:24" title="Where to find Athletic Brewing" />
  <psc:chapter start="44:45" title="The BBQ-Q" />
  <psc:chapter start="46:27" title="Bill&#39;s industry predictions" />
</psc:chapters>
    <itunes:duration>3099</itunes:duration>
    <itunes:keywords>Athletic Brewing, non-alcoholic beer, alcohol-free beer, Bill Shufelt, NA beer, mindful drinking, sober curious, alcohol alternatives, craft beer, Arsenal, draft beer, athletic brewing UK, zero alcohol beer, low alcohol drinks, beer without alcohol, bigge</itunes:keywords>
    <itunes:episode>102</itunes:episode>
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    <itunes:title>Welcome to the New Show!</itunes:title>
    <title>Welcome to the New Show!</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Welcome to the Mindful Drinking &amp; Moderation in Midlife Podcast. I'm so glad you're here. We're about to go on a life-changing journey together. The destination: A life less intoxicated!  === You can email me at denise@lownodrinkermagazine.com  === 🧐 Take the quiz and find out what's REALLY driving your midlife drinking habits https://www.lownodrinker.com/  === 🗣️ Join the growing community on Substack https://lownodrinker.substack.com/  === 🌱 Reset the way alcohol shows...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Welcome to the Mindful Drinking &amp; Moderation in Midlife Podcast.</p><p>I&apos;m so glad you&apos;re here.</p><p>We&apos;re about to go on a life-changing journey together.</p><p>The destination: A life less intoxicated!</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Welcome to the Mindful Drinking &amp; Moderation in Midlife Podcast.</p><p>I&apos;m so glad you&apos;re here.</p><p>We&apos;re about to go on a life-changing journey together.</p><p>The destination: A life less intoxicated!</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17476173-welcome-to-the-new-show.mp3" length="2662140" type="audio/mpeg" />
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 09 Jul 2025 11:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Introducing Mindful Drinking and Moderation" />
</psc:chapters>
    <itunes:duration>218</itunes:duration>
    <itunes:keywords>low no drinker podcast, mindful drinking, midlife moderation, midlife, sober curious, alcohol free, non alcoholic, middle age, gen x, baby boomers, boomers, </itunes:keywords>
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  <item>
    <itunes:title>101: 10 Things You Need to Know Before Starting Your Dry Month Challenge</itunes:title>
    <title>101: 10 Things You Need to Know Before Starting Your Dry Month Challenge</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 In this episode, I’m sharing 10 practical strategies for not just surviving but thriving during any alcohol-free challenge, whether it's Dry January, Sober October, or your own personal experiment.   Drawing from years of trial and error plus insights from the Low No Drinker community, I cover everything from prioritising sleep and movement to exploring the brilliant world of alcohol alternatives.   This isn't about white-knuckling through 31 days – it's about creating a pro...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this episode, I’m sharing 10 practical strategies for not just surviving but thriving during any alcohol-free challenge, whether it&apos;s Dry January, Sober October, or your own personal experiment. <br/><br/>Drawing from years of trial and error plus insights from the Low No Drinker community, I cover everything from prioritising sleep and movement to exploring the brilliant world of alcohol alternatives. <br/><br/>This isn&apos;t about white-knuckling through 31 days – it&apos;s about creating a proper toolkit for success whilst being kind to yourself along the way.<br/><br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>0:00</a> Dry month challenges<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>1:45</a> Sleep like you mean it<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>5:29</a> Eat right<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>8:05</a> Move it, move it<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>11:37</a> It&apos;s cool to be kind<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>14:21</a> Phone a friend<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>16:32</a> Journaling Your Journey<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>18:41</a> Let&apos;s go outside<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>23:41</a> Filling the Time Void<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>25:44</a> Sugar Cravings<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>28:37</a> Exploring Alcohol-Free Drinks<br/><br/><br/><br/><b>Also mentioned:<br/></b><a href='https://www.healthy-metal.com/'>Healthy Metal</a><br/><a href='https://allthebitter.com/pages/zero-proof-market-and-lounge'>All the Bitter</a><br/><a href='https://www.zeroproofnation.com/'>Zero Proof Nation</a><br/><a href='https://www.soberpoints.com/'>Sober Points</a><br/><br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/mindset-shifts-part1'>#79 Powerful Mindset Shifts That Will Transform Your Experience with Low/No Drinks – pt1</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this episode, I’m sharing 10 practical strategies for not just surviving but thriving during any alcohol-free challenge, whether it&apos;s Dry January, Sober October, or your own personal experiment. <br/><br/>Drawing from years of trial and error plus insights from the Low No Drinker community, I cover everything from prioritising sleep and movement to exploring the brilliant world of alcohol alternatives. <br/><br/>This isn&apos;t about white-knuckling through 31 days – it&apos;s about creating a proper toolkit for success whilst being kind to yourself along the way.<br/><br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>0:00</a> Dry month challenges<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>1:45</a> Sleep like you mean it<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>5:29</a> Eat right<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>8:05</a> Move it, move it<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>11:37</a> It&apos;s cool to be kind<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>14:21</a> Phone a friend<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>16:32</a> Journaling Your Journey<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>18:41</a> Let&apos;s go outside<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>23:41</a> Filling the Time Void<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>25:44</a> Sugar Cravings<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17472079-breaking-up-with-booze-survival-strategies'>28:37</a> Exploring Alcohol-Free Drinks<br/><br/><br/><br/><b>Also mentioned:<br/></b><a href='https://www.healthy-metal.com/'>Healthy Metal</a><br/><a href='https://allthebitter.com/pages/zero-proof-market-and-lounge'>All the Bitter</a><br/><a href='https://www.zeroproofnation.com/'>Zero Proof Nation</a><br/><a href='https://www.soberpoints.com/'>Sober Points</a><br/><br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/mindset-shifts-part1'>#79 Powerful Mindset Shifts That Will Transform Your Experience with Low/No Drinks – pt1</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17472079-101-10-things-you-need-to-know-before-starting-your-dry-month-challenge.mp3" length="25293265" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/dry-months</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17472079</guid>
    <pubDate>Wed, 09 Jul 2025 06:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/17472079/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Dry month challenges" />
  <psc:chapter start="2:22" title="Sleep like you mean it" />
  <psc:chapter start="6:06" title="Eat right" />
  <psc:chapter start="8:42" title="Move it, move it" />
  <psc:chapter start="12:14" title="It&#39;s cool to be kind" />
  <psc:chapter start="14:58" title="Phone a friend" />
  <psc:chapter start="17:09" title="Journaling Your Journey" />
  <psc:chapter start="19:18" title="Let&#39;s go outside" />
  <psc:chapter start="24:18" title="Filling the Time Void" />
  <psc:chapter start="26:21" title="Sugar Cravings" />
  <psc:chapter start="29:14" title="Exploring Alcohol-Free Drinks" />
</psc:chapters>
    <itunes:duration>2104</itunes:duration>
    <itunes:keywords>Dry January tips, sober October strategies, alcohol free challenge, mindful drinking tips, alcohol alternatives, dry month, sober curious, alcohol free drinks, no alcohol challenge, dry January guide, alcohol free lifestyle, moderation tips, alcohol free </itunes:keywords>
    <itunes:episode>101</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>100: Episodes, 15 Questions, 1 major update</itunes:title>
    <title>100: Episodes, 15 Questions, 1 major update</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 I’m flipping the script! To celebrate hitting an astonishing 100 episodes, today, I am testing my skills and interviewing myself.  Plus, I share some exciting news about the evolution of the Low No Drinker Podcast!  0:00 Celebrating 100 Episodes 2:49 Motivation 6:30 Toughest episodes 12:39 Best episodes 16:56 Explaining my job to my kids 19:10 Defend big alcohol 22:59 Ridiculous misconceptions 23:52 Controversial opinion 25:37 Too boozy / Too dry 29:02 Moderation is not a di...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>I’m flipping the script! To celebrate hitting an astonishing 100 episodes, today, I am testing my skills and interviewing myself.<br/><br/>Plus, I share some exciting news about the evolution of the Low No Drinker Podcast!<br/><br/><b>0:00</b> Celebrating 100 Episodes<br/><b>2:49</b> Motivation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>6:30</b></a> Toughest episodes<br/><b>12:39</b> Best episodes<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>16:56</b></a> Explaining my job to my kids<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>19:10</b></a> Defend big alcohol<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>22:59</b></a> Ridiculous misconceptions<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>23:52</b></a> Controversial opinion<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>25:37</b></a> Too boozy / Too dry<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>29:02</b></a> Moderation is not a dirty word<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>30:55</b></a> Biggest mistake<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>31:14</b></a> What would make me quit?<br/><b>32:14</b> Major challenges<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>33:21</b></a> Advice to new podcasters<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>33:45</b></a> Episode re-do&apos;s<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>34:50</b></a> The evolution of the podcast<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>39:18</b></a> New name &amp; new topics<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>44:26</b></a> Thank you<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>47:53</b></a> Back to weekly<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>49:33</b></a> The BBQ-Q<br/><br/><b>Also mentioned:<br/></b>Electric Mango Bubbaloo Sour<br/><a href='https://amzn.to/3TRhkZj'>Lucky Saint Lemon</a>*<br/><a href='https://www.ednascocktails.com/'>Edna’s</a><br/><a href='https://thegentlewine.com/en'>Gentle Wines</a><br/><a href='https://collabs.shop/wpuako'>Feragaia</a>*<br/><a href='https://amzn.to/44wVSOh'>Pentire</a>*<br/><a href='https://lownodrinker.substack.com/'>LND Substack</a><br/><br/><b>Episodes mentioned:<br/></b>Big Drop / Pathfinder / Ben Branson<br/>Martin D</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>I’m flipping the script! To celebrate hitting an astonishing 100 episodes, today, I am testing my skills and interviewing myself.<br/><br/>Plus, I share some exciting news about the evolution of the Low No Drinker Podcast!<br/><br/><b>0:00</b> Celebrating 100 Episodes<br/><b>2:49</b> Motivation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>6:30</b></a> Toughest episodes<br/><b>12:39</b> Best episodes<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>16:56</b></a> Explaining my job to my kids<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>19:10</b></a> Defend big alcohol<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>22:59</b></a> Ridiculous misconceptions<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>23:52</b></a> Controversial opinion<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>25:37</b></a> Too boozy / Too dry<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>29:02</b></a> Moderation is not a dirty word<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>30:55</b></a> Biggest mistake<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>31:14</b></a> What would make me quit?<br/><b>32:14</b> Major challenges<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>33:21</b></a> Advice to new podcasters<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>33:45</b></a> Episode re-do&apos;s<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>34:50</b></a> The evolution of the podcast<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>39:18</b></a> New name &amp; new topics<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>44:26</b></a> Thank you<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>47:53</b></a> Back to weekly<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17432421-mindful-drinking-at-midlife'><b>49:33</b></a> The BBQ-Q<br/><br/><b>Also mentioned:<br/></b>Electric Mango Bubbaloo Sour<br/><a href='https://amzn.to/3TRhkZj'>Lucky Saint Lemon</a>*<br/><a href='https://www.ednascocktails.com/'>Edna’s</a><br/><a href='https://thegentlewine.com/en'>Gentle Wines</a><br/><a href='https://collabs.shop/wpuako'>Feragaia</a>*<br/><a href='https://amzn.to/44wVSOh'>Pentire</a>*<br/><a href='https://lownodrinker.substack.com/'>LND Substack</a><br/><br/><b>Episodes mentioned:<br/></b>Big Drop / Pathfinder / Ben Branson<br/>Martin D</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17432421-100-episodes-15-questions-1-major-update.mp3" length="41552128" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/100</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17432421</guid>
    <pubDate>Wed, 02 Jul 2025 06:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/17432421/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Celebrating 100 Episodes" />
  <psc:chapter start="3:26" title="1. Motivation" />
  <psc:chapter start="7:07" title="2. Toughest episodes" />
  <psc:chapter start="13:23" title="3. Best episodes" />
  <psc:chapter start="17:40" title="4. Explaining my job to my kids" />
  <psc:chapter start="19:54" title="5. Defend big alcohol" />
  <psc:chapter start="23:43" title="6. Ridiculous misconceptions" />
  <psc:chapter start="24:36" title="7 . Controversial opinion" />
  <psc:chapter start="26:21" title="8. Too boozy / Too dry" />
  <psc:chapter start="29:46" title="9. Moderation is not a dirty word" />
  <psc:chapter start="31:39" title="10. Biggest mistake" />
  <psc:chapter start="31:58" title="11. What would make me quit?" />
  <psc:chapter start="32:58" title="12. Major challenges?" />
  <psc:chapter start="34:05" title="13. Advice to new podcasters" />
  <psc:chapter start="34:29" title="14. Episode re-do&#39;s" />
  <psc:chapter start="35:34" title="The evolution of the podcast" />
  <psc:chapter start="40:02" title="A new name" />
  <psc:chapter start="41:45" title="New topics" />
  <psc:chapter start="45:10" title="Thank you" />
  <psc:chapter start="48:37" title="Back to weekly" />
  <psc:chapter start="50:17" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3459</itunes:duration>
    <itunes:keywords>100 episodes, mindful drinking podcast, alcohol-free drinks, mocktails, midlife moderation, low alcohol beer, zero alcohol wine, sober curious, alcohol alternatives, non-alcoholic spirits, barbecue drinks, alcohol-free lifestyle, parenting and alcohol, dr</itunes:keywords>
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    <itunes:title>#99. Between Teetotal and Tipsy: The Lost Art of Small Beer</itunes:title>
    <title>#99. Between Teetotal and Tipsy: The Lost Art of Small Beer</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 James Grundy, co-founder of Small Beer, joins me to share the fascinating story behind reviving a brewing tradition that vanished over a century ago.  After several years building a gin brand, James &amp; partner, former Fuller's brewer Felix James, set out to revive "small beer", historically consumed for nutrition and hydration, with an upper limit of 2.8% ABV.   Their mission: to create the perfect middle ground between teetotalism and the spectacular hangovers from incre...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>James Grundy, co-founder of Small Beer, joins me to share the fascinating story behind reviving a brewing tradition that vanished over a century ago.<br/><br/>After several years building a gin brand, James &amp; partner, former Fuller&apos;s brewer Felix James, set out to revive &quot;small beer&quot;, historically consumed for nutrition and hydration, with an upper limit of 2.8% ABV. <br/><br/>Their mission: to create the perfect middle ground between teetotalism and the spectacular hangovers from increasingly strong craft beers, has now grown into a B Corp-certified brewery that has revolutionised water usage and is now launching across 450 M&amp;S stores.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>0:00</b></a> A brief history of Small Beers<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>5:40</b></a> Bringing back a lost art<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>9:02</b></a> Finding a market<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>11:14</b></a> 70% lager<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>17:53</b></a> The Small Beer range<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>22:50</b></a> Brewing up to mid-strength<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>25:32</b></a> Dry Floor policy<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>28:05</b></a> Long lagering &amp; other challenges<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>29:38</b></a> Collaborative brewing &amp; B Corp status<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>31:40</b></a> Launching into 450 M&amp;S stores<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>34:20</b></a> Retail support<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>35:33</b></a> The mid-strength movement<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>42:06</b></a> Finding Small Beer<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>43:20</b></a> The BBQ-Q<br/><br/><b>TRY </b><a href='https://amzn.to/44wxihF'><b>SMALL BEER</b></a><b>*  //  </b><a href='https://www.instagram.com/originalsmallbeer/'><b>@ORIGINALSMALLBEER</b></a><b><br/><br/>WE ALSO TALK ABOUT: </b><a href='https://collabs.shop/t9zamo'>Maison Sassy Cider</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/coasting'>#74 - 50% of drinkers prefer going for two: How ‘coasting’ is changing the way we moderate</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>James Grundy, co-founder of Small Beer, joins me to share the fascinating story behind reviving a brewing tradition that vanished over a century ago.<br/><br/>After several years building a gin brand, James &amp; partner, former Fuller&apos;s brewer Felix James, set out to revive &quot;small beer&quot;, historically consumed for nutrition and hydration, with an upper limit of 2.8% ABV. <br/><br/>Their mission: to create the perfect middle ground between teetotalism and the spectacular hangovers from increasingly strong craft beers, has now grown into a B Corp-certified brewery that has revolutionised water usage and is now launching across 450 M&amp;S stores.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>0:00</b></a> A brief history of Small Beers<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>5:40</b></a> Bringing back a lost art<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>9:02</b></a> Finding a market<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>11:14</b></a> 70% lager<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>17:53</b></a> The Small Beer range<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>22:50</b></a> Brewing up to mid-strength<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>25:32</b></a> Dry Floor policy<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>28:05</b></a> Long lagering &amp; other challenges<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>29:38</b></a> Collaborative brewing &amp; B Corp status<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>31:40</b></a> Launching into 450 M&amp;S stores<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>34:20</b></a> Retail support<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>35:33</b></a> The mid-strength movement<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>42:06</b></a> Finding Small Beer<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17384232-beer-s-middle-ground'><b>43:20</b></a> The BBQ-Q<br/><br/><b>TRY </b><a href='https://amzn.to/44wxihF'><b>SMALL BEER</b></a><b>*  //  </b><a href='https://www.instagram.com/originalsmallbeer/'><b>@ORIGINALSMALLBEER</b></a><b><br/><br/>WE ALSO TALK ABOUT: </b><a href='https://collabs.shop/t9zamo'>Maison Sassy Cider</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/coasting'>#74 - 50% of drinkers prefer going for two: How ‘coasting’ is changing the way we moderate</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/small-beer</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 25 Jun 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="A brief history of Small Beers" />
  <psc:chapter start="6:17" title="Bringing back a lost art" />
  <psc:chapter start="9:39" title="Finding a market" />
  <psc:chapter start="11:51" title="70% lager" />
  <psc:chapter start="18:37" title="The Small Beer range" />
  <psc:chapter start="23:34" title="Brewing up to mid-strength" />
  <psc:chapter start="26:16" title="Dry Floor policy" />
  <psc:chapter start="28:49" title="Long lagering &amp; other challenges" />
  <psc:chapter start="30:22" title="Collaborative brewing &amp; B Corp status" />
  <psc:chapter start="32:24" title="Launching into 450 M&amp;S stores" />
  <psc:chapter start="35:04" title="Retail support" />
  <psc:chapter start="36:17" title="The mid-strength movement" />
  <psc:chapter start="42:50" title="Finding Small Beer" />
  <psc:chapter start="44:04" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>2829</itunes:duration>
    <itunes:keywords>small beer, mid strength beer, low alcohol beer, 2% beer, mindful drinking, felix james, james grundy, b corp brewery, sustainable brewing, water conservation brewing, marks and spencer beer, majestic wine, waitrose beer, london brewery, bermondsey brewer</itunes:keywords>
    <itunes:episode>99</itunes:episode>
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    <itunes:title>#98. Lyre’s: The Honest Truth</itunes:title>
    <title>#98. Lyre’s: The Honest Truth</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week, I'm joined by Anita Osborne, the Sales and Marketing Manager for Lyre's Spirit Co. in the EU and UK. Anita takes us behind the scenes of one of the most successful global alcohol-free brands, sharing the highs and lows of building a business that spans over 60 territories.  From launching with an ambitious 12 spirits (including an alcohol-free absinthe!) to navigating supply chain nightmares, pirate attacks on the Suez Canal, and strategic downsizing, Anita d...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I&apos;m joined by Anita Osborne, the Sales and Marketing Manager for Lyre&apos;s Spirit Co. in the EU and UK. Anita takes us behind the scenes of one of the most successful global alcohol-free brands, sharing the highs and lows of building a business that spans over 60 territories. </p><p>From launching with an ambitious 12 spirits (including an alcohol-free absinthe!) to navigating supply chain nightmares, pirate attacks on the Suez Canal, and strategic downsizing, Anita doesn&apos;t hold back about what it really takes to survive in this space. </p><p>We explore Lyre&apos;s &quot;your drink, your way&quot; philosophy, why they&apos;re moving away from sober-specific marketing, and why it&apos;s OK that non-alcoholic spirits will never taste exactly like their alcoholic counterparts.</p><p><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>0:00</b></a> The Lyre&apos;s Story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>6:45</b></a> Our changing attitudes in hospitality<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>9:57</b></a> The Lyre&apos;s range: Why is it so big?!<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>17:22</b></a> Lyre&apos;s RTDs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>21:30</b></a> A global concern<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>32:34</b></a> Bridging the moderation gap<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>41:06</b></a> Not a like-for-like<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>46:07</b></a> Still fiercely independent<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>51:36</b></a> The BBQ-Q<br/><br/><a href='https://lyres.com/en-uk'>LYRES.COM</a>  //  <a href='https://www.instagram.com/lyresspiritco/'>@LYRESSPIRITCO</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://amzn.to/3HZXAQw'>L.A Brewery</a>*<br/><a href='https://collabs.shop/8nlwh2'>Botivo</a>*<br/><a href='https://collabs.shop/mrtet3'>Guinness 0.0</a>*<br/><a href='https://collabs.shop/aajcu0'>Sheppy’s</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/seedlip-to-sylva-with-ben-branson-'>#80 - 12 Years in the Making: From Seedlip to Seasn to Sylva to Shandy with Ben Branson</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I&apos;m joined by Anita Osborne, the Sales and Marketing Manager for Lyre&apos;s Spirit Co. in the EU and UK. Anita takes us behind the scenes of one of the most successful global alcohol-free brands, sharing the highs and lows of building a business that spans over 60 territories. </p><p>From launching with an ambitious 12 spirits (including an alcohol-free absinthe!) to navigating supply chain nightmares, pirate attacks on the Suez Canal, and strategic downsizing, Anita doesn&apos;t hold back about what it really takes to survive in this space. </p><p>We explore Lyre&apos;s &quot;your drink, your way&quot; philosophy, why they&apos;re moving away from sober-specific marketing, and why it&apos;s OK that non-alcoholic spirits will never taste exactly like their alcoholic counterparts.</p><p><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>0:00</b></a> The Lyre&apos;s Story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>6:45</b></a> Our changing attitudes in hospitality<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>9:57</b></a> The Lyre&apos;s range: Why is it so big?!<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>17:22</b></a> Lyre&apos;s RTDs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>21:30</b></a> A global concern<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>32:34</b></a> Bridging the moderation gap<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>41:06</b></a> Not a like-for-like<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>46:07</b></a> Still fiercely independent<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17354746-liars-spirit-co-a-global-alcohol-free-journey'><b>51:36</b></a> The BBQ-Q<br/><br/><a href='https://lyres.com/en-uk'>LYRES.COM</a>  //  <a href='https://www.instagram.com/lyresspiritco/'>@LYRESSPIRITCO</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://amzn.to/3HZXAQw'>L.A Brewery</a>*<br/><a href='https://collabs.shop/8nlwh2'>Botivo</a>*<br/><a href='https://collabs.shop/mrtet3'>Guinness 0.0</a>*<br/><a href='https://collabs.shop/aajcu0'>Sheppy’s</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/seedlip-to-sylva-with-ben-branson-'>#80 - 12 Years in the Making: From Seedlip to Seasn to Sylva to Shandy with Ben Branson</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17354746-98-lyre-s-the-honest-truth.mp3" length="44132236" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/lyres</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 18 Jun 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="The Lyre&#39;s Story" />
  <psc:chapter start="4:44" title="Anita&#39;s story" />
  <psc:chapter start="7:22" title="Our changing attitudes in hospitality" />
  <psc:chapter start="10:34" title="The Lyre&#39;s range: Why is it so big?!" />
  <psc:chapter start="16:13" title="Cocktails at home" />
  <psc:chapter start="18:06" title="Lyre&#39;s RTDs" />
  <psc:chapter start="22:14" title="A global concern" />
  <psc:chapter start="32:19" title="Bridging the moderation gap" />
  <psc:chapter start="40:51" title="Not a like-for-like" />
  <psc:chapter start="45:52" title="Still fiercely independent" />
  <psc:chapter start="51:21" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3673</itunes:duration>
    <itunes:keywords>alcohol free spirits, non alcoholic cocktails, Lyre&#39;s spirits, mindful drinking, low alcohol drinks, alcohol alternatives, mocktails, sober curious, alcohol free brands, spirit alternatives, zero proof cocktails, alcohol free gin, alcohol free rum, ready </itunes:keywords>
    <itunes:episode>98</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#97. Adults Only? Are Alcohol-Free Drinks Safe for Kids?</itunes:title>
    <title>#97. Adults Only? Are Alcohol-Free Drinks Safe for Kids?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Today I’m diving into a question that comes up a lot — is it safe, and is it a good idea, to give alcohol-free drinks to kids?  I’m talking specifically about drinks under 0.5% ABV (so not low, light or mid-strength alcohol).   I cover the safety aspect first, but more importantly, I explore the bigger question: should we be giving them to kids at all?  I share why these drinks aren’t made for children, what message we might be sending if we do give them to our kids, and wha...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Today I’m diving into a question that comes up a lot — is it safe, and is it a good idea, to give alcohol-free drinks to kids?<br/><br/>I’m talking specifically about drinks under 0.5% ABV (so not low, light or mid-strength alcohol). <br/><br/>I cover the safety aspect first, but more importantly, I explore the bigger question: should we be giving them to kids at all?<br/><br/>I share why these drinks aren’t made for children, what message we might be sending if we do give them to our kids, and what to consider when the conversation gets a bit trickier, especially with teenagers.<br/><br/>As always, no judgment, just my honest thoughts. I’d love to hear yours.<br/><br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17324399-alcohol-free-drinks-kids-safety-vs-suitability'><b>0:00</b></a> Are alcohol free drinks safe for kids?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17324399-alcohol-free-drinks-kids-safety-vs-suitability'><b>3:47</b></a> Industry intent<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17324399-alcohol-free-drinks-kids-safety-vs-suitability'><b>6:26</b></a> Adult flavour profiles<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17324399-alcohol-free-drinks-kids-safety-vs-suitability'><b>8:14</b></a> What messages are we sending to kids &amp; teens?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17324399-alcohol-free-drinks-kids-safety-vs-suitability'><b>11:23</b></a> Not made for the young<br/><br/><b>Also mentioned:<br/></b><a href='https://collabs.shop/msingc'>Mocktails</a>*<br/><a href='https://collabs.shop/1pzfdu'>Lucky Saint</a>*<br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/foods-that-contain-alcohol'>#76 Beyond Bananas! 12 surprising foods that contain alcohol</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Today I’m diving into a question that comes up a lot — is it safe, and is it a good idea, to give alcohol-free drinks to kids?<br/><br/>I’m talking specifically about drinks under 0.5% ABV (so not low, light or mid-strength alcohol). <br/><br/>I cover the safety aspect first, but more importantly, I explore the bigger question: should we be giving them to kids at all?<br/><br/>I share why these drinks aren’t made for children, what message we might be sending if we do give them to our kids, and what to consider when the conversation gets a bit trickier, especially with teenagers.<br/><br/>As always, no judgment, just my honest thoughts. I’d love to hear yours.<br/><br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17324399-alcohol-free-drinks-kids-safety-vs-suitability'><b>0:00</b></a> Are alcohol free drinks safe for kids?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17324399-alcohol-free-drinks-kids-safety-vs-suitability'><b>3:47</b></a> Industry intent<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17324399-alcohol-free-drinks-kids-safety-vs-suitability'><b>6:26</b></a> Adult flavour profiles<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17324399-alcohol-free-drinks-kids-safety-vs-suitability'><b>8:14</b></a> What messages are we sending to kids &amp; teens?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17324399-alcohol-free-drinks-kids-safety-vs-suitability'><b>11:23</b></a> Not made for the young<br/><br/><b>Also mentioned:<br/></b><a href='https://collabs.shop/msingc'>Mocktails</a>*<br/><a href='https://collabs.shop/1pzfdu'>Lucky Saint</a>*<br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/foods-that-contain-alcohol'>#76 Beyond Bananas! 12 surprising foods that contain alcohol</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17324399-97-adults-only-are-alcohol-free-drinks-safe-for-kids.mp3" length="11907858" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/alcohol-free-drinks-and-kids</link>
    <itunes:image href="https://storage.buzzsprout.com/k6k0it1qk2siq3fhytmnhvxbdbnj?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17324399</guid>
    <pubDate>Fri, 13 Jun 2025 06:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/17324399/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Are alcohol free drinks safe for kids?" />
  <psc:chapter start="4:24" title="Industry intent" />
  <psc:chapter start="7:03" title="Adult flavour profiles" />
  <psc:chapter start="8:51" title="What messages are we sending to kids &amp; teens?" />
  <psc:chapter start="12:00" title="Not made for the young" />
</psc:chapters>
    <itunes:duration>988</itunes:duration>
    <itunes:keywords>alcohol free drinks for children, kids drinking non alcoholic beer, should children drink alcohol free drinks, alcohol free drinks safety, giving kids alcohol free drinks, children and alcohol alternatives, non alcoholic drinks for kids, alcohol free pare</itunes:keywords>
    <itunes:episode>97</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#96. Get That &quot;One or Two Pint&quot; Feeling with Impossibrew’s Social Blend</itunes:title>
    <title>#96. Get That &quot;One or Two Pint&quot; Feeling with Impossibrew’s Social Blend</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Mark Wong joins me to share the journey behind Impossibrew, the functional beer brand that went from Dragon's Den rejection to securing six and then seven-figure crowdfunding.   I nosy my way into their proprietary "social blend" of plant-based ingredients designed to replicate that one-or-two-pint feeling without the alcohol, how they've iterated their recipes based on customer feedback, and why Mark believes that despite his immense success, there’s still a lot of work to ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Mark Wong joins me to share the journey behind Impossibrew, the functional beer brand that went from Dragon&apos;s Den rejection to securing six and then seven-figure crowdfunding. <br/><br/>I nosy my way into their proprietary &quot;social blend&quot; of plant-based ingredients designed to replicate that one-or-two-pint feeling without the alcohol, how they&apos;ve iterated their recipes based on customer feedback, and why Mark believes that despite his immense success, there’s still a lot of work to be done.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>0:00</b></a><b> Mark&apos;s Impossibrew Journey<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>7:18</b></a><b> Failure is not a reason to stop<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>11:49</b></a><b> The beers<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>19:08</b></a><b> What&apos;s in the Impossibrew &apos;Social Blend&apos;<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>26:40</b></a><b> Crowdfunding success<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>29:19</b></a><b> The future of functional AF beer<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>37:31</b></a><b> Low &amp; no in Japan<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>41:49</b></a><b> What&apos;s next for Impossibrew?<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>45:35</b></a><b> The BBQ-Q<br/><br/></b><a href='https://impossibrew.co.uk/'>IMPOSSIBREW.CO.UK</a>  //  <a href='https://www.instagram.com/impossibrewbeer'>@IMPOSSIBREWBEER</a>  //  <a href='https://impossibrew.co.uk/products/fruit-pastille-lager-labs-edition'>LABS LOYALTY</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://sierranevada.com/brews/hop-splash'>Sierra Nevada Hop Water</a><br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/onbeer'>#59 Plant-powered AF Brewing: On Beer</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Mark Wong joins me to share the journey behind Impossibrew, the functional beer brand that went from Dragon&apos;s Den rejection to securing six and then seven-figure crowdfunding. <br/><br/>I nosy my way into their proprietary &quot;social blend&quot; of plant-based ingredients designed to replicate that one-or-two-pint feeling without the alcohol, how they&apos;ve iterated their recipes based on customer feedback, and why Mark believes that despite his immense success, there’s still a lot of work to be done.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>0:00</b></a><b> Mark&apos;s Impossibrew Journey<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>7:18</b></a><b> Failure is not a reason to stop<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>11:49</b></a><b> The beers<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>19:08</b></a><b> What&apos;s in the Impossibrew &apos;Social Blend&apos;<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>26:40</b></a><b> Crowdfunding success<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>29:19</b></a><b> The future of functional AF beer<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>37:31</b></a><b> Low &amp; no in Japan<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>41:49</b></a><b> What&apos;s next for Impossibrew?<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17314317-brewing-the-impossible-mark-wong-s-vision-for-functional-beer'><b>45:35</b></a><b> The BBQ-Q<br/><br/></b><a href='https://impossibrew.co.uk/'>IMPOSSIBREW.CO.UK</a>  //  <a href='https://www.instagram.com/impossibrewbeer'>@IMPOSSIBREWBEER</a>  //  <a href='https://impossibrew.co.uk/products/fruit-pastille-lager-labs-edition'>LABS LOYALTY</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://sierranevada.com/brews/hop-splash'>Sierra Nevada Hop Water</a><br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/onbeer'>#59 Plant-powered AF Brewing: On Beer</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17314317-96-get-that-one-or-two-pint-feeling-with-impossibrew-s-social-blend.mp3" length="36172449" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/impossibrew</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17314317</guid>
    <pubDate>Wed, 11 Jun 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Mark&#39;s Impossibrew Journey" />
  <psc:chapter start="7:55" title="Failure is not a reason to stop" />
  <psc:chapter start="12:33" title="The beers" />
  <psc:chapter start="19:52" title="What&#39;s in the Impossibrew &#39;Social Blend&#39;" />
  <psc:chapter start="27:24" title="Crowdfunding success" />
  <psc:chapter start="30:03" title="The future of functional AF beer" />
  <psc:chapter start="37:16" title="Low &amp; no in Japan" />
  <psc:chapter start="41:34" title="What&#39;s next for Impossibrew?" />
  <psc:chapter start="45:20" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3010</itunes:duration>
    <itunes:keywords>functional beer, impossibrew, nootropic drinks, adaptogenic beer, social blend, l-theanine, alcohol free in Japan, ashwagandha, alcohol-free beer, non-alcoholic beer, AF beer, crowdfunding drinks, dragons den rejection, mark wong, university startup, plan</itunes:keywords>
    <itunes:episode>96</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#95. Alcohol-Free Wine vs AF Beer: It&#39;s Not a Fair Fight</itunes:title>
    <title>#95. Alcohol-Free Wine vs AF Beer: It&#39;s Not a Fair Fight</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week, I'm diving into the thorny topic of alcohol-free wine and why we need to stop whining about it.   Whilst I'm not claiming it's perfect yet, the constant negativity isn't helping anyone.   I explore why alcohol-free wine faces unique challenges compared to the meteoric rise of AF beer, from centuries of tradition to higher production costs, and why these passionate producers deserve our support rather than our scorn.   It's time to approach alcohol-free wine with c...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I&apos;m diving into the thorny topic of alcohol-free wine and why we need to stop whining about it. <br/><br/>Whilst I&apos;m not claiming it&apos;s perfect yet, the constant negativity isn&apos;t helping anyone. <br/><br/>I explore why alcohol-free wine faces unique challenges compared to the meteoric rise of AF beer, from centuries of tradition to higher production costs, and why these passionate producers deserve our support rather than our scorn. <br/><br/>It&apos;s time to approach alcohol-free wine with curiosity instead of cruelty, give it the same trial-and-error approach we gave full-strength wines, and help shape its future through constructive feedback rather than writing off an entire category.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>0:00</a> Stop Whining About Alcohol-Free Wine<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>1:52</a> The wine/beer comparison problem<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>4:22</a> Upcoming wine mini-series<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>6:35</a> Industry efforts<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>8:21</a> Technological costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>10:13</a> Our responsibility as drinkers<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>16:12</a> Communicate with the makers <br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/lifted-brewing'>#94. Lifted: The UK&apos;s First High Protein Alcohol-Free Beer</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I&apos;m diving into the thorny topic of alcohol-free wine and why we need to stop whining about it. <br/><br/>Whilst I&apos;m not claiming it&apos;s perfect yet, the constant negativity isn&apos;t helping anyone. <br/><br/>I explore why alcohol-free wine faces unique challenges compared to the meteoric rise of AF beer, from centuries of tradition to higher production costs, and why these passionate producers deserve our support rather than our scorn. <br/><br/>It&apos;s time to approach alcohol-free wine with curiosity instead of cruelty, give it the same trial-and-error approach we gave full-strength wines, and help shape its future through constructive feedback rather than writing off an entire category.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>0:00</a> Stop Whining About Alcohol-Free Wine<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>1:52</a> The wine/beer comparison problem<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>4:22</a> Upcoming wine mini-series<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>6:35</a> Industry efforts<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>8:21</a> Technological costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>10:13</a> Our responsibility as drinkers<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17289006-beyond-the-whine-understanding-alcohol-free-wine'>16:12</a> Communicate with the makers <br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/lifted-brewing'>#94. Lifted: The UK&apos;s First High Protein Alcohol-Free Beer</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17289006-95-alcohol-free-wine-vs-af-beer-it-s-not-a-fair-fight.mp3" length="15002946" type="audio/mpeg" />
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17289006</guid>
    <pubDate>Fri, 06 Jun 2025 06:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Stop Whining About Alcohol-Free Wine" />
  <psc:chapter start="2:29" title="The wine/beer comparison problem" />
  <psc:chapter start="4:59" title="Upcoming wine mini-series" />
  <psc:chapter start="7:12" title="Industry efforts" />
  <psc:chapter start="8:58" title="Technologoical costs" />
  <psc:chapter start="10:50" title="Our responsibility as drinkers" />
  <psc:chapter start="16:49" title="Communicate with the makers" />
</psc:chapters>
    <itunes:duration>1246</itunes:duration>
    <itunes:keywords>alcohol free wine, non alcoholic wine, zero alcohol wine, alcohol free drinks, mindful drinking, sober curious, wine alternatives, dealcoholised wine, low alcohol wine, wine without alcohol, alcohol free lifestyle, wine production, wine tasting, wine pair</itunes:keywords>
    <itunes:episode>95</itunes:episode>
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    <itunes:title>#94. Lifted: The UK&#39;s First High Protein, Alcohol-Free Lager</itunes:title>
    <title>#94. Lifted: The UK&#39;s First High Protein, Alcohol-Free Lager</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week I'm chatting with Tony Robinson, co-founder of Lifted - the UK's first 0.0% high protein craft lager made for athletes.   Tony and his wife, Rebecca, launched their unique offering to solve a problem they were both experiencing - wanting additional protein in their diets whilst enjoying alcohol-free options after workouts.   With over 250,000 cans sold and a fiercely loyal customer base, Lifted sits at the intersection of fitness culture and mindful drink...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week I&apos;m chatting with Tony Robinson, co-founder of Lifted - the UK&apos;s first 0.0% high protein craft lager made for athletes.<br/> <br/>Tony and his wife, Rebecca, launched their unique offering to solve a problem they were both experiencing - wanting additional protein in their diets whilst enjoying alcohol-free options after workouts.<br/> <br/>With over 250,000 cans sold and a fiercely loyal customer base, Lifted sits at the intersection of fitness culture and mindful drinking.<br/> <br/>Tony shares the challenges of creating a category of one, the lengthy R&amp;D process of making protein beer actually taste good, and why they&apos;re determined to stay true to their &quot;brewed for the stronger you&quot; mission despite knowing that the requests for an alcoholic version would sell a lot easier.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>0:00</a> Tony&apos;s Lifted story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>6:04</a> Making an alcohol-free protein lager<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>11:13</a> Who&apos;s drinking non-alcoholic protein beer?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>16:59</a> 250,000 cans sold so far<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>18:27</a> Customers &amp; costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>21:52</a> A category of one<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>24:16</a> Developing the range<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>26:44</a> Why protein?<br/>35:46 What&apos;s the point?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>38:59</a> Where to find Lifted<br/>39:40 The BBQ-Q<br/><br/><a href='https://collabs.shop/ceg2vy'>TRY LIFTED</a>* - <a href='https://www.instagram.com/lifted_brewing/'>@LIFTED_BREWING</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/ii4f4v'>Big Drop</a>*<br/><a href='https://collabs.shop/ngxk4e'>Brew Dog Punk IPA</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/lucky-saint'>#90. How Lucky Saint Is Brewing Beer You Can Believe In (Even at Lunchtime)</a><br/><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week I&apos;m chatting with Tony Robinson, co-founder of Lifted - the UK&apos;s first 0.0% high protein craft lager made for athletes.<br/> <br/>Tony and his wife, Rebecca, launched their unique offering to solve a problem they were both experiencing - wanting additional protein in their diets whilst enjoying alcohol-free options after workouts.<br/> <br/>With over 250,000 cans sold and a fiercely loyal customer base, Lifted sits at the intersection of fitness culture and mindful drinking.<br/> <br/>Tony shares the challenges of creating a category of one, the lengthy R&amp;D process of making protein beer actually taste good, and why they&apos;re determined to stay true to their &quot;brewed for the stronger you&quot; mission despite knowing that the requests for an alcoholic version would sell a lot easier.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>0:00</a> Tony&apos;s Lifted story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>6:04</a> Making an alcohol-free protein lager<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>11:13</a> Who&apos;s drinking non-alcoholic protein beer?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>16:59</a> 250,000 cans sold so far<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>18:27</a> Customers &amp; costs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>21:52</a> A category of one<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>24:16</a> Developing the range<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>26:44</a> Why protein?<br/>35:46 What&apos;s the point?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17274846-protein-power-the-rise-of-lifted-a-zero-alcohol-beer-for-athletes'>38:59</a> Where to find Lifted<br/>39:40 The BBQ-Q<br/><br/><a href='https://collabs.shop/ceg2vy'>TRY LIFTED</a>* - <a href='https://www.instagram.com/lifted_brewing/'>@LIFTED_BREWING</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/ii4f4v'>Big Drop</a>*<br/><a href='https://collabs.shop/ngxk4e'>Brew Dog Punk IPA</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/lucky-saint'>#90. How Lucky Saint Is Brewing Beer You Can Believe In (Even at Lunchtime)</a><br/><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17274846-94-lifted-the-uk-s-first-high-protein-alcohol-free-lager.mp3" length="32391344" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/lifted-brewing</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17274846</guid>
    <pubDate>Wed, 04 Jun 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Tony&#39;s Lifted story" />
  <psc:chapter start="6:41" title="Making an alcohol-free protein lager" />
  <psc:chapter start="12:08" title="Who&#39;s drinking non-alcoholic protein beer?" />
  <psc:chapter start="17:54" title="250,000 cans sold so far" />
  <psc:chapter start="19:22" title="Customers &amp; costs" />
  <psc:chapter start="22:47" title="A category of one" />
  <psc:chapter start="25:11" title="Developing the range" />
  <psc:chapter start="27:39" title="Why protein?" />
  <psc:chapter start="36:41" title="What&#39;s the point?" />
  <psc:chapter start="39:54" title="Where to find Lifted" />
  <psc:chapter start="40:35" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>2695</itunes:duration>
    <itunes:keywords>high protein beer, alcohol free beer, non alcoholic beer with protein, fitness drinks, protein lager, zero alcohol beer, CrossFit, post workout beer, Lifted brewing, athlete drinks, functional beer, vegan protein beer, low calorie beer, mindful drinking, </itunes:keywords>
    <itunes:episode>94</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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    <itunes:title>#93. Stop Asking If I Still Drink Alcohol!</itunes:title>
    <title>#93. Stop Asking If I Still Drink Alcohol!</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 I get asked constantly whether I still drink alcohol, as my answer will somehow validate my right to speak on the subject. Well, I'm getting fed up of answering that question, and here's why - it's completely missing the point!   In this one-on-one episode, I’m jumping with two feet into why I've built this platform for the messy middle ground, why shame-based messaging from both sides drives me mad, and why you don't need to make lifelong commitments to change something tod...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>I get asked constantly whether I still drink alcohol, as my answer will somehow validate my right to speak on the subject. Well, I&apos;m getting fed up of answering that question, and here&apos;s why - it&apos;s completely missing the point! <br/><br/>In this one-on-one episode, I’m jumping with two feet into why I&apos;ve built this platform for the messy middle ground, why shame-based messaging from both sides drives me mad, and why you don&apos;t need to make lifelong commitments to change something today. This is my honest take on why the Low No Drinker Media platform isn&apos;t about demonising alcohol or crowning ourselves as superior - it&apos;s simply about helping you figure out what works for you.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17249545-beyond-the-binary-mindful-drinking-in-the-grey-area'>0:00</a> No preaching from the middle ground<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17249545-beyond-the-binary-mindful-drinking-in-the-grey-area'>5:00</a> Alcohol isn&apos;t evil, but it is powerful<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17249545-beyond-the-binary-mindful-drinking-in-the-grey-area'>10:02</a> No shame, no fearmongering, no misinformation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17249545-beyond-the-binary-mindful-drinking-in-the-grey-area'>15:00</a> My business would be easier if I did</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>I get asked constantly whether I still drink alcohol, as my answer will somehow validate my right to speak on the subject. Well, I&apos;m getting fed up of answering that question, and here&apos;s why - it&apos;s completely missing the point! <br/><br/>In this one-on-one episode, I’m jumping with two feet into why I&apos;ve built this platform for the messy middle ground, why shame-based messaging from both sides drives me mad, and why you don&apos;t need to make lifelong commitments to change something today. This is my honest take on why the Low No Drinker Media platform isn&apos;t about demonising alcohol or crowning ourselves as superior - it&apos;s simply about helping you figure out what works for you.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17249545-beyond-the-binary-mindful-drinking-in-the-grey-area'>0:00</a> No preaching from the middle ground<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17249545-beyond-the-binary-mindful-drinking-in-the-grey-area'>5:00</a> Alcohol isn&apos;t evil, but it is powerful<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17249545-beyond-the-binary-mindful-drinking-in-the-grey-area'>10:02</a> No shame, no fearmongering, no misinformation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17249545-beyond-the-binary-mindful-drinking-in-the-grey-area'>15:00</a> My business would be easier if I did</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17249545-93-stop-asking-if-i-still-drink-alcohol.mp3" length="15514249" type="audio/mpeg" />
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 30 May 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="No preaching from the middle ground" />
  <psc:chapter start="5:37" title="Alcohol isn&#39;t evil, but it is powerful" />
  <psc:chapter start="10:39" title="No shame, no fearmongering, no misinformation" />
  <psc:chapter start="15:37" title="My business would be easier if I did" />
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    <itunes:duration>1289</itunes:duration>
    <itunes:keywords>mindful drinking, low alcohol lifestyle, sober curious podcast, drink less culture, alcohol free choices, moderating alcohol, low no drinking, cutting back alcohol, still drink alcohol, alcohol and identity, social pressure to drink, drinking less podcast</itunes:keywords>
    <itunes:episode>93</itunes:episode>
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    <itunes:title>#92. “Turning my mess into my message” - Laura Silverman, Zero Proof Nation</itunes:title>
    <title>#92. “Turning my mess into my message” - Laura Silverman, Zero Proof Nation</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Laura Silverman is the founder of Zero Proof Nation, a global platform connecting low and no-drinks &amp; drinkers worldwide. Nearly 18 years sober, Laura’s LinkedIn profile describes her as "the nexus of NA" – a title she's earned through her tireless work building community and resources for the alcohol-free movement, including the most comprehensive global map of booze-free bars and bottle shops.  0:00 Meeting Laura Silverman 2:21 Different worlds, one nation! 3:20 Laura'...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Laura Silverman is the founder of Zero Proof Nation, a global platform connecting low and no-drinks &amp; drinkers worldwide. Nearly 18 years sober, Laura’s LinkedIn profile describes her as &quot;the nexus of NA&quot; – a title she&apos;s earned through her tireless work building community and resources for the alcohol-free movement, including the most comprehensive global map of booze-free bars and bottle shops.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>0:00</b></a> Meeting Laura Silverman<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>2:21</b></a> Different worlds, one nation!<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>3:20</b></a> Laura&apos;s story: Hospitalised twice by 24<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>13:10</b></a> First steps to building Zero Proof Nation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>16:39</b></a> What is Zero Proof Nation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>28:24</b></a> The changing range in non-alc<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>31:12</b></a> Wines Laura loves<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>35:02</b></a> Partnering with All The Bitter<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>40:38</b></a> Finding Laura &amp; Booze Free in DC<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>44:25</b></a> The BBQ-Q<br/><br/><a href='https://www.zeroproofnation.com/'>zeroproofnation.com</a><br/><a href='https://www.boozefreeindc.com/'>boozefreeindc.com</a><br/><a href='https://zeroproofnation.substack.com/'>zeroproofnation.substack.com</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/n7f3vf'>Bero</a>*<br/><a href='https://collabs.shop/vozvd3'>Athletic Brewing</a>*<br/><a href='https://collabs.shop/cou0dg'>Bolle</a>*<br/><a href='https://www.instagram.com/gobrewing/'>Go Brewing</a><br/><a href='https://www.onefortheroadbrewery.com/'>One For The Road</a><br/><a href='https://wildertonaperitivo.co/'>Wilderton’s</a><br/><a href='https://hoplark.com/'>Hoplark</a><br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/bolle'>#39 Bolle: The only double-fermented alcohol-free sparkling wine</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Laura Silverman is the founder of Zero Proof Nation, a global platform connecting low and no-drinks &amp; drinkers worldwide. Nearly 18 years sober, Laura’s LinkedIn profile describes her as &quot;the nexus of NA&quot; – a title she&apos;s earned through her tireless work building community and resources for the alcohol-free movement, including the most comprehensive global map of booze-free bars and bottle shops.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>0:00</b></a> Meeting Laura Silverman<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>2:21</b></a> Different worlds, one nation!<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>3:20</b></a> Laura&apos;s story: Hospitalised twice by 24<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>13:10</b></a> First steps to building Zero Proof Nation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>16:39</b></a> What is Zero Proof Nation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>28:24</b></a> The changing range in non-alc<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>31:12</b></a> Wines Laura loves<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>35:02</b></a> Partnering with All The Bitter<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>40:38</b></a> Finding Laura &amp; Booze Free in DC<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17234910-beyond-the-bottle-zero-proof-nation-s-global-impact'><b>44:25</b></a> The BBQ-Q<br/><br/><a href='https://www.zeroproofnation.com/'>zeroproofnation.com</a><br/><a href='https://www.boozefreeindc.com/'>boozefreeindc.com</a><br/><a href='https://zeroproofnation.substack.com/'>zeroproofnation.substack.com</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/n7f3vf'>Bero</a>*<br/><a href='https://collabs.shop/vozvd3'>Athletic Brewing</a>*<br/><a href='https://collabs.shop/cou0dg'>Bolle</a>*<br/><a href='https://www.instagram.com/gobrewing/'>Go Brewing</a><br/><a href='https://www.onefortheroadbrewery.com/'>One For The Road</a><br/><a href='https://wildertonaperitivo.co/'>Wilderton’s</a><br/><a href='https://hoplark.com/'>Hoplark</a><br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/bolle'>#39 Bolle: The only double-fermented alcohol-free sparkling wine</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 28 May 2025 06:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Meeting Laura Silverman" />
  <psc:chapter start="2:58" title="Different worlds, one nation!" />
  <psc:chapter start="3:57" title="Laura&#39;s story: Hospitalised twice by 24" />
  <psc:chapter start="13:47" title="First steps to building Zero Proof Nation" />
  <psc:chapter start="17:34" title="What is Zero Proof Nation" />
  <psc:chapter start="29:19" title="The changing range in non-alc" />
  <psc:chapter start="32:07" title="Wines Laura loves" />
  <psc:chapter start="35:57" title="Partnering with All The Bitter" />
  <psc:chapter start="41:33" title="Finding Laura &amp; Booze Free in DC" />
  <psc:chapter start="45:20" title="The BBQ-Q" />
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    <itunes:duration>3210</itunes:duration>
    <itunes:keywords>zero proof nation, Laura Silverman, non-alcoholic drinks, alcohol-free community, sober curious, mindful drinking, NA beer, zero proof map, booze-free bars, alcohol alternatives, functional beverages, hop water, non-alcoholic spirits, alcohol-free lifesty</itunes:keywords>
    <itunes:episode>92</itunes:episode>
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    <itunes:title>#91. Be the Voice of Low No Nation</itunes:title>
    <title>#91. Be the Voice of Low No Nation</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 In this special announcement episode, I'm reaching out to you, my wonderful Low No Nation, as we approach a major milestone - episode 100 of the podcast!   After nearly two years of bringing you conversations about the world of low, no and light drinks, I'm inviting you to be part of this celebration. Whether you've been listening since day one or just discovered us recently, I'd love to hear your voice - share a favourite moment, a quote that resonated, a guest who changed ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this special announcement episode, I&apos;m reaching out to you, my wonderful Low No Nation, as we approach a major milestone - episode 100 of the podcast! <br/><br/>After nearly two years of bringing you conversations about the world of low, no and light drinks, I&apos;m inviting you to be part of this celebration. Whether you&apos;ve been listening since day one or just discovered us recently, I&apos;d love to hear your voice - share a favourite moment, a quote that resonated, a guest who changed your perspective, or simply where you are on your journey to a life less intoxicated. You can even answer the BBQ-Question and tell me some of your favourite sunny-day-tipples. <br/><br/>Recording a message is simple - just visit <a href='https://www.lownodrinkermagazine.com/message'>lownodrinkermagazine.com/message</a> before 18th June, and share a brief message to be played on the air. <br/><br/>And you&apos;ll even be entered into a draw for a thoughtful thank you gift. This podcast has always been about the community we&apos;re building together, and I can&apos;t think of a better way to mark this milestone than by hearing from you!<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17205458-voices-of-low-no-nation'><b>0:00</b></a><b> Why your voice matters<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17205458-voices-of-low-no-nation'><b>2:00</b></a><b> Messages you could share<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17205458-voices-of-low-no-nation'><b>4:20</b></a><b> How to send a message</b></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this special announcement episode, I&apos;m reaching out to you, my wonderful Low No Nation, as we approach a major milestone - episode 100 of the podcast! <br/><br/>After nearly two years of bringing you conversations about the world of low, no and light drinks, I&apos;m inviting you to be part of this celebration. Whether you&apos;ve been listening since day one or just discovered us recently, I&apos;d love to hear your voice - share a favourite moment, a quote that resonated, a guest who changed your perspective, or simply where you are on your journey to a life less intoxicated. You can even answer the BBQ-Question and tell me some of your favourite sunny-day-tipples. <br/><br/>Recording a message is simple - just visit <a href='https://www.lownodrinkermagazine.com/message'>lownodrinkermagazine.com/message</a> before 18th June, and share a brief message to be played on the air. <br/><br/>And you&apos;ll even be entered into a draw for a thoughtful thank you gift. This podcast has always been about the community we&apos;re building together, and I can&apos;t think of a better way to mark this milestone than by hearing from you!<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17205458-voices-of-low-no-nation'><b>0:00</b></a><b> Why your voice matters<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17205458-voices-of-low-no-nation'><b>2:00</b></a><b> Messages you could share<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17205458-voices-of-low-no-nation'><b>4:20</b></a><b> How to send a message</b></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17207736-91-be-the-voice-of-low-no-nation.mp3" length="6808800" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/be-the-voice</link>
    <itunes:image href="https://storage.buzzsprout.com/tcr63z43ls00wn6zqq0zegh4rtbs?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17207736</guid>
    <pubDate>Fri, 23 May 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="#91. Be the Voice of Low No Nation" />
  <psc:chapter start="0:38" title="Call for listener contributions" />
  <psc:chapter start="1:33" title="Reflections on podcast journey" />
  <psc:chapter start="3:16" title="How to send your message" />
  <psc:chapter start="5:59" title="Plans for episode 100" />
  <psc:chapter start="7:54" title="Wrapping up and next week&#39;s guest" />
</psc:chapters>
    <itunes:duration>564</itunes:duration>
    <itunes:keywords>low no drinks, alcohol-free podcast, mindful drinking, episode 100, listener stories, podcast milestone, sober curious journey, non-alcoholic drinks, low alcohol lifestyle, low no community, life less intoxicated, alcohol alternatives, alcohol-free option</itunes:keywords>
    <itunes:episode>91</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>#90. How Lucky Saint Is Brewing Beer You Can Believe In (Even at Lunchtime)</itunes:title>
    <title>#90. How Lucky Saint Is Brewing Beer You Can Believe In (Even at Lunchtime)</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week, I’m joined by Lou Pollitt from Lucky Saint, the UK’s best-known alcohol-free beer.  We talk about how the brand’s evolved since launching back in 2018, why they stuck so firmly to perfecting just one lager for so long, and how brewing to the German Rheinheitsgebot purity law plays into that commitment to quality.  Lou also shares some insight into their newest release —a Lemon Lager, and their less new IPA, plus we chat about the growing presence of alcohol-free o...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I’m joined by Lou Pollitt from Lucky Saint, the UK’s best-known alcohol-free beer.<br/><br/>We talk about how the brand’s evolved since launching back in 2018, why they stuck so firmly to perfecting just one lager for so long, and how brewing to the German Rheinheitsgebot purity law plays into that commitment to quality.<br/><br/>Lou also shares some insight into their newest release —a Lemon Lager, and their less new IPA, plus we chat about the growing presence of alcohol-free options in workplaces, what it really means to build a community around a brand, and how Lucky Saint’s pub and running club are helping do just that.<br/><br/>And if you love a stat as much as Lou &amp; I do: Lucky Saint is available on draught in over 1,000 pubs in the UK!<br/><br/><b>0:00</b> Lou&apos;s story<br/><b>4:23</b> The Lucky Saint&apos;s story<br/><b>5:37</b> A dedicated approach<br/><b>9:40</b> Traditionally unfiltered lager<br/><b>11:40</b> Hazy IPA<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>14:45</b></a> New Lemon Lager<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>20:05</b></a> Lunchtime meal-deal beers<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>25:13</b></a> Lucky Saint on flights<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>26:45</b></a> Is Lucky Saint for sober drinkers?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>29:33</b></a> The joy of draught<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>36:11</b></a> The Lucky Saint Pub<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>38:43</b></a> Lucky Saint &amp; sports<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>42:00</b></a> The Lucky Saint Nun<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>44:53</b></a> The BBQ-Q<br/><br/><a href='https://collabs.shop/1pzfdu'>TRY LUCKY SAINT</a>* //  <a href='https://www.instagram.com/luckysaintbeer'>@LUCKSAINTBEER</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/1reolj'>Pentire</a>* <br/><a href='https://collabs.shop/twnx9h'>REAL Sparkling Teas</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/jump-ship'>#82 “I Thought Alcohol-Free Beer Was Disgusting” How Jump Ship’s Founder Changed Her Mind</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I’m joined by Lou Pollitt from Lucky Saint, the UK’s best-known alcohol-free beer.<br/><br/>We talk about how the brand’s evolved since launching back in 2018, why they stuck so firmly to perfecting just one lager for so long, and how brewing to the German Rheinheitsgebot purity law plays into that commitment to quality.<br/><br/>Lou also shares some insight into their newest release —a Lemon Lager, and their less new IPA, plus we chat about the growing presence of alcohol-free options in workplaces, what it really means to build a community around a brand, and how Lucky Saint’s pub and running club are helping do just that.<br/><br/>And if you love a stat as much as Lou &amp; I do: Lucky Saint is available on draught in over 1,000 pubs in the UK!<br/><br/><b>0:00</b> Lou&apos;s story<br/><b>4:23</b> The Lucky Saint&apos;s story<br/><b>5:37</b> A dedicated approach<br/><b>9:40</b> Traditionally unfiltered lager<br/><b>11:40</b> Hazy IPA<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>14:45</b></a> New Lemon Lager<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>20:05</b></a> Lunchtime meal-deal beers<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>25:13</b></a> Lucky Saint on flights<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>26:45</b></a> Is Lucky Saint for sober drinkers?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>29:33</b></a> The joy of draught<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>36:11</b></a> The Lucky Saint Pub<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>38:43</b></a> Lucky Saint &amp; sports<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>42:00</b></a> The Lucky Saint Nun<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17197766-beyond-the-bottle-lucky-saint-s-low-no-revolution'><b>44:53</b></a> The BBQ-Q<br/><br/><a href='https://collabs.shop/1pzfdu'>TRY LUCKY SAINT</a>* //  <a href='https://www.instagram.com/luckysaintbeer'>@LUCKSAINTBEER</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/1reolj'>Pentire</a>* <br/><a href='https://collabs.shop/twnx9h'>REAL Sparkling Teas</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/jump-ship'>#82 “I Thought Alcohol-Free Beer Was Disgusting” How Jump Ship’s Founder Changed Her Mind</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17197766-90-how-lucky-saint-is-brewing-beer-you-can-believe-in-even-at-lunchtime.mp3" length="35123882" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/lucky-saint</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17197766</guid>
    <pubDate>Wed, 21 May 2025 06:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/17197766/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Lou&#39;s story" />
  <psc:chapter start="5:00" title="The Lucky Saint&#39;s story" />
  <psc:chapter start="6:14" title="A dedicated approach" />
  <psc:chapter start="10:17" title="Traditionally unfiltered lager" />
  <psc:chapter start="12:17" title="Hazy IPA" />
  <psc:chapter start="15:22" title="New Lemon Lager" />
  <psc:chapter start="20:34" title="Lunchtime meal-deal beers" />
  <psc:chapter start="25:42" title="Lucky Saint on flights" />
  <psc:chapter start="27:14" title="Is Lucky Saint for sober drinkers?" />
  <psc:chapter start="30:02" title="The joy of draught" />
  <psc:chapter start="36:40" title="The Lucky Saint Pub" />
  <psc:chapter start="39:12" title="Lucky Saint &amp; sports" />
  <psc:chapter start="42:29" title="The Lucky Saint Nun" />
  <psc:chapter start="45:22" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>2923</itunes:duration>
    <itunes:keywords>alcohol-free beer, Lucky Saint, non-alcoholic lager, Rheinheitsgebot, beer purity law, unfiltered lager, lemon lager, alcohol alternatives, pub culture, moderation, draft beer, alcohol-free on tap, zero alcohol drinks, UK beer brands, mindful drinking, cl</itunes:keywords>
    <itunes:episode>90</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#89. How I Got It All Wrong at a 5-Year-Old&#39;s Birthday Party</itunes:title>
    <title>#89. How I Got It All Wrong at a 5-Year-Old&#39;s Birthday Party</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Today, I’m exploring how years of conditioning led me to make unfair assumptions about my hosts, who were actually on their own mindful drinking journey, at a recent kids’ birthday party. This experience prompted me to question the wider assumptions we all make - about venues, other people's perceptions, and even ourselves and the habitual thoughts and behaviours that dictate our actions when navigating social drinking situations.   0:00 Party time 1:53 My assumption 5:59 Mi...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Today, I’m exploring how years of conditioning led me to make unfair assumptions about my hosts, who were actually on their own mindful drinking journey, at a recent kids’ birthday party. This experience prompted me to question the wider assumptions we all make - about venues, other people&apos;s perceptions, and even ourselves and the habitual thoughts and behaviours that dictate our actions when navigating social drinking situations. <br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17143110-the-assumptions-we-make'>0:00</a> Party time<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17143110-the-assumptions-we-make'>1:53</a> My assumption<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17143110-the-assumptions-we-make'>5:59</a> Mixed drinking hosting<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17143110-the-assumptions-we-make'>6:58</a> Habitual behaviours<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17143110-the-assumptions-we-make'>8:33</a> Reflecting with an open mind<br/><br/><b>Also mentioned:<br/></b><a href='https://collabs.shop/su5z2l'>Zeno Sparkling Wine</a>*<br/><a href='https://collabs.shop/ngxk4e'>Brew Dog IPA</a>*<br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/decem'>#21 DECEM: From Masterchef finalist to 10% Spirit Distiller</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/mindset-shifts-part1'>#79 Powerful Mindset Shifts That Will Transform Your Experience with Low/No Drinks – pt1</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Today, I’m exploring how years of conditioning led me to make unfair assumptions about my hosts, who were actually on their own mindful drinking journey, at a recent kids’ birthday party. This experience prompted me to question the wider assumptions we all make - about venues, other people&apos;s perceptions, and even ourselves and the habitual thoughts and behaviours that dictate our actions when navigating social drinking situations. <br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17143110-the-assumptions-we-make'>0:00</a> Party time<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17143110-the-assumptions-we-make'>1:53</a> My assumption<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17143110-the-assumptions-we-make'>5:59</a> Mixed drinking hosting<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17143110-the-assumptions-we-make'>6:58</a> Habitual behaviours<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17143110-the-assumptions-we-make'>8:33</a> Reflecting with an open mind<br/><br/><b>Also mentioned:<br/></b><a href='https://collabs.shop/su5z2l'>Zeno Sparkling Wine</a>*<br/><a href='https://collabs.shop/ngxk4e'>Brew Dog IPA</a>*<br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/decem'>#21 DECEM: From Masterchef finalist to 10% Spirit Distiller</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/mindset-shifts-part1'>#79 Powerful Mindset Shifts That Will Transform Your Experience with Low/No Drinks – pt1</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17143110-89-how-i-got-it-all-wrong-at-a-5-year-old-s-birthday-party.mp3" length="9968028" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/making-assumptions</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17143110</guid>
    <pubDate>Fri, 16 May 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Party time" />
  <psc:chapter start="2:30" title="My assumption" />
  <psc:chapter start="6:36" title="Mixed drinking hosting" />
  <psc:chapter start="7:35" title="Habitual behaviours" />
  <psc:chapter start="9:10" title="Reflecting with an open mind" />
</psc:chapters>
    <itunes:duration>826</itunes:duration>
    <itunes:keywords>mindful drinking, alcohol-free options, social assumptions, party, drinking habits, sober curiosity, challenging assumptions, mindful hosts, alcohol alternatives, social drinking, parenting without alcohol, hospitality expectations, changing perceptions, </itunes:keywords>
    <itunes:episode>89</itunes:episode>
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    <itunes:title>#88. Sober Sound System Ibiza: Changing Raving on the No.1 Party Island</itunes:title>
    <title>#88. Sober Sound System Ibiza: Changing Raving on the No.1 Party Island</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 He’s the Sober Sommelier who went from a disastrous weekend on to co-create Sober Sound System Ibiza, bringing his personal drink &amp; drug story full circle after seven years. Join me and Alex Norwood Hill on his amazing journey of self-discovery on the party island. Can you go sober in Ibiza? Hell yes, you can!    0:00 The early days of drink &amp; drugs 9:48 Alex's Spiritual Awakening in Ibiza 17:39 From DJ to Sober Sommelier 23:12 Launching Sober Sound System Ibiza...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>He’s the Sober Sommelier who went from a disastrous weekend on to co-create Sober Sound System Ibiza, bringing his personal drink &amp; drug story full circle after seven years.</p><p>Join me and Alex Norwood Hill on his amazing journey of self-discovery on the party island.</p><p>Can you go sober in Ibiza? Hell yes, you can! <br/><br/></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>0:00</b></a> The early days of drink &amp; drugs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>9:48</b></a> Alex&apos;s Spiritual Awakening in Ibiza<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>17:39</b></a> From DJ to Sober Sommelier<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>23:12</b></a> Launching Sober Sound System Ibiza<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>35:56</b></a> What to expect at SSS 2025<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>39:35</b></a> Drinks &amp; sponsors at SSS<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>43:03</b></a> Cordus: Made with crystals<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>45:44</b></a> Finding Alex &amp; The Sober Sound System<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>49:10</b></a> The BBQ-Q<br/><br/><a href='https://www.instagram.com/sobersommelier/'>@SOBERSOMMELIER</a>  //  <a href='https://www.instagram.com/sobersoundsystemibiza/'>@SOBERSOUNDSYSTEMIBIZA</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/uliy91'>Dalston Soda</a>*<br/><a href='https://collabs.shop/xkyouq'>Blurred Vines</a>*<br/><a href='https://nootdrink.com/coming-soon/'>Noot</a><br/><a href='https://collabs.shop/ls9sge'>The Pathfinder</a>*<br/><a href='https://collabs.shop/tdacjt'>Bolle</a>*<br/><a href='https://allthebitter.com/'>All the Bitter</a><br/><a href='https://collabs.shop/ebzq5h'>Three Spirit</a>*<br/><a href='https://collabs.shop/evvcnv'>Zeno</a>*<br/><br/><b>Plus + </b>Get 10% off drinks at <a href='https://wisebartender.co.uk/LOWNODRINKERMAGAZINE'>Wise Bartender</a>* &amp; <a href='https://drydrinker.com/LOWNODRINKERMAGAZINE'>Dry Drinker</a>* with code LOWNODRINKERMAGAZINE<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/house-of-happiness'>#84. 5 Hours of Sober Clubbing Bliss with The House of Happiness</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/the-sober-bartender'>#71 The Award-Winning Sober Bartender&apos;s Guide to Non-Alc Spirits</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>He’s the Sober Sommelier who went from a disastrous weekend on to co-create Sober Sound System Ibiza, bringing his personal drink &amp; drug story full circle after seven years.</p><p>Join me and Alex Norwood Hill on his amazing journey of self-discovery on the party island.</p><p>Can you go sober in Ibiza? Hell yes, you can! <br/><br/></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>0:00</b></a> The early days of drink &amp; drugs<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>9:48</b></a> Alex&apos;s Spiritual Awakening in Ibiza<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>17:39</b></a> From DJ to Sober Sommelier<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>23:12</b></a> Launching Sober Sound System Ibiza<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>35:56</b></a> What to expect at SSS 2025<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>39:35</b></a> Drinks &amp; sponsors at SSS<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>43:03</b></a> Cordus: Made with crystals<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>45:44</b></a> Finding Alex &amp; The Sober Sound System<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17153909-dancing-sober-in-ibiza'><b>49:10</b></a> The BBQ-Q<br/><br/><a href='https://www.instagram.com/sobersommelier/'>@SOBERSOMMELIER</a>  //  <a href='https://www.instagram.com/sobersoundsystemibiza/'>@SOBERSOUNDSYSTEMIBIZA</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/uliy91'>Dalston Soda</a>*<br/><a href='https://collabs.shop/xkyouq'>Blurred Vines</a>*<br/><a href='https://nootdrink.com/coming-soon/'>Noot</a><br/><a href='https://collabs.shop/ls9sge'>The Pathfinder</a>*<br/><a href='https://collabs.shop/tdacjt'>Bolle</a>*<br/><a href='https://allthebitter.com/'>All the Bitter</a><br/><a href='https://collabs.shop/ebzq5h'>Three Spirit</a>*<br/><a href='https://collabs.shop/evvcnv'>Zeno</a>*<br/><br/><b>Plus + </b>Get 10% off drinks at <a href='https://wisebartender.co.uk/LOWNODRINKERMAGAZINE'>Wise Bartender</a>* &amp; <a href='https://drydrinker.com/LOWNODRINKERMAGAZINE'>Dry Drinker</a>* with code LOWNODRINKERMAGAZINE<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/house-of-happiness'>#84. 5 Hours of Sober Clubbing Bliss with The House of Happiness</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/the-sober-bartender'>#71 The Award-Winning Sober Bartender&apos;s Guide to Non-Alc Spirits</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17153909-88-sober-sound-system-ibiza-changing-raving-on-the-no-1-party-island.mp3" length="39188829" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/sober-sound-system-ibiza</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17153909</guid>
    <pubDate>Wed, 14 May 2025 06:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/17153909/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="The early days of drink &amp; drugs" />
  <psc:chapter start="10:25" title="Alex&#39;s Spiritual Awakening in Ibiza" />
  <psc:chapter start="18:08" title="From DJ to Sober Sommelier" />
  <psc:chapter start="23:41" title="Launching Sober Sound System Ibiza" />
  <psc:chapter start="36:25" title="What to expect at SSS 2025" />
  <psc:chapter start="40:04" title="Drinks &amp; sponsors at SSS" />
  <psc:chapter start="43:32" title="Cordus: Made with crystals" />
  <psc:chapter start="46:13" title="Finding Alex &amp; The Sober Sound System" />
  <psc:chapter start="49:39" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3261</itunes:duration>
    <itunes:keywords>sober sound system ibiza, sober clubbing, ibiza, raving, alcohol free drinks, non alcoholic drinks, mixed drinking, clubbing, sober clubbing, sober sommelier, alex norwood hill, spiritual awakening, </itunes:keywords>
    <itunes:episode>88</itunes:episode>
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    <itunes:title>#87. The Uncomfortable Truth: 4 Reasons Some Alcohol-Free Drinks Fall Flat</itunes:title>
    <title>#87. The Uncomfortable Truth: 4 Reasons Some Alcohol-Free Drinks Fall Flat</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 It’s time for some uncomfortable truths about alcohol-free drinks. This episode might make me a little unpopular in the industry, but that’s ok because it needs to be said: Not all alcohol-free drinks are good!  After being asked this very question during my BBC Radio Xtra debut (yay!), I was inspired to share this episode and explore with you why some low/no options fall short. But to keep the balance, it’s not all bad, I’m still sharing the love, but only after some real h...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>It’s time for some uncomfortable truths about alcohol-free drinks. This episode might make me a little unpopular in the industry, but that’s ok because it needs to be said: Not all alcohol-free drinks are good!<br/><br/>After being asked this very question during my BBC Radio Xtra debut (yay!), I was inspired to share this episode and explore with you why some low/no options fall short. But to keep the balance, it’s not all bad, I’m still sharing the love, but only after some real honesty.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>0:00</a> Are all alcohol-free drinks good?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>2:07</a> Jumping on the bandwagon<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>3:55</a> Why some drinks aren&apos;t great: sugar<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>5:36</a> Unbalanced<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>6:46</a> Artificial flavourings<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>7:19</a> Confusion<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>8:51</a> Trial &amp; error<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>10:51</a> Brands will come and go<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>12:50</a> Personal taste<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>15:10</a> Try &amp; try again<br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/decem'>#21 Decem: From MasterChef finalist to 10% Spirit Distiller</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/onbeer'>#59 Plant-powered AF Brewing: On Beer</a> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>It’s time for some uncomfortable truths about alcohol-free drinks. This episode might make me a little unpopular in the industry, but that’s ok because it needs to be said: Not all alcohol-free drinks are good!<br/><br/>After being asked this very question during my BBC Radio Xtra debut (yay!), I was inspired to share this episode and explore with you why some low/no options fall short. But to keep the balance, it’s not all bad, I’m still sharing the love, but only after some real honesty.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>0:00</a> Are all alcohol-free drinks good?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>2:07</a> Jumping on the bandwagon<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>3:55</a> Why some drinks aren&apos;t great: sugar<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>5:36</a> Unbalanced<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>6:46</a> Artificial flavourings<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>7:19</a> Confusion<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>8:51</a> Trial &amp; error<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>10:51</a> Brands will come and go<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>12:50</a> Personal taste<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17124155'>15:10</a> Try &amp; try again<br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/decem'>#21 Decem: From MasterChef finalist to 10% Spirit Distiller</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/onbeer'>#59 Plant-powered AF Brewing: On Beer</a> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17124155-87-the-uncomfortable-truth-4-reasons-some-alcohol-free-drinks-fall-flat.mp3" length="14816725" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/uncomfortable-truth</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17124155</guid>
    <pubDate>Fri, 09 May 2025 06:00:00 +0100</pubDate>
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    <podcast:soundbite startTime="22.731" duration="59.5" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Are all alcohol-free drinks good?" />
  <psc:chapter start="2:44" title="Jumping on the bandwagon" />
  <psc:chapter start="4:32" title="Why some drinks aren&#39;t great: sugar" />
  <psc:chapter start="6:13" title="Unbalanced" />
  <psc:chapter start="7:23" title="Artificial flavourings" />
  <psc:chapter start="7:56" title="Confusion" />
  <psc:chapter start="9:28" title="Trial &amp; error" />
  <psc:chapter start="11:28" title="Brands will come and go" />
  <psc:chapter start="13:27" title="Personal taste" />
  <psc:chapter start="15:47" title="Try &amp; try again" />
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    <itunes:duration>1231</itunes:duration>
    <itunes:keywords>alcohol-free drinks, low no alternatives, sober curious, mindful drinking, quality non-alcoholic beverages, artificial sweeteners in drinks, adult soft drinks, innovation, trying new beverages, balance and complexity, taste testing, personal taste prefere</itunes:keywords>
    <itunes:episode>87</itunes:episode>
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    <itunes:title>#86. 50/50: The Cocktail Box Company Bridging Alcohol-Free &amp; Alcohol-Full</itunes:title>
    <title>#86. 50/50: The Cocktail Box Company Bridging Alcohol-Free &amp; Alcohol-Full</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week, I'm chatting with Jonny Hughes, one-half of the husband-wife duo behind Penthouse Cocktails – a unique at-home cocktail box service offering both alcoholic and non-alcoholic versions of the same drinks. Johnny, who also writes for Low No Drinker Magazine, brings his refreshingly honest and sometimes blunt (be warned!) perspective on everything from balancing a business that serves both markets to the challenges of finding quality non-alcoholic alternatives to his ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I&apos;m chatting with Jonny Hughes, one-half of the husband-wife duo behind Penthouse Cocktails – a unique at-home cocktail box service offering both alcoholic and non-alcoholic versions of the same drinks. Johnny, who also writes for Low No Drinker Magazine, brings his refreshingly honest and sometimes blunt (be warned!) perspective on everything from balancing a business that serves both markets to the challenges of finding quality non-alcoholic alternatives to his perspective on low/no wines.</p><p>Johnny also shares practical tips for making non-alc cocktails at home and explains why their 50/50 business model (right down to their pink and blue branding) is both their greatest strength and their greatest challenge in today&apos;s competitive alcohol-free market.<br/><br/><b>WE CHAT ABOUT<br/>0:00</b> Welcome<br/><b>2:16</b> Johnny&apos;s story<br/><b>6:18</b> Equality between cocktails<br/><b>9:33</b> Alcohol consumption in hard times<br/><b>11:36</b> What goes into a Penthouse Cocktail<br/><b>18:15</b> Building the business around non-alc<br/><b>22:41</b> Taste comparison to full-alcohol<br/><b>25:43</b> Making cocktails at home<br/><b>30:55</b> Socialising and working together as a mixed drinking couple<br/><b>36:25</b> Growing the low/no business<br/><b>41:36</b> Serving two markets<br/><b>46:45</b> Where to find Penthouse Cocktails<br/><b>50:00</b> The BBQ-Q<br/><b>53:33</b> AF wines taste like s**t<br/><br/><a href='https://www.penthousecocktails.co.uk/'>PENTHOUSECOCKTAILS.CO.UK</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/rk9wjd'>Corona Cero</a>*<br/><a href='https://collabs.shop/jytkvp'>CleanCo Tequila</a>*<br/><a href='https://collabs.shop/8echp5'>Nozeco</a>*<br/><a href='https://collabs.shop/o1e0ng'>Lyre’s Malt</a>*<br/><a href='https://amzn.to/4d3TDpH'>Stryk Not Vodka</a>*<br/><a href='https://collabs.shop/vk1jrs'>Limonzero</a>*<br/><a href='https://collabs.shop/mr9eoj'>Twisst Irish Cream</a>*<br/><br/><b>Plus+ </b>Get 10% off drinks at <a href='https://wisebartender.co.uk/LOWNODRINKERMAGAZINE'>Wise Bartender</a>* &amp; <a href='https://drydrinker.com/LOWNODRINKERMAGAZINE'>Dry Drinker</a>* with code LOWNODRINKERMAGAZINE<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/seedlip-to-sylva-with-ben-branson-'>#80 - 12 Years in the Making: From Seedlip to Seasn to Sylva to Shandy with Ben Branson</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I&apos;m chatting with Jonny Hughes, one-half of the husband-wife duo behind Penthouse Cocktails – a unique at-home cocktail box service offering both alcoholic and non-alcoholic versions of the same drinks. Johnny, who also writes for Low No Drinker Magazine, brings his refreshingly honest and sometimes blunt (be warned!) perspective on everything from balancing a business that serves both markets to the challenges of finding quality non-alcoholic alternatives to his perspective on low/no wines.</p><p>Johnny also shares practical tips for making non-alc cocktails at home and explains why their 50/50 business model (right down to their pink and blue branding) is both their greatest strength and their greatest challenge in today&apos;s competitive alcohol-free market.<br/><br/><b>WE CHAT ABOUT<br/>0:00</b> Welcome<br/><b>2:16</b> Johnny&apos;s story<br/><b>6:18</b> Equality between cocktails<br/><b>9:33</b> Alcohol consumption in hard times<br/><b>11:36</b> What goes into a Penthouse Cocktail<br/><b>18:15</b> Building the business around non-alc<br/><b>22:41</b> Taste comparison to full-alcohol<br/><b>25:43</b> Making cocktails at home<br/><b>30:55</b> Socialising and working together as a mixed drinking couple<br/><b>36:25</b> Growing the low/no business<br/><b>41:36</b> Serving two markets<br/><b>46:45</b> Where to find Penthouse Cocktails<br/><b>50:00</b> The BBQ-Q<br/><b>53:33</b> AF wines taste like s**t<br/><br/><a href='https://www.penthousecocktails.co.uk/'>PENTHOUSECOCKTAILS.CO.UK</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/rk9wjd'>Corona Cero</a>*<br/><a href='https://collabs.shop/jytkvp'>CleanCo Tequila</a>*<br/><a href='https://collabs.shop/8echp5'>Nozeco</a>*<br/><a href='https://collabs.shop/o1e0ng'>Lyre’s Malt</a>*<br/><a href='https://amzn.to/4d3TDpH'>Stryk Not Vodka</a>*<br/><a href='https://collabs.shop/vk1jrs'>Limonzero</a>*<br/><a href='https://collabs.shop/mr9eoj'>Twisst Irish Cream</a>*<br/><br/><b>Plus+ </b>Get 10% off drinks at <a href='https://wisebartender.co.uk/LOWNODRINKERMAGAZINE'>Wise Bartender</a>* &amp; <a href='https://drydrinker.com/LOWNODRINKERMAGAZINE'>Dry Drinker</a>* with code LOWNODRINKERMAGAZINE<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/seedlip-to-sylva-with-ben-branson-'>#80 - 12 Years in the Making: From Seedlip to Seasn to Sylva to Shandy with Ben Branson</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17111148-86-50-50-the-cocktail-box-company-bridging-alcohol-free-alcohol-full.mp3" length="41824434" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/penthouse-cocktails</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17111148</guid>
    <pubDate>Wed, 07 May 2025 06:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/17111148/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/17111148/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Welcome" />
  <psc:chapter start="2:53" title="Johnny&#39;s story" />
  <psc:chapter start="6:55" title="Equality between cocktails" />
  <psc:chapter start="10:10" title="Alcohol consumption in hard times" />
  <psc:chapter start="12:13" title="What goes into a Penthouse Cocktail" />
  <psc:chapter start="18:44" title="Building the business around non-alc" />
  <psc:chapter start="23:10" title="Taste comparison to full-alcohol" />
  <psc:chapter start="26:12" title="Making cocktails at home" />
  <psc:chapter start="31:24" title="Socialising and working together as a mixed drinking couple" />
  <psc:chapter start="36:54" title="Growing the low/no business" />
  <psc:chapter start="42:05" title="Serving two markets" />
  <psc:chapter start="47:14" title="Where to find Penthouse Cocktails" />
  <psc:chapter start="50:29" title="The BBQ-Q" />
  <psc:chapter start="54:02" title="AF wines taste like s**t" />
</psc:chapters>
    <itunes:duration>3481</itunes:duration>
    <itunes:keywords>non-alcoholic cocktails, cocktail box, cocktails at home, mixology, alcohol-free spirits, mixed drinking couple, relationships, penthouse cocktails, low alcohol drinks, mocktails, sober curious, cocktail making tips, alcohol-free, mindful drinking, cockta</itunes:keywords>
    <itunes:episode>86</itunes:episode>
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  <item>
    <itunes:title>#85. Move Over Gen Z: How Midlife Moderators are Changing the Drinking Game</itunes:title>
    <title>#85. Move Over Gen Z: How Midlife Moderators are Changing the Drinking Game</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week, I'm busting the myth that Gen Z are the only ones changing their relationship with alcohol.  Inspired by a 70-year-old Irish gentleman named Eamon who told me he recently decided to quit drinking, I explore how my generation—Generation X—along with older Millennials and even Boomers, are quietly revolutionising our drinking habits.  With 74% of UK adults now actively moderating their alcohol consumption, this episode delves into the different motivations...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I&apos;m busting the myth that Gen Z are the only ones changing their relationship with alcohol. </p><p>Inspired by a 70-year-old Irish gentleman named Eamon who told me he recently decided to quit drinking, I explore how my generation—Generation X—along with older Millennials and even Boomers, are quietly revolutionising our drinking habits. </p><p>With 74% of UK adults now actively moderating their alcohol consumption, this episode delves into the different motivations driving mature drinkers—from health and energy concerns to extending social occasions—and how our approach differs from that of younger generations.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>0:00</a> The sober curious generation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>1:13</a> Inspired at 70!<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>2:34</a> A different perspective<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>4:51</a> Generational motivations<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>7:23</a> Drink expectations<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>9:21</a> Money matters<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>11:14</a> The role of social media<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>12:54</a> Social circles<br/><br/><b>Also mentioned:<br/></b><a href='https://kaminsight.com/insights/low-and-no-2024/'>KAM Insights report</a> <br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/mistake'>#68 No.1 mistake made by new low/no drinkers</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I&apos;m busting the myth that Gen Z are the only ones changing their relationship with alcohol. </p><p>Inspired by a 70-year-old Irish gentleman named Eamon who told me he recently decided to quit drinking, I explore how my generation—Generation X—along with older Millennials and even Boomers, are quietly revolutionising our drinking habits. </p><p>With 74% of UK adults now actively moderating their alcohol consumption, this episode delves into the different motivations driving mature drinkers—from health and energy concerns to extending social occasions—and how our approach differs from that of younger generations.<br/><br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>0:00</a> The sober curious generation<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>1:13</a> Inspired at 70!<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>2:34</a> A different perspective<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>4:51</a> Generational motivations<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>7:23</a> Drink expectations<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>9:21</a> Money matters<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>11:14</a> The role of social media<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17081236-drinking-less-not-just-a-gen-z-thing'>12:54</a> Social circles<br/><br/><b>Also mentioned:<br/></b><a href='https://kaminsight.com/insights/low-and-no-2024/'>KAM Insights report</a> <br/><br/><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/mistake'>#68 No.1 mistake made by new low/no drinkers</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/generations</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17081236</guid>
    <pubDate>Fri, 02 May 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="The sober curious generation" />
  <psc:chapter start="1:50" title="Inspired at 70!" />
  <psc:chapter start="3:11" title="A different perspective" />
  <psc:chapter start="5:28" title="Generational motivations" />
  <psc:chapter start="8:00" title="Drink expectations" />
  <psc:chapter start="9:58" title="Money matters" />
  <psc:chapter start="11:51" title="The role of social media" />
  <psc:chapter start="13:31" title="Social circles" />
</psc:chapters>
    <itunes:duration>1076</itunes:duration>
    <itunes:keywords>alcohol moderation, Gen X, gen z, sober curious, mindful drinking over 40, drinking less in midlife, generational drinking habits, alcohol-free options for older adults, sobriety revolution, health conscious drinking, disposable income, non-alcoholic mark</itunes:keywords>
    <itunes:episode>85</itunes:episode>
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    <itunes:title>#84. 5 Hours of Sober Clubbing Bliss with The House of Happiness </itunes:title>
    <title>#84. 5 Hours of Sober Clubbing Bliss with The House of Happiness </title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week I'm thrilled to be joined by Neil Hudson-Basing, the “chaotic, queer and kind” co-founder of House of Happiness - London's sober clubbing extravaganza. Neil takes us behind the scenes of creating London's first queer-led sober rave, from its humble beginnings to becoming a glitter-filled, music-pumping daytime party at one of London's top clubs.   We dive into the challenges of launching a sober event in traditional clubbing venues, the careful curation that goes i...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week I&apos;m thrilled to be joined by Neil Hudson-Basing, the “chaotic, queer and kind” co-founder of House of Happiness - London&apos;s sober clubbing extravaganza. Neil takes us behind the scenes of creating London&apos;s first queer-led sober rave, from its humble beginnings to becoming a glitter-filled, music-pumping daytime party at one of London&apos;s top clubs. <br/><br/>We dive into the challenges of launching a sober event in traditional clubbing venues, the careful curation that goes into creating an inclusive space, and the emotional moments that have validated their mission. <br/><br/>From the pre-meet pastries to the confetti cannons, Neil paints a vivid picture of what to expect at their events - and trust me, there&apos;s nothing boring about this sober party! With their expansion to Manchester and collaborations open across the UK, House of Happiness is proving that you absolutely can still smash it on the dance floor without a drop of alcohol or drugs.<br/><br/><b>WE CHAT ABOUT<br/>2:00</b> Neil&apos;s story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>18:02</b></a> The House of Happiness experience: what to expect<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>27:21</b></a> London to Manchester<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>33:25</b></a> Sober in the queer community<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>39:27</b></a> The bar &amp; managing alcohol in the venue<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>55:40</b></a> Tips for non-drinkers on a night out<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>1:05:22</b></a> The BBQ-Q<br/><br/><a href='https://www.thehouseofhappiness.co.uk/'>HOUSEOFHAPPINESS.CO.UK</a>  //   <a href='https://www.instagram.com/houseofhappinessofficial'>@houseofhappinessofficial</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://podcasts.apple.com/gb/podcast/pause-and-rewind/id1742498414'>Pause &amp; Rewind Podcast</a><br/><a href='https://neiltalk.substack.com/'>Neil’s Substack</a><br/><a href='https://collabs.shop/fhkqbd'>Myth</a>*<br/><a href='https://collabs.shop/ebzq5h'>Three Spirit</a>*<br/><a href='https://collabs.shop/hwtpdb'>Thatcher’s</a>*<br/><a href='https://amzn.to/42QLikt'>Stryk</a>*<br/><a href='https://collabs.shop/w8vvaw'>Lyre’s</a>*<br/><a href='https://goatdrinks.co.uk/'>Goat</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week I&apos;m thrilled to be joined by Neil Hudson-Basing, the “chaotic, queer and kind” co-founder of House of Happiness - London&apos;s sober clubbing extravaganza. Neil takes us behind the scenes of creating London&apos;s first queer-led sober rave, from its humble beginnings to becoming a glitter-filled, music-pumping daytime party at one of London&apos;s top clubs. <br/><br/>We dive into the challenges of launching a sober event in traditional clubbing venues, the careful curation that goes into creating an inclusive space, and the emotional moments that have validated their mission. <br/><br/>From the pre-meet pastries to the confetti cannons, Neil paints a vivid picture of what to expect at their events - and trust me, there&apos;s nothing boring about this sober party! With their expansion to Manchester and collaborations open across the UK, House of Happiness is proving that you absolutely can still smash it on the dance floor without a drop of alcohol or drugs.<br/><br/><b>WE CHAT ABOUT<br/>2:00</b> Neil&apos;s story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>18:02</b></a> The House of Happiness experience: what to expect<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>27:21</b></a> London to Manchester<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>33:25</b></a> Sober in the queer community<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>39:27</b></a> The bar &amp; managing alcohol in the venue<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>55:40</b></a> Tips for non-drinkers on a night out<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17066164-sober-clubbing-london-s-alcohol-free-rave-revolution'><b>1:05:22</b></a> The BBQ-Q<br/><br/><a href='https://www.thehouseofhappiness.co.uk/'>HOUSEOFHAPPINESS.CO.UK</a>  //   <a href='https://www.instagram.com/houseofhappinessofficial'>@houseofhappinessofficial</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://podcasts.apple.com/gb/podcast/pause-and-rewind/id1742498414'>Pause &amp; Rewind Podcast</a><br/><a href='https://neiltalk.substack.com/'>Neil’s Substack</a><br/><a href='https://collabs.shop/fhkqbd'>Myth</a>*<br/><a href='https://collabs.shop/ebzq5h'>Three Spirit</a>*<br/><a href='https://collabs.shop/hwtpdb'>Thatcher’s</a>*<br/><a href='https://amzn.to/42QLikt'>Stryk</a>*<br/><a href='https://collabs.shop/w8vvaw'>Lyre’s</a>*<br/><a href='https://goatdrinks.co.uk/'>Goat</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17066164-84-5-hours-of-sober-clubbing-bliss-with-the-house-of-happiness.mp3" length="51508619" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/house-of-happiness</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17066164</guid>
    <pubDate>Wed, 30 Apr 2025 06:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="#84. 5 Hours of Sober Clubbing Bliss with The House of Happiness " />
  <psc:chapter start="2:37" title="Neil&#39;s story" />
  <psc:chapter start="11:26" title="Putting on their first event" />
  <psc:chapter start="18:31" title="The House of Happiness experience: what to expect" />
  <psc:chapter start="27:50" title="London to Manchester" />
  <psc:chapter start="33:54" title="Sober in the queer community" />
  <psc:chapter start="37:07" title="Sober not boring" />
  <psc:chapter start="39:56" title="The bar &amp; managing alcohol in the venue" />
  <psc:chapter start="44:44" title="Future plans" />
  <psc:chapter start="49:24" title="Where hospitality is dropping the ball" />
  <psc:chapter start="56:09" title="Tips for non-drinkers on a night out" />
  <psc:chapter start="1:02:46" title="Finding House of Happiness (HOH)" />
  <psc:chapter start="1:05:51" title="The BBQ-Q" />
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    <itunes:duration>4288</itunes:duration>
    <itunes:keywords>sober clubbing, alcohol-free events, queer sober spaces, House of Happiness, sober rave, London sober events, sober curious, LGBTQ+ sober events, daytime rave, inclusive nightlife, alcohol-free bar, sober dance floor, alcohol alternatives, booze snooze, m</itunes:keywords>
    <itunes:episode>84</itunes:episode>
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    <itunes:title>#83. You Can Drink Your Own Way </itunes:title>
    <title>#83. You Can Drink Your Own Way </title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 In this candid solo episode, I tackle the gatekeeping creeping into the low/no space, particularly around big alcohol brands releasing alcohol-free options. After receiving pushback for sharing Heineken's expansion news, I'm setting the record straight: there's no "right way" to be a mindful drinker. Whether you prefer mainstream alcohol-free beers or artisanal botanical concoctions, what matters is making intentional choices that serve you. Mainstream brands offer accessibi...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this candid solo episode, I tackle the gatekeeping creeping into the low/no space, particularly around big alcohol brands releasing alcohol-free options. After receiving pushback for sharing Heineken&apos;s expansion news, I&apos;m setting the record straight: there&apos;s no &quot;right way&quot; to be a mindful drinker. Whether you prefer mainstream alcohol-free beers or artisanal botanical concoctions, what matters is making intentional choices that serve you. Mainstream brands offer accessibility, affordability and familiarity that many people need. While I&apos;ll always champion independent brands too, this episode is my passionate reminder that everyone deserves a seat at the mindful drinking table—no justification required.</p><p><br/></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>0:00</b></a> How Heineken 0.0 started it<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>2:11</b></a> I don&apos;t care what you drink<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>2:57</b></a> Big Alcohol AND Independent Brands<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>4:11</b></a> Not all good / Not all bad<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>6:24</b></a> Finding What Works For You: Supermarket sweep<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>7:25</b></a> It&apos;s not a competition</p><p><br/></p><p><b>Also mentioned:<br/></b><a href='https://collabs.shop/8ft7u4'>Heineken 0.0</a>*<br/><a href='https://collabs.shop/mrtet3'>Guinness 0.0</a>*<br/><a href='https://collabs.shop/jgsnbk'>Peroni 0.0</a>*<br/><a href='https://wisebartender.co.uk/LOWNODRINKERMAGAZINE'>Wise Bartender</a>*<br/><a href='https://drydrinker.com/LOWNODRINKERMAGAZINE'>Dry Drinker</a>* </p><p>Get 10% off at Wise Bartender &amp; Dry Drinker with code LOWNODRINKERMAGAZINE</p><p><br/></p><p><b>Best episode to listen to next:<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/changing-tastes'>#78 What no one tells you about your tastes when you start drinking low/no</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/mindset-shifts-part1'>#79 Powerful Mindset Shifts That Will Transform Your Experience with Low/No Drinks – pt1</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this candid solo episode, I tackle the gatekeeping creeping into the low/no space, particularly around big alcohol brands releasing alcohol-free options. After receiving pushback for sharing Heineken&apos;s expansion news, I&apos;m setting the record straight: there&apos;s no &quot;right way&quot; to be a mindful drinker. Whether you prefer mainstream alcohol-free beers or artisanal botanical concoctions, what matters is making intentional choices that serve you. Mainstream brands offer accessibility, affordability and familiarity that many people need. While I&apos;ll always champion independent brands too, this episode is my passionate reminder that everyone deserves a seat at the mindful drinking table—no justification required.</p><p><br/></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>0:00</b></a> How Heineken 0.0 started it<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>2:11</b></a> I don&apos;t care what you drink<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>2:57</b></a> Big Alcohol AND Independent Brands<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>4:11</b></a> Not all good / Not all bad<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>6:24</b></a> Finding What Works For You: Supermarket sweep<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17035959-83-you-can-drink-your-own-way'><b>7:25</b></a> It&apos;s not a competition</p><p><br/></p><p><b>Also mentioned:<br/></b><a href='https://collabs.shop/8ft7u4'>Heineken 0.0</a>*<br/><a href='https://collabs.shop/mrtet3'>Guinness 0.0</a>*<br/><a href='https://collabs.shop/jgsnbk'>Peroni 0.0</a>*<br/><a href='https://wisebartender.co.uk/LOWNODRINKERMAGAZINE'>Wise Bartender</a>*<br/><a href='https://drydrinker.com/LOWNODRINKERMAGAZINE'>Dry Drinker</a>* </p><p>Get 10% off at Wise Bartender &amp; Dry Drinker with code LOWNODRINKERMAGAZINE</p><p><br/></p><p><b>Best episode to listen to next:<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/changing-tastes'>#78 What no one tells you about your tastes when you start drinking low/no</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/mindset-shifts-part1'>#79 Powerful Mindset Shifts That Will Transform Your Experience with Low/No Drinks – pt1</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17035959-83-you-can-drink-your-own-way.mp3" length="8222490" type="audio/mpeg" />
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17035959</guid>
    <pubDate>Fri, 25 Apr 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Heineken 0.0 started it" />
  <psc:chapter start="2:48" title="I don&#39;t care what you drink" />
  <psc:chapter start="3:34" title="Big Alcohol AND Independent Brands" />
  <psc:chapter start="4:48" title="Not all good / Not all bad" />
  <psc:chapter start="7:01" title="Finding What Works For You: Supermarket sweep" />
  <psc:chapter start="8:02" title="It&#39;s not a competition" />
</psc:chapters>
    <itunes:duration>681</itunes:duration>
    <itunes:keywords>mindful drinking, alcohol-free options, big alcohol brands, independent brands, sober curious, alcohol alternatives, low alcohol, no alcohol, drink choices, Heineken 0, Peroni 0, Guinness 0, affordable drinks, accessible options, low no community, alcohol</itunes:keywords>
    <itunes:episode>83</itunes:episode>
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  <item>
    <itunes:title>#82. “I Thought Alcohol-Free Beer Was Disgusting” How Jump Ship’s Founder Changed Her Own Mind</itunes:title>
    <title>#82. “I Thought Alcohol-Free Beer Was Disgusting” How Jump Ship’s Founder Changed Her Own Mind</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Sonja Mitchell is the founder of Jump Ship, the award-winning Scottish alcohol-free brewery making waves in the low/no space. From knowing absolutely nothing about brewing to winning 'Scottish Small Brewery of the Year', Sonja shares her remarkable journey—including launch delays, a pandemic pivot, and even a David and Goliath-esque legal battle.  0:00 Sonja's story 4:09 Building the business step by step 6:03 When brewing goes wrong 9:44 Pandemic setbacks 13:33 Opening...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Sonja Mitchell is the founder of Jump Ship, the award-winning Scottish alcohol-free brewery making waves in the low/no space. From knowing absolutely nothing about brewing to winning &apos;Scottish Small Brewery of the Year&apos;, Sonja shares her remarkable journey—including launch delays, a pandemic pivot, and even a David and Goliath-esque legal battle. </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>0:00</b></a> Sonja&apos;s story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>4:09</b></a> Building the business step by step<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>6:03</b></a> When brewing goes wrong<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>9:44</b></a> Pandemic setbacks<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>13:33</b></a> Opening her own brewery<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>21:24</b></a> The Jump Ship Range<br/><b>24:35</b> Taking BrewDog to court<br/><b>28:11</b> Chuckleberry sour<br/><b>29:32</b> Making alcohol-free sour beers<br/><b>31:08</b> Why brewing to 0.5% makes a better beer<br/><b>35:07</b> Jump Ship non-alcoholic beer on draught<br/><b>38:22</b> Why it&apos;s hard to find alcohol-free on draught<br/><b>42:28</b> Naming the brand &amp; nautical flags<br/><b>47:05</b> Getting listed in Selfridges<br/><b>49:46</b> Alcohol-free: A growing market<br/><b>52:30</b> Led by the consumer<br/><b>55:10</b> Labelling confusion<br/><b>59:06</b> Finding Jump Ship<br/><b>59:54</b> The BBQ-Q<br/><br/><a href='https://collabs.shop/lsp477'>TRY JUMP SHIP</a>*  //  <a href='https://www.instagram.com/jumpshipbeer/'>@JUMPSHIPBEER</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/s73wyz'>Noughty AF</a>*<br/><a href='https://www.cairnomohr.com/item/10/Non-Alcoholic/Braes-o-Gowrie-Sparkling-Elderflower-Drink.html'>Love No More</a><br/><a href='https://collabs.shop/g1jv3h'>Wilfred’s</a>*<br/><a href='https://drydrinker.com/LOWNODRINKERMAGAZINE'>Dry Drinker</a>*<br/><a href='https://collabs.shop/o4c9nn'>Big Drop</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/bigdrop'>#24 Going international with Big Drop Brewing co-founder Rob Fink</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Sonja Mitchell is the founder of Jump Ship, the award-winning Scottish alcohol-free brewery making waves in the low/no space. From knowing absolutely nothing about brewing to winning &apos;Scottish Small Brewery of the Year&apos;, Sonja shares her remarkable journey—including launch delays, a pandemic pivot, and even a David and Goliath-esque legal battle. </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>0:00</b></a> Sonja&apos;s story<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>4:09</b></a> Building the business step by step<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>6:03</b></a> When brewing goes wrong<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>9:44</b></a> Pandemic setbacks<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>13:33</b></a> Opening her own brewery<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17023248-82-i-thought-alcohol-free-beer-was-disgusting-how-jump-ship-s-founder-changed-her-mind'><b>21:24</b></a> The Jump Ship Range<br/><b>24:35</b> Taking BrewDog to court<br/><b>28:11</b> Chuckleberry sour<br/><b>29:32</b> Making alcohol-free sour beers<br/><b>31:08</b> Why brewing to 0.5% makes a better beer<br/><b>35:07</b> Jump Ship non-alcoholic beer on draught<br/><b>38:22</b> Why it&apos;s hard to find alcohol-free on draught<br/><b>42:28</b> Naming the brand &amp; nautical flags<br/><b>47:05</b> Getting listed in Selfridges<br/><b>49:46</b> Alcohol-free: A growing market<br/><b>52:30</b> Led by the consumer<br/><b>55:10</b> Labelling confusion<br/><b>59:06</b> Finding Jump Ship<br/><b>59:54</b> The BBQ-Q<br/><br/><a href='https://collabs.shop/lsp477'>TRY JUMP SHIP</a>*  //  <a href='https://www.instagram.com/jumpshipbeer/'>@JUMPSHIPBEER</a><br/><br/><b>WE ALSO TALK ABOUT:<br/></b><a href='https://collabs.shop/s73wyz'>Noughty AF</a>*<br/><a href='https://www.cairnomohr.com/item/10/Non-Alcoholic/Braes-o-Gowrie-Sparkling-Elderflower-Drink.html'>Love No More</a><br/><a href='https://collabs.shop/g1jv3h'>Wilfred’s</a>*<br/><a href='https://drydrinker.com/LOWNODRINKERMAGAZINE'>Dry Drinker</a>*<br/><a href='https://collabs.shop/o4c9nn'>Big Drop</a>*<br/><br/><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/bigdrop'>#24 Going international with Big Drop Brewing co-founder Rob Fink</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-17023248</guid>
    <pubDate>Wed, 23 Apr 2025 06:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Sonja&#39;s story" />
  <psc:chapter start="4:46" title="Building the business step by step" />
  <psc:chapter start="6:40" title="When brewing goes wrong" />
  <psc:chapter start="10:21" title="Pandemic set backs" />
  <psc:chapter start="14:10" title="Opening her own brewery" />
  <psc:chapter start="21:53" title="The Jump Ship Range" />
  <psc:chapter start="25:04" title="Taking BrewDog to court" />
  <psc:chapter start="28:40" title="Chuckleberry sour" />
  <psc:chapter start="30:01" title="Making alcohol-free sour beers" />
  <psc:chapter start="31:37" title="Why brewing to 0.5% makes a better beer" />
  <psc:chapter start="35:36" title="Jump Ship non-alcoholic beer on draught" />
  <psc:chapter start="38:51" title="Why it&#39;s hard to find alcohol-free on draught" />
  <psc:chapter start="42:57" title="Naming the brand &amp; nautical flags" />
  <psc:chapter start="47:34" title="Getting listed in Selfridges" />
  <psc:chapter start="50:15" title="Alcohol-free: A growing market" />
  <psc:chapter start="52:59" title="Led by the consumer" />
  <psc:chapter start="55:39" title="Labelling confusion" />
  <psc:chapter start="59:35" title="Finding Jump Ship" />
  <psc:chapter start="1:00:23" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3834</itunes:duration>
    <itunes:keywords>alcohol-free beer, Scottish brewery, Scotland, independent brewery, craft beer, Jump Ship Brewing, Sonja Mitchell, alcohol-free on draught, sustainable brewing, award-winning, 0.5% beer, alcohol alternatives, beer without hangover, Scottish craft beer, al</itunes:keywords>
    <itunes:episode>82</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  </item>
  <item>
    <itunes:title>#81. Powerful Mindset Shifts That Will Transform Your Experience with Low/No Drinks – Pt2</itunes:title>
    <title>#81. Powerful Mindset Shifts That Will Transform Your Experience with Low/No Drinks – Pt2</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Subscribe to Low No Drinker Magazine free trial   Come with me on part 2 of our mindset shifts discovery. You can find part 1 at ep#79   This week, we cover: 1:46 Shift 10 - They're not worth the price 3:52 Shift 11 - Changing my social identity 5:24 Shift 12 - This is just a trend 7:30 Shift 13 - Tried one, tried them all 10:23 Shift 14 - Limiting social occasions 14:03 Shift 15 - I won't enjoy my food the same way 16:37 Shift 16 - Limited options 20:04 Shift 17 - I do...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/subscribe'><b>Subscribe to Low No Drinker Magazine free trial</b></a></p><p><br/></p><p>Come with me on part 2 of our mindset shifts discovery.</p><p>You can find part 1 at ep#79 </p><p><b><br/>This week, we cover:<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>1:46</b></a> Shift 10 - They&apos;re not worth the price<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>3:52</b></a> Shift 11 - Changing my social identity<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>5:24</b></a> Shift 12 - This is just a trend<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>7:30</b></a> Shift 13 - Tried one, tried them all<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>10:23</b></a> Shift 14 - Limiting social occasions<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>14:03</b></a> Shift 15 - I won&apos;t enjoy my food the same way<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>16:37</b></a> Shift 16 - Limited options<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>20:04</b></a> Shift 17 - I don&apos;t know where to start</p><p><br/></p><p><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/changing-tastes'>#78 What no one tells you about your tastes when you start drinking low/no</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/seedlip-to-sylva-with-ben-branson-'>#80. 12 Years in the Making: From Seedlip to Seasn to Sylva to Shandy with Ben Branson</a></p><p><br/></p><p><b>Also mentioned:<br/></b><a href='https://sylvalabs.com/'>sylvalabs.com</a><br/><a href='https://amzn.to/4jfWHkL'>Guinness 0.0</a>*<br/><a href='https://amzn.to/4ix9A92'>Heineken 0.0</a>*<br/><a href='https://amzn.to/4ipG1pL'>Peroni 0.0</a>*<br/><a href='https://amzn.to/4cN5p7K'>Gordons 0.0</a>*<br/><a href='https://amzn.to/3YCPMcV'>Tanqueray 0</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/subscribe'><b>Subscribe to Low No Drinker Magazine free trial</b></a></p><p><br/></p><p>Come with me on part 2 of our mindset shifts discovery.</p><p>You can find part 1 at ep#79 </p><p><b><br/>This week, we cover:<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>1:46</b></a> Shift 10 - They&apos;re not worth the price<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>3:52</b></a> Shift 11 - Changing my social identity<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>5:24</b></a> Shift 12 - This is just a trend<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>7:30</b></a> Shift 13 - Tried one, tried them all<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>10:23</b></a> Shift 14 - Limiting social occasions<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>14:03</b></a> Shift 15 - I won&apos;t enjoy my food the same way<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>16:37</b></a> Shift 16 - Limited options<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1'><b>20:04</b></a> Shift 17 - I don&apos;t know where to start</p><p><br/></p><p><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/changing-tastes'>#78 What no one tells you about your tastes when you start drinking low/no</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/seedlip-to-sylva-with-ben-branson-'>#80. 12 Years in the Making: From Seedlip to Seasn to Sylva to Shandy with Ben Branson</a></p><p><br/></p><p><b>Also mentioned:<br/></b><a href='https://sylvalabs.com/'>sylvalabs.com</a><br/><a href='https://amzn.to/4jfWHkL'>Guinness 0.0</a>*<br/><a href='https://amzn.to/4ix9A92'>Heineken 0.0</a>*<br/><a href='https://amzn.to/4ipG1pL'>Peroni 0.0</a>*<br/><a href='https://amzn.to/4cN5p7K'>Gordons 0.0</a>*<br/><a href='https://amzn.to/3YCPMcV'>Tanqueray 0</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/17000068-81-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt2.mp3" length="19196819" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindset-shifts-part2</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 18 Apr 2025 08:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Mindset shifts pt 2" />
  <psc:chapter start="0:00" title="Shift 16 - Limited options" />
  <psc:chapter start="2:23" title="Shift 10 - They&#39;re not worth the price" />
  <psc:chapter start="4:29" title="Shift 11 - Changing my social identity" />
  <psc:chapter start="6:01" title="Shift 12 - This is just a trend" />
  <psc:chapter start="8:07" title="Shift 13 - Tried one, tried them all" />
  <psc:chapter start="11:00" title="Shift 14 - Limiting social occasions" />
  <psc:chapter start="14:40" title="Shift 15 - I won&#39;t enjoy my food the same way" />
  <psc:chapter start="17:06" title="Shift 16 - Limited options" />
  <psc:chapter start="20:33" title="Shift 17 - I don&#39;t know where to start" />
</psc:chapters>
    <itunes:duration>1596</itunes:duration>
    <itunes:keywords>mindset shifts, low alcohol drinks, non-alcoholic options, mindful drinking, sober curious, quality ingredients, social drinking alternatives, alcohol-free options, expanding drinking choices, cultural shift in drinking, new drinks, where to start with lo</itunes:keywords>
    <itunes:episode>81</itunes:episode>
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  <item>
    <itunes:title>#80. 12 Years in the Making: From Seedlip to Seasn to Sylva to Shandy with Ben Branson</itunes:title>
    <title>#80. 12 Years in the Making: From Seedlip to Seasn to Sylva to Shandy with Ben Branson</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week, I’m bringing you none other than Mr Ben Branson! The man who turned the drinks world upside down with Seedlip joins me to share the story behind his newest venture, Sylva, with a quick stop off at his innovative bitters range, Seasn. Sylva is a revolutionary approach to non-alc dark spirits that extracts flavours from trees using sonic maturation. From his humble beginnings as a farming-family-kid-turned-entrepreneur with zero drinks industry experience, Ben opens...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I’m bringing you none other than Mr Ben Branson! The man who turned the drinks world upside down with Seedlip joins me to share the story behind his newest venture, Sylva, with a quick stop off at his innovative bitters range, Seasn.</p><p>Sylva is a revolutionary approach to non-alc dark spirits that extracts flavours from trees using sonic maturation. From his humble beginnings as a farming-family-kid-turned-entrepreneur with zero drinks industry experience, Ben opens up about the rollercoaster journey of creating category-defining products. I loved his refreshing honesty about the challenges (&quot;I wanted to close the business every week&quot;) and his passionate stance on not mimicking alcoholic spirits. </p><p>Between tales of forest foraging, his changed perspective on mocktails, and a sneak peek at his upcoming shandy project (coming to a BBQ near you this summer), this episode captures what makes Ben one of the most innovative minds in the low/no world today. But above all that, he was just so much fun to talk to – happy listening!<br/><br/></p><p><b>WE CHAT ABOUT<br/>0:00</b> Ben Branson&apos;s story<br/><b>5:24</b> Childhood inspiration<br/><b>8:54</b> Anti-social behaviour<br/><b>10:56</b> The birth of Seedlip<br/><b>13:29</b> Small goals: Seedlip was initially a side project<br/><b>15:27</b> Genius or lunatic?<br/><b>17:40</b> Wavering self-belief: Being his own biggest critic<br/><b>20:47</b> How do you stay motivated?<br/><b>24:31</b> What is Sylva - how is it made?<br/><b>30:25</b> Limited release allocation<br/><b>31:50</b> Building a global local brand<br/><b>36:00</b> The creative process<br/><b>39:24</b> Making a sippable non-alc dark spirit without chilli<br/><b>44:07</b> Familiarity of flavour without replication of alcohol<br/><b>46:19</b> Dangerous expectations<br/><b>48:17</b> Mocktails have their place<br/><b>50:41</b> A brief history of bitters<br/><b>54:38</b> Seasn bitters<br/><b>58:57</b> Find Ben &amp; all his brands<br/><b>1:00:01</b> The BBQ-Q<br/><b>1:03:46</b> Ben&apos;s new Shandy: Daystar</p><p><br/></p><p><a href='https://sylvalabs.com/'>SYLVA</a> <br/><a href='https://amzn.to/4jaLVvY'>SEASN</a>*<br/><a href='https://amzn.to/4jA6imi'>SEEDLIP</a> <br/><a href='https://www.instagram.com/seedlip_ben/'>@SEEDLIP_BEN</a><br/><a href='https://www.linkedin.com/in/benbranson/recent-activity/all/'>IN/BENBRANSON</a></p><p><br/></p><p><b>WE ALSO TALK ABOUT:<br/></b><a href='https://rapscallionsoda.com/'>RAPSCALLIONSODA.COM</a><br/><a href='https://www.linkedin.com/posts/benbranson_please-can-you-make-the-most-refreshing-activity-7307317278771920897-ApYq?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAA8l0sABOocMa8g1CjflEigI4gU6tX-_DFU'>DAYSTAR</a></p><p><br/></p><p><b>BEST NEXT EPISODE<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/mistake'>#68 No.1 mistake made by new low/no drinkers</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week, I’m bringing you none other than Mr Ben Branson! The man who turned the drinks world upside down with Seedlip joins me to share the story behind his newest venture, Sylva, with a quick stop off at his innovative bitters range, Seasn.</p><p>Sylva is a revolutionary approach to non-alc dark spirits that extracts flavours from trees using sonic maturation. From his humble beginnings as a farming-family-kid-turned-entrepreneur with zero drinks industry experience, Ben opens up about the rollercoaster journey of creating category-defining products. I loved his refreshing honesty about the challenges (&quot;I wanted to close the business every week&quot;) and his passionate stance on not mimicking alcoholic spirits. </p><p>Between tales of forest foraging, his changed perspective on mocktails, and a sneak peek at his upcoming shandy project (coming to a BBQ near you this summer), this episode captures what makes Ben one of the most innovative minds in the low/no world today. But above all that, he was just so much fun to talk to – happy listening!<br/><br/></p><p><b>WE CHAT ABOUT<br/>0:00</b> Ben Branson&apos;s story<br/><b>5:24</b> Childhood inspiration<br/><b>8:54</b> Anti-social behaviour<br/><b>10:56</b> The birth of Seedlip<br/><b>13:29</b> Small goals: Seedlip was initially a side project<br/><b>15:27</b> Genius or lunatic?<br/><b>17:40</b> Wavering self-belief: Being his own biggest critic<br/><b>20:47</b> How do you stay motivated?<br/><b>24:31</b> What is Sylva - how is it made?<br/><b>30:25</b> Limited release allocation<br/><b>31:50</b> Building a global local brand<br/><b>36:00</b> The creative process<br/><b>39:24</b> Making a sippable non-alc dark spirit without chilli<br/><b>44:07</b> Familiarity of flavour without replication of alcohol<br/><b>46:19</b> Dangerous expectations<br/><b>48:17</b> Mocktails have their place<br/><b>50:41</b> A brief history of bitters<br/><b>54:38</b> Seasn bitters<br/><b>58:57</b> Find Ben &amp; all his brands<br/><b>1:00:01</b> The BBQ-Q<br/><b>1:03:46</b> Ben&apos;s new Shandy: Daystar</p><p><br/></p><p><a href='https://sylvalabs.com/'>SYLVA</a> <br/><a href='https://amzn.to/4jaLVvY'>SEASN</a>*<br/><a href='https://amzn.to/4jA6imi'>SEEDLIP</a> <br/><a href='https://www.instagram.com/seedlip_ben/'>@SEEDLIP_BEN</a><br/><a href='https://www.linkedin.com/in/benbranson/recent-activity/all/'>IN/BENBRANSON</a></p><p><br/></p><p><b>WE ALSO TALK ABOUT:<br/></b><a href='https://rapscallionsoda.com/'>RAPSCALLIONSODA.COM</a><br/><a href='https://www.linkedin.com/posts/benbranson_please-can-you-make-the-most-refreshing-activity-7307317278771920897-ApYq?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAA8l0sABOocMa8g1CjflEigI4gU6tX-_DFU'>DAYSTAR</a></p><p><br/></p><p><b>BEST NEXT EPISODE<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/mistake'>#68 No.1 mistake made by new low/no drinkers</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16985105-80-12-years-in-the-making-from-seedlip-to-seasn-to-sylva-to-shandy-with-ben-branson.mp3" length="48614040" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/seedlip-to-sylva-with-ben-branson </link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 16 Apr 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Ben Branson&#39;s story" />
  <psc:chapter start="6:01" title="Childhood inspiration" />
  <psc:chapter start="9:31" title="Anti social behaviour" />
  <psc:chapter start="11:33" title="The birth of Seedlip" />
  <psc:chapter start="13:58" title="Small goals: Seedlip was initially a side project" />
  <psc:chapter start="15:56" title="Genius or lunatic?" />
  <psc:chapter start="18:09" title="Wavering self-belief: Being his own biggest critic" />
  <psc:chapter start="21:16" title="How do you stay motivated?" />
  <psc:chapter start="25:00" title="What is Sylva - how is it made?" />
  <psc:chapter start="30:54" title="Limited release allocation" />
  <psc:chapter start="32:19" title="Building a global local brand" />
  <psc:chapter start="36:29" title="The creative process" />
  <psc:chapter start="39:53" title="Making a sippable non-alc dark spirit without chilli" />
  <psc:chapter start="44:36" title="Familiarity of flavour without replication of alcohol" />
  <psc:chapter start="46:48" title="Dangerous expectations" />
  <psc:chapter start="48:46" title="Mocktails have their place" />
  <psc:chapter start="51:10" title="A brief history of bitters" />
  <psc:chapter start="55:07" title="Seasn bitters" />
  <psc:chapter start="58:12" title="Dashes not drops" />
  <psc:chapter start="59:26" title="Find Ben &amp; all his brands" />
  <psc:chapter start="1:00:30" title="The BBQ-Q" />
  <psc:chapter start="1:04:15" title="Ben&#39;s new Shandy: Daystar" />
</psc:chapters>
    <itunes:duration>4046</itunes:duration>
    <itunes:keywords>non-alcoholic spirits, Seedlip, Sylva, Seasn, Season, bitters, sonic maturation, Ben Branson, wood flavours, sippable drinks, dark spirits, non-alcoholic, wood extraction, global local, nature-inspired drinks, alcohol alternatives, mocktails, cocktail bit</itunes:keywords>
    <itunes:episode>80</itunes:episode>
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  </item>
  <item>
    <itunes:title>#79. Powerful Mindset Shifts That Will Transform Your Experience with Low/No Drinks – Pt1</itunes:title>
    <title>#79. Powerful Mindset Shifts That Will Transform Your Experience with Low/No Drinks – Pt1</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 In this solo episode, I explore some of the essential mindset shifts that can transform your relationship with low, no and light drinks. These perspective changes are game-changers on your journey to mindful drinking, helping you appreciate alcohol alternatives for what they truly offer rather than what they're replacing. Whether you're aiming for complete sobriety or just cutting back occasionally, these mental adjustments will help you navigate the vibrant world of alcohol...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this solo episode, I explore some of the essential mindset shifts that can transform your relationship with low, no and light drinks. These perspective changes are game-changers on your journey to mindful drinking, helping you appreciate alcohol alternatives for what they truly offer rather than what they&apos;re replacing. Whether you&apos;re aiming for complete sobriety or just cutting back occasionally, these mental adjustments will help you navigate the vibrant world of alcohol alternatives with greater confidence and enjoyment. </p><p><b><br/>This week, we cover:<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>0:00</b></a> Why we need a mindset shift<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>2:37</b></a> Shift 1 - It&apos;s not a real drink<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>3:46</b></a> Shift 2 - I know what I like<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>6:02</b></a> Shift 3 - Perfect swaps<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>8:17</b></a> Shift 4 - Soft drinks are for kids<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>10:02</b></a> Shift 5 - I&apos;ll just grab whatever&apos;s available<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>11:28</b></a> Shift 6 - Drinking to impress<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>13:53</b></a> Shift 7 - Ritual behaviour<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>15:41</b></a> Shift 8 - Bland &amp; unsophisticated<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>18:05</b></a> Shift 9 - They don&apos;t pair with food<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>21:04</b></a> Food pairings in Low No Drinker Magazine <br/> </p><p><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/changing-tastes'>#78 What no one tells you about your tastes when you start drinking low/no</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/noughty'>#53 Creating a household legacy with NoughtyAF wines &amp; Amanda Thomson</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/decem'></a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this solo episode, I explore some of the essential mindset shifts that can transform your relationship with low, no and light drinks. These perspective changes are game-changers on your journey to mindful drinking, helping you appreciate alcohol alternatives for what they truly offer rather than what they&apos;re replacing. Whether you&apos;re aiming for complete sobriety or just cutting back occasionally, these mental adjustments will help you navigate the vibrant world of alcohol alternatives with greater confidence and enjoyment. </p><p><b><br/>This week, we cover:<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>0:00</b></a> Why we need a mindset shift<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>2:37</b></a> Shift 1 - It&apos;s not a real drink<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>3:46</b></a> Shift 2 - I know what I like<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>6:02</b></a> Shift 3 - Perfect swaps<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>8:17</b></a> Shift 4 - Soft drinks are for kids<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>10:02</b></a> Shift 5 - I&apos;ll just grab whatever&apos;s available<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>11:28</b></a> Shift 6 - Drinking to impress<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>13:53</b></a> Shift 7 - Ritual behaviour<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>15:41</b></a> Shift 8 - Bland &amp; unsophisticated<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>18:05</b></a> Shift 9 - They don&apos;t pair with food<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16952457-your-taste-buds-deserve-better-than-a-pint-of-coke-in-a-dirty-glass'><b>21:04</b></a> Food pairings in Low No Drinker Magazine <br/> </p><p><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/changing-tastes'>#78 What no one tells you about your tastes when you start drinking low/no</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/noughty'>#53 Creating a household legacy with NoughtyAF wines &amp; Amanda Thomson</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/decem'></a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16952457-79-powerful-mindset-shifts-that-will-transform-your-experience-with-low-no-drinks-pt1.mp3" length="17535226" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/mindset-shifts-part1</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 11 Apr 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Why we need a mindset shift" />
  <psc:chapter start="3:14" title="Shift 1 - It&#39;s not a real drink" />
  <psc:chapter start="4:23" title="Shift 2 - I know what I like" />
  <psc:chapter start="6:39" title="Shift 3 - Perfect swaps" />
  <psc:chapter start="8:54" title="Shift 4 - Soft drinks are for kids" />
  <psc:chapter start="10:39" title="Shift 5 - I&#39;ll just grab whatever&#39;s available" />
  <psc:chapter start="12:05" title="Shift 6 - Drinking to impress" />
  <psc:chapter start="14:30" title="Shift 7 - Ritual behaviour" />
  <psc:chapter start="16:18" title="Shift 8 - Bland &amp; unsophisticated" />
  <psc:chapter start="18:42" title="Shift 9 - They don&#39;t pair with food" />
  <psc:chapter start="21:41" title="Food pairings in Low No Drinker Magazine" />
</psc:chapters>
    <itunes:duration>1457</itunes:duration>
    <itunes:keywords>mindset shifts, low alcohol drinks, alcohol free alternatives, mindful drinking, psychology, non-alcoholic drinks, rituals, food and drink pairings, adult soft drinks, premium alcohol-free options, alcohol alternatives, sober curious, drinking less, non-a</itunes:keywords>
    <itunes:episode>79</itunes:episode>
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    <itunes:title>#78. How Your Tastes Change When You Start Drinking Low/No</itunes:title>
    <title>#78. How Your Tastes Change When You Start Drinking Low/No</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 A few months ago, I tasted a sip of an Old Fashioned (my former favourite cocktail) and nearly fell off my chair because it tasted SO strong. But here's the thing - the drink hadn't changed, my taste buds had! In this episode, I get into the science behind why this happens (don't worry, no lab coat required) and how it actually numbs our taste buds, and when we drink less, those receptors wake right up. I map out the timeline from the first subtle changes to the full "taste ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>A few months ago, I tasted a sip of an Old Fashioned (my former favourite cocktail) and nearly fell off my chair because it tasted SO strong. But here&apos;s the thing - the drink hadn&apos;t changed, my taste buds had!</p><p>In this episode, I get into the science behind why this happens (don&apos;t worry, no lab coat required) and how it actually numbs our taste buds, and when we drink less, those receptors wake right up. I map out the timeline from the first subtle changes to the full &quot;taste bud makeover&quot;.</p><p>And I take a look at finding low and no alternatives that might better suit your newly sensitive palate. </p><p>This is one of those rarely discussed benefits of mindful drinking that deserves way more attention!</p><p> </p><p><b>This week, we cover:<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>0:00</b></a> Why we’re talking about taste<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>2:40</b></a> The science of tastebuds<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>4:46</b></a> What happens when we start drinking less<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>5:26</b></a> The role of smell<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>7:54</b></a> Timeline of taste change<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>11:25</b></a> The freedom to explore<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>13:42</b></a> What to drink when your tastes change<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>18:12</b></a> A better taste for life <br/> </p><p><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/mistake'>#68 No.1 mistake made by new low/no drinkers</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/redditreview'>#40 What low/no drinkers are really saying</a></p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>A few months ago, I tasted a sip of an Old Fashioned (my former favourite cocktail) and nearly fell off my chair because it tasted SO strong. But here&apos;s the thing - the drink hadn&apos;t changed, my taste buds had!</p><p>In this episode, I get into the science behind why this happens (don&apos;t worry, no lab coat required) and how it actually numbs our taste buds, and when we drink less, those receptors wake right up. I map out the timeline from the first subtle changes to the full &quot;taste bud makeover&quot;.</p><p>And I take a look at finding low and no alternatives that might better suit your newly sensitive palate. </p><p>This is one of those rarely discussed benefits of mindful drinking that deserves way more attention!</p><p> </p><p><b>This week, we cover:<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>0:00</b></a> Why we’re talking about taste<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>2:40</b></a> The science of tastebuds<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>4:46</b></a> What happens when we start drinking less<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>5:26</b></a> The role of smell<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>7:54</b></a> Timeline of taste change<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>11:25</b></a> The freedom to explore<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>13:42</b></a> What to drink when your tastes change<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16940036-78-what-no-one-tells-you-about-your-tastes-when-you-start-drinking-low-no'><b>18:12</b></a> A better taste for life <br/> </p><p><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/mistake'>#68 No.1 mistake made by new low/no drinkers</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/redditreview'>#40 What low/no drinkers are really saying</a></p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16940036-78-how-your-tastes-change-when-you-start-drinking-low-no.mp3" length="16567597" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/changing-tastes</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16940036</guid>
    <pubDate>Wed, 09 Apr 2025 06:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/16940036/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Talking taste" />
  <psc:chapter start="3:17" title="The science of tastebuds" />
  <psc:chapter start="5:23" title="What happens when we start drinking less" />
  <psc:chapter start="6:03" title="The role of smell" />
  <psc:chapter start="8:31" title="Timeline of taste change" />
  <psc:chapter start="12:02" title="The freedom to explore" />
  <psc:chapter start="14:19" title="What to drink when your tastes change" />
  <psc:chapter start="18:49" title="A better taste for life" />
</psc:chapters>
    <itunes:duration>1377</itunes:duration>
    <itunes:keywords>taste buds, change, alcohol-free drinking, taste sensitivity, sober curious, mindful drinking, taste perception, alcohol alternatives, taste receptors, sensory changes, alcohol-free alternatives, reduced drinking benefits, taste transformation, olfactory </itunes:keywords>
    <itunes:episode>78</itunes:episode>
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    <itunes:title>#77. Ethical Consumerism Meets Mindful Drinking with Sea Change Wines</itunes:title>
    <title>#77. Ethical Consumerism Meets Mindful Drinking with Sea Change Wines</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 I chatted with Simon Rolfe, Director at Sea Change Wines - a brand combining award-winning wines with ocean conservation. Sea Change began in 2018 when Simon's team wanted to create a product that would create a legacy their children could be proud of. Inspired by David Attenborough’s Blue Planet series, they proceeded to build a brand, removing unnecessary packaging, using sustainable materials, and donating to marine charities with every sale. Their alcohol-free Sea Change...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>I chatted with Simon Rolfe, Director at Sea Change Wines - a brand combining award-winning wines with ocean conservation. Sea Change began in 2018 when Simon&apos;s team wanted to create a product that would create a legacy their children could be proud of. Inspired by David Attenborough’s Blue Planet series, they proceeded to build a brand, removing unnecessary packaging, using sustainable materials, and donating to marine charities with every sale.</p><p>Their alcohol-free Sea Change Free has exceeded expectations, with sales jumping from 2.2% to 5% of their total business in just one year. Simon shares insights on the challenges of creating quality alcohol-free wine and reveals plans for upcoming still and sparkling additions to their Free range.</p><p> </p><p><b>WE CHAT ABOUT<br/>0:00</b> Simon&apos;s Sea Change story<br/><b>5:08</b> Inspiration from David Attenborough&apos;s Blue Planet<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>6:58</b></a> Creating an eco-conscious wine brand<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>10:06</b></a> Charity partners<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>17:12</b></a> How COVID brought them into alcohol-free wine<br/><b>21:10</b> Customer demand<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>23:00</b></a> Finding a wine that was good enough<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>27:16</b></a> Doubling sales in two years<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>32:14</b></a> Student drinkers<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>34:51</b></a><b> </b>The challenges of finding their next wines<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>38:44</b></a> Why wine is taking longer to get right<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>42:06</b></a> Ethical consumerism &amp; mindful drinking<br/><b>45:33</b> Finding Sea Change<br/><b>47:11</b> The BBQ-Q</p><p><br/></p><p><a href='https://amzn.to/3FTEn1X'>TRY SEA CHANGE FREE</a> //  <a href='https://www.instagram.com/seachangewine/'>@SEACHANGEWINE</a>   //  <a href='https://seachangewine.com/'>SEACHANGEWINE.COM</a></p><p><br/></p><p><b>WE ALSO TALK ABOUT:<br/></b><a href='https://amzn.to/3G5XyFN'>Heineken 0.0</a>*<br/><a href='https://amzn.to/3DT5zNX'>Guinness 0.0</a>*</p><p><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/noughty'>#53 Creating a household legacy: NoughtyAF wines &amp; Amanda Thomson</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>I chatted with Simon Rolfe, Director at Sea Change Wines - a brand combining award-winning wines with ocean conservation. Sea Change began in 2018 when Simon&apos;s team wanted to create a product that would create a legacy their children could be proud of. Inspired by David Attenborough’s Blue Planet series, they proceeded to build a brand, removing unnecessary packaging, using sustainable materials, and donating to marine charities with every sale.</p><p>Their alcohol-free Sea Change Free has exceeded expectations, with sales jumping from 2.2% to 5% of their total business in just one year. Simon shares insights on the challenges of creating quality alcohol-free wine and reveals plans for upcoming still and sparkling additions to their Free range.</p><p> </p><p><b>WE CHAT ABOUT<br/>0:00</b> Simon&apos;s Sea Change story<br/><b>5:08</b> Inspiration from David Attenborough&apos;s Blue Planet<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>6:58</b></a> Creating an eco-conscious wine brand<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>10:06</b></a> Charity partners<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>17:12</b></a> How COVID brought them into alcohol-free wine<br/><b>21:10</b> Customer demand<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>23:00</b></a> Finding a wine that was good enough<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>27:16</b></a> Doubling sales in two years<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>32:14</b></a> Student drinkers<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>34:51</b></a><b> </b>The challenges of finding their next wines<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>38:44</b></a> Why wine is taking longer to get right<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16911448-ocean-saving-sips'><b>42:06</b></a> Ethical consumerism &amp; mindful drinking<br/><b>45:33</b> Finding Sea Change<br/><b>47:11</b> The BBQ-Q</p><p><br/></p><p><a href='https://amzn.to/3FTEn1X'>TRY SEA CHANGE FREE</a> //  <a href='https://www.instagram.com/seachangewine/'>@SEACHANGEWINE</a>   //  <a href='https://seachangewine.com/'>SEACHANGEWINE.COM</a></p><p><br/></p><p><b>WE ALSO TALK ABOUT:<br/></b><a href='https://amzn.to/3G5XyFN'>Heineken 0.0</a>*<br/><a href='https://amzn.to/3DT5zNX'>Guinness 0.0</a>*</p><p><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/noughty'>#53 Creating a household legacy: NoughtyAF wines &amp; Amanda Thomson</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16911448-77-ethical-consumerism-meets-mindful-drinking-with-sea-change-wines.mp3" length="37108537" type="audio/mpeg" />
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 04 Apr 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Simon&#39;s Sea Change story" />
  <psc:chapter start="5:45" title="Inspiration from David Attenborough&#39;s Blue Planet" />
  <psc:chapter start="7:35" title="Creating an eco-conscious wine brand" />
  <psc:chapter start="10:43" title="Charity partners" />
  <psc:chapter start="17:41" title="How COVID brought them into alcohol-free wine" />
  <psc:chapter start="21:39" title="Customer demand" />
  <psc:chapter start="23:29" title="Finding a wine that was good enough" />
  <psc:chapter start="27:45" title="Doubling sales in two years" />
  <psc:chapter start="32:43" title="Student drinkers" />
  <psc:chapter start="35:20" title="The challenges of finding their next wines" />
  <psc:chapter start="39:13" title="Why wine is taking longer to get right" />
  <psc:chapter start="42:35" title="Ethical consumerism &amp; mindful drinking" />
  <psc:chapter start="46:02" title="Finding Sea Change" />
  <psc:chapter start="47:40" title="The BBQ-Q" />
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    <itunes:duration>3088</itunes:duration>
    <itunes:keywords>Sober curious, alcohol free, ethical consumerism, ocean conservation, plastic pollution, alcohol-free wine, sustainable packaging, mindful drinking, zero alcohol sparkling wine, environmental impact, charity partnerships, David Attenborough, sustainabilit</itunes:keywords>
    <itunes:episode>77</itunes:episode>
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  <item>
    <itunes:title>#76. Beyond Bananas! 12 Everyday Foods That Contain Alcohol</itunes:title>
    <title>#76. Beyond Bananas! 12 Everyday Foods That Contain Alcohol</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 In this episode, I’m tackling the common concern around 0.5% ABV drinks by taking a look at the surprising array of everyday foods in your kitchen that contain similar or higher levels of alcohol.  If you've been hesitant to try 0.5% drinks on your mindful drinking journey, this episode will help put things into perspective and potentially open up a whole new world of drinking experiences for you.   0:00 Why we're talking about food... 2:18 Foods that contain alcoh...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this episode, I’m tackling the common concern around 0.5% ABV drinks by taking a look at the surprising array of everyday foods in your kitchen that contain similar or higher levels of alcohol. </p><p>If you&apos;ve been hesitant to try 0.5% drinks on your mindful drinking journey, this episode will help put things into perspective and potentially open up a whole new world of drinking experiences for you.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>0:00</b></a> Why we&apos;re talking about food...</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>2:18</b></a> Foods that contain alcohol</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>8:18</b></a> How does alcohol get into these foods?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>9:41</b></a> Can you get drunk on 0.5% beer?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>10:53</b></a> Bad labelling</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>12:47</b></a> When 0.5% might not be right for you</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>14:15</b></a> AUD - Alcohol use disorder</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>15:07</b></a> The goal of mindful drinking</p><p>  </p><p><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/abv'>#56 FAQ: What does ABV mean? (and how does it affect low/no drinks?)</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/muri'>#75 Beyond wine: creating category-less drinks with Muri</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this episode, I’m tackling the common concern around 0.5% ABV drinks by taking a look at the surprising array of everyday foods in your kitchen that contain similar or higher levels of alcohol. </p><p>If you&apos;ve been hesitant to try 0.5% drinks on your mindful drinking journey, this episode will help put things into perspective and potentially open up a whole new world of drinking experiences for you.</p><p> </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>0:00</b></a> Why we&apos;re talking about food...</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>2:18</b></a> Foods that contain alcohol</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>8:18</b></a> How does alcohol get into these foods?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>9:41</b></a> Can you get drunk on 0.5% beer?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>10:53</b></a> Bad labelling</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>12:47</b></a> When 0.5% might not be right for you</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>14:15</b></a> AUD - Alcohol use disorder</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16898669-beyond-bananas-surprising-foods-that-contain-alcohol'><b>15:07</b></a> The goal of mindful drinking</p><p>  </p><p><b>Best episode to listen to next: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/abv'>#56 FAQ: What does ABV mean? (and how does it affect low/no drinks?)</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/muri'>#75 Beyond wine: creating category-less drinks with Muri</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16898669-76-beyond-bananas-12-everyday-foods-that-contain-alcohol.mp3" length="12921788" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/foods-that-contain-alcohol</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16898669</guid>
    <pubDate>Wed, 02 Apr 2025 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Why we&#39;re talking about food..." />
  <psc:chapter start="2:55" title="Foods that contain alcohol" />
  <psc:chapter start="3:11" title="It&#39;s not all about bananas" />
  <psc:chapter start="4:37" title="Breads" />
  <psc:chapter start="5:03" title="Cured meats &amp; cheeses" />
  <psc:chapter start="5:47" title="Fruit juices" />
  <psc:chapter start="6:12" title="UK alcohol-free guidelines" />
  <psc:chapter start="6:29" title="Vanilla extract" />
  <psc:chapter start="7:17" title="Soy sauce" />
  <psc:chapter start="7:39" title="Kefirs &amp; kombuchas" />
  <psc:chapter start="8:12" title="Vinegars &amp; mustards" />
  <psc:chapter start="8:34" title="Yoghurt" />
  <psc:chapter start="8:55" title="How does alcohol get into these foods?" />
  <psc:chapter start="10:18" title="Can you get drunk on 0.5% beer?" />
  <psc:chapter start="11:30" title="Bad labelling" />
  <psc:chapter start="13:24" title="When 0.5% might not be right for you" />
  <psc:chapter start="14:52" title="AUD - Alcohol use disorder" />
  <psc:chapter start="15:44" title="The goal of mindful drinking" />
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    <itunes:duration>1073</itunes:duration>
    <itunes:keywords>alcohol in food, 0.5% ABV, mindful drinking, fermentation, alcohol-free labelling, foods with alcohol, fermented foods, kefir alcohol content, kombucha alcohol, low alcohol drinks, sober curious, alcohol free, 0.05%, beer, alcohol in fruit juice,</itunes:keywords>
    <itunes:episode>76</itunes:episode>
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    <itunes:title>#75. Beyond Wine: Creating Category-Less Drinks with Muri</itunes:title>
    <title>#75. Beyond Wine: Creating Category-Less Drinks with Muri</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 This week I'm joined by Murray Patterson, founder of Muri - a unique range of fermented non-alcoholic drinks designed for wine occasions. Murray shares his fascinating journey from a soul-crushing corporate job at JP Morgan to discovering his passion for fermentation in the cider industry before relocating to Copenhagen - a global hub for fermentation expertise. At Muri, they're breaking free from simply mirroring alcoholic drinks, instead using chef-led techniques and compl...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week I&apos;m joined by Murray Patterson, founder of Muri - a unique range of fermented non-alcoholic drinks designed for wine occasions. Murray shares his fascinating journey from a soul-crushing corporate job at JP Morgan to discovering his passion for fermentation in the cider industry before relocating to Copenhagen - a global hub for fermentation expertise.</p><p>At Muri, they&apos;re breaking free from simply mirroring alcoholic drinks, instead using chef-led techniques and complex fermentation processes to create genuinely original flavour profiles. Murray explains their painstaking methods, from carbonically macerating strawberries to lacto-fermenting beetroot and creating tomato wine. We discuss the challenges of naming this new category, the thriving low-no scene in Copenhagen, and Murray&apos;s mission to bring craft and premiumisation to non-alcoholic drinks.</p><p> </p><p><b>WE CHAT ABOUT<br/>0:00</b> Doing things differently at Muri<br/><b>2:35</b> Murray&apos;s story<br/><b>6:24</b> Breaking away from banking<br/><b>8:07</b> The low/no inspiration behind Muri<br/><b>10:22</b> Who is Muri for?<br/><b>13:52</b> Not a wine alternative<br/><b>15:41</b> Naming a category<br/><b>18:38</b> 12 Michelin stars<br/><b>20:40</b> How it&apos;s made<br/><b>24:01</b> Blending funky flavours<br/><b>27:46</b> Fermentation &amp; other techniques<br/><b>29:53</b> Muri &amp; food<br/><b>32:25</b> The low/no scene in Copenhagen<br/><b>35:51</b> Challenges of London/international distribution<br/><b>37:25</b> Was premiumisation the goal?<br/><b>41:25</b> Finding Muri<br/><b>42:51</b> The BBQ-Q</p><p><br/></p><p><b>WE ALSO TALK ABOUT:<br/></b><a href='https://toolbeer.dk/'>To Öl</a><br/><a href='https://amzn.to/4ch7A3a'>Botivo</a>*<br/><a href='https://rapscallionsoda.com/'>Rapscallion Soda</a><br/><a href='https://amzn.to/41Khhn0'>Ish</a>*<br/><a href='https://collabs.shop/kvu02b'>Copenhagen Sparkling Tea</a>*<br/><a href='https://sylvalabs.com/'>Sylva</a><br/><a href='https://amabrewery.com/'>Ama Brewery</a></p><p><br/></p><p><a href='https://muri-drinks.com/en-uk'><b>MURI-DRINKS.COM</b></a><b>  //  </b><a href='https://www.instagram.com/muridrinks/'><b>@MURIDRINKS</b></a></p><p><br/></p><p><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/amabrewery'>#14 Unfiltered Journeys in Fermentation with Ama Brewery</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>This week I&apos;m joined by Murray Patterson, founder of Muri - a unique range of fermented non-alcoholic drinks designed for wine occasions. Murray shares his fascinating journey from a soul-crushing corporate job at JP Morgan to discovering his passion for fermentation in the cider industry before relocating to Copenhagen - a global hub for fermentation expertise.</p><p>At Muri, they&apos;re breaking free from simply mirroring alcoholic drinks, instead using chef-led techniques and complex fermentation processes to create genuinely original flavour profiles. Murray explains their painstaking methods, from carbonically macerating strawberries to lacto-fermenting beetroot and creating tomato wine. We discuss the challenges of naming this new category, the thriving low-no scene in Copenhagen, and Murray&apos;s mission to bring craft and premiumisation to non-alcoholic drinks.</p><p> </p><p><b>WE CHAT ABOUT<br/>0:00</b> Doing things differently at Muri<br/><b>2:35</b> Murray&apos;s story<br/><b>6:24</b> Breaking away from banking<br/><b>8:07</b> The low/no inspiration behind Muri<br/><b>10:22</b> Who is Muri for?<br/><b>13:52</b> Not a wine alternative<br/><b>15:41</b> Naming a category<br/><b>18:38</b> 12 Michelin stars<br/><b>20:40</b> How it&apos;s made<br/><b>24:01</b> Blending funky flavours<br/><b>27:46</b> Fermentation &amp; other techniques<br/><b>29:53</b> Muri &amp; food<br/><b>32:25</b> The low/no scene in Copenhagen<br/><b>35:51</b> Challenges of London/international distribution<br/><b>37:25</b> Was premiumisation the goal?<br/><b>41:25</b> Finding Muri<br/><b>42:51</b> The BBQ-Q</p><p><br/></p><p><b>WE ALSO TALK ABOUT:<br/></b><a href='https://toolbeer.dk/'>To Öl</a><br/><a href='https://amzn.to/4ch7A3a'>Botivo</a>*<br/><a href='https://rapscallionsoda.com/'>Rapscallion Soda</a><br/><a href='https://amzn.to/41Khhn0'>Ish</a>*<br/><a href='https://collabs.shop/kvu02b'>Copenhagen Sparkling Tea</a>*<br/><a href='https://sylvalabs.com/'>Sylva</a><br/><a href='https://amabrewery.com/'>Ama Brewery</a></p><p><br/></p><p><a href='https://muri-drinks.com/en-uk'><b>MURI-DRINKS.COM</b></a><b>  //  </b><a href='https://www.instagram.com/muridrinks/'><b>@MURIDRINKS</b></a></p><p><br/></p><p><b>BEST EPISODE TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/amabrewery'>#14 Unfiltered Journeys in Fermentation with Ama Brewery</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16869550-75-beyond-wine-creating-category-less-drinks-with-muri.mp3" length="34362229" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/muri</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 28 Mar 2025 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/16869550/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Doing things differently at Muri" />
  <psc:chapter start="3:12" title="Murray&#39;s story" />
  <psc:chapter start="7:01" title="Breaking away from banking" />
  <psc:chapter start="8:44" title="The low/no inspiration behind Muri" />
  <psc:chapter start="10:59" title="Who is Muri for?" />
  <psc:chapter start="14:21" title="Not a wine alternative" />
  <psc:chapter start="16:10" title="Naming a category" />
  <psc:chapter start="19:07" title="12 Michelin stars" />
  <psc:chapter start="21:09" title="How it&#39;s made" />
  <psc:chapter start="24:30" title=" Blending funky flavours" />
  <psc:chapter start="28:15" title="Fermentation &amp; other techniques" />
  <psc:chapter start="30:22" title="Muri &amp; food" />
  <psc:chapter start="32:54" title="The low/no scene in Copenhagen" />
  <psc:chapter start="36:20" title="Challenges of London/international distribution" />
  <psc:chapter start="37:54" title="Was premiumisation the goal?" />
  <psc:chapter start="41:54" title="Finding Muri" />
  <psc:chapter start="43:20" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>2859</itunes:duration>
    <itunes:keywords>non-alcoholic drinks, fermentation, wine alternative, Copenhagen, craft drinks, premium drinks, flavour innovation, restaurant drinks, chef techniques, low/no, no/low, mindful drinking, Danish ingredients, foraging, food pairing, Muri, Murray Patterson, w</itunes:keywords>
    <itunes:episode>75</itunes:episode>
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  <item>
    <itunes:title>#74. 50% of Drinkers Prefer Going for Two: How ‘Coasting’ Is Changing the Way We Moderate</itunes:title>
    <title>#74. 50% of Drinkers Prefer Going for Two: How ‘Coasting’ Is Changing the Way We Moderate</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 The mid-strength Collective. How these 12 brands are coming together to help spread the word of this exciting new category with great potential but little exposure.  ON THE SHOW 0:00 Intro 2:28 Why is mid-strength important? 3:18 Why we are choosing to moderate 4:55 Across the ages 6:20 How we're moderating 7:09 Coasting 8:06 Going for two is the new going for one 8:53 Why and when we're choosing mid-strength 11:03 Work drinks 12:52 The mid-strength challenge 14:31 Do drinke...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>The mid-strength Collective. How these 12 brands are coming together to help spread the word of this exciting new category with great potential but little exposure.</p><p><br/><b>ON THE SHOW<br/></b>0:00 Intro<br/>2:28 Why is mid-strength important?<br/>3:18 Why we are choosing to moderate<br/>4:55 Across the ages<br/>6:20 How we&apos;re moderating<br/>7:09 Coasting<br/>8:06 Going for two is the new going for one<br/>8:53 Why and when we&apos;re choosing mid-strength<br/>11:03 Work drinks<br/>12:52 The mid-strength challenge<br/>14:31 Do drinkers actually want mid-strength drinks?<br/>17:07 Mid-strength on pubs &amp; bars<br/>19:25 What drinkers want from mid-strenghth<br/>21:57 Mid-strength ABVs<br/>25:10 The mid-strength collective brands<br/>  </p><p><b>EPISODES MENTIONED </b><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/zebra-striping-and-bookending'>#63 FAQ: What exactly are zebra striping and bookending (&amp; do they work)?</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/abv'>#56 What does ABV mean? (and how does it affect low/no drinks?)</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/decem'>#21 Decem: From MasterChef finalist to 10% Spirit Distiller</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/double-dutch'>#46 Double Dutch mixers: supporting low/no drinkers &amp; women in hospitality</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/6percent'>#34 Making a 6% red wine with founder Russell Lamb</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/quarter'>#16 Exploring light-spirits with Quarter Proof 12% spirits</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/session-spirit'>#41 Session Gin: A 25% gin for the modern drinker</a></p><p><br/></p><p><b>THE COLLECTIVE<br/></b><a href='https://amzn.to/41WHwWc'>Brisk</a>*<br/><a href='https://decemdrinks.com/'>DECEM</a><br/><a href='https://amzn.to/4hN3Qrd'>Double Dutch</a>*<br/><a href='https://amzn.to/4iJ4mI7'>Hayman’s</a>*<br/><a href='https://www.6percent.wine/'>6Percent</a><br/><a href='https://amzn.to/4l1LqWx'>Maison Sassy</a>*<br/><a href='https://amzn.to/4j3DMJr'>Quarter Proof</a>*<br/><a href='https://sessionspirit.com/'>Session Spirit</a><br/><a href='https://amzn.to/423sApq'>Shandy Shack</a>*<br/><a href='https://amzn.to/4hLN8Zd'>McGuigan Wines</a>*<br/><a href='https://thegentlewine.com/en'>The Gentle Wine</a><br/><a href='https://amzn.to/4iPwGIL'>Small Beer</a>*</p><p><br/></p><p><a href='https://joinclubsoda.com/product/mid-strength-opportunity-demand-trade-potential/'>GET THE REPORT</a> </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>The mid-strength Collective. How these 12 brands are coming together to help spread the word of this exciting new category with great potential but little exposure.</p><p><br/><b>ON THE SHOW<br/></b>0:00 Intro<br/>2:28 Why is mid-strength important?<br/>3:18 Why we are choosing to moderate<br/>4:55 Across the ages<br/>6:20 How we&apos;re moderating<br/>7:09 Coasting<br/>8:06 Going for two is the new going for one<br/>8:53 Why and when we&apos;re choosing mid-strength<br/>11:03 Work drinks<br/>12:52 The mid-strength challenge<br/>14:31 Do drinkers actually want mid-strength drinks?<br/>17:07 Mid-strength on pubs &amp; bars<br/>19:25 What drinkers want from mid-strenghth<br/>21:57 Mid-strength ABVs<br/>25:10 The mid-strength collective brands<br/>  </p><p><b>EPISODES MENTIONED </b><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/zebra-striping-and-bookending'>#63 FAQ: What exactly are zebra striping and bookending (&amp; do they work)?</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/abv'>#56 What does ABV mean? (and how does it affect low/no drinks?)</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/decem'>#21 Decem: From MasterChef finalist to 10% Spirit Distiller</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/double-dutch'>#46 Double Dutch mixers: supporting low/no drinkers &amp; women in hospitality</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/6percent'>#34 Making a 6% red wine with founder Russell Lamb</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/quarter'>#16 Exploring light-spirits with Quarter Proof 12% spirits</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/session-spirit'>#41 Session Gin: A 25% gin for the modern drinker</a></p><p><br/></p><p><b>THE COLLECTIVE<br/></b><a href='https://amzn.to/41WHwWc'>Brisk</a>*<br/><a href='https://decemdrinks.com/'>DECEM</a><br/><a href='https://amzn.to/4hN3Qrd'>Double Dutch</a>*<br/><a href='https://amzn.to/4iJ4mI7'>Hayman’s</a>*<br/><a href='https://www.6percent.wine/'>6Percent</a><br/><a href='https://amzn.to/4l1LqWx'>Maison Sassy</a>*<br/><a href='https://amzn.to/4j3DMJr'>Quarter Proof</a>*<br/><a href='https://sessionspirit.com/'>Session Spirit</a><br/><a href='https://amzn.to/423sApq'>Shandy Shack</a>*<br/><a href='https://amzn.to/4hLN8Zd'>McGuigan Wines</a>*<br/><a href='https://thegentlewine.com/en'>The Gentle Wine</a><br/><a href='https://amzn.to/4iPwGIL'>Small Beer</a>*</p><p><br/></p><p><a href='https://joinclubsoda.com/product/mid-strength-opportunity-demand-trade-potential/'>GET THE REPORT</a> </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16857756-74-50-of-drinkers-prefer-going-for-two-how-coasting-is-changing-the-way-we-moderate.mp3" length="23880515" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/coasting</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16857756</guid>
    <pubDate>Wed, 26 Mar 2025 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Intro" />
  <psc:chapter start="3:05" title="Why is mid-strength important?" />
  <psc:chapter start="3:55" title="Why we are choosing to moderate" />
  <psc:chapter start="5:32" title="Across the ages" />
  <psc:chapter start="6:57" title="How we&#39;re moderating" />
  <psc:chapter start="7:46" title="Coasting" />
  <psc:chapter start="8:43" title="Going for two is the new going for one" />
  <psc:chapter start="9:30" title="Why and when we&#39;re choosing mid-strength" />
  <psc:chapter start="11:40" title="Work drinks" />
  <psc:chapter start="13:29" title="The mid-strength challenge" />
  <psc:chapter start="15:08" title="Do drinkers actually want mid-strength drinks?" />
  <psc:chapter start="17:36" title="Mid-strength on pubs &amp; bars" />
  <psc:chapter start="19:54" title="What drinkers want from mid-strenghth" />
  <psc:chapter start="22:26" title="Mid-strength ABVs" />
  <psc:chapter start="25:39" title="The mid-strength collective brands" />
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    <itunes:duration>1986</itunes:duration>
    <itunes:keywords>mid-strength drinks, mindful drinking, moderating alcohol, coasting, low ABV options, Mid-Strength Collective, alcohol alternatives, socialising, less alcohol, Club Soda, KAM report, KAM, pubs, moderation nation,</itunes:keywords>
    <itunes:episode>74</itunes:episode>
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  </item>
  <item>
    <itunes:title>#73. America&#39;s 1st Non-Alc Bottle Shop, Celebrity Brands &amp; THC Drinks</itunes:title>
    <title>#73. America&#39;s 1st Non-Alc Bottle Shop, Celebrity Brands &amp; THC Drinks</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Victoria Watters is the co-founder of Dry Atlas, a media platform dedicated to alcohol alternatives. She is also one-half of the driving force behind Spirited Away – America's first non-alcoholic bottle shop. Victoria and her husband, Douglas, launched their bottle shop in November 2020 and have never looked back! This week, we’re chatting about Victoria's insights on the evolution of non-alcoholic drinks – from the improving technology in de-alcoholised wines to the emergen...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Victoria Watters is the co-founder of Dry Atlas, a media platform dedicated to alcohol alternatives. She is also one-half of the driving force behind Spirited Away – America&apos;s first non-alcoholic bottle shop. Victoria and her husband, Douglas, launched their bottle shop in November 2020 and have never looked back!</p><p>This week, we’re chatting about Victoria&apos;s insights on the evolution of non-alcoholic drinks – from the improving technology in de-alcoholised wines to the emergence of THC-infused beverages in the US, how the industry is moving from sober curiosity to ‘flex drinking’, and where celebrity brands are getting it right, and wrong, in the low/no space.<br/><br/></p><p><b>WE CHAT ABOUT<br/>0:00</b> Victoria&apos;s story<br/><b>3:37</b> America&apos;s 1st non-alcoholic bottle shop<br/><b>14:02</b> Dry Atlas<br/><b>15:55</b> Meeting Ben Branson<br/><b>18:28</b> Dealcoholised wine improvements<br/><b>20:49</b> THC-infused drinks<br/><b>23:37</b> Flex drinking<br/><b>26:46</b> Supply &amp; demand in low/no beverage<br/><b>31:39</b> Tom Holland, Lewis Hamilton &amp; other celebrity low/no brands<br/><b>35:59</b> Do founders have to be sober?<br/><b>39:46</b> Dry Atlas media channels<br/><b>41:51</b> Wine polls<br/><b>44:00</b> Are functional drinks on the way out?<br/><b>48:17</b> Synthesised alcohol<br/><b>51:17</b> Finding Victoria<br/><b>52:41</b> The BBQ-Q</p><p><b><em> </em></b></p><p><a href='https://www.dryatlas.com/'>DRYATLAS.COM</a>  //  <a href='https://www.spiritedaway.co/'>SPIRITEDAWAY.CO</a></p><p><br/></p><p><b>WE ALSO TALK ABOUT:<br/></b><a href='https://drinkuntitled.com/'>Untitled Art</a><br/><a href='https://www.zeronimowine.com/'>Zeronimo</a><br/><a href='https://oceanowines.com/oceano-zero/'>Ocean Zero</a><br/><a href='https://amzn.to/4kyJwwp'>Bolle</a>*<br/><a href='https://www.kineuphorics.com/en-gb'>Kin Euphorics</a><br/><a href='https://amzn.to/4hnqvdt'>Athletic Brewing</a>*<br/><a href='https://amzn.to/4bKcXYs'>Guinness0.0</a>*<br/><a href='https://drinkfable.com/'>Fable THC</a><br/><a href='https://amzn.to/4kGU3FS'>Sentia</a>*</p><p> </p><p><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/the-sober-bartender'>#71 The Award-Winning Sober Bartender&apos;s Guide to Non-Alc Spirits</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/the-fungi-consultant'>#69 The Fungi Consultant: Do functional mushrooms work in low/no drinks?</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Victoria Watters is the co-founder of Dry Atlas, a media platform dedicated to alcohol alternatives. She is also one-half of the driving force behind Spirited Away – America&apos;s first non-alcoholic bottle shop. Victoria and her husband, Douglas, launched their bottle shop in November 2020 and have never looked back!</p><p>This week, we’re chatting about Victoria&apos;s insights on the evolution of non-alcoholic drinks – from the improving technology in de-alcoholised wines to the emergence of THC-infused beverages in the US, how the industry is moving from sober curiosity to ‘flex drinking’, and where celebrity brands are getting it right, and wrong, in the low/no space.<br/><br/></p><p><b>WE CHAT ABOUT<br/>0:00</b> Victoria&apos;s story<br/><b>3:37</b> America&apos;s 1st non-alcoholic bottle shop<br/><b>14:02</b> Dry Atlas<br/><b>15:55</b> Meeting Ben Branson<br/><b>18:28</b> Dealcoholised wine improvements<br/><b>20:49</b> THC-infused drinks<br/><b>23:37</b> Flex drinking<br/><b>26:46</b> Supply &amp; demand in low/no beverage<br/><b>31:39</b> Tom Holland, Lewis Hamilton &amp; other celebrity low/no brands<br/><b>35:59</b> Do founders have to be sober?<br/><b>39:46</b> Dry Atlas media channels<br/><b>41:51</b> Wine polls<br/><b>44:00</b> Are functional drinks on the way out?<br/><b>48:17</b> Synthesised alcohol<br/><b>51:17</b> Finding Victoria<br/><b>52:41</b> The BBQ-Q</p><p><b><em> </em></b></p><p><a href='https://www.dryatlas.com/'>DRYATLAS.COM</a>  //  <a href='https://www.spiritedaway.co/'>SPIRITEDAWAY.CO</a></p><p><br/></p><p><b>WE ALSO TALK ABOUT:<br/></b><a href='https://drinkuntitled.com/'>Untitled Art</a><br/><a href='https://www.zeronimowine.com/'>Zeronimo</a><br/><a href='https://oceanowines.com/oceano-zero/'>Ocean Zero</a><br/><a href='https://amzn.to/4kyJwwp'>Bolle</a>*<br/><a href='https://www.kineuphorics.com/en-gb'>Kin Euphorics</a><br/><a href='https://amzn.to/4hnqvdt'>Athletic Brewing</a>*<br/><a href='https://amzn.to/4bKcXYs'>Guinness0.0</a>*<br/><a href='https://drinkfable.com/'>Fable THC</a><br/><a href='https://amzn.to/4kGU3FS'>Sentia</a>*</p><p> </p><p><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/the-sober-bartender'>#71 The Award-Winning Sober Bartender&apos;s Guide to Non-Alc Spirits</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/the-fungi-consultant'>#69 The Fungi Consultant: Do functional mushrooms work in low/no drinks?</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 20 Mar 2025 10:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="Victoria&#39;s story" />
  <psc:chapter start="4:14" title="America&#39;s 1st non-alcoholic bottle shop" />
  <psc:chapter start="14:31" title="Dry Atlas" />
  <psc:chapter start="16:24" title="Meeting Ben Branson" />
  <psc:chapter start="18:57" title="Dealcoholised wine improvements" />
  <psc:chapter start="21:18" title="THC-infused drinks" />
  <psc:chapter start="24:06" title="Flex drinking" />
  <psc:chapter start="27:15" title="Supply &amp; demand in low/no beverage" />
  <psc:chapter start="32:08" title="Tom Holland, Lewis Hamilton &amp; other celebrity low/no brands" />
  <psc:chapter start="36:28" title="Do founders have to be sober?" />
  <psc:chapter start="40:15" title="Dry Atlas media channels" />
  <psc:chapter start="42:20" title="Wine polls" />
  <psc:chapter start="44:29" title="Are functional drinks on the way out?" />
  <psc:chapter start="48:46" title="Synthesised alcohol" />
  <psc:chapter start="51:46" title="Finding Victoria" />
  <psc:chapter start="53:10" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3396</itunes:duration>
    <itunes:keywords>non-alcoholic drinks, sober curious, alcohol free drinks, Dry Atlas, Spirited Away, alcohol alternatives, flex drinking, de-alcoholised wine, functional beverages, THC-infused drinks, alcohol-free bottle shop, celebrity brands, hospitality industry, optio</itunes:keywords>
    <itunes:episode>73</itunes:episode>
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    <itunes:title>#72. The Problem with Naming Alcohol-Free Spirits</itunes:title>
    <title>#72. The Problem with Naming Alcohol-Free Spirits</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 In this episode, I explore why alcohol-free bottles are labelled as ‘botanical spirit’ or ‘dark spiced’ instead of gin or rum. These naming conventions aren't just creative marketing—they're legal requirements which force alcohol-free producers to use alternative terminology that hints at what their products are meant to replace.  But does it cause more confusion? What do brands need to do to support low, no, light drinkers in finding, understanding and enjoying their d...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this episode, I explore why alcohol-free bottles are labelled as ‘botanical spirit’ or ‘dark spiced’ instead of gin or rum. These naming conventions aren&apos;t just creative marketing—they&apos;re legal requirements which force alcohol-free producers to use alternative terminology that hints at what their products are meant to replace. </p><p>But does it cause more confusion? What do brands need to do to support low, no, light drinkers in finding, understanding and enjoying their drinks?</p><p><b><br/>THIS WEEK, WE’RE TALKING ABOUT:<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>0:00</b></a> Talking alcohol-free spirits<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>1:29</b></a> Legally protected<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>2:37</b></a> Minimum requirements<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>4:23</b></a> Producer creativity<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>5:49</b></a> Is it confusing?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>8:01</b></a> Is it bad for brands?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>9:55</b></a> Is it easier for non-replica brands?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>11:24</b></a> Naming &amp; comparing<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>12:01</b></a> Will the law change?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>13:17</b></a> What brands can do to help consumers.<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>13:39</b></a> What would you prefer?</p><p>  </p><p><b>BEST EPISODE TO LISTEN TO NEXT: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/abv'>#56 FAQ: What does ABV mean? (and how does it affect low/no drinks?)</a></p><p><b> </b></p><p><b>ALSO MENTIONED:<br/></b><a href='https://amzn.to/4hpuiHm'>CleanCo</a>*<br/><a href='https://amzn.to/4bHwUiw'>Lyre’s</a>*<br/><a href='https://collabs.shop/bqyqkz'>Rebels 0.0</a>*</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>In this episode, I explore why alcohol-free bottles are labelled as ‘botanical spirit’ or ‘dark spiced’ instead of gin or rum. These naming conventions aren&apos;t just creative marketing—they&apos;re legal requirements which force alcohol-free producers to use alternative terminology that hints at what their products are meant to replace. </p><p>But does it cause more confusion? What do brands need to do to support low, no, light drinkers in finding, understanding and enjoying their drinks?</p><p><b><br/>THIS WEEK, WE’RE TALKING ABOUT:<br/></b><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>0:00</b></a> Talking alcohol-free spirits<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>1:29</b></a> Legally protected<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>2:37</b></a> Minimum requirements<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>4:23</b></a> Producer creativity<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>5:49</b></a> Is it confusing?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>8:01</b></a> Is it bad for brands?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>9:55</b></a> Is it easier for non-replica brands?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>11:24</b></a> Naming &amp; comparing<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>12:01</b></a> Will the law change?<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>13:17</b></a> What brands can do to help consumers.<br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16807024-72'><b>13:39</b></a> What would you prefer?</p><p>  </p><p><b>BEST EPISODE TO LISTEN TO NEXT: <br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/abv'>#56 FAQ: What does ABV mean? (and how does it affect low/no drinks?)</a></p><p><b> </b></p><p><b>ALSO MENTIONED:<br/></b><a href='https://amzn.to/4hpuiHm'>CleanCo</a>*<br/><a href='https://amzn.to/4bHwUiw'>Lyre’s</a>*<br/><a href='https://collabs.shop/bqyqkz'>Rebels 0.0</a>*</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16807024-72-the-problem-with-naming-alcohol-free-spirits.mp3" length="12848898" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/naming-alcohol-free-spirits</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16807024</guid>
    <pubDate>Tue, 18 Mar 2025 06:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="Talking alcohol-free spirits" />
  <psc:chapter start="2:06" title="Legally protected" />
  <psc:chapter start="3:14" title="Minimum requirements" />
  <psc:chapter start="5:00" title="Producer creativity" />
  <psc:chapter start="6:26" title="Is it confusing?" />
  <psc:chapter start="8:38" title="Is it bad for brands?" />
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    <itunes:duration>1067</itunes:duration>
    <itunes:keywords>alcohol-free spirits, naming conventions, botanical spirit, UK regulations, spirit alternatives, ABV, mindful drinking, sober curious, Low No Drinker magazine, non-alcoholic spirits, minimum abv, </itunes:keywords>
    <itunes:episode>72</itunes:episode>
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    <itunes:title>#71. Award-Winning Sober Bartender&#39;s Guide to Non-Alc Spirits &amp; Cocktails</itunes:title>
    <title>#71. Award-Winning Sober Bartender&#39;s Guide to Non-Alc Spirits &amp; Cocktails</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Chris Cardone is a beverage consultant, chief mixologist and career bartender who, despite being sober for nearly 10 years, has continued to work in the hospitality drinks industry and help make the bar scene more inclusive for those seeking alternative ways to drink. He is the winner of Bartender of the Year, a four-time national flair bartending finalist, and has even taught celebrities like Tom Holland how to flair bartend.  From Chris’s terrifying brain chemistry ca...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Chris Cardone is a beverage consultant, chief mixologist and career bartender who, despite being sober for nearly 10 years, has continued to work in the hospitality drinks industry and help make the bar scene more inclusive for those seeking alternative ways to drink.</p><p>He is the winner of Bartender of the Year, a four-time national flair bartending finalist, and has even taught celebrities like Tom Holland how to flair bartend. </p><p>From Chris’s terrifying brain chemistry causing terrifying hallucinogenic reactions to even small amounts of alcohol to the naysayers claiming a sober bartender couldn&apos;t succeed, this story is incredible.</p><p>And, of course, he also shares invaluable insights into what makes quality alcohol-free spirits, the education gap in the industry, why non-alcoholic options deserve their place (and price point) alongside traditional cocktails, and how to make the most of non-alc spirits at home. </p><p><br/></p><p><b>WE CHAT ABOUT<br/>0:00</b> Meeting Chris Cardone<br/><b>1:54</b> The importance of hospitality<br/><b>3:37</b> Chris&apos; story<br/><b>5:33</b> Hallucinogenic episodes<br/><b>8:08</b> A life changing question<br/><b>9:10</b> Staying in hospitality sober<br/><b>12:05</b> A chemical reaction?<br/><b>14:14</b> Being a sober career bartender<br/><b>17:38</b> People thought I was sick<br/><b>19:27</b> They told me to shut the fuck up<br/><b>23:38</b> Watching the birth of a culture<br/><b>27:30</b> What Chris thinks of Seedlip &amp; Co<br/><b>29:02</b> This isn&apos;t a trend<br/><b>30:09</b> The good, the bad &amp; the ugly of non-alc spirits<br/><b>33:22</b> The alcohol-free cocktail experience<br/><b>35:22</b> Where brands go wrong<br/><b>36:47</b> Excited by Sylva &amp; Ben Branson<br/><b>38:46</b> The lack of education around non-alc spirits<br/><b>42:22</b> The power of the bartender<br/><b>43:32</b> Understanding the value of non-alc<br/><b>48:31</b> A call to brands: Teach us!<br/><b>52:13</b> Making alcohol-free cocktails at home<br/><b>53:51</b> Tip 2: Start with a classic<br/><b>54:43</b> Tip 3: Tinker &amp; test<br/><b>57:41</b> The Continuous Bev Consultancy<br/><b>58:49</b> Creating a balanced cocktail menu<br/><b>59:37</b> The cost of NOT having a non-alc offer<br/><b>1:02:06</b> Corporate event consulting<br/><b>1:03:55</b> Finding Chris<br/><b>1:04:46</b> The BBQ-Q</p><p> </p><p><a href='https://www.linkedin.com/in/chris-cardone-77033214/'>CHRIS ON LINKEDIN</a>  //  <a href='https://www.continuousbev.com/'>CONTINUOUSBEV.COM</a></p><p> </p><p><b>WE ALSO TALK ABOUT:<br/></b><a href='https://berobrewing.com/'>Bero<br/></a><a href='https://amzn.to/3DtDPiG'>Seedlip</a>*<br/>The Pathfinder<br/><a href='https://www.aplos.world/'>Aplos</a><br/>Seasn<br/>All the Bitter<br/>Lyres<br/><a href='https://www.ritualzeroproof.com/'>Ritual</a><br/>Athletic<br/>Peroni 00<br/>Guinness 00<br/><a href='https://primapave.com/'>Prima Pave</a><br/><a href='https://amzn.to/3FooCA5'>Tost</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Chris Cardone is a beverage consultant, chief mixologist and career bartender who, despite being sober for nearly 10 years, has continued to work in the hospitality drinks industry and help make the bar scene more inclusive for those seeking alternative ways to drink.</p><p>He is the winner of Bartender of the Year, a four-time national flair bartending finalist, and has even taught celebrities like Tom Holland how to flair bartend. </p><p>From Chris’s terrifying brain chemistry causing terrifying hallucinogenic reactions to even small amounts of alcohol to the naysayers claiming a sober bartender couldn&apos;t succeed, this story is incredible.</p><p>And, of course, he also shares invaluable insights into what makes quality alcohol-free spirits, the education gap in the industry, why non-alcoholic options deserve their place (and price point) alongside traditional cocktails, and how to make the most of non-alc spirits at home. </p><p><br/></p><p><b>WE CHAT ABOUT<br/>0:00</b> Meeting Chris Cardone<br/><b>1:54</b> The importance of hospitality<br/><b>3:37</b> Chris&apos; story<br/><b>5:33</b> Hallucinogenic episodes<br/><b>8:08</b> A life changing question<br/><b>9:10</b> Staying in hospitality sober<br/><b>12:05</b> A chemical reaction?<br/><b>14:14</b> Being a sober career bartender<br/><b>17:38</b> People thought I was sick<br/><b>19:27</b> They told me to shut the fuck up<br/><b>23:38</b> Watching the birth of a culture<br/><b>27:30</b> What Chris thinks of Seedlip &amp; Co<br/><b>29:02</b> This isn&apos;t a trend<br/><b>30:09</b> The good, the bad &amp; the ugly of non-alc spirits<br/><b>33:22</b> The alcohol-free cocktail experience<br/><b>35:22</b> Where brands go wrong<br/><b>36:47</b> Excited by Sylva &amp; Ben Branson<br/><b>38:46</b> The lack of education around non-alc spirits<br/><b>42:22</b> The power of the bartender<br/><b>43:32</b> Understanding the value of non-alc<br/><b>48:31</b> A call to brands: Teach us!<br/><b>52:13</b> Making alcohol-free cocktails at home<br/><b>53:51</b> Tip 2: Start with a classic<br/><b>54:43</b> Tip 3: Tinker &amp; test<br/><b>57:41</b> The Continuous Bev Consultancy<br/><b>58:49</b> Creating a balanced cocktail menu<br/><b>59:37</b> The cost of NOT having a non-alc offer<br/><b>1:02:06</b> Corporate event consulting<br/><b>1:03:55</b> Finding Chris<br/><b>1:04:46</b> The BBQ-Q</p><p> </p><p><a href='https://www.linkedin.com/in/chris-cardone-77033214/'>CHRIS ON LINKEDIN</a>  //  <a href='https://www.continuousbev.com/'>CONTINUOUSBEV.COM</a></p><p> </p><p><b>WE ALSO TALK ABOUT:<br/></b><a href='https://berobrewing.com/'>Bero<br/></a><a href='https://amzn.to/3DtDPiG'>Seedlip</a>*<br/>The Pathfinder<br/><a href='https://www.aplos.world/'>Aplos</a><br/>Seasn<br/>All the Bitter<br/>Lyres<br/><a href='https://www.ritualzeroproof.com/'>Ritual</a><br/>Athletic<br/>Peroni 00<br/>Guinness 00<br/><a href='https://primapave.com/'>Prima Pave</a><br/><a href='https://amzn.to/3FooCA5'>Tost</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16781975-71-award-winning-sober-bartender-s-guide-to-non-alc-spirits-cocktails.mp3" length="51227110" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/chris-cardone</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16781975</guid>
    <pubDate>Thu, 13 Mar 2025 10:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/16781975/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/16781975/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="#71. Award-Winning Sober Bartender&#39;s Guide to Non-Alc Spirits &amp; Cocktails" />
  <psc:chapter start="0:57" title="Meeting Chris Cardone" />
  <psc:chapter start="2:31" title="The importance of hospitality" />
  <psc:chapter start="4:14" title="Chris&#39; story" />
  <psc:chapter start="6:10" title="Hallucinogenic episodes" />
  <psc:chapter start="8:45" title="A life changing question" />
  <psc:chapter start="9:47" title="Staying in hospitality sober" />
  <psc:chapter start="13:12" title="A chemical reaction?" />
  <psc:chapter start="15:21" title="Being a sober career bartender" />
  <psc:chapter start="18:45" title="People thought I was sick" />
  <psc:chapter start="20:34" title="They told me to shut the fuck up" />
  <psc:chapter start="24:45" title="Watching the birth of a culture" />
  <psc:chapter start="28:37" title="What Chris thinks of Seedlip &amp; Co" />
  <psc:chapter start="30:09" title="This isn&#39;t a trend" />
  <psc:chapter start="31:16" title="The good, the bad &amp; the ugly of non-alc spirits" />
  <psc:chapter start="34:29" title="The alcohol-free cocktail experience" />
  <psc:chapter start="36:29" title="Where brands go wrong" />
  <psc:chapter start="37:54" title="Excited by Sylva &amp; Ben Branson" />
  <psc:chapter start="39:53" title="The lack of education around non-alc spirits" />
  <psc:chapter start="43:29" title="The power of the bartender" />
  <psc:chapter start="44:39" title="Understanding the value of non-alc" />
  <psc:chapter start="49:38" title="A call to brands: Teach us!" />
  <psc:chapter start="53:20" title="Making alcohol-free cocktails at home" />
  <psc:chapter start="54:58" title="Tip 2: Start with a classic" />
  <psc:chapter start="55:50" title="Tip 3: Tinker &amp; test" />
  <psc:chapter start="58:48" title="The Continuous Bev Consultancy" />
  <psc:chapter start="59:56" title="Creating a balanced cocktail menu" />
  <psc:chapter start="1:00:44" title="The cost of NOT having a non-alc offer" />
  <psc:chapter start="1:03:13" title="Corporate event consulting" />
  <psc:chapter start="1:05:02" title="Finding Chris" />
  <psc:chapter start="1:05:53" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>4264</itunes:duration>
    <itunes:keywords>Sober bartender, non-alcoholic cocktails, Chris Cardone mixologist, alcohol-free spirits, inclusive drinking, hospitality sobriety, low no drinks, Seedlip, premium non-alcoholic spirits, mindful drinking, sober curious, cocktail development, alcohol-free </itunes:keywords>
    <itunes:episode>71</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#70. Mocktail: The Dirty Word of Alcohol-Free Drinking</itunes:title>
    <title>#70. Mocktail: The Dirty Word of Alcohol-Free Drinking</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Why is the word 'Mocktail' so contentious in the low/no space?   IN THIS WEEK’S EPISODE, WE COVER: 0:59 [A very] Brief history of mocktails 2:55 A mockery 3:40 Second-class drinkers 4:46 Not for the kids menu 7:40 What else can we call them? 8:24 Other terrible terms 9:21 AF mixologists to watch 10:49 But... some people still like it 12:04 A good problem to have   BEST EPISODE TO LISTEN TO NEXT:  #29 The rise and rise of Mocktails with Pooja Sharma-Jones    AL...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Why is the word &apos;Mocktail&apos; so contentious in the low/no space?</p><p><br/></p><p><b>IN THIS WEEK’S EPISODE, WE COVER:</b></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>0:59</b></a> [A very] Brief history of mocktails</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>2:55</b></a> A mockery</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>3:40</b></a> Second-class drinkers</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>4:46</b></a> Not for the kids menu</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>7:40</b></a> What else can we call them?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>8:24</b></a> Other terrible terms</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>9:21</b></a> AF mixologists to watch</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>10:49</b></a> But... some people still like it</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>12:04</b></a> A good problem to have</p><p><br/></p><p><b>BEST EPISODE TO LISTEN TO NEXT: </b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/mocktails'>#29 The rise and rise of Mocktails with Pooja Sharma-Jones</a></p><p> <b> </b></p><p><b>ALSO MENTIONED:</b></p><p><a href='https://podcasts.apple.com/us/podcast/mindful-drinking/id1727017058'>Derek Brown – The Mindful Drinking Podcast</a></p><p><a href='https://www.linkedin.com/in/chris-cardone-77033214/'>Chris Cardone</a></p><p><a href='https://www.lamaisonwellness.com/'>Camille Vidal – La Maison Wellness</a></p><p><a href='https://www.instagram.com/doctor.cocktail.uk/'>Dr Cocktail</a></p><p><a href='https://www.instagram.com/themidnightmuddler/'>The Midnight Muddler</a></p><p><a href='https://www.instagram.com/milliegooch/'>Millie Gooch</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Why is the word &apos;Mocktail&apos; so contentious in the low/no space?</p><p><br/></p><p><b>IN THIS WEEK’S EPISODE, WE COVER:</b></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>0:59</b></a> [A very] Brief history of mocktails</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>2:55</b></a> A mockery</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>3:40</b></a> Second-class drinkers</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>4:46</b></a> Not for the kids menu</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>7:40</b></a> What else can we call them?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>8:24</b></a> Other terrible terms</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>9:21</b></a> AF mixologists to watch</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>10:49</b></a> But... some people still like it</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking'><b>12:04</b></a> A good problem to have</p><p><br/></p><p><b>BEST EPISODE TO LISTEN TO NEXT: </b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/mocktails'>#29 The rise and rise of Mocktails with Pooja Sharma-Jones</a></p><p> <b> </b></p><p><b>ALSO MENTIONED:</b></p><p><a href='https://podcasts.apple.com/us/podcast/mindful-drinking/id1727017058'>Derek Brown – The Mindful Drinking Podcast</a></p><p><a href='https://www.linkedin.com/in/chris-cardone-77033214/'>Chris Cardone</a></p><p><a href='https://www.lamaisonwellness.com/'>Camille Vidal – La Maison Wellness</a></p><p><a href='https://www.instagram.com/doctor.cocktail.uk/'>Dr Cocktail</a></p><p><a href='https://www.instagram.com/themidnightmuddler/'>The Midnight Muddler</a></p><p><a href='https://www.instagram.com/milliegooch/'>Millie Gooch</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16759425-70-mocktail-the-dirty-word-of-alcohol-free-drinking.mp3" length="11300231" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/mocktails</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16759425</guid>
    <pubDate>Tue, 11 Mar 2025 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/16759425/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Dirty word?" />
  <psc:chapter start="1:36" title="[A very] Brief history of mocktails" />
  <psc:chapter start="3:32" title="A mockery" />
  <psc:chapter start="4:17" title="Second class drinkers" />
  <psc:chapter start="5:23" title="Not for the kids menu" />
  <psc:chapter start="8:17" title="What else can we call them?" />
  <psc:chapter start="9:01" title="Other terrible terms" />
  <psc:chapter start="9:58" title="AF mixologists to watch" />
  <psc:chapter start="11:26" title="But... some people still like it" />
  <psc:chapter start="12:41" title="A good problem to have" />
</psc:chapters>
    <itunes:duration>938</itunes:duration>
    <itunes:keywords>Mocktail, Non-alcoholic, Alcohol-free, Cocktails, Zero-proof, Spirit-free, Low/no drinks, Mixology, Adult beverages, Prohibition, Temperance drinks, Mindful drinking, Drink culture, Sobriety, Shirley Temple, Beverage industry</itunes:keywords>
    <itunes:episode>70</itunes:episode>
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  <item>
    <itunes:title>#69. The Fungi Consultant: Do Functional Mushrooms Work in Low/No Drinks?</itunes:title>
    <title>#69. The Fungi Consultant: Do Functional Mushrooms Work in Low/No Drinks?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Oli Genn-Bash is one of the most interesting guests I’ve had the privilege to interview. He’s a fungi fanatic and a mycology maestro; aka he loves mushrooms! In this deep dive episode into the true role of functional mushrooms in our drinks, Oli doesn’t hold back. He tells us what these fascinating fungi actually do in our bodies, how to identify quality suppliers and the truth about whether they’re actually having any impact when used inside low/no drinks. This is definitel...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Oli Genn-Bash is one of the most interesting guests I’ve had the privilege to interview. He’s a fungi fanatic and a mycology maestro; aka he loves mushrooms!</p><p>In this deep dive episode into the true role of functional mushrooms in our drinks, Oli doesn’t hold back. He tells us what these fascinating fungi actually do in our bodies, how to identify quality suppliers and the truth about whether they’re actually having any impact when used inside low/no drinks.</p><p>This is definitely one of those episodes where I’m inviting you to strap on your listening ears and come along and learn with me.</p><p>===============</p><p><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>2:45</b> Oli&apos;s story</p><p><b>5:20</b> Historical &amp; cultural use</p><p><b>7:01</b> Introducing the &quot;Big 5&quot;</p><p><b>7:28</b> Over-popularisation of Lion&apos;s Mane</p><p><b>9:57</b> Reishi: The mushroom of immortality</p><p><b>11:08</b> Motivation &amp; energy from cordyceps</p><p><b>14:33</b> Olympic doping</p><p><b>15:35</b> Medicinal uses of cordyceps</p><p><b>17:31</b> How to consume functional mushrooms</p><p><b>20:38</b> Are there any side effects?</p><p><b>23:00</b> Are they effective in low/no drinks?</p><p><b>25:35</b> Zero regulations</p><p><b>26:27</b> How mushroom powder is made</p><p><b>28:14</b> Extract ratios</p><p><b>31:29</b> Will the laws change?</p><p><b>34:06</b> Turkey Tail: pharmaceutical grade cancer treatment</p><p><b>35:06</b> Chaga: not a true mushroom</p><p><b>37:04</b> Magic mushrooms for the psychotropic curious</p><p><b>41:41</b> Micro-dosing: What is it?</p><p><b>47:31</b> Why I invited Oli on the pod</p><p><b>48:31</b> The Fungi Consultancy</p><p><b>50:48</b> Find Oli</p><p><b>51:30</b> The BBQ-Q</p><p><b>53:39</b> Keep mycology alive</p><p><br/></p><p><b>FIND OLI</b></p><p><a href='https://thefungiconsultant.com/'>THE FUNGI CONSULTANT.COM </a>//  <a href='https://www.instagram.com/the_fungi_consultant/'>@THE_FUNGI_CONSULTANT</a>  //  <a href='https://www.linkedin.com/in/oli-genn-bash/'>LINKEDIN.COM/IN/OLI-GENN-BASH</a></p><p><br/></p><p><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://bristolfungarium.com/products/lions-mane-cacao-drink?_pos=2&amp;_sid=05b07b277&amp;_ss=r'>The Bristol Fungarium</a></p><p><a href='https://amzn.to/3F4AZ3X'>jAGA</a>*</p><p><br/></p><p><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/high-and-dry'>#47 Psychotropic-curious with High &amp; Dry</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Oli Genn-Bash is one of the most interesting guests I’ve had the privilege to interview. He’s a fungi fanatic and a mycology maestro; aka he loves mushrooms!</p><p>In this deep dive episode into the true role of functional mushrooms in our drinks, Oli doesn’t hold back. He tells us what these fascinating fungi actually do in our bodies, how to identify quality suppliers and the truth about whether they’re actually having any impact when used inside low/no drinks.</p><p>This is definitely one of those episodes where I’m inviting you to strap on your listening ears and come along and learn with me.</p><p>===============</p><p><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>2:45</b> Oli&apos;s story</p><p><b>5:20</b> Historical &amp; cultural use</p><p><b>7:01</b> Introducing the &quot;Big 5&quot;</p><p><b>7:28</b> Over-popularisation of Lion&apos;s Mane</p><p><b>9:57</b> Reishi: The mushroom of immortality</p><p><b>11:08</b> Motivation &amp; energy from cordyceps</p><p><b>14:33</b> Olympic doping</p><p><b>15:35</b> Medicinal uses of cordyceps</p><p><b>17:31</b> How to consume functional mushrooms</p><p><b>20:38</b> Are there any side effects?</p><p><b>23:00</b> Are they effective in low/no drinks?</p><p><b>25:35</b> Zero regulations</p><p><b>26:27</b> How mushroom powder is made</p><p><b>28:14</b> Extract ratios</p><p><b>31:29</b> Will the laws change?</p><p><b>34:06</b> Turkey Tail: pharmaceutical grade cancer treatment</p><p><b>35:06</b> Chaga: not a true mushroom</p><p><b>37:04</b> Magic mushrooms for the psychotropic curious</p><p><b>41:41</b> Micro-dosing: What is it?</p><p><b>47:31</b> Why I invited Oli on the pod</p><p><b>48:31</b> The Fungi Consultancy</p><p><b>50:48</b> Find Oli</p><p><b>51:30</b> The BBQ-Q</p><p><b>53:39</b> Keep mycology alive</p><p><br/></p><p><b>FIND OLI</b></p><p><a href='https://thefungiconsultant.com/'>THE FUNGI CONSULTANT.COM </a>//  <a href='https://www.instagram.com/the_fungi_consultant/'>@THE_FUNGI_CONSULTANT</a>  //  <a href='https://www.linkedin.com/in/oli-genn-bash/'>LINKEDIN.COM/IN/OLI-GENN-BASH</a></p><p><br/></p><p><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://bristolfungarium.com/products/lions-mane-cacao-drink?_pos=2&amp;_sid=05b07b277&amp;_ss=r'>The Bristol Fungarium</a></p><p><a href='https://amzn.to/3F4AZ3X'>jAGA</a>*</p><p><br/></p><p><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/high-and-dry'>#47 Psychotropic-curious with High &amp; Dry</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16741934-69-the-fungi-consultant-do-functional-mushrooms-work-in-low-no-drinks.mp3" length="41401717" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/the-fungi-consultant</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 06 Mar 2025 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="3:22" title="Oli&#39;s story" />
  <psc:chapter start="5:57" title="Historical &amp; cultural use" />
  <psc:chapter start="7:38" title="Introducing the &quot;Big 5&quot;" />
  <psc:chapter start="8:05" title="Over-popularisation of Lion&#39;s Mane" />
  <psc:chapter start="10:34" title="Reishi: The mushroom of immortality" />
  <psc:chapter start="11:45" title="Motivation &amp; energy from cordyceps" />
  <psc:chapter start="15:40" title="Olympic doping" />
  <psc:chapter start="16:42" title="Medicinal uses of cordyceps" />
  <psc:chapter start="18:38" title="How to consume functional mushrooms" />
  <psc:chapter start="21:45" title="Are there any side effects?" />
  <psc:chapter start="24:07" title="Are they effective in low/no drinks?" />
  <psc:chapter start="26:42" title="Zero regulations" />
  <psc:chapter start="27:34" title="How mushroom powder is made" />
  <psc:chapter start="29:21" title="Extract ratios" />
  <psc:chapter start="32:36" title="Will the laws change?" />
  <psc:chapter start="35:13" title="Turkey Tail: pharmaceutical grade cancer treatment" />
  <psc:chapter start="36:13" title="Chaga: not a true mushroom" />
  <psc:chapter start="38:11" title="Magic mushrooms for the psychotropic curious" />
  <psc:chapter start="42:48" title="Micro-dosing: What is it?" />
  <psc:chapter start="48:38" title="Why I invited Oli on the pod" />
  <psc:chapter start="49:38" title="The Fungi Consultancy" />
  <psc:chapter start="51:55" title="Find Oli" />
  <psc:chapter start="52:37" title="The BBQ-Q" />
  <psc:chapter start="54:46" title="Keep mycology alive" />
</psc:chapters>
    <itunes:duration>3445</itunes:duration>
    <itunes:keywords>Functional drink, functional mushrooms, lions mane, chaga, turkey tail, reishi, cordyceps, micro-dosing, mushrooms, health, medicine, drinking less, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, mo</itunes:keywords>
    <itunes:episode>69</itunes:episode>
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    <itunes:title>#68. The No.1 Mistake Made by New Low/No Drinkers</itunes:title>
    <title>#68. The No.1 Mistake Made by New Low/No Drinkers</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 “Alcohol changes everything about how a drink feels and tastes and behaves.” “There's a lot that goes on with alcohol inside a drink that is about far more than just getting you sozzled, and when you take that away, it's going to give you a different product.”   This week we cover: 0:00 Welcome to ep#68 0:26 But first, a big thank you! 2:13 The no.1 mistake 2:45 Managing expectations 3:19 Alcohol changes everything 4:47 The comparison game 5:55 Managing expectations 6:5...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>“Alcohol changes everything about how a drink feels and tastes and behaves.”</p><p>“There&apos;s a lot that goes on with alcohol inside a drink that is about far more than just getting you sozzled, and when you take that away, it&apos;s going to give you a different product.”</p><p><b> </b></p><p><b>This week we cover:</b></p><p>0:00 Welcome to ep#68</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>0:26</b></a> But first, a big thank you!</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>2:13</b></a> The no.1 mistake</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>2:45</b></a> Managing expectations</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>3:19</b></a> Alcohol changes everything</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>4:47</b></a> The comparison game</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>5:55</b></a> Managing expectations</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>6:59</b></a> Tasting tips (wine)</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>8:07</b></a> Start simple</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>9:59</b></a> Don&apos;t go looking for alcohol</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>10:24</b></a> Give it time</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>10:48</b></a> Your palate will adjust</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>12:26</b></a> Perfect serves</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>13:29</b></a> Try something different</p><p><br/></p><p>===============================</p><p><b>Best episode to check out next: </b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/active-passive-moderation'>#66 Active vs Passive Moderation</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>“Alcohol changes everything about how a drink feels and tastes and behaves.”</p><p>“There&apos;s a lot that goes on with alcohol inside a drink that is about far more than just getting you sozzled, and when you take that away, it&apos;s going to give you a different product.”</p><p><b> </b></p><p><b>This week we cover:</b></p><p>0:00 Welcome to ep#68</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>0:26</b></a> But first, a big thank you!</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>2:13</b></a> The no.1 mistake</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>2:45</b></a> Managing expectations</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>3:19</b></a> Alcohol changes everything</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>4:47</b></a> The comparison game</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>5:55</b></a> Managing expectations</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>6:59</b></a> Tasting tips (wine)</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>8:07</b></a> Start simple</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>9:59</b></a> Don&apos;t go looking for alcohol</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>10:24</b></a> Give it time</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>10:48</b></a> Your palate will adjust</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>12:26</b></a> Perfect serves</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16724072-sip-savor-shift-embracing-low-alcohol-experiences'><b>13:29</b></a> Try something different</p><p><br/></p><p>===============================</p><p><b>Best episode to check out next: </b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/active-passive-moderation'>#66 Active vs Passive Moderation</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16724072-68-the-no-1-mistake-made-by-new-low-no-drinkers.mp3" length="13271612" type="audio/mpeg" />
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Tue, 04 Mar 2025 06:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="#68. The No.1 Mistake Made by New Low/No Drinkers" />
  <psc:chapter start="1:03" title="But first, a big thank you!" />
  <psc:chapter start="2:50" title="The no.1 mistake" />
  <psc:chapter start="3:22" title="Managing expectations" />
  <psc:chapter start="3:56" title="Alcohol changes everything" />
  <psc:chapter start="5:24" title="The comparison game" />
  <psc:chapter start="6:32" title="Managing expectations" />
  <psc:chapter start="7:36" title="Tasting tips (wine)" />
  <psc:chapter start="8:44" title="Start simple" />
  <psc:chapter start="10:36" title="Don&#39;t go looking for alcohol" />
  <psc:chapter start="11:01" title="Give it time" />
  <psc:chapter start="11:25" title="Your palate will adjust" />
  <psc:chapter start="13:03" title="Perfect serves" />
  <psc:chapter start="14:06" title="Try something different" />
</psc:chapters>
    <itunes:duration>1102</itunes:duration>
    <itunes:keywords>Alcohol-free drinks, low alcohol drinks, light alcohol drinks, Moderation, moderating, dry January, sober October, detox, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, Alcohol-free, non-a</itunes:keywords>
    <itunes:episode>68</itunes:episode>
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    <itunes:title>#67. MUUSH: The Functional Mushroom Elixir Served Hot, Cold &amp; in Mocktails</itunes:title>
    <title>#67. MUUSH: The Functional Mushroom Elixir Served Hot, Cold &amp; in Mocktails</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Matt Martin is the co-founder of MUUSH functional mushroom elixirs. A unique range of alcohol-free drinks that can be mixed and served hot, cold or added into mocktails – covering your functional needs though morning, noon and night. But they’re not stopping there. Matt &amp; Dan have also added an extension of kid-friendly drinks with their Mini Muush range, and wanting to ensure Generation A stays enthused and motivated, they’ve also launched a brand new docuseries called ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Matt Martin is the co-founder of MUUSH functional mushroom elixirs. A unique range of alcohol-free drinks that can be mixed and served hot, cold or added into mocktails – covering your functional needs though morning, noon and night.</p><p>But they’re not stopping there. Matt &amp; Dan have also added an extension of kid-friendly drinks with their Mini Muush range, and wanting to ensure Generation A stays enthused and motivated, they’ve also launched a brand new docuseries called ‘One Small Step’, sharing the incredible feats of regular humans doing exceptional things.</p><p>Warm yourself up or cool yourself down with a MUUSH and settle in for a listen…</p><p><br/>============</p><p><b>WE CHAT ABOUT</b></p><p><b>1:54</b> 2025: A big year?</p><p><b>3:36</b> Matt&apos;s story</p><p><b>6:13</b> Land Rover events</p><p><b>7:24</b> Working with Asahi</p><p><b>9:10</b> The inspiration for MUUSH</p><p><b>12:14</b> What makes MUUSH unique</p><p><b>14:57</b> Adding functional mushrooms</p><p><b>18:08</b> Does it taste like mushrooms</p><p><b>22:22</b> Hot, cold &amp; in mocktails</p><p><b>28:17</b> For the kids: Mini MUUSH</p><p><b>29:36</b> Carcinogenic concerns of sugar</p><p><b>32:02</b> One Small Step docuseries</p><p><b>34:17</b> Disrupting the alcohol market</p><p><b>42:07</b> Functional gains</p><p><b>47:25</b> Where to connect</p><p><b>47:55</b> One Small Step guests</p><p><b>51:15</b> The BBQ-Q</p><p><b><em> </em></b></p><p>============</p><p><a href='https://muush.co/collections/all'>TRY MUUSH</a>  //  <a href='https://www.instagram.com/muush.uk/'>@MUUSH.UK</a>  //  <a href='https://muush.co/'>MUUSH.CO</a></p><p>============</p><p><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://amzn.to/3QE3yrE'>Lucky Saint</a>*</p><p><a href='https://amzn.to/4bfBTGZ'>Guinness 0.0</a>*</p><p>============<br/><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/functional-drinks'>#64 FAQ: What do functional beverages do?</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Matt Martin is the co-founder of MUUSH functional mushroom elixirs. A unique range of alcohol-free drinks that can be mixed and served hot, cold or added into mocktails – covering your functional needs though morning, noon and night.</p><p>But they’re not stopping there. Matt &amp; Dan have also added an extension of kid-friendly drinks with their Mini Muush range, and wanting to ensure Generation A stays enthused and motivated, they’ve also launched a brand new docuseries called ‘One Small Step’, sharing the incredible feats of regular humans doing exceptional things.</p><p>Warm yourself up or cool yourself down with a MUUSH and settle in for a listen…</p><p><br/>============</p><p><b>WE CHAT ABOUT</b></p><p><b>1:54</b> 2025: A big year?</p><p><b>3:36</b> Matt&apos;s story</p><p><b>6:13</b> Land Rover events</p><p><b>7:24</b> Working with Asahi</p><p><b>9:10</b> The inspiration for MUUSH</p><p><b>12:14</b> What makes MUUSH unique</p><p><b>14:57</b> Adding functional mushrooms</p><p><b>18:08</b> Does it taste like mushrooms</p><p><b>22:22</b> Hot, cold &amp; in mocktails</p><p><b>28:17</b> For the kids: Mini MUUSH</p><p><b>29:36</b> Carcinogenic concerns of sugar</p><p><b>32:02</b> One Small Step docuseries</p><p><b>34:17</b> Disrupting the alcohol market</p><p><b>42:07</b> Functional gains</p><p><b>47:25</b> Where to connect</p><p><b>47:55</b> One Small Step guests</p><p><b>51:15</b> The BBQ-Q</p><p><b><em> </em></b></p><p>============</p><p><a href='https://muush.co/collections/all'>TRY MUUSH</a>  //  <a href='https://www.instagram.com/muush.uk/'>@MUUSH.UK</a>  //  <a href='https://muush.co/'>MUUSH.CO</a></p><p>============</p><p><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://amzn.to/3QE3yrE'>Lucky Saint</a>*</p><p><a href='https://amzn.to/4bfBTGZ'>Guinness 0.0</a>*</p><p>============<br/><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/functional-drinks'>#64 FAQ: What do functional beverages do?</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 27 Feb 2025 11:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="2:31" title="2025 predictions" />
  <psc:chapter start="4:13" title="Matt&#39;s story" />
  <psc:chapter start="6:50" title="Land Rover events" />
  <psc:chapter start="8:01" title="Working with Asahi" />
  <psc:chapter start="9:47" title="The inspiration for MUUSH" />
  <psc:chapter start="13:21" title="What makes MUUSH unique" />
  <psc:chapter start="16:04" title="Adding functional mushrooms" />
  <psc:chapter start="19:15" title="Does it taste like mushrooms" />
  <psc:chapter start="23:29" title="Hot, cold &amp; in mocktails" />
  <psc:chapter start="29:24" title="For the kids: Mini MUUSH" />
  <psc:chapter start="30:43" title="Carcinogenic concerns of sugar" />
  <psc:chapter start="33:09" title="One Small Step docuseries" />
  <psc:chapter start="35:24" title="Disrupting the alcohol market" />
  <psc:chapter start="43:14" title="Functional gains" />
  <psc:chapter start="48:32" title="Where to connect" />
  <psc:chapter start="49:02" title="One Small Step guests" />
  <psc:chapter start="52:22" title="The BBQ-Q" />
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    <itunes:duration>3451</itunes:duration>
    <itunes:keywords>Functional drink, functional mushrooms, alcohol free cocktails, cocktail ingredients, mocktails, drinking less, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%,</itunes:keywords>
    <itunes:episode>67</itunes:episode>
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    <itunes:title>#66. Active vs Passive Moderation Techniques</itunes:title>
    <title>#66. Active vs Passive Moderation Techniques</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 “It's a change in who you are. It's a change in the way you think. It's a change in the way that you act, and, most importantly, it's a change in your belief system.”  This week we're covering:  0:21 Active vs passive moderation 0:46 Warning: Not suitable for people with AUD 2:19 3 Es Framework 3:52 What is active moderation? 4:41 Setting the rules of active moderation 5:34 Pros of active moderation 7:30 Cons of active moderation 8:19 The final countdown 9:34 It's only ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><em>“It&apos;s a change in who you are. It&apos;s a change in the way you think. It&apos;s a change in the way that you act, and, most importantly, it&apos;s a change in your belief system.”</em></p><p><b><br/>This week we&apos;re covering:</b> </p><p><b>0:21</b> Active vs passive moderation</p><p><b>0:46</b> Warning: Not suitable for people with AUD</p><p><b>2:19</b> 3 Es Framework</p><p><b>3:52</b> What is active moderation?</p><p><b>4:41</b> Setting the rules of active moderation</p><p><b>5:34</b> Pros of active moderation</p><p><b>7:30</b> Cons of active moderation</p><p><b>8:19</b> The final countdown</p><p><b>9:34</b> It&apos;s only temporary</p><p><b>10:23</b> Pros of passive moderation</p><p><b>12:13</b> Long-term sustainability</p><p><b>12:58</b> My passive moderation journey</p><p><b>13:53</b> Does alcohol serve you?</p><p><b>15:55</b> Cons of passive moderation</p><p><b>16:43</b> Understanding yourself</p><p><b>18:58</b> Which one is best for you?</p><p><b>20:52</b> Swapping between active and passive moderation</p><p><b>22:35</b> Mindful drinking parallels</p><p><b>23:01</b> From passive moderation to active</p><p><b>25:22</b> No right way</p><p><b>26:15</b> Questions to ask yourself</p><p><br/>============================================= </p><p><b>Best episode to listen to next: </b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/zebra-striping-and-bookending'>#63 FAQ: What exactly are zebra striping and bookending (&amp; do they work)?</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><em>“It&apos;s a change in who you are. It&apos;s a change in the way you think. It&apos;s a change in the way that you act, and, most importantly, it&apos;s a change in your belief system.”</em></p><p><b><br/>This week we&apos;re covering:</b> </p><p><b>0:21</b> Active vs passive moderation</p><p><b>0:46</b> Warning: Not suitable for people with AUD</p><p><b>2:19</b> 3 Es Framework</p><p><b>3:52</b> What is active moderation?</p><p><b>4:41</b> Setting the rules of active moderation</p><p><b>5:34</b> Pros of active moderation</p><p><b>7:30</b> Cons of active moderation</p><p><b>8:19</b> The final countdown</p><p><b>9:34</b> It&apos;s only temporary</p><p><b>10:23</b> Pros of passive moderation</p><p><b>12:13</b> Long-term sustainability</p><p><b>12:58</b> My passive moderation journey</p><p><b>13:53</b> Does alcohol serve you?</p><p><b>15:55</b> Cons of passive moderation</p><p><b>16:43</b> Understanding yourself</p><p><b>18:58</b> Which one is best for you?</p><p><b>20:52</b> Swapping between active and passive moderation</p><p><b>22:35</b> Mindful drinking parallels</p><p><b>23:01</b> From passive moderation to active</p><p><b>25:22</b> No right way</p><p><b>26:15</b> Questions to ask yourself</p><p><br/>============================================= </p><p><b>Best episode to listen to next: </b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/zebra-striping-and-bookending'>#63 FAQ: What exactly are zebra striping and bookending (&amp; do they work)?</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Tue, 25 Feb 2025 06:00:00 +0000</pubDate>
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  <psc:chapter start="0:58" title="Active vs passive moderation" />
  <psc:chapter start="1:23" title="Warning: Not suitable for people with AUD" />
  <psc:chapter start="2:56" title="3 Es Framework" />
  <psc:chapter start="4:29" title="What is active moderation?" />
  <psc:chapter start="5:18" title="Setting the rules of active moderation" />
  <psc:chapter start="6:11" title="Pros of active moderation" />
  <psc:chapter start="8:07" title="Cons of active moderation" />
  <psc:chapter start="8:56" title="The final countdown" />
  <psc:chapter start="10:11" title="It&#39;s only temporary" />
  <psc:chapter start="11:00" title="Pros of passive moderation" />
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  <psc:chapter start="13:35" title="My passive moderation journey" />
  <psc:chapter start="14:30" title="Does alcohol serve you?" />
  <psc:chapter start="16:32" title="Cons of passive moderation" />
  <psc:chapter start="17:20" title="Understanding yourself" />
  <psc:chapter start="20:05" title="Which one is best for you?" />
  <psc:chapter start="21:59" title="Swapping between active and passive moderation" />
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    <itunes:duration>1797</itunes:duration>
    <itunes:keywords>Moderation, moderating, dry January, sober October, detox, alcohol use disorder,  mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mi</itunes:keywords>
    <itunes:episode>66</itunes:episode>
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    <itunes:title>#65. No Compromise with ZENO Alcohol-Liberated Wines</itunes:title>
    <title>#65. No Compromise with ZENO Alcohol-Liberated Wines</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Just past their two-year birthday, ZENO alcohol-liberated wines are a range of five (for now) hand-crafted wines, made “for wine enthusiasts when they choose to abstain”. In this week’s conversation, I talk to co-founder David Hodgson about his transition from 25 years in traditional wine to launching an alcohol-free wine brand amidst the uncertainty of COVID, Brexit &amp; a fledgling category presented to an unforgiving market. We also touch on the inspirational philosophie...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Just past their two-year birthday, ZENO alcohol-liberated wines are a range of five (for now) hand-crafted wines, made “for wine enthusiasts when they choose to abstain”.</p><p>In this week’s conversation, I talk to co-founder David Hodgson about his transition from 25 years in traditional wine to launching an alcohol-free wine brand amidst the uncertainty of COVID, Brexit &amp; a fledgling category presented to an unforgiving market.</p><p>We also touch on the inspirational philosophies behind the brand name, the growth of the non-alcoholic wine sector and ZENO’s plans for the development of both a new “serious” red wine and RTD wines in a can.</p><p>It’s a great convo with lots to sink your teeth into. Pour a glass, sit back and enjoy.</p><p><br/>==========================================<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>2:10</b> David&apos;s story</p><p><b>9:33</b> 3 years in the making</p><p><b>11:51</b> The only growth market</p><p><b>15:18</b> From traditional wine to alcohol-free liberation</p><p><b>16:10</b> Minimising the sugar content</p><p><b>17:01</b> Spanish winemaking</p><p><b>19:34</b> The ZENO range</p><p><b>27:08</b> RnD in frustrating times</p><p><b>29:19</b> A new &apos;serious&apos; red wine</p><p><b>29:52</b> Non-alcoholic red wine challenges</p><p><b>33:04</b> Dealcoholised wine market predictions</p><p><b>35:16</b> Off trade / on trade / retail</p><p><b>36:45</b> International exports</p><p><b>38:31</b> Behind the brand name</p><p><b>41:01</b> A choice of moderation</p><p><b>42:17</b> The obstacle is the way</p><p><b>44:08</b> It&apos;s not about sobriety</p><p><b>45:22</b> Not a wine imitation</p><p><b>49:04</b> Finding ZENO</p><p><b>51:13</b> The BBQ-Q</p><p><b>52:44</b> ZENO&apos;s new RTD cans</p><p>==========================================<br/><a href='https://amzn.to/419qcNl'>TRY ZENO</a>*  //  <a href='https://www.instagram.com/drinkzeno/'>@DRINKZENO</a>  //  <a href='https://zenowine.com/'>ZENOWINE.COM</a><br/>==========================================</p><p><br/><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://www.koredrinks.com/'>KORE DRINKS</a></p><p><a href='https://amzn.to/4hWl2ew'>LUCKY SAINT IPA</a>*</p><p><a href='https://drydrinker.com/LOWNODRINKERMAGAZINE'>DRY DRINKER</a>* (10% off with code LOWNODRINKERMAGAZINE)</p><p><a href='https://wisebartender.co.uk/LOWNODRINKERMAGAZINE'>WISE BARTENDER</a>* (10% off with code LOWNODRINKERMAGAZINE)</p><p>THE ALCOHOL-FREE CO<br/>CLUB SODA<br/>AMATHUS</p><p>==========================================<br/><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/noughty'>#53 Creating a household legacy with NoughtyAF wines &amp; Amanda Thomson</a></p><p>==========================================</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Just past their two-year birthday, ZENO alcohol-liberated wines are a range of five (for now) hand-crafted wines, made “for wine enthusiasts when they choose to abstain”.</p><p>In this week’s conversation, I talk to co-founder David Hodgson about his transition from 25 years in traditional wine to launching an alcohol-free wine brand amidst the uncertainty of COVID, Brexit &amp; a fledgling category presented to an unforgiving market.</p><p>We also touch on the inspirational philosophies behind the brand name, the growth of the non-alcoholic wine sector and ZENO’s plans for the development of both a new “serious” red wine and RTD wines in a can.</p><p>It’s a great convo with lots to sink your teeth into. Pour a glass, sit back and enjoy.</p><p><br/>==========================================<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>2:10</b> David&apos;s story</p><p><b>9:33</b> 3 years in the making</p><p><b>11:51</b> The only growth market</p><p><b>15:18</b> From traditional wine to alcohol-free liberation</p><p><b>16:10</b> Minimising the sugar content</p><p><b>17:01</b> Spanish winemaking</p><p><b>19:34</b> The ZENO range</p><p><b>27:08</b> RnD in frustrating times</p><p><b>29:19</b> A new &apos;serious&apos; red wine</p><p><b>29:52</b> Non-alcoholic red wine challenges</p><p><b>33:04</b> Dealcoholised wine market predictions</p><p><b>35:16</b> Off trade / on trade / retail</p><p><b>36:45</b> International exports</p><p><b>38:31</b> Behind the brand name</p><p><b>41:01</b> A choice of moderation</p><p><b>42:17</b> The obstacle is the way</p><p><b>44:08</b> It&apos;s not about sobriety</p><p><b>45:22</b> Not a wine imitation</p><p><b>49:04</b> Finding ZENO</p><p><b>51:13</b> The BBQ-Q</p><p><b>52:44</b> ZENO&apos;s new RTD cans</p><p>==========================================<br/><a href='https://amzn.to/419qcNl'>TRY ZENO</a>*  //  <a href='https://www.instagram.com/drinkzeno/'>@DRINKZENO</a>  //  <a href='https://zenowine.com/'>ZENOWINE.COM</a><br/>==========================================</p><p><br/><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://www.koredrinks.com/'>KORE DRINKS</a></p><p><a href='https://amzn.to/4hWl2ew'>LUCKY SAINT IPA</a>*</p><p><a href='https://drydrinker.com/LOWNODRINKERMAGAZINE'>DRY DRINKER</a>* (10% off with code LOWNODRINKERMAGAZINE)</p><p><a href='https://wisebartender.co.uk/LOWNODRINKERMAGAZINE'>WISE BARTENDER</a>* (10% off with code LOWNODRINKERMAGAZINE)</p><p>THE ALCOHOL-FREE CO<br/>CLUB SODA<br/>AMATHUS</p><p>==========================================<br/><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/noughty'>#53 Creating a household legacy with NoughtyAF wines &amp; Amanda Thomson</a></p><p>==========================================</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16655589-65-no-compromise-with-zeno-alcohol-liberated-wines.mp3" length="41262276" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/zeno</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16655589</guid>
    <pubDate>Thu, 20 Feb 2025 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/16655589/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/16655589/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="2:47" title="David&#39;s story" />
  <psc:chapter start="10:10" title="3 years in the making" />
  <psc:chapter start="12:58" title="The only growth market" />
  <psc:chapter start="16:25" title="From traditional wine to alcohol-free liberation" />
  <psc:chapter start="17:17" title="Minimising the sugar content" />
  <psc:chapter start="18:08" title="Spanish winemaking" />
  <psc:chapter start="20:41" title="The ZENO range" />
  <psc:chapter start="28:15" title="RnD in frustrating times" />
  <psc:chapter start="30:26" title="A new &#39;serious&#39; red wine" />
  <psc:chapter start="30:59" title="Non-alcoholic red wine challenges" />
  <psc:chapter start="34:11" title="Dealcoholised wine market predictions" />
  <psc:chapter start="36:23" title="Off trade / on trade / retail" />
  <psc:chapter start="37:52" title="International exports" />
  <psc:chapter start="39:38" title="Behind the brand name" />
  <psc:chapter start="42:08" title="A choice of moderation" />
  <psc:chapter start="43:24" title="The obstacle is the way" />
  <psc:chapter start="45:15" title="It&#39;s not about sobriety" />
  <psc:chapter start="46:29" title="Not a wine imitation " />
  <psc:chapter start="50:11" title="Finding ZENO" />
  <psc:chapter start="52:20" title="The BBQ-Q" />
  <psc:chapter start="53:51" title="ZENO&#39;s new RTD cans" />
</psc:chapters>
    <itunes:duration>3434</itunes:duration>
    <itunes:keywords>Alcohol free wine, non-alcoholic wine, alcohol liberated wine, red wine, alcohol free red wine, dealcoholised wine,   mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, non-alcoholic, Low alcohol, light alcoho</itunes:keywords>
    <itunes:episode>65</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  </item>
  <item>
    <itunes:title>#64. What The Heck Do Functional Beverages Even Do (&amp; do they work)?</itunes:title>
    <title>#64. What The Heck Do Functional Beverages Even Do (&amp; do they work)?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗     In this week's FAQ, we cover: 0:00 What are functional drinks? 1:17 Adaptogens 2:31 Nootropics 4:02 Other functionals 4:55 Natural vs synthetic ingredients 6:51 Reality check 8:18 Individual responses 9:24 Health warning 9:58 Getting started 11:35 Recommendations   =============================================   Best episode to listen to next:  #59 Plant-powered AF Brewing: On Beer #45 - 5 brand new functional spirits from Smiling Wolf   =============...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><br/></p><p><b><br/> In this week&apos;s FAQ, we cover:</b></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>0:00</b></a> What are functional drinks?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>1:17</b></a> Adaptogens</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>2:31</b></a> Nootropics</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>4:02</b></a> Other functionals</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>4:55</b></a> Natural vs synthetic ingredients</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>6:51</b></a> Reality check</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>8:18</b></a> Individual responses</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>9:24</b></a> Health warning</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>9:58</b></a> Getting started</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>11:35</b></a> Recommendations</p><p><br/></p><p>=============================================<br/> <br/><b>Best episode to listen to next: </b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/onbeer'>#59 Plant-powered AF Brewing: On Beer</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/smilingwolf'>#45 - 5 brand new functional spirits from Smiling Wolf</a></p><p> </p><p>=============================================<br/> </p><p><b>Also mentioned:</b></p><p><a href='https://amzn.to/4b6EnqP'>Sentia Red</a>*</p><p><a href='https://amzn.to/4kh5pAj'>Impossibrew</a>*</p><p><a href='https://collabs.shop/ay3day'>On Beer</a>*</p><p><a href='https://amzn.to/3QmuJH9'>Smiling Wolf</a>*</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><br/></p><p><b><br/> In this week&apos;s FAQ, we cover:</b></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>0:00</b></a> What are functional drinks?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>1:17</b></a> Adaptogens</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>2:31</b></a> Nootropics</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>4:02</b></a> Other functionals</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>4:55</b></a> Natural vs synthetic ingredients</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>6:51</b></a> Reality check</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>8:18</b></a> Individual responses</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>9:24</b></a> Health warning</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>9:58</b></a> Getting started</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16637858-64-faq-what-do-functional-beverages-do'><b>11:35</b></a> Recommendations</p><p><br/></p><p>=============================================<br/> <br/><b>Best episode to listen to next: </b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/onbeer'>#59 Plant-powered AF Brewing: On Beer</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/smilingwolf'>#45 - 5 brand new functional spirits from Smiling Wolf</a></p><p> </p><p>=============================================<br/> </p><p><b>Also mentioned:</b></p><p><a href='https://amzn.to/4b6EnqP'>Sentia Red</a>*</p><p><a href='https://amzn.to/4kh5pAj'>Impossibrew</a>*</p><p><a href='https://collabs.shop/ay3day'>On Beer</a>*</p><p><a href='https://amzn.to/3QmuJH9'>Smiling Wolf</a>*</p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16637858-64-what-the-heck-do-functional-beverages-even-do-do-they-work.mp3" length="11445299" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/functional-drinks</link>
    <itunes:image href="https://storage.buzzsprout.com/009quj75bvp6l6uafggj3qyimb1e?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16637858</guid>
    <pubDate>Tue, 18 Feb 2025 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/16637858/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/16637858/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="What are functional drinks?" />
  <psc:chapter start="1:54" title="Adaptogens" />
  <psc:chapter start="3:08" title="Nootropics" />
  <psc:chapter start="4:39" title="Other functionals" />
  <psc:chapter start="5:32" title="Natural vs synthetic ingredients" />
  <psc:chapter start="7:28" title="Reality check" />
  <psc:chapter start="8:55" title="Individual responses" />
  <psc:chapter start="10:01" title="Health warning" />
  <psc:chapter start="10:35" title="Getting started" />
  <psc:chapter start="12:12" title="Recommendations" />
</psc:chapters>
    <itunes:duration>950</itunes:duration>
    <itunes:keywords>Functional drinks, functional beers, adaptogens, nootropics, lions mane, reishi, functional ingredients, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, Alcohol-free, non-alcoholic, Low alcohol, light alcoh</itunes:keywords>
    <itunes:episode>64</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#63. What Are Zebra Striping and Bookending (&amp; Do They Work)?</itunes:title>
    <title>#63. What Are Zebra Striping and Bookending (&amp; Do They Work)?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 In this week's FAQ, we cover: 0:21 Where do the terms come from? 1:05 What is zebra striping? 2:17 What is bookending? 2:59 Is there any data? 3:52 Who zebra striping is good for 4:33 Who zebra striping is bad for 6:59 Honest personal reflection 7:53 Zebra striping as active moderation 9:05 When bookending works well 9:41 When bookending won't work 10:27 Final thoughts 12:14 Free access to Low No Drinker Magazine  === You can email me at denise@lownodrinkermagazine.com  === ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>In this week&apos;s FAQ, we cover:</b></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>0:21</b></a> Where do the terms come from?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>1:05</b></a> What is zebra striping?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>2:17</b></a> What is bookending?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>2:59</b></a> Is there any data?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>3:52</b></a> Who zebra striping is good for</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>4:33</b></a> Who zebra striping is bad for</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>6:59</b></a> Honest personal reflection</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>7:53</b></a> Zebra striping as active moderation</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>9:05</b></a> When bookending works well</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>9:41</b></a> When bookending won&apos;t work</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>10:27</b></a> Final thoughts</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>12:14</b></a> Free access to Low No Drinker Magazine</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>In this week&apos;s FAQ, we cover:</b></p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>0:21</b></a> Where do the terms come from?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>1:05</b></a> What is zebra striping?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>2:17</b></a> What is bookending?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>2:59</b></a> Is there any data?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>3:52</b></a> Who zebra striping is good for</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>4:33</b></a> Who zebra striping is bad for</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>6:59</b></a> Honest personal reflection</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>7:53</b></a> Zebra striping as active moderation</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>9:05</b></a> When bookending works well</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>9:41</b></a> When bookending won&apos;t work</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>10:27</b></a> Final thoughts</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16602264'><b>12:14</b></a> Free access to Low No Drinker Magazine</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16602264-63-what-are-zebra-striping-and-bookending-do-they-work.mp3" length="10354840" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/zebra-striping-and-bookending</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16602264</guid>
    <pubDate>Thu, 13 Feb 2025 06:00:00 +0000</pubDate>
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    <podcast:soundbite startTime="473.0" duration="60.0" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="#63. What Are Zebra Striping and Bookending (&amp; Do They Work)?" />
  <psc:chapter start="0:58" title="Where do the terms come from?" />
  <psc:chapter start="1:42" title="What is zebra striping?" />
  <psc:chapter start="2:54" title="What is bookending?" />
  <psc:chapter start="3:36" title="Is there any data?" />
  <psc:chapter start="4:29" title=" Who zebra striping is good for" />
  <psc:chapter start="5:10" title=" Who zebra striping is bad for" />
  <psc:chapter start="7:36" title="Honest personal reflection" />
  <psc:chapter start="8:30" title="Zebra striping as active moderation" />
  <psc:chapter start="9:42" title="When bookending works well" />
  <psc:chapter start="10:18" title="When bookending won&#39;t work" />
  <psc:chapter start="11:04" title="Final thoughts" />
  <psc:chapter start="12:51" title="Free access to Low No Drinker Magazine" />
</psc:chapters>
    <itunes:duration>859</itunes:duration>
    <itunes:keywords>Zebra striping, bookending, sober curious, mindful drinker, mindful drinking, moderating, moderation, reducing your drinking, drinking less, sober socialising,</itunes:keywords>
    <itunes:episode>64</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>#62. What Exactly is a Unit &amp; How Many Are in My Favourite Drinks?</itunes:title>
    <title>#62. What Exactly is a Unit &amp; How Many Are in My Favourite Drinks?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 In this week's FAQ, we cover:   0:20 What is a unit? 1:11 Processing a unit of alcohol in the body 1:53 Calculating units in a drink 3:44 Units in your favourite drinks 5:49 UK unit guidelines 6:06 What this means for low/no/light 8:32 Access the free unit guide   =============================================   Best episode to listen to next:  #56 FAQ: What does ABV mean? (and how does it affect low/no drinks?) #60 FAQ: What are alcohol-free RTDs? (and where can I ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>In this week&apos;s FAQ, we cover:</b><br/> <br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>0:20</b></a> What is a unit?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>1:11</b></a> Processing a unit of alcohol in the body</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>1:53</b></a> Calculating units in a drink</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>3:44</b></a> Units in your favourite drinks</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>5:49</b></a> UK unit guidelines</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>6:06</b></a> What this means for low/no/light</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>8:32</b></a> Access the free unit guide</p><p> </p><p>=============================================<br/><br/></p><p><b>Best episode to listen to next: </b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/abv'>#56 FAQ: What does ABV mean? (and how does it affect low/no drinks?)</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/rtd'>#60 FAQ: What are alcohol-free RTDs? (and where can I find them?)</a></p><p> </p><p>=============================================<br/><br/></p><p><b>Also mentioned:</b></p><p>Get the unit calculator inside the free <a href='https://www.lownodrinkermagazine.com/freegifts'>Low No Nation New Citizen Quick Start Guide</a></p><p><a href='https://www.lamaisonwellness.com/'>La Maison Wellness</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><b>In this week&apos;s FAQ, we cover:</b><br/> <br/><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>0:20</b></a> What is a unit?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>1:11</b></a> Processing a unit of alcohol in the body</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>1:53</b></a> Calculating units in a drink</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>3:44</b></a> Units in your favourite drinks</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>5:49</b></a> UK unit guidelines</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>6:06</b></a> What this means for low/no/light</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16563780-faq-how-do-alcohol-units-affect-my-drinking-habits'><b>8:32</b></a> Access the free unit guide</p><p> </p><p>=============================================<br/><br/></p><p><b>Best episode to listen to next: </b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/abv'>#56 FAQ: What does ABV mean? (and how does it affect low/no drinks?)</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/rtd'>#60 FAQ: What are alcohol-free RTDs? (and where can I find them?)</a></p><p> </p><p>=============================================<br/><br/></p><p><b>Also mentioned:</b></p><p>Get the unit calculator inside the free <a href='https://www.lownodrinkermagazine.com/freegifts'>Low No Nation New Citizen Quick Start Guide</a></p><p><a href='https://www.lamaisonwellness.com/'>La Maison Wellness</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16563780-62-what-exactly-is-a-unit-how-many-are-in-my-favourite-drinks.mp3" length="8416692" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/what-is-a-unit</link>
    <itunes:image href="https://storage.buzzsprout.com/gjvv5liem8limiapc4hty1lglrpc?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16563780</guid>
    <pubDate>Tue, 11 Feb 2025 06:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/16563780/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="#62. What Exactly is a Unit &amp; How Many Are in My Favourite Drinks?" />
  <psc:chapter start="0:57" title="What is a unit?" />
  <psc:chapter start="1:48" title="Processing a unit of alcohol in the body" />
  <psc:chapter start="2:30" title="Calculating units in a drink" />
  <psc:chapter start="4:21" title="Units in your favourite drinks" />
  <psc:chapter start="6:26" title="UK unit guidelines" />
  <psc:chapter start="6:43" title="What this means for low/no/light?" />
  <psc:chapter start="9:09" title="Access the free unit guide" />
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    <itunes:duration>698</itunes:duration>
    <itunes:keywords>Alcohol units, calculating units, uk guidelines, low alcohol, non alcoholic cocktails, one unit cocktails,</itunes:keywords>
    <itunes:episode>62</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>#61. Alcohol-Free Spirit-Forward Events with Third Place Bar</itunes:title>
    <title>#61. Alcohol-Free Spirit-Forward Events with Third Place Bar</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 Sam Bail is the founder and tastemaker of the Stateside non-alcoholic pop-up sensation Third Place Bar. And for the last two years, Sam has had her finger firmly on the pulse of the low/no drinks scene. Born in Germany, studied in Manchester (the one in England, that is), and currently based in New York, Sam is busy putting on events, teaching cocktail classes, and integrating all of these into both consumer and corporate locations. We cover everything from going to events a...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Sam Bail is the founder and tastemaker of the Stateside non-alcoholic pop-up sensation Third Place Bar.</p><p>And for the last two years, Sam has had her finger firmly on the pulse of the low/no drinks scene.</p><p>Born in Germany, studied in Manchester (the one in England, that is), and currently based in New York, Sam is busy putting on events, teaching cocktail classes, and integrating all of these into both consumer and corporate locations.</p><p>We cover everything from going to events alone to adult parallel play to the challenges of alcohol-free, spirit-forward cocktails – including a few tips from Sam on how best to serve them. Anyone for a sushi rice stirred drink…?</p><p>============<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>2:12</b> Sam&apos;s story</p><p><b>6:50</b> Drinking for the sake of it</p><p><b>7:31</b> Late-night alcohol-free spaces</p><p><b>9:21</b> What does the term &apos;Third Space&apos; mean?</p><p><b>14:34</b> Why a pop-up and not a permanent bar?</p><p><b>15:36</b> Late-night tea houses</p><p><b>17:48</b> Adult spaces</p><p><b>18:44</b> Third Place Bar events</p><p><b>20:00</b> Going alone to events</p><p><b>24:27</b> Parallel play for adults</p><p><b>28:40</b> Choosing pop-up locations</p><p><b>31:02</b> Drinks at Third Place events</p><p><b>32:58</b> Spirit-forward, alcohol-free cocktails</p><p><b>37:56</b> Stir it with sushi rice!</p><p><b>38:42</b> Mindful Drinking Fest</p><p><b>41:47</b> Reach out to Sam</p><p><b>43:49</b> The BBQ-Q</p><p><b><em> </em></b></p><p>============</p><p><a href='https://www.thirdplacebar.nyc/'>THIRDPLACEBAR.NYC </a>//  <a href='https://www.instagram.com/thirdplacebarnyc'>@ THIRDPLACEBARNYC</a></p><p><br/></p><p>============</p><p><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://amzn.to/3EpQcfH'>The Pathfinder</a>*</p><p><a href='https://bestdaybrewing.com/'>Best Day Brewing</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>Sam Bail is the founder and tastemaker of the Stateside non-alcoholic pop-up sensation Third Place Bar.</p><p>And for the last two years, Sam has had her finger firmly on the pulse of the low/no drinks scene.</p><p>Born in Germany, studied in Manchester (the one in England, that is), and currently based in New York, Sam is busy putting on events, teaching cocktail classes, and integrating all of these into both consumer and corporate locations.</p><p>We cover everything from going to events alone to adult parallel play to the challenges of alcohol-free, spirit-forward cocktails – including a few tips from Sam on how best to serve them. Anyone for a sushi rice stirred drink…?</p><p>============<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>2:12</b> Sam&apos;s story</p><p><b>6:50</b> Drinking for the sake of it</p><p><b>7:31</b> Late-night alcohol-free spaces</p><p><b>9:21</b> What does the term &apos;Third Space&apos; mean?</p><p><b>14:34</b> Why a pop-up and not a permanent bar?</p><p><b>15:36</b> Late-night tea houses</p><p><b>17:48</b> Adult spaces</p><p><b>18:44</b> Third Place Bar events</p><p><b>20:00</b> Going alone to events</p><p><b>24:27</b> Parallel play for adults</p><p><b>28:40</b> Choosing pop-up locations</p><p><b>31:02</b> Drinks at Third Place events</p><p><b>32:58</b> Spirit-forward, alcohol-free cocktails</p><p><b>37:56</b> Stir it with sushi rice!</p><p><b>38:42</b> Mindful Drinking Fest</p><p><b>41:47</b> Reach out to Sam</p><p><b>43:49</b> The BBQ-Q</p><p><b><em> </em></b></p><p>============</p><p><a href='https://www.thirdplacebar.nyc/'>THIRDPLACEBAR.NYC </a>//  <a href='https://www.instagram.com/thirdplacebarnyc'>@ THIRDPLACEBARNYC</a></p><p><br/></p><p>============</p><p><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://amzn.to/3EpQcfH'>The Pathfinder</a>*</p><p><a href='https://bestdaybrewing.com/'>Best Day Brewing</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16571326-61-alcohol-free-spirit-forward-events-with-third-place-bar.mp3" length="36610799" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/third-place-bar</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 06 Feb 2025 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="2:49" title="Sam&#39;s story" />
  <psc:chapter start="7:27" title="Drinking for the sake of it" />
  <psc:chapter start="8:08" title="Late night alcohol-free spaces" />
  <psc:chapter start="9:58" title="What does the term &#39;Third Space&#39; mean?" />
  <psc:chapter start="15:11" title="Why a pop-up and not a permanent bar?" />
  <psc:chapter start="16:13" title="Late night tea houses" />
  <psc:chapter start="18:25" title="Adult spaces" />
  <psc:chapter start="19:21" title="Third Place Bar events" />
  <psc:chapter start="20:37" title="Going alone to events" />
  <psc:chapter start="25:34" title="Parallel play for adults" />
  <psc:chapter start="29:47" title="Choosing pop-up locations" />
  <psc:chapter start="32:09" title="Drinks at Third Place events" />
  <psc:chapter start="34:05" title="Spirit-forward, alcohol-free cocktails" />
  <psc:chapter start="39:03" title="Stir it with sushi rice!" />
  <psc:chapter start="39:49" title="Mindful Drinking Fest" />
  <psc:chapter start="42:54" title="Reach out to Sam" />
  <psc:chapter start="44:56" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3046</itunes:duration>
    <itunes:keywords>Alcohol free bar, third spaces, sober socialising, pop ups, events,  non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, </itunes:keywords>
    <itunes:episode>61</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>#60. What Are Alcohol-Free RTDs? (&amp; Where Can I Find Them?)</itunes:title>
    <title>#60. What Are Alcohol-Free RTDs? (&amp; Where Can I Find Them?)</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 ============================================= FREE COURSE: OVERCOMING THE HURDLES  =============================================    In this FAQ episode, we cover:    0:21 What are RTDs? 2:19 Modern convenience 4:14 RTD brand recommendations 5:54 Always check the label 6:50 Where to find them  ============================================= Best episode to listen to next:  #29 The rise and rise of Mocktails with Pooja Sharma-Jones #44 Wholefoods to Harrods -...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>=============================================<br/><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/> </b>=============================================<br/>  <b><br/></b>In this FAQ episode, we cover:<br/>  </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16556150-60-faq-what-are-alcohol-free-rtds-and-where-can-i-find-them'><b>0:21</b></a> What are RTDs?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16556150-60-faq-what-are-alcohol-free-rtds-and-where-can-i-find-them'><b>2:19</b></a> Modern convenience</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16556150-60-faq-what-are-alcohol-free-rtds-and-where-can-i-find-them'><b>4:14</b></a> RTD brand recommendations</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16556150-60-faq-what-are-alcohol-free-rtds-and-where-can-i-find-them'><b>5:54</b></a> Always check the label</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16556150-60-faq-what-are-alcohol-free-rtds-and-where-can-i-find-them'><b>6:50</b></a> Where to find them</p><p><br/>=============================================<br/>Best episode to listen to next: </p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/mocktails'>#29 The rise and rise of Mocktails with Pooja Sharma-Jones</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/savyll'>#44 Wholefoods to Harrods - &amp; - creating diversity in non-alc cocktails</a></p><p>  </p><p>=============================================</p><p>Also mentioned:</p><p><a href='https://amzn.to/4jJL4mH'>Highball</a>*</p><p><a href='https://collabs.shop/nono9c'>Ish</a>*</p><p><a href='https://calenodrinks.com/non-alcoholic-cocktails/'>Caleño</a></p><p><a href='https://amzn.to/40H8eBG'>Lyre’s</a>*</p><p><a href='https://collabs.shop/exgz9b'>Myth</a>*</p><p><a href='https://amzn.to/4hHvje2'>Pentire</a>*</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>=============================================<br/><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/> </b>=============================================<br/>  <b><br/></b>In this FAQ episode, we cover:<br/>  </p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16556150-60-faq-what-are-alcohol-free-rtds-and-where-can-i-find-them'><b>0:21</b></a> What are RTDs?</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16556150-60-faq-what-are-alcohol-free-rtds-and-where-can-i-find-them'><b>2:19</b></a> Modern convenience</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16556150-60-faq-what-are-alcohol-free-rtds-and-where-can-i-find-them'><b>4:14</b></a> RTD brand recommendations</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16556150-60-faq-what-are-alcohol-free-rtds-and-where-can-i-find-them'><b>5:54</b></a> Always check the label</p><p><a href='https://www.buzzsprout.com/admin/2229527/episodes/16556150-60-faq-what-are-alcohol-free-rtds-and-where-can-i-find-them'><b>6:50</b></a> Where to find them</p><p><br/>=============================================<br/>Best episode to listen to next: </p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/mocktails'>#29 The rise and rise of Mocktails with Pooja Sharma-Jones</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/savyll'>#44 Wholefoods to Harrods - &amp; - creating diversity in non-alc cocktails</a></p><p>  </p><p>=============================================</p><p>Also mentioned:</p><p><a href='https://amzn.to/4jJL4mH'>Highball</a>*</p><p><a href='https://collabs.shop/nono9c'>Ish</a>*</p><p><a href='https://calenodrinks.com/non-alcoholic-cocktails/'>Caleño</a></p><p><a href='https://amzn.to/40H8eBG'>Lyre’s</a>*</p><p><a href='https://collabs.shop/exgz9b'>Myth</a>*</p><p><a href='https://amzn.to/4hHvje2'>Pentire</a>*</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16556150-60-what-are-alcohol-free-rtds-where-can-i-find-them.mp3" length="7708851" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/rtd</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16556150</guid>
    <pubDate>Tue, 04 Feb 2025 06:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="#60. What Are Alcohol-Free RTDs? (&amp; Where Can I Find Them?)" />
  <psc:chapter start="0:58" title="What are RTDs?" />
  <psc:chapter start="2:56" title="Modern convenience" />
  <psc:chapter start="4:51" title="RTD brand recommendations" />
  <psc:chapter start="6:31" title="Always check the label" />
  <psc:chapter start="7:27" title="Where to find them" />
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    <itunes:duration>639</itunes:duration>
    <itunes:keywords>RTD, ready to drink, cocktails, alcohol free cocktails, cocktail in a can, Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking</itunes:keywords>
    <itunes:episode>60</itunes:episode>
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    <itunes:title>#59. Plant-Powered AF Brewing: On Beer</itunes:title>
    <title>#59. Plant-Powered AF Brewing: On Beer</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE FIRST HURDLES - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAYS ====== SHOW QUOTES “People look at plants and look at their garden and think, ah, just plants, but they're some of the most powerful things on the planet.” “So I get a fizzing on my chest, like that nice fizzing, and you feel nice and like buzzing.”  ====== SHOW SUMMARY  Chris Kazakeos is one-half of the founding team behind On Beer, the plant-powered, functional, alcohol-free...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE FIRST HURDLES - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAYS</b></a></p><p>======<br/><b>SHOW QUOTES</b></p><p>“People look at plants and look at their garden and think, ah, just plants, but they&apos;re some of the most powerful things on the planet.”</p><p>“So I get a fizzing on my chest, like that nice fizzing, and you feel nice and like buzzing.”</p><p><br/>======<br/><b>SHOW SUMMARY </b></p><p>Chris Kazakeos is one-half of the founding team behind On Beer, the plant-powered, functional, alcohol-free beer brand.  </p><p>From a passion for health and fitness to a career with the pioneering GABA Labs, Chris has had a changing relationship with alcohol that has led to the inception of On Beer, but it has been far from plain sailing. </p><p>Now, on their second iteration of the liquid in less than a year, On Beer has faced production issues, rebranding challenges, marketing overhauls and even the wrath of Amazon.</p><p>In this conversation, Chris shares the many challenges he’s had to face in developing and producing On Beer, and somehow, he does it all with a smile.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>2:11</b> Chris&apos; story</p><p><b>8:22</b> Non-drinking spectrum</p><p><b>11:50</b> Powerful plants</p><p><b>16:51</b> How does it make you feel?</p><p><b>18:43</b> How much can you drink?</p><p><b>19:48</b> Legal ingredients</p><p><b>20:44</b> On Beer 2.0</p><p><b>31:35</b> Marketing rebrand</p><p><b>38:07</b> What&apos;s next for On Beer?</p><p><b>40:08</b> The BBQ-Q</p><p><b>45:03</b> Big alcohol</p><p><b>48:38</b> The role of government in alcohol</p><p><b><em> </em></b></p><p>======</p><p><a href='https://collabs.shop/ay3day'>TRY ON BEER</a>*  //  <a href='https://www.instagram.com/onbeerco'>@ONBEERC</a>O  //  <a href='https://on-beer.com/'>ON-BEER.COM</a></p><p> </p><p>======<br/> <b>WE ALSO TALK ABOUT:</b></p><p><a href='https://amzn.to/3PYNeRT'>Sentia</a>*<br/> <a href='https://amzn.to/3WCAFPT'>Guinness 0.0</a>*</p><p> </p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/moodybrew'>#38 80/20 living with MoodyBrew functional adult drinks</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE FIRST HURDLES - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAYS</b></a></p><p>======<br/><b>SHOW QUOTES</b></p><p>“People look at plants and look at their garden and think, ah, just plants, but they&apos;re some of the most powerful things on the planet.”</p><p>“So I get a fizzing on my chest, like that nice fizzing, and you feel nice and like buzzing.”</p><p><br/>======<br/><b>SHOW SUMMARY </b></p><p>Chris Kazakeos is one-half of the founding team behind On Beer, the plant-powered, functional, alcohol-free beer brand.  </p><p>From a passion for health and fitness to a career with the pioneering GABA Labs, Chris has had a changing relationship with alcohol that has led to the inception of On Beer, but it has been far from plain sailing. </p><p>Now, on their second iteration of the liquid in less than a year, On Beer has faced production issues, rebranding challenges, marketing overhauls and even the wrath of Amazon.</p><p>In this conversation, Chris shares the many challenges he’s had to face in developing and producing On Beer, and somehow, he does it all with a smile.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>2:11</b> Chris&apos; story</p><p><b>8:22</b> Non-drinking spectrum</p><p><b>11:50</b> Powerful plants</p><p><b>16:51</b> How does it make you feel?</p><p><b>18:43</b> How much can you drink?</p><p><b>19:48</b> Legal ingredients</p><p><b>20:44</b> On Beer 2.0</p><p><b>31:35</b> Marketing rebrand</p><p><b>38:07</b> What&apos;s next for On Beer?</p><p><b>40:08</b> The BBQ-Q</p><p><b>45:03</b> Big alcohol</p><p><b>48:38</b> The role of government in alcohol</p><p><b><em> </em></b></p><p>======</p><p><a href='https://collabs.shop/ay3day'>TRY ON BEER</a>*  //  <a href='https://www.instagram.com/onbeerco'>@ONBEERC</a>O  //  <a href='https://on-beer.com/'>ON-BEER.COM</a></p><p> </p><p>======<br/> <b>WE ALSO TALK ABOUT:</b></p><p><a href='https://amzn.to/3PYNeRT'>Sentia</a>*<br/> <a href='https://amzn.to/3WCAFPT'>Guinness 0.0</a>*</p><p> </p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/moodybrew'>#38 80/20 living with MoodyBrew functional adult drinks</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16528786</guid>
    <pubDate>Thu, 30 Jan 2025 05:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="2:48" title="Chris&#39; story" />
  <psc:chapter start="8:59" title="Non-drinking spectrum" />
  <psc:chapter start="12:27" title="Powerful plants" />
  <psc:chapter start="17:58" title="How does it make you feel?" />
  <psc:chapter start="19:50" title="How much can you drink?" />
  <psc:chapter start="20:55" title="Legal ingredients" />
  <psc:chapter start="21:51" title="On Beer 2.0" />
  <psc:chapter start="32:42" title="Marketing rebrand" />
  <psc:chapter start="39:14" title="What&#39;s next for On Beer?" />
  <psc:chapter start="41:15" title="The BBQ-Q" />
  <psc:chapter start="46:10" title="Big alcohol" />
  <psc:chapter start="49:45" title="The role of government in alcohol" />
</psc:chapters>
    <itunes:duration>3693</itunes:duration>
    <itunes:keywords>Alcohol free beer, functional, plant, functional ingredients, functional beer, non alcoholic beer,  non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing yo</itunes:keywords>
    <itunes:episode>59</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>#58. What Do I Do After Dry January?</itunes:title>
    <title>#58. What Do I Do After Dry January?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 ============================================= FREE COURSE: OVERCOMING THE HURDLES =============================================    In this FAQ episode, we cover: The worst thing you can doThinking back to your whyHow did it feel?What are you taking forward?Becoming a moderating drinker============================================= Best episode to listen to next:  #56 FAQ: What does ABV mean? (and how does it affect low/no drinks?)  === You can email me at denise@lownodri...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>=============================================</p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b>=============================================<br/>  <b><br/></b>In this FAQ episode, we cover:</p><ul><li>The worst thing you can do</li><li>Thinking back to your why</li><li>How did it feel?</li><li>What are you taking forward?</li><li>Becoming a moderating drinker</li></ul><p>=============================================<br/>Best episode to listen to next: <br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/abv'>#56 FAQ: What does ABV mean? (and how does it affect low/no drinks?)</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p>=============================================</p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b>=============================================<br/>  <b><br/></b>In this FAQ episode, we cover:</p><ul><li>The worst thing you can do</li><li>Thinking back to your why</li><li>How did it feel?</li><li>What are you taking forward?</li><li>Becoming a moderating drinker</li></ul><p>=============================================<br/>Best episode to listen to next: <br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/abv'>#56 FAQ: What does ABV mean? (and how does it affect low/no drinks?)</a></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16513578</guid>
    <pubDate>Tue, 28 Jan 2025 05:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="#58. What Do I Do After Dry January?" />
  <psc:chapter start="1:55" title="The worst thing you can do" />
  <psc:chapter start="2:48" title="Thinking back to your why" />
  <psc:chapter start="3:28" title="How did it feel?" />
  <psc:chapter start="5:49" title="What are you taking forward?" />
  <psc:chapter start="6:52" title="Becoming a moderating drinker" />
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    <itunes:duration>684</itunes:duration>
    <itunes:keywords>Dry January, sober October, moderating, moderation, mindful drinking, after dry January, sober curious, reducing your drinking, drinking less,</itunes:keywords>
    <itunes:episode>58</itunes:episode>
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  <item>
    <itunes:title>#57. Why Non-Alc is Boring: Drink The Pathfinder</itunes:title>
    <title>#57. Why Non-Alc is Boring: Drink The Pathfinder</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE FIRST HURDLES - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAY ====== SHOW QUOTES  “I actually think non-alc is boring now.” “The UK is the most sophisticated non-alc market in the world!” ====== SHOW SUMMARY  Rish Ravalia is the UK Manager for The Pathfinder. Rish Ravalia doesn’t pull any punches. In this interview, Rish tells me exactly why he thinks the non-alc category is boring and what his brand, The Pathfinder, is doing to chan...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE FIRST HURDLES - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAY</b></a></p><p>======<br/><b>SHOW QUOTES </b></p><p>“I actually think non-alc is boring now.”</p><p>“The UK is the most sophisticated non-alc market in the world!”</p><p>======<br/><b>SHOW SUMMARY </b></p><p>Rish Ravalia is the UK Manager for The Pathfinder. Rish Ravalia doesn’t pull any punches.</p><p>In this interview, Rish tells me exactly why he thinks the non-alc category is boring and what his brand, The Pathfinder, is doing to change that.</p><p>We talk about the controversial way some brands are approaching bars and why they are therefore struggling to stock the best drinks, and we discuss the growth of the brand and the category and why now is the right time for them to enter the UK.</p><p>If you love honest and frank discussion, you’re going to love this episode.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>2:04</b> Rish&apos;s story</p><p><b>10:58</b> Why non-alc is boring</p><p><b>17:02</b> Growth is coming</p><p><b>21:40</b> Why bars are struggling to stock good n/a drinks</p><p><b>26:39</b> Tasting The Pathfinder</p><p><b>32:31</b> &apos;Destroyer of bad vibes&apos;</p><p><b>34:38</b> Why is now the right time to launch in the UK?</p><p><b>40:55</b> How to get the bar industry enthusiastic about low/no</p><p><b>50:25</b> The BBQ-Q</p><p> </p><p>======</p><p><a href='https://amzn.to/3PIosW3'>TRY THE PATHFINDER</a>*  //  <a href='https://www.instagram.com/drinkthepathfinder/'>@DRINKTHEPATHFINDER</a>  //  <a href='https://drinkthepathfinder.co.uk/'>DRINKTHEPATHFINDER.CO.UK</a></p><p> </p><p>======<br/><b>WE ALSO TALK ABOUT:</b><br/><a href='https://www.linkedin.com/in/emma-wykes-4a465a12/?originalSubdomain=uk'>Emma Wykes</a></p><p><a href='https://allthebitter.com/'>All the Bitter</a></p><p><a href='https://amzn.to/4htp2Tr'>Seasn</a>*</p><p><a href='https://muri-drinks.com/en-uk'>Muri</a></p><p><a href='https://collabs.shop/asx3wz'>REAL</a>* (10% off with code LOWNODRINKERMAGAZINE)</p><p><a href='https://amzn.to/4jvmdmH'>Guinness 0.0</a>*</p><p><a href='https://www.lownodrinkermagazine.com/post/the-bbq-question-the-most-recommended-low-no-light-drinks-of-2024-from-lnd-guests'>Most recommended drinks by LND guests</a></p><p> </p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b> </p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/dionilife'>#52 Is drinking low/no a gateway? with Dionilife (Mash Gang)</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE FIRST HURDLES - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAY</b></a></p><p>======<br/><b>SHOW QUOTES </b></p><p>“I actually think non-alc is boring now.”</p><p>“The UK is the most sophisticated non-alc market in the world!”</p><p>======<br/><b>SHOW SUMMARY </b></p><p>Rish Ravalia is the UK Manager for The Pathfinder. Rish Ravalia doesn’t pull any punches.</p><p>In this interview, Rish tells me exactly why he thinks the non-alc category is boring and what his brand, The Pathfinder, is doing to change that.</p><p>We talk about the controversial way some brands are approaching bars and why they are therefore struggling to stock the best drinks, and we discuss the growth of the brand and the category and why now is the right time for them to enter the UK.</p><p>If you love honest and frank discussion, you’re going to love this episode.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>2:04</b> Rish&apos;s story</p><p><b>10:58</b> Why non-alc is boring</p><p><b>17:02</b> Growth is coming</p><p><b>21:40</b> Why bars are struggling to stock good n/a drinks</p><p><b>26:39</b> Tasting The Pathfinder</p><p><b>32:31</b> &apos;Destroyer of bad vibes&apos;</p><p><b>34:38</b> Why is now the right time to launch in the UK?</p><p><b>40:55</b> How to get the bar industry enthusiastic about low/no</p><p><b>50:25</b> The BBQ-Q</p><p> </p><p>======</p><p><a href='https://amzn.to/3PIosW3'>TRY THE PATHFINDER</a>*  //  <a href='https://www.instagram.com/drinkthepathfinder/'>@DRINKTHEPATHFINDER</a>  //  <a href='https://drinkthepathfinder.co.uk/'>DRINKTHEPATHFINDER.CO.UK</a></p><p> </p><p>======<br/><b>WE ALSO TALK ABOUT:</b><br/><a href='https://www.linkedin.com/in/emma-wykes-4a465a12/?originalSubdomain=uk'>Emma Wykes</a></p><p><a href='https://allthebitter.com/'>All the Bitter</a></p><p><a href='https://amzn.to/4htp2Tr'>Seasn</a>*</p><p><a href='https://muri-drinks.com/en-uk'>Muri</a></p><p><a href='https://collabs.shop/asx3wz'>REAL</a>* (10% off with code LOWNODRINKERMAGAZINE)</p><p><a href='https://amzn.to/4jvmdmH'>Guinness 0.0</a>*</p><p><a href='https://www.lownodrinkermagazine.com/post/the-bbq-question-the-most-recommended-low-no-light-drinks-of-2024-from-lnd-guests'>Most recommended drinks by LND guests</a></p><p> </p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b> </p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/dionilife'>#52 Is drinking low/no a gateway? with Dionilife (Mash Gang)</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16483898-57-why-non-alc-is-boring-drink-the-pathfinder.mp3" length="40993244" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/thepathfinder</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16483898</guid>
    <pubDate>Thu, 23 Jan 2025 05:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="2:41" title="Rish&#39;s story" />
  <psc:chapter start="12:05" title="Why non-alc is boring" />
  <psc:chapter start="18:09" title="Growth is coming" />
  <psc:chapter start="22:47" title="Why bars are struggling to stock good n/a drinks" />
  <psc:chapter start="27:46" title="Tasting The Pathfinder" />
  <psc:chapter start="33:38" title="&#39;Destroyer of bad vibes&#39;" />
  <psc:chapter start="35:45" title="Why is now the right time to launch in the UK?" />
  <psc:chapter start="42:02" title="How to get the bar industry enthusiastic about low/no" />
  <psc:chapter start="51:32" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3411</itunes:duration>
    <itunes:keywords>ALCOHOL FREE SPIRITS, ALCOHOL FREE COCKTAILS, ALCOHOL FREE DRINKS IN BARS, hemp, growth, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking</itunes:keywords>
    <itunes:episode>57</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>#56. The ABVs of Low/No Alcohol Drinks</itunes:title>
    <title>#56. The ABVs of Low/No Alcohol Drinks</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAYS: OVERCOMING THE HURDLES  =============================================    In this FAQ episode, we cover:    - What does ABV mean?  - Average ABVs for full-strength drinks  - Low/no/light ABVs  - How to send your questions (&amp; get free stuff)    - Best episode to listen to next: #40 What low/no drinkers are really saying   === You can email me at denise@lownodrinke...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAYS: OVERCOMING THE HURDLES</b></a><b><br/> </b>=============================================<br/>  <b><br/></b>In this FAQ episode, we cover:<br/> <br/> - What does ABV mean?<br/> - Average ABVs for full-strength drinks<br/> - Low/no/light ABVs<br/> - How to send your questions (&amp; get free stuff)<br/> <br/> - Best episode to listen to next: <a href='https://www.lownodrinkermagazine.com/lndpodcast/redditreview'>#40 What low/no drinkers are really saying</a> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAYS: OVERCOMING THE HURDLES</b></a><b><br/> </b>=============================================<br/>  <b><br/></b>In this FAQ episode, we cover:<br/> <br/> - What does ABV mean?<br/> - Average ABVs for full-strength drinks<br/> - Low/no/light ABVs<br/> - How to send your questions (&amp; get free stuff)<br/> <br/> - Best episode to listen to next: <a href='https://www.lownodrinkermagazine.com/lndpodcast/redditreview'>#40 What low/no drinkers are really saying</a> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/16468946-56-the-abvs-of-low-no-alcohol-drinks.mp3" length="11112771" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/abv</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16468946</guid>
    <pubDate>Tue, 21 Jan 2025 05:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Understanding ABV for Low-No Drinkers" />
  <psc:chapter start="14:06" title="Feedback on First Episode Show" />
</psc:chapters>
    <itunes:duration>922</itunes:duration>
    <itunes:keywords>Abv, alcohol by volume,  Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, </itunes:keywords>
    <itunes:episode>56</itunes:episode>
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    <itunes:title>#55. Rebels0.0: Launching Switzerland’s 1st Alcohol-Free Brand</itunes:title>
    <title>#55. Rebels0.0: Launching Switzerland’s 1st Alcohol-Free Brand</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE FIRST HURDLES - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAYS   ====== SHOW QUOTES  'When we started three and a half years ago, there were a lot of question marks in everyone’s eyes;  a lot of pushback from proud bartenders who said "No. I need to sell alcohol. I don't want to do alcohol-free!" And now, in these three and a half years, that's totally changed!"   ====== SHOW SUMMARY  Christof Tremp is the co-founder b...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE FIRST HURDLES - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAYS</b></a></p><p> </p><p>======<br/><b>SHOW QUOTES </b></p><p>&apos;When we started three and a half years ago, there were a lot of question marks in everyone’s eyes;  a lot of pushback from proud bartenders who said &quot;No. I need to sell alcohol. I don&apos;t want to do alcohol-free!&quot; And now, in these three and a half years, that&apos;s totally changed!&quot; </p><p><br/>======<br/><b>SHOW SUMMARY </b></p><p>Christof Tremp is the co-founder behind Rebels 0.0 alcohol-free spirits range, including a dark spiced rum alternative with a real kick and an Amaretti that tastes as close to the real thing as you can get.</p><p> </p><p>In this week’s episode, I talk to Christof about quitting his job at Lindt Chocolate with no real plan other than to walk the 800km Camino de Santiago pilgrimage and how that unknown adventure led to the launch of Switzerland’s first AF spirits brand, now available in 12 countries around the world.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b>Coming up...</p><p><b>2:36</b> Christof&apos;s story</p><p><b>8:00</b> Launching Switzerland&apos;s first AF spirits range</p><p><b>15:56</b> Health is not the main message in AF</p><p><b>20:07</b> Double distillation</p><p><b>25:26</b> Low/no in Switzerland</p><p><b>29:12</b> Understanding the value</p><p><b>31:44</b> Finding a co-founder &amp; the Rebels00 team</p><p><b>36:22</b> Who&apos;s drinking Rebels0.0?</p><p><b>42:16</b> The BBQ-Q<br/><br/></p><p>======</p><p><a href='https://amzn.to/40Ba5J6'>TRY REBELS</a>*  //  <a href='https://www.instagram.com/rebels0.0/'>@REBELS0.0</a> <a href='https://www.instagram.com/noughtyaf/followers/mutualOnly'><br/></a><br/></p><p>======<br/><b>WE ALSO TALK ABOUT:</b><br/><a href='https://www.instagram.com/drinknino/'>NINO</a></p><p><a href='https://www.zeronimowine.com/'>Zeronimo</a></p><p><a href='https://collabs.shop/xisr8j'>Moderato</a>*</p><p><a href='https://amzn.to/4g7MdSg'>Double Dutch</a>*</p><p><a href='https://joinclubsoda.com/'>Club Soda</a></p><p><a href='file:///Users/Denise/Desktop/POD%20TUBE/V'>Dry Drinker</a>*</p><p><a href='https://wisebartender.co.uk/LOWNODRINKERMAGAZINE'>Wise Bartender</a>*<br/><br/></p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/gnista'>#33 GNISTA&apos;s &apos;not&apos; spirits &amp; &apos;not&apos; red wines with Erika Ollén</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE FIRST HURDLES - START YOUR MINDFUL DRINKING JOURNEY IN JUST 3 DAYS</b></a></p><p> </p><p>======<br/><b>SHOW QUOTES </b></p><p>&apos;When we started three and a half years ago, there were a lot of question marks in everyone’s eyes;  a lot of pushback from proud bartenders who said &quot;No. I need to sell alcohol. I don&apos;t want to do alcohol-free!&quot; And now, in these three and a half years, that&apos;s totally changed!&quot; </p><p><br/>======<br/><b>SHOW SUMMARY </b></p><p>Christof Tremp is the co-founder behind Rebels 0.0 alcohol-free spirits range, including a dark spiced rum alternative with a real kick and an Amaretti that tastes as close to the real thing as you can get.</p><p> </p><p>In this week’s episode, I talk to Christof about quitting his job at Lindt Chocolate with no real plan other than to walk the 800km Camino de Santiago pilgrimage and how that unknown adventure led to the launch of Switzerland’s first AF spirits brand, now available in 12 countries around the world.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b>Coming up...</p><p><b>2:36</b> Christof&apos;s story</p><p><b>8:00</b> Launching Switzerland&apos;s first AF spirits range</p><p><b>15:56</b> Health is not the main message in AF</p><p><b>20:07</b> Double distillation</p><p><b>25:26</b> Low/no in Switzerland</p><p><b>29:12</b> Understanding the value</p><p><b>31:44</b> Finding a co-founder &amp; the Rebels00 team</p><p><b>36:22</b> Who&apos;s drinking Rebels0.0?</p><p><b>42:16</b> The BBQ-Q<br/><br/></p><p>======</p><p><a href='https://amzn.to/40Ba5J6'>TRY REBELS</a>*  //  <a href='https://www.instagram.com/rebels0.0/'>@REBELS0.0</a> <a href='https://www.instagram.com/noughtyaf/followers/mutualOnly'><br/></a><br/></p><p>======<br/><b>WE ALSO TALK ABOUT:</b><br/><a href='https://www.instagram.com/drinknino/'>NINO</a></p><p><a href='https://www.zeronimowine.com/'>Zeronimo</a></p><p><a href='https://collabs.shop/xisr8j'>Moderato</a>*</p><p><a href='https://amzn.to/4g7MdSg'>Double Dutch</a>*</p><p><a href='https://joinclubsoda.com/'>Club Soda</a></p><p><a href='file:///Users/Denise/Desktop/POD%20TUBE/V'>Dry Drinker</a>*</p><p><a href='https://wisebartender.co.uk/LOWNODRINKERMAGAZINE'>Wise Bartender</a>*<br/><br/></p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/gnista'>#33 GNISTA&apos;s &apos;not&apos; spirits &amp; &apos;not&apos; red wines with Erika Ollén</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/rebels00</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 16 Jan 2025 06:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="3:13" title="Christof&#39;s story" />
  <psc:chapter start="8:37" title="Launching Switzerland&#39;s first AF spirits range" />
  <psc:chapter start="17:03" title="Health is not the main message in AF" />
  <psc:chapter start="21:14" title="Double distillation" />
  <psc:chapter start="26:33" title="Low/no in Switzerland" />
  <psc:chapter start="30:19" title="Understanding the value" />
  <psc:chapter start="32:51" title="Finding a co-founder &amp; the Rebels00 team" />
  <psc:chapter start="37:29" title="Who&#39;s drinking Rebels0.0?" />
  <psc:chapter start="43:23" title="The BBQ-Q" />
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    <itunes:duration>2872</itunes:duration>
    <itunes:keywords>ALCOHOL FREE SPIRITS, ALCOHOL FREE RUM, AMEARETTO, SWISS, SWITZERLAND, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, </itunes:keywords>
    <itunes:episode>55</itunes:episode>
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    <itunes:title>#54. Introducing Low No Drinker FAQ</itunes:title>
    <title>#54. Introducing Low No Drinker FAQ</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  =========================================  I'm doubling down on the Low No Drinker Podcast in 2025!  Starting next week, the show will be going to two episodes a week as I introduce the new Low No Drinker FAQ series of solo episodes where I will help you to find, understand and enjoy low, no &amp; light drinks so that you can live a life less intoxicated on your own terms.  In this introductory episode, you can hear all about what it'll i...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/>=========================================<br/><br/></b>I&apos;m doubling down on the Low No Drinker Podcast in 2025!<br/><br/>Starting next week, the show will be going to two episodes a week as I introduce the new <b>Low No Drinker FAQ</b> series of solo episodes where I will help you to find, understand and enjoy low, no &amp; light drinks so that you can live a life less intoxicated on your own terms.<br/><br/>In this introductory episode, you can hear all about what it&apos;ll include and how you can get involved.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/>=========================================<br/><br/></b>I&apos;m doubling down on the Low No Drinker Podcast in 2025!<br/><br/>Starting next week, the show will be going to two episodes a week as I introduce the new <b>Low No Drinker FAQ</b> series of solo episodes where I will help you to find, understand and enjoy low, no &amp; light drinks so that you can live a life less intoxicated on your own terms.<br/><br/>In this introductory episode, you can hear all about what it&apos;ll include and how you can get involved.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/faq</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Wed, 15 Jan 2025 15:00:00 +0000</pubDate>
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    <itunes:duration>484</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, </itunes:keywords>
    <itunes:episode>54</itunes:episode>
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    <itunes:title>#53. Creating A Household Legacy with Noughty AF Wines &amp; Amanda Thomson</itunes:title>
    <title>#53. Creating A Household Legacy with Noughty AF Wines &amp; Amanda Thomson</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES ====== SHOW QUOTES  “And so I doubled down on seeing if I could create the world's first good non-alcoholic wine. And when I say good, it was my definition of good, which it was quite nuanced.” “I always want a democratic price point and qualitative relationship […] I want it to be the household name that we all turn to when we want a good non-alcoholic wine.” ====== SHOW SUMMARY  Amanda Thomson needs little introduction to the w...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a></p><p>======<br/><b>SHOW QUOTES </b></p><p>“And so I doubled down on seeing if I could create the world&apos;s first good non-alcoholic wine. And when I say good, it was my definition of good, which it was quite nuanced.”</p><p>“I always want a democratic price point and qualitative relationship […] I want it to be the household name that we all turn to when we want a good non-alcoholic wine.”</p><p>======<br/><b>SHOW SUMMARY </b></p><p>Amanda Thomson needs little introduction to the world of AF wines; she’s the pioneering powerhouse behind the leading brand NoughtyAF.</p><p>In this episode, Amanda takes me on her journey from exuberant arts journalist with a penchant for champagne to becoming the founder of an alcohol-free wine brand with no pretence and only great flavour.</p><p>Amanda is, in equal parts, passionate, driven, concerned, and hopeful about a sector that is finally coming into its own.</p><p>Hear how she’s gone full circle from student to master and all the stops in between. This conversation is fun, open and heartfelt as we talk about everything from her mother’s entrepreneurial inspiration in the 70s to understanding how to open the doors stateside and make the US her biggest market to date.</p><p>Pour a glass, sit back &amp; enjoy!</p><p><br/>======<br/><b>WE CHAT ABOUT<br/>0:00</b> Coming up...<br/><b>2:03</b> Amanda&apos;s story<br/><b>11:36</b> The Noughty range<br/><b>16:04</b> The great debates<br/><b>18:29</b> Industry progression<br/><b>23:10</b> The health perspective<br/><b>25:27</b> Noughty in the USA<br/><b>29:22</b> Diversity in business<br/><b>33:51</b> Becoming a leading B-Corp brand<br/><b>36:14</b> Creating a household legacy<br/><b>41:38</b> What&apos;s next for Noughty<br/><b>44:44</b> The BBQ-Q</p><p><br/>======<br/><a href='https://l.instagram.com/?u=http%3A%2F%2Fwww.noughtyaf.com%2F%3Ffbclid%3DPAZXh0bgNhZW0CMTEAAaZR1GkeGstrFhqbZW5mLasL8o4piQtOSmGaqQK-jRpbc9pKarSxTFgZJIM_aem_2tauV9hDWWCe2UIUWaoHTg&amp;e=AT08qZZalMARNBnDPsBZ9Kp7xHF_Cf9ebv5Jat4gD72qNXZuHf4uReAn5qJ1ey68oQ9r8HF3gXkTQWAndaK1jqG-BxxTZWTIupCYScE'>NOUGHTYAF.COM</a>  //  <a href='https://www.instagram.com/noughtyaf/'>@NOUGHTYAF</a>  //  <a href='mailto:hello@thomsonandscott.com'>HELLO@THOMSONANDSCOTT.COM</a></p><p> </p><p>======<br/><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/bolle'>#39 Bolle: The only double-fermented alcohol-free sparkling wine</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a></p><p>======<br/><b>SHOW QUOTES </b></p><p>“And so I doubled down on seeing if I could create the world&apos;s first good non-alcoholic wine. And when I say good, it was my definition of good, which it was quite nuanced.”</p><p>“I always want a democratic price point and qualitative relationship […] I want it to be the household name that we all turn to when we want a good non-alcoholic wine.”</p><p>======<br/><b>SHOW SUMMARY </b></p><p>Amanda Thomson needs little introduction to the world of AF wines; she’s the pioneering powerhouse behind the leading brand NoughtyAF.</p><p>In this episode, Amanda takes me on her journey from exuberant arts journalist with a penchant for champagne to becoming the founder of an alcohol-free wine brand with no pretence and only great flavour.</p><p>Amanda is, in equal parts, passionate, driven, concerned, and hopeful about a sector that is finally coming into its own.</p><p>Hear how she’s gone full circle from student to master and all the stops in between. This conversation is fun, open and heartfelt as we talk about everything from her mother’s entrepreneurial inspiration in the 70s to understanding how to open the doors stateside and make the US her biggest market to date.</p><p>Pour a glass, sit back &amp; enjoy!</p><p><br/>======<br/><b>WE CHAT ABOUT<br/>0:00</b> Coming up...<br/><b>2:03</b> Amanda&apos;s story<br/><b>11:36</b> The Noughty range<br/><b>16:04</b> The great debates<br/><b>18:29</b> Industry progression<br/><b>23:10</b> The health perspective<br/><b>25:27</b> Noughty in the USA<br/><b>29:22</b> Diversity in business<br/><b>33:51</b> Becoming a leading B-Corp brand<br/><b>36:14</b> Creating a household legacy<br/><b>41:38</b> What&apos;s next for Noughty<br/><b>44:44</b> The BBQ-Q</p><p><br/>======<br/><a href='https://l.instagram.com/?u=http%3A%2F%2Fwww.noughtyaf.com%2F%3Ffbclid%3DPAZXh0bgNhZW0CMTEAAaZR1GkeGstrFhqbZW5mLasL8o4piQtOSmGaqQK-jRpbc9pKarSxTFgZJIM_aem_2tauV9hDWWCe2UIUWaoHTg&amp;e=AT08qZZalMARNBnDPsBZ9Kp7xHF_Cf9ebv5Jat4gD72qNXZuHf4uReAn5qJ1ey68oQ9r8HF3gXkTQWAndaK1jqG-BxxTZWTIupCYScE'>NOUGHTYAF.COM</a>  //  <a href='https://www.instagram.com/noughtyaf/'>@NOUGHTYAF</a>  //  <a href='mailto:hello@thomsonandscott.com'>HELLO@THOMSONANDSCOTT.COM</a></p><p> </p><p>======<br/><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/bolle'>#39 Bolle: The only double-fermented alcohol-free sparkling wine</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 09 Jan 2025 07:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="2:40" title="Amanda&#39;s story" />
  <psc:chapter start="12:43" title="The Noughty range" />
  <psc:chapter start="17:11" title="The great debates" />
  <psc:chapter start="19:36" title="Industry progression" />
  <psc:chapter start="24:17" title="The health perspective" />
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  <psc:chapter start="45:51" title="The BBQ-Q" />
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    <itunes:duration>2911</itunes:duration>
    <itunes:keywords>ALCOHOL FREE WINE, WINE, RED WINE, SPARKLING WINE, CHAMPAGNE, NOUGHTY, NOUGHTYAF Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your dr</itunes:keywords>
    <itunes:episode>53</itunes:episode>
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    <itunes:title>#52. Mash Gang/Dionilife with Damian McKinney</itunes:title>
    <title>#52. Mash Gang/Dionilife with Damian McKinney</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE - STARTING YOUR MINDFUL DRINKING JOURNEY: OVERCOMING THE HURDLES  ====== SHOW QUOTES  “I’m not anti-alcohol. I’m a really big believer in inclusivity and I’m a real believer in moderation.”   “I feel like I’m going from Blackberry to iPhone. There is massive change going on here, and the consumer is driving it.”  ====== SHOW SUMMARY  DioniLife is a new low/no beverage firm ready to shake up the marketplace. Working with Mash Gang AF beers as t...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE - STARTING YOUR MINDFUL DRINKING JOURNEY: OVERCOMING THE HURDLES</b></a></p><p> ======<br/><b>SHOW QUOTES </b></p><p><em>“I’m not anti-alcohol. I’m a really big believer in inclusivity and I’m a real believer in moderation.”</em></p><p><em> </em></p><p><em>“I feel like I’m going from Blackberry to iPhone. There is massive change going on here, and the consumer is driving it.”</em></p><p><br/>======<br/><b>SHOW SUMMARY </b></p><p>DioniLife is a new low/no beverage firm ready to shake up the marketplace. Working with Mash Gang AF beers as their first partner, this fledgling company already has big plans to bring exceptional liquid to the lips of low/no drinkers everywhere.</p><p>In this episode, CEO Damian McKinney and I talk gateways to full-strength alcohol, drinking responsibly and moderation &amp; inclusivity.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>1:54</b> Damian&apos;s story</p><p><b>7:48</b> Moderation &amp; inclusivity</p><p><b>10:55</b> Drinking responsibly</p><p><b>15:13</b> DioniLife</p><p><b>20:40</b> Changing tastes</p><p><b>24:25</b> Mash Gang beers</p><p><b>33:22</b> Gateway drinks?</p><p><b>39:39</b> What&apos;s to come from DioniLife?</p><p><b>45:47</b> The BBQ-Q</p><p>  </p><p>======<br/><b>LINKS</b></p><p><a href='https://mashgang.com/'>MASH GANG</a>  //  <a href='mailto:@MASH__GANG'>@MASH__GANG</a>  //  <a href='mailto:DAMIAN.MCKINNEY@DIONILIFE.COM'>DAMIAN.MCKINNEY@DIONILIFE.COM</a></p><p> </p><p>======<br/><b>WE ALSO TALK ABOUT:</b><br/><a href='https://amzn.to/4iVGYaD'>Big Drop</a>*</p><p><br/></p><p>======<br/><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/bigdrop'>#24 Going international with Big Drop Brewing co-founder Rob Fink</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE - STARTING YOUR MINDFUL DRINKING JOURNEY: OVERCOMING THE HURDLES</b></a></p><p> ======<br/><b>SHOW QUOTES </b></p><p><em>“I’m not anti-alcohol. I’m a really big believer in inclusivity and I’m a real believer in moderation.”</em></p><p><em> </em></p><p><em>“I feel like I’m going from Blackberry to iPhone. There is massive change going on here, and the consumer is driving it.”</em></p><p><br/>======<br/><b>SHOW SUMMARY </b></p><p>DioniLife is a new low/no beverage firm ready to shake up the marketplace. Working with Mash Gang AF beers as their first partner, this fledgling company already has big plans to bring exceptional liquid to the lips of low/no drinkers everywhere.</p><p>In this episode, CEO Damian McKinney and I talk gateways to full-strength alcohol, drinking responsibly and moderation &amp; inclusivity.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>1:54</b> Damian&apos;s story</p><p><b>7:48</b> Moderation &amp; inclusivity</p><p><b>10:55</b> Drinking responsibly</p><p><b>15:13</b> DioniLife</p><p><b>20:40</b> Changing tastes</p><p><b>24:25</b> Mash Gang beers</p><p><b>33:22</b> Gateway drinks?</p><p><b>39:39</b> What&apos;s to come from DioniLife?</p><p><b>45:47</b> The BBQ-Q</p><p>  </p><p>======<br/><b>LINKS</b></p><p><a href='https://mashgang.com/'>MASH GANG</a>  //  <a href='mailto:@MASH__GANG'>@MASH__GANG</a>  //  <a href='mailto:DAMIAN.MCKINNEY@DIONILIFE.COM'>DAMIAN.MCKINNEY@DIONILIFE.COM</a></p><p> </p><p>======<br/><b>WE ALSO TALK ABOUT:</b><br/><a href='https://amzn.to/4iVGYaD'>Big Drop</a>*</p><p><br/></p><p>======<br/><b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/bigdrop'>#24 Going international with Big Drop Brewing co-founder Rob Fink</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/dionilife</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 02 Jan 2025 07:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="2:31" title="Damian&#39;s story" />
  <psc:chapter start="8:25" title="Moderation &amp; inclusivity" />
  <psc:chapter start="11:32" title="Drinking responsibly" />
  <psc:chapter start="15:50" title="DioniLife" />
  <psc:chapter start="21:17" title="Changing tastes" />
  <psc:chapter start="25:02" title="Mash Gang beers" />
  <psc:chapter start="34:29" title="Gateway drinks?" />
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    <itunes:duration>3057</itunes:duration>
    <itunes:keywords>ALCOHOL FREE BEER, MASH GANG, NON ALCOHOLIC BEER, DIONILIFE, DRINKING AGE,  Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinkin</itunes:keywords>
    <itunes:episode>52</itunes:episode>
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  <item>
    <itunes:title>#51. Taking a Christmas Break</itunes:title>
    <title>#51. Taking a Christmas Break</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE - STARTING YOUR MINDFUL DRINKING JOURNEY: OVERCOMING THE HURDLES  I'm breaking all the rules and taking a tiny break over Christmas/New Year, and I hope you are, too!  === You can email me at denise@lownodrinkermagazine.com  === 🧐 Take the quiz and find out what's REALLY driving your midlife drinking habits https://www.lownodrinker.com/  === 🗣️ Join the growing community on Substack https://lownodrinker.substack.com/  === 🌱 Reset the way alcohol shows up in your ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE - STARTING YOUR MINDFUL DRINKING JOURNEY: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>I&apos;m breaking all the rules and taking a tiny break over Christmas/New Year, and I hope you are, too!</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE - STARTING YOUR MINDFUL DRINKING JOURNEY: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>I&apos;m breaking all the rules and taking a tiny break over Christmas/New Year, and I hope you are, too!</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/merrychristmas2024</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 26 Dec 2024 11:00:00 +0000</pubDate>
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    <itunes:duration>431</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, </itunes:keywords>
    <itunes:episode>51</itunes:episode>
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    <itunes:title>#50 Eisberg Wine: Dealcoholisation &amp; Doubling Capacity</itunes:title>
    <title>#50 Eisberg Wine: Dealcoholisation &amp; Doubling Capacity</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  ====== SHOW QUOTES  “If we wanted to introduce a new variety, we can’t just make a bit in a barrel. We need thousands of bottles just to see if it works. So it’s not a very easy category to […] play around with.”  ====== SHOW SUMMARY  Alcohol Change UK describes Eisberg Wine as the ‘Grandaddy of alcohol-free wine”. That’s quite a moniker to live up to. In this week’s conversation, I speak to UK Manager Dan Harwood about the bran...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a></p><p><br/>======<br/><b>SHOW QUOTES </b></p><p>“If we wanted to introduce a new variety, we can’t just make a bit in a barrel. We need thousands of bottles just to see if it works. So it’s not a very easy category to […] play around with.”</p><p><br/>======<br/><b>SHOW SUMMARY </b></p><p>Alcohol Change UK describes Eisberg Wine as the ‘Grandaddy of alcohol-free wine”. That’s quite a moniker to live up to. In this week’s conversation, I speak to UK Manager Dan Harwood about the brand that’s been ubiquitous in the UK since the mid-eighties but is still iterating every day to improve the liquid in the bottle. <br/> We talk red wine appreciation, vacuum distillation and new product development as I nose into what’s next for Germany’s Eisberg Wines here in the UK.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>2:28</b> The Eisberg story</p><p><b>4:17</b> Dan&apos;s story</p><p><b>6:23</b> Why is good low/no wine so hard to find</p><p><b>10:03</b> Doubling capacity</p><p><b>12:04</b> What is dealcoholisation?</p><p><b>13:47</b> The Eisberg range</p><p><b>22:42</b> Bestsellers</p><p><b>25:01</b> How to enjoy alcohol-free red wine</p><p><b>28:08</b> Alcohol-free in Germany</p><p><b>33:39</b> What&apos;s next for Eisberg?</p><p><b>36:00</b> The role of customer feedback</p><p><b>39:34</b> The BBQ-Q</p><p> </p><p>======<br/><a href='https://amzn.to/4iVuCQ2'><b>EISBERG WINES</b></a><b>  //  </b><a href='https://www.instagram.com/eisbergwine/'><b>@EISBERGWINE</b></a><b>  // </b><a href='https://www.instagram.com/danharwoodwine/'><b>@DANHARWOODWINE</b></a></p><p>Eisberg wines are also available as part of the <a href='https://www.lownodrinkermagazine.com/post/majestic-partners-with-club-soda'>Club Soda in Majestic collaboration</a> now available in every Majestic Wine store in the UK.<br/> <br/> </p><p>======<br/><b>WE ALSO TALK ABOUT:</b><br/> <a href='https://amzn.to/3P43iRZ'>Athletic Brewing</a>*</p><p><a href='https://amzn.to/3DoT5Ng'>Lucky Saint</a>*</p><p><a href='https://collabs.shop/o0unyd'>Ish Daiquiri</a>*</p><p> </p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/gnista'>#33 GNISTA&apos;s &apos;not&apos; spirits &amp; &apos;not&apos; red wines with Erika Ollén</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a></p><p><br/>======<br/><b>SHOW QUOTES </b></p><p>“If we wanted to introduce a new variety, we can’t just make a bit in a barrel. We need thousands of bottles just to see if it works. So it’s not a very easy category to […] play around with.”</p><p><br/>======<br/><b>SHOW SUMMARY </b></p><p>Alcohol Change UK describes Eisberg Wine as the ‘Grandaddy of alcohol-free wine”. That’s quite a moniker to live up to. In this week’s conversation, I speak to UK Manager Dan Harwood about the brand that’s been ubiquitous in the UK since the mid-eighties but is still iterating every day to improve the liquid in the bottle. <br/> We talk red wine appreciation, vacuum distillation and new product development as I nose into what’s next for Germany’s Eisberg Wines here in the UK.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>2:28</b> The Eisberg story</p><p><b>4:17</b> Dan&apos;s story</p><p><b>6:23</b> Why is good low/no wine so hard to find</p><p><b>10:03</b> Doubling capacity</p><p><b>12:04</b> What is dealcoholisation?</p><p><b>13:47</b> The Eisberg range</p><p><b>22:42</b> Bestsellers</p><p><b>25:01</b> How to enjoy alcohol-free red wine</p><p><b>28:08</b> Alcohol-free in Germany</p><p><b>33:39</b> What&apos;s next for Eisberg?</p><p><b>36:00</b> The role of customer feedback</p><p><b>39:34</b> The BBQ-Q</p><p> </p><p>======<br/><a href='https://amzn.to/4iVuCQ2'><b>EISBERG WINES</b></a><b>  //  </b><a href='https://www.instagram.com/eisbergwine/'><b>@EISBERGWINE</b></a><b>  // </b><a href='https://www.instagram.com/danharwoodwine/'><b>@DANHARWOODWINE</b></a></p><p>Eisberg wines are also available as part of the <a href='https://www.lownodrinkermagazine.com/post/majestic-partners-with-club-soda'>Club Soda in Majestic collaboration</a> now available in every Majestic Wine store in the UK.<br/> <br/> </p><p>======<br/><b>WE ALSO TALK ABOUT:</b><br/> <a href='https://amzn.to/3P43iRZ'>Athletic Brewing</a>*</p><p><a href='https://amzn.to/3DoT5Ng'>Lucky Saint</a>*</p><p><a href='https://collabs.shop/o0unyd'>Ish Daiquiri</a>*</p><p> </p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/gnista'>#33 GNISTA&apos;s &apos;not&apos; spirits &amp; &apos;not&apos; red wines with Erika Ollén</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 20 Dec 2024 14:00:00 +0000</pubDate>
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    <itunes:duration>2606</itunes:duration>
    <itunes:keywords>ALCOHOL FREE WINE, WINE, RED WINE, MULLED WINE, CHRISTMAS WINE Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking l</itunes:keywords>
    <itunes:episode>50</itunes:episode>
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    <itunes:title>#49. San Francisco’s Ocean Beach Cafe</itunes:title>
    <title>#49. San Francisco’s Ocean Beach Cafe</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  ====== SHOW SUMMARY  Ocean Beach Café is San Francisco’s leading alcohol-free spot. In this episode, founder Joshua James takes me on the journey from unexpected inspiration found walking into a failing deli to creating a space where once seen, the wonders of his AF bar, cannot be forgotten.  ====== WE CHAT ABOUT 0:00 Coming up...  2:40 Joshua's story 9:30 Other US venues 12:36 The vibe inside? 18:37 Comparing bars in the UK 25:...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>======<br/><b>SHOW SUMMARY </b></p><p>Ocean Beach Café is San Francisco’s leading alcohol-free spot. In this episode, founder Joshua James takes me on the journey from unexpected inspiration found walking into a failing deli to creating a space where once seen, the wonders of his AF bar, cannot be forgotten.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p> <b>2:40</b> Joshua&apos;s story</p><p><b>9:30</b> Other US venues</p><p><b>12:36</b> The vibe inside?</p><p><b>18:37</b> Comparing bars in the UK</p><p><b>25:45</b> Cali sober</p><p><b>28:32</b> The language we use</p><p><b>30:57</b> Big alcohol</p><p><b>36:39</b> Drinks of the future</p><p><b>41:25</b> On the menu at OCB</p><p><b>48:26</b> BBQ-Q</p><p><b>52:05</b> Josh&apos;s final thought</p><p> </p><p>======<br/><a href='https://www.oceanbeachcafe.com/'><b>OCEAN BEACH CAFÉ</b></a><b>  //  </b><a href='https://www.instagram.com/ocean.beach.cafe/'><b>@OCEAN.BEACH.CAFE</b></a><b>  //  </b><a href='https://www.youtube.com/@JoshTheNonAlcoholic'><b>JOSH ON YOUTUBE</b></a></p><p><br/>======<br/><b>WE ALSO TALK ABOUT:</b><br/> <a href='https://amzn.to/3DcoWRf'>Athletic Brewing</a>*</p><p><a href='https://collabs.shop/ngzl4o'>Mash Gang</a>*</p><p><a href='https://www.zeronimowine.com/'>Zeronimo</a></p><p> </p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/high-and-dry'>#47 Psychotropic-curious with High &amp; Dry founder Daniel Rowntree</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>======<br/><b>SHOW SUMMARY </b></p><p>Ocean Beach Café is San Francisco’s leading alcohol-free spot. In this episode, founder Joshua James takes me on the journey from unexpected inspiration found walking into a failing deli to creating a space where once seen, the wonders of his AF bar, cannot be forgotten.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p> <b>2:40</b> Joshua&apos;s story</p><p><b>9:30</b> Other US venues</p><p><b>12:36</b> The vibe inside?</p><p><b>18:37</b> Comparing bars in the UK</p><p><b>25:45</b> Cali sober</p><p><b>28:32</b> The language we use</p><p><b>30:57</b> Big alcohol</p><p><b>36:39</b> Drinks of the future</p><p><b>41:25</b> On the menu at OCB</p><p><b>48:26</b> BBQ-Q</p><p><b>52:05</b> Josh&apos;s final thought</p><p> </p><p>======<br/><a href='https://www.oceanbeachcafe.com/'><b>OCEAN BEACH CAFÉ</b></a><b>  //  </b><a href='https://www.instagram.com/ocean.beach.cafe/'><b>@OCEAN.BEACH.CAFE</b></a><b>  //  </b><a href='https://www.youtube.com/@JoshTheNonAlcoholic'><b>JOSH ON YOUTUBE</b></a></p><p><br/>======<br/><b>WE ALSO TALK ABOUT:</b><br/> <a href='https://amzn.to/3DcoWRf'>Athletic Brewing</a>*</p><p><a href='https://collabs.shop/ngzl4o'>Mash Gang</a>*</p><p><a href='https://www.zeronimowine.com/'>Zeronimo</a></p><p> </p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/high-and-dry'>#47 Psychotropic-curious with High &amp; Dry founder Daniel Rowntree</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 13 Dec 2024 10:00:00 +0000</pubDate>
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  <psc:chapter start="3:17" title="Joshua&#39;s story" />
  <psc:chapter start="10:07" title="Other US venues" />
  <psc:chapter start="13:43" title="The vibe inside?" />
  <psc:chapter start="19:44" title="Comparing bars in the UK" />
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  <psc:chapter start="29:39" title="The language we use" />
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    <itunes:duration>3372</itunes:duration>
    <itunes:keywords>Alcohol free bar, America, san Francisco, California, usa, cali sober, CBD, thc, California sober,  Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0</itunes:keywords>
    <itunes:episode>49</itunes:episode>
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    <itunes:title>#48. Wild Idol: Naturally Alcohol-Free, Premium, Sparkling Wine</itunes:title>
    <title>#48. Wild Idol: Naturally Alcohol-Free, Premium, Sparkling Wine</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  ====== SHOW QUOTES  “You cannot buy premiumisation, in my view.” “Out of the 95 sommeliers I think we tasted in the first six months, 85/86 are still working with us today.”  ====== SHOW SUMMARY  Wild Idol is a premium alcohol-free sparkling wine found in prestigious locations such as Selfridges, Harrods, and numerous fine-dining restaurants.  In this episode, CEO Paul Beavis discusses in detail the process of producing a d...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p><br/>======<br/><b>SHOW QUOTES </b></p><p>“You cannot buy premiumisation, in my view.”</p><p>“Out of the 95 sommeliers I think we tasted in the first six months, 85/86 are still working with us today.”</p><p><br/>======<br/><b>SHOW SUMMARY </b></p><p>Wild Idol is a premium alcohol-free sparkling wine found in prestigious locations such as Selfridges, Harrods, and numerous fine-dining restaurants. </p><p>In this episode, CEO Paul Beavis discusses in detail the process of producing a drink intended to be the best in the world, how premiumisation has and will continue to impact the category, and why Wild Idol has opted to be naturally alcohol-free at every step.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>3:01</b> Paul&apos;s story</p><p><b>8:12</b> Being the best in the world</p><p><b>16:40</b> Naturally alcohol-free</p><p><b>23:11</b> Production volatility</p><p><b>25:39</b> Changing behaviours</p><p><b>29:39</b> Demanding quality</p><p><b>35:06</b> Premiumisation in low &amp; no</p><p><b>43:22</b> Moving forward with caution</p><p><b>46:37</b> Wild Idol flavour profile</p><p><b>54:33</b> The BBQ-Q</p><p> </p><p>======<br/><a href='https://wildidol.com/collections/shop-non-alcoholic-wine'>TRY WILD IDOL</a>  //  <a href='https://www.instagram.com/wildidol.official/'>@WILDIDOL.OFFICIAL</a></p><p> </p><p>======<br/><b>WE ALSO TALK ABOUT:</b><br/> <a href='https://amzn.to/41rAh9U'>Guinness 0.0</a>*</p><p><a href='https://uk.frenchbloom.com/products/la-cuvee-vintage-2022-blanc-de-blancs-sans-alcool'>£109 sparkling wine (French Bloom)</a></p><p><a href='https://amzn.to/41rAh9U'>Big Drop</a>*</p><p> </p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/bolle'>#39 Bolle: The only double-fermented alcohol-free sparkling wine</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p><br/>======<br/><b>SHOW QUOTES </b></p><p>“You cannot buy premiumisation, in my view.”</p><p>“Out of the 95 sommeliers I think we tasted in the first six months, 85/86 are still working with us today.”</p><p><br/>======<br/><b>SHOW SUMMARY </b></p><p>Wild Idol is a premium alcohol-free sparkling wine found in prestigious locations such as Selfridges, Harrods, and numerous fine-dining restaurants. </p><p>In this episode, CEO Paul Beavis discusses in detail the process of producing a drink intended to be the best in the world, how premiumisation has and will continue to impact the category, and why Wild Idol has opted to be naturally alcohol-free at every step.</p><p><br/>======<br/><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>3:01</b> Paul&apos;s story</p><p><b>8:12</b> Being the best in the world</p><p><b>16:40</b> Naturally alcohol-free</p><p><b>23:11</b> Production volatility</p><p><b>25:39</b> Changing behaviours</p><p><b>29:39</b> Demanding quality</p><p><b>35:06</b> Premiumisation in low &amp; no</p><p><b>43:22</b> Moving forward with caution</p><p><b>46:37</b> Wild Idol flavour profile</p><p><b>54:33</b> The BBQ-Q</p><p> </p><p>======<br/><a href='https://wildidol.com/collections/shop-non-alcoholic-wine'>TRY WILD IDOL</a>  //  <a href='https://www.instagram.com/wildidol.official/'>@WILDIDOL.OFFICIAL</a></p><p> </p><p>======<br/><b>WE ALSO TALK ABOUT:</b><br/> <a href='https://amzn.to/41rAh9U'>Guinness 0.0</a>*</p><p><a href='https://uk.frenchbloom.com/products/la-cuvee-vintage-2022-blanc-de-blancs-sans-alcool'>£109 sparkling wine (French Bloom)</a></p><p><a href='https://amzn.to/41rAh9U'>Big Drop</a>*</p><p> </p><p>======<br/> <b>BEST EPISODE TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/bolle'>#39 Bolle: The only double-fermented alcohol-free sparkling wine</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 05 Dec 2024 17:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="3:38" title="Paul&#39;s story" />
  <psc:chapter start="8:49" title="Being the best in the world" />
  <psc:chapter start="17:47" title="Naturally alcohol-free" />
  <psc:chapter start="24:18" title="Production volatility" />
  <psc:chapter start="26:46" title="Changing behaviours" />
  <psc:chapter start="30:46" title="Demanding quality" />
  <psc:chapter start="36:13" title="Premiumisation in low &amp; no" />
  <psc:chapter start="44:29" title="Moving forward with caution" />
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  <psc:chapter start="55:40" title="The BBQ-Q" />
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    <itunes:duration>3637</itunes:duration>
    <itunes:keywords>Sparkling wine, bubbles, prosecco, champagne, Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alcohol </itunes:keywords>
    <itunes:episode>48</itunes:episode>
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    <itunes:title>#47. Psychotropic-Curious with High &amp; Dry Founder Daniel Rowntree</itunes:title>
    <title>#47. Psychotropic-Curious with High &amp; Dry Founder Daniel Rowntree</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES   ====== SHOW QUOTES  “I think we're in a second phase of moderation. The first phase was all about mimicking the taste of alcohol. Now it's about mimicking the whole experience of alcohol: depth of flavour, complexity, mouthfeel and, of course, mood.”   ======  SHOW NOTES  CBD, THC, micro-dosing, nootropics, adaptogens… there is a whole sub-category of ingredients making their way into the non-alc space, and in this ep...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a><br/><br/> ======<br/><b>SHOW QUOTES </b></p><p>“I think we&apos;re in a second phase of moderation. The first phase was all about mimicking the taste of alcohol. Now it&apos;s about mimicking the whole experience of alcohol: depth of flavour, complexity, mouthfeel and, of course, mood.”</p><p><br/> ======<br/> <b>SHOW NOTES </b></p><p>CBD, THC, micro-dosing, nootropics, adaptogens… there is a whole sub-category of ingredients making their way into the non-alc space, and in this episode, I speak to the founder of the High &amp; Dry agency and co-author of a new report on the subject (The Future of Socialising: What’s next for the dry economy?) Daniel Rowntree, to spread some much-needed light on the subject both at home and abroad.</p><p><br/> ======<br/> <b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up</p><p><b>2:09</b> Meeting Daniel</p><p><b>3:26</b> UK / US - living Cali Sober</p><p><b>7:13</b> The law &amp; the research</p><p><b>14:11</b> Adaptogens, nootropics &amp; psychedelic derivatives</p><p><b>16:46</b> The impact on low/no drinks &amp; drinkers</p><p><b>28:43</b> Daniel&apos;s story</p><p><b>33:47</b> Creating High &amp; Dry</p><p><b>35:53</b> &quot;Big alcohol&quot;</p><p><b>39:22</b> The High &amp; Dry report</p><p><b>43:18</b> Working with Daniel</p><p><b>44:22</b> On safari</p><p><b>46:06</b> The BBQ-Q</p><p><br/>======<br/><a href='https://highanddry.live/'>GET THE FREE HIGH &amp; DRY REPORT</a> // <a href='https://www.linkedin.com/in/danielrowntree/'>CONNECT WITH DANIEL ON LINKEDIN</a></p><p><br/>======<br/><b>WE ALSO TALK ABOUT:</b><br/> <a href='https://amzn.to/49ckKwC'>Impossibrew</a>*<br/><a href='https://amzn.to/4fNKYIu'>Three Spirit</a>*<br/><a href='https://amzn.to/4eRoTaw'>Sentia</a>* <br/><a href='https://drinkdope.com/'>Sparkling Dope Soda</a> </p><p><br/>======<br/><b>BEST EPISODES TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/moodybrew'>#38 80/20 living with MoodyBrew functional adult drinks</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/smilingwolf'>#45 - 5 brand new functional spirits from Smiling Wolf</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a><br/><br/> ======<br/><b>SHOW QUOTES </b></p><p>“I think we&apos;re in a second phase of moderation. The first phase was all about mimicking the taste of alcohol. Now it&apos;s about mimicking the whole experience of alcohol: depth of flavour, complexity, mouthfeel and, of course, mood.”</p><p><br/> ======<br/> <b>SHOW NOTES </b></p><p>CBD, THC, micro-dosing, nootropics, adaptogens… there is a whole sub-category of ingredients making their way into the non-alc space, and in this episode, I speak to the founder of the High &amp; Dry agency and co-author of a new report on the subject (The Future of Socialising: What’s next for the dry economy?) Daniel Rowntree, to spread some much-needed light on the subject both at home and abroad.</p><p><br/> ======<br/> <b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up</p><p><b>2:09</b> Meeting Daniel</p><p><b>3:26</b> UK / US - living Cali Sober</p><p><b>7:13</b> The law &amp; the research</p><p><b>14:11</b> Adaptogens, nootropics &amp; psychedelic derivatives</p><p><b>16:46</b> The impact on low/no drinks &amp; drinkers</p><p><b>28:43</b> Daniel&apos;s story</p><p><b>33:47</b> Creating High &amp; Dry</p><p><b>35:53</b> &quot;Big alcohol&quot;</p><p><b>39:22</b> The High &amp; Dry report</p><p><b>43:18</b> Working with Daniel</p><p><b>44:22</b> On safari</p><p><b>46:06</b> The BBQ-Q</p><p><br/>======<br/><a href='https://highanddry.live/'>GET THE FREE HIGH &amp; DRY REPORT</a> // <a href='https://www.linkedin.com/in/danielrowntree/'>CONNECT WITH DANIEL ON LINKEDIN</a></p><p><br/>======<br/><b>WE ALSO TALK ABOUT:</b><br/> <a href='https://amzn.to/49ckKwC'>Impossibrew</a>*<br/><a href='https://amzn.to/4fNKYIu'>Three Spirit</a>*<br/><a href='https://amzn.to/4eRoTaw'>Sentia</a>* <br/><a href='https://drinkdope.com/'>Sparkling Dope Soda</a> </p><p><br/>======<br/><b>BEST EPISODES TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/moodybrew'>#38 80/20 living with MoodyBrew functional adult drinks</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/smilingwolf'>#45 - 5 brand new functional spirits from Smiling Wolf</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/high-and-dry</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 29 Nov 2024 11:00:00 +0000</pubDate>
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  <psc:chapter start="2:46" title="Meeting Daniel" />
  <psc:chapter start="4:03" title="UK / US - living Cali Sober" />
  <psc:chapter start="7:50" title="The law &amp; the research" />
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    <itunes:duration>3076</itunes:duration>
    <itunes:keywords>Adaptogen, nootropic, functional, cbd, thc, psychoactive, cali sober Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drin</itunes:keywords>
    <itunes:episode>47</itunes:episode>
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    <itunes:title>#46. Double Dutch Mixers: Supporting Low/No Drinkers &amp; Women in Hospitality</itunes:title>
    <title>#46. Double Dutch Mixers: Supporting Low/No Drinkers &amp; Women in Hospitality</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES ============= SHOW QUOTES  “Our friends would bring like a really beautiful bottle, like a premium bottle of spirit, but we would make the mixes and soft drinks, and so our friends called us the Tonic Twins.” “I think we visited 120 accounts or something before someone said, ‘Okay, I'll buy one case’.” ============ SHOW NOTES  Raissa &amp; Joyce De Haas are the twin power behind Double Dutch Mixers &amp; Tonics. In this episode, we go righ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p>=============<br/><b>SHOW QUOTES <br/></b>“Our friends would bring like a really beautiful bottle, like a premium bottle of spirit, but we would make the mixes and soft drinks, and so our friends called us the Tonic Twins.”</p><p>“I think we visited 120 accounts or something before someone said, ‘Okay, I&apos;ll buy one case’.”</p><p>============<br/><b>SHOW NOTES <br/></b>Raissa &amp; Joyce De Haas are the twin power behind Double Dutch Mixers &amp; Tonics. In this episode, we go right back to the beginning, from watching their parents host tasting parties for over a hundred guests in their annexed greenhouse distillery to knocking on 120 doors before making their first sales of Double Dutch.</p><p>It’s quite a journey, and they’re taking women everywhere with them as they scale their brand to be a partner in arms for females in hospitality everywhere, all the while ensuring that whatever is in your glass, their mixers give it the respect it deserves.</p><p><b>============<br/>WE CHAT ABOUT<br/>2:12</b> The Double Dutch story<br/><b>7:27</b> The launch journey<br/><b>13:26</b> Making 10 mixers &amp; tonics<br/><b>17:25</b> Supporting low/no drinkers<br/><b>22:38</b> Bloody Marys &amp; Margaritas<br/><b>25:46</b> Bar &amp; restaurant menus<br/><b>28:20</b> Pregnancy or antibiotics?<br/><b>29:41</b> Double Dutch Scholarship<br/><b>36:51</b> Women in hospitality<br/><b>42:24</b> The BBQ-Q </p><p><b>============<br/></b><a href='https://amzn.to/4eEijnH'>Try Double Dutch</a>*  //  <a href='https://doubledutchdrinks.com/'>doubledutchdrinks.com</a>  //  @doubledutchdrinks  //  <a href='https://doubledutchdrinks.com/blogs/blog/inspiring-journeys-double-dutch-s-female-bartending-scholarship'>Double Dutch Scholarship</a></p><p><b>============<br/>WE ALSO TALK ABOUT:<br/></b><a href='https://amzn.to/3V17DIV'>Noughty</a>*<br/><a href='https://amzn.to/3V5gfy3'>Caleño</a>*<br/><a href='https://amzn.to/40TxWob'>Everleaf</a>*<br/><a href='https://amzn.to/4hX9ZSW'>Pentire</a>*<br/><a href='https://botan-distillery.com/'>Botan</a><br/><a href='https://amzn.to/3V12fFu'>Botivo</a>*<br/><a href='https://buywomenbuilt.com/'>By Women Built</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p>=============<br/><b>SHOW QUOTES <br/></b>“Our friends would bring like a really beautiful bottle, like a premium bottle of spirit, but we would make the mixes and soft drinks, and so our friends called us the Tonic Twins.”</p><p>“I think we visited 120 accounts or something before someone said, ‘Okay, I&apos;ll buy one case’.”</p><p>============<br/><b>SHOW NOTES <br/></b>Raissa &amp; Joyce De Haas are the twin power behind Double Dutch Mixers &amp; Tonics. In this episode, we go right back to the beginning, from watching their parents host tasting parties for over a hundred guests in their annexed greenhouse distillery to knocking on 120 doors before making their first sales of Double Dutch.</p><p>It’s quite a journey, and they’re taking women everywhere with them as they scale their brand to be a partner in arms for females in hospitality everywhere, all the while ensuring that whatever is in your glass, their mixers give it the respect it deserves.</p><p><b>============<br/>WE CHAT ABOUT<br/>2:12</b> The Double Dutch story<br/><b>7:27</b> The launch journey<br/><b>13:26</b> Making 10 mixers &amp; tonics<br/><b>17:25</b> Supporting low/no drinkers<br/><b>22:38</b> Bloody Marys &amp; Margaritas<br/><b>25:46</b> Bar &amp; restaurant menus<br/><b>28:20</b> Pregnancy or antibiotics?<br/><b>29:41</b> Double Dutch Scholarship<br/><b>36:51</b> Women in hospitality<br/><b>42:24</b> The BBQ-Q </p><p><b>============<br/></b><a href='https://amzn.to/4eEijnH'>Try Double Dutch</a>*  //  <a href='https://doubledutchdrinks.com/'>doubledutchdrinks.com</a>  //  @doubledutchdrinks  //  <a href='https://doubledutchdrinks.com/blogs/blog/inspiring-journeys-double-dutch-s-female-bartending-scholarship'>Double Dutch Scholarship</a></p><p><b>============<br/>WE ALSO TALK ABOUT:<br/></b><a href='https://amzn.to/3V17DIV'>Noughty</a>*<br/><a href='https://amzn.to/3V5gfy3'>Caleño</a>*<br/><a href='https://amzn.to/40TxWob'>Everleaf</a>*<br/><a href='https://amzn.to/4hX9ZSW'>Pentire</a>*<br/><a href='https://botan-distillery.com/'>Botan</a><br/><a href='https://amzn.to/3V12fFu'>Botivo</a>*<br/><a href='https://buywomenbuilt.com/'>By Women Built</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/double-dutch</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 21 Nov 2024 19:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="2:49" title="The Double Dutch story" />
  <psc:chapter start="6:11" title="University support" />
  <psc:chapter start="8:04" title="The launch journey" />
  <psc:chapter start="14:03" title="Making 10 mixers &amp; tonics" />
  <psc:chapter start="18:02" title="Supporting low/no drinkers" />
  <psc:chapter start="23:46" title="Bloody Marys &amp; Margaritas" />
  <psc:chapter start="26:54" title="Bar &amp; restaurant menus" />
  <psc:chapter start="29:28" title="Pregnancy or antibiotics?" />
  <psc:chapter start="30:49" title="Double Dutch Scholarship" />
  <psc:chapter start="37:59" title="Women in hospitality" />
  <psc:chapter start="42:34" title="Finding Double Dutch" />
  <psc:chapter start="43:32" title="The BBQ-Q" />
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    <itunes:duration>2828</itunes:duration>
    <itunes:keywords>Mixers, tonic water, tonics, double dutch, women, cocktails,  Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking le</itunes:keywords>
    <itunes:episode>46</itunes:episode>
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    <itunes:title>#45. 5 New Functional Spirits from Smiling Wolf</itunes:title>
    <title>#45. 5 New Functional Spirits from Smiling Wolf</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES ============= SHOW QUOTES  “I wanted to create something which was for non-drinkers obviously. But also for drinkers. For those people like me who could no longer go out five, six nights a week all the time and drink alcohol. Who wanted to zebra stripe or some days no, and some days yes.”   “I didn't like that feeling when you're tired, and someone would say, “Come out.” And you wouldn't go out, not because you didn't want to see them...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p>=============<br/><b>SHOW QUOTES <br/></b>“I wanted to create something which was for non-drinkers obviously. But also for drinkers. For those people like me who could no longer go out five, six nights a week all the time and drink alcohol. Who wanted to zebra stripe or some days no, and some days yes.”  </p><p>“I didn&apos;t like that feeling when you&apos;re tired, and someone would say, “Come out.” And you wouldn&apos;t go out, not because you didn&apos;t want to see them, but because, “Oh gosh, I might have to drink”, and I just didn&apos;t have that option out there.”</p><p><br/>============<br/><b>SHOW NOTES <br/></b>Smiling Wolf is the brand new range of five functional spirits from founder Hamilton Lowe. In this episode, he shares the origin story inspired by the bartender’s best friend, Barroca! Why he decided to launch with a massive five different drinks and, of course, how his functional spirits work and what they can do for moderating drinkers.</p><p><br/><b>============<br/>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up<br/><b>1:40</b> Launch challenges<br/><b>4:47</b> Hamilton&apos;s story<br/><b>14:10</b> Understanding functional drinks: are they drugs?<br/><b>18:19</b> Functional ingredients <br/><b>22:06</b> How it works<br/><b>27:21</b> Does it taste weird?<br/><b>30:40</b> Flavour profiles<br/><b>37:48</b> Launching with 5 drinks<br/><b>41:43</b> Bars serving Smiling Wolf<br/><b>44:33</b> BBQ-Q</p><p><b>============<br/></b><a href='https://amzn.to/3UNJtl5'>TRY SMILING WOLF</a>*  //  <a href='https://smilingwolf.com/'>SMILINGWOLF.COM</a>  </p><p><b>============<br/>ALSO<br/></b><a href='https://amzn.to/4hPIsTu'>Lucky Saint</a>*<br/><a href='https://amzn.to/3Zh0Ayt'>Botivo</a>*<br/><a href='https://sylvalabs.com/'>Sylva Labs</a><br/><a href='https://amzn.to/4fDNf8C'>Liquid death</a>*</p><p><b>============<br/>BEST EPISODES TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/moodybrew'>#38 - 80/20 living with MoodyBrew functional adult drinks</a><br/>#27 Meeting the Botanist: a tea-infused &apos;Function-Ale&apos;</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p>=============<br/><b>SHOW QUOTES <br/></b>“I wanted to create something which was for non-drinkers obviously. But also for drinkers. For those people like me who could no longer go out five, six nights a week all the time and drink alcohol. Who wanted to zebra stripe or some days no, and some days yes.”  </p><p>“I didn&apos;t like that feeling when you&apos;re tired, and someone would say, “Come out.” And you wouldn&apos;t go out, not because you didn&apos;t want to see them, but because, “Oh gosh, I might have to drink”, and I just didn&apos;t have that option out there.”</p><p><br/>============<br/><b>SHOW NOTES <br/></b>Smiling Wolf is the brand new range of five functional spirits from founder Hamilton Lowe. In this episode, he shares the origin story inspired by the bartender’s best friend, Barroca! Why he decided to launch with a massive five different drinks and, of course, how his functional spirits work and what they can do for moderating drinkers.</p><p><br/><b>============<br/>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up<br/><b>1:40</b> Launch challenges<br/><b>4:47</b> Hamilton&apos;s story<br/><b>14:10</b> Understanding functional drinks: are they drugs?<br/><b>18:19</b> Functional ingredients <br/><b>22:06</b> How it works<br/><b>27:21</b> Does it taste weird?<br/><b>30:40</b> Flavour profiles<br/><b>37:48</b> Launching with 5 drinks<br/><b>41:43</b> Bars serving Smiling Wolf<br/><b>44:33</b> BBQ-Q</p><p><b>============<br/></b><a href='https://amzn.to/3UNJtl5'>TRY SMILING WOLF</a>*  //  <a href='https://smilingwolf.com/'>SMILINGWOLF.COM</a>  </p><p><b>============<br/>ALSO<br/></b><a href='https://amzn.to/4hPIsTu'>Lucky Saint</a>*<br/><a href='https://amzn.to/3Zh0Ayt'>Botivo</a>*<br/><a href='https://sylvalabs.com/'>Sylva Labs</a><br/><a href='https://amzn.to/4fDNf8C'>Liquid death</a>*</p><p><b>============<br/>BEST EPISODES TO CHECK OUT NEXT<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/moodybrew'>#38 - 80/20 living with MoodyBrew functional adult drinks</a><br/>#27 Meeting the Botanist: a tea-infused &apos;Function-Ale&apos;</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/smilingwolf</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16106524</guid>
    <pubDate>Thu, 14 Nov 2024 19:00:00 +0000</pubDate>
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  <psc:chapter start="2:17" title="Launch challenges" />
  <psc:chapter start="5:24" title="Hamilton&#39;s story" />
  <psc:chapter start="13:31" title="The moments that make us" />
  <psc:chapter start="14:47" title="Understanding functional drinks: are they drugs?" />
  <psc:chapter start="18:56" title="The ingredients that make SW functional" />
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  <psc:chapter start="23:39" title="Finding the formula" />
  <psc:chapter start="28:29" title="Does it taste weird" />
  <psc:chapter start="31:48" title="Flavour profiles: rum, gin, aperitivo, agave, vodka" />
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  <psc:chapter start="42:51" title="Bars serving Smiling Wolf" />
  <psc:chapter start="45:41" title="BBQ-Q" />
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    <itunes:duration>2998</itunes:duration>
    <itunes:keywords>Functional, adaptogens, nootropics, CBD, spirits, Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alco</itunes:keywords>
    <itunes:episode>45</itunes:episode>
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    <itunes:title>#44. From Whole Foods To Harrods: Creating Diversity in Non-Alc Cocktails with Savyll</itunes:title>
    <title>#44. From Whole Foods To Harrods: Creating Diversity in Non-Alc Cocktails with Savyll</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES ============= SHOW QUOTES  “The bottle couldn't handle the carbonation in that neck, and we lost £20,000 pounds. I didn't have any product, but £20,000 pounds was gone!”  “Availability and visibility are key in this category.”  ============ SHOW NOTES  Avnish Babla is the 1st time entrepreneur behind Savyll Cocktails, a sophisticated range of non-alc cocktails created with diversity in mind.  In this talk, we cover ever...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p>=============<br/><b>SHOW QUOTES </b></p><p>“The bottle couldn&apos;t handle the carbonation in that neck, and we lost £20,000 pounds. I didn&apos;t have any product, but £20,000 pounds was gone!” </p><p>“Availability and visibility are key in this category.”</p><p><br/>============<br/><b>SHOW NOTES </b></p><p>Avnish Babla is the 1st time entrepreneur behind Savyll Cocktails, a sophisticated range of non-alc cocktails created with diversity in mind. </p><p>In this talk, we cover everything from importing suspicious white powder to launching big and scaling back to the bottling disaster that left him £20,000 out of pocket with nothing to show for it.</p><p><br/><b>============</b></p><p><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>1:34</b> Avnish&apos;s story</p><p><b>9:52</b> Are these &quot;mocktails&quot;?</p><p><b>12:48</b> UK / USA production</p><p><b>17:39</b> The evolution of the range</p><p><b>25:40</b> Wholefoods to Harrods</p><p><b>30:42</b> Non-alc playbook</p><p><b>32:08</b> Premiumisation in low &amp; no</p><p><b>35:26</b> Navigating diversity in low &amp; no</p><p><b>40:23</b> The importance of being seen</p><p><b>46:57</b> The BBQ-Q</p><p><br/><b>============</b></p><p><a href='https://amzn.to/3YWsBLf'><b>TRY SAVYLL</b></a><b>* //  </b><a href='https://savyll.com/'><b>SAVYLL.COM</b></a><b>  //  </b><a href='https://www.instagram.com/savyllbeverageco/'><b>@SAVYLLBEVERAGECO</b></a></p><p><br/><b>============</b></p><p><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://www.sapphirecommunity.org/'>Saphire Community Group</a></p><p><a href='https://amzn.to/3YTGOIV'>Seedlip Spice 94</a>*</p><p><a href='https://amzn.to/40E7DlD'>Three Spirit Nightcap</a>*</p><p><br/><b>============</b></p><p><b>BEST EPISODES TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/world-alcohol-free-awards'>#42 Behind the scenes at the world alcohol-free awards</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/mocktails'>#29 The rise and rise of Mocktails with Pooja Sharma-Jones</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p>=============<br/><b>SHOW QUOTES </b></p><p>“The bottle couldn&apos;t handle the carbonation in that neck, and we lost £20,000 pounds. I didn&apos;t have any product, but £20,000 pounds was gone!” </p><p>“Availability and visibility are key in this category.”</p><p><br/>============<br/><b>SHOW NOTES </b></p><p>Avnish Babla is the 1st time entrepreneur behind Savyll Cocktails, a sophisticated range of non-alc cocktails created with diversity in mind. </p><p>In this talk, we cover everything from importing suspicious white powder to launching big and scaling back to the bottling disaster that left him £20,000 out of pocket with nothing to show for it.</p><p><br/><b>============</b></p><p><b>WE CHAT ABOUT</b></p><p><b>0:00</b> Coming up...</p><p><b>1:34</b> Avnish&apos;s story</p><p><b>9:52</b> Are these &quot;mocktails&quot;?</p><p><b>12:48</b> UK / USA production</p><p><b>17:39</b> The evolution of the range</p><p><b>25:40</b> Wholefoods to Harrods</p><p><b>30:42</b> Non-alc playbook</p><p><b>32:08</b> Premiumisation in low &amp; no</p><p><b>35:26</b> Navigating diversity in low &amp; no</p><p><b>40:23</b> The importance of being seen</p><p><b>46:57</b> The BBQ-Q</p><p><br/><b>============</b></p><p><a href='https://amzn.to/3YWsBLf'><b>TRY SAVYLL</b></a><b>* //  </b><a href='https://savyll.com/'><b>SAVYLL.COM</b></a><b>  //  </b><a href='https://www.instagram.com/savyllbeverageco/'><b>@SAVYLLBEVERAGECO</b></a></p><p><br/><b>============</b></p><p><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://www.sapphirecommunity.org/'>Saphire Community Group</a></p><p><a href='https://amzn.to/3YTGOIV'>Seedlip Spice 94</a>*</p><p><a href='https://amzn.to/40E7DlD'>Three Spirit Nightcap</a>*</p><p><br/><b>============</b></p><p><b>BEST EPISODES TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/world-alcohol-free-awards'>#42 Behind the scenes at the world alcohol-free awards</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/mocktails'>#29 The rise and rise of Mocktails with Pooja Sharma-Jones</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/savyll</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 08 Nov 2024 16:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="2:11" title="Avnish&#39;s story" />
  <psc:chapter start="10:29" title="Are these &quot;mocktails&quot;?" />
  <psc:chapter start="13:25" title="UK / USA production" />
  <psc:chapter start="18:47" title="The evolution of the range" />
  <psc:chapter start="26:48" title="Wholefoods to Harrods" />
  <psc:chapter start="31:50" title="Non-alc playbook" />
  <psc:chapter start="33:16" title="Premiumisation in low &amp; no" />
  <psc:chapter start="36:34" title="Navigating diversity in low &amp; no" />
  <psc:chapter start="41:31" title="The importance of being seen" />
  <psc:chapter start="48:05" title="The BBQ-Q" />
  <psc:chapter start="50:02" title="Celebrity brands" />
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    <itunes:duration>3646</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, cocktails, drinking less, celebrities, alcohol free drinks, non-alcoholic,</itunes:keywords>
    <itunes:episode>44</itunes:episode>
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    <itunes:title>#43. Inspiration &amp; innovation with NON World Wine Alternatives</itunes:title>
    <title>#43. Inspiration &amp; innovation with NON World Wine Alternatives</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES ============= SHOW QUOTES  “In the UK, it's 20 quid a bottle. I've always thought about it like some people get paid £20 quid an hour. So you know, if someone's going to give you an hour of their life, bloody, make it good if they're drinking your product, and I honestly believe in that.”   “So you give them two tonnes of raspberry crumble because you're pulling out 90% of the water weight, but you've got 20 tons of flavour....]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p>=============<br/><b>SHOW QUOTES </b></p><p>“In the UK, it&apos;s 20 quid a bottle. I&apos;ve always thought about it like some people get paid £20 quid an hour. So you know, if someone&apos;s going to give you an hour of their life, bloody, make it good if they&apos;re drinking your product, and I honestly believe in that.” </p><p> “So you give them two tonnes of raspberry crumble because you&apos;re pulling out 90% of the water weight, but you&apos;ve got 20 tons of flavour.”</p><p><br/>============<br/><b>SHOW NOTES </b></p><p>All the way from Australia, in this episode, I got to chat with the inspired mind behind the always unique and never boring NON World Wines. Aaron Trotman is equal parts funny and sincere, and this interview was a pure joy.</p><p><br/>============<br/><b>WE CHAT ABOUT</b></p><p>Aaron&apos;s story</p><p>Amazing flavour combinations</p><p>A late-found love of food</p><p>International seasonality</p><p>Stewed cherry &amp; coffee</p><p>Replicating red wine</p><p>Made for food?</p><p>Aaron, ADHD &amp; alcohol</p><p>Hospitality (it&apos;s in the name)</p><p>Australia, the UK &amp; the US</p><p>The NON stopper!</p><p>Online and on-trade</p><p>What&apos;s next for NON?</p><p>Parenting while building a brand</p><p>The BBQ-Q (&amp; AF draught in Aus)</p><p> </p><p>============<br/><b>TRY NON -  </b><a href='https://uk.non.world/'><b>uk.non.world</b></a><b>  //  </b><a href='https://www.instagram.com/non.world/'><b>@non.world</b></a></p><p> </p><p>============<br/><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://amzn.to/40uwE2x'>Botivo</a>*</p><p><a href='https://heapsnormal.com/'>Heaps Normal</a></p><p><a href='https://muri-drinks.com/en-uk'>Muri</a></p><p><a href='https://www.instagram.com/sylva.labs/'>Sylva</a></p><p><a href='https://amzn.to/40vP3Mu'>Guinness 0.0</a>*</p><p> </p><p>============<br/><b>BEST EPISODES TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/bolle'>#39 Bolle: The only double-fermented alcohol-free sparkling wine</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p>=============<br/><b>SHOW QUOTES </b></p><p>“In the UK, it&apos;s 20 quid a bottle. I&apos;ve always thought about it like some people get paid £20 quid an hour. So you know, if someone&apos;s going to give you an hour of their life, bloody, make it good if they&apos;re drinking your product, and I honestly believe in that.” </p><p> “So you give them two tonnes of raspberry crumble because you&apos;re pulling out 90% of the water weight, but you&apos;ve got 20 tons of flavour.”</p><p><br/>============<br/><b>SHOW NOTES </b></p><p>All the way from Australia, in this episode, I got to chat with the inspired mind behind the always unique and never boring NON World Wines. Aaron Trotman is equal parts funny and sincere, and this interview was a pure joy.</p><p><br/>============<br/><b>WE CHAT ABOUT</b></p><p>Aaron&apos;s story</p><p>Amazing flavour combinations</p><p>A late-found love of food</p><p>International seasonality</p><p>Stewed cherry &amp; coffee</p><p>Replicating red wine</p><p>Made for food?</p><p>Aaron, ADHD &amp; alcohol</p><p>Hospitality (it&apos;s in the name)</p><p>Australia, the UK &amp; the US</p><p>The NON stopper!</p><p>Online and on-trade</p><p>What&apos;s next for NON?</p><p>Parenting while building a brand</p><p>The BBQ-Q (&amp; AF draught in Aus)</p><p> </p><p>============<br/><b>TRY NON -  </b><a href='https://uk.non.world/'><b>uk.non.world</b></a><b>  //  </b><a href='https://www.instagram.com/non.world/'><b>@non.world</b></a></p><p> </p><p>============<br/><b>WE ALSO TALK ABOUT:</b></p><p><a href='https://amzn.to/40uwE2x'>Botivo</a>*</p><p><a href='https://heapsnormal.com/'>Heaps Normal</a></p><p><a href='https://muri-drinks.com/en-uk'>Muri</a></p><p><a href='https://www.instagram.com/sylva.labs/'>Sylva</a></p><p><a href='https://amzn.to/40vP3Mu'>Guinness 0.0</a>*</p><p> </p><p>============<br/><b>BEST EPISODES TO CHECK OUT NEXT</b></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/bolle'>#39 Bolle: The only double-fermented alcohol-free sparkling wine</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/non </link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 01 Nov 2024 16:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="2:17" title="Aaron&#39;s story" />
  <psc:chapter start="5:39" title="Amazing flavour combinations" />
  <psc:chapter start="8:42" title="A late-found love of food" />
  <psc:chapter start="10:33" title="International seasonality" />
  <psc:chapter start="13:55" title="Stewed cherry &amp; coffee" />
  <psc:chapter start="15:33" title="Replicating red wine" />
  <psc:chapter start="19:39" title="Made for food?" />
  <psc:chapter start="21:35" title="Aaron, ADHD &amp; alcohol" />
  <psc:chapter start="25:20" title="Hospitality (it&#39;s in the name)" />
  <psc:chapter start="28:15" title="Australia, the UK &amp; the US" />
  <psc:chapter start="33:46" title="The NON stopper!" />
  <psc:chapter start="36:46" title="Online and on-trade" />
  <psc:chapter start="39:27" title="What&#39;s next for NON?" />
  <psc:chapter start="41:17" title="Parenting while building a brand" />
  <psc:chapter start="44:00" title="The BBQ-Q (&amp; AF draught in Aus)" />
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    <itunes:duration>2965</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range alcohol, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alcohol drinks, alcohol free drinks, non-alcoh</itunes:keywords>
    <itunes:episode>43</itunes:episode>
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    <itunes:title>#42. Behind the Scenes with the Co-Founders of The World Alcohol-Free Awards</itunes:title>
    <title>#42. Behind the Scenes with the Co-Founders of The World Alcohol-Free Awards</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES ============= SHOW QUOTES “I get emails every week from people saying, oh, ‘I'd love to come and judge, I'd love to learn a bit more about these drinks’. Whilst we’re keen on educating and teaching people. they have to come to us already having some background and some proof that they are making an effort and learning and have experience with these drinks.”   “Progression of the AF space is really interesting. I think if we'd done thi...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p>=============<br/><b>SHOW QUOTES</b></p><p>“I get emails every week from people saying, oh, ‘I&apos;d love to come and judge, I&apos;d love to learn a bit more about these drinks’. Whilst we’re keen on educating and teaching people. they have to come to us already having some background and some proof that they are making an effort and learning and have experience with these drinks.”  </p><p>“Progression of the AF space is really interesting. I think if we&apos;d done this competition even four years ago (if there were enough drinks out there then to do this), I think the drinks that would have scored really well then would now be surpassed by almost everything that&apos;s coming out now.”  </p><p><br/>============<br/><b>SHOW NOTES</b></p><p>This episode was a pure delight as I got to hear all about the entire judging process for the World Alcohol-Free Awards – the WAFAs!</p><p>Chris and Chrissie don’t hold anything back, making this one not to be missed!</p><p><br/><b>WE CHAT ABOUT</b></p><p>0:35  The WAFAs story</p><p>6:37  Categories!</p><p>9:21 Who can enter the WAFAs?</p><p>13:09 How many entries did you have?</p><p>15:32 New &amp; unique drinks</p><p>22:25 Judging</p><p>30:44 Progression</p><p>34:44 Trophy winners</p><p>42:54 WAFAs 2025 (+best range winner)</p><p>46:00 Going international</p><p>49:34 AF is not a zero-sum game</p><p>54:26 How to enter for 2025</p><p>56:26 The BBQ-Q</p><p> </p><p><b>VISIT WAFA - </b> <a href='https://www.worldafawards.com/'>WORLDAFAWARDS.COM</a> / <a href='https://www.instagram.com/worldafawards/'>@WORLDAFAWARDS</a></p><p><br/></p><p> <b>WE ALSO TALK ABOUT:</b></p><p><a href='https://drinkfreespirits.com/'>Free Spirit</a></p><p><a href='https://www.roman.be/en/brand/ramon'>Best beer: Ramon</a></p><p><a href='https://universdrink.com/en/'>Best spirit: Night Orient</a></p><p>Best halal drink: ASDA</p><p>Best cocktail: Bloody Drinks</p><p>Best alcohol-free range: Jukes</p><p><a href='https://kombustache.fr/'>Best organic: Kombustache</a></p><p><a href='https://edenvale.com.au/'>Best wine: Edenvale</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a></p><p>=============<br/><b>SHOW QUOTES</b></p><p>“I get emails every week from people saying, oh, ‘I&apos;d love to come and judge, I&apos;d love to learn a bit more about these drinks’. Whilst we’re keen on educating and teaching people. they have to come to us already having some background and some proof that they are making an effort and learning and have experience with these drinks.”  </p><p>“Progression of the AF space is really interesting. I think if we&apos;d done this competition even four years ago (if there were enough drinks out there then to do this), I think the drinks that would have scored really well then would now be surpassed by almost everything that&apos;s coming out now.”  </p><p><br/>============<br/><b>SHOW NOTES</b></p><p>This episode was a pure delight as I got to hear all about the entire judging process for the World Alcohol-Free Awards – the WAFAs!</p><p>Chris and Chrissie don’t hold anything back, making this one not to be missed!</p><p><br/><b>WE CHAT ABOUT</b></p><p>0:35  The WAFAs story</p><p>6:37  Categories!</p><p>9:21 Who can enter the WAFAs?</p><p>13:09 How many entries did you have?</p><p>15:32 New &amp; unique drinks</p><p>22:25 Judging</p><p>30:44 Progression</p><p>34:44 Trophy winners</p><p>42:54 WAFAs 2025 (+best range winner)</p><p>46:00 Going international</p><p>49:34 AF is not a zero-sum game</p><p>54:26 How to enter for 2025</p><p>56:26 The BBQ-Q</p><p> </p><p><b>VISIT WAFA - </b> <a href='https://www.worldafawards.com/'>WORLDAFAWARDS.COM</a> / <a href='https://www.instagram.com/worldafawards/'>@WORLDAFAWARDS</a></p><p><br/></p><p> <b>WE ALSO TALK ABOUT:</b></p><p><a href='https://drinkfreespirits.com/'>Free Spirit</a></p><p><a href='https://www.roman.be/en/brand/ramon'>Best beer: Ramon</a></p><p><a href='https://universdrink.com/en/'>Best spirit: Night Orient</a></p><p>Best halal drink: ASDA</p><p>Best cocktail: Bloody Drinks</p><p>Best alcohol-free range: Jukes</p><p><a href='https://kombustache.fr/'>Best organic: Kombustache</a></p><p><a href='https://edenvale.com.au/'>Best wine: Edenvale</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/world-alcohol-free-awards </link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-15986883</guid>
    <pubDate>Fri, 25 Oct 2024 07:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/15986883/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="1:12" title="Introducing the WAFAs story" />
  <psc:chapter start="7:14" title="113 drinks categories!" />
  <psc:chapter start="10:29" title="Who can enter the WAFAs?" />
  <psc:chapter start="14:17" title="How many entries did you have?" />
  <psc:chapter start="16:40" title="New &amp; unique drinks" />
  <psc:chapter start="19:55" title="The messaging around AF drinks" />
  <psc:chapter start="23:33" title="Choosing the judges" />
  <psc:chapter start="27:24" title="The judging process" />
  <psc:chapter start="31:52" title="Progressions in taste &amp; flavour" />
  <psc:chapter start="35:52" title="Where to find the winners" />
  <psc:chapter start="36:57" title="Trophy &amp; spotlight winners" />
  <psc:chapter start="44:02" title="WAFAs 2025 (+best range winner)" />
  <psc:chapter start="47:08" title="Going international" />
  <psc:chapter start="50:42" title="AF is not a zero-sum game" />
  <psc:chapter start="55:34" title="How to enter for 2025" />
  <psc:chapter start="57:34" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3981</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range alcohol, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alcohol drinks, alcohol free drinks, non-alcoh</itunes:keywords>
    <itunes:episode>42</itunes:episode>
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  <item>
    <itunes:title>#41. Session Gin: A 25% Gin for the Modern Drinker</itunes:title>
    <title>#41. Session Gin: A 25% Gin for the Modern Drinker</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  SHOW QUOTES  “We work with a 16th-generation distillery business. We said to them look, how low can we go before we start to lose the full taste experience? So the warm, the mouthfeel, the bite, everything else which you expect from a full-strength gin. And they said 25%.” “When we designed the product in the first instance, we wanted to go with taste, texture, and tenacity over anything else.”   SHOW NOTES Director of Session London Dry ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a><br/><br/><b>SHOW QUOTES <br/></b>“We work with a 16th-generation distillery business. We said to them look, how low can we go before we start to lose the full taste experience? So the warm, the mouthfeel, the bite, everything else which you expect from a full-strength gin. And they said 25%.”</p><p>“When we designed the product in the first instance, we wanted to go with taste, texture, and tenacity over anything else.”<br/><br/></p><p><b>SHOW NOTES<br/></b>Director of Session London Dry Gin from Spirit of Bermondsey, Brad Crompton, takes us through the story of their 25% sessionable gin spirit as we discuss where mid-range beverages sit in the modern drinkers&apos; schedule.<br/><br/>WE CHAT ABOUT<br/>- Coming up...<br/>- Session&apos;s story<br/>- Brad&apos;s story<br/>- Imbibe &amp; the public response<br/>- Why 25%<br/>- Winning awards<br/>- How does it taste?<br/>- Naming Session<br/>- Educating bars &amp; consumers about mid-strength drinks<br/>- Why people are drinking it<br/>- The antidote to zebra-striping<br/>- Changing the nation&apos;s cocktail menus<br/>- Questions about using mid-strength drinks<br/>- Traffic light system<br/>- Who is a Session drinker?<br/>- Increasing the range<br/>- The BBQ-Q<br/><br/><a href='https://sessionspirit.com/'>TRY SESSION SPIRIT</a> -  <a href='https://www.instagram.com/sessionspirit'>@SESSIONSPIRIT</a><br/><br/>AND ALSO ABOUT<br/><a href='https://sessionspirit.com/collections/magazine'>Session magazine<br/></a><a href='https://amzn.to/4f0pkjy'>Almave</a>*<br/><a href='https://www.6percent.wine/'>6Percent</a><br/><a href='https://amzn.to/48gRJiT'>Gen!us*<br/></a><a href='https://amzn.to/4h7w1SB'>Small Beer*<br/></a><a href='https://amzn.to/48bC2cJ'>Botivo</a>*<br/><a href='https://amzn.to/3NvgPRD'>Nu Wave*<br/></a><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a><br/><br/><b>SHOW QUOTES <br/></b>“We work with a 16th-generation distillery business. We said to them look, how low can we go before we start to lose the full taste experience? So the warm, the mouthfeel, the bite, everything else which you expect from a full-strength gin. And they said 25%.”</p><p>“When we designed the product in the first instance, we wanted to go with taste, texture, and tenacity over anything else.”<br/><br/></p><p><b>SHOW NOTES<br/></b>Director of Session London Dry Gin from Spirit of Bermondsey, Brad Crompton, takes us through the story of their 25% sessionable gin spirit as we discuss where mid-range beverages sit in the modern drinkers&apos; schedule.<br/><br/>WE CHAT ABOUT<br/>- Coming up...<br/>- Session&apos;s story<br/>- Brad&apos;s story<br/>- Imbibe &amp; the public response<br/>- Why 25%<br/>- Winning awards<br/>- How does it taste?<br/>- Naming Session<br/>- Educating bars &amp; consumers about mid-strength drinks<br/>- Why people are drinking it<br/>- The antidote to zebra-striping<br/>- Changing the nation&apos;s cocktail menus<br/>- Questions about using mid-strength drinks<br/>- Traffic light system<br/>- Who is a Session drinker?<br/>- Increasing the range<br/>- The BBQ-Q<br/><br/><a href='https://sessionspirit.com/'>TRY SESSION SPIRIT</a> -  <a href='https://www.instagram.com/sessionspirit'>@SESSIONSPIRIT</a><br/><br/>AND ALSO ABOUT<br/><a href='https://sessionspirit.com/collections/magazine'>Session magazine<br/></a><a href='https://amzn.to/4f0pkjy'>Almave</a>*<br/><a href='https://www.6percent.wine/'>6Percent</a><br/><a href='https://amzn.to/48gRJiT'>Gen!us*<br/></a><a href='https://amzn.to/4h7w1SB'>Small Beer*<br/></a><a href='https://amzn.to/48bC2cJ'>Botivo</a>*<br/><a href='https://amzn.to/3NvgPRD'>Nu Wave*<br/></a><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/15945370-41-session-gin-a-25-gin-for-the-modern-drinker.mp3" length="44271597" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/session-spirit</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-15945370</guid>
    <pubDate>Fri, 18 Oct 2024 11:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/15945370/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="4:32" title="Session&#39;s story" />
  <psc:chapter start="7:10" title="Brad&#39;s story" />
  <psc:chapter start="8:13" title="Imbibe &amp; the public response" />
  <psc:chapter start="13:26" title="Why 25%" />
  <psc:chapter start="16:53" title="Award winning" />
  <psc:chapter start="18:42" title="How does it taste?" />
  <psc:chapter start="23:35" title="Naming Session" />
  <psc:chapter start="27:57" title="Educating bars &amp; consumers about mid-strength drinks" />
  <psc:chapter start="31:29" title="Why people are drinking it" />
  <psc:chapter start="33:31" title="The antidote to zebra-striping" />
  <psc:chapter start="39:33" title="Changing the nation&#39;s cocktail menus" />
  <psc:chapter start="44:20" title="Questions about using mid-strength drinks" />
  <psc:chapter start="48:20" title="Traffic light system" />
  <psc:chapter start="51:39" title="Who is a Session drinker?" />
  <psc:chapter start="54:26" title="Increasing the range" />
  <psc:chapter start="57:17" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3685</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range alcohol, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alcohol drinks, alcohol free drinks, non-alcoh</itunes:keywords>
    <itunes:episode>41</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>#40. What Low/No Drinkers Are Really Saying</itunes:title>
    <title>#40. What Low/No Drinkers Are Really Saying</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  SHOW QUOTES "Today we're doing things a bit differently."  "Only 8% of the conversations were about using these drinks to help with sobriety or recovery."  SHOW NOTES In this episode, I take a look at a report from Commetric analysing 10,000 Reddit conversations about low/no drinks. Doing things differentlyDrink typesSocial eventsBig Vs small brandsDrink qualitiesPersonality typesWhat it all means BEST EPISODES TO CHECK OUT NEXT #37 You d...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>SHOW QUOTES<br/>&quot;Today we&apos;re doing things a bit differently.&quot;<br/><br/>&quot;Only 8% of the conversations were about using these drinks to help with sobriety or recovery.&quot;<br/><br/>SHOW NOTES<br/>In this episode, I take a look at a report from Commetric analysing 10,000 Reddit conversations about low/no drinks.</p><ul><li>Doing things differently</li><li>Drink types</li><li>Social events</li><li>Big Vs small brands</li><li>Drink qualities</li><li>Personality types</li><li>What it all means</li></ul><p><br/>BEST EPISODES TO CHECK OUT NEXT<br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/sadstory'>#37 You don&apos;t need a sad story</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/chancecider'>#36 Launching a brand-new non-alcoholic cider</a></p><p><br/></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>SHOW QUOTES<br/>&quot;Today we&apos;re doing things a bit differently.&quot;<br/><br/>&quot;Only 8% of the conversations were about using these drinks to help with sobriety or recovery.&quot;<br/><br/>SHOW NOTES<br/>In this episode, I take a look at a report from Commetric analysing 10,000 Reddit conversations about low/no drinks.</p><ul><li>Doing things differently</li><li>Drink types</li><li>Social events</li><li>Big Vs small brands</li><li>Drink qualities</li><li>Personality types</li><li>What it all means</li></ul><p><br/>BEST EPISODES TO CHECK OUT NEXT<br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/sadstory'>#37 You don&apos;t need a sad story</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/chancecider'>#36 Launching a brand-new non-alcoholic cider</a></p><p><br/></p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/15908817-40-what-low-no-drinkers-are-really-saying.mp3" length="12795978" type="audio/mpeg" />
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-15908817</guid>
    <pubDate>Fri, 11 Oct 2024 14:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Doing things differently" />
  <psc:chapter start="2:23" title="Drink types" />
  <psc:chapter start="5:57" title="Social events" />
  <psc:chapter start="9:34" title="Big Vs small brands" />
  <psc:chapter start="10:20" title="Drink qualities" />
  <psc:chapter start="12:58" title="Personality types" />
  <psc:chapter start="15:32" title="What it all means" />
</psc:chapters>
    <itunes:duration>1062</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range alcohol, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alcohol drinks, alcohol free drinks, non-alcoh</itunes:keywords>
    <itunes:episode>40</itunes:episode>
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    <itunes:title>#39. Bolle: The Only Double-Fermented Alcohol-Free Sparkling Wine in the World!</itunes:title>
    <title>#39. Bolle: The Only Double-Fermented Alcohol-Free Sparkling Wine in the World!</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  SHOW QUOTES:  “If you don't like wine, you may not like our product; in fact, you probably won't like our product.  “You know we're not trying to preach; we're not trying to tell people not to drink alcohol. I drink alcohol, everybody in my company drinks alcohol, but there are times and there are places and there are people that can't, and it's about choice and inclusivity."  “Non-alcoholic wine it's a different product than normal wine,...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/><b>SHOW QUOTES: <br/></b>“If you don&apos;t like wine, you may not like our product; in fact, you probably won&apos;t like our product.<br/><br/>“You know we&apos;re not trying to preach; we&apos;re not trying to tell people not to drink alcohol. I drink alcohol, everybody in my company drinks alcohol, but there are times and there are places and there are people that can&apos;t, and it&apos;s about choice and inclusivity.&quot;<br/><br/>“Non-alcoholic wine it&apos;s a different product than normal wine, right? Just like non-alcoholic beer is a different product than normal beer. And so you have to think about the problem differently.”<br/><br/><b>WE CHAT ABOUT:<br/></b>- Gary&apos;s story<br/>- Roberto&apos;s story<br/>- A more meaningful career<br/>- Bolle&apos;s drinks<br/>- Made for wine drinkers<br/>- Expectations of non-alc wine<br/>- Replacing the ritual<br/>- Mixed reactions<br/>- Why low/no exists<br/>- Wine bars<br/>- Double fermentation technique<br/>- More wines to come<br/>- Finding Bolle<br/>- Magnum bottling nightmare<br/>- BBQ-Q<br/>- What&apos;s the point?<br/><br/><b>TRY BOLLE:  </b><a href='https://www.bolledrinks.com/'><b>BOLLEDRINKS.COM</b></a><b>  /  </b><a href='https://www.instagram.com/bolledrinks/'><b>@BOLLEDRINKS</b></a><b>  <br/><br/>WE ALSO TALK ABOUT:<br/></b><a href='https://www.linkedin.com/in/garyread/'>Gary on LinkedIn</a><br/><a href='https://amzn.to/3zxeUZC'>Lucky Saint</a>*<br/><a href='https://amzn.to/4eMigGN'>Athletic Brewing</a>*<br/><a href='https://amzn.to/4eMigGN'>CleanCo</a>*<br/><br/><b>BEST EPISODES TO CHECK OUT NEXT:<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/6percent'>#34 Embracing Moderation: Crafting a 6% Wine</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/wednesdaysdomaine'>#9 Dealcoholised Vs Alcohol-Free Wine Making with Wednesday&apos;s Domaine</a><br/><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/><b>SHOW QUOTES: <br/></b>“If you don&apos;t like wine, you may not like our product; in fact, you probably won&apos;t like our product.<br/><br/>“You know we&apos;re not trying to preach; we&apos;re not trying to tell people not to drink alcohol. I drink alcohol, everybody in my company drinks alcohol, but there are times and there are places and there are people that can&apos;t, and it&apos;s about choice and inclusivity.&quot;<br/><br/>“Non-alcoholic wine it&apos;s a different product than normal wine, right? Just like non-alcoholic beer is a different product than normal beer. And so you have to think about the problem differently.”<br/><br/><b>WE CHAT ABOUT:<br/></b>- Gary&apos;s story<br/>- Roberto&apos;s story<br/>- A more meaningful career<br/>- Bolle&apos;s drinks<br/>- Made for wine drinkers<br/>- Expectations of non-alc wine<br/>- Replacing the ritual<br/>- Mixed reactions<br/>- Why low/no exists<br/>- Wine bars<br/>- Double fermentation technique<br/>- More wines to come<br/>- Finding Bolle<br/>- Magnum bottling nightmare<br/>- BBQ-Q<br/>- What&apos;s the point?<br/><br/><b>TRY BOLLE:  </b><a href='https://www.bolledrinks.com/'><b>BOLLEDRINKS.COM</b></a><b>  /  </b><a href='https://www.instagram.com/bolledrinks/'><b>@BOLLEDRINKS</b></a><b>  <br/><br/>WE ALSO TALK ABOUT:<br/></b><a href='https://www.linkedin.com/in/garyread/'>Gary on LinkedIn</a><br/><a href='https://amzn.to/3zxeUZC'>Lucky Saint</a>*<br/><a href='https://amzn.to/4eMigGN'>Athletic Brewing</a>*<br/><a href='https://amzn.to/4eMigGN'>CleanCo</a>*<br/><br/><b>BEST EPISODES TO CHECK OUT NEXT:<br/></b><a href='https://www.lownodrinkermagazine.com/lndpodcast/6percent'>#34 Embracing Moderation: Crafting a 6% Wine</a><br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/wednesdaysdomaine'>#9 Dealcoholised Vs Alcohol-Free Wine Making with Wednesday&apos;s Domaine</a><br/><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/bolle    </link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-15863168</guid>
    <pubDate>Thu, 03 Oct 2024 22:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/15863168/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="3:26" title="Gary&#39;s story" />
  <psc:chapter start="7:34" title="Roberto&#39;s story" />
  <psc:chapter start="11:56" title="A more meaningful career" />
  <psc:chapter start="14:14" title="Bolle&#39;s drinks" />
  <psc:chapter start="15:36" title="Made for wine drinkers" />
  <psc:chapter start="17:58" title="Expectations of non-alc wine" />
  <psc:chapter start="21:06" title="Replacing the ritual" />
  <psc:chapter start="21:59" title="Mixed reactions" />
  <psc:chapter start="26:59" title="Why low/no exists" />
  <psc:chapter start="31:10" title="Wine bars" />
  <psc:chapter start="34:47" title="Double fermentation technique" />
  <psc:chapter start="43:27" title="More wines to come" />
  <psc:chapter start="46:43" title="Finding Bolle" />
  <psc:chapter start="51:30" title="Magnum bottling nightmare" />
  <psc:chapter start="55:14" title="BBQ-Q" />
  <psc:chapter start="57:36" title="What&#39;s the point?" />
</psc:chapters>
    <itunes:duration>3689</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range alcohol, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alcohol drinks, alcohol free drinks, non-alcoh</itunes:keywords>
    <itunes:episode>39</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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    <itunes:title>#38. 80/20 Living with MoodyBrew Functional Adult Drinks</itunes:title>
    <title>#38. 80/20 Living with MoodyBrew Functional Adult Drinks</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  ================ SHOW QUOTES   “If 80% of your lifestyle is healthy, you can accommodate a 20% indulgence, which may be your cream cakes, it may be a glass of wine, it may be whatever. It's unfortunately when you tip it over and you suddenly think you'll do 20% healthy, and you expect a result because the body doesn't work that way.” “We do have stockists who really believe in what we’re trying to do. They share the same values ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>================<br/>SHOW QUOTES </p><p> “If 80% of your lifestyle is healthy, you can accommodate a 20% indulgence, which may be your cream cakes, it may be a glass of wine, it may be whatever. It&apos;s unfortunately when you tip it over and you suddenly think you&apos;ll do 20% healthy, and you expect a result because the body doesn&apos;t work that way.”</p><p>“We do have stockists who really believe in what we’re trying to do. They share the same values and they like the drinks.”</p><p>==============<br/>SHOW NOTES  </p><p>MoodyBrew is a functional beverage range made for adults with the tagline “Not alcoholic, but not soft”.</p><p> </p><p>In this episode, I speak to husband-and-wife co-founders Alli and Rob Noel about the journey that led them to create this four-strong range of drinks, including Smoke, Ginger, Sunny, and Velvet.</p><p> </p><p>Hear how Alli’s cancer diagnosis led them both to reassess the power of the nutrients we put in our body and how they helped her fight her way to the other side.</p><p> </p><p>Created to both nourish the body and delight the tastebuds, MoodyBrew’s range is designed to replace specific moments from whiskey drinking to red wine.</p><p> </p><p>Alli is also a regular contributor to Low No Drinker Magazine, and we discuss how her scientific background lends itself to measured articles designed to help those who want to cut back on alcohol without insisting that they give it up for good.</p><p>====================================<br/>Try MoodyBrew - <a href='https://www.moodybrew.co.uk/'>moodybrew.co.uk</a><br/>====================================<br/>We also talk about:<br/><a href='https://amzn.to/3TElWlN'>Guinness 0.0</a>*<br/><a href='https://www.alcoholfreedrinks.co.uk/'>The Alcohol-Free Drinks Company</a><br/><a href='https://wisebartender.co.uk/'>Wise bartender</a></p><p><br/>====================================<br/>BEST EPISODES TO CHECK OUT NEXT</p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/gentleman-brewing-company'>#27 Meeting the Botanist: a tea-infused &apos;Function-Ale&apos;</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/fungtn'>#7 The powerful journey of mushroom magic in alcohol-free brewing.</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>================<br/>SHOW QUOTES </p><p> “If 80% of your lifestyle is healthy, you can accommodate a 20% indulgence, which may be your cream cakes, it may be a glass of wine, it may be whatever. It&apos;s unfortunately when you tip it over and you suddenly think you&apos;ll do 20% healthy, and you expect a result because the body doesn&apos;t work that way.”</p><p>“We do have stockists who really believe in what we’re trying to do. They share the same values and they like the drinks.”</p><p>==============<br/>SHOW NOTES  </p><p>MoodyBrew is a functional beverage range made for adults with the tagline “Not alcoholic, but not soft”.</p><p> </p><p>In this episode, I speak to husband-and-wife co-founders Alli and Rob Noel about the journey that led them to create this four-strong range of drinks, including Smoke, Ginger, Sunny, and Velvet.</p><p> </p><p>Hear how Alli’s cancer diagnosis led them both to reassess the power of the nutrients we put in our body and how they helped her fight her way to the other side.</p><p> </p><p>Created to both nourish the body and delight the tastebuds, MoodyBrew’s range is designed to replace specific moments from whiskey drinking to red wine.</p><p> </p><p>Alli is also a regular contributor to Low No Drinker Magazine, and we discuss how her scientific background lends itself to measured articles designed to help those who want to cut back on alcohol without insisting that they give it up for good.</p><p>====================================<br/>Try MoodyBrew - <a href='https://www.moodybrew.co.uk/'>moodybrew.co.uk</a><br/>====================================<br/>We also talk about:<br/><a href='https://amzn.to/3TElWlN'>Guinness 0.0</a>*<br/><a href='https://www.alcoholfreedrinks.co.uk/'>The Alcohol-Free Drinks Company</a><br/><a href='https://wisebartender.co.uk/'>Wise bartender</a></p><p><br/>====================================<br/>BEST EPISODES TO CHECK OUT NEXT</p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/gentleman-brewing-company'>#27 Meeting the Botanist: a tea-infused &apos;Function-Ale&apos;</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/fungtn'>#7 The powerful journey of mushroom magic in alcohol-free brewing.</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/moodybrew </link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-15822724</guid>
    <pubDate>Fri, 27 Sep 2024 09:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up" />
  <psc:chapter start="2:58" title=" Alli&#39;s cancer recovery" />
  <psc:chapter start="4:25" title="Rob&#39;s journey" />
  <psc:chapter start="7:54" title="Scientific background" />
  <psc:chapter start="10:01" title="Functional ingredients in MoodyBrew" />
  <psc:chapter start="20:57" title="Getting into pubs &amp; supermarkets" />
  <psc:chapter start="28:34" title="When to drink MoodyBrew" />
  <psc:chapter start="34:18" title="&#39;Cutting back&#39; not &#39;cutting out&#39;" />
  <psc:chapter start="36:52" title="80/20" />
  <psc:chapter start="39:15" title="Writing in Low No Drinker Magazine" />
  <psc:chapter start="41:28" title="What&#39;s next for MoodyBrew?" />
  <psc:chapter start="45:33" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>3089</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range alcohol, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alcohol drinks, alcohol free drinks, non-alcoh</itunes:keywords>
    <itunes:episode>38</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>#37. You Don&#39;t Need A Sad Story (Don&#39;t Do What I Did)</itunes:title>
    <title>#37. You Don&#39;t Need A Sad Story (Don&#39;t Do What I Did)</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  SHOW QUOTES  “You do not need a sad story to decide that you want to start to look at your relationship with alcohol.”  “It was the, you know, two or three days where I just felt subpar. I was operating at 60% capacity" ====== SHOW NOTES  It's easy to compare ourselves with others in all walks of life but it's very rarely helpful.    I used to compare myself to others in the low/no space and feel like a fraud, lik...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>SHOW QUOTES </p><p>“You do not need a sad story to decide that you want to start to look at your relationship with alcohol.” </p><p>“It was the, you know, two or three days where I just felt subpar. I was operating at 60% capacity&quot;</p><p>======<br/>SHOW NOTES </p><p>It&apos;s easy to compare ourselves with others in all walks of life but it&apos;s very rarely helpful.<br/> <br/> I used to compare myself to others in the low/no space and feel like a fraud, like I didn&apos;t belong. <br/> <br/> Why? Because I didn&apos;t stop drinking as a result of addiction, I didn&apos;t hit rock bottom and then claw my way out; I&apos;m not an alcoholic, and I never joined a program.<br/> <br/> I just decided that alcohol wasn&apos;t the right choice for me, and that made me feel like my choice wasn&apos;t worth sharing as much as others.<br/> <br/> But I was wrong.<br/> <br/> In this week&apos;s solocast (new word of the week), I&apos;m sharing my story so that you know it&apos;s perfectly ok to share yours.<br/><br/>======<br/>BEST EPISODES TO CHECK OUT NEXT<br/>======<br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/youdonthavetobeanalcoholic'>#19 You don&apos;t have to be an alcoholic to want to rethink your drinking</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/moderatingmiddle'>#22 The Moderating Middle</a></p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>SHOW QUOTES </p><p>“You do not need a sad story to decide that you want to start to look at your relationship with alcohol.” </p><p>“It was the, you know, two or three days where I just felt subpar. I was operating at 60% capacity&quot;</p><p>======<br/>SHOW NOTES </p><p>It&apos;s easy to compare ourselves with others in all walks of life but it&apos;s very rarely helpful.<br/> <br/> I used to compare myself to others in the low/no space and feel like a fraud, like I didn&apos;t belong. <br/> <br/> Why? Because I didn&apos;t stop drinking as a result of addiction, I didn&apos;t hit rock bottom and then claw my way out; I&apos;m not an alcoholic, and I never joined a program.<br/> <br/> I just decided that alcohol wasn&apos;t the right choice for me, and that made me feel like my choice wasn&apos;t worth sharing as much as others.<br/> <br/> But I was wrong.<br/> <br/> In this week&apos;s solocast (new word of the week), I&apos;m sharing my story so that you know it&apos;s perfectly ok to share yours.<br/><br/>======<br/>BEST EPISODES TO CHECK OUT NEXT<br/>======<br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/youdonthavetobeanalcoholic'>#19 You don&apos;t have to be an alcoholic to want to rethink your drinking</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/moderatingmiddle'>#22 The Moderating Middle</a></p><p> </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/sadstory </link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-15790482</guid>
    <pubDate>Sat, 21 Sep 2024 08:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/15790482/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="0:45" title="My apologies" />
  <psc:chapter start="1:50" title="Comparing myself to others" />
  <psc:chapter start="4:04" title="I&#39;ve never planned to be sober" />
  <psc:chapter start="5:53" title="Prevention is better than cure" />
  <psc:chapter start="6:58" title="Real friends will understand" />
  <psc:chapter start="9:27" title="Don&#39;t do what I did" />
</psc:chapters>
    <itunes:duration>696</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range alcohol, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alcohol drinks, alcohol free drinks, non-alcoh</itunes:keywords>
    <itunes:episode>37</itunes:episode>
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    <itunes:title>#36. Launching A Brand New Non-Alcoholic Cider with Chance Clean Cider</itunes:title>
    <title>#36. Launching A Brand New Non-Alcoholic Cider with Chance Clean Cider</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  SHOW QUOTES “It's going to be cooler to buy a non-alcoholic drink than an alcoholic drink sooner rather than later.”  “You know it's fascinating and I think that's why I cannot see this being anything other than the most important change to the drinks landscape in my lifetime, for sure.” SHOW NOTES Pivoting from a successful consultancy career to launching a game-changing alcohol-free cider is no easy task, but that’s just what Chanc...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>SHOW QUOTES<br/>“It&apos;s going to be cooler to buy a non-alcoholic drink than an alcoholic drink sooner rather than later.” </p><p>“You know it&apos;s fascinating and I think that&apos;s why I cannot see this being anything other than the most important change to the drinks landscape in my lifetime, for sure.”</p><p>SHOW NOTES<br/>Pivoting from a successful consultancy career to launching a game-changing alcohol-free cider is no easy task, but that’s just what Chance Clean Cider founder John Logue has done.</p><p>In this conversation, he tells me exactly what that two-year journey has involved.</p><p>In a really candid and open conversation, John takes us from ideation to creation and shares how the network of low/no-&amp;-light industry professionals he’s built along the way from working with non-alcoholic brands like Lucky Saint, Crossip and Rekorderlig has played an essential role in supporting his dream.</p><p> From labelling issues to self-doubt, John’s experienced it all, but his passion for buoying an often-neglected sector of low/no has kept him going and led him to create a wonderful and much-needed drink.</p><p>With big plans for the next phase of Chance Clean Cider, John shares how his passion for music and festivals will impact the trajectory of the brand and how he’s focusing on on-premises sales as a route to reaching drinkers like him who love a cold, crisp, (&amp; sustainable) cider made with England’s finest apples.<br/><br/></p><p><a href='https://chancecider.com/'>TRY CHANCE CLEAN CIDER</a><br/><a href='https://www.instagram.com/cleancider/'>@CLEANCIDER<br/></a><br/>We also talk about:<br/><a href='https://amzn.to/47yPEi8'>Punk AF</a>*<br/><a href='https://amzn.to/47vs1ae'>Guinness 0.0</a>*<br/><a href='https://amzn.to/4enT3Ci'>Big Drop</a>*<br/><a href='https://amzn.to/3XEJvNT'>Lucky Saint*</a><br/><a href='https://www.linkedin.com/pulse/rebuttal-were-here-drinking-less-get-used-denise-hamilton-mace-tipue/?trackingId=9KTtE3v6S7W96HlwZzSYCw%3D%3D'>Rebuttal:Don&apos;t believe the hype</a></p><p>=========================<br/>Best episode to check out next - <br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/crossip'>#15 Crossip: The zero-strength spirit made for full-strength drinkers</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>SHOW QUOTES<br/>“It&apos;s going to be cooler to buy a non-alcoholic drink than an alcoholic drink sooner rather than later.” </p><p>“You know it&apos;s fascinating and I think that&apos;s why I cannot see this being anything other than the most important change to the drinks landscape in my lifetime, for sure.”</p><p>SHOW NOTES<br/>Pivoting from a successful consultancy career to launching a game-changing alcohol-free cider is no easy task, but that’s just what Chance Clean Cider founder John Logue has done.</p><p>In this conversation, he tells me exactly what that two-year journey has involved.</p><p>In a really candid and open conversation, John takes us from ideation to creation and shares how the network of low/no-&amp;-light industry professionals he’s built along the way from working with non-alcoholic brands like Lucky Saint, Crossip and Rekorderlig has played an essential role in supporting his dream.</p><p> From labelling issues to self-doubt, John’s experienced it all, but his passion for buoying an often-neglected sector of low/no has kept him going and led him to create a wonderful and much-needed drink.</p><p>With big plans for the next phase of Chance Clean Cider, John shares how his passion for music and festivals will impact the trajectory of the brand and how he’s focusing on on-premises sales as a route to reaching drinkers like him who love a cold, crisp, (&amp; sustainable) cider made with England’s finest apples.<br/><br/></p><p><a href='https://chancecider.com/'>TRY CHANCE CLEAN CIDER</a><br/><a href='https://www.instagram.com/cleancider/'>@CLEANCIDER<br/></a><br/>We also talk about:<br/><a href='https://amzn.to/47yPEi8'>Punk AF</a>*<br/><a href='https://amzn.to/47vs1ae'>Guinness 0.0</a>*<br/><a href='https://amzn.to/4enT3Ci'>Big Drop</a>*<br/><a href='https://amzn.to/3XEJvNT'>Lucky Saint*</a><br/><a href='https://www.linkedin.com/pulse/rebuttal-were-here-drinking-less-get-used-denise-hamilton-mace-tipue/?trackingId=9KTtE3v6S7W96HlwZzSYCw%3D%3D'>Rebuttal:Don&apos;t believe the hype</a></p><p>=========================<br/>Best episode to check out next - <br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/crossip'>#15 Crossip: The zero-strength spirit made for full-strength drinkers</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/chancecider </link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Sat, 14 Sep 2024 12:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up..." />
  <psc:chapter start="3:05" title="John&#39;s story" />
  <psc:chapter start="5:38" title="Learning to build a brand" />
  <psc:chapter start="13:45" title="Clean Cider: How it&#39;s made" />
  <psc:chapter start="18:22" title="2 years in the making" />
  <psc:chapter start="22:25" title="Taking a chance on non-alc cider" />
  <psc:chapter start="24:43" title="Is low/no still growing?" />
  <psc:chapter start="30:24" title="The death of alcohol?" />
  <psc:chapter start="33:47" title="Where are all the alcohol-free ciders?" />
  <psc:chapter start="43:08" title="Next steps: football to festivals" />
  <psc:chapter start="48:04" title="BBQ-Q" />
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    <itunes:duration>3070</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range alcohol, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alcohol drinks, alcohol free drinks, non-alcoh</itunes:keywords>
    <itunes:episode>36</itunes:episode>
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    <itunes:title>#35. Reimagining Classic Cocktails with Talonmore Scottish AF Spirit</itunes:title>
    <title>#35. Reimagining Classic Cocktails with Talonmore Scottish AF Spirit</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  QUOTES FROM THE SHOW “At every event we do, at least one person would be like “Non-alcoholic! What's the point?” Sometimes, they used to anger me. […] But I can understand where they're coming from. I mean, alcohol in Scotland is important.” NOTES FROM THE SHOW This episode is a meeting of generations and a testament to what low/no-&amp;-light does to bring people together in a whole new world of appreciation for a life less intoxicated. ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a><br/><br/><b>QUOTES FROM THE SHOW</b></p><p>“At every event we do, at least one person would be like “Non-alcoholic! What&apos;s the point?” Sometimes, they used to anger me. […] But I can understand where they&apos;re coming from. I mean, alcohol in Scotland is important.”</p><p><b>NOTES FROM THE SHOW</b></p><p>This episode is a meeting of generations and a testament to what low/no-&amp;-light does to bring people together in a whole new world of appreciation for a life less intoxicated.</p><p> </p><p>Lewis Kennedy, 26, is the founder of Talonmore, a Scottish non-alcoholic dark spirit with notes of ginger and fresh Assam Tea.</p><p> </p><p>In this episode, we discuss everything from what’s driving Gen-Z to drink less to how we can create a new drinking experience while still respecting the years of tradition behind the cocktails that the older generation has come to know and love.</p><p> </p><p>Lewis takes us through the inspiration behind the brand and the help he received from his university to make this initial passing brag a reality.</p><p> </p><p>Lewis unveils some plans for the brand with a new release coming soon, and of course, I ask him what he’s bringing to the BBQ.</p><p> </p><p>Despite being hundreds of miles apart, talking to Lewis for this episode was like having a chat with a mate over a pint in a pub, and I cannot wait for you to come and join us.</p><p><br/>===============<br/><a href='https://amzn.to/3z9Vx8u'>Try Talonmore</a>*<br/>===============<br/> We also talk about:</p><p><a href='https://amzn.to/4gbtgz3'>Jump Ship</a>*</p><p><a href='https://amzn.to/47fBq5y'>Wilfred’s</a>*</p><p><a href='https://blackaxethrowing.com/'>Black Axe Throwing</a></p><p><a href='https://www.linkedin.com/newsletters/building-low-no-nation-7205643920586784768/'>Building Low No Nation Newsletter</a></p><p>================================<br/>Best episodes to check out next - </p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/feragaia'>#12 Redefining Scottish Alcohol-Free Spirits with Feragaia</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/unltd'>#1 Low No Drinker Magazine meets Unltd. founder Johnny Johnson</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a><br/><br/><b>QUOTES FROM THE SHOW</b></p><p>“At every event we do, at least one person would be like “Non-alcoholic! What&apos;s the point?” Sometimes, they used to anger me. […] But I can understand where they&apos;re coming from. I mean, alcohol in Scotland is important.”</p><p><b>NOTES FROM THE SHOW</b></p><p>This episode is a meeting of generations and a testament to what low/no-&amp;-light does to bring people together in a whole new world of appreciation for a life less intoxicated.</p><p> </p><p>Lewis Kennedy, 26, is the founder of Talonmore, a Scottish non-alcoholic dark spirit with notes of ginger and fresh Assam Tea.</p><p> </p><p>In this episode, we discuss everything from what’s driving Gen-Z to drink less to how we can create a new drinking experience while still respecting the years of tradition behind the cocktails that the older generation has come to know and love.</p><p> </p><p>Lewis takes us through the inspiration behind the brand and the help he received from his university to make this initial passing brag a reality.</p><p> </p><p>Lewis unveils some plans for the brand with a new release coming soon, and of course, I ask him what he’s bringing to the BBQ.</p><p> </p><p>Despite being hundreds of miles apart, talking to Lewis for this episode was like having a chat with a mate over a pint in a pub, and I cannot wait for you to come and join us.</p><p><br/>===============<br/><a href='https://amzn.to/3z9Vx8u'>Try Talonmore</a>*<br/>===============<br/> We also talk about:</p><p><a href='https://amzn.to/4gbtgz3'>Jump Ship</a>*</p><p><a href='https://amzn.to/47fBq5y'>Wilfred’s</a>*</p><p><a href='https://blackaxethrowing.com/'>Black Axe Throwing</a></p><p><a href='https://www.linkedin.com/newsletters/building-low-no-nation-7205643920586784768/'>Building Low No Nation Newsletter</a></p><p>================================<br/>Best episodes to check out next - </p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/feragaia'>#12 Redefining Scottish Alcohol-Free Spirits with Feragaia</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/unltd'>#1 Low No Drinker Magazine meets Unltd. founder Johnny Johnson</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/talonmore</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Sat, 07 Sep 2024 09:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up" />
  <psc:chapter start="2:14" title="Lewis&#39; story" />
  <psc:chapter start="4:40" title="University support" />
  <psc:chapter start="6:01" title="Who&#39;s drinking low/no-&amp;-light alcohol?" />
  <psc:chapter start="11:49" title="What do new drinkers want?" />
  <psc:chapter start="13:40" title="Reimagining classic cocktails" />
  <psc:chapter start="21:19" title="Brewed not distilled" />
  <psc:chapter start="27:25" title="Naming &amp; design" />
  <psc:chapter start="32:38" title="Scotland&#39;s drinking" />
  <psc:chapter start="34:11" title="What&#39;s the point?" />
  <psc:chapter start="41:14" title="Low no in pubs" />
  <psc:chapter start="44:31" title="More Talonmore" />
  <psc:chapter start="45:57" title="The BBQ-Q" />
</psc:chapters>
    <itunes:duration>2968</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, light alcohol, mid-range alcohol, sober curious, mindful drinker, mindful drinking, moderating, moderation, 1.2%, 0.5%, 0%, reducing your drinking, drinking less, low alcohol drinks, alcohol free drinks, non-alcoh</itunes:keywords>
    <itunes:episode>35</itunes:episode>
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    <itunes:title>#34. Making 6% Red Wine with Co-Founder Russell Lamb</itunes:title>
    <title>#34. Making 6% Red Wine with Co-Founder Russell Lamb</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES   Joining me this week is Russell Lamb, co-founder of 6PERCENT, a new mid-range wine company producing the first in its planned range of lighter wines, a 6% merlot-cabernet sauvignon blend with half the ABV but all of the flavour.  Starting life as a lockdown wine-tasting company, Russ and his wife, Gabbi, soon came to realise that there was a demand from their clients for lower ABV wines that they were not able to meet with anything they ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a><br/><br/><br/>Joining me this week is Russell Lamb, co-founder of 6PERCENT, a new mid-range wine company producing the first in its planned range of lighter wines, a 6% merlot-cabernet sauvignon blend with half the ABV but all of the flavour.<br/><br/>Starting life as a lockdown wine-tasting company, Russ and his wife, Gabbi, soon came to realise that there was a demand from their clients for lower ABV wines that they were not able to meet with anything they could find and so they decided to solve the problem themselves.<br/><br/>In this episode we discuss the challenges in not only making a 6% wine, but in sharing it with a world that is not always ready to hear about it (let alone taste it).</p><p>We talk about the ever-present question of why lower alcohol drinks are priced the way they are even though they don’t contain alcohol (I love Russ’ answer to this by the way).<br/><br/>We also spend a lot of time examining the mid-range/light-alcohol category as a whole (there’s a lot to cover), blended drinking habits, and how we communicate to consumers the benefits of these new lower-alcohol drinks.<br/><br/>I truly enjoyed Russell’s company on this chat, and I enjoyed tasting his wine. If you want to give it a try too, 6PERCENT has kindly shared the code GREATTASTE10 for listeners in Low No Nation to get 10% off their order (plus free shipping over £30) at their website <a href='https://www.6percent.wine/'>6percent.wine</a><br/><br/></p><p>Make sure you tag us both on Instagram when you try it @6percent.wine &amp; @lownodrinkermagazine</p><p><br/>==============<br/><a href='https://www.6percent.wine/'>Try 6PERCENT</a><br/> ==============<br/> 6PERCENT is entering its first round of fundraising and is open to discussing investment opportunities. Please reach out via <a href='https://www.6percent.wine/pages/contact'>6percent.wine/pages/contact</a></p><p>(this is not financial advice nor an endorsement from Low No Drinker. Your capital is at risk if you choose to invest, and you should seek professional guidance when necessary)<br/><br/></p><p>==============================<br/>Best episodes to check out next - <br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/quarter'>#16 Quarter Proof 12% spirits</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a><br/><br/><br/>Joining me this week is Russell Lamb, co-founder of 6PERCENT, a new mid-range wine company producing the first in its planned range of lighter wines, a 6% merlot-cabernet sauvignon blend with half the ABV but all of the flavour.<br/><br/>Starting life as a lockdown wine-tasting company, Russ and his wife, Gabbi, soon came to realise that there was a demand from their clients for lower ABV wines that they were not able to meet with anything they could find and so they decided to solve the problem themselves.<br/><br/>In this episode we discuss the challenges in not only making a 6% wine, but in sharing it with a world that is not always ready to hear about it (let alone taste it).</p><p>We talk about the ever-present question of why lower alcohol drinks are priced the way they are even though they don’t contain alcohol (I love Russ’ answer to this by the way).<br/><br/>We also spend a lot of time examining the mid-range/light-alcohol category as a whole (there’s a lot to cover), blended drinking habits, and how we communicate to consumers the benefits of these new lower-alcohol drinks.<br/><br/>I truly enjoyed Russell’s company on this chat, and I enjoyed tasting his wine. If you want to give it a try too, 6PERCENT has kindly shared the code GREATTASTE10 for listeners in Low No Nation to get 10% off their order (plus free shipping over £30) at their website <a href='https://www.6percent.wine/'>6percent.wine</a><br/><br/></p><p>Make sure you tag us both on Instagram when you try it @6percent.wine &amp; @lownodrinkermagazine</p><p><br/>==============<br/><a href='https://www.6percent.wine/'>Try 6PERCENT</a><br/> ==============<br/> 6PERCENT is entering its first round of fundraising and is open to discussing investment opportunities. Please reach out via <a href='https://www.6percent.wine/pages/contact'>6percent.wine/pages/contact</a></p><p>(this is not financial advice nor an endorsement from Low No Drinker. Your capital is at risk if you choose to invest, and you should seek professional guidance when necessary)<br/><br/></p><p>==============================<br/>Best episodes to check out next - <br/><a href='https://www.lownodrinkermagazine.com/lndpodcast/quarter'>#16 Quarter Proof 12% spirits</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/15673216-34-making-6-red-wine-with-co-founder-russell-lamb.mp3" length="36194858" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/6percent</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Sat, 31 Aug 2024 15:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Coming up" />
  <psc:chapter start="2:37" title="Russell&#39;s story" />
  <psc:chapter start="7:06" title="Beer vs Wine" />
  <psc:chapter start="9:52" title="Making 6% wine" />
  <psc:chapter start="13:32" title="The mid-range category" />
  <psc:chapter start="27:12" title="1/2 the flavour, 1/2 the cost?" />
  <psc:chapter start="37:06" title="More to come from 6PERCENT?" />
  <psc:chapter start="39:53" title="Fundraising" />
  <psc:chapter start="42:37" title="BBQ-Q" />
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    <itunes:duration>3012</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, sober curious, mindful drinking, moderating, 0.5%, 0%, reducing your drinking, drinking less, Light alcohol, light wine,  Mid-range alcohol, mid-range wine, Mid strength alcohol, mid-strength wine, wine, red wine </itunes:keywords>
    <itunes:episode>34</itunes:episode>
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    <itunes:title>#33. GNISTA&#39;s &#39;Not&#39; Spirits &amp; &#39;Not&#39; Red Wines with Erika Ollén</itunes:title>
    <title>#33. GNISTA&#39;s &#39;Not&#39; Spirits &amp; &#39;Not&#39; Red Wines with Erika Ollén</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  QUOTES FROM THE SHOW “I don't really care that wine is normally made from grapes or that a gin is made from, you know, distillates of xyz herbs.”  “Do I think it's impossible? No, I don't think it's impossible, I think it takes time.” =========== Bringing you more international insight from Low No Nation, in this week’s conversation, I’m chatting with GNISTA founder Erika Ollén about her unique range of ‘not’ wines and ‘not’ spirits. &nbs...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a><br/><br/><b>QUOTES FROM THE SHOW</b></p><p>“I don&apos;t really care that wine is normally made from grapes or that a gin is made from, you know, distillates of xyz herbs.”<br/><br/>“Do I think it&apos;s impossible? No, I don&apos;t think it&apos;s impossible, I think it takes time.”</p><p>===========</p><p>Bringing you more international insight from Low No Nation, in this week’s conversation, I’m chatting with GNISTA founder Erika Ollén about her unique range of ‘not’ wines and ‘not’ spirits.</p><p> </p><p>I love Erika’s story and how her goal was always to make the best liquid by travelling the world to ask the drink makers what they wanted from a non-alcoholic liquid to make the best cocktails.</p><p> </p><p>After years of research GNISTA launched in 2019 to an international market of bartenders and drinks enthusiasts who just happen to prefer their drinks alcohol-free at times.</p><p> </p><p>Erika shares her experiences of creating her Frenh &amp; Italian style ‘not’ wines and we discuss the challenges of getting the same buy-in from sommeliers as she did from the bartenders she spoke to.</p><p> </p><p>Non-alcoholic GNISTA is available in 10 markets around the world, but Brexit has impacted the way the business runs from the UK. We also talk about the pros &amp; cons of ‘big alcohol’ and the buying power of millennials in the low/no-&amp;-light alcohol space.</p><p> </p><p>Despite a technical glitch that nearly set my camera on fire, this is a great conversation full of insight and new perspective.</p><p> <br/>============<br/><a href='https://wisebartender.co.uk/index.asp?function=search'>Try GNISTA</a><br/> ============<br/> We also talks about:<br/> <a href='https://www.instagram.com/drinkcaliente/'>Caliente</a><br/><a href='https://feral-drinks.com/'>Feral</a>  </p><p>===============================<br/>Best episodes to check out next</p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/youdonthavetobeanalcoholic'>#19 You don’t have to be an alcoholic to want to change your relationship with alcohol</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/wednesdaysdomaine'>#9 Wednesday’s Domaine: This alcohol-free wine is not for you</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'>FREE COURSE: OVERCOMING THE HURDLES</a><br/><br/><b>QUOTES FROM THE SHOW</b></p><p>“I don&apos;t really care that wine is normally made from grapes or that a gin is made from, you know, distillates of xyz herbs.”<br/><br/>“Do I think it&apos;s impossible? No, I don&apos;t think it&apos;s impossible, I think it takes time.”</p><p>===========</p><p>Bringing you more international insight from Low No Nation, in this week’s conversation, I’m chatting with GNISTA founder Erika Ollén about her unique range of ‘not’ wines and ‘not’ spirits.</p><p> </p><p>I love Erika’s story and how her goal was always to make the best liquid by travelling the world to ask the drink makers what they wanted from a non-alcoholic liquid to make the best cocktails.</p><p> </p><p>After years of research GNISTA launched in 2019 to an international market of bartenders and drinks enthusiasts who just happen to prefer their drinks alcohol-free at times.</p><p> </p><p>Erika shares her experiences of creating her Frenh &amp; Italian style ‘not’ wines and we discuss the challenges of getting the same buy-in from sommeliers as she did from the bartenders she spoke to.</p><p> </p><p>Non-alcoholic GNISTA is available in 10 markets around the world, but Brexit has impacted the way the business runs from the UK. We also talk about the pros &amp; cons of ‘big alcohol’ and the buying power of millennials in the low/no-&amp;-light alcohol space.</p><p> </p><p>Despite a technical glitch that nearly set my camera on fire, this is a great conversation full of insight and new perspective.</p><p> <br/>============<br/><a href='https://wisebartender.co.uk/index.asp?function=search'>Try GNISTA</a><br/> ============<br/> We also talks about:<br/> <a href='https://www.instagram.com/drinkcaliente/'>Caliente</a><br/><a href='https://feral-drinks.com/'>Feral</a>  </p><p>===============================<br/>Best episodes to check out next</p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/youdonthavetobeanalcoholic'>#19 You don’t have to be an alcoholic to want to change your relationship with alcohol</a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/wednesdaysdomaine'>#9 Wednesday’s Domaine: This alcohol-free wine is not for you</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <pubDate>Sat, 24 Aug 2024 10:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Coming up" />
  <psc:chapter start="3:33" title="Erika&#39;s story" />
  <psc:chapter start="7:36" title="Not spirits" />
  <psc:chapter start="9:50" title="Not red wines" />
  <psc:chapter start="19:39" title="Is Sweden drinking less?" />
  <psc:chapter start="26:02" title="The impossible journey" />
  <psc:chapter start="29:22" title="Is it just for millenials &amp; gen-Z?" />
  <psc:chapter start="34:23" title="Pros &amp; cons of &#39;big alcohol&#39;" />
  <psc:chapter start="36:13" title="Wild wild west" />
  <psc:chapter start="38:49" title="With food" />
  <psc:chapter start="44:43" title="The BBQ-Q" />
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    <itunes:keywords></itunes:keywords>
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    <itunes:title>#32. Exploring Everleaf: From Conservation to Cocktails with Founder Paul Mathew</itunes:title>
    <title>#32. Exploring Everleaf: From Conservation to Cocktails with Founder Paul Mathew</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  QUOTES FROM THE SHOW “Whether you're drinking or not drinking, whether you're a vegetarian or a vegan or you like a steak, we should be accepting of you and welcoming and inclusive, and that's really for me why no and low exists.” “I stand by my medium fish because the pond also contains Diageo and Pernod and Campari and many other companies that are way, way bigger.” “It's not for people that don't drink, it's for people that don't want ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/><b>QUOTES FROM THE SHOW</b></p><p>“Whether you&apos;re drinking or not drinking, whether you&apos;re a vegetarian or a vegan or you like a steak, we should be accepting of you and welcoming and inclusive, and that&apos;s really for me why no and low exists.”</p><p>“I stand by my medium fish because the pond also contains Diageo and Pernod and Campari and many other companies that are way, way bigger.”</p><p>“It&apos;s not for people that don&apos;t drink, it&apos;s for people that don&apos;t want to drink that round.”</p><p>========================== </p><p><b>NOTES FROM THE SHOW</b></p><p>How do you go from conservational biology to alcohol-free mixology?</p><p>I had no idea, so I asked the man who did it: Paul Mathew, the founder of Everleaf Non-Alcoholic Aperitifs.</p><p>Not only has this range changed my appreciation for the aperitif category, but speaking to Paul opened up a world of botanical awareness that makes you want to dive right in with him.</p><p>In this episode, Paul Mathew’s humble approach to the great things he’s achieved with the brand is matched by his passion for an on-trade industry that saw him go from university student to world traveller. And it’s an industry which he is excited and motivated to support as the nation considers it’s drinking habits both in the home and in our bars. </p><p>In our chat, we cover everything from non-alcoholic cocktail competitions to the international low/no-drinking movement. We consider whether bar menus should add ABVs or units to their drinks lists, and Paul shares a fond appreciation for the amazing team around him.</p><p>I ask Paul, “What’s next for Everleaf?” and, of course, our now infamous BBQ-Q (and you won’t be surprised to know that Paul’s list is a long one!)</p><p>As one of the leading brands in the low/no-&amp;-light drinks industry, it was an honour to interview a founder who is still so firmly rooted in what he believes in, never straying from his love of all things nature and his goals to build a sustainable brand that gives back to the forests, marines and mountains that make Everleaf possible.</p><p>Grab a glass, pour yourself your favourite Everleaf Spritz and settle in for a great chat.</p><p><a href='https://amzn.to/4fPUfQq'>Try Everleaf</a>*<br/><a href='https://www.everleafdrinks.com/'>everleafdrinks.com</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/><b>QUOTES FROM THE SHOW</b></p><p>“Whether you&apos;re drinking or not drinking, whether you&apos;re a vegetarian or a vegan or you like a steak, we should be accepting of you and welcoming and inclusive, and that&apos;s really for me why no and low exists.”</p><p>“I stand by my medium fish because the pond also contains Diageo and Pernod and Campari and many other companies that are way, way bigger.”</p><p>“It&apos;s not for people that don&apos;t drink, it&apos;s for people that don&apos;t want to drink that round.”</p><p>========================== </p><p><b>NOTES FROM THE SHOW</b></p><p>How do you go from conservational biology to alcohol-free mixology?</p><p>I had no idea, so I asked the man who did it: Paul Mathew, the founder of Everleaf Non-Alcoholic Aperitifs.</p><p>Not only has this range changed my appreciation for the aperitif category, but speaking to Paul opened up a world of botanical awareness that makes you want to dive right in with him.</p><p>In this episode, Paul Mathew’s humble approach to the great things he’s achieved with the brand is matched by his passion for an on-trade industry that saw him go from university student to world traveller. And it’s an industry which he is excited and motivated to support as the nation considers it’s drinking habits both in the home and in our bars. </p><p>In our chat, we cover everything from non-alcoholic cocktail competitions to the international low/no-drinking movement. We consider whether bar menus should add ABVs or units to their drinks lists, and Paul shares a fond appreciation for the amazing team around him.</p><p>I ask Paul, “What’s next for Everleaf?” and, of course, our now infamous BBQ-Q (and you won’t be surprised to know that Paul’s list is a long one!)</p><p>As one of the leading brands in the low/no-&amp;-light drinks industry, it was an honour to interview a founder who is still so firmly rooted in what he believes in, never straying from his love of all things nature and his goals to build a sustainable brand that gives back to the forests, marines and mountains that make Everleaf possible.</p><p>Grab a glass, pour yourself your favourite Everleaf Spritz and settle in for a great chat.</p><p><a href='https://amzn.to/4fPUfQq'>Try Everleaf</a>*<br/><a href='https://www.everleafdrinks.com/'>everleafdrinks.com</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/everleaf</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Sat, 17 Aug 2024 07:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Coming up" />
  <psc:chapter start="1:09" title="Meeting Paul Mathew" />
  <psc:chapter start="3:56" title="Paul&#39;s story" />
  <psc:chapter start="10:45" title="A drink for bartenders?" />
  <psc:chapter start="14:13" title="ABV or units on menus?" />
  <psc:chapter start="18:02" title="Getting into bars" />
  <psc:chapter start="26:46" title="Competitions" />
  <psc:chapter start="30:08" title="Good, better, best" />
  <psc:chapter start="32:54" title="Building a team" />
  <psc:chapter start="35:14" title="What&#39;s next for Everleaf?" />
  <psc:chapter start="42:34" title="The BBQ-Q" />
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    <itunes:duration>2916</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, sober curious, mindful drinking, moderating, 0.5%, non-alcoholic spirit, alcohol-free spirit, aperitif, alcohol free aperitif, non alcoholic aperitif drinking less, bars, on-trade, cocktails, mocktails, Everleaf, </itunes:keywords>
    <itunes:episode>32</itunes:episode>
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    <itunes:title>#31. Alcohol-Free Drinks: Triggers or Lifesavers?</itunes:title>
    <title>#31. Alcohol-Free Drinks: Triggers or Lifesavers?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Alcohol-free drinks still get a bad rap.   Whether from those who’ve tried one and written off the whole category or from recovery personas rejecting the premise of alcohol alternatives.   But as with all things in life, there is no one-size-fits-all answer to whether alcohol-free drinks are triggers or lifesavers.   In this episode, I share some of my findings from research into the question as well as the experience of a recovery coach ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>Alcohol-free drinks still get a bad rap.<br/><br/><br/>Whether from those who’ve tried one and written off the whole category or from recovery personas rejecting the premise of alcohol alternatives.<br/><br/><br/>But as with all things in life, there is no one-size-fits-all answer to whether alcohol-free drinks are triggers or lifesavers.<br/><br/><br/>In this episode, I share some of my findings from research into the question as well as the experience of a recovery coach with lived experience.<br/><br/><br/>Inspired by an Instagram post proclaiming that NA beers are akin to “using behaviour”, I share the power and the challenge of appreciating alcohol-adjacent drinks from those in recovery to general consumption.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>Alcohol-free drinks still get a bad rap.<br/><br/><br/>Whether from those who’ve tried one and written off the whole category or from recovery personas rejecting the premise of alcohol alternatives.<br/><br/><br/>But as with all things in life, there is no one-size-fits-all answer to whether alcohol-free drinks are triggers or lifesavers.<br/><br/><br/>In this episode, I share some of my findings from research into the question as well as the experience of a recovery coach with lived experience.<br/><br/><br/>Inspired by an Instagram post proclaiming that NA beers are akin to “using behaviour”, I share the power and the challenge of appreciating alcohol-adjacent drinks from those in recovery to general consumption.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/triggers-or-livesavers</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 09 Aug 2024 16:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Coming up" />
  <psc:chapter start="2:07" title="The post" />
  <psc:chapter start="3:46" title="Different strokes" />
  <psc:chapter start="5:26" title="The study" />
  <psc:chapter start="7:18" title="Wanting a change" />
  <psc:chapter start="8:20" title="A coach&#39;s view" />
  <psc:chapter start="10:23" title="Different drink types" />
  <psc:chapter start="11:45" title="Growth of the category" />
</psc:chapters>
    <itunes:duration>982</itunes:duration>
    <itunes:keywords>Alcohol-free, non-alcoholic, Low alcohol, sober curious, mindful drinking, moderating, 0.5%, non-alcoholic beverages, wines, beers, spirits, recovery, AUD, alcoholic, blending, drinking less, trigger, triggers, lifeline</itunes:keywords>
    <itunes:episode>31</itunes:episode>
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    <itunes:title>#30. REAL: The Sparkling Tea for Wine Enthusiasts</itunes:title>
    <title>#30. REAL: The Sparkling Tea for Wine Enthusiasts</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  What inspired a successful serial entrepreneur to transition into the world of non-alcoholic beverages?   David Begg is the founder and driving force behind REAL Drinks Co, the naturally fermented sparkling tea brand. Inspired by his passion for homegrown food and fermentation, David turned his hobby from a garage corner operation (with his wife’s permission, of course) to, several years later, opening the first non-alcoholic ferment...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>What inspired a successful serial entrepreneur to transition into the world of non-alcoholic beverages?  </p><p>David Begg is the founder and driving force behind REAL Drinks Co, the naturally fermented sparkling tea brand.</p><p>Inspired by his passion for homegrown food and fermentation, David turned his hobby from a garage corner operation (with his wife’s permission, of course) to, several years later, opening the first non-alcoholic fermentery based in Buckinghamshire, south-east England.</p><p>REAL is the sparkling tea brand revolutionising the low/no industry by helping everyone “celebrate life unconstrained”.<br/> </p><p>David takes us through each of his teas and the meticulous process that goes into creating them, from personally travelling the world to assess the finest quality leaves to the DNA testing to understand exactly how they deliver flavour and drive complexity.</p><p>We look at the unique intersection of winemaking and tea fermentation that Real Drinks Co. has mastered, sidestepping the traditional challenges of dealcoholising wines and beers. </p><p>Learn all about REAL’s three distinct and luxurious beverages, Peony Blush, Royal Flush, and Dry Dragon, as David takes us through each liquid&apos;s flavour profile with a sneak insight into the production process.</p><p>Whether you&apos;re a seasoned connoisseur or a curious newcomer, this episode promises to enlighten and excite your palate with the art of non-alcoholic fermentations.</p><p>=========<br/><a href='https://collabs.shop/ioruot'>Try REAL</a>*<br/> =========</p><p> We also talked about:<br/> <a href='https://amzn.to/4cb1Y8V'>Lucky Saint</a>*</p><p><a href='https://amzn.to/4c9HMnQ'>Crossip</a>*</p><p><a href='https://amzn.to/3WQF42h'>Big Drop</a>*</p><p><a href='https://amzn.to/3WNi97K'>Botivo</a>*</p><p><br/></p><p>===============================<br/>Best episodes to check out next</p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/amabrewery'><b>#14 Unfiltered Journeys in Fermentation with Ama Brewery</b></a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/youdonthavetobeanalcoholic'><b>#19 You don&apos;t have to be an alcoholic to want to rethink your drinking</b></a></p><p> </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>What inspired a successful serial entrepreneur to transition into the world of non-alcoholic beverages?  </p><p>David Begg is the founder and driving force behind REAL Drinks Co, the naturally fermented sparkling tea brand.</p><p>Inspired by his passion for homegrown food and fermentation, David turned his hobby from a garage corner operation (with his wife’s permission, of course) to, several years later, opening the first non-alcoholic fermentery based in Buckinghamshire, south-east England.</p><p>REAL is the sparkling tea brand revolutionising the low/no industry by helping everyone “celebrate life unconstrained”.<br/> </p><p>David takes us through each of his teas and the meticulous process that goes into creating them, from personally travelling the world to assess the finest quality leaves to the DNA testing to understand exactly how they deliver flavour and drive complexity.</p><p>We look at the unique intersection of winemaking and tea fermentation that Real Drinks Co. has mastered, sidestepping the traditional challenges of dealcoholising wines and beers. </p><p>Learn all about REAL’s three distinct and luxurious beverages, Peony Blush, Royal Flush, and Dry Dragon, as David takes us through each liquid&apos;s flavour profile with a sneak insight into the production process.</p><p>Whether you&apos;re a seasoned connoisseur or a curious newcomer, this episode promises to enlighten and excite your palate with the art of non-alcoholic fermentations.</p><p>=========<br/><a href='https://collabs.shop/ioruot'>Try REAL</a>*<br/> =========</p><p> We also talked about:<br/> <a href='https://amzn.to/4cb1Y8V'>Lucky Saint</a>*</p><p><a href='https://amzn.to/4c9HMnQ'>Crossip</a>*</p><p><a href='https://amzn.to/3WQF42h'>Big Drop</a>*</p><p><a href='https://amzn.to/3WNi97K'>Botivo</a>*</p><p><br/></p><p>===============================<br/>Best episodes to check out next</p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/amabrewery'><b>#14 Unfiltered Journeys in Fermentation with Ama Brewery</b></a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/youdonthavetobeanalcoholic'><b>#19 You don&apos;t have to be an alcoholic to want to rethink your drinking</b></a></p><p> </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace / David Begg</itunes:author>
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    <pubDate>Sat, 03 Aug 2024 07:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="#30. REAL: The Sparkling Tea for Wine Enthusiasts" />
  <psc:chapter start="3:28" title="David&#39;s story" />
  <psc:chapter start="6:56" title="Product development" />
  <psc:chapter start="10:11" title="Not a kombucha" />
  <psc:chapter start="14:14" title="Making wine moments" />
  <psc:chapter start="18:32" title="Blurring boundaries in low/no" />
  <psc:chapter start="23:13" title="The REAL range" />
  <psc:chapter start="30:07" title="Christmas special" />
  <psc:chapter start="32:20" title="Talking teas" />
  <psc:chapter start="37:10" title="The fermentery" />
  <psc:chapter start="44:51" title="Finding REAL" />
  <psc:chapter start="47:12" title="The BBQ-Q" />
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    <itunes:duration>3065</itunes:duration>
    <itunes:keywords>Alcohol-free kombucha, non-alcoholic kombucha, Low alcohol kombucha, sober curious, mindful drinking, moderating, Brewing, fermenting, 0.5%, Low alcohol, fermentery, England, Buckinghamshire, non-alcoholic beverages, David Begg, founder, REAL Drinks Co, n</itunes:keywords>
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    <itunes:title>#29. The  Rise and Rise of Mocktails with Pooja Sharma-Jones</itunes:title>
    <title>#29. The  Rise and Rise of Mocktails with Pooja Sharma-Jones</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Pooja Sharma-Jones is the dynamic Chief Marketing Officer for Mocktails, the leading RTD alcohol-free cocktail company in both the UK &amp; the US.   In this conversation, she takes us through her own incredible journey working for some of the most dynamic and influential F&amp;B companies in the UK and how that path led to her embarking on an industry that she admits, at first, she wasn’t very sure of.   From working with the i...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>Pooja Sharma-Jones is the dynamic Chief Marketing Officer for Mocktails, the leading RTD alcohol-free cocktail company in both the UK &amp; the US.</p><p> </p><p>In this conversation, she takes us through her own incredible journey working for some of the most dynamic and influential F&amp;B companies in the UK and how that path led to her embarking on an industry that she admits, at first, she wasn’t very sure of.</p><p> </p><p>From working with the innovative Luke Boase in the early days of Lucky Saint to stepping into a role at Mocktails tailor-made for her unique set of skills.</p><p> </p><p>We learn the love story behind the inception of Mocktails and how it went from a US cocktail-shaker-style drink, to bottles, to the nitro-charged cans we know and love today.</p><p> </p><p>Pooja shares some of the challenges of making it into grocery megastore Sainsburys, the Metropolitan pub chain and trying to stay top-of-mind in the low/no event space.</p><p> </p><p>And, of course, I get her BBQ drink recommendations before we finish up with a look at Pooja’s predictions for the future of low-and-no.<br/><br/><a href='https://www.mocktails.com/'>TRY MOCKTAILS<br/></a><a href='https://www.instagram.com/drinkmocktails/'>@DRINKMOCKTAILS</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>Pooja Sharma-Jones is the dynamic Chief Marketing Officer for Mocktails, the leading RTD alcohol-free cocktail company in both the UK &amp; the US.</p><p> </p><p>In this conversation, she takes us through her own incredible journey working for some of the most dynamic and influential F&amp;B companies in the UK and how that path led to her embarking on an industry that she admits, at first, she wasn’t very sure of.</p><p> </p><p>From working with the innovative Luke Boase in the early days of Lucky Saint to stepping into a role at Mocktails tailor-made for her unique set of skills.</p><p> </p><p>We learn the love story behind the inception of Mocktails and how it went from a US cocktail-shaker-style drink, to bottles, to the nitro-charged cans we know and love today.</p><p> </p><p>Pooja shares some of the challenges of making it into grocery megastore Sainsburys, the Metropolitan pub chain and trying to stay top-of-mind in the low/no event space.</p><p> </p><p>And, of course, I get her BBQ drink recommendations before we finish up with a look at Pooja’s predictions for the future of low-and-no.<br/><br/><a href='https://www.mocktails.com/'>TRY MOCKTAILS<br/></a><a href='https://www.instagram.com/drinkmocktails/'>@DRINKMOCKTAILS</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace / Poojah Sharma-Jones</itunes:author>
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    <pubDate>Sun, 28 Jul 2024 11:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="#29. The  Rise and Rise of Mocktails with Pooja Sharma-Jones" />
  <psc:chapter start="2:34" title="Pooja&#39;s story" />
  <psc:chapter start="9:46" title="Mocktails: a love story" />
  <psc:chapter start="13:17" title="USA to the UK" />
  <psc:chapter start="19:21" title="Is mocktail a dirty word?" />
  <psc:chapter start="21:27" title="The range" />
  <psc:chapter start="26:28" title="Getting into Sainsbury&#39;s" />
  <psc:chapter start="35:32" title="Generational spending on low/no" />
  <psc:chapter start="39:43" title="Lazy drinkers (RTDs) &amp; the BBQ-Q" />
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  <psc:chapter start="48:54" title="Coronation Street" />
  <psc:chapter start="52:05" title="Awards" />
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    <itunes:duration>3322</itunes:duration>
    <itunes:keywords>Mocktails, Alcohol-free cocktails, RTD (Ready-to-Drink), UK, US, Luke Boase, Lucky Saint, Sainsbury’s, Metropolitan pubs, Low/no alcohol, Nitro-charged cans, marketing, BBQ drink, alcohol-free, non-alcoholic, cocktails, gen x, generation x, millennials, g</itunes:keywords>
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    <itunes:title>#28. 1,500 AF Beers &amp; Counting, with Martin Dixon</itunes:title>
    <title>#28. 1,500 AF Beers &amp; Counting, with Martin Dixon</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Meet Martin Dixon, our resident beer reviewer at Low No Drinker Magazine, who has meticulously tasted and reviewed over 1,500 alcohol-free beers and ciders on his Instagram page!    His expertise has not only fuelled the magazine's success but also mirrors that of the burgeoning alcohol-free beer market. Join us as Martin shares his journey through alcohol-free beer from the UK to Germany, France and Sweden, with a little stopov...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>Meet Martin Dixon, our resident beer reviewer at Low No Drinker Magazine, who has meticulously tasted and reviewed over 1,500 alcohol-free beers and ciders on his Instagram page! </p><p> </p><p>His expertise has not only fuelled the magazine&apos;s success but also mirrors that of the burgeoning alcohol-free beer market. Join us as Martin shares his journey through alcohol-free beer from the UK to Germany, France and Sweden, with a little stopover in the US for good measure.</p><p> </p><p>That’s right, when Martin says Alcohol-Free <em>World,</em> he really means it!<br/>  </p><p>It started with the last Dry January that Martin participated in and we start the discussion there with an earnest look at how we don’t need to have a sad story to want to reduce the amount of alcohol in our lives.</p><p> </p><p>We touch on a lot of topics in this hour-long conversation, including, of course, ‘big alcohol’s’ grip on the low/no market and how some AF brands can and must do better!</p><p> </p><p>And, of course, I can’t let Martin go without finding out his own BBQ-Q favourites.</p><p> </p><p>It was an honour to have Martin on the show. His beer reviews inside each and every issue of Low No Drinker are as quintessential a part of the magazine as beer at a BBQ.</p><p><br/>Settle in and get ready to learn a whole lot more about the world of AF beer.<br/><br/>============<br/><br/><a href='https://www.instagram.com/alcohol_free_world/'>Find Martin on Instagram at @alcohol_free_world/</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>Meet Martin Dixon, our resident beer reviewer at Low No Drinker Magazine, who has meticulously tasted and reviewed over 1,500 alcohol-free beers and ciders on his Instagram page! </p><p> </p><p>His expertise has not only fuelled the magazine&apos;s success but also mirrors that of the burgeoning alcohol-free beer market. Join us as Martin shares his journey through alcohol-free beer from the UK to Germany, France and Sweden, with a little stopover in the US for good measure.</p><p> </p><p>That’s right, when Martin says Alcohol-Free <em>World,</em> he really means it!<br/>  </p><p>It started with the last Dry January that Martin participated in and we start the discussion there with an earnest look at how we don’t need to have a sad story to want to reduce the amount of alcohol in our lives.</p><p> </p><p>We touch on a lot of topics in this hour-long conversation, including, of course, ‘big alcohol’s’ grip on the low/no market and how some AF brands can and must do better!</p><p> </p><p>And, of course, I can’t let Martin go without finding out his own BBQ-Q favourites.</p><p> </p><p>It was an honour to have Martin on the show. His beer reviews inside each and every issue of Low No Drinker are as quintessential a part of the magazine as beer at a BBQ.</p><p><br/>Settle in and get ready to learn a whole lot more about the world of AF beer.<br/><br/>============<br/><br/><a href='https://www.instagram.com/alcohol_free_world/'>Find Martin on Instagram at @alcohol_free_world/</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace / Martin Dixon</itunes:author>
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    <pubDate>Fri, 19 Jul 2024 16:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="#28. 1,500 AF Beers &amp; Counting, with Martin Dixon" />
  <psc:chapter start="3:29" title="1,500 alcohol-free beer reviews" />
  <psc:chapter start="5:25" title="Martin&#39;s story" />
  <psc:chapter start="11:45" title="Not everyone needs a story" />
  <psc:chapter start="15:44" title="Periods of sobriety" />
  <psc:chapter start="18:18" title="Not a crafty beer man" />
  <psc:chapter start="21:44" title="Corona Cero: Beery fizzy pop?" />
  <psc:chapter start="24:56" title="Martin meets AF beers" />
  <psc:chapter start="29:26" title="Sweden" />
  <psc:chapter start="34:26" title="Germany" />
  <psc:chapter start="37:58" title="France" />
  <psc:chapter start="42:24" title="Big alcohol" />
  <psc:chapter start="52:27" title="Athletic Brewing" />
  <psc:chapter start="56:04" title="Tasting notes" />
  <psc:chapter start="1:02:10" title="The BBQ-Question" />
</psc:chapters>
    <itunes:duration>4370</itunes:duration>
    <itunes:keywords>Alcohol-free beer, non-alcoholic beer, Low alcohol, sober curious, mindful drinking, moderating, Brewing, Microbrewing, Non-alcoholic beer, 0.5%, Low alcohol, Beer, big alcohol, independent breweries, international, France, Sweden, Germany, French, Swedis</itunes:keywords>
    <itunes:episode>28</itunes:episode>
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    <itunes:title>#27. Meeting the Botanist: The Tea-Infused &#39;Function-Ale&#39;</itunes:title>
    <title>#27. Meeting the Botanist: The Tea-Infused &#39;Function-Ale&#39;</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  What happens when an IT specialist and a nurse join forces to start making beer?  Meet Kristian Harris and Amie Caldwell, the delightful duo behind The Gentleman Brewing Company.  In this episode of the Low No Drinker Podcast, Kristian recounts his surprising pivot from IT to brewing, inspired by a transformative microbrewery course. Meanwhile, Amie reveals how her nursing background and creative vision perfectly complement Kris...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>What happens when an IT specialist and a nurse join forces to start making beer? </p><p>Meet Kristian Harris and Amie Caldwell, the delightful duo behind The Gentleman Brewing Company. </p><p>In this episode of the Low No Drinker Podcast, Kristian recounts his surprising pivot from IT to brewing, inspired by a transformative microbrewery course. Meanwhile, Amie reveals how her nursing background and creative vision perfectly complement Kristian&apos;s logistical expertise, culminating in six uniquely character-driven beers, each one a homage to classic and modern British personas.</p><p>We spend most of our time, however, with The Botanist, Kristian &amp; Amie’s 0.5% ‘Function-ale’, and discover the demanding double fermentation process that has to take place to allow this non-alcohol, tea-infused, health-promoting beer to come to fruition.</p><p>The Botanist is infused with vitamins and hydrolysed collagen and is designed for those who seek flavour without the high alcohol content. </p><p><br/>Kristian and Amie also discuss the challenges and triumphs of expanding their low- and no-alcohol beer selection and share their strategic plans to introduce more innovative brews in the not-too-distant future…</p><p>=================<br/> <a href='https://www.tgbco.co.uk/collections/the-botanist/products/the-botanist-functionale'>Try The Botanist</a>*<br/> =================<br/> They also recommend:<br/> <a href='https://amzn.to/3Wllfj2'>Impossibrew</a>*</p><p><a href='https://amzn.to/4cFMkU0'>Days</a>*</p><p><a href='https://amzn.to/3xWVSee'>Three Spirit</a>*</p><p><br/></p><p>==============================<br/>Best episodes to check out next </p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/bigdrop'><b>#24 Going international with Big Drop Brewing co-founder Rob Fink</b></a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/youdonthavetobeanalcoholic'><b>#19 You don&apos;t have to be an alcoholic to want to rethink your drinking</b></a></p><p> </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>What happens when an IT specialist and a nurse join forces to start making beer? </p><p>Meet Kristian Harris and Amie Caldwell, the delightful duo behind The Gentleman Brewing Company. </p><p>In this episode of the Low No Drinker Podcast, Kristian recounts his surprising pivot from IT to brewing, inspired by a transformative microbrewery course. Meanwhile, Amie reveals how her nursing background and creative vision perfectly complement Kristian&apos;s logistical expertise, culminating in six uniquely character-driven beers, each one a homage to classic and modern British personas.</p><p>We spend most of our time, however, with The Botanist, Kristian &amp; Amie’s 0.5% ‘Function-ale’, and discover the demanding double fermentation process that has to take place to allow this non-alcohol, tea-infused, health-promoting beer to come to fruition.</p><p>The Botanist is infused with vitamins and hydrolysed collagen and is designed for those who seek flavour without the high alcohol content. </p><p><br/>Kristian and Amie also discuss the challenges and triumphs of expanding their low- and no-alcohol beer selection and share their strategic plans to introduce more innovative brews in the not-too-distant future…</p><p>=================<br/> <a href='https://www.tgbco.co.uk/collections/the-botanist/products/the-botanist-functionale'>Try The Botanist</a>*<br/> =================<br/> They also recommend:<br/> <a href='https://amzn.to/3Wllfj2'>Impossibrew</a>*</p><p><a href='https://amzn.to/4cFMkU0'>Days</a>*</p><p><a href='https://amzn.to/3xWVSee'>Three Spirit</a>*</p><p><br/></p><p>==============================<br/>Best episodes to check out next </p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/bigdrop'><b>#24 Going international with Big Drop Brewing co-founder Rob Fink</b></a></p><p><a href='https://www.lownodrinkermagazine.com/lndpodcast/youdonthavetobeanalcoholic'><b>#19 You don&apos;t have to be an alcoholic to want to rethink your drinking</b></a></p><p> </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/gentleman-brewing-company</link>
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    <itunes:author>Denise Hamilton-Mace / Kristian Harris &amp; Amie Caldwell</itunes:author>
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    <pubDate>Fri, 12 Jul 2024 22:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="#27. Meeting the Botanist: The Tea-Infused &#39;Function-Ale&#39;" />
  <psc:chapter start="2:09" title="Origin stories" />
  <psc:chapter start="3:31" title="Microbrewing course" />
  <psc:chapter start="7:53" title="Launching" />
  <psc:chapter start="10:58" title="Meeting the characters" />
  <psc:chapter start="13:43" title="Meeting the Botanist AF Beer" />
  <psc:chapter start="20:13" title="Funtion-ale" />
  <psc:chapter start="27:44" title="Extending the range of AF" />
  <psc:chapter start="31:08" title="Brewing challenges" />
  <psc:chapter start="35:19" title="Drinking at 0.5%" />
  <psc:chapter start="40:07" title="The BBQ question" />
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    <itunes:duration>2796</itunes:duration>
    <itunes:keywords>Low alcohol, light alcohol, sober curious, mindful drinking, moderating, Brewing, The Gentleman Brewing Company, Microbrewing, Non-alcoholic beer, Tea-infused beer, Health-promoting beer, The Botanist, 0.5% Function-ale, Double fermentation, Vitamins, Hyd</itunes:keywords>
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    <itunes:title>#26. Understanding the Costs of Low/No-&amp;-Light: Why Alcohol-Free Drinks Aren&#39;t Cheap</itunes:title>
    <title>#26. Understanding the Costs of Low/No-&amp;-Light: Why Alcohol-Free Drinks Aren&#39;t Cheap</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Welcome to the latest episode of the Low No Drinker Podcast! Today, we're diving into a topic that baffles many: why do alcohol-free and low/no-&amp;-light drinks cost as much as their boozy counterparts? You might be surprised to learn that there are several compelling reasons behind these high prices.  In this episode, I uncover the five biggest factors that drive up the cost of your favourite alcohol-free beverages. From the surprising...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Welcome to the latest episode of the Low No Drinker Podcast! Today, we&apos;re diving into a topic that baffles many: why do alcohol-free and low/no-&amp;-light drinks cost as much as their boozy counterparts? You might be surprised to learn that there are several compelling reasons behind these high prices.<br/><br/>In this episode, I uncover the five biggest factors that drive up the cost of your favourite alcohol-free beverages. From the surprising role of alcohol as a natural preservative to the complex processes required to maintain flavour without it, there’s a lot more to these drinks than meets the eye. We’ll also explore the challenges small producers face in a market dominated by big brands with deep pockets.<br/><br/>I’ll be sharing insights from industry leaders like David Hodgson (Zeno Wines) &amp; Roger Warner (Only with Love Brewery), who shed light on the technical hurdles and financial realities of producing top-notch non-alcoholic drinks. Plus, I’ll reveal the one fact about alcohol production that shocks most people.<br/><br/>If you’ve ever wondered why you’re paying a premium for alcohol-free drinks, this episode is for you. Download now to get the full story and understand the true cost behind your favourite low/no-&amp;-light beverages. </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Welcome to the latest episode of the Low No Drinker Podcast! Today, we&apos;re diving into a topic that baffles many: why do alcohol-free and low/no-&amp;-light drinks cost as much as their boozy counterparts? You might be surprised to learn that there are several compelling reasons behind these high prices.<br/><br/>In this episode, I uncover the five biggest factors that drive up the cost of your favourite alcohol-free beverages. From the surprising role of alcohol as a natural preservative to the complex processes required to maintain flavour without it, there’s a lot more to these drinks than meets the eye. We’ll also explore the challenges small producers face in a market dominated by big brands with deep pockets.<br/><br/>I’ll be sharing insights from industry leaders like David Hodgson (Zeno Wines) &amp; Roger Warner (Only with Love Brewery), who shed light on the technical hurdles and financial realities of producing top-notch non-alcoholic drinks. Plus, I’ll reveal the one fact about alcohol production that shocks most people.<br/><br/>If you’ve ever wondered why you’re paying a premium for alcohol-free drinks, this episode is for you. Download now to get the full story and understand the true cost behind your favourite low/no-&amp;-light beverages. </p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/15385164-26-understanding-the-costs-of-low-no-light-why-alcohol-free-drinks-aren-t-cheap.mp3" length="9871283" type="audio/mpeg" />
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Tue, 09 Jul 2024 15:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="#26. Understanding the Costs of Low/No-&amp;-Light: Why Alcohol-Free Drinks Aren&#39;t Cheap" />
  <psc:chapter start="1:23" title="Reason 1 - Preservative" />
  <psc:chapter start="3:03" title="Reason 2 - Flavour" />
  <psc:chapter start="5:18" title="Reason Free!" />
  <psc:chapter start="7:29" title="Reason 4 - Scale" />
  <psc:chapter start="8:59" title="Reason 5 - Marketing" />
  <psc:chapter start="11:32" title="Takeaway" />
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    <itunes:duration>819</itunes:duration>
    <itunes:keywords>low alcohol drinks, no alcohol beverages, alcohol-free drinks, drink costs, low/no-&amp;-light beverages, alcohol-free production, non-alcoholic drink prices, beverage industry, alcohol substitutes, drink preservation, flavour carriers, dealcoholisation, econ</itunes:keywords>
    <itunes:episode>26</itunes:episode>
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    <itunes:title>#25. £12k Bottling Disaster with Carouse Alcohol-Free Spirit Founder Steph Elswood</itunes:title>
    <title>#25. £12k Bottling Disaster with Carouse Alcohol-Free Spirit Founder Steph Elswood</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES   What if you could transform your social life and well-being without a drop of alcohol?  In this episode, I have the pleasure of speaking with Steph Elswood, the founder of Carouse, a cutting-edge non-alcoholic spirit brand.  Steph takes us through her journey from the vibrant world of musical theatre to becoming a wellness influencer and entrepreneur. She opens up about her recovery from an eating disorder to the incredible ben...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>What if you could transform your social life and well-being without a drop of alcohol? </p><p>In this episode, I have the pleasure of speaking with Steph Elswood, the founder of <a href='https://drinkcarouse.com/'>Carouse</a>, a cutting-edge non-alcoholic spirit brand. </p><p>Steph takes us through her journey from the vibrant world of musical theatre to becoming a wellness influencer and entrepreneur. She opens up about her recovery from an eating disorder to the incredible benefits of an alcohol-free lifestyle that led to the inception of Carouse&apos;s adaptogen- and nootropic-enhanced spirits. <br/> <br/>Steph shares her personal evolution as she recounts the pivotal moments that shaped her sobriety journey, from a transformative holiday in 2019 to overcoming the societal stigma of declaring herself a non-drinker.</p><p>Finding new motivations and a profound sense of well-being, learn how Steph turned her life around by embracing sobriety and how that led to the birth of Carouse: A lockdown-inspired functional spirit designed to accompany you whatever your mood.</p><p>Drift &amp; Uplift are unique liquids that come with a unique backstory of trials and tribulations on their way to market. Hear how thousands of pounds and countless tears were spent in creating this drink (and my own honest review as to which is my favourite) and what disasters along the way nearly derailed it all!</p><p>But Steph is not just an alcohol-free brand founder. Among many other things, she is also the co-founder of Dry Disco, where, along with Sober Girl Society’s Millie Gooch, she hosts a spectacular sober clubbing event in London’s iconic Ministry of Sound.</p><p>This convo is jam-packed with sober-curious goodness! <br/><br/><a href='https://drinkcarouse.com/'>Try Carouse</a>*<br/><a href='https://www.youtube.com/@StephElswood/featured'>Steph&apos;s YouTube channel</a><br/><a href='https://collabs.shop/ydq8ir'>Sober Girl Society Handbook</a>*<br/><a href='https://amzn.to/4byOumS'>Nozeco</a>*<br/><a href='https://amzn.to/4cS3jlP'>Trip</a>*<br/><a href='https://amzn.to/4eNNNZX'>Kylie Alcohol-Free</a>*<br/><a href='https://www.instagram.com/drydiscoclub/'>Dry Disco</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>What if you could transform your social life and well-being without a drop of alcohol? </p><p>In this episode, I have the pleasure of speaking with Steph Elswood, the founder of <a href='https://drinkcarouse.com/'>Carouse</a>, a cutting-edge non-alcoholic spirit brand. </p><p>Steph takes us through her journey from the vibrant world of musical theatre to becoming a wellness influencer and entrepreneur. She opens up about her recovery from an eating disorder to the incredible benefits of an alcohol-free lifestyle that led to the inception of Carouse&apos;s adaptogen- and nootropic-enhanced spirits. <br/> <br/>Steph shares her personal evolution as she recounts the pivotal moments that shaped her sobriety journey, from a transformative holiday in 2019 to overcoming the societal stigma of declaring herself a non-drinker.</p><p>Finding new motivations and a profound sense of well-being, learn how Steph turned her life around by embracing sobriety and how that led to the birth of Carouse: A lockdown-inspired functional spirit designed to accompany you whatever your mood.</p><p>Drift &amp; Uplift are unique liquids that come with a unique backstory of trials and tribulations on their way to market. Hear how thousands of pounds and countless tears were spent in creating this drink (and my own honest review as to which is my favourite) and what disasters along the way nearly derailed it all!</p><p>But Steph is not just an alcohol-free brand founder. Among many other things, she is also the co-founder of Dry Disco, where, along with Sober Girl Society’s Millie Gooch, she hosts a spectacular sober clubbing event in London’s iconic Ministry of Sound.</p><p>This convo is jam-packed with sober-curious goodness! <br/><br/><a href='https://drinkcarouse.com/'>Try Carouse</a>*<br/><a href='https://www.youtube.com/@StephElswood/featured'>Steph&apos;s YouTube channel</a><br/><a href='https://collabs.shop/ydq8ir'>Sober Girl Society Handbook</a>*<br/><a href='https://amzn.to/4byOumS'>Nozeco</a>*<br/><a href='https://amzn.to/4cS3jlP'>Trip</a>*<br/><a href='https://amzn.to/4eNNNZX'>Kylie Alcohol-Free</a>*<br/><a href='https://www.instagram.com/drydiscoclub/'>Dry Disco</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/15365157-25-12k-bottling-disaster-with-carouse-alcohol-free-spirit-founder-steph-elswood.mp3" length="33369464" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/carouse</link>
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    <itunes:author>Denise Hamilton-Mace / Steph Elswood</itunes:author>
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    <pubDate>Fri, 05 Jul 2024 13:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="#25. £12k Bottling Disaster with Carouse Alcohol-Free Spirit Founder Steph Elswood" />
  <psc:chapter start="1:03" title="Meeting Steph Elswood" />
  <psc:chapter start="4:46" title="The inspiration behind the brand" />
  <psc:chapter start="9:54" title="Embarrassed to be non-drinker" />
  <psc:chapter start="17:21" title="£12k bottling disaster" />
  <psc:chapter start="26:40" title="Flavours" />
  <psc:chapter start="30:05" title="Dry Disco" />
  <psc:chapter start="40:56" title="Steph&#39;s BBQ drinks" />
</psc:chapters>
    <itunes:duration>2776</itunes:duration>
    <itunes:keywords>Alcohol free, non alcoholic, sober, functional, functional spirit, Low alcohol, light alcohol, spirit, sober curious, mindful drinking, well-being, mental health, dance, women</itunes:keywords>
    <itunes:episode>25</itunes:episode>
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    <itunes:title>#24. Pubs &amp; Pints with Big Drop Brewing Co-Founder Rob Fink</itunes:title>
    <title>#24. Pubs &amp; Pints with Big Drop Brewing Co-Founder Rob Fink</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Ever wondered how a high school band rivalry could lead to a thriving alcohol-free beer empire? No, neither had I but in this episode, I chat with Rob Fink, the CEO and drum-playing co-founder of Big Drop Brewing about how a boyhood friendship (and too long hair) led to the birth of one of the most awarded AF Beer brands in the world.. Rob shares his unique journey from life as a 90s teen musician to the ever-sexy world of insurance law t...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Ever wondered how a high school band rivalry could lead to a thriving alcohol-free beer empire? No, neither had I but in this episode, I chat with Rob Fink, the CEO and drum-playing co-founder of Big Drop Brewing about how a boyhood friendship (and too long hair) led to the birth of one of the most awarded AF Beer brands in the world..</p><p>Rob shares his unique journey from life as a 90s teen musician to the ever-sexy world of insurance law to spearheading the craft alcohol-free beer movement. </p><p>We talk about everything from the expectations of quality service down your local boozer to the choices confronting brands like Big Drop when it comes to global expansion.</p><p>Watch on as I blatantly disregard Rob’s great work by carelessly discarding his beers about my floor and join us as we discuss his own favourite tipples in the omnipresent BBQ question.</p><p>This convo is full of laughs, but we do touch on the serious business of how Big Drop, once partners to Alcohol Change UK, won a legal challenge against the alcohol charity and why Rob felt it was time for him to speak up.</p><p>From advocacy to collaborations to 40% beers – in this conversation, we cover it all.<br/><br/>==============================<br/>Big Drop<br/>==============================<br/><a href='https://www.bigdropbrew.com/'>Big Drop Brewing Co<br/></a><a href='https://amzn.to/3VW7rKN'>Try Big Drop</a><b>*</b><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><a href='https://collabs.shop/istddo'>Adnams, Ghost Ship</a>*</p><p><a href='https://amzn.to/45IDPVr'>Erdinger, Alkoholfrei</a>*</p><p><a href='https://amzn.to/4eFl5ua'>Brewdog, Nanny State</a>*</p><p><a href='https://collabs.shop/7p5u3d'>Maison Sassy</a>*</p><p><a href='https://collabs.shop/yvwrac'>Botivo</a>*</p><p><a href='https://collabs.shop/c7up4g'>Drydrinker</a>*</p><p><a href='https://www.lownodrinkermagazine.com/post/bigdrop-alcoholchange'>Big Drop v Alcohol Change UK</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Ever wondered how a high school band rivalry could lead to a thriving alcohol-free beer empire? No, neither had I but in this episode, I chat with Rob Fink, the CEO and drum-playing co-founder of Big Drop Brewing about how a boyhood friendship (and too long hair) led to the birth of one of the most awarded AF Beer brands in the world..</p><p>Rob shares his unique journey from life as a 90s teen musician to the ever-sexy world of insurance law to spearheading the craft alcohol-free beer movement. </p><p>We talk about everything from the expectations of quality service down your local boozer to the choices confronting brands like Big Drop when it comes to global expansion.</p><p>Watch on as I blatantly disregard Rob’s great work by carelessly discarding his beers about my floor and join us as we discuss his own favourite tipples in the omnipresent BBQ question.</p><p>This convo is full of laughs, but we do touch on the serious business of how Big Drop, once partners to Alcohol Change UK, won a legal challenge against the alcohol charity and why Rob felt it was time for him to speak up.</p><p>From advocacy to collaborations to 40% beers – in this conversation, we cover it all.<br/><br/>==============================<br/>Big Drop<br/>==============================<br/><a href='https://www.bigdropbrew.com/'>Big Drop Brewing Co<br/></a><a href='https://amzn.to/3VW7rKN'>Try Big Drop</a><b>*</b><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><a href='https://collabs.shop/istddo'>Adnams, Ghost Ship</a>*</p><p><a href='https://amzn.to/45IDPVr'>Erdinger, Alkoholfrei</a>*</p><p><a href='https://amzn.to/4eFl5ua'>Brewdog, Nanny State</a>*</p><p><a href='https://collabs.shop/7p5u3d'>Maison Sassy</a>*</p><p><a href='https://collabs.shop/yvwrac'>Botivo</a>*</p><p><a href='https://collabs.shop/c7up4g'>Drydrinker</a>*</p><p><a href='https://www.lownodrinkermagazine.com/post/bigdrop-alcoholchange'>Big Drop v Alcohol Change UK</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/15323805-24-pubs-pints-with-big-drop-brewing-co-founder-rob-fink.mp3" length="49495253" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/bigdrop</link>
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    <itunes:author>Denise Hamilton-Mace / Rob Fink</itunes:author>
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    <pubDate>Thu, 27 Jun 2024 22:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="#24. Pubs &amp; Pints with Big Drop Brewing Co-Founder Rob Fink" />
  <psc:chapter start="1:26" title="Meeting Rob Fink" />
  <psc:chapter start="3:17" title="Alcohol-free beer on draught" />
  <psc:chapter start="12:48" title="Consumer Advocacy in Alcohol-Free Market" />
  <psc:chapter start="18:19" title="High school band rivals turned co-founders" />
  <psc:chapter start="21:17" title="From Law to Crafting Alcohol-Free Beer" />
  <psc:chapter start="30:52" title="Winning awards and going international" />
  <psc:chapter start="40:02" title="Crowdfunding and Craft Beer Sampling" />
  <psc:chapter start="44:02" title="Tasting Big Drop (&amp; my big drop)" />
  <psc:chapter start="46:25" title="Naming not shaming" />
  <psc:chapter start="50:02" title="Trademark Dispute in Alcohol-Free Market" />
  <psc:chapter start="1:02:17" title="The BBQ Question" />
</psc:chapters>
    <itunes:duration>4120</itunes:duration>
    <itunes:keywords>alcohol free, non alcoholic, alcohol free beer, non alcoholic beer, craft beer, sober curious, mindful drinking, mindful drinker, stout, alcohol free stout, non alcoholic stout, guinness, alcohol free guinness, non alcoholic guinness</itunes:keywords>
    <itunes:episode>24</itunes:episode>
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    <itunes:title>#23. Fighting Back: Alcoholism, Monopolies &amp; Love with Myth &amp; Goat Founder Colette Safhill</itunes:title>
    <title>#23. Fighting Back: Alcoholism, Monopolies &amp; Love with Myth &amp; Goat Founder Colette Safhill</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  It's one thing to launch an alcohol-free brand with no experience of the market or processes involved. It’s quite another to launch two brands at the same time. Yet that is exactly what Myth &amp; Goat founder Colette Safhill did two years ago, and it’s been a wild ride ever since. Colette’s multi-award-winning drinks are now synonymous with low/no drinking, and you can find Myth popping up on almost every list of ‘my favourite alcohol-fr...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>It&apos;s one thing to launch an alcohol-free brand with no experience of the market or processes involved. It’s quite another to launch two brands at the same time. Yet that is exactly what Myth &amp; Goat founder Colette Safhill did two years ago, and it’s been a wild ride ever since.</p><p>Colette’s multi-award-winning drinks are now synonymous with low/no drinking, and you can find Myth popping up on almost every list of ‘my favourite alcohol-free drinks are…’</p><p>Goat is an energy drink with a difference. Made with natural ingredients and a drive to serve the everyday person who just needs a bit of help to get through the day. </p><p>But it has not been easy. In this very frank conversation, Colette explains how she has put everything on the line, from her health to her home, to make these brands a success and is challenged at every step by the monopolies of big alcohol, red tape, and ‘old boys club’ guards at the door to retail and distribution chains.</p><p>If you want to know what it’s really like bringing a brand to market then this is the episode for you.</p><p>But don’t let those challenges fool you. Colette still has plans, big plans for both brands; listen in to find out what’s coming next for this international alcohol-free beverage powerhouse!</p><p>Colette shares her story, including the loss of her mother to alcohol at a young age and finding the love of her life and why she said ‘no’ when he proposed. There’s a lot to cover in the conversation. Enjoy!<br/><br/>============<br/>Myth &amp; Goat<br/>============<br/><a href='https://collabs.shop/i3wybj'>Try Myth Coconut</a>*<br/><a href='https://collabs.shop/m7qt55'>Try Myth Dark</a>*<br/><a href='https://amzn.to/3xQcpk7'>Try Goat</a>*<br/><br/>==================<br/>We also talk about<br/>==================<br/><a href='http://drydrinker.com/'>Carl Jung</a>*</p><p><a href='https://collabs.shop/uofkup'>Unltd.</a>*</p><p><a href='https://collabs.shop/bycshw'>Mash Gang</a>*</p><p><a href='https://collabs.shop/u11jb7'>Heineken 0</a>.0*</p><p><a href='https://collabs.shop/cqsy2d'>Guinness 0.0</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>It&apos;s one thing to launch an alcohol-free brand with no experience of the market or processes involved. It’s quite another to launch two brands at the same time. Yet that is exactly what Myth &amp; Goat founder Colette Safhill did two years ago, and it’s been a wild ride ever since.</p><p>Colette’s multi-award-winning drinks are now synonymous with low/no drinking, and you can find Myth popping up on almost every list of ‘my favourite alcohol-free drinks are…’</p><p>Goat is an energy drink with a difference. Made with natural ingredients and a drive to serve the everyday person who just needs a bit of help to get through the day. </p><p>But it has not been easy. In this very frank conversation, Colette explains how she has put everything on the line, from her health to her home, to make these brands a success and is challenged at every step by the monopolies of big alcohol, red tape, and ‘old boys club’ guards at the door to retail and distribution chains.</p><p>If you want to know what it’s really like bringing a brand to market then this is the episode for you.</p><p>But don’t let those challenges fool you. Colette still has plans, big plans for both brands; listen in to find out what’s coming next for this international alcohol-free beverage powerhouse!</p><p>Colette shares her story, including the loss of her mother to alcohol at a young age and finding the love of her life and why she said ‘no’ when he proposed. There’s a lot to cover in the conversation. Enjoy!<br/><br/>============<br/>Myth &amp; Goat<br/>============<br/><a href='https://collabs.shop/i3wybj'>Try Myth Coconut</a>*<br/><a href='https://collabs.shop/m7qt55'>Try Myth Dark</a>*<br/><a href='https://amzn.to/3xQcpk7'>Try Goat</a>*<br/><br/>==================<br/>We also talk about<br/>==================<br/><a href='http://drydrinker.com/'>Carl Jung</a>*</p><p><a href='https://collabs.shop/uofkup'>Unltd.</a>*</p><p><a href='https://collabs.shop/bycshw'>Mash Gang</a>*</p><p><a href='https://collabs.shop/u11jb7'>Heineken 0</a>.0*</p><p><a href='https://collabs.shop/cqsy2d'>Guinness 0.0</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/15288186-23-fighting-back-alcoholism-monopolies-love-with-myth-goat-founder-colette-safhill.mp3" length="47093075" type="audio/mpeg" />
    <link>https://lownodrinkermagazine.com/lndpodcast/mythandgoat</link>
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    <itunes:author>Denise Hamilton-Mace / Colette Safhill</itunes:author>
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    <pubDate>Fri, 21 Jun 2024 06:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Creating a Low-Alcohol Industry Revolution" />
  <psc:chapter start="3:58" title="Loss, addiction &amp; inspiration" />
  <psc:chapter start="13:26" title="Navigating the Low Alcohol Industry" />
  <psc:chapter start="19:40" title="Challenges Facing Independent Low/No Brands" />
  <psc:chapter start="33:15" title="Funding complexities " />
  <psc:chapter start="35:39" title="Inclusivity not snobbery" />
  <psc:chapter start="49:11" title="Drinking Myth &amp; Goat" />
  <psc:chapter start="1:00:45" title="The BBQ question" />
</psc:chapters>
    <itunes:duration>3920</itunes:duration>
    <itunes:keywords>sober curious, mindful drinking, mindful drinker, alcohol-free, non-alcoholic, sober, sobriety, recovery, energy, launch, product launch, low/no indusrtry</itunes:keywords>
    <itunes:episode>23</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>#22. Unpopular opinion? The Moderating Middle</itunes:title>
    <title>#22. Unpopular opinion? The Moderating Middle</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  The 'moderating middle' is the mass middle ground in which 75% of the UK population is currently living, and yet they have the quietest voice.   Why?  In this solo episode, Denise takes us through the reasons why we don't hear from those who are regularly sampling low/no-&amp;-light drinks alongside full-strength liquids.  === You can email me at denise@lownodrinkermagazine.com  === 🧐 Take the quiz and find out what's REALLY driving ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>The &apos;moderating middle&apos; is the mass middle ground in which 75% of the UK population is currently living, and yet they have the quietest voice. <br/><br/>Why?<br/><br/>In this solo episode, Denise takes us through the reasons why we don&apos;t hear from those who are regularly sampling low/no-&amp;-light drinks alongside full-strength liquids.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>The &apos;moderating middle&apos; is the mass middle ground in which 75% of the UK population is currently living, and yet they have the quietest voice. <br/><br/>Why?<br/><br/>In this solo episode, Denise takes us through the reasons why we don&apos;t hear from those who are regularly sampling low/no-&amp;-light drinks alongside full-strength liquids.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/15250974-22-unpopular-opinion-the-moderating-middle.mp3" length="6037157" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/moderatingmiddle</link>
    <itunes:image href="https://storage.buzzsprout.com/06i45jrvrqmpj8uiuqs8dkjrrzs7?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-15250974</guid>
    <pubDate>Fri, 14 Jun 2024 17:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/15250974/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/15250974/transcript.json" type="application/json" />
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    <itunes:duration>499</itunes:duration>
    <itunes:keywords>moderation, moderating, sober curious, mindful drinker, mindful drinking, alcohol free, drinking less, cutting back, moderator, moderater</itunes:keywords>
    <itunes:episode>22</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#21. DECEM: From MasterChef Finalist to 10% Spirit Distiller</itunes:title>
    <title>#21. DECEM: From MasterChef Finalist to 10% Spirit Distiller</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Join me this week as I sit down to talk with ex-MasterChef finalist turned mid-range alcohol gin distiller Billy Wright – the founder of DECEM 10% Gin   In this open and honest conversation, Billy shares his incredible journey from creating a range of three 10% liquids to making the difficult decision to pivot his entire business plan and start again with just one drink.  Launching a new product in a competitive market is no small feat, a...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Join me this week as I sit down to talk with ex-MasterChef finalist turned mid-range alcohol gin distiller Billy Wright – the founder of DECEM 10% Gin</p><p><br/></p><p>In this open and honest conversation, Billy shares his incredible journey from creating a range of three 10% liquids to making the difficult decision to pivot his entire business plan and start again with just one drink.</p><p><br/>Launching a new product in a competitive market is no small feat, and Billy opens up about the trials and triumphs of bringing Decem to life. From crafting a unique flavour profile that stands out to the strategic rebranding supported by investors, Billy&apos;s story is a masterclass in adaptability and resilience. We delve into the importance of understanding consumer preferences and the critical decisions that helped Decem capture the hearts of gin enthusiasts.<br/> <br/> But the journey doesn&apos;t stop there. Billy takes us behind the scenes of Decem&apos;s refreshed bottle design, revealing the collaborative process with a New York-based artist to create a label that resonates with a predominantly female audience. </p><p> </p><p>Tune in to hear about the botanical ingredients, customer feedback, and what the future holds for Decem Gin and how you can join Billy’s quest to create ‘The Guild…’<br/><br/><br/>==============================<br/><a href='https://decemdrinks.com/products/decem-10-gin'>Try DECEM 10% G1N</a>*<br/>==============================<br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Kore Drinks - <a href='https://www.koredrinks.com/'>https://www.koredrinks.com</a></p><p>Bottle artist, Meredith Schomburg - <a href='https://meredithschom.com/'>https://meredithschom.com/</a> </p><p><a href='https://collabs.shop/ioruot'>REAL Sparkling Teas</a>*<br/><br/><a href='https://amzn.to/3Xes7Qh'>Shandy Shack</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Join me this week as I sit down to talk with ex-MasterChef finalist turned mid-range alcohol gin distiller Billy Wright – the founder of DECEM 10% Gin</p><p><br/></p><p>In this open and honest conversation, Billy shares his incredible journey from creating a range of three 10% liquids to making the difficult decision to pivot his entire business plan and start again with just one drink.</p><p><br/>Launching a new product in a competitive market is no small feat, and Billy opens up about the trials and triumphs of bringing Decem to life. From crafting a unique flavour profile that stands out to the strategic rebranding supported by investors, Billy&apos;s story is a masterclass in adaptability and resilience. We delve into the importance of understanding consumer preferences and the critical decisions that helped Decem capture the hearts of gin enthusiasts.<br/> <br/> But the journey doesn&apos;t stop there. Billy takes us behind the scenes of Decem&apos;s refreshed bottle design, revealing the collaborative process with a New York-based artist to create a label that resonates with a predominantly female audience. </p><p> </p><p>Tune in to hear about the botanical ingredients, customer feedback, and what the future holds for Decem Gin and how you can join Billy’s quest to create ‘The Guild…’<br/><br/><br/>==============================<br/><a href='https://decemdrinks.com/products/decem-10-gin'>Try DECEM 10% G1N</a>*<br/>==============================<br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Kore Drinks - <a href='https://www.koredrinks.com/'>https://www.koredrinks.com</a></p><p>Bottle artist, Meredith Schomburg - <a href='https://meredithschom.com/'>https://meredithschom.com/</a> </p><p><a href='https://collabs.shop/ioruot'>REAL Sparkling Teas</a>*<br/><br/><a href='https://amzn.to/3Xes7Qh'>Shandy Shack</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/15215000-21-decem-from-masterchef-finalist-to-10-spirit-distiller.mp3" length="29714171" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/decem</link>
    <itunes:image href="https://storage.buzzsprout.com/dftbxaxuaizsckwc3rkf23buu5f2?.jpg" />
    <itunes:author>Denise Hamilton-Mace / Billy Wright</itunes:author>
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    <pubDate>Sat, 08 Jun 2024 07:00:00 +0100</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/15215000/transcript" type="text/html" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Introducing Billy Wright &amp; Decem" />
  <psc:chapter start="4:52" title="The inspiration to make the brand" />
  <psc:chapter start="13:41" title="Challenges of Rebranding a Product" />
  <psc:chapter start="17:45" title="Bottle design" />
  <psc:chapter start="20:41" title="Flavour profile" />
  <psc:chapter start="24:01" title="Mid-range challenges" />
  <psc:chapter start="33:37" title="The guild..." />
  <psc:chapter start="35:38" title="Find Decem" />
  <psc:chapter start="37:07" title="Billy&#39;s BBQ drinks" />
</psc:chapters>
    <itunes:duration>2471</itunes:duration>
    <itunes:keywords>Low alcohol, light alcohol, spirit, mid-range, sober curious, mindful drinking, moderating, light gin</itunes:keywords>
    <itunes:episode>21</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>#19. You Don&#39;t Have to be An Alcoholic to Rethink Your Drinking</itunes:title>
    <title>#19. You Don&#39;t Have to be An Alcoholic to Rethink Your Drinking</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  It’s time to stop beating around the bush and get real with yourself. Giving yourself time to assess your relationship with alcohol is not just the purview of the disordered drinker.    You don’t have to wait until you’re in a ‘troubled’ relationship with grog; in fact, you don’t even need to wait for a hangover; all you need is to really assess what alcohol is bringing to your life vs what it’s taking away.   Once you’ve d...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>It’s time to stop beating around the bush and get real with yourself. Giving yourself time to assess your relationship with alcohol is not just the purview of the disordered drinker. </p><p> </p><p>You don’t have to wait until you’re in a ‘troubled’ relationship with grog; in fact, you don’t even need to wait for a hangover; all you need is to really assess what alcohol is bringing to your life vs what it’s taking away.</p><p> </p><p>Once you’ve done your own personal accounting, you’ll be ready to start thinking about what you can do to make your relationship with alcohol, and, therefore, your life, better on your own terms.</p><p> </p><p>In this solo episode, you get to hear some of my own story, what motivated me to make a change and some of the thought processes that help us act in our own best interests when it comes to booze.</p><p> </p><p>No judgment, no rules, no expectations – let’s just have a chat.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>It’s time to stop beating around the bush and get real with yourself. Giving yourself time to assess your relationship with alcohol is not just the purview of the disordered drinker. </p><p> </p><p>You don’t have to wait until you’re in a ‘troubled’ relationship with grog; in fact, you don’t even need to wait for a hangover; all you need is to really assess what alcohol is bringing to your life vs what it’s taking away.</p><p> </p><p>Once you’ve done your own personal accounting, you’ll be ready to start thinking about what you can do to make your relationship with alcohol, and, therefore, your life, better on your own terms.</p><p> </p><p>In this solo episode, you get to hear some of my own story, what motivated me to make a change and some of the thought processes that help us act in our own best interests when it comes to booze.</p><p> </p><p>No judgment, no rules, no expectations – let’s just have a chat.</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Fri, 24 May 2024 11:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="#19. You Don&#39;t Have to be An Alcoholic to Rethink Your Drinking" />
  <psc:chapter start="0:58" title="Alcohol use disorder and you (or not)" />
  <psc:chapter start="2:56" title="Thought process" />
  <psc:chapter start="4:57" title="Listen to yourself" />
  <psc:chapter start="6:20" title="A promise to myself" />
  <psc:chapter start="8:59" title="No rules" />
  <psc:chapter start="9:30" title="Take back the power of choice" />
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    <itunes:duration>713</itunes:duration>
    <itunes:keywords>alcohol free, sober curious, mindful drinking, alcohol use disorder, sobriety, low no drinker,</itunes:keywords>
    <itunes:episode>19</itunes:episode>
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    <itunes:title>#18. Sober Curious or Mindful Drinker: What&#39;s the Difference?</itunes:title>
    <title>#18. Sober Curious or Mindful Drinker: What&#39;s the Difference?</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES   Ever wondered what people actually mean when they say they’re ‘sober curious’? Not sure what’s involved in being a ‘mindful drinker’ Wondering which lifestyle choice would suit you best?   In this short episode Denise unpacks both terms and helps you get to understand the difference between them both.   Still not sure which is right for you? Take the 1st and only low/no drinking personality type quiz at https://www.lownodrinker...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>Ever wondered what people actually mean when they say they’re ‘sober curious’?</p><p>Not sure what’s involved in being a ‘mindful drinker’</p><p>Wondering which lifestyle choice would suit you best?</p><p> </p><p>In this short episode Denise unpacks both terms and helps you get to understand the difference between them both.</p><p> </p><p>Still not sure which is right for you? Take the 1st and only low/no drinking personality type quiz at <a href='https://www.lownodrinkermagazine.com/quiz'>https://www.lownodrinkermagazine.com/quiz</a> to find out where you are on your journey and what to do next?</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>Ever wondered what people actually mean when they say they’re ‘sober curious’?</p><p>Not sure what’s involved in being a ‘mindful drinker’</p><p>Wondering which lifestyle choice would suit you best?</p><p> </p><p>In this short episode Denise unpacks both terms and helps you get to understand the difference between them both.</p><p> </p><p>Still not sure which is right for you? Take the 1st and only low/no drinking personality type quiz at <a href='https://www.lownodrinkermagazine.com/quiz'>https://www.lownodrinkermagazine.com/quiz</a> to find out where you are on your journey and what to do next?</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/sobercuriousormindfuldrinker</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 16 May 2024 18:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="#18. Sober Curious or Mindful Drinker: What&#39;s the Difference?" />
  <psc:chapter start="1:06" title="Sober Curious" />
  <psc:chapter start="2:30" title="Mindful Drinking" />
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    <itunes:duration>337</itunes:duration>
    <itunes:keywords>sober curious, mindful drinking, low-alcohol, alcohol free, mindfulness, </itunes:keywords>
    <itunes:episode>18</itunes:episode>
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    <itunes:title>#17. The Future of Alcohol-Free Drinks in Bars</itunes:title>
    <title>#17. The Future of Alcohol-Free Drinks in Bars</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Arron Smallman is the founder of Let’s Push Things Forward,  a Hospitality Specialist Peer-Based Recovery Coach and a World Record Holder!  He is a self-proclaimed low and no alcohol crusader and mental health first aider who recently shared some of his insight with Low No Drinker Magazine readers in the debate on mid-range spirits and their place in a moderation lifestyle. In this episode Arron and I get into the nitty-gritty o...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Arron Smallman is the founder of Let’s Push Things Forward,  a Hospitality Specialist Peer-Based Recovery Coach and a World Record Holder! </p><p>He is a self-proclaimed low and no alcohol crusader and mental health first aider who recently shared some of his insight with Low No Drinker Magazine readers in the debate on mid-range spirits and their place in a moderation lifestyle.</p><p>In this episode Arron and I get into the nitty-gritty of low/no beverages and their place in the UK hospitality experience. <br/> <br/>We talk about our combined four decades of experience in bars and the service industry and the good and the bad sides of all we’ve seen. <br/> <br/>Arron shares his personal philosophies on life, work and recovery, and honestly, this is like no chat we’ve had on the show before.</p><p>Raw, honest and with a unique approach, Arron is the living embodiment of the phrase ‘more than one way to skin a cat’. Aaron&apos;s candid revelations about undiagnosed autism and the stigma of sobriety peel back the curtain on an industry often synonymous with excess.<br/><br/>Our discussion spins through the intricacies of mindful drinking, the strategic nuances of integrating alcohol-free options into business models, and the art and science of menu psychology. Aaron&apos;s insights are a beacon for those in the industry poised to reshape their offerings in tune with changing tides.</p><p>I can’t wait for you to hear this one...<br/><br/>==============================<br/><a href='https://www.linkedin.com/in/arron-smallman-7b188822/?originalSubdomain=uk'>Find Arron on LinkedIn<br/></a>==============================<br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Lyre&apos;s Agave - <a href='https://amzn.to/4auUjS9*'>https://amzn.to/4auUjS9*</a> </p><p>Wednesday&apos;s Domaine - <a href='https://amzn.to/4dzpEWb*'>https://amzn.to/4dzpEWb*</a></p><p>Guinness 00 - <a href='https://amzn.to/3JVkyGj*'>https://amzn.to/3JVkyGj*</a></p><p>Big Drop Stout - <a href='https://amzn.to/44S1VwR*'>https://amzn.to/44S1VwR*</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Arron Smallman is the founder of Let’s Push Things Forward,  a Hospitality Specialist Peer-Based Recovery Coach and a World Record Holder! </p><p>He is a self-proclaimed low and no alcohol crusader and mental health first aider who recently shared some of his insight with Low No Drinker Magazine readers in the debate on mid-range spirits and their place in a moderation lifestyle.</p><p>In this episode Arron and I get into the nitty-gritty of low/no beverages and their place in the UK hospitality experience. <br/> <br/>We talk about our combined four decades of experience in bars and the service industry and the good and the bad sides of all we’ve seen. <br/> <br/>Arron shares his personal philosophies on life, work and recovery, and honestly, this is like no chat we’ve had on the show before.</p><p>Raw, honest and with a unique approach, Arron is the living embodiment of the phrase ‘more than one way to skin a cat’. Aaron&apos;s candid revelations about undiagnosed autism and the stigma of sobriety peel back the curtain on an industry often synonymous with excess.<br/><br/>Our discussion spins through the intricacies of mindful drinking, the strategic nuances of integrating alcohol-free options into business models, and the art and science of menu psychology. Aaron&apos;s insights are a beacon for those in the industry poised to reshape their offerings in tune with changing tides.</p><p>I can’t wait for you to hear this one...<br/><br/>==============================<br/><a href='https://www.linkedin.com/in/arron-smallman-7b188822/?originalSubdomain=uk'>Find Arron on LinkedIn<br/></a>==============================<br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Lyre&apos;s Agave - <a href='https://amzn.to/4auUjS9*'>https://amzn.to/4auUjS9*</a> </p><p>Wednesday&apos;s Domaine - <a href='https://amzn.to/4dzpEWb*'>https://amzn.to/4dzpEWb*</a></p><p>Guinness 00 - <a href='https://amzn.to/3JVkyGj*'>https://amzn.to/3JVkyGj*</a></p><p>Big Drop Stout - <a href='https://amzn.to/44S1VwR*'>https://amzn.to/44S1VwR*</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/15044781-17-the-future-of-alcohol-free-drinks-in-bars.mp3" length="55616271" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/letspushthingsforward</link>
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    <itunes:author>Denise Hamilton-Mace / Arron Smallman</itunes:author>
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    <pubDate>Fri, 10 May 2024 11:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Arron&#39;s Journey to Recovery" />
  <psc:chapter start="10:49" title="Drugs &amp; Alcohol in Hospitality" />
  <psc:chapter start="25:41" title="Navigating Stigma and Recovery in Hospitality" />
  <psc:chapter start="27:01" title="The role of Low/No Drinks" />
  <psc:chapter start="36:45" title="ABV and units" />
  <psc:chapter start="43:54" title="Managing menus / lost sales" />
  <psc:chapter start="57:30" title="Recovering WITH alcohol" />
  <psc:chapter start="1:03:59" title="What is Arron drinking?" />
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    <itunes:duration>4631</itunes:duration>
    <itunes:keywords>Low alcohol, light alcohol, mid-range, sober curious, mindful drinking, moderating, sobriety, recovery, hospitality, nolo drinks, </itunes:keywords>
    <itunes:episode>17</itunes:episode>
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    <itunes:title>#16. Exploring Lighter Spirits with Quarter Proof 15%</itunes:title>
    <title>#16. Exploring Lighter Spirits with Quarter Proof 15%</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  First, there was low and no – now there’s light! As industry leaders in this newer mid-range space, Quarter co-founder Rohan Radhakrishnan is primed to welcome us into his world in this eye-opening delve into the 12% spirit brand.   Co-founded three years ago by childhood best friends Fabian Clark &amp; Rohan Radhakrishnan, the Quarter range includes a 12% Gin &amp; a 12%Tequila – just a quarter of the standard ABV for full-strength spiri...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>First, there was low and no – now there’s light!</p><p>As industry leaders in this newer mid-range space, Quarter co-founder Rohan Radhakrishnan is primed to welcome us into his world in this eye-opening delve into the 12% spirit brand.<br/><br/></p><p>Co-founded three years ago by childhood best friends Fabian Clark &amp; Rohan Radhakrishnan, the Quarter range includes a 12% Gin &amp; a 12%Tequila – just a quarter of the standard ABV for full-strength spirits.<br/><br/></p><p>In our conversation, Rohan shares the origin of Quarter and his own on-and-off love affair with booze, as well as the inspiration that led this dynamic duo to bring the brand to market.</p><p><br/>We discuss product placement, public perception and the desperate need for more education all round for the industry to not only grow but to thrive.<br/><br/></p><p>As the mid-week drinkers become more discerning about what goes into their glass, Rohan &amp; Fabian become equally discerning about what goes into their drinks; authentic ingredients, expert guidance and masses of trial and error later and this is still only the beginning for Quarter and the light-alcohol market.<br/><br/>==============================<br/><a href='https://quarterproof.com/'>Try Quarter<br/></a>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><br/>Everleaf - <a href='https://amzn.to/4dmMAIi*'>https://amzn.to/4dmMAIi*</a></p><p>Small Beer - <a href='https://amzn.to/4a3nsUe*'>https://amzn.to/4a3nsUe*</a></p><p>Days - <a href='https://amzn.to/4a32VPt*'>https://amzn.to/4a32VPt*</a></p><p>Wednesday&apos;s Domaine - <a href='https://amzn.to/4bn2Vuy*'>https://amzn.to/4bn2Vuy*</a></p><p>Pentire - <a href='https://amzn.to/3WlfVgd*'>https://amzn.to/3WlfVgd*</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>First, there was low and no – now there’s light!</p><p>As industry leaders in this newer mid-range space, Quarter co-founder Rohan Radhakrishnan is primed to welcome us into his world in this eye-opening delve into the 12% spirit brand.<br/><br/></p><p>Co-founded three years ago by childhood best friends Fabian Clark &amp; Rohan Radhakrishnan, the Quarter range includes a 12% Gin &amp; a 12%Tequila – just a quarter of the standard ABV for full-strength spirits.<br/><br/></p><p>In our conversation, Rohan shares the origin of Quarter and his own on-and-off love affair with booze, as well as the inspiration that led this dynamic duo to bring the brand to market.</p><p><br/>We discuss product placement, public perception and the desperate need for more education all round for the industry to not only grow but to thrive.<br/><br/></p><p>As the mid-week drinkers become more discerning about what goes into their glass, Rohan &amp; Fabian become equally discerning about what goes into their drinks; authentic ingredients, expert guidance and masses of trial and error later and this is still only the beginning for Quarter and the light-alcohol market.<br/><br/>==============================<br/><a href='https://quarterproof.com/'>Try Quarter<br/></a>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><br/>Everleaf - <a href='https://amzn.to/4dmMAIi*'>https://amzn.to/4dmMAIi*</a></p><p>Small Beer - <a href='https://amzn.to/4a3nsUe*'>https://amzn.to/4a3nsUe*</a></p><p>Days - <a href='https://amzn.to/4a32VPt*'>https://amzn.to/4a32VPt*</a></p><p>Wednesday&apos;s Domaine - <a href='https://amzn.to/4bn2Vuy*'>https://amzn.to/4bn2Vuy*</a></p><p>Pentire - <a href='https://amzn.to/3WlfVgd*'>https://amzn.to/3WlfVgd*</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/quarter</link>
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    <itunes:author>Denise Hamilton-Mace / Rohan Radhakrishnan</itunes:author>
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    <pubDate>Fri, 03 May 2024 16:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Introducing Rohan &amp; Quarter Proof Spirits" />
  <psc:chapter start="2:06" title="Rohan&#39;s story" />
  <psc:chapter start="7:15" title="Best of both worlds?" />
  <psc:chapter start="9:37" title="Debate on Placement of Mid-Range Drinks" />
  <psc:chapter start="18:09" title="3% gin &amp; tonic" />
  <psc:chapter start="19:42" title="ABVs in cocktails" />
  <psc:chapter start="20:40" title="The Quarter range" />
  <psc:chapter start="25:37" title="Replacing the ritual" />
  <psc:chapter start="26:42" title="Drinking in bars" />
  <psc:chapter start="32:14" title="Competitive socialising &amp; corporate hospitality" />
  <psc:chapter start="34:48" title="Two drink feeling" />
  <psc:chapter start="36:52" title="How to enjoy Quarter" />
  <psc:chapter start="41:50" title="Rohan&#39;s low/no/light recommendations" />
</psc:chapters>
    <itunes:duration>2736</itunes:duration>
    <itunes:keywords>Low alcohol, light alcohol, spirit, mid-range, sober curious, mindful drinking, moderating, , spirits, recipes, cocktails</itunes:keywords>
    <itunes:episode>16</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>#15. Crossip: The Zero-Strength Spirit Made for Full-Strength Drinkers</itunes:title>
    <title>#15. Crossip: The Zero-Strength Spirit Made for Full-Strength Drinkers</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Join me on this trip down memory lane with Carl Anthony Brown, co-founder of Crossip Alcohol-Free Spirits. Carl comes at the low/no market from a different perspective, as in his inimitable “unapologetically Bold’ way he makes it clear that his drinks were never made to replicate alcohol and nor were they made for sober drinkers! Instead, Carl and the Crossip team are making flavour-first drinks for those times when full-strength imbibers...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Join me on this trip down memory lane with Carl Anthony Brown, co-founder of Crossip Alcohol-Free Spirits.</p><p>Carl comes at the low/no market from a different perspective, as in his inimitable “unapologetically Bold’ way he makes it clear that his drinks were never made to replicate alcohol and nor were they made for sober drinkers!</p><p>Instead, Carl and the Crossip team are making flavour-first drinks for those times when full-strength imbibers are choosing to drink less.</p><p>Carl takes me through the creation process of inventing Crossip, which involved a lot of time spent in dark rooms with a lot of booze as he taste-tested his way to just the right formulas for the “currently” three-strong range.</p><p>We touch on Carl’s impassioned opinions about the word ‘Mocktail’, and I probe the nation’s favourite television drinks expert for some of his best tips for making low/no cocktails at home. </p><p>This episode is full of open chat, honest opinions and lots of laughs. Get your glasses topped up, and come join us!<br/><br/>==============================<br/><a href='https://amzn.to/3ztntEm'>Try Crossip</a>*<br/>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Real Drinks - <a href='https://amzn.to/4aPt7yd*'>https://amzn.to/4aPt7yd*</a></p><p>Small Beer - <a href='https://amzn.to/4b40flq'>https://amzn.to/4b40flq</a>*</p><p>Kitchen Cocktails by JJ Goodman - <a href='https://amzn.to/44cc07o'>https://amzn.to/44cc07o</a>*</p><p><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Join me on this trip down memory lane with Carl Anthony Brown, co-founder of Crossip Alcohol-Free Spirits.</p><p>Carl comes at the low/no market from a different perspective, as in his inimitable “unapologetically Bold’ way he makes it clear that his drinks were never made to replicate alcohol and nor were they made for sober drinkers!</p><p>Instead, Carl and the Crossip team are making flavour-first drinks for those times when full-strength imbibers are choosing to drink less.</p><p>Carl takes me through the creation process of inventing Crossip, which involved a lot of time spent in dark rooms with a lot of booze as he taste-tested his way to just the right formulas for the “currently” three-strong range.</p><p>We touch on Carl’s impassioned opinions about the word ‘Mocktail’, and I probe the nation’s favourite television drinks expert for some of his best tips for making low/no cocktails at home. </p><p>This episode is full of open chat, honest opinions and lots of laughs. Get your glasses topped up, and come join us!<br/><br/>==============================<br/><a href='https://amzn.to/3ztntEm'>Try Crossip</a>*<br/>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Real Drinks - <a href='https://amzn.to/4aPt7yd*'>https://amzn.to/4aPt7yd*</a></p><p>Small Beer - <a href='https://amzn.to/4b40flq'>https://amzn.to/4b40flq</a>*</p><p>Kitchen Cocktails by JJ Goodman - <a href='https://amzn.to/44cc07o'>https://amzn.to/44cc07o</a>*</p><p><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/14947721-15-crossip-the-zero-strength-spirit-made-for-full-strength-drinkers.mp3" length="39996408" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/crossip</link>
    <itunes:image href="https://storage.buzzsprout.com/m2ukpi27qlc0wo4732glqz0tjva0?.jpg" />
    <itunes:author>Denise Hamilton-Mace / Carl Anthony Brown</itunes:author>
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    <pubDate>Wed, 24 Apr 2024 12:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Meeting Carl" />
  <psc:chapter start="9:57" title="Bar loss to Crossip creation" />
  <psc:chapter start="16:57" title="The creation process" />
  <psc:chapter start="21:19" title="Not made for sober people" />
  <psc:chapter start="24:58" title="Flavour profiles" />
  <psc:chapter start="31:08" title="Tasting alcohol-free drinks" />
  <psc:chapter start="36:39" title="Making cocktails at home" />
  <psc:chapter start="45:35" title="Pub life" />
  <psc:chapter start="48:43" title="What does Carl drink?" />
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    <itunes:duration>3328</itunes:duration>
    <itunes:keywords>alcohol free, non alcoholic, alcohol free spirit, non alcoholic spirit, alcohol free cocktail, non alcoholic cocktail, sober curious, mindful drinking, spirits, recipes, cocktails</itunes:keywords>
    <itunes:episode>15</itunes:episode>
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    <itunes:title>#14. Unfiltered Journeys in Fermentation with Ama Brewery</itunes:title>
    <title>#14. Unfiltered Journeys in Fermentation with Ama Brewery</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Discover the effervescent world of sparkling pét-nat tea fermentation with Aaron McAllister and Daniel Lasa of Amma Brewery, who join me to share their passion for creating low-alcohol, artisanal beverages that go beyond the everyday.  These brewmasters take us behind the scenes of their six-month ageing process, revealing how their culinary and fermentation expertise culminates in a drink that's as complex as it is refreshing. From ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Discover the effervescent world of sparkling pét-nat tea fermentation with Aaron McAllister and Daniel Lasa of Amma Brewery, who join me to share their passion for creating low-alcohol, artisanal beverages that go beyond the everyday.</p><p> These brewmasters take us behind the scenes of their six-month ageing process, revealing how their culinary and fermentation expertise culminates in a drink that&apos;s as complex as it is refreshing. From the serendipitous discoveries that shaped their methods to the unfiltered essence that defines their brand, we sip through the artistry that sets Ama&apos;s offerings apart from conventional spirits.<br/> <br/> Aaron and Danny pour out the challenges and philosophies of crafting these premium drinks, emphasizing their dedication to minimal intervention and sustainable practices incorporating natural ingredients from specialist growers around the globe.</p><p> We also explore the vital role of the Makers Alliance in cultivating a community for small-scale producers and how they strive to preserve their integrity against the backdrop of a market often controlled by the heavy pour of larger corporations. </p><p>Raise your glasses to collaboration and evolution within the craft drink industry, as we celebrate Ama Brewery&apos;s journey into the spotlight in fine dining. Aaron and Danny reflect on the importance of language and education in introducing new categories of premium beverages to the discerning palates of consumers and sommeliers alike. </p><p>Join us for an episode that&apos;s bursting with the complexity, nuance, and the very essence of what makes a drink not just good, but remarkable.<br/><br/>==============================<br/><a href='https://amabrewery.com/'>AmaBrewery.com<br/></a>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><a href='https://amzn.to/3U7nB34'>Botivo</a>*<br/><a href='https://www.youtube.com/@MakersAllianceDrinks '>The Makers Alliance</a><br/><a href='https://drinkacala.com/'>Acala</a><br/>+ more</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Discover the effervescent world of sparkling pét-nat tea fermentation with Aaron McAllister and Daniel Lasa of Amma Brewery, who join me to share their passion for creating low-alcohol, artisanal beverages that go beyond the everyday.</p><p> These brewmasters take us behind the scenes of their six-month ageing process, revealing how their culinary and fermentation expertise culminates in a drink that&apos;s as complex as it is refreshing. From the serendipitous discoveries that shaped their methods to the unfiltered essence that defines their brand, we sip through the artistry that sets Ama&apos;s offerings apart from conventional spirits.<br/> <br/> Aaron and Danny pour out the challenges and philosophies of crafting these premium drinks, emphasizing their dedication to minimal intervention and sustainable practices incorporating natural ingredients from specialist growers around the globe.</p><p> We also explore the vital role of the Makers Alliance in cultivating a community for small-scale producers and how they strive to preserve their integrity against the backdrop of a market often controlled by the heavy pour of larger corporations. </p><p>Raise your glasses to collaboration and evolution within the craft drink industry, as we celebrate Ama Brewery&apos;s journey into the spotlight in fine dining. Aaron and Danny reflect on the importance of language and education in introducing new categories of premium beverages to the discerning palates of consumers and sommeliers alike. </p><p>Join us for an episode that&apos;s bursting with the complexity, nuance, and the very essence of what makes a drink not just good, but remarkable.<br/><br/>==============================<br/><a href='https://amabrewery.com/'>AmaBrewery.com<br/></a>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><a href='https://amzn.to/3U7nB34'>Botivo</a>*<br/><a href='https://www.youtube.com/@MakersAllianceDrinks '>The Makers Alliance</a><br/><a href='https://drinkacala.com/'>Acala</a><br/>+ more</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <link>https://www.lownodrinkermagazine.com/lndpodcast/amabrewery</link>
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    <itunes:author>Denise Hamilton-Mace / Ama Brewery</itunes:author>
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    <pubDate>Mon, 15 Apr 2024 19:00:00 +0100</pubDate>
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  <psc:chapter start="0:00" title="Introducing Ama " />
  <psc:chapter start="3:22" title="What is pét-nat fermentation?" />
  <psc:chapter start="5:58" title="Accidental discovery" />
  <psc:chapter start="11:12" title="Microbiology + gastronomy =" />
  <psc:chapter start="16:34" title="Big alcohol" />
  <psc:chapter start="23:30" title="AMA Tea Label Design &amp; Varieties" />
  <psc:chapter start="31:08" title="New drinks, old tools &amp; food pairing" />
  <psc:chapter start="35:28" title="Cocktail creation" />
  <psc:chapter start="43:09" title="Makers Alliance" />
  <psc:chapter start="50:01" title="Craft Drink Industry Evolution and Collaboration" />
  <psc:chapter start="54:17" title="Danny &amp; Aaron at the BBQ" />
  <psc:chapter start="57:00" title="Where to find Ama Brewery" />
</psc:chapters>
    <itunes:duration>3691</itunes:duration>
    <itunes:keywords>non-alcoholic, sparkling tea, fermentation, low/no, sober curious, mindful drinking</itunes:keywords>
    <itunes:episode>14</itunes:episode>
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    <itunes:title>#13. Fat Jabs &amp; Their Impact on Drinking Low/No</itunes:title>
    <title>#13. Fat Jabs &amp; Their Impact on Drinking Low/No</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  And now for something a little different… This week things take a more scientific turn as I speak to Food &amp; Beverage Consultant Hamish Renton.  Hamish is the MD of HRA-Global and, with 20 years of experience in the food and beverage industry, is in a unique position to shed some light on the newest but little-known fad to be impacting the low-and-no industry. The ‘fat-jab’ is gaining increased notoriety among celebrities, social ...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>And now for something a little different…</p><p>This week things take a more scientific turn as I speak to Food &amp; Beverage Consultant Hamish Renton. </p><p>Hamish is the MD of HRA-Global and, with 20 years of experience in the food and beverage industry, is in a unique position to shed some light on the newest but little-known fad to be impacting the low-and-no industry.</p><p>The ‘fat-jab’ is gaining increased notoriety among celebrities, social media and tabloids as everyone from the ex-Prime Minister to your Gran turns to them to help manage their weight loss.</p><p>But what is the unrealised knock-on effect on the low-and-no-alcohol beverage industry?</p><p>These medications, which are already being used for their side effects and not what they were initially designed for, are affecting how swathes of Americans (and now Brits) are approaching consumption of everything from food to alcohol and the relationships we have with others along the way.</p><p>How will the low/no beverage industry respond? Will this mark the launch of yet another new category? Are the short-term effects going to have long-term impacts on independent producers who already face mounting struggles just to keep up with the big-alcohol Joneses?</p><p>This is a truly fascinating subject, dive in with me now…<br/><br/><br/>==============================<br/><a href='https://hra-global.com/'>hra-global.com<br/></a>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Hamish&apos;s favourite low/no beverage is <a href='https://amzn.to/4aMVw7J'>Lucky Saint</a>*</p><p><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>And now for something a little different…</p><p>This week things take a more scientific turn as I speak to Food &amp; Beverage Consultant Hamish Renton. </p><p>Hamish is the MD of HRA-Global and, with 20 years of experience in the food and beverage industry, is in a unique position to shed some light on the newest but little-known fad to be impacting the low-and-no industry.</p><p>The ‘fat-jab’ is gaining increased notoriety among celebrities, social media and tabloids as everyone from the ex-Prime Minister to your Gran turns to them to help manage their weight loss.</p><p>But what is the unrealised knock-on effect on the low-and-no-alcohol beverage industry?</p><p>These medications, which are already being used for their side effects and not what they were initially designed for, are affecting how swathes of Americans (and now Brits) are approaching consumption of everything from food to alcohol and the relationships we have with others along the way.</p><p>How will the low/no beverage industry respond? Will this mark the launch of yet another new category? Are the short-term effects going to have long-term impacts on independent producers who already face mounting struggles just to keep up with the big-alcohol Joneses?</p><p>This is a truly fascinating subject, dive in with me now…<br/><br/><br/>==============================<br/><a href='https://hra-global.com/'>hra-global.com<br/></a>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Hamish&apos;s favourite low/no beverage is <a href='https://amzn.to/4aMVw7J'>Lucky Saint</a>*</p><p><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/14871723-13-fat-jabs-their-impact-on-drinking-low-no.mp3" length="34817956" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/fatjabs</link>
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    <itunes:author>Denise Hamilton-Mace / Hamish Renton</itunes:author>
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    <pubDate>Thu, 11 Apr 2024 16:00:00 +0100</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Introduction" />
  <psc:chapter start="2:11" title="Who is Hamish &amp; what do HRA-Global do?" />
  <psc:chapter start="5:14" title="HRA-Global &amp; Low/No" />
  <psc:chapter start="8:29" title="The alcohol-content of Kombuchas" />
  <psc:chapter start="10:39" title="What are fat-jabs?" />
  <psc:chapter start="12:14" title="Liraglutide" />
  <psc:chapter start="13:08" title="Semaglutide" />
  <psc:chapter start="13:48" title="How they&#39;re taken" />
  <psc:chapter start="15:06" title="Side effects" />
  <psc:chapter start="17:50" title="How they affect alcohol/drug-consumption" />
  <psc:chapter start="21:45" title="Brain chemistry &amp; tolerance" />
  <psc:chapter start="24:03" title="Impact on low-and-no drinkers" />
  <psc:chapter start="29:28" title="Impact on Walmart" />
  <psc:chapter start="31:25" title="UK studies" />
  <psc:chapter start="32:33" title="Low/no drinks industry impact" />
  <psc:chapter start="35:41" title="New categories" />
  <psc:chapter start="41:11" title="Wider impacts &amp; additional ingredients" />
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    <itunes:duration>2898</itunes:duration>
    <itunes:keywords>Medication, low-alcohol, recovery, Low-and-no industry, fat-jab, habits, new trends in low and no, celebrity, transformation, </itunes:keywords>
    <itunes:episode>13</itunes:episode>
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    <itunes:title>#12. Redefining Scottish Alcohol-Free Spirits with Feragaia</itunes:title>
    <title>#12. Redefining Scottish Alcohol-Free Spirits with Feragaia</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES   This week, our glasses are brimming with an innovative non-alcoholic elixir that whispers tales of the Scottish highlands and promises liberation from traditional drinking culture. Feragaia’s botanical symphony, a blend of 14 distinct natural resources from land, sea and spice, is redefining the non-alc beverage landscape as a sophisticated choice for those seeking an adult alternative.    The cultural tides are turning, and we...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>This week, our glasses are brimming with an innovative non-alcoholic elixir that whispers tales of the Scottish highlands and promises liberation from traditional drinking culture. Feragaia’s botanical symphony, a blend of 14 distinct natural resources from land, sea and spice, is redefining the non-alc beverage landscape as a sophisticated choice for those seeking an adult alternative.<br/> <br/> The cultural tides are turning, and we&apos;re riding the wave towards a future where alcohol-free drinks stand proudly with their alcoholic brethren. Feragaia’s elegantly crafted non-alcoholic spirit challenges our palates and preconceived notions about what a mature beverage experience should be without compromise and without comparison.</p><p>In this conversation, we unpack the intricacies of Feragaia‘s unique flavour profile and address the broader societal shift towards mindful drinking. We shine a spotlight on the importance of mental health and the burgeoning acceptance of non-alcoholic options in social settings.<br/> <br/> Scotland&apos;s rugged beauty, troubled history with alcohol and constant battle against hard-worn stereotypes are the perfect backdrop for innovation and tradition to collide.</p><p>Both inspired by and now becoming a B Corp certified business, co-founder Jamie Wild shares a deep connection to nature and a commitment to responsible growth. </p><p>Whether you&apos;re a bartender looking for a new muse or a curious spirit ready to explore non-alcoholic masterpieces, Jamie&apos;s invitation to collaborate is a call to all beverage creators eager to stir up the drink industry. </p><p>Join us for an episode steeped in inspiration, where every revelation is like a sip of Feragaia —complex, rewarding, and utterly refreshing.<br/><br/><br/>==============================<br/><a href='https://amzn.to/4cGNs9A'>Try Feragaia</a>*<br/>==============================</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>This week, our glasses are brimming with an innovative non-alcoholic elixir that whispers tales of the Scottish highlands and promises liberation from traditional drinking culture. Feragaia’s botanical symphony, a blend of 14 distinct natural resources from land, sea and spice, is redefining the non-alc beverage landscape as a sophisticated choice for those seeking an adult alternative.<br/> <br/> The cultural tides are turning, and we&apos;re riding the wave towards a future where alcohol-free drinks stand proudly with their alcoholic brethren. Feragaia’s elegantly crafted non-alcoholic spirit challenges our palates and preconceived notions about what a mature beverage experience should be without compromise and without comparison.</p><p>In this conversation, we unpack the intricacies of Feragaia‘s unique flavour profile and address the broader societal shift towards mindful drinking. We shine a spotlight on the importance of mental health and the burgeoning acceptance of non-alcoholic options in social settings.<br/> <br/> Scotland&apos;s rugged beauty, troubled history with alcohol and constant battle against hard-worn stereotypes are the perfect backdrop for innovation and tradition to collide.</p><p>Both inspired by and now becoming a B Corp certified business, co-founder Jamie Wild shares a deep connection to nature and a commitment to responsible growth. </p><p>Whether you&apos;re a bartender looking for a new muse or a curious spirit ready to explore non-alcoholic masterpieces, Jamie&apos;s invitation to collaborate is a call to all beverage creators eager to stir up the drink industry. </p><p>Join us for an episode steeped in inspiration, where every revelation is like a sip of Feragaia —complex, rewarding, and utterly refreshing.<br/><br/><br/>==============================<br/><a href='https://amzn.to/4cGNs9A'>Try Feragaia</a>*<br/>==============================</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/14827306-12-redefining-scottish-alcohol-free-spirits-with-feragaia.mp3" length="27313849" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/feragaia</link>
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    <itunes:author>Denise Hamilton-Mace &amp; Jamie Wild</itunes:author>
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    <pubDate>Thu, 04 Apr 2024 14:00:00 +0100</pubDate>
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    <podcast:soundbite startTime="452.0" duration="59.5" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Exploring Feragaia &amp; inspiring confidence" />
  <psc:chapter start="5:01" title="How it&#39;s made" />
  <psc:chapter start="11:21" title="The Future of Alcohol-Free Drinks" />
  <psc:chapter start="16:05" title="Scotland&#39;s reception to Feragaia" />
  <psc:chapter start="21:28" title="Hospitality inclusivity" />
  <psc:chapter start="25:03" title="Building a B Corp Certified Business" />
  <psc:chapter start="30:34" title="Enjoying Feragaia" />
  <psc:chapter start="34:53" title="Create &amp; connect" />
</psc:chapters>
    <itunes:duration>2271</itunes:duration>
    <itunes:keywords>Alcohol free spirit, non alcoholic spirit, Scotland, sober curious, mindful drinking, Feragaia, alcohol free whisky, non alcoholic whiskey, </itunes:keywords>
    <itunes:episode>12</itunes:episode>
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    <itunes:title>#11. Understanding the UK Low/Alcohol-Free/Non-Alcoholic Labelling System</itunes:title>
    <title>#11. Understanding the UK Low/Alcohol-Free/Non-Alcoholic Labelling System</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  The UK labelling system for low/no beverages is broken. There, I said it! Most people don't understand the differences, our pubs don’t match our supermarkets, and it’s all a case of best practice with no hard and fast laws to govern them.     In this episode, I take you through the main terminology used to describe the low/no-alcohol drinks that you want to enjoy so you can best prepare yourself to live a life less intoxica...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>The UK labelling system for low/no beverages is broken. There, I said it!</p><p>Most people don&apos;t understand the differences, our pubs don’t match our supermarkets, and it’s all a case of best practice with no hard and fast laws to govern them. <br/> <br/> In this episode, I take you through the main terminology used to describe the low/no-alcohol drinks that you want to enjoy so you can best prepare yourself to live a life less intoxicated on your own terms.</p><p>We examine the different labels used in the UK, the exact ABVs that they ‘should’ represent, where we differ from other countries, and what may be happening to change it all.</p><p>This is the first of many episodes helping to bring clarity and open conversation around the low/no drinks industry so we can all enjoy a life less intoxicated with confidence.</p><p>If you have a topic you’d like me to dive into, then drop me an email at denise@lownodrinkermagazine.com</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>The UK labelling system for low/no beverages is broken. There, I said it!</p><p>Most people don&apos;t understand the differences, our pubs don’t match our supermarkets, and it’s all a case of best practice with no hard and fast laws to govern them. <br/> <br/> In this episode, I take you through the main terminology used to describe the low/no-alcohol drinks that you want to enjoy so you can best prepare yourself to live a life less intoxicated on your own terms.</p><p>We examine the different labels used in the UK, the exact ABVs that they ‘should’ represent, where we differ from other countries, and what may be happening to change it all.</p><p>This is the first of many episodes helping to bring clarity and open conversation around the low/no drinks industry so we can all enjoy a life less intoxicated with confidence.</p><p>If you have a topic you’d like me to dive into, then drop me an email at denise@lownodrinkermagazine.com</p> <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/14739487-11-understanding-the-uk-low-alcohol-free-non-alcoholic-labelling-system.mp3" length="10450098" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/lownodifference</link>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Thu, 21 Mar 2024 19:00:00 +0000</pubDate>
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  <psc:chapter start="0:00" title="New podcast format" />
  <psc:chapter start="2:02" title="How to contact me" />
  <psc:chapter start="3:07" title="ABV" />
  <psc:chapter start="4:17" title="Alcohol-free" />
  <psc:chapter start="5:02" title="Changing the guidance" />
  <psc:chapter start="5:50" title="ABV in everyday food &amp; drink" />
  <psc:chapter start="8:44" title="Dealcoholised" />
  <psc:chapter start="9:25" title="Non-Alcoholic" />
  <psc:chapter start="10:14" title="Low-Alcohol" />
  <psc:chapter start="10:28" title="Licencing " />
  <psc:chapter start="11:22" title="What the law says?" />
</psc:chapters>
    <itunes:duration>867</itunes:duration>
    <itunes:keywords>alcohol free, non alcoholic, low alcohol, difference between alcohol free and non alcoholic, UK, dealcoholised, dealcoholized, </itunes:keywords>
    <itunes:episode>11</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#10. The Quest for Inclusive Mixology with All the Bitter AF Cocktail Bitters</itunes:title>
    <title>#10. The Quest for Inclusive Mixology with All the Bitter AF Cocktail Bitters</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES   Ever wondered how a shift in lifestyle can spur a wave of creativity and innovation? In the latest conversation on the Low No Drinker Podcast, we retrace the steps from three-Michelin-starred sommelier at Nappa Valley’s French Laundry to kitchen creator with All the Bitter founder Ian Blessing. Parenthood and the pandemic introduced Ian and his wife, co-founder Carly, to the world of sobriety and, with it, the challenge of finding qualit...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>Ever wondered how a shift in lifestyle can spur a wave of creativity and innovation? In the latest conversation on the Low No Drinker Podcast, we retrace the steps from three-Michelin-starred sommelier at Nappa Valley’s French Laundry to kitchen creator with All the Bitter founder Ian Blessing.</p><p>Parenthood and the pandemic introduced Ian and his wife, co-founder Carly, to the world of sobriety and, with it, the challenge of finding quality, alcohol-free cocktails that were just missing that something extra. </p><p>Now, the pioneers of an entirely new product category, All the Bitter’s cocktail bitters can be used in both alcohol-free and alcohol-full cocktails, and if you want to know how, then Ian is the best man for the job.</p><p>From what cocktails are best enhanced with each of their four SKUs to the introduction of bitters into lesser-known beverages (anyone for an AF red wine and bitters, or maybe a chamomile tea?) Ian really opens up the world of bitters and welcomes you all to sip and learn with him as we go.</p><p>With some surprising insights along the way, you’ll come away from this episode knowing more than you ever thought you would about cocktail bitters; and whether you’re teetotal, sober curious, or mindfully drinking, you’ll also come away with a slew of brand-new drinks to brighten up your low/no-drinking experience.<br/><br/>==============================<br/><a href='https://allthebitter.com/'>allthebitter.com<br/></a>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><a href='https://amzn.to/3PlRw5K'>Three Spirit Nightcap</a>*</p><p><a href='https://amzn.to/43f68d3'>Lyre&apos;s Absinthe</a>* (Lyre&apos;s are no longer producing their Absinthe but it&apos;s still worth a look just for the colour alone!)</p><p><a href='https://www.instagram.com/positivedamageinc/reel/CzzB23DRMJy/'>Derek Brown&apos;s Nightcap-erac</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>Ever wondered how a shift in lifestyle can spur a wave of creativity and innovation? In the latest conversation on the Low No Drinker Podcast, we retrace the steps from three-Michelin-starred sommelier at Nappa Valley’s French Laundry to kitchen creator with All the Bitter founder Ian Blessing.</p><p>Parenthood and the pandemic introduced Ian and his wife, co-founder Carly, to the world of sobriety and, with it, the challenge of finding quality, alcohol-free cocktails that were just missing that something extra. </p><p>Now, the pioneers of an entirely new product category, All the Bitter’s cocktail bitters can be used in both alcohol-free and alcohol-full cocktails, and if you want to know how, then Ian is the best man for the job.</p><p>From what cocktails are best enhanced with each of their four SKUs to the introduction of bitters into lesser-known beverages (anyone for an AF red wine and bitters, or maybe a chamomile tea?) Ian really opens up the world of bitters and welcomes you all to sip and learn with him as we go.</p><p>With some surprising insights along the way, you’ll come away from this episode knowing more than you ever thought you would about cocktail bitters; and whether you’re teetotal, sober curious, or mindfully drinking, you’ll also come away with a slew of brand-new drinks to brighten up your low/no-drinking experience.<br/><br/>==============================<br/><a href='https://allthebitter.com/'>allthebitter.com<br/></a>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><a href='https://amzn.to/3PlRw5K'>Three Spirit Nightcap</a>*</p><p><a href='https://amzn.to/43f68d3'>Lyre&apos;s Absinthe</a>* (Lyre&apos;s are no longer producing their Absinthe but it&apos;s still worth a look just for the colour alone!)</p><p><a href='https://www.instagram.com/positivedamageinc/reel/CzzB23DRMJy/'>Derek Brown&apos;s Nightcap-erac</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/14691806-10-the-quest-for-inclusive-mixology-with-all-the-bitter-af-cocktail-bitters.mp3" length="35820829" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/allthebitter</link>
    <itunes:image href="https://storage.buzzsprout.com/is6dk5s4umsrxxyoj3bzj6ljty82?.jpg" />
    <itunes:author>Denise Hamilton-Mace / Ian Blessing</itunes:author>
    <guid isPermaLink="false">Buzzsprout-14691806</guid>
    <pubDate>Fri, 15 Mar 2024 10:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/14691806/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/14691806/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="#10. The Quest for Inclusive Mixology with All the Bitter AF Cocktail Bitters" />
  <psc:chapter start="0:38" title="Alcohol-Free Cocktail Bitters Journey" />
  <psc:chapter start="1:46" title="From Michelin-starred restaurant to..." />
  <psc:chapter start="4:17" title="Discovering low/no drinks" />
  <psc:chapter start="7:21" title="Learning &amp; loosing" />
  <psc:chapter start="13:29" title="Alcoholic vs. Non-Alcoholic Bitters" />
  <psc:chapter start="26:06" title="How much to use?" />
  <psc:chapter start="31:32" title="Misconceptions" />
  <psc:chapter start="40:37" title="Exploring the range" />
</psc:chapters>
    <itunes:duration>2981</itunes:duration>
    <itunes:keywords>cocktail bitters, bitters, alcohol free, non alcoholic, zero proof, mocktails, sober curious, mixology, mixologist, alcohol free cocktails, non alcoholic cocktails, zero proof cocktails, low alcohol, low alcohol cocktails, low no, no low,</itunes:keywords>
    <itunes:episode>10</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#9. Dealcoholised Vs Alcohol-Free Wine Making with Wednesday&#39;s Domaine</itunes:title>
    <title>#9. Dealcoholised Vs Alcohol-Free Wine Making with Wednesday&#39;s Domaine</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES   If you’ve ever wished for an alcohol-free wine that didn't compromise on taste, texture and experience, then Luke Hemsley of Wednesday's Domain has got something for you. Come with us on our conversation as Luke uncorks the secrets behind crafting some of the best alcohol-free wines on the market today.  We discuss the challenges of production, the difference between alcohol-free and dealcoholised wines and why Luke starts his product wi...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>If you’ve ever wished for an alcohol-free wine that didn&apos;t compromise on taste, texture and experience, then Luke Hemsley of Wednesday&apos;s Domain has got something for you. Come with us on our conversation as Luke uncorks the secrets behind crafting some of the best alcohol-free wines on the market today.<br/><br/>We discuss the challenges of production, the difference between alcohol-free and dealcoholised wines and why Luke starts his product with one and moves it swiftly to the other.<br/><br/>Luke also shares his passion for the hospitality industry and what Wednesday’s Domaine do to stand out in a market that, while embracing low/no products, seems to know very little about them.<br/><br/>Education, advocacy, and brand development are the keywords for this conversation. Oh, and there&apos;s a little food pairing thrown in for good measure!<br/><br/><br/>==============================<br/><a href='https://amzn.to/4cvanVs'>Try Wednesday&apos;s Domaine</a>*<br/>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Lucky Saint – <a href='https://amzn.to/48Gv7Hi*'>https://amzn.to/48Gv7Hi*</a></p><p>Days Brewing – <a href='https://amzn.to/3Iv8HOy*'>https://amzn.to/3Iv8HOy*</a></p><p>Infinite Sessions – <a href='https://amzn.to/3Tc37Wj*'>https://amzn.to/3Tc37Wj*</a></p><p>REAL – <a href='https://realdrinks.co/'>https://realdrinks.co/</a></p><p>Quarter – <a href='https://quarterproof.com/'>https://quarterproof.com/</a></p><p>Small Beer – <a href='https://amzn.to/3v29Ny3*'>https://amzn.to/3v29Ny3*</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>If you’ve ever wished for an alcohol-free wine that didn&apos;t compromise on taste, texture and experience, then Luke Hemsley of Wednesday&apos;s Domain has got something for you. Come with us on our conversation as Luke uncorks the secrets behind crafting some of the best alcohol-free wines on the market today.<br/><br/>We discuss the challenges of production, the difference between alcohol-free and dealcoholised wines and why Luke starts his product with one and moves it swiftly to the other.<br/><br/>Luke also shares his passion for the hospitality industry and what Wednesday’s Domaine do to stand out in a market that, while embracing low/no products, seems to know very little about them.<br/><br/>Education, advocacy, and brand development are the keywords for this conversation. Oh, and there&apos;s a little food pairing thrown in for good measure!<br/><br/><br/>==============================<br/><a href='https://amzn.to/4cvanVs'>Try Wednesday&apos;s Domaine</a>*<br/>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Lucky Saint – <a href='https://amzn.to/48Gv7Hi*'>https://amzn.to/48Gv7Hi*</a></p><p>Days Brewing – <a href='https://amzn.to/3Iv8HOy*'>https://amzn.to/3Iv8HOy*</a></p><p>Infinite Sessions – <a href='https://amzn.to/3Tc37Wj*'>https://amzn.to/3Tc37Wj*</a></p><p>REAL – <a href='https://realdrinks.co/'>https://realdrinks.co/</a></p><p>Quarter – <a href='https://quarterproof.com/'>https://quarterproof.com/</a></p><p>Small Beer – <a href='https://amzn.to/3v29Ny3*'>https://amzn.to/3v29Ny3*</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/14652397-9-dealcoholised-vs-alcohol-free-wine-making-with-wednesday-s-domaine.mp3" length="30203820" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/wednesdaysdomaine</link>
    <itunes:image href="https://storage.buzzsprout.com/ihe8t6bi6c89hbn70fm20929i4eu?.jpg" />
    <itunes:author>Denise Hamilton-Mace / Luke Hemsley</itunes:author>
    <guid isPermaLink="false">Buzzsprout-14652397</guid>
    <pubDate>Fri, 08 Mar 2024 14:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/14652397/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/14652397/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Catching up after Christmas" />
  <psc:chapter start="2:31" title="Alcohol-free or non-alcoholic?" />
  <psc:chapter start="3:10" title="A brief history of Wednesday&#39;s Domaine" />
  <psc:chapter start="6:07" title="Mid-Week wines" />
  <psc:chapter start="7:58" title="Choices" />
  <psc:chapter start="12:37" title="Why our pubs &amp; bars are closing" />
  <psc:chapter start="15:01" title="The Future of Alcohol-Free Options" />
  <psc:chapter start="17:44" title="Dealcoholised wines vs sparkling ferments" />
  <psc:chapter start="18:38" title="Making Wednesday&#39;s Domaine" />
  <psc:chapter start="21:24" title="Exploring Non-Alcoholic Wine Market Trends" />
  <psc:chapter start="25:09" title="This wine might not be for you" />
  <psc:chapter start="27:13" title="Alcohol-free wine &amp; food" />
  <psc:chapter start="27:50" title="Exploring Wine Pairings and Alcohol-Free Options" />
  <psc:chapter start="30:21" title="Making up the rules" />
  <psc:chapter start="34:08" title="Where to find Wednesday&#39;s Domaine" />
  <psc:chapter start="35:42" title="What else is Luke drinking?" />
  <psc:chapter start="37:28" title="Mid range spirits, wines &amp; beers" />
</psc:chapters>
    <itunes:duration>2513</itunes:duration>
    <itunes:keywords>alcohol free, alcohol free wine, dealcoholised, dealcoholised wine, non alcoholic, non alcoholic wine, sober curious, mindful drinking,</itunes:keywords>
    <itunes:episode>9</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#8 From Alcohol Sales Rep to Novice AF Brewer - Clean Break Brewing</itunes:title>
    <title>#8 From Alcohol Sales Rep to Novice AF Brewer - Clean Break Brewing</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Have you ever pondered the actual currency of success in low/no brewing? Rich Casement, the man behind Clean Break Brewing, joins us to weave a narrative of transformation from hospitality veteran to novice brewer in the world of alcohol-free beer. His tale is not just about crafting exceptional brews sans alcohol; it's about the conscious choice to break free from societal norms and forge a path where passion and mental well-being conver...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Have you ever pondered the actual currency of success in low/no brewing? Rich Casement, the man behind Clean Break Brewing, joins us to weave a narrative of transformation from hospitality veteran to novice brewer in the world of alcohol-free beer. His tale is not just about crafting exceptional brews sans alcohol; it&apos;s about the conscious choice to break free from societal norms and forge a path where passion and mental well-being converge.<br/><br/>This episode is a journey of revelation and evolution. We traverse Rich&apos;s decision to depart from a two-decade career in the spirits world, spurred by a poignant period of self-reflection in the midst of unemployment. As he candidly discusses his work with an NLP coach and his strides toward authenticity, it becomes clear that Clean Break Brewing isn&apos;t merely about the beer; it&apos;s a beacon for change in an industry rife with challenges to mental health and sobriety. <br/><br/>This episode is charged with inspiration for aspiring entrepreneurs and the sober-curious alike. We trace Clean Break&apos;s emergence from an award-winning pale ale to a symbol of balance and lifestyle. Rich outlines the hurdles of introducing a new product and the triumphs of community-building and his Running Dry initiative. This isn&apos;t just a podcast; it&apos;s an invitation to rethink our relationship with alcohol and an endorsement of the courage to live authentically. Join us as we share how Rich is not only finding his own JOMO but helping others discover theirs too.<br/><br/>==============================<br/><a href='https://cleanbreakbrewing.com/'>Try Clean Break</a><br/>==============================<br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Say it Out Loud book  - <a href='https://amzn.to/3wBbram*'>https://amzn.to/3wBbram*</a><br/>The Burnt Chef Project - <a href='https://www.theburntchefproject.com/'>https://www.theburntchefproject.com/</a><br/>The Running Charity - <a href='https://therunningcharity.org/'>https://therunningcharity.org/</a> <br/>+ much more!</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Have you ever pondered the actual currency of success in low/no brewing? Rich Casement, the man behind Clean Break Brewing, joins us to weave a narrative of transformation from hospitality veteran to novice brewer in the world of alcohol-free beer. His tale is not just about crafting exceptional brews sans alcohol; it&apos;s about the conscious choice to break free from societal norms and forge a path where passion and mental well-being converge.<br/><br/>This episode is a journey of revelation and evolution. We traverse Rich&apos;s decision to depart from a two-decade career in the spirits world, spurred by a poignant period of self-reflection in the midst of unemployment. As he candidly discusses his work with an NLP coach and his strides toward authenticity, it becomes clear that Clean Break Brewing isn&apos;t merely about the beer; it&apos;s a beacon for change in an industry rife with challenges to mental health and sobriety. <br/><br/>This episode is charged with inspiration for aspiring entrepreneurs and the sober-curious alike. We trace Clean Break&apos;s emergence from an award-winning pale ale to a symbol of balance and lifestyle. Rich outlines the hurdles of introducing a new product and the triumphs of community-building and his Running Dry initiative. This isn&apos;t just a podcast; it&apos;s an invitation to rethink our relationship with alcohol and an endorsement of the courage to live authentically. Join us as we share how Rich is not only finding his own JOMO but helping others discover theirs too.<br/><br/>==============================<br/><a href='https://cleanbreakbrewing.com/'>Try Clean Break</a><br/>==============================<br/><br/>==============================<br/>We also talk about<br/>==============================<br/>Say it Out Loud book  - <a href='https://amzn.to/3wBbram*'>https://amzn.to/3wBbram*</a><br/>The Burnt Chef Project - <a href='https://www.theburntchefproject.com/'>https://www.theburntchefproject.com/</a><br/>The Running Charity - <a href='https://therunningcharity.org/'>https://therunningcharity.org/</a> <br/>+ much more!</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/14603459-8-from-alcohol-sales-rep-to-novice-af-brewer-clean-break-brewing.mp3" length="46455505" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/cleanbreak</link>
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    <itunes:author>Denise Hamilton-Mace / Richard Casement</itunes:author>
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    <pubDate>Thu, 29 Feb 2024 21:00:00 +0000</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="#8 From Alcohol Sales Rep to Novice AF Brewer - Clean Break Brewing" />
  <psc:chapter start="0:38" title="Rich&#39;s Journey in the Drinks Industry" />
  <psc:chapter start="11:07" title="Transition From Booze to Clean Break" />
  <psc:chapter start="24:28" title="Building Clean Break" />
  <psc:chapter start="43:07" title="Building a Brand" />
  <psc:chapter start="56:25" title="Balancing Work and Alcohol-Free Beverages" />
  <psc:chapter start="1:01:43" title="Small Business Growth and Promotion" />
</psc:chapters>
    <itunes:duration>3866</itunes:duration>
    <itunes:keywords>alcohol free beer, non alcoholic beer, brewing, mindset, nlp, sober curious, sobriety, </itunes:keywords>
    <itunes:episode>8</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  </item>
  <item>
    <itunes:title>#7. Alcohol-Free Brewing meets Mushroom Magic with Fungtn</itunes:title>
    <title>#7. Alcohol-Free Brewing meets Mushroom Magic with Fungtn</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  This episode begins by casting a spotlight on the vital need for investments to support groundbreaking, innovative alcohol-free ventures.  And then we meet Zoey Henderson and discover a world where the zest of craft beer meets the zenith of health with Fungtn Mushroom Brewing Company. Our conversation unveils her revolutionary approach to marrying the hearty flavours of artisanal brews with the astonishing wellness perks of medicinal mush...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>This episode begins by casting a spotlight on the vital need for investments to support groundbreaking, innovative alcohol-free ventures.<br/><br/>And then we meet Zoey Henderson and discover a world where the zest of craft beer meets the zenith of health with Fungtn Mushroom Brewing Company. Our conversation unveils her revolutionary approach to marrying the hearty flavours of artisanal brews with the astonishing wellness perks of medicinal mushrooms. <br/><br/>As Zoey opens up about her passion for crafting a less boozy lifestyle alternative, we embark on a sensory expedition through her craft beers ingeniously infused with nature&apos;s most powerful fungi. <br/><br/>We discuss her personal health transformation, and the emergence of the London alcohol-free socializing scene, illuminating the significance of quality non-alcoholic options. <br/><br/>Zoey clarifies the roles of adaptogens and nootropics and the revelation of brewing gluten-free, vegan, non-alcoholic beers that defy the odds by maintaining rich flavours in the pursuit of tireless innovation.<br/><br/>==============================<br/>Sadly Fungtn Beer is no longer in production.<br/>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><br/><a href='https://www.amazon.co.uk/stores/FourSigmaticOrganicMushroom/page/4AA21C55-8C19-40C5-88E8-8D7DBB0CC3D6?&amp;linkCode=ll2&amp;tag=lndm01-21&amp;linkId=103b18488c77a87574ffb67c264145c4&amp;language=en_GB&amp;ref_=as_li_ss_tl'>Four Sigmatic</a>*</p><p><a href='https://amzn.to/48oh1dn'>Three Spirit Livener</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>This episode begins by casting a spotlight on the vital need for investments to support groundbreaking, innovative alcohol-free ventures.<br/><br/>And then we meet Zoey Henderson and discover a world where the zest of craft beer meets the zenith of health with Fungtn Mushroom Brewing Company. Our conversation unveils her revolutionary approach to marrying the hearty flavours of artisanal brews with the astonishing wellness perks of medicinal mushrooms. <br/><br/>As Zoey opens up about her passion for crafting a less boozy lifestyle alternative, we embark on a sensory expedition through her craft beers ingeniously infused with nature&apos;s most powerful fungi. <br/><br/>We discuss her personal health transformation, and the emergence of the London alcohol-free socializing scene, illuminating the significance of quality non-alcoholic options. <br/><br/>Zoey clarifies the roles of adaptogens and nootropics and the revelation of brewing gluten-free, vegan, non-alcoholic beers that defy the odds by maintaining rich flavours in the pursuit of tireless innovation.<br/><br/>==============================<br/>Sadly Fungtn Beer is no longer in production.<br/>==============================<br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><br/><a href='https://www.amazon.co.uk/stores/FourSigmaticOrganicMushroom/page/4AA21C55-8C19-40C5-88E8-8D7DBB0CC3D6?&amp;linkCode=ll2&amp;tag=lndm01-21&amp;linkId=103b18488c77a87574ffb67c264145c4&amp;language=en_GB&amp;ref_=as_li_ss_tl'>Four Sigmatic</a>*</p><p><a href='https://amzn.to/48oh1dn'>Three Spirit Livener</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/14549739-7-alcohol-free-brewing-meets-mushroom-magic-with-fungtn.mp3" length="41012905" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/fungtn</link>
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    <itunes:author>Denise Hamilton-Mace / Zoey Henderson</itunes:author>
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    <pubDate>Wed, 21 Feb 2024 22:00:00 +0000</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2229527/14549739/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2229527/14549739/transcript.json" type="application/json" />
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    <podcast:soundbite startTime="881.0" duration="45.0" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="#7. Alcohol-Free Brewing meets Mushroom Magic with Fungtn" />
  <psc:chapter start="0:39" title="An introduction to Zoey &amp; Fungtn fundraising" />
  <psc:chapter start="6:27" title="Zoey&#39;s Story" />
  <psc:chapter start="8:22" title="Discovering the Magic of Mushrooms" />
  <psc:chapter start="10:03" title="Mushrooms &amp; Health" />
  <psc:chapter start="14:54" title="Inspiration in Coffee" />
  <psc:chapter start="17:23" title="Mycophobia - the Fear of Mushrooms" />
  <psc:chapter start="20:56" title="The Fungtn Range" />
  <psc:chapter start="27:57" title="Where to Shop for Mushrooms" />
  <psc:chapter start="33:44" title="The Power of Adaptogens and Nootropics" />
  <psc:chapter start="39:34" title="How is Mushroom Beer Made?" />
  <psc:chapter start="41:38" title="Gluten-Free &amp; Vegan" />
  <psc:chapter start="44:16" title="Mad Flavours" />
  <psc:chapter start="45:20" title="Public Opinion" />
  <psc:chapter start="48:19" title="Launching Backwards" />
  <psc:chapter start="52:32" title="How to Pronounce Fungtn?" />
  <psc:chapter start="52:50" title="Sharing the Low/No Love" />
  <psc:chapter start="54:17" title="Where to Find Fungtn" />
</psc:chapters>
    <itunes:duration>3414</itunes:duration>
    <itunes:keywords>alcohol free, non alcoholic, mushrooms, funghi, beer, alcohol free beer, non alcoholic beer,</itunes:keywords>
    <itunes:episode>7</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#6. Lecap: The 5% Rosé Wine</itunes:title>
    <title>#6. Lecap: The 5% Rosé Wine</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Kieran Gandhi is one of the founders of La Cap, a brand that produces 5% ABV wines. With a background in hospitality and a passion for creating a lower-alcohol, lower-calorie wine, Kieran and his team have worked hard to develop a product that offers the flavour and experience of wine without the negative effects of high alcohol content.  Kieran Gandhi discusses the journey of creating a 5% ABV wine and the unique challenges the team face...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Kieran Gandhi is one of the founders of La Cap, a brand that produces 5% ABV wines. With a background in hospitality and a passion for creating a lower-alcohol, lower-calorie wine, Kieran and his team have worked hard to develop a product that offers the flavour and experience of wine without the negative effects of high alcohol content.<br/><br/>Kieran Gandhi discusses the journey of creating a 5% ABV wine and the unique challenges the team faces in developing a product that resembles a good quality, full-strength wine. He shares his own journey with alcohol and the desire to create a wine that allows people to enjoy the social experience without the negative effects of excessive alcohol consumption.<br/>Kieran also talks about the reception they have received from influencers, retailers, and the hospitality industry and the importance of offering choices in the low-and-no-alcohol sector.<br/><br/><br/>==============================<br/>Try Lecap - https://lecapwine.com/<br/>==============================<br/><br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><a href='https://soletstalk.co/'>So Let&apos;s Talk</a></p><p><a href='https://www.thepinnacleguide.com/'>The Pinnacle Guide</a></p><p><a href='https://www.amazon.co.uk/Tiny-Rebel-Tropica-Tropical-330ml/dp/B0CGVQGT7H?crid=3GTLJGPYF9F8W&amp;keywords=tiny+rebel+beer&amp;qid=1698743387&amp;sprefix=tiny+rebe%2Caps%2C87&amp;sr=8-37&amp;linkCode=ll1&amp;tag=lndm01-21&amp;linkId=58398d138808b246b936629fbbd3541c&amp;language=en_GB&amp;ref_=as_li_ss_tl'>Tiny Rebel</a>*</p><p><a href='https://www.amazon.co.uk/Everleaf-Collection-Triple-Pack-Non-Alcoholic/dp/B08LHKPS74?crid=15ILAAGD3ECNI&amp;keywords=everleaf+non-alcoholic+spirits&amp;qid=1698743510&amp;sprefix=everl%2Caps%2C119&amp;sr=8-5&amp;linkCode=ll1&amp;tag=lndm01-21&amp;linkId=c350bf9e159d769f3b6e64e0838db7c5&amp;language=en_GB&amp;ref_=as_li_ss_tl'>Everleaf non-alcoholic spirits</a>*</p><p><a href='https://www.amazon.co.uk/Brewdog-Punk-0-5-Alcohol-Free-330ml/dp/B09M8PVGPR?crid=KM9Q2777GSK7&amp;keywords=brewdog%2Balcohol%2Bfree%2Bbeer&amp;qid=1698743563&amp;sprefix=brew%2Bdog%2Ba%2Caps%2C105&amp;sr=8-5&amp;th=1&amp;linkCode=ll1&amp;tag=lndm01-21&amp;linkId=a89eb1d8b7038a57938512a9f020f6eb&amp;language=en_GB&amp;ref_=as_li_ss_tl'>Brew Dog IPA</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Kieran Gandhi is one of the founders of La Cap, a brand that produces 5% ABV wines. With a background in hospitality and a passion for creating a lower-alcohol, lower-calorie wine, Kieran and his team have worked hard to develop a product that offers the flavour and experience of wine without the negative effects of high alcohol content.<br/><br/>Kieran Gandhi discusses the journey of creating a 5% ABV wine and the unique challenges the team faces in developing a product that resembles a good quality, full-strength wine. He shares his own journey with alcohol and the desire to create a wine that allows people to enjoy the social experience without the negative effects of excessive alcohol consumption.<br/>Kieran also talks about the reception they have received from influencers, retailers, and the hospitality industry and the importance of offering choices in the low-and-no-alcohol sector.<br/><br/><br/>==============================<br/>Try Lecap - https://lecapwine.com/<br/>==============================<br/><br/><br/><br/>==============================<br/>We also talk about<br/>==============================<br/><a href='https://soletstalk.co/'>So Let&apos;s Talk</a></p><p><a href='https://www.thepinnacleguide.com/'>The Pinnacle Guide</a></p><p><a href='https://www.amazon.co.uk/Tiny-Rebel-Tropica-Tropical-330ml/dp/B0CGVQGT7H?crid=3GTLJGPYF9F8W&amp;keywords=tiny+rebel+beer&amp;qid=1698743387&amp;sprefix=tiny+rebe%2Caps%2C87&amp;sr=8-37&amp;linkCode=ll1&amp;tag=lndm01-21&amp;linkId=58398d138808b246b936629fbbd3541c&amp;language=en_GB&amp;ref_=as_li_ss_tl'>Tiny Rebel</a>*</p><p><a href='https://www.amazon.co.uk/Everleaf-Collection-Triple-Pack-Non-Alcoholic/dp/B08LHKPS74?crid=15ILAAGD3ECNI&amp;keywords=everleaf+non-alcoholic+spirits&amp;qid=1698743510&amp;sprefix=everl%2Caps%2C119&amp;sr=8-5&amp;linkCode=ll1&amp;tag=lndm01-21&amp;linkId=c350bf9e159d769f3b6e64e0838db7c5&amp;language=en_GB&amp;ref_=as_li_ss_tl'>Everleaf non-alcoholic spirits</a>*</p><p><a href='https://www.amazon.co.uk/Brewdog-Punk-0-5-Alcohol-Free-330ml/dp/B09M8PVGPR?crid=KM9Q2777GSK7&amp;keywords=brewdog%2Balcohol%2Bfree%2Bbeer&amp;qid=1698743563&amp;sprefix=brew%2Bdog%2Ba%2Caps%2C105&amp;sr=8-5&amp;th=1&amp;linkCode=ll1&amp;tag=lndm01-21&amp;linkId=a89eb1d8b7038a57938512a9f020f6eb&amp;language=en_GB&amp;ref_=as_li_ss_tl'>Brew Dog IPA</a>*</p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/13878954-6-lecap-the-5-rose-wine.mp3" length="33511535" type="audio/mpeg" />
    <link>https://www.lownodrinkermagazine.com/lndpodcast/lecap</link>
    <itunes:image href="https://storage.buzzsprout.com/i6x21yoit2157fkhy9nvhvfmhfjx?.jpg" />
    <itunes:author>DHM / Kieran Gandhi</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13878954</guid>
    <pubDate>Tue, 31 Oct 2023 09:00:00 +0000</pubDate>
    <itunes:duration>2789</itunes:duration>
    <itunes:keywords>Low No Drinker Podcast, Low No Drinker magazine, low and no alcohol revolution, brand founders, Lecap, 5% wines, alcohol free, low alcohol, low alcohol wine</itunes:keywords>
    <itunes:episode>6</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#5. Meeting Gen!us 3% Beer Co-Founder Jason Clarke</itunes:title>
    <title>#5. Meeting Gen!us 3% Beer Co-Founder Jason Clarke</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Jason Clark is one of the founders of Gen!us Brewing, a company that specializes in lower-alcohol, low-calorie craft beers. With a background in filmmaking, Jason recognized the need for a high-quality, lower-ABV beer option in the market and set out to create Genius Brewing with his co-founder, Charlie. Their goal is to provide consumers with a healthier drinking option that doesn't compromise on taste. Summary: Jason shares the story be...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Jason Clark is one of the founders of Gen!us Brewing, a company that specializes in lower-alcohol, low-calorie craft beers. With a background in filmmaking, Jason recognized the need for a high-quality, lower-ABV beer option in the market and set out to create Genius Brewing with his co-founder, Charlie. Their goal is to provide consumers with a healthier drinking option that doesn&apos;t compromise on taste.</p><p><b>Summary:</b></p><p>Jason shares the story behind the creation of Genius Brewing and discusses the challenges they faced in bringing a 3% beer to the market. He also talks about the changing landscape of the beer industry and the growing demand for healthier drinking options. Jason shares his thoughts on the future of the low and no-alcohol market and the importance of providing consumers with a range of choices. </p><p><b>Jason talks about:</b></p><ul><li>The low and no-alcohol market is experiencing significant growth, driven by the demand for healthier drinking options.</li><li>Genius Brewing aims to provide consumers with a high-quality, lower-ABV beer that doesn&apos;t compromise on taste.</li><li>The industry needs to clarify the terminology around low and no-alcohol products to avoid confusion for consumers.</li><li>The rise of session IPAs and the reduction in alcohol duty for lower ABV beers are shaping the future of the craft beer market.</li><li>Genius Brewing is focused on expanding its presence in the on-trade market and bringing its products to a wider audience.</li></ul><p><b>Jason says:</b></p><ul><li>&quot;People drink Genius because it tastes great and it&apos;s better for you, simple as that.&quot;</li><li>&quot;The consumer totally gets the product… They&apos;re amazed by the flavour, they just go, &apos;My God, why is nobody doing this?&apos;</li><li>&quot;The health agenda in the alcohol space is around alcohol and calories.&quot;</li></ul><p><a href='https://amzn.to/4crZt35'>Try Gen!us Lager*<br/>Try Gen!us Pale Ale*</a><a href='https://amzn.to/3WaikKe'><br/></a><a href='https://www.myname5doddie.co.uk/'>My Name&apos;5 Doddie Foundation</a><br/><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>Jason Clark is one of the founders of Gen!us Brewing, a company that specializes in lower-alcohol, low-calorie craft beers. With a background in filmmaking, Jason recognized the need for a high-quality, lower-ABV beer option in the market and set out to create Genius Brewing with his co-founder, Charlie. Their goal is to provide consumers with a healthier drinking option that doesn&apos;t compromise on taste.</p><p><b>Summary:</b></p><p>Jason shares the story behind the creation of Genius Brewing and discusses the challenges they faced in bringing a 3% beer to the market. He also talks about the changing landscape of the beer industry and the growing demand for healthier drinking options. Jason shares his thoughts on the future of the low and no-alcohol market and the importance of providing consumers with a range of choices. </p><p><b>Jason talks about:</b></p><ul><li>The low and no-alcohol market is experiencing significant growth, driven by the demand for healthier drinking options.</li><li>Genius Brewing aims to provide consumers with a high-quality, lower-ABV beer that doesn&apos;t compromise on taste.</li><li>The industry needs to clarify the terminology around low and no-alcohol products to avoid confusion for consumers.</li><li>The rise of session IPAs and the reduction in alcohol duty for lower ABV beers are shaping the future of the craft beer market.</li><li>Genius Brewing is focused on expanding its presence in the on-trade market and bringing its products to a wider audience.</li></ul><p><b>Jason says:</b></p><ul><li>&quot;People drink Genius because it tastes great and it&apos;s better for you, simple as that.&quot;</li><li>&quot;The consumer totally gets the product… They&apos;re amazed by the flavour, they just go, &apos;My God, why is nobody doing this?&apos;</li><li>&quot;The health agenda in the alcohol space is around alcohol and calories.&quot;</li></ul><p><a href='https://amzn.to/4crZt35'>Try Gen!us Lager*<br/>Try Gen!us Pale Ale*</a><a href='https://amzn.to/3WaikKe'><br/></a><a href='https://www.myname5doddie.co.uk/'>My Name&apos;5 Doddie Foundation</a><br/><br/></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/13722739-5-meeting-gen-us-3-beer-co-founder-jason-clarke.mp3" length="41068335" type="audio/mpeg" />
    <itunes:image href="https://storage.buzzsprout.com/p61cku5zpiemogyryjyrzhkr6oze?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13722739</guid>
    <pubDate>Thu, 05 Oct 2023 17:00:00 +0100</pubDate>
    <itunes:duration>3419</itunes:duration>
    <itunes:keywords>Genius Brewing, low and no alcohol, healthier drinking, 3% beer, craft beer, low alcohol, no alcohol, light beer, low ABV, low calorie, moderation, alcohol free, session IPA, flavor profile, draft beer, motor neuron disease, CSR, Doddy Weir Foundation, se</itunes:keywords>
    <itunes:episode>5</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#4. Going International with South Africa&#39;s Mahala Botanical AF Spirit</itunes:title>
    <title>#4. Going International with South Africa&#39;s Mahala Botanical AF Spirit</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗  FREE COURSE: OVERCOMING THE HURDLES  Origins of Mahala  Farm-to-glass process   The only female-owned distillery  Supporting and upskilling  Paul's previous life Challenges in the UK.  Low/No in South Africa. Industry growth.  Expanding to the US.  Mahala Amber.  The craft market.  The cost of quality.  Constant innovation.  The Sparrow Society   The Botanical Society of South Africa.    Hi...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p> <a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>Origins of Mahala <br/>Farm-to-glass process <br/> The only female-owned distillery<br/> Supporting and upskilling<br/> Paul&apos;s previous life<br/>Challenges in the UK.<br/> Low/No in South Africa.<br/>Industry growth.<br/> Expanding to the US.<br/> Mahala Amber.<br/> The craft market.<br/> The cost of quality. <br/>Constant innovation.<br/> The Sparrow Society <br/> The Botanical Society of South Africa.<br/>  </p><p><b>Highlights from Paul &amp; Daniele</b></p><p><em>“And I think, when you say farm to glass, it&apos;s really that we are part of the process from the beginning where we pick the botanicals  to the end of it where we actually bottle it, label it and put in the box all ourselves”</em></p><p><em>&quot;The forecast for the next three years for the UK low/now market is to grow at 8% to 10% where alcoholic spirits are flat.&quot;<br/> <br/>&quot;I think there&apos;s a lot of support for females in the industry at the moment.&quot;</em></p><p><em>&quot;We&apos;re always going to be at the craft end, at the premium end... people are willing to pay for a really nice product that&apos;s got quality packaging, quality taste, and that has a nice story behind it.&quot;</em></p><p><a href='https://amzn.to/3Wb7GCK'>Try Mahala Amber</a>*<br/><a href='https://amzn.to/4bwynGz'>Try Mahala Botanical</a>* </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p> <a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/></b><br/>Origins of Mahala <br/>Farm-to-glass process <br/> The only female-owned distillery<br/> Supporting and upskilling<br/> Paul&apos;s previous life<br/>Challenges in the UK.<br/> Low/No in South Africa.<br/>Industry growth.<br/> Expanding to the US.<br/> Mahala Amber.<br/> The craft market.<br/> The cost of quality. <br/>Constant innovation.<br/> The Sparrow Society <br/> The Botanical Society of South Africa.<br/>  </p><p><b>Highlights from Paul &amp; Daniele</b></p><p><em>“And I think, when you say farm to glass, it&apos;s really that we are part of the process from the beginning where we pick the botanicals  to the end of it where we actually bottle it, label it and put in the box all ourselves”</em></p><p><em>&quot;The forecast for the next three years for the UK low/now market is to grow at 8% to 10% where alcoholic spirits are flat.&quot;<br/> <br/>&quot;I think there&apos;s a lot of support for females in the industry at the moment.&quot;</em></p><p><em>&quot;We&apos;re always going to be at the craft end, at the premium end... people are willing to pay for a really nice product that&apos;s got quality packaging, quality taste, and that has a nice story behind it.&quot;</em></p><p><a href='https://amzn.to/3Wb7GCK'>Try Mahala Amber</a>*<br/><a href='https://amzn.to/4bwynGz'>Try Mahala Botanical</a>* </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2229527/episodes/13556427-4-going-international-with-south-africa-s-mahala-botanical-af-spirit.mp3" length="22967028" type="audio/mpeg" />
    <itunes:image href="https://storage.buzzsprout.com/p570kbwlylk4x4q70wfcbnb8z5zn?.jpg" />
    <itunes:author>Denise Hamilton-Mace</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13556427</guid>
    <pubDate>Fri, 08 Sep 2023 18:00:00 +0100</pubDate>
    <podcast:soundbite startTime="1443.017" duration="53.0" />
    <itunes:duration>1910</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:episode>4</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#3. Good Karma, Good Beer with Founder Steve Sailopal</itunes:title>
    <title>#3. Good Karma, Good Beer with Founder Steve Sailopal</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  Highlights from Steve: "And it shows you British hops can be just as flavoursome as New Zealand hops or American hops." "Now there's so many alcohol-free brands out there, alcohol-free beer especially. It's just crazy." "We're on a really good, exciting, mindful mission with Good Karma with what we're doing with the local farmers." “We’re here as well! It is challenging, dude. And the boys with the big brand, they've got the chain and dis...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/>Highlights from Steve:</b></p><p><em>&quot;And it shows you British hops can be just as flavoursome as New Zealand hops or American hops.&quot;</em></p><p><em>&quot;Now there&apos;s so many alcohol-free brands out there, alcohol-free beer especially. It&apos;s just crazy.&quot;</em></p><p><em>&quot;We&apos;re on a really good, exciting, mindful mission with Good Karma with what we&apos;re doing with the local farmers.&quot;</em></p><p><em>“We’re here as well! It is challenging, dude. And the boys with the big brand, they&apos;ve got the chain and distribution, we just need to be part of it now.&quot;<br/></em><br/></p><p>Steve&apos;s journey and focus on mindful drinkers<br/>Changes in the production process for alcohol-free beer<br/>Use of local hops and sustainability<br/>Range and focus for  Good Karma beers<br/>Importance of having a unique identity in the market<br/>The need for innovation and collaboration in the industry<br/>Steve&apos;s consultancy work and collabs with other brands<br/>Good Karma’s new lager <br/>Challenges of brewing an AF lager<br/>Importance of diversity and inclusion in the industry<br/>Cultural perceptions of alcohol<br/>Alcohol-free movement in LGBTQ+ community<br/>How Steve met Club Soda<br/>Growth and acceptance of AF beers by mainstream breweries<br/>Will big breweries or smaller brands dominate the sector<br/>Challenges faced by smaller AF brands<br/>Call to arms<br/>Comparison to the craft beer scene and the importance of collaboration<br/>Importance of opening doors and helping each other out<br/>Where to find Good Karma and support the brand<br/><br/>================<br/><a href='https://amzn.to/3xMwxDC'>Try Good Karma</a>*<br/><b><br/></b>==================<br/>We also talk about<br/><a href='https://www.amazon.co.uk/FREESTAR-Alcoholic-winning-Naturally-Fermented/dp/B0C78MW7TD?keywords=freestar%2Balcohol%2Bfree%2Bbeer&amp;qid=1693670632&amp;sprefix=freestar%2Caps%2C85&amp;sr=8-1-spons&amp;sp_csd=d2lkZ2V0TmFtZT1zcF9hdGY&amp;th=1&amp;linkCode=sl1&amp;tag=lndm01-21&amp;linkId=4429fb0208fb8d5cdb2df27bcf93d08e&amp;language=en_GB&amp;ref_=as_li_ss_tl'>Freestar IPA</a>* <br/><a href='https://joinclubsoda.com/'>Club Soda</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/>Highlights from Steve:</b></p><p><em>&quot;And it shows you British hops can be just as flavoursome as New Zealand hops or American hops.&quot;</em></p><p><em>&quot;Now there&apos;s so many alcohol-free brands out there, alcohol-free beer especially. It&apos;s just crazy.&quot;</em></p><p><em>&quot;We&apos;re on a really good, exciting, mindful mission with Good Karma with what we&apos;re doing with the local farmers.&quot;</em></p><p><em>“We’re here as well! It is challenging, dude. And the boys with the big brand, they&apos;ve got the chain and distribution, we just need to be part of it now.&quot;<br/></em><br/></p><p>Steve&apos;s journey and focus on mindful drinkers<br/>Changes in the production process for alcohol-free beer<br/>Use of local hops and sustainability<br/>Range and focus for  Good Karma beers<br/>Importance of having a unique identity in the market<br/>The need for innovation and collaboration in the industry<br/>Steve&apos;s consultancy work and collabs with other brands<br/>Good Karma’s new lager <br/>Challenges of brewing an AF lager<br/>Importance of diversity and inclusion in the industry<br/>Cultural perceptions of alcohol<br/>Alcohol-free movement in LGBTQ+ community<br/>How Steve met Club Soda<br/>Growth and acceptance of AF beers by mainstream breweries<br/>Will big breweries or smaller brands dominate the sector<br/>Challenges faced by smaller AF brands<br/>Call to arms<br/>Comparison to the craft beer scene and the importance of collaboration<br/>Importance of opening doors and helping each other out<br/>Where to find Good Karma and support the brand<br/><br/>================<br/><a href='https://amzn.to/3xMwxDC'>Try Good Karma</a>*<br/><b><br/></b>==================<br/>We also talk about<br/><a href='https://www.amazon.co.uk/FREESTAR-Alcoholic-winning-Naturally-Fermented/dp/B0C78MW7TD?keywords=freestar%2Balcohol%2Bfree%2Bbeer&amp;qid=1693670632&amp;sprefix=freestar%2Caps%2C85&amp;sr=8-1-spons&amp;sp_csd=d2lkZ2V0TmFtZT1zcF9hdGY&amp;th=1&amp;linkCode=sl1&amp;tag=lndm01-21&amp;linkId=4429fb0208fb8d5cdb2df27bcf93d08e&amp;language=en_GB&amp;ref_=as_li_ss_tl'>Freestar IPA</a>* <br/><a href='https://joinclubsoda.com/'>Club Soda</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <pubDate>Sat, 02 Sep 2023 17:00:00 +0100</pubDate>
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    <itunes:keywords>Low No Drinker podcast, Low No Drinker magazine, alcohol free beer, low alcohol beer, Good Karma Beer, Steve Sailopal, brand founders, industry pioneers, mindful drinkers, yeast, fermentation, hops, local farmers, Kent and Sussex hops, Harlequin hop, lage</itunes:keywords>
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    <itunes:title>#2. La Maison Wellness founder Camille Vidal, aka Mindfully Cami</itunes:title>
    <title>#2. La Maison Wellness founder Camille Vidal, aka Mindfully Cami</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES  In this second episode from the Low No Drinker Podcast, I speak to Camille Vidal, the founder of the mindful drinking platform La Maison Wellness.  Cami’s passion for mindful drinking is palpable and her journey from a small family-run theatre bar to international acclaim as one of the most respected voices in our world is a must-listen. Hear why Cami describes herself as 99% sober, discover what she considers to be her superpower (a...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>In this second episode from the Low No Drinker Podcast, I speak to Camille Vidal, the founder of the mindful drinking platform La Maison Wellness. </p><p>Cami’s passion for mindful drinking is palpable and her journey from a small family-run theatre bar to international acclaim as one of the most respected voices in our world is a must-listen.</p><p>Hear why Cami describes herself as 99% sober, discover what she considers to be her superpower (and yours too) and listen in as she describes her vision of the future of low/no. </p><p>Let’s dive in…</p><p> </p><p>You can visit La Maison Wellness at <a href='https://www.lamaisonwellness.com/'>https://www.lamaisonwellness.com/</a></p><p>See her brilliant cocktail recipes for low-and-no-alcohol mixed drinks here <a href='https://www.lamaisonwellness.com/recipes'>https://www.lamaisonwellness.com/recipes</a></p><p>Follow Cami on Instagram <a href='https://www.instagram.com/mindfullycami/'>https://www.instagram.com/mindfullycami/</a> and TikTok <a href='https://www.tiktok.com/@mindfullycami'>https://www.tiktok.com/@mindfullycami</a></p><p> </p><p>Cami talks about:</p><p>Healthy Hospo <a href='https://healthyhospo.com/'>https://healthyhospo.com/</a></p><p>World Alcohol-Free Awards <a href='https://www.worldafawards.com/'>https://www.worldafawards.com/</a></p><p>Sober Curious by Ruby Warrington <a href='https://amzn.to/3slo0Vd'>https://amzn.to/3slo0Vd</a>* </p><p>Seedlip alcohol-free spirit <a href='https://amzn.to/3KMMBsy'>https://amzn.to/3KMMBsy</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/></b>In this second episode from the Low No Drinker Podcast, I speak to Camille Vidal, the founder of the mindful drinking platform La Maison Wellness. </p><p>Cami’s passion for mindful drinking is palpable and her journey from a small family-run theatre bar to international acclaim as one of the most respected voices in our world is a must-listen.</p><p>Hear why Cami describes herself as 99% sober, discover what she considers to be her superpower (and yours too) and listen in as she describes her vision of the future of low/no. </p><p>Let’s dive in…</p><p> </p><p>You can visit La Maison Wellness at <a href='https://www.lamaisonwellness.com/'>https://www.lamaisonwellness.com/</a></p><p>See her brilliant cocktail recipes for low-and-no-alcohol mixed drinks here <a href='https://www.lamaisonwellness.com/recipes'>https://www.lamaisonwellness.com/recipes</a></p><p>Follow Cami on Instagram <a href='https://www.instagram.com/mindfullycami/'>https://www.instagram.com/mindfullycami/</a> and TikTok <a href='https://www.tiktok.com/@mindfullycami'>https://www.tiktok.com/@mindfullycami</a></p><p> </p><p>Cami talks about:</p><p>Healthy Hospo <a href='https://healthyhospo.com/'>https://healthyhospo.com/</a></p><p>World Alcohol-Free Awards <a href='https://www.worldafawards.com/'>https://www.worldafawards.com/</a></p><p>Sober Curious by Ruby Warrington <a href='https://amzn.to/3slo0Vd'>https://amzn.to/3slo0Vd</a>* </p><p>Seedlip alcohol-free spirit <a href='https://amzn.to/3KMMBsy'>https://amzn.to/3KMMBsy</a></p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Sat, 19 Aug 2023 17:00:00 +0100</pubDate>
    <itunes:duration>2422</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:episode>2</itunes:episode>
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    <itunes:title>#1. Movie Inspiration with Unltd. Founder Johnny Johnson</itunes:title>
    <title>#1. Movie Inspiration with Unltd. Founder Johnny Johnson</title>
    <itunes:summary><![CDATA[Hey, let's text 🤗 FREE COURSE: OVERCOMING THE HURDLES   In this first ever episode of the Low No Drinker Magazine Podcast, I speak with the founder of UNLTD. Johnny Johnson.  Formerly a city tailor, Johnny enjoyed one (or a few) too many tequilas on his wedding night and the next day, started not only a new life with his wife and co-founder Antonia but a whole new way of living.  Now a moderating drinker who still enjoys a full-strength beer from time-to-time Johnny takes me through...]]></itunes:summary>
    <description><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>In this first ever episode of the Low No Drinker Magazine Podcast, I speak with the founder of UNLTD. Johnny Johnson. </p><p>Formerly a city tailor, Johnny enjoyed one (or a few) too many tequilas on his wedding night and the next day, started not only a new life with his wife and co-founder Antonia but a whole new way of living. </p><p>Now a moderating drinker who still enjoys a full-strength beer from time-to-time Johnny takes me through the journey from inspiration to activation (via Bradly Cooper) and the amazing achievements of UNLTD. so far. </p><p>Listen up, it’s a good one!</p><p>==============================<br/><a href='https://amzn.to/3Wduh1Q'>Try Unltd.</a>*<br/>============================== </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></description>
    <content:encoded><![CDATA[<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2229527/open_sms">Hey, let&#39;s text 🤗</a></p><p><a href='https://www.lownodrinkermagazine.com/freegifts'><b>FREE COURSE: OVERCOMING THE HURDLES</b></a><b><br/><br/><br/></b>In this first ever episode of the Low No Drinker Magazine Podcast, I speak with the founder of UNLTD. Johnny Johnson. </p><p>Formerly a city tailor, Johnny enjoyed one (or a few) too many tequilas on his wedding night and the next day, started not only a new life with his wife and co-founder Antonia but a whole new way of living. </p><p>Now a moderating drinker who still enjoys a full-strength beer from time-to-time Johnny takes me through the journey from inspiration to activation (via Bradly Cooper) and the amazing achievements of UNLTD. so far. </p><p>Listen up, it’s a good one!</p><p>==============================<br/><a href='https://amzn.to/3Wduh1Q'>Try Unltd.</a>*<br/>============================== </p>  <p>===<br/>You can email me at denise@lownodrinkermagazine.com<br/><br/>===<br/>🧐 <b>Take the quiz</b> and find out what&apos;s <b>REALLY</b> driving your midlife drinking habits<br/><a href='https://www.lownodrinker.com/'>https://www.lownodrinker.com/</a><br/><br/>===<br/>🗣️ Join the growing community on Substack<br/><a href='https://lownodrinker.substack.com/'>https://lownodrinker.substack.com/</a><br/><br/>===<br/>🌱 Reset the way alcohol shows up in your life with the <b>4 Week Midlife Mindful Drinking Reset</b><br/><a href='https://www.lownodrinker.com/4weekreset'>https://www.lownodrinker.com/4weekreset</a><br/><br/><br/>===<b><br/></b><em>*Some links are affiliate links. If you make a purchase, I may earn a commission that helps me keep the show going. Thank you.</em></p>]]></content:encoded>
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    <itunes:author>Denise Hamilton-Mace</itunes:author>
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    <pubDate>Mon, 07 Aug 2023 18:00:00 +0100</pubDate>
    <itunes:duration>2035</itunes:duration>
    <itunes:keywords>sober curious, alcohol-free, low alcohol</itunes:keywords>
    <itunes:episode>1</itunes:episode>
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