Keeping Up with the Calligraphers Fri, 17 Jul 2026 19:10:03 -0700 https://keepingupwiththecalligraphers.buzzsprout.com en-us © 2026 Keeping Up with the Calligraphers yes Support this Podcast 6de37266-8605-5fe2-90f0-ea5eaeed46aa calligrapherspodcast@gmail.com Alex Hirsch + Cat Brown episodic true The first of its kind - Alex Hirsch of Signed by Alex and Cat Brown of Cat Lauren Calligraphy, two event calligraphers with a combined decade of knowledge and experience in the industry are coming together to share what they know for artists + industry professionals alike!


Their values are rooted in collaboration and community above all else. Listen in to hear their honest conversations about the artist and event industries, and provide their insights on how we can collectively do better and be better in our creative communities.


Expect lots of unfiltered sassy banter, sarcasm on steroids, and lots of laughter between these two fire signs.

]]> Buzzsprout (https://www.buzzsprout.com) entrepreneurship, calligraphers, community, event artists Alex Hirsch + Cat Brown calligrapherspodcast@gmail.com https://storage.buzzsprout.com/2lbw4bwqybtacpwyl7mi3mjp7vtq?.jpg Keeping Up with the Calligraphers https://keepingupwiththecalligraphers.buzzsprout.com Alex Hirsch Cat Brown How Pricing Hourly Could be Hurting Your Biz w/ Marie Coleman-Johns of Maiden September How Pricing Hourly Could be Hurting Your Biz w/ Marie Coleman-Johns of Maiden September "We are very into thriving artists."

Alex and Cat bring on guest Marie Coleman-Johns of Maiden September to discuss some of the nuances of pricing as full time event artists.

While all three began their creative business journey as hourly-based artists, they’ve all shifted to package pricing, noting just how valuable their services are as event calligraphers and artists. They discuss the transition, the benefits, the challenges, when and when not to implement the practice, how it’s beneficial to clients, and the overall impact to the calligraphy community.

The key takeaway? Education and practice are essential for building confidence in pricing.

Feeling like you want support? Marie is creating an upcoming mini-course aimed at helping calligraphers navigate pricing strategies effectively. Join her waitlist here.

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Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> "We are very into thriving artists."

Alex and Cat bring on guest Marie Coleman-Johns of Maiden September to discuss some of the nuances of pricing as full time event artists.

While all three began their creative business journey as hourly-based artists, they’ve all shifted to package pricing, noting just how valuable their services are as event calligraphers and artists. They discuss the transition, the benefits, the challenges, when and when not to implement the practice, how it’s beneficial to clients, and the overall impact to the calligraphy community.

The key takeaway? Education and practice are essential for building confidence in pricing.

Feeling like you want support? Marie is creating an upcoming mini-course aimed at helping calligraphers navigate pricing strategies effectively. Join her waitlist here.

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Buzzsprout-19207221 Thu, 21 May 2026 12:00:00 -0700 3395 calligraphy, pricing strategies, package pricing, business growth, freelance artists, client relationships, calligraphy community, entrepreneurship, marketing, networking 3 7 full true Marie Coleman-Johns Alex Hirsch Cat Brown Catching Up with the Calligraphers: Luxury Retail Events, Work Quality, & Negotiating Pricing Catching Up with the Calligraphers: Luxury Retail Events, Work Quality, & Negotiating Pricing "I should be charging for that."

"Correct."

Alex of Signs of our Lives and Cat of Cat Lauren Calligraphy chat about their newfound perspective on luxury retail events, the quirks of in-studio orders, and what happens when artists sacrifice quality for speed. They also touch on pricing for events, added fees, and real life examples of communicating expectations with clients. 

Send us Fan Mail

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Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> "I should be charging for that."

"Correct."

Alex of Signs of our Lives and Cat of Cat Lauren Calligraphy chat about their newfound perspective on luxury retail events, the quirks of in-studio orders, and what happens when artists sacrifice quality for speed. They also touch on pricing for events, added fees, and real life examples of communicating expectations with clients. 

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Buzzsprout-19095248 Thu, 30 Apr 2026 12:00:00 -0700 1930 calligraphy, client relationships, luxury events, engraving on site, negotiating with clients, pricing, professionalism, work quality 3 6 full true How to Maintain Client Relationships as an Event Artist, with Guest Jodi Tellier How to Maintain Client Relationships as an Event Artist, with Guest Jodi Tellier Alex and Cat welcomed the so very talented artist, Jodi Tellier to share her not-so-linear journey being in the art world; and her tips on maintaining years-long relationships with her clients, even after pivoting her art and her business.

In the first half of the episode, Jodi stares how she transitioned from drawing and painting to calligraphy and then back to live painting.

Then she shared her insights on how she’s managed to navigate pricing challenges, communicating with clients, and how she’s learned to set boundaries when necessary.

We’re so grateful that after years of following each other that we got to hear more about Jodi’s journey and how she got to where she is today. Save this episode for when you’re ready to be inspired!

Key takeaways:

✨ genuine human connections will always be more important and valuable than being transactional in your relationships

✨ staying true to yourself and your art will bring you so much more joy in your business than if you let others shape your day-to-day and what services you offer

✨ it’s more than possible to sustain a career as a full time artist


Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex and Cat welcomed the so very talented artist, Jodi Tellier to share her not-so-linear journey being in the art world; and her tips on maintaining years-long relationships with her clients, even after pivoting her art and her business.

In the first half of the episode, Jodi stares how she transitioned from drawing and painting to calligraphy and then back to live painting.

Then she shared her insights on how she’s managed to navigate pricing challenges, communicating with clients, and how she’s learned to set boundaries when necessary.

We’re so grateful that after years of following each other that we got to hear more about Jodi’s journey and how she got to where she is today. Save this episode for when you’re ready to be inspired!

Key takeaways:

✨ genuine human connections will always be more important and valuable than being transactional in your relationships

✨ staying true to yourself and your art will bring you so much more joy in your business than if you let others shape your day-to-day and what services you offer

✨ it’s more than possible to sustain a career as a full time artist


Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Buzzsprout-18963068 Mon, 06 Apr 2026 13:00:00 -0700 2804 live calligraphy, art, client relationships, creative journey, luxury lettering, Jodi Tellier, artist advice, live sketching, pricing strategies 3 5 full true Jodi Tellier Alex Hirsch Cat Brown Hot Take: Reframe Your Jealousy, with Sylvia Wong of Via Calligraphy Hot Take: Reframe Your Jealousy, with Sylvia Wong of Via Calligraphy If you’ve ever thought, “why not me?” this episode is for you. Alex of Signs of our Lives, Hannah of TallyMark Studio, and special guest Syl of Via Calligraphy discuss the concept of using that FOMO you have as a growth tool in your creative business.

Hannah and Syl share how “The Artist’s Way” shifted their perspectives about jealousy, and how engaging in creative exploration has lead to some *unexpected* discoveries to say the least.

Listen in for some actionable things you can do to fill the gaps between where you are and where you want to be, in a way that aligns with you, your creativity, and your business.

References:

Sylvia of Via Calligraphy:

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> If you’ve ever thought, “why not me?” this episode is for you. Alex of Signs of our Lives, Hannah of TallyMark Studio, and special guest Syl of Via Calligraphy discuss the concept of using that FOMO you have as a growth tool in your creative business.

Hannah and Syl share how “The Artist’s Way” shifted their perspectives about jealousy, and how engaging in creative exploration has lead to some *unexpected* discoveries to say the least.

Listen in for some actionable things you can do to fill the gaps between where you are and where you want to be, in a way that aligns with you, your creativity, and your business.

References:

Sylvia of Via Calligraphy:

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Buzzsprout-18750940 Sun, 01 Mar 2026 09:00:00 -0800 2443 jealousy, creativity, The Artist's Way, individuality, art, comparison, inspiration, self-reflection, capitalism, human touch, artist dates, creative business owner, calligrapher 3 4 full true Sylvia Wong Alex Hirsch Cat Brown True Life: We're Workaholics True Life: We're Workaholics Bringing it back MTV style, Alex of Signs of our Lives and Cat of Cat Lauren Calligraphy go into their personal journeys of being a little bit too into their work; to the point where it at times takes a toll on their physical and mental health.

They chat about hustle culture, the need to always be productive, and how society promotes the idea that your self-worth is tied to your financial success. And in the same vein, how difficult it is to say "no" to things when you love your clients and the work you do.

They emphasize the need to shift their mindsets about their innate value, and the need to shift their personal behavior patterns to incorporate some balance in their businesses and their personal lives.


Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Bringing it back MTV style, Alex of Signs of our Lives and Cat of Cat Lauren Calligraphy go into their personal journeys of being a little bit too into their work; to the point where it at times takes a toll on their physical and mental health.

They chat about hustle culture, the need to always be productive, and how society promotes the idea that your self-worth is tied to your financial success. And in the same vein, how difficult it is to say "no" to things when you love your clients and the work you do.

They emphasize the need to shift their mindsets about their innate value, and the need to shift their personal behavior patterns to incorporate some balance in their businesses and their personal lives.


Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Buzzsprout-18690954 Mon, 16 Feb 2026 14:00:00 -0800 3043 overworking, balance, business, hustle culture, monetization of hobbies, personal value, mindset, self-worth, productivity, finance, workaholic, event calligraphy 3 3 full true Hot Take: Not Every Client is For You, with Suki Liu of Signed by Suki Hot Take: Not Every Client is For You, with Suki Liu of Signed by Suki In this Hot Take episodes, Alex of Signs of our Lives, Hannah of Tallymark Studio, and guest Suki Liu of Signed by Suki discuss the importance of recognizing that not every client is a good fit for every artist.

They unpack one of Suki's most recent Instagram posts, which started a conversation about the need for authenticity, professionalism, and setting standards within the industry, especially when it could impact the significance of a cultural tradition or art form. 

Handling client requests outside of your wheelhouse isn't easy, but we promise to hold your hand through it on this one!

Links:

Suki's Instagram Post
IG: Signed by Suki
Website: Signed by Suki

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> In this Hot Take episodes, Alex of Signs of our Lives, Hannah of Tallymark Studio, and guest Suki Liu of Signed by Suki discuss the importance of recognizing that not every client is a good fit for every artist.

They unpack one of Suki's most recent Instagram posts, which started a conversation about the need for authenticity, professionalism, and setting standards within the industry, especially when it could impact the significance of a cultural tradition or art form. 

Handling client requests outside of your wheelhouse isn't easy, but we promise to hold your hand through it on this one!

Links:

Suki's Instagram Post
IG: Signed by Suki
Website: Signed by Suki

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-18615732 Tue, 03 Feb 2026 09:00:00 -0800 1629 calligraphy, client relationships, cultural sensitivity, art industry, professionalism, authenticity, business advice, artist community, creative entrepreneurship, Chinese calligraphy, Lunar New Year experience 3 2 full true Catching Up with the Calligraphers: Lessons Learned Catching Up with the Calligraphers: Lessons Learned Welcome to Season 3 of Keeping Up with the Calligraphers! Alex of Signs of our Lives and Cat of Cat Lauren Calligraphy catch up on all things work and life since the end of Season 2. From the realities of traveling for events, to the challenges of setting boundaries with clients, to figuring out what balance looks like for both of them, these co-hosts are keeping it realer than ever. They reflect on what they plan on starting in 2026, what they're so over, and what's necessary to keep doing. Listen in for some inspiration, but most importantly for the laughs and the lessons.

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Welcome to Season 3 of Keeping Up with the Calligraphers! Alex of Signs of our Lives and Cat of Cat Lauren Calligraphy catch up on all things work and life since the end of Season 2. From the realities of traveling for events, to the challenges of setting boundaries with clients, to figuring out what balance looks like for both of them, these co-hosts are keeping it realer than ever. They reflect on what they plan on starting in 2026, what they're so over, and what's necessary to keep doing. Listen in for some inspiration, but most importantly for the laughs and the lessons.

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Buzzsprout-18498082 Mon, 12 Jan 2026 17:00:00 -0800 3356 calligraphy, event calligrapher, burnout, networking, wedding industry, business travel, business lessons, client relationships, self-care, mentorship 3 1 full true Taking Your Wedding Calligraphy International Taking Your Wedding Calligraphy International In this episode, Alex and Cat discuss Cat's recent adventure providing live event calligraphy at a destination wedding in Spain. Listen in to hear how she landed the client, the logistics that went into the client experience, and the creative and intricate process of curating the wedding favors.

And as always, nothing will ever go as planned. Cat goes into some of the  obstacles that came up (expected and unexpected) -- including going through customs with 100s of wedding favors, language barriers, transportation issues, and more; while reflecting and sharing on the lessons learned for future events.

Also: a quick update on the status of the pod!

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> In this episode, Alex and Cat discuss Cat's recent adventure providing live event calligraphy at a destination wedding in Spain. Listen in to hear how she landed the client, the logistics that went into the client experience, and the creative and intricate process of curating the wedding favors.

And as always, nothing will ever go as planned. Cat goes into some of the  obstacles that came up (expected and unexpected) -- including going through customs with 100s of wedding favors, language barriers, transportation issues, and more; while reflecting and sharing on the lessons learned for future events.

Also: a quick update on the status of the pod!

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-17811444 Wed, 10 Sep 2025 00:00:00 -0700 2343 calligraphy, destination weddings, networking, wedding favors, logistics, Spain, event planning, creative curation, customs, communication, wedding calligrapher, live calligraphy 2 11 full true Hot Take: Working with Luxury Brands Isn’t Always It Hot Take: Working with Luxury Brands Isn’t Always It Alex, Hannah, AND Cat discuss the nuances of working with luxury brands in the creative industry, particularly as event calligraphers. Booking that household name can be a huge business milestone! AND there are some factors you may want to consider before working with your next luxury brand. Do the values align? What’s the pay rate? The payment terms are what now?! You want me to sign a who what? As always, there are pros and cons to each side of the conversation, helping you determine what your next move will be.

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex, Hannah, AND Cat discuss the nuances of working with luxury brands in the creative industry, particularly as event calligraphers. Booking that household name can be a huge business milestone! AND there are some factors you may want to consider before working with your next luxury brand. Do the values align? What’s the pay rate? The payment terms are what now?! You want me to sign a who what? As always, there are pros and cons to each side of the conversation, helping you determine what your next move will be.

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-17663384 Fri, 15 Aug 2025 00:00:00 -0700 1828 luxury brands, pay rate, luxury calligrapher, event calligraphy, hot take, artist expression, value alignment, brand alignment, calligraphy, payment challenges, social proof, NDAs, contracts, business values 2 10 full true Hannah Holt Alex Hirsch Cat Brown Dress Coded, with Sylvia Wong of Via Calligraphy Dress Coded, with Sylvia Wong of Via Calligraphy The episode you’ve all been waiting for…

In response to a recent Instagram post 👀, Alex of Signs of our Lives and Cat of Cat Lauren Calligraphy chat with their guest Sylvia of Via Calligraphy about the nuances of professionalism, dress codes, and client communication.

They discuss a brief history of “professionalism” in work places, the inclusivity (or lack thereof) of dress codes at retail and brand events, and how to balance personal style with client expectations, through curating the pieces in their wardrobe.

Should artists just fall in line with corporate dress code standards? Or are there times when it’s ok to color outside the lines? Tune in to find out their thoughts. 


Sylvia of Via Calligraphy:

Syl's Website

Syl's IG

SomedayArtClub IG

Someday Art Club / LuxuryLettering101

Syl’s Instagram Post About Dress Codes


Other Resources + Links:

Alex's Nuuly Link (for $30 off your first month)

Cat’s LTK (LikeToKnowIt) Link

Book a Mentorship Session with Alex via Patreon

Title VII: Employer Dress Code Laws

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> The episode you’ve all been waiting for…

In response to a recent Instagram post 👀, Alex of Signs of our Lives and Cat of Cat Lauren Calligraphy chat with their guest Sylvia of Via Calligraphy about the nuances of professionalism, dress codes, and client communication.

They discuss a brief history of “professionalism” in work places, the inclusivity (or lack thereof) of dress codes at retail and brand events, and how to balance personal style with client expectations, through curating the pieces in their wardrobe.

Should artists just fall in line with corporate dress code standards? Or are there times when it’s ok to color outside the lines? Tune in to find out their thoughts. 


Sylvia of Via Calligraphy:

Syl's Website

Syl's IG

SomedayArtClub IG

Someday Art Club / LuxuryLettering101

Syl’s Instagram Post About Dress Codes


Other Resources + Links:

Alex's Nuuly Link (for $30 off your first month)

Cat’s LTK (LikeToKnowIt) Link

Book a Mentorship Session with Alex via Patreon

Title VII: Employer Dress Code Laws

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-17459657 Fri, 11 Jul 2025 08:00:00 -0700 3156 calligraphy, professionalism, dress codes, personal style, inclusivity, creative community, event attire, luxury branding, artist empowerment, fashion in art, calligraphy community 2 9 full true Sylvia Wong Alex Hirsch Cat Brown Contracts for Live Event Artists with Paige Griffith Contracts for Live Event Artists with Paige Griffith Cat of Cat Lauren Calligraphy and Alex of Signs of our Lives chat with Paige Griffith of The Legal Paige, contract lawyer and legal expert, about the importance of contracts for small business owners, particularly in the creative industry. Paiges emphasizes the need for clear, legally binding contracts to protect both the business and the client. The discussion covers when to implement contracts, how to modify them, and the role of AI in contract creation. Additionally, Paige shares resources available for entrepreneurs looking to enhance their legal knowledge and contract templates.

[  The Legal Paige’s 40% off Mid-Year Sale is running from 5/19-5/22 ]

Episode Links:

Paige’s Links:

Website
Instagram
Facebook

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Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Cat of Cat Lauren Calligraphy and Alex of Signs of our Lives chat with Paige Griffith of The Legal Paige, contract lawyer and legal expert, about the importance of contracts for small business owners, particularly in the creative industry. Paiges emphasizes the need for clear, legally binding contracts to protect both the business and the client. The discussion covers when to implement contracts, how to modify them, and the role of AI in contract creation. Additionally, Paige shares resources available for entrepreneurs looking to enhance their legal knowledge and contract templates.

[  The Legal Paige’s 40% off Mid-Year Sale is running from 5/19-5/22 ]

Episode Links:

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IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-17198386 Tue, 20 May 2025 12:00:00 -0700 2905 artist contract, the legal paige, event artist contract, contract vs agreement, live event art 2 8 full true Hot Takes with Hannah Holt: Stop Niching! Hot Takes with Hannah Holt: Stop Niching! “YoU nEeD to NiChE.” 🙅🏻‍♀️ NURRR. We’re sick of hearing this advice!

When you’re first starting out, or when you’re ready to add or pivot your services, the whole “you need to be niching” thing is just NOT gonna work.

You’re a multi-faceted artist and business owner! You owe it to yourself to create what you want to create, and explore what you’re curious about. You deserve the opportunity to have multiple streams of income. You and your art should be able to reach new audiences.

Alex and Hannah discuss the reasons why it’s beneficial to diversify and stay open to different opportunities and art forms. 

So throw that spaghetti at the wall. 🍝 Figure out what brings YOU joy, and what feels right for YOUR business and life.

Link: Elizabeth Gilbert, The Curiosity Driven Life

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IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> “YoU nEeD to NiChE.” 🙅🏻‍♀️ NURRR. We’re sick of hearing this advice!

When you’re first starting out, or when you’re ready to add or pivot your services, the whole “you need to be niching” thing is just NOT gonna work.

You’re a multi-faceted artist and business owner! You owe it to yourself to create what you want to create, and explore what you’re curious about. You deserve the opportunity to have multiple streams of income. You and your art should be able to reach new audiences.

Alex and Hannah discuss the reasons why it’s beneficial to diversify and stay open to different opportunities and art forms. 

So throw that spaghetti at the wall. 🍝 Figure out what brings YOU joy, and what feels right for YOUR business and life.

Link: Elizabeth Gilbert, The Curiosity Driven Life

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Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-17111408 Wed, 07 May 2025 13:00:00 -0700 1906 niching, stop niching, pros and cons of niching, diversifying services, diversifying income, women in the arts 2 7 full true Hannah Holt Alex Hirsch Cat Brown Subcontracting 101: Hiring & Being Hired as Event Artist Subcontracting 101: Hiring & Being Hired as Event Artist Thinking about hiring other artists or being hired for events? Alex + Cat dive deep into this controversial topic that's buzzing through the event artist / calligraphy industry right now - examining the honest pros and cons of both hiring other artists and being hired yourself.

From what makes someone totally rehire-able (or not), to the weird gray areas around pay rates and social media posting, they share their experiences from both sides of the subcontracting relationship.

Plus hear about that time Cat's engraver died mid-event and why Alex once turned DOWN subcontract work (but now loves it!).

Send us Fan Mail

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Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Thinking about hiring other artists or being hired for events? Alex + Cat dive deep into this controversial topic that's buzzing through the event artist / calligraphy industry right now - examining the honest pros and cons of both hiring other artists and being hired yourself.

From what makes someone totally rehire-able (or not), to the weird gray areas around pay rates and social media posting, they share their experiences from both sides of the subcontracting relationship.

Plus hear about that time Cat's engraver died mid-event and why Alex once turned DOWN subcontract work (but now loves it!).

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-16936331 Wed, 09 Apr 2025 09:00:00 -0700 4233 subcontracting, subcontractor, event artist, contractor, contracting, hiring, 1099s, industry rates 2 6 full false Hot Takes with Hannah Holt: Sharing Your Income Online Hot Takes with Hannah Holt: Sharing Your Income Online In this new episode series, Alex Hirsch of Signs of our Lives and Hannah Holt of Tally Mark Calligraphy share their hot takes on sharing your income online. 

With the underlying principles of “a rising tide lifts all ships,” they discuss how sharing your income online can be beneficial AND how it could be misleading to other business owners and artists (or give people the ick).

Alex and Hannah talk about price transparency, revenue versus profit, and the nuances of why and how you should and shouldn’t share your income publicly. 

Is six figures all it’s cracked up to be? What do you even want for your life and your business? Does the struggling artist stereotype need to be broken? Tune in for the *nuance!*

FTC Laws

Hannah Holt, Tally Mark Calligraphy
IG: https://www.instagram.com/tallymarkcalligraphy/
Website: www.tallymarkcalligraphy.com

Send us Fan Mail

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Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> In this new episode series, Alex Hirsch of Signs of our Lives and Hannah Holt of Tally Mark Calligraphy share their hot takes on sharing your income online. 

With the underlying principles of “a rising tide lifts all ships,” they discuss how sharing your income online can be beneficial AND how it could be misleading to other business owners and artists (or give people the ick).

Alex and Hannah talk about price transparency, revenue versus profit, and the nuances of why and how you should and shouldn’t share your income publicly. 

Is six figures all it’s cracked up to be? What do you even want for your life and your business? Does the struggling artist stereotype need to be broken? Tune in for the *nuance!*

FTC Laws

Hannah Holt, Tally Mark Calligraphy
IG: https://www.instagram.com/tallymarkcalligraphy/
Website: www.tallymarkcalligraphy.com

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch Buzzsprout-16694557 Mon, 03 Mar 2025 10:00:00 -0800 2055 income sharing, FTC laws, sharing your income online, event calligraphy, hot takes, small business ownership, women in business, salary pricing transparency, charging your worth, income transparency 2 5 full true Hannah Holt Alex Hirsch Cat Brown Bringing Your Live Art to Weddings Bringing Your Live Art to Weddings Live art isn't just for brand, corporate, and retail events, folks! It's coming in hot at weddings, and we're here to tell you all about it.

Cat, resident expert on bringing calligraphy experiences at weddings, shares how weddings can be similar to brand events, but more importantly, how they can be entirely different from start to finish.

Alex and Cat discuss expectations, client education, pricing, timeline, and other important considerations when working with the timeline of a wedding.

Learn how to have your cake, and eat it too.

Need more? Sign up for Cat's email list for when her tell-all insider course launches.

Send us Fan Mail

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Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Live art isn't just for brand, corporate, and retail events, folks! It's coming in hot at weddings, and we're here to tell you all about it.

Cat, resident expert on bringing calligraphy experiences at weddings, shares how weddings can be similar to brand events, but more importantly, how they can be entirely different from start to finish.

Alex and Cat discuss expectations, client education, pricing, timeline, and other important considerations when working with the timeline of a wedding.

Learn how to have your cake, and eat it too.

Need more? Sign up for Cat's email list for when her tell-all insider course launches.

Send us Fan Mail

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Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Buzzsprout-16643114 Mon, 17 Feb 2025 20:00:00 -0800 2734 wedding calligraphy, live painting at weddings, wedding engraving, wedding art, experiential favors 2 4 full true POV: You're Alone at a Retail Event POV: You're Alone at a Retail Event In this mini solo episode, Alex shares their point of view of attending retail events... well, solo! Whether you're engraving fragrances at a retailer, or lettering on champagne bottles at a liquor store - communication and adaptability are key when you're by yourself! She shares her insights on what questions to ask beforehand, what to do when you're at your event, and what to follow up with afterwards to build on client relationships. 

Send us Fan Mail

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Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> In this mini solo episode, Alex shares their point of view of attending retail events... well, solo! Whether you're engraving fragrances at a retailer, or lettering on champagne bottles at a liquor store - communication and adaptability are key when you're by yourself! She shares her insights on what questions to ask beforehand, what to do when you're at your event, and what to follow up with afterwards to build on client relationships. 

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-16231719 Fri, 06 Dec 2024 05:00:00 -0800 808 event artists, calligraphers, event calligraphy, on site live calligraphy, event flow, brand collaborations, retail events 2 3 full true Will They Ever Learn? Playing the Start, Stop, Continue Game Will They Ever Learn? Playing the Start, Stop, Continue Game Cat and Alex are two tired girlies trying to figure out what’s next in their businesses. After spending a summer working hard to continue elevating guest experience for clients while still showing up authentically (and chaotically) as themselves, they put down their engravers and picked up their mics to debrief together. 
 
Join them as they reflect on things they’d like to stop doing, start doing, and continue doing in life and in their calligraphy businesses. Will Cat stay part time? Are networking events still a thing we need to be doing? What is a boundary? Has anyone seen her?
 
All these questions answered and more, while sprinkling in some laughs, as always.

Highlights/Keywords: networking successes, charging your value, boundaries as a business owner, hourly rate vs package rate, clients that value you, morning routines, silly joys, outsourcing and automating, client feedback

Start/Stop/Continue Reflection Freebie
Dubsado Affiliate Link

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Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Cat and Alex are two tired girlies trying to figure out what’s next in their businesses. After spending a summer working hard to continue elevating guest experience for clients while still showing up authentically (and chaotically) as themselves, they put down their engravers and picked up their mics to debrief together. 
 
Join them as they reflect on things they’d like to stop doing, start doing, and continue doing in life and in their calligraphy businesses. Will Cat stay part time? Are networking events still a thing we need to be doing? What is a boundary? Has anyone seen her?
 
All these questions answered and more, while sprinkling in some laughs, as always.

Highlights/Keywords: networking successes, charging your value, boundaries as a business owner, hourly rate vs package rate, clients that value you, morning routines, silly joys, outsourcing and automating, client feedback

Start/Stop/Continue Reflection Freebie
Dubsado Affiliate Link

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Buzzsprout-15935253 Thu, 17 Oct 2024 10:00:00 -0700 3086 business exercise, social media authenticity, business boundaries, charging your value, event artists, calligraphers, event calligraphy, event industry, event professional, live art, brand activations 2 2 full true Mastering Marketing & Pricing for Live Events | Repost Interview with Calligraphy Biz Corner Mastering Marketing & Pricing for Live Events | Repost Interview with Calligraphy Biz Corner We're back from summer break and kicking off the fall season with a special collaboration episode with Shaochen and Alane from the Calligraphy Biz Corner podcast, where we chat about the diverse, in-demand live event calligraphy industry.

Join us for this exciting conversation where Cat Brown of Cat Lauren Calligraphy and Alex Hirsch of Signs of Our Lives share their experiences of growing their calligraphy businesses, niching down within the live event space, and the importance of staying authentic in business. We chat about essential marketing and pricing strategies for live events, the value of community connections, and the necessity of having a contract in place, whether it's your first or your hundredth job. 

From corporate events to private parties, Cat and Alex have a wealth of knowledge when in comes to standing out as live event artists. After getting their start by creating signs and paper goods for weddings, they expanded their services to provide live calligraphy at corporate events and activations for brands like Prada, Makers Mark, LA Magazine, Netflix, and more.

Whether you're looking to partner with luxury and corporate clients, provide on-site activations for local businesses, or even break into the world of flash tattoos, this episode has all the tips you need to create personalized, Insta-worthy experiences for guests of all kinds. Tune in for an insightful conversation packed with actionable tips as we head into busy season for live events!

Please note, if you're listening around littles, you might want to put headphones in for this one!

🔗 Links to resources mentioned in this episode:

Listen to more of Calligraphy Biz Corner: https://calligraphybizcorner.buzzsprout.com/follow

Follow Calligraphy Biz Corner on Instagram: https://www.instagram.com/calligraphybizcorner/

Send us Fan Mail

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Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> We're back from summer break and kicking off the fall season with a special collaboration episode with Shaochen and Alane from the Calligraphy Biz Corner podcast, where we chat about the diverse, in-demand live event calligraphy industry.

Join us for this exciting conversation where Cat Brown of Cat Lauren Calligraphy and Alex Hirsch of Signs of Our Lives share their experiences of growing their calligraphy businesses, niching down within the live event space, and the importance of staying authentic in business. We chat about essential marketing and pricing strategies for live events, the value of community connections, and the necessity of having a contract in place, whether it's your first or your hundredth job. 

From corporate events to private parties, Cat and Alex have a wealth of knowledge when in comes to standing out as live event artists. After getting their start by creating signs and paper goods for weddings, they expanded their services to provide live calligraphy at corporate events and activations for brands like Prada, Makers Mark, LA Magazine, Netflix, and more.

Whether you're looking to partner with luxury and corporate clients, provide on-site activations for local businesses, or even break into the world of flash tattoos, this episode has all the tips you need to create personalized, Insta-worthy experiences for guests of all kinds. Tune in for an insightful conversation packed with actionable tips as we head into busy season for live events!

Please note, if you're listening around littles, you might want to put headphones in for this one!

🔗 Links to resources mentioned in this episode:

Listen to more of Calligraphy Biz Corner: https://calligraphybizcorner.buzzsprout.com/follow

Follow Calligraphy Biz Corner on Instagram: https://www.instagram.com/calligraphybizcorner/

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-15809709 Fri, 27 Sep 2024 05:00:00 -0700 3401 2 1 full true Mastering Event Workflow for Live Artistry & Brand Activations Mastering Event Workflow for Live Artistry & Brand Activations Having an efficient workflow cultivates a better experience for you, for your client, and for event attendees — so let’s do something about it! In this episode, Cat of Cat Lauren Calligraphy + Alex of Signs of our Lives discuss:

-strategies for figuring out how to determine your production rate
-some differences between in studio work versus on site work
-setting up your event space
-how and what to educate your clients and event attendees about
-different types of order forms, and how they can help you manage your event
-setting and communicating boundaries on site
-and so much more!

Listen in for all the tips on managing (and mastering) event workflow for live events as an artist.

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Having an efficient workflow cultivates a better experience for you, for your client, and for event attendees — so let’s do something about it! In this episode, Cat of Cat Lauren Calligraphy + Alex of Signs of our Lives discuss:

-strategies for figuring out how to determine your production rate
-some differences between in studio work versus on site work
-setting up your event space
-how and what to educate your clients and event attendees about
-different types of order forms, and how they can help you manage your event
-setting and communicating boundaries on site
-and so much more!

Listen in for all the tips on managing (and mastering) event workflow for live events as an artist.

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-15052356 Sun, 12 May 2024 08:00:00 -0700 2602 event artists, calligraphers, event calligraphy, event industry, event professional, live art, brand activations, event flow, workflow, efficient event 1 10 full true Cat Goes to a Networking Event Cat Goes to a Networking Event In this mini episode, Cat of Cat Lauren Calligraphy shares her experience of going to her first networking event. Join us as Alex and Cat answer: How do you know what networking events to go to? WTF is an elevator pitch? How does an introvert get themselves through a networking event? Do you bring business cards? And some of the other intricacies of attending a networking event solo. 

Send us Fan Mail

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Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> In this mini episode, Cat of Cat Lauren Calligraphy shares her experience of going to her first networking event. Join us as Alex and Cat answer: How do you know what networking events to go to? WTF is an elevator pitch? How does an introvert get themselves through a networking event? Do you bring business cards? And some of the other intricacies of attending a networking event solo. 

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-14779858 Wed, 27 Mar 2024 09:00:00 -0700 1893 event artists, calligraphers, event calligraphy, event industry, event professional, live art, brand activation, networking event, networking small business, entrepreneur, creative, business cards, artists 1 9 full true Pricing Your Services as an Event Artist Pricing Your Services as an Event Artist Cat of Cat Lauren Calligraphy and Alex of Signs of Our Lives share how they price their services as event artists, and some other pricing structures that you can utilize in your art businesses.

They share the considerations to take into account when pricing, and how pricing for events can be different than in-studio commissions or product-based business models.

They also touch on how being transparent with your pricing benefits everyone, and how having a pricing structure helps you understand the value you provide and communicate it to potential clients.

Links:
Nibtique
Jodi Tellier Art

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Cat of Cat Lauren Calligraphy and Alex of Signs of Our Lives share how they price their services as event artists, and some other pricing structures that you can utilize in your art businesses.

They share the considerations to take into account when pricing, and how pricing for events can be different than in-studio commissions or product-based business models.

They also touch on how being transparent with your pricing benefits everyone, and how having a pricing structure helps you understand the value you provide and communicate it to potential clients.

Links:
Nibtique
Jodi Tellier Art

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-14640426 Wed, 06 Mar 2024 10:00:00 -0800 3113 event artists, calligraphers, event calligraphy, event industry, event professional, live art, brand activations, pricing, hourly rate, day rate half day rate, pricing transparency, 1 8 full true From Burnt Out to Balanced with Amanda Reid Designs From Burnt Out to Balanced with Amanda Reid Designs Feeling the burnout of balancing your personal life, entrepreneurship, and being an artist? This episode has exactly what you need.

Alex of Signs of our Lives and Cat of Cat Lauren calligraphy interview Amanda Reid of Amanda Reid Designs. She teaches us about the realities of burnout and reminds us that our bodies are our most precious tools—and it's about time we started treating them as such!

Reignite your creativity with practical tips about avoiding burnout,  addressing it when it happens, and prioritizing self-care as a non-negotiable for personal and professional success.

Join us on this thought-provoking journey as we empower you to prioritize your well-being, set healthy boundaries, and find inspiration in the everyday. Whether you're an entrepreneur, creative, or someone seeking a holistic approach to life, this episode offers a roadmap to thrive in a world that often demands more than it gives. Tune in and take the first step towards a healthier, more balanced you!

Episode Links

Amanda Reid Designs - Instagram

Amanda Reid Designs - website


Calligraphers of Color - Instagram


The Luxury Calligraphy Retreat - Instagram

The Luxury Calligraphy Retreat - Link


Jodi Tellier Art - Instagram


Affiliate Links

The Artist Way

Stylus

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Feeling the burnout of balancing your personal life, entrepreneurship, and being an artist? This episode has exactly what you need.

Alex of Signs of our Lives and Cat of Cat Lauren calligraphy interview Amanda Reid of Amanda Reid Designs. She teaches us about the realities of burnout and reminds us that our bodies are our most precious tools—and it's about time we started treating them as such!

Reignite your creativity with practical tips about avoiding burnout,  addressing it when it happens, and prioritizing self-care as a non-negotiable for personal and professional success.

Join us on this thought-provoking journey as we empower you to prioritize your well-being, set healthy boundaries, and find inspiration in the everyday. Whether you're an entrepreneur, creative, or someone seeking a holistic approach to life, this episode offers a roadmap to thrive in a world that often demands more than it gives. Tune in and take the first step towards a healthier, more balanced you!

Episode Links

Amanda Reid Designs - Instagram

Amanda Reid Designs - website


Calligraphers of Color - Instagram


The Luxury Calligraphy Retreat - Instagram

The Luxury Calligraphy Retreat - Link


Jodi Tellier Art - Instagram


Affiliate Links

The Artist Way

Stylus

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-14519679 Fri, 16 Feb 2024 18:00:00 -0800 3166 1 7 full true Choose Your Own Adventure: Life of a Full Time Event Artist vs Part Time Choose Your Own Adventure: Life of a Full Time Event Artist vs Part Time In this episode, we discuss Alex’s journey going from full time business owner to part time, and then back to full time, and Cat’s journey managing being a full time career-girlie, mom, and part-time business owner. While their journeys and their days are vastly different from each other, both of their businesses are successful in their own way. Let this episode serve as a reminder that success doesn’t need to be measured by someone else’s metrics, and most business journeys aren’t linear.

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> In this episode, we discuss Alex’s journey going from full time business owner to part time, and then back to full time, and Cat’s journey managing being a full time career-girlie, mom, and part-time business owner. While their journeys and their days are vastly different from each other, both of their businesses are successful in their own way. Let this episode serve as a reminder that success doesn’t need to be measured by someone else’s metrics, and most business journeys aren’t linear.

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-14434297 Sat, 03 Feb 2024 00:00:00 -0800 2140 1 6 full true Calligraphers Exposed: When to Work for Exposure Calligraphers Exposed: When to Work for Exposure Clickbait, oo ha ha! Cat of Cat Lauren Calligraphy and Alex of Signs of Our Lives chat about their experiences working for “exposure” in the events industry: when they’ve said “f%k no,” when they’ve said “h#LL yes” and negotiated terms, and when they were down for a trade. 

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Clickbait, oo ha ha! Cat of Cat Lauren Calligraphy and Alex of Signs of Our Lives chat about their experiences working for “exposure” in the events industry: when they’ve said “f%k no,” when they’ve said “h#LL yes” and negotiated terms, and when they were down for a trade. 

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-14325328 Tue, 16 Jan 2024 23:00:00 -0800 1974 event artists, calligraphers, event calligraphy, event industry, event professional, live art, brand activations, booking events, getting clients, booking clients, exposure, influencers, freelancer 1 5 full true Beyond the Basics: Booking Events for Live Artists Beyond the Basics: Booking Events for Live Artists So you’ve decided that event artistry is for you – now what? Alex of Signs of Our Lives and Cat of Cat Lauren Calligraphy give you a mini masterclass outlining exactly what they do to help you market yourself to potential clients in order to book events as an artist. 

Whether you’re just starting out or have been doing events for a while, this episode is packed with helpful insights to help you build your book of business. As always, not one size fits all, so listen in to figure out what works best for you.

Affiliate Links:
Dubsado

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> So you’ve decided that event artistry is for you – now what? Alex of Signs of Our Lives and Cat of Cat Lauren Calligraphy give you a mini masterclass outlining exactly what they do to help you market yourself to potential clients in order to book events as an artist. 

Whether you’re just starting out or have been doing events for a while, this episode is packed with helpful insights to help you build your book of business. As always, not one size fits all, so listen in to figure out what works best for you.

Affiliate Links:
Dubsado

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-14227281 Sun, 31 Dec 2023 21:00:00 -0800 3789 event artists, calligraphers, event calligraphy, event industry, event professional, live art, brand activations, booking events, marketing strategies for artists, SEO, becoming findable, marketing, getting clients, booking clients, searchability 1 4 full true So You Want to Become an Event Artist So You Want to Become an Event Artist In this episode, Alex of Signs of Our Lives and Cat of Cat Lauren Calligraphy come together to answer your most burning question – “Is being an event artist for me?”

Alex + Cat tell us about the different types of events that could incorporate on site personalization, sharing examples straight from their own experiences. They discuss some of the “soft” skills, professional skills, and artistry needed in order to provide the most value to your clients, while reminding you to stay true to yourself and what brings you the most joy in your business and your life.

Everyone needs to start somewhere. Alex and Cat bring up some hard-hitting questions to ask yourself and reflect on before taking your first steps, so as to not make the same mistakes they did when they began their journeys as event calligraphers. 

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> In this episode, Alex of Signs of Our Lives and Cat of Cat Lauren Calligraphy come together to answer your most burning question – “Is being an event artist for me?”

Alex + Cat tell us about the different types of events that could incorporate on site personalization, sharing examples straight from their own experiences. They discuss some of the “soft” skills, professional skills, and artistry needed in order to provide the most value to your clients, while reminding you to stay true to yourself and what brings you the most joy in your business and your life.

Everyone needs to start somewhere. Alex and Cat bring up some hard-hitting questions to ask yourself and reflect on before taking your first steps, so as to not make the same mistakes they did when they began their journeys as event calligraphers. 

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-13963505 Mon, 13 Nov 2023 11:00:00 -0800 3221 event artists, calligraphers, event calligraphy, event industry, event professional, live art, brand activations 1 3 full true Community Over Competition Community Over Competition Get in, friends, we're building a community. In this episode, we get to hear about the history behind #CommunityOverCompetition, what it really means, and how we can apply it to our business and our lives. Moral of the story – you can never have enough ice cream shops in the world.

Alex tells us about her new journey with tattooing, and Cat tells us about her trip to Paris to do calligraphy for Hannah Godwin + Dylan Barbour of Bachelor Nation’s wedding.* 

*Skip to 12:55 to head straight to Alex and Cat’s conversation about “community over competition." Cat and Alex talk about when to reach out to an established artist for advice and resources, versus when to do your own searching; “The Macy’s Way” of giving referrals; respecting industry standards and supporting other business owners in your industry; why gatekeeping is lame; and how to find your community. 

Show Links:

The Happily Ever Crafter - https://www.thehappyevercrafter.com/
Neilson Letters Discord Group - https://discord.gg/XhuzS7kV
Calligra-file - https://calligrafile.com/
Freelancer’s Union - https://freelancersunion.org/
Crooked Calligraphy - https://www.crookedcalligraphy.com/
You Belong Here - https://www.youbelongsd.com/

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Get in, friends, we're building a community. In this episode, we get to hear about the history behind #CommunityOverCompetition, what it really means, and how we can apply it to our business and our lives. Moral of the story – you can never have enough ice cream shops in the world.

Alex tells us about her new journey with tattooing, and Cat tells us about her trip to Paris to do calligraphy for Hannah Godwin + Dylan Barbour of Bachelor Nation’s wedding.* 

*Skip to 12:55 to head straight to Alex and Cat’s conversation about “community over competition." Cat and Alex talk about when to reach out to an established artist for advice and resources, versus when to do your own searching; “The Macy’s Way” of giving referrals; respecting industry standards and supporting other business owners in your industry; why gatekeeping is lame; and how to find your community. 

Show Links:

The Happily Ever Crafter - https://www.thehappyevercrafter.com/
Neilson Letters Discord Group - https://discord.gg/XhuzS7kV
Calligra-file - https://calligrafile.com/
Freelancer’s Union - https://freelancersunion.org/
Crooked Calligraphy - https://www.crookedcalligraphy.com/
You Belong Here - https://www.youbelongsd.com/

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-13913574 Mon, 06 Nov 2023 00:00:00 -0800 3266 community over competition, event artists, rising tide society, calligraphers, calligraphy, san diego, hannah g, bachelor nation, collaboration over competition, community driven, people over profit 1 2 full true Meet the Calligraphers Meet the Calligraphers In this introductory episode, SoCal based "calligra-besties" Alex and Cat share a bit about their businesses, current service offerings related to events, some cool ass clients they've worked with, their shared values, and why they're starting a podcast! (Hint: the reason is you!) 

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> In this introductory episode, SoCal based "calligra-besties" Alex and Cat share a bit about their businesses, current service offerings related to events, some cool ass clients they've worked with, their shared values, and why they're starting a podcast! (Hint: the reason is you!) 

Send us Fan Mail

Support the show

Follow us in all the places!

Podcast, Keeping Up with the Calligraphers
IG: https://www.instagram.com/keepingupwiththecalligs/

Alex Hirsch, Signs of Our Lives
IG: https://www.instagram.com/signsofourlives/
Patreon: https://www.patreon.com/c/SignsofOurLives
Website: https://www.signsofourlives.com/

Cat Brown, Cat Lauren Calligraphy
IG: https://www.instagram.com/catlaurencalligraphy/
Website: http://www.catlaurencalligraphy.com/

]]> Alex Hirsch + Cat Brown Buzzsprout-13849017 Fri, 27 Oct 2023 11:00:00 -0700 561 full false