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  <title>Scale Up Strategies: The Business Podcast for Coaches, Consultants, and Speakers</title>

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  <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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  <description><![CDATA[<p><b>We're your hosts and Business Coaching experts Mary Fain Brandt and Laura Bashore</b></p><p><br></p><p><b>We’re sharing all our mistakes and insider tips from our 20+ years in business and&nbsp;</b></p><p><b><em>how</em></b><b> we successfully scaled up our businesses without losing our minds or our husbands.&nbsp;<br><br>Sure you can piece it together and try to DIY your way to success&nbsp;</b></p><p><b><em>OR </em></b><b>&nbsp;<br>you can listen to us every week and learn the shortcuts because we promise there&nbsp;<br>are some.</b></p><p><br><br><br><br><br><br><br></p>]]></description>
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    <itunes:title>The TEDx Advantage: From Application to Standing Ovation: Bobby Umar&#39;s Insider Guide</itunes:title>
    <title>The TEDx Advantage: From Application to Standing Ovation: Bobby Umar&#39;s Insider Guide</title>
    <itunes:summary><![CDATA[Securing a TEDx talk remains one of the most coveted opportunities for speakers, coaches, and thought leaders. But what exactly does it take to not only get selected but to deliver a talk that transforms your career and business? In this illuminating conversation, five-time TEDx speaker Bobby Umar pulls back the curtain on the entire process.  Bobby's journey from rejected applicant to becoming a TEDx veteran with over 2 billion social media impressions offers powerful lessons for anyone with...]]></itunes:summary>
    <description><![CDATA[<p>Securing a TEDx talk remains one of the most coveted opportunities for speakers, coaches, and thought leaders. But what exactly does it take to not only get selected but to deliver a talk that transforms your career and business? In this illuminating conversation, five-time TEDx speaker Bobby Umar pulls back the curtain on the entire process.<br/><br/>Bobby&apos;s journey from rejected applicant to becoming a TEDx veteran with over 2 billion social media impressions offers powerful lessons for anyone with a message to share. The most liberating revelation? TEDx isn&apos;t looking for celebrity status or extensive credentials – they&apos;re seeking compelling ideas presented in unique ways. As Bobby explains, &quot;TEDx doesn&apos;t care about your experience level, your level of achievement, your status. What they care about is what is the story, what is the idea, and will it help my audience.&quot;<br/><br/>From crafting an attention-grabbing title (think &quot;Could You Change a Person&apos;s Life in 20 Seconds?&quot; rather than generic topics like &quot;The Importance of Resilience&quot;) to navigating the interview process, Bobby shares tactical advice that has helped countless clients secure their own TEDx opportunities. He recommends developing three distinct talk ideas and creating application templates that can be quickly customized for different opportunities.<br/><br/>The business impact of delivering a successful TEDx talk can be substantial. After his first presentation, Bobby saw his speaker fees jump by 2.5 times, consulting fees double, and speaking engagements increase by 40%. But the pathway to these benefits requires understanding the three-part journey: landing the talk, crafting an exceptional presentation, and strategically leveraging the resulting video content.<br/><br/>For those ready to pursue this career-defining opportunity, Bobby&apos;s parting wisdom emphasizes focus, community support, and clarity of purpose. As he puts it, &quot;Your focus leads to the result. Make sure you have a way to be as focused as you can to get the results you want, because we can&apos;t do 20 things.&quot;<br/><br/>Ready to transform your ideas into a TEDx-worthy presentation? This episode provides the road</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Securing a TEDx talk remains one of the most coveted opportunities for speakers, coaches, and thought leaders. But what exactly does it take to not only get selected but to deliver a talk that transforms your career and business? In this illuminating conversation, five-time TEDx speaker Bobby Umar pulls back the curtain on the entire process.<br/><br/>Bobby&apos;s journey from rejected applicant to becoming a TEDx veteran with over 2 billion social media impressions offers powerful lessons for anyone with a message to share. The most liberating revelation? TEDx isn&apos;t looking for celebrity status or extensive credentials – they&apos;re seeking compelling ideas presented in unique ways. As Bobby explains, &quot;TEDx doesn&apos;t care about your experience level, your level of achievement, your status. What they care about is what is the story, what is the idea, and will it help my audience.&quot;<br/><br/>From crafting an attention-grabbing title (think &quot;Could You Change a Person&apos;s Life in 20 Seconds?&quot; rather than generic topics like &quot;The Importance of Resilience&quot;) to navigating the interview process, Bobby shares tactical advice that has helped countless clients secure their own TEDx opportunities. He recommends developing three distinct talk ideas and creating application templates that can be quickly customized for different opportunities.<br/><br/>The business impact of delivering a successful TEDx talk can be substantial. After his first presentation, Bobby saw his speaker fees jump by 2.5 times, consulting fees double, and speaking engagements increase by 40%. But the pathway to these benefits requires understanding the three-part journey: landing the talk, crafting an exceptional presentation, and strategically leveraging the resulting video content.<br/><br/>For those ready to pursue this career-defining opportunity, Bobby&apos;s parting wisdom emphasizes focus, community support, and clarity of purpose. As he puts it, &quot;Your focus leads to the result. Make sure you have a way to be as focused as you can to get the results you want, because we can&apos;t do 20 things.&quot;<br/><br/>Ready to transform your ideas into a TEDx-worthy presentation? This episode provides the road</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 01 Apr 2025 07:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Introduction to TEDx Talk Success" />
  <psc:chapter start="2:14" title="Meet Bobby Umar: TEDx Expert" />
  <psc:chapter start="5:58" title="Why TEDx Matters for Speakers" />
  <psc:chapter start="10:51" title="Key Elements TEDx Organizers Seek" />
  <psc:chapter start="18:48" title="Crafting a Compelling TEDx Pitch" />
  <psc:chapter start="22:34" title="Understanding TEDx Organization Structure" />
  <psc:chapter start="25:38" title="Creating an Impactful TEDx Talk" />
  <psc:chapter start="31:55" title="Bobby&#39;s Business Risks and Mantras" />
  <psc:chapter start="36:22" title="Keys to Success and Final Thoughts" />
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    <itunes:title>Crafting Compelling B2B Content with Instagram Expert Jennifer Herman  </itunes:title>
    <title>Crafting Compelling B2B Content with Instagram Expert Jennifer Herman  </title>
    <itunes:summary><![CDATA[Tired of hearing Instagram is a business must, but not seeing the ROI for your B2B needs?  Us too, and that's why we've brought in Jenn Herman.  Get ready to transform the way you create content with Jennifer's expert tips. We explore the art of crafting educational and visually appealing posts that captivate audiences and effectively communicate your message.   From practical advice on batching content and leveraging B-roll footage to making the most of scheduling tools like GoraPulse, ...]]></itunes:summary>
    <description><![CDATA[<p>Tired of hearing Instagram is a business must, but not seeing the ROI for your B2B needs?<br/><br/>Us too, and that&apos;s why we&apos;ve brought in Jenn Herman.<br/><br/>Get ready to transform the way you create content with Jennifer&apos;s expert tips. We explore the art of crafting educational and visually appealing posts that captivate audiences and effectively communicate your message. <br/><br/>From practical advice on batching content and leveraging B-roll footage to making the most of scheduling tools like GoraPulse, you&apos;ll walk away with a toolkit designed to optimize your Instagram presence. Discover how to strike the perfect balance in your posting strategy for maximum impact and engagement.<br/><br/>The conversation emphasizes optimizing profiles, effective content strategies, and the importance of engagement to maximize social media impact.<br/><br/>• Importance of optimizing Instagram profiles <br/>• Crafting a compelling bio and highlights for first-time visitors <br/>• Types of content: Carousels, Reels, and educational posts <br/>• Strategies for batching content efficiently <br/>• Utilizing Instagram Stories for business engagement <br/>• Balancing personal sharing with brand integrity <br/>• Understanding audience preferences for tailored content <br/><br/>In our conversation, we also tap into the world of personal branding, discussing how sharing your story can foster genuine connections. <br/><br/>Whether you prefer an open-book strategy or a more reserved approach, Jennifer helps navigate the delicate balance between authenticity and privacy. <br/><br/>If you enjoyed the podcast, show us some love. Please rate, review and subscribe to our podcast, and if you have any feedback, go ahead and share that with us too, because we want to hear from you. Until then, stay focused, stay motivated and stay caffeinated.<br/><br/>Connect with Jenn Herman<br/><a href='https://jennstrends.com/'>https://jennstrends.com/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Tired of hearing Instagram is a business must, but not seeing the ROI for your B2B needs?<br/><br/>Us too, and that&apos;s why we&apos;ve brought in Jenn Herman.<br/><br/>Get ready to transform the way you create content with Jennifer&apos;s expert tips. We explore the art of crafting educational and visually appealing posts that captivate audiences and effectively communicate your message. <br/><br/>From practical advice on batching content and leveraging B-roll footage to making the most of scheduling tools like GoraPulse, you&apos;ll walk away with a toolkit designed to optimize your Instagram presence. Discover how to strike the perfect balance in your posting strategy for maximum impact and engagement.<br/><br/>The conversation emphasizes optimizing profiles, effective content strategies, and the importance of engagement to maximize social media impact.<br/><br/>• Importance of optimizing Instagram profiles <br/>• Crafting a compelling bio and highlights for first-time visitors <br/>• Types of content: Carousels, Reels, and educational posts <br/>• Strategies for batching content efficiently <br/>• Utilizing Instagram Stories for business engagement <br/>• Balancing personal sharing with brand integrity <br/>• Understanding audience preferences for tailored content <br/><br/>In our conversation, we also tap into the world of personal branding, discussing how sharing your story can foster genuine connections. <br/><br/>Whether you prefer an open-book strategy or a more reserved approach, Jennifer helps navigate the delicate balance between authenticity and privacy. <br/><br/>If you enjoyed the podcast, show us some love. Please rate, review and subscribe to our podcast, and if you have any feedback, go ahead and share that with us too, because we want to hear from you. Until then, stay focused, stay motivated and stay caffeinated.<br/><br/>Connect with Jenn Herman<br/><a href='https://jennstrends.com/'>https://jennstrends.com/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 21 Jan 2025 12:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Instagram Expert Shares Profile Optimization Tips" />
  <psc:chapter start="12:22" title="Creating Educational Content for Instagram" />
  <psc:chapter start="18:33" title="Visual Content Strategy for Instagram" />
  <psc:chapter start="26:43" title="Optimizing Instagram Posting Strategy" />
  <psc:chapter start="33:33" title="Building Personal Brand Engagement on Instagram" />
  <psc:chapter start="42:18" title="Insights on Business Success and Growth" />
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    <itunes:duration>3013</itunes:duration>
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    <itunes:title>Thriving Online: Master Google My Business with Special Guest Jonathan Tran&#39;s Proven Strategies</itunes:title>
    <title>Thriving Online: Master Google My Business with Special Guest Jonathan Tran&#39;s Proven Strategies</title>
    <itunes:summary><![CDATA[How does a mobile notary scale business to nationwide and internation heights? Find out how our guest used Google My Business to do just that!  Understanding the essential role of Google My Business can be a game-changer for small business visibility and growth. In this enlightening episode, we discuss strategies for maximizing GMB’s potential, the importance of gathering authentic testimonials, and how to respond effectively to customer feedback.   Laura and Mary are joined by expert, J...]]></itunes:summary>
    <description><![CDATA[<p>How does a mobile notary scale business to nationwide and internation heights? Find out how our guest used Google My Business to do just that!<br/><br/>Understanding the essential role of Google My Business can be a game-changer for small business visibility and growth. In this enlightening episode, we discuss strategies for maximizing GMB’s potential, the importance of gathering authentic testimonials, and how to respond effectively to customer feedback. <br/><br/>Laura and Mary are joined by expert, Jonathan Tran, to share the tactics he uses to grow his business with Google My Business<br/><br/>• Importance of Google My Business for local visibility<br/>• Strategies for completing a strong Google My Business profile<br/>• The relationship between good reviews and client conversion<br/>• Personalized techniques to gather customer testimonials<br/>• The effect of review volume on online visibility<br/>• Importance of replying to reviews promptly and effectively<br/>• Handling changes in industry or business location within Google My Business<br/>• Market trends concerning small businesses and AI integration<br/><br/>Don’t forget to follow, review, and rate our podcast if you find value in our content!<br/><br/>Connect with Jonathan:<br/>https://www.instagram.com/jonathantranimal/<br/>Notary Pin: https://notarypin.com/</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>How does a mobile notary scale business to nationwide and internation heights? Find out how our guest used Google My Business to do just that!<br/><br/>Understanding the essential role of Google My Business can be a game-changer for small business visibility and growth. In this enlightening episode, we discuss strategies for maximizing GMB’s potential, the importance of gathering authentic testimonials, and how to respond effectively to customer feedback. <br/><br/>Laura and Mary are joined by expert, Jonathan Tran, to share the tactics he uses to grow his business with Google My Business<br/><br/>• Importance of Google My Business for local visibility<br/>• Strategies for completing a strong Google My Business profile<br/>• The relationship between good reviews and client conversion<br/>• Personalized techniques to gather customer testimonials<br/>• The effect of review volume on online visibility<br/>• Importance of replying to reviews promptly and effectively<br/>• Handling changes in industry or business location within Google My Business<br/>• Market trends concerning small businesses and AI integration<br/><br/>Don’t forget to follow, review, and rate our podcast if you find value in our content!<br/><br/>Connect with Jonathan:<br/>https://www.instagram.com/jonathantranimal/<br/>Notary Pin: https://notarypin.com/</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/16436695-thriving-online-master-google-my-business-with-special-guest-jonathan-tran-s-proven-strategies.mp3" length="27600976" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 14 Jan 2025 10:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Thriving Online: Master Google My Business with Special Guest Jonathan Tran&#39;s Proven Strategies" />
  <psc:chapter start="0:03" title="Google My Business Reviews Strategy" />
  <psc:chapter start="13:06" title="Improving Google My Business Reviews" />
  <psc:chapter start="26:22" title="Strategy for Google Business Profile Optimization" />
</psc:chapters>
    <itunes:duration>2297</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>2</itunes:season>
    <itunes:episode>2</itunes:episode>
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  <item>
    <itunes:title>Explore the Impact of Chambers on Local Economies - And Why You Should Join!</itunes:title>
    <title>Explore the Impact of Chambers on Local Economies - And Why You Should Join!</title>
    <itunes:summary><![CDATA[Unlock the secrets of Chambers of Commerce as we explore their rich history and modern-day impact on business growth and community engagement. Imagine doubling your business connections by understanding the true power of these networks, which have been pivotal since medieval times. Our journey through this episode promises insights into how chambers have transformed from simple trade associations to dynamic engines for local economic development. We share our own stories of finding the right ...]]></itunes:summary>
    <description><![CDATA[<p>Unlock the secrets of Chambers of Commerce as we explore their rich history and modern-day impact on business growth and community engagement. Imagine doubling your business connections by understanding the true power of these networks, which have been pivotal since medieval times. Our journey through this episode promises insights into how chambers have transformed from simple trade associations to dynamic engines for local economic development. We share our own stories of finding the right chamber, emphasizing the importance of building a local reputation and fostering genuine business connectivity. Whether you&apos;re a newcomer or a seasoned entrepreneur looking to expand, this episode offers strategies to harness chamber membership for valuable relationships and resources.<br/><br/>Get ready to maximize your chamber membership benefits with practical advice and personal anecdotes that illustrate the rewards of active participation. From joining influential committees to staying updated on local policy developments, we reveal how to navigate complex business landscapes effectively. Learn the proactive approaches needed to leverage chamber resources, from seeking introductions to industry connections to asking the right questions. With a focus on community engagement and motivation (and fueled by a good cup of coffee), we encourage you to share this episode with fellow entrepreneurs and keep the conversation going on social media. Join us next time for more enriching discussions that inspire and connect.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Unlock the secrets of Chambers of Commerce as we explore their rich history and modern-day impact on business growth and community engagement. Imagine doubling your business connections by understanding the true power of these networks, which have been pivotal since medieval times. Our journey through this episode promises insights into how chambers have transformed from simple trade associations to dynamic engines for local economic development. We share our own stories of finding the right chamber, emphasizing the importance of building a local reputation and fostering genuine business connectivity. Whether you&apos;re a newcomer or a seasoned entrepreneur looking to expand, this episode offers strategies to harness chamber membership for valuable relationships and resources.<br/><br/>Get ready to maximize your chamber membership benefits with practical advice and personal anecdotes that illustrate the rewards of active participation. From joining influential committees to staying updated on local policy developments, we reveal how to navigate complex business landscapes effectively. Learn the proactive approaches needed to leverage chamber resources, from seeking introductions to industry connections to asking the right questions. With a focus on community engagement and motivation (and fueled by a good cup of coffee), we encourage you to share this episode with fellow entrepreneurs and keep the conversation going on social media. Join us next time for more enriching discussions that inspire and connect.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 07 Jan 2025 11:00:00 -0800</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Chambers of Commerce" />
  <psc:chapter start="14:10" title="Maximizing Chamber Membership Benefits" />
  <psc:chapter start="29:20" title="Coffee-Fueled Chamber Conversations" />
</psc:chapters>
    <itunes:duration>1821</itunes:duration>
    <itunes:keywords></itunes:keywords>
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  <item>
    <itunes:title>Gift Giving Mastery for the Entrepreneur in Your Life  </itunes:title>
    <title>Gift Giving Mastery for the Entrepreneur in Your Life  </title>
    <itunes:summary><![CDATA[Thoughtful gifting can make a difference for the business owners in your life. This episode provides a diverse array of unique and practical gift ideas tailored for entrepreneurs, covering everything from tech gadgets to personal growth subscriptions.   • Highlighting the importance of digital tools for productivity  • Recommending desk organizers and docking stations for efficient workspace  • Discussing the necessity of comfortable headsets and noise-canceling headphones&nbsp...]]></itunes:summary>
    <description><![CDATA[<p>Thoughtful gifting can make a difference for the business owners in your life. This episode provides a diverse array of unique and practical gift ideas tailored for entrepreneurs, covering everything from tech gadgets to personal growth subscriptions. <br/><br/>• Highlighting the importance of digital tools for productivity <br/>• Recommending desk organizers and docking stations for efficient workspace <br/>• Discussing the necessity of comfortable headsets and noise-canceling headphones <br/>• Debating the pros and cons of branded gifts <br/>• Emphasizing the benefits of ergonomic office chairs <br/>• Promoting coffee-related gifts for daily motivation <br/>• Introducing smart reusable notebooks as a sustainable alternative <br/>• Listing essential tech gadgets and portable chargers for on-the-go business owners <br/>• Advocating for local gift cards to support small businesses <br/>• Highlighting transformative gifts like memberships and coaching sessions <br/><br/>Share the podcast with your family and friends for gifting inspiration! <br/><br/>We will see you in the New Year with fresh episodes and amazing guests!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Thoughtful gifting can make a difference for the business owners in your life. This episode provides a diverse array of unique and practical gift ideas tailored for entrepreneurs, covering everything from tech gadgets to personal growth subscriptions. <br/><br/>• Highlighting the importance of digital tools for productivity <br/>• Recommending desk organizers and docking stations for efficient workspace <br/>• Discussing the necessity of comfortable headsets and noise-canceling headphones <br/>• Debating the pros and cons of branded gifts <br/>• Emphasizing the benefits of ergonomic office chairs <br/>• Promoting coffee-related gifts for daily motivation <br/>• Introducing smart reusable notebooks as a sustainable alternative <br/>• Listing essential tech gadgets and portable chargers for on-the-go business owners <br/>• Advocating for local gift cards to support small businesses <br/>• Highlighting transformative gifts like memberships and coaching sessions <br/><br/>Share the podcast with your family and friends for gifting inspiration! <br/><br/>We will see you in the New Year with fresh episodes and amazing guests!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/16324008-gift-giving-mastery-for-the-entrepreneur-in-your-life.mp3" length="13795893" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-16324008</guid>
    <pubDate>Sun, 22 Dec 2024 09:00:00 -0800</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Gift Giving Mastery for the Entrepreneur in Your Life  " />
  <psc:chapter start="0:01" title="Great Christmas Gifts for Business Owners" />
  <psc:chapter start="8:00" title="Gift Ideas for Business Owners" />
</psc:chapters>
    <itunes:duration>1146</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>3</itunes:season>
    <itunes:episode>31</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>Gain a Competitive Edge by Owning Your Business Vertical/Niche with Speical Guest Michael Vickers</itunes:title>
    <title>Gain a Competitive Edge by Owning Your Business Vertical/Niche with Speical Guest Michael Vickers</title>
    <itunes:summary><![CDATA[Ever wondered how businesses can truly stand out in a crowded market? Join us as we welcome Michael Vickers, a entrepreneur and consultant, who shares his secret sauce for success: mastering business verticals. Michael promises to enlighten us with his insight on why identifying and owning specific niches is the game-changer you need to prevent business failure.   With his practical strategies, you'll learn how to position your business as the go-to choice in your industry, ensuring that you ...]]></itunes:summary>
    <description><![CDATA[<p>Ever wondered how businesses can truly stand out in a crowded market? Join us as we welcome Michael Vickers, a entrepreneur and consultant, who shares his secret sauce for success: mastering business verticals. Michael promises to enlighten us with his insight on why identifying and owning specific niches is the game-changer you need to prevent business failure. <br/><br/>With his practical strategies, you&apos;ll learn how to position your business as the go-to choice in your industry, ensuring that you not only survive but thrive amidst fierce competition.<br/><br/>But that’s not all. We also explore the dynamic nature of business and the power of focus with personal anecdotes that illustrate the importance of adaptability. Whether it’s leveraging multiple niches or sharpening your focus on a single one, Michael emphasizes the necessity of evolving strategies in response to ever-changing market conditions. <br/><br/>From the resilience of the pharma and tech industries to insights from the banking sector, this episode is packed with valuable lessons on diversification and strategic focus that can propel your business to new heights. Don’t miss out on these insights that could redefine your approach to success.<br/>-------------------------------------------------------------------------------------------------------------------<br/>Connect with Michael on LinkedIn:<br/><a href='https://www.linkedin.com/in/rainmakerpro/'>https://www.linkedin.com/in/rainmakerpro/</a><br/><br/>Exclusively for our listeners, download your free copies of Michael Vickers Books!<br/><a href='https://form.jotform.com/232465642633053'>https://form.jotform.com/232465642633053</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever wondered how businesses can truly stand out in a crowded market? Join us as we welcome Michael Vickers, a entrepreneur and consultant, who shares his secret sauce for success: mastering business verticals. Michael promises to enlighten us with his insight on why identifying and owning specific niches is the game-changer you need to prevent business failure. <br/><br/>With his practical strategies, you&apos;ll learn how to position your business as the go-to choice in your industry, ensuring that you not only survive but thrive amidst fierce competition.<br/><br/>But that’s not all. We also explore the dynamic nature of business and the power of focus with personal anecdotes that illustrate the importance of adaptability. Whether it’s leveraging multiple niches or sharpening your focus on a single one, Michael emphasizes the necessity of evolving strategies in response to ever-changing market conditions. <br/><br/>From the resilience of the pharma and tech industries to insights from the banking sector, this episode is packed with valuable lessons on diversification and strategic focus that can propel your business to new heights. Don’t miss out on these insights that could redefine your approach to success.<br/>-------------------------------------------------------------------------------------------------------------------<br/>Connect with Michael on LinkedIn:<br/><a href='https://www.linkedin.com/in/rainmakerpro/'>https://www.linkedin.com/in/rainmakerpro/</a><br/><br/>Exclusively for our listeners, download your free copies of Michael Vickers Books!<br/><a href='https://form.jotform.com/232465642633053'>https://form.jotform.com/232465642633053</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 16 Dec 2024 10:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Mastering Verticals" />
  <psc:chapter start="5:50" title="Power and Focus" />
  <psc:chapter start="8:33" title="Expanding Business With Multiple Niches" />
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    <itunes:duration>2573</itunes:duration>
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    <itunes:season>3</itunes:season>
    <itunes:episode>30</itunes:episode>
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    <itunes:title>Finding Balance with Gratitude in Business and Life  </itunes:title>
    <title>Finding Balance with Gratitude in Business and Life  </title>
    <itunes:summary><![CDATA[Ever wondered how embracing gratitude could transform your business and personal life? As the season of Thanksgiving approaches, we dive into heartfelt conversations about the power of appreciation in our entrepreneurial journeys. We share personal stories that highlight the unwavering support of our husbands and the invaluable role of a strong support system, be it family or a cherished group of friends. It's easy to get swept away by the pursuit of business goals, but taking a moment to rec...]]></itunes:summary>
    <description><![CDATA[<p>Ever wondered how embracing gratitude could transform your business and personal life? As the season of Thanksgiving approaches, we dive into heartfelt conversations about the power of appreciation in our entrepreneurial journeys. We share personal stories that highlight the unwavering support of our husbands and the invaluable role of a strong support system, be it family or a cherished group of friends. It&apos;s easy to get swept away by the pursuit of business goals, but taking a moment to recognize the strength and love from those around us can be profoundly grounding. Reflecting on how our social circles have evolved, we discuss the significance of nurturing relationships that empower both our personal and professional lives.<br/><br/>As we explore the ever-evolving landscape of business, we tackle the challenges and opportunities brought by AI, emphasizing the importance of niching down and delegation. The shift from daily operations to strategic growth is a journey filled with personal development and the need for collaboration. Aligning our passions with our work is highlighted as a key to staying inspired and effective. We wrap up by expressing sincere gratitude to you, our listeners, for being part of our path. Your engagement and feedback are vital, and we invite you to continue this journey with us by subscribing, sharing, and connecting on social media. Your support means the world, and we can&apos;t wait to grow alongside you.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever wondered how embracing gratitude could transform your business and personal life? As the season of Thanksgiving approaches, we dive into heartfelt conversations about the power of appreciation in our entrepreneurial journeys. We share personal stories that highlight the unwavering support of our husbands and the invaluable role of a strong support system, be it family or a cherished group of friends. It&apos;s easy to get swept away by the pursuit of business goals, but taking a moment to recognize the strength and love from those around us can be profoundly grounding. Reflecting on how our social circles have evolved, we discuss the significance of nurturing relationships that empower both our personal and professional lives.<br/><br/>As we explore the ever-evolving landscape of business, we tackle the challenges and opportunities brought by AI, emphasizing the importance of niching down and delegation. The shift from daily operations to strategic growth is a journey filled with personal development and the need for collaboration. Aligning our passions with our work is highlighted as a key to staying inspired and effective. We wrap up by expressing sincere gratitude to you, our listeners, for being part of our path. Your engagement and feedback are vital, and we invite you to continue this journey with us by subscribing, sharing, and connecting on social media. Your support means the world, and we can&apos;t wait to grow alongside you.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 26 Nov 2024 03:00:00 -0800</pubDate>
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    <podcast:soundbite startTime="512.223" duration="60.0" />
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  <psc:chapter start="0:00" title="Finding Balance with Gratitude in Business and Life  " />
  <psc:chapter start="0:03" title="Gratitude in Business and Relationships" />
  <psc:chapter start="14:38" title="Evolution and Gratitude in Business" />
  <psc:chapter start="21:07" title="Expressing Gratitude and Engagement" />
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    <itunes:duration>1327</itunes:duration>
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    <itunes:season>3</itunes:season>
    <itunes:episode>29</itunes:episode>
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    <itunes:title>Harness LinkedIn for Business Growth: Unlocking New Features and Strategies for Scale</itunes:title>
    <title>Harness LinkedIn for Business Growth: Unlocking New Features and Strategies for Scale</title>
    <itunes:summary><![CDATA[Unlock the secrets to harnessing LinkedIn's full potential for business growth as your hosts,  Mary Fain Brandt and Laura Bashore, guide you through the platform's newest features and strategic approaches to scale your reach. Can vertical video feeds really revolutionize your engagement? We reveal how a friend skyrocketed to 200,000 views by making the most of these tools and share expert tips on crafting content that captures attention, even in silent mode. Discover how to easily manage...]]></itunes:summary>
    <description><![CDATA[<p>Unlock the secrets to harnessing LinkedIn&apos;s full potential for business growth as your hosts,  Mary Fain Brandt and Laura Bashore, guide you through the platform&apos;s newest features and strategic approaches to scale your reach. Can vertical video feeds really revolutionize your engagement? We reveal how a friend skyrocketed to 200,000 views by making the most of these tools and share expert tips on crafting content that captures attention, even in silent mode. Discover how to easily manage the nuisance of unsolicited pitches and keep your LinkedIn inbox a space for meaningful communication.<br/><br/>Engage with power and precision by learning the art of thoughtful commenting and personalized interactions on LinkedIn. We&apos;ll show you how strategic comments can generate organic leads and why newsletters are your secret weapon for reaching key professional roles like CEOs and hiring managers. Forget AI-generated fluff—authenticity is your ticket to genuine connections. Whether you&apos;re steering your LinkedIn strategy solo or considering outsourcing, we offer insights to boost your networking and communication. Elevate your LinkedIn game and watch your professional connections flourish.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Unlock the secrets to harnessing LinkedIn&apos;s full potential for business growth as your hosts,  Mary Fain Brandt and Laura Bashore, guide you through the platform&apos;s newest features and strategic approaches to scale your reach. Can vertical video feeds really revolutionize your engagement? We reveal how a friend skyrocketed to 200,000 views by making the most of these tools and share expert tips on crafting content that captures attention, even in silent mode. Discover how to easily manage the nuisance of unsolicited pitches and keep your LinkedIn inbox a space for meaningful communication.<br/><br/>Engage with power and precision by learning the art of thoughtful commenting and personalized interactions on LinkedIn. We&apos;ll show you how strategic comments can generate organic leads and why newsletters are your secret weapon for reaching key professional roles like CEOs and hiring managers. Forget AI-generated fluff—authenticity is your ticket to genuine connections. Whether you&apos;re steering your LinkedIn strategy solo or considering outsourcing, we offer insights to boost your networking and communication. Elevate your LinkedIn game and watch your professional connections flourish.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/16134318-harness-linkedin-for-business-growth-unlocking-new-features-and-strategies-for-scale.mp3" length="17924906" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 19 Nov 2024 10:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="The Power of LinkedIn in 2024" />
  <psc:chapter start="9:59" title="Optimizing LinkedIn for Business Growth" />
</psc:chapters>
    <itunes:duration>1490</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>3</itunes:season>
    <itunes:episode>28</itunes:episode>
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    <itunes:title>Embrace Change for Business Success: Lessons Learned</itunes:title>
    <title>Embrace Change for Business Success: Lessons Learned</title>
    <itunes:summary><![CDATA[Are you ready to transform your business mindset and strategy? Explore the essential lessons we've learned in navigating growth and change, from shifting our focus from career coaching to honing our roles as business owners. Discover how letting go of tasks that no longer bring joy can foster a sense of relief and renewal, keeping your core vision intact even as strategies evolve. This episode promises insights into embracing change positively to prevent stagnation and cultivate both personal...]]></itunes:summary>
    <description><![CDATA[<p>Are you ready to transform your business mindset and strategy? Explore the essential lessons we&apos;ve learned in navigating growth and change, from shifting our focus from career coaching to honing our roles as business owners. Discover how letting go of tasks that no longer bring joy can foster a sense of relief and renewal, keeping your core vision intact even as strategies evolve. This episode promises insights into embracing change positively to prevent stagnation and cultivate both personal and professional development.<br/><br/>Find out how setting boundaries and prioritizing self-care can be the backbone of maintaining a healthy work-life balance. We share anecdotes about the critical role of self-care practices like facials and exercise, alongside the necessity of setting clear boundaries to protect your mental health. Plus, we delve into the world of technology integration, illustrating how leveraging tools like AI can revolutionize your business, keeping you competitive in today&apos;s fast-paced market. Think of it as a modern-day embrace of innovation, similar to when Excel first changed business operations.<br/><br/>Get ready for a deep dive into the art of networking, forming strategic partnerships, and gleaning valuable client insights. Learn why setting boundaries and knowing when to step away from misaligned opportunities can safeguard your reputation and time. Practical tips on vetting partners, understanding client demographics, and the importance of niching down are only the beginning. We&apos;ll share effective time management strategies, such as time blocking and hiring virtual assistants, empowering you to focus on what truly matters for business growth. Embrace continuous learning and stay updated with emerging technologies, gaining the confidence to share these insights with your network for shared success.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Are you ready to transform your business mindset and strategy? Explore the essential lessons we&apos;ve learned in navigating growth and change, from shifting our focus from career coaching to honing our roles as business owners. Discover how letting go of tasks that no longer bring joy can foster a sense of relief and renewal, keeping your core vision intact even as strategies evolve. This episode promises insights into embracing change positively to prevent stagnation and cultivate both personal and professional development.<br/><br/>Find out how setting boundaries and prioritizing self-care can be the backbone of maintaining a healthy work-life balance. We share anecdotes about the critical role of self-care practices like facials and exercise, alongside the necessity of setting clear boundaries to protect your mental health. Plus, we delve into the world of technology integration, illustrating how leveraging tools like AI can revolutionize your business, keeping you competitive in today&apos;s fast-paced market. Think of it as a modern-day embrace of innovation, similar to when Excel first changed business operations.<br/><br/>Get ready for a deep dive into the art of networking, forming strategic partnerships, and gleaning valuable client insights. Learn why setting boundaries and knowing when to step away from misaligned opportunities can safeguard your reputation and time. Practical tips on vetting partners, understanding client demographics, and the importance of niching down are only the beginning. We&apos;ll share effective time management strategies, such as time blocking and hiring virtual assistants, empowering you to focus on what truly matters for business growth. Embrace continuous learning and stay updated with emerging technologies, gaining the confidence to share these insights with your network for shared success.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 12 Nov 2024 09:00:00 -0800</pubDate>
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    <podcast:soundbite startTime="281.0" duration="60.0" />
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  <psc:chapter start="0:00" title="Lessons Learned in Business Growth" />
  <psc:chapter start="8:14" title="Setting Boundaries and Embracing Technology" />
  <psc:chapter start="19:32" title="Navigating Networking, Partnerships, Client Insights" />
  <psc:chapter start="25:39" title="Time Management and Business Growth" />
</psc:chapters>
    <itunes:duration>1950</itunes:duration>
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    <itunes:title>Maximize Profits and Personal Growth: Insights from Transformative Business Books to Rock Your Goals</itunes:title>
    <title>Maximize Profits and Personal Growth: Insights from Transformative Business Books to Rock Your Goals</title>
    <itunes:summary><![CDATA[Unlock the secrets to sustainable business growth and personal development with insights from three groundbreaking books that have transformed our professional lives. Discover how "Profit First" by Mike Michalowicz can revolutionize your financial management approach, ensuring you prioritize profit and prevent fund misuse by setting up separate bank accounts. Learn from our experiences as we highlight how this method can bring clarity, structure, and sustainability to your business finances, ...]]></itunes:summary>
    <description><![CDATA[<p>Unlock the secrets to sustainable business growth and personal development with insights from three groundbreaking books that have transformed our professional lives. Discover how &quot;Profit First&quot; by Mike Michalowicz can revolutionize your financial management approach, ensuring you prioritize profit and prevent fund misuse by setting up separate bank accounts. Learn from our experiences as we highlight how this method can bring clarity, structure, and sustainability to your business finances, optimizing growth and profitability while maintaining focus on cost-cutting strategies.<br/><br/>Are you ready to supercharge your personal and professional achievements? We explore the art of habit formation and goal setting with James Clear&apos;s &quot;Atomic Habits&quot; and &quot;The 12 Week Year&quot; by Brian P. Moran and Michael Lennington. This episode promises to arm you with effective strategies for building good habits, like making them obvious and rewarding, while breaking down your annual goals into focused 12-week periods. Through actionable insights on setting specific goals, utilizing scorecards, and employing time-blocking methods, you&apos;ll learn to maintain momentum and achieve success. Grab your favorite cup of coffee and prepare to elevate your business and personal growth journey.<br/><br/>And we have an exciting announcement! Our Black Friday offer to help you grow is ready. With the Goal Getter Program - we&apos;ll share our goals and hold each other accountable to achieve them. Stop wishing and start acting! Want more? <br/><br/>Attend our webinar on November 14th to learn how we do it and how we are going to help you do it too!<br/>Goal Getter: Kick Procrastination and Skyrocket Your Success<br/><a href='https://www.eventbrite.com/e/goal-getter-kick-procrastination-and-skyrocket-your-success-tickets-1044641008377'>https://www.eventbrite.com/e/goal-getter-kick-procrastination-and-skyrocket-your-success-tickets-1044641008377</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Unlock the secrets to sustainable business growth and personal development with insights from three groundbreaking books that have transformed our professional lives. Discover how &quot;Profit First&quot; by Mike Michalowicz can revolutionize your financial management approach, ensuring you prioritize profit and prevent fund misuse by setting up separate bank accounts. Learn from our experiences as we highlight how this method can bring clarity, structure, and sustainability to your business finances, optimizing growth and profitability while maintaining focus on cost-cutting strategies.<br/><br/>Are you ready to supercharge your personal and professional achievements? We explore the art of habit formation and goal setting with James Clear&apos;s &quot;Atomic Habits&quot; and &quot;The 12 Week Year&quot; by Brian P. Moran and Michael Lennington. This episode promises to arm you with effective strategies for building good habits, like making them obvious and rewarding, while breaking down your annual goals into focused 12-week periods. Through actionable insights on setting specific goals, utilizing scorecards, and employing time-blocking methods, you&apos;ll learn to maintain momentum and achieve success. Grab your favorite cup of coffee and prepare to elevate your business and personal growth journey.<br/><br/>And we have an exciting announcement! Our Black Friday offer to help you grow is ready. With the Goal Getter Program - we&apos;ll share our goals and hold each other accountable to achieve them. Stop wishing and start acting! Want more? <br/><br/>Attend our webinar on November 14th to learn how we do it and how we are going to help you do it too!<br/>Goal Getter: Kick Procrastination and Skyrocket Your Success<br/><a href='https://www.eventbrite.com/e/goal-getter-kick-procrastination-and-skyrocket-your-success-tickets-1044641008377'>https://www.eventbrite.com/e/goal-getter-kick-procrastination-and-skyrocket-your-success-tickets-1044641008377</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/16052596-maximize-profits-and-personal-growth-insights-from-transformative-business-books-to-rock-your-goals.mp3" length="12356821" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 05 Nov 2024 07:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Maximize Profits and Personal Growth: Insights from Transformative Business Books to Rock Your Goals" />
  <psc:chapter start="0:03" title="Business Growth Podcast" />
  <psc:chapter start="8:11" title="Habit Formation and Goal Achievement" />
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    <itunes:duration>1026</itunes:duration>
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    <itunes:title>Throw Back Episode: Transform Your Life with Empowering Personal and Professional Goal Strategies</itunes:title>
    <title>Throw Back Episode: Transform Your Life with Empowering Personal and Professional Goal Strategies</title>
    <itunes:summary><![CDATA[Next week we have a brand new episode on goal setting. But its more than setting goals, its strategies to kick their butt. See below to sign up for brand new Webinar Mary and Laura have brewed up for you!  Before that, we want to tease some of the great insights and strategies with this throw back episode on professional and personal goal setting. We are sharing some personal stories that will show you you're not the only one who doesn't have it all figured out all the time. Our goals is to g...]]></itunes:summary>
    <description><![CDATA[<p>Next week we have a brand new episode on goal setting. But its more than setting goals, its strategies to kick their butt. See below to sign up for brand new Webinar Mary and Laura have brewed up for you!<br/><br/>Before that, we want to tease some of the great insights and strategies with this throw back episode on professional and personal goal setting. We are sharing some personal stories that will show you you&apos;re not the only one who doesn&apos;t have it all figured out all the time. Our goals is to guide you to the other side of problems  - success. <br/><br/>What if you could set transformative goals that not only enhance your career but also enrich your personal life? Join us, Mary Fain Brant and Laura Bashore, as we unravel our personal stories and explore the power of setting intentional goals. <br/><br/>From becoming a half marathon runner despite starting as a non-runner, to a poignant decision to redefine life after a grandmother&apos;s passing, we share how structured goal-setting has been a cornerstone in navigating our paths. <br/><br/>Our entrepreneurial families have deeply influenced us, underscoring the necessity of aligning career goals with personal growth and satisfaction. <br/><br/></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Next week we have a brand new episode on goal setting. But its more than setting goals, its strategies to kick their butt. See below to sign up for brand new Webinar Mary and Laura have brewed up for you!<br/><br/>Before that, we want to tease some of the great insights and strategies with this throw back episode on professional and personal goal setting. We are sharing some personal stories that will show you you&apos;re not the only one who doesn&apos;t have it all figured out all the time. Our goals is to guide you to the other side of problems  - success. <br/><br/>What if you could set transformative goals that not only enhance your career but also enrich your personal life? Join us, Mary Fain Brant and Laura Bashore, as we unravel our personal stories and explore the power of setting intentional goals. <br/><br/>From becoming a half marathon runner despite starting as a non-runner, to a poignant decision to redefine life after a grandmother&apos;s passing, we share how structured goal-setting has been a cornerstone in navigating our paths. <br/><br/>Our entrepreneurial families have deeply influenced us, underscoring the necessity of aligning career goals with personal growth and satisfaction. <br/><br/></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/16014514-throw-back-episode-transform-your-life-with-empowering-personal-and-professional-goal-strategies.mp3" length="18398079" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 29 Oct 2024 14:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Throw Back Episode: Transform Your Life with Empowering Personal and Professional Goal Strategies" />
  <psc:chapter start="0:03" title="Career Development Goals and Strategies" />
  <psc:chapter start="14:45" title="Setting and Achieving Career Goals" />
  <psc:chapter start="24:28" title="Effective Goal Setting Techniques" />
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    <itunes:duration>1530</itunes:duration>
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    <itunes:title>Throwback Episode: The Gig Economy Unveiled: A Path to Entrepreneurial Success  </itunes:title>
    <title>Throwback Episode: The Gig Economy Unveiled: A Path to Entrepreneurial Success  </title>
    <itunes:summary><![CDATA[This week we are sharing a throwback episode from when we were the Redefine Your Career Journey Podcast. Why are we sharing this?   Because many of you are still treating your business as a side hustle. Let's move you beyond that by examining the pros and cons of having your own business!  Unlock the secrets of the gig economy and transform your side hustle into a thriving business venture. Ever wondered if your part-time passion could become your full-time career? We promise to shed lig...]]></itunes:summary>
    <description><![CDATA[<p>This week we are sharing a throwback episode from when we were the Redefine Your Career Journey Podcast. Why are we sharing this? <br/><br/>Because many of you are still treating your business as a side hustle. Let&apos;s move you beyond that by examining the pros and cons of having your own business!<br/><br/>Unlock the secrets of the gig economy and transform your side hustle into a thriving business venture. Ever wondered if your part-time passion could become your full-time career? We promise to shed light on the growing phenomenon where nearly 39% of U.S. adults are engaging in side gigs, not just for extra cash, but for the autonomy and flexibility they offer. <br/><br/>This episode of Scale Up Strategies dives into the nuances of the gig economy, revealing both its alluring freedom and the challenges of job insecurity and lack of benefits. Whether you&apos;re seeking flexibility in your current role or contemplating a career shift, gain invaluable insights into making your side hustle a legitimate income source.<br/><br/>Laura Bashore as shares her inspiring journey from side gigs on platforms like Thumbtack to establishing a flourishing coaching business. She also reveals her family&apos;s success story, where a simple eBay transmission parts venture burgeoned into Classic Transmission Solutions, a six-figure e-commerce enterprise. <br/><br/>Mary shares how she balanced a full-time career while building her LinkedIn coaching and training empire. <br/><br/>Discover how strategies like building a personal brand and strategic networking can turn a side gig into your main source of income. Get ready to explore the transformative power of the gig economy and find the motivation to pursue your entrepreneurial dreams while balancing your full-time job.<br/><br/>Now as you all know, both Mary and Laura have shifted their businesses again since this original airing. But that&apos;s the point - Seize The Day my friends!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>This week we are sharing a throwback episode from when we were the Redefine Your Career Journey Podcast. Why are we sharing this? <br/><br/>Because many of you are still treating your business as a side hustle. Let&apos;s move you beyond that by examining the pros and cons of having your own business!<br/><br/>Unlock the secrets of the gig economy and transform your side hustle into a thriving business venture. Ever wondered if your part-time passion could become your full-time career? We promise to shed light on the growing phenomenon where nearly 39% of U.S. adults are engaging in side gigs, not just for extra cash, but for the autonomy and flexibility they offer. <br/><br/>This episode of Scale Up Strategies dives into the nuances of the gig economy, revealing both its alluring freedom and the challenges of job insecurity and lack of benefits. Whether you&apos;re seeking flexibility in your current role or contemplating a career shift, gain invaluable insights into making your side hustle a legitimate income source.<br/><br/>Laura Bashore as shares her inspiring journey from side gigs on platforms like Thumbtack to establishing a flourishing coaching business. She also reveals her family&apos;s success story, where a simple eBay transmission parts venture burgeoned into Classic Transmission Solutions, a six-figure e-commerce enterprise. <br/><br/>Mary shares how she balanced a full-time career while building her LinkedIn coaching and training empire. <br/><br/>Discover how strategies like building a personal brand and strategic networking can turn a side gig into your main source of income. Get ready to explore the transformative power of the gig economy and find the motivation to pursue your entrepreneurial dreams while balancing your full-time job.<br/><br/>Now as you all know, both Mary and Laura have shifted their businesses again since this original airing. But that&apos;s the point - Seize The Day my friends!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 22 Oct 2024 07:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Throwback Episode: The Gig Economy Unveiled: A Path to Entrepreneurial Success  " />
  <psc:chapter start="0:03" title="Gig Economy" />
  <psc:chapter start="11:07" title="Side Gig Turned Full Business" />
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    <itunes:duration>1622</itunes:duration>
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    <itunes:title>Launch and Grow Your Podcast with Special Guest Matthew Blades</itunes:title>
    <title>Launch and Grow Your Podcast with Special Guest Matthew Blades</title>
    <itunes:summary><![CDATA[Ever wondered how a to start your own podcast? Wondering if you have something of value to share? So did our guest, Matthew Blades, once at the pinnacle of a 27-year broadcasting career, he shares his personal journey of resilience and transformation.   Matthew's story unfolds into the creation of "Learn from People Who Lived It," a strong support network for those seeking growth and connection. Through our conversation, we highlight LinkedIn's unexpected role in forming meaningful relat...]]></itunes:summary>
    <description><![CDATA[<p>Ever wondered how a to start your own podcast? Wondering if you have something of value to share? So did our guest, Matthew Blades, once at the pinnacle of a 27-year broadcasting career, he shares his personal journey of resilience and transformation. <br/><br/>Matthew&apos;s story unfolds into the creation of &quot;Learn from People Who Lived It,&quot; a strong support network for those seeking growth and connection. Through our conversation, we highlight LinkedIn&apos;s unexpected role in forming meaningful relationships, including the serendipitous way we connected with Matthew.<br/><br/>Then we dive in to what you want to hear! How do we start a great podcast?<br/><br/>Transitioning from traditional careers to podcasting isn&apos;t just a job change—it&apos;s a personal evolution. We dig into the challenges that come with such a shift, sharing our own experiences of confronting fears and embracing the unknown. The conversation underscores the importance of adaptability and authenticity, reminding us that the path to success often demands letting go of perfection and embracing vulnerability.<br/><br/>Launching a podcast is more than just hitting record; it&apos;s about finding your voice and crafting compelling narratives. We share insights into overcoming voice insecurity and the art of engaging content delivery, offering practical advice for aspiring podcasters. From leveraging guest appearances to building community connections, we highlight strategies for growth that go beyond numbers. Through Matthew&apos;s journey and our shared experiences, we redefine podcast success as establishing authority and connection, rather than just amassing listeners. Tune in for a wealth of stories and insights meant to inspire and empower your entrepreneurial journey.<br/><br/>Connect with Guest Mathew Blades:<br/>LinkedIn: <a href='https://www.linkedin.com/in/mathewblades'>https://www.linkedin.com/in/mathewblades</a><br/>Podcast and more: <a href='https://bio.site/mathewblades'>https://bio.site/mathewblades</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever wondered how a to start your own podcast? Wondering if you have something of value to share? So did our guest, Matthew Blades, once at the pinnacle of a 27-year broadcasting career, he shares his personal journey of resilience and transformation. <br/><br/>Matthew&apos;s story unfolds into the creation of &quot;Learn from People Who Lived It,&quot; a strong support network for those seeking growth and connection. Through our conversation, we highlight LinkedIn&apos;s unexpected role in forming meaningful relationships, including the serendipitous way we connected with Matthew.<br/><br/>Then we dive in to what you want to hear! How do we start a great podcast?<br/><br/>Transitioning from traditional careers to podcasting isn&apos;t just a job change—it&apos;s a personal evolution. We dig into the challenges that come with such a shift, sharing our own experiences of confronting fears and embracing the unknown. The conversation underscores the importance of adaptability and authenticity, reminding us that the path to success often demands letting go of perfection and embracing vulnerability.<br/><br/>Launching a podcast is more than just hitting record; it&apos;s about finding your voice and crafting compelling narratives. We share insights into overcoming voice insecurity and the art of engaging content delivery, offering practical advice for aspiring podcasters. From leveraging guest appearances to building community connections, we highlight strategies for growth that go beyond numbers. Through Matthew&apos;s journey and our shared experiences, we redefine podcast success as establishing authority and connection, rather than just amassing listeners. Tune in for a wealth of stories and insights meant to inspire and empower your entrepreneurial journey.<br/><br/>Connect with Guest Mathew Blades:<br/>LinkedIn: <a href='https://www.linkedin.com/in/mathewblades'>https://www.linkedin.com/in/mathewblades</a><br/>Podcast and more: <a href='https://bio.site/mathewblades'>https://bio.site/mathewblades</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 15 Oct 2024 10:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Launch and Grow Your Podcast with Special Guest Matthew Blades" />
  <psc:chapter start="0:03" title="Entrepreneurial Insights" />
  <psc:chapter start="5:43" title="Navigating Life Transitions as an Entrepreneur" />
  <psc:chapter start="12:52" title="Launching a Successful Podcast" />
  <psc:chapter start="27:20" title="Podcast Success and Growth Tips" />
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    <itunes:duration>2168</itunes:duration>
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    <itunes:season>3</itunes:season>
    <itunes:episode>23</itunes:episode>
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    <itunes:title>Master Facebook Advertising: Unleashing the Power of Strategic Campaigns with Stacy Zeal </itunes:title>
    <title>Master Facebook Advertising: Unleashing the Power of Strategic Campaigns with Stacy Zeal </title>
    <itunes:summary><![CDATA[What if your Facebook ads could do more than just gather likes and shares? Join us as Stacy Zeal, a fractional CMO and guru in paid social platforms, helps unravel the misconceptions around Facebook advertising. Were talking through the maze of Facebook's advertising landscape, demonstrating why it should be seen as an integral part of your marketing strategy rather than a solitary tool. Her journey from organic social media management to leading paid campaign strategies for top brands equips...]]></itunes:summary>
    <description><![CDATA[<p>What if your Facebook ads could do more than just gather likes and shares? Join us as Stacy Zeal, a fractional CMO and guru in paid social platforms, helps unravel the misconceptions around Facebook advertising. Were talking through the maze of Facebook&apos;s advertising landscape, demonstrating why it should be seen as an integral part of your marketing strategy rather than a solitary tool. Her journey from organic social media management to leading paid campaign strategies for top brands equips her with unique insights that are invaluable in today&apos;s digital climate.<br/><br/>Throughout the episode, we dissect the strategic elements that lead to Facebook ad success. Forget boosting posts for engagement alone; Stacy teaches us to aim for objectives that translate into real results, like conversions and leads. We dive into the art of crafting compelling ad content and mapping out a comprehensive customer journey.<br/><br/>As we wrap up, we&apos;e love to hear from you, our listeners, share your Facebook ad triumphs and trials. Don&apos;t miss out on this chance to elevate your advertising game—subscribe, rate, and let&apos;s continue expanding our marketing horizons together.<br/><br/>Guest Stacy Zeal:<br/><a href='https://stacyzeal.co/'>https://stacyzeal.co/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>What if your Facebook ads could do more than just gather likes and shares? Join us as Stacy Zeal, a fractional CMO and guru in paid social platforms, helps unravel the misconceptions around Facebook advertising. Were talking through the maze of Facebook&apos;s advertising landscape, demonstrating why it should be seen as an integral part of your marketing strategy rather than a solitary tool. Her journey from organic social media management to leading paid campaign strategies for top brands equips her with unique insights that are invaluable in today&apos;s digital climate.<br/><br/>Throughout the episode, we dissect the strategic elements that lead to Facebook ad success. Forget boosting posts for engagement alone; Stacy teaches us to aim for objectives that translate into real results, like conversions and leads. We dive into the art of crafting compelling ad content and mapping out a comprehensive customer journey.<br/><br/>As we wrap up, we&apos;e love to hear from you, our listeners, share your Facebook ad triumphs and trials. Don&apos;t miss out on this chance to elevate your advertising game—subscribe, rate, and let&apos;s continue expanding our marketing horizons together.<br/><br/>Guest Stacy Zeal:<br/><a href='https://stacyzeal.co/'>https://stacyzeal.co/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 08 Oct 2024 11:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Master Facebook Advertising: Unleashing the Power of Strategic Campaigns with Stacy Zeal " />
  <psc:chapter start="0:03" title="Expert Insights on Facebook Ads" />
  <psc:chapter start="6:46" title="Strategic Approach to Facebook Advertising" />
  <psc:chapter start="15:43" title="Creating Effective Facebook Ad Strategy" />
  <psc:chapter start="24:05" title="Effective Facebook Ad Strategy Conversation" />
  <psc:chapter start="36:37" title="Podcast Promotion and Engagement" />
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    <itunes:duration>2258</itunes:duration>
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    <itunes:title>Elevate Your Business: Insider Tips for Finding and Building an Exceptional Virtual Assistant Team with Stefan Van der Heyden</itunes:title>
    <title>Elevate Your Business: Insider Tips for Finding and Building an Exceptional Virtual Assistant Team with Stefan Van der Heyden</title>
    <itunes:summary><![CDATA[Ever wondered how to find a virtual assistant who truly elevates your business? Join us as we chat with Stefan Van der Heyden, the brilliant founder of Virtue Staff. Stefan pulls back the curtain on his game-changing approach to sourcing top-tier virtual assistants, sharing just how his team filters through 40,000 applicants each month to bring you the best of the best. Learn the secrets behind their competitive rates of $12 to $15 per hour and discover why quality and impact matter more than...]]></itunes:summary>
    <description><![CDATA[<p>Ever wondered how to find a virtual assistant who truly elevates your business? Join us as we chat with Stefan Van der Heyden, the brilliant founder of Virtue Staff. Stefan pulls back the curtain on his game-changing approach to sourcing top-tier virtual assistants, sharing just how his team filters through 40,000 applicants each month to bring you the best of the best. Learn the secrets behind their competitive rates of $12 to $15 per hour and discover why quality and impact matter more than ever in today’s virtual workspace. <br/><br/>Stefan doesn&apos;t just stop at the vetting process; he dives deep into the art of building a high-performing VA team. We&apos;ll explore why committing VAs to a minimum of 20 hours a week is crucial for both stability and exceptional performance. The conversation goes beyond hiring, covering the vital steps of training, creating Standard Operating Procedures (SOPs), and aligning your delegation strategies with your core business values and mission. Plus, Stefan shares how business coaches at Virtue Staff are helping clients streamline their processes for maximum efficiency and success.<br/><br/>But there&apos;s more to Virtue Staff than just business. Discover how they are making a real difference with their philanthropic efforts, like the recent relief fund for a typhoon-hit region in the Philippines. Stefan walks us through the straightforward, satisfaction-guaranteed hiring process at Virtue Staff, ensuring a seamless experience for clients. As a cherry on top, Stefan shares a delightful personal story about finding the best tacos in Phoenix. Tune in for a rich blend of business insights, heartfelt stories, and actionable advice that will inspire you to rethink your approach to virtual assistance.<br/><br/>Connect with our Guest: Stefan Van der Heyden<br/>LinkedIn: <a href='https://www.linkedin.com/in/stefan-van-der-heyden/'>https://www.linkedin.com/in/stefan-van-der-heyden/</a><br/>Virtue Staff: <a href='https://www.virtuestaff.com/'>https://www.virtuestaff.com/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever wondered how to find a virtual assistant who truly elevates your business? Join us as we chat with Stefan Van der Heyden, the brilliant founder of Virtue Staff. Stefan pulls back the curtain on his game-changing approach to sourcing top-tier virtual assistants, sharing just how his team filters through 40,000 applicants each month to bring you the best of the best. Learn the secrets behind their competitive rates of $12 to $15 per hour and discover why quality and impact matter more than ever in today’s virtual workspace. <br/><br/>Stefan doesn&apos;t just stop at the vetting process; he dives deep into the art of building a high-performing VA team. We&apos;ll explore why committing VAs to a minimum of 20 hours a week is crucial for both stability and exceptional performance. The conversation goes beyond hiring, covering the vital steps of training, creating Standard Operating Procedures (SOPs), and aligning your delegation strategies with your core business values and mission. Plus, Stefan shares how business coaches at Virtue Staff are helping clients streamline their processes for maximum efficiency and success.<br/><br/>But there&apos;s more to Virtue Staff than just business. Discover how they are making a real difference with their philanthropic efforts, like the recent relief fund for a typhoon-hit region in the Philippines. Stefan walks us through the straightforward, satisfaction-guaranteed hiring process at Virtue Staff, ensuring a seamless experience for clients. As a cherry on top, Stefan shares a delightful personal story about finding the best tacos in Phoenix. Tune in for a rich blend of business insights, heartfelt stories, and actionable advice that will inspire you to rethink your approach to virtual assistance.<br/><br/>Connect with our Guest: Stefan Van der Heyden<br/>LinkedIn: <a href='https://www.linkedin.com/in/stefan-van-der-heyden/'>https://www.linkedin.com/in/stefan-van-der-heyden/</a><br/>Virtue Staff: <a href='https://www.virtuestaff.com/'>https://www.virtuestaff.com/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 01 Oct 2024 08:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Elevate Your Business: Insider Tips for Finding and Building an Exceptional Virtual Assistant Team with Stefan Van der Heyden" />
  <psc:chapter start="0:03" title="Quality Virtual Assistants" />
  <psc:chapter start="12:53" title="Building a Quality Virtual Assistant Team" />
  <psc:chapter start="20:58" title="Empowering Clients Through Giving Back" />
  <psc:chapter start="28:42" title="Navigating Risks and Building Success" />
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    <itunes:duration>2115</itunes:duration>
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    <itunes:episode>23</itunes:episode>
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    <itunes:title>Boost Your Black Friday Sales: Innovative Strategies and Essential Tools for Maximum Impact</itunes:title>
    <title>Boost Your Black Friday Sales: Innovative Strategies and Essential Tools for Maximum Impact</title>
    <itunes:summary><![CDATA[Ready to supercharge your Black Friday sales strategies? Discover how to turn the biggest shopping event of the year into a golden opportunity for your business. You'll learn how to leverage online sales trends, capitalize on a 9% year-over-year increase in digital shopping, and understand the power of an average 31% discount rate to convert potential clients into loyal customers. Reflecting on our favorite Black Friday finds, from essential business SaaS products to exclusive concert tickets...]]></itunes:summary>
    <description><![CDATA[<p>Ready to supercharge your Black Friday sales strategies? Discover how to turn the biggest shopping event of the year into a golden opportunity for your business. You&apos;ll learn how to leverage online sales trends, capitalize on a 9% year-over-year increase in digital shopping, and understand the power of an average 31% discount rate to convert potential clients into loyal customers. Reflecting on our favorite Black Friday finds, from essential business SaaS products to exclusive concert tickets, we share insights on how both online and brick-and-mortar businesses can maximize this shopping frenzy.<br/><br/>Unlock the secrets to adding unprecedented value to your offerings without slashing your prices. Imagine bundling consulting sessions with courses, offering exclusive VIP days, or launching group coaching programs with enticing early bird pricing—these creative strategies can help you stand out this Black Friday. We also dive into the renewed interest in webinars as a powerful engagement tool and discuss innovative holiday-themed offerings designed to captivate and retain your clients. Plus, find out why discounted speaking packages and expertly executed masterminds can be game-changers for your business.<br/><br/>Get equipped with essential tools and timelines to ensure your Black Friday campaign is a smashing success. We&apos;ll guide you through a comparison of top email marketing platforms like MailChimp, ConvertKit, and Amplify, and introduce you to landing page creators like LeadPages and ClickFunnels. Master social media scheduling with tools like MetroCool, AgoraPulse, and PromoRepublic, and create stunning visuals using Canva and Adobe Spark. With our comprehensive timeline, starting six to eight weeks in advance, you&apos;ll be ready to build buzz and execute a flawless launch. Tune in to Scale Up Strategies and take your Black Friday sales to the next level!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ready to supercharge your Black Friday sales strategies? Discover how to turn the biggest shopping event of the year into a golden opportunity for your business. You&apos;ll learn how to leverage online sales trends, capitalize on a 9% year-over-year increase in digital shopping, and understand the power of an average 31% discount rate to convert potential clients into loyal customers. Reflecting on our favorite Black Friday finds, from essential business SaaS products to exclusive concert tickets, we share insights on how both online and brick-and-mortar businesses can maximize this shopping frenzy.<br/><br/>Unlock the secrets to adding unprecedented value to your offerings without slashing your prices. Imagine bundling consulting sessions with courses, offering exclusive VIP days, or launching group coaching programs with enticing early bird pricing—these creative strategies can help you stand out this Black Friday. We also dive into the renewed interest in webinars as a powerful engagement tool and discuss innovative holiday-themed offerings designed to captivate and retain your clients. Plus, find out why discounted speaking packages and expertly executed masterminds can be game-changers for your business.<br/><br/>Get equipped with essential tools and timelines to ensure your Black Friday campaign is a smashing success. We&apos;ll guide you through a comparison of top email marketing platforms like MailChimp, ConvertKit, and Amplify, and introduce you to landing page creators like LeadPages and ClickFunnels. Master social media scheduling with tools like MetroCool, AgoraPulse, and PromoRepublic, and create stunning visuals using Canva and Adobe Spark. With our comprehensive timeline, starting six to eight weeks in advance, you&apos;ll be ready to build buzz and execute a flawless launch. Tune in to Scale Up Strategies and take your Black Friday sales to the next level!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 24 Sep 2024 08:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Boost Your Black Friday Sales: Innovative Strategies and Essential Tools for Maximum Impact" />
  <psc:chapter start="0:03" title="Black Friday Sales Strategies for Business" />
  <psc:chapter start="12:30" title="Maximizing Black Friday Sales Strategies" />
  <psc:chapter start="22:12" title="Strategies for Black Friday Marketing" />
  <psc:chapter start="34:37" title="Podcast Success and Motivation" />
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    <itunes:duration>2139</itunes:duration>
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    <itunes:title>Becoming a Sought-After Podcast Guest: Proven Techniques</itunes:title>
    <title>Becoming a Sought-After Podcast Guest: Proven Techniques</title>
    <itunes:summary><![CDATA[Ever wondered how to become a podcast guest that hosts can't resist inviting back? Discover our top strategies for standing out and making the most of your guest appearances. In this episode of Scale Up Strategies, we share personal tales of navigating extreme weather and quirky Friday the 13th superstitions while diving into the booming world of podcasting.   With insightful statistics from Edison Research, we highlight how guest appearances can expand your reach and build your brand wi...]]></itunes:summary>
    <description><![CDATA[<p>Ever wondered how to become a podcast guest that hosts can&apos;t resist inviting back? Discover our top strategies for standing out and making the most of your guest appearances. In this episode of Scale Up Strategies, we share personal tales of navigating extreme weather and quirky Friday the 13th superstitions while diving into the booming world of podcasting. <br/><br/>With insightful statistics from Edison Research, we highlight how guest appearances can expand your reach and build your brand without breaking the bank. Plus, we emphasize the importance of offering something free to your audience to attract your ideal clients.<br/><br/>We break down the art of crafting a compelling podcast narrative, teaching you how to captivate listeners with dynamic stories and active listening. Learn the essentials of preparation to avoid rambling and make your message impactful. Additionally, we explore effective ways to promote your appearances, from sending thank you notes to leveraging your network for more guesting opportunities. <br/><br/>Uncover the secrets to finding and securing gigs on platforms like Podchaser and Podmatch, and understand why personalized pitches are your golden ticket to becoming a sought-after podcast guest. Don&apos;t miss these actionable tips to elevate your podcast guesting game!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever wondered how to become a podcast guest that hosts can&apos;t resist inviting back? Discover our top strategies for standing out and making the most of your guest appearances. In this episode of Scale Up Strategies, we share personal tales of navigating extreme weather and quirky Friday the 13th superstitions while diving into the booming world of podcasting. <br/><br/>With insightful statistics from Edison Research, we highlight how guest appearances can expand your reach and build your brand without breaking the bank. Plus, we emphasize the importance of offering something free to your audience to attract your ideal clients.<br/><br/>We break down the art of crafting a compelling podcast narrative, teaching you how to captivate listeners with dynamic stories and active listening. Learn the essentials of preparation to avoid rambling and make your message impactful. Additionally, we explore effective ways to promote your appearances, from sending thank you notes to leveraging your network for more guesting opportunities. <br/><br/>Uncover the secrets to finding and securing gigs on platforms like Podchaser and Podmatch, and understand why personalized pitches are your golden ticket to becoming a sought-after podcast guest. Don&apos;t miss these actionable tips to elevate your podcast guesting game!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 17 Sep 2024 09:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Becoming a Sought-After Podcast Guest: Proven Techniques" />
  <psc:chapter start="0:03" title="Podcast Guesting" />
  <psc:chapter start="12:17" title="Crafting a Compelling Podcast Narrative" />
  <psc:chapter start="18:57" title="Maximizing Podcast Guest Opportunities" />
</psc:chapters>
    <itunes:duration>1968</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>3</itunes:season>
    <itunes:episode>19</itunes:episode>
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    <itunes:title>Mastering Lead Magnets: Strategies for Growing Your Email List</itunes:title>
    <title>Mastering Lead Magnets: Strategies for Growing Your Email List</title>
    <itunes:summary><![CDATA[Ever wondered how to turn casual browsers into loyal clients with just a click? Discover the power of lead magnets and why they are a game-changer for your business. In this episode of Scale Up Strategies, we dive into the world of lead magnets, from their humble beginnings as simple PDFs to their evolution into indispensable tools for building a robust and controllable email list. Learn about the different forms lead magnets can take—eBooks, guides, checklists, and cheat sheets—and why offer...]]></itunes:summary>
    <description><![CDATA[<p>Ever wondered how to turn casual browsers into loyal clients with just a click? Discover the power of lead magnets and why they are a game-changer for your business. In this episode of Scale Up Strategies, we dive into the world of lead magnets, from their humble beginnings as simple PDFs to their evolution into indispensable tools for building a robust and controllable email list. Learn about the different forms lead magnets can take—eBooks, guides, checklists, and cheat sheets—and why offering truly valuable resources is key to making a lasting first impression.<br/><br/>But it doesn&apos;t stop there. We&apos;ll guide you through the entire process of creating and integrating lead magnets into your email funnels, ensuring you stay on brand and effectively distribute your valuable content. Understand the importance of nurturing email sequences and tracking metrics like open and conversion rates to refine your strategy. With practical tips and personal anecdotes, we aim to equip you with the knowledge to get started confidently. Stay focused, stay motivated, and above all, stay caffeinated as we journey together towards greater success! Cheers!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever wondered how to turn casual browsers into loyal clients with just a click? Discover the power of lead magnets and why they are a game-changer for your business. In this episode of Scale Up Strategies, we dive into the world of lead magnets, from their humble beginnings as simple PDFs to their evolution into indispensable tools for building a robust and controllable email list. Learn about the different forms lead magnets can take—eBooks, guides, checklists, and cheat sheets—and why offering truly valuable resources is key to making a lasting first impression.<br/><br/>But it doesn&apos;t stop there. We&apos;ll guide you through the entire process of creating and integrating lead magnets into your email funnels, ensuring you stay on brand and effectively distribute your valuable content. Understand the importance of nurturing email sequences and tracking metrics like open and conversion rates to refine your strategy. With practical tips and personal anecdotes, we aim to equip you with the knowledge to get started confidently. Stay focused, stay motivated, and above all, stay caffeinated as we journey together towards greater success! Cheers!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Wed, 11 Sep 2024 09:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Mastering Lead Magnets: Strategies for Growing Your Email List" />
  <psc:chapter start="0:03" title="Lead Magnets in Business Growth" />
  <psc:chapter start="16:08" title="Creating and Integrating Lead Magnets" />
  <psc:chapter start="26:20" title="Getting Started" />
</psc:chapters>
    <itunes:duration>1618</itunes:duration>
    <itunes:keywords></itunes:keywords>
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    <itunes:title>In Our Blooper Era - And New YouTube Channel!</itunes:title>
    <title>In Our Blooper Era - And New YouTube Channel!</title>
    <itunes:summary><![CDATA[We've got some exciting news to share! We have officially launched our YouTube Channel. We know you want to SEE us in action, now you can! Mary and Laura thought a fund blooper reel would be the way to kick things off. Head over and check us out.   Subscribe to get past episodes and brand new episodes weekly! See you on YouTube: https://youtu.be/Rwc9LTVeKdM  And check out this full episode: https://youtu.be/qLCL0tJpZU0 Text us your Thoughts Thank you for listening to Scale Up Strate...]]></itunes:summary>
    <description><![CDATA[<p>We&apos;ve got some exciting news to share! We have officially launched our YouTube Channel. We know you want to SEE us in action, now you can! Mary and Laura thought a fund blooper reel would be the way to kick things off. Head over and check us out. <br/><br/>Subscribe to get past episodes and brand new episodes weekly! See you on YouTube: <a href='https://youtu.be/Rwc9LTVeKdM'>https://youtu.be/Rwc9LTVeKdM</a><br/><br/>And check out this full episode: https://youtu.be/qLCL0tJpZU0</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>We&apos;ve got some exciting news to share! We have officially launched our YouTube Channel. We know you want to SEE us in action, now you can! Mary and Laura thought a fund blooper reel would be the way to kick things off. Head over and check us out. <br/><br/>Subscribe to get past episodes and brand new episodes weekly! See you on YouTube: <a href='https://youtu.be/Rwc9LTVeKdM'>https://youtu.be/Rwc9LTVeKdM</a><br/><br/>And check out this full episode: https://youtu.be/qLCL0tJpZU0</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/15687448-in-our-blooper-era-and-new-youtube-channel.mp3" length="1181925" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Fri, 06 Sep 2024 07:00:00 -0700</pubDate>
    <itunes:duration>95</itunes:duration>
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    <itunes:episodeType>bonus</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>Streamlined Success: Leveraging AI for Time and Cost Savings</itunes:title>
    <title>Streamlined Success: Leveraging AI for Time and Cost Savings</title>
    <itunes:summary><![CDATA[Curious about how AI can transform your business? Imagine cutting down hours of mundane tasks and enhancing customer interaction without needing to expand your team. Join us as we, your certified AI consultants, unpack the massive potential AI holds for coaches, consultants, and speakers. We’ll even weave in a cautionary tale about dental mishaps and the importance of night guards—because efficiency and self-care both matter!  Unveil how AI can revolutionize your decision-making processes, fr...]]></itunes:summary>
    <description><![CDATA[<p>Curious about how AI can transform your business? Imagine cutting down hours of mundane tasks and enhancing customer interaction without needing to expand your team. Join us as we, your certified AI consultants, unpack the massive potential AI holds for coaches, consultants, and speakers. We’ll even weave in a cautionary tale about dental mishaps and the importance of night guards—because efficiency and self-care both matter!<br/><br/>Unveil how AI can revolutionize your decision-making processes, from optimizing warehouses to crafting personalized marketing strategies. Discover real-life examples of businesses saving time and money with AI, boosting productivity without replacing human employees. We’ll share some of our top AI tools and tips for setting them up to ensure you get the most out of this transformative technology. <br/><br/>Explore advanced AI tools that can supercharge your business operations. Learn how ChatGPT can go beyond messaging to build social media calendars and perform competitive analysis. Dive into the utilities of Metricool, Beautiful.ai, and Suno for streamlined content creation and analytics. Get insights on leveraging efficiency-boosters like Grammarly, ClickUp, HubSpot, and Salesforce. Whether it&apos;s effortless video creation with InVideo AI or enhancing your marketing campaigns with tools like HubSpot and Marketo, this episode is brimming with actionable insights to help you scale up your business. Tune in and transform your business strategy with AI!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Curious about how AI can transform your business? Imagine cutting down hours of mundane tasks and enhancing customer interaction without needing to expand your team. Join us as we, your certified AI consultants, unpack the massive potential AI holds for coaches, consultants, and speakers. We’ll even weave in a cautionary tale about dental mishaps and the importance of night guards—because efficiency and self-care both matter!<br/><br/>Unveil how AI can revolutionize your decision-making processes, from optimizing warehouses to crafting personalized marketing strategies. Discover real-life examples of businesses saving time and money with AI, boosting productivity without replacing human employees. We’ll share some of our top AI tools and tips for setting them up to ensure you get the most out of this transformative technology. <br/><br/>Explore advanced AI tools that can supercharge your business operations. Learn how ChatGPT can go beyond messaging to build social media calendars and perform competitive analysis. Dive into the utilities of Metricool, Beautiful.ai, and Suno for streamlined content creation and analytics. Get insights on leveraging efficiency-boosters like Grammarly, ClickUp, HubSpot, and Salesforce. Whether it&apos;s effortless video creation with InVideo AI or enhancing your marketing campaigns with tools like HubSpot and Marketo, this episode is brimming with actionable insights to help you scale up your business. Tune in and transform your business strategy with AI!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 27 Aug 2024 06:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Streamlined Success: Leveraging AI for Time and Cost Savings" />
  <psc:chapter start="0:03" title="The Importance of AI in Business" />
  <psc:chapter start="9:10" title="Benefits of AI in Business" />
  <psc:chapter start="18:34" title="Utilizing AI Tools for Business Success" />
  <psc:chapter start="25:36" title="Exploring AI Tools for Business Success" />
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    <itunes:duration>2224</itunes:duration>
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    <itunes:title>Scaling Your Online Presence: Six Strategies to Boost Visibility and Drive Growth</itunes:title>
    <title>Scaling Your Online Presence: Six Strategies to Boost Visibility and Drive Growth</title>
    <itunes:summary><![CDATA[Can you imagine positioning your business so effectively online that potential clients can't help but find you? This episode of Scale Up Strategies promises to equip you with six powerful methods to make your business visible in the crowded online marketplace.   From word-of-mouth marketing to a compelling website presence, Mary and Laura cover the essentials you need to boost your visibility. Plus, our personal story from a recent meetup in San Diego will show you the importance of bala...]]></itunes:summary>
    <description><![CDATA[<p>Can you imagine positioning your business so effectively online that potential clients can&apos;t help but find you? This episode of Scale Up Strategies promises to equip you with six powerful methods to make your business visible in the crowded online marketplace. <br/><br/>From word-of-mouth marketing to a compelling website presence, Mary and Laura cover the essentials you need to boost your visibility. Plus, our personal story from a recent meetup in San Diego will show you the importance of balancing personal life with your business hustle.<br/><br/>Let&apos;s talk about word-of-mouth marketing and personal branding. We reveal how getting known for your expertise—whether it’s LinkedIn consulting or resume writing—can open doors to podcasts, webinars, and speaking gigs. <br/><br/>Our discussion touches on leveraging social media platforms like LinkedIn, Facebook, and Instagram for brand awareness and the power of consistent, strategic posting. Authenticity and relatability are key themes, especially when it comes to engaging with your audience and using hashtags effectively.<br/><br/>To cap it off, we revisit email marketing and podcasting benefits, sharing practical tips and personal anecdotes on how these tools can enhance audience engagement and drive business growth. Learn how to maximize your online presence with LinkedIn newsletters and a well-optimized website. And don’t miss our insights on leveraging AI technology, based on our experiences as certified consultants. Get ready to scale your business with actionable strategies and real-world examples in this packed episode. Stay focused, motivated, and caffeinated!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Can you imagine positioning your business so effectively online that potential clients can&apos;t help but find you? This episode of Scale Up Strategies promises to equip you with six powerful methods to make your business visible in the crowded online marketplace. <br/><br/>From word-of-mouth marketing to a compelling website presence, Mary and Laura cover the essentials you need to boost your visibility. Plus, our personal story from a recent meetup in San Diego will show you the importance of balancing personal life with your business hustle.<br/><br/>Let&apos;s talk about word-of-mouth marketing and personal branding. We reveal how getting known for your expertise—whether it’s LinkedIn consulting or resume writing—can open doors to podcasts, webinars, and speaking gigs. <br/><br/>Our discussion touches on leveraging social media platforms like LinkedIn, Facebook, and Instagram for brand awareness and the power of consistent, strategic posting. Authenticity and relatability are key themes, especially when it comes to engaging with your audience and using hashtags effectively.<br/><br/>To cap it off, we revisit email marketing and podcasting benefits, sharing practical tips and personal anecdotes on how these tools can enhance audience engagement and drive business growth. Learn how to maximize your online presence with LinkedIn newsletters and a well-optimized website. And don’t miss our insights on leveraging AI technology, based on our experiences as certified consultants. Get ready to scale your business with actionable strategies and real-world examples in this packed episode. Stay focused, motivated, and caffeinated!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 20 Aug 2024 09:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Scaling Your Online Presence: Six Strategies to Boost Visibility and Drive Growth" />
  <psc:chapter start="0:03" title="Business Growth Strategies for Coaches" />
  <psc:chapter start="8:36" title="The Power of Word of Mouth" />
  <psc:chapter start="16:00" title="Email Marketing and Podcasting Benefits" />
  <psc:chapter start="22:25" title="Maximizing Online Presence for Business" />
  <psc:chapter start="33:18" title="Leveraging AI for Business Growth" />
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    <itunes:duration>2063</itunes:duration>
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    <itunes:season>3</itunes:season>
    <itunes:episode>16</itunes:episode>
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    <itunes:title>Crafting an Authentic Personal Brand: Insights from Lauren Davies&#39; Transformative Journey</itunes:title>
    <title>Crafting an Authentic Personal Brand: Insights from Lauren Davies&#39; Transformative Journey</title>
    <itunes:summary><![CDATA[Ever wondered how to build a personal brand that truly resonates? Join us as we sit down with Lauren Davies, a branding maestro and the visionary behind Lauren Davies Creative, who shares her transformative journey from a teenage vinyl record store owner to a personal branding powerhouse. Having met Lauren at various industry events and over delightful brunches, we recount her inspiring evolution and her ingenious strategies for marketing during tough economic times, like the 2008 recession. ...]]></itunes:summary>
    <description><![CDATA[<p>Ever wondered how to build a personal brand that truly resonates? Join us as we sit down with Lauren Davies, a branding maestro and the visionary behind Lauren Davies Creative, who shares her transformative journey from a teenage vinyl record store owner to a personal branding powerhouse. Having met Lauren at various industry events and over delightful brunches, we recount her inspiring evolution and her ingenious strategies for marketing during tough economic times, like the 2008 recession. This episode is packed with Lauren&apos;s invaluable insights into crafting a memorable brand and navigating the transition into the personal branding sphere.<br/><br/>Discover the core principles of creating an authentic online presence that speaks volumes. We highlight the pitfalls of chasing social media algorithms and the importance of staying true to your message and target audience. Lauren emphasizes meaningful engagement over vanity metrics, showing how aligning your content with your passions can lead to real business success. Hear firsthand how prioritizing authenticity can set you apart in a crowded marketplace and lead to genuine connections and collaborations.<br/><br/>Finally, we delve into the essence of self-assessing your personal brand to enhance discoverability and maintain relationships. Lauren shares practical tips on ensuring a streamlined and engaging online presence, from your photos and bios to the functionality of your links. Embrace the concept that everyone already has a personal brand, and learn how to align it with your true self for greater professional fulfillment. We wrap up the episode with heartfelt thanks to Lauren for her wisdom, and a reminder to our listeners to subscribe, rate, and review to keep the conversation flourishing.<br/><br/>Connect with our Guest: Lauren Davies<br/><a href='https://www.linkedin.com/in/ldaviscreative'>https://www.linkedin.com/in/ldaviscreative</a><br/><br/>Podcast:<br/><a href='https://laurendaviscreative.com/show/'>https://laurendaviscreative.com/show/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever wondered how to build a personal brand that truly resonates? Join us as we sit down with Lauren Davies, a branding maestro and the visionary behind Lauren Davies Creative, who shares her transformative journey from a teenage vinyl record store owner to a personal branding powerhouse. Having met Lauren at various industry events and over delightful brunches, we recount her inspiring evolution and her ingenious strategies for marketing during tough economic times, like the 2008 recession. This episode is packed with Lauren&apos;s invaluable insights into crafting a memorable brand and navigating the transition into the personal branding sphere.<br/><br/>Discover the core principles of creating an authentic online presence that speaks volumes. We highlight the pitfalls of chasing social media algorithms and the importance of staying true to your message and target audience. Lauren emphasizes meaningful engagement over vanity metrics, showing how aligning your content with your passions can lead to real business success. Hear firsthand how prioritizing authenticity can set you apart in a crowded marketplace and lead to genuine connections and collaborations.<br/><br/>Finally, we delve into the essence of self-assessing your personal brand to enhance discoverability and maintain relationships. Lauren shares practical tips on ensuring a streamlined and engaging online presence, from your photos and bios to the functionality of your links. Embrace the concept that everyone already has a personal brand, and learn how to align it with your true self for greater professional fulfillment. We wrap up the episode with heartfelt thanks to Lauren for her wisdom, and a reminder to our listeners to subscribe, rate, and review to keep the conversation flourishing.<br/><br/>Connect with our Guest: Lauren Davies<br/><a href='https://www.linkedin.com/in/ldaviscreative'>https://www.linkedin.com/in/ldaviscreative</a><br/><br/>Podcast:<br/><a href='https://laurendaviscreative.com/show/'>https://laurendaviscreative.com/show/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 13 Aug 2024 09:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Crafting an Authentic Personal Brand: Insights from Lauren Davies&#39; Transformative Journey" />
  <psc:chapter start="0:03" title="Business Growth Strategies and Personal Branding" />
  <psc:chapter start="14:25" title="Building an Authentic Online Presence" />
  <psc:chapter start="22:54" title="Building a Strong Personal Brand" />
  <psc:chapter start="35:34" title="Embracing Authentic Personal Branding" />
  <psc:chapter start="50:58" title="Engaging Podcast Etiquette and Interaction" />
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    <itunes:duration>3132</itunes:duration>
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    <itunes:title>Maximizing Impact: Transforming Speaking Engagements into Lucrative Business Opportunities</itunes:title>
    <title>Maximizing Impact: Transforming Speaking Engagements into Lucrative Business Opportunities</title>
    <itunes:summary><![CDATA[Ever wondered how public speaking can transform your coaching or consulting business? Mary Fain Brandt and Laura Bashore are here to share their firsthand experiences and invaluable tips on selling from the stage.   Our latest episode of Scale Up Strategies kicks off with a personal catch-up, as Laura reveals highlights from her family trip to London and Mary celebrates her birthday. These stories underscore the balance between work and leisure, and how personal experiences can enrich pr...]]></itunes:summary>
    <description><![CDATA[<p>Ever wondered how public speaking can transform your coaching or consulting business? Mary Fain Brandt and Laura Bashore are here to share their firsthand experiences and invaluable tips on selling from the stage. <br/><br/>Our latest episode of Scale Up Strategies kicks off with a personal catch-up, as Laura reveals highlights from her family trip to London and Mary celebrates her birthday. These stories underscore the balance between work and leisure, and how personal experiences can enrich professional journeys. We also invite you to share your summer stories, fostering a closer community connection.<br/><br/>Public speaking isn’t just about addressing an audience; it’s a pathway to establishing credibility and expanding your reach. Whether it&apos;s Laura&apos;s LinkedIn profile webinar or upcoming AI events, this episode highlights how webinars and online workshops can showcase your expertise and generate leads. We explore the importance of systematically building your speaking career through industry conferences, trade shows, and even podcasts. With intentional effort, you can position yourself as an expert, connect with new audiences, and boost your social media following significantly.<br/><br/>In the drive to maximize speaking engagements for business growth, Mary and Laura offer practical tips and personal anecdotes on how to turn speaking opportunities into lucrative client relationships. From small networking groups to large conferences, they share how these engagements have led to new clients and partnerships. <br/><br/>We also discuss the power of AI tools like Canva, PowerPoint, Keynote, Gamma, and Beautiful.ai in crafting engaging presentations. <br/><br/>The episode wraps up with actionable steps to advance your speaker assets and a teaser for next week&apos;s insights. Subscribe, rate, and review to stay in the loop and continue your journey towards business success with us!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever wondered how public speaking can transform your coaching or consulting business? Mary Fain Brandt and Laura Bashore are here to share their firsthand experiences and invaluable tips on selling from the stage. <br/><br/>Our latest episode of Scale Up Strategies kicks off with a personal catch-up, as Laura reveals highlights from her family trip to London and Mary celebrates her birthday. These stories underscore the balance between work and leisure, and how personal experiences can enrich professional journeys. We also invite you to share your summer stories, fostering a closer community connection.<br/><br/>Public speaking isn’t just about addressing an audience; it’s a pathway to establishing credibility and expanding your reach. Whether it&apos;s Laura&apos;s LinkedIn profile webinar or upcoming AI events, this episode highlights how webinars and online workshops can showcase your expertise and generate leads. We explore the importance of systematically building your speaking career through industry conferences, trade shows, and even podcasts. With intentional effort, you can position yourself as an expert, connect with new audiences, and boost your social media following significantly.<br/><br/>In the drive to maximize speaking engagements for business growth, Mary and Laura offer practical tips and personal anecdotes on how to turn speaking opportunities into lucrative client relationships. From small networking groups to large conferences, they share how these engagements have led to new clients and partnerships. <br/><br/>We also discuss the power of AI tools like Canva, PowerPoint, Keynote, Gamma, and Beautiful.ai in crafting engaging presentations. <br/><br/>The episode wraps up with actionable steps to advance your speaker assets and a teaser for next week&apos;s insights. Subscribe, rate, and review to stay in the loop and continue your journey towards business success with us!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 06 Aug 2024 08:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Maximizing Impact: Transforming Speaking Engagements into Lucrative Business Opportunities" />
  <psc:chapter start="0:03" title="Podcast Discussion on Business Growth" />
  <psc:chapter start="7:11" title="Expanding Your Speaking Opportunities" />
  <psc:chapter start="21:44" title="Maximizing Speaking Opportunities for Business Growth" />
  <psc:chapter start="33:57" title="AI Tools for Business Presentations" />
  <psc:chapter start="39:16" title="Maximizing Business Success Podcast Closing" />
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    <itunes:duration>2434</itunes:duration>
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    <itunes:title>Embracing Failure: Transforming Setbacks into Entrepreneurial Success</itunes:title>
    <title>Embracing Failure: Transforming Setbacks into Entrepreneurial Success</title>
    <itunes:summary><![CDATA[Ever wondered if failure could actually be the secret ingredient to your success? Tune in to this enlightening episode of Scale Up Strategies, where we dissect the critical role of failure in entrepreneurship.   We'll share eye-opening statistics about the high failure rates of startups and draw fascinating comparisons to the educational sector. Listen to personal anecdotes and notable examples, like Reid Hoffman's initial failed venture before LinkedIn, that illustrate how setbacks can ...]]></itunes:summary>
    <description><![CDATA[<p>Ever wondered if failure could actually be the secret ingredient to your success? Tune in to this enlightening episode of Scale Up Strategies, where we dissect the critical role of failure in entrepreneurship. <br/><br/>We&apos;ll share eye-opening statistics about the high failure rates of startups and draw fascinating comparisons to the educational sector. Listen to personal anecdotes and notable examples, like Reid Hoffman&apos;s initial failed venture before LinkedIn, that illustrate how setbacks can pave the path to triumph. <br/><br/>Learn why releasing imperfect first versions and actively seeking feedback can spell the difference between stagnation and growth. <br/><br/>Transitioning from a traditional career to the entrepreneurial world can be a rollercoaster of emotions, but it’s one filled with opportunities. We dive into the emotional journey of prioritizing family over a beloved career and how these challenging decisions can lead to unexpected, rewarding business ventures. Discover why startups that pivot early tend to attract more funding and grow faster. <br/><br/>We also tackle the societal stigma around failure, urging you to view it as a learning opportunity. Plus, get practical tips on mastering public speaking and networking to turn every event into a client acquisition opportunity. Don&apos;t miss out on strategies that will help you embrace failure, adapt, and ultimately thrive in your entrepreneurial journey.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever wondered if failure could actually be the secret ingredient to your success? Tune in to this enlightening episode of Scale Up Strategies, where we dissect the critical role of failure in entrepreneurship. <br/><br/>We&apos;ll share eye-opening statistics about the high failure rates of startups and draw fascinating comparisons to the educational sector. Listen to personal anecdotes and notable examples, like Reid Hoffman&apos;s initial failed venture before LinkedIn, that illustrate how setbacks can pave the path to triumph. <br/><br/>Learn why releasing imperfect first versions and actively seeking feedback can spell the difference between stagnation and growth. <br/><br/>Transitioning from a traditional career to the entrepreneurial world can be a rollercoaster of emotions, but it’s one filled with opportunities. We dive into the emotional journey of prioritizing family over a beloved career and how these challenging decisions can lead to unexpected, rewarding business ventures. Discover why startups that pivot early tend to attract more funding and grow faster. <br/><br/>We also tackle the societal stigma around failure, urging you to view it as a learning opportunity. Plus, get practical tips on mastering public speaking and networking to turn every event into a client acquisition opportunity. Don&apos;t miss out on strategies that will help you embrace failure, adapt, and ultimately thrive in your entrepreneurial journey.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 30 Jul 2024 11:00:00 -0700</pubDate>
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  <psc:chapter start="0:03" title="Embracing Failure in Entrepreneurship" />
  <psc:chapter start="17:22" title="Navigating Failure and Entrepreneurial Growth" />
  <psc:chapter start="32:29" title="Mastering Public Speaking and Networking" />
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    <itunes:duration>2022</itunes:duration>
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    <itunes:title>Email Marketing Decoded: Boost Engagement and Maximize ROI with Special Guest Eddie Garrison</itunes:title>
    <title>Email Marketing Decoded: Boost Engagement and Maximize ROI with Special Guest Eddie Garrison</title>
    <itunes:summary><![CDATA[Can email marketing still be your secret weapon for business growth? You bet it can! In this episode, we're thrilled to sit down with Eddie Garrison, an award-winning marketing strategist, to dispel the myth that email marketing is outdated.   Eddie shares eye-opening statistics about the billions of emails circulating daily and how often people check their inboxes, making it clear that email remains a powerful tool for engagement.   We also walk down memory lane with Eddie, recalli...]]></itunes:summary>
    <description><![CDATA[<p>Can email marketing still be your secret weapon for business growth? You bet it can! In this episode, we&apos;re thrilled to sit down with Eddie Garrison, an award-winning marketing strategist, to dispel the myth that email marketing is outdated. <br/><br/>Eddie shares eye-opening statistics about the billions of emails circulating daily and how often people check their inboxes, making it clear that email remains a powerful tool for engagement. <br/><br/>We also walk down memory lane with Eddie, recalling our collaborative history and the vibrant, creative atmosphere at Podfest. From funny anecdotes to poignant insights, we underscore how crucial networking and personal connections are for business success.<br/><br/>Get ready to master email marketing ROI like never before! We unpack strategies that will elevate your email game, focusing on the art of crafting compelling calls to action (CTAs) that sell solutions, not just products. We dive into why consistent CTAs are crucial and why click-through rates are more meaningful than              open rates. <br/><br/>Looking to manage and grow your email list intelligently? We&apos;ve got you covered. We discuss the importance of monitoring open rates and purging inactive subscribers to sustain high engagement. We compare several top email service providers, breaking down their features and pricing. <br/><br/>This episode has so many great tips, you&apos;ll want to listen twice and implement them immediately!<br/><br/>Connect with Eddie<br/><a href='https://www.linkedin.com/in/eddiegarrison/'>https://www.linkedin.com/in/eddiegarrison/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Can email marketing still be your secret weapon for business growth? You bet it can! In this episode, we&apos;re thrilled to sit down with Eddie Garrison, an award-winning marketing strategist, to dispel the myth that email marketing is outdated. <br/><br/>Eddie shares eye-opening statistics about the billions of emails circulating daily and how often people check their inboxes, making it clear that email remains a powerful tool for engagement. <br/><br/>We also walk down memory lane with Eddie, recalling our collaborative history and the vibrant, creative atmosphere at Podfest. From funny anecdotes to poignant insights, we underscore how crucial networking and personal connections are for business success.<br/><br/>Get ready to master email marketing ROI like never before! We unpack strategies that will elevate your email game, focusing on the art of crafting compelling calls to action (CTAs) that sell solutions, not just products. We dive into why consistent CTAs are crucial and why click-through rates are more meaningful than              open rates. <br/><br/>Looking to manage and grow your email list intelligently? We&apos;ve got you covered. We discuss the importance of monitoring open rates and purging inactive subscribers to sustain high engagement. We compare several top email service providers, breaking down their features and pricing. <br/><br/>This episode has so many great tips, you&apos;ll want to listen twice and implement them immediately!<br/><br/>Connect with Eddie<br/><a href='https://www.linkedin.com/in/eddiegarrison/'>https://www.linkedin.com/in/eddiegarrison/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 23 Jul 2024 07:00:00 -0700</pubDate>
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  <psc:chapter start="13:40" title="Maximizing Email Marketing ROI" />
  <psc:chapter start="19:58" title="Effective Email List Management Strategies" />
  <psc:chapter start="25:33" title="Effective Email List Growth Strategies" />
  <psc:chapter start="35:34" title="Essential Email Sequence for Businesses" />
  <psc:chapter start="43:40" title="Resilience and Email Marketing Strategies" />
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    <itunes:duration>3142</itunes:duration>
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    <itunes:title>From Business to Author: Using Book Writing to Scale Your Business with Special Guest Richard Marks</itunes:title>
    <title>From Business to Author: Using Book Writing to Scale Your Business with Special Guest Richard Marks</title>
    <itunes:summary><![CDATA[Unlock the secrets of scaling your business through the power of authorship! Join us as we sit down with Richard Marks, the dynamic founder of RDM Management Group, to uncover the transformative potential of writing a book for business growth.   We also dive deep with Mary and Laura as they share their personal journeys and the hurdles they faced in their quest to become authors. As a bonus, Richard provides invaluable insights on the benefits of joining business chambers and the critical rol...]]></itunes:summary>
    <description><![CDATA[<p>Unlock the secrets of scaling your business through the power of authorship! Join us as we sit down with Richard Marks, the dynamic founder of RDM Management Group, to uncover the transformative potential of writing a book for business growth. <br/><br/>We also dive deep with Mary and Laura as they share their personal journeys and the hurdles they faced in their quest to become authors. As a bonus, Richard provides invaluable insights on the benefits of joining business chambers and the critical role of committee involvement in building lasting relationships and expanding your network.<br/><br/>Discover how Richard&apos;s empathetic leadership style led him to pen the influential book &quot;Expect Great Things to Happen: Five Core Principles of Highly Effective Business Professionals.&quot; His book has not only reshaped corporate teams but has also proven instrumental in his business success. Richard reveals the profound impact that writing a book can have on your leadership abilities and business development, offering practical advice for overcoming doubts and staying focused on your writing goals.<br/><br/>From overcoming self-doubt to celebrating the triumph of publication, this episode is packed with actionable tips and motivational stories. Listen to Richard&apos;s latest business venture, learn about the resilience needed in the face of failure, and enjoy a fun, light-hearted &quot;this or that&quot; game that offers a peek into his personality. Whether you&apos;re an aspiring author or a seasoned business professional, this episode is filled with insights and inspiration to help you scale up your business. Don&apos;t forget to connect with Richard on LinkedIn and subscribe for more enriching content.<br/><br/><b><em>Connect with Richard Marks</em></b><br/>LinkedIn - <a href='https://www.linkedin.com/in/rdmmanagementgroup/'>https://www.linkedin.com/in/rdmmanagementgroup/</a><br/>Book - <a href='https://www.amazon.com/Expect-Great-Things-Happen-Professionals-ebook/dp/B09ZC3QNLP'>https://www.amazon.com/Expect-Great-Things-Happen-Professionals-ebook/dp/B09ZC3QNLP</a><br/>Upcoming TEDx Escondido - <a href='https://www.tedxescondido.com/2024speakers'>https://www.tedxescondido.</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Unlock the secrets of scaling your business through the power of authorship! Join us as we sit down with Richard Marks, the dynamic founder of RDM Management Group, to uncover the transformative potential of writing a book for business growth. <br/><br/>We also dive deep with Mary and Laura as they share their personal journeys and the hurdles they faced in their quest to become authors. As a bonus, Richard provides invaluable insights on the benefits of joining business chambers and the critical role of committee involvement in building lasting relationships and expanding your network.<br/><br/>Discover how Richard&apos;s empathetic leadership style led him to pen the influential book &quot;Expect Great Things to Happen: Five Core Principles of Highly Effective Business Professionals.&quot; His book has not only reshaped corporate teams but has also proven instrumental in his business success. Richard reveals the profound impact that writing a book can have on your leadership abilities and business development, offering practical advice for overcoming doubts and staying focused on your writing goals.<br/><br/>From overcoming self-doubt to celebrating the triumph of publication, this episode is packed with actionable tips and motivational stories. Listen to Richard&apos;s latest business venture, learn about the resilience needed in the face of failure, and enjoy a fun, light-hearted &quot;this or that&quot; game that offers a peek into his personality. Whether you&apos;re an aspiring author or a seasoned business professional, this episode is filled with insights and inspiration to help you scale up your business. Don&apos;t forget to connect with Richard on LinkedIn and subscribe for more enriching content.<br/><br/><b><em>Connect with Richard Marks</em></b><br/>LinkedIn - <a href='https://www.linkedin.com/in/rdmmanagementgroup/'>https://www.linkedin.com/in/rdmmanagementgroup/</a><br/>Book - <a href='https://www.amazon.com/Expect-Great-Things-Happen-Professionals-ebook/dp/B09ZC3QNLP'>https://www.amazon.com/Expect-Great-Things-Happen-Professionals-ebook/dp/B09ZC3QNLP</a><br/>Upcoming TEDx Escondido - <a href='https://www.tedxescondido.com/2024speakers'>https://www.tedxescondido.</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 16 Jul 2024 07:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="From Business to Author: Using Book Writing to Scale Your Business with Special Guest Richard Marks" />
  <psc:chapter start="0:03" title="Scaling Business With Insider Tips" />
  <psc:chapter start="8:29" title="Leadership Success Through Empathy and Trust" />
  <psc:chapter start="15:09" title="Overcoming Doubts to Write a Book" />
  <psc:chapter start="20:35" title="Leveraging Books for Speaking Success" />
  <psc:chapter start="31:40" title="Key Business Insights and Personal Fun" />
  <psc:chapter start="37:32" title="Networking and Author Insights" />
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    <itunes:duration>2326</itunes:duration>
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    <itunes:title>The Storytelling Edge: From Stories to Sales, Elevate Your Brand&#39;s Narrative </itunes:title>
    <title>The Storytelling Edge: From Stories to Sales, Elevate Your Brand&#39;s Narrative </title>
    <itunes:summary><![CDATA[Can a story truly transform your business?  Discover the answer as we, Mary Fain Brandt and Laura Bashore, take you on an enlightening journey into the world of storytelling in marketing.   In this episode of Scale Up Strategies, we reveal the psychological magic behind storytelling—how neural coupling and dopamine release can make your message unforgettable.   Listen as we highlight a LinkedIn post that skyrocketed engagement and opened new doors, demonstrating the power of authent...]]></itunes:summary>
    <description><![CDATA[<p>Can a story truly transform your business?<br/><br/>Discover the answer as we, Mary Fain Brandt and Laura Bashore, take you on an enlightening journey into the world of storytelling in marketing. <br/><br/>In this episode of Scale Up Strategies, we reveal the psychological magic behind storytelling—how neural coupling and dopamine release can make your message unforgettable. <br/><br/>Listen as we highlight a LinkedIn post that skyrocketed engagement and opened new doors, demonstrating the power of authentic narratives to connect on a deeper level and drive meaningful results.<br/><br/>But that&apos;s not all. We also examine how storytelling can reshape entire industries and societal attitudes. <br/><br/>By reflecting on a groundbreaking campaign that celebrated diverse body sizes and skin conditions, we underline the importance of aligning your brand message with your core values. <br/><br/>Plus, get a sneak peek of our next episode with the insightful Richard Marks, who will share how storytelling in his book has amplified his business and created new revenue streams. <br/><br/>Join us for a conversation that celebrates good coffee, great conversations, and even greater success. Cheers!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Can a story truly transform your business?<br/><br/>Discover the answer as we, Mary Fain Brandt and Laura Bashore, take you on an enlightening journey into the world of storytelling in marketing. <br/><br/>In this episode of Scale Up Strategies, we reveal the psychological magic behind storytelling—how neural coupling and dopamine release can make your message unforgettable. <br/><br/>Listen as we highlight a LinkedIn post that skyrocketed engagement and opened new doors, demonstrating the power of authentic narratives to connect on a deeper level and drive meaningful results.<br/><br/>But that&apos;s not all. We also examine how storytelling can reshape entire industries and societal attitudes. <br/><br/>By reflecting on a groundbreaking campaign that celebrated diverse body sizes and skin conditions, we underline the importance of aligning your brand message with your core values. <br/><br/>Plus, get a sneak peek of our next episode with the insightful Richard Marks, who will share how storytelling in his book has amplified his business and created new revenue streams. <br/><br/>Join us for a conversation that celebrates good coffee, great conversations, and even greater success. Cheers!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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  <psc:chapter start="13:04" title="Crafting Compelling Brand Stories" />
  <psc:chapter start="25:42" title="Impactful Storytelling and Book Writing" />
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    <itunes:duration>1614</itunes:duration>
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    <itunes:title>Personal Branding Part 2: Master Your Professional Image Across Online Platforms</itunes:title>
    <title>Personal Branding Part 2: Master Your Professional Image Across Online Platforms</title>
    <itunes:summary><![CDATA[Ready to transform your online presence into a magnet for potential clients and business opportunities?   Tune into this episode of Scale Up Strategies. We share actionable tips to optimize your branding across multiple platforms and maintain a consistent professional image that resonates with your target audience. We've packed in some invaluable tips on our favorite platform, LinkedIn!  Beyond LinkedIn, we delve into the essentials of a personal website, including why it needs to be mob...]]></itunes:summary>
    <description><![CDATA[<p>Ready to transform your online presence into a magnet for potential clients and business opportunities? <br/><br/>Tune into this episode of Scale Up Strategies. We share actionable tips to optimize your branding across multiple platforms and maintain a consistent professional image that resonates with your target audience. We&apos;ve packed in some invaluable tips on our favorite platform, LinkedIn!<br/><br/>Beyond LinkedIn, we delve into the essentials of a personal website, including why it needs to be mobile-friendly and regularly updated to uphold your credibility. <br/><br/>We also discuss the critical steps to securing the right domain name and social media handles early on. <br/><br/>Discover the latest on SEO advancements influenced by AI and how tools like Canva can help you create branded templates for a cohesive online presence. <br/><br/>For inspiration, we spotlight industry leaders like Gary Vaynerchuk, who exemplify effective brand consistency. Don’t miss this episode packed with insights to elevate your online presence and attract the right opportunities.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ready to transform your online presence into a magnet for potential clients and business opportunities? <br/><br/>Tune into this episode of Scale Up Strategies. We share actionable tips to optimize your branding across multiple platforms and maintain a consistent professional image that resonates with your target audience. We&apos;ve packed in some invaluable tips on our favorite platform, LinkedIn!<br/><br/>Beyond LinkedIn, we delve into the essentials of a personal website, including why it needs to be mobile-friendly and regularly updated to uphold your credibility. <br/><br/>We also discuss the critical steps to securing the right domain name and social media handles early on. <br/><br/>Discover the latest on SEO advancements influenced by AI and how tools like Canva can help you create branded templates for a cohesive online presence. <br/><br/>For inspiration, we spotlight industry leaders like Gary Vaynerchuk, who exemplify effective brand consistency. Don’t miss this episode packed with insights to elevate your online presence and attract the right opportunities.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 02 Jul 2024 02:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Personal Branding Part 2: Master Your Professional Image Across Online Platforms" />
  <psc:chapter start="0:03" title="Building Your Online Presence on LinkedIn" />
  <psc:chapter start="14:22" title="Optimizing Online Branding and Consistency" />
  <psc:chapter start="19:53" title="Building a Strong Online Brand" />
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    <itunes:duration>1864</itunes:duration>
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    <itunes:season>3</itunes:season>
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    <itunes:title>Branding Part 1: Crafting a Personal Brand that Resonates and Engages</itunes:title>
    <title>Branding Part 1: Crafting a Personal Brand that Resonates and Engages</title>
    <itunes:summary><![CDATA[What if your personal brand could be the key to unlocking long-term business growth and unwavering customer loyalty? Join us in this enlightening episode of Scale Up Strategies, where we dissect the essence of personal branding and its distinct difference from marketing. Learn how iconic brands like Apple have harnessed brand consistency to foster unbreakable customer allegiance. We’ll take you through the fundamentals of personal branding, unveiling its role as the "why" behind your professi...]]></itunes:summary>
    <description><![CDATA[<p>What if your personal brand could be the key to unlocking long-term business growth and unwavering customer loyalty? Join us in this enlightening episode of Scale Up Strategies, where we dissect the essence of personal branding and its distinct difference from marketing. Learn how iconic brands like Apple have harnessed brand consistency to foster unbreakable customer allegiance. We’ll take you through the fundamentals of personal branding, unveiling its role as the &quot;why&quot; behind your professional endeavors, and demonstrate how it sustains your identity through all career transitions and business pivots.<br/><br/>Discover the tactics to make your personal brand both approachable and engaging. We&apos;ll spotlight Amy Porterfield’s relatable online persona to illustrate how one-on-one engagement can fortify your brand’s authenticity. We emphasize the necessity of clear brand values, sharing insights from Patagonia&apos;s commitment to environmental sustainability. Reflecting on our own brand values and mission statements, we&apos;ll guide you on staying true to yourself while advancing professionally. Wrap up the episode with actionable tips for crafting a compelling personal brand statement that resonates with your audience and encapsulates your unique identity.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>What if your personal brand could be the key to unlocking long-term business growth and unwavering customer loyalty? Join us in this enlightening episode of Scale Up Strategies, where we dissect the essence of personal branding and its distinct difference from marketing. Learn how iconic brands like Apple have harnessed brand consistency to foster unbreakable customer allegiance. We’ll take you through the fundamentals of personal branding, unveiling its role as the &quot;why&quot; behind your professional endeavors, and demonstrate how it sustains your identity through all career transitions and business pivots.<br/><br/>Discover the tactics to make your personal brand both approachable and engaging. We&apos;ll spotlight Amy Porterfield’s relatable online persona to illustrate how one-on-one engagement can fortify your brand’s authenticity. We emphasize the necessity of clear brand values, sharing insights from Patagonia&apos;s commitment to environmental sustainability. Reflecting on our own brand values and mission statements, we&apos;ll guide you on staying true to yourself while advancing professionally. Wrap up the episode with actionable tips for crafting a compelling personal brand statement that resonates with your audience and encapsulates your unique identity.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 25 Jun 2024 02:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Branding Part 1: Crafting a Personal Brand that Resonates and Engages" />
  <psc:chapter start="0:03" title="Personal Branding for Business Growth" />
  <psc:chapter start="15:30" title="Building Your Personal Brand" />
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    <itunes:duration>1654</itunes:duration>
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    <itunes:title>Building Your Value: Overcoming Imposter Syndrome in Business</itunes:title>
    <title>Building Your Value: Overcoming Imposter Syndrome in Business</title>
    <itunes:summary><![CDATA[Do you ever feel like a fraud, constantly worried that your success is undeserved? Welcome to the club of high achievers grappling with imposter syndrome! In this empowering episode, we unravel the psychological effects of feeling like an impostor, from self-doubt to the paralyzing fear of being exposed. Through heartfelt personal stories, even the most credentialed professionals reveal their own battles with inadequacy. We explore actionable strategies to confront and reframe these feelings,...]]></itunes:summary>
    <description><![CDATA[<p>Do you ever feel like a fraud, constantly worried that your success is undeserved? Welcome to the club of high achievers grappling with imposter syndrome! In this empowering episode, we unravel the psychological effects of feeling like an impostor, from self-doubt to the paralyzing fear of being exposed. Through heartfelt personal stories, even the most credentialed professionals reveal their own battles with inadequacy. We explore actionable strategies to confront and reframe these feelings, urging you to recognize their commonality and start changing the narrative in your head.<br/><br/>Marketing your business and setting your worth in the marketplace can be stifled by imposter syndrome, but it doesn&apos;t have to be. We delve into the pressure of needing visual proof and how it affects pricing strategies, asserting the importance of setting a solid price to affirm your value. By confiding in trusted colleagues and maintaining a success journal, shifting your focus from what you haven’t done to what you’ve accomplished becomes easier. Most importantly, we highlight the necessity of taking action, despite imperfections, to break free from the paralysis of self-doubt. Tune in for a transformative conversation that will bolster your confidence and help you reclaim your professional journey.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Do you ever feel like a fraud, constantly worried that your success is undeserved? Welcome to the club of high achievers grappling with imposter syndrome! In this empowering episode, we unravel the psychological effects of feeling like an impostor, from self-doubt to the paralyzing fear of being exposed. Through heartfelt personal stories, even the most credentialed professionals reveal their own battles with inadequacy. We explore actionable strategies to confront and reframe these feelings, urging you to recognize their commonality and start changing the narrative in your head.<br/><br/>Marketing your business and setting your worth in the marketplace can be stifled by imposter syndrome, but it doesn&apos;t have to be. We delve into the pressure of needing visual proof and how it affects pricing strategies, asserting the importance of setting a solid price to affirm your value. By confiding in trusted colleagues and maintaining a success journal, shifting your focus from what you haven’t done to what you’ve accomplished becomes easier. Most importantly, we highlight the necessity of taking action, despite imperfections, to break free from the paralysis of self-doubt. Tune in for a transformative conversation that will bolster your confidence and help you reclaim your professional journey.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 18 Jun 2024 02:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Building Your Value: Overcoming Imposter Syndrome in Business" />
  <psc:chapter start="0:03" title="Combatting Imposter Syndrome in Business" />
  <psc:chapter start="9:17" title="Overcoming Imposter Syndrome in Business" />
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    <itunes:duration>1321</itunes:duration>
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    <itunes:season>3</itunes:season>
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    <itunes:title>Network Like a Pro! Part 2: From Contacts to Contracts: Effective Follow-Up Tactics</itunes:title>
    <title>Network Like a Pro! Part 2: From Contacts to Contracts: Effective Follow-Up Tactics</title>
    <itunes:summary><![CDATA[Can mastering your follow-up game after a networking event unlock doors to business success? This week on Scale Up Strategies, we tackle the crucial art of effective follow-up communications.   Mary shares her secret weapon—AI-generated email templates—for crafting personalized and timely messages, while Laura emphasizes the importance of scheduling dedicated follow-up time right after an event.   We'll guide you on how to avoid the common mistake of spamming new contacts and the ne...]]></itunes:summary>
    <description><![CDATA[<p>Can mastering your follow-up game after a networking event unlock doors to business success? This week on Scale Up Strategies, we tackle the crucial art of effective follow-up communications. <br/><br/>Mary shares her secret weapon—AI-generated email templates—for crafting personalized and timely messages, while Laura emphasizes the importance of scheduling dedicated follow-up time right after an event. <br/><br/>We&apos;ll guide you on how to avoid the common mistake of spamming new contacts and the necessity of obtaining permission before adding anyone to your email lists. <br/><br/>Learn from our recent experiences where diligent follow-ups transitioned casual conversations into valuable opportunities, proving that the real work begins after the initial handshake.<br/><br/>But that&apos;s not all. Consistent networking is the lifeblood of business growth, and we&apos;re revealing how you can make it a strategic part of your plan. <br/><br/>From integrating a CRM system to keep your connections organized to the benefits of staying engaged on social media, we cover it all. <br/><br/>We suggest attending a minimum of four networking events per month and getting involved in chamber committees to boost your recognition. <br/><br/>Building trust takes time, and we&apos;re here to show you how the 3C method—Connect, Cultivate, Convert—can help turn those connections into lasting business relationships. <br/><br/>Grab your favorite cup of coffee and prepare for actionable tips that can elevate your networking game to new heights!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Can mastering your follow-up game after a networking event unlock doors to business success? This week on Scale Up Strategies, we tackle the crucial art of effective follow-up communications. <br/><br/>Mary shares her secret weapon—AI-generated email templates—for crafting personalized and timely messages, while Laura emphasizes the importance of scheduling dedicated follow-up time right after an event. <br/><br/>We&apos;ll guide you on how to avoid the common mistake of spamming new contacts and the necessity of obtaining permission before adding anyone to your email lists. <br/><br/>Learn from our recent experiences where diligent follow-ups transitioned casual conversations into valuable opportunities, proving that the real work begins after the initial handshake.<br/><br/>But that&apos;s not all. Consistent networking is the lifeblood of business growth, and we&apos;re revealing how you can make it a strategic part of your plan. <br/><br/>From integrating a CRM system to keep your connections organized to the benefits of staying engaged on social media, we cover it all. <br/><br/>We suggest attending a minimum of four networking events per month and getting involved in chamber committees to boost your recognition. <br/><br/>Building trust takes time, and we&apos;re here to show you how the 3C method—Connect, Cultivate, Convert—can help turn those connections into lasting business relationships. <br/><br/>Grab your favorite cup of coffee and prepare for actionable tips that can elevate your networking game to new heights!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 11 Jun 2024 02:00:00 -0700</pubDate>
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  <psc:chapter start="13:08" title="Effective Networking Strategies in Business" />
  <psc:chapter start="25:20" title="Networking Strategies for Business Success" />
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    <itunes:duration>1585</itunes:duration>
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    <itunes:title>Networking Like a Pro Part 1: Setting Yourself Up For Success</itunes:title>
    <title>Networking Like a Pro Part 1: Setting Yourself Up For Success</title>
    <itunes:summary><![CDATA[Ever left a networking event and wondered, "What happened? Why did I attend?" You're not alone. Join us for an enlightening episode of Scale Up Strategies where Mary Fain Brandt and Laura Bashore, unpack the transformative power of strategic networking. It all starts with preparation!  We'll reveal how I went from a timid networker to owning a successful networking franchise in San Diego, and how Mary navigated a city move using LinkedIn to forge meaningful in-person connections.   We al...]]></itunes:summary>
    <description><![CDATA[<p>Ever left a networking event and wondered, &quot;What happened? Why did I attend?&quot; You&apos;re not alone. Join us for an enlightening episode of Scale Up Strategies where Mary Fain Brandt and Laura Bashore, unpack the transformative power of strategic networking. It all starts with preparation!<br/><br/>We&apos;ll reveal how I went from a timid networker to owning a successful networking franchise in San Diego, and how Mary navigated a city move using LinkedIn to forge meaningful in-person connections. <br/><br/>We all make mistakes when we first start networking, but the key is learning and evolving from them. In this episode, we discuss the importance of aligning your networking activities with your personal and professional values. Instead of spreading yourself too thin, find events where successful individuals in your field are gathering. We also stress the value of having a networking buddy to boost your confidence and the critical need to choose the right groups, such as chambers of commerce, that fit your business goals. Through our own experiences and lessons learned, we&apos;ll guide you towards more effective and meaningful networking.<br/><br/>Wrapping up the first part of our networking series, we tackle:<br/><br/>1. The strategic benefits of referral networking groups<br/>2. The importance of setting specific objectives for every event you attend <br/>3. Why having both physical and digital business cards can make all the difference in follow-up success<br/><br/>If you&apos;ve ever questioned the true value of networking or struggled to make it work for you, this episode promises actionable insights and real-life stories to inspire your journey.<br/><br/>Stay tuned for next week&apos;s episode, where we&apos;ll dive into the execution and planning of your networking strategy. <br/><br/>Don’t forget to rate, review, and subscribe to our podcast. Here&apos;s to good coffee, great conversations, and even greater success! Cheers!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever left a networking event and wondered, &quot;What happened? Why did I attend?&quot; You&apos;re not alone. Join us for an enlightening episode of Scale Up Strategies where Mary Fain Brandt and Laura Bashore, unpack the transformative power of strategic networking. It all starts with preparation!<br/><br/>We&apos;ll reveal how I went from a timid networker to owning a successful networking franchise in San Diego, and how Mary navigated a city move using LinkedIn to forge meaningful in-person connections. <br/><br/>We all make mistakes when we first start networking, but the key is learning and evolving from them. In this episode, we discuss the importance of aligning your networking activities with your personal and professional values. Instead of spreading yourself too thin, find events where successful individuals in your field are gathering. We also stress the value of having a networking buddy to boost your confidence and the critical need to choose the right groups, such as chambers of commerce, that fit your business goals. Through our own experiences and lessons learned, we&apos;ll guide you towards more effective and meaningful networking.<br/><br/>Wrapping up the first part of our networking series, we tackle:<br/><br/>1. The strategic benefits of referral networking groups<br/>2. The importance of setting specific objectives for every event you attend <br/>3. Why having both physical and digital business cards can make all the difference in follow-up success<br/><br/>If you&apos;ve ever questioned the true value of networking or struggled to make it work for you, this episode promises actionable insights and real-life stories to inspire your journey.<br/><br/>Stay tuned for next week&apos;s episode, where we&apos;ll dive into the execution and planning of your networking strategy. <br/><br/>Don’t forget to rate, review, and subscribe to our podcast. Here&apos;s to good coffee, great conversations, and even greater success! Cheers!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 04 Jun 2024 02:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Networking Like a Pro Part 1: Setting Yourself Up For Success" />
  <psc:chapter start="0:03" title="Networking Strategies for Business Growth" />
  <psc:chapter start="7:09" title="Strategic Networking Tips for Success" />
  <psc:chapter start="17:33" title="Maximizing Networking Opportunities" />
  <psc:chapter start="31:39" title="Networking Strategy" />
</psc:chapters>
    <itunes:duration>1958</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>3</itunes:season>
    <itunes:episode>5</itunes:episode>
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    <itunes:title>Elevate Your Business: The Power of CEO Days for Strategic Growth and Success</itunes:title>
    <title>Elevate Your Business: The Power of CEO Days for Strategic Growth and Success</title>
    <itunes:summary><![CDATA[Ever feel like you're stuck in the endless cycle of daily tasks, making no real progress on your bigger business goals? It's time to break free! Discover the game-changing habit of CEO Days as Mary and Laura share their strategies for setting aside dedicated time to work on your business, not just in it. They reveal how this special practice can revolutionize your approach to strategic planning, help you stay ahead of your goals, and ultimately boost your growth and profitability.  Tune in to...]]></itunes:summary>
    <description><![CDATA[<p>Ever feel like you&apos;re stuck in the endless cycle of daily tasks, making no real progress on your bigger business goals? It&apos;s time to break free! Discover the game-changing habit of CEO Days as Mary and Laura share their strategies for setting aside dedicated time to work on your business, not just in it. They reveal how this special practice can revolutionize your approach to strategic planning, help you stay ahead of your goals, and ultimately boost your growth and profitability.<br/><br/>Tune in to learn how to set up your CEO Days effectively, from scheduling them consistently to minimizing distractions and focusing on high-impact activities. We offer practical tips on writing down specific objectives, choosing the right day of the week, and aligning your actions with your goals. Hear Mary and Laura&apos;s personal practices and insights on how CEO Days can alleviate stress and keep you ahead of the curve in your strategic initiatives. Don&apos;t miss these invaluable insights that can transform the way you run your business!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever feel like you&apos;re stuck in the endless cycle of daily tasks, making no real progress on your bigger business goals? It&apos;s time to break free! Discover the game-changing habit of CEO Days as Mary and Laura share their strategies for setting aside dedicated time to work on your business, not just in it. They reveal how this special practice can revolutionize your approach to strategic planning, help you stay ahead of your goals, and ultimately boost your growth and profitability.<br/><br/>Tune in to learn how to set up your CEO Days effectively, from scheduling them consistently to minimizing distractions and focusing on high-impact activities. We offer practical tips on writing down specific objectives, choosing the right day of the week, and aligning your actions with your goals. Hear Mary and Laura&apos;s personal practices and insights on how CEO Days can alleviate stress and keep you ahead of the curve in your strategic initiatives. Don&apos;t miss these invaluable insights that can transform the way you run your business!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-15147110</guid>
    <pubDate>Tue, 28 May 2024 02:00:00 -0700</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Elevate Your Business: The Power of CEO Days for Strategic Growth and Success" />
  <psc:chapter start="0:03" title="CEO Days" />
  <psc:chapter start="9:07" title="Maximizing CEO Days for Success" />
</psc:chapters>
    <itunes:duration>1307</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>3</itunes:season>
    <itunes:episode>4</itunes:episode>
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    <itunes:title>Virtual Assistants: The Game-Changer for Business Productivity and Success</itunes:title>
    <title>Virtual Assistants: The Game-Changer for Business Productivity and Success</title>
    <itunes:summary><![CDATA[Unlock the ultimate productivity hack we've all been searching for – making the leap into outsourcing with virtual assistants can revolutionize your business!   The truth is it doesn't matter how big your business is - if you run a business, you need a VA. Don't worry, Laura and Mary are here to share their journeys, tackling the common anxieties that come with delegating tasks.   They don't just tell, we show. It's not about handing over the reins; it's about weaving new threads in...]]></itunes:summary>
    <description><![CDATA[<p>Unlock the ultimate productivity hack we&apos;ve all been searching for – making the leap into outsourcing with virtual assistants can revolutionize your business! <br/><br/>The truth is it doesn&apos;t matter how big your business is - if you run a business, you need a VA. Don&apos;t worry, Laura and Mary are here to share their journeys, tackling the common anxieties that come with delegating tasks. <br/><br/>They don&apos;t just tell, we show. It&apos;s not about handing over the reins; it&apos;s about weaving new threads into your business that magnify your efficiency and catapult your success.<br/><br/>Venturing into the world of virtual assistants doesn&apos;t have to feel like stepping into the unknown. Let Mary and Laura  guide you through the labyrinth of sourcing top-notch VAs, from the vast talent pool on Upwork to the untapped potential at your local university campus. <br/><br/>The conversation doesn&apos;t end with just finding help; we equip you with the essentials for doing so with confidence – keeping your sensitive info on lockdown using tools like LastPass and vetting for the perfect skill set. <br/><br/>So grab a strong brew, and let&apos;s get ready to amplify your business acumen together!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Unlock the ultimate productivity hack we&apos;ve all been searching for – making the leap into outsourcing with virtual assistants can revolutionize your business! <br/><br/>The truth is it doesn&apos;t matter how big your business is - if you run a business, you need a VA. Don&apos;t worry, Laura and Mary are here to share their journeys, tackling the common anxieties that come with delegating tasks. <br/><br/>They don&apos;t just tell, we show. It&apos;s not about handing over the reins; it&apos;s about weaving new threads into your business that magnify your efficiency and catapult your success.<br/><br/>Venturing into the world of virtual assistants doesn&apos;t have to feel like stepping into the unknown. Let Mary and Laura  guide you through the labyrinth of sourcing top-notch VAs, from the vast talent pool on Upwork to the untapped potential at your local university campus. <br/><br/>The conversation doesn&apos;t end with just finding help; we equip you with the essentials for doing so with confidence – keeping your sensitive info on lockdown using tools like LastPass and vetting for the perfect skill set. <br/><br/>So grab a strong brew, and let&apos;s get ready to amplify your business acumen together!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-15109285</guid>
    <pubDate>Tue, 21 May 2024 09:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Virtual Assistants: The Game-Changer for Business Productivity and Success" />
  <psc:chapter start="0:03" title="Outsourcing Productivity Hacks for Business" />
  <psc:chapter start="15:22" title="Finding and Hiring Virtual Assistants" />
  <psc:chapter start="19:01" title="Hiring a Virtual Assistant Safely" />
</psc:chapters>
    <itunes:duration>1228</itunes:duration>
    <itunes:keywords></itunes:keywords>
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    <itunes:title>Mastering the Entrepreneurial Clock: Time Management Tactics and Tools for Business Efficiency</itunes:title>
    <title>Mastering the Entrepreneurial Clock: Time Management Tactics and Tools for Business Efficiency</title>
    <itunes:summary><![CDATA[Struggling to keep up with the relentless pace of your business ventures? Join Mary Fain Brandt and myself, Laura Bashore, as we crack the code to impeccable time management, vital for any entrepreneur juggling a myriad of tasks. Get ready to discover Mary's and my own experiences with the weekly grind and how we triage what's urgent from what's not, all while savoring that essential downtime. We're peeling back the curtain on 'CEO days' and divulging our game-changing strategies for farming ...]]></itunes:summary>
    <description><![CDATA[<p>Struggling to keep up with the relentless pace of your business ventures? Join Mary Fain Brandt and myself, Laura Bashore, as we crack the code to impeccable time management, vital for any entrepreneur juggling a myriad of tasks. Get ready to discover Mary&apos;s and my own experiences with the weekly grind and how we triage what&apos;s urgent from what&apos;s not, all while savoring that essential downtime. We&apos;re peeling back the curtain on &apos;CEO days&apos; and divulging our game-changing strategies for farming out the energy-drainers to those who can handle them best.<br/><br/>It&apos;s time to say goodbye to the tedious back-and-forth of scheduling and hello to the magic of tools that do it for you. I&apos;ll let you in on how I moved from an AppSumo aficionado to a scheduling software savant, finding the program that fits like a glove. We&apos;re talking about everything from Calendly to social media powerhouses like Metricool—all designed to streamline your online game. And because we&apos;re all about community, we&apos;re eager for you to throw in your two cents about the business tools you can&apos;t live without. Tune in, rate, review, and don&apos;t forget to hit subscribe—your entrepreneurial journey is about to get a whole lot smoother, with a side of caffeine-charged banter, naturally.<br/><br/></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Struggling to keep up with the relentless pace of your business ventures? Join Mary Fain Brandt and myself, Laura Bashore, as we crack the code to impeccable time management, vital for any entrepreneur juggling a myriad of tasks. Get ready to discover Mary&apos;s and my own experiences with the weekly grind and how we triage what&apos;s urgent from what&apos;s not, all while savoring that essential downtime. We&apos;re peeling back the curtain on &apos;CEO days&apos; and divulging our game-changing strategies for farming out the energy-drainers to those who can handle them best.<br/><br/>It&apos;s time to say goodbye to the tedious back-and-forth of scheduling and hello to the magic of tools that do it for you. I&apos;ll let you in on how I moved from an AppSumo aficionado to a scheduling software savant, finding the program that fits like a glove. We&apos;re talking about everything from Calendly to social media powerhouses like Metricool—all designed to streamline your online game. And because we&apos;re all about community, we&apos;re eager for you to throw in your two cents about the business tools you can&apos;t live without. Tune in, rate, review, and don&apos;t forget to hit subscribe—your entrepreneurial journey is about to get a whole lot smoother, with a side of caffeine-charged banter, naturally.<br/><br/></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Tue, 14 May 2024 08:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Mastering the Entrepreneurial Clock: Time Management Tactics and Tools for Business Efficiency" />
  <psc:chapter start="0:03" title="Time Management for Business Owners" />
  <psc:chapter start="16:37" title="Scheduling and Productivity Tools for Business" />
  <psc:chapter start="26:05" title="Business Tools and Integration Recommendations" />
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    <itunes:duration>1636</itunes:duration>
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    <itunes:title>Embarking on the Entrepreneurial Odyssey: Realities of Building a Business and Personal Branding on a Budget</itunes:title>
    <title>Embarking on the Entrepreneurial Odyssey: Realities of Building a Business and Personal Branding on a Budget</title>
    <itunes:summary><![CDATA[Welcome to our first episode. We may be shifting topics, but we are still sharing our best tips and advice. This is Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.  How it started: Ever embarked on a path that led you somewhere completely unexpected? That's the story of our entrepreneurial voyage—a tapestry woven with threads of triumphs and trials.   We strip down the glitz of business ownership and get real about the feast-or-famine cycles, the ...]]></itunes:summary>
    <description><![CDATA[<p>Welcome to our first episode. We may be shifting topics, but we are still sharing our best tips and advice. This is Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.<br/><br/>How it started:<br/>Ever embarked on a path that led you somewhere completely unexpected? That&apos;s the story of our entrepreneurial voyage—a tapestry woven with threads of triumphs and trials. <br/><br/>We strip down the glitz of business ownership and get real about the feast-or-famine cycles, the flexibility it brings, and the cherished autonomy that comes with it. Whether it was a childhood spent watching family businesses ebb and flow or a longing for more moments with loved ones, this episode peels back the layers of our business lives to share the raw, unfiltered reality of starting and nurturing a company from scratch.<br/><br/>Transitioning from doers to owners, we open up about the art of personal branding and its critical role for women making their mark in the business world. <br/><br/>From confronting corporate misconceptions to fostering genuine client connections, our candid conversation provides a wealth of insights. For those with an entrepreneurial itch and a thin wallet, we offer practical advice on launching a business without breaking the bank. <br/><br/>We unpack the strategy behind a swift market entry, the value of a minimum viable online presence, and the iterative process that turns a shoestring budget into a thriving business. Join us as we share these chapters of our journey, aiming to inspire your entrepreneurial endeavors.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Welcome to our first episode. We may be shifting topics, but we are still sharing our best tips and advice. This is Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.<br/><br/>How it started:<br/>Ever embarked on a path that led you somewhere completely unexpected? That&apos;s the story of our entrepreneurial voyage—a tapestry woven with threads of triumphs and trials. <br/><br/>We strip down the glitz of business ownership and get real about the feast-or-famine cycles, the flexibility it brings, and the cherished autonomy that comes with it. Whether it was a childhood spent watching family businesses ebb and flow or a longing for more moments with loved ones, this episode peels back the layers of our business lives to share the raw, unfiltered reality of starting and nurturing a company from scratch.<br/><br/>Transitioning from doers to owners, we open up about the art of personal branding and its critical role for women making their mark in the business world. <br/><br/>From confronting corporate misconceptions to fostering genuine client connections, our candid conversation provides a wealth of insights. For those with an entrepreneurial itch and a thin wallet, we offer practical advice on launching a business without breaking the bank. <br/><br/>We unpack the strategy behind a swift market entry, the value of a minimum viable online presence, and the iterative process that turns a shoestring budget into a thriving business. Join us as we share these chapters of our journey, aiming to inspire your entrepreneurial endeavors.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Wed, 08 May 2024 07:00:00 -0700</pubDate>
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  <psc:chapter start="0:03" title="Entrepreneurial Journey" />
  <psc:chapter start="16:24" title="Navigating Personal Branding as Business Owners" />
  <psc:chapter start="22:46" title="Launching a Business on a Budget" />
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    <itunes:duration>1955</itunes:duration>
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    <itunes:title>Igniting Scale in Your Business: We Have an Announcement! </itunes:title>
    <title>Igniting Scale in Your Business: We Have an Announcement! </title>
    <itunes:summary><![CDATA[Embracing a new adventure can be thrilling, and that's exactly what we're doing on our podcast!   Laura Bashore and Mary Fain Brandt here, with an armful of insights and a heart full of passion for the dynamic community of go-getters. As we turn the focus of our Podcast from career coaching, we're igniting conversations around scaling your business!  We're not just talking shop; we're crafting a masterclass in nurturing online connections into powerful, real-life networks, unlocking the ...]]></itunes:summary>
    <description><![CDATA[<p>Embracing a new adventure can be thrilling, and that&apos;s exactly what we&apos;re doing on our podcast! <br/><br/>Laura Bashore and Mary Fain Brandt here, with an armful of insights and a heart full of passion for the dynamic community of go-getters. As we turn the focus of our Podcast from career coaching, we&apos;re igniting conversations around scaling your business!<br/><br/>We&apos;re not just talking shop; we&apos;re crafting a masterclass in nurturing online connections into powerful, real-life networks, unlocking the secrets to securing event sponsorships, navigating the galaxy of business management tools, and squaring off with the imposter syndrome lurking in many a leader&apos;s psyche. <br/><br/>As we unveil our new podcast identity, your role in this journey becomes ever clearer. Your feedback fuels our fire, and we promise to keep you caffeinated with the kind of knowledge that propels you forward. Grab your favorite mug, and let&apos;s toast to the next chapter of success together.<br/><br/>Will you be listening? <br/><br/>Tell us what you think of our new podcast...<br/><br/>Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Embracing a new adventure can be thrilling, and that&apos;s exactly what we&apos;re doing on our podcast! <br/><br/>Laura Bashore and Mary Fain Brandt here, with an armful of insights and a heart full of passion for the dynamic community of go-getters. As we turn the focus of our Podcast from career coaching, we&apos;re igniting conversations around scaling your business!<br/><br/>We&apos;re not just talking shop; we&apos;re crafting a masterclass in nurturing online connections into powerful, real-life networks, unlocking the secrets to securing event sponsorships, navigating the galaxy of business management tools, and squaring off with the imposter syndrome lurking in many a leader&apos;s psyche. <br/><br/>As we unveil our new podcast identity, your role in this journey becomes ever clearer. Your feedback fuels our fire, and we promise to keep you caffeinated with the kind of knowledge that propels you forward. Grab your favorite mug, and let&apos;s toast to the next chapter of success together.<br/><br/>Will you be listening? <br/><br/>Tell us what you think of our new podcast...<br/><br/>Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/14975081-igniting-scale-in-your-business-we-have-an-announcement.mp3" length="7451223" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 29 Apr 2024 07:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Igniting Scale in Your Business: We Have an Announcement! " />
  <psc:chapter start="0:02" title="Scale Up Strategies" />
  <psc:chapter start="9:19" title="New Podcast Announcement" />
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    <itunes:duration>618</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>3</itunes:season>
    <itunes:episode>1</itunes:episode>
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    <itunes:title>Navigating Change: Strategies to Survive and Thrive Amidst Layoffs</itunes:title>
    <title>Navigating Change: Strategies to Survive and Thrive Amidst Layoffs</title>
    <itunes:summary><![CDATA[Facing job insecurity or simply looking to stay ahead in your career? We've got your roadmap right here. Amidst the turmoil of layoffs from tech behemoths like IBM, Google, and Microsoft, my guest and I dissect the factors leading to this unsettling trend. We're talking economic shifts post-pandemic, the rise of AI, and changes in various sectors like film production. More importantly, we arm you with survival strategies for these unpredictable times, urging you to take charge like you're the...]]></itunes:summary>
    <description><![CDATA[<p>Facing job insecurity or simply looking to stay ahead in your career? We&apos;ve got your roadmap right here. Amidst the turmoil of layoffs from tech behemoths like IBM, Google, and Microsoft, my guest and I dissect the factors leading to this unsettling trend. We&apos;re talking economic shifts post-pandemic, the rise of AI, and changes in various sectors like film production. More importantly, we arm you with survival strategies for these unpredictable times, urging you to take charge like you&apos;re the CEO of your very own career.<br/><br/>Now, let&apos;s talk about making your mark. Crafting a career portfolio isn&apos;t just busy work; it&apos;s your ticket to standing out. We go beyond the basics, highlighting how to identify your passion and align it with the right companies. Personality assessments aren&apos;t just for fun—they&apos;re tools to leverage your strengths. And that elevator pitch? We&apos;ll show you how to nail it, capturing your professional essence in a snapshot. Our conversation is packed with actionable advice to help you weave through the job market with poise and purpose.<br/><br/>As we wrap up, we switch gears and get personal—sharing a few laughs and our preferences, from serene mountain views to a good glass of whiskey. We even let you in on our quirks, like our Netflix binges and a soft spot for cats. And yes, we&apos;ve got a streak of rebellion that keeps things interesting. <br/><br/>Stay tuned for our career coaching announcement, designed to guide you through layoffs with finesse. By the end of our chat, you&apos;ll not only have a suite of professional insights but also feel like you&apos;re getting advice from a friend who genuinely cares about your next career move.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Facing job insecurity or simply looking to stay ahead in your career? We&apos;ve got your roadmap right here. Amidst the turmoil of layoffs from tech behemoths like IBM, Google, and Microsoft, my guest and I dissect the factors leading to this unsettling trend. We&apos;re talking economic shifts post-pandemic, the rise of AI, and changes in various sectors like film production. More importantly, we arm you with survival strategies for these unpredictable times, urging you to take charge like you&apos;re the CEO of your very own career.<br/><br/>Now, let&apos;s talk about making your mark. Crafting a career portfolio isn&apos;t just busy work; it&apos;s your ticket to standing out. We go beyond the basics, highlighting how to identify your passion and align it with the right companies. Personality assessments aren&apos;t just for fun—they&apos;re tools to leverage your strengths. And that elevator pitch? We&apos;ll show you how to nail it, capturing your professional essence in a snapshot. Our conversation is packed with actionable advice to help you weave through the job market with poise and purpose.<br/><br/>As we wrap up, we switch gears and get personal—sharing a few laughs and our preferences, from serene mountain views to a good glass of whiskey. We even let you in on our quirks, like our Netflix binges and a soft spot for cats. And yes, we&apos;ve got a streak of rebellion that keeps things interesting. <br/><br/>Stay tuned for our career coaching announcement, designed to guide you through layoffs with finesse. By the end of our chat, you&apos;ll not only have a suite of professional insights but also feel like you&apos;re getting advice from a friend who genuinely cares about your next career move.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 25 Mar 2024 08:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Navigating Change: Strategies to Survive and Thrive Amidst Layoffs" />
  <psc:chapter start="0:01" title="Navigating Layoffs in Changing Industries" />
  <psc:chapter start="10:41" title="Career Preparation Tips and Strategies" />
  <psc:chapter start="24:57" title="Resume and LinkedIn Optimization Tips" />
  <psc:chapter start="39:26" title="Preferences and Announcements" />
</psc:chapters>
    <itunes:duration>2541</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>2</itunes:season>
    <itunes:episode>11</itunes:episode>
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    <itunes:title>Transform Your Career with Strategic Mindset Shifts: Ask A Pro with Special Guest Jenny Harkleroad</itunes:title>
    <title>Transform Your Career with Strategic Mindset Shifts: Ask A Pro with Special Guest Jenny Harkleroad</title>
    <itunes:summary><![CDATA[Discover the transformative power of mindset mastery with special guest Jenny Harkleroad. We'll explore the essential nature of adaptability and periodic goal reassessment, ensuring that you're not just meeting targets but smashing them with strategic flexibility. Our special guest, Jenny shares her inspiring tale of personal challenges that reshaped her life, underlining the extraordinary impact that mindset shifts can have on professional triumphs.  Together we dissect the conscious, subcon...]]></itunes:summary>
    <description><![CDATA[<p>Discover the transformative power of mindset mastery with special guest Jenny Harkleroad. We&apos;ll explore the essential nature of adaptability and periodic goal reassessment, ensuring that you&apos;re not just meeting targets but smashing them with strategic flexibility. Our special guest, Jenny shares her inspiring tale of personal challenges that reshaped her life, underlining the extraordinary impact that mindset shifts can have on professional triumphs.<br/><br/>Together we dissect the conscious, subconscious, and superconscious facets of the mind, and their collective role in curating a life of harmony and success. The subconscious mind, often the invisible hand guiding our daily actions, is ripe for reprogramming—and we&apos;ll show you how. <br/><br/>We&apos;ll also cover a powerful three-step process for rewiring your brain to enhance relationships and career outcomes, all while sharing personal anecdotes that demonstrate the profound changes possible with dedicated effort. <br/><br/>By the end of this episode, you&apos;ll be equipped with the knowledge and practical tools to begin rewriting your internal narrative and stepping into the role of the CEO of your own career.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Discover the transformative power of mindset mastery with special guest Jenny Harkleroad. We&apos;ll explore the essential nature of adaptability and periodic goal reassessment, ensuring that you&apos;re not just meeting targets but smashing them with strategic flexibility. Our special guest, Jenny shares her inspiring tale of personal challenges that reshaped her life, underlining the extraordinary impact that mindset shifts can have on professional triumphs.<br/><br/>Together we dissect the conscious, subconscious, and superconscious facets of the mind, and their collective role in curating a life of harmony and success. The subconscious mind, often the invisible hand guiding our daily actions, is ripe for reprogramming—and we&apos;ll show you how. <br/><br/>We&apos;ll also cover a powerful three-step process for rewiring your brain to enhance relationships and career outcomes, all while sharing personal anecdotes that demonstrate the profound changes possible with dedicated effort. <br/><br/>By the end of this episode, you&apos;ll be equipped with the knowledge and practical tools to begin rewriting your internal narrative and stepping into the role of the CEO of your own career.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/14711231-transform-your-career-with-strategic-mindset-shifts-ask-a-pro-with-special-guest-jenny-harkleroad.mp3" length="25379736" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 18 Mar 2024 07:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Transform Your Career with Strategic Mindset Shifts: Ask A Pro with Special Guest Jenny Harkleroad" />
  <psc:chapter start="0:02" title="Career Success Through Mindset Mastery" />
  <psc:chapter start="16:44" title="Understanding Different Types of Mindset" />
  <psc:chapter start="22:31" title="Rewiring Your Brain for Success" />
</psc:chapters>
    <itunes:duration>2112</itunes:duration>
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    <itunes:title>Embracing Change and Seizing Opportunities in the Job Market: Top Roles in 2024</itunes:title>
    <title>Embracing Change and Seizing Opportunities in the Job Market: Top Roles in 2024</title>
    <itunes:summary><![CDATA[Are you ready to navigate the ever-evolving landscape of hot careers and industry shifts? That's exactly what we unpack in this episode, where we bridge the gap between personal growth and professional transformation. Laura and Mary pull share from their  own lives to demonstrate how adapting business operations and embracing new hobbies can refresh our outlook and approach to work.   We zero in on a pivotal study by Forrester and Indeed which points to the high-paying jobs of 2024,...]]></itunes:summary>
    <description><![CDATA[<p>Are you ready to navigate the ever-evolving landscape of hot careers and industry shifts? That&apos;s exactly what we unpack in this episode, where we bridge the gap between personal growth and professional transformation. Laura and Mary pull share from their  own lives to demonstrate how adapting business operations and embracing new hobbies can refresh our outlook and approach to work. <br/><br/>We zero in on a pivotal study by Forrester and Indeed which points to the high-paying jobs of 2024, boasting flexibility and remote options. From mental health&apos;s surging prominence to supply chain opportunities that sidestep the college degree requirement, we lay out the red carpet for those yearning for a career pivot that doesn&apos;t set them back to square one.<br/><br/>Strap in for a career advancement masterclass as we dissect the art of leading processes or people and the transformative journey through coaching. <br/><br/>We reveal how today&apos;s job market rewards those who couple their performance with visibility and soft skills, and we share practical tips for proactively managing your career trajectory. <br/><br/>Your participation fuels our podcast, so we&apos;re sending out a call to action for your reviews and stories. <br/><br/>Visit our website for an array of tools that align with our commitment to helping you redefine your career path, and join us next week as we continue to explore the frontiers of work and opportunity.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Are you ready to navigate the ever-evolving landscape of hot careers and industry shifts? That&apos;s exactly what we unpack in this episode, where we bridge the gap between personal growth and professional transformation. Laura and Mary pull share from their  own lives to demonstrate how adapting business operations and embracing new hobbies can refresh our outlook and approach to work. <br/><br/>We zero in on a pivotal study by Forrester and Indeed which points to the high-paying jobs of 2024, boasting flexibility and remote options. From mental health&apos;s surging prominence to supply chain opportunities that sidestep the college degree requirement, we lay out the red carpet for those yearning for a career pivot that doesn&apos;t set them back to square one.<br/><br/>Strap in for a career advancement masterclass as we dissect the art of leading processes or people and the transformative journey through coaching. <br/><br/>We reveal how today&apos;s job market rewards those who couple their performance with visibility and soft skills, and we share practical tips for proactively managing your career trajectory. <br/><br/>Your participation fuels our podcast, so we&apos;re sending out a call to action for your reviews and stories. <br/><br/>Visit our website for an array of tools that align with our commitment to helping you redefine your career path, and join us next week as we continue to explore the frontiers of work and opportunity.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/14668792-embracing-change-and-seizing-opportunities-in-the-job-market-top-roles-in-2024.mp3" length="16064064" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 11 Mar 2024 09:00:00 -0700</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Embracing Change and Seizing Opportunities in the Job Market: Top Roles in 2024" />
  <psc:chapter start="0:02" title="Hot Careers and Industry Changes" />
  <psc:chapter start="15:55" title="Strategies for Career Advancement" />
  <psc:chapter start="21:43" title="Podcast Promotion and Career Advice" />
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    <itunes:duration>1335</itunes:duration>
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    <itunes:title>Strategies for Dealing with Ghosting in the Job Market</itunes:title>
    <title>Strategies for Dealing with Ghosting in the Job Market</title>
    <itunes:summary><![CDATA[Ever been left in the professional lurch after what you thought was a successful interview or networking event? Trust us, we've walked in those shoes too, and we're ready to share how we lace up and keep striding forward despite the silence.   From the lively corridors of PodFest in Orlando to the nerve-wracking wait for a post-interview call, we peel back the layers of maintaining connections and handling the frustration of being ghosted. Our heartfelt tales from the conference will not...]]></itunes:summary>
    <description><![CDATA[<p>Ever been left in the professional lurch after what you thought was a successful interview or networking event? Trust us, we&apos;ve walked in those shoes too, and we&apos;re ready to share how we lace up and keep striding forward despite the silence. <br/><br/>From the lively corridors of PodFest in Orlando to the nerve-wracking wait for a post-interview call, we peel back the layers of maintaining connections and handling the frustration of being ghosted. Our heartfelt tales from the conference will not only make you laugh but also arm you with strategies to persist when others go silent, proving the power of networking and the art of the follow-up.<br/><br/>The job market&apos;s a jungle, and we&apos;re your guides, pointing out the red flags to watch for and the breadcrumbs leading to a company&apos;s true colors. <br/><br/>In this revealing discussion, we weigh in on the split opinions about working for an organization that&apos;s previously left you high and dry, and even touch on the curious case of disappearing new hires. <br/><br/>So, join us as we share the wisdom gleaned from being ghosted, and how to emerge as the CEO of your own journey, learning and laughing all the way.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever been left in the professional lurch after what you thought was a successful interview or networking event? Trust us, we&apos;ve walked in those shoes too, and we&apos;re ready to share how we lace up and keep striding forward despite the silence. <br/><br/>From the lively corridors of PodFest in Orlando to the nerve-wracking wait for a post-interview call, we peel back the layers of maintaining connections and handling the frustration of being ghosted. Our heartfelt tales from the conference will not only make you laugh but also arm you with strategies to persist when others go silent, proving the power of networking and the art of the follow-up.<br/><br/>The job market&apos;s a jungle, and we&apos;re your guides, pointing out the red flags to watch for and the breadcrumbs leading to a company&apos;s true colors. <br/><br/>In this revealing discussion, we weigh in on the split opinions about working for an organization that&apos;s previously left you high and dry, and even touch on the curious case of disappearing new hires. <br/><br/>So, join us as we share the wisdom gleaned from being ghosted, and how to emerge as the CEO of your own journey, learning and laughing all the way.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 04 Mar 2024 07:00:00 -0800</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Strategies for Dealing with Ghosting in the Job Market" />
  <psc:chapter start="0:02" title="Navigating Ghosting in Professional Relationships" />
  <psc:chapter start="10:17" title="Red Flags in Hiring Process" />
  <psc:chapter start="17:59" title="Navigating the Job Search Process" />
</psc:chapters>
    <itunes:duration>1833</itunes:duration>
    <itunes:keywords></itunes:keywords>
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    <itunes:title>Ask A Pro: Transformative Strategies for Your Tech Career with Special Guest Dr. Kyle Elliott</itunes:title>
    <title>Ask A Pro: Transformative Strategies for Your Tech Career with Special Guest Dr. Kyle Elliott</title>
    <itunes:summary><![CDATA[Discover your inner CEO and redefine your tech career trajectory with guidance from the unstoppable career-coaching trifecta - Laura, Mary and special guest Dr. Kyle Elliott.   This episode is a treasure trove of insights for tech professionals bracing against the current of tech layoffs and AI upheaval. Kyle doesn't just spotlight the problems; he equips you with the tools to carve out your own unique space in the tech industry. It's not just about being qualified; it's about being unforgett...]]></itunes:summary>
    <description><![CDATA[<p>Discover your inner CEO and redefine your tech career trajectory with guidance from the unstoppable career-coaching trifecta - Laura, Mary and special guest Dr. Kyle Elliott. <br/><br/>This episode is a treasure trove of insights for tech professionals bracing against the current of tech layoffs and AI upheaval. Kyle doesn&apos;t just spotlight the problems; he equips you with the tools to carve out your own unique space in the tech industry. It&apos;s not just about being qualified; it&apos;s about being unforgettable in a sea of candidates. <br/><br/>And for those clinging to legacy skills, fear not; we&apos;re decoding the language of resumes to ensure your experience doesn&apos;t get lost in translation. Kyle&apos;s strategies are your ticket to convincing potential employers that you&apos;re not just keeping up with the times—you&apos;re leading the charge.<br/><br/>Wrapping up with actionable job search wisdom, you&apos;ll learn why treating your resume like a &apos;mad lib&apos; can be a game-changer and how a diversified job search strategy is your career safety net. We share insider tips on leveraging LinkedIn&apos;s Easy Apply and the art of the follow-up. Get ready to be inspired, motivated, and yes, caffeinated, as we pave the way for your tech career to thrive amidst the AI revolution. So refill your mug and press play—your future self will thank you.<br/><br/><a href='https://www.linkedin.com/in/kylecromerelliott/'>Kyle Elliott<br/>https://www.linkedin.com/in/kylecromerelliott/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Discover your inner CEO and redefine your tech career trajectory with guidance from the unstoppable career-coaching trifecta - Laura, Mary and special guest Dr. Kyle Elliott. <br/><br/>This episode is a treasure trove of insights for tech professionals bracing against the current of tech layoffs and AI upheaval. Kyle doesn&apos;t just spotlight the problems; he equips you with the tools to carve out your own unique space in the tech industry. It&apos;s not just about being qualified; it&apos;s about being unforgettable in a sea of candidates. <br/><br/>And for those clinging to legacy skills, fear not; we&apos;re decoding the language of resumes to ensure your experience doesn&apos;t get lost in translation. Kyle&apos;s strategies are your ticket to convincing potential employers that you&apos;re not just keeping up with the times—you&apos;re leading the charge.<br/><br/>Wrapping up with actionable job search wisdom, you&apos;ll learn why treating your resume like a &apos;mad lib&apos; can be a game-changer and how a diversified job search strategy is your career safety net. We share insider tips on leveraging LinkedIn&apos;s Easy Apply and the art of the follow-up. Get ready to be inspired, motivated, and yes, caffeinated, as we pave the way for your tech career to thrive amidst the AI revolution. So refill your mug and press play—your future self will thank you.<br/><br/><a href='https://www.linkedin.com/in/kylecromerelliott/'>Kyle Elliott<br/>https://www.linkedin.com/in/kylecromerelliott/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/14583427-ask-a-pro-transformative-strategies-for-your-tech-career-with-special-guest-dr-kyle-elliott.mp3" length="25445931" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 26 Feb 2024 20:00:00 -0800</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Ask A Pro: Transformative Strategies for Your Tech Career with Special Guest Dr. Kyle Elliott" />
  <psc:chapter start="0:02" title="Tech Career Trends" />
  <psc:chapter start="6:28" title="Impact of AI on Job Market" />
  <psc:chapter start="21:36" title="Job Search and Career Strategies" />
  <psc:chapter start="34:01" title="Career Inspiration and Motivation Podcast" />
</psc:chapters>
    <itunes:duration>2117</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>2</itunes:season>
    <itunes:episode>7</itunes:episode>
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  <item>
    <itunes:title>Unlocking LinkedIn&#39;s Power: Your Career Development Tool Beyond Job Hunting</itunes:title>
    <title>Unlocking LinkedIn&#39;s Power: Your Career Development Tool Beyond Job Hunting</title>
    <itunes:summary><![CDATA[Picture this: you've snagged that dream job, and your LinkedIn profile is gathering digital dust. But wait—is your career journey really just about nabbing the next position? As your guides to professional excellence, we, Laura Beishor and Mary Fiend Brand, are here to reveal why an active LinkedIn presence remains your secret weapon for career growth, long after the 'new job' confetti has settled. From celebrating personal milestones to mapping out vacation dreams, we kick things off with a ...]]></itunes:summary>
    <description><![CDATA[<p>Picture this: you&apos;ve snagged that dream job, and your LinkedIn profile is gathering digital dust. But wait—is your career journey really just about nabbing the next position? As your guides to professional excellence, we, Laura Beishor and Mary Fiend Brand, are here to reveal why an active LinkedIn presence remains your secret weapon for career growth, long after the &apos;new job&apos; confetti has settled. From celebrating personal milestones to mapping out vacation dreams, we kick things off with a touch of the personal joys that keep us grounded and energized for the professional road ahead.<br/><br/>Then, with the wisdom from our combined 25 years in career development, we steer you through the untapped potential of LinkedIn for professional networking, continuous learning, and staying visible in your industry. We don&apos;t just chat about these concepts; we live them, sharing insights on growing a robust network and the art of giving back within the professional community. And remember, your voice is crucial to our conversation—engage with us, suggest future topics, and let&apos;s together tailor a career journey that has you at the helm as the CEO of your success. Tune in and transform your LinkedIn routine into a strategic asset that fuels your professional voyage, even when you&apos;re not actively job hunting.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Picture this: you&apos;ve snagged that dream job, and your LinkedIn profile is gathering digital dust. But wait—is your career journey really just about nabbing the next position? As your guides to professional excellence, we, Laura Beishor and Mary Fiend Brand, are here to reveal why an active LinkedIn presence remains your secret weapon for career growth, long after the &apos;new job&apos; confetti has settled. From celebrating personal milestones to mapping out vacation dreams, we kick things off with a touch of the personal joys that keep us grounded and energized for the professional road ahead.<br/><br/>Then, with the wisdom from our combined 25 years in career development, we steer you through the untapped potential of LinkedIn for professional networking, continuous learning, and staying visible in your industry. We don&apos;t just chat about these concepts; we live them, sharing insights on growing a robust network and the art of giving back within the professional community. And remember, your voice is crucial to our conversation—engage with us, suggest future topics, and let&apos;s together tailor a career journey that has you at the helm as the CEO of your success. Tune in and transform your LinkedIn routine into a strategic asset that fuels your professional voyage, even when you&apos;re not actively job hunting.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/14488231-unlocking-linkedin-s-power-your-career-development-tool-beyond-job-hunting.mp3" length="15570378" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 12 Feb 2024 09:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Unlocking LinkedIn&#39;s Power: Your Career Development Tool Beyond Job Hunting" />
  <psc:chapter start="0:02" title="Use LinkedIn for Career Growth" />
  <psc:chapter start="5:48" title="LinkedIn for Professional Networking Importance" />
  <psc:chapter start="20:45" title="Engaging With Audience and Career Support" />
</psc:chapters>
    <itunes:duration>1294</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>2</itunes:season>
    <itunes:episode>6</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>LIVE! Ask Us Anything - Mastering the Market: AI Trends, Interview Tips, Remote Career Strategies, and Negotiation Tactics</itunes:title>
    <title>LIVE! Ask Us Anything - Mastering the Market: AI Trends, Interview Tips, Remote Career Strategies, and Negotiation Tactics</title>
    <itunes:summary><![CDATA[There's no filter on today's episode! Mary and Laura went LIVE to answer your questions.  We're dissecting the fascinating rise in job creation and the contrasting tech sector layoffs, providing a nuanced understanding of these industry-specific movements. Get ready to sip your coffee and join us in a candid conversation that reveals the complexities behind the employment headlines and what they mean for your career trajectory.  Imagine a future where AI is as commonplace in the workplace as ...]]></itunes:summary>
    <description><![CDATA[<p>There&apos;s no filter on today&apos;s episode! Mary and Laura went LIVE to answer your questions.<br/><br/>We&apos;re dissecting the fascinating rise in job creation and the contrasting tech sector layoffs, providing a nuanced understanding of these industry-specific movements. Get ready to sip your coffee and join us in a candid conversation that reveals the complexities behind the employment headlines and what they mean for your career trajectory.<br/><br/>Imagine a future where AI is as commonplace in the workplace as your morning cup of joe. We&apos;re not just forecasting the tech industry&apos;s rebound; we&apos;re also discussing how embracing AI is crucial for staying ahead in your career. <br/><br/>With personal tales from PodFest and insights from Fizz&apos;s 2024 hiring predictions, we&apos;ll guide you through the evolving landscape of artificial intelligence, the significance of transferable skills, and the ongoing revolution of remote work. <br/><br/>When it comes to climbing the corporate ladder from your home office, knowing how to outshine the competition is key. <br/><br/>We&apos;ll share strategies from the San Diego Business Summit on making an impact remotely and reveal the art of mastering salary negotiations and handling counteroffers with finesse. <br/><br/>Listen in for real-world stories and expert advice that illuminate how to assert your value and negotiate for more than just a salary. Whether you&apos;re aiming for that next promotion or negotiating your dream job&apos;s benefits package, we&apos;re here to arm you with the wisdom to become the CEO of your career.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>There&apos;s no filter on today&apos;s episode! Mary and Laura went LIVE to answer your questions.<br/><br/>We&apos;re dissecting the fascinating rise in job creation and the contrasting tech sector layoffs, providing a nuanced understanding of these industry-specific movements. Get ready to sip your coffee and join us in a candid conversation that reveals the complexities behind the employment headlines and what they mean for your career trajectory.<br/><br/>Imagine a future where AI is as commonplace in the workplace as your morning cup of joe. We&apos;re not just forecasting the tech industry&apos;s rebound; we&apos;re also discussing how embracing AI is crucial for staying ahead in your career. <br/><br/>With personal tales from PodFest and insights from Fizz&apos;s 2024 hiring predictions, we&apos;ll guide you through the evolving landscape of artificial intelligence, the significance of transferable skills, and the ongoing revolution of remote work. <br/><br/>When it comes to climbing the corporate ladder from your home office, knowing how to outshine the competition is key. <br/><br/>We&apos;ll share strategies from the San Diego Business Summit on making an impact remotely and reveal the art of mastering salary negotiations and handling counteroffers with finesse. <br/><br/>Listen in for real-world stories and expert advice that illuminate how to assert your value and negotiate for more than just a salary. Whether you&apos;re aiming for that next promotion or negotiating your dream job&apos;s benefits package, we&apos;re here to arm you with the wisdom to become the CEO of your career.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 05 Feb 2024 11:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="LIVE! Ask Us Anything - Mastering the Market: AI Trends, Interview Tips, Remote Career Strategies, and Negotiation Tactics" />
  <psc:chapter start="0:02" title="Job Market Trends and Insights" />
  <psc:chapter start="5:02" title="AI&#39;s Impact on 2024 Job Market" />
  <psc:chapter start="14:02" title="Stand Out in Remote Work" />
  <psc:chapter start="29:22" title="Salary Negotiations and Counter Offers" />
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    <itunes:duration>2691</itunes:duration>
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    <itunes:title>Ask A Pro!: Reverse Engineering: Plan Your Career with the End in Mind - Special Guest Bez Rengifo</itunes:title>
    <title>Ask A Pro!: Reverse Engineering: Plan Your Career with the End in Mind - Special Guest Bez Rengifo</title>
    <itunes:summary><![CDATA[Unlock the secrets to a thriving career with insights from Bez Rengifo, a recruitment visionary, who joined us to share his expertise on how personal connections can triumph over formal job applications.   Our conversation with Bez is more than just a chat; it's a treasure trove of unconventional career wisdom and a testament to the power of networking.   Prepare to bolster your career mindset and learn strategies to navigate high-pressure scenarios like never before. We disentangle the compl...]]></itunes:summary>
    <description><![CDATA[<p>Unlock the secrets to a thriving career with insights from Bez Rengifo, a recruitment visionary, who joined us to share his expertise on how personal connections can triumph over formal job applications. <br/><br/>Our conversation with Bez is more than just a chat; it&apos;s a treasure trove of unconventional career wisdom and a testament to the power of networking. <br/><br/>Prepare to bolster your career mindset and learn strategies to navigate high-pressure scenarios like never before. We disentangle the complexities of cultivating a positive outlook, particularly when facing stressful situations such as job interviews. <br/><br/>This episode is a call to action for intentional career and life design. We discussed the importance of aligning your career trajectory with your life goals, and sharing personal strategies that have stood the test of time. <br/><br/>We touch on the power of interviewing potential employers with purpose and the crucial nature of regular check-ins with your boss. Bez enhances the discourse with his insights, emphasizing the value of proactivity in career advancement. <br/><br/>Connect with Bez on LinkedIn, give us your thoughts, and be part of the conversation that shapes our journey forward. Join us next week for more guidance on redefining your professional path.<br/><br/>Bez Rengifo<br/><a href='https://www.linkedin.com/in/bezrengifo/'>https://www.linkedin.com/in/bezrengifo/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Unlock the secrets to a thriving career with insights from Bez Rengifo, a recruitment visionary, who joined us to share his expertise on how personal connections can triumph over formal job applications. <br/><br/>Our conversation with Bez is more than just a chat; it&apos;s a treasure trove of unconventional career wisdom and a testament to the power of networking. <br/><br/>Prepare to bolster your career mindset and learn strategies to navigate high-pressure scenarios like never before. We disentangle the complexities of cultivating a positive outlook, particularly when facing stressful situations such as job interviews. <br/><br/>This episode is a call to action for intentional career and life design. We discussed the importance of aligning your career trajectory with your life goals, and sharing personal strategies that have stood the test of time. <br/><br/>We touch on the power of interviewing potential employers with purpose and the crucial nature of regular check-ins with your boss. Bez enhances the discourse with his insights, emphasizing the value of proactivity in career advancement. <br/><br/>Connect with Bez on LinkedIn, give us your thoughts, and be part of the conversation that shapes our journey forward. Join us next week for more guidance on redefining your professional path.<br/><br/>Bez Rengifo<br/><a href='https://www.linkedin.com/in/bezrengifo/'>https://www.linkedin.com/in/bezrengifo/</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/14401779-ask-a-pro-reverse-engineering-plan-your-career-with-the-end-in-mind-special-guest-bez-rengifo.mp3" length="21575892" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 29 Jan 2024 15:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Ask A Pro!: Reverse Engineering: Plan Your Career with the End in Mind - Special Guest Bez Rengifo" />
  <psc:chapter start="0:02" title="Networking in Career Development" />
  <psc:chapter start="12:52" title="Mindset and Career Planning Importance" />
  <psc:chapter start="19:39" title="Career Planning and Life Design" />
  <psc:chapter start="28:42" title="Invitation for Engagement and Feedback" />
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    <itunes:duration>1795</itunes:duration>
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    <itunes:title>Redefining Professional Norms - Hybrid Work Evnironment</itunes:title>
    <title>Redefining Professional Norms - Hybrid Work Evnironment</title>
    <itunes:summary><![CDATA[Cities transform, industries pivot, and the concept of the daily commute is being rewritten. Hybrid work is here to stay!  Were you captivated by Stevie Nicks' enchanting vocals or Pink's acrobatic performance the last time they toured? Laura and I Mary were, and that's where our latest episode begins – sharing the magic of these live music experiences before venturing into the transformative world of remote work.   As we peel back the layers of this ever-growing trend, we invite you to consi...]]></itunes:summary>
    <description><![CDATA[<p>Cities transform, industries pivot, and the concept of the daily commute is being rewritten. Hybrid work is here to stay!<br/><br/>Were you captivated by Stevie Nicks&apos; enchanting vocals or Pink&apos;s acrobatic performance the last time they toured? Laura and I Mary were, and that&apos;s where our latest episode begins – sharing the magic of these live music experiences before venturing into the transformative world of remote work. <br/><br/>As we peel back the layers of this ever-growing trend, we invite you to consider how the professional landscape is shifting, allowing individuals the freedom to sculpt their careers with the finesse of a seasoned CEO.<br/><br/> We take a look at urban centers like San Jose and Austin, as they embrace the remote work wave, and ponder the fates of those trailing behind. The conversation gets personal with stories that illustrate the shift&apos;s impact on city offices, retail, and transit. Join us in a celebration of the positive outcomes, including the environmental windfalls and the gift of time back into the hands of the workforce.<br/><br/>Lastly, we&apos;re spilling the beans on &quot;coffee badging,&quot; that clever tactic of showing face at the office before settling into a cafe or home office for the day. The discussion doesn&apos;t stop there – we dissect remote work challenges, from striking a balance in communication to managing the guilt of atypical work hours. <br/><br/>Emphasizing the significance of one-on-one time between employees and CEOs, we discuss how such connections can unearth hidden talents and strengthen teams. Before you tune out, we&apos;ll guide you through leveraging AI in the workplace and offer up a curated list of resources to help you keep pace with these seismic shifts in the job world.<br/><br/><b><em>Episode Resources</em></b><br/><a href='https://www.remotesource.com/'>https://www.remotesource.com/</a><br/><a href='https://pll.harvard.edu/catalog/free'>https://pll.harvard.edu/catalog/free</a><br/><a href='https://online.stanford.edu/free-courses'>https://online.stanford.edu/free-courses</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Cities transform, industries pivot, and the concept of the daily commute is being rewritten. Hybrid work is here to stay!<br/><br/>Were you captivated by Stevie Nicks&apos; enchanting vocals or Pink&apos;s acrobatic performance the last time they toured? Laura and I Mary were, and that&apos;s where our latest episode begins – sharing the magic of these live music experiences before venturing into the transformative world of remote work. <br/><br/>As we peel back the layers of this ever-growing trend, we invite you to consider how the professional landscape is shifting, allowing individuals the freedom to sculpt their careers with the finesse of a seasoned CEO.<br/><br/> We take a look at urban centers like San Jose and Austin, as they embrace the remote work wave, and ponder the fates of those trailing behind. The conversation gets personal with stories that illustrate the shift&apos;s impact on city offices, retail, and transit. Join us in a celebration of the positive outcomes, including the environmental windfalls and the gift of time back into the hands of the workforce.<br/><br/>Lastly, we&apos;re spilling the beans on &quot;coffee badging,&quot; that clever tactic of showing face at the office before settling into a cafe or home office for the day. The discussion doesn&apos;t stop there – we dissect remote work challenges, from striking a balance in communication to managing the guilt of atypical work hours. <br/><br/>Emphasizing the significance of one-on-one time between employees and CEOs, we discuss how such connections can unearth hidden talents and strengthen teams. Before you tune out, we&apos;ll guide you through leveraging AI in the workplace and offer up a curated list of resources to help you keep pace with these seismic shifts in the job world.<br/><br/><b><em>Episode Resources</em></b><br/><a href='https://www.remotesource.com/'>https://www.remotesource.com/</a><br/><a href='https://pll.harvard.edu/catalog/free'>https://pll.harvard.edu/catalog/free</a><br/><a href='https://online.stanford.edu/free-courses'>https://online.stanford.edu/free-courses</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 22 Jan 2024 07:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Redefining Professional Norms - Hybrid Work Evnironment" />
  <psc:chapter start="0:02" title="Remote Work" />
  <psc:chapter start="8:01" title="Impact of Remote Work on Industries" />
  <psc:chapter start="19:27" title="Coffee Badging and Remote Work Discussion" />
  <psc:chapter start="31:35" title="The Value of One-on-One Employee Meetings" />
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    <itunes:duration>2264</itunes:duration>
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    <itunes:title>Ask A Pro!: Insider Tips to Land Your Dream Job with Special Guest, Sharon Bondurant</itunes:title>
    <title>Ask A Pro!: Insider Tips to Land Your Dream Job with Special Guest, Sharon Bondurant</title>
    <itunes:summary><![CDATA[Navigating the job search maze requires more than just a polished resume; it's about selling your story and showing up as the CEO of your own career.  Ever wondered how to edge out the competition in a job market that's as unpredictable as the stock market? Sharon Bondurant, the mastermind behind AZ Techfinders, joins us to share her invaluable insights on transforming your career trajectory into a success story.   Tune in to arm yourself with cutting-edge strategies, from crafting voice...]]></itunes:summary>
    <description><![CDATA[<p>Navigating the job search maze requires more than just a polished resume; it&apos;s about selling your story and showing up as the CEO of your own career.<br/><br/>Ever wondered how to edge out the competition in a job market that&apos;s as unpredictable as the stock market? Sharon Bondurant, the mastermind behind AZ Techfinders, joins us to share her invaluable insights on transforming your career trajectory into a success story. <br/><br/>Tune in to arm yourself with cutting-edge strategies, from crafting voicemails that captivate, to leveraging LinkedIn&apos;s untapped messaging powers for making that lasting impression.<br/><br/> In our conversation, we break down the nuances of application personalization, the importance of networking even when you&apos;re comfortably employed, and the ideal timeline to kickstart your job hunt. <br/><br/>We wrap up with an exclusive look at our caffeinated career packages, specially brewed to guide professionals through the ebbs and flows of their career progression. <br/><br/>Join us and let&apos;s strategize on how to brew your career to perfection, landing you that dream job or the well-deserved promotion.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Navigating the job search maze requires more than just a polished resume; it&apos;s about selling your story and showing up as the CEO of your own career.<br/><br/>Ever wondered how to edge out the competition in a job market that&apos;s as unpredictable as the stock market? Sharon Bondurant, the mastermind behind AZ Techfinders, joins us to share her invaluable insights on transforming your career trajectory into a success story. <br/><br/>Tune in to arm yourself with cutting-edge strategies, from crafting voicemails that captivate, to leveraging LinkedIn&apos;s untapped messaging powers for making that lasting impression.<br/><br/> In our conversation, we break down the nuances of application personalization, the importance of networking even when you&apos;re comfortably employed, and the ideal timeline to kickstart your job hunt. <br/><br/>We wrap up with an exclusive look at our caffeinated career packages, specially brewed to guide professionals through the ebbs and flows of their career progression. <br/><br/>Join us and let&apos;s strategize on how to brew your career to perfection, landing you that dream job or the well-deserved promotion.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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  <psc:chapter start="0:00" title="Ask A Pro!: Insider Tips to Land Your Dream Job with Special Guest, Sharon Bondurant" />
  <psc:chapter start="0:02" title="Stand Out in Job Market" />
  <psc:chapter start="14:15" title="Effective Strategies for Job Seekers" />
  <psc:chapter start="23:48" title="Job Search Strategies and Average Timeline" />
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    <itunes:duration>2073</itunes:duration>
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    <itunes:title>Dive into the 2024 Job Market: Set Yourself on the Path Toward Success!</itunes:title>
    <title>Dive into the 2024 Job Market: Set Yourself on the Path Toward Success!</title>
    <itunes:summary><![CDATA[Ever felt like you're scrambling to regain your footing after the holiday extravaganza? Laura and Mary are here to guide you through the art of pressing the reset button in January, sharing stories of their own struggles and triumphs in returning to a healthy, organized lifestyle.   Our candid conversation takes a crucial turn towards the growing influence of AI in career development, unraveling why understanding this technology is no longer optional for professionals aiming to stay ahea...]]></itunes:summary>
    <description><![CDATA[<p>Ever felt like you&apos;re scrambling to regain your footing after the holiday extravaganza? Laura and Mary are here to guide you through the art of pressing the reset button in January, sharing stories of their own struggles and triumphs in returning to a healthy, organized lifestyle. <br/><br/>Our candid conversation takes a crucial turn towards the growing influence of AI in career development, unraveling why understanding this technology is no longer optional for professionals aiming to stay ahead of the curve.<br/><br/>As the workplace landscape undergoes a seismic shift, we shed light on the emerging dynamics between employers and employees and why there&apos;s an exodus from traditional roles in engineering and administration.<br/><br/>We&apos;ll navigate through the fresh expectations employees have for performance reviews, and I&apos;ll share actionable insights on steering your career with intention and foresight. <br/><br/>Join us as we examine the essentials of nurturing a work culture where growth and feedback go hand in hand, ensuring that the new year brings not just resolutions but revolutions in our professional lives.<br/><br/>&quot;Don&apos;t get comfortable where you&apos;re at, get comfortable with your skill set. &quot;<br/>                                                                                                                                   - Laura Bashore</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever felt like you&apos;re scrambling to regain your footing after the holiday extravaganza? Laura and Mary are here to guide you through the art of pressing the reset button in January, sharing stories of their own struggles and triumphs in returning to a healthy, organized lifestyle. <br/><br/>Our candid conversation takes a crucial turn towards the growing influence of AI in career development, unraveling why understanding this technology is no longer optional for professionals aiming to stay ahead of the curve.<br/><br/>As the workplace landscape undergoes a seismic shift, we shed light on the emerging dynamics between employers and employees and why there&apos;s an exodus from traditional roles in engineering and administration.<br/><br/>We&apos;ll navigate through the fresh expectations employees have for performance reviews, and I&apos;ll share actionable insights on steering your career with intention and foresight. <br/><br/>Join us as we examine the essentials of nurturing a work culture where growth and feedback go hand in hand, ensuring that the new year brings not just resolutions but revolutions in our professional lives.<br/><br/>&quot;Don&apos;t get comfortable where you&apos;re at, get comfortable with your skill set. &quot;<br/>                                                                                                                                   - Laura Bashore</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p><b><em>SPONSOR<br>TEAM Referral</em></b><a href="https://teamreferralnetwork.com/san-diego-region/"><br>https://teamreferralnetwork.com/san-diego-region/</a><br>Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.&nbsp;<br><br></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 08 Jan 2024 02:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Dive into the 2024 Job Market: Set Yourself on the Path Toward Success!" />
  <psc:chapter start="0:02" title="AI&#39;s Impact on Career Development" />
  <psc:chapter start="15:00" title="Employers and Employees" />
</psc:chapters>
    <itunes:duration>1608</itunes:duration>
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    <itunes:title>Celebrating Growth and Looking Forward: 2023 Recap of &#39;Redefine Your Career Journey&#39;</itunes:title>
    <title>Celebrating Growth and Looking Forward: 2023 Recap of &#39;Redefine Your Career Journey&#39;</title>
    <itunes:summary><![CDATA[As we look back on the incredible journey of the 'Redefine Your Career Journey' podcast, we're bursting with pride and excitement. The past year has been a roller coaster of growth, learning, and connection, with episodes that have resonated with so many of you, reaching listeners in 24 countries!  Whether you're contemplating a career shift or just seeking inspiration, our year-end recap is a treasure trove of wisdom, complete with our most popular episodes that tackle everything from nailin...]]></itunes:summary>
    <description><![CDATA[<p>As we look back on the incredible journey of the &apos;Redefine Your Career Journey&apos; podcast, we&apos;re bursting with pride and excitement. The past year has been a roller coaster of growth, learning, and connection, with episodes that have resonated with so many of you, reaching listeners in 24 countries!<br/><br/>Whether you&apos;re contemplating a career shift or just seeking inspiration, our year-end recap is a treasure trove of wisdom, complete with our most popular episodes that tackle everything from nailing tricky interview questions to knowing when it&apos;s time to leave your job. Our special guests, including seasoned recruiters, have opened up a world of insider knowledge, giving you the tools to navigate your career path with confidence.<br/><br/>Looking ahead, we&apos;re bubbling with anticipation for what&apos;s in store for 2024. We&apos;re upping the ante with more enriching content that promises to challenge and inspire you, starting with a bang – our first-ever live episode on February 5th! <br/><br/>Brace yourselves for an interactive podcast experience that brings you even closer to the action. We&apos;ve laid the groundwork this past year, and now it&apos;s time to build on that foundation, continuing to explore the ever-evolving career landscape while empowering you to step into your professional greatness. <br/><br/>So, grab your headphones and get ready for another round of candid conversations and transformative insights, right here on the &apos;Redefine Your Career Journey&apos; podcast.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>As we look back on the incredible journey of the &apos;Redefine Your Career Journey&apos; podcast, we&apos;re bursting with pride and excitement. The past year has been a roller coaster of growth, learning, and connection, with episodes that have resonated with so many of you, reaching listeners in 24 countries!<br/><br/>Whether you&apos;re contemplating a career shift or just seeking inspiration, our year-end recap is a treasure trove of wisdom, complete with our most popular episodes that tackle everything from nailing tricky interview questions to knowing when it&apos;s time to leave your job. Our special guests, including seasoned recruiters, have opened up a world of insider knowledge, giving you the tools to navigate your career path with confidence.<br/><br/>Looking ahead, we&apos;re bubbling with anticipation for what&apos;s in store for 2024. We&apos;re upping the ante with more enriching content that promises to challenge and inspire you, starting with a bang – our first-ever live episode on February 5th! <br/><br/>Brace yourselves for an interactive podcast experience that brings you even closer to the action. We&apos;ve laid the groundwork this past year, and now it&apos;s time to build on that foundation, continuing to explore the ever-evolving career landscape while empowering you to step into your professional greatness. <br/><br/>So, grab your headphones and get ready for another round of candid conversations and transformative insights, right here on the &apos;Redefine Your Career Journey&apos; podcast.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Sun, 07 Jan 2024 11:00:00 -0800</pubDate>
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    <itunes:duration>353</itunes:duration>
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    <itunes:title>Thriving Through the Holidays: Maintaining Mental Health and Career Focus</itunes:title>
    <title>Thriving Through the Holidays: Maintaining Mental Health and Career Focus</title>
    <itunes:summary><![CDATA[Can you say 'No' without feeling guilty? Do you ever wonder how to integrate gratitude and mindfulness into your children's routine, or perhaps wonder when it's time to seek professional help for mental health struggles? We, Laura Bashore and Mary Fain Brandt, are here to guide you through these questions and more while sharing our personal experiences of maintaining mental health during the festive season. From the art of creating helpful sayings to effectively handle our staggering amount o...]]></itunes:summary>
    <description><![CDATA[<p>Can you say &apos;No&apos; without feeling guilty? Do you ever wonder how to integrate gratitude and mindfulness into your children&apos;s routine, or perhaps wonder when it&apos;s time to seek professional help for mental health struggles? We, Laura Bashore and Mary Fain Brandt, are here to guide you through these questions and more while sharing our personal experiences of maintaining mental health during the festive season. From the art of creating helpful sayings to effectively handle our staggering amount of daily negative thoughts to exploring individualized self-care practices, we provide an arsenal of resources and recommendations to help you navigate this merry, yet potentially overwhelming, period.<br/><br/>It&apos;s okay to have a bad day, but it doesn&apos;t have to ruin your whole day. We also highlight the power of gratitude, setting boundaries, and the importance of a support network. Recognizing that not everything works for everyone, we encourage you to find what suits you best and don&apos;t hesitate to seek professional help when necessary. <br/><br/>We emphasize the significance of maintaining a daily routine structure and offer resources recommended by Oprah for specific mental health struggles. This festive season, let&apos;s ensure we keep our mental health intact and career goals in focus.<br/><br/>Oprah&apos;s 13 Free Resources for Mental Health<br/><a href='https://www.oprah.com/omagazine/free-online-resources-for-mental-illness'>https://www.oprah.com/omagazine/free-online-resources-for-mental-illness</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Can you say &apos;No&apos; without feeling guilty? Do you ever wonder how to integrate gratitude and mindfulness into your children&apos;s routine, or perhaps wonder when it&apos;s time to seek professional help for mental health struggles? We, Laura Bashore and Mary Fain Brandt, are here to guide you through these questions and more while sharing our personal experiences of maintaining mental health during the festive season. From the art of creating helpful sayings to effectively handle our staggering amount of daily negative thoughts to exploring individualized self-care practices, we provide an arsenal of resources and recommendations to help you navigate this merry, yet potentially overwhelming, period.<br/><br/>It&apos;s okay to have a bad day, but it doesn&apos;t have to ruin your whole day. We also highlight the power of gratitude, setting boundaries, and the importance of a support network. Recognizing that not everything works for everyone, we encourage you to find what suits you best and don&apos;t hesitate to seek professional help when necessary. <br/><br/>We emphasize the significance of maintaining a daily routine structure and offer resources recommended by Oprah for specific mental health struggles. This festive season, let&apos;s ensure we keep our mental health intact and career goals in focus.<br/><br/>Oprah&apos;s 13 Free Resources for Mental Health<br/><a href='https://www.oprah.com/omagazine/free-online-resources-for-mental-illness'>https://www.oprah.com/omagazine/free-online-resources-for-mental-illness</a></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/14126719-thriving-through-the-holidays-maintaining-mental-health-and-career-focus.mp3" length="23491418" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 11 Dec 2023 08:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Thriving Through the Holidays: Maintaining Mental Health and Career Focus" />
  <psc:chapter start="0:02" title="Maintaining Mental Health During the Holidays" />
  <psc:chapter start="8:17" title="Positive Holiday Season Outlook" />
  <psc:chapter start="23:54" title="Daily Routine and Professional Help" />
</psc:chapters>
    <itunes:duration>1954</itunes:duration>
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    <itunes:season>1</itunes:season>
    <itunes:episode>27</itunes:episode>
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    <itunes:title>Ask A Pro: The Person Embracing AI Will Take Your Job with special guest Jeff J. Hunter</itunes:title>
    <title>Ask A Pro: The Person Embracing AI Will Take Your Job with special guest Jeff J. Hunter</title>
    <itunes:summary><![CDATA[Get on the cutting edge of the AI revolution with Jeff Hunter, AI pro and the brain behind a leading virtual assistant agency. We navigate the AI labyrinth, discussing the dramatic changes this technology brings to the job market, and the opportunities for those brave enough to embrace it. Jeff unfolds his own journey, revealing how AI has transformed his virtual assistant agency and the remarkable potential this technology has to enhance, not replace, jobs.  We move beyond the hype and fear ...]]></itunes:summary>
    <description><![CDATA[<p>Get on the cutting edge of the AI revolution with Jeff Hunter, AI pro and the brain behind a leading virtual assistant agency. We navigate the AI labyrinth, discussing the dramatic changes this technology brings to the job market, and the opportunities for those brave enough to embrace it. Jeff unfolds his own journey, revealing how AI has transformed his virtual assistant agency and the remarkable potential this technology has to enhance, not replace, jobs.<br/><br/>We move beyond the hype and fear around AI, focusing on the concrete ways it&apos;s injecting efficiency into various industries. We dissect the current low AI adoption rate in businesses, the potential for future growth in this field, and the educational prerequisites for a career in AI. Listen, and equip yourself with the knowledge to thrive in the AI-driven job market.<br/><br/>Round it off with some practical tips on how to position yourself in the AI space, and learn how to blend human ingenuity with automated efficiency. You&apos;ll be reminded of the irreplaceable value of a human touch, even as we debate the future of robots. Finally, we discuss our exclusive packages designed for busy professionals. So tune in, get inspired, and set yourself on a path to redefine your career journey in this exciting era of AI.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Get on the cutting edge of the AI revolution with Jeff Hunter, AI pro and the brain behind a leading virtual assistant agency. We navigate the AI labyrinth, discussing the dramatic changes this technology brings to the job market, and the opportunities for those brave enough to embrace it. Jeff unfolds his own journey, revealing how AI has transformed his virtual assistant agency and the remarkable potential this technology has to enhance, not replace, jobs.<br/><br/>We move beyond the hype and fear around AI, focusing on the concrete ways it&apos;s injecting efficiency into various industries. We dissect the current low AI adoption rate in businesses, the potential for future growth in this field, and the educational prerequisites for a career in AI. Listen, and equip yourself with the knowledge to thrive in the AI-driven job market.<br/><br/>Round it off with some practical tips on how to position yourself in the AI space, and learn how to blend human ingenuity with automated efficiency. You&apos;ll be reminded of the irreplaceable value of a human touch, even as we debate the future of robots. Finally, we discuss our exclusive packages designed for busy professionals. So tune in, get inspired, and set yourself on a path to redefine your career journey in this exciting era of AI.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/14086960-ask-a-pro-the-person-embracing-ai-will-take-your-job-with-special-guest-jeff-j-hunter.mp3" length="27922869" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 04 Dec 2023 11:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Ask A Pro: The Person Embracing AI Will Take Your Job with special guest Jeff J. Hunter" />
  <psc:chapter start="0:02" title="The Impact of AI on Careers" />
  <psc:chapter start="13:17" title="AI&#39;s Impact on Jobs &amp; Careers" />
  <psc:chapter start="22:03" title="AI&#39;s Impact on Multiple Industries" />
  <psc:chapter start="29:14" title="AI Adoption in the Workplace Positioning" />
  <psc:chapter start="37:30" title="Packages and Services for Busy Professionals" />
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    <itunes:duration>2324</itunes:duration>
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    <itunes:season>1</itunes:season>
    <itunes:episode>26</itunes:episode>
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    <itunes:title>Taking the Lead: How to Excel in Your Performance Reviews</itunes:title>
    <title>Taking the Lead: How to Excel in Your Performance Reviews</title>
    <itunes:summary><![CDATA[Ready to conquer your next performance evaluation and show your boss what you're really capable of? We've got you covered!   In this episode, we transform our past experiences into practical advice and strategies that will equip you to excel in your performance reviews. My co-host Mary and I dig into the grading criteria, the importance of timing, and tactics to achieve that coveted 'exceed expectations' rating.  It gets better! This journey doesn't end at understanding evaluations; we a...]]></itunes:summary>
    <description><![CDATA[<p>Ready to conquer your next performance evaluation and show your boss what you&apos;re really capable of? We&apos;ve got you covered! <br/><br/>In this episode, we transform our past experiences into practical advice and strategies that will equip you to excel in your performance reviews. My co-host Mary and I dig into the grading criteria, the importance of timing, and tactics to achieve that coveted &apos;exceed expectations&apos; rating.<br/><br/>It gets better! This journey doesn&apos;t end at understanding evaluations; we also guide you on how to prepare for them. We underline the role of social proof in showcasing your accomplishments and the need to take the initiative in regularly reviewing your progress with your manager. <br/><br/>Listen in as we reveal how to diversify your achievements and even influence company culture positively. This episode is your golden ticket to taking charge of your career and navigating performance evaluations with ease and confidence. </p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ready to conquer your next performance evaluation and show your boss what you&apos;re really capable of? We&apos;ve got you covered! <br/><br/>In this episode, we transform our past experiences into practical advice and strategies that will equip you to excel in your performance reviews. My co-host Mary and I dig into the grading criteria, the importance of timing, and tactics to achieve that coveted &apos;exceed expectations&apos; rating.<br/><br/>It gets better! This journey doesn&apos;t end at understanding evaluations; we also guide you on how to prepare for them. We underline the role of social proof in showcasing your accomplishments and the need to take the initiative in regularly reviewing your progress with your manager. <br/><br/>Listen in as we reveal how to diversify your achievements and even influence company culture positively. This episode is your golden ticket to taking charge of your career and navigating performance evaluations with ease and confidence. </p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/14042229-taking-the-lead-how-to-excel-in-your-performance-reviews.mp3" length="16426911" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-14042229</guid>
    <pubDate>Mon, 27 Nov 2023 09:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="Taking the Lead: How to Excel in Your Performance Reviews" />
  <psc:chapter start="0:02" title="Preparing for Performance Evaluations" />
  <psc:chapter start="7:08" title="Preparing for Performance Reviews" />
</psc:chapters>
    <itunes:duration>1366</itunes:duration>
    <itunes:keywords></itunes:keywords>
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    <itunes:title>What&#39;s the Difference Between Career Goals and Personal Goals?</itunes:title>
    <title>What&#39;s the Difference Between Career Goals and Personal Goals?</title>
    <itunes:summary><![CDATA[Are you feeling stuck or frustrated in your current job? Have you ever considered that setting clear career goals could be your ticket to professional growth?   As the hosts of this week's episode, we want you to think of yourself as the CEO of your own career, and we're here to guide you on that journey. Drawing from our personal experiences and professional insights, we illuminate how strategic planning and clear goal setting can be the catalyst for your career success.  We dive into t...]]></itunes:summary>
    <description><![CDATA[<p>Are you feeling stuck or frustrated in your current job? Have you ever considered that setting clear career goals could be your ticket to professional growth? <br/><br/>As the hosts of this week&apos;s episode, we want you to think of yourself as the CEO of your own career, and we&apos;re here to guide you on that journey. Drawing from our personal experiences and professional insights, we illuminate how strategic planning and clear goal setting can be the catalyst for your career success.<br/><br/>We dive into the importance of having a clear set of career objectives and how they can address workplace communication issues that often hinder career advancement. <br/><br/>We get personal, sharing our experience with setting small, manageable goals and maintaining visible reminders to stay motivated. To keep you organized and focused, we suggest tools like the &quot;master list&quot; and &quot;breakdown list.&quot; We also delve into the significance of treating your career as a CEO would treat a business, offering tips on research, networking, and aligning your goals with desired certifications or programs.<br/><br/>One significant highlight of this episode is our discussion on goal setting as a preventive measure against burnout. From our own experience, we know how a limited mindset can be a roadblock to achieving professional success. We share our thoughts on creating a one-year, three-year, and five-year plan to reach long-term goals, and why it&apos;s crucial to recognize what we want and don&apos;t want in our careers.<br/><br/>Looking forward to hearing your thoughts, so don&apos;t forget to rate, review, and subscribe to our podcast. Join us next week as we continue this enlightening conversation on career journeys!<br/><br/><br/>Goal Setting Book Reccomendation: The 12 Week Year<br/>https://www.amazon.com/12-Week-Year-Others-Months/dp/1118509234<br/><br/>We were not paid for this review. The 12 Week Year changed our lives in 2023!<br/>It&apos;s a game changer! Take a read and let us know your thoughts.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Are you feeling stuck or frustrated in your current job? Have you ever considered that setting clear career goals could be your ticket to professional growth? <br/><br/>As the hosts of this week&apos;s episode, we want you to think of yourself as the CEO of your own career, and we&apos;re here to guide you on that journey. Drawing from our personal experiences and professional insights, we illuminate how strategic planning and clear goal setting can be the catalyst for your career success.<br/><br/>We dive into the importance of having a clear set of career objectives and how they can address workplace communication issues that often hinder career advancement. <br/><br/>We get personal, sharing our experience with setting small, manageable goals and maintaining visible reminders to stay motivated. To keep you organized and focused, we suggest tools like the &quot;master list&quot; and &quot;breakdown list.&quot; We also delve into the significance of treating your career as a CEO would treat a business, offering tips on research, networking, and aligning your goals with desired certifications or programs.<br/><br/>One significant highlight of this episode is our discussion on goal setting as a preventive measure against burnout. From our own experience, we know how a limited mindset can be a roadblock to achieving professional success. We share our thoughts on creating a one-year, three-year, and five-year plan to reach long-term goals, and why it&apos;s crucial to recognize what we want and don&apos;t want in our careers.<br/><br/>Looking forward to hearing your thoughts, so don&apos;t forget to rate, review, and subscribe to our podcast. Join us next week as we continue this enlightening conversation on career journeys!<br/><br/><br/>Goal Setting Book Reccomendation: The 12 Week Year<br/>https://www.amazon.com/12-Week-Year-Others-Months/dp/1118509234<br/><br/>We were not paid for this review. The 12 Week Year changed our lives in 2023!<br/>It&apos;s a game changer! Take a read and let us know your thoughts.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 20 Nov 2023 02:00:00 -0800</pubDate>
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  <psc:chapter start="0:00" title="What&#39;s the Difference Between Career Goals and Personal Goals?" />
  <psc:chapter start="0:02" title="Goal Setting in Career Development" />
  <psc:chapter start="8:33" title="The Importance of Career Development Goals" />
  <psc:chapter start="15:31" title="Setting Career Goals and Avoiding Burnout" />
  <psc:chapter start="28:12" title="Career Development Goals Planning" />
  <psc:chapter start="37:23" title="Career Journey Podcast Introduction" />
</psc:chapters>
    <itunes:duration>2277</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>24</itunes:episode>
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    <itunes:title>Ask A Pro - Ace Your Job Search with LinkedIn and Recruiters feat. Special Guest and Recruiter Kendra Krieg</itunes:title>
    <title>Ask A Pro - Ace Your Job Search with LinkedIn and Recruiters feat. Special Guest and Recruiter Kendra Krieg</title>
    <itunes:summary><![CDATA[Get ready for an enlightening conversation with Kendra Krieg, a powerhouse in the recruitment industry. With the job market teeming with opportunities, Kendra shares how a well-versed recruiter can be your ally in landing the perfect job. She elaborates on how recruiters understand your career trajectory, technical prowess, personal objectives, and desired salary to find the ideal job match. This episode is an essential guide for those navigating the labyrinth of the job market.  We also vent...]]></itunes:summary>
    <description><![CDATA[<p>Get ready for an enlightening conversation with Kendra Krieg, a powerhouse in the recruitment industry. With the job market teeming with opportunities, Kendra shares how a well-versed recruiter can be your ally in landing the perfect job. She elaborates on how recruiters understand your career trajectory, technical prowess, personal objectives, and desired salary to find the ideal job match. This episode is an essential guide for those navigating the labyrinth of the job market.<br/><br/>We also venture into the world of LinkedIn, unravelling its significance in the recruitment process. Straight from Kendra&apos;s expert lens, learn about the crucial role of LinkedIn profiles in building relationships between employers, employees, and recruiters. Discover the secret behind making a strong impression and standing out in this competitive job market. Kendra further dispels common misconceptions about recruiters and their charges, offering an enlightening perspective on the value they bring to job seekers. Tune in to decipher the recruitment process and arm yourself with practical advice for your job search.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Get ready for an enlightening conversation with Kendra Krieg, a powerhouse in the recruitment industry. With the job market teeming with opportunities, Kendra shares how a well-versed recruiter can be your ally in landing the perfect job. She elaborates on how recruiters understand your career trajectory, technical prowess, personal objectives, and desired salary to find the ideal job match. This episode is an essential guide for those navigating the labyrinth of the job market.<br/><br/>We also venture into the world of LinkedIn, unravelling its significance in the recruitment process. Straight from Kendra&apos;s expert lens, learn about the crucial role of LinkedIn profiles in building relationships between employers, employees, and recruiters. Discover the secret behind making a strong impression and standing out in this competitive job market. Kendra further dispels common misconceptions about recruiters and their charges, offering an enlightening perspective on the value they bring to job seekers. Tune in to decipher the recruitment process and arm yourself with practical advice for your job search.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13961454-ask-a-pro-ace-your-job-search-with-linkedin-and-recruiters-feat-special-guest-and-recruiter-kendra-krieg.mp3" length="21511504" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13961454</guid>
    <pubDate>Mon, 13 Nov 2023 07:00:00 -0800</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Ask A Pro - Ace Your Job Search with LinkedIn and Recruiters feat. Special Guest and Recruiter Kendra Krieg" />
  <psc:chapter start="0:02" title="Navigating the Job Market With Recruiters" />
  <psc:chapter start="15:06" title="Recruiter&#39;s Advice on LinkedIn Profiles" />
</psc:chapters>
    <itunes:duration>1789</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>23</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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    <itunes:title>Thriving in the Gig Economy: Turning Side Hustles into Successful Careers</itunes:title>
    <title>Thriving in the Gig Economy: Turning Side Hustles into Successful Careers</title>
    <itunes:summary><![CDATA[Have you ever wondered how the gig economy might reshape your career journey? Buckle up, as we unravel the dynamics of this burgeoning sector in our latest episode.   We tackle the pros and cons of gig work, highlighting the autonomy and flexibility it brings, while also shedding light on potential pitfalls such as lack of job security and benefits.  With almost two in five US adults turning their side hustles into a source of extra income, we give you effective strategies on how to thri...]]></itunes:summary>
    <description><![CDATA[<p>Have you ever wondered how the gig economy might reshape your career journey? Buckle up, as we unravel the dynamics of this burgeoning sector in our latest episode. <br/><br/>We tackle the pros and cons of gig work, highlighting the autonomy and flexibility it brings, while also shedding light on potential pitfalls such as lack of job security and benefits.<br/><br/>With almost two in five US adults turning their side hustles into a source of extra income, we give you effective strategies on how to thrive in this environment. <br/><br/>Finally, we discuss how the gig economy can contribute to your career success, align your work with your passions, and even help you turn a hobby into a thriving business. <br/><br/>So grab your cup of coffee and let&apos;s redefine your career path together.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Have you ever wondered how the gig economy might reshape your career journey? Buckle up, as we unravel the dynamics of this burgeoning sector in our latest episode. <br/><br/>We tackle the pros and cons of gig work, highlighting the autonomy and flexibility it brings, while also shedding light on potential pitfalls such as lack of job security and benefits.<br/><br/>With almost two in five US adults turning their side hustles into a source of extra income, we give you effective strategies on how to thrive in this environment. <br/><br/>Finally, we discuss how the gig economy can contribute to your career success, align your work with your passions, and even help you turn a hobby into a thriving business. <br/><br/>So grab your cup of coffee and let&apos;s redefine your career path together.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13920474</guid>
    <pubDate>Mon, 06 Nov 2023 12:00:00 -0800</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Thriving in the Gig Economy: Turning Side Hustles into Successful Careers" />
  <psc:chapter start="0:02" title="Exploring the Gig Economy" />
  <psc:chapter start="11:52" title="Side Gig to Full-Time Success" />
  <psc:chapter start="25:16" title="Podcast Promotion and Career Support" />
</psc:chapters>
    <itunes:duration>1546</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>22</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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    <itunes:title>Ask a Pro: Embracing Diversity to Rise in Your Career. With Special Guest Lola Adeyemo</itunes:title>
    <title>Ask a Pro: Embracing Diversity to Rise in Your Career. With Special Guest Lola Adeyemo</title>
    <itunes:summary><![CDATA[Ready for a career deep dive? Join us as we unearth the secrets of steering your career in the direction you desire, with none other than Lola Adeyemo, an expert voice in the realm of employee resource groups (ERGs) and an immigrant career strategist.   Lola draws from her rich experiences to emphasize the profound impact ERGs can have on fostering inclusive work cultures and uplifting underserved employees. With poise and insight, she delves into how she navigated these groups on her jo...]]></itunes:summary>
    <description><![CDATA[<p>Ready for a career deep dive? Join us as we unearth the secrets of steering your career in the direction you desire, with none other than Lola Adeyemo, an expert voice in the realm of employee resource groups (ERGs) and an immigrant career strategist. <br/><br/>Lola draws from her rich experiences to emphasize the profound impact ERGs can have on fostering inclusive work cultures and uplifting underserved employees. With poise and insight, she delves into how she navigated these groups on her journey, shedding light on the importance of taking charge of your career trajectory.<br/><br/>Ever wondered about the contrast between coaching, mentoring, and sponsorship? Lola breaks it down for us, revealing the underutilized potential of coaching for professional growth. <br/><br/>She also provides a fresh perspective on securing the right mentor through organic and informal relationship building, bypassing any preconceived notions of how these relationships should begin. <br/><br/>Lola&apos;s belief in the power of communities to make individuals feel visible, validated, and at ease in expressing their thoughts is echoed throughout the episode. Tune in and seize the reins of your career, learning how to become the CEO of your own professional journey. Which makes her the perfect guest for our show!<br/><br/><br/>Connect with Lola Adeyemo<br/>https://www.linkedin.com/in/lolaaadeyemopm/</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ready for a career deep dive? Join us as we unearth the secrets of steering your career in the direction you desire, with none other than Lola Adeyemo, an expert voice in the realm of employee resource groups (ERGs) and an immigrant career strategist. <br/><br/>Lola draws from her rich experiences to emphasize the profound impact ERGs can have on fostering inclusive work cultures and uplifting underserved employees. With poise and insight, she delves into how she navigated these groups on her journey, shedding light on the importance of taking charge of your career trajectory.<br/><br/>Ever wondered about the contrast between coaching, mentoring, and sponsorship? Lola breaks it down for us, revealing the underutilized potential of coaching for professional growth. <br/><br/>She also provides a fresh perspective on securing the right mentor through organic and informal relationship building, bypassing any preconceived notions of how these relationships should begin. <br/><br/>Lola&apos;s belief in the power of communities to make individuals feel visible, validated, and at ease in expressing their thoughts is echoed throughout the episode. Tune in and seize the reins of your career, learning how to become the CEO of your own professional journey. Which makes her the perfect guest for our show!<br/><br/><br/>Connect with Lola Adeyemo<br/>https://www.linkedin.com/in/lolaaadeyemopm/</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13874243-ask-a-pro-embracing-diversity-to-rise-in-your-career-with-special-guest-lola-adeyemo.mp3" length="21460033" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13874243</guid>
    <pubDate>Mon, 30 Oct 2023 10:00:00 -0700</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Ask a Pro: Embracing Diversity to Rise in Your Career. With Special Guest Lola Adeyemo" />
  <psc:chapter start="0:02" title="Inclusive Cultures and Career Path" />
  <psc:chapter start="16:29" title="Coaching, Mentoring, and Communities" />
</psc:chapters>
    <itunes:duration>1785</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>21</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>Automation (AI) and the Future of Jobs</itunes:title>
    <title>Automation (AI) and the Future of Jobs</title>
    <itunes:summary><![CDATA[Are you ready to navigate the exciting landscape of jobs and automation? We’ve got some startling statistics to share from the World Economic Forum and the Kinsey Global Institute, painting a picture of a future where half of all workers might need to re-skill by 2025, and a whopping 375 million may need to change their jobs by 2030.   But don’t fret - we’re here to remind you that in this narrative of technological evolution, you - the human, the creator, the innovator - are the main ch...]]></itunes:summary>
    <description><![CDATA[<p>Are you ready to navigate the exciting landscape of jobs and automation? We’ve got some startling statistics to share from the World Economic Forum and the Kinsey Global Institute, painting a picture of a future where half of all workers might need to re-skill by 2025, and a whopping 375 million may need to change their jobs by 2030. <br/><br/>But don’t fret - we’re here to remind you that in this narrative of technological evolution, you - the human, the creator, the innovator - are the main character, with AI as your trusty assistant, helping you create more effectively, intelligently, and swiftly in sectors like manufacturing, logistics, and customer service.<br/><br/>AI tools can help you stay up-to-date with the latest trends and skills, they aren’t there to replace the human touch - that’s your job. Reading through and editing AI-created content, or utilizing AI tools for photography, can open up new creative avenues, but also bring potential implications, like displacing photographers or appropriating content from others&apos; online work. <br/><br/>So, embrace the change, learn, adapt, and join us on this thrilling journey into the future. As always, show us some love by rating, reviewing, and subscribing. We can&apos;t wait to explore this brave new world with you!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Are you ready to navigate the exciting landscape of jobs and automation? We’ve got some startling statistics to share from the World Economic Forum and the Kinsey Global Institute, painting a picture of a future where half of all workers might need to re-skill by 2025, and a whopping 375 million may need to change their jobs by 2030. <br/><br/>But don’t fret - we’re here to remind you that in this narrative of technological evolution, you - the human, the creator, the innovator - are the main character, with AI as your trusty assistant, helping you create more effectively, intelligently, and swiftly in sectors like manufacturing, logistics, and customer service.<br/><br/>AI tools can help you stay up-to-date with the latest trends and skills, they aren’t there to replace the human touch - that’s your job. Reading through and editing AI-created content, or utilizing AI tools for photography, can open up new creative avenues, but also bring potential implications, like displacing photographers or appropriating content from others&apos; online work. <br/><br/>So, embrace the change, learn, adapt, and join us on this thrilling journey into the future. As always, show us some love by rating, reviewing, and subscribing. We can&apos;t wait to explore this brave new world with you!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13829155-automation-ai-and-the-future-of-jobs.mp3" length="19165107" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13829155</guid>
    <pubDate>Mon, 23 Oct 2023 09:00:00 -0700</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2202265/13829155/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2202265/13829155/transcript.json" type="application/json" />
    <podcast:transcript url="https://www.buzzsprout.com/2202265/13829155/transcript.srt" type="application/x-subrip" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Automation (AI) and the Future of Jobs" />
  <psc:chapter start="0:02" title="The Future of Jobs and AI" />
  <psc:chapter start="15:28" title="Embracing AI for Career Success" />
  <psc:chapter start="25:39" title="Embracing AI for Career Growth" />
</psc:chapters>
    <itunes:duration>1594</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>20</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>Network to Advance Your Career</itunes:title>
    <title>Network to Advance Your Career</title>
    <itunes:summary><![CDATA[Ever thought about the power of networking? From the outside looking in, it may seem like just another cog in the wheel of career development. But what if we told you, that cog holds more power than you could ever imagine? Laura and Mary are here to dispel the myth that networking is solely for job hunting. We're cracking open the conversation about the significant portion of job opportunities swept up before they even hit the online advertisement stage, all thanks to networking.  Throughout ...]]></itunes:summary>
    <description><![CDATA[<p>Ever thought about the power of networking? From the outside looking in, it may seem like just another cog in the wheel of career development. But what if we told you, that cog holds more power than you could ever imagine? Laura and Mary are here to dispel the myth that networking is solely for job hunting. We&apos;re cracking open the conversation about the significant portion of job opportunities swept up before they even hit the online advertisement stage, all thanks to networking.<br/><br/>Throughout our discussion, we&apos;re shining a light on the strategies and tactics that will help you create meaningful connections, both online and in person. <br/><br/>We&apos;re pulling back the curtain and sharing our own networking experiences and the lessons we&apos;ve learned along the way. Explore how to set networking goals, how to show up authentically, and the five things to avoid when networking. <br/><br/>We&apos;re not just talking about networking; we&apos;re talking about authentic, meaningful networking that can open doors you never knew existed. </p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever thought about the power of networking? From the outside looking in, it may seem like just another cog in the wheel of career development. But what if we told you, that cog holds more power than you could ever imagine? Laura and Mary are here to dispel the myth that networking is solely for job hunting. We&apos;re cracking open the conversation about the significant portion of job opportunities swept up before they even hit the online advertisement stage, all thanks to networking.<br/><br/>Throughout our discussion, we&apos;re shining a light on the strategies and tactics that will help you create meaningful connections, both online and in person. <br/><br/>We&apos;re pulling back the curtain and sharing our own networking experiences and the lessons we&apos;ve learned along the way. Explore how to set networking goals, how to show up authentically, and the five things to avoid when networking. <br/><br/>We&apos;re not just talking about networking; we&apos;re talking about authentic, meaningful networking that can open doors you never knew existed. </p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13786176-network-to-advance-your-career.mp3" length="19805752" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13786176</guid>
    <pubDate>Mon, 16 Oct 2023 09:00:00 -0700</pubDate>
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    <podcast:transcript url="https://www.buzzsprout.com/2202265/13786176/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Network to Advance Your Career" />
  <psc:chapter start="0:02" title="Networking" />
  <psc:chapter start="6:00" title="Authentic Networking" />
  <psc:chapter start="13:07" title="Networking Strategies" />
</psc:chapters>
    <itunes:duration>1647</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>19</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>How to Become the CEO of Your Career and Why it Matters.</itunes:title>
    <title>How to Become the CEO of Your Career and Why it Matters.</title>
    <itunes:summary><![CDATA[Ready to revolutionize your professional journey? Embrace the ambitious idea of becoming the CEO of your own career! Join us, Laura Bashore and Mary Fain Brandt, as we shed light on the importance of shaping your career path, crafting practical plans, and staying flexible to sudden changes.   We'll delve into the creation of a robust personal brand that makes you stand out. Moreover, we'll highlight how the mindset of a life-long learner can fast-track your career advancement.  Do you fe...]]></itunes:summary>
    <description><![CDATA[<p>Ready to revolutionize your professional journey? Embrace the ambitious idea of becoming the CEO of your own career! Join us, Laura Bashore and Mary Fain Brandt, as we shed light on the importance of shaping your career path, crafting practical plans, and staying flexible to sudden changes. <br/><br/>We&apos;ll delve into the creation of a robust personal brand that makes you stand out. Moreover, we&apos;ll highlight how the mindset of a life-long learner can fast-track your career advancement.<br/><br/>Do you feel like you&apos;ve reached a plateau in your current role? <br/><br/>Open your mind to growth as we discuss the transformative power of personal investments and the enhancement of self-confidence, communication prowess, and leadership abilities. <br/><br/>Hear us navigate through the nuances of bold conversations with your supervisor and the creation of a conducive environment for career success. <br/><br/>Your journey to becoming the CEO of your career is just a play button away - so buckle up and prepare for this audacious redefinition of your career path!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ready to revolutionize your professional journey? Embrace the ambitious idea of becoming the CEO of your own career! Join us, Laura Bashore and Mary Fain Brandt, as we shed light on the importance of shaping your career path, crafting practical plans, and staying flexible to sudden changes. <br/><br/>We&apos;ll delve into the creation of a robust personal brand that makes you stand out. Moreover, we&apos;ll highlight how the mindset of a life-long learner can fast-track your career advancement.<br/><br/>Do you feel like you&apos;ve reached a plateau in your current role? <br/><br/>Open your mind to growth as we discuss the transformative power of personal investments and the enhancement of self-confidence, communication prowess, and leadership abilities. <br/><br/>Hear us navigate through the nuances of bold conversations with your supervisor and the creation of a conducive environment for career success. <br/><br/>Your journey to becoming the CEO of your career is just a play button away - so buckle up and prepare for this audacious redefinition of your career path!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 09 Oct 2023 02:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="How to Become the CEO of Your Career and Why it Matters." />
  <psc:chapter start="0:02" title="Taking Control of Your Career" />
  <psc:chapter start="14:03" title="Embracing Continuous Learning and Career Growth" />
  <psc:chapter start="22:33" title="Taking Control of Your Career Journey" />
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    <itunes:duration>1438</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>18</itunes:episode>
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    <itunes:title>Busting the Work-Life Balance Myth</itunes:title>
    <title>Busting the Work-Life Balance Myth</title>
    <itunes:summary><![CDATA[Are you feeling overwhelmed by the constant pressure to 'have it all'? Laura and Mary take a hard look at the myth of perfect work-life balance and emphasize the power of realistic goal setting, creating firm boundaries, and cultivating a balanced perspective.   We reference the poignant story of Ursula Burns, the first black female CEO of a Fortune 500 Company, who speaks openly about her regrets of missing key family moments due to her career demands. Her narrative serves as a healthy ...]]></itunes:summary>
    <description><![CDATA[<p>Are you feeling overwhelmed by the constant pressure to &apos;have it all&apos;? Laura and Mary take a hard look at the myth of perfect work-life balance and emphasize the power of realistic goal setting, creating firm boundaries, and cultivating a balanced perspective. <br/><br/>We reference the poignant story of Ursula Burns, the first black female CEO of a Fortune 500 Company, who speaks openly about her regrets of missing key family moments due to her career demands. Her narrative serves as a healthy reminder that our jobs, though impactful, should not solely define us.<br/><br/>In an era of digital overload, we  advocate for a digital detox and for setting goals that align with your personal needs and desires. We provide you with practical strategies on how to chunk down big goals into smaller, more achievable steps that keep you motivated and on track. <br/><br/>Additionally, we emphasize the importance of flexibility in professional settings and the liberating power of saying &apos;no&apos;. This episode is a treasure trove of insights and practical advice for professionals looking to navigate the complexities of the modern world. <br/><br/>Join us, as we redefine what work-life balance means for you.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Are you feeling overwhelmed by the constant pressure to &apos;have it all&apos;? Laura and Mary take a hard look at the myth of perfect work-life balance and emphasize the power of realistic goal setting, creating firm boundaries, and cultivating a balanced perspective. <br/><br/>We reference the poignant story of Ursula Burns, the first black female CEO of a Fortune 500 Company, who speaks openly about her regrets of missing key family moments due to her career demands. Her narrative serves as a healthy reminder that our jobs, though impactful, should not solely define us.<br/><br/>In an era of digital overload, we  advocate for a digital detox and for setting goals that align with your personal needs and desires. We provide you with practical strategies on how to chunk down big goals into smaller, more achievable steps that keep you motivated and on track. <br/><br/>Additionally, we emphasize the importance of flexibility in professional settings and the liberating power of saying &apos;no&apos;. This episode is a treasure trove of insights and practical advice for professionals looking to navigate the complexities of the modern world. <br/><br/>Join us, as we redefine what work-life balance means for you.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13694888</guid>
    <pubDate>Mon, 02 Oct 2023 02:00:00 -0700</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Busting the Work-Life Balance Myth" />
  <psc:chapter start="0:02" title="Redefining Work-Life Balance" />
  <psc:chapter start="14:09" title="Creating Space for Goals" />
</psc:chapters>
    <itunes:duration>1414</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>17</itunes:episode>
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    <itunes:title>Ask A Pro: Guest Virginia Franco</itunes:title>
    <title>Ask A Pro: Guest Virginia Franco</title>
    <itunes:summary><![CDATA[Prepare to revolutionize your job search strategy with our special guest, Virginia Franco, an acclaimed executive resume writer and career storyteller. We guarantee you'll walk away with a plethora of insights on how to differentiate yourself in the competitive job landscape.   Don't miss out as Virginia generously spills the beans on keyword optimization for your resume and LinkedIn profile. We delve into the world of SEO on LinkedIn, the significance of selecting and incorporating the ...]]></itunes:summary>
    <description><![CDATA[<p>Prepare to revolutionize your job search strategy with our special guest, Virginia Franco, an acclaimed executive resume writer and career storyteller. We guarantee you&apos;ll walk away with a plethora of insights on how to differentiate yourself in the competitive job landscape. <br/><br/>Don&apos;t miss out as Virginia generously spills the beans on keyword optimization for your resume and LinkedIn profile. We delve into the world of SEO on LinkedIn, the significance of selecting and incorporating the right keywords, and how these elements can catapult you to the forefront of job searches. We continue our enlightening conversation by discussing career transitions, pinpointing your career goals, and showcasing your transferable skills. <br/><br/>Mary, and Laura also unveil how they can assist you in your career journey by providing joint packages. <br/><br/>So, tune in for some invaluable tips and an insider&apos;s perspective on resume writing and career storytelling.<br/><br/>Meet Virginia Franco:<br/>Virginia Franco is a multi-certified executive, resume and LinkedIn writer, coach and storyteller whose documents help clients to land interviews. She founded Virginia Franco Resumes years ago when, recognizing her years of corporate communications, journalism and social work offered a unique understanding of how people read, communicate and share information. She&apos;s a longtime member and past president of the National Resume Writers Association, who shares job search insight as the host of resume storyteller podcast and in multiple publications and podcasts.<br/>www.linkedin.com/in/virginiafrancoresumewriter</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Prepare to revolutionize your job search strategy with our special guest, Virginia Franco, an acclaimed executive resume writer and career storyteller. We guarantee you&apos;ll walk away with a plethora of insights on how to differentiate yourself in the competitive job landscape. <br/><br/>Don&apos;t miss out as Virginia generously spills the beans on keyword optimization for your resume and LinkedIn profile. We delve into the world of SEO on LinkedIn, the significance of selecting and incorporating the right keywords, and how these elements can catapult you to the forefront of job searches. We continue our enlightening conversation by discussing career transitions, pinpointing your career goals, and showcasing your transferable skills. <br/><br/>Mary, and Laura also unveil how they can assist you in your career journey by providing joint packages. <br/><br/>So, tune in for some invaluable tips and an insider&apos;s perspective on resume writing and career storytelling.<br/><br/>Meet Virginia Franco:<br/>Virginia Franco is a multi-certified executive, resume and LinkedIn writer, coach and storyteller whose documents help clients to land interviews. She founded Virginia Franco Resumes years ago when, recognizing her years of corporate communications, journalism and social work offered a unique understanding of how people read, communicate and share information. She&apos;s a longtime member and past president of the National Resume Writers Association, who shares job search insight as the host of resume storyteller podcast and in multiple publications and podcasts.<br/>www.linkedin.com/in/virginiafrancoresumewriter</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13654022</guid>
    <pubDate>Mon, 25 Sep 2023 02:00:00 -0700</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2202265/13654022/transcript" type="text/html" />
    <podcast:transcript url="https://www.buzzsprout.com/2202265/13654022/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Ask A Pro: Guest Virginia Franco" />
  <psc:chapter start="0:02" title="Importance of Compelling Resume and Career" />
  <psc:chapter start="10:17" title="Choosing Effective Keywords for Your Resume" />
  <psc:chapter start="20:50" title="Career Transition and Resume Writing Strategies" />
</psc:chapters>
    <itunes:duration>1648</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>16</itunes:episode>
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    <itunes:title>Regain Control After a Layoff</itunes:title>
    <title>Regain Control After a Layoff</title>
    <itunes:summary><![CDATA[Facing a layoff can be a daunting prospect. But what if we told you that you're not alone in this journey and that we've been in your shoes? We share our own experiences and offer practical advice on how to handle these situations in a proactive way. We assure you that these circumstances do not define you, they're just part of your career path.  Imagine having a LinkedIn profile that sets you apart from others in your industry, a personal brand that speaks volumes about your professional abi...]]></itunes:summary>
    <description><![CDATA[<p>Facing a layoff can be a daunting prospect. But what if we told you that you&apos;re not alone in this journey and that we&apos;ve been in your shoes? We share our own experiences and offer practical advice on how to handle these situations in a proactive way. We assure you that these circumstances do not define you, they&apos;re just part of your career path.<br/><br/>Imagine having a LinkedIn profile that sets you apart from others in your industry, a personal brand that speaks volumes about your professional abilities and fosters trust with potential clients. That&apos;s exactly what we dive into in this episode. We discuss the importance of updating your LinkedIn profile and resume, keeping a record of your accomplishments, and the power of networking. We believe that your personal brand is a valuable asset that can help you stay competitive in the job market, and we share tips on how to build and maintain it.<br/><br/>Finally, we understand that a layoff can be an emotional rollercoaster. We emphasize the importance of self-care, a positive mindset, and giving yourself time to process the situation. We wrap up our discussion by reminding you that your job does not define who you are. So, whether you&apos;re currently facing a career transition or just looking for some career advice, join us for this candid conversation. We&apos;ve been there, we&apos;ve weathered the storm, and we&apos;re here to guide you through.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Facing a layoff can be a daunting prospect. But what if we told you that you&apos;re not alone in this journey and that we&apos;ve been in your shoes? We share our own experiences and offer practical advice on how to handle these situations in a proactive way. We assure you that these circumstances do not define you, they&apos;re just part of your career path.<br/><br/>Imagine having a LinkedIn profile that sets you apart from others in your industry, a personal brand that speaks volumes about your professional abilities and fosters trust with potential clients. That&apos;s exactly what we dive into in this episode. We discuss the importance of updating your LinkedIn profile and resume, keeping a record of your accomplishments, and the power of networking. We believe that your personal brand is a valuable asset that can help you stay competitive in the job market, and we share tips on how to build and maintain it.<br/><br/>Finally, we understand that a layoff can be an emotional rollercoaster. We emphasize the importance of self-care, a positive mindset, and giving yourself time to process the situation. We wrap up our discussion by reminding you that your job does not define who you are. So, whether you&apos;re currently facing a career transition or just looking for some career advice, join us for this candid conversation. We&apos;ve been there, we&apos;ve weathered the storm, and we&apos;re here to guide you through.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13610911</guid>
    <pubDate>Mon, 18 Sep 2023 07:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Regain Control After a Layoff" />
  <psc:chapter start="0:02" title="Navigating Layoffs and Career Preparation" />
  <psc:chapter start="11:11" title="LinkedIn Profile and Networking Tips" />
  <psc:chapter start="23:32" title="Personal Branding for Career Success" />
  <psc:chapter start="28:53" title="Request to Rate, Review, and Subscribe" />
</psc:chapters>
    <itunes:duration>1759</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>15</itunes:episode>
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    <itunes:title>Overcome Ageism: Get the Job You Want</itunes:title>
    <title>Overcome Ageism: Get the Job You Want</title>
    <itunes:summary><![CDATA[Ever wondered why your career seems to be stalling or why you're brushed aside in job interviews? The culprit could be ageism in the workplace - a topic often overlooked, dismissed or misunderstood. We, your hosts Laura Bashore and Mary Fain Brandt, shed light on this uncomfortable reality, pulling in hard-hitting statistics from AARP and CNBC. We cut through the misconceptions and reveal that ageism isn't exclusive to the older generation - it affects younger professionals too.  We share val...]]></itunes:summary>
    <description><![CDATA[<p>Ever wondered why your career seems to be stalling or why you&apos;re brushed aside in job interviews? The culprit could be ageism in the workplace - a topic often overlooked, dismissed or misunderstood. We, your hosts Laura Bashore and Mary Fain Brandt, shed light on this uncomfortable reality, pulling in hard-hitting statistics from AARP and CNBC. We cut through the misconceptions and reveal that ageism isn&apos;t exclusive to the older generation - it affects younger professionals too.<br/><br/>We share valuable tips on how to stay competitive in job interviews and the workplace. From updating your resume and LinkedIn profile to refreshing your wardrobe, you&apos;ll learn how to present yourself as a modern, relevant professional. We also discuss how understanding today&apos;s workplace jargon can boost your relevance. Plus, we share our personal experiences about the power of mentorships to foster a more harmonious, multi-generational workforce.<br/><br/>So, grab your preferred caffeine boost and let&apos;s navigate the world of ageism together. Get ready to redefine your career journey with a fresh, positive outlook and a sense of empowerment. Don&apos;t let ageism box you in - let&apos;s break those boundaries together.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever wondered why your career seems to be stalling or why you&apos;re brushed aside in job interviews? The culprit could be ageism in the workplace - a topic often overlooked, dismissed or misunderstood. We, your hosts Laura Bashore and Mary Fain Brandt, shed light on this uncomfortable reality, pulling in hard-hitting statistics from AARP and CNBC. We cut through the misconceptions and reveal that ageism isn&apos;t exclusive to the older generation - it affects younger professionals too.<br/><br/>We share valuable tips on how to stay competitive in job interviews and the workplace. From updating your resume and LinkedIn profile to refreshing your wardrobe, you&apos;ll learn how to present yourself as a modern, relevant professional. We also discuss how understanding today&apos;s workplace jargon can boost your relevance. Plus, we share our personal experiences about the power of mentorships to foster a more harmonious, multi-generational workforce.<br/><br/>So, grab your preferred caffeine boost and let&apos;s navigate the world of ageism together. Get ready to redefine your career journey with a fresh, positive outlook and a sense of empowerment. Don&apos;t let ageism box you in - let&apos;s break those boundaries together.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13567293</guid>
    <pubDate>Mon, 11 Sep 2023 02:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="Overcome Ageism: Get the Job You Want" />
  <psc:chapter start="0:02" title="Exploring Ageism in the Workplace" />
  <psc:chapter start="13:19" title="Tips for Staying Relevant in Interviews" />
  <psc:chapter start="26:32" title="Smiling and Aging in the Workplace" />
  <psc:chapter start="30:43" title="Refresh and Update Your Career Profile" />
</psc:chapters>
    <itunes:duration>1905</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>14</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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    <itunes:title>Crush Your Goals!</itunes:title>
    <title>Crush Your Goals!</title>
    <itunes:summary><![CDATA[Ready to master the art of setting and achieving goals? This episode promises to equip you with the right strategies. We dive into a discussion that emphasizes the value of crafting significant, long-term goals and breaking them down into digestible tasks. We take the conversation beyond SMART goals to provide insight into how to approach goal setting, revealing how specific tasks, deadlines and a positive outlook can help you succeed.  As the conversation unfolds, we explore why sharing your...]]></itunes:summary>
    <description><![CDATA[<p>Ready to master the art of setting and achieving goals? This episode promises to equip you with the right strategies. We dive into a discussion that emphasizes the value of crafting significant, long-term goals and breaking them down into digestible tasks. We take the conversation beyond SMART goals to provide insight into how to approach goal setting, revealing how specific tasks, deadlines and a positive outlook can help you succeed.<br/><br/>As the conversation unfolds, we explore why sharing your ambitions with others is important. Not only can they offer support and feedback, but they might also provide fresh perspectives you hadn&apos;t considered. <br/><br/>Crucially, we affirm that revisiting and revising your goals isn’t a sign of failure, but a real strategy for success. Through personal anecdotes and practical tips, we examine how effective task management can lead you to achieve your larger goals. <br/><br/>Whether you&apos;re aiming to revamp your career, boost your health, or enhance your personal life, this episode is teeming with insights to help you realize your goals, one step at a time. Tune in and start your journey towards successful goal setting and achievement!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ready to master the art of setting and achieving goals? This episode promises to equip you with the right strategies. We dive into a discussion that emphasizes the value of crafting significant, long-term goals and breaking them down into digestible tasks. We take the conversation beyond SMART goals to provide insight into how to approach goal setting, revealing how specific tasks, deadlines and a positive outlook can help you succeed.<br/><br/>As the conversation unfolds, we explore why sharing your ambitions with others is important. Not only can they offer support and feedback, but they might also provide fresh perspectives you hadn&apos;t considered. <br/><br/>Crucially, we affirm that revisiting and revising your goals isn’t a sign of failure, but a real strategy for success. Through personal anecdotes and practical tips, we examine how effective task management can lead you to achieve your larger goals. <br/><br/>Whether you&apos;re aiming to revamp your career, boost your health, or enhance your personal life, this episode is teeming with insights to help you realize your goals, one step at a time. Tune in and start your journey towards successful goal setting and achievement!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13481165-crush-your-goals.mp3" length="16622747" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13481165</guid>
    <pubDate>Mon, 28 Aug 2023 02:00:00 -0700</pubDate>
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    <podcast:transcript url="https://www.buzzsprout.com/2202265/13481165/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Crush Your Goals!" />
  <psc:chapter start="0:02" title="Setting and Achieving Goals" />
  <psc:chapter start="7:33" title="Effective Goal Setting and Task Management" />
</psc:chapters>
    <itunes:duration>1382</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>13</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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    <itunes:title>Ask Us Anything!</itunes:title>
    <title>Ask Us Anything!</title>
    <itunes:summary><![CDATA[We're sharing one of our favorite Ask Us Anything episodes where we answers your burning career questions. So, grab your cup of java and let's hit the career highway together!  Ever wondered how to turbocharge your job search with a killer LinkedIn profile and compelling resume? Get ready to crack the code as Mary Fain Brandt and Laura Bashore, pool our collective 25 years of career coaching wisdom to guide you in mastering the art of job hunting. We're spilling the secrets on everything from...]]></itunes:summary>
    <description><![CDATA[<p>We&apos;re sharing one of our favorite Ask Us Anything episodes where we answers your burning career questions. So, grab your cup of java and let&apos;s hit the career highway together!<br/><br/>Ever wondered how to turbocharge your job search with a killer LinkedIn profile and compelling resume? Get ready to crack the code as Mary Fain Brandt and Laura Bashore, pool our collective 25 years of career coaching wisdom to guide you in mastering the art of job hunting. We&apos;re spilling the secrets on everything from constructing an impactful resume to optimizing your LinkedIn profile, and even delivering enticing post-interview follow-ups. <br/><br/>Buckle up as we dive deep into the realm of LinkedIn - a vital tool in your job search arsenal. We&apos;re shedding light on its tremendous success rate in job placements and offering you solutions to tackle common issues you may encounter on the platform. If you&apos;ve ever been confused about how to showcase multiple job titles on your resume, we&apos;ve got you covered. We&apos;re breaking down the significance of having a single LinkedIn profile and the strategy behind crafting separate resumes for different positions.<br/><br/>We&apos;ll demystify the process of updating your LinkedIn profile and resume during this crucial phase. Expect invaluable insights on projecting your professional identity in a crystal-clear manner. We&apos;re finishing off with a segment on clear communication and effective follow-up strategies for transitioning into a new career path. All this and more await you in this power-packed episode.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>We&apos;re sharing one of our favorite Ask Us Anything episodes where we answers your burning career questions. So, grab your cup of java and let&apos;s hit the career highway together!<br/><br/>Ever wondered how to turbocharge your job search with a killer LinkedIn profile and compelling resume? Get ready to crack the code as Mary Fain Brandt and Laura Bashore, pool our collective 25 years of career coaching wisdom to guide you in mastering the art of job hunting. We&apos;re spilling the secrets on everything from constructing an impactful resume to optimizing your LinkedIn profile, and even delivering enticing post-interview follow-ups. <br/><br/>Buckle up as we dive deep into the realm of LinkedIn - a vital tool in your job search arsenal. We&apos;re shedding light on its tremendous success rate in job placements and offering you solutions to tackle common issues you may encounter on the platform. If you&apos;ve ever been confused about how to showcase multiple job titles on your resume, we&apos;ve got you covered. We&apos;re breaking down the significance of having a single LinkedIn profile and the strategy behind crafting separate resumes for different positions.<br/><br/>We&apos;ll demystify the process of updating your LinkedIn profile and resume during this crucial phase. Expect invaluable insights on projecting your professional identity in a crystal-clear manner. We&apos;re finishing off with a segment on clear communication and effective follow-up strategies for transitioning into a new career path. All this and more await you in this power-packed episode.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13437608</guid>
    <pubDate>Mon, 21 Aug 2023 02:00:00 -0700</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Re-Gefine Your Career Journey" />
  <psc:chapter start="9:32" title="LinkedIn for Job Seekers Importance" />
  <psc:chapter start="13:22" title="Multiple Job Titles on Resumes" />
  <psc:chapter start="28:34" title="Podcasting and Career Transitions on LinkedIn" />
  <psc:chapter start="38:13" title="Clear Communication for Career Success" />
</psc:chapters>
    <itunes:duration>2349</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>12</itunes:episode>
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    <itunes:title>5 Steps to Ace Your Interview</itunes:title>
    <title>5 Steps to Ace Your Interview</title>
    <itunes:summary><![CDATA[Ever been asked to meet your potential boss's spouse during a job interview? Or maybe they threw you a curve ball by asking what kind of animal you'd be? We've heard it all and we're sharing these hilarious and offbeat interview experiences with you. But it's not just about the laughs, we're using these stories to stress the importance of preparing for any scenario when you step into that interview room.   Did you know that only 2% of applicants are called in for an interview? It's a sho...]]></itunes:summary>
    <description><![CDATA[<p>Ever been asked to meet your potential boss&apos;s spouse during a job interview? Or maybe they threw you a curve ball by asking what kind of animal you&apos;d be? We&apos;ve heard it all and we&apos;re sharing these hilarious and offbeat interview experiences with you. But it&apos;s not just about the laughs, we&apos;re using these stories to stress the importance of preparing for any scenario when you step into that interview room. <br/><br/>Did you know that only 2% of applicants are called in for an interview? It&apos;s a shocking statistic that underscores the need to stand out. Our show is packed with tips on how to research a company, how to highlight your skills and achievements, and how to handle those unforeseen questions. Even if you&apos;re not in sales, we&apos;ll show you how to demonstrate your value through metrics and storytelling. <br/><br/>We&apos;ll also give you our top five tips for acing job interviews, so you can walk into that room with confidence. So, grab your favorite cup of coffee and get ready to redefine your career. We&apos;d love to hear your feedback, so don&apos;t forget to rate, review, and subscribe. Time to accelerate your career journey, and we&apos;re here to give you the tools to become the CEO of your career!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ever been asked to meet your potential boss&apos;s spouse during a job interview? Or maybe they threw you a curve ball by asking what kind of animal you&apos;d be? We&apos;ve heard it all and we&apos;re sharing these hilarious and offbeat interview experiences with you. But it&apos;s not just about the laughs, we&apos;re using these stories to stress the importance of preparing for any scenario when you step into that interview room. <br/><br/>Did you know that only 2% of applicants are called in for an interview? It&apos;s a shocking statistic that underscores the need to stand out. Our show is packed with tips on how to research a company, how to highlight your skills and achievements, and how to handle those unforeseen questions. Even if you&apos;re not in sales, we&apos;ll show you how to demonstrate your value through metrics and storytelling. <br/><br/>We&apos;ll also give you our top five tips for acing job interviews, so you can walk into that room with confidence. So, grab your favorite cup of coffee and get ready to redefine your career. We&apos;d love to hear your feedback, so don&apos;t forget to rate, review, and subscribe. Time to accelerate your career journey, and we&apos;re here to give you the tools to become the CEO of your career!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13400240-5-steps-to-ace-your-interview.mp3" length="18378719" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13400240</guid>
    <pubDate>Mon, 14 Aug 2023 02:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="5 Steps to Ace Your Interview" />
  <psc:chapter start="0:02" title="Tips for Aceing the Job Interview" />
  <psc:chapter start="6:35" title="Tips for Successful Job Interviews" />
  <psc:chapter start="17:34" title="Preparing for a Job Interview" />
  <psc:chapter start="24:20" title="Tips for Acing Job Interviews" />
</psc:chapters>
    <itunes:duration>1528</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>11</itunes:episode>
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  <item>
    <itunes:title>Do These 3 Things BEFORE Your Job Search</itunes:title>
    <title>Do These 3 Things BEFORE Your Job Search</title>
    <itunes:summary><![CDATA[Have you ever wondered how to make your job search more efficient and find a position that aligns with your personal goals and values? We explore these topics and more, providing tips on how to update your documents, research your field, and network effectively.   Unearth the secret to a fruitful job search in our latest episode, where we help you steer clear of panic mode and instead, strategize effectively. You'll learn the importance of self-assessment, the art of networking, and how ...]]></itunes:summary>
    <description><![CDATA[<p>Have you ever wondered how to make your job search more efficient and find a position that aligns with your personal goals and values? We explore these topics and more, providing tips on how to update your documents, research your field, and network effectively. <br/><br/>Unearth the secret to a fruitful job search in our latest episode, where we help you steer clear of panic mode and instead, strategize effectively. You&apos;ll learn the importance of self-assessment, the art of networking, and how to build meaningful connections with recruiters. <br/><br/>By the end of this episode, you&apos;ll be ready to start your job search journey, equipped with an understanding of the strategy that can lead to your dream job. Prepare to set off on this exciting journey with us, with the confidence that you&apos;re well-prepared for the road ahead!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Have you ever wondered how to make your job search more efficient and find a position that aligns with your personal goals and values? We explore these topics and more, providing tips on how to update your documents, research your field, and network effectively. <br/><br/>Unearth the secret to a fruitful job search in our latest episode, where we help you steer clear of panic mode and instead, strategize effectively. You&apos;ll learn the importance of self-assessment, the art of networking, and how to build meaningful connections with recruiters. <br/><br/>By the end of this episode, you&apos;ll be ready to start your job search journey, equipped with an understanding of the strategy that can lead to your dream job. Prepare to set off on this exciting journey with us, with the confidence that you&apos;re well-prepared for the road ahead!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13353761-do-these-3-things-before-your-job-search.mp3" length="22367140" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13353761</guid>
    <pubDate>Mon, 07 Aug 2023 02:00:00 -0700</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Do These 3 Things BEFORE Your Job Search" />
  <psc:chapter start="0:02" title="Give yourselft time to greive, stategize, and prepare your doccuments" />
  <psc:chapter start="13:21" title="Update documents - what we think about Canva, photos, and more" />
  <psc:chapter start="25:11" title="Navigating Job Search Strategies and Networking" />
</psc:chapters>
    <itunes:duration>1861</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>10</itunes:episode>
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    <itunes:title>Network Like a Pro! **special guest Cassandra Thompson</itunes:title>
    <title>Network Like a Pro! **special guest Cassandra Thompson</title>
    <itunes:summary><![CDATA[We're reinventing the concept of networking with the help of Cassandra Thompson, a renowned speaker and networking expert. Cassandra is here to share her valuable insights on creating authentic and enduring connections, and put an end to the notion of networking as a one-off transaction. We bring to light the true essence of networking - a continuous process of relationship building that holds the key to future opportunities.   In the second part of our conversation, we venture into the ...]]></itunes:summary>
    <description><![CDATA[<p>We&apos;re reinventing the concept of networking with the help of Cassandra Thompson, a renowned speaker and networking expert. Cassandra is here to share her valuable insights on creating authentic and enduring connections, and put an end to the notion of networking as a one-off transaction. We bring to light the true essence of networking - a continuous process of relationship building that holds the key to future opportunities. <br/><br/>In the second part of our conversation, we venture into the realm of effective follow-ups after networking. Our co-host Mary reveals her recipe for making time to connect with new acquaintances, while Cassandra unfolds the power behind personalized messages and the pivotal role of timing in networking. Laura helps the conversation take a turn towards digital platforms, particularly LinkedIn, and the value they add to the networking process. Our goal is for you to walk away with a renewed perspective on networking, one that focuses on nurturing relationships for the long haul. Tune in and let us guide you in networking the right way.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>We&apos;re reinventing the concept of networking with the help of Cassandra Thompson, a renowned speaker and networking expert. Cassandra is here to share her valuable insights on creating authentic and enduring connections, and put an end to the notion of networking as a one-off transaction. We bring to light the true essence of networking - a continuous process of relationship building that holds the key to future opportunities. <br/><br/>In the second part of our conversation, we venture into the realm of effective follow-ups after networking. Our co-host Mary reveals her recipe for making time to connect with new acquaintances, while Cassandra unfolds the power behind personalized messages and the pivotal role of timing in networking. Laura helps the conversation take a turn towards digital platforms, particularly LinkedIn, and the value they add to the networking process. Our goal is for you to walk away with a renewed perspective on networking, one that focuses on nurturing relationships for the long haul. Tune in and let us guide you in networking the right way.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13316718-network-like-a-pro-special-guest-cassandra-thompson.mp3" length="20855317" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13316718</guid>
    <pubDate>Mon, 31 Jul 2023 02:00:00 -0700</pubDate>
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    <podcast:soundbite startTime="842.0" duration="27.0" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Network Like a Pro! **special guest Cassandra Thompson" />
  <psc:chapter start="0:02" title="Networking Tips for Career Professionals" />
  <psc:chapter start="15:42" title="Strategies for Effective Networking Follow-Up" />
</psc:chapters>
    <itunes:duration>1735</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>9</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>Master Salary Negotiation</itunes:title>
    <title>Master Salary Negotiation</title>
    <itunes:summary><![CDATA[Are you tired of being overlooked when it comes to your salary?  Would you consider switching jobs for the sake of a better pay package? In this episode, we're all about exploring these questions, making sense of career development, and highlighting why it's imperative to grab the reins of your career trajectory. We'll kick things off with a light-hearted discussion on our weekend shenanigans and a peculiar coffee meme that's been making rounds. But the real meat of the matter is when we...]]></itunes:summary>
    <description><![CDATA[<p>Are you tired of being overlooked when it comes to your salary?  Would you consider switching jobs for the sake of a better pay package? In this episode, we&apos;re all about exploring these questions, making sense of career development, and highlighting why it&apos;s imperative to grab the reins of your career trajectory. We&apos;ll kick things off with a light-hearted discussion on our weekend shenanigans and a peculiar coffee meme that&apos;s been making rounds. But the real meat of the matter is when we dive into the discussion about salaries and promotions – two sides of the same coin that people often confuse.<br/><br/>We then shift gears, delving into the pros of job-switching for salary growth. Our hands-on advice on initiating and steering those critical salary discussions might leave you with a fresh perspective. As we navigate this enlightening discussion, we underline the importance of understanding your position&apos;s financials and how an informal review from your boss can make a difference. In line with this, we also emphasize the significance of workplace communication. Tune in as we talk about how to document your achievements, present solid evidence during salary negotiations, and why it&apos;s a no-no to give a range when discussing your pay. Trust us when we say, this episode is your ticket to being confidently in control of your career and its growth.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Are you tired of being overlooked when it comes to your salary?  Would you consider switching jobs for the sake of a better pay package? In this episode, we&apos;re all about exploring these questions, making sense of career development, and highlighting why it&apos;s imperative to grab the reins of your career trajectory. We&apos;ll kick things off with a light-hearted discussion on our weekend shenanigans and a peculiar coffee meme that&apos;s been making rounds. But the real meat of the matter is when we dive into the discussion about salaries and promotions – two sides of the same coin that people often confuse.<br/><br/>We then shift gears, delving into the pros of job-switching for salary growth. Our hands-on advice on initiating and steering those critical salary discussions might leave you with a fresh perspective. As we navigate this enlightening discussion, we underline the importance of understanding your position&apos;s financials and how an informal review from your boss can make a difference. In line with this, we also emphasize the significance of workplace communication. Tune in as we talk about how to document your achievements, present solid evidence during salary negotiations, and why it&apos;s a no-no to give a range when discussing your pay. Trust us when we say, this episode is your ticket to being confidently in control of your career and its growth.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13274437-master-salary-negotiation.mp3" length="17567891" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13274437</guid>
    <pubDate>Mon, 24 Jul 2023 02:00:00 -0700</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Master Salary Negotiation" />
  <psc:chapter start="0:02" title="Taking Control of Your Career" />
  <psc:chapter start="6:34" title="Changing Jobs for Salary Growth" />
  <psc:chapter start="14:50" title="Workplace Communication Importance" />
</psc:chapters>
    <itunes:duration>1461</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>8</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>Stop Using These Horrific Words</itunes:title>
    <title>Stop Using These Horrific Words</title>
    <itunes:summary><![CDATA[Imagine you're about to step foot into a job interview. The stakes are high, the competition stiff. Now, what if I told you that the words you use could be the game-changer? That's right! Today, we're pulling back the curtain on the power of language in career development, providing you with the tools you need to succeed.   But that's not all! We're also tackling the trickiest part - the words that can make or break your job hunt. Ever wondered how a phrase you casually used could impact...]]></itunes:summary>
    <description><![CDATA[<p>Imagine you&apos;re about to step foot into a job interview. The stakes are high, the competition stiff. Now, what if I told you that the words you use could be the game-changer? That&apos;s right! Today, we&apos;re pulling back the curtain on the power of language in career development, providing you with the tools you need to succeed. <br/><br/>But that&apos;s not all! We&apos;re also tackling the trickiest part - the words that can make or break your job hunt. Ever wondered how a phrase you casually used could impact your interview? Well, we&apos;ve got examples and conversations lined up to help you avoid those pitfalls. And for those feeling a little lost, we have resources and advice to keep you focused and motivated on your career journey. So, grab your headphones and let&apos;s navigate through the subtle art of using language effectively in our professional lives, together.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Imagine you&apos;re about to step foot into a job interview. The stakes are high, the competition stiff. Now, what if I told you that the words you use could be the game-changer? That&apos;s right! Today, we&apos;re pulling back the curtain on the power of language in career development, providing you with the tools you need to succeed. <br/><br/>But that&apos;s not all! We&apos;re also tackling the trickiest part - the words that can make or break your job hunt. Ever wondered how a phrase you casually used could impact your interview? Well, we&apos;ve got examples and conversations lined up to help you avoid those pitfalls. And for those feeling a little lost, we have resources and advice to keep you focused and motivated on your career journey. So, grab your headphones and let&apos;s navigate through the subtle art of using language effectively in our professional lives, together.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13191563-stop-using-these-horrific-words.mp3" length="16923491" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13191563</guid>
    <pubDate>Mon, 17 Jul 2023 02:00:00 -0700</pubDate>
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    <psc:chapters>
  <psc:chapter start="0:00" title="Stop Using These Horrific Words" />
  <psc:chapter start="0:02" title="Career Development and Reunions" />
  <psc:chapter start="7:58" title="Words&#39; Impact in Job Interviews" />
  <psc:chapter start="22:17" title="Avoid These Words Like the Plague" />
</psc:chapters>
    <itunes:duration>1407</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>7</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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  <item>
    <itunes:title>5 Signs Its Time to Leave Your Job</itunes:title>
    <title>5 Signs Its Time to Leave Your Job</title>
    <itunes:summary><![CDATA[Are you stuck in a job where growth and development have become alien concepts? Have you been compromising your values just to fit in your workplace? We've been there too, and let us tell you, it's a red flag! In our latest episode of Redefine Your Career Journey Podcast, we share personal experiences of how we overstayed in jobs that were clearly past their sell-by date. We are candid about how these situations impacted our overall well-being and discuss strategies, based on our own experien...]]></itunes:summary>
    <description><![CDATA[<p>Are you stuck in a job where growth and development have become alien concepts? Have you been compromising your values just to fit in your workplace? We&apos;ve been there too, and let us tell you, it&apos;s a red flag! In our latest episode of Redefine Your Career Journey Podcast, we share personal experiences of how we overstayed in jobs that were clearly past their sell-by date. We are candid about how these situations impacted our overall well-being and discuss strategies, based on our own experiences, to make the right career decisions. <br/><br/>The second half of our enlightening conversation takes a deep dive into the detrimental effects of a toxic work environment. Hear firsthand our experiences dealing with bosses who tested our patience daily, and how it influenced our lives adversely. We shed light on how the struggle to balance work and family can lead to burnout, and why it&apos;s crucial to know when to take a break. Learn from our journey as we share our tips on negotiating a better severance package and figuring out when it&apos;s the right time to quit. So, buckle up and prepare to navigate your career journey with greater wisdom and courage.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Are you stuck in a job where growth and development have become alien concepts? Have you been compromising your values just to fit in your workplace? We&apos;ve been there too, and let us tell you, it&apos;s a red flag! In our latest episode of Redefine Your Career Journey Podcast, we share personal experiences of how we overstayed in jobs that were clearly past their sell-by date. We are candid about how these situations impacted our overall well-being and discuss strategies, based on our own experiences, to make the right career decisions. <br/><br/>The second half of our enlightening conversation takes a deep dive into the detrimental effects of a toxic work environment. Hear firsthand our experiences dealing with bosses who tested our patience daily, and how it influenced our lives adversely. We shed light on how the struggle to balance work and family can lead to burnout, and why it&apos;s crucial to know when to take a break. Learn from our journey as we share our tips on negotiating a better severance package and figuring out when it&apos;s the right time to quit. So, buckle up and prepare to navigate your career journey with greater wisdom and courage.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13191422-5-signs-its-time-to-leave-your-job.mp3" length="18483317" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13191422</guid>
    <pubDate>Mon, 10 Jul 2023 02:00:00 -0700</pubDate>
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  <psc:chapter start="0:00" title="5 Signs Its Time to Leave Your Job" />
  <psc:chapter start="0:02" title="Recognizing Signs to Leave Your Job" />
  <psc:chapter start="6:35" title="Toxic Work Environments" />
  <psc:chapter start="17:46" title="Recognizing Signs to Leave Your Job" />
</psc:chapters>
    <itunes:duration>1537</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>6</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
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    <itunes:title>Unlocking Career Happiness: Redefining Your Path to Success</itunes:title>
    <title>Unlocking Career Happiness: Redefining Your Path to Success</title>
    <itunes:summary><![CDATA[Are you ready to unlock the keys to career happiness and create a meaningful and successful career path? This episode is a goldmine of practical insights and advice that can help you get there. We kick things off with a light-hearted chat about our weekend plans, from Las Vegas celebrations to movie marathons, before diving headfirst into a candid discussion about the elements that make up career satisfaction. We champion the significance of recognizing and cherishing your work environment, t...]]></itunes:summary>
    <description><![CDATA[<p>Are you ready to unlock the keys to career happiness and create a meaningful and successful career path? This episode is a goldmine of practical insights and advice that can help you get there. We kick things off with a light-hearted chat about our weekend plans, from Las Vegas celebrations to movie marathons, before diving headfirst into a candid discussion about the elements that make up career satisfaction. We champion the significance of recognizing and cherishing your work environment, the people you work with, and the victories - both small and big - along the way. Moreover, we emphasize the critical role of personal growth and goal-setting in a fulfilling career journey, reiterating that the process can be just as rewarding as the end result.<br/><br/>Later in the episode, we navigate the dynamic world of crafting a career path. Sharing our personal experiences and perspectives, we reveal the reality of job longevity and the corporate focus on profit. We discuss the need for career ownership and preparedness for change, all while understanding and leveraging our unique strengths. We also tackle the topic of positioning yourself effectively in interviews. The episode wraps up with us providing you with potent tips for career growth and success, pointing you towards resources such as books and podcasts, and guiding you on how to identify your career path and advance in it. So strap in, and let&apos;s redefine your career path together in this enlightening episode!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Are you ready to unlock the keys to career happiness and create a meaningful and successful career path? This episode is a goldmine of practical insights and advice that can help you get there. We kick things off with a light-hearted chat about our weekend plans, from Las Vegas celebrations to movie marathons, before diving headfirst into a candid discussion about the elements that make up career satisfaction. We champion the significance of recognizing and cherishing your work environment, the people you work with, and the victories - both small and big - along the way. Moreover, we emphasize the critical role of personal growth and goal-setting in a fulfilling career journey, reiterating that the process can be just as rewarding as the end result.<br/><br/>Later in the episode, we navigate the dynamic world of crafting a career path. Sharing our personal experiences and perspectives, we reveal the reality of job longevity and the corporate focus on profit. We discuss the need for career ownership and preparedness for change, all while understanding and leveraging our unique strengths. We also tackle the topic of positioning yourself effectively in interviews. The episode wraps up with us providing you with potent tips for career growth and success, pointing you towards resources such as books and podcasts, and guiding you on how to identify your career path and advance in it. So strap in, and let&apos;s redefine your career path together in this enlightening episode!</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13150630-unlocking-career-happiness-redefining-your-path-to-success.mp3" length="16618839" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
    <guid isPermaLink="false">Buzzsprout-13150630</guid>
    <pubDate>Mon, 03 Jul 2023 02:00:00 -0700</pubDate>
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    <podcast:transcript url="https://www.buzzsprout.com/2202265/13150630/transcript.json" type="application/json" />
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    <psc:chapters>
  <psc:chapter start="0:00" title="Unlocking Career Happiness: Redefining Your Path to Success" />
  <psc:chapter start="0:02" title="Keys to Career Happiness" />
  <psc:chapter start="11:33" title="Creating a Successful Career Path" />
  <psc:chapter start="22:16" title="Career Success and Growth Tips" />
</psc:chapters>
    <itunes:duration>1382</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>5</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
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  <item>
    <itunes:title>Ask A Recruiter: 2 Special Guests</itunes:title>
    <title>Ask A Recruiter: 2 Special Guests</title>
    <itunes:summary><![CDATA[Ask A Recruiter  We are switching things up and bringing you a panel of experts in recruiting.   Join us as we ask special guests, Nick Morrison and Ben White about career transitions, follow-ups, do's &amp; dont's, and creating YOUR desired work environment.   Instead of fighting the system, learn how to succeed in it.   Get your questions answered and gain some insight into where the job market is heading.     Text us your Thoughts Thank you for listening to Scale U...]]></itunes:summary>
    <description><![CDATA[<p>Ask A Recruiter<br/><br/>We are switching things up and bringing you a panel of experts in recruiting. <br/><br/>Join us as we ask special guests, Nick Morrison and Ben White about career transitions, follow-ups, do&apos;s &amp; dont&apos;s, and creating YOUR desired work environment. </p><p> Instead of fighting the system, learn how to succeed in it.</p><p> </p><p>Get your questions answered and gain some insight into where the job market is heading. <br/><br/><br/></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Ask A Recruiter<br/><br/>We are switching things up and bringing you a panel of experts in recruiting. <br/><br/>Join us as we ask special guests, Nick Morrison and Ben White about career transitions, follow-ups, do&apos;s &amp; dont&apos;s, and creating YOUR desired work environment. </p><p> Instead of fighting the system, learn how to succeed in it.</p><p> </p><p>Get your questions answered and gain some insight into where the job market is heading. <br/><br/><br/></p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13069736-ask-a-recruiter-2-special-guests.mp3" length="19063516" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Mon, 26 Jun 2023 00:00:00 -0700</pubDate>
    <podcast:transcript url="https://www.buzzsprout.com/2202265/13069736/transcript" type="text/html" />
    <podcast:soundbite startTime="392.0" duration="38.5" />
    <itunes:duration>1585</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>4</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>How To Answer Tricky Interview Questions</itunes:title>
    <title>How To Answer Tricky Interview Questions</title>
    <itunes:summary><![CDATA[This Week Laura and Mary Talk About...   Tricky Interview Questions!  Do you ever feel like you’re being asked a trick question during an interview?  That’s because sometimes you are! What is the interviewer looking for in your answers? How can you tackle those hard questions to show you are the best candidate?   1)     How to address leaving your previous position under duress. We’re talking bad relationships with a supervisor, being overworked, or being underpaid. 2)&nbs...]]></itunes:summary>
    <description><![CDATA[<p>This Week Laura and Mary Talk About...<br/><br/><br/>Tricky Interview Questions!<br/><br/>Do you ever feel like you’re being asked a trick question during an interview? </p><p>That’s because sometimes you are!</p><p>What is the interviewer looking for in your answers?</p><p>How can you tackle those hard questions to show you are the best candidate?<br/><br/><br/>1)     How to address leaving your previous position under duress. We’re talking bad relationships with a supervisor, being overworked, or being underpaid.</p><p>2)     Succinctly answering behavioral questions using the C.A.R. or S.T.A.R. methodologies.</p><p>3)     Is there a “right” way to answer – What’s your greatest weakness?</p><p> </p><p>Get Your Weekly Buzz - We supply you with one actionable tip to kick your week off!</p><p> </p><p> </p><p>#TrainWithFain #interviews #careers  #CoachWithLauraB </p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>This Week Laura and Mary Talk About...<br/><br/><br/>Tricky Interview Questions!<br/><br/>Do you ever feel like you’re being asked a trick question during an interview? </p><p>That’s because sometimes you are!</p><p>What is the interviewer looking for in your answers?</p><p>How can you tackle those hard questions to show you are the best candidate?<br/><br/><br/>1)     How to address leaving your previous position under duress. We’re talking bad relationships with a supervisor, being overworked, or being underpaid.</p><p>2)     Succinctly answering behavioral questions using the C.A.R. or S.T.A.R. methodologies.</p><p>3)     Is there a “right” way to answer – What’s your greatest weakness?</p><p> </p><p>Get Your Weekly Buzz - We supply you with one actionable tip to kick your week off!</p><p> </p><p> </p><p>#TrainWithFain #interviews #careers  #CoachWithLauraB </p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/2202265/episodes/13015446-how-to-answer-tricky-interview-questions.mp3" length="17747586" type="audio/mpeg" />
    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Sat, 10 Jun 2023 16:00:00 -0700</pubDate>
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    <podcast:soundbite startTime="1142.0" duration="33.5" />
    <itunes:duration>1476</itunes:duration>
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    <itunes:episode>3</itunes:episode>
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    <itunes:title>Why You Need A Personal Brand</itunes:title>
    <title>Why You Need A Personal Brand</title>
    <itunes:summary><![CDATA[This week Laura and Mary talk about… STOP Being Boring – Get a Grip on Your Personal Brand   The truth, most professionals don’t want to be branded. You are unique, ask anyone who knows you.   Oh, wait, sounds a lot like branding. Instead of thinking about “how to” brand yourself, focus on the best way to get your authentic voice across as a professional.   1)     How do you identify what makes you Stand Out? 2)     Should you use social media? And what...]]></itunes:summary>
    <description><![CDATA[<p>This week Laura and Mary talk about…</p><p>STOP Being Boring – Get a Grip on Your Personal Brand<br/><br/></p><p>The truth, most professionals don’t want to be branded. You are unique, ask anyone who knows you. <br/><br/>Oh, wait, sounds a lot like branding. Instead of thinking about “how to” brand yourself, focus on the best way to get your authentic voice across as a professional.</p><p> </p><p>1)     How do you identify what makes you Stand Out?</p><p>2)     Should you use social media? And what platform (s)</p><p>3)     Can you be yourself at work?</p><p> </p><p>#TrainWithFain  #jobseeker #careerdevelopment #CoachWithLaura</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>This week Laura and Mary talk about…</p><p>STOP Being Boring – Get a Grip on Your Personal Brand<br/><br/></p><p>The truth, most professionals don’t want to be branded. You are unique, ask anyone who knows you. <br/><br/>Oh, wait, sounds a lot like branding. Instead of thinking about “how to” brand yourself, focus on the best way to get your authentic voice across as a professional.</p><p> </p><p>1)     How do you identify what makes you Stand Out?</p><p>2)     Should you use social media? And what platform (s)</p><p>3)     Can you be yourself at work?</p><p> </p><p>#TrainWithFain  #jobseeker #careerdevelopment #CoachWithLaura</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Sat, 10 Jun 2023 16:00:00 -0700</pubDate>
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    <podcast:soundbite startTime="840.0" duration="36.0" />
    <itunes:duration>1612</itunes:duration>
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    <itunes:season>1</itunes:season>
    <itunes:episode>2</itunes:episode>
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    <itunes:title>The 4-Day Work Week</itunes:title>
    <title>The 4-Day Work Week</title>
    <itunes:summary><![CDATA[This week Laura and Mary talk about… There are multiple surveys out there right now that address the 4-day work week. Does your opinion align with popular opinion?   Laura and Mary share their opinions too!  Are you surprised to learn there is a gap between middle management and C-level views on this question?   1)     What does a 4-day work week mean to the average professional? Will there be sacrifices? 2)     The gap between generations, gender, and ...]]></itunes:summary>
    <description><![CDATA[<p>This week Laura and Mary talk about…</p><p>There are multiple surveys out there right now that address the 4-day work week. Does your opinion align with popular opinion? <br/><br/>Laura and Mary share their opinions too!<br/><br/>Are you surprised to learn there is a gap between middle management and C-level views on this question?</p><p> </p><p>1)     What does a 4-day work week mean to the average professional? Will there be sacrifices?</p><p>2)     The gap between generations, gender, and career levels is further and closer than you think.</p><p>3)     What are we seeing change so far in the overall work experience?</p><p> </p><p>Get Your Weekly Buzz - We supply you with one actionable tip to kick your week off!</p><p><br/></p><p>#TrainWithFain #management #careers #CoachWithLauraB</p><p> </p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>This week Laura and Mary talk about…</p><p>There are multiple surveys out there right now that address the 4-day work week. Does your opinion align with popular opinion? <br/><br/>Laura and Mary share their opinions too!<br/><br/>Are you surprised to learn there is a gap between middle management and C-level views on this question?</p><p> </p><p>1)     What does a 4-day work week mean to the average professional? Will there be sacrifices?</p><p>2)     The gap between generations, gender, and career levels is further and closer than you think.</p><p>3)     What are we seeing change so far in the overall work experience?</p><p> </p><p>Get Your Weekly Buzz - We supply you with one actionable tip to kick your week off!</p><p><br/></p><p>#TrainWithFain #management #careers #CoachWithLauraB</p><p> </p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Sat, 10 Jun 2023 15:00:00 -0700</pubDate>
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    <podcast:soundbite startTime="1170.0" duration="32.0" />
    <itunes:duration>1316</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>1</itunes:episode>
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    <itunes:title>Trailer</itunes:title>
    <title>Trailer</title>
    <itunes:summary><![CDATA[Welcome to the Redefine Your Career Journey podcast, where we help career-minded professionals like you become the CEO of your Career.  Everyone wants to know the secret to climbing the ladder and taking control of their career. With all the noise and self-help products out there, it’s hard to know where to start and whose advice to trust. That’s where we come in. Co-hosts Mary Fain Brandt and Laura Bahshore have over 25 years of experience in career development and coaching. We're thrilled t...]]></itunes:summary>
    <description><![CDATA[<p>Welcome to the Redefine Your Career Journey podcast, where we help career-minded professionals like you become the CEO of your Career.<br/><br/>Everyone wants to know the secret to climbing the ladder and taking control of their career. With all the noise and self-help products out there, it’s hard to know where to start and whose advice to trust. That’s where we come in.</p><p>Co-hosts Mary Fain Brandt and Laura Bahshore have over 25 years of experience in career development and coaching.</p><p>We&apos;re thrilled to share our insights and expertise with you on this podcast. We understand the challenges ambitious professionals face in making a career change or landing a promotion.</p><p>In each episode, we will dive deep into topics like career pivots, resume do&apos;s and dont&apos;s, interviewing tips, personal branding, LinkedIn for job seekers, and networking.</p><p>We&apos;re excited to bring you actionable advice and strategies that you can implement immediately to help you achieve your career goals.</p><p>Join us each week as we help you redefine your career journey and become the CEO of your career.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></description>
    <content:encoded><![CDATA[<p>Welcome to the Redefine Your Career Journey podcast, where we help career-minded professionals like you become the CEO of your Career.<br/><br/>Everyone wants to know the secret to climbing the ladder and taking control of their career. With all the noise and self-help products out there, it’s hard to know where to start and whose advice to trust. That’s where we come in.</p><p>Co-hosts Mary Fain Brandt and Laura Bahshore have over 25 years of experience in career development and coaching.</p><p>We&apos;re thrilled to share our insights and expertise with you on this podcast. We understand the challenges ambitious professionals face in making a career change or landing a promotion.</p><p>In each episode, we will dive deep into topics like career pivots, resume do&apos;s and dont&apos;s, interviewing tips, personal branding, LinkedIn for job seekers, and networking.</p><p>We&apos;re excited to bring you actionable advice and strategies that you can implement immediately to help you achieve your career goals.</p><p>Join us each week as we help you redefine your career journey and become the CEO of your career.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2202265/open_sms">Text us your Thoughts</a></p><p>Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. <br/><br/>If you enjoyed the show - follow, rate, and share our podcast with your network!<br/><br/><b>We&apos;d love to hear directly from you:<br/></b>bizscaleuppod@gmail.com<b><br/></b><br/><br/><b>Connect with Laura and Mary on LinkedIn:</b><br/><a href='https://www.linkedin.com/in/lauraobashore/'>https://www.linkedin.com/in/lauraobashore/</a><br/><a href='https://www.linkedin.com/in/maryfainbrandt/'>https://www.linkedin.com/in/maryfainbrandt/</a><br/><a href='https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast'>https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast</a><br/><br/>Thank you to our Sponsors:<br/><b>BuzzSprout<br/></b>Thinking about starting your own podcast or leveling up by switching hosts? Use our code: <a href='https://www.buzzsprout.com/?referrer_id=2110162'>https://www.buzzsprout.com/?referrer_id=2110162</a><br/>Receive $20 through BuzzSprout&apos;s Refer a Friend Program<br/><br/><b>TEAM Referral Network - SD<br/>https://teamreferralnetwork.com/san-diego-region/<br/></b><br/><br/></p>]]></content:encoded>
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    <itunes:author>Laura Bashore and Mary Fain Brandt</itunes:author>
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    <pubDate>Fri, 09 Jun 2023 18:00:00 -0700</pubDate>
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