In this episode of The Value Creators Podcast, Hunter Hastings is joined by Ashutosh Garg to explore one of the most fundamental misunderstandings in modern business thinking—the confusion between value creation and value capture. While traditional economic and management frameworks emphasize profit extraction, pricing power, and competitive positioning, Ashutosh explains why these ideas can mislead firms away from their true role in the economy.

The conversation reframes the firm as a value creation system, where profit is not the goal but the result of successfully serving customers. Together, they unpack how focusing on value capture leads to short-term thinking, distorted incentives, and weakened customer relationships, while a value creation mindset unlocks long-term growth and resilience.

Key Insights:

• Why value capture is often misunderstood as the goal of the firm rather than a consequence of value creation
• How profit emerges as a signal of successfully serving customers—not as an objective to optimize directly
• Why firms that focus on customer value outperform those focused on extraction, pricing, and competitive advantage

If you want to rethink strategy, profit, and the role of business in society, this episode offers a powerful shift in perspective.

Resources

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Ashutosh Garg on Facebook

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

Get your copy of Venture Mode: Escape The Administration Trap By Finding and Unleashing Entrepreneurial Leaders

Chapters:

00:00 — Value creation vs. value capture: the core confusion

02:18 — Why profit is not the goal of the firm

05:40 — The dangers of value extraction thinking

09:05 — Pricing power vs. real customer value

12:30 — Who defines value in the market

16:10 — Why competition is the wrong focus

20:25 — Learning, adaptation, and dynamic markets

24:40 — Metrics, incentives, and distorted behavior

29:15 — Rethinking strategy around value creation

34:50 — Final thoughts: building value-driven firms

In this episode of The Value Creators Podcast, Hunter Hastings speaks with Angus Fletcher, author of Primal Intelligence, about why entrepreneurs don’t succeed by predicting the future — but by creating it.

Angus Fletcher is uniquely qualified to draw on both neuroscience and entrepreneurial theory, and to add perspective from a field he himself pioneered, story science. He runs a special research lab at Ohio State University called Project Narrative, and its insights have been applied in US Army Special Forces, NASA, Hollywood and Silicon Valley. Angus explains how the human brain is designed for uncertainty, not optimization, and why intuition, imagination, emotion, and judgment are not flaws that interfere with rationality, but essential decision-making systems for entrepreneurial action.

Key Insights:

• Why logic and prediction fail in conditions of true uncertainty
• How primal intelligence helps entrepreneurs act when the future is unknowable
• Why storytelling, not data, is the brain’s primary way of making sense of the world

If you want to rethink intelligence, leadership, and entrepreneurship for a world that can’t be predicted, this conversation offers a powerful new lens.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Learn more about Angus Fletcher

Connect with Angus Fletcher on LinkedIn

Get the book "Primal Intelligence. You Are Smarter Than You Know"

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

In this episode of The Value Creators Podcast, Hunter Hastings talks with Neil Twa, founder and coach of Voltage Holdings, to break down what it really takes to build, operate, and exit successful marketplace-based companies. Neil explains his Train–Equip–Activate framework, how to separate business-building from product-picking, and why discipline, patience, and marketplace fit matter more than trends or hacks.

Key Insights:

• Why marketplaces reward systems, not spontaneity — and how most sellers fail before they truly start.
• Generative entrepreneurship vs. opportunistic entrepreneurship: building for scale rather than chasing outcomes.
• Why the goal isn’t just revenue — it's margin, defensibility, customer value, and eventually sellability.

This episode is a hands-on masterclass for entrepreneurs who want to move beyond “Amazon hustle culture” and instead build asset-backed, generative companies that endure.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Neil Twa on LinkedIn

Learn more about Voltage Holdings

Get the book Almost Automated Income with FBA: Build a Profitable Lifestyle-Driven Amazon Business. Exit for Millions. Even Without Any Ecommerce Experience

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

We discuss how entrepreneurs can design systems that produce unexpected value, why open-ended experimentation generates more upside than traditional planning, and how creativity becomes more powerful when humans collaborate with technology rather than competing with it.

Key Insights:

• Generativity creates exponential value, turning a single innovation into an ecosystem where ideas build upon ideas.
  
  
• AI augments human creativity instead of replacing it, accelerating exploration and expanding what individuals can produce.
  
  
• Entrepreneurship becomes discovery, not execution — value emerges through iteration, experimentation, and creative freedom.
  
  

If you're building products, ventures, or ideas that you want to scale beyond yourself, this episode will expand how you think about innovation in the AI era.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Mohammad Keyhani on LinkedIn

Learn more about DigitVibe

Get the book The Generativity Advantage: Unpredicted Innovation at Scale

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

In this episode of The Value Creators Podcast, Hunter Hastings speaks with entrepreneur and author James Harold Webb, whose career spans multiple eight-figure businesses across healthcare, diagnostics, and fitness. James shares the foundational principles behind his success: clarity of mission, disciplined execution, learning, and a commitment to serving others.

He explains why purpose—not passion—drives good decisions, how hiring self-managing people accelerates growth, and why systems are essential for building a business that operates independently of the founder. James also reflects on leadership, energy management, and the mindset required to scale without losing focus or integrity. Above all, he stresses learning: the capacity to welcome errors and missed targets and business crises as opportunities to improve.

Key Insights:

• Clarity creates direction — With a clear mission, entrepreneurs make sharper decisions and avoid emotional drift.
  
  
• Self-managed teams drive scale — Hiring people who don’t need constant direction frees leaders to focus on strategy.
  
  
• Systems create freedom — Documented processes and aligned incentives help businesses run smoothly without founder dependence.
  
  
• Failures are simply new opportunities to succeed.
  
  

If you want to build a business—and a life—rooted in purpose, discipline, and service, this conversation delivers the essentials.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with James Harold Webb on LinkedIn

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

In this episode of The Value Creators Podcast, Hunter Hastings speaks with Sujay Saha, CEO of Cortico-X, a leader in experience design, to explore how the world’s most forward-thinking companies are reshaping customer experience in the AI era.

Sujay introduces a new discipline — experience-led architecture — where strategy, design, and technology converge to create experiences that reflect customer needs instead of reacting to them. He also explains how to measure the true ROI of experience, proving its financial impact beyond customer satisfaction scores.

Finally, he shows how AI is changing the way organizations understand people — blending data with emotion to design interactions that drive loyalty, trust, and long-term value.

Key Insights:

• Businesses should design experiences, not just processes. Experience-led businesses grow faster because they see every interaction as a design opportunity.
  
  
• Prove the ROI of experience. Customer experience is measurable — and profitable — when tied to clear business outcomes.
  
  
• Blend objective data and subjective emotion. The future of business intelligence is human intelligence — understanding not just what customers do, but how they feel, and why.

If you want to future-proof your business around people and their experiences — not just products and processes — this episode is essential listening.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Sujay Saha on LinkedIn

Learn more about Cortico-X

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

What separates those who build legacies from those who just build businesses? And how can storytelling—not just strategy—be the most powerful tool for influence and growth?

In this episode of the Value Creators Podcast, Hunter Hastings talks with Doug Crowe, brand strategist and founder of Author your Brand, to unpack the timeless principles that define the world’s most successful entrepreneurs. Doug has worked with hundreds of founders to distill not just what they do—but how they think.

Key insights include:

• Why vision, not charisma, is the real superpower of 9- and 10-figure founders.
• The OODA loop framework and how elite entrepreneurs make faster, smarter decisions.
• How to evolve your leadership as your business grows—or risk becoming the bottleneck.
• The non-negotiable role of personal branding in a world flooded with AI and noise.
• Why your founder story is your strategy—and how to tell it so people remember.
• How culture and cross-training can turn every employee into a brand ambassador.
• What you must stand for—and stand against—to build an enduring legacy.

Doug and Hunter go deep on the intersection of humanity and business, showing that in a digital-first world, the brands that win will be the ones that connect on a human level—with purpose, story, and truth.

Whether you're a startup founder or scaling a 9-figure enterprise, this episode will challenge how you think about leadership, storytelling, and the future of brand.

This one’s not just about building a business. It’s about becoming the kind of founder who changes industries.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Doug Crowe on LinkedIn

Learn more about Author Your Brand

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

From rebranding fiascos to government regulation, from MBAs to corporate conformity, this conversation unpacks why bureaucracy persists and how entrepreneurs can resist it. Ryan highlights examples of entrepreneurial leadership—such as Elon Musk’s overhaul of Twitter—that demonstrate how decisiveness and freedom can dismantle bureaucratic inertia.

Key insights include:

• Why bureaucracy prioritizes rules and efficiency over profit and consumer value.
• How Burnham and Mises offer different but complementary theories of bureaucracy’s rise.
• Why entrepreneurs must assert autonomy and freedom to restore value creation in their businesses.

This is a must-listen for leaders who want to build adaptive, value-driven organizations in the 21st century.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Subscribe to Ryan Turnipseed's YouTube Channel

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

Morning Star: Pioneering Zero-Bureaucracy Organization

Is Managerialism Inevitable? Two Explanations For Cracker Barrel’s Attempted Rebrand - Ryan Turnipseed on Substack

In this episode of The Value Creators Podcast, Hunter Hastings speaks with Dr. Ross Wirth, a world-renowned organizational transformation expert with decades of experience in the energy industry, in academia, and in hands-on consulting. Wirth explains why “change management” as a project is doomed, why old structures suffocate adaptability, and how radical decentralization and entrepreneurial intent can reshape organizations for the future.

Key insights include:

• Why industrial-era mindsets create rigidity—and how to replace them with continuous adaptability.
• How radical decentralization and autonomy empower teams far beyond “delegated authority.”
• Why organizations must evolve—not through revolution, but by systematically removing barriers to freedom and innovation.

This is a blueprint for leaders who want to shift from outdated structures to dynamic ecosystems where entrepreneurship thrives inside the firm.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Articles by Dr Ross Wirth on LinkedIn:

• Constraints on Organizational Adaptability 
• The Org-change Manifesto for the New Era
• From Change-as-persuasion to Change-as-cocreation

Connect with Dr. Ross Wirth on LinkedIn

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

Key insights include:

• Markets are non-coercive discovery engines that reveal value through voluntary exchange.
  
  
• Volitional science reframes entrepreneurship as an experimental, long-horizon activity that discovers meaning and utility.
  
  
• Institutional design matters: intellectual property, revenue-share structures, and time-horizons shape whether innovation translates into civilization-scale progress.
  
  

This episode mixes economic theory, civilizational vision, and practical proposals—from licensing regimes to new corporate structures—aimed at accelerating durable progress.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Purchase the book "Blueprint for a Spacefaring Civilization: The Science of Volition"

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

How do organizations create meaningful value in a world that’s complex, nonlinear, and constantly changing?

In this episode of The Value Creators Podcast, Hunter Hastings talks with Mike Jones — consultant, organizational psychologist, and host of Strategy Meets Reality — about systems thinking, value creation, and practical implementation. Mike explains why older, linear management models let people down in adaptive environments, how leaders should think about value exchange and asset stewardship, and why action and learning matter more than perfect forecasting.

Key insights include:

• Why systems thinking is essential for organizations operating in a complex, adaptive world.
• How value is discovered through exchange and experience—not merely engineered inside firms.
• Why action, not endless planning, generates the information leaders need to adapt and create value.

This episode is for founders and leaders who want frameworks that actually work in messy, real-world organizations.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Learn more about Strategy Meets Reality Podcast

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

Key insights include:

• Value = meaning: Start from the customer’s lived experience, not the firm’s internal value chain.
• Emotion and speed: People form judgments in tens of milliseconds; design must communicate instantly.
• Signals & archetypes: Semiotics and association help brands encode meaning customers recognize fast.

This conversation reframes value creation as a human science: understand meaning, design signals, and earn the right to your customer’s next choice.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Learn more about Applied Iconology

Connect with Duncan Berry on LinkedIn

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

In this episode of the Value Creators Podcast, Jeremy Vesta helps us explore the role of entrepreneurship in uncertain times, including those caused by the chaos of government intervention and policy chaos. Building on insights from Austrian economics, this conversation dives into how entrepreneurs manage uncertainty, make decisions when the future is unknowable, and why markets remain powerful discovery processes even in chaos.

Key insights include:

• Why policy instability amplifies uncertainty and raises the cost of investment.
  
  
• Entrepreneurs don’t try to eliminate uncertainty but act decisively in spite of it.
  
  
• Why markets thrive as discovery mechanisms precisely because no one knows the outcome.
  
  

This episode is a guide for business leaders and entrepreneurs on finding clarity in uncertainty, acting with confidence, and creating value when the future can’t be predicted.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Learn more about Curally

Connect with Jeremy Vesta on LinkedIn

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

Dr. Raushan Gross is a professor, author, and expert in AI, in business systems, and in entrepreneurship, all of which he is teaching to students in preparing them to enter a rapidly evolving marketplace. With Hunter Hastings, he explores how AI can empower these young entrepreneurs, and why agency—not technology—is the driver of progress, especially for new startups and small businesses who embrace technology and automation without losing their human advantage.

Dr. Gross shares how entrepreneurial thinking must evolve in a world of predictive algorithms, and how leaders can build businesses that remain adaptive, authentic, and focused on value creation.

Key insights include:

• Why entrepreneurs must focus on agency over automation—and how to stay proactive in a reactive world.
  
  
• How small businesses can leverage AI as a strategic collaborator, not just a productivity tool.
  
  
• Why the new economic advantage isn’t size, but speed, flexibility, and intentionality.
  
  

If you want to lead with clarity in an AI-enabled world, this episode offers the mindset shift and tools to help you do it.

Resources:

Raushan Gross AI Articles Archive

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

This episode is a practical and forward-thinking look at how businesses can build trust, scale responsibly, and stay human in the age of algorithms.

Key insights include:

• Why your AI strategy should start with a policy—and how to align teams with clear principles.
  
  
• How to preserve brand essence and emotional connection while integrating AI into marketing.
  
  
• Why trust and empathy are the new growth engines—and how to lead with values, not just data.

If you’re building a brand in the age of AI, this conversation will help you navigate the future with clarity, integrity, and confidence.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Learn more about Big Leap

Connect with Bryan Phelps on LinkedIn

Bryan’s Newsletter

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

In this episode of The Value Creators Podcast, Hunter Hastings speaks with Stephen Sakach, founder and CEO of The Zero Company and creator of aiCMO, an AI-powered marketing platform built to scale human connection. Stephen shares his journey through digital media, consciousness studies, and systems design to develop a framework where love, purpose, and empathy drive business performance.

He calls it BLISS—Build Love Into Scalable Systems.

Key insights include:

• How empathy can become the foundation for scalable marketing systems
  
  
• Why companies must audit their operations through the lens of purpose
  
  
• What it takes to align AI development with emotional intelligence and ethical goals
  
  

This is a visionary, practical conversation for anyone building the future—consciously.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Learn more about Zero Company Performance Marketing

Learn more about aiCMO.io

Connect with Stephen Sakach on LinkedIn

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

In this episode of The Value Creators Podcast, Hunter Hastings speaks with Marianela Nanninga, CEO of ToDo Robotics. Marianela shares her journey from global tech sales to building one of the most innovative commercial robotics ventures in the U.S. Focused on usefulness over hype, she explains how robots are transforming hospitality, healthcare, and food service by performing real work—with real ROI.

From AI-driven cleaners in 24/7 casinos to chip-delivering restaurant bots, this episode explores the entrepreneurial mindset, systems integration, and human-centered design needed to lead in the robotics revolution.

Key insights include:

• Why “Usseful Robotics” is about integration, not hype
  
  
• How automation complements (not replaces) human work
  
  
• What ethical deployment really means in practice

Whether you're leading innovation, exploring automation, or rethinking operational strategy, this conversation is filled with insights for the future.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Learn more about ToDo Robotics

Connect with Marianela Nanninga on LinkedIn

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

From high-net-worth investors to B2B borrowers, Kotter explains why relationships are the key product, not interest rates. He shares how Integrity Capital designs financing that works for the future—faster, more flexible, and centered on the entrepreneur.

Key insights include:

• How to unlock capital through advisory-based lending models
  
  
• How debt innovation is reshaping the role of banks
  
  
• How AI, alternative platforms, and decentralization are democratizing investment

Whether you're raising funds, deploying capital, or building a financing venture, this is an essential guide to value creation in the modern financial ecosystem.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Learn more about Integrity Capital

Learn more about Hybrid Debt Fund

Connect with Dave Kotter on LinkedIn

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

Jim Murphy is a high-performance coach and author of Inner Excellence. Drawing from his years coaching elite athletes, Jim shares the spiritual and mental tools that allow leaders to transcend fear, train presence, and perform with joy. This is a masterclass in leading from the inside out. 

Key insights include:

• Why your thoughts are not you—and how to gain freedom from them
• How to surrender control to unlock courage and creativity
• The business case for training your heart, not just your mind

Inner Excellence isn’t about perfection—it’s about joy. And it starts in the one place most of us avoid: within.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Learn more about Jim Murphy and Inner Excellence

Connect with Jim Murphy on LinkedIn

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

In this episode of The Value Creators Podcast, Hunter Hastings speaks with Vance Morris, former Disney leader and expert in service system design, about why a customer experience system is the most strategic asset in business. From theme parks to high tech to carpet cleaning to consulting, Vance reveals how to create experience systems that delight customers, and drive lasting loyalty.

Key insights include:

• Why systematization enables—not limits—exceptional service.
  
  
• How systems harness personality, emotion, and consistency to create customer connection.
  
  
• What it means to “plus” every interaction, and how to embed improvement into daily operations.

Whether you're a small business owner or enterprise leader, this episode offers a masterclass in designing customer experiences that actually mean something—and work effectively.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Vance Morris on LinkedIn

Learn more about Vance Morris

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

In this episode of the Value Creators Podcast, Hunter Hastings speaks with serial entrepreneur Joe Zentmyer, founder of Snaggletooth Goby and builder of thriving passion communities—from indoor climbing gyms to tropical fish hobbyists and service ventures. Joe shares how he applies systems thinking, relationship-building, and detail-obsessive iteration to create businesses that endure and expand.

Key insights include:

• Why systems—not checklists—create scalability and resilience.
  
  
• How community, location, and hospitality converge to generate value.
  
  
• The importance of building teams that thrive in uncertainty and complexity.

This is a hands-on masterclass in entrepreneurial systems design, filled with hard-earned lessons for anyone seeking to grow a values-driven, experience-based business.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Joe Zentmyer on LinkedIn

Learn more about Snaggletooth Goby

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

In this episode of the Value Creators Podcast, Hunter Hastings speaks with Becky Schmooke—entrepreneur, leadership coach, and author of Choose the Handle That Holds. Becky shares how the system of philosophy we label as Stoic generates practical tools for leadership, self-awareness, and resilience. Rather than hierarchical leadership vested with titles and administrative control, Becky proposes a more human vision of leadership: grounded in personal values, emotional clarity, and active participation.

Key themes include:

• Why authority and leadership are not the same—and how leadership is a lifestyle, not a position.
  
  
• How Stoicism reframes control, responsibility, and purpose in business and life.
  
  
• What it means to “choose the handle that holds”—and how to build emotional intelligence through action, not theory.
  
  

This conversation is a guide for anyone who wants to lead with clarity, build resilient organizations, and live aligned with their deepest values.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Buy Becky’s book: Choose The Handle That Holds

Visit Becky's Webiste: beckyschmooke.com 

Connect with Becky Schmooke on LinkedIn

Connect with Hunter Hastings on LinkedIn

Subscribe to The Value Creators on Substack

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Learn more about XMS Capital

Connect with Kim Flynn on LinkedIn

Connect with Hunter Hastings on LinkedIn

Subscribe to the The Value Creators on Substack

In this episode of the Value Creators Podcast, Hunter Hastings is joined by Per Bylund, professor, author, and one of the leading voices in Austrian economics. Per introduces a radically dynamic model of entrepreneurship based on his new book, Entrepreneurship and Evolutionary Economics.

Key insights include:

• Why modern economics has pushed entrepreneurship to the margins—and why that’s a mistake.
• The difference between creating knowledge and creating value.
• Why entrepreneurial success depends on imagination, empathy, and experimentation.
• How the infeasibility zone traps safe innovators—and how to leap past it.
• Bylund’s three models of entrepreneurship, culminating in Model 3, where entrepreneurs reshape markets.
• The importance of institutional support—and the dangers of policy overreach.

This episode redefines entrepreneurship not as a function of business plans or investment capital, but as an imaginative, value-creating force that reshapes the economy from within. If you want to understand how real economic growth happens, this conversation is essential.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Read this episode's Knowledge Capulse at thevaluecreators.com

Check out Per Bylund’s Latest Book: Entrepreneurship In Evolutionary Economics

Read Per Bylund’s Book: How To Think About The Economy

Read Per Bylund Book on The Economic Damage Caused by Regulation: The Seen, The Unseen And The Unrealized

Follow with Per Bylund on X: @PerBylund

Connect with Per Byklund on LinkedIn

Connect with Hunter Hastings on LinkedIn

The Value Creators on Substack

In this episode of the Value Creators Podcast, Hunter Hastings speaks with Doug Kirkpatrick, author of The No Limits Enterprise and a pioneer of self-management. Doug shares his experience implementing self-management at The Morning Star Company, a firm that scaled successfully without traditional managers or management.

Key insights include:

• The two core principles that enable a self-managed organization: no coercion and keeping commitments.
• How the Colleague Letter of Understanding (CLOU) replaces job descriptions and performance reviews.
• Why bureaucratic hierarchies are outdated and how eliminating them enhances agility and innovation.
• The evolving role of leadership as facilitators rather than controllers.
• The connection between self-management, trust, and high business performance.
• How AI and digital transformation are making self-management more relevant than ever.

For business leaders, entrepreneurs, and anyone looking to rethink traditional management, this episode offers a compelling look at the future of work. Discover how to transition from a control-based hierarchy to a high-trust, self-managed enterprise.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Doug on LinkedIn

Read Doug’s Blog on “The Future of Work”

Get Doug’s Book The No-Limits Enterprise

Read Morning Star’s Success Story

Connect with Hunter Hastings on LinkedIn

The Value Creators on Substack

In this episode of the Value Creators Podcast, Hunter Hastings speaks with Josefine Campbell, international business coach and author of 12 Tools for Managing a Selfish Leader: Unlocking Authenticity for Resilience. Josefine shares how toxic leadership dynamics can damage organizations and individuals—and how employees and leaders alike can protect themselves and build resilience.

Key insights include:

• Why the traditional leadership myth is outdated and how a more human-centered approach is needed.
• How selfish leaders manipulate employees and erode company culture.
• The role of energy management in maintaining resilience against toxic leadership.
• Why self-awareness and authenticity are essential for outstanding leadership.
• The importance of corporate culture in preventing toxic leadership behaviors.
• Practical tools like the Awareness Matrix and Values Lighthouse to help individuals navigate difficult leadership situations.

Whether you're a leader striving to improve or an employee dealing with a challenging manager, this episode offers valuable tools to foster authenticity, resilience, and ethical leadership. Learn how to protect yourself from toxic leadership and embrace a leadership model that works for the 21st century.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Visit josefinecampbell.com

Connect with Josefine on LinkedIn

Sign Up To Josefine’s Newsletter

Check Out Josefine’s books:

12 Tools for Managing a Selfish Leader

Power Barometer: How To Manage Personal Energy For Business Success

Connect with Hunter Hastings on LinkedIn

The Value Creators on Substack

In this episode of the Value Creators Podcast, Hunter Hastings speaks with Mark Beliczky, co-creator of the Kinetic Flow State Organization (KFSO) model. Mark explains why traditional business structures are failing in today’s dynamic market and how KFSOs enable companies to replace control with continuous motion and adaptability.

Mark served as President and CEO of ProHome Holdings, LLC, and in Executive Management roles at The Carlyle Group. He was the Founder, President & CEO of Salus Sciences, LLC, and held senior executive positions with PepsiCo, UBS, Citigroup, Sunrise Senior Living and other companies. He has been engaged in numerous business start-ups, turnarounds, transformations, and acquisitions/ mergers. Mark is a Fellow at the Strategic Management Forum, and a member of the American Academy of Management and the International Leadership Association. He holds an MBA from Loyola University, is a graduate of Heidelberg University, and has a faculty appointment at Georgetown University. He has authored over 120 articles on leadership, management, culture and performance excellence, and has led numerous leadership seminars and been a speaker at global leadership forums.

Key Episode insights include:

• Why legacy business models—designed for stability—fail in today’s high-speed market.
• How a KFSO enables real-time knowledge flow, decision-making, and adaptability.
• The two key components of a KFSO: kinetics (momentum) and flow (barrier elimination).
• How psychological safety and real-time feedback drive innovation and employee engagement.
• The shift from top-down leadership to dynamic, expertise-driven leadership.
• The step-by-step process for transitioning from a legacy model to a KFSO.

For business leaders, entrepreneurs, and anyone rethinking organizational design, this episode offers a blueprint for creating a company that moves fast, innovates freely, and thrives in an era of continuous change. Discover how to enable a Kinetic Flow State Organization designed for the future.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Mark Beliczky on LinkedIn

Connect with Hunter Hastings on LinkedIn

The Value Creators on Substack

Read Mark's Articles:

The New Organizational Model That Is Needed For The 21st Century

Reimagining Organizational Structures for the 21st Century: The Agility Advantage

Adapting for Success: The Organizational Shift Every 21st Century Business Needs

The Evolution of Agile and the Rise of Enterprise Flow Organizations

In this episode of the Value Creators Podcast, Hunter Hastings speaks with Ivan Barratt, founder of BAM Capital, about his entrepreneurial journey and the principles that have driven his success in the real estate industry.

Key insights include:

• How Ivan scaled his business from a duplex to managing nearly 9,000 units.
• The importance of creating a positive workplace culture for property management success.
• The concept of forced appreciation and its role in increasing property value.
• Strategies for navigating economic cycles and balancing cash flow with long-term growth.
• The potential of AI in enhancing property management while preserving human connection.

Whether you’re an aspiring real estate entrepreneur or looking to invest in multifamily housing, this episode offers valuable lessons on leveraging innovation, culture, and strategy to create lasting value. Learn how to approach real estate as a value-driven business and scale sustainably.

Resources:

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Visit BAM Capital

Connect with Ivan Barratt on LinkedIn

Connect with Hunter Hastings on LinkedIn

The Value Creators on Substack

In this episode of the Value Creators Podcast, Hunter Hastings speaks with Nellie Wartoft, founder and CEO of TigerHall, about a revolutionary approach to organizational change—change activation. Nellie explains how businesses can move beyond outdated, top-down "change management" processes to foster bottom-up, action-driven change that engages employees and aligns with company culture.

Key insights include:

• Why employees resist change when they lack a voice and feel excluded from the process.
• How TigerHall uses data, personalization, and modern content formats (videos, podcasts, live streams) to activate change effectively.
• The importance of two-way feedback loops, real-time insights, and ongoing execution to drive agile, impactful transformations.
• Why culture is defined by who you hire and how behaviors are rewarded and recognized.

For leaders seeking to address change fatigue, retain top talent, and create agile organizations, this episode provides a roadmap to activate meaningful and lasting transformation.

Resources: 

Discover how TigerHall helps businesses navigate change in a human, engaging, and data-driven way.

The Executive Council For Leading Change

Connect with Nellie Wartoft on LinkedIn

➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Hunter Hastings on LinkedIn

The Value Creators on Substack

Show Notes:
0:00 | Intro
2:02 |  Change is the Only Constant: The Concept of Change Management in Corporate America and Its Challenges
4:57 | Increasing Frequency of Changes Employees Face and its Impact on Engagement  
5:35 | Subjective Value
8:39 | Change Activation and its Importance Over Traditional Change Management. 
13:04 | Change with the Organization
14:42 |  Overview of TigerHall's Platform and its Features for Driving Change Activation.   
18:12 | TigelHall’s Content Creation Process  
20:42 | Dynamic Audience Group: Targeting messages             
22:09 | Value Creators Online Course
23:22 | AI-driven targeted messaging
24:16 | Self Selection 
25:26 | Success Story and the Role of Culture in Change Management and its Challenges
29:19 | Giving Individuals a Voice
31:37 | Culture 
34:49 | The Flow Concept: Future of Change Management and the Need for Adaptable Professionals
37:52 | Training People with Special Skills and Experience
40:40 | Wrap-Up

In this episode of the Value Creators Podcast, Hunter Hastings sits down with Neil Twa, CEO and Co-Founder of Voltage Holdings, to explore the concept of "almost automated income." With over 17 years of experience building businesses both online and offline, Neil shares his expertise in scaling multi-million dollar brands through Amazon FBA and other e-commerce channels. Since 2012, he’s launched 5+ personal brands, generated tens of millions in revenue as an 8-figure seller, and helped over 1000 entrepreneurs grow their businesses through consulting, coaching, and mentoring.

Neil walks through key principles, including:

• Focusing not on products but on customer value creating solutions that deliver real value by meeting real needs.
• Choosing profitable offerings with high margins through a data-driven "Greenlight Process."
• Balancing demand creation (social media, influencers) with supply chain mastery.
• Scaling efficiently with small teams, automation, and AI systems.

Listeners will learn how to identify winning products, test market potential, and build exit-ready brands that can sell for 3-15x their earnings. More than just a business model, Neil highlights how entrepreneurship can create purpose, freedom, and a fulfilling lifestyle.

For entrepreneurs looking to tap into today’s generative platforms, this episode is packed with actionable insights and inspiration to achieve success in the new economy.

Resources:

➡ 📚 Get a Free Copy of Neil’s Book “Almost Automated Income with FBA” Using code: VALUECREATORS

Connect with Neil Twa on LinkedIn, Instagram, X, and YouTube.

Connect with Hunter Hastings on LinkedIn

The Value Creators on Substack

➡  Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Show Notes:
0:00 | Intro
3:21 | How Does Neil View Entrepreneurial Business Growth?
5:19 | Platforms That Drive Business Growth and Their Impact on Success
10:09 | Customer-Centric Business Models
16:49 | Subjective Value VS Solution Value
19:58 | Value Creators Online Course
21:11 | Price Value Choosing Customer
24:45 | Finding Suppliers 
29:02 | Profit & Balance Sheet: Building Profitability and Assets
34:19 | Neil Shares his Value Proposition:  Innovation and Product Development
39:06 | CEO Operators: Future of Economy
40:20 | Process, Process, and Process: Building a Brand and Capturing Demand
44:15 | Wrap-Up

How can small businesses best use cutting-edge technologies? Geo-fencing is a great example, providing location-based advertising to drive traffic, revenue, and ROI for local businesses. What does the future hold for small businesses as they integrate advanced tech to personalize customer experiences?

In this episode of the Value Creators Podcast, Hunter Hastings explores these questions with Barbara Wardell and Ernesto Cullari of Cullari and Wardell, a pioneering service provider in geofencing and location-based marketing solutions. Barbara and Ernesto share their expertise in helping small and medium-sized businesses harness advanced technologies to attract customers, increase conversions, and create sustainable growth.

They emphasize a customer-centric approach, leveraging tools like GPS tracking and demographic data to tailor highly targeted ads that resonate with local audiences. By combining technology with a deep understanding of small business challenges, they demonstrate how geofencing can deliver measurable results, from attracting new customers to optimizing location choices based on foot traffic studies.

Barbara and Ernesto also discuss the importance of hyper-specialization, ROI measurement, and the evolving future of advertising, where AI and privacy-sensitive data play a pivotal role. For small business owners, this episode offers actionable insights into leveraging big tech to compete effectively while maintaining the personal touch that defines their success.

This conversation is a masterclass on how to think and act as value creators, showcasing how innovation, technology, and customer focus can unlock new opportunities for small businesses.

Resources:

➡  Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Barbara Wardell & Ernesto Cullari’s Agency

Connect with Hunter Hastings on LinkedIn:

The Value Creators on Substack

In this episode of the Value Creators Podcast, host Hunter Hastings engages with Kristian Marquez, founder and CEO of FinStrat Management, to explore the multifaceted nature of entrepreneurship. Kristian shares his journey, from the founding team of a successful medical data company that went public to navigating startup challenges with a venture-funded business to pioneering the delivery of CFO-as-a-service. The episode concludes with insights on leveraging external expertise as a service and a free CFO consultation offer. 

Resources:

➡ 📈 Get Your Free CFO Consultation with Kristian: https://finstratmgmt.com/cfo/

➡  Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course

Connect with Hunter Hastings on LinkedIn:

Connect with Kristian Marquez on LinkedIn:

The Value Creators on Substack

Mark Osborne from the B2B Growth Blueprint podcast provided a platform to discuss the implications of this shift.

Mark highlights the role of empathy, emotional engagement, and agile customer feedback in building responsive, customer-centric businesses, and emphasizes the importance of leveraging digital tools to create interactive environments where customers can actively participate and provide invaluable insights. This approach allows businesses to strengthen product development and build loyalty by making customers feel directly involved.

Mark Osborne emphasizes the relevance of these strategies for early-stage companies, emphasizing iterative design and customer engagement, even with limited resources. By integrating these principles, businesses can not only strengthen their product development but also create a loyal customer base that feels directly involved in the process.

Resources:

Learn What They Didn't Teach You In Business School (The Value Creators Course)

Connect with Hunter Hastings on LinkedIn

Connect with Mark Osborne on LinkedIn

The B2B Growth Blueprint Podcast on Apple Podcast

The B2B Growth Blueprint Podcast on YouTube

thevaluecreators.com

TVC Substack: hunterhastings.substack.com

In this episode of the Value Creators Podcast, Hunter Hastings gets answers to these questions from  Michael Walker of SmythOS. Michael is the right expert to learn from because he prioritizes customer-centricity in AI solutions. Michael believes that businesses should put customer needs and benefits first, before technology features. That’s the Value Creators mindset, and it helps businesses to avoid the common pitfall in tech-first startups where excessive focus on features can obscure the value for end-users. According to Michael, this focus on customer problems is foundational, and AI deployment should primarily aid in addressing customer needs rather than showcasing technological capabilities.

SmythOS advocates for a future where AI and humans work in synergy to optimize value creation effectiveness.

Resources: 

Connect with Hunter Hastings on LinkedIn

Connect with Michael Walker on LinkedIn

Follow Michael Walker on Substack

The Value Creators Online Course

Show Notes:

0:00 | Intro
0:30 | Focus on Customer’s 
2:17 | Can AI be Emphatatic?
3:59 | Mainstream Market for AI: Is it Here Yet?
6:47 | SmithOS: Vision and Mission
9:04 | OS: Coordinated AI
11:57 | Solving the Problem of Generating Innovation Idea
15:37 | Can AI Improve the Quality of Technological Investments?
18:01 | AI Boosts Productivity by Optimizing Resource Allocation
19:27 | Michael’s Views on AI: Enabling Smaller, Tech-Driven, Specialized Firms
21:47 | AI May Replace OR Transform SaaS Companies
23:39 | Smith OS: Relationship Between the Owner of the Problem and the Designer of the Solution
25:36 | AI Integration May Eliminate Traditional Company Departmental Silos
28:01 | AI Agents as Team Members
29:30 | AI CEO
31:30 | Hunter’s Contradictory Approach: AI Can Help Us with Vision and Mission
33:41 | Can AI Generate Bold, Unconventional Ideas?
34:34 | Entrepreneurial Intent
36:00 |  Changing Interaction Modes will Transform Technology Perception
39:15 | Potential AI Risks and Concerns
40:54 | Wrap - Up

The conversation highlights the importance of community, mentoring and education in empowering these entrepreneurs. Brian also discusses his involvement with the Takeoff Institute, which aims to develop future leaders. The episode underscores the critical role for entrepreneurship in value creation. Entrepreneurs develop better products and services and contribute to meaningful experiences for customers. Institutional support, such as venture capital, is essential. 

Yet, only some have access to these resources, particularly those from disadvantaged backgrounds who may not be plugged into the institutional environment of university incubators and venture capital pools.

Key Challenges Discussed:

• Lack of access to networks: Many aspiring entrepreneurs from underprivileged backgrounds may feel disconnected from the networks facilitating access to funding and mentorship.
• Intimidation by networking: Networking can be intimidating, but it is not an insurmountable barrier. With the right coaching and support, disadvantaged entrepreneurs can find their way into these networks.

Brian's journey serves as an inspiring example of how one can create value not only through business success but also by uplifting others and fostering a culture of entrepreneurship.

Resources: 

Connect with Hunter Hastings on LinkedIn

Connect with Brian Hollins on LinkedIn

collidecap.com

Show Notes:

0:00 | Intro
1:05 | Differential Access
4:53 |  Disadvantaged Entrepreneurs: How do they Get Started?
7:14 | Is Networking a Baseless Fear? 
10:01 | Unique Business Models from Lived Experience 
12:10 | Less Algorithmic, More Empathetic Approach
13:49 | Fund Zero: Collide Capital's Stoy
15:28 | What is a Scout Check?
18:01| Collide Capital Investment’s Success Stories
21:45 | Better Entrepreneurial Culture: Raising the Community 
24:40 | Education's Role in Entrepreneurship
28:21 | Fellowship Language
28:58 | Future Access to Investment
32:00 | Technology's Role in Entrepreneurship: Can Finance Become Less Institutionalized through Apps?
34:55 | AI as an Entrepreneur's Operating System 
38:00 | One-Person Billion-Dollar Company: Building Bigger Businesses with Fewer Resources
39:30 | Wrap-Up: Building Leaders through the Takeoff Institute

John’s approach emphasizes the importance of strategic marketing, careful expansion, strong partner relationships, and diligent financial management in building and scaling a successful business.

Resources: 

Connect with Hunter Hastings on LinkedIn 

Connect with John Willenborg on LinkedIn

Show Notes:
0:00 | Intro
00:09 |  Adventure Category for Customers
03:40 | Process of Kitting Out Vans
05:20 | Popularity and Usability of Sprinter Vans
15:24 | Design Process
19:00 | Mark Packard: Be the Customer
20:21 | Knowledge and Empathy
22:21 | Knowing when to stay focused
25:43 | Brand Name is Critical
28:00 | Service Provided at Owl Vans: Maintenance and Adventure Ideas?
31:09 | Scaling Business through Strategic Partnerships
33:20 | Managing Partnership Relations
35:37 | Cash flow of a Business: Finance and Accounting
42:46 | Owl Vans: Maintaining team spirit and unity?
46:41 | Wrap - Up

At the core of this transformation remains a fundamental principle: the customer is the boss. In this new era, empathy becomes crucial as businesses strive to meet subjective values and deliver hyper-personalized experiences. Consumers demand instant access, precise responses, seamless order fulfillment, and transparency, while resisting intrusive tracking and data monetization.

David Kramer, Founder & Chief Product Officer at Cooperative Computing, joins Hunter Hastings to highlight how AI can enhance creativity while balancing automation and human touch. In this discussion, Kramer shares insights on the digital enablement movement, emphasizing that AI should complement human creativity rather than replace it.

He underscores the need for maintaining a brand's unique voice amidst the risk of generic content. As AI advances, businesses must adapt, using it to innovate while preserving the essential human element that resonates deeply with audiences. This approach aligns with the shift towards hyper-personalization, where understanding and delivering what each individual wants becomes the new standard, as exemplified by companies like Nike, which serves diverse customer needs with tailored, transparent experiences.

Resources:

Connect with Hunter Hastings on LinkedIn

Cooperative Computing

Connect with David Kramer on LinkedIn

Digital Enablement by Cooperative Computing PDF

Show Notes:

0:00 | Intro: Vision of the Digitally Enabled Firm
01:57 | 5 Key Business Functions: Branding and Marketing
03:15 | Second Key: Sales and Commerce
03:56 | Digitally Enabled Organization: Third and Fourth Key
04:48 | Fifth Key for a Digitally Enabled Organization: Service Delivery Management
07:13 | Human Role: Coding OR Evolving Decisions?
13:13 | Are We Still Customer-Centric?
20:33 | Transition Away From Control
25:01 | Customer in this New Digital Environment
29:39 | Demand for Transparency and Responsiveness
35:34 | Managing Accelerating Digital Change Speed: The Art of Possible
40:47 | Stephen Hawking: Cosmology Depends on the Questions You Ask
45:38 | Is Competition Still Relevant, and Can Large Firms Adapt?
53:52 | Wrap-Up

Capitalism comes in for criticism, despite the fact that this economic system has resulted in substantially increasing global per capita income over the centuries, spurring economic growth and progress. 

Critics often criticize a kind of Aberrant Capitalism, one that is dominated in their minds by corporations, whose behavior is not always meritorious. 

But from the earliest times, it was Customer Capitalism, not corporate capitalism, that was the driver of individual prosperity and thriving. Companies such as Wedgwood & Bentley of Wedgwood China fame (founded 1759) set the original precedents by prioritizing customer needs and innovation, laying the foundation for contemporary business practices. The advent of these corporations facilitated large-scale entrepreneurship, promoting innovation and efficient responses to customer demands.

Entropy has set into the capitalist system since the founding days, and there is some corporate behavior that needs reform. Dr. Alise Cortez is attentive to these concerns. We discussed the prospects for a revival of customer capitalism

Resources: 

Connect with Hunter Hastings on LinkedIn

Connect with Dr. Alise Cortez on LinkedIn

The Value Creators Website

Hunter Hasting’s Blog

 Dr. Alise Cortez's websites:  Gusto-Now.com and AliseCortez.com

Show Notes:
0:00 | Intro
3:25 | Capitalism: Bad Rap and the Purpose 
08:07 | Standard Oil's Impact on Civilization
09:52 | World War: Capitalism in the Next Era
14:20 | The Post-War Capitalism: Command and Control
19:50 | Period of Financialization 
21:05 | Maximising Shareholder Value 
22:14 | Government as the Customer 
25:35 | The Promise of Customer Capitalism 
28:30 | Current Landscape of Customer Capitalism 
33:03 | Management Practices of Forward-Thinking Companies: Extremely Flat Organization
35:33 | Cross-Functional Teams 
37:45 | Short-Term Problem Solving vs. Long-Term Planning 
39:50 | Long-Term Stock Exchanges: Role and Contribution
40:30 | AI and Middle Management
42:24 | Principles Over Rules 
43:40 | Customer-Centric Business Models 
45:13 | Idea of Subjective Value and Empathy
48:37 | Wrap - Up

Imagine a future where your organization works backward from a detailed vision of how customers will interact with your products and services. This is a concept Hunter Hastings passionately discussed on the podcast. He advocates for a mental shift in organizations to focus on the flow of information from the customer, leading to effective marketplace tests and implementations. 

Hastings reflects on the historical shift from customer-centric entrepreneurship to bureaucracy and financialization, emphasizing the need for organizational innovation to remove barriers. The conversation explores the importance of empathy, understanding customer needs, and the potential for flatter organizational structures to accelerate innovation. 

Resources: 

Connect with Hunter Hastings on LinkedIn

Connect with Natalie Born on LinkedIn

Valuecreators.com

Hunter Hasting’s blog

Innovation Meets Leadership Podcast

Show Notes:

0:00 | Intro
02:03 | Hunter Hastings Professional Background
04:50 | Procter and Gamble's Customer-Centric Approach
08:58 | Removing Barriers to Innovation: Mental Model
11:47 | Fundaments of Innovation: Self-Management
15:20 | Morning Star's Self-Management Model
18:01 | Imagining the Future for Implementation
20:39 | Vision and Customer-Centric Innovation
22:45 | Example: The Blackberry and Customer Frustration
24:57 | Tension Between Customer Knowledge and Innovation
26:44 | Empathy and Interaction in Entrepreneurship
28:52 | Wrap-Up 

In this episode of the Learn It All podcast, guest Hunter Hastings, an economist, venture capitalist, and author of "Aberrant Capitalism: The Decline of Customer Capitalism," discusses the decline of customer capitalism and the shift in support for capitalism among young people. Hastings emphasizes the importance of customer-centric business practices, the impact of financialization, and the need for empathy in business. He advocates for a reform in business education to prioritize customer value creation and introduces an online course aimed at teaching these principles. The conversation also touches on the potential of AI in enhancing customer experiences and the importance of capitalism in improving well-being.

Hunter Hastings' insights provide a valuable roadmap for businesses and entrepreneurs looking to navigate the evolving landscape of capitalism and create meaningful value for customers. By embracing the principles of customer capitalism, businesses can not only thrive but also contribute to a more empathetic and customer-centric society.

Resources: 

Connect with Hunter Hastings on LinkedIn

To download the book: Aberrant Capitalism: The Decline of Customer Capitalism

The Online Value Creators Course: Valuecreators.com

Connect with Damon Lembi on LinkedIn

Connect with Darren Bridgett on LinkedIn

Dr. Yasmin outlines eight pillars crucial for effective leadership, emphasizing practical methods like gratitude lists and self-awareness exercises to foster personal growth. Central to her philosophy is "graciously assertive" communication, combining assertiveness with grace to achieve collaborative outcomes. Yasmin discusses how this approach can transform workplace dynamics, emphasizing empathy and mutual understanding in both professional and personal relationships. She also addresses challenges faced by women, particularly women of color, advocating for gratitude and empathy to navigate biases effectively. Yasmin promotes moral leadership aligned with personal values, stressing genuine inclusion and the importance of mindsets like gratitude and growth for continuous personal and professional development.

Resources:

Connect with Hunter Hastings on LinkedIn 

Connect Yasmin Davidds on LinkedIn

Yasmin Davidds Website: dryasmininstitute.com

To download the book: Graciously Assertive

Show Notes:

0:00 | Intro
00:46 | Yasmin’s Point of View: Being a Better Human Being
02:37 | Graciously Assertive: Eight Pillars
04:13 | First Pillar: Self-Awareness
06:50 | Second Pillar: Social Awareness
08:23 | Third Pillar: Empathy
09:52 | Fourth Pillar: Self-Regulation 
11:45 | Fifth Pillar: Self-Compassion
12:17 | Zero Tolerance for Judgement
13:37 | Most Empowering: Pillar of Gratitude
16:37 | Eight Pillar: Healthy Boundaries 
18:20 | Assertive or Graciously Assertive Communication
23:45 | Empowering Women in Diverse Challenges
26:42 | Moral Leadership
30:50 | Find the Barriers and Remove Them
32:49 | Mindset
35:13 | Inclusion
38:13 | How does Yasmin teach?
40:19 | Wrap-Up

Projjal mentioned companies experimenting with holocracy and distributed flat organizations, although scaling such structures was noted as challenging due to inherent human tendencies to seek direction and guidance. The conversation also explored frameworks like RAPID (Bain’s Responsible, Accountable, Perform, Informed, Decide model) and spans of control, highlighting strategies for optimizing organizational effectiveness and managerial efficiency.

Projjal emphasized the importance of respect and trust in leadership dynamics, noting that effective leaders inspire motivation and engagement through their actions and guidance. The role of AI in augmenting managerial capabilities and increasing spans of control was also discussed, highlighting the potential for technology to enhance organizational structures and improve managerial effectiveness.

Resources: 

The Post-Managerial Era (Blog Post) 

Connect with Hunter Hastings on LinkedIn 

Connect with Projjal Ghatak on LinkedIn

onloop.com

Show Notes:

0:00 | Intro
0:57 | Problem to Solve
3:02 | Collaborative Software Tools Shift Mindsets
9:31 | Great Breakthrough: Products Addressing Management Problems
16:44 | HR's Original Design: Suppressing Dissent, Keeping Control
17:44 | Teams as Core Units: Hybrid, Remote and Onsite
21:41 | Entrepreneurial Intent Without Clear Goals
25:11 | Feedback Loop
26:19 | New Performance Management Project 
31:25 | How Do Projjal Detect Motivation?
35:29 | Experimenting with 'Things That Matter'
38:15 | Service Orientation
41:04 | Organization and Firm Structure
50:40 | Right Hemisphere Dominant VS Left Hemisphere Dominant 
53:19 | Wrap-Up

Resources: 

Connect with Kimberlee Josephson on LinkedIn 

Read Kimberlee Josephson's articles at AIER

Connect with Hunter Hastings on LinkedIn

Learn Entrepreneurial Value Creation with our Value Creators Online Course  

Show Notes:
0:00 | Intro
2:02 | Kimberlee Josephson’s Background
3:53 | Big Picture of Capitalism
8:16 | What was the Problem?
11:34 | How Kimberlee Teaches Power Structure and Other Programs
17:19 | Companies Prioritizing Morals Over Profi.
19:55 | Maximizing Shareholder Value: Research Perspective
23:04 | Antitrust: Government's Role in Business Scrutiny
28:15 | Monopoly as a Business Goal: Darker Motives
33:15 | Critics of Capitalism: Distorted View of Competition
37:21 | Focus on Positive Business Dynamics, Not the Destruction Part
39:44 | Value Creators Online Course
40:57 | Business Education 
44:23 | Redefining Entrepreneurship 
46:44 | Academia Being Non-Dynamic: Where to Get Business Education? 
51:38 | Wrap-Up

"A Leader's Destiny" challenges conventional notions of leadership, offering a thought-provoking exploration into the complex interplay of psychology, culture, and society. Written by Elias Aboujaoude, the book delves deep into the modern leadership landscape, dissecting prevalent trends and highlighting the need for a paradigm shift in how we perceive and cultivate leaders.

It highlights how leadership has been oversimplified into formulaic steps and mnemonic devices, creating an illusion of quick mastery. This reductionist approach fails to capture the complexity of human behavior and context, lacking empirical support. Instead, Dr Aboujaoude proposes a shift towards viewing leadership as a state of mind, emphasizing psychology over pseudoscience and recognizing individual uniqueness. This reframing calls for a departure from the business school model of leadership, advocating for a more personalized and nuanced understanding rooted in psychology and character.

Dr. Aboujaoude’s  Value Creators podcast discussion with Hunter Hastings delves into the often-overlooked role of followership, critiquing the prevalent focus on grooming leaders at the expense of valuing followers. It emphasizes the importance of acknowledging followers as essential components of effective leadership and calls for a more balanced perspective that appreciates their contribution. Additionally, the conversation touches upon the significance of empathy and humility in leadership, advocating for emotionally intelligent and empathic leaders who understand the role of luck and serendipity in their success. Overall, the discourse prompts a critical reflection on current leadership culture, urging a reevaluation of conventional wisdom and a renewed focus on psychology, individuality, and genuine concern for both leaders and followers alike.

Resources: 

Connect with Hunter Hastings on LinkedIn

Connect with Dr. Elias Aboujaoude on LinkedIn

To Read, Sample, and Buy the Book on Amazon: 

A Leader's Destiny: Why Psychology, Personality, and Character Make All the Difference

Show Notes:

0:00 | Intro
0:18 | Leadership Industrial Complex.
2:56 | Supply Demand Analysis: How Did Leadership Manufacturing Start
4:44 | Crisis: Leadership Demand Mismatch
8:59 | Attention Economy: Impact on Leadership
11:52 | Redefining Leadership: Psychology Perspective
17:34 | Leadership: Moving Beyond Formulaic Approaches
20:12 | Leadership Challenges: Left Hemisphere Dominance
22:45 | Individual Uniqueness vs. Formulaic Approach
24:46 | Charisma
30:05 | Fostering Effective Followership
32:18 | Distributed Leadership
34:42 | Leadership-Free Concept: Network Structure
35:40 | Culture 
40:38 | Cultural Reflection: Emphasizing Empathy
43:34 | Luck and Serendipity
46:34 | Whether Elias is Optimistic OR Not?
49:00 | Wrap-Up: A Leader’s Destiny Book

Mark Packard, Professor Of Business And Entrepreneurship at Florida Atlantic University and Director of the Madden Center for Value Creation, contrasts entrepreneurial business education with traditional business paradigms. An entrepreneurial curriculum focuses on dynamic market processes and the pivotal role of the entrepreneur in the capitalist market system. Mark proposes experiential learning, where students engage with real-world challenges, fostering adaptability and problem-solving abilities crucial in today's rapidly changing business landscape.

Mark emphasizes the broader impact of entrepreneurial thinking, spanning industries such as healthcare, where innovative models like direct primary care challenge established norms. By integrating philosophical insights and subjectivism, entrepreneurial education can cultivate a mindset of continuous learning and value creation. Mark underscores the importance of introspection and experimentation in breaking free from conventional thinking patterns. Ultimately, the conversation highlights the transformative potential of entrepreneurial education in fostering innovation, adaptability, and societal change across all sectors.

Resources: 

Connect with Hunter Hastings on LinkedIn: 

Connect with Mark Packard on LinkedIn: 

Check out The Value Creators Online Course by clicking here. 

FREE PDF: 26 Ways To Think Better about Business.

Mark Packard: Entrepreneurial Valuation: An Entrepreneur’s Guide To Getting Into the Mind of Customers

Show Notes:

0:00 | Intro
0:18 | The Next Management: Reinventing Management for the Digital Age
6:33 | Subjectivist Thinking: Shifting Mindset for Business Innovation
7:46 | Prioritize Customer Experiences over Finances
9:59 | Reverse Engineering 
12:01 | Systems Thinking Approach: Business Role in the Customer's Lives 
15:14 | Applying Austrian Economics in Business Education
18:47 | Austrian Theory was Always Focused on Complexity
20:21 | Marsha's Degree in Business
22:19 | Learning Experience
24:14 Can AI Simulations Foster Dynamic Entrepreneurship?
26:25 | Transforming Company Culture Through Entrepreneurial Hires
31:32 | Core Principles: Understanding Value, Empathy, Creativity
34:14 | Full Use Cycle
35:53 | Empowering Diverse Skill Sets for Business Impact
35:54 | History/Philosophy Grads Excel with a Value Creation Mindset
40:05 | Revolutionizing Healthcare Through Value-Driven Practices
41:37 | Wrap-Up

Bill Aulet and Hunter Hastings discuss various aspects of entrepreneurship, focusing on proven methodologies (Bill has multiple successful launches from the MIT incubator as case studies) and practical approaches to building successful businesses. They emphasize the importance of understanding customer value, rigorous market research, and adopting innovative business models tailored to customer needs.

Bill emphasizes the significance of a beachhead market strategy over traditional total addressable market calculations and he emphasizes that there the primary challenge to entrepreneurs to identify customers' top priorities, fears, and motivations, aligning their value proposition accordingly.

The dynamic landscape of entrepreneurship in the digital era is characterized by the emergence of innovative pricing strategies, such as dynamic pricing and subscription-based models, which present novel opportunities for value realization.

Resources: 

Connect with Hunter Hastings on LinkedIn

Connect with Bill Aulet on LinkedIn

MIT: entrepreneurship.mit.edu

To Read, Sample, and Buy the Book on Amazon: 

1st Edition: Disciplined Entrepreneurship: 24 Steps to a Successful Startup, 1st Edition

2nd Edition: Disciplined Entrepreneurship: 24 Steps to a Successful Startup, Expanded & Updated

Show Notes:

0:00 | Intro
2:43 | The Big Picture Principles: What is a Mindset?
6:44 | Entrepreneurship as a Craft and Not a Science
9:06 | Learning Entrepreneurship: Can Entrepreneurship be Taught in Corporations?
10:54 | Can you Teach Google Enterprenerurship?
16:13 | Innovation in Business Education: Inside or Outside Academia?
18:21 | Breaking Down the Structure of Book: Disciplined Entrepreneurship
22:57 | Case Studies 
24:13 | Know the Customer
27:02 | Beachhead Market: Find your Beachead
28:37 | Concept of a "Full Cycle Use Case”
31:20 | Academia: How Customers Determine Value?
35:00 | Business Models
37:09 | Pricing
39:43 | Is America Still an Entrepreneurial Society?
43:50 | Wrap-Up

The hazards that have transformed capitalism over time are vividly described in Aberrant Capitalism: The Decline and Revival of Customer Capitalism, authored by Hunter Hastings and Steve Denning and published by Cambridge University Press. In this episode of The Value Creators podcast, Hunter shares capitalism's journey from an external orientation, where customers and their needs were the focus of business activity, to a more internalized orientation, where management processes, methods and measures became the focus. The customer-centric approach of the first great corporations of the nineteenth century reflected the vision and purposes of owner-entrepreneurs using their own capital. But over time, these entrepreneurs left, and a debt and equity finance model took over in the twentieth century. Success became synonymous not with happy and satisfied customers but with stock market performance and shareholder value. This shift represents an undermining of the original animating spirit of capitalism. However, Hunter expresses guarded optimism about the emergence of new business models in the twenty-first century, embodied by companies like Apple and Amazon, which prioritize direct customer engagement and long-term growth over short-term financial gains. 

Despite this optimism, the conversation acknowledges the challenges and risks associated with contemporary capitalism, including dehumanization of labor, data privacy concerns, social media's impact on mental health, and the rise of monopoly power. Hunter emphasizes the importance of preserving the positive aspects of capitalism while addressing these issues, calling for a reassertion of the values that underpin the system. 

Hunter concludes with a call to action for readers to engage with the ideas presented in the book and work towards a capitalism that prioritizes customer value, innovation, and societal well-being while remaining vigilant against its potential pitfalls.

Resources: 

Connect with Hunter Hastings on LinkedIn.

Check out the book Aberrant Capitalism.

Buy the Book on Amazon: Aberrant Capitalism (Elements in Reinventing Capitalism)

Aberrant Capitalism on the Cambridge University Press

Resources: 

To connect with Maisie: Maisie Ganzler

Find out more about Maisie Ganzler: maisieganzler.com

To Read/Buy the book: You Can’t Market Manure at Lunchtime

To buy the book on Amazon: You Can't Market Manure at Lunchtime

Show Notes:

0:00 | Intro
01:57 | You Can't Market Manure at Lunchtime: Maisie Ganzler Defines Sustainability
04:38 | Consumer-First: Flavor as Key Benefit
05:26 | Mission is Actionable Steps
07:02 | What Purpose is About?
08:27 | Bon Appétit Management Company: Business Side
10:31 | Who is Your Customer?
12:25 | Subjective Values
14:54 | Tradeoffs: Most Challenging
17:29 | Pick One Narrative 
19:34 | How Do We Get Our Stories Straight?
21:29 | Marketing is Communication
23:08 | The Forager: Deeper Relationship
25:33 | Scaling Corporation
27:26 | Measurement in General 
31:18 | Passion 
32:34 | You Can Make a Difference: Empowering Through Collaboration
35:47 | Adaptability: Don’t Be Rigid
38:07 | Safety: Eat Lancet Report 
39:41 | Wrap-Up: When Will the Book Be Published?

Throughout the conversation, Kong underscores the value of efficient operations, strategic partnerships, and customer-centric approaches in building and scaling a successful business like Glasvin.

Resources: 

Database and Analytics company: SOMM.AI
Glasvin (Manufacturing company)
David Kong on LinkedIn

Shownotes:

0:00 | Intro: Origin Story and Entrepreneurial Mindset
02:12 | Origin Story and Entrepreneurial Mindset
05:05 | Idea of Somm.AI Came From Experience
06:19 | How Did Personal Interest Evolve into a Business?
09:18 | Value Proposition for B2B Users: Benefits and Analytics
10:47 | Big Claim: Largest Updated or Updating Database of its Kind
12:49 | Attracting High-Price Point Luxury Wines
13:43 | Global Database
14:28 | Glasvin: Origin Story
19:07 | Building a Supply Chain
23:03 | What's The Emotional Value of Glasvin?
25:36 | Evolution of Desired Experiences is Fascinating
27:26 | How Did Packaging Evolve
29:25 | Direct-To-Consumer Model
30:44 | B2B Business: Selling to Business Customers
34:45 | Conferences: Getting in Touch with Restaurants
37:53 | Wrap-Up

MJD Advisors: mjd.cpa
Mike DeKock on LinkedIn: https://www.linkedin.com/in/mike-dekock-7325a654/

Shownotes:

0:00 | Intro
02:13 | SOC Compliance: Mike Shares His Business Field Growth Journey
03:21 | Regulatory Audit Requirement is Optional
05:09 | Client’s Confidence is Subjective Essence
07:51 | Value Proposition
10:08 | Confidence Area: Empathy-Driven Insight into Client Needs
12:09 | Confidence Meter: How to Measure it? 
13:49 | Trust Measurement
15:16 | Data Security
18:05 | Business Model: Client-Centric Excellence 
20:01 | Trust and Confidence: Some Companies View Audits as Mere Costs
22:08 | MJD Advisors: Exceeding Client’s Expectations 
23:07 | Hiring: Interesting People VS Hard Stats
25:27 | Helping Clients Find Simple Solutions to Complex Problems
27:32 | Future Unpredictability Adds Complexity
29:20 | Entrepreneurial Ethic
30:40 | Wrap-Up

Leveraging available tools and resources, including AI and cloud computing services, has democratized entrepreneurship, making it more accessible and efficient than ever before. Jeff highlights the significance of engaging universities in the ecosystem, tapping into the talent pool of students, and fostering an entrepreneurial mindset from an early stage.

Despite the challenges of scalability and trust-building, Jeff discusses the expansion of his organization's footprint beyond Arkansas, aiming to bridge international venture ecosystems. The long-term commitment required for ecosystem development, emphasizes the transformative potential of entrepreneurship in driving economic growth and societal change.

Resources: 

Startup Junkies Consulting Website: startupjunkie.org

Startup Junkies Book: creatingstartupjunkies.com

Show Notes:
0:00 | Intro
02:31 | How Jeff Defines Enterpreneurship?
03:55 | Entrepreneurial Ecosystem: 4 Pillars
06:53 | Entrepreneurship Not Only a Mindset But Also a Talent 
08:34 | Cultural Perspective: Assessing Startup Ecosystem Readiness
13:40 | Capital is Hard to Break into for Startup Ecosystems: Capital Pillar
15:58 | Early Capitalism: Self-Funded Growth
16:32 | Community Engagement: Local Bank Support for Startups
18:58 | Startup Junkies Could Be Economic Developers
20:40 | Access to AI Tools Simplifies Startup Initiation
22:12 | Universities Play a Vital Role in Startup Ecosystems
24:33 | Operational Side of Entrepreneurial Support Organization
27:18 | Funding Process and Events
30:19 | Networking Defined 
32:45 | Time: Sow Seeds, Be Patient
36:05 | Systemize OR Stay Entrepreneurial?
38:00 | Wrap Up

In this conversation, we unpack the government's grand “moonshots” and “missions” which claim to solve societal challenges but always miss the mark due to bureaucratic inefficiency and a central planning approach that negates the potential of market dynamics.

Learn why centralized missions such as the cancer moonshot or the war on homelessness can become drains on public funds while failing to deliver meaningful progress, and the importance of fostering an entrepreneurial society where markets create value and select the best solutions organically, rather than imposing 'one-size-fits-all' government-led directives.

This episode is a treasure trove for anyone interested in the interplay between innovation, the economy, policy, and technological advancement!

Christian Sandstrom's Books:
Moonshots and the New Industrial Policy
Questioning the Entrepreneurial State

Episodes Mentioned:
Christian Sandström: Why Governments Can’t Act Entrepreneurially

Through a deep dive into the future of taxation, entrepreneurship, and individual specialization, they explore the disruptive potential of AI and automation in revolutionizing the way we work, create value, and interact with the economy. Kartik emphasizes the significance of cybersecurity and ethical considerations in the digital age, and the use of technology to ensure fairness and safety for all participants.

Resources:

Book: ATOM: It is time to upgrade the economy

ATOM on YouTube

Kartik Gada on LinkedIn

He underscores the role of leadership in shaping organizational culture, driving innovation, and maintaining an external focus for sustained success. 

The idea of being "certain to win" is derived from Sun Tzu's teachings, emphasizing the importance of constant self-evaluation and continuous self-improvement, conducted from an external perspective.

Resources: 

Chet Richards on LinkedIn

Certain To Win: The Strategy of John Boyd Applied To Business

Zen Mind: Beginner's Mind: 50th Anniversary Edition

Show Notes:
0:00 | Intro
3:00 | Chet’s Perspective of Strategy: Strategy is about people
09:22 | Vision: Attraction and Uplifting Spirit
17:08 | Centrality of Time in General
25:14 | Helping Companies with Reorientation: Many-Sided Implicit Cross-Referencing
29:15 | Old and New Experiments and Allocating Resources for Success
33:34 | Ambi Dexterousness: Chaos Theory, It's Called Explore and Exploit
41:52 | Culture as Opposed to Organization
42:24 | Wrap-Up: Culture as Developing External Focus and Acting on It

Mark McGrath highlights the role of appreciation leadership, recognizing the worth of ideas, and fostering human interaction. He advocates for continuous reinvention and the active creation of mismatches to outpace competitors. Entrepreneurs need to embrace adaptive systems, prioritize human-centric leadership, and leverage novel ideas for sustained success in ever-changing business landscapes.

Resources: 

AGLX - Consulting & Coaching Group: aglx.com

Mark McGrath on LinkedIn: https://www.linkedin.com/in/markjmcgrath1/

Show notes:
0:00 | Intro

01:50 | Rethinking Management Amid Uncertainty

04:23 | Entrepreneurship: Navigating Uncertainty for Value Creation

06:38 | Entrepreneurship as a Continuous, Never-Ending Process

08:50 | Massive Mismatch: Preserving vs. Exploring New Futures

14:16 | Disruptive Innovation

15:19 | Entrepreneurial Method as Continuous Ongoing Loop of Value Creation

20:21 | Idea of Entrepreneurial Intent

22:42 | Positive and Negative Feedback: Feedback Loop

25:12 | Organizational Structure and Empowerment in Business and the Military

34:56 | Quantification VS Qualitative Analysis

38:02 | Rethinking Management VS Embracing Adaptive Systems

39:20 | Wrap-Up: Mark McGrath’s Concept of Leadership 

Mental models contribute to the necessary shift in business mindsets towards a dynamic approach that emphasizes the continuous flow of experimentation and the ongoing refinement of knowledge through error correction. 

Resources: Hunterhastings.com

Shownotes:
0:00 | Intro: Choosing Right Mental Model for Success

02:43 | Mental model Number 1: Value is Created by the Customer

04:07 | Mental Model Number 2: Knowledge

05:13 | Mental Model Number 3: Empathy 

06:23 | Mental Model Number 4: Marketing

07:26 | Mental Model Number 5: Design

08:15 | Mental Model Number 6: Innovation

09:30 | Mental Model Number 7: Entrepreneurship

11:08 | Mental Model Number 8: Finance and Accounting

12:13 | Mental Model Number 9: Organization

13:08 | Mental Model Number 10: Business is a Flow

14:05 | Mental Model Number 11: Knowledge Accumulation

15:20 | Wrap-Up: Value Creation For Customers

We explored the business of design and creativity from the challenges within design education, and the drawbacks of rigid design frameworks and the value of subjective, creative approaches. A notable reference to a transitional figure in design Steve Jobs shows how simplicity and creativity - rules and no-rules - can work together.

The conversation moves to the realm of implementation in branding, exploring the delicate and shifting balance between fixed and flexible elements. Jacqueline advocates for constant evolution, telling a story with a dynamic interplay between exploration and exploitation for sustained success. Consistency is achieved with creativity, empathy, and adaptability.

Resources:
https://www.jacquelineportercreative.com/

Shownotes:
0:00 | Intro

02:28 | Jacqueline's Defines Visual Design: Inclusions, Exclusions and Importance

03:54 | Nike Example: What Represents a Good Design?

05:32 | Jacqueline on Branding: Advertising's Impact

06:54 | Professional Approach: Visual and Wood Synergy in Business

09:28 | Clients Don't Know What They Want: Process VS magic

11:02 | Lum Spirits Story

15:51 | Color Palette: First Step for Visual Representation of Lum Brand

20:09 | Visual Design Mastery: Empathy, Psychology and Branding

21:23 | History of Rules VS No Rules

22:54 | Newtonian Economic Thinking and Bauhaus Analogies

24:42 | Steve Jobs Simplicity is a Transitional Example

26:27 | Designer Examples: Getting Outside of the Box

29:05 | Crack is Wack

32:22 | Implementation of Design

34:50 | Wrap Up: Fixed and Flexible Idea

She has a new perspective on business leadership. It’s not a general management function that can be taught in an MBA course. It can’t be learned from leadership courses. It can’t be implemented by management consulting firms. Leaders must first be experts in their field and the core business of the firm.

Amanda shares the importance of experts in providing a clearer sense of purpose and fostering a longer-term organizational perspective. The dialogue concludes with a call to establish expert-friendly environments, and emphasizes the removal of impediments to harness expertise for organizational success.

Resources: 

https://amandagoodall.com/

https://www.goodreads.com/book/show/63251919-credible

https://www.amazon.com.au/Credible-Expert-Leaders-Amanda-Goodall-ebook/dp/B0BS3FS9XH

Shownotes:
0:00 | Intro

02:41 | Leadership Studies: Academic Overview

06:26 | Defining Leadership's Impact on History

09:07 | Patterns of Expert Leadership

13:35 | Success of Expert Leaders: Key Principles

17:25 | Expert Leadership at All Levels

18:05 | Reed Hastings' Leadership Style and Bureaucracy in Organizations

21:32 | Openness and Autonomy: Keys in Tech Companies

22:38 | Challenges in Defining Core Functions

25:15 | Rethinking Leadership: Business School Approach to Leadership

30:48 | Metrics Obsessed Defined

33:28 | Expert Leadership: How They Craft a Clear Essence of Purpose

35:22 | How Expert Leaders Create More Productive Workplaces?

38:43 | Expert Leaders Exhibit Greater Emotional Intelligence 

41:34 | What is an Expert-Friendly Company?

45:40 | Removing Barriers to Get an Expert-Friendly Organization

47:27 | Wrap Up: Revolutionary Approach of Amanda Goodall 

How does this discussion contribute to the question of leadership in business? Leadership is subjective. We look to those who we feel can guide us, whether in politics or business. There are principles that cross both fields.

Resources:
 https://www.moshiktemkin.com/warriors-rebels-saints
https://www.moshiktemkin.com/

Shownotes:
0:00 | Intro

02:03 | Leadership and Its Impact On History

07:04 | Leadership in Japanese Decision-Making During WWII

11:34 | Leadership Decisions During World War II

17:39 | Atomic Bomb Decision-Making During WWII

20:45 | Core Assumptions in Decision-Making 

23:23 | Machine Making Decisions VS Individual Making Decisions

26:04 | Abysmal Leadership and The Cuban Missile Crisis

30:14 | Individual Leadership Defined With Examples 

45:08 | Wrap up: Conclusion 

Resources: 

CK’s business resources site: https://cynthiakaybiz.com/

Books you can buy now: https://cynthiakaybiz.com/books/

Cynthia Kay’s upcoming 2024 Book - Small Business, Big Success:
https://www.amazon.com/gp/aw/d/B0CFWFZQTS/ref=tmm_kin_swatch_0?ie=UTF8&qid=1700618573&sr=8-3

Shownotes:
0:00 | Intro

02:37 | CK's Business Backstory: Inception to Present

04:41 | Started with Cold Calls and Big Capital Investment

06:39 | Tech Evolution Every Two Months

07:14 | Business Growth: Gradual OR Leaps

09:00 | Understanding the Big Business Perspective

11:58 | Education's Video Evolution: A Rapidly Changing Business Tool.

16:47 | Clients' Perception of Video Costs

18:30 | Functional knowledge: Educating Clients on Video Value and ROI

19:56 | Defining 'Best' in Video Production

22:39 | CK’s Advice: Solving Common Small Business Problems

25:08 | Excel as a Small Business Owner, Embrace Big-Thinking Strategies.

27:27 | From Expensive Equipment to iPhone Editing

29:17 | Small Customers Can Evolve into Major Assets

32:29 | Key Areas for Small Business Growth through Strategic Partnerships

35:58 | Can Small Businesses Outshine Big Corporations?

38:11 |  Automating Operations: Essential or Optional?

40:55 |  Wrap Up: Cynthia’s Upcoming Books Overview

There can be a shift towards stable, smaller businesses connected to communities, challenging the trend ofdominance by larger and parger corporations.

Resources: https://cagr.com/

As businesses barrel along into the fast-changing digital age, we find that the very nature of work has changed. The new name for the office or the factory is the hybrid workplace. Not only where we do work, but how we do work has changed, and how we synchronize work with each other has changed the most. For the firm, productivity is at risk. And all the standard approaches to business that we’ve been taught are outdated. Take management as an example. How do you manage a hybrid workplace and workforce. Our point of view at The Value Creators  is that management is an old-fashioned concept we have to discard. We need something new. 

The Value Creators podcast hosted two of the best experts to address the challenges of the hybrid workplace, Julie Kantor and Felice Ekelman. They are co-authors of the book that will provide the background to our discussion today: Thrive With A Hybrid Workplace: Step-by-Step Guidance from the Experts.

Shownotes:
0:00 | Intro

03:06 | Old System VS New System: Work-life Balance & Remote Work During the Pandemic

09:55 | Hybrid Work and Leadership in a Post-Pandemic World

14:02 | Hybrid Model: Nine to Five Model is Gone

16:42 | Hybrid Workplace: Seven Seas Framework

22:53 | Hybrid Policy: How Are We Managing Change?

24:50 | Culture of change: Importance of Face-to-Face Connection

28:07 | Communication, Collaboration, and Leadership in a Hybrid Work Environment

34:46 | Coaching as a Fundamental Part of the Hybrid

37:27 | Smart Goals: Well-Being in the Workplace

38:48 | Productivity in the Hybrid Workspace

41:34 | Hybrid Workspace: Compliance Load

46:12| Wrap up: Where are we heading? 

Trini joined the Value Creators podcast to discuss his latest thinking distilled from his extensive brand-building experience: his theory of talkability.

Shownotes:
0:00 | Intro

03:17 | Understanding Talk Ability Theory: Basics, Floaters and Swimmers

07:20 | Three Areas of Talk Ability Theory

09:06 | Is Managing Expectations and Feelings a Brand's Duty?

11:11 | How digital marketing is typically described and the Traditional Funnel Approach

16:45 | Modern Marketing Innovation: Returns Policies and Proactive Issue Resolution

20:54 | Roger Martin's habit-driven brand strategy is outdated

22:39 | Concept Trini of Expectations

24:41 | Fundamental Elements of the Brand Blueprint and Speed Change

27:56 | Optimizing Social Media for Brand Talkability

28:50 | Heineken Double Zero Strategy

31:24 | Importance of Valuable Feedback in Business 

33:18 | Trini’s Business Insights and Lessons Learned 

38:46| Wrap up: Find Trini Amador and His Team at Gracianna.com

Anthony Iannarino knows the problem, and knows the solution: take a negativity fast. Just like cutting bad food choices from your diet to improve your metabolic health, you can cut negative thinking to improve your emotional health. He discussed his book, titled The Negativity Fast, and shared his insights with The Value Creators podcast.

Resources: The Negativity Fast: Proven Techniques To Increase Positivity, Reduce Fear And Boost Success.

Shownotes:
0:00 | Intro

02:30 | Dangers of Negativity in Entrepreneurship and Evolutionary Biology 

07:06 | Major Triggers: Stress and Optimism Bias

10:44 | Exploring Internal Dialogue in Anthony Iannarino's 'Negativity Fast' 

14:09 | Cognitive Behavioral Therapy

16:28 | Empathy as a Key Exit from Negativity 

19:35 | Detailed Insights on Empathy by Anthony Iannarino

23:44 | Idea of Radical Acceptance

27:04 | Value of Feedback and Solutions in Entrepreneurship

30:47 | Practice Gratitude in detail by Anthony

34:25 | Emotional and Metabolic Health: Keys to Overcoming Negativity

37:38 Positivity and Negativity: A Matter of Choice

39:26 | Does Positive and Optimistic Approach Link to Better Performance?

41:36| Wrap up: Practical Advice and Mind Hack by Anthony Lannarino 

Resources
https://curally.com
https://www.linkedin.com/in/jeremy-vesta-b967505/

Shownotes:
0:00 | Intro
02:14 | A Conversation with Jeremy Vashta: How He Surveyed the Healthcare Field
06:00 | Discussing Healthcare Economics in Detail
10:22 | Defining Nurse Coaching
12:31 | Initiating Relationships with High-Risk Individuals
14:35 | Training Nurses as Coaches
16:24 | The Key Variable in Engagement
18:08 | Jeremy’s Unique Corporate Value Proposition: Promoting Wellness and Building a Cohesive Culture
21:57 | Discussing Measurable ROI in Detail
23:53 | Sedentary Lifestyles and Obesity: Discussing the Biggest Healthcare Problem
26:40 | Embracing Long-Term Health and Behavior Modification
31:34 | Creating a Hospitable Environment Can Prevent Diseases
36:12 | Coaching Definition Beyond the Medical Field By Jeremy
39:01 | Can AI Help With Coaching in the Future?
41:30 | Wrap Up: Reach out to Jeremy at curally.com

Many small business owners experience frustration in trying to manage their businesses. So many things can get in the way of organized and profitable implementation. Management is hard, especially when it involves managing other people. Beverlee Rasmussen has interviewed and coached thousands of small business owners all over the world, and spent 10,000 hours developing her small business system of systems. 

Systems are how things get done. If you build systems, you don’t have to manage people. Beverlee offers systems for every facet of small business: Leadership Systems, Operations Systems, Financial Systems, Team Systems, and Marketing Systems. Those titles might seem like something for big businesses only. But they’re not. Every business owner can design and implement their own systems - and doing so will bring back all the joy and freedom and success that you expected from becoming an entrepreneur.

Don’t manage, build systems.

Resources:

Beverlee’s latest book: Small Business, Big Opportunity: Systematize Your Business.

Small Business Coach Training

Small Business Field Guide: Organized and Profitable

The Small Business Coach Gameboard

He joined The Value Creators podcast to explore the intersection of John Boyd and Austrian economics.

For full show notes visit: thevaluecreators.com

And since all value is subjective, capital can be understood as the value subjectively attributed to any resources available to a business for production. That means it includes capital goods like machines and offices, intangibles like brands and lines of code, and people and their skills and knowledge, both tacit and explicit, accumulated and
evolving.

In this episode, Peter Lewin, Professor of Economics in the Naveen Jindal School of Management at the University of Texas at Dallas, talks about capital, defining it, understanding it, optimizing it, identifying its role in business, and how it becomes valuable.

0:00 | Introduction to capital value

0:45 | Introducing guest: Peter Lewin

2:46 | Capital and Flow of value

10:52 | Inbound & outbound flow thru time

14:28 | Net Present Value

15:52 | Free cash flow vs. EVA.

22:51 | Value drivers

25:43 | Advertising campaigns

27:20 | Interest elasticity of present value

31:24 | About business advice

33:16 | Connecting EVA. with value drivers

38:15 | Sports analogy

Hermann Simon is a renowned management thinker and author, chairman of the consulting firm Simon-Kucher and the founder and leader of the research project he calls Hidden Champions. Hidden Champions uncovered the data demonstrating that – compared to the larger and more publicized companies of the major stock indexes like the S&P 500 - small and medium businesses are typically more profitable, more efficient (higher revenue per employee), faster growing, better at investing in and producing innovation, and better at making a return on that innovation, i.e. creating new value.

For full show notes visit, thevaluecreators.com

To shed some light, we talked to Adam Bryant, who has made leadership into his own field of expert knowledge and professional practice. He did so by interviewing over 1000 business leaders, both CEO’s and other senior executives, in multiple industries and stages of business growth and at every scale. He’s published his findings on LinkedIn and in the “Corner Office” column he created for The New York Times.  His latest book on the subject is The Leap To Leader: How Ambitious Managers Make The Jump To Leadership. He is the senior managing director and a partner at the Exco Group, an executive leadership development firm.

For full show notes visit, thevaluecreators.com

Jason LaBaw, as the founder and CEO of Bonsai Media Group and a pioneer in web development, AdWords, Google Analytics, and Umbraco development, has accumulated over 18 years of industry experience, client service, and strategic leadership in the digital world and has become an expert in combining technical and customer knowledge to scale.

In this episode, Jason touches on how he believes the future will look and what principles he is certain will be invaluable to thrive in a futuristic economy, such as empathy, planning, and budgeting.

For full show notes, visit: https://thevaluecreators.com

John is a premier thought leader in the wealth management industry and President and Chief Strategist of St. Louis Trust and Family Office, a $15 billion national investment firm. He is also an adjunct professor at Washington University's Olin School of Business in its Wealth and Asset Management Graduate Program.

In this episode, he not only teaches why we always look for certainty and how we can be aware of certain pitfalls we fall into while dealing with uncertainty but also how to navigate uncertainty to not only come out unscratched but profit from it.

For full show notes, visit: https://thevaluecreators.com

He joined The Value Creators podcast to explain value creation as a business model. He recently explained the theory and practice of value creation in a LinkedIn post titled The Customer Centric Enterprise, which we repeat here. 

For full show notes, visit thevaluecreators.com/business-podcasts/tvc-1/