As of August 2nd, EU law requires you to disclose AI-generated or edited ad creative, and if your agency hasn't told you yet, that's a problem. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down exactly what the EU AI Act Article 50 means for Google Ads advertisers. Which assets are affected, from Performance Max and demand gen creatives to Merchant Center product images, and how to manually label AI-generated content across Google Ads, Asset Studio, and Merchant Center before it becomes a compliance liability. 

Learn why the disclosure obligation sits entirely with the advertiser rather than Google, why non-compliance risks fines of up to €15 million or 3% of global turnover, and what Young & Digital is already doing to get client accounts compliant. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

YouTube Shorts placements are getting saturated and CPMs have doubled in a year, but your Shorts creative is also your untapped instream inventory. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy shares a simple but overlooked demand gen trick - duplicating your 9:16 Shorts content into a separate instream campaign targeting mobile only. 

Learn Jeremy's full demand gen campaign structure, from one campaign per placement and lookalike audience setup, to how to triangulate on-platform data, third-party attribution, and post-purchase survey results to actually measure whether your demand gen is working.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

The Google Ads learning phase is real, but it's also the most overused excuse in the industry, and it's time someone said it out loud. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy demystifies the learning phase from the ground up, covering exactly what triggers it, what doesn't, how long it actually lasts, and the five destructive advertiser behaviours.

Learn why Google doesn't start from zero when you launch a campaign, why volatility is normal but failure isn't, and how to tell the difference between expected short-term variance and a genuine strategy problem your agency is hiding behind a two-week deflection.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Grouping your campaigns by product margin feels like smart strategy, but it's not the same as actually bidding for profit, and the difference is costing you. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down a real audit finding that exposes why static margin-based campaign structures can't account for the factors that determine whether an order is truly profitable.  Shipping costs by location, bulk purchase quantities, return rates, and basket complexity, and why only feeding profit as a conversion value into Google Ads can actually solve this. 

Learn why a low-margin product isn't necessarily unprofitable, why a high-margin product hitting your ROAS target can still lose you money, and why the nuance between margin bidding and POAS is one of the most misunderstood distinctions in ecommerce Google Ads.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Google is changing how Target ROAS and Target CPA work in August, and if you do nothing, your campaigns will quietly spend more and perform worse. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy  breaks down exactly what is changing on August 17th, why your bid targets are shifting from a floor to a magnet that pulls performance toward the number you set, and why accounts that have been comfortably overperforming their targets are the most exposed. 

Learn why the conservative targets many advertisers set and forgot are now an open instruction for Google to loosen bids, chase more volume, and close the gap between target and actual performance, at your expense.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Sometimes Google Ads will never work, not because of poor management, but because the conditions simply don't support it. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy delivers an honest assessment of the four structural reasons an ad account is destined to underperform regardless of how well it's run. 

Learn why Google is fundamentally a demand capture and physical availability channel, why it should almost never be your first marketing channel, and what to fix before spending another penny on paid search. If your account has never quite worked and you can't figure out why, this episode will give you the honest answer your Google Ads expert might not have told you.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Your shopping campaigns could be bleeding revenue right now, and the problem isn't in your Google Ads account, it's in Merchant Center.

In this episode of the Google Ads Unleashed Podcast, host Jeremy walks through 14 of the most common Google Merchant Center mistakes he sees in real accounts, from unresolved product disapprovals, outdated feeds, and account-level misrepresentation suspensions, to neglected custom labels, unused add-ons, automated discounts, and the content API migration deadline that could break your feed entirely. 

Learn what a clean, healthy Merchant Center actually looks like, why pricing insights and supplemental feeds are two of the most underused levers in shopping, and how to fix the issues that are quietly costing you visibility, clicks, and conversions. If you haven't checked your Merchant Center recently, this episode is the audit you didn't know you needed.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

ROAS looks great on paper, but if Google can't see your margins, it's quietly pushing your least profitable products and costing you money. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down exactly why ROAS is a flawed optimisation signal for most ecommerce businesses, how to feed profit data directly into the Google Ads algorithm using conversion value rules, server-side tracking via Stape, or Profit Metrics, and why switching to target POAS can completely change which products Google chooses to prioritise.

One client went from hovering at break-even despite a 20x on-platform ROAS to their most profitable week in the agency's entire collaboration, in under seven days of switching to profit-based conversion values. If you're scaling spend but profits aren't following, this episode will show you exactly why and what to do about it.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Google's automated discounts feature just grew one client's gross profit by 25%, and it's now easier to set up than ever. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down exactly what automated discounts are, how Google's AI dynamically adjusts your product prices within a range you control to win more visibility, clicks, and conversions in the shopping auction, and why counterintuitively dropping prices can actually increase profit. 

Learn step by step how to set it up through Merchant Center, Shopify, or feed tools. If you're running shopping campaigns and haven't explored this feature yet, this episode gives you the full picture, including real results across impressions, clicks, orders, revenue, and gross profit from a live client account.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Your Google Ads account just got hacked, thousands spent in minutes on fraudulent campaigns. Here's exactly what happens next and how to recover. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy walks through a real account hack he helped a friend navigate, covering the full Google rollback process step by step, from fraudulent campaign detection and limited account access to campaign restoration, user reinstatement, and how to chase a refund. 

Learn why you need to take screenshots immediately, why you shouldn't delete fraudulent campaigns prematurely, and what preventative measures, from multi-factor authentication and password managers to cyber crime insurance, should be in place before this ever happens to you. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Google just told the world you can't choose keywords anymore - here's what that actually means for your ad account in 2026 and beyond. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy cuts through the noise from Google Marketing Live 2026, breaking down seven key announcements including AI Max for Shopping, Asset Studio's AI-generated creatives, universal cart infrastructure, demand gen attribution upgrades, and the shift of ads into Gemini's conversational AI search. 

Learn what's genuinely worth acting on now, what can wait, and why Google's aggressive push into upper-funnel and push marketing is a direct response to Meta threatening to overtake its advertising revenue. If you want to understand where Google Ads is heading and what to prioritise in your account before these changes land, this episode is for you.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

When your Google Ads stop scaling, it's usually because you've run out of product-aware traffic, and advertorials are how you fix that. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy delivers a practical mini playbook on how to use advertorials to bridge the gap between problem-aware cold audiences and your product page, covering everything from domain setup and funnel tools to cross-domain tracking and bid strategy progression. 

Learn why a separate domain and ad account are non-negotiable, how to structure a comparison advertorial that supplements your bottom-funnel campaigns first, and how to expand into high-volume problem searches once the model is proven. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

AI just audited a Google Ads account with two years of data, and it got every observation right and almost every conclusion wrong. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down a real AI-generated Google Ads audit a client submitted, walking through exactly what the tool caught, what it missed, and why correlating data points without business context leads to dangerously confident but fundamentally flawed conclusions. 

If you manage Google Ads for yourself or a client, this episode will sharpen how you use AI tools without letting them do your thinking for you.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

On-platform data doesn't always reflect reality, so how do you actually know when to scale your Google Ads? 

In this episode of the Google Ads Unleashed Podcast, host Jeremy Young shares a practical three-step framework for making confident budget and scaling decisions, covering post-purchase surveys, first-party tracking and attribution models, and on-platform metrics. 

Learn why incrementality matters more than reported ROAS, how to choose the right attribution model for your business, and why channels like YouTube and branded search can wildly distort your picture of what's actually driving revenue. If your on-platform numbers and your bottom line never quite seem to match, this episode will change how you interpret your data for good.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Spotted a competitor running ads on your brand name? Here's exactly why it happens and how to shut it down. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down how competitor brand bidding works, from accidental PMax spillover to deliberately crafted conquesting ads. 

Learn how to use auction insights, bid strategy, and sharp ad copy to outgun competitors and make their clicks painfully expensive, or when to go nuclear and take the fight to their brand terms instead. Whether you're dealing with a friendly rival or a cut-throat competitor, this episode gives you the full playbook to protect your brand and fight back smart.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Google just changed how ad scheduling affects your daily budget, and if you haven't adjusted yet, you could be haemorrhaging thousands. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down the April 22nd Google Ads budget pacing update and exactly what it means for advertisers running ad schedules, from Monday-to-Friday B2B campaigns to weekend-only or single-day setups. 

The change means your daily budget is now spread across 30.4 days regardless of how many days your ads actually run — so if you're budget-limited and using ad scheduling, your monthly spend could spike significantly without you ever touching a setting.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Google Local Services Ads are one of the most underused tools in paid search - and they could flood your pipeline overnight. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down exactly what Local Services Ads are, who they're for, and how they differ from traditional PPC — including the pay-per-lead model, lead verification, and how Google rewards businesses that hustle their leads. 

Learn how to get set up step by step, from linking your Google Business Profile and submitting your licence, to choosing service areas wisely and optimising your target cost per lead over time. 

Whether you're a local service business owner or a practitioner looking to expand your offering, this episode gives you everything you need to hit the ground running.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Can't see your own Google Ads? Don't panic — but also, stop searching for them.

 In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down every reason your ads might not be showing, from budget exhaustion and ad scheduling to geo-targeting, device bid adjustments, and auction dynamics.

More importantly, learn why obsessively searching for your own ads is actively damaging your performance, and what account metrics you should actually be trusting instead. If you manage Google Ads for yourself or a client, this episode will save you time, protect your quality score, and shift your focus to what really matters.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Is your Google Ads account actually healthy, or are you being misled by vanity metrics and bad data? 

In this episode of the Google Ads Unleashed Podcast, host Jeremy Young walks you through a no-nonsense 4-point health check you can run on your own account, even without expert knowledge. From spotting duplicate conversion tracking and missing first-party data, to identifying messy shopping feeds and red-flag campaign structures. 

Learn exactly what to look for and what it means if it's broken. If your results don't match what your agency is reporting, this episode will show you why.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Scaling Google Ads isn’t about more tweaks, it’s about fixing the real bottlenecks in your funnel and business. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down why 70% of performance happens outside the ad account, covering conversion rate optimisation, offer strategy, pricing, retention, and customer journey analysis.

Learn how to identify true growth constraints, from low AOV and poor checkout UX to weak retention, and stop wasting time on meaningless in-platform tweaks.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

*Disclaimer there is no video for this weeks episode.

Overwhelmed by Google Ads tasks? Here’s your weekly, monthly & quarterly optimisation system that actually works. 

In this episode weeks episode of Google Ads Unleashed, host Jeremy breaks down a proven Google Ads SOP checklist—covering performance analysis, budget pacing, search term optimisation, feed health, conversion tracking, and scaling strategies. Learn exactly what to do (and when) to stay consistent, avoid wasted spend, and drive long-term growth without guesswork. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Your Demand Gen creatives are crushing it… then suddenly performance drops. 

In this episode of Google Ads Unleashed, hosr Jeremy reveals the “Zombie Campaign” strategy, a simple Google Ads Demand Gen tactic to revive high-performing creatives after they start to burn out. 

Learn how to repurpose winning ads using tCPA or tROAS bid caps, extend creative lifespan, and squeeze extra performance from assets that once drove conversions.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Your branded campaign shows the highest ROAS, but is it your least incremental channel? 

In this episode of Google Ads Unleashed, host Jeremy unpacks the real truth about brand bidding, attribution vs incrementality, and when branded search in Google Ads is quietly draining profit. 

Learn how to structure brand campaigns correctly, defend against competitors, exclude brand from Performance Max, and run simple incrementality tests to see if you should cut it.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Stop copying competitors in Google Ads—win by standing out. 

In this episode of Google Ads Unleashed, host Jeremy breaks down “reverse benchmarking,” inspired by Rory Sutherland, and explains why differentiation beats imitation in competitive auctions. 

Learn how messaging, positioning, pricing strategy, and product-market fit impact Google Ads performance more than hacks or automation ever will.

Rory Sutherland clip 1: https://www.youtube.com/shorts/MGrbru05VzE
Rory Sutherland clip 2: https://www.youtube.com/shorts/GuhxCcPb-_k

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Is your competitor stealing your branded traffic and your revenue? 

In this episode of Google Ads Unleashed, host Jeremy reveals a real Google Ads audit where a rival hijacked branded search, crushed impression share, and wiped out thousands in sales. 

You’ll learn how brand bidding, auction insights, impression share loss, and weak brand protection can quietly destroy performance, even when Meta and non-brand campaigns look fine.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Is ROAS telling you the truth—or quietly killing your profits? 

In this episode of Google Ads Unleashed, host Jeremy sits down with Google Ads expert Thomas Eccel to unpack why ROAS is often misleading and what smart advertisers should track instead. 

You’ll learn how Google Ads automation, margins, contribution profit, and business context matter more than vanity metrics—and why high ROAS doesn’t always mean real growth. 

Follow Thomas on LinkedIn: https://www.linkedin.com/in/thomaseccel/

Contact Thomas: https://www.thomaseccel.com/?utm_source=linkedin&utm_medium=Profile&utm_campaign=CTA&utm_term=googleadsstore

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Rising CPCs killing your Google Ads performance? 

In this episode of The Google Ads Unleashed Podcast, host Jeremy breaks down why cost-per-click keeps climbing—and what you can actually do about it. You’ll learn how competition, shrinking inventory, bidding strategies, match types, and Quality Score all drive higher CPCs, plus practical fixes you can apply immediately.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Your Performance Max campaign spending but not scaling? 

This episode of the Google Ads Unleashed Podcast breaks down exactly why PMAX fails in so many ad accounts, and how to fix it. 

Host Jeremy walks through the most common PMAX mistakes: wrong goals, bad settings, brand leakage, weak creatives, and feeds that quietly kill performance. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Your Google Ads account is losing money, and you might not even know why. 

In this episode of Google Ads Unleashed, host Jeremy breaks down a real Google Ads audit that uncovered broken conversion tracking, zero audience strategy, feed chaos, and campaigns optimised for revenue instead of profit. 

You’ll learn why profit-first tracking, first-party data, and feed optimisation are non-negotiable for large ecommerce accounts with tight margins.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Your Google Ads account needs a 2026 reset - start the year clean and profitable.

In this episode of the Google Ads Unleashed Podcast, host Jeremy walks through a practical Google Ads “spring clean,” covering ad copy refreshes, conversion tracking checks, audience updates, keyword research, and landing page optimisation. 

You’ll learn how to spot what held performance back in 2025 and what to fix now to scale smarter in 2026.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Struggling to set the right Google Ads CPA? 

In this episode of The Google Ads Unleashed Podcast, host Jeremy breaks down CLV vs CAC and shows how to calculate a profitable customer acquisition cost using real eCommerce data. 

You’ll learn how to use Customer Lifetime Value, contribution margins, and CLV:CAC ratios to set smarter Google Ads targets that scale, without killing cash flow.

We'd recommend watching this episode on YouTube or Spotify, for the full experience.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Christmas demand drop incoming? 

In this episode of Google Ads Unleashed, host Jeremy breaks down exactly what to do with your campaigns over Christmas to avoid wasted spend and protect performance. 

Learn when to lower budgets, when to pause, or fully stop campaigns using data exclusions. A must-listen for media buyers planning a smooth shutdown and strong January restart.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

BFCM is over—so what actually worked?

In this episode of Google Ads Unleashed, host Jeremy breaks down seven key learnings from Black Friday and Cyber Monday, from extending sales periods and preparing your algorithm to testing strong offers and monitoring performance in real time. 

You’ll discover why brand trust and evergreen marketing outperformed, how to pivot when offers underperform, and why Demand Gen delivered exceptional ROI.

Join our Google Ads Slack channel here: https://join.slack.com/t/googleadsunleashed/shared_invite/zt-3h07ujbfm-EMp7BeDm0~1LjidWY0_F5w

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Launching Demand Gen in Q4? Don’t get burned. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy reveals the hidden risk that’s draining budgets fast, and the smarter way to launch Demand Gen without the blowout many advertisers experienced after Black Friday. 

You’ll learn why Google’s Demand Gen algorithm behaves very differently from Meta, how to test creatives safely on low budgets, and how to scale campaigns day-by-day without triggering runaway spend.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Are you spending money, getting clicks, seeing carts fill up… yet sales stay flat? You’re not the only one. 

This is one of the biggest pain points I hear from new advertisers, training clients, and even experienced media buyers. So in today’s episode of Google Ads Unleashed, we’re breaking down the five most common reasons your Google Ads don’t convert, and exactly what to do about each one.

It’s Black Friday week, so if your sales aren’t climbing yet, this episode will help you diagnose what’s happening inside your account and what might be happening after the click too.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

JOIN our slack channel now: https://join.slack.com/t/googleadsunleashed/shared_invite/zt-3h07ujbfm-EMp7BeDm0~1LjidWY0_F5w

Struggling to figure out how much budget you actually need for Google Ads—and how many conversions it takes before Smart Bidding becomes effective? 

In this episode of Google Ads Unleashed, host Jeremy breaks down the real thresholds for Target CPA and Target ROAS, how to reverse-engineer your daily budgets, and why the right conversion event depends on how deep into your funnel you can track. 

You’ll also learn how to use offline conversion tracking, MQL/SQL ratios, and realistic CPA math to finally set goals that Google can optimise toward. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

*Apologies in advance for the disrupted audio in this episode, next week will be back to normal.

Setting a random ROAS target and hoping for the best? Not a good strategy. 

In this episode of Google Ads unleashed, host Jeremy breaks down a smarter, data-driven approach to finding the right Return on Ad Spend for your campaigns—one that goes beyond what Google Ads tells you. 

You’ll learn how to use incrementality testing and calibration multipliers to reveal your true ROAS, avoid misleading metrics, and set profitable targets based on real performance.

Google Resource: https://www.thinkwithgoogle.com/_qs/documents/18393/For_pub_on_TwG___External_Playbook_Modern_Measurement.pdf

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Thinking about hiring an agency or running your Google Ads yourself? 

In this episode of The Google Ads Unleashed Podcast, host Jeremy breaks down the pros, cons, and trade-offs between DIY, freelancers, and full-service agencies — so you can make the right call for your budget, goals, and stage of growth.

Learn when it pays to do it yourself, when outsourcing saves you money, and how hybrid “done-with-you” options can fast-track your success.

Download the Google Ads Ultimate Q4 Checklist here: https://checklist.younganddigital.marketing/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Bad agencies are everywhere and they’re costing businesses millions. 

In this episode of Google Ads Unleashed, host Jeremy breaks down the biggest red flags to watch for when hiring or working with a Google Ads agency or freelancer. Learn how to identify poor tracking setups, vanity reporting, lack of communication, and shady ownership practices before they sink your results. 

Get the ultimate Google Ads Q4 checklist here: https://checklist.younganddigital.marketing/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Tracking and analytics have never been more complex, or more critical.

In this episode, Jeremy sits down with Luc Nugteren, one of Europe’s top tracking specialists, to unpack what’s really happening with consent mode, server-side tracking, and offline conversions. You’ll learn how to build a compliant, high-accuracy setup that Google actually rewards and why most advertisers are still getting it wrong.

Follow Luc on LinkedIn: https://www.linkedin.com/in/luc-nugteren/

Get in touch with Luc directly: https://lucnugteren.com/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

The Ultimate Q4 Google Ads Prep Guide (and Costly Mistakes to Avoid)

Get our Ultimate Google Ads Checklist here: https://checklist.younganddigital.marketing

 Q4 can make or break your year — but most advertisers go in unprepared. In this episode, Jeremy shares the 8-step Google Ads Q4 checklist he uses with every client to maximize sales, boost ROAS, and avoid the costly mistakes that waste millions each holiday season. From offer planning to bid strategy tweaks and campaign timing, this is your roadmap to a record-breaking quarter.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Hitting a ceiling with your Google Ads growth? 

In this Google Ads Unleashed episode, host Jeremy breaks down how to scale internationally without wasting ad spend or tanking ROAS. Learn how to structure accounts, manage domains, handle multiple currencies, and localise your feeds and landing pages for sustainable growth. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

The right tools can make or break your Google Ads success. 

In this episode of Google Ads Unleashed, host Jeremy shares his top 10 essential tools that every advertiser should be using in today’s AI-driven, automated landscape. From feed management and attribution to AI, competitor analysis, and client reporting, discover the stack that keeps campaigns running profitably.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Struggling with Google Ads that just won’t convert? 

In this episode of Google Ads Unleashed, host Jeremy breaks down exactly how to diagnose a failing account and pinpoint where things are going wrong. From search terms and CTR to CPCs, add-to-cart rates, checkout issues, and even shipping, he shows you how to spot the weak link in your funnel and fix it. 

This episode takes you step-by-step through real examples so you can troubleshoot your campaigns with confidence.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Think adding negative keywords always improves results? Think again. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy explains why most advertisers are overdoing negatives—and how it can actually hurt performance. You’ll learn when to trust Google’s smart bidding, why data (not gut instinct) should guide exclusions, and how to run an A/B test to see if cutting back boosts results.

👉 Curious if your keyword lists are doing more harm than good? Tune in now and rethink your negative keyword strategy.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Ever wondered if your Google Ads are actually driving incremental sales—or if those conversions would’ve happened anyway? 

In this episode of the Google Ads Unleashed, Jeremy breaks down the concept of incrementality and shares a 5-step framework to test it for yourself. You’ll learn how to build a clear hypothesis, set up a geo holdout test, and measure results without falling into common traps.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, host Jeremy breaks down the power of advertorials - paid articles that look like editorial content and guide users to convert without aggressive sales tactics. 

You’ll learn when to use advertorials, how they help you capture more SERP real estate after maxing out Search, Shopping, and Demand Gen, and the step-by-step process to launch your own campaign. From comparison pages to cross-domain tracking and even affiliate tie-ins, this episode shows why advertorials can outperform standard prospecting campaigns.

👉 Want to see how this strategy could work for your brand? Connect with Jeremy on LinkedIn or via email for a deep dive.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Google Ads not spending? 

In this episode of Google Ads Unleashed, host Jeremy breaks down four key fixes to get your campaigns moving again. From catching hidden disapprovals to adjusting bid strategies, checking Merchant Center errors, and improving quality signals, you’ll learn the exact steps to diagnose and resolve stuck campaigns.

 Whether you’re running Search or Shopping, this guide will help you troubleshoot why your ads aren’t serving—and how to fix it fast.

👉 Need more help? Reach out to Jeremy on LinkedIn or via email to get personalised support for your campaigns.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

How do you grow revenue by 50% without increasing ad spend? 

In this episode, host Jeremy breaks down a real client case study that did exactly that. You’ll learn how profit-first tracking (profit bidding) changes decision-making, why offline conversions from your CRM are critical, and how a PMax brand vs. non-brand split can unlock higher ROAS. 

Jeremy also shares how server-side tracking, call tracking, and passing Shopify profit data back into Google Ads set the foundation for smarter bidding.

👉 Want to see the full strategy in action? Reach out to Jeremy on LinkedIn or via email to get the exact process we use with clients.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Struggling to spot wasted ad spend in your search terms? 

In this episode, host Jeremy shares a powerful but underused strategy: how to run an N-gram analysis to uncover hidden patterns in your Google Ads data. You’ll learn how to identify one- and two-word phrases that drive up your CPA, how to automate the analysis using ChatGPT, and why this method is perfect for summer account cleanup. 

Want to finally know if words like “Amazon” or your competitor’s brand are killing performance? This episode is your blueprint.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Top advertisers are quietly shifting away from automation—and for good reason. 

In this episode of Google Ads Unleashed, host Jeremy shares why manual bidding is making a comeback, especially for brand campaigns, low-volume accounts, and high-CPC segments. Learn where smart bidding fails, how to run strategic A/B tests, and why taking back control of your bids might be your next best move. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Amazon Just Disappeared from Google Shopping—Here’s What It Means for Your Ads

In this episode of Google Ads Unleashed, host Jeremy breaks down the shock exit of Amazon from Google Shopping and why it’s a golden opportunity for ecommerce advertisers. Learn how this move could lower your CPCs, boost your impression share, and open the door for niche players to win big. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Big news—Jeremy’s hosting a live webinar this Thursday 24th July with Product Hero, and you’re invited! Sign up now: https://producthero.webinargeek.com/how-to-start-demand-gen-the-right-way-a-proven-media-buying-framework-for-ecom-brands

In this episode, get a sneak peek of what he’ll be covering: how to launch high-converting Demand Gen campaigns, structure your YouTube and Discovery ads for success, and avoid common mistakes. Plus, hear a fresh case study that shows exactly what’s working right now. 

Don’t miss the webinar—it’s your chance to ask questions live and learn how to unlock growth with Google Ads' most underused campaign type.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Is Google Ads really harder—or are we just ignoring the Magic Mix aka the fundamentals? 

In this episode, Ed Leake breaks down why PPC success still comes down to strategy, not hacks. Host Jeremy and Ed talk frameworks vs. courses, the rise of automation and AI, and why most ad accounts fail outside the platform. If you're tired of chasing shiny objects and want performance that actually scales, this one’s for you.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Summer ad slump? Here’s how to thrive while everyone else panics. 

In this episode of Google Ads Unleashed, host Jeremy breaks down why Google Ads performance often dips in summer and what to actually do about it—no panic tweaks, no desperate measures. 

Learn how to audit your account, refresh your assets, optimise your feed, and set the stage for a powerful Q4. Packed with actionable advice for Ecom and lead gen brands, this is your survival guide for summer slowdowns.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

What if your best-performing Google Ads campaigns aren’t actually adding any value? 

In this episode of the Google Ads Unleashed Podcast, host Jeremy is joined by Marcel Smal of Roots Network breaks down the real meaning of incrementality in PPC—why it matters, how to test it, and what most advertisers get wrong. We explore brand search cannibalisation, PMax pitfalls, conversion lift studies, and the hidden costs of not knowing your true impact. If you want to separate performance from perception, this one’s for you.

Find Marcel here: https://www.linkedin.com/in/marcel-smal/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Missed Google Marketing Live 2025? Here's your fast-track summary. 

In this episode of Google Ads Unleashed, host Jeremy breaks down the biggest updates from GML 2025 - AI Overviews, Smart Bidding Exploration, Performance Max reporting, and the long-awaited A/B testing in Merchant Center. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, host Jeremy is joined by Inderpaul Rai, Director of Paid Media at WeDiscover, to dive deep into some of the smartest, most unconventional strategies in performance marketing. 

From feeding Google ‘wrong’ data to improve bidding accuracy, to overcoming the limitations of PMax and attribution windows with predictive modelling. Learn how AI and data science are being used to solve complex problems like underperforming feeds, inflated conversion values, and long purchase cycles. 

Find Indi here: https://www.linkedin.com/in/inderpaul-rai/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this weeks episode of the Google Ads Unleashed podcast discover how to save thousands on your brand campaigns with Jeremy's game-changing brand campaign hack. 

Host Jeremy shares a proven method that recently helped a client reduce ad spend by 70%. Learn how to optimise your campaigns, minimise CPCs, and maximise ROI. 

Note: This is a reuploaded episode while Jeremy is away on his honeymoon — but it's a hidden gem you may have missed the first time around! Packed with insights on how to use post-purchase data to boost your Shopping Ads performance. Usual episodes will return shortly.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock new potential in your Google Shopping Ads with post-purchase data!

In this episode of Google Ads Unleashed, discover how analysing customer survey insights post-purchase can reveal key product benefits to optimise your ad titles and descriptions—resulting in better search alignment, higher CTRs, and more conversions. 

Jeremy Young breaks down practical ways to gather and leverage this data, giving you a competitive edge and making your Shopping Ads more effective than ever!

Note: This is a reuploaded episode while Jeremy is away on his honeymoon — but it's a hidden gem you may have missed the first time around! Packed with insights on how to use post-purchase data to boost your Shopping Ads performance. Usual episodes will return shortly.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Struggling to scale with Google Ads? 

In this weeks episode of the Google Ads Unleashed podcast, host Jeremy breaks down 7 proven strategies to grow faster, even when search volume is limited.

Learn how to boost ROAS by improving conversion rates, increasing average order value, and positioning your products for maximum visibility. Whether you’re hitting a plateau or just starting to scale, this episode gives you a clear roadmap to unlock profitable growth.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Struggling to scale profitably on Google Ads? 

In this episode of Google Ads Unleashed, host Jeremy breaks down a real-life case study showing exactly how Young & Digital turned a stagnant account into a high-performance growth engine—boosting ad spend and profits at the same time. Learn what changes actually moved the needle, from feed optimisation to smart bid strategies.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of the Google Ads Unleashed Podcast, host Jeremy dives into the hype vs. reality of AI in Google Ads. Learn how to use AI to speed up competitor research, boost CRO, and write ads that actually resonate—without losing your creative edge. 

If you’ve ever wondered how to use AI tools like ChatGPT to gain an unfair advantage in your campaigns, this episode is for you! 

Want the exact prompts Jeremy uses to get results faster? Reach out and get them today.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of the Google Ads Unleashed Podcast, host Jeremy dives into the costly pitfalls many Ecommerce brands make on Google Ads—and how to avoid them. 

Learn why poor tracking, weak product pages, sloppy feeds, and wrong bid strategies can quietly kill your profits. If you’ve ever wondered why your campaigns aren’t scaling like they should, this episode is for you!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Should You Use PMax to Win Back Lapsed Customers?

 In this episode of Google Ads Unleashed, host Jeremy explores Google Ads’ latest update: customer retention bidding in Performance Max. Learn how to target lapsed customers, when it makes sense to reactivate them, and why this feature could be a smarter play than always chasing new traffic. 

If you’ve ever wondered how to get more value from your existing customer base, this one’s for you!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down the biggest PPC shifts coming your way—from AI tools and cross-channel integration to incrementality testing and campaign structure revamps. 

Learn why isolating your Google Ads data no longer cuts it, how to find true value in your ad spend, and what smart marketers are doing post-click to drive serious results. If you want to stay ahead in a rapidly changing landscape, this one’s for you!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Should You Bid on Brand Keywords in Google Ads? 

In this episode of the Google Ads Unleashed Podcast, host Jeremy dives into the classic debate: to brand or not to brand? 

Learn when running a branded search campaign makes sense, when it’s just burning cash, and how to test whether it’s actually driving incremental revenue. If you’ve ever wondered whether bidding on your own brand name is a must, this episode is for you!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Boost Your Google Ads Performance with a CSS! 

In this episode, host Jeremy is joined by Martijn from Product Hero who explains why switching to a Comparison Shopping Service (CSS) can instantly lower your CPC and boost your ad rank. 

Discover how Product Hero’s data-driven tools and AI-powered optimisations help e-commerce businesses maximise Google Shopping performance. Don't miss this insider strategy for increasing visibility and reducing costs in your Google Ads campaigns!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Sign Up for Producthero: https://producthero.com/en/google-css

Contact Martijn directly on martijn@producthero.com

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock Hidden Growth with This Google Shopping Hack! 

Struggling to scale your Google Shopping campaigns? In this episode, host Jeremy reveals a game-changing product feed strategy to tap into new search demand—even when search volume is maxed out! 

Learn how to restructure your product titles, optimise for alternative search terms, and drive more conversions without increasing ad spend. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching this Q2: https://www.younganddigital.marketing/1-2-1-coaching

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

It’s Finally Happening! 

Google just dropped a game-changing update—Performance Max campaigns now support up to 10,000 negative keywords! 

In this episode, Jeremy breaks down what this means for your campaigns, how to implement them effectively, and why Google is finally giving advertisers more control. 

Don’t miss this essential update that makes PMax more powerful than ever!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Massive Google Ads Updates Just Dropped! 

In this episode of the Google Ads Unleashed Podcast, Jeremy reveals two game-changing updates to search ads—including new ad location auctions and headline site links. Discover how these changes affect your bidding strategy, campaign performance, and visibility on the SERP. 

Don’t miss this essential guide to staying ahead in the ever-evolving Google Ads landscape!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Are your product images killing your Google performance? 

In this episode, host Jeremy breaks down how to test product images to boost CTR and conversions. Learn two powerful testing methods, when image optimisation actually matters, and which tweaks can make your ads stand out. 

If your Shopping ads aren’t getting clicks, this could be the game-changer you need!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Your Google Ads are failing—but it’s not your setup. 

In this episode of Google Ads Unleashed, host Jeremy reveals why a high-performing campaign suddenly tanked and the real reason most advertisers struggle: stronger competition with a better offer. 

Learn how to analyse auction insights, optimise landing pages, improve perceived value, and adjust bidding strategies to outgun competitors and reclaim top SERP spots. Plus, Jeremy breaks down a two-step recovery plan that can revive struggling campaigns fast. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Performance Max just got a major upgrade! 

In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down three key updates, including campaign-level negatives, improved search theme insights, and new demographic exclusions. 

Learn how these changes impact your campaigns, how to use them to optimise results, and why PMax is finally becoming more advertiser-friendly. Don’t miss these early 2025 updates that could change the way you run Google Ads!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Google Ads just introduced powerful new promo code options—barcodes and QR codes! 

In this episode of the Google Ads Unleashed podcast, host Jeremy breaks down how these updates can drive conversions, improve offline-to-online integration, and open up new marketing opportunities.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Struggling to scale your Google Ads? 

In this episode of the Google Ads Unleashed podcast, host Jeremy breaks down 8 proven strategies to grow your ad account in 2025. 

Learn how to trim wasted spend, lower CPCs, and improve conversion rates through better offers and landing pages. Jeremy also covers targeting new keywords, expanding into different countries, launching more products, and leveraging YouTube & Demand Gen.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock the power of automation with this must have PMax script! 

In this episode, host Jeremy dives into the must-have script for every Google Ads account, created by the legendary Mike Rhodes. 

Learn how it provides invaluable insights into ad spend and conversion data across Google Ads channels like Search, Shopping, and Display—helping you optimise campaigns like never before. Tune in for step-by-step installation tips, actionable takeaways, and strategies to boost your performance.

Get the Mike Rhodes PMax script here: https://mikerhodes.circle.so/c/free-scripts/installing-the-pmax-script

Follow Jeremy on LinkedIn: https://www.linkedin.com/in/jeremy-young-google-ads/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Struggling with conversion tracking in Google Ads? 

You're not alone! In this episode, host Jeremy Young uncovers 12 frequent tracking mistakes—from duplicate conversions to misaligned goals—and how to fix them.

Learn actionable tips to optimise your data, boost campaign performance, and ensure your tracking aligns with your business objectives. Don't let bad data steer your campaigns off course.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock host Jeremy's 7 bold Google Ads predictions for 2025! 

In this episode of Google Ads Unleashed, Jeremy explores the strategies and trends that will define the future of PPC. 

From the rise of Demand Gen and YouTube ads to the game-changing impact of AI and profit-based bidding, Jeremy shares insights to help you stay ahead in the evolving Google Ads landscape. Whether you’re a seasoned marketer or a growing brand, these predictions are your roadmap to success in 2025 and beyond!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

To get the full experience of this episode, we recommend watching the full episode on YouTube or Spotify.

Discover why disabling conversion tracking could be the key to slashing your CPCs. 

In this episode of the Google Ads Unleashed Podcast, special guest John Moran unpacks his controversial 'disabling conversion tracking' strategy, plus insights into his feeder strategy, how to scale Ecommerce businesses and agencies + lots more.

Find John on LinkedIn here: https://www.linkedin.com/in/johnmorangads/

Watch here: https://youtu.be/wLlejrRifp0

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, host Jeremy reveals essential strategies to keep your campaigns profitable over Christmas. 

Perfect for advertisers navigating the holiday slowdown, this episode shares everything you need to know to stay efficient and ready to scale in the New Year. 

We'll see you in the New Year 👋

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover how to scale your brand with YouTube Shorts through Google Ads!

In this episode of Google Ads Unleashed, we uncover a game-changing strategy to tap into one of the most undervalued ad placements on YouTube. Learn how to set up Demand Gen shorts, recycle winning creatives, and leverage unbeatable CPM rates. P

This episode shares everything from targeting tips to ad optimisation. Don’t miss this essential guide to unlocking the power of YouTube Shorts and leaving your competitors behind!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, we dive into one of the most underrated yet game-changing tools in your Google Shopping arsenal: Feed Rules. 

From automatically setting product colours to dynamically grouping sale items for maximum ROI, feed rules allow you to optimise your product data effortlessly. Host Jeremy will also cover how feed rules can transform your Merchant Center setup and unlock the full potential of your Google Shopping campaigns!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Struggling to scale your campaigns?

In this episode of the Google Ads Unleashed Podcast, Jeremy breaks down Dynamic Search Ads (DSAs)—the often overlooked but powerful tool for driving conversions. 

Learn the DSA setup process, key optimisation strategies, and why Google might integrate DSAs into Performance Max campaigns.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Ready to expand beyond Google Ads?

In this episode of Google Ads Unleashed, host Jeremy shares a beginner-friendly guide to setting up Microsoft Ads. 

Learn how to unlock additional PPC potential by leveraging Bing’s unique audience, simplifying campaign structures, and automating key integrations.
 
Whether you're new to Microsoft Ads or looking to diversify your strategy, this episode delivers actionable tips to add a valuable 5% boost to your bottom line!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock new potential in your Google Shopping Ads with post-purchase data!

In this episode of Google Ads Unleashed, discover how analysing customer survey insights post-purchase can reveal key product benefits to optimise your ad titles and descriptions—resulting in better search alignment, higher CTRs, and more conversions. 

Jeremy Young breaks down practical ways to gather and leverage this data, giving you a competitive edge and making your Shopping Ads more effective than ever!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover how to save 20% on Google Shopping ad costs with one simple trick!

In this episode of Google Ads Unleashed, we reveal a powerful, underutilised tactic using CSS (Comparison Shopping Services) that can give you a competitive edge by reducing click costs and boosting bidding power. 

Perfect for EU-based advertisers looking to maximise Q4 profitability, this episode covers everything from CSS benefits to selecting the best providers. Don't miss out on this essential strategy for increasing ad efficiency and staying ahead of competitors.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this Google Ads Unleashed episode, hist Jeremy Young reveals why Demand Gen campaigns are the secret weapon for Q4 success.
 
Explore how to build high-performing Demand Gen campaigns for Black Friday and beyond, from optimising with third-party attribution to selecting ad formats that increase conversions. 

Jeremy also covers tips for targeting, creative strategies, and best practices to drive results during this holiday season.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, host Jeremy Young dives into Google's game-changing update on Performance Max (PMax) and Shopping campaigns.
 
Learn how the new ad rank dynamics between PMax and Shopping can impact your holiday strategy and lead to smarter campaign management. 
Tune in to explore why this update is stirring the industry and how it could shift your Google Ads approach, especially with Shopping campaigns making a comeback.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, Jeremy Young shares how he slashed lead costs by 40% without increasing ad spend. 

Discover the step-by-step process that optimised conversion tracking, revamped campaigns, and leveraged AI-driven customer insights to generate higher-quality leads. Whether you're in lead generation or eCommerce, these actionable strategies can boost your Google Ads performance and deliver tangible results.
 
Tune in to uncover the secrets behind driving more qualified leads and cutting costs!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, Jeremy Young shares three underused Google Ads strategies that can supercharge your campaigns. 

Discover how leveraging scripts, remarketing, and ad customisers can drastically improve your results, especially during Q4. Tune in to learn actionable tips on optimising your PPC efforts with tools and techniques no one is talking about.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, host Jeremy Young shares his experience attending Brighton SEO and explores whether PPC events are worth the investment. 

He dives into the quality of content, networking opportunities, and key takeaways from the event, offering valuable insights for PPC professionals considering future conferences. Tune in to hear his honest breakdown of the pros and cons of industry events.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Q4 is upon us, and for most businesses, this is when 50-70% of their yearly revenue rolls in.

If you haven’t started prepping your Google Ads strategy yet, now’s the time!

Want Jeremy's full strategy? Jeremy will be hosting a free webinar on October 1st where he will go deeper and answer all of your burning questions — no sales pitch, just pure value!

*He is also giving away a free gift worth £250 for all attendees + a free 1-2-1 consultation.

Sign up now: https://lnkd.in/gNUc9WkP

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

"Copy This 8-Step Plan to Smash Q4" is your go-to guide for dominating Google Ads during the most lucrative shopping season of the year. 

In this episode of the Google Ads Unleashed Podcast, you'll get a practical, step-by-step strategy to optimise your campaigns, create high-converting offers, and scale your ad performance. 

Learn how to fine-tune the fundamentals, leverage promotions, and maximise ROI while preparing for major sales events like Black Friday and Cyber Monday. Tune in to make the most of Q4 and boost your yearly revenue.

Register to attend our Q4 Webinar here: https://www.younganddigital.marketing/FREE-Webinar

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Want to save money on your Google Ads campaigns? 

In this episode of the Google Ads Unleashed podcast, host Jeremy dives into the power of portfolio bid strategies. Jeremy breaks down how these underutilised strategies allow you to pool data across multiple campaigns, share budgets, and set CPC caps, all while boosting efficiency and reducing costs. 

Learn how to optimise your bidding by consolidating campaigns, improving learning, and avoiding costly search terms. Perfect for any e-commerce business looking to maximise ROI!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Wonder how Google Ads tracks conversions? 

In this episode, host Jeremy is joined by Vince Wagenknecht who breaks down the complexities of Google Ads conversion attribution and shares insights into his innovative attribution and tracking model, Kickbite. 

We discuss how in-platform data can often fall short, the importance of testing for more accurate insights, and the future of media buying. Vince also explores how AI is reshaping the way brands track and optimise performance.

Stay-up-to-date with Vince Wagenknecht on LinkedIn: https://www.linkedin.com/in/vince-wagenknecht/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, Elizabeth Greene, Co-Founder of Junglr, dives into mastering Amazon Ads. 

Discover how building a quality-focused Amazon agency, making data-driven decisions, and aligning ad strategy with business goals can transform your ad performance. Elizabeth also shares key insights on optimising listings, understanding ACoS, and the impact of ad types on organic market share.

Whether you're just getting started or looking to scale, this episode is packed with actionable advice.

Reach Elizabeth on LinkedIn to find out more about her and Junglr: https://www.linkedin.com/in/elizabeth-greene-junglr/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this weeks episode of the Google Ads Unleashed podcast discover how to save thousands on your brand campaigns with Jeremy's game-changing brand campaign hack. 

Host Jeremy shares a proven method that recently helped a client reduce ad spend by 70%. Learn how to optimise your campaigns, minimise CPCs, and maximise ROI. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, we dive into the future of PPC with Tomasz Abbott-Wieczorek, a top Google Ads expert who has managed over $250M in ad spend.

Tom shares his journey, insights on building the PPC Profit Club, and a game-changing client case study. Tune in for actionable tips, the evolving role of match types, and the challenges AI brings to Google Ads.

Don’t miss this deep dive into the strategies that will define the future of PPC.

Find Tomasz on LinkedIn: https://www.linkedin.com/in/tomaszaw/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Is YouTube the right channel for your e-commerce business? 

In this episode of the Google Ads Unleashed Podcast, we dive into a quick & dirty guide on YouTube's effectiveness for driving sales and why Google Ads might be the smarter choice.

Let us know what you think of the podcast & leave us a review wherever you listen!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of Google Ads Unleashed, podcast host Jeremy Young delves into the future of revenue marketing with Matthis Janssen, Head of Revenue Marketing at Yoyaba.

Matthis shares invaluable insights on B2B SaaS marketing, discussing strategies to optimise Google Ads campaigns for long sales cycles and complex customer journeys. Learn how to leverage CRM data, smart bidding, and nuanced targeting to enhance your ad performance and drive substantial revenue growth. 

Despite some audio challenges, this episode is packed with practical tips for maximising the impact of your marketing efforts. 

Connect with Matthis on Linkedin: https://www.linkedin.com/in/matthisjanssen/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock the secrets of Google Ads success with Adriaan Dekker! In this episode of the Google Ads Unleashed podcast, Adriaan shares expert insights on optimising campaigns.

Learn actionable strategies to boost your ROI and stay ahead in the ever-evolving digital marketing landscape. Don't miss this deep dive with a top Google Ads freelancer!

Connect with Adriaan on LinkedIn: https://www.linkedin.com/in/adriaan-dekker-google-ads-freelancer-rotterdam/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover how we scaled a personalised gifting brand to €265K on Mother's Day in this in-depth case study episode of the Google Ads Unleashed Podcast. 

Learn about:
✅ Achieving impressive results with Google Ads through our step-by-step process for success
✅  The importance of proper account setup and optimisation
✅  Reverse engineering customer demand, and preparation.
✅  Leveraging tools for success and the ongoing optimisation necessary to spot new opportunities. 

Join us for expert insights and actionable strategies to elevate your own campaigns.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover how to 'Choose the Right Strategy for Your E-Commerce Store' in the latest episode of the Google Ads Unleashed Podcast. 

Learn about the fundamental forces for a successful account, strategies for one-product stores, and tactics for stores with multiple products and varying margins. Understand the importance of starting with the right strategy to maximise your Google Ads success.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode of the Google Ads Unleashed Podcast, Jeremy discusses the #1 Metric Marketers Overlook in Google Ads. 

Learn about understanding conversion delay, the difference between conversions by conversion time vs click date, and the importance of consistent behaviour. Discover how introducing ROAS by conversion time can optimise your campaigns and ensure you account for conversion delay effectively.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover the hidden truths and how you should never trust the casino, in our latest episode 'How A Google Rep Almost Lost Us A Client.' 

Host Jeremy explores the tension between Google reps and advertisers, and uncovers shady practices that almost lost the agency a client. Join us for insights on how we recovered the situation and maintained client trust in this challenging situation.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover the secrets to impactful Google Ads audits in our latest episode of The Google Ads Unleashed Podcast.

Learn about the importance of accurate conversion tracking, utilising customer match lists, optimising your product feed, and strategic account structure. Join us for expert insights and strategies that go beyond the platform to boost your campaign success.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

The Google Ads Unleashed Podcast is back to usual scheduling! 

In our latest episode, titled 'Add 5% Conversions To Your Ad Account With This Hack,' Jeremy reveals a game-changing strategy for boosting conversions. Learn the limitations of conversion-based strategies and discover the benefits of the Max Clicks approach. 

Tune in for expert insights and practical tips to enhance your Google Ads performance.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Normal scheduling will resume next week...

We’re looking to hire a Senior Google Ads Media Buyer to join our digital marketing team.

You will have a background in PPC marketing already, can show a passion for the industry and can demonstrate a great understanding of Ecommerce and core marketing principles.

The ideal candidate will:
✔️ Have a background in PPC/Ecommerce
✔️ be well organised
✔️ be happy to work independently
✔️ have great communication skills

The candidate will Ideally meet the bonus criteria:
✔️ German speaking
✔️ have an understanding of Tag Manager, Google Ads, Shopify
✔️ experience writing content/copy

Please only apply if you meet the requirements, read more about the role and apply now on Indeed: https://uk.indeed.com/job/senior-google-ads-media-buyer-a705abec003c9248

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In our latest episode of the Google Ads Unleashed podcast, we delve into crucial aspects of Google Ads management. 

Learn about the dangers of improper brand and non-brand split, and discover strategies for separating budgets and bidding strategies effectively. 

Join us for expert insights on optimising your Google Ads campaigns and avoiding common pitfalls

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover how to kick start a brand new account in our latest episode of the Google Ads Unleashed Podcast. 

In this episode Jeremy tackles the challenges and barriers faced when restarting a Google Ads account, navigating the launch phases from research to automated bidding. 

Join us for expert insights and learn the key strategies for success in your new Google Ads venture.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock the power of patience in our latest episode of the Google Ads Unleashed Podcast 'Patience. Why Doing Less Is Sometimes More'. 

Discover why giving changes time to take effect and trusting the algorithms can lead to better results. Tune in for expert insights and trust in the process!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover fresh Google Ads improvement ideas in the latest episode of the Google Ads Unleashed Podcast. 

Explore innovative strategies with host Jeremy to enhance your advertising performance and stay ahead of the competition. Join us for expert insights and actionable tips to elevate your Google Ads campaigns to new heights. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In our latest episode, we tackle the age-old debate: Google Ads or Meta Ads?

 Join us as we delve into the factors influencing this crucial decision for advertisers. Gain insights to make informed choices and optimise your advertising strategy for maximum impact.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover the secrets to profitable advertising in ecommerce with Frederik Boysen, CEO of ProfitMetrics, on this episode of the Google Ads Unleashed podcast. 

Learn how POAS bidding revolutionises Google Ads campaigns, optimising for real profitability. Join us as we delve into cutting-edge strategies and insights for maximising your advertising ROI.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Dive into the pitfalls of branded traffic in our latest episode. Discover why it's a costly mistake for 9 out of 10 Ecommerce businesses and how to avoid it. 

Join us for expert insights and strategies to optimise your Google Ads campaigns for success.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock the secrets of the perfect product page in our latest episode of the Google Ads Unleashed Podcast. 

Explore essential elements and strategies to optimise your Google Ads. Join us for expert insights on crafting compelling product pages that drive conversions and boost sales.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Uncover the timeline for Google Ads success in our latest episode. Explore factors affecting campaign effectiveness and strategies to expedite results.

Although a tough question to answer, Jeremy unpacks the many variables that can determine the success of the channel including search volume and much more.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover our account auditing process in today's episode of the Google Ads Unleashed Podcast. Gain insights into optimising Google Ads campaigns with all the behind the scenes information on things to look out for when auditing an account. 

Join us for a detailed breakdown of strategies and effective auditing.

Watch the full episode now on Youtube: https://youtu.be/7gA3Anz8KjM?si=2ZwSlaeRcyFZRHQl

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

We're back and this week we are taking a dive deep into the world of Google Ads with none other than Vincent Beima, a renowned expert who has quietly reshaped the destiny of over 2000 Google Ads accounts. 

From his humble beginnings at a top PPC agency in Europe to becoming the secret weapon behind some of the most iconic DTC brands, Vincent shares his journey, strategies, and insights gleaned from managing over $80M in profitable ad spend. 

Join us as we uncover the secrets to successful Google Ads campaigns and learn how to outsmart the competition, straight from the master himself.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Dive into the advancements of 'Consent Mode v2' in our latest episode. Explore the latest features, benefits, and strategies to optimise your Google Ads. 

Join us for an in-depth analysis that unveils the power of Consent Mode v2 in enhancing user privacy, how this should be implemented and what's to come over the course of the coming weeks.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Navigate the challenges of Q2:3 with expert insights on our latest episode. Discover strategies to thrive in this crucial period for Google Ads. 

Join us for essential tips that will empower you to not just survive but thrive in the unique dynamics of Q2:3.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Face the 'Uncomfortable Truths' about Google Ads in our latest episode. Explore candid insights, pitfalls, and expert advice to navigate the challenges. 

Join us for a frank discussion that unveils the realities and equips you for success in your Google Ads endeavours.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock optimal success with 'Brand Campaign Hacks' in our latest episode. Discover expert strategies to elevate your brand on Google Ads. 

Join us for a deep dive into effective brand campaign management and unleash the full potential of your advertising efforts.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Dive deep into the art of 'Mastering Negative Keywords' in our latest episode. Learn strategies to refine your Google Ads, minimize irrelevant clicks, and maximise ROI. 

Join us for expert insights that will transform your campaign management and boost ad performance. Don't miss this essential guide to mastering negative keywords for Google Ads success.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

And we're back!

Unlock the secrets behind a recent client's remarkable journey, 'From 2 to 150 sales per month?!' Join us for an in-depth analysis of the strategies that fuelled this success story. 

Gain actionable insights and learn how you can replicate these results to elevate your Google Ads campaigns. Don't miss this episode for a roadmap to exponential growth in sales and campaign success.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Dive into our Summary episode for crucial insights on how the Q4 period unfolded for Young & Digital.

In this last episode before the end of the year, Jeremy discusses what went down throughout Q4 particularly during the Black Friday & Cyber Monday sales and how stratagies may need to be readjusted in the future.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Explore the impact of discounts on brand success in our latest episode, and why you should be running them. 

Learn how discounts and savings can elevate your brand's visibility and drive growth. Tune in now for essential tips to make informed decisions for your advertising strategy.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this exclusive interview learn how CEO Matthew Stafford established Build Grow Scale and successfully drives business growth for Ecommerce stores. 

Join us for an insightful conversation as Matthew shares valuable insights into what BGS does, and how his book 'Optimised Ecommerce' has changed the game for many in the industry. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Join us for a deep dive into the critical question: 'Are Google Ads Worth It?' In this episode, we explore the multifaceted world of Google Ads, tune in for expert insights to make informed decisions for your advertising endeavours.

If you're a seasoned advertiser or just getting started, this episode aims to provide clarity on the value and effectiveness of Google Ads in today's digital landscape.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Dive into SEO mastery with Tom Morgan in our latest episode! 

Get answers to all your burning questions on optimising for search engines. Tune in for expert insights and elevate your digital presence now!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock the secrets of Search Themes on the latest Google Ads Unleashed Podcast episode. 

Learn how these themes work, optimise your strategy, and boost ad performance. Dive into the nuances of Search Themes with our experts. Elevate your Google Ads game with practical insights from our discussion. Tune in now for a deep dive into 'What Are Search Themes And How Do They Work?'

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this week's episode, we're diving deep into the world of Google Ads feed optimisation with a special guest expert in the field - Nick. Join us as we explore the answers to your Google Ads feed optimisation queries.

Our guest will provide in-depth insights and solutions to your burning questions, equipping you with the knowledge to supercharge your ad performance. From data feeds to product listings, we'll cover it all. Don't miss this opportunity to fine-tune your campaigns for optimal results. Tune in now for an engaging discussion and expert advice.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In our latest episode, we're delving into a topic that's essential for Google Ads success: the formula to writing GREAT ads. Join us as we unveil the formula that can transform your ad copy into compelling, high-performing content.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Join us for another episode of the Google Ads Unleashed Podcast as we discuss the Best Q4 Prep Strategy for Google Ads, with our special expert guest!

Get exclusive insights and tips to maximise your Q4 success in Google Ads. Don't miss out – tune in now!

Whether you're a small business owner looking to drive more sales or a marketer wanting to enhance your advertising skills, this episode is packed with actionable tips and insights to help you get started with Google Ads.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Attention all Google Ads Unleashed podcast enthusiasts! We've got some exciting news to share. Mark your calendars for the 26th of October at 7 PM, because we're hosting a FREE live webinar, and we want YOU to be part of it!

Learn how to maximise your Google Ads revenue this Q4 using my 7 easy-to-implement steps that YOU can effortlessly copy!

Save your spot now, limited spaces available!

Sign up here: https://www.younganddigital.marketing/FREE-Webinar 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

In this episode, we delve into the critical topic of '5 Common Google Ads Mistakes You Will Want to Avoid.' With the Q4 period fast approaching, it's paramount to refine your advertising strategies.

Discover how these frequently encountered errors can negatively impact your ad campaigns and, more importantly, learn how to steer clear of them. 

Jeremy's expert insights will equip you with the knowledge and tools needed to maximise your ROI and reach your campaign goals. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Discover the essential strategies in our latest episode, '7 Steps to SMASH Q4 with Google Ads.' Learn how to boost your Q4 success with Google Ads through this step-by-step guide from host Jeremy. 

Tune in for expert insights on maximising ROI and crushing your Q4 goals.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Unlock the power of Google Ads bidding strategies! In this episode, we explore how to choose the right strategy for your account, maximising ROI. 

Join us for essential tips and expert guidance to supercharge your ad campaigns.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Learn the secrets to becoming a Match Type Master in Google Ads! The latest episode of the Google Ads Unleashed Podcast delves deep into match types, offering actionable strategies for optimising your campaigns. 

Tune in for expert insights that will boost your advertising prowess and ROI.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to a knowledge-packed episode of "Google Ads Unleashed"! In this session, we're delving into  "Mastering Keyword Research."

Keywords are the bedrock of successful Google Ads campaigns, and understanding how to research, select, and utilise them effectively is a game-changer for advertisers. Join us as our expert host takes you on a journey through the intricacies of keyword research and share invaluable insights.

Tune in and take your Google Ads campaigns to the next level by mastering the art of keyword research!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to a new episode of "Google Ads Unleashed"! In this instalment, we're diving deep into the foundational aspects of digital advertising with this weeks episode on  Structural Google Ads basics for your ad account setup.

This episode serves as a solid foundation for advertisers looking to excel in Google Ads. Whether you're starting a new campaign or looking to enhance your existing account setup, our expert host will equip you with the knowledge and strategies to master the basics of Google Ads account setup. Tune in and set the stage for advertising success!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to another enlightening episode of "Google Ads Unleashed"! In this episode, we're diving headfirst into the world of Quality Score, with a brief overview, and exploring its impact on your advertising campaigns.

Whether you're a seasoned advertiser looking to fine-tune your campaigns or a newcomer wondering about the importance of Quality Score, this episode is your guide to understanding its real impact on your advertising endeavours.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to another exciting episode of the Google Ads Unleashed Podcast! In this instalment, we're tackling a common question of "why are my Google Ads not performing?".

Join host Jeremy on a journey to decode the complexities of Google Ads performance and discover the crucial metrics that can make or break your campaigns.

Tune in as we dive deep into the world of metrics and guide you toward a path of Google Ads success that's backed by tangible data and strategic insights.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to a special episode of "Google Ads Unleashed"! In this instalment, we're shifting our focus from campaign strategies to the people behind the scenes. Get ready to get to know the Young & Digital team. 

 Host Jeremy sits down with members of the Y&D team during their retreat in the English Countryside, giving you an inside look into their backgrounds, experiences, and the journeys that brought them into the world of Google Ads.

From campaign management wizards to creative geniuses, analytical masterminds, and strategic thinkers. You'll gain insights into the day-to-day life of a digital marketer, the challenges they overcome, the moments that ignite their passion for delivering outstanding results and valuable lessons they've learned along the way.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to another enlightening episode of the Google Ads Unleashed Podcast! In this instalment, we're delving into a topic that's been on every advertiser's mind: "Do Competitor Campaigns Work?"

This episode will offer balanced insights into the strategies,  tactics, and  approaches that can make competitor campaigns successful. Whilst also exploring how to maintain a competitive edge while staying within ethical boundaries.

Tune in as we navigate through the controversial waters of this strategy, uncovering whether and how competitor campaigns can effectively drive results in the world of Google Ads.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to the Google Ads Unleashed podcast! In this episode, we're diving deep into the world of digital advertising metrics and answering the crucial question: "Which Metrics Should I Track?"

Join us as we unravel the intricacies of measuring success and our expert hosts will guide you through a comprehensive exploration of the key metrics that truly matter.
Throughout the episode, we'll offer practical insights on how to interpret these metrics in the context of your unique business and campaign goals.

If you're a marketer, advertiser, or business owner navigating the dynamic landscape of digital advertising, this episode is your compass to understanding the metrics that truly unleash the power of your Google Ads campaigns. Join us on this insightful journey of decoding metrics and elevating your advertising game!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to this weeks Google Ads Unleashed podcast episode on the intriguing topic, "Are Search Campaigns Good for E-Commerce?" In this episode, we'll be exploring the effectiveness of Search campaigns for e-commerce businesses.

Jeremy, our expert in the field of digital marketing and e-commerce, will engage in a thorough discussion to uncover the potential benefits and challenges of using Search campaigns for E-Commerce businesses. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to the second part of our two-part podcast episode on "How to Easily Improve the Reach & Performance of Your Shopping/PMAX Campaigns." In this episode, we continue our exploration of practical tips and strategies to enhance the reach and performance of your Google Shopping Ads and Performance Max (PMAX) campaigns.

Our expert  speaker Jeremy, a seasoned digital marketer with a wealth of experience in e-commerce and campaign optimisation, returns to share more valuable insights and actionable advice. Building on the strategies discussed in part one, we'll delve even deeper into advanced tactics that can propel your campaigns to new levels of success.

If you're eager to take your e-commerce business or advertising efforts to the next level, this episode is a treasure trove of advanced strategies. Tune in and discover how now!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome back to the Google Ads Unleashed Podcast! In this episode Jeremy will explore  "2x Your ROAS & Reach With This Feed Hack." In this episode, we'll be uncovering a powerful feed hack that can significantly improve your return on ad spend (ROAS) and expand your reach in advertising campaigns.

Tune in and discover how this feed hack can help you double your ROAS and reach, and take your advertising campaigns to new heights of success.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to the first part of our two-part podcast episode on "How to Easily Improve the Reach & Performance of Your Shopping/PMax Campaigns." In this episode, we'll be focusing on practical tips and strategies to enhance the reach and performance of your Shopping and Performance Max (PMax) campaigns in Google Ads.

Additionally, our host Jeremy will provide expert advice on leveraging Google's machine learning capabilities to optimise these campaigns.

If you're an e-commerce business owner, marketer, or advertiser looking to boost the reach and performance of your Shopping and PMAX campaigns, this episode is a goldmine of actionable insights. Tune in and gain valuable strategies to easily improve the effectiveness of your campaigns and drive better results for your online store.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to the latest episode of the Google Ads Unleashed Podcast. In this episode Jeremy discusses the captivating topic, "How Good are Performance Max Campaigns REALLY?". He'll explore Performance Max campaigns in Google Ads and diving deep into their effectiveness and potential impact on advertising performance.

This episode will equip you with valuable knowledge and practical tips. Tune in and discover how good Performance Max campaigns REALLY are and how they can elevate your advertising efforts to new heights.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to episode 9 of the Google Ads Unleashed Podcast. In today's episode Jeremy will explore the intriguing topic, "Are Brand Campaigns a Waste of Money?". He'll be diving into the debate surrounding brand campaigns in the world of marketing and advertising.

Throughout the episode, he'll examine the role of brand awareness and its impact on consumer behaviour, as well as the potential long-term benefits of investing in brand building efforts.

Tune in and join the conversation as we uncover the truth behind the question: Are brand campaigns a waste of money or a worthwhile investment?

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome back to Google Ads Unleashed, today's episode focuses on "The Complete (and Easy!) Guide to Google Ads Conversion Tracking." In this episode, we'll be demystifying the process of setting up and effectively using conversion tracking in your Google Ads campaigns.

Our expert host, a seasoned digital marketer with extensive experience in Google Ads, will cover everything from understanding the importance of conversion tracking to implementing conversion tracking in your campaigns. 

Tune in and discover how to harness the power of conversion tracking to measure the success of your campaigns, make data-driven decisions, and achieve your advertising goals.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to episode 7 of the Google Ads Unleashed podcast. Today's episode focuses on "4 Experiment Ideas You Should Always Test." We'll be exploring four essential experiment ideas that can help you optimise your marketing strategies and drive better results.

Our host Jeremy, expert in the field of digital marketing and Google Ads, will share their insights and practical tips for running effective experiments. 

This episode is packed with valuable insights and experiment ideas that can take your strategies to the next level. Tune in and discover the power of experimentation in driving growth and success for your business. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to another episode of the Google Ads Unleashed Podcast, today we will be answering the question "What Keyword Match Types are the Best for My Campaigns?". Delving into the world of keyword match types in Google Ads and helping you understand which match types work best for your advertising campaigns.

Join our expert host to explore the unique characteristics and targeting capabilities of each match type and discuss their impact on campaign performance and budget.

Tune in and discover which keyword match types can drive success for your campaigns and help you reach your advertising goals.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to the Google Ads Unleashed Podcast episode on the topic, "Should I Learn Google Ads Myself or Hire a Pro?" In this episode, we'll be discussing the pros and cons of learning Google Ads on your own versus hiring a professional to manage your advertising campaigns.

Host Jeremy Young with expertise in digital marketing and Google Ads, will provide valuable insights into the considerations that go into making this decision. 

This episode will provide you with valuable insights to help you make an informed decision. Tune in and discover whether learning Google Ads yourself or hiring a pro is the right path for your unique business needs and goals.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to a thought-provoking episode of the Google Ads Unleashed podcast, where we dive into the world of digital marketing and explore the crucial question, "Which campaigns should I run for my brand at the start?" 

Join our expert host a seasoned marketer with a wealth of experience in campaign planning and execution, as they unravel the complexities of launching effective campaigns right from the beginning. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to the Google Ads Unleashed Podcast. In this episode we look into how to get started with Google Ads. We'll be exploring the basics of Google Ads and providing you with actionable steps to getting started.

This episode will provide you with the foundational knowledge and practical tips you need to start leveraging the power of Google Ads for your business today.

Tune in and discover how you can drive more traffic to your website, increase your brand awareness, and achieve your business goals with Google Ads.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to  the Google Ads Unleashed Podcast, in this episode we will explore the role of Google Ads for E-Commerce. 

If you're an e-commerce business owner looking to increase your online sales and revenue, this episode is a must-listen. Tune in and discover how Google Ads can help you achieve your goals today!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

Welcome to the Google Ads Unleashed Podcast, this episode is an Introduction to Google Ads. We'll be exploring the basics of a powerful online advertising platform that allows businesses of all sizes to reach their target audience and drive traffic to their website.

Whether you're a small business owner looking to drive more sales or a marketer wanting to enhance your advertising skills, this episode is packed with actionable tips and insights to help you get started with Google Ads. 

Tune in and discover how you can leverage the power of Google Ads to grow your E-commerce business today!

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching