The Founder Formula Tue, 28 Apr 2026 08:28:15 -0400 https://www.trace3.com/ en-us © 2026 Trace3 - The Founder Formula yes 6087e120-e495-55fc-951f-4b959e0b972d Trace3 episodic false Every passing moment, a tech startup disrupts life as it was. In humanity’s pursuit of faster, better, and higher capacity, fresh companies are tackling old problems and modern complexities, all while pushing the bounds of the future.

The Founder Formula brings you in—behind the curtains and inside the minds of executives at Start-ups that have traditionally only been found in Silicon Valley—and the Venture Capital Firms that fund them.

]]> Buzzsprout (https://www.buzzsprout.com) technology, cybersecurity, innovation, startup, entrepreneur, Silicon Valley, AI, artificial intelligence, digital, founder, innovation, leaders Trace3 https://storage.buzzsprout.com/kkrwl3dqe8zb2hhj5xz18fyu5hpd?.jpg The Founder Formula https://www.trace3.com/ Yoav Regev - Co-Founder of Sentra Yoav Regev - Co-Founder of Sentra In this live Founder Formula conversation recorded at Trace3’s Evolve conference, your hosts Todd Gallina and Sandy Salty sit down with Yoav Regev, Co‑Founder and CEO of Sentra.

Regev traces his path from nearly 25 years in Israeli military intelligence (including leadership within Unit 8200) to founding Sentra, where his team helps enterprises move faster by understanding, governing, and securing their most important asset: data.

He highlights “scale” as Sentra’s core differentiator in a world where AI and modern architectures multiply data volume and velocity, and shares gratifying moments when clients use Sentra to resolve real incidents fast.

Inside this episode, you’ll hear more about:

  • The business case for data security: why understanding and responsibly handling data is central to enterprise advantage, not just risk reduction. 
  • Four co‑founders, one mission: how long‑standing trust enables clean role division and faster decision‑making. 
  • Culture that scales: run the company with full‑company transparency (even sharing board decks), and organize everyone to serve the customer first. 
  • Differentiation at scale: Sentra’s focus on performing data security at AI‑era scale—privacy, compliance, and protection across massive datasets. 

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> In this live Founder Formula conversation recorded at Trace3’s Evolve conference, your hosts Todd Gallina and Sandy Salty sit down with Yoav Regev, Co‑Founder and CEO of Sentra.

Regev traces his path from nearly 25 years in Israeli military intelligence (including leadership within Unit 8200) to founding Sentra, where his team helps enterprises move faster by understanding, governing, and securing their most important asset: data.

He highlights “scale” as Sentra’s core differentiator in a world where AI and modern architectures multiply data volume and velocity, and shares gratifying moments when clients use Sentra to resolve real incidents fast.

Inside this episode, you’ll hear more about:

  • The business case for data security: why understanding and responsibly handling data is central to enterprise advantage, not just risk reduction. 
  • Four co‑founders, one mission: how long‑standing trust enables clean role division and faster decision‑making. 
  • Culture that scales: run the company with full‑company transparency (even sharing board decks), and organize everyone to serve the customer first. 
  • Differentiation at scale: Sentra’s focus on performing data security at AI‑era scale—privacy, compliance, and protection across massive datasets. 

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-18004474 Wed, 29 Oct 2025 09:00:00 -0400 1375 44 full false Garima Kapoor - Co-Founder of MinIO Garima Kapoor - Co-Founder of MinIO This special episode of The Founder Formula goes behind the scenes with Garima Kapoor, Co‑Founder of MinIO, and was recorded live at Trace3’s Evolve Conference!

Your co-hosts Todd Gallina and Sandy Salty reflect with Garima on her founder’s journey, growing an open‑source‑first product into enterprise impact, and what it takes to serve the AI era’s demand for on‑prem, exascale object storage. This session is packed with lessons leaders can apply immediately. 

Inside the episode, you’ll hear more about:

  • Building a resilient founder mindset and scaling culture from first principles.
  • Navigating community, product, and enterprise together in an open‑source‑first model.
  • The operational realities of AI‑scale data: performance, footprint, and cost control.
  • Practical advice for founders on focus, market timing, and customer proximity.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> This special episode of The Founder Formula goes behind the scenes with Garima Kapoor, Co‑Founder of MinIO, and was recorded live at Trace3’s Evolve Conference!

Your co-hosts Todd Gallina and Sandy Salty reflect with Garima on her founder’s journey, growing an open‑source‑first product into enterprise impact, and what it takes to serve the AI era’s demand for on‑prem, exascale object storage. This session is packed with lessons leaders can apply immediately. 

Inside the episode, you’ll hear more about:

  • Building a resilient founder mindset and scaling culture from first principles.
  • Navigating community, product, and enterprise together in an open‑source‑first model.
  • The operational realities of AI‑scale data: performance, footprint, and cost control.
  • Practical advice for founders on focus, market timing, and customer proximity.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-18004466 Wed, 15 Oct 2025 10:00:00 -0400 1532 43 full false Oded Hareven - Co-Founder Akeyless Oded Hareven - Co-Founder Akeyless The rise of machines has led to a tsunami of machine identities. This Founder set out to manage those identities and protect their secrets.

In this episode, of The Founder Formula, our co-hosts Todd Gallina and Sandy Salty interview Oded Hareven, the Co-Founder and CEO of Akeyless. The three of them discuss the significance of the Akeyless name, the commitment it takes to found a company, fundraising strategies, and balancing risk vs. success. 


Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> The rise of machines has led to a tsunami of machine identities. This Founder set out to manage those identities and protect their secrets.

In this episode, of The Founder Formula, our co-hosts Todd Gallina and Sandy Salty interview Oded Hareven, the Co-Founder and CEO of Akeyless. The three of them discuss the significance of the Akeyless name, the commitment it takes to found a company, fundraising strategies, and balancing risk vs. success. 


Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-15284563 Thu, 20 Jun 2024 12:00:00 -0400 3133 42 full false Lauren Fitzpatrick Shanks - Founder of KeepWOL Lauren Fitzpatrick Shanks - Founder of KeepWOL In this episode of The Founder Formula, learn all about Lauren Fitzpatrick Shank’s journey to entrepreneurism. Lauren is the Founder and CEO of KeepWOL, a game-centric talent development platform. 

Listen in to this episode of The Founder Formula to hear directly from a Founder whose mission is to help leaders deeply understand their employees. Plus, you’ll hear about building a brand that solves a problem, the art of saying no, and developing a good business culture through understanding people.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> In this episode of The Founder Formula, learn all about Lauren Fitzpatrick Shank’s journey to entrepreneurism. Lauren is the Founder and CEO of KeepWOL, a game-centric talent development platform. 

Listen in to this episode of The Founder Formula to hear directly from a Founder whose mission is to help leaders deeply understand their employees. Plus, you’ll hear about building a brand that solves a problem, the art of saying no, and developing a good business culture through understanding people.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12814072 Tue, 09 May 2023 09:00:00 -0400 2668 41 full false Bipul Sinha - Co-Founder of Rubrik Bipul Sinha - Co-Founder of Rubrik This Founder has years of experience helping billion-dollar companies realize their full potential, including the data security company he founded, Rubrik. In Bipul Sinha’s world, data is the most critical asset.

Co-hosts Todd Gallina and Tony Olzak sit down with Bipul and discuss the importance of selling strategy, and then share some valuable insights into the world of data security, entrepreneurship, and venture capital.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> This Founder has years of experience helping billion-dollar companies realize their full potential, including the data security company he founded, Rubrik. In Bipul Sinha’s world, data is the most critical asset.

Co-hosts Todd Gallina and Tony Olzak sit down with Bipul and discuss the importance of selling strategy, and then share some valuable insights into the world of data security, entrepreneurship, and venture capital.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502817 Thu, 23 Mar 2023 14:00:00 -0400 2055 40 full false Chris Kirsch - Co-Founder of runZero Chris Kirsch - Co-Founder of runZero This Founder has some surprising additional talents outside of founding a company that’s raised $20 million in VC funding to hunt for networked devices. After helping several start-up brands market their solutions, Chris Kirsch joined the founding team of runZero and is currently the company’s CEO. 

In addition to a fun round of “fact or fiction,” The Founder Formula co-hosts Todd Gallina and Sandy Salty talked with Chris about, the evolution of a winning name for a company, developing a culture, mindful growth, and celebrating client wins.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> This Founder has some surprising additional talents outside of founding a company that’s raised $20 million in VC funding to hunt for networked devices. After helping several start-up brands market their solutions, Chris Kirsch joined the founding team of runZero and is currently the company’s CEO. 

In addition to a fun round of “fact or fiction,” The Founder Formula co-hosts Todd Gallina and Sandy Salty talked with Chris about, the evolution of a winning name for a company, developing a culture, mindful growth, and celebrating client wins.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502809 Mon, 12 Dec 2022 14:00:00 -0500 3456 39 full false Guy Podjarny - Founder of Snyk Guy Podjarny - Founder of Snyk Security teams sometimes need to tackle big transformations as they keep up with today’s threat landscape. This two-time Founder set out to make that transformation less intimidating.

In this episode, our co-hosts Todd Gallina and Sandy Salty interview Guy Podjarny, the Founder and President of Snyk. The three of them discuss how Guy was able to overcome a catastrophic failure, the importance of winning over a user, and rethinking the way security teams defeat threats.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Security teams sometimes need to tackle big transformations as they keep up with today’s threat landscape. This two-time Founder set out to make that transformation less intimidating.

In this episode, our co-hosts Todd Gallina and Sandy Salty interview Guy Podjarny, the Founder and President of Snyk. The three of them discuss how Guy was able to overcome a catastrophic failure, the importance of winning over a user, and rethinking the way security teams defeat threats.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502799 Thu, 27 Oct 2022 14:00:00 -0400 2872 38 full false Mohit Tiwari - Co-founder of Symmetry Systems Mohit Tiwari - Co-founder of Symmetry Systems Identity and data are intrinsically linked. In fact, our guest in this episode tells us 10 years from now the only things that will mater in cloud computing and cybersecurity will be people and data. The rest is just details.

In this episode, co-hosts Todd Gallina and Sandy Salty of Trace3 interview Mohit Tiwari Co-Founder & CEO at Symmetry Systems. Mohit tells us all about his transition from teaching in academia to becoming a tech founder, unpacks what a good culture fit really is, and discusses some of the ethical challenges the cybersecurity space is facing currently.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Identity and data are intrinsically linked. In fact, our guest in this episode tells us 10 years from now the only things that will mater in cloud computing and cybersecurity will be people and data. The rest is just details.

In this episode, co-hosts Todd Gallina and Sandy Salty of Trace3 interview Mohit Tiwari Co-Founder & CEO at Symmetry Systems. Mohit tells us all about his transition from teaching in academia to becoming a tech founder, unpacks what a good culture fit really is, and discusses some of the ethical challenges the cybersecurity space is facing currently.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502791 Mon, 26 Sep 2022 14:00:00 -0400 2784 37 full false Arick Goomanovsky - Co-founder of Ermetic Arick Goomanovsky - Co-founder of Ermetic This Founder challenges others looking to start a business to ask themselves - Why do you want to start a company? Ermetic Co-Founder Arick Goomanovsky is a two-time founder who appreciates the ever-evolving journey of founding a company. In this episode, co-hosts Todd Gallina and Sandy Salty sit down with Arick to discuss the inner workings of launching Ermetic, a cloud security startup which has raised a total of $97.3M in funding over 4 rounds.

Listen in with this Founder and learn more about the different challenges between starting a services company versus a product company, and the power of people who help you think outside your own box, a good team, a unique culture, and open communication.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> This Founder challenges others looking to start a business to ask themselves - Why do you want to start a company? Ermetic Co-Founder Arick Goomanovsky is a two-time founder who appreciates the ever-evolving journey of founding a company. In this episode, co-hosts Todd Gallina and Sandy Salty sit down with Arick to discuss the inner workings of launching Ermetic, a cloud security startup which has raised a total of $97.3M in funding over 4 rounds.

Listen in with this Founder and learn more about the different challenges between starting a services company versus a product company, and the power of people who help you think outside your own box, a good team, a unique culture, and open communication.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502786 Mon, 12 Sep 2022 14:00:00 -0400 2837 36 full false Vikram Kapoor - Co-founder of Lacework Vikram Kapoor - Co-founder of Lacework This entrepreneur knows that to build a successful company, the clients’ experiences, motivations, issues, and mindset comes first. Vikram Kapoor, Co-founder and CTO of Lacework, talks about the origins of his customer-centric mentality in his journey of building a Series D funded technology startup.

Vikram tells co-hosts Sandy Salty and Todd Gallina about the most important factors in scaling Lacework - the shared principals and keeping a pulse on competition. Hear about the ins and outs of building a founding team, what happens at different capital funding stages, ups and downs in different global economic times, and a Founder’s Slack messaging strategy in this episode of the Founder Formula.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> This entrepreneur knows that to build a successful company, the clients’ experiences, motivations, issues, and mindset comes first. Vikram Kapoor, Co-founder and CTO of Lacework, talks about the origins of his customer-centric mentality in his journey of building a Series D funded technology startup.

Vikram tells co-hosts Sandy Salty and Todd Gallina about the most important factors in scaling Lacework - the shared principals and keeping a pulse on competition. Hear about the ins and outs of building a founding team, what happens at different capital funding stages, ups and downs in different global economic times, and a Founder’s Slack messaging strategy in this episode of the Founder Formula.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502770 Thu, 25 Aug 2022 14:00:00 -0400 2053 35 full false Rakesh Loonkar - President & Co-founder of Transmit Security Rakesh Loonkar - President & Co-founder of Transmit Security You need these two things to start a company: a really big idea and a plan for how to get there. Our guest today has an absolutely mammoth idea…Passwordless authentication.

In this episode, we interview Rakesh Loonkar, President & Co-Founder at Transmit Security and four-time founder, about how his latest company achieved the largest series A in the history of cybersecurity with a big idea and a plan.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> You need these two things to start a company: a really big idea and a plan for how to get there. Our guest today has an absolutely mammoth idea…Passwordless authentication.

In this episode, we interview Rakesh Loonkar, President & Co-Founder at Transmit Security and four-time founder, about how his latest company achieved the largest series A in the history of cybersecurity with a big idea and a plan.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502766 Mon, 11 Oct 2021 14:00:00 -0400 2978 34 full false Armon Dadgar - Co-founder of HashiCorp Armon Dadgar - Co-founder of HashiCorp Big tech companies have their pros and cons; but compared to the freedom found in startups, the choice was a no-brainer for Armon.

In this episode, we interview Armon Dadgar, Co-founder and CTO at HashiCorp, about how his company gained success through a balanced relationship with the co-founder, seed money from trusted investors, and changing hats as the CTO to best fit the specific concerns of the quarter.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Big tech companies have their pros and cons; but compared to the freedom found in startups, the choice was a no-brainer for Armon.

In this episode, we interview Armon Dadgar, Co-founder and CTO at HashiCorp, about how his company gained success through a balanced relationship with the co-founder, seed money from trusted investors, and changing hats as the CTO to best fit the specific concerns of the quarter.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502762 Mon, 16 Aug 2021 14:00:00 -0400 2363 33 full false Amir Ben-Efraim - Co-founder of Menlo Security Amir Ben-Efraim - Co-founder of Menlo Security Menlo was founded, in part, because five cybersecurity experts were fed up. Security products should stop bad things from happening — but they didn’t.

Founding his second company on the premise of “Hey, we can do better” has taken this entrepreneur all the way to validation in Gartner’s Magic Quadrant within a decade.

In this episode, we interview Amir Ben-Efraim, CEO at Menlo Security, about lessons learned from the acquisition of his first company and the wild success of his second one.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Menlo was founded, in part, because five cybersecurity experts were fed up. Security products should stop bad things from happening — but they didn’t.

Founding his second company on the premise of “Hey, we can do better” has taken this entrepreneur all the way to validation in Gartner’s Magic Quadrant within a decade.

In this episode, we interview Amir Ben-Efraim, CEO at Menlo Security, about lessons learned from the acquisition of his first company and the wild success of his second one.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502757 Mon, 02 Aug 2021 14:00:00 -0400 2625 32 full false Andrew Rubin - Founder of Illumio Andrew Rubin - Founder of Illumio Celebrating a massive milestone - $225 million in Series F funding for Illumio - our guest today is startup guru and network security expert, Andrew Rubin. Illumio is at the bleeding edge of the cybersecurity maelstrom with their groundbreaking work in Zero Trust Segmentation.

Andrew offers up his entertaining insights on cyber security, his history as a successful entrepreneur and fashion investor, and paying it forward by mentoring up-and-coming founders.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Celebrating a massive milestone - $225 million in Series F funding for Illumio - our guest today is startup guru and network security expert, Andrew Rubin. Illumio is at the bleeding edge of the cybersecurity maelstrom with their groundbreaking work in Zero Trust Segmentation.

Andrew offers up his entertaining insights on cyber security, his history as a successful entrepreneur and fashion investor, and paying it forward by mentoring up-and-coming founders.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502173 Thu, 29 Jul 2021 14:00:00 -0400 3129 31 full false Mike Pfeiffer - Founder of CloudSkills.io Mike Pfeiffer - Founder of CloudSkills.io For this Founder, getting out of the cubicle and teaching completely changed his life and his career.

We’re talking to Mike Pfeiffer this week on The Founder Formula. He’s the CEO and Founder of CloudSkills.io, the most immersive cloud and devops learning community in the world. Mike realized as he was working in tech support and cloud architecture that his true calling is to teach, but on his own terms.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> For this Founder, getting out of the cubicle and teaching completely changed his life and his career.

We’re talking to Mike Pfeiffer this week on The Founder Formula. He’s the CEO and Founder of CloudSkills.io, the most immersive cloud and devops learning community in the world. Mike realized as he was working in tech support and cloud architecture that his true calling is to teach, but on his own terms.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502169 Mon, 05 Jul 2021 13:00:00 -0400 2467 30 full false Brian Wheeler - Co-founder of Morpheus Data Brian Wheeler - Co-founder of Morpheus Data Why would you launch a company when you’re already working at your dream job?

If you’re Brian Wheeler, the answer is simple: you can stay a partner at your dream job, while also able to branch out and launch a new company. It was a win/win.

In this episode of The Founder Formula, we talk to Brian, who is a partner at Bertram Capital, and the cofounder of Morpheus Data, a cloud application management platform company.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Why would you launch a company when you’re already working at your dream job?

If you’re Brian Wheeler, the answer is simple: you can stay a partner at your dream job, while also able to branch out and launch a new company. It was a win/win.

In this episode of The Founder Formula, we talk to Brian, who is a partner at Bertram Capital, and the cofounder of Morpheus Data, a cloud application management platform company.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502157 Tue, 22 Jun 2021 13:00:00 -0400 2664 29 full false Ian Tien - Co-founder of Mattermost Ian Tien - Co-founder of Mattermost How do you know when you’ve built a winning culture? More importantly, how do you know when you’ve succeeded in instilling your core values across the entire company?

We’re talking this week to Ian Tien, CEO at Mattermost, an enterprise messaging workspace for teams to collaborate securely and effectively. His career has taken him through various areas of the entertainment industry including founding Spinpunch, an independent game studio.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> How do you know when you’ve built a winning culture? More importantly, how do you know when you’ve succeeded in instilling your core values across the entire company?

We’re talking this week to Ian Tien, CEO at Mattermost, an enterprise messaging workspace for teams to collaborate securely and effectively. His career has taken him through various areas of the entertainment industry including founding Spinpunch, an independent game studio.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502150 Wed, 02 Jun 2021 13:00:00 -0400 2637 28 full false Evan Macmillan - Co-founder of Gridspace Evan Macmillan - Co-founder of Gridspace If you’re not using video to communicate your message, odds are that you’re missing a huge array of potential investors, consumers, and users. And before you make excuses about your company not being exciting, or your product not sexy enough for video, take a listen to this episode of The Founder Formula.

This week we're talking to Evan Macmillan, CEO and Co-Founder at Gridspace, an AI-driven, voice automation company. Evan has an incredibly rich background. He was born in Silicon Valley, and his dad worked at Sun Microsystems and rubbed shoulders with legends like Bill Gates and Steve Jobs.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> If you’re not using video to communicate your message, odds are that you’re missing a huge array of potential investors, consumers, and users. And before you make excuses about your company not being exciting, or your product not sexy enough for video, take a listen to this episode of The Founder Formula.

This week we're talking to Evan Macmillan, CEO and Co-Founder at Gridspace, an AI-driven, voice automation company. Evan has an incredibly rich background. He was born in Silicon Valley, and his dad worked at Sun Microsystems and rubbed shoulders with legends like Bill Gates and Steve Jobs.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502144 Tue, 30 Mar 2021 13:00:00 -0400 2893 27 full false Nolan Bushnell - Co-founder of Atari, Inc. Part 2 Nolan Bushnell - Co-founder of Atari, Inc. Part 2 Last Episode we spoke with a man who has been called the Father of Video Games. Silicon Valley legend Nolan Bushnell. If you haven’t listened, make sure you go back and do so, because we talked all about his career up through his time at Atari, and ultimately the sale of Atari to Warner Media.

In part 2 of our interview with Nolan, we’re covering the second half of his career. With someone as storied and experienced as Nolan is, he wasn’t content to just sell Atari and fade into the background.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Last Episode we spoke with a man who has been called the Father of Video Games. Silicon Valley legend Nolan Bushnell. If you haven’t listened, make sure you go back and do so, because we talked all about his career up through his time at Atari, and ultimately the sale of Atari to Warner Media.

In part 2 of our interview with Nolan, we’re covering the second half of his career. With someone as storied and experienced as Nolan is, he wasn’t content to just sell Atari and fade into the background.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502130 Thu, 11 Mar 2021 13:00:00 -0500 1577 26 full false Nolan Bushnell - Co-founder of Atari, Inc. Part 1 Nolan Bushnell - Co-founder of Atari, Inc. Part 1 For the 25th episode of The Founder Formula, we thought we’d pull out all the stops, and invite one of the most famous founders in Silicon Valley history on the show for a two part extravaganza. If you spent any amount of time in the 1970’s & 1980’s playing Atari, you have our guest, Nolan Bushnell to thank.

Nolan founded Atari, and brought video games to the home user, selling over 30 million units. As if changing the video game industry wasn’t enough, Nolan also went on to found Chuck E. Cheese, which at the height of its popularity, had over 200 locations. Not to mention the countless boards he sits on, advisory roles he’s taken, and incubators he’s founded.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> For the 25th episode of The Founder Formula, we thought we’d pull out all the stops, and invite one of the most famous founders in Silicon Valley history on the show for a two part extravaganza. If you spent any amount of time in the 1970’s & 1980’s playing Atari, you have our guest, Nolan Bushnell to thank.

Nolan founded Atari, and brought video games to the home user, selling over 30 million units. As if changing the video game industry wasn’t enough, Nolan also went on to found Chuck E. Cheese, which at the height of its popularity, had over 200 locations. Not to mention the countless boards he sits on, advisory roles he’s taken, and incubators he’s founded.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502121 Fri, 29 Jan 2021 13:00:00 -0500 1561 25 full false Renen Hallak - Co-founder of VAST Data Renen Hallak - Co-founder of VAST Data On this week’s episode of The Founder Formula, we talk with Renen Hallak, Founder and CEO of VAST Data. In 2019, he was honored for entrepreneurship by Goldman Sachs at their annual Innovator Summit.

His company also recently made the news by raising $100M in Series C Funding — so it’s safe to say that Renen knows a thing or two about being a successful founder.

Our conversation was incredible, and we were fortunate that Renen was very generous with his time.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> On this week’s episode of The Founder Formula, we talk with Renen Hallak, Founder and CEO of VAST Data. In 2019, he was honored for entrepreneurship by Goldman Sachs at their annual Innovator Summit.

His company also recently made the news by raising $100M in Series C Funding — so it’s safe to say that Renen knows a thing or two about being a successful founder.

Our conversation was incredible, and we were fortunate that Renen was very generous with his time.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502114 Fri, 18 Dec 2020 13:00:00 -0500 2345 24 full false Rehan Jalil - Three-Time Tech Founder Rehan Jalil - Three-Time Tech Founder On this week’s episode of The Founders Formula, we talk with Rehan Jalil. Rehan is a successful three-time founder, holds an AMP from Harvard Business School, has over 25 patents either granted or pending, and was named one of Ernst & Young’s Entrepreneur of the Year finalists.

It’s safe to say that Rehan knows a thing or two about the founder’s formula, and we were blown away with the wisdom and practical advice he had for us during this interview.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> On this week’s episode of The Founders Formula, we talk with Rehan Jalil. Rehan is a successful three-time founder, holds an AMP from Harvard Business School, has over 25 patents either granted or pending, and was named one of Ernst & Young’s Entrepreneur of the Year finalists.

It’s safe to say that Rehan knows a thing or two about the founder’s formula, and we were blown away with the wisdom and practical advice he had for us during this interview.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502101 Thu, 19 Nov 2020 12:00:00 -0500 2597 23 full false Justin Borgman - Co-founder of Starburst Justin Borgman - Co-founder of Starburst Our recent podcast guest and 2-time founder saw entrepreneurship as a way to have an impact on the world. He and his employees wanted to do something to help fight against COVID-19, so they made their whole enterprise solution free to COVID-19 researchers.

That’s true impact. That’s wanting your work to do good in the world.

In this episode, we interview Justin Borgman, Co-founder & CEO at Starburst, about founding his second startup.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Our recent podcast guest and 2-time founder saw entrepreneurship as a way to have an impact on the world. He and his employees wanted to do something to help fight against COVID-19, so they made their whole enterprise solution free to COVID-19 researchers.

That’s true impact. That’s wanting your work to do good in the world.

In this episode, we interview Justin Borgman, Co-founder & CEO at Starburst, about founding his second startup.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502087 Tue, 01 Sep 2020 12:00:00 -0400 3006 22 full false Todd Mostak - Co-founder of OmniSci Todd Mostak - Co-founder of OmniSci When we asked Todd what clued him in that he was destined to become an entrepreneur, he said, “Intense curiosity.”

The first-time founder taught himself Arabic, programming languages, data science, and entrepreneurship.

In this episode, I interview Todd Mostak, Cofounder and CEO at OmniSci, about his amazing startup journey.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> When we asked Todd what clued him in that he was destined to become an entrepreneur, he said, “Intense curiosity.”

The first-time founder taught himself Arabic, programming languages, data science, and entrepreneurship.

In this episode, I interview Todd Mostak, Cofounder and CEO at OmniSci, about his amazing startup journey.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502077 Tue, 21 Jul 2020 12:00:00 -0400 2428 21 full false George Kurtz - Co-founder of CrowdStrike George Kurtz - Co-founder of CrowdStrike George Kurtz is the President, Founder, & CEO of CrowdStrike, but his journey to the CEO of a $20B+ company isn’t one that a lot of people would expect.

On this episode of The Founder Formula, we sit down with George to discuss what nearly got him fired from PricewaterhouseCoopers, why his lack of collegiate tech background makes him a more effective tech CEO, how CrowdStrike had a remote work force model in place before COVID19 hit, and why the IPO is the green flag for a company, not the checkered flag.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> George Kurtz is the President, Founder, & CEO of CrowdStrike, but his journey to the CEO of a $20B+ company isn’t one that a lot of people would expect.

On this episode of The Founder Formula, we sit down with George to discuss what nearly got him fired from PricewaterhouseCoopers, why his lack of collegiate tech background makes him a more effective tech CEO, how CrowdStrike had a remote work force model in place before COVID19 hit, and why the IPO is the green flag for a company, not the checkered flag.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502067 Tue, 30 Jun 2020 12:00:00 -0400 2001 20 full false Jon Oberheide - Co-founder of Duo Security Jon Oberheide - Co-founder of Duo Security After growing up in Ann Arbor and attending the University of Michigan, Jon Oberheide and his partner Dug Song started their career as offensive security researchers.

They soon found that it’s really easy to break things in the security space but it's a lot harder to build something resilient.

Jon joins us on this episode of The Founder Formula to share the story of their journey, and some of the simple solutions they were able to identify early on.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> After growing up in Ann Arbor and attending the University of Michigan, Jon Oberheide and his partner Dug Song started their career as offensive security researchers.

They soon found that it’s really easy to break things in the security space but it's a lot harder to build something resilient.

Jon joins us on this episode of The Founder Formula to share the story of their journey, and some of the simple solutions they were able to identify early on.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502059 Fri, 05 Jun 2020 12:00:00 -0400 2478 19 full false Craig McLuckie - Founder of Heptio Craig McLuckie - Founder of Heptio "The only reason to launch a start-up is because you have to!"

In this episode, we talk to cloud entrepreneur and innovator Craig McLuckie. He talks about the time to launch a startup when you see 2 things: a total addressable market, and a moment of disruption.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> "The only reason to launch a start-up is because you have to!"

In this episode, we talk to cloud entrepreneur and innovator Craig McLuckie. He talks about the time to launch a startup when you see 2 things: a total addressable market, and a moment of disruption.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502050 Tue, 02 Jun 2020 12:00:00 -0400 2561 18 full false Cindy Padnos - Founder of Illuminate Ventures Cindy Padnos - Founder of Illuminate Ventures Cindy is unique in that she founded her own tech company that was purchased by Oracle. She then found her second company, one that funds entrepreneurs.

Her advice? Focus on the things that matter - then go off and build a great business!

Cindy believes she has founder genes in her DNA - always thought like a founder. She launched her first company Vivant because, as she put it, she had no more excuses.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Cindy is unique in that she founded her own tech company that was purchased by Oracle. She then found her second company, one that funds entrepreneurs.

Her advice? Focus on the things that matter - then go off and build a great business!

Cindy believes she has founder genes in her DNA - always thought like a founder. She launched her first company Vivant because, as she put it, she had no more excuses.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502040 Fri, 29 May 2020 12:00:00 -0400 1901 17 full false Lior Div - Co-founder of Cybereason Lior Div - Co-founder of Cybereason “Software is a weapon.”

And the thing about weapons is, they can be used to attack, or they can be used to defend. And if you know how they can be used to attack, it only makes them all the easier to defend when the time comes.

In this episode of The Founder Formula, we sat down with Lior Div, who traded his life in the Israeli army, for a life as a CEO & Co-Founder of a cybersecurity company.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> “Software is a weapon.”

And the thing about weapons is, they can be used to attack, or they can be used to defend. And if you know how they can be used to attack, it only makes them all the easier to defend when the time comes.

In this episode of The Founder Formula, we sat down with Lior Div, who traded his life in the Israeli army, for a life as a CEO & Co-Founder of a cybersecurity company.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502035 Tue, 26 May 2020 12:00:00 -0400 2384 16 full false Gaurav Manglik - Co-founder of WestWave Capital Gaurav Manglik - Co-founder of WestWave Capital This is a terrible time to be trying to start a company. Right? Maybe not.

While it might seem like the worst possible time to be throwing your energy, time, and money into starting a company, what if this were the best possible time to embark on this crazy journey?

Gaurav Manglik thinks this might just be your time. And it’s not just about starting a company. If you are starting, what do you need to do? How can you increase your chances of getting funded?

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> This is a terrible time to be trying to start a company. Right? Maybe not.

While it might seem like the worst possible time to be throwing your energy, time, and money into starting a company, what if this were the best possible time to embark on this crazy journey?

Gaurav Manglik thinks this might just be your time. And it’s not just about starting a company. If you are starting, what do you need to do? How can you increase your chances of getting funded?

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502028 Wed, 20 May 2020 12:00:00 -0400 2241 15 full false Tim Delisle - Co-founder of Datalogue Tim Delisle - Co-founder of Datalogue After graduating from Cornell University, Tim’s first gig was executing the ideas of others. He soon realized the Data Science and Insight work he was doing wasn’t solving the pain point that was creating usable data.

The solution didn’t exist. It needed to be created – and he knew how to do it.

Thus, the launch of a new start-up and a founder's journey.

Tim Delisle started his company at just 25 years old. He did his first pitch between college classes, and rather than using a power point or whiteboard, he used a notebook and some sharpies from his backpack.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> After graduating from Cornell University, Tim’s first gig was executing the ideas of others. He soon realized the Data Science and Insight work he was doing wasn’t solving the pain point that was creating usable data.

The solution didn’t exist. It needed to be created – and he knew how to do it.

Thus, the launch of a new start-up and a founder's journey.

Tim Delisle started his company at just 25 years old. He did his first pitch between college classes, and rather than using a power point or whiteboard, he used a notebook and some sharpies from his backpack.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502014 Tue, 05 May 2020 12:00:00 -0400 1845 14 full false Jack McCauley - Co-founder of Oculus VR Jack McCauley - Co-founder of Oculus VR What happens when you get the chance to sit down with someone who was the co-founder of Oculus VR, and was one of the chief IP leads for the famed Activision franchise Guitar Hero? Someone who has made a career out of innovation and knows what it takes to succeed in the startup world? You drop everything and have that conversation.

We sat down with Jack McCauley to talk about the story of the development of Oculus, the soft skills needed to survive in a startup environment, advice for folks who want to hang on to their IP, and so much more!

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> What happens when you get the chance to sit down with someone who was the co-founder of Oculus VR, and was one of the chief IP leads for the famed Activision franchise Guitar Hero? Someone who has made a career out of innovation and knows what it takes to succeed in the startup world? You drop everything and have that conversation.

We sat down with Jack McCauley to talk about the story of the development of Oculus, the soft skills needed to survive in a startup environment, advice for folks who want to hang on to their IP, and so much more!

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502005 Wed, 22 Apr 2020 12:00:00 -0400 2683 13 full false Jake Knapp - Founder of Design Sprint Jake Knapp - Founder of Design Sprint Today’s guest is Jake Knapp, Designer, Advisor, & New York Times Best Selling Author, and someone who cut his teeth on Microsoft Encarta.

Who remembers Microsoft Encarta? For those of you under the age of 30, it was essentially Wikipedia on a CD-ROM. You’d buy it, and then at the end of the year, it would get updated and you’d have to buy it again. 

Stick around to hear what he took away from Google and Microsoft and learn how to write a book on the side while still being amazing at your job.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Jake Knapp, Designer, Advisor, & New York Times Best Selling Author, and someone who cut his teeth on Microsoft Encarta.

Who remembers Microsoft Encarta? For those of you under the age of 30, it was essentially Wikipedia on a CD-ROM. You’d buy it, and then at the end of the year, it would get updated and you’d have to buy it again. 

Stick around to hear what he took away from Google and Microsoft and learn how to write a book on the side while still being amazing at your job.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12501998 Tue, 26 Nov 2019 12:00:00 -0500 2476 12 full false Benjamin Hindman - Co-founder of D2iQ Benjamin Hindman - Co-founder of D2iQ Today’s guest is Elik Eizenberg, Founder & CTO at BigPanda. On this episode, he speaks with us about his enduring love for data algorithms.

The more you think about founding a company, the more you don’t want to do it. At some point, you’ll have to stop analyzing all the reasons not to and get started.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Elik Eizenberg, Founder & CTO at BigPanda. On this episode, he speaks with us about his enduring love for data algorithms.

The more you think about founding a company, the more you don’t want to do it. At some point, you’ll have to stop analyzing all the reasons not to and get started.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502911 Tue, 19 Nov 2019 15:00:00 -0500 2182 11 full false Nir Polak - Co-founder of Exabeam Nir Polak - Co-founder of Exabeam Today’s guest is Nir Polak, Cofounder and CEO at Exabeam. 

Join us as we discuss design partners and how they’re superior to beta testers, benefits of refining your product market fit early in your to market process, creating a heat map of scaling communications, and finding investors.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Nir Polak, Cofounder and CEO at Exabeam. 

Join us as we discuss design partners and how they’re superior to beta testers, benefits of refining your product market fit early in your to market process, creating a heat map of scaling communications, and finding investors.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12501973 Tue, 12 Nov 2019 12:00:00 -0500 2182 10 full false Elik Eizenberg - Co-founder of BigPanda Elik Eizenberg - Co-founder of BigPanda Today’s guest is Elik Eizenberg, Founder & CTO at BigPanda. On this episode, he speaks with us about his enduring love for data algorithms.

The more you think about founding a company, the more you don’t want to do it. At some point, you’ll have to stop analyzing all the reasons not to and get started.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Elik Eizenberg, Founder & CTO at BigPanda. On this episode, he speaks with us about his enduring love for data algorithms.

The more you think about founding a company, the more you don’t want to do it. At some point, you’ll have to stop analyzing all the reasons not to and get started.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12501966 Tue, 05 Nov 2019 12:00:00 -0500 2044 9 full false Jyoti Bansal - Co-founder of Harness Jyoti Bansal - Co-founder of Harness Today's guest is Jyoti Bansal, serial entrepreneur, tech visionary, and co-founder of Harness. As an entrepreneur, the hardest part about taking a chance on an idea often isn’t when the idea doesn’t work out. It’s when it does work out. Jyoti was kind enough to fill us in on what it takes to prove your startup plan is worth a billion dollars.

In this episode, we cover being a first-time founder, the toll entrepreneurship can have on families, and solidifying a convincing pitch for VCs.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today's guest is Jyoti Bansal, serial entrepreneur, tech visionary, and co-founder of Harness. As an entrepreneur, the hardest part about taking a chance on an idea often isn’t when the idea doesn’t work out. It’s when it does work out. Jyoti was kind enough to fill us in on what it takes to prove your startup plan is worth a billion dollars.

In this episode, we cover being a first-time founder, the toll entrepreneurship can have on families, and solidifying a convincing pitch for VCs.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12501958 Tue, 29 Oct 2019 12:00:00 -0400 2285 8 full false Hayes Drumwright - Tech Founder, Winery Founder, and Author Hayes Drumwright - Tech Founder, Winery Founder, and Author Today’s guest is Hayes Drumwright, founder or co-founder of multiple startups ranging from tech to the nonprofit space, including a few passion projects. He sits down to discuss with us his formula for being a serial entrepreneur.

Hayes has a new wine company as a passion project called Memento Mori, which is Latin for “remember you will die.” It is a great metaphor for how he views life and entrepreneurship. Their company is a call for customers to remember to live. On the other hand, they also want to honor the struggles of their customers. Memento Mori, as a company wants their customers to do two things: be vulnerable and be brave.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Hayes Drumwright, founder or co-founder of multiple startups ranging from tech to the nonprofit space, including a few passion projects. He sits down to discuss with us his formula for being a serial entrepreneur.

Hayes has a new wine company as a passion project called Memento Mori, which is Latin for “remember you will die.” It is a great metaphor for how he views life and entrepreneurship. Their company is a call for customers to remember to live. On the other hand, they also want to honor the struggles of their customers. Memento Mori, as a company wants their customers to do two things: be vulnerable and be brave.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12501945 Tue, 22 Oct 2019 12:00:00 -0400 2292 7 full false Raja Mukerji - Co-founder of ExtraHop Networks Raja Mukerji - Co-founder of ExtraHop Networks Today’s guest is Raja Mukerji, Co-Founder and Chief Customer Officer at ExtraHop Networks.

There is only one purpose of any company: to provide VALUE to its users. In order to do that, you need a maniacal focus on the customer right from the outset of founding a company.

In this episode, Raja shares his thoughts on the 2 most important characteristics you need to start a company, the biggest myth about startups, and why it’s important for your investors to appreciate the “Art of the Possible.”

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Raja Mukerji, Co-Founder and Chief Customer Officer at ExtraHop Networks.

There is only one purpose of any company: to provide VALUE to its users. In order to do that, you need a maniacal focus on the customer right from the outset of founding a company.

In this episode, Raja shares his thoughts on the 2 most important characteristics you need to start a company, the biggest myth about startups, and why it’s important for your investors to appreciate the “Art of the Possible.”

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12501919 Tue, 15 Oct 2019 12:00:00 -0400 1912 6 full false Mohit Aron - Founder of Cohesity Mohit Aron - Founder of Cohesity Today’s guest is Mohit Aron, who was employee #600 at Google. When he left, four years later, Google had 30,000 employees. He joined Google in early 2003 and it was an amazing ride.

Now Mohit is CEO and Founder of Cohesity. Listen in as he gives us insight into how Google prepared him for entrepreneurship. why 80% of data lies beneath the surface, how Cohesity is becoming the “smartphone” of enterprise data, and why company values are the most important part of building a culture.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Mohit Aron, who was employee #600 at Google. When he left, four years later, Google had 30,000 employees. He joined Google in early 2003 and it was an amazing ride.

Now Mohit is CEO and Founder of Cohesity. Listen in as he gives us insight into how Google prepared him for entrepreneurship. why 80% of data lies beneath the surface, how Cohesity is becoming the “smartphone” of enterprise data, and why company values are the most important part of building a culture.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12501902 Tue, 08 Oct 2019 12:00:00 -0400 2488 5 full false Guru Chahal - Founder of Avi Networks Guru Chahal - Founder of Avi Networks Today’s guest is Guru Chahal, a Partner at Lightspeed Venture Partners (and former co-founder of Avi Networks).

In this episode, he told us he looks for three key things in founding teams: entrepreneurs who have a background in the market they want to take on,  the ability to execute, and the ability to monetize the technology.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Guru Chahal, a Partner at Lightspeed Venture Partners (and former co-founder of Avi Networks).

In this episode, he told us he looks for three key things in founding teams: entrepreneurs who have a background in the market they want to take on,  the ability to execute, and the ability to monetize the technology.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12501606 Tue, 01 Oct 2019 12:00:00 -0400 2358 4 full false Kumar Ramachandran - Co-founder of CloudGenix Kumar Ramachandran - Co-founder of CloudGenix Today’s guest is Kumar Ramachandran, CEO and Founder of CloudGenix.

 In this episode, he talks about the balance between pivoting and persistence, why Silicon Valley is a special place for startups, the joy of making your customer the hero, and how to maintain your company culture as you scale and hire.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Kumar Ramachandran, CEO and Founder of CloudGenix.

 In this episode, he talks about the balance between pivoting and persistence, why Silicon Valley is a special place for startups, the joy of making your customer the hero, and how to maintain your company culture as you scale and hire.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12500666 Fri, 27 Sep 2019 09:00:00 -0400 2570 3 full false Phil Tee - Founder of Moogsoft Phil Tee - Founder of Moogsoft Today’s guest is Phil Tee, Co-Founder, Chairman, and CEO of Moogsoft. In this one, Phil tells the story of Moogsoft’s name, why he intentionally tries to make the company’s culture different than other tech startups around San Francisco, and how he’s managed to keep the ethos of the company intact after several years.

 “There’s a fantastic line from a Cat Stevens song: you may be still be here tomorrow, but your dreams may not. You’ve got to keep the dream alive.”

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Phil Tee, Co-Founder, Chairman, and CEO of Moogsoft. In this one, Phil tells the story of Moogsoft’s name, why he intentionally tries to make the company’s culture different than other tech startups around San Francisco, and how he’s managed to keep the ethos of the company intact after several years.

 “There’s a fantastic line from a Cat Stevens song: you may be still be here tomorrow, but your dreams may not. You’ve got to keep the dream alive.”

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12501438 Tue, 17 Sep 2019 11:00:00 -0400 2005 2 full false Mario Ciabarra - Founder of Quantum Metric Mario Ciabarra - Founder of Quantum Metric Today’s guest is Mario Ciabarra, CEO and Founder of Quantum Metric.

Mario tells his story about working nights and weekends to make his entrepreneurial dream a reality. He also gives advice on how to hone your pitch messaging for VCs, why the messaging for pitching CIOs is different, and the three most important attributes the core members of your team need to possess.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Today’s guest is Mario Ciabarra, CEO and Founder of Quantum Metric.

Mario tells his story about working nights and weekends to make his entrepreneurial dream a reality. He also gives advice on how to hone your pitch messaging for VCs, why the messaging for pitching CIOs is different, and the three most important attributes the core members of your team need to possess.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12501390 Tue, 10 Sep 2019 11:00:00 -0400 2082 1 full false The Founder Formula Podcast Trailer The Founder Formula Podcast Trailer The Founder Formula brings you in—behind the curtains and inside the minds of executives at Start-ups that have traditionally only been found in Silicon Valley—and the Venture Capital Firms that fund them.

Each interview will feature a transformative leader who’s behind the wheel at a fast-paced & innovative tech firm. They’ll bring you an insider's look at what it takes to create a technology company, scaled it, and lead it into the future.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> The Founder Formula brings you in—behind the curtains and inside the minds of executives at Start-ups that have traditionally only been found in Silicon Valley—and the Venture Capital Firms that fund them.

Each interview will feature a transformative leader who’s behind the wheel at a fast-paced & innovative tech firm. They’ll bring you an insider's look at what it takes to create a technology company, scaled it, and lead it into the future.

Listen to this and all of The Founder Formula episodes through your favorite podcast platform or Trace3.com.

]]> Trace3 Buzzsprout-12502888 Mon, 09 Sep 2019 15:00:00 -0400 31 trailer false