Leap to Scale Sun, 04 Oct 2026 09:13:07 -0400 https://sourcetoad.com/ en-us © 2026 Leap to Scale yes c71ce48d-dfdf-56ad-98b7-911d43ce9fd8 Sourcetoad episodic false Leap to Scale is for technology curious leaders of service firms who want higher margins without adding headcount. Each week, Justin Davis and Greg Ross-Munro show how to turn firm expertise into repeatable, sellable technology products: SaaS, packaged workflows, and AI-powered tools clients can buy again and again. With AI, more of your know-how can be captured, standardized, and protected as IP instead of being rebuilt in every engagement. 


We focus on practical decisions: what to productize, how to price it, when to build vs. buy, and how to use AI responsibly without risking delivery quality or margin. Clear steps, real tradeoffs, usable examples.


]]> Buzzsprout (https://www.buzzsprout.com) Sourcetoad https://storage.buzzsprout.com/gsxw2lsdd3r2458xmljz1in9izyd?.jpg Leap to Scale https://sourcetoad.com/ AI Agent Skills Explained: Why They’re More Powerful Than Prompts AI Agent Skills Explained: Why They’re More Powerful Than Prompts AI skills could change how service firms automate work, capture expertise, and scale without adding headcount. In this episode, Justin Davis and Greg Ross-Munro unpack what AI skills are, how they differ from prompts and custom GPTs, and why their portability and ability to execute repeatable processes make them so powerful. They explore practical examples ranging from financial reporting to infrastructure setup, and explain how firms can identify repetitive work that is ready to become an AI-powered skill.


]]> AI skills could change how service firms automate work, capture expertise, and scale without adding headcount. In this episode, Justin Davis and Greg Ross-Munro unpack what AI skills are, how they differ from prompts and custom GPTs, and why their portability and ability to execute repeatable processes make them so powerful. They explore practical examples ranging from financial reporting to infrastructure setup, and explain how firms can identify repetitive work that is ready to become an AI-powered skill.


]]> Sourcetoad Buzzsprout-19864215 Fri, 25 Sep 2026 14:00:00 -0400 2303 2 21 full false Can AI Build Your Business Software Safely? Can AI Build Your Business Software Safely? AI coding tools like Claude Code, Codex, Cursor, Lovable, Replit, and Bolt are making it possible for non-engineers to build real internal software. But when does an AI-built app become risky enough that you need a professional software team to review it? In this episode, Justin Davis and Greg Ross-Munro break down the difference between low-risk internal tools, high-risk production systems, and the tricky middle ground where business value, customer data, integrations, and security all matter. They also explain why “vibe coding” is evolving into “agentic engineering,” and how service firms can use these tools safely without creating avoidable technical, operational, or legal risk.


]]> AI coding tools like Claude Code, Codex, Cursor, Lovable, Replit, and Bolt are making it possible for non-engineers to build real internal software. But when does an AI-built app become risky enough that you need a professional software team to review it? In this episode, Justin Davis and Greg Ross-Munro break down the difference between low-risk internal tools, high-risk production systems, and the tricky middle ground where business value, customer data, integrations, and security all matter. They also explain why “vibe coding” is evolving into “agentic engineering,” and how service firms can use these tools safely without creating avoidable technical, operational, or legal risk.


]]> Sourcetoad Buzzsprout-19828920 Fri, 18 Sep 2026 17:00:00 -0400 2535 2 20 full false Don’t YOLO Your AI Bot: A Framework for Safer Customer Automation Don’t YOLO Your AI Bot: A Framework for Safer Customer Automation AI agents are becoming remarkably easy to add to customer service workflows, but easy installation does not mean safe deployment. A customer-facing automation that works perfectly during a demo can still hallucinate, access the wrong information, claim to have completed actions it never performed, or trap customers in frustrating conversations with no clear route to a human.

In this episode, Greg Ross-Munro and Justin Davis introduce the FRAME framework, a practical way for service businesses to evaluate AI-powered automation before putting it in front of customers. FRAME stands for Funnel Stage, Risk, Authority, Mechanism of Truth, and Escalation. They explore how each factor affects the amount of autonomy an AI system should receive, why the potential “blast radius” of a mistake matters, how to create reliable connections to systems of record, and why human handoffs, testing, logs, and audit trails need to be designed into the system from the beginning.

]]> AI agents are becoming remarkably easy to add to customer service workflows, but easy installation does not mean safe deployment. A customer-facing automation that works perfectly during a demo can still hallucinate, access the wrong information, claim to have completed actions it never performed, or trap customers in frustrating conversations with no clear route to a human.

In this episode, Greg Ross-Munro and Justin Davis introduce the FRAME framework, a practical way for service businesses to evaluate AI-powered automation before putting it in front of customers. FRAME stands for Funnel Stage, Risk, Authority, Mechanism of Truth, and Escalation. They explore how each factor affects the amount of autonomy an AI system should receive, why the potential “blast radius” of a mistake matters, how to create reliable connections to systems of record, and why human handoffs, testing, logs, and audit trails need to be designed into the system from the beginning.

]]> Sourcetoad Buzzsprout-19791646 Fri, 11 Sep 2026 14:00:00 -0400 2192 2 19 full false Hiring Your First AI Agent Hiring Your First AI Agent AI is changing how companies hire, but not in the way most people think. In this episode, Justin Davis and Greg Ross-Munro unpack why AI agents are replacing tasks, not entire jobs, and what that means for service firms trying to scale efficiently. They explore how modern AI workflows can automate reporting, proposals, market research, and other repeatable operational work using tools like Make.com, N8N, and GPTs. The conversation also covers where non-technical teams can go surprisingly far on their own, and when it’s time to bring in software professionals to productionize and secure these systems for real client use.


]]> AI is changing how companies hire, but not in the way most people think. In this episode, Justin Davis and Greg Ross-Munro unpack why AI agents are replacing tasks, not entire jobs, and what that means for service firms trying to scale efficiently. They explore how modern AI workflows can automate reporting, proposals, market research, and other repeatable operational work using tools like Make.com, N8N, and GPTs. The conversation also covers where non-technical teams can go surprisingly far on their own, and when it’s time to bring in software professionals to productionize and secure these systems for real client use.


]]> Sourcetoad Buzzsprout-19718421 Fri, 28 Aug 2026 14:00:00 -0400 1839 2 18 full false Is AI Killing the Dashboard? Is AI Killing the Dashboard? What happens when software stops looking like software? In this episode, Justin Davis and Greg Ross-Munro explore the future of interfaces in an AI-first world and ask whether traditional SaaS dashboards, menus, and feature-heavy applications are headed for extinction. From spreadsheets and mobile apps to conversational AI and composable interfaces, they unpack how businesses may soon interact with technology through voice, chat, and intelligent agents instead of clicks and forms. Along the way, they debate whether “UX” is disappearing entirely or simply evolving into something stranger, more creative, and potentially more human than ever before.


]]> What happens when software stops looking like software? In this episode, Justin Davis and Greg Ross-Munro explore the future of interfaces in an AI-first world and ask whether traditional SaaS dashboards, menus, and feature-heavy applications are headed for extinction. From spreadsheets and mobile apps to conversational AI and composable interfaces, they unpack how businesses may soon interact with technology through voice, chat, and intelligent agents instead of clicks and forms. Along the way, they debate whether “UX” is disappearing entirely or simply evolving into something stranger, more creative, and potentially more human than ever before.


]]> Sourcetoad Buzzsprout-19677897 Thu, 20 Aug 2026 15:00:00 -0400 1921 2 17 full false Why Middleware Is the Hidden Competitive Advantage for Service Businesses Why Middleware Is the Hidden Competitive Advantage for Service Businesses Many service firms run their entire business on industry-standard software they cannot change, customize, or differentiate. In this episode, Justin and Greg explain why middleware is the missing layer that unlocks real competitive advantage without rebuilding core systems like payroll, ERPs, or industry-specific platforms. They break down how middleware works, where it fits between brittle automation tools and heavyweight enterprise platforms, and how it enables automation, AI, and IP creation. If you want to scale smarter without taking on massive technical risk, this episode shows where to start.


]]> Many service firms run their entire business on industry-standard software they cannot change, customize, or differentiate. In this episode, Justin and Greg explain why middleware is the missing layer that unlocks real competitive advantage without rebuilding core systems like payroll, ERPs, or industry-specific platforms. They break down how middleware works, where it fits between brittle automation tools and heavyweight enterprise platforms, and how it enables automation, AI, and IP creation. If you want to scale smarter without taking on massive technical risk, this episode shows where to start.


]]> Sourcetoad Buzzsprout-19642443 Thu, 13 Aug 2026 10:00:00 -0400 1669 2 16 full false The Middle Path to AI Strategy: Experiments That Actually Pay Off The Middle Path to AI Strategy: Experiments That Actually Pay Off Most service firms fall into one of two AI traps: endless experiments that go nowhere, or total paralysis from too many options. In this episode, Justin and Greg lay out a practical middle path for building an AI strategy that actually delivers results. They explain how to set boundaries, design small but meaningful experiments, and fail in the right direction. If you want to use AI without wasting time, money, or trust, this episode gives you a clear, repeatable approach.


]]> Most service firms fall into one of two AI traps: endless experiments that go nowhere, or total paralysis from too many options. In this episode, Justin and Greg lay out a practical middle path for building an AI strategy that actually delivers results. They explain how to set boundaries, design small but meaningful experiments, and fail in the right direction. If you want to use AI without wasting time, money, or trust, this episode gives you a clear, repeatable approach.


]]> Sourcetoad Buzzsprout-19569839 Wed, 29 Jul 2026 10:00:00 -0400 1791 2 15 full true Why Aaron White Bought an Agency Before Building the Product Why Aaron White Bought an Agency Before Building the Product In this episode of Leap to Scale, Justin Davis and Greg Ross-Munro sit down with Aaron White, CEO and co-founder of Outbound.com, to discuss the unconventional path he took from running an agency to building an AI-powered advertising platform. Aaron shares why he acquired a professional services agency before building the software, how his team identified the highest-value automation opportunities, and what it really takes to turn services into scalable systems. The conversation dives into AI-assisted advertising, operational efficiency, culture versus process, and why now may be the best time ever to build a software-enabled business.

]]> In this episode of Leap to Scale, Justin Davis and Greg Ross-Munro sit down with Aaron White, CEO and co-founder of Outbound.com, to discuss the unconventional path he took from running an agency to building an AI-powered advertising platform. Aaron shares why he acquired a professional services agency before building the software, how his team identified the highest-value automation opportunities, and what it really takes to turn services into scalable systems. The conversation dives into AI-assisted advertising, operational efficiency, culture versus process, and why now may be the best time ever to build a software-enabled business.

]]> Buzzsprout-19350777 Mon, 22 Jun 2026 09:00:00 -0400 1722 2 14 full false How AI Agents are Automating Business Growth How AI Agents are Automating Business Growth In this episode of Leap to Scale, Justin Davis and Greg Ross-Munro sit down with Doug Smith, Director of AI Operations at Element 451, to explore how AI is transforming the way service businesses operate, automate, and scale. The conversation covers everything from hidden operational data and AI-driven workflows to rapid prototyping with tools like OpenClaw and AI agents. Doug shares practical advice for identifying automation opportunities, avoiding “AI slop,” and using data exhaust to uncover growth opportunities hiding inside everyday business systems. It’s a candid and highly tactical discussion about where AI is genuinely creating leverage today and what firms need to do to stay competitive as the technology evolves.

]]> In this episode of Leap to Scale, Justin Davis and Greg Ross-Munro sit down with Doug Smith, Director of AI Operations at Element 451, to explore how AI is transforming the way service businesses operate, automate, and scale. The conversation covers everything from hidden operational data and AI-driven workflows to rapid prototyping with tools like OpenClaw and AI agents. Doug shares practical advice for identifying automation opportunities, avoiding “AI slop,” and using data exhaust to uncover growth opportunities hiding inside everyday business systems. It’s a candid and highly tactical discussion about where AI is genuinely creating leverage today and what firms need to do to stay competitive as the technology evolves.

]]> Buzzsprout-19348463 Mon, 15 Jun 2026 10:00:00 -0400 2580 2 13 full false Dr. John Licato on the Trust Problem in AI Dr. John Licato on the Trust Problem in AI In this episode of Leap to Scale, Justin Davis and Greg Ross-Munro sit down with Dr. John Licato, CEO of SquarePak and Associate Professor at the University of South Florida, to explore one of AI’s biggest unsolved challenges: trust. They discuss why hallucination-resistant AI matters in high-stakes environments like contracts and legal reasoning, how adversarial systems can improve AI decision-making, and why “I don’t know” may be one of the hardest capabilities for AI to develop. The conversation also dives into the future of professional services, the risks of replacing junior talent too quickly, and what business leaders should be thinking about as AI reshapes how expertise is developed and delivered.

]]> In this episode of Leap to Scale, Justin Davis and Greg Ross-Munro sit down with Dr. John Licato, CEO of SquarePak and Associate Professor at the University of South Florida, to explore one of AI’s biggest unsolved challenges: trust. They discuss why hallucination-resistant AI matters in high-stakes environments like contracts and legal reasoning, how adversarial systems can improve AI decision-making, and why “I don’t know” may be one of the hardest capabilities for AI to develop. The conversation also dives into the future of professional services, the risks of replacing junior talent too quickly, and what business leaders should be thinking about as AI reshapes how expertise is developed and delivered.

]]> Sourcetoad Buzzsprout-19202724 Tue, 19 May 2026 10:00:00 -0400 2479 2 12 full false Prototype Like You Mean It, Part 2 Prototype Like You Mean It, Part 2 In part two of this prototyping series, Justin Davis and Greg Ross-Munro focus on what happens after you build the prototype: getting meaningful feedback, iterating with intention, and knowing when something is ready to move toward production. They explain how to run effective feedback sessions without getting distracted by surface-level opinions, why mental models matter more than button placement, and how fidelity should increase alongside certainty. The conversation also tackles a modern challenge: when AI-built prototypes blur the line between experiment and product, and how to decide when to bring in professional help.

]]> In part two of this prototyping series, Justin Davis and Greg Ross-Munro focus on what happens after you build the prototype: getting meaningful feedback, iterating with intention, and knowing when something is ready to move toward production. They explain how to run effective feedback sessions without getting distracted by surface-level opinions, why mental models matter more than button placement, and how fidelity should increase alongside certainty. The conversation also tackles a modern challenge: when AI-built prototypes blur the line between experiment and product, and how to decide when to bring in professional help.

]]> Sourcetoad Buzzsprout-19141666 Thu, 07 May 2026 13:00:00 -0400 1727 2 11 full false Prototype Like You Mean It, Part 1 Prototype Like You Mean It, Part 1 In this episode, Justin Davis and Greg Ross-Munro break down why prototyping is one of the most important steps in building software-driven products or improving service business operations. They explain how prototypes help test whether an idea actually solves a problem before investing serious time and money into building it. The discussion covers practical ways to prototype quickly using spreadsheets, forms, automation tools, and AI-assisted development. They also explore the difference between prototypes and proof-of-concepts—and why entrepreneurs must avoid becoming emotionally attached to early versions of their ideas.


]]> In this episode, Justin Davis and Greg Ross-Munro break down why prototyping is one of the most important steps in building software-driven products or improving service business operations. They explain how prototypes help test whether an idea actually solves a problem before investing serious time and money into building it. The discussion covers practical ways to prototype quickly using spreadsheets, forms, automation tools, and AI-assisted development. They also explore the difference between prototypes and proof-of-concepts—and why entrepreneurs must avoid becoming emotionally attached to early versions of their ideas.


]]> Sourcetoad Buzzsprout-19090212 Tue, 28 Apr 2026 10:00:00 -0400 1570 2 10 full false Tech Stack Triage: Choose Languages Without Losing Your Mind Tech Stack Triage: Choose Languages Without Losing Your Mind Choosing a tech stack can feel like walking into a storm of buzzwords: languages, frameworks, and “best practices” that change every year. Justin and Greg break down a practical way for service-business leaders to choose technologies without getting paralyzed. They explain what a “tech stack” actually is, why performance usually isn’t the deciding factor, and what matters more: hiring market, community support, and long-term maintainability. Plus, a clear rule of thumb for mobile apps: when to go cross-platform with React Native or Flutter.


]]> Choosing a tech stack can feel like walking into a storm of buzzwords: languages, frameworks, and “best practices” that change every year. Justin and Greg break down a practical way for service-business leaders to choose technologies without getting paralyzed. They explain what a “tech stack” actually is, why performance usually isn’t the deciding factor, and what matters more: hiring market, community support, and long-term maintainability. Plus, a clear rule of thumb for mobile apps: when to go cross-platform with React Native or Flutter.


]]> Sourcetoad Buzzsprout-18823854 Tue, 10 Mar 2026 12:00:00 -0400 2430 2 9 full false Faster Wins: How Service Businesses Can Scale with Tech Faster Wins: How Service Businesses Can Scale with Tech Greg and Justin dive into why speed, not size, determines success in service industries. From automating field operations and digitizing workflows to cutting billing cycles and error rates, they show how even small tech upgrades can drive major efficiency gains. Real-world examples prove that smarter processes boost margins and competitive edge.

]]> Greg and Justin dive into why speed, not size, determines success in service industries. From automating field operations and digitizing workflows to cutting billing cycles and error rates, they show how even small tech upgrades can drive major efficiency gains. Real-world examples prove that smarter processes boost margins and competitive edge.

]]> Sourcetoad Buzzsprout-18784641 Tue, 03 Mar 2026 15:00:00 -0500 1871 2 8 full false Productize What You Already Do Productize What You Already Do Professional services firms are trapped in the hours-for-dollars model, but they do not have to be. In this episode, Greg and Justin break down how to increase margins by productizing the work you already do, using process, automation, and AI. They explain why service businesses struggle to scale, how to identify bottlenecks, and where technology can unlock recurring revenue without replacing your team. If you want higher margins without adding headcount, this episode gives you a practical roadmap to start.

]]> Professional services firms are trapped in the hours-for-dollars model, but they do not have to be. In this episode, Greg and Justin break down how to increase margins by productizing the work you already do, using process, automation, and AI. They explain why service businesses struggle to scale, how to identify bottlenecks, and where technology can unlock recurring revenue without replacing your team. If you want higher margins without adding headcount, this episode gives you a practical roadmap to start.

]]> Sourcetoad Buzzsprout-18731629 Mon, 23 Feb 2026 10:00:00 -0500 2006 2 7 full false Policies, Not Panic: Practical AI Safety for Your Organization Policies, Not Panic: Practical AI Safety for Your Organization In this episode of Leap to Scale, Justin Davis and Greg Ross-Munro tackle one of the biggest blockers to AI adoption: fear around safety and data security. They break down what’s actually risky, what’s mostly overblown, and how paid AI tools differ from free tiers when it comes to privacy and legal protection. The conversation covers real-world trade-offs, from anonymizing sensitive data to running models on your own infrastructure. The big takeaway: don’t panic, but don’t wing it either—clear policies and practical guardrails matter.


]]> In this episode of Leap to Scale, Justin Davis and Greg Ross-Munro tackle one of the biggest blockers to AI adoption: fear around safety and data security. They break down what’s actually risky, what’s mostly overblown, and how paid AI tools differ from free tiers when it comes to privacy and legal protection. The conversation covers real-world trade-offs, from anonymizing sensitive data to running models on your own infrastructure. The big takeaway: don’t panic, but don’t wing it either—clear policies and practical guardrails matter.


]]> Sourcetoad Buzzsprout-18540292 Tue, 20 Jan 2026 09:00:00 -0500 1898 2 6 full false KPIs That Actually Matter (and the Ones to Ignore) KPIs That Actually Matter (and the Ones to Ignore) Greg and Justin break down the handful of metrics that really move a service business: proposal-to-close time, win rate, conversion from site visit to “get a quote,” jobs-per-day, and collections cycle. They show how software (not spreadsheets) unlocks extras like proposal views and automated nudges—and why tracking over time reveals where to push next.

]]> Greg and Justin break down the handful of metrics that really move a service business: proposal-to-close time, win rate, conversion from site visit to “get a quote,” jobs-per-day, and collections cycle. They show how software (not spreadsheets) unlocks extras like proposal views and automated nudges—and why tracking over time reveals where to push next.

]]> Sourcetoad Buzzsprout-18496967 Mon, 12 Jan 2026 16:00:00 -0500 1988 2 5 full false AI for Service Businesses: From Hype to Hands-On AI for Service Businesses: From Hype to Hands-On Greg and Justin cut through the buzz around AI to talk about what it really means for service-based companies. They explore why adoption has been slow, where businesses can find low-risk, high-value applications, and how to start experimenting safely. The conversation is packed with real examples, from automating invoices to improving meeting notes, and ends with a call to action: start small, start now.

]]> Greg and Justin cut through the buzz around AI to talk about what it really means for service-based companies. They explore why adoption has been slow, where businesses can find low-risk, high-value applications, and how to start experimenting safely. The conversation is packed with real examples, from automating invoices to improving meeting notes, and ends with a call to action: start small, start now.

]]> Sourcetoad Buzzsprout-18456954 Mon, 05 Jan 2026 14:00:00 -0500 1520 2 4 full false What Is MCP (Model Context Protocol) and Why It Matters What Is MCP (Model Context Protocol) and Why It Matters In this episode of Leap to Scale, Justin Davis and Greg Ross-Munro break down Model Context Protocol (MCP) and explain why it is such a powerful shift in how AI interacts with real business systems. Starting with a simple explanation of APIs, they explore how MCP allows AI to securely connect to tools like CRMs, time tracking, and project management software so teams can ask questions, automate workflows, and take action using natural language. If you want a practical look at how AI can move beyond chat and become a true partner in scaling your business, this episode is a must-listen.

]]> In this episode of Leap to Scale, Justin Davis and Greg Ross-Munro break down Model Context Protocol (MCP) and explain why it is such a powerful shift in how AI interacts with real business systems. Starting with a simple explanation of APIs, they explore how MCP allows AI to securely connect to tools like CRMs, time tracking, and project management software so teams can ask questions, automate workflows, and take action using natural language. If you want a practical look at how AI can move beyond chat and become a true partner in scaling your business, this episode is a must-listen.

]]> Sourcetoad Buzzsprout-18427622 Mon, 29 Dec 2025 14:00:00 -0500 1740 2 3 full false Don’t Get Eaten by the Robots: A New Era for Service Businesses Don’t Get Eaten by the Robots: A New Era for Service Businesses Service companies are facing their biggest transformation since the internet boom. Greg and Justin talk about the cultural and technological shifts driving it, from AI tools and automation to changing customer comfort with digital experiences. The takeaway: every business leader should be exploring how to use technology to boost margins, delight customers, and stay ahead of disruption.

]]> Service companies are facing their biggest transformation since the internet boom. Greg and Justin talk about the cultural and technological shifts driving it, from AI tools and automation to changing customer comfort with digital experiences. The takeaway: every business leader should be exploring how to use technology to boost margins, delight customers, and stay ahead of disruption.

]]> Sourcetoad Buzzsprout-18324700 Tue, 09 Dec 2025 10:00:00 -0500 868 2 2 full false Introducing Leap to Scale: Same Team, Sharper Focus Introducing Leap to Scale: Same Team, Sharper Focus Big news! Decoder is becoming Leap to Scale. In this brief announcement, we talk about why the shift matters, what prompted the name change, and how our content is getting even more focused on helping service-firm operators grow sustainably. No fluff, just actionable steps to scale smarter.

]]> Big news! Decoder is becoming Leap to Scale. In this brief announcement, we talk about why the shift matters, what prompted the name change, and how our content is getting even more focused on helping service-firm operators grow sustainably. No fluff, just actionable steps to scale smarter.

]]> Sourcetoad Buzzsprout-18324601 Tue, 09 Dec 2025 10:00:00 -0500 96 2 1 full false Design Talk 101: How to Discuss Design Without Being a Designer Design Talk 101: How to Discuss Design Without Being a Designer How do you critique product design when you’re not a designer? In this episode of Decoder, we’re breaking down the art of design communication to help non-designers collaborate effectively with design teams. Sara Altenhoff sits down with Sourcetoad’s CEO Greg Ross-Munro and VP of UX Justin Davis to explore how to navigate design conversations and avoid the dreaded “it just doesn’t feel right” feedback trap.

Here’s what you’ll learn:

  • How to express your design concerns clearly and constructively.
  • Key principles and terms to help you describe “good” vs. “bad” design.
  • Real-world tips for developing your sense of good design taste.

From understanding the “language” of design to recognizing successful digital products, this episode is packed with actionable insights for anyone involved in product development. Whether you’re a business owner, stakeholder, or simply curious about UX, this is your ultimate guide to mastering design critique.

🎧 Tune in now and subscribe for more behind-the-scenes insights into the world of digital product development!

]]> How do you critique product design when you’re not a designer? In this episode of Decoder, we’re breaking down the art of design communication to help non-designers collaborate effectively with design teams. Sara Altenhoff sits down with Sourcetoad’s CEO Greg Ross-Munro and VP of UX Justin Davis to explore how to navigate design conversations and avoid the dreaded “it just doesn’t feel right” feedback trap.

Here’s what you’ll learn:

  • How to express your design concerns clearly and constructively.
  • Key principles and terms to help you describe “good” vs. “bad” design.
  • Real-world tips for developing your sense of good design taste.

From understanding the “language” of design to recognizing successful digital products, this episode is packed with actionable insights for anyone involved in product development. Whether you’re a business owner, stakeholder, or simply curious about UX, this is your ultimate guide to mastering design critique.

🎧 Tune in now and subscribe for more behind-the-scenes insights into the world of digital product development!

]]> Sourcetoad Buzzsprout-16134378 Tue, 19 Nov 2024 11:00:00 -0500 2753 full false EdTech Essentials: What You Need to Know to Build Software for Education EdTech Essentials: What You Need to Know to Build Software for Education In this episode, Sara Altenhoff is joined by Greg Ross-Munro and Nick DeMelas. The three discuss the most important things to consider when building software for education. 

Key Points Discussed:

  • Interface Design: What special considerations should you make when designing software for learners of all ages? 
  • Integrations in Educational Software: From LMS to rostering tools, integrations are a must for efficiency, scalability, and ease of use. 
  • Compliance and Security: Which regulations should you be aware of when building software for education? How can you ensure student data is secure? 
  •  Building AI into Education Systems: How is AI currently being used in education? Where is the future headed for enhancing learning experiences and outcomes with AI? 

Listen today to gain insights into building software and apps for education. Don't forget to subscribe and follow the Decoder Podcast for more valuable insights into the world of software development!

]]> In this episode, Sara Altenhoff is joined by Greg Ross-Munro and Nick DeMelas. The three discuss the most important things to consider when building software for education. 

Key Points Discussed:

  • Interface Design: What special considerations should you make when designing software for learners of all ages? 
  • Integrations in Educational Software: From LMS to rostering tools, integrations are a must for efficiency, scalability, and ease of use. 
  • Compliance and Security: Which regulations should you be aware of when building software for education? How can you ensure student data is secure? 
  •  Building AI into Education Systems: How is AI currently being used in education? Where is the future headed for enhancing learning experiences and outcomes with AI? 

Listen today to gain insights into building software and apps for education. Don't forget to subscribe and follow the Decoder Podcast for more valuable insights into the world of software development!

]]> Sourcetoad Buzzsprout-15613066 Tue, 20 Aug 2024 13:00:00 -0400 1718 full false Building Smarter: Leveraging Frameworks for Your Software Development Project Building Smarter: Leveraging Frameworks for Your Software Development Project In this episode, Sara Altenhoff is joined by Justin Davis and Greg Ross-Munro. The three discuss the various approaches to building software, and the important considerations in choosing the right foundation for your application.

Key Points Discussed:

  • Frameworks: Exploring the flexibility and control offered by frameworks, along with their customization and performance benefits.
  • Content Management Systems (CMS): Understanding the ease of use, rapid deployment, and potential limitations in customization.
  • Backend as a Service (BaaS): Examining the scalability and reduced backend overhead, as well as considerations around vendor lock-in.
  • Customer Relationship Management (CRM) Systems: Highlighting the benefits of enhanced customer interaction, automation, and data analytics, alongside complexity and cost factors.

Listen today to gain insights into when to use these platforms and when it might be best to build from scratch. Don't forget to subscribe and follow the Decoder Podcast for more valuable insights into the world of software development!

]]> In this episode, Sara Altenhoff is joined by Justin Davis and Greg Ross-Munro. The three discuss the various approaches to building software, and the important considerations in choosing the right foundation for your application.

Key Points Discussed:

  • Frameworks: Exploring the flexibility and control offered by frameworks, along with their customization and performance benefits.
  • Content Management Systems (CMS): Understanding the ease of use, rapid deployment, and potential limitations in customization.
  • Backend as a Service (BaaS): Examining the scalability and reduced backend overhead, as well as considerations around vendor lock-in.
  • Customer Relationship Management (CRM) Systems: Highlighting the benefits of enhanced customer interaction, automation, and data analytics, alongside complexity and cost factors.

Listen today to gain insights into when to use these platforms and when it might be best to build from scratch. Don't forget to subscribe and follow the Decoder Podcast for more valuable insights into the world of software development!

]]> Sourcetoad Buzzsprout-15501592 Tue, 30 Jul 2024 13:00:00 -0400 2283 full false Crafting Bespoke Financial Solutions with AI and Human-Centered Design Crafting Bespoke Financial Solutions with AI and Human-Centered Design In this episode, Sara Altenhoff is joined by Gregg Hilferding and Justin Davis. The three dive into how AI and human-centered design are transforming the financial services industry.

Key Points Discussed:

  • Understanding Terms: Defining AI and human-centered design.
  • AI in Financial Services: Advances in AI for personalized services, fraud detection, and user needs prediction.
  • Human-Centered Design: Principles and processes tailored for financial products, focusing on user control, transparency, and accessibility.
  • Tips & Takeaways: Advice for integrating AI and design, future trends, and recommended tools.

Listen today to learn how the convergence of AI and fintech is transforming the finance space. Don't forget to subscribe and follow Decoder Podcast for more insights in the world of software development! 

]]> In this episode, Sara Altenhoff is joined by Gregg Hilferding and Justin Davis. The three dive into how AI and human-centered design are transforming the financial services industry.

Key Points Discussed:

  • Understanding Terms: Defining AI and human-centered design.
  • AI in Financial Services: Advances in AI for personalized services, fraud detection, and user needs prediction.
  • Human-Centered Design: Principles and processes tailored for financial products, focusing on user control, transparency, and accessibility.
  • Tips & Takeaways: Advice for integrating AI and design, future trends, and recommended tools.

Listen today to learn how the convergence of AI and fintech is transforming the finance space. Don't forget to subscribe and follow Decoder Podcast for more insights in the world of software development! 

]]> Sourcetoad Buzzsprout-15328649 Fri, 28 Jun 2024 13:00:00 -0400 2127 full false Investing in Innovation: How Technology Shapes PE Strategies Investing in Innovation: How Technology Shapes PE Strategies In this episode, Sara Altenhoff is joined by Justin Davis, VP of UX at Sourcetoad, and Greg Ross-Munro, CEO of Sourcetoad. The three discuss the huge potential for technology to shape and transform the strategies of PE firms. 

Key Takeaways: 

  • Understanding PE Firms: Explanation of the goals of PE firms and the complexities of managing holding companies. 
  • Value Growth through Operational Improvements: Learn how PE Firms can increase the value of their holdings through operational efficiencies. 
  • Why Tech is Table Stakes: Exploration of why technology is the best way to implement operational efficiencies and increase the value of holding companies. 

Tune in today to hear actionable insights from fintech experts on increasing portfolio value through digital transformation. 

]]> In this episode, Sara Altenhoff is joined by Justin Davis, VP of UX at Sourcetoad, and Greg Ross-Munro, CEO of Sourcetoad. The three discuss the huge potential for technology to shape and transform the strategies of PE firms. 

Key Takeaways: 

  • Understanding PE Firms: Explanation of the goals of PE firms and the complexities of managing holding companies. 
  • Value Growth through Operational Improvements: Learn how PE Firms can increase the value of their holdings through operational efficiencies. 
  • Why Tech is Table Stakes: Exploration of why technology is the best way to implement operational efficiencies and increase the value of holding companies. 

Tune in today to hear actionable insights from fintech experts on increasing portfolio value through digital transformation. 

]]> Sourcetoad Buzzsprout-15170101 Fri, 31 May 2024 10:00:00 -0400 2148 full false Custom Code, Common Goals: The Tech Backbone of Modern Franchises Custom Code, Common Goals: The Tech Backbone of Modern Franchises In this episode, host Sara Altenhoff is joined by Greg Ross-Munro, CEO of Sourcetoad, and Gregg "3G" Hilferding, VP of Delivery at Sourcetoad. They unpack how technology not only solves traditional challenges in franchising, but also sets the stage for unprecedented growth and consistency across various industries.

Key Takeaways:

  • Understanding Franchises: Exploring the "hub and spoke" model across sectors, including a unique look at non-profits.
  • Tech as a Problem Solver: How technology enforces standards and consistency, benefiting both franchisors and franchisees.
  • Custom Software Development: Why tailored tech solutions are vital for protecting IP and streamlining processes.
  • Implementing Tech Wisely: Strategies for introducing new technologies in a way that rewards and values franchisees.

Tune in for a deep dive into the transformative power of technology in franchising, offering actionable insights for franchisors, franchisees, and tech enthusiasts alike.

]]> In this episode, host Sara Altenhoff is joined by Greg Ross-Munro, CEO of Sourcetoad, and Gregg "3G" Hilferding, VP of Delivery at Sourcetoad. They unpack how technology not only solves traditional challenges in franchising, but also sets the stage for unprecedented growth and consistency across various industries.

Key Takeaways:

  • Understanding Franchises: Exploring the "hub and spoke" model across sectors, including a unique look at non-profits.
  • Tech as a Problem Solver: How technology enforces standards and consistency, benefiting both franchisors and franchisees.
  • Custom Software Development: Why tailored tech solutions are vital for protecting IP and streamlining processes.
  • Implementing Tech Wisely: Strategies for introducing new technologies in a way that rewards and values franchisees.

Tune in for a deep dive into the transformative power of technology in franchising, offering actionable insights for franchisors, franchisees, and tech enthusiasts alike.

]]> Sourcetoad Buzzsprout-14834264 Fri, 05 Apr 2024 11:00:00 -0400 1863 full false Intro to Product Management Intro to Product Management Click here to watch the video version of this episode on YouTube! 

In this episode, host Sara Altenhoff is joined by Greg Ross-Munro, CEO of Sourcetoad, and Justin Davis, VP of UX at Sourcetoad. 

They discuss a very important role in the world of digital product development: Product Management! 

Tune in to learn all about the basics of Product Management, including: 

  • How Product Management differs from Project Management
  • How Product Owners fit into Product Management
  • How digital product management differs from traditional product management
  • The phases of digital product management


]]> Click here to watch the video version of this episode on YouTube! 

In this episode, host Sara Altenhoff is joined by Greg Ross-Munro, CEO of Sourcetoad, and Justin Davis, VP of UX at Sourcetoad. 

They discuss a very important role in the world of digital product development: Product Management! 

Tune in to learn all about the basics of Product Management, including: 

  • How Product Management differs from Project Management
  • How Product Owners fit into Product Management
  • How digital product management differs from traditional product management
  • The phases of digital product management


]]> Sourcetoad Buzzsprout-14490139 Mon, 12 Feb 2024 16:00:00 -0500 2256 full false How to build your dream software development team How to build your dream software development team Thinking about building an internal software development team for your software or app idea? There is so much to consider! 

In this episode, Sara Altenhoff is joined by Greg Ross-Munro and Gregg "3G" Hilferding to discuss the process of building an internal development team from scratch. Tune in to hear some real-world insight on who you should hire first, how to sustainably grow your team, and how to structure your leadership. 

]]> Thinking about building an internal software development team for your software or app idea? There is so much to consider! 

In this episode, Sara Altenhoff is joined by Greg Ross-Munro and Gregg "3G" Hilferding to discuss the process of building an internal development team from scratch. Tune in to hear some real-world insight on who you should hire first, how to sustainably grow your team, and how to structure your leadership. 

]]> Sourcetoad Buzzsprout-14006993 Mon, 20 Nov 2023 17:00:00 -0500 1913 full false Questions to Ask Your Software Development Company Questions to Ask Your Software Development Company The search for the right software development agency for your project can be daunting, especially if this is your first time having custom software built!

In this episode, Sara Altenhoff is joined by Greg Ross-Munro and Gregg "3G" Hilferding to discuss some important things to consider as you vet development agencies. Tune in to learn which questions you should ask about the agency's team, liability, compliance, and previous work. 

]]> The search for the right software development agency for your project can be daunting, especially if this is your first time having custom software built!

In this episode, Sara Altenhoff is joined by Greg Ross-Munro and Gregg "3G" Hilferding to discuss some important things to consider as you vet development agencies. Tune in to learn which questions you should ask about the agency's team, liability, compliance, and previous work. 

]]> Sourcetoad Buzzsprout-13556734 Fri, 22 Sep 2023 08:00:00 -0400 1870 full false Intro to Software Development Methodologies Intro to Software Development Methodologies Welcome to Decoder podcast, where we step inside the world of a software development agency and learn how bits and bytes become useful technology. Each episode features conversations with software creators and users about the process, challenges, and fun of building software.

Intended for a non-technical audience, this podcast will help you understand how software is built so you can more effectively engage with software developers for more successful projects.

In this episode, Sara is joined by Greg Ross-Munro and Gregg "3G" Hilferding. Listen today to hear them discuss: 

  • The most popular software development methodologies
  • What methodologies Sourcetoad uses and why (Agile/Scrum)
  • Why the Scrum methodology produces the best results for our clients
]]> Welcome to Decoder podcast, where we step inside the world of a software development agency and learn how bits and bytes become useful technology. Each episode features conversations with software creators and users about the process, challenges, and fun of building software.

Intended for a non-technical audience, this podcast will help you understand how software is built so you can more effectively engage with software developers for more successful projects.

In this episode, Sara is joined by Greg Ross-Munro and Gregg "3G" Hilferding. Listen today to hear them discuss: 

  • The most popular software development methodologies
  • What methodologies Sourcetoad uses and why (Agile/Scrum)
  • Why the Scrum methodology produces the best results for our clients
]]> Sourcetoad Buzzsprout-13556143 Fri, 08 Sep 2023 12:00:00 -0400 1664 1 2 full false Why Everyone Should Learn About Software Development Why Everyone Should Learn About Software Development Welcome to Decoder podcast, where we step inside the world of a software development agency and learn how bits and bytes become useful technology. Each episode features conversations with software creators and users about the process, challenges, and fun of building software.

Intended for a non-technical audience, this podcast will help you understand how software is built so you can more effectively engage with software developers for more successful projects.

In this episode,  Sara is joined by Greg Ross-Munro and Gregg "3G" Hilferding. Tune in to hear them discuss:

  • Why everyone should learn about software development
  • How clients can get better outcomes from their software development partners
  • Sourcetoad's philosophy on software development vs. other development agencies


]]> Welcome to Decoder podcast, where we step inside the world of a software development agency and learn how bits and bytes become useful technology. Each episode features conversations with software creators and users about the process, challenges, and fun of building software.

Intended for a non-technical audience, this podcast will help you understand how software is built so you can more effectively engage with software developers for more successful projects.

In this episode,  Sara is joined by Greg Ross-Munro and Gregg "3G" Hilferding. Tune in to hear them discuss:

  • Why everyone should learn about software development
  • How clients can get better outcomes from their software development partners
  • Sourcetoad's philosophy on software development vs. other development agencies


]]> Buzzsprout-13175472 Thu, 06 Jul 2023 18:00:00 -0400 1297 1 1 full false