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  <title>Colour Journey, a podcast series by Givaudan</title>

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  <copyright>© 2026 Colour Journey, a podcast series by Givaudan</copyright>
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  <description><![CDATA[Welcome to Colour Journey, our brand-new series of podcasts. In each episode, we’ll be taking you on a quest to find the perfect colour from nature’s palette. As we journey through the supply chain from agronomy and S&T to market insights, you’ll discover what’s behind our clean-label, high-performance natural colour solutions for creating delightful food experiences]]></description>
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    <itunes:title>Trivia and fun facts about natural colours</itunes:title>
    <title>Trivia and fun facts about natural colours</title>
    <itunes:summary><![CDATA[In this episode, Catalina Ospina and Katie Floyd share fascinating stories about the origins and evolution of natural food pigments. They explore how cultures across history have used colours for beauty, symbolism, and flavour, highlighting the enduring science and artistry behind today’s natural colour innovations.  ]]></itunes:summary>
    <description><![CDATA[<p>In this episode, Catalina Ospina and Katie Floyd share fascinating stories about the origins and evolution of natural food pigments. They explore how cultures across history have used colours for beauty, symbolism, and flavour, highlighting the enduring science and artistry behind today’s natural colour innovations. </p>]]></description>
    <content:encoded><![CDATA[<p>In this episode, Catalina Ospina and Katie Floyd share fascinating stories about the origins and evolution of natural food pigments. They explore how cultures across history have used colours for beauty, symbolism, and flavour, highlighting the enduring science and artistry behind today’s natural colour innovations. </p>]]></content:encoded>
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    <pubDate>Mon, 13 Oct 2025 20:00:00 +0200</pubDate>
    <itunes:duration>698</itunes:duration>
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    <itunes:title>Visual flavour: how colours enhance snack experiences</itunes:title>
    <title>Visual flavour: how colours enhance snack experiences</title>
    <itunes:summary><![CDATA[Join us as we dive into the vibrant world of snacks and discover how colour plays a crucial role in flavour perception. Our speakers will share insights on global snack trends, linking colours to flavours and consumer preferences, while sampling delicious treats that highlight the connection between what we see and what we taste. ]]></itunes:summary>
    <description><![CDATA[<p>Join us as we dive into the vibrant world of snacks and discover how colour plays a crucial role in flavour perception. Our speakers will share insights on global snack trends, linking colours to flavours and consumer preferences, while sampling delicious treats that highlight the connection between what we see and what we taste.</p>]]></description>
    <content:encoded><![CDATA[<p>Join us as we dive into the vibrant world of snacks and discover how colour plays a crucial role in flavour perception. Our speakers will share insights on global snack trends, linking colours to flavours and consumer preferences, while sampling delicious treats that highlight the connection between what we see and what we taste.</p>]]></content:encoded>
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    <pubDate>Mon, 30 Jun 2025 22:00:00 +0200</pubDate>
    <itunes:duration>891</itunes:duration>
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    <itunes:title>Sizzling shades: the role of colour in fire cooking</itunes:title>
    <title>Sizzling shades: the role of colour in fire cooking</title>
    <itunes:summary><![CDATA[Learn how Givaudan is innovating culinary experiences by harnessing the transformative power of fire in cooking. We’ll explore the significance of colour in fire and grill products and how it influences perception. Listen in as we discuss the range of hues selected for our "fire palette" and how they’re inspiring new fiery creations. ]]></itunes:summary>
    <description><![CDATA[<p>Learn how Givaudan is innovating culinary experiences by harnessing the transformative power of fire in cooking. We’ll explore the significance of colour in fire and grill products and how it influences perception. Listen in as we discuss the range of hues selected for our &quot;fire palette&quot; and how they’re inspiring new fiery creations.</p>]]></description>
    <content:encoded><![CDATA[<p>Learn how Givaudan is innovating culinary experiences by harnessing the transformative power of fire in cooking. We’ll explore the significance of colour in fire and grill products and how it influences perception. Listen in as we discuss the range of hues selected for our &quot;fire palette&quot; and how they’re inspiring new fiery creations.</p>]]></content:encoded>
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    <pubDate>Tue, 17 Sep 2024 17:00:00 +0200</pubDate>
    <itunes:duration>591</itunes:duration>
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    <itunes:title>How colour affects perception: from moods to flavours</itunes:title>
    <title>How colour affects perception: from moods to flavours</title>
    <itunes:summary><![CDATA[Explore the language of colour and its impact on our daily lives. In this episode, you’ll see how colour communicates emotions, influences consumer preferences, and shapes our perception of foods and beverages. Join us to gain a deeper understanding of the connection between colour, flavour and liking, as well as the cultural and emotional associations inherent to certain colours.  ]]></itunes:summary>
    <description><![CDATA[<p>Explore the language of colour and its impact on our daily lives. In this episode, you’ll see how colour communicates emotions, influences consumer preferences, and shapes our perception of foods and beverages. Join us to gain a deeper understanding of the connection between colour, flavour and liking, as well as the cultural and emotional associations inherent to certain colours. </p>]]></description>
    <content:encoded><![CDATA[<p>Explore the language of colour and its impact on our daily lives. In this episode, you’ll see how colour communicates emotions, influences consumer preferences, and shapes our perception of foods and beverages. Join us to gain a deeper understanding of the connection between colour, flavour and liking, as well as the cultural and emotional associations inherent to certain colours. </p>]]></content:encoded>
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    <pubDate>Thu, 04 Apr 2024 15:00:00 +0200</pubDate>
    <itunes:duration>578</itunes:duration>
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    <itunes:title>Peach Fuzz and Apricot Crush: what&#39;s in store for Pantone&#39;s colours of the year?</itunes:title>
    <title>Peach Fuzz and Apricot Crush: what&#39;s in store for Pantone&#39;s colours of the year?</title>
    <itunes:summary><![CDATA[Delve into the captivating colours of Peach Fuzz and Apricot Crush as we explore their origins, their significance in nature, and their ability to evoke a sense of  tranquility.  In this round table discussion, we'll talk about the various flavours and applications associated with these colours, as well as the technical aspects  that lead to enticing consumer food experiences. Join us as we uncover the psychology behind these colours and their impact on consumer emotions. ]]></itunes:summary>
    <description><![CDATA[<p>Delve into the captivating colours of Peach Fuzz and Apricot Crush as we explore their origins, their significance in nature, and their ability to evoke a sense of  tranquility.  In this round table discussion, we&apos;ll talk about the various flavours and applications associated with these colours, as well as the technical aspects  that lead to enticing consumer food experiences. Join us as we uncover the psychology behind these colours and their impact on consumer emotions.</p>]]></description>
    <content:encoded><![CDATA[<p>Delve into the captivating colours of Peach Fuzz and Apricot Crush as we explore their origins, their significance in nature, and their ability to evoke a sense of  tranquility.  In this round table discussion, we&apos;ll talk about the various flavours and applications associated with these colours, as well as the technical aspects  that lead to enticing consumer food experiences. Join us as we uncover the psychology behind these colours and their impact on consumer emotions.</p>]]></content:encoded>
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    <pubDate>Tue, 20 Feb 2024 15:00:00 +0100</pubDate>
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    <itunes:title>Biotechnology: growing options for natural colour production</itunes:title>
    <title>Biotechnology: growing options for natural colour production</title>
    <itunes:summary><![CDATA[Embark on a fascinating exploration of how biotechnology is reshaping the world of natural colour development. Join us as we delve into the art of creating colours through fermentation and microorganisms, showcasing innovations like acid-stable blues derived from extremophile microalgae. Discover the environmental advantages, technical precision, and future possibilities that biotechnology brings to the world of natural colours. ]]></itunes:summary>
    <description><![CDATA[<p>Embark on a fascinating exploration of how biotechnology is reshaping the world of natural colour development. Join us as we delve into the art of creating colours through fermentation and microorganisms, showcasing innovations like acid-stable blues derived from extremophile microalgae. Discover the environmental advantages, technical precision, and future possibilities that biotechnology brings to the world of natural colours.</p>]]></description>
    <content:encoded><![CDATA[<p>Embark on a fascinating exploration of how biotechnology is reshaping the world of natural colour development. Join us as we delve into the art of creating colours through fermentation and microorganisms, showcasing innovations like acid-stable blues derived from extremophile microalgae. Discover the environmental advantages, technical precision, and future possibilities that biotechnology brings to the world of natural colours.</p>]]></content:encoded>
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    <pubDate>Thu, 02 Nov 2023 20:00:00 +0100</pubDate>
    <itunes:duration>559</itunes:duration>
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    <itunes:title>Beverage bliss: enhancing the sensory experience with natural colours</itunes:title>
    <title>Beverage bliss: enhancing the sensory experience with natural colours</title>
    <itunes:summary><![CDATA[Speakers: Diego Campos, Marketing Manager Regional Innovation in Europe and Jaime Pacheco, Sales Manager for Sense Colour  Join us as we explore several themes shaping the beverages market and the pivotal role that natural colors play in enhancing the sensory experience. From "Feel Good" beverages that bring comfort and positivity to "Does Good" offerings focused on health and sustainability, as well as the future-oriented "Imagine" theme, we'll delve into how natural colors are being used to...]]></itunes:summary>
    <description><![CDATA[<p>Speakers: Diego Campos, Marketing Manager Regional Innovation in Europe and Jaime Pacheco, Sales Manager for Sense Colour</p><p><br/>Join us as we explore several themes shaping the beverages market and the pivotal role that natural colors play in enhancing the sensory experience. From &quot;Feel Good&quot; beverages that bring comfort and positivity to &quot;Does Good&quot; offerings focused on health and sustainability, as well as the future-oriented &quot;Imagine&quot; theme, we&apos;ll delve into how natural colors are being used to create vibrant and enticing drinks. You&apos;ll also discover how the metaverse and AI are set to revolutionise the future of beverages, promising exciting co-creation experiences that engage consumers. </p>]]></description>
    <content:encoded><![CDATA[<p>Speakers: Diego Campos, Marketing Manager Regional Innovation in Europe and Jaime Pacheco, Sales Manager for Sense Colour</p><p><br/>Join us as we explore several themes shaping the beverages market and the pivotal role that natural colors play in enhancing the sensory experience. From &quot;Feel Good&quot; beverages that bring comfort and positivity to &quot;Does Good&quot; offerings focused on health and sustainability, as well as the future-oriented &quot;Imagine&quot; theme, we&apos;ll delve into how natural colors are being used to create vibrant and enticing drinks. You&apos;ll also discover how the metaverse and AI are set to revolutionise the future of beverages, promising exciting co-creation experiences that engage consumers. </p>]]></content:encoded>
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    <pubDate>Fri, 08 Sep 2023 19:00:00 +0200</pubDate>
    <itunes:duration>763</itunes:duration>
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    <itunes:title>Amaize® Red: from corn to colour and beyond</itunes:title>
    <title>Amaize® Red: from corn to colour and beyond</title>
    <itunes:summary><![CDATA[In this episode, we'll be unveiling the power of Amaize® Red, a groundbreaking natural colour derived from purple corn. Discover why corn was chosen as a sustainable source and how we ensure full traceability. Gain insights into the agronomy behind optimising colour yield and the meticulous breeding process involved in developing a non-GMO hybrid. Learn about Amaize® Red's functionality and versatility in various applications, and its minimal processing. Finally, we'll conclude by exploring t...]]></itunes:summary>
    <description><![CDATA[<p>In this episode, we&apos;ll be unveiling the power of Amaize® Red, a groundbreaking natural colour derived from purple corn. Discover why corn was chosen as a sustainable source and how we ensure full traceability. Gain insights into the agronomy behind optimising colour yield and the meticulous breeding process involved in developing a non-GMO hybrid. Learn about Amaize® Red&apos;s functionality and versatility in various applications, and its minimal processing. Finally, we&apos;ll conclude by exploring the future of colours from corn. </p>]]></description>
    <content:encoded><![CDATA[<p>In this episode, we&apos;ll be unveiling the power of Amaize® Red, a groundbreaking natural colour derived from purple corn. Discover why corn was chosen as a sustainable source and how we ensure full traceability. Gain insights into the agronomy behind optimising colour yield and the meticulous breeding process involved in developing a non-GMO hybrid. Learn about Amaize® Red&apos;s functionality and versatility in various applications, and its minimal processing. Finally, we&apos;ll conclude by exploring the future of colours from corn. </p>]]></content:encoded>
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    <itunes:author>Givaudan</itunes:author>
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    <pubDate>Mon, 17 Jul 2023 16:00:00 +0200</pubDate>
    <itunes:duration>462</itunes:duration>
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    <itunes:title>Behind the label: understanding the different types of natural colours</itunes:title>
    <title>Behind the label: understanding the different types of natural colours</title>
    <itunes:summary><![CDATA[Understanding natural colours types and their resulting labels can be challenging. Join us for a special episode where we address some frequently asked technical questions about formulating with natural colours in Europe and the US. We'll delve into the definitions, types, and myriad advantages of different colouring solutions that empower the creation of visually stunning food experiences. ]]></itunes:summary>
    <description><![CDATA[<p>Understanding natural colours types and their resulting labels can be challenging. Join us for a special episode where we address some frequently asked technical questions about formulating with natural colours in Europe and the US. We&apos;ll delve into the definitions, types, and myriad advantages of different colouring solutions that empower the creation of visually stunning food experiences.</p>]]></description>
    <content:encoded><![CDATA[<p>Understanding natural colours types and their resulting labels can be challenging. Join us for a special episode where we address some frequently asked technical questions about formulating with natural colours in Europe and the US. We&apos;ll delve into the definitions, types, and myriad advantages of different colouring solutions that empower the creation of visually stunning food experiences.</p>]]></content:encoded>
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    <itunes:author>Fabienne Boukobza, Sr. NPD Manager Americas and Andrew Kendrick, Sr. NPD Manager for EU, APAC and SAMEA</itunes:author>
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    <pubDate>Tue, 16 May 2023 10:00:00 +0200</pubDate>
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    <itunes:title>Viva Magenta: exploring Pantone&#39;s colour of the year</itunes:title>
    <title>Viva Magenta: exploring Pantone&#39;s colour of the year</title>
    <itunes:summary><![CDATA[In this episode, you'll hear about the trends that put this electrifying colour in the spotlight. Explore Viva Magenta’s use in everything from veggie burgers to home decor. You'll also learn how this bright and optimistic colour can be created from nature's palette for naturally vibrant food experiences. ]]></itunes:summary>
    <description><![CDATA[<p>In this episode, you&apos;ll hear about the trends that put this electrifying colour in the spotlight. Explore Viva Magenta’s use in everything from veggie burgers to home decor. You&apos;ll also learn how this bright and optimistic colour can be created from nature&apos;s palette for naturally vibrant food experiences.</p>]]></description>
    <content:encoded><![CDATA[<p>In this episode, you&apos;ll hear about the trends that put this electrifying colour in the spotlight. Explore Viva Magenta’s use in everything from veggie burgers to home decor. You&apos;ll also learn how this bright and optimistic colour can be created from nature&apos;s palette for naturally vibrant food experiences.</p>]]></content:encoded>
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    <itunes:author>Virginie Philippe, Culinary Marketing Manager for Europe and Catalina Ospina, Technical Marketing Specialist</itunes:author>
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    <pubDate>Mon, 20 Mar 2023 10:00:00 +0100</pubDate>
    <itunes:duration>619</itunes:duration>
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    <itunes:episode>5</itunes:episode>
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    <itunes:title>Finding colour inspiration</itunes:title>
    <title>Finding colour inspiration</title>
    <itunes:summary><![CDATA[A new episode of our "Colour Journey" podcast series done by our team of colour experts. In this podcast, Brian Avilés - Category Technical Lead, Parker Cox - Americas Sales Director and Catalina Ospina - Technical Marketing Specialist, reveal how we use natural colours to produce vibrant food experiences, where we source inspiration, and what’s next in the world of natural colours. ]]></itunes:summary>
    <description><![CDATA[<p>A new episode of our &quot;Colour Journey&quot; podcast series done by our team of colour experts. In this podcast, Brian Avilés - Category Technical Lead, Parker Cox - Americas Sales Director and Catalina Ospina - Technical Marketing Specialist, reveal how we use natural colours to produce vibrant food experiences, where we source inspiration, and what’s next in the world of natural colours.</p>]]></description>
    <content:encoded><![CDATA[<p>A new episode of our &quot;Colour Journey&quot; podcast series done by our team of colour experts. In this podcast, Brian Avilés - Category Technical Lead, Parker Cox - Americas Sales Director and Catalina Ospina - Technical Marketing Specialist, reveal how we use natural colours to produce vibrant food experiences, where we source inspiration, and what’s next in the world of natural colours.</p>]]></content:encoded>
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    <itunes:author>Givaudan / Brian Avilés - Category Technical Lead, Parker Cox - Americas Sales Director and Catalina Ospina - Technical Marketing Specialist</itunes:author>
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    <pubDate>Tue, 15 Nov 2022 18:00:00 +0100</pubDate>
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    <itunes:title>Bringing colour to plant-based protein</itunes:title>
    <title>Bringing colour to plant-based protein</title>
    <itunes:summary><![CDATA[In this episode, we are bringing colours to plant-based proteins!  We’ll discuss how we use our know-how to co-create, with our customers, new ways to provide holistic food experiences that look, taste and feel great. ]]></itunes:summary>
    <description><![CDATA[<p>In this episode, we are bringing colours to plant-based proteins! </p><p>We’ll discuss how we use our know-how to co-create, with our customers, new ways to provide holistic food experiences that look, taste and feel great.</p>]]></description>
    <content:encoded><![CDATA[<p>In this episode, we are bringing colours to plant-based proteins! </p><p>We’ll discuss how we use our know-how to co-create, with our customers, new ways to provide holistic food experiences that look, taste and feel great.</p>]]></content:encoded>
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    <itunes:author>Givaudan / Rae-Shann Dingle, Colour Specialist - Givaudan Application Lab and Tim Knight, Preservation Technical Services Specialist</itunes:author>
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    <pubDate>Mon, 23 May 2022 15:00:00 +0200</pubDate>
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    <itunes:summary><![CDATA[Listen to our podcast episode to learn why colour is so important to create memorable food experiences!   As we take you through our latest market insights, you’ll discover what’s behind our clean-label, high-performance natural colour solutions. ]]></itunes:summary>
    <description><![CDATA[<p>Listen to our podcast episode to learn why colour is so important to create memorable food experiences!<br/><br/></p><p>As we take you through our latest market insights, you’ll discover what’s behind our clean-label, high-performance natural colour solutions.</p>]]></description>
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    <itunes:author>Givaudan / Leslie Lannebere, Global Marketing Manager for Health &amp; Nutrition and Sense and Basak Oker, Head of Consumer Sensory Insights Europe  </itunes:author>
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    <itunes:summary><![CDATA[In this first episode of Colour Journey, Givaudan's agronomists take you to one of our pilot farms in Aix-en-Provence, France. Discover how Givaudan's agronomy expertise can turn carrots into a natural alternative to beta-carotene. ]]></itunes:summary>
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    <itunes:author>Givaudan / Nicolas Jegouic - Head of Agronomy and Fanny Fourcade - Agronomist </itunes:author>
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