<?xml version="1.0" encoding="UTF-8" ?>
<?xml-stylesheet href="https://rss.buzzsprout.com/styles.xsl" type="text/xsl"?>
<rss version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:podcast="https://podcastindex.org/namespace/1.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:psc="http://podlove.org/simple-chapters" xmlns:atom="http://www.w3.org/2005/Atom">
<channel>
  <atom:link href="https://rss.buzzsprout.com/1774261.rss" rel="self" type="application/rss+xml" />
  <atom:link href="https://pubsubhubbub.appspot.com/" rel="hub" xmlns="http://www.w3.org/2005/Atom" />
  <title>Transforming Sales, For Good</title>

  <lastBuildDate>Sat, 18 Apr 2026 13:24:12 -0400</lastBuildDate>
  <link>https://www.wrpartnership.com/</link>
  <language>en-us</language>
  <copyright>© 2026 Whitten &amp; Roy Partnership</copyright>
  <podcast:locked>yes</podcast:locked>
    <podcast:guid>597fcd52-359a-5ffb-b848-2fcb8dd401b4</podcast:guid>
  <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
  <itunes:type>serial</itunes:type>
  <itunes:explicit>false</itunes:explicit>
  <description><![CDATA[Transforming Sales, For Good is the secret ingredient sales professionals need to create the magic that will ultimately bring their success to the next level. The first season, Sell Well, Do Good is the ultimate series for social entrepreneurs operating in emerging markets, giving them the tools and knowledge to set up effective and ethical selling systems that will increase their impact. The second season kicks off with three episodes hosted by our CEO Scott Roy and renowned sales expert, bestselling author and Hall of Fame speaker Sam Richter, where they discuss the use of intelligence in business development, from initial engagements with decision makers to helping prospective clients make the best possible buying decisions. ]]></description>
  <generator>Buzzsprout (https://www.buzzsprout.com)</generator>
  <itunes:keywords>sales, social enterprise</itunes:keywords>
  <itunes:owner>
    <itunes:name>Roy Whitten &amp; Scott Roy</itunes:name>
  </itunes:owner>
  <image>
     <url>https://storage.buzzsprout.com/samj3u766ulyxf10bzyijr3gbmw7?.jpg</url>
     <title>Transforming Sales, For Good</title>
     <link>https://www.wrpartnership.com/</link>
  </image>
  <itunes:image href="https://storage.buzzsprout.com/samj3u766ulyxf10bzyijr3gbmw7?.jpg" />
  <itunes:category text="Business" />
  <itunes:category text="Business">
    <itunes:category text="Non-Profit" />
  </itunes:category>
  <item>
    <itunes:title>Transformative Tips for Prospecting and Selling</itunes:title>
    <title>Transformative Tips for Prospecting and Selling</title>
    <itunes:summary><![CDATA[In the final episode of this series, Sam Richter and Scott Roy each share their top 3 tips for prospecting and selling intelligently. Their combined expert advice will transform the way you think about selling and help you level up your sales game.    ]]></itunes:summary>
    <description><![CDATA[<p><b>In the final episode of this series, Sam Richter and Scott Roy each share their top 3 tips for prospecting and selling intelligently. Their combined expert advice will transform the way you think about selling and help you level up your sales game. </b></p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p><b>In the final episode of this series, Sam Richter and Scott Roy each share their top 3 tips for prospecting and selling intelligently. Their combined expert advice will transform the way you think about selling and help you level up your sales game. </b></p><p><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1774261/episodes/11059702-transformative-tips-for-prospecting-and-selling.mp3" length="21949193" type="audio/mpeg" />
    <itunes:image href="https://storage.buzzsprout.com/jl989rfwvit6rygxdj2qmqom7l3j?.jpg" />
    <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
    <guid isPermaLink="false">Buzzsprout-11059702</guid>
    <pubDate>Mon, 01 Aug 2022 01:00:00 -0400</pubDate>
    <itunes:duration>1825</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>2</itunes:season>
    <itunes:episode>3</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>Pitch Less, Sell More</itunes:title>
    <title>Pitch Less, Sell More</title>
    <itunes:summary><![CDATA[In episode two of the series, Sam turns the table to interview sales expert Scott Roy about how decision intelligence (DQ) leads your prospects through a more intelligent and compelling buying process. Scott outlines why digging deeper to understand your prospect’s problems builds trust and is more effective than any fast pitch.   ]]></itunes:summary>
    <description><![CDATA[<p><b>In episode two of the series, Sam turns the table to interview sales expert Scott Roy about how decision intelligence (DQ) leads your prospects through a more intelligent and compelling buying process. Scott outlines why digging deeper to understand your prospect’s problems builds trust and is more effective than any fast pitch.</b></p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p><b>In episode two of the series, Sam turns the table to interview sales expert Scott Roy about how decision intelligence (DQ) leads your prospects through a more intelligent and compelling buying process. Scott outlines why digging deeper to understand your prospect’s problems builds trust and is more effective than any fast pitch.</b></p><p><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1774261/episodes/11059694-pitch-less-sell-more.mp3" length="32944393" type="audio/mpeg" />
    <itunes:image href="https://storage.buzzsprout.com/nwvo81s8zk8jgsvftv1ton25usfq?.jpg" />
    <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
    <guid isPermaLink="false">Buzzsprout-11059694</guid>
    <pubDate>Mon, 01 Aug 2022 01:00:00 -0400</pubDate>
    <itunes:duration>2742</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>2</itunes:season>
    <itunes:episode>2</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>Sales Intelligence with Sam Richter</itunes:title>
    <title>Sales Intelligence with Sam Richter</title>
    <itunes:summary><![CDATA[In the first episode of the series, Scott interviews prospecting expert Sam Richter on how to find insightful knowledge about your prospects so you can sell to them more intelligently. Sam's simple but powerful tips will help salespeople at every level make closer connections to prospects and ultimately close more deals.    ]]></itunes:summary>
    <description><![CDATA[<p><b>In the first episode of the series, Scott interviews prospecting expert Sam Richter on how to find insightful knowledge about your prospects so you can sell to them more intelligently. Sam&apos;s simple but powerful tips will help salespeople at every level make closer connections to prospects and ultimately close more deals. </b></p><p><br/></p>]]></description>
    <content:encoded><![CDATA[<p><b>In the first episode of the series, Scott interviews prospecting expert Sam Richter on how to find insightful knowledge about your prospects so you can sell to them more intelligently. Sam&apos;s simple but powerful tips will help salespeople at every level make closer connections to prospects and ultimately close more deals. </b></p><p><br/></p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1774261/episodes/11055729-sales-intelligence-with-sam-richter.mp3" length="19366181" type="audio/mpeg" />
    <itunes:image href="https://storage.buzzsprout.com/qlnqpkht8ma88qazhdp9n4pt7r6i?.jpg" />
    <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
    <guid isPermaLink="false">Buzzsprout-11055729</guid>
    <pubDate>Sun, 31 Jul 2022 10:00:00 -0400</pubDate>
    <itunes:duration>1610</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>2</itunes:season>
    <itunes:episode>1</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#1: The Merger of Meaning and Money</itunes:title>
    <title>#1: The Merger of Meaning and Money</title>
    <itunes:summary><![CDATA[Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. Scott shares a personal story of working with VSO in Cambodia where he learnt that profit and impact can go together.  https://www.wrpartnership.com/ ]]></itunes:summary>
    <description><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. Scott shares a personal story of working with VSO in Cambodia where he learnt that profit and impact can go together.<br/><br/>https://www.wrpartnership.com/</p>]]></description>
    <content:encoded><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. Scott shares a personal story of working with VSO in Cambodia where he learnt that profit and impact can go together.<br/><br/>https://www.wrpartnership.com/</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1774261/episodes/8458885-1-the-merger-of-meaning-and-money.mp3" length="5937982" type="audio/mpeg" />
    <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
    <guid isPermaLink="false">Buzzsprout-8458885</guid>
    <pubDate>Tue, 11 May 2021 13:00:00 -0400</pubDate>
    <itunes:duration>490</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>1</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#7: Doing The Right Things At the Right Time With The Right People</itunes:title>
    <title>#7: Doing The Right Things At the Right Time With The Right People</title>
    <itunes:summary><![CDATA[Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we talk about the execution part of the RACE formula. Scott highlights that most organisations focus on the outputs - so the sales - whereas a focus on the inputs, the number of presentations made, is a better way.   https://www.wrpartnership.com/ ]]></itunes:summary>
    <description><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we talk about the execution part of the RACE formula. Scott highlights that most organisations focus on the outputs - so the sales - whereas a focus on the inputs, the number of presentations made, is a better way. <br/><br/>https://www.wrpartnership.com/</p>]]></description>
    <content:encoded><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we talk about the execution part of the RACE formula. Scott highlights that most organisations focus on the outputs - so the sales - whereas a focus on the inputs, the number of presentations made, is a better way. <br/><br/>https://www.wrpartnership.com/</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1774261/episodes/8500298-7-doing-the-right-things-at-the-right-time-with-the-right-people.mp3" length="14740892" type="audio/mpeg" />
    <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
    <guid isPermaLink="false">Buzzsprout-8500298</guid>
    <pubDate>Tue, 11 May 2021 11:00:00 -0400</pubDate>
    <itunes:duration>1224</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#6: Managing our Attitude to Work at Peak Performance</itunes:title>
    <title>#6: Managing our Attitude to Work at Peak Performance</title>
    <itunes:summary><![CDATA[Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we talk about human beings performing at their best by managing their attitude.   https://www.wrpartnership.com/ ]]></itunes:summary>
    <description><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we talk about human beings performing at their best by managing their attitude. <br/><br/>https://www.wrpartnership.com/</p>]]></description>
    <content:encoded><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we talk about human beings performing at their best by managing their attitude. <br/><br/>https://www.wrpartnership.com/</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1774261/episodes/8500273-6-managing-our-attitude-to-work-at-peak-performance.mp3" length="13443416" type="audio/mpeg" />
    <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
    <guid isPermaLink="false">Buzzsprout-8500273</guid>
    <pubDate>Tue, 11 May 2021 11:00:00 -0400</pubDate>
    <itunes:duration>1116</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>6</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#5: Waking Up To Our Deep Desire</itunes:title>
    <title>#5: Waking Up To Our Deep Desire</title>
    <itunes:summary><![CDATA[Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we look into the psychological aspect of human behaviour and how managers can really care for their sales team rather than putting pressure on them to perform.  ]]></itunes:summary>
    <description><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we look into the psychological aspect of human behaviour and how managers can really care for their sales team rather than putting pressure on them to perform. </p>]]></description>
    <content:encoded><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we look into the psychological aspect of human behaviour and how managers can really care for their sales team rather than putting pressure on them to perform. </p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1774261/episodes/8500260-5-waking-up-to-our-deep-desire.mp3" length="13232394" type="audio/mpeg" />
    <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
    <guid isPermaLink="false">Buzzsprout-8500260</guid>
    <pubDate>Tue, 11 May 2021 11:00:00 -0400</pubDate>
    <itunes:duration>1098</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>5</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#4: Building Decision Intelligence</itunes:title>
    <title>#4: Building Decision Intelligence</title>
    <itunes:summary><![CDATA[Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we talk about why sales gets such a bad rap, where people think it's all about pitching or convincing people. We talk about a much more ethical way of selling.  https://www.wrpartnership.com/ ]]></itunes:summary>
    <description><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we talk about why sales gets such a bad rap, where people think it&apos;s all about pitching or convincing people. We talk about a much more ethical way of selling.<br/><br/>https://www.wrpartnership.com/</p>]]></description>
    <content:encoded><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we talk about why sales gets such a bad rap, where people think it&apos;s all about pitching or convincing people. We talk about a much more ethical way of selling.<br/><br/>https://www.wrpartnership.com/</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1774261/episodes/8500243-4-building-decision-intelligence.mp3" length="7862055" type="audio/mpeg" />
    <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
    <guid isPermaLink="false">Buzzsprout-8500243</guid>
    <pubDate>Tue, 11 May 2021 11:00:00 -0400</pubDate>
    <itunes:duration>651</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>4</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#3: Transforming an Organisation&#39;s Selling</itunes:title>
    <title>#3: Transforming an Organisation&#39;s Selling</title>
    <itunes:summary><![CDATA[Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we hear about the first steps of working with an organisation—about diagnosing gaps in their attitude, competence and execution.   https://www.wrpartnership.com/ ]]></itunes:summary>
    <description><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we hear about the first steps of working with an organisation—about diagnosing gaps in their attitude, competence and execution. <br/><br/>https://www.wrpartnership.com/</p>]]></description>
    <content:encoded><![CDATA[<p>Your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership; to celebrate the release of the book Sell Well, Do Good. In this episode, we hear about the first steps of working with an organisation—about diagnosing gaps in their attitude, competence and execution. <br/><br/>https://www.wrpartnership.com/</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1774261/episodes/8500230-3-transforming-an-organisation-s-selling.mp3" length="8154852" type="audio/mpeg" />
    <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
    <guid isPermaLink="false">Buzzsprout-8500230</guid>
    <pubDate>Tue, 11 May 2021 11:00:00 -0400</pubDate>
    <itunes:duration>675</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>3</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
  <item>
    <itunes:title>#2: Waking Up to Sales</itunes:title>
    <title>#2: Waking Up to Sales</title>
    <itunes:summary><![CDATA[To celebrate the release of the book Sell Well, Do Good, your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership. . In this episode, we go deeper into the formula that creates sales results.   https://www.wrpartnership.com/ ]]></itunes:summary>
    <description><![CDATA[<p>To celebrate the release of the book Sell Well, Do Good, your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership. . In this episode, we go deeper into the formula that creates sales results. <br/><br/>https://www.wrpartnership.com/</p>]]></description>
    <content:encoded><![CDATA[<p>To celebrate the release of the book Sell Well, Do Good, your host Andy Narracott speaks to Scott Roy, CEO of Whitten and Roy Partnership. . In this episode, we go deeper into the formula that creates sales results. <br/><br/>https://www.wrpartnership.com/</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1774261/episodes/8500201-2-waking-up-to-sales.mp3" length="6361140" type="audio/mpeg" />
    <itunes:author>Roy Whitten &amp; Scott Roy</itunes:author>
    <guid isPermaLink="false">Buzzsprout-8500201</guid>
    <pubDate>Tue, 11 May 2021 11:00:00 -0400</pubDate>
    <itunes:duration>526</itunes:duration>
    <itunes:keywords></itunes:keywords>
    <itunes:season>1</itunes:season>
    <itunes:episode>2</itunes:episode>
    <itunes:episodeType>full</itunes:episodeType>
    <itunes:explicit>false</itunes:explicit>
  </item>
</channel>
</rss>
