The game of Google PPC and lead generation has fundamentally changed. 

In this episode, we sit down with Amanda Wilhelm, trade marketing expert and the powerhouse behind Profit Fill. We unpacked the reality of the 2026 home services: rising costs per click, dropping organic traffic, and the heavy influx of Google AI overviews eating up valuable mobile search territory.

If you want to know exactly what to ask your ad agency, how to audit your internal operations, and how to safely throttle your paid marketing up and down, this episode is an absolute must-watch.

Timestamps:

00:46 - Introducing Amanda Wilhelm from Profit Fill.
02:11 - The Reality of Google Today: Why lead costs are skyrocketing.
03:07 - How AI overviews are killing organic traffic.
04:36 - Shifting ad space on mobile and why clicks hit $200.
05:32 - Why HVAC shops are aggressively adding plumbing and electrical.
07:00 - Is an $800 cost per booked job profitable? Decoding the long-term math.
07:55 - When should a small company stay away from AI-optimized PPC?
09:21 - Navigating modern multi-platform lead generation.
10:15 - Marketing 101: Defining Top, Middle, and Bottom-of-Funnel trade leads.
11:45 - Why the cheapest price shouldn't be your hook.
12:50 - Leveraging Service Titan data to target aging equipment.
14:03 - Speed to Lead: Nurturing a customer from a raw hand-raise to a 5-star review.
15:30 - Why bad call scripts and phone trees destroy five-star potential.
16:31 - How broken forms and missed calls kill your PPC budget.
17:42 - Operator Problem vs. Agency Problem: How to evaluate your marketing team.
19:40 - Conversational strategies to convert unbookable leads.
21:50 - Overcoming operational bottlenecks with AI Voice Agents
23:35 - Testing campaigns on ChatGPT and open-source AI search.
24:35 - The Throttle Signal: Knowing exactly when capacity demands a new technician hire.
25:56 - How to Maximize customer acquisition costs you already paid for?
27:10 - Branded Search Strategy: How to Run offensive and defensive name bidding on Google?
30:44 – The Importance of Running Branded Search Campaigns
33:07 - Measuring the ROI of Branded Search Ads vs. Organic SEO
35:34 - The Google AI Bidding Trap & Budget Pitfalls
37:55 - Crafting Top-of-Funnel Value Creatives & "Stalker Ads"
40:22 - Conversion Rates & The Agency Reinvigoration
42:40 - The Fallacy of Constantly Changing Brand Messaging7
52:11 - Beyond the 30-Day Window: Mapping Ad Spend to Revenue Potential
56:47 - How to Stop Wasting Marketing Dollars When Your Schedule is Full
1:03:26 - Episode Ends.

Connect with Amanda: 

LinkedIn: https://www.linkedin.com/in/amandaleighwilhelm/

Website: https://profitfill.com/

Our Sponsor: 

https://freeagency.ai/

In this episode, Bruce Sittler, president of Action Furnace, shares his journey from carpet cleaning to building a $50 million HVAC business in Alberta. He discusses strategic growth, marketing, acquisitions, and the importance of memberships and capacity management in a competitive industry.


Time Stamps: 

00:00 - The high cost of a bad hiring decision for small shops.
00:50 - Introduction to Bruce Sittler and Action Furnace
02:21 - The Backstory: Turning a $50K duct cleaning purchase into an HVAC empire.
04:45 - Implementing processes, scaling to 3 cities, and managing 240+ employees.
07:05 - Greenfield expansion vs. Strategic acquisitions in the Canadian market.
09:22 - The early days of PPC advertising vs. Modern lead generation costs.
10:48 - The strategy behind building and running an in-house digital ad agency.
13:17 - Why duct cleaning is a vital, low-cost customer acquisition tool.
16:36 - The Membership Legacy: Building a 40,000-member community.
17:40 - How Action Furnace drives 65% of its total annual revenue from memberships.
19:35 - Building a passive income incentive model that keeps technicians obsessed with memberships.
21:29 - Automation and tracking: Managing membership churn with ServiceTitan.
23:18 - Buying a competitor: The inside story of acquiring Direct Energy’s Alberta business.
26:15 - The logistical challenges of transitioning staff and data during an acquisition.
28:38 - M&A Strategy: Assessing culture and people fit before pulling the trigger.
31:02 - The biggest bottleneck for mid-sized shops: Structuring effective leadership.
31:45 - The Ryan Tutak Story: From a young comfort advisor to company partner and GM.
33:29 - Nurturing leadership potential: How to mentor, coach, and train high-performing operators.
35:49 - Golden Handcuffs: Keeping top-tier talent locked in by offering equity and skin in the game.
37:25 - Navigating the conversation when employees want to leave and start a competing business.
38:50 - Building on trust: The natural progression of Bruce's partnership with employee number one, Gaius.
40:22 - Leadership milestones: Why a 2 to 3-million-dollar shop needs a dedicated service manager.
42:45 - Avoid the Promotion Trap: Why promoting your best technician into management can devastate a small shop.
45:08 - High-performing technicians vs. Effective managers: Recognizing completely different skill sets.
47:28 - Hiring outside the trades: Why leadership and accountability experience matter more than technical skills.
49:55 - The "Spots on a Schedule" Analogy: Introduction to Capacity Management.
51:00 - The Marginal Capacity Rule: Why all true business profits hide in the last 20–25% of your schedule.
52:17 - Reverse engineering the math to hit a consistent 15% net profit margin.
53:15 - Using highly flexible PPC search advertising to aggressively fill open capacity on demand.
54:34 - Why Google PPC is uniquely suited for capturing urgent demands.
56:56 - Reverse Engineering the Math: What should your threshold be to acquire a $1,000 job?
58:15 - The Dangers of relying on PPC to fill your primary schedule slots.
01:00:25 - Why a $250 customer acquisition cost is highly profitable for marginal capacity slots.
01:01:48 - Lifetime Value (LTV): Leveraging your CRM data to calculate your true maximum customer acquisition cost.
01:03:13 - Turning off the tap: Pausing PPC campaigns when booked out to prevent bleeding cash.
01:05:35 - Inside the Call Center: How Action Furnace filters and ranks incoming calls by priority level.
01:07:34 - Preparing for Peak Season: Last-minute technician and call center prep for the summer rush.
01:09:34 - Episode Ends

Guest links: https://actionfurnace.ca/

Our Sponsor: https://freeagency.ai/ 

Why Do 95% of Home Service Businesses Fail Within Their First Five Years? 

In this episode of Let's Vent, host Evan Hoffman sits down with Kevin Fiscor, CEO of Fiscor Plumbing and Air, for an incredibly vulnerable look inside the dark side of scaling a trade business. Kevin pulls back the curtain on how he took his company from a struggling $500K shop to pacing $21M in 2026 and why he realized HE was the biggest bottleneck in his own business. 

If you are a plumbing, HVAC, or electrical contractor tired of the fake social media highlights, this unfiltered conversation delivers the gritty, real life blueprint of what it takes to break the routine and build an independent trade empire.

👉 Connect with our sponsor, Free Agency, and fix your lead generation: https://freeagency.ai/yelp

Time Stamps: 

00:00 - Why 95% of Home Service Businesses Fail Within The First 5 Years? 
00:45 - Introducing Kevin Fiscor, CEO of Fiscor Plumbing & Air 
01:35 - A Message to the 2020 Version of Yourself
02:27 - From $500K to Pacing $21 Million
03:15 - "I Was the Problem": Looking in the Mirror After 26 Years in the Trades
04:00 - The Old School Mentality & Developing a Toxic Corporate Habit
05:50 - Shifting from Alcohol Abuse to Mental Fortitude
08:25 - Facing Emotional Realities Instead of Running From Them
09:41 - The Books That Saved My Life
11:05 - The Nightmare: Disappearing from Google Search & Map Packs
14:03 - The Isolation of Being A Business Owner
15:15 - Beyond the Revenue: Watching Your Team Buy Their First Homes
16:08 - Supporting Field Technicians Who Start Their Own Shops
19:15 - The 48 Hour Implementation Check Rule
20:53 - "If You Don't Write It Down, It Isn't Real"
22:06 - When Nobody Else is Clapping in the Auditorium
26:40 - The 5 Minute Work-Life Balance Rule
28:15 - Dealing with Competitors and Registrar Complaints
31:39 - The Danger of Comfort: Confronting Weight Gain and Excuses as a Former Athlete
32:24 - How Fast the Business Pivoted After Dropping the Ego
38:35 - Shifting from Install Manager to Coordinator
39:35 - The 3 Day Call Board Rule: Are you ready to Implement it? 
40:15 - Why CSRs Are Your Most Important Position?
41:00 - The 98% Call Booking Rate Masterclass Ready for You
41:40 - 200 Hours of Training: Structuring Weekly KPI Reviews for Techs
44:50 - Fixing Gaps In Your Current House Before Spending More on Marketing
45:45 - The $18,000 Daily Overhead Reality: Walking In $80K in the Hole Every Week
47:50 - Changing Lives in the Field: How a Lead Installer Cleared $7K a Week
50:55 - Cutting the Budget: Evaluate DoorDash and Other Hidden Subscriptions
53:50 - Managing $500K in Inventory Without Suffocating Your Cash Flow
55:00 - Global Economics & Global Regulations: The Invisible Forces Impacting Your Shop
58:20 - Your Circle Predicts Your Future: Who Are your Closest Ones? 
1:03:55 - What You Did Yesterday Doesn't Matter: What are you Doing NOW To Chase the $2 Million Month?
1:08:49 - The Power of Intention: Stumbling Across a Forgotten 100 Dreams List
1:10:00 - Writing the 6 Critical Tasks the Night Before
1:12:10 - Humble Beginnings: Operating a Plumbing & Air Shop Out of a 10x15 Storage Unit
1:13:00 - Eat the Frog: Forcing Yourself to Do the Hardest Task First
1:14:35 - Wrapping Up an Incredible 30-Minute Bonus Tangent
1:15:10 - Episode Ends. 


Support the Let’s Vent Podcast, Subscribe, and Leave a Comment! That would help us keep bringing to you this valuable stories!


Connect With Kevin Fiscor

https://fiscorhvac.com/ 
https://www.instagram.com/fiscor_ceo/

How do you scale a Home Services Business past the $10M mark without losing your Company Culture or selling out to Private Equity? In this episode of Let's Vent, we sit down with the Owners of Go Green Plumbing, Heating & Air, Alicia Green and Pete Green to break down the exact operational tips, strategies and ideas they implemented to build an independent trade powerhouse. 

Connect with out Guests: 

Go Green Plumbing: https://gogreenplumb.com/
Alicia Green: https://www.linkedin.com/in/alicia-green-14bb3495/
Pete Green: https://www.linkedin.com/in/pete-green-25496072/ 

Connect with our sponsor: https://freeagency.ai


Time Stamps: 

01:10 - Introducing Pete & Alicia Green from Go Green Plumbing
02:18 - Pete Green’s Transition from Programming to "Chief Technology Officer"
03:45 - The Truth About Company Culture: There are Always Ups & Downs
05:15 - What Happens When People Don't Fit the Mold?
06:13 - Shifting from Professional to Lightheartedness in Tough Times
07:45 - The Go Green Hiring Process: Do You Let Your Team Make the Decisions?
09:20 - The "Princess Castle" Lego Challenge & Out Of Comfort Zone Testing
13:16 - Quick to Hire, Slow to Fire: Should Be The Opposite Way Around? 
14:15 - The ROI of Training
16:55 - Joining Nextstar Network & Implementing Soft Skills Training
17:58 - The Academy Structure: Weekly Breakdown of Trades & Certifications
22:38 - 60% of Our Business Wouldn't Exist Without the Training Academy
23:45 - The Myth of the Unicorn Employee
25:03 - Balancing IQ and EQ: Why Technical Skills and Soft Skills Are 50/50
27:50 - The Chaos of Early Training Programs vs. Today's Managed Structure
29:15 - Building a Clear Pay Plan and Incentivized Levels
32:14 - Advanced Lab Training: Partnering with Ultimate Tech Academy in Arkansas
33:20 - The Tax Perspective: Are you Paying More? 
34:00 - Facing Private Equity (PE) in the Trades
38:12 - The Positive Side of PE: Injecting Business Logic and Real Value into the Trades
42:50 - Growing Big with Zero Outside Capital
45:15 - Why Cheap Prices Come at the Expense of Employees?
47:50 - Built on Community assistance: The Go Green Community Promise Program
49:35 - "Owned by Google": Venting About the Real Monopolies Dictated by the Industry
53:48 - Where Does the Cash Flow? Canadian Agencies vs. Local Greensboro Wages
57:25 - Understanding KPI Pressures and Employee Mass Exits
58:35 - Why Technicians Stay for Culture and Run from Structure Changes
01:01:40 - The Flaw in Flipping: Why Passing Hands Leads to Volume Loss
01:05:43 - Processing the Reality of Multi-Billion Dollar Acquisitions in the Trades
01:07:55 - The Challenge to Maintain Massive Service Value Over Time
01:10:17 - Will AI Supplement or Completely Replace Modern Jobs?
01:12:00 - How To Choose a Software That Actually Helps Reduce Workload?
01:12:42 - Why the CTO’s Workload Increases When Implementing AI?
01:13:55 - The Sandbox Mindset: Starting From a Place of Natural Curiosity
01:18:15 - Managing Scope Creep When Coding with Accelerated AI Speed
01:21:38 - How Non-Technical Leaders Can Leverage Claude?
01:23:59 - The "Twice a Day" Automation Rule: Building Your Operational Task List
01:28:46 - The Importance of Context and Direct Communication to Create a Prompt correctly
01:31:12 - Ostrich Mentality: Why Ignoring the Automation Wave Will Cost People Their Careers
01:31:47 - Focus on Eliminating Time Rather Than Solving the World's Problems
01:34:00 - How To Hold People Accountable Without Destroying The Company Culture ?
01:34:48 - Facts Over Feelings: Gathering Documentation and Data Before Tough Conversations
01:38:25 - Final Thoughts on How to Build a Scalable Organization

Most Home Service business owners treat AI like a basic tool to create robotic prompts with generic results and poor return. 

In this episode of the Let's Vent Podcast, we sit down with a creative advertising legend and the CMO of Clover Growth Partners, Ken Moskowitz. He is a marketing mastermind who has spent over 40 years helping more than 1,000 businesses transform their brand messaging and drive real sales.

He explains and show with real examples why the secret to elite marketing is knowing the right questions to ask, forcing the AI to ask you clarifying questions, and go deep into conversational voice modes to create authentic strategies.


Connect with Ken Moskowitz:
🔹 Instagram: @spankymoskowitz
🔹 CMO: Clover Growth Partners / https://growwithclover.com/
🔹 CEO: Ad Zombies / https://www.adzombies.com/

Time Stamps: 

00:00 - Introduction
01:10 - Meet Ken Moskowitz: 40 Years of Moving Consumers to Action
03:52 - Are Modern Marketers Lazy? The Lost Art of Making a Sale
05:58 - How Ken Overcame Cancer and Turned His Crisis into a Blessing
08:24 - Why Everyone is a Practitioner: The Rapid Evolution of AI
09:20 - The Power of Claude Prompts That Ask Questions
10:33 - Chat GPT vs. Claude: Choosing the Best AI Tool for Copywriting
11:41 - The Secret Tool Meta Bought: Building Service Pages in Minutes with Manus
13:50 - Stop Worrying About the Subscription Cost
14:55 - How to Audit and Analyze Your Marketing Data with Claude Code
16:28 - How Much Time Should You Dedicate to AI?
18:12 - Live Demonstration: Why You Need to Stop Typing and Start Talking to Chat GPT
21:54 - The 6-Step Framework to Lock In Your Authentic Brand Voice
26:45 - The Website Pulse Check: Auditing Your Brand Online with Google Labs
28:44 - Building Live: Ken’s 6-Hour Immersive AI Workshop Details
30:45 - Final Thoughts: Staying Curious & Scaling Your Shop's Potential
31:00 - Connect with Ken: Direct Email & Contact Information
31:25 - Episode Ends

We had the absolute honor of sitting down with an absolute industry powerhouse, Mary Jean Anderson, former owner and CEO of Anderson Plumbing, Heating & Air.

In this episode, Mary Jean peels back the curtain on the exact strategies that allowed her company to average a staggering $3.6 million in growth every single year placing the right people in the right seats, and why true leadership requires you to "hire your weakness" to protect your own business goals.

If you are a contractor ready to take your plumbing, HVAC, or electrical company to a 7 or 8 Figure Business, grab a notebook because this episode is packed with invaluable, real-world business wisdom.

Reach Out Mary Jean Anderson

Instagram - https://www.instagram.com/maryjeananderson/

LinkedIn - https://www.linkedin.com/in/maryjean-anderson-68b56714/

Facebook

This Episode Is Sponsor By Free Agency

Time Stamps: 

00:37 – Introducing Mary Jean Anderson
02:05 – Managing Stage Nerves After Decades of Team Leadership
03:41 – The Anderson Story: From a $3.2M Operation to a $62M Exit
05:01 – Building an Actionable Mission Statement That Outlasts Artwork
08:50 – How to Help People Become Their Best to Drive a Company Growth
09:44 – Mastering Profitability: Inventory Control on a 200-Truck Fleet
10:35 – Interview Secrets: Using Negative Prompts and Asset Questions to Filter Talent
12:11 – Delivering a 98.2% "Wow Experience" Customer Retention Strategy
14:18 – Shifting from Transactional Customers to Lifelong Clients
14:50 – Transitioning From Nursing to HVAC: The Art of Hiring Your Weakness
15:58 – Breaking Stereotypes: Why Women Are Crushing It in the Trades
18:18 – Leveraging Maintenance Agreements to Drive In-Home System Sales
19:10 – Launching an Internal Training Institute to Combat Labor Shortages
20:17 – The Critical Dangers of Third-Generation Watered-Down Training
21:30 – Visionaries vs. Integrators: How Brain Trusts Build Empires
22:55 – Let's Start Actively Hiring Women In The Trades
25:56 – Launching an Internal Training Institute to Eliminate Labor Shortages
27:07 – The Critical Dangers of Third-Generation Watered-Down Training
28:21 – Visionaries vs. Integrators: How Brain Trusts Build Empires
29:40 – Hire Your Weakness: Why the Best Trade CEOs Leave some Skills to the Experts
31:18 – The Cost of Forcing Yourself Into Roles You Hate
32:32 – This Episode Is Sponsored By Free Agency 
34:00 – Behind the $62M Empire: Mary Jean’s Biggest Business M&A Mistake
36:30 – How to Connect with Mary Jean Anderson and Final Closing Remarks

In this episode, we talked with Jordan Cordero from Live Oak Bank about the massive wave of mergers and acquisitions transforming the home services industry. Jordan is one of the key players on these deals, and he shares exactly how independent trade companies are scaling from local operations into seven- and eight-figure regional powerhouses. If you are running an HVAC, plumbing, or electrical business, this episode provides all the necessary nuggets when it comes to financial strategies.

If you are looking for an inside look at where interest rates are heading for the rest of 2026, this episode shows you how to structure a win-win deal that protects your retirement or your investment.


Time Stamps: 
01:05 - Introduction: Funding the Home Services Acquisition Wave
02:23 - The Mom and Pop Boom: How 2M Companies Are Buying Competitors
03:30 - Adding Service Lines To the Deals: Merging HVAC, Plumbing, and Electrical
04:55 - How to Source Hidden Business Deals in Your Area
07:45 - Why Right Now is the Perfect Time to Buy a Trade Business
09:29 - Interest Rate Trends and the Reality of Capital Costs
10:30 - SBA 7a Loans vs Seller Financing: Shifting the Risk to the Bank
13:10 - The Hidden Trap of Seller Notes: Post-Sale Disagreements
15:15 - Creative Financing Structures and Tax Planning Options
16:40 - Acquisition Horror Stories: When the Seller Badmouths the Buyer
19:30 - Sponsor: Free Agency 
21:18 - Why You Need a Lender Who Specializes in the Home Services Vertical
23:46 - The MCA Warning: How Predatory Working Capital Loans Ruin Cash Flow
26:12 - Can You Refuse or Refinance a Merchant Cash Advance?
27:10 - Market Forecast, Where Interest Rates Are Heading Next28:02 - Impact of Interest Rates on Acquisitions.
29:02 - Loan Structure and its effects.
30:01 - Fixed vs. Variable Rates in SBA Loans.
31:00 - Revenue Projections in Acquisitions.
34:52 - The Importance of Strategic Growth.
36:18 - Are You a Fit for SBA programs?
37:17 - Closing Remarks and Appreciation.

Sponsor: 
Free Agency - https://freeagency.ai/

In this episode with Ryan Fenn and Justin Judd from Chiirp, we discuss the power of language, customer communication, and innovative marketing strategies in the trades. They share insights on how your choice of words, consistent follow-up, and technology like AI can transform business growth and strengthen customer relationships.

Time Stamps: 

00:00 - The Power of Words in Business
02:51 - Transforming Customer Engagement
06:09 - The Art of Giving Value First
09:01 - Building Trust Through Reciprocity
11:58 - Creating Effective Playbooks
15:08 - Lead Conversion Strategies
17:55 - The Importance of Follow-Up
20:47 - Nurturing Customer Relationships
23:48 - Leveraging Technology for Communication
27:04 - Creating Memorable Customer Experiences
31:21 - Harnessing AI for Lead Conversion
34:04 - The Role of Speed in Lead Response
36:58 - AI and Human Interaction: Finding the Balance
39:46 - The Future of Human Senses in AI Interaction
41:39 - Building Human Connections in a Tech-Driven World
43:58 - Reassessing Efficiency: The Value of Human Interaction
51:29 - Revenue Optimization: Identifying Business Leaks
55:50 - Streamlined Implementation: Making AI Accessible


Connect with Ryan and Justin: https://chiirp.com/

Instagram: https://www.instagram.com/ryandfenn/ ; https://www.instagram.com/highonutah/

Linkedin: https://www.linkedin.com/in/ryan-fenn-76568b165/ ; https://www.linkedin.com/in/justin-judd-b5052297/

In this episode, Colleen Keyworth talks about the real impact of AI in home services, leadership in the trades, and how to leverage technology for business growth. We discussed How AI's role is saving time in Operations and Processes, content authenticity, and building a legacy in the industry.

Time Stamps: 

00:00 - Navigating the Current AI Landscape
10:11 - The Role of AI in Business Efficiency
20:17 - Content Creation and Authenticity in the AI Era
27:24 - The Evolution of Content Value and Trust
29:20 - Local Search and AI's Role in Home Services
30:41 - The Importance of Technical SEO
32:37 - Navigating Client Relationships in Marketing
33:56 - The Future of Marketing Agencies in an AI World
35:40 - The Human Touch in Customer Service
37:46 - After-Hours Service and Customer Experience
40:32 - Creating Memorable Customer Experiences
43:47 - The Importance of Personal Connections in Business
45:14 - Leaving a Legacy in the Trades

Resources: 
Women in HVACR
International Women's Network in Cooling (IWNC)
HVACR Industry Events

Where To Find Colleen Keyworth

LinkedIn : linkedin.com/in/colleen-keyworth 
Instagram : https://www.instagram.com/ckeyworth04/

Gil Cavey, host of HVAC Uncensored, shares his journey through business, personal struggles, and insights on industry challenges like permitting and training. 

Discover how he balances control, quality, and growth while navigating personal setbacks and embracing failure.

Time Stamps: 
00:00 - Introduction and Gil Cavey's background
01:04 - Transition from podcasting to business ownership
02:31 - Lessons from previous business partnerships
04:12 - Frustrations with permitting process
05:36 - Training and developing technicians
06:42 - Using AI to streamline operations
08:46 - Maintaining respect and leadership with technicians
11:22 - Selling options without pushing unnecessary services
12:58 - Balancing training and proficiency in HVAC
14:24 - Dealing with permitting and regulatory hurdles
16:42 - Embracing AI and technology in HVAC
19:30 - Marketing and growth strategies
22:07 - Building relationships with technicians
27:12 - Personal life and overcoming personal struggles
34:11 - Overcoming fear of failure and personal growth
37:18 - The importance of mental health and therapy
38:32 - Final thoughts and encouragement

Where to Find Gil Cavey

HVAC Uncensored Podcast : https://www.hvacuncensored.com/#dm

In this episode, Trevor Matthews, Founder of Refrigeration Mentor shares his journey from technician to business owner, emphasizing the importance of personal development, technical training, and strategic growth in the HVAC Industry. Discover insights on reducing callbacks, enhancing technician skills, and building a community for industry professionals.

Time Stamps: 
00:00 - The Journey to Self-Improvement
03:03 - From Technician to Business Owner
05:52 - The Importance of Training in the Industry
09:02 - Navigating the Challenges of the Trade
11:57 - Understanding Gross Margin and Profitability
15:06 - Building Confidence and Communication Skills
17:54 -The Future of the Refrigeration Industry
21:10 - Innovative Training Approaches for Technicians
25:03 - The Importance of Personal Development
31:48 - Navigating Career Transitions in the HVAC Industry
35:34 - The Role of Private Equity in Commercial Refrigeration
39:27 - Building a Community for Technicians


Resources
Jim Rohn - Personal Development
Atomic Habits by James Clear
How to Win Friends and Influence People by Dale Carnegie
Jim Quick - Speed Reading and Learning
Tony Robbins - Personal Development
Jim Rohn - Motivational Speaker

Connect With Trevor Matthews 

Refrigeration Mentor - https://refrigerationmentor.com/

In this episode, Evan Hoffman explores the innovative world of contractor-owned warranty programs with Jacob G and Will Kinsey. They discuss legalities, wealth creation, and how warranties can be a powerful tool for growth and retention in the HVAC industry.

Guests 
Jacob Gee - Operations team at Rocket Group Holdings
Will Kinsey - Founder of Conduit Warranty Corporation 

Chapters
00:00 - Introduction to Warranty Programs
03:12 - The Journey of Conduit Warranty Corporation
06:02 - Understanding the Legalities of Warranties
08:53 - In-House Warranty Management Strategies
12:06 - Communicating Warranty Coverage to Customers
14:59 - Sales Impact of Warranty Programs
18:08 - Structuring a Contractor-Owned Warranty Company
26:16 - Understanding Labor Warranties and Their Benefits
30:19 - The Importance of Limited Warranties vs. Service Contracts
31:37 - The Concept of Forced Savings Accounts
35:50 - Investment Strategies for Warranty Funds
40:04 - Leveraging Warranties for Business Growth and Employee Retention
49:38 - Final Thoughts on Warranties as a Sales Tool

Sponsor - https://freeagency.ai/

In this episode, We talk with Josh Crouch about AI's impact on Home Services Business, Automation, and Digital Marketing Strategies. They explore practical tips for contractors to leverage AI, improve operations, and stay ahead in a rapidly evolving industry.

Timestamps

00:00 Implementing Knowledge Immediately
11:45 The Role of AI in Home Services
24:11 Navigating Business Growth and Challenges
36:02 Leveraging AI and Automation for Contractors
39:57 How to Use AI for your Home Service Business to Growth
42:48 Authenticity in Marketing and Pricing for HVAC Business
46:10 The Importance of Data Integrity
50:01 Marketing Strategies for the Modern Consumer
56:08 The Future of Technology in Business
01:05:12 Consistency and Long-Term Success


Connect With Josh Crouch

LinkedIn -   / joshcrouch 
Twitter -   / joshcrouch 
Instagram - @josh_crouch_85

In this episode, We discuss with Jarod Smith, CEO of Clog Busters Drain Cleaning & Repair the importance of Leadership, Business Growth, and Team Building. He mentions how passion, continuous learning, and strategic recruiting drive success in the Plumbing Industry.

Timestamps:

00:00 - The Importance of Passion in Leadership
02:11 - Stagnation in the Contracting Industry
06:03 - Setting Intentions for Growth
09:57 - Building a Training Academy
11:44 - This Episode is Sponsored By Free Agency
13:51 - Recruiting for Success
18:11 - Creating a Positive Company Culture
24:02 - Episode Ends

Connect with Jarod Smith & Clog Busters:


🌐 Website: https://clogbusters.co/ 

💼 LinkedIn: Jarod Smith

🐦 X (Twitter): @JarodSmith_CB

📸 Instagram: @clogbustersdraincleaning

How do you go from a Technician running a one-man show to leading a multi-million dollar HVAC company in just two years? In this episode of Let’s Vent, Cody Brasseal, CEO of Acadiana Comfort, pulls back the curtain on the "uncomfortable" decisions required to scale.

Cody shares his journey, from early days following his father on rooftops to the high-stakes moment he had to choose between folding under debt or going "all-in." We discuss the "tyranny" of having 10,000 bosses, the art of suffering well to achieve success, and how he landed the biggest builders in his area by "speaking to the future" before he even had the experience.

Timestamps

00:52 – Intro: Meet Cody Brasseal, CEO of Acadiana Comfort. 

02:35 – Growing up in the trades: Working for a "nickel an hour." 

01:50 – The two types of entrepreneurs: Which one are you? 

04:37 – The "Tyrant" realization: Why business owners have 10,000 bosses.

06:55 – Suffer Well: What successful people do that others won't. 

09:20 – The cost of greatness: Lessons from Elon Musk’s autobiography. 

10:20 – The Turning Point: Being backed into a corner by debt. 

15:33 – Momentum: Scaling from $400K to a multi-million dollar company. 

19:55 – The "Scary" Investment: Moving from $250/mo SEO to the big leagues. 

22:13 – Trial by Fire: Navigating COVID, hurricanes, and supply chain issues. 

25:39 – The New Construction Pivot: Why most technicians avoid it. 

29:20 – The Efficiency Game: The "magic sauce" for profitability. 

30:58 – "Fake it 'til you make it": Cold-calling the three biggest builders. 

32:02 – Speaking to the Future: How to sell a vision you haven't built yet.

33:13 - This Episode is Sponsored by Free Agency, visit: freeagency.ai 

36:54 – Investing in Science: Diving into ACCA Manual J, S, and D.

40:38 – How Efficiency Becomes Your Biggest Competitive Edge in the Trades

41:40 – Beyond the "Cold Air Box": The physics of manipulating air and water.

42:45 – Creating Ecosystems: Why proper HVAC design is a health and financial priority.

45:00 – The Swamp Factor: Managing moisture and comfort in high-humidity climates.

48:29 – How Indoor Air Quality can help your health

55:48 – Where to find Cody Brasseal and Acadiana Comfort.

57:25 – Efficiency is Sexy: The secret sauce to a profitable trade business.

57:42 – Start, Stop, Keep: The simple framework for business planning.

1:00:45 – Episode Ends 

Connect with Cody Brasseal & Acadiana Comfort:

• 🌐 Website: AcadianaComfort.com
• 📧 Email: cjbrasseal@AcadianaComfort.com 
• 📱 Facebook: Cody J. Brasseal
• 📸 Instagram: @AcadianaComfort

In this episode of Let’s Vent Podcast, we sit down with Laura Kelly, Co-Founder of Grow with Clover. Her company is a powerhouse in the home services industry, providing specialized coaching and media services designed to help contractors scaling their Business.

Laura drops a massive truth bomb: The greatest gift you can give your business is radical self-honesty. We dive deep into the "Morning Reset," the psychology of the 6 Human Needs, and why your energy as a leader is 63% of the battle when it's time to close a deal or motivate a technician.

Stop following the old story. It’s time to coach yourself to a bigger business.

Timestamps:

00:39 — Meet Laura Kelly: Co-Founder of Grow with Clover
02:00 — The Big Shift: Moving from Technician to CEO
04:10 — Radical Honesty: Why the Truth Will Set You Free
06:35 — What Story Are You Telling Yourself?
11:32 — The Psychology of Success: Understanding the 6 Human Needs
14:05 — This Episode is Sponsored By Free Agency
17:51 — Leadership Secrets: What You Coach vs. What You Do
18:52 — Sales Mastery: How to Coach a High-Performing Technician
21:35 — Why Your Vibe and Energy is Contagious
23:47 — Lessons from the Greats: Tony Robbins & Evan’s Favorite Quotes
25:49 — "Not Everyone Has It, But Everyone Can Have It"
28:58 — Episode Ends

🔗 Connect with Laura Kelly & Grow with Clover

Instagram: @the.laura.kelly

Website: www.growwithclover.com

Are you tired of "SEO Strategies" that bring traffic but zero bookings? In this episode, Kyle Sattler and Paul Olsen from Soo Good join us to vent the Secret on what it actually takes to scale a Home Services Business 10x in a single year.

We aren't just talking about keywords. We’re diving into the psychology of the algorithm, the "Speed to Lead" reality, and why your business might be failing despite a #1 ranking.

In this episode, you’ll learn:

🚀 How to handle a 10x growth without breaking your operations.

🗺️ The truth about MapPack and multi-service Google Business profiles.

🚩 Red Flags: How to spot a marketing agency that’s just "playing" you.

⚖️ The "Humble Advantage" of sitting down with your techs.

Connect with our guests:

🔗 Visit Soo Good: https://sogoodteam.com/

Timestamps:
00:00 - Intro: Kyle Sattler & Paul Olsen
01:56 - Scaling Secrets: How a Plumbing Biz Jumped 10x in 1 Year
03:41 - The Genesis of the "Soo Good" Method
08:43 - The Truth About Google & The Algorithm for Home Services
10:23 - From the Trenches: Kyle’s Marketing Journey
12:00 - A Critical Message Every Contractor Needs to Hear
17:46 - ProfitFill: Syncing Google Ads with Your Job Board Capacity
20:35 - Why Most Marketing Strategies Fail Contractors
25:35 - Team Training Masterclass (Shoutout to Kevin van Ormen)
26:59 - The "Perfect Call" Framework: Don't Waste Your Leads
28:33 - The #1 Training Pillar at Soo Good
35:40 - The Tommy Melo Strategy: Speed of Execution
37:33 - Dominating the Google MapPack for Local SEO
42:22 - Is Your Business Ready for This Level of Growth?
44:52 - This Episode is Sponsored by Free Agency
46:35 - Multi-Service Profiles: Does it Help or Hurt your SEO?
50:47 - Playing the Google Game: Strategy vs. Tactics
52:25 - The Review Engine: How to Automate Social Proof
01:10:11 - Marketing Red Flags: 3 Ways Agencies Drain Your Budget
01:12:36 - Where to Find the Soo Good Team
01:18:30 - The "Humble Advantage": Why You Must Talk to Your Techs
01:19:50 - Fou

The HVAC landscape is undergoing its most significant shift. With new environmental regulations taking effect across the United States, homeowners and contractors alike are navigating the move to next-generation refrigerants.

In this episode, we sit down with Nick Harbeck, a seasoned expert from the Regulatory and Sustainability Team at Johnson Controls. With over a decade of experience at the forefront of HVAC innovation and compliance, Nick breaks down exactly what these changes mean for your home, your safety, and the future of the industry. Whether you are a technician looking for the perfect sales pitch or a homeowner concerned about rising costs, this deep dive into the 2025 mandates offers the clarity you need.

Timestamps

00:32  - Introduction: Meet Nick Harbeck

01:15 - Welcome to the 2025 AHR Expo

01:46 - A Decade of Professional Journey

03:00 - The 2026 Refrigerant Transition Explained

03:30  - Homeowner Concerns: Should You Worry?

08:33 -  Safety Check: Are New Refrigerants Dangerous?

09:21 - This Episode is Sponsored by Free Agency

11:05 - Simplifying the Science for Technicians: How can HVAC pros explain complex regulatory changes to a homeowner without the jargon? 

12:08 - The "Perfect Sales Pitch" for Technicians in the HVAC Industry

13:50 - Selling Sustainability: How Deep Should You Go? The right balance between pitching environmental savings and practical performance.

15:45 - The "Missing Question" in HVAC

17:24 - Electricity & Grid Anxiety

19:51 - Episode Ends

Most Businesses fail because they ignore the basics. Derek Cormier, Founder of Climate Experts explains why treating every Lead like pure Gold and working  every day on Internal Training is the only way to dominate the Home Services Industry. Whether you're in HVAC - Plumbing - Electrical or any Home Services Business, this is your blueprint for massive scale.

0:25 - Meet the $10M CEO: Derek Cormier
1:20 - From Zero to 8 Figures: The Professional Journey
6:00 - Leads are Gold: How to Stop Wasting Opportunities
7:15 - The "90% Booking Rate" Secret Strategy
9:08 - High-Level Conversion: Turning Leads into Booked Jobs
13:20 - The $10M Failure: What Derek Learned the Hard Way
18:30 - How Guarantee Companies Scale Your Home Services Business
21:30 - The Controversial Metric: Why Your Manager’s Credit Score Matters
21:47 - Inside the Climate Experts Hiring Machine
23:46 - The Great Debate: Green Talent vs. Experienced Techs
27:40 - Why Geographic Expertise is a Technician’s Secret Weapon
28:58 - The 2-Week Bootcamp: Training for 8-Figure Standards
29:30 - Culture First: Why You Must Hire for Fit, Not Just Skill
35:19 - CEO Leadership: Driving the Vision from the Front
39:15 - Scaling Smarter with Free Agency (Sponsor)
41:20 - The HVAC Community: Are Owners Actually Helping Each Other?
46:01 - Breaking the $10M Ceiling: The Climate Experts Story
50:55 - The Radical Honesty Framework for Building Customer Trust
51:40 - Do You Need a Fractional CMO for Home Services?
53:25 - The Free Agency Game Plan: Visit freeagency.ai
54:40 - The CEO’s Guide to Dominating Social Media
1:00:20 - How to Mix Education and Entertainment
1:01:48 - The Leadership Balance: Vision vs. Team Input
1:04:50 - The 3-Legged Stool: Running 3 Trades in One Business
1:17:55 - The Vulnerability Trap: Why Being "Always Strong" is a Weakness
1:22:04 - The Morning Routine That Sets a Mindset for Success
1:23:50 - Connect with Derek Cormier

If you’ve been hearing about peptides for longevity and wondering what’s real vs hype, this episode breaks it down in plain language, specifically for contractors, technicians, and trades business owners who put their bodies through the wringer.

You’ll hear why “health” can be defined as your ability to heal, how peptide signaling works (without the jargon), and why peptides aren’t a shortcut. You still need the basis: sleep, nutrition, movement, and the right lab work.

We also talk about leadership: how improving your health can ripple through your team, reduce sick days, and support stronger performance on the job and at home.

Time Stamps

00:00 — What is health? “Your ability to heal” and longevity
00:31 — Welcome + why peptides & health matter for the trades
02:35 — Matt’s health wake-up call and the “legacy” motivation
05:14 — Doctor Adam’s background: chiropractic → regenerative medicine
08:45 — Peptides explained: amino acids, signaling, and “lock and key”
10:31 — Where to start: resources + educating yourself safely
13:16 — Longevity vs “anti-aging” + the compounding effect of habits
15:22 — GLP-1s are peptides too: lifestyle change, not a quick fix
19:26 — Injury setback, mindset pivot, and sustainable goals
22:20 — Prevention vs reactive “sick care” + productivity for owners
26:12 — Peptides discussed: libido, sleep, and performance examples
35:08 — BPC-157 and recovery: chronic injuries, tissue repair, gut health
42:34 — Sourcing matters: quality, capsules vs injections, US sourcing claim
46:24 — Sponsor/read: Free Agency marketing segment
47:30 — Employer angle: healthier teams, fewer sick days, compounding impact
51:22 — How to start with Next Level + virtual options
52:41 — “Test, don’t guess”: baseline labs and practical markers
59:23 — Food basics, sunlight, movement; avoiding overcomplication
01:07:05 — Leaders: how to talk to your team about health (lead by example)
01:11:42 — Final takeaway: pick “one thing” and build momentum

Connect with our Guests:


Dr. Adam Boender
Instagram: @dradamboender
peptideresearcher.com
precisionpracticemastery.com
YouTube: @thepeptidepulse

Matt Benton
LinkedIn: Matt Benton
trenchlessmarketing.com

How do you scale a home service business to a 9-figure valuation in record time? In this episode of Let’s Vent Podcast, we sit down with Tim O’Reilly, the CEO of Guild Garage Group, to share his professional journey from a CPA at UCF to the CEO of a massive private equity-backed powerhouse.

Tim reveals the "Language of Business" that allowed him to transition from auditing to leading, and the specific leadership framework he used to achieve in 11 months what takes most companies 5 years. If you want to understand the intersection of high-level finance and boots-on-the-ground service, this is the episode you were waiting for.

Inside the Episode you will learn: 

• The CPA Edge: Why accounting is the ultimate foundation for any CEO.

• The $1.1B Lesson: What Tim learned working with Arnie Bellini and the ConnectWise exit.

• The 5 Pillars of Relationship Leadership: Trust, Listening, Respect, Influence, and Caring.

• The "Triple Eight" Rule: How Tim manages a 9-figure empire while protecting family time and personal growth.

•  How to create The blueprint for scaling home services through private equity and strategic partnerships.

Connect with Tim & Guild Garage Group:

LinkedIn: https://www.linkedin.com/in/toreilly/ 

Timestamps: 

1:30 - How an accountant from Orlando became the CEO of one of the fastest-growing garage door companies in the world? 

7:54 -  The importance of relationships and How can they build you up 

9:11 - Even successful businesses have many things that can be transformed.

13:54 - The value of culture.

15:27 - Easy decisions are a distractions 

18:36 - How to create a winning playbook and be a value-based CFO versus a cost-cutting CFO.

21:38 - The start of Guild Garage Group 

24:14 - Start with relationships first, take extra time.

25:05 - How to apply the experience into an Action Plan

28:35 - The 5 Pillars of Leadership Relations 

30:30 - Brianna Skington, the best example of a relationship built from Trust, Creativity and amazing solutions in Marketing.

33:38 - prioritize personal check-in first in one-on-one meetings is called the "oxygen goal" 35:34 - The best influencers are those who are very easily influenced and allow themselves to take in different perspectives.

38:30 -  "People don't care how much you know until they know how much you care,"

42:39 - The Guild Garage Group has a leadership development course that teaches the five characteristics: trust, listening, respect, influence, and care.

46:58 - The importance of protecting your time

52:56 - The ONE Thing by Gary Keller– discusses that saying "yes" to something is saying "no" to everything else, putting time into perspective.

55:19 - The makers versus managers concept

1:12:10 - How to build a Strong Culture focusing on the positive

1:21:30 - Get the right systems in front of your Team 

1:29:05 - The Ability to build constructive criticism 

1:36:20 - What is your Goal? 

1:47:25 - The Voice inside your Head talks to you than any other Voice

1:54:50 - Episode Ends

👉 Follow us on Instagram: @letsventpod

In this episode, we are joined by a familiar face and longtime friend, Zac Garside. His professional journey started at Power Selling Pros, where he helped home services businesses to improve their CSRs performance and the call center experience.

Since we last spoke, Zac had his email marketing business get acquired by Prolific Brand Design, a powerful brand design company in the trades that has retained Zac as their CEO! He has still maintained his expertise in Email Marketing adding it to the unique suite of services that Prolific offers, Why? Because no matter what new shiny platform or new tactic emerges, email marketing simply refuses to die. For eight and nine-figure businesses, the secret to sustained profit is almost always hidden within their existing email list.

If you feel like you’re sitting on a goldmine of customer data but don't know how to tap into it, this episode is for you. Zac breaks down the exact framework for turning a quiet list into a consistent source of booked calls.

Connect with Zac Garside:

Website:  https://prolificbranddesign.com/

LinkedIn: https://www.linkedin.com/in/zacgarside

Instagram: @zacgarside

Free Resource: Download Zac’s E-book, How to Sell Premium Services with Email 

Time Stamps: 

00:10 -  Profit for eight or nine-figure businesses often comes from their email list.

00:23 - Introduction of guest Zac Garside 

00:41 - Zac started his own company 

01:52 - How Zac Garside got into email marketing.

06:01 - The importance of internships and acquiring specific skills 

10:31 - The customer lists that aren't being used and promises immediate business 

11:09 - The importance of remembering "you are not your customer" and overcoming the fear of overwhelming people with emails

12:33 - Zach Garside lists several free and paid ways to grow an email list

16:44 - Email is unique in that it doesn't cost more to publish many emails

17:50 - The from line is more important than the subject line

21:30 - A simple method for activating an earned customer database

22:12 - Zach Garside uses a "wake up campaign" email three times a week.

25:07 - How to stand out and cut through inbox clutter and how to get emails to the main inbox instead of the promotions tab.

27:56 - Example of a plumbing email for Thanksgiving using uniques “from” and “Subject” lines

29:12 - "Entertainment beats education”

34:41 - The key to stand out is to be unpredictable 

35:53 - Example of an HVAC company switching up emails by using the different personalities of two founders

44:03 - The importance of knowing your customer

46:30 -  Zach Garside offers a freebie on his website: https://zacgarside.berserkermail.com/[free_book]_how_to_sell_premium_services_with_email 47:04 - Contractors are "literally sitting on a gold mine" with their email lists 

48:19 - Post-show insight: sometimes the win in email marketing is just sending the email instead of being bogged down trying to craft the perfect one.

50:10 - Show ends. 

After 250 episodes of HVAC Success Secrets Revealed and parting ways with my business partner, I thought I’d be back behind the mic in a week. But, Life had other plans. I stepped into a new role as a Fractional CMO with Free Agency and became a dad. Now, after a full year of learning, growing, and observing from the sidelines, I’m finally ready. Welcome to the official launch of Let’s Vent Podcast!. On this show, I’m giving HVAC Contractors, Plumbers, Electricians, and Business Owners the time to get on the soapbox. 
We’re venting about the messy stuff, the real world mistakes, the shifting regulations, the AI new era, and the headaches of inflation and labor shortages. 
I’m Evan Hoffman, and I’m ready to vent. Are you?

After an incredible journey and 250+ episodes, we’re excited to share our final episode of "HVAC Revealed" with you all. Thaddeus and Evan reflect on the many experiences, tough conversations, and authentic discussions that defined our podcast.

🚀 Key Takeaways for You:

• Confront Tough Conversations: Effective business and personal relationships are built on open communication. Address tough topics head-on and base your discussions on facts, not emotions.
• Progress Over Perfection: Inspired by Cody’s advice, sending your work when it's 80% complete can lead to greater progress than waiting for perfection. Remember, "done is better than perfect."
• Role of Visionaries and Integrators: Balancing visionary ideas with effective execution through capable team members can drive success. Delegate and trust your team to handle the bulk of tasks, while you focus on the final touches.

We're immensely grateful for the lessons learned, the growth experienced, and the support from our incredible listeners and sponsors. Stay tuned as we embark on new endeavors, with Evan launching a fresh podcast, "Let's Vent," and Thaddeus focusing on empowering trades through digital marketing with On Purpose Media. Here's to honest conversations and future successes!

🙏 Thank You for Listening and Supporting Us!

#PodcastFinale #BusinessGrowth #OpenCommunication #ProgressOverPerfection

Interested in sharing your story on the show? We'd love to have you! Reach out to us directly at evan@letsventpodcast.com or call us at (517)-468-8368.

In this episode of HVAC Success Secrets Revealed, Thaddeus interviews Mike Prinkavich live from the Profit Rocket X event in Dallas. Mike, the past president of the PHCC, shares insights on the importance of profit in driving organizational growth and sustaining employee motivation. The conversation covers his journey in the plumbing industry, including the challenges of taking over his family business and the importance of bringing in third-party brokers for business transitions. Mike emphasizes leveraging existing customers, community involvement, and investing back into the company for better tools and equipment. The episode also explores the impact of technology and AI on streamlining processes, enhancing customer experience, and boosting profitability. Mike concludes by discussing the significance of mindset and motivation in the trades, highlighting his passion for training and supporting the next generation of technicians.


Find Mike:

On The Web: phcc-orsb.com
                        thefamilyplumber.com
 

Interested in sharing your story on the show? We'd love to have you! Reach out to us directly at evan@letsventpodcast.com or call us at (517)-468-8368.

Sponsored By: 

Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

Our latest episode of HVAC Revealed is a deep dive into the core values, leadership challenges, and the mindset shifts necessary for both personal and professional growth. We're thrilled to have our very own Mike Venidis, Chief Experience Officer at Rhyno Strategic Solutions, share his incredible journey and invaluable insights.

Here are 3 key takeaways from our conversation:

Building a Caring Culture: At Rhyno, core values extend beyond the workplace, fostering transparency and genuine care. We emphasize helping employees achieve personal goals, which creates a supportive and nurturing environment.

Turning Negativity into Growth: By acknowledging the human tendency to dwell on negativity, we learn to use discomfort as a tool for personal development. Mike discusses how this mindset shift can improve both personal well-being and professional success.

Effective Leadership Through Tough Conversations: Tough conversations are inevitable, but they don't have to be confrontational. With a focus on truth versus perception and careful timing, these discussions can become opportunities for growth and collaboration, rather than conflict.

Don’t miss this inspiring episode. Tune in now to listen to the full conversation with Mike Venidis!

Interested in sharing your story on the show? We'd love to have you! Reach out to us directly at evan@letsventpodcast.com or call us at (517)-468-8368.

🔗 Share this episode with someone in your network who could benefit from these insights. Together, let's elevate the HVAC industry!

#Leadership #GrowthMindset #Culture #Positivity #ProfessionalDevelopment #Podcast #RhynoDigital #MikeVenidis #SuccessStrategies





Find Mike:

On The Web: rynoss.com



Join Our Group: facebook.com/groups/hvacrevealed
Presented By On Purpose Media: onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media: onpurposemedia.ca
Free2Grow: free-2-grow.com

Join us on the latest episode of "HVAC Revealed" as we dive deep with Kelly Stephens, the incredible Director of Client Services at Clover and a certified life coach. Broadcasting live from the Service Expo 2024 in Orlando, this inspiring conversation with hosts Evan and Thaddeus is one you won’t want to miss!

Key Takeaways:

Aligning Head, Heart, and Gut: Kelly Stephens emphasizes the importance of synchronizing your head, heart, and gut to make impactful decisions. Understand your "why" to drive personal and professional success.

Attitude of Gratitude: Kelly shares her transformative experience as a two-time cancer survivor and how it has influenced her positive mindset. Learn how to find silver linings and live life fully, no matter the challenges you face.

Empathy in Leadership: Discover the power of understanding and respecting employees' personal motivations beyond monetary incentives. Kelly stresses the importance of building a supportive and cohesive company culture to achieve common goals.

Tune in to hear more about Kelly’s journey, her approach to life and work, and practical insights on aligning your internal compass for success. Let’s grow together! 

#HVACRevealed #Podcast #ServiceExpo2024 #Leadership #LifeCoaching #PersonalGrowth #AttitudeOfGratitude #CompanyCulture #Inspiration #EmpathyInManagement


Interested in sharing your story on the show? We'd love to have you! Reach out to us directly at evan@letsventpodcast.com or call us at (517)-468-8368.


Join Our Group: facebook.com/groups/hvacrevealed
Presented By On Purpose Media: onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media: onpurposemedia.ca
Free2Grow: free-2-grow.com

Just finished listening to an enlightening episode of "HVAC Revealed" featuring the industry legend, Matt Michel! Hosted by Thaddeus and Evan, this episode packed in so much value for contractors, marketers, and industry insiders alike. Here are some key takeaways:

Marketing Mastery

• Message, Medium, Timing
  : Matt Michel shared the crucial role of aligning the right message with the appropriate medium and timing. He also emphasized the importance of a marketing calendar to track effectiveness, channeling John Wanamaker's wisdom that half of the advertising doesn't work.

Financing Flexibility

• Multiple Options
  : In an engaging discussion, Matt highlighted the benefit of offering multiple financing options, including local credit unions and banks. Incorporating financing costs into pricing can also avoid extra charges, ultimately improving profit margins.

Accountability & Community

• Join Organizations
  : Michel advocates for contractors to join industry organizations or best practice groups. These groups offer invaluable support, accountability, and a community that can drive both personal and business growth.

🔗 If you haven't tuned in yet, make sure to check out the full episode. For more insights and discussions, join the HVAC Success Secrets Revealed Facebook group at facebook.com/groups/hvacrevealed!

#HVAC #MarketingStrategy #Contractors #Entrepreneurship #FinancingOptions #CommunitySupport #Podcast

Find Matt:

On The Web: servicenation.com

Interested in sharing your story on the show? We'd love to have you! Reach out to us directly at evan@letsventpodcast.com or call us at (517)-468-8368.



Sponsored By: 

Chiirp: chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media: onpurposemedia.ca
Free2Grow: free-2-grow.com

Join us on the latest episode of the HVAC Revealed Podcast where hosts Evan and Thaddeus dive deep with Cody Dampf of Innovative Air Pros and Plumbing. This episode is packed with invaluable insights on leadership, team management, and aggressive growth strategies that have driven Cody’s success in the competitive HVAC market.

In this episode, Cody shares:

• Leadership Wisdom:
  From managing a young, energetic team to setting people-oriented goals that prioritize family and personal fulfillment.
• Marketing & Growth:
  Leveraging innovative marketing strategies and community involvement to stand out in a gritty market.
• Culture & Retention:
  Building a strong company culture that fosters loyalty, motivation, and high productivity while emphasizing the importance of core values.

Key Takeaways for HVAC Professionals:

• Effective Team Management:
  Learn how Cody’s approach to team-building is akin to sports management, emphasizing the importance of having sufficient staff and creating an energetic, team-focused environment.
• Strategic Marketing Moves:
  Discover how Cody’s aggressive and diversified marketing strategy, including a focus on Google reviews and community engagement, catapulted his company’s growth far beyond expectations.
• People over Profit:
  Find out why Cody sets goals centered around improving employees' lives and supporting their families, leading to a more committed and motivated workforce.

Don't miss this compelling episode that offers a wealth of knowledge for anyone in the HVAC industry looking to scale their business effectively and sustainably.

Tune in now and let us know your thoughts!

#HVACRevealed #Innovation #TeamManagement #MarketingStrategies #CompanyCulture #Leadership #Podcast #HVACSuccess

Find Cody:

On The Web: innovativeairpros.com



Join Our Group: facebook.com/groups/hvacrevealed
Presented By On Purpose Media: onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media: onpurposemedia.ca
Free2Grow: free-2-grow.com

We had an incredible conversation with Andy Hobaica on the latest episode of "HVAC Revealed." Andy brought a wealth of knowledge about the HVAC industry, customer service, and dynamic business strategies. This is one episode you don't want to miss!

🎙️ Episode Highlights:

1. High Flow Grills & Air Quality:
   Andy discusses the benefits of replacing standard HVAC systems with high flow grills to reduce noise and enhance air quality. Plus, alternative options to one-inch pleated filters for better air quality.
2. Customer Relationships:
   Build meaningful connections with your customers. Andy shares how offering value for free and understanding customer comfort can significantly boost referrals and long-term business success.
3. Employee Accountability & Empowerment:
   Learn about Andy’s approach to maintaining high standards and accountability within his company while fostering a family-like, supportive work environment. Quarterly goal-setting and performance feedback are key!

🚀 Tune in now to discover more about these transformative practices and how they can be applied to your HVAC business!

#HVAC #CustomerService #BusinessStrategy #Podcast #EmployeeEngagement #CustomerRelationships #HVACRevealed

Find Andy:

On The Web: hobaica.com



Join Our Group: facebook.com/groups/hvacrevealed
Presented By On Purpose Media: onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media: onpurposemedia.ca
Free2Grow: free-2-grow.com

Exciting news! Check out the latest episode of the HVAC Revealed podcast featuring Jonathan Perez, a seasoned HVAC business owner, who shares invaluable insights on achieving success and transitioning through the HVAC industry. 🎧✨

In our conversation recorded live at the 2024 New Flat Rates Business Uncensored event in Chattanooga, Tennessee, Jonathan dives deep into his journey from humble beginnings to running successful ventures. Here are three key takeaways:

🌟 Consistent Professionalism and Punctuality: Jonathan emphasizes the need for setting and meeting customer expectations through professionalism and punctuality. By investing in a professional appearance such as newer trucks and clean uniforms, his business stands out from the competition.

📈 Clear Processes and Systems: The transformation in his business came from implementing clear written processes and systems. This not only reduced repetitive mistakes but also allowed for consistent service quality, paving the way for business growth and a successful exit.

🗝 Adapting to Labor Market Changes: Jonathan discusses the evolving expectations of the labor market. Employers must adapt management styles and create environments that accommodate modern workforce needs while maintaining productivity and motivation.

Don’t miss this insightful discussion on HVAC Revealed—it's a game-changer for anyone in the HVAC industry! 👇

Join the conversation on our Facebook group and share this episode to help others improve their HVAC businesses.

#HVACRevealed #Podcast #HVAC #BusinessGrowth #Professionalism #SystemsAndProcesses #LaborMarket #WorkLifeBalance #Entrepreneurship #JonathanPerez

Find Jonathan:

On The Web: ameliasbestcomfort.com



Join Our Group: facebook.com/groups/hvacrevealed
Presented By On Purpose Media: onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media: onpurposemedia.ca
Free2Grow: free-2-grow.com
Lace: lace.ai

Are you ready to revolutionize your approach to customer service and sales in the home service industry? Our latest podcast episode on HVAC Revealed features an insightful discussion with Matt Koop, who shares transformative strategies that any business owner can implement to see immediate improvements in customer engagement and sales.

In this episode, Matt dives into his journey from financial struggles to achieving business success by focusing on providing customers with multiple, understandable options. Here are three key takeaways from our conversation:

• Offer Multiple Choices: By providing five distinct service options (from premium to basic), Matt observed a 40% improvement in sales conversions. This approach helps customers make quicker decisions without feeling pressured.
• Emphasize Simple, Clear Language: Avoiding technical jargon and using familiar terms like platinum, gold, silver, and bronze can significantly enhance customer engagement and satisfaction. People prefer these terms over complicated industry-specific terminology.
• Learn and Network: Matt underscores the importance of seeking advice and learning from successful peers. He shares a fantastic example of how reaching out to industry leaders can provide invaluable insights, as highlighted by his interactions with figures like Michael Michalowicz.

Don't miss this game-changing episode! Tune in now and transform your business approach.

Let's grow and achieve success together. 🚀




Find Matt:

On The Web: thenewflatrate.com



Join Our Group: facebook.com/groups/hvacrevealed
Presented By On Purpose Media: onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media: onpurposemedia.ca
Free2Grow: free-2-grow.com
Lace: lace.ai

Unlocking Success in the HVAC Industry: Key Insights from Bryan Bear on the Latest Episode of HVAC Revealed 🚀

I had the pleasure of diving deep into the journey of Bryan Baer, the entrepreneurial force behind Be Kind Plumbing, Heating, Cooling, Electrical, Remodeling. Bryan joined us on HVAC Revealed to share his profound insights and experiences in growing a successful HVAC business and fostering a dynamic team culture.

Episode highlights:

• Understanding Personal and Partnership Dynamics
  Bryan shares the importance of knowing your DISC assessment and leveraging complementary strengths with partners to drive business success.
• 3P Model for CEO-COO Communication
  Thaddeus introduced the Provisional, Promise, or Plan model to categorize ideas, bridging potential frustrations and improving executive communication.
• Investing in Team Well-being and Growth
  Bryan's commitment to team health and professional development includes offering personal coaching and fully paid industry convention trips to drive inspiration and engagement.

Key Takeaways for You:

1. Value of Collaboration
   Structured planning, regular off-site meetings, and team bonding activities can significantly enhance collaboration and accountability.
2. Health as a Business Pillar
   Prioritizing the physical and mental wellness of your team can lead to increased confidence, proactivity, and overall business success.
3. Leveraging Coaching and Financial Acumen
   Understanding essential financial metrics and adopting strategic pricing approaches are crucial for sustainable growth and achieving long-term goals.

Bryan's story underscores the importance of aligning your team with a clear vision and fostering a supportive culture to navigate the path to success. Don't miss this episode at the New Flat Rate's 2024 Business Uncensored event in Chattanooga, Tennessee!

#HVACRevealed #Podcast #BryanBear #BusinessGrowth #TeamCulture #Leadership #Wellbeing #FinancialSuccess

Find Bryan:

On The Web: chsknox.com



Join Our Group: facebook.com/groups/hvacrevealed
Presented By On Purpose Media: onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media: onpurposemedia.ca
Free2Grow: free-2-grow.com
Lace: lace.ai

In the latest episode of HVAC Revealed, we were joined by Chad Hufford, author and financial planner at Veritas Alaska, to dive deep into sustainable wealth-building and financial planning. If you didn't catch it yet, here are some golden nuggets from our enlightening conversation:

Key Takeaways:

• Sustainable Financial Habits: Chad emphasized the importance of building sustainable financial habits over seeking quick riches. Long-term success comes from consistent, disciplined action rather than chasing immediate gratification.
• Market Timing vs. Time in Market: One of the standout points was the power of "time in the market." By staying invested through all market fluctuations, you harness the benefits of compound interest and avoid the pitfalls of trying to time the market.
• Purposeful Retirement: Planning for retirement isn't just about ensuring financial security but also having a meaningful pursuit to avoid complacency and dissatisfaction. Reflect on what you would do if money were not a concern and pursue a fulfilling life.

For a deeper dive into Chad’s financial wisdom, check out his book "Forging Financial Freedom" available at forgingfinancialfreedom.com and visit veritasalaska.com for more insights.

Let's start building a future marked by financial literacy, purposeful planning, and long-lasting success! 💼🏡💰

#FinancialPlanning #WealthBuilding #HVACRevealed #ChadHufford #RetirementPlanning #Investment #FinancialFreedom #SustainableHabits

Find Chad:

On The Web: www.forgingfinancialfreedom.com
Via Email: ask@veritasalaska.com



Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

Our latest episode of HVAC Revealed features an enlightening conversation with Luke Boyenger, the majority owner and CEO of Kruzumi. In this episode, Luke delves into the essential business fundamentals that can drive lasting success in the HVAC industry and beyond.

Hosted by Thaddeus and Evan, this episode is packed with actionable advice and personal anecdotes that emphasize the importance of mastering the basics to achieve greater heights in business.

3 Key Takeaways:

• Seek Help to Succeed: Luke underscores the value of asking for help, especially in areas where you may lack expertise. His own journey shows how seeking guidance in sales helped him build a thriving financial services firm.
• Master the Fundamentals: Much like athletes, business owners need to perfect their fundamental skills. Understanding key financial metrics and ensuring accurate bookkeeping can significantly impact profitability.
• Profitability Over Revenue: Luke cautions against the sole focus on revenue growth without profitability. He advocates for strategic financial planning and tracking profitability at different levels to ensure sustainable business growth.

Don't miss this thought-provoking episode! Tune in now and join our Facebook group to share your thoughts and keep the conversation going. Let's improve the HVAC industry together!

#HVACRevealed #BusinessSuccess #SeekingHelp #Fundamentals #Profitability #Podcast #FinancialManagement #Leadership

Find Luke:

On The Web: cruzumi.com
Via Email: luke.boyenger@cruzumi.com


Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

Excited to share the latest episode of "HVAC Revealed"! This time, we're diving deep into the economic and industry trends with the insightful Alec Stevanovski.

In this episode, we cover:

• The state of the economy, including interest rates, consumer sentiment, and how these affect the HVAC industry and homeowners.
• The increasing role of private equity in HVAC, plumbing, and electrical trades, and what this means for contractors and businesses.
• Key strategies for HVAC contractors to navigate the evolving market, from innovative recruitment to adapting to private equity acquisitions.

Alec Stevanovski joins us with his wealth of knowledge and his path from sales at Paesr to becoming a trusted voice in HVAC industry insights through his comprehensive newsletter.

Here are three key takeaways:

1. Economic Complexity
   Despite mixed economic indicators, including rising consumer sentiment and high household debt, the HVAC industry remains resilient.
2. PE Interest
   Private equity is increasingly eyeing HVAC and related trades due to their stability and resistance to economic downturns, driven by consistent demand.
3. Strategic Adaptation
   HVAC contractors can benefit by proactively adapting recruitment strategies, viewing HR as a profit center, and mitigating risks in PE-acquisitions.

Tune in to catch the full discussion and insights. Let’s stay ahead of the curve in the ever-evolving HVAC landscape!

#HVACRevealed #EconomicTrends #PrivateEquity #IndustryInsights #HomeServices #Podcast

Find Alec:

On The Web: homepros.news
Via Email: alecreadhomepros.com



Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

Excited to announce the latest episode of the HVAC Revealed podcast featuring the insightful Chris Michel from Service Nation. This episode is packed with valuable insights on business growth, leadership, and mental health. 

Episode Highlights:

• Chris Michel dives deep into the comprehensive support offered by Service Nation across marketing, sales, leadership, and HR.
• The importance of being proactive in adopting change and seeking help to grow your business.
• A heartfelt discussion on mental health and the impacts of the pandemic, urging individuals to seek support and be vulnerable.

3 Key Takeaways for You:

- Consistent Marketing & Training: Chris emphasizes the necessity of viewing marketing and training as investments, not expenses, especially during uncertain times. Consistency is key to navigating through market fluctuations and maintaining business growth.

- Leadership Development: The episode underscores the critical need for developing soft and managerial skills before promoting top performers to leadership positions. Continuous self-improvement and mentorship are essential for effective leadership.

- Mental Health Awareness: Both Chris and Thaddeus share personal stories highlighting the importance of discussing mental health openly. It's a powerful reminder that it's okay not to be okay, and seeking help is a sign of strength.

Tune in to uncover more wisdom and practical advice that can transform how you approach your business and personal growth.

#HVACRevealed #Leadership #BusinessGrowth #MentalHealthMatters #ServiceNation #Podcast

Find Chris:

On The Web: www.servicenation.com
Via Email: cmichel@servicenation.com

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

Just finished recording a value-packed episode of "HVAC Revealed" with Ron Nussbaum! 

In this episode, we explored a range of topics, from on-call service management in the construction industry to implementing effective business systems for enhanced performance. Here are three key takeaways:

Employee Autonomy and Motivation:

• Empower workers to manage their own schedules, and cultivate a 'hero' mentality for those who thrive on emergency situations.
• Use proper incentive structures to motivate voluntary on-call duties.

Effective Systems and Accountability:

• Implementing structured systems like Traction/EOS can streamline operations and foster accountability.
• Transitioning requires commitment; Ron found initial resistance but improved outcomes by ensuring buy-in.

Clear and Consistent Communication:

• Simplify and centralize communication within your business to enhance efficiency and customer satisfaction.
• Ron's Builder Comms software addresses scattered project information, saving significant time for users.

Tune in for more insights on leadership, system implementation, and business growth directly from Ron's journey - from Marine to construction industry leader!

#HVACRevealed #Leadership #BusinessSystems #EmployeeMotivation #EffectiveCommunication #HVACPodcast

Find Ron:

On The Web: buildercoms.com
Facebook: facebook.com/ronwesley.nussbaum 

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

🚀 Exciting insights from the latest episode of HVAC Revealed with guest Tommy Mello! Whether you're an HVAC business owner or aspiring to become a leader in the industry, this episode is packed with valuable lessons and actionable strategies.

🔑 Key Takeaways:
Lead from the Front 🚀: True leaders don't just delegate—they also share in the challenges and triumphs of their team. Tommy emphasized that leaders should take responsibility for their decisions, from hiring to creating standard operating procedures.
Business Success & Resilience 💼: It isn't just about good times. Tommy shared how preparedness to succeed, despite external conditions like political changes or economic downturns, sets apart thriving businesses. Staying flexible and agile is key.
Invest in People & Culture 🌟: Tommy elaborated on the importance of building a positive work environment. From improving the condition of business vehicles to fostering a welcoming culture with activities like social gatherings and volunteer work, investing in your team pays dividends in loyalty and performance.
Don't miss out—catch our full conversation on HVAC Revealed! With takeaways that can transform your business, be prepared to lead with positivity and accountability.

#HVACRevealed #Leadership #BusinessSuccess #WorkCulture #Resilience #Podcast


Find Tommy:

On The Web: 
https://get.homeservicefreedom.com/freedom-event-2024
https://a1garage.com/



Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

🚀 We just wrapped up an episode of HVAC Success Secrets Revealed with Cody McLeod, founder of Utility Plumbing Services. It was an enlightening conversation filled with valuable insights for anyone in the trades and service industry. 

In our compelling chat, Cody shared his journey from working in the family business to building his own company from the ground up. Here are 3 key takeaways from our discussion:

🔧 Build Operations First: Cody emphasized the importance of establishing strong operations as a foundation for growth. Getting customer service, technicians, and apprentices in place early on set the stage for scalability.

📈 Embrace Technology: Implementing a robust CRM (ServiceTitan in their case) transformed their ability to manage the business effectively, leading to smoother operations and significant growth.

💡Focus on Personal and Team Development: Cody shared how vital personal development is, not just for leadership but for the entire team. Investing in continual learning and growth propels the business and its people forward.

Tune in to hear Cody's full story and more of his invaluable insights at the HVAC Revealed podcast. Don't miss this episode!

#HVAC #Plumbing #Entrepreneurship #Operations #PersonalDevelopment #Leadership #TradeIndustry #CustomerService #BusinessGrowth


Find Cody:

On The Web: utilityplumbingservices.com
Instagram: instagram.com/codymcleod_88
 

Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By: 

Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

In this episode, Kenny Byrne shares his extraordinary journey of transforming a $5.4 million commercial business into a residential powerhouse and skyrocketing it to $12 million within just a year. Together with Kim Byrne, they delve into their innovative approaches and hard-earned lessons in the HVAC industry.

Here are three key takeaways from the episode:

Strategic Decision-Making & Data Analysis: Kenny emphasizes the importance of basing decisions on hard data and profit margins. Understanding operational inefficiencies and customer demand can drive substantial growth.

 Innovative Recruitment Strategies: From sending personalized letters with QR codes to creating zero-dollar service calls, the Byrnes highlight the need to think outside the box to attract the best talent in small markets.

Leadership & Mentorship: Building a strong team isn't just about immediate results; it's about creating systems and fostering leadership that can thrive independently. Kenny and Kim stress the significance of maintaining relationships and supporting former colleagues even after exiting the business.

Catch the full episode to delve into their incredible journey and insights. And don't forget to join our Facebook group "HVAC Revealed" to continue the conversation and share this wisdom with your network!

#HVACRevealed #Leadership #Recruitment #Innovation #BusinessGrowth #Podcast #HVACIndustry

Find Kim and Kenny:
Via Email: ken@callthewhale.com
                  kim@callthewhale.com

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

🚀 Exciting New Episode Alert! 🚀

We're thrilled to share our latest episode of **HVAC Revealed** featuring the amazing Amanda Jones, National Contractor Training Manager at Microf. Amanda brings a wealth of knowledge and experience, from her roots in entrepreneurship to her current role, helping HVAC contractors succeed.

In this episode, we dive into some invaluable insights that you won't want to miss. Here are three key takeaways:

🔑 Key Takeaways:

- Lead with Monthly Payment Options:

- Instead of offering "financing," which can carry a stigma, present solutions with monthly payment options like, "I can get this system for $80/month." This tactic can make customers feel more comfortable and open to the conversation.

- Optimize Your Website for Financing:

- Ensure your website has a clear and accessible financing tab. Many customers are hesitant to contact you if they aren't sure they can afford the service. A financing tab can ease fears and lead to a significant increase in leads.

- Empower Your Sales Team:

- Train your sales team to comfortably ask for sensitive information like Social Security numbers. Use role-play and continuous training to build their confidence. The more at ease they are, the better they'll convey financing options to customers.

Tune In!

Catch the full episode to learn more expert insights from Amanda Jones on effectively incorporating financing into your HVAC business strategy. 🚀

#HVACRevealed #Podcast #HVAC #Microf #Entrepreneurship #SalesTraining #CustomerFinance #BusinessGrowth


Find Amanda:
On The Web: microf.com


Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By: 

Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

🚀 Exciting Insights from HVAC Revealed Podcast with Nathan Keller 🚀

We had an enlightening conversation with Nathan Keller on our latest episode of HVAC Revealed, and I wanted to share some key takeaways with our LinkedIn network. Nathan Keller, co-founder of Free to Grow, took us through the transformative journey of his company from a human-based call center to an AI-powered customer service enterprise. Here are the highlights:

🔑 Key Takeaways:

• AI Integration for Enhanced Efficiency: Transitioning from human agents to AI-powered customer service reduced costs, improved efficiency, and enabled 24/7 customer support. This evolution has allowed them to service more customers while ensuring high-quality interactions.
• Proactive Quality Assurance: By establishing a QA team to monitor calls and address customer frustrations proactively, Nathan’s company significantly improved their booking rates. This approach emphasizes fixing potential issues before they escalate.
• Trusting Intuition in Decision Making: Nathan stressed the importance of making decisions based on intuition rather than overanalyzing, which has been pivotal in the company's agile and growth-focused strategy.

Nathan’s journey illustrates both the challenges and opportunities that come with embracing AI in customer service. For more in-depth insights and to hear the full conversation, tune in to the latest episode of HVAC Revealed!

#HVACRevealed #AI #CustomerService #BusinessTransformation #Leadership #ProactiveManagement

Find Nathan:
On The Web: https://www.free-2-grow.com/




Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

🎧 Exciting insights from the latest HVAC Revealed podcast episode featuring Amanda Wilhelm! 🔥

In this episode, hosts Evan and Thaddeus dive deep into the importance of understanding your market and allocating your marketing budget effectively. Amanda shares her expertise on building trust with agencies and adapting strategies based on industry-specific factors.

Key takeaways:

• Know your market inside out. Understanding the age of appliances and homes in your area can significantly improve your marketing targeting and overall success.

• Invest in your brand and SEO for long-term sustainability. While paid ads can be effective, a strong brand presence and organic search visibility are crucial for weathering market fluctuations.

• Adapt your marketing spend based on situational factors. Continuously test and adjust your budget allocation based on environmental factors, such as market crashes or election years, to maximize effectiveness and community impact.

Tune in to the full episode for more valuable insights on effective marketing strategies for HVAC businesses. Don't forget to join the Facebook group and share this informative show with others in the industry!

#HVACRevealed #MarketingStrategies #IndustryInsights #Podcast #HVAC


Find Amanda

Via Email: amanda@profitfill.com
Facebook: facebook.com/profitfill
Instagram: instagram.com/profitfill.software
LinkedIn: inkedin.com/company/profitfill

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

🚀 Exciting New Episode Alert: "David & Michael Katz" on HVAC Revealed🚀

We recently had the pleasure of sitting down with David and Michael Katz on our latest podcast episode. From their inspiring journey into the HVAC industry to the invaluable insights they’ve gathered along the way, this episode is packed with actionable strategies and wisdom for HVAC business leaders.

🔑Key Takeaways for Your Business:

1. Transformative Growth Strategies:

- David and Michael Katz shared how they grew their HVAC business by 56% during a challenging period through proactive strategies, creative marketing, and building strong partnerships.

2. Consistency & Customer Experience:

- Michael emphasizes the need for consistent advertising and strategic marketing efforts, coupled with a strong focus on providing excellent customer experiences. Success isn’t just about big budgets but creating true value for clients.

3. Risk Management & Decision-Making:

- Running a business is akin to an ongoing heart attack, as Michael put it. It’s about being quick to act on issues, constantly problem-solving, and most importantly, building trust and consulting with your team to navigate risks effectively.

Join us for this engaging episode where we dive deep into their incredible journey and the practical approaches that have led to their success.

🎧 Listen to the full episode now and gear up to take your HVAC business to the next level! 

#HVACRevealed #HVACIndustry #GrowthStrategies #CustomerExperience #BusinessInsights #PodcastEpisode #MichaelKatz #DavidKatz #BusinessGrowth



Find Michael & David:

On The Web: trioheatingandair.com
Via Email: contact@trioheatingandair.com
Instagram: instagram.com/trioheatingandair
Facebook: facebook.com/TrioHeatingandAir



Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

Listen to Chris Kiefer talk about his journey and give tips on using automation in your industry. This episode is full of ideas on how automation and AI can change your business!

Key Takeaways:

• Save Time & Money with Automation: Using technology to handle tasks like updating customer records, making quotes, and managing schedules can save lots of time and money, letting your team work on more important things.

• Find and Fix Workflow Problems: Look at how your work gets done and find the slow spots. Then, you can use automation to make things run smoother and faster.

• Improve Jobs, Don't Replace Them: Automation should make jobs better by letting people focus on more valuable tasks, not taking their jobs away.

Don't miss out on this opportunity to gain valuable insights and take your business to the next level with AI and automation!

Find Chris:

Via Email: chris@helloboolean.com

LinkedIn: www.linkedin.com/in/chris-kiefer

IG: www.instagram.com/pursuitofpurpose.pod

FB: www.facebook.com/chriskiefer4

TikTok: https://www.tiktok.com/@chriskiefer1

Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca/

For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By: 

Chiirp: https://chiirp.com/hssr

Elite Call: https://elitecall.net

Service World Expo: https://www.serviceworldexpo.com/

On Purpose Media: https://onpurposemedia.ca

I had the pleasure of hosting Ryan Matthews on the latest episode of *HVAC Revealed*. Ryan, founder of My Guy Plumbing, shared a wealth of knowledge on navigating the entrepreneurial journey from a tradesman to a business owner and leader. The episode is packed with insights that can benefit anyone in the HVAC and trades industry looking to start their own business or improve their leadership skills.

Here are 3 key takeaways you won't want to miss:

- Set Clear Goals and Learn from Employment: Ryan highlights the importance of having a specific goal and learning valuable lessons from your time as an employee. These elements are crucial when transitioning to and succeeding in running your own business.

- Transparency and Empowerment: Ryan practices transparency with his employees, encourages their education, and supports them in potentially running their own ventures. This approach fosters a culture of mutual respect and accountability within his team.

- Hiring Based on Character and Soft Skills: Both Ryan and I discuss the importance of prioritizing character and soft skills over technical abilities during the hiring process. Honest and genuine care for customers can often outweigh the need for prior technical experience, as skills can be taught, but character cannot.

Don't miss this episode to get more insights and tips from someone who has successfully grown a business from the ground up, learning along the way and valuing his team above all else. 🎧 

How to Connect with Ryan:

On The Web: myguyplumbingnj.com
Facebook: facebook.commyguyplumbing&drain
Instagram: instagram.com/n.j.myguyplumbing
Twitter: @myguyl



Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca/

For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By:
Chiirp: chiirp.com/hssr
Elite Call: elitecall.net
Service World Expo: serviceworldexpo.com
On Purpose Media: onpurposemedia.ca  

Ismael Valdez Explores HVAC Innovation: Memberships, Monitoring, and Client Retention

Exciting News from the Latest Episode of HVAC Revealed! 

We had an incredible conversation with Ismael Valdez, who shared his innovative insights and visionary approach to revolutionize the HVAC industry. 

Key Takeaways:

• Innovative Business Model: Ismael introduces a game-changing business model that focuses on retaining clients through technology rather than continuously paying for replacement leads. By utilizing the Nuva app, contractors can capitalize on lifetime value and significantly cut down marketing spend!
•  Tech-Infused Memberships: Combining traditional membership programs with advanced monitoring devices, like the Nuva thermostat, offers additional revenue streams and enhanced customer satisfaction. This approach integrates AI technology and water sensors to monitor and diagnose system issues efficiently.
• Mentorship and Leadership: Ismael emphasizes the importance of mentorship, learning from proven experts, and knowing when to delegate for the growth of your business. His journey from Nexgen to Nuva showcases the power of self-awareness and the value of surrounding yourself with a supportive peer group.

Ismael's passion and innovative thinking are truly inspiring. Tune in to this episode for an in-depth look at the future of HVAC, pioneering business models, and personal development insights straight from industry leaders!

How to Connect with Ismael:

On the web: nuvehome.com
Service Avengers (FB Group): facebook.com/groups/2410076959107415
Facebook: facebook.com/profile.php?id=100079009520931
IG: instagram.com/ismaelvaldezceo/

Contact and Feedback:

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By:
Chiirp: chiirp.com/hssr
Elite Call: elitecall.net
Service World Expo: serviceworldexpo.com
On Purpose Media: onpurposemedia.ca  

In this power-packed episode, Joe Jordan, a former Cutco alum and now an AI innovator in the HVAC industry, shares his insights on how AI tools like Siro are transforming sales and team dynamics. Whether you're a comfort advisor, technician, or sales manager, this episode is brimming with actionable strategies to boost your performance.

Key Takeaways

• Early and Frequent Pricing: Top reps are getting pricing 50% earlier and 50% more often, leading to significant improvements in sales results and overall company performance.
• AI-Driven Sales Coaching: Tools like Siro can transform sales by identifying key moments in conversations, fostering best practices, and providing AI-driven feedback without sharing sensitive data.
• Team Buy-In and Ownership: Creating a culture of improvement by involving team members in the process, recognizing successful behaviors, and treating members like owners can lead to remarkable results.

Don't miss out on this insightful discussion into the intersection of AI and sales, and how it can revolutionize your business! Check out the full episode and join the conversation.

Connect with Joe Jordan on Instagram for more tips and stay tuned for updates from *HVAC Success Secrets: Revealed*.

Find Joe:

On The Web: https://www.siro.ai/
Instagram: @siro_app
Linkedin: https://www.linkedin.com/in/joe-jordan-249860145/

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By:

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

In our latest episode of HVAC Success Secrets Revealed Thaddeus and Evan had the pleasure of hosting Diane Gardner, a bestselling author, Quilly award winner, and Profit First certified master. 🎉 Diane shared invaluable insights into maintaining profitability in the face of challenges such as high interest rates and fewer jobs. 🚀💼

Key takeaways 

• Spot Hidden Profit Leaks: Diane emphasized the importance of identifying and addressing hidden profit leaks to maintain a healthy bottom line.

• Adopt the Profit First Method: Implementing Profit First can transform your financial management by ensuring that profit is planned for upfront rather than what's left over after expenses.

• Effective Tax Strategies: Utilize strategies like the Augusta Rule and hiring your kids to significantly reduce your tax burden and keep more of your hard-earned money.

Whether you're managing an HVAC business or any other home service company, these insights can help you optimize your operations and enhance profitability. 💡📈

Catch the full episode to dive deeper into these strategies and more! 🎧

Find Diane :

On The Web: www.profitcoach4you.com
Facebook - facebook.com/profitcoach4you
Linkedin: linkedin.com/in/dianeberrethgardner
Via Email: diane@profitcoach4you.com

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By:

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

In our latest episode of HVAC Revealed, we had the pleasure of diving deep into the HVAC industry with the incredible Joshua Griffin! From enhancing customer experience to mastering the art of balancing profitability and service, this episode has it all. Here's a quick glimpse of what we covered:

Key Takeaways

• Truly understand and cater to the homeowner's perspective for a superior customer experience: The significance of understanding what homeowners truly want and reverse-engineering the experience to meet those needs. 

• Harness the Power of Content: Joshua shared how he transitioned from running an HVAC business to creating valuable content on YouTube, amassing 140,000 subscribers. His journey highlights the potential of local, relatable video content in connecting with audiences and driving engagement. Leverage content creation, especially video, to educate and connect with local audiences, enhancing your business reach and impact.

• Always have well-structured contracts to build trust and clarity: Joshua emphasized the importance of having proper contracts in place right from the get-go. This not only sets clear expectations but also establishes trust with homeowners.

Tune in to gain more insights and practical tips that could transform your HVAC business! Don’t forget to check out Joshua Griffin’s valuable content on YouTube and join our Facebook group for ongoing discussions and support.

Find Joshua :

YouTube - youtube.com/@NewHVACGuide
Facebook - facebook.com/NewHVACGuide
On The Web: newhvacguide.com/
Linkedin: linkedin.com/in/joshua-griffin-0b186b88/
Via Email: newhvacguide@gmail.com

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
Service World Expo: https://www.serviceworldexpo.com/
On Purpose Media: https://onpurposemedia.ca

Dive into our latest HVAC Revealed episode, where Thaddeus had an enlightening conversation with Brigham Dickinson, the founder of Power Selling Pros. This episode is jam-packed with key insights and actionable strategies for HVAC professionals and business leaders alike.

Key Takeaways

• Creating a Buying Environment: Brigham Dickinson emphasizes understanding customer needs and providing options. It's all about guiding them to make a decision without pushing a hard sell. Establish an atmosphere of safety, comfort, and fun to gain their trust and make your offer compelling.

• Principles for Excellence: Mastering the principles behind sales scripts and systems can drastically improve your call conversions and customer interactions. Brigham walks through the importance of a positive attitude, gratitude, empathy, and reassurance, especially in those crucial first seconds of a customer call.

• Maximizing Call Conversions: By improving call booking rates from 60% to 85%, businesses can see a significant rise in revenue. Brigham shares practical advice to enhance your customer service representative's skills and foster a culture of continuous improvement.

Join our Facebook group for more updates and share this episode with someone who could benefit from these insights!

Find Brigham :

LinkedIn - https://www.linkedin.com/in/brigham-dickinson/
On The Web: https://powersellingpros.com/
Via Email: Brigham@powersellingpros.com

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

In our latest episode of HVAC Revealed, we dive deep into industry insights with John Conway, the COO of Redwood Services. With over 30 years of experience in the HVAC industry, starting from his father's small construction business to his current role, John brings a wealth of knowledge and insights that every HVAC professional can benefit from.

Don’t miss out on this episode, to learn how to turn challenges into opportunities and set your business on the path to success.

Key Takeaways:

• Mindset Matters: The success of service calls largely depends on the technician's mindset and how they approach each call. Charging the right price and understanding your break even point are crucial for financial stability and growth.

• Value Over Price: Winning in the HVAC industry isn't about having the lowest prices. Offering greater benefits for employees like healthcare and retirement plans, and maintaining a professional brand persona, significantly contribute to long-term success.

• Strategic Partnerships:Redwood Services exemplifies a people-first approach, focusing on partnerships rather than acquisitions. This strategy prioritizes sustainable growth and low turnover by investing in employees and allowing management teams to thrive.

Tune in to hear John's firsthand experiences on growing a business, dealing with debt, succession planning, and much more. 

Find John :

On The Web: https://redwoodservices.com/
E-mail: john@redwoodservices.com
Linkedin: https://www.linkedin.com/in/john-conway-030087211/
YouTube: https://www.youtube.com/@redwoodservices1910
Instagram: https://www.instagram.com/redwood_services
Linkedin: https://www.linkedin.com/company/redwood-services-llc/

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662


Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

Tune in to our newest HVAC Success Secrets Revealed episode, where we chat with Jordan Finley, Marketing Manager at Any Hour. We dive deep into the tricks of the trade for nailing your HVAC marketing. If you’re eager to level up your marketing game and stand out in this tough market, you won’t want to miss this episode. 

Here are three major takeaways:

• Mix It Up With Your Marketing: Jordan explains why it’s risky to rely on just one type of marketing. He explains how combining old-school methods like TV and radio with digital strategies like SEO and social media can really boost your brand and attract more customers.
• Use Data to Drive Your Strategy: Learn how Any Hour hones its marketing tactics using solid data. It’s all about making smarter choices that cut unnecessary costs and pump up your returns.
• Think Long-Term with Your Customers: Hear Jordan’s take on why focusing on the long-term value of each customer beats chasing quick profits. This approach isn’t just about making sales—it’s about building lasting relationships and growing your business over time.

Tune into the full episode to understand how Any Hour has successfully implemented these strategies, driving them to be a market leader. Whether you're a seasoned pro or just starting out, there's something in this episode for every HVAC business looking to boost its marketing power.

Find Jordan: 

Website: https://anyhourservices.com/



Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By:

Chirp: https://chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media:  https://www.onpurposemedia.ca/

In this intense episode, Victor Rancour takes us on a wild ride through his business adventures! He chats about how tech, awesome partnerships, and a bit of personal growth helped him along the way. There's much to learn from his ups and downs, and he has some big plans for the future!

Key takeaways for you:

• The importance of having a compelling vision for your business and the confidence to see it through, as highlighted by Victor's journey and belief in owning Dallas with his company.

• The impact of making strategic decisions and avoiding costly mistakes early on, as Victor candidly shares the challenges and lessons learned from his past experiences.

• Victor's approach to using AI and building meaningful relationships demonstrates the value of leveraging technology and partnerships to enhance business operations and drive growth.

Tune in and be inspired by Victor Rancour's business insights! We are so excited about what more this man can do; this is only the beginning. 

Find Victor

Web: www.callprofitrocket.com
E-mail: victor@callprofitrocket.com
Facebook: https://www.facebook.com/victor.rancour
Web: siro.ai

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By: 

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

Check out our latest episode of HVAC Success Secrets: Revealed with Michael Israel from Zuper! We discuss how to improve customer service, get your team on board with new tech, and ensure good communication. It's full of great tips that you shouldn't miss.

Here’s What You’ll Learn:

• Boosting Your Team: Michael explains why getting key team members to try out new stuff is crucial. He suggests giving them solid training and making sure they're actually into these changes before everyone else jumps in.
• Being Kind Counts: It's important to understand that no one calls into a home service company excited about getting your service. Developing empathy and having the right people in those calls is what can make the difference between a booked call and a hang up.
• Tech Tools to the Rescue: Cool tech like AI and automation tools can totally change how you handle field service. But remember, keeping your customers happy should always be your top priority.

Tune in to get some great nuggets on taking your team management and customer service to the next level. Listen to the whole episode for actionable tips that you can start using right away to improve your customer interactions.

Find Michael:

E-Mail: michael@zuper.co
Website: www.Zuper.co
LinkedIn: www.linkedin.com/in/michaelisrael1/



Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By:

Chirp: https://chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media:  https://www.onpurposemedia.ca/

Live from the Any Hour Group, we were joined by Alyssa Briggs, one of the many key players that make Any Hour a success. Tune in to hear Alyssa's journey from CSR to CCR Manager and the transformative role of specialized roles in customer service. 

Here are 3 key takeaways:

1. Embrace Technology and Specialization: As your business grows, leveraging technology and creating specialized roles play pivotal roles in enhancing efficiency and customer service.

2. Invest in Training: Committing to regular and diverse training modes boosts team confidence and competence, paving the way for innovative problem-solving and growth.

3. Focus on People: Prioritizing employee morale and interdepartmental support improves workplace culture and drives profitability through enhanced service delivery.

This was a great conversation about your customer’s first point of contact, so you don’t want to miss it.

Find Alyssa
Website: https://anyhourservices.com/



Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By:

Chirp: https://chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media:  https://www.onpurposemedia.ca/

Check out our latest episode of HVAC Success Secrets: Revealed, where we hosted Kevin Van Orman, President of Business Development and Regional Manager for the Any Hour Group. He started out as a technician and worked his way up into the family business. He helped grow the HVAC division from $5 to $50 million.

Kevin brings a unique perspective to the art of leadership, communication, and building a thriving work culture. Here's why you shouldn’t miss this episode:

• Leadership Development: Kevin’s transition from technician to President shows the power of growth and mentorship. His personal and professional evolution highlights the importance of nurturing leadership qualities at all levels within an organization.
• Communication is Key: From personality assessments to day-to-day interactions, understanding and leveraging communication styles can significantly enhance operational success and customer relationships.
• Employee-Centric Approach: With a focus on retention rates that outpace industry standards, Kevin underscores the importance of strategic hiring and fostering a supportive environment where employees can flourish.

Don't miss this insightful episode of HVAC Revealed, where you can gather exclusive tips on how to practically apply these practices to your business or career for exceptional growth and a positive workplace.

Find Kevin: 

E-mail: kevin@anyhour.com
Website: https://anyhourservices.com/

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By:

Chirp: https://chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media:  https://www.onpurposemedia.ca/

This week on HVAC Success Secrets: Revealed, we had the pleasure of hosting Rhonda Chaney, a seasoned expert in HVAC coaching and business development from BDR. With over a decade of industry experience, Rhonda shared invaluable insights on boosting HVAC business profits, improving team efficiency, and the pivotal role of coaching.

3 Key Takeaways:

• Hands-On Training’s Impact: Rhonda emphasizes the significance of practical, hands-on training in the HVAC industry to ensure technicians and installers understand and excel at their tasks, surpassing theoretical knowledge.
• Client Relationships and Referral Rewards: Implementing appreciation like gift cards and heartfelt thank you notes for client referrals can significantly enhance long-term business relationships and loyalty.
• Profitability and Business Planning: Rhonda highlighted advanced strategies for maintaining profitability, such as regular reviews of pricing and financials, which can drive substantial improvement in net income.

Whether you are an industry veteran or just getting started in HVAC, this episode is jam-packed with actionable lessons that will help lead your company toward rapid growth and sustainability. Listen to this educating episode as we explore the intersection of coaching and business expertise in the home service industry.

Find Ronda :

On The Web: https://www.bdrco.com/profit-launch/
Via Email:  rondachaney@bdrco.com
LinkedIn: www.linkedin.com/in/rondaechaney

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662

Sponsored By:
Chirp: https://chiirp.com/hssr
Elite Call: elitecall.net
On Purpose Media:  https://www.onpurposemedia.ca/

In our latest episode of HVAC Revealed, we sit down with Daniel Simon from Coast Pay, a fintech and fleet management pro. Daniel shares how bringing new tech into the home service industry can really shake things up and make them more modern.

He discusses how smart payment tech can cut fuel costs by about 9-10% and save managers around 16 hours of work annually. Daniel also discusses common problems with managing fleets, like the misuse of company resources, and offers practical tech solutions to keep things running smoothly. Plus, he points out how moving to digital ways of working can not only make things easier but also attract younger, tech-minded folks to the industry.

3 Key Takeaways:

• Technology as a Transformative Tool: Adoption in traditional industries like HVAC can drive substantial cost savings and efficiency.
• Preventing Resource Misuse: Implementing stringent controls and smart technologies can curb unethical practices, protecting business interests.
• Cultural Shift in Industry: Young entrepreneurs are key to driving change, showing a strong inclination towards integrating modern solutions in family-run businesses.

Learn more about managing your fleet’s expenses and how Coast Pay can streamline your fleet and improve company culture. 

Find Daniel :

On The Web: www.coastpay.com
E-mail: shohini@coastpay.com
LinkedIn: https://www.linkedin.com/company/coastpay
Twitter: twitter.com/coastpayments

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

In our latest episode, Katy Waters, the marketing director at Dyess Air and Plumbing, joins Evan for an engaging conversation on HVAC marketing strategies, data analysis, and market trends. If you’re struggling with how to bring your marketing to the next level, this episode is for you.

Here are 3 key takeaways:

• Data-Driven Decisions: Katy emphasizes the importance of leveraging data from platforms like ServiceTitan combined with market share analysis to tailor strategies for different markets, even within close geographical proximity.

• Marketing Channels: Discover the power of social media and direct mail for HVAC services. It's time to reassess your marketing efforts to better educate and connect with your customers.

• KPIs and ROI: Learn how conversion rates and ROI can redefine how you invest in your marketing activities, ensuring every dollar spent contributes to your company's growth.

Don't miss Katy’s insights on how marketing for trades significantly differs from retail marketing – knowledge that's vital for any HVAC business looking to level up its marketing game!

Find Katy

Website: https://www.dyessair.com/
E-Mail - k.waters@dyessair.com

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662




Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

Another great episode of HVAC Success Secrets: Revealed, this time with the amazing co-owner of Comfort Tech, Terri Wilkinson! Terri talked about her journey from working in the swimming pool industry to building an impressive HVAC company with her husband. Watch the full episode to learn important ways to give women in trades more power and create a thriving business culture.

Key Takeaways: 

• Empowering Diversity: Encouraging women to consider careers in HVAC can not only help balance the diversity of the workforce but also save them a lot of money by letting them avoid college debt while they learn.

• Culture Is Key: It's important to manage and monitor company culture actively. For the culture to thrive, people need to do more than trust management; they need to be involved in it personally.

• Never Stop Learning: The HVAC industry is always changing. For both business and personal growth, it's important to keep learning and get new training all the time.

To learn more about Terri Wilkinson's strategies and how she has been successful in the HVAC industry, watch our entire conversation. This is a great resource for anyone who wants to improve their business and build a better workplace culture.

Find Terri:

On The Web: www.comforttech.ca
E-mail: greatservice@comforttech.ca
EGIA - www.egia.org

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

Live from EPIC 2024 in Anaheim, CA, we welcomed Jordan Bowman to the table for an insightful conversation full of revelatory moments around leadership in the HVAC industry.

Key Takeaways from our conversation:

• Embracing Change as Growth: Jordan reminds us that change, while challenging, is a stepping stone for personal and professional growth, especially when navigating the responsibilities of becoming the general manager of the AC Guy of Tampa Bay.
• Emotional Intelligence & Core Values: We explore the role of emotional intelligence in managing a team and aligning business core values with personal life principles, resulting in a more inspired work environment.
• Confronting Imposter Syndrome: Jordan shares their strategies to combat imposter syndrome through honest dialogue, highlighting the positive impact of facing challenges head-on.

Listen to the full episode, in which Jordan discusses the processes of taking over a family-owned business, the subtle balance of work and family, and her journey to recognizing and leveraging her communication superpower.

Find Jordan:
On The Web: https://www.acguyoftampa.com/
Facebook: https://www.facebook.com/theacguyoftampabay




Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

Welcome to another energy-packed episode of HVAC Revealed! This time, we're excited to share insights from Greg Gabler's remarkable journey as owner of Platinum Plumbing in Shreveport, Louisiana.

Tune in to unravel the secrets behind setting and achieving extraordinary business goals.  From writing them down to reverse engineering success, Greg's story is a trove of inspiration and practical advice.

Here are 3 key takeaways from this enlightening conversation:

• Realistic & Visible Goals: Learn the power of public commitment by displaying your ambitions where everyone can see. It's not just about the big dreams; personal goals like buying a new bed can fuel overall success.

•  Overcoming Early Challenges: Greg openly shares his initial hurdles in sales, marketing, and understanding business mechanics. Absorb his experiences on why dedication and the right educational resources can pivot any business toward prosperity.

• Culture & Community: Discover the soul of business in prioritizing people. Greg's emphasis on creating a supportive work environment and the hosts' advocacy for industry collaboration holds the essence of collective triumph.

Greg's entrepreneurial spirit, founded upon patience, learning, and a no-competition mindset, makes this episode a must-listen for anyone in the HVAC industry or anyone who seeks to lead with perseverance and integrity.

Find Greg:

On The Web: https://www.platinumplumbingsbc.com/
Facebook: https://www.facebook.com/PlatinumPlumbingSBC

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

Catch the latest HVAC Revealed episode where we kick back with Michael Johnson, an ex-US Air Force ace turned HVAC mogul. With two decades at the helm of AC Man Heating and Air Conditioning and as a success coach for the Conquer Program at HouseCall Pro, Michael’s got some killer insights to share.

Here are 3 hot takes you won't want to miss:

• Brand Brilliance: Learn how rocking a strong, consistent brand can build trust and let you price like a boss.
• Pricing with Purpose: Find out why setting your prices based on value—not just the competition—can turbocharge your business growth.
• Genuine Connection: Get tips on checking in with your team and customers to create a vibe everyone loves.

From military precision to mastering the HVAC market, we dive into leadership, marketing smarts, and more. Whether you're leading a crew or just want to cut through the market noise, this episode's packed with goodies.

Tune in for a blast of wisdom from Michael—this is one you definitely don't want to miss!

Find Michael :

On The Web: fayettevillehvac.com
Facebook:  https://www.facebook.com/michael.johnson2
TikTok: @acmanheatingandair
Digital E-Book - My Sales Elite: mysaleselite.com

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

We had a fantastic conversation with New York Times Bestselling Author and keynote speaker, Weldon Long. We delved into the importance of mindset, sales strategies, and creating success in the HVAC business. 

Here are three key takeaways from our enlightening discussion:

1. The Power of Mindset: Weldon emphasized that mindset is crucial for success. He compared neural pathways in the brain to a highway system, where our thoughts run like cars. Changing our thinking can lead to different destinations, and it's essential to be mindful of the thoughts we're reinforcing.

2. Sales Process is Key: Weldon highlighted the significance of having a strong sales process. He discussed the importance of valuing the sales process and emphasized the need to focus on every lead, nurture it, and capitalize on every opportunity.

3. Specialization and Training: Weldon explained the importance of recognizing and leveraging individual strengths. He emphasized the need to let people excel at what they're good at and how attracting and retaining top-performing sales professionals or technicians can significantly contribute to business success.

Weldon Long's insights shed light on the profound impact of mindset on business success. By recognizing and nurturing the power of mindset, businesses can pave the way for sustained growth, resilience, and innovation. 

Find Weldon:

On The Web: https://weldonlong.com/
YouTube: https://www.youtube.com/c/weldonlong
Facebook: https://www.facebook.com/WeldonLong/
Instagram: https://www.instagram.com/weldonlong/
X: https://twitter.com/WeldonLong
Linkedin: https://www.linkedin.com/in/weldonlong/

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

In the most recent episode, we had the pleasure of interviewing Jarod Smith, the mastermind behind Clog Busters drain cleaning and repair. In just a few years, Jarod has propelled his business to remarkable success and shares valuable secrets with fellow home service professionals. 

Here are three key takeaways from his episode:

1. Investing in Growth: Jarod's incredible journey from starting the business with just one employee to envisioning a remarkable fleet of 50 trucks across multiple cities and states is a testament to the power of growth and strategic planning. His emphasis on building the Clog Busters Academy to train and equip employees is a refreshing approach to nurturing talent and ensuring top-notch service.

2. Cultural Transformation: Jarod passionately advocates transforming his business's culture, reshaping the image of "dirty" drain cleaners, elevating their status through proper training, investment in equipment, and instilling a sense of pride in their work. His dedication to making people better every day is truly inspiring and underscores the importance of cultural alignment in achieving business success.

3. Empowering Teams: Jarod's commitment to employee well-being and personal growth is a standout feature. From financial planning to training programs, he demonstrates a genuine care for the holistic development of his team, believing that empowering individuals fosters a collective spirit of excellence and contributes to the organization's overall success.

Episodes like these remind us of the incredible stories and strategies within the HVAC industry. If you want to unleash your HVAC business's ultimate potential, this podcast episode is a must-listen!

Find Jarod:
On The Web: https://clogbustersdsm.com/
Linkedin: https://www.linkedin.com/in/jarod-smith-49717749/
Facebook: https://www.facebook.com/ClogBustersDrainCleaningandRepair/

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662


Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

What a great episode with the Expert of Experts,  Anton Martin from English Air, Inc. His 26 years of experience in the service industry brought a wealth of knowledge to our discussion, making this a must-listen for anyone in the home service industry who came from humble beginnings. 

Here are three takeaways from Anton's wisdom-packed episode: 

• Diversity Drives Innovation: Anton highlighted the need for the HVAC field to hire people of color. By welcoming different kinds of people and encouraging community involvement in trade schools, we not only give underprivileged kids more power but also encourage new ideas that reflect the communities we serve.
• Efficiency in Technology: It was great to talk about Variable Refrigerant Volume (VRV) systems. These systems could change the way air conditioning works by using less energy and making people more comfortable by better-controlling humidity. 
• Vision and Mentorship in Business: Making a clear vision statement and spending money on a mentor makes a huge difference. Anton's journey from being a business owner who could do everything on his own to becoming a mentor and leader shows how important it is to raise standards, learn from the best, and let others grow by delegating tasks and giving them power.

Anyone in the home service industry who wants to improve their career or business should watch the whole episode. Anton shares his knowledge, business insights, and unique way of dealing with family and leadership. 

Learn more about EGIA - https://egia.org/

ACHR Podcast - https://www.achrnews.com/media/podcasts/2904-achr-news-podcast

Find Anton:

On The Web: www.EnglishAirInc.com
E-mail: service@EnglishAirInc.com

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Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



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Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

Are you looking to optimize your HVAC business outreach and nurture your customer database for better results? Look no further! In this episode of HVAC Revealed, Chris Badran, Co-Founder of RP One and Rocket Bookings, shared valuable insights on how to fill dispatch boards and effectively nurture your customer base.

Key Takeaways from the Episode:

• Clear and concise messaging is crucial for text message marketing campaigns. The call to action should be transparent and easy to understand.

• Automation is key! Automating the sales funnel can significantly improve results, saving HVAC business owners valuable time and effort.

• Omnichannel marketing is effective. Utilizing multiple touchpoints, such as telemarketing, email, and SMS, can significantly enhance the success of outreach and lead nurturing.

Check out the full episode of HVAC Revealed to learn more about Chris Badran's insights and to understand how RP One could benefit your HVAC business. 

Find Chris:
On The Web: https://www.callrocketbookings.com/
Linkedin: https://www.linkedin.com/in/chris-badran-07a529208/

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662


Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

In our latest episode, we unpack the ins and outs of HVAC business success with the insightful Chris Hunter, a name synonymous with excellence in our field. From secret shopping tactics to the importance of mentorship, Chris leaves no stone unturned in explaining how to thrive in today's competitive HVAC landscape. Don't miss this in-depth conversation that will surely elevate your company's game!

Key Takeaways:

• The Power of Systems:  Learn how consistency and training can make or break sales performance and customer satisfaction.

• Leadership & Planning: Discover Chris Hunter's insights on the significance of great leadership and meticulous planning to succeed even during tough economic times.

• Investing in People: Chris emphasizes the profound impact of investing in your team, from fair pay to meaningful work that aligns with company missions.

Don’t forget to share your favorite insights from the episode with someone in your network who could benefit. Together, let's keep the knowledge flowing!

Find Chris:

On The Web: https://www.servicetitan.com/
E-mail: chris@gotimesuccessgroup.com
Linkedin: https://www.linkedin.com/in/hunterhvac/
Facebook: https://www.facebook.com/ServiceTitan
YouTube: https://www.youtube.com/user/servicetitan
Instagram: https://www.instagram.com/servicetitan/

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

In our latest episode, we sit down with Tom DeSantis, Redwood Services’ director of field sales, for an in-depth discussion filled with actionable insights. Whether you're a seasoned HVAC professional or just curious about the industry, you won't want to miss this!

Key Takeaways:

• Data-Driven Decisions: Data isn't just numbers; it's the blueprint to your business's success. Learn how Tom's process for analyzing and tracking improves sales performance and operational efficiency.

• Strong Leadership Focus: Discover why Redwood stands out in the crowded HVAC space with their people-first partnership model. Tom shares the significance of preserving team culture post-acquisition for sustained growth.

• Premium Service Philosophy: Hear Tom's approach to ensuring top quality service at premium pricing. It's not just about convincing customers; it's about reminding your team of the value they deliver every day.

Don't miss this revealing conversation on HVAC Success Secrets: Revealed!


Find Tom :
On The Web: https://redwoodservices.com/
E-mail: tom@redwoodservices.com
Mobile: (914) 837-1293
YouTube: https://www.youtube.com/@redwoodservices1910
Instagram: https://www.instagram.com/redwood_services
Linkedin: https://www.linkedin.com/company/redwood-services-llc/

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

From the True Grit event in Memphis, we were lucky to catch Dustin Van Orman, President of Mergers and Acquisitions at the Any Hour Group. We discussed the workings of creating loyalty and trust with customers, the upcoming interactive event for HVAC professionals, and strategies for continuous business improvement even amidst challenging markets.

3 Key Takeaways: 

• Customer Education & Options—Understand the importance of providing service and educating your customers, and offering innovative equipment options that can elevate their experience and your business’s reputation.
• Continuous Training & Leadership Development - Dive into the company's comprehensive training strategies involving rigorous ride-along programs and perpetual weekly sessions, ensuring the technical team and managers are equipped to excel.
• Smart Marketing & Analytics - Recognize that astute marketing doesn't mean merely increasing spend but entails negotiating and understanding business metrics, and data to foster long-term relationships and growth.

Listen to the full podcast for insights into creating a stellar service business that thrives on loyalty, innovation, and exceptional leadership.


Find Dustin:

On The Web: https://anyhourservices.com/
E-Mail: dustin@anyhour.com
Phone: 801-787-3546
Linkedin: https://www.linkedin.com/company/any-hour-services/
Linkedin: https://www.linkedin.com/in/dustin-van-orman-26269184/

Dustin’s Previous Episode: https://www.youtube.com/watch?v=tt3luO8v0ew


Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662


Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

At True Grit in Graceland, we had the pleasure of sitting down with marketing maven Brianna Skiffington. She shared a goldmine of insights on how KPIs, benchmarks, and transparency between marketing and operations can skyrocket your HVAC business's performance. She also discussed the launch of CXC and how this technology will change the way we do business.

Three Key Takeaways 

• Marketing Performance Metrics: The average ticket can be a game-changer in evaluating and enhancing your marketing strategies.
• Educating Customers: A well-informed customer reflects positively in your numbers - it's all about the sales process!
• Ad Dashboards & Job Type Analysis: Utilize advanced tools for precise revenue tracking and allocate your budget to the job types with the highest returns.

Don't miss this episode filled with actionable advice that can take your business to the next level! 

Find Brianna:
On The Web: https://www.cxc.ai/
On The Web: https://freeagency.ai/
On The Web: https://briski.me/
Linkedin: https://www.linkedin.com/in/briskiffi/
Linkedin: https://www.linkedin.com/company/cxc-ai
Facebook: https://www.facebook.com/briskiffi

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

In our latest episode, Evan sat down with Brian McDermott, the mastermind behind Prostar Plumbing and Heating, to uncover the success secrets of the HVAC industry. Get ready to transform your business with insights that go beyond the conventional! 

Key Takeaways 

• Providing Options: It's not about pushing a sale; it's about presenting solutions. Customers trust you more when they have choices, leading to better outcomes for everyone involved. 
• Honest Solutions: Quality, reliability, and satisfaction are crucial. Ditch the "fixed, right or it's free" mantra and focus on tangible, long-lasting solutions that truly address your clients' needs.
• Ongoing Training: From role-playing to active fieldwork, structured training and consistent coaching ensure that your team knows not only the "what" but also the "why" behind every service offered. This elevates the customer experience and underlines the value your business provides.

Tune in to uncover the secrets of creating an unstoppable HVAC business with Brian McDermott's expertise. Share this episode with your network to spread the wealth of knowledge!

Find Brian:

On The Web: https://prostarplumbing.ca/
Linkedin: https://www.linkedin.com/in/brian-mcdermott-a21192195/




Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662


Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

In a truly eye-opening 200th episode of HVAC Revealed, we sat down with Amanda Triolo from CxC and Nathan Mandsager from Child Voice to discuss the profound impact of mission work and the integration of trades into the tapestry of global healing and community engagement.

Here are 3 key takeaways from the episode:

• Global Perspective in Local Business: Engaging in mission work isn't just about what's accomplished overseas – it’s about the perspective it brings home, too. This conversation highlighted how tradecraft could be harnessed to effect real change locally and globally, bringing new depth to professions we may take for granted.
• Community & Vision: Our guests discussed the urgent need for companies to be mission-driven, emphasizing that corporate responsibility extends far beyond income statements. Grasshopper’s enthusiasm for supporting vocational tracks through Child Voice demonstrates the potential for trades to contribute to societal healing.
• Shared Human Experience: Nathan's storytelling, including the powerful narrative of Kasimi, a young refugee, not only illuminates the realities of those in conflict zones but also poignantly reminds us of our capacity for empathy and support. His experiences delivering aid underpin the importance of personal connections and recognizing our shared humanity.

Take a moment to consider how you might integrate global awareness and mission-driven purpose into your professional endeavors. And if you're looking to be part of the solution, remember that you can support Child Voice's efforts through various forms of engagement and contributions. Dive deeper into our discussion by tuning into this milestone episode of HVAC Revealed.

🔗 And please, share this message with at least one contact – let's amplify the message of hope and engagement within our networks!

Find Amanda:
On The Web: https://www.cxc.ai/
Linkedin: https://www.linkedin.com/in/amanda-triolo-8989b851/
Linkedin: https://www.linkedin.com/company/cxc-ai/

Find Nathan:
On The Web: https://childvoice.org/
Linkedin: https://www.linkedin.com/in/nathan-mandsager-2603b13a/
Linkedin: https://www.linkedin.com/company/childvoice-international/
Facebook: https://www.facebook.com/childvoice/
YouTube: https://www.youtube.com/user/childvoiceintl

Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca