The Auction Advocate Wed, 27 May 2026 01:08:33 -0400 http://auctioneers.org en-us © 2026 The Auction Advocate yes 52d15bcc-fd76-5f84-8cad-868af38aec6f National Auction Association episodic false The Auction Advocate, the podcast where we're all in, is produced by the National Auction Association in order to further knowledge and discussion on relevant topics for auction industry professionals.

]]> Buzzsprout (https://www.buzzsprout.com) Auction, marketing, selling, auctioneer, national auctioneers association, auction method of marketing National Auction Association https://storage.buzzsprout.com/0w4otohho5rshxs62cwtwd1yvv88?.jpg The Auction Advocate http://auctioneers.org A Chat with the 2025 IAC Champions | Abbey Schmid & Tanner Roberts A Chat with the 2025 IAC Champions | Abbey Schmid & Tanner Roberts National Auction Association’s Taven Wohlford sits down with the 2025 International Auctioneer Championship Champions Abbey Schmid and Tanner Roberts for a conversation centered around the journey to auctioneering’s biggest stage. From growing up in the industry to handling the pressure of IAC Friday, Abbey and Tanner share insights on preparation, mentorship, authenticity, competition nerves, and what truly separates strong competitors from champions. Plus, the champs get thrown right back into the pressure with a brand-new game, The Blindside Sell, where they must pitch some truly unexpected items with zero preparation. Whether you’re preparing for IAC or simply love the auction industry, this episode offers a real look into the minds of two champions who care deeply about the profession and the people in it.

]]> National Auction Association’s Taven Wohlford sits down with the 2025 International Auctioneer Championship Champions Abbey Schmid and Tanner Roberts for a conversation centered around the journey to auctioneering’s biggest stage. From growing up in the industry to handling the pressure of IAC Friday, Abbey and Tanner share insights on preparation, mentorship, authenticity, competition nerves, and what truly separates strong competitors from champions. Plus, the champs get thrown right back into the pressure with a brand-new game, The Blindside Sell, where they must pitch some truly unexpected items with zero preparation. Whether you’re preparing for IAC or simply love the auction industry, this episode offers a real look into the minds of two champions who care deeply about the profession and the people in it.

]]> National Auction Association Buzzsprout-19223874 Fri, 22 May 2026 13:00:00 -0500 5142 5 8 full false CAI at 50: The Gold Standard of Auction Education | Taylor Kent & John Schultz CAI at 50: The Gold Standard of Auction Education | Taylor Kent & John Schultz The National Auction Association's Certified Auctioneers Institute turns 50 years old in 2026, and on this episode of The Auction Advocate, we’re taking a deep dive into the program that has helped shape leaders across the auction industry.

Host Taven Wohlford sits down with John Schultz, CAI, AMM, and Taylor Kent, CAI, members of the 2025 graduating class, to talk through the full CAI experience. From the multi-year structure and business-focused curriculum to the projects, relationships, and real-world impact, this conversation goes beyond the surface to explore what makes CAI the gold standard of auction education.

If you’ve ever wondered what happens in Bloomington each summer, or if CAI is worth the commitment, this episode breaks it down.

]]> The National Auction Association's Certified Auctioneers Institute turns 50 years old in 2026, and on this episode of The Auction Advocate, we’re taking a deep dive into the program that has helped shape leaders across the auction industry.

Host Taven Wohlford sits down with John Schultz, CAI, AMM, and Taylor Kent, CAI, members of the 2025 graduating class, to talk through the full CAI experience. From the multi-year structure and business-focused curriculum to the projects, relationships, and real-world impact, this conversation goes beyond the surface to explore what makes CAI the gold standard of auction education.

If you’ve ever wondered what happens in Bloomington each summer, or if CAI is worth the commitment, this episode breaks it down.

]]> National Auction Association Buzzsprout-18899968 Tue, 24 Mar 2026 09:00:00 -0500 3646 5 7 full false Women of the Auction Industry | Carol Miller & Suzannah Underwood Women of the Auction Industry | Carol Miller & Suzannah Underwood National Auction Association's Marketing & Digital Media Manager and host of The Auction Advocate, Taven Wohlford, sits down with two women whose work spans fundraising, estates, livestock, real estate, and state leadership.

Carol Miller, CAI, BAS, and Suzannah Underwood, BAS, bring different paths and perspectives together in a conversation about building credibility, finding your niche, leading with confidence, and why experience still matters in a changing auction industry. This episode isn’t about comparisons. It’s about expertise, leadership, and the people shaping the future of auctions every day.

]]> National Auction Association's Marketing & Digital Media Manager and host of The Auction Advocate, Taven Wohlford, sits down with two women whose work spans fundraising, estates, livestock, real estate, and state leadership.

Carol Miller, CAI, BAS, and Suzannah Underwood, BAS, bring different paths and perspectives together in a conversation about building credibility, finding your niche, leading with confidence, and why experience still matters in a changing auction industry. This episode isn’t about comparisons. It’s about expertise, leadership, and the people shaping the future of auctions every day.

]]> National Auction Association Buzzsprout-18412033 Wed, 24 Dec 2025 12:00:00 -0600 5035 5 6 full false Take Your Auction Marketing To The Next Level | Susan Campbell, John John Genovese, & Braden McCurdy Take Your Auction Marketing To The Next Level | Susan Campbell, John John Genovese, & Braden McCurdy National Auction Association’s Marketing & Digital Media Manager and host of The Auction Advocate, Taven Wohlford, talks with three leaders at the center of the NAA Marketing Competition: Susan Campbell from the American Marketing Association of Kansas City, 2025 Campaign of the Year winner Braden McCurdy CAI, AARE, AMM, and Marketing Competition Task Force Chair John John Genovese CAI, AMM, BAS.

They share what makes strong auction marketing, how judging works, what trends to watch in 2026, and how to get your submissions ready for January. Tune in for a fun and practical conversation designed to help auction professionals enter the competition with confidence and take their daily marketing efforts to new heights.

If you hear a few email chimes in the background…consider it the most realistic behind-the-scenes look at how busy marketing professionals really are. 

]]> National Auction Association’s Marketing & Digital Media Manager and host of The Auction Advocate, Taven Wohlford, talks with three leaders at the center of the NAA Marketing Competition: Susan Campbell from the American Marketing Association of Kansas City, 2025 Campaign of the Year winner Braden McCurdy CAI, AARE, AMM, and Marketing Competition Task Force Chair John John Genovese CAI, AMM, BAS.

They share what makes strong auction marketing, how judging works, what trends to watch in 2026, and how to get your submissions ready for January. Tune in for a fun and practical conversation designed to help auction professionals enter the competition with confidence and take their daily marketing efforts to new heights.

If you hear a few email chimes in the background…consider it the most realistic behind-the-scenes look at how busy marketing professionals really are. 

]]> National Auction Association Buzzsprout-18253232 Tue, 25 Nov 2025 13:00:00 -0600 3623 5 5 full false Auction Schools & The Next Generation | Mike Jones, Ellie Ratliff, and Caleb Taylor Auction Schools & The Next Generation | Mike Jones, Ellie Ratliff, and Caleb Taylor National Auction Association's Marketing & Digital Media Manager and your host for The Auction Advocate, Taven Wohlford, sits down with Mike Jones, CAI, BAS, GPPA, to talk about his work leading America’s Auction Academy and World Wide College of Auctioneering — two auction schools shaping tomorrow’s auction professionals. Then, 2024 and 2025 International Junior Auctioneer Champions Caleb Taylor and Ellie Ratliff join the conversation to share their stories and advice for young people looking to get started in the industry. It’s a fun, insightful look at where passion meets opportunity — and how early that spark can begin.


]]> National Auction Association's Marketing & Digital Media Manager and your host for The Auction Advocate, Taven Wohlford, sits down with Mike Jones, CAI, BAS, GPPA, to talk about his work leading America’s Auction Academy and World Wide College of Auctioneering — two auction schools shaping tomorrow’s auction professionals. Then, 2024 and 2025 International Junior Auctioneer Champions Caleb Taylor and Ellie Ratliff join the conversation to share their stories and advice for young people looking to get started in the industry. It’s a fun, insightful look at where passion meets opportunity — and how early that spark can begin.


]]> National Auction Association Buzzsprout-18112390 Fri, 31 Oct 2025 14:00:00 -0500 3847 5 4 full false A Discussion With NAA's New CEO | Allison Mazzei A Discussion With NAA's New CEO | Allison Mazzei National Auction Association's Public Relations & Marketing Specialist and your host for The Auction Advocate, Taven Wohlford, speaks with newly installed NAA CEO Allison Mazzei. Covering everything from her business background to her NAA priorities to her love for the Muppets, get to know Allison in a whole new way!

]]> National Auction Association's Public Relations & Marketing Specialist and your host for The Auction Advocate, Taven Wohlford, speaks with newly installed NAA CEO Allison Mazzei. Covering everything from her business background to her NAA priorities to her love for the Muppets, get to know Allison in a whole new way!

]]> National Auction Association Buzzsprout-17934718 Tue, 30 Sep 2025 15:00:00 -0500 2578 5 3 full false The State of the NAA & the Auction Industry 2025 | Morgan Hopson & Mike Fisher The State of the NAA & the Auction Industry 2025 | Morgan Hopson & Mike Fisher National Auction Association's Public Relations & Marketing Specialist and your host for The Auction Advocate, Taven Wohlford, speaks with newly installed NAA President Morgan Hopson, CAI, and Vice President Mike Fisher, CAI, AARE, AMM, BAS, CES, GPPA, about their shared vision for the auction industry's future as it begins today. 

Thank you to BidPath for sponsoring a portion of this month's episode. 

]]> National Auction Association's Public Relations & Marketing Specialist and your host for The Auction Advocate, Taven Wohlford, speaks with newly installed NAA President Morgan Hopson, CAI, and Vice President Mike Fisher, CAI, AARE, AMM, BAS, CES, GPPA, about their shared vision for the auction industry's future as it begins today. 

Thank you to BidPath for sponsoring a portion of this month's episode. 

]]> National Auction Association Buzzsprout-17744403 Wed, 27 Aug 2025 15:00:00 -0500 5122 5 2 full false A Chat with the 2024 IAC Champions + Live Q&A | Marcela Davila Diez-Gutierrez & Shane McCarrell A Chat with the 2024 IAC Champions + Live Q&A | Marcela Davila Diez-Gutierrez & Shane McCarrell National Auction Association's Taven Wohlford sits down with the 2024 International Auctioneer Championship Champions Marcela Davila Diez-Gutierrez, CAI, and Shane McCarrell, CAI, AARE, BAS, CES, live at the NAA's 76th annual Conference & Show. Attendees of this live recording offered up questions for our champions, who were able to share insights on what it takes to take your IAC game to the next level. Thank you to Bidpath for sponsoring a portion of this episode. 

]]> National Auction Association's Taven Wohlford sits down with the 2024 International Auctioneer Championship Champions Marcela Davila Diez-Gutierrez, CAI, and Shane McCarrell, CAI, AARE, BAS, CES, live at the NAA's 76th annual Conference & Show. Attendees of this live recording offered up questions for our champions, who were able to share insights on what it takes to take your IAC game to the next level. Thank you to Bidpath for sponsoring a portion of this episode. 

]]> National Auction Association Buzzsprout-17588130 Wed, 30 Jul 2025 11:00:00 -0500 3988 5 1 full false Building Winning Strategies in the Auto and Livestock Auction Industries | Trey Morris & Wade Leist Building Winning Strategies in the Auto and Livestock Auction Industries | Trey Morris & Wade Leist Time to shine those belt buckles and Git-R-Done! National Auction Association's Taven Wohlford speaks with Trey Morris, CAI, BAS, CAS, about his time with Barrett-Jackson Auction Company. Then, Wade Leist, 2024 Livestock Marketing Association World Livestock Auctioneer Champion, sits down to talk about the world of livestock auctions.

]]> Time to shine those belt buckles and Git-R-Done! National Auction Association's Taven Wohlford speaks with Trey Morris, CAI, BAS, CAS, about his time with Barrett-Jackson Auction Company. Then, Wade Leist, 2024 Livestock Marketing Association World Livestock Auctioneer Champion, sits down to talk about the world of livestock auctions.

]]> Buzzsprout-16878231 Fri, 28 Mar 2025 17:00:00 -0500 4547 full false Bonus Interview - Auctioneer As A Second Career | Freddie Silveria & Reggie Rivers Bonus Interview - Auctioneer As A Second Career | Freddie Silveria & Reggie Rivers Happy holidays! National Auction Association's Taven Wohlford speaks with Freddie Silveria, CAI, BAS, and Reggie Rivers, BAS, about the journeys that led them to their current success in auctioneering. 

]]> Happy holidays! National Auction Association's Taven Wohlford speaks with Freddie Silveria, CAI, BAS, and Reggie Rivers, BAS, about the journeys that led them to their current success in auctioneering. 

]]> National Auction Association Buzzsprout-16254734 Wed, 11 Dec 2024 07:00:00 -0600 1644 full false Auctioneer As A Second Career | Carrie Cunningham & Seth Weiner Auctioneer As A Second Career | Carrie Cunningham & Seth Weiner We all start somewhere! National Auction Association's Taven Wohlford speaks with Carrie Cunningham, BAS, and Seth Weiner, CAI, BAS, about the journeys that led them to their current success in auctioneering. 

]]> We all start somewhere! National Auction Association's Taven Wohlford speaks with Carrie Cunningham, BAS, and Seth Weiner, CAI, BAS, about the journeys that led them to their current success in auctioneering. 

]]> National Auction Association Buzzsprout-16254643 Tue, 10 Dec 2024 11:00:00 -0600 3535 4 6 full false The State of the NAA and the Auction Industry 2024 | John Schultz & Morgan Hopson The State of the NAA and the Auction Industry 2024 | John Schultz & Morgan Hopson National Auction Association Communications Coordinator Taven Wohlford speaks with the newly installed NAA President John Schultz, AMM, and Vice President Morgan Hopson, CAI, about their shared vision for the auction industry's future as it begins today.

]]> National Auction Association Communications Coordinator Taven Wohlford speaks with the newly installed NAA President John Schultz, AMM, and Vice President Morgan Hopson, CAI, about their shared vision for the auction industry's future as it begins today.

]]> National Auction Association Buzzsprout-15669761 Fri, 30 Aug 2024 12:00:00 -0500 5383 4 5 full false A Conversation with the 2023 IAC Champions | Brian Damewood & Haile Behr A Conversation with the 2023 IAC Champions | Brian Damewood & Haile Behr NAA Communications Coordinator and Host, Taven Wohlford; 2023 International Auctioneer Championship champions Haile Behr, BAS; and Brian Damewood help answer common questions amongst IAC competitors and share their experiences on what brought success to their championship runs.

]]> NAA Communications Coordinator and Host, Taven Wohlford; 2023 International Auctioneer Championship champions Haile Behr, BAS; and Brian Damewood help answer common questions amongst IAC competitors and share their experiences on what brought success to their championship runs.

]]> National Auction Association Buzzsprout-15059211 Mon, 13 May 2024 09:00:00 -0500 3158 4 4 full false AI's Transformative Power For Auction Professionals | Jason Deel & Sara Rose Bytnar AI's Transformative Power For Auction Professionals | Jason Deel & Sara Rose Bytnar NAA Communications Coordinator and Host, Taven Wohlford; Jason Deel, CAI, GPPA, CES; and Sara Rose Bytnar, CAI, AARE, delve into the crossroads of AI and the auction industry. Discover the revolution AI offers the auction industry, from how to differentiate yourself using AI and what programs to utilize.

]]> NAA Communications Coordinator and Host, Taven Wohlford; Jason Deel, CAI, GPPA, CES; and Sara Rose Bytnar, CAI, AARE, delve into the crossroads of AI and the auction industry. Discover the revolution AI offers the auction industry, from how to differentiate yourself using AI and what programs to utilize.

]]> National Auction Association Buzzsprout-14626378 Mon, 04 Mar 2024 13:00:00 -0600 3752 4 3 full false A Discussion on Today's Real Estate Auction World | Braden McCurdy, Jimmie Dean Coffey, & Morgan Hopson A Discussion on Today's Real Estate Auction World | Braden McCurdy, Jimmie Dean Coffey, & Morgan Hopson NAA Communications Coordinator and Host, Taven Wohlford, speaks with Braden McCurdy, CAI, AARE, AMM; Jimmie Dean Coffey, CAI, AARE, AMM, BAS, CES, MPPA; and Morgan Hopson, CAI, about the ever-evolving real estate auction world. Discussions on potential buyer apprehension, the auction method of marketing for real estate, the outlook of the real estate auction industry, and so much more are all points of conversation in this episode.

]]> NAA Communications Coordinator and Host, Taven Wohlford, speaks with Braden McCurdy, CAI, AARE, AMM; Jimmie Dean Coffey, CAI, AARE, AMM, BAS, CES, MPPA; and Morgan Hopson, CAI, about the ever-evolving real estate auction world. Discussions on potential buyer apprehension, the auction method of marketing for real estate, the outlook of the real estate auction industry, and so much more are all points of conversation in this episode.

]]> National Auctioneers Association Buzzsprout-13882145 Tue, 31 Oct 2023 11:00:00 -0500 4333 4 2 full false The State of the NAA and the Auction Industry 2023 | Lance Walker & Sherman Hostetter, Jr. The State of the NAA and the Auction Industry 2023 | Lance Walker & Sherman Hostetter, Jr. New NAA Communications Coordinator and Podcast Host, Taven Wohlford, speaks with the newly installed National Auction Association President Lance Walker, CAI, BAS, CES, and NAA Chair of the Board Sherman Hostetter, Jr., CAI, AARE, BAS, CES, GPPA, about their impact, trajectory and target of the past year and the future in the auction industry.

]]> New NAA Communications Coordinator and Podcast Host, Taven Wohlford, speaks with the newly installed National Auction Association President Lance Walker, CAI, BAS, CES, and NAA Chair of the Board Sherman Hostetter, Jr., CAI, AARE, BAS, CES, GPPA, about their impact, trajectory and target of the past year and the future in the auction industry.

]]> National Auctioneers Association Buzzsprout-13466719 Thu, 24 Aug 2023 17:00:00 -0500 2241 4 1 full false Chatting with the 2022 IAC Champions Chatting with the 2022 IAC Champions Hear directly from the 2022 International Auctioneer Champions Jerick Miller, and Chantel Kimball, CAI. We're talking about:

  • Tips for competition
  • Preparation
  • Judging criteria
  • Camaraderie

Register for Conference & Show 2023: http://auctioneers.org/cs2023

]]> Hear directly from the 2022 International Auctioneer Champions Jerick Miller, and Chantel Kimball, CAI. We're talking about:

  • Tips for competition
  • Preparation
  • Judging criteria
  • Camaraderie

Register for Conference & Show 2023: http://auctioneers.org/cs2023

]]> Arturo Mendoza Buzzsprout-13095749 Tue, 27 Jun 2023 15:00:00 -0500 2471 3 5 full false Auction Marketing for the Future Auction Marketing for the Future The National Auctioneers Association's Erin Shipps, director of marketing and communications, chats with Brook Gillespie, AMM, content marketing lead at Steffes Group, and JD Miller, digital marketing executive with Jeff Martin Auctioneers, about current trends in auction marketing and the future of AI. 

]]> The National Auctioneers Association's Erin Shipps, director of marketing and communications, chats with Brook Gillespie, AMM, content marketing lead at Steffes Group, and JD Miller, digital marketing executive with Jeff Martin Auctioneers, about current trends in auction marketing and the future of AI. 

]]> National Auctioneers Association Buzzsprout-12549361 Thu, 30 Mar 2023 10:00:00 -0500 4398 3 4 full false Family Dynamics in the Auction Industry Family Dynamics in the Auction Industry In this episode of the Auction Advocate, Erin Shipps, director of marketing and communications for the National Auctioneers Association, speaks with two families about how they find success in their family-run auction businesses.

Guests:
Frank Imholte, CAI, AARE, CES
Andy Imholte, AMM, BAS
Joe Imholte
Bryce Hansen, CAI
Chase Hansen

]]> In this episode of the Auction Advocate, Erin Shipps, director of marketing and communications for the National Auctioneers Association, speaks with two families about how they find success in their family-run auction businesses.

Guests:
Frank Imholte, CAI, AARE, CES
Andy Imholte, AMM, BAS
Joe Imholte
Bryce Hansen, CAI
Chase Hansen

]]> National Auctioneers Association Buzzsprout-12305048 Wed, 22 Feb 2023 09:00:00 -0600 3348 3 3 full false Part Two: Tips and Tools for Auctioneers to Work Smarter, not Harder | Russ Hilk & Erik Rasmus Part Two: Tips and Tools for Auctioneers to Work Smarter, not Harder | Russ Hilk & Erik Rasmus An update on how Covid-19 changed the auction business, and the tips and tools for success nearly three years later. Erin Shipps, director of marketing and communications for the National Auctioneers Association brings back fan favorites Russ Hilk and Erik Rasmus to chat about:

  • Client managed sales
  • Quality bidders
  • Problem solving
  • Hiring and educating
  • How to prepare sellers for the future
]]> An update on how Covid-19 changed the auction business, and the tips and tools for success nearly three years later. Erin Shipps, director of marketing and communications for the National Auctioneers Association brings back fan favorites Russ Hilk and Erik Rasmus to chat about:

  • Client managed sales
  • Quality bidders
  • Problem solving
  • Hiring and educating
  • How to prepare sellers for the future
]]> National Auctioneers Association Buzzsprout-11830762 Wed, 07 Dec 2022 10:00:00 -0600 4598 3 2 full false An Open Discussion on Auctioneer Licensing An Open Discussion on Auctioneer Licensing Every state has different auctioneer licensing requirements, from one end of the legislative pendulum to the other. Learn more about state licensing, challenges, advantages and what the future may hold.

Guests include:
Wade Baer, CAI, AMM (Ohio)
Nick Bennett, CAI, AMM, BAS (Montana)
Joe Gribbins, BAS, CES (Kentucky)
Shane McCarrell, CES (Tennessee)
Darron Meares, CAI, BAS, MPPA (South Carolina)
David P. Whitley, CAI, CAS (Colorado)

]]> Every state has different auctioneer licensing requirements, from one end of the legislative pendulum to the other. Learn more about state licensing, challenges, advantages and what the future may hold.

Guests include:
Wade Baer, CAI, AMM (Ohio)
Nick Bennett, CAI, AMM, BAS (Montana)
Joe Gribbins, BAS, CES (Kentucky)
Shane McCarrell, CES (Tennessee)
Darron Meares, CAI, BAS, MPPA (South Carolina)
David P. Whitley, CAI, CAS (Colorado)

]]> National Auctioneers Association Buzzsprout-11386424 Mon, 26 Sep 2022 11:00:00 -0500 6323 3 1 full false The State of the NAA and the Auction Industry The State of the NAA and the Auction Industry In this episode, we're talking with newly installed National Auctioneers Association President Sherman Hostetter, Jr., CAI, AARE, BAS, CES, GPPA, and NAA Chair of the Board Beth Rose, CAI, AARE, AMM, about the past year in the auction industry and the exciting things to come!

]]> In this episode, we're talking with newly installed National Auctioneers Association President Sherman Hostetter, Jr., CAI, AARE, BAS, CES, GPPA, and NAA Chair of the Board Beth Rose, CAI, AARE, AMM, about the past year in the auction industry and the exciting things to come!

]]> National Auctioneers Association Buzzsprout-11180938 Mon, 22 Aug 2022 14:00:00 -0500 3427 2 11 full false Auto Auction Industry Check-in with the National Auto Auction Association Auto Auction Industry Check-in with the National Auto Auction Association National Auctioneers Association (NAA) Director of Marketing & Communications Erin Shipps touches base with leaders from the National Auto Auction Association (NAAA). Guests include Tricia Heon, CEO of NAAA; and, Charlotte Pyle, CAI, AARE, past president and current secretary of NAAA, as well as co-owner and auctioneer at Joe R. Pyle Complete Auction and Realty Service. 

Topics:

  • Big announcement from NAAA
  • NAAA advocacy efforts
  • Updates on NAAA education and training
  • Advice for getting into the auto auction industry
]]> National Auctioneers Association (NAA) Director of Marketing & Communications Erin Shipps touches base with leaders from the National Auto Auction Association (NAAA). Guests include Tricia Heon, CEO of NAAA; and, Charlotte Pyle, CAI, AARE, past president and current secretary of NAAA, as well as co-owner and auctioneer at Joe R. Pyle Complete Auction and Realty Service. 

Topics:

  • Big announcement from NAAA
  • NAAA advocacy efforts
  • Updates on NAAA education and training
  • Advice for getting into the auto auction industry
]]> National Auctioneers Association Buzzsprout-10830628 Tue, 21 Jun 2022 11:00:00 -0500 2218 2 10 full false Auction Marketing Round-table Auction Marketing Round-table In this episode, we've brought together marketing professionals from the most winningest companies in the 2022 NAA Auction Marketing Competition. Guests include Lindsay Doll, marketing director for McCurdy Real Estate & Auction; Leslie Basinger, marketing team leader for Schrader Real Estate & Auction; Nick DePasquale, director of marketing and special projects for Kaufman Realty & Auctions; and, Wes Sigler, owner of Blue River Digital, who created some entries for Jeff Martin Auctioneers. 

]]> In this episode, we've brought together marketing professionals from the most winningest companies in the 2022 NAA Auction Marketing Competition. Guests include Lindsay Doll, marketing director for McCurdy Real Estate & Auction; Leslie Basinger, marketing team leader for Schrader Real Estate & Auction; Nick DePasquale, director of marketing and special projects for Kaufman Realty & Auctions; and, Wes Sigler, owner of Blue River Digital, who created some entries for Jeff Martin Auctioneers. 

]]> National Auctioneers Association Buzzsprout-10653214 Mon, 23 May 2022 08:00:00 -0500 4111 2 9 full false How to Raise More Money by Telling Better Stories | Lori L. Jacobwith How to Raise More Money by Telling Better Stories | Lori L. Jacobwith Everyone has a story. Stories are powerful. But are you telling them right? How much more money could you raise for nonprofits by tweaking your storytelling just a bit? In this episode of the Auction Advocate, Lori L. Jacobwith, master storyteller and founder of Ignited Fundraising walks us through bigger and better stories.

After spending an hour or so on the podcast with Erin I have to say, she rocks!! Her voice is delightful to listen to; her questions really caused me to think. She is fun, prepared, funny, a terrific listener. Our time together literally FLEW by and I was truly sad when we said goodbye. Erin is a true professional who has found her calling as a podcast host. You'll enjoy any sessions she records. I promise! — Lori Jacobwith, Ignited Fundraising

]]> Everyone has a story. Stories are powerful. But are you telling them right? How much more money could you raise for nonprofits by tweaking your storytelling just a bit? In this episode of the Auction Advocate, Lori L. Jacobwith, master storyteller and founder of Ignited Fundraising walks us through bigger and better stories.

After spending an hour or so on the podcast with Erin I have to say, she rocks!! Her voice is delightful to listen to; her questions really caused me to think. She is fun, prepared, funny, a terrific listener. Our time together literally FLEW by and I was truly sad when we said goodbye. Erin is a true professional who has found her calling as a podcast host. You'll enjoy any sessions she records. I promise! — Lori Jacobwith, Ignited Fundraising

]]> National Auctioneers Association Buzzsprout-10499658 Mon, 25 Apr 2022 10:00:00 -0500 3512 2 8 full false Why You Should Compete in the International Auctioneer Championship Why You Should Compete in the International Auctioneer Championship Hear directly from the 2021 International Auctioneer Champions Nick Bennett, CAI, AMM, BAS, and Laura Mantle, CAI, CAS. We're talking about:

  • Tips for competition
  • Preparation
  • Judging criteria
  • Camaraderie
  • Life as a champion

Register for the NAA's 2022 Conference & Show

]]> Hear directly from the 2021 International Auctioneer Champions Nick Bennett, CAI, AMM, BAS, and Laura Mantle, CAI, CAS. We're talking about:

  • Tips for competition
  • Preparation
  • Judging criteria
  • Camaraderie
  • Life as a champion

Register for the NAA's 2022 Conference & Show

]]> National Auctioneers Association Buzzsprout-10291168 Mon, 21 Mar 2022 14:00:00 -0500 3467 2 7 full false The Top 10 Ways You Might Annoy Your IT Manager The Top 10 Ways You Might Annoy Your IT Manager National Auctioneers Association Director of Marketing and Communications Erin Shipps  chats with her own IT manger, Adam Jones from Firefly MSP, about the top 10 things your help desk wants you NOT to do.

]]> National Auctioneers Association Director of Marketing and Communications Erin Shipps  chats with her own IT manger, Adam Jones from Firefly MSP, about the top 10 things your help desk wants you NOT to do.

]]> National Auctioneers Association Buzzsprout-10115006 Mon, 21 Feb 2022 09:00:00 -0600 3031 2 6 full false Supply Chain Issues and the Auction Industry, Part 3 | Livestock and Farming Industries Supply Chain Issues and the Auction Industry, Part 3 | Livestock and Farming Industries The National Auctioneers Association's series on supply chain issues concludes with a discussion on the livestock and farming industries. The esteemed panel for this podcast includes Doak Lambert, CAS, auctioneer for Lambert Auction Company; Kyle McMahon, founder and CEO of Tractor Zoom, and active farmer; and, Dr. Roger Cryan, chief economist for the American Farm Bureau Federation. 

]]> The National Auctioneers Association's series on supply chain issues concludes with a discussion on the livestock and farming industries. The esteemed panel for this podcast includes Doak Lambert, CAS, auctioneer for Lambert Auction Company; Kyle McMahon, founder and CEO of Tractor Zoom, and active farmer; and, Dr. Roger Cryan, chief economist for the American Farm Bureau Federation. 

]]> National Auctioneers Association Buzzsprout-9944476 Mon, 24 Jan 2022 15:00:00 -0600 2611 2 5 full false Supply Chain Issues and the Auction Industry, Part 2 | Kevin Chartier, Manheim Supply Chain Issues and the Auction Industry, Part 2 | Kevin Chartier, Manheim Part two in this series on supply chain issues and the auction industry features Kevin Chartier from Manheim. He sits down with NAA Director of Marketing & Communications Erin Shipps to talk about the effects on the auto auction industry. 

]]> Part two in this series on supply chain issues and the auction industry features Kevin Chartier from Manheim. He sits down with NAA Director of Marketing & Communications Erin Shipps to talk about the effects on the auto auction industry. 

]]> National Auctioneers Association Buzzsprout-9754312 Mon, 20 Dec 2021 10:00:00 -0600 2438 2 4 full false Supply Chain Issues and the Auction Industry, Part 1 | Matt Ackley, Ritchie Bros. Supply Chain Issues and the Auction Industry, Part 1 | Matt Ackley, Ritchie Bros. Supply chain issues are having unique effects on the auction industry, and the many asset groups served by auctioneers. To start this conversation, Auction Advocate Host and NAA Director of Marketing & Communications Erin Shipps sits down with Matt Ackley, chief marketing officer from the global auction powerhouse, Ritchie Bros. 

]]> Supply chain issues are having unique effects on the auction industry, and the many asset groups served by auctioneers. To start this conversation, Auction Advocate Host and NAA Director of Marketing & Communications Erin Shipps sits down with Matt Ackley, chief marketing officer from the global auction powerhouse, Ritchie Bros. 

]]> National Auctioneers Association Buzzsprout-9552689 Mon, 15 Nov 2021 12:00:00 -0600 2859 2 3 full false Data Collection: Responsibility, Liability, and Where We Go From Here | John Schultz and Peter Gehres Data Collection: Responsibility, Liability, and Where We Go From Here | John Schultz and Peter Gehres NAA Director of Marketing and Communications Erin Shipps chats with NAA Directors Peter Gehres, CAI, CAS, CES, (Jeff Martin Auctioneers) and John Schultz, AMM, (Grafe Auction) about the responsibility in collecting personally identifiable information. Why do auction companies collect it? What types of data are there? What is an auction company liable for? What do you need to look for in a third-party vendor?

Links:
Auction Marketplaces, Auction Data, and the Impact (white paper)
Is My Personally Identifiable Information Safe with an Auction Company? (blog post)

]]> NAA Director of Marketing and Communications Erin Shipps chats with NAA Directors Peter Gehres, CAI, CAS, CES, (Jeff Martin Auctioneers) and John Schultz, AMM, (Grafe Auction) about the responsibility in collecting personally identifiable information. Why do auction companies collect it? What types of data are there? What is an auction company liable for? What do you need to look for in a third-party vendor?

Links:
Auction Marketplaces, Auction Data, and the Impact (white paper)
Is My Personally Identifiable Information Safe with an Auction Company? (blog post)

]]> National Auctioneers Association Buzzsprout-9391000 Mon, 18 Oct 2021 15:00:00 -0500 3868 2 2 full false NAA Outgoing CEO Hannes Combest Reflects on a Career Serving Auctioneers NAA Outgoing CEO Hannes Combest Reflects on a Career Serving Auctioneers NAA Director of Marketing & Communications Erin Shipps chats with outgoing CEO Hannes Combest, CAE, FSAE, about more than a decade of service to the auction industry. From the early days to projects she is most proud of, difficult moments, funniest moments, and the future of the industry. Also, don't miss a special guest who has shared many memories with Hannes. 

]]> NAA Director of Marketing & Communications Erin Shipps chats with outgoing CEO Hannes Combest, CAE, FSAE, about more than a decade of service to the auction industry. From the early days to projects she is most proud of, difficult moments, funniest moments, and the future of the industry. Also, don't miss a special guest who has shared many memories with Hannes. 

]]> National Auctioneers Association Buzzsprout-9236110 Tue, 21 Sep 2021 14:00:00 -0500 5254 2 1 full false The Women at the Top of the Auction Industry The Women at the Top of the Auction Industry The National Auctioneers Association's membership is made up of only 17% women, so how did it reach this historic moment of having both outgoing and incoming female Board of Directors presidents? Erin Shipps, director of marketing and communications sits down with NAA President Beth Rose, CAI, AARE, AMM, and Chair of the Board Terri Walker, CAI, BAS, CES, to discuss leadership, volunteerism, family businesses and the future of the auction industry. 

]]> The National Auctioneers Association's membership is made up of only 17% women, so how did it reach this historic moment of having both outgoing and incoming female Board of Directors presidents? Erin Shipps, director of marketing and communications sits down with NAA President Beth Rose, CAI, AARE, AMM, and Chair of the Board Terri Walker, CAI, BAS, CES, to discuss leadership, volunteerism, family businesses and the future of the auction industry. 

]]> National Auctioneers Association Buzzsprout-9043108 Tue, 17 Aug 2021 10:00:00 -0500 3779 1 10 full false The Best Advice for Contract Auctioneers The Best Advice for Contract Auctioneers Contract auctioneering is a very lucrative career for many bid callers and other auction professionals, but it takes hard work, organization and determination. It also takes a little bit of luck and the right networking. For this episode of The Auction Advocate, National Auctioneers Association Director of Marketing & Communications Erin Shipps sits down with three of the best contract auctioneers in the industry -- Matt Hostetter, CAI, CAS, CES; Joseph Mast, CAI; and Trey Morris, CAI, BAS, CAS -- to talk about finding success in working for others while working for yourself.

Resources:
International Auctioneer Championship
NAA's State Licensing Guide

Voice37 Throat Remedy
Grethers Pastilles Dry Mouth and Sore Throat Relief
Chips Eucalyptus Menthol throat lozenge
FIGROL Portable mini humidifier
Throat Coat tea
PopperBlocker mic filter
Thayers slippery elm lozenges
Alien Ears
Westone
Ultimate Ears
JH Audio
Tumi garment bag

]]> Contract auctioneering is a very lucrative career for many bid callers and other auction professionals, but it takes hard work, organization and determination. It also takes a little bit of luck and the right networking. For this episode of The Auction Advocate, National Auctioneers Association Director of Marketing & Communications Erin Shipps sits down with three of the best contract auctioneers in the industry -- Matt Hostetter, CAI, CAS, CES; Joseph Mast, CAI; and Trey Morris, CAI, BAS, CAS -- to talk about finding success in working for others while working for yourself.

Resources:
International Auctioneer Championship
NAA's State Licensing Guide

Voice37 Throat Remedy
Grethers Pastilles Dry Mouth and Sore Throat Relief
Chips Eucalyptus Menthol throat lozenge
FIGROL Portable mini humidifier
Throat Coat tea
PopperBlocker mic filter
Thayers slippery elm lozenges
Alien Ears
Westone
Ultimate Ears
JH Audio
Tumi garment bag

]]> National Auctioneers Association Buzzsprout-8579325 Mon, 24 May 2021 13:00:00 -0500 4836 1 9 full false How Can Young People Get Involved in the Auction Industry? How Can Young People Get Involved in the Auction Industry? Have you considered a career in the auction industry? The National Auctioneers Association has numerous resources available for budding auction professionals, and you may be surprised at the diversity of needs within the industry. Find out how your talents, from marketing to web design to accounting to photography, etc., fit into the world of auctions.

The NAA also has resources for teachers and young students to raise awareness of the auction method of marketing. Share those with your community and students today!

Resources:
Supervised Agricultural Experience
NAA NextGen
Auction Adventures Game
5th Grade Curriculum
Middle School Curriculum
Educational Auction Craft
Auction e-Comic

]]> Have you considered a career in the auction industry? The National Auctioneers Association has numerous resources available for budding auction professionals, and you may be surprised at the diversity of needs within the industry. Find out how your talents, from marketing to web design to accounting to photography, etc., fit into the world of auctions.

The NAA also has resources for teachers and young students to raise awareness of the auction method of marketing. Share those with your community and students today!

Resources:
Supervised Agricultural Experience
NAA NextGen
Auction Adventures Game
5th Grade Curriculum
Middle School Curriculum
Educational Auction Craft
Auction e-Comic

]]> National Auctioneers Association Buzzsprout-8364300 Mon, 19 Apr 2021 14:00:00 -0500 3808 1 8 full false Answers to your Burning LinkedIn Questions | Donna Serdula Answers to your Burning LinkedIn Questions | Donna Serdula In this episode of the Auction Advocate, host Erin Shipps, director of marketing and communications for the National Auctioneers Association, and co-host Kora Cameron, content developer for the NAA, sit down with LinkedIn Makeover pioneer Donna Serdula. Much to our surprise (not Kora's), LinkedIn has evolved into an essential tool for marketing, networking and professional growth, and you need to make sure you're doing it right. Listen now for Donna's quick tips and deep dives into the value of this platform.

Upcoming NAA events

]]> In this episode of the Auction Advocate, host Erin Shipps, director of marketing and communications for the National Auctioneers Association, and co-host Kora Cameron, content developer for the NAA, sit down with LinkedIn Makeover pioneer Donna Serdula. Much to our surprise (not Kora's), LinkedIn has evolved into an essential tool for marketing, networking and professional growth, and you need to make sure you're doing it right. Listen now for Donna's quick tips and deep dives into the value of this platform.

Upcoming NAA events

]]> National Auctioneers Association Buzzsprout-8144793 Mon, 15 Mar 2021 11:00:00 -0500 2403 1 7 full false How Benefit Auctions and Fundraising Pivoted in a Suddenly Virtual World, Misty Marquam and Christine DeCastro How Benefit Auctions and Fundraising Pivoted in a Suddenly Virtual World, Misty Marquam and Christine DeCastro Host Erin Shipps, marketing and communications director for the National Auctioneers Association, talks with benefit auction market leaders from Marquam Auction Agency about the challenges they faced in 2020. Misty Marquam, BAS, and Christine DeCastro, BAS, also give their outlook for fundraising in 2021 and join in a little East Coast/West Coast trivia. 

]]> Host Erin Shipps, marketing and communications director for the National Auctioneers Association, talks with benefit auction market leaders from Marquam Auction Agency about the challenges they faced in 2020. Misty Marquam, BAS, and Christine DeCastro, BAS, also give their outlook for fundraising in 2021 and join in a little East Coast/West Coast trivia. 

]]> National Auctioneers Association Buzzsprout-7883269 Mon, 15 Feb 2021 13:00:00 -0600 3549 1 6 full false Tips and Tools for Auctioneers to Work Smarter, not Harder | Russ Hilk & Erik Rasmus Tips and Tools for Auctioneers to Work Smarter, not Harder | Russ Hilk & Erik Rasmus Ever feel like you have too much to do and too little time? Do you find yourself trying to handle every work project yourself? Stop it. There is an easier way! In this month's episode of the Auction Advocate, NAA Director of Marketing & Communications Erin Shipps talks with Russ Hilk, CAI, AMM, GPPA, of Fram Fram, and Erik Rasmus, CAI, AMM, from Rasmus Auction about working smarter, not harder.

]]> Ever feel like you have too much to do and too little time? Do you find yourself trying to handle every work project yourself? Stop it. There is an easier way! In this month's episode of the Auction Advocate, NAA Director of Marketing & Communications Erin Shipps talks with Russ Hilk, CAI, AMM, GPPA, of Fram Fram, and Erik Rasmus, CAI, AMM, from Rasmus Auction about working smarter, not harder.

]]> National Auctioneers Association Buzzsprout-7356712 Mon, 18 Jan 2021 14:00:00 -0600 2172 1 5 full false How Auctioneers Handle Sensitive Estate Trauma | Jason Roske How Auctioneers Handle Sensitive Estate Trauma | Jason Roske Auction Advocate host Erin Shipps, director of marketing and communications for the National Auctioneers Association, talks with auctioneer Jason Roske, CAI, AMM, of KC Auction & Appraisal Co. about the best ways to handle sensitive matters when it comes to personal property estate auctions and the importance of mental health. 

]]> Auction Advocate host Erin Shipps, director of marketing and communications for the National Auctioneers Association, talks with auctioneer Jason Roske, CAI, AMM, of KC Auction & Appraisal Co. about the best ways to handle sensitive matters when it comes to personal property estate auctions and the importance of mental health. 

]]> National Auctioneers Association Buzzsprout-6955157 Mon, 21 Dec 2020 14:00:00 -0600 2219 estate auction, personal property auction, estate trauma, selling personal estate 1 4 full false Facebook vs. Google Marketing: What's Best for your Business? | Billie Jo and John Schultz Facebook vs. Google Marketing: What's Best for your Business? | Billie Jo and John Schultz The Auction Advocate host Erin Shipps, director of marketing and communications for the National Auctioneers Association sits down with two of the auction industry's finest: Billie Jo Schultz, CAI, AMM, and John Schultz, AMM. Both are instructors for NAA's Auction Marketing Management (AMM) Next course and experts at marketing auctions through Facebook and Google. Which method is right for you? It depends. Tune in to learn more!

]]> The Auction Advocate host Erin Shipps, director of marketing and communications for the National Auctioneers Association sits down with two of the auction industry's finest: Billie Jo Schultz, CAI, AMM, and John Schultz, AMM. Both are instructors for NAA's Auction Marketing Management (AMM) Next course and experts at marketing auctions through Facebook and Google. Which method is right for you? It depends. Tune in to learn more!

]]> John Schultz, AMM; Billie Jo Schultz, CAI, AMM Buzzsprout-6518776 Mon, 23 Nov 2020 15:00:00 -0600 3361 facebook marketing, google marketing, social media marketing for business, social media marketing for auctions 1 3 full false How to Build a Culture of Auctions in your Community | Braden McCurdy How to Build a Culture of Auctions in your Community | Braden McCurdy In episode two of the Auction Advocate, the podcast where we're all in, we're talking about how to grow business awareness by creating a culture in your local community. Braden McCurdy, CAI, AARE, AMM, CEO and auctioneer at McCurdy Auction in Wichita, Kansas, joins NAA Director of Marketing and Communications Erin Shipps to share tips on how he and his coworkers have made moves and strengthened relationships to increase the auction presence in their community.

]]> In episode two of the Auction Advocate, the podcast where we're all in, we're talking about how to grow business awareness by creating a culture in your local community. Braden McCurdy, CAI, AARE, AMM, CEO and auctioneer at McCurdy Auction in Wichita, Kansas, joins NAA Director of Marketing and Communications Erin Shipps to share tips on how he and his coworkers have made moves and strengthened relationships to increase the auction presence in their community.

]]> National Auctioneers Association Buzzsprout-6095089 Tue, 27 Oct 2020 17:00:00 -0500 1552 local business growth, culture of auctions, auction business growth 1 2 full false 5 Things You Can Do Right Now to Improve your SEO | Garry Grant, SEO, Inc. 5 Things You Can Do Right Now to Improve your SEO | Garry Grant, SEO, Inc. Do you want to improve your Search Engine Optimization (SEO) but find the idea overwhelming? Do you find yourself struggling just to know where to start? The Auction Advocate sat down with Garry Grant, CEO of SEO, Inc. to talk about easy steps you can take right now to begin the journey of mastering SEO. Grant is a veteran expert in search engine optimization and the digital marketing industry. With more than 24+ years of experience, Garry has successfully built a multi-service operation at SEO, Inc., developing proprietary technologies through complex strategic solutions.

auctioneers.org
Designation Academy (AMM/AMM Next)
Auction Marketing Management


]]> Do you want to improve your Search Engine Optimization (SEO) but find the idea overwhelming? Do you find yourself struggling just to know where to start? The Auction Advocate sat down with Garry Grant, CEO of SEO, Inc. to talk about easy steps you can take right now to begin the journey of mastering SEO. Grant is a veteran expert in search engine optimization and the digital marketing industry. With more than 24+ years of experience, Garry has successfully built a multi-service operation at SEO, Inc., developing proprietary technologies through complex strategic solutions.

auctioneers.org
Designation Academy (AMM/AMM Next)
Auction Marketing Management


]]> Garry Grant, SEO, Inc. Buzzsprout-5640250 Mon, 28 Sep 2020 10:00:00 -0500 3016 seo, search engine optimization, garry grant, seo inc 1 1 full false