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  <title>Assurity’s Focus on Voluntary Benefits</title>

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  <copyright>© 2026 Assurity’s Focus on Voluntary Benefits</copyright>
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  <itunes:author>Assurity Worksite Sales</itunes:author>
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  <description><![CDATA[Brought to you by the nation’s voluntary sales growth leader for the past two years, Focus on Voluntary Benefits offers insurance brokers insight into the current state of the industry, as well as strategies they can use to grow their businesses in today’s market.]]></description>
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     <title>Assurity’s Focus on Voluntary Benefits</title>
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    <itunes:title>What will make this enrollment season unlike any other?</itunes:title>
    <title>What will make this enrollment season unlike any other?</title>
    <itunes:summary><![CDATA[A lot has changed since Nick Rockwell – president of Eastbridge Consulting Group and a frequent contributor to BenefitsPRO – last joined us. Now, he’s back to discuss Eastbridge’s recent findings into how employers are approaching voluntary benefits this fall – and how brokers can position themselves for success.  FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC. Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries...]]></itunes:summary>
    <description><![CDATA[<p>A lot has changed since Nick Rockwell – president of Eastbridge Consulting Group and a frequent contributor to BenefitsPRO – last joined us. Now, he’s back to discuss Eastbridge’s recent findings into how employers are approaching voluntary benefits this fall – and how brokers can position themselves for success.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></description>
    <content:encoded><![CDATA[<p>A lot has changed since Nick Rockwell – president of Eastbridge Consulting Group and a frequent contributor to BenefitsPRO – last joined us. Now, he’s back to discuss Eastbridge’s recent findings into how employers are approaching voluntary benefits this fall – and how brokers can position themselves for success.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></content:encoded>
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    <itunes:author>Assurity Worksite Sales</itunes:author>
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    <pubDate>Mon, 30 Aug 2021 11:00:00 -0500</pubDate>
    <itunes:duration>2417</itunes:duration>
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    <itunes:season>2</itunes:season>
    <itunes:episode>3</itunes:episode>
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    <itunes:title>How to succeed with smaller employers</itunes:title>
    <title>How to succeed with smaller employers</title>
    <itunes:summary><![CDATA[Eastbridge Consulting Group Director of Research Services Ginger Bates joins us to take a closer look at the small case (100 employees or less) voluntary sales market. We discuss which products employees want today, why tech-driven processes are a must for brokers, and other tips for success this enrollment season.  FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC. Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiari...]]></itunes:summary>
    <description><![CDATA[<p>Eastbridge Consulting Group Director of Research Services Ginger Bates joins us to take a closer look at the small case (100 employees or less) voluntary sales market. We discuss which products employees want today, why tech-driven processes are a must for brokers, and other tips for success this enrollment season.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></description>
    <content:encoded><![CDATA[<p>Eastbridge Consulting Group Director of Research Services Ginger Bates joins us to take a closer look at the small case (100 employees or less) voluntary sales market. We discuss which products employees want today, why tech-driven processes are a must for brokers, and other tips for success this enrollment season.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></content:encoded>
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    <itunes:author>Assurity Worksite Sales</itunes:author>
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    <pubDate>Tue, 06 Jul 2021 10:00:00 -0500</pubDate>
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    <itunes:keywords></itunes:keywords>
    <itunes:season>2</itunes:season>
    <itunes:episode>2</itunes:episode>
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    <itunes:title>State of the Union II: Reflecting on COVID-19’s impact on the voluntary marketplace</itunes:title>
    <title>State of the Union II: Reflecting on COVID-19’s impact on the voluntary marketplace</title>
    <itunes:summary><![CDATA[A year after her first appearance on Focus on Voluntary Benefits, Bonnie Brazzell, Senior Vice President of Eastbridge Consulting Group, joins Assurity Vice President of Worksite Sales Jack Douglas to discuss the pandemic’s lasting effects on the marketplace, and what brokers should expect when preparing for enrollment season.  FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC. Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Thos...]]></itunes:summary>
    <description><![CDATA[<p>A year after her first appearance on <em>Focus on Voluntary Benefits</em>, Bonnie Brazzell, Senior Vice President of Eastbridge Consulting Group, joins Assurity Vice President of Worksite Sales Jack Douglas to discuss the pandemic’s lasting effects on the marketplace, and what brokers should expect when preparing for enrollment season.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></description>
    <content:encoded><![CDATA[<p>A year after her first appearance on <em>Focus on Voluntary Benefits</em>, Bonnie Brazzell, Senior Vice President of Eastbridge Consulting Group, joins Assurity Vice President of Worksite Sales Jack Douglas to discuss the pandemic’s lasting effects on the marketplace, and what brokers should expect when preparing for enrollment season.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></content:encoded>
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    <itunes:author>Assurity Worksite Sales</itunes:author>
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    <pubDate>Fri, 11 Jun 2021 14:00:00 -0500</pubDate>
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    <itunes:keywords></itunes:keywords>
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    <itunes:title>Enrollment 2020: How to go virtual</itunes:title>
    <title>Enrollment 2020: How to go virtual</title>
    <itunes:summary><![CDATA[In many ways, COVID-19 and reduced face-to-face time with employees have forced changes in how voluntary benefit brokers and their employer clients enroll employee benefits. In this podcast, Assurity and Heather Garbers of HUB International discuss best practices brokers and implement as they adapt to enrolling virtually. Learn more about Voluntary Benefits from Assurity and HUB International.  FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC. Assurity is a marketing name for the mu...]]></itunes:summary>
    <description><![CDATA[<p>In many ways, COVID-19 and reduced face-to-face time with employees have forced changes in how voluntary benefit brokers and their employer clients enroll employee benefits. In this podcast, Assurity and <b>Heather Garbers</b> of HUB International discuss best practices brokers and implement as they adapt to enrolling virtually.</p><p>Learn more about Voluntary Benefits from <a href='http://www.assurity.com'><b>Assurity</b></a> and <a href='https://www.hubinternational.com/products/employee-benefits/voluntary-benefits/'><b>HUB International</b>.</a><b><br/><br/></b>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></description>
    <content:encoded><![CDATA[<p>In many ways, COVID-19 and reduced face-to-face time with employees have forced changes in how voluntary benefit brokers and their employer clients enroll employee benefits. In this podcast, Assurity and <b>Heather Garbers</b> of HUB International discuss best practices brokers and implement as they adapt to enrolling virtually.</p><p>Learn more about Voluntary Benefits from <a href='http://www.assurity.com'><b>Assurity</b></a> and <a href='https://www.hubinternational.com/products/employee-benefits/voluntary-benefits/'><b>HUB International</b>.</a><b><br/><br/></b>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></content:encoded>
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    <itunes:author>Assurity Worksite Sales</itunes:author>
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    <pubDate>Wed, 28 Oct 2020 11:00:00 -0500</pubDate>
    <itunes:duration>1772</itunes:duration>
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    <itunes:title>How generational differences shape coverage choices</itunes:title>
    <title>How generational differences shape coverage choices</title>
    <itunes:summary><![CDATA[Gen Xers, baby boomers, millennials – when it comes to voluntary benefits, what makes them different? What makes them the same? Listen to Eastbridge Director of Research Services Ginger Bates discuss how generational demographics can help brokers shape their benefits strategies.  FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC. Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: As...]]></itunes:summary>
    <description><![CDATA[<p>Gen Xers, baby boomers, millennials – when it comes to voluntary benefits, what makes them different? What makes them the same? Listen to Eastbridge Director of Research Services Ginger Bates discuss how generational demographics can help brokers shape their benefits strategies.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></description>
    <content:encoded><![CDATA[<p>Gen Xers, baby boomers, millennials – when it comes to voluntary benefits, what makes them different? What makes them the same? Listen to Eastbridge Director of Research Services Ginger Bates discuss how generational demographics can help brokers shape their benefits strategies.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></content:encoded>
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    <itunes:author>Assurity Worksite Sales</itunes:author>
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    <pubDate>Tue, 15 Sep 2020 12:00:00 -0500</pubDate>
    <itunes:duration>1552</itunes:duration>
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    <itunes:season>1</itunes:season>
    <itunes:episode>3</itunes:episode>
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    <itunes:title>Eastbridge Consulting’s Nick Rockwell on Getting the Most from Your Voluntary Sales</itunes:title>
    <title>Eastbridge Consulting’s Nick Rockwell on Getting the Most from Your Voluntary Sales</title>
    <itunes:summary><![CDATA[Eastbridge President Nick Rockwell joins us to discuss how a well-defined enrollment strategy is key to voluntary sales.  FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC. Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company i...]]></itunes:summary>
    <description><![CDATA[<p>Eastbridge President <b>Nick Rockwell</b> joins us to discuss how a well-defined enrollment strategy is key to voluntary sales.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></description>
    <content:encoded><![CDATA[<p>Eastbridge President <b>Nick Rockwell</b> joins us to discuss how a well-defined enrollment strategy is key to voluntary sales.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></content:encoded>
    <enclosure url="https://www.buzzsprout.com/1180901/episodes/4738316-eastbridge-consulting-s-nick-rockwell-on-getting-the-most-from-your-voluntary-sales.mp3" length="25224970" type="audio/mpeg" />
    <itunes:author>Assurity Worksite Sales</itunes:author>
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    <pubDate>Mon, 27 Jul 2020 14:00:00 -0500</pubDate>
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    <itunes:duration>2099</itunes:duration>
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    <itunes:title>State of the Union: Eastbridge and Assurity discuss the impact of COVID-19</itunes:title>
    <title>State of the Union: Eastbridge and Assurity discuss the impact of COVID-19</title>
    <itunes:summary><![CDATA[Eastbridge Consulting Group Senior Vice President Bonnie Brazzell joins us to discuss the effects of the COVID-19 pandemic on the voluntary benefits marketplace.  FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC. Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are off...]]></itunes:summary>
    <description><![CDATA[<p>Eastbridge Consulting Group Senior Vice President <b>Bonnie Brazzell</b> joins us to discuss the effects of the COVID-19 pandemic on the voluntary benefits marketplace.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></description>
    <content:encoded><![CDATA[<p>Eastbridge Consulting Group Senior Vice President <b>Bonnie Brazzell</b> joins us to discuss the effects of the COVID-19 pandemic on the voluntary benefits marketplace.<br/><br/>FOR PRODUCER USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC.<br/>Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, New York. Product availability, features and rates may vary by state.</p>]]></content:encoded>
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    <itunes:author>Assurity</itunes:author>
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    <pubDate>Thu, 25 Jun 2020 14:00:00 -0500</pubDate>
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    <itunes:duration>1926</itunes:duration>
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