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  <title>Museum Marketing with Frank Bennett</title>

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  <description><![CDATA[The Museum Marketing Podcast will help you turn your museum into a world-class museum.  Frank discusses museum marketing, museum strategy, museum leadership, and even a few museum hacks.  The podcast is a mix of topic discussions, interviews, and occasional quick tips to help you get more visitors, build your community, and achieve your goals! Our blog is at www.WorldClassMuseum.com.  Be World Class!]]></description>
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    <itunes:title>Creating Digital Programs that will Attract and Retain an Audience</itunes:title>
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    <itunes:summary><![CDATA[Last month I spoke at a museum symposium on the keys to creating digital content that resonates with your audience and keeps them coming back.  I got a lot of good feedback on the presentation, so I am uploading an audio copy here for my podcast community.  It's about 15-minutes long.    For more museum strategy and marketing content, go to my blog at www.WorldClassMuseum.com.     ]]></itunes:summary>
    <description><![CDATA[<p>Last month I spoke at a museum symposium on the keys to creating digital content that resonates with your audience and keeps them coming back.  I got a lot of good feedback on the presentation, so I am uploading an audio copy here for my podcast community.  It&apos;s about 15-minutes long.  <br/><br/>For more museum strategy and marketing content, go to my blog at www.WorldClassMuseum.com.    </p>]]></description>
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    <itunes:title>Maximize Your Marketing Dollars During COVID-19</itunes:title>
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    <itunes:summary><![CDATA[In this episode, we discuss making the most of your reopening, maximizing your museum's limited marketing dollars during COVID-19, and getting as many people in the door as possible during these difficult times.   ]]></itunes:summary>
    <description><![CDATA[<p>In this episode, we discuss making the most of your reopening, maximizing your museum&apos;s limited marketing dollars during COVID-19, and getting as many people in the door as possible during these difficult times.  </p>]]></description>
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