Mastering Social Media for Schools Wed, 14 Oct 2026 10:56:20 -0500 http://www.socialschool4edu.com en-us © 2026 Mastering Social Media for Schools yes ad9ca57c-e107-5707-b272-1997dc87dcd2 Andrea Gribble episodic false Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mastering Social Media for Schools podcast. In addition to exclusive interviews and step-by-step strategies, each episode is designed to inspire and empower you on your journey to master school social media! This podcast is meant for anyone in K12 education - public schools, private schools, charter schools, online schools, tech/career centers - we serve them all! Grab insight into what’s working in hundreds of schools based on the experience of Andrea and her team. They directly manage more than 90 school districts, and coach/mentor more than 200 other schools. But Andrea didn’t always know what worked. When she started her business in 2014, she wished she had someone helping her answer questions like: What platform should I start with? How important is my school hashtag? Should every school in my district have its own Facebook page? What kind of videos do best? How do I represent everything that is going on in my school when I’m only one person? You’ll discover why thousands of educators follow Andrea’s advice on social media and even have fun while listening. Hit “subscribe” and get ready to master social media for your school!

]]> Buzzsprout (https://www.buzzsprout.com) Social Media, School Marketing, Facebook, Instagram, Storytelling, School Communicator, School PR Andrea Gribble https://storage.buzzsprout.com/8xala0lzt4zy757s6ywr2ddgpyug?.jpg Mastering Social Media for Schools http://www.socialschool4edu.com From 600 to 1,600 Followers: School Social Media Growth with Melissa Bevier From 600 to 1,600 Followers: School Social Media Growth with Melissa Bevier
  • Melissa Bevier shares the remarkable progress her district has made since attending the Social Media for Schools Retreat, including nearly tripling its social media following and creating content that reached tens of thousands of views.
  • Sometimes the biggest improvements don’t require a complicated strategy. Melissa explains how simple shifts - like relying less on graphics and showing more authentic photos, people, and stories - changed how their community responded.
  • A small communications team can’t be everywhere, so Melissa is finding creative ways to expand her storytelling network through staff collaboration, photo submissions, and a new student ambassador program.
  • One of Melissa’s biggest lessons has nothing to do with algorithms: relationships are your superpower. When staff, coaches, teachers, and students become your eyes and ears, finding meaningful stories becomes much easier.


    • SPECIAL GUEST

    Melissa Bevier

    Communications

    Grossmont Union High School District, California


    Email: mbevier@guhsd.net 

    Connect with Melissa on Instagram: @_melly_gram_ 


    Website: https://www.guhsd.net 

    Facebook: https://www.facebook.com/GUHSDschools 

    Instagram: https://www.instagram.com/guhsd_schools/ 



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    www.SocialSchool4EDU.com

    ]]>
  • Melissa Bevier shares the remarkable progress her district has made since attending the Social Media for Schools Retreat, including nearly tripling its social media following and creating content that reached tens of thousands of views.
  • Sometimes the biggest improvements don’t require a complicated strategy. Melissa explains how simple shifts - like relying less on graphics and showing more authentic photos, people, and stories - changed how their community responded.
  • A small communications team can’t be everywhere, so Melissa is finding creative ways to expand her storytelling network through staff collaboration, photo submissions, and a new student ambassador program.
  • One of Melissa’s biggest lessons has nothing to do with algorithms: relationships are your superpower. When staff, coaches, teachers, and students become your eyes and ears, finding meaningful stories becomes much easier.


    • SPECIAL GUEST

    Melissa Bevier

    Communications

    Grossmont Union High School District, California


    Email: mbevier@guhsd.net 

    Connect with Melissa on Instagram: @_melly_gram_ 


    Website: https://www.guhsd.net 

    Facebook: https://www.facebook.com/GUHSDschools 

    Instagram: https://www.instagram.com/guhsd_schools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19914617 Mon, 12 Oct 2026 03:00:00 -0500 1851 340 full false     Social Media Secrets from a One-Person School PR Shop with Sharon Patrick Social Media Secrets from a One-Person School PR Shop with Sharon Patrick
  • Sharon Patrick is a one-person communications department serving 28 schools and 18,000+ students - and she’s making social media work! She shares the practical systems, shortcuts, and mindset that help her keep telling great stories without trying to do everything perfectly.
  • More posts don’t automatically mean better social media. Sharon once had a goal set by her superintendent: five posts every single day. Hear what convinced her to change course and why being more intentional with content has made such a difference.
  • Stop letting great school stories get buried in texts and emails! Sharon shares the super-simple QR code system she uses to collect photos and story ideas from staff across her huge district - and it’s an idea you can easily steal.
  • One of Sharon’s most successful content ideas is also one of the simplest. Her district’s “Won the Week Hero” recognition generates incredible engagement while celebrating everyone from teachers to custodians and cafeteria staff. You’ll hear how they organize it, capture the content, and keep it manageable week after week.


    • SPECIAL GUEST

    Sharon Patrick

    Public Relations Manager

    Rankin County School District, Mississippi


    Email: sharon.patrick@rcsd.ms 


    Website: https://www.rcsd.ms 

    Facebook: https://www.facebook.com/rcsdms 

    Instagram: https://www.instagram.com/rcsdms/ 



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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    www.SocialSchool4EDU.com

    ]]>
  • Sharon Patrick is a one-person communications department serving 28 schools and 18,000+ students - and she’s making social media work! She shares the practical systems, shortcuts, and mindset that help her keep telling great stories without trying to do everything perfectly.
  • More posts don’t automatically mean better social media. Sharon once had a goal set by her superintendent: five posts every single day. Hear what convinced her to change course and why being more intentional with content has made such a difference.
  • Stop letting great school stories get buried in texts and emails! Sharon shares the super-simple QR code system she uses to collect photos and story ideas from staff across her huge district - and it’s an idea you can easily steal.
  • One of Sharon’s most successful content ideas is also one of the simplest. Her district’s “Won the Week Hero” recognition generates incredible engagement while celebrating everyone from teachers to custodians and cafeteria staff. You’ll hear how they organize it, capture the content, and keep it manageable week after week.


    • SPECIAL GUEST

    Sharon Patrick

    Public Relations Manager

    Rankin County School District, Mississippi


    Email: sharon.patrick@rcsd.ms 


    Website: https://www.rcsd.ms 

    Facebook: https://www.facebook.com/rcsdms 

    Instagram: https://www.instagram.com/rcsdms/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-19888736 Mon, 05 Oct 2026 03:00:00 -0500 2444 339 full false     Why Your School’s Instagram Should Be a Trophy Case with Robert Chapman Why Your School’s Instagram Should Be a Trophy Case with Robert Chapman
  • Robert Chapman believes your school’s Instagram should be a “trophy case.” Discover how this simple mindset helps Clinton Public Schools consistently celebrate students, staff, and the everyday moments that make their district special.
  • You don’t need to chase the algorithm to grow your Instagram. Robert shares how Clinton Public Schools built an audience of more than 5,000 followers by intentionally showing families what’s happening inside their schools.
  • Need people to pay attention to important - but boring - information? Get creative! Hear the story behind a hilarious kindergarten registration video featuring students playing the adults, and why it generated incredible engagement and shares.
  • Podcasting doesn’t have to become another overwhelming task on your list. Robert explains how he has simplified his district podcast, captures conversations with equipment he already has, and repurposes episodes to get even more mileage from great school stories.


    • SPECIAL GUEST

    Robert Chapman

    Director of Communications

    Clinton Public School District, Mississippi


    Email: rchapman@clintonpublicschools.com 

    X: https://x.com/ChapmanRobert 


    Website: https://www.clintonpublicschools.com 

    Instagram: https://www.instagram.com/clintonpublicschooldistrict/   



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    www.SocialSchool4EDU.com

    ]]>
  • Robert Chapman believes your school’s Instagram should be a “trophy case.” Discover how this simple mindset helps Clinton Public Schools consistently celebrate students, staff, and the everyday moments that make their district special.
  • You don’t need to chase the algorithm to grow your Instagram. Robert shares how Clinton Public Schools built an audience of more than 5,000 followers by intentionally showing families what’s happening inside their schools.
  • Need people to pay attention to important - but boring - information? Get creative! Hear the story behind a hilarious kindergarten registration video featuring students playing the adults, and why it generated incredible engagement and shares.
  • Podcasting doesn’t have to become another overwhelming task on your list. Robert explains how he has simplified his district podcast, captures conversations with equipment he already has, and repurposes episodes to get even more mileage from great school stories.


    • SPECIAL GUEST

    Robert Chapman

    Director of Communications

    Clinton Public School District, Mississippi


    Email: rchapman@clintonpublicschools.com 

    X: https://x.com/ChapmanRobert 


    Website: https://www.clintonpublicschools.com 

    Instagram: https://www.instagram.com/clintonpublicschooldistrict/   



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-19846978 Mon, 28 Sep 2026 15:00:00 -0500 3071 338 full false     Students Behind the Camera: Building a Student Comms Team with Genna Dellisola Students Behind the Camera: Building a Student Comms Team with Genna Dellisola
  • Fresh out of college and loving her role at Pinkerton Academy, Genna Dellisola shares how students have become an important part of the school’s communications team - creating content while gaining hands-on experience they can take straight into college and future careers.
  • What if your student social media team was actually a class? Hear how Pinkerton structures its one-credit independent study, from selecting students and brainstorming content to assigning projects, scheduling posts, and giving students real responsibility.
  • School social media doesn’t always have to feel polished and serious! Genna shares how her students use fun trends, humor, and relatable ideas to show a more human side of school leaders while building stronger connections across their community.
  • Need an easy storytelling idea you could start right away? You’ll love Pinkerton’s simple approach to class and club spotlights - giving families an inside look at opportunities students may never think to mention when someone asks, “What did you do at school today?”


    • SPECIAL GUEST

    Genna Dellisola

    Digital Media Strategist

    Pinkerton Academy, New Hampshire


    Email: gdellisola@pinkertonacademy.org 

    LinkedIn: www.linkedin.com/in/gennadellisola  


    Website: https://www.pinkertonacademy.org/ 

    Facebook: https://www.facebook.com/pinkertonacademy/ 

    Instagram: https://www.instagram.com/pinkertonacademy/ 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Fresh out of college and loving her role at Pinkerton Academy, Genna Dellisola shares how students have become an important part of the school’s communications team - creating content while gaining hands-on experience they can take straight into college and future careers.
  • What if your student social media team was actually a class? Hear how Pinkerton structures its one-credit independent study, from selecting students and brainstorming content to assigning projects, scheduling posts, and giving students real responsibility.
  • School social media doesn’t always have to feel polished and serious! Genna shares how her students use fun trends, humor, and relatable ideas to show a more human side of school leaders while building stronger connections across their community.
  • Need an easy storytelling idea you could start right away? You’ll love Pinkerton’s simple approach to class and club spotlights - giving families an inside look at opportunities students may never think to mention when someone asks, “What did you do at school today?”


    • SPECIAL GUEST

    Genna Dellisola

    Digital Media Strategist

    Pinkerton Academy, New Hampshire


    Email: gdellisola@pinkertonacademy.org 

    LinkedIn: www.linkedin.com/in/gennadellisola  


    Website: https://www.pinkertonacademy.org/ 

    Facebook: https://www.facebook.com/pinkertonacademy/ 

    Instagram: https://www.instagram.com/pinkertonacademy/ 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19818408 Mon, 21 Sep 2026 03:00:00 -0500 2233 337 full false     How to Turn One School Event Into Weeks of Reels with Andrea Gribble How to Turn One School Event Into Weeks of Reels with Andrea Gribble
  • You really can create a bunch of great video content without spending hours at your school! I’m sharing exactly how I turned less than one hour at Academic Night into 10 different Reels.
  • One event can give you weeks of content if you know what to look for. I’ll walk you through how I found students, staff, projects, and little moments worth capturing along the way.
  • Your videos do not have to be perfect to work! Some of my favorite clips were completely unplanned, a little messy, and very real - and that’s exactly why they connected with our community.
  • You don’t have to edit and post everything right away. I’ll show you how I spread these videos out over several weeks so one night of storytelling kept working for me long after the event was over.


    • Email: andrea@socialschool4edu.com  

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/  


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • You really can create a bunch of great video content without spending hours at your school! I’m sharing exactly how I turned less than one hour at Academic Night into 10 different Reels.
  • One event can give you weeks of content if you know what to look for. I’ll walk you through how I found students, staff, projects, and little moments worth capturing along the way.
  • Your videos do not have to be perfect to work! Some of my favorite clips were completely unplanned, a little messy, and very real - and that’s exactly why they connected with our community.
  • You don’t have to edit and post everything right away. I’ll show you how I spread these videos out over several weeks so one night of storytelling kept working for me long after the event was over.


    • Email: andrea@socialschool4edu.com  

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/  


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19779486 Mon, 14 Sep 2026 03:00:00 -0500 1830 336 full false     What No One Tells You About Working in School Communications with Mike Cyze What No One Tells You About Working in School Communications with Mike Cyze
  • Mike Cyze has spent 14 years in school communications, and he knows firsthand what this role demands. He shares a perspective on the work that will have many school communicators nodding along and thinking, Yep… he gets it.
  • There’s a part of this job that most people never see. Mike opens up about one of those moments - and the lesson he took from it is something every school communicator needs to hear.
  • Some of the best advice Mike has collected over the years is surprisingly simple. From knowing when to stop talking to learning how to receive feedback, these little lessons can make a big difference in how you communicate and lead.
  • And when the work feels especially heavy? You need the right people around you. Mike shares why connection, laughter, and having people who truly understand this profession matter more than we sometimes realize.


    • SPECIAL GUEST

    Mike Cyze

    Chief Communication Officer

    Dubuque Community School District, Iowa


    Email: mcyze@dbqschools.org 

    LinkedIn: www.linkedin.com/in/mike-cyze 


    Website: https://www.dbqschools.org 

    Facebook: https://www.facebook.com/dbqschools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Mike Cyze has spent 14 years in school communications, and he knows firsthand what this role demands. He shares a perspective on the work that will have many school communicators nodding along and thinking, Yep… he gets it.
  • There’s a part of this job that most people never see. Mike opens up about one of those moments - and the lesson he took from it is something every school communicator needs to hear.
  • Some of the best advice Mike has collected over the years is surprisingly simple. From knowing when to stop talking to learning how to receive feedback, these little lessons can make a big difference in how you communicate and lead.
  • And when the work feels especially heavy? You need the right people around you. Mike shares why connection, laughter, and having people who truly understand this profession matter more than we sometimes realize.


    • SPECIAL GUEST

    Mike Cyze

    Chief Communication Officer

    Dubuque Community School District, Iowa


    Email: mcyze@dbqschools.org 

    LinkedIn: www.linkedin.com/in/mike-cyze 


    Website: https://www.dbqschools.org 

    Facebook: https://www.facebook.com/dbqschools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19745431 Mon, 07 Sep 2026 03:00:00 -0500 2559 335 full false     Boosting Staff Retention with Fulton School Champions with Alex Richmond and Marc Copani Boosting Staff Retention with Fulton School Champions with Alex Richmond and Marc Copani
  • Alex Richmond and Marc Copani from Fulton City School District share how their Fulton School Champions program has grown into a beloved tradition that celebrates staff, builds pride, and brings the community along for the ride.
  • If staff morale and retention are on your mind, this episode will show you how intentional recognition can help people feel seen, valued, and proud to be part of your district.
  • You’ll hear the behind-the-scenes details of how Fulton pulls off these surprise celebrations each month - from nominations and committee planning to video editing, prizes, and local business partnerships.
  • This conversation is a great reminder that social media can be so much more than announcements. When you use it to tell personal staff stories, you can make your district feel smaller, warmer, and more connected.


    • SPECIAL GUESTS

    Marc Copani

    Director of Human Resources

    Fulton City School District, New York


    Email: mcopani@fulton.cnyric.org 


    Website: https://fultoncsd.org 

    Facebook: https://www.facebook.com/FultonCitySchoolDistrict 

    Instagram: https://www.instagram.com/fultoncsd/ 

    LinkedIn: https://www.linkedin.com/company/fultoncsd/ 



    Alexander Richmond

    Public Information Assistant with CiTi BOCES Public Relations

    CiTi BOCES, New York


    Email: arichmond@citiboces.org 


    Website: https://www.citiboces.org/ 

    Facebook: https://www.facebook.com/CiTiboces 

    Instagram: https://www.instagram.com/citi_boces/ 




    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

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    ]]>
  • Alex Richmond and Marc Copani from Fulton City School District share how their Fulton School Champions program has grown into a beloved tradition that celebrates staff, builds pride, and brings the community along for the ride.
  • If staff morale and retention are on your mind, this episode will show you how intentional recognition can help people feel seen, valued, and proud to be part of your district.
  • You’ll hear the behind-the-scenes details of how Fulton pulls off these surprise celebrations each month - from nominations and committee planning to video editing, prizes, and local business partnerships.
  • This conversation is a great reminder that social media can be so much more than announcements. When you use it to tell personal staff stories, you can make your district feel smaller, warmer, and more connected.


    • SPECIAL GUESTS

    Marc Copani

    Director of Human Resources

    Fulton City School District, New York


    Email: mcopani@fulton.cnyric.org 


    Website: https://fultoncsd.org 

    Facebook: https://www.facebook.com/FultonCitySchoolDistrict 

    Instagram: https://www.instagram.com/fultoncsd/ 

    LinkedIn: https://www.linkedin.com/company/fultoncsd/ 



    Alexander Richmond

    Public Information Assistant with CiTi BOCES Public Relations

    CiTi BOCES, New York


    Email: arichmond@citiboces.org 


    Website: https://www.citiboces.org/ 

    Facebook: https://www.facebook.com/CiTiboces 

    Instagram: https://www.instagram.com/citi_boces/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19706457 Mon, 31 Aug 2026 03:00:00 -0500 3105 334 full false     How a 360° Communications Program Can Transform Your District with Greg Viebranz How a 360° Communications Program Can Transform Your District with Greg Viebranz
  • Greg Viebranz shares lessons from 35 years in school communications and explains how his 360° approach can help districts strengthen trust, transparency, and community support.
  • Discover how a simple “temperature check” survey can reveal what families really think about your communication - and help you make smarter decisions about what to share next.
  • Learn the 30-3-30 principle for creating content that serves people who have 30 seconds, three minutes, or 30 minutes to engage with your district’s story.
  • Hear why your internal communications may not stay internal and how setting clear social media precedents can protect your district when difficult conversations arise.


    • SPECIAL GUEST

    Greg Viebranz

    Principal Strategist

    End in Mind Creative, South Carolina


    Email: endinmindcreative@gmail.com 


    Website: https://eimcreative.com 

    Facebook: https://www.facebook.com/EndInMind/ 

    X: https://x.com/end_creative 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Greg Viebranz shares lessons from 35 years in school communications and explains how his 360° approach can help districts strengthen trust, transparency, and community support.
  • Discover how a simple “temperature check” survey can reveal what families really think about your communication - and help you make smarter decisions about what to share next.
  • Learn the 30-3-30 principle for creating content that serves people who have 30 seconds, three minutes, or 30 minutes to engage with your district’s story.
  • Hear why your internal communications may not stay internal and how setting clear social media precedents can protect your district when difficult conversations arise.


    • SPECIAL GUEST

    Greg Viebranz

    Principal Strategist

    End in Mind Creative, South Carolina


    Email: endinmindcreative@gmail.com 


    Website: https://eimcreative.com 

    Facebook: https://www.facebook.com/EndInMind/ 

    X: https://x.com/end_creative 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19672816 Mon, 24 Aug 2026 03:00:00 -0500 2914 333 full false     From Local Schools to Global Impact: Giving Back with Allison Martinson From Local Schools to Global Impact: Giving Back with Allison Martinson
  • Today is a very special interview with Allison Martinson, our graphic designer here at #SocialSchool4EDU. You’ll get to know Allison beyond the incredible designs she creates and hear why giving back has become such an important part of her life and our shared mission.
  • Giving back doesn’t have to mean doing something huge. We’ll talk about how each of us can use our own gifts, resources, and opportunities to make an impact right where we are  - and sometimes much farther than we ever imagined.
  • You’ll hear more about how #SocialSchool4EDU is intentionally giving back and why supporting schools, students, and educators goes far beyond the social media work we do every day.
  • This episode comes with an invitation for YOU! Whether you feel called to make a difference locally or globally, we hope this conversation inspires you to find one way to step in, serve others, and create your own ripple effect.


    • SPECIAL GUEST

    Allison Martinson

    Graphic Designer at #SocialSchool4EDU


    Email: allisonmartinson2002@gmail.com

    Phone Number: 612-209-0117


    Honduras Well Projects - www.honduraswellprojects.org 

    Agua Viva International - aguavivainternational.org


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Today is a very special interview with Allison Martinson, our graphic designer here at #SocialSchool4EDU. You’ll get to know Allison beyond the incredible designs she creates and hear why giving back has become such an important part of her life and our shared mission.
  • Giving back doesn’t have to mean doing something huge. We’ll talk about how each of us can use our own gifts, resources, and opportunities to make an impact right where we are  - and sometimes much farther than we ever imagined.
  • You’ll hear more about how #SocialSchool4EDU is intentionally giving back and why supporting schools, students, and educators goes far beyond the social media work we do every day.
  • This episode comes with an invitation for YOU! Whether you feel called to make a difference locally or globally, we hope this conversation inspires you to find one way to step in, serve others, and create your own ripple effect.


    • SPECIAL GUEST

    Allison Martinson

    Graphic Designer at #SocialSchool4EDU


    Email: allisonmartinson2002@gmail.com

    Phone Number: 612-209-0117


    Honduras Well Projects - www.honduraswellprojects.org 

    Agua Viva International - aguavivainternational.org


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19638208 Mon, 17 Aug 2026 03:00:00 -0500 2914 332 full false     Practical AI Strategies for School Communications with Frank Devereaux Practical AI Strategies for School Communications with Frank Devereaux
  • Frank Devereaux shares how school communicators can move beyond viewing AI as a threat or shortcut and start using it as a thought partner to strengthen ideas, streamline workflows, and create clearer messages.
  • Discover how custom AI agents trained on your district’s style guides, mission, and trusted resources can help your team communicate more consistently - without losing the human voice your community values.
  • You’ll hear which privacy-conscious and educator-friendly AI tools deserve a closer look, plus why clear guardrails and transparency are essential for building trust with staff, families, and students.
  • Find out how AI can give school communicators more time to focus on what technology cannot replace: authentic, emotional storytelling that connects families to the heart of their schools.


    • SPECIAL GUEST

    Frank Devereaux

    Educational Technology Integration Specialist


    Email: knarfdev@gmail.com 

    LinkedIn:  https://www.linkedin.com/in/frank-devereaux-8a449344/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Frank Devereaux shares how school communicators can move beyond viewing AI as a threat or shortcut and start using it as a thought partner to strengthen ideas, streamline workflows, and create clearer messages.
  • Discover how custom AI agents trained on your district’s style guides, mission, and trusted resources can help your team communicate more consistently - without losing the human voice your community values.
  • You’ll hear which privacy-conscious and educator-friendly AI tools deserve a closer look, plus why clear guardrails and transparency are essential for building trust with staff, families, and students.
  • Find out how AI can give school communicators more time to focus on what technology cannot replace: authentic, emotional storytelling that connects families to the heart of their schools.


    • SPECIAL GUEST

    Frank Devereaux

    Educational Technology Integration Specialist


    Email: knarfdev@gmail.com 

    LinkedIn:  https://www.linkedin.com/in/frank-devereaux-8a449344/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19592321 Mon, 10 Aug 2026 03:00:00 -0500 2556 331 full false     Why Communication is a Superintendent’s Most Important Skill with Deron Stender Why Communication is a Superintendent’s Most Important Skill with Deron Stender
  • Deron Stender has spent 24 years leading school districts, and one lesson stands above the rest: communication builds trust. Hear how early setbacks helped shape his belief that communication isn't just part of leadership - it's one of the most important leadership skills a superintendent can develop.
  • Are you telling your community what's happening - or involving them in the conversation? Deron shares a simple mindset shift that's helped him gain buy-in around difficult financial decisions and strengthen relationships across his district.
  • Every leader needs someone who will tell them the truth. Learn how Deron found a trusted staff partner who isn't afraid to say, "This doesn't make sense," and why that honest feedback has made all the difference in his district's communications.
  • Small districts may not have a dedicated communicator, but they can't afford to ignore communication. Deron explains why investing in communication training, professional networks, and relationship-building can have a lasting impact on your school district's success.


    • SPECIAL GUEST

    Deron Stender

    Superintendent

    Creston Community Schools, Iowa


    Email: dstender@crestonschools.org 


    Website: https://www.crestonschools.org 

    Facebook: https://www.facebook.com/profile.php?id=100048656033523 

    Instagram: https://www.instagram.com/ccsd_panthers/ 

    X: https://x.com/CCSD_Panthers 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Deron Stender has spent 24 years leading school districts, and one lesson stands above the rest: communication builds trust. Hear how early setbacks helped shape his belief that communication isn't just part of leadership - it's one of the most important leadership skills a superintendent can develop.
  • Are you telling your community what's happening - or involving them in the conversation? Deron shares a simple mindset shift that's helped him gain buy-in around difficult financial decisions and strengthen relationships across his district.
  • Every leader needs someone who will tell them the truth. Learn how Deron found a trusted staff partner who isn't afraid to say, "This doesn't make sense," and why that honest feedback has made all the difference in his district's communications.
  • Small districts may not have a dedicated communicator, but they can't afford to ignore communication. Deron explains why investing in communication training, professional networks, and relationship-building can have a lasting impact on your school district's success.


    • SPECIAL GUEST

    Deron Stender

    Superintendent

    Creston Community Schools, Iowa


    Email: dstender@crestonschools.org 


    Website: https://www.crestonschools.org 

    Facebook: https://www.facebook.com/profile.php?id=100048656033523 

    Instagram: https://www.instagram.com/ccsd_panthers/ 

    X: https://x.com/CCSD_Panthers 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19543015 Mon, 03 Aug 2026 03:00:00 -0500 2403 330 full false     On the Rise: How PenSPRA is Elevating School Communication Leaders in PA with Christa Fazio On the Rise: How PenSPRA is Elevating School Communication Leaders in PA with Christa Fazio
  • Growing membership doesn’t happen by accident. Christa explains how PenSPRA built relationships with superintendents, tracked new communications roles, and reached out when districts posted jobs.
  • For one-person school PR shops, connection is everything. You’ll hear how PenSPRA creates a built-in network through mentoring, monthly conversations, and professional development designed specifically for school communication leaders.
  • Christa’s advice for other SPRA chapters is refreshingly practical. From grassroots outreach to a stronger LinkedIn presence, she shares simple strategies that help elevate the role of school communications statewide.
  • Christa shares how PenSPRA’s unique executive director model works - and why contracting with the Chester County Intermediate Unit gives the chapter access to an entire communications team, not just one person.


    • SPECIAL GUEST

    Christa Fazio

    PenSPRA Executive Director 


    Division Director of Communications, Marketing, and Engagement

    Chester County Intermediate Unit, Pennsylvania


    Email: Christaf@cciu.org 

    Instagram: https://instagram.com/christafazio 

    LinkedIn: https://www.linkedin.com/in/christa-fazio-9694503/ 


    Websites: 

    https://penspra.com/ 

    https://cciu.org 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Growing membership doesn’t happen by accident. Christa explains how PenSPRA built relationships with superintendents, tracked new communications roles, and reached out when districts posted jobs.
  • For one-person school PR shops, connection is everything. You’ll hear how PenSPRA creates a built-in network through mentoring, monthly conversations, and professional development designed specifically for school communication leaders.
  • Christa’s advice for other SPRA chapters is refreshingly practical. From grassroots outreach to a stronger LinkedIn presence, she shares simple strategies that help elevate the role of school communications statewide.
  • Christa shares how PenSPRA’s unique executive director model works - and why contracting with the Chester County Intermediate Unit gives the chapter access to an entire communications team, not just one person.


    • SPECIAL GUEST

    Christa Fazio

    PenSPRA Executive Director 


    Division Director of Communications, Marketing, and Engagement

    Chester County Intermediate Unit, Pennsylvania


    Email: Christaf@cciu.org 

    Instagram: https://instagram.com/christafazio 

    LinkedIn: https://www.linkedin.com/in/christa-fazio-9694503/ 


    Websites: 

    https://penspra.com/ 

    https://cciu.org 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19533758 Mon, 27 Jul 2026 03:00:00 -0500 3046 329 full false     AI Flyers and the Trust Problem for Schools AI Flyers and the Trust Problem for Schools
  • Today’s solo episode shares a timely reminder that AI can absolutely support school communication - but it should never replace the real, authentic stories that build trust with families.
  • You’ll hear why student photos, names, and likenesses need extra caution when AI tools are involved, even when families have already signed photo permission forms.
  • AI-created flyers may look impressive, but they often create problems for social media. Andrea explains why tiny text, too many details, and QR codes can make your message harder for families to act on.
  • This episode gives you practical language and simple guardrails to share with staff so your district can use AI responsibly while protecting privacy, accessibility, clarity, and trust.


    • Email: andrea@socialschool4edu.com  

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/  


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Today’s solo episode shares a timely reminder that AI can absolutely support school communication - but it should never replace the real, authentic stories that build trust with families.
  • You’ll hear why student photos, names, and likenesses need extra caution when AI tools are involved, even when families have already signed photo permission forms.
  • AI-created flyers may look impressive, but they often create problems for social media. Andrea explains why tiny text, too many details, and QR codes can make your message harder for families to act on.
  • This episode gives you practical language and simple guardrails to share with staff so your district can use AI responsibly while protecting privacy, accessibility, clarity, and trust.


    • Email: andrea@socialschool4edu.com  

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/  


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19499495 Mon, 20 Jul 2026 03:00:00 -0500 1790 328 full false     What a 23-Year-Old School Communicator Can Teach Us About Social Media with Piper Adamson What a 23-Year-Old School Communicator Can Teach Us About Social Media with Piper Adamson
  • Piper Adamson shares how her first year in school PR has transformed her perspective on storytelling, student engagement, and why working in schools is unlike any other communications role.
  • Discover how simple, authentic content - from a spontaneous “67 Day” Reel to hallway microphone interviews - can generate incredible engagement and strengthen community connections.
  • Learn Piper’s practical workflow for capturing great school photos and videos using a camera, smartphone, quick editing tools, and a relationship-first approach with students.
  • Find out why Wylie ISD is seeing success with photo carousels, student-centered storytelling, and captions that do the heavy lifting instead of text-heavy graphics.


    • SPECIAL GUEST

    Piper Adamson

    Communications & Marketing Specialist

    Wylie ISD, Texas


    Email: piper.adamson@wylieisd.net 

    Personal Instagram: @piper_aa 

    LinkedIn: http://www.linkedin.com/in/piperaa48


    Website: https://www.wylieisd.net 

    Facebook: https://www.facebook.com/wylieisd/ 

    Instagram: https://www.instagram.com/thewylieisd/ 

    X: https://x.com/WylieISD 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Piper Adamson shares how her first year in school PR has transformed her perspective on storytelling, student engagement, and why working in schools is unlike any other communications role.
  • Discover how simple, authentic content - from a spontaneous “67 Day” Reel to hallway microphone interviews - can generate incredible engagement and strengthen community connections.
  • Learn Piper’s practical workflow for capturing great school photos and videos using a camera, smartphone, quick editing tools, and a relationship-first approach with students.
  • Find out why Wylie ISD is seeing success with photo carousels, student-centered storytelling, and captions that do the heavy lifting instead of text-heavy graphics.


    • SPECIAL GUEST

    Piper Adamson

    Communications & Marketing Specialist

    Wylie ISD, Texas


    Email: piper.adamson@wylieisd.net 

    Personal Instagram: @piper_aa 

    LinkedIn: http://www.linkedin.com/in/piperaa48


    Website: https://www.wylieisd.net 

    Facebook: https://www.facebook.com/wylieisd/ 

    Instagram: https://www.instagram.com/thewylieisd/ 

    X: https://x.com/WylieISD 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19464731 Mon, 13 Jul 2026 03:00:00 -0500 2468 327 full false     Building Community Through a Growth Group with Meredith Oman Building Community Through a Growth Group with Meredith Oman
  • Meredith Oman shares how one simple invitation turned into a life-changing growth group for Andrea. What started as a short book study became a weekly source of encouragement, accountability, friendship, and personal growth.
  • Andrea opens up about why this group has made her a better leader, mom, wife, friend, and human. Busy school communicators will relate to the challenge of carving out time - but this episode shows why the right kind of connection is worth it.
  • You’ll learn how to start your own growth group without overcomplicating it. Meredith talks through who to invite, how often to meet, and how a simple structure of gratitude, discussion, and support can create deep impact.
  • This conversation is a powerful reminder that real connection still matters in a social media world. If your work keeps you online all day, this episode will inspire you to build an intentional community that fills your cup and helps you grow.


    • SPECIAL GUEST

    Meredith Oman

    Performance Coach

    Oman Performance Coaching, Wisconsin


    Email: meredith@omanhealthyliving.com 

    Website: https://omanperformancecoaching.com/ 

    Connect with Meredith on Facebook



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Meredith Oman shares how one simple invitation turned into a life-changing growth group for Andrea. What started as a short book study became a weekly source of encouragement, accountability, friendship, and personal growth.
  • Andrea opens up about why this group has made her a better leader, mom, wife, friend, and human. Busy school communicators will relate to the challenge of carving out time - but this episode shows why the right kind of connection is worth it.
  • You’ll learn how to start your own growth group without overcomplicating it. Meredith talks through who to invite, how often to meet, and how a simple structure of gratitude, discussion, and support can create deep impact.
  • This conversation is a powerful reminder that real connection still matters in a social media world. If your work keeps you online all day, this episode will inspire you to build an intentional community that fills your cup and helps you grow.


    • SPECIAL GUEST

    Meredith Oman

    Performance Coach

    Oman Performance Coaching, Wisconsin


    Email: meredith@omanhealthyliving.com 

    Website: https://omanperformancecoaching.com/ 

    Connect with Meredith on Facebook



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19431522 Mon, 06 Jul 2026 03:00:00 -0500 2370 326 full false     Overcoming Imposter Syndrome in School PR with Cala Elliott Overcoming Imposter Syndrome in School PR with Cala Elliott
  • Cala Elliott shares how she stepped into school communications without a traditional PR degree - and how she continues to push through imposter syndrome by focusing on the value of the stories she gets to tell.
  • You’ll hear why being physically present in school buildings can completely change the stories you discover. Cala explains how hallway conversations, break room chats, and simply showing up help her uncover moments that might otherwise be missed.
  • Cala reminds us that relationship-building is one of the most powerful tools a school communicator has. When staff members know you, trust you, and see you regularly, they’re much more likely to invite you into meaningful moments.
  • This episode is also a great reminder not to do this work alone. Cala talks about the confidence it took to reach out to others, ask questions, and build a network of people who understand the unique challenges of school PR.


    • SPECIAL GUEST

    Cala Elliott

    Public Relations Coordinator

    Sherrard School District, Illinois


    Email: elliottc@sherrard.us or socialmedia@sherrard.us 


    Website: https://www.sherrard.us/ 

    Facebook: https://www.facebook.com/sherrardschooldistrict 

    High School Facebook: https://www.facebook.com/profile.php?id=61579068032201 

    Instagram: https://www.instagram.com/sherrardschooldistrict/ 

    YouTube: https://www.youtube.com/@sherrardschooldistrict 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Cala Elliott shares how she stepped into school communications without a traditional PR degree - and how she continues to push through imposter syndrome by focusing on the value of the stories she gets to tell.
  • You’ll hear why being physically present in school buildings can completely change the stories you discover. Cala explains how hallway conversations, break room chats, and simply showing up help her uncover moments that might otherwise be missed.
  • Cala reminds us that relationship-building is one of the most powerful tools a school communicator has. When staff members know you, trust you, and see you regularly, they’re much more likely to invite you into meaningful moments.
  • This episode is also a great reminder not to do this work alone. Cala talks about the confidence it took to reach out to others, ask questions, and build a network of people who understand the unique challenges of school PR.


    • SPECIAL GUEST

    Cala Elliott

    Public Relations Coordinator

    Sherrard School District, Illinois


    Email: elliottc@sherrard.us or socialmedia@sherrard.us 


    Website: https://www.sherrard.us/ 

    Facebook: https://www.facebook.com/sherrardschooldistrict 

    High School Facebook: https://www.facebook.com/profile.php?id=61579068032201 

    Instagram: https://www.instagram.com/sherrardschooldistrict/ 

    YouTube: https://www.youtube.com/@sherrardschooldistrict 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19396854 Mon, 29 Jun 2026 03:00:00 -0500 2764 325 full false     AI, Deepfakes, and Student Photos: What Schools Need to Know with Jake Sturgis AI, Deepfakes, and Student Photos: What Schools Need to Know with Jake Sturgis
  • Jake Sturgis from Captivate Media joins Andrea to unpack the growing concern around AI, deepfakes, and student photos - and why school communicators need thoughtful guardrails, not fear-based decisions.
  • You’ll hear why a blanket “no more student photos” policy can create unintended consequences for trust, transparency, enrollment, referendum storytelling, and family connection.
  • Andrea and Jake share practical ways schools can reduce risk, from reviewing opt-in/opt-out processes to watching for student names, ID badges, bus numbers, computer screens, certificates, and other identifying details.
  • This conversation will help you think through smarter storytelling strategies, including wide shots, close-up detail photos, staff training, family education, and clear communication with concerned parents.


    • SPECIAL GUEST

    Jake Sturgis, APR

    CEO/Founder

    Captivate Media + Consulting, Minnesota


    Email: jake@captivatemedia.us 


    Website: https://www.captivatemedia.us/ 

    Facebook: https://www.facebook.com/CaptivateMediaConsulting 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Jake Sturgis from Captivate Media joins Andrea to unpack the growing concern around AI, deepfakes, and student photos - and why school communicators need thoughtful guardrails, not fear-based decisions.
  • You’ll hear why a blanket “no more student photos” policy can create unintended consequences for trust, transparency, enrollment, referendum storytelling, and family connection.
  • Andrea and Jake share practical ways schools can reduce risk, from reviewing opt-in/opt-out processes to watching for student names, ID badges, bus numbers, computer screens, certificates, and other identifying details.
  • This conversation will help you think through smarter storytelling strategies, including wide shots, close-up detail photos, staff training, family education, and clear communication with concerned parents.


    • SPECIAL GUEST

    Jake Sturgis, APR

    CEO/Founder

    Captivate Media + Consulting, Minnesota


    Email: jake@captivatemedia.us 


    Website: https://www.captivatemedia.us/ 

    Facebook: https://www.facebook.com/CaptivateMediaConsulting 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19363972 Mon, 22 Jun 2026 03:00:00 -0500 2575 324 full false     Authentic Strategy for the One-Person MarCom Office with Samantha Fleming Authentic Strategy for the One-Person MarCom Office with Samantha Fleming
  • Samantha Fleming brings nearly 20 years of independent school experience to this conversation, and her practical advice will help school communicators find more balance, purpose, and joy in the day-to-day work.
  • You’ll hear why Samantha believes social media should not be about selling your school. Instead, it should showcase your culture, celebrate your people, and share the joy already happening inside your buildings.
  • Samantha shares smart, actionable strategies for communicating with families, including when to send emails, how to avoid overwhelming parents, and why every message should have a clear purpose.
  • Get ready for a mic-drop moment on the value of strategic communications: leaders can either pay communicators to clean up a mess or bring them to the table early to help prevent it.


    • SPECIAL GUEST

    Samantha Fleming

    Director of Marketing, Communications, and Strategic Initiatives

    Oakwood School, VA


    Email: sfleming@oakwoodschool.com 

    LinkedIn: Samantha (Pleasant) Fleming


    Website: https://www.oakwoodschool.com 

    Facebook: https://www.facebook.com/OakwoodSchoolVA/# 

    Instagram: https://www.instagram.com/oakwoodschoolva 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Samantha Fleming brings nearly 20 years of independent school experience to this conversation, and her practical advice will help school communicators find more balance, purpose, and joy in the day-to-day work.
  • You’ll hear why Samantha believes social media should not be about selling your school. Instead, it should showcase your culture, celebrate your people, and share the joy already happening inside your buildings.
  • Samantha shares smart, actionable strategies for communicating with families, including when to send emails, how to avoid overwhelming parents, and why every message should have a clear purpose.
  • Get ready for a mic-drop moment on the value of strategic communications: leaders can either pay communicators to clean up a mess or bring them to the table early to help prevent it.


    • SPECIAL GUEST

    Samantha Fleming

    Director of Marketing, Communications, and Strategic Initiatives

    Oakwood School, VA


    Email: sfleming@oakwoodschool.com 

    LinkedIn: Samantha (Pleasant) Fleming


    Website: https://www.oakwoodschool.com 

    Facebook: https://www.facebook.com/OakwoodSchoolVA/# 

    Instagram: https://www.instagram.com/oakwoodschoolva 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19327436 Mon, 15 Jun 2026 03:00:00 -0500 2403 323 full false     5 Lies Keeping Your School Social Media Stuck with Andrea Gribble 5 Lies Keeping Your School Social Media Stuck with Andrea Gribble
  • Andrea gets refreshingly honest about the five lies she still has to fight in her own school social media work. From “I’m not good enough” to “I have to do everything,” you’ll hear real stories, real mistakes, and the mindset shifts that can help you move forward anyway.
  • You’ll learn why waiting until you feel “ready” might be the very thing keeping your school stories hidden. Andrea shares some of her own cringe-worthy early graphics, a painful Throwback Thursday mistake, and even a prom post with two misspelled names to remind you that perfection is not the goal.
  • This episode will challenge the idea that every great story needs to be a video. Andrea pulls out powerful examples of photo-based posts that reached thousands, sparked emotion, and celebrated students in ways that busy school communicators can actually replicate.
  • You’ll walk away with practical ways to find more content without doing it all yourself. From weekly features and scheduled posts to staff submissions and student storytellers, Andrea shares simple systems that can reduce overwhelm and help your school community become part of the storytelling team.



    • Email: andrea@socialschool4edu.com  

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/  


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Andrea gets refreshingly honest about the five lies she still has to fight in her own school social media work. From “I’m not good enough” to “I have to do everything,” you’ll hear real stories, real mistakes, and the mindset shifts that can help you move forward anyway.
  • You’ll learn why waiting until you feel “ready” might be the very thing keeping your school stories hidden. Andrea shares some of her own cringe-worthy early graphics, a painful Throwback Thursday mistake, and even a prom post with two misspelled names to remind you that perfection is not the goal.
  • This episode will challenge the idea that every great story needs to be a video. Andrea pulls out powerful examples of photo-based posts that reached thousands, sparked emotion, and celebrated students in ways that busy school communicators can actually replicate.
  • You’ll walk away with practical ways to find more content without doing it all yourself. From weekly features and scheduled posts to staff submissions and student storytellers, Andrea shares simple systems that can reduce overwhelm and help your school community become part of the storytelling team.



    • Email: andrea@socialschool4edu.com  

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/  


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-19288218 Mon, 08 Jun 2026 03:00:00 -0500 2181 322 full false     Finding Your People in School PR with Emily DeBaker Finding Your People in School PR with Emily DeBaker
  • Meet Emily DeBaker. She has a unique role as chief of staff at Racine Unified, where she supports district leaders, advises the superintendent, and brings a communication lens to big decisions before they reach staff, families, or the community.
  • You’ll hear why getting involved in a professional development association like WSPRA (Wisconsin School Public Relations Association) can be a game-changer, especially for school communicators who often feel like they are figuring things out on their own.
  • Emily explains how WSPRA has grown into more than just conferences, offering resources, networking, webinars, leadership opportunities, and a generous community of people who are always willing to share what works.
  • Andrea and Emily also talk about the heart of great school social media: telling real, authentic stories consistently so your community sees the amazing things happening inside your schools.


    • SPECIAL GUEST

    Emily DeBaker

    Chief of Staff

    Racine Unified School District, Wisconsin


    Email: emily.debaker@rusd.org 

    X: https://x.com/EmilyinWI 


    Website: https://www.rusd.org 

    Facebook: https://www.facebook.com/racineunified 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Meet Emily DeBaker. She has a unique role as chief of staff at Racine Unified, where she supports district leaders, advises the superintendent, and brings a communication lens to big decisions before they reach staff, families, or the community.
  • You’ll hear why getting involved in a professional development association like WSPRA (Wisconsin School Public Relations Association) can be a game-changer, especially for school communicators who often feel like they are figuring things out on their own.
  • Emily explains how WSPRA has grown into more than just conferences, offering resources, networking, webinars, leadership opportunities, and a generous community of people who are always willing to share what works.
  • Andrea and Emily also talk about the heart of great school social media: telling real, authentic stories consistently so your community sees the amazing things happening inside your schools.


    • SPECIAL GUEST

    Emily DeBaker

    Chief of Staff

    Racine Unified School District, Wisconsin


    Email: emily.debaker@rusd.org 

    X: https://x.com/EmilyinWI 


    Website: https://www.rusd.org 

    Facebook: https://www.facebook.com/racineunified 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19252064 Mon, 01 Jun 2026 03:00:00 -0500 2232 321 full false     From Students to Storytellers: Building a Student Influencer Program That Works with Jeanise Dimitri From Students to Storytellers: Building a Student Influencer Program That Works with Jeanise Dimitri
  • Meet Jeanise Dimitri. She has spent 18 years at Middle Bucks Institute of Technology, and today she’s sharing how a student influencer initiative became one of the most exciting and impactful projects of her career.
  • You’ll hear how Jeanise went from struggling to gather content from staff to receiving more than 70 student applications for a program designed to help tell authentic stories from inside the classroom.
  • Jeanise breaks down the structure behind the initiative, including student applications, interviews, training, Google Classroom communication, and the four ways students can contribute through social media, tours, presentations, and events.
  • This episode will inspire you to think differently about student-created content, staff buy-in, and the power of trusting students to help showcase the real learning happening in your schools.


    • SPECIAL GUEST

    Jeanise Dimitri

    Community Engagement and Public Relations Coordinator

    Middle Bucks Institute of Technology, Pennsylvania


    Email: jdimitri@mbit.org 


    Website: https://www.mbit.org/ 

    Facebook: https://www.facebook.com/MiddleBucksInstituteTech 

    Instagram: https://www.instagram.com/middle_bucks/ 

    X: https://x.com/middlebucks 

    LinkedIn: https://www.linkedin.com/school/middle-bucks-institute-of-technology/ 

    TikTok: https://www.tiktok.com/@midbuckstech 

    YouTube: https://www.youtube.com/@middle_bucks 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Meet Jeanise Dimitri. She has spent 18 years at Middle Bucks Institute of Technology, and today she’s sharing how a student influencer initiative became one of the most exciting and impactful projects of her career.
  • You’ll hear how Jeanise went from struggling to gather content from staff to receiving more than 70 student applications for a program designed to help tell authentic stories from inside the classroom.
  • Jeanise breaks down the structure behind the initiative, including student applications, interviews, training, Google Classroom communication, and the four ways students can contribute through social media, tours, presentations, and events.
  • This episode will inspire you to think differently about student-created content, staff buy-in, and the power of trusting students to help showcase the real learning happening in your schools.


    • SPECIAL GUEST

    Jeanise Dimitri

    Community Engagement and Public Relations Coordinator

    Middle Bucks Institute of Technology, Pennsylvania


    Email: jdimitri@mbit.org 


    Website: https://www.mbit.org/ 

    Facebook: https://www.facebook.com/MiddleBucksInstituteTech 

    Instagram: https://www.instagram.com/middle_bucks/ 

    X: https://x.com/middlebucks 

    LinkedIn: https://www.linkedin.com/school/middle-bucks-institute-of-technology/ 

    TikTok: https://www.tiktok.com/@midbuckstech 

    YouTube: https://www.youtube.com/@middle_bucks 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19210156 Mon, 25 May 2026 03:00:00 -0500 2542 320 full false     Curated Spontaneity: Better School Photos That Feel Real with Andrea Joseph Curated Spontaneity: Better School Photos That Feel Real with Andrea Joseph
  • Andrea Joseph shares why some of the best school photos happen when you slow down, stay quiet, and let the moment come to you. Her idea of “curated spontaneity” is something every school storyteller will want to try.
  • You’ll hear simple but powerful photography tips to help you capture more authentic images at school, from watching the full frame to finding cleaner backgrounds and better angles.
  • Andrea also gives great advice on how schools can make the most of a professional photo day, including how to plan ahead, work with teachers, and capture the moments that tell your school’s story best.
  • There’s also a really honest side conversation about going out on your own, and it’s one that will definitely resonate if you’ve ever wondered whether your photography or video side work could become something more.


    • SPECIAL GUEST

    Andrea Joseph

    Principal Photographer

    Andrea Joseph Photography, Maryland


    Email: andrea@andreajoseph.com 


    Website: https://www.andreajoseph.com 

    Instagram: https://www.instagram.com/andreajosephphoto/ 

    LinkedIn: https://www.linkedin.com/in/andrea-joseph-80883516/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Andrea Joseph shares why some of the best school photos happen when you slow down, stay quiet, and let the moment come to you. Her idea of “curated spontaneity” is something every school storyteller will want to try.
  • You’ll hear simple but powerful photography tips to help you capture more authentic images at school, from watching the full frame to finding cleaner backgrounds and better angles.
  • Andrea also gives great advice on how schools can make the most of a professional photo day, including how to plan ahead, work with teachers, and capture the moments that tell your school’s story best.
  • There’s also a really honest side conversation about going out on your own, and it’s one that will definitely resonate if you’ve ever wondered whether your photography or video side work could become something more.


    • SPECIAL GUEST

    Andrea Joseph

    Principal Photographer

    Andrea Joseph Photography, Maryland


    Email: andrea@andreajoseph.com 


    Website: https://www.andreajoseph.com 

    Instagram: https://www.instagram.com/andreajosephphoto/ 

    LinkedIn: https://www.linkedin.com/in/andrea-joseph-80883516/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19171258 Mon, 18 May 2026 03:00:00 -0500 1829 319 full false     School Fundraising Playbook: Gala Tips That Actually Work with Jennifer Bode School Fundraising Playbook: Gala Tips That Actually Work with Jennifer Bode
  • Jennifer Bode breaks down the exact fundraising formulas her small school uses to consistently run a high-impact gala.
  • There’s a simple way to structure your auction (hint: fewer items = better results) that can instantly improve your fundraiser.
  • Stop wasting time on ineffective promotion - learn which social media tactics actually drive attendance and engagement.
  • Walk away with practical, doable ideas to promote your event, involve students, and make your next fundraiser more successful.


    • SPECIAL GUEST

    Jennifer Bode

    Mission Advancement Assistant & Communications

    Arizona Lutheran Academy, Arizona


    Email: JBode@ALAcoyotes.org 


    Website: https://ALAcoyotes.org 

    Facebook: https://www.facebook.com/ArizonaLutheranAcademy 

    Instagram: https://www.instagram.com/arizonalutheran/ 

    X: https://x.com/ArizonaLutheran 

    YouTube: https://www.youtube.com/@ArizonaLutheranAcademy   



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Jennifer Bode breaks down the exact fundraising formulas her small school uses to consistently run a high-impact gala.
  • There’s a simple way to structure your auction (hint: fewer items = better results) that can instantly improve your fundraiser.
  • Stop wasting time on ineffective promotion - learn which social media tactics actually drive attendance and engagement.
  • Walk away with practical, doable ideas to promote your event, involve students, and make your next fundraiser more successful.


    • SPECIAL GUEST

    Jennifer Bode

    Mission Advancement Assistant & Communications

    Arizona Lutheran Academy, Arizona


    Email: JBode@ALAcoyotes.org 


    Website: https://ALAcoyotes.org 

    Facebook: https://www.facebook.com/ArizonaLutheranAcademy 

    Instagram: https://www.instagram.com/arizonalutheran/ 

    X: https://x.com/ArizonaLutheran 

    YouTube: https://www.youtube.com/@ArizonaLutheranAcademy   



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19135331 Mon, 11 May 2026 03:00:00 -0500 2499 318 full false     Walking Through Anxiety and Depression Together with Andrea & Bill Gribble Walking Through Anxiety and Depression Together with Andrea & Bill Gribble
  • In this deeply personal episode, Andrea is joined by her husband, Bill Gribble, to share both sides of her journey through anxiety and depression - and his perspective is such an important reminder that loved ones need support and guidance, too.
  • Andrea opens up about what anxiety and depression really felt like behind the scenes, even while life looked “fine” on the outside. It is an honest look at how heavy and confusing mental health struggles can be, especially for high achievers who are used to showing up no matter what.
  • You’ll hear the many things Andrea tried in her fight to feel better - from therapy, faith, journaling, exercise, nutrition, and supplements to ultimately deciding to use medication again.
  • Bill shares practical encouragement for anyone walking alongside a spouse or loved one through anxiety or depression, including the importance of patience, reassurance, and taking care of your own well-being so you can keep showing up for them.


    • Email: andrea@socialschool4edu.com  

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/  


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • In this deeply personal episode, Andrea is joined by her husband, Bill Gribble, to share both sides of her journey through anxiety and depression - and his perspective is such an important reminder that loved ones need support and guidance, too.
  • Andrea opens up about what anxiety and depression really felt like behind the scenes, even while life looked “fine” on the outside. It is an honest look at how heavy and confusing mental health struggles can be, especially for high achievers who are used to showing up no matter what.
  • You’ll hear the many things Andrea tried in her fight to feel better - from therapy, faith, journaling, exercise, nutrition, and supplements to ultimately deciding to use medication again.
  • Bill shares practical encouragement for anyone walking alongside a spouse or loved one through anxiety or depression, including the importance of patience, reassurance, and taking care of your own well-being so you can keep showing up for them.


    • Email: andrea@socialschool4edu.com  

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/  


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19096834 Mon, 04 May 2026 03:00:00 -0500 2556 317 full false     NESPRA, Accessibility, and Stronger School PR with Dan O'Brien NESPRA, Accessibility, and Stronger School PR with Dan O'Brien
  • Dan O’Brien shares how NESPRA supports school communicators through professional development, networking, and practical training for today’s school PR challenges.
  • Learn how Worcester Public Schools responded to an OCR accessibility complaint and used the experience to strengthen communication practices across the district.
  • This episode explores why accessibility in school communications matters, from website compliance to inclusive content that better serves families and staff.
  • You’ll also hear how this district of 25,000 students approaches school PR and social media strategy to help Worcester build trust, improve perception, and highlight positive stories every day.


    • SPECIAL GUEST

    Dan O'Brien

    Chief Communications Officer of the Worcester Public Schools & President of the New England School Public Relations Association

    Massachusetts


    Email: danobrien155@gmail.com 

    LinkedIn: Dan O’Brien


    Website: https://worcesterschools.org 

    Facebook: https://www.facebook.com/worcesterschools 

    Instagram: https://www.instagram.com/worcesterschools 

    X: https://x.com/worcesterpublic

    LinkedIn: https://www.linkedin.com/company/worcester-public-schools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Dan O’Brien shares how NESPRA supports school communicators through professional development, networking, and practical training for today’s school PR challenges.
  • Learn how Worcester Public Schools responded to an OCR accessibility complaint and used the experience to strengthen communication practices across the district.
  • This episode explores why accessibility in school communications matters, from website compliance to inclusive content that better serves families and staff.
  • You’ll also hear how this district of 25,000 students approaches school PR and social media strategy to help Worcester build trust, improve perception, and highlight positive stories every day.


    • SPECIAL GUEST

    Dan O'Brien

    Chief Communications Officer of the Worcester Public Schools & President of the New England School Public Relations Association

    Massachusetts


    Email: danobrien155@gmail.com 

    LinkedIn: Dan O’Brien


    Website: https://worcesterschools.org 

    Facebook: https://www.facebook.com/worcesterschools 

    Instagram: https://www.instagram.com/worcesterschools 

    X: https://x.com/worcesterpublic

    LinkedIn: https://www.linkedin.com/company/worcester-public-schools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19060088 Mon, 27 Apr 2026 03:00:00 -0500 2516 316 full false     How to Toot Your Own Horn at Work with Rebecca Malotke-Meslin How to Toot Your Own Horn at Work with Rebecca Malotke-Meslin
  • Today’s guest brings such a practical perspective for women in school leadership, especially when it comes to speaking up about your strengths, advocating for your work, and building confidence in a way that feels authentic.
  • If burnout has been creeping in, this episode will really hit home. Rebecca unpacks how unclear roles, weak boundaries, and always saying yes can quietly push high-achievers past their limit.
  • One of the most powerful ideas in this conversation is to treat self-advocacy as a strategic communications plan. You’ll hear how to track your accomplishments, connect them to goals, and share them at the right time.
  • This episode is a great reminder that leadership is not about doing everything yourself. Rebecca shares how setting boundaries, saying no more intentionally, and focusing on what actually moves the work forward can change everything.


    • SPECIAL GUEST

    Rebecca Malotke-Meslin

    Leadership Coach & Speaker

    Pleasantly Aggressive, Illinois


    Email: pleasantlyaggressive@gmail.com 

    LinkedIn: https://www.linkedin.com/in/malotke-meslin/  


    Website: https://www.pleasantlyaggressive.com/ 

    Facebook: https://facebook.com/pleasantlyaggressive 

    Instagram: https://instagram.com/pleasantlyaggressive 

    TikTok: https://www.tiktok.com/@pleasantlyaggressive 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Today’s guest brings such a practical perspective for women in school leadership, especially when it comes to speaking up about your strengths, advocating for your work, and building confidence in a way that feels authentic.
  • If burnout has been creeping in, this episode will really hit home. Rebecca unpacks how unclear roles, weak boundaries, and always saying yes can quietly push high-achievers past their limit.
  • One of the most powerful ideas in this conversation is to treat self-advocacy as a strategic communications plan. You’ll hear how to track your accomplishments, connect them to goals, and share them at the right time.
  • This episode is a great reminder that leadership is not about doing everything yourself. Rebecca shares how setting boundaries, saying no more intentionally, and focusing on what actually moves the work forward can change everything.


    • SPECIAL GUEST

    Rebecca Malotke-Meslin

    Leadership Coach & Speaker

    Pleasantly Aggressive, Illinois


    Email: pleasantlyaggressive@gmail.com 

    LinkedIn: https://www.linkedin.com/in/malotke-meslin/  


    Website: https://www.pleasantlyaggressive.com/ 

    Facebook: https://facebook.com/pleasantlyaggressive 

    Instagram: https://instagram.com/pleasantlyaggressive 

    TikTok: https://www.tiktok.com/@pleasantlyaggressive 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-19020340 Mon, 20 Apr 2026 03:00:00 -0500 2716 315 full false     Reels, Relationships, and School PR Growth with Elissa Dickey Reels, Relationships, and School PR Growth with Elissa Dickey
  • Elissa Dickey shares how she grew Aberdeen Public Schools’ presence from just 36 followers to nearly 2,000 by telling positive stories, building trust across the district, and staying consistent. Her journey is such a good reminder that growth does not happen overnight, but it does happen when you keep showing up.
  • This episode will encourage any one-person school comms shop that feels stretched thin. Elissa talks through how she gathers content from staff, uses simple systems for submissions, and turns everyday school moments into posts families actually care about.
  • Her growth with short-form video is especially worth hearing. Elissa opens up about trying new things, learning what works on Instagram, and seeing stronger results with shorter Reels, trending audio, and branded cover images.
  • You’ll also hear how bringing in a student intern helped expand storytelling in a fresh way. It’s a practical example of how schools can grow their content capacity, empower students, and create more authentic coverage without needing a huge team.


    • SPECIAL GUEST

    Elissa Dickey

    Communications and Marketing Director

    Aberdeen Public School District, South Dakota


    Email: elissa.dickey@k12.sd.us 


    Website: https://www.aberdeen.k12.sd.us 

    Facebook: https://www.facebook.com/AberdeenPublicSchools 

    Instagram: https://www.instagram.com/aberdeenpublicschools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Elissa Dickey shares how she grew Aberdeen Public Schools’ presence from just 36 followers to nearly 2,000 by telling positive stories, building trust across the district, and staying consistent. Her journey is such a good reminder that growth does not happen overnight, but it does happen when you keep showing up.
  • This episode will encourage any one-person school comms shop that feels stretched thin. Elissa talks through how she gathers content from staff, uses simple systems for submissions, and turns everyday school moments into posts families actually care about.
  • Her growth with short-form video is especially worth hearing. Elissa opens up about trying new things, learning what works on Instagram, and seeing stronger results with shorter Reels, trending audio, and branded cover images.
  • You’ll also hear how bringing in a student intern helped expand storytelling in a fresh way. It’s a practical example of how schools can grow their content capacity, empower students, and create more authentic coverage without needing a huge team.


    • SPECIAL GUEST

    Elissa Dickey

    Communications and Marketing Director

    Aberdeen Public School District, South Dakota


    Email: elissa.dickey@k12.sd.us 


    Website: https://www.aberdeen.k12.sd.us 

    Facebook: https://www.facebook.com/AberdeenPublicSchools 

    Instagram: https://www.instagram.com/aberdeenpublicschools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18976586 Mon, 13 Apr 2026 03:00:00 -0500 2501 314 full false     When Flyers Fail: A Fresh Social Strategy for 4K/K Enrollment with Kari Klebba When Flyers Fail: A Fresh Social Strategy for 4K/K Enrollment with Kari Klebba
  • Kari Klebba reveals the moment Milton realized their usual enrollment reminders weren’t landing - and the unexpected shift that changed their results.
  • You’ll hear the simple “event-style” concept they used to make 4K/kindergarten enrollment feel exciting and why it sparked attention well beyond the classroom.
  • Kari breaks down what her community consistently responds to (and what they scroll past), including a few small creative choices that made a big difference. She also shares the tools she uses!
  • Wondering how to pull off kid-focused content without chaos (or complaints)? Kari shares the behind-the-scenes approach that keeps it smooth, repeatable, and parent-friendly.



    • SPECIAL GUEST

    Kari Klebba

    Communications, Community Outreach, and Safety Coordinator

    School District of Milton, Wisconsin


    Email: klebbak@milton.k12.wi.us 


    Website: https://www.milton.k12.wi.us 

    Facebook: https://www.facebook.com/SchDistofMilton 

    Instagram: https://www.instagram.com/milton_school_district 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Kari Klebba reveals the moment Milton realized their usual enrollment reminders weren’t landing - and the unexpected shift that changed their results.
  • You’ll hear the simple “event-style” concept they used to make 4K/kindergarten enrollment feel exciting and why it sparked attention well beyond the classroom.
  • Kari breaks down what her community consistently responds to (and what they scroll past), including a few small creative choices that made a big difference. She also shares the tools she uses!
  • Wondering how to pull off kid-focused content without chaos (or complaints)? Kari shares the behind-the-scenes approach that keeps it smooth, repeatable, and parent-friendly.



    • SPECIAL GUEST

    Kari Klebba

    Communications, Community Outreach, and Safety Coordinator

    School District of Milton, Wisconsin


    Email: klebbak@milton.k12.wi.us 


    Website: https://www.milton.k12.wi.us 

    Facebook: https://www.facebook.com/SchDistofMilton 

    Instagram: https://www.instagram.com/milton_school_district 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18945817 Mon, 06 Apr 2026 03:00:00 -0500 2034 313 full false     New Accessibility Rules for School Social Media (WCAG 2.1 AA) with Andrea Gribble New Accessibility Rules for School Social Media (WCAG 2.1 AA) with Andrea Gribble
  • Andrea breaks down what’s changing (without panic) - why WCAG 2.1 AA is becoming the standard for all school digital content (including social media), plus the key compliance timelines (April 2026/April 2027).
  • Alt text becomes a daily habit, not an optional extra. You’ll learn what “good” alt text sounds like, what to avoid when describing students, and how to edit alt text on Facebook/Instagram (even after posting).
  • Video accessibility is more than auto-captions. The episode explains when captions matter most, how to handle “vibes-only” videos, and why accurate captions can help both accessibility and discoverability.


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: https://socialschool4edu.com  

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Andrea breaks down what’s changing (without panic) - why WCAG 2.1 AA is becoming the standard for all school digital content (including social media), plus the key compliance timelines (April 2026/April 2027).
  • Alt text becomes a daily habit, not an optional extra. You’ll learn what “good” alt text sounds like, what to avoid when describing students, and how to edit alt text on Facebook/Instagram (even after posting).
  • Video accessibility is more than auto-captions. The episode explains when captions matter most, how to handle “vibes-only” videos, and why accurate captions can help both accessibility and discoverability.


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: https://socialschool4edu.com  

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18906378 Mon, 30 Mar 2026 03:00:00 -0500 2134 312 full false     Recruit More Teachers Using Testimonials, Toolkits & Ads with Sara Meredith, APR Recruit More Teachers Using Testimonials, Toolkits & Ads with Sara Meredith, APR
  • Sara Meredith shares how Peoria Unified rebuilt teacher recruitment around research - not guesses - so messaging matched what educators actually value.
  • You’ll hear why “pay” wasn’t the main reason staff were leaving and how that insight reshaped their campaign to spotlight coaching, benefits, and growth.
  • Get practical ideas you can steal: staff testimonials (“Why Peoria?”), shareable mini-toolkits for employees, and recognition that fuels word-of-mouth.
  • Learn what made their paid strategy work (Meta, LinkedIn, Google search + retargeting), how they targeted out-of-state talent, and what success looked like - like 96% teacher retention.


    • SPECIAL GUEST

    Sara Meredith, APR

    Public Relations Manager

    Peoria Unified School District, Arizona


    Email: smeredith@pusd11.net 

    LinkedIn: https://www.linkedin.com/in/sarajmeredith/ 


    Website: https://peoriaunified.org 

    Facebook: https://www.facebook.com/peoriaunified 

    Instagram: https://www.instagram.com/peoriaunified11/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Sara Meredith shares how Peoria Unified rebuilt teacher recruitment around research - not guesses - so messaging matched what educators actually value.
  • You’ll hear why “pay” wasn’t the main reason staff were leaving and how that insight reshaped their campaign to spotlight coaching, benefits, and growth.
  • Get practical ideas you can steal: staff testimonials (“Why Peoria?”), shareable mini-toolkits for employees, and recognition that fuels word-of-mouth.
  • Learn what made their paid strategy work (Meta, LinkedIn, Google search + retargeting), how they targeted out-of-state talent, and what success looked like - like 96% teacher retention.


    • SPECIAL GUEST

    Sara Meredith, APR

    Public Relations Manager

    Peoria Unified School District, Arizona


    Email: smeredith@pusd11.net 

    LinkedIn: https://www.linkedin.com/in/sarajmeredith/ 


    Website: https://peoriaunified.org 

    Facebook: https://www.facebook.com/peoriaunified 

    Instagram: https://www.instagram.com/peoriaunified11/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18868192 Mon, 23 Mar 2026 03:00:00 -0500 2116 311 full false     Lead From Who You Are: How to Build Your Leadership Rhythms with Dr. Joe Sanfelippo Lead From Who You Are: How to Build Your Leadership Rhythms with Dr. Joe Sanfelippo
  • Author, speaker, and retired school leader Dr. Joe Sanfelippo joins the podcast to dive into his newest book, Lead from Who You Are. It all starts with values - because who you are drives how you lead.
  • You’ll learn Joe’s three leadership rhythms (personal, people, process) and how they help you stay steady - even when school life isn’t.
  • Presence isn’t a personality trait; it’s a habit. Hear how small hallway moments and micro-interactions build trust for the big decisions.
  • For school communicators, Joe offers a simple reset: start with purpose before the day hijacks you, and use “see something, say something” to build momentum through storytelling.


    • SPECIAL GUEST

    Dr. Joe Sanfelippo

    Author, Motivational Speaker, Leadership Coach, & Retired Superintendent


    Email: jmsanfelippo@gmail.com 

    Website: https://www.jsanfelippo.com 


    Connect with Joe:

    X: @joe_sanfelippo

    LinkedIn: https://www.linkedin.com/in/joesanfelippo/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Author, speaker, and retired school leader Dr. Joe Sanfelippo joins the podcast to dive into his newest book, Lead from Who You Are. It all starts with values - because who you are drives how you lead.
  • You’ll learn Joe’s three leadership rhythms (personal, people, process) and how they help you stay steady - even when school life isn’t.
  • Presence isn’t a personality trait; it’s a habit. Hear how small hallway moments and micro-interactions build trust for the big decisions.
  • For school communicators, Joe offers a simple reset: start with purpose before the day hijacks you, and use “see something, say something” to build momentum through storytelling.


    • SPECIAL GUEST

    Dr. Joe Sanfelippo

    Author, Motivational Speaker, Leadership Coach, & Retired Superintendent


    Email: jmsanfelippo@gmail.com 

    Website: https://www.jsanfelippo.com 


    Connect with Joe:

    X: @joe_sanfelippo

    LinkedIn: https://www.linkedin.com/in/joesanfelippo/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18828925 Mon, 16 Mar 2026 03:00:00 -0500 2056 310 full false     Crisis Comms as a One-Person Shop: Real-World Lessons with Adelle Wellens Crisis Comms as a One-Person Shop: Real-World Lessons with Adelle Wellens
  • Adelle Wellens walks us through how she survived 13 crises in just 9 days - and she handled them all as a solo communications department! You’ll learn some of the tools she had in place to help.
  • You’ll hear how strong community relationships made all the difference during high-stress situations.
  • Adelle shares simple social media settings and templates that helped her stay sane and stay ahead. She is part of the #SocialSchool4EDU Membership Program, and the support she received was really helpful to her in recent situations.
  • She’s not backing down from tough topics - and shares how you can post boldly while keeping things kind.


    • SPECIAL GUEST

    Adelle Wellens

    Communications Officer

    Duluth Public Schools, Minnesota


    Email: adelle.wellens@isd709.org 


    Website: https://www.isd709.org/ 

    Facebook: https://www.facebook.com/duluthpublicschools/ 

    Instagram: https://www.instagram.com/duluthpublicschools/ 

    LinkedIn: https://www.linkedin.com/company/duluth-public-schools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Adelle Wellens walks us through how she survived 13 crises in just 9 days - and she handled them all as a solo communications department! You’ll learn some of the tools she had in place to help.
  • You’ll hear how strong community relationships made all the difference during high-stress situations.
  • Adelle shares simple social media settings and templates that helped her stay sane and stay ahead. She is part of the #SocialSchool4EDU Membership Program, and the support she received was really helpful to her in recent situations.
  • She’s not backing down from tough topics - and shares how you can post boldly while keeping things kind.


    • SPECIAL GUEST

    Adelle Wellens

    Communications Officer

    Duluth Public Schools, Minnesota


    Email: adelle.wellens@isd709.org 


    Website: https://www.isd709.org/ 

    Facebook: https://www.facebook.com/duluthpublicschools/ 

    Instagram: https://www.instagram.com/duluthpublicschools/ 

    LinkedIn: https://www.linkedin.com/company/duluth-public-schools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18788418 Mon, 09 Mar 2026 03:00:00 -0500 2147 309 full false     2026 Survey: Top Platforms, Biggest Challenges & What Schools Want Next with Andrea Gribble 2026 Survey: Top Platforms, Biggest Challenges & What Schools Want Next with Andrea Gribble
  • It’s here - the 2026 Social Media Survey results! Listen in as Andrea breaks down what 497 respondents revealed about who’s running school social media, what platforms they’re managing, and what’s shifting year-over-year.
  • Facebook still dominates, Instagram remains strong, and X/Twitter continues to slide - learn the biggest changes since 2022.
  • Are you ready for the new accessibility standards that will impact the social media content you share? This new question will provide insight into how others are feeling.
  • Social media has challenges, and we know you have some goals moving forward. Learn the top 10 list of each and grab some great resources to take action to help you succeed.


    • Email: andrea@socialschool4edu.com  

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/  


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • It’s here - the 2026 Social Media Survey results! Listen in as Andrea breaks down what 497 respondents revealed about who’s running school social media, what platforms they’re managing, and what’s shifting year-over-year.
  • Facebook still dominates, Instagram remains strong, and X/Twitter continues to slide - learn the biggest changes since 2022.
  • Are you ready for the new accessibility standards that will impact the social media content you share? This new question will provide insight into how others are feeling.
  • Social media has challenges, and we know you have some goals moving forward. Learn the top 10 list of each and grab some great resources to take action to help you succeed.


    • Email: andrea@socialschool4edu.com  

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/  


    Website: www.socialschool4edu.com   

    Facebook: https://www.facebook.com/socialschool4edu   

    Instagram: https://www.instagram.com/socialschool4edu/ 

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18746786 Mon, 02 Mar 2026 03:00:00 -0600 3587 308 full false     From Reactive to Proactive: A New Path to Student Wellness with Iuri Melo From Reactive to Proactive: A New Path to Student Wellness with Iuri Melo
  • Today you’ll meet Iuri Melo, a licensed clinical social worker and co-founder of SchoolPulse, who's helping schools support student mental health in a whole new way.


  • Learn how simple texts are changing the game for student wellness and opening doors to real-time help.


  • Think your school is doing “enough”? Iuri breaks down the three questions every school should be ready to answer - especially when a crisis hits.


  • One student. One message. One moment that may have changed everything. This powerful story proves just how much impact your school can have.


    • SPECIAL GUEST

    Iuri Melo, LCSW

    Co-Founder of SchoolPulse

    SchoolPulse, Utah


    Email: iuri@schoolpulse.org 

    LinkedIn: https://www.linkedin.com/in/iuri-melo-lcsw-ab9521393/ 

     

    Website: https://www.schoolpulse.org 

    Facebook: https://www.facebook.com/schoolpulse.org 

    Instagram: https://www.instagram.com/schoolpulse/ 

    LinkedIn: https://www.linkedin.com/company/schoolpulse/ 

    YouTube: https://www.youtube.com/@SchoolPulsePodcast 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Today you’ll meet Iuri Melo, a licensed clinical social worker and co-founder of SchoolPulse, who's helping schools support student mental health in a whole new way.


  • Learn how simple texts are changing the game for student wellness and opening doors to real-time help.


  • Think your school is doing “enough”? Iuri breaks down the three questions every school should be ready to answer - especially when a crisis hits.


  • One student. One message. One moment that may have changed everything. This powerful story proves just how much impact your school can have.


    • SPECIAL GUEST

    Iuri Melo, LCSW

    Co-Founder of SchoolPulse

    SchoolPulse, Utah


    Email: iuri@schoolpulse.org 

    LinkedIn: https://www.linkedin.com/in/iuri-melo-lcsw-ab9521393/ 

     

    Website: https://www.schoolpulse.org 

    Facebook: https://www.facebook.com/schoolpulse.org 

    Instagram: https://www.instagram.com/schoolpulse/ 

    LinkedIn: https://www.linkedin.com/company/schoolpulse/ 

    YouTube: https://www.youtube.com/@SchoolPulsePodcast 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18664970 Mon, 23 Feb 2026 03:00:00 -0600 2704 307 full false     Boosting School Customer Service with Creative Strategies and AI with Jeannette Hartwig Boosting School Customer Service with Creative Strategies and AI with Jeannette Hartwig
  • Jeannette Hartwig is a one-person comms team - but that didn’t stop her from leading a customer service refresh across her district.


  • You’ll love the simple, eye-opening tactic she used to uncover real customer service gaps.


  • She created a go-to resource for staff that’s still making a difference - find out what’s in it!


  • Plus, Jeannette’s using a few clever AI tools to better serve families... and they’re not as complicated as you might think.


    • SPECIAL GUEST

    Jeannette Hartwig

    Public Information Office & Webmaster

    North Plainfield School District, New Jersey


    Email: jeannette_hartwig@nplainfield.org 

    LinkedIn: https://www.linkedin.com/in/jeannette-hartwig/ 


    Website: https://www.nplainfield.org 

    Facebook: https://www.facebook.com/northplainfieldschools/ 

    Instagram: https://www.instagram.com/northplainfieldschools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Jeannette Hartwig is a one-person comms team - but that didn’t stop her from leading a customer service refresh across her district.


  • You’ll love the simple, eye-opening tactic she used to uncover real customer service gaps.


  • She created a go-to resource for staff that’s still making a difference - find out what’s in it!


  • Plus, Jeannette’s using a few clever AI tools to better serve families... and they’re not as complicated as you might think.


    • SPECIAL GUEST

    Jeannette Hartwig

    Public Information Office & Webmaster

    North Plainfield School District, New Jersey


    Email: jeannette_hartwig@nplainfield.org 

    LinkedIn: https://www.linkedin.com/in/jeannette-hartwig/ 


    Website: https://www.nplainfield.org 

    Facebook: https://www.facebook.com/northplainfieldschools/ 

    Instagram: https://www.instagram.com/northplainfieldschools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18662688 Mon, 16 Feb 2026 03:00:00 -0600 1689 306 full false     Building Resilience in Students and Ourselves with Tasha Schuh Building Resilience in Students and Ourselves with Tasha Schuh
  • Mental health is a top-of-mind topic for schools across the country. Today you’ll meet Tasha Schuh. She shares her powerful journey of resilience and how it fuels her mission to support others through speaking, coaching, and now, a brand-new resilience course.
  • Learn how Tasha uses social media for good - creating authentic, hope-filled content that connects deeply with students and adults alike.
  • She introduces her PATH method (Purpose, Attitude, Team, Hope) and offers practical strategies, such as gratitude journaling and the power of asking for help.
  • Listeners will walk away with a fresh perspective and encouragement to set boundaries, build their team, and model resilience in their schools and lives.


    • SPECIAL GUEST

    Tasha Schuh

    Speaker, Author, and Resilience Coach

    Tasha Schuh Inspirations, LLC, Wisconsin


    Email: tasha@tashaschuh.com 


    Website: https://www.tashaschuh.com 

    Facebook: https://www.facebook.com/tashaschuh99 

    Instagram: https://www.instagram.com/tashaschuh/ 

    TikTok: https://www.tiktok.com/@tashaschuh 

    LinkedIn: https://www.linkedin.com/in/Tashaschuh/ 

    YouTube: https://www.youtube.com/TashaSchuh99 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Mental health is a top-of-mind topic for schools across the country. Today you’ll meet Tasha Schuh. She shares her powerful journey of resilience and how it fuels her mission to support others through speaking, coaching, and now, a brand-new resilience course.
  • Learn how Tasha uses social media for good - creating authentic, hope-filled content that connects deeply with students and adults alike.
  • She introduces her PATH method (Purpose, Attitude, Team, Hope) and offers practical strategies, such as gratitude journaling and the power of asking for help.
  • Listeners will walk away with a fresh perspective and encouragement to set boundaries, build their team, and model resilience in their schools and lives.


    • SPECIAL GUEST

    Tasha Schuh

    Speaker, Author, and Resilience Coach

    Tasha Schuh Inspirations, LLC, Wisconsin


    Email: tasha@tashaschuh.com 


    Website: https://www.tashaschuh.com 

    Facebook: https://www.facebook.com/tashaschuh99 

    Instagram: https://www.instagram.com/tashaschuh/ 

    TikTok: https://www.tiktok.com/@tashaschuh 

    LinkedIn: https://www.linkedin.com/in/Tashaschuh/ 

    YouTube: https://www.youtube.com/TashaSchuh99 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18633489 Mon, 09 Feb 2026 03:00:00 -0600 2675 305 full false     7 Strategies to Beat Social Media Overwhelm for Schools with Andrea Gribble 7 Strategies to Beat Social Media Overwhelm for Schools with Andrea Gribble
  • Andrea Gribble walks through seven smart, practical strategies designed to ease the stress of managing school social media. Whether you're brand new to the role or a seasoned storyteller, these tips will help you feel more in control and less overwhelmed.


  • You'll learn how narrowing your focus to your most effective platforms and choosing a few weekly features can bring structure and sanity to your schedule. It’s all about working smarter, not harder—and creating systems that support consistency.


  • Perfection can be paralyzing, so Andrea shares why embracing a “just post it” mindset can help you stay visible and authentic without burning out. She reminds us that showing up regularly matters more than flawless content.


  • Tapping into help from students and connecting with a supportive community of school social media pros can make a world of difference. Andrea explains how these two secret weapons can reduce your workload while keeping your content fresh and engaging.



    • Email: andrea@socialschool4edu.com 

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/ 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  

    Instagram: https://www.instagram.com/socialschool4edu/

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Andrea Gribble walks through seven smart, practical strategies designed to ease the stress of managing school social media. Whether you're brand new to the role or a seasoned storyteller, these tips will help you feel more in control and less overwhelmed.


  • You'll learn how narrowing your focus to your most effective platforms and choosing a few weekly features can bring structure and sanity to your schedule. It’s all about working smarter, not harder—and creating systems that support consistency.


  • Perfection can be paralyzing, so Andrea shares why embracing a “just post it” mindset can help you stay visible and authentic without burning out. She reminds us that showing up regularly matters more than flawless content.


  • Tapping into help from students and connecting with a supportive community of school social media pros can make a world of difference. Andrea explains how these two secret weapons can reduce your workload while keeping your content fresh and engaging.



    • Email: andrea@socialschool4edu.com 

    Connect on LinkedIn: https://www.linkedin.com/in/andreagribble/ 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  

    Instagram: https://www.instagram.com/socialschool4edu/

    YouTube: https://www.youtube.com/@SocialSchool4EDU 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18584395 Mon, 02 Feb 2026 03:00:00 -0600 2254 304 full false     Scaling Storytelling Through Social Media Champions with Kayla Choate & Kelly Jellings Scaling Storytelling Through Social Media Champions with Kayla Choate & Kelly Jellings
  • Kayla and Kelly share how they launched a districtwide Social Media Champions program within their growing school system in Iowa, including why they started it and how they secured buy-in from leadership to offer a stipend for these employees.


    1. You’ll hear how they structured expectations, offered ongoing support, and adapted training to work across 20 different schools.


    2. The social media results speak for themselves: a 35% increase in followers, 870% more video views, and a 75% bump in posting frequency in just one year. They also share some of the best stories that their schools have created since the start of the program.


    3. This episode is packed with replicable ideas - from fostering school-level ownership to using Google Chat for peer support to their approach to national recognition days. You’ll walk away with fresh inspiration (and their job description!).


    SPECIAL GUESTS

    Kayla Choate

    Executive Director of Communications

    Waukee Community School District, Iowa


    Email:  kchoate@waukeeschools.org 


    Kelly Jellings

    Communications Manager

    Waukee Community School District, Iowa


    Email: kjellings@waukeeschools.org 


    Website: https://www.waukeeschools.org/ 

    Facebook: http://www.facebook.com/WaukeeCSD 

    Instagram: https://www.instagram.com/waukeecsd/ 

    LinkedIn: https://www.linkedin.com/company/waukeecsd 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Kayla and Kelly share how they launched a districtwide Social Media Champions program within their growing school system in Iowa, including why they started it and how they secured buy-in from leadership to offer a stipend for these employees.


    1. You’ll hear how they structured expectations, offered ongoing support, and adapted training to work across 20 different schools.


    2. The social media results speak for themselves: a 35% increase in followers, 870% more video views, and a 75% bump in posting frequency in just one year. They also share some of the best stories that their schools have created since the start of the program.


    3. This episode is packed with replicable ideas - from fostering school-level ownership to using Google Chat for peer support to their approach to national recognition days. You’ll walk away with fresh inspiration (and their job description!).


    SPECIAL GUESTS

    Kayla Choate

    Executive Director of Communications

    Waukee Community School District, Iowa


    Email:  kchoate@waukeeschools.org 


    Kelly Jellings

    Communications Manager

    Waukee Community School District, Iowa


    Email: kjellings@waukeeschools.org 


    Website: https://www.waukeeschools.org/ 

    Facebook: http://www.facebook.com/WaukeeCSD 

    Instagram: https://www.instagram.com/waukeecsd/ 

    LinkedIn: https://www.linkedin.com/company/waukeecsd 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18549597 Mon, 26 Jan 2026 03:00:00 -0600 2416 303 full false     Empowering Every Voice: Authentic Storytelling in Schools with Coty Kuschinsky Empowering Every Voice: Authentic Storytelling in Schools with Coty Kuschinsky
  • Coty Kuschinsky shares how empowering every staff member to be a storyteller has created major pride, connection, and culture at Saginaw ISD.


  • “Collective authorship” isn’t just a fancy term - Coty breaks down exactly how it works and how you can make it happen, even if you're a one-person shop.


  • Forget perfect photos and polished captions - real, raw moments are what truly resonate. Coty explains why authenticity wins every time.


  • You’ll love Coty’s staff recognition strategy, which uses storytelling to shine a light on everyday heroes, and Gallup data proves it’s working!


    • SPECIAL GUEST

    Coty Kuschinsky

    Chief of Staff & Communications Director

    Saginaw Intermediate School District (ISD), Michigan


    Email: ckuschinsky@sisd.cc 

    LinkedIn: https://www.linkedin.com/in/cotykuschinsky/ 


    Website: https://www.sisd.cc 

    Facebook: https://www.facebook.com/saginawisd 

    Instagram: https://www.instagram.com/saginawisd/ 

    X: https://x.com/SaginawISD 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Coty Kuschinsky shares how empowering every staff member to be a storyteller has created major pride, connection, and culture at Saginaw ISD.


  • “Collective authorship” isn’t just a fancy term - Coty breaks down exactly how it works and how you can make it happen, even if you're a one-person shop.


  • Forget perfect photos and polished captions - real, raw moments are what truly resonate. Coty explains why authenticity wins every time.


  • You’ll love Coty’s staff recognition strategy, which uses storytelling to shine a light on everyday heroes, and Gallup data proves it’s working!


    • SPECIAL GUEST

    Coty Kuschinsky

    Chief of Staff & Communications Director

    Saginaw Intermediate School District (ISD), Michigan


    Email: ckuschinsky@sisd.cc 

    LinkedIn: https://www.linkedin.com/in/cotykuschinsky/ 


    Website: https://www.sisd.cc 

    Facebook: https://www.facebook.com/saginawisd 

    Instagram: https://www.instagram.com/saginawisd/ 

    X: https://x.com/SaginawISD 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18506919 Mon, 19 Jan 2026 03:00:00 -0600 2013 302 full false     Building Buzz Without a Blueprint: The Kinder Ready Story with Michelle Shue Building Buzz Without a Blueprint: The Kinder Ready Story with Michelle Shue
  • Michelle Shue shares how she and her team pulled off an award-winning kindergarten campaign without a marketing background. 


  • From “What even is a campaign?” to NSPRA Gold Medallion winner, hear how ChatGPT helped Michelle figure it all out.


  • You’ll get access to real, ready-to-use resources - from social media posts to a family-friendly readiness guide. The links are below!


  • Whether it’s teaching kids to skip or telling your district’s story, Michelle’s approach will leave you inspired (and cracking a smile).


    • SPECIAL GUEST

    Michelle Shue

    Director of Marketing and Communications

    Rowan-Salisbury School System, North Carolina


    Email: shuemc@rss.k12.nc.us 


    Website: https://rssed.org 

    Facebook: https://www.facebook.com/rowansalisburyschools 

    Instagram: https://www.instagram.com/rowansalisburyschools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Michelle Shue shares how she and her team pulled off an award-winning kindergarten campaign without a marketing background. 


  • From “What even is a campaign?” to NSPRA Gold Medallion winner, hear how ChatGPT helped Michelle figure it all out.


  • You’ll get access to real, ready-to-use resources - from social media posts to a family-friendly readiness guide. The links are below!


  • Whether it’s teaching kids to skip or telling your district’s story, Michelle’s approach will leave you inspired (and cracking a smile).


    • SPECIAL GUEST

    Michelle Shue

    Director of Marketing and Communications

    Rowan-Salisbury School System, North Carolina


    Email: shuemc@rss.k12.nc.us 


    Website: https://rssed.org 

    Facebook: https://www.facebook.com/rowansalisburyschools 

    Instagram: https://www.instagram.com/rowansalisburyschools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18468620 Mon, 12 Jan 2026 03:00:00 -0600 3193 301 full false     Behind the Mic at 300 Episodes - Andrea Gets Interviewed by Daughter Aliya North Behind the Mic at 300 Episodes - Andrea Gets Interviewed by Daughter Aliya North
  • Aliya, my oldest daughter, flips the script and interviews me in this special 300th episode. From how it all started to the biggest surprises along the way, we’re pulling back the curtain like never before.


  • You’ll hear about those early years - no paycheck, selling my house, and wondering if I could really do this. Spoiler alert: with persistence, passion, and the right people around you, anything is possible.


  • I share some of my favorite podcast guests (yes, I actually try to pick!) and the power of those “real” moments. Think unedited flubs and the kind of authentic storytelling that makes this podcast what it is.


  • We wrap up with my take on what’s next for school social media - because this work is never done. From accessibility and AI to simply keeping up, I’m sharing how we can face the future together.


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  


    SPECIAL HOST

    Aliya North

    Marketing & Entrepreneurship student at the University of Wisconsin - Madison

    Email: anorth3@wisc.edu

    Connect with Aliya on LinkedIn



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Aliya, my oldest daughter, flips the script and interviews me in this special 300th episode. From how it all started to the biggest surprises along the way, we’re pulling back the curtain like never before.


  • You’ll hear about those early years - no paycheck, selling my house, and wondering if I could really do this. Spoiler alert: with persistence, passion, and the right people around you, anything is possible.


  • I share some of my favorite podcast guests (yes, I actually try to pick!) and the power of those “real” moments. Think unedited flubs and the kind of authentic storytelling that makes this podcast what it is.


  • We wrap up with my take on what’s next for school social media - because this work is never done. From accessibility and AI to simply keeping up, I’m sharing how we can face the future together.


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  


    SPECIAL HOST

    Aliya North

    Marketing & Entrepreneurship student at the University of Wisconsin - Madison

    Email: anorth3@wisc.edu

    Connect with Aliya on LinkedIn



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18432447 Mon, 05 Jan 2026 03:00:00 -0600 2669 full false     Tell Me Something Good: How a Simple Video Sparked Global Joy with Adam Marcum Tell Me Something Good: How a Simple Video Sparked Global Joy with Adam Marcum
  • Adam Marcum shares the story behind a feel-good hallway video that captured hearts - and global attention - by simply asking students to “tell me something good.”


  • Want to boost your production value on a budget? Adam reveals the exact setup he used to make this video happen. You’re not going to believe his microphone hack! 


  • The power of student voice shines when there’s trust. Learn how Adam built authentic connections that led to honest, emotional responses. He shares exactly how he filmed this in the school, including how he checked students' social media permissions and made sure they felt comfortable with their responses being shared.


  • Going viral was never the goal, but Adam shares what it taught him about timing, flexibility, and making the most of a once-in-a-career storytelling moment.


    • SPECIAL GUEST

    Adam Marcum

    Public Relations & Communications Coordinator

    Monroe Local Schools, Ohio


    Email: amarcum@monroelocalschools.com 


    Website: https://www.monroelocalschools.com/ 

    Facebook: https://www.facebook.com/MLSDHomeoftheHornets/ 

    Instagram: https://www.instagram.com/monroe_local_schools 



    USEFUL INFORMATION



    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Adam Marcum shares the story behind a feel-good hallway video that captured hearts - and global attention - by simply asking students to “tell me something good.”


  • Want to boost your production value on a budget? Adam reveals the exact setup he used to make this video happen. You’re not going to believe his microphone hack! 


  • The power of student voice shines when there’s trust. Learn how Adam built authentic connections that led to honest, emotional responses. He shares exactly how he filmed this in the school, including how he checked students' social media permissions and made sure they felt comfortable with their responses being shared.


  • Going viral was never the goal, but Adam shares what it taught him about timing, flexibility, and making the most of a once-in-a-career storytelling moment.


    • SPECIAL GUEST

    Adam Marcum

    Public Relations & Communications Coordinator

    Monroe Local Schools, Ohio


    Email: amarcum@monroelocalschools.com 


    Website: https://www.monroelocalschools.com/ 

    Facebook: https://www.facebook.com/MLSDHomeoftheHornets/ 

    Instagram: https://www.instagram.com/monroe_local_schools 



    USEFUL INFORMATION



    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18378997 Mon, 29 Dec 2025 03:00:00 -0600 2573 299 full false     From Influencer to School PR Pro: Social Media That Engages with Jatana Jackson From Influencer to School PR Pro: Social Media That Engages with Jatana Jackson
  • Jatana Jackson, Senior Communications Coordinator at Brevard Public Schools, brings a fresh perspective to school PR, drawing on 12 years as a social media influencer to truly connect with her audience.


  • Engagement isn’t just a buzzword! Jatana shares how likes, shares, and comments guide what gets posted - and why getting people to care is the secret sauce.


  • Need campaign inspiration? You’ll love Jatana’s fun, high-impact ideas like “Crowned Across the County” and celebration reels that schools can’t wait to be part of.


  • Posting just to post? Not on Jatana’s watch! She shares how to plan with purpose and tailor each message to the right platform and audience so every story shines.



    • SPECIAL GUEST

    Jatana Jackson

    Senior Communications Coordinator

    Brevard Public Schools, Florida


    Email: jackson.jatana@brevardschools.org 

    Instagram: https://www.instagram.com/jatanajackson



    Website: https://www.brevardschools.org 

    Facebook: https://www.facebook.com/BrevardPublicSchools 

    Instagram: https://www.instagram.com/brevardschools 

    X: https://x.com/BrevardSchools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Jatana Jackson, Senior Communications Coordinator at Brevard Public Schools, brings a fresh perspective to school PR, drawing on 12 years as a social media influencer to truly connect with her audience.


  • Engagement isn’t just a buzzword! Jatana shares how likes, shares, and comments guide what gets posted - and why getting people to care is the secret sauce.


  • Need campaign inspiration? You’ll love Jatana’s fun, high-impact ideas like “Crowned Across the County” and celebration reels that schools can’t wait to be part of.


  • Posting just to post? Not on Jatana’s watch! She shares how to plan with purpose and tailor each message to the right platform and audience so every story shines.



    • SPECIAL GUEST

    Jatana Jackson

    Senior Communications Coordinator

    Brevard Public Schools, Florida


    Email: jackson.jatana@brevardschools.org 

    Instagram: https://www.instagram.com/jatanajackson



    Website: https://www.brevardschools.org 

    Facebook: https://www.facebook.com/BrevardPublicSchools 

    Instagram: https://www.instagram.com/brevardschools 

    X: https://x.com/BrevardSchools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18372287 Mon, 22 Dec 2025 03:00:00 -0600 2525 298 full false     From Relationships to Results: How Faculty Help Fuel Social Media Success with Kelly Meredith From Relationships to Results: How Faculty Help Fuel Social Media Success with Kelly Meredith
  • Kelly Meredith shares how she transformed a loosely defined comms role into a vibrant, story-driven strategy that highlights the heart of her school.

  • Hear how she built trust with even the most reserved faculty to consistently gather strong content.

  • Discover how social media is impacting prospective families, strengthening school culture, and honoring traditions.

  • Learn why starting small with student contributors can create big wins - and how Kelly’s approach to "Hallway Hot Takes" is working.


    • SPECIAL GUEST

    Kelly Meredith

    Communications Director

    Serra Catholic High School, Pennsylvania


    Email: meredithk@serrahs.org 

    LinkedIn: https://www.linkedin.com/in/kellyfennessymeredith/ 


    Website: https://www.serrahs.org 

    Facebook: https://www.facebook.com/SerraEagles 

    Instagram: https://www.instagram.com/serracatholic 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Kelly Meredith shares how she transformed a loosely defined comms role into a vibrant, story-driven strategy that highlights the heart of her school.

  • Hear how she built trust with even the most reserved faculty to consistently gather strong content.

  • Discover how social media is impacting prospective families, strengthening school culture, and honoring traditions.

  • Learn why starting small with student contributors can create big wins - and how Kelly’s approach to "Hallway Hot Takes" is working.


    • SPECIAL GUEST

    Kelly Meredith

    Communications Director

    Serra Catholic High School, Pennsylvania


    Email: meredithk@serrahs.org 

    LinkedIn: https://www.linkedin.com/in/kellyfennessymeredith/ 


    Website: https://www.serrahs.org 

    Facebook: https://www.facebook.com/SerraEagles 

    Instagram: https://www.instagram.com/serracatholic 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18331295 Mon, 15 Dec 2025 03:00:00 -0600 1651 297 full false     Using Student Drone Skills to Tell School Stories with Krystal Hurr & Samantha Beatley Using Student Drone Skills to Tell School Stories with Krystal Hurr & Samantha Beatley
  • Krystal Hurr shares how York County School Division is tapping into student drone expertise to tell school stories from a student’s perspective.
  • Senior Samantha Beatley explains how her internship turned into a paid opportunity to lead a video project aimed at welcoming new students, especially those from military families.
  • Learn how collaboration between school staff and interns empowers students to grow their creative and technical skills while delivering high-quality content.
  • Get inspired to use student voice and talent to capture authentic school culture—this episode shows it’s possible, even with drones!


    • SPECIAL GUESTS

    Krystal Hurr

    Coordinator of Digital Media and Design

    York County School Division, Virginia


    Email: khurr@ycsd.york.va.us 



    Samantha Beatley

    Student Intern

    York County School Division, Virginia


    LinkedIn: https://www.linkedin.com/in/samantha-beatley-08969b368 



    Website: https://yorkcountyschools.org/ 

    Facebook: https://www.facebook.com/ycsdva 

    Instagram: https://www.instagram.com/ycsdva/# 

    LinkedIn: https://www.linkedin.com/company/ycsdva/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Krystal Hurr shares how York County School Division is tapping into student drone expertise to tell school stories from a student’s perspective.
  • Senior Samantha Beatley explains how her internship turned into a paid opportunity to lead a video project aimed at welcoming new students, especially those from military families.
  • Learn how collaboration between school staff and interns empowers students to grow their creative and technical skills while delivering high-quality content.
  • Get inspired to use student voice and talent to capture authentic school culture—this episode shows it’s possible, even with drones!


    • SPECIAL GUESTS

    Krystal Hurr

    Coordinator of Digital Media and Design

    York County School Division, Virginia


    Email: khurr@ycsd.york.va.us 



    Samantha Beatley

    Student Intern

    York County School Division, Virginia


    LinkedIn: https://www.linkedin.com/in/samantha-beatley-08969b368 



    Website: https://yorkcountyschools.org/ 

    Facebook: https://www.facebook.com/ycsdva 

    Instagram: https://www.instagram.com/ycsdva/# 

    LinkedIn: https://www.linkedin.com/company/ycsdva/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18286580 Mon, 08 Dec 2025 03:00:00 -0600 2539 296 full false     Gen Z is Watching: Rethinking School Branding for the Tik-Tok Generation with Javier Ibarra Gen Z is Watching: Rethinking School Branding for the Tik-Tok Generation with Javier Ibarra
  • Javier Ibarra shares how Denver Public Schools transitioned from reactive posts to strategic storytelling, resulting in viral reels and even a feature on Good Morning America.
  • Learn what gear this Emmy-winning team uses to create professional content. It costs less than $1,000 and is powered by iPhones. There is a link below!
  • Get ahead of 2026 federal regulations with smart tips on making your district’s social media content accessible.
  • Discover how DPS builds student-first content that connects emotionally and earns millions of views - without needing a full production crew.


    • SPECIAL GUEST

    Javier Ibarra

    Sr. Manager, Media and PR

    Denver Public Schools, Colorado


    Email: javier_ibarra@dpsk12.net 


    Website: https://www.dpsk12.org/ 

    Facebook: https://www.facebook.com/DenverPublicSchools 

    Instagram: https://www.instagram.com/denverpublicschools 

    X: https://x.com/dps_k12 

    LinkedIn: https://www.linkedin.com/company/denver-public-schools/ 

    YouTube: https://www.youtube.com/DenverPublicSchools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Javier Ibarra shares how Denver Public Schools transitioned from reactive posts to strategic storytelling, resulting in viral reels and even a feature on Good Morning America.
  • Learn what gear this Emmy-winning team uses to create professional content. It costs less than $1,000 and is powered by iPhones. There is a link below!
  • Get ahead of 2026 federal regulations with smart tips on making your district’s social media content accessible.
  • Discover how DPS builds student-first content that connects emotionally and earns millions of views - without needing a full production crew.


    • SPECIAL GUEST

    Javier Ibarra

    Sr. Manager, Media and PR

    Denver Public Schools, Colorado


    Email: javier_ibarra@dpsk12.net 


    Website: https://www.dpsk12.org/ 

    Facebook: https://www.facebook.com/DenverPublicSchools 

    Instagram: https://www.instagram.com/denverpublicschools 

    X: https://x.com/dps_k12 

    LinkedIn: https://www.linkedin.com/company/denver-public-schools/ 

    YouTube: https://www.youtube.com/DenverPublicSchools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18258235 Mon, 01 Dec 2025 03:00:00 -0600 2504 295 full false     When Trolls Attack: Turning a Crisis into an Opportunity with Lauren Snell When Trolls Attack: Turning a Crisis into an Opportunity with Lauren Snell
  • Lauren Snell opens up about a full-scale social media attack on Cherry Creek School District - and how she led her team through it with transparency and calm. 
  • You'll walk away with a comprehensive crisis checklist, covering everything from assigning team roles to managing media and coordinating with law enforcement. 
  • Learn how Lauren tapped into her community to build a network of “truth tellers” ready to help counter misinformation. This monthly class has also helped spread the positive stories they share on social media!
  • Hear the behind-the-scenes on the tools, settings, and mindset that help prevent future trolling and protect staff mental health.


    • SPECIAL GUEST

    Lauren Snell

    Public Information Officer and Social Media Manager

    Cherry Creek School District, Colorado


    Email: lsnell@cherrycreekschools.org 


    Website: https://www.cherrycreekschools.org/ 

    Facebook: https://www.facebook.com/CCSDK12/ 

    Instagram: https://www.instagram.com/cherrycreekschools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Lauren Snell opens up about a full-scale social media attack on Cherry Creek School District - and how she led her team through it with transparency and calm. 
  • You'll walk away with a comprehensive crisis checklist, covering everything from assigning team roles to managing media and coordinating with law enforcement. 
  • Learn how Lauren tapped into her community to build a network of “truth tellers” ready to help counter misinformation. This monthly class has also helped spread the positive stories they share on social media!
  • Hear the behind-the-scenes on the tools, settings, and mindset that help prevent future trolling and protect staff mental health.


    • SPECIAL GUEST

    Lauren Snell

    Public Information Officer and Social Media Manager

    Cherry Creek School District, Colorado


    Email: lsnell@cherrycreekschools.org 


    Website: https://www.cherrycreekschools.org/ 

    Facebook: https://www.facebook.com/CCSDK12/ 

    Instagram: https://www.instagram.com/cherrycreekschools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18217973 Mon, 24 Nov 2025 03:00:00 -0600 2340 294 full false     Your Accessibility Checklist for Schools Starts Here: Tips from Zac Rantz Your Accessibility Checklist for Schools Starts Here: Tips from Zac Rantz
  • Zac Rantz breaks down why accessibility is top of mind for schools and how upcoming regulations are pushing needed change.
  • He simplifies the five key areas—images, colors, links, PDFs, and videos—with easy-to-follow, practical tips.
  • Discover how accessibility isn’t just compliance—it’s about making school communications better for everyone.
  • Zac also shares how his district of 6,700 students manages social media with a smart, centralized approach that works.


    • SPECIAL GUEST

    Zac Rantz

    Chief Communication Officer & Safety Coordinator

    Nixa Public Schools, Missouri


    Email: zacrantz@nixaschools.net 

    LinkedIn: https://www.linkedin.com/in/zacrantz/ 

    X: @zacrantz


    Website: https://www.nixapublicschools.net 

    Facebook: https://www.facebook.com/nixapublicschools/ 

    Instagram: https://www.instagram.com/nixaschools/ 

    X: https://x.com/nixaschools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Zac Rantz breaks down why accessibility is top of mind for schools and how upcoming regulations are pushing needed change.
  • He simplifies the five key areas—images, colors, links, PDFs, and videos—with easy-to-follow, practical tips.
  • Discover how accessibility isn’t just compliance—it’s about making school communications better for everyone.
  • Zac also shares how his district of 6,700 students manages social media with a smart, centralized approach that works.


    • SPECIAL GUEST

    Zac Rantz

    Chief Communication Officer & Safety Coordinator

    Nixa Public Schools, Missouri


    Email: zacrantz@nixaschools.net 

    LinkedIn: https://www.linkedin.com/in/zacrantz/ 

    X: @zacrantz


    Website: https://www.nixapublicschools.net 

    Facebook: https://www.facebook.com/nixapublicschools/ 

    Instagram: https://www.instagram.com/nixaschools/ 

    X: https://x.com/nixaschools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18177820 Mon, 17 Nov 2025 03:00:00 -0600 3153 293 full false     Social Media Tips (Not Tricks) to Build Lasting Engagement in School PR with Chanda Gilmore, M.S. Social Media Tips (Not Tricks) to Build Lasting Engagement in School PR with Chanda Gilmore, M.S.
  • What happens when a strategic communications expert from higher ed takes on K-12 social media? Chanda Gilmore drops fresh, practical advice your school can start using right away.
  • Before you post, are you really listening? Discover why tuning in to your community first could be the biggest game-changer for your engagement strategy.
  • Think there’s a magic formula for engagement? Think again. Chanda breaks down why what works in one district might totally flop in another—and how to figure out what fits your community.
  • From showcasing custodians to tapping into short-form video, you’ll hear creative ways to move beyond “just posting” and start building a true connection with your audience.


    • SPECIAL GUEST

    Chanda Gilmore, M.S.

    Instructor, Strategic Communication and Public Relations

    University of Delaware, Delaware


    Email: cgilmore@udel.edu 

    LinkedIn: https://linkedin.com/in/chanda-gilmore 


    Website: https://www.udel.edu/academics/colleges/cas/units/departments/communication/ 

    Instagram: https://www.instagram.com/udcommdept/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • What happens when a strategic communications expert from higher ed takes on K-12 social media? Chanda Gilmore drops fresh, practical advice your school can start using right away.
  • Before you post, are you really listening? Discover why tuning in to your community first could be the biggest game-changer for your engagement strategy.
  • Think there’s a magic formula for engagement? Think again. Chanda breaks down why what works in one district might totally flop in another—and how to figure out what fits your community.
  • From showcasing custodians to tapping into short-form video, you’ll hear creative ways to move beyond “just posting” and start building a true connection with your audience.


    • SPECIAL GUEST

    Chanda Gilmore, M.S.

    Instructor, Strategic Communication and Public Relations

    University of Delaware, Delaware


    Email: cgilmore@udel.edu 

    LinkedIn: https://linkedin.com/in/chanda-gilmore 


    Website: https://www.udel.edu/academics/colleges/cas/units/departments/communication/ 

    Instagram: https://www.instagram.com/udcommdept/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18138307 Mon, 10 Nov 2025 03:00:00 -0600 2435 292 full false     Shifting Public Perception Through Stories: KCPS’s Turnaround with Shain Bergan Shifting Public Perception Through Stories: KCPS’s Turnaround with Shain Bergan
  • Shain Bergan shares the incredible story of how Kansas City Public Schools rewrote their narrative. From declining enrollment and 60-year-old buildings to renewed community pride and growing numbers, all through the power of consistent, strategic storytelling.
  • Get the inside scoop on how a $474 million bond passed with 85% voter approval - the first successful bond in nearly six decades! Discover how social media, media access, and bold transparency helped the community believe in the district again.
  • Learn how Shain built a social media presence from nearly nothing to triple-digit growth in just two years - starting with school visits, building trust, and empowering teachers and staff as storytellers.
  • From skepticism to buy-in: Discover the systems, mindset shifts, and content strategy that helped turn KCPS’s social media into a vibrant, authentic reflection of what’s really happening in schools and why that’s changing everything.


    • SPECIAL GUEST

    Shain Bergan

    Public Relations Coordinator

    Kansas City Public Schools, Missouri


    Email: sbergan@kcpublicschools.org 

    X: @KCPSShain


    Website: https://www.kcpublicschools.org 

    Facebook: https://www.facebook.com/kcpublicschools/ 

    Instagram: https://www.instagram.com/kcpublicschools/ 

    X: https://x.com/kcpublicschools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Shain Bergan shares the incredible story of how Kansas City Public Schools rewrote their narrative. From declining enrollment and 60-year-old buildings to renewed community pride and growing numbers, all through the power of consistent, strategic storytelling.
  • Get the inside scoop on how a $474 million bond passed with 85% voter approval - the first successful bond in nearly six decades! Discover how social media, media access, and bold transparency helped the community believe in the district again.
  • Learn how Shain built a social media presence from nearly nothing to triple-digit growth in just two years - starting with school visits, building trust, and empowering teachers and staff as storytellers.
  • From skepticism to buy-in: Discover the systems, mindset shifts, and content strategy that helped turn KCPS’s social media into a vibrant, authentic reflection of what’s really happening in schools and why that’s changing everything.


    • SPECIAL GUEST

    Shain Bergan

    Public Relations Coordinator

    Kansas City Public Schools, Missouri


    Email: sbergan@kcpublicschools.org 

    X: @KCPSShain


    Website: https://www.kcpublicschools.org 

    Facebook: https://www.facebook.com/kcpublicschools/ 

    Instagram: https://www.instagram.com/kcpublicschools/ 

    X: https://x.com/kcpublicschools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18098960 Mon, 03 Nov 2025 03:00:00 -0600 3147 291 full false     Avoiding Facebook Suspensions: Words to Watch Out For with Andrea Gribble Avoiding Facebook Suspensions: Words to Watch Out For with Andrea Gribble
  • Andrea shares her firsthand experience navigating Facebook page suspensions and restrictions for schools - and why this issue is hitting closer to home than ever before.


  • Find out which seemingly harmless words (like “raffle” or “donation”) may now trigger Facebook’s AI to flag or shut down your page.


  • Learn how Andrea and her team have responded - from creating support tickets to starting temporary Facebook groups - and what actually worked.


  • Get Andrea’s practical tips, including green/yellow/red flag language guidelines and how to safely share fundraiser info without risking your page.

    • Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Andrea shares her firsthand experience navigating Facebook page suspensions and restrictions for schools - and why this issue is hitting closer to home than ever before.


  • Find out which seemingly harmless words (like “raffle” or “donation”) may now trigger Facebook’s AI to flag or shut down your page.


  • Learn how Andrea and her team have responded - from creating support tickets to starting temporary Facebook groups - and what actually worked.


  • Get Andrea’s practical tips, including green/yellow/red flag language guidelines and how to safely share fundraiser info without risking your page.

    • Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  



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    ]]>     Andrea Gribble Buzzsprout-18056546 Mon, 27 Oct 2025 03:00:00 -0500 2244 290 full false     Using an NSPRA Communications Audit to Help Achieve Your Goals with Michelle Karpinski, MPA Using an NSPRA Communications Audit to Help Achieve Your Goals with Michelle Karpinski, MPA
  • Michelle Karpinski from Portage Public Schools in Michigan shares how embracing a communications audit unlocked major growth for her district.

  • Learn how improvements were made with both internal and external communication and how they tracked their progress.

  • Discover how a data-driven audit led to a full rebrand, website overhaul, and better parent engagement.

  • Michelle’s “be brave” mindset shows how audits can be a catalyst - not a critique - for school PR success.


    • SPECIAL GUEST

    Michelle Karpinski, MPA

    Community Relations Manager

    Portage Public Schools, Michigan


    Email: mkarpinski@portageps.org 


    Website: https://www.portageps.org 

    Facebook: https://www.facebook.com/portagepublicschools 

    Instagram: https://www.instagram.com/portageschoolsmi 



    USEFUL INFORMATION

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    www.SocialSchool4EDU.com

    ]]>
  • Michelle Karpinski from Portage Public Schools in Michigan shares how embracing a communications audit unlocked major growth for her district.

  • Learn how improvements were made with both internal and external communication and how they tracked their progress.

  • Discover how a data-driven audit led to a full rebrand, website overhaul, and better parent engagement.

  • Michelle’s “be brave” mindset shows how audits can be a catalyst - not a critique - for school PR success.


    • SPECIAL GUEST

    Michelle Karpinski, MPA

    Community Relations Manager

    Portage Public Schools, Michigan


    Email: mkarpinski@portageps.org 


    Website: https://www.portageps.org 

    Facebook: https://www.facebook.com/portagepublicschools 

    Instagram: https://www.instagram.com/portageschoolsmi 



    USEFUL INFORMATION

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    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-18021641 Mon, 20 Oct 2025 03:00:00 -0500 2467 289 full false     Inside Walled Lake’s Award-Winning Social Strategy with Jason Lewis Inside Walled Lake’s Award-Winning Social Strategy with Jason Lewis
  • Jason Lewis shares how a parent’s social media praise turned into a powerful story of school choice—and proof that our storytelling work truly makes a difference.

  • Learn how Jason’s student-led Instagram takeovers not only boost engagement but also help build leadership skills and résumé-worthy experiences for students.

  • Discover how Jason’s summer scavenger hunt turned quiet months into a community-building social media win.

  • Feeling stuck? Jason’s journey from TV to school PR shows the value of starting small, gaining trust, and being bold with creative ideas.


    • SPECIAL GUEST

    Jason Lewis

    Communications Specialist

    Walled Lake Consolidated Schools, Michigan


    Email: jasonlewis@wlcsd.org 

    X: @JasonLewis_tv


    Website: https://www.wlcsd.org 

    Facebook: https://www.facebook.com/wlcsd 

    Instagram: https://www.instagram.com/walledlkschools/ 

    X: https://x.com/WalledLkSchools 

    LinkedIn: https://www.linkedin.com/company/walled-lake-consolidated-schools 

    YouTube: https://www.youtube.com/channel/UCHZPd3JtrmoakLAHVUbeiMA 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Jason Lewis shares how a parent’s social media praise turned into a powerful story of school choice—and proof that our storytelling work truly makes a difference.

  • Learn how Jason’s student-led Instagram takeovers not only boost engagement but also help build leadership skills and résumé-worthy experiences for students.

  • Discover how Jason’s summer scavenger hunt turned quiet months into a community-building social media win.

  • Feeling stuck? Jason’s journey from TV to school PR shows the value of starting small, gaining trust, and being bold with creative ideas.


    • SPECIAL GUEST

    Jason Lewis

    Communications Specialist

    Walled Lake Consolidated Schools, Michigan


    Email: jasonlewis@wlcsd.org 

    X: @JasonLewis_tv


    Website: https://www.wlcsd.org 

    Facebook: https://www.facebook.com/wlcsd 

    Instagram: https://www.instagram.com/walledlkschools/ 

    X: https://x.com/WalledLkSchools 

    LinkedIn: https://www.linkedin.com/company/walled-lake-consolidated-schools 

    YouTube: https://www.youtube.com/channel/UCHZPd3JtrmoakLAHVUbeiMA 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17938175 Mon, 13 Oct 2025 03:00:00 -0500 2406 288 full false     Everyday AI in Schools: Tools, Tips & Mindset Shifts with Tyler Moberg Everyday AI in Schools: Tools, Tips & Mindset Shifts with Tyler Moberg
  • Today, you’ll meet Tyler Moberg, a former teacher turned trainer in the powerful world of AI! He shares six leading AI platforms and when to use each for maximum school communication impact.
  • Still think AI is here to take your job? Hear the powerful mindset shift that could change everything.
  • Spot the “AI giveaway” in emails and posts, and learn how to polish AI content into your own authentic voice.
  • What if just 10 minutes a day with AI could totally elevate your school comms game? It’s possible, and Tyler explains how.


    • SPECIAL GUEST

    Tyler Moberg

    AI Learning Specialist

    Amplified Impact LLC, Minnesota


    Email: mobergtyler@gmail.com 

    LinkedIn: https://www.linkedin.com/in/tyler-moberg-249570215/ 


    Website: https://www.amplifiedimpact.solutions 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

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    ]]>
  • Today, you’ll meet Tyler Moberg, a former teacher turned trainer in the powerful world of AI! He shares six leading AI platforms and when to use each for maximum school communication impact.
  • Still think AI is here to take your job? Hear the powerful mindset shift that could change everything.
  • Spot the “AI giveaway” in emails and posts, and learn how to polish AI content into your own authentic voice.
  • What if just 10 minutes a day with AI could totally elevate your school comms game? It’s possible, and Tyler explains how.


    • SPECIAL GUEST

    Tyler Moberg

    AI Learning Specialist

    Amplified Impact LLC, Minnesota


    Email: mobergtyler@gmail.com 

    LinkedIn: https://www.linkedin.com/in/tyler-moberg-249570215/ 


    Website: https://www.amplifiedimpact.solutions 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17934224 Mon, 06 Oct 2025 03:00:00 -0500 3149 287 full false     Authenticity Meets Strategy: School Social Video Tips with Sara Schneider Authenticity Meets Strategy: School Social Video Tips with Sara Schneider
  • Sara Schneider from CSCOE spills the secrets behind her "Marketing Minute" video series—and how it’s inspiring 151 Catholic schools to show up online with confidence.

  • You’ll love the exact tools Sara uses to make school videos pop—think mic, light, and magic for under $100!

  • Worried about being on camera? Sara shares real-talk advice on ditching perfection and just showing up.

  • Get ready to steal some seriously smart ideas for launching your own series—even if you’ve never hit ‘record’ before.


    • SPECIAL GUEST

    Sara Schneider

    Associate Director of Enrollment

    Catholic Schools Center of Excellence (CSCOE), Minnesota


    Email: saraschneider@cscoe-mn.org 


    Website: https://cscoe-mn.org/ 

    Facebook: https://www.facebook.com/CSCOE 

    Instagram: https://www.instagram.com/cscoe_mn 

    X: https://x.com/CSCOE_MN 

    LinkedIn: https://www.linkedin.com/company/catholic-schools-center-of-excellence/ 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

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    ]]>
  • Sara Schneider from CSCOE spills the secrets behind her "Marketing Minute" video series—and how it’s inspiring 151 Catholic schools to show up online with confidence.

  • You’ll love the exact tools Sara uses to make school videos pop—think mic, light, and magic for under $100!

  • Worried about being on camera? Sara shares real-talk advice on ditching perfection and just showing up.

  • Get ready to steal some seriously smart ideas for launching your own series—even if you’ve never hit ‘record’ before.


    • SPECIAL GUEST

    Sara Schneider

    Associate Director of Enrollment

    Catholic Schools Center of Excellence (CSCOE), Minnesota


    Email: saraschneider@cscoe-mn.org 


    Website: https://cscoe-mn.org/ 

    Facebook: https://www.facebook.com/CSCOE 

    Instagram: https://www.instagram.com/cscoe_mn 

    X: https://x.com/CSCOE_MN 

    LinkedIn: https://www.linkedin.com/company/catholic-schools-center-of-excellence/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17899141 Mon, 29 Sep 2025 03:00:00 -0500 2394 286 full false     Learning as She Goes: How to Grow into a Confident Storyteller with Tricia Johnson Learning as She Goes: How to Grow into a Confident Storyteller with Tricia Johnson
  • Tricia didn’t plan to lead social media—she just raised her hand. Now she’s making a huge impact! Her story proves that passion and heart can take you far, even when you’re figuring things out as you go.

  • No formal training? No problem. Hear how Tricia self-taught her way to success—with lots of sticky notes. If you’ve ever felt unqualified, her journey will remind you that curiosity and commitment go a long way.

  • From overwhelm to confidence, Tricia shares how trial and error, along with a few Canva hacks, changed everything. She’s honest about the struggles and the small wins that built her into the communicator she is today.

  • You’ll love her real talk on feedback, slowing down, and why it’s OK not to have all the answers (yet). Tricia reminds us that giving ourselves grace is just as important as giving it to everyone else.


    • SPECIAL GUEST

    Tricia Johnson

    Social Media Content Creator

    Blaine School District, Washington


    Email: tjohnson@blainesd.org 


    Website: https://www.blainesd.org 

    Facebook: https://www.facebook.com/borderitepride 

    Instagram: https://www.instagram.com/blainesd503/ 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

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    ]]>
  • Tricia didn’t plan to lead social media—she just raised her hand. Now she’s making a huge impact! Her story proves that passion and heart can take you far, even when you’re figuring things out as you go.

  • No formal training? No problem. Hear how Tricia self-taught her way to success—with lots of sticky notes. If you’ve ever felt unqualified, her journey will remind you that curiosity and commitment go a long way.

  • From overwhelm to confidence, Tricia shares how trial and error, along with a few Canva hacks, changed everything. She’s honest about the struggles and the small wins that built her into the communicator she is today.

  • You’ll love her real talk on feedback, slowing down, and why it’s OK not to have all the answers (yet). Tricia reminds us that giving ourselves grace is just as important as giving it to everyone else.


    • SPECIAL GUEST

    Tricia Johnson

    Social Media Content Creator

    Blaine School District, Washington


    Email: tjohnson@blainesd.org 


    Website: https://www.blainesd.org 

    Facebook: https://www.facebook.com/borderitepride 

    Instagram: https://www.instagram.com/blainesd503/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17860461 Mon, 22 Sep 2025 03:00:00 -0500 2639 285 full false     Hosting Camps or Clinics at Your School? Keep it Simple with Camp Simple! with Brian Bridges Hosting Camps or Clinics at Your School? Keep it Simple with Camp Simple! with Brian Bridges
  • My friend Brian Bridges is back—and this time, he’s sharing a solution that will seriously save your sanity when it comes to registrations. Camp Simple is the answer we’ve all been waiting for!


  • Whether it's a cheer clinic, science camp, or t-shirt sale, this platform takes care of it all—forms, payments, waivers—so your staff can focus on the fun, not the forms.


  • Say goodbye to messy Google Forms and Venmo links. Camp Simple creates a polished, easy-to-share registration page that makes you look like a rockstar communicator.


  • Trust me—once you see how easy it is, you’ll want to tell your whole staff. Head to campsimple.net and share it with your coaches, teachers, and club leaders today!


    • SPECIAL GUEST

    Brian Bridges

    Director of Communications at Lake Hamilton, Owner of Camp Simple

    Lake Hamilton School District & Camp Simple, Arkansas


    Email: brian.bridges@lhwolves.net 

    Connect with Brian on Facebook

    Connect with Brian on Instagram  


    Websites: 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • My friend Brian Bridges is back—and this time, he’s sharing a solution that will seriously save your sanity when it comes to registrations. Camp Simple is the answer we’ve all been waiting for!


  • Whether it's a cheer clinic, science camp, or t-shirt sale, this platform takes care of it all—forms, payments, waivers—so your staff can focus on the fun, not the forms.


  • Say goodbye to messy Google Forms and Venmo links. Camp Simple creates a polished, easy-to-share registration page that makes you look like a rockstar communicator.


  • Trust me—once you see how easy it is, you’ll want to tell your whole staff. Head to campsimple.net and share it with your coaches, teachers, and club leaders today!


    • SPECIAL GUEST

    Brian Bridges

    Director of Communications at Lake Hamilton, Owner of Camp Simple

    Lake Hamilton School District & Camp Simple, Arkansas


    Email: brian.bridges@lhwolves.net 

    Connect with Brian on Facebook

    Connect with Brian on Instagram  


    Websites: 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17821215 Mon, 15 Sep 2025 03:00:00 -0500 2304 284 full false     Real Talk on School PR Transitions, Purpose & Growth with Dr. Jordan Ziemer & Kaitlin Paonessa Real Talk on School PR Transitions, Purpose & Growth with Dr. Jordan Ziemer & Kaitlin Paonessa
  • Hear how Jordan Ziemer and Kaitlin Paonessa made bold career pivots into school PR — and discover what finally made their work feel truly meaningful. Their paths are different, but their purpose is shared.

  • Feeling overwhelmed or unsure in your role? You’re not alone. This honest convo dives into burnout, impostor syndrome, and how to find support (even if you’re a team of one).

  • Packed with real talk and ready-to-use advice: Learn how to be coachable, set boundaries, and ask the right questions before tearing anything down — literally or figuratively.

  • You’ll leave with fresh inspiration and specific tools — like how your Enneagram type might shape your PR style, why celebrations matter most on social, and how to build your professional community.


    • SPECIAL GUESTS

    Dr. Jordan Ziemer

    Executive Director of Communications

    Abilene ISD, Texas


    Email: jordan.ziemer@abileneisd.org 

    X: @jordanziemer

    LinkedIn: https://www.linkedin.com/in/jordanziemer/  


    Kaitlin Paonessa

    Assistant Director of Communications

    Abilene ISD, Texas


    Email: kaitlin.paonessa@abileneisd.org 

    LinkedIn: https://www.linkedin.com/in/kpaonessa/ 



    Website: https://www.abileneisd.org/ 

    Facebook: https://www.facebook.com/abileneisd 

    Instagram: https://www.instagram.com/abileneisd 

    LinkedIn: https://www.linkedin.com/company/abileneisd 

    YouTube: https://www.youtube.com/@abileneisdtx 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Hear how Jordan Ziemer and Kaitlin Paonessa made bold career pivots into school PR — and discover what finally made their work feel truly meaningful. Their paths are different, but their purpose is shared.

  • Feeling overwhelmed or unsure in your role? You’re not alone. This honest convo dives into burnout, impostor syndrome, and how to find support (even if you’re a team of one).

  • Packed with real talk and ready-to-use advice: Learn how to be coachable, set boundaries, and ask the right questions before tearing anything down — literally or figuratively.

  • You’ll leave with fresh inspiration and specific tools — like how your Enneagram type might shape your PR style, why celebrations matter most on social, and how to build your professional community.


    • SPECIAL GUESTS

    Dr. Jordan Ziemer

    Executive Director of Communications

    Abilene ISD, Texas


    Email: jordan.ziemer@abileneisd.org 

    X: @jordanziemer

    LinkedIn: https://www.linkedin.com/in/jordanziemer/  


    Kaitlin Paonessa

    Assistant Director of Communications

    Abilene ISD, Texas


    Email: kaitlin.paonessa@abileneisd.org 

    LinkedIn: https://www.linkedin.com/in/kpaonessa/ 



    Website: https://www.abileneisd.org/ 

    Facebook: https://www.facebook.com/abileneisd 

    Instagram: https://www.instagram.com/abileneisd 

    LinkedIn: https://www.linkedin.com/company/abileneisd 

    YouTube: https://www.youtube.com/@abileneisdtx 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17784298 Mon, 08 Sep 2025 03:00:00 -0500 4123 283 full false     You Can Teach a Principal New Tricks: Social Media Success with Scott Gordon You Can Teach a Principal New Tricks: Social Media Success with Scott Gordon
  • Scott Gordon, a 25-year veteran in education, shares how diving into social media transformed his role—and reignited his passion for leadership.


  • Learn how Scott, with zero prior social media experience, became a consistent and confident storyteller for his school.


  • Discover the impact of splitting athletic and school pages—and how it spotlighted more than just sports.


  • Hear how one small-town principal uses everyday moments, history, and humor to authentically connect with his community.


    • SPECIAL GUEST

    Scott Gordon

    Principal

    Regional School Unit 34, Maine


    Email: scott.gordon@rsu34.org 


    Website: https://www.rsu34.org/o/oths 

    Facebook: https://www.facebook.com/OTHSCoyotes/ 

    Instagram: https://www.instagram.com/othscoyotes/ 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Scott Gordon, a 25-year veteran in education, shares how diving into social media transformed his role—and reignited his passion for leadership.


  • Learn how Scott, with zero prior social media experience, became a consistent and confident storyteller for his school.


  • Discover the impact of splitting athletic and school pages—and how it spotlighted more than just sports.


  • Hear how one small-town principal uses everyday moments, history, and humor to authentically connect with his community.


    • SPECIAL GUEST

    Scott Gordon

    Principal

    Regional School Unit 34, Maine


    Email: scott.gordon@rsu34.org 


    Website: https://www.rsu34.org/o/oths 

    Facebook: https://www.facebook.com/OTHSCoyotes/ 

    Instagram: https://www.instagram.com/othscoyotes/ 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17741902 Mon, 01 Sep 2025 03:00:00 -0500 2045 282 full false     Showcasing School Personality Through Social Media with Sandy Sutty Showcasing School Personality Through Social Media with Sandy Sutty
  • From educator and parent to PR pro - Sandy Sutty shares how her personal connection to the school fuels her storytelling.


  • Showing up for students is Sandy’s not-so-secret weapon to building authentic, engaging social content.


  • Want to grow your followers fast? Sandy breaks down her 14K+ follower jump with a simple, strategic content plan.


  • Discover how she taps into student interns, QR codes, and the addition of Class Intercom to make content collection fun and sustainable.


    • SPECIAL GUEST

    Sandy Sutty

    Admissions Marketing and Communication Manager

    Salesianum School, Delaware


    Email: ssutty@salesianum.org 



    Website: https://www.salesianum.org/ 

    Facebook: https://www.facebook.com/Salesianum 

    Instagram: https://www.instagram.com/salesianumschool/ 

    X: https://x.com/Salesianum 

    LinkedIn: https://www.linkedin.com/school/salesianum-school/ 

    Threads: https://www.threads.com/@salesianumschool 



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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    ]]>
  • From educator and parent to PR pro - Sandy Sutty shares how her personal connection to the school fuels her storytelling.


  • Showing up for students is Sandy’s not-so-secret weapon to building authentic, engaging social content.


  • Want to grow your followers fast? Sandy breaks down her 14K+ follower jump with a simple, strategic content plan.


  • Discover how she taps into student interns, QR codes, and the addition of Class Intercom to make content collection fun and sustainable.


    • SPECIAL GUEST

    Sandy Sutty

    Admissions Marketing and Communication Manager

    Salesianum School, Delaware


    Email: ssutty@salesianum.org 



    Website: https://www.salesianum.org/ 

    Facebook: https://www.facebook.com/Salesianum 

    Instagram: https://www.instagram.com/salesianumschool/ 

    X: https://x.com/Salesianum 

    LinkedIn: https://www.linkedin.com/school/salesianum-school/ 

    Threads: https://www.threads.com/@salesianumschool 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17705062 Mon, 25 Aug 2025 03:00:00 -0500 2801 281 full false     Using Social Media to Stand Out in a Crowded School Market with Meghan Weaver Using Social Media to Stand Out in a Crowded School Market with Meghan Weaver
  • After hearing Andrea invite guests on a past episode, Meghan Weaver reached out - and now she’s on the show sharing incredible strategies from her school’s social media success!


  • Meghan walks through her low-budget but high-impact method for capturing student voice using a standing mic and iPhone—plus how it boosts excitement across campus.


  • Discover how framing social media content requests around five clear messaging pillars has transformed staff engagement at St. Martin’s.


  • Learn why Meghan prioritizes clarity of purpose—driving enrollment and community pride—to guide every social media decision.


    • SPECIAL GUEST

    Meghan Weaver

    Director of Marketing and Communications

    St. Martin’s Episcopal School, Louisiana


    Email: meghan.weaver@stmsaints.com 



    Website: https://www.stmsaints.com 

    Facebook: https://www.facebook.com/stmsaintsla/ 

    Instagram: https://www.instagram.com/stm_saints/ 



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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    www.SocialSchool4EDU.com

    ]]>
  • After hearing Andrea invite guests on a past episode, Meghan Weaver reached out - and now she’s on the show sharing incredible strategies from her school’s social media success!


  • Meghan walks through her low-budget but high-impact method for capturing student voice using a standing mic and iPhone—plus how it boosts excitement across campus.


  • Discover how framing social media content requests around five clear messaging pillars has transformed staff engagement at St. Martin’s.


  • Learn why Meghan prioritizes clarity of purpose—driving enrollment and community pride—to guide every social media decision.


    • SPECIAL GUEST

    Meghan Weaver

    Director of Marketing and Communications

    St. Martin’s Episcopal School, Louisiana


    Email: meghan.weaver@stmsaints.com 



    Website: https://www.stmsaints.com 

    Facebook: https://www.facebook.com/stmsaintsla/ 

    Instagram: https://www.instagram.com/stm_saints/ 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17668015 Mon, 18 Aug 2025 03:00:00 -0500 2966 280 full false     How GIPS Went Cell Phone Free—And Made It Stick with Mitchell Roush, M.A. How GIPS Went Cell Phone Free—And Made It Stick with Mitchell Roush, M.A.
  • Find out how one Nebraska high school made the leap to go completely cell phone free—and why students, staff, and even parents got on board.
  • Curious how they pulled it off mid-year? Hear the intentional language, rollout strategy, and surprising twist that made it work. Mitchell Roush, M.A., shares all the details!
  • You won’t believe the results—think better attendance, fewer incidents, and a significant culture shift.
  • We also spend time exploring how Grand Island Public Schools organized their social media accounts across 18 schools, using Class Intercom to streamline strategy and boost engagement.


    • SPECIAL GUEST

    Mitchell Roush, M.A.

    Communications & Marketing Director

    Grand Island Public Schools, Nebraska


    Email: mroush@gips.org 

    X: @MitchRoush

    LinkedIn: https://www.linkedin.com/in/mitchroush/ 


    Website: https://www.gips.org/ 

    Facebook: https://www.facebook.com/GrandIslandPublicSchools 

    Instagram: https://www.instagram.com/gipublicschools/ 

    LinkedIn: https://www.linkedin.com/company/grand-island-public-schools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Find out how one Nebraska high school made the leap to go completely cell phone free—and why students, staff, and even parents got on board.
  • Curious how they pulled it off mid-year? Hear the intentional language, rollout strategy, and surprising twist that made it work. Mitchell Roush, M.A., shares all the details!
  • You won’t believe the results—think better attendance, fewer incidents, and a significant culture shift.
  • We also spend time exploring how Grand Island Public Schools organized their social media accounts across 18 schools, using Class Intercom to streamline strategy and boost engagement.


    • SPECIAL GUEST

    Mitchell Roush, M.A.

    Communications & Marketing Director

    Grand Island Public Schools, Nebraska


    Email: mroush@gips.org 

    X: @MitchRoush

    LinkedIn: https://www.linkedin.com/in/mitchroush/ 


    Website: https://www.gips.org/ 

    Facebook: https://www.facebook.com/GrandIslandPublicSchools 

    Instagram: https://www.instagram.com/gipublicschools/ 

    LinkedIn: https://www.linkedin.com/company/grand-island-public-schools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17624336 Mon, 11 Aug 2025 03:00:00 -0500 3161 279 full false     Boosting Social Impact with Repurposed Content & AI Magic with Kimberly Garcia Boosting Social Impact with Repurposed Content & AI Magic with Kimberly Garcia
  • Kimberly Garcia of the San Antonio ISD Foundation shares her strategic approach to managing social media on Facebook, Instagram, and LinkedIn.
  • Discover how the "Circle of Storytelling" (inspired by The Lion King) enables Kimberly to reuse powerful content across multiple platforms.
  • Learn how AI tools like ChatGPT are saving Kimberly hours—and why she thinks every school communicator should jump in.
  • Kimberly’s final social media tip will change how you approach engagement: It’s time to take a look at what’s resonating with your audiences and hit the new school year with what works!



    • SPECIAL GUEST

    Kimberly Garcia

    Digital Marketing Coordinator

    San Antonio Independent School District (SAISD) Foundation, Texas


    Email: kgarcia10@saisd.net 


    Website: https://www.saisdfoundation.com 

    Facebook: https://www.facebook.com/saisdfoundation 

    Instagram: https://www.instagram.com/saisdfoundation 

    LinkedIn: https://www.linkedin.com/company/saisd-foundation/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Kimberly Garcia of the San Antonio ISD Foundation shares her strategic approach to managing social media on Facebook, Instagram, and LinkedIn.
  • Discover how the "Circle of Storytelling" (inspired by The Lion King) enables Kimberly to reuse powerful content across multiple platforms.
  • Learn how AI tools like ChatGPT are saving Kimberly hours—and why she thinks every school communicator should jump in.
  • Kimberly’s final social media tip will change how you approach engagement: It’s time to take a look at what’s resonating with your audiences and hit the new school year with what works!



    • SPECIAL GUEST

    Kimberly Garcia

    Digital Marketing Coordinator

    San Antonio Independent School District (SAISD) Foundation, Texas


    Email: kgarcia10@saisd.net 


    Website: https://www.saisdfoundation.com 

    Facebook: https://www.facebook.com/saisdfoundation 

    Instagram: https://www.instagram.com/saisdfoundation 

    LinkedIn: https://www.linkedin.com/company/saisd-foundation/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17587543 Mon, 04 Aug 2025 03:00:00 -0500 1923 278 full false     Easy Marketing Wins for Schools: Lead Magnets 101 with Lisa Losasso Jackson and Veronica V. Sopher Easy Marketing Wins for Schools: Lead Magnets 101 with Lisa Losasso Jackson and Veronica V. Sopher
  • Lisa Losasso Jackson and Veronica V. Sopher bring over 40 years of combined expertise in school marketing—and they answer all my burning questions about lead magnets!

  • You’ll get a clear, simple breakdown of how to create effective lead magnets and landing pages—without feeling overwhelmed.

  • Real-life examples and success stories from schools of all sizes show exactly how these strategies boost enrollment and recruitment.

  • Don’t miss the final moments! The social media tips they share—especially one you’ve never heard on this podcast—are absolute gold.


    • SPECIAL GUESTS

    Lisa Losasso Jackson

    Co-Founder

    Elevate Marketing System, Texas


    Email: LisaL@11productions.com 

    LinkedIn: https://www.linkedin.com/in/lisalosasso/ 


    Veronica V. Sopher

    Co-Founder

    Elevate Marketing System, Texas


    Email: veronica@veronicavsopher.com 

    LinkedIn: https://www.linkedin.com/in/veronicavsopher/ 


    Website: https://www.ElevateMarketingSystem.com 

    Instagram: https://www.instagram.com/elevatemarketingsystem/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Lisa Losasso Jackson and Veronica V. Sopher bring over 40 years of combined expertise in school marketing—and they answer all my burning questions about lead magnets!

  • You’ll get a clear, simple breakdown of how to create effective lead magnets and landing pages—without feeling overwhelmed.

  • Real-life examples and success stories from schools of all sizes show exactly how these strategies boost enrollment and recruitment.

  • Don’t miss the final moments! The social media tips they share—especially one you’ve never heard on this podcast—are absolute gold.


    • SPECIAL GUESTS

    Lisa Losasso Jackson

    Co-Founder

    Elevate Marketing System, Texas


    Email: LisaL@11productions.com 

    LinkedIn: https://www.linkedin.com/in/lisalosasso/ 


    Veronica V. Sopher

    Co-Founder

    Elevate Marketing System, Texas


    Email: veronica@veronicavsopher.com 

    LinkedIn: https://www.linkedin.com/in/veronicavsopher/ 


    Website: https://www.ElevateMarketingSystem.com 

    Instagram: https://www.instagram.com/elevatemarketingsystem/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17551823 Mon, 28 Jul 2025 03:00:00 -0500 3190 277 full false     The Secret to Student-Powered School PR: TA Program Success with Melissa Hartley The Secret to Student-Powered School PR: TA Program Success with Melissa Hartley
  • Melissa Hartley reveals how a 15-year TA program has transformed her one-person comms team.
  • Discover the simple yet powerful way students are capturing and shaping content daily.
  • Hear how Melissa’s role evolved from pitching stories to the local newspapers to daily social storytelling.
  • Thinking of bringing students into your workflow? Melissa’s dos and don’ts are pure gold.



    • SPECIAL GUEST

    Melissa Hartley

    Director of Communications & Marketing

    Horizon Honors Schools, Arizona


    Email: melissa.hartley@horizonhonors.org 


    Website: https://www.horizonhonors.org 

    Facebook: https://www.facebook.com/horizonhonors 

    Instagram: https://www.instagram.com/horizonhonors/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Melissa Hartley reveals how a 15-year TA program has transformed her one-person comms team.
  • Discover the simple yet powerful way students are capturing and shaping content daily.
  • Hear how Melissa’s role evolved from pitching stories to the local newspapers to daily social storytelling.
  • Thinking of bringing students into your workflow? Melissa’s dos and don’ts are pure gold.



    • SPECIAL GUEST

    Melissa Hartley

    Director of Communications & Marketing

    Horizon Honors Schools, Arizona


    Email: melissa.hartley@horizonhonors.org 


    Website: https://www.horizonhonors.org 

    Facebook: https://www.facebook.com/horizonhonors 

    Instagram: https://www.instagram.com/horizonhonors/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17516505 Mon, 21 Jul 2025 03:00:00 -0500 2633 276 full false     How to Maximize Your NSPRA 2025 Seminar Experience with Andrea Gribble How to Maximize Your NSPRA 2025 Seminar Experience with Andrea Gribble
  • Andrea Gribble spills the details on where to find her (and the purple crew!) at NSPRA—plus one must-see booth activity you’ll regret missing!
  • Want to avoid session FOMO? Hear Andrea’s top tip for planning your schedule—and the one tool she swears by.
  • From packing hacks to power snacks, get the inside scoop on how to survive (and thrive) at this year’s seminar.
  • Not heading to DC? No problem. Discover the trending topics and presentation sneak peeks that every school communicator should know.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Andrea Gribble spills the details on where to find her (and the purple crew!) at NSPRA—plus one must-see booth activity you’ll regret missing!
  • Want to avoid session FOMO? Hear Andrea’s top tip for planning your schedule—and the one tool she swears by.
  • From packing hacks to power snacks, get the inside scoop on how to survive (and thrive) at this year’s seminar.
  • Not heading to DC? No problem. Discover the trending topics and presentation sneak peeks that every school communicator should know.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17460943 Mon, 14 Jul 2025 03:00:00 -0500 1920 275 full false     Big Wins from the Social Media for Schools Retreat with Jenny Ames & Lauren Kaminski Big Wins from the Social Media for Schools Retreat with Jenny Ames & Lauren Kaminski
  • Jenny and Lauren share how combining communications with community education helps build trust, engagement, and referendum support in River Falls, WI.
  • Hear why the new social media retreat stood out—from hands-on learning to meaningful networking with peers who “get it.”
  • Discover the team’s big “aha” around AI tools—and why staying authentic is more important than ever.
  • Learn how River Falls uses character education, school forests, and staff appreciation to strengthen connections across their community.


    • SPECIAL GUESTS

    Jennifer Ames

    Community Education & Communications Director

    School District of River Falls, Wisconsin


    Email: jennifer.ames@rfsd.k12.wi.us 



    Lauren Kaminski

    Program Assistant

    School District of River Falls, Wisconsin


    Email: lauren.kaminski@rfsd.k12.wi.us 



    Website: https://www.rfsd.k12.wi.us/ 

    Facebook: https://www.facebook.com/RiverFallsSchoolDistrict/# 

    Instagram: https://www.instagram.com/riverfallssd/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Jenny and Lauren share how combining communications with community education helps build trust, engagement, and referendum support in River Falls, WI.
  • Hear why the new social media retreat stood out—from hands-on learning to meaningful networking with peers who “get it.”
  • Discover the team’s big “aha” around AI tools—and why staying authentic is more important than ever.
  • Learn how River Falls uses character education, school forests, and staff appreciation to strengthen connections across their community.


    • SPECIAL GUESTS

    Jennifer Ames

    Community Education & Communications Director

    School District of River Falls, Wisconsin


    Email: jennifer.ames@rfsd.k12.wi.us 



    Lauren Kaminski

    Program Assistant

    School District of River Falls, Wisconsin


    Email: lauren.kaminski@rfsd.k12.wi.us 



    Website: https://www.rfsd.k12.wi.us/ 

    Facebook: https://www.facebook.com/RiverFallsSchoolDistrict/# 

    Instagram: https://www.instagram.com/riverfallssd/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17437261 Mon, 07 Jul 2025 03:00:00 -0500 2572 full false     From Chaos to Clarity: Fixing Enrollment and Marketing Together with Laurie Ehrlich & Miriam Stein From Chaos to Clarity: Fixing Enrollment and Marketing Together with Laurie Ehrlich & Miriam Stein In this jam-packed episode, Andrea sits down with Laurie Ehrlich and Miriam Stein, co-founders of ThriveHive, to talk about the real-world challenges—and solutions—schools face with enrollment, marketing, and social media strategy. From building healthy teams to crafting intentional messaging, this episode is full of practical insights for any school ready to level up.


    4 Key Takeaways for Listeners:

    1. What simple shift could instantly bring more clarity and purpose to your school’s social media posts?


    2. How often should your marketing and enrollment teams actually meet—and why does it matter?


    3. What behind-the-scenes systems can help you turn more inquiries into enrollments (without adding more stress)?


    4. Why fixing your team dynamics might be the unexpected key to filling your classrooms.


    SPECIAL GUESTS

    Laurie Ehrlich

    Co-Founder + Marketing Strategist

    Thrive Hive, Maryland


    Miriam Stein

    Co-Founder + Enrollment Strategist

    Thrive Hive, Maryland


    Email: hello@thrivehive.group 

    Website: https://www.thrivehive.group/ 

    LinkedIn: https://www.linkedin.com/company/thrivehivegroup/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     In this jam-packed episode, Andrea sits down with Laurie Ehrlich and Miriam Stein, co-founders of ThriveHive, to talk about the real-world challenges—and solutions—schools face with enrollment, marketing, and social media strategy. From building healthy teams to crafting intentional messaging, this episode is full of practical insights for any school ready to level up.


    4 Key Takeaways for Listeners:

    1. What simple shift could instantly bring more clarity and purpose to your school’s social media posts?


    2. How often should your marketing and enrollment teams actually meet—and why does it matter?


    3. What behind-the-scenes systems can help you turn more inquiries into enrollments (without adding more stress)?


    4. Why fixing your team dynamics might be the unexpected key to filling your classrooms.


    SPECIAL GUESTS

    Laurie Ehrlich

    Co-Founder + Marketing Strategist

    Thrive Hive, Maryland


    Miriam Stein

    Co-Founder + Enrollment Strategist

    Thrive Hive, Maryland


    Email: hello@thrivehive.group 

    Website: https://www.thrivehive.group/ 

    LinkedIn: https://www.linkedin.com/company/thrivehivegroup/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17396911 Mon, 30 Jun 2025 03:00:00 -0500 2951 273 full false     Get Social Summit Sneak Peek – Tips for Powerful School Social Media with Max Smith Get Social Summit Sneak Peek – Tips for Powerful School Social Media with Max Smith
  • Max Smith, Digital Marketing Manager at Region 10 ESC, shares how he’s using social media to amplify school stories and connect with the community.
  • Ready to level up your social media game? Hear how Max launched the Get Social Summit and why it’s a must-attend for school communicators.
  • Max’s go-to advice: Stop ignoring comments! Learn how engaging with your audience can transform your social media presence.
  • Do you have a social media idea that’s working wonders? Max shares how other agencies can create impactful training events that bring school pros together.


    • SPECIAL GUEST

    Max Smith

    Digital Marketing Manager

    Region 10 ESC, Texas


    Email: max.smith@region10.org 

    LinkedIn: https://www.linkedin.com/in/sterling-max-smith/ 

    X: @SterlingMaxS  


    Website: https://www.region10.org/ 

    Facebook: https://www.facebook.com/Region10ESC 

    Instagram: https://www.instagram.com/region10esc/ 

    X: https://x.com/Region10ESC 

    LinkedIn: https://www.linkedin.com/company/region-10-esc/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Max Smith, Digital Marketing Manager at Region 10 ESC, shares how he’s using social media to amplify school stories and connect with the community.
  • Ready to level up your social media game? Hear how Max launched the Get Social Summit and why it’s a must-attend for school communicators.
  • Max’s go-to advice: Stop ignoring comments! Learn how engaging with your audience can transform your social media presence.
  • Do you have a social media idea that’s working wonders? Max shares how other agencies can create impactful training events that bring school pros together.


    • SPECIAL GUEST

    Max Smith

    Digital Marketing Manager

    Region 10 ESC, Texas


    Email: max.smith@region10.org 

    LinkedIn: https://www.linkedin.com/in/sterling-max-smith/ 

    X: @SterlingMaxS  


    Website: https://www.region10.org/ 

    Facebook: https://www.facebook.com/Region10ESC 

    Instagram: https://www.instagram.com/region10esc/ 

    X: https://x.com/Region10ESC 

    LinkedIn: https://www.linkedin.com/company/region-10-esc/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17357930 Mon, 23 Jun 2025 03:00:00 -0500 2486 272 full false     Building a Community of Understanding: A Rural Perspective with Dr. Jason Hewitt & Erin Goad Building a Community of Understanding: A Rural Perspective with Dr. Jason Hewitt & Erin Goad
  • Superintendent Dr. Jason Hewitt and communications pro Erin Goad open up about how Shepherd ISD rebuilt community trust using social media.


    1. Think you can't afford a communications director? Hear how Erin’s unique path from librarian to storyteller is helping transform culture in their small Texas district of 1900 students.


    2. Wondering how to celebrate teachers and grow your own staff? Don’t miss Shepherd’s jaw-dropping surprise patrol and Inspire program—it’s changing lives.


    3. Shepherd ISD made a bold move: turning off Facebook comments. Find out why—and how it actually boosted engagement and community respect.



    SPECIAL GUESTS

    Dr. Jason Hewitt

    Superintendent

    Shepherd ISD, Texas


    Email: jhewitt@shepherdisd.net 



    Erin Goad

    Director of Communications and Library Services

    Shepherd ISD, Texas


    Email: egoad@shepherdisd.net 



    Website: https://www.shepherdisd.net 

    Facebook: https://www.facebook.com/ShepherdISD/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Superintendent Dr. Jason Hewitt and communications pro Erin Goad open up about how Shepherd ISD rebuilt community trust using social media.


    1. Think you can't afford a communications director? Hear how Erin’s unique path from librarian to storyteller is helping transform culture in their small Texas district of 1900 students.


    2. Wondering how to celebrate teachers and grow your own staff? Don’t miss Shepherd’s jaw-dropping surprise patrol and Inspire program—it’s changing lives.


    3. Shepherd ISD made a bold move: turning off Facebook comments. Find out why—and how it actually boosted engagement and community respect.



    SPECIAL GUESTS

    Dr. Jason Hewitt

    Superintendent

    Shepherd ISD, Texas


    Email: jhewitt@shepherdisd.net 



    Erin Goad

    Director of Communications and Library Services

    Shepherd ISD, Texas


    Email: egoad@shepherdisd.net 



    Website: https://www.shepherdisd.net 

    Facebook: https://www.facebook.com/ShepherdISD/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17320075 Mon, 16 Jun 2025 03:00:00 -0500 3711 271 full false     Launching a Student Influencer Program That Works with AndreAnna Tate Launching a Student Influencer Program That Works with AndreAnna Tate
  • Hear how AndreAnna Tate took a big idea—student influencers—and turned it into a game-changing program at Irving ISD.


  • Want to reach families and community members without children in your schools? AndreAnna’s strategy using Nextdoor might be your next big move.


  • From planning events to writing scripts, learn how these students do way more than just create social posts.


  • Curious how she got over 80 students to apply—and grew that number by 51% in year two? You’ll grab the secret sauce.



    • SPECIAL GUEST

    AndreAnna Tate

    Digital Media and Marketing Coordinator

    Irving ISD, Texas


    Email: andreanna.tate@gmail.com 

    LinkedIn: https://www.LinkedIn.com/in/andreannatate 


    Website: https://www.IrvingISD.net 

    Facebook: https://www.facebook.com/IrvingSchools/ 

    Instagram: https://www.instagram.com/irvingisd/ 

    X: https://x.com/IrvingISD 

    Nextdoor: https://nextdoor.com/pages/irving-isd 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Hear how AndreAnna Tate took a big idea—student influencers—and turned it into a game-changing program at Irving ISD.


  • Want to reach families and community members without children in your schools? AndreAnna’s strategy using Nextdoor might be your next big move.


  • From planning events to writing scripts, learn how these students do way more than just create social posts.


  • Curious how she got over 80 students to apply—and grew that number by 51% in year two? You’ll grab the secret sauce.



    • SPECIAL GUEST

    AndreAnna Tate

    Digital Media and Marketing Coordinator

    Irving ISD, Texas


    Email: andreanna.tate@gmail.com 

    LinkedIn: https://www.LinkedIn.com/in/andreannatate 


    Website: https://www.IrvingISD.net 

    Facebook: https://www.facebook.com/IrvingSchools/ 

    Instagram: https://www.instagram.com/irvingisd/ 

    X: https://x.com/IrvingISD 

    Nextdoor: https://nextdoor.com/pages/irving-isd 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17280069 Mon, 09 Jun 2025 03:00:00 -0500 3117 270 full false     Higher Performance Generation: Unlocking Your World of Potential with Mark D. Oman Higher Performance Generation: Unlocking Your World of Potential with Mark D. Oman 4 Key Takeaways:

    1. Foundations of Higher Performance
      Learn about Mark’s life-changing “Higher Performance Generation” system—built on mindset, relationships, and self-mastery—and how it helps students and educators elevate performance and well-being.


    2. The Story That Sparked It All
      Hear the powerful, emotional story of a student whose life was saved through connection and care—and how it inspired Mark to reverse-engineer a system to help others before they hit rock bottom.


    3. Simple Tools with Big Impact
      Discover why language matters, how to move from a negative to a positive mindset, and why taking ownership (instead of making excuses) can completely shift school and personal culture.


    4. Practical Strategies for Stress & Connection
      Explore real-world tools to get out of survival mode, reduce stress, and strengthen relationships—perfect for school leaders, teachers, communicators, and students alike.


    SPECIAL GUEST

    Mark D. Oman

    Higher Performance Coach and Speaker

    Amery, Wisconsin


    Email: markoman4250@gmail.com 

    Website: https://omanperformancecoaching.com

    Connect with Mark on Facebook 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     4 Key Takeaways:

    1. Foundations of Higher Performance
      Learn about Mark’s life-changing “Higher Performance Generation” system—built on mindset, relationships, and self-mastery—and how it helps students and educators elevate performance and well-being.


    2. The Story That Sparked It All
      Hear the powerful, emotional story of a student whose life was saved through connection and care—and how it inspired Mark to reverse-engineer a system to help others before they hit rock bottom.


    3. Simple Tools with Big Impact
      Discover why language matters, how to move from a negative to a positive mindset, and why taking ownership (instead of making excuses) can completely shift school and personal culture.


    4. Practical Strategies for Stress & Connection
      Explore real-world tools to get out of survival mode, reduce stress, and strengthen relationships—perfect for school leaders, teachers, communicators, and students alike.


    SPECIAL GUEST

    Mark D. Oman

    Higher Performance Coach and Speaker

    Amery, Wisconsin


    Email: markoman4250@gmail.com 

    Website: https://omanperformancecoaching.com

    Connect with Mark on Facebook 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17235115 Mon, 02 Jun 2025 03:00:00 -0500 2674 269 full false     Summer Content That Connects: Real Ideas, Ready to Use with Melissa Marti Summer Content That Connects: Real Ideas, Ready to Use with Melissa Marti 4 Key Takeaways for Listeners:

    1. Batch It & Relax – Plan ahead with repeatable features like Throwback Thursdays, Question of the Week, and staff shoutouts to keep your feed active without burning out.


    2. Engage Through Challenges – Try summer reading challenges or school spirit days to spark interaction and user-generated content.


    3. Show the Humans Behind the Scenes – Custodial staff, food service workers, and bus drivers are summer MVPs—celebrate their behind-the-scenes work!


    4. Admire & Acquire – Don’t reinvent the wheel. Follow schools doing it well and adapt great ideas to fit your district’s vibe.


    Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble


    Website: https://www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 


    SPECIAL GUEST

    Melissa Marti

    Director of Membership

    #SocialSchool4EDU


    Email: thecrew.ss4edu@gmail.com 


    Facebook pages that Melissa manages: Hibbing Schools in Minnesota and Pittsville School District in Wisconsin



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     4 Key Takeaways for Listeners:

    1. Batch It & Relax – Plan ahead with repeatable features like Throwback Thursdays, Question of the Week, and staff shoutouts to keep your feed active without burning out.


    2. Engage Through Challenges – Try summer reading challenges or school spirit days to spark interaction and user-generated content.


    3. Show the Humans Behind the Scenes – Custodial staff, food service workers, and bus drivers are summer MVPs—celebrate their behind-the-scenes work!


    4. Admire & Acquire – Don’t reinvent the wheel. Follow schools doing it well and adapt great ideas to fit your district’s vibe.


    Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble


    Website: https://www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 


    SPECIAL GUEST

    Melissa Marti

    Director of Membership

    #SocialSchool4EDU


    Email: thecrew.ss4edu@gmail.com 


    Facebook pages that Melissa manages: Hibbing Schools in Minnesota and Pittsville School District in Wisconsin



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17202580 Mon, 26 May 2025 03:00:00 -0500 2074 268 full false     How Marshalltown Built a Top Social Media Ambassador Team w/ Abby Koch, Sugey Alvarez & Tanya Kenner How Marshalltown Built a Top Social Media Ambassador Team w/ Abby Koch, Sugey Alvarez & Tanya Kenner What happens when you empower school staff with the tools and confidence to tell their own stories? 💥 You get a district-wide transformation.

    In this episode, you'll hear how Marshalltown’s Social Media Ambassador program, led by Abby Koch and supported by Andrea Gribble, turned friendly competition into meaningful engagement.

    • Learn why your videos don’t have to be perfect to make an impact
    • Find out how social media boosted staff morale, student excitement, and even helped with recruitment
    • Discover easy tools and creative tips from the front lines

    This episode is one you’ll want to share with your team!


    SPECIAL GUESTS

    Abby Koch

    Director of Communications

    Marshalltown Community School District, Iowa


    Email: akoch@marshalltown.k12.ia.us 

    X: @MkayAbby

    LinkedIn: @AbbyLKoch


    Sugey Alvarez

    School Resource Specialist

    Marshalltown Community School District, Iowa


    Tanya Kenner

    Administrative Assistant

    Marshalltown Community School District, Iowa



    Website: https://www.marshalltown.k12.ia.us/ 

    Facebook: https://www.facebook.com/Marshalltown.Schools 

    Instagram: https://www.instagram.com/mcsdbobcats/ 

    Rogers Elementary Facebook: https://www.facebook.com/Rogerselem 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     What happens when you empower school staff with the tools and confidence to tell their own stories? 💥 You get a district-wide transformation.

    In this episode, you'll hear how Marshalltown’s Social Media Ambassador program, led by Abby Koch and supported by Andrea Gribble, turned friendly competition into meaningful engagement.

    • Learn why your videos don’t have to be perfect to make an impact
    • Find out how social media boosted staff morale, student excitement, and even helped with recruitment
    • Discover easy tools and creative tips from the front lines

    This episode is one you’ll want to share with your team!


    SPECIAL GUESTS

    Abby Koch

    Director of Communications

    Marshalltown Community School District, Iowa


    Email: akoch@marshalltown.k12.ia.us 

    X: @MkayAbby

    LinkedIn: @AbbyLKoch


    Sugey Alvarez

    School Resource Specialist

    Marshalltown Community School District, Iowa


    Tanya Kenner

    Administrative Assistant

    Marshalltown Community School District, Iowa



    Website: https://www.marshalltown.k12.ia.us/ 

    Facebook: https://www.facebook.com/Marshalltown.Schools 

    Instagram: https://www.instagram.com/mcsdbobcats/ 

    Rogers Elementary Facebook: https://www.facebook.com/Rogerselem 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17166962 Mon, 19 May 2025 03:00:00 -0500 2888 267 full false     How AI & Authentic Stories Are Transforming School PR with Amanda Materre How AI & Authentic Stories Are Transforming School PR with Amanda Materre
  • Today’s episode is unique and we are thrilled to welcome Dr. Amanda Materre, whose unexpected career path shows how embracing new tools can open new doors – even for those who start out in the classroom.
  • How can AI help school communicators get a week of time back each month? Dr. Materre reveals her top tools and strategies.
  • Want to align your messaging across platforms without doubling your work? Learn how AI can streamline your content creation process.
  • Discover why authenticity and vulnerability are key to powerful communication – and how AI can support (not replace) your voice.

    • ✨ Bonus: Amanda’s AI Resource Board is linked in the show notes!


    SPECIAL GUEST

    Amanda Materre

    Innovative Digital and Web Services Manager & Keynote Speaker

    Texas


    Email: acjmaterre@live.com 

    Instagram: https://www.instagram.com/amandamaterre/ 

    Personal X: @amandamaterre

    LinkedIn: https://www.linkedin.com/in/amandamaterre/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Today’s episode is unique and we are thrilled to welcome Dr. Amanda Materre, whose unexpected career path shows how embracing new tools can open new doors – even for those who start out in the classroom.
  • How can AI help school communicators get a week of time back each month? Dr. Materre reveals her top tools and strategies.
  • Want to align your messaging across platforms without doubling your work? Learn how AI can streamline your content creation process.
  • Discover why authenticity and vulnerability are key to powerful communication – and how AI can support (not replace) your voice.

    • ✨ Bonus: Amanda’s AI Resource Board is linked in the show notes!


    SPECIAL GUEST

    Amanda Materre

    Innovative Digital and Web Services Manager & Keynote Speaker

    Texas


    Email: acjmaterre@live.com 

    Instagram: https://www.instagram.com/amandamaterre/ 

    Personal X: @amandamaterre

    LinkedIn: https://www.linkedin.com/in/amandamaterre/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17116079 Mon, 12 May 2025 03:00:00 -0500 2112 266 full false     10 Essentials for a Social-Ready Brand – Are You Covered? with Kelly May 10 Essentials for a Social-Ready Brand – Are You Covered? with Kelly May Your school’s brand is more than a logo—it’s how your community connects with your story. In this episode, Andrea chats with Kelly May from CEL Marketing PR & Design to break down a 10-item checklist to ensure your brand is ready for social media. From templates to accessibility, you’ll walk away with practical tips you can apply immediately.

    4 Key Takeaways:

    1. Why consistent branding builds trust – and how to reflect your school’s personality on social media.
    2. Essential elements your brand kit must include – from cover banners to flexible color palettes and scalable logos.
    3. How to design for accessibility – including tips for color contrast, alt text, and captions.
    4. The importance of branded templates and photo libraries – to save time and tell better, more engaging stories.


    SPECIAL GUEST

    Kelly May

    Design Director

    CEL Marketing | PR | Design, Minnesota


    Email: kellymay@celpr.com 


    Website: https://www.celpr.com/ 

    Facebook: https://www.facebook.com/celpr 

    Instagram: https://www.instagram.com/celcreative/ 

    LinkedIn: https://www.linkedin.com/company/cel-marketing-pr-design 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Your school’s brand is more than a logo—it’s how your community connects with your story. In this episode, Andrea chats with Kelly May from CEL Marketing PR & Design to break down a 10-item checklist to ensure your brand is ready for social media. From templates to accessibility, you’ll walk away with practical tips you can apply immediately.

    4 Key Takeaways:

    1. Why consistent branding builds trust – and how to reflect your school’s personality on social media.
    2. Essential elements your brand kit must include – from cover banners to flexible color palettes and scalable logos.
    3. How to design for accessibility – including tips for color contrast, alt text, and captions.
    4. The importance of branded templates and photo libraries – to save time and tell better, more engaging stories.


    SPECIAL GUEST

    Kelly May

    Design Director

    CEL Marketing | PR | Design, Minnesota


    Email: kellymay@celpr.com 


    Website: https://www.celpr.com/ 

    Facebook: https://www.facebook.com/celpr 

    Instagram: https://www.instagram.com/celcreative/ 

    LinkedIn: https://www.linkedin.com/company/cel-marketing-pr-design 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17075376 Mon, 05 May 2025 03:00:00 -0500 2492 265 full false     Social Media Success at a Small School with Lisa Streckert Social Media Success at a Small School with Lisa Streckert In this episode, you’ll hear from Lisa Streckert at St. Croix Lutheran Academy in Minnesota and learn her best tips for successful school storytelling on social media.

    • Consistency Builds Engagement: Posting daily and encouraging simple interactions from parents and teachers can lead to strong, consistent engagement, even in a smaller school setting.
    • Use a School-Owned iPhone: Having a dedicated phone for photos, content collection, and text submissions from staff has been a game-changer for organizing and separating work/personal life.
    • Quick, Authentic Moments Win: Reels and posts featuring spontaneous, relatable moments—like the principal shoveling snow—often perform better than polished, time-consuming content.
    • Divide and Conquer for Big Events: Tag-teaming large events like choir festivals with one person on photos and another on video helps capture more content with less stress and boosts sharing across schools.


    SPECIAL GUEST

    Lisa Streckert

    Communications Assistant and Middle School Administrative Assistant

    St. Croix Lutheran Academy, Minnesota


    Email: lstreckert@stcroixlutheran.org 

    LinkedIn: https://www.linkedin.com/in/lisastreckert/ 


    Website: https://stcroixlutheran.org 

    Facebook: https://facebook.com/stcroixlutheran 

    Instagram: https://www.instagram.com/stcroixlutheran 

    LinkedIn: https://www.linkedin.com/school/saint-croix-lutheran-academy 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     In this episode, you’ll hear from Lisa Streckert at St. Croix Lutheran Academy in Minnesota and learn her best tips for successful school storytelling on social media.

    • Consistency Builds Engagement: Posting daily and encouraging simple interactions from parents and teachers can lead to strong, consistent engagement, even in a smaller school setting.
    • Use a School-Owned iPhone: Having a dedicated phone for photos, content collection, and text submissions from staff has been a game-changer for organizing and separating work/personal life.
    • Quick, Authentic Moments Win: Reels and posts featuring spontaneous, relatable moments—like the principal shoveling snow—often perform better than polished, time-consuming content.
    • Divide and Conquer for Big Events: Tag-teaming large events like choir festivals with one person on photos and another on video helps capture more content with less stress and boosts sharing across schools.


    SPECIAL GUEST

    Lisa Streckert

    Communications Assistant and Middle School Administrative Assistant

    St. Croix Lutheran Academy, Minnesota


    Email: lstreckert@stcroixlutheran.org 

    LinkedIn: https://www.linkedin.com/in/lisastreckert/ 


    Website: https://stcroixlutheran.org 

    Facebook: https://facebook.com/stcroixlutheran 

    Instagram: https://www.instagram.com/stcroixlutheran 

    LinkedIn: https://www.linkedin.com/school/saint-croix-lutheran-academy 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-17027693 Mon, 28 Apr 2025 03:00:00 -0500 1976 264 full false     Breaking School News: How to Capture Social Like a Local News Reporter with Daniel Langhorne Breaking School News: How to Capture Social Like a Local News Reporter with Daniel Langhorne
  • Extra, extra—scroll all about it! Former journalist turned school communicator Daniel Langhorne shares how his newsroom background helps him uncover and celebrate the best stories at Sage Hill School in Newport Beach, California.
  • Timeliness and authenticity matter! Learn why Daniel and his team treat school PR like a small newsroom—focusing on real-time, engaging content that makes an impact.
  • Mastering Instagram storytelling – Sage Hill has doubled down on Instagram as its primary platform. Hear why they made this choice and how it’s resonating with students, staff, and families.
  • Struggling with Reels? Get practical tips on how to capture key moments, what shots to prioritize, and what equipment (or lack thereof!) you really need to create effective school videos.


    • SPECIAL GUEST

    Daniel Langhorne

    Communications & Website Manager

    Sage Hill School, California


    Email: langhorned@sagehillschool.org 

    LinkedIn: https://www.linkedin.com/in/daniel-langhorne-97429615/ 

    BlueSky: https://bsky.app/profile/dlanghorne.bsky.social 


    Website: https://www.sagehillschool.org/ 

    Facebook: https://www.facebook.com/SageHillSchool 

    Instagram: https://www.instagram.com/sagehill/ 

    PodBean: https://sagehill.podbean.com/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Extra, extra—scroll all about it! Former journalist turned school communicator Daniel Langhorne shares how his newsroom background helps him uncover and celebrate the best stories at Sage Hill School in Newport Beach, California.
  • Timeliness and authenticity matter! Learn why Daniel and his team treat school PR like a small newsroom—focusing on real-time, engaging content that makes an impact.
  • Mastering Instagram storytelling – Sage Hill has doubled down on Instagram as its primary platform. Hear why they made this choice and how it’s resonating with students, staff, and families.
  • Struggling with Reels? Get practical tips on how to capture key moments, what shots to prioritize, and what equipment (or lack thereof!) you really need to create effective school videos.


    • SPECIAL GUEST

    Daniel Langhorne

    Communications & Website Manager

    Sage Hill School, California


    Email: langhorned@sagehillschool.org 

    LinkedIn: https://www.linkedin.com/in/daniel-langhorne-97429615/ 

    BlueSky: https://bsky.app/profile/dlanghorne.bsky.social 


    Website: https://www.sagehillschool.org/ 

    Facebook: https://www.facebook.com/SageHillSchool 

    Instagram: https://www.instagram.com/sagehill/ 

    PodBean: https://sagehill.podbean.com/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16989138 Mon, 21 Apr 2025 03:00:00 -0500 2010 263 full false     School Social Media Management Made Easy with Sarah Loyd School Social Media Management Made Easy with Sarah Loyd Managing social media for your school shouldn’t feel overwhelming—good news, there’s a better way! In this episode, we dive into expert insights and a powerful tool that can help you streamline your process and save time. 

    Tune in to learn:

    • The Evolution of Social Media Management – How a journalist-turned-expert helps schools simplify their social strategy.
    • Maximizing Efficiency – A game-changing tool that can cut social media workload by up to 80%.
    • Nextdoor & Schools – How this often-overlooked platform can enhance storytelling and community engagement.
    • Empowering Students & Parents – Smart strategies to safely include more voices in your school’s social media efforts.

    Hit play and discover how to work smarter, not harder, when it comes to school social media! 🎧


    SPECIAL GUEST

    Sarah Loyd

    Head of Product Success & Evangelism

    Social News Desk


    Email: sloyd@socialnewsdesk.com 

    LinkedIn: https://www.linkedin.com/in/sarahloyd/ 


    Website: https://www.socialnewsdesk.com 

    Facebook: https://www.facebook.com/socialnewsdesk 

    Instagram: https://instagram.com/socialnewsdesk 

    X: https://x.com/socialnewsdesk 

    LinkedIn: https://www.linkedin.com/company/socialnewsdesk/ 

    Threads: https://www.threads.net/@socialnewsdesk 

    BlueSky: https://bsky.app/profile/socialnewsdesk.com 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Managing social media for your school shouldn’t feel overwhelming—good news, there’s a better way! In this episode, we dive into expert insights and a powerful tool that can help you streamline your process and save time. 

    Tune in to learn:

    • The Evolution of Social Media Management – How a journalist-turned-expert helps schools simplify their social strategy.
    • Maximizing Efficiency – A game-changing tool that can cut social media workload by up to 80%.
    • Nextdoor & Schools – How this often-overlooked platform can enhance storytelling and community engagement.
    • Empowering Students & Parents – Smart strategies to safely include more voices in your school’s social media efforts.

    Hit play and discover how to work smarter, not harder, when it comes to school social media! 🎧


    SPECIAL GUEST

    Sarah Loyd

    Head of Product Success & Evangelism

    Social News Desk


    Email: sloyd@socialnewsdesk.com 

    LinkedIn: https://www.linkedin.com/in/sarahloyd/ 


    Website: https://www.socialnewsdesk.com 

    Facebook: https://www.facebook.com/socialnewsdesk 

    Instagram: https://instagram.com/socialnewsdesk 

    X: https://x.com/socialnewsdesk 

    LinkedIn: https://www.linkedin.com/company/socialnewsdesk/ 

    Threads: https://www.threads.net/@socialnewsdesk 

    BlueSky: https://bsky.app/profile/socialnewsdesk.com 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16945490 Mon, 14 Apr 2025 03:00:00 -0500 1774 full false     Banish Imposter Syndrome and Embrace Your Professional Value with Sondra Whalen, APR Banish Imposter Syndrome and Embrace Your Professional Value with Sondra Whalen, APR
  • Building Trust and Credibility in School Communications - School PR is more than marketing; it’s about strategic storytelling and transparency to build trust. Sandra shares how her district rebuilt trust after a failed bond project, leading to a 71% approval on the next vote.
  • Overcoming Impostor Syndrome in School PR - Many communicators feel unqualified due to the wide skill set required, but recognizing strengths helps build confidence. Sandra introduces the Dunning-Kruger Effect, showing how self-awareness and professional growth can combat self-doubt.
  • Leveraging Behavioral Science for Better Communication - Understanding psychology helps create messages that resonate and build stronger relationships with stakeholders. Using strategies like nostalgia-driven posts (e.g., Throwback Thursday) fosters emotional connections and engagement.
  • Practical Strategies to Improve School Social Media - Consistency, storytelling, and leveraging help from staff, students, or alumni improve social media impact. "Posted is better than perfect"—focus on getting content out rather than overanalyzing every detail.


    • SPECIAL GUEST

    Sondra Whalen, APR

    Director of Student Programs and Communications

    Vernon Verona Sherrill Central School District, New York


    Email: swhalen@vvsschools.org 

    LinkedIn:  https://www.linkedin.com/in/sondra-whalen-apr-03659029a/ 


    Website: https://www.vvsschools.org 

    Facebook: https://www.facebook.com/VVSDistrict 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Building Trust and Credibility in School Communications - School PR is more than marketing; it’s about strategic storytelling and transparency to build trust. Sandra shares how her district rebuilt trust after a failed bond project, leading to a 71% approval on the next vote.
  • Overcoming Impostor Syndrome in School PR - Many communicators feel unqualified due to the wide skill set required, but recognizing strengths helps build confidence. Sandra introduces the Dunning-Kruger Effect, showing how self-awareness and professional growth can combat self-doubt.
  • Leveraging Behavioral Science for Better Communication - Understanding psychology helps create messages that resonate and build stronger relationships with stakeholders. Using strategies like nostalgia-driven posts (e.g., Throwback Thursday) fosters emotional connections and engagement.
  • Practical Strategies to Improve School Social Media - Consistency, storytelling, and leveraging help from staff, students, or alumni improve social media impact. "Posted is better than perfect"—focus on getting content out rather than overanalyzing every detail.


    • SPECIAL GUEST

    Sondra Whalen, APR

    Director of Student Programs and Communications

    Vernon Verona Sherrill Central School District, New York


    Email: swhalen@vvsschools.org 

    LinkedIn:  https://www.linkedin.com/in/sondra-whalen-apr-03659029a/ 


    Website: https://www.vvsschools.org 

    Facebook: https://www.facebook.com/VVSDistrict 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16905625 Mon, 07 Apr 2025 03:00:00 -0500 2652 261 full false     19 Free Marketing Strategies for Schools with Andrea Gribble 19 Free Marketing Strategies for Schools with Andrea Gribble In this episode, we're diving into free and effective marketing strategies for schools! Whether you're looking to boost enrollment, engage your community, or simply spread more positive stories, this episode is packed with practical ideas. Plus, stick around until the end for a special giveaway opportunity!

    • 19 Free Marketing Strategies – Get a breakdown of 19 actionable ways to market your school effectively in 2025.
    • What Marketing Looks Like Now – Learn the latest trends and basics of school marketing to stay ahead.
    • Real-World Examples – Gain practical ideas from real schools that you can implement right away.
    • Exclusive Giveaway – Stick around until the end for a chance to win a special prize!


    Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     In this episode, we're diving into free and effective marketing strategies for schools! Whether you're looking to boost enrollment, engage your community, or simply spread more positive stories, this episode is packed with practical ideas. Plus, stick around until the end for a special giveaway opportunity!

    • 19 Free Marketing Strategies – Get a breakdown of 19 actionable ways to market your school effectively in 2025.
    • What Marketing Looks Like Now – Learn the latest trends and basics of school marketing to stay ahead.
    • Real-World Examples – Gain practical ideas from real schools that you can implement right away.
    • Exclusive Giveaway – Stick around until the end for a chance to win a special prize!


    Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16863784 Mon, 31 Mar 2025 03:00:00 -0500 2189 260 full false     From School Counselor to School & Community Storyteller with Erin Montgomery From School Counselor to School & Community Storyteller with Erin Montgomery In this episode of Mastering Social Media for Schools, Andrea sits down with Erin Montgomery, the mastermind behind Promote419 in Ohio. Erin, a former full-time school counselor turned social media consultant, shares real, practical advice on how to cover school events in a way that engages and moves your audience.

    What you'll learn in this episode:

    • How to capture and share school events like spelling bees, teacher highlights, and student achievements
    • Tips for turning videos and stories into heartwarming social media moments
    • Erin’s journey from school counselor to full-time consultant—and insights for those considering a similar path
    • The power of storytelling in making social media posts stand out


    SPECIAL GUEST

    Erin Montgomery

    Founder

    Promote419, Ohio


    Email: erin@promote419.com 

    Website: https://www.promote419ohio.com

    Facebook: https://www.facebook.com/promote419ohio/ 


    School Website: https://www.hicksvilleschools.org 

    School Facebook: https://www.facebook.com/hhsaces 

    School Instagram: https://www.instagram.com/hicksvilleoh_aces/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     In this episode of Mastering Social Media for Schools, Andrea sits down with Erin Montgomery, the mastermind behind Promote419 in Ohio. Erin, a former full-time school counselor turned social media consultant, shares real, practical advice on how to cover school events in a way that engages and moves your audience.

    What you'll learn in this episode:

    • How to capture and share school events like spelling bees, teacher highlights, and student achievements
    • Tips for turning videos and stories into heartwarming social media moments
    • Erin’s journey from school counselor to full-time consultant—and insights for those considering a similar path
    • The power of storytelling in making social media posts stand out


    SPECIAL GUEST

    Erin Montgomery

    Founder

    Promote419, Ohio


    Email: erin@promote419.com 

    Website: https://www.promote419ohio.com

    Facebook: https://www.facebook.com/promote419ohio/ 


    School Website: https://www.hicksvilleschools.org 

    School Facebook: https://www.facebook.com/hhsaces 

    School Instagram: https://www.instagram.com/hicksvilleoh_aces/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16822855 Mon, 24 Mar 2025 03:00:00 -0500 2606 259 full false     Leading with Pride: How a Superintendent Can Champion School Storytelling with Dr. Vince Breunig Leading with Pride: How a Superintendent Can Champion School Storytelling with Dr. Vince Breunig This episode is a must-listen for school leaders looking to elevate their communication and build community pride! 🚀🎙️

    5 Key Takeaways for Listeners:

    1. Tell Your School’s Story Consistently – If you don’t share it, someone else will. A structured communication plan ensures positive stories reach your community.
    2. Lead by Example – Dr. Breunig models engagement by visiting classrooms, taking photos, and actively participating in storytelling efforts.
    3. Recognize and Celebrate Staff – Publicly acknowledging teachers and staff boosts morale, retention, and school pride.
    4. Make Social Media a System, Not an Afterthought – A content calendar and clear expectations help ensure that all areas of the district are represented.
    5. Shift the Narrative with Positive Content – Consistently sharing great moments helps balance public perception and highlight the impact of schools.


    SPECIAL GUEST

    Dr. Vince Breunig

    District Administrator, Named one of NSPRA’s Superintendents to Watch for 2025

    School District of Lodi, Wisconsin


    Email: breunvi@lodischoolswi.org 

    X: @vincebreunig


    Website: https://www.lodi.k12.wi.us/ 

    Facebook: https://www.facebook.com/LodiSchoolsWI 

    Instagram: https://www.instagram.com/lodischoolswi/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     This episode is a must-listen for school leaders looking to elevate their communication and build community pride! 🚀🎙️

    5 Key Takeaways for Listeners:

    1. Tell Your School’s Story Consistently – If you don’t share it, someone else will. A structured communication plan ensures positive stories reach your community.
    2. Lead by Example – Dr. Breunig models engagement by visiting classrooms, taking photos, and actively participating in storytelling efforts.
    3. Recognize and Celebrate Staff – Publicly acknowledging teachers and staff boosts morale, retention, and school pride.
    4. Make Social Media a System, Not an Afterthought – A content calendar and clear expectations help ensure that all areas of the district are represented.
    5. Shift the Narrative with Positive Content – Consistently sharing great moments helps balance public perception and highlight the impact of schools.


    SPECIAL GUEST

    Dr. Vince Breunig

    District Administrator, Named one of NSPRA’s Superintendents to Watch for 2025

    School District of Lodi, Wisconsin


    Email: breunvi@lodischoolswi.org 

    X: @vincebreunig


    Website: https://www.lodi.k12.wi.us/ 

    Facebook: https://www.facebook.com/LodiSchoolsWI 

    Instagram: https://www.instagram.com/lodischoolswi/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16779810 Mon, 17 Mar 2025 03:00:00 -0500 2171 258 full false     2025 Social Media Trends for Schools – Survey Insights You Need to Know with Andrea Gribble 2025 Social Media Trends for Schools – Survey Insights You Need to Know with Andrea Gribble In this episode, you'll get a data-driven look at how schools are using social media based on survey responses from over 550 school communication professionals. We'll cover:

    • Top platforms: Are Facebook and Instagram still on top? What about Twitter/X?
    • Biggest challenges: Lack of time and collecting content remain the top struggles for school social media managers.
    • Key goals: The priority list for 2025 includes increasing engagement, posting more frequently, and involving students.
    • Social media roles: PR and Communications Directors/Specialists lead efforts in most schools, though many still rely on volunteer support.

    Whether you're a data enthusiast or someone looking for practical tips to optimize your school’s social media strategy, this episode offers valuable insights. Don’t forget to check the blog for visuals and charts! You can also watch this podcast on YouTube.


    Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     In this episode, you'll get a data-driven look at how schools are using social media based on survey responses from over 550 school communication professionals. We'll cover:

    • Top platforms: Are Facebook and Instagram still on top? What about Twitter/X?
    • Biggest challenges: Lack of time and collecting content remain the top struggles for school social media managers.
    • Key goals: The priority list for 2025 includes increasing engagement, posting more frequently, and involving students.
    • Social media roles: PR and Communications Directors/Specialists lead efforts in most schools, though many still rely on volunteer support.

    Whether you're a data enthusiast or someone looking for practical tips to optimize your school’s social media strategy, this episode offers valuable insights. Don’t forget to check the blog for visuals and charts! You can also watch this podcast on YouTube.


    Email: andrea@socialschool4edu.com 

    Follow Andrea on X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16738843 Mon, 10 Mar 2025 03:00:00 -0500 2400 257 full false     How to Impact the World through Social Media with Sparsh Shah How to Impact the World through Social Media with Sparsh Shah
  • Meet Sparsh Shah, a 21-year-old musical prodigy, inspirational speaker, and Guinness World Records holder. Known to many as Purhythm, Sparsh is a singer, rapper, songwriter, music producer, and philanthropist. Despite being born with Osteogenesis Imperfecta, a rare and incurable disorder that makes his bones extremely fragile, Sparsh has turned his challenges into a platform for inspiring others.
  • Leveraging Social Media for Good - Learn how Sparsh uses platforms like YouTube, Instagram, and TikTok to share his music and story with the world. He’ll share practical strategies for creating authentic content that resonates with audiences.
  • Dealing with Haters and Staying Positive - Sparsh shares his approach to handling negativity on the internet. There is power in focusing on the good and letting your message shine louder than the criticism.
  • Inspiring the Next Generation - Learn about Sparsh’s impactful work as an inspirational speaker for schools and youth organizations. He connects with students to empower them to overcome obstacles and embrace their unique potential. Interested in having Sparsh visit your school? We’ll share how you can make it happen!


    • SPECIAL GUEST

    Sparsh Shah

    Singer, Songwriter, Rapper, Inspirational Speaker, Philanthropist, Guinness World Records Holder

    Sparsh-Shah-Purhythm, New Jersey



    Email: hirenonweb@gmail.com  

    Twitter: @sparshpurhythm



    Website: http://www.SparshShah.com 

    Facebook: https://www.facebook.com/purhythm 

    Instagram: @shahsparsh

    Youtube: http://www.youtube.com/SparshPurhythm

    TikTok: @sparshpurhythm

    Snapchat: @ShahSparsh



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Meet Sparsh Shah, a 21-year-old musical prodigy, inspirational speaker, and Guinness World Records holder. Known to many as Purhythm, Sparsh is a singer, rapper, songwriter, music producer, and philanthropist. Despite being born with Osteogenesis Imperfecta, a rare and incurable disorder that makes his bones extremely fragile, Sparsh has turned his challenges into a platform for inspiring others.
  • Leveraging Social Media for Good - Learn how Sparsh uses platforms like YouTube, Instagram, and TikTok to share his music and story with the world. He’ll share practical strategies for creating authentic content that resonates with audiences.
  • Dealing with Haters and Staying Positive - Sparsh shares his approach to handling negativity on the internet. There is power in focusing on the good and letting your message shine louder than the criticism.
  • Inspiring the Next Generation - Learn about Sparsh’s impactful work as an inspirational speaker for schools and youth organizations. He connects with students to empower them to overcome obstacles and embrace their unique potential. Interested in having Sparsh visit your school? We’ll share how you can make it happen!


    • SPECIAL GUEST

    Sparsh Shah

    Singer, Songwriter, Rapper, Inspirational Speaker, Philanthropist, Guinness World Records Holder

    Sparsh-Shah-Purhythm, New Jersey



    Email: hirenonweb@gmail.com  

    Twitter: @sparshpurhythm



    Website: http://www.SparshShah.com 

    Facebook: https://www.facebook.com/purhythm 

    Instagram: @shahsparsh

    Youtube: http://www.youtube.com/SparshPurhythm

    TikTok: @sparshpurhythm

    Snapchat: @ShahSparsh



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16696459 Mon, 03 Mar 2025 03:00:00 -0600 2933 256 full false     School Marketing The Right Way with Brendan Schneider School Marketing The Right Way with Brendan Schneider In today’s competitive landscape—where declining birth rates and the rise of school choice and open enrollment are shifting the education system—it’s crucial for schools to rethink their marketing strategies. But how can you do it the right way? Tune in to hear expert Brendan Schneider, author of a new book designed to help schools tackle this challenge.

    • Discover the 3 biggest mistakes schools are making in their marketing efforts.
    • Learn the top social media stories that build strong connections with prospective families.
    • Stick around until the end for Brendan’s best social media tips—he shares two powerful insights that I fully agree with!


    SPECIAL GUEST

    Brendan Schneider

    Founder and CEO

    SchneiderB Media


    Email: brendan@schneiderb.com 

    Twitter/X: https://x.com/schneiderb 

    LinkedIn:  https://www.linkedin.com/in/brendanschneider/


    Website: https://www.schneiderb.com/ 

    Facebook: https://www.facebook.com/schneiderbmedia 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     In today’s competitive landscape—where declining birth rates and the rise of school choice and open enrollment are shifting the education system—it’s crucial for schools to rethink their marketing strategies. But how can you do it the right way? Tune in to hear expert Brendan Schneider, author of a new book designed to help schools tackle this challenge.

    • Discover the 3 biggest mistakes schools are making in their marketing efforts.
    • Learn the top social media stories that build strong connections with prospective families.
    • Stick around until the end for Brendan’s best social media tips—he shares two powerful insights that I fully agree with!


    SPECIAL GUEST

    Brendan Schneider

    Founder and CEO

    SchneiderB Media


    Email: brendan@schneiderb.com 

    Twitter/X: https://x.com/schneiderb 

    LinkedIn:  https://www.linkedin.com/in/brendanschneider/


    Website: https://www.schneiderb.com/ 

    Facebook: https://www.facebook.com/schneiderbmedia 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16654626 Mon, 24 Feb 2025 03:00:00 -0600 2327 255 full false     Teen Tech Talk: Cyberbullying, Social Media, and Solutions with Dr. Justin Patchin Teen Tech Talk: Cyberbullying, Social Media, and Solutions with Dr. Justin Patchin How are teens using social media today, and what challenges are they facing? In this week’s episode, we sit down with Dr. Justin Patchin, Professor of Criminal Justice at the University of Wisconsin-Eau Claire and Co-Director of the Cyberbullying Research Center, to explore these pressing questions and more.

    Here’s what you’ll learn:

    • 📱 The surprising trends in how teens balance multiple platforms like TikTok, Snapchat, and Instagram.
    • 🌙 Why “nothing good happens online after 11 PM” and how sleep deprivation plays into online missteps.
    • 🏫 Proactive strategies schools can adopt to address tech-related issues and help students thrive.
    • 💡 Real-life examples Dr. Patchin uses to show students the lasting impact of their online actions.
    • 🚫 Dr. Patchin’s take on limiting cell phone use in schools—and the surprising effects it can have.

    This episode is packed with actionable advice and insights for school communicators, educators, and parents navigating the evolving digital landscape.


    SPECIAL GUEST

    Justin Patchin

    Professor of Criminal Justice at the University of Wisconsin-Eau Claire, Wisconsin

    Co-Director of the Cyberbullying Research Center


    Email: patchinj@uwec.edu 

    Website: https://justinpatchin.com/  

    Personal Twitter/X: @justinpatchin


    Website: https://www.cyberbullying.org 

    Facebook: https://www.facebook.com/cyberbullyingresearch 

    Twitter/X: @onlinebullying 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     How are teens using social media today, and what challenges are they facing? In this week’s episode, we sit down with Dr. Justin Patchin, Professor of Criminal Justice at the University of Wisconsin-Eau Claire and Co-Director of the Cyberbullying Research Center, to explore these pressing questions and more.

    Here’s what you’ll learn:

    • 📱 The surprising trends in how teens balance multiple platforms like TikTok, Snapchat, and Instagram.
    • 🌙 Why “nothing good happens online after 11 PM” and how sleep deprivation plays into online missteps.
    • 🏫 Proactive strategies schools can adopt to address tech-related issues and help students thrive.
    • 💡 Real-life examples Dr. Patchin uses to show students the lasting impact of their online actions.
    • 🚫 Dr. Patchin’s take on limiting cell phone use in schools—and the surprising effects it can have.

    This episode is packed with actionable advice and insights for school communicators, educators, and parents navigating the evolving digital landscape.


    SPECIAL GUEST

    Justin Patchin

    Professor of Criminal Justice at the University of Wisconsin-Eau Claire, Wisconsin

    Co-Director of the Cyberbullying Research Center


    Email: patchinj@uwec.edu 

    Website: https://justinpatchin.com/  

    Personal Twitter/X: @justinpatchin


    Website: https://www.cyberbullying.org 

    Facebook: https://www.facebook.com/cyberbullyingresearch 

    Twitter/X: @onlinebullying 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16568425 Mon, 17 Feb 2025 03:00:00 -0600 2634 254 full false     From Chaos to Calm: Building Your School Crisis Communication Toolkit with Galen Eagle, APR From Chaos to Calm: Building Your School Crisis Communication Toolkit with Galen Eagle, APR
    Key Listener Takeaways:

    • Crisis Communication Plan vs. Toolkit - Discover the difference between your crisis communication plan (the strategy and steps) and your crisis communication toolkit (the practical resources and tools you’ll need on hand).
    • Real-Life Application: Employee Arrest Scenario - Hear how the toolkit was put to use during a sensitive employee arrest situation and how it helped manage communication and maintain trust with the school community.
    • Practical Tips for Proactive Preparedness - Get actionable tips on how to anticipate crisis challenges and equip your team with the right tools for effective communication during a crisis.


    SPECIAL GUEST

    Galen Eagle

    Manager of Strategic Communications

    Peterborough Victoria Northumberland and Clarington Catholic District School Board, Ontario, Canada


    Email: geagle@pvnccdsb.on.ca 

    LinkedIn: @galeneagle


    Website: https://www.pvnccdsb.on.ca/ 

    Facebook: https://www.facebook.com/PVNCCDSB 

    Instagram: https://www.instagram.com/pvnccdsb 

    Twitter/X: https://x.com/PVNCCDSB 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
    Key Listener Takeaways:

    • Crisis Communication Plan vs. Toolkit - Discover the difference between your crisis communication plan (the strategy and steps) and your crisis communication toolkit (the practical resources and tools you’ll need on hand).
    • Real-Life Application: Employee Arrest Scenario - Hear how the toolkit was put to use during a sensitive employee arrest situation and how it helped manage communication and maintain trust with the school community.
    • Practical Tips for Proactive Preparedness - Get actionable tips on how to anticipate crisis challenges and equip your team with the right tools for effective communication during a crisis.


    SPECIAL GUEST

    Galen Eagle

    Manager of Strategic Communications

    Peterborough Victoria Northumberland and Clarington Catholic District School Board, Ontario, Canada


    Email: geagle@pvnccdsb.on.ca 

    LinkedIn: @galeneagle


    Website: https://www.pvnccdsb.on.ca/ 

    Facebook: https://www.facebook.com/PVNCCDSB 

    Instagram: https://www.instagram.com/pvnccdsb 

    Twitter/X: https://x.com/PVNCCDSB 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-16552793 Mon, 10 Feb 2025 03:00:00 -0600 2703 253 full false     Bus Driver Recruitment: Transporting Students to Success with Sara Meredith Bus Driver Recruitment: Transporting Students to Success with Sara Meredith Staff shortages are impacting schools everywhere, and bus driver recruitment is a top challenge. In this episode, we dive into how Peoria Unified School District tackled its bus driver shortage with creative strategies, unique research, and a focus on storytelling.

    Sara Meredith shares:

    • The Power of Research: Discover the insights they uncovered to shape their campaign.
    • Employee Value Proposition: Learn what it is, why it's essential, and how Sara wishes she had implemented it sooner.
    • Storytelling for Recruitment: From social media strategies to surprising "old-fashioned" tactics that still work, hear the methods that made an impact.

    If you're hiring for certified, non-certified, or specialty positions, this episode is packed with practical ideas to help you recruit successfully!


    SPECIAL GUEST

    Sara Meredith

    Communications Coordinator

    Peoria Unified School District, Arizona


    Email: Smeredith@pusd11.net 

    LinkedIn: https://www.linkedin.com/in/sarajmeredith/ 


    Website: https://www.peoriaunified.org 

    Facebook: https://www.facebook.com/peoriaunified  

    Instagram: https://www.instagram.com/peoriaunified11/ 

    LinkedIn: https://www.linkedin.com/company/peoria-unified-school-district/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Staff shortages are impacting schools everywhere, and bus driver recruitment is a top challenge. In this episode, we dive into how Peoria Unified School District tackled its bus driver shortage with creative strategies, unique research, and a focus on storytelling.

    Sara Meredith shares:

    • The Power of Research: Discover the insights they uncovered to shape their campaign.
    • Employee Value Proposition: Learn what it is, why it's essential, and how Sara wishes she had implemented it sooner.
    • Storytelling for Recruitment: From social media strategies to surprising "old-fashioned" tactics that still work, hear the methods that made an impact.

    If you're hiring for certified, non-certified, or specialty positions, this episode is packed with practical ideas to help you recruit successfully!


    SPECIAL GUEST

    Sara Meredith

    Communications Coordinator

    Peoria Unified School District, Arizona


    Email: Smeredith@pusd11.net 

    LinkedIn: https://www.linkedin.com/in/sarajmeredith/ 


    Website: https://www.peoriaunified.org 

    Facebook: https://www.facebook.com/peoriaunified  

    Instagram: https://www.instagram.com/peoriaunified11/ 

    LinkedIn: https://www.linkedin.com/company/peoria-unified-school-district/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16526717 Mon, 03 Feb 2025 03:00:00 -0600 2065 252 full false     From Solo to Strength: Growing Capacity with School Communication Leads with Cindy Nickerson From Solo to Strength: Growing Capacity with School Communication Leads with Cindy Nickerson Today, we’re welcoming a guest from Canada to the podcast! Cindy Nickerson, a veteran school communicator with over a decade of experience, shares her journey of building capacity in school communication as a one-person shop in a school division with 10,000+ students.

    Here’s what you’ll learn:

    • How Cindy’s Communication Lead Program Started
      Discover how she developed and trained a team of school-based communication leads to share stories on Facebook and Instagram.
    • Tips for Empowering Storytellers in Your Schools
      Learn how to enable staff to contribute to your social media efforts with confidence and consistency.
    • Success Stories from a Social Media Campaign
      Get inspired by the award-winning "Did You Know" campaign that built awareness and earned Cindy a Golden Gribble award.

    You’ll leave this episode with actionable tips to help your district amplify its voice and better celebrate your schools.


    SPECIAL GUEST

    Cindy Nickerson

    Director of Communications

    Christ The Redeemer Catholic Schools, Alberta, Canada


    Email: cnickerson@redeemer.ab.ca 


    Website: https://www.redeemer.ab.ca 

    Facebook: https://www.facebook.com/CTRcatholic 

    Instagram: https://www.instagram.com/ctrcatholic/ 

    Twitter/X: https://x.com/ChristRedeemer1 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Today, we’re welcoming a guest from Canada to the podcast! Cindy Nickerson, a veteran school communicator with over a decade of experience, shares her journey of building capacity in school communication as a one-person shop in a school division with 10,000+ students.

    Here’s what you’ll learn:

    • How Cindy’s Communication Lead Program Started
      Discover how she developed and trained a team of school-based communication leads to share stories on Facebook and Instagram.
    • Tips for Empowering Storytellers in Your Schools
      Learn how to enable staff to contribute to your social media efforts with confidence and consistency.
    • Success Stories from a Social Media Campaign
      Get inspired by the award-winning "Did You Know" campaign that built awareness and earned Cindy a Golden Gribble award.

    You’ll leave this episode with actionable tips to help your district amplify its voice and better celebrate your schools.


    SPECIAL GUEST

    Cindy Nickerson

    Director of Communications

    Christ The Redeemer Catholic Schools, Alberta, Canada


    Email: cnickerson@redeemer.ab.ca 


    Website: https://www.redeemer.ab.ca 

    Facebook: https://www.facebook.com/CTRcatholic 

    Instagram: https://www.instagram.com/ctrcatholic/ 

    Twitter/X: https://x.com/ChristRedeemer1 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-16468773 Mon, 27 Jan 2025 03:00:00 -0600 2395 251 full false     Managing Media in Schools: Protecting Kids & Following Parent Consent with Colin Anson Managing Media in Schools: Protecting Kids & Following Parent Consent with Colin Anson
  • For those looking for a better system to manage your “do not photo” list for social media, this episode is for you! Today, you’ll meet Colin Anson, the CEO and Co-Founder of Pixevety.
  • Discover the origin story behind this innovative technology solution and how it’s serving schools worldwide.
  • This robust system is economical—listen until the end to learn about the pricing options.



    • SPECIAL GUEST

    Colin Anson

    CEO and Co-Founder

    Pixevety Inc., Florida


    Email: colin.anson@pixevety.com 

    LinkedIn: https://www.linkedin.com/in/colin-anson-smith-102b2b3/ 


    Website: https://www.pixevety.com 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • For those looking for a better system to manage your “do not photo” list for social media, this episode is for you! Today, you’ll meet Colin Anson, the CEO and Co-Founder of Pixevety.
  • Discover the origin story behind this innovative technology solution and how it’s serving schools worldwide.
  • This robust system is economical—listen until the end to learn about the pricing options.



    • SPECIAL GUEST

    Colin Anson

    CEO and Co-Founder

    Pixevety Inc., Florida


    Email: colin.anson@pixevety.com 

    LinkedIn: https://www.linkedin.com/in/colin-anson-smith-102b2b3/ 


    Website: https://www.pixevety.com 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16442654 Mon, 20 Jan 2025 03:00:00 -0600 2657 250 full false     Simple, Consistent Storytelling Wins When it Comes To Facebook with Laurette Woodward Simple, Consistent Storytelling Wins When it Comes To Facebook with Laurette Woodward Feeling overwhelmed by social media? This episode highlights how simplicity and consistency can drive big results. Here's what you'll learn:

    • Meet Laurette Woodward, Communications Coordinator for a school division near Calgary, serving over 11,000 students across 30 schools.
    • Discover how social media is managed at each location with training that sets schools up for success.
    • Learn how using a social media rubric can set clear expectations and deliver impressive results.
    • Explore the simple milestones created to make Facebook management effective and impactful.
    • Get inspired by a standout idea: showcasing student work opportunities, which became the district’s highest-reaching posts of the year!


    SPECIAL GUEST

    Laurette Woodward

    Communications Coordinator

    Chinook's Edge School Division, Alberta, Canada


    Email: lwoodward@cesd73.ca 

    Twitter/X: @LauretteWoodwa5


    Website: https://www.cesd73.ca 

    Facebook: https://www.facebook.com/ChinooksEdgeSchoolDivision 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Feeling overwhelmed by social media? This episode highlights how simplicity and consistency can drive big results. Here's what you'll learn:

    • Meet Laurette Woodward, Communications Coordinator for a school division near Calgary, serving over 11,000 students across 30 schools.
    • Discover how social media is managed at each location with training that sets schools up for success.
    • Learn how using a social media rubric can set clear expectations and deliver impressive results.
    • Explore the simple milestones created to make Facebook management effective and impactful.
    • Get inspired by a standout idea: showcasing student work opportunities, which became the district’s highest-reaching posts of the year!


    SPECIAL GUEST

    Laurette Woodward

    Communications Coordinator

    Chinook's Edge School Division, Alberta, Canada


    Email: lwoodward@cesd73.ca 

    Twitter/X: @LauretteWoodwa5


    Website: https://www.cesd73.ca 

    Facebook: https://www.facebook.com/ChinooksEdgeSchoolDivision 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16402096 Mon, 13 Jan 2025 03:00:00 -0600 2471 249 full false     From Plushie to Icon: How Ollie the Owl Brings Stories to Life on Social Media with Debbie Wong From Plushie to Icon: How Ollie the Owl Brings Stories to Life on Social Media with Debbie Wong
  • Discover the inspiring story of Ollie the Owl and how it became a symbol of connection and storytelling for schools.
  • Learn how Ollie has transformed social media engagement, making communication more meaningful and impactful.
  • Gain practical tips for overcoming social media challenges, like content collection, through creative solutions.
  • Hear heartwarming success stories and actionable ideas for adapting Ollie’s approach to elevate storytelling in any organization.



    • SPECIAL GUESTS

    Debbie Wong

    Digital Communication Specialist

    Santa Clara County Office of Education, California


    Email: dwong@sccoe.org 

    LinkedIn: https://www.linkedin.com/in/debbiekimwong/ 

    Personal Instagram: @FitztheFox



    Ollie the Owl

    Mascot



    Website: https://www.sccoe.org/ 

    Facebook: https://www.facebook.com/SCCOE 

    Instagram: https://www.instagram.com/santaclarasccoe/ 

    LinkedIn: https://www.linkedin.com/company/santa-clara-county-office-of-education/ 

    YouTube: https://www.youtube.com/user/SCCOEvideo 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Discover the inspiring story of Ollie the Owl and how it became a symbol of connection and storytelling for schools.
  • Learn how Ollie has transformed social media engagement, making communication more meaningful and impactful.
  • Gain practical tips for overcoming social media challenges, like content collection, through creative solutions.
  • Hear heartwarming success stories and actionable ideas for adapting Ollie’s approach to elevate storytelling in any organization.



    • SPECIAL GUESTS

    Debbie Wong

    Digital Communication Specialist

    Santa Clara County Office of Education, California


    Email: dwong@sccoe.org 

    LinkedIn: https://www.linkedin.com/in/debbiekimwong/ 

    Personal Instagram: @FitztheFox



    Ollie the Owl

    Mascot



    Website: https://www.sccoe.org/ 

    Facebook: https://www.facebook.com/SCCOE 

    Instagram: https://www.instagram.com/santaclarasccoe/ 

    LinkedIn: https://www.linkedin.com/company/santa-clara-county-office-of-education/ 

    YouTube: https://www.youtube.com/user/SCCOEvideo 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16328569 Mon, 06 Jan 2025 03:00:00 -0600 2213 248 full false     Unlocking School Culture and Climate with “Stand Tall” Steve Bollar Unlocking School Culture and Climate with “Stand Tall” Steve Bollar
  • Can you define the culture and climate in your school? In today’s episode, you’ll find out how - and it all ties back to what your organization respects and values.
  • Discover practical ways to use social media to showcase your school’s culture and climate to your community.
  • Authentic storytelling is a key theme in this episode. You can’t fake the feelings and traditions that make your school unique. Be intentional about the posts you share!
  • Social media can also impact staff retention. Learn how storytelling can help you attract and retain staff.


    • SPECIAL GUEST

    “Stand Tall” Steve Bollar

    Speaker, Trainer, Author

    Stand Tall Enterprises, New Jersey


    Email: steven@standtallsteve.com 


    Website: https://www.standtallsteve.com 

    Facebook: Stand Tall Steve

    Instagram: @standtallsteve

    LinkedIn: @standtallsteve



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Can you define the culture and climate in your school? In today’s episode, you’ll find out how - and it all ties back to what your organization respects and values.
  • Discover practical ways to use social media to showcase your school’s culture and climate to your community.
  • Authentic storytelling is a key theme in this episode. You can’t fake the feelings and traditions that make your school unique. Be intentional about the posts you share!
  • Social media can also impact staff retention. Learn how storytelling can help you attract and retain staff.


    • SPECIAL GUEST

    “Stand Tall” Steve Bollar

    Speaker, Trainer, Author

    Stand Tall Enterprises, New Jersey


    Email: steven@standtallsteve.com 


    Website: https://www.standtallsteve.com 

    Facebook: Stand Tall Steve

    Instagram: @standtallsteve

    LinkedIn: @standtallsteve



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-16328499 Mon, 30 Dec 2024 03:00:00 -0600 2212 247 full false     Best Professional Development For School Social Media Managers This Year with Andrea Gribble Best Professional Development For School Social Media Managers This Year with Andrea Gribble
  • Feeling overwhelmed by the constant shifts in social media, rapid AI advancements, and the lingering chaos of the past election year? In this episode, Andrea Gribble delivers a pep talk and actionable insights to help you keep your storytelling authentic and impactful.
  • Top Podcast Highlights: Discover the 6 must-listen episodes from 2024, featuring tips on content gathering, student storytelling, video strategies, and more.
  • Membership Group Gems: Explore the 5 most impactful training sessions from the #SocialSchool4EDU Membership Group, including Canva Camp, Instagram Challenges, and the Social Media Bootcamp.
  • Best Blogs for 2024: Get inspired by the 4 top blogs to elevate your storytelling game, covering topics like accessibility, high-impact posts, and marketing strategies for schools.


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Feeling overwhelmed by the constant shifts in social media, rapid AI advancements, and the lingering chaos of the past election year? In this episode, Andrea Gribble delivers a pep talk and actionable insights to help you keep your storytelling authentic and impactful.
  • Top Podcast Highlights: Discover the 6 must-listen episodes from 2024, featuring tips on content gathering, student storytelling, video strategies, and more.
  • Membership Group Gems: Explore the 5 most impactful training sessions from the #SocialSchool4EDU Membership Group, including Canva Camp, Instagram Challenges, and the Social Media Bootcamp.
  • Best Blogs for 2024: Get inspired by the 4 top blogs to elevate your storytelling game, covering topics like accessibility, high-impact posts, and marketing strategies for schools.


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-16300739 Mon, 23 Dec 2024 03:00:00 -0600 1796 full false     Streamlining School Social Media: Simplifying Success with Ben Boothe, Ed.D. Streamlining School Social Media: Simplifying Success with Ben Boothe, Ed.D.
  • Managing Social Media with a Small Team: Hear how Ben Boothe keeps social media thriving for a school district of 6,000 students, even without a dedicated communications team. He shares his approach to juggling responsibilities and still getting the job done.
  • Easy Content Collection Tips: Ben reveals how making it simple for staff to submit photos and stories transformed their social media content, showing how a streamlined process can make all the difference.
  • Simplifying Social Media for Better Results: Learn why Ben decided to focus on fewer social media platforms and how that shift increased their audience engagement and made their efforts more impactful.
  • Letting Go of the Guilt: Ben talks about how partnering with #SocialSchool4EDU helped him let go of the guilt of not posting enough, freeing him up to focus on other critical aspects of his role.


    • SPECIAL GUEST

    Ben Boothe, Ed.D.

    Assistant Superintendent of Educational Services

    Gardner Edgerton Unified School District 231, Kansas


    Email: bootheb@usd231.com 

    Twitter/X: @BootheBen    


    Website: https://www.usd231.com 

    Facebook: https://www.facebook.com/GardnerEdgerton 

    Instagram: @GardnerEdgerton



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Managing Social Media with a Small Team: Hear how Ben Boothe keeps social media thriving for a school district of 6,000 students, even without a dedicated communications team. He shares his approach to juggling responsibilities and still getting the job done.
  • Easy Content Collection Tips: Ben reveals how making it simple for staff to submit photos and stories transformed their social media content, showing how a streamlined process can make all the difference.
  • Simplifying Social Media for Better Results: Learn why Ben decided to focus on fewer social media platforms and how that shift increased their audience engagement and made their efforts more impactful.
  • Letting Go of the Guilt: Ben talks about how partnering with #SocialSchool4EDU helped him let go of the guilt of not posting enough, freeing him up to focus on other critical aspects of his role.


    • SPECIAL GUEST

    Ben Boothe, Ed.D.

    Assistant Superintendent of Educational Services

    Gardner Edgerton Unified School District 231, Kansas


    Email: bootheb@usd231.com 

    Twitter/X: @BootheBen    


    Website: https://www.usd231.com 

    Facebook: https://www.facebook.com/GardnerEdgerton 

    Instagram: @GardnerEdgerton



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16260901 Mon, 16 Dec 2024 03:00:00 -0600 2255 245 full false     Turning OCR Complaints into Opportunities: ADA Compliance with Stephanie Whitlock & Michelle DoPorto Turning OCR Complaints into Opportunities: ADA Compliance with Stephanie Whitlock & Michelle DoPorto
  • Does the fear of receiving an OCR complaint in your district keep you up at night? This fear became a reality for today’s podcast guests in 2017, but they are proof that you can survive! They’ll share the first important steps they took when receiving their letter.
  • You can take some simple, practical steps to enhance your ADA compliance. Gain insights into these and how to implement them in your district.
  • Training is key, and you’ll hear how Birdville ISD tackled this ongoing effort for their 31 schools and over 90 social media accounts.
  • Want one simple tip to help your efforts? Install a screen reader extension on your computer! You’ll be able to experience what others can understand based on how things are shared on your website.


    • SPECIAL GUESTS

    Stephanie Whitlock

    Communications Specialist

    Birdville ISD, Texas


    Email: stephanie.whitlock@birdvilleschools.net 


    Michelle DoPorto

    District Webmaster

    Birdville ISD, Texas


    Email: michelle.doporto@birdvilleschools.net


    Website: https://www.birdvilleschools.net 

    Facebook: https://www.facebook.com/BirdvilleISD 

    Instagram: https://www.instagram.com/BirdvilleISD 

    Twitter/X: https://x.com/BirdvilleISD 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Does the fear of receiving an OCR complaint in your district keep you up at night? This fear became a reality for today’s podcast guests in 2017, but they are proof that you can survive! They’ll share the first important steps they took when receiving their letter.
  • You can take some simple, practical steps to enhance your ADA compliance. Gain insights into these and how to implement them in your district.
  • Training is key, and you’ll hear how Birdville ISD tackled this ongoing effort for their 31 schools and over 90 social media accounts.
  • Want one simple tip to help your efforts? Install a screen reader extension on your computer! You’ll be able to experience what others can understand based on how things are shared on your website.


    • SPECIAL GUESTS

    Stephanie Whitlock

    Communications Specialist

    Birdville ISD, Texas


    Email: stephanie.whitlock@birdvilleschools.net 


    Michelle DoPorto

    District Webmaster

    Birdville ISD, Texas


    Email: michelle.doporto@birdvilleschools.net


    Website: https://www.birdvilleschools.net 

    Facebook: https://www.facebook.com/BirdvilleISD 

    Instagram: https://www.instagram.com/BirdvilleISD 

    Twitter/X: https://x.com/BirdvilleISD 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16220708 Mon, 09 Dec 2024 03:00:00 -0600 3016 244 full false     Ed Branding: Inspiring Educators to Lead with Social Influence with Lynette White Ed Branding: Inspiring Educators to Lead with Social Influence with Lynette White
  • Meet Lynette White, an influential social media advocate empowering schools in California and beyond with over 15 years of educational experience and author of a must-read new book.
  • Discover Lynette's journey into the art of school storytelling and how her academic background equipped her to become a leader in educational social media.
  • Gain insights into the top 3 common social media challenges educators face and Lynette's practical advice for overcoming them.
  • Walk away with easy-to-apply strategies to enhance your school’s social media presence, shared in an approachable, relatable discussion.


    • SPECIAL GUEST

    Lynette White

    Communications Consultant

    Founder/CEO of Lynette White Social, LLC - California


    Email: lynettewhitesocial@gmail.com 

    Personal Twitter/X: @lynettewsocial


    Website: https://www.lynettewhite.com 

    LinkedIn: https://www.linkedin.com/company/palo-alto-unified-school-district 

    Instagram: https://www.instagram.com/lynettewhitesocial/


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Meet Lynette White, an influential social media advocate empowering schools in California and beyond with over 15 years of educational experience and author of a must-read new book.
  • Discover Lynette's journey into the art of school storytelling and how her academic background equipped her to become a leader in educational social media.
  • Gain insights into the top 3 common social media challenges educators face and Lynette's practical advice for overcoming them.
  • Walk away with easy-to-apply strategies to enhance your school’s social media presence, shared in an approachable, relatable discussion.


    • SPECIAL GUEST

    Lynette White

    Communications Consultant

    Founder/CEO of Lynette White Social, LLC - California


    Email: lynettewhitesocial@gmail.com 

    Personal Twitter/X: @lynettewsocial


    Website: https://www.lynettewhite.com 

    LinkedIn: https://www.linkedin.com/company/palo-alto-unified-school-district 

    Instagram: https://www.instagram.com/lynettewhitesocial/


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16183717 Mon, 02 Dec 2024 03:00:00 -0600 2336 243 full false     From Overwhelmed to Empowered: Transforming School Social Media with Lanita Nickerson From Overwhelmed to Empowered: Transforming School Social Media with Lanita Nickerson
  • Do you feel alone or on an island when it comes to managing social media for your school? So did today’s guest. Hear how Lanita has transformed her storytelling efforts for her small Christian school of 600 students in Fort Worth, Texas.
  • Discover the simple change she made that improved her efficiency and reduced stress in celebrating classroom moments—and how you can do it, too.
  • Hear about Lanita’s experience with the #SocialSchool4EDU membership program, which provided her with:
    • Templates
    • Training materials
    • Shared solutions
    • Emotional support
  • Find out how Lanita overcame hesitation in her role, creating wins for her students and staff. You’ll gain practical tips and inspiring stories to help any school social media manager succeed.


    • SPECIAL GUEST

    Lanita Nickerson

    Communications Coordinator

    Lake Country Christian School, Texas


    Email: lnickerson@lccs.org 

    Twitter: @LanitaN


    Website: https://www.lccs.org 

    Facebook: https://www.facebook.com/lccseagles 

    Instagram: https://www.instagram.com/lccseagles 

    Twitter: https://x.com/lccseagles 

    LinkedIn: https://www.linkedin.com/school/lccseagles 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Do you feel alone or on an island when it comes to managing social media for your school? So did today’s guest. Hear how Lanita has transformed her storytelling efforts for her small Christian school of 600 students in Fort Worth, Texas.
  • Discover the simple change she made that improved her efficiency and reduced stress in celebrating classroom moments—and how you can do it, too.
  • Hear about Lanita’s experience with the #SocialSchool4EDU membership program, which provided her with:
    • Templates
    • Training materials
    • Shared solutions
    • Emotional support
  • Find out how Lanita overcame hesitation in her role, creating wins for her students and staff. You’ll gain practical tips and inspiring stories to help any school social media manager succeed.


    • SPECIAL GUEST

    Lanita Nickerson

    Communications Coordinator

    Lake Country Christian School, Texas


    Email: lnickerson@lccs.org 

    Twitter: @LanitaN


    Website: https://www.lccs.org 

    Facebook: https://www.facebook.com/lccseagles 

    Instagram: https://www.instagram.com/lccseagles 

    Twitter: https://x.com/lccseagles 

    LinkedIn: https://www.linkedin.com/school/lccseagles 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16140298 Mon, 25 Nov 2024 03:00:00 -0600 2438 242 full false     Backpack Journalist: More, Better, Faster Content for Schools with Ren Luebbering Backpack Journalist: More, Better, Faster Content for Schools with Ren Luebbering
  • You are going to learn SO MUCH by listening to this episode! Ren is a storyteller at heart and she’ll break down their district’s approach to social media with over 25,000 students and 3,800 employees.
  • Twitter is dead; long live LinkedIn! Find out some impressive stats on how Springfield is growing their reach on LinkedIn.
  • Short-form videos can ignite your social media reach! Discover Ren’s secrets to sharing 2-3 short Reels each week on Facebook & Instagram. She even shares them as YouTube Shorts as well!
  • Discover some of the best stories that Ren has uncovered - all because she focuses on visiting 7-10 campuses each week! You heard that right - she prioritizes this time at the schools because that is where the stories are.


    • SPECIAL GUEST

    Ren Luebbering

    Coordinator of Marketing & Digital Strategies

    Springfield Public Schools, Missouri


    Email: lmluebbering@spsmail.org 

    Twitter/X: @renluebbering

    LinkedIn: https://www.linkedin.com/in/ren-bishop-luebbering-55141033/ 


    Website: https://www.sps.org/ 

    Facebook: https://www.facebook.com/springfieldpublicschools/ 

    Instagram: https://www.instagram.com/officialsps/ 

    Twitter/X: https://x.com/officialSPS 

    LinkedIn: https://www.linkedin.com/company/springfield-public-schools/ 

    YouTube: https://www.youtube.com/officialsps 


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • You are going to learn SO MUCH by listening to this episode! Ren is a storyteller at heart and she’ll break down their district’s approach to social media with over 25,000 students and 3,800 employees.
  • Twitter is dead; long live LinkedIn! Find out some impressive stats on how Springfield is growing their reach on LinkedIn.
  • Short-form videos can ignite your social media reach! Discover Ren’s secrets to sharing 2-3 short Reels each week on Facebook & Instagram. She even shares them as YouTube Shorts as well!
  • Discover some of the best stories that Ren has uncovered - all because she focuses on visiting 7-10 campuses each week! You heard that right - she prioritizes this time at the schools because that is where the stories are.


    • SPECIAL GUEST

    Ren Luebbering

    Coordinator of Marketing & Digital Strategies

    Springfield Public Schools, Missouri


    Email: lmluebbering@spsmail.org 

    Twitter/X: @renluebbering

    LinkedIn: https://www.linkedin.com/in/ren-bishop-luebbering-55141033/ 


    Website: https://www.sps.org/ 

    Facebook: https://www.facebook.com/springfieldpublicschools/ 

    Instagram: https://www.instagram.com/officialsps/ 

    Twitter/X: https://x.com/officialSPS 

    LinkedIn: https://www.linkedin.com/company/springfield-public-schools/ 

    YouTube: https://www.youtube.com/officialsps 


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16098582 Mon, 18 Nov 2024 03:00:00 -0600 2872 241 full false     Digital Accessibility Doesn't Have To Be Scary with Emily F. Popek, APR Digital Accessibility Doesn't Have To Be Scary with Emily F. Popek, APR
  • Understanding the New Regulations: Learn about the latest federal regulations on digital accessibility and how they impact schools, including a clear breakdown of what "WCAG 2.1 level AA" really means and why it matters.
  • The Four Key Principles of Accessibility: Discover the four core principles—perceivable, operable, understandable, and robust—and how these apply specifically to school communication and social media.
  • Practical Tips for Social Media Compliance: Get actionable tips to ensure your social media content meets accessibility standards, from alt text for images to handling emojis and using AI for support.
  • The Importance of Accessible Content: Hear why accessible content isn't just about compliance but also about making sure your message reaches everyone—and how this aligns with your communication goals.


    • SPECIAL GUEST

    Emily F. Popek, APR

    Vice President, Strategic Communications

    Nichols Strategies, California


    Email: emily@nicholsstrategies.com 

    LinkedIn: https://www.linkedin.com/in/emily-f-popek/ 

    Twitter/X: @EmilyPopek


    Website: https://nicholsstrategies.com/ 

    Twitter/X: https://x.com/nicholsstrat   

    LinkedIn: https://www.linkedin.com/company/nichols-strategies/ 

    YouTube: https://www.youtube.com/channel/UCAgfCvRLmrIIDXiFPw2Jl1A 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Understanding the New Regulations: Learn about the latest federal regulations on digital accessibility and how they impact schools, including a clear breakdown of what "WCAG 2.1 level AA" really means and why it matters.
  • The Four Key Principles of Accessibility: Discover the four core principles—perceivable, operable, understandable, and robust—and how these apply specifically to school communication and social media.
  • Practical Tips for Social Media Compliance: Get actionable tips to ensure your social media content meets accessibility standards, from alt text for images to handling emojis and using AI for support.
  • The Importance of Accessible Content: Hear why accessible content isn't just about compliance but also about making sure your message reaches everyone—and how this aligns with your communication goals.


    • SPECIAL GUEST

    Emily F. Popek, APR

    Vice President, Strategic Communications

    Nichols Strategies, California


    Email: emily@nicholsstrategies.com 

    LinkedIn: https://www.linkedin.com/in/emily-f-popek/ 

    Twitter/X: @EmilyPopek


    Website: https://nicholsstrategies.com/ 

    Twitter/X: https://x.com/nicholsstrat   

    LinkedIn: https://www.linkedin.com/company/nichols-strategies/ 

    YouTube: https://www.youtube.com/channel/UCAgfCvRLmrIIDXiFPw2Jl1A 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-16058388 Mon, 11 Nov 2024 03:00:00 -0600 2718 240 full false     How Adding the Role of Communications Specialist Instantly Transformed a District with Travis Judell How Adding the Role of Communications Specialist Instantly Transformed a District with Travis Judell
  • Strategic Investment in Communications: In 2021, the School District of Holmen created a new Communications Specialist position. Travis Judell, with his background in media, has revolutionized the district's communication and engagement efforts, serving approximately 3,000 students. 
  • Mastering Multi-Platform Content Strategy: Discover Travis's approach to content development for Facebook and Instagram. He shares his professional toolkit, emphasizing the critical importance of timely content delivery—sometimes posting event coverage within minutes! Learn his secrets for maintaining high-quality, engaging content across platforms.
  • Relationship-Driven Storytelling: Explore how building strong relationships within the school community leads to discovering compelling stories. Travis reveals how his high-quality content created a positive feedback loop: as students saw their peers featured in professional-grade photos and videos, they actively sought to be part of the storytelling, further enriching the content.
  • Creating Ripple Effects Through Compelling Content: From viral annual back-to-school videos to heartwarming classroom field trip coverage, Travis shares his favorite stories that have resonated beyond the school community. 


    • SPECIAL GUEST

    Travis Judell

    Communications Specialist

    School District of Holmen, Wisconsin


    Email: judtra@holmen.k12.wi.us 

    LinkedIn: Travis Judell


    Website: https://www.holmen.k12.wi.us 

    Facebook: https://www.facebook.com/holmenschools 

    Instagram: https://www.instagram.com/holmenschooldistrict 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Strategic Investment in Communications: In 2021, the School District of Holmen created a new Communications Specialist position. Travis Judell, with his background in media, has revolutionized the district's communication and engagement efforts, serving approximately 3,000 students. 
  • Mastering Multi-Platform Content Strategy: Discover Travis's approach to content development for Facebook and Instagram. He shares his professional toolkit, emphasizing the critical importance of timely content delivery—sometimes posting event coverage within minutes! Learn his secrets for maintaining high-quality, engaging content across platforms.
  • Relationship-Driven Storytelling: Explore how building strong relationships within the school community leads to discovering compelling stories. Travis reveals how his high-quality content created a positive feedback loop: as students saw their peers featured in professional-grade photos and videos, they actively sought to be part of the storytelling, further enriching the content.
  • Creating Ripple Effects Through Compelling Content: From viral annual back-to-school videos to heartwarming classroom field trip coverage, Travis shares his favorite stories that have resonated beyond the school community. 


    • SPECIAL GUEST

    Travis Judell

    Communications Specialist

    School District of Holmen, Wisconsin


    Email: judtra@holmen.k12.wi.us 

    LinkedIn: Travis Judell


    Website: https://www.holmen.k12.wi.us 

    Facebook: https://www.facebook.com/holmenschools 

    Instagram: https://www.instagram.com/holmenschooldistrict 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-16017945 Mon, 04 Nov 2024 03:00:00 -0600 2579 239 full false     Harnessing the Power of a Team in a Department of ONE with Jennifer Salyards, M.Ed. Harnessing the Power of a Team in a Department of ONE with Jennifer Salyards, M.Ed.
  • Jennifer Salyards may have been the Director of Communications at Stephenville ISD, Texas, for just 14 months, but her impact is already making waves. A former Principal, Jennifer is embracing this newly created position and telling the district’s stories like never before.
  • In this episode, Jennifer shares the key to her success: relationships. Whether connecting with colleagues across the district or networking with peers in other schools, she’s building a strong support system that’s helping her thrive in a department of one.
  • If you’re tired of wishing social media could be easier, this conversation is for you! Jennifer reveals how joining the #SocialSchool4EDU membership has transformed her approach to storytelling and elevated her district’s social media presence. 
  • Listen in for actionable ideas on telling great stories, and stick around for Jennifer’s game-changing social media tip at the end—it might just revolutionize how you share your school’s stories!

    • SPECIAL GUEST

    Jennifer Salyards, M.Ed.

    Director of Communications

    Stephenville Independent School District, Texas


    Email: jennifer.salyards@sville.us 


    Website: https://www.sville.us 

    Facebook: https://www.facebook.com/stephenvilleisd/ 

    Instagram: https://www.instagram.com/stephenvilleisd/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Jennifer Salyards may have been the Director of Communications at Stephenville ISD, Texas, for just 14 months, but her impact is already making waves. A former Principal, Jennifer is embracing this newly created position and telling the district’s stories like never before.
  • In this episode, Jennifer shares the key to her success: relationships. Whether connecting with colleagues across the district or networking with peers in other schools, she’s building a strong support system that’s helping her thrive in a department of one.
  • If you’re tired of wishing social media could be easier, this conversation is for you! Jennifer reveals how joining the #SocialSchool4EDU membership has transformed her approach to storytelling and elevated her district’s social media presence. 
  • Listen in for actionable ideas on telling great stories, and stick around for Jennifer’s game-changing social media tip at the end—it might just revolutionize how you share your school’s stories!

    • SPECIAL GUEST

    Jennifer Salyards, M.Ed.

    Director of Communications

    Stephenville Independent School District, Texas


    Email: jennifer.salyards@sville.us 


    Website: https://www.sville.us 

    Facebook: https://www.facebook.com/stephenvilleisd/ 

    Instagram: https://www.instagram.com/stephenvilleisd/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15975797 Mon, 28 Oct 2024 03:00:00 -0500 2797 238 full false     Facebook Performance Bonuses for Schools with Luis Gonzales, Jr. & Maria Guajardo Facebook Performance Bonuses for Schools with Luis Gonzales, Jr. & Maria Guajardo
  • Are you curious about Facebook's Performance Bonus program and how it could benefit your school district? In this episode, we’ll walk you through the steps to set up Facebook performance bonuses for school district social media pages. You'll discover key steps like creating a separate district bank account for receiving funds and assigning the right financial administrators to manage them.
  • San Benito CISD has already experienced impressive results, generating significant revenue across its district and school pages since March 2023. Find out how much they’ve earned and the strategies that drove their success!
  • Are you worried about getting your finance department on board? Luis and Maria share practical tips on how they gained buy-in and made the program work for their district.
  • Plus, you'll learn innovative ways to reinvest these earnings into social media tools and resources that enhance content creation, boost engagement, and drive even greater results!


    • SPECIAL GUESTS

    Luis Gonzales, Jr.

    Director of Public Relations and Social Media

    San Benito CISD, Texas


    Email: lgonzales@sbcisd.net



    Maria Guajardo

    Communications Specialist

    San Benito CISD, Texas


    Email: meguajardo@sbcisd.net



    Website: https://www.sbcisd.net/ 

    Facebook: https://facebook.com/sbcisd 

    Instagram: https://instagram.com/sanbenito.cisd 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Are you curious about Facebook's Performance Bonus program and how it could benefit your school district? In this episode, we’ll walk you through the steps to set up Facebook performance bonuses for school district social media pages. You'll discover key steps like creating a separate district bank account for receiving funds and assigning the right financial administrators to manage them.
  • San Benito CISD has already experienced impressive results, generating significant revenue across its district and school pages since March 2023. Find out how much they’ve earned and the strategies that drove their success!
  • Are you worried about getting your finance department on board? Luis and Maria share practical tips on how they gained buy-in and made the program work for their district.
  • Plus, you'll learn innovative ways to reinvest these earnings into social media tools and resources that enhance content creation, boost engagement, and drive even greater results!


    • SPECIAL GUESTS

    Luis Gonzales, Jr.

    Director of Public Relations and Social Media

    San Benito CISD, Texas


    Email: lgonzales@sbcisd.net



    Maria Guajardo

    Communications Specialist

    San Benito CISD, Texas


    Email: meguajardo@sbcisd.net



    Website: https://www.sbcisd.net/ 

    Facebook: https://facebook.com/sbcisd 

    Instagram: https://instagram.com/sanbenito.cisd 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15936592 Mon, 21 Oct 2024 03:00:00 -0500 3175 237 full false     Using Social Media to Grow Enrollment and Build a United Culture with Mrs. Emily Hagen Using Social Media to Grow Enrollment and Build a United Culture with Mrs. Emily Hagen
  • Discover how St. Joseph Catholic School increased enrollment from 140 to 201 students in just four years through strategic marketing and social media efforts.
  • Uncover three proven strategies to boost enrollment at your school, including the power of dedicated marketing personnel and multi-channel communications.
  • Learn how to elevate your school's brand on a budget with practical tips on color psychology, style guides, and capturing compelling "marketing photos."
  • Master the art of "controlling the parking lot" - a powerful technique to influence positive word-of-mouth marketing among parents and the community.
  • Gain unique insights on balancing religious content in social media for faith-based schools, attracting diverse families while maintaining your school’s identity.



    • SPECIAL GUEST

    Mrs. Emily Hagen

    Director of Marketing and Advancement

    St. Joseph Catholic School - Rice Lake, Wisconsin


    Email: e.hagen@sjsricelake.org 

    Personal Facebook: https://www.facebook.com/emily.hagen.908/ 

    Personal Instagram: https://www.instagram.com/emihag87/ 

     

    Website: https://www.sjsricelake.org 

    Facebook: https://www.facebook.com/SJSricelake/

    Instagram: https://www.instagram.com/sjsricelake/



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Discover how St. Joseph Catholic School increased enrollment from 140 to 201 students in just four years through strategic marketing and social media efforts.
  • Uncover three proven strategies to boost enrollment at your school, including the power of dedicated marketing personnel and multi-channel communications.
  • Learn how to elevate your school's brand on a budget with practical tips on color psychology, style guides, and capturing compelling "marketing photos."
  • Master the art of "controlling the parking lot" - a powerful technique to influence positive word-of-mouth marketing among parents and the community.
  • Gain unique insights on balancing religious content in social media for faith-based schools, attracting diverse families while maintaining your school’s identity.



    • SPECIAL GUEST

    Mrs. Emily Hagen

    Director of Marketing and Advancement

    St. Joseph Catholic School - Rice Lake, Wisconsin


    Email: e.hagen@sjsricelake.org 

    Personal Facebook: https://www.facebook.com/emily.hagen.908/ 

    Personal Instagram: https://www.instagram.com/emihag87/ 

     

    Website: https://www.sjsricelake.org 

    Facebook: https://www.facebook.com/SJSricelake/

    Instagram: https://www.instagram.com/sjsricelake/



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15896556 Mon, 14 Oct 2024 03:00:00 -0500 2501 236 full false     Impact of School Storytelling: Building Stronger Connections Through Social Media w/ Carrie Birchler Impact of School Storytelling: Building Stronger Connections Through Social Media w/ Carrie Birchler
  • Community Building through Social Media: Carrie Birchler emphasizes the importance of using social media, especially Facebook and Instagram, to build a sense of community and engage both current and prospective families in a school setting.
  • Content Gathering from Teachers: She shares her approach to gathering content for social media, including using QR codes and posters to make it easy for staff to submit stories and photos, ensuring regular and authentic content sharing.
  • Using Asana for Social Media Planning: Carrie discusses how she uses the project management tool Asana to plan and organize social media content for the entire school year, keeping track of recurring tasks and aligning posts with key school events.
  • Storytelling and Acknowledgement: She highlights the value of acknowledging the contributions of all school community members—students, staff, and parents—in storytelling to showcase a school’s success and foster a supportive environment.


    • SPECIAL GUEST

    Carrie Birchler

    Community Engagement, Recruitment and Enrollment Coordinator

    Allegiance STEAM Academy, California


    Email: carrie.birchler@asathrive.org 


    Website: https://asathrive.org 

    Facebook: https://www.facebook.com/allegiancesteamacademy 

    Instagram: https://www.instagram.com/allegiancesteamacademy/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Community Building through Social Media: Carrie Birchler emphasizes the importance of using social media, especially Facebook and Instagram, to build a sense of community and engage both current and prospective families in a school setting.
  • Content Gathering from Teachers: She shares her approach to gathering content for social media, including using QR codes and posters to make it easy for staff to submit stories and photos, ensuring regular and authentic content sharing.
  • Using Asana for Social Media Planning: Carrie discusses how she uses the project management tool Asana to plan and organize social media content for the entire school year, keeping track of recurring tasks and aligning posts with key school events.
  • Storytelling and Acknowledgement: She highlights the value of acknowledging the contributions of all school community members—students, staff, and parents—in storytelling to showcase a school’s success and foster a supportive environment.


    • SPECIAL GUEST

    Carrie Birchler

    Community Engagement, Recruitment and Enrollment Coordinator

    Allegiance STEAM Academy, California


    Email: carrie.birchler@asathrive.org 


    Website: https://asathrive.org 

    Facebook: https://www.facebook.com/allegiancesteamacademy 

    Instagram: https://www.instagram.com/allegiancesteamacademy/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15855698 Mon, 07 Oct 2024 03:00:00 -0500 2507 235 full false     Maximizing Impact: Video Strategies with Rob Wiltsey Maximizing Impact: Video Strategies with Rob Wiltsey
  • Why Video Matters: Rob Wiltsey breaks down the crucial role that video plays in your social media strategy.
  • Content Inspiration: Learn how to take what grabs your attention while scrolling and apply it to your school's content.
  • Engaging Video Hooks: Rob shares three effective video hooks that resonate with traditional social media users.
  • Creative Strategies: Discover a proven tactic from School Shine that has earned significant shares across districts.
  • Viral Success Story: Dive into how the Chino Valley Virtual Choir went viral in 2020 and the unique Reddit strategy that caught national media attention.


    • SPECIAL GUEST

    Rob Wiltsey

    Founder

    School Shine, California


    Email: rob@schoolshine.org 


    Website: https://www.schoolshine.org 

    LinkedIn: https://www.linkedin.com/company/school-shine/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Why Video Matters: Rob Wiltsey breaks down the crucial role that video plays in your social media strategy.
  • Content Inspiration: Learn how to take what grabs your attention while scrolling and apply it to your school's content.
  • Engaging Video Hooks: Rob shares three effective video hooks that resonate with traditional social media users.
  • Creative Strategies: Discover a proven tactic from School Shine that has earned significant shares across districts.
  • Viral Success Story: Dive into how the Chino Valley Virtual Choir went viral in 2020 and the unique Reddit strategy that caught national media attention.


    • SPECIAL GUEST

    Rob Wiltsey

    Founder

    School Shine, California


    Email: rob@schoolshine.org 


    Website: https://www.schoolshine.org 

    LinkedIn: https://www.linkedin.com/company/school-shine/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15813103 Mon, 30 Sep 2024 03:00:00 -0500 3309 234 full false     Little Voices, Big Impact: How to Interview Students on Camera with Karen Briones, APR Little Voices, Big Impact: How to Interview Students on Camera with Karen Briones, APR
  • Discover how Karen Briones transitioned from parent volunteer to Communications Coordinator, shaping her role to amplify the district’s voice.
  • Learn Karen's strategies for capturing authentic student voices in school videos, from interview tips to using natural light for better visuals.
  • Explore the creative process behind impactful video storytelling, including how to maximize student engagement and showcase your district’s strategic plan.
  • Get insider tips on editing and repurposing video content to tell compelling stories across multiple platforms, even with limited resources.


    • SPECIAL GUEST

    Karen Briones, APR

    Communications Coordinator

    Los Gatos Union School District, California


    Email: kbriones@lgusd.org 


    Website: https://www.lgusd.org 

    Facebook: https://www.facebook.com/LosGatosUnionSchoolDistrict 

    Instagram: https://www.instagram.com/wearelgusd/

    YouTube: https://www.youtube.com/@lgusdmedia1859 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Discover how Karen Briones transitioned from parent volunteer to Communications Coordinator, shaping her role to amplify the district’s voice.
  • Learn Karen's strategies for capturing authentic student voices in school videos, from interview tips to using natural light for better visuals.
  • Explore the creative process behind impactful video storytelling, including how to maximize student engagement and showcase your district’s strategic plan.
  • Get insider tips on editing and repurposing video content to tell compelling stories across multiple platforms, even with limited resources.


    • SPECIAL GUEST

    Karen Briones, APR

    Communications Coordinator

    Los Gatos Union School District, California


    Email: kbriones@lgusd.org 


    Website: https://www.lgusd.org 

    Facebook: https://www.facebook.com/LosGatosUnionSchoolDistrict 

    Instagram: https://www.instagram.com/wearelgusd/

    YouTube: https://www.youtube.com/@lgusdmedia1859 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15773979 Mon, 23 Sep 2024 03:00:00 -0500 2248 233 full false     How to Get Users to See Your Content: Engaging Video Strategy with Jessica Bautista & Luz Capiral How to Get Users to See Your Content: Engaging Video Strategy with Jessica Bautista & Luz Capiral
  • Discover how Higley Unified School District effectively leverages social media to engage young families in a competitive school choice environment.
  • Learn the video content strategies that drive engagement, including the use of trending audio and authentic storytelling.
  • Get insider tips on tools like CapCut, Canva, and Adobe Rush to create impactful videos—no expensive equipment needed.
  • Understand the importance of meeting your audience where they are and speaking their language to enhance communication and engagement.


    • SPECIAL GUESTS

    Jessica Bautista

    Director of Marketing & Public Information

    Higley Unified School District, Arizona


    Email: jessica.bautista@husd.org 

    Twitter: @OurLifeinAZ


    Luz Capiral

    Marketing Specialist

    Higley Unified School District, Arizona


    Email: luz.capiral@husd.org 


    Website: https://www.husd.org 

    Facebook: https://www.facebook.com/HigleyUnifiedSchoolDistrict 

    Instagram: https://www.instagram.com/Higley365 

    Twitter: https://x.com/HigleyDistrict 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Discover how Higley Unified School District effectively leverages social media to engage young families in a competitive school choice environment.
  • Learn the video content strategies that drive engagement, including the use of trending audio and authentic storytelling.
  • Get insider tips on tools like CapCut, Canva, and Adobe Rush to create impactful videos—no expensive equipment needed.
  • Understand the importance of meeting your audience where they are and speaking their language to enhance communication and engagement.


    • SPECIAL GUESTS

    Jessica Bautista

    Director of Marketing & Public Information

    Higley Unified School District, Arizona


    Email: jessica.bautista@husd.org 

    Twitter: @OurLifeinAZ


    Luz Capiral

    Marketing Specialist

    Higley Unified School District, Arizona


    Email: luz.capiral@husd.org 


    Website: https://www.husd.org 

    Facebook: https://www.facebook.com/HigleyUnifiedSchoolDistrict 

    Instagram: https://www.instagram.com/Higley365 

    Twitter: https://x.com/HigleyDistrict 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-15734009 Mon, 16 Sep 2024 03:00:00 -0500 2567 full false     Celebrating National School Principals Month on Social Media with Melissa Marti Celebrating National School Principals Month on Social Media with Melissa Marti
  • October is National Principal Month! Tune in for a lively discussion packed with creative ideas to celebrate your principals on social media.
  • Pressed for time? We’ve got you covered with quick and easy post ideas that take less than 5 minutes—no graphics required!
  • Ready to jump in with a little more effort? We’ll share some fun questions you can ask your principals to help your community get to know them better.
  • Don’t miss the chance to drive engagement with #ThrowbackThursday photos of your principals as babies or high school seniors—perfect for boosting likes, comments, and shares!


    • Email: andrea@socialschool4edu.com  

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com  

    Facebook: https://www.facebook.com/socialschool4edu  


    SPECIAL GUEST

    Melissa Marti

    Director of Membership

    #SocialSchool4EDU


    Email: thecrew.ss4edu@gmail.com 

    Facebook pages that Melissa manages: Hibbing Schools in Minnesota and Pittsville School District in Wisconsin


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • October is National Principal Month! Tune in for a lively discussion packed with creative ideas to celebrate your principals on social media.
  • Pressed for time? We’ve got you covered with quick and easy post ideas that take less than 5 minutes—no graphics required!
  • Ready to jump in with a little more effort? We’ll share some fun questions you can ask your principals to help your community get to know them better.
  • Don’t miss the chance to drive engagement with #ThrowbackThursday photos of your principals as babies or high school seniors—perfect for boosting likes, comments, and shares!


    • Email: andrea@socialschool4edu.com  

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com  

    Facebook: https://www.facebook.com/socialschool4edu  


    SPECIAL GUEST

    Melissa Marti

    Director of Membership

    #SocialSchool4EDU


    Email: thecrew.ss4edu@gmail.com 

    Facebook pages that Melissa manages: Hibbing Schools in Minnesota and Pittsville School District in Wisconsin


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15694115 Mon, 09 Sep 2024 03:00:00 -0500 2539 231 full false     Empowering School Leaders with Communication Training with Brian Nicol Empowering School Leaders with Communication Training with Brian Nicol
  • The evolution of social media and communication has come a long way since Brian started working after college in the ‘90s. Take a quick trip down memory lane to see how far we’ve come.
  • Social media is worth it. We discuss the impact and importance of this powerful communication tool for schools.
  • There is a new program available called the Donovan Group Communication Academy. Currently available in six states, it will launch nationwide soon. Find out what it covers and who should consider applying.


    • SPECIAL GUEST

    Brian Nicol

    Partner

    Donovan Group, Headquarters located in Wisconsin


    Email: brian.nicol@donovan-group.com 

    Twitter/X: @bsnicol2


    Website: https://donovan-group.com/ 

    Facebook:  https://www.facebook.com/donovangroup/ 

    Twitter/X: @DonovanGroup



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • The evolution of social media and communication has come a long way since Brian started working after college in the ‘90s. Take a quick trip down memory lane to see how far we’ve come.
  • Social media is worth it. We discuss the impact and importance of this powerful communication tool for schools.
  • There is a new program available called the Donovan Group Communication Academy. Currently available in six states, it will launch nationwide soon. Find out what it covers and who should consider applying.


    • SPECIAL GUEST

    Brian Nicol

    Partner

    Donovan Group, Headquarters located in Wisconsin


    Email: brian.nicol@donovan-group.com 

    Twitter/X: @bsnicol2


    Website: https://donovan-group.com/ 

    Facebook:  https://www.facebook.com/donovangroup/ 

    Twitter/X: @DonovanGroup



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15656628 Mon, 02 Sep 2024 03:00:00 -0500 2822 230 full false     Inspiring Lifelong Learners with College Wear Wednesdays with Angie Balius Inspiring Lifelong Learners with College Wear Wednesdays with Angie Balius
  • As a Principal - you can impact family engagement with social media posts! Learn how Angie does this in her small elementary school of 350 students.
  • Learn about the project-based learning project College Wear Wednesdays! This program is so much more than a social media photo opportunity.
  • Are you struggling with student privacy? Angie shares her practical advice.


    • SPECIAL GUEST

    Angie Balius

    Principal of Stanley Elementary

    Garden Grove Unified School District, California


    Email: abalius@ggusd.us 


    Website: https://stanley.ggusd.us/ 

    Facebook: https://www.facebook.com/StanleyGGUSD/ 

    Instagram: https://www.instagram.com/stanleyggusd/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • As a Principal - you can impact family engagement with social media posts! Learn how Angie does this in her small elementary school of 350 students.
  • Learn about the project-based learning project College Wear Wednesdays! This program is so much more than a social media photo opportunity.
  • Are you struggling with student privacy? Angie shares her practical advice.


    • SPECIAL GUEST

    Angie Balius

    Principal of Stanley Elementary

    Garden Grove Unified School District, California


    Email: abalius@ggusd.us 


    Website: https://stanley.ggusd.us/ 

    Facebook: https://www.facebook.com/StanleyGGUSD/ 

    Instagram: https://www.instagram.com/stanleyggusd/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15618030 Mon, 26 Aug 2024 03:00:00 -0500 2116 229 full false     Making School Social Media More Relatable for Your Community with Tyler Heberle Making School Social Media More Relatable for Your Community with Tyler Heberle
  • Discover the ins and outs of social media management at Lincoln Unified School District with Tyler Heberle, a one-person communications powerhouse. Tyler manages the social media presence for 12 schools and the district, showcasing how he balances it all.
  • Don’t miss Tyler’s insights on leveraging video strategy, including a viral moment featuring a simple yet impactful marching band clip.
  • Learn how celebrating staff can captivate your audience as Tyler walks you through his heartfelt tribute to a retiring choir instructor, which even garnered local media attention.


    • SPECIAL GUEST

    Tyler Heberle

    Media Communication Specialist

    Lincoln Unified School District, California


    Email: theberle@lusd.net 


    Website: https://www.lusd.net/ 

    Facebook: https://www.facebook.com/LUSDStockton 

    Instagram: https://www.instagram.com/lincolnunifiedschooldistrict/ 

    Twitter: https://x.com/LUSDTweets 

    Threads: https://www.threads.net/@lincolnunifiedschooldistrict 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Discover the ins and outs of social media management at Lincoln Unified School District with Tyler Heberle, a one-person communications powerhouse. Tyler manages the social media presence for 12 schools and the district, showcasing how he balances it all.
  • Don’t miss Tyler’s insights on leveraging video strategy, including a viral moment featuring a simple yet impactful marching band clip.
  • Learn how celebrating staff can captivate your audience as Tyler walks you through his heartfelt tribute to a retiring choir instructor, which even garnered local media attention.


    • SPECIAL GUEST

    Tyler Heberle

    Media Communication Specialist

    Lincoln Unified School District, California


    Email: theberle@lusd.net 


    Website: https://www.lusd.net/ 

    Facebook: https://www.facebook.com/LUSDStockton 

    Instagram: https://www.instagram.com/lincolnunifiedschooldistrict/ 

    Twitter: https://x.com/LUSDTweets 

    Threads: https://www.threads.net/@lincolnunifiedschooldistrict 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15581745 Mon, 19 Aug 2024 03:00:00 -0500 2064 228 full false     Learning on the Job: From Zero to School Social Media Hero with Montana Roberts Learning on the Job: From Zero to School Social Media Hero with Montana Roberts Listen in to learn more about:


    1. Leveraging Social Media for School Engagement: Montana shares how she revived Maricopa Unified School District's social media presence, transforming inactive accounts into vibrant platforms for community engagement.
    2. Navigating Career Transitions: Montana discusses her journey from being laid off in HR to finding her passion in school communications, emphasizing the importance of pursuing what you love and the unexpected opportunities that can arise from setbacks.
    3. Building and Managing a Social Media Team: Learn Montana's strategies for creating and managing a team of key communicators at each school, ensuring consistent and engaging content across multiple social media platforms.
    4. Maximizing Resources and Community Support: Montana highlights the invaluable support and resources available through membership groups like #SocialSchool4EDU, and how collaborating with other school communicators can enhance your social media efforts.


    SPECIAL GUEST

    Montana Roberts

    Webmaster & Social Media Specialist

    Maricopa Unified School District, Arizona


    Email: mroberts@musd20.org 

    Personal IG: @montanaloma_rob

    Personal FB: @TanaLiz 


    Website: https://www.musd20.org 

    Facebook: https://www.facebook.com/MUSD20/ 

    Instagram: https://www.instagram.com/maricopausd20/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Listen in to learn more about:


    1. Leveraging Social Media for School Engagement: Montana shares how she revived Maricopa Unified School District's social media presence, transforming inactive accounts into vibrant platforms for community engagement.
    2. Navigating Career Transitions: Montana discusses her journey from being laid off in HR to finding her passion in school communications, emphasizing the importance of pursuing what you love and the unexpected opportunities that can arise from setbacks.
    3. Building and Managing a Social Media Team: Learn Montana's strategies for creating and managing a team of key communicators at each school, ensuring consistent and engaging content across multiple social media platforms.
    4. Maximizing Resources and Community Support: Montana highlights the invaluable support and resources available through membership groups like #SocialSchool4EDU, and how collaborating with other school communicators can enhance your social media efforts.


    SPECIAL GUEST

    Montana Roberts

    Webmaster & Social Media Specialist

    Maricopa Unified School District, Arizona


    Email: mroberts@musd20.org 

    Personal IG: @montanaloma_rob

    Personal FB: @TanaLiz 


    Website: https://www.musd20.org 

    Facebook: https://www.facebook.com/MUSD20/ 

    Instagram: https://www.instagram.com/maricopausd20/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-15547104 Mon, 12 Aug 2024 03:00:00 -0500 2242 227 full false     Outsmarting the Algorithm with Your Social Videos with Jake Sturgis, APR Outsmarting the Algorithm with Your Social Videos with Jake Sturgis, APR
  • The big, bad algorithm is constantly changing! If you’re struggling with the reach of your social media videos, then you’ve tuned in to the right podcast.
  • Learn the latest stats and facts behind what social media platforms are paying attention to when it comes to video.
  • Grab the 6-part video checklist you need to consider before starting your next video project.
  • Discover the most important element in your video to capture more views.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 


    SPECIAL GUEST

    Jake Sturgis, APR

    CEO/Founder

    Captivate Media + Consulting, Minnesota


    Email: jake@captivatemedia.us 

    Follow Jake on Twitter/X: @_JakeSturgis


    Website: https://www.captivatemedia.us/ 

    Facebook: https://www.facebook.com/CaptivateMediaConsulting 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • The big, bad algorithm is constantly changing! If you’re struggling with the reach of your social media videos, then you’ve tuned in to the right podcast.
  • Learn the latest stats and facts behind what social media platforms are paying attention to when it comes to video.
  • Grab the 6-part video checklist you need to consider before starting your next video project.
  • Discover the most important element in your video to capture more views.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 


    SPECIAL GUEST

    Jake Sturgis, APR

    CEO/Founder

    Captivate Media + Consulting, Minnesota


    Email: jake@captivatemedia.us 

    Follow Jake on Twitter/X: @_JakeSturgis


    Website: https://www.captivatemedia.us/ 

    Facebook: https://www.facebook.com/CaptivateMediaConsulting 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15514376 Mon, 05 Aug 2024 03:00:00 -0500 2642 226 full false     Social Media Magic: Back-to-School Edition with Andrea Gribble Social Media Magic: Back-to-School Edition with Andrea Gribble It’s almost time for the first bell to ring in the new 2024-2025 school year. Listen up for some simple strategies for social media magic! In this episode, you’ll learn:

    • Creative ways to use social media for back-to-school information sharing, including creating Facebook albums with customized templates
    • Strategies for collecting and showcasing first-day-of-school photos from families
    • Must-have photo opportunities to capture the excitement of the new school year
    • Tips for managing social media across multiple school campuses and engaging your entire district community


    Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    Interested in our membership program? Learn more here: https://socialschool4edu.com/

    ]]>     It’s almost time for the first bell to ring in the new 2024-2025 school year. Listen up for some simple strategies for social media magic! In this episode, you’ll learn:

    • Creative ways to use social media for back-to-school information sharing, including creating Facebook albums with customized templates
    • Strategies for collecting and showcasing first-day-of-school photos from families
    • Must-have photo opportunities to capture the excitement of the new school year
    • Tips for managing social media across multiple school campuses and engaging your entire district community


    Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu  



    USEFUL INFORMATION

    Interested in our membership program? Learn more here: https://socialschool4edu.com/

    ]]>     Andrea Gribble Buzzsprout-15467425 Mon, 29 Jul 2024 03:00:00 -0500 2064 225 full false     School Surveys - Does Everybody *Really* Feel That Way? with Rob DeMeuse & Scott Girard School Surveys - Does Everybody *Really* Feel That Way? with Rob DeMeuse & Scott Girard
  • Discover the secrets to creating surveys that people actually want to complete.
  • Find out why timing is crucial when asking for feedback - and how to get it right.
  • Learn the tricks to explaining complicated school stuff so everyone "gets it."
  • Uncover how some schools turned survey answers into big wins - and how you can, too!


    • SPECIAL GUESTS

    Rob DeMeuse

    Research Director

    School Perceptions, Wisconsin


    Email: rdemeuse@schoolperceptions.com 


    Scott Girard

    Communications Specialist

    School Perceptions, Wisconsin


    Email: sgirard@schoolperceptions.com 


    Website: https://www.schoolperceptions.com/ 

    Twitter: @School_Percept

    Need help? Email info@schoolperceptions.com

    Phone: 262-644-4300


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Discover the secrets to creating surveys that people actually want to complete.
  • Find out why timing is crucial when asking for feedback - and how to get it right.
  • Learn the tricks to explaining complicated school stuff so everyone "gets it."
  • Uncover how some schools turned survey answers into big wins - and how you can, too!


    • SPECIAL GUESTS

    Rob DeMeuse

    Research Director

    School Perceptions, Wisconsin


    Email: rdemeuse@schoolperceptions.com 


    Scott Girard

    Communications Specialist

    School Perceptions, Wisconsin


    Email: sgirard@schoolperceptions.com 


    Website: https://www.schoolperceptions.com/ 

    Twitter: @School_Percept

    Need help? Email info@schoolperceptions.com

    Phone: 262-644-4300


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15434778 Mon, 22 Jul 2024 03:00:00 -0500 3193 224 full false     Yes, Branding and Social Media Can Have an Impact On Your District with Kate Brown Yes, Branding and Social Media Can Have an Impact On Your District with Kate Brown
  • Early Insights: Learn how Kate Brown first discovered the power of social media during her retail job in college and now utilizes it to enhance her district’s visibility in Wisconsin, reaching thousands daily for free.
  • Boosting Recruitment: Explore how LinkedIn has successfully increased job applicant numbers for the Waterford district.
  • Branding Basics: Kate shares simple steps for schools beginning to think about branding and its significance.
  • Storytelling Success: Discover two of Kate’s favorite stories from the 2023-2024 school year, complete with examples of successful posts.


    • SPECIAL GUEST

    Kate Brown

    Director of Marketing and Communications

    Waterford Union High School and Waterford Graded School District, Wisconsin


    Email: kbrown@wuhs.us

    Twitter: @dabnkat


    Website: https://www.wuhs.us 

    Facebook: https://www.facebook.com/WaterfordUnionHS/ 

    Instagram: www.instagram.com/waterfordunion 

    Twitter: https://twitter.com/WaterfordUnion 

    LinkedIn: www.linkedin.com/school/waterford-union-high-school 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Early Insights: Learn how Kate Brown first discovered the power of social media during her retail job in college and now utilizes it to enhance her district’s visibility in Wisconsin, reaching thousands daily for free.
  • Boosting Recruitment: Explore how LinkedIn has successfully increased job applicant numbers for the Waterford district.
  • Branding Basics: Kate shares simple steps for schools beginning to think about branding and its significance.
  • Storytelling Success: Discover two of Kate’s favorite stories from the 2023-2024 school year, complete with examples of successful posts.


    • SPECIAL GUEST

    Kate Brown

    Director of Marketing and Communications

    Waterford Union High School and Waterford Graded School District, Wisconsin


    Email: kbrown@wuhs.us

    Twitter: @dabnkat


    Website: https://www.wuhs.us 

    Facebook: https://www.facebook.com/WaterfordUnionHS/ 

    Instagram: www.instagram.com/waterfordunion 

    Twitter: https://twitter.com/WaterfordUnion 

    LinkedIn: www.linkedin.com/school/waterford-union-high-school 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15388512 Mon, 15 Jul 2024 03:00:00 -0500 2626 223 full false     Empowering K12 Wellness: Strategies to Combat Educator Burnout with Alexis Overstreet, LCSW Empowering K12 Wellness: Strategies to Combat Educator Burnout with Alexis Overstreet, LCSW Educator burnout is reaching critical levels across K12 settings, underscoring the urgent need for effective health and wellness strategies. Join us as we speak with Alexis Overstreet, LCSW, a dedicated psychotherapist who empowers educators and schools to tackle these challenges head-on.

    • Unpack the Effects: Dive into the common physical and emotional side effects of stress, overwhelm, and trauma in educational environments.
    • Practical Solutions: Discover three actionable strategies to mitigate these effects, complete with a step-by-step guide to integrate these methods into your daily routine seamlessly.
    • Impact Others: Learn how to apply these insights and strategies within your school or organization, fostering a healthier, more supportive educational environment.



    SPECIAL GUEST

    Alexis Overstreet, LCSW

    CEO, Founder, Therapist, Wellness Coach

    Metaspace Wellness, North Carolina


    Email: alexisoverstreet1@gmail.com 


    Website: https://www.metaspacewellness.com 

    Facebook: @alexis.overstreet 

    Instagram: @hey.alexis.o  

    LinkedIn: https://www.linkedin.com/in/alexis-overstreet/ 



    USEFUL INFORMATION



    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Educator burnout is reaching critical levels across K12 settings, underscoring the urgent need for effective health and wellness strategies. Join us as we speak with Alexis Overstreet, LCSW, a dedicated psychotherapist who empowers educators and schools to tackle these challenges head-on.

    • Unpack the Effects: Dive into the common physical and emotional side effects of stress, overwhelm, and trauma in educational environments.
    • Practical Solutions: Discover three actionable strategies to mitigate these effects, complete with a step-by-step guide to integrate these methods into your daily routine seamlessly.
    • Impact Others: Learn how to apply these insights and strategies within your school or organization, fostering a healthier, more supportive educational environment.



    SPECIAL GUEST

    Alexis Overstreet, LCSW

    CEO, Founder, Therapist, Wellness Coach

    Metaspace Wellness, North Carolina


    Email: alexisoverstreet1@gmail.com 


    Website: https://www.metaspacewellness.com 

    Facebook: @alexis.overstreet 

    Instagram: @hey.alexis.o  

    LinkedIn: https://www.linkedin.com/in/alexis-overstreet/ 



    USEFUL INFORMATION



    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15355907 Mon, 08 Jul 2024 03:00:00 -0500 2443 222 full false     Your Back-to-School Communication Checklist with Brian Bridges Your Back-to-School Communication Checklist with Brian Bridges In this episode, you'll discover:

    1. Best Practices for School Communication - Start the school year strong with expert strategies from Brian, who brings 10 years of experience in school PR.
    2. How to Engage Your Audience with Real Stories - Learn about Brian's innovative system for gathering over 2,000 stories from staff, enhancing engagement and content richness.
    3. The Power of QR Codes in Communication - Discover how QR codes can revolutionize your print materials, making updates seamless and accessible.
    4. Essential Pre-School Year Staff Discussions - Brian outlines crucial communication topics to cover with your staff before the school year begins, ensuring everyone is on the same page.


    SPECIAL GUEST

    Brian Bridges

    Director of Communications and Public Relations

    Lake Hamilton School District, Arkansas

    Past-President of ArkaNSPRA


    Email: brian.bridges@lhwolves.net 


    Website: https://www.lhwolves.net  

    Facebook: https://www.facebook.com/LHSDWolves 

    Instagram: https://www.instagram.com/lhsd_wolves/ 

    Twitter: https://twitter.com/LHSD_WOLVES 


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     In this episode, you'll discover:

    1. Best Practices for School Communication - Start the school year strong with expert strategies from Brian, who brings 10 years of experience in school PR.
    2. How to Engage Your Audience with Real Stories - Learn about Brian's innovative system for gathering over 2,000 stories from staff, enhancing engagement and content richness.
    3. The Power of QR Codes in Communication - Discover how QR codes can revolutionize your print materials, making updates seamless and accessible.
    4. Essential Pre-School Year Staff Discussions - Brian outlines crucial communication topics to cover with your staff before the school year begins, ensuring everyone is on the same page.


    SPECIAL GUEST

    Brian Bridges

    Director of Communications and Public Relations

    Lake Hamilton School District, Arkansas

    Past-President of ArkaNSPRA


    Email: brian.bridges@lhwolves.net 


    Website: https://www.lhwolves.net  

    Facebook: https://www.facebook.com/LHSDWolves 

    Instagram: https://www.instagram.com/lhsd_wolves/ 

    Twitter: https://twitter.com/LHSD_WOLVES 


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15289513 Mon, 01 Jul 2024 03:00:00 -0500 2403 221 full false     How to Successfully Roll Out Any New Districtwide Platform with Jennifer Valley and Laura Hrad How to Successfully Roll Out Any New Districtwide Platform with Jennifer Valley and Laura Hrad In this episode, you'll discover:

    1. Understanding the Need: Insights into Richfield Public Schools’ approach to identifying a communication platform that meets the needs of families, staff, and students.
    2. Best Practices for Rollout: Jennifer and Laura share crucial steps and best practices for successfully launching a new districtwide platform.
    3. Overcoming Challenges: Learn from the good, the bad, and the challenging aspects of their March 2023 rollout.
    4. Assessing Success: Discover why Jennifer and Laura believe their rollout was successful and the key factors that contributed to this achievement.
    5. Future Planning: Stay tuned for valuable social media tips to enhance your storytelling in the 2024-2025 school year.


    SPECIAL GUESTS

    Jennifer Valley

    Director of Marketing

    Richfield Public Schools, Minnesota

    Email:     jennifer.valley@rpsmn.org 


    Laura Hrad

    Digital Communications Specialist

    Richfield Public Schools, Minnesota

    Email:     laura.otterness@rpsmn.org 


    Website:     https://www.richfieldschools.org 

    Facebook: @RPS280 

    Twitter: @Richfield280

    Instagram: @richfield280  

    LinkedIn: https://linkedin.com/school/richfield-public-schools 

    Email questions to socialmedia@rpsmn.org or visit their website and hit the “I have a question” link at the bottom of any page!


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     In this episode, you'll discover:

    1. Understanding the Need: Insights into Richfield Public Schools’ approach to identifying a communication platform that meets the needs of families, staff, and students.
    2. Best Practices for Rollout: Jennifer and Laura share crucial steps and best practices for successfully launching a new districtwide platform.
    3. Overcoming Challenges: Learn from the good, the bad, and the challenging aspects of their March 2023 rollout.
    4. Assessing Success: Discover why Jennifer and Laura believe their rollout was successful and the key factors that contributed to this achievement.
    5. Future Planning: Stay tuned for valuable social media tips to enhance your storytelling in the 2024-2025 school year.


    SPECIAL GUESTS

    Jennifer Valley

    Director of Marketing

    Richfield Public Schools, Minnesota

    Email:     jennifer.valley@rpsmn.org 


    Laura Hrad

    Digital Communications Specialist

    Richfield Public Schools, Minnesota

    Email:     laura.otterness@rpsmn.org 


    Website:     https://www.richfieldschools.org 

    Facebook: @RPS280 

    Twitter: @Richfield280

    Instagram: @richfield280  

    LinkedIn: https://linkedin.com/school/richfield-public-schools 

    Email questions to socialmedia@rpsmn.org or visit their website and hit the “I have a question” link at the bottom of any page!


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15271086 Mon, 24 Jun 2024 03:00:00 -0500 3507 220 full false     5 Pro Tips to Boost Your School's Social Media Game Next Year with Andrea Gribble 5 Pro Tips to Boost Your School's Social Media Game Next Year with Andrea Gribble
  • Summer is here, and I know you are already thinking about next school year! Let’s set you up for success with five pro tips to help boost your social media game next year.
  • Today, I’ll break down five tasks or projects and provide supporting resources to help you complete them.
  • Have questions? I’m always available. I’m also excited to invite you to a free professional development series starting this month! Listen to the end to learn more.




    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION



    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com

    ]]>
  • Summer is here, and I know you are already thinking about next school year! Let’s set you up for success with five pro tips to help boost your social media game next year.
  • Today, I’ll break down five tasks or projects and provide supporting resources to help you complete them.
  • Have questions? I’m always available. I’m also excited to invite you to a free professional development series starting this month! Listen to the end to learn more.




    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION



    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15237276 Mon, 17 Jun 2024 03:00:00 -0500 1504 219 full false     How to Create a Communication Camp for School Leaders with Sara Meredith How to Create a Communication Camp for School Leaders with Sara Meredith In this episode, you’ll discover:

    • Why Communication Matters: Explore how most school issues stem from communication gaps and how Comm Camp addresses these challenges head-on.
    • Comprehensive Training Topics: Get a rundown of what’s covered at Comm Camp, from crisis management and recruitment strategies to social media prowess and campaign tactics.
    • Sara’s Insights: Hear firsthand from Sara about the most impactful outcomes of Comm Camp for her district. The revelation might surprise you!
    • Social Media Tips: Don’t miss the end of the episode when Sara reveals a crucial social media strategy that could significantly broaden your audience's reach.

    Tune in to learn how you can implement these strategies to boost your leadership communication skills and enhance the overall success of your school community.


    SPECIAL GUEST

    Sara Meredith

    Public Relations Coordinator

    Peoria Unified School District, Arizona


    Email: smeredith@pusd11.net  

    LinkedIn: @sarajsnow


    Website: http://www.peoriaunified.org 

    Facebook: https://www.facebook.com/peoriaunified 

    Instagram: @peoriaunified11



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     In this episode, you’ll discover:

    • Why Communication Matters: Explore how most school issues stem from communication gaps and how Comm Camp addresses these challenges head-on.
    • Comprehensive Training Topics: Get a rundown of what’s covered at Comm Camp, from crisis management and recruitment strategies to social media prowess and campaign tactics.
    • Sara’s Insights: Hear firsthand from Sara about the most impactful outcomes of Comm Camp for her district. The revelation might surprise you!
    • Social Media Tips: Don’t miss the end of the episode when Sara reveals a crucial social media strategy that could significantly broaden your audience's reach.

    Tune in to learn how you can implement these strategies to boost your leadership communication skills and enhance the overall success of your school community.


    SPECIAL GUEST

    Sara Meredith

    Public Relations Coordinator

    Peoria Unified School District, Arizona


    Email: smeredith@pusd11.net  

    LinkedIn: @sarajsnow


    Website: http://www.peoriaunified.org 

    Facebook: https://www.facebook.com/peoriaunified 

    Instagram: @peoriaunified11



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15197374 Mon, 10 Jun 2024 03:00:00 -0500 2171 218 full false     Entering the Algorithm: Using Instagram Features to Force Growth with Eric Perez Entering the Algorithm: Using Instagram Features to Force Growth with Eric Perez
  • I’m so excited for you to learn from our guest today! Eric has helped Colton Joint Unified School District grow their followers by more than 400% in the last 10 months. He’s sharing his best tips today.
  • Eric gives three tips for improving your video content on Instagram. They include who should be featured in the content, how to start your content and the ideal length.
  • What you share is as important as how you share it. Eric shares his Instagram screen to show how to apply settings and options to increase your reach!


    • SPECIAL GUEST

    Eric Perez

    Communications Specialist

    Colton Joint Unified School District, California



    Email: Eric_Perez@CJUSD.net  

    LinkedIn: Eric Perez


    Website: https://www.cjusd.net/ 

    Facebook: https://www.facebook.com/ColtonJUSD 

    Instagram: @coltonjusd



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • I’m so excited for you to learn from our guest today! Eric has helped Colton Joint Unified School District grow their followers by more than 400% in the last 10 months. He’s sharing his best tips today.
  • Eric gives three tips for improving your video content on Instagram. They include who should be featured in the content, how to start your content and the ideal length.
  • What you share is as important as how you share it. Eric shares his Instagram screen to show how to apply settings and options to increase your reach!


    • SPECIAL GUEST

    Eric Perez

    Communications Specialist

    Colton Joint Unified School District, California



    Email: Eric_Perez@CJUSD.net  

    LinkedIn: Eric Perez


    Website: https://www.cjusd.net/ 

    Facebook: https://www.facebook.com/ColtonJUSD 

    Instagram: @coltonjusd



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15156397 Mon, 03 Jun 2024 03:00:00 -0500 2773 217 full false     Small School Success in Writing Our Story with John Hannah Small School Success in Writing Our Story with John Hannah
  • Many schools are aspiring to grow enrollment these days. Learn why Superintendent John Hannah believes Morton School District is adding students.
  • In a small district, finding the person and time to manage social media successfully is a struggle. After an internet search, John discovered #SocialSchool4EDU, and he’ll share its impact in his community, including passing their first bond since 1998.
  • Training your staff on the types of moments to capture is critical. Morton reminds their team to capture active, daily moments - not just the staged, posed photos.
  • As a leader, John’s best social media tip is to let your staff tell the story. They interact with families and students every day, and they can provide authentic, personal stories that allow the community to truly see what is happening in your school.


    • SPECIAL GUEST

    John Hannah

    Superintendent

    Morton School District, Washington



    Email: jhannah@morton.k12.wa.us  



    Website: https://morton.k12.wa.us 

    Facebook: https://www.facebook.com/MortonSchoolDistrict214 

    Instagram: @mortonsd214



    USEFUL INFORMATION

    MORE RESOURCES

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    ]]>
  • Many schools are aspiring to grow enrollment these days. Learn why Superintendent John Hannah believes Morton School District is adding students.
  • In a small district, finding the person and time to manage social media successfully is a struggle. After an internet search, John discovered #SocialSchool4EDU, and he’ll share its impact in his community, including passing their first bond since 1998.
  • Training your staff on the types of moments to capture is critical. Morton reminds their team to capture active, daily moments - not just the staged, posed photos.
  • As a leader, John’s best social media tip is to let your staff tell the story. They interact with families and students every day, and they can provide authentic, personal stories that allow the community to truly see what is happening in your school.


    • SPECIAL GUEST

    John Hannah

    Superintendent

    Morton School District, Washington



    Email: jhannah@morton.k12.wa.us  



    Website: https://morton.k12.wa.us 

    Facebook: https://www.facebook.com/MortonSchoolDistrict214 

    Instagram: @mortonsd214



    USEFUL INFORMATION

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    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15115543 Mon, 27 May 2024 03:00:00 -0500 2472 216 full false     How Branding Brings Value When School Choice Grows with Madison Carr How Branding Brings Value When School Choice Grows with Madison Carr
  • Understanding Branding: Learn the dual aspects of branding—strategy and design—and why both are crucial for your school’s identity.
  • Common Branding Mistakes in K12: Madison Carr, an expert in school branding, discusses the typical pitfalls schools face in their branding efforts and how to avoid them.
  • Beyond Visuals: Discover why effective branding is more than just aesthetics like logos and colors and why settling for low-quality visuals can negatively impact your school's perception.
  • The Power of Words: Words shape your brand. Madison provides insights on selecting powerful messaging that aligns with your school’s vision and resonates across all communication channels.


    • Why Listen? This episode is essential for school communicators looking to enhance their branding strategy amidst growing school choice. Gain practical tips and insights to elevate your school’s brand and stand out!


    SPECIAL GUEST

    Madison Carr

    Creative Director

    Creative Chameleon Studio, Ohio



    Email: hello@creativechameleonstudio.com  

    LinkedIn: https://www.linkedin.com/in/madisoncarr/ 


    Website: https://www.creativechameleonstudio.com/ 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    ]]>
  • Understanding Branding: Learn the dual aspects of branding—strategy and design—and why both are crucial for your school’s identity.
  • Common Branding Mistakes in K12: Madison Carr, an expert in school branding, discusses the typical pitfalls schools face in their branding efforts and how to avoid them.
  • Beyond Visuals: Discover why effective branding is more than just aesthetics like logos and colors and why settling for low-quality visuals can negatively impact your school's perception.
  • The Power of Words: Words shape your brand. Madison provides insights on selecting powerful messaging that aligns with your school’s vision and resonates across all communication channels.


    • Why Listen? This episode is essential for school communicators looking to enhance their branding strategy amidst growing school choice. Gain practical tips and insights to elevate your school’s brand and stand out!


    SPECIAL GUEST

    Madison Carr

    Creative Director

    Creative Chameleon Studio, Ohio



    Email: hello@creativechameleonstudio.com  

    LinkedIn: https://www.linkedin.com/in/madisoncarr/ 


    Website: https://www.creativechameleonstudio.com/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15073319 Mon, 20 May 2024 03:00:00 -0500 2392 215 full false     Using AI to Improve School Customer Service with Teddy Daiber Using AI to Improve School Customer Service with Teddy Daiber
  • AI is impacting everything these days, and today, you’ll learn how it can help improve customer service for your school!
  • AI chatbots work in two ways. First, they help provide self-service support for your families (or customers). But almost more importantly, they provide a ton of data that can help improve your website and other communication efforts!
  • Need examples? Teddy shares several examples of how schools use his tool, AlwaysOn, to improve the customer experience and make time for things requiring in-person interaction.
  • Learn about some of the best AI tools that Teddy sees schools using now.


    • SPECIAL GUEST

    Teddy Daiber

    Founder & CEO at AlwaysOn, California


    Email: teddy@alwayson.ai  

    LinkedIn: https://www.linkedin.com/in/teddy-daiber-52648385/ 


    Website: https://alwayson.ai/ 

    LinkedIn: https://www.linkedin.com/company/alwaysonai 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • AI is impacting everything these days, and today, you’ll learn how it can help improve customer service for your school!
  • AI chatbots work in two ways. First, they help provide self-service support for your families (or customers). But almost more importantly, they provide a ton of data that can help improve your website and other communication efforts!
  • Need examples? Teddy shares several examples of how schools use his tool, AlwaysOn, to improve the customer experience and make time for things requiring in-person interaction.
  • Learn about some of the best AI tools that Teddy sees schools using now.


    • SPECIAL GUEST

    Teddy Daiber

    Founder & CEO at AlwaysOn, California


    Email: teddy@alwayson.ai  

    LinkedIn: https://www.linkedin.com/in/teddy-daiber-52648385/ 


    Website: https://alwayson.ai/ 

    LinkedIn: https://www.linkedin.com/company/alwaysonai 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-15032966 Mon, 13 May 2024 03:00:00 -0500 2573 214 full false     How to Build Your Brand & Empower Your Digital Storytellers with Ashley Gomez How to Build Your Brand & Empower Your Digital Storytellers with Ashley Gomez
  • All schools need to consider marketing, but what is the best way to train your ever-changing and growing team? Ashley was up for the task, and today, you’ll learn about her Digital Leaders Cohort.
  • Harmony Public Schools is a public charter that opened back in 2000. They have over 60 locations in Texas. Find out why and how they are expanding when many districts are shrinking.
  • Setting up professional development for a large group can be intimidating. Ashley doesn’t have all the answers, but she will dive deep into her pilot run of a structured, accredited cohort focused on empowering her school's social media managers.


    • SPECIAL GUEST

    Ashley Gomez

    Director of Marketing

    Harmony Public Schools, Texas


    Instagram: @ashley_gom_


    Email: ashley.gomez@harmonytx.org  



    Website: https://www.harmonytx.org/ 

    Facebook: https://www.facebook.com/HarmonyTexas 

    Instagram: @harmonytexas



    USEFUL INFORMATION


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    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • All schools need to consider marketing, but what is the best way to train your ever-changing and growing team? Ashley was up for the task, and today, you’ll learn about her Digital Leaders Cohort.
  • Harmony Public Schools is a public charter that opened back in 2000. They have over 60 locations in Texas. Find out why and how they are expanding when many districts are shrinking.
  • Setting up professional development for a large group can be intimidating. Ashley doesn’t have all the answers, but she will dive deep into her pilot run of a structured, accredited cohort focused on empowering her school's social media managers.


    • SPECIAL GUEST

    Ashley Gomez

    Director of Marketing

    Harmony Public Schools, Texas


    Instagram: @ashley_gom_


    Email: ashley.gomez@harmonytx.org  



    Website: https://www.harmonytx.org/ 

    Facebook: https://www.facebook.com/HarmonyTexas 

    Instagram: @harmonytexas



    USEFUL INFORMATION


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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14989793 Mon, 06 May 2024 03:00:00 -0500 3065 213 full false     5 Things I Hate About My Role in School Social Media with Andrea Gribble 5 Things I Hate About My Role in School Social Media with Andrea Gribble
  • You read the headline right—there are times when I hate my job in school social media, and today, I share five of them at the top of my list.
  • Don’t worry—I don’t leave you totally down and out. With each situation that frustrates me, I share what we can do to help!
  • The list could be long. What do you hate most about your role? Please let me know- send me an email or message me on Twitter/X! 



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION


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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com

    ]]>
  • You read the headline right—there are times when I hate my job in school social media, and today, I share five of them at the top of my list.
  • Don’t worry—I don’t leave you totally down and out. With each situation that frustrates me, I share what we can do to help!
  • The list could be long. What do you hate most about your role? Please let me know- send me an email or message me on Twitter/X! 



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter/X: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14948296 Mon, 29 Apr 2024 03:00:00 -0500 2010 212 full false     #ThisisDEI and Using Social Media to Stay Above the Fray with Jennifer Shealy and Allison Gangl #ThisisDEI and Using Social Media to Stay Above the Fray with Jennifer Shealy and Allison Gangl
  • From the moment I looked at Downingtown Area School District's social media pages, I knew I needed to feature the brilliant people behind their social media storytelling! Today, you’ll meet Jenn and Allison.
  • Learn how Jenn added a communications manager role to her district of 13,0000 students in 2022 so they could focus on the day-to-day stories happening in their 16 schools.
  • How do you grow your Instagram followers? Allison will share her insight—and you must check out their Instagram page!
  • There are a lot of different categories of content to share. Find out what the 8 A’s stand for and how Downingtown uses them to drive its social media strategy.


    • SPECIAL GUEST

    Jennifer Shealy

    Director of Communications

    Downingtown Area School District, Pennsylvania


    Email: jshealy@dasd.org 


    Allison Gangl

    Communications Manager

    Downingtown Area School District, Pennsylvania


    Email: agangl@dasd.org  


    Website: https://www.dasd.org 

    Facebook: https://www.facebook.com/downingtownschools 

    Instagram: @downingtown_area_sd



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    www.SocialSchool4EDU.com

    ]]>
  • From the moment I looked at Downingtown Area School District's social media pages, I knew I needed to feature the brilliant people behind their social media storytelling! Today, you’ll meet Jenn and Allison.
  • Learn how Jenn added a communications manager role to her district of 13,0000 students in 2022 so they could focus on the day-to-day stories happening in their 16 schools.
  • How do you grow your Instagram followers? Allison will share her insight—and you must check out their Instagram page!
  • There are a lot of different categories of content to share. Find out what the 8 A’s stand for and how Downingtown uses them to drive its social media strategy.


    • SPECIAL GUEST

    Jennifer Shealy

    Director of Communications

    Downingtown Area School District, Pennsylvania


    Email: jshealy@dasd.org 


    Allison Gangl

    Communications Manager

    Downingtown Area School District, Pennsylvania


    Email: agangl@dasd.org  


    Website: https://www.dasd.org 

    Facebook: https://www.facebook.com/downingtownschools 

    Instagram: @downingtown_area_sd



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14898541 Mon, 22 Apr 2024 03:00:00 -0500 3077 211 full false     Lose the Fear: Use the POWER of Social Media w/ Student Interns w/ Jeanise Dimitri & Emma Danilowicz Lose the Fear: Use the POWER of Social Media w/ Student Interns w/ Jeanise Dimitri & Emma Danilowicz
  • Take your social media to the next level with student interns! Today, you’ll learn from the intern coordinator and one of the media associates at this career technical school in Pennsylvania.
  • If you are diving into social media and using students to help, you may have fear holding you back. Learn how Jeanise tackled that.
  • Emma discusses her job responsibilities of creating and promoting content on social media pages and offers some advice for other students who are helping with content creation.
  • See how student storytelling has impacted MBIT - and how one video even went viral!


    • SPECIAL GUESTS

    Jeanise Dimitri 

    Community Engagement & Public Relations Coordinator 

    Middle Bucks Institute of Technology (MBIT), Pennsylvania


    Email: jdimitri@mbit.org 



    Emma Danilowicz

    Student Intern

    Middle Bucks Institute of Technology (MBIT), Pennsylvania



    Website: https://www.mbit.org 

    Facebook: @MiddleBucksInstituteTech 

    Twitter: @middlebucks

    Instagram: @middle_bucks  

    TikTok: @midbuckstech 

    LinkedIn: https://www.linkedin.com/school/middle-bucks-institute-of-technology/ 

    YouTube: https://www.youtube.com/channel/UCb_DFtwI83phpYiqK2wW6kw




    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Take your social media to the next level with student interns! Today, you’ll learn from the intern coordinator and one of the media associates at this career technical school in Pennsylvania.
  • If you are diving into social media and using students to help, you may have fear holding you back. Learn how Jeanise tackled that.
  • Emma discusses her job responsibilities of creating and promoting content on social media pages and offers some advice for other students who are helping with content creation.
  • See how student storytelling has impacted MBIT - and how one video even went viral!


    • SPECIAL GUESTS

    Jeanise Dimitri 

    Community Engagement & Public Relations Coordinator 

    Middle Bucks Institute of Technology (MBIT), Pennsylvania


    Email: jdimitri@mbit.org 



    Emma Danilowicz

    Student Intern

    Middle Bucks Institute of Technology (MBIT), Pennsylvania



    Website: https://www.mbit.org 

    Facebook: @MiddleBucksInstituteTech 

    Twitter: @middlebucks

    Instagram: @middle_bucks  

    TikTok: @midbuckstech 

    LinkedIn: https://www.linkedin.com/school/middle-bucks-institute-of-technology/ 

    YouTube: https://www.youtube.com/channel/UCb_DFtwI83phpYiqK2wW6kw




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14863747 Mon, 15 Apr 2024 03:00:00 -0500 2328 210 full false     Behind the Screens: Communications in a Crisis for School Leaders with Lesley Bruinton, APR Behind the Screens: Communications in a Crisis for School Leaders with Lesley Bruinton, APR
  • Lesley’s experience with schools dates back to 2001, and she goes in-depth today on the US Department of Justice’s 575-page report on the Uvalde school shooting.
  • Learn the key findings from the report and the steps you can take to help your school prepare.
  • Grab Lesley’s free 8-page toolkit as a conversation starter at your school.
  • Discover 3 critical social media tips to remember when navigating a crisis.



    • SPECIAL GUEST

    Lesley Bruinton, APR

    CEO & President at School Spirit PR



    Email: lesley@schoolspiritpr.com 

    Twitter/X: @lesleybruinton


    Website: www.SchoolSpiritPR.com 

    Twitter/X: @SchoolSpiritPR

    LinkedIn: https://www.linkedin.com/company/school-spirit-pr 




    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    ]]>
  • Lesley’s experience with schools dates back to 2001, and she goes in-depth today on the US Department of Justice’s 575-page report on the Uvalde school shooting.
  • Learn the key findings from the report and the steps you can take to help your school prepare.
  • Grab Lesley’s free 8-page toolkit as a conversation starter at your school.
  • Discover 3 critical social media tips to remember when navigating a crisis.



    • SPECIAL GUEST

    Lesley Bruinton, APR

    CEO & President at School Spirit PR



    Email: lesley@schoolspiritpr.com 

    Twitter/X: @lesleybruinton


    Website: www.SchoolSpiritPR.com 

    Twitter/X: @SchoolSpiritPR

    LinkedIn: https://www.linkedin.com/company/school-spirit-pr 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14819880 Mon, 08 Apr 2024 03:00:00 -0500 3123 full false     Social Media Storytelling Using High School Students with Tracy McCown & Elesban Sanchez Social Media Storytelling Using High School Students with Tracy McCown & Elesban Sanchez
  • Instagram reach is up 40% at Central Heights ISD in Texas. Why? They are using students as storytellers!
  • Meet Elesban, a high school junior who is a tech aid this year. Tracy McCown will explain this pass/fail class available for juniors and seniors.
  • Find out Elesban’s favorite project that she has worked on so far and the tools she used to make it.
  • Do you need more content from staff? Tracy’s simple trick has skyrocketed her stories from classroom teachers!



    • SPECIAL GUEST

    Tracy McCown

    Instructional Technology Specialist

    Central Heights ISD, Texas


    Elesban Sanchez

    High School Student - Junior

    Central Heights ISD, Texas



    Email: tracy.mccown@centralhts.net 

    Twitter: @TracyMcCown


    Website: https://www.centralhts.org 

    Facebook: https://www.facebook.com/CentralHeightsISD 

    Instagram: @CentralHeightsISD  



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Instagram reach is up 40% at Central Heights ISD in Texas. Why? They are using students as storytellers!
  • Meet Elesban, a high school junior who is a tech aid this year. Tracy McCown will explain this pass/fail class available for juniors and seniors.
  • Find out Elesban’s favorite project that she has worked on so far and the tools she used to make it.
  • Do you need more content from staff? Tracy’s simple trick has skyrocketed her stories from classroom teachers!



    • SPECIAL GUEST

    Tracy McCown

    Instructional Technology Specialist

    Central Heights ISD, Texas


    Elesban Sanchez

    High School Student - Junior

    Central Heights ISD, Texas



    Email: tracy.mccown@centralhts.net 

    Twitter: @TracyMcCown


    Website: https://www.centralhts.org 

    Facebook: https://www.facebook.com/CentralHeightsISD 

    Instagram: @CentralHeightsISD  



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14778389 Mon, 01 Apr 2024 03:00:00 -0500 2263 208 full false     Prioritizing Physical & Mental Wellness with Krystyna Baumgartner, APR Prioritizing Physical & Mental Wellness with Krystyna Baumgartner, APR
  • School PR is a stressful and demanding profession. Many of us struggle with maintaining our physical and mental wellness - and today, we have a guest who is getting very vulnerable in sharing her journey!
  • Krystyna shares what triggered her habit changes in June of 2022 and walks us through exactly how she got started, why she had to pivot along the way (like when school started and it got more challenging to squeeze in her workouts), and what has kept it going after nearly two years.
  • The transformation that has happened has impacted her personal life and her professional career.
  • Today is mostly about taking care of yourself, but of course, we’ll wrap up with a social media tip!


    • SPECIAL GUEST

    Krystyna Baumgartner, APR

    Public Relations Specialist




    Email: krystyna.baumgartner@gmail.com 

    Instagram: @kmbaumgartner 

    Twitter: @Kmbaumgartner



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    www.SocialSchool4EDU.com

    ]]>
  • School PR is a stressful and demanding profession. Many of us struggle with maintaining our physical and mental wellness - and today, we have a guest who is getting very vulnerable in sharing her journey!
  • Krystyna shares what triggered her habit changes in June of 2022 and walks us through exactly how she got started, why she had to pivot along the way (like when school started and it got more challenging to squeeze in her workouts), and what has kept it going after nearly two years.
  • The transformation that has happened has impacted her personal life and her professional career.
  • Today is mostly about taking care of yourself, but of course, we’ll wrap up with a social media tip!


    • SPECIAL GUEST

    Krystyna Baumgartner, APR

    Public Relations Specialist




    Email: krystyna.baumgartner@gmail.com 

    Instagram: @kmbaumgartner 

    Twitter: @Kmbaumgartner



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14729444 Mon, 25 Mar 2024 03:00:00 -0500 2661 207 full false     How to Ignite Social Media Engagement with Students, Staff & Your Community with Samantha Pederson How to Ignite Social Media Engagement with Students, Staff & Your Community with Samantha Pederson
  • One campus, three schools, and 1,800 students - today, you’ll learn how this Wisconsin school district has ignited its engagement with students, staff, and beyond using social media.
  • Want some new video ideas for your school leaders? You’ll hear the details behind two different campaigns that could quickly be started at your school.
  • Giving your local community businesses some love can help skyrocket your reach. Find out why and how they got the “Where is Buddy the Elf?” feature going.
  • Balancing content between three schools on one district platform isn’t easy. Sam will share her practical tips with you as we wrap up the interview.


    • SPECIAL GUEST

    Samantha Pederson

    Public Relations Specialist

    School District of West Salem, Wisconsin



    Email: pederson.samantha@wsalem.k12.wi.us 


    Website: https://www.wsalem.k12.wi.us

    Facebook: @SchoolDistrictofWestSalem

    Instagram: @schooldistrictofwestsalem

    Twitter: @WestSalemSD




    USEFUL INFORMATION


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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    www.SocialSchool4EDU.com

    ]]>
  • One campus, three schools, and 1,800 students - today, you’ll learn how this Wisconsin school district has ignited its engagement with students, staff, and beyond using social media.
  • Want some new video ideas for your school leaders? You’ll hear the details behind two different campaigns that could quickly be started at your school.
  • Giving your local community businesses some love can help skyrocket your reach. Find out why and how they got the “Where is Buddy the Elf?” feature going.
  • Balancing content between three schools on one district platform isn’t easy. Sam will share her practical tips with you as we wrap up the interview.


    • SPECIAL GUEST

    Samantha Pederson

    Public Relations Specialist

    School District of West Salem, Wisconsin



    Email: pederson.samantha@wsalem.k12.wi.us 


    Website: https://www.wsalem.k12.wi.us

    Facebook: @SchoolDistrictofWestSalem

    Instagram: @schooldistrictofwestsalem

    Twitter: @WestSalemSD




    USEFUL INFORMATION


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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14683067 Mon, 18 Mar 2024 03:00:00 -0500 2550 206 full false     Using Your District's Strategic Plan for Powerful Social Media Storytelling with Alice Seuffert Using Your District's Strategic Plan for Powerful Social Media Storytelling with Alice Seuffert
  • You may think consistent social media storytelling is impossible in a one-person communications department. Alice was once in that thought camp, but today, she shares the simple strategies she has implemented that have transformed how their district shows up online and beyond.
  • Making decisions on where to share different types of content can be challenging. Find out some tips that are working well for Mahtomedi Public Schools.
  • If you’re struggling to get content, you’re not alone. Learn the 4 specific ways Alice has increased stories from her staff. She’ll even share an awesome Canva template below that you can admire and acquire!
  • What is the best quote from this highly valuable conversation? “Good stories don’t expire!” Alice says to avoid the pressure of needing to post everything in the moment. The story will still be worth sharing tomorrow, next week, or even next month!


    • SPECIAL GUEST

    Alice Seuffert

    Director of Communications

    Mahtomedi Public Schools, MN



    Email: alice.seuffert@isd832.net 



    Website: https://www.mahtomedi.k12.mn.us/ 

    Facebook: https://www.facebook.com/mahtomedipublicschools 

    Instagram: https://www.instagram.com/mahtomedi832/ 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

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    ]]>
  • You may think consistent social media storytelling is impossible in a one-person communications department. Alice was once in that thought camp, but today, she shares the simple strategies she has implemented that have transformed how their district shows up online and beyond.
  • Making decisions on where to share different types of content can be challenging. Find out some tips that are working well for Mahtomedi Public Schools.
  • If you’re struggling to get content, you’re not alone. Learn the 4 specific ways Alice has increased stories from her staff. She’ll even share an awesome Canva template below that you can admire and acquire!
  • What is the best quote from this highly valuable conversation? “Good stories don’t expire!” Alice says to avoid the pressure of needing to post everything in the moment. The story will still be worth sharing tomorrow, next week, or even next month!


    • SPECIAL GUEST

    Alice Seuffert

    Director of Communications

    Mahtomedi Public Schools, MN



    Email: alice.seuffert@isd832.net 



    Website: https://www.mahtomedi.k12.mn.us/ 

    Facebook: https://www.facebook.com/mahtomedipublicschools 

    Instagram: https://www.instagram.com/mahtomedi832/ 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-14639325 Mon, 11 Mar 2024 03:00:00 -0500 2416 205 full false     Tips for Training Students as Storytellers with Dr. Jill Johnson Tips for Training Students as Storytellers with Dr. Jill Johnson
  • Want to get students involved in social media storytelling but not sure where to start? Today’s episode is here to help!
  • Many of us think kids will just know how to use social media because they use it personally, but that’s not the case! They may be used to sharing about their own lives, but they have never considered using it as a school or district. Jill shares two tips for training students.
  • Competition can spark creativity. Learn more about the Content Generation Workshop that happens each fall. It’s not limited to Class Intercom customers, and there is a virtual option!


    • SPECIAL GUEST

    Dr. Jill Johnson

    President

    Class Intercom, Nebraska



    Email: jill@classintercom.com 

    Twitter: @drjilljohnson


    Website: https://www.classintercom.com 

    Facebook: https://www.facebook.com/classintercom 

    Twitter: @classintercom

    Instagram: @classintercom

    LinkedIn: https://www.linkedin.com/company/classintercom/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    ]]>
  • Want to get students involved in social media storytelling but not sure where to start? Today’s episode is here to help!
  • Many of us think kids will just know how to use social media because they use it personally, but that’s not the case! They may be used to sharing about their own lives, but they have never considered using it as a school or district. Jill shares two tips for training students.
  • Competition can spark creativity. Learn more about the Content Generation Workshop that happens each fall. It’s not limited to Class Intercom customers, and there is a virtual option!


    • SPECIAL GUEST

    Dr. Jill Johnson

    President

    Class Intercom, Nebraska



    Email: jill@classintercom.com 

    Twitter: @drjilljohnson


    Website: https://www.classintercom.com 

    Facebook: https://www.facebook.com/classintercom 

    Twitter: @classintercom

    Instagram: @classintercom

    LinkedIn: https://www.linkedin.com/company/classintercom/ 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14593153 Mon, 04 Mar 2024 03:00:00 -0600 2640 204 full false     Making Social Media Work for Smaller Districts with Dr. Doug Enders Making Social Media Work for Smaller Districts with Dr. Doug Enders
  • No communications department? No problem! Celebrating your students and staff on social media is possible without one. Meet Dr. Doug Enders, who has helped support their Facebook presence in a school of about 2,500 students.
  • If you do not use social media on a personal level, you’re just like Doug! Despite not being engaged on social media in everyday life, he knew that it was an important tool. He’ll share the steps to get started, get inspired, and grow your presence.
  • The Eastern Edge Podcast is a show created to highlight staff and students in the district. You’ll find out the equipment Doug needed to launch it and how it’s helping communicate and connect with staff and beyond.
  • Social media takes time, but it is worth it! Learn how the extra effort is helping the district.


    • SPECIAL GUEST

    Dr. Doug Enders

    Assistant Superintendent

    Eastern York School District, PA



    Email: denders@easternyork.net 



    Website: https://www.easternyork.com 

    Facebook: https://www.facebook.com/p/Eastern-York-School-District-100064025018399/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • No communications department? No problem! Celebrating your students and staff on social media is possible without one. Meet Dr. Doug Enders, who has helped support their Facebook presence in a school of about 2,500 students.
  • If you do not use social media on a personal level, you’re just like Doug! Despite not being engaged on social media in everyday life, he knew that it was an important tool. He’ll share the steps to get started, get inspired, and grow your presence.
  • The Eastern Edge Podcast is a show created to highlight staff and students in the district. You’ll find out the equipment Doug needed to launch it and how it’s helping communicate and connect with staff and beyond.
  • Social media takes time, but it is worth it! Learn how the extra effort is helping the district.


    • SPECIAL GUEST

    Dr. Doug Enders

    Assistant Superintendent

    Eastern York School District, PA



    Email: denders@easternyork.net 



    Website: https://www.easternyork.com 

    Facebook: https://www.facebook.com/p/Eastern-York-School-District-100064025018399/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14554383 Mon, 26 Feb 2024 03:00:00 -0600 2258 203 full false     Using Marketing to Grow Enrollment, Advance Perception & Recruit Staff with Miranda Greenwold Using Marketing to Grow Enrollment, Advance Perception & Recruit Staff with Miranda Greenwold
  • Most public schools don’t have a comprehensive marketing plan. Today, Miranda will share what this is and why you need it now, more than ever, in the current conditions of declining enrollment, poor community perception, and challenges in recruiting high-quality teachers.
  • Marketing is not just selling services - that’s sales. Marketing is about influencing and inspiring behavior! Learn what that means when it comes to schools.
  • Strong storytelling is a requirement if you want to connect with your audience. You’ll discover how to look at your communication efforts to see if you are storytelling or simply sharing testimonials or facts.
  • Do you have leaders who want to turn comments off on social media? Listen in as Miranda and Andrea share their perspective and advice for schools!



    • SPECIAL GUEST

    Miranda Greenwold

    Chief Growth Officer for Marketing Matters by Miranda and University Lecturer in Marketing

    Marketing Matters by Miranda



    Email: miranda.greenwold@gmail.com 

    LinkedIn: https://www.linkedin.com/in/miranda-greenwold/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Most public schools don’t have a comprehensive marketing plan. Today, Miranda will share what this is and why you need it now, more than ever, in the current conditions of declining enrollment, poor community perception, and challenges in recruiting high-quality teachers.
  • Marketing is not just selling services - that’s sales. Marketing is about influencing and inspiring behavior! Learn what that means when it comes to schools.
  • Strong storytelling is a requirement if you want to connect with your audience. You’ll discover how to look at your communication efforts to see if you are storytelling or simply sharing testimonials or facts.
  • Do you have leaders who want to turn comments off on social media? Listen in as Miranda and Andrea share their perspective and advice for schools!



    • SPECIAL GUEST

    Miranda Greenwold

    Chief Growth Officer for Marketing Matters by Miranda and University Lecturer in Marketing

    Marketing Matters by Miranda



    Email: miranda.greenwold@gmail.com 

    LinkedIn: https://www.linkedin.com/in/miranda-greenwold/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14502107 Mon, 19 Feb 2024 03:00:00 -0600 2543 202 full false     From Facebook to Good Morning America with Sarah O’Donnell From Facebook to Good Morning America with Sarah O’Donnell
  • From a goodwill gesture that was captured by phone during a cross-country race to being recognized on Good Morning America, find out the full scoop from the school in Stevens Point, Wisconsin, which has about 7300 students.
  • How do you take a story to the national level? Of course, it starts with a story that garners attention on social media, but then a little work must be done to secure the upper-level coverage.
  • The story started with a photo, but Sarah knew providing a video would be even better. Find out how she tracked it down, received copyright approval, and remained sensitive to all students involved in sharing it.
  • Sarah shares three key takeaways from this experience that every school communicator needs to hear. Make sure to listen to the end to note these key factors!


    • SPECIAL GUEST

    Sarah O’Donnell, MS IMC

    Director of Communications

    Stevens Point Area Public School District, Wisconsin



    Email: sodonnel@pointschools.net 

    Linked In: https://www.linkedin.com/in/sarahodonnellpr 


    Website: https://www.pointschools.net 

    Facebook: https://www.facebook.com/pointschools 

    Instagram: @pointschools



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • From a goodwill gesture that was captured by phone during a cross-country race to being recognized on Good Morning America, find out the full scoop from the school in Stevens Point, Wisconsin, which has about 7300 students.
  • How do you take a story to the national level? Of course, it starts with a story that garners attention on social media, but then a little work must be done to secure the upper-level coverage.
  • The story started with a photo, but Sarah knew providing a video would be even better. Find out how she tracked it down, received copyright approval, and remained sensitive to all students involved in sharing it.
  • Sarah shares three key takeaways from this experience that every school communicator needs to hear. Make sure to listen to the end to note these key factors!


    • SPECIAL GUEST

    Sarah O’Donnell, MS IMC

    Director of Communications

    Stevens Point Area Public School District, Wisconsin



    Email: sodonnel@pointschools.net 

    Linked In: https://www.linkedin.com/in/sarahodonnellpr 


    Website: https://www.pointschools.net 

    Facebook: https://www.facebook.com/pointschools 

    Instagram: @pointschools



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14458368 Mon, 12 Feb 2024 03:00:00 -0600 1936 201 full false     Social Media for School Takeaways after 10 Years & 200 Episodes with Andrea and Bill Gribble Social Media for School Takeaways after 10 Years & 200 Episodes with Andrea and Bill Gribble
  • WooHoo! It’s time to celebrate the 200th episode of the Mastering Social Media for Schools podcast! Today, we have a special interview conducted by Bill Gribble, Andrea’s husband. 
  • Turning the page back to the beginning, Andrea shares how she got started and who her first mentors were early on.
  • Schools still often struggle with social media. Learn the 3 keys that are most important when it comes to getting storytelling done right on platforms like Facebook and Instagram.
  • What do the next 200 episodes look like? Find out by listening all the way to the end!



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • WooHoo! It’s time to celebrate the 200th episode of the Mastering Social Media for Schools podcast! Today, we have a special interview conducted by Bill Gribble, Andrea’s husband. 
  • Turning the page back to the beginning, Andrea shares how she got started and who her first mentors were early on.
  • Schools still often struggle with social media. Learn the 3 keys that are most important when it comes to getting storytelling done right on platforms like Facebook and Instagram.
  • What do the next 200 episodes look like? Find out by listening all the way to the end!



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14413232 Mon, 05 Feb 2024 03:00:00 -0600 2565 200 full false     Amplifying School Culture with Digital Signage: The Internal Social Platform with Jennifer Jennings Amplifying School Culture with Digital Signage: The Internal Social Platform with Jennifer Jennings
  • Do you use TV monitors to communicate in hallways, common areas, and more in your school? Then, you don’t want to miss this conversation with a school leader in digital signage!
  • Many don’t realize the impact that digital signage can make. It can affect student involvement, school safety, and positive school culture!
  • Some schools are doing a better job than others regarding their displays. Jennifer shares five key factors in making your digital display stand out!
  • I know you are pressed for time. You’ll learn five ways to incorporate social media into the content you use for your display.


    • SPECIAL GUEST

    Jennifer Jennings

    Growth Marketing Manager

    Rise Vision



    Email: jennifer.jennings@risevision.com


    Website: https://www.risevision.com/ 

    Facebook: https://www.facebook.com/risevision/ 

    Twitter: @risevision

    LinkedIn: https://www.linkedin.com/company/rise-vision/



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Do you use TV monitors to communicate in hallways, common areas, and more in your school? Then, you don’t want to miss this conversation with a school leader in digital signage!
  • Many don’t realize the impact that digital signage can make. It can affect student involvement, school safety, and positive school culture!
  • Some schools are doing a better job than others regarding their displays. Jennifer shares five key factors in making your digital display stand out!
  • I know you are pressed for time. You’ll learn five ways to incorporate social media into the content you use for your display.


    • SPECIAL GUEST

    Jennifer Jennings

    Growth Marketing Manager

    Rise Vision



    Email: jennifer.jennings@risevision.com


    Website: https://www.risevision.com/ 

    Facebook: https://www.facebook.com/risevision/ 

    Twitter: @risevision

    LinkedIn: https://www.linkedin.com/company/rise-vision/



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14368642 Mon, 29 Jan 2024 03:00:00 -0600 2367 199 full false     2023 Communications Survey Results with Andrea Gribble 2023 Communications Survey Results with Andrea Gribble
  • What is your school’s plan for social media in 2024? Are you dropping Twitter/X? Adding TikTok? Focusing on Instagram? Today, you’ll find out how others responded as we share the results of #SocialSchool4EDU’s 2023 Communications Survey.
  • We had 537 responses to our annual survey - thank you to everyone who responded!
  • There were a few new survey questions this year, including a statement regarding proper social media setup through Meta Business Manager. You can compare where you are to more than 500 schools in North America.
  • I believe student involvement is crucial to improving engagement. The survey respondents agreed, and you will find out how schools include them in their storytelling efforts.


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • What is your school’s plan for social media in 2024? Are you dropping Twitter/X? Adding TikTok? Focusing on Instagram? Today, you’ll find out how others responded as we share the results of #SocialSchool4EDU’s 2023 Communications Survey.
  • We had 537 responses to our annual survey - thank you to everyone who responded!
  • There were a few new survey questions this year, including a statement regarding proper social media setup through Meta Business Manager. You can compare where you are to more than 500 schools in North America.
  • I believe student involvement is crucial to improving engagement. The survey respondents agreed, and you will find out how schools include them in their storytelling efforts.


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14326396 Mon, 22 Jan 2024 03:00:00 -0600 2419 198 full false     Social Media #aMBITion - 2024 is Your Year! with Jeanise Dimitri and Dr. Mark Covelle Social Media #aMBITion - 2024 is Your Year! with Jeanise Dimitri and Dr. Mark Covelle
  • Managing six different social media profiles in a one-person shop sounds impossible. Find out how adding student interns made it possible for this CTE school in Pennsylvania.
  • Developing the perfect tagline or hashtag can be challenging, but not when you get your students (and their parents) involved! Learn how #aMBITion was created and how they have incorporated it into every story they tell.
  • Many school communicators struggle to get content from their staff. Find out the magic solution that transformed everything in a matter of days for MBIT.
  • Is it worth it? Mark and Jeanise will share the impact their social media and storytelling efforts are making on interest, enrollment, and achievement!


    • SPECIAL GUESTS

    Jeanise Dimitri

    Community Engagement & Public Relations Coordinator 

    Middle Bucks Institute of Technology (MBIT), Pennsylvania


    Email: jdimitri@mbit.org 



    Dr. Mark Covelle

    Administrative Director

    Middle Bucks Institute of Technology (MBIT), Pennsylvania


    Email: mcovelle@mbit.org 

    Twitter: @mcovelle



    Website: https://www.mbit.org 

    Facebook: @MiddleBucksInstituteTech 

    Twitter: @middlebucks

    Instagram: @middle_bucks  

    TikTok: @midbuckstech 

    LinkedIn: https://www.linkedin.com/school/middle-bucks-institute-of-technology/ 

    YouTube: https://www.youtube.com/channel/UCb_DFtwI83phpYiqK2wW6kw



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com



    ]]>
  • Managing six different social media profiles in a one-person shop sounds impossible. Find out how adding student interns made it possible for this CTE school in Pennsylvania.
  • Developing the perfect tagline or hashtag can be challenging, but not when you get your students (and their parents) involved! Learn how #aMBITion was created and how they have incorporated it into every story they tell.
  • Many school communicators struggle to get content from their staff. Find out the magic solution that transformed everything in a matter of days for MBIT.
  • Is it worth it? Mark and Jeanise will share the impact their social media and storytelling efforts are making on interest, enrollment, and achievement!


    • SPECIAL GUESTS

    Jeanise Dimitri

    Community Engagement & Public Relations Coordinator 

    Middle Bucks Institute of Technology (MBIT), Pennsylvania


    Email: jdimitri@mbit.org 



    Dr. Mark Covelle

    Administrative Director

    Middle Bucks Institute of Technology (MBIT), Pennsylvania


    Email: mcovelle@mbit.org 

    Twitter: @mcovelle



    Website: https://www.mbit.org 

    Facebook: @MiddleBucksInstituteTech 

    Twitter: @middlebucks

    Instagram: @middle_bucks  

    TikTok: @midbuckstech 

    LinkedIn: https://www.linkedin.com/school/middle-bucks-institute-of-technology/ 

    YouTube: https://www.youtube.com/channel/UCb_DFtwI83phpYiqK2wW6kw



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com



    ]]>     Andrea Gribble Buzzsprout-14255085 Mon, 15 Jan 2024 03:00:00 -0600 2963 197 full false     Simple Steps to Uplevel Your Storytelling with Erin Woodiel Simple Steps to Uplevel Your Storytelling with Erin Woodiel
  • Instagram, videos, staff recruitment - we talked about it all in today’s interview with Erin Woodiel!
  • Your phone is all you need to create great video content. Learn the steps Erin followed to create her “Day in the Life” series. Andrea’s mind was absolutely BLOWN AWAY with takeaways on how to edit voiceover with video clips!!!
  • You might have Instagram envy after looking at Lee’s Summit R-7 School District’s account, but don’t worry; Erin is going to share her strategy with you.


    • SPECIAL GUEST

    Erin Woodiel

    Creative Services Specialist

    Lee's Summit R-7 School District, Missouri



    Email: erin.woodiel@lsr7.net

    Twitter: @EEWoodiel 

    Instagram: @erin.woodiel 



    Website: https://www.lsr7.org 

    Facebook: https://www.facebook.com/LSR7Schools/ 

    Instagram: @leessummitr7 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Instagram, videos, staff recruitment - we talked about it all in today’s interview with Erin Woodiel!
  • Your phone is all you need to create great video content. Learn the steps Erin followed to create her “Day in the Life” series. Andrea’s mind was absolutely BLOWN AWAY with takeaways on how to edit voiceover with video clips!!!
  • You might have Instagram envy after looking at Lee’s Summit R-7 School District’s account, but don’t worry; Erin is going to share her strategy with you.


    • SPECIAL GUEST

    Erin Woodiel

    Creative Services Specialist

    Lee's Summit R-7 School District, Missouri



    Email: erin.woodiel@lsr7.net

    Twitter: @EEWoodiel 

    Instagram: @erin.woodiel 



    Website: https://www.lsr7.org 

    Facebook: https://www.facebook.com/LSR7Schools/ 

    Instagram: @leessummitr7 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14240312 Mon, 08 Jan 2024 03:00:00 -0600 3361 196 full false     How One Word Can Transform Your Year - and Your Life with Andrea Gribble How One Word Can Transform Your Year - and Your Life with Andrea Gribble
  • You can gain a lot of insight from those in their 90s. I share the one piece of advice a 99-year-old choir member gave when asked what his secret was…
  • New Year’s Resolutions are hard to keep. But one word? This might just be the ticket to transforming your year and your life. I’ll share my 2023 word and how it has impacted my life.
  • What is your one word for 2024? Share it with me - email me or send me a DM.
  • Hear the story of one school communicator who achieved a $20,000 raise this year!!


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • You can gain a lot of insight from those in their 90s. I share the one piece of advice a 99-year-old choir member gave when asked what his secret was…
  • New Year’s Resolutions are hard to keep. But one word? This might just be the ticket to transforming your year and your life. I’ll share my 2023 word and how it has impacted my life.
  • What is your one word for 2024? Share it with me - email me or send me a DM.
  • Hear the story of one school communicator who achieved a $20,000 raise this year!!


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14209293 Mon, 01 Jan 2024 03:00:00 -0600 2676 195 full false     How to Use AI in Your Role As a School Communicator with Rebecca Bultsma How to Use AI in Your Role As a School Communicator with Rebecca Bultsma
  • AI can be overwhelming to us all, but Rebecca will share various resources to help you get started!
  • Using platforms like Chat GPT as a strategy and thought partner is key. You’ll learn dozens of prompt ideas you can use in your role as a school communicator.
  • Ethics and AI - identify what you need to be aware of to keep you and your district in good standing with your stakeholders.


    • SPECIAL GUEST

    Rebecca Bultsma

    Director of Communications & Generative AI Pro

    Westwind School Division, Alberta, Canada



    Email: hello@rebeccabultsma.com   

    Twitter: @rebeccabultsma


    Website: https://www.rebeccabultsma.com 

    LinkedIn: https://www.linkedin.com/in/rebecca-bultsma/



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • AI can be overwhelming to us all, but Rebecca will share various resources to help you get started!
  • Using platforms like Chat GPT as a strategy and thought partner is key. You’ll learn dozens of prompt ideas you can use in your role as a school communicator.
  • Ethics and AI - identify what you need to be aware of to keep you and your district in good standing with your stakeholders.


    • SPECIAL GUEST

    Rebecca Bultsma

    Director of Communications & Generative AI Pro

    Westwind School Division, Alberta, Canada



    Email: hello@rebeccabultsma.com   

    Twitter: @rebeccabultsma


    Website: https://www.rebeccabultsma.com 

    LinkedIn: https://www.linkedin.com/in/rebecca-bultsma/



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14179991 Mon, 25 Dec 2023 03:00:00 -0600 2969 194 full false     How To Have Fun & Think Like a Media Company with Kristen Doverspike How To Have Fun & Think Like a Media Company with Kristen Doverspike
  • Managing social media for a school might seem like a very formal task, but today’s guest is going to urge you to have fun by leaning into the creation of engaging content.
  • Should your school be on TikTok? You might be surprised by Kristen’s response!
  • Here is one school you NEED to follow on social media - don’t miss out.


    • SPECIAL GUEST

    Kristen Doverspike

    Director of Marketing Operations

    Finalsite, Headquartered in Glastonbury, Connecticut



    Email: kristen.doverspike@finalsite.com  

    LinkedIn: https://www.linkedin.com/in/doverspike/ 



    Website: https://www.finalsite.com 

    Facebook: https://www.facebook.com/finalsite 

    Twitter: @finalsite

    Instagram: @finalsite 

    LinkedIn: https://www.linkedin.com/company/finalsite/  

    YouTube: https://www.youtube.com/user/finalsite 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Managing social media for a school might seem like a very formal task, but today’s guest is going to urge you to have fun by leaning into the creation of engaging content.
  • Should your school be on TikTok? You might be surprised by Kristen’s response!
  • Here is one school you NEED to follow on social media - don’t miss out.


    • SPECIAL GUEST

    Kristen Doverspike

    Director of Marketing Operations

    Finalsite, Headquartered in Glastonbury, Connecticut



    Email: kristen.doverspike@finalsite.com  

    LinkedIn: https://www.linkedin.com/in/doverspike/ 



    Website: https://www.finalsite.com 

    Facebook: https://www.facebook.com/finalsite 

    Twitter: @finalsite

    Instagram: @finalsite 

    LinkedIn: https://www.linkedin.com/company/finalsite/  

    YouTube: https://www.youtube.com/user/finalsite 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14140935 Mon, 18 Dec 2023 03:00:00 -0600 2290 193 full false     Social Media Strategies That Work for Schools with Lynn Goehring Social Media Strategies That Work for Schools with Lynn Goehring
  • She’s only been in her district for 10 months, but the growth in social media is off the charts! Learn what Lynn’s focus was as she started her job for this district of 5,200 students near Kansas City, Missouri.
  • There are two keys to getting great content from your staff - and you’ll learn exactly how to use them in your school!
  • Reaching over 30,000 different people per month on Facebook is possible. Lynn shares the type of content that her community loves to engage with!


    • SPECIAL GUEST

    Lynn Goehring

    Assistant Director of Communications and Community Engagement

    Hickman Mills C-1 Schools, Missouri


    Email: lynn.goehring@hickmanmills.org  

    Twitter: @lynn_goehring


    Website: https://www.hickmanmills.org 

    Facebook: https://www.facebook.com/HMC1Proud 

    Instagram: @HMC1Proud

    Twitter: @HMC1Proud

    YouTube: @HickmanMillsC1SchoolDistrict 

    LinkedIn: https://www.linkedin.com/company/hmc1sd/



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • She’s only been in her district for 10 months, but the growth in social media is off the charts! Learn what Lynn’s focus was as she started her job for this district of 5,200 students near Kansas City, Missouri.
  • There are two keys to getting great content from your staff - and you’ll learn exactly how to use them in your school!
  • Reaching over 30,000 different people per month on Facebook is possible. Lynn shares the type of content that her community loves to engage with!


    • SPECIAL GUEST

    Lynn Goehring

    Assistant Director of Communications and Community Engagement

    Hickman Mills C-1 Schools, Missouri


    Email: lynn.goehring@hickmanmills.org  

    Twitter: @lynn_goehring


    Website: https://www.hickmanmills.org 

    Facebook: https://www.facebook.com/HMC1Proud 

    Instagram: @HMC1Proud

    Twitter: @HMC1Proud

    YouTube: @HickmanMillsC1SchoolDistrict 

    LinkedIn: https://www.linkedin.com/company/hmc1sd/



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14051404 Mon, 11 Dec 2023 03:00:00 -0600 2802 192 full false     The Simplicity of Sharing the Good with Katelyn Brown The Simplicity of Sharing the Good with Katelyn Brown
  • Want to hear a great case study that will help support adding another person to your communications team? This is it! 
  • Katelyn has been on the job for only 18 months, but she breaks down how she gets content, how often she posts, and the amazing growth she’s had on Instagram.
  • If you wonder how to utilize the hashtag associated with your district, listen in to grab some great ideas on repurposing the content you find on social media and beyond.
  • Often, the struggle with social media is finding time for it all. Katelyn’s entire interview revolves around the art of simplicity in her social media strategy. The best thing is - it’s working!


    • SPECIAL GUEST

    Katelyn Brown

    Digital Communications and Marketing Coordinator

    Liberty Public Schools, Missouri



    Email: katelyn.brown@lps53.org 

    Twitter: @katelynbnews


    Website: https://www.lps53.org 

    Facebook: @libertypublicschools53 

    Instagram: @libertypublicschools53 

    Twitter: @libertyschools




    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Want to hear a great case study that will help support adding another person to your communications team? This is it! 
  • Katelyn has been on the job for only 18 months, but she breaks down how she gets content, how often she posts, and the amazing growth she’s had on Instagram.
  • If you wonder how to utilize the hashtag associated with your district, listen in to grab some great ideas on repurposing the content you find on social media and beyond.
  • Often, the struggle with social media is finding time for it all. Katelyn’s entire interview revolves around the art of simplicity in her social media strategy. The best thing is - it’s working!


    • SPECIAL GUEST

    Katelyn Brown

    Digital Communications and Marketing Coordinator

    Liberty Public Schools, Missouri



    Email: katelyn.brown@lps53.org 

    Twitter: @katelynbnews


    Website: https://www.lps53.org 

    Facebook: @libertypublicschools53 

    Instagram: @libertypublicschools53 

    Twitter: @libertyschools




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14040293 Mon, 04 Dec 2023 03:00:00 -0600 1991 191 full false     Incorporating Student Content To Help Feed the Multimedia Marketing Machine with Rob Johnson Incorporating Student Content To Help Feed the Multimedia Marketing Machine with Rob Johnson
  • Do you reach 1,000,000 people each month with your content? Well, today’s guest leads the digital strategy at a high school that does - and you’ll want to listen in.
  • Today’s students are interested in media, video production, and more. Use the work they do in class to help promote your school!
  • La Salle College High School has just over 1,000 students attend its all-boys school, and you’ll learn exactly how they are incorporating their curriculum to help celebrate the students and staff at their school.


    • SPECIAL GUEST

    Rob Johnson

    Director of Digital Strategy

    La Salle College High School, Pennsylvania



    Email: johnsonr@lschs.org 

    Twitter: @Rjohnson_LSCHS


    Website: https://www.lschs.org 

    Facebook: https://www.facebook.com/lschs 

    Instagram: @LSCHS

    Twitter: @LSCHS

    YouTube: https://www.youtube.com/WEXPtv 




    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Do you reach 1,000,000 people each month with your content? Well, today’s guest leads the digital strategy at a high school that does - and you’ll want to listen in.
  • Today’s students are interested in media, video production, and more. Use the work they do in class to help promote your school!
  • La Salle College High School has just over 1,000 students attend its all-boys school, and you’ll learn exactly how they are incorporating their curriculum to help celebrate the students and staff at their school.


    • SPECIAL GUEST

    Rob Johnson

    Director of Digital Strategy

    La Salle College High School, Pennsylvania



    Email: johnsonr@lschs.org 

    Twitter: @Rjohnson_LSCHS


    Website: https://www.lschs.org 

    Facebook: https://www.facebook.com/lschs 

    Instagram: @LSCHS

    Twitter: @LSCHS

    YouTube: https://www.youtube.com/WEXPtv 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-14018151 Mon, 27 Nov 2023 03:00:00 -0600 2486 190 full false     From Engaging Teacher to Powerful Storyteller - A Journey in Austin Public Schools with Ryan Mayers From Engaging Teacher to Powerful Storyteller - A Journey in Austin Public Schools with Ryan Mayers
  • A person’s journey into school communications is always interesting. Today’s episode is no different! Learn how Ryan went from math teacher to technology integrationist to communications coordinator in Austin, Minnesota.
  • See what social media looks like for this one-person shop in a district of more than 5,000 students.
  • Ryan shares the various social media features that he posts on a regular basis and the feedback the community has provided.


    • SPECIAL GUEST

    Ryan Mayers

    Communications Coordinator

    Austin Public Schools, Minnesota


    Email: ryan.mayers@austin.k12.mn.us 


    Website: https://www.austin.k12.mn.us 

    Facebook: https://www.facebook.com/isd492 

    Twitter: @isd492

    Instagram: @ISD492  

    YouTube: https://youtube.com/isd492 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • A person’s journey into school communications is always interesting. Today’s episode is no different! Learn how Ryan went from math teacher to technology integrationist to communications coordinator in Austin, Minnesota.
  • See what social media looks like for this one-person shop in a district of more than 5,000 students.
  • Ryan shares the various social media features that he posts on a regular basis and the feedback the community has provided.


    • SPECIAL GUEST

    Ryan Mayers

    Communications Coordinator

    Austin Public Schools, Minnesota


    Email: ryan.mayers@austin.k12.mn.us 


    Website: https://www.austin.k12.mn.us 

    Facebook: https://www.facebook.com/isd492 

    Twitter: @isd492

    Instagram: @ISD492  

    YouTube: https://youtube.com/isd492 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13977509 Mon, 20 Nov 2023 03:00:00 -0600 2660 189 full false     Communication Audits: What You Need To Know and Why You Shouldn’t Fear Them with Melissa Robinette Communication Audits: What You Need To Know and Why You Shouldn’t Fear Them with Melissa Robinette
  • From journalist to school communicator to mom - this week’s guest has a wealth of knowledge and experience to share with you! She has successfully implemented a social media stipend at each of her 12 schools, and she’ll explain exactly what the staff members are paid and their responsibilities.
  • You might be afraid of a communications audit, but Melissa likes to think of it as an assessment. She breaks down the process, which includes analyzing where they are at as a district regarding communication, identifying what is working well, and then prioritizing what they should work on.
  • Do you ever feel like you’re on an island when it comes to school communications? Find out some of the connection points Melissa uses to help her as a solo office with nearly 11,000 students.


    • SPECIAL GUEST

    Melissa Robinette

    Director of Public Relations

    Spartanburg District Five Schools, South Carolina


    Email: Melissa.robinette@spart5.net 

    Twitter: @tvmelissa


    Website: https://www.spart5.net 

    Facebook: https://www.facebook.com/SpartanburgD5 

    Instagram: @spartanburgd5   

    Twitter: @SpartanburgD5



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • From journalist to school communicator to mom - this week’s guest has a wealth of knowledge and experience to share with you! She has successfully implemented a social media stipend at each of her 12 schools, and she’ll explain exactly what the staff members are paid and their responsibilities.
  • You might be afraid of a communications audit, but Melissa likes to think of it as an assessment. She breaks down the process, which includes analyzing where they are at as a district regarding communication, identifying what is working well, and then prioritizing what they should work on.
  • Do you ever feel like you’re on an island when it comes to school communications? Find out some of the connection points Melissa uses to help her as a solo office with nearly 11,000 students.


    • SPECIAL GUEST

    Melissa Robinette

    Director of Public Relations

    Spartanburg District Five Schools, South Carolina


    Email: Melissa.robinette@spart5.net 

    Twitter: @tvmelissa


    Website: https://www.spart5.net 

    Facebook: https://www.facebook.com/SpartanburgD5 

    Instagram: @spartanburgd5   

    Twitter: @SpartanburgD5



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13933251 Mon, 13 Nov 2023 03:00:00 -0600 2816 188 full false     How to Leverage Social Media Like an Independent School with Deanna Luna How to Leverage Social Media Like an Independent School with Deanna Luna
  • With 20 years of working with independent schools, Deanna has built an expertise in social media storytelling, and she dishes out example after example in today’s episode!
  • “Reselling the Sold” is a term Deanna uses to describe the strategy behind social media content. Learn all about what that means and how to incorporate it at your school.
  • Are you nervous about letting students help with Instagram Takeovers? Deanna was too, but she did it, and she shares all of her lessons learned.
  • Fundraising isn’t easy, but social media can help. Learn specific tips to help make it easy for your followers to participate!


    • SPECIAL GUEST

    Deanna Luna

    Director of Communications and Marketing

    The Bright School, Tennessee


    Email: dluna@brightschool.com  

    Twitter: @deannaluna


    Website: https://brightschool.com/ 

    Facebook: https://www.facebook.com/thebrightschoolchattanooga 

    Instagram: @thebrightschool   

    LinkedIn: https://www.linkedin.com/company/the-bright-school/



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • With 20 years of working with independent schools, Deanna has built an expertise in social media storytelling, and she dishes out example after example in today’s episode!
  • “Reselling the Sold” is a term Deanna uses to describe the strategy behind social media content. Learn all about what that means and how to incorporate it at your school.
  • Are you nervous about letting students help with Instagram Takeovers? Deanna was too, but she did it, and she shares all of her lessons learned.
  • Fundraising isn’t easy, but social media can help. Learn specific tips to help make it easy for your followers to participate!


    • SPECIAL GUEST

    Deanna Luna

    Director of Communications and Marketing

    The Bright School, Tennessee


    Email: dluna@brightschool.com  

    Twitter: @deannaluna


    Website: https://brightschool.com/ 

    Facebook: https://www.facebook.com/thebrightschoolchattanooga 

    Instagram: @thebrightschool   

    LinkedIn: https://www.linkedin.com/company/the-bright-school/



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13888175 Mon, 06 Nov 2023 03:00:00 -0600 2403 187 full false     How to Communicate Complex Issues with Nicole Kirby, APR and Bob Noyed, APR How to Communicate Complex Issues with Nicole Kirby, APR and Bob Noyed, APR
  • Do you need help putting complex issues like budget reductions, referendum/bond questions, and curriculum changes into your communication strategy? You’re not alone! Grab practical advice from our experts, Bob & Nicole.
  • When you communicate complex items, you need to remember four things: Time, Repetition, Context, and Message Layering. 
  • Schools can only inform through communication efforts. Find out how to walk a bright line to ensure you stay within the legal limits of what can be shared.
  • Want to know a little-used tool that might make a huge difference in your community? You’ll hear what it is and learn other communication channels you may want to think through as you plan.


    • SPECIAL GUESTS

    Nicole Kirby, APR

    Senior Strategist

    CESO Communications, Minnesota


    Email: nicole.kirby@theceso.com 

    Twitter: @kirby310 

    Phone: 816-289-5633



    Bob Noyed, APR

    Vice President

    CESO Communications, Minnesota


    Email: bob.noyed@theceso.com 

    Phone: 612-325-2127



    Website: https://theceso.com/ 

    LinkedIn: https://www.linkedin.com/company/ceso-communications/ 

    Proud Sponsor of the School PR Happy Hour Podcast



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Do you need help putting complex issues like budget reductions, referendum/bond questions, and curriculum changes into your communication strategy? You’re not alone! Grab practical advice from our experts, Bob & Nicole.
  • When you communicate complex items, you need to remember four things: Time, Repetition, Context, and Message Layering. 
  • Schools can only inform through communication efforts. Find out how to walk a bright line to ensure you stay within the legal limits of what can be shared.
  • Want to know a little-used tool that might make a huge difference in your community? You’ll hear what it is and learn other communication channels you may want to think through as you plan.


    • SPECIAL GUESTS

    Nicole Kirby, APR

    Senior Strategist

    CESO Communications, Minnesota


    Email: nicole.kirby@theceso.com 

    Twitter: @kirby310 

    Phone: 816-289-5633



    Bob Noyed, APR

    Vice President

    CESO Communications, Minnesota


    Email: bob.noyed@theceso.com 

    Phone: 612-325-2127



    Website: https://theceso.com/ 

    LinkedIn: https://www.linkedin.com/company/ceso-communications/ 

    Proud Sponsor of the School PR Happy Hour Podcast



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13843224 Mon, 30 Oct 2023 03:00:00 -0500 3025 186 full false     Turning a Request for a Flyer into a National Award-Winning Campaign with Christine Stephens Turning a Request for a Flyer into a National Award-Winning Campaign with Christine Stephens
  • Have you ever received a request to create a flyer? Of course you have! But what happens when you really dig in and ask questions? Why do they need the flyer, and what do they hope to accomplish with it? Asking these questions could prompt you to think about a better solution than creating “just a flyer.” Christine is going to tell her story today - and you’re going to want to listen in!
  • Schools across the country need help filling positions like bus drivers and custodians. A social media campaign like the one Redland Unified School District used might work for you.
  • Are you looking for ways to get better stories from across your district? Today, you’ll learn several easy strategies that have worked well for Christine and her team.


    • SPECIAL GUEST

    Christine Stephens, MBA

    Communications Manager / Public Information Officer

    Redlands Unified School District, California


    Email: christine_stephens@redlands.k12.ca.us

    Twitter: @CStephensPR



    Website: https://www.redlandsusd.net 

    Facebook: https://www.facebook.com/RedlandsUSD  

    Instagram: @RedlandsUSD   

    Twitter: @RedlandsUSD



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Have you ever received a request to create a flyer? Of course you have! But what happens when you really dig in and ask questions? Why do they need the flyer, and what do they hope to accomplish with it? Asking these questions could prompt you to think about a better solution than creating “just a flyer.” Christine is going to tell her story today - and you’re going to want to listen in!
  • Schools across the country need help filling positions like bus drivers and custodians. A social media campaign like the one Redland Unified School District used might work for you.
  • Are you looking for ways to get better stories from across your district? Today, you’ll learn several easy strategies that have worked well for Christine and her team.


    • SPECIAL GUEST

    Christine Stephens, MBA

    Communications Manager / Public Information Officer

    Redlands Unified School District, California


    Email: christine_stephens@redlands.k12.ca.us

    Twitter: @CStephensPR



    Website: https://www.redlandsusd.net 

    Facebook: https://www.facebook.com/RedlandsUSD  

    Instagram: @RedlandsUSD   

    Twitter: @RedlandsUSD



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13794345 Mon, 23 Oct 2023 03:00:00 -0500 2312 185 full false     Passion & Strategy - The Two Can Mix! with Matthew Jennings Passion & Strategy - The Two Can Mix! with Matthew Jennings
  • Today’s guest is bursting with energy and passion for school communications! With more than 18 years in education, discover Matthew Jennings's unique journey to the school PR world.
  • After being with Peachjar for just one year, Matthew shares how to reach your community strategically with information they want and need to know.
  • Social media does not have to be perfect; you should have fun! Check out Matthew & his team on Peachjar’s channels to grab some great ideas you can learn from.


    • SPECIAL GUEST

    Matthew Jennings

    Director of District Partnerships

    Peachjar, California


    Email: matthewjennings@peachjar.com 

    Twitter: @adventuremateo


    Website: https://www.peachjar.com 

    Facebook: https://www.facebook.com/Peachjar 

    Instagram: @peachjarinc 

    Twitter: @Peachjar

    LinkedIn: https://www.linkedin.com/company/peachjar/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Today’s guest is bursting with energy and passion for school communications! With more than 18 years in education, discover Matthew Jennings's unique journey to the school PR world.
  • After being with Peachjar for just one year, Matthew shares how to reach your community strategically with information they want and need to know.
  • Social media does not have to be perfect; you should have fun! Check out Matthew & his team on Peachjar’s channels to grab some great ideas you can learn from.


    • SPECIAL GUEST

    Matthew Jennings

    Director of District Partnerships

    Peachjar, California


    Email: matthewjennings@peachjar.com 

    Twitter: @adventuremateo


    Website: https://www.peachjar.com 

    Facebook: https://www.facebook.com/Peachjar 

    Instagram: @peachjarinc 

    Twitter: @Peachjar

    LinkedIn: https://www.linkedin.com/company/peachjar/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13757314 Mon, 16 Oct 2023 03:00:00 -0500 2296 184 full false     Humanize the Needs and Stay Out of the Weeds- Passing Your School Bond with Kathleen Kennedy, APR Humanize the Needs and Stay Out of the Weeds- Passing Your School Bond with Kathleen Kennedy, APR
  • At some point, public schools will be faced with asking the community to support more funding for the school. It might seem like you don’t have time to ask for feedback, but research is the most important part of the process.
  • Are you making the most common mistake when asking voters for money? Find out!
  • What are bonds really about? KIDS! Kathleen and I discuss several examples that will get your wheels spinning!
  • How often should you post to social media, and what should you share? Kathleen shares her advice for you. 


    • SPECIAL GUEST

    Kathleen Kennedy

    Founder and President

    Center for Communication & Engagement, Oklahoma


    Email: kennedy@okcce.com

    Twitter: @KennedyAPR 

    Cell Phone: (888) 653-3776


    Website: https://www.okcce.com

    Facebook: https://www.facebook.com/okcce 

    Instagram: @AlwaysontheRecord  

    Linked In: https://www.linkedin.com/company/okcce 

    YouTube: @centerforcommunicationenga2159




    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    ]]>
  • At some point, public schools will be faced with asking the community to support more funding for the school. It might seem like you don’t have time to ask for feedback, but research is the most important part of the process.
  • Are you making the most common mistake when asking voters for money? Find out!
  • What are bonds really about? KIDS! Kathleen and I discuss several examples that will get your wheels spinning!
  • How often should you post to social media, and what should you share? Kathleen shares her advice for you. 


    • SPECIAL GUEST

    Kathleen Kennedy

    Founder and President

    Center for Communication & Engagement, Oklahoma


    Email: kennedy@okcce.com

    Twitter: @KennedyAPR 

    Cell Phone: (888) 653-3776


    Website: https://www.okcce.com

    Facebook: https://www.facebook.com/okcce 

    Instagram: @AlwaysontheRecord  

    Linked In: https://www.linkedin.com/company/okcce 

    YouTube: @centerforcommunicationenga2159




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13715146 Mon, 09 Oct 2023 03:00:00 -0500 2465 183 full false     How One Simple Practice Can Immensely Impact Your Social Media Content From Staff with Abby England How One Simple Practice Can Immensely Impact Your Social Media Content From Staff with Abby England
  • If Abby told you that implementing just one simple weekly practice could increase your flow of photos and stories from staff by 2-5 times, would you do it?
  • Great content doesn’t just happen by chance. Learn the monthly goal that Abby sets for herself to ensure she covers students of all ages within her district of 4,000 students.
  • Many listeners are one-person departments. You’ll learn some great tips that will save you time and put you in control of social media instead of the other way around!


    • SPECIAL GUEST

    Abby England

    Communications Coordinator

    Danville Community School Corporation, Indiana


    Email: aengland@danville.k12.in.us 

    LinkedIn: Abigail England


    Website: https://www.danville.k12.in.us/ 

    Facebook: https://www.facebook.com/DCSCWarriors 

    Instagram: @dcscwarriors   

    Twitter: @DCSCWarriors



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    www.SocialSchool4EDU.com

    ]]>
  • If Abby told you that implementing just one simple weekly practice could increase your flow of photos and stories from staff by 2-5 times, would you do it?
  • Great content doesn’t just happen by chance. Learn the monthly goal that Abby sets for herself to ensure she covers students of all ages within her district of 4,000 students.
  • Many listeners are one-person departments. You’ll learn some great tips that will save you time and put you in control of social media instead of the other way around!


    • SPECIAL GUEST

    Abby England

    Communications Coordinator

    Danville Community School Corporation, Indiana


    Email: aengland@danville.k12.in.us 

    LinkedIn: Abigail England


    Website: https://www.danville.k12.in.us/ 

    Facebook: https://www.facebook.com/DCSCWarriors 

    Instagram: @dcscwarriors   

    Twitter: @DCSCWarriors



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13671935 Mon, 02 Oct 2023 03:00:00 -0500 2325 182 full false     The Key to Student Success for Every Student with Anupama Vaid The Key to Student Success for Every Student with Anupama Vaid
  • You could call her a mom on a mission! Learn why Anu Vaid started her software company in 2010 in direct response to the overwhelm she felt from her son and daughter’s school.
  • It’s no accident why ParentSquare is now impacting more than 9 million student families! Discover how a focus on user experience, both from educators and parents, has driven the success of this unified communication solution.
  • How is your school managing communication? Anu breaks down the various buckets every school must tackle and shares her expertise to make that easier for all users.
  • The commitment to communication success is evident in the upcoming SquareCamp user’s conference, which is happening on October 10 & 11, 2023. I’ll be there! Want to join in?


    • SPECIAL GUEST

    Anupama Vaid

    Founder & President

    ParentSquare, California


    Email: anupama.vaid@parentsquare.com

    LinkedIn: @AnupamaVaid 


    Website: https://www.parentsquare.com 

    Facebook: https://www.facebook.com/Parentsquare 

    Instagram: https://www.instagram.com/ParentSquare 

    Twitter: https://twitter.com/ParentSquare 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • You could call her a mom on a mission! Learn why Anu Vaid started her software company in 2010 in direct response to the overwhelm she felt from her son and daughter’s school.
  • It’s no accident why ParentSquare is now impacting more than 9 million student families! Discover how a focus on user experience, both from educators and parents, has driven the success of this unified communication solution.
  • How is your school managing communication? Anu breaks down the various buckets every school must tackle and shares her expertise to make that easier for all users.
  • The commitment to communication success is evident in the upcoming SquareCamp user’s conference, which is happening on October 10 & 11, 2023. I’ll be there! Want to join in?


    • SPECIAL GUEST

    Anupama Vaid

    Founder & President

    ParentSquare, California


    Email: anupama.vaid@parentsquare.com

    LinkedIn: @AnupamaVaid 


    Website: https://www.parentsquare.com 

    Facebook: https://www.facebook.com/Parentsquare 

    Instagram: https://www.instagram.com/ParentSquare 

    Twitter: https://twitter.com/ParentSquare 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13626739 Mon, 25 Sep 2023 03:00:00 -0500 2452 181 full false     Elevating Your School’s Story with Social Media Student Interns with Ryan Foran Elevating Your School’s Story with Social Media Student Interns with Ryan Foran
  • It is possible! You can actually lighten your workload through the use of social media interns. Arcadia Unified School District in California is now in its 8th year using social media student interns.
  • Ryan breaks down how they select the students, what training is provided, and the tasks their student interns are responsible for.
  • The interns at Arcadia are not paid, and it is treated as an after-school club.
  • You don’t have to have everything perfectly figured out before you get started. Ryan shares his advice if you are starting the program from scratch.


    • SPECIAL GUEST

    Ryan Foran

    Chief Communications Officer

    Arcadia Unified School District, California


    Email: rforan@ausd.net 

    Twitter: @ryanpforan

    LinkedIn: https://www.linkedin.com/in/ryanforan/ 


    Website:https://www.ausd.net/ 

    Facebook: https://www.facebook.com/ArcadiaUnified/ 

    Instagram: @arcadiaunified 

    Twitter: @arcadiaunified



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    www.SocialSchool4EDU.com

    ]]>
  • It is possible! You can actually lighten your workload through the use of social media interns. Arcadia Unified School District in California is now in its 8th year using social media student interns.
  • Ryan breaks down how they select the students, what training is provided, and the tasks their student interns are responsible for.
  • The interns at Arcadia are not paid, and it is treated as an after-school club.
  • You don’t have to have everything perfectly figured out before you get started. Ryan shares his advice if you are starting the program from scratch.


    • SPECIAL GUEST

    Ryan Foran

    Chief Communications Officer

    Arcadia Unified School District, California


    Email: rforan@ausd.net 

    Twitter: @ryanpforan

    LinkedIn: https://www.linkedin.com/in/ryanforan/ 


    Website:https://www.ausd.net/ 

    Facebook: https://www.facebook.com/ArcadiaUnified/ 

    Instagram: @arcadiaunified 

    Twitter: @arcadiaunified



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13583988 Mon, 18 Sep 2023 03:00:00 -0500 2614 180 full false     Making Social Media a Celebration of Our Schools with Wendy Coker Making Social Media a Celebration of Our Schools with Wendy Coker
  • Do you wear multiple hats in your school district? Is social media just one more thing? Then you’ll love today’s interview and tips with Wendy Coker, Technology Director in Petrolia CISD, TX.
  • Setting up an email address to receive social media content has been the BEST move that Wendy has made since taking over the social media management role in her district of 475 students.
  • What’s the magic trick to getting a video to reach more than 4 million people? Spoiler alert - there is no magic. You just need to keep sharing those moments with your community!


    • SPECIAL GUEST

    Wendy Coker

    Technology Director

    Petrolia CISD, Texas


    Email: wendy.coker@petroliacisd.org 

    Twitter: @jwacoker


    Website: www.petroliacisd.org  

    Facebook: https://www.facebook.com/PetroliaCISD 

    Instagram: @petroliacisd 

    Twitter: @PetroliaCISD


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Do you wear multiple hats in your school district? Is social media just one more thing? Then you’ll love today’s interview and tips with Wendy Coker, Technology Director in Petrolia CISD, TX.
  • Setting up an email address to receive social media content has been the BEST move that Wendy has made since taking over the social media management role in her district of 475 students.
  • What’s the magic trick to getting a video to reach more than 4 million people? Spoiler alert - there is no magic. You just need to keep sharing those moments with your community!


    • SPECIAL GUEST

    Wendy Coker

    Technology Director

    Petrolia CISD, Texas


    Email: wendy.coker@petroliacisd.org 

    Twitter: @jwacoker


    Website: www.petroliacisd.org  

    Facebook: https://www.facebook.com/PetroliaCISD 

    Instagram: @petroliacisd 

    Twitter: @PetroliaCISD


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13539515 Mon, 11 Sep 2023 03:00:00 -0500 1917 179 full false     Harnessing the Power of Generative AI for Content Writing with Emily Rae Schutte, MBA Harnessing the Power of Generative AI for Content Writing with Emily Rae Schutte, MBA
  • Let’s talk about using Artificial Intelligence (AI) in your role as a school communicator! Today, I am joined by a trained marketer and writer, Emily Schutte, MBA. 
  • Are you worried that AI will take your job? Do you wonder if you should mention a disclaimer about using AI in your work? Are you looking for great prompts to get you started? We discuss it all and more.
  • There are some aspects of AI that you should be cautious of. We will share some of our concerns.


    • SPECIAL GUEST

    Emily Rae Schutte, MBA

    Owner of Emily Writes, LLC and Marketing Manager at #SocialSchool4EDU, Wisconsin


    Email: emily@emilywritesllc.com 

    Twitter: @emilywritesllc


    Website: http://emilywritesllc.com/ 

    Facebook: https://www.facebook.com/emilywritesllc 

    Instagram: https://www.instagram.com/emilywritesllc/ 

    LinkedIn: https://www.linkedin.com/in/emily-rae-schutte-mba/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Let’s talk about using Artificial Intelligence (AI) in your role as a school communicator! Today, I am joined by a trained marketer and writer, Emily Schutte, MBA. 
  • Are you worried that AI will take your job? Do you wonder if you should mention a disclaimer about using AI in your work? Are you looking for great prompts to get you started? We discuss it all and more.
  • There are some aspects of AI that you should be cautious of. We will share some of our concerns.


    • SPECIAL GUEST

    Emily Rae Schutte, MBA

    Owner of Emily Writes, LLC and Marketing Manager at #SocialSchool4EDU, Wisconsin


    Email: emily@emilywritesllc.com 

    Twitter: @emilywritesllc


    Website: http://emilywritesllc.com/ 

    Facebook: https://www.facebook.com/emilywritesllc 

    Instagram: https://www.instagram.com/emilywritesllc/ 

    LinkedIn: https://www.linkedin.com/in/emily-rae-schutte-mba/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13497794 Mon, 04 Sep 2023 03:00:00 -0500 1584 178 full false     Instagram & Beyond - Creating a Simple + Sustainable Social Media Strategy with Laurie Ehrlich Instagram & Beyond - Creating a Simple + Sustainable Social Media Strategy with Laurie Ehrlich
  • Oh my - today’s guest is like an East Coast version of ME! I’m so excited for you to meet Laurie, Founder of Elevate Marketing Strategy in Maryland!
  • Are you still thinking about Threads? Wondering if you should ditch Twitter? Laurie shares her thoughts, and we discuss what might be best based on your school or district.
  • Instagram is a powerful tool, but only if you use it in the right way. Learn some simple tips to help increase your reach.
  • Is your school making one of these three mistakes regarding social media strategy? I bet that you need some help on at least one of them. Laurie shares her ideas on how schools can improve!


    • SPECIAL GUEST

    Laurie Ehrlich

    Founder + Chief Strategist

    Elevate Marketing Strategy, Maryland


    Email: laurie@elevatemarketingstrategy.com

    Instagram: https://www.instagram.com/elevatemarketingstrategy/



    Website: https://www.elevatemarketingstrategy.com/

    Facebook: https://www.facebook.com/elevatemarketingstrategy 

    Twitter: @elevateyourmktg

    Instagram:  @elevatemarketingstrategy  


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Oh my - today’s guest is like an East Coast version of ME! I’m so excited for you to meet Laurie, Founder of Elevate Marketing Strategy in Maryland!
  • Are you still thinking about Threads? Wondering if you should ditch Twitter? Laurie shares her thoughts, and we discuss what might be best based on your school or district.
  • Instagram is a powerful tool, but only if you use it in the right way. Learn some simple tips to help increase your reach.
  • Is your school making one of these three mistakes regarding social media strategy? I bet that you need some help on at least one of them. Laurie shares her ideas on how schools can improve!


    • SPECIAL GUEST

    Laurie Ehrlich

    Founder + Chief Strategist

    Elevate Marketing Strategy, Maryland


    Email: laurie@elevatemarketingstrategy.com

    Instagram: https://www.instagram.com/elevatemarketingstrategy/



    Website: https://www.elevatemarketingstrategy.com/

    Facebook: https://www.facebook.com/elevatemarketingstrategy 

    Twitter: @elevateyourmktg

    Instagram:  @elevatemarketingstrategy  


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13457398 Mon, 28 Aug 2023 03:00:00 -0500 2899 177 full false     Gearing Up for the New School Year & NSPRA 2023 Highlights with Ashley-Michelle Thublin, APR Gearing Up for the New School Year & NSPRA 2023 Highlights with Ashley-Michelle Thublin, APR
  • Do you need a pep talk as we start the new school year? This is it! No one, not even me, has as much energy and passion for school communications as Ashley-Michelle Thublin, APR!
  • What is your focus this school year? Enrollment, crisis communication, AI, or involving students in your storytelling? We cover it all in this episode!
  • If you would like more support in your role, consider attending the NSPRA seminar in July 2024. It’s like a family reunion where you get to connect with “your people.”
  • Staying on top of social media is challenging, but Ashley-Michelle shares how she uses the scheduling feature to stay ahead of the game.



    • SPECIAL GUEST

    Ashley-Michelle Thublin, APR

    Director of Strategic and Crisis Communications

    Dublin City Schools, Georgia


    Email: amt@dcsirish.com 

    Twitter: @amthublin


    Website: https://www.dcsirish.com 

    Facebook: https://www.facebook.com/dcsirish 

    Instagram: https://www.instagram.com/dublincityschoolsirish 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Do you need a pep talk as we start the new school year? This is it! No one, not even me, has as much energy and passion for school communications as Ashley-Michelle Thublin, APR!
  • What is your focus this school year? Enrollment, crisis communication, AI, or involving students in your storytelling? We cover it all in this episode!
  • If you would like more support in your role, consider attending the NSPRA seminar in July 2024. It’s like a family reunion where you get to connect with “your people.”
  • Staying on top of social media is challenging, but Ashley-Michelle shares how she uses the scheduling feature to stay ahead of the game.



    • SPECIAL GUEST

    Ashley-Michelle Thublin, APR

    Director of Strategic and Crisis Communications

    Dublin City Schools, Georgia


    Email: amt@dcsirish.com 

    Twitter: @amthublin


    Website: https://www.dcsirish.com 

    Facebook: https://www.facebook.com/dcsirish 

    Instagram: https://www.instagram.com/dublincityschoolsirish 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13415528 Mon, 21 Aug 2023 03:00:00 -0500 2434 176 full false     You Are Not Alone In Your Role - Making Connections That Count with Megan Anthony You Are Not Alone In Your Role - Making Connections That Count with Megan Anthony
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 19 - Your Professional Learning Community.
  • Are you a one-person communications shop? Or maybe you don’t even have communications or PR in your title, but you’re handling social media? It can be a lonely job, but there is a community of support if you know where to look.
  • Megan, who is an amazing communicator, shares the free resources she leans into like podcasts, blogs, Facebook groups, and online learning.
  • Investing in organizations and programs has given Megan confidence and skills that impact the students and staff in her district. It is worth the effort!


    • SPECIAL GUEST

    Megan Anthony

    Communications Coordinator

    Canal Winchester Schools, Ohio



    Email: manthony@cwls.us 

    Twitter: @MeganAnthonyPR



    Website: https://www.cwschools.org  

    Facebook: https://www.facebook.com/cwschools 

    Instagram: https://www.instagram.com/canalwinchesterschools/ 

    Twitter: @CW_Schools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 19 - Your Professional Learning Community.
  • Are you a one-person communications shop? Or maybe you don’t even have communications or PR in your title, but you’re handling social media? It can be a lonely job, but there is a community of support if you know where to look.
  • Megan, who is an amazing communicator, shares the free resources she leans into like podcasts, blogs, Facebook groups, and online learning.
  • Investing in organizations and programs has given Megan confidence and skills that impact the students and staff in her district. It is worth the effort!


    • SPECIAL GUEST

    Megan Anthony

    Communications Coordinator

    Canal Winchester Schools, Ohio



    Email: manthony@cwls.us 

    Twitter: @MeganAnthonyPR



    Website: https://www.cwschools.org  

    Facebook: https://www.facebook.com/cwschools 

    Instagram: https://www.instagram.com/canalwinchesterschools/ 

    Twitter: @CW_Schools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13375874 Mon, 14 Aug 2023 03:00:00 -0500 1353 175 full false     What the X Should I Do About Twitter for My School? What the X Should I Do About Twitter for My School?
  • School communicators from around the country are all asking the same thing…What in the world should I do about our school's Twitter account?
  • Learn about the changes Elon Musk is making that impact schools the most.
  • Ask yourself these 4 questions to determine your plan for Twitter.
  • Consider these 4 options for addressing your strategy on Twitter (or X).
  • Should your school jump into Threads? I share my thoughts.


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

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    www.SocialSchool4EDU.com

    ]]>
  • School communicators from around the country are all asking the same thing…What in the world should I do about our school's Twitter account?
  • Learn about the changes Elon Musk is making that impact schools the most.
  • Ask yourself these 4 questions to determine your plan for Twitter.
  • Consider these 4 options for addressing your strategy on Twitter (or X).
  • Should your school jump into Threads? I share my thoughts.


    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13343367 Mon, 07 Aug 2023 03:00:00 -0500 1237 174 full false     Simple Video Tips for Social Media with Laraine Weschler Simple Video Tips for Social Media with Laraine Weschler
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 16 - Video Tips.
  • Short-form videos gain traction on social media, but video takes more time than photos. How does a communicator make that work?
  • Laraine shares simple ways she collects content and encourages us “not to overthink it.” Editing takes valuable time and is not always required.
  • Curious about Threads, the new app from Meta? Today’s #K12PRtip covers some things for schools to think about!


    • SPECIAL GUEST

    Laraine Weschler

    Communication Specialist

    Naugatuck Public Schools, Connecticut 


    Email: laraine.weschler@naugatuck.k12.ct.us 


    Website: https://www.naugatuck.k12.ct.us/   

    Facebook: https://www.facebook.com/NaugatuckPublicSchools/

    Instagram: @naugatuckpublicschools   

    Twitter: @NaugatuckPS 

    YouTube: https://www.youtube.com/c/NaugatuckPublicSchools



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com



    ]]>
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 16 - Video Tips.
  • Short-form videos gain traction on social media, but video takes more time than photos. How does a communicator make that work?
  • Laraine shares simple ways she collects content and encourages us “not to overthink it.” Editing takes valuable time and is not always required.
  • Curious about Threads, the new app from Meta? Today’s #K12PRtip covers some things for schools to think about!


    • SPECIAL GUEST

    Laraine Weschler

    Communication Specialist

    Naugatuck Public Schools, Connecticut 


    Email: laraine.weschler@naugatuck.k12.ct.us 


    Website: https://www.naugatuck.k12.ct.us/   

    Facebook: https://www.facebook.com/NaugatuckPublicSchools/

    Instagram: @naugatuckpublicschools   

    Twitter: @NaugatuckPS 

    YouTube: https://www.youtube.com/c/NaugatuckPublicSchools



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com



    ]]>     Andrea Gribble Buzzsprout-13292745 Mon, 31 Jul 2023 03:00:00 -0500 973 173 full false     Tips on Handling Negativity on Social Media with Holly McCaw, APR Tips on Handling Negativity on Social Media with Holly McCaw, APR
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 15 - Handling Negative Comments.
  • If you or others in your school are worried about negative comments, you are not alone. Having a plan is the best approach. Learn exactly how Holly approaches this concern in her district in Michigan.



    • SPECIAL GUEST

    Holly McCaw, APR

    Director of Communications

    Otsego Public Schools, Michigan


    Email: hmccaw@otsegops.org

    Twitter: @McCawHolly



    Website: https://www.otsegops.org/ 

    Facebook: https://www.facebook.com/otsegops 

    Twitter: @OtsegoSchools 

    Instagram: @otsegoschools

    YouTube: Click Here 




    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 15 - Handling Negative Comments.
  • If you or others in your school are worried about negative comments, you are not alone. Having a plan is the best approach. Learn exactly how Holly approaches this concern in her district in Michigan.



    • SPECIAL GUEST

    Holly McCaw, APR

    Director of Communications

    Otsego Public Schools, Michigan


    Email: hmccaw@otsegops.org

    Twitter: @McCawHolly



    Website: https://www.otsegops.org/ 

    Facebook: https://www.facebook.com/otsegops 

    Twitter: @OtsegoSchools 

    Instagram: @otsegoschools

    YouTube: Click Here 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13251096 Mon, 24 Jul 2023 03:00:00 -0500 1125 172 full false     Why Stories Are the Best Place for Reminders & Announcements with Melissa Hartley Why Stories Are the Best Place for Reminders & Announcements with Melissa Hartley
  • My brand new book is available now, and today you get to listen in as we talk through the story shared by Melissa Hartley in Chapter 11 - Stories to Share (and What to Skip).
  • Are you bombarded with requests to share fundraisers, announcements, performances, and more on your social media channels? We understand! Today you’ll learn the perfect approach to getting this information out without clogging up your newsfeed.
  • Get ahead of the “special days” that happen throughout the year with a #K12PRtip from Andrea to start the episode!


    • SPECIAL GUEST

    Melissa Hartley

    Director of Communications & Marketing

    Horizon Honors Schools, Arizona


    Email: melissa.hartley@horizonhonors.org 



    Website: https://www.horizonhonors.org/

    Facebook: https://www.facebook.com/horizonhonors

    Twitter: @horizonhonors

    Instagram: @horizonhonors



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • My brand new book is available now, and today you get to listen in as we talk through the story shared by Melissa Hartley in Chapter 11 - Stories to Share (and What to Skip).
  • Are you bombarded with requests to share fundraisers, announcements, performances, and more on your social media channels? We understand! Today you’ll learn the perfect approach to getting this information out without clogging up your newsfeed.
  • Get ahead of the “special days” that happen throughout the year with a #K12PRtip from Andrea to start the episode!


    • SPECIAL GUEST

    Melissa Hartley

    Director of Communications & Marketing

    Horizon Honors Schools, Arizona


    Email: melissa.hartley@horizonhonors.org 



    Website: https://www.horizonhonors.org/

    Facebook: https://www.facebook.com/horizonhonors

    Twitter: @horizonhonors

    Instagram: @horizonhonors



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13158934 Mon, 17 Jul 2023 03:00:00 -0500 1139 171 full false     Ready-Made Graphics for Social Media with Natalie Eiting Ready-Made Graphics for Social Media with Natalie Eiting
  • My brand new book is available now, and today you get to listen in as we talk through a story shared in Chapter 8 - Graphics, Tips, and Templates.
  • Save time next school year by prepping some ready-made graphics that you can use for social media.
  • Learn exactly how Natalie looks like a graphic designer, even though she is a classroom teacher with no formal graphics training!


    • SPECIAL GUEST

    Natalie Eiting

    Special Education Teacher

    School District of South Milwaukee, Wisconsin


    Email: NEiting@sdsm.k12.wi.us 



    Website: https://www.sdsm.k12.wi.us/  

    Facebook: https://www.facebook.com/SoMilwSchools/ 

    Twitter: @SoMilwSchools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • My brand new book is available now, and today you get to listen in as we talk through a story shared in Chapter 8 - Graphics, Tips, and Templates.
  • Save time next school year by prepping some ready-made graphics that you can use for social media.
  • Learn exactly how Natalie looks like a graphic designer, even though she is a classroom teacher with no formal graphics training!


    • SPECIAL GUEST

    Natalie Eiting

    Special Education Teacher

    School District of South Milwaukee, Wisconsin


    Email: NEiting@sdsm.k12.wi.us 



    Website: https://www.sdsm.k12.wi.us/  

    Facebook: https://www.facebook.com/SoMilwSchools/ 

    Twitter: @SoMilwSchools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13132787 Mon, 10 Jul 2023 03:00:00 -0500 842 170 full false     Social Media Pages You’ll Run with Peg Mannion, APR Social Media Pages You’ll Run with Peg Mannion, APR
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 4 - Pages You’ll Run.
  • Are you feeling overwhelmed with managing several different pages within your district? Peg has an approach that she’d like to share with you!
  • If the sound of a “one-stop shop” for celebrating your district sounds good, you definitely want to listen to today’s episode.


    • SPECIAL GUEST

    Peg Mannion

    Community Relations Coordinator

    Glenbard High School District 87, Illinois


    Email: peg_mannion@glenbard.org 

    Twitter: @pegmannion



    Website: https://www.glenbard87.org/

    Facebook: https://www.facebook.com/GlenbardDistrict87

    Twitter: @GlenbardDist87




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 4 - Pages You’ll Run.
  • Are you feeling overwhelmed with managing several different pages within your district? Peg has an approach that she’d like to share with you!
  • If the sound of a “one-stop shop” for celebrating your district sounds good, you definitely want to listen to today’s episode.


    • SPECIAL GUEST

    Peg Mannion

    Community Relations Coordinator

    Glenbard High School District 87, Illinois


    Email: peg_mannion@glenbard.org 

    Twitter: @pegmannion



    Website: https://www.glenbard87.org/

    Facebook: https://www.facebook.com/GlenbardDistrict87

    Twitter: @GlenbardDist87




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13123655 Mon, 03 Jul 2023 03:00:00 -0500 948 169 full false     The Purpose and Goals of Social Media with Brendan Schneider The Purpose and Goals of Social Media with Brendan Schneider
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 3 - Purpose and Goals.
  • Brendan provides a simple approach when it comes to setting goals for your social media efforts. It’s all about the attraction and retention of students!
  • You can’t always be “promoting” or “selling” your school. Brendan shares the balanced approach he recommends to content.


    • SPECIAL GUEST

    Brendan Schneider

    Founder and CEO

    SchneiderB Media and the MarCom Society, Pennsylvania



    Email: brendan@schneiderb.com

    Twitter: @schneiderb


    Website: https://www.schneiderb.com/ 

    Facebook: https://www.facebook.com/schneiderbmedia 

    Twitter: @schneiderb

    Instagram: @schneiderbmedia

    LinkedIn: Click Here



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 3 - Purpose and Goals.
  • Brendan provides a simple approach when it comes to setting goals for your social media efforts. It’s all about the attraction and retention of students!
  • You can’t always be “promoting” or “selling” your school. Brendan shares the balanced approach he recommends to content.


    • SPECIAL GUEST

    Brendan Schneider

    Founder and CEO

    SchneiderB Media and the MarCom Society, Pennsylvania



    Email: brendan@schneiderb.com

    Twitter: @schneiderb


    Website: https://www.schneiderb.com/ 

    Facebook: https://www.facebook.com/schneiderbmedia 

    Twitter: @schneiderb

    Instagram: @schneiderbmedia

    LinkedIn: Click Here



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13081129 Mon, 26 Jun 2023 03:00:00 -0500 1300 168 full false     Social Media Policy with Lana Snodgras Social Media Policy with Lana Snodgras
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 2 - Social Media Policy.
  • Do you have staff asking you about starting their own social media accounts? Learn how Lana has managed this process with internal policies and a contract that staff has to sign.
  • Internal use of social media is just one aspect. What about commenting guidelines for your followers? West Plains School District has a plan for that as well!


    • SPECIAL GUEST

    Lana Snodgras

    Director of Communications

    West Plains School District, Missouri


    Email: lana.snodgras@zizzers.org 

    Twitter: @lanasnodgras


    Website: https://www.zizzers.org/wpr7 

    Facebook: https://www.facebook.com/wpzizzers/ 

    Twitter: @wpzizzers 

    Instagram: @westplainsschooldistrict



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 2 - Social Media Policy.
  • Do you have staff asking you about starting their own social media accounts? Learn how Lana has managed this process with internal policies and a contract that staff has to sign.
  • Internal use of social media is just one aspect. What about commenting guidelines for your followers? West Plains School District has a plan for that as well!


    • SPECIAL GUEST

    Lana Snodgras

    Director of Communications

    West Plains School District, Missouri


    Email: lana.snodgras@zizzers.org 

    Twitter: @lanasnodgras


    Website: https://www.zizzers.org/wpr7 

    Facebook: https://www.facebook.com/wpzizzers/ 

    Twitter: @wpzizzers 

    Instagram: @westplainsschooldistrict



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-13037458 Mon, 19 Jun 2023 03:00:00 -0500 1007 167 full false     Social Media for Schools Starts at the Top with Jerry Almendarez Social Media for Schools Starts at the Top with Jerry Almendarez
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 1 - It Starts at the Top!
  • “Social Media for Schools - Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity” is for anyone responsible for social media for a K12 school.
  • Learn more about the challenge Jerry Almendarez faced when he took over as superintendent of the Santa Ana Unified School District in California and how he empowered a brand ambassador program to elevate the storytelling happening throughout the district of over 41,000 students.


    • SPECIAL GUEST

    Jerry Almendarez

    Superintendent 

    Santa Ana Unified School District, California



    Email: jerry.almendarez@sausd.us 

    Twitter: @JerryAlmendarez

    LinkedIn: Click Here

    Instagram: @jerryalmendarez



    Website: https://www.sausd.us/ 

    Facebook: https://www.facebook.com/sausd 

    Instagram: https://www.instagram.com/santaanausd 

    Twitter: https://twitter.com/SantaAnaUSD 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • My brand new book is available now, and today you get to listen in as we talk through the case study shared in Chapter 1 - It Starts at the Top!
  • “Social Media for Schools - Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity” is for anyone responsible for social media for a K12 school.
  • Learn more about the challenge Jerry Almendarez faced when he took over as superintendent of the Santa Ana Unified School District in California and how he empowered a brand ambassador program to elevate the storytelling happening throughout the district of over 41,000 students.


    • SPECIAL GUEST

    Jerry Almendarez

    Superintendent 

    Santa Ana Unified School District, California



    Email: jerry.almendarez@sausd.us 

    Twitter: @JerryAlmendarez

    LinkedIn: Click Here

    Instagram: @jerryalmendarez



    Website: https://www.sausd.us/ 

    Facebook: https://www.facebook.com/sausd 

    Instagram: https://www.instagram.com/santaanausd 

    Twitter: https://twitter.com/SantaAnaUSD 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12995122 Mon, 12 Jun 2023 03:00:00 -0500 1921 166 full false     Secrets of Self-Publishing My First Book with Michelle Rayburn Secrets of Self-Publishing My First Book with Michelle Rayburn
  • Today’s episode is a special one! You get to meet the woman behind helping me bring my new book to the world, Michelle Rayburn. She started her career as a nurse, but after having children, she rediscovered her love of writing.
  • Michelle is an accomplished author and expert on self-publishing books through platforms like KDP on Amazon.
  • What’s the very first step in writing a book? Michelle explains the three most important questions you must answer before getting started.
  • Michelle had a hunch that “Social Media for Schools” would do well in sales. She’ll share the indicators that have proven true, and maybe you can judge your next book idea against those! 


    • SPECIAL GUEST

    Michelle Rayburn

    Freelance Writer

    Mission and Media, Wisconsin



    Email: michelle@michellerayburn.com

    Twitter: @michellerayburn



    Websites: www.missionandmedia.com




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Today’s episode is a special one! You get to meet the woman behind helping me bring my new book to the world, Michelle Rayburn. She started her career as a nurse, but after having children, she rediscovered her love of writing.
  • Michelle is an accomplished author and expert on self-publishing books through platforms like KDP on Amazon.
  • What’s the very first step in writing a book? Michelle explains the three most important questions you must answer before getting started.
  • Michelle had a hunch that “Social Media for Schools” would do well in sales. She’ll share the indicators that have proven true, and maybe you can judge your next book idea against those! 


    • SPECIAL GUEST

    Michelle Rayburn

    Freelance Writer

    Mission and Media, Wisconsin



    Email: michelle@michellerayburn.com

    Twitter: @michellerayburn



    Websites: www.missionandmedia.com




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12952588 Mon, 05 Jun 2023 03:00:00 -0500 2025 165 full false     Get Loud and Lead From Where You Are with Dr. Joe Sanfelippo Get Loud and Lead From Where You Are with Dr. Joe Sanfelippo
  • Dr. Joe Sanfelippo was my first mentor when I started this business, and we’ve got a special podcast episode today!
  • Joe shares his philosophy of what makes Fall Creek different. They recognize when good things are happening, acknowledge it, and extend and share that news with others. 
  • Joe’s latest book, Lead From Where You Are, is perfect for you and your leadership team to read this summer!
  • Learn some simple strategies to make ordinary moments that happen in schools really stand out. Joe will also offer insight into what project might be next for him!


    • SPECIAL GUEST

    Dr. Joe Sanfelippo

    Superintendent

    Fall Creek School District, Wisconsin



    Email: jmsanfelippo@gmail.com

    Twitter: @Joe_Sanfelippo



    Websites: www.jsanfelippo.com

    Facebook: https://www.facebook.com/FCCrickets

    Instagram: https://www.instagram.com/fccrickets

    Twitter: https://www.twitter.com/fccrickets



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Dr. Joe Sanfelippo was my first mentor when I started this business, and we’ve got a special podcast episode today!
  • Joe shares his philosophy of what makes Fall Creek different. They recognize when good things are happening, acknowledge it, and extend and share that news with others. 
  • Joe’s latest book, Lead From Where You Are, is perfect for you and your leadership team to read this summer!
  • Learn some simple strategies to make ordinary moments that happen in schools really stand out. Joe will also offer insight into what project might be next for him!


    • SPECIAL GUEST

    Dr. Joe Sanfelippo

    Superintendent

    Fall Creek School District, Wisconsin



    Email: jmsanfelippo@gmail.com

    Twitter: @Joe_Sanfelippo



    Websites: www.jsanfelippo.com

    Facebook: https://www.facebook.com/FCCrickets

    Instagram: https://www.instagram.com/fccrickets

    Twitter: https://www.twitter.com/fccrickets



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12909797 Mon, 29 May 2023 03:00:00 -0500 2317 164 full false     Level Up Your Social Media Game with ChatGPT with Heather Kilgore Level Up Your Social Media Game with ChatGPT with Heather Kilgore
  • Not every technology coordinator has a marketing degree, but this week’s guest does! After helping her district successfully pass a bond, she added social media strategist to her title!
  • Just like a washing machine can help you leverage technology to get your clothes washed quickly, Artificial Intelligence can enable you to do some tasks more efficiently. Heather will explain how and why she is using this tool in her role.
  • Feeling your social media channels are a Hot Mess Express? You’re not alone. Heather will share how she wrangled in the various social media accounts associated with her district to regain more control and consistency with storytelling.
  • Driving engagement is key, and sharing candid shots of students and staff is what your community really wants to see! 


    • SPECIAL GUEST

    Heather Kilgore

    Instructional Technology Coordinator, Webmaster & Social Media Specialist

    Commerce ISD, Commerce, Texas



    Email: heather.kilgore@commerceisd.org  

    Twitter: @TechyKilgore

    Instagram: @TechyKilgore



    Websites: www.commerceisd.org 

    Facebook: https://www.facebook.com/CommerceISD 

    Instagram: https://www.instagram.com/commerce_isd/  

    Twitter: https://twitter.com/commerceisd 



    USEFUL INFORMATION

    📣🍪🎶 Calling all sweet tooths and music lovers! We're excited to welcome Too Good Treats to the Taste of Commerce fundraiser for the Commerce Band Boosters on April 22nd! 🤩🍽️🎉

     Indulge in some mouth-watering treats while enjoying the rhythm of our talented student musicians. 🎵🎶

     Join us for a delightful evening of heavenly treats, great music, and community support on April 22nd! Don't miss out on the fun! 🎉👨‍👩‍👧‍👦 #TasteofCommerce #SupportOurSchools #TooGoodTreats #MusicAndSweets #CommunityLove 🍪🎵🎉

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Not every technology coordinator has a marketing degree, but this week’s guest does! After helping her district successfully pass a bond, she added social media strategist to her title!
  • Just like a washing machine can help you leverage technology to get your clothes washed quickly, Artificial Intelligence can enable you to do some tasks more efficiently. Heather will explain how and why she is using this tool in her role.
  • Feeling your social media channels are a Hot Mess Express? You’re not alone. Heather will share how she wrangled in the various social media accounts associated with her district to regain more control and consistency with storytelling.
  • Driving engagement is key, and sharing candid shots of students and staff is what your community really wants to see! 


    • SPECIAL GUEST

    Heather Kilgore

    Instructional Technology Coordinator, Webmaster & Social Media Specialist

    Commerce ISD, Commerce, Texas



    Email: heather.kilgore@commerceisd.org  

    Twitter: @TechyKilgore

    Instagram: @TechyKilgore



    Websites: www.commerceisd.org 

    Facebook: https://www.facebook.com/CommerceISD 

    Instagram: https://www.instagram.com/commerce_isd/  

    Twitter: https://twitter.com/commerceisd 



    USEFUL INFORMATION

    📣🍪🎶 Calling all sweet tooths and music lovers! We're excited to welcome Too Good Treats to the Taste of Commerce fundraiser for the Commerce Band Boosters on April 22nd! 🤩🍽️🎉

     Indulge in some mouth-watering treats while enjoying the rhythm of our talented student musicians. 🎵🎶

     Join us for a delightful evening of heavenly treats, great music, and community support on April 22nd! Don't miss out on the fun! 🎉👨‍👩‍👧‍👦 #TasteofCommerce #SupportOurSchools #TooGoodTreats #MusicAndSweets #CommunityLove 🍪🎵🎉

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12866523 Mon, 22 May 2023 03:00:00 -0500 2074 163 full false     Build a Community of Storytellers with a Brand Ambassador Program with Lynette White Build a Community of Storytellers with a Brand Ambassador Program with Lynette White
  • Get ready to be inspired by Lynette’s journey into the #SchoolPR world! What started as a part-time office position has led to her current role in a district of 5,000 students.
  • Looking for additional schooling to support your role in school communications? You’ll learn of two online programs to check out!
  • You cannot tell stories alone. Lynette shares the details behind her Brand Ambassador program that she has implemented at two different districts. 
  • Hang on until the end for a special announcement! Lynette is sharing her expertise in a whole new way, and I know you’re going to want to hear about it!


    • SPECIAL GUEST

    Lynette White

    District & Community Relations Coordinator

    Banning Unified School District, California



    Email:  lwhite@banning.k12.ca.us

    Twitter: @lynettewsocial



    Website: http://www.banning.k12.ca.us/

    Facebook: @Banning Unified School District

    Instagram: @Banningusd

    Twitter: @BanningUnified



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Get ready to be inspired by Lynette’s journey into the #SchoolPR world! What started as a part-time office position has led to her current role in a district of 5,000 students.
  • Looking for additional schooling to support your role in school communications? You’ll learn of two online programs to check out!
  • You cannot tell stories alone. Lynette shares the details behind her Brand Ambassador program that she has implemented at two different districts. 
  • Hang on until the end for a special announcement! Lynette is sharing her expertise in a whole new way, and I know you’re going to want to hear about it!


    • SPECIAL GUEST

    Lynette White

    District & Community Relations Coordinator

    Banning Unified School District, California



    Email:  lwhite@banning.k12.ca.us

    Twitter: @lynettewsocial



    Website: http://www.banning.k12.ca.us/

    Facebook: @Banning Unified School District

    Instagram: @Banningusd

    Twitter: @BanningUnified



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12821557 Mon, 15 May 2023 03:00:00 -0500 2293 full false     Big district, big opportunities! Working smarter, not harder with Delaina McCormack and Jordan Mason Big district, big opportunities! Working smarter, not harder with Delaina McCormack and Jordan Mason
  • Can you imagine doing social media in a district of 180,000 students? If you can’t, today’s interview will provide a sneak peek. And it’s not as scary as you might think.
  • Planning is everything, and you’ll grab some helpful tips and strategies.
  • Looking for a safe way to do an Instagram takeover? Try the “Collab” feature. Delaina will share the details behind her “Grad Collab” program she did with five different high schools to celebrate the Class of 2022.
  • Jordan provides wonderful insight into the difference you make by consistently celebrating your schools. Even if you can just reach 1 or 2 more people, you are making progress!


    • SPECIAL GUESTS

    Delaina McCormack

    Manager, Social Media

    Fairfax County Public Schools, Virginia


    Email: dnmccormack@fcps.edu

    Twitter: @delainanicole

    LinkedIn: https://www.linkedin.com/in/delaina/


    Jordan Mason

    Social Media Specialist

    Fairfax County Public Schools, Virginia


    Email: jvmason@fcps.edu

    LinkedIn: https://www.linkedin.com/in/jordan-mason-349715a4/


    Websites: https://www.fcps.edu/

    Facebook: https://www.facebook.com/fcpsva/

    Instagram:  https://www.instagram.com/fairfaxcountypublicschools/

    Twitter: https://twitter.com/fcpsnews

    Linked In: https://www.linkedin.com/company/fairfax-county-public-schools


    USEFUL INFORMATION


    MORE RESOURCES
    Free Video Training: Learn the simple secrets behind social media for K12 schools!
    Sign up for our free e-newsletter - click here
    www.SocialSchool4EDU.com

    ]]>
  • Can you imagine doing social media in a district of 180,000 students? If you can’t, today’s interview will provide a sneak peek. And it’s not as scary as you might think.
  • Planning is everything, and you’ll grab some helpful tips and strategies.
  • Looking for a safe way to do an Instagram takeover? Try the “Collab” feature. Delaina will share the details behind her “Grad Collab” program she did with five different high schools to celebrate the Class of 2022.
  • Jordan provides wonderful insight into the difference you make by consistently celebrating your schools. Even if you can just reach 1 or 2 more people, you are making progress!


    • SPECIAL GUESTS

    Delaina McCormack

    Manager, Social Media

    Fairfax County Public Schools, Virginia


    Email: dnmccormack@fcps.edu

    Twitter: @delainanicole

    LinkedIn: https://www.linkedin.com/in/delaina/


    Jordan Mason

    Social Media Specialist

    Fairfax County Public Schools, Virginia


    Email: jvmason@fcps.edu

    LinkedIn: https://www.linkedin.com/in/jordan-mason-349715a4/


    Websites: https://www.fcps.edu/

    Facebook: https://www.facebook.com/fcpsva/

    Instagram:  https://www.instagram.com/fairfaxcountypublicschools/

    Twitter: https://twitter.com/fcpsnews

    Linked In: https://www.linkedin.com/company/fairfax-county-public-schools


    USEFUL INFORMATION


    MORE RESOURCES
    Free Video Training: Learn the simple secrets behind social media for K12 schools!
    Sign up for our free e-newsletter - click here
    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12780152 Mon, 08 May 2023 03:00:00 -0500 2373 161 full false     Mastering the Metaverse for Communication Offices of One with Jacqueline Dillard, APR Mastering the Metaverse for Communication Offices of One with Jacqueline Dillard, APR
  • Are you working for a service agency (BOCES, ESC, or Office of Education) or are you a one-person communication shop? If so - listen in! There is so much value in today’s podcast!
  • Jacqueline shares her APR project with us, including a usable social media strategic plan that you can implement for your school or organization.
  • We’ll break down identifying goals, evaluating results, and pivoting your storytelling to reach more people.
  • Are you responsible for training others in your school or district on social media? Don’t miss Jacqueline’s advice from what she learned after conducting a 1-day training event and then shifting to weekly online sessions.


    • SPECIAL GUEST

    Jacqueline Dillard, APR

    Director of Communications

    Butte County Office of Education, California



    Email: jdillard@bcoe.org 



    Websites: www.bcoe.org 

    Facebook: https://www.facebook.com/ButteCountyOfficeOfEducation

    Instagram:  https://www.instagram.com/buttecoe/ 

    Twitter: https://twitter.com/BCOEStory 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Are you working for a service agency (BOCES, ESC, or Office of Education) or are you a one-person communication shop? If so - listen in! There is so much value in today’s podcast!
  • Jacqueline shares her APR project with us, including a usable social media strategic plan that you can implement for your school or organization.
  • We’ll break down identifying goals, evaluating results, and pivoting your storytelling to reach more people.
  • Are you responsible for training others in your school or district on social media? Don’t miss Jacqueline’s advice from what she learned after conducting a 1-day training event and then shifting to weekly online sessions.


    • SPECIAL GUEST

    Jacqueline Dillard, APR

    Director of Communications

    Butte County Office of Education, California



    Email: jdillard@bcoe.org 



    Websites: www.bcoe.org 

    Facebook: https://www.facebook.com/ButteCountyOfficeOfEducation

    Instagram:  https://www.instagram.com/buttecoe/ 

    Twitter: https://twitter.com/BCOEStory 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12727630 Mon, 01 May 2023 03:00:00 -0500 1894 160 full false     What Educators Need to Know To Protect Themselves On Social Media with Dr. Robin Finley What Educators Need to Know To Protect Themselves On Social Media with Dr. Robin Finley
  • With 35 years in education, today’s guest is sharing a wealth of knowledge when it comes to educators and social media. You are going to want to take some notes!
  • Dr. Robin Finley often shares scenarios in her Teaching Time classes that ask educators to guess whether the teacher kept their job or was fired. We play a version of this game, and I didn’t do very well…
  • Can teachers share photos of students on their personal social media accounts? What about controlling what parents post on a field trip? We tackle these topics and more today.
  • You need to take action after this episode. Make sure to have AT LEAST two administrators on each social media account that’s associated with your school! Robin shares why this is so important.


    • SPECIAL GUEST

    Dr. Robin Finley

    CEO & Educational Consultant

    TASSELTime & TEACHINGTime, Arkansas



    Email: robin@tasseltime.com 

    Twitter: @DrRobinFinley



    Websites: www.tasseltime.com  

    www.teachingtime.online 

    Facebook: https://www.facebook.com/Tasseltime/

    https://www.facebook.com/TeachingTIME.online/   

    Twitter: https://twitter.com/Tasseltime

     https://twitter.com/TeachingTimeAR 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • With 35 years in education, today’s guest is sharing a wealth of knowledge when it comes to educators and social media. You are going to want to take some notes!
  • Dr. Robin Finley often shares scenarios in her Teaching Time classes that ask educators to guess whether the teacher kept their job or was fired. We play a version of this game, and I didn’t do very well…
  • Can teachers share photos of students on their personal social media accounts? What about controlling what parents post on a field trip? We tackle these topics and more today.
  • You need to take action after this episode. Make sure to have AT LEAST two administrators on each social media account that’s associated with your school! Robin shares why this is so important.


    • SPECIAL GUEST

    Dr. Robin Finley

    CEO & Educational Consultant

    TASSELTime & TEACHINGTime, Arkansas



    Email: robin@tasseltime.com 

    Twitter: @DrRobinFinley



    Websites: www.tasseltime.com  

    www.teachingtime.online 

    Facebook: https://www.facebook.com/Tasseltime/

    https://www.facebook.com/TeachingTIME.online/   

    Twitter: https://twitter.com/Tasseltime

     https://twitter.com/TeachingTimeAR 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12682021 Mon, 24 Apr 2023 03:00:00 -0500 2584 159 full false     Guess What? I Wrote a Book and Here’s a Sneak Peek with Andrea Gribble Guess What? I Wrote a Book and Here’s a Sneak Peek with Andrea Gribble
  • After nine years of managing social media for schools and training others to do the same, I’ve written a book to help schools celebrate their students and staff. It is called “Social Media for Schools: Proven Storytelling Strategies and Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity.”
  • This episode shares the introductory chapter of my book!
  • As a school communicator, you are one person. Navigating the ever-changing social media platforms is hard enough, but the real struggle is getting a strategy behind what your school is sharing. And, of course, how do you get that content? Social media managers have a tough job without much appreciation, but you are not alone. I’m a natural-born cheerleader who loves to teach.
  • This book bundles the best tools in a value-packed handbook inspired by years of work in school social media. Inside, you’ll find detailed descriptions of practical tips and real-life examples, all within a proven framework, to help you succeed in celebrating your school on social media.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here 

    www.SocialSchool4EDU.com

    ]]>
  • After nine years of managing social media for schools and training others to do the same, I’ve written a book to help schools celebrate their students and staff. It is called “Social Media for Schools: Proven Storytelling Strategies and Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity.”
  • This episode shares the introductory chapter of my book!
  • As a school communicator, you are one person. Navigating the ever-changing social media platforms is hard enough, but the real struggle is getting a strategy behind what your school is sharing. And, of course, how do you get that content? Social media managers have a tough job without much appreciation, but you are not alone. I’m a natural-born cheerleader who loves to teach.
  • This book bundles the best tools in a value-packed handbook inspired by years of work in school social media. Inside, you’ll find detailed descriptions of practical tips and real-life examples, all within a proven framework, to help you succeed in celebrating your school on social media.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here 

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12636370 Mon, 17 Apr 2023 03:00:00 -0500 1366 158 full false     Communicating with Kindness and Compassion – In-Person and Online with Sarita Maybin Communicating with Kindness and Compassion – In-Person and Online with Sarita Maybin
  • Have you ever been told, “If you don’t have something nice to say, don’t say anything at all?” Well - if you’re in school communications, you can’t really use that advice. Lucky for you, today’s guest has written a book to help you know what you actually can say!
  • With nearly 3 decades of experience as a speaker, Sarita knows how to inspire a crowd through her keynote speaking on communicating with kindness and compassion.
  • Social media is the perfect spot for your school to show stories of kindness - not simply just typing it out on a website or in a newsletter.
  • In her newest book, Sarita focuses on the art of communicating from behind your computer. 


    • SPECIAL GUEST

    Sarita Maybin

    International Speaker & Author of Say What You Mean in a Nice Way

    SaritaMaybin.com based in San Diego, California



    Email: Sarita@SaritaMaybin.com  

    Twitter: @SaritaMaybin



    Website: https://www.saritamaybin.com/ 

    Facebook: https://www.facebook.com/SaritaTalk/ 

    Instagram: https://www.instagram.com/saritamaybin/  

    LinkedIn: https://www.linkedin.com/in/saritamaybin/ 

    MORE RESOURCES

    Sign up for the April 11th Webinar - click here

    My book is coming out soon - Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff–While Keeping Your Sanity. www.socialschool4edu.com/book 

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Have you ever been told, “If you don’t have something nice to say, don’t say anything at all?” Well - if you’re in school communications, you can’t really use that advice. Lucky for you, today’s guest has written a book to help you know what you actually can say!
  • With nearly 3 decades of experience as a speaker, Sarita knows how to inspire a crowd through her keynote speaking on communicating with kindness and compassion.
  • Social media is the perfect spot for your school to show stories of kindness - not simply just typing it out on a website or in a newsletter.
  • In her newest book, Sarita focuses on the art of communicating from behind your computer. 


    • SPECIAL GUEST

    Sarita Maybin

    International Speaker & Author of Say What You Mean in a Nice Way

    SaritaMaybin.com based in San Diego, California



    Email: Sarita@SaritaMaybin.com  

    Twitter: @SaritaMaybin



    Website: https://www.saritamaybin.com/ 

    Facebook: https://www.facebook.com/SaritaTalk/ 

    Instagram: https://www.instagram.com/saritamaybin/  

    LinkedIn: https://www.linkedin.com/in/saritamaybin/ 

    MORE RESOURCES

    Sign up for the April 11th Webinar - click here

    My book is coming out soon - Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff–While Keeping Your Sanity. www.socialschool4edu.com/book 

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12593244 Mon, 10 Apr 2023 03:00:00 -0500 1798 157 full false     Making a Difference Through Video, Staff Features, and More with Les Atkins Making a Difference Through Video, Staff Features, and More with Les Atkins
  • Les Atkins and his small communications team are slaying the social media engagement game with their powerful storytelling in a district of 38 schools, 23,000 students, and 3,500 staff.
  • Learn what features Alamance-Burlington uses to drive staff morale, staff recruitment, and community engagement.
  • North Carolina School Public Relations Association (NCSPRA) recently recognized Les and his team with an award for their #DifferenceMakers series. Hear how they find their stories, what equipment they use to capture the video and several examples of the stories they’ve been able to share.
  • Les shares an important tip about being cautious about backgrounds. It stems from a specific situation that caused a parent to call the school, and it’s why he diligently looks at all students represented in photos.


    • SPECIAL GUEST

    Les Atkins

    Public Information Officer

    Alamance-Burlington School System, North Carolina



    Email: les_atkins@abss.k12.nc.us 

    Twitter: @lesatkins1



    Website: https://www.abss.k12.nc.us 

    Facebook: https://www.facebook.com/ABSSPublic 

    Instagram: https://www.instagram.com/absspublic/  

    Twitter: https://twitter.com/ABSSPublic 

    YouTube: https://www.youtube.com/channel/UC1LAaiXHwBWqFw589OobN0Q 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Les Atkins and his small communications team are slaying the social media engagement game with their powerful storytelling in a district of 38 schools, 23,000 students, and 3,500 staff.
  • Learn what features Alamance-Burlington uses to drive staff morale, staff recruitment, and community engagement.
  • North Carolina School Public Relations Association (NCSPRA) recently recognized Les and his team with an award for their #DifferenceMakers series. Hear how they find their stories, what equipment they use to capture the video and several examples of the stories they’ve been able to share.
  • Les shares an important tip about being cautious about backgrounds. It stems from a specific situation that caused a parent to call the school, and it’s why he diligently looks at all students represented in photos.


    • SPECIAL GUEST

    Les Atkins

    Public Information Officer

    Alamance-Burlington School System, North Carolina



    Email: les_atkins@abss.k12.nc.us 

    Twitter: @lesatkins1



    Website: https://www.abss.k12.nc.us 

    Facebook: https://www.facebook.com/ABSSPublic 

    Instagram: https://www.instagram.com/absspublic/  

    Twitter: https://twitter.com/ABSSPublic 

    YouTube: https://www.youtube.com/channel/UC1LAaiXHwBWqFw589OobN0Q 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12548381 Mon, 03 Apr 2023 03:00:00 -0500 1884 156 full false     The Importance of Sharing Authentic Moments and Building Relationships with Kari Klebba The Importance of Sharing Authentic Moments and Building Relationships with Kari Klebba
  • Listeners, today’s guest is a treat! She was nervous to hop on and hit the record button, but the wisdom she shares from her school district in Wisconsin is solid gold!
  • Kari shares how she started in her role and how she built relationships with staff, focusing on her supporting role to highlight the incredible things happening in the schools.
  • Focusing on authentic moments has been part of Kari’s approach since she started, and she shares one such moment that went viral this school year!
  • Building on ideas that come from other schools was the inspiration that led to Kari’s district receiving an award for a series that they did to highlight the anniversary of Title IX (nine) and women in sports.

    • SPECIAL GUEST

    Kari Klebba

    Communications, Community Outreach and Safety Coordinator

    School District of Milton, Wisconsin

    Email: klebbak@milton.k12.wi.us 

    Website: https://www.milton.k12.wi.us/

    Facebook: https://www.facebook.com/SchDistofMilton

    Instagram: https://www.instagram.com/milton_school_district/

    Twitter: https://twitter.com/SchDistofMilton

    YouTube: @sdmcommunications594

    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter here

    www.SocialSchool4EDU.com


    ]]>
  • Listeners, today’s guest is a treat! She was nervous to hop on and hit the record button, but the wisdom she shares from her school district in Wisconsin is solid gold!
  • Kari shares how she started in her role and how she built relationships with staff, focusing on her supporting role to highlight the incredible things happening in the schools.
  • Focusing on authentic moments has been part of Kari’s approach since she started, and she shares one such moment that went viral this school year!
  • Building on ideas that come from other schools was the inspiration that led to Kari’s district receiving an award for a series that they did to highlight the anniversary of Title IX (nine) and women in sports.

    • SPECIAL GUEST

    Kari Klebba

    Communications, Community Outreach and Safety Coordinator

    School District of Milton, Wisconsin

    Email: klebbak@milton.k12.wi.us 

    Website: https://www.milton.k12.wi.us/

    Facebook: https://www.facebook.com/SchDistofMilton

    Instagram: https://www.instagram.com/milton_school_district/

    Twitter: https://twitter.com/SchDistofMilton

    YouTube: @sdmcommunications594

    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-12493232 Mon, 27 Mar 2023 03:00:00 -0500 2144 155 full false     School Leaders’ and Communicators’ Roles in Workplace Well-being: How Do We Curb the Educator Burnout Epidemic? with Dr. Janet Swiecichowski, APR School Leaders’ and Communicators’ Roles in Workplace Well-being: How Do We Curb the Educator Burnout Epidemic? with Dr. Janet Swiecichowski, APR
  • After surveying more than 490 principals across the state of Minnesota, Dr. Janet Swiecichowski, APR has some powerful findings to share with us today on employee well-being and burnout in schools.
  • Burnout isn’t just about personal self-care. It relates back to organizational problems and work conditions, and Janet shares the 5 areas organizations need to focus on to reduce staff burnout.
  • Are you experiencing one of the three signs of burnout? Find out as Janet explains them in detail.
  • What steps should you take as a school communicator to help with your well-being? You’ll learn simple strategies, from setting boundaries with email responses to watching the media you consume.


    • SPECIAL GUEST

    Dr. Janet Swiecichowski, APR

    Vice President

    CEL Marketing PR Design



    Email: janet@celpr.com 

    Twitter: @jswitch



    Website: http://www.celpr.com 

    Facebook: https://www.facebook.com/celpr 

    Instagram: https://www.instagram.com/celcreative  

    Twitter: https://twitter.com/celcreative


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • After surveying more than 490 principals across the state of Minnesota, Dr. Janet Swiecichowski, APR has some powerful findings to share with us today on employee well-being and burnout in schools.
  • Burnout isn’t just about personal self-care. It relates back to organizational problems and work conditions, and Janet shares the 5 areas organizations need to focus on to reduce staff burnout.
  • Are you experiencing one of the three signs of burnout? Find out as Janet explains them in detail.
  • What steps should you take as a school communicator to help with your well-being? You’ll learn simple strategies, from setting boundaries with email responses to watching the media you consume.


    • SPECIAL GUEST

    Dr. Janet Swiecichowski, APR

    Vice President

    CEL Marketing PR Design



    Email: janet@celpr.com 

    Twitter: @jswitch



    Website: http://www.celpr.com 

    Facebook: https://www.facebook.com/celpr 

    Instagram: https://www.instagram.com/celcreative  

    Twitter: https://twitter.com/celcreative


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12445563 Mon, 20 Mar 2023 03:00:00 -0500 2171 154 full false     My Personal Mental Health Journey with Andrea Gribble My Personal Mental Health Journey with Andrea Gribble
  • This country is facing rising issues with mental health, and today I want to be open, vulnerable, and honest with my own journey.
  • Nearly 50 million American adults report having a mental illness, but 50% of adults don’t receive any treatment.
  • It made sense to me that I had severe anxiety when I lost my job and had to move in with my parents back in 2014, but why did I face depression in the fall of 2022 when my life was going so well? I was really hard on myself for that.
  • If you need help, please reach out to a professional. I’ll share my treatment plan, but everyone’s path is different.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com

    ]]>
  • This country is facing rising issues with mental health, and today I want to be open, vulnerable, and honest with my own journey.
  • Nearly 50 million American adults report having a mental illness, but 50% of adults don’t receive any treatment.
  • It made sense to me that I had severe anxiety when I lost my job and had to move in with my parents back in 2014, but why did I face depression in the fall of 2022 when my life was going so well? I was really hard on myself for that.
  • If you need help, please reach out to a professional. I’ll share my treatment plan, but everyone’s path is different.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12400032 Mon, 13 Mar 2023 03:00:00 -0500 1982 153 full false     Much More than Square Pizza: Marketing School Meals with Liz Roesel Much More than Square Pizza: Marketing School Meals with Liz Roesel
  • Meet my twin business owner serving school nutrition programs, Liz Roesel, president and founder of SEA Level Social!
  • Liz shares oodles of tips in this episode, but she specifically describes how to share engaging content about your food program.
  • What do schools get wrong when it comes to social media? It’s easy, and you’ll learn all about it in this episode.
  • It’s National School Breakfast Week right now - March 6-10, 2023. Liz shares some easy ideas you can use on your school nutrition, district, or school-level pages!


    • SPECIAL GUEST

    Liz Roesel

    President and Founder

    SEA Level Social, North Carolina



    Email: liz@sealevelsocial.com 



    Website: www.sealevelsocial.com

    Facebook: https://www.facebook.com/sealevelsocial 

    Instagram: https://www.instagram.com/sealevelsocial 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Meet my twin business owner serving school nutrition programs, Liz Roesel, president and founder of SEA Level Social!
  • Liz shares oodles of tips in this episode, but she specifically describes how to share engaging content about your food program.
  • What do schools get wrong when it comes to social media? It’s easy, and you’ll learn all about it in this episode.
  • It’s National School Breakfast Week right now - March 6-10, 2023. Liz shares some easy ideas you can use on your school nutrition, district, or school-level pages!


    • SPECIAL GUEST

    Liz Roesel

    President and Founder

    SEA Level Social, North Carolina



    Email: liz@sealevelsocial.com 



    Website: www.sealevelsocial.com

    Facebook: https://www.facebook.com/sealevelsocial 

    Instagram: https://www.instagram.com/sealevelsocial 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12353006 Mon, 06 Mar 2023 03:00:00 -0600 2555 152 full false     #SchoolPR Simplified: NSPRA Membership with Melissa McConnell #SchoolPR Simplified: NSPRA Membership with Melissa McConnell
  • You might feel alone in your role as a school communicator, but you don’t need to! Today’s episode uncovers all of the wonderful opportunities available to you through an NSPRA membership.
  • Are you frustrated with reporting impersonating accounts or other inappropriate content on social media platforms that impact your students? Learn about the program NSPRA has with CoSN to talk directly with social media companies.
  • There is so much offered to NSPRA members. Melissa breaks down the primary programs, including webinars, resources, forums, and more.
  • Want to meet Melissa and me in St. Louis this summer? Join us at the NSPRA Seminar! Melissa explains what this event includes and why you should consider signing up.


    • SPECIAL GUEST

    Melissa McConnell

    Manager, Professional Development and Member Engagement

    NSPRA



    Email: mmcconnell@nspra.org 

    Twitter: @EdPRMack


    Website: www.nspra.org 

    Facebook: https://www.facebook.com/NSPRAssociation 

    Instagram: https://www.instagram.com/natlschoolpr 

    Twitter: @NSPRA 

    Linked In: https://www.linkedin.com/company/national-school-public-relations-association/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • You might feel alone in your role as a school communicator, but you don’t need to! Today’s episode uncovers all of the wonderful opportunities available to you through an NSPRA membership.
  • Are you frustrated with reporting impersonating accounts or other inappropriate content on social media platforms that impact your students? Learn about the program NSPRA has with CoSN to talk directly with social media companies.
  • There is so much offered to NSPRA members. Melissa breaks down the primary programs, including webinars, resources, forums, and more.
  • Want to meet Melissa and me in St. Louis this summer? Join us at the NSPRA Seminar! Melissa explains what this event includes and why you should consider signing up.


    • SPECIAL GUEST

    Melissa McConnell

    Manager, Professional Development and Member Engagement

    NSPRA



    Email: mmcconnell@nspra.org 

    Twitter: @EdPRMack


    Website: www.nspra.org 

    Facebook: https://www.facebook.com/NSPRAssociation 

    Instagram: https://www.instagram.com/natlschoolpr 

    Twitter: @NSPRA 

    Linked In: https://www.linkedin.com/company/national-school-public-relations-association/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-12304568 Mon, 27 Feb 2023 03:00:00 -0600 2085 151 full false     Building Your School Publicist Program with Emily Rojas Building Your School Publicist Program with Emily Rojas
  • Today’s guest, Emily Rojas, absolutely loves her job celebrating students and staff in Dalton Public Schools. Find out more about her journey to her role in school PR!
  • Finding great stories to share on social media takes work. Emily breaks down how their Publicist Program works. She covers how the employees are identified, trained, and measured on their duties that are rewarded with a small stipend.
  • Dalton Public Schools has over 13,000 followers on Facebook. Emily shares the three secrets to their success!
  • The #DaltonDifference is more than a hashtag. The entire community rallies behind it. Learn some fun ways that the communications team has promoted the use of this hashtag.


    • SPECIAL GUEST

    Emily Rojas

    Communications Specialist

    Dalton Public Schools, Georgia



    Email: emily.rojas@dalton.k12.ga.us 

    LinkedIn: https://www.linkedin.com/in/emilyaddiemartin/ 



    Website: www.daltonpublicschools.com 

    Facebook: https://www.facebook.com/dpsschools 

    Instagram: https://www.instagram.com/dpsschools/ 

    Twitter: @dpsschools 

    TikTok: https://www.tiktok.com/@dpsschools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Today’s guest, Emily Rojas, absolutely loves her job celebrating students and staff in Dalton Public Schools. Find out more about her journey to her role in school PR!
  • Finding great stories to share on social media takes work. Emily breaks down how their Publicist Program works. She covers how the employees are identified, trained, and measured on their duties that are rewarded with a small stipend.
  • Dalton Public Schools has over 13,000 followers on Facebook. Emily shares the three secrets to their success!
  • The #DaltonDifference is more than a hashtag. The entire community rallies behind it. Learn some fun ways that the communications team has promoted the use of this hashtag.


    • SPECIAL GUEST

    Emily Rojas

    Communications Specialist

    Dalton Public Schools, Georgia



    Email: emily.rojas@dalton.k12.ga.us 

    LinkedIn: https://www.linkedin.com/in/emilyaddiemartin/ 



    Website: www.daltonpublicschools.com 

    Facebook: https://www.facebook.com/dpsschools 

    Instagram: https://www.instagram.com/dpsschools/ 

    Twitter: @dpsschools 

    TikTok: https://www.tiktok.com/@dpsschools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-12258956 Mon, 20 Feb 2023 03:00:00 -0600 2092 150 full false     A Superintendent’s Success Story Using Social Media with Matthew J. Murphy, Ed. D. A Superintendent’s Success Story Using Social Media with Matthew J. Murphy, Ed. D.
  • Today’s guest has spent 33 years in education and has only recently retired to coach teachers and leaders. Dr. Matthew Murphy believes in the power of social media and shares many examples in our interview.
  • Why are some leaders so fearful of social media? Matthew believes there are two main reasons and explains them in detail. This is really helpful for those listeners who struggle with getting some of their own administrators on board.
  • The Profile of a Graduate program was an important initiative at Ramsey School District in New Jersey, but without good communication, it would have just sat on a shelf. Matthew shares examples of how they used social media to continually communicate the program to the community.
  • Social media and smiling kids are great, but the “why” behind each activity, lesson, or experience is the most important. Let your followers know why you’re doing what you’re doing!


    • SPECIAL GUEST

    Matthew J. Murphy, Ed. D.

    Former Superintendent

    Ramsey Public Schools, New Jersey



    Email: drmatthewmurphy@verizon.net 

    Twitter: @drmatthewmurphy

    Instagram: https://www.instagram.com/drmatthewmurphy 



    Website: https://drmatthewmurphy.com 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Today’s guest has spent 33 years in education and has only recently retired to coach teachers and leaders. Dr. Matthew Murphy believes in the power of social media and shares many examples in our interview.
  • Why are some leaders so fearful of social media? Matthew believes there are two main reasons and explains them in detail. This is really helpful for those listeners who struggle with getting some of their own administrators on board.
  • The Profile of a Graduate program was an important initiative at Ramsey School District in New Jersey, but without good communication, it would have just sat on a shelf. Matthew shares examples of how they used social media to continually communicate the program to the community.
  • Social media and smiling kids are great, but the “why” behind each activity, lesson, or experience is the most important. Let your followers know why you’re doing what you’re doing!


    • SPECIAL GUEST

    Matthew J. Murphy, Ed. D.

    Former Superintendent

    Ramsey Public Schools, New Jersey



    Email: drmatthewmurphy@verizon.net 

    Twitter: @drmatthewmurphy

    Instagram: https://www.instagram.com/drmatthewmurphy 



    Website: https://drmatthewmurphy.com 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12210730 Mon, 13 Feb 2023 03:00:00 -0600 2352 149 full false     Creating Campaigns for Beginners with Megan Anthony Creating Campaigns for Beginners with Megan Anthony
  • Are you overwhelmed with the thought of creating a campaign in your district? You’re in the right spot! Megan will break down her simple process.
  • Learn the step-by-step process of using the RPIE (Research, Planning, Implementation, Evaluation) to plan your campaign. 
  • Hear two specific examples of how Megan put this process to work in two different districts, and learn the success of each!
  • Be inspired by great campaigns to introduce new leaders and attract substitutes to your district.


    • SPECIAL GUEST

    Megan Anthony

    Communications Coordinator

    Canal Winchester Schools, Ohio



    Email: manthony@cwls.us 

    Twitter: @MeganAnthonyPR



    Website: https://www.cwschools.org  

    Facebook: https://www.facebook.com/cwschools 

    Instagram: https://www.instagram.com/canalwinchesterschools/ 

    Twitter: @CW_Schools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Are you overwhelmed with the thought of creating a campaign in your district? You’re in the right spot! Megan will break down her simple process.
  • Learn the step-by-step process of using the RPIE (Research, Planning, Implementation, Evaluation) to plan your campaign. 
  • Hear two specific examples of how Megan put this process to work in two different districts, and learn the success of each!
  • Be inspired by great campaigns to introduce new leaders and attract substitutes to your district.


    • SPECIAL GUEST

    Megan Anthony

    Communications Coordinator

    Canal Winchester Schools, Ohio



    Email: manthony@cwls.us 

    Twitter: @MeganAnthonyPR



    Website: https://www.cwschools.org  

    Facebook: https://www.facebook.com/cwschools 

    Instagram: https://www.instagram.com/canalwinchesterschools/ 

    Twitter: @CW_Schools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12162161 Mon, 06 Feb 2023 03:00:00 -0600 2241 148 full false     TikTok, Reels, and Consistent Storytelling for Your District with Breanna Hensley TikTok, Reels, and Consistent Storytelling for Your District with Breanna Hensley
  • With 45 schools to celebrate and only 4 people in the communications department, you’ll be amazed at the storytelling that’s happening from Buncombe County Schools!
  • Breanna will share specific strategies that are working to receive great content to share on their social media channels.
  • Are you considering TikTok for your district? Breanna shares why they started using TikTok in August of 2022, what works well for them, and how they ensure appropriate music is used.
  • Adding another channel doesn’t have to mean more work. We discuss how you can create and use a video on several different platforms without any additional work. And guess what? The reach is still awesome!
  • UPDATE: Hang on to the end of the episode! North Carolina’s Governor created a mandate that shifted the school’s ability to use TikTok on state-issued devices. Breanna will share what that means for their channel, how they handled it, and their plans for moving forward.


    • SPECIAL GUEST

    Breanna Hensley

    Digital Marketing Specialist

    Buncombe County Schools, North Carolina



    Email: breanna.hensley@bcsemail.org 



    Website: https://www.buncombeschools.org/ 

    Facebook: https://www.facebook.com/BuncombeSchools/ 

    Instagram: https://www.instagram.com/buncombeschools/

    Twitter: @Buncombeschools

    TikTok: @Buncombeschools  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • With 45 schools to celebrate and only 4 people in the communications department, you’ll be amazed at the storytelling that’s happening from Buncombe County Schools!
  • Breanna will share specific strategies that are working to receive great content to share on their social media channels.
  • Are you considering TikTok for your district? Breanna shares why they started using TikTok in August of 2022, what works well for them, and how they ensure appropriate music is used.
  • Adding another channel doesn’t have to mean more work. We discuss how you can create and use a video on several different platforms without any additional work. And guess what? The reach is still awesome!
  • UPDATE: Hang on to the end of the episode! North Carolina’s Governor created a mandate that shifted the school’s ability to use TikTok on state-issued devices. Breanna will share what that means for their channel, how they handled it, and their plans for moving forward.


    • SPECIAL GUEST

    Breanna Hensley

    Digital Marketing Specialist

    Buncombe County Schools, North Carolina



    Email: breanna.hensley@bcsemail.org 



    Website: https://www.buncombeschools.org/ 

    Facebook: https://www.facebook.com/BuncombeSchools/ 

    Instagram: https://www.instagram.com/buncombeschools/

    Twitter: @Buncombeschools

    TikTok: @Buncombeschools  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-12116262 Mon, 30 Jan 2023 03:00:00 -0600 2971 full false     Social Media at Small Private Schools—Leading the Fan Club with Stephanie Jakoblich Social Media at Small Private Schools—Leading the Fan Club with Stephanie Jakoblich
  • Social media has dramatically impacted the growth of this small Catholic school in Mahtomedi, MN. Stephanie will share their story.
  • How do you make people feel like they are part of your school? Check out the Facebook and Instagram channels for St. Jude of the Lake Catholic School (links below). Stephanie will share her strategies for telling such remarkable stories.
  • You may never know the impact your social media efforts have. Luckily though, Stephanie's heartfelt story of a community member led to a substantial monetary gift to the school’s technology program!
  • Stephanie is a one-person shop. How does she stay on top of it all? Her school invests in professional development through the #SocialSchool4EDU membership program! She will share details about how the training has impacted her storytelling.


    • SPECIAL GUEST

    Stephanie Jakoblich

    Communications & Marketing

    St. Jude of the Lake Catholic School, Minnesota



    Email: Sjakoblich@stjudeofthelake.org 

    LinkedIn: Stephanie Jakoblich


    Website: https://www.stjudeofthelakeschool.org/ 

    Facebook: www.facebook.com/stjudeofthelakeschool 

    Instagram: www.instagram.com/stjudeofthelakeschool/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Social media has dramatically impacted the growth of this small Catholic school in Mahtomedi, MN. Stephanie will share their story.
  • How do you make people feel like they are part of your school? Check out the Facebook and Instagram channels for St. Jude of the Lake Catholic School (links below). Stephanie will share her strategies for telling such remarkable stories.
  • You may never know the impact your social media efforts have. Luckily though, Stephanie's heartfelt story of a community member led to a substantial monetary gift to the school’s technology program!
  • Stephanie is a one-person shop. How does she stay on top of it all? Her school invests in professional development through the #SocialSchool4EDU membership program! She will share details about how the training has impacted her storytelling.


    • SPECIAL GUEST

    Stephanie Jakoblich

    Communications & Marketing

    St. Jude of the Lake Catholic School, Minnesota



    Email: Sjakoblich@stjudeofthelake.org 

    LinkedIn: Stephanie Jakoblich


    Website: https://www.stjudeofthelakeschool.org/ 

    Facebook: www.facebook.com/stjudeofthelakeschool 

    Instagram: www.instagram.com/stjudeofthelakeschool/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-12030159 Mon, 23 Jan 2023 03:00:00 -0600 2413 146 full false     How to Boost Student Enrollment in Competitive Markets with Lou Jimenez How to Boost Student Enrollment in Competitive Markets with Lou Jimenez
  • Student recruitment is the focus of Lincoln Barretta Consulting. They work with schools across the country to grow enrollment.
  • Lou shares two ways to recruit students: digitally and through community outreach.
  • Social media is key to recruitment, and Lou will highlight three helpful strategies for schools to follow, along with identifying the one thing he sees many schools getting wrong.
  • What kind of content should you be sharing to increase enrollment? You’ll grab several ideas today!


    • SPECIAL GUEST

    Lou Jimenez

    President of Lincoln Barretta Consulting



    Email: Ljimenez@lincolnbarretta.com 



    Website: www.lincolnbarretta.com

    Facebook: https://www.facebook.com/lincolnbarretta 

    Instagram: https://www.instagram.com/lincolnbarrettaconsulting  

    Twitter: https://www.twitter.com/barrettalincoln 

    LinkedIn: https://www.linkedin.com/company/lincolnbarretta 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Student recruitment is the focus of Lincoln Barretta Consulting. They work with schools across the country to grow enrollment.
  • Lou shares two ways to recruit students: digitally and through community outreach.
  • Social media is key to recruitment, and Lou will highlight three helpful strategies for schools to follow, along with identifying the one thing he sees many schools getting wrong.
  • What kind of content should you be sharing to increase enrollment? You’ll grab several ideas today!


    • SPECIAL GUEST

    Lou Jimenez

    President of Lincoln Barretta Consulting



    Email: Ljimenez@lincolnbarretta.com 



    Website: www.lincolnbarretta.com

    Facebook: https://www.facebook.com/lincolnbarretta 

    Instagram: https://www.instagram.com/lincolnbarrettaconsulting  

    Twitter: https://www.twitter.com/barrettalincoln 

    LinkedIn: https://www.linkedin.com/company/lincolnbarretta 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-12022429 Mon, 16 Jan 2023 03:00:00 -0600 1413 145 full false     Social Media Strategy & Avoiding Burnout in School PR with Christy McGee, APR Social Media Strategy & Avoiding Burnout in School PR with Christy McGee, APR
  • Today you will learn from one of the best, Christy McGee, APR. She has 17 years of experience in school PR and serves a district with 8,000 students.
  • In the summer of 2020, she realized she couldn’t continue at the 24/7 pace she had been operating. Christy shares many practical tips to avoid burnout. 
  • Grab two strategies to get more great content from your schools.
  • Learn what some of the best-performing posts are for the district, and see how you can apply them to your schools! 


    • SPECIAL GUEST

    Christy McGee, APR

    Director of Communications

    Fountain-Fort Carson School District 8, Colorado



    Email: cmcgee@ffc8.org 

    Twitter: @christy_mcgee    



    Website: https://www.ffc8.org 

    Facebook: https://www.facebook.com/FFC8schools

    Instagram: https://www.instagram.com/FFC8schools  

    Twitter: https://twitter.com/FFC8schools 



    USEFUL INFORMATION

    • Click here to learn more about the mission to serve military families in this short video!
    • Interested in our membership program? Learn more here: https://socialschool4edu.com/ 

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Today you will learn from one of the best, Christy McGee, APR. She has 17 years of experience in school PR and serves a district with 8,000 students.
  • In the summer of 2020, she realized she couldn’t continue at the 24/7 pace she had been operating. Christy shares many practical tips to avoid burnout. 
  • Grab two strategies to get more great content from your schools.
  • Learn what some of the best-performing posts are for the district, and see how you can apply them to your schools! 


    • SPECIAL GUEST

    Christy McGee, APR

    Director of Communications

    Fountain-Fort Carson School District 8, Colorado



    Email: cmcgee@ffc8.org 

    Twitter: @christy_mcgee    



    Website: https://www.ffc8.org 

    Facebook: https://www.facebook.com/FFC8schools

    Instagram: https://www.instagram.com/FFC8schools  

    Twitter: https://twitter.com/FFC8schools 



    USEFUL INFORMATION

    • Click here to learn more about the mission to serve military families in this short video!
    • Interested in our membership program? Learn more here: https://socialschool4edu.com/ 

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11977450 Mon, 09 Jan 2023 03:00:00 -0600 2759 144 full false     Showcase Classroom Learning in 2023 with Andrea Gribble Showcase Classroom Learning in 2023 with Andrea Gribble
  • Let’s give our community a peek into what is actually happening inside our classrooms by sharing photos and videos of student learning.
  • Do you have standout programs or advanced technology in your schools? Share short videos of students talking about it.
  • Are there business partnerships that you could highlight before the end of the school year?
  • Make plans for celebrating your seniors now. Andrea shares some helpful advice.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com


    ]]>
  • Let’s give our community a peek into what is actually happening inside our classrooms by sharing photos and videos of student learning.
  • Do you have standout programs or advanced technology in your schools? Share short videos of students talking about it.
  • Are there business partnerships that you could highlight before the end of the school year?
  • Make plans for celebrating your seniors now. Andrea shares some helpful advice.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11904742 Mon, 02 Jan 2023 03:00:00 -0600 1000 143 full false     Defining Educational Equity in Your District with Heidi Vega Defining Educational Equity in Your District with Heidi Vega
  • Today’s guest has a passion for equity in our schools and you will hear where that comes from as Heidi shares her story.
  • Equity 365 is an initiative that the Arizona School Boards Association has implemented. You’ll learn how you might be able to incorporate it into your district.
  • How do you define educational equity in your district? Heidi shares the importance of doing the work to help navigate these divisive times in our communities.
  • A recent social media audit unveiled some helpful insight into how ASBA is managing its social channels, and their findings could help you! 


    • SPECIAL GUEST

    Heidi Vega

    Director of Communications

    Arizona School Boards Association


    Email: hvega@azsba.org 

    Twitter: @heidi_hvega    



    Website: www.azsba.org 

    Facebook: https://www.facebook.com/ASBAFans 

    Instagram: https://www.instagram.com/asba_az/ 

    Twitter: https://twitter.com/azsba 

    TikTok: https://www.tiktok.com/@asba_az 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Today’s guest has a passion for equity in our schools and you will hear where that comes from as Heidi shares her story.
  • Equity 365 is an initiative that the Arizona School Boards Association has implemented. You’ll learn how you might be able to incorporate it into your district.
  • How do you define educational equity in your district? Heidi shares the importance of doing the work to help navigate these divisive times in our communities.
  • A recent social media audit unveiled some helpful insight into how ASBA is managing its social channels, and their findings could help you! 


    • SPECIAL GUEST

    Heidi Vega

    Director of Communications

    Arizona School Boards Association


    Email: hvega@azsba.org 

    Twitter: @heidi_hvega    



    Website: www.azsba.org 

    Facebook: https://www.facebook.com/ASBAFans 

    Instagram: https://www.instagram.com/asba_az/ 

    Twitter: https://twitter.com/azsba 

    TikTok: https://www.tiktok.com/@asba_az 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11897196 Mon, 26 Dec 2022 03:00:00 -0600 2416 142 full false     No Social Media for the District? No Problem! with Aurora Meyer, APR No Social Media for the District? No Problem! with Aurora Meyer, APR
  • When I started searching for Columbia Public Schools on social media, I couldn’t find it! In this interview, you’ll find out why. And I’m really intrigued by this approach!
  • Aurora shares her journey into school communications and why she absolutely LOVES sharing the amazing, wonderful stories happening in her district.
  • Canva is a go-to tool for most of us. Aurora will dive into some of her best tips, and she is even sharing some templates for you to modify!


    • SPECIAL GUEST

    Aurora Meyer, APR

    Communication Manager

    Columbia Public Schools, Missouri



    Email: aurora@aurorameyer.com 

    Twitter: @aurorameyer   

    LinkedIn: https://www.linkedin.com/in/aurorameyer/  



    Website: https://www.cpsk12.org/cpsk12 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • When I started searching for Columbia Public Schools on social media, I couldn’t find it! In this interview, you’ll find out why. And I’m really intrigued by this approach!
  • Aurora shares her journey into school communications and why she absolutely LOVES sharing the amazing, wonderful stories happening in her district.
  • Canva is a go-to tool for most of us. Aurora will dive into some of her best tips, and she is even sharing some templates for you to modify!


    • SPECIAL GUEST

    Aurora Meyer, APR

    Communication Manager

    Columbia Public Schools, Missouri



    Email: aurora@aurorameyer.com 

    Twitter: @aurorameyer   

    LinkedIn: https://www.linkedin.com/in/aurorameyer/  



    Website: https://www.cpsk12.org/cpsk12 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11842961 Mon, 19 Dec 2022 03:00:00 -0600 2361 141 full false     Making Your Community Smile Through Social Media with Jason Laz Making Your Community Smile Through Social Media with Jason Laz
  • He’s only one year in, but guest Jason Laz is making a big impact for his district in New York.
  • Jason will share a simple tip (one that I’ve never shared) to get more photo submissions from parents and the community.
  • What is Jason’s trick for inspiration and support in his role? He is part of the #SocialSchool4EDU membership program. He’ll break down why it has been so helpful for him as a one-person department.
  • You might need help predicting what type of content will do well on social media. You are not alone. Jason will share his strategy, which involves sharing a lot of smiles!


    • SPECIAL GUEST

    Jason Laz

    Communications Specialist

    Troy City School District, New York



    Email: lazj@troycsd.org 

    Twitter: @jasonlaz    



    Website: http://www.troycsd.org 

    Facebook: https://www.facebook.com/troycsd 

    Twitter: https://twitter.com/tcsd 

    https://twitter.com/troynysports 

    Instagram: https://www.instagram.com/troycsd 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • He’s only one year in, but guest Jason Laz is making a big impact for his district in New York.
  • Jason will share a simple tip (one that I’ve never shared) to get more photo submissions from parents and the community.
  • What is Jason’s trick for inspiration and support in his role? He is part of the #SocialSchool4EDU membership program. He’ll break down why it has been so helpful for him as a one-person department.
  • You might need help predicting what type of content will do well on social media. You are not alone. Jason will share his strategy, which involves sharing a lot of smiles!


    • SPECIAL GUEST

    Jason Laz

    Communications Specialist

    Troy City School District, New York



    Email: lazj@troycsd.org 

    Twitter: @jasonlaz    



    Website: http://www.troycsd.org 

    Facebook: https://www.facebook.com/troycsd 

    Twitter: https://twitter.com/tcsd 

    https://twitter.com/troynysports 

    Instagram: https://www.instagram.com/troycsd 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11832951 Mon, 12 Dec 2022 03:00:00 -0600 2177 140 full false     Advance the Sense of Belonging in Your School District with Josh Sauer, APR Advance the Sense of Belonging in Your School District with Josh Sauer, APR
  • Today’s guest recently transitioned from a school communicator to a vendor, but that is only part of his journey that we talk about today.
  • All students and staff want a sense of belonging within your school. Josh shares practical tips on how to do that, using his journey to focus on the LGBTQ+ community.
  • How do you ensure that you're celebrating all of your students and staff? Look under the rocks and amplify all stories.
  • Our conversation wraps up with some thoughts on what sets Finalsite apart from other solutions.


    • SPECIAL GUEST

    Josh Sauer, APR

    Director of District Communications Strategy

    Finalsite



    Email: joshua.sauer@finalsite.com 

    Twitter: @JoshuaTSauer    



    Website: www.finalsite.com 

    Facebook: https://www.facebook.com/Finalsite 

    Twitter: https://twitter.com/Finalsite 

    LinkedIn: https://www.linkedin.com/company/finalsite/ 

    YouTube: https://www.youtube.com/user/finalsite 


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Today’s guest recently transitioned from a school communicator to a vendor, but that is only part of his journey that we talk about today.
  • All students and staff want a sense of belonging within your school. Josh shares practical tips on how to do that, using his journey to focus on the LGBTQ+ community.
  • How do you ensure that you're celebrating all of your students and staff? Look under the rocks and amplify all stories.
  • Our conversation wraps up with some thoughts on what sets Finalsite apart from other solutions.


    • SPECIAL GUEST

    Josh Sauer, APR

    Director of District Communications Strategy

    Finalsite



    Email: joshua.sauer@finalsite.com 

    Twitter: @JoshuaTSauer    



    Website: www.finalsite.com 

    Facebook: https://www.facebook.com/Finalsite 

    Twitter: https://twitter.com/Finalsite 

    LinkedIn: https://www.linkedin.com/company/finalsite/ 

    YouTube: https://www.youtube.com/user/finalsite 


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11787936 Mon, 05 Dec 2022 03:00:00 -0600 2264 139 full false     Consistent Storytelling for Charter Schools with Donna Ogden Consistent Storytelling for Charter Schools with Donna Ogden
  • Families and supporters of this charter school in Texas want to see what students and staff are doing in the classroom. Social media is the perfect spot!
  • The evolution since starting their pages and school in 2019 has transformed from posting information only to sharing fun, behind-the-scenes stories.
  • Staff features have been very successful for Great Hearts Lakeside, and Donna shares how she coordinates this feature.
  • Perfection can be the enemy. Donna shares her best tip to keep content flowing for her school.


    • SPECIAL GUEST

    Donna Ogden

    Director of Academy Giving & Community Engagement

    Great Hearts Texas Network, Texas



    Email: donna.ogden@greatheartslakeside.org 



    Website: https://lakeside.greatheartsamerica.org/ 

    Facebook: https://www.facebook.com/GreatHeartsLakeside    

    Instagram: https://www.instagram.com/greatheartslakeside/ 

    Twitter: https://twitter.com/GreatHeartsAcad 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Families and supporters of this charter school in Texas want to see what students and staff are doing in the classroom. Social media is the perfect spot!
  • The evolution since starting their pages and school in 2019 has transformed from posting information only to sharing fun, behind-the-scenes stories.
  • Staff features have been very successful for Great Hearts Lakeside, and Donna shares how she coordinates this feature.
  • Perfection can be the enemy. Donna shares her best tip to keep content flowing for her school.


    • SPECIAL GUEST

    Donna Ogden

    Director of Academy Giving & Community Engagement

    Great Hearts Texas Network, Texas



    Email: donna.ogden@greatheartslakeside.org 



    Website: https://lakeside.greatheartsamerica.org/ 

    Facebook: https://www.facebook.com/GreatHeartsLakeside    

    Instagram: https://www.instagram.com/greatheartslakeside/ 

    Twitter: https://twitter.com/GreatHeartsAcad 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11750067 Mon, 28 Nov 2022 03:00:00 -0600 2018 138 full false     What the Latest Data Reveals About Parent Behavior and School Marketing Priorities with Angela Brown What the Latest Data Reveals About Parent Behavior and School Marketing Priorities with Angela Brown
  • Angela is back with the newest data you need to make informed decisions on your marketing and communications strategies.
  • How are parents searching for schools? The latest parent survey lets you know the top methods and how your school can ensure it shows up!
  • What about social media? You’ll learn the top three social media channels parents say they are using when learning more about your school.
  • With all this new research now available, Angela will share three things that school communicators can take action on immediately. 


    • SPECIAL GUEST

    Angela Brown

    K-12 Senior Enrollment Insights Leader

    Niche - Pittsburgh, Pennsylvania 


    Email: angela.brown@niche.com

    Twitter: @angelambrown 

    LinkedIn: https://www.linkedin.com/in/angelambrown/ 



    Website: https://www.niche.com  

    Facebook: https://www.facebook.com/nichesocial 

    LinkedIn: https://www.linkedin.com/company/nichesocial/     

    Twitter: https://twitter.com/Niche_Insights



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Angela is back with the newest data you need to make informed decisions on your marketing and communications strategies.
  • How are parents searching for schools? The latest parent survey lets you know the top methods and how your school can ensure it shows up!
  • What about social media? You’ll learn the top three social media channels parents say they are using when learning more about your school.
  • With all this new research now available, Angela will share three things that school communicators can take action on immediately. 


    • SPECIAL GUEST

    Angela Brown

    K-12 Senior Enrollment Insights Leader

    Niche - Pittsburgh, Pennsylvania 


    Email: angela.brown@niche.com

    Twitter: @angelambrown 

    LinkedIn: https://www.linkedin.com/in/angelambrown/ 



    Website: https://www.niche.com  

    Facebook: https://www.facebook.com/nichesocial 

    LinkedIn: https://www.linkedin.com/company/nichesocial/     

    Twitter: https://twitter.com/Niche_Insights



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11706830 Mon, 21 Nov 2022 03:00:00 -0600 2535 137 full false     Making “Reel” Connections with Students Through Instagram Reels with Megan Renihan Making “Reel” Connections with Students Through Instagram Reels with Megan Renihan
  • Looking to engage students in a meaningful way? Use Instagram Reels! Megan Renihan and Pioneer Joe are making “Reel” connections and you are going to learn all about it in this episode.
  • Megan shares her tips for consistency, hashtags, and trending audio.
  • Looking to reach even more people? Try out the Collabs feature where your Reel can be posted on several accounts at the same time.
  • Discover some ideas that you can try by watching the Instagram Reels page for Batesville School District!


    • SPECIAL GUEST

    Megan Renihan

    Communications Coordinator

    Batesville School District, Arkansas


    Email: mrenihan@gobsd1.org 

    Twitter: @megan_graddy    


    Website: https://www.batesvilleschools.com/ 

    Facebook: https://www.facebook.com/BatesvilleSchoolDistrict 

    Instagram: https://www.instagram.com/batesville_schools/ 

    Twitter: https://twitter.com/BatesvilleSD 

    YouTube: https://www.youtube.com/channel/UCd-BrhoAXPPKodXJcruHb0Q 

    RSS Feed (podcast): https://rss.com/podcasts/bsdpioneerupdate/  

    Pinterest: https://pin.it/2aZWCk5 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Looking to engage students in a meaningful way? Use Instagram Reels! Megan Renihan and Pioneer Joe are making “Reel” connections and you are going to learn all about it in this episode.
  • Megan shares her tips for consistency, hashtags, and trending audio.
  • Looking to reach even more people? Try out the Collabs feature where your Reel can be posted on several accounts at the same time.
  • Discover some ideas that you can try by watching the Instagram Reels page for Batesville School District!


    • SPECIAL GUEST

    Megan Renihan

    Communications Coordinator

    Batesville School District, Arkansas


    Email: mrenihan@gobsd1.org 

    Twitter: @megan_graddy    


    Website: https://www.batesvilleschools.com/ 

    Facebook: https://www.facebook.com/BatesvilleSchoolDistrict 

    Instagram: https://www.instagram.com/batesville_schools/ 

    Twitter: https://twitter.com/BatesvilleSD 

    YouTube: https://www.youtube.com/channel/UCd-BrhoAXPPKodXJcruHb0Q 

    RSS Feed (podcast): https://rss.com/podcasts/bsdpioneerupdate/  

    Pinterest: https://pin.it/2aZWCk5 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-11662340 Mon, 14 Nov 2022 03:00:00 -0600 2688 136 full false     Creating a Successful Brand Ambassador Program with Jerry Almendarez Creating a Successful Brand Ambassador Program with Jerry Almendarez
  • As Superintendent of Santa Ana Unified School District, Jerry Almendarez has embraced social media to not only tell stories but to lead with social influence.
  • The Brand Ambassador Program has enabled the district to tell thousands of stories through various school social media accounts.
  • Jerry defines the value of social media for a school district.
  • Social media storytelling should relate to your priorities. If your district has not fully accepted social media as a tool to celebrate and communicate with your community, have them listen to this podcast!


    • SPECIAL GUEST

    Jerry Almendarez

    Superintendent 

    Santa Ana Unified School District, California



    Email: jerry.almendarez@sausd.us 

    Jerry’s Twitter: @JerryAlmendarez

    Jerry’s LinkedIn: Click Here

    Jerry’s Instagram: @jerryalmendarez



    Website: https://www.sausd.us/ 

    Facebook: https://www.facebook.com/sausd 

    Instagram: https://www.instagram.com/santaanausd 

    Twitter: https://twitter.com/SantaAnaUSD 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com



    ]]>
  • As Superintendent of Santa Ana Unified School District, Jerry Almendarez has embraced social media to not only tell stories but to lead with social influence.
  • The Brand Ambassador Program has enabled the district to tell thousands of stories through various school social media accounts.
  • Jerry defines the value of social media for a school district.
  • Social media storytelling should relate to your priorities. If your district has not fully accepted social media as a tool to celebrate and communicate with your community, have them listen to this podcast!


    • SPECIAL GUEST

    Jerry Almendarez

    Superintendent 

    Santa Ana Unified School District, California



    Email: jerry.almendarez@sausd.us 

    Jerry’s Twitter: @JerryAlmendarez

    Jerry’s LinkedIn: Click Here

    Jerry’s Instagram: @jerryalmendarez



    Website: https://www.sausd.us/ 

    Facebook: https://www.facebook.com/sausd 

    Instagram: https://www.instagram.com/santaanausd 

    Twitter: https://twitter.com/SantaAnaUSD 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com



    ]]>     Andrea Gribble Buzzsprout-11616055 Mon, 07 Nov 2022 03:00:00 -0600 2005 135 full false     Give the People What They Want with Tanisha D. Hearn Give the People What They Want with Tanisha D. Hearn
  • Great communication and social media can truly shift your district's culture. Tanisha shares how showcasing all of the positive stories has made a difference in the Seguin community.
  • Getting enough content is never a concern for this district. Listen to the many ways Tanisha receives stories to feature.
  • Want to try something fun? Consider a green screen video with your athletes or fine arts students. You’ll see an example of it linked below!
  • One of Tanisha’s biggest struggles with managing social media is logging off. Learn one of her tips on how she manages to make time for family and herself.


    • SPECIAL GUEST

    Tanisha D. Hearn

    Communications Specialist

    Seguin Independent School District, Texas



    Email: Thearn@seguin.k12.tx.us 

    Twitter: @TanishaDHearn    



    Website: https://www.seguin.k12.tx.us 

    Facebook: https://www.facebook.com/SeguinISD 

    Instagram: https://www.instagram.com/seguinisd/?hl=en 

    Twitter: https://twitter.com/SeguinISD 

    LinkedIn:https://www.linkedin.com/company/seguinisd/  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Great communication and social media can truly shift your district's culture. Tanisha shares how showcasing all of the positive stories has made a difference in the Seguin community.
  • Getting enough content is never a concern for this district. Listen to the many ways Tanisha receives stories to feature.
  • Want to try something fun? Consider a green screen video with your athletes or fine arts students. You’ll see an example of it linked below!
  • One of Tanisha’s biggest struggles with managing social media is logging off. Learn one of her tips on how she manages to make time for family and herself.


    • SPECIAL GUEST

    Tanisha D. Hearn

    Communications Specialist

    Seguin Independent School District, Texas



    Email: Thearn@seguin.k12.tx.us 

    Twitter: @TanishaDHearn    



    Website: https://www.seguin.k12.tx.us 

    Facebook: https://www.facebook.com/SeguinISD 

    Instagram: https://www.instagram.com/seguinisd/?hl=en 

    Twitter: https://twitter.com/SeguinISD 

    LinkedIn:https://www.linkedin.com/company/seguinisd/  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11572011 Mon, 31 Oct 2022 03:00:00 -0500 1716 134 full false     Building Business Partnerships with Your Schools with Tricia Roddy and Tom Burton Building Business Partnerships with Your Schools with Tricia Roddy and Tom Burton
  • The business partnership program at Princeton City School District started with just 38 businesses, but has recently passed 500. This interview will share how they built such a strong program.
  • When Tom and Tricia approached businesses, they flipped the question. Instead of asking “What can you do for our school?,” they asked, “What can we do for your business?” It changed everything.
  • Tricia will share how they use social media to celebrate the business partnerships.
  • If you’re thinking of starting a program like this, our guests will share their advice for getting started.


    • SPECIAL GUESTS

    Tricia Roddy

    Director of Communications

    Princeton City Schools, Ohio


    Email: troddy@vikingmail.org

    Twitter: @trishroddy


    Tom Burton

    Superintendent

    Princeton City Schools, Ohio


    Twitter: @VikingDiffSuper    



    Website: www.princetonschools.net 

    Facebook: https://www.facebook.com/pcsdvikings 

    Instagram: https://www.instagram.com/pcsdvikings/ 

    Twitter: https://twitter.com/pcsdviking 

    YouTube: https://www.youtube.com/user/princetonvikings 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • The business partnership program at Princeton City School District started with just 38 businesses, but has recently passed 500. This interview will share how they built such a strong program.
  • When Tom and Tricia approached businesses, they flipped the question. Instead of asking “What can you do for our school?,” they asked, “What can we do for your business?” It changed everything.
  • Tricia will share how they use social media to celebrate the business partnerships.
  • If you’re thinking of starting a program like this, our guests will share their advice for getting started.


    • SPECIAL GUESTS

    Tricia Roddy

    Director of Communications

    Princeton City Schools, Ohio


    Email: troddy@vikingmail.org

    Twitter: @trishroddy


    Tom Burton

    Superintendent

    Princeton City Schools, Ohio


    Twitter: @VikingDiffSuper    



    Website: www.princetonschools.net 

    Facebook: https://www.facebook.com/pcsdvikings 

    Instagram: https://www.instagram.com/pcsdvikings/ 

    Twitter: https://twitter.com/pcsdviking 

    YouTube: https://www.youtube.com/user/princetonvikings 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11528864 Mon, 24 Oct 2022 03:00:00 -0500 2645 133 full false     Wisdom from a Well-Connected School Communicator with Thomas Scheidel, APR Wisdom from a Well-Connected School Communicator with Thomas Scheidel, APR
  • With a background in broadcasting, Tom has used his “outside” view of education to help him communicate for the Allegan Area ESA in Michigan for the past 11 years.
  • In his role, Tom helps serve 8 local school districts and 2 academies with support for social media and communication.
  • Using social media for a financing campaign? Listen in to some of Tom’s best tips.
  • Networking is key to your survival in this role. Tom shares how getting connected through social media, state chapters, and national organizations has helped his career.


    • SPECIAL GUEST

    Thomas Scheidel

    Public Information Coordinator

    Allegan Area ESA, Michigan



    Email: tom.scheidel@alleganaesa.org 

    Twitter: @TomsTravels    



    Website: www.alleganaesa.org 

    Facebook: https://www.facebook.com/AlleganAreaESA 

    Twitter: https://twitter.com/AlleganAreaESA 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • With a background in broadcasting, Tom has used his “outside” view of education to help him communicate for the Allegan Area ESA in Michigan for the past 11 years.
  • In his role, Tom helps serve 8 local school districts and 2 academies with support for social media and communication.
  • Using social media for a financing campaign? Listen in to some of Tom’s best tips.
  • Networking is key to your survival in this role. Tom shares how getting connected through social media, state chapters, and national organizations has helped his career.


    • SPECIAL GUEST

    Thomas Scheidel

    Public Information Coordinator

    Allegan Area ESA, Michigan



    Email: tom.scheidel@alleganaesa.org 

    Twitter: @TomsTravels    



    Website: www.alleganaesa.org 

    Facebook: https://www.facebook.com/AlleganAreaESA 

    Twitter: https://twitter.com/AlleganAreaESA 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11485185 Mon, 17 Oct 2022 03:00:00 -0500 2368 132 full false     Falling Back in Love With Your Job in School PR with Sarah O’Donnell Falling Back in Love With Your Job in School PR with Sarah O’Donnell
  • Learn the tool Sarah utilizes to stay on top of all of the social media platforms in her district of 7200 students.
  • Getting the right content to share on social media is a challenge. Sarah shares three keys to doing this, which include building relationships, embracing the quality of content received, and asking for help.
  • COVID really changed the role of a school communicator. Sarah shares her own struggles and offers her experience in falling back in love with her role of telling stories about awesome students and amazing staff.
  • Boundaries are key. Sarah is a one-person shop, and we talk about how she tries to balance it all.


    • SPECIAL GUEST

    Sarah O’Donnell, M.S. IMC

    Director of Communications

    Stevens Point Area Public School District, Wisconsin


    Email: sodonnel@pointschools.net 

    LinkedIn: https://www.linkedin.com/in/sarahlilliano/ 

    Twitter: @sarahlilliano  

    Instagram: @sarahlilliano



    Website: www.pointschools.net 

    Instagram: https://www.instagram.com/pointschools 

    Twitter: https://twitter.com/pointschools 

    LinkedIn: https://www.linkedin.com/company/stevens-point-area-public-school-district/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Learn the tool Sarah utilizes to stay on top of all of the social media platforms in her district of 7200 students.
  • Getting the right content to share on social media is a challenge. Sarah shares three keys to doing this, which include building relationships, embracing the quality of content received, and asking for help.
  • COVID really changed the role of a school communicator. Sarah shares her own struggles and offers her experience in falling back in love with her role of telling stories about awesome students and amazing staff.
  • Boundaries are key. Sarah is a one-person shop, and we talk about how she tries to balance it all.


    • SPECIAL GUEST

    Sarah O’Donnell, M.S. IMC

    Director of Communications

    Stevens Point Area Public School District, Wisconsin


    Email: sodonnel@pointschools.net 

    LinkedIn: https://www.linkedin.com/in/sarahlilliano/ 

    Twitter: @sarahlilliano  

    Instagram: @sarahlilliano



    Website: www.pointschools.net 

    Instagram: https://www.instagram.com/pointschools 

    Twitter: https://twitter.com/pointschools 

    LinkedIn: https://www.linkedin.com/company/stevens-point-area-public-school-district/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-11442808 Mon, 10 Oct 2022 03:00:00 -0500 1980 131 full false     What’s Up with Facebook? What Schools Need to Know for the 2022/2023 School Year with Andrea Gribble What’s Up with Facebook? What Schools Need to Know for the 2022/2023 School Year with Andrea Gribble
  • This very special episode is a replay of a global webinar that I recently shared. I invite you over to my YouTube channel to watch this episode!
  • Facebook has changed SO much! It's almost unrecognizable from a few years ago. In this webinar, I break down what has changed, what schools need to know, and how you can make the most of Facebook in the 2022/2023 school year. 
  • Facebook users have a new interface when it comes to the newsfeed. Find out how this is impacting the reach of your Facebook posts for your school.
  • Facebook Reels, Facebook Business Manager, and New Pages Experience are covered.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    • Access the slides from the presentation here: Slide Deck
    • Interested in taking advantage of our 6-month membership trial? Learn more here: https://socialschool4edu.com/ 
    • Social Media Bootcamp is a great place for the foundational skills needed for schools, and it's now being incorporated into our Membership Program. Learn more here.

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com


    ]]>
  • This very special episode is a replay of a global webinar that I recently shared. I invite you over to my YouTube channel to watch this episode!
  • Facebook has changed SO much! It's almost unrecognizable from a few years ago. In this webinar, I break down what has changed, what schools need to know, and how you can make the most of Facebook in the 2022/2023 school year. 
  • Facebook users have a new interface when it comes to the newsfeed. Find out how this is impacting the reach of your Facebook posts for your school.
  • Facebook Reels, Facebook Business Manager, and New Pages Experience are covered.



    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    • Access the slides from the presentation here: Slide Deck
    • Interested in taking advantage of our 6-month membership trial? Learn more here: https://socialschool4edu.com/ 
    • Social Media Bootcamp is a great place for the foundational skills needed for schools, and it's now being incorporated into our Membership Program. Learn more here.

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11399711 Mon, 03 Oct 2022 03:00:00 -0500 5796 130 full false     Website Woes, Wows, and Well-Balanced Tips for Schools with Tara Claeys Website Woes, Wows, and Well-Balanced Tips for Schools with Tara Claeys
  • Schools get many things wrong when it comes to websites, and Tara is going to break down those top 4 things in today’s episode.
  • After working with schools around the world, Tara shares some of the trends that are working well for school websites. 
  • What social media feed should you embed on your website? Tara recommends Instagram and shares the reasons why.
  • If you are looking to incorporate more storytelling into your website, we talk through the best ways to do it. We even give you permission to give up on one method - so make sure to listen!


    • SPECIAL GUEST

    Tara Claeys

    Owner of Design TLC



    Email: tara@designtlc.com 

    Twitter: @TaraClaeys    



    Website: https://designtlc.com 

    Instagram: https://www.instagram.com/designtlcweb/ 

    Twitter: https://twitter.com/DesignTLC4web 

    LinkedIn: https://www.linkedin.com/in/taraclaeys/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Schools get many things wrong when it comes to websites, and Tara is going to break down those top 4 things in today’s episode.
  • After working with schools around the world, Tara shares some of the trends that are working well for school websites. 
  • What social media feed should you embed on your website? Tara recommends Instagram and shares the reasons why.
  • If you are looking to incorporate more storytelling into your website, we talk through the best ways to do it. We even give you permission to give up on one method - so make sure to listen!


    • SPECIAL GUEST

    Tara Claeys

    Owner of Design TLC



    Email: tara@designtlc.com 

    Twitter: @TaraClaeys    



    Website: https://designtlc.com 

    Instagram: https://www.instagram.com/designtlcweb/ 

    Twitter: https://twitter.com/DesignTLC4web 

    LinkedIn: https://www.linkedin.com/in/taraclaeys/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11358980 Mon, 26 Sep 2022 03:00:00 -0500 2403 129 full false     Called to do “Moore” in a One-Person Communications Office with Callen Moore Called to do “Moore” in a One-Person Communications Office with Callen Moore
  • Are you struggling as a one-person communications team? Then you are in the right spot. Callen Moore is shining bright when it comes to social media in her district of 14,600 students. 
  • Callen breaks down her simple system of getting equal coverage of her 15 schools on social media. Hint- she doesn’t do it alone. She has amazing school ambassadors who help!
  • What post garnered 295 comments in less than 5 hours? You’ll find out how Callen traveled out of her comfort zone and is definitely a believer now.
  • Are you in charge of planning a state SPRA (School Public Relations Association) event? Callen shares her practical tips for creating an event that members will love!


    • SPECIAL GUEST

    Callen Moore

    Public Relations Officer

    Walton County School District, Georgia



    Email: callen.moore@walton.k12.ga.us 

    Twitter: @CWMOORE15    



    Website: https://www.walton.k12.ga.us 

    Facebook: https://www.facebook.com/waltoncountyschools 

    Instagram: https://www.instagram.com/wcsd_ga  

    Twitter: https://twitter.com/wcsd_ga 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Are you struggling as a one-person communications team? Then you are in the right spot. Callen Moore is shining bright when it comes to social media in her district of 14,600 students. 
  • Callen breaks down her simple system of getting equal coverage of her 15 schools on social media. Hint- she doesn’t do it alone. She has amazing school ambassadors who help!
  • What post garnered 295 comments in less than 5 hours? You’ll find out how Callen traveled out of her comfort zone and is definitely a believer now.
  • Are you in charge of planning a state SPRA (School Public Relations Association) event? Callen shares her practical tips for creating an event that members will love!


    • SPECIAL GUEST

    Callen Moore

    Public Relations Officer

    Walton County School District, Georgia



    Email: callen.moore@walton.k12.ga.us 

    Twitter: @CWMOORE15    



    Website: https://www.walton.k12.ga.us 

    Facebook: https://www.facebook.com/waltoncountyschools 

    Instagram: https://www.instagram.com/wcsd_ga  

    Twitter: https://twitter.com/wcsd_ga 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11317998 Mon, 19 Sep 2022 03:00:00 -0500 2278 128 full false     Keeping it ‘REEL’ with Yvonne Harris and Lori Maugans Keeping it ‘REEL’ with Yvonne Harris and Lori Maugans
  • It takes a village, and today you’ll meet two of the awesome school communicators from Humble ISD in Texas!
  • Are you trying to organize your Twitter accounts in your district? Yvonne and Lori share how they did it, starting with the account names, in their large school district with more than 40 different schools.
  • Have you ever been to social media for schools church? Well, our guests will take you there today with their discussion on how social media should be used.
  • Don’t be afraid of new tools! Yvonne and Lori jumped right in with Instagram Reels and have learned about the storytelling power behind it.


    • SPECIAL GUESTS

    Yvonne Harris

    Assistant Director of Web/Mobile Communications

    Humble Independent School District, Texas


    Email: yvonne.harris@humbleisd.net 

    Twitter: @yvonnepharris 


    Lori Maugans

    Web/Mobile Communications Coordinator

    Humble Independent School District, Texas


    Email: lori.maugans@humbleisd.net 

    Twitter: @lorimaugans 



    Website: https://www.humbleisd.net 

    Facebook: https://www.facebook.com/HumbleISD 

    Instagram: https://www.instagram.com/humble.isd/ 

    Twitter: https://twitter.com/HumbleISD  



    USEFUL INFORMATION

    • Instagram Reel Example - Prize Posse
    • Principal Month - Example 1 & Example 2
    • Interested in our membership program? Learn more here: https://socialschool4edu.com/ 
    • Want to join the Social Media Bootcamp?  The Social Media Bootcamp referenced in this podcast is now being incorporated into our Membership Program. Check it out at the link above!

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • It takes a village, and today you’ll meet two of the awesome school communicators from Humble ISD in Texas!
  • Are you trying to organize your Twitter accounts in your district? Yvonne and Lori share how they did it, starting with the account names, in their large school district with more than 40 different schools.
  • Have you ever been to social media for schools church? Well, our guests will take you there today with their discussion on how social media should be used.
  • Don’t be afraid of new tools! Yvonne and Lori jumped right in with Instagram Reels and have learned about the storytelling power behind it.


    • SPECIAL GUESTS

    Yvonne Harris

    Assistant Director of Web/Mobile Communications

    Humble Independent School District, Texas


    Email: yvonne.harris@humbleisd.net 

    Twitter: @yvonnepharris 


    Lori Maugans

    Web/Mobile Communications Coordinator

    Humble Independent School District, Texas


    Email: lori.maugans@humbleisd.net 

    Twitter: @lorimaugans 



    Website: https://www.humbleisd.net 

    Facebook: https://www.facebook.com/HumbleISD 

    Instagram: https://www.instagram.com/humble.isd/ 

    Twitter: https://twitter.com/HumbleISD  



    USEFUL INFORMATION

    • Instagram Reel Example - Prize Posse
    • Principal Month - Example 1 & Example 2
    • Interested in our membership program? Learn more here: https://socialschool4edu.com/ 
    • Want to join the Social Media Bootcamp?  The Social Media Bootcamp referenced in this podcast is now being incorporated into our Membership Program. Check it out at the link above!

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11276502 Mon, 12 Sep 2022 03:00:00 -0500 2369 127 full false     2022 School Social Media Survey Results with Andrea Gribble 2022 School Social Media Survey Results with Andrea Gribble
  • We surveyed 465 school social media managers from across the country and share all of the results in this episode.
  • You’ll learn about the top social media platforms being used by schools and also find out what platforms are not being used!
  • What are the biggest struggles when it comes to social media? I bet you’ll find that you are not alone.
  • As we look toward a new school year, we all have goals. Find out what areas other social media managers are focused on for the 2022-2023 school year.




    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    • The entire survey results are shared in this detailed blog: 2022 School Social Media Survey Results  
      • Many extra links to helpful resources are included in the blog as well.
    • If you want to join the free Webinar on Thursday, September 15 at 11 am CST, make sure that you are on my free e-newsletter - click here. The webinar is called “What’s Up with Facebook?! What Schools Need to Know for the 2022/2023 School Year.”
    • Interested in our membership program? Learn more here: https://socialschool4edu.com/ 
    • Our Instagram Bootcamp and Social Media Bootcamp are now being incorporated into our Membership Program. Learn more at the link above!

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com


    ]]>
  • We surveyed 465 school social media managers from across the country and share all of the results in this episode.
  • You’ll learn about the top social media platforms being used by schools and also find out what platforms are not being used!
  • What are the biggest struggles when it comes to social media? I bet you’ll find that you are not alone.
  • As we look toward a new school year, we all have goals. Find out what areas other social media managers are focused on for the 2022-2023 school year.




    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    • The entire survey results are shared in this detailed blog: 2022 School Social Media Survey Results  
      • Many extra links to helpful resources are included in the blog as well.
    • If you want to join the free Webinar on Thursday, September 15 at 11 am CST, make sure that you are on my free e-newsletter - click here. The webinar is called “What’s Up with Facebook?! What Schools Need to Know for the 2022/2023 School Year.”
    • Interested in our membership program? Learn more here: https://socialschool4edu.com/ 
    • Our Instagram Bootcamp and Social Media Bootcamp are now being incorporated into our Membership Program. Learn more at the link above!

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11246047 Mon, 05 Sep 2022 03:00:00 -0500 2795 126 full false     Building a Team of Content Creators with Dr. Jill Johnson Building a Team of Content Creators with Dr. Jill Johnson
  • Time and content are the biggest challenges when it comes to social media for most school communicators. Well - you are in luck because today’s podcast is all about solving both of these problems!
  • Dr. Jill Johnson did her dissertation work on utilizing students as social media content creators. She shares her tips on how to get students involved, trained, and active on the social platforms for your school or district.
  • Perception is reality - so consistent storytelling is key for schools. Students have the time, ability, and stories to tell. Class Intercom has a safe way to allow them to be part of the process.


    • SPECIAL GUEST

    Dr. Jill Johnson

    President

    Class Intercom, Nebraska



    Email: jill@classintercom.com 

    Twitter: @drjilljohnson 



    Website: www.classintercom.com 

    Facebook: https://www.facebook.com/classintercom 

    Instagram: https://www.instagram.com/classintercom/ 

    Twitter: https://twitter.com/classintercom  

    LinkedIn: https://www.linkedin.com/company/16260638/admin/ 

    YouTube: https://www.youtube.com/channel/UCWsviazD_2Hr2-1pOo5Ht_Q 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Time and content are the biggest challenges when it comes to social media for most school communicators. Well - you are in luck because today’s podcast is all about solving both of these problems!
  • Dr. Jill Johnson did her dissertation work on utilizing students as social media content creators. She shares her tips on how to get students involved, trained, and active on the social platforms for your school or district.
  • Perception is reality - so consistent storytelling is key for schools. Students have the time, ability, and stories to tell. Class Intercom has a safe way to allow them to be part of the process.


    • SPECIAL GUEST

    Dr. Jill Johnson

    President

    Class Intercom, Nebraska



    Email: jill@classintercom.com 

    Twitter: @drjilljohnson 



    Website: www.classintercom.com 

    Facebook: https://www.facebook.com/classintercom 

    Instagram: https://www.instagram.com/classintercom/ 

    Twitter: https://twitter.com/classintercom  

    LinkedIn: https://www.linkedin.com/company/16260638/admin/ 

    YouTube: https://www.youtube.com/channel/UCWsviazD_2Hr2-1pOo5Ht_Q 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11198636 Mon, 29 Aug 2022 03:00:00 -0500 2060 125 full false     Meet Your Parents Where They Are with Teddy Gabbart Meet Your Parents Where They Are with Teddy Gabbart
  • Teddy Gabbart has been involved with schools his entire career. His company, Gabbart Communications, serves more than 700 school districts with an all-in-one communication solution to handle your website, apps, notifications, social media, digital classrooms, and even an online store.
  • The expectations from our parents have certainly changed over the years. Teddy breaks down the biggest changes he’s seen and how schools have been required to respond.
  • When it comes to school websites, Teddy is an expert. He identifies the biggest things schools are still getting wrong and shares ideas to fix them!
  • GabCon is an annual event that happens in Durant, OK each June. Learn more about it in this episode!


    • SPECIAL GUEST

    Teddy Gabbart

    President

    Gabbart Communications, Oklahoma



    Email: teddy@gabbart.com    



    Website: https://www.gabbart.com 

    Facebook: https://www.facebook.com/GabbartCom/ 

    Twitter: https://twitter.com/gabbartcom 

    LinkedIn: https://www.linkedin.com/company/gabbart-communications/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Teddy Gabbart has been involved with schools his entire career. His company, Gabbart Communications, serves more than 700 school districts with an all-in-one communication solution to handle your website, apps, notifications, social media, digital classrooms, and even an online store.
  • The expectations from our parents have certainly changed over the years. Teddy breaks down the biggest changes he’s seen and how schools have been required to respond.
  • When it comes to school websites, Teddy is an expert. He identifies the biggest things schools are still getting wrong and shares ideas to fix them!
  • GabCon is an annual event that happens in Durant, OK each June. Learn more about it in this episode!


    • SPECIAL GUEST

    Teddy Gabbart

    President

    Gabbart Communications, Oklahoma



    Email: teddy@gabbart.com    



    Website: https://www.gabbart.com 

    Facebook: https://www.facebook.com/GabbartCom/ 

    Twitter: https://twitter.com/gabbartcom 

    LinkedIn: https://www.linkedin.com/company/gabbart-communications/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11153854 Mon, 22 Aug 2022 03:00:00 -0500 2016 124 full false     Crisis Communication: Strengthening Trust and Relationships During Difficult Times with Amber Graham Fitzgerald Crisis Communication: Strengthening Trust and Relationships During Difficult Times with Amber Graham Fitzgerald
  • There are two important components in handling a crisis - having a solid crisis communication plan and then responding to the crisis. Amber breaks down the main components of each one.
  • Social media is the key to building trust and showing transparency before a crisis ever happens. Daily posts about student and staff success will help tell your school’s story.
  • When should social media be used during a crisis? Amber explains two specific ways that your school should use it.
  • Social media can be a powerful tool in recruiting staff. Amber shares some unique approaches in this interview. She also has some amazing resources available in the show notes!


    • SPECIAL GUEST

    Amber Graham Fitzgerald

    Director of Member Engagement

    Oklahoma State School Boards Association, Oklahoma



    Email: amberf@ossba.org 

    Twitter: @mrsamberfitz 



    Website: https://www.ossba.org 

    Facebook: https://www.facebook.com/ossbaoklahoma 

    Twitter: https://twitter.com/OSSBAoklahoma 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • There are two important components in handling a crisis - having a solid crisis communication plan and then responding to the crisis. Amber breaks down the main components of each one.
  • Social media is the key to building trust and showing transparency before a crisis ever happens. Daily posts about student and staff success will help tell your school’s story.
  • When should social media be used during a crisis? Amber explains two specific ways that your school should use it.
  • Social media can be a powerful tool in recruiting staff. Amber shares some unique approaches in this interview. She also has some amazing resources available in the show notes!


    • SPECIAL GUEST

    Amber Graham Fitzgerald

    Director of Member Engagement

    Oklahoma State School Boards Association, Oklahoma



    Email: amberf@ossba.org 

    Twitter: @mrsamberfitz 



    Website: https://www.ossba.org 

    Facebook: https://www.facebook.com/ossbaoklahoma 

    Twitter: https://twitter.com/OSSBAoklahoma 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11113570 Mon, 15 Aug 2022 03:00:00 -0500 2989 123 full false     Your Back-to-School Supply List for School Communicators with Andrea Gribble Your Back-to-School Supply List for School Communicators with Andrea Gribble
  • It’s a brand new school year. Are you ready? After the last 2+ years, you may not be!
  • Just as the airlines tell you to put on your own oxygen mask before helping others, this back-to-school supply list is just for the school communicators out there.
  • Andrea breaks down her 5 items that you need as the school year begins:
    1. Energy
    2. Grace
    3. Joy
    4. Delegation
    5. Boundaries
  • After listening, email Andrea and let her know which item resonated the most with you!




    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • It’s a brand new school year. Are you ready? After the last 2+ years, you may not be!
  • Just as the airlines tell you to put on your own oxygen mask before helping others, this back-to-school supply list is just for the school communicators out there.
  • Andrea breaks down her 5 items that you need as the school year begins:
    1. Energy
    2. Grace
    3. Joy
    4. Delegation
    5. Boundaries
  • After listening, email Andrea and let her know which item resonated the most with you!




    • Email: andrea@socialschool4edu.com 

    Follow Andrea on Twitter: @andreagribble 


    Website: www.socialschool4edu.com 

    Facebook: https://www.facebook.com/socialschool4edu 




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11075141 Mon, 08 Aug 2022 03:00:00 -0500 1327 122 full false     Lessons Learned from 30+ Years in School PR with Connie Blaney, APR Lessons Learned from 30+ Years in School PR with Connie Blaney, APR
  • Back in 1980, Connie landed her first role in a very new position for schools with Putnam City School District. She remembers back to being the first with an electric typewriter and eventually had one of the district’s first computers!
  • Throughout her career, there has been a lot of change, but crisis management has probably been one of the most challenging areas. Connie spends some time talking about how the Norman Public Schools handled the aftermath of the Oklahoma City bombing.
  • Networking is critical, and Connie shares how she first became involved in her state school public relations association, OKSPRA. She shares several tips on getting involved.
  • Continuous learning is critical if you want to stay on top of your game! Connie pursued her APR and also obtained a master's degree when she was in her 50s, proving that it is never too late to learn!


    • SPECIAL GUEST

    Connie Blaney, APR

    CEO- Blaney Communications & PR, Inc.



    Email: connieblaney@cox.net 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Back in 1980, Connie landed her first role in a very new position for schools with Putnam City School District. She remembers back to being the first with an electric typewriter and eventually had one of the district’s first computers!
  • Throughout her career, there has been a lot of change, but crisis management has probably been one of the most challenging areas. Connie spends some time talking about how the Norman Public Schools handled the aftermath of the Oklahoma City bombing.
  • Networking is critical, and Connie shares how she first became involved in her state school public relations association, OKSPRA. She shares several tips on getting involved.
  • Continuous learning is critical if you want to stay on top of your game! Connie pursued her APR and also obtained a master's degree when she was in her 50s, proving that it is never too late to learn!


    • SPECIAL GUEST

    Connie Blaney, APR

    CEO- Blaney Communications & PR, Inc.



    Email: connieblaney@cox.net 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-11035967 Mon, 01 Aug 2022 03:00:00 -0500 2270 121 full false     Facebook Ads, Branding, and Classroom Visits with Maci Stover Facebook Ads, Branding, and Classroom Visits with Maci Stover
  • Are you new to the world of school communications? So is Maci! She’s the first one to ever have the specialized role in her district of 2,000 students, and she shares how she got set up for success.
  • Visiting classrooms is important, but it’s hard with all of your responsibilities. Maci shares her “Media Day” setup and explains how it has helped build relationships with both students and staff.
  • Facebook Ads can be intimidating, but Maci wasn’t afraid to jump in. She shares her strategy, including frequency and budget.
  • Branding is critical for every school. Learn the tools Maci uses to keep Clinton Public Schools recognized in the digital world, whether it has a school logo on it or not!


    • SPECIAL GUEST

    Maci Stover

    Communications Director

    Clinton Public Schools, Oklahoma


    Email: maci.stover@clintonokschools.org 

    Facebook: https://www.facebook.com/macianne.morton 



    Website: https://www.clintonokschools.org 

    Facebook: https://www.facebook.com/OKClintonPublicSchools/ 

    Twitter: https://twitter.com/CPSRedTornadoes 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Are you new to the world of school communications? So is Maci! She’s the first one to ever have the specialized role in her district of 2,000 students, and she shares how she got set up for success.
  • Visiting classrooms is important, but it’s hard with all of your responsibilities. Maci shares her “Media Day” setup and explains how it has helped build relationships with both students and staff.
  • Facebook Ads can be intimidating, but Maci wasn’t afraid to jump in. She shares her strategy, including frequency and budget.
  • Branding is critical for every school. Learn the tools Maci uses to keep Clinton Public Schools recognized in the digital world, whether it has a school logo on it or not!


    • SPECIAL GUEST

    Maci Stover

    Communications Director

    Clinton Public Schools, Oklahoma


    Email: maci.stover@clintonokschools.org 

    Facebook: https://www.facebook.com/macianne.morton 



    Website: https://www.clintonokschools.org 

    Facebook: https://www.facebook.com/OKClintonPublicSchools/ 

    Twitter: https://twitter.com/CPSRedTornadoes 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10986538 Mon, 25 Jul 2022 03:00:00 -0500 1805 120 full false     Driving Big Marketing Results on a Small Budget - What Independent Schools Can Teach Us with Aubrey Bursch Driving Big Marketing Results on a Small Budget - What Independent Schools Can Teach Us with Aubrey Bursch
  • Aubrey runs Easy School Marketing, a company that specializes in helping small, independent schools stand out. She understands that with limited resources, small schools need innovation to survive. 
  • The social media strategies that are key to independent schools are the same strategies that all schools need to implement. She breaks down how to focus on the right social media channels, and I even get her to share what channels the majority of schools find the most important.
  • There are 4 types of content that schools should be sharing on their social channels, and I bet your school is missing at least one of them! Learn what they are and hear examples of each type.
  • To have great social media, you must create systems. Aubrey and I break down some systems that we suggest for the schools we each serve.


    • SPECIAL GUEST

    Aubrey Bursch

    CEO & Founder, Easy School Marketing

    National Consultant, based in Maryland



    Email: aubrey@easyschoolmarketing.com 

    Instagram: https://www.instagram.com/aubrey_bursch/ 

    LinkedIn: https://www.linkedin.com/in/aubreybursch 


    Website: https://www.easyschoolmarketing.com 

    Facebook: https://www.facebook.com/easyschoolmarketing 


    Podcast: https://mindfulschoolmarketing.com/ 



    USEFUL INFORMATION

    • Join in the next small-school leader meet up by clicking this link: https://www.easyschoolmarketing.com/leaders 
    • The Social Media and Instagram for Schools Bootcamps are now being incorporated into our Membership Program. Learn more about our membership here.

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Aubrey runs Easy School Marketing, a company that specializes in helping small, independent schools stand out. She understands that with limited resources, small schools need innovation to survive. 
  • The social media strategies that are key to independent schools are the same strategies that all schools need to implement. She breaks down how to focus on the right social media channels, and I even get her to share what channels the majority of schools find the most important.
  • There are 4 types of content that schools should be sharing on their social channels, and I bet your school is missing at least one of them! Learn what they are and hear examples of each type.
  • To have great social media, you must create systems. Aubrey and I break down some systems that we suggest for the schools we each serve.


    • SPECIAL GUEST

    Aubrey Bursch

    CEO & Founder, Easy School Marketing

    National Consultant, based in Maryland



    Email: aubrey@easyschoolmarketing.com 

    Instagram: https://www.instagram.com/aubrey_bursch/ 

    LinkedIn: https://www.linkedin.com/in/aubreybursch 


    Website: https://www.easyschoolmarketing.com 

    Facebook: https://www.facebook.com/easyschoolmarketing 


    Podcast: https://mindfulschoolmarketing.com/ 



    USEFUL INFORMATION

    • Join in the next small-school leader meet up by clicking this link: https://www.easyschoolmarketing.com/leaders 
    • The Social Media and Instagram for Schools Bootcamps are now being incorporated into our Membership Program. Learn more about our membership here.

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10959452 Mon, 18 Jul 2022 03:00:00 -0500 2402 119 full false     How to Help Your New Leader Understand Your Social Media Strategy with Heidi Feller How to Help Your New Leader Understand Your Social Media Strategy with Heidi Feller
  • Many schools have new leadership this school year, and getting them on board with your social media strategy is important.
  • Don’t tackle your new leader on their first day on the job. Schedule 30 minutes with them during their 2nd or 3rd week.
  • Highlight the impact social media is making. Bring numbers and talk about the importance of celebrating the district.
  • Heidi also talks through frequently asked questions from new leaders and what NOT to talk about during this first discussion.


    • SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Many schools have new leadership this school year, and getting them on board with your social media strategy is important.
  • Don’t tackle your new leader on their first day on the job. Schedule 30 minutes with them during their 2nd or 3rd week.
  • Highlight the impact social media is making. Bring numbers and talk about the importance of celebrating the district.
  • Heidi also talks through frequently asked questions from new leaders and what NOT to talk about during this first discussion.


    • SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-10914023 Mon, 11 Jul 2022 03:00:00 -0500 1856 118 full false     How to Conduct a DIY Communications Audit with Anisa Sullivan Jimenez, MPA, APR How to Conduct a DIY Communications Audit with Anisa Sullivan Jimenez, MPA, APR
  • Oconee County Schools is a district of 8,500 students and 1,000 staff. Anisa has helped elevate their storytelling and communication efforts after conducting a communications audit that she carried out on her own.
  • Anisa shares her data collection, analysis, and delivery strategies in this conversation, and even includes links to some of her audits (see below).
  • If you are a communications department of one, you are going to want to find out how Anisa gets great stories from her communication ambassadors. She also continues to support them through small but effective professional development opportunities.
  • When Anisa started at Oconee back in 2018, she was the first-ever communications person to serve in the district. She focused on social media and the website because those are highly visible. She also spent time in schools building critical relationships. 


    • SPECIAL GUEST

    Anisa Sullivan Jimenez, APR

    Director of Communications

    Oconee County Schools, Georgia



    Email: ajimenez@oconeeschools.org 

    Twitter: @AnisaSJimenez    



    Website: https://www.oconeeschools.org 

    Facebook: https://www.facebook.com/oconeecoschools 

    Instagram: https://www.instagram.com/oconeecoschools 

    Twitter: https://twitter.com/oconeecoschools 

    Youtube: https://www.youtube.com/oconeecoschools 



    USEFUL INFORMATION

    • Example of the Communication Audit Report - click here
    • Example of the Monitoring Report - click here
    • One of Anisa’s secret weapons is that she is involved in our membership program. Interested in joining? Learn more here: https://socialschool4edu.com/ 

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Oconee County Schools is a district of 8,500 students and 1,000 staff. Anisa has helped elevate their storytelling and communication efforts after conducting a communications audit that she carried out on her own.
  • Anisa shares her data collection, analysis, and delivery strategies in this conversation, and even includes links to some of her audits (see below).
  • If you are a communications department of one, you are going to want to find out how Anisa gets great stories from her communication ambassadors. She also continues to support them through small but effective professional development opportunities.
  • When Anisa started at Oconee back in 2018, she was the first-ever communications person to serve in the district. She focused on social media and the website because those are highly visible. She also spent time in schools building critical relationships. 


    • SPECIAL GUEST

    Anisa Sullivan Jimenez, APR

    Director of Communications

    Oconee County Schools, Georgia



    Email: ajimenez@oconeeschools.org 

    Twitter: @AnisaSJimenez    



    Website: https://www.oconeeschools.org 

    Facebook: https://www.facebook.com/oconeecoschools 

    Instagram: https://www.instagram.com/oconeecoschools 

    Twitter: https://twitter.com/oconeecoschools 

    Youtube: https://www.youtube.com/oconeecoschools 



    USEFUL INFORMATION

    • Example of the Communication Audit Report - click here
    • Example of the Monitoring Report - click here
    • One of Anisa’s secret weapons is that she is involved in our membership program. Interested in joining? Learn more here: https://socialschool4edu.com/ 

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-10876695 Mon, 04 Jul 2022 03:00:00 -0500 2219 117 full false     Divisive Communities - Finding Your Way Back to Hope with Julie Thannum, APR Divisive Communities - Finding Your Way Back to Hope with Julie Thannum, APR
  • Public schools across the country are facing divisive communities. As the communications person in your district who is so passionate about this job, it’s hard not to take it personally.
  • Julie has extensive experience in this arena and shares how she has survived the personal attacks. She shares many tips to help you.
  • It’s time to get back to building relationships, telling stories, and focusing on the people who love and support our school districts. 
  • A key to thriving in your role as a school communicator is to network! You are never alone. Organizations like TSPRA and NSPRA have been a lifeline for Julie. She also is active in the free Twitter group #K12PRchat. Her former district was a part of the #SocialSchool4EDU membership program, as well. All of these serve as helpful resources to survive the challenges of school communications.


    • SPECIAL GUEST

    Julie Thannum, APR

    Senior Strategist (with more than 30 years of experience in school PR)

    CESO Communications, Minnesota



    Email: julie.thannum@theceso.com 

    Twitter: @juliethannum    



    Website: https://theceso.com/communications/ 

    Facebook: https://www.facebook.com/CESOcomm 

    Instagram: https://www.instagram.com/cesocomm/ 

    Twitter: https://twitter.com/theceso

    https://twitter.com/CESOcomm  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Public schools across the country are facing divisive communities. As the communications person in your district who is so passionate about this job, it’s hard not to take it personally.
  • Julie has extensive experience in this arena and shares how she has survived the personal attacks. She shares many tips to help you.
  • It’s time to get back to building relationships, telling stories, and focusing on the people who love and support our school districts. 
  • A key to thriving in your role as a school communicator is to network! You are never alone. Organizations like TSPRA and NSPRA have been a lifeline for Julie. She also is active in the free Twitter group #K12PRchat. Her former district was a part of the #SocialSchool4EDU membership program, as well. All of these serve as helpful resources to survive the challenges of school communications.


    • SPECIAL GUEST

    Julie Thannum, APR

    Senior Strategist (with more than 30 years of experience in school PR)

    CESO Communications, Minnesota



    Email: julie.thannum@theceso.com 

    Twitter: @juliethannum    



    Website: https://theceso.com/communications/ 

    Facebook: https://www.facebook.com/CESOcomm 

    Instagram: https://www.instagram.com/cesocomm/ 

    Twitter: https://twitter.com/theceso

    https://twitter.com/CESOcomm  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-10843054 Mon, 27 Jun 2022 03:00:00 -0500 2646 116 full false     How Digital Sales Can Help Win School Choice with Megan Renihan How Digital Sales Can Help Win School Choice with Megan Renihan
  • Afraid of spending money on advertising? Don’t be! Megan is going to break down how she spent $1,000 to run a multi-month campaign to promote school enrollment.
  • Grab yourself a good advertising partner, maybe your local cable or TV station, and work with them on ad messenger. Batesville has seen promising results from their ads and Megan is going to share some of those stats.
  • Have a story that you think deserves to go viral? Megan has a story for you and shares her strategy that eventually landed them on the Kelly Clarkson Show!
  • Students and staff should be the stars of all of your videos and stories. 
  • Interested in starting a podcast? Megan shares their simple method of transforming a short radio clip series into a podcast that now has more than 58,000 downloads!


    • SPECIAL GUEST

    Megan Renihan

    Communications Coordinator

    Batesville School District, Arkansas


    Email: mrenihan@gobsd1.org 

    Twitter: @megan_graddy    


    Website: https://www.batesvilleschools.com/ 

    Facebook: https://www.facebook.com/BatesvilleSchoolDistrict 

    Instagram: https://www.instagram.com/batesville_schools/ 

    Twitter: https://twitter.com/BatesvilleSD 

    YouTube: https://www.youtube.com/channel/UCd-BrhoAXPPKodXJcruHb0Q 

    RSS Feed (podcast): https://rss.com/podcasts/bsdpioneerupdate/  

    Pinterest: https://pin.it/2aZWCk5 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Afraid of spending money on advertising? Don’t be! Megan is going to break down how she spent $1,000 to run a multi-month campaign to promote school enrollment.
  • Grab yourself a good advertising partner, maybe your local cable or TV station, and work with them on ad messenger. Batesville has seen promising results from their ads and Megan is going to share some of those stats.
  • Have a story that you think deserves to go viral? Megan has a story for you and shares her strategy that eventually landed them on the Kelly Clarkson Show!
  • Students and staff should be the stars of all of your videos and stories. 
  • Interested in starting a podcast? Megan shares their simple method of transforming a short radio clip series into a podcast that now has more than 58,000 downloads!


    • SPECIAL GUEST

    Megan Renihan

    Communications Coordinator

    Batesville School District, Arkansas


    Email: mrenihan@gobsd1.org 

    Twitter: @megan_graddy    


    Website: https://www.batesvilleschools.com/ 

    Facebook: https://www.facebook.com/BatesvilleSchoolDistrict 

    Instagram: https://www.instagram.com/batesville_schools/ 

    Twitter: https://twitter.com/BatesvilleSD 

    YouTube: https://www.youtube.com/channel/UCd-BrhoAXPPKodXJcruHb0Q 

    RSS Feed (podcast): https://rss.com/podcasts/bsdpioneerupdate/  

    Pinterest: https://pin.it/2aZWCk5 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-10803827 Mon, 20 Jun 2022 03:00:00 -0500 2948 115 full false     Creating Consistent Summer Posts through User-Generated Content with Erica Chandler, APR Creating Consistent Summer Posts through User-Generated Content with Erica Chandler, APR
  • Not sure what to post this summer? Erica will be breaking down her #AfftonAroundTheWorld campaign that she does with her school district each year. This is a feature you could still implement this summer!
  • Beyond this one feature, Erica will share her other summer content plans that include summer school, capital improvement projects, and more. She even shares when she transitions to posting back-to-school information.
  • Erica is excited to be launching her team of Digital Media Coordinators at each school. These folks will be receiving a small stipend for taking care of social media and web content for their building. 
  • The school communication community is truly like family. Erica will share how networking has helped her survive and thrive in her 10-year career.


    • SPECIAL GUEST

    Erica Chandler, APR

    Director of Communications

    Currently serving as President of Missouri School Public Relations Association (MOSPRA)

    Affton School District, Missouri



    Email: echandler@afftonschools.net 

    Twitter: @ericajchandler



    Website: https://www.afftonschools.net/ 

    Facebook: https://www.facebook.com/AfftonSchools 

    Instagram: https://instagram.com/afftonschools 

    Twitter: https://twitter.com/AfftonSchools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Not sure what to post this summer? Erica will be breaking down her #AfftonAroundTheWorld campaign that she does with her school district each year. This is a feature you could still implement this summer!
  • Beyond this one feature, Erica will share her other summer content plans that include summer school, capital improvement projects, and more. She even shares when she transitions to posting back-to-school information.
  • Erica is excited to be launching her team of Digital Media Coordinators at each school. These folks will be receiving a small stipend for taking care of social media and web content for their building. 
  • The school communication community is truly like family. Erica will share how networking has helped her survive and thrive in her 10-year career.


    • SPECIAL GUEST

    Erica Chandler, APR

    Director of Communications

    Currently serving as President of Missouri School Public Relations Association (MOSPRA)

    Affton School District, Missouri



    Email: echandler@afftonschools.net 

    Twitter: @ericajchandler



    Website: https://www.afftonschools.net/ 

    Facebook: https://www.facebook.com/AfftonSchools 

    Instagram: https://instagram.com/afftonschools 

    Twitter: https://twitter.com/AfftonSchools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-10752073 Mon, 13 Jun 2022 03:00:00 -0500 2260 114 full false     Building Strong Parent Partnerships with the Power of Our Words with Patricia Weinzapfel, MS Building Strong Parent Partnerships with the Power of Our Words with Patricia Weinzapfel, MS
  • As an educator, you know you need to communicate with your families, but it's hard to know what to say and how to say it...it's hard to know what to write and how to write it.
  • After a fifteen-year career in journalism, Patricia found herself in a room full of educators and discovered she didn’t understand the acronyms and words they were using. So how could families understand it?
  • Patricia shares simple tips to instantly improve your writing. Tips like:
    • Don’t use a five-dollar word when a fifty-cent word will do
    • Use the word “you” 
    • Check your tone by reading your words out loud
  • Grab Patricia’s book now on Amazon or at your local book store!


    • SPECIAL GUEST

    Patricia Weinzapfel, MS

    School Home Communication Consultant

    Patricia Weinzapfel Communications and Consulting


    Email: patriciaweinzapfel@gmail.com 

    Twitter: @pfwindy 


    Website: https://www.patriciaweinzapfel.com    

    Facebook: https://www.facebook.com/patricia.klinemanweinzapfel 

    LinkedIn: www.linkedin.com/in/patricia-weinzapfel-9aab4878 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • As an educator, you know you need to communicate with your families, but it's hard to know what to say and how to say it...it's hard to know what to write and how to write it.
  • After a fifteen-year career in journalism, Patricia found herself in a room full of educators and discovered she didn’t understand the acronyms and words they were using. So how could families understand it?
  • Patricia shares simple tips to instantly improve your writing. Tips like:
    • Don’t use a five-dollar word when a fifty-cent word will do
    • Use the word “you” 
    • Check your tone by reading your words out loud
  • Grab Patricia’s book now on Amazon or at your local book store!


    • SPECIAL GUEST

    Patricia Weinzapfel, MS

    School Home Communication Consultant

    Patricia Weinzapfel Communications and Consulting


    Email: patriciaweinzapfel@gmail.com 

    Twitter: @pfwindy 


    Website: https://www.patriciaweinzapfel.com    

    Facebook: https://www.facebook.com/patricia.klinemanweinzapfel 

    LinkedIn: www.linkedin.com/in/patricia-weinzapfel-9aab4878 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-10725295 Mon, 06 Jun 2022 03:00:00 -0500 2194 113 full false     Keys to Content Creation with Brian Bridges Keys to Content Creation with Brian Bridges
  • This episode is also known as ‘Keys to C2 with B2’ - and it is brimming with content creation ideas!
  • Brian shares his unique formula for a great Facebook post. It begins a certain way and ends a certain way - and he explains all the reasons behind it!
  • Building an army of storytellers is key when you are a one-person communication department. Brian utilizes a staff person at each building who receives a stipend and a student social media team. He breaks down how he trains them and what they are responsible for.
  • QR codes are back - and Brian puts them to use with his Jot Form that staff use to submit content for social media. It’s a genius idea that is actually working. You’re going to want to listen!
  • Authentic stories are the best, and the story shared about a high school student named Andy went viral for all the right reasons. Learn the steps Brian followed to share that story with the world.


    • SPECIAL GUEST

    Brian Bridges

    Director of Communications at Lake Hamilton School District, Arkansas

    Past-President of ArkaNSPRA



    Email: brian.bridges@lhwolves.net 

    Twitter: @brianjbridges 



    Website: https://www.lhwolves.net  

    Facebook: https://www.facebook.com/LHSDWolves 

    Instagram: https://www.instagram.com/lhsd_wolves/ 

    Twitter: https://twitter.com/LHSD_WOLVES 



    USEFUL INFORMATION

    • QR Sticker to gather content from staff - click here
    • Story about Andy - first story and the game!
    • Interested in our bootcamp? It is now being incorporated into our Membership Program. Learn more about our membership group here!

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • This episode is also known as ‘Keys to C2 with B2’ - and it is brimming with content creation ideas!
  • Brian shares his unique formula for a great Facebook post. It begins a certain way and ends a certain way - and he explains all the reasons behind it!
  • Building an army of storytellers is key when you are a one-person communication department. Brian utilizes a staff person at each building who receives a stipend and a student social media team. He breaks down how he trains them and what they are responsible for.
  • QR codes are back - and Brian puts them to use with his Jot Form that staff use to submit content for social media. It’s a genius idea that is actually working. You’re going to want to listen!
  • Authentic stories are the best, and the story shared about a high school student named Andy went viral for all the right reasons. Learn the steps Brian followed to share that story with the world.


    • SPECIAL GUEST

    Brian Bridges

    Director of Communications at Lake Hamilton School District, Arkansas

    Past-President of ArkaNSPRA



    Email: brian.bridges@lhwolves.net 

    Twitter: @brianjbridges 



    Website: https://www.lhwolves.net  

    Facebook: https://www.facebook.com/LHSDWolves 

    Instagram: https://www.instagram.com/lhsd_wolves/ 

    Twitter: https://twitter.com/LHSD_WOLVES 



    USEFUL INFORMATION

    • QR Sticker to gather content from staff - click here
    • Story about Andy - first story and the game!
    • Interested in our bootcamp? It is now being incorporated into our Membership Program. Learn more about our membership group here!

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-10685906 Mon, 30 May 2022 03:00:00 -0500 2553 112 full false     #TheGISDEffect & the Importance of Storytelling with Sherese Nix #TheGISDEffect & the Importance of Storytelling with Sherese Nix
  • Sherese shares her journey from being a teacher to a principal to a school communicator of 55,000 students.
  • #TheGISDEffect means changing lives and impacting futures. Find out if this annual messaging is turning into an ongoing campaign!
  • What does social media look like in a large district and how is training offered? Sherese shares how they handle it.
  • Social media has to be about the stories - not just announcements!
  • Sherese believes in owning the narrative. Social media is a non-negotiable for schools.


    • SPECIAL GUEST

    Sherese Nix

    Executive Director of Communications

    Garland Independent School District, Texas



    Email: slightfoot@garlandisd.net 

    Twitter: @sherese_nix 


    Website: https://www.garlandisd.net 

    Facebook: https://www.facebook.com/ChooseGarlandISD   

    Instagram: https://www.instagram.com/choosegarlandisd/ 

    Twitter: https://twitter.com/gisdnews  

    Youtube: https://www.youtube.com/garlandisdnews 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Sherese shares her journey from being a teacher to a principal to a school communicator of 55,000 students.
  • #TheGISDEffect means changing lives and impacting futures. Find out if this annual messaging is turning into an ongoing campaign!
  • What does social media look like in a large district and how is training offered? Sherese shares how they handle it.
  • Social media has to be about the stories - not just announcements!
  • Sherese believes in owning the narrative. Social media is a non-negotiable for schools.


    • SPECIAL GUEST

    Sherese Nix

    Executive Director of Communications

    Garland Independent School District, Texas



    Email: slightfoot@garlandisd.net 

    Twitter: @sherese_nix 


    Website: https://www.garlandisd.net 

    Facebook: https://www.facebook.com/ChooseGarlandISD   

    Instagram: https://www.instagram.com/choosegarlandisd/ 

    Twitter: https://twitter.com/gisdnews  

    Youtube: https://www.youtube.com/garlandisdnews 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-10652063 Mon, 23 May 2022 03:00:00 -0500 2041 111 full false     Understanding the “Why” Will Drive the “What” with Lori Marini Understanding the “Why” Will Drive the “What” with Lori Marini Looking for a way to take your storytelling to new heights? Well, you’re in the right place! Lori Marini is going to inspire you with some tips and tactics - and she might even convince you to invest in some new learning opportunities!


    IN THIS EPISODE, LORI DISCUSSES:

    • How her willingness to take risks landed her in a role of managing social media for her school district
    • Why she invested her time and money into a digital marketing course and how it has transformed the way she thinks about social media
    • Video and its impact on connecting with her community
    • One simple tip of marking time off in her calendar that enables her to uncover great stories


    SPECIAL GUEST

    Lori Marini

    District Learning Coach/Media Specialist

    Northern Ozaukee School District, Wisconsin



    Email: lmarini@nosd.edu 


    Website: https://www.nosd.edu   

    Facebook: https://www.facebook.com/NorthernOzaukeeSchoolDistrict  

    Elementary Instagram Page: https://www.instagram.com/oeslearning/ 

    YouTube: https://www.youtube.com/channel/UCounHTq8Vq5Rsa6vZORhApQ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Looking for a way to take your storytelling to new heights? Well, you’re in the right place! Lori Marini is going to inspire you with some tips and tactics - and she might even convince you to invest in some new learning opportunities!


    IN THIS EPISODE, LORI DISCUSSES:

    • How her willingness to take risks landed her in a role of managing social media for her school district
    • Why she invested her time and money into a digital marketing course and how it has transformed the way she thinks about social media
    • Video and its impact on connecting with her community
    • One simple tip of marking time off in her calendar that enables her to uncover great stories


    SPECIAL GUEST

    Lori Marini

    District Learning Coach/Media Specialist

    Northern Ozaukee School District, Wisconsin



    Email: lmarini@nosd.edu 


    Website: https://www.nosd.edu   

    Facebook: https://www.facebook.com/NorthernOzaukeeSchoolDistrict  

    Elementary Instagram Page: https://www.instagram.com/oeslearning/ 

    YouTube: https://www.youtube.com/channel/UCounHTq8Vq5Rsa6vZORhApQ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10607701 Mon, 16 May 2022 03:00:00 -0500 2314 110 full false     Putting Your Heart into Social Media (& Some Canva Ninja Tips) with Elishia Seals Putting Your Heart into Social Media (& Some Canva Ninja Tips) with Elishia Seals
  • Social media is now a storytelling tool in Pittsburg Community Schools. Find out exactly what that means and how it has helped shift the negativity in the district.
  • Elishia is a trained graphic designer, so why does she use Canva every day? Because it makes her job easier!
  • Are you making one of Elishia’s top mistakes when it comes to graphics? Find out - she’s honest and will break it down for you!
  • Want to learn about some little-known tools in Canva that really help Elishia out? She can’t keep a secret - she will tell you about them. And it might just change your life!
  • Social media is the long game. Keep showing up and telling those stories. Elishia will share the mindset she has that keeps her serving her district with gratitude and grace!


    • SPECIAL GUEST

    Elishia Seals

    Public Information Director

    USD 250 Pittsburg Community Schools, Kansas



    Email: eseals@usd250.org  

    Twitter: https://twitter.com/ecseals  



    Website: https://www.usd250.org  

    Facebook: https://www.facebook.com/USD250/    

    Twitter: https://twitter.com/PittsburgUSD250  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>
  • Social media is now a storytelling tool in Pittsburg Community Schools. Find out exactly what that means and how it has helped shift the negativity in the district.
  • Elishia is a trained graphic designer, so why does she use Canva every day? Because it makes her job easier!
  • Are you making one of Elishia’s top mistakes when it comes to graphics? Find out - she’s honest and will break it down for you!
  • Want to learn about some little-known tools in Canva that really help Elishia out? She can’t keep a secret - she will tell you about them. And it might just change your life!
  • Social media is the long game. Keep showing up and telling those stories. Elishia will share the mindset she has that keeps her serving her district with gratitude and grace!


    • SPECIAL GUEST

    Elishia Seals

    Public Information Director

    USD 250 Pittsburg Community Schools, Kansas



    Email: eseals@usd250.org  

    Twitter: https://twitter.com/ecseals  



    Website: https://www.usd250.org  

    Facebook: https://www.facebook.com/USD250/    

    Twitter: https://twitter.com/PittsburgUSD250  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com


    ]]>     Andrea Gribble Buzzsprout-10564663 Mon, 09 May 2022 03:00:00 -0500 2803 109 full false     How to Ignite Your Instagram with Emily White How to Ignite Your Instagram with Emily White
  • Unsure of how to use Instagram for your school or district? Tired of just posting the same content to both Facebook and Instagram? Emily was, too - until she joined the Ignite Your Instagram Challenge! 
  • Reels is an amazing tool to grow your reach within Instagram! Hear unique ideas of how Emily is reusing video she already has and repurposing it into Reels.
  • Afraid of handing over the control of Instagram for a student takeover? So was Emily, but now she realizes what an amazing program this is. Hear what she has planned for the future!
  • Looking to get excited about social media again? Emily will share the secret weapon in her pocket (literally, it is on her phone) that helps her stay energized and inspired with social storytelling for her district.



    • SPECIAL GUEST

    Emily White

    Director of Communications and Marketing 

    Sunnyvale ISD, Texas



    Email: emily.white@sunnyvaleisd.com  

    Twitter: https://www.twitter.com/et_white1   



    Website: https://www.sunnyvaleisd.com 

    Facebook: https://www.facebook.com/SISDTX 

    Instagram: https://www.instagram.com/sunnyvaleisdtx    

    Twitter: https://www.twitter.com/SunnyvaleISD 



    USEFUL INFORMATION

    • Email Emily used to promote the Student Instagram Takeover - click here
    • Interested in the Instagram Bootcamp? It is now being incorporated into our Membership Program. Learn more about our membership at the link below!
    • Interested in the membership group? Join now!
    • Blog on 10 Reel Ideas - click here

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>
  • Unsure of how to use Instagram for your school or district? Tired of just posting the same content to both Facebook and Instagram? Emily was, too - until she joined the Ignite Your Instagram Challenge! 
  • Reels is an amazing tool to grow your reach within Instagram! Hear unique ideas of how Emily is reusing video she already has and repurposing it into Reels.
  • Afraid of handing over the control of Instagram for a student takeover? So was Emily, but now she realizes what an amazing program this is. Hear what she has planned for the future!
  • Looking to get excited about social media again? Emily will share the secret weapon in her pocket (literally, it is on her phone) that helps her stay energized and inspired with social storytelling for her district.



    • SPECIAL GUEST

    Emily White

    Director of Communications and Marketing 

    Sunnyvale ISD, Texas



    Email: emily.white@sunnyvaleisd.com  

    Twitter: https://www.twitter.com/et_white1   



    Website: https://www.sunnyvaleisd.com 

    Facebook: https://www.facebook.com/SISDTX 

    Instagram: https://www.instagram.com/sunnyvaleisdtx    

    Twitter: https://www.twitter.com/SunnyvaleISD 



    USEFUL INFORMATION

    • Email Emily used to promote the Student Instagram Takeover - click here
    • Interested in the Instagram Bootcamp? It is now being incorporated into our Membership Program. Learn more about our membership at the link below!
    • Interested in the membership group? Join now!
    • Blog on 10 Reel Ideas - click here

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10521225 Mon, 02 May 2022 03:00:00 -0500 2571 108 full false     Why You Can’t Miss the NSPRA 2022 National Seminar in Chicago with Barbara Hunter, APR Why You Can’t Miss the NSPRA 2022 National Seminar in Chicago with Barbara Hunter, APR Join us at the premiere conference for school communicators this summer - NSPRA 2022 National Seminar happening in Chicago on July 17-20, 2022. Consider this your personal invitation! Discover thought-provoking keynotes, best-practice sessions and exciting networking opportunities when you attend in person at the Sheraton Grand Chicago Hotel or online via the virtual event platform.


    IN THIS EPISODE, BARBARA SHARES:

    • What the NSPRA National Seminar is and who should attend
    • Several exciting changes to help enhance the seminar experience
    • Why the best part of the seminar may not be the sessions themselves
    • How to ask your school for funding for this event


    SPECIAL GUEST

    Barbara Hunter, APR

    Executive Director

    National School Public Relations Association


    Email: bhunter@nspra.org 

    Twitter: https://twitter.com/NSPRA_ED 


    Website: https://www.nspra.org/  

    Facebook: https://www.facebook.com/NSPRAssociation/ 

    Twitter: https://twitter.com/nspra  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Join us at the premiere conference for school communicators this summer - NSPRA 2022 National Seminar happening in Chicago on July 17-20, 2022. Consider this your personal invitation! Discover thought-provoking keynotes, best-practice sessions and exciting networking opportunities when you attend in person at the Sheraton Grand Chicago Hotel or online via the virtual event platform.


    IN THIS EPISODE, BARBARA SHARES:

    • What the NSPRA National Seminar is and who should attend
    • Several exciting changes to help enhance the seminar experience
    • Why the best part of the seminar may not be the sessions themselves
    • How to ask your school for funding for this event


    SPECIAL GUEST

    Barbara Hunter, APR

    Executive Director

    National School Public Relations Association


    Email: bhunter@nspra.org 

    Twitter: https://twitter.com/NSPRA_ED 


    Website: https://www.nspra.org/  

    Facebook: https://www.facebook.com/NSPRAssociation/ 

    Twitter: https://twitter.com/nspra  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10479335 Mon, 25 Apr 2022 03:00:00 -0500 1864 107 full false     Boost Your Social Media Engagement Through Strategies That Work with Melanie Gonzalez Boost Your Social Media Engagement Through Strategies That Work with Melanie Gonzalez Passion must be her middle name because, my goodness, does Melanie Gonzalez have a lot of it! Her district has received awards for its engagement tactics, and she will be a breakout speaker on the topic at this summer’s NSPRA seminar in Chicago. Today, you get to learn from Melanie right from the comfort of your device! 


    IN THIS EPISODE, MELANIE DISCUSSES:

    • How she manages social media for her district of 43 schools 
    • The audiences her district reaches on its various social media platforms
    • How her district won over a divisive community with a unique approach to graduation in 2020
    • Four secrets that have worked well (and will for you, too) to increase engagement on platforms like Facebook, Twitter, Instagram, and LinkedIn


    SPECIAL GUEST

    Melanie Gonzalez

    Digital Media Coordinator & Social Media Manager

    Cabarrus County Schools, North Carolina



    Email: melanie.gonzalez@cabarrus.k12.nc.us  

    Twitter: https://twitter.com/MelanieSchoolPR   



    Website: https://www.cabarrus.k12.nc.us/ 

    Facebook: https://www.facebook.com/cabcoschools 

    Instagram: https://www.instagram.com/cabcoschools    

    Twitter: https://www.twitter.com/cabcoschools  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Passion must be her middle name because, my goodness, does Melanie Gonzalez have a lot of it! Her district has received awards for its engagement tactics, and she will be a breakout speaker on the topic at this summer’s NSPRA seminar in Chicago. Today, you get to learn from Melanie right from the comfort of your device! 


    IN THIS EPISODE, MELANIE DISCUSSES:

    • How she manages social media for her district of 43 schools 
    • The audiences her district reaches on its various social media platforms
    • How her district won over a divisive community with a unique approach to graduation in 2020
    • Four secrets that have worked well (and will for you, too) to increase engagement on platforms like Facebook, Twitter, Instagram, and LinkedIn


    SPECIAL GUEST

    Melanie Gonzalez

    Digital Media Coordinator & Social Media Manager

    Cabarrus County Schools, North Carolina



    Email: melanie.gonzalez@cabarrus.k12.nc.us  

    Twitter: https://twitter.com/MelanieSchoolPR   



    Website: https://www.cabarrus.k12.nc.us/ 

    Facebook: https://www.facebook.com/cabcoschools 

    Instagram: https://www.instagram.com/cabcoschools    

    Twitter: https://www.twitter.com/cabcoschools  



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10439534 Mon, 18 Apr 2022 03:00:00 -0500 2841 106 full false     Quick Tips to Engage Your Community During Your Next Superintendent Transition with Rachel Thomas Quick Tips to Engage Your Community During Your Next Superintendent Transition with Rachel Thomas Do you have an upcoming leadership transition in your school or district? Yes? Then this episode is for you! Rachel has practical tips that you’re probably going to want to write down.


    IN THIS EPISODE, RACHEL SHARES:

    • Keys to tying social media posts to your vision, mission, and values before you ever identify a need to transition to a new leader
    • Tips for the search process and involving your community
    • A list of ways to connect and engage with the community as the new leader takes over using social media
    • Her best social media tip of always including a call to action in your posts


    SPECIAL GUEST

    Rachel Thomas

    Brand and Communications Manager

    Kansas Association of School Boards, Kansas



    Email: rthomas@kasb.org 

    Twitter: https://twitter.com/RachelIsaThomas  



    Website: https://www.kasb.org/    

    Facebook: https://www.facebook.com/KASBPublicEd   

    Twitter: https://twitter.com/KASBPublicEd 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Do you have an upcoming leadership transition in your school or district? Yes? Then this episode is for you! Rachel has practical tips that you’re probably going to want to write down.


    IN THIS EPISODE, RACHEL SHARES:

    • Keys to tying social media posts to your vision, mission, and values before you ever identify a need to transition to a new leader
    • Tips for the search process and involving your community
    • A list of ways to connect and engage with the community as the new leader takes over using social media
    • Her best social media tip of always including a call to action in your posts


    SPECIAL GUEST

    Rachel Thomas

    Brand and Communications Manager

    Kansas Association of School Boards, Kansas



    Email: rthomas@kasb.org 

    Twitter: https://twitter.com/RachelIsaThomas  



    Website: https://www.kasb.org/    

    Facebook: https://www.facebook.com/KASBPublicEd   

    Twitter: https://twitter.com/KASBPublicEd 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10406393 Mon, 11 Apr 2022 03:00:00 -0500 2370 105 full false     Tales of an Accidental School Social Media Professional with Amanda Keller Tales of an Accidental School Social Media Professional with Amanda Keller Amanda may not have had her eyes set on a school communications role, but it found her - and I sure am happy it did! The work she is doing for the small school district of Weston in Wisconsin is amazing. 


    IN THIS EPISODE, AMANDA DISCUSSES:

    • Her journey into holding the role of Social Media Director in her district of fewer than 300 students
    • How her reluctant attempt at an IG Reel led to over 400,000 people reached!
    • The impact social media is making in her district, including attracting a highly-qualified teacher from a nearby district
    • Her biggest struggle with time management and a few things she tries to implement to conquer that issue


    SPECIAL GUEST

    Amanda Keller

    Social Media Director

    Weston School District, Wisconsin



    Email: akeller@weston.k12.wi.us

    Twitter: https://twitter.com/bamanda57   



    Website: https://www.weston.k12.wi.us/   

    Facebook: https://www.facebook.com/WestonSchoolDistrict 

    Instagram: https://www.instagram.com/westonschooldistrict/

    YouTube: https://www.youtube.com/channel/UCPcUnHQQhSuQ4ZXHvudghBA    

    LinkedIn:  https://www.linkedin.com/company/weston-school-district



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Amanda may not have had her eyes set on a school communications role, but it found her - and I sure am happy it did! The work she is doing for the small school district of Weston in Wisconsin is amazing. 


    IN THIS EPISODE, AMANDA DISCUSSES:

    • Her journey into holding the role of Social Media Director in her district of fewer than 300 students
    • How her reluctant attempt at an IG Reel led to over 400,000 people reached!
    • The impact social media is making in her district, including attracting a highly-qualified teacher from a nearby district
    • Her biggest struggle with time management and a few things she tries to implement to conquer that issue


    SPECIAL GUEST

    Amanda Keller

    Social Media Director

    Weston School District, Wisconsin



    Email: akeller@weston.k12.wi.us

    Twitter: https://twitter.com/bamanda57   



    Website: https://www.weston.k12.wi.us/   

    Facebook: https://www.facebook.com/WestonSchoolDistrict 

    Instagram: https://www.instagram.com/westonschooldistrict/

    YouTube: https://www.youtube.com/channel/UCPcUnHQQhSuQ4ZXHvudghBA    

    LinkedIn:  https://www.linkedin.com/company/weston-school-district



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10346290 Mon, 04 Apr 2022 03:00:00 -0500 2411 104 full false     The Case for Creating a Facebook Group: Improved Family Engagement & Communication with Laraine Weschler The Case for Creating a Facebook Group: Improved Family Engagement & Communication with Laraine Weschler After listening to this episode, I think you are going to want to be Laraine Weschler when you grow up. She is an AMAZING school communicator who is going to share some insights into a concept you may have never thought about - running a Facebook group for your community.


    IN THIS EPISODE, LARAINE SHARES:

    • Her secret to frequent school visits & how this helps her build relationships
    • Why she decided to start a Facebook group for her community
    • How the page has helped increase family engagement
    • Awesome feature examples that highlight staff and alumni


    SPECIAL GUEST

    Laraine Weschler

    Communication Specialist

    Naugatuck Public Schools, Connecticut 


    Email: laraine.weschler@naugatuck.k12.ct.us 


    Website: https://www.naugatuck.k12.ct.us/   

    Facebook: https://www.facebook.com/NaugatuckPublicSchools/

    Instagram: https://www.instagram.com/naugatuckpublicschools/   

    Twitter: https://www.twitter.com/NaugatuckPS 

    YouTube: https://www.youtube.com/c/NaugatuckPublicSchools 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     After listening to this episode, I think you are going to want to be Laraine Weschler when you grow up. She is an AMAZING school communicator who is going to share some insights into a concept you may have never thought about - running a Facebook group for your community.


    IN THIS EPISODE, LARAINE SHARES:

    • Her secret to frequent school visits & how this helps her build relationships
    • Why she decided to start a Facebook group for her community
    • How the page has helped increase family engagement
    • Awesome feature examples that highlight staff and alumni


    SPECIAL GUEST

    Laraine Weschler

    Communication Specialist

    Naugatuck Public Schools, Connecticut 


    Email: laraine.weschler@naugatuck.k12.ct.us 


    Website: https://www.naugatuck.k12.ct.us/   

    Facebook: https://www.facebook.com/NaugatuckPublicSchools/

    Instagram: https://www.instagram.com/naugatuckpublicschools/   

    Twitter: https://www.twitter.com/NaugatuckPS 

    YouTube: https://www.youtube.com/c/NaugatuckPublicSchools 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10311677 Mon, 28 Mar 2022 03:00:00 -0500 2679 103 full false     Good Boundaries = Great Storytelling with Heidi Feller Good Boundaries = Great Storytelling with Heidi Feller It’s a busy time of year! How can you manage social media instead of social media managing you? This podcast episode will help!


    IN THIS EPISODE, HEIDI DISCUSSES:

    • The importance of boundaries in your role as a school communicator
    • Simple email changes you can make to help you take control
    • How to schedule your work time to avoid feeling overwhelmed
    • A unique approach to handling those negative social media gossip groups


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    Email: hefeller1169@gmail.com

    Twitter: @heidi_feller



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     It’s a busy time of year! How can you manage social media instead of social media managing you? This podcast episode will help!


    IN THIS EPISODE, HEIDI DISCUSSES:

    • The importance of boundaries in your role as a school communicator
    • Simple email changes you can make to help you take control
    • How to schedule your work time to avoid feeling overwhelmed
    • A unique approach to handling those negative social media gossip groups


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    Email: hefeller1169@gmail.com

    Twitter: @heidi_feller



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10267920 Mon, 21 Mar 2022 03:00:00 -0500 2450 102 full false     Research-based Insights on School Social Media Content for 2022 with Angela Brown Research-based Insights on School Social Media Content for 2022 with Angela Brown My APR friends are going to be so geeked out to listen to this episode! My friend Angela Brown is diving into the research that can help school communicators do their job more effectively!


    IN THIS EPISODE, ANGELA SHARES:

    • The many ways Niche can help K12 schools (beyond just the school ranking)
    • Specific stories you should be telling on social based on parent research
    • Why highlighting teachers is so critical
    • Her best advice - “Don’t chase bees!” She’ll explain it in the interview.


    SPECIAL GUEST

    Angela Brown

    K-12 Senior Enrollment Insights Leader

    Niche - Pittsburgh, Pennsylvania 


    Follow Angela on Twitter: @angelambrown 

    Connect with Angela on LinkedIn: https://www.linkedin.com/in/angelambrown/ 

    Email: angela.brown@niche.com 


    Website: https://www.niche.com  

    Facebook: https://www.facebook.com/nichesocial 

    LinkedIn: https://www.linkedin.com/company/nichesocial/     

    Twitter: https://twitter.com/Niche_Insights   



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     My APR friends are going to be so geeked out to listen to this episode! My friend Angela Brown is diving into the research that can help school communicators do their job more effectively!


    IN THIS EPISODE, ANGELA SHARES:

    • The many ways Niche can help K12 schools (beyond just the school ranking)
    • Specific stories you should be telling on social based on parent research
    • Why highlighting teachers is so critical
    • Her best advice - “Don’t chase bees!” She’ll explain it in the interview.


    SPECIAL GUEST

    Angela Brown

    K-12 Senior Enrollment Insights Leader

    Niche - Pittsburgh, Pennsylvania 


    Follow Angela on Twitter: @angelambrown 

    Connect with Angela on LinkedIn: https://www.linkedin.com/in/angelambrown/ 

    Email: angela.brown@niche.com 


    Website: https://www.niche.com  

    Facebook: https://www.facebook.com/nichesocial 

    LinkedIn: https://www.linkedin.com/company/nichesocial/     

    Twitter: https://twitter.com/Niche_Insights   



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10224537 Mon, 14 Mar 2022 03:00:00 -0500 2063 101 full false     Episode 100 - Listeners Share Their Best Social Media Tips Episode 100 - Listeners Share Their Best Social Media Tips Oh my goodness - we made it to episode 100!! And it’s my birthday!! Two big reasons to celebrate - and you get the gift of learning the 10 best social media tips from our listeners.


    IN THIS EPISODE, LISTENERS SHARE:

    • Practical ways to use more video in your social storytelling
    • The importance of building a team to help you with social media
    • Why you should NOT be afraid to try something new
    • How this podcast can help create meaningful relationships with other School PR professionals


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Oh my goodness - we made it to episode 100!! And it’s my birthday!! Two big reasons to celebrate - and you get the gift of learning the 10 best social media tips from our listeners.


    IN THIS EPISODE, LISTENERS SHARE:

    • Practical ways to use more video in your social storytelling
    • The importance of building a team to help you with social media
    • Why you should NOT be afraid to try something new
    • How this podcast can help create meaningful relationships with other School PR professionals


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10056886 Mon, 07 Mar 2022 03:00:00 -0600 1579 100 full false     How to Convince a School District to Add a Communications Position with John Charlton How to Convince a School District to Add a Communications Position with John Charlton Schools of every size need a person devoted to school communications, but many think they can’t afford it. Learn how John Charlton convinced his district of 2,000 students to add a new position and learn about the amazing impact he has had in just two years!


    IN THIS EPISODE, JOHN SHARES:

    • How he convinced his school district to add a communications position
    • Why his initial focus when he got started was on internal communication with staff
    • How he quadrupled the Facebook following for his district
    • The best stories that his community loves to see on social media


    SPECIAL GUEST

    John Charlton

    Communications Coordinator

    Cambridge City School District, Ohio


    Follow John on Twitter: @sportshack6886 

    Email: john.charlton@cambridgecityschools.org 


    School Website: www.cambridgecityschools.org 

    Facebook: https://www.facebook.com/CambridgeCitySchools    

    Twitter: https://twitter.com/Cambridge_CS     



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Schools of every size need a person devoted to school communications, but many think they can’t afford it. Learn how John Charlton convinced his district of 2,000 students to add a new position and learn about the amazing impact he has had in just two years!


    IN THIS EPISODE, JOHN SHARES:

    • How he convinced his school district to add a communications position
    • Why his initial focus when he got started was on internal communication with staff
    • How he quadrupled the Facebook following for his district
    • The best stories that his community loves to see on social media


    SPECIAL GUEST

    John Charlton

    Communications Coordinator

    Cambridge City School District, Ohio


    Follow John on Twitter: @sportshack6886 

    Email: john.charlton@cambridgecityschools.org 


    School Website: www.cambridgecityschools.org 

    Facebook: https://www.facebook.com/CambridgeCitySchools    

    Twitter: https://twitter.com/Cambridge_CS     



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10056188 Mon, 28 Feb 2022 03:00:00 -0600 2234 99 full false     Social Media Systems to Save Your Sanity with Stephanie Smith, APR Social Media Systems to Save Your Sanity with Stephanie Smith, APR Are you a one-person communications shop who struggles with managing all the things? Then you’re going to want to meet this week’s guest! Learn practical tips and systems to help you celebrate your school district with the world.


    IN THIS EPISODE, STEPHANIE DISCUSSES:

    • How she convinced her school district to jump into social media and the platforms she uses today to celebrate her students and staff
    • The system she created to manage the various social media accounts throughout her district 
    • Her best strategy to get more content for social - and it relates to setting aside one hour per week
    • The importance of her MOSPRA (and NSPRA) family


    SPECIAL GUEST

    Stephanie Smith, APR

    Director of Public Relations

    Fort Osage R-1 School District, Missouri


    Email: ssmith@fortosage.net  

    Twitter: @smithsteph


    School Website: https://www.fortosage.net/  

    Facebook: https://www.facebook.com/FortOsageSchoolDistrict    

    Twitter: https://twitter.com/FortOsageSchool 

    Instagram: https://www.instagram.com/fortosageschools/    



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Are you a one-person communications shop who struggles with managing all the things? Then you’re going to want to meet this week’s guest! Learn practical tips and systems to help you celebrate your school district with the world.


    IN THIS EPISODE, STEPHANIE DISCUSSES:

    • How she convinced her school district to jump into social media and the platforms she uses today to celebrate her students and staff
    • The system she created to manage the various social media accounts throughout her district 
    • Her best strategy to get more content for social - and it relates to setting aside one hour per week
    • The importance of her MOSPRA (and NSPRA) family


    SPECIAL GUEST

    Stephanie Smith, APR

    Director of Public Relations

    Fort Osage R-1 School District, Missouri


    Email: ssmith@fortosage.net  

    Twitter: @smithsteph


    School Website: https://www.fortosage.net/  

    Facebook: https://www.facebook.com/FortOsageSchoolDistrict    

    Twitter: https://twitter.com/FortOsageSchool 

    Instagram: https://www.instagram.com/fortosageschools/    



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10049807 Mon, 21 Feb 2022 03:00:00 -0600 2419 98 full false     14 Social Media Posts Your Community Will Love 14 Social Media Posts Your Community Will Love Are you struggling to find stories to share on social media right now? Or maybe you are sick of the negative comments you are receiving? Grab 14 easy social media post ideas that your community will absolutely LOVE!


    IN THIS EPISODE, ANDREA SHARES:

    • One easy tip sure to lead to more content from staff
    • 14 ideas with sample posts linked in the show notes
    • How to keep things SIMPLE for yourself (for you overthinkers out there)
    • Why getting students involved will make your job easier


    USEFUL INFORMATION

    1. What students & staff love about your district
    2. Therapy Dogs
    3. Sports
    4. Little Moments
    5. Art & Tech Ed Projects
    6. Homecomings/Videos
    7. Staff going above and beyond
    8. Classroom Activities
    9. Video Invites
    10. Senior Scholarships
    11. Instagram Reels
    12. Student Apprenticeships
    13. #ThrowbackThursday
    14. Student Stories

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Are you struggling to find stories to share on social media right now? Or maybe you are sick of the negative comments you are receiving? Grab 14 easy social media post ideas that your community will absolutely LOVE!


    IN THIS EPISODE, ANDREA SHARES:

    • One easy tip sure to lead to more content from staff
    • 14 ideas with sample posts linked in the show notes
    • How to keep things SIMPLE for yourself (for you overthinkers out there)
    • Why getting students involved will make your job easier


    USEFUL INFORMATION

    1. What students & staff love about your district
    2. Therapy Dogs
    3. Sports
    4. Little Moments
    5. Art & Tech Ed Projects
    6. Homecomings/Videos
    7. Staff going above and beyond
    8. Classroom Activities
    9. Video Invites
    10. Senior Scholarships
    11. Instagram Reels
    12. Student Apprenticeships
    13. #ThrowbackThursday
    14. Student Stories

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10049245 Mon, 14 Feb 2022 03:00:00 -0600 1658 97 full false     The Power of Social Media in a Small School District with Anindita Anaam The Power of Social Media in a Small School District with Anindita Anaam When the role of Communication Specialist was added to the Oconto Unified School District two years ago, they were aware of the positive potential it could have for their community. Meet Anindita, the woman who did the work and proved them right! She is a first-generation American who is really making an impact in the K12 education world.


    IN THIS EPISODE, ANINDITA SHARES:

    • Her diverse background which includes two masters degrees from India
    • How she gathers stories from her three schools for the district’s social media platforms
    • Why she focuses her time on building relationships with staff
    • Which program has helped make social media easier and more effective


    SPECIAL GUEST

    Anindita Anaam

    Communications Specialist

    Oconto Unified School District, Wisconsin


    Email: anindita200@gmail.com 

    LinkedIn: Anindita (Andy) Neogy Anaam


    School Website: https://www.oconto.k12.wi.us/ 

    Facebook: https://www.facebook.com/ocontoschooldistrict/    

    Twitter: https://twitter.com/GoOconto 

    Instagram: https://www.instagram.com/ousd_schools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     When the role of Communication Specialist was added to the Oconto Unified School District two years ago, they were aware of the positive potential it could have for their community. Meet Anindita, the woman who did the work and proved them right! She is a first-generation American who is really making an impact in the K12 education world.


    IN THIS EPISODE, ANINDITA SHARES:

    • Her diverse background which includes two masters degrees from India
    • How she gathers stories from her three schools for the district’s social media platforms
    • Why she focuses her time on building relationships with staff
    • Which program has helped make social media easier and more effective


    SPECIAL GUEST

    Anindita Anaam

    Communications Specialist

    Oconto Unified School District, Wisconsin


    Email: anindita200@gmail.com 

    LinkedIn: Anindita (Andy) Neogy Anaam


    School Website: https://www.oconto.k12.wi.us/ 

    Facebook: https://www.facebook.com/ocontoschooldistrict/    

    Twitter: https://twitter.com/GoOconto 

    Instagram: https://www.instagram.com/ousd_schools 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-10004982 Mon, 07 Feb 2022 03:00:00 -0600 2073 96 full false     Andrea Gribble’s Take On 2022 Social Media Resolutions for Schools with Niche’s Enrollment Insights Podcast Andrea Gribble’s Take On 2022 Social Media Resolutions for Schools with Niche’s Enrollment Insights Podcast To kick off 2022, I sat down with Niche’s Enrollment Insights Podcast host Angela Brown. You can catch the original podcast at this link. It was a fun conversation so I asked if I could share the interview here on my podcast!


    IN THIS EPISODE, ANDREA SHARES:

    • Eight resolutions for school social media managers
    • The latest failures she’s had on social media
    • How she stays informed on what is working best for schools
    • Detailed conversations on Instagram Reels, Facebook Live, and what you should stop doing in 2022


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     To kick off 2022, I sat down with Niche’s Enrollment Insights Podcast host Angela Brown. You can catch the original podcast at this link. It was a fun conversation so I asked if I could share the interview here on my podcast!


    IN THIS EPISODE, ANDREA SHARES:

    • Eight resolutions for school social media managers
    • The latest failures she’s had on social media
    • How she stays informed on what is working best for schools
    • Detailed conversations on Instagram Reels, Facebook Live, and what you should stop doing in 2022


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9963914 Mon, 31 Jan 2022 03:00:00 -0600 2707 95 full false     How to Use Facebook Live to Showcase Your Students with Jessica James How to Use Facebook Live to Showcase Your Students with Jessica James You can give your community a backstage pass to the great things happening in your school through a simple tool called Facebook Live! Today’s guest uses it frequently and she’s going to share her best tips and lessons learned in today’s interview.


    IN THIS EPISODE, JESSICA DISCUSSES:

    • How she uses Facebook Live to showcase her high school
    • What equipment is helpful for streaming live
    • Her pre-live checklist
    • The impact that opening the walls of the school to the community can make 


    SPECIAL GUEST

    Jessica James

    Library Media Specialist

    W.S. Neal High School, Alabama


    Follow Jessica on Twitter: @MrsJamesReads

    Email: jessica.james@escoschools.net 



    School Website: http://w.s.nealhigh.al.ech.schoolinsites.com/ 

    Facebook: https://www.facebook.com/wsnblueeagles   

    Instagram: https://www.instagram.com/wsnealyearbook/   



    USEFUL INFORMATION

    MORE RESOURCES

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    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     You can give your community a backstage pass to the great things happening in your school through a simple tool called Facebook Live! Today’s guest uses it frequently and she’s going to share her best tips and lessons learned in today’s interview.


    IN THIS EPISODE, JESSICA DISCUSSES:

    • How she uses Facebook Live to showcase her high school
    • What equipment is helpful for streaming live
    • Her pre-live checklist
    • The impact that opening the walls of the school to the community can make 


    SPECIAL GUEST

    Jessica James

    Library Media Specialist

    W.S. Neal High School, Alabama


    Follow Jessica on Twitter: @MrsJamesReads

    Email: jessica.james@escoschools.net 



    School Website: http://w.s.nealhigh.al.ech.schoolinsites.com/ 

    Facebook: https://www.facebook.com/wsnblueeagles   

    Instagram: https://www.instagram.com/wsnealyearbook/   



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9927056 Mon, 24 Jan 2022 03:00:00 -0600 2233 94 full false     Your 2022 Pep Talk for School Communicators with Ted Neitzke Your 2022 Pep Talk for School Communicators with Ted Neitzke You are the storyteller for your school district! Let that important role fuel the energy you bring to celebrating the many stories that deserve to be told. Today’s podcast is going to give you the confidence and tools to do that in 2022!


    IN THIS EPISODE, TED SHARES:

    • The story of the buffalo and how you can use it to help your district navigate 2022
    • Why celebrating your students and staff is so important
    • How to combat the “No one sends me anything” mentality when it comes to communicating for the school
    • One simple tool that could change everything - the swift survey


    SPECIAL GUEST

    Ted Neitzke

    CEO

    CESA 6, Wisconsin


    Follow Ted on Twitter: @tneitzke

    Email: tneitzke@cesa6.org 



    School Website: https://www.cesa6.org/ 

    Facebook: https://www.facebook.com/CESA6/   

    Twitter: https://twitter.com/CESA6    

    Instagram: https://www.instagram.com/cesa6wi/ 

    Podcast: https://thesmartthinkingpodcast.podbean.com/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     You are the storyteller for your school district! Let that important role fuel the energy you bring to celebrating the many stories that deserve to be told. Today’s podcast is going to give you the confidence and tools to do that in 2022!


    IN THIS EPISODE, TED SHARES:

    • The story of the buffalo and how you can use it to help your district navigate 2022
    • Why celebrating your students and staff is so important
    • How to combat the “No one sends me anything” mentality when it comes to communicating for the school
    • One simple tool that could change everything - the swift survey


    SPECIAL GUEST

    Ted Neitzke

    CEO

    CESA 6, Wisconsin


    Follow Ted on Twitter: @tneitzke

    Email: tneitzke@cesa6.org 



    School Website: https://www.cesa6.org/ 

    Facebook: https://www.facebook.com/CESA6/   

    Twitter: https://twitter.com/CESA6    

    Instagram: https://www.instagram.com/cesa6wi/ 

    Podcast: https://thesmartthinkingpodcast.podbean.com/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9880468 Mon, 17 Jan 2022 03:00:00 -0600 2608 93 full false     Extending Customer Service Beyond School Building Doors with Karen Heath Extending Customer Service Beyond School Building Doors with Karen Heath Let’s get strategic with your social media approach! In today’s interview, Karen Heath shares proven tactics to help your school celebrate the great stories happening in your school district.


    IN THIS EPISODE, KAREN DISCUSSES:

    • A simple method used to preplan post content twice per year
    • How customer service training for your social media team can shape the interactions your school has with its followers
    • Why employee appreciation is so important for her agency and for schools everywhere
    • A special story that highlights the value of the programs provided for students


    SPECIAL GUEST

    Karen Heath

    Supervisor of Communications

    Berrien RESA, Michigan


    Follow Karen on Twitter: @karen_heath  

    Email: karen.heath@berrienresa.org 



    School Website: https://www.berrienresa.org  

    Facebook: https://www.facebook.com/berrienresa    

    Twitter: https://twitter.com/berrienresa 

    Instagram: https://www.instagram.com/berrienresa/   



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Let’s get strategic with your social media approach! In today’s interview, Karen Heath shares proven tactics to help your school celebrate the great stories happening in your school district.


    IN THIS EPISODE, KAREN DISCUSSES:

    • A simple method used to preplan post content twice per year
    • How customer service training for your social media team can shape the interactions your school has with its followers
    • Why employee appreciation is so important for her agency and for schools everywhere
    • A special story that highlights the value of the programs provided for students


    SPECIAL GUEST

    Karen Heath

    Supervisor of Communications

    Berrien RESA, Michigan


    Follow Karen on Twitter: @karen_heath  

    Email: karen.heath@berrienresa.org 



    School Website: https://www.berrienresa.org  

    Facebook: https://www.facebook.com/berrienresa    

    Twitter: https://twitter.com/berrienresa 

    Instagram: https://www.instagram.com/berrienresa/   



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9841242 Mon, 10 Jan 2022 03:00:00 -0600 2141 92 full false     Five Reasons NOT to Post Everything on Social Media Five Reasons NOT to Post Everything on Social Media Not everything that your school communicates needs to be posted on your social media pages. I’ve been saying this for years to all of the schools we serve here at #SocialSchool4EDU. Today I’ll break it down for you.


    IN THIS EPISODE, ANDREA SHARES:

    • One personal success story from a school of implementing the strategy of not posting every decision on social media.
    • Five reasons NOT to share everything on social media
    • Over 25 communication tools that can be used - other than social media!


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Not everything that your school communicates needs to be posted on your social media pages. I’ve been saying this for years to all of the schools we serve here at #SocialSchool4EDU. Today I’ll break it down for you.


    IN THIS EPISODE, ANDREA SHARES:

    • One personal success story from a school of implementing the strategy of not posting every decision on social media.
    • Five reasons NOT to share everything on social media
    • Over 25 communication tools that can be used - other than social media!


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9731659 Mon, 03 Jan 2022 03:00:00 -0600 1445 91 full false     How to Use Facebook for School Fundraising with Maria Carter-Ewald How to Use Facebook for School Fundraising with Maria Carter-Ewald Budgets are tight for every school out there. Learn how to leverage social media to help with fundraising and more in today’s podcast.


    IN THIS EPISODE, MARIA SHARES:

    • Why her small school with 800 students invested in a communication position
    • Specific ways she used social media to raise $19,000 in two weeks in order to purchase new Chromebooks for her district
    • Strategies that she uses to outperform much larger districts around her when it comes to Facebook engagement
    • How she stays on top of it all as a one-person communications office


    SPECIAL GUEST

    Maria Carter-Ewald

    Communications Director

    Whitmore Lake Public Schools, Michigan


    Email: maria.carter-ewald@wlps.net 


    School Website: https://www.wlps.net 

    Facebook: https://www.facebook.com/WhitmoreLakePublicSchools   

    Twitter: https://twitter.com/wlschools   

    Instagram: https://www.instagram.com/whitlkpublicschools/  


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Budgets are tight for every school out there. Learn how to leverage social media to help with fundraising and more in today’s podcast.


    IN THIS EPISODE, MARIA SHARES:

    • Why her small school with 800 students invested in a communication position
    • Specific ways she used social media to raise $19,000 in two weeks in order to purchase new Chromebooks for her district
    • Strategies that she uses to outperform much larger districts around her when it comes to Facebook engagement
    • How she stays on top of it all as a one-person communications office


    SPECIAL GUEST

    Maria Carter-Ewald

    Communications Director

    Whitmore Lake Public Schools, Michigan


    Email: maria.carter-ewald@wlps.net 


    School Website: https://www.wlps.net 

    Facebook: https://www.facebook.com/WhitmoreLakePublicSchools   

    Twitter: https://twitter.com/wlschools   

    Instagram: https://www.instagram.com/whitlkpublicschools/  


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9725169 Mon, 27 Dec 2021 03:00:00 -0600 2534 90 full false     BOLD Social Media Advice that Works with Nicole Valles BOLD Social Media Advice that Works with Nicole Valles Nicole Valles is living proof that social media works in staff recruitment! She landed her role as Digital Content Specialist three years ago because of a Facebook post. 


    IN THIS EPISODE, NICOLE DISCUSSES:

    • How social media is handled at each of their schools through digital coaches 
    • What one decision has led to less stress when it comes to social media
    • The #SuperSubstitutes campaign that led to hundreds of applications
    • Why she uses Facebook albums to post some of her campaigns


    SPECIAL GUEST

    Nicole Valles

    Digital Content Specialist

    Barrow County School System, Georgia


    Follow Nicole on Twitter: @nikkival

    Email: nicole.valles@barrow.k12.ga.us


    School Website: https://www.barrow.k12.ga.us

    Facebook: https://www.facebook.com/BarrowCountySchools/  

    Twitter: https://twitter.com/BCSchools1  

    Instagram: https://www.instagram.com/barrowcountyschools/ 

    YouTube: https://www.youtube.com/c/BarrowCountySchoolSystem 

    LinkedIn:  https://www.linkedin.com/company/barrow-county-schools 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Nicole Valles is living proof that social media works in staff recruitment! She landed her role as Digital Content Specialist three years ago because of a Facebook post. 


    IN THIS EPISODE, NICOLE DISCUSSES:

    • How social media is handled at each of their schools through digital coaches 
    • What one decision has led to less stress when it comes to social media
    • The #SuperSubstitutes campaign that led to hundreds of applications
    • Why she uses Facebook albums to post some of her campaigns


    SPECIAL GUEST

    Nicole Valles

    Digital Content Specialist

    Barrow County School System, Georgia


    Follow Nicole on Twitter: @nikkival

    Email: nicole.valles@barrow.k12.ga.us


    School Website: https://www.barrow.k12.ga.us

    Facebook: https://www.facebook.com/BarrowCountySchools/  

    Twitter: https://twitter.com/BCSchools1  

    Instagram: https://www.instagram.com/barrowcountyschools/ 

    YouTube: https://www.youtube.com/c/BarrowCountySchoolSystem 

    LinkedIn:  https://www.linkedin.com/company/barrow-county-schools 


    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9691089 Mon, 20 Dec 2021 03:00:00 -0600 2092 89 full false     How to Reach Thousands As a Small Catholic School with Laura Jo Jarchow How to Reach Thousands As a Small Catholic School with Laura Jo Jarchow Your school has great stories to share, whether you have 40,000 students or just 219 students like the school we’re talking with today. Learn how Principal Laura Jo Jarchow is spreading the mission of St. Mary School in her Wisconsin community and beyond!


    IN THIS EPISODE, LAURA JO SHARES:

    • Her role and numerous responsibilities as Principal
    • How she uses Facebook and Instagram posts to share the mission of her school
    • Why she decided to take part in the latest #SocialSchool4EDU Facebook Page Challenge
    • The results from the challenge, which have dramatically increased her reach with each post she shares


    SPECIAL GUEST

    Laura Jo Jarchow

    Principal

    St. Mary School, New Richmond, Wisconsin


    School Website: http://st-marysschool.com/ 

    Facebook: https://www.facebook.com/StMarysNewRichmond   


    USEFUL INFORMATION

    • Easton’s courageous story after he fell into a campfire - click here
    • St. Mary’s post asking for shares to win $500 (over 400 shares) - click here
    • Interested in helping with podcast 100? Share your best tip that you’ve learned from me! Record a 30-90 second audio memo or video (landscape) with this information:
      • Name
      • School or District
      • State
      • Title
      • Best tip/most impactful thing you’ve learned. You can share a specific story of how you used it as well!
      • Email your clip with “Podcast 100” in the subject line to: andrea@socialschool4edu.com 
    • Want support all year long? Check out our membership program.

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Your school has great stories to share, whether you have 40,000 students or just 219 students like the school we’re talking with today. Learn how Principal Laura Jo Jarchow is spreading the mission of St. Mary School in her Wisconsin community and beyond!


    IN THIS EPISODE, LAURA JO SHARES:

    • Her role and numerous responsibilities as Principal
    • How she uses Facebook and Instagram posts to share the mission of her school
    • Why she decided to take part in the latest #SocialSchool4EDU Facebook Page Challenge
    • The results from the challenge, which have dramatically increased her reach with each post she shares


    SPECIAL GUEST

    Laura Jo Jarchow

    Principal

    St. Mary School, New Richmond, Wisconsin


    School Website: http://st-marysschool.com/ 

    Facebook: https://www.facebook.com/StMarysNewRichmond   


    USEFUL INFORMATION

    • Easton’s courageous story after he fell into a campfire - click here
    • St. Mary’s post asking for shares to win $500 (over 400 shares) - click here
    • Interested in helping with podcast 100? Share your best tip that you’ve learned from me! Record a 30-90 second audio memo or video (landscape) with this information:
      • Name
      • School or District
      • State
      • Title
      • Best tip/most impactful thing you’ve learned. You can share a specific story of how you used it as well!
      • Email your clip with “Podcast 100” in the subject line to: andrea@socialschool4edu.com 
    • Want support all year long? Check out our membership program.

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9679109 Mon, 13 Dec 2021 03:00:00 -0600 1975 88 full false     Family Connections: Building Trust and Relationships with John Casper Family Connections: Building Trust and Relationships with John Casper Looking for ideas to engage families with your school district? Then you’re in the right spot! John is going to share a BUNCH of strategies to build trust while celebrating the great things happening in your school district.


    IN THIS EPISODE, JOHN DISCUSSES:

    • What social media channels he manages for the district 
    • Alternate ways to share events (beyond just creating a flyer)
    • Strategies to get content from staff and parents
    • A unique approach to handling those negative social media gossip groups


    SPECIAL GUEST

    John Casper

    Communications Coordinator

    Winona Area Public Schools, MinnesotaWinona Area Public Schools - Home


    Follow John on Twitter: @johncasperjr 

    Email: john.casper@winona.k12.mn.us 


    School Website: https://winonaschools.org/ 

    Facebook: https://www.facebook.com/WAPS861 

    Twitter:https://twitter.com/herkythewinhawk 

    Instagram: https://www.instagram.com/winonaschools/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Looking for ideas to engage families with your school district? Then you’re in the right spot! John is going to share a BUNCH of strategies to build trust while celebrating the great things happening in your school district.


    IN THIS EPISODE, JOHN DISCUSSES:

    • What social media channels he manages for the district 
    • Alternate ways to share events (beyond just creating a flyer)
    • Strategies to get content from staff and parents
    • A unique approach to handling those negative social media gossip groups


    SPECIAL GUEST

    John Casper

    Communications Coordinator

    Winona Area Public Schools, MinnesotaWinona Area Public Schools - Home


    Follow John on Twitter: @johncasperjr 

    Email: john.casper@winona.k12.mn.us 


    School Website: https://winonaschools.org/ 

    Facebook: https://www.facebook.com/WAPS861 

    Twitter:https://twitter.com/herkythewinhawk 

    Instagram: https://www.instagram.com/winonaschools/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9652341 Mon, 06 Dec 2021 03:00:00 -0600 2745 87 full false     How to Get Students Involved with Instagram Content with Sara Fuller How to Get Students Involved with Instagram Content with Sara Fuller When you have a small school, it’s important to get everyone involved in telling your story. Learn how this small district in Nebraska of 400 students celebrates their school in a big way on social media!


    IN THIS EPISODE, SARA SHARES:

    • How her staff submits stories to be posted on social media
    • Why she decided to get students involved in sharing stories on Instagram
    • How she selects and trains the students
    • What content ideas have worked the best


    SPECIAL GUEST

    Sara Fuller

    Business Teacher and PK-12 Library Media Specialist

    Superior Public Schools, Nebraska


    Email: sfuller@superiorwildcats.org  


    School Website: https://www.superiorwildcats.org/ 

    Facebook: https://www.facebook.com/superiorschoolsne  

    Twitter: https://twitter.com/superiornesd 

    Instagram: https://www.instagram.com/superiornesd  



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     When you have a small school, it’s important to get everyone involved in telling your story. Learn how this small district in Nebraska of 400 students celebrates their school in a big way on social media!


    IN THIS EPISODE, SARA SHARES:

    • How her staff submits stories to be posted on social media
    • Why she decided to get students involved in sharing stories on Instagram
    • How she selects and trains the students
    • What content ideas have worked the best


    SPECIAL GUEST

    Sara Fuller

    Business Teacher and PK-12 Library Media Specialist

    Superior Public Schools, Nebraska


    Email: sfuller@superiorwildcats.org  


    School Website: https://www.superiorwildcats.org/ 

    Facebook: https://www.facebook.com/superiorschoolsne  

    Twitter: https://twitter.com/superiornesd 

    Instagram: https://www.instagram.com/superiornesd  



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9572570 Mon, 29 Nov 2021 03:00:00 -0600 1673 86 full false     How to Use Instagram Reels for your School with Melissa Reese How to Use Instagram Reels for your School with Melissa Reese Are you stressing about adding a TikTok channel for your school? Well, stress no more. Instagram Reels is here and it’s easier than you think! Grab great advice about getting started and take a look at what’s working for Melissa Reese in Allentown School District.


    IN THIS EPISODE, MELISSA SHARES:

    • The importance of meeting parents where they are
    • How she stays on top of 25 schools and 17,000 students as a one-person shop
    • Why Instagram Reels is part of her weekly social strategy
    • How easy it is to get started


    SPECIAL GUEST

    Melissa Reese

    Communications Manager

    Allentown School District, Pennsylvania


    Follow Melissa on Twitter: @melissa_ashleyy

    Follow Melissa on Instagram:  @melissa_ashleyy1

    Email: reesem@allentownsd.org 


    School Website: www.allentownsd.org 

    Instagram: https://www.instagram.com/allentownschools/ 

    Facebook: https://www.facebook.com/AllentownSchoolDistrict 

    Twitter: https://twitter.com/allentownsd 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Are you stressing about adding a TikTok channel for your school? Well, stress no more. Instagram Reels is here and it’s easier than you think! Grab great advice about getting started and take a look at what’s working for Melissa Reese in Allentown School District.


    IN THIS EPISODE, MELISSA SHARES:

    • The importance of meeting parents where they are
    • How she stays on top of 25 schools and 17,000 students as a one-person shop
    • Why Instagram Reels is part of her weekly social strategy
    • How easy it is to get started


    SPECIAL GUEST

    Melissa Reese

    Communications Manager

    Allentown School District, Pennsylvania


    Follow Melissa on Twitter: @melissa_ashleyy

    Follow Melissa on Instagram:  @melissa_ashleyy1

    Email: reesem@allentownsd.org 


    School Website: www.allentownsd.org 

    Instagram: https://www.instagram.com/allentownschools/ 

    Facebook: https://www.facebook.com/AllentownSchoolDistrict 

    Twitter: https://twitter.com/allentownsd 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9572496 Mon, 22 Nov 2021 03:00:00 -0600 2710 85 full false     Tackling Substitute Shortages & Staff Wellness Through Social Media with Maria Feitlich Tackling Substitute Shortages & Staff Wellness Through Social Media with Maria Feitlich Showcasing the amazing students and staff inside of your district is an awesome job. Let Maria inspire you with some great ideas that you can implement in your district!


    IN THIS EPISODE, MARIA DISCUSSES:

    • How social media fits in her role, along with website management and video creation
    • What strategies her district has used to tackle the substitute teaching shortage
    • The award-winning #BeWell34 initiative that lives all year long in Glenview School District
    • How Maria stays on top of the latest social media trends and what’s working best for schools.


    SPECIAL GUEST

    Maria Feitlich

    Communications Specialist

    Glenview School District, Illinois


    Follow Maria on Twitter: @Maria_Feitlich

    LinkedIn: https://www.linkedin.com/in/maria-feitlich-22754ab2/ 

    Email: mfeitlich@glenview34.org 


    School Website: www.glenview34.org 

    Facebook: www.facebook.com/glenview34 

    Twitter: https://twitter.com/glenview34 


    USEFUL INFORMATION

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    www.SocialSchool4EDU.com

    ]]>     Showcasing the amazing students and staff inside of your district is an awesome job. Let Maria inspire you with some great ideas that you can implement in your district!


    IN THIS EPISODE, MARIA DISCUSSES:

    • How social media fits in her role, along with website management and video creation
    • What strategies her district has used to tackle the substitute teaching shortage
    • The award-winning #BeWell34 initiative that lives all year long in Glenview School District
    • How Maria stays on top of the latest social media trends and what’s working best for schools.


    SPECIAL GUEST

    Maria Feitlich

    Communications Specialist

    Glenview School District, Illinois


    Follow Maria on Twitter: @Maria_Feitlich

    LinkedIn: https://www.linkedin.com/in/maria-feitlich-22754ab2/ 

    Email: mfeitlich@glenview34.org 


    School Website: www.glenview34.org 

    Facebook: www.facebook.com/glenview34 

    Twitter: https://twitter.com/glenview34 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9531079 Mon, 15 Nov 2021 03:00:00 -0600 2061 84 full false     Are you low on social media content? These 5 tips will help! Are you low on social media content? These 5 tips will help! Are you stuck in a rut with low content right now for your social media pages? Schools have amazing stories to share - we just need to find them! This episode will share 5 tips for getting more content.


    IN THIS EPISODE, ANDREA SHARES:

    • How asking specific staff members for submissions will work far better than an email to everyone
    • What weekly features you could add to your social media content calendar
    • Ways to get stories from your community
    • A free invite into our newest 5-Day Fire Up Your Facebook Page Challenge happening November 15-19, 2021. Sign up at socialschool4edu.com/challenge 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Are you stuck in a rut with low content right now for your social media pages? Schools have amazing stories to share - we just need to find them! This episode will share 5 tips for getting more content.


    IN THIS EPISODE, ANDREA SHARES:

    • How asking specific staff members for submissions will work far better than an email to everyone
    • What weekly features you could add to your social media content calendar
    • Ways to get stories from your community
    • A free invite into our newest 5-Day Fire Up Your Facebook Page Challenge happening November 15-19, 2021. Sign up at socialschool4edu.com/challenge 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9489784 Mon, 08 Nov 2021 03:00:00 -0600 1822 83 full false     Using Social Media to Shift a Paradigm with Cindy Dunigan Using Social Media to Shift a Paradigm with Cindy Dunigan All schools need to recruit students but in a career technical center, you face some unique circumstances. Luckily, Stafford Technical Center in Vermont has nearly twice as many applicants each year as they have spots. Learn the secret to their success in this episode!


    IN THIS EPISODE, CINDY DISCUSSES:

    • How social media fits into her role as Outreach Coordinator
    • Why she focuses on student stories with her social media posts
    • What method she uses to balance the content from the 14 different programs her school offers
    • What the membership program at #SocialSchool4EDU has done to help her professional growth


    SPECIAL GUEST

    Cindy Dunigan

    Outreach Coordinator

    Stafford Technical Center, Vermont


    Email: cindy.dunigan@rcpsvt.org 


    School Website: https://staffordonline.org/ 

    Facebook: https://www.facebook.com/StaffordTechnicalCenter 

    Twitter: https://twitter.com/stc_vt 

    Instagram: https://www.instagram.com/staffordtechnical/ 


    USEFUL INFORMATION

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    ]]>     All schools need to recruit students but in a career technical center, you face some unique circumstances. Luckily, Stafford Technical Center in Vermont has nearly twice as many applicants each year as they have spots. Learn the secret to their success in this episode!


    IN THIS EPISODE, CINDY DISCUSSES:

    • How social media fits into her role as Outreach Coordinator
    • Why she focuses on student stories with her social media posts
    • What method she uses to balance the content from the 14 different programs her school offers
    • What the membership program at #SocialSchool4EDU has done to help her professional growth


    SPECIAL GUEST

    Cindy Dunigan

    Outreach Coordinator

    Stafford Technical Center, Vermont


    Email: cindy.dunigan@rcpsvt.org 


    School Website: https://staffordonline.org/ 

    Facebook: https://www.facebook.com/StaffordTechnicalCenter 

    Twitter: https://twitter.com/stc_vt 

    Instagram: https://www.instagram.com/staffordtechnical/ 


    USEFUL INFORMATION

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    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9455399 Mon, 01 Nov 2021 03:00:00 -0500 2224 82 full false     Andrea Gribble’s Take on Social Media for Schools with School PR Happy Hour Andrea Gribble’s Take on Social Media for Schools with School PR Happy Hour I recently got to hang out with Erin McCann, cohost of the School PR Happy Hour podcast. She was kicking off season 3 of the podcast and we recorded a fun episode. It was so jam-packed with nuggets you could use that I asked if I could reshare it with my audience. She said YES!


    IN THIS EPISODE, ANDREA AND ERIN DISCUSS:

    • Andrea’s journey of starting #SocialSchool4EDU and what her company does to help schools
    • How to best handle negative comments on your social media pages
    • New trends that schools should be paying attention to, like Instagram Reels
    • Advice on how to become a speaker for your local, state, or national chapters



    USEFUL INFORMATION

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    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     I recently got to hang out with Erin McCann, cohost of the School PR Happy Hour podcast. She was kicking off season 3 of the podcast and we recorded a fun episode. It was so jam-packed with nuggets you could use that I asked if I could reshare it with my audience. She said YES!


    IN THIS EPISODE, ANDREA AND ERIN DISCUSS:

    • Andrea’s journey of starting #SocialSchool4EDU and what her company does to help schools
    • How to best handle negative comments on your social media pages
    • New trends that schools should be paying attention to, like Instagram Reels
    • Advice on how to become a speaker for your local, state, or national chapters



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9408536 Mon, 25 Oct 2021 03:00:00 -0500 2464 81 full false     Social Media Strategies That Work with Holly McCaw, APR Social Media Strategies That Work with Holly McCaw, APR Want to learn some real social media strategies that work? Then you’re in the right spot! Holly McCaw, APR is going to provide some guidance that you can use right away in your district.


    IN THIS EPISODE, HOLLY SHARES:

    • Why she runs only district social media accounts and not separate school accounts for her district of 2,400 students
    • How she gets great stories to share from her five different schools, including a strategy that I have never heard before
    • What she included in her back-to-school talk with staff in order for them to get more involved in social media
    • Two of her best social media posts so far this school year.


    SPECIAL GUEST

    Holly McCaw, APR

    Director of Communications

    Otsego Public Schools, Michigan


    Twitter: @McCawHolly

    Email: hmccaw@otsegops.org 


    School Website: https://www.otsegops.org/ 

    Facebook: https://www.facebook.com/otsegops 

    YouTube: https://www.youtube.com/channel/UCImMSTnXYmVkMOsqCGUnmoQ 

    Twitter: https://twitter.com/OtsegoSchools 

    Instagram: https://www.instagram.com/otsegoschools/



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Want to learn some real social media strategies that work? Then you’re in the right spot! Holly McCaw, APR is going to provide some guidance that you can use right away in your district.


    IN THIS EPISODE, HOLLY SHARES:

    • Why she runs only district social media accounts and not separate school accounts for her district of 2,400 students
    • How she gets great stories to share from her five different schools, including a strategy that I have never heard before
    • What she included in her back-to-school talk with staff in order for them to get more involved in social media
    • Two of her best social media posts so far this school year.


    SPECIAL GUEST

    Holly McCaw, APR

    Director of Communications

    Otsego Public Schools, Michigan


    Twitter: @McCawHolly

    Email: hmccaw@otsegops.org 


    School Website: https://www.otsegops.org/ 

    Facebook: https://www.facebook.com/otsegops 

    YouTube: https://www.youtube.com/channel/UCImMSTnXYmVkMOsqCGUnmoQ 

    Twitter: https://twitter.com/OtsegoSchools 

    Instagram: https://www.instagram.com/otsegoschools/



    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-9369476 Mon, 18 Oct 2021 03:00:00 -0500 2341 80 full false     Learn What a Digital Storyteller Can Do For Your School with Erica Gregory Learn What a Digital Storyteller Can Do For Your School with Erica Gregory You can showcase your school’s mission through social media, and Erica can show you how! She had no background in school communications before joining Pulaski Academy back in 2019, but she put her marketing experience to work and has made an impact. 


    IN THIS EPISODE, ERICA SHARES:

    • How she uses social media as a welcome mat for prospective students
    • What methods she has found helpful in getting staff involved in storytelling
    • Why branding is so much more than colors and a logo
    • The impact Instagram Reels is making in her independent school.


    SPECIAL GUEST

    Erica Gregory

    Digital Storyteller

    Pulaski Academy in Little Rock, Arkansas


    Email: erica.gregory@pulaskiacademy.org 


    School Website: https://www.pulaskiacademy.org/ 

    Facebook: https://www.facebook.com/pulaskiacademy/ 

    Twitter: https://twitter.com/PulaskiAcademy 

    Instagram: https://www.instagram.com/pulaskiacademy/ 

    YouTube: www.youtube.com/PulaskiAcademy 


    USEFUL INFORMATION

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    www.SocialSchool4EDU.com

    ]]>     You can showcase your school’s mission through social media, and Erica can show you how! She had no background in school communications before joining Pulaski Academy back in 2019, but she put her marketing experience to work and has made an impact. 


    IN THIS EPISODE, ERICA SHARES:

    • How she uses social media as a welcome mat for prospective students
    • What methods she has found helpful in getting staff involved in storytelling
    • Why branding is so much more than colors and a logo
    • The impact Instagram Reels is making in her independent school.


    SPECIAL GUEST

    Erica Gregory

    Digital Storyteller

    Pulaski Academy in Little Rock, Arkansas


    Email: erica.gregory@pulaskiacademy.org 


    School Website: https://www.pulaskiacademy.org/ 

    Facebook: https://www.facebook.com/pulaskiacademy/ 

    Twitter: https://twitter.com/PulaskiAcademy 

    Instagram: https://www.instagram.com/pulaskiacademy/ 

    YouTube: www.youtube.com/PulaskiAcademy 


    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9334726 Mon, 11 Oct 2021 03:00:00 -0500 2501 79 full false     Take Action Now - Properly Accessing Social Media Accounts for Your School with Heidi Feller Take Action Now - Properly Accessing Social Media Accounts for Your School with Heidi Feller Let this be your warning. There is a right way and a wrong way to set up access to your school’s social media accounts. This take-action episode will help you avoid the common pitfalls of other social media account managers around the world.


    IN THIS EPISODE, HEIDI AND ANDREA DISCUSS:

    • The difference between how you access your accounts on Facebook, Twitter, and Instagram
    • Why you need to use your personal Facebook profile to help manage your school Facebook page
    • What Facebook is doing regarding fake or shared-login profiles used to manage your school’s Facebook page in order to increase security
    • How Facebook Business Manager can make assigning users to your page even more secure


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller


    USEFUL INFORMATION

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    www.SocialSchool4EDU.com

    ]]>     Let this be your warning. There is a right way and a wrong way to set up access to your school’s social media accounts. This take-action episode will help you avoid the common pitfalls of other social media account managers around the world.


    IN THIS EPISODE, HEIDI AND ANDREA DISCUSS:

    • The difference between how you access your accounts on Facebook, Twitter, and Instagram
    • Why you need to use your personal Facebook profile to help manage your school Facebook page
    • What Facebook is doing regarding fake or shared-login profiles used to manage your school’s Facebook page in order to increase security
    • How Facebook Business Manager can make assigning users to your page even more secure


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller


    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9286759 Mon, 04 Oct 2021 03:00:00 -0500 2342 78 full false     Mentorship - It’s All About Learning with Susan Brott, APR Mentorship - It’s All About Learning with Susan Brott, APR We all are both mentors and mentees. Learn exactly what this means and how it can help you in your own journey in school communications from this thoughtful interview with Susan Brott, APR.


    IN THIS EPISODE, SUSAN SHARES:

    • Her recent surprise and humbled celebration after being named as the 2021 Barry Gaskins Mentor Legacy Award recipient from NSPRA
    • How mentorship has shaped her career
    • What she gains in providing mentorship to others
    • Why being vulnerable is the first step to seeking out a mentor


    SPECIAL GUEST

    Susan Brott, APR

    Senior Strategic Consultant

    CESO Communications, Minnesota


    Email: susan.brott@theceso.com 

    Follow Susan on Twitter: @susanbrott


    Website: https://theceso.com/communications/ 

    LinkedIn: https://www.linkedin.com/company/ceso-communications

    Instagram: https://www.instagram.com/cesocomm

    Twitter: https://twitter.com/CESOcomm  


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     We all are both mentors and mentees. Learn exactly what this means and how it can help you in your own journey in school communications from this thoughtful interview with Susan Brott, APR.


    IN THIS EPISODE, SUSAN SHARES:

    • Her recent surprise and humbled celebration after being named as the 2021 Barry Gaskins Mentor Legacy Award recipient from NSPRA
    • How mentorship has shaped her career
    • What she gains in providing mentorship to others
    • Why being vulnerable is the first step to seeking out a mentor


    SPECIAL GUEST

    Susan Brott, APR

    Senior Strategic Consultant

    CESO Communications, Minnesota


    Email: susan.brott@theceso.com 

    Follow Susan on Twitter: @susanbrott


    Website: https://theceso.com/communications/ 

    LinkedIn: https://www.linkedin.com/company/ceso-communications

    Instagram: https://www.instagram.com/cesocomm

    Twitter: https://twitter.com/CESOcomm  


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9247804 Mon, 27 Sep 2021 03:00:00 -0500 2219 77 full false     A Conversation with a School PR Veteran - Ian Halperin A Conversation with a School PR Veteran - Ian Halperin With more than 24 years of experience, Ian Halperin has seen the world of school communications evolve. Join us for a fun chat about providing the tools and information that your community needs to have at its fingertips.


    IN THIS EPISODE, IAN DISCUSSES:

    • His School PR journey that has now lasted 24 years
    • How short videos of the Superintendent can help build trust in your community
    • The app that has been so successful in getting information to their families
    • Why the Wylie rebranding process has been so successful


    SPECIAL GUEST

    Ian Halperin

    Executive Director of Community Relations and Marketing

    Wylie ISD, Texas


    Email: ian.halperin@wylieisd.net 

    Follow Ian on Twitter: @nikonboy1


    School Website: https://www.wylieisd.net/ 

    Facebook: https://www.facebook.com/wylieisd 

    Twitter: https://twitter.com/wylieisd 

    YouTube: https://www.youtube.com/user/TheWylieISD 


    USEFUL INFORMATION

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    www.SocialSchool4EDU.com

    ]]>     With more than 24 years of experience, Ian Halperin has seen the world of school communications evolve. Join us for a fun chat about providing the tools and information that your community needs to have at its fingertips.


    IN THIS EPISODE, IAN DISCUSSES:

    • His School PR journey that has now lasted 24 years
    • How short videos of the Superintendent can help build trust in your community
    • The app that has been so successful in getting information to their families
    • Why the Wylie rebranding process has been so successful


    SPECIAL GUEST

    Ian Halperin

    Executive Director of Community Relations and Marketing

    Wylie ISD, Texas


    Email: ian.halperin@wylieisd.net 

    Follow Ian on Twitter: @nikonboy1


    School Website: https://www.wylieisd.net/ 

    Facebook: https://www.facebook.com/wylieisd 

    Twitter: https://twitter.com/wylieisd 

    YouTube: https://www.youtube.com/user/TheWylieISD 


    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-9207026 Mon, 20 Sep 2021 03:00:00 -0500 2200 76 full false     Communicating Celebrations and Student Tragedies with Josh Burnett Communicating Celebrations and Student Tragedies with Josh Burnett A topic that every school communicator will deal with at some point is the death of a student or staff member. No matter what the cause of death may be, you might be wondering if you should share anything on social media. Listen in to a thoughtful perspective from Josh Burnette, who dealt with three different tragedies in three different ways on social media during 2021.


    IN THIS EPISODE, JOSH SHARES:

    • His unique path into school communications, which included seven years in the ministry
    • How he has used social media to communicate when student deaths have occurred
    • What is the most important response he looks for when sharing tragic news
    • How he stays on top of his many job responsibilities as a one-person communications department in a school of over 11,500 students.


    SPECIAL GUEST

    Josh Burnett

    Communications Coordinator

    Bartholomew Consolidated School Corporation, Indiana


    Email: burnettj@bcsc.k12.in.us 


    School Website: https://www.bcscschools.org/ 

    Facebook: https://www.facebook.com/bcscschools/ 

    YouTube: https://www.youtube.com/c/BCSCSchools 

    Twitter: https://twitter.com/bcscschools 

    Instagram: https://www.instagram.com/bcscschools/ 


    USEFUL INFORMATION

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    www.SocialSchool4EDU.com

    ]]>     A topic that every school communicator will deal with at some point is the death of a student or staff member. No matter what the cause of death may be, you might be wondering if you should share anything on social media. Listen in to a thoughtful perspective from Josh Burnette, who dealt with three different tragedies in three different ways on social media during 2021.


    IN THIS EPISODE, JOSH SHARES:

    • His unique path into school communications, which included seven years in the ministry
    • How he has used social media to communicate when student deaths have occurred
    • What is the most important response he looks for when sharing tragic news
    • How he stays on top of his many job responsibilities as a one-person communications department in a school of over 11,500 students.


    SPECIAL GUEST

    Josh Burnett

    Communications Coordinator

    Bartholomew Consolidated School Corporation, Indiana


    Email: burnettj@bcsc.k12.in.us 


    School Website: https://www.bcscschools.org/ 

    Facebook: https://www.facebook.com/bcscschools/ 

    YouTube: https://www.youtube.com/c/BCSCSchools 

    Twitter: https://twitter.com/bcscschools 

    Instagram: https://www.instagram.com/bcscschools/ 


    USEFUL INFORMATION

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    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9166154 Mon, 13 Sep 2021 03:00:00 -0500 2489 75 full false     Engaging Students as Content Creators with Christine Paik Engaging Students as Content Creators with Christine Paik Need help with content creation in your understaffed communications department? Then you’re in the right place! Christine Paik is going to share all of the secrets behind her successful student intern program.


    IN THIS EPISODE, CHRISTINE EXPLAINS:

    • How she manages communications in a district of 39,000 students with only a 3-person department
    • Why she created a robust student internship program and how she selects her team
    • The powerful storytelling that happens when students get involved
    • Her COVID project - writing a children’s book in partnership with her mom as the illustrator.


    SPECIAL GUEST

    Christine Paik

    Chief Communications Officer

    Poway Unified School District, San Diego, CA


    Email: cpaik@powayusd.com 

    Follow Christine on Twitter: @christinepaik


    School Website: https://www.powayusd.com/ 

    Facebook:https://www.facebook.com/PowayUnified 

    Twitter: https://twitter.com/PowayUnified 

    Instagram: https://www.instagram.com/powayunified/

    LinkedIn: https://www.linkedin.com/company/poway-unified-school-district/ 


    USEFUL INFORMATION

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    www.SocialSchool4EDU.com

    ]]>     Need help with content creation in your understaffed communications department? Then you’re in the right place! Christine Paik is going to share all of the secrets behind her successful student intern program.


    IN THIS EPISODE, CHRISTINE EXPLAINS:

    • How she manages communications in a district of 39,000 students with only a 3-person department
    • Why she created a robust student internship program and how she selects her team
    • The powerful storytelling that happens when students get involved
    • Her COVID project - writing a children’s book in partnership with her mom as the illustrator.


    SPECIAL GUEST

    Christine Paik

    Chief Communications Officer

    Poway Unified School District, San Diego, CA


    Email: cpaik@powayusd.com 

    Follow Christine on Twitter: @christinepaik


    School Website: https://www.powayusd.com/ 

    Facebook:https://www.facebook.com/PowayUnified 

    Twitter: https://twitter.com/PowayUnified 

    Instagram: https://www.instagram.com/powayunified/

    LinkedIn: https://www.linkedin.com/company/poway-unified-school-district/ 


    USEFUL INFORMATION

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    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9128632 Mon, 06 Sep 2021 03:00:00 -0500 2404 74 full false     Professional Development Opportunities for School Communicators with Janet Swiecichowski, APR, Fellow PRSA Professional Development Opportunities for School Communicators with Janet Swiecichowski, APR, Fellow PRSA During last week’s episode (episode 72), we focused on seven steps to secure professional development funding in your School PR role. This week, we’re following that up with a list of opportunities for learning! Some are free, some are paid, but all will help you keep up with the ever-changing world of public relations and communications!


    IN THIS EPISODE, JANET SHARES:

    • Her personal journey of professional development that continues today
    • The many advantages of joining organizations like NSPRA & PRSA
    • Why a school communicator should consider the Accreditation in Public Relations (APR)
    • How to find time for learning in a career that is already so demanding


    SPECIAL GUEST

    Janet Swiecichowski, APR, Fellow PRSA

    Vice President at CEL


    Follow Janet on Twitter: @jswitch

    Email her at janet@celpr.com 


    Business Website: https://www.celpr.com/ 

    Twitter: https://twitter.com/CELcreative 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     During last week’s episode (episode 72), we focused on seven steps to secure professional development funding in your School PR role. This week, we’re following that up with a list of opportunities for learning! Some are free, some are paid, but all will help you keep up with the ever-changing world of public relations and communications!


    IN THIS EPISODE, JANET SHARES:

    • Her personal journey of professional development that continues today
    • The many advantages of joining organizations like NSPRA & PRSA
    • Why a school communicator should consider the Accreditation in Public Relations (APR)
    • How to find time for learning in a career that is already so demanding


    SPECIAL GUEST

    Janet Swiecichowski, APR, Fellow PRSA

    Vice President at CEL


    Follow Janet on Twitter: @jswitch

    Email her at janet@celpr.com 


    Business Website: https://www.celpr.com/ 

    Twitter: https://twitter.com/CELcreative 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9090979 Mon, 30 Aug 2021 03:00:00 -0500 2740 73 full false     7 Steps to Landing Professional Development Funding for Your School PR Role 7 Steps to Landing Professional Development Funding for Your School PR Role Confidently ask for the funds you need to support your role in school communications with these seven steps. I promise that it is not as scary as you may think!


    IN THIS EPISODE, ANDREA SHARES:

    • What to look for in a professional program when you are doing your research
    • How to relate the ways students benefit from your training or membership
    • Why cost justification matters in your decision
    • A script for your conversation with your Superintendent or supervisor


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Confidently ask for the funds you need to support your role in school communications with these seven steps. I promise that it is not as scary as you may think!


    IN THIS EPISODE, ANDREA SHARES:

    • What to look for in a professional program when you are doing your research
    • How to relate the ways students benefit from your training or membership
    • Why cost justification matters in your decision
    • A script for your conversation with your Superintendent or supervisor


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9055039 Mon, 23 Aug 2021 03:00:00 -0500 1517 72 full false     How to Manage All the Things in a One-Person SchoolPR Shop with Lana Snodgras How to Manage All the Things in a One-Person SchoolPR Shop with Lana Snodgras Looking for ways to manage it all as a small but mighty team of one this school year? You’re in luck! Lana Snodgras is the Director of Communications for a school district of 2700 students in Missouri and she has a ton of helpful advice in this episode.


    IN THIS EPISODE, LANA SHARES:

    • Why her district stopped having teachers create their own website page
    • How she gets staff excited at the beginning of the school year to celebrate their students
    • What the student internship program looks like at her district and all of the details behind making it work
    • The best advice for dealing with school building leaders who want to start their own social media pages


    SPECIAL GUEST

    Lana Snodgras

    Director of Communications

    West Plains School District, Missouri


    Email: lana.snodgras@zizzers.org 

    Follow Lana on Twitter: @lanasnodgras


    School Website: https://www.zizzers.org/wpr7 

    Facebook: https://www.facebook.com/wpzizzers/ 

    Twitter: https://twitter.com/wpzizzers 

    Instagram: https://www.instagram.com/westplainsschools/ 


    USEFUL INFORMATION

    • Checkout the #K12PRtip video playlist on YouTube - click here

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Looking for ways to manage it all as a small but mighty team of one this school year? You’re in luck! Lana Snodgras is the Director of Communications for a school district of 2700 students in Missouri and she has a ton of helpful advice in this episode.


    IN THIS EPISODE, LANA SHARES:

    • Why her district stopped having teachers create their own website page
    • How she gets staff excited at the beginning of the school year to celebrate their students
    • What the student internship program looks like at her district and all of the details behind making it work
    • The best advice for dealing with school building leaders who want to start their own social media pages


    SPECIAL GUEST

    Lana Snodgras

    Director of Communications

    West Plains School District, Missouri


    Email: lana.snodgras@zizzers.org 

    Follow Lana on Twitter: @lanasnodgras


    School Website: https://www.zizzers.org/wpr7 

    Facebook: https://www.facebook.com/wpzizzers/ 

    Twitter: https://twitter.com/wpzizzers 

    Instagram: https://www.instagram.com/westplainsschools/ 


    USEFUL INFORMATION

    • Checkout the #K12PRtip video playlist on YouTube - click here

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-9024007 Mon, 16 Aug 2021 03:00:00 -0500 2431 71 full false     A Simple Strategy to Find Powerful Stories in your Schools with Veronica Johannsen A Simple Strategy to Find Powerful Stories in your Schools with Veronica Johannsen Are you struggling to find meaningful stories to tell? You know that they are out there but people just won’t share them with you! Well, today’s guest is going to share her secret for discovering those stories. Veronica Johannsen is a trained journalist and her simple strategy helped land her school district on the Today Show!


    IN THIS EPISODE, VERONICA SHARES:

    • Her journey from TV reporter to school communicator
    • Why she spends time each day on one of her eight school campuses
    • How she digs in through video interviews to find the story
    • The process of how one powerful story about Ms. Smith made its way all the way to the Today Show!


    SPECIAL GUEST

    Veronica Johannsen

    Director of Communications and Special Projects

    Brenham ISD, Texas


    Email: vjohannsen@brenhamk-12.net

    Instagram: @v_gallegos


    School Website: https://www.brenhamisd.net/ 

    Facebook: https://www.facebook.com/BrenhamISD/ 

    Instagram: https://www.instagram.com/brenhamisd 

    Twitter: https://twitter.com/BrenhamISD 

    YouTube: https://www.youtube.com/channel/UCB81E-cohXPUB5I250DQx8w 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Are you struggling to find meaningful stories to tell? You know that they are out there but people just won’t share them with you! Well, today’s guest is going to share her secret for discovering those stories. Veronica Johannsen is a trained journalist and her simple strategy helped land her school district on the Today Show!


    IN THIS EPISODE, VERONICA SHARES:

    • Her journey from TV reporter to school communicator
    • Why she spends time each day on one of her eight school campuses
    • How she digs in through video interviews to find the story
    • The process of how one powerful story about Ms. Smith made its way all the way to the Today Show!


    SPECIAL GUEST

    Veronica Johannsen

    Director of Communications and Special Projects

    Brenham ISD, Texas


    Email: vjohannsen@brenhamk-12.net

    Instagram: @v_gallegos


    School Website: https://www.brenhamisd.net/ 

    Facebook: https://www.facebook.com/BrenhamISD/ 

    Instagram: https://www.instagram.com/brenhamisd 

    Twitter: https://twitter.com/BrenhamISD 

    YouTube: https://www.youtube.com/channel/UCB81E-cohXPUB5I250DQx8w 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8979806 Mon, 09 Aug 2021 03:00:00 -0500 2555 70 full false     How Positive Stories Every Day Can Change Perceptions with Lindsey Hansen How Positive Stories Every Day Can Change Perceptions with Lindsey Hansen Today’s guest wears a lot of hats, and she’s not afraid of a challenge. When faced with some negative publicity about their high school, Lindsey Hansen focused on celebrating the amazing things about her district using social media. After four years, it has made a big difference!


    IN THIS EPISODE, LINDSEY EXPLAINS:

    • How her role as Assistant Principal evolved into adding on the district communication efforts
    • Why her high school needed improved communication efforts to turn around the story about their school
    • The process behind updating their Native American mascot and their plans to unveil the new one
    • Why the Social Media Bootcamp was the best professional development that she has attended in 20 years


    SPECIAL GUEST

    Lindsey Hansen

    Assistant Principal

    Atchison Public Schools, Kansas


    Email: lhansen@usd409.net

    Follow Lindsey on Facebook: https://www.facebook.com/lindsey.hansen.545 

    Follow Lindsey on Twitter: @LindseyHansen79 


    School Website: www.usd409.net 

    Facebook: https://www.facebook.com/atchisonpublicschools 

    Twitter: https://twitter.com/AtchisonPublic 

    Instagram: https://www.instagram.com/atchisonpublic/?hl=en 


    USEFUL INFORMATION

    • Social Media Bootcamp - It is now being incorporated into our Membership Program. Learn more about our membership here!

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Today’s guest wears a lot of hats, and she’s not afraid of a challenge. When faced with some negative publicity about their high school, Lindsey Hansen focused on celebrating the amazing things about her district using social media. After four years, it has made a big difference!


    IN THIS EPISODE, LINDSEY EXPLAINS:

    • How her role as Assistant Principal evolved into adding on the district communication efforts
    • Why her high school needed improved communication efforts to turn around the story about their school
    • The process behind updating their Native American mascot and their plans to unveil the new one
    • Why the Social Media Bootcamp was the best professional development that she has attended in 20 years


    SPECIAL GUEST

    Lindsey Hansen

    Assistant Principal

    Atchison Public Schools, Kansas


    Email: lhansen@usd409.net

    Follow Lindsey on Facebook: https://www.facebook.com/lindsey.hansen.545 

    Follow Lindsey on Twitter: @LindseyHansen79 


    School Website: www.usd409.net 

    Facebook: https://www.facebook.com/atchisonpublicschools 

    Twitter: https://twitter.com/AtchisonPublic 

    Instagram: https://www.instagram.com/atchisonpublic/?hl=en 


    USEFUL INFORMATION

    • Social Media Bootcamp - It is now being incorporated into our Membership Program. Learn more about our membership here!

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-8936981 Mon, 02 Aug 2021 03:00:00 -0500 2510 69 full false     How to Get New Staff Involved with Social Media with Heidi Feller How to Get New Staff Involved with Social Media with Heidi Feller Back to school time is here, so what is your plan to get new staff involved in social media? If you don’t have one, you’re in the right place! Heidi is going to walk you through, step by step, on how and what you should share with your newest storytellers.


    IN THIS EPISODE, HEIDI BREAKS DOWN:

    • The importance of getting in front of new staff face-to-face
    • How to introduce the social media process
    • What activities to have the new staff members do right away so that they get involved
    • Why social media is a critical piece of making new staff feel like they are part of your family


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Back to school time is here, so what is your plan to get new staff involved in social media? If you don’t have one, you’re in the right place! Heidi is going to walk you through, step by step, on how and what you should share with your newest storytellers.


    IN THIS EPISODE, HEIDI BREAKS DOWN:

    • The importance of getting in front of new staff face-to-face
    • How to introduce the social media process
    • What activities to have the new staff members do right away so that they get involved
    • Why social media is a critical piece of making new staff feel like they are part of your family


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8899220 Mon, 26 Jul 2021 03:00:00 -0500 2766 68 full false     Meet Your New BFF in #SchoolPR with Erin McCann Meet Your New BFF in #SchoolPR with Erin McCann Ever meet someone and immediately think “I want to be their friend”? This happened on the podcast interview for me, and I’m betting that you’ll feel the same way! Erin is going to inspire and support you in your role as a school communicator.


    IN THIS EPISODE, ERIN SHARES:

    • How she journeyed from a broadcast journalism major to teacher to school communicator
    • Why she is so committed to continuous education even with a full plate of family and career
    • How her district used digital media to communicate during a pandemic, leading up to a $222 million bond question
    • The story behind starting a monthly podcast for her district and what they hope to accomplish through it


    SPECIAL GUEST

    Erin McCann

    Director of Digital Media & Marketing

    Allen ISD, Texas


    Email: erin.mccann@allenisd.org 

    Follow Erin on Twitter: @McErin2006


    School Website: https://www.allenisd.org/ 

    Facebook: https://www.facebook.com/allenisd 

    Twitter: https://twitter.com/Allen_ISD 

    Instagram: https://www.instagram.com/allen_isd/ 

    YouTube: https://www.youtube.com/channel/UCfvxJiEZKRFEr8Wow89robw 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Ever meet someone and immediately think “I want to be their friend”? This happened on the podcast interview for me, and I’m betting that you’ll feel the same way! Erin is going to inspire and support you in your role as a school communicator.


    IN THIS EPISODE, ERIN SHARES:

    • How she journeyed from a broadcast journalism major to teacher to school communicator
    • Why she is so committed to continuous education even with a full plate of family and career
    • How her district used digital media to communicate during a pandemic, leading up to a $222 million bond question
    • The story behind starting a monthly podcast for her district and what they hope to accomplish through it


    SPECIAL GUEST

    Erin McCann

    Director of Digital Media & Marketing

    Allen ISD, Texas


    Email: erin.mccann@allenisd.org 

    Follow Erin on Twitter: @McErin2006


    School Website: https://www.allenisd.org/ 

    Facebook: https://www.facebook.com/allenisd 

    Twitter: https://twitter.com/Allen_ISD 

    Instagram: https://www.instagram.com/allen_isd/ 

    YouTube: https://www.youtube.com/channel/UCfvxJiEZKRFEr8Wow89robw 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-8875111 Mon, 19 Jul 2021 03:00:00 -0500 2766 67 full false     Create a Facebook Live Show in Your District with Morgan Delack Create a Facebook Live Show in Your District with Morgan Delack Looking for a unique way to engage your school community next year? A Facebook Live show sounds scary - but it’s totally possible! 


    IN THIS EPISODE, MORGAN SHARES:

    • How her company at Finalsite supports school communicators around the world with their services and free content
    • Why your own social media use is important for professional growth
    • The secrets behind the Facebook Live show that she did in her district - how she got started, what tools she used, and the biggest lessons learned
    • Her best advice when it comes to social media - which includes a bit of tooting your own horn


    SPECIAL GUEST

    Morgan Delack

    Director of Communications

    Finalsite


    Email: morgan.delack@finalsite.com

    Twitter: @Morgan_Delack

    LinkedIn: https://www.linkedin.com/in/morgandelack/ 


    Finalsite Website: https://www.finalsite.com/ 

    Facebook: https://www.facebook.com/finalsite 

    Twitter: https://twitter.com/Finalsite 

    Instagram: https://www.instagram.com/finalsite/?hl=en 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Looking for a unique way to engage your school community next year? A Facebook Live show sounds scary - but it’s totally possible! 


    IN THIS EPISODE, MORGAN SHARES:

    • How her company at Finalsite supports school communicators around the world with their services and free content
    • Why your own social media use is important for professional growth
    • The secrets behind the Facebook Live show that she did in her district - how she got started, what tools she used, and the biggest lessons learned
    • Her best advice when it comes to social media - which includes a bit of tooting your own horn


    SPECIAL GUEST

    Morgan Delack

    Director of Communications

    Finalsite


    Email: morgan.delack@finalsite.com

    Twitter: @Morgan_Delack

    LinkedIn: https://www.linkedin.com/in/morgandelack/ 


    Finalsite Website: https://www.finalsite.com/ 

    Facebook: https://www.facebook.com/finalsite 

    Twitter: https://twitter.com/Finalsite 

    Instagram: https://www.instagram.com/finalsite/?hl=en 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8837081 Mon, 12 Jul 2021 03:00:00 -0500 2343 66 full false     Social Media in 2021: Trends & Developments that Impact Schools with Emily Schutte Social Media in 2021: Trends & Developments that Impact Schools with Emily Schutte Keeping up with social media trends can feel like a full-time job! Luckily for you, the team at #SocialSchool4EDU is here to help break down what is most important as you look ahead to the 2021-2022 school year.


    IN THIS EPISODE, EMILY BREAKS DOWN:

    • How she stays on top of what is working for social media
    • Key trends on Facebook, Instagram, YouTube, and LinkedIn and how they apply to schools
    • Her best advice for school communicators who feel overwhelmed when it comes to social media


    SPECIAL GUEST

    Emily Rae Schutte, MBA

    Marketing Manager with #SocialSchool4EDU

    Owner of Emily Writes, LLC - http://emilywritesllc.com/ 


    LinkedIn: https://www.linkedin.com/in/emily-rae-schutte-mba/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Keeping up with social media trends can feel like a full-time job! Luckily for you, the team at #SocialSchool4EDU is here to help break down what is most important as you look ahead to the 2021-2022 school year.


    IN THIS EPISODE, EMILY BREAKS DOWN:

    • How she stays on top of what is working for social media
    • Key trends on Facebook, Instagram, YouTube, and LinkedIn and how they apply to schools
    • Her best advice for school communicators who feel overwhelmed when it comes to social media


    SPECIAL GUEST

    Emily Rae Schutte, MBA

    Marketing Manager with #SocialSchool4EDU

    Owner of Emily Writes, LLC - http://emilywritesllc.com/ 


    LinkedIn: https://www.linkedin.com/in/emily-rae-schutte-mba/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8801888 Mon, 05 Jul 2021 03:00:00 -0500 2104 full false     Prioritizing You - How to put your health first this school year with Mark Mohammadpour, APR Prioritizing You - How to put your health first this school year with Mark Mohammadpour, APR School PR is a demanding role and as we transition back to in-person learning, there is a lot to plan for. But how are you planning to take care of YOU? If you didn’t even know you could ask that question, then you’re in the right spot! Mark Mohammadpour, APR, owner of Chasing the Sun, is going to give you a pep talk with actionable advice!


    IN THIS EPISODE, MARK SHARES:

    • His own health journey to losing more than 100 pounds back in 2008 and keeping it off ever since
    • Four ways to think about your career in school PR and your health/wellness
    • Two things you can do this summer to set yourself up for success next school year
    • Simple tips to help you manage social media


    SPECIAL GUEST

    Mark Mohammadpour, APR

    Founder

    Chasing the Sun Health Coaching


    Email: markmohammadpour@gmail.com 


    Website: www.chasingthesunpdx.com 

    Twitter: https://twitter.com/markmoh 

    Instagram: https://www.instagram.com/markmoh/ 

    LinkedIn: https://www.linkedin.com/in/markmohammadpour/ 

    Podcast: https://podcasts.apple.com/us/podcast/chasing-sun-fitness-health-wellness-mark-mohammadpour/id1446325272 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com

    ]]>     School PR is a demanding role and as we transition back to in-person learning, there is a lot to plan for. But how are you planning to take care of YOU? If you didn’t even know you could ask that question, then you’re in the right spot! Mark Mohammadpour, APR, owner of Chasing the Sun, is going to give you a pep talk with actionable advice!


    IN THIS EPISODE, MARK SHARES:

    • His own health journey to losing more than 100 pounds back in 2008 and keeping it off ever since
    • Four ways to think about your career in school PR and your health/wellness
    • Two things you can do this summer to set yourself up for success next school year
    • Simple tips to help you manage social media


    SPECIAL GUEST

    Mark Mohammadpour, APR

    Founder

    Chasing the Sun Health Coaching


    Email: markmohammadpour@gmail.com 


    Website: www.chasingthesunpdx.com 

    Twitter: https://twitter.com/markmoh 

    Instagram: https://www.instagram.com/markmoh/ 

    LinkedIn: https://www.linkedin.com/in/markmohammadpour/ 

    Podcast: https://podcasts.apple.com/us/podcast/chasing-sun-fitness-health-wellness-mark-mohammadpour/id1446325272 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8750700 Mon, 28 Jun 2021 03:00:00 -0500 2608 64 full false     Delegate to Celebrate - Lessons from Social Media Bootcamp with Tara Adams Delegate to Celebrate - Lessons from Social Media Bootcamp with Tara Adams Social media is a challenging role, but this week’s guest is going to give you so many takeaways to make your job easier! Tara Adams dishes out some amazing advice from her experience as the Communications Coordinator for Lakeside School District in Hot Springs, Arkansas.

    IN THIS EPISODE, TARA SHARES:

    • Her journey into school communications more than a decade ago
    • Why she decided to join the Social Media Bootcamp program and what her biggest takeaways were
    • The importance of letting staff and students be storytellers
    • How she utilizes a broadcast class at the high school to help create amazing video content for social media

    SPECIAL GUEST

    Tara Adams

    Communications Coordinator

    Lakeside School District, Arkansas

    Email: tara_adams@lakesidesd.org 


    School Website: www.lakesidesd.com 

    Facebook: https://www.facebook.com/LakesideSD 

    YouTube: https://www.youtube.com/c/LakesideTV/ 

    Instagram: https://www.instagram.com/lakeside_sd/ 

    USEFUL INFORMATION

    ]]>     Social media is a challenging role, but this week’s guest is going to give you so many takeaways to make your job easier! Tara Adams dishes out some amazing advice from her experience as the Communications Coordinator for Lakeside School District in Hot Springs, Arkansas.

    IN THIS EPISODE, TARA SHARES:

    • Her journey into school communications more than a decade ago
    • Why she decided to join the Social Media Bootcamp program and what her biggest takeaways were
    • The importance of letting staff and students be storytellers
    • How she utilizes a broadcast class at the high school to help create amazing video content for social media

    SPECIAL GUEST

    Tara Adams

    Communications Coordinator

    Lakeside School District, Arkansas

    Email: tara_adams@lakesidesd.org 


    School Website: www.lakesidesd.com 

    Facebook: https://www.facebook.com/LakesideSD 

    YouTube: https://www.youtube.com/c/LakesideTV/ 

    Instagram: https://www.instagram.com/lakeside_sd/ 

    USEFUL INFORMATION

    ]]>     Buzzsprout-8707279 Mon, 21 Jun 2021 03:00:00 -0500 2435 63 full false     Brace Yourself for Social Media that Works with Jamie Brace Brace Yourself for Social Media that Works with Jamie Brace Hang on to your seats, my friends. You are about to meet a woman on a mission who just earned a promotion due to her amazing school communication ninja skills! Jamie Brace never shies away from a challenge, and you’re going to see where it has gotten her.


    IN THIS EPISODE, JAMIE INSPIRES US WITH:

    • Her unique story of entering the world of school communications through the lens of a parent in the district.
    • How she works with her Communication Cadres (her social media team) at each of her schools.
    • Why she believes surrounding herself with other #SchoolPR pros is helping her succeed in her role.
    • Tricks to getting administration comfortable with being on video.


    SPECIAL GUEST

    Jamie Brace

    Communications & Media Relations Director

    Claremore Public Schools, Oklahoma


    Email: jbrace@claremore.k12.ok.us 

    Follow Jamie on Twitter: @jme_brace


    School Website: https://www.claremore.k12.ok.us/ 

    Facebook: https://www.facebook.com/ClaremorePublicSchools 

    Twitter: https://twitter.com/ClaremoreZebras 

    Instagram: https://www.instagram.com/claremore.zebras/   


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Hang on to your seats, my friends. You are about to meet a woman on a mission who just earned a promotion due to her amazing school communication ninja skills! Jamie Brace never shies away from a challenge, and you’re going to see where it has gotten her.


    IN THIS EPISODE, JAMIE INSPIRES US WITH:

    • Her unique story of entering the world of school communications through the lens of a parent in the district.
    • How she works with her Communication Cadres (her social media team) at each of her schools.
    • Why she believes surrounding herself with other #SchoolPR pros is helping her succeed in her role.
    • Tricks to getting administration comfortable with being on video.


    SPECIAL GUEST

    Jamie Brace

    Communications & Media Relations Director

    Claremore Public Schools, Oklahoma


    Email: jbrace@claremore.k12.ok.us 

    Follow Jamie on Twitter: @jme_brace


    School Website: https://www.claremore.k12.ok.us/ 

    Facebook: https://www.facebook.com/ClaremorePublicSchools 

    Twitter: https://twitter.com/ClaremoreZebras 

    Instagram: https://www.instagram.com/claremore.zebras/   


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-8678910 Mon, 14 Jun 2021 03:00:00 -0500 2465 62 full false     It’s All About That Brand with Marissa Weidenfeller It’s All About That Brand with Marissa Weidenfeller You’re probably pretty well-versed in many things when it comes to school communications, especially after everything that has transpired over the last year. In today’s podcast, you’ll meet branding queen Marissa Weidenfeller who brought her marketing experience and put it to work in her alma mater at the perfect time!


    IN THIS EPISODE, MARISSA SHARES:

    • How volunteering to sit on a committee to establish a new communications role in the districts lead to her actually applying for the job.
    • Her unique approach to helping train her staff on using social media in their schools.
    • The secrets behind her OneFort campaign that was launched weeks before the pandemic hit in 2020.
    • Why her school is using video to help tell its story.


    SPECIAL GUEST

    Marissa Weidenfeller

    Communications & Community Engagement Specialist

    School District of Fort Atkinson - Wisconsin


    Email: weidenfellermk@fortschools.org 


    School Website: https://www.fortschools.org/ 

    Facebook: https://www.facebook.com/sdfort 

    Twitter: https://twitter.com/fortschools 

    Instagram: https://www.instagram.com/hs_fort 

    LinkedIn: https://www.linkedin.com/company/sdfa-wi/ 

    YouTube: https://www.youtube.com/channel/UClGL7dCKjukvh6epgMeSjUQ 


    USEFUL INFORMATION

    • Marissa assembled links to all of her helpful content in one spot - click here! It includes:
      • 1Fort Campaign
      • 1Fort Finesse PLC highlight series on YouTube
      • A link to the gimbal she uses
    • Join our membership program - click here to learn more!

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     You’re probably pretty well-versed in many things when it comes to school communications, especially after everything that has transpired over the last year. In today’s podcast, you’ll meet branding queen Marissa Weidenfeller who brought her marketing experience and put it to work in her alma mater at the perfect time!


    IN THIS EPISODE, MARISSA SHARES:

    • How volunteering to sit on a committee to establish a new communications role in the districts lead to her actually applying for the job.
    • Her unique approach to helping train her staff on using social media in their schools.
    • The secrets behind her OneFort campaign that was launched weeks before the pandemic hit in 2020.
    • Why her school is using video to help tell its story.


    SPECIAL GUEST

    Marissa Weidenfeller

    Communications & Community Engagement Specialist

    School District of Fort Atkinson - Wisconsin


    Email: weidenfellermk@fortschools.org 


    School Website: https://www.fortschools.org/ 

    Facebook: https://www.facebook.com/sdfort 

    Twitter: https://twitter.com/fortschools 

    Instagram: https://www.instagram.com/hs_fort 

    LinkedIn: https://www.linkedin.com/company/sdfa-wi/ 

    YouTube: https://www.youtube.com/channel/UClGL7dCKjukvh6epgMeSjUQ 


    USEFUL INFORMATION

    • Marissa assembled links to all of her helpful content in one spot - click here! It includes:
      • 1Fort Campaign
      • 1Fort Finesse PLC highlight series on YouTube
      • A link to the gimbal she uses
    • Join our membership program - click here to learn more!

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8630660 Mon, 07 Jun 2021 03:00:00 -0500 2142 61 full false     How Drones and Personality Can Improve Your Social Media Game with Skyler Hefley How Drones and Personality Can Improve Your Social Media Game with Skyler Hefley Meet Skyler from Tyler! He’s a business marketing mind who has recently entered the world of SchoolPR - and he has a LOT of strategies to share.


    IN THIS EPISODE, SKYLER EXPLAINS:

    • The social media approach his team takes in his district of 18,000+ students.
    • How his secret ninja skill with drones comes in handy in his role.
    • Why content on your school page should be similar to what you share on your personal page.
    • What Tyler ISD is doing to help stay ADA compliant with its social media channels.


    SPECIAL GUEST

    Skyler Hefley

    Social Media Strategist

    Tyler ISD, Texas


    Email: skyler.hefley@tylerisd.org  


    School Website: https://www.tylerisd.org/ 

    Facebook: https://www.facebook.com/TylerISD 

    Twitter: https://twitter.com/tylerisd 

    Instagram: https://www.instagram.com/tylerisd/ 

    LinkedIn: https://www.linkedin.com/company/tyler-isd/ 

    YouTube: https://www.youtube.com/channel/UCe-tG0wxadlexiQ2SO46c-w 

    Podcast: https://tylerisd.buzzsprout.com/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Meet Skyler from Tyler! He’s a business marketing mind who has recently entered the world of SchoolPR - and he has a LOT of strategies to share.


    IN THIS EPISODE, SKYLER EXPLAINS:

    • The social media approach his team takes in his district of 18,000+ students.
    • How his secret ninja skill with drones comes in handy in his role.
    • Why content on your school page should be similar to what you share on your personal page.
    • What Tyler ISD is doing to help stay ADA compliant with its social media channels.


    SPECIAL GUEST

    Skyler Hefley

    Social Media Strategist

    Tyler ISD, Texas


    Email: skyler.hefley@tylerisd.org  


    School Website: https://www.tylerisd.org/ 

    Facebook: https://www.facebook.com/TylerISD 

    Twitter: https://twitter.com/tylerisd 

    Instagram: https://www.instagram.com/tylerisd/ 

    LinkedIn: https://www.linkedin.com/company/tyler-isd/ 

    YouTube: https://www.youtube.com/channel/UCe-tG0wxadlexiQ2SO46c-w 

    Podcast: https://tylerisd.buzzsprout.com/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8591818 Mon, 31 May 2021 03:00:00 -0500 2562 60 full false     All the Social Media Ideas for Summer 2021 with Heidi Feller All the Social Media Ideas for Summer 2021 with Heidi Feller Summer is almost here, and you may be wondering what social media should look like for your school or district.


    IN THIS EPISODE, HEIDI & ANDREA DISCUSS:

    • How often you should post during summer break
    • What you can do now to prepare for summer content
    • More than 10 easy ideas for you to use on your social media channels


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Summer is almost here, and you may be wondering what social media should look like for your school or district.


    IN THIS EPISODE, HEIDI & ANDREA DISCUSS:

    • How often you should post during summer break
    • What you can do now to prepare for summer content
    • More than 10 easy ideas for you to use on your social media channels


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-8541492 Mon, 24 May 2021 03:00:00 -0500 2298 59 full false     How The 5-Day Facebook Challenge Ignited My School’s Engagement with Myra Barrera How The 5-Day Facebook Challenge Ignited My School’s Engagement with Myra Barrera Myra Barrera may be only six months into her new role, but she is already ROCKING social media in her small community in Texas. Myra dishes out so many tips and tricks in this interview - you’re going to want to take notes!


    IN THIS EPISODE, MYRA EXPLAINS:

    • Her role in a district of 3,300 students and five campuses.
    • How insights helped illustrate how well she was doing versus neighboring districts on social media.
    • Why spending 10 minutes talking with someone to uncover a story is worth it.
    • The importance of tagging organizations and those with a large following in your posts.


    SPECIAL GUEST

    Myra Barrera

    Director of Communications & Foundation

    Beeville Independent School District (Texas)


    Follow Myra on Twitter - @MyraCBarrera

    Connect with Myra on LinkedIn - https://www.linkedin.com/in/jo%C3%ABlle-doye-47baa431/


    School Links:

    Website: https://www.beevilleisd.net/ 

    Facebook: https://www.facebook.com/beevilleisd.net 

    LinkedIn: https://www.linkedin.com/company/beevilleisd 

    Twitter: https://twitter.com/beevilleisd 

    Instagram - https://www.instagram.com/beeville_isd/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Myra Barrera may be only six months into her new role, but she is already ROCKING social media in her small community in Texas. Myra dishes out so many tips and tricks in this interview - you’re going to want to take notes!


    IN THIS EPISODE, MYRA EXPLAINS:

    • Her role in a district of 3,300 students and five campuses.
    • How insights helped illustrate how well she was doing versus neighboring districts on social media.
    • Why spending 10 minutes talking with someone to uncover a story is worth it.
    • The importance of tagging organizations and those with a large following in your posts.


    SPECIAL GUEST

    Myra Barrera

    Director of Communications & Foundation

    Beeville Independent School District (Texas)


    Follow Myra on Twitter - @MyraCBarrera

    Connect with Myra on LinkedIn - https://www.linkedin.com/in/jo%C3%ABlle-doye-47baa431/


    School Links:

    Website: https://www.beevilleisd.net/ 

    Facebook: https://www.facebook.com/beevilleisd.net 

    LinkedIn: https://www.linkedin.com/company/beevilleisd 

    Twitter: https://twitter.com/beevilleisd 

    Instagram - https://www.instagram.com/beeville_isd/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8506560 Mon, 17 May 2021 03:00:00 -0500 2545 58 full false     Rocking Social Media with Joelle Doye Rocking Social Media with Joelle Doye One of the first friends I made in #SchoolPR when I started in 2014 was Joëlle Doye. Her love for schools is only matched by her love for Bon Jovi (who she has seen in concert 34 times). I can’t wait for you to meet her!


    IN THIS EPISODE, JOELLE SHARES:

    • Her journey from a newspaper editor, to part-time communications person, to full-time Communications Director!
    • The impressive results that her position produced for this small district of 750 students.
    • Three simple but completely effective social media campaigns you can do at your school starting NOW.
    • The best advice for creating meaningful engagement with your community.


    SPECIAL GUEST

    Joëlle Doye

    Communications Director

    Mineral Point Unified School District (Wisconsin)


    Follow Joëlle on Twitter - @Rockshot_Joelle

    Connect with Joëlle on LinkedIn - https://www.linkedin.com/in/jo%C3%ABlle-doye-47baa431/



    School Links:

    Website: https://mineralpointschools.org/ 

    Facebook: https://www.facebook.com/MineralPointSchoolDistrict


    Student Group - Pointer Media: https://pointermedia.org/

    Twitter: https://twitter.com/MPBlueCrew

    Instagram - https://www.instagram.com/mpbluecrew/ (private account)




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    ]]>     One of the first friends I made in #SchoolPR when I started in 2014 was Joëlle Doye. Her love for schools is only matched by her love for Bon Jovi (who she has seen in concert 34 times). I can’t wait for you to meet her!


    IN THIS EPISODE, JOELLE SHARES:

    • Her journey from a newspaper editor, to part-time communications person, to full-time Communications Director!
    • The impressive results that her position produced for this small district of 750 students.
    • Three simple but completely effective social media campaigns you can do at your school starting NOW.
    • The best advice for creating meaningful engagement with your community.


    SPECIAL GUEST

    Joëlle Doye

    Communications Director

    Mineral Point Unified School District (Wisconsin)


    Follow Joëlle on Twitter - @Rockshot_Joelle

    Connect with Joëlle on LinkedIn - https://www.linkedin.com/in/jo%C3%ABlle-doye-47baa431/



    School Links:

    Website: https://mineralpointschools.org/ 

    Facebook: https://www.facebook.com/MineralPointSchoolDistrict


    Student Group - Pointer Media: https://pointermedia.org/

    Twitter: https://twitter.com/MPBlueCrew

    Instagram - https://www.instagram.com/mpbluecrew/ (private account)




    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    ]]>     Buzzsprout-8456928 Mon, 10 May 2021 03:00:00 -0500 2427 57 full false     Building Authentic, Relatable, and Engaging Social Media Content with Brandon Lorentz Building Authentic, Relatable, and Engaging Social Media Content with Brandon Lorentz The school communicators that have grown up with social media certainly have a little bit of advantage. Today, Brandon Lorentz will prove that!


    IN THIS EPISODE, BRANDON DISCUSSES:

    • The unique, 130-year history of The Summit Country Day School.
    • How video plays a critical role in connecting with alumni and families.
    • Why being authentic and relatable on social media matters.
    • The advantage of being an alumnus from the high school you attended.


    SPECIAL GUEST

    Brandon Lorentz

    Assistant Director of Admission - Upper School & International Students

    The Summit Country Day School, Cincinnati, OH


    Follow Brandon on Twitter: @branlor17


    School Website: https://www.summitcds.org/ 

    Facebook: https://www.facebook.com/SummitCDS 

    Twitter: https://twitter.com/SummitCDS 

    Instagram: https://www.instagram.com/summitcds/

    LinkedIn: https://www.linkedin.com/school/the-summit-country-day-school/ 

    YouTube: https://www.youtube.com/channel/UCTVYOkBs9wHAj2Op1PfZpmQ 

     


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     The school communicators that have grown up with social media certainly have a little bit of advantage. Today, Brandon Lorentz will prove that!


    IN THIS EPISODE, BRANDON DISCUSSES:

    • The unique, 130-year history of The Summit Country Day School.
    • How video plays a critical role in connecting with alumni and families.
    • Why being authentic and relatable on social media matters.
    • The advantage of being an alumnus from the high school you attended.


    SPECIAL GUEST

    Brandon Lorentz

    Assistant Director of Admission - Upper School & International Students

    The Summit Country Day School, Cincinnati, OH


    Follow Brandon on Twitter: @branlor17


    School Website: https://www.summitcds.org/ 

    Facebook: https://www.facebook.com/SummitCDS 

    Twitter: https://twitter.com/SummitCDS 

    Instagram: https://www.instagram.com/summitcds/

    LinkedIn: https://www.linkedin.com/school/the-summit-country-day-school/ 

    YouTube: https://www.youtube.com/channel/UCTVYOkBs9wHAj2Op1PfZpmQ 

     


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-8420951 Mon, 03 May 2021 03:00:00 -0500 2151 56 full false     Rebranding, Social Media, & Anxiety - Oh My! With Megan Anthony Rebranding, Social Media, & Anxiety - Oh My! With Megan Anthony You might think your role in school communications is demanding. Well, today you’ll meet Megan Anthony, who helps serve four different Ohio schools AND her Educational Service Center with communication services - wow! 


    IN THIS EPISODE, MEGAN EXPLAINS:

    • How a struggle with anxiety landed her in School PR.
    • The journey of a rebranding process with Greenon Local School District.
    • Why trusting students with Instagram takeovers builds student engagement.
    • Her social media ninja tricks to staying on top of it all.


    SPECIAL GUEST

    Megan Anthony

    Communications Coordinator

    Clark County Educational Service Center, Ohio


    Follow Megan on Twitter - @MeganAnthonyPR 

    Email: megan.anthony@clarkesc.org 


    Facebook Links: 

    https://www.facebook.com/GreenonSchools 

    https://www.facebook.com/clarkshawnee

    https://www.facebook.com/SpringfieldClarkCTC 

    https://www.facebook.com/ClarkCountyESC 

     

    Instagram: https://www.instagram.com/greenonschools

    Twitter: https://twitter.com/GreenonSchools 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     You might think your role in school communications is demanding. Well, today you’ll meet Megan Anthony, who helps serve four different Ohio schools AND her Educational Service Center with communication services - wow! 


    IN THIS EPISODE, MEGAN EXPLAINS:

    • How a struggle with anxiety landed her in School PR.
    • The journey of a rebranding process with Greenon Local School District.
    • Why trusting students with Instagram takeovers builds student engagement.
    • Her social media ninja tricks to staying on top of it all.


    SPECIAL GUEST

    Megan Anthony

    Communications Coordinator

    Clark County Educational Service Center, Ohio


    Follow Megan on Twitter - @MeganAnthonyPR 

    Email: megan.anthony@clarkesc.org 


    Facebook Links: 

    https://www.facebook.com/GreenonSchools 

    https://www.facebook.com/clarkshawnee

    https://www.facebook.com/SpringfieldClarkCTC 

    https://www.facebook.com/ClarkCountyESC 

     

    Instagram: https://www.instagram.com/greenonschools

    Twitter: https://twitter.com/GreenonSchools 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-8383743 Mon, 26 Apr 2021 03:00:00 -0500 2309 55 full false     5 Reasons to Join the 5 Day Fire-Up Your Facebook Page Challenge 5 Reasons to Join the 5 Day Fire-Up Your Facebook Page Challenge School social media managers are constantly fighting the Facebook algorithm to get their content in front of the right people. Let’s increase your followers AND the engagement on your school Facebook Page - in just five days! Join now at socialschool4edu.com/challenge.

    IN THIS EPISODE, ANDREA BREAKS DOWN:

    • The nuts & bolts of the 5 Day Challenge, happening April 26-30, 2021
    • Five reasons why you should join, today!
      • You, your school, and your community need the positivity
      • FREE professional development
      • It’s fun and easy - each challenge takes less than 20 minutes to complete
      • Join a community of peers in a private Facebook group
      • One school will win $500! Plus, other prizes handed out daily for participation.


    Sign-up now at socialschool4edu.com/challenge.


    Follow Andrea on Twitter: @AndreaGribble


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     School social media managers are constantly fighting the Facebook algorithm to get their content in front of the right people. Let’s increase your followers AND the engagement on your school Facebook Page - in just five days! Join now at socialschool4edu.com/challenge.

    IN THIS EPISODE, ANDREA BREAKS DOWN:

    • The nuts & bolts of the 5 Day Challenge, happening April 26-30, 2021
    • Five reasons why you should join, today!
      • You, your school, and your community need the positivity
      • FREE professional development
      • It’s fun and easy - each challenge takes less than 20 minutes to complete
      • Join a community of peers in a private Facebook group
      • One school will win $500! Plus, other prizes handed out daily for participation.


    Sign-up now at socialschool4edu.com/challenge.


    Follow Andrea on Twitter: @AndreaGribble


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-8340528 Mon, 19 Apr 2021 03:00:00 -0500 1069 54 full false     It’s Time to Hire a Communications Student Intern with LeAnne Bugay It’s Time to Hire a Communications Student Intern with LeAnne Bugay Working in school public relations as a one-person department is tough. If you’re looking for help but can’t hire a full-time support person, a student intern may be the answer! Today, you’ll hear from college student LeAnne Bugay, who helped out Bellevue Public Schools Director of Communications, Amanda Oliver.


    IN THIS EPISODE, LEANNE SHARES:

    • How she got involved in the paid internship program at her school.
    • What her primary responsibilities were during the summer internship.
    • How she helped create a communications plan for the district.
    • Why this program is a Win-Win-Win combination for the communications professional, the student, and the district!


    SPECIAL GUEST

    LeAnne Bugay

    Student

    University of Nebraska - Lincoln


    If you have questions for LeAnne - reach out on Twitter - @LeAnneBugay

    You can also connect with her on LinkedIn: https://www.linkedin.com/in/leannebugay/

    And if you want to chat with Amanda Oliver - jump over to Twitter - @OliverAmandaR 


    Instagram: @bellevueschools_ne

    Twitter: @BellevueSchools

    Facebook: @BellevuePublicSchools


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    Sign up for our free e-newsletter - click here


    www.SocialSchool4EDU.com

    ]]>     Working in school public relations as a one-person department is tough. If you’re looking for help but can’t hire a full-time support person, a student intern may be the answer! Today, you’ll hear from college student LeAnne Bugay, who helped out Bellevue Public Schools Director of Communications, Amanda Oliver.


    IN THIS EPISODE, LEANNE SHARES:

    • How she got involved in the paid internship program at her school.
    • What her primary responsibilities were during the summer internship.
    • How she helped create a communications plan for the district.
    • Why this program is a Win-Win-Win combination for the communications professional, the student, and the district!


    SPECIAL GUEST

    LeAnne Bugay

    Student

    University of Nebraska - Lincoln


    If you have questions for LeAnne - reach out on Twitter - @LeAnneBugay

    You can also connect with her on LinkedIn: https://www.linkedin.com/in/leannebugay/

    And if you want to chat with Amanda Oliver - jump over to Twitter - @OliverAmandaR 


    Instagram: @bellevueschools_ne

    Twitter: @BellevueSchools

    Facebook: @BellevuePublicSchools


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    Sign up for our free e-newsletter - click here


    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8303160 Mon, 12 Apr 2021 03:00:00 -0500 1771 53 full false     How to Grow Your Social Media Followers By The Thousands with Liliana Gonzalez How to Grow Your Social Media Followers By The Thousands with Liliana Gonzalez After listening to the El Paso Independent School District’s presentation at the recent TSPRA conference, I have a new nickname for Liliana Gonzalez. She is the Engagement Queen! The growth she has cultivated for the district is out of this world.


    IN THIS EPISODE, LILY SHARES:

    • Her unique Master’s Thesis: Twitter & Religion!
    • How she grew her Facebook engagement from 9.3K to over 73K in just 6 months
    • What simple tactic she used to garner more than 7,000 new fans on Instagram
    • Why she invests time in interacting with students on social media
    • The importance of being conversational in your writing style


    SPECIAL GUEST

    Liliana Gonzalez

    Communications Specialist Multimedia

    El Paso ISD, Texas


    Email: lgonzal7@episd.org 


    School Website: https://www.episd.org/ 

    Facebook: https://www.facebook.com/ElPasoISD 

    Twitter: https://twitter.com/ElPaso_ISD

    Instagram: https://www.instagram.com/episdschools/ 

    TikTok: https://vm.tiktok.com/ZMeBb26Ks/ 

     


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     After listening to the El Paso Independent School District’s presentation at the recent TSPRA conference, I have a new nickname for Liliana Gonzalez. She is the Engagement Queen! The growth she has cultivated for the district is out of this world.


    IN THIS EPISODE, LILY SHARES:

    • Her unique Master’s Thesis: Twitter & Religion!
    • How she grew her Facebook engagement from 9.3K to over 73K in just 6 months
    • What simple tactic she used to garner more than 7,000 new fans on Instagram
    • Why she invests time in interacting with students on social media
    • The importance of being conversational in your writing style


    SPECIAL GUEST

    Liliana Gonzalez

    Communications Specialist Multimedia

    El Paso ISD, Texas


    Email: lgonzal7@episd.org 


    School Website: https://www.episd.org/ 

    Facebook: https://www.facebook.com/ElPasoISD 

    Twitter: https://twitter.com/ElPaso_ISD

    Instagram: https://www.instagram.com/episdschools/ 

    TikTok: https://vm.tiktok.com/ZMeBb26Ks/ 

     


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-8195474 Mon, 05 Apr 2021 03:00:00 -0500 2394 52 full false     Facebook Checklist for Schools Facebook Checklist for Schools How does your Facebook page measure up? Andrea knows just what to look for in a great school page! This episode dishes out a checklist that will help your school Facebook page shine!

    IN THIS EPISODE, ANDREA HIGHLIGHTS 10 ITEMS:

    1. Profile image - logo
    2. Customized username - URL
    3. Facebook cover image - up-to-date and the right size. Watch the video tip here!
    4. Two posts per day during the week
    5. 75% of your posts are a celebration, not information
    6. 1 video per week posted natively (not a YouTube link)
    7. 90% of posts are native and not shared posts from other pages
    8. The best photo is always posted first
    9. Engaging posts - emojis, questions, celebratory in nature. Need ideas? This video will help!
    10. Variety of content - what isn’t being represented?


    Email Andrea your score at andrea@socialschool4EDU.com

    Follow Andrea on Twitter: @AndreaGribble


    USEFUL INFORMATION

    Learn more about our membership program here. At #SocialSchool4EDU, we train your staff to be social media storytellers so you can stand out from other schools, celebrate your students and staff, and reach thousands in your community every day.

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     How does your Facebook page measure up? Andrea knows just what to look for in a great school page! This episode dishes out a checklist that will help your school Facebook page shine!

    IN THIS EPISODE, ANDREA HIGHLIGHTS 10 ITEMS:

    1. Profile image - logo
    2. Customized username - URL
    3. Facebook cover image - up-to-date and the right size. Watch the video tip here!
    4. Two posts per day during the week
    5. 75% of your posts are a celebration, not information
    6. 1 video per week posted natively (not a YouTube link)
    7. 90% of posts are native and not shared posts from other pages
    8. The best photo is always posted first
    9. Engaging posts - emojis, questions, celebratory in nature. Need ideas? This video will help!
    10. Variety of content - what isn’t being represented?


    Email Andrea your score at andrea@socialschool4EDU.com

    Follow Andrea on Twitter: @AndreaGribble


    USEFUL INFORMATION

    Learn more about our membership program here. At #SocialSchool4EDU, we train your staff to be social media storytellers so you can stand out from other schools, celebrate your students and staff, and reach thousands in your community every day.

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-8165179 Mon, 29 Mar 2021 03:00:00 -0500 2389 51 full false     Internal Staff Engagement Using Social Media with Cathy Kedjidjian, APR Internal Staff Engagement Using Social Media with Cathy Kedjidjian, APR Everyone loves Cathy, and you’ll soon know why. Her passion for great communication extends from families to staff!


    IN THIS EPISODE, CATHY EXPLAINS:

    • How being an active parent at her children’s school led to her assignment as the first communications person in the district. 
    • Why her district has focused on Facebook and Twitter as its only social media channels.
    • Her journey through the APR process and the mindset that kept her going despite a major family situation.
    • The successful #BeWell34 campaign that has united their entire staff.
    • Countless more golden nuggets of wisdom!


    SPECIAL GUEST

    Cathy Kedjidjian, APR

    Director of Communications & Strategic Planning

    Glenview School District 34, Illinois


    Follow Nicole on Twitter: @kateked

    Email: ckedjidjian@glenview34.org 


    School Website: https://www.glenview34.org/ 

    Facebook: https://www.facebook.com/glenview34 

    Twitter: https://twitter.com/glenview34 


    USEFUL INFORMATION

    • Today’s #K12PRtip blog reference - Social Media Bootcamp (The Social Media Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here!)
    • Learn more about the #BeWell34 campaign on the website
    • Check out this mindfulness app that is free for educators - Headspace
    • Tweetbeam - an affordable way to share your story

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Everyone loves Cathy, and you’ll soon know why. Her passion for great communication extends from families to staff!


    IN THIS EPISODE, CATHY EXPLAINS:

    • How being an active parent at her children’s school led to her assignment as the first communications person in the district. 
    • Why her district has focused on Facebook and Twitter as its only social media channels.
    • Her journey through the APR process and the mindset that kept her going despite a major family situation.
    • The successful #BeWell34 campaign that has united their entire staff.
    • Countless more golden nuggets of wisdom!


    SPECIAL GUEST

    Cathy Kedjidjian, APR

    Director of Communications & Strategic Planning

    Glenview School District 34, Illinois


    Follow Nicole on Twitter: @kateked

    Email: ckedjidjian@glenview34.org 


    School Website: https://www.glenview34.org/ 

    Facebook: https://www.facebook.com/glenview34 

    Twitter: https://twitter.com/glenview34 


    USEFUL INFORMATION

    • Today’s #K12PRtip blog reference - Social Media Bootcamp (The Social Media Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here!)
    • Learn more about the #BeWell34 campaign on the website
    • Check out this mindfulness app that is free for educators - Headspace
    • Tweetbeam - an affordable way to share your story

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8164995 Mon, 22 Mar 2021 03:00:00 -0500 2351 50 full false     Tips for Celebrating Seniors on Social Media with Heidi Feller Tips for Celebrating Seniors on Social Media with Heidi Feller It’s time to celebrate the Class of 2021! We learned a lot during the chaos of 2020 graduations, so we’re dishing our best tips to save you time and sanity.


    IN THIS EPISODE, HEIDI SHARES:

    • The best method to get information from senior students
    • How many questions you really should ask your seniors
    • Tips on what type of image should go with each post
    • Strategy on where to post and how to schedule
    • Tricks to get more interaction on your posts


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     It’s time to celebrate the Class of 2021! We learned a lot during the chaos of 2020 graduations, so we’re dishing our best tips to save you time and sanity.


    IN THIS EPISODE, HEIDI SHARES:

    • The best method to get information from senior students
    • How many questions you really should ask your seniors
    • Tips on what type of image should go with each post
    • Strategy on where to post and how to schedule
    • Tricks to get more interaction on your posts


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-8137248 Mon, 15 Mar 2021 03:00:00 -0500 1938 49 full false     A Chat with a School Communications Veteran: Nicole Kirby, APR A Chat with a School Communications Veteran: Nicole Kirby, APR Not many school communicators take on the role of “director” at the age of 23. But in this episode, you’re going to meet one!


    IN THIS EPISODE, NICOLE EXPLAINS:

    • How her dream career in journalism led her to a school communications role.
    • Who she reached out to for mentorship and professional growth opportunities when she was starting out.
    • Why her district was one of the first to adopt Facebook back in 2009.
    • What her team does to balance representation of 20 school buildings on social media.


    SPECIAL GUEST

    Nicole Kirby, APR

    Director of Communication Services

    Park Hill School District, MO

    President-Elect of NSPRA


    Follow Nicole on Twitter: @kirby310

    Email: kirbyn@parkhill.k12.mo.us 


    School Website: https://www.parkhill.k12.mo.us/ 

    Facebook: https://www.facebook.com/ParkHillSchoolDistrict 

    Twitter: https://twitter.com/ParkHillSchools 

    Instagram: https://www.instagram.com/parkhillschools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Not many school communicators take on the role of “director” at the age of 23. But in this episode, you’re going to meet one!


    IN THIS EPISODE, NICOLE EXPLAINS:

    • How her dream career in journalism led her to a school communications role.
    • Who she reached out to for mentorship and professional growth opportunities when she was starting out.
    • Why her district was one of the first to adopt Facebook back in 2009.
    • What her team does to balance representation of 20 school buildings on social media.


    SPECIAL GUEST

    Nicole Kirby, APR

    Director of Communication Services

    Park Hill School District, MO

    President-Elect of NSPRA


    Follow Nicole on Twitter: @kirby310

    Email: kirbyn@parkhill.k12.mo.us 


    School Website: https://www.parkhill.k12.mo.us/ 

    Facebook: https://www.facebook.com/ParkHillSchoolDistrict 

    Twitter: https://twitter.com/ParkHillSchools 

    Instagram: https://www.instagram.com/parkhillschools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-8082276 Mon, 08 Mar 2021 03:00:00 -0600 2374 48 full false     A Masterclass in School Communications with Janet Swiecichowski, APR, Fellow PRSA A Masterclass in School Communications with Janet Swiecichowski, APR, Fellow PRSA You may not be able to spell her last name, but if you have been working in school communications for a few years, you will recognize it when you hear it! Janet Swiecichowski has a wealth of experience in the field and she is always willing to share her wisdom with others.


    IN THIS EPISODE, JANET SHARES:

    • Her drive for K12 communications - which is deeply rooted in her belief that there is nothing more important to the future of this country than our children.
    • The features of a great social media strategy.
    • Tips on incorporating social media into your referendum/bond campaign.
    • Keys to using YouTube and LinkedIn effectively for your district.
    • And oh so much more!!


    SPECIAL GUEST

    Janet Swiecichowski, APR, Fellow PRSA

    Vice President at CEL


    Follow Janet on Twitter: @jswitch

    Email her at janet@celpr.com 


    Business Website: https://www.celpr.com/ 

    Twitter: https://twitter.com/CELcreative 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     You may not be able to spell her last name, but if you have been working in school communications for a few years, you will recognize it when you hear it! Janet Swiecichowski has a wealth of experience in the field and she is always willing to share her wisdom with others.


    IN THIS EPISODE, JANET SHARES:

    • Her drive for K12 communications - which is deeply rooted in her belief that there is nothing more important to the future of this country than our children.
    • The features of a great social media strategy.
    • Tips on incorporating social media into your referendum/bond campaign.
    • Keys to using YouTube and LinkedIn effectively for your district.
    • And oh so much more!!


    SPECIAL GUEST

    Janet Swiecichowski, APR, Fellow PRSA

    Vice President at CEL


    Follow Janet on Twitter: @jswitch

    Email her at janet@celpr.com 


    Business Website: https://www.celpr.com/ 

    Twitter: https://twitter.com/CELcreative 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-7962892 Mon, 01 Mar 2021 03:00:00 -0600 2934 47 full false     A Strategic Social Media Success Story with Kimberly Uelmen A Strategic Social Media Success Story with Kimberly Uelmen If you’ve ever wondered what can happen as a result of including social media as a specific part of your strategic communication plan, this interview is the perfect case study! Kimberly Uelmen, a recent 35 Under 35 NSPRA recipient, breaks down her role inside of the Howard-Suamico School District.


    IN THIS EPISODE, KIMBERLY SHARES:

    • Her extensive experience in dealing with “all the things” when it comes to School PR
    • How her role was recently added to the communications team
    • The secret behind growing their district Instagram account by 300% in less than a year
    • Why social media is a focal point with all communication efforts


    SPECIAL GUEST

    Kimberly Uelmen

    Communications Specialist

    Howard-Suamico School District - Wisconsin


    Follow Kimberly on Twitter: @kuelmen_PR 

    LinkedIn - Kimberly Uelmen

    Email: kimbuelm@hssdschools.org   


    School Website: https://www.hssdschools.org/ 

    Facebook: https://www.facebook.com/HowardSuamicoSchools   

    Twitter: https://twitter.com/HSSD 

    Instagram: https://www.instagram.com/howardsuamicoschools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    Sign up for our free e-newsletter -     click here

    ]]>     If you’ve ever wondered what can happen as a result of including social media as a specific part of your strategic communication plan, this interview is the perfect case study! Kimberly Uelmen, a recent 35 Under 35 NSPRA recipient, breaks down her role inside of the Howard-Suamico School District.


    IN THIS EPISODE, KIMBERLY SHARES:

    • Her extensive experience in dealing with “all the things” when it comes to School PR
    • How her role was recently added to the communications team
    • The secret behind growing their district Instagram account by 300% in less than a year
    • Why social media is a focal point with all communication efforts


    SPECIAL GUEST

    Kimberly Uelmen

    Communications Specialist

    Howard-Suamico School District - Wisconsin


    Follow Kimberly on Twitter: @kuelmen_PR 

    LinkedIn - Kimberly Uelmen

    Email: kimbuelm@hssdschools.org   


    School Website: https://www.hssdschools.org/ 

    Facebook: https://www.facebook.com/HowardSuamicoSchools   

    Twitter: https://twitter.com/HSSD 

    Instagram: https://www.instagram.com/howardsuamicoschools/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    Sign up for our free e-newsletter -     click here

    ]]>     Andrea Gribble Buzzsprout-7828807 Mon, 22 Feb 2021 03:00:00 -0600 2049 46 full false     Putting the “Social” Back Into Social Media with Melissa McConnell Putting the “Social” Back Into Social Media with Melissa McConnell Rocking social media in a district of 4,500 students with 9 different campuses when you’re a one-woman shop isn’t easy - but Melissa has learned a trick or two to help her stay on top of it all. Listen as I get to talk with one of my favorite school communicators from Missouri!


    IN THIS EPISODE, MELISSA INSPIRES US WITH:

    • How she ended up in School PR and just recently earned a seat at the leadership table for her district
    • Ways to make social media “social”
    • Why it’s critical to identify your audience on each platform (and she explains hers)
    • Several campaigns which create amazing content that the community looks forward to each year


    SPECIAL GUEST

    Melissa McConnell

    District Communications Specialist

    Belton School District #124, Missouri

    Also serves as the South Central Region Vice President for NSPRA


    Follow Melissa on Twitter: @EdPRMack

    Email: mmcconnell@bsd124.org  


    School Website: https://www.beltonschools.org/ 

    Facebook: https://www.facebook.com/BeltonSchoolDistrict  

    Twitter: https://twitter.com/BeltonSchools 

    Instagram: https://www.instagram.com/beltonschools124 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Rocking social media in a district of 4,500 students with 9 different campuses when you’re a one-woman shop isn’t easy - but Melissa has learned a trick or two to help her stay on top of it all. Listen as I get to talk with one of my favorite school communicators from Missouri!


    IN THIS EPISODE, MELISSA INSPIRES US WITH:

    • How she ended up in School PR and just recently earned a seat at the leadership table for her district
    • Ways to make social media “social”
    • Why it’s critical to identify your audience on each platform (and she explains hers)
    • Several campaigns which create amazing content that the community looks forward to each year


    SPECIAL GUEST

    Melissa McConnell

    District Communications Specialist

    Belton School District #124, Missouri

    Also serves as the South Central Region Vice President for NSPRA


    Follow Melissa on Twitter: @EdPRMack

    Email: mmcconnell@bsd124.org  


    School Website: https://www.beltonschools.org/ 

    Facebook: https://www.facebook.com/BeltonSchoolDistrict  

    Twitter: https://twitter.com/BeltonSchools 

    Instagram: https://www.instagram.com/beltonschools124 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-7828798 Mon, 15 Feb 2021 03:00:00 -0600 2145 45 full false     Building Resilience: Support for Mental & Emotional Health in our Schools with Tasha Schuh Building Resilience: Support for Mental & Emotional Health in our Schools with Tasha Schuh Are you concerned about the mental and emotional health of your students and staff? It’s one of the top concerns across our country, but many are struggling with strategies to help their schools deal with it. Today’s interview provides helpful advice and tools - for you the listener, and for your entire district.


    IN THIS EPISODE, TASHA SHARES:

    • Her personal struggle with depression after a life-changing accident at the age of 16  that left her paralyzed from the chest down.
    • How the impact of having a close friend lose her son to suicide lead her to shift her speaking business from corporate clients to schools.
    • The story of creating her new curriculum and The Power of PATH - Purpose, Attitude, Team, & Hope.
    • Why she created a TikTok channel (even though she can’t dance) and how she uses social media to connect with teens.


    SPECIAL GUEST

    Tasha Schuh

    Speaker, Author, and Resilience Expert

    Tasha Schuh Inspirations LLC


    Website: https://www.tashaschuh.com/ 

    Facebook: www.facebook.com/tashaschuh99 

    Instagram: www.instagram.com/tashaschuh 

    YouTube: www.youtube.com/tashaSchuh 

    LinkedIn: https://www.linkedin.com/in/Tashaschuh/ 

    TikTok: @tashaschuh 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Are you concerned about the mental and emotional health of your students and staff? It’s one of the top concerns across our country, but many are struggling with strategies to help their schools deal with it. Today’s interview provides helpful advice and tools - for you the listener, and for your entire district.


    IN THIS EPISODE, TASHA SHARES:

    • Her personal struggle with depression after a life-changing accident at the age of 16  that left her paralyzed from the chest down.
    • How the impact of having a close friend lose her son to suicide lead her to shift her speaking business from corporate clients to schools.
    • The story of creating her new curriculum and The Power of PATH - Purpose, Attitude, Team, & Hope.
    • Why she created a TikTok channel (even though she can’t dance) and how she uses social media to connect with teens.


    SPECIAL GUEST

    Tasha Schuh

    Speaker, Author, and Resilience Expert

    Tasha Schuh Inspirations LLC


    Website: https://www.tashaschuh.com/ 

    Facebook: www.facebook.com/tashaschuh99 

    Instagram: www.instagram.com/tashaschuh 

    YouTube: www.youtube.com/tashaSchuh 

    LinkedIn: https://www.linkedin.com/in/Tashaschuh/ 

    TikTok: @tashaschuh 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-7430647 Mon, 08 Feb 2021 03:00:00 -0600 2550 44 full false     What’s Working for School Social Media in 2021 What’s Working for School Social Media in 2021 Now that hindsight truly is 2020, let’s look forward to making 2021 the best year for your school! Social media is a powerful tool to keep families engaged. This episode breaks down the latest strategies that are working for schools across the country. 

    IN THIS EPISODE, ANDREA BREAKS DOWN:

    • The current state of social media in K12
    • What four things you should focus on with your social media efforts
    • Ways to find stories inside and outside of your school buildings
    • Eight specific things you can do to celebrate your school on social media


    Email Andrea the one takeaway you will take action on at andrea@socialschool4EDU.com

    Follow Andrea on Twitter: @AndreaGribble


    USEFUL INFORMATION

    • Slides with examples - click here
    • The Social Media Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here!


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Now that hindsight truly is 2020, let’s look forward to making 2021 the best year for your school! Social media is a powerful tool to keep families engaged. This episode breaks down the latest strategies that are working for schools across the country. 

    IN THIS EPISODE, ANDREA BREAKS DOWN:

    • The current state of social media in K12
    • What four things you should focus on with your social media efforts
    • Ways to find stories inside and outside of your school buildings
    • Eight specific things you can do to celebrate your school on social media


    Email Andrea the one takeaway you will take action on at andrea@socialschool4EDU.com

    Follow Andrea on Twitter: @AndreaGribble


    USEFUL INFORMATION

    • Slides with examples - click here
    • The Social Media Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here!


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-7517317 Mon, 01 Feb 2021 03:00:00 -0600 2185 43 full false     Get to Know the #HCPSfamily with Molly McGowan Gorsuch Get to Know the #HCPSfamily with Molly McGowan Gorsuch This week’s guest has implemented a TON of great School PR in a short amount of time. This conversation is going to help every school communicator learn and grow!


    IN THIS EPISODE, MOLLY SHARES:

    • Her journey into #SchoolPR and how she leads communication efforts as a one-person shop with 23 schools and more than 13,000 students.
    • Unique ways to engage your school community using fun social media ideas.
    • How she implemented her first Instagram takeover in 2020.
    • Why she feels getting connected to other school communicators is so important.


    SPECIAL GUEST

    Molly McGowan Gorsuch

    Public Information Officer

    Henderson County Public Schools (Hendersonville, North Carolina)


    Follow Molly on Twitter: @MollyMGorsuch

    Email: mkmcgowangorsuch@hcpsnc.org 


    School Website: https://www.hendersoncountypublicschoolsnc.org/ 

    Facebook: https://www.facebook.com/HCPSNC 

    Twitter: https://twitter.com/hcpsnc 

    Instagram: https://www.instagram.com/hcpsnc/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     This week’s guest has implemented a TON of great School PR in a short amount of time. This conversation is going to help every school communicator learn and grow!


    IN THIS EPISODE, MOLLY SHARES:

    • Her journey into #SchoolPR and how she leads communication efforts as a one-person shop with 23 schools and more than 13,000 students.
    • Unique ways to engage your school community using fun social media ideas.
    • How she implemented her first Instagram takeover in 2020.
    • Why she feels getting connected to other school communicators is so important.


    SPECIAL GUEST

    Molly McGowan Gorsuch

    Public Information Officer

    Henderson County Public Schools (Hendersonville, North Carolina)


    Follow Molly on Twitter: @MollyMGorsuch

    Email: mkmcgowangorsuch@hcpsnc.org 


    School Website: https://www.hendersoncountypublicschoolsnc.org/ 

    Facebook: https://www.facebook.com/HCPSNC 

    Twitter: https://twitter.com/hcpsnc 

    Instagram: https://www.instagram.com/hcpsnc/ 



    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-7351282 Mon, 25 Jan 2021 03:00:00 -0600 2267 42 full false     Bonds, Crisis, & Communications with Veronica V. Sopher Bonds, Crisis, & Communications with Veronica V. Sopher As a school communicator, you have to deal with all of this and much, much more… So if you’re looking for some veteran advice, you’ve come to the right place! 


    IN THIS EPISODE, VERONICA EXPLAINS:

    • Her journey into #SchoolPR, which started in Texas in 2003.
    • How she leads a communications team of 12, which is responsible for 83 schools.
    • Key strategies for passing a nearly $1 billion bond.
    • Tips for dealing with a crisis in schools.


    SPECIAL GUEST

    Veronica V. Sopher

    Chief Communications Officer, Fort Bend ISD - Texas

    President-Elect of TSPRA


    Follow Veronica on Twitter: @vsopher


    School Website: https://www.fortbendisd.com/ 

    Facebook: https://www.facebook.com/FortBendISD/ 

    Twitter:https://twitter.com/fortbendisd 

    Instagram: https://www.instagram.com/fortbend.isd/ 

    YouTube: https://www.youtube.com/c/FortBendISDTX 

    LinkedIn: https://www.linkedin.com/school/fort-bend-isd/ 



    USEFUL INFORMATION

    • Find out more about TSPRA at tspra.org
    • We chat about TikTok, but the school’s account is private. 

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     As a school communicator, you have to deal with all of this and much, much more… So if you’re looking for some veteran advice, you’ve come to the right place! 


    IN THIS EPISODE, VERONICA EXPLAINS:

    • Her journey into #SchoolPR, which started in Texas in 2003.
    • How she leads a communications team of 12, which is responsible for 83 schools.
    • Key strategies for passing a nearly $1 billion bond.
    • Tips for dealing with a crisis in schools.


    SPECIAL GUEST

    Veronica V. Sopher

    Chief Communications Officer, Fort Bend ISD - Texas

    President-Elect of TSPRA


    Follow Veronica on Twitter: @vsopher


    School Website: https://www.fortbendisd.com/ 

    Facebook: https://www.facebook.com/FortBendISD/ 

    Twitter:https://twitter.com/fortbendisd 

    Instagram: https://www.instagram.com/fortbend.isd/ 

    YouTube: https://www.youtube.com/c/FortBendISDTX 

    LinkedIn: https://www.linkedin.com/school/fort-bend-isd/ 



    USEFUL INFORMATION

    • Find out more about TSPRA at tspra.org
    • We chat about TikTok, but the school’s account is private. 

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-7192972 Mon, 18 Jan 2021 03:00:00 -0600 2045 41 full false     10 Practical Tips to Avoid Burnout in #SchoolPR 10 Practical Tips to Avoid Burnout in #SchoolPR Let’s make 2021 the best year, yet, by focusing on you, the school communicator! Burnout is real and we’ve reached out to your peers across North America for advice. This podcast summarizes the 10 best tips!


    IN THIS EPISODE, ANDREA BREAKS DOWN:

    • Why it’s so easy for school communicators to get wrapped up in their job responsibilities
    • 10 tips to help you earn back some work-life harmony
    • Quotes from school communicators across the country - real advice that works
    • An action plan to grab the two things you need to work on right away


    Email Andrea the top two tips that you will work on at andrea@socialschool4EDU.com

    Follow Andrea on Twitter: @AndreaGribble


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Let’s make 2021 the best year, yet, by focusing on you, the school communicator! Burnout is real and we’ve reached out to your peers across North America for advice. This podcast summarizes the 10 best tips!


    IN THIS EPISODE, ANDREA BREAKS DOWN:

    • Why it’s so easy for school communicators to get wrapped up in their job responsibilities
    • 10 tips to help you earn back some work-life harmony
    • Quotes from school communicators across the country - real advice that works
    • An action plan to grab the two things you need to work on right away


    Email Andrea the top two tips that you will work on at andrea@socialschool4EDU.com

    Follow Andrea on Twitter: @AndreaGribble


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-7078813 Mon, 11 Jan 2021 03:00:00 -0600 1958 40 full false     Grab the Tools You Need to Celebrate What’s Awesome with Stephanie Sinz Grab the Tools You Need to Celebrate What’s Awesome with Stephanie Sinz Feeling exhausted, frustrated, uninspired, and burnt out when it comes to your job in school communications? You’re not alone - and Stephanie has something to share that can help!


    IN THIS EPISODE, STEPHANIE EXPLAINS:

    • Her role as Chief People Officer at #SocialSchool4EDU, managing a team of 30 social media account managers
    • What the Social Media Bootcamp program is about and who it’s designed to serve
    • How the power of community can help you make big strides in your role
    • Why getting your staff involved in telling stories is so important


    SPECIAL GUEST

    Stephanie Sinz

    Chief People Officer

    #SocialSchool4EDU


    Stephanie’s email: sinzstephanie@gmail.com


    USEFUL INFORMATION

    • The Social Media Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here!
    • Listen to Cara Adney, Bootcamp graduate, on episode 27 of the podcast

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Feeling exhausted, frustrated, uninspired, and burnt out when it comes to your job in school communications? You’re not alone - and Stephanie has something to share that can help!


    IN THIS EPISODE, STEPHANIE EXPLAINS:

    • Her role as Chief People Officer at #SocialSchool4EDU, managing a team of 30 social media account managers
    • What the Social Media Bootcamp program is about and who it’s designed to serve
    • How the power of community can help you make big strides in your role
    • Why getting your staff involved in telling stories is so important


    SPECIAL GUEST

    Stephanie Sinz

    Chief People Officer

    #SocialSchool4EDU


    Stephanie’s email: sinzstephanie@gmail.com


    USEFUL INFORMATION

    • The Social Media Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here!
    • Listen to Cara Adney, Bootcamp graduate, on episode 27 of the podcast

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-7078798 Mon, 04 Jan 2021 03:00:00 -0600 2201 39 full false     50,000 Students = 50,000 Reasons Our Work Matters with Christian Justrabo 50,000 Students = 50,000 Reasons Our Work Matters with Christian Justrabo Are you a small department trying to celebrate all of the great things happening in your large school district? This interview is overflowing with amazing examples, no matter the size of your district!


    IN THIS EPISODE, CHRISTIAN SHARES:

    • His journey, which started out as a part-time contractor with Jefferson Parish Schools back in 2012.
    • How he now works with his 80 schools to develop great social media content.
    • Several video ideas (linked below) that he has used to drive engagement with the district’s community.
    • Why staff and student features are so important to his social media strategy.


    SPECIAL GUEST

    Christian Justrabo

    Communications Coordinator

    Jefferson Parish Schools, Louisiana


    Follow Christian on Twitter: @cjustrabo

    Christian’s email: christian.justrabo@jpschools.org 


    School Website: https://www.jpschools.org/ 

    Facebook: https://www.facebook.com/jeffparishschools/ 

    Twitter: https://twitter.com/jpschools 

    Instagram: https://www.instagram.com/jpschools/ 

    YouTube: https://www.youtube.com/user/JPPSSCommunications 

    LinkedIn: https://www.linkedin.com/company/jpschools 

    Vimeo: https://vimeo.com/jppss


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Are you a small department trying to celebrate all of the great things happening in your large school district? This interview is overflowing with amazing examples, no matter the size of your district!


    IN THIS EPISODE, CHRISTIAN SHARES:

    • His journey, which started out as a part-time contractor with Jefferson Parish Schools back in 2012.
    • How he now works with his 80 schools to develop great social media content.
    • Several video ideas (linked below) that he has used to drive engagement with the district’s community.
    • Why staff and student features are so important to his social media strategy.


    SPECIAL GUEST

    Christian Justrabo

    Communications Coordinator

    Jefferson Parish Schools, Louisiana


    Follow Christian on Twitter: @cjustrabo

    Christian’s email: christian.justrabo@jpschools.org 


    School Website: https://www.jpschools.org/ 

    Facebook: https://www.facebook.com/jeffparishschools/ 

    Twitter: https://twitter.com/jpschools 

    Instagram: https://www.instagram.com/jpschools/ 

    YouTube: https://www.youtube.com/user/JPPSSCommunications 

    LinkedIn: https://www.linkedin.com/company/jpschools 

    Vimeo: https://vimeo.com/jppss


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-6860842 Mon, 28 Dec 2020 03:00:00 -0600 1902 38 full false     Student Interview: Meet High School Instagram Story Contributor, Annabelle Moon! Student Interview: Meet High School Instagram Story Contributor, Annabelle Moon! Today, you get to meet a 2020 high school graduate who shares her amazing perspective as an Instagram Story contributor. 


    IN THIS EPISODE, ANNABELLE EXPLAINS:

    • How she got involved in social media at her school
    • What training was involved before she got started
    • Why she was so excited to highlight all of the student stories happening in her high school
    • Easy tips on making your stories more engaging


    SPECIAL GUEST

    Annabelle Moon

    Student

    University of Wisconsin-Milwaukee


    If you have questions for Annabelle, you can email her at moonal@uwm.edu 


    Reedsburg Instagram: https://www.instagram.com/reedsburgschools 


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    Sign up for our free e-newsletter - click here


    www.SocialSchool4EDU.com

    ]]>     Today, you get to meet a 2020 high school graduate who shares her amazing perspective as an Instagram Story contributor. 


    IN THIS EPISODE, ANNABELLE EXPLAINS:

    • How she got involved in social media at her school
    • What training was involved before she got started
    • Why she was so excited to highlight all of the student stories happening in her high school
    • Easy tips on making your stories more engaging


    SPECIAL GUEST

    Annabelle Moon

    Student

    University of Wisconsin-Milwaukee


    If you have questions for Annabelle, you can email her at moonal@uwm.edu 


    Reedsburg Instagram: https://www.instagram.com/reedsburgschools 


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    Sign up for our free e-newsletter - click here


    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-6860260 Mon, 21 Dec 2020 03:00:00 -0600 1840 37 full false     Connecting with Students & Families Using Instagram with Vivien Valenzuela Mallick Connecting with Students & Families Using Instagram with Vivien Valenzuela Mallick Sharing a “day in the life” of a typical student was Vivien’s original goal of the Instagram page, and now she accomplishes so much more! Learn the secrets that Vivien uses to connect with students and families that come from 45 states and 54 countries.


    IN THIS EPISODE, VIVIEN INSPIRES US WITH:

    • How she built an Instagram following of over 5,200 over the last 5 years
    • Strategies she uses to show current and prospective students what life is like on campus
    • Easy ways to use IG Stories to interact with students (because they won’t call or email, but they’ll ask questions on social media)
    • Storytelling methods that showcase staff as real people


    SPECIAL GUEST

    Vivien Valenzuela Mallick

    Director of Admission Operations

    Phillips Academy (Andover) - Andover, MA


    Follow Vivien on Instagram: @andoveradmissions

    Vivien on Twitter: @Admissions01810


    School Website: https://www.andover.edu/ 

    Facebook: https://www.facebook.com/phillipsacademy/ 

    Twitter: https://twitter.com/phillipsacademy 

    Instagram: https://www.instagram.com/phillipsacademy/ 

    YouTube: https://www.youtube.com/user/PhillipsAndover 

    LinkedIn: https://www.linkedin.com/school/phillips-academy/ 

    SmugMug: https://phillipsacademy.smugmug.com/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Sharing a “day in the life” of a typical student was Vivien’s original goal of the Instagram page, and now she accomplishes so much more! Learn the secrets that Vivien uses to connect with students and families that come from 45 states and 54 countries.


    IN THIS EPISODE, VIVIEN INSPIRES US WITH:

    • How she built an Instagram following of over 5,200 over the last 5 years
    • Strategies she uses to show current and prospective students what life is like on campus
    • Easy ways to use IG Stories to interact with students (because they won’t call or email, but they’ll ask questions on social media)
    • Storytelling methods that showcase staff as real people


    SPECIAL GUEST

    Vivien Valenzuela Mallick

    Director of Admission Operations

    Phillips Academy (Andover) - Andover, MA


    Follow Vivien on Instagram: @andoveradmissions

    Vivien on Twitter: @Admissions01810


    School Website: https://www.andover.edu/ 

    Facebook: https://www.facebook.com/phillipsacademy/ 

    Twitter: https://twitter.com/phillipsacademy 

    Instagram: https://www.instagram.com/phillipsacademy/ 

    YouTube: https://www.youtube.com/user/PhillipsAndover 

    LinkedIn: https://www.linkedin.com/school/phillips-academy/ 

    SmugMug: https://phillipsacademy.smugmug.com/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-6677327 Mon, 14 Dec 2020 03:00:00 -0600 1940 36 full false     Meet NSPRA’s New Executive Director: Barbara Hunter, APR Meet NSPRA’s New Executive Director: Barbara Hunter, APR The National School Public Relations Association (NSPRA) is an amazing organization that supports schools across the United States and Canada. Today, you’ll meet the brand-new Executive Director, Barbara Hunter, APR.


    IN THIS EPISODE, BARBARA SHARES:

    • Her diverse background in communications for schools and organizations.
    • How she plans to grow the membership beyond its current record numbers.
    • The challenges many school communicators are facing right now.
    • Why social media plays a pivotal role in schools and how it can be used to increase engagement and morale.


    SPECIAL GUEST

    Barbara Hunter, APR

    Executive Director

    National School Public Relations Association


    Follow Barbara on Twitter: @NSPRA_ED

    Website: https://www.nspra.org/ 



    FREE WEBINAR INVITE

    Tuesday, December 8th at Noon EST

    Register here

    “Social Storytelling During COVID - 7 No-Fail Strategies to Keep Families Engaged”


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    Sign up for our free e-newsletter - click here


    www.SocialSchool4EDU.com

    ]]>     The National School Public Relations Association (NSPRA) is an amazing organization that supports schools across the United States and Canada. Today, you’ll meet the brand-new Executive Director, Barbara Hunter, APR.


    IN THIS EPISODE, BARBARA SHARES:

    • Her diverse background in communications for schools and organizations.
    • How she plans to grow the membership beyond its current record numbers.
    • The challenges many school communicators are facing right now.
    • Why social media plays a pivotal role in schools and how it can be used to increase engagement and morale.


    SPECIAL GUEST

    Barbara Hunter, APR

    Executive Director

    National School Public Relations Association


    Follow Barbara on Twitter: @NSPRA_ED

    Website: https://www.nspra.org/ 



    FREE WEBINAR INVITE

    Tuesday, December 8th at Noon EST

    Register here

    “Social Storytelling During COVID - 7 No-Fail Strategies to Keep Families Engaged”


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    Sign up for our free e-newsletter - click here


    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-6677309 Mon, 07 Dec 2020 03:00:00 -0600 1854 35 full false     How to Create a Storytelling System with Andrew P. Robinson How to Create a Storytelling System with Andrew P. Robinson Are you a one-person communications department? Andrew has a ton of practical advice in this interview - you’ll see why he was recently named to NSPRA’s 35 under 35 list!


    IN THIS EPISODE, ANDREW EXPLAINS:

    • His journey back to serve the school district he graduated from
    • How he turned his staff into storytellers
    • Video tips to tug on the heartstrings and build meaningful engagement with your community
    • Several spotlight campaigns that give him continuous content month after month, even during a pandemic!


    SPECIAL GUEST

    Andrew P. Robinson

    Communications Coordinator

    Gettysburg Area School District, Pennsylvania


    Follow Andrew on Twitter: @RobinsonReports

    Andrew’s Blog & Other Links: https://www.andrewprobinson.com/social


    School Website: https://www.gettysburg.k12.pa.us/ 

    Facebook: https://www.facebook.com/GettysburgAreaSchoolDistrict

    Twitter: https://twitter.com/GASD_pa

    Instagram: https://www.instagram.com/GASD_PA/

    YouTube: https://www.youtube.com/channel/UC4TIxxkgSUkKloepx6R_uxw   


    FREE WEBINAR INVITE

    Tuesday, December 8th at Noon EST

    Register here

    “Social Storytelling During COVID - 7 No-Fail Strategies to Keep Families Engaged”


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Are you a one-person communications department? Andrew has a ton of practical advice in this interview - you’ll see why he was recently named to NSPRA’s 35 under 35 list!


    IN THIS EPISODE, ANDREW EXPLAINS:

    • His journey back to serve the school district he graduated from
    • How he turned his staff into storytellers
    • Video tips to tug on the heartstrings and build meaningful engagement with your community
    • Several spotlight campaigns that give him continuous content month after month, even during a pandemic!


    SPECIAL GUEST

    Andrew P. Robinson

    Communications Coordinator

    Gettysburg Area School District, Pennsylvania


    Follow Andrew on Twitter: @RobinsonReports

    Andrew’s Blog & Other Links: https://www.andrewprobinson.com/social


    School Website: https://www.gettysburg.k12.pa.us/ 

    Facebook: https://www.facebook.com/GettysburgAreaSchoolDistrict

    Twitter: https://twitter.com/GASD_pa

    Instagram: https://www.instagram.com/GASD_PA/

    YouTube: https://www.youtube.com/channel/UC4TIxxkgSUkKloepx6R_uxw   


    FREE WEBINAR INVITE

    Tuesday, December 8th at Noon EST

    Register here

    “Social Storytelling During COVID - 7 No-Fail Strategies to Keep Families Engaged”


    USEFUL INFORMATION


    MORE RESOURCES

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-6511024 Mon, 30 Nov 2020 03:00:00 -0600 2387 34 full false     School PR Drive Time with Andrea Gribble, Stacia Harris, and Molly McGowan Gorsuch School PR Drive Time with Andrea Gribble, Stacia Harris, and Molly McGowan Gorsuch Listen to a timely conversation about the current state of social media in schools in this podcast interview from the North Carolina School Public Relations Association’s podcast, “School PR Drive Time.”


    IN THIS EPISODE, WE DISCUSS:

    • The evolution of social media in school PR
    • How to handle negative comments that show up on your school pages
    • The future of Facebook with current censorship concerns from users
    • How to build an army of storytellers so that you can celebrate all of the great things happening in your school district


    SHARED PODCAST FROM

    School PR Drive Time

    NCSPRA - https://www.ncspra.org/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free video training - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Listen to a timely conversation about the current state of social media in schools in this podcast interview from the North Carolina School Public Relations Association’s podcast, “School PR Drive Time.”


    IN THIS EPISODE, WE DISCUSS:

    • The evolution of social media in school PR
    • How to handle negative comments that show up on your school pages
    • The future of Facebook with current censorship concerns from users
    • How to build an army of storytellers so that you can celebrate all of the great things happening in your school district


    SHARED PODCAST FROM

    School PR Drive Time

    NCSPRA - https://www.ncspra.org/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Free video training - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-6438469 Mon, 23 Nov 2020 03:00:00 -0600 2856 33 full false     How to Take Ownership of Your Role In School Communications with Kristin Boyd Edwards How to Take Ownership of Your Role In School Communications with Kristin Boyd Edwards The best inspiration comes in the form of a story. If you’re struggling in your role as a school communicator (and who isn’t in 2020), then this episode and Kristin’s practical advice is just what you need!


    IN THIS EPISODE, KRISTIN INSPIRES US WITH:

    • Tricks to being successful in a 1-person communications shop with 18,000 students
    • How she created a Communication Crew filled with staff members
    • Ways she uses different social media platforms to connect with different audiences
    • The incredible story behind Kid Superintendent - the project that landed her and her son on Good Morning America!


    SPECIAL GUEST

    Kristin Boyd Edwards

    Communications Director

    Reading School District, Reading, PA


    Follow Kristin on Twitter: @KristinBoydPR

    Email Kristin at boydkm@readingsd.org 


    School Website: https://www.readingsd.org 

    Facebook: www.Facebook.com/ReadingSD 

    Instagram: https://www.instagram.com/reading_school_district_pa/ 

    Twitter: https://twitter.com/RDGschools 

    YouTube: www.YouTube.com/RedKnightTV 

    LinkedIn:  https://www.linkedin.com/company/reading-school-district-l-reading-pa-/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Grab the free video course - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     The best inspiration comes in the form of a story. If you’re struggling in your role as a school communicator (and who isn’t in 2020), then this episode and Kristin’s practical advice is just what you need!


    IN THIS EPISODE, KRISTIN INSPIRES US WITH:

    • Tricks to being successful in a 1-person communications shop with 18,000 students
    • How she created a Communication Crew filled with staff members
    • Ways she uses different social media platforms to connect with different audiences
    • The incredible story behind Kid Superintendent - the project that landed her and her son on Good Morning America!


    SPECIAL GUEST

    Kristin Boyd Edwards

    Communications Director

    Reading School District, Reading, PA


    Follow Kristin on Twitter: @KristinBoydPR

    Email Kristin at boydkm@readingsd.org 


    School Website: https://www.readingsd.org 

    Facebook: www.Facebook.com/ReadingSD 

    Instagram: https://www.instagram.com/reading_school_district_pa/ 

    Twitter: https://twitter.com/RDGschools 

    YouTube: www.YouTube.com/RedKnightTV 

    LinkedIn:  https://www.linkedin.com/company/reading-school-district-l-reading-pa-/ 


    USEFUL INFORMATION

    MORE RESOURCES

    Grab the free video course - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Andrea Gribble Buzzsprout-6324424 Mon, 16 Nov 2020 03:00:00 -0600 2563 32 full false     How to Double Your Followers on Social Media with Emily Hagen How to Double Your Followers on Social Media with Emily Hagen Small, Catholic schools have big stories to tell! If you need help growing your followers, increasing your enrollment, and engaging with parents - this episode is for you!


    IN THIS EPISODE, EMILY SHARES:

    • How consistent storytelling can double your followers
    • Ways to get kids involved in developing a school hashtag
    • Why relationships are so critical when it comes to running your social media 
    • Five key aspects when it comes to your school website
    • Two critical components of running Facebook Ads


    SPECIAL GUEST

    Emily Hagen

    Director of Marketing and Advancement

    St. Joseph Catholic School, Rice Lake, WI


    Follow Emily on Twitter: @EmilyCHagen

    Email Emily at e.hagen@sjsricelake.org 


    School Website: https://sjsricelake.org/ 

    Facebook: https://www.facebook.com/StJosephSchoolRiceLake

    Instagram: https://www.instagram.com/sjsricelake   


    USEFUL INFORMATION

    MORE RESOURCES

    Grab the free video course - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Small, Catholic schools have big stories to tell! If you need help growing your followers, increasing your enrollment, and engaging with parents - this episode is for you!


    IN THIS EPISODE, EMILY SHARES:

    • How consistent storytelling can double your followers
    • Ways to get kids involved in developing a school hashtag
    • Why relationships are so critical when it comes to running your social media 
    • Five key aspects when it comes to your school website
    • Two critical components of running Facebook Ads


    SPECIAL GUEST

    Emily Hagen

    Director of Marketing and Advancement

    St. Joseph Catholic School, Rice Lake, WI


    Follow Emily on Twitter: @EmilyCHagen

    Email Emily at e.hagen@sjsricelake.org 


    School Website: https://sjsricelake.org/ 

    Facebook: https://www.facebook.com/StJosephSchoolRiceLake

    Instagram: https://www.instagram.com/sjsricelake   


    USEFUL INFORMATION

    MORE RESOURCES

    Grab the free video course - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    ]]>     Buzzsprout-6142204 Mon, 09 Nov 2020 03:00:00 -0600 2113 31 full false     Keeping it Real - Social Media Advice for School PR Professionals with Yolanda Stephen, MBA, APR Keeping it Real - Social Media Advice for School PR Professionals with Yolanda Stephen, MBA, APR If you need helpful advice when it comes to school communications, Yolanda is your girl! You’ll have a ton of takeaways from this power-packed interview.


    IN THIS EPISODE, YOLANDA EXPLAINS:

    • Why her district uses Facebook as its social media platform.
    • How she worked with her district to pay for her APR (Accreditation in Public Relations).
    • What inspired her to start her own blog, where she shares what she has learned about PR in schools.
    • Six super helpful tips for school social media managers.


    SPECIAL GUEST

    Yolanda Stephen, MBA, APR

    Director, Public Relations

    Troup County School System, LaGrange, GA


    Follow Yolanda on Twitter: @noordinaryrose

    Yolanda’s Blog: www.prisking.com/ 

    LinkedIn: https://www.linkedin.com/in/yolanda1/ 


    School Website: https://www.troup.org

    Facebook: https://www.facebook.com/troupcountyschoolsystem  


    USEFUL INFORMATION


    MORE RESOURCES

    Grab the free video course - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     If you need helpful advice when it comes to school communications, Yolanda is your girl! You’ll have a ton of takeaways from this power-packed interview.


    IN THIS EPISODE, YOLANDA EXPLAINS:

    • Why her district uses Facebook as its social media platform.
    • How she worked with her district to pay for her APR (Accreditation in Public Relations).
    • What inspired her to start her own blog, where she shares what she has learned about PR in schools.
    • Six super helpful tips for school social media managers.


    SPECIAL GUEST

    Yolanda Stephen, MBA, APR

    Director, Public Relations

    Troup County School System, LaGrange, GA


    Follow Yolanda on Twitter: @noordinaryrose

    Yolanda’s Blog: www.prisking.com/ 

    LinkedIn: https://www.linkedin.com/in/yolanda1/ 


    School Website: https://www.troup.org

    Facebook: https://www.facebook.com/troupcountyschoolsystem  


    USEFUL INFORMATION


    MORE RESOURCES

    Grab the free video course - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-6086962 Mon, 02 Nov 2020 03:00:00 -0600 2061 30 full false     TikTok for Schools & How to Turn Students into Storytellers with Jason Wheeler TikTok for Schools & How to Turn Students into Storytellers with Jason Wheeler You’ll be so happy you stumbled on Jason Wheeler!! In this interview, he shares how his district of 26,000 students in Texas is using social media to connect with the community. And yes, he covers TikTok...


    IN THIS EPISODE, JASON INSPIRES US WITH:

    • Easy ways to identify the student influencers in your schools.
    • How to train those students for takeovers.
    • Why TikTok might make sense for your school district.
    • The power of social listening in your social media strategy.


    SPECIAL GUEST

    Jason Wheeler

    Director of Communications

    Carrollton-Farmers Branch Independent School District - Texas


    Follow Jason on Twitter: @WheelerCFB

    Jason’s website: http://jasonawheeler.com/ 


    Carrollton-Farmers Branch ISD Website: https://www.cfbisd.edu/ 

    Facebook: https://www.facebook.com/cfbisd 

    Instagram: www.instagram.com/cfbisd 

    Twitter: www.twitter.com/cfbisd 

    TikTok: www.tiktok.com/cfbisd 


    USEFUL INFORMATION


    MORE RESOURCES

    Grab the free video course - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     You’ll be so happy you stumbled on Jason Wheeler!! In this interview, he shares how his district of 26,000 students in Texas is using social media to connect with the community. And yes, he covers TikTok...


    IN THIS EPISODE, JASON INSPIRES US WITH:

    • Easy ways to identify the student influencers in your schools.
    • How to train those students for takeovers.
    • Why TikTok might make sense for your school district.
    • The power of social listening in your social media strategy.


    SPECIAL GUEST

    Jason Wheeler

    Director of Communications

    Carrollton-Farmers Branch Independent School District - Texas


    Follow Jason on Twitter: @WheelerCFB

    Jason’s website: http://jasonawheeler.com/ 


    Carrollton-Farmers Branch ISD Website: https://www.cfbisd.edu/ 

    Facebook: https://www.facebook.com/cfbisd 

    Instagram: www.instagram.com/cfbisd 

    Twitter: www.twitter.com/cfbisd 

    TikTok: www.tiktok.com/cfbisd 


    USEFUL INFORMATION


    MORE RESOURCES

    Grab the free video course - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Buzzsprout-5924992 Mon, 26 Oct 2020 03:00:00 -0500 2425 29 full false     Top 4 Issues Facing School Communicators Right Now with Emily Rae Schutte Top 4 Issues Facing School Communicators Right Now with Emily Rae Schutte It’s October 2020 and we are still operating within a global pandemic. In this interview, we talk through the top concerns of school communicators and share some helpful advice!


    IN THIS EPISODE, EMILY & ANDREA WILL DISCUSS:

    • The very real threat of burnout and what school communicators can do to stop it.
    • How to address negative comments online.
    • What recent Facebook changes mean for social media managers.
    • Why it’s still important to share photos of students learning and tips for getting photos you can post.
    • A helpful tip for the school communicator who feels like they’re drowning


    SPECIAL GUEST

    Emily Rae Schutte, MBA

    Marketing & Membership Manager with #SocialSchool4EDU

    Owner of Emily Writes, LLC - http://emilywritesllc.com/ 


    Website: socialschool4edu.com 

    Twitter: @AndreaGribble

    Instagram: @SocialSchool4EDU

    Facebook: @SocialSchool4EDU

    YouTube: SocialSchool4EDU


    USEFUL INFORMATION

    Blog articles - Controlling Comments on Facebook, 10 Practical Tips to Avoid Burnout in #SchoolPR – From Your Fellow School Communicators

    Blog article with shareable download - What Photos Should I Share on Social Media this School Year?

    Get access to the 3-part video series - Social Media Secrets for Schools

    Learn more about our membership program: www.socialschool4edu.com/services/membership-program/ 


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     It’s October 2020 and we are still operating within a global pandemic. In this interview, we talk through the top concerns of school communicators and share some helpful advice!


    IN THIS EPISODE, EMILY & ANDREA WILL DISCUSS:

    • The very real threat of burnout and what school communicators can do to stop it.
    • How to address negative comments online.
    • What recent Facebook changes mean for social media managers.
    • Why it’s still important to share photos of students learning and tips for getting photos you can post.
    • A helpful tip for the school communicator who feels like they’re drowning


    SPECIAL GUEST

    Emily Rae Schutte, MBA

    Marketing & Membership Manager with #SocialSchool4EDU

    Owner of Emily Writes, LLC - http://emilywritesllc.com/ 


    Website: socialschool4edu.com 

    Twitter: @AndreaGribble

    Instagram: @SocialSchool4EDU

    Facebook: @SocialSchool4EDU

    YouTube: SocialSchool4EDU


    USEFUL INFORMATION

    Blog articles - Controlling Comments on Facebook, 10 Practical Tips to Avoid Burnout in #SchoolPR – From Your Fellow School Communicators

    Blog article with shareable download - What Photos Should I Share on Social Media this School Year?

    Get access to the 3-part video series - Social Media Secrets for Schools

    Learn more about our membership program: www.socialschool4edu.com/services/membership-program/ 


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-5924974 Mon, 19 Oct 2020 03:00:00 -0500 2516 28 full false     Professional Development: Good for your Skills & Good for your Soul with Cara Adney Professional Development: Good for your Skills & Good for your Soul with Cara Adney Cara’s career actually started in the prison system, but now she leads marketing and media relations for a career tech center in Oklahoma! She’s a lifelong learner who has invested in herself and others to make a difference.


    IN THIS EPISODE, CARA SHARES:

    • The social media journey of Meridian Technology Center, which started in 2010.
    • The importance of building relationships in your role as a school communicator.
    • The professional development groups she’s invested in.
    • How her boss could see a difference in her work after she took one program that impacted both her skills and her soul.


    SPECIAL GUEST

    Cara Adney

    Marketing & Media Relations Coordinator

    Meridian Technology Center, Stillwater, Oklahoma


    Follow Cara on Twitter: @caraadney


    Meridian Technology Center Website: https://www.meridiantech.edu 

    Facebook: https://www.facebook.com/meridiantech.edu 

    Instagram: https://www.instagram.com/MeridianTech/ 

    Twitter: https://twitter.com/MeridianTech 

    YouTube: https://www.youtube.com/user/MeridianTechCenter 

    LinkedIn: https://www.linkedin.com/school/meridian-technology-center/ 


    USEFUL INFORMATION

    • The Social Media Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here!
    • Cara’s state chapter - Oklahoma School Public Relations Association - OKSPRA
    • National School Public Relations Association - NSPRA
    • #SocialSchool4EDU’s Services - Membership Program or other services


    MORE RESOURCES

    Grab the free video course - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Cara’s career actually started in the prison system, but now she leads marketing and media relations for a career tech center in Oklahoma! She’s a lifelong learner who has invested in herself and others to make a difference.


    IN THIS EPISODE, CARA SHARES:

    • The social media journey of Meridian Technology Center, which started in 2010.
    • The importance of building relationships in your role as a school communicator.
    • The professional development groups she’s invested in.
    • How her boss could see a difference in her work after she took one program that impacted both her skills and her soul.


    SPECIAL GUEST

    Cara Adney

    Marketing & Media Relations Coordinator

    Meridian Technology Center, Stillwater, Oklahoma


    Follow Cara on Twitter: @caraadney


    Meridian Technology Center Website: https://www.meridiantech.edu 

    Facebook: https://www.facebook.com/meridiantech.edu 

    Instagram: https://www.instagram.com/MeridianTech/ 

    Twitter: https://twitter.com/MeridianTech 

    YouTube: https://www.youtube.com/user/MeridianTechCenter 

    LinkedIn: https://www.linkedin.com/school/meridian-technology-center/ 


    USEFUL INFORMATION

    • The Social Media Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here!
    • Cara’s state chapter - Oklahoma School Public Relations Association - OKSPRA
    • National School Public Relations Association - NSPRA
    • #SocialSchool4EDU’s Services - Membership Program or other services


    MORE RESOURCES

    Grab the free video course - Social Media Secrets for Schools

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Buzzsprout-5673907 Mon, 12 Oct 2020 03:00:00 -0500 2571 27 full false     Making an Impact by Being Personal and Authentic with Thomas C. Murray Making an Impact by Being Personal and Authentic with Thomas C. Murray Educators have the power to change the narrative about what others think about the work we do. Social media is a powerful tool.


    IN THIS EPISODE, TOM BREAKS DOWN

    • How the use of social media led to his current role as Director of Innovation with Future Ready Schools.
    • The reason why his school district in Pennsylvania adopted virtual learning options for students back in 2011.
    • Ways to lead by example through utilizing social media to celebrate the work being done in your district.
    • Tips to handle adversarial comments when you start sharing on social media.


    SPECIAL GUEST

    Thomas Murray

    Director of Innovation | Author | Speaker

    Future Ready Schools


    Website: https://www.thomascmurray.com/ 

    Twitter: @thomascmurray

    Instagram: @thomascmurrayedu 

    Facebook: @ThomasCMurrayEDU

    Pinterest: @thomascmurray

    LinkedIn: Thomas C. Murray

    YouTube: Thomas C Murray


    USEFUL INFORMATION

    Book: Personal & Authentic: Designing Learning Experiences That Last a Lifetime 


    MORE RESOURCES

    New video series - Social Media Secrets for Schools - access now! (add link when ready)

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Educators have the power to change the narrative about what others think about the work we do. Social media is a powerful tool.


    IN THIS EPISODE, TOM BREAKS DOWN

    • How the use of social media led to his current role as Director of Innovation with Future Ready Schools.
    • The reason why his school district in Pennsylvania adopted virtual learning options for students back in 2011.
    • Ways to lead by example through utilizing social media to celebrate the work being done in your district.
    • Tips to handle adversarial comments when you start sharing on social media.


    SPECIAL GUEST

    Thomas Murray

    Director of Innovation | Author | Speaker

    Future Ready Schools


    Website: https://www.thomascmurray.com/ 

    Twitter: @thomascmurray

    Instagram: @thomascmurrayedu 

    Facebook: @ThomasCMurrayEDU

    Pinterest: @thomascmurray

    LinkedIn: Thomas C. Murray

    YouTube: Thomas C Murray


    USEFUL INFORMATION

    Book: Personal & Authentic: Designing Learning Experiences That Last a Lifetime 


    MORE RESOURCES

    New video series - Social Media Secrets for Schools - access now! (add link when ready)

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-5673802 Mon, 05 Oct 2020 03:00:00 -0500 2024 26 full false     In Her Own Words: Andrea’s Story of Building #SocialSchool4EDU In Her Own Words: Andrea’s Story of Building #SocialSchool4EDU It all started with a corporate layoff and a superintendent just trying to help a single mom get her new business off the ground. Learn the story of #SocialSchool4EDU in today’s podcast interview! #SocialSchool4EDU CIO Heidi Feller gets to ask ALL the questions of our host, Andrea Gribble.


    IN THIS EPISODE, ANDREA WILL SHARE:

    • How she got started in social media for schools
    • Why she almost gave up on building the business in 2014
    • The biggest mistakes she made while running the business
    • Where she and her team plan to go from here


    SPECIAL GUEST

    Andrea Gribble

    Founder and Social Media Storyteller

    #SocialSchool4EDU


    Email Andrea at: andrea@socialschool4edu.com 

    Website: socialschool4edu.com 

    Twitter: @AndreaGribble

    Instagram: @SocialSchool4EDU

    Facebook: @SocialSchool4EDU

    LinkedIn: Andrea Gribble

    YouTube: SocialSchool4EDU


    USEFUL INFORMATION

    Get access to the 3-part video series - Social Media Secrets for Schools


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     It all started with a corporate layoff and a superintendent just trying to help a single mom get her new business off the ground. Learn the story of #SocialSchool4EDU in today’s podcast interview! #SocialSchool4EDU CIO Heidi Feller gets to ask ALL the questions of our host, Andrea Gribble.


    IN THIS EPISODE, ANDREA WILL SHARE:

    • How she got started in social media for schools
    • Why she almost gave up on building the business in 2014
    • The biggest mistakes she made while running the business
    • Where she and her team plan to go from here


    SPECIAL GUEST

    Andrea Gribble

    Founder and Social Media Storyteller

    #SocialSchool4EDU


    Email Andrea at: andrea@socialschool4edu.com 

    Website: socialschool4edu.com 

    Twitter: @AndreaGribble

    Instagram: @SocialSchool4EDU

    Facebook: @SocialSchool4EDU

    LinkedIn: Andrea Gribble

    YouTube: SocialSchool4EDU


    USEFUL INFORMATION

    Get access to the 3-part video series - Social Media Secrets for Schools


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Buzzsprout-5568484 Mon, 28 Sep 2020 03:00:00 -0500 2625 25 full false     How to Turn Social Media Into Your School’s Highlight Reel with Mia Major How to Turn Social Media Into Your School’s Highlight Reel with Mia Major You have the power to inform, engage, inspire, and unite your school community with the stories you share. This podcast will help get you there!


    IN THIS EPISODE, MIA TEACHES US

    • The relationship between your website and your social media platforms
    • How social media should be your school’s highlight reel with her 70-20-10 rule
    • The power of starting small with your social media strategy
    • Ways to create thumb-stopping good content


    SPECIAL GUEST

    Mia Major

    Public School Marketing Manager / School Marketing Consultant

    Finalsite


    Email Mia at: mia.major@finalsite.com 

    Website: www.finalsite.com 

    Twitter: @FinalSite

    Instagram: @FinalSite

    Facebook: @FinalSite

    LinkedIn: FinalSite

    YouTube: FinalSite 


    USEFUL INFORMATION

    Register now for School Marketing Day - October 29, 2020 - Click Here!

    Blog - 12 Social Media Mistakes Hurting Engagement


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     You have the power to inform, engage, inspire, and unite your school community with the stories you share. This podcast will help get you there!


    IN THIS EPISODE, MIA TEACHES US

    • The relationship between your website and your social media platforms
    • How social media should be your school’s highlight reel with her 70-20-10 rule
    • The power of starting small with your social media strategy
    • Ways to create thumb-stopping good content


    SPECIAL GUEST

    Mia Major

    Public School Marketing Manager / School Marketing Consultant

    Finalsite


    Email Mia at: mia.major@finalsite.com 

    Website: www.finalsite.com 

    Twitter: @FinalSite

    Instagram: @FinalSite

    Facebook: @FinalSite

    LinkedIn: FinalSite

    YouTube: FinalSite 


    USEFUL INFORMATION

    Register now for School Marketing Day - October 29, 2020 - Click Here!

    Blog - 12 Social Media Mistakes Hurting Engagement


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Buzzsprout-5466343 Mon, 21 Sep 2020 03:00:00 -0500 2590 24 full false     Social Media in a One-Person Communications Office with Elizabeth Beadle Social Media in a One-Person Communications Office with Elizabeth Beadle Meet Super Woman: Elizabeth Beadle took on additional work during a pandemic, while working from home with an infant and 4-year-old!

    IN THIS EPISODE, ELIZABETH SHARES:

    • Her methods of getting content in a virtual environment.
    • How she organizes social media management into her day.
    • The best posting times for her district, with a bonus tip about video posting times.
    • Her relationship with Superintendent Styles and how every communication person should have a seat at the table with the Cabinet.
    • Middletown’s plans to address racism this school year.


    SPECIAL GUEST

    Elizabeth Beadle

    Communications Specialist

    Middletown City School District, Ohio

    Follow Elizabeth on Twitter: @eliz_beadle 


    Middletown CSD Website: https://www.middletowncityschools.com/

    Facebook: https://www.facebook.com/MiddletownCitySchools

    Instagram: https://www.instagram.com/middletowncityschooldistrict/

    Twitter: https://twitter.com/middletownOH

    YouTube: https://www.youtube.com/MCSDMiddies

    LinkedIn: https://www.linkedin.com/company/middletown-city-schools 


    USEFUL INFORMATION

    • Check out this Facebook post of an inspirational paraprofessional participating in the Strongest Disabled Athlete competition - click here.
    • Listen to episode 11 with Superintendent Marlon Styles.


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Meet Super Woman: Elizabeth Beadle took on additional work during a pandemic, while working from home with an infant and 4-year-old!

    IN THIS EPISODE, ELIZABETH SHARES:

    • Her methods of getting content in a virtual environment.
    • How she organizes social media management into her day.
    • The best posting times for her district, with a bonus tip about video posting times.
    • Her relationship with Superintendent Styles and how every communication person should have a seat at the table with the Cabinet.
    • Middletown’s plans to address racism this school year.


    SPECIAL GUEST

    Elizabeth Beadle

    Communications Specialist

    Middletown City School District, Ohio

    Follow Elizabeth on Twitter: @eliz_beadle 


    Middletown CSD Website: https://www.middletowncityschools.com/

    Facebook: https://www.facebook.com/MiddletownCitySchools

    Instagram: https://www.instagram.com/middletowncityschooldistrict/

    Twitter: https://twitter.com/middletownOH

    YouTube: https://www.youtube.com/MCSDMiddies

    LinkedIn: https://www.linkedin.com/company/middletown-city-schools 


    USEFUL INFORMATION

    • Check out this Facebook post of an inspirational paraprofessional participating in the Strongest Disabled Athlete competition - click here.
    • Listen to episode 11 with Superintendent Marlon Styles.


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-5380597 Mon, 14 Sep 2020 03:00:00 -0500 1917 23 full false     Why Social Media Matters to Educators with Jimmy Casas Why Social Media Matters to Educators with Jimmy Casas Building community and connectedness is critical for all schools. Social media is a powerful tool to help!


    IN THIS EPISODE, JIMMY INSPIRES US WITH

    • Perspective on how the current pandemic is impacting our educational leaders.
    • Intentional strategies for social media to help us in the work we do for kids.
    • An illustration of the “why” behind social media instead of just telling people they should use it.
    • The importance of culture on building a thriving school community.


    SPECIAL GUEST

    Jimmy Casas

    Leadership Coach | Educator | Author | Speaker

    J Casas & Associates


    Website: https://www.jimmycasas.com/

    Twitter: @casas_jimmy

    Instagram: @casas_jimmy

    Facebook: @JCasasandAssociates 

    LinkedIn: Jimmy Casas

    YouTube: J Casas and Associates 


    Book: What Connected Educators Do Differently


    USEFUL INFORMATION

    www.tweetdeck.com


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Building community and connectedness is critical for all schools. Social media is a powerful tool to help!


    IN THIS EPISODE, JIMMY INSPIRES US WITH

    • Perspective on how the current pandemic is impacting our educational leaders.
    • Intentional strategies for social media to help us in the work we do for kids.
    • An illustration of the “why” behind social media instead of just telling people they should use it.
    • The importance of culture on building a thriving school community.


    SPECIAL GUEST

    Jimmy Casas

    Leadership Coach | Educator | Author | Speaker

    J Casas & Associates


    Website: https://www.jimmycasas.com/

    Twitter: @casas_jimmy

    Instagram: @casas_jimmy

    Facebook: @JCasasandAssociates 

    LinkedIn: Jimmy Casas

    YouTube: J Casas and Associates 


    Book: What Connected Educators Do Differently


    USEFUL INFORMATION

    www.tweetdeck.com


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-5276746 Mon, 07 Sep 2020 03:00:00 -0500 2291 22 full false     Building Trust & Transparency through Video with Jana Hoglund Building Trust & Transparency through Video with Jana Hoglund Engaging your community in the midst of a pandemic isn’t easy... but today, you’re going to learn some secrets!


    IN THIS EPISODE, JANA TALKS ABOUT:

    • Her background in theater and how her journey led to purpose-driven work with schools.
    • Setting up a strategy for social media at her school, which started just two years ago!
    • How video was incorporated into the reopening plans for the 2020-2021 school year.
    • Ways she works smarter (and not harder) when it comes to repurposing content.


    SPECIAL GUEST

    Jana Hoglund

    Director of Community Engagement

    Grand Rapids Christian Schools

    Grand Rapids, MI


    Follow Jana on Twitter: @imjustjana


    School Website: https://www.grcs.org/

    Facebook: www.facebook.com/GRCSchools/ 

    Instagram: https://www.instagram.com/grcschools

    Twitter: https://twitter.com/GRCSchools

    Vimeo: https://vimeo.com/grcschools 



    USEFUL INFORMATION

    Interested in my membership program? Learn more here!


    Link to Grand Rapids’ reopening plans - https://www.grcs.org/reopening

    Jana’s Google Slide Presentation - Return to School Preparedness & Response Plan



    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    ]]>     Engaging your community in the midst of a pandemic isn’t easy... but today, you’re going to learn some secrets!


    IN THIS EPISODE, JANA TALKS ABOUT:

    • Her background in theater and how her journey led to purpose-driven work with schools.
    • Setting up a strategy for social media at her school, which started just two years ago!
    • How video was incorporated into the reopening plans for the 2020-2021 school year.
    • Ways she works smarter (and not harder) when it comes to repurposing content.


    SPECIAL GUEST

    Jana Hoglund

    Director of Community Engagement

    Grand Rapids Christian Schools

    Grand Rapids, MI


    Follow Jana on Twitter: @imjustjana


    School Website: https://www.grcs.org/

    Facebook: www.facebook.com/GRCSchools/ 

    Instagram: https://www.instagram.com/grcschools

    Twitter: https://twitter.com/GRCSchools

    Vimeo: https://vimeo.com/grcschools 



    USEFUL INFORMATION

    Interested in my membership program? Learn more here!


    Link to Grand Rapids’ reopening plans - https://www.grcs.org/reopening

    Jana’s Google Slide Presentation - Return to School Preparedness & Response Plan



    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    ]]>     Buzzsprout-5172487 Mon, 31 Aug 2020 03:00:00 -0500 2359 21 full false     Wellness Check-in for School Leaders with Kristin Magette, APR Wellness Check-in for School Leaders with Kristin Magette, APR Are you struggling to balance your personal well-being and your school role? If the answer is “yes,” then you are joining the majority of the country’s educators right now. It also means that this podcast episode is for you.


    IN THIS EPISODE, KRISTIN BREAKS DOWN:

    • Her experience with trauma and the dramatic impact it had on her career.
    • Why empathetic leaders are challenged with all that they are dealing with.
    • How setting boundaries will help you in both your personal and professional life.
    • A simple practice to slow down, plus a secret phrase to help.


    SPECIAL GUEST

    Kristin Magette, APR

    Marketing & Proposal Writer

    Wildan

    Follow Kristin on Twitter: @kmagette

    Grab Kristin’s book on Amazon - The Social Media Imperative: School Leadership & Strategies for Success


    USEFUL INFORMATION


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Are you struggling to balance your personal well-being and your school role? If the answer is “yes,” then you are joining the majority of the country’s educators right now. It also means that this podcast episode is for you.


    IN THIS EPISODE, KRISTIN BREAKS DOWN:

    • Her experience with trauma and the dramatic impact it had on her career.
    • Why empathetic leaders are challenged with all that they are dealing with.
    • How setting boundaries will help you in both your personal and professional life.
    • A simple practice to slow down, plus a secret phrase to help.


    SPECIAL GUEST

    Kristin Magette, APR

    Marketing & Proposal Writer

    Wildan

    Follow Kristin on Twitter: @kmagette

    Grab Kristin’s book on Amazon - The Social Media Imperative: School Leadership & Strategies for Success


    USEFUL INFORMATION


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Buzzsprout-5046617 Mon, 24 Aug 2020 03:00:00 -0500 3004 20 full false     Tips for Celebrating Schools in 2020 with Heidi Feller Tips for Celebrating Schools in 2020 with Heidi Feller This school year will look different, but there is still SO much to celebrate on social media! 


    IN THIS EPISODE, HEIDI INSPIRES US WITH:

    • Her background in education and how it helps in her role as Chief Inspirational Officer for #SocialSchool4EDU.
    • Photo and video ideas to be shared in 2020, where learning will look different.
    • Ways to deal with negative comments on your school pages.
    • Strategies for building relationships that will help you tell your school’s story.


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller

    Facebook: https://www.facebook.com/reedsburgschools/ 



    USEFUL INFORMATION

    Heidi refers to this dream vacation project post from Reedsburg

    Blog - What Photos Should I Share on Social Media this School Year?

    Free Download - Social Media Photo Guide for 2020/2021

    Blog - How to Avoid Negative Comments on your Back-to-School Posts



    MORE RESOURCES

    Sign up for our free newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     This school year will look different, but there is still SO much to celebrate on social media! 


    IN THIS EPISODE, HEIDI INSPIRES US WITH:

    • Her background in education and how it helps in her role as Chief Inspirational Officer for #SocialSchool4EDU.
    • Photo and video ideas to be shared in 2020, where learning will look different.
    • Ways to deal with negative comments on your school pages.
    • Strategies for building relationships that will help you tell your school’s story.


    SPECIAL GUEST

    Heidi Feller

    Chief Inspirational Officer

    #SocialSchool4EDU


    hefeller1169@gmail.com

    Twitter: @heidi_feller

    Facebook: https://www.facebook.com/reedsburgschools/ 



    USEFUL INFORMATION

    Heidi refers to this dream vacation project post from Reedsburg

    Blog - What Photos Should I Share on Social Media this School Year?

    Free Download - Social Media Photo Guide for 2020/2021

    Blog - How to Avoid Negative Comments on your Back-to-School Posts



    MORE RESOURCES

    Sign up for our free newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-4981598 Mon, 17 Aug 2020 03:00:00 -0500 1964 19 full false     Developing Social Media Interns with Ryan Foran Developing Social Media Interns with Ryan Foran How can you possibly share all of the great stories happening in your district with a small communications department? You enlist the help of students!


    IN THIS EPISODE, RYAN SHARES:

    • How an internship program with one student, five years ago, has grown into a full team of 25.
    • Ways to use offline strategies to grow social media.
    • Simple tools to create great videos.
    • Summer post ideas including pets, positive stories, and mental health resources.


    SPECIAL GUEST

    Ryan Foran

    Chief Communications Officer

    Arcadia Unified School District

    Arcadia, California


    Follow Ryan on Twitter: @RyanPForan

    Listen to the School PR Podcast with Ryan Foran: https://rforan12.podbean.com/ 


    Arcadia Unified Website: https://www.ausd.net/ 

    Facebook: https://www.facebook.com/ArcadiaUnified 

    Instagram: https://www.instagram.com/arcadiaunified/

    Twitter: https://twitter.com/arcadiaunified 

    YouTube: https://www.youtube.com/user/arcadiaunified 


    USEFUL INFORMATION

    CalSPRA Presentation on Creating a Digital Communications Internship Army to Help Your Student

    Post about sharing your pet


    #K12PRtip on creating door signs - Grab Followers the Moment they Enter your School!


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     How can you possibly share all of the great stories happening in your district with a small communications department? You enlist the help of students!


    IN THIS EPISODE, RYAN SHARES:

    • How an internship program with one student, five years ago, has grown into a full team of 25.
    • Ways to use offline strategies to grow social media.
    • Simple tools to create great videos.
    • Summer post ideas including pets, positive stories, and mental health resources.


    SPECIAL GUEST

    Ryan Foran

    Chief Communications Officer

    Arcadia Unified School District

    Arcadia, California


    Follow Ryan on Twitter: @RyanPForan

    Listen to the School PR Podcast with Ryan Foran: https://rforan12.podbean.com/ 


    Arcadia Unified Website: https://www.ausd.net/ 

    Facebook: https://www.facebook.com/ArcadiaUnified 

    Instagram: https://www.instagram.com/arcadiaunified/

    Twitter: https://twitter.com/arcadiaunified 

    YouTube: https://www.youtube.com/user/arcadiaunified 


    USEFUL INFORMATION

    CalSPRA Presentation on Creating a Digital Communications Internship Army to Help Your Student

    Post about sharing your pet


    #K12PRtip on creating door signs - Grab Followers the Moment they Enter your School!


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Buzzsprout-4830398 Mon, 10 Aug 2020 03:00:00 -0500 2660 18 full false     How Social Media Fits Into Your Referendum/Bond Campaign with Barb Nicol, APR How Social Media Fits Into Your Referendum/Bond Campaign with Barb Nicol, APR Social media is a powerful communication tool for your district, but there are some unique strategies required when it comes to using it for a referendum or bond campaign.


    IN THIS EPISODE, BARB EXPLAINS:

    • How social media can be both useful and challenging for school communications.
    • Why you should use social media to build trust with your community before you ever have to ask for financial support.
    • How the goal of a referendum/bond campaign is not to market or “sell” the support for the question, but rather to inform, engage, and get the facts to your community.
    • Specific tips for schools going to the polls in November 2020.


    SPECIAL GUEST

    Barb Nicol

    President

    Barbara Nicol Public Relations - Minnesota


    http://www.barbnicolpr.com

    Follow Barb on Twitter: @barbnicol

    Follow Barb on Facebook: https://www.facebook.com/BarbNicolPR/


    USEFUL INFORMATION

    Blog Articles:


    K12PRtip - Free Referendum Checklist for Social Media


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Social media is a powerful communication tool for your district, but there are some unique strategies required when it comes to using it for a referendum or bond campaign.


    IN THIS EPISODE, BARB EXPLAINS:

    • How social media can be both useful and challenging for school communications.
    • Why you should use social media to build trust with your community before you ever have to ask for financial support.
    • How the goal of a referendum/bond campaign is not to market or “sell” the support for the question, but rather to inform, engage, and get the facts to your community.
    • Specific tips for schools going to the polls in November 2020.


    SPECIAL GUEST

    Barb Nicol

    President

    Barbara Nicol Public Relations - Minnesota


    http://www.barbnicolpr.com

    Follow Barb on Twitter: @barbnicol

    Follow Barb on Facebook: https://www.facebook.com/BarbNicolPR/


    USEFUL INFORMATION

    Blog Articles:


    K12PRtip - Free Referendum Checklist for Social Media


    MORE RESOURCES

    Sign up for our free e-newsletter - click here

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Buzzsprout-4683899 Mon, 03 Aug 2020 03:00:00 -0500 3097 17 full false     Social Media & Beyond with Brendan Schneider Social Media & Beyond with Brendan Schneider What is the goal of social media for your school? Brendan has it mastered at Sewickley Academy. In this episode, he shares it with you!


    IN THIS EPISODE, BRENDAN BREAKS DOWN

    • Why social media alone is not enough
    • How they involve students in the recruitment of new families
    • What UGC stands for - and how it helps create great content
    • His 75-25-1 rule when it comes to social media
    • Simple school spirit swag ideas


    SPECIAL GUEST

    Brendan Schneider

    Director of Advancement

    Sewickley Academy in Pennsylvania


    Follow Brendan on Twitter: @schneiderb

    SchneiderB Website: https://www.schneiderb.com/ 

    Sewickley Academy Website: https://www.sewickley.org/ 

    Sewickley Twitter: https://twitter.com/sewickley

    Sewickley Facebook: https://www.facebook.com/sewickleyacademy 

    Sewickley YouTube: https://www.youtube.com/user/sewickley

    Sewickley Instagram: https://www.instagram.com/sewickleyacademy/

    Sewickley Pinterest: https://www.pinterest.com/sewickley1838/


    USEFUL INFORMATION


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     What is the goal of social media for your school? Brendan has it mastered at Sewickley Academy. In this episode, he shares it with you!


    IN THIS EPISODE, BRENDAN BREAKS DOWN

    • Why social media alone is not enough
    • How they involve students in the recruitment of new families
    • What UGC stands for - and how it helps create great content
    • His 75-25-1 rule when it comes to social media
    • Simple school spirit swag ideas


    SPECIAL GUEST

    Brendan Schneider

    Director of Advancement

    Sewickley Academy in Pennsylvania


    Follow Brendan on Twitter: @schneiderb

    SchneiderB Website: https://www.schneiderb.com/ 

    Sewickley Academy Website: https://www.sewickley.org/ 

    Sewickley Twitter: https://twitter.com/sewickley

    Sewickley Facebook: https://www.facebook.com/sewickleyacademy 

    Sewickley YouTube: https://www.youtube.com/user/sewickley

    Sewickley Instagram: https://www.instagram.com/sewickleyacademy/

    Sewickley Pinterest: https://www.pinterest.com/sewickley1838/


    USEFUL INFORMATION


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Buzzsprout-4473446 Mon, 27 Jul 2020 03:00:00 -0500 2254 16 full false     Back To School: Checklist for Getting Staff Involved in Social Media Back To School: Checklist for Getting Staff Involved in Social Media The start of a new school year is the PERFECT time to get your school staff involved in social media. You can’t do it alone! In this episode, Andrea breaks down how to get your staff on-board. 


    IN THIS EPISODE, ANDREA TEACHES

    • A framework to spend 15 minutes (or less) with staff to get them excited and involved in social media.
    • The importance of providing just one method for submitting content.
    • A simple desktop reminder with a fill-in-the-blank sentence to remind staff what to include in their submissions.
    • Tips on getting great photos from every staff member.


    Was this podcast helpful? Let me know on Twitter: @AndreaGribble


    USEFUL INFORMATION

    A blog to walk you through this checklist - Checklist for Getting Staff Involved in Social Media

    10 Tips for Better Photos for Social Media - Free Download

    Guide to Facebook Live - Free Download


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     The start of a new school year is the PERFECT time to get your school staff involved in social media. You can’t do it alone! In this episode, Andrea breaks down how to get your staff on-board. 


    IN THIS EPISODE, ANDREA TEACHES

    • A framework to spend 15 minutes (or less) with staff to get them excited and involved in social media.
    • The importance of providing just one method for submitting content.
    • A simple desktop reminder with a fill-in-the-blank sentence to remind staff what to include in their submissions.
    • Tips on getting great photos from every staff member.


    Was this podcast helpful? Let me know on Twitter: @AndreaGribble


    USEFUL INFORMATION

    A blog to walk you through this checklist - Checklist for Getting Staff Involved in Social Media

    10 Tips for Better Photos for Social Media - Free Download

    Guide to Facebook Live - Free Download


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-4564088 Mon, 20 Jul 2020 03:00:00 -0500 1498 15 full false     #AllIn: Get Stirred Up for Inclusion with Brian Woodland, APR #AllIn: Get Stirred Up for Inclusion with Brian Woodland, APR Inclusion isn’t political. Schools need to create an environment where every student feels included or learning can’t happen.  


    IN THIS EPISODE, BRIAN EXPLORES:

    • The opportunities Brian and his communications team had in working with a diverse district
    • How listening can lead to learning
    • Why students need to feel safe, welcome, and included before they can learn
    • The need for social media to be authentic and focused on building relationships


    SPECIAL GUEST

    Brian Woodland, APR

    Owner at BrianInspires

    Ottawa, Canada


    Follow Brian on Twitter: @brian_woodland

    https://www.brianinspires.org/ 

    Brian’s email: brian.woodland@rogers.com   

    LinkedIn: www.linkedin.com/in/brianwoodland



    USEFUL INFORMATION

    20 Inspirational Quotes for your School’s Social Media


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Inclusion isn’t political. Schools need to create an environment where every student feels included or learning can’t happen.  


    IN THIS EPISODE, BRIAN EXPLORES:

    • The opportunities Brian and his communications team had in working with a diverse district
    • How listening can lead to learning
    • Why students need to feel safe, welcome, and included before they can learn
    • The need for social media to be authentic and focused on building relationships


    SPECIAL GUEST

    Brian Woodland, APR

    Owner at BrianInspires

    Ottawa, Canada


    Follow Brian on Twitter: @brian_woodland

    https://www.brianinspires.org/ 

    Brian’s email: brian.woodland@rogers.com   

    LinkedIn: www.linkedin.com/in/brianwoodland



    USEFUL INFORMATION

    20 Inspirational Quotes for your School’s Social Media


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-4473302 Mon, 13 Jul 2020 03:00:00 -0500 2744 14 full false     Using Social Media in a Crisis with Lesley Bruinton, APR Using Social Media in a Crisis with Lesley Bruinton, APR When a tornado hit Tuscaloosa in 2011 and knocked out the school website and most modes of communication, it was the perfect time to convince the administration that the school needed to get on Facebook!


    IN THIS EPISODE, LESLEY SHARES:

    • How Tuscaloosa City Schools got started on social media
    • Why the district hasn’t changed its Facebook profile pictures since 2012
    • Unique methods for engaging the community
    • The video strategy TCS is using to reach more people
    • An invitation to an incredible organization called NSPRA


    SPECIAL GUEST

    Lesley Bruinton, APR

    Public Relations Coordinator

    Tuscaloosa City Schools, Alabama


    Follow Lesley on Twitter: @lesleybruinton

    Lesley’s Blog: https://modernretropr.wordpress.com/


    Tuscaloosa City Schools Website: https://www.tuscaloosacityschools.com/

    Facebook: https://www.facebook.com/TCSBoardofEd

    Instagram: https://www.instagram.com/TCSBoardofEd/

    Twitter: https://twitter.com/TCSBoardofEd - Check out the apple in the username!

    YouTube: https://www.youtube.com/channel/UCK4DcaeOvhZF20b7MYOg0Hw

    LinkedIn: https://www.linkedin.com/company/tcsboardofed 


    USEFUL INFORMATION

    Student artwork that includes the school logo

    National School Public Relations Association (NSPRA)


    Blog: How Adding Emojis Can Engage Your Social Media Audience

    Video Tip: How Adding Emojis Can Engage Your Social Media Audience 


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     When a tornado hit Tuscaloosa in 2011 and knocked out the school website and most modes of communication, it was the perfect time to convince the administration that the school needed to get on Facebook!


    IN THIS EPISODE, LESLEY SHARES:

    • How Tuscaloosa City Schools got started on social media
    • Why the district hasn’t changed its Facebook profile pictures since 2012
    • Unique methods for engaging the community
    • The video strategy TCS is using to reach more people
    • An invitation to an incredible organization called NSPRA


    SPECIAL GUEST

    Lesley Bruinton, APR

    Public Relations Coordinator

    Tuscaloosa City Schools, Alabama


    Follow Lesley on Twitter: @lesleybruinton

    Lesley’s Blog: https://modernretropr.wordpress.com/


    Tuscaloosa City Schools Website: https://www.tuscaloosacityschools.com/

    Facebook: https://www.facebook.com/TCSBoardofEd

    Instagram: https://www.instagram.com/TCSBoardofEd/

    Twitter: https://twitter.com/TCSBoardofEd - Check out the apple in the username!

    YouTube: https://www.youtube.com/channel/UCK4DcaeOvhZF20b7MYOg0Hw

    LinkedIn: https://www.linkedin.com/company/tcsboardofed 


    USEFUL INFORMATION

    Student artwork that includes the school logo

    National School Public Relations Association (NSPRA)


    Blog: How Adding Emojis Can Engage Your Social Media Audience

    Video Tip: How Adding Emojis Can Engage Your Social Media Audience 


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-4314800 Mon, 06 Jul 2020 03:00:00 -0500 2787 13 full false     Social Media Goal Setting for 2020-2021 Social Media Goal Setting for 2020-2021 With all the uncertainty about school plans for the fall, you have a lot of work in front of you this summer. But what if you could dial in a solid plan for at least one aspect of your job – social media?


    IN THIS EPISODE, ANDREA TEACHES

    • A writing exercise to reflect on your social media strategy from last school year
    • What social media metrics you should evaluate on Facebook, Instagram, and Twitter
    • A simple way to add more Facebook fans to your page
    • A method to develop your #1 goal for social media for 2020/2021


    Andrea wants to hear about your goals for the new school year! You can...

    Mention Andrea on Twitter: @AndreaGribble

    Email her at andrea@socialschool4edu.com


    USEFUL INFORMATION

    Video K12PRtip on how to Invite Engaged Fans to Like your School Facebook Page

    Video K12PRtip on How to Reach More People with your Facebook Posts (Without Paying for It)

    Video K12PRtip on The FOUR Best Posting Times for Schools on Social Media


    Ursula Mentjes’ book - One Great Goal 


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     With all the uncertainty about school plans for the fall, you have a lot of work in front of you this summer. But what if you could dial in a solid plan for at least one aspect of your job – social media?


    IN THIS EPISODE, ANDREA TEACHES

    • A writing exercise to reflect on your social media strategy from last school year
    • What social media metrics you should evaluate on Facebook, Instagram, and Twitter
    • A simple way to add more Facebook fans to your page
    • A method to develop your #1 goal for social media for 2020/2021


    Andrea wants to hear about your goals for the new school year! You can...

    Mention Andrea on Twitter: @AndreaGribble

    Email her at andrea@socialschool4edu.com


    USEFUL INFORMATION

    Video K12PRtip on how to Invite Engaged Fans to Like your School Facebook Page

    Video K12PRtip on How to Reach More People with your Facebook Posts (Without Paying for It)

    Video K12PRtip on The FOUR Best Posting Times for Schools on Social Media


    Ursula Mentjes’ book - One Great Goal 


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Buzzsprout-4314365 Mon, 29 Jun 2020 09:00:00 -0500 2603 12 full false     Rising for Change: Equity and Racism in Schools with Marlon Styles Rising for Change: Equity and Racism in Schools with Marlon Styles Meet one of the most inspirational Black superintendents in the nation who is proudly speaking out, calling for action, and pursuing change!


    IN THIS EPISODE, MARLON EXPLORES

    • The story behind #MiddieRising and what it truly means
    • Advocating for change on the topics of equity and racism, as a nation and in our schools
    • Identifying and using key communicators in your district
    • The importance of #SchoolPR professionals in schools
    • One simple rule for his staff using social media  


    SPECIAL GUEST

    Marlon Styles

    Superintendent

    Middletown City School District, Ohio


    Follow Marlon on Twitter: @MCSDSuper 


    Middletown CSD Website: https://www.middletowncityschools.com/

    Facebook: https://www.facebook.com/MiddletownCitySchools

    Instagram: https://www.instagram.com/middletowncityschooldistrict/

    Twitter: https://twitter.com/middletownOH

    YouTube: https://www.youtube.com/MCSDMiddies

    LinkedIn: https://www.linkedin.com/company/middletown-city-schools 


    USEFUL INFORMATION


    A helpful blog from the K12PRtip - 5 Ways to Use LinkedIn for Your School District


    Grab your 2020/2021 Webinar Pass! Click now and save $100 if you sign up before June 30th.


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Meet one of the most inspirational Black superintendents in the nation who is proudly speaking out, calling for action, and pursuing change!


    IN THIS EPISODE, MARLON EXPLORES

    • The story behind #MiddieRising and what it truly means
    • Advocating for change on the topics of equity and racism, as a nation and in our schools
    • Identifying and using key communicators in your district
    • The importance of #SchoolPR professionals in schools
    • One simple rule for his staff using social media  


    SPECIAL GUEST

    Marlon Styles

    Superintendent

    Middletown City School District, Ohio


    Follow Marlon on Twitter: @MCSDSuper 


    Middletown CSD Website: https://www.middletowncityschools.com/

    Facebook: https://www.facebook.com/MiddletownCitySchools

    Instagram: https://www.instagram.com/middletowncityschooldistrict/

    Twitter: https://twitter.com/middletownOH

    YouTube: https://www.youtube.com/MCSDMiddies

    LinkedIn: https://www.linkedin.com/company/middletown-city-schools 


    USEFUL INFORMATION


    A helpful blog from the K12PRtip - 5 Ways to Use LinkedIn for Your School District


    Grab your 2020/2021 Webinar Pass! Click now and save $100 if you sign up before June 30th.


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-4225598 Mon, 22 Jun 2020 03:00:00 -0500 2483 11 full false     Storytelling through Podcasts with Justin Dearing Storytelling through Podcasts with Justin Dearing Storytelling takes many forms. Podcasts might be the next medium for your school to consider! 


    IN THIS EPISODE, JUSTIN DIVES INTO

    • The secret behind adding over 2,500 Instagram followers to the school’s account in one year
    • The process of including student interns in communications efforts
    • Why your district should consider starting a podcast
    • What type of podcast format might work the best for your school


    SPECIAL GUEST

    Justin Dearing

    Assistant Director of Communications

    Carroll ISD

    Southlake, Texas


    Follow Justin on Twitter: @Dearing22 

    Follow School PR Happy Hour Podcast on Twitter: @SPRHappyHour


    Carroll ISD Website: https://www.southlakecarroll.edu/

    Facebook: https://www.facebook.com/southlakecarrollisd

    Instagram: https://www.instagram.com/carrollisd/

    Twitter: https://twitter.com/carrollisd

    Vimeo: https://vimeo.com/carrolldragontv

    Flickr: https://www.flickr.com/photos/carrolldragons/albums


    USEFUL INFORMATION

    Communication Student Intern Application

    Leander ISD Podcast Network

    Keller ISD Podcast


    Helpful blog - How to Start a Podcast for your School 


    Grab your 2020/2021 Webinar Pass! Click now and save $100 if you sign up before June 30th.


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Storytelling takes many forms. Podcasts might be the next medium for your school to consider! 


    IN THIS EPISODE, JUSTIN DIVES INTO

    • The secret behind adding over 2,500 Instagram followers to the school’s account in one year
    • The process of including student interns in communications efforts
    • Why your district should consider starting a podcast
    • What type of podcast format might work the best for your school


    SPECIAL GUEST

    Justin Dearing

    Assistant Director of Communications

    Carroll ISD

    Southlake, Texas


    Follow Justin on Twitter: @Dearing22 

    Follow School PR Happy Hour Podcast on Twitter: @SPRHappyHour


    Carroll ISD Website: https://www.southlakecarroll.edu/

    Facebook: https://www.facebook.com/southlakecarrollisd

    Instagram: https://www.instagram.com/carrollisd/

    Twitter: https://twitter.com/carrollisd

    Vimeo: https://vimeo.com/carrolldragontv

    Flickr: https://www.flickr.com/photos/carrolldragons/albums


    USEFUL INFORMATION

    Communication Student Intern Application

    Leander ISD Podcast Network

    Keller ISD Podcast


    Helpful blog - How to Start a Podcast for your School 


    Grab your 2020/2021 Webinar Pass! Click now and save $100 if you sign up before June 30th.


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-4103750 Mon, 15 Jun 2020 03:00:00 -0500 2596 10 full false     Leading by Example with Susan Enfield Leading by Example with Susan Enfield Every student in Highline Public Schools is known by name, strength, and need, and graduates prepared for the future they choose. 


    IN THIS EPISODE, SUSAN DISCUSSES

    • How to get started with your own professional social media account
    • Her suggested best platform
    • Ways to encourage social media use by staff
    • Using social media as an advocacy tool
    • Being authentic - she has an even catchier phrase, but I’m not going to spoil it!


    SPECIAL GUEST

    Susan Enfield

    Superintendent

    Highline Public Schools
    Burien, WA


    Follow Susan on Twitter: @SuptEnfield

    Follow Susan on Instagram: @SuptEnfield

    Highline Website: https://www.highlineschools.org/ 


    USEFUL INFORMATION


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    ]]>     Every student in Highline Public Schools is known by name, strength, and need, and graduates prepared for the future they choose. 


    IN THIS EPISODE, SUSAN DISCUSSES

    • How to get started with your own professional social media account
    • Her suggested best platform
    • Ways to encourage social media use by staff
    • Using social media as an advocacy tool
    • Being authentic - she has an even catchier phrase, but I’m not going to spoil it!


    SPECIAL GUEST

    Susan Enfield

    Superintendent

    Highline Public Schools
    Burien, WA


    Follow Susan on Twitter: @SuptEnfield

    Follow Susan on Instagram: @SuptEnfield

    Highline Website: https://www.highlineschools.org/ 


    USEFUL INFORMATION


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    ]]>     Andrea Gribble Buzzsprout-3949457 Mon, 08 Jun 2020 03:00:00 -0500 2241 9 full false     Innovation and the Role of Social Media with George Couros Innovation and the Role of Social Media with George Couros Educators have the power to inspire one another by sharing their work, which ultimately impacts kids!


    IN THIS EPISODE, GEORGE INSPIRES US WITH

    • His unique approach to learning from students
    • The importance of educators sharing what they are doing in the classroom
    • Methods to build your own PLN (Personal Learning Network)
    • A tip on how social media handles are for communication, but hashtags build community
    • A special parting message to all educators regarding what they need to focus on right now


    SPECIAL GUEST

    George Couros

    Learner | Speaker | Author

    Stony Plain, Alberta, Canada


    Twitter: @gcouros

    Instagram: @gcouros

    George’s Website: https://georgecouros.ca/blog/ 

    The Innovator’s Mindset Podcast with George Couros


    USEFUL INFORMATION


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Educators have the power to inspire one another by sharing their work, which ultimately impacts kids!


    IN THIS EPISODE, GEORGE INSPIRES US WITH

    • His unique approach to learning from students
    • The importance of educators sharing what they are doing in the classroom
    • Methods to build your own PLN (Personal Learning Network)
    • A tip on how social media handles are for communication, but hashtags build community
    • A special parting message to all educators regarding what they need to focus on right now


    SPECIAL GUEST

    George Couros

    Learner | Speaker | Author

    Stony Plain, Alberta, Canada


    Twitter: @gcouros

    Instagram: @gcouros

    George’s Website: https://georgecouros.ca/blog/ 

    The Innovator’s Mindset Podcast with George Couros


    USEFUL INFORMATION


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-3949430 Mon, 01 Jun 2020 03:00:00 -0500 3134 8 full false     Changing the Narrative on Education with Dr. Joe Sanfelippo Changing the Narrative on Education with Dr. Joe Sanfelippo Get excited about telling your school’s story! 


    IN THIS EPISODE, JOE SHARES

    • The importance of building social capital and how it helps your district
    • Why you - as an educational leader - need social media
    • How social media can attract both students and staff to your school
    • What you can do to help change the narrative on education


    SPECIAL GUEST

    Dr. Joe Sanfelippo

    Superintendent

    Fall Creek School District
    Fall Creek, WI


    Follow Joe on Twitter: @Joe_Sanfeillipo

    Joe’s Website: http://www.jsanfelippo.com/ 

    Fall Creek Website: https://www.fallcreek.k12.wi.us/

    Fall Creek Twitter: https://twitter.com/fccrickets

    Fall Creek Facebook: https://www.facebook.com/FCCrickets/



    USEFUL INFORMATION


    #K12PRtip - Blog reference: Are Your Facebook Posts Reaching Fewer People? This Tip Will Help!


    Free download: 50 Ideas for Temporarily Closed K12 Schools


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Learn more about #SocialSchool4EDU’s social media management program that we provide to Fall Creek and 90 other schools across the country     at this link. 

    ]]>     Get excited about telling your school’s story! 


    IN THIS EPISODE, JOE SHARES

    • The importance of building social capital and how it helps your district
    • Why you - as an educational leader - need social media
    • How social media can attract both students and staff to your school
    • What you can do to help change the narrative on education


    SPECIAL GUEST

    Dr. Joe Sanfelippo

    Superintendent

    Fall Creek School District
    Fall Creek, WI


    Follow Joe on Twitter: @Joe_Sanfeillipo

    Joe’s Website: http://www.jsanfelippo.com/ 

    Fall Creek Website: https://www.fallcreek.k12.wi.us/

    Fall Creek Twitter: https://twitter.com/fccrickets

    Fall Creek Facebook: https://www.facebook.com/FCCrickets/



    USEFUL INFORMATION


    #K12PRtip - Blog reference: Are Your Facebook Posts Reaching Fewer People? This Tip Will Help!


    Free download: 50 Ideas for Temporarily Closed K12 Schools


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    Learn more about #SocialSchool4EDU’s social media management program that we provide to Fall Creek and 90 other schools across the country     at this link. 

    ]]>     Andrea Gribble Buzzsprout-3673003 Mon, 25 May 2020 03:00:00 -0500 2400 7 full false     How to Create a Virtual Graduation Experience with Jake Sturgis, APR How to Create a Virtual Graduation Experience with Jake Sturgis, APR Virtual events are happening in schools across the country. Get the inside scoop on how to create a meaningful event in this timely podcast episode! 


    IN THIS EPISODE, JAKE SHARES

    • How to involve students in the process of planning for your event
    • Organizational tips to streamline the collection of many pieces of content
    • Strategies to make the event more interactive with viewers
    • Important technical pieces like music copyright concerns, equipment requirements, closed captioning, and more!


    SPECIAL GUEST

    Jake Sturgis, APR

    Founder & CEO

    Captivate Media + Consulting

    Golden Valley, Minnesota


    Follow Jake on Twitter: @_JakeSturgis

    Captivate Media + Consulting’s Website: https://captivatemedia.us/ 

    Captivate Media + Consulting’s resource page of COVID-19 resources: https://captivatemedia.us/covid-19/ 


    USEFUL INFORMATION


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Virtual events are happening in schools across the country. Get the inside scoop on how to create a meaningful event in this timely podcast episode! 


    IN THIS EPISODE, JAKE SHARES

    • How to involve students in the process of planning for your event
    • Organizational tips to streamline the collection of many pieces of content
    • Strategies to make the event more interactive with viewers
    • Important technical pieces like music copyright concerns, equipment requirements, closed captioning, and more!


    SPECIAL GUEST

    Jake Sturgis, APR

    Founder & CEO

    Captivate Media + Consulting

    Golden Valley, Minnesota


    Follow Jake on Twitter: @_JakeSturgis

    Captivate Media + Consulting’s Website: https://captivatemedia.us/ 

    Captivate Media + Consulting’s resource page of COVID-19 resources: https://captivatemedia.us/covid-19/ 


    USEFUL INFORMATION


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-3753716 Mon, 18 May 2020 03:00:00 -0500 2966 6 full false     Becoming Human on Social with Carla Pereira, APR Becoming Human on Social with Carla Pereira, APR The journey to 185,000 followers on Twitter starts with the first tweet… 


    IN THIS EPISODE, CARLA SHARES

    • The social media journey of Peel, a school district with over 157,000 students
    • How they moved from one-way to two-way communication - and it all started with a snow day!
    • The importance of being human with your social media
    • Simple strategies to use Instagram Stories to connect with students


    SPECIAL GUEST

    Carla Pereira, APR

    Director of Communications & Community Relations Support Services

    Peel District School Board

    Mississauga ON Canada


    Follow Carla on Twitter: @carla_pereira2

    Peel Website: http://peelschools.org/

    Peel Facebook: https://www.facebook.com/peelschools

    Peel Twitter: https://twitter.com/peelschools

    Peel Instagram: https://www.instagram.com/peelschools/

    Peel YouTube: https://www.youtube.com/user/PeelSchools


    USEFUL INFORMATION


    #K12PRtip - Guide to Responding Online


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     The journey to 185,000 followers on Twitter starts with the first tweet… 


    IN THIS EPISODE, CARLA SHARES

    • The social media journey of Peel, a school district with over 157,000 students
    • How they moved from one-way to two-way communication - and it all started with a snow day!
    • The importance of being human with your social media
    • Simple strategies to use Instagram Stories to connect with students


    SPECIAL GUEST

    Carla Pereira, APR

    Director of Communications & Community Relations Support Services

    Peel District School Board

    Mississauga ON Canada


    Follow Carla on Twitter: @carla_pereira2

    Peel Website: http://peelschools.org/

    Peel Facebook: https://www.facebook.com/peelschools

    Peel Twitter: https://twitter.com/peelschools

    Peel Instagram: https://www.instagram.com/peelschools/

    Peel YouTube: https://www.youtube.com/user/PeelSchools


    USEFUL INFORMATION


    #K12PRtip - Guide to Responding Online


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-3672823 Mon, 11 May 2020 03:00:00 -0500 2095 5 full false     Instagram Stories with Tove Tupper Instagram Stories with Tove Tupper Get ready for this masterclass on Instagram Stories! 


    IN THIS EPISODE, TOVE SHARES

    • The commitment to the district level to social media
    • Ninja tips on increasing reach of your IG Stories
    • Advice on getting started with Instagram
    • How she incorporates highlights on her IG page
    • Tips on engaging students through IG Stories



    SPECIAL GUEST

    Tove Tupper
    Assistant Director of Communications

    Highline Public Schools
    Seattle, WA


    Follow Tove on Twitter - @ToveTupper

    Highline Website: https://www.highlineschools.org/ 

    Highline on Instagram - https://www.instagram.com/highlineschools/ 


    USEFUL INFORMATION

    Tove’s article on Instagram Stories: Trend Tracker: Engage Your Students Through Instagram Stories


    #K12PRtip - Blog reference: Student Contributors for Social Media

    Free download - Student Contributor Game Plan


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Get ready for this masterclass on Instagram Stories! 


    IN THIS EPISODE, TOVE SHARES

    • The commitment to the district level to social media
    • Ninja tips on increasing reach of your IG Stories
    • Advice on getting started with Instagram
    • How she incorporates highlights on her IG page
    • Tips on engaging students through IG Stories



    SPECIAL GUEST

    Tove Tupper
    Assistant Director of Communications

    Highline Public Schools
    Seattle, WA


    Follow Tove on Twitter - @ToveTupper

    Highline Website: https://www.highlineschools.org/ 

    Highline on Instagram - https://www.instagram.com/highlineschools/ 


    USEFUL INFORMATION

    Tove’s article on Instagram Stories: Trend Tracker: Engage Your Students Through Instagram Stories


    #K12PRtip - Blog reference: Student Contributors for Social Media

    Free download - Student Contributor Game Plan


    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-3565768 Mon, 04 May 2020 03:00:00 -0500 1853 4 full false     Community Partnerships & Crisis with Tracy Jentz, APR Community Partnerships & Crisis with Tracy Jentz, APR Tracy's areas of expertise include crisis communications and building community partnerships. 

    IN THIS EPISODE, TRACY SHARES

    • How her district uses social media to highlight community partnerships
    • Tricks on taking comments from posts and turning them into new content
    • Her favorite video tool called Adobe Spark Post
    • And lots of wisdom on handling crisis communication

    SPECIAL GUEST
    Tracy Jentz, APR
    Communications and Community Engagement Coordinator
    Grand Forks Public Schools

    Follow Tracy on Twitter - @tjentz 

    Follow Grand Forks on Facebook - https://www.facebook.com/GrandForksPublicSchools/

    USEFUL INFORMATION
    This bag donation post reached over 15,000 people! https://www.facebook.com/GrandForksPublicSchools/posts/2653507211599313:0

    Post with video created using Adobe Spark:
    https://www.facebook.com/1446425015640878/videos/220780979033276

    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Tracy's areas of expertise include crisis communications and building community partnerships. 

    IN THIS EPISODE, TRACY SHARES

    • How her district uses social media to highlight community partnerships
    • Tricks on taking comments from posts and turning them into new content
    • Her favorite video tool called Adobe Spark Post
    • And lots of wisdom on handling crisis communication

    SPECIAL GUEST
    Tracy Jentz, APR
    Communications and Community Engagement Coordinator
    Grand Forks Public Schools

    Follow Tracy on Twitter - @tjentz 

    Follow Grand Forks on Facebook - https://www.facebook.com/GrandForksPublicSchools/

    USEFUL INFORMATION
    This bag donation post reached over 15,000 people! https://www.facebook.com/GrandForksPublicSchools/posts/2653507211599313:0

    Post with video created using Adobe Spark:
    https://www.facebook.com/1446425015640878/videos/220780979033276

    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-3527239 Mon, 27 Apr 2020 13:00:00 -0500 1997 3 full false     Shane Haggerty, APR - The Social Media Pioneer Shane Haggerty, APR - The Social Media Pioneer Shane Haggerty, APR is a dear friend who has taught me so much about #SchoolPR. He truly is a trailblazer when it comes to social media!

    IN THIS INTERVIEW, SHANE SHARES

    • His start in education back in 1998.
    • The amazing guidance his Superintendent gave him back in 2009 about social media, even though the lawyers were warning his school against using it.
    • How career tech centers are using social media during this temporary school closure.
    • Ways to use virtual connections (including tool callouts).
    • How to use student influencers to help tell your story!

    SPECIAL GUEST
    Shane Haggerty, APR
    Owner, Purposeland
    Ohio

    Follow Shane on Twitter - @shanehaggerty

    USEFUL INFORMATION

    Check out this informative blog on big campaigns that include the Hi-Point Journeys project we talk about: Great Big Campaign: How To Lead and Leverage Strategic and Creative Campaigns in your School District

    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Shane Haggerty, APR is a dear friend who has taught me so much about #SchoolPR. He truly is a trailblazer when it comes to social media!

    IN THIS INTERVIEW, SHANE SHARES

    • His start in education back in 1998.
    • The amazing guidance his Superintendent gave him back in 2009 about social media, even though the lawyers were warning his school against using it.
    • How career tech centers are using social media during this temporary school closure.
    • Ways to use virtual connections (including tool callouts).
    • How to use student influencers to help tell your story!

    SPECIAL GUEST
    Shane Haggerty, APR
    Owner, Purposeland
    Ohio

    Follow Shane on Twitter - @shanehaggerty

    USEFUL INFORMATION

    Check out this informative blog on big campaigns that include the Hi-Point Journeys project we talk about: Great Big Campaign: How To Lead and Leverage Strategic and Creative Campaigns in your School District

    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!

    ]]>     Andrea Gribble Buzzsprout-3527215 Mon, 27 Apr 2020 13:00:00 -0500 2374 2 full false     It's All About Relationships with Peg Mannion, APR It's All About Relationships with Peg Mannion, APR You're invited to listen to my interview with Peg Mannion, APR all about #schoolpr life during COVID-19 school closures.


    IN THIS INTERVIEW, PEG SHARES

    • COVID-19 communication journey since March 13th
    • Ways that they are celebrating their school on social media right now
    • One unique method they use to create relationships with students
    • What she has been most impressed with in regards to her school's response over these past several weeks
    • Great words of wisdom for all of you #SchoolPR pros

    SPECIAL GUEST
    Peg Mannion, APR
    Community Relations Coordinator
    Glenbard Township High School District 87
    Illinois

    Follow Peg on Twitter - @pegmannion

    Follow Glenbard on Facebook - https://www.facebook.com/GlenbardDistrict87/

    Follow Glenbard on Twitter - https://twitter.com/GlenbardDist87

    USEFUL INFORMATION
    Link to front of student card

    Link to inside of student card

    Blog on Why You Need One District Facebook Page

    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    ]]>     You're invited to listen to my interview with Peg Mannion, APR all about #schoolpr life during COVID-19 school closures.


    IN THIS INTERVIEW, PEG SHARES

    • COVID-19 communication journey since March 13th
    • Ways that they are celebrating their school on social media right now
    • One unique method they use to create relationships with students
    • What she has been most impressed with in regards to her school's response over these past several weeks
    • Great words of wisdom for all of you #SchoolPR pros

    SPECIAL GUEST
    Peg Mannion, APR
    Community Relations Coordinator
    Glenbard Township High School District 87
    Illinois

    Follow Peg on Twitter - @pegmannion

    Follow Glenbard on Facebook - https://www.facebook.com/GlenbardDistrict87/

    Follow Glenbard on Twitter - https://twitter.com/GlenbardDist87

    USEFUL INFORMATION
    Link to front of student card

    Link to inside of student card

    Blog on Why You Need One District Facebook Page

    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!


    ]]>     Andrea Gribble Buzzsprout-3492655 Fri, 24 Apr 2020 14:00:00 -0500 2752 1 full false     Trailer Trailer Mastering Social Media for Schools is a weekly podcast to help you celebrate your students and staff, and connect those stories to your community through the power of social media.

    In this episode, you'll meet your host - Andrea Gribble!

    #K12PRtip RESOURCES

    http://www.socialschool4edu.com/recipe-for-an-awesome-school-hashtag/

    https://www.socialschool4edu.com/hashtag-questions-answers-for-schools/

    https://www.socialschool4edu.com/15-hip-hashtags-for-schools/

    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!



    ]]>     Mastering Social Media for Schools is a weekly podcast to help you celebrate your students and staff, and connect those stories to your community through the power of social media.

    In this episode, you'll meet your host - Andrea Gribble!

    #K12PRtip RESOURCES

    http://www.socialschool4edu.com/recipe-for-an-awesome-school-hashtag/

    https://www.socialschool4edu.com/hashtag-questions-answers-for-schools/

    https://www.socialschool4edu.com/15-hip-hashtags-for-schools/

    MORE RESOURCES

    www.SocialSchool4EDU.com

    Free Video Training: Learn the simple secrets behind social media for K12 schools!



    ]]>     Andrea Gribble Buzzsprout-3418057 Sun, 19 Apr 2020 11:00:00 -0500 434 trailer false